Quarterlytics / Consumer Defensive / Household & Personal Products / Spectrum Brands Holdings, Inc. / FY2011 Annual Report

Spectrum Brands Holdings, Inc.
Annual Report 2011

SPB · NYSE Consumer Defensive
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Industry Household & Personal Products
Employees 3100
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FY2011 Annual Report · Spectrum Brands Holdings, Inc.
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Annual Report 2011

Performance Highlights

Financial Results
(millions of dollars) 

Revenues 

Gross profit 
EBITDA from operations (1)  
Adjusted operating cash flow (1)  

Net loss 

Dividends 

(dollar per basic share except shares outstanding)

EBITDA from operations 
Adjusted operating cash flow 

(1) 

(1)

Net loss  

Dividends 

Weighted average shares outstanding (millions) 

Financial Position   

(millions of dollars except debt ratios) 

Total assets 

Total liabilities 

Net capital expenditures 

Acquisitions 
Senior debt (2) (3) 
Total debt (2) (3) 
Senior debt/Compliance EBITDA (4) 
Total debt/Compliance EBITDA (4) 

2011 

2010 

3,925.6 

3,537.4

827.5 

273.0 

180.4 

(302.6) 

127.7 

2.50 

1.65 

(2.77) 

1.17 

109.2 

2011 

2,193.4 

1,843.8 

35.0 

15.1 

612.1 

1,353.5 

2.3x 

5.1x 

780.6

243.0

162.9

(75.8)

171.2

2.30

1.54

(0.72)

1.62

105.6

2010

2,696.9

1,942.5

38.0

166.2

590.0

1,381.4

2.6x

6.0x

(1) Earnings before interest, taxes, depreciation and amortization (EBITDA), EBITDA from operations and adjusted operating cash flow (AOCF) 

are not recognized financial measures under International Financial Reporting Standards (IFRS). See Superior’s Management’s Discussion and 
Analysis, “Non-IFRS Financial Measures” for additional details.

(2) Includes off-balance sheet accounts receivable securitization program. 
(3) Senior debt and total debt are stated before deferred issue costs. 
(4) See Superior’s Management’s Discussion and Analysis for additional details and Superior’s Consolidated Financial Statements for the 

calculation of Compliance EBITDA.

Contents

Performance Highlights  

President’s Message  

Energy Services  

Specialty Chemicals  

IFC   

Management’s Discussion and Analysis  

1   

Management’s Report  

3   

Independent Auditors’ Report  

6   

Consolidated Financial Statements  

14   

63   

64   

65   

Construction Products Distribution  

8   

Notes to the Consolidated Financial Statements   69   

Management Team  

Board of Directors  

Corporate Governance  

10   

Selected Historical Information  

11   

Corporate Information  

12

Businesses  

Shareholder Information  

158   

159

160   

IBC   

 
 
President’s Message

Since commencing the role of 

President and Chief Executive Officer 

on November 14, 2011, I have been 

intently focused on obtaining a ground 

floor or grass roots understanding of 

Superior’s businesses and its people.

Luc Desjardins
President and  
Chief Executive Officer

Based on my past experiences, it is vitally 
important to understand a business and its 
people in order to effectively manage and direct 
that business. Based on the limited time I have 
spent interacting with Superior’s businesses and 
people, I am extremely encouraged by what I 
have experienced to date. Superior’s businesses 
are well positioned in their respective markets, 
have excellent opportunities looking forward 
and have a dedicated and talented group of 
employees who are committed to ensuring the 
long-term success of Superior. All of which, in my 
view, are necessary to create long-term success 
for all of Superior’s stakeholders.

its monthly dividend from $0.135 per share to 
$0.05 per share. These decisions were not made 
lightly and not without careful consideration of 
the impact on Superior’s shareholders and other 
stakeholders, but ultimately were viewed as a 
necessary step to ensure the long-term success 
of Superior. Superior understands the impact 
this had on our shareholders, and while it was 
a difficult decision, it was necessary to ensure 
Superior maintained the financial flexibility 
to execute its long-term strategy. Superior 
will continue to work hard with the goal that 
all of our stakeholders are rewarded for their 
commitment to Superior.

Economy and Business in 2011 
Although my time with Superior in 2011 was 
brief, 2011 proved to be a difficult year for 
many companies, Superior included. Ongoing 
uncertainty in the global economy, the European 
sovereign debt crisis and concerns regarding 
the U.S. economy and U.S. sovereign debt 
have created continued volatility in world and 
North American capital markets, making the 
management of any business more difficult than 
ever. In 2011, due to a combination of business 
performance and volatility in capital markets, 
Superior made the difficult decision to reduce 

Creating a Best in Class Organization 
My primary goal and vision for Superior is to 
build best in class businesses throughout the 
entire organization. As a result of the current 
economic environment, it is extremely important 
we continue to improve and review all aspects 
of our business for improvements on an ongoing 
basis. I am a strong believer in continuous 
improvement, as it is the corner stone to build 
and maintain a best in class organization. 
Building a best in class organization and realizing 
the full benefits of, is a long-term objective, 
but one that we have already begun. As part 

2011 Annual Report 

1

 
 
 
I am a strong believer in continuous 

improvement, as it is the corner stone 

to build and maintain a best in class 

organization.

of transforming Superior into a best in class 
organization, the President of each business 
and their respective teams have identified a 
number of significant business and process 
improvement opportunities which are currently 
being assessed in detail. Although I am confident 
that these process improvement opportunities 
will result in significant improvements in the 
medium and long-term, it is not yet possible 
to provide an estimate of the impact and the 
timing of completion for these opportunities. 
The transformation to a best in class organization 
will be a difficult and challenging process but 
I want to assure our shareholders that it is an 
undertaking Superior is committed to seeing 
to completion. The potential benefits are 
too great to ignore. Superior must and will 
remain committed to becoming a best in class 
organization across all of its businesses. 

Acknowledgements  
Superior’s success will ultimately be due to the 
hard work and dedication of our more than 
4,600 employees. I would like to thank each of 
our employees for your commitment to your 
respective businesses. I also welcome every new 

2 

Superior Plus Corp.

employee to the Superior organization. I would 
also like to thank each of our directors for the 
opportunity to lead Superior. I look forward to 
working with each of you in the coming year. On 
behalf of the entire organization, I would like 
to thank our securityholders for your continued 
support and confidence in Superior.

I would also like to thank Grant Billing for his 
contributions and dedication to Superior in the 
role of Chief Executive Officer of Superior. I look 
forward to working with Mr. Billing in his current 
role of Chairman of the Board. I would also like 
to thank Peter Valentine for his contributions to 
Superior’s Board of Directors. Mr. Valentine has 
decided to not stand for re-election in 2012. 
Mr. Valentine has been a member of Superior’s 
Board of Directors since 2004. 

On behalf of the Board of Directors,

Luc Desjardins
President and Chief Executive Officer
February 16, 2012

Energy Services

Superior’s Energy Services business provides distribution, supply portfolio management and related 
services covering propane, heating oil and other refined fuels throughout Canada and the northeast 
United States. Energy Services also provides fixed-price natural gas supply services in Ontario, Quebec 
and British Columbia and fixed-price electricity supply services in Ontario. 

Energy Services’ EBITDA from operations for 2011 was $133.6 million compared to $114.7 million in 
the prior year. The business’s EBITDA from operations is calculated as follows:

(millions of dollars) 

Gross profit summary 

  Canadian Propane Distribution 

  U.S. Refined Fuels  

  Other services 

  Supply portfolio management 

  Fixed-price energy services 
Operating expenses 

EBITDA from operations 

2011 

2010

223.0 

137.7 

42.3 

15.1 

37.1 
(321.6) 
133.6 

216.7

130.1

43.1

15.9

29.1

(320.2)

114.7

Energy Services’ results in 2011 were significantly 
improved compared to 2010. Improvements 
in gross profits at the Canadian Propane 
Distribution business were due to increased 
industrial sales volumes as a result of strong 
oil and gas related sales volumes which 
more than offset the reduction in residential 
sales volumes due to warmer than average 
temperatures experienced in 2011 relative to 
2010. The U.S. Refined Fuels business also had 
improved operating results in 2011 relative 
to 2010, as improved sales margins due to 
margin management initiatives and improved 
sales volumes due to sales and marketing 
efforts, more than offset the impact of warmer 
than average temperatures. The fixed-price 
energy services business had a strong year 
due to the extension of existing customer 
contracts at favourable margins. Operating 
costs were consistent with the prior year as cost 

reduction initiatives, reductions in the fixed-
price energy risk reserves and the absence 
of integration costs incurred in the prior year 
offset general inflationary increases. The Energy 
Services business continues to actively explore 
opportunities to manage its expenses in relation 
to changes in volumes. 

Market Fundamentals
The Energy Services business anticipates that 
the market in 2012 will be similar to 2011. A 
summary is as follows: 

•  Industrial/oilfield propane demand will 

continue to be strong in Canada; 

•  U.S. Northeast heating oil demand will 
continue to decline but propane and 
commercial fuel volumes will increase; and 

2011 Annual Report 

3

 
 
 
•  Customer conservation will continue to be 

prevalent due to economic uncertainty, high 
commodity prices and energy efficiency.

•  Continued investment in new technologies and 
optimization of the technologies introduced 
over the last several years; 

•  Continued focus on sales and marketing 

programs by becoming more customer centric; 

•  Cross-selling of complementary product 

offerings amongst Superior’s existing customer 
base; and 

•  Optimization of storage and delivery capacity 

for propane and refined fuels, which will 
provide the supply portfolio management 
business with increased market opportunities. 

Strategy Moving Forward
Superior will continue to position its Energy 
Services business to allow it to grow in a 
profitable and sustainable manner. The 
Energy Services business will strive to provide 
sustainable, long-term cash flow through the 
following measures: 

• Improve customer service levels; 

•  Continue to focus on reducing cost structure 

and improving operational efficiencies; 

  •  All aspects of the business to be 

reviewed including working capital 
management, capital expenditure 
assessment and overall logistics; 

Energy Services at a Glance
The Energy Services business has a large diversified customer base.

Canadian Propane 
Distribution 

U.S. Refined 
Fuels 

Fixed-Price 
Energy Services 

Customers 
Sales volumes (millions of litres) 
Fleet (number of vehicles) 
Employees 

160,000 
1,305 
772 
1,345 

224,000 
1,741 
904 
1,131 

58,789 
n/a 
n/a 
50 

Total

442,789
3,046
1,676
2,526

4 

Superior Plus Corp.

 
 
 
 
Canadian Propane Footprint

Northeast U.S. Refined Fuels Footprint 

Location 

Terminal

Propane Distribution

Rochester

Syracuse

Albany

Buffalo

Binghamton

Scranton

State College

New York

Harrisburg

Philadelphia

Pittsburgh

2011 Annual Report 

5

Location

Terminal

 
 
Specialty Chemicals

Superior’s Specialty Chemicals business is a leading supplier of sodium chlorate and technology to 
the pulp and paper industries, and a regional supplier in the Midwest United States of potassium and 
chloralkali products. 

Specialty Chemicals’ EBITDA from operations for 2011 was $115.2 million compared to $101.5 million 
in the prior year. The business’s EBITDA from operations is calculated as follows:

(millions of dollars) 

Gross profit 

Operating expenses 

EBITDA from operations 

Chemical sales volumes (thousands of metric tonnes) 

2011 

2010

238.7 

(123.5) 

115.2 

772 

220.2

(118.7)

101.5

735

Specialty Chemicals’ 2011 operating results were 
a significant improvement over the prior year 
due to the increased chemical sales volumes and 
improved overall pricing. 

Market Fundamentals
•  Demand for sodium chlorate will continue to 
be strong due to the relative strength in pulp 
markets; 

The expansion of the Port Edwards facility in 
2009 provided the foundation for new sales 
channels throughout 2010, of which the full year 
impact was realized in the 2011 results, resulting 
in improved chloralkali sales volumes. Selling 
prices of chloralkali products in 2011 were 
stronger than in 2010 due to ongoing general 
economic improvements and improvement in 
supply demand fundamentals, particularly related 
to hydrochloric acid. Demand for hydrochloric 
acid was very strong due principally to oil and 
gas drilling activity throughout North America, 
allowing for improved pricing throughout 2011. 

Gross profits from sodium chlorate sales volumes 
were modestly higher in 2011 over the prior year 
due to strong demand for pulp which resulted 
in strong demand for sodium chlorate. The 
North American and international markets for 
sodium chlorate were strong in 2011, supporting 
modestly higher selling prices. Although pulp 
demand and pricing moderated in the second 
half of 2011, the overall market continues to be 
strong, providing relative demand and pricing 
stability for sodium chlorate. 

6 

Superior Plus Corp.

    •  Strong demand for chlorate will result in 

improved U.S. dollar pricing which will be 
partially offset by reduced hedging gains 
relative to the prior year;  

    •  Pulp markets have softened from 2011 

highs but continue to be strong relative to 
historical levels with excellent long-term 
fundamentals; 

•  Demand for chloralkali products remains 

strong; 

	 	 •  North American markets will remain 
stable, Superior’s chloralkali facilities 
are strategically positioned providing a 
competitive advantage; 

    •  Global demand remains steady, the North 

American export market is benefitting from 
low natural gas prices and a historically 
weaker U.S. dollar; and 

	 	 •  Demand for hydrochloric acid is particularly 

robust due to oil and gas drilling activity.

Specialty Chemicals at a Glance

C A N A D A

Grande Prairie

Saskatoon

Hargrave

Thunder Bay

Vancouver

Buckingham

Port Edwards

UNITED STATES

Valdosta

BRAZIL

Chloralkali Facility

Sodium Chlorate  
& Chloralkali Facility

Sodium Chlorite Facility

Sodium Chlorate Facility

CHILE

Mininco

Strategy Moving Forward
The strategy of the Specialty 
Chemical’s business for 2012 is 
a continuation of the strategy 
implemented over the last  
several years: 

•  Increase the operating capacity 

and efficiency at existing chemical 
facilities through strategic  
capital investment; 

	 	 •  Organic growth opportunities  
will allow for strategic capacity  
expansion to take advantage  
of existing market conditions,  
for example strong demand for 
hydrochloric acid; 

    •  Reduced operating costs will  
help to ensure the business’s  
facilities remain competitive  
over the long-term; 

•  Continue to leverage proprietary  

chlorine dioxide technology 
and strategic partnerships by 
exploring international expansion 
opportunities, particularly in 
South America, similar to that of 
the business’s Chilean operations; 

•  Explore opportunities over the 

long-term to expand into additional 
inorganic chemicals that are a 
strategic fit to the existing business; 
and 

•  Explore opportunities to attract 

new customers with adjacent land 
at the Port Edwards facility.

2011 Annual Report 

7

 
 
Construction Products Distribution

Superior’s Construction Products Distribution business is one of North America’s leading distributors of 
commercial and industrial insulation and specialty walls and ceiling products. It is the largest distributor 
of specialty construction products to the walls and ceilings industry in Canada.

Construction Products Distribution’s EBITDA from operations for 2011 was $24.2 million compared to 
$26.8 million in the prior year. The business’s EBITDA from operations is calculated as follows:

(millions of dollars) 

Gross profit 
Operating expenses 

EBITDA from operations 

The 2011 operating results, including gross 
profit, were generally consistent with prior year 
but relative to historical levels, continue to be 
negatively affected by the ongoing weakness 
in the U.S. economy. In particular, the U.S. 
housing and construction markets are very 
weak, reducing average selling prices and gross 
margins. The ongoing economic weakness, 
particularly in the U.S., impacted new home 
residential housing starts and commercial 
building activity across most of North America, 
which in turn resulted in reduced demand and 
selling prices for architectural products and 
commercial and industrial insulation. Gross 
profits benefitted from successfully expanding 
the gypsum product line into select U.S. 
branches; future expansions will be assessed 
on a market-by-market basis, the product line 
expansion will positively impact future year 
results, particularly as end-use markets return 
to normalized levels. Construction activities in 
Canada were generally consistent with the prior 
year in terms of housing starts and commercial 
construction activity, but there was a shift to 
multi-family and smaller single family dwellings, 
both of which require less gypsum than large 
single family homes, thereby reducing overall 
demand for gypsum and related products. 

8 

Superior Plus Corp.

2011 

174.7 
(150.5) 

24.2 

2010

172.3
(145.5)

26.8

Operating expenses were higher than the prior 
year due general inflationary wage increases, 
costs associated with expansion of the gypsum 
supply business into select U.S. markets and the 
full-year impact of the acquisition of Burnaby 
Insulation in June 2010. The Construction 
Products Distribution business continues to 
actively assess opportunities to reduce its cost 
structure in light of ongoing difficult market 
conditions.

Market Fundamentals
The Construction Products Distribution 
anticipates that the operating environment for 
2012 will be very similar to 2011. A summary of 
the market fundamentals is as follows: 

•  Ongoing U.S. economic weakness, particulary 
in the housing and construction sectors will 
continue to challenge the business; 

    •  Low gypsum and insulation capacity 

utilization has resulted in reduced pricing 
leverage; 

    •  U.S. housing starts appear to be stabilized 
although continued headwinds persist 
suggesting that improvements in the 
housing markets are not anticipated for 
several years; 

•  Industrial business spending continues to be 

stable supporting insulation related purchasing; 
and  

•  Housing starts in Canada remain relatively 

stable supported by demographic demand and 
low interest rates.

Strategy Moving Forward
Superior will continue to carefully manage its 
Construction Products Distribution business 
to ensure it remains a leading distributor of 
specialty building products that is well positioned 
to take advantage of future improvements in the 
North American specialty construction markets 
by undertaking the following actions: 

•		Continue to focus on reducing cost structure 

and improving operational efficiencies; 

    •  All aspects of the business to be  
reviewed including procurement, 
working capital management and capital 
expenditure assessment; 

    •  A review of the overall delivery and service 
platform to determine if the existing 
operations model is driving ongoing 
efficiencies; 

•  Continue to integrate walls and ceilings 
product offerings with commercial and 
industrial insulation product offerings across 
the business’s North American footprint on a 
market-by-market basis to take advantage of 
supplier relationships and provide customers 
with a full-service product offering; and 

• Restructuring existing business operations.

Construction Products Distribution at a Glance

Gypsum Specialty 
Distributor (GSD)

Commercial and 
Industrial Insulation 
(C&I)

GSD/C&I 

Fabrication

2011 Annual Report 

9

 
 
 
Management Team

Luc Desjardins
President and  
Chief Executive Officer

Wayne M. Bingham
Executive Vice-President and 
Chief Financial Officer

Douglas Elliott
President,  
Superior Propane

Mr. Bingham joined Superior in 
2006. He previously was Chief 
Financial Officer at Finning 
International Inc. and Ontario 
Power Generation. He has extensive 
experience in financial reporting, 
strategy, compliance, risk 
management, treasury and supply 
chain operations. Mr. Bingham 
holds a B. Comm. (Honours) and 
is a Chartered Accountant.

President of Superior Propane 
since January 1, 2011 and various 
positions with Superior and its 
predecessor since November, 2006. 
Prior thereto, Mr. Elliott held a 
number of leadership positions 
in sales & marketing, supply, and 
enterprise development with  
Labatt Breweries. Mr. Elliott holds a 
B.A. from the University of Waterloo.

Mr. Desjardins joined Superior Plus 
as President and CEO in 2011.  
Prior to joining Superior Plus,  
Mr. Desjardins was a partner of 
the Sterling Group, a private equity 
firm. Mr. Desjardins also served as 
CEO at Transcontinental Inc. from 
2004 to 2008 and President and 
COO from 2000 to 2004.  
Mr. Desjardins holds a Masters of 
Business Administration degree 
from the University of Quebec and 
has taken the Harvard Business 
School Management  
Development Program.

Greg L. McCamus
President,  
U.S. Refined Fuels and 
Superior Energy Management

Mr. McCamus was appointed as 
President of the U.S. Refined Fuels 
business in late 2009. He joined 
Superior in 2005 as President of 
Superior Energy Management. He 
previously was President of Sprint 
Canada Business Solutions and 
held various executive positions 
within the deregulated telecom 
industry over a 20-year period. 
Mr. McCamus holds B.A. and 
M.B.A. degrees.

Eric McFadden
Executive Vice-President,  
Business Development

Mr. McFadden joined Superior in 
2008. Prior to joining Superior, 
he was CEO of a company which 
developed, constructed, and 
operated a number of wind power 
projects. He also spent 14 years 
in investment banking at a major 
Canadian bank developing expertise 
in capital markets and acquisitions. 
Mr. McFadden holds B.A. and 
M.B.A. degrees.

Dave Tims
Senior Vice President,  
Commodity Portfolio  
Management

Mr. Tims joined Superior in 2009. 
Prior to joining Superior Plus he 
was CEO of a natural gas storage 
development company. He has 
extensive energy marketing, trading 
and risk management experience 
as a Managing Director with BMO 
Nesbitt Burns and prior to that as 
Director of Supply Services with 
TransCanada. Mr. Tims holds a 
B.A. from the University of Calgary 
and an M.B.A. in Finance from the 
Simon School of Business at the 
University of Rochester.

Paul S. Timmons
President,  
Specialty Chemicals

Mr. Timmons has been with the 
Specialty Chemicals business or its 
predecessor organization, ERCO 
Worldwide, for 30 years, and was 
appointed as President in 2001. 
Mr. Timmons holds an Engineering 
Diploma from St. Francis Xavier 
University and a degree in 
Metallurgical Engineering from 
Technical University of Nova Scotia. 

Paul J. Vanderberg
President,  
Construction Products  
Distribution

Mr. Vanderberg has been 
President of the Building Products 
Distribution business or its 
predecessor organization, Winroc, 
since 2000. He previously held 
various executive positions in 
general management and business 
development at USG Corporation, 
a leading building products 
manufacturer. Mr. Vanderberg holds 
B.A. and M.B.A. degrees.

10 

Superior Plus Corp.

Board of Directors

Luc Desjardins

Grant D. Billing

Catherine (Kay) 
Best (1)

Robert J. Engbloom, 
Q.C. (2)

Randall J. 
Findlay (2)

President and Chief 
Executive Officer 
of Superior since 
November 14, 2011; 
Previously, Mr. 
Desjardins was a 
partner of the Sterling 
Group, a private equity 
firm; Mr. Desjardins 
also served as CEO at 
Transcontinental Inc. 
from 2004 to 2008 
and President and 
COO from 2000 to 
2004; Mr. Desjardins 
is also a director of 
CIBC, a Canadian 
chartered bank. 

Chairman and Chief 
Executive Officer of 
Superior since July 
2006; On November 
14, 2011, Mr. Billing 
retired as Chief 
Executive Officer and 
continues to serve 
as non-executive 
Chairman; prior to 
he was executive 
Chairman since 1998; 
previously, President 
and CEO of Norcen 
Energy Resources 
Limited; Director of 
Provident Energy Ltd.

Director since 2007; 
Corporate Director 
and Consultant; 
former Executive 
Vice-President, Risk 
Management and Chief 
Financial Officer of the 
Calgary Health Region; 
previous partner 
with Ernst & Young; 
Director of Canadian 
Natural Resources 
Limited, Enbridge 
Income Fund Holdings 
and AltaGas Ltd.

Director since 1996; 
Deputy Chair and 
Partner of Norton 
Rose Canada LLP, 
formerly Macleod 
Dixon LLP; Director of 
Parex Resources Inc.; 
Corporate Secretary of 
Vermillion Energy Inc. 
and CE Franklin Ltd.

Director since 2007; 
Corporate Director; 
Past President of 
Provident Energy from 
2001 through 2006; 
Director of Provident 
Energy Ltd., Canadian 
Helicopters Group 
Inc., Pembina Pipelines 
Corporation,  
Compton Petroleum 
Corporation and 
Charger Energy Inc.

Norman R. Gish (3)

Director since 2003; 
Corporate Director 
and Independent 
Businessman; Previous 
Chairman, President 
and CEO of Alliance 
Pipeline Ltd. and Aux 
Sable Liquid Products 
Inc.; Chairman of 
ICG Propane Inc., 
from 1998 to 2000; 
Director of Provident 
Energy Ltd. Chair of 
the Compensation 
Committee.

James S.A. 
MacDonald (3)
Director in 1998 and 
since 2000; Corporate 
Director and Chairman 
of Cormark Securities 
Inc.; former Chairman 
and Managing Partner 
of Enterprise Capital 
Management Inc.; 
Director of ICG 
Propane Inc. from 
1998 to 2000; Director 
of Cymbria Inc. 

Walentin (Val) 
Mirosh (3)
Director since 2007; 
Corporate Director and 
President of Mircan 
Resources Ltd.; former 
Vice-President and 
Special Advisor to the 
President and COO 
of Nova Chemicals 
Corp.; former Partner 
at Macleod Dixon LLP; 
Director of TC Pipelines 
LP and Murphy Oil 
Corporation. 

David P. Smith (1)

Peter Valentine (1)

Director since 1998; 
Corporate Director; 
former Managing 
Partner of Enterprise 
Capital Management 
Inc.; Director of 
Xinergy Ltd.; Chair of 
the Audit Committee.

Director since 2004; 
Corporate Director and 
Consultant; past Senior 
Advisor to the President 
and CEO of the Calgary 
Health Region and to 
the Dean of Medicine 
of the University of 
Calgary; past Auditor 
General of Alberta.

Peter A.W.  
Green (1) (2) 

Lead Director since 
2003; Director since 
1996; Corporate 
Director and Business 
Advisor; Chairman of 
Frog Hollow Group 
Inc., international 
business advisors; 
Director of Gore 
Mutual Insurance 
Company; Chair of 
the Governance and 
Nominating Committee. 

Committee
(1) Audit Committee
(2)  Governance and  

Nominating Committee
(3)  Compensation Committee

2011 Annual Report 

11

 
 
 
Corporate Governance

The Board of Directors (“Board”) and senior 
management of Superior Plus Corp. (“Superior”) 
consider good corporate governance to be 
central to the effective and efficient operation  
of Superior.

Superior strives to conduct its business ethically 
and in conformance with applicable laws and 
regulations. As such, Superior has earned a  
well-deserved reputation for honesty, integrity 
and maintaining a high standard of business 
conduct. To preserve and build upon that 
reputation, Superior continues to strengthen 
its governance processes, and foster a good 
governance culture throughout the organisation.

The Board has general authority over Superior’s 
business and affairs. Superior owns all of the 
Class A limited partnership units of Superior Plus 
LP (“Superior LP”) and all of the common shares 
of Superior General Partner Inc. (“Superior GP”), 
the general partner of Superior LP. Superior LP 
is a diversified limited partnership with three 
operating segments comprised of the following 
businesses: Energy Services, Specialty Chemicals, 
and Construction Products Distribution.

The Board’s fundamental objectives are to 
enhance the Superior’s investments and 
ensure that Superior and Superior GP meet 
their obligations and operate the underlying 
businesses of Superior LP in a responsible, 
reliable and safe manner. The Board works 
with management of the businesses to identify 
business risks and to oversee the appropriate 
strategies to maximize shareholder value, while 
seeking to reduce the environmental impacts of 
our operations and products.

The Board is comprised of 11 members,  
nine of whom are considered independent. 
Grant Billing, Chairman, is not considered 
to be independent as he was recently an 
executive officer of Superior. Luc Desjardins is 
not considered to be independent as he is the 
President and Chief Executive Officer. Since 
2003, Peter Green has served as Lead Director 
to strengthen the independence of the Board 
from management. The responsibilities of the 
Board are set forth in a written mandate of the 
Board which the Board reviews annually and 
changes as appropriate. Superior is governed by 
a Code of Business Conduct and Ethics, along 

12 

Superior Plus Corp.

with well defined policies and procedures such 
as the Communication and Disclosure, Insider 
Trading and Whistleblower policies, all designed 
to promote honesty and integrity throughout 
Superior.

standards pertaining to quality, health and safety, 
while being committed to environmental and 
social responsibility and support for their local 
communities. These and other programs are also 
monitored through the Advisory Committees.

To assist the Board with its fiduciary 
responsibilities, the Board is supported by an 
Audit Committee, a Compensation Committee 
and by a Governance and Nominating 
Committee. Only independent directors 
serve on board committees. Each committee 
has a mandate that sets out its duties and 
responsibilities. Each committee makes regular 
reports to the Board. The Board reviews 
Superior’s policies upon the recommendation 
of the Corporate Governance Committee. As 
we move forward, the Board will continue to 
be committed to a high standard in corporate 
governance and corporate conduct.

In further keeping with our commitment to  
high standards of corporate governance, 
Superior has Advisory Committees for each 
of Superior LP’s businesses. The Advisory 
Committees are composed of three independent 
directors, senior corporate management and 
one President from Superior’s other businesses. 
The Advisory Committees were formed with the 
intent of allowing for more detailed operational 
reviews at the different business levels which 
would result in a more focused strategic review 
at the Board level. In addition, each of Superior’s 
businesses maintains appropriate programs and 

Although not formal Board committees, the 
Advisory Committee structure provides the 
directors with additional time to address 
social, environmental and regulatory matters, 
business opportunities, risks, strategies and 
challenges and allows the members of the 
Advisory Committee to provide advice where 
appropriate and act as the sounding board prior 
to bringing strategic matters and initiatives to 
the Board. Membership rotation for the Advisory 
Committees occurs from time to time in order 
to provide each Board member with maximum 
exposure to each of the businesses of  
Superior LP.

For complete information on our corporate 
governance practices, please read our 2011 
Information Circular. All Committee mandates, 
including those for the Audit, Compensation and 
Governance and Nominating Committees, our 
Code of Business Conduct and Ethics and our 
corporate governance policies and categorical 
standards are available at www.superiorplus.com.

2011 Annual Report 

13

 
 
Management’s Discussion and Analysis

The following Management’s Discussion and Analysis (MD&A) is a review of the financial performance and 
position of Superior Plus Corp. (Superior) as at December 31, 2011 and for the years ended December 
31, 2011 and 2010. The information in this MD&A is current to February 16, 2012. This MD&A should 
be  read  in  conjunction  with  Superior’s  audited  consolidated  financial  statements  and  notes  to  those 
statements as at December 31, 2011 and for the year ended December 31, 2011. 

On January 1, 2011, Superior adopted International Financial Reporting Standards (IFRS) for Canadian 
publicly accountable enterprises. Prior to the adoption of IFRS, Superior followed Canadian Generally 
Accepted  Accounting  Principles  (GAAP).  While  IFRS  has  many  similarities  to  GAAP,  some  of  our 
accounting policies have changed as a result of our transition to IFRS. The most significant accounting 
policy  changes  that  have  had  an  impact  on  the  results  of  our  operations  are  discussed  within  the 
applicable sections of this MD&A, and in more detail in the Adoption of IFRS section of this MD&A. 

The accompanying audited consolidated financial statements of Superior have been prepared by and 
are the responsibility of Superior’s management. Superior’s audited consolidated financial statements 
as at December 31, 2011 and the years ended December 31, 2011 and 2010 have been prepared in 
accordance with IFRS as issued by the International Accounting Standards Board (IASB). Dollar amounts 
in this MD&A are expressed in Canadian dollars and millions except where otherwise noted. 

Overview of Superior
Superior is a diversified business corporation. Superior holds 99.9% of Superior Plus LP (Superior LP), a 
limited partnership formed between Superior General Partner Inc. (Superior GP) as general partner and 
Superior as limited partner. Superior owns 100% of the shares of Superior GP and Superior GP holds 
0.1% of Superior LP. The cash flow of Superior is solely dependent on the results of Superior LP and is 
derived from the allocation of Superior LP’s income to Superior by means of partnership allocations. 
Superior,  through  its  ownership  of  Superior  LP  and  Superior  GP,  has  three  operating  segments:  the 
Energy  Services  segment  which  includes  a  Canadian  Propane  Distribution  business,  a  U.S.  Refined 
Fuels distribution business, a fixed-price energy services business and a supply portfolio management 
business; the Specialty Chemicals segment; and the Construction Products Distribution segment.

14 

Superior Plus Corp. 

Management’s Discussion and AnalysisSummary of Adjusted Operating Cash Flow (1)

(millions of dollars except per share amounts) 

2011 

2010

EBITDA from operations: (2) 

  Energy Services 

  Specialty Chemicals 

  Construction Products Distribution 

Interest 

Cash income tax (expense) recovery 

Corporate costs 
Adjusted operating cash flow (2) 

133.6 

115.2 

24.2 

273.0 

(79.2) 

(1.5) 

(11.9) 

180.4 

114.7

101.5

26.8

243.0

(68.9)

(0.8)

(10.4)

162.9

Adjusted operating cash flow per share (2), basic (3) and diluted (4) 

$1.65 

$1.54

(1) Superior has restated its 2010 results in accordance with IFRS, see “Adoption of IFRS” for the impact of IFRS on Superior’s 2010 results.
(2) Earnings before interest, taxes, depreciation and amortization (EBITDA) and adjusted operating cash flow are not IFRS measures. See “Non-

IFRS Financial Measures”.

(3) The weighted average number of shares outstanding for the year ended December 31, 2011, is 109.2 million (2010 – 105.6 million).
(4) For the years ended December 31, 2011 and 2010, there were no dilutive instruments. 

Adjusted Operating Cash Flow Reconciled to Cash Flow from Operating Activities (1)

(millions of dollars) 

Net cash flow from operating activities  

Add: Increase (decrease) in non-cash working capital 

Other expenses 

Non cash interest expense 

Less: Income taxes (expense) recovery 

Finance costs recognized in net earnings 

Gain on debenture redemption 

Adjusted operating cash flow 

2011 

 291.2 

(30.1) 

− 

8.0 

(1.5) 

(85.5) 

(1.7) 

180.4 

2010

82.4 

143.3

6.6

6.6

(0.8)

(75.2)

−

162.9

(1) See the Condensed Consolidated Financial Statements for net cash flows from operating activities and changes in non-cash working capital.

Adjusted operating cash flow for the year ended December 31, 2011 was $180.4 million, an increase 
of $17.5 million or 11% compared to the prior year. The increase in adjusted operating cash flow was 
due to increased EBITDA from operations of Energy Services and Specialty Chemicals offset in part by 
higher interest and corporate costs. Adjusted operating cash flow per share was $1.65 per share for the 
year ended December 31, 2011, an increase of $0.11 per share or 7% due to the increase in adjusted 
operating cash flow as noted above offset in part by a 3% increase in the weighted average number of 
shares outstanding. The average number of shares outstanding increased in 2011 as a result of shares 
issued from Superior’s Dividend Reinvestment Program and Optional Share Purchase Plan (DRIP).

As  demonstrated  in  the  following  chart,  Superior  is  well  diversified  with  Energy  Services,  Specialty 
Chemicals  and  Construction  Products  Distribution  contributing  49%,  42%,  and  9%  of  EBITDA  from 
operations in 2011, respectively. 

2011 Annual Report 

15

 
 
 
 
 
EBITDA from Operations

Construction Products Distribution

Specialty Chemicals

Energy Services

s
n
o
i
l
l
i

M
$

300

250

200

150

100

50

0

$257.2

$240.0

$213.4

$273.0

$243.0

2007

08

09

10

11

Superior had a net loss of $302.6 million for 2011, compared to a net loss of $75.8 million for 2010. 
The  net  loss  was  impacted  by  higher  operating  costs,  impairment  of  intangible  assets  and  goodwill 
and higher finance costs offset in part by higher gross profits. The net loss was primarily impacted by  
$78.0  million  in  intangible  assets  and  goodwill  impairment  charges  due  to  continued  weakness  in 
Superior’s  Construction  Products  Distribution  segment  (see  Note  13  to  the  Consolidated  Financial 
Statements), a $300.6 million intangible assets and goodwill impairment charge to the Energy Services’ 
segment (see Note 13 to the Consolidated Financial Statements) and an asset write off of $3.4 million 
at U.S refined fuels due to flooding damage and a fire at one of its branches. Consolidated revenues of 
$3,925.6 million in 2011 were $388.2 million higher than the prior year due principally to higher Energy 
Services revenue as a result of the full period contribution of the acquisition of Griffith Holdings Inc. 
(Griffith), higher commodity prices and increased sales volumes and higher Specialty Chemicals revenue 
due to increased sales volumes and pricing. Gross profit of $827.5 million was $46.9 million higher than 
the  prior  year  due  to  improved  gross  profit  at  Energy  Services  due  to  higher  sales  volumes  and  the 
contribution from the acquisition of Griffith along with higher Specialty Chemicals gross profits. 

Operating  expenses  of  $706.7  million  in  2011  were  $30.3  million  higher  than  in  the  prior  year,  due 
to  the  full  year  contribution  of  Griffith,  increased  depreciation  expense  and  corporate  costs.  The 
increase  in  depreciation  expense  was  primarily  due  to  increased  amortization  at  Energy  Services  as 
a result of acquisitions completed during 2010 and 2011. Total interest expense of $85.5 million was  
$10.3 million higher than in the prior year due principally to higher average interest rates on debentures 
and average debt levels throughout the year due to higher working capital requirements. Unrealized 
losses on financial instruments were $9.7 million in 2011 compared to unrealized losses of $2.2 million in 
the prior year. The increase in unrealized losses from the prior year is primarily due to higher unrealized 
losses in the current year on foreign currency forward contracts due to fluctuations in the spot prices 
of the U.S. dollar. Gains or losses on Superior’s various financial instruments are without consideration 
of  the  fair  value  of  the  underlying  customer  or  supplier  commitment.  Total  income  tax  recovery  was  
$50.4 million for 2011 compared to an expense of $6.5 million for 2010. Income taxes were impacted 
by a future income tax recovery associated with the impairment charges recorded to intangible assets 
and goodwill during 2011.

16 

Superior Plus Corp. 

Management’s Discussion and Analysis 
Annual Financial Results of Superior’s Operating Segments 
Energy Services
Energy Services’ condensed operating results for 2011 and 2010 are provided in the following table.

(millions of dollars) 

Revenue (1) 
Cost of sales (1) 

Gross profit 
Less: Cash operating and administration costs (1) 

EBITDA from operations 

2011 

2010 (2)

2,686.1 

(2,230.9) 

455.2 

(321.6) 

133.6 

2,339.1

(1,904.2)

434.9

(320.2)

114.7

(1) In order to better reflect the results of its operations, Superior has reclassified certain amounts for purposes of this MD&A to present its 

results as if it had accounted for various transactions as accounting hedges. See “Reconciliation of Divisional Segmented Revenue and Cost of 
Sales to EBITDA” for detailed amounts.

(2) Superior has restated its 2010 results in accordance with IFRS. See “Adoption of IFRS” for the impact of IFRS on Superior’s 2010 results.

Revenues  were  $2,686.1  million  in  2011,  an  increase  of  $347.0  million  from  revenues  of  
$2,339.1  million  in  2010.  The  increase  in  revenues  is  primarily  due  to  higher  commodity  prices  and 
increased sales volumes. Total gross profit for 2011 was $455.2 million, an increase of $20.3 million or  
5% over the prior year. The increase in gross profit is due to higher sales volumes and higher gross margins 
within  Canadian  Propane  Distribution,  U.S.  Refined  Fuels  and  fixed-price  energy  services  businesses.  
A summary and detailed review of gross profit is provided below. 

Gross Profit Detail

(millions of dollars) 

Canadian Propane Distribution 

U.S. Refined Fuels distribution 

Other services 

Supply portfolio management 

Fixed-price energy services 

Total gross profit 

2011 

223.0 

137.7 

42.3 

15.1 

37.1 

455.2 

2010

216.7

130.1

43.1

15.9

29.1

434.9

Canadian Propane Distribution
Canadian Propane Distribution gross profit for 2011 was $223.0 million, an increase of $6.3 million or 
3% from 2010, due to higher sales volumes and interest charges on past due customer balances offset 
in part by lower gross margins. Residential and commercial sales volumes in 2011 were 3 million litres or 
1% lower than the prior year due to customer conservation efforts and warmer weather primarily during 
the fourth quarter. Average weather across Canada for the year, as measured by degree days, was 7% 
colder than the prior year and 2% colder than the five-year average. Industrial volumes increased by 
91 million litres or 13%, primarily due to an increased oilfield services demand, industrial demand and 
favourable contribution from sales initiatives in the wholesale segment. Automotive propane volumes 
declined by 14 million litres or 15%, due to the continued structural decline in this end-use market.

2011 Annual Report 

17

 
 
Average propane sales margins for 2011 decreased slightly to 17.1 cents per litre from 17.5 cents per 
litre in the prior year. The decrease in average margins compared to the prior year quarter is principally 
due to sales mix as the current year includes a higher proportion of lower margins sales volume. 

Canadian Propane Distribution Sales Volumes

Volumes by End-Use Application (1)   

Volumes by Region (2) 

(millions of litres) 

2011 

2010 

(millions of litres) 

2011 

2010

Residential 
Commercial 
Agricultural 
Industrial 
Automotive 

Western Canada 
Eastern Canada 
Atlantic Canada 

128 
262 
67 
769 
79 

135 
258 
71 
678 
93 

1,305 

1,235 

738 
460 
107 

670
467
98

1,305 

1,235

(1) Regions: Western Canada region consists of British Columbia, Alberta, Saskatchewan, Manitoba, Northwest Ontario, Yukon and Northwest 
Territories; Eastern Canada region consists of Ontario (except for Northwest Ontario) and Quebec; and Atlantic Canada consists of New 
Brunswick, Newfoundland & Labrador, Nova Scotia and Prince Edward Island.

U.S. Refined Fuels Distribution
U.S. Refined Fuels gross profit for 2011 was $137.7 million, an increase of $7.6 million from the prior 
year.  The  increase  in  gross  profit  is  due  to  higher  sales  volumes,  higher  gross  margins  and  full  year 
contribution from the acquisition of Griffith. Sales volumes of 1,741 million litres, increased by 39 million 
litres  or  2%  as  compared  to  the  prior  year.  The  increase  in  sales  volumes  was  primarily  due  to  cold 
weather during the first quarter and sales initiatives, partially offset by warm weather during the fourth 
quarter. Weather as measured by heating degree days for the year was 5% warmer than the prior year. 
Average U.S. Refined Fuels sales margins of 7.9 cents per litre increased from the 7.6 cents per litre in 
the prior year. The increase in sales margins is due to margin management efforts and a reduction in 
lower margin sales volumes. 

U.S. Refined Fuels Distribution Sales Volumes

Volumes by End-Use Application (1) 

 Volumes by Region (2) 

(millions of litres) 

2011 

2010 

(millions of litres) 

2011 

2010

Residential 
Commercial 
Wholesale 

336 
892 
513 
1,741 

340 
907 
455 
1,702 

Northeast United States 

1,741 

1,702

1,741 

1,702

(1) Volume: Volume of heating oil, propane, diesel and gasoline sold (millions of litres).
(2) Regions: Northeast United States region consists of Pennsylvania, Connecticut, New York, and Rhode Island.

Other Services
Other services gross profit was $42.3 million in 2011, a decrease of $0.8 million or 2% from the prior 
year. The decrease in other services gross profit is due to lower customer demand.

18 

Superior Plus Corp. 

Management’s Discussion and Analysis 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Supply Portfolio Management
Supply portfolio management gross profits was $15.1 million in 2011, a decrease of $0.8 million from the 
prior year due to reduced market related opportunities and lower sales volume due to warm weather.

Fixed-Price Energy Services Gross Profit 

2011 

  2010

(millions of dollars except volume and  
per unit amounts) 

Gross 
Profit 

Volume 

Per Unit 

Gross 
Profit 

Volume 

Per Unit

Natural gas (1) 
Electricity (2) 

Total 

31.0 

21.1 GJ 

146.9 ¢/GJ 

25.0 

27.4 GJ 

 91.2 ¢/GJ

6.1 

606.3 KWh  1.01 ¢/KWh 

4.1  366.6 KWh 

 1.12 ¢/KWh

37.1 

29.1 

(1) Natural gas volumes and per unit amounts are expressed in millions of gigajoules (GJ).
(2) Electricity volumes and per unit amounts are expressed in millions of kilowatt hours (KWh).

Fixed-price energy services gross profit was $37.1 million in 2011, an increase of $8.0 million (27%) from 
$29.1 million in the prior year. Natural gas gross profit was $31.0 million, an increase of $6.0 million from 
the prior year due to higher margins offset in part by lower volumes. Gross profit per unit was 146.9 cents 
per gigajoule (GJ), an increase of 55.7 cents per GJ (61%) from the prior year. The increase in natural gas 
gross margin was due to increased residential renewal margins, higher transportation revenue, lower 
charges  associated  with  load  balancing  and  lower  risk  reserve  funding  requirements.  Sales  volumes 
of natural gas were 21.1 million GJ, 6.3 million GJ (23%) lower than the prior year due to a continued 
decline in residential volumes as a result of focusing marketing efforts towards the commercial segment 
and continued low natural gas prices. Electricity gross profit in 2011 was $6.1 million, an increase of  
$2.0 million or 49% from the prior year due to the aggregation of additional commercial customers in 
the Ontario market and higher customer demand. Fixed-price energy services continues to grow in the 
newly entered Pennsylvania electricity market due to the launch of a residential electricity offering that 
is being sold to existing heating oil and propane customers. 

Operating Costs
Cash operating and administrative costs were $321.6 million in 2011, a decrease of $1.4 million or nil% 
from the prior year. Operating costs were lower than the prior year due to a $5.2 million reduction in 
fixed-price energy services risk reserve allowance due to current market exposure offset in part by a  
$3.5 million increase in bad debt expense provision associated with Canadian Propane Distribution’s 
system upgrade (see “System Upgrade”), higher truck maintenance, higher fuel costs and an inventory 
write down of $1.5 million.

System Upgrade
During the second quarter of 2010, Superior’s Canadian Propane Distribution business upgraded its JD 
Edwards enterprise system to the most recent version in order to enhance efficiencies and core business 
functions.  As  a  result  of  the  system  upgrade,  Superior  experienced  complications  with  processing 
certain  sales  transactions  and  producing  accurate  invoices  which  delayed  customer  collections.  The 
delay in customer collections has resulted in increased past due receivables which Superior has provided 

2011 Annual Report 

19

 
 
 
 
 
 
 
 
 
 
 
for  through  an  increase  to  the  allowance  for  doubtful  accounts  during  2011  of  $6.6  million  (2010  –  
$4.3  million).  Early  in  the  second  quarter  of  2011  Superior  resolved  the  remaining  technical  issues 
associated with the system upgrade and the system is now fully operational. Superior will continue to 
focus on collecting the remaining past due receivable balances associated with the system upgrade. 

U.S. Refined Fuels Impairments
During the third quarter, U.S. Refined Fuels incurred asset impairments of $3.4 million due to flooding 
in Montoursville, Pennsylvania, which caused damage to buildings, tanks and equipment, and due to a 
fire at one of its locations in Mumford, New York, which also damaged buildings, tanks and equipment. 
These interruptions will not impact U.S. Refined Fuels operations and management is working with our 
insurance providers in order to get the facilities repaired.

During  the  fourth  quarter  of  2011,  Energy  Services  performed  a  detailed  impairment  review  of  its 
intangible assets and goodwill. This calculation was performed as part of the annual impairment test 
and  resulted  in  indications  of  impairment  with  the  Canadian  Propane  Distribution  and  U.S.  Refined 
Fuels segments within Energy Services. As a result of a detailed cash flow evaluation, Energy Services 
recorded an impairment charge of $100.6 million to the intangible assets and goodwill of U.S. Refined 
Fuels and $200.0 million to the goodwill of Canadian Propane Distribution. 

Overall,  Energy  Services’  operations  benefit  from  its  leading  market  share  in  the  Canadian  Propane 
Distribution market and considerable operational and customer diversification throughout Canada and 
the Northeast United States through Superior’s U.S. Refined Fuels assets. Energy Services’ customer base 
is well diversified geographically and across end-use applications, and its largest customer contributed 
approximately 3% of gross profits in 2011. Energy Services’ top 10 customers comprised approximately 
10% of its revenues in 2011, with its largest customer representing approximately 12% of its revenues.

As  shown  in  the  chart  below,  wholesale  propane  and  heating  oil  prices  fluctuated  throughout  2011. 
Approximately 27% of Superior’s fuel distribution sales volumes are due to heating-related applications 
and 73% to general economic activity levels. 

20 

Superior Plus Corp. 

Management’s Discussion and AnalysisRelative Change in WTI Crude Oil, Natural Gas,  
NYMEX Heating Oil vs Sarnia Propane

275

250

225

200

175

150

125

100

75

50

25

0

)
e
g
n
a
h
C
e
c
i
r
P
e
v
i
t
a
l
e
R
(

Jan
2010

Feb
10

Mar
10

Apr
10

May
10

Jun
10

Jul
10

Aug
10

Sep
10

Oct
10

Nov
10

Dec
10

Jan
2011

Feb
11

Mar
11

Apr
11

May
11

Jun
11

Jul
11

Aug
11

Sep
11

Oct
11

Nov
11

Dec
11

NYMEX Heating Oil Future

Sarnia Propane

WTI Crude Oil

AECO Natural Gas

*estimate

Acquisitions
During  2011,  Canadian  Propane  Distribution  and  U.S.  Refined  Fuels  completed  several  tuck-in 
acquisitions which totaled $14.9 million. These acquisitions were completed in order to expand Energy 
Services’ geographic footprint and customer base.

On January 20, 2010, Superior completed its acquisition of the shares of Griffith Holdings, Inc. (Griffith) 
for  consideration  of  approximately  $147.4  million  (U.S.$140.6  million),  inclusive  of  working  capital 
adjustments and transaction costs. Griffith is a retail and wholesale distributor of retail propane, heating 
oil and motor fuels in upstate New York. The completion of this acquisition, along with the U.S. Refined 
Fuels  assets  acquired  during  the  prior  year,  form  the  foundation  for  Superior’s  U.S.  Refined  Fuels 
distribution platform. 

On  October  26,  2010,  Superior  acquired  certain  assets  which  make  up  a  U.S.  retail  heating  oil  and 
propane distribution business (KW heating oil assets) from KW Oil & Propane (KW), for an aggregate 
purchase price of approximately $4.9 million including adjustments for working capital. The KW heating 
oil assets distribute a broad range of liquid fuels and propane gas and related services, serving markets 
in  Pennsylvania.  The  acquisition  was  partially  financed  by  deferred  consideration  of  approximately 
$0.5 million and the remaining acquisition cost has been financed through borrowings from Superior’s 
existing revolving term bank credits and term loans.

The  acquisitions  are  complementary  to  Superior’s  existing  Energy  Services  segment  and  will  expand 
Energy Services’ customer base and product diversification.

2011 Annual Report 

21

 
 
 
 
Outlook
Superior’s  expects  business  conditions  in  2012  for  its  Energy  Services  segment  to  be  similar  to  
2011, with the exception of a reduced contribution from its fixed-price energy services business. The 
fixed-price energy services business profitability will moderate as it is expected that there will be fewer 
renewals  of  residential  customers  at  favourable  margins.  Additionally,  weather,  is  anticipated  to  be 
consistent with the 5-year average with the exception of the unseasonably warm weather experienced 
in January 2012. 

In  addition  to  the  significant  assumptions  detailed  above,  refer  to  “Risk  Factors  to  Superior”  for  a 
detailed review of significant business risks affecting the Energy Services’ businesses. 

Specialty Chemicals
Specialty Chemicals’ condensed operating results for 2011 and 2010 are provided in the following table.

(millions of dollars except per metric tonne (MT) amounts) 

2011 

2010 (2) 

Chemical revenue (1) 
Chemical cost of sales (1) 

Chemical gross profit 
Less: Cash operating and administrative costs (1) 

EBITDA from operations 

Chemical volumes sold (thousands of MTs) 

$ per MT 

$ per MT 

529.1 

685 

481.1 

655

(290.4) 

(376) 

(260.9) 

(355)

238.7 

309 

220.2 

300

(123.5) 

(160) 

(118.7) 

(162)

115.2 

149 

101.5 

138

772 

735

(1) In order to better reflect the results of its operations, Superior has reclassified certain amounts for purposes of this MD&A related to derivative 
financial instruments, non-cash amortization and foreign currency translation losses/gains related to U.S.-denominated working capital. See 
“Reconciliation of Divisional Segmented Revenue and Cost of Sales to EBITDA” for detailed amounts. 

(2) Superior has restated its 2010 results in accordance with IFRS. See “Adoption of IFRS” for the impact of IFRS on Superior’s 2010 results.

Chemical revenue was $529.1 million in 2011, $48.0 million or 10% higher than the prior year, primarily 
as  a  result  of  increased  sodium  chlorate  and  chloralkali/potassium  sales  volumes  and  higher  sodium 
chlorate and chloralkali/potassium pricing. 

Gross  profit  of  $238.7  million  in  2011  was  $18.5  million  higher  than  the  prior  year  due  to  increased 
sodium  chlorate  and  chloralkali/potassium  gross  profits.  Sodium  chlorate  gross  profit  increased  by  
$0.6 million or 1%, due to higher sales volumes and realized pricing offset in part by lower technology 
gross  profits.  Sodium  chlorate  gross  profits  included  the  recognition  of  a  $3.2  million  gain  from  the 
receipt of a $3.7 million insurance settlement in connection with the Buckingham, Quebec insurance claim 
(See Note 8 to the Consolidated Financial Statements for further details) which offset higher inventory 
purchase costs incurred earlier in the year the remaining $0.5 million was allocated to operating costs.

Sodium  chlorate  sales  volumes  increased  by  10,400  tonnes  or  2%  compared  to  the  prior  year  
due  to  higher  demand  from  North  America  as  a  result  of  increased  demand  for  pulp  and  increased 
Chilean sale volumes. 

22 

Superior Plus Corp. 

Management’s Discussion and Analysis 
 
 
 
 
 
Average selling prices for sodium chlorate were 2% higher than the prior year due to contract renewals 
and  the  favourable  impact  of  U.S.  dollar  forward  exchange  contract  settlements  on  U.S.  dollar-
denominated sales. See “Financial Instruments – Risk Management” for a discussion of hedge positions.

Cost of sales for sodium chlorate was higher than in the prior year due to higher sales volumes and 
electrical input costs. Electrical costs, which represent approximately 70% to 85% of the variable costs 
of the production of sodium chlorate, were higher than in the prior year as upward pressure on overall 
electricity  pricing  more  than  offset  production  management  activities  at  facilities  where  the  cost  of 
electricity is subject to market fluctuations.

Chloralkali/potassium  gross  profits  increased  by  $15.9  million  or  19%,  due  to  an  increase  in  sales 
volumes, higher gross margins and improved sales mix. Chloralkali/potassium sales volumes increased 
by  24,300  tonnes  (9%)  due  to  increased  demand  across  all  product  lines,  especially  for  caustic  and 
hydrochloric acid. Overall average selling prices were higher than in 2010 due to the implementation of 
price increases and strong demand.

Total chemical sales volumes were 772,000 tonnes in 2011, an increase of 37,000 tonnes or 5% from the 
prior year, due to higher sales volumes of sodium chlorate and chloralkali/potassium as noted above. 
Average chemical revenue was $685 per MT in 2011 compared to $655 per MT in 2010, an increase of 
5%, reflecting higher realized sodium chlorate pricing and higher overall average pricing on chloralkali/
potassium products. Sodium chlorate and chloralkali/potassium production capacity utilization averaged 
95% (2010 – 94%) and 94% (2010 – 92%), respectively. 

Cash  operating  and  administration  costs  were  $123.5  million  in  2011,  an  increase  of  $4.8  million  or 
4%  from  the  prior  year.  Operating  expenses  were  impacted  by  higher  maintenance  and  employee 
compensation costs.

Sodium  chlorate  sales  in  2011  represented  57%  of  Specialty  Chemicals  EBITDA  from  operations,  a 
decrease of 4% from the 61% contribution in 2010. Sodium chlorate is principally sold to bleached pulp 
manufacturers, as it is a required input to generate chlorine dioxide, which is in turn used to bleach pulp. 
Sodium chlorate represents approximately 5% of the variable cost to manufacture bleached pulp. As 
a result, sodium chlorate sales volumes and prices tend to be stable over time despite the volatility of 
bleached pulp prices (see the following chart). 

2011 Annual Report 

23

 
 
Pulp Prices Compared to Sodium Chlorate Price and Sales Volumes

1,200

1,000

800

600

400

200

0

2004

2005

2006

2007

2008

2009

2010

2011

NBSK (USD/ADMT)
Sodium Chlorate Price (USD/MT)

(Source: Brian McClay and Associates)

N Hardwood (USD/ADMT)
Sodium Chlorate Volumes (USD/MT)

Chloralkali/potassium  sales  in  2011  contributed  43%  of  EBITDA  from  operations,  an  increase  of  
4%  from  the  39%  contribution  in  2010.  Operating  rates  of  the  North  American  chloralkali  segment  
has remained relatively stable while ECU pricing levels have continued to improve.

Chloralkali ECU Pricing Compared to Operating Rates

1,500

T
S
/
D
S
U

1,000

500

0

100%

75%

50%

25%

0%

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

ECU Contract-Market Value after Discounts (USD/ST)

ECU Operating Rate (%)

(Source: CMAI)

Specialty Chemicals’ top 10 customers comprised approximately 40% of its revenues in 2011, with its 
largest customer representing 6% of its revenues.

24 

Superior Plus Corp. 

Management’s Discussion and AnalysisOutlook
Superior expects business conditions in 2012 for its Specialty Chemicals segment will be similar to 2011. 
Superior continues to see a stable market for sodium chlorate as a result of the current market for pulp. 
Superior also expects continued strength in chloralkali sales volumes and pricing due to strong North 
American supply demand fundamentals. 

In  addition  to  the  significant  assumptions  detailed  above,  refer  to  “Risk  Factors  to  Superior”  for  a 
detailed review of the significant business risks affecting Superior’s Specialty Chemicals’ segment. 

Construction Products Distribution
Construction Products Distribution’s condensed operating results for 2011 and 2010 are provided in the 
following table. 

(millions of dollars) 

2011 

2010 (3)

Revenue 
  Gypsum Specialty Distribution (GSD) revenue (1) (2) 
  Commercial and Industrial Insulation (C&I) revenue (2) 

Cost of sales 
  GSD cost of sales (2) 
  C&I cost of sales (2) 

Gross profit 

Less: Cash operating and administrative costs 

EBITDA from operations 

 479.9 

231.9 

(367.7) 

(169.4) 

174.7 

(150.5) 

24.2 

485.3

232.3

(374.9)

(170.4)

172.3

(145.5)

26.8

(1) In order to better reflect the results of its operations, Superior has reclassified certain amounts for purposes of this MD&A to present its 

results as if it had accounted for various transactions as accounting hedges. See “Reconciliation of Divisional Segmented Revenue and Cost of 
Sales to EBITDA” for detailed amounts.

(2) Certain reclassifications of 2010 amounts have been made to conform to current presentation. Specifically, for the year ended December 31, 
2010, $485.3 million has been reclassified to GSD revenue from distribution and direct sales revenue to provide comparative presentation of 
Construction Products Distribution’s revenue. For the year ended December 31, 2010, $232.3 million has been reclassified to C&I revenue 
from distribution and direct sales revenue to provide comparative presentation of Construction Products Distribution revenue. For the year 
ended December 31, 2010, $374.9 million has been reclassified to GSD cost of sales from distribution and direct cost of sales to provide 
comparative presentation of Construction Products Distribution’s cost of sales. For the year ended December 31, 2010, $170.4 million has 
been reclassified to C&I cost of sales from distribution and direct cost of sales to provide comparative presentation of Construction Products 
Distribution’s cost of sales. 

(3) Superior has restated its 2010 results in accordance with IFRS. See “Adoption of IFRS” for the impact of IFRS on Superior’s 2010 results.

GSD and C&I revenues were $711.8 million for 2011, $5.8 million or 1% lower than the prior year. The 
slight decrease in revenue was due to lower demand for GSD products in Canada and continued pricing 
pressure offset in part by higher GSD revenue from the expansion of the GSD product line into some 
existing U.S. based branches.

Gross profits were $174.7 million in 2011, $2.4 million or 1% higher than the prior year due to sales 
mix,  higher  gross  margins  due  to  contribution  from  the  U.S.  GSD  expansion  and  ongoing  impact  of 
the  implementation  of  a  strategic  procurement  strategy.  Sales  margins  and  average  selling  prices 
continue to be challenged as a result of ongoing competitive pressures, supplier price increases and 
slow economic activity.

2011 Annual Report 

25

 
 
 
 
 
 
Cash operating and administration costs were $150.5 million in 2011, an increase of $5.0 million or 3% 
from the prior year. The increase in expenses was primarily due to higher employee wages, additional 
costs associated with expanding the GSD product line into some existing U.S. based branches and the 
full year impact of the acquisition of the Burnaby Assets on June 28, 2010. 

During the fourth quarter of 2011, restructuring charges were incurred in order to close two branches in 
Canada which were no longer economically viable. Construction Products Distribution will continue to 
assess the profitability of its branches going forward given the current operating environment. 

Intangible and Goodwill Impairments
During the third quarter of 2011, Construction Products Distribution performed a detailed impairment 
review of its intangible assets and goodwill. This calculation was performed due to a reduction in the 
near term and medium term forecast for the segment which resulted in indications of impairment. As 
a result of a detailed cash flow evaluation, Construction Products Distribution recorded an impairment 
charge of $78.0 million to intangible assets and goodwill.

Construction  Products  Distribution  enjoys  considerable  geographical  and  customer  diversification, 
servicing over 18,000 customers from 121 distribution branches (see “Total Revenues by Region” pie 
chart).  Construction  Products  Distribution’s  10  largest  customers  represent  approximately  8%  of  its 
annual distribution sales with the largest customer representing approximately 1% of annual distribution 
sales. Construction Products Distribution enjoys a strong position in the distribution markets where it 
operates,  supported  by  its  complete  walls,  ceilings,  residential  insulation,  commercial  and  industrial 
insulation product lines, and by its procurement capabilities (see “Total Revenues by Product” pie chart). 

Total Revenues by Region – 2011

Total Revenues by Product – 2011

14% Prairies 

16% Central/Eastern Canada

9% Residential insulation

10% Steel framing and accessories

5% Stucco, tools and miscellaneous

60% U.S.

35% Commercial and
industrial insulation

10% British Columbia

23% Drywall and components

18% Ceilings

Sales  to  commercial  and  industrial  builders  and  contractors  are  comprised  of  Construction  Products 
Distribution’s  full  product  line,  whereas  sales  to  residential  builders  and  contractors  are  principally 
comprised of drywall and components, insulation and plaster products. Demand for walls and ceiling 

26 

Superior Plus Corp. 

Management’s Discussion and Analysisconstruction  products  is  influenced  by  overall  economic  conditions  with  approximately  56%  of  sales 
from servicing commercial new construction and remodelling activity, 28% from servicing residential new 
construction and remodelling activity and 16% of sales from servicing industrial activity. New commercial 
construction  and  industrial  demand  trends  have  historically  lagged  new  residential  construction  (see 
“U.S. and Canadian End Use Construction Segments” charts below).

Canadian End Use Construction Segments 

    Index 1984 = 100

200

175

150

125

100

75

50

25

84 85 86

87 88 89 90

91 92 93 94 95 96 97 98

99 00 01 02 03 04 05

06 84 07 09 10 11*

CDN Housing Starts (thousands of units)
*estimate

CDN Non-Residential Construction Footage Put in Place (mmsf)

USA End Use Construction Segments   

    Index 1984 = 100

200

175

150

125

100

75

50

25

0

84 85 86

87 88 89 90

91 92 93 94 95 96 97 98

99 00 01 02 03 04 05

06 84 07 09 10 11*

USA Non-Residential Construction Footage Put In Place (mmsf)
USA Residential Additions and Alterations (billions $)
USA Housing Starts (thousands of units)
USA Industrial Construction Footage Put In Place (mmsf)

*estimate

2011 Annual Report 

27

 
 
 
 
 
 
Outlook
Superior expects business conditions in 2012 for its Construction Products Distribution business to be 
similar  to  2011.  EBITDA  from  operations  is  anticipated  to  be  lower  than  in  2011  due  to  anticipated 
costs  associated  with  further  restructuring  activities  and  ongoing  tough  market  conditions  in  both 
the  residential  and  commercial  segments  in  both  the  U.S.  and  Canada.  Superior  does  not  anticipate 
significant improvements in the end-use markets for some time.

In addition to the Construction Products Distribution segment’s significant assumptions detailed above, 
refer  to  “Risk  Factors  to  Superior”  for  a  detailed  review  of  the  significant  business  risks  affecting 
Superior’s Construction Products Distribution segment. 

Consolidated Capital Expenditure Summary

(millions of dollars) 

Efficiency, process improvement and growth related  

Other capital 

Acquisition of Griffith 

Acquisition of Burnaby Assets (Burnaby) 

Other acquisitions 

Investment in finance leases 

Proceeds on disposition of capital 

Total net capital expenditures 

Investment in finance leases 

Total expenditures 

2011 

16.3 

21.9 

38.2 

− 

− 

15.1 

− 

(3.2) 

50.1 

15.7 

65.8 

2010

23.9

16.9

40.8

142.4

17.7

6.1

10.3

(2.8)

214.5

13.9

228.4

Efficiency, process improvement and growth related expenditures were $16.3 million in 2011 compared 
to $23.9 million in the prior year. These expenditures are primarily in relation to Energy Services’ purchases 
of rental assets and truck related expenditures and Specialty Chemicals related capital projects. 

Other  capital  expenditures  were  $21.9  million  in  2011  compared  to  $16.9  million  in  the  prior  year, 
consisting  primarily  of  required  maintenance  and  general  capital  across  all  of  Superior’s  segments 
including a Specialty Chemical cell replacement project which increased the amount of 2011 expenditures. 

During 2011, U.S. Refined Fuels completed the acquisition of eight heating oil and propane distributors 
for total consideration of $10.4 million and Canadian Propane Distribution completed the acquisition 
of a small propane distributor for total consideration of $4.5 million. Construction Products Distribution 
also completed an acquisition of a small branch for $0.2 million.

Proceeds on the disposal of capital were $3.2 million in 2011 and consisted of Superior’s disposition of 
surplus tanks, cylinders and other assets.

28 

Superior Plus Corp. 

Management’s Discussion and Analysis 
During 2011, Superior entered into new leases with capital equivalent value of $15.7 million primarily 
related to delivery vehicles for the Energy Services and Construction Products Distribution segments.

Capital expenditures were funded from a combination of operating cash flow, the issuance of common 
shares, the issuance of convertible unsecured subordinated debentures (“Debentures” includes all series 
of convertible unsecured subordinated debentures) and revolving term bank credit facilities. 

Corporate and Interest Costs
Corporate costs were $11.9 million in 2011, an increase of $1.5 million in the prior year. The increase 
in  corporate  costs  was  primarily  due  to  $2.8  million  in  gains  from  the  one-time  unwind  of  some  of 
Superior’s foreign currency forward contracts in the prior year. Corporate costs excluding the currency 
forward contract unwind were $1.3 million higher than the prior year due to the recognition of chief 
executive officer transition costs, recruiting fees and higher professional costs offset in part by lower 
employee short term incentive costs and lower long term incentive costs.

Interest  expense  on  borrowings  were  $42.7  million  in  2011,  a  decrease  of  $1.4  million  from  the  
$44.1 million incurred in the prior year. The decrease in interest costs was primarily due to lower average 
debt levels during the majority of 2011 offset in part by the redemption of $75.0 million on November 
7, 2011 and $50.0 million on December 12, 2011 of Superior’s previously issued 5.75% debentures due 
December 31, 2012. See “Liquidity and Capital Resources” discussion for further details on the change 
in average debt levels.

Interest  on  Superior’s  convertible  unsecured  subordinated  debentures  (“Debentures”  which  includes 
all series of convertible unsecured subordinated debentures) was $36.6 million for 2011, an increase of  
$11.8  million  from  the  $24.8  million  incurred  in  the  prior  year.  The  increase  in  debenture  interest  is 
primarily  due  to  full  year  impact  of  the  issuance  of  $150.0  million,  6.00%  convertible  debentures  on 
December 23, 2010 for general corporate purposes and the issuance of $75.0 million, 7.50% convertible 
debentures  on  October  4,  2011.  The  above  noted  debenture  issuances  were  offset  in  part  by  the 
redemption of $75.0 million on November 7, 2011 and $50.0 million on December 12, 2011 of Superior’s 
previously issued 5.75% debentures due December 31, 2012.

Income Taxes
Consistent  with  prior  periods,  Superior  recognizes  a  provision  for  income  taxes  for  its  subsidiaries  
that  are  subject  to  current  and  future  income  taxes,  including  U.S.  income  tax,  U.S.  non-resident 
withholding tax and Chilean income tax. 

Total income tax recoveries for 2011 were $50.4 million, comprised of $1.5 million in cash income tax 
expense and $51.9 million in deferred income tax recovery. This compares to a total income tax expense 
of  $6.5  million  in  the  prior  year,  which  consisted  of  $0.8  million  in  cash  income  tax  expense  and  a  
$5.7 million deferred income tax expense. 

2011 Annual Report 

29

 
 
Cash  income  taxes  for  2011  were  $1.5  million,  consisting  of  income  taxes  in  the  U.S.  of  $1.5  million 
(2010  –  $0.8  million  of  U.S.  cash  tax  expense).  Deferred  income  tax  recoveries  for  2011  were  
$51.9  million  (2010  –  $5.7  million  deferred  income  tax  expense),  resulting  in  a  corresponding  net 
deferred income tax asset of $309.6 million as at December 31, 2011. Deferred income taxes in 2011 
were impacted by the impairment charges recorded in both Canada and the U.S.

As at December 31, 2011, Superior had the following tax pools available to be used in future years:

Canada 

  Tax basis 

  Non-capital losses 

  Capital losses 

  Canadian scientific research expenditures 

Investment tax credits 

United States 

  Tax basis 

  Capital loss carry-forwards 

  Non-capital losses 

Chile 

  Tax basis 

  Non-capital loss carry-forwards 

 (millions of dollars)

412.0

52.8

611.5

602.2

164.9

231.9

–

81.4

21.2

28.0

See the audited consolidated financial statements for the year ended December 31, 2011 for a summary 
of the expiration of the non-capital loss carry-forwards and investment tax credits. Capital loss carry-
forwards,  Canadian  scientific  research  expenditures  and  Chilean  non-capital  losses  are  eligible  to  be 
carried forward indefinitely.

30 

Superior Plus Corp. 

Management’s Discussion and Analysis 
 
 
 
 
 
 
 
 
 
 
 
 
2012 Financial Outlook 
Superior  outlook  for  cash  flow  from  operations  for  2012  has  been  reduced  to  between  $1.45  and 
$1.80 per share, a slight decrease from Superior’s previous financial outlook as provided in the 2011 
third quarter MD&A of $1.55 to $1.90. The decrease in Superior’s outlook is due to lower 2011 actual 
results  and  a  weaker  than  anticipated  start  to  the  2012  heating  season  due  to  unseasonably  warm 
temperatures throughout Canada and the Northeast U.S. Superior’s consolidated adjusted operating 
cash flow outlook is dependent on the operating results of its three operating segments. 

In  addition  to  the  operating  results  of  Superior’s  three  operating  segments,  significant  assumptions 
underlying Superior’s current 2012 outlook are:

•  Economic growth in Canada and the U.S. is expected to be similar or modestly lower than 2011;
•  Superior is expected to continue to attract capital and obtain financing on acceptable terms;
•  The foreign currency exchange rate between the Canadian and U.S. dollar is expected to average par 

in 2012 on all unhedged foreign currency transactions;

•  Financial and physical counterparties are expected to continue fulfilling their obligations to Superior;
•  Regulatory authorities are not expected to impose any new regulations impacting Superior;
•  Superior’s  average  interest  rate  on  floating-rate  debt  is  expected  to  remain  consistent  with  2011 

levels; and

•  Canadian and U.S. based cash taxes are expected to be minimal in 2012 and have been based on 

existing statutory income tax rates. 

Energy Services
•  Average temperatures across Canada and the Northeast U.S. are expected to be consistent with the 

recent five-year average except for January 2012;

•  Total propane and U.S. Refined Fuels-related sales volumes in 2012 compared to 2011 are anticipated 

to increase due to economic improvement and sales and marketing initiatives;

•  Wholesale propane, and U.S. Refined Fuels-related prices are not anticipated to significantly impact 

demand for propane, refined fuels and related services;

•  Supply portfolio management market opportunities are expected to improve as compared to 2011 

although growth is expected to be moderate; and

•  Fixed  price  energy  services  is  expected  to  be  able  to  access  sales  channel  agents  on  acceptable 
contract  terms  and  expects  gross  profit  to  decrease  as  compared  to  2011.  The  decrease  in  gross 
profit is primarily related to lower natural gas gross margins as transportation related gross profits and 
contribution from customer renewals begins to decrease. Total customer aggregation estimates are 
expected to be consistent with 2011. 

2011 Annual Report 

31

 
 
Specialty Chemicals
•  Supply and demand fundamentals for sodium chlorate are expected to remain strong in 2012, resulting 
in increased sales volumes as compared to 2011. Pricing is expected to remain consistent or slightly 
improved as compared to 2011 levels;

•  Chloralkali revenues and gross profits are expected to increase in 2012 due to higher sales volumes for 

caustic and hydrochloric acid product lines combined with improved pricing; and

•  Average plant utilization will approximate 95% in 2012.

Construction Products Distribution
•  GSD  sales  revenue  from  Canada  is  expected  to  increase  slightly  from  2011  levels  due  to  the  full 
year  contribution  from  greenfield  operations  in  the  Maritimes.  GSD  sales  revenue  from  the  United 
States is expected to increase from 2011 due to continued expansion of existing product lines into 
U.S. branches. C&I sales revenue is expected to increase from 2011 due to a focus on increasing the 
fabrication and export business;

•  Sales margins for both GSD and C&I as compared to 2011 are expected to decrease slightly due to 

competitive pressures; and

•  Construction Products Distribution has performed a detailed review of its existing operations and has 

announced the closure of two branches in early 2012 as part of its restructuring efforts.

Debt Management Update
Superior  remains  committed  to  reducing  its  total  debt  and  its  total  debt  leverage  ratios.  An  update 
to  the  anticipated  total  debt  and  total  debt  leverage  ratios  as  at  December  31,  2011  based  on  the 
updated 2012 Outlook, is detailed in the chart below. The mid-point of Superior’s 2012 Outlook has 
been reduced since the third quarter MD&A, as detailed above, and the impact has been adjusted in 
the table below.

Debt Management Summary (1)  

(Per Share) 

(Millions of Dollars)

2012 financial outlook AOCF per share – mid-point (2) 

Maintenance capital expenditures 

Capital lease obligation repayments 

$1.62 

(0.21) 

(0.16) 

Cash flow available for dividends and debt repayment before growth capital 

$1.25 

One-time environmental expenditures at Port Edward’s 

Other growth capital expenditures 

Proceeds from dividend reinvestment program 

Estimated 2012 free cash flow available for dividend and debt repayment 

Dividends (annualized) 

Cash flow available for debt repayment 

(0.10) 

(0.09) 

0.12 

$1.18 

$(0.60) 

0.58 

181.4

23.5

17.9

140.0

11.2

10.1

13.4

132.1

(67.2)

64.9

Estimated total debt to EBITDA as at December 31, 2012 

4.6X – 4.8X 

4.6X – 4.8X 

Dividends (annualized) 

Calculated payout ratio after all capital expenditures 

$0.60 

52% 

67.2

52%

(1) All amounts per share unless otherwise indicated. 
(2) See “2012 Financial Outlook” for additional details including assumptions, definitions and risk factors.

32 

Superior Plus Corp. 

Management’s Discussion and AnalysisIn addition to Superior’s significant assumptions detailed above, refer to the section “Risk Factors to 
Superior” for a detailed review of Superior’s significant business risks. 

Liquidity and Capital Resources
Superior’s total and available sources of credit are detailed in the chart below:

Available Credit Facilities 

As at December 31, 2011

(millions of dollars) 

Revolving term bank credit facilities (1)  
Term loans (1) 

Finance lease obligations 

Total 

Total 
  Amount 

Borrowings 

Letters of 

Amount
Credit Issued  Available

615.0 

280.1 

71.7 

966.8 

410.3 

280.1 

71.7 

762.1 

35.0 

169.7

– 

– 

–

–

35.0 

169.7

(1) Revolving term bank credit facilities and term loan balances are presented before deferred financing fees.

Superior’s  revolving  syndicated  bank  facility 
lease 
obligations  (collectively  “Borrowings”)  before  deferred  financing  fees  totaled  $762.1  million  as  at  
December 31, 2011, an increase of $22.1 million from December 31, 2010. Overall Borrowings increased 
as  compared  to  the  prior  year  due  to  funding  requirements  in  order  to  finance  the  redemption  of  
$125.0 million in Debenture, finance lease repayments, dividend payments and net capital expenditures 
offset in part by higher cash flows and the issuance of $75.0 million in Debentures.

(Credit  Facility),  term 

loans  and  finance 

On June 20, 2011, Superior completed an extension of its Credit Facility with ten lenders and increased 
the size of the facility from $450 million to $615 million. The secured revolving credit facility matures 
on June 27, 2014 and can be expanded up to $750 million. Financial covenant ratios were unchanged 
with Consolidated Secured Debt to Consolidated EBITDA ratio and Consolidated Debt to Consolidated 
EBITDA ratio of 3.0x and 5.0x, respectively. Additionally, in conjunction with the extension of the Credit 
Facility, Superior has terminated its accounts receivable securitization program which provided up to 
$130  million  of  additional  credit  on  a  seasonally  adjusted  basis.  See  “Summary  of  Cash  Flows”  for 
details on Superior’s sources and uses of cash. 

As  at  December  31,  2011,  Debentures  (before  deferred  issue  costs)  issued  by  Superior  totaled  
$591.4  million,  $50.0  million  lower  than  the  balance  of  $641.4  million  outstanding  as  at  
December  31,  2010.  The  decrease  in  Debentures  was  due  to  the  redemption  of  $75.0  million  on 
November  7,  2011  and  $50  million  on  December  12,  2011  of  Superior’s  previously  issued  5.75% 
debentures due December 31, 2012 offset in part by the issuance of $75.0 million, 7.50% convertible 
debentures  on  October  4,  2011.  See  Note  19  to  the  audited  Consolidated  Financial  Statements  for 
additional details on Superior’s Debentures. 

As at December 31, 2011, approximately $169.7 million was available under the Credit Facility which 
Superior  considers  sufficient  to  meet  its  net  working  capital  funding  requirements,  expected  capital 
expenditures and refinancing requirements. 

2011 Annual Report 

33

 
 
 
 
 
 
 
 
 
Consolidated  net  working  capital  was  $377.3  million  as  at  December  31,  2011,  a  decrease  of  
$23.6  million  from  net  working  capital  of  $400.9  million  as  at  December  31,  2010.  The  decrease  
in  net  working  capital  was  primarily  due  to  significant  collections  of  past  due  accounts  receivable 
related to the System Upgrade (refer to “System Upgrade” for additional details) at Canadian Propane 
Distribution  offset  in  part  by  higher  commodity  prices.  Lower  net  working  capital  levels  at  Specialty 
Chemicals were due to a prepayment of approximately $10.8 million from a large customer. The above 
decreases  were  offset  in  part  by  increased  working  capital  levels  at  Supply  Portfolio  Management 
due to high inventory levels associated with warmer than anticipated weather and lower net working 
capital levels at corporate due to reduced dividends and interest payable. Superior’s net working capital 
requirements are financed from revolving term bank credit facilities.

In May 2010, Superior reestablished its DRIP, commencing with the payment of the May 2010 dividend. 
The DRIP provides shareholders with the opportunity to reinvest their cash dividends at a 5% discount 
to the market price of Superior’s shares. Proceeds received from the DRIP for 2011 were $28.9 million 
as compared to $17.2 million in 2010.

As  at  December  31,  2011,  when  calculated  in  accordance  with  the  Credit  Facility,  the  Consolidated 
Secured Debt to Compliance EBITDA ratio was 2.3 to 1.0 (December 31, 2010 – 2.6 to 1.0) and the 
Consolidated Debt to Compliance EBITDA ratio was 2.9 to 1.0 (December 31, 2010 – 3.2 to 1.0). For 
both  of  these  covenants  all  outstanding  Debentures  are  not  considered.  These  ratios  are  within  the 
requirements contained in Superior’s debt covenants. In accordance with the Credit Facility, Superior 
must maintain a Consolidated Secured Debt to Compliance EBITDA ratio of not more than 3.0 to 1.0 and 
not more than 3.5 to 1.0 as a result of acquisitions. In addition, Superior must maintain a Consolidated 
Debt  to  Compliance  EBITDA  ratio  of  not  more  than  5.0  to  1.0,  excluding  Debentures.  Distributions 
(including payments to Debenture holders) cannot exceed Compliance EBITDA less cash income taxes, 
plus $35.0 million on a trailing twelve month rolling basis. 

As at December 31, 2011 proceeds of $nil million (December 31, 2010 – $90.1 million) had been raised 
under  the  accounts  receivable  securitization  program.  During  the  month  of  June  of  2011,  Superior 
terminated the accounts receivable securitization program. (See Note 17 to the audited Consolidated 
Financial Statements).

On March 8, 2011, Standard and Poor’s lowered both Superior and Superior LP’s long-term corporate 
credit rating to BB- from BB and reduced the secured debt rating to BB+ from BBB-. The outlook rating 
for both Superior and Superior LP remains stable and the credit rating on Superior’s unsecured debt is 
unchanged at BB-. On September 12, 2011, DBRS lowered Superior LP’s senior secured rating to BB 
(high) from BBB (low) and lowered Superior LP’s senior unsecured rating to BB (low) from BB (high). The 
trend for both ratings has been changed to stable from negative.

As  at  December  31,  2011,  Superior  had  an  estimated  defined  benefit  pension  solvency  deficiency 
of  approximately  $36.3  million  (December  31,  2010  –  $23.7  million)  and  a  going  concern  solvency 
deficiency of approximately $16.6 million (December 31, 2010 – $17.7 million). Funding requirements 

34 

Superior Plus Corp. 

Management’s Discussion and Analysisrequired  by  applicable  pension  legislation  are  based  upon  going  concern  and  solvency  actuarial 
assumptions.  These  assumptions  differ  from  the  going  concern  actuarial  assumptions  used  in 
Superior’s  financial  statements.  Superior  has  sufficient  liquidity  through  existing  revolving  term  
bank  credits  and  anticipated  future  operating  cash  flow  to  fund  this  deficiency  over  the  prescribed 
funding period. 

In  the  normal  course  of  business,  Superior  is  subject  to  lawsuits  and  claims.  Superior  believes  the 
resolution of these matters will not have a material adverse effect, individually or in the aggregate, on 
Superior’s  liquidity,  consolidated  financial  position  or  results  of  operations.  Superior  records  costs  as 
they are incurred or when they become determinable. 

Contractual Obligations and Other Commitments

(millions of dollars) 

Notes (1) 

Total 

2012 

2013-2014 

2015-2016 

Thereafter

Payments Due In

4.6

309.7

27.1

–

–

24.8

366.2

Borrowings  

(including capital leases) 

Debentures 
Operating leases (2) 

US$ foreign currency forward 
  sales contracts (US$)  

Natural gas, propane, butane,  
  heating oil, and electricity 
  purchase commitments (3) 
Future employee benefits (4) 

17 

19 

18 

21 

21 

20 

762.1 

571.0 

111.1 

54.3 

49.3 

26.8 

505.8 

66.6 

28.6 

197.4 

145.4 

28.6 

706.9 

206.9 

356.0 

144.0 

Total contractual obligations 

2,296.5 

413.1 

76.6 

68.8 

67.0  

8.8 

9.8 

17.6 

984.4 

(0.2) 

17.6 

532.8 

(1) Notes to the Consolidated Financial Statements.
(2) Operating leases comprise Superior’s off balance sheet obligations.
(3)  Does not include the impact of financial derivatives. See Note 21 to the Consolidated Financial Statements. 
(4) Does not include Energy Services’ or Specialty Chemicals’ defined benefit pension asset.

Shareholders’ Capital
The  weighted  average  number  of  shares  outstanding  was  109.2  million  in  2011  compared  to  
105.6 million in 2010, an increase of 3.6 million shares compared to the prior year due to the issuance of 
3,109,694 common shares over the past twelve months and the resulting impact on weighted average 
number  of  shares  outstanding.  The  following  table  provides  a  detailed  breakdown  of  the  common 
shares issued over the last twelve months:

Closing 
Date 

Average 
Issuance 
Price per 
Share 

Issued 
Number of  
Common Shares 
(Millions)

As at December 31, 2010 

Issuance of common shares under 
  Superior’s DRIP 

As at December 31, 2011 

January 15, 2011 
through December  
15, 2011 

$9.40 

107.7

3.1

110.8

2011 Annual Report 

35

 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
As at February 16, 2012, December 31, 2011 and December 31, 2010, the following common shares and 
securities convertible into common shares were outstanding:

February 16, 2012 

December 31, 2011 

December 31, 2010

(millions) 

Convertible 
Securities 

Common shares outstanding (1) 
5.75% Debentures (2) 
5.85% Debentures (3) 
7.50% Debentures (4) 
5.75% Debentures (5) 
6.00% Debentures (6) 
7.50% Debentures (7) 

Shares outstanding and issuable 
  upon conversion of Debentures 

$49.9 

$75.0 

$69.0 

$172.5 

$150.0 

$75.0 

Shares 

111.0 

1.4 

2.4 

5.3 

9.1 

9.9 

6.6 

Convertible 
Securities 

$49.9 

$75.0 

$69.0 

$172.5 

$150.0 

$75.0 

Shares 

110.8 

1.4 

2.4 

5.3 

9.1 

9.9 

6.6 

Convertible
Securities 

$174.9 

$75.0 

$69.0 

$172.5 

$150.0 

Shares

107.7

4.9

2.4

5.3

9.1

9.9

145.7 

145.5 

139.3

(1) Common shares outstanding as at February 16, 2012, includes 207,402 common shares issued under Superior’s DRIP program during the 

month of January.

(2) Convertible at $36.00 per share.
(3) Convertible at $31.25 per share.
(4) Convertible at $13.10 per share.
(5) Convertible at $19.00 per share.
(6) Convertible at $15.10 per share.
(7) Convertible at $11.35 per share.

Dividends Paid to Shareholders
Dividends paid to Superior’s shareholders are dependent on its cash flow from operating activities with 
consideration for changes in working capital requirements, investing activities and financing activities of 
Superior. See “Summary of Adjusted Operating Cash Flow” and “Summary of Cash Flows” for additional 
details on the sources and uses of Superior’s cash flow. 

Dividends paid to shareholders for 2011 were $136.7 million (before DRIP proceeds of $28.9 million) or 
$1.26 per share compared to $156.8 million or $1.62 per share in 2010. The decrease of $43.5 million in 
dividends paid to shareholders over the prior year was due to the two revisions to Superior’s dividend 
rate.  On  February  17,  2011,  Superior  announced  that  the  monthly  dividend  has  been  reduced  to  
$0.10 per share per month effective with the March 2011 dividend payment. On November 2, 2011, 
Superior announced that the monthly dividend has been reduced to $0.05 per share or $0.60 per share 
on  an  annualized  basis;  a  decrease  from  the  prior  level  of  $0.10  per  share  per  month  or  $1.20  per 
share  on  an  annualized  basis  effective  with  Superior’s  March  2011  dividend.  Superior  has  made  the 
determination that it is prudent to accelerate its debt reduction plan by reducing its monthly dividend. 
See Superior’s “Debt Management and Dividend Payout Ratio” section for further details. Dividends to 
shareholders are declared at the discretion of the board of directors of Superior. 

36 

Superior Plus Corp. 

Management’s Discussion and Analysis 
 
 
 
 
 
 
 
Superior’s primary sources and uses of cash are detailed below:

Summary of Cash Flows (1)

(millions of dollars) 

Net cash flows from operating activities  

Investing activities: 
  Purchase of property, plant and equipment (2) 

  Proceeds on disposal of property, plant and equipment 

Investment in finance lease 

  Acquisition of Griffith 

  Other acquisitions 

Cash flows used in investing activities 

Financing activities: 

  Net proceeds (repayment) of revolving term bank credits and other debt 

  Repayment of senior secured notes 

  Repayment of finance lease obligation 

  Net proceeds (repayment) of accounts receivable 

  securitization program 

  Redemption of convertible debentures 

  Proceeds from the issuance of 5.75% convertible 

  debentures 

  Costs incurred for the issuance of 5.75% convertible 

  debentures 

  Proceeds from the issuance of 6.00% convertible 

  debentures 

  Costs incurred for the issuance of 6.00% convertible 

  debentures 

  Proceeds from the issuance of 7.50% convertible 

  debentures 

  Costs incurred for the issuance of 7.50% convertible 

  debentures 

Issuance of common shares 

  Proceeds from the dividend reinvestment plan 

  Dividends paid to shareholders 

Cash flows from (used in) financing activities 

Net increase (decrease) in cash and cash equivalents 

Cash and cash equivalents, beginning of period 

Effect of translation of foreign denominated cash and cash  
  equivalents 

Cash and cash equivalents, end of period 

(1) See the Consolidated Statements of Cash Flows for additional details. 
(2) See “Consolidated Capital Expenditure Summary” for additional details.

2011 

212.0 

(38.2) 

3.2 

– 

– 

(14.8) 

(49.8) 

132.3 

(32.5) 

(14.2) 

(90.1) 

(125.0) 

– 

– 

– 

– 

75.0 

(3.4) 

– 

28.9 

(136.7) 

(165.7) 

(3.5) 

7.8 

0.9 

5.2 

2010

9.9

(40.8)

2.8

(10.3)

(142.4)

(23.8)

(214.5)

47

(2.0)

(12.8)

(2.6)

–

172.5

(6.9)

150.0

(5.6)

–

–

82.2

17.2

(156.8)

188.2

(16.4)

24.3

(0.1)

7.8

2011 Annual Report 

37

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Financial Instruments – Risk Management
Derivative and non-financial derivatives are used by Superior to manage its exposure to fluctuations in 
foreign currency exchange rates, interest rates and commodity prices. Superior assesses the inherent risks 
of these instruments by grouping derivative and non-financial derivatives related to the exposures these 
instruments mitigate. Superior’s policy is not to use derivative or non-financial derivative instruments for 
speculative purposes. Superior does not formally designate its derivatives as hedges and, as a result, 
Superior does not apply hedge accounting and is required to designate its derivatives and non-financial 
derivatives as held for trading.

Energy Services enters into natural gas financial swaps primarily with Macquarie Cook Energy Canada 
Ltd. for distributor billed natural gas business in Canada to manage its economic exposure of providing 
fixed-price  natural  gas  to  its  customers.  Additionally,  Energy  Services  maintains  its  natural  gas  swap 
positions with six additional counterparties. Energy Services monitors its fixed-price natural gas positions 
on a daily basis to evaluate compliance with established risk management policies. Superior maintains a 
substantially balanced fixed-price natural gas position in relation to its customer supply commitments. 

Energy Services entered into electricity financial swaps with four counterparties to manage the economic 
exposure of providing fixed-price electricity to its customers. Energy Services monitors its fixed-price 
electricity positions on a daily basis to evaluate compliance with established risk management policies. 
Energy  Services  maintains  a  substantially  balanced  fixed-price  electricity  position  in  relation  to  its 
customer supply commitments. 

Energy Services entered into various propane forward purchase and sale agreements with more than 
20  counterparties  to  manage  the  economic  exposure  of  its  wholesale  customer  supply  contracts. 
Energy Services monitors its fixed-price propane positions on a daily basis to monitor compliance with 
established  risk  management  policies.  Energy  Services  maintains  a  substantially  balanced  fixed-price 
propane gas position in relation to its wholesale customer supply commitments. 

Superior, on behalf of its operating divisions, entered into foreign currency forward contracts with twelve 
counterparties  to  manage  the  economic  exposure  of  Superior’s  operations  to  movements  in  foreign 
currency exchange rates. Energy Services contracts a portion of its fixed-price natural gas, propane and 
heating oil purchases and sales in U.S. dollars and enters into forward U.S. dollar purchase contracts to 
create an effective Canadian dollar fixed-price purchase cost. Specialty Chemicals enters into U.S. dollar 
forward sales contracts on an ongoing basis to mitigate the impact of foreign exchange fluctuations on 
sales margins on production from its Canadian plants that is sold in U.S. dollars. Interest expense on 
Superior’s U.S. dollar debt is also used to mitigate the impact of foreign exchange fluctuations. 

As at December 31, 2011, Energy Services had hedged approximately 100% of its U.S. dollar natural 
gas  and  propane  purchase  (sales)  obligations  for  2012.  Overall  Superior  has  hedged  approximately 
95%  of  its  estimated  U.S.  dollar  exposure  for  2012  and  approximately  89%  for  2013.  The  estimated 
sensitivity  on  adjusted  operating  cash  flow  for  Superior,  including  divisional  U.S.  exposures  and  the 
impact  on  U.S.-denominated  debt  with  respect  to  a  $0.01  change  in  the  Canadian  to  United  States 
exchange  rate  for  2011  is  $0.1  million,  respectively  after  giving  effect  to  United  States  forward 

38 

Superior Plus Corp. 

Management’s Discussion and Analysiscontracts  for  2012,  as  shown  in  the  table  below.  Superior’s  sensitivities  and  guidance  are  based  
on  an  anticipated  average  Canadian  to  U.S.  dollar  foreign  currency  exchange  rate  for  2012  at  par  
with the U.S. dollar.

(millions of U.S. dollars 
except exchange rates) 

2012 

2013 

2014 

2015 

2016 

2017 and 
Thereafter 

Energy Services – US$ forward sales 

48.4 

44.0 

26.0 

26.0 

Construction Products Distribution –  
  US$ forward sales 

Specialty Chemicals – US$ forward  
  sales 

Net US$ forward sales 

24.0 

24.0 

12.0 

– 

134.5 

206.9 

132.0 

200.0 

118.0 

156.0 

106.0 

144.0 

Energy Services – Average US$  

forward sales rate 

Construction Products Distribution –  
  Average US$ forward sales rate 

Specialty Chemicals – US$ forward  
  sales rate 

Net average external US$/Cdn$  
  exchange rate 

1.05 

1.06 

1.01 

1.01 

1.06 

1.07 

1.00 

1.00 

1.04 

1.04 

1.03 

1.00 

1.05 

1.05 

1.03 

1.00 

– 

– 

 – 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

Total 

144.4

72.0

490.5

706.9

1.04

1.04

1.03

1.03

Superior has interest rate swaps with four counterparties to manage the interest rate mix of its total debt 
portfolio and related overall cost of borrowing. Superior manages its overall liquidity risk in relation to its 
general funding requirements by utilizing a mix of short-term and longer-term maturity debt instruments. 
Superior reviews its mix of short-term and longer-term debt instruments on an ongoing basis to ensure 
it is able to meet its liquidity requirements. 

Superior  utilizes  a  variety  of  counterparties  in  relation  to  its  derivative  and  non-financial  derivative 
instruments  in  order  to  mitigate  its  counterparty  risk.  Superior  assesses  the  credit  worthiness  of  its 
significant counterparties at the inception and throughout the term of a contract. Superior is also exposed 
to customer credit risk. Energy Services and Construction Products Distribution deal with a large number 
of small customers, thereby reducing this risk. Specialty Chemicals, due to the nature of its operations, 
sells its products to a relatively small number of customers. Specialty Chemicals mitigates its customer 
credit risk by actively monitoring the overall credit worthiness of its customers. Energy Services fixed-
price  energy  services  business  has  minimal  exposure  to  customer  credit  risk  as  local  natural  gas  and 
electricity distribution utilities have been mandated, for a nominal fee, to provide invoicing, collection 
and the assumption of bad debts risk for residential and small commercial customers. Fixed-price energy 
services  actively  monitor  the  credit  worthiness  of  its  direct  bill  industrial  customers.  All  of  Superior’s 
business segments have credit risk policies in place in order to minimize credit exposures.

2011 Annual Report 

39

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
For additional details on Superior’s financial instruments, including the amount and classification of gains 
and losses recorded in Superior’s year end Consolidated Financial Statements, summary of fair values, 
notional balances, effective rates and terms, and significant assumptions used in the calculation of the fair 
value of Superior’s financial instruments, see Note 21 to the audited Consolidated Financial Statements. 

Sensitivity Analysis
Superior’s estimated cash flow sensitivity in 2011 to the following changes is provided below:

Change 

Change 

Impact on
Adjusted
Operating
Cash Flow  

Per Share 

Energy Services 

Change in propane sales margin 

Change in propane sales volume 

$0.005/litre 

50 million litres 

Change in U.S. Refined Fuels sales margin 

$0.005/litre 

Change in U.S. Refined Fuels sales volume  

50 million litres 

Change in natural gas sales margin 

Change in natural gas sales volume 

$0.02/GJ 

2 million GJ 

Specialty Chemicals  

Change in sales price 

Change in sales volume 

$10.00/tonne 

15,000 metric tonnes 

Construction Products Distribution 

Change in sales margin 

1% point change in average  
gross margin 

Change in sales volume 

5% change in sales volume 

3% 

4% 

6% 

3% 

1% 

9% 

1% 

2% 

 $6.5 million 

 $7.7 million 

$8.7 million 

$3.5 million 

$0.4 million 

$2.9 million 

$7.7 million 

$4.5 million 

4% 

5% 

$6.6 million 

$4.4 million 

Corporate 

Change in Cdn$/US$ exchange rate 

Corporate change in interest rates  

$0.01 

0.5% 

1% 

14% 

$0.1 million 

$1.7 million 

$0.06

$0.07

$0.08

$0.03

$nil

$0.03

$0.07

$0.04

$0.06

$0.04

$nil

$0.02

Disclosure Controls and Procedures and Internal Controls Over Financial Reporting
Disclosure  controls  and  procedures  are  designed  by  or  designed  under  the  supervision  of  Superior’s 
President and Chief Executive Officer (CEO) and the Executive Vice President and Chief Financial Officer 
(CFO)  in  order  to  provide  reasonable  assurance  that  all  material  information  relating  to  Superior  is 
communicated to them by others in the organization as it becomes known and is appropriately disclosed 
as  required  under  the  continuous  disclosure  requirements  of  securities  legislation  and  regulation.  In 
essence, these types of controls are related to the quality and timeliness of financial and non-financial 
information  in  securities  filings.  The  CEO  and  CFO  are  assisted  in  this  responsibility  by  a  Disclosure 
Committee (DC), which is composed of senior managers of Superior. The DC has established procedures 
so that it can be aware of any material information affecting Superior in order to evaluate and discuss 
this  information  and  determine  the  appropriateness  and  timing  of  its  public  releases.  An  evaluation 
of the effectiveness of the design and operation of Superior’s disclosure controls and procedures was 

40 

Superior Plus Corp. 

Management’s Discussion and Analysis 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
conducted as at December 31, 2011 by and under the supervision of Superior’s management, including 
the CEO and CFO. Based on this evaluation, the CEO and CFO have concluded that Superior’s disclosure 
controls and procedures, as defined in National Instrument 52-109, Certification of Disclosure in Issuers’ 
Annual and Interim Filings, are effective to ensure that information required to be disclosed in reports 
that are filed or submitted under Canadian securities legislation and regulation is recorded, processed, 
summarized and reported within the times specified in those rules and forms.

Superior’s management, including the CEO and CFO, is responsible for establishing and maintaining 
adequate  internal  control  over  financial  reporting  to  provide  reasonable  assurance  regarding  the 
reliability  of  financial  reporting  and  the  preparation  of  financial  statements  for  external  purposes  in 
accordance with Canadian Generally Accepted Accounting Principles (GAAP). 

The evaluation of the design of Superior’s internal controls over financial reporting was conducted as 
at December 31, 2011 by and under the supervision of Superior’s management, including the CEO and 
CFO. Based on this evaluation, the CEO and CFO have concluded that the design of Superior’s internal 
control over financial reporting, as defined in National Instrument 52-109, Certification of Disclosure in 
Issuers’ Annual and Interim Filings provides reasonable assurance regarding the reliability of financial 
reporting and the preparation of financial statements in accordance with GAAP. 

The evaluation of effectiveness of Superior’s internal controls over financial reporting was conducted 
as at December 31, 2011 by and under the supervision of Superior’s management, including the CEO 
and CFO. Based on this evaluation, the CEO and CFO have concluded that Superior’s internal controls 
over financial reporting, as defined in National Instrument 52-109, Certification of Disclosure in Issuers’ 
Annual and Interim Filings were effective at December 31, 2011.

No changes have been made in Superior’s internal control over financial reporting that have materially 
affected, or are reasonably likely to materially affect, Superior’s internal control over financial reporting 
in the quarter ended December 31, 2011.

Critical Accounting Policies and Estimates
Superior’s  audited  Consolidated  Financial  Statements  have  been  prepared  in  accordance  with  IFRS. 
The significant accounting policies are described in the audited Consolidated Financial Statements for 
the period ended December 31, 2011. Certain of these accounting policies, as well as estimates made 
by management in applying such policies, are recognized as critical because they require management 
to  make  subjective  or  complex  judgments  about  matters  that  are  inherently  uncertain.  Our  critical 
accounting estimates relate to the allowance for doubtful accounts, employee future benefits, future 
income  tax  assets  and  liabilities,  the  valuation  of  derivatives  and  non-financial  derivatives  and  asset 
impairments and the assessment of potential asset retirement obligations. 

2011 Annual Report 

41

 
 
Critical Accounting Estimates
Superior’s  significant  accounting  policies  are  contained  in  Note  2  to  the  Consolidated  Financial 
Statements. Certain of these policies involve critical accounting estimates because they require Superior 
to make particularly subjective or complex judgments about matters that are inherently uncertain and 
because of the likelihood that materially different amounts could be reported under different conditions 
or using different assumptions. Superior constantly evaluates these estimates and assumptions.

Allowance for Doubtful Accounts
Superior expects that a certain portion of required customer payments will not be made and maintains an 
allowance for these doubtful accounts. This allowance is based on Superior’s estimate of the likelihood 
of recovering its accounts receivable. It incorporates current and expected collection trends. If economic 
conditions change, actual results or specific industry trends differ from Superior’s expectations, Superior 
will adjust its allowance for doubtful accounts and its bad debts expense accordingly.

Employee Future Benefits
The  accrued  benefit  obligation  is  determined  by  independent  actuaries  using  the  projected  benefit 
method prorated on service and based on management’s best economic and demographic estimates. 
The benefit relates to Superior’s defined benefit plans. The expected return on plan assets is determined 
by  considering  long-term  historical  returns,  future  estimates  of  long-term  investment  returns  and  
asset allocations.

Asset Impairment
Superior  reviews  long-lived  assets  and  intangible  assets  with  finite  lives  whenever  events  or  changes 
in  circumstances  indicate  that  the  carrying  amounts  of  such  assets  may  not  be  fully  recoverable. 
Determination  of  recoverability  is  based  on  an  estimate  of  undiscounted  future  cash  flows,  and 
measurement of an impairment loss is based on the fair value of the assets.

Goodwill is not amortized, but is assessed for impairment at the reporting unit level annually, or sooner if 
events or changes in circumstances indicate that the carrying amount could exceed fair value. Goodwill 
is assessed for impairment using a two-step approach, with the first step being to assess whether the fair 
value of the reporting unit to which the goodwill is assigned is less than its carrying value. If this is the 
case, a second impairment test is performed which requires a comparison of the fair value of goodwill 
to its carrying amount. If fair value is less than the carrying value, goodwill is considered to be impaired 
and an impairment charge would be recognized immediately. 

Valuation of Derivatives and Non-Financial Derivatives
The  valuation  of  derivatives  and  non-financial  derivatives  is  determined  by  reference  to  quoted  bid 
or asking prices, as appropriate, in the most advantageous active market for that instrument to which 
Superior has immediate access. Where bid and ask prices are unavailable, Superior uses the closing price 
of the most recent transaction of the instrument. In the absence of an active market, Superior determines 
fair  value  based  on  prevailing  market  rates  (bid  and  ask  prices,  as  appropriate)  for  instruments  with 
similar characteristics and risk profiles or internal or external valuation models, such as discounted cash 
flow analysis, using observable market-based inputs. 

42 

Superior Plus Corp. 

Management’s Discussion and AnalysisFair values determined using valuation models require the use of assumptions concerning the amount and timing 
of estimated future cash flows and discount rates. In determining these assumptions, Superior looks primarily to 
external readily observable market inputs including interest rate yield curves, currency rates, and price and rate 
volatilities as applicable. With respect to the valuation of Specialty Chemicals’ fixed-price electricity agreements, 
Superior makes assumptions about the long-term price of electricity in electricity markets for which active market 
information  is  not  available.  This  assumption  has  a  material  impact  on  the  fair  value  of  these  agreements.  Any 
changes in the fair values of financial instruments classified or designated as held-for-trading are measured at fair 
value and are recognized in net income.

Adoption of IFRS
The  Accounting  Standards  Board  of  Canada  (AcSB)  announced  plans  in  2008  which  require  the  convergence  
of  GAAP  with  IFRS  for  publicly  accountable  enterprises,  including  Superior.  The  changeover  date  from  
GAAP  to  IFRS  is  for  annual  and  quarterly  financial  statements  relating  to  fiscal  years  beginning  on  or  after  
January  1,  2011.  Superior  adopted  IFRS  effective  January  1,  2011  and  has  prepared  its  financial  statements  in 
accordance with IFRS.

The initial adoption of IFRS has required Superior to review each of its accounting policies and determine whether 
or not a change is required or permitted under IFRS and whether any amended policy is required to be applied on 
a retrospective or prospective basis. This review was performed in accordance with IFRS 1 First-time Adoption of 
International Financial Reporting Standards which provides guidance for initial adoption, policy choice option and 
exemptions available.

IFRS accounting standards are similar to the conceptual framework of GAAP, although significant differences exist 
in certain matters of recognition, measurement and disclosure. The adoption of IFRS has had a material impact on 
Superior’s consolidated balance sheets and consolidated statement of net loss and comprehensive loss. 

Transition to IFRS
Superior  has  restated  previously  reported  audited  financial  figures  for  2010  under  GAAP  to  reflect  the  impact 
of adopting IFRS. Superior’s financial information has been compiled from the underlying IFRS basis of financial 
information included in the accompanying financial statements as at December 31, 2011 and for the year ended 
December 31, 2011 and 2010. See Note 35 to Superior’s audited Consolidated Financial Statements for the details 
on Superior’s transition to IFRS.

The actual adjustments recorded in Superior’s opening balance sheet as at January 1, 2010 for the year ending 
December  31,  2011,  may  differ  from  those  presented  in  the  unaudited  Condensed  Consolidated  Financial 
Statements as at September 30, 2011 pending changes to IFRS accounting standards. 

The following table highlights the significant impacts of adopting IFRS on Superior’s opening IFRS balance sheet.

2011 Annual Report 

43

 
 
Comparison Between IFRS 
and GAAP

Findings

Componentization
IFRS: Property, plant and 
equipment have to be 
recorded and amortized 
based on material 
components.

GAAP: Component 
identification rules are less 
stringent. 

Major inspections and 
overhauls
IFRS: Costs related to major 
inspections and overhauls 
required at regular intervals 
over the life of an item 
of property, plant and 
equipment are capitalized if 
the recognition criteria are 
met.

GAAP: Only costs meeting 
the criteria to be classified as 
betterment are capitalized.

IFRS: Various criteria must be 
met in order to derecognize 
financial assets and financial 
liabilities from the balance 
sheet.

GAAP: Criteria for 
derecognizing financial 
assets and financial liabilities 
from the balance sheet are 
less stringent than IFRS.

Componentization
Superior has identified several 
new material component 
categories under IAS 16. This 
will result in reclassification 
of some property, plant and 
equipment into the new 
categories. This will result 
in changes to the useful 
lives of some components 
of property, plant and 
equipment. 

Major inspections and 
overhauls
Superior has identified 
some major inspections and 
overhauls which meet the 
recognition criteria under 
IFRS. Superior retroactively 
applied IAS 16 to previously 
expensed major inspection 
and overhaul costs. This will 
result in the capitalization of 
previously expensed major 
inspection and overhaul costs. 

Based on an analysis of 
IAS 39, Superior’s accounts 
receivable securitization 
program would not qualify for 
derecognition. As such, the 
related accounts receivable 
balance and obligation would 
also be recorded on the 
balance sheet.

Financial Impact on 
Superior’s January 
1, 2010 Opening IFRS 
Balance Sheet

Componentization
The impact upon 
transition to IFRS is 
a decrease in Energy 
Services’ accumulated 
amortization of 
various property, 
plant and equipment 
components of 
approximately  
$37 million and 
a decrease in 
opening deficit of 
approximately  
$37 million.

Major inspections  
and overhauls
The impact upon 
transition to IFRS 
is a net increase 
in property, plant 
and equipment of 
Energy Services of 
approximately  
$32 million and 
a decrease in 
opening deficit of 
approximately  
$32 million.

The impact upon 
transition to IFRS 
is an increase of 
approximately  
$93 million to 
accounts receivable 
and an increase of 
approximately  
$93 million to 
revolving term bank 
credits and term loans.

Standards

International 
Accounting Standards 
(IAS) 16 Property, Plant 
and Equipment

IAS 39 Derecognizing 
Financial Assets and 
Financial Liabilities

44 

Superior Plus Corp. 

Management’s Discussion and AnalysisIAS 17 Leases

IAS 19 Employee 
Benefits

IFRS: The criteria for 
determining whether a lease 
is considered to be a finance 
(capital) or operating lease 
are based on a number 
of indicators; however, 
quantitative thresholds are 
not offered as an indicator as 
under GAAP. 

GAAP: The criteria for 
determining whether a 
lease is considered to be 
a finance (capital) lease or 
operating lease are based on 
a number of indicators and 
quantitative thresholds.

Measurement date
IFRS: Under IFRS, the plan 
assets and the accrued 
benefit obligation are 
measured at the end of the 
reporting period.

GAAP: The plan assets 
and the accrued benefit 
obligation can be measured 
as of a date not more than 
three months prior to the 
reporting date, provided  
the entity adopts this 
practice consistently  
from year to year.

Actuarial gains and losses
IFRS: Under IFRS, an entity 
can elect to recognize 
actuarial gains and losses 
immediately in other 
comprehensive income.

GAAP: Under GAAP, an 
entity can elect to recognize 
actuarial gains and losses 
immediately and must put 
them through income  
for the period.

In applying IFRS, Superior has 
developed internal indicators 
for assessing the classification 
of leases under IFRS. As a 
result of these indicators, 
Superior will be classifying 
those leases meeting the 
criteria set out in IAS 17 
as finance (capital) leases 
under IFRS. This will result 
in an increase in property, 
plant and equipment and 
associated lease obligations. 

The impact upon 
transition to IFRS  
is an increase to 
property, plant and 
equipment of both 
Energy Services  
and Construction 
Products Distribution 
of $73 million in total. 
Also an increase to 
lease obligations 
of $58 million was 
recognized upon 
transition.

Under IFRS, Superior will 
measure its employee benefit 
obligation at the end of each 
fiscal reporting period.

The impact upon 
transition to IFRS is an 
increase in employee 
benefit liabilities  
of approximately  
$13 million and 
an increase in 
opening deficit of 
approximately  
$13 million. 

Under IFRS, Superior will 
recognize actuarial gains 
and losses immediately 
through other comprehensive 
income. Currently under 
GAAP, Superior defers and 
amortizes actuarial gains and 
losses through income using a 
rational manner.

The impact upon 
transition to IFRS  
is a decrease 
in employee 
benefit assets of 
approximately  
$18 million and 
an increase in 
opening deficit of 
approximately  
$18 million.

2011 Annual Report 

45

 
 
 
IAS 12 Income Taxes

IAS 36 Impairment of 
Assets

Deferred credit
IFRS: Any amounts relating 
to deferred credits are 
recognized immediately in 
net earnings.

GAAP: Recognition 
of deferred credits on 
the balance sheet are 
specifically addressed under 
Emerging Issues Committee 
(EIC) – 110 Accounting 
for Acquired Future Tax 
Benefits in Certain Purchase 
Transactions that are not 
Business Combinations. 
Under EIC – 110, any 
deferred credits are 
amortized into net  
earnings as the related 
assets are utilized.

Reversing Impairment 
Losses
IFRS: An impairment loss 
recognized in prior periods 
for an asset other than 
goodwill is reversed if  
there has been a change 
in the estimates used to 
determine the asset’s 
recoverable amount since 
the last impairment loss  
was recognized. 

GAAP: Impairment losses 
are not reversed.

Based on an analysis of IAS 
12, Superior will adjust the 
deferred credit liability to 
zero upon transition to IFRS.

Superior has reviewed prior 
impairment of assets and 
determined that a reversal 
should be recognized. 
The impairment charge 
recognized in 2005 on 
Specialty Chemicals’ Valdosta 
facility will be reversed based 
on the estimated net book 
value of the related assets as 
at January 1, 2010.

The impact upon 
transition to IFRS is 
a decrease to the 
deferred credit of 
approximately  
$271 million and 
an increase to 
opening deficit of 
approximately  
$271 million.

Superior’s net 
deferred tax liability 
was increased by 
approximately  
$35 million and  
a decrease of  
$35 million to 
accumulated deficit 
due to the application 
of IAS 12.

The impact upon 
transition to IFRS 
is a net increase to 
Specialty Chemicals’ 
property, plant 
and equipment of 
approximately  
$64 million and 
a decrease of 
approximately  
$64 million to  
opening deficit.

See Note 35 to Superior’s audited Consolidated Financial Statements for the further details on Superior’s 
transition to IFRS.

Reconciliation from GAAP to IFRS
The  following  table  reconciles  Superior’s  audited  financial  information  for  the  year  ended  December 
31, 2010 under GAAP to that under IFRS. Superior has also provided additional analysis describing the 
reconciling items affecting AOCF for the period.

46 

Superior Plus Corp. 

Management’s Discussion and AnalysisReconciliation of Net Earnings (Losses) for the Year Ended December 31, 2010

(millions of dollars) 

GAAP  Adjustments  Reclassifications 

IFRS 

IFRS Accounts

Year ended December 31, 2010 

Revenues 

Cost of products sold 

Realized gains (losses) on derivative 
  financial instruments 

Gross profit 

Operating and administrative costs 

3,529.2 

 (2,661.3) 

(80.3) 

787.6 

624.4 

 − 

(1.3) 

− 

 (1.3) 

 (23.4) 

8.2  3,537.4 

Revenues

 (94.2)   (2,756.8)  Cost of sales

80.3 

− 

 (5.7)  

780.6 

75.4  

676.4 

 Selling,  
distribution 
and  
administrative 
costs

 Other  
expenses

Selling, distribution and administrative costs 

− 

5.4 

1.2 

6.6 

Deprecation of property, plant and 
  equipment 

Amortization of intangible assets 

Interest on revolving term bank credits 
  and term loan 

37.7 

25.0 

39.6 

13.7 

3.0 

4.4 

(51.4) 

 (28.0) 

− 

− 

31.2 

75.2 

 Finance  
expense

Interest on convertible unsecured 
  subordinated debt 

Accretion of convertible debenture and 
  borrowings issue costs 

Impairment of intangible assets and 
  goodwill 

Unrealized losses on derivative financial 

instruments  

27.6 

− 

(27.6) 

 6.7 

(0.4) 

(6.3) 

− 

− 

89.5 

 2.2 

− 

− 

− 

89.5 

 − 

 2.2 

Net loss before income taxes 

 (65.1) 

 (4.0) 

(0.2) 

 (69.3) 

852.7 

2.7 

 (5.5) 

849.9 

Income tax recovery (expense) 

18.1 

(24.8) 

0.2 

(6.5) 

 Impairment  
of intangible 
assets and 
goodwill

 Unrealized  
losses on  
derivative 
financial  
 instruments

 Net loss 
before income 
taxes

Income tax 
recovery  
(expense)

Net loss 

 (47.0) 

 (28.8) 

− 

 (75.8)  Net loss

2011 Annual Report 

47

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
In the above table, any amounts under IFRS adjustments represent changes made to GAAP information 
due to the adoption of IFRS. See Note 35 to Superior’s audited Consolidated Financial Statements as at 
and for the year ended December 31, 2011 for details of these changes.

Reconciliation from AOCF under GAAP to AOCF under IFRS

(millions of dollars) 

AOCF as reported under GAAP  

IFRS Adjustments: 

  Finance leases 

  Employee future benefits 

  Capitalization of major inspections and overhauls 

  Add back of non-recurring other expenses 

Non-IFRS Adjustments: 

  Revenue recognition adjustment 

AOCF as revised under IFRS 

Year ended December 31, 
2010

143.4 (1)

12.8

1.1

4.0

1.2

0.4

162.9

(1) In order to better reflect the results of its operations, Superior has revised the treatment of customer contract related costs and non-cash 

interest expenses in the prior year AOCF.

Adjustments:
Finance  leases:  Under  IFRS,  Superior  is  required  to  capitalize  leases  which  qualify  as  finance  leases 
based on the criteria set out in IAS 17 Leases. AOCF has increased by an amount equal to the principal 
repayment  of  leases  treated  as  finance  under  IFRS.  Also  Superior  has  increased  borrowings  by  
$69.7 million as at December 31, 2010 due to the recognition of finance leases under IFRS.

Employee Future Benefits: Under IFRS, Superior was required to revalue its employee benefit obligation 
as at January 1, 2010, which reduced the period expense for employee future benefits during 2010. 

Capitalization  of  major  inspections  and  overhauls:  Under  IFRS,  Superior  has  capitalized  various 
expenditures for major inspections and overhauls which did not qualify for capitalization under GAAP. 
As such AOCF has increased due to the capitalization of those types of costs. 

Revenue Recognition Adjustment: Superior has adjusted the amount of previously recorded revenue 
and cost of goods sold for the year ended December 31, 2010.

48 

Superior Plus Corp. 

Management’s Discussion and Analysis 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Selected Financial Information

(millions of dollars except per share amounts) 

Total assets (as at December 31) 

Total revenues 

Gross profit 

Net earnings (losses) 

Per share, basic and diluted 

Cash flow from operating activities  

Adjusted operating cash flow 

Per share, basic and diluted 

Cash dividends per share 
Current and long-term debt (1) (as at December 31) 

2011 

2,193.4 

3,925.6 

827.5 

(302.6) 

$(2.77) 

212.0 

180.4 

$1.65 
$1.17 

762.1 

2010 

2,696.9 

3,537.4 

780.6 

(75.8) 

$(0.72) 

9.9 

162.9 

$1.54 
$1.62 

740.0 

2009

2,274.0

2,246.7

653.4

68.3

$0.75

191.3

163.9

$1.80
$1.62

645.4

(1) Current and long-term debt before deferred financing fees, accounts receivable securitization and Debentures.

Fourth Quarter Results
Fourth  quarter  adjusted  operating  cash  flow  was  $63.8  million,  an  increase  of  $1.3  million  or  2%  
from the prior year quarter. The increase in adjusted operating cash flow was due to higher operating 
results at Energy Services and Specialty Chemicals offset in part by higher interest and corporate costs. 
Adjusted operating cash flow of $0.58 per share was consistent with the prior year quarter due to a 3% 
increase in adjusted operating cash flow offset in part by a 3% increase in the weighted average number 
of shares outstanding. The average number of shares outstanding increased in 2011 as a result of shares 
issued from Superior’s DRIP.

The net loss for the fourth quarter was $231.4 million, compared to net losses of $56.0 million in the 
prior year quarter. Net losses were impacted by higher operating costs, interest costs, impairment of 
intangible assets and goodwill, and lower unrealized gains on financial instruments in the current quarter. 
The change in the unrealized gains on financial instruments was due principally to lower gains in the 
current quarter on Superior’s foreign currency financial derivatives compared to the prior year quarter 
as a result of fluctuations in the spot and forward price for U.S. dollars. The net loss for the quarter was 
impacted by a $300.6 million intangible asset and goodwill impairment charge to the Energy Services’ 
segment and an asset write off of $3.4 million at U.S. Refined Fuels due to flooding damage and an 
explosion  at  one  of  its  branches.  Revenues  of  $1,043.4  million  were  $32.2  million  higher  than  the 
prior year quarter due principally to higher Energy Services’ revenue as a result of higher commodity 
prices along with higher Specialty Chemicals’ revenue due to increased pricing. Gross profit of $234.6 
million was $9.9 million higher than the prior year quarter due principally to higher Specialty Chemicals’ 
gross profits on higher gross margins. Operating expenses of $188.7 million in the fourth quarter were 
$11.1  million  higher  than  in  the  prior  year,  due  to  the  full  year  contribution  of  Griffith,  increased 
depreciation expense and higher corporate costs. Total income tax for the fourth quarter was a recovery 
of $43.7 million compared to income tax expenses of $21.1 million in the prior year quarter. The income 
tax recovery in 2011 was primarily impacted by the impairment charges recorded to intangible assets 
and goodwill.

2011 Annual Report 

49

 
 
 
 
 
Quarterly Financial and Operating Information 

(millions of dollars except 
per share amount)

Canadian propane sales volumes 

2011 Quarters 

2010 Quarters (2)

Fourth 

Third 

Second 

First 

Fourth 

Third 

Second 

First

(millions of litres) 

368 

239 

260 

439 

372  

234 

249  

380 

U.S. Refined Fuels sales volumes 

(millions of litres) 

440 

344 

405 

552 

499 

363  

371 

469

Natural gas sales volumes 

(millions of GJs) 

Electricity sales volumes 

(millions of KwH) 

Chemical sales volumes 

5 

5 

6 

6 

6 

7 

7 

7

167 

176 

146 

117 

133  

86 

73  

74 

(thousands of metric tonnes) 

187 

Revenues (millions of dollars) 

1,043.4 

Gross profit 

234.6 

197 

845.0 

178.5 

192 

196 

193 

189 

183 

170

898.4  1,138.8  1,011.2 

769.1 

791.2 

965.9

176.0 

238.4 

224.7  

172.4  

165.9 

217.6

Net earnings (losses) 

(231.4) 

(113.4) 

1.1 

41.1 

(56.0) 

(13.8) 

(5.5) 

(0.5)

Per share, basic and diluted 

$(2.10)  $(1.04) 

$0.01 

$0.38 

$(0.53)  $(0.13) 

$(0.05)   $(0.00)

Adjusted operating cash flow 

(millions of dollars) 

Per share, basic and diluted 
Net working capital (1) 
(millions of dollars) 

63.8 

23.5 

19.8 

73.3 

62.5 

26.5 

12.9 

61.0

$0.58 

$0.21 

$0.18 

$0.68 

$0.58 

$0.25 

$0.12 

$0.59

377.3 

295.0 

365.3 

416.1 

400.9 

280.9 

268.3 

228.8

(1)  Net working capital reflects amounts as at the quarter-end and is comprised of accounts receivable and inventories, less trade and other 

payables and deferred revenue.

(2) All 2010 figures have been restated for the adoption of IFRS.

Forward-Looking Information
Certain  information  included  herein  is  forward-looking,  within  the  meaning  of  applicable  Canadian 
securities laws. Forward-looking information includes, without limitation, statements regarding the future 
financial position and debt repayment, business strategy, market conditions, budgets, litigation, projected 
costs, capital expenditures, financial results, adjusted operating cash flow, EBITDA from operations, taxes 
and plans and objectives of or involving Superior and Superior Plus LP. Forward-looking information is 
often, but not always, identified by the use of words such as “anticipate”, “believe”, “expect”, “plan”, 
“intend”,  “forecast”,  “target”,  “project”,  “guidance”,  “may”,  “will”,  “should”,  “could”,  “estimate”, 
“predict”  or  similar  words  suggesting  future  outcomes  or  language  suggesting  an  outlook.  Forward-
looking information in this MD&A, includes but is not limited to, consolidated and business segment 
outlooks,  product  production,  expected  EBITDA  from  operations,  expected  AOCF,  expected  AOCF 
per  share,  expected  leverage  ratios  and  debt  repayment,  debt  management  summary,  future  capital 
expenditures, future economic conditions, tax horizon, future income taxes, exchange rates, dividend 
strategy,  commodity  prices  and  costs,  development  plans  and  programs,  effects  of  operational  and 
technological improvements, impact of accounts receivable collection delays, sodium chlorate demand, 
business strategy and objectives, payout ratio, future dividend payments, future cash flows, anticipated 
taxes, benefits and synergies resulting from corporate and asset acquisitions, expected life of facilities 

50 

Superior Plus Corp. 

Management’s Discussion and Analysis 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
and statements regarding the future financial position of Superior and Superior Plus LP. Superior believes 
the expectations reflected in such forward-looking information are reasonable but no assurance can be 
given that these expectations will prove to be correct and such forward-looking statements should not 
be unduly relied upon.

Forward-looking  information  is  based  on  various  assumptions.  Those  assumptions  are  based  on 
information  currently  available  to  Superior,  including  information  obtained  from  third-party  industry 
analysts  and  other  third-party  sources,  the  historic  performance  of  Superior’s  businesses,  and  such 
assumptions  include  anticipated  financial  performance,  current  business  and  economic  trends,  the 
amount of future dividends paid by Superior, business prospects, availability and utilization of tax basis, 
regulatory developments, currency, exchange and interest rates, trading data, cost estimates, our ability 
to obtain financing on acceptable terms, and the other assumptions set forth under the “2012 Financial 
Outlook” section contained in this MD&A. Readers are cautioned that the preceding list of assumptions 
is not exhaustive.

Forward-looking  information  is  not  a  guarantee  of  future  performance.  By  its  very  nature,  forward-
looking information involves inherent risks and uncertainties, both general and specific, and risks that 
predictions,  forecasts,  projections  and  other  forward-looking  information  will  not  be  achieved,  some 
of which are described herein and in this MD&A. Such risks and uncertainties may cause Superior’s or 
Superior Plus LP’s actual performance and financial results in future periods to differ materially from any 
projections of future performance or results expressed or implied by such forward-looking information. 
We caution readers not to place undue reliance on this information as a number of important factors 
could cause the actual results to differ materially from the beliefs, plans, objectives, expectations and 
anticipations, estimates and intentions expressed in such forward-looking information. 

These  risks  and  uncertainties  include  but  are  not  limited  to  the  risks  referred  to  under  “Risk  Factors  
to Superior”, and the risks identified in Superior’s 2011 Annual Information Form under “Risk Factors”. 
Any  forward-looking  information  is  made  as  of  the  date  hereof  and,  except  as  required  by  law, 
Superior does not undertake any obligation to publicly update or revise such information to reflect new 
information,  subsequent  or  otherwise.  Any  forward-looking  information  is  expressly  qualified  by  this 
cautionary statement.

Non-IFRS Financial Measures
Adjusted Operating Cash Flow
Adjusted operating cash flow is equal to cash flow from operating activities as defined by IFRS, adjusted 
for  changes  in  non-cash  working  capital,  other  expenses,  non-cash  interest  expense,  current  income 
taxes and finance costs. Superior may deduct or include additional items to its calculation of adjusted 
operating cash flow; these items would generally, but not necessarily, be items of a non-recurring nature. 
Adjusted  operating  cash  flow  is  the  main  performance  measure  used  by  management  and  investors 
to  evaluate  the  performance  of  Superior.  Readers  are  cautioned  that  adjusted  operating  cash  flow 

2011 Annual Report 

51

 
 
is  not  a  defined  performance  measure  under  IFRS  and  that  adjusted  operating  cash  flow  cannot  be 
assured. Superior’s calculation of adjusted operating cash flow may differ from similar calculations used 
by comparable entities. Adjusted operating cash flow represents cash flow generated by Superior that is 
available for, but not necessarily limited to, changes in working capital requirements, investing activities 
and financing activities of Superior. 

The seasonality of Superior’s individual quarterly results must be assessed in the context of annualized 
adjusted operating cash flow. Adjustments recorded by Superior as part of its calculation of adjusted 
operating cash flow include, but are not limited to, the impact of the seasonality of Superior’s businesses, 
principally  the  Energy  Services  segment,  by  adjusting  for  non-cash  working  capital  items,  thereby 
eliminating  the  impact  of  the  timing  between  the  recognition  and  collection/payment  of  Superior’s 
revenues and expense, which can differ significantly from quarter to quarter. Adjustments are also made 
to  reclassify  the  cash  flows  related  to  natural  gas  and  electricity  customer  contract  related  costs  in  a 
manner consistent with the income statement recognition of these costs. Adjusted operating cash flow 
is reconciled to net cash flow from operating activities on page 48.

EBITDA 
EBITDA represents earnings before taxes, depreciation, amortization, finance expense and other non-
cash expenses, and is used by Superior to assess its consolidated results and the results of its operating 
segments. EBITDA is not a defined performance measure under IFRS. Superior’s calculation of EBITDA 
may  differ  from  similar  calculations  used  by  comparable  entities.  EBITDA  of  Superior’s  operating 
segments may be referred to as EBITDA from operations. Net earnings are reconciled to EBITDA from 
operations on page 53.

Compliance EBITDA 
Compliance  EBITDA  represents  earnings  before  interest,  taxes,  depreciation,  amortization  and  other 
non-cash  expenses  calculated  on  a  12  month  trailing  basis  giving  pro  forma  effect  to  acquisitions 
and divestitures and is used by Superior to calculate its debt covenants and other credit information. 
Compliance  EBITDA  is  not  a  defined  performance  measure  under  IFRS.  Superior’s  calculation  of 
Compliance  EBITDA  may  differ  from  similar  calculations  used  by  comparable  entities.  See  Note  23  
to  the  audited  Consolidated  Financial  Statements  for  a  reconciliation  of  net  earnings  (losses)  to  
Compliance EBITDA.

Payout Ratio 
Payout  ratio  represents  dividends  as  a  percentage  of  adjusted  operating  cash  flow  less  other  capital 
expenditures and is used by Superior to assess its financial results and leverage. Payout ratio is not a 
defined performance measure under IFRS. Superior’s calculation of payout ratio may differ from similar 
calculations used by comparable entities.

52 

Superior Plus Corp. 

Management’s Discussion and AnalysisReconciliation of Net Earnings (Losses) to EBITDA from Operations (1) (2) 

2011 (millions of dollars) 

Net earnings (losses) 

Add:  Amortization of property, plant and equipment 

  and intangible assets 

 Amortization included in cost of sales 

 Amortization of customer contract costs 

 Customer contract related costs 

 Gain on bargain purchase 

 Impairment of property, plant and equipment 

 Impairment of intangible assets and goodwill 

 Finance costs 

 Unrealized losses on derivative financial instruments 

EBITDA from operations 

Energy  
Services  

(233.9) 

73.5 

− 

4.2 

(1.6) 

(0.9) 

3.4 

300.6 

3.9 

(15.6) 

133.6 

Specialty 
Chemicals 

Construction 
Products  
Distribution

56.1 

8.5 

44.9 

− 

− 

− 

− 

− 

0.3 

5.4 

115.2 

(63.3)

8.3

−

−

−

−

−

78.0

1.2

−

24.2

2010 (millions of dollars) 

Net earnings (losses) 

Add: Amortization of property, plant and 

   equipment, intangible assets and accretion  

 Amortization included in cost of sales 

 Amortization of customer contract costs 

 Customer contract related costs 

 Gain on bargain purchase 

 Impairment of intangible assets and goodwill 

 Finance costs 

 Other expenses 

 Unrealized gains on derivative financial instruments 

EBITDA from operations 

Energy  
Services  

Specialty 
Chemicals 

Construction 
Products  
Distribution

18.0 

58.5 

− 

6.3 

(2.8) 

(1.2) 

− 

4.2 

5.3 

26.4 

114.7 

39.3 

10.3 

46.4 

− 

− 

− 

− 

0.2 

− 

5.3 

101.5 

(73.8)

10.6

−

−

−

−

89.5

0.4

0.1

−

26.8

(1)  See the audited Consolidated Financial Statements for net earnings (losses), depreciation of property, plant and equipment, intangible assets 
and accretion of convertible debenture issue costs, amortization included in cost of sales, amortization of customer contract costs, customer 
contract related costs and unrealized (gains) losses on derivative financial instruments.

(2) See “Non-IFRS Financial Measures” for additional details.

2011 Annual Report 

53

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Reconciliation of Divisional Segmented Revenue, Cost of Sales and Cash Operating 
and Administrative Costs Included in this MD&A

2011 

2010

Revenue per Financial Statements  2,686.1 

Energy 

  Construction 
Products 
Services  Chemicals  Distribution 
711.8 
527.7 

Specialty 

Energy 

Specialty 
Services  Chemicals 
481.5 
 2,338.3 

  Construction
Products  
Distribution
 717.6

Foreign currency gains (losses) 
  related to working capital 

− 

1.4 

− 

0.8 

Revenue per the MD&A 

2,686.1 

529.1 

711.8 

2,339.1 

(0.4) 

481.1 

−

717.6

Cost of products sold per Financial 
  Statements 

(2,225.7) 

(335.3) 

(537.1) 

(1,904.2) 

(307.3) 

(545.3)

  Risk reserve recovery  
reclassification 

  Non-cash amortization  

Cost of products sold  
  per the MD&A 

(5.2) 

− 

− 

44.9 

− 

− 

− 

− 

− 

46.4 

−

−

 (2,230.9) 

(290.4) 

 (537.1) 

(1,904.2) 

(260.9) 

(545.3)

Gross profit 

455.2 

238.7 

174.7 

434.9 

220.2 

172.3

Cash operating and administrative 

  Costs per Financial Statements 

 (405.4) 

(130.6) 

 (158.8) 

 (380.4) 

(129.4) 

 (156.1)

  Amortization and depreciation 

  expenses 

73.5 

8.5 

8.3 

58.7 

10.3 

10.6

  Amortization of customer contract 

  related costs  

  Customer contract related costs 

Impairment of property, plant and 
  equipment, intangible assets and 
  goodwill 

  Gain on bargain purchase 

4.2 

(1.6) 

3.4 

(0.9) 

  Risk reserve recovery reclassification  5.2 

  Reclassification of foreign currency 
(gains) and losses related to  

− 

− 

− 

− 

− 

  working capital 

− 

(1.4) 

− 

− 

− 

− 

− 

− 

6.3 

(2.8) 

− 

(1.2) 

− 

− 

− 

− 

− 

− 

(0.8) 

0.4 

−

−

−

−

−

−

Cash operating and administrative 
  costs per the MD&A 

(321.6) 

(123.5) 

(150.5) 

(320.2) 

(118.7) 

 (145.5)

54 

Superior Plus Corp. 

Management’s Discussion and Analysis 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
 
 
 
Reconciliation of Net Earnings (Losses) to Compliance EBITDA (1) (2)

(millions of dollars) 

Net loss 

Adjusted for: 

  Finance expense 

  Realized gains on derivative financial instruments included in finance expense 

  Depreciation of property, plant and equipment 

  Depreciation included in cost of sales 

  Amortization of intangible assets 

Impairment of intangible assets and goodwill 

Impairment of property, plant and equipment 

Income tax expense (recovery) 

  Unrealized (gains) losses on derivative financial instruments 

  Proforma impact of acquisitions 

Compliance EBITDA  

(1) See the Consolidated Financial Statements for additional details.
(2) See “Non-GAAP Financial Measures” for additional details.

2011 

(302.6) 

85.5 

2.3 

48.4 

44.9 

41.9 

378.6 

3.4 

(50.4) 

9.7 

1.5 

263.2 

2010

(75.8)

75.2

2.9

49.0

46.4

30.4

89.5

–

6.5

2.2

4.8

231.1

Risk Factors to Superior
The  risks  factors  and  uncertainties  detailed  below  are  a  summary  of  Superior’s  assessment  of  its 
material  risk  factors  as  identified  in  Superior’s  2011  Annual  Information  Form  under  the  heading 
“Risk Factors”. For a detailed discussion of these risks, see Superior’s 2011 Annual Information Form 
filed  on  the  Canadian  Securities  Administrator’s  website,  www.sedar.com  and  Superior’s  website,  
www.superiorplus.com.

Risks to Superior
Superior is entirely dependent upon the operations and assets of Superior LP. Superior’s ability to make 
dividend payments to shareholders is dependent upon the ability of Superior LP to make distributions 
on its outstanding limited partnership units as well as the operations and business of Superior LP.

There is no assurance regarding the amounts of cash to be distributed by Superior LP or generated by 
Superior LP and therefore funds available for dividends to shareholders. The actual amount distributed 
in respect of the limited partnership units will depend on a variety of factors including, without limitation, 
the  performance  of  Superior  LP’s  operating  businesses,  the  effect  of  acquisitions  or  dispositions  on 
Superior LP, and other factors that may be beyond the control of Superior LP or Superior. In the event 
significant sustaining capital expenditures are required by Superior LP or the profitability of Superior LP 
declines, there would be a decrease in the amount of cash available for dividends to shareholders and 
such decrease could be material. 

Superior’s  dividend  policy  and  the  distribution  policy  of  Superior  LP  are  subject  to  change  at  the 
discretion of the board of directors of Superior or the board of directors of Superior General Partner 
Inc., as applicable. Superior’s dividend policy and the distribution policy of Superior LP are also limited 
by  contractual  agreements  including  agreements  with  lenders  to  Superior  and  its  affiliates  and  by 
restrictions under corporate law. 

2011 Annual Report 

55

 
 
 
 
 
 
 
The credit facilities and U.S. Notes of Superior LP contain covenants that require Superior LP to meet 
certain financial tests and that restrict, among other things, the ability of Superior LP to incur additional 
debt, dispose of assets or pay dividends/distributions in certain circumstances. These restrictions may 
preclude Superior LP from returning capital or making distributions on the limited partnership units. 

The payout by Superior LP of substantially all of its available cash flow means that capital expenditures 
to  fund  growth  opportunities  can  only  be  made  in  the  event  that  other  sources  of  financing  are 
available. Lack of access to such additional financing could limit the future growth of the business of  
Superior LP and, over time, have a material adverse effect on the amount of cash available for dividends 
to shareholders. 

To the extent that external sources of capital, including public and private markets, become limited or 
unavailable, Superior’s and Superior LP’s ability to make the necessary capital investments to maintain or 
expand the current business, to make necessary principal payments and debenture redemptions under 
its term credit facilities may be impaired.

Superior maintains a substantial floating interest rate exposure through a combination of floating interest 
rate borrowings and the use of derivative instruments. Demand levels for approximately half of Energy 
Services’  sales  and  substantially  all  of  Specialty  Chemicals’  and  Construction  Products  Distribution’s 
sales are affected by general economic trends. Generally speaking, when the economy is strong, interest 
rates increase as does sales demand from Superior’s customers, thereby increasing Superior’s ability to 
pay higher interest costs and vice versa. In this way, there is a common relationship between economic 
activity  levels,  interest  rates  and  Superior’s  ability  to  pay  higher  or  lower  rates.  However,  increased 
interest rates can affect Superior’s borrowing costs, which may have an adverse effect on Superior.

A  portion  of  Superior’s  net  cash  flows  is  denominated  in  U.S.  dollars.  Accordingly,  fluctuations  
in the Canadian/U.S. dollar exchange rate can impact profitability. Superior attempts to mitigate this  
risk by hedging. 

The  timing  and  amount  of  capital  expenditures  incurred  by  Superior  LP  or  by  its  subsidiaries  will 
directly affect the amount of cash available to Superior for dividends to shareholders. Dividends may be 
reduced, or even eliminated, at times when significant capital expenditures are incurred or other unusual 
expenditures are made.

If  the  board  of  directors  of  Superior  decides  to  issue  additional  common  shares,  preferred  shares  or 
securities convertible into common shares, existing shareholders may suffer significant dilution.

There can be no assurances that income tax laws in the numerous jurisdictions in which Superior operates 
will not be changed, interpreted or administered in a manner which adversely affects Superior and its 
shareholders. In addition, there can be no assurance that the Canada Revenue Agency (or a provincial 

56 

Superior Plus Corp. 

Management’s Discussion and Analysistax  agency),  U.S.  Internal  Revenue  Service  (or  a  state  or  local  tax  agency),  or  the  Chilean  Internal 
Revenue  Service  (collectively  the  “Tax  Agencies”)  will  agree  with  how  Superior  calculates  its  income 
for tax purposes or that the various Tax Agencies will not change their administrative practices to the 
detriment of Superior or its shareholders.

Without  limiting  the  generality  of  the  foregoing,  since  the  beginning  of  2010,  the  Canada  Revenue 
Agency  has  requested  and  reviewed  information  from  Superior  relating  to  the  plan  of  arrangement 
(Arrangement) involving the Fund and Ballard Power Systems Inc. and the conversion of the Fund to 
a corporation (Conversion). While Superior is confident in the appropriateness of its tax filing position 
and the expected tax consequences of the Arrangement and the Conversion transaction, there remains 
a  possibility  that,  if  the  Canada  Revenue  Agency  elects  to  challenge  Superior’s  tax  filing  and  such 
challenge is successful, it could potentially affect the availability or quantum of the tax basis or other 
tax accounts of Superior. Although it is difficult to quantify the potential impact of any such outcome, it 
could be materially adverse to Superior.

Risks to Superior’s Segments
Energy Services
Canadian Propane Distribution and U.S. Refined Fuels
Propane is sold in competition with other energy sources such as fuel oil, electricity and natural gas, 
some of which are less costly on an energy equivalent basis. While propane is usually more cost effective 
than  electricity,  electricity  is  a  major  competitor  in  most  areas.  Fuel  oil  is  also  used  as  a  residential, 
commercial and industrial source of heat and, in general, is less costly on an equivalent energy basis, 
although operating efficiencies, environmental and air quality factors help make propane competitive 
with  fuel  oil.  Except  for  certain  industrial  and  commercial  applications,  propane  is  generally  not 
competitive with natural gas in areas where natural gas already exists. Other alternative energy sources 
such  as  compressed  natural  gas,  methanol  and  ethanol  are  available  or  could  be  further  developed 
and  could  have  an  impact  on  the  propane  industry  and  Superior  Propane  in  the  future.  The  trend 
towards increased conservation measures and technological advances in energy efficiency may have a 
detrimental effect on propane demand and Superior Propane’s sales. Demand for automotive uses is 
presently declining at a rate of approximately 10% to 15% per year due to the development of more 
fuel efficient and complicated engines which increases the cost of converting engines to propane and 
reduces  the  savings  per  kilometre  driven.  Propane  commodity  prices  are  affected  by  crude  oil  and 
natural gas commodity prices. 

Competition in the U.S. Refined Fuels business markets generally occurs on a local basis between large 
full service, multi-state marketers and smaller local independent marketers. Although the industry has 
seen a continued trend of consolidation over the past several years, the top ten multi-state marketers 
still generate only one-third of total retail sales in the United States. Marketers primarily compete based 
upon price and service and tend to operate in close proximity to customers, typically within a 35-mile 
marketing radius from a central depot, to lower delivery costs and provide prompt service.

2011 Annual Report 

57

 
 
Weather and general economic conditions affect propane and refined fuels market volumes. Weather 
influences the demand for propane and heating oil used primarily for space heating uses and also for 
agricultural applications.

The  trend  towards  increased  conservation  measures  and  technological  advances  in  energy  efficiency 
may  have  a  detrimental  effect  on  propane  and  heating  oil  demand  and  Superior’s  sales.  Further, 
increases in the cost of propane encourage customers to conserve fuel and to invest in more energy-
efficient equipment, reducing demand. Changes in propane supply costs are normally passed through 
to customers, but timing lags (the time between when Superior purchases the propane and when the 
customer purchases the propane) may result in positive or negative gross margin fluctuations.

Superior offers its customers various fixed-price propane and heating oil programs. In order to mitigate 
the price risk from offering these services, Superior uses its physical inventory position, supplemented 
by  forward  commodity  transactions  with  various  third  parties  having  terms  and  volumes  substantially 
the  same  as  its  customers’  contracts.  In  periods  of  high  propane  price  volatility  the  fixed  price 
programs  create  exposure  to  over  or  under  supply  positions  as  the  demand  from  customers  may 
significantly exceed or fall short of supply procured. In addition, if propane prices decline significantly 
subsequent to customers signing up for a fixed price program there is a risk that customers will default  
on their commitments.

Superior’s operations are subject to the risks associated with handling, storing and transporting propane 
in  bulk.  Slight  quantities  of  propane  may  also  be  released  during  transfer  operations.  To  mitigate 
risks, Superior has established a comprehensive program directed at environmental, health and safety 
protection.  This  program  consists  of  an  environmental  policy,  codes  of  practice,  periodic  self-audits, 
employee training, quarterly and annual reporting and emergency prevention and response.

The  U.S.  Refined  Fuels  business,  through  a  centralized  safety  and  environment  management  system, 
ensures  that  safety  practices  and  regulatory  compliance  are  an  important  part  of  its  business.  The 
storage and delivery of refined fuels poses the potential for spills which would impact the soils and water 
of storage facilities and customer properties.

Superior’s fuel distribution businesses are based and operate in Canada and the United States, and, as a 
result, such operations could be affected by changes to laws, rules or policies which may either be more 
favourable to competing energy sources or increase costs or otherwise negatively affect the operations 
of Energy Services in comparison to such competing energy sources. Any such changes could have an 
adverse effect on the operations of Energy Services.

58 

Superior Plus Corp. 

Management’s Discussion and AnalysisApproximately  12%  of  Superior’s  Canadian  Propane  Distribution  and  U.S.  Refined  Fuels  distribution 
businesses employees are unionized. Collective bargaining agreements are renegotiated in the normal 
course of business. While labour disruptions are not expected, there is always risk associated with the 
re-negotiation process that could have an adverse impact on Superior.

Fixed-Price Energy Services Business
New entrants in the energy retailing business may enter the market and compete directly for the customer 
base that Superior targets, slowing or reducing its market share. 

SEM purchases natural gas to meet its estimated commitments to its customers based upon the historical 
consumption of gas of its customers. Depending on a number of factors, including weather, customer 
attrition  and  poor  economic  conditions  affecting  commercial  customers’  production  levels,  customer 
natural gas consumption may vary from the volume purchased. This variance must be reconciled and 
settled at least annually and may require SEM to purchase or sell natural gas at market prices which may 
have an adverse impact on the results of this business. To mitigate potential balancing risk, SEM closely 
monitors its balancing position and takes measures such as adjusting gas deliveries and transferring gas 
between pools of customers, so that imbalances are minimized. The reserve is reviewed on a monthly 
basis to ensure that it is sufficient to absorb any losses that might arise from balancing.

SEM  matches  its  customers’  estimated  electricity  requirements  by  entering  into  electricity  swaps  in 
advance of acquiring customers. Depending on several factors, including weather, customers’ energy 
consumption may vary from the volumes purchased by SEM. SEM is able to invoice existing commercial 
electricity customers for balancing charges when the amount of energy used is greater than or less than 
the tolerance levels set initially. In certain circumstances, there can be balancing issues for which SEM is 
responsible when customer aggregation forecasts are not realized.

Fixed-price  energy  services  resources  its  fixed-price  term  natural  gas  sales  commitments  by  entering 
into various physical natural gas and U.S. dollar foreign exchange purchase contracts for similar terms 
and volumes to create an effective Canadian dollar fixed-price cost of supply. Superior transacts with 
nine  financial  and  physical  natural  gas  counterparties.  There  can  be  no  assurance  that  any  of  these 
counterparties will not default on any of their obligations to Superior. However, the financial condition 
of each counterparty is evaluated and credit limits are established to minimize Superior’s exposure to 
this  risk.  There  is  also  a  risk  that  supply  commitments  and  foreign  exchange  positions  may  become 
unmatched; however, this is monitored daily in compliance with Superior’s risk management policy. 

Fixed-price energy services must retain qualified sales agents in order to properly execute its business 
strategy.  The  continued  growth  of  fixed-price  energy  services  is  reliant  on  the  services  of  agents  to 
sign up new customers. There can be no assurance that competitive conditions will allow these agents 
to achieve these customer additions. Lack of success in the marketing programs of fixed-price energy 
services would limit future growth of cash flow.

2011 Annual Report 

59

 
 
Fixed-price energy services operates in the highly regulated energy industry in Ontario and Quebec. 
Changes to existing legislation could impact this business’ operations. As part of the current regulatory 
framework,  local  delivery  companies  are  mandated  to  perform  certain  services  on  behalf  of  fixed-
price energy services, including invoicing, collection, assuming specific bad debt risks and storage and 
distribution of natural gas. Any elimination or changes to these rules could have a significant adverse 
effect on the results of this business.

The Ontario Energy Board issued an update to the revised Codes of Conduct supporting the Energy 
Consumer  Protection  Act.  Although  the  industry  had  anticipated  automatic  renewal  of  natural  gas 
accounts  on  a  month-to-month  basis,  the  OEB  has  confirmed  that  the  automatic  renewal  of  natural 
gas contracts will be allowed for a period of one year capped at the customers’ existing rate. Only one 
automatic renewal will be  allowed emphasizing the need to positively convert automatic renewals to 
other products before the customer is returned to the utility at the end of the renewal term. Renewal 
notifications will require a standard disclosure form and a price comparison between fixed-price energy 
service’s renewal price and the utility default rate.

Specialty Chemicals
Specialty  Chemicals  competes  with  sodium  chlorate,  chloralkali  and  potassium  producers  on  a 
worldwide basis. Key competitive factors include price, product quality, logistics capability, reliability of 
supply, technical capability and service. The end-use markets for products are correlated to the general 
economic  environment  and  the  competitiveness  of  customers,  all  of  which  are  outside  of  its  control 
along with market pricing for pulp.

Specialty Chemicals has long-term electricity contracts or electricity contracts that renew automatically 
with power producers in each of the jurisdictions where its plants are located. There is no assurance that 
Specialty  Chemicals  will  continue  to  be  able  to  secure  adequate  supplies  of  electricity  at  reasonable 
prices or on acceptable terms.

Potassium chloride (KCL) is a major raw material used in the production of potassium hydroxide at the 
Port  Edwards,  Wisconsin  facility.  Substantially  all  of  Specialty  Chemicals  KCL  is  received  from  Potash 
Corporation of Saskatchewan (Potash). Specialty Chemicals currently has a limited ability to source KCL 
from additional suppliers.

Specialty  Chemicals  is  exposed  to  fluctuations  in  the  U.S.  dollar  and  the  euro  versus  the  Canadian  
dollar.  Specialty  Chemicals  manages  its  exposure  to  fluctuations  between  the  United  States  and  
Canadian dollar by entering into hedge contracts with external third parties and internally with other 
Superior businesses.

Specialty  Chemicals’  operations  involve  the  handling,  production,  transportation,  treatment  and 
disposal of materials that are classified as hazardous and are regulated by environmental and health and 
safety laws, regulations and requirements. The potential exists for the release of highly toxic and lethal 

60 

Superior Plus Corp. 

Management’s Discussion and Analysissubstances, including chlorine. Equipment failure could result in damage to facilities, death or injury and 
liabilities to third parties. If at any time the appropriate regulatory authorities deem any of the facilities 
unsafe, they may order that such facilities be shut down.

Specialty  Chemicals’  operations  and  activities  in  various  jurisdictions  require  regulatory  approvals  for 
the handling, production, transportation and disposal of chemical products and waste substances. The 
failure  to  obtain  or  comply  fully  with  such  applicable  regulatory  approvals  may  materially  adversely 
affect Specialty Chemicals.

Specialty  Chemicals’  production  facilities  maintain  complex  process  and  electrical  equipment.The 
facilities have existed for many years and undergone upgrades and improvements over time.Routine 
maintenance is regularly completed to ensure equipment is operated within appropriate engineering 
and technical requirements. Notwithstanding Specialty Chemicals’ operating standards and history of 
limited downtime, breakdown of electrical transformer or rectifier equipment would temporarily reduce 
production capacity at the affected facility.Although insurance coverage exists to mitigate substantial 
loss  due  to  equipment  outage,  Specialty  Chemicals’  reputation  and  its  ability  to  meet  customer 
requirements could be negatively affected due to a major electrical equipment failure.

Approximately 23% of Specialty Chemicals’ employees are unionized. Collective bargaining agreements 
are renegotiated in the normal course of business. While labour disruptions are not expected, there is 
always risk associated with the re-negotiation process that could have an adverse impact on Superior.

Construction Products Distribution
Activity in the Construction Products Distribution segment is subject to changes in the level of general 
economic activity and in particular to the level of activity in residential and non-residential construction 
subsectors.  New  construction  in  residential  markets  is  subject  to  such  factors  as  household  income, 
employment levels, customer confidence, population changes and the supply of residential units in any 
local area. Residential renovation is not as sensitive to these factors and can provide some balance in 
the demand for residential construction product distribution. Non-residential activity can be subdivided 
into  commercial,  industrial  and  institutional.  New  construction  activity  in  these  sectors  is  subject  to 
many of the same general economic factors as for residential activity. In the industrial and institutional 
subsectors,  government  and  regulatory  programs  can  also  have  a  significant  impact  on  the  outlook 
for  product  distribution,  particularly  as  related  to  our  insulation  businesses.  As  a  result,  changes  to 
the level of general economic activity or any of the above mentioned factors that affect the amount of 
construction or renovations in residential and non-residential markets can have an adverse affect on the 
CPD business and Superior.

Construction  Products  Distribution  competes  with  other  specialty  construction  distributors  servicing 
the builder/contractor market, in addition to big-box home centres and independent lumber yards. The 
ability to remain competitive depends on its ability to provide reliable service at competitive prices. 

2011 Annual Report 

61

 
 
The  GSD  market  is  driven  largely  by  residential  and  non-residential  construction.  Demand  for  wall 
and ceiling building materials is affected by changes in general and local economic factors including 
demographic  trends,  employment  levels,  interest  rates,  consumer  confidence  and  overall  economic 
growth. These factors in turn impact the level of existing housing sales, new home construction, new 
non-residential construction, and office/commercial space turnover, all of which are significant factors in 
the determination of demand for products and services. 

The C&I market is driven largely by C&I construction spending and economic growth. Sectors within the 
C&I market that are particularly influential to demand include: commercial construction and renovation, 
the  construction,  maintenance  and  expansion  of  industrial  process  facilities  (i.e.  oil  refineries  and 
petrochemical plants, power generation facilities) and institutional facilities (i.e. government, healthcare 
and education).

The  distribution  of  walls  and  ceilings  and  C&I  products  involves  risks,  including  the  failure  or 
substandard performance of equipment, human error, natural disasters, suspension of operations and 
new governmental statutes, regulations, guidelines and policies. Operations are also subject to various 
hazards incidental to the handling, processing, storage and transportation of certain hazardous materials, 
including industrial chemicals. These hazards can result in personal injury including fatalities, damage 
to and destruction of property and equipment and environmental damage. There can be no assurance 
that as a result of past or future operations, there will not be claims of injury by employees or members 
of the public due to exposure, or alleged exposure, to these materials. There can be no assurance as to 
the actual amount of these liabilities or the timing of them, if any. The business maintains safe working 
practices through proper procedures and direction and utilization of equipment such as forklifts, boom 
trucks, fabrication equipment and carts/dollies. The business handles and stores a variety of construction 
materials and maintains appropriate material handling compliance programs in accordance with local, 
state/provincial and federal regulations.

Approximately  4%  of  Construction  Products  Distribution’s  employees  are  unionized.  Collective 
bargaining agreements are renegotiated in the normal course of business. While labour disruptions are 
not expected, there is always risk associated with the re-negotiation process that could have an adverse 
impact on Superior.

62 

Superior Plus Corp. 

Management’s Discussion and Analysis 
Management’s Report

Management’s Responsibility For Financial Reporting 
The accompanying Consolidated Financial Statements of Superior Plus Corp. (Superior) and all of the 
information in this annual report are the responsibility of management and have been approved by the 
Board of Directors.

The  Consolidated  Financial  Statements  have  been  prepared  by  management  in  accordance  with 
International Financial Reporting Standards and include certain estimates that are based on management’s 
best judgments. Actual results may differ from these estimates and judgments. Management has ensured 
that the Consolidated Financial Statements are presented fairly in all material respects. 

Management  has  developed  and  maintains  a  system  of  internal  controls  to  provide  reasonable 
assurance that Superior’s assets are safeguarded, transactions are accurately recorded, and the financial 
statements report Superior’s operating and financial results in a timely manner. Financial information 
presented  elsewhere  in  this  annual  report  has  been  prepared  on  a  basis  consistent  with  that  in  the 
Consolidated Financial Statements. 

The Board of Directors of Superior is responsible for reviewing and approving the financial statements 
and  primarily  through  its  Audit  Committee  ensures  that  management  fulfills  its  responsibilities  for 
financial reporting. The Audit Committee meets with management and Superior’s external auditors, to 
discuss internal controls over the financial reporting process, auditing matters and financial reporting 
issues, to satisfy itself that each party is properly discharging its responsibilities and to review the annual 
report, the financial statements and the external auditors’ report. The Committee reports its findings 
to  the  Board  for  the  Board’s  consideration  in  approving  the  financial  statements  for  issuance  to  the 
shareholders. The Committee also considers, for review by the Board and approval by the shareholders, 
the engagement or re-appointment of the external auditors. 

Deloitte & Touche LLP, an independent firm of chartered accountants, was appointed at Superior’s last 
annual  meeting  to  audit  Superior’s  Consolidated  Financial  Statements  in  accordance  with  Canadian 
generally accepted auditing standards. The firm’s auditors have provided an independent professional 
opinion. Deloitte & Touche LLP has full and free access to the Audit Committee. 

Luc Desjardins 
President and Chief Executive Officer 
Superior Plus Corp. 
Calgary, Alberta
February 16, 2012

Wayne M. Bingham
Executive Vice-President and Chief Financial Officer 
Superior Plus Corp.

2011 Annual Report 

63

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Independent Auditors’ Report

To the shareholders of
Superior Plus Corp.

We  have  audited  the  accompanying  consolidated  financial  statements  of  Superior  Plus  Corp.,  
which  comprise  the  consolidated  balance  sheets  as  at  December  31,  2011,  December  31,  2010  and 
January 1, 2010, consolidated statement of changes in equity, consolidated statement of net loss and 
comprehensive loss and consolidated statement of cash flows for the years ended December 31, 2011 
and December 31, 2010, and the notes to the consolidated financial statements.

Management’s responsibility for the consolidated financial statements
Management  is  responsible  for  the  preparation  and  fair  presentation  of  these  consolidated  financial 
statements in accordance with International Financial Reporting Standards, and for such internal control 
as management determines is necessary to enable the preparation of consolidated financial statements 
that are free from material misstatement, whether due to fraud or error.

Auditor’s responsibility
Our  responsibility  is  to  express  an  opinion  on  these  consolidated  financial  statements  based  on  our 
audits. We conducted our audits in accordance with Canadian generally accepted auditing standards. 
Those standards require that we comply with ethical requirements and plan and perform the audit to 
obtain reasonable assurance about whether the consolidated financial statements are free from material 
misstatement.

An audit involves performing procedures to obtain audit evidence about the amounts and disclosures 
in the consolidated financial statements. The procedures selected depend on the auditor’s judgment, 
including the assessment of the risks of material misstatement of the consolidated financial statements, 
whether due to fraud or error. In making those risk assessments, the auditor considers internal control 
relevant  to  the  entity’s  preparation  and  fair  presentation  of  the  consolidated  financial  statements  in 
order  to  design  audit  procedures  that  are  appropriate  in  the  circumstances,  but  not  for  the  purpose 
of  expressing  an  opinion  on  the  effectiveness  of  the  entity’s  internal  control.  An  audit  also  includes 
evaluating  the  appropriateness  of  accounting  policies  used  and  the  reasonableness  of  accounting 
estimates  made  by  management,  as  well  as  evaluating  the  overall  presentation  of  the  consolidated 
financial statements.

We  believe  that  the  audit  evidence  we  have  obtained  in  our  audits  is  sufficient  and  appropriate  to 
provide a basis for our audit opinion. 

Opinion
In our opinion, the consolidated financial statements present fairly, in all material respects, the financial 
position of Superior Plus Corp. as at December 31, 2011, December 31, 2010 and January 1, 2010, and 
its financial performance and its cash flows for the years ended December 31, 2011 and December 31, 
2010 in accordance with International Financial Reporting Standards.

Chartered Accountants 
February 16, 2012
Calgary, Alberta 

64 

Superior Plus Corp.

 
 
 
 
 
 
 
 
Consolidated Balance Sheets
Superior Plus Corp.

(millions of Canadian dollars) 

ASSETS 
Current Assets 
Cash and cash equivalents 

Trade and other receivables  

Prepaid expenses 

Inventories 

5 & 21 

6 

7 

Unrealized gains on derivative financial instruments  

21 

Total current assets 

Non-Current Assets 
Property, plant and equipment  

Intangible assets  

Goodwill 

Notes and finance lease receivables 

Deferred tax 

Unrealized gains on derivative financial instruments  

11 

12 

13 

22 

21 

Notes 

December 31,  
2011 

December 31, 

January 1,

2010 (1) 

2010 (1) 

5.2 

472.9 

20.7 

203.1 

13.3 

715.2 

885.0 

65.6 

186.1 

10.0 

315.5 

16.0 

7.8 

551.0 

23.3 

167.1 

31.4 

780.6 

912.4 

184.2 

471.7 

12.1 

309.3 

26.6 

24.3

394.3

21.3

143.5

22.2

605.6

880.0

185.6

527.5

–

326.6

28.5

Total non-current assets 

1,478.2 

1,916.3 

1,948.2

Total assets 

2,193.4 

2,696.9 

2,553.8

LIABILITIES AND EQUITY 
Current Liabilities 
Trade and other payables 

Deferred revenue 

Borrowings 

15 

16 

17 & 18 

Convertible unsecured subordinated debentures 

19 

Dividends and interest payable  

Unrealized losses on derivative financial instruments   21 

Total current liabilities 

Non-Current Liabilities  
Borrowings 

Convertible unsecured subordinated debentures 

Provisions  

Employee future benefits 

Deferred tax  

17 & 18 

19 

14 

20 

22 

Unrealized losses on derivative financial instruments   21 

297.6 

14.2 

54.3 

49.3 

7.6 

61.7 

484.7 

701.4 

521.7 

17.2 

65.3 

5.9 

47.6 

318.2 

6.8 

136.2 

– 

15.5 

78.6 

555.3 

596.7 

619.1 

13.2 

45.5 

54.9 

57.8 

295.4

5.8

108.9

–

14.2

77.8

502.1

680.1

308.4

6.9

30.1

38.5

52.6

Total non-current liabilities 

1,359.1 

1,387.2 

1,116.6

Total liabilities 

EQUITY 
Capital 

Deficit 

Accumulated other comprehensive loss 

Total equity 
Total liabilities and equity 

(See Notes to the Consolidated Financial Statements)

(1) Refer to Note 35 for impact of adopting IFRS.

1,843.8 

1,942.5 

1,618.7

24 

23 

1,633.1 

(1,228.2) 

(55.3) 

349.6 
2,193.4 

1,606.4 

1,507.3

(797.9) 

(54.1) 

754.4 
2,696.9 

(551.1)

(21.1)

935.1
2,553.8

. 

2011 Annual Report 

65

 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Changes in Equity

(millions of Canadian dollars) 

January 1, 2010 (1) 

  Net loss 

  Net proceeds on issuance of  
    share capital 

  Option value associated with the  
issuance of the convertible  

  debentures 

  Shares issued under the Dividend  

  Reinvestment Plan 

  Dividends declared to  

  shareholders (Note 23) 

  Unrealized foreign currency losses  

  on translation of foreign operations 

  Actuarial defined benefit losses 

  Reclassification of derivative gains and  

losses previously deferred  

Income tax on other  
  comprehensive income 

  Prior period adjustment 
  December 31, 2010 (1) 

  Net loss 

  Option value associated with redemption  

  of convertible debentures 

  Shares issued under the Dividend  

  Reinvestment Plan 

  Dividends declared to  

  shareholders (Note 23) 

  Unrealized foreign currency gains on  
translation of foreign operations 

  Actuarial defined benefit losses 

  Reclassification of derivative gains and  

  losses previously deferred  

Income tax on other  
  comprehensive income 

17.2 

– 

– 

– 

– 

– 

– 

1,600.9 

– 

– 

28.9 

– 

– 

– 

– 

– 

Share  Contributed 
Capital 

Surplus (2) 

Total 
Capital 

  Accumulated 
other 
 comprehensive 

Deficit 

loss 

Total

1,502.0 

 5.3 

1,507.3 

(551.1) 

(21.1) 

935.1

– 

81.7 

– 

– 

81.7 

– 

(75.8) 

– 

0.2 

0.2 

– 

– 

– 

– 

(75.8)

81.7

0.2

17.2

– 

– 

– 

(171.2) 

– 

(171.2)

– 

– 

– 

– 

0.2 

(27.4) 

(27.4)

(19.9) 

(19.9)

12.1 

12.1

2.2 

– 

2.2

0.2

– 

– 

– 

– 

– 

– 

– 

17.2 

– 

– 

– 

– 

– 

– 

5.5 

– 

1,606.4 

(797.9) 

(54.1) 

754.4

– 

(302.6) 

– 

(302.6)

(2.2) 

(2.2) 

– 

– 

– 

– 

– 

– 

28.9 

– 

– 

– 

– 

– 

– 

– 

– 

(2.2)

28.9

(127.7) 

– 

(127.7)

– 

– 

– 

– 

13.6 

13.6

(25.5) 

(25.5)

5.9 

4.8 

5.9

4.8

December 31, 2011 

1,629.8 

3.3 

1,633.1 

(1,228.2) 

(55.3) 

349.6

(See Notes to the Consolidated Financial Statements)

(1)   Refer to Note 35 for impact of adopting IFRS. 
(2)   Contributed surplus represents Superior’s equity reserve for the option value associated with the issuance of convertible unsecured 

subordinated debentures and warrants.

66 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Net Loss and Comprehensive Loss

(millions of Canadian dollars except per share amounts) 

Notes 

REVENUES 
Cost of sales 

Gross profit 

EXPENSES 
  Selling, distribution and administrative costs 

  Other expenses 

  Finance expense  

25 

25 

25 

25 

Impairment of goodwill and intangible assets 

  Unrealized losses on derivative financial instruments  

12 &13 

21 

Net loss before income taxes 

Income tax recovery (expense) 

Net loss 

Net loss 

Other comprehensive loss: 

  Unrealized foreign currency gains (losses) on  

translation of foreign operations 

  Actuarial defined benefit losses 

22 

23 

23 

  Reclassification of derivative gains and losses previously deferred  23 

Income tax recovery on other comprehensive loss 

22 

  Other comprehensive loss 

Total Comprehensive loss 

Net loss per share 

From operations: 
  Basic and diluted 

(See Notes to the Consolidated Financial Statements)

(1) Refer to Note 35 for impact of adopting IFRS.

 Years Ended December 31
2011 

2010 (1)

3,925.6 

(3,098.1) 

827.5 

3,537.4

 (2,756.8)

780.6

706.7 

– 

85.5 

378.6 

9.7 

1,180.5 

(353.0) 

50.4 

(302.6) 

(302.6) 

13.6 

(25.5) 

5.9 

4.8 

(1.2) 

(303.8) 

676.4

6.6

75.2

89.5

2.2

849.9

(69.3)

(6.5)

(75.8)

(75.8)

(27.4)

 (19.9)

12.1

2.2

(33.0)

(108.8)

26 

$(2.77) 

$(0.72)

. 

2011 Annual Report 

67

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Cash Flows

(millions of Canadian dollars) 

Notes 

OPERATING ACTIVITIES 
Net loss 
Adjustments for: 
  Depreciation included in selling, distribution and  

  administrative costs 

  Amortization of intangible assets 
  Depreciation included in cost of sales 
  Amortization of customer related costs 
  Unrealized losses on derivative financial instruments 
  Gain on bargain purchase 
  Customer contract related costs 

Impairment of intangible assets and goodwill 
Impairment of property, plant and equipment 
  Finance costs recognized in net earnings (losses) 

Income tax (recovery) expense recognized in net loss 

Decrease (increase) in non-cash operating working capital items 
Net cash flows from operating activities 
Income taxes paid 
Interest paid 
Cash flows from operating activities 

INVESTING ACTIVITIES 
Purchase of property, plant and equipment 
Proceeds from disposal of property, plant and equipment  
Investment in finance lease 
Acquisition of Griffith 
Other acquisitions 
Cash flows used in investing activities 

11 
12 
11 

21 
4 

28 

11 
11 

4 
4 

FINANCING ACTIVITIES 
Net proceeds (repayment) of revolving term bank credits and other debt 
Repayment of senior secured notes 
Repayment of finance lease obligations 
Repayment of the accounts receivable sales program 
Redemption of 5.75% convertible debentures 
Proceeds from issuance of 5.75% convertible debentures 
Issue costs incurred for the 5.75% convertible debentures  
Proceeds from issuance of 6.00% convertible debentures 
Issue costs incurred for the 6.00% convertible debentures  
Proceeds from issuance of 7.50% convertible debentures 
Issue costs incurred for the 7.50% convertible debentures  
Proceeds from issuance of common shares 
Proceeds from the dividend reinvestment program 
Dividends paid to shareholders 
Cash flows (used in) from financing activities 

19 
19 
19 
19 
19 
19 
19 

Net decrease in cash and cash equivalents 
Cash and cash equivalents, beginning of year 

Effect of translation of foreign denominated cash and cash equivalents  

Cash and cash equivalents, end of year 

(See Notes to the Consolidated Financial Statements)
(1) Refer to Note 35 for impact of adopting IFRS.

68 

Superior Plus Corp. 

Years Ended December 31
2010
2011 

(302.6) 

(75.8)

48.4 
41.9 
44.9 
4.2 
9.7 
(0.9) 
(1.6) 
378.6 
3.4 
85.5 
(50.4) 
30.1 
291.2 
(1.3) 
(77.9) 
212.0 

(38.2) 
3.2 
– 
– 
(14.8) 
(49.8) 

132.3 
(32.5) 
(14.2) 
(90.1) 
(125.0) 
– 
– 
– 
– 
75.0 
(3.4) 
– 
28.9 
(136.7) 
(165.7) 

(3.5) 
7.8 

0.9 

5.2 

49.0
30.4
46.4
5.2
2.2
(1.2)
(1.7)
89.5
–
75.2
6.5
(143.3)
82.4
(0.7)
(71.8)
9.9

(40.8)
2.8
(10.3)
(142.4)
(23.8)
(214.5)

(47.0)
(2.0)
(12.8)
(2.6)
–
172.5
(6.9)
150.0
(5.6)
–
–
82.2
17.2
(156.8)
188.2

(16.4)
24.3

(0.1)

7.8

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

(Tabular amounts millions of Canadian dollars, unless noted otherwise, except per share amounts. 
Tables labeled “2011” and “2010” are for full years ended December 31.)

1.  Organization
Superior  Plus  Corp.  (Superior)  is  a  diversified  business  corporation,  incorporated  under  the  Canada 
Business  Corporations  Act.  The  address  of  the  registered  office  is  840  –  7th  Avenue  SW,  Calgary, 
Alberta.  Superior  holds  100%  of  Superior  Plus  LP  (Superior  LP),  a  limited  partnership  formed 
between  Superior  General  Partner  Inc.  as  general  partner  and  Superior  as  limited  partner.  Superior 
holds 100% of the shares of Superior General Partner Inc. Superior does not conduct active business 
operations but rather distributes to shareholders the income it receives from Superior Plus LP in the 
form  of  partnership  allocations,  net  of  expenses  and  interest  payable  on  the  convertible  unsecured 
subordinated  debentures  (the  debentures).  Superior’s  investments  in  Superior  Plus  LP  are  financed  
by share capital and debentures.

The consolidated financial statements of Superior for the year ended December 31, 2011 were authorized 
for issue by the Board of Directors on February 16, 2012.

Reportable Operating Segments 
Superior  operates  three  distinct  reportable  operating  segments:  Energy  Services,  Specialty 
Chemicals  and  Construction  Products  Distribution.  Superior’s  Energy  Services  operating  segment 
provides distribution, wholesale procurement and related services in relation to propane, heating oil 
and  other  refined  fuels.  Energy  Services  also  provides  fixed-price  natural  gas  and  electricity  supply 
services.  Superior’s  Specialty  Chemicals  operating  segment  is  a  leading  supplier  of  sodium  chlorate 
and technology to the pulp and paper industries and a regional supplier of potassium and chloralkali 
products  to  the  U.S.  Midwest.  Superior’s  Construction  Products  Distribution  operating  segment  
is  one  of  the  largest  distributors  of  commercial  and  industrial  insulation  in  North  America  and  the 
largest  distributor  of  specialty  construction  products  to  the  walls  and  ceilings  industry  in  Canada  
(See Note 32).

2.  Basis of Presentation
The accompanying Consolidated Financial Statements have been prepared in accordance and comply 
with  International  Financial  Reporting  Standards  (IFRS)  as  issued  by  the  International  Accounting 
Standards  Board  (IASB)  using  the  accounting  policies  Superior  adopted  in  its  annual  consolidated 
financial statements as at and for the year ended December 31, 2011. These financial statements have 
been prepared on a going concern basis.

These financial statements incorporate IFRS applicable as at December 31, 2011. These are Superior’s 
first  financial  statements  prepared  under  IFRS.  Certain  disclosures  that  are  required  to  be  included 
in annual financial statements prepared in accordance with IFRS that were not included in Superior’s 
most  recent  annual  financial  statements  as  at  and  for  the  year  ended  December  31,  2010  prepared 
in  accordance  with  Canadian  Generally  Accepted  Accounting  Principles  (GAAP)  have  been  included 
in  these  financial  statements  for  the  comparative  annual  period.  Superior  applied  IFRS  1  First-time 
Adoption of International Financial Reporting Standards as at January 1, 2010 (the Transition Date). An 
explanation of the transition to IFRS is provided in Note 35. 

. 

2011 Annual Report 

69

 
Notes to the Consolidated Financial Statements

These  Consolidated  Financial  Statements  are  presented  in  Canadian  dollars,  which  is  Superior’s 
functional  currency.  All  financial  information  presented  in  Canadian  dollars  has  been  rounded  to  the 
nearest hundred thousand. 

The Consolidated Financial Statements have been prepared on the historical cost basis except for the 
revaluation of certain financial instruments and incorporate the accounts of Superior and its subsidiaries. 
Subsidiaries are all entities over which Superior has the power to govern the financial and operating 
policies generally accompanying a shareholding of more than one half of the voting rights. The results 
of subsidiaries are included in Superior’s statement of net loss from date of acquisition, or in the case 
of disposals, up to the effective date of disposal. All transactions and balances between Superior and 
Superior’s  subsidiaries  have  been  eliminated  on  consolidation.  Superior’s  subsidiaries  are  all  wholly 
owned directly or indirectly by Superior Plus Corp. 

Significant Accounting Policies
(a) Cash and Cash Equivalents
Cash and cash equivalents include cash and highly liquid short-term investments which, on acquisition, 
have a term to maturity of three months or less.

(b) Accounts Receivable Sales Program
Superior terminated its revolving trade accounts receivable sales program in June 2011. Losses on sales 
depend in part on the previous carrying amount of trade accounts receivable involved in the sales and 
have been included in interest on revolving term bank credits and term loans. The carrying amount is 
allocated between the assets sold and retained interests based on their relative fair value at the date of 
the sale which is calculated by discounting expected cash flows at prevailing money market rates.

(c) Inventories 
Energy Services
Energy Services inventories are valued at the lower of cost and net realizable value. Costs of inventories 
are  determined  either  on  a  weighted  average  cost  or  first-in,  first-out  basis.  Appliances,  materials, 
supplies and other inventories are stated at the lower of cost and net realizable value, as appropriate. 
The net realizable value of inventory is based on estimated selling price in the ordinary course of business 
less the estimated costs necessary to complete the sale.

Specialty Chemicals
Inventories are valued at the lower of cost and net realizable value. The cost of chemical inventories 
is  determined  on  a  first-in,  first-out  basis.  Stores  and  supply  inventories  are  costed  on  an  average 
basis.  Transactions  are  entered  into  from  time  to  time  with  other  companies  to  exchange  chemical 
inventories in order to minimize working capital requirements and to facilitate distribution logistics. The 
net realizable value of inventory is based on estimated selling price in the ordinary course of business 
less the estimated costs necessary to complete the sale. In the case of manufactured inventories cost 
includes an appropriate share of production overheads based on normal operating capacity.

70 

Superior Plus Corp. 

Construction Products Distribution
Inventories of building products are valued at the lower of cost and net realizable value. Cost is calculated 
on a weighted average cost basis and any trade discounts and rebates are deducted from the cost. The 
net realizable value of inventory is based on estimated selling price in the ordinary course of business 
less the estimated costs necessary to complete the sale.

(d) Financial Instruments and Derivative Financial Instruments 
Derivative Financial Instruments
Superior enters into a variety of derivatives to manage its exposure to certain financial risks. Further 
details of derivative financial instruments are disclosed in Note 21. 

Derivatives are initially recognized at fair value at the date a derivative contract is entered into and are 
subsequently remeasured to their fair value at each balance sheet date. The resulting gain or loss is 
recognized in net earnings. Realized gains and losses on derivatives are recognized as a component 
of revenue, cost of sales or finance expense/revenue, the classification of which is dependent on the 
underlying nature of the economic exposure being managed. Derivatives embedded in other financial 
instruments or other host contracts are treated as separate derivatives when their risks and characteristics 
are not closely related to those of the host contracts and the host contracts are not measured at fair 
value with changes in fair value recognized in net earnings. 

Superior  does  not  formally  designate  and  document  economic  hedges  in  accordance  with  the 
requirements of applying hedge accounting under IFRS and, therefore, does not apply hedge accounting.

Financial Assets
A financial asset is classified at fair value through net earnings (losses) (FVTNL) if it is classified as held for 
trading or is designated as such upon initial recognition. Upon initial recognition attributable transaction 
costs are recognized in net earnings (losses) as incurred. Financial assets at FVTNL are measured at fair 
value, and changes therein are recognized in net earnings (losses). 

Loans and Receivables
Loans and receivables are financial assets with fixed or determinable payments that are not quoted in an 
active market. Such assets are recognized initially at fair value plus any directly attributable transaction 
costs. Subsequent to initial recognition loans and receivables are measured at amortized cost using the 
effective interest method, less any impairment losses. 

Separable Embedded Derivatives
Changes  in  the  fair  value  of  separable  embedded  derivatives  are  recognized  immediately  in  net  
earnings (losses).

. 

2011 Annual Report 

71

 
Notes to the Consolidated Financial Statements

Effective Interest Method
The effective interest method is a method of calculating the amortized cost of a financial asset and of 
recognizing interest income or expense over the relevant period. The effective interest rate is the rate 
that discounts estimated future cash receipts (including all fees paid or received that form an integral part 
of the effective interest rate, transaction costs and other premiums or discounts) through the expected 
life of the financial asset or, where appropriate, a shorter period.

Impairment of Financial Assets
Financial assets measured at amortized cost are assessed for indicators of impairment at each reporting 
date. Financial assets are impaired where there is objective evidence that, as a result of one or more 
events that occurred after the initial recognition of the financial asset, the estimated future cash flows of 
the investment have been negatively impacted. 

For  certain  categories  of  financial  assets,  such  as  trade  receivables,  assets  that  are  assessed  not  to 
be  impaired  individually  are  subsequently  assessed  for  impairment  on  a  collective  basis.  Objective 
evidence  of  impairment  for  a  portfolio  of  receivables  could  include  Superior’s  past  experience  of 
collecting payments, an increase in the number of delayed payments in the portfolio past the average 
credit period, in addition to changes in economic conditions that correlate with defaults on receivables. 
For financial assets carried at amortized cost, the amount of impairment recognized is the difference 
between the asset’s carrying amount and the present value of estimated future cash flows, discounted 
at the financial asset’s original effective interest rate. 

The  carrying  amount  of  the  financial  asset  is  reduced  by  the  impairment  loss  directly  for  all  financial 
assets with the exception of trade receivables, where the carrying amount is reduced through the use 
of an allowance account. When a trade receivable is considered uncollectible, it is written off against 
the  allowance  account.  Subsequent  recoveries  of  amounts  previously  written  off  are  credited  to  the 
statement of net earnings (losses) and comprehensive income (loss). Changes in the carrying amount of 
the allowance account are recognized in net earnings. 

Classification as Debt or Equity
Debt and equity instruments are classified as either financial liabilities or as equity in accordance with the 
substance of the contractual arrangement. 

Equity Instruments
An equity instrument is any contract that evidences a residual interest in the assets of an entity after 
deducting  all  of  its  liabilities.  Equity  instruments  issued  by  Superior  are  recorded  at  the  proceeds 
received, net of direct issue costs. 

Compound Financial Instruments
The component parts of compound instruments issued by Superior are classified separately as financial 
liabilities and equity in accordance with the substance of the contractual arrangement. At the date of 
issue, the fair value of the liability component is estimated using the prevailing market interest rate for 

72 

Superior Plus Corp. 

a similar non-convertible instrument. This amount is recorded as a liability on an amortized cost basis 
using the effective interest method until extinguished upon conversion or at the instrument’s maturity 
date. The equity component is determined by deducting the amount of the liability component from 
the fair value of the compound instrument as a whole. This is recognized and included in equity, net of 
income tax, and is not subsequently re-measured.

Financial Liabilities
Financial liabilities are classified as either financial liabilities at FVTNL or other financial liabilities. 

Financial Liabilities at FVTNL
Financial liabilities are classified as at FVTNL where the financial liability is held for trading or is designated 
as FVTNL upon initial recognition. Financial liabilities at FVTNL are stated at fair value with any resulting 
gain or loss recognized in net earnings. The net gain or loss recognized in net earnings incorporates any 
interest expense relating to the financial liability. Upon initial recognition attributable transaction costs 
are recognized in net earnings or loss as incurred. Fair value is determined in the manner described  
in Note 21. 

Other Financial Liabilities
Other  financial  liabilities,  including  borrowings,  are  initially  measured  at  fair  value,  net  of  transaction 
costs. Other financial liabilities are subsequently measured at amortized cost using the effective interest 
method, with interest expense recognized on an effective interest basis. 

Derecognition of Financial Liabilities
Superior derecognizes financial liabilities when, and only when, Superior’s obligations are discharged, 
cancelled or expire. 

Financial Guarantees at FVTNL
Financial guarantees are classified as FVTNL where the financial liability is designated as FVTNL upon 
initial recognition. Financial guarantees at FVTNL are stated at fair value with any resulting gain or loss 
recognized in net earnings (losses). Fair value is determined in the manner described in Note 21.

(e) Property, Plant and Equipment
Cost
Property,  plant  and  equipment  is  recorded  at  cost  less  accumulated  depreciation  and  impairment 
losses. Major renewals and improvements which provide future economic benefits and can be reliably 
measured are capitalized, while repair and maintenance expenses are charged to operations as incurred. 
Property,  plant  and  equipment  in  the  course  of  construction  are  carried  at  cost  less  any  recognized 
impairment  losses.  Cost  includes  directly  attributable  expenses,  professional  fees  and,  for  qualifying 
assets,  borrowing  costs  capitalized  in  accordance  with  Superior’s  accounting  policy.  Depreciation  of 
these assets, on the same basis as other property assets, commences when the assets are available for 
their  intended  use.  Disposals  are  derecognized  at  carrying  costs  less  accumulated  depreciation  and 
impairment losses with any resulting gain or loss reflected in net earnings (losses). 

. 

2011 Annual Report 

73

 
Notes to the Consolidated Financial Statements

Borrowing Costs
Borrowing costs directly attributable to the acquisition, construction or production of qualifying assets, 
which are assets that necessarily take a substantial period of time to get ready for their intended use 
or  sale,  are  included  in  the  cost  of  those  assets,  until  such  time  as  the  assets  are  available  for  their 
intended use. All other borrowing costs are recognized in net earnings (losses) in the period in which they  
are incurred.

Depreciation 
Depreciation is calculated using the straight-line method, based on the estimated useful life. Land is not 
depreciated. Depreciation of property in the course of construction commences when the assets are 
available for their intended use. In the majority of cases, residual value is estimated to be insignificant. 
Depreciation by class of assets is as follows:

Buildings 
Leasehold improvements 
Energy Services tanks and cylinders 
Energy Services truck tank bodies, chassis and other Construction Products  
  Distribution equipment 
Manufacturing equipment 
Furniture and fixtures 
Computer equipment 

15 to 40 years
over the lease term up to 10 years
30 years

5 to 15 years
5 to 40 years
10 years
3 years

Deprecation  rates,  residual  values  and  depreciation  methods  are  reviewed  at  the  end  of  each  
annual  reporting  period,  with  the  effect  of  any  changes  in  estimate  being  accounted  for  on  a  
prospective basis.

(f ) Intangible Assets 
Intangible  assets  are  reported  at  cost  less  accumulated  amortization  and  accumulated  impairment 
losses. For intangible assets with a determinate life, amortization is charged on a straight-line basis over 
their estimated useful lives. 

Intangible  assets  acquired  in  a  business  combination  are  identified  and  recognized  separately  from 
goodwill where they satisfy the recognition criteria. The initial cost of such intangible assets is their fair 
value at the acquisition date. Subsequent to initial recognition, intangible assets acquired in a business 
combination are reported at cost less accumulated amortization and accumulated impairment losses, on 
the same basis as intangible assets acquired separately. 

Amortization rates, residual values and amortization methods are reviewed at least annually, with the 
effect of any changes in estimate being accounted for on a prospective basis.

74 

Superior Plus Corp. 

Energy Services
Costs incurred by Energy Services to acquire natural gas and electricity customer contracts are capitalized 
as deferred costs at the time the cost is incurred. The costs are recognized into net earnings (losses) as 
an operating and administrative expense over the term of the underlying contracts. The contracts range 
from one to five years with the average remaining life approximately three years.

A summary of Superior’s other intangible assets and related amortization rates is as follows:

Non-competition agreements 
Royalty agreements 
Software 
Technology patents 

Term of the agreements (1-5 years)
1-10 years
1-3 years
Approximately 10 years

Investment Properties
Property  that  is  held  for  a  currently  undetermined  future  use,  long-term  rental  yields,  or  for  capital 
appreciation,  and  that  is  not  occupied  by  Superior  is  classified  as  investment  property.  Property  
that  is  being  constructed  or  developed  for  future  use  as  investment  property  is  also  classified  as 
investment property.

Superior amortizes its investment property over a period of 40 years on the straight-line method.

Cost
Investment  property  is  measured  at  cost,  including  related  transaction  costs  and  borrowing  costs. 
After initial recognition, investment property is carried at cost less accumulated depreciation and any 
impairment losses.

Subsequent  expenditure  is  capitalized  to  the  investment  property’s  carrying  amount  only  when  it  is 
probable  that  future  economic  benefits  associated  with  the  expenditure  will  flow  to  Superior  and 
the  cost  of  the  item  can  be  measured  reliably.  Repair  and  maintenance  costs  are  expensed  when 
incurred.  When  part  of  an  investment  property  is  replaced,  the  carrying  amount  of  the  replaced  
part is derecognized.

Borrowing Costs
Borrowing costs that are incurred for the purpose of acquiring, constructing or producing a qualifying 
investment property are capitalized as part of its cost. Borrowing costs are capitalized while acquisition 
or construction is actively underway and cease once the asset is substantially complete or suspended if 
the development of the asset is suspended.

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Notes to the Consolidated Financial Statements

Depreciation 
Depreciation is calculated using the straight-line method, based on the estimated useful life. Land is 
not  amortized.  Depreciation  of  investment  property  in  the  course  of  construction  commences  when 
the assets are ready for their intended use. In the majority of cases, residual value is estimated to be 
insignificant. Investment properties are depreciated over 40 years. The estimated useful life, depreciation 
method, and residual values are reviewed at least annually, with the effect of any changes in estimate 
being accounted for on a prospective basis.

Disclosure of Fair Value
Fair  value  is  based  on  active  market  prices,  adjusted,  if  necessary  for  any  difference  in  the  nature, 
location or condition of the specific asset. If this information is not available, Superior uses alternative 
valuation  methods,  such  as  recent  prices  in  less  active  markets,  discounted  cash  flow  projections,  or 
recent property tax assessments. Valuations performed by professional valuators can be used although 
Superior has sufficient internal resources to determine reliable fair values.

The fair value of investment property reflects, among other things, rental income from current leases 
and  assumptions  about  rental  income  from  future  leases  in  the  light  of  current  market  conditions.  
The  fair  value  also  reflects,  on  a  similar  basis,  any  cash  outflows  that  could  be  expected  in  respect 
of the property. 

The fair value of investment property does not reflect future capital expenditure that will improve or 
enhance  the  property  and  does  not  reflect  the  related  future  benefits  from  this  future  expenditure 
other  than  those  a  rational  market  participant  would  take  into  account  when  determining  the  value  
of the property.

(g)  Impairment of Property, Plant and Equipment, Intangible Assets and Investment Properties
At each balance sheet date and when circumstances indicate that the carrying value may be impaired, 
Superior reviews the carrying amounts of its tangible and intangible assets to determine whether there 
is any indication that those assets have suffered an impairment loss. If any such indication exists, the 
recoverable amount of the asset is estimated in order to determine the extent of the impairment loss, 
if  any.  Where  it  is  not  possible  to  estimate  the  recoverable  amount  of  an  individual  asset,  Superior 
estimates the recoverable amount of the cash-generating unit (CGU) to which the asset belongs. For 
the impairment testing, assets that cannot be tested individually are grouped together into the smallest 
group of assets that generate cash inflows from continuing use that are largely independent of the cash 
inflows of other assets or groups of assets.

Recoverable amount is the higher of fair value less costs to sell and value-in-use. In assessing value-in-
use, the estimated future cash flows are discounted to their present value using a pre-tax discount rate 
that reflects current market assessments of the time value of money and the risks specific to the asset 
for which the estimates of future cash flows have not been adjusted. 

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If  the  recoverable  amount  of  an  asset  or  CGU  is  estimated  to  be  less  than  its  carrying  amount,  the 
carrying  amount  of  the  asset  or  CGU  is  reduced  to  its  recoverable  amount.  An  impairment  loss  is 
recognized immediately in net earnings (losses). Where an impairment loss, other than an impairment 
loss  on  goodwill,  subsequently  reverses,  the  carrying  amount  of  the  asset  is  increased  to  the 
revised  estimate  of  its  recoverable  amount,  which  cannot  exceed  the  original  carrying  amount  less  
normal depreciation.

(h) Business Combinations
All business combinations are accounted for using the acquisition method. The consideration transferred 
in a business combination is measured at fair values, at the acquisition date of the assets given up, the 
liabilities incurred or assumed and equity instruments issued by Superior in exchange for control of the 
acquiree. Transaction costs, other than those associated with the issue of debt or equity securities, that 
Superior  incurs  in  connection  with  a  business  combination  are  expensed  as  incurred.  The  acquiree’s 
identifiable assets, liabilities and contingent liabilities that meet the conditions for recognition under 
IFRS 3 Business Combinations are recognized at their fair values at the acquisition date, except for non-
current assets that are classified as held for sale in accordance with IFRS 5 Non-current Assets Held for 
Sale and Discontinued Operations, which are recognized at fair values less costs to sell, except that:

  – 

  – 

  – 

 Deferred tax assets or liabilities and liabilities or assets related to employee benefit arrangements 
are  recognized  and  measured  in  accordance  with  IAS  12  Income  Taxes  and  IAS  19  Employee 
Benefits, respectively; 

 Liabilities  or  equity  instruments  related  to  the  replacement  by  Superior  of  an  acquiree’s  share-
based payment awards are measured in accordance with IFRS 2 Share-based Payment; and

 Assets  (or  disposals)  that  are  classified  as  held  for  sale  in  accordance  with  IFRS  5  Non-current 
Assets Held for Sale and Discontinued Operations are measured in accordance with that standard.

Contingent liabilities acquired in a business combination are initially measured at fair value at the date 
of  acquisition.  At  subsequent  reporting  dates,  such  contingent  liabilities  are  measured  at  the  higher 
of the amount that would be recognized in accordance with IAS 37 Provisions, Contingent Liabilities 
and Contingent Assets and the amount initially recognized less cumulative amortization recognized in 
accordance with IAS 18 Revenue.

Intangible assets arising on acquisition are recognized at fair value at the date of acquisition. The fair 
value  is  based on detailed  cash  flow  models and other metrics depending on the type of intangible 
asset being recognized.

Goodwill arising on acquisition is recognized as an asset and initially measured at cost, being the excess 
of the cost of the business combination over Superior’s interest in the net fair value of the identifiable 
assets,  liabilities  and  contingent  liabilities  recognized.  If  the  net  amounts  assigned  to  the  assets 
acquired and liabilities assumed exceeds the cost of the purchase then Superior is required to reassess 
the value of both the cost and net assets acquired and any excess remaining after this reassessment is 
recognized immediately in net earnings (losses). Goodwill is initially recognized as an asset at cost and 
is subsequently measured at cost less any accumulated impairment losses. 

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Notes to the Consolidated Financial Statements

If  the  initial  accounting  for  a  business  combination  is  incomplete  by  the  end  of  the  reporting  period 
in which the combination occurs, Superior will report provisional amounts for the items for which the 
accounting is incomplete. Those provisional amounts are adjusted during the measurement period (see 
below), or additional assets or liabilities are recognized, to reflect new information obtained about facts 
and circumstances that existed at the acquisition date that, if known, would have affected the amounts 
recognized at that date.

The measurement period is the period from the date of acquisition to the date Superior obtains complete 
information  about  facts  and  circumstances  that  existed  as  of  the  acquisition  date  and  is  subject  to  a 
maximum of one year. 

(i) Goodwill
Goodwill arising in a business combination is recognized as an asset at the date that control is acquired 
(the acquisition date). Goodwill is measured as the excess of the sum of the consideration transferred, 
the amount of any non-controlling interests in the acquiree, and the fair value of the acquirer’s previously 
held equity interest in the acquiree (if any) over the net of the acquisition-date amounts of the identifiable 
assets acquired and the liabilities assumed.

If, after reassessment, Superior’s interest in the fair value of the acquiree’s identifiable net assets exceeds 
the sum of the consideration transferred, the amount of any non-controlling interests in the acquiree, 
and the fair value of the previously held equity interest in the acquiree (if any), the excess is recognized 
immediately in net earnings (losses) as a bargain purchase gain.

Goodwill is not amortized but is reviewed for impairment at least annually. For purposes of impairment 
testing, goodwill is allocated to each of Superior’s CGUs expected to benefit from the synergies of the 
combination.  Cash-generating  units  to  which  goodwill  has  been  allocated  are  tested  for  impairment 
annually, or more frequently when there is an indication that the unit may be impaired. If the recoverable 
amount of the cash-generating unit is less than the carrying amount of the unit, the impairment loss is 
allocated first to reduce the carrying amount of any goodwill allocated to the unit and then to other 
assets of the unit pro-rata on the basis of the carrying amount of each asset in the unit. An impairment 
loss recognized for goodwill is not reversed in a subsequent period. 

On disposal of a subsidiary, the attributable amount of goodwill is included in the determination of the 
net earnings (losses) on disposal.

(j) Revenue Recognition 
Revenue is measured at the fair value of the consideration received or receivable. Revenue is reduced 
for estimated customer returns, rebates and other similar allowances. Revenue from the sale of goods is 
recognized when all the following conditions are satisfied:
  – 

 Superior has transferred to the buyer the significant risks and rewards of ownership of the goods;

  – 

 Superior retains neither continuing managerial involvement to the degree usually associated with 
ownership nor effective control over the goods sold;

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Superior Plus Corp. 

  – 

 The amount of revenue can be measured reliably;

  – 

 It is probable that the economic benefits associated with the transaction will flow to Superior; and

  – 

 The costs incurred or to be incurred in respect of the transaction can be measured reliably.

Energy Services
Revenues from sales are recognized at the time of delivery, or when related services are performed and 
the above conditions related to revenue from sale of goods are satisfied.

Natural gas revenues are recognized as gas is delivered to local natural gas distribution companies and 
when the above conditions related to revenue from sale of goods are satisfied. Costs associated with 
balancing the amount of gas used by Energy Services customers with the volumes delivered by Energy 
Services  to  the  local  distribution  companies  are  recognized  as  period  costs.  Electricity  revenues  are 
recognized as the electricity is consumed by the end-use customer or sold to third parties.

Rental revenues arising from operating leases are accounted for based on the terms contained in the 
lease agreements as earned. 

Specialty Chemicals
Revenues from chemical sales are recognized at the time of delivery and when the above conditions 
related to revenue from sale of goods are satisfied.

Construction Contracts
Where the outcome of a construction contract for the construction of chlorine dioxide generators can 
be estimated reliably, revenues and costs are recognized by reference to the percentage of completion 
of the contract activity at the end of the reporting period, measured based on the proportion of contract 
costs  incurred  for  work  performed  to  date  relative  to  the  estimated  total  contract  costs.  Engineer’s 
reviews are used to determine the stage of completion of contracts in progress. 

Where  the  outcome  of  a  construction  contract  cannot  be  estimated  reliably,  contract  revenue  is 
recognized to the extent it is probable that contract costs incurred will be recoverable. Contract costs 
are recognized as expenses in the period in which they are incurred.

When it is probable that total contract costs will exceed total contract revenue, the expected loss is 
recognized as an expense immediately.

Construction Products Distribution
Revenue  is  recognized  when  products  are  delivered  to  the  customer  and  when  the  above  
conditions  related  to  revenue  from  sale  of  goods  are  satisfied.  Revenue  is  stated  net  of  discounts  
and rebates granted.

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Notes to the Consolidated Financial Statements

(k) Leases
Leases are classified as finance leases whenever the terms of the lease transfer substantially all of the 
risks and rewards of ownership to the lessee. All other leases are classified as operating leases.

Assets held under finance leases are initially recognized as assets of Superior at their fair value at the 
inception of the lease or, if lower, at the present value of the minimum lease payments. The corresponding 
liability to Superior is included in the Balance Sheet as a finance lease obligation as part of borrowings.

Lease payments are apportioned between finance expenses and reduction of the lease obligation so 
as to achieve a constant rate of interest on the remaining balance of the liability. Finance expenses are 
recognized immediately in net earnings (losses), unless they are directly attributable to qualifying assets, 
in which case they are capitalized in accordance with Superior’s general policy on borrowing costs (see 
(e) above). Contingent rentals are recognized as expenses in the periods in which they are incurred.

Operating  lease  payments  are  recognized  as  an  expense  based  on  terms  contained  in  the  lease 
agreements.  Contingent  rentals  arising  under  operating  leases  are  recognized  as  an  expense  in  the 
period in which they are incurred.

In the event lease incentives are received to enter into operating leases, such incentives are recognized 
as  a  liability.  The  aggregate  benefit  of  incentives  is  recognized  as  a  reduction  of  rental  expense  and 
amortized over the term of the lease.

(l) Rebates – Construction Products Distribution
Purchase rebates are recognized as a reduction of cost of goods sold when the related performance is 
completed and the inventory is sold. Vendor rebates that are contingent upon completing a specified 
level of purchases are recognized as a reduction of cost of goods sold based on a systematic and rational 
allocation  of  the  cash  consideration  to  each  of  the  underlying  transactions  that  results  in  progress 
toward earning that rebate or refund, assuming that the rebate can be reasonably estimated and it is 
probable that the specified target will be obtained. Otherwise, the rebate is recognized as the milestone 
is achieved and the inventory is sold.

(m) Provisions
Provisions  are  recognized  when  there  is  a  present  legal  or  constructive  obligation  as  a  result  of  past 
events,  for  which  it  is  probable  that  an  outflow  of  economic  benefit  will  be  required  to  settle  the 
obligation, and where the amount of the obligation can be reliably estimated.

The amount recognized as a provision is the best estimate of the consideration required to settle the 
present  obligation  at  the  reporting  date,  taking  into  account  the  risks  and  uncertainties  surrounding 
the  obligation.  Where  a  provision  is  measured  using  the  cash  flows  estimated  to  settle  the  present 
obligation, its carrying amount is the present value of those cash flows. 

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Superior Plus Corp. 

When some or all of the economic benefit required to settle a provision is expected to be recovered 
from a third party, the receivable is recognized as an asset if it is virtually certain that reimbursement will 
be received and the amount of the receivable can be measured reliably.

Decommissioning Costs
Liabilities for decommissioning costs are recognized when Superior has an obligation to dismantle and 
remove a facility or an item of plant and to restore the site on which it is located, and when a reliable 
estimate of that liability can be made. Generally, the costs relate to Specialty Chemicals facilities and 
Energy  Services  assets.  Decommissioning  costs  are  provided  at  the  present  value  of  expected  costs 
to settle the obligation using estimated cash flows. The cash flows are discounted at a current pre-tax 
rate  that reflects the  risks specific to  the decommissioning liability. The unwinding of the discount is 
expensed as incurred and recognized in net earnings (losses) as a finance cost. The estimated future 
costs of decommissioning are reviewed annually and adjusted as appropriate. A corresponding item of 
property, plant and equipment of an amount equal to the provision is also created. This is subsequently 
amortized as part of the asset. Changes in the estimated future costs or in the discount rate applied are 
added to or deducted from the cost of the asset.

Environmental Expenditures and Liabilities
Environmental  expenditures  that  relate  to  current  or  future  revenues  are  expensed  or  capitalized  as 
appropriate. Expenditures that relate to an existing condition caused by past operations and do not 
contribute to current or future earnings are expensed. 

Liabilities for environmental costs are recognized when a clean-up is probable and the associated costs 
can be reliably estimated. Generally, the timing of recognition of these provisions coincides with the 
commitment to a formal plan of action or, if earlier, on divestment or on closure of inactive sites. 

The  amount  recognized  is  the  best  estimate  of  the  expenditure  required.  Where  the  liability  will  
not  be  settled  for  a  number  of  years,  the  amount  recognized  is  the  present  value  of  the  estimated  
future expenditure.

Restructuring
A  restructuring  provision  is  recognized  when  Superior  has  developed  a  detailed  formal  plan  for  the 
restructuring and has raised a valid expectation in those affected that it will carry out the restructuring by 
starting to implement the plan or announcing its main features to those affected by it. The measurement 
of a restructuring provision includes only the direct expenditures arising from the restructuring, which 
are those amounts that are both necessarily entailed by the restructuring and not associated with the 
ongoing activities of the entity.

(o) Employee Future Benefits
Superior has a number of defined benefit and defined contribution plans providing pension and other 
post-employment benefits to most of its employees. Superior accrues its obligations under the plans 
and the related costs, net of plan assets.

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2011 Annual Report 

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Notes to the Consolidated Financial Statements

Contributions  to  defined  contribution  plans  are  recognized  as  an  expense  when  employees  have 
rendered service entitling them to the contributions. 

For defined benefit plans, the cost of providing benefits is determined using the projected unit credit 
method,  with  actuarial  valuations  being  carried  out  at  each  balance  sheet  date.  Actuarial  gains  and 
losses arising from experience adjustments and changes in actuarial assumptions are recognized in other 
comprehensive income in the period in which they occur. The net obligation for each defined benefit 
plan is discounted to determine the present value using the yield at the reporting date on high quality 
Canadian corporate bonds. Past service costs are recognized immediately to the extent that the benefits 
are already vested, and otherwise are amortized on a straight-line basis over the average period until 
the benefits become vested. 

The  defined  benefit  obligation  recognized  in  the  balance  sheet  represents  the  present  value  of  the 
defined  benefit  obligation  as  adjusted  for  unrecognized  actuarial  gains  and  losses  and  unrecognized 
past service cost, and as reduced by the fair value of plan assets. Any asset resulting from this calculation 
is  limited  to  unrecognized  actuarial  losses  and  past  service  cost,  plus  the  present  value  of  available 
refunds and reductions in future contributions to the plan. 

(p) Income Taxes
Income tax expense represents the sum of current income taxes payable and deferred income taxes. 

Current Income Taxes
The  income  tax  currently  payable  is  based  on  taxable  net  earnings  (losses)  for  the  year.  Taxable  net 
earnings (losses) differs from net earnings (losses) as reported in the consolidated statement of net loss 
and comprehensive loss because it excludes items of income or expense that are taxable or deductible 
in other years and it further excludes items that are never taxable or deductible. Superior’s liability for 
current income tax is calculated using tax rates that have been enacted or substantively enacted by the 
balance sheet date. 

Deferred Income Taxes
Deferred income tax is recognized on differences between the carrying amounts of assets and liabilities 
in  the  financial  statements  and  the  corresponding  tax  basis  used  in  the  computation  of  taxable  net 
earnings  (losses).  Deferred  income  tax  assets  are  generally  recognized  for  all  deductible  temporary 
differences to the extent that it is probable that taxable net earnings (losses) will be available against 
which those deductible temporary differences can be utilized. Deferred tax liabilities are recognized for 
all taxable temporary differences, except for the following:
  –  When the deferred tax liability arises from the initial recognition of goodwill; or

  – 

 When an asset or liability in a transaction that is not a business combination and, at the time of the 
transaction, affects neither the accounting net earnings (losses) nor taxable net earnings (losses); 
and

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Superior Plus Corp. 

  – 

 In respect of taxable temporary differences associated with investments in subsidiaries, associates 
and interests in joint ventures, where the timing of the reversal of the temporary differences can 
be controlled by Superior and it is probable that the temporary differences will not reverse in the 
foreseeable future.

Deferred  tax  assets  arising  from  deductible  temporary  differences  associated  with  such  investments 
and interests are only recognized to the extent that they are expected to reverse in the foreseeable 
future and it is probable that there will be sufficient taxable net earnings (losses) against which to utilize 
the benefits of the temporary differences. A deferred tax asset may also be recognized for the benefit 
expected from unused tax losses available for carryforward, to the extent that it is probable that future 
taxable earnings will be available against which the tax losses can be applied.

Deferred  tax  assets  and  liabilities  are  measured  at  the  tax  rates  that  are  expected  to  apply  in  the 
period  in  which  the  liability  is  settled  or  the  asset  realized,  based  on  tax  rates  and  tax  laws  that 
have  been  enacted  or  substantively  enacted  by  the  balance  sheet  date.  The  measurement  of  
deferred  tax  liabilities  and  assets  reflects  the  tax  consequences  that  would  follow  from  the  manner  
in  which  Superior  expects,  at  the  reporting  date,  to  recover  or  settle  the  carrying  amount  of  its  
assets and liabilities. 

Deferred tax assets and liabilities are offset when there is a legally enforceable right to offset current tax 
assets against current liabilities and when they are related to income taxes levied by the same taxation 
authority and Superior intends to settle its current tax assets and liabilities on a net basis. Also Superior 
recognizes any benefit associated with investment tax credits as deferred tax assets to the extent they 
are expected to be utilized in accordance with IAS 12 Income Taxes.

Uncertain Tax Positions
Superior is subject to taxation in numerous jurisdictions. There are many transactions and calculations 
during the course of business for which the ultimate tax determination is uncertain. Superior maintains 
provisions for uncertain tax positions that it believes appropriately reflect its risk. These provisions are 
made using the best estimate of the amount expected to be paid based on a qualitative assessment 
of all relevant factors. Superior reviews the adequacy of these provisions at the end of the reporting 
period. However, it is possible that at some future date, liabilities in excess of Superior’s provisions could 
result from audits by, or litigation with, tax authorities. Where the final outcome of these tax-related 
matters is different from the amounts that were initially recorded, such differences will affect the tax 
provisions in the period in which such determination is made.

Current and Deferred Tax for the Period
Current and deferred tax are recognized as an expense in net earnings (losses), except where they relate 
to  amounts  recognized  outside  of  net  earnings  (losses)  (whether  in  other  comprehensive  income  or 
directly in equity), in which case the tax is also recognized outside net earnings (losses), or where they 
arise from the initial accounting for a business combination. In the case of a business combination, the 
tax effect is included in the accounting for the business combination.

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2011 Annual Report 

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Notes to the Consolidated Financial Statements

(q) Foreign Currencies 
The financial statements of each subsidiary of Superior are translated into the currency of the primary 
economic  environment  in  which  the  entity  operates  (its  functional  currency).  For  the  purpose  of  the 
consolidated financial statements, the results and balance sheets of each subsidiary are expressed in 
Canadian dollars, the functional currency of Superior. 

The  accounts  of  the  foreign  operations  of  Energy  Services,  Specialty  Chemicals  and  Construction 
Products Distribution in the United States and Specialty Chemicals operations in Chile translate all assets 
and liabilities at the exchange rate prevailing at the balance sheet date, and revenues and expenses at 
average rates of exchange during the period. Exchange gains and losses arising from this translation 
are  recorded  as  a  component  of  accumulated  other  comprehensive  income.  Other  monetary  assets 
and liabilities held by Superior are converted at the exchange rate prevailing at the balance sheet date. 
Gains and losses are recognized on monetary assets and liabilities when those items are settled.

Transactions denominated in a foreign currency are translated into the functional currency at rates in 
effect at the date of the transaction. At the balance sheet date, monetary foreign currency assets and 
liabilities are translated at exchange rates then in effect. The resulting translation gains or losses are 
recognized in the determination of net earnings (losses).

(r) Share-based Payments 
Superior  has  established  share-based  compensation  plans  whereby  notional  restricted  shares  
and/or  notional  performance  shares  may  be  granted  to  employees.  The  fair  value  of  these  notional 
shares is estimated as the period end quoted market price and recorded as an expense with an offsetting 
amount to accrued liabilities, re-measured at each balance sheet date. All share-based payments are 
settled in cash.

(s) Government Grants
Government grants are not recognized until there is a reasonable assurance that Superior will comply 
with the conditions attaching to them and that the grants will be received. 

Government grants whose primary condition is that Superior should purchase, construct or otherwise 
acquire  non-current  assets  are  recognized  as  a  reduction  of  the  carrying  value  of  the  related  asset. 
Other government grants are recognized as income over the periods necessary to match them with the 
costs they are intended to compensate, on a systematic basis. Government grants that are receivable as 
compensation for expenses or losses already incurred or for the purpose of giving immediate financial 
support to Superior with no future related costs are recognized in net earnings (losses) in the period in 
which they become receivable. 

(t) Net Earnings (Losses) per Common Share
Basic net earnings (losses) per share is calculated by dividing the net earnings by the weighted average 
number of shares outstanding during the period. The weighted average number of shares outstanding 
during the year is calculated using the number of shares outstanding at the end of each month during 
the year. Diluted net earnings (losses) per share is calculated by factoring in the dilutive impact of the 

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Superior Plus Corp. 

dilutive instruments, including the conversion of debentures to shares using the if-converted method 
to  assess  the  impact  of  dilution.  Superior  uses  the  treasury  stock  method  to  determine  the  impact 
of  dilutive  options,  which  assumes  that  the  proceeds  from  in-the-money  share  options  are  used  to 
repurchase shares at the average market price during the period.

(u) Significant Accounting Judgments, Estimates and Assumptions
The  preparation  of  Superior’s  Consolidated  Financial  Statements  in  accordance  with  IFRS  requires 
management to make judgments, estimates and assumptions that affect the reported amounts of assets, 
liabilities, net earnings (losses) and related disclosures. The estimates and associated assumptions are 
based on historical experience and various other factors that are deemed to be reasonable under the 
circumstances, the results of which form the basis of making the judgments about carrying values of 
assets and liabilities that are not readily apparent from other sources. Actual results may differ from these 
estimates. The areas involving a higher degree of judgment or complexity, or areas where assumptions 
and estimates are significant to the financial statements are as follows:

Fair Value of Derivative and Non-Financial Derivative Instruments
Where the fair value of derivatives and non-financial derivatives cannot be derived from active markets, 
they are determined using valuation techniques including a discounted cash flow model. This requires 
the use of assumptions concerning the amount and timing of estimated future cash flows and discount 
rates.  Differences  between  actual  values  and  assumed  values  will  impact  net  earnings  in  the  period 
when the determination of the difference is made. 

Allowance for Doubtful Accounts
Superior recognizes an allowance for doubtful accounts based on historical customer collection history, 
general  economic  indicators  and  other  customer-specific  information,  all  of  which  require  Superior  
to  make  certain  assumptions.  Where  the  actual  collectability  of  accounts  receivable  differs  from  
these estimates, such differences will have an impact on net earnings in the period such a determination 
is made. 

Property, Plant and Equipment and Intangible Assets
Capitalized assets, including property, plant and equipment and intangible assets, are amortized over 
their respective estimated useful lives. All estimates of useful lives are set out in 2(e) and 2(f) above.

Provisions
Provisions  have  been  estimated  for  decommissioning  costs,  restructuring  and  environmental 
expenditures. These provisions are estimates and the actual costs and timing of future cash flows are 
dependent on future events. Any differences between estimates and the actual future liability will be 
accounted for in the period when such determination is made. 

Employee Future Benefits
Superior has a number of defined-benefit pension plans and other benefit plans. The cost of defined 
benefit pension plans and the present value of the pension obligation are determined using actuarial 
valuations. An actuarial valuation involves making various assumptions. These include the determination 

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Notes to the Consolidated Financial Statements

of the discount rate, future salary increases, mortality rates and future pension increases. Due to the 
complexity  of  the  valuation,  the  underlying  assumptions  and  its  long-term  nature,  a  defined  benefit 
obligation is highly sensitive to changes in these assumptions. 

Income Tax Assets and Liabilities
Superior recognizes expected tax assets and liabilities based on estimates of current and future taxable 
net earnings, which may require significant judgment regarding the ultimate tax determination of certain 
items.  If  taxable  net  earnings  differ  from  the  estimates  it  may  have  an  impact  on  current  and  future 
income tax provisions in the period when the determination of the difference is made.

Decommissioning Liabilities 
The  determination  of  decommissioning  liabilities  requires  Superior  to  make  estimates  regarding  the 
useful  life  of  certain  operating  facilities,  the  timing  and  dollar  value  of  future  remediation  activities, 
discount rates and the interpretation and changes to various environmental laws and regulations. Any 
differences  between  estimates  and  actual  results  will  impact  Superior’s  accrual  for  decommissioning 
liabilities and will result in an impact to net earnings. 

Asset Impairment
Financial  and  non-financial  assets  are  subject  to  impairment  reviews  based  on  whether  current  or 
future events and circumstances suggest that their recoverable amount may be less than their carrying 
value.  Recoverable  amounts  are  based  on  a  calculation  of  expected  future  cash  flows  which  include 
management assumptions and estimates of future performance. 

Critical Judgments in Applying Accounting Policies
In  the  process  of  applying  Superior’s  accounting  policies,  which  are  described  above,  management 
makes judgments that could significantly affect the amounts recognized in the consolidated financial 
statements. The most critical of these judgments are:

Impairment of Property, Plant and Equipment
An evaluation of whether an asset is impaired involves consideration of whether indicators of impairment 
exist. Factors which could indicate that impairment exists include: significant underperformance relative 
to historical or projected operating results, significant changes in the manner in which an asset is used 
or in Superior’s overall business strategy, or significant negative industry or economic trends. In some 
cases, these events are clear. However, in many cases, a clearly identifiable event indicating possible 
impairment does not occur. Instead, a series of individually insignificant events occur over a period of 
time leading to an indication that an asset may be impaired. Events can occur in these situations that may 
not be known until a date subsequent to their occurrence. Management continually monitors Superior’s 
segments, the markets, and the business environment, and makes judgments and assessments about 
conditions and events in order to conclude whether a possible impairment exists.

86 

Superior Plus Corp. 

Income Taxes
Preparation of the Consolidated Financial Statements involves determining an estimate of, or provision 
for,  income  taxes  in  each  of  the  jurisdictions  in  which  Superior  operates.  The  process  also  involves 
making  an  estimate  of  taxes  currently  payable  and  taxes  expected  to  be  payable  or  recoverable  in 
future  periods,  referred  to  as  deferred  income  taxes.  Deferred  income  taxes  result  from  the  effects 
of  temporary  differences  due  to  items  that  are  treated  differently  for  tax  and  accounting  purposes. 
The tax effects of these differences are reflected in the balance sheet as deferred income tax assets 
and  liabilities.  An  assessment  must  also  be  made  to  determine  the  likelihood  that  Superior’s  future 
taxable income will be sufficient to permit the recovery of deferred income tax assets. To the extent 
that such recovery is not probable, recognized deferred income tax assets must be reduced. Judgment 
is required in determining the provision for income taxes and recognition of deferred income tax assets 
and liabilities. Management must also exercise judgment in its assessment of continually changing tax 
interpretations,  regulations  and  legislation,  to  ensure  deferred  income  tax  assets  and  liabilities  are 
complete and fairly presented. The effects of differing assessments and applications could be material.

Financial Instruments
The fair value of financial instruments is determined and classified within three categories, which are 
outlined below and discussed in more detail in Note 21.

Level I
Fair values in Level I are determined using inputs that are unadjusted quoted prices in active markets for 
identical assets or liabilities that Superior has the ability to access.

Level II
Fair values in Level II are determined, directly or indirectly, using inputs that are observable for the asset 
or liability.

Level III
Fair values in Level III are determined using inputs for the asset or liability that are not readily observable.

The  fair  value  measurement  of  a  financial  instrument  is  included  in  only  one  of  the  three  levels,  the 
determination of which is based upon the lowest level input that is significant to the derivation of the fair 
value. Classification of financial instruments requires management to use judgment in respect of both 
the determination of fair value and the lowest level input of significance.

Recent Accounting Pronouncements
Certain  new  standards,  interpretations,  amendments  and  improvements  to  existing  standards  were 
issued  by  the  IASB  or  International  Financial  Reporting  Interpretations  Committee  (IFRIC)  that  are 
mandatory for accounting periods beginning on January 1, 2011 or later. The standards impacted that 
are applicable to Superior are as follows:

. 

2011 Annual Report 

87

 
Notes to the Consolidated Financial Statements

IFRS 7 – Financial Instruments: Disclosure, amendments regarding disclosures – Transfer of Financial 
Assets
In October 2010, the IASB amended IFRS 7 – Financial Instruments: Disclosures to require quantitative and 
qualitative disclosures for transfers of financial assets where the transferred assets are not derecognized 
in  their  entirety  or  the  transferor  retains  continuing  managerial  involvement.  The  amendment  
also  requires  disclosure  of  supplementary  information  if  a  substantial  portion  of  the  total  amount  
of  the  transfer  activity  occurs  in  the  closing  days  of  a  reporting  period.  The  amendments  to  IFRS  7 
must be applied for annual periods beginning on or after July 1, 2011, with early adoption permitted. 
Superior is assessing the effect of IFRS 7 on its disclosures; however changes, if any, are not expected 
to be material.

IFRS 9 – Financial Instruments: Classification and Measurement
IFRS 9, Financial Instruments, was issued in November 2009 and is intended to replace IAS 39, Financial 
Instruments:  Recognition  and  Measurement.  IFRS  9  uses  a  single  approach  to  determine  whether  a 
financial asset is measured at amortized cost or fair value, replacing the multiple rules in IAS 39. The 
approach  in  IFRS  9  is  based  on  how  an  entity  manages  its  financial  instruments  in  the  context  of  its 
business model and the contractual cash flow characteristics of the financial assets. The new standard 
also  requires a  single  impairment  method to be used, replacing the multiple impairment methods in  
IAS  39.  Requirements  for  financial  liabilities  were  added  in  October  2010  and  they  largely  carried 
forward existing requirements in IAS 39, Financial Instruments – Recognition and Measurement, except 
that fair value changes due to credit risk for liabilities designated at fair value through profit and loss 
would generally be recorded in other comprehensive income. This standard is required to be applied for 
accounting periods beginning on or after January 1, 2015, with earlier adoption permitted. Superior is 
assessing the effect of IFRS 9 on its financial results and financial position; however changes, if any, are 
not expected to be material.

IFRS 10 – Consolidated Financial Statements
IFRS 10, Consolidated Financial Statements, establishes principles for the presentation and preparation 
of  consolidated  financial  statements  when  an  entity  controls  one  or  more  other  entities.  IFRS  10 
requires an entity to consolidate an investee when it is exposed, or has rights, to variable returns from 
its  involvement  with  the  investee  and  has  the  ability  to  affect  those  returns  through  its  power  over 
the  investee.  Under  existing  IFRS,  consolidation  is  required  when  an  entity  has  the  power  to  govern 
the financial and operating policies of an entity so as to obtain benefits from its activities. The revised 
standard  is  effective  for  Superior  on  January  1,  2013,  with  earlier  adoption  permitted.  Superior  is 
assessing the effect of the changes to IFRS 10 on its financial results and financial position.

IFRS 11 – Joint Arrangements
IFRS 11, Joint Arrangements, requires a venture to classify its interest in a joint arrangement as a joint 
venture or joint operation. Joint ventures will be accounted for using the equity method of accounting, 
whereas joint operations will require the venture to recognize its share of the assets, liabilities, revenue 
and  expenses.  This  standard  is  required  to  be  applied  for  accounting  periods  beginning  on  or  after 
January 1, 2013, with earlier adoption permitted. Superior is assessing the effect of the changes to IFRS 
11 on its financial results and financial position.

88 

Superior Plus Corp. 

IFRS 12 – Disclosure of Interests in Other Entities
IFRS 12, Disclosure of Interests in Other Entities, establishes disclosure requirements for interests in other 
entities, such as joint arrangements, associates, special purpose vehicles and off balance sheet vehicles. 
The standard carries forward existing disclosures and also introduces significant additional disclosure 
requirements that address the nature of, and risks associated with, an entity’s interests in other entities. 
This standard is effective for Superior on January 1, 2013, with early adoption permitted. Superior has 
not assessed the impact the adoption of this revised standard will have, nor has it determined if it will 
early adopt the standard.

IFRS 13 – Fair Value Measurements
IFRS 13, Fair Value Measurements, defines fair value, sets out a single IFRS framework for measuring 
fair value and requires disclosures about fair value measurements. IFRS 13 applies to IFRS that require 
or permit fair value measurements or disclosures about fair value measurements (and measurements, 
such  as  fair  value  less  costs  to  sell,  based  on  fair  value  or  disclosures  about  those  measurements),  
except in specified circumstances. IFRS 13 is to be applied for annual periods beginning on or after 
January  1,  2013.  Earlier  application  is  permitted.  Superior  is  assessing  the  effect  of  the  changes  to  
IFRS 13 on its financial results and financial position.

IAS 12 – Income Taxes, amendments regarding Deferred Tax: Recovery of Underlying Assets
IAS 12, Income taxes, was amended in December 2010 to remove subjectivity in determining on which 
basis an entity measures the deferred tax relating to an asset. The amendment introduces a presumption 
that an entity will assess whether the carrying amount of an asset will be recovered through the sale  
of  the  asset.  The  amendment  to  IAS  12  is  effective  for  reporting  periods  beginning  on  or  after  
January 1, 2012. Superior is assessing the effect of the changes to IAS 12 on its financial results and 
financial position.

IAS 19 – Employee Benefits, amendments
IAS  19  amendments  were  issued  in  June  2011  that  will  change  the  accounting  and  disclosure  for 
defined  benefit  plans  and  termination  benefits.  This  standard  requires  that  the  changes  in  defined 
benefit obligations are recognized as they occur, eliminating the corridor approach and accelerating the 
recognition of past service costs. The changes in defined benefit obligations and plan assets are to be 
disaggregated into three components: service costs, net interest on the net defined benefit liabilities 
(assets) and re-measurements of the net defined benefit liabilities (assets). This standard is required to 
be applied for accounting periods beginning on or after January 1, 2013, with early adoption permitted.

Superior  does  not  anticipate  that  any  of  these  changes  will  have  a  material  impact  on  its  results  of 
operations or financial position.

3.  Seasonality of Operations
Energy Services
Energy Services sales typically peak in the first quarter when approximately one-third of annual propane 
and other refined fuels sales volumes and gross profits are generated due to the demand from heating 
end-use customers. They then decline through the second and third quarters, rising seasonally again 

. 

2011 Annual Report 

89

 
Notes to the Consolidated Financial Statements

in the fourth quarter with heating demand. Similarly, net working capital is typically at seasonally high 
levels during the first and fourth quarters, and normally declines to seasonally low levels in the second 
and  third  quarters.  Net  working  capital  levels  are  also  significantly  influenced  by  wholesale  propane 
prices and other refined fuels. 

Construction Products Distribution 
Construction Products Distribution sales typically peak during the second and third quarters with the 
seasonal increase in building and remodeling activities. They then decline through the first and fourth 
quarters. Similarly, net working capital levels are typically at seasonally high levels during the second and 
third quarters, and normally decline to seasonally low levels in the first and fourth quarters.

4.  Acquisitions
On  November  17,  2011,  Superior  completed  the  acquisition  of  certain  assets  which  constitute  an 
insulation services business (Insulation Assets) for an aggregate purchase price of $0.2 million. Superior 
elected to not disclose a purchase price equation for the acquisition as it was considered immaterial. 
Superior cannot reasonably determine the net earnings amount attributable to the Insulation Assets had 
the acquisition closed on January 1, 2011 or from the date of acquisition as operations were integrated 
into Superior’s existing operations.

On  October  7,  2011,  Superior  completed  the  acquisition  of  certain  assets  which  constitute  a  refined 
fuels distribution business (Hamilton) for an aggregate purchase price of $0.4 million. Superior elected 
to not disclose a purchase price equation for the acquisition as it was considered immaterial. Superior 
cannot  reasonably  determine  the  net  earnings  amount  attributable  to  Hamilton  had  the  acquisition 
closed on January 1, 2011 or from the date of acquisition as operations were integrated into Superior’s 
existing operations.

On October 6, 2011, Superior completed the acquisition of certain assets which constitute a propane 
distribution business (Walts) for an aggregate purchase price of $1.0 million. Superior elected to not 
disclose a purchase price equation for the acquisition as it was considered immaterial. Superior cannot 
reasonably  determine  the  net  earnings  amount  attributable  to  Walts  had  the  acquisition  closed  on 
January 1, 2011 or from the date of acquisition as operations were integrated into Superior’s existing 
operations.

On September 8, 2011, Superior completed the acquisition of certain assets (Elkhorn) which constitute 
a propane distribution business for an aggregate purchase price of $6.5 million including adjustments 
for working capital. The primary purpose of the acquisition is to expand the Energy Services business 
in  Pennsylvania  and  benefit  from  synergies.  The  below  noted  fair  values  have  been  prepared  on  a 
preliminary basis pending finalization of net working capital adjustments.

90 

Superior Plus Corp. 

Elkhorn 

Intangible assets 

Property, plant and equipment 

Trade and other payables 

Net identifiable assets and liabilities 

Gain on bargain purchase 

Total consideration 

The components of the purchase consideration are as follows: 

  Cash (paid on September 8, 2011) 

  Deferred consideration 

Total purchase consideration 

Fair Value Recognized on Acquisition

4.7

2.3

7.0

(0.1)

(0.1)

6.9

(0.4)

6.5

6.0

0.5

6.5

Subsequent  to  the  acquisition  date  of  September  8,  2011,  revenues  and  net  earnings  contributed 
by Elkhorn were not significant. Superior cannot reasonably determine the revenue and net earnings 
amount attributable to Elkhorn had the acquisition closed on January 1, 2011 due to limited access to 
the related financial information.

On August 4, 2011, Superior completed the acquisition of certain assets which constitute a refined fuel 
and propane distribution business (Brennan) for an aggregate purchase price of $3.7 million including 
adjustments  for  working  capital.  Superior  elected  to  not  disclose  a  purchase  price  equation  for  the 
acquisition  as  it  was  considered  immaterial.  Superior  cannot  reasonably  determine  the  net  earnings 
amount  attributable  to  Brennan  had  the  acquisition  closed  on  January  1,  2011  or  from  the  date  of 
acquisition as operations were integrated into Superior’s existing operations.

On April 29, 2011, Superior completed the acquisition of certain assets which constitute a refined fuel 
and propane distribution business (Country Comfort) for an aggregate purchase price of $0.3 million 
including adjustments for working capital. Superior elected to not disclose a purchase price equation for 
the acquisition as it was considered immaterial. Superior cannot reasonably determine the net earnings 
amount attributable to Country Comfort had the acquisition closed on January 1, 2011 or from the date 
of acquisition as operations were integrated into Superior’s existing operations.

On  March  9,  2011,  Superior  completed  the  acquisition  of  certain  assets  (Propane  Acquisition)  which 
constitute  a  propane  distribution  business  for  an  aggregate  purchase  price  of  $5.3  million  including 
adjustments  for  working  capital.  The  primary  purposes  of  the  acquisition  are  to  expand  the  Energy 
Services business in Ontario and benefit from synergies. 

. 

2011 Annual Report 

91

 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Propane Acquisition 

Trade and other receivables (1) 

Inventories 

Property, plant and equipment 

Trade and other payables 

Net identifiable assets and liabilities 

Goodwill arising on acquisition 

Total consideration 

Fair Value Recognized on Acquisition

1.3

0.2

1.1

2.6

(0.4)

(0.4)

2.2

3.1

5.3

4.3

1.0

5.3

The components of the purchase consideration are as follows: 

  Cash (paid on March 9, 2011) 

  Deferred consideration 

Total purchase consideration 

(1) The gross amount of trade receivables is $1.4 million, of which $0.1 is expected to be uncollectible.

Superior cannot reasonably determine the revenue and net earnings contributed since the acquisition 
or the amounts attributable to the Propane Acquisition had the acquisition closed on January 1, 2011 as 
operations were integrated into Superior’s existing operations.

On January 15, 2011, Superior completed the acquisition of certain assets which constitute a refined 
fuel and propane distribution business (Butler) for an aggregate purchase price of $0.3 million including 
adjustments  for  working  capital.  Superior  elected  to  not  disclose  a  purchase  price  equation  for  the 
acquisition  as  it  was  considered  immaterial.  Superior  cannot  reasonably  determine  the  net  earnings 
amount  attributable  to  Butler  had  the  acquisition  closed  on  January  1,  2011  or  from  the  date  of 
acquisition as operations were integrated into Superior’s existing operations.

On  October  25,  2010,  Superior  completed  the  acquisition  of  certain  assets  which  constitute  a  
U.S. retail heating oil and propane distribution business (KW Acquisition) for an aggregate purchase price of  
$4.9  million  including  adjustments  for  working  capital.  The  assets  provide  a  broad  range  of  services, 
including heating, ventilation and air conditioning repair and other related services.

92 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
KW Acquisition 

Inventories 

Property, plant and equipment 

Intangible assets 

Trade and other payables 

Deferred tax liability 

Net identifiable assets and liabilities 

Gain on bargain purchase 

Total consideration 

The components of the purchase consideration are as follows: 

  Cash (paid on October 25 and November 4, 2010) 

  Deferred consideration 

Total purchase consideration 

Fair Value Recognized on Acquisition

0.2

3.3

4.1

7.6

(0.7)

(0.8)

(1.5)

6.1

(1.2)

4.9

4.4

0.5

4.9

Superior cannot reasonably determine the net earnings amount attributable to the KW Acquisition had 
the acquisition closed on January 1, 2011 or from the date of acquisition as operations were integrated 
into Superior’s existing operations.

On  June  28,  2010,  Superior  completed  the  acquisition  of  certain  assets  of  a  Western  Canadian 
commercial  and  industrial  insulation  distributor  (Burnaby)  for  an  aggregate  purchase  price  of  
$17.7  million,  inclusive  of  $0.1  million  in  transaction  costs  which  have  been  expensed  through  other 
expenses  in  the  consolidated  statement  of  net  loss  and  comprehensive  loss.  The  assets  acquired 
consist of three operating branches in Alberta and British Columbia and allow Construction Products 
Distribution to expand its commercial and industrial distribution business in Canada.

. 

2011 Annual Report 

93

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Burnaby 

Trade and other receivables (1) 

Inventories 

Property, plant and equipment 
Intangible assets (2) 

Trade and other payables 

Net identifiable assets and liabilities 

Goodwill arising on acquisition 

Total consideration 

Fair Value Recognized on Acquisition 

8.4 

2.9 

0.5 

2.1 

13.9 

(3.0) 

(3.0) 

10.9 

6.8 

17.7 

(1) 

The gross amount of trade receivables is $8.6 million, of which $0.2 million is expected to be uncollectible. 

(2) Superior has reclassified $2.1 million to separable identifiable intangible assets from goodwill as part of the finalization of the Burnaby 

purchase allocation.

The components of the purchase consideration are as follows: 

  Cash (paid on June 28, 2010) 

  Common shares  

Total purchase consideration 

2.0 

15.7 

17.7 

Superior completed the acquisition of Burnaby in order expand its commercial and industrial insulation 
business in Canada.

Revenue  and  net  loss  for  the  year  ended  December  31,  2010  would  have  been  $21.4  million  and  
$5.7  million,  respectively,  if  the  Burnaby  acquisition  had  occurred  on  January  1,  2010.  Subsequent  
to  the  acquisition  date  of  June  28,  2010,  Burnaby  contributed  to  Construction  Products  Distribution 
revenue  and  net  earnings  of  $17.5  million  and  $3.1  million,  respectively  for  the  year  ended  
December 31, 2010.

On  January  20,  2010,  Superior  acquired  100%  of  the  shares  of  Griffith  Holdings  Inc.  (Griffith)  for 
consideration  of  $142.6  million,  net  of  $2.5  million  in  cash  assumed.  Additionally,  $1.6  million  in 
transaction costs were incurred during the course of this acquisition, which has been expensed through 
other expenses in the consolidated statement of net loss and comprehensive loss. The fair value of the 
identifiable assets and liabilities of Griffith as at the date of acquisition and the corresponding carrying 
amounts immediately before the acquisition date was:

94 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Griffith Acquisition 

Trade and other receivables (1) 

Inventories 

Unrealized gains on derivative financial instruments 

Property, plant and equipment 

Intangible assets 

Trade and other payables 

Provisions 

Assumed deferred consideration obligations 

Deferred tax liability 

Net identifiable assets and liabilities 
Goodwill arising on acquisition (2) 

Total consideration 

Fair Value Recognized on Acquisition  

41.1 

23.2 

1.2 

83.2 

54.4

203.1 

(32.8) 

(3.6) 

(0.6) 

(41.7)

(78.7) 

124.4 

18.0 

142.4 

142.4 

142.4 

The components of the purchase consideration are as follows: 

Cash paid (paid on January 20, 2010) 

Total purchase consideration 

(1) 

The gross amount of trade receivables is $34.7 million, of which $0.9 million is expected to be uncollectible. 

(2) The amount of goodwill that is expected to be deductible for tax purposes is approximately $7.0 million.

Superior completed the acquisition of Griffith in order expand its refined fuels distribution business into 
the north eastern U.S. The Company’s business is complementary to Superior’s other operations in New 
York state.

Revenue  and  net  earnings  for  the  year  ended  December  31,  2010  for  Energy  Services  would  have 
included  $686.0  million  and  $11.7  million,  respectively,  if  the  Griffith  acquisition  had  occurred  on  
January 1, 2010. Subsequent to the acquisition date of January 20, 2010, Griffith contributed to Energy 
Services revenue and net earnings of $644.0 million and $10.7 million, respectively for the year ended 
December 31, 2010.

Superior  completed  the  acquisition  of  Griffith  in  order  expand  its  refined  fuels  distribution  business 
into  the  north  eastern  U.S.  For  the  12  months  ended  June  2009,  Griffith  delivered  approximately  
294.4  million  gallons  of  product  to  customers  within  New  York  state;  gross  profits  were  42%  from 
propane sales, 13% from heating oil, 23% from other fuels, 18% from wholesale activities and 4% from 
service work. The customer profile of the Company, based on gallons of product sold, is approximately 
29%  retail  and  71%  wholesale  and  dealer  related.  The  Company  supports  its  retail  fuel  distribution 
business by providing heating related service work to its propane and heating oil customers.

. 

2011 Annual Report 

95

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

The  Company  has  27  branch  locations,  26  bulk  storage  facilities  and  3  storage  terminals,  providing 
20 million gallons of storage capacity. It has a well-maintained fleet of approximately 400 delivery and 
service  vehicles  and  employs  approximately  500  non-union  employees.  The  Company’s  business  is 
complementary to Superior’s other operations in New York state.

5.  Trade and Other Receivables
A summary of trade and other receivables is as follows:

Notes 

December 31,  
2011 

December 31, 
2010 

January 1,
2010

Trade receivables, net of allowances 

21 

Accounts receivable – other 

Finance lease receivable 

Trade and other receivables 

427.1 

45.1 

0.7 

472.9 

499.73 

50.7 

0.6 

551.0 

330.3

64.0

–

394.3

Until  the  termination  of  the  program  in  June  2011,  Superior  sold,  with  limited  recourse,  certain 
trade accounts receivable on a revolving basis to an entity sponsored by a Canadian chartered bank. 
The  accounts  receivable  were  sold  at  a  discount  to  face  value  based  on  prevailing  money  market 
rates.  Superior  has  retained  the  servicing  responsibility  for  the  accounts  receivable  sold  and  has 
therefore  recognized  a  servicing  liability.  The  level  of  accounts  receivable  sold  under  the  program 
fluctuates seasonally with the level of accounts receivable. As at December 31, 2011 proceeds of $nil  
(December 31, 2010 – $90.1 million and January 1, 2010 – $21.4 million) had been received. 

6.  Prepaid expenses

Balance at the beginning of the year 

  Added to prepaid assets 

  Expensed to net earnings (losses) 

  Foreign exchange impact 

Balance at the end of the year 

7.  Inventories

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

23.3 

83.3 

(85.5) 

(0.4) 

20.7 

21.3 

78.2 

(74.4) 

(1.8) 

23.3 

21.3

–

–

–

21.3

December 31, 
2011 

December 31, 
2010 

January 1,
2010

Propane, heating oil and other refined fuels 

Propane retailing materials, supplies, appliances and other 

Chemical finished goods and raw materials 

Chemical stores, supplies and other 

Walls, ceilings and insulation construction products 

87.5 

12.6 

20.9 

8.5 

73.6 

203.1 

68.5 

8.7 

16.5 

7.9 

65.5 

167.1 

52.7

3.9

16.3

7.3

63.3

143.5

96 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
(December  31,  2010  –  $2,356.6  million). 

The  cost  of  inventories  recognized  as  an  expense  in  the  year  ended  December  31,  2011  was  
$2,769.2  million 
Inventories  of  $nil  million  
(December 31, 2010 – $nil million and January 1, 2010 – $nil million) are expected to be recovered after 
more than twelve months. Inventory was written down during the year ended December 31, 2011 by 
$2.6 million (December 31, 2010 – $1.6 million). No reversals of write downs were recorded during the 
years ended December 31, 2011 and 2010.

Insurance Claim

8. 
During  the  fourth  quarter  of  2010,  Specialty  Chemicals’  Buckingham,  Quebec  sodium  chlorate  plant 
experienced an electrical transformer failure which caused one its production lines to cease operation. 
The  electrical  equipment  was  repaired  and  the  production  line  resumed  operations  in  the  second 
quarter  of  2011.  During  the  outage,  efforts  were  made  to  source  product  from  other  producers  to 
satisfy  customer  requirements.  However, a portion of sodium chlorate sales were lost and additional 
costs  were  incurred  in  order  to  purchase  additional  product  and  make  repairs  to  the  equipment.  In 
the fourth quarter of 2011, a partial payment of $3.7 million was received from Specialty Chemicals’ 
business interruption and property damage claim. The $3.7 million has been recorded as a reduction 
to cost of sales ($3.2 million) and to operating expenses ($0.5 million) based on the respective business 
interruption and property damage claim amounts net of the insurance deductible amount.

9.  Finance Lease
In  November  2010,  Superior  entered  into  a  finance  lease  arrangement  with  a  customer  from  the 
Specialty Chemical segment. The finance lease arrangement is related to capital assets used to produce 
electricity at a Specialty Chemicals sodium chlorate facility in Chile. The lease contract term is ten years 
and contains an early termination option for the customer after five years.

Current portion 

Long-term portion 

Less unearned finance income 

Present value of minimum lease payments 

Minimum Lease Payments 

Present Value of Minimum  
Lease Payments

December 31, 
2011 

December 31, 
2010 

December 31, 
2011 

December 31, 
2010

1.6 

12.4 

14.0 

(4.6) 

9.4 

1.6 

13.7 

15.3 

(5.5) 

9.8 

0.7 

8.7 

9.4 
– 

9.4 

0.6

9.2

9.8

–

9.8

The interest rate inherent in the lease is fixed at a constant rate for the entire lease term. The effective 
interest rate contracted is 10% per year.

There is no allowance for doubtful accounts, as the finance lease receivables are neither past due nor 
impaired.

. 

2011 Annual Report 

97

 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

10.  Construction Contracts
Revenue relating to construction contracts is recognized based on the stage of completion of the contract 
activity. The percentage of contract completion is based on engineering estimates of the proportion of 
work completed to date.

Contracts in progress at the balance sheet date: 

Construction costs incurred plus recognized profits less 

recognized losses to date 

Less: Progress billings to date 

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

6.0 

(8.2) 

(2.2) 

4.6 

 (5.3) 

(0.7) 

2.3

(3.5)

(1.2)

Recognized and included in the financial statements as amounts due:

Notes 

December 31,  
2011 

December 31,  
2010 

January 1, 
2010

Account payable to customers under  
  construction contracts 

15 

2.2 

2.2 

0.7 

0.7 

1.0

1.0

98 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
11.  Property, Plant and Equipment 

Specialty 
  Chemicals 

Energy  Construction 
Products 
Plant &  Retailing  Distribution 
Equipment 

Services 

Land  Buildings  Equipment  Equipment 

Leasehold 
Improvements 

Total

Cost 

Balance as at December 31, 2009  
  under GAAP 

22.2 

110.2 

669.4 

386.2 

IFRS initial adoption adjustment 

6.8 

26.0 

49.7 

81.1 

37.2 

2.0 

0.3  1,225.5

9.1 

174.7

Restated at January 1, 2010  
  under IFRS 

Additions 

Disposals 

Acquisitions through  
  business combinations 

Net foreign currency exchange  
  differences 

29.0 

136.2 

719.1 

467.3 

39.2 

1.2 

(0.2) 

2.0 

(0.2) 

14.2 

66.6 

(5.6) 

(18.2) 

3.1 

(4.2) 

– 

4.2 

– 

80.2 

0.5 

Balance at December 31, 2010 

29.4 

140.4 

713.8 

582.8 

(0.6) 

(1.8) 

(13.9) 

(13.1) 

(0.8) 

37.8 

9.4  1,400.2

0.6 

87.7

(0.8) 

(29.2)

– 

– 

84.9

(30.2)

9.2  1,513.4

Accumulated Depreciation 

Balance as at December 31,  
  2009 under GAAP 

IFRS initial adoption adjustment 

Restated at January 1, 2010  
  under IFRS 

Depreciation expense 

Eliminated on disposal of assets 

Net foreign currency exchange  
  differences 

Balance at December 31, 2010 

– 

– 

– 

– 

– 

– 

– 

35.1 

229.7 

275.3 

(6.7) 

1.1 

(35.3) 

17.4 

2.7 

– 

557.5

6.3 

(37.3)

28.4 

230.8 

240.0 

14.7 

5.5 

– 

45.4 

(4.4) 

40.6 

(7.5) 

(0.2) 

(2.7) 

(0.2) 

33.7 

269.1 

272.9 

6.6 

(2.1) 

(0.6) 

18.6 

6.3 

0.8 

520.2

98.9

(0.4) 

(14.4)

– 

(3.7)

6.7 

601.0

. 

2011 Annual Report 

99

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Specialty 
  Chemicals 
Plant & 

Energy  Construction 
Services 
Products 
Retailing  Distribution 
Equipment 

Land  Buildings  Equipment  Equipment 

Cost 

Balance as at December 31, 2010  
  under GAAP 

37.1 

122.3 

666.6 

439.2 

IFRS initial adoption adjustment 

(7.7) 

18.1 

47.2 

143.6 

Restated at December 31, 2010  
  under IFRS 

Additions 

Disposals 

Impairment losses charged to  
  net loss  

Acquisitions through 
  business combinations 

Net foreign currency exchange  
  differences 

Balance at December 31, 2011 

29.4 

140.4 

713.8 

582.8 

0.1 

(0.1) 

7.6 

(1.7) 

14.2 

36.3 

(5.3) 

(24.6) 

– 

– 

– 

– 

– 

– 

(3.8) 

– 

– 

0.2 

0.3 

29.7 

1.0 

5.7 

0.8 

147.3 

728.4 

591.5 

0.5 

41.2 

34.8 

3.0 

37.8 

5.4 

(2.7) 

Leasehold 
Improvements 

Total

3.3  1,303.3 

5.9 

210.1 

9.2  1,513.4 

0.4 

– 

– 

– 

– 

64.0 

(34.4)

(3.8)

0.2 

8.3 

9.6  1,547.7 

Accumulated Depreciation 

Balance as at December 31, 2010  
  under GAAP 

IFRS initial adoption adjustment 

Restated at December 31, 2010 
  under IFRS 

Depreciation expense 

Eliminated on disposal of assets 

Impairment losses charged to net loss  

Net foreign currency exchange  
  differences 

Balance at December 31, 2011 

– 

– 

– 

– 

– 

– 

– 

– 

41.2 

(7.5) 

264.8 

288.1 

4.3 

(15.2) 

19.4 

(0.8) 

2.1  615.6 

4.6 

(14.6)

33.7 

269.1 

272.9 

18.6 

6.7  601.0 

5.3 

(0.1) 

(0.2) 

41.1 

36.9 

(3.6) 

(20.8) 

– 

(0.5) 

5.6 

(1.9) 

– 

0.1 

1.6 

(2.7) 

0.1 

0.8 

– 

– 

– 

89.7 

(26.4)

(0.7)

(0.9)

38.8 

308.2 

285.8 

22.4 

7.5  662.7

Carrying Value 

As at January 1, 2010 

As at December 31, 2010 

As at December 31, 2011 

29.0 

29.4 

29.7 

107.8 

106.7 

108.5 

488.3 

444.7 

227.3 

309.9 

420.2 

305.7 

24.5 

19.2 

18.8 

3.1 

2.5 

880.0

912.4

2.1  885.0

The carrying value of Superior’s property, plant, and equipment includes $74.2 million as at December 
31, 2011 (December 31, 2010 – $73.7 million and January 1, 2010 – $59.5 million) of leased assets.

During  the  third  quarter  of  2011,  a  fire  occurred  at  U.S.  Refined  Fuel’s  Mumford,  New  York  fuel 
location,  and  flooding  occurred  at  the  Mountoursville,  Pennsylvania  distribution 
distribution 
location,  causing  damage  to  both  facilities.  Superior  recognized  an 
impairment  charge  of  
$3.4 million associated with the damage. Currently, it is not possible to estimate the expected amount 

100 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
of recovery that Superior will receive under its business interruption insurance policies and therefore  
as  at  December  31,  2011,  no  receivable  for  insurance  recovery  has  been  re corded.  Insurance  
recoveries are recorded when the amount of the recovery has been agreed with the insurer or when 
payments are received. 

Depreciation per cost category:

Cost of sales 

Selling, distribution and administrative costs 

Total 

12. 

Intangible Assets

December 31, 
2011 

December 31, 
2010

44.9 

48.4 

93.3 

46.4

49.0

95.4

Energy 
Services 

Specialty 
Trademarks,  Construction  Chemicals 
Customer 
Contract  Customer Base 
Royalty 
Related  & Non-Compete  Distribution  Assets and 
Patents 

Agreements 

Products 

Assets 

Costs 

Investment 
Property 

Total

Cost 

Balance as at December 31, 2009  
  under GAAP 

IFRS initial adoption adjustment 

36.5 

– 

Restated as at January 1, 2010 under IFRS 

36.5 

Additions from internal developments 

1.7 

Additions acquired separately 

Acquisitions through business combinations  

Impairment losses charged to net loss 

Reclassification to goodwill 

Net foreign currency exchange 
  differences 

– 

– 

– 

– 

– 

Balance at December 31, 2010 

38.2 

Accumulated Amortization and Impairment 

Balance as at December 31, 2009  
  under GAAP 

IFRS initial adoption adjustment 

Restated as at January 1, 2010  
  under IFRS 

Amortization expense 

Impairments 

Net foreign currency  
  exchange differences 

Balance at December 31, 2010 

21.8 

– 

21.8 

5.2 

– 

– 

27.0 

108.3 

0.5 

108.8 

3.5 

1.2 

58.5 

– 

– 

(5.5) 

166.5 

2.0 

– 

2.0 

21.6 

– 

1.5 

25.1 

45.6 

1.1 

46.7 

– 

– 

– 

(3.6) 

(21.3) 

(1.3) 

20.5 

2.0 

1.0 

3.0 

2.3 

(2.5) 

– 

2.8 

51.1 

14.3 

65.4 

–  241.5

1.0 

16.9

1.0  258.4

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

5.2

1.2

58.5

(3.6)

(21.3)

(6.8)

65.4 

1.0  291.6

35.7 

10.3 

46.0 

6.5 

– 

– 

– 

– 

– 

– 

– 

– 

61.5

11.3

72.8

35.6

(2.5)

1.5

52.5 

–  107.4

. 

2011 Annual Report 

101

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Energy 
Services 

Specialty 
Trademarks,  Construction  Chemicals 
Customer 
Contract  Customer Base 
Royalty 
Related  & Non-Compete  Distribution  Assets and 
Patents 

Agreements 

Products 

Assets 

Costs 

Investment 
Property 

Total

38.2 

166.5 

20.5 

65.4 

1.0  291.6

– 

1.6 

– 

– 

– 

– 

1.3 

0.3 

12.2 

2.6 

– 

– 

(107.3) 

(22.8) 

(1.3) 

(2.0) 

69.7 

– 

0.8 

1.1 

– 

– 

– 

– 

– 

– 

– 

– 

3.9

1.9

– 

12.2

–  (124.4)

– 

– 

(1.3)

(1.2)

65.4 

1.0  177.0

Cost 

Balance as at December 31, 2010  
  under IFRS 

Additions from internal  
  developments 

Additions acquired separately 

Acquisitions through business  
  combinations  

Impairment losses charged to  
  net loss 

Disposals 

Net foreign currency exchange 
  differences 

Balance at December 31, 2011 

39.8 

Accumulated Amortization and Impairment 

Balance as at December 31, 2010  
  under IFRS 

Impairment losses charged to 
  net loss 

Disposals 

Net foreign currency exchange 
  differences 

Amortization expense 

Balance at December 31, 2011 

Carrying value (1) 

As at January 1, 2010 

As at December 31, 2010 

As at December 31, 2011 

27.0 

25.1 

2.8 

52.5 

–  107.4

– 

– 

– 

4.2 

31.2 

14.7 

11.2 

8.6 

(35.1) 

(1.3) 

(0.5) 

32.5 

20.7 

(5.3) 

– 

0.1 

2.8 

0.4 

– 

– 

– 

6.6 

59.1 

– 

– 

– 

– 

(40.4)

(1.3)

(0.4)

46.1

–  111.4

106.8 

141.4 

49.0 

43.7 

17.7 

0.7 

19.4 

12.9 

6.3 

1.0  185.6

1.0  184.2

1.0  65.6

(1) Superior has pledged 100% of the property, plant and equipment balance as at December 31, 2011 excluding leased assets as security on 

Superior’s borrowings.

An  impairment  charge  was  recorded  to  the  intangible  assets  of  Superior’s  Construction  Products 
Distribution segment and Energy Services segment during the third and fourth quarters; see Note 13 
for further details.

Amortization per cost category:

Selling, distribution and administrative costs 

Total 

102 

Superior Plus Corp. 

December 31, 2011  December 31, 2010

46.1 

46.1 

35.6

35.6

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Investment Properties

At cost 

Investment property 

Accumulated depreciation beginning of the year 

  Depreciation expense 

Accumulated depreciation end of the year 

Carrying value 

Rental income from investment properties 

Net income from investment properties 

December 31, 
2011 

December 31, 
2010 

1.1 

– 

(0.1) 

(0.1) 

1.0 

1.0 

– 

– 

– 

1.0 

January 1,  

2010

1.0

–

–

–

1.0

December 31, 
2011 

December 31, 
2010

0.1 

0.1 

0.4

0.4

All of Superior’s investment property is held under freehold interests.

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

Fair value of investment properties 

1.0 

1.1 

1.1

13.  Goodwill

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

Balance at beginning of year 

  Additional amounts recognized from business  
    combinations occurring during the year 

  Purchase price equation adjustments 

Impairment of Energy Services 

Impairment of Construction Products Distribution 

  Effect of foreign currency differences 

Balance at end of year 

471.7 

3.6 

(2.1) 

(227.8) 

(61.2) 

1.9 

186.1 

527.5 

527.5

38.3 

– 

– 

(88.4) 

5.7 

471.7 

–

–

–

–

–

527.5

Impairment of Goodwill and Intangible Assets
Goodwill acquired through business combinations and intangible assets has been allocated for impairment 
testing to Superior’s CGUs that are expected to benefit from the synergies of the combination. On a 
quarterly  basis  Superior  assesses  whether  any  indications  of  impairment  have  occurred  which  would 
require testing goodwill for impairment using a two-step process, with the first step being to assess 
whether the recoverable amount of a reporting unit to which goodwill is assigned is less than its carrying 
value.  If  this  is  the  case,  a  second  impairment  test  is  performed  which  requires  a  comparison  of  the 
recoverable amount to its carrying value. Value in use calculations have been used to determine the 
recoverable amount for the goodwill and intangible assets allocated to Superior’s cash generating units. 

. 

2011 Annual Report 

103

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Construction Products Distribution
During the third quarter of 2011 it was determined that Superior’s Construction Products Distribution 
segment had indications of impairment. As such Superior completed a detailed assessment of the business 
segment’s operations; the recoverable amount of the Construction Products Distribution segment was 
determined  using  a  detailed  cash  flow  model  based  on  current  market  assumptions  surrounding  the 
construction products industry which was negatively impacted by the continued economic slowdown 
across North America, the reduction in new home residential housing starts and ongoing weakness in 
commercial construction markets. Based on the calculated recoverable amount, it was determined that 
the  goodwill  and  intangible  assets  in  the  Construction  Products  Distribution  segment  were  impaired 
and  a  goodwill  impairment  charge  of  $61.2  million  and  an  intangible  assets  impairment  charge  of  
$17.5 million were recognized as reduction in the carrying value of the respective balances during the 
third quarter of 2011. 

Basis On Which Recoverable Amount Has Been Determined
The recoverable amount for the Construction Products Distribution segment was determined using a 
detailed cash flow model which was based on evidence from the Board of Directors approved budget. 
Management’s  internal  budgets  are  based  on  past  experience  and  were  adjusted  to  reflect  market 
trends and economic conditions. The resulting recoverable amount was then compared to the carrying 
amount of the business segment which resulted in an impairment charge that was allocated to goodwill 
and intangible assets of the Construction Products Distribution segment. The impairment charge was 
recognized as an expense against Superior’s net loss for the year ended December 31, 2011. 

Key Rates Used In Calculation Of Recoverable Amount
Growth Rate To Perpetuity
The first five years of cash flow projections used in the model were based on management’s internal 
budgets and projections after five years were extrapolated using growth rates in line with historical long 
term growth rates in the construction products industry. The long term growth rate used in determining 
the recoverable amount for the Construction Products Distribution segment was 1.5%.

Discount Rates
Cash flows in the model were discounted using a discount rate specific to the Construction Products 
Distribution segment. Discount rates reflect the current market assessments of the time value of money 
and  are  derived  from  the  business  segment’s  weighted  average  cost  of  capital.  Risks  specific  to  the 
Construction Products Distribution segment were reflected within the cash flow model. The weighted 
average cost of capital was then adjusted to reflect the impact of tax in order to calculate an equivalent 
pre-tax discount rate. The after-tax discount rate used in determining the recoverable amount for the 
Construction Products Distribution segment was 12.0%.

Inflation Rates
Inflation rates used in the cash flow model were based on a blend of publicly available inflation forecasts. 
The inflation rate used in determining the recoverable amount for the Construction Products Distribution 
segment was 2%.

104 

Superior Plus Corp. 

Key Assumptions
The  model  used  to  determine  the  recoverable  amount  of  the  Construction  Products  Distribution 
segment is based on the assumption that sales revenue is expected to decline from 2010 levels due 
to  market  conditions  which  are  expected  to  continue  to  impact  the  financial  results  of  the  business 
segment through to the end of 2012. 

Energy Services
During  the  fourth  quarter  of  2011  it  was  determined  that  Superior’s  Energy  Services  segment  was 
impaired.  As  such  Superior  completed  a  detailed  assessment  of  the  business  segment’s  operations; 
the  recoverable  amount  of  the  Energy  Services  segment  was  determined  using  a  detailed  cash  flow 
model  based  on  current  market  assumptions  surrounding  the  Canadian  Propane  Distribution  and 
U.S. Refined Fuels distribution industries which were negatively impacted by the continued economic 
slowdown across North America, shift in sales mix from higher margin heating volumes to lower margin  
non-heating  volumes,  and  energy  conservation  efforts  from  Superior’s  customers.  Based  on  the 
calculated recoverable amount, it was determined that the goodwill and intangible assets in the Energy 
Services segment were impaired and a goodwill impairment charge of $227.8 million and an intangible 
assets  impairment  charge  of  $72.2  million  were  recognized  as  reduction  in  the  carrying  value  of  the 
respective balances during the fourth quarter of 2011.

Basis On Which Recoverable Amount Has Been Determined
The recoverable amount for the Energy Services segment was determined using a detailed cash flow 
model  which  was  based  on  evidence  from  the  Board  of  Directors  approved  budget.  Management’s 
internal budgets are based on past experience and were adjusted to reflect market trends and economic 
conditions. The resulting recoverable amount was then compared to the carrying amount of the business 
segment which resulted in an impairment charge that was allocated to goodwill and intangible assets of 
the Energy Services segment. The impairment charge was recognized as an expense against Superior’s 
net loss for the year ended December 31, 2011. 

Key Rates Used In Calculation Of Recoverable Amount
Growth Rate To Perpetuity
The first five years of cash flow projections used in the model were based on management’s internal 
budgets  and  projections  after  five  years  were  extrapolated  using  growth  rates  in  line  with  historical 
long term growth rates. The long term growth rate used in determining the recoverable amount for the 
Energy Services’ segment was 0.5%.

Discount Rates
Cash flows in the model were discounted using a discount rate specific to the Energy Services segment. 
Discount rates reflect the current market assessments of the time value of money and are derived from 
the business segment’s weighted average cost of capital. Risks specific to the Energy Services segment 
were  reflected  within  the  cash  flow  model.  The  weighted  average  cost  of  capital  was  then  adjusted 
to  reflect  the  impact  of  tax  in  order  to  calculate  an  equivalent  pre-tax  discount  rate.  The  after-tax 

. 

2011 Annual Report 

105

 
Notes to the Consolidated Financial Statements

discount rate used in determining the recoverable amount for the Energy Services segment was 10.8% 
for Canadian Propane Distribution and 11.5% for U.S. Refined Fuels.

Inflation Rates
Inflation rates used in the cash flow model were based on a blend of publicly available inflation forecasts. 
The inflation rate used in determining the recoverable amount for the Energy Services’ segment was 2%.

Key Assumptions
The  model  used  to  determine  the  recoverable  amount  of  the  Energy  Services  segment  is  based  on  
the assumption that sales revenue is expected to decline from 2011 levels due to the items noted above 
which are expected to continue to impact the operating results of the business segment through to the  
end of 2012. 

14.  Provisions

Decommissioning 
Costs 

Environmental 
Expenditures 

Balance at January 1, 2010 

  Additional provisions recognized during the year 

  Utilization 

  Amounts reversed during the year 

  Unwinding of discount  

Impact of change in discount rate 

  Net foreign currency exchange difference 

Balance at December 31, 2010 

  Additional provisions recognized during the year 

  Amounts reversed during the year 

  Utilization 

  Unwinding of discount  

Impact of change in discount rate 

  Net foreign currency exchange difference 

Balance at December 31, 2011 

6.9 

0.8 

– 

– 

0.3 

2.2 

– 

10.2 

3.4 

– 

– 

0.4 

1.7 

(0.2) 

15.5 

– 

7.1 

(1.7) 

(2.3) 

– 

– 

(0.1) 

3.0 

– 

(0.9) 

(0.5) 

– 

– 

0.1 

1.7 

Total

6.9

7.9

(1.7)

(2.3)

0.3

2.2

(0.1)

13.2

3.4

(0.9)

(0.5)

0.4

1.7

(0.1)

17.2

106 

Superior Plus Corp. 

 
 
 
 
 
Decommissioning Costs
Specialty Chemicals
Superior  makes  full  provision  for  the  future  cost  of  decommissioning  Specialty  Chemicals’  chemical 
facilities.  The  provision  for  decommissioning  costs  is  on  a  discounted  basis  and  is  based  on  existing 
technologies at current prices or long-term price assumptions, depending on the expected timing of the 
activity. As at December 31, 2011, the discount rate used in Superior’s calculation was 2.5% (December 
31,  2010  –  4.0%  and  January  1,  2010  –  4.0%).  Superior  estimates  the  total  undiscounted  amount  of 
expenditures required to settle its decommissioning liabilities is approximately $20.3 million (December 
31, 2010 – $20.1 million) which will be paid over the next 20 to 28 years. While Superior’s provision 
for decommissioning costs is based on the best estimate of future costs and the economic lives of the 
chemical facilities, there is uncertainty regarding both the amount and timing of incurring these costs. 

Energy Services
Superior  makes  full  provision  for  the  future  costs  of  decommissioning  certain  assets  associated  
with  Superior’s  Energy  Services  operating  segment.  Superior  estimates  the  total  undiscounted  
amount of expenditures required to settle its asset retirement obligations is approximately $9.2 million 
(December 31, 2010 – $9.8 million) which will be paid over the next 20 to 25 years. The credit-adjusted 
free-risk rate of 2.5% (December 31, 2010 – 4.0% and January 1, 2010 – 4.0%) was used to calculate the 
present value of the estimated cash flows.

Environmental Expenditures
Provisions  for  environmental  remediation  are  made  when  a  clean-up  is  probable  and  the  amount  of 
the obligation can be reliably estimated. Generally, this coincides with commitment to a formal plan 
of  action  or,  if  earlier,  on  divestment  or  on  closure  of  inactive  sites.  The  provision  for  environmental 
liabilities has been estimated using existing technology, at current prices and discounted using a real 
discount rate of 2.5% (December 31, 2010 – 4.0% and January 1, 2010 – 4.0%). The majority of these 
costs are expected to be incurred over the next 10 years. The extent and cost of future remediation 
programs are inherently difficult to estimate. They depend on the scale of any possible contamination, 
the timing and extent of corrective actions, and also Superior’s share of the liability. 

15. Trade and Other Payables
A summary of trade and other payables is as follows:

Trade payables 

Other payables 

Amounts due to customers under  
  construction contracts (Note 10) 

Share-based payments 

Trade and other payable 

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

243.9 

47.8 

2.2 

3.7 

297.6 

271.9 

36.8 

0.7 

8.8 

318.2 

226.7

58.6

1.0

9.1

295.4

. 

2011 Annual Report 

107

 
 
 
Notes to the Consolidated Financial Statements

The  average  credit  period  on  purchases  by  Superior  is  25  days.  No  interest  is  charged  on  the  trade 
payables for the first 15 days from the date of the invoice. Thereafter, interest is charged at 23% per 
annum on the outstanding balance. Superior has financial risk management policies in place to ensure 
that all payables are normally paid within the pre-agreed credit terms. 

16.  Deferred Revenue

Balance at beginning of the year 

  Deferred during the year 

  Released to the net loss 

  Foreign exchange impact  

Balance at end of year 

Current 

Non-current 

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

6.8 

21.4 

(14.5) 

0.5 

14.2 

5.8 

14.7 

(14.0) 

0.3 

6.8 

5.8

–

–

–

5.8

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

14.2 

– 

14.2 

6.8 

– 

6.8 

5.8

–

5.8

The  deferred  revenue  relates  to  Energy  Services  unearned  service  revenue  and  Specialty  Chemicals 
unearned product related revenues.

108 

Superior Plus Corp. 

 
 
 
 
 
 
 
17.  Revolving Term Bank Credits and Term Loans

Revolving Term Bank Credits (1) 

Bankers’ Acceptances (BA) 

Canadian Prime Rate Loan 
LIBOR Loans 

(US$138.9 million;  

  2010 – US$143.0 million) 

US Base Rate Loan 

(US$29.2 million; 2010 – US$31.0 million) 

Year of 
Maturity 

2014 

2014 

Floating BA rate 
plus applicable

credit spread 
Prime rate plus

credit spread 
Floating LIBOR  

2014  rate plus applicable 
credit spread 

2014  US Prime rate plus 
 credit spread 

Other Debt 

  Notes payable 

  Deferred consideration 

2012-2016 

  Accounts receivable securitization (2) 

Senior Secured Notes (3) 

Senior secured notes subject to 

  fixed interest rates (US$124.0 million;  

2012-

Prime 

Non-interest  
bearing 

Effective  December 31,  December 31,  January 1, 
2010

2010 

2011 

Interest Rate 

219.5 

60.8 

174.6 

19.8 

40.0 

– 

141.3 

142.3 

146.1

29.7 

410.3 

30.8 

273.9 

6.3

327.0

– 

4.0 

– 

4.0 

– 

0.6

1.2 

90.1 

91.3 

2.4

92.7

95.7

  2010 – US$156.0 million)  

2015 

7.65% 

126.1 

155.1 

165.4

Senior Unsecured Debentures 

  Senior unsecured debentures 

2016 

8.25% 

150.0 

150.0 

150.0

Leasing Obligations 

  Leasing obligations (see Note 18) 

Total borrowings before deferred financing fees   

Deferred financing fees 

Borrowings 

Current maturities 

Borrowings 

71.7 

69.7 

58.0

762.1 

(6.4) 

755.7 

(54.3) 

701.4 

740.0 

796.1

(7.1) 

(7.1)

732.9 

789.0

(136.2) 

(108.9)

596.7 

680.1

(1) Superior and its wholly-owned subsidiaries, Superior Plus Financing Inc. and Commercial E Industrial (Chile) Limitada, expanded the revolving 
term bank credit borrowing capacity to $615 million from $450 million on June 20, 2011. The credit facilities mature on June 27, 2014 and 
are secured by a general charge over the assets of Superior and certain of its subsidiaries. As at December 31, 2011, Superior had $34.8 million 
of outstanding letters of credit (December 31, 2010 – $28.6 million) and approximately $84.2 million of outstanding financial guarantees 
(December 31, 2010 – $65.3 million). The fair value of Superior’s revolving term bank credits, other debt, letters of credit, and financial 
guarantees approximates their carrying value as a result of the market based interest rates, the short-term nature of the underlying debt 
instruments and other related factors.

(2)  Superior sold, with limited recourse, certain trade accounts receivable on a revolving basis to an entity sponsored by a Canadian chartered 

bank. The accounts receivable were sold at a discount to face value based on prevailing money market rates. The level of accounts receivable 
sold under the program fluctuates seasonally with the level of accounts receivable. As at December 31, 2011 proceeds of $nil million 
(December 31, 2010 – $90.1 million) had been received. Superior terminated the accounts receivable securitization program in June 2011.
(3) Senior secured notes (the Notes) totaling U.S.$124.0 million (Cdn$126.1 million at December 31, 2011 and Cdn$155.1 million at December 
31, 2010) are secured by a general charge over the assets of Superior and certain of its subsidiaries. Principal repayments began in the fourth 
quarter of 2009. Management has estimated the fair value of the Notes based on comparisons to treasury instruments with similar maturities, 
interest rates and credit risk profiles. The estimated fair value of the Notes at December 31, 2011 was Cdn$121.0 million (December 31, 2010 
– Cdn$156.6 million).

. 

2011 Annual Report 

109

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Repayment requirements of the revolving term bank credits and term loans before deferred financing 
costs are as follows:

Current maturities 

Due in 2013 

Due in 2014 

Due in 2015 

Due in 2016 

Due in 2017 

Subsequent to 2017 

Total 

54.3

54.2

451.6

41.6

155.8

4.6

–

762.1

18.  Leasing Arrangements
Operating Lease Commitments
Superior  has  entered  into  leases  on  certain  vehicles,  rail  cars,  premises  and  other  equipment.  These 
leases  have  an  average  life  of  between  three  and  five  years  with  no  renewal  option  included  in  the 
contracts. There are no restrictions placed upon Superior by entering into these leases.

Future minimum lease payments under non-cancellable operating leases are as follows:

Not later than one year 

Later than one year and not later than five years 

Later than five years 

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

26.8 

57.2 

27.1 

111.1 

27.7 

65.6 

20.7 

114.0 

26.5

60.4

15.8

102.7

110 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
Obligations Under Finance Lease
Finance leases relate to fuel distribution and construction products vehicles and equipment and office 
space with lease terms of five to fifteen years. Superior has options to purchase the assets for a nominal 
amount  at  the  conclusion  of  the  lease  agreements.  Superior’s  obligations  under  finance  leases  are 
secured by the lessors’ title to the leased assets.

Minimum Lease Payments 

Present Value of Minimum  
Lease Payments

December 
31, 2011 

December 
31, 2010 

January  
1, 2010 

December  December  January
1, 2010

31, 2010 

31, 2011 

Not later than one year 

19.8 

18.3 

14.7 

15.6 

13.9 

11.1

Later than one year and not later  

than five years 

Later than five years 

Less: future finance charges 

Present value of minimum  

lease payments 

57.9 

5.8 

56.2 

7.3 

46.6 

9.4 

(11.8) 

(12.1) 

(12.7) 

51.5 

4.6 

– 

48.8 

38.0

7.0 

– 

8.9

–

71.7 

69.7 

58.0 

71.7 

69.7 

58.0

Included in the Consolidated Financial Statements as:

Current portion of leasing obligations 

Non-current portion of leasing obligations 

December 31, 
2011 

December 31, 
2010 

January 1, 
2010

15.6 

56.1 

71.7 

13.9 

55.8 

69.7 

11.1

46.9

58.0

. 

2011 Annual Report 

111

 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

19.  Convertible Unsecured Subordinated Debentures 
Superior’s debentures are as follows:

Maturity  

Interest rate 
Conversion price per share 

December 
2012 
5.75% 
$36.00 

October  December 
2014 
7.50% 
$13.10 

2015 
5.85% 
$31.25 

June 
2017 (1)  
5.75% 
$19.00 

June  October
2016 (3) 
2018 (2)  
Total 
7.5%  Carrying
6.0% 
Value
$15.10 

$11.35 

Face value, December 31, 2010 

174.9 

75.0 

69.0 

172.5 

150.0 

– 

641.4

  Debentures issued 

  Debentures redeemed (4) 

Face value, December 31, 2011 

Issue costs, December 31, 2010 

Issue costs incurred 

  Redemption adjustment 

  Accretion of issue costs 

Issue costs, December 31, 2011 

Discount value, December 31, 2010 

  Recognized discount value 

  Redemption adjustment 

  Accretion of discount value 

– 

(125.0) 

49.9 

(2.7) 

– 

1.2 

1.0 

(0.5) 

(0.8) 

– 

0.3 

0.4 

Discount value, December 31, 2011 

(0.1) 

49.3 

(49.3) 

– 

– 

75.0 

(1.2) 

– 

– 

0.3 

(0.9) 

(0.3) 

– 

– 

0.1 

(0.2) 

73.9 

– 

– 

– 

– 

– 

– 

– 

75.0 

75.0

– 

(125.0)

69.0 

172.5 

150.0 

75.0 

591.4

(2.7) 

(6.5) 

– 

– 

0.6 

(2.1) 

(0.4) 

– 

– 

0.1 

(0.3) 

– 

– 

0.8 

(5.7) 

(0.2) 

– 

– 

– 

(0.2) 

(5.7) 

(0.2) 

– 

0.6 

(5.3) 

(1.8) 

– 

– 

0.2 

(1.6) 

– 

(3.2) 

– 

0.1 

(18.8)

(3.4)

1.2

3.4

(3.1) 

(17.6)

– 

(0.4) 

– 

– 

(3.5)

(0.4)

0.3

0.8

(0.4) 

(2.8)

66.6 

166.6 

143.1 

71.5 

571.0

– 

– 

– 

– 

(49.3)

Debentures outstanding  
  as at December 31, 2011 

Less current maturities 

Debentures outstanding  
  as at December 31, 2011 

Debentures outstanding  
  as at December 31, 2010 

Debentures outstanding  
  as at January 1, 2010 

Quoted market value  
  as at December 31, 2011 

Quoted market value  
  as at December 31, 2010 

Quoted market value  
  as at January 1, 2010 

– 

73.9 

66.6 

166.6 

143.1 

71.5 

521.7

171.4 

73.5 

65.9 

165.8 

142.5 

170.0 

73.1 

65.3 

– 

– 

– 

– 

619.1

308.4

50.0 

63.0 

65.2 

122.5 

105.6 

62.3 

466.6

175.8 

74.9 

71.6 

162.6 

144.6 

177.1 

74.4 

78.3 

– 

– 

– 

– 

629.5

329.8

(1)  Superior issued $172.5 million in 5.75% convertible unsecured subordinated debentures during the first quarter of 2010. In conjunction 

with the issuance of these debentures, Superior swapped $150 million of the fixed rate obligation into a floating-rate obligation of floating 
BA rate plus 2.65%. 

(2) Superior issued $150.0 million in 6.0% convertible unsecured subordinated debentures during the fourth quarter of 2010. 
(3) Superior issued $75.0 million in 7.5% convertible unsecured subordinated debentures during the fourth quarter of 2011.
(4)  Superior redeemed $75.0 million and $50.0 million of the 5.75% December 2012 convertible unsecured subordinated debentures on 
   November 7, 2011 and December 12, 2011, respectively.

The debentures may be converted into shares at the option of the holder at any time prior to maturity 
and  may  be  redeemed  by  Superior  in  certain  circumstances.  Superior  may  elect  to  pay  interest  and 
principal upon maturity or redemption by issuing shares to a trustee in the case of interest payments, 

112 

Superior Plus Corp. 

 
 
 
and  to  the  debenture  holders  in  the  case  of  payment  of  principal.  The  number  of  any  shares  issued 
will be determined based on market prices for the shares at the time of issuance. Also Superior has 
a  cash  conversion  put  option  which  allows  Superior  to  settle  any  conversion  of  debentures  in  cash, 
in  lieu  of  delivering  common  shares  to  the  debenture  holders  of  the  June  2018  and  October  2016 
convertible debentures. The cash conversion put option has been classified as an embedded derivative 
and measured at FVTNL (see Note 21 for further details).

20.  Employee Future Benefits
Energy  Services  and  Specialty  Chemicals  have  defined  benefit  (DB)  and  defined  contribution  (DC) 
pension  plans  covering  most  employees.  The  benefits  provided  under  DB  pension  plans  are  based  
on  the  employees’  years  of  service  and  on  the  highest  average  earnings  for  a  specified  number  of 
consecutive  years.  Information  about  Superior’s  DB  and  other  post-retirement  benefit  plans  as  at 
December 31, 2011, December 31, 2010 and January 1, 2010 in aggregate is as follows:

Recognized liability for defined benefit obligations 

Balance as at January 1, 2010 
Present value of obligations 

Fair value of plan assets 

Unamortized past service costs 

Recognized liability  

Balance as at December 31, 2010 

Present value of obligations 

Fair value of plan assets 

Unamortized past service costs 

Recognized liability 

Balance as at December 31, 2011 
Present value of obligations 
Fair value of plan assets 

Recognized liability  

Energy Services  
Pension 
Benefit Plans 

Specialty 
Chemicals Pension 
Benefit Plans 

Other
Benefit Plans

44.1 

(43.2) 

– 

0.9 

46.2 

(41.1) 

– 

5.1 

48.6 
(39.1) 

9.5 

65.8 

(60.2) 

(0.1) 

5.5 

80.8 

(67.2) 

– 

13.6 

6.3 
(70.6) 

25.7 

27.1

–

(0.1)

27.0

30.3

–

(0.1)

30.2

33.6 
–

33.6

. 

2011 Annual Report 

113

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Movement in present value of defined benefit obligations and plan assets

Energy Services Pension 
Benefit Plans 

2011 

2010 

Specialty Chemicals 
Pension Benefit Plans  Benefit Plans
2010

Other

2010 

2011 

2011 

Movement in benefit obligations during the year:   

Benefit obligation at January 1 

Current service cost 

Interest cost 

Contributions by the employer 

Actuarial losses 

Past service cost 

Benefits paid 

Benefit obligation as at December 31 

46.2 

0.1 

 2.3  

– 

 3.9  

– 

(3.9) 

48.6 

44.1 

0.1 

 2.6  

– 

 4.5  

– 

(5.1) 

46.2 

80.8 

 2.3  

 4.3  

 0.1  

65.8 

 1.8  

 4.1  

 0.1  

30.3 

27.1

 0.1  

 1.6  

– 

 0.1 

 1.7 

–

 11.4  

 11.5  

 2.8  

 2.7 

– 

 (2.6) 

96.3 

– 

 (2.5) 

80.8 

– 

–

 (1.2) 

 (1.3)

33.6 

30.3

Movement in fair value of plan assets during the year: 

Fair value of plan assets at January 1 

 41.1  

 43.2  

 67.2  

 60.2  

Expected return on plan assets 

Actuarial losses 

Contributions by the employer 

Benefits paid 

Fair value of plan assets as at December 31 

Funded status – plan deficit 

Unamortized past service costs 

 2.9  

 (2.8) 

 1.8  

 (3.9) 

39.1 

 (9.5) 

– 

 2.9  

 (1.2) 

 1.3  

 (5.1) 

41.1 

 (5.1) 

– 

 4.8  

 (4.3) 

 5.5  

 (2.6) 

70.6 

 4.3  

 (0.1) 

 5.3  

 (2.5) 

67.2 

– 

– 

– 

–

–

–

 1.2  

 1.3 

 (1.2) 

 (1.3)

– 

–

 (25.7) 

 (13.6) 

 (33.6)   (30.3)

– 

– 

– 

 0.1 

Net benefit obligation 

(9.5) 

(5.1) 

(25.7) 

(13.6) 

(33.6)   (30.2)

Current portion of net benefit obligation  

recorded in accounts payable 

  and accrued liabilities 

Non-current net benefit obligation 

– 

(1.1) 

 (3.1) 

(2.3) 

(0.4) 

–

(2011 – $65.3 million; 2010 – $45.5 million) 

(9.5) 

(4.0) 

(22.6) 

(11.3) 

(33.2) 

(30.2)

The accrued net pension obligation related to the Energy Services pension benefit plan on December 
31,  2011  was  $9.5  million  (December  31,  2010  –  $5.1  million),  and  the  recovery  for  the  year  ended 
December 31, 2011 was $0.3 million (December 31, 2010 – recovery of $0.1 million). The accrued net 
benefit  obligation  related  to  the  Specialty  Chemicals  pension  benefit  plan  in  2011  was  $25.7  million 
(December  31,  2010  –  $13.6  million),  and  the  expense  for  the  year  ended  December  31,  2011  was  
$1.8 million (December 31, 2010 – $1.6 million). 

The  accrued  net  benefit  obligation  related  to  the  total  other  benefit  plans  of  Energy  Services  and 
Specialty  Chemicals  on  December  31,  2011  was  $33.6  million  (December  31,  2010  –  $30.2  million),  
and  the  expense  for  the  year  ended  December  31,  2011  was  $1.7  million  (December  31,  2010  – 
$1.9 million).

114 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
Amounts recognized in net loss in respect of these defined benefit plans are as follows for the years 
ended December 31.

Current service cost 

Interest on obligation 

Defined contribution plan payments 

Expected return on plan assets 

Past service cost 

2011 

2.5 

8.2 

0.1 

(7.6) 

– 

3.2 

2010

2.0

8.4

0.1

(7.2)

0.1

3.4

The total expense for the year is included in the “Selling, Distribution and Administrative Costs” expense 
in the income statement.

The amount recognized in accumulated other comprehensive loss is as follows:

Actuarial losses during the year (before income taxes) 

Cumulative actuarial losses (before income taxes) 

2011 

(25.5) 

(45.4) 

2010

(19.9)

(19.9)

Superior’s DC pension plans are fully funded by their nature. The total cost of Superior’s DC plans for 
the year ended December 31, 2011 was $5.9 million (December 31, 2010 – $6.4 million).

The significant actuarial assumptions adopted in measuring accrued benefit obligations are as follows:

DB Plans 

2011 

Discount rate 
4.25% 
Expected long-term rate-of-return on plan assets (1) 7.00% 

Expected rate of compensation increase 

3.25% 

(1) Based on market-related values. 

2010 

5.25% 

7.00% 

3.25% 

Other Benefit Plans
2010

2011 

4.25% 

–% 

3.25% 

5.25%

–%

3.25%

The  weighted  average  annual  assumed  health  care  cost  inflation  trend  used  in  the  calculation  of 
accrued  other  benefit  plan  obligations  is  10%  initially,  decreasing  to  5%  in  2020  and  thereafter.  A  
1% change in the health care trend rate would result in a change to the accrued benefit obligation of 
$3.0 million and a change to the current service expense of $0.2 million.

The most recent actuarial valuations of plan assets and the present value of the defined benefit obligation 
were carried out on December 31, 2011 by Hewitt Associates LLC.

Major categories of plan assets as a percentage of the fair value of total defined benefit plan assets:

. 

2011 Annual Report 

115

 
  
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Equities 

Bonds 

Others assets 

Energy Services  Specialty Chemicals 
Pension Benefit
Pension Benefit 
Plans 
Plans 

63.2.% 

35.1.% 

1.7.% 

57.3.%

40.9.% 

1.8.% 

The actual return on plan assets was nil% (December 31, 2010 – 4.1%).

Superior  expects  to  make  a  contribution  of  $8.8  million  (December  31,  2010  –  $8.0  million)  to  the 
defined benefit plans during the next financial year.

Below is a summary of the experience adjustments for the past two annual periods:

Experience adjustments on plan assets 

Experienced adjustments on plan liabilities 

Total experience adjustment 

Future employee benefits per cost category: 
Year ended December 31 

Selling, distribution and administrative costs 

Total 

2011 

(16.1) 

(9.4) 

(25.5) 

2011 

3.2 

3.2 

2010 

(14.6)

(5.4)

(20.0)

2010

3.4

3.4

21.  Financial Instruments 
IFRS  requires  disclosure  around  fair  value  and  specifies  a  hierarchy  of  valuation  techniques  based  on 
whether the inputs to those valuation techniques are observable or unobservable. Observable inputs 
reflect  market  data  obtained  from  independent  sources,  while  unobservable  inputs  reflect  Superior’s 
market assumptions. These two types of inputs create the following fair value hierarchy:
Level 1 – Quoted prices in active markets for identical instruments.
Level 2 –  Quoted prices for similar instruments in active markets; quoted prices for identical or similar 
instruments in markets that are not active; and model-derived valuations in which all significant 
inputs and significant value drivers are observable in active markets.

Level 3 –  Valuations  derived  from  valuation  techniques  in  which  one  or  more  significant  inputs  or 

significant value drivers are unobservable.

The fair value of a financial instrument is the amount of consideration that would be estimated to be 
agreed upon in an arm’s-length transaction between knowledgeable, willing parties who are under no 
compulsion to act. Fair values are determined by reference to quoted bid or asking prices, as appropriate, 
in the most advantageous active market for that instrument to which Superior has immediate access. 

116 

Superior Plus Corp. 

 
 
 
 
Where bid and ask prices are unavailable, Superior uses the closing price of the most recent transaction 
of the instrument. In the absence of an active market, Superior estimates fair values based on prevailing 
market  rates  (bid  and  ask  prices,  as  appropriate)  for  instruments  with  similar  characteristics  and  risk 
profiles  or  internal  or  external  valuation  models,  such  as  discounted  cash  flow  analysis  using,  to  the 
extent possible, observable market-based inputs. 

Natural gas financial swaps – NYMEX
Fair values determined using valuation models require the use of assumptions concerning the amount 
and  timing  of  estimated  future  cash  flows  and  discount  rates.  In  determining  those  assumptions, 
Superior looks primarily to available readily observable external market inputs including factors such as 
forecast commodity price curves, interest rate yield curves, currency rates, and price and rate volatilities 
as applicable. 

  Asset (Liability) 

Description  

Notional (1) 

Term 

Effective 
Rate 

Fair 
Value 
Input  December 31,  December 31,   January 1, 
2010
Level 

2010  

2011 

Natural gas financial  
  swaps−NYMEX 

Natural gas financial  
  swaps−AECO 

Foreign currency forward  
  contracts, net sale 

Foreign currency forward  
  contracts, net purchase 

Interest rate  
  swaps – CDN$ 

– 

29.64 GJ (2) 

US$ 706.9 (3) 

– 

2012- 
2016 

2012- 
2015 

– 

Level 1 

– 

(101.1) 

(22.2)

CDN 
$4.84/GJ 

Level 1 

(78.9) 

(2.9) 

(69.3)

1.03 

Level 1 

5.7 

33.8 

12.5

– 

– 

– 

Level 1 

– 

0.1 

0.4

$150.0 

2012- 
Six month 
2017  BA rate plus  
2.65% 

Level 2 

10.9 

(0.6) 

1.6 

(1.8) 

–

– 

Debenture embedded derivative  $225.0 

2012- 
2018

– 

Level 3 

Energy Services Propane  
  wholesale purchase and  
  sale contracts, net sale 

Energy Services Butane  
  wholesale purchase and  
  sale contracts, net sale 

Energy Services  
  electricity swaps 

4.08 USG (4) 

2012 

0.40 USG (4) 

2012 

1.73MWh (5) 

2012- 
2016 

$1.62/ 
USG 

$1.17/ 
USG 

$45.91/ 
MWh 

Energy Services swaps and  
  option purchase and  
  sale contracts 

17.3 Gallons (4) 

2012 

US$2.70/ 
Gallon 

Specialty Chemicals  
  fixed-price electricity  
  purchase agreement 

12-45 MW (6) 

2012- 
2017 (7) 

$37.59/ 
MWh 

Level 2 

(0.6) 

(1.6) 

(2.2)

Level 2 

0.2 

– 

(0.2)

Level 2 

(16.0) 

(13.0) 

(9.3)

Level 2 

(0.7) 

1.2 

0.1

Level 3 

– 

5.3 

10.5

(1) Notional values as at December 31, 2011. 
(2) Millions of gigajoules purchased. 
(3) Millions of dollars/EUROS purchased. 
(4) Millions of United States gallons purchased. 
(5) Millions of mega watt hours (MWh). 
(6) Mega watts (MW) on a 24/7 continual basis per year purchased. 
(7) Specialty Chemicals fixed-price electricity purchase agreement has been impacted by the TransAlta Corporate force majeure issued in 

December 2010 and the value of the agreement is estimated as $nil million. 

. 

2011 Annual Report 

117

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

All financial and non-financial derivatives are designated as held-for-trading upon their initial recognition.

Description  

As at January 1, 2010 

Natural gas financial swaps – NYMEX and AECO 

Energy Services electricity swaps 

Foreign currency forward contracts, net 

Interest rate swaps 

Debenture embedded derivative 

Energy Services propane wholesale  
  purchase and sale contracts 

Energy Services butane wholesale  
  purchase and sale contracts 

Energy Services heating oil purchase  
  and sale contracts 

Specialty Chemicals’ fixed-price power  
  purchase agreements 

As at December 31, 2010 

Current 
Assets 

Long-term 
Assets 

Current 
Liabilities 

Long-term
Liabilities

22.2 

8.3 

0.1 

17.7 

2.2 

– 

1.5 

0.3 

1.3 

– 

31.4 

28.5 

2.1 

0.1 

16.8 

1.8 

– 

– 

– 

– 

5.8 

26.6 

77.8 

68.3 

5.7 

0.6 

– 

– 

3.1 

0.3 

0.1 

0.5 

78.6 

52.6

46.1

7.5

–

2.4

1.8

–

–

–

–

57.8

Description  

Natural gas financial swaps – NYMEX and AECO 

Energy Services electricity swaps 

Foreign currency forward contracts, net 

Interest rate swaps 

Debenture embedded derivative 

Energy Services propane wholesale  
  purchase and sale contracts 

Energy Services butane wholesale 
  purchase and sale contracts 

Energy Services heating oil purchase  
  and sale contracts 

As at December 31, 2011 

Current 
Assets 

Long-term 
Assets 

Current 
Liabilities 

Long-term
Liabilities

– 

– 

7.1 

2.6 

– 

3.1 

0.2 

0.3 

13.3 

– 

– 

7.7 

8.3 

– 

– 

– 

– 

16.0 

46.7 

8.6 

1.7 

– 

– 

3.7 

– 

1.0 

61.7 

32.2

7.4

7.4

–

0.6

–

–

–

47.6

118 

Superior Plus Corp. 

 
 
Description 

2011 

Realized  
gain (loss) 

2010 

Unrealized 
gain (loss) 

Realized  
gain (loss) 

Unrealized
gain (loss)

Natural gas financial swaps – NYMEX and AECO 

(63.9) 

Energy Services electricity swaps 

Foreign currency forward contracts, net 

Interest rate swaps 

Foreign currency forward contracts –  
  balance sheet related 

Energy Services propane wholesale  
  purchase and sale contracts 

Energy Services heating oil  
  purchase and sale contracts 

Specialty Chemicals fixed-price  
  power purchase agreements 

Total realized and unrealized (losses)  
  gains on financial and non-financial derivatives 

(7.3) 

15.7 

2.5 

(0.2) 

– 

1.7 

(3.4) 

(54.9) 

Foreign currency translation of senior secured notes  

Unrealized change in fair value of  
  debenture embedded derivative 

– 

– 

Total realized and unrealized losses 

(54.9) 

19.4 

(3.1) 

(27.0) 

9.3 

– 

– 

(1.7) 

(5.4) 

8.5 

(2.8) 

1.6 

(9.7) 

(82.2) 

(4.4) 

5.2 

2.9 

– 

– 

(1.5) 

(0.3) 

(80.3) 

– 

– 

(80.3) 

(23.4)

(3.7)

19.7

1.6

0.5

0.4

(0.2)

(5.3)

(10.4)

8.2

–

(2.2)

Realized gains (losses) on financial and non-financial derivatives and foreign currency translation gains 
(losses) on the revaluation of Canadian domiciled U.S.-denominated working capital have been classified 
on the statement of net earnings (losses) based on the underlying nature of the financial statement line 
item and/or the economic exposure being managed. 

The following summarizes Superior’s classification and measurement of financial assets and liabilities:

Financial Assets 
Cash and cash equivalents 

Trade and other receivables 

Derivative assets 

Classification 

Measurement

Loans and receivables 

Amortized cost

Loans and receivables 

Amortized cost

FVTNL 

Fair Value

Notes and finance lease receivable 

Loans and receivables 

Amortized cost

Financial liabilities 
Trade and other payables 

Dividends and interest payable 

Provisions 

Borrowings 
Convertible unsecured subordinated debentures (1) 

Derivative liabilities 

Other liabilities 

Amortized cost

Other liabilities 

Amortized cost

Other liabilities 

Amortized cost

Other liabilities 

Amortized cost

Other liabilities 

Amortized cost

FVTNL 

Fair Value

(1) Except for derivatives embedded in the related financial instruments that are classified as FVTNL and measured at fair value.

. 

2011 Annual Report 

119

 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Non-Derivative Financial Instruments
The fair value of Superior’s cash and cash equivalents, trade and other receivables, notes and finance 
lease  receivables,  trade  and  other  payables,  and  dividends  and  interest  payable  approximates  their 
carrying value due to the short-term nature of these amounts. The carrying value and the fair value of 
Superior’s borrowings and debentures, is provided in Notes 17 and 19.

Financial Instruments – Risk Management
Market Risk
Derivative and non-financial derivatives are used by Superior to manage its exposure to fluctuations in 
foreign currency exchange rates, interest rates and commodity prices. Superior assesses the inherent risks 
of these instruments by grouping derivative and non-financial derivatives related to the exposures these 
instruments mitigate. Superior’s policy is not to use derivative or non-financial derivative instruments for 
speculative purposes. Superior does not formally designate its derivatives as Hedges and as a result, 
Superior does not apply hedge accounting and is required to designate its derivatives and non-financial 
derivatives as held for trading.

Effective  2008,  Energy  Services  entered  into  natural  gas  financial  swaps  primarily  with  Macquarie 
Cook Energy Canada Ltd. for distributor billed natural gas business in Canada to manage its economic 
exposure of providing fixed-price natural gas to its customers. Additionally, Energy Services continues to 
maintain its historical natural gas swap positions with seven additional counterparties. Energy Services 
monitors its fixed-price natural gas positions on a daily basis to monitor compliance with established 
risk  management  policies.  Energy  Services  maintains  a  substantially  balanced  fixed-price  natural  gas 
position in relation to its customer supply commitments. 

Energy Services enters into electricity financial swaps with three counterparties to manage the economic 
exposure of providing fixed-price electricity to its customers. Energy Services monitors its fixed-price 
electricity positions on a daily basis to monitor compliance with established risk management policies. 
Energy  Services  maintains  a  substantially  balanced  fixed-price  electricity  position  in  relation  to  its 
customer supply commitments. 

Specialty  Chemicals  has  entered  into  a  fixed-price  electricity  purchase  agreement  to  manage  
the economic exposure of certain chemical facilities to changes in the market price of electricity, in a 
market where the price of electricity is not fixed. The fair value with respect to this agreement is with a 
single counterparty. 

Energy  Services  enters  into  various  propane  forward  purchase  and  sale  agreements  with  more  than 
twenty counterparties to manage the economic exposure of its wholesale customer supply contracts. 
Energy Services monitors its fixed-price propane positions on a daily basis to monitor compliance with 
established  risk  management  policies.  Energy  Services  maintains  a  substantially  balanced  fixed-price 
propane gas position in relation to its wholesale customer supply commitments. 

120 

Superior Plus Corp. 

Superior, on behalf of its operating divisions, enters into foreign currency forward contracts with ten 
counterparties  to  manage  the  economic  exposure  of  Superior’s  operations  to  movements  in  foreign 
currency exchange rates. Energy Services contracts a portion of its fixed-price natural gas, and propane 
purchases and sales in U.S. dollars and enters into forward U.S. dollar purchase contracts to create an 
effective Canadian dollar fixed-price purchase cost. Specialty Chemicals enters into U.S. dollar forward 
sales contracts on an ongoing basis to mitigate the impact of foreign exchange fluctuations on sales 
margins on production from its Canadian plants that is sold in U.S. dollars. Interest expense on Superior’s 
U.S. dollar debt is also used to mitigate the impact of foreign exchange fluctuations. 

Superior has interest rate swaps with a single counterparty to manage the interest rate mix of its total 
debt portfolio and related overall cost of borrowing. Superior manages its overall liquidity risk in relation 
to  its  general  funding  requirements  by  utilizing  a  mix  of  short-term  and  longer-term  maturity  debt 
instruments. Superior reviews its mix of short-term and longer-term debt instruments on an ongoing 
basis to ensure it is able to meet its liquidity requirements. 

Credit Risk
Superior  utilizes  a  variety  of  counterparties  in  relation  to  its  derivative  and  non-financial  derivative 
instruments  in  order  to  mitigate  its  counterparty  risk.  Superior  assesses  the  credit  worthiness  of  its 
significant  counterparties  at  the  inception  and  throughout  the  term  of  a  contract.  Superior  is  also 
exposed to customer credit risk. Energy Services deals with a large number of small customers, thereby 
reducing this risk. Specialty Chemicals, due to the nature of its operations, sells its products to a relatively 
small number of customers. Specialty Chemicals mitigates its customer credit risk by actively monitoring 
the overall credit worthiness of its customers. Energy Services has minimal exposure to customer credit 
risk as local natural gas and electricity distribution utilities have been mandated, for a nominal fee, to 
provide Energy Services with invoicing, collection and the assumption of bad debts risk for residential 
customers. Energy Services actively monitors the credit worthiness of its commercial customers. Overall, 
Superior’s  credit  quality  is  enhanced  by  its  portfolio  of  customers  which  is  diversified  across  both 
geographic (primarily Canada and North America) and end-use (primarily commercial, residential and 
industrial) markets.

Allowance for doubtful accounts and past due receivables is reviewed by Superior at each statement of 
financial position reporting date. Superior updates its estimate of the allowance for doubtful accounts 
based  on  the  evaluation  of  the  recoverability  of  trade  receivable  balances  of  each  customer  taking 
into  account  historic  collection  trends  of  past  due  accounts  and  current  economic  conditions.  Trade 
receivables are written-off once it is determined they are not collectable. 

. 

2011 Annual Report 

121

 
Notes to the Consolidated Financial Statements

Pursuant  to  their  respective  terms,  trade  receivables,  before  deducting  an  allowance  for  doubtful 
accounts, are aged as follows:

Current 

Past due less than 90 days 

Past due over 90 days 

Trade receivables 

December 31, 2011 

December 31, 2010 

January 1, 2010

280.3 

128.1 

39.5 

447.9 

294.9 

182.3 

36.5 

513.7 

265.8

63.7

11.0

340.5

The current portion of Superior’s trade receivables is neither impaired nor past due and there are no 
indications as of the reporting date that the debtors will not meet their obligations to pay.

Superior’s  trade  receivables  are  stated  after  deducting  a  provision  of  $20.8  million  as  at  
December 31, 2011 (December 31, 2010 − $14.0 million). The movement in the provision for doubtful 
accounts was as follows:

December 31, 

Allowance for doubtful accounts, opening 

  Opening adjustment due to acquisitions 

Impairment losses recognized on receivables 

  Amounts recovered 

  Amounts written off during the year as uncollectible 

Allowance for doubtful accounts, ending 

2011 

(14.0) 

0.3 

(10.8) 

3.7 

– 

(20.8) 

2010

(10.2)

(1.0)

(6.3)

–

3.5

(14.0)

Liquidity Risk
Liquidity risk is the risk that Superior cannot meet a demand for cash or fund an obligation as it comes 
due. Liquidity risk also includes the risk of not being able to liquidate assets in a timely manner at a 
reasonable price.

To  ensure  Superior  is  able  to  react  to  contingencies  and  investment  opportunities  quickly,  Superior 
maintains  sources  of  liquidity  at  the  corporate  and  subsidiary  level.  The  primary  sources  of  liquidity 
consist of cash and other financial assets, the undrawn committed revolving term bank credit facility, 
equity markets and debenture markets.

Superior is subject to the risks associated with debt financing, including the ability to refinance indebtedness 
at maturity. Superior believes these risks are mitigated through the use of long-term debt secured by high 
quality assets, maintaining debt levels that in management’s opinion are appropriate, and by diversifying 
maturities over an extended period of time. Superior also seeks to include in its agreements terms that 
protect it from liquidity issues of counterparties that might otherwise impact liquidity.

122 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
Superior’s contractual obligations associated with its financial liabilities are as follows:

2012 

2013 

2014 

2015 

2016 

2017 and 
Thereafter 

Total

Borrowings 

54.3 

54.2 

451.6 

41.6 

155.8 

4.6 

762.1

Convertible unsecured  
  subordinated debentures 

US$ foreign currency forward  
  sales contracts (US$)  

CDN$ natural gas purchases 

US$ heating oil purchases (US$) 

US$ propane purchases (US$) 

49.3 

– 

66.6 

73.9 

71.5 

309.7 

571.0

206.9 

200.0 

156.0 

144.0 

16.0 

44.3 

6.7 

9.1 

– 

– 

0.7 

(0.2) 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

706.9

25.6

44.3

6.7

Superior’s contractual obligations are considered to be normal course operating commitments and do 
not include the impact of mark-to-market fair values on financial and non-financial derivatives. Superior 
expects to fund these obligations through a combination of cash flow from operations, proceeds on 
revolving term bank credits and proceeds on the issuance of share capital. 

Superior’s  financial  instruments’  sensitivities  to  changes  in  foreign  currency  exchange  rates,  interest 
rates and various commodity prices and the impact to net earnings are detailed below:

Increase (decrease) to net earnings (losses) of a $0.01 increase in the CDN$ to the US$ 

Increase (decrease) to net earnings (losses) of a 0.5% increase in interest rates 

Increase (decrease) to net earnings (losses) of a $0.40/GJ increase in the price of natural gas 

Increase (decrease) to net earnings (losses) of a $0.04/litre increase in the price of propane 

Increase (decrease) to net earnings (losses) of a $0.10/gallon increase in the price of heating oil 

Increase (decrease) to net earnings (losses) of a $1.00/KWH increase in the price of electricity 

Increase (decrease) to net earnings of a $0.40/litre increase in the price of butane 

2011

(7.0)

(0.7)

2.1

0.7

1.5

1.1

–

The  calculation  of  Superior’s  sensitivity  to  changes  in  foreign  currency  exchange  rates,  interest  rates 
and various commodity prices represents the change in fair value of the financial instrument without 
consideration of the value of the underlying variable, for example, the underlying customer contracts. 
The recognition of the sensitivities identified above would have impacted Superior’s unrealized gain (loss) 
on financial instruments and would not have a material impact on Superior’s cash flow from operations.

Income Taxes 

22. 
Superior  recognizes  a  provision  for  income  taxes  for  its  subsidiaries  that  are  subject  to  current  and 
future  income taxes, including United States income tax, United States non-resident withholding tax 
and Chilean income tax. 

Total income taxes are different than the amount computed by applying the corporate Canadian enacted 
statutory  rate  for  2011  of  27.6%  (2010  –  29.6%).  The  reduction  in  statutory  rates  reflects  previously 
enacted federal tax rate reductions. The reasons for these differences are as follows:

. 

2011 Annual Report 

123

 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Net loss 

Income tax (recovery) expense of Superior 

Net loss of Superior before taxes 

Computed income tax recovery  

Higher effective foreign tax rates 

Changes in future income tax rates 

Non-deductible costs and other 

Prior period adjustment 

Other 

Income tax (recovery) expense of Superior 

 2011 

(302.6) 

(50.4) 

(353.0) 

(97.4) 

(24.6) 

1.7 

70.5 

(2.1) 

1.5 

(50.4) 

2010

(75.8)

6.5

(69.3)

(20.5)

(4.7)

9.1

15.1

6.5

1.0

6.5

Income tax expense or recovery for the years ended December 31, 2011 and 2010 is comprised of the 
following:

Current income tax expense (recovery) 

Current income tax charge 

Adjustments in respect of previous year 

Other  

Total current income tax expense 

Deferred income tax expense (recovery) 

Relating to origination and reversal of temporary difference 

Relating to changes in tax rates or the imposition of new taxes 

Adjustments in respect of previous year 

Other 

Total deferred income tax (recovery) expense 

Total income tax (recovery) expense 

Income tax recognized directly in equity 

Deferred tax 

Adoption of IFRS 

Total income tax recognized directly in equity 

Income tax recognized in other comprehensive loss 

Deferred tax 

Reclassification of derivative gains and losses previously deferred 

Amortization of actuarial gains and losses 

Total income tax recognized in other comprehensive loss 

124 

Superior Plus Corp. 

2011 

0.8 

0.3 

0.3 

1.4 

(51.5) 

3.1 

(2.3) 

(1.1) 

(51.8) 

(50.4) 

2011 

– 

– 

2011 

(1.7) 

6.5 

4.8 

4.8 

2010

1.0

(0.2)

–

0.8

(9.3)

7.9

6.7

0.4

5.7

6.5

2010

34.7

34.7

2010

(2.9)

5.1

2.2 

2.2

 
 
 
 
 
 
 
 
 
2011 

Provisions 

Finance leases 

Borrowings 

Financing fees 

Investment tax credits 

Non-operating losses 

Other  

Property, plant and  
  equipment 

Reserves & employee  
  benefits 

Scientific research and  
  development 

Unrealized foreign exchange  
  gains (losses) 

Total 

2010 

Provisions 

Finance leases 

Borrowings 

Financing fees 

Investment tax credits 

Non-operating losses 

Other  

Property, plant and equipment 

Reserves & employee benefits 

Scientific research and 
  development 

Unrealized foreign exchange 
  gains (losses) 

Total 

(Credited) 
(Credited) 
Charged Charged to Other 
to Net  Comprehensive 
Income 

Earnings 

Aquisition 
of 

Exchange 
Subsidiary  Differences 

Opening 
Balance 

2.0 

18.5 

(4.4) 

5.8 

117.4 

41.6 

(2.9) 

1.8 

(4.4) 

0.8 

(2.0) 

– 

2.3 

0.2 

(124.1) 

50.2 

29.0  

1.9 

151.7 

(2.0) 

19.8  

254.4  

2.1 

50.9 

Opening 
Balance 

1.7  

15.6  

 (1.7) 

3.2  

120.2  

54.4  

(6.1) 

(93.1) 

19.3  

0.3 

(3.8) 

2.3 

(1.7) 

(2.8) 

(11.7) 

3.0 

6.1 

3.3 

152.5  

(0.8) 

22.1  

288.1  

1.7 

(4.1) 

Other 

Closing 
Balance

2.0 

3.3 

(1.7) 

1.3 

5.8

17.5 

(5.3)

5.1 

(4.1)  113.3 

– 

– 

44.7 

(2.7)

– 

0.1 

– 

– 

– 

0.8 

– 

(2.3) 

(4.2) 

(80.4)

0.2 

– 

37.6 

– 

– 

4.1 

153.8 

– 

20.2 

(1.2) 

0.7 

309.6

Closing 
Balance

Other 

– 

6.7 

(5.0) 

4.3 

– 

– 

(0.1) 

2.0 

18.5

(4.4)

5.8 

117.4 

41.6 

 (2.9)

(7.9) 

(124.1)

– 

– 

– 

– 

– 

(1.1) 

0.3 

2.9 

(0.2) 

1.5 

29.0 

– 

– 

– 

151.7

(1.1) 

19.8

– 

– 

– 

– 

– 

– 

– 

– 

6.5 

– 

(1.7) 

4.8 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

(32.1) 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

5.1  

– 

(2.9) 

2.2 

(32.1) 

1.9 

(1.6)  254.4

(Credited) 

(Credited) 
Charged  Charged to Other  Acquisition 
of 
Comprehensive 
Income 

to Net 
Earnings 

Exchange 
Subsidiary  Differences 

Deferred taxes reported in the two preceding tables are presented on a functional basis while deferred 
taxes reported on the balance sheet are on a legal entity basis.

. 

2011 Annual Report 

125

 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

The  deferred  income  tax  asset  relates  to  the  following  tax  jurisdictions  as  at  December  31,  2011  
and 2010:

Canada 

United States 

Chile 

Total deferred income tax asset 

2011 

315.3 

(4.6) 

(1.1) 

309.6 

Superior has available to carry forward the following as at December 31, 2011 and 2010:

Canadian non-capital losses 

Canadian scientific research expenditures 

Canadian capital losses 

United States non capital losses – federal 

United States non capital losses – state 

United States capital losses 

Chilean non-capital losses 

Canadian federal and provincial investment tax credits  

2011 

52.8 

602.2 

611.5 

81.4 

101.9 

– 

28.0 

164.9 

2010

309.3

(54.6)

(0.3)

254.4

2010

39.4

586.0

617.9

76.7

99.0

46.1

27.9

177.9

As at December 31, 2011, Superior had non-capital loss carry forwards available to reduce future years’ 
taxable income, which expire as follows:

2011 

2012 

2013 

2014 

2015 

Thereafter 

US 

CDN

– 

– 

– 

– 

– 

81.4 

–

–

–

24.6

26.1

2.1

The  Canadian  scientific  research  expenditures,  Canadian  capital  losses  and  the  Chilean  non-capital 
losses may be carried forward indefinitely. Management believes there will be sufficient taxable profits 
in the future to offset these losses. 

In Chile, the local tax laws provide that any profits distributed outside of Chile would be subject to a 35% 
tax. Superior controls whether the profits will be distributed and is satisfied that there will be no liability 
in the foreseeable future as there is no plan to repatriate funds from Chile.

As at December 31, 2011, Superior had Canadian federal and provincial investment tax credits available 
to reduce future years’ taxable income, which expire as follows:

126 

Superior Plus Corp. 

 
 
 
2012 

2013 

2014 

2015 

2016 

Thereafter 

6.1

7.6

5.6

4.3

4.6

136.7

164.9

As at December 31 Superior has the following balances in respect of which no deferred tax asset was 
recognized:

Canadian non-capital losses 

United States non-capital losses – state 

Canadian capital losses 

United States capital losses 

Total unrecognized deferred income tax assets 

2011 

25.2 

20.4 

611.5 

– 

657.1 

2010

27.6

22.3

617.9

46.1

713.9

Deferred tax assets have not been recognized for the above temporary differences as it is not probable 
that the respective entities to which they relate will generate future taxable income against which to 
utilize the temporary differences. 

23.  Total Equity
Superior  is  authorized  to  issue  an  unlimited  number  of  common  shares  and  an  unlimited  number  of 
preferred shares. The holders of common shares are entitled to dividends if, as and when declared by 
the Board of Directors; to one vote per share at meetings of the holders of common shares; and upon 
liquidation, dissolution or winding up of Superior to receive pro rata the remaining property and assets 
of Superior, subject to the rights of any shares having priority over the common shares, of which none 
are outstanding. 

Preferred  shares  are  issuable  in  series  with  each  class  of  preferred  share  having  such  rights  as  the 
Board  of  Directors  may  determine.  Holders  of  preferred  shares  are  entitled,  in  priority  of  holders  of 
common shares, to be paid ratably with holders of each other series of preferred shares the amount of 
accumulated dividends, if any, specified to be payable preferentially to the holders of such series upon 
liquidation, dissolution or winding up of Superior to be paid ratably with holders of each other series of 
preferred shares the amount, if any, specified as being payable preferentially to holders of such series. 
Superior does not have any preferred shares outstanding.

. 

2011 Annual Report 

127

 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

Issued Number 
of Common Shares 
(millions) 

Total equity, January 1, 2010 

  Net proceeds on the issuance of share capital 

  Net loss 

  Other comprehensive loss 

  Option value associated with the issuance  

  of the convertible debentures 

Issuance of common shares for the dividend reinvestment plan 

  Dividends declared to shareholders (1) 

  Prior period adjustments 

Total equity, December 31, 2010 

  Net loss 

  Other comprehensive loss 

  Option value associated with the issuance of the convertible debentures 

Issuance of common shares for the dividend reinvestment plan 

  Dividends declared to shareholders (1) 

Total equity, December 31, 2011 

99.9 

– 

– 

– 

6.2 

1.6 

– 

– 

107.7 

– 

– 

– 

3.1 

– 

110.8 

Total 
Equity

935.1

81.7

(75.8)

(33.0)

0.2

17.2

(171.2)

0.2

754.4

(302.6)

(1.2)

(2.2)

28.9

(127.7)

349.6

(1) Dividends to shareholders are declared at the discretion of Superior. During the year ended December 31, 2011, Superior paid dividends of 

$136.7 million or $1.25 per share (December 31, 2010 – $156.8 million or $1.48 per share).

Accumulated other comprehensive loss as at December 31, 2011 and 2010 consisted of the following 
components:

December 31,  
2011 

December 31, 
2010 

January 1,
2010

Currency translation adjustment 

  Balance at beginning of year 

  Unrealized foreign currency gains and  

losses on translation of foreign operations 

Balance at end of year 

Actuarial defined benefits 

  Balance at beginning of year 

  Actuarial defined benefit losses 

Income tax recovery 

Balance at end of year 

Accumulated derivative gains (losses) 

  Balance at beginning of year 

  Reclassification of derivative gains previously deferred 

Income tax recovery (expense) 

  Balance at end of year 

Accumulated other comprehensive loss at end of year 

(27.4) 

13.6 

(13.8) 

(14.8) 

(25.5) 

4.8 

(35.5) 

(11.9) 

5.9 

– 

(6.0) 

(55.3) 

128 

Superior Plus Corp. 

– 

(27.4) 

(27.4) 

– 

(19.9) 

5.1 

(14.8) 

(21.1) 

12.1 

(2.9) 

(11.9) 

(54.1) 

(22.8)

22.8

–

–

–

–

–

(21.1)

–

–

(21.1)

(21.1)

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Other Capital Disclosures
Additional Capital Disclosures
Superior’s objectives when managing capital are: (i) to maintain a flexible capital structure to preserve 
its ability to meet its financial obligations, including potential obligations from acquisitions; and (ii) to 
safeguard Superior’s assets while at the same time maximizing the growth of its businesses and returns 
to its shareholders. 

In  the  management  of  capital,  Superior  includes  shareholders’  equity  (excluding  accumulated  
other comprehensive income), (AOCI) current and long-term debt, convertible debentures and cash and 
cash equivalents. 

Superior manages its capital structure and makes adjustments in light of changes in economic conditions 
and nature of the underlying assets. In order to maintain or adjust the capital structure, Superior may 
adjust  the  amount  of  dividends  to  shareholders,  issue  additional  share  capital,  issue  new  debt  or 
convertible debentures and issue new debt or convertible debentures with different characteristics.

Superior  monitors  its  capital  based  on  the  ratio  of  senior  debt  outstanding  to  net  earnings  before 
interest,  taxes,  depreciation,  amortization  and  other  non-cash  expenses  (EBITDA),  as  defined  by  its 
revolving term credit facility, and the ratio of total debt outstanding to EBITDA. Superior’s reference to 
EBITDA as defined by its revolving term credit facility may be referred to as compliance EBITDA in other 
public reports of Superior.

. 

2011 Annual Report 

129

 
Notes to the Consolidated Financial Statements

Superior is subject to various financial covenants in its credit facility agreements, including senior debt 
and total debt to EBITDA ratios, which are measured on a quarterly basis. As at December 31, 2011, 
December 31, 2010 and January 1, 2010 Superior was in compliance with all of its financial covenants. 

Superior’s  financial  objectives  and  strategy  related  to  managing  its  capital  as  described  above  have 
remained unchanged from the prior fiscal year. Superior believes that its debt to EBITDA ratios are within 
reasonable  limits,  in  light  of  Superior’s  size,  the  nature  of  its  businesses  and  its  capital  management 
objectives.

Non-IFRS Financial Measures Utilized For Bank Covenant Purposes
EBITDA 
EBITDA  represents  earnings  before  interest,  taxes,  depreciation,  amortization  and  other  non-cash 
expenses,  and  is  used  by  Superior  to  assess  its  consolidated  results  and  the  results  of  its  operating 
divisions. EBITDA is not a defined performance measure under IFRS. Superior’s calculation of EBITDA 
may  differ  from  similar  calculations  used  by  comparable  entities.  EBITDA  of  Superior’s  operating 
businesses may be referred to as EBITDA from operations.

Compliance EBITDA 
Compliance  EBITDA  represents  earnings  before  interest,  taxes,  depreciation,  amortization  and  other 
non-cash  expenses  calculated  on  a  12  month  trailing  basis  giving  pro  forma  effect  to  acquisitions 
and divestitures and is used by Superior to calculate its debt covenants and other credit information. 
Compliance  EBITDA  is  not  a  defined  performance  measure  under  IFRS.  Superior’s  calculation  of 
compliance EBITDA may differ from similar calculations used by comparable entities.

The capital structure of Superior and the calculation of its key capital ratios are as follows: 

As at December 31, 

Total shareholders’ equity  

Exclude accumulated other comprehensive loss  

Shareholders’ equity (excluding AOCI) 

Current borrowings (1) 
Borrowings (1) 

Less: Senior unsecured debentures 

Consolidated secured debt 

Add: Senior unsecured debentures 

Consolidated debt 
Current portion of convertible unsecured subordinated debentures (1) 
Convertible unsecured subordinated debentures (1) 

Total debt 

Total capital 

2011 

349.6 

55.3 

404.9 

54.3 

707.8 

(150.0) 

612.1 

150.0 

762.1 

49.9 

541.5 

1,353.5 

2010

754.4

54.1

808.5

136.2

603.8

(150.0)

590.0

150.0

740.0

–

641.4

1,381.4

1,758.4 

2,189.9

(1) Borrowings and convertible unsecured subordinated debentures are before deferred issue costs and discounts.

130 

Superior Plus Corp. 

 
 
 
 
Twelve Months Ended December 31, 

Net loss 

Adjusted for: 

  Finance expense 

  Realized gains on derivative financial instruments included in finance expense 

  Depreciation of property, plant and equipment 

  Depreciation and amortization included in cost of sales 

  Amortization of intangible assets 

Impairment of goodwill and intangible assets 

Impairment of property, plant and equipment 

Income tax expense (recovery) 

  Unrealized losses on derivative financial instruments 

  Proforma impact of acquisitions 
Compliance EBITDA (1) 

2011 

(302.6) 

85.5 

2.3 

48.4 

44.9 

41.9 

378.6 

3.4 

(50.4) 

9.7 

1.5 

263.2 

2010

(75.8)

75.2

2.9

49.0

46.4

30.4

89.5

– 

6.5

2.2

4.8

231.1

(1)  EBITDA, as defined by Superior’s revolving term credit facility, is calculated on a trailing 12-month basis taking into consideration the pro 
forma impact of acquisitions and dispositions in accordance with the requirements of Superior’s credit facility. Superior’s calculation of 
EBITDA and debt to EBITDA ratios may differ from those of similar entities.

The capital structure of Superior and the calculation of its key capital ratios are as follows: 

December 31, 

Consolidated debt to Compliance EBITDA  

Total debt to Compliance EBITDA  

24.  Deficit and Dividends

Balance at beginning of the year 

Net loss 

Dividends declared 

Prior period adjustment  

Balance at end of the year 

2011 

2.9:1 

5.1:1 

2010

3.2:1

6.0:1

December 31, 
2011 

December 31, 
2010

(797.9) 

(302.6) 

(127.7) 

– 

(1,228.2) 

(551.1)

(75.8)

(171.2)

0.2

(797.9)

As at December 31, 2011, Superior declared dividends of $5.5 million or $0.05 per share payable on 
January 15, 2012 to shareholders of record on December 31, 2011.

. 

2011 Annual Report 

131

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

25. 

 Supplemental Disclosure of Consolidated Statement of Net Loss and 
Comprehensive Loss

Revenue is recognized at the fair value of consideration received or receivable when the significant risks 
and rewards of ownership have been transferred.

2011 

2010

3,823.9 

3,448.5

53.7 

29.6 

2.0 

16.4 

56.8

28.5

2.3

1.3

3,925.6 

3,537.4

(2,979.7) 

(2,623.1)

(44.9) 

(73.5) 

(46.4)

(87.3)

(3,098.1) 

(2,756.8)

268.0 

3.2 

339.3 

(0.9) 

48.4 

46.1 

3.4 

(0.8) 

706.7 

37.4 

39.1 

5.0 

(1.7) 

8.0 

(2.3) 

85.5 

254.2

1.9

337.2

(1.2)

49.0

35.6

–

(0.3)

676.4

39.6

27.6

4.5

–

6.4

(2.9)

75.2

Revenues 
  Revenue from products 

  Revenue from the rendering of services 

  Rental revenue 

  Construction contract revenue 

  Realized gains on derivative financial instruments 

Cost of sales (includes products and services) 
  Cost of products and services 

  Depreciation of property, plant and equipment 

  Realized losses on derivative financial instruments 

Selling, distribution and administrative costs 
  Other selling, distribution and administrative costs 

  Employee future benefit expense 

  Employee costs 

  Gain on bargain purchase  

  Depreciation of property, plant and equipment 

  Amortization of intangible assets 

Impairment of property, plant, and equipment 

  Realized gains on the translation of U.S. denominated net working capital 

Finance expense 

Interest on borrowings 

Interest on convertible unsecured subordinated debentures 

Interest on obligations under finance leases  

  Gain on debenture redemption 

  Unwind of discount on debentures, borrowing and decommissioning liabilities 

  Realized gains on derivative financial instruments 

132 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
26.  Net Loss Per Share

Net loss per share computation, basic and diluted (1) 

  Net loss 

  Weighted average shares outstanding (millions) 

Net loss per share, basic and diluted 

2011 

2010

(302.6) 

109.2 

$(2.77) 

(75.8)

105.6

$(0.72)

(1) All outstanding convertible debentures have been excluded from this calculation as they were anti-dilutive.

The following potential ordinary shares are anti-dilutive and are therefore excluded from the weighted 
average number of ordinary shares for the purposes of diluted earnings per share.

(millions) 

Convertible Debentures 
5.75%  

5.85%  

7.50%  

5.75%  

6.00%  

7.50%  

Total anti-dilutive instruments 

Notes 

19 

19 

19 

19 

19 

19 

2011 

1.4 

2.4 

5.3 

9.1 

9.9 

6.6 

34.7 

2010

4.9

2.4

5.3

9.1

9.9

–

31.6

27.  Share Based Compensation
Restricted/Performance Shares
Under the terms of Superior’s long-term incentive program, restricted shares (RSs), performance shares 
(PSs) and/or director shares (DSs) can be granted to directors, senior officers and employees of Superior. 
All three types of shares entitle the holder to receive cash compensation in relation to the value of a 
specified number of underlying notional shares. RSs vest evenly over a period of three years commencing 
from the date of grant, except for RSs issued to directors which vest three years from the date of grant. 
Payments are made on the anniversary dates of the RS to the holders entitled to receive them on the 
basis of a cash payment equal to the value of the underlying notional shares. PSs vest three years from 
the  date  of  grant  and  their  notional  value  is  dependent  on  Superior’s  performance  as  compared  to 
established benchmarks. DSs vest immediately on the date of grant and payments are made to directors 
once they retire based on the number of notional shares outstanding and the value of the shares on that 
date. Employee compensation expense for these plans is charged against net earnings (losses) over the 
vesting period of the RSs, PSs, amd DSs. The amount payable by Superior in respect of RSs, PSs and DSs 
changes as a result of dividends and share price movements. The fair value of all the RSs, PSs, and DSs 
is equal to Superior’s common share market price and the divisional notional share price if related to a 
divisional plan. In the event of an employee termination, any unvested shares are forfeited on that date.

. 

2011 Annual Report 

133

 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

For the year ended December 31, 2011 total compensation expense related to RSs, PSs and DSs was 
$3.9 million (December 31, 2010 – $7.7 million). Payouts during the year ended December 31, 2011 
under  the  long  term  incentive  plan  were  completed  at  a  weighted  average  price  of  $8.43  per  share 
(December 31, 2010 – $9.99 per share) for RSs and $14.65 per share (December 31, 2010 – $11.52 per 
share) for PSs. For the year ended December 31, 2011 the total carrying amount of the liability related 
to RSs, PSs and DSs was $3.7 million (December 31, 2010 – $8.8 million).

The movement in the number of units under the long term incentive program was as follows:

Year Ended December 31, 2011 
DSs 
PSs 
RSs 

Year Ended December 31, 2010
PSs 

RSs 

DSs

Opening number of shares 

962,193  1,008,945 

– 

1,020,357 

Granted  

715,093 

386,881 

187,655 

Dividends reinvested 

175,583 

77,401 

Forfeited  

Payouts 

(168,575) 

(232,785) 

(428,915) 

(288,691) 

– 

– 

– 

447,328 

61,559 

(147,707) 

(419,345) 

674,577 

320,381 

99,272 

(48,045) 

(37,240) 

Ending number of shares 

1,255,379 

951,752 

187,655 

962,193 

1,008,945 

–

–

–

–

–

–

28. 

 Supplemental Disclosure of Non-Cash Operating Working Capital Changes

December 31 

2011 

2010

Changes in non-cash working capital 

  Trade receivable and other 

Inventories 

  Trade payable and other payables 

  Purchased working capital 

  Other 

82.8 

(36.0) 

(13.1) 

0.7 

(4.3) 

30.1 

(170.8)

(23.6)

23.8

39.0

(11.7)

(143.3)

29.  Commitments
Purchase commitments under long-term natural gas and propane contracts for the next five years and 
thereafter are as follows:

2012 

2013 

2014 

2015 

2016 

2017 and thereafter 

(1) Does not include the impact of financial derivatives. (See Note 21)

CDN$ (1) 

Natural Gas 

US$ 
Propane 

US$
Heating Oil

16.0 

9.1 

0.7 

(0.2) 

− 

− 

6.7 

− 

− 

− 

− 

− 

44.3

−

−

−

−

−

Superior is similarly committed to long-term natural gas and propane sales contracts to supply customers.

134 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
30.  Related-Party Transactions and Agreements
Transactions between Superior and its subsidiaries, which are related parties, have been eliminated on 
consolidation and are not disclosed in this note.

For the year ended December 31, 2011, Superior incurred $1.7 million (December 2010 – $0.9 million) 
in legal fees, with Norton Rose Canada LLP. Norton Rose Canada LLP is a related party with Superior as 
a board member is a Partner at the law firm.

Remuneration Of Directors And Other Key Management Personnel
The key management personnel of Superior are comprised of members of the Superior Plus Board of 
Directors, executives of Superior and presidents of Superior’s business segments.

The  remuneration  of  directors  and  other  members  of  key  management  personnel  during  the  twelve 
months ended December 31 was as follows:

Twelve Months Ended December 31, 

  Short-term employee benefits 

  Post-employment benefits 

  Termination benefits 

  Share-based payments 

2011 

4.6 

0.2 

1.8 

4.4 

2010

4.9

0.2

0.2

2.8

(1) Short-term employee benefits paid to directors and other members of key management personnel includes salaries and bonuses. 

. 

2011 Annual Report 

135

 
Notes to the Consolidated Financial Statements

31.  Group Entities

Significant Subsidiaries 

Superior Plus LP 

619220 Saskatchewan Ltd. 

Superior International Inc. 

Superior General Partner Inc. 

Superior Plus Canada Financing Inc. 

Superior Energy Management Operations Inc. 

Superior Energy Management Holdings LP 

Superior Energy Management Electricity Inc. 

Superior Energy Management Electricity LP 

Superior Energy Management Gas Holdings LP 

6751261 Canada Inc. 

Superior Energy Management Gas Inc. 

Superior Energy Management Gas LP 

Superior Plus US Holdings Inc. 

Superior Plus US Financing Inc. 

ERCO Worldwide Inc. 

ERCO Worldwide (U.S.A) Inc. 

Superior Plus Construction Products Corp. 

The Winroc Corporation (Midwest) 

Superior Plus US Energy Services Inc. 

Burnwell Gas of Canada 

Commercial E Industrial ERCO (Chile) Limitada 

Country of 
Incorporation 

Ownership Interest  
From January 1,  
2010 Through To  
December 31, 2011

Canada 

Canada 

Canada 

Canada 

Canada 

Canada 

Canada 

Canada 

Canada 

Canada 

Canada 

Canada 

Canada 

U.S.A 

U.S.A 

U.S.A 

U.S.A 

U.S.A 

U.S.A 

U.S.A 

Canada 

Chile 

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

32.  Segment Information
Superior has adopted IFRS 8 Operating Segments, which requires operating segments to be identified 
on  the  basis  of  internal  reports  about  components  of  the  Company  that  are  regularly  reviewed  by 
the  chief  operating  decision  maker  in  order  to  allocate  resources  to  the  segments  and  to  assess  
their performance.

Superior operates three distinct reportable operating segments: Energy Services, Specialty Chemicals and 
Construction Products Distribution. Superior’s Energy Services operating segment provides distribution, 
wholesale procurement and related services in relation to propane, heating oil and other refined fuels. 
Energy Services also provides fixed-price natural gas and electricity supply services. Superior’s Specialty 
Chemicals operating segment is a leading supplier of sodium chlorate and technology to the pulp and 
paper industries and is a regional supplier of potassium and chloralkali products to the U.S. Midwest. 
Superior’s  Construction  Products  Distribution  operating  segment  is  one  of  the  largest  distributors  of 
commercial and industrial insulation in North America and the largest distributor of specialty construction 
products to the walls and ceilings industry in Canada. Superior’s corporate office arranges intersegment 

136 

Superior Plus Corp. 

 
 
 
 
 
 
foreign  exchange  contracts  from  time  to  time  between  its  operating  segments.  Realized  gains  and 
losses pertaining to intersegment foreign exchange gains and losses are eliminated under the corporate 
cost column. All of Superior’s operating segments conduct business with customers of various sizes and 
do not rely extensively on any single customer for revenue streams.

For the year ended December 31, 2011 

Revenues 

Energy 

Specialty 
Services  Chemicals 

2,686.1 

527.7 

Cost of sales (includes product & services) 

(2,225.7) 

(335.3) 

Gross Profit 

Expenses 

460.4 

192.4 

  Selling, distribution and administrative costs  141.2 
  Depreciation of property, plant and  

  equipment 

  Amortization of intangible assets 

  Employee costs 

  Finance expense 

Impairment of intangible assets  
  and goodwill 

  Unrealized losses (gains) on derivative  

  financial instruments 

41.0 

36.7 

186.5 

3.9 

300.6 

(15.6) 

Net earnings (losses) before income taxes 

(233.9) 

Income tax recovery 

Net earnings (losses) 

– 

(233.9) 

59.9 

1.8 

6.7 

62.2 

0.3 

– 

5.4 

56.1 

– 

56.1 

Construction 
Products 
 Distribution 

711.8 

(537.1) 

174.7 

63.9 

5.6 

2.7 

86.6 

1.2 

78.0 

Total  
Corporate  Consolidated

– 

– 

– 

3,925.6

(3,098.1)

827.5

7.9 

272.9 

– 

– 

4.0 

80.1 

48.4

46.1

339.3

85.5

– 

378.6 

– 

19.9 

9.7

(63.3) 

(111.9) 

– 

(63.3) 

50.4 

(61.5) 

(353.0)

(50.4)

(302.6)

. 

2011 Annual Report 

137

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

For the year ended December 31, 2010 

Energy 

Specialty 
Services  Chemicals 

Construction 
Products 
 Distribution 

Total  
Corporate  Consolidated

Revenues 

2,338.3 

481.5 

Cost of sales (includes products & services) 

(1,904.2) 

(307.3) 

Gross Profit 

Expenses 

434.1 

174.2 

  Selling, distribution and administrative costs  129.5 

59.4 

  Depreciation of property, plant  

  and equipment 

  Amortization of intangible assets 

  Employee costs 

  Other expenses 

  Finance expense 

Impairment of intangible assets and goodwill 

  Unrealized losses (gains) on derivative  

  financial instruments 

Net earnings (losses) before income taxes 

Income tax expense 

Net earnings (losses) 

37.4 

26.3 

187.2 

5.3 

4.0 

– 

26.4 

18.0 

– 

18.0 

3.8 

6.5 

59.7 

– 

0.2 

– 

5.3 

39.3 

– 

39.3 

717.6 

(545.3) 

172.3 

61.9 

7.8 

2.8 

83.6 

0.1 

0.4 

89.5 

– 

– 

– 

3,537.4

(2,756.8)

780.6

3.8 

254.6

– 

– 

6.7 

1.2 

70.6 

– 

49.0

35.6

337.2

6.6

75.2

89.5

– 

(29.5) 

2.2

(73.8) 

– 

(73.8) 

(52.8) 

6.5 

(59.3) 

(69.3)

6.5

(75.8)

138 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net Working Capital, Total Assets, Total Liabilities, Acquisitions and Purchase of Property, 
Plant and Equipment

Energy 

Specialty 
Services  Chemicals 

Construction 
Products 
 Distribution 

Total  
Corporate  Consolidated

As at December 31, 2011 

  Net working capital (1) 

  Total assets 

  Total liabilities 

As at December 31, 2010 

  Net working capital (1) 

  Total assets 

  Total liabilities 

As at January 1, 2010 

  Net working capital (1) 

  Total assets 

  Total liabilities 

239.8 

1,008.6 

369.2 

290.2 

1,410.9 

449.4 

145.4 

1,112.5 

414.7 

25.7 

618.8 

208.3 

33.5 

653.1 

177.3 

17.6 

688.8 

177.5 

For the year ended December 31, 2011 

  Acquisitions 

  Purchase of property, plant  

  and equipment 

14.8 

– 

19.9 

16.1 

For the year ended December 31, 2010 

  Acquisitions 

  Purchase of property, plant and equipment 

148.0 

20.9 

0.3 

15.6 

129.8 

218.8 

68.8 

108.3 

278.3 

74.0 

111.0 

392.2 

92.0 

– 

2.1 

17.7 

2.8 

(18.0) 

347.5 

1,197.5 

(31.1) 

354.6 

1,241.8 

(30.3) 

360.3 

934.5 

– 

0.1 

– 

1.5 

377.3

2,193.4

1,843.8

400.9

2,696.9

1,942.5

243.7

2,553.8

1,618.7

14.8

38.2

166.2

40.8

(1)  Net working capital reflects amounts as at year end and is comprised of trade and other receivables, prepaid expenses and inventories, less 

trade and other accounts payables, deferred revenue and dividends and interest payable.

. 

2011 Annual Report 

139

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

33.  Geographic Information

Canada 

United 
States 

Total  
Other  Consolidated

Revenues for the year ended December 31, 2011 

1,743.7 

2,091.8 

90.1 

3,925.6

Property, plant and equipment as at  
  December 31, 2011 

Intangible assets as at December 31, 2011 

Goodwill as at December 31, 2011 

Total assets as at December 31, 2011 

Revenues for the year ended December 31, 2010 

Property, plant and equipment as at  
  December 31, 2010 

Intangible assets as at December 31, 2010 

Goodwill as at December 31, 2010 

Total assets as at December 31, 2010 

Property, plant and equipment as at January 1, 2010 

Intangible assets as at January 1, 2011 

Goodwill as at January 1, 2010 

Total assets as at January 1, 2010 

486.5 

26.9 

185.6 

1,337.9 

1,691.8 

511.8 

39.8 

391.5 

1,781.4 

536.5 

47.3 

456.7 

1,784.9 

349.3 

38.7 

0.5 

788.3 

1,762.2 

349.7 

144.4 

80.2 

843.9 

289.2 

138.3 

70.8 

709.0 

49.2 

– 

– 

67.2 

83.4 

50.9 

– 

– 

71.6 

54.3 

– 

– 

885.0

65.6

186.1

2,193.4

3,537.4

912.4

184.2

471.7

2,696.9

880.0

185.6

527.5

59.9 

2,553.8

34.  Comparative Figures
Certain reclassifications of prior year amounts have been made to conform to current period presentation. 
Specifically,  $16.1  million  and  $15.4  million  have  been  reclassified  to  trade  and  other  receivables 
from trade and other payables to provide comparative presentation of certain Construction Products 
Distribution vendor and customer rebates as at January 1, 2010 and December 31, 2010, respectively.

35.  Explanation of Transition to IFRS
Superior’s  financial  statements  for  the  year  ended  December  31,  2011  are  the  first  annual  financial 
statements that comply with IFRS and these financial statements were prepared as described in Note 2, 
including the application of IFRS 1. 

IFRS  also  requires  that  comparative  financial  information  be  provided.  As  a  result,  the  first  date  at  
which  Superior  has  applied  IFRS  was  January  1,  2010  (Transition  Date).  IFRS  1  requires  first-time 
adopters to retrospectively apply all effective IFRS standards as of the reporting date, which for Superior 
is December 31, 2011. However, it also provides for certain optional exemptions and certain mandatory 
exceptions for first-time IFRS adopters. 

First-time Adoption of IFRS 
Set forth below are the applicable IFRS 1 elective exemptions and mandatory exceptions applied in the 
conversion from GAAP to IFRS.

140 

Superior Plus Corp. 

 
 
 
 
IFRS Elective Exemptions
Share-Based Payment Transactions
IFRS 2, Share-based Payment, encourages application of its provisions to equity instruments granted 
on or before November 7, 2002, but requires the application only to equity instruments granted after 
November  7,  2002  that  had  not  vested  by  the  Transition  Date.  Superior  has  elected  to  utilize  this 
exemption to avoid applying IFRS 2 Share-Based Payment retrospectively and restate all share-based 
liabilities  that  were  settled  before  the  date  of  transition  to  IFRS.  Accordingly,  all  unsettled  liabilities 
arising from share-based payment transactions are in compliance with the principles of IFRS after the 
Transition Date.

Changes in the Decommissioning Liabilities Included in the Cost of Property, Plant and Equipment
Superior  as  elected  to  utilize  this  exemption  to  avoid  retrospective  restatement  of  all  changes  in 
decommissioning, restoration, and similar liabilities that are included in property, plant and equipment 
prior to the Transition Date.

Leases
Superior  has  elected  to  apply  the  transitional  provisions  of  IFRIC  4  Determining  Whether  an 
Arrangement  Contains  a  Lease  to  determine  only  whether  any  existing  contract  or  arrangements  at 
the Transition Date contains a lease under IFRIC 4 and if so, to apply IAS 17 Leases from the inception 
of that arrangement.  Furthermore, Superior has elected to utilize the leases exemption to avoid the 
reassessment of determining whether an arrangement contained a lease at the Transition Date for all 
arrangements assessed prior to the Transition Date which resulted in the same outcome under IFRS and 
previous GAAP.

Fair Value or Revaluation as Deemed Cost
Generally,  for  Energy  Services,  Specialty  Chemicals  and  Construction  Products  Distribution  property, 
plant, equipment, Superior has elected to use the fair value as deemed cost exemption. Deemed cost 
is the cost under previous GAAP that was established by measuring items at fair value due to business 
combinations. For certain Energy Services property, plant and equipment, Superior has revalued assets 
at  deemed  cost  and  recorded  accumulated  depreciation  and  amortization  of  its  property,  plant  and 
equipment in accordance with its IFRS policies. 

Business Combinations
A first-time adopter may elect not to apply IFRS 3 Business Combinations, retrospectively to business 
combinations  completed  before  the  Transition  Date.  However,  if  a  first-time  adopter  restates  any 
business combinations to comply with IFRS 3, it shall restate all later business combinations and shall 
also apply IAS 27 from that same date. Superior has elected not to apply IFRS 3 to business combinations 
completed  before  the  Transition  Date.  Superior  has  applied  IFRS  3,  Business  Combinations,  to  all 
acquisitions completed during 2010 in accordance with IFRS. Superior has also tested all goodwill for 
impairment for acquisitions completed in 2010 and restated under IFRS 3. Superior also tested goodwill 
for impairment at the Transition Date to IFRS which resulted in no adjustments to goodwill.

. 

2011 Annual Report 

141

 
Notes to the Consolidated Financial Statements

Employee Benefits
IFRS  1  provides  the  option  to  retrospectively  apply  the  corridor  approach  under  IAS  19,  Employee 
Benefits, for the recognition of actuarial gains and losses, or recognize all cumulative gains and losses 
deferred under GAAP in opening retained earnings at the Transition Date. Superior elected to recognize 
all cumulative actuarial gains and losses that existed at its Transition Date in opening deficit for all of its 
employee benefit plans.

Cumulative Translation Differences
Retrospective application of IFRS would require Superior to determine cumulative currency translation 
differences in accordance with IAS 21, The Effects of Changes in Foreign Exchange Rates, from the date 
a subsidiary or equity method investee was formed or acquired. IFRS 1 permits cumulative translation 
gains  and  losses  to  be  reset  to  zero  at  the  Transition  Date.  Superior  elected  to  reset  all  cumulative 
translation gains and losses to zero in accumulated other comprehensive loss at its Transition Date.

Borrowing Costs
IAS  23  Borrowing  Costs,  requires  an  entity  to  capitalize  the  borrowing  costs  related  to  all  qualifying 
assets  for which the commencement date for capitalization is on or after January 1, 2009 or date of 
transition whichever is later. Superior has applied the transitional provisions prescribed in IAS 23, which 
has constituted a change in accounting policy. All borrowing costs related to qualifying assets for which 
the commencement date for capitalization is on or after the Transition Date have been capitalized.

IFRS Mandatory Exceptions
Derecognition of financial assets and liabilities
A  first-time  adopter  should  apply  the  derecognition  requirements  in  IAS  39  Financial  Instruments: 
Recognition  and  Measurement,  prospectively  to  transactions  occurring  on  or  after  January  1,  2004. 
Superior  has  applied  this  mandatory  exception  which  did  not  impact  any  of  Superior’s  previously 
reported results.

Hedge Accounting
Hedge  accounting  can  only  be  applied  prospectively  from  the  Transition  Date  to  transactions  that 
satisfy the hedge accounting criteria in IAS 39 at that date. Hedging relationships cannot be designated 
retrospectively  and  the  supporting  documentation  cannot  be  created  retrospectively.  Superior  has 
applied this mandatory exception which did not impact any of Superior’s previously reported results.

142 

Superior Plus Corp. 

Non-Controlling Interests
A  first-time  adopter  that  applies  IAS  27  Consolidated  and  Separate  Financial  Statements,  should 
apply the standard retrospectively, with the exception of the following requirements which are applied 
prospectively from the Transition Date:
  – 

 The requirement that total comprehensive income is attributed to the owners of the parent and to 
the non-controlling interests have a deficit balance;
 The requirements on accounting for changes in the parent’s ownership interest in a subsidiary that 
do not result in a loss of control; and
 The requirements on accounting for a loss of control over a subsidiary, and the related requirements 
of IFRS 5 Non-current Assets Held for Sale and Discontinued Operations.

  – 

  – 

Estimates
An entity’s estimates in accordance with IFRS at the date of transition to IFRS shall be consistent with 
estimates made for the same date in accordance with previous GAAP (after adjustments to reflect any 
difference in accounting policies), unless there is objective evidence that those estimates were in error.

Superior  has  applied  these  mandatory  exceptions  which  did  not  impact  any  of  Superior’s  previously 
reported results.

Reconciliations between GAAP and IFRS
IFRS 1 requires an entity to reconcile equity, net earnings (losses) and comprehensive income for prior 
periods.  The  following  represents  the  reconciliations  from  GAAP  to  IFRS  for  the  respective  periods 
noted for equity, earnings and comprehensive income.

. 

2011 Annual Report 

143

 
Notes to the Consolidated Financial Statements

Reconciliation of Equity as at January 1, 2010
GAAP  Adjustments 
GAAP accounts (millions of dollars) 

Notes 

Reclassifications 

IFRS 

IFRS accounts

Assets  
  Current Assets 

  Cash and cash equivalents 

24.3 

  Accounts receivable and other 

(a) (j) 

329.9 

Inventories 

(k) 

  Future income tax asset 
  Current portion of unrealized gains  

  on derivative financial instruments  

  Property, plant and equipment  

(b) (d) 

Intangible assets 

  Goodwill 
  Accrued pension asset  
  Deferred income tax asset 
Investment tax credits 

  Long-term portion of unrealized gains  
  on derivative financial instruments  

(l) 

(m) 
(c) 
(g) 

− 
145.7 
59.0 

22.2 

581.1 

668.0 

180.0 

528.4 
18.2 
165.7 
120.2 

28.5 

− 

85.7 

− 
(2.2) 
− 

− 

83.5 

213.6 

4.0 

(0.9) 
(18.2) 
(18.3) 
− 

− 

2,290.1 

263.7 

Liabilities and Shareholders’ Equity 
  Current Liabilities 

  Accounts payable and accrued  

liabilities 

(n) 

296.8 

(1.4) 

  Unearned revenue 
  Current portion of term loans 
  Dividends and interest payable to  
  shareholders and debenture holders 

(a) (d) 

  Current portion of deferred credit 
  Current portion of unrealized losses  
  on derivative financial instruments  

(e) 

5.8 
5.1 

14.2 

24.5 

77.8 

− 
103.8 

− 

(24.5) 

− 

− 

(21.3) 

21.3 
− 
(59.0) 

− 

  Current Assets
24.3  Cash and cash  
  equivalents

394.3 

 Trade and other 
receivables
21.3  Prepaid expenses
Inventories

143.5 
− 

  Unrealized gains on 
22.2  derivative financial   
instruments 

(59.0) 

605.6 

(1.6) 

1.6 

− 
− 
179.2 
(120.2) 

880.0 

185.6 

  Non Current Assets
 Property, plant and 
equipment
 Intangible assets and 
investment property

527.5  Goodwill

− 

326.6  Deferred tax
−  Deferred tax
  Unrealized 

− 

28.5 

−  2,553.8 

 gains on derivative 
financial instruments

− 

− 
− 

− 

− 

− 

  Current Liabilities

295.4 

 Trade and other 
payables

5.8  Deferred revenue

108.9  Borrowings

14.2 

− 

77.8 

 Dividends and 
interest payable

 Unrealized losses  
on derivative 
financial instruments

424.2 

77.9 

− 

502.1 

Liabilities
  Revolving term bank credits and  

term loans 

  Convertible unsecured subordinated  

  debentures 

  Asset retirement obligations and  

  environmental liabilities 
  Employee future benefits  

  Future income tax liability 
  Deferred credit 
  Long-term portion of unrealized losses  
  on derivative financial instruments  

(d) 

(o) 

(f) 
(c) 

(g) 
(e) 

633.2 

309.0 

0.9 
17.2 

22.1 
246.4 

52.6 

46.9 

(0.6) 

6.0 
12.9 

16.4 
(246.4) 

− 

  Non Current 

680.1  Borrowings

308.4 

 Convertible 
unsecured 
subordinated 
debentures

6.9  Provisions

30.1 

38.5 
− 

52.6 

 Employee future 
benefits
 Deferred tax

 Unrealized losses on 
derivative financial 
instruments

− 

− 

− 
− 

− 
− 

− 

Total Liabilities 

1,705.6 

(86.9) 

−  1,618.7 

Shareholders’ Equity 
  Shareholders’ capital 
  Contributed surplus 
  Deficit 
  Accumulated other comprehensive loss 

(h) 

Total Shareholders’ Equity 

144 

Superior Plus Corp. 

1,502.0 
5.3 
(883.3) 
(39.5) 

584.5 
2,290.1 

− 
− 
332.2 
18.4 

350.6 
263.7 

5.3  1,507.3  Capital
(5.3) 
− 
− 

(551.1)  Deficit

(21.1) 

− 

 Accumulated other 
comprehensive loss

935.1 
− 
−  2,553.8

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Reconciliation of Equity as at December 31, 2010
GAAP accounts (millions of dollars) 

Notes 

GAAP  Adjustments  Reclassifications 

IFRS 

IFRS accounts

Assets  
  Current Assets 
  Cash and cash equivalents 

8.9 

  Accounts receivable and other  

(a) (j) 

487.2 

87.1 

Inventories  

(k) 

  Future income tax asset 
  Current portion of unrealized gains on  

  derivative financial instruments  

  Property, plant and equipment  

(b) (d) 

Intangible assets 

  Goodwill 
  Accrued pension asset  
  Long-term portion of notes and  

  finance lease receivable 

  Future income tax asset  
Investment tax credits 

  Long-term portion of unrealized gains  
  on derivative financial instruments  

(l) 

(i) (m) 
(c) 

(g) 

173.3 
48.6 
31.4 

749.4 

687.7 

181.0 

478.7 
21.0 

12.1 

191.1 
117.4 

26.6 

− 
(6.2) 
− 
– 
− 

80.9 

225.9 

2.0 

(7.0) 
(21.0) 

− 

(47.8) 
− 

− 

(1.1) 

(23.3) 

23.3 
− 
(48.6) 
– 
− 

551.0 

7.8 

  Current Assets
 Cash and cash 
equivalents
 Trade and other 
receivables
23.3  Prepaid expenses
Inventories

167.1 
− 

31.4  Unrealized gains on 
 derivative financial 
instruments

(49.7) 

780.6 

(1.2) 

912.4 

1.2 

184.2 

 Property, plant and 
equipment
 Intangible assets and 
investment property

− 
− 

− 

471.7  Goodwill

− 

12.1 

 Notes and finance 
lease receivables

166.0 
(117.4) 

309.3  Deferred tax

− 

− 

26.6 

 Unrealized gains on 
derivative financial 
instruments

2,465.0 

233.0 

(1.1)  2,696.9 

Liabilities and Shareholders’ Equity 
  Current Liabilities 

  Accounts payable and accrued liabilities 

(n) 

317.8 

  Unearned revenue 
  Current portion of term loans  
  Dividends and interest payable to  

  shareholders and debenture holders 

(a) (d) 

  Current portion of deferred credit 
  Future income tax liability 
  Current portion of unrealized losses on  

  derivative financial instruments  

(e) 

6.8 
32.2 

15.5 

18.2 
1.3 

78.6 

1.5 

− 
104.0 

− 

(18.2) 

(1.1) 

318.2 

 Trade and other 
payables

− 
− 

− 

− 
(1.3) 

6.8  Deferred revenue

136.2  Borrowings

15.5 

 Dividends and 
interest payable

− 
− 

− 

− 

78.6 

 Unrealized losses on 
derivative financial 
instruments

  Revolving term bank credits  

  and term loans  

  Convertible unsecured  

  subordinated debentures 

  Asset retirement obligations and  

  environmental liabilities 
  Employee future benefits  

  Future income tax liability 
  Deferred credit 
  Long-term portion of unrealized losses  
  on derivative financial instruments  

  Total Liabilities 

Shareholders’ Equity 
  Shareholders’ capital 
  Contributed surplus 
  Deficit 
  Accumulated other comprehensive loss 

Total Shareholders’ Equity 

(d) 

(o) 

(f) 
(c) 

(g) 
(e) 

(i) 

(h) 

470.4 

87.3 

(2.4) 

555.3 

540.9 

621.7 

7.1 
19.2 

70.0 
229.6 
56.0 

55.8 

(0.8) 

6.1 
26.3 

(16.4) 
(229.6) 
− 

− 

596.7  Borrowings

(1.8) 

619.1 

 Convertible 
unsecured 
subordinated 
debentures

− 
− 

1.3 
− 
1.8 

13.2  Provisions
45.5 

 Employee future 
benefits

54.9  Deferred tax

− 

57.8  Unrealized losses on 

 derivative financial 
instruments

2,014.9 

(71.3) 

(1.1)  1,942.5 

1,601.2 
5.5 
(1,101.3) 
(55.3) 

450.1 
2,465.0 

(0.3) 
− 
303.4 
1.2 

304.3 
233.0 

. 

5.5 
(5.5) 
− 
− 

1,606.4  Capital

− 

(797.9)  Deficit

(54.1) 

 Accumulated other 
comprehensive loss

− 

754.4 
(1.1)  2,696.9 

2011 Annual Report 

145

 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Consolidated Financial Statements

The  following  narratives  explain  the  significant  differences  between  the  previous  historical  GAAP 
accounting policies and the current IFRS policies applied by Superior.

(a) Derecognition of Financial Assets
GAAP:  Certain  financial  assets  are  derecognized  under  GAAP  when  entities  do  not  retain  access  to 
all the economic benefits of the asset after a transfer of the receivable to a third party, including the 
accounts receivable securitization program.

IFRS: Under IFRS only certain financial assets can be derecognized when the related criteria are met. 
Based on a review of the IFRS criteria Superior’s accounts receivable securitization program does not 
qualify for derecognition. As such the previously derecognized balances have been recognized under 
IFRS and included under trade and other receivables and borrowings.

(b) Property, Plant and Equipment
Componentization and Major Inspection And Repairs
GAAP: The cost of an item of property, plant and equipment made up of significant separable component 
parts should be allocated to the component parts when practicable. Costs meeting the criteria to be 
classified as a betterment are capitalized. GAAP specifies that the costs incurred in the maintenance of 
the service potential of an item of property, plant and equipment is a repair, not betterment. 

IFRS: An entity is required to separately depreciate each part of property, plant and equipment that is 
significant in relation to the total cost of the property, plant and equipment item. Also, major inspections 
or overhauls required at regular intervals over the useful life of an item of property, plant and equipment 
which allows the continued use of the asset are required to be capitalized. As a result, Superior adjusted 
its  depreciation  of  property,  plant  and  equipment  based  on  the  each  item’s  component  parts  and 
capitalized certain recertifications, inspections and overhauls related to certain Energy Services assets.

Reversal of Prior Asset Impairment
GAAP: An impairment loss recognized in a prior period shall not be reversed if the fair value of the asset 
subsequently increases.

IFRS: An impairment loss recognized in a prior period for an asset other than goodwill may be reversed 
if, and only if, there has been a change in the estimates used to determine the recoverable amount of 
the asset since the last impairment loss was recognized. Under previous GAAP, Superior recognized an 
impairment loss on a Specialty Chemicals’ facility. Upon transition to IFRS, Superior has reversed this 
impairment up to previous cost less normal depreciation based on several market factor developments 
including  the  lower  power  rate  trend  in  the  facility’s  region,  major  cell  upgrade  investments  made 
between the time the impairment was recognized and the Transition Date and improved North American 
pulp and paper fundamentals.

146 

Superior Plus Corp. 

Capitalized Assets Related To Finance Leases
GAAP: To determine the appropriate classification of a lease as either capital or operating, an entity 
uses the following tests: the fair value versus the present value of the minimum lease payments, the 
lease term versus economic useful life, and the transfer of risks and rewards.

IFRS: To determine the appropriate classification of a lease as either finance or operating, an entity uses 
the same tests as under GAAP keeping in mind that IFRS adds an additional criterion noting that leased 
assets of a highly specialized nature might also be an indicator of a capital lease. Although the tests 
are consistent with GAAP and IFRS, the criteria in IAS 17 Leases are not framed in the same context as 
they do not provide a “bright line” and leave more room for judgment when assessing when a lease 
transfers substantially all of the risks and rewards incidental to ownership. As a result, on transition to 
IFRS, Superior  re-evaluated  its leases  and determined the appropriate classification between finance 
and operating leases. For those resulting finance leases, certain assets were capitalized and associated 
liabilities were recorded related to Energy Services and Construction Products Distribution.

(c) Accrued Pension Asset and Employee Future Benefits
As noted in the section discussing the IFRS applicable elective exemptions applied in the conversion 
from  GAAP  to  IFRS,  Superior  has  elected  to  recognize  all  cumulative  actuarial  gains  and  losses  that 
existed at the Transition Date in opening retained earnings for all of its employee future benefit plans.

Actuarial Gains and Losses
GAAP:  Actuarial  gains  and  losses  that  arise  in  calculating  the  present  value  of  the  defined  benefit 
obligation and the fair value of plan assets are recognized on a systematic and consistent basis, subject 
to  a  minimum  required  amortization  based  on  a  “corridor”  approach.  The  corridor  was  10%  of  the 
greater of the accrued benefit obligation at the beginning of the year and the fair value of plan assets at 
the beginning of the year. This excess is amortized as a component of pension expense into net earnings 
(losses) over the expected average remaining life of the active employees participating in the plans. 
Actuarial gains and losses below the 10% corridor are deferred.

IFRS:  Superior  has  elected  to  recognize  all  actuarial  gains  and  losses  immediately  in  a  separate 
consolidated statement of net loss and comprehensive loss without recycling to the income statement 
in subsequent periods. As a result, actuarial gains and losses are not amortized to net earnings (losses) 
but rather are recorded directly to other comprehensive income at the end of each period. As a result, 
Superior adjusted its pension expense to remove the amortization of actuarial gains and losses. Also 
Superior reclassified any accrued pension asset related to actuarial gains (loss) to Deficit at the Transition 
Date.

. 

2011 Annual Report 

147

 
Notes to the Consolidated Financial Statements

Measurement Date
GAAP: The measurement date of the defined benefit and plan assets can be a date up to three months 
prior to the date of the financial statements, provided the entity adopted this practice consistently from 
year to year. Superior used a measurement date of November 30th for the pension plans and December 
31st for the other post-employment plans.

IFRS: An entity is required to determine the present value of the pension obligation and the fair value of 
plan assets with sufficient regularity such that the amounts recognized in the financial statements do not 
differ materially from the amounts that would be determined at the balance sheet date. As a result, on 
transition to IFRS, Superior re-measured its pension obligations and plan assets as of January 1, 2010, 
which impacted the calculation of the pension expense.

Fair Value of Expected Return on Plan Assets
GAAP:  The  expected  return  on  plan  assets  is  the  product  of  the  expected  long-term  rate  of  return 
on plan assets and a market-related fair value of plan assets. The market-related fair value recognized 
changes in the fair value of plan assets over a five year period. 

IFRS: The expected return on plan assets is a product of the expected long-term rate of return on plan 
assets  and  the  fair  value  of  plan  assets  on  the  balance  sheet  date.  As  a  result,  Superior  adjusted  its 
pension expense to reflect an expected return on plan assets using the fair value of its plan assets at the 
end of each reporting period. 

(d) Finance Leasing Obligations
GAAP: To determine the appropriate classification of a lease as either capital or operating, an entity 
uses  the following  tests: the fair  value versus the present value of the minimum lease payments, the 
lease term versus economic useful life, and the transfer or risks and rewards.

IFRS: To determine the appropriate classification of a lease as either finance or operating, an entity uses 
the same tests as under GAAP keeping in mind that IFRS adds an additional criterion noting that leased 
assets of a highly specialized nature might also be an indicator of a capital lease. Although the tests 
are consistent with GAAP and IFRS, the criteria in IAS 17 Leases is not framed in the same context as 
they do not provide a “bright line” and leaves more room for judgment when assessing when a lease 
transfers substantially all of the risks and rewards incidental to ownership. As a result, on transition to 
IFRS,  Superior  re-evaluated  its  leases  and  determined  the  appropriate  classification  between  finance 
and operating leases. Any finance lease obligations have been grouped with current and non current 
borrowings. For those resulting finance leases, certain assets were capitalized and associated liabilities 
were recorded related to Energy Services and Construction Products Distribution.

148 

Superior Plus Corp. 

(e) Deferred Credit
GAAP: When, through a business combination or reorganization, an entity obtains tax basis that can be 
used to offset future income taxes payable, Emerging Ussues Committee (EIC) abstract – 110 stipulates 
that these future tax benefits should be recorded as future tax assets on the balance sheet. Any excess 
of the amounts assigned to the acquired assets over the consideration paid should be allocated pro rata 
to reduce the values assigned to any non-monetary assets acquired. If the allocation reduces the non-
monetary assets to zero, then the remainder should be classified as a deferred credit and amortized to 
net earnings (losses) over the life of the tax asset.

IFRS: When, through a business combination or reorganization, an entity obtains tax basis that can be 
used to offset future income taxes payable, IFRS stipulates that the difference between the recognized 
tax asset and the consideration paid to a third party to obtain those benefits is to be fully recognized in 
the income statement during the period in which the transaction occurred. As a result, on transition to 
IFRS, all deferred credits related to prior acquisitions were reclassified to opening deficit.

(f ) Provisions
GAAP:  An  entity  is  required  to  recognize  a  liability  for  an  asset  retirement  obligation  in  the  period 
in which it is incurred when a reasonable estimate of the amount of the obligation can be made. If a 
reasonable estimate of the amount of the obligation cannot be made in the period the asset retirement 
obligation is incurred, the liability shall be recognized when a reasonable estimate of the amount of the 
obligation can be made. Additionally, only a legal obligation associated with the retirement of a tangible 
long-lived asset establishes a clear duty or responsibility to another party that justifies the recognition 
of the liability.

IFRS: An entity is required to recognize a provision for obligations arising from both legal and constructive 
obligations regardless of the uncertainty of the nature or timing of the provision. As a result, on transition 
to  IFRS,  a  provision  for  decommissioning  costs  related  to  certain  Specialty  Chemicals  facilities  has  
been recorded.

Also  restructuring  provisions  are  only  included  as  part  of  acquired  liabilities  when  the  acquiree  has 
recognized  an  existing  liability  for  restructuring  in  accordance  with  application  IFRS  standards.  As 
a  result,  restructuring  provisions  recorded  as  part  of  the  purchase  price  allocation  under  GAAP  are 
charged to earnings under IFRS. Superior recognized various restructuring provisions related to business 
combinations completed in 2010 which could not be recognized under IFRS, as such the related amounts 
were adjusted through deficit.

(g) Deferred Income taxes
Superior has adjusted both deferred tax assets and liabilities due to recognizing deferred income taxes 
on the various adjustments made to the Superior balance sheet due to the transition to IFRS. 

. 

2011 Annual Report 

149

 
 
Notes to the Consolidated Financial Statements

(h) Accumulated Other Comprehensive Income (Loss)
As noted in the section discussing the IFRS applicable elective exemptions applied in the conversion 
from GAAP to IFRS, Superior has applied the one-time exemption to set the unrealized foreign currency 
gains  (losses)  on  translation  of  self-sustaining  foreign  operations  (“currency  cumulative  translation 
adjustment” or “CTA”) to zero as of January 1, 2010. The cumulative translation adjustment balance as 
of January 1, 2010 of $22.1 million was recognized as an adjustment to opening deficit. The application 
of the exemption had no impact on net equity. 

(i) Goodwill
Business Combinations
As  stated  in  the  section  entitled  IFRS  Exemption  Options,  Superior  did  not  early  adopt  IFRS  3  for 
business combinations completed during 2010. Consequently, business combinations completed prior 
to January 1, 2010 have not been restated and the carrying amount of goodwill under IFRS as of January 
1, 2010 is equal to the carrying amount under GAAP as of that date. The IFRS adjustments below relate 
to acquisitions completed on or after January 1, 2010. 

Measurement of Purchase Price
GAAP: Shares issued as consideration to complete a business combination are measured at their market 
price a few days before and after the date the parties reached an agreement on the purchase price and 
the proposed transaction is announced.

IFRS: Shares issued as consideration to complete a business combination are measured at their market 
value  at  the  acquisition  closing  date.  As  a  result,  goodwill  and  shareholders’  capital  were  reduced 
relative to the re-measurement of the shares issued as consideration for the Burnaby Assets acquisition.

Acquisition Related Costs
GAAP:  If certain conditions are  met, the costs of restructuring an acquisition can be included in the 
purchase  price  and  the  allocation  of  the  acquisition  costs.  Also  direct  costs  incurred  to  complete  an 
acquisition can be included in the allocation of acquisition costs to the assets acquired.

IFRS:  Restructuring  provisions  are  only  included  as  part  of  the  acquired  liabilities  when  the  acquiree 
has recognized an existing liability for restructuring in accordance with application IFRS standards. As 
a  result,  restructuring  provisions  recorded  as  part  of  the  purchase  price  allocation  under  GAAP  are 
charged to earnings under IFRS. Superior recognized various restructuring provisions which could not 
be  recognized  under  IFRS,  as  such  the  related  amounts  were  adjusted  through  goodwill  and  other 
payables.

Under  IFRS  all  direct  acquisition  costs  incurred  to  complete  a  business  combination  are  charged  to 
earnings. As such, Superior has adjusted goodwill and earnings due to previously capitalizing acquisition 
costs under GAAP.

150 

Superior Plus Corp. 

Correction of Historical GAAP Differences
The net impact of correcting the historical GAAP differences was a decrease of $3.2 million in total assets, 
a $2.0 million increase in total liabilities and a $5.2 million decrease in total equity, as at January 1, 2010. 
The net impact as at December 31, 2010 was consistent with the above noted amounts. See below for 
further details on the corrected items. 

(j)  Superior has reduced accounts receivables within the Specialty Chemicals segment due to previous 

revenue recognition differences with GAAP. 

(k)  Superior  has  reduced  inventories  in  order  adjust  for  previous  reconciliation  issues  associated  with 
inventory  balances  within  the  Energy  Services  segment.  Also  inventories  have  been  reduced  due 
to  a  reclassification  of  parts  related  inventory  within  Specialty  Chemicals  into  property,  plant  and 
equipment and retained earnings.

(l)  Superior has increased the value of its intangible assets in order to correct a previous revaluation issue 

under GAAP.

(m)  Superior has reclassified a portion of the Sunoco purchase equation under GAAP into property, plant 

and equipment as certain amounts were previously incorrectly grouped with goodwill. 

(n)  Superior  has  decreased  trade  and  other  payables  as  certain  liabilities  under  GAAP  were  not  

properly recognized. 

(o)  Superior has adjusted the outstanding convertible debentures in order to comply with the effective 

interest rate method under GAAP.

Presentation Reclassifications 
1) Prepaid Expenses
All prepaid expenses are presented separately on the face of the balance sheet.

2) Investment Property
Under  GAAP  investment  properties  can  be  grouped  with  property,  plant  and  equipment  and  under 
IFRS any amounts associated with investment property should be reclassified. Superior has grouped all 
investment property with intangible assets and investment property.

3) Deferred Taxes and Investment Tax Credits
Superior has reclassified all current deferred tax amounts and investment tax credits with non-current 
deferred taxes on the face of the balance sheet.

4) Contributed Surplus
Superior has reclassified all contributed surplus with share capital on the face of the balance sheet.

. 

2011 Annual Report 

151

 
Notes to the Consolidated Financial Statements

Reconciliation of Net Loss for the Year Ended December 31,2010
IFRS 
(millions of dollars except per share amounts)  Notes 

GAAP  Adjustments 

Reclassifications 

IFRS Accounts

Revenues 
Cost of products sold 
Realized gains (losses) on derivative 
  financial instruments 
Gross Profit 

(i) 
(a) (i) 

3,529.2 
(2,661.3) 

(80.3) 
787.6 

− 
(1.3) 

− 
(1.3) 

8.2  3,537.4  Revenues
(94.2)  (2,756.8)  Cost of sales

80.3 
(5.7) 

− 

780.6  Gross Profit

Operating and administrative costs 

(b) 

624.4 

(23.4) 

75.4 

676.4 

Deprecation of property, plant and 
  equipment 

(c) 

(d) 

Amortization of intangible assets 
Interest on revolving term bank credits 
  and term loan 
Interest on convertible unsecured 
  subordinated debentures 
Accretion of convertible debenture issue  
  costs and asset retirement obligations 
Impairment of goodwill and intangible assets 

(j) 

(e) 

(k) 

− 

37.7 

25.0 

39.6 

27.6 

 6.7 
89.5 

5.4 

13.7 

 3.0 

 4.4 

 − 

(0.4) 
− 

1.2 

6.6 

(51.4) 

(28.0) 

− 

− 

(27.6) 

− 

(6.3) 
− 

− 
89.5 

31.2 

75.2 

 Finance expense

Unrealized losses (gains) on derivative 
  financial instruments  

 2.2 

− 

− 

2.2 

Net loss before income taxes 

 (65.1) 

(4.0) 

(0.2) 

(69.3) 

Income tax recovery (expense) 

(f) 

 18.1 

(24.8) 

0.2 

(6.5) 

852.7 

2.7 

(5.5) 

849.9 

Net Loss 

Net Loss 
Other comprehensive income (loss): 
  Unrealized foreign currency gains  
(losses) on translation of foreign 

  operations 

(47.0) 

(28.8) 

(47.0) 

(28.8) 

− 

− 

(75.8) 

 Net Loss

(75.8)  Net Loss

(g) 

(25.0) 

(2.4) 

− 

(27.4) 

  Actuarial defined 

  benefit gains (losses) 

(h) 

− 

(19.9) 

− 

(19.9) 

  Reclassification of derivative losses  

  previously deferred 

12.1 

− 

Income tax on other comprehensive income   

(2.9) 

5.1 

− 

− 

12.1 

2.2 

 Selling, distribution 
and administrative 
costs
 Other expenses

 Impairment of  
goodwill and 
intangible assets

 Unrealized losses 
(gains) on derivative 
financial  
instruments 

 Net loss before 
income taxes
 Income tax recovery 
(expense)

 Unrealized foreign 
currency gains (loss-
es) on translation of 
foreign operations

 Actuarial defined  
benefit gains (losses)

 Reclassification of 
derivative losses  
previously deferred
 Income tax on other 
comprehensive 
income

Comprehensive Loss  

(62.8) 

(46.0) 

− 

(108.8)  Comprehensive Loss

152 

Superior Plus Corp. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The  following  narratives  explain  the  significant  differences  between  the  previous  historical  GAAP 
accounting policies and the current IFRS policies applied by Superior.

(a) Cost of Products Sold
GAAP:  Under  GAAP,  all  manufacturing  costs  are  absorbed  into  the  carrying  cost  of  manufactured 
inventory and flow through the income statement only once the related inventory has been sold. These 
manufacturing costs (deprecation and amortization included) will then become part of the entity’s cost 
of products sold. 

IFRS: Under IFRS, inventory is accounted for in the same manner as under GAAP, with manufacturing 
costs being absorbed into the inventory’s carrying value and expensed through the income statement as 
a cost of product sold. The depreciation and amortization component of inventory is larger under IFRS 
than GAAP, due to the componentization of Superior’s property, plant & equipment described and the 
impairment reversal detailed above in note (b).

(b) Operating And Administrative Costs and Selling, Distribution and Administrative Costs
Leases
GAAP: To determine the appropriate classification of a lease as either capital or operating, an entity 
uses  the following tests:  the fair  value versus the present value of the minimum lease payments, the 
lease term versus economic useful life, and the transfer or risks and rewards. 

IFRS: To determine the appropriate classification of a lease as either finance or operating, an entity uses 
the same tests as under GAAP keeping in mind that IFRS adds an additional criterion noting that leased 
assets of a highly specialized nature might also be an indicator of a capital lease. Although the tests 
are consistent with GAAP and IFRS, the criteria in IAS 17 Leases is not framed in the same context as 
they do not provide a “bright line” and leaves more room for judgment when assessing when a lease 
transfers substantially all of the risks and rewards incidental to ownership. As a result, upon transition 
to IFRS, Superior re-evaluated its leases and determined the appropriate classification between finance 
and operating leases, any finance lease obligations have been grouped with current and non current 
borrowings. The classification of a number of leases as finance type has resulted in a decrease in operating 
costs as lease payments are now broken into principal repayments and interest costs.

Componentization and Major Inspection and Repairs
GAAP: The cost of an item of property, plant and equipment made up of significant separable component 
parts should be allocated to the component parts when practicable. Costs meeting the criteria to be 
classified as a betterment are capitalized. GAAP specifies that the costs incurred in the maintenance of 
the service potential of an item of property, plant and equipment is a repair, not a betterment. 

IFRS: An entity is required to separately depreciate each part of property, plant and equipment that is 
significant in relation to the total cost of the property, plant and equipment item. Also, major inspections 
or overhauls required at regular intervals over the useful life of an item of property, plant and equipment 
which allows the continued use of the asset are required to be capitalized. As a result operating costs 
were reduced due to the capitalization of various expenditures for major inspections and overhauls.

. 

2011 Annual Report 

153

 
Notes to the Consolidated Financial Statements

Employee Benefit Expense
Fair Value of Expected Return on Plan Assets
GAAP:  The  expected  return  on  plan  assets  is  the  product  of  the  expected  long-term  rate  of  return 
on plan assets and a market-related fair value of plan assets. The market-related fair value recognized 
changes in the fair value of plan assets over a five year period. 

IFRS: The expected return on plan assets is a product of the expected long-term rate of return on plan 
assets  and  the  fair  value  of  plan  assets  on  the  balance  sheet  date.  As  a  result,  Superior  adjusted  its 
pension expense to reflect an expected return on plan assets using the fair value of its plan assets at 
the end of each reporting period. This adjustment has resulted in a reduction of the annual employee 
benefits expense during the period.

(c) Other Expenses
Acquisition Related Costs
GAAP:  If  certain  conditions  are  met,  the  costs  of  restructuring  an  acquisition  can  be  included  in  the 
purchase  price  and  the  allocation  of  the  acquisition  costs.  Also  direct  costs  incurred  to  complete  an 
acquisition can be included in the allocation of acquisition costs to the assets acquired.

IFRS: Under IFRS all direct acquisition costs incurred to complete a business combination are charged 
to  earnings.  As  such,  Superior  has  increased  other  expenses  due  to  the  recognition  in  earnings  of 
previously capitalizing acquisition costs under GAAP.

(d) Depreciation of Property, Plant And Equipment
GAAP: When an entity owns complex assets that are comprised of numerous parts, each of the asset’s 
major components must be separated and depreciated over its particular useful life. A component should 
be separately tracked if its individual cost is significant in relation to the total cost of the asset. Although this 
concept was theoretically included in Canadian GAAP, it was only required to be applied when practical to do so. 

IFRS:  In  contrast  to  GAAP’s  treatment  of  limiting  the  application  of  componentization  to  situations 
where  such  application  is  practical,  IFRS  requires  that  an  entity  will  apply  componentization  to  all  of  
its assets.

Reversal of Impairment of Property, Plant and Equipment
GAAP: Reversal of impairment losses is not permitted.
IFRS:  Reversal  of  impairment  losses  is  required  for  assets  other  than  goodwill  if  certain  criteria  are 
met. As a result, Superior reversed the impairment on Specialty Chemicals Valdosta, Georgia sodium 
chlorate facility due to changes in the North American chlorate market. The reversal of the impairment 
has increased the amount of depreciation of property, plant and equipment.

154 

Superior Plus Corp. 

Capitalized Assets Related to Finance Leases
GAAP: To determine the appropriate classification of a lease as either capital or operating, an entity 
uses the following tests: the fair value versus the present value of the minimum lease payments, the 
lease term versus economic useful life, and the transfer of risks and rewards.

IFRS: To determine the appropriate classification of a lease as either finance or operating, an entity uses 
the same tests as under GAAP keeping in mind that IFRS adds an additional criterion noting that leased 
assets of a highly specialized nature might also be an indicator of a capital lease. Although the tests 
are consistent with GAAP and IFRS, the criteria in IAS 17 Leases is not framed in the same context as 
they do not provide a “bright line” and leaves more room for judgment when assessing when a lease 
transfers substantially all of the risks and rewards incidental to ownership. As a result, on transition to 
IFRS, Superior  re-evaluated  its leases  and determined the appropriate classification between finance 
and operating leases. For those resulting finance leases, certain assets were capitalized and associated 
liabilities were recorded related to Energy Services and Construction Products Distribution. Depreciation 
of property, plant and equipment has increased due to the capitalization of various finance type leases 
as part of the transition to IFRS.

(e) Finance Expense
GAAP: Consistent with note (d) to the above reconciliation of comprehensive income (loss), the criteria 
for  capitalization  of  leases  are  narrower  and  less  judgmental  than  under  IFRS.  Consequently,  fewer 
leases were capitalized under GAAP as compared to IFRS, resulting in a smaller interest expense on 
Superior’s leasing obligations. 

IFRS: Consistent with note (d) to the above reconciliations of financial position, the criteria for capitalization 
of leases are broader and more judgmental under IFRS than GAAP. Consequently, upon transition to 
IFRS, Superior has capitalized numerous Energy Services and Construction Products Distribution leases 
under  IFRS  that  were  classified  as  operating  leases  under  GAAP.  The  increased  interest  expense  is 
reflective of the interest incurred on these additional leasing obligations. 

(f ) Income Tax Recovery (Expense)
Superior  has  adjusted  income  tax  recovery  (expense)  due  to  the  impact  of  the  various  adjustments 
made to Superior balance sheet as a result of the transition to IFRS. Specifically, the changes to income 
taxes are primarily related to the impact of reversing any amounts associated with previously recognized 
deferred credits and adjustments to property, plant and equipment.

(g)  Unrealized Foreign Currency Gains (Losses) on Translation of Foreign Operations
The change in unrealized foreign currency gains (losses) on translation of foreign operations is due to 
the revaluation of IFRS related adjustments recognized in Superior’s foreign operations.

. 

2011 Annual Report 

155

 
Notes to the Consolidated Financial Statements

(h)  Amortization of Actuarial Defined Benefit Gains (Losses)
Canadian  GAAP:  Actuarial  gains  and  losses  that  arise  in  calculating  the  present  value  of  the  defined 
benefit obligation and the fair value of plan assets are recognized on a systematic and consistent basis, 
subject  to  a  minimum  required  amortization  based  on  a  “corridor”  approach.  The  corridor  was  10% 
of the greater of the accrued benefit obligation at the beginning of the year and the fair value of plan 
assets at the beginning of the year, with the excess being amortized into the income statement over the 
expected average remaining life of the active employees participating in the plans.

IFRS: An entity may adopt any systematic method that results in faster recognition of actuarial gains 
and losses than the 10% corridor method, provided that the same basis is applied to both gains and 
losses and is applied consistently from period to period. Superior has elected to recognize the entirety 
of  actuarial  gains  and  losses  during  the  period  in  which  they  occur.  If  an  entity  adopts  a  policy  of 
recognizing actuarial gains and losses in the period in which they occur, it may recognize them in other 
comprehensive  income,  provided  that  it  does  so  for  all  of  its  defined  benefit  plans  and  for  all  of  its 
actuarial gains and losses. Consistent with this, Superior’s actuarial gains and losses are now included in 
its accumulated other comprehensive income.

Correction Of Historical GAAP Related Items
The net impact of correcting the historical GAAP differences was a $3.0 million increase in amortization 
of intangible assets and a $0.2 million decrease in accretion of convertible debentures, for the twelve 
months ended December 31, 2010. See below for further details on the corrected items. 

(i) Revenues and Cost of Products Sold
The increase in revenue and cost of products sold was due to adjusting Specialty Chemical’s revenue 
recognition policy in accordance with GAAP.

(j) Amortization of Intangible Assets
The increase in amortization of intangible assets is due to an increase in Specialty Chemicals’ amortization 
of patents due to the correction of a prior period revaluation issue under GAAP.

(k) Accretion of Convertible Debentures
The decrease in accretion of the convertible debentures and borrowings is due the impact of adoption 
of the effective interest rate method under GAAP.

Presentation Reclassification
Reclassification of Realized Gains (Losses) on Derivative Financial Instruments
Superior has chosen to present expenses in the consolidated statement of net loss and comprehensive 
loss  on  the  nature  of  the  expense.  As  such  any  realized  gains  (losses)  have  been  allocated  between 
revenue and cost of sales based on their nature.

156 

Superior Plus Corp. 

Reclassification  of  depreciation  of  property,  plant  and  equipment  and  amortization  of  
intangible assets
Superior has chosen to present expenses in the consolidated statement of net loss and comprehensive 
loss  on  the  nature  of  the  expense.  As  such  any  depreciation  and  amortization  amounts  have  been 
allocated to selling, distribution and administrative costs based on their nature.

Reclassification of Interest on Revolving Term Bank Credits, Interest on Convertible Debentures 
and Accretion of Debenture Issues Costs
Superior has chosen to present expenses in the consolidated statement of net loss and comprehensive 
loss on the nature of the expense. As such any interest and accretion amounts associated with obligations 
have been allocated to finance expense based on their nature.

Impact of IFRS on Superior’s Statement of Cash Flows
The significant changes to Superior’s cash flow statement from GAAP to IFRS are as follows:

Capitalized Assets Related to Finance Leases
As noted above, Superior has capitalized approximately $60.0 million of leases due to the transition to 
IFRS, as such under IFRS any repayment of those leases will be included in the financing activities of the 
statement of cash flow as compared to an operating expense under GAAP.

Presentation Changes
Under  IFRS,  income  taxes  and  interest  paid  during  the  period  are  deducted  from  cash  flow  from 
operating activities and under GAAP there was no such requirement to include these amounts within 
the cash flow reconciliation. 

. 

2011 Annual Report 

157

 
Selected Historical Information (1)

Energy Services

(millions of dollars except where noted) 

2011 

Years Ended December 31
2010 

2009 

2008 

2007

Canadian Propane Distribution sales volumes 

(million of litres sold) 

U.S. Refined Fuels sales volumes  

(millions of litres sold) (2) 

Fixed-price natural gas volumes (millions of GJs sold) 

21 

27 

1,741 

1,702 

1,305 

1,235 

1,277 

1,377 

1,429

Total Canadian Propane Distribution sales margin 

(cents per litre) 

Total U.S. Refined Fuels sales margin (cents per litre) (2) 

Natural gas sales margin (cents per GJ) 

Gross profit 

EBITDA from operations 

Specialty Chemicals

(millions of dollars except where noted) 

Total chemical sales volume (MT) 

Average chemical selling price (dollars per MT) 

Gross profit 

EBITDA from operations 

Construction Products Distribution

17.1 

7.9 

146.9 

455.2 

133.6 

2011 

772 

685 

238.7 

115.2 

(millions of dollars except where noted) 

2011 

153 

33 

18.5 

10.0 

90.2 

340.2 

97.6 

– 

33 

–

37

18.4 

17.2

– 

80.5 

331.9 

103.3 

–

84.1

325.3

111.5

17.5 

7.6 

91.2 

434.9 

114.7 

Years Ended December 31
2010 

2008 

2009 

735 

655 

220.2 

101.5 

634 

720 

210.0 

93.0 

727 

633 

235.3 

116.5 

Years Ended December 31
2010 

2009 

2008 

2007

768

557

205.2

91.8

2007

Gross profit (3) 
EBITDA from operations (3) 

174.7 

172.3 

122.3 

140.7 

129.8

24.2 

26.8 

22.8 

37.4 

36.7

Superior Plus Corp. Consolidated

(millions of dollars except where noted) 

2011 

Years Ended December 31
2010 

2009 

2008 

2007

Revenues 

Gross profit 

EBITDA from operations 

Adjusted operating cash flow 

Adjusted operating cash flow per share 

Average number of shares outstanding (millions) 

Total assets 
Senior debt (4) (5) 
Total debt (4) (5) 

3,925.6 

3,537.4  2,246.7 

2,487.3  2,355.4

827.5 

273.0 

180.4 

$1.65 

109.2 

780.6 

243.0 

162.9 

$1.54 

105.6 

653.4 

213.4 

163.9 

$1.80 

91.0 

669.1 

257.2 

192.3 

$2.18 

88.3 

661.8

240.0

179.5

$2.08

86.5

2,193.4 

2,696.9  2,274.0 

2,026.9  1,542.8

612.1 

590.0 

738.1 

1,353.5 

1,381.4  1,054.8 

577.7 

825.3 

441.0

687.8

(1) 
(2) 
(3) 
(4) 
(5) 

Certain 2010 amounts have been restated as a result of the adoption of IFRS.
U.S. Refined Fuels assets were purchased during 2009 and 2010.
Acquisition of Specialty Products and Insulation Inc. was completed during 2009.
Includes off-balance sheet accounts receivable securitization program.
Senior debt and total debt are stated before deferred issue costs.

158 

Superior Plus Corp. 

 
 
 
 
 
 
 
Corporate Information

Board of Directors 

Grant D. Billing
Chairman 
Calgary, Alberta

Catherine (Kay) M. Best
Calgary, Alberta

Luc Desjardins
President and Chief Executive Officer
Calgary, Alberta

Robert J. Engbloom, Q.C.
Calgary, Alberta

Randall J. Findlay
Calgary, Alberta

Norman R. Gish
Calgary, Alberta

Peter A.W. Green
Lead Director
Campbellville, Ontario

James S.A. MacDonald
Toronto, Ontario

Walentin (Val) Mirosh
Calgary, Alberta

David P. Smith
Toronto, Ontario

Peter Valentine
Calgary, Alberta

Corporate Officers and  
Senior Management

Jay Bachman
Vice-President, Investor Relations and Treasurer

Nick Beuglet
Corporate Controller

Wayne M. Bingham
Executive Vice-President 
and Chief Financial Officer

Luc Desjardins
President and Chief Executive Officer

Douglas Elliott
President, Superior Propane

Craig S. Flint
Vice-President, Business Development 
and Compliance 

Greg L. McCamus
President, U.S. Refined Fuels  
and Superior Energy Management

Eric McFadden
Executive Vice-President
Business Development

Dave Tims
Senior Vice-President, Commodity Portfolio 
Management 

Paul S. Timmons
President, Specialty Chemicals

Paul J. Vanderberg
President, Construction Products Distribution

. 

2011 Annual Report 

159

 
Businesses

Energy Services

Construction Products Distribution

Canadian Operations
4949 – 51 Street SE
Calgary, Alberta T2B 3S7
Toll-free: 1-800-668-1589  
Tel: 403-236-5383
Fax: 403-279-0372

U.S. Operations
PO Box 576 
1097 Commercial Avenue
East Petersburg, Pennsylvania
17520-0576
Tel: 717-569-3900

Specialty Chemicals

ERCO Worldwide
200, 302 The East Mall
Toronto, Ontario M9B 6C7
Tel: 416-239-7111
Fax: 416-239-0235

Canadian Propane Distribution
Superior Propane
1111 – 49 Avenue NE
Calgary, Alberta T2E 8V2
Toll-free: 1-877-873-7467 
Tel: 403-730-7500
Fax: 403-730-7512

U.S. Refined Fuels
Superior Energy Services
1870 South Winton Road
Suite 200
Rochester, New York 14618
Toll-free: 1-877-927-6488
Fax: 585-328-7114

Supply Portfolio Management
Superior Gas Liquids
1400, 840 – 7 Avenue SW
Calgary, Alberta T2P 3G2
Toll-free: 1-888-849-3525
Fax: 403-883-6589

Fixed-Price Energy Services
Superior Energy Management
6860 Century Avenue
East Tower, Suite 2001
Mississauga, Ontario L5N 2W5
Toll-free: 1-866-772-7727
Fax: 905-542-7715

160 

Superior Plus Corp. 

Shareholder Information

Superior Plus Corp. 

Suite 1400, 840 – 7 Avenue SW
Calgary, Alberta T2P 3G2
Telephone: 403-218-2970
Facsimile: 403-218-2973
Toll Free: 1-866-490-PLUS (7587)
E-mail: info@superiorplus.com
Website: www.superiorplus.com

Trustee and Transfer Agent

Computershare Trust Company of Canada
Suite 600, 530 – 8 Avenue SW
Calgary, Alberta T2P 3S8
or:
9th Floor, 100 University Avenue
Toronto, Ontario M5J 2Y1
Toll Free: 1-800-564-6253
Website: www.computershare.com/ca

Auditors

Deloitte & Touche LLP
Chartered Accountants
700, 850 – 2nd Street SW
Calgary, Alberta T2P 0R8

a
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a
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a
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i

d
e
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n
i
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P

Annual Meeting of Shareholders

The Corporation’s Annual Meeting of  
shareholders will be held in the Bonavista Room  
of The Westin Calgary, 320 – 4 Avenue SW,  
Calgary, Alberta, on Wednesday, May 2, 2012, 
at 2:00 p.m. (MDT).

Toronto Stock Exchange  
(TSX) Listings

SPB:  

Superior Plus Corp. shares

SPB.db.b:  

SPB.db.c:  

SPB.db.d:  

SPB.db.e: 

SPB.db.f: 

SPB.db.g: 

 5.75% Convertible Debentures,  
convertible at $36.00 per share 
Maturity date: December 31, 2012

 5.85% Convertible Debentures,  
convertible at $31.25 per share 
Maturity date: October 31, 2015

 7.5% Convertible Debentures,  
convertible at $13.10 per share 
Maturity date: December 31, 2014

 5.75% Convertible Debentures,  
convertible at $19.00 per share 
Maturity date: June 30, 2017

 6.00% Convertible Debentures,  
convertible at $15.10 per share  
Maturity date: June 30, 2018

 7.50% Convertible Debentures,  
convertible at $11.35 per share  
Maturity date: October 31, 2016

m
o
c
.
e
g
d
e
n

i
l
r
e
m
w
w
w

.

.
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n

I

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g
d
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n

i
l
r
e
M
y
b
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u
d
o
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P

Superior Plus Share Price and Volumes – TSX
Quarterly high, low, close and volumes for 2010 and 2011. 
The table below sets forth the high and low prices, as well as the volumes, for the shares as traded on the TSX, on a  
quarterly basis. 

2011 

High  

Low  

Volume  

High  

2010  

Low  

Volume

First quarter  
Second quarter  
Third quarter  

$ 12.49  
$ 11.85  
$ 11.58  

$ 10.50    20,530,193 
$ 10.70    10,803,881 
$  7.35   16,046,126 

$ 14.99  
$ 14.50  
$ 13.82  

$ 13.34  
$ 11.00  
$ 11.12 

 20,539,218
 16,576,309
 15,692,164

Fourth quarter  

$  7.83  

$  5.21    28,655,110 

$ 12.34  

$ 10.37  

 19,864,927

Year  

$ 12.49  

$  5.21    76,035,310 

$ 14.99  

$ 10.37  

 72,672,618

. 

2011 Annual Report 

161

 
 
 
 
 
 
 
 
 
 
 
 
 
 
For more information about Superior Plus Corp.  
send your enquiries to info@superiorplus.com

Superior Plus Corp.
Suite 1400, 840 – 7 Avenue SW
Calgary, Alberta T2P 3G2
Tel: 403-218-2970  Fax: 403-218-2973  
Toll-Free: 1.866.490-PLUS (7587)

www.superiorplus.com