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The Sage Group

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FY2021 Annual Report · The Sage Group
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1

Knocking down 
barriers

Annual Report  
and Accounts 2021

 
 
 
 
 
 
 
 
Contents

Strategic Report

1

2

4

6

8

10

14

16

18

20

22

24

26

28

29

32

38

42

50

57

Introduction

At a glance

Chair's statement

Market opportunity 

Our products

Chief Executive's review

Addressing and adapting to customer macrotrends

Our strategy – strategic priorities

Our strategy – Sage Digital Network

Business model

Investment case

Our key performance indicators 

Section 172(1) Statement and key stakeholders

Non-financial information statement

Sustainability and Society 

Environment

People

Financial review

Risk management 

Principal risks and uncertainties 

Governance

67

70

72

74

120

158

Chair’s introduction to  
corporate governance

Board of Directors

Executive Committee

Corporate Governance Report

Directors’ Remuneration Report

Directors’ Report

Financial Statements

166

176

181

241

249

252

Independent auditor’s report to 
the members of The Sage Group plc.

Group financial statements

Notes to the Group  
financial statements

Company financial statements

Glossary

Shareholder information

Highlights

Financial highlights

Organic recurring 
revenue growth

5.4%

FY20: 8.4%

Strategic KPIs

Renewal  
by value

99%

FY20: 99%

Organic operating  
margin

 19.3%

FY20: 22.0%

Subscription 
penetration

 70%

FY20: 65% 

Annualised recurring 
revenue (ARR) growth

Sage Business  
Cloud penetration

 7.7%

FY20: 4.7%

67%

FY20: 60%

Other key highlights

Underlying cash 
conversion

 126%

FY20: 123%

Statutory revenue 
growth

(3.0)%

FY20: (1.7)%

Organic revenue growth

Dividend

3.1%

FY20: 3.6%

17.68p

FY20: 17.25p

About our non-GAAP measures and why we use them
Throughout the Strategic Report we quote two kinds of non-GAAP measure: underlying and organic. Underlying measures allow management 
and investors to compare performance without the potentially distorting effects of foreign exchange movements, one-off items or non-
operational items.
Organic measures allow management and investors to understand the like-for-like performance of the business. Full definitions of underlying 
and organic can be found within note 2 of the financial statements. Reconciliations of statutory revenue, operating profit and basic earnings per 
share to their underlying and organic equivalents are in the Financial review starting on page 42.

Knocking down barriers

Sage works with millions of small and mid-sized businesses 
(SMBs) around the world, helping them with our technology 
and our support, and seeking to make their lives easier and 
knock down barriers to success. 

To ensure we continually meet the needs of our customers 
and support the communities in which they operate, we have 
refreshed our strategic framework. Our purpose is to knock 
down barriers so everyone can thrive. Our ambition is to be 
the trusted network for SMBs, building experiences that 
connect, remove friction and deliver insights. 

For a summary of our 
strategic framework  
see page 3.

Annual Report and Accounts 2021  |  The Sage Group plc.

1

At a glance

About Sage
Sage exists to knock down barriers so everyone can thrive, starting with the millions of small and 
mid-sized businesses served by us, our partners and accountants. Customers trust our finance,  
HR and payroll software to make work and money flow. By digitising business processes and 
relationships with customers, suppliers, employees, banks and governments, our digital network 
connects SMBs, removing friction and delivering insights. Knocking down barriers also means we  
use our time, technology and experience to tackle digital inequality, economic inequality and the 
climate crisis.

Where we operate
Global reach, local focus 

39%

North America*

22%

Northern Europe*

39%

International*

Learn more about our cloud 
solutions on pages 8-9.

17

11,700

92%

Countries

Colleagues globally 

Recurring revenue*

 * Percentage of total organic revenue.

2

Annual Report and Accounts 2021  |  The Sage Group plc.

Purpose

To knock down barriers 
so everyone can thrive

Ambition

To be the trusted network for  
small and mid-sized businesses  
- an integrated experience of  
digital and human connections

Strategic priorities

Scale  
Sage Intacct

Expand medium 
beyond financials

Build the  
small business 
engine

Scale  
the network

Learn  
and disrupt

Learn more on pages 16-17.

Sage promises to our stakeholders

Customers

Colleagues

Society

Shareholders

We build every experience 
with human insight  
and ingenuity. 

We are committed to people, 
driven by innovation, 
energising everyone  
to make a difference. 

We tackle digital inequality, 
economic inequality and the 
climate crisis, using our time, 
technology and experience. 

We target  
sustainable growth in 
shareholder value. 

Learn more  
on pages 14-15.

Learn more  
on pages 38-40.

Learn more  
on pages 29-31.

Learn more  
on pages 22-23.

Annual Report and Accounts 2021  |  The Sage Group plc.

3

 
 
Chair’s statement
Accelerating growth with purpose

“ Building on our strategic investment 
across Sage Business Cloud, and our 
focus on accelerating growth 
particularly in cloud native solutions, 
the Group enters FY22 in a strong 
position and with momentum.”

Andrew Duff
Chair

I am delighted to be able to share my thoughts with you for 
the first time since becoming Chair of Sage on 1 October.

I have already observed many strong qualities across  
the organisation, including first and foremost the energy, 
enthusiasm and talent evident among colleagues. Through 
their commitment, Sage plays a vital role in supporting 
Small and Medium Businesses globally. The opportunity  
to oversee and support the long-term success of the Group 
as it builds on its transformation to a subscription-based 
cloud business is an exciting one – and one to which I’m  
fully committed.

I am grateful to the Board, Executive Committee and 
broader team for their warm welcome. I’d particularly  
like to thank my predecessor, Sir Donald Brydon, for his 
strong support and counsel during the transition, and for  
his service and impact over the nine years of his tenure.  
He leaves behind a focused business with a clear strategy 
and purpose and a strong management team.

Purpose-driven performance
The Board has adopted a new strategic framework for  
the business, governed by the Group’s purpose: to knock 
down barriers so everyone can thrive. This governing 
purpose defines our attitudes to each other and to the 
communities and customers with whom we interact.  
Our purpose complements an understanding of the wider 
economic significance of a thriving SMB sector. Serving  
and supporting SMBs is at the heart of what Sage does,  
not only through its software and digital solutions, but also 
through access to its network as well as the business advice 
it provides. 

It is clear that a close alignment between our business 
activities and Sage’s wider purpose is central to the 
sustainability of the Group, as we create solutions that  
meet the current and future needs of our customers, while 
fostering a culture that embraces diversity and inclusion. 
Encouraging innovation is key, as the Group continues to 
enhance the capabilities of Sage Business Cloud, making it 
a more compelling digital environment in which customers 
can connect, collaborate and do business.

4

Annual Report and Accounts 2021  |  The Sage Group plc.

Looking back at FY21
The Group entered the year amid ongoing uncertainty 
relating to the Covid-19 pandemic. However, thanks to a 
continued focus on execution, and reflecting our increased 
strategic investment in sales, marketing and innovation,  
the Group achieved a strong operational and financial 
performance, gaining momentum throughout the year.

Subscription revenues grew by 11% on an organic basis  
to £1.24bn, with 70% of Group revenue now coming from 
subscription, up from 65% last year. Sage Business Cloud 
revenue grew by 19% to over £1bn, and Sage Business  
Cloud penetration is 67%, up from 60% last year. While 
organic recurring revenue grew by 5.4% during the year, the 
increasing momentum generated through strong execution 
led to annualised recurring revenue (ARR) growth of 8%.  
The principal driver was cloud native ARR, which grew by 
44% to £347m. Organic operating profit margin declined by 
three percentage points to 19%, reflecting the Group’s 
significant strategic investment during the year. 

The Group remains strongly cash generative with underlying 
cash conversion of 126%. During the year Sage initiated 
share buyback programmes totalling £600m, reflecting  
the proceeds from recent disposals while also considering 
potential future capital requirements to support both 
organic and inorganic growth. In line with our policy  
of maintaining the dividend in real terms, the Group  
is proposing to increase the full-year dividend by 2.5%  
to 17.68p. 

The pandemic has presented many challenges to our 
colleagues and our customers. It is with much gratitude  
that I wish to acknowledge the way in which every colleague 
embraced the challenges and the new ways of working 
necessary to maintain our progress and support our 
customers, while looking after their families, parents  
and children. 

Travel between the UK and our businesses in North 
America, South Africa and Europe has been almost 
impossible for our leadership during the past 18 months. 
Despite this, I am delighted that all of these businesses have 
made substantial progress in 2021 and I greatly look forward 
to personally visiting these regions in the near future.

The Board in FY21
In March 2021, the Board was pleased to welcome Derek 
Harding as a Non-executive Director and member of the 
Audit and Risk Committee, bringing a wide range of financial 
leadership experience. A brief biography of Derek can be 
found on page 71. In April, Sangeeta Anand, who joined  
the Board last year, was appointed to the Audit and Risk 
Committee, further strengthening the technology skills  
of the Committee. 

In June we launched our Sustainability and Society strategy, 
setting out new commitments to address societal and 
economic inequality and to play our part in tackling the 
climate crisis, including targeting net zero carbon emissions 
by 2040. As a Board, we believe Sage can play a pivotal role 
in supporting a new generation of diverse and sustainable 
businesses, and we are committed to investing in education, 
technology and the environment as we execute on  
this strategy.

The Board maintained effective engagement with its key 
stakeholders, despite working remotely for most of the year. 
In September the Board met together, in person, for the first 
time since February 2020. Several Board members had not 
met each other in person since appointment, and it was an 
energetic and inspiring meeting. I look forward to building  
a strong cohesive dynamic over the coming months.

I have been particularly impressed by the way that Sage has 
implemented the Board Associate innovation – currently 
filled by Pamela Novoa Ralli, VP of Business Development 
(Partners & Alliances), based in Atlanta. Pamela has brought 
valuable insight and a colleague perspective to Boardroom 
discussions, enabling the Board to hear more of colleagues’ 
views while generating a greater understanding of the role 
of the Board among colleagues. Supporting her work is the 
Associates’ Council, which was formed last year and 
provides the Board with a wider range of colleague views 
and sentiment.

Looking forward to FY22 and beyond
Building on our strategic investment across Sage Business 
Cloud, and our focus on accelerating growth particularly in 
cloud native solutions, the Group enters FY22 in a strong 
position and with momentum. 

The Group’s new strategic framework promises customer 
experiences created with human insight and ingenuity, and 
recognises the increasing value to customers of the digital 
network that Sage solutions enable; connecting companies 
with their employees, suppliers, customers and regulatory 
authorities. Under this new framework, Sage’s ambition  
is to be the trusted network for SMBs, delivering value to 
customers by building experiences that connect, remove 
friction and fuel confidence. To realise this, our focus will be 
on delivering against five strategic priorities. You can read 
more about these new priorities on pages 16-17.

I look forward to the future with confidence, as Sage delivers 
on its purpose of knocking down barriers to help everyone 
thrive. I truly believe that through our focus on meeting our 
customers’ needs and the commitment of our talented 
colleagues, together with the financial strength of our 
business, Sage is well placed to deliver high-quality, 
sustainable growth to the benefit of shareholders and  
all our stakeholders.

The Board’s statement in respect of matters pertaining  
to section 172(1) of the Companies Act 2006 is set out on 
page 26.

Further insight into the activities of the Board for FY21 can 
be found on pages 96 to 101.

Andrew Duff
Chair

Annual Report and Accounts 2021  |  The Sage Group plc.

5

Market opportunity
Growing market opportunity  
as businesses accelerate their  
digital transformation

Total addressable market (TAM)
Sage’s TAM is forecast to reach $38bn in 2022 (5% growth 
year-on-year) and exceed $40bn in 2023 (6% growth 
year-on-year). Included within this TAM is Accounting and 
Financials, HR and Payroll applications for businesses with 
up to 2,000 employees. The TAM comprises over 67 million 
small and medium businesses.

Accelerating cloud growth
Digital transformation among Sage’s customers is 
accelerating, partly driven by the global pandemic, as SMBs 
globally prioritise flexibility, resilience and productivity. TAM 
growth in 2022 and 2023 is comprised of 12% cloud growth 
and a 1% decline in the on-premise market. Cloud adoption 
rates globally are forecast to reach 55% in 2022 and 58% in 
2023. The US is the most cloud-adoptive region and forecast 
to reach 65% in 2023, with the UKI expected to be at 56% 
and France at 41%.

Growth in cloud share of TAM

Total 
addressable 
market (TAM)  
set to be worth 
>$40bn in 2023

Company estimate based 
on external sources

2021: $18.8bn

2022: $20.9bn

12% CAGR

2023: $23.5bn

6

Annual Report and Accounts 2021  |  The Sage Group plc.

Unique capabilities  
to capture the market opportunity

Through its well-established and trusted  
brand, Sage’s global scale combined with local 
expertise provides a unique understanding of 
the needs of SMBs. 

We have a track record of taking our customers through  
a changing business environment over many years and  
we have that expertise all over the world.

Sage’s solutions enable businesses to be more productive 
by automating processes and providing better business 
insights, continuously enriched through innovation. 

Our differentiator is our ability to deliver an experience to 
our customers which is both digital and human and to do 
it globally.

Our well-established partner network of accountants  
and resellers, together with a growing ecosystem of ISVs, 
enhances our capabilities and reach, enabling us to scale 
and grow.

Sage’s strong digital and direct sales presence is 
further enhanced by a global network of partners 
contributing significant indirect sales:

80,000

Accountants who advise 
and sell Sage solutions

40,000

Value Added Resellers 
(VARs) who sell and 
implement Sage solutions

 Dozens

Of strategic alliances 
including Microsoft,  
PwC, Amazon

700

Independent Software 
Vendors (ISVs) and app 
developers who add  
further functionality and 
vertical customisation to 
Sage solutions

1,400

Partner integrations  
in our marketplace

Our Competitive Advantages 

We have unrivalled global reach and unique 
local focus 
The span of Sage’s customer base, from start-ups  
to the mid-market, and its global presence in major 
economies, provides unique insight into SMBs and  
their changing needs

We are a trusted partner
Sage has a strong reputation as a trusted advisor, 
renowned for keeping customers safe and compliant, 
which increases loyalty

We have a world-class cloud product portfolio 
Sage continually innovates and invests in technology  
to provide market-leading solutions that connect Sage 
Business Cloud customers into a single digital network

We build enduring relationships 
Sage prides itself on the strength of its customer 
relationships and its ecosystem of reseller partners, 
accountants and ISVs, all supported by a dedicated 
team of customer services colleagues

Annual Report and Accounts 2021  |  The Sage Group plc.

7

Our products 
Creating products and services that  
connect, remove friction and deliver insights

Our solutions, whether cloud native or cloud connected, enable businesses to be more productive, 
resilient and flexible. We are continuously innovating to enrich these solutions, not just adding better 
features but providing a rich digital environment, a network of applications and services that make it 
easier for customers to connect, collaborate and do business. 

Sage serves millions of small and mid-sized customers around the world

Small businesses
Small customers are typically owner-run businesses with 
professionals or small teams responsible for finances and 
human resources. They are looking to automate accounting 
and compliance while managing costs and cash flow. Our 
solutions are simply tailored to their specific needs, enabling 
them to prioritise their time and stay on top of regulations. 

Mid-sized businesses
Mid-sized customers are often scaling and transforming, 
with functions structured around specialist teams and 
departments. They are focused on growth and efficiency, 
requiring insight and automation. Our solutions give finance 
and HR professionals insights to help their organisations 
analyse, strategise, and anticipate, by effectively integrating 
processes and procedures. 

Sage Business Cloud is a suite of unified solutions that add high value with common services, so customers can integrate 
and migrate data across solutions. This is supported by a rich and robust marketplace of ISV apps and emerging tech across 
Artificial Intelligence, Machine Learning and automation.

Cloud connected  
and hybrid solutions

Cloud native solutions

Mid-sized 
businesses 

Small 
businesses 

Sage X3

Sage 200cloud

Sage Intacct

Sage People

Sage 50cloud

Sage Accounting

Sage Payroll

Sage HR

Cloud connected and hybrid solutions combine 
the power and productivity of the desktop with 
the freedom and security of the cloud.

Cloud native solutions offer anytime, anywhere 
availability, automatic updates and full access 
to a wide ecosystem of partners and ISVs,  
in a hosted environment.

8

Annual Report and Accounts 2021  |  The Sage Group plc.

Supporting customers  
with award-winning solutions

Sage Intacct

Sage Accounting

Sage Intacct is a best-in-class provider of cloud 
accounting software products and financial 
management solutions that deliver deep accounting 
capabilities across multiple industries, designed to 
accelerate customer success.

Sage Accounting is a unique and award-winning 
proposition that ensures small businesses, 
accountants and bookkeepers can remotely manage 
their customer data, accounts and people all in one 
native cloud destination.

easily add more functionality as 
they scale and grow. 

Sage Intacct serves customers  
in the medium segment, focusing 
on services-centric industries  
as well as construction and real 
estate and wholesale distribution, 
ensuring the product strategy is 
laser-focused on customer needs. 
Sage Intacct is available to 
customers in the US, Canada, 
Australia, UK and South Africa.

Industry analysts have named  
Sage Intacct as a Visionary.  
Sage Intacct provides finance 
professionals with a powerful cloud 
financial management platform, 
offering deep multi-dimensional 
accounting, automation for 
efficient financial operations and 
sophisticated visibility for real-time 
decision making. 

Sage Intacct’s technology uses 
open APIs, making it easy to 
connect with third-party cloud 
applications. In addition, Sage 
Intacct is a modular solution where 
customers only pay for what they 
need, giving them the flexibility to 

Sage Accounting is a cloud-based 
solution designed for small 
business owners and sole traders 
operating in any industry – from 
professional services to 
construction to retail. It enables 
customers to quickly and easily 
create and track invoices, track 
cash flow, accept payments, record 
transactions, automate admin, 
capture expenses, and much more.

by taking a photo of receipts, 
invoices, and supplier statements. 
Accounting Plus offers all the 
Standard features plus support  
for multiple currencies and 
inventory management, targeting 
professional users. Over time,  
our objective is to launch Sage 
Accounting into other geographies, 
using the UK go-to-market as a 
blueprint for success.

Sage Accounting Start is ideal for 
sole traders and micro-businesses. 
Accounting Standard is designed 
for small businesses, offering more 
advanced features through the 
integration of AutoEntry which 
enables data capture and upload 

As part of our suite of solutions 
catering to small businesses, Sage 
Payroll and Sage HR (formerly 
CakeHR) are both available as 
add-ons and integrate seamlessly 
with Sage Accounting.

Sage Payroll
Sage Payroll software helps 
small businesses manage 
their payroll with confidence. 
Sage Business Cloud payroll 
is an intuitive, cloud-based 
payroll solution that helps 
customers to run their payroll 
reliably and flexibly, including 
pensions filing and HMRC 
submissions and compliance.

Sage People
Sage People empowers  
leading multinational, mid-size 
organisations to build great 
employee experiences that truly 
engage and inspire their people. 
A cloud HR and People system 
that allows businesses to 
effectively respond to changing 
priorities, Sage People uses 
powerful automation, 
comprehensive analytics, and 
flexible workflows to ensure 
global workforces can adapt and 
thrive, whilst staying connected.

Sage X3
X3 provides faster, more  
intuitive and tailored business 
management solutions than 
conventional ERP for product-
centric businesses looking to 
thrive and stay competitive in the 
face of growing complexity. X3 
transforms how businesses 
manage people, processes and 
operations, allowing them to 
embrace change at speed.

Sage 50cloud 
and Sage 200cloud
Our Sage 50cloud and Sage 
200cloud franchises provide  
a range of cloud connected 
accounting solutions for small 
and medium businesses that 
combine the freedom and 
security of the cloud with the 
power and productivity of the 
desktop, enabling customers to 
control their business and gain 
complete visibility over their 
finances and operations. 

Annual Report and Accounts 2021  |  The Sage Group plc.

9

Chief Executive’s review
Sustainably growing  
for our stakeholders

“ We have consistently delivered 
against our strategic priorities,  
and growth is now accelerating. 
Small and mid-sized businesses are 
adopting digital solutions faster 
than ever, and Sage is ideally 
positioned to support them.”

Steve Hare
Chief Executive

Sage delivered a strong performance in FY21.  
We achieved recurring revenue growth ahead  
of our initial expectations and ended the year 
with real momentum, supported by our strategic 
investment in sales, marketing and innovation. 
Our cloud native solutions have performed 
particularly well, as more new customers choose 
Sage to take care of their accounting, people 
and payroll processes - removing friction and 
delivering insights into their business 
performance.

These organisations are the inspiration behind Sage’s 
purpose, and they have driven our strong performance in 
FY21. SMBs have shown remarkable resilience, and I am 
grateful to our colleagues and partners for everything they 
have done to support our customers through this period.

Sage began FY21 amid the uncertainties of the Covid-19 
pandemic, with a commitment to increase our strategic 
investment in sales, marketing and innovation, accelerate 
growth, and continue to embed SaaS capabilities and 
culture throughout the organisation. This approach built  
on the strong foundations created through our consistent 
focus on strategic execution, and led to a strong financial 
performance for the year.

Ever since Sage was founded, we have been serving small 
and mid-sized businesses (SMBs) with our software and 
support, removing friction from their business processes, 
and helping them thrive and grow. SMBs make up over 99% 
of all businesses in most developed economies and have a 
broad-reaching impact on the wellbeing, economic and 
otherwise, of their owners, employees, customers and the 
communities in which they operate. 

Financial performance
In FY21 the Group achieved organic recurring revenue 
growth of 5% to £1,637m, and organic total revenue growth 
of 3% to £1,778m. The increase in recurring revenue was 
underpinned by a 19% rise in Sage Business Cloud revenue 
to £997m, reflecting strength from new customer 
acquisition together with continued progress in migrating 
existing customers from desktop to cloud solutions.

10

Annual Report and Accounts 2021  |  The Sage Group plc.

Organic operating profit was £343m, representing a  
margin of 19.3%, which reflects the Group’s additional 
strategic investment in sales and marketing and product 
development (R&D) to accelerate growth in Sage Business 
Cloud, primarily in cloud native.

Drivers of growth
Sage’s ARR increased by 8% to £1,680m (FY20: £1,560m), 
accelerating significantly in the second half across all our 
regions, reflecting strong levels of growth balanced between 
new and existing customers.

This was underpinned by particularly strong cloud native 
ARR growth of 44% to £347m (FY20: £240m), driven by  
a good performance across our cloud native portfolio 
including strong new customer acquisition for Sage Intacct 
and Sage Accounting, together with migrations principally 
to Sage HR and to Sage Partner Cloud.

In total, Sage added £140m of ARR through new customer 
acquisition (including reactivations) during the year, up from 
£90m in FY20, through an improving customer proposition 
supported by increased sales and marketing spend.

Across the Group, existing customer renewal rates have 
been strong, with churn slightly below pre-Covid levels. 
Renewal rate by value of 99% is in line with FY20 and  
reflects a strong performance in customer add-ons during 
the second half, together with a continued focus on 
customer retention.

Our strategic progress
Three years ago I put in place a clear strategic framework to 
create focus and drive the simplification of the Group. Since 
then, Sage has made significant strategic progress. 92% of 
the Group’s revenue is now recurring, with 70% coming from 
software subscriptions, up from 45% in FY18. Sage Business 
Cloud penetration has risen from 31% in FY18 to 67%, 
powered by strong growth in both cloud native and cloud 
connected solutions.

We have increased investment significantly across the 
business. Around 16% of recurring revenue is now spent  
on R&D, up from 13% in FY18 and, following a programme  
of disposals by the Group, this investment is now focused 
on a significantly smaller product and regional footprint. 
Sage has also reshaped its operating model and culture to 
drive more innovation, speed and customer centricity as a 
SaaS-focused business.

I believe this investment and focus is now starting to pay  
off, as growth accelerates across all regions driven by Sage 
Business Cloud. There are several factors underpinning the 
quality of this growth. Firstly, a compelling cloud native 
portfolio based around Sage Intacct for mid-sized 
businesses and Sage Accounting for small businesses, 
backed with efficient sales and marketing, is driving  
new customer acquisition. Secondly, our cloud connected 

8%

ARR growth (FY20: 5%)

44%

Cloud native ARR growth (FY20: 26%)

99%

Renewal by value (FY20: 99%) 

portfolio is enabling Sage 50 and Sage 200 customers to 
enjoy a cloud experience while retaining their existing 
systems and workflows. And thirdly, we are creating a  
digital network of applications and services, through  
which our customers are able to digitise more aspects  
of their business.

At our FY20 results we set out a number of strategic 
priorities to accelerate the execution of our strategy.  
Our progress against these priorities during FY21 is  
outlined below.

Growing in our target markets
In Northern Europe, we continued to make progress in cloud 
native solutions for small businesses. By improving the 
customer experience and investing in sales and marketing, 
new customer additions for Sage Accounting increased by 
80% in FY21, while for Sage Payroll they doubled, supported 
by a strong attach rate to Sage Accounting. 

In North America, momentum in solutions for mid-sized 
businesses strengthened during the year, particularly in 
Sage Intacct, driven by product enhancements, sales and 
marketing investment, and broader distribution. Across  
the Group, we added more than 2,000 new Sage Intacct 
customers, an increase of over 50% compared to FY20. 
Retention rates across the Sage 50 and Sage 200 product 
families have also remained strong.

In our newly created International segment, growth has 
centred around cloud connected products, together with  
a significant contribution from cloud native, including Sage 
Partner Cloud, X3 Cloud and Sage Intacct. Leveraging our 
global scale, we’ve recently introduced new cloud native 
solutions in these markets, including in France, Spain and 
Germany, and further launches are planned to drive growth 
across the region.

Annual Report and Accounts 2021  |  The Sage Group plc.

11

Chief Executive’s review continued

Investing to accelerate growth
Our sales and marketing investment has been focused on 
growing digital marketing spend and enhancing our sales 
capacity and capability. We have also invested in the Sage 
brand, helping to attract new audiences to Sage solutions. 
The “Boss It” campaign has continued to spur strong 
demand for our small business solutions in the UK, and was 
also launched in other markets including South Africa and 
Canada, driving significant increases in website visitors and 
online conversion.

Our investment in product development (R&D) has focused 
on driving innovation, including developing the Sage 
Business Cloud digital network, enriching our cloud 
solutions, and enhancing our AI capabilities:

•  We have invested in the Service Fabric, our microservices 
architecture, to support the deployment of new cloud 
services, where we’ve seen a significant increase in 
customer engagement.

•  We have enhanced our cloud banking and e-invoicing 

services, and we launched a new automated tax 
determination service that processed over 7 million 
transactions on its first day.

•  We have continued to grow our team of data scientists 
and AI engineers and expand our Machine Learning 
infrastructure, investing in innovative solutions such  
as the General Ledger Outlier Detection tool, Sage 
Intelligent Time, and a new predictive absence 
management tool.

•  We have been working in partnership with Tide to  

provide small business owners and entrepreneurs with a 
combined banking and accounting product, connecting 
Tide members to Sage’s new accounting and compliance 
as a service (ACaaS) platform.

•  We have invested in how we serve accountants, acquiring 
GoProposal, a cloud native client onboarding solution, 
and we will launch a new cloud native practice 
management solution in the UK shortly. 

•  We have also invested in a number of complementary 
businesses including BrightPearl, an eCommerce 
solutions provider, and CountingUp, a mobile-based 
banking and accounting start-up. 

Additionally, Sage Intacct was recognised as a Visionary by 
Gartner in its 2021 Magic Quadrant for Cloud Core Financial 
Management Suites, and it achieved the highest product 
score in the Core Financials for Lower Midsize Enterprises 
Use Case, for the fifth consecutive year.

Engaging colleagues
We are committed to further embedding SaaS capabilities, 
based on an innovative and high-performing culture. During 
the year, new customer-centric programmes were introduced 
for all colleagues. These includes our ‘10x Innovation’ 
programme which trains colleagues in design thinking 
methodology and helps to instil a culture of human-centred 
innovation and experimentation across the Group.

We continue to prioritise all forms of colleague wellbeing,  
to shape our culture, create a more inclusive environment, 
and develop sustainable high performance. During the year 
we launched our Flexible Human Work initiative. Co-created 
with our colleagues, this framework sets out the future of 
work at Sage and empowers teams to experiment with how, 
when and where colleagues work.

In September we achieved our highest colleague NPS score 
to date, and have made progress across other key measures 
of colleague engagement – including further awards 
received from organisations including Glassdoor and 
Comparably – showing that colleagues recognise our  
focus in this area.

Simplifying the business
During the year, we completed the disposals of Sage’s 
businesses in Poland, Asia and Australia, as previously 
announced. We also announced an agreement to sell Sage’s 
business in Switzerland; this transaction is expected to 
complete during the first half of FY22. Both Sage’s business 
in Switzerland and its South African payroll outsourcing 
business remained held for sale at the end of FY21. Sage’s 
disposal programme is now largely complete, resulting in a 
simplified Group structure, with management and capital 
resources focused on fewer, larger geographies.

In addition, in September Sage announced an organisational 
restructuring to further simplify and streamline our 
operations, including the removal of around 800 roles. 
We expect to fully reinvest the resulting cost savings in 
areas that are key to Sage’s long-term success including 

Our five strategic 
priorities help drive the 
growth and long-term 
success of the Group.

Scale Sage 
Intacct

Expand  
medium  
beyond 
financials

Accelerate the expansion 
of Sage Intacct in existing 
and new markets.

Broaden the value 
proposition for mid-sized 
businesses.

12

Annual Report and Accounts 2021  |  The Sage Group plc.

customer experience and brand, technology and innovation, 
and AI and data. Associated one-off restructuring costs  
of £67m have been recognised in FY21.

Sustainability and Society 
Sage plays a key role in supporting the small and mid-sized 
businesses that form the backbone of economies around 
the world, helping to bring prosperity to their owners and 
staff, and to the communities in which they operate. In June, 
Sage launched its new ‘Sustainability and Society’ strategy, 
aiming to support a new generation of diverse and 
sustainable businesses, tackle societal and economic 
inequality, and play its part in the race to net zero carbon.

Key initiatives include partnering with social enterprise 
MyKindaFuture to provide mentoring and training for 
disadvantaged people in the UK in starting their own 
business, partnering with non-profit lending platform Kiva to 
improve financial inclusion in communities around the world 
that find it hard to start or grow businesses, and partnering 
with the Institute of Engineering and Technology to deliver  
a STEM skills education programme to young people in 
deprived communities. 

Sage has also pledged to help protect the planet by 
achieving net zero emissions by 2040, and by halving  
its carbon emissions by 2030. In addition, Sage recently 
launched its Sustainability Hub, providing SMBs with 
expertise and advice on how to reduce their carbon.

These initiatives build on the longstanding work of the Sage 
Foundation which celebrated its fifth birthday this year. Over 
this period, we have built an action-oriented volunteering 
programme, with colleagues, their families and partners 
giving over 22,000 volunteering days to our communities 
and the environment across all of our markets in FY21.

Refreshed strategic framework for FY22 
and beyond
Looking ahead to FY22, we have refreshed our strategic 
framework to reflect the Group’s evolving priorities. 
Our purpose is to knock down barriers so everyone can 
thrive, recognising that as Sage removes friction to help 
SMBs thrive, they in turn have a positive effect on the 
economies and communities in which they operate. 
Our ambition is to be the trusted network for SMBs,  
as we develop our existing technology footprint into a  

digital network of applications and services which connect, 
remove friction and deliver insights for customers. To serve 
our purpose and achieve our ambition, we will focus on five 
strategic priorities (set out on pages 16 to 17) that will help 
Sage create value for customers, colleagues, society and 
shareholders, in FY22 and beyond:

•  Scale Sage Intacct – accelerate the expansion of Sage 

Intacct in existing and new markets;

•  Expand medium beyond financials – broaden Sage’s value 

proposition for mid-sized businesses;

•  Build the small business engine – build a scalable digital 
‘engine’ to acquire and serve small business customers;

•  Scale the network – increase participation in Sage’s 

network and accelerate the network effect; and

•  Learn and disrupt – build innovative solutions underpinned 

by a culture of continuous learning and disruption.

Having reshaped and invested significantly in the Group 
over the last three years, we are now focused on growing 
the business in absolute terms, both organically and 
through acquisitions. I am confident that, through our 
refreshed strategic framework, we will deliver further 
sustainable growth, driving the success of Sage now  
and in the long term.

Outlook
We expect to achieve organic recurring revenue growth  
in the region of 8% to 9% in FY22, driven by continuing 
strength in Sage Business Cloud, and in cloud native 
revenues in particular. We also expect other revenue  
(SSRS and processing) to continue to decline, in line with 
our strategy. Consistent with previous guidance, organic 
operating margin is expected to trend upwards in FY22  
and beyond, as we now focus on scaling the Group.

Strategic Report
Our Strategic Report on pages 1 to 66 has been reviewed 
and approved by the Board.

Steve Hare
Chief Executive

Build the  
small business 
engine

Scale the 
network

Learn  
and disrupt

Learn more 
on pages 
16-17.

Create a scalable digital 
‘engine’ to acquire and 
serve small business 
customers.

Increase participation  
in Sage’s network  
and accelerate the  
network effect.

Build innovative solutions 
underpinned by a culture  
of continuous learning  
and disruption.

Annual Report and Accounts 2021  |  The Sage Group plc.

13

Addressing and adapting to customer macrotrends 
Evolving our strategy 

Sage has made significant progress in 
delivering the strategy we set out at the 
start of FY19, reshaping its operating model 
and culture as a SaaS-focused business.

Our market continues to develop and 
grow. When we talk to our customers, 
three key macrotrends feature 
consistently. We’ve evolved our strategic 
focus to build on our progress so far and 
reflect these trends and this has shaped 
our new strategic framework set out on 
pages 16 to 17 in this report.

The digital imperative
Technology was a critical enabler as businesses moved to 
remote ways of working, and in many cases pivoted to new 
business models over the last two years. Having seen the 
value it has delivered, SMBs are now investing in technology 
as a key strategic priority for the future.

In our survey of 4,150 SMB decision-makers across the UK, 
US and France in May 2021, 76% said they now rely on 
technology. In the UK, 52% now use new technology to sell 
more and stay connected with customers or improve how 
their business operates. In France, 67% use technology in 
this way while 64% of SMBs in the US have invested in new 
technologies resulting in business improvements. Our 
recent research with the Financial Times also revealed that 
driving their companies’ digital transformation was the 
number one goal of CFOs for the next two years.

Starting with our customers
We continuously monitor customer engagement and 
satisfaction, with Net Promoter Score (NPS) used as  
a key metric that allows Sage to respond to emerging 
trends in a timely manner and rapidly identify  
customer challenges.

Our customer engagement now also includes our  
new Customer Connect and Executive Sponsorship 
programmes, which help our leaders and colleagues 
better understand customers’ needs and bring vital 
customer insight into the business. 

See page 92 for more on these and our other customer 
engagement initiatives.

14

Annual Report and Accounts 2021  |  The Sage Group plc.

Arborwood Tree Care

Customer case study
When Sage customer Arborwood Tree Care moved 
their operations to the cloud, it transformed their 
business. They are now managing every step of their 
accounting process – from quoting to invoicing – 
through Sage Accounting. As well as helping them 
provide a better customer experience, it freed the 
owners’ time to secure a new contract to shred wood 
waste from several large building firms, which brings 
in a significant new revenue stream. 

The value of data
SMBs are becoming increasingly aware of the value of their 
data, as well as the need to protect it. 

In Sage’s research with senior decision-makers at 1,000 
SMBs, three-quarters said data was ‘extremely important’  
to their business and 70% would like to achieve more with 
data analytics. 

Eight out of ten businesses also told us that they would  
like more control over how their data is used, while 88% 
agreed that data privacy and data security policies would 
influence their decision when choosing a back-office 
solutions provider.

See pages 18-19 for a more detailed look at how Sage is using 
data to drive real value for customers through our digital 
network, in an interview with our Chief Technology Officer, 
Aaron Harris.

Being a responsible business
Many SMBs have started thinking more about the broader 
societal impact they can have, as the pandemic has thrown 
economic and social inequalities into sharp relief. 

In our global research with 11,000 SMB decision-makers, 
96% said having a positive societal and environmental 
impact, and a commitment to diversity, now matters to their 
business. And over four-fifths see the recovery from the 
pandemic as an opportunity to promote sustainability.

As part of our Sustainability and Society strategy, we have 
committed to tackling digital and economic inequality and 
protecting the planet, to give individuals, SMBs and our 
planet the opportunity to thrive. See pages 29-31 for more. 

The Ford Family Foundation

Sipsmith

Customer case study
Sage customer The Ford Family Foundation, based in 
Oregon, saw the value of their data during the 
pandemic, when they needed to redirect funds to  
the communities that most needed them. Sage 
Intacct provided the insight they needed, and also 
helped them reduce the time to process grant 
payments by half. 

Customer case study
Sage customer Sipsmith – the London-based craft  
gin distillery – is just one small business that actively 
increased their focus on sustainability during the 
pandemic. During the pandemic, Sipsmith reallocated 
resource to manage the submission for their B-Corp 
accreditation, which they gained in April 2021 – one of 
only 4,000 businesses to have done so. 

Annual Report and Accounts 2021  |  The Sage Group plc.

15

Our strategy – strategic priorities

A strategy for sustainable growth  
and development

Strategic priorities

Scale Sage Intacct

Expand medium 
beyond financials

Our five strategic priorities 
focus our activities on key 
initiatives that help drive the 
growth and long-term 
success of the Group.

Accelerate the expansion of Sage 
Intacct in existing and new markets

Broaden the value proposition for 
mid-sized businesses 

Sage Intacct forms the heart of our 
cloud native financial management 
proposition for mid-sized 
businesses, in a fast-growing 
market driven by rapid digital 
transformation. It provides finance 
professionals with a powerful cloud 
financial management platform 
that brings significant benefits  
to its customers in terms of 
productivity and business insights. 

We have already invested 
significantly in building the 
proposition to drive accelerated 
scale, establishing Sage Intacct  
in new markets beyond the US, 
including Canada, the UK, Australia 
and South Africa, and expanding its 
vertical focus into the construction 
and real estate sector. 

We will continue to grow Sage 
Intacct’s customer base and 
addressable market, deepening  
its capabilities in existing verticals, 
driving expansion into new  
verticals – both directly and with 
partners – and accelerating 
international growth.

Sage’s well-established position in 
providing financial management 
solutions to mid-sized businesses 
around the world creates a 
compelling opportunity to expand 
into adjacent areas – automating 
and adding value to a broader set 
of business processes, and 
delivering improved data accuracy 
and insight. 

Customers can already benefit 
from powerful, integrated tools 
such as Sage Intacct Budgeting 
and Planning to streamline the 
planning process, as well as a  
wide range of add-on modules  
and services provided by partners. 
Sage has also partnered with 
Corporate Spending Innovations  
to streamline the accounts payable 
process, while Sage People offers  
a versatile cloud HR and people 
management system.

Through a combination of organic 
and inorganic development, Sage 
will continue to broaden its value 
proposition for mid-sized 
businesses to support their digital 
transformation, by automating 
manual processes and by delivering 
integrated solutions that connect 
and deliver insight.

Success measure 
•  Growth of Sage Intacct across 

Success measure 
•  Renewal rate by value

the Group

16

Annual Report and Accounts 2021  |  The Sage Group plc.

Build the small 
business engine

Scale the network

Learn and disrupt

Create a scalable digital ‘engine’  
to acquire and serve small  
business customers

Increase participation in Sage’s 
network and accelerate the 
network effect

Build innovative solutions 
underpinned by a culture of 
continuous learning and disruption

Sage has made significant progress 
in the small business market in 
FY21, increasing its share of new 
business wins in the UK by offering 
an integrated suite of cloud native 
solutions, including Sage 
Accounting, Sage Payroll, Sage  
HR and AutoEntry. By investing in 
customer experience and digital 
marketing capabilities, Sage has 
created a scalable growth ‘engine’ 
that can be deployed in other 
geographies to leverage economies 
of scale and best practice.

To complement this approach, 
Sage is also focused on supporting 
and building advocacy with 
accountants, as key partners and 
recommenders, by investing in 
solutions to help them digitise  
their own practices. 

Our priority is to continue to build 
the small business digital growth 
engine, including through 
acquisitions where appropriate – 
refining the proposition and 
capabilities in the UK while scaling 
and internationalising the approach 
in other markets.

Sage is focused not only on 
developing solutions for specific 
business needs but also on 
integrating those solutions to 
provide a unified digital experience, 
and on creating a digital network of 
connections between businesses 
and their customers, suppliers, 
employees and regulatory bodies.

Sage has several unique assets and 
capabilities to help it rapidly scale 
this digital network and drive 
sustainable competitive advantage, 
including its strong and loyal global 
customer base, its vibrant partner, 
accountant and ISV network,  
and its brand and reputation.

Our priority is to enable and 
encourage participation in  
the digital network, migrating 
customers to Sage Business Cloud 
so they enjoy an expanding number 
of cloud-based digital services, 
delivered either by Sage or through 
our ISV ecosystem. More digital 
network participants contributing 
more data will power the insight  
we need to build more innovative 
customer experiences, improving 
our ability to retain existing and 
attract new customers.

Innovation is key to the long-term 
success of Sage. By providing the 
opportunity to create actionable 
insights through data, the Sage 
Business Cloud digital network is  
a key enabler of innovation – and 
Sage will continue to invest in the 
technology and capabilities that 
underpin it. 

We have already made significant 
progress in developing the core 
components of the network –  
for example our SageID identity 
management system, and Service 
Fabric, our microservices 
architecture – as well as our 
capabilities in Artificial Intelligence 
and Machine Learning. The 
resulting innovation – from outlier 
detection capabilities to intelligent 
timesheet capture – is delivering 
value to customers today. Sage will 
build on these foundations to 
accelerate momentum over the 
coming years.

A key part of this is continuously 
improving Sage’s innovation 
capability and culture, and 
complementing this with 
partnerships, investments and 
acquisitions, in order to share in 
early learnings from disruptive 
trends, and to inform subsequent 
investment choices.

Success measure 
•  Small segment revenue growth

Success measures 
•  Sage Business Cloud penetration
•  Availability and consumption of 
cloud-based digital services

Success measures 
•  Network-powered solutions 

launched

•  Technology acquisitions, 

investments and partnerships

Annual Report and Accounts 2021  |  The Sage Group plc.

17

Our strategy – Sage Digital Network

Evolving our focus to become  
the trusted network for SMBs

What is the Sage digital network?
Digital networks are the breakthrough architecture of the 
digital era where we all have expectations of a connected 
world. With SaaS, customers share a common pool of 
computing resources. In the Digital world, we move beyond 
simply sharing computing resources to sharing data and 
activity. The digital architecture doesn’t replace SaaS  
– it extends and enhances it. 

The Sage Digital Network capitalises on this computing 
evolution by digitising business relationships, allowing work 
and money to flow smoothly between businesses and 
everyone they need to connect with – for example, 
customers and suppliers, banks and governments. 

For participants of the network (most importantly our 
customers), it creates trust, saves time and elevates  
human work.

How does it work?
Trust is at the heart of the digital network. With a digital 
network, we can leverage verifiable digital identities and 
blockchains to create perfect trust. And because the network 
digitises relationships across the business ecosystem, we can 
use corroboration to test. 

The network uses verified digital identities together with 
a shared ledger based on a centrally managed blockchain, 
where Sage acts as a central authority. The blockchain 
provides a cryptographically verifiable, fully auditable history 
of a transaction. All parties have a view on the same core 
data, but each party has different permissions so control and 
privacy is respected. Not everything is visible to all parties 
and not all parties can do updates. The benefits are a perfect 
audit trail, high trust in the data, improved accuracy, faster 
payments, and instant reconciliation.

Then we apply our technology innovation to deliver 
applications that help customers to overcome challenges or 
capitalise on opportunities based on insights extracted from 
the data that flows within the network. 

“Digital networks are the 
breakthrough architecture  
of the digital era where we  
all have expectations of  
a connected world.” 

Aaron Harris
Chief Technology Officer

Aaron Harris, Chief Technology Officer, 
outlines his vision for the Digital Network  
and what this means for Sage.

Aaron, how does Sage’s technology vision support 
its purpose? 
Sage has always been about simplifying accounting 
processes for Small and Mid-sized Businesses (SMBs).  
The way we do that has evolved over the past 40 years – 
reflecting the way that both technology and customer 
needs have changed over time. Sage has introduced  
our millions of customers to cloud technology, and to  
the benefits of Software as a Service (SaaS). But the whole  
time, ultimately, we have stayed focused on simplifying  
the SMB ecosystem – connecting, removing friction and 
delivering insights. 

In the future, the way we will do that and deliver on our 
purpose of knocking down barriers is through the increasing 
power of our digital network. 

18

Annual Report and Accounts 2021  |  The Sage Group plc.

These are the core component parts:

•  A globally shared directory of individuals, organisations, 
and their business relationships, each with a unique, 
authenticated Sage ID promoting trust and enabling 
greater control over data ownership and access at an 
individual level; 

•  Digital services e.g., digitised bank feeds, payment 
processing, tax filing, compliance reporting. These 
digitised services come from Sage and our rich partner 
ecosystem, building on the public APIs and open 
standards on which the network is built. They eliminate 
friction, improve efficiency and enable SMBs to redirect 
employees to work on higher-value tasks; 

•  The shared ledger which enables data to flow across the 
network with complete end-to-end authentication; and 
•  Artificial Intelligence and Machine Learning – applying 
ML and AI to the data that flows across the network  
is how we extract the insights or make predictions  
about business operations, that help customers gain 
business advantage.

Each of these component parts exists today, but the more we 
scale the digital network, the more we maximise value for our 
customers to really help their businesses thrive. 

What value can Sage deliver to its customers via 
the Sage Digital Network? 
The Digital Network delivers several customer benefits:

•  Trust – by authenticating connections within the network 
so that all relationships within it are trusted. That means 
when I send or pay an invoice, I feel confident it will reach 
the right destination – I know participants are who they 
say they are. 

•  Efficiency – by digitising workflows to enhance that trust 
and speed up business processes so companies can 
operate more efficiently. That means smoother 
connections and faster processing of business tasks. 
•  Improved business outcomes – by enabling innovative 

applications to help customers to overcome challenges  
or capitalise on insights from data that flows through 
 the network. 

•  Critically, it also offers a new model for data ownership 

– giving individuals visibility, control and insight over data 
ownership and access at an individual level, opening 
opportunities for entirely new ways of working and  
new applications.

The more members that participate in the network, the 
more value it provides as more connections can be digitised 
and more friction can be removed. Scale also makes the 
network more attractive for others to join – with network 
value growing as a direct result of more data being fed into 
it. The more relevant data that flows through the network 
the more specific, tailored insights can be delivered to our 
customers. With greater insights comes greater value and 
greater trust in the network – for all of its participants.

How will Sage achieve this? 
In many ways, the digital network is here today and  
already delivering. 

Sage Intacct customers alone collectively manage over 
65 million customer relationships and over 35 million vendor 
relationships and that ecosystem is growing at 50% 
year-on-year. Consider Sage 50, BMS, X3 and the entirety  
of our small business cloud franchise and the scale of the 
opportunity for Sage is very compelling. And it’s not just the 
quantum of data, it’s also the reach. Sage’s unique coverage 
of markets in North America, Europe, South Africa and 
Middle East add even richer insights and reach. 

So the network is real right now. The more people join,  
the more we learn and the better it gets.

How will we protect our customers’ data? 
Our customers are increasingly aware of the value of the 
data they own, and the potential of what it can do for them. 
So, it’s really important to us that the digital network itself  
is trusted. But more than that, as I’ve set out, the network 
itself can actually increase trust between all participants. 
We think this is a big point of differentiation. 

Data privacy and security are critical to our customers, and 
they’re core components of our brand and value proposition. 
They’re non negotiable. 

And we have designed a network architecture that gives 
individuals far greater control over the privacy of their own 
data, and we ensure that their data is handled transparently 
and fairly. We recognise that, yes, businesses may control 
personal data of individuals for specific purposes, but it 
belongs to those individuals, for example, to their 
employees, and this distinction is important. 

What’s next for the Digital Network?
As I’ve outlined, there is already a huge amount of 
activity happening across the network. We’re using  
that activity to learn more about how we can remove 
friction from the SMB economy, and that is leading  
us to some great new partners and innovations. For 
example, our partnership with Amazon was created 
because we could see what an important supplier  
it was for so many customers, and now that link up  
is much smoother. We’re welcoming new banks, 
accountants and partners all the time, as well as new 
customers – and like all networks, it gets better with 
every participant. 

Scaling the network is one of our strategic priorities,  
and as we digitise more business relationships, we  
will continue to learn about what our customers need  
and help them knock down the barriers that stand in 
their way. 

Annual Report and Accounts 2021  |  The Sage Group plc.

19

Business model
Creating value  
through the digital network

Inputs

How we attract and retain customers

Customer base
The breadth of our 
customer base around  
the world gives us a 
unique insight into  
the needs of SMBs

Trusted advisor
Sage is a trusted brand 
providing market-leading 
customer service,  
which in turn generates 
loyalty and advocacy 
among customers

People
Caring and engaged 
colleagues, committed  
to driving success for  
our customers

Ecosystem
Expanding scale and reach 
through our ecosystem of 
accountants, resellers and 
technology partners

Innovation
Investing to ensure our 
products are ahead of  
the curve in a changing 
technology landscape

4

.

E

X

P

A

N

D

E W

N

E

5. R

ATTRA C TS

E
U
L
A
V
E
R
O
M

1. AW

A

R

E

N

E

S

M O R E   CUSTOMERS*
V A L U E  CAPTURE

C

R

E

A

T

E

S

S 

A

N

D

L

A

N

D

Customers
Customer and User
Use and build trust

D

E

L
I
V

E

R

S

VALUE CRE A T I O N

MORE INS I G H T

M
O
R
E
D
A
T
A
*
*

D RIVES

T
P
O
D
2. A

3. SERVIC E

 * Customers, end users and ecosystem 

participants

** Volume, variety and velocity

Underpinned by the Digital Network 
MORE CUSTOMERS 
Adding customers, end users and ecosystem participants will 
improve the network effect and allow Sage to scale new value 
propositions. Ecosystem participants (attracted by customer 
volumes) act as amplifiers of the network effect.

MORE DATA
With more data and data types from network participants,  
Sage can capture data flows and transactions both within  
and outside the network.

20

Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
Outputs 

Customer

99% Renewal by value

Colleague
Colleague Net Promoter Score

+35 up three points year-on-year

Community

22,000 Sage Foundation days spent helping 

our communities

Shareholders

5.4% High-quality organic recurring revenue growth 

126% Underlying cash conversion

17.68p Full-year dividend 

For more information on Sustainability and Society 
please see pages 29-31.

MORE INSIGHT 
Data drives the development of solutions through a 
combination of understanding customer problems and 
deploying data science capabilities. This is enabled by  
a culture of experimentation and innovation.

MORE VALUE
Solutions are delivered to enhance the customer experience,  
and create value for customers and Sage.

Annual Report and Accounts 2021  |  The Sage Group plc.

21

1. Awareness and landAttract new customers to Sage through brand awareness, targeted campaigns and the sage.com website. Offer guides and trials to prospective customers.2. AdoptNew customers sign up to Sage Business Cloud on subscription. For some solutions, Sage or its partners provide training and onboarding to get customers started. 3. ServiceSage provides multi-channel digital and human customer support to enhance the customer experience, offering regular check-ins and conducting feedback surveys.4. ExpandOnce they are part of Sage Business Cloud, customers are able to benefit from an expanding number of cloud-based solutions and services. This increases the value of Sage Business Cloud and enables Sage to deepen customer relationships to scale its business. 5. RenewCreating a seamless experience for customers drives higher satisfaction, helps retain customers and increases adoption of Sage solutions. New customers are attracted to the network through recommendations and advocates.Investment case
Building sustainable shareholder value

Sage provides millions of customers around the world with solutions that remove friction from their 
accounting, people and payroll processes, deliver business insights, and give them a competitive 
edge. The breadth of our business provides us with unique visibility into small and mid-sized business 
trends globally, enabling us to better understand and serve our customers’ needs. Our scale and 
experience form the foundations for our sustainable growth, and are core to Sage’s investment case.

Unique assets and capabilities 
•  We serve a strong and loyal customer base through  

Sage Business Cloud, including fast-growing cloud native 
solutions and a resilient base of cloud connected and 
desktop products.

•  Our people differentiate Sage, through their dedicated 
and hands-on approach to solving customer problems, 
ensuring our technology and service retains a  
human touch.

•  Our well-established partner network of accountants  

and resellers, together with a growing ecosystem of ISVs, 
enhances our capabilities and reach.

The trusted network for SMBs
•  Sage connects businesses with their customers, 
employees, suppliers and regulatory authorities.  
By leveraging this network, Sage has a significant 
opportunity to remove friction from and add value  
to these relationships.

•  By enabling network participation and enhancing the 

digital services available, we can attract and retain more 
customers to power the insights needed to develop more 
innovative experiences.

•  The development of the digital network builds on Sage’s 

well-recognised brand and reputation as a trusted advisor, 
renowned for keeping customers safe and compliant.

Innovating and investing  
to drive growth 
•  We have progressively increased investment in the 
business, driving innovation in Sage Business Cloud 
solutions and enhancing the customer experience.
•  Through our focus on innovation, we are enriching  
our cloud solutions with AI and Machine Learning 
capabilities, making them easier to use and more 
compelling for customers.

•  We are backing our core solutions with increased sales 
and marketing spend, which is leading to greater brand 
engagement and powering growth.

Financially robust position 
•  We have a high-quality revenue base which is  

92% recurring in nature, with 70% from software 
subscription contracts.

•  Sage is a highly cash-generative, low capital intensity 

business, and has achieved underlying cash conversion  
of over 100% for each of the last three years.
•  We balance the need for organic and inorganic 

investment with returns to shareholders through 
dividends, supplemented by share repurchases  
where appropriate.

Financial Highlights

High-quality  
recurring revenue

Investing to 
drive growth

19.3%

Organic operating margin 

5.4%

Organic recurring  
revenue growth

£1.2bn

Software subscription 
revenue 

Strong free cash flow 

£339m

Free cash flow

126%

Underlying cash conversion

Commitment to 
shareholder returns

17.68p

FY21 dividend. Policy  
to maintain dividend  
in real terms

£600m

Of share buybacks  
announced in FY21

22

Annual Report and Accounts 2021  |  The Sage Group plc.

Commitment to sustainability and society 
Our purpose extends beyond our customers and shapes the 
wider role that we play in helping our communities and the 
planet. We’re committed to knocking down barriers so that 
everyone has the opportunity to thrive, both at Sage and 
across the communities in which we operate.

This is why, during FY21, we launched our Sustainability  
and Society strategy, building on the success of Sage 
Foundation, which was established five years ago as a  
way for Sage colleagues and partners to give back to their 
communities. Under this new strategy, Sage aims to tackle 
economic inequality by developing digital and business 

skills in under-represented groups, helping to build and 
support the next generation of more diverse and sustainable 
businesses. Learn more on pages 29 to 31.

As part of our environmental commitment, Sage is targeting 
net zero emissions by 2040 across Scope 1, 2 and 3, with an 
interim target of halving emissions by 2030, from a baseline 
of 2019. Learn more on pages 32 to 33.

All of this is the right thing to do. It means we attract people 
who care, we can better address key business risks, and it 
makes us the first choice for customers who are looking to 
support positive change.

Annual Report and Accounts 2021  |  The Sage Group plc.

23

Our key performance indicators
Measuring our progress

Sage has four strategic KPIs that show the  
impact and progress of strategic execution.

Annualised recurring revenue (ARR) growth

Renewal by value

8%

99%

Defined as the normalised 
reported recurring revenue 
in the last month of the 
reporting period, adjusted 
consistently period to 
period, multiplied by 12 
(FY21: £1,680m ARR).

It represents the 
annualised value of 
the recurring revenue 
base that is expected 
to be carried into future 
periods, and its growth 
is a forward-looking 
indicator of reported 
recurring revenue growth.

ARR increased by 8% in 
FY21, driven by additional 
investment in sales and 
marketing and R&D, which 
is accelerating growth, 
particularly in cloud native.

%
9
2
1

.

:

9
1
0
2

%
7
4

.

:

0
2
0
2

%
7
7

.

:
1
2
0
2

This metric tracks 
the growth of existing 
contracts over the period 
(up-sell, cross-sell, renewal, 
migration), offset by churn. 
It does not include new 
customer acquisition or 
reactivation of off-plan 
customers and therefore 
measures the strength of 
the existing customer base.

Renewal by value of  
99% is in line with FY20, 
and reflects a strong 
performance in customer 
add-ons in the second  
half, together with a 
continued focus on 
customer retention.

%
1
0
1

:

9
1
0
2

%
9
9

:

0
2
0
2

%
9
9

:
1
2
0
2

24

Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
 
These KPIs are disclosed every six months to 
demonstrate Sage’s progress.

Sage Business Cloud penetration

Subscription penetration

67%

70%% of revenue on subscription

Defined as recurring 
revenue from the Sage 
Business Cloud as a 
proportion of the recurring 
revenue of the Future 
Sage Business Cloud 
Opportunity. This metric 
measures progress in the 
transition of the business 
to the Sage Business 
Cloud. Find out more  
about the portfolio view  
of revenue on page 42.

The focus on driving 
revenue to cloud  
solutions has resulted  
in Sage Business Cloud 
penetration of 67% in FY21.

This is measured as 
software subscription 
revenue as a proportion  
of revenue and shows  
the progress Sage is 
making in migrating its 
customers to subscription 
(FY21: £1,242m organic 
software subscription 
revenue).

%
0
5

:

9
1
0
2

%
0
6

:

0
2
0
2

%
7
6

:
1
2
0
2

In FY21, subscription 
penetration reached 
70%, reflecting continued 
focus on attracting new 
customers and migrating 
existing customers to Sage 
Business Cloud.

%
6
5

:

9
1
0
2

%
5
6

:

0
2
0
2

%
0
7

:
1
2
0
2

Annual Report and Accounts 2021  |  The Sage Group plc.

25

 
 
 
 
 
 
Section 172(1) Statement and key stakeholders

Section 172(1) Statement
The Board of Directors believe that, during the year 
under review, they have individually and together, 
acted in the way they consider, in good faith, 
would be most likely to promote the success of  
the Company for the benefit of its members as  
a whole, and in doing so, have had regard to the 
matters set out in section 172(1) (a) to (f) of the 
Companies Act 2006 (“section 172(1)”) and referred 
to in the UK Corporate Governance Code 2018  
(the “Code”). We have integrated our section 172(1) 
reporting throughout this Annual Report, using the 
icons shown on this page to indicate where 
relevant information can be found. 

The Board collectively has had regard to each 
element of section 172(1) in its actions, behaviours 
and decisions. The Board recognises that Sage  
has a wide range of stakeholders and balancing 
their respective needs and expectations is 
important. The decision-making process is 
structured to enable Directors to evaluate the 
merit of proposed business activities in view of 
competing priorities and the likely consequences 
of decisions on our stakeholders over the short, 
medium and longer term. 

Although section 172(1) imposes duties on 
Directors, we think it is fundamental that Sage’s 
wider leadership also understands the Board’s 
responsibilities. As is typical for a large listed 
company, the Directors of Sage fulfil their duties 
partly through a governance framework that 
delegates day-to-day decision making to 
management. The Board is cognisant that  
such delegation needs to be part of a robust 
governance structure, which it oversees, and 
which encompasses the principles of section  
172(1) so that they ultimately become embedded 
within the business and in everything Sage does  
as a Company.

Section  
172(1) 

A director of a company must act in the way they 
consider, in good faith, would be most likely to 
promote the success of the company for the benefit  
of its members as a whole, and in doing so have regard 
(amongst other matters) to:

Key

(a) the likely consequences of any  
decision in the long term

(b) the interests of the  
company’s employees

(c) the need to foster the company’s 
business relationships with suppliers, 
customers and others

(d) the impact of the company’s 
operations on the community  
and the environment

(e) the desirability of the company  
maintaining a reputation for high 
standards of business conduct

(f) the need to act fairly as between 
members of the company

Our stakeholders 
Sage is driven by its purpose and its success depends on its ability to engage effectively and work constructively 
with all our stakeholders, and to take their views into account. Their interests are important to us, and we are 
committed to maintaining strong, positive and trusted relationships and to listening to and understanding the 
needs of all our stakeholders, so we can continue to deliver value and build a sustainable business.

Further insight into our stakeholder engagement and the Board’s decision making is set out  
in our Governance Report on pages 88 to 97. 

26

Annual Report and Accounts 2021  |  The Sage Group plc.

Key stakeholders
This section sets out our key stakeholder categories and why they are important to us. 

Our investors

Why they matter to us
They are our providers of capital without whom we could not grow and 
invest for future success.

Our colleagues

Why they matter to us
Colleagues are the life blood of Sage. Every day they serve our millions  
of customers around the world through their innovation, integrity  
and passion. 

Our customers

Why they matter to us
SMBs are the growth engine of the global economy. Accountants are the 
professionals who rely on us to help them deliver a great service to their 
clients, whatever their size. They are a diverse and dynamic group who we 
are proud to call our customers. 

What they care about
Investors are interested in our long-term strategy, our operational 
performance and strategic execution. Our financial performance is 
important to them but increasingly they are concerned about broader 
societal issues and the role we play in addressing them. 

What they care about
Colleagues want to work for a company that values them, and that 
provides them an opportunity to thrive. They expect us to address 
societal issues from diversity and inclusion to the future of work.  
Our colleagues are proud of the work we do in our communities  
through our Sustainability and Society strategy and Sage Foundation. 

What they care about
Customers are focused on (i) running and growing their business as the 
global economy starts to re-open; (ii) having products that keep their 
business compliant; (iii) quality customer service; and (iv) having greater 
visibility into their business and deriving actionable insights from their 
data. Improving efficiencies and productivity remain priorities, but they 
are also increasingly interested in the wellbeing of their staff and the 
environment and their role in protecting it. 

Our partners

Why they matter to us
Sage partners are core to our strategy and they are an extension of  
our Sage team. We work with an extensive network of partners, who 
contribute to our mutual growth and our ambition to enable customer 
success. Our community of partners includes accountants, resellers, IP 
builders and services providers, who represent our brand in the market. 
They bring our solutions to life, serving our customers locally and create 
an ecosystem of complementary solutions and services. 

What they care about
Partners in our ecosystem work in collaboration with Sage to:  
(i) harness our innovative technology to deliver customer success 
through creation of unique joint value propositions; (ii) expand their 
market reach; (iii) share insights into what our current and future 
customers want, ultimately impacting product strategy and roadmaps; 
and (iv) accelerate business growth through Sage-supported sales and 
marketing programmes, as well as technical training. 

Our communities and the planet

Why they matter to us
In today’s world, not everyone is given an equal chance. Discrimination, 
bias, lack of education, and unequal access to technology and data are 
creating barriers for many people to succeed. It’s our pledge as one of 
the UK’s biggest technology companies to knock down these barriers  
to create equal opportunity. We are committed to investing in education, 
technology, and environmental change to give individuals, SMBs and our 
planet the opportunity to thrive. 

What they care about
Research in our communities shows that starting a business and 
becoming your own boss is seen as a route to a better life. People in 
under-represented groups or sectors hardest hit by crisis need support  
to start and grow businesses, as this is a proven route to long-term 
employment, high job satisfaction and wealth creation. For SMBs,  
having a positive societal and environmental impact, and a commitment 
to diversity, matters to their business. 85% of SMBs see a role for 
accountancy and HR software providers helping them to make their 
businesses more sustainable. 

In addition to the above stakeholders, we recognise that other groups of stakeholders are also relevant to Sage’s activities. The Board has regard for and 
engages with such groups to the extent that they are affected by, and themselves affect, the operations of the Company. Sage’s suppliers for instance, 
(including third-party hosting providers), are significant to Sage and its business, and therefore the Company seeks to develop and foster relationships 
with them to maximise value and efficiency. Through our governance model, which the Board ultimately oversees, Sage implements a thorough supplier 
onboarding process and procurement lifecycle (including to appropriately manage data privacy and security matters) and has developed a Supplier 
Code of Conduct which all suppliers are required to follow, and which defines our expectations of responsible business and behaviour underlying our 
strategic focus on customer needs, in line with the high standards of business conduct that Sage strives to promote.

Annual Report and Accounts 2021  |  The Sage Group plc.

27

Non-financial information statement 

You can also read more about the policies and commitments that underpin these broader 
corporate responsibilities in the following parts of this Annual Report:

Ethics & Governance

Human rights

Code of Conduct

Suppliers

Anti-bribery and corruption 

Tax strategy 

Environment

Environmental sustainability

Streamlined Energy and Carbon Reporting (SECR)

Social 

Community engagement

Diversity, equity and inclusion

People 

Colleague experience and engagement

Diversity, equity and inclusion

Pages

41

41

41

41

41

Pages

32

32

Pages

30

30

Pages

38

38

Sage’s broader corporate responsibilities –  
We do the right thing
The Board both individually and collectively, is conscious 
that Sage has broader corporate responsibilities, including 
legal, financial, social and environmental responsibilities to 
the public interest. The Directors have therefore sought to 
discharge their duties in a way that they believe would fulfil 
these obligations at the same time as promoting the success 
of the Company for the benefit of its members as a whole. 

Sage’s purpose, to ’knock down barriers so everyone can 
thrive’ is our commitment to act, through our strategic, 
operational and financial objectives, in a lawful and ethical 
manner and in doing so, do the right thing for Sage’s 
stakeholders and for the wider society. 

Our customers are at the centre of everything we do. 
Our ambition is to be the trusted network for small and 
medium businesses, playing an instrumental role in tackling 
the root causes that stand in the way of such businesses 
thriving in today’s world, such as economic friction, 
information asymmetry and regulation. Sage takes 
responsibility to enhance the competitiveness of SMBs  
so that they can contribute to more inclusive globalisation 
and growth. 

Whilst customers are the focus of our purpose, our 
commitment to act in the public interest – to be a 
responsible and active member of our communities – is 
evidenced more broadly by how we support all of our key 
stakeholders and deliver on our promises to customers, 
colleagues, society and shareholders. Examples of how 
Sage has sought to satisfy these broader corporate 
responsibilities can be found within this Annual Report  
and in our Sustainability and Society Report which can be 
found on our website at sage.com.

28

Annual Report and Accounts 2021  |  The Sage Group plc.

Sustainability and Society

Our progress is empowered by our  
Sustainability and Society strategy

This year we launched our Sustainability and 
Society strategy ‘Knocking down barriers’ to help 
create a more equitable and sustainable future.

Sage Foundation is at the heart of this strategy, 
and over the past five years we have used action 
philanthropy to create a purpose-led culture at 
Sage. We know that we still have a bigger role to 
play in our communities and want to continue to 
tackle issues that impact all of humanity.

We believe it should be possible for everyone to thrive.  
But in today’s world, not everyone is given an equal  
chance. Barriers like discrimination, bias, and unequal  
access to education and technology stack the odds  
against marginalised communities and under-represented 
groups. That’s why we’ve launched our new strategy to 
knock down these barriers to create equal opportunity. 
We are committed to investing in education, technology, 
and environmental change to give individuals, SMBs, and 
our planet the opportunity to thrive. Our goal is to use our 
technology, time, investment, skills and experience to back 
a generation of diverse and sustainable businesses. 

Learn more in our Sustainability and Society Report 
and on our website.

Annual Report and Accounts 2021  |  The Sage Group plc.
Annual Report and Accounts 2021  |  The Sage Group plc.

29

Sustainability and Society continued

Our Sustainability and Society strategic pillars

Tech for  
Good

Tackling digital 
inequality for innovation, 
enterprise, and  
progress 

Fuel for  
Business

Tackling economic 
inequality by supporting 
under-represented 
groups

An estimated 70% of new value created in the global 
economy over the next decade will be based on 
digitally enabled platform business models. 

The opportunity to start and grow a business  
provides a route to long-term employment,  
high job satisfaction and wealth creation. 

We want everyone to benefit from the opportunity 
created by this rapid digitalisation and aim to knock 
down the barriers to digital equality and address the 
lack of diversity in the technology sector. 

We’re committed to knocking down barriers to digital 
equality by making technology and data open to all. 
We will do this by being a business that is inclusive to 
all, and a leader in diversity, equity and inclusion (DEI) 
innovation in the Tech sector.

This starts with our own teams at Sage. As part of our 
Sustainability and Society strategy, we have pledged 
to become a more diverse employer and have 
published six commitments that will help us advance 
DEI at Sage to help foster a stronger sense of 
belonging (see page 38). 

We are also committed to building a generation  
of tech talent by creating opportunities for young 
people to learn life-changing digital skills. Through  
our partnership with IET FIRST LEGO League, we  
aim to create new digital skills opportunities for  
13,000 school children by 2023 so they have the 
opportunity to be inspired by a potential future  
in the technology sector. 

As one of the UK’s largest technology companies 
serving SMBs, Sage can make a difference by 
providing business mentoring, advice and support  
for businesses and start-ups run by under-represented 
groups. We are working with a number of global 
partners to help us address economic inequality, 
support business growth and create employment 
opportunities.

We’re working with Connectr to roll out a national 
training programme via the Job Centre Plus network 
to help unemployed people across the UK looking to 
start a business. 

Black women are America’s fastest-growing 
demographic of entrepreneurs. In the US, we’ve 
partnered with Access to Capital for Entrepreneurs 
and The BOSS Network to tackle inequality. We will 
help African-American women and other under-
represented groups, to achieve their goal of growing  
a business by providing access to finance and the 
development of skills needed to successfully start  
or grow their business. 

To further tackle economic inequality, Sage is 
investing $1m through loans, grants and direct 
support for individuals or SMBs in the developing 
world, or supporting social entrepreneurs through 
partnerships with Kiva and Ashoka. 

30

Annual Report and Accounts 2021  |  The Sage Group plc.

Protect the  
Planet 

Tackling the climate 
crisis – powering 
sustainable business 
models 

Sage will help to protect the planet by taking action 
to reduce our own environmental impact and by 
supporting SMBs by making it easier for them to  
take action against the climate crisis. 

We have made it our goal to knock down the barriers 
that stand in their way so that they can more easily 
understand how to comply with environmental 
requirements and reduce environmental impacts.

We will lead by example with ambitious targets of  
our own. Our aim is to get to Net Zero by 2040 across 
our Scope 1,2 and 3 emissions, with a mid-term goal  
to reduce our emissions by 50% by 2030 against  
our 2019 baseline. Sage has committed to the SBTi 
(Science Based Targets initiative) and the UN climate 
change Race to Zero.

In September 2021, Sage launched a Sustainability 
Hub for small businesses in the UK and Ireland. It  
will give small business owners the knowledge and 
actionable advice they need to reduce the carbon 
impact of their own operations and move towards  
a more sustainable future. 

To help SMBs participate in the move to Net Zero,  
we joined forces with the Association of Chartered 
Certified Accountants (ACCA) to co-chair a senior-
level discussion and to launch a whitepaper at an 
event with the International Chamber of Commerce 
(ICC) at CoP26. To help us to participate in policy 
development and champion the voice of SMBs, Sage 
has become a member of the World Business Council 
for Sustainable Development (WBCSD).

Employee case study 
Purpose-led philanthropy  
through Sage Foundation
In FY21, Sage Foundation celebrated five years of making 
a difference in communities across the globe. To mark 
this milestone, we launched a series of exciting 
programmes that connected Sage’s colleagues, business 
partners and customers with the non-profit community 
to make an even bigger impact by offering over 1,000 free 
financial literacy training spaces for non-profits, 
volunteer programmes to support local communities  
and investments supporting non-profits with an 
environmental focus.

Through Sage’s Sustainability and Society strategy,  
we will empower colleagues, partners and customers  
to give back time to their local communities through 
volunteering and fundraising, focusing on impactful  
and innovative ways to make a difference.

During FY21, we awarded 178 grants to our charity 
partners and 419 non-profit organisations benefitted 
from donated or discounted Sage Business Cloud 
software. Sage colleagues continue to be encouraged  
to use their five annual volunteering days, and this year 
colleagues achieved over 22,000 volunteer days, with 
volunteer time estimated at £3.2m in value. In the past  
six years, we have raised over $3m for charities and 
causes that matter most to our colleagues. 

We are guided by the United Nations Sustainable 
Development Goals (SDGs) as a means to address the 
world’s most critical challenges. Our investment and 
partnership programmes support our focus areas 
through education, employment and entrepreneurship 
initiatives. We provide technology and expertise to  
help the non-profit sector thrive so they can run their 
organisations effectively and focus on those that need  
it most – their beneficiaries and the communities they 
operate in across the world.

Annual Report and Accounts 2021  |  The Sage Group plc.

31

Environment

Managing our impact

At Sage, we understand the role we have to play in 
addressing the immediate and very real global climate 
crisis. Therefore, in June 2021, Sage publicly announced its 
approach to environmental sustainability. This outlines our 
commitment to achieving a science-based Net Zero target 
for Scope 1, 2 and 3 emissions by 2040. 

Environmental sustainability
We have set ourselves an ambitious goal: to achieve Net 
Zero across our Scope 1 and 2 emissions, and also our 
Scope 3 emissions, by 2040. We have a mid-term goal of 
reducing these emissions by 50% by 2030 against our 
baseline year of 2019.

To re-enforce our goal, we have committed to the Science 
Based Targets initiative (SBTi) which requires us to clearly 
define the 1.5oC pathway we will take to reduce our emissions. 
We will publish our Net Zero pathway by the end of FY22.

As part of our pledge to address the climate crisis, Sage is 
committed to implementing the recommendations of the 
Task Force on Climate-related Financial Disclosures (TCFD) 
to enhance our understanding and management of 
climate-related risks and opportunities.

Streamlined Energy and Carbon Reporting (SECR) 
We recognise the importance of reporting against Scopes 1, 
2, and 3 emissions and are committed to continually 
reviewing our data collection processes across global 
operations to extend the boundary of Sage’s carbon footprint. 

Our carbon footprint and emissions calculation methodology, 
along with our approach to reducing emissions, is described 
in detail within Sage’s Sustainability and Society Report, and 
is summarised below.

Methodology 
We have calculated our emissions using the World 
Resources Institute’s Greenhouse Gas Protocol Corporate 
Accounting and Reporting Standard. This is consistent  
with previous years. We have used the UK Government’s 

32

Annual Report and Accounts 2021  |  The Sage Group plc.

“Environmental Reporting Guidelines: including mandatory 
greenhouse gas emissions reporting guidance” (March 2019) 
issued by the Department for Business, Energy & Industrial 
Strategy (BEIS), to design our emissions and data  
disclosure table.

We have used the UK Government emissions factors for 
company reporting (published by BEIS 2021), along with the 
International Energy Agency (IEA) international conversion 
factors (2020) for non-UK electricity in our calculations. In 
some cases, we have extrapolated total emissions by using 
available information from part of a reporting period and 
extending it to apply to the full reporting year. For further 
details, our methodology document can be found in our 
Sustainability and Society Report.

Organisational boundary and responsibility 
In accordance with the Companies (Directors’ Report) and 
Limited Liability Partnerships (Energy and Carbon Report) 
Regulations 2018, we report our emissions data using an 
operational control approach to define our organisational 
boundary in respect of the energy consumption and 
emissions for which we are responsible. Under this 
approach, we have accounted for 100% of GHG emissions 
from operations over which the Sage Group has control.

Scope 3 emissions
Scope 3 indirect emissions from our value chain account for 
the largest proportion of our carbon footprint. These emissions 
are set out in more detail in our Sustainability and Society 
Report. We are working with our upstream and downstream 
value chain partners to continually improve how we 
measure and reduce our Scope 3 emissions. This includes 

addressing data gaps in Scope 3 reporting, such as 
obtaining primary data, where possible, and using 
established methodologies to fill data gaps so that  
our carbon footprint remains robust. 

Verification
Sage completed independent third-party verification, to the 
level of limited verification, of its greenhouse gas (GHG) 
emissions for the footprint year of October 2019 – 
September 2020 (FY20). Sage will undertake a similar 
verification exercise for the FY21 footprint by the end of 
December 2021. The data published in this report has not 
yet been independently verified.

Energy efficiency actions 
Sage continued to further develop a range of carbon 
reduction initiatives to manage our sites effectively and 
efficiently. These initiatives include: 

•  Building optimisation audits to assess energy use and 

return on investment case studies; 

•  Support for electrification of company cars – we aim to be 
fully electric by 2030 and are supporting colleagues in the 
transition to electric vehicles;

•  Switching to certified renewable electricity in our offices 

where Sage has direct control, and engaging with 
landlords for those under lease;

•  Engagement with our value chain partners to understand 
their Scope 1 and 2 impacts. This involves understanding 
our ambitions, workshops, questionnaires, advice,  
and guidance; 

•  Analysis of business travel to enable reduction targets to 
be set along with policy guidance to colleagues regarding 
their choice of travel; 

•  Engaging with our data centre providers is important as 
we transition to cloud-based working. Sage has started 
the engagement process with several providers bringing  
a positive think-tank mindset to enable accurate 
identification on where Sage data is stored globally  
and evaluation of the associated emissions data; 

•  Continual data consistency and accuracy improvement. 
We recognise that obtaining quality data is crucial for 
emissions accounting and we will endeavour to improve 
Scope 3 data capture to further enhance our reporting 
and subsequent reductions; and

•  Reflecting the increase in home working by providing only 

the required level of energy in the management of 
Sage-operated facilities.

Impact of homeworking 
Our colleagues continue to spend a proportion of their time 
working remotely as we support increased flexibility in work 
location. From an environmental perspective, this reflects a 
shift in energy consumption associated with office 
emissions. These emissions have now relocated to our 
colleagues’ homes, beyond our direct control. Due to this, 
we have reported an increase in colleague homeworking 
‘Category 7’ emissions of 118%. 

Sage has followed best practice to account for emissions 
from homeworking within Scope 3 using a Homeworking 
and Commuting Emissions Calculation Tool. 

Scope 1 and 2 emissions: UK and Global1

Total Global greenhouse gas emissions data

Emissions from activities which the company own  
or control, including combustion of fuel & operation  
of facilities (Scope 1) / tCO2e
Emissions from the purchase of electricity, heat, steam,  
or cooling by the company for its own use (Scope 2 Indirect) 
Location-based emissions (tCO2e)
Scope 2 (Indirect) Market-based emissions (tCO2e) 
Total gross Scope 1 & location-based Scope 2 emissions (tCO2e)
Energy consumption* used to calculate above emissions (kWh)
Carbon intensity ratio: Location-based CO2e emissions reported 
above normalised to tCO2e per total GBP £1,000,000 revenue 
(Scope 1 & 2) ** (tCO2e/revenue)

Current reporting year 
Oct 2020 – Sept 2021

Previous reporting year 
Oct 2019 – Sept 2020

UK and Offshore 
Area

Global (excluding 
UK and Offshore 
Area)

UK and Offshore 
Area

Global (excluding 
UK and Offshore 
Area)

666

393

874

2,110

1,102
153
1,768
8,597,070

3,079
3,002
3,473
9,676,918

1,180
247
2,054
9,203,396

5,927
6,004
8,036
21,259,169

0.96 

1.89

1.08

4.22

1.  The table sets out Sage’s mandatory reporting on greenhouse gas emissions and global energy use pursuant to the Large and Medium-sized 

Companies and Groups (Accounts and Reports) Regulations 2008, as amended by the Companies Act 2006 (Strategic Report and Directors’ Report) 
Regulations 2013 and the Streamlined Energy and Carbon Reporting (SECR) under the Companies (Directors’ Report) and Limited Liability 
Partnerships (Energy and Carbon Report) Regulations 2018.

 * Energy consumption includes all energy related to Scope 1 and 2.
** Global revenue in 2021 is £1,846m for Sage during the reporting period. It was £1,903m for the previous year’s reporting period.

Annual Report and Accounts 2021  |  The Sage Group plc.

33

Environment continued
Task Force for Climate-related  
Financial Disclosures (TCFD)

During FY22, Sage will apply Climate Scenario Analysis 
modelling to climate-related risks and opportunities and 
update its Risk Register to strengthen the way in which 
climate change is integrated within risk management 
processes, strategy planning and governance. Sage will  
also submit its Net Zero plan to the SBTi for verification.

TCFD recommendation status
Sage will fully comply with the requirement to make 
TCFD-aligned disclosures during FY22. Our current status 
against these recommendations is summarised below  
and described in detail within our Sustainability and 
Society Report.

In preparing to comply with the TCFD reporting 
requirements in FY22, Sage has made progress 
in embedding climate issues into governance, 
strategy and risk management arrangements.

During FY20, Sage’s Board reviewed Sage’s approach to 
environmental sustainability. Building on the achievement 
of its target to reduce CO2e emissions by 5% by 2020, 
relative to 2019 emissions, Sage committed to setting a 
Science Based Targets initiative (SBTi) aligned climate 
target across all Scope 1, 2 and 3 emissions as part of its 
reviewed approach to environmental sustainability.

During FY21, Sage’s Board approved the approach to 
environmental sustainability within its new Sustainability 
and Society strategy and adopted ESG, which incorporates 
climate change, as a ‘Principal Risk’. This included making  
a Net Zero commitment, which was formalised through the 
SBTi, and initiating workshops to identify and assess climate 
risks and opportunities.

TCFD report

Governance

 Recommendation

Response

a) Describe the board’s 
oversight of climate-related 
risks and opportunities 

Sage’s Board has overall responsibility and accountability for the implementation  
of the Sustainability and Society strategy, which includes Sage’s approach to  
environmental sustainability.

One area of focus for the Board in FY22 will be to determine an appropriate governance 
structure for Board and Board Committees to monitor the ongoing performance and delivery 
of the strategy, including climate change risks and opportunities.

The Executive Committee endorsed Sage’s TCFD approach in July 2021. The risk and 
opportunity outcomes from the Climate Scenario Analysis will be presented to the Board  
in 2022.
Responsibility for Sage’s environmental sustainability strategy, including the approach to 
TCFD, is devolved to the Chief People Officer. Day-to day co-ordination of the approach to 
TCFD is led by Sage’s Sustainability and Society team in collaboration with leaders across  
Sage functions.

Information flows between regional risk teams and the Global Risk Committee which monitors, 
manages, and brings climate-related risks to the attention of the Audit and Risk Committee, 
with oversight and decision making reserved by the Board. 

b) Describe the 
management’s role in 
assessing and managing 
climate-related risks and 
opportunities

34

Annual Report and Accounts 2021  |  The Sage Group plc.

Strategy

 Recommendation

Response

a) Describe the climate-
related risks and 
opportunities the 
organisation has identified 
over the short, medium,  
and long term (consider 
providing by sector and/or 
geography as appropriate)

In FY21, Sage conducted a climate risk and opportunity screening exercise, involving interviews 
with key internal stakeholders across the Company. The process was used to explore the range 
of climate impacts that may have the potential to present material short-, medium- and 
long-term risks and opportunities to Sage.

The findings from this exercise will be consolidated early in FY22 and will be presented to the 
Global Risk Committee for endorsement. 

Examples of the types of climate-related risk and opportunity that are now being considered, 
and which will be further reviewed and defined, include:

Potential areas of risks
Physical 
Acute Physical – Damage to sites and facilities caused by severe storms and flooding.

Chronic Physical – Reliance on hosting services that may be vulnerable to weather events 
such as flooding or storms, which may cause service disruption.

Transition
Reputational – Reputational impact if climate targets are not achieved.

Market – Changing customer behaviours may affect demand for energy-consuming products 
and services.

Regulation – Increased carbon pricing may result in additional business cost.

Potential areas of opportunity
Products – Potential to develop low-carbon products to align to changing customer demand.

Reputation – Enhanced reputation with customers, shareholders, and colleagues by 
becoming a sustainability leader within the technology sector.
During FY21, Sage conducted a process of identifying climate-related risks and opportunities 
and their impact on our value chain. 

Sage will complete the evaluation of the materiality of the identified climate-related risks and 
opportunities in FY22. Subsequently, Sage will consider the extent to which these risks and 
opportunities are already taken into account within business strategy and financial planning 
and how new risks and opportunities may contribute to, and inform, future decision making.
Climate Scenario Analysis will be undertaken in FY22 to assess our most material physical and 
transition climate-related risks under both a 2oC scenario and a 4oC scenario. 

Modelling results will be used to further inform Sage on evolving risks and opportunities across 
the business. 

b) Describe the impact  
of climate-related risks  
and opportunities on  
the organisation’s 
businesses, strategy,  
and financial planning 

c) Describe the resilience  
of the organisation’s 
strategy, taking into 
consideration different 
climate-related scenarios, 
including a 2oC  
lower scenario

Annual Report and Accounts 2021  |  The Sage Group plc.

35

Environment continued

Risks

 Recommendation

Response

a) Describe the 
organisation’s processes for 
identifying and assessing 
climate-related risks

In 2021, Sage started to consider climate-related risks as part of our Group risk management 
policy and framework. The Board approved ESG as a Group Principal Risk, demonstrating the 
importance of climate change for Sage. The Global Risk Committee reviews material risks to 
our business and the plans to mitigate and manage their potential impact. 

b) Describe the 
organisation’s  
processes for managing  
climate-related risks

c) Describe how processes 
for identifying, assessing, 
and managing climate-
related risks are integrated 
into the organisation’s 
overall risk management

Part of Sage’s Enterprise Risk Framework also includes criteria for risk rating which we will use 
to assess the severity of climate-related risks, including financial materiality.
Business risks are overseen by the Global Risk Committee. Sage also has regional Risk 
Committees to oversee business risk impact at a regional level.

Sage uses a defined risk-rating criteria to assess exposure to key risks, including climate 
change, which considers the likeliness and impact of each risk.

As Sage’s climate-related risks are further reviewed and defined, Sage will continue to 
integrate climate risk into global and regional risk management processes.
Management teams across Sage functions are responsible for identifying, assessing, and 
managing different types of climate-related risks within their respective areas of responsibility. 

For example, climate risks associated with cloud hosting are considered by Sage’s Product 
Team, whereas physical risks to the built environment resulting from extreme weather are 
considered by Sage’s Property team.

Further detail of how Sage tracks, monitors, and reports risks is set out in the Risk 
Management section of this report.

36

Annual Report and Accounts 2021  |  The Sage Group plc.

Metrics and Targets

Recommendation

Response

a) Disclose the metrics  
used by the organisation  
to assess climate-related 
risks and opportunities  
in line with its strategy and 
risk management process
b) Disclose Scope 1,  
Scope 2, and, if appropriate, 
Scope 3 GHG emissions,  
and the related risks

c) Describe the targets  
used by the organisation  
to manage climate-related 
risks and opportunities  
and performance  
against targets

Sage is preparing its Science Based Targets initiative (SBTi) implementation plan and will 
submit this for plan to the SBTi before end June 2022. This implementation plan will include 
metrics to monitor progress against emissions reductions.

Absolute and intensity-based (revenue) energy and GHG emissions metrics are currently  
used to track progress against emissions targets.

Sage calculates and discloses emissions from our Scope 1 and Scope 2, in compliance with 
SECR regulations. Sage also discloses emissions for certain Scope 3 categories. 

Further detail about our GHG methodology and emissions is provided as part of Sage’s SECR 
statement on page 32, as well as in our Sustainability and Society Report.
In June 2021, Sage committed to a 1.5oC aligned target. Sage is currently in the process  
of developing an implementation plan to achieve this target which will be used to guide  
our actions.

This involves achieving Net Zero by 2040 across Scopes 1, 2 and 3 emissions by 2040, reducing 
the impact of our business operations and cutting emissions by 50% by 2030 against our 
baseline year of 2019.

Annual Report and Accounts 2021  |  The Sage Group plc.

37

People

The Sage Culture

At Sage, our colleagues are at the heart our business, 
delivering great outcomes for our customers, communities 
and each other every day. Our Colleague Promises set out 
what Sage stands for to all colleagues and guide our 
approach to building an inclusive, supportive and high-
performance culture in which every colleague can do  
their very best work.

Colleague Promises

“We are committed to people, driven by innovation, 
energising everyone to make a difference.”

We are inclusive – be yourself and thrive.
We launched our new Diversity, Equity and Inclusion 
strategy (DEI strategy) and invested in the leadership 
capacity and capability we need to drive it forward.

Our leaders listen, creating outstanding  
colleague experiences with you.
In FY21 we continued to be guided by what our colleagues 
told us, and used those insights to continually improve the 
colleague experience, remove barriers to execution and 
drive positive change.

Come and do the best work of your life, collaborating to 
grow, innovate and transform.
In FY21 we increased our focus on talent development and 
succession planning at all levels – with a particular focus on 
embedding customer centricity, innovation, and 
accountability. 

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Annual Report and Accounts 2021  |  The Sage Group plc.

We do the right thing by our customers,  
colleagues, and communities.
In FY21 we launched our new Sustainability and Society 
strategy, ‘Knocking down barriers’. We’re building on the 
success of Sage Foundation to commit even more to 
tackling societal and economic inequality and playing our 
part in protecting the planet. We also enhanced our focus 
on wellbeing to support our colleagues through the 
pandemic and beyond, helping them take care of their 
mental, physical, financial and social wellbeing.

“ We can only execute on the 
Strategic Priorities set out in this 
report if we build a culture that 
enables our colleagues to 
perform at their very best; an 
inclusive, innovative and 
collaborative culture in which 
every single colleague feels they 
belong and can thrive.” 
Amanda Cusdin
Chief People Officer

Measuring our success1

Glassdoor Score

eNPS 

4.2

FY20: 4.4 
FY19: 3.5

eSAT 

81

FY20: 81 
FY19: n/a

+35

FY20: +32 
FY19: -6

Voluntary attrition

9.6%

FY20: 7.2% 
FY19: 12.3%

1.  Sage uses employee Net Promoter Score (eNPS) and 

employee Satisfaction (eSAT) as indicators of colleague 
engagement and satisfaction, using the bi-annual Pulse 
surveys to understand these scores.

We also launched Flexible Human Work –  
a new framework for how, when and where  
we work at Sage, that is built around flexibility 
and collaboration.

Working together to create  
outstanding experiences 
Listening to our colleagues, and understanding  
their experiences and how they feel, remains vital  
to our success. Through bi-annual colleague ‘Pulse’ 
surveys, ongoing ‘Always Listening’ channels and 
other feedback channels around moments that 
matter, colleague feedback helps us to knock  
down barriers, remove obstacles that hinder the 
customer or the colleague experience and drive 
positive change. 

Over the last year this feedback has helped to 
simplify metrics used by the customer services  
team and provide valuable insight into how  
our colleagues’ experience can impact the 
customer experience.

Everyone at Sage is accountable for driving action 
from our listening strategy. Results are openly 
shared and leaders and managers create their 
action plans with teams, and share case studies 
of changes they have made. 

Listening to colleagues has also formed a crucial 
part of our hybrid working strategy, as colleague 
input helped us develop our Flexible Human Work 
framework (see next page).

We have a clear communications framework in  
place to keep colleagues informed about what’s 
happening across our business, including: an 
annual global kick off; live monthly Q&As with 
leaders; regular updates on our global intranet; and 
localised channels to make global messages 
relevant at a team level.

See page 43 of our Sustainability and Society Report 
for more on our listening strategy and our latest 
colleague engagement indicators.

Building a Sage where  
everyone belongs 
For Sage to be the company we want it to be, we need a bold, agile, 
and comprehensive DEI strategy, which drives innovation and 
enables all colleagues to succeed together. 

This year we have made significant progress, with a new DEI vision 
and public DEI commitments, an investment in leadership and 
governance, plus substantial progress on flagship programmes. 

Gender diversity remains an important part of our overall strategy 
and we continued to close the mean gender pay gap to 7.3% in 
April 2021 (2020: 7.6%; 2019: 10.2%), which is significantly below  
the tech industry standard (20%) for our UKI business.

We also launched a new insight project, All About Us, inviting 
colleagues in eight countries to voluntarily share more about 
themselves, covering topics such as gender identity, sexual 
orientation, and ability. This is allowing us to better understand the 
impact that our systems and processes have so we can create an 
equitable experience for all. This important milestone contributed 
to us achieving a Bronze Standard Award in DEI from The 
Employers Network for Equality & Inclusion.

Our DEI strategy now forms a key part of our wider Sustainability 
and Society strategy, and in particular our commitment to tackling 
digital inequality. 

See pages 20-21 of our Sustainability and Society Report for more detail 
on our DEI strategy, expanded Colleague Success Networks, new 
initiatives, and key metrics around gender diversity within our business. 

Sage gender balance1
Board gender balance 

27% (3)

73% (8)

Female

Male

Executive Committee gender balance

44% (4)

Female

56% (5)

Male

Executive Committee and their direct reports gender balance2

42% (20)

58% (28)

Female

Male

Senior leadership gender balance3 

42% (21)

Female

All colleagues

58% (29)

Male

11

9

48

50

42% (4,972)

57% (6,651)

1% (137)

11,760

Female
1.  The gender balance data reflects the information as at 30 September 2021. 
After year end, the Board gender balance has improved and at the date of 
this report is at 30% female representation.

Undisclosed

Male

2.  Executive Committee and their direct reports includes Executive Directors, 
other Executive Committee members, Company Secretary and their direct 
reports comprising individuals for whom they have direct line management 
responsibility, excluding administrative and support roles (for example 
personal assistants).

3.  Senior leadership refers to c.50 leaders in Sage including Executive 

Committee and Executive Team members.

At Sage, we know that there are more gender identities than the binary choice 
of female or male that is used for standard reporting. This will be reflected in 
our more detailed DEI report that will be published annually from 2022.

Annual Report and Accounts 2021  |  The Sage Group plc.

39

People continued

Helping people do the best work of their lives
We continue our commitment to being a talent-led 
organisation, with an increased focus on emerging talent 
growth, succession planning and building a high-
performance, learning-based culture, fit for the future. 

In FY21 we continued to develop our leaders for today and 
tomorrow. We strengthened our leadership capability, 
through a range of tailored development programmes for 
our Executive Team, and further deepened our leadership 
pipeline, with 58 of our VP and Director colleagues attending 
our Senior Leadership Programme. 

Our internal fill rate remains high at 37% (up from 26% in 
2019), and our emerging talent pipeline continues to build 
through graduate and apprentice hiring. Additionally, our 
talent pipeline has been strengthened through our Sage 
Pathways programme, introduced to help young adults  
start their career or support those returning to work  
after a career break, by providing support, training, 
and career opportunities at Sage (see page 31 of our 
Sustainability and Society Report).

New customer-centric programmes were introduced for 
colleagues at all levels, so colleagues can empathise  
with Sage customers regardless of their role at Sage.  
Over 1,000 colleagues have been trained on the design 
thinking methodology through our internal ’10x Innovation’ 
movement which is helping to instil a culture of innovation 
and experimentation across Sage.

We achieved our highest eNPS score to date in September 
FY21 (+35, up 63 points since 2018) and have made progress 
across other key measures of colleague engagement – 
including awards received from organisations like Glassdoor 
or Comparably – showing that our colleagues recognise and 
feel the positive impact from our continuous focus on 
enhancing the colleague experience at Sage. 

See pages 20-25 of our Sustainability and Society Report for 
more on how we’re building a high-performance culture for 
leaders and colleagues. 

Doing the right thing for our colleagues
The health, safety and wellbeing of our colleagues is a 
key priority. 

Sage is committed to helping colleagues take care of their 
mental, physical, financial and social wellbeing, and we have 
had a particular focus on mental wellbeing during the 
pandemic. In FY21 we offered colleagues in all regions three 
extra days off to rest and recharge, and gave everyone 
access to the Headspace mindfulness app, funded by Sage.

We will continue to prioritise all forms of colleague wellbeing 
as part of our wider people initiatives, to shape our culture, 
create a more inclusive environment, and develop 
sustainable high performance.

40

Annual Report and Accounts 2021  |  The Sage Group plc.

Sage is also committed to supporting our colleagues with 
visible and invisible disabilities and this commitment has 
been reinforced with disability stated as one of our focus 
areas in the new Global Diversity, Equity and Inclusion 
strategy, alongside neurodiversity and accessibility, and  
in alignment with our Diversity, Equity and Inclusion and 
Wellbeing policies.

In FY21 the Sage Belong team guided the creation and 
launch of our first Ability@Sage Colleague Success Network 
in the UK and Ireland, appointed ExCo Ambassadors for 
Disability and for Neurodiversity and supported Sage 
Foundation with their implementation of the South Africa 
Sage Pathways programme, which focused on creating 
internship opportunities for talented people living with  
a disability. As part of our Valuable 500 commitments, in 
FY22 Sage is finalising and will then execute on, a three-year 
global ability inclusion plan to support our Global Diversity, 
Equity and Inclusion strategy based on our colleague data 
and insights.

See page 23 of our Sustainability and Society Report for more 
on how we’re supporting our colleagues’ wellbeing, and the 
health and safety standards that we adhere to. 

A future built on flexibility and collaboration
To achieve our ambition and deliver sustainable growth,  
we need to be future-ready, ensuring the organisation is set 
up to scale. In FY21 we focused on creating an organisation 
design that allows us to deliver on our strategy in the short 
and long term. This is being supported by reward structures, 
talent acquisition models, succession and development 
planning, and seamless integration of acquisitions, to 
ensure we have the skills and capability to deliver now  
and in the future. 

In FY21 we launched Flexible Human Work. Co-created with 
our colleagues, it is a flexible framework that sets out what 
the future of work looks like at Sage and then empowers 
teams to experiment with exactly how, when and where 
colleagues work. 

As part of this, we also launched Work Away, which allows 
colleagues to work away from their home country for up to 
ten calendar weeks in any 12-month period. Colleagues have 
really engaged with this new offering, which enables Sage to 
support colleague wellbeing and effectiveness by providing 
more flexible options to balance work and travel. 

In 2022 and beyond, we will continue to focus on 
redesigning work to unlock true flexibility, with a focus  
on outcomes, collaboration, inclusivity, fairness, and 
sustainable productivity.

See pages 24-25 in our Sustainability and Society Report for  
a full case study on Flexible Human Work.

Ethics and governance

Human rights
Sage expects all colleagues, partners 
and suppliers to adhere to 
international standards on human 
rights, including with respect to child 
and forced labour, land rights and 
freedom of association, among other 
elements. We take a zero-tolerance 
approach to slavery and human 
trafficking and are strongly committed 
to ensuring that all Sage colleagues, 
as well as the people who work on  
our behalf, are protected. Our full 
expectations are included in our 
Partner and Supplier Codes of 
Conduct and Modern Slavery Act 
Statement, which are available on  
our website at sage.com/investors/
governance. We conduct appropriate 
due diligence on our partners, and all 
of our partners and suppliers are 
obliged to adhere to the principles  
set out in the Codes, including on 
human rights.

Anti-bribery and corruption
Sage has an anti-bribery and 
corruption policy and associated 
whistleblowing procedures designed 
to ensure that colleagues and other 
parties including contractors and  
third parties are able to report any 
instances of poor practice safely 
through an independent organisation. 
All reports received via this or any 
other reporting mechanism are 
thoroughly investigated and reported 
to the Audit and Risk Committee, 
which reviews each case and its 
outcomes. None of our investigations 
during FY21 identified any systemic 
issues or breaches of our obligations 
under The Bribery Act 2010. The 
anti-bribery and corruption policy is 
supported by our gifts & hospitality 
and conflicts of interest policies  
and the declaration and approval 
procedures, as well as periodic audits 
and reminders.

Governance and oversight
We recognise that assurance over our 
business activities and those of our 
partners and suppliers is essential. 
During 2021 we monitored and 
reported on the completion of our 
mandatory Code of Conduct training 
for all colleagues. You can read more 
about our risk management and 
principal risks from page 50 onwards.

Tax strategy
We publish our tax strategy on our 
website and are committed to 
managing our tax affairs responsibly 
and in compliance with relevant 
legislation. Our tax strategy is aligned 
to our Code of Conduct and Sage’s 
Values and Behaviours and is owned 
and approved by the Board annually.

Annual Report and Accounts 2021  |  The Sage Group plc.

41

Financial review

Financial review

Jonathan Howell
Chief Financial Officer

This financial review provides a summary  
of Sage’s results on an organic basis,  
as well as considering the underlying and 
statutory performance of the business. Organic 
measures allow management and investors to 
understand the like-for-like revenue and margin 
performance of the continuing business.

Organic financial results
In FY21 Sage achieved organic recurring revenue growth  
of 5% to £1,637m and organic total revenue growth of 3% to 
£1,778m. The increase in recurring revenue was underpinned 
by a 19% rise in Sage Business Cloud revenue to £997m, 
reflecting strength from new customer acquisition together 
with continued progress in migrating existing customers 
from desktop to cloud solutions.

Other revenue (SSRS and processing) declined by 18% to 
£141m, in line with our strategy to transition away from 
licence sales and professional services implementations. 

The Group’s organic operating profit decreased by 10% to 
£343m, representing an organic operating margin of 19.3% 
(FY20: 22.0%). This reflects the Group’s additional strategic 
investment in sales and marketing and product development 
(R&D) to accelerate growth in Sage Business Cloud, 
primarily in cloud native.

The Group also achieved underlying basic EPS of 23.09p, 
strong underlying cash conversion of 126% and free cash 
flow of £339m. 

Portfolio view of revenue

Organic Revenue by portfolio1
Cloud native2
Cloud connected3
Sage Business Cloud
Products with potential to migrate 
Future Sage Business Cloud Opportunity4
Non-Sage Business Cloud5
Organic Total Revenue
Sage Business Cloud Penetration

FY21 
£m

£286m
£711m
£997m
£490m

Recurring

FY20 
£m

£212m 
£623m 
£835m 
£546m 

£150m

£1,487m £1,381m 
£172m 
£1,637m £1,553m 
60%

67%

Growth 
% 

+35%
+14%
+19%
-10%

+8%
-12%
+5% 

FY21 
£m

£299m
£724m
£1,023m
£574m

£1,597m
£181m
£1,778m

Total

FY20 
£m

£224m 
£636m 
£860m 
£654m 

£1,514m 
£211m 
£1,725m 

Growth 
% 

+33%
+14%
+19%
-12%

+5% 
-14%
+3% 

Notes:
1.  The revenue portfolio breakdown is provided as supplementary information to illustrate the differences in the evolution and composition of key parts 

of our product portfolio. These portfolios do not represent Operating Segments as defined under IFRS 8.

2.  Revenue from subscription customers using products that are part of Sage’s strategic future product portfolio, where that product runs in a 

cloud-based environment enabling customers to access full, updated functionality at any time, from any location, over the internet.

3.  Revenue from subscription customers using products that are part of Sage’s strategic future product portfolio, where that product is normally 

deployed on-premise and for which a substantial part of the value proposition is linked to functionality delivered in, or through the cloud. 

4.  Revenue from customers using products that are part of, or that management believe have a clear pathway to, Sage Business Cloud.
5.  Revenue from customers using products for which management does not currently envisage a path to Sage Business Cloud, either because  

the product addresses a segment outside Sage’s core focus, or due to the complexity and expense involved in a migration.

42

Annual Report and Accounts 2021  |  The Sage Group plc.

The portfolio view provides a breakdown of Sage’s organic 
revenue by strategic product portfolio. Our principal focus  
is to grow Sage Business Cloud, by acquiring new customers 
and migrating existing customers to Sage’s cloud native  
and cloud connected solutions. All customers within Sage 
Business Cloud are able to connect to Sage’s digital network 
of cloud services, leading to deeper customer relationships 
and higher lifetime values. 

Recurring revenue from cloud native solutions grew by 35% 
in FY21 to £286m, driven by Sage Intacct together with other 
solutions including Sage Accounting and Sage People, 
primarily through new customer acquisition. Cloud native 
growth has also been driven by migrations principally to 
Sage HR, our HR management software for small customers, 
and to Sage Partner Cloud, our managed cloud solution for 
mid-sized customers. 

Statutory and underlying financial results

The increase in cloud connected recurring revenue of 14% 
to £711m reflects growth in both the Sage 50 and Sage 200 
franchises. This has been driven by the migration of existing 
customers, predominantly in International, as well as further 
growth from new customers acquired in the period.

Overall, the Future Sage Business Cloud Opportunity, which 
represents products in or with a clear pathway to Sage 
Business Cloud, has performed well with recurring revenue 
growth of 8%. 

The Non-Sage Business Cloud portfolio comprises products 
for which management does not envisage a path to Sage 
Business Cloud. The revenue decline in this portfolio is in 
line with expectations and reflects the strategy to focus on 
solutions with a direct pathway to Sage Business Cloud.

Financial Results

North America
Northern Europe
International2
Group Total Revenue
Operating Profit
% Operating Profit Margin
Profit Before Tax
Net Profit
Basic EPS

Statutory

Underlying1

FY21

FY20

Change

FY21

FY20

Change

£687m
£402m
£757m
£1,846m
£373m
20.2% 
£347m
£285m
26.33p

£692m
£412m
£799m
£1,903m
£404m
21.3% 
£373m
£310m
28.38p

-1%
-2%
-5%
-3%
-8%
-1.1 ppts
-7%
-8%
-7%

£687m
£402m
£757m
£1,846m
£358m
19.4% 
£333m
£250m
23.09p

£651m
£412m
£794m
£1,857m
£400m
21.6% 
£376m
£292m
26.74p

+6% 
-2% 
-5% 
-1% 
-11%
-2.2 ppts
-12%
-14%
-14%

Notes:
1.  Revenue and profit measures are defined in the Glossary. 
2.  Since H1 21, the International segment includes Central and Southern Europe, in addition to the Africa and Asia-Pacific (APAC) region. For reporting 
under IFRS 8, we continue to report Central and Southern Europe as “International – Central and Southern Europe” and the former International 
segment as “International – Africa and APAC”. 

The Group achieved statutory total revenue of £1,846m, a 
3% decrease on the prior year, reflecting the disposals of 
Sage Pay and Sage’s Brazilian business in FY20, together 
with foreign exchange headwinds, principally in relation to 
the US dollar. Underlying total revenue, which normalises 
the comparative period for foreign exchange movements, 
reduced by 1%. 

Statutory operating profit decreased by 8% to £373m, 
primarily reflecting the additional strategic investment in 
the business, with non-recurring net gains slightly higher 
than the prior year, driven by disposals. Underlying operating 
profit, which excludes recurring and non-recurring items, 
decreased by 11% to £358m.

Statutory basic EPS decreased by 7% to 26.33p, reflecting 
the additional strategic investment and the post-tax impact 
of recurring and non-recurring items. Underlying basic EPS 
declined by 14% to 23.09p. 

Annual Report and Accounts 2021  |  The Sage Group plc.

43

Financial review continued

Underlying and organic reconciliations to statutory

Statutory
Recurring items1
Non-recurring items:
•  Net gain on disposal of subsidiaries
•  Asia goodwill impairment
•  Property restructuring costs
•  Employee restructuring costs
•  Office relocation
Impact of FX2
Underlying
Disposals
Held for sale
Organic

FY21

FY20

Revenue Operating Profit

£1,846m
–

£373m
£40m

–
–
–
–
–
–
£1,846m
(£40m)
(£28m)
£1,778m

(£126m)
–
–
£62m
£9m
–
£358m
(£7m)
(£8m)
£343m

Operating 
Margin %

20.2%
–

–
–
–
–
–
–
19.4% 
–
–
19.3% 

Revenue Operating Profit

£1,903m
–

–
–
–
–
–
(£46m)
£1,857m
(£103m)
(£29m)
£1,725m

£404m
£53m

(£141m)
£19m
£21m
£22m
£33m
(£11m)
£400m
(£14m)
(£6m)
£380m

Operating 
Margin %

21.3% 
–

–
–
–
–
–
–
21.6% 
–
–
22.0% 

Notes:
1.  Recurring and non-recurring items are detailed in the paragraph below and in note 3 of the financial statements.
2.  Impact of retranslating FY20 results at FY21 average rates.

Revenue
The Group achieved statutory and underlying revenue of 
£1,846m in FY21. Underlying revenue in FY20 of £1,857m 
reflects statutory revenue of £1,903m retranslated at current 
year exchange rates, resulting in an FX adjustment of £46m. 

Organic revenue of £1,778m (FY20: £1,725m) reflects 
underlying revenue adjusted for £40m of revenue from 
Sage’s businesses in Poland, Australia and Asia, which  
were sold during the period, and £28m (FY20: £29m) from 
assets held for sale at the end of the period, including  
Sage’s business in Switzerland and the South African  
payroll outsourcing business. In FY20, revenue from 
disposals included £69m of revenue from Sage’s businesses 
in Poland, Australia and Asia, and £34m from Sage Pay and 
Sage’s Brazilian business.

Operating profit
The Group achieved a statutory operating profit in FY21 of 
£373m (FY20: £404m). Underlying operating profit of £358m 
(FY20: £400m) reflects statutory operating profit adjusted for 
recurring and non-recurring items. Recurring items of £40m 
(FY20: £53m) comprise £31m of amortisation of acquisition-
related intangibles (FY20: £33m) and £9m of M&A related 
charges (FY20: £20m). 

Non-recurring items include a £126m net gain on disposal  
of subsidiaries from the sale of Sage’s businesses in Poland, 
Australia and Asia (FY20: £141m net gain from the disposals 
of Sage Pay and Sage’s Brazilian business). This is partly 
offset by a £62m provision for employee restructuring costs, 
comprising £67m relating to the business simplification 
announced in September and a £5m reversal of professional 
services restructuring costs that had previously been 
provided for, together with a non-cash accelerated 
depreciation charge relating to the relocation of our  
North Park office in Newcastle of £9m (FY20: £33m). 

Organic operating profit of £343m (FY20: £380m) reflects 
underlying operating profit adjusted for £7m of operating 
profit from Sage’s businesses in Poland, Australia and  
Asia (FY20: £10m) and £8m of operating profit from assets 
held for sale at the end of the period (FY20: £6m). In FY20, 
operating profit from disposals included a further £4m  
from Sage Pay and Sage’s Brazilian business.

44

Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
Organic revenue overview

Organic Revenue Mix 

Software Subscription Revenue
Other Recurring Revenue
Organic Recurring Revenue
Other Revenue
Organic Total Revenue

FY21

FY20

% Change 

£m

% of Total

£m

% of Total

£1,242m
£395m
£1,637m
£141m
£1,778m

70% 
22% 
92% 
8% 
100% 

£1,116m
£437m
£1,553m
£172m
£1,725m

65% 
25% 
90% 
10% 
100% 

+11% 
-10%
+5% 
-18% 
+3% 

Organic total revenue increased by 3% in FY21 to £1,778m. Organic recurring revenue grew by 5% to £1,637m, supported by  
an 11% increase in software subscription revenue to £1,242m, reflecting the continued focus on attracting new customers  
and migrating existing customers to subscription and Sage Business Cloud. The decline in other recurring revenue of 10% 
 to £395m reflects customers migrating from maintenance and support to subscription contracts. Other revenue (SSRS  
and processing) declined by 18% to £141m, in line with our strategy to transition away from licence sales and professional 
services implementations.

North America

Northern Europe

Organic Revenue by Category

FY21

FY20

% Change

Organic Revenue by Category

FY21

FY20

% Change

Organic Total Revenue
Organic Recurring Revenue

£651m
£687m
£641m £597m

+6%
+7%

Organic Total Revenue
Organic Recurring Revenue

£402m £394m
£391m £377m

+2%
+4%

% Sage Business Cloud 
Penetration 
% Subscription Penetration

73%
66%

71% +2 ppts
61% +5 ppts

% Sage Business Cloud 
Penetration 
% Subscription Penetration

86%
90%

82% +4 ppts
85% +5 ppts

Northern Europe (UK & Ireland) achieved organic recurring 
revenue growth of 4% to £391m and organic total revenue 
growth of 2% to £402m. Sage Business Cloud penetration is 
now 86%, up from 82% in the prior year, while subscription 
penetration is 90%, up from 85% in the prior year. 

Recurring revenue growth reflects accelerating growth in 
cloud native solutions, supported by further growth in Sage 
50 cloud connected. 

Cloud native revenue growth in Northern Europe was driven 
by new customer acquisition in Sage Accounting, Sage 
People and AutoEntry, together with migrations to Sage HR. 
Sage Intacct continues to grow rapidly in the UK, building a 
good momentum in new contract wins through both direct 
sales and the partner channel.

Organic Recurring Revenue 

FY21

FY20

% Change

US 

Of which Sage Intacct

Canada

£543m £504m
£134m
£164m
£92m
£98m

+8%
+22%
+6%

North America achieved organic recurring revenue growth 
of 7% to £641m and organic total revenue growth of 6% to 
£687m. Sage Business Cloud penetration is now 73%, up 
from 71% in the prior year, driven by growth in cloud native 
and cloud connected solutions, while subscription 
penetration is 66%, up from 61% in the prior year. 

Cloud native growth was driven through Sage Intacct,  
which delivered recurring revenue growth of 22% to £164m 
reflecting continued strong progress driven by accelerating 
new customer acquisition. 

Recurring revenue in the US increased by 8% to £543m, 
driven by Sage Intacct together with continued growth in 
small and medium cloud connected products, primarily the 
Sage 200 franchise and supported by Sage 50 solutions. 
Total revenue for the US increased by 6% to £584m.

In Canada, recurring revenue increased by 6% to £98m and 
total revenue by 5% to £103m, driven by growth in Sage 50 
cloud and Sage 200 cloud solutions. 

Annual Report and Accounts 2021  |  The Sage Group plc.

45

 
Operating profit 
The Group achieved organic operating profit of £343m 
(FY20: £380m), representing a margin of 19.3% (FY20: 22.0%). 
This margin reflects increased strategic investment in sales 
and marketing and product development (R&D) to drive 
growth. During the year, the Group reassessed its bad debt 
provision in connection with Covid-19, resulting in an £8m 
credit to operating profit.

Underlying operating profit was £358m (FY20: £400m), 
representing a margin of 19.4% (FY20: 21.6%). The difference 
between organic and underlying operating profit reflects the 
operating profit from assets sold during the period (Sage’s 
businesses in Poland, Australia and Asia in FY21, and Sage 
Pay and the Brazilian business in FY20) and assets held for 
sale (Sage’s business in Switzerland and Sage’s South 
African payroll outsourcing business).

EBITDA was £443m (FY20: £486m) representing a margin  
of 24.1%. The reduction in EBITDA reflects the additional 
strategic investment made during the year. While the charge 
for share based payments increased by £7m to £36m 
(FY20: £29m) reflecting the expansion of equity reward 
schemes, this was offset by an £8m reduction in underlying 
depreciation and amortisation to £49m (FY20: £57m) as a 
result of the Group’s property rationalisation programme 
and assets held for sale. 

Organic Operating Profit
Impact of disposals
Impact of held for sale
Underlying Operating Profit
Depreciation & 
amortisation
Share based payments
EBITDA

FY21

FY20

£343m £380m
£14m
£6m
£358m £400m

£7m
£8m

£49m
£36m

£57m
£29m
£443m £486m

FY21 Margin 
%

19.3%

19.4%

24.1%

Financial review continued

International

Organic Revenue by Category

FY21

FY20

% Change

Organic Total Revenue
Organic Recurring Revenue

£689m £680m
£605m £579m

+1%
+4%

% Sage Business Cloud 
Penetration 
% Subscription Penetration

47%
62%

35% +12 ppts
56% +6 ppts

Organic Recurring Revenue

FY21

FY20

% Change

Central and Southern 
Europe

France
Central Europe
Iberia

Africa & APAC

£480m £465m
£257m £245m
£96m
£102m
£123m
£121m
£115m
£125m

+3%
+5%
+6%
-2%
+9%

The International region achieved organic recurring revenue 
growth of 4% to £605m and organic total revenue growth of 
1% to £689m. Sage Business Cloud penetration is now 47%, 
up from 35% in the prior year, while subscription penetration 
is now 62%, up from 56% in the prior year. 

In France, recurring revenue increased by 5% to £257m,  
with a strong performance in cloud connected, and further 
growth in cloud native solutions. Total revenue in France 
increased by 3% to £281m.

Central Europe achieved recurring revenue growth of 6%  
to £102m while total revenue increased by 4% to £132m. 
Growth in the region is driven by a combination of cloud 
connected and local products.

In Iberia, while subscription revenue increased by 18%, 
overall recurring revenue decreased by 2% to £121m, 
reflecting a reduction in maintenance and support revenues, 
as non-subscription customers opted not to renew their 
maintenance and support contracts, principally during the 
first half. Total revenue decreased by 4% to £137m. 

Africa & APAC delivered strong recurring revenue growth  
of 9% to £125m, driven by a continued good performance  
in cloud native solutions, particularly Sage Accounting in 
Africa, and supported by growth in local products. Total 
revenue in Africa & APAC was broadly flat at £139m 
compared with the prior year. 

46

Annual Report and Accounts 2021  |  The Sage Group plc.

Net finance cost
The statutory net finance cost for the period decreased to 
£26m (FY20: £31m), primarily reflecting the reduced impact 
from FX movements on intercompany balances, and is 
broadly in line with the underlying net finance cost of £25m 
(FY20: £25m). 

Taxation 
The underlying tax expense for FY21 was £83m (FY20: £84m), 
resulting in an underlying tax rate of 25% (FY20: 23%).  
The statutory income tax expense for FY21 was £62m 
(FY20: £63m), resulting in a statutory tax rate of 18% 
(FY20: 17%). 

The difference between the underlying and statutory rate  
in FY21 primarily reflects a non-taxable accounting net gain 
on disposals, partially offset by the non-tax-deductible 
accelerated depreciation charge relating to the relocation  
of our North Park office in Newcastle.

The FY21 underlying tax rate has increased primarily as a 
result of certain non-recurring adjustments in FY20.

Earnings per share

Cash flow 
The Group remains highly cash generative with underlying 
cash flow from operations of £451m (FY20: £505m), 
representing an underlying cash conversion of 126% 
(FY20: 123%). Importantly, the Group has continued to 
deliver cash conversion in excess of 100% for three years. 
This strong cash conversion reflects further growth in 
subscription revenue and sustained improvements in 
working capital, with continued strength in receivables 
collection. Free cash flow was £339m (FY20: £382m), largely 
reflecting continued strong underlying cash conversion and 
a reduction in net interest and income tax paid.

Cash Flow APMs

Underlying operating profit
Depreciation, amortisation and 
non-cash items in profit
Share based payments
Net changes in working capital
Net capital expenditure
Underlying Cash Flow 
from Operations

FY21

FY20

% Change

Underlying cash conversion %

Statutory Basic EPS
Recurring items
Non-recurring items
Impact of foreign exchange
Underlying Basic EPS

26.33p 
3.01p
(6.25p) 

–
23.09p 

28.38p 
4.57p
(5.52)p 
(0.69p) 
26.74p

-7%

-14%

Underlying basic earnings per share of 23.09p was 14% lower 
than the prior period (FY20: 26.74p), reflecting the decrease 
in underlying operating profit due to additional strategic 
investment. 

Statutory basic earnings per share decreased by 7%, 
reflecting the reduction in underlying basic earnings per 
share and the post-tax impact of recurring and non-
recurring items. 

Non-recurring cash items
Net interest paid
Income tax paid
Profit and loss foreign exchange 
movements
Free Cash Flow

Statutory Reconciliation of Cash Flow from Operations

Statutory Cash Flow from Operations
Recurring and non-recurring items
Net capital expenditure
Underlying Cash Flow from 
Operations

FY20  
(as reported)

FY21

£358m

£411m

£47m
£36m
£65m
(£55m)

£56m
£29m
£45m
(£36m)

£451m £505m
123%

126%

(£9m)
(£19m)
(£81m)

(£4m)
(£26m)
(£93m)

(£3m)

–
£339m £382m

FY20 
(as reported)

FY21

£476m £527m
£14m
(£36m)

£30m
(£55m)

£451m £505m

Annual Report and Accounts 2021  |  The Sage Group plc.

47

 
Financial review continued

Net debt and liquidity
Group net debt was £247m at 30 September 2021 
(30 September 2020: £151m), comprising cash and cash 
equivalents of £567m (30 September 2020: £848m) and total 
debt of £814m (30 September 2020: £999m). The increase in 
net debt in the period is summarised in the table below.

Net debt at 1 October
Free cash flow
New leases
Net proceeds from disposal of 
subsidiaries
M&A and equity investments
Dividends paid
Share buyback
FX movement and other
Net debt at 30 September

FY21

FY20

(£529m)
(£151m)
£339m £382m
(£30m)

(£8m)

£142m
(£39m)
(£189m)
(£353m)
£12m
(£247m)

£212m
(£10m)
(£186m)
(£7m)
£17m
(£151m)

The Group’s debt is sourced from a syndicated multi-
currency Revolving Credit Facility (RCF), US private 
placement (USPP) loan notes, and sterling denominated 
bond notes. The Group’s RCF expires in February 2025 with 
facility levels of £669m (split between US$719m and £135m 
tranches). At 30 September 2021, the RCF was undrawn 
(FY20: £294m). 

The Group’s USPP loan notes at 30 September 2021 totalled 
£370m (US$400m and EUR 85m) (FY20: £387m – US$400m 
and EUR 85m). The USPP loan notes have a range of 
maturities between January 2022 and May 2025. 

The Group issued a debut £350m 10-year bond in February 
2021, with a coupon of 1.625%. This issuance enabled the 
Group to extend the maturity of its debt portfolio and to 
diversify its funding sources. The net proceeds were used  
to repay an existing £200m syndicated Term Loan that  
was due to expire in September 2022 and for general 
corporate purposes.

Sage currently has an investment grade issuer credit rating 
assigned by Standard and Poor’s of BBB+ (stable outlook).

Maturities within the next 18 months comprise EUR 55m 
(£47m) and EUR 30m (£26m) of the Group’s USPP loan  
notes in January 2022 and January 2023 respectively.

The Group had £1,236m of cash and available liquidity at 
30 September 2021, comprising cash and cash equivalents 
of £567m and undrawn facilities of £669m.

48

Annual Report and Accounts 2021  |  The Sage Group plc.

Capital allocation 
Sage maintains a disciplined approach to capital allocation. 
The Group’s focus is to accelerate strategic execution 
through organic and inorganic investment, including 
through acquisitions of complementary technology and 
partnerships to enhance Sage Business Cloud and further 
develop Sage’s digital network. In line with management’s 
focus on core geographies, Sage’s businesses in Poland, 
Australia and Asia were sold during the year, and a sale 
agreement was announced in respect of the disposal of 
Sage’s Swiss business.

Our policy is to maintain the dividend in real terms. In line 
with our policy, and reflecting the Group’s strong business 
performance and cash generation during the year, we have 
increased the full-year dividend by 2.5% to 17.68p. 

The Group also considers returning surplus capital to 
shareholders. On 4 March 2021 Sage launched a £300m 
share buyback programme that completed on 3 September 
2021. A total of 45.4 million shares were purchased under 
this programme and are held as treasury shares. A further 
£300m share buyback programme commenced on 
6 September and is expected to end no later than 
24 January 2022. As at 12 November, 28 million shares had 
been purchased under the current programme for a total 
consideration of £202m and held in treasury.

Net debt
EBITDA (Last Twelve Months)
Net debt/EBITDA Ratio

FY20  
(as reported)

FY21

£151m
£247m
£443m £498m
0.3x

0.6x

Group net debt as at 30 September 2021 was £247m and 
EBITDA over the last 12 months was £443m, resulting in  
a net debt to EBITDA leverage ratio of 0.6x. Group return  
on capital employed (ROCE) for FY21 was 19% (FY20 as 
reported: 20%). 

Sage plans to operate in a broad range of 1 to 2x net debt  
to EBITDA over the medium term, with flexibility to move 
outside this range as the business needs require. 
Accordingly, we expect our leverage ratio to move back to 
the medium-term range, through organic investment, M&A 
and/or capital returns. 

Going concern
The Directors have robustly tested the going concern 
assumption in preparing these financial statements,  
taking into account the Group’s strong liquidity position at 
30 September 2021 and a number of downside sensitivities, 
and remain satisfied that the going concern basis of 
preparation is appropriate. Further information is provided 
in the Directors’ Report on page 158 and in note 1 of the 
financial statements on page 181. 

Foreign exchange
The Group does not hedge foreign currency profit and loss 
translation exposures and the statutory results are therefore 
impacted by movements in exchange rates. 

The average rates used to translate the consolidated 
income statement and to neutralise foreign exchange in 
prior year underlying and organic figures are as follows:

Average exchange rates  
(equal to GBP)

Euro (€)
US Dollar ($)
Canadian Dollar (C$)
South African Rand (ZAR)
Australian Dollar (A$)

FY21

1.15
1.37
1.73
20.28
1.82

FY20

Change

1.14
1.28
1.72
20.67
1.88

1%
7%
1%
-2%
-3%

Annual Report and Accounts 2021  |  The Sage Group plc.

49

Risk management
Risk-informed decision making 

We have designed a Risk Management 
Framework, which helps Sage manage strategic, 
operational, commercial, financial, compliance, 
change and emerging risks. This helps us to 
deliver our strategic objectives and goals 
through risk-informed decisions. The Board’s 
role is to maintain oversight of the key principal 
and business risks, together with ensuring that 
the appropriate committees are managing the 
risks effectively. Additionally, the Board reviews 
the effectiveness of our risk management 
approach and challenges our leaders to 
articulate their risk management strategies.

Our Risk Management Framework enables a 
consistent approach to the identification, 
management and oversight of risks. This 
consistency is valuable as it allows us to take a 
holistic approach to risk management and to 
make meaningful comparisons of the risks we 
face and how we manage them across our 
footprint, which is essential to achieve our 
strategic objectives.

How we identify risk
Using our Enterprise Risk Management Framework, 
all Group and local entities and functions identify the risks 
that could affect their strategy and operations in order to 
implement risk mitigation plans.

Our risk identification process follows an enterprise-wide 
“top-down, bottom-up” approach, which seeks to identify:

•  Principal risks that may impact our ability to achieve our 
strategic objectives, with these risks representing the 
risks that most threaten delivery of our strategy; and
•  Strategic, commercial, operational, compliance and 

change risks (“business risks”) that occur at a segment, 
functional, country, and regional level. These risks pose 
the greatest threat to the success of business activities 
across the Group and may also feed into our principal risks.

Business risks are consolidated into a Group-wide 
view and presented to our senior leaders and executives, 
who add their own input from a strategic, functional and 
emerging risk perspective. Business risks are then escalated 
in line with the Risk Management Policy and via our 
Enterprise Risk Management Framework to the Regional 
and Global Risk Committees. This escalation process 
provides organisational visibility to emerging, strategic, 
commercial, operational, financial and compliance risks, 
as well as driving action and supporting accountability for 
risk management.

Our risk appetite and risk tolerances
Our risk appetite reflects our ability or desire to accept 
a certain level of risk in order to achieve our strategy. 
We recognise that eliminating risk is often not feasible 
or desirable, so we use risk appetite statements, Group risk 
parameters and metrics to provide our leaders with the 
guidance they need to make decisions on the level of risk 
that can be taken or sought to achieve strategic objectives.

All identified risks are measured on an inherent and residual 
risk basis using the pre-determined risk matrix set out in our 
Risk Management Policy.

Principal risks are monitored against risk appetite targets 
using supporting measures, metrics, and tolerances, which 
are evaluated throughout the year to ensure they remain 
aligned with our strategic objectives, and within an 
acceptable risk tolerance for the Group.

50

Annual Report and Accounts 2021  |  The Sage Group plc.

Figure 1 
Our three lines model

Sage’s three lines approach ensures accountability and transparency by  
setting out the roles and responsibilities of all colleagues when it 
comes to the management of risk.

The model and its effective operation support a strong control environment with 
best-in-class Governance, Risk and Control procedures embedded across Sage. 

1 

All Colleagues 

Identify, own,  
manage, operate

Our three  
lines model

3

Sage Assurance

Independent and

objective

2

Sage Risk and Sage 
Business Integrity

Guide, support, 

challenge

Report

Identify

Our risk  
management  
process

Assess

Monitor

Respond

Annual Report and Accounts 2021  |  The Sage Group plc.

51

Risk management continued

How we manage risk
Figure 1 on page 51 and Figure 2 on page 54 present  
an overview of our process and governance structures, 
including the Audit and Risk Committee and Board. 

Sage’s Enterprise Risk Management Framework enables us 
to identify, evaluate, analyse, manage and mitigate those 
risks which threaten the successful achievement of our 
business strategy and objectives.

Each principal risk is assigned an executive owner 
who is accountable for setting the target tolerance level. 
The executive owner is responsible for confirming adequate 
controls are in place and that the necessary action plans 
are implemented to bring the risk profile within an 
acceptable tolerance. To provide adequate oversight, we 
report throughout the year on principal and emerging risks, 
and conduct in-depth reviews of all principal risks at 
different oversight committees and with the principal risk 
owners. We continue to consider risks both individually and 
collectively in order to fully understand our risk landscape. 
By analysing the correlation between risks, we can identify 
those that have the potential to cause, impact, or increase 
another risk. This exercise informs our scenario analysis, 
particularly the combined scenario used in the Viability 
Statement.

Risks that are identified and captured at a segment, 
functional, country, and regional level are owned and 
managed within their respective management structures 
and are reviewed on an ongoing basis. Formal review of 
these risks takes place on a quarterly basis through the 
Regional Risk Committees and Corporate Risk Boards, 
which are described on pages 54 to 56.

Throughout 2021, Sage Risk has continued to embed the 
Enterprise Risk Management Framework, which expands 
the lenses, governance and coverage of Sage’s 
risk approach. Through this, our first-line colleagues are 
given responsibility for management of their risk and 
the subsequent deployment of risk strategies, thus 
supporting risk-based decision making. Additionally, we 
continued to embed our Business Controls Framework to 
support and empower our first-line colleagues to own their 
risks and help them to drive consistent application of their 
controls across our business processes. The Enterprise Risk 
Management Framework is also supported by the business 
continuity programme.

The Sage Risk team also manages the organisation’s 
corporate insurance programme, ensuring that global and 
local insurance placements are appropriate for the risk 
exposure and in line with the organisation’s risk appetite.

Sage Risk also has a single global incident reporting portal, 
with all entities and functions across the Group using 
a single, unified approach to reporting incidents.

52

Annual Report and Accounts 2021  |  The Sage Group plc.

In 2021, to recognise the growing importance of risk 
management in our business and strengthen the three lines 
of defence model we have created three new roles. The EVP, 
Chief Risk Officer is a newly created elevated position which 
oversees all aspects of risk management in Sage, acting as 
principal risk advisor to the Executive Committee and Board. 
Working with the Chief Risk Officer is the Vice President of 
Risk, a new senior leadership role dedicated to the 
management of Sage’s Enterprise Risk Management 
Framework described above. The newly created Vice 
President of Assurance position helps Sage enable 
independence of the Assurance function and to ensure 
dedicated focus on the development of our integrated 
assurance model. 

Risk culture
The Board recognises that culture underpins the 
effectiveness of Sage’s risk management, and the operation 
of an effective control environment. Sage’s Values and 
Behaviours set out how our strategy should be executed. 
Our Code of Conduct supports and reinforces these Values 
and Behaviours, and sets clear expectations across Sage for 
compliance with ethical standards. Behaviour forms a 
significant part of our colleague performance management 
process, and in FY21, culture continued to be managed as a 
principal risk.

Our three lines of defence governance model defines clear 
roles and responsibilities for all colleagues, and establishes 
accountability for actions and decisions. It also describes 
how appropriate oversight, challenge and assurance are 
provided over business activities, including the ethical 
conduct of our operations. 

The continued embedding of our Business Control 
Framework combined with a rationalised, refreshed  
suite of principles-based policies provides colleagues  
with comprehensive support and guidance on expected 
ways of working.

During 2021 we continued the roll out of our compliance 
training programme, applying scientific theories and 
principles into learning design. We provided colleagues with 
enjoyable learning experiences that support understanding 
of the subject matter and meet defined business outcomes. 
Through demonstrating clear alignment between learning 
content and Sage Values and Behaviours, we are able to 
support accountability and empower values-aligned, 
risk-based decision making in the business. In particular, 
we launched a global Security Awareness learning to 
colleagues globally in support of a wider security culture 
transformation programme to ensure colleagues are able to 
identify and respond appropriately to security risks, and to 
operate with a security-by-design mindset.

Security awareness 

Employee case study 
Security Awareness learning deployed to all 
colleagues during this financial year showed that  
99% of colleagues know to report security concerns 
and 97% of colleagues assume personal responsibility 
for security at Sage. Demonstrating the transition 
from theoretical learning into practical application  
of knowledge, we saw a 50% increase in our Phishing 
Resiliency Rating after colleagues had completed  
the learning.

Annual Report and Accounts 2021  |  The Sage Group plc.

53

Risk management continued

Figure 2
Risk governance

We operate a formal 
governance structure 
to manage risk.

Board

Audit and Risk 
Committee

Executive  
Committee

Board
The Board has overall responsibility for risk management 
and establishing the Group’s risk appetite. It monitors 
the risk environment and reviews the relevance and 
appropriateness of the principal risks to the business.

Audit and Risk Committee
The Audit and Risk Committee supports the Board in setting 
the Group’s risk appetite and ensuring that processes are in 
place to identify, manage and mitigate the Group’s principal 
risks. At each meeting, the Committee reviews the principal 
risks and their associated appetite targets and metrics, to 
assess whether they continue to be relevant, effective and 
aligned to the achievement of Sage’s strategic objectives, 
and within an acceptable tolerance for the Group. Further 
information on the Committee’s activity in 2021 is set out in 
the Audit and Risk Committee Report on pages 110 to 119.

Executive Committee
The Executive Committee is responsible for the stewardship 
of the risk management approach. It develops the strategy 
and oversees the delivery of the related operational plans 
that help to manage the associated risks. Each principal 
risk is also owned by a member of the Executive Committee.

Global Risk Committee
The Global Risk Committee is chaired by the General 
Counsel and Company Secretary, supported by the EVP 
Chief Risk Officer, and has responsibility for providing 
direction and support to the management of risk across 
Sage. It meets quarterly and seeks to:

•  Establish clear governance and accountability for risk, 

and any associated (remediation) activities;

•  Provide direction to functions, regions and countries, 
including the creation and deployment of common 
methodologies and practices;

•  Provide a point of escalation for critical or emerging risks;
•  Drive the consideration of risk in decision making;
•  Drive the inclusion of risk management into 

performance management; and

•  Provide the Board and Audit and Risk Committee 

with sufficient and effective information to enable them 
to discharge their risk reporting requirements.

The Global Risk Committee’s membership includes the 
Chief Executive Officer, all principal risk owners and 
rotational representation from across the business.

Relevant regional or emerging risks are escalated from the 
Regional Risk Committees and Corporate Risk Boards to the 
Global Risk Committee where necessary.

Regional Risk Committees
Seven Regional Risk Committees were operational 
throughout FY21 in Africa-Middle East, Asia-Australia, 
North America, Northern Europe, Central Europe, Southern 
Europe and Iberia. Each Committee met four times during 
FY21. During 2021, these Committees received updated risk 
management packs, which outlined the key material risks 
against regional strategy, and risks of most severity in 
relation to strategy, commercial, operational, compliance 
and change risk across their respective regions.

Corporate Risk Boards 
Four Corporate Risk Boards were operational during FY21, 
being the Global Commercial Product Office Risk Board, 
Global Security Committee, Global Data Privacy Forum and 
Global IT Risk Board.

54

Annual Report and Accounts 2021  |  The Sage Group plc.

Vice President 
Assurance

Chief Risk  
Officer

Sage Risk

Global Risk  
Committee

Regional Risk 
Committees 

Corporate Risk  
Boards

Global Commercial Product Office Risk Board
The Global Commercial Product Office Risk Board 
provides risk oversight, support and direction to all aspects 
of the product lifecycle and delivery of the product strategy 
across the Group. This includes supporting and advising 
management on risk exposure on and in relation to the 
principal risks, execution of product strategy, third-party 
reliance, route to market, and live services management. 
The board advises on and oversees the appropriate 
strategic, operational, technical and organisational 
measures that are in place to address the risk across the 
product organisation with support from Sage Risk. Through 
this, the Global Risk Committee and Executive Management 
are advised on the product lifecycle exposure of the Group. 
This Board also supports the management of the Live 
Services Management principal risk. The risk board meets 
on a monthly basis.

Global Security Committee
The Global Security Committee provides oversight and 
direction to all aspects of cyber and information security 
across the Group. This includes advising management 
on the current cyber and information risk exposure of the 
Group and ensuring that the appropriate technical and 
organisational measures are in place. The committee 
supports in the management of the Cyber Security 
and Data Privacy risk, through advising the Global Risk 
Committee and Executive Management on the current 
cyber and information risk exposure of the Group. The 
committee meets at least four times a year.

Global Data Privacy Forum
The Global Data Privacy Forum provides oversight 
and direction to all aspects of data privacy risk across the 
Group. This includes advising management on the current 
data privacy risk exposure of the Group and ensuring that 
the appropriate technical and organisational measures 
are in place. The forum supports in the management of 
the Cyber Security and Data Privacy risk, through advising 
the Global Risk Committee and Executive Committee 
on the current data privacy risk exposure of the Group. 
The forum meets at least four times a year.

Global IT Risk Board
The Global IT Risk Board provides risk oversight and 
direction to all aspects of risk exposure across Sage’s 
internal IT processes. This includes advising management 
and the Global Risk Committee on the current IT risk 
exposure of the Group and ensuring that the appropriate 
technical and organisational measures are in place. The 
board meets on a monthly basis.

Executive Vice President (“EVP”) Chief Risk Officer
The EVP Chief Risk Officer is responsible for the second-line 
functions, namely Sage Risk and Sage Business Integrity. 
The EVP Chief Risk Officer is responsible for the facilitation 
and implementation of the risk management approach 
across Sage, including the consolidation of risk reports from 
the Regional Risk Committees and Risk Boards, and the 
provision of appropriate risk reporting from Sage Risk for the 
Global Risk Committee, the Audit and Risk Committee, and 
the Executive Committee. The EVP Chief Risk Officer 
attends the quarterly Audit and Risk Committee meetings.

The EVP Chief Risk Officer is also responsible for the Sage 
Insurance programme, the Sage Business Continuity 
Programme and cyber security across the Group.

Annual Report and Accounts 2021  |  The Sage Group plc.

55

Risk management and internal controls
The Board retains overall responsibility for setting Sage’s 
risk appetite and for risk management and internal 
control systems.

In accordance with principles M, N and O of the UK 
Corporate Governance Code 2018 (the “Code”), in addition 
to Paragraph 58 of the FRC guidance (Section 6), the  
Board is responsible for reviewing the effectiveness of  
the risk management and internal control systems and 
confirms that:

•  There is an ongoing process for identifying, evaluating 

and managing the principal risks faced by the Company;
•  The systems have been in place for the year under review 

and up to the date of approval of the Annual Report 
and Accounts;

•  They are regularly reviewed by the Board; and
•  The systems accord with the FRC guidance on risk 

management, internal control and related financial and 
business reporting.

There were no instances of significant control failing or 
weakness in the year.

You can read more about our risk management and internal 
controls systems in our Strategic Report on pages 1 to 66 
and about the associated work of the Audit and Risk 
Committee on pages 110 to 119.

Risk management continued

Sage Risk
Sage Risk supports the effective operation of the Sage Risk 
Enterprise Risk Management Framework and Governance 
Structure, including the management of the principal risks 
and providing guidance, support and challenge to the 
business and functions to effectively manage risk. This 
includes supporting the Global Risk Committee, the 
Regional Risk Committees, Global Commercial Product 
Office Risk Board, Global IT Risk Board, Global Security 
Committee and Global Data Privacy Forum in fulfilling  
their responsibilities. Sage Risk also works closely with  
Sage Business Integrity as a second-line partner to improve 
controls and behaviours across the business, and allow 
Sage to operate and grow within its risk appetite.

Sage Business Integrity
Sage Business Integrity empowers colleagues to grow  
Sage with confidence and in good conscience, to achieve 
sustainable success. The team continues to transform  
the way colleagues think by empowering them to make 
decisions at the right time to safeguard Sage and help make 
it the best business that it can be. This is achieved through 
education in risk identification and legislative requirements, 
by leveraging technology enablers fit for a thriving 
technology company, as well as supporting first-line 
colleagues in designing and then monitoring suitable 
control frameworks to mitigate risk. By doing so, the 
Business Integrity team drives compliance with the Sage 
Business Control Framework and provides oversight to 
enhance the existing Sage due diligence framework.

Sage Assurance
Sage Assurance is led by the VP Assurance, and its purpose 
and activities are set out in the Internal Audit section of the 
Audit and Risk Committee Report on page 117. The VP 
Assurance attends the quarterly Audit and Risk Committee 
meetings and regularly meets with the Chair of the Audit 
and Risk Committee outside these meetings.

56

Annual Report and Accounts 2021  |  The Sage Group plc.

Principal risks and uncertainties 
Leveraging our risk profile

Principal risks
The Board and the Audit and Risk Committee carried out 
a robust and ongoing assessment of the principal and 
emerging risks facing the Group throughout the year. 
This assessment considered those risks that would 
threaten Sage’s business model, future performance, 
solvency or liquidity, and ensured that the risks continued 
to align with our business strategy. We added a new 
principal risk titled Environment, Social and Governance to 
ensure risks relating to climate and societal changes are 
adequately captured and managed and to acknowledge the 
importance of operating in a socially and environmentally 
conscious manner. 

We continued to simplify our risk reporting and align our 
risk metrics and appetite statements with our strategic 
goals. We also continued our focus on emerging risks, 
through incorporation into our principal risk assessment 
and monitoring programme and through dedicated ‘horizon 
scanning’ reviews.

As described in the previous pages, principal risks are 
formally reported to the Global Risk Committee, alongside 
escalated local risks and emerging risks. The following table 
describes a range of measures in place to manage and 
mitigate our principal risks. It should be noted that the  
risks are not listed in order of importance. 

Emerging risks
In FY21, a process to identify and assess emerging risks  
was formally incorporated into Sage’s Enterprise Risk 
Management Framework. As part of this process, Sage 
defined emerging risks as external or internal events not 
previously identified by the organisation which do not yet 
have clearly understood organisational impacts. The 
process involves business leaders as well internal and 
external subject matter experts and considers events across 
all possible categories, including technology, customers, 
regulations, socioeconomic factors, and competitor 
behaviour. The new process seeks to understand and 
prioritise new and emerging risks and ensure they are 
reported to the Global Risk Committee and managed 
appropriately by the business.

In FY21 we continued to accelerate our cloud transition.  
Our principal risks have evolved as we have leveraged our  
risks and opportunities in support of our strategic goals.  
Our risk reporting provides information to leaders across  
the organisation, enhancing leaders’ ability to make 
risk-informed decisions in a timely manner. We also 
continued to further enhance our enterprise risk 
management approach, increasing organisational 
engagement, deepening our understanding of our activities 
and the way we execute them. This provides a granular 
understanding of our risks, and allows for proactive 
risk management, together with enhanced risk-informed 
decision making, driven through appetite for risk taking.

We supported risk owners across Sage to leverage, utilise 
and manage their risks through considered risk taking and 
appetite. We also worked to enhance our three lines model 
through the deployment and embedding of an approach to 
integrated risk and assurance, which will continue to be 
developed across FY22.

Covid-19
Since January 2020, the Covid-19 pandemic has brought  
and will continue to bring significant change to the  
global economic, social, political and business landscape.  
In response, we have continually reviewed the actual, 
emerging and potential impacts of the pandemic on our 
principal risks to identify any new risks or changes to 
existing risks and opportunities that may have arisen,  
with a specific lens on what could change the risk  
profile materially.

Throughout 2021, our Covid-19 Task Force supported  
Sage’s recovery approach, ensuring that our colleagues, 
customers, and partners were being appropriately 
supported through the available resources and expertise 
that Sage has at hand. During the latter part of the year, the 
focus shifted to assisting our colleagues with a safe return 
to an office environment. 

Brexit
During this fiscal year, the UK completed its exit from  
the European Union. As anticipated, the Group did not 
experience any adverse material impacts on day-to-day 
operations due to the local nature of our business 
operations and customer needs.

A key area of uncertainty for Sage leading up to the 
separation was in relation to the use of personal data. 
However, the EU approved adequacy decisions for the  
EU GDPR which means data can continue to flow as it did 
before. The General Data Protection Regulation has been 
kept in UK law as the UK GDPR and we continue to monitor 
post-Brexit changes.

Annual Report and Accounts 2021  |  The Sage Group plc.

57

Principal risks and uncertainties continued

1

Understanding Customer Needs

If we fail to anticipate, understand and deliver against  
the capabilities and experiences our current and future 
customers need in a timely manner, they will find alternative 
solution providers.

Management and mitigation
•  Brand health surveys to provide an understanding of 

customer perception of the Sage brand and its products, 
used to inform and enhance our market offerings

Strategic alignment: 

Risk context
As Sage continues to transform its business and brand, 
understanding of how to attract customers whilst retaining its 
existing customers and migrating those who are ready to move 
to the cloud is essential. This requires a deep and continuous 
flow of insights supported by processes and systems. 

By understanding the needs of our customers, Sage will 
differentiate itself from competitors, build compelling value 
propositions and offers, leverage key drivers to identify 
opportunities, influence product and process roadmaps, 
decrease churn and drive more effective revenue generation.

•  A Market and Competitive Intelligence team to provide 

insights that Sage uses to win in the market

•  Utilisation of customer activity and churn data, to 

understand their appetite for products and features
•  Master repository of customer MI by region and by 

product which supports the identification of trends  
such as time in product, seasonal trends, and usage
•  Customer Advisory Boards, Customer Design Sessions 
and NPS detractor call-back channels to constantly 
gather information on customer needs.

2

Execution of Product Strategy

If we fail to deliver the capabilities and experiences outlined 
in our product strategy in a timely manner, we will not meet  
the needs of our customers or our commercial goals.

Strategic alignment:

Risk context
We need to execute, in a sound and methodical manner at 
pace, a prioritised product strategy that continues to simplify 
our product portfolio, focuses on our strategic cloud native 
offerings, and builds innovative and differentiated capabilities 
and solutions.

Management and mitigation
•  Refined product strategy in line with FY22 strategic 
objectives and ambitions, based on our market 
understanding and customer expectations

•  New product organisation and governance model to 

improve the way we build and launch products 

•  Migration framework in key countries to support our 

customers in their journey to the cloud

•  Sage Intacct is now available in the UK, Australia and 

South Africa as part of our internationalisation 
programme

•  Improved proposition for accountants, including the 

acquisition of GoProposal

•  Enhanced governance and planning framework aligned 

to market objectives

•  Strengthened product design governance to ensure 

product development is always driven by our 
understanding of our ability to penetrate key markets. 

Key

Risk environment change

Scale Sage Intacct

Expand medium beyond financials

Improving

Build the small business engine

Scale the network

Stable

Learn and disrupt

58

Annual Report and Accounts 2021  |  The Sage Group plc.

3

Innovation

If we fail to identify and leverage disruptive technologies and 
invest in modern development practices and tools in a timely 
manner, we will not meet the needs of our customers or our 
commercial goals.

Management and mitigation
•  Continued focus on AI/ML development coupled with  
a drive to improve how to exploit data to provide better 
management insight to our customers

Strategic alignment:

Risk context
We must be able to rapidly deploy new innovations to our 
customers and partners by introducing technologies, services, 
or new ways of working.

Innovation requires us to address how we drive change and 
transformation across our people, processes and technology, 
and how we differentiate our products and drive customer 
efficiencies. 

•  Leveraging Sage ID and the Sage Business Cloud to 

deliver a unified and highly personalised experience for 
each customer across the entirety of the customer 
experience and Sage Digital Network

•  Enhanced, consistent digital experience for all Sage 

Business Cloud users through the Sage Design System
•  Objectives integrated into the planning of each segment 
and region to drive AI transformation, Sage Business 
Cloud adoption and innovation of product features 
based on identified needs of customers

•  Strategic acquisition and collaboration with partners  
to complement and enable accelerated innovation

•  Focused colleague engagement to accelerate 
innovation across the organisation through a 
Continuous Innovation Community.

4

Route to Market

If we fail to deliver a bespoke blend of route to market channels 
in each country, based upon common components, we will not 
be able to efficiently deliver the right capabilities and 
experiences to our current and future customers.

Strategic alignment:

Risk context
We have a blend of channels to communicate with our current 
and potential customers and ensure our customers receive the 
right information on the right products and services at the right 
time. Our sales channels include selling directly to customers 
through digital and telephony channels, via our accountant 
network and through partners, valued added resellers (VARs) 
and Independent Software Vendors (ISVs). 

We use these channels to maximise our marketing and 
customer engagement activities. This can shorten our sales 
cycle and ensure that customer retention is improved. 

Management and mitigation
•  Market data and intelligence is used to support  

decision making regarding the best routes to market 
•  Dedicated colleagues are in place to support partners, 
and to help manage the growth of targeted channels
•  Sale processes are targeted and configured by region  

for key customer segments and verticals

•  sage.com has been enhanced to provide clearer user 

journeys to enable customer conversion 

•  Onboarding of new partners to support acceleration in 

cloud native product utilisation 

•  New routes to market are being opened through 

partnerships with payment and banking  
technology providers

•  Centre of Excellence created to support our Indirect 

Sales and Third Party approach.

Annual Report and Accounts 2021  |  The Sage Group plc.

59

Principal risks and uncertainties continued

5

Customer Success

If we fail to effectively identify and deliver ongoing value to our 
customers by focusing on their needs over the lifetime of their 
customer journey, we will not be able to achieve sustainable 
growth through renewal.

Management and mitigation
•  Battlecards are in place for key products in all countries, 

setting out the strengths and weaknesses of 
competitors and their products

Strategic alignment:

Risk context
We must maintain a sharp focus on the relationship we have 
with our customers, constantly focusing on delivering the 
products, services and experiences our customers need to  
be successful. If we do not do this, they will likely find another 
provider who does give them these things. Conversely, if we  
do these things well these customers will stay with Sage, 
increasing their lifetime value, becoming our greatest 
marketing advocates.

Whilst Sage is known for its quality customer support, this area 
requires constant, proactive focus. By helping customers to 
recognise and fully realise the value of Sage’s products we can 
help increase the value of these relationships over time and 
reduce the likelihood of customer loss. By aligning our people, 
processes and technology with this focus in mind, all Sage 
colleagues can help support our customers to be successful 
and in turn drive increased financial performance.

6

Third Party Reliance

•  A data-driven Customer Success Framework to enhance 
the customer experience and ensure that Sage is better 
positioned to meet the current and future needs of the 
customer

•  Customer Journey mapping and mapping of the five 

core customer processes to ensure appropriate strategy 
alignment and alignment to Target Operating Model
•  ‘Customer for life’ roadmaps, detailing how products fit 

together, any interdependencies, and migration 
pathways for current and potential customers

•  Continuous Net Promoter Score (NPS) surveying allows 

Sage to identify customer challenges rapidly, and 
respond in a timely manner to emerging trends
•  A specialised Procurement function supports the 
business with the selection of strategic third-party 
suppliers and negotiation of contracts.

If we do not embed our partners as an integral and aligned part 
of Sage’s go-to-market strategy in a timely manner, we will fail 
to deliver the right capabilities and experiences to our customers.

Management and mitigation
•  The appointment of an experienced senior leader to 

strengthen our Global Partner Alliance team 

Strategic alignment:

Risk context
Sage places reliance on third-party providers to support the 
delivery of our products to our customers through the 
provision of cloud native products. 

Sage also has an extensive network of sales partners critical to our 
success in the market, and suppliers upon whom it places reliance. 

•  Centre of Excellence for our Indirect Sales and Third-

Party partners

•  Dedicated colleagues in place to support partners, and 

to help manage the growth of targeted channels

•  Standardised implementation plans for Sage products 

that facilitate efficient partner implementation

•  Managed growth of the API estate, including enhanced 
product development that enables access by third-party 
API developers

Any interruption in these services or relationships could have a 
profound impact on Sage’s reputation in the market and could 
result in significant financial liabilities and losses.

•  Enhanced third-party management framework,  
to support closer alignment and oversight of  
third-party activities.

Key

Risk environment change

Scale Sage Intacct

Expand medium beyond financials

Improving

Build the small business engine

Scale the network

Stable

Learn and disrupt

60

Annual Report and Accounts 2021  |  The Sage Group plc.

7

People and Performance

If we fail to ensure we have engaged colleagues with 
the critical skills, capabilities and capacity we need to deliver 
on our strategy, we will not be successful.

Strategic alignment:

Risk context
As we evolve our priorities, the capacity, knowledge and 
leadership skills we need will continue to change. Sage will not 
only need to attract the talent and experience we will need to 
help navigate this change. We will also need to provide an 
environment where colleagues can develop to meet these new 
expectations, an environment where everyone can perform at 
their very best.

By empowering colleagues and leaders to make decisions,  
be innovative, and be bold in delivering on our commitments, 
Sage will be able to create an attractive working environment. 
By addressing drivers of colleague voluntary attrition, and 
embracing the values of successful technology companies, 
Sage can increase colleague engagement and create an 
aligned high-performing team.

Management and mitigation
•  Extensive focus on hiring channels to ensure we are 

attractive in the market through our enhanced 
employee value proposition, enhanced presence 
through social media such as Glassdoor, Comparably, 
Twitter, LinkedIn, and Facebook

•  Hiring practices focused on the skills we need in balance 
with organisational costs supported by a methodology 
for upskilling and building capability in the long term 
from within the organisation

•  Reward mechanisms designed to incentivise and drive 
the right behaviour with a focus on ensuring fair and 
equitable pay in all markets

•  Focused development of our leaders to ensure they 
create the environment which enables colleagues to 
thrive and perform at their very best

•  Placing colleagues (and customers) at the heart of  
our response to the Covid-19 pandemic, including  
the availability of ‘Headspace’, our ‘Always Listening’ 
portal and ‘Your Voice’ Hub and an additional three  
paid days off from work to help cope with the stresses  
of the pandemic.

8

Culture

If we do not fully empower our colleagues and enable them  
to take accountability in line with our shared Values and 
Behaviours, we will be challenged to maintain a culture,  
that meets Sage’s business ambitions.

Strategic alignment:

Risk context
The development of a shared behavioural competency that 
encourages colleagues to always do the right thing, put 
customers at the heart of business and drive innovation is 
critical in Sage’s success. Devolution of decision making, and 
the acceptance of accountability for these decisions, will need 
to go hand in hand as the organisation develops and sustains 
its shared Values and Behaviours, and fosters a culture that 
provides customers a rich digital environment.

Sage will also need to create a culture of empowered leaders 
that supports the development of ideas, and that provides 
colleagues with a safe environment allowing for honest 
disclosures and discussions. Such a trusting and empowered 
environment can help sustain innovation, enhance customer 
success and drive the engagement that results in increased 
market share.

Management and mitigation
•  Integration of Values and Behaviours into all colleague 

priorities including talent attraction, selection, 
onboarding as well as performance management 
•  All colleagues are actively encouraged to take up to  
five paid Sage Foundation days each year, to support 
charities and provide philanthropic support to the 
community 

•  Six new commitments to diversity, equity and inclusion 
(DEI) including zero tolerance to discrimination, equal 
chance to everyone, inclusive culture, removing barriers, 
DEI education, and development of a new DEI strategy 
to ensure we deliver on our commitments

•  A new three-year DEI strategy focuses on building 
diverse teams, an equitable culture, and fostering 
inclusive leadership. This strategy is supported by 
measurable plans and metrics to track progress
•  Code of Conduct communicated to all colleagues,  

and subject to certification every two years

•  Core eLearning modules rolled out across Sage, with 

annual refresher training

•  Whistleblowing and incident reporting mechanisms  

in place to allow issues to be formally reported  
and investigated.

Annual Report and Accounts 2021  |  The Sage Group plc.

61

Principal risks and uncertainties continued

9

Cyber Security and Data Privacy

If we fail to responsibly collect, process and store data, 
together with ensuring an appropriate standard of cyber 
security across the business, we will not meet our regulatory 
obligations, and will lose the trust of our stakeholders.

Strategic alignment:

Risk context
Information is the life blood of a digital company – protecting 
the confidentiality, integrity and accessibility of this data is 
critical for a data-driven business, and failure to do so can  
have significant financial and regulatory consequences in the 
General Data Protection Regulation (GDPR) era. In addition,  
we also need to use our data efficiently and effectively to drive 
improved business performance.

Management and mitigation
•  Multi-year cyber security programmes in IT and products 
to ensure Sage is driving continuous improvement and 
cyber risk reduction across technology, business 
processes and culture

•  Accountability within both IT and Product for all internal 
and external data being processed by Sage. The Chief 
Information Security Officer oversees information 
security, with a network of Information Security Officers 
that directly support the business

•  The Chief Data Protection Officer oversees information 

protection

•  Formal certification schemes maintained across the 

business, and include internal and external validation  
of compliance

•  All colleagues are required to undertake awareness 

training for information management and data 
protection, with a focus on the GDPR requirements

•  An Information Security Risk Management Methodology 
is deployed to provide objective risk information on our 
assets and systems.

Key

Risk environment change

Scale Sage Intacct

Expand medium beyond financials

Improving

Build the small business engine

Scale the network

Stable

Learn and disrupt

62

Annual Report and Accounts 2021  |  The Sage Group plc.

10

Data Strategy

If we fail to identify, maximise and utilise the value of our data 
and customer data in a timely manner in accordance with our 
data principles, we will not be able to realise the full potential  
of our assets.

Strategic alignment:

Risk context
Data is central to the Sage strategy to deliver our ambition  
of a digital network. The strategy is underpinned by our ability 
to innovate and develop solutions to enhance customer 
propositions, improve insight and decision making and create 
new business models and ecosystems. Successful ability to  
use data will accelerate our growth and will be a key driver in 
helping customers transform how they run and build their 
businesses.

Management and mitigation
•  Data strategy across customer, product, and enterprise 
data to support the delivery of customer value and solve 
customer problems, including the use of enhanced 
Artificial Intelligence /Machine Learning capabilities

•  Global data function created to drive focus and 

alignment across the organisation 

•  Focus on developing Sage ID and Service Fabric to 

enable better data accuracy and insight 

•  Plan to increase digital network participation, which will 
contribute to more data to support the delivery of real 
customer value and solve real customer problems

•  Customer consent service deployed to manage 

compliance usage of data assets 

•  Governance policies, processes and tooling to enhance 
and manage the quality and consistency of our data.

11

Live Services Management

If we fail to maintain a reliable, scalable and secure live  
services environment, we will be unable to deliver the 
consistent cloud experience expected by our customers.

Strategic alignment:

Risk context
As Sage transitions to a digital company, we continue to  
focus on scaling our current and future platform services 
environment in a robust, agile, and speedy manner to ensure 
the delivery of a consistent and robust cloud platform and 
associated digital network. 

Sage must provide the right infrastructure and operations  
for all of our customer products, a hosting platform together 
with the governance to ensure optimal service availability, 
performance, security protection and restoration (if required).

Management and mitigation
•  Accountability across product owners, underpinned  

by ongoing risk assessments and continuous 
improvement projects

•  Formal onboarding process including ongoing 

management in Portfolio Management processes

•  Incident and problem management change processes 

adhered to for all products and services
•  Service-level objectives including uptime, 

responsiveness, and mean time to repair objectives
•  An established forum for continuous assessment and 

refinement

•  Defined Real-Time Demand Management processes and 

controls and also Disaster Recovery Capability and 
operational resilience models

•  A governance framework to optimise operational cost 

base in line with key metrics.

Annual Report and Accounts 2021  |  The Sage Group plc.

63

Principal risks and uncertainties continued

12

Environment, Social and Governance (new Principal risk for FY21)

If we fail to fully, and continually, respond to the range of 
environmental, social and governance-related opportunities 
and risks we may fail to deliver positive change to social  
and environmental issues and damage the confidence  
of our stakeholders.

Management and mitigation
•  Sage’s Sustainability and Society strategy was launched 
in 2021, focusing on three pillars: Tech for Good, Fuel for 
Business, Protect the Planet

•  Underpinning the strategy is a robust cross-functional 

Strategic alignment:

Risk context
We are committed to investing in education, technology,  
and the environment to give individuals, small and medium 
businesses (SMBs), and our planet the opportunity to thrive. 
Our goal is to use our technology, time, and experience to back 
a generation of diverse, sustainable businesses.

The potential benefits of investing in our ESG strategy include:

•  Increased customer engagement
•  Better use of resources, for example lower energy and water 

consumption and associated costs

•  Enhanced stakeholder trust
•  Improved ability to attract and retain talent, enabling 

colleagues to perform at their best 

•  Stronger community relations

governance framework

•  Tracking tools in place to enable horizon scanning and 

to track the Sustainability and Society strategy’s 
reputation impact

•  The Sage Foundation, established in 2015, remains 

focused on the areas of education, employment, and 
entrepreneurship via the contribution of time, 
investment and capability

•  Multiple projects designed to respond to specific ESG 

risks, for example, a project focused on TCFD readiness 
including risk and opportunities mapping and climate 
scenario analysis.

Further detail on the mitigation of this risk is described  
in our separate Sustainability and Society Report. 

The principal risks are assessed as presenting the greatest threat to the successful delivery of Sage’s strategy. For this 
reason, they are used as the basis for challenging and establishing our financial viability.

Key

Risk environment change

Scale Sage Intacct

Expand medium beyond financials

Improving

Build the small business engine

Scale the network

Stable

Learn and disrupt

64

Annual Report and Accounts 2021  |  The Sage Group plc.

Viability statement 

Assessment of prospects and viability period
In accordance with provision 31 of the 2018 UK Corporate 
Governance Code, the Directors set out how they have 
assessed the Group’s prospects, the period covered by the 
assessment and the Group’s formal viability statement. 

The Directors have assessed the prospects of the Group by 
considering the Group’s current financial position, its recent 
and historical financial performance and forecasts, its 
business model and strategy (pages 20 to 21 and 16 to 19) 
and the principal risks and uncertainties (pages 57 to 64).  
In addition, the ongoing impact of the Covid-19 pandemic 
has been considered in determining the impact of the 
severe but plausible scenarios.

The Group’s operational and financially robust position is 
supported by:

•  High-quality recurring and subscription-based revenue;
•  Resilient cash generation and a robust liquidity position 

which is supported by strong underlying cash conversion 
of 126%, reflecting the strength of the subscription 
business model; and

•  A well-diversified small and medium customer base.

The Directors have reviewed the period used for the 
assessment and determined that three years remained 
suitable. The Directors are of the view that projections over 
a three-year period remain appropriate given the relative 
predictability of cash flows associated with Sage’s 
subscription business. 

This period aligns our viability statement with our three-year 
strategic planning horizon and is appropriate given the 
nature and investment cycle of a technology business. 
Projections beyond this period are less reliable due to the 
continuously evolving technology landscape in which Sage 
operates. The Directors have no reason to believe the 
Company will not be viable over a longer period.

The assessment process
In forming the viability statement, the Directors carried out 
a robust assessment of the Group’s principal and emerging 
risks which could impact the business model. These are 
reviewed by the Board and the Audit and Risk Committee 
quarterly and are a foundation for the Group’s strategic plan. 

Since the onset of the Covid-19 pandemic, the impact  
on the Group’s financial performance has been limited. 
Nonetheless the Group is subject to increased uncertainty 
in the near term, particularly from the potential impact on 
our customers from the winding down of government 
support schemes. However, the business’s long-term 
strategy for value creation in its core markets remains 
unchanged. The pandemic has accelerated digital 
transformation among small and medium businesses, and 
we have seen an increased demand for our cloud-based 
solutions which can be accessed remotely and better 
enable remote working practices. 

The financial forecasts contained in the Group’s three-year 
plan make certain assumptions about composition of the 
Group’s product portfolio, the ability to acquire new 
customers and maintain a strong renewal rate by value 
through reducing churn and providing additional 
functionalities to our existing customers. The plan also 
assumes that the Group continues to generate resilient 
cash conversion in excess of 100%, pay debt instalments  
as they fall due, as well as fund remaining obligations under 
the share buyback programme.

As part of the assessment, the Group stress tests the 
three-year plan using various severe but plausible scenarios. 
To achieve this, management reviewed the principal risks 
and considered which might threaten the Group’s viability.  
It was determined that none of the individual risks would in 
isolation compromise the Group’s viability, and so several 
different severe scenarios were considered where principal 
risks arose in combination. The scenarios were developed 
with input from the Group’s Global Risk Committee which 
comprises representation from key functions across  
the business. 

Under the stress scenarios, churn assumptions have been 
increased by up to 100% and a significant reduction in new 
customer acquisition and sales to existing customers 
considered. In all stress scenarios the Group continues  
to have sufficient resources to continue in operational 
existence without triggering the need to renegotiate debt. 
Scenarios modelled within this assessment are in line with 
the prior year, reflecting the continued execution of our 
SaaS transition. 

The scenarios considered to be the most plausible and 
significant in performing the assessment of viability and the 
combination of principal risks involved are shown on the 
next page.

Annual Report and Accounts 2021  |  The Sage Group plc.

65

Principal risks and uncertainties continued

Scenario modelled

1. Data breach 
The deliberate targeting or accidental release of customer data which 
breaches data privacy laws and/or societal expectations in any region  
could have a significant impact on Sage’s reputation in the market, as well  
as impact its regulatory compliance under the various data protection laws  
to which Sage is subject. 

2. Existing or new market disruptor
The entry of a new player or the expansion of an existing market player in the 
financial and accounting management space with a free or very low-cost 
offering that significantly disrupts Sage’s total market share. 
3. Global economic shock
The crystallisation of a global economic shock which leads to a global 
economic downturn, resulting in small and medium businesses failing to stay 
afloat or struggling to pay for products/services, e.g. a significant number 
of customers fail or are unable to pay for Sage’s products and services for  
a number of months.
4. Live services failure
The risk of an event that causes the live services environment to be brought 
down due to the operating environment being changed internally through 
product or system changes, external or internal cyber attack, or a key 
third-party provider being compromised.

Principal risks included in the scenario

•  Understanding 

Customer Needs
•  Customer Success
•  Innovation
•  Route to Market
•  People and 

Performance
•  Understanding 

Customer Needs

•  Execution of 

Product Strategy

•  Execution of 

Product Strategy
•  Route to Market

•  Culture
•  Cyber Security and 

Data Privacy
•  Data Strategy
•  Live Services 
Management

•  Route to Market
•  Customer Success
•  Innovation

•  Customer Success
•  Understanding 

Customer Needs

•  Understanding 

Customer Needs

•  Execution of 

Product Strategy

•  Innovation

•  Route to Market
•  Customer Success
•  Cyber Security and 

Data Privacy
•  Live Services 
Management

The monetary impact of each scenario was estimated by a cross-functional group of senior leaders, including representatives 
from Finance, Risk, IT, Product Marketing and Legal, who evaluated the possible consequences on the Group should each 
scenario arise. Consideration of the impact of Covid-19 has been factored into the three-year plan, with incremental risk 
reflecting current levels of uncertainty modelled as part of the global economic shock scenario. 

Expected changes in the Group’s product mix through the ongoing migration towards cloud-based solutions, as well as the 
timing of repayment of debt and obligation under the share buyback programme, have been considered to ensure such 
matters do not adversely impact the assessment. 

As set out in the Audit and Risk Committee’s Report on pages 110 to 119, the Directors reviewed and discussed the process 
undertaken by management, and also reviewed the results of reverse stress testing performed to provide an illustration of  
the level of churn and deterioration in new customer acquisition which would be required to trigger a breach in the Group’s 
covenants or exhaust cash down to minimum working capital requirements. The result of the reverse stress testing has 
highlighted that such a scenario would only arise following a catastrophic deterioration in performance, well in excess of 
the assumptions considered in the viability scenarios set out above.

In the event that the scenarios set out above were to arise, management would have a number of options available to 
maintain the Group’s financial position including cost reduction measures, the arrangement of additional financing and  
a review of the sustainability of the dividend policy.

Confirmation of longer-term viability
Based on the assessment explained above, the Directors confirm that they have a reasonable expectation that the Group  
will continue to operate and meet its liabilities, as they fall due, for at least the next three years.

66

Annual Report and Accounts 2021  |  The Sage Group plc.

Chair’s introduction
Corporate Governance

Andrew Duff
Chair

Dear shareholder

On behalf of the Board, I am pleased to introduce our 
Governance Report for the year ended 30 September 2021. 
This report sets out our approach to effective corporate 
governance and outlines key areas of focus of the Board and 
its activities undertaken during the year as we continue to 
drive long-term value creation for all our stakeholders. 

Board succession and diversity 
There have been changes to the Board composition during 
the year as part of the Board’s ongoing succession planning 
processes. After serving as Chair for nine years, Sage 
announced in March 2021 that Sir Donald Brydon would 
retire from the Board at the end of September 2021. Our 
Nomination Committee, led by our Senior Independent 
Director, Drummond Hall, with support from the whole 
Board and the Company Secretary, oversaw the succession 
and appointment process which led to my appointment as 
Non-executive Director and Chair designate in May 2021. 
Further information on the Chair selection process can be 
found on pages 104 and 105. 

I was delighted to be appointed Chair designate of Sage and 
have worked closely with Sir Donald Brydon, Steve Hare and 
the rest of the Board over the last few months to ensure a 
smooth transition and effective handover. A comprehensive 
induction programme has provided me with an opportunity 
to meet members of the Executive Committee, senior 
management and a number of other Sage colleagues and  
to gain rapid insight and understanding of Sage, its business 
and culture. You can read more about my induction 
programme on pages 78 and 79. 

In March 2021, following a formal and thorough recruitment 
process, the Board appointed Derek Harding as a Non-
executive Director, with Derek also joining the Audit and 
Risk Committee upon appointment. We have been delighted 
to welcome Derek onto the Sage Board and his financial 
acumen, commercial expertise and experience of leading 
business transformation has enhanced the strength and 
depth of existing Board capabilities. 

The Board and the Nomination Committee continue to  
drive the agenda of diversity, equity and inclusion across  
the Group. At Sage, it is our ambition for our workforce to 
reflect the diversity of our customers and partners in the 
communities where we operate. We strongly believe that a 
diverse and inclusive workforce brings a broader range of 
perspectives, accelerates growth and innovation, helps to 
understand the needs of our wide range of stakeholders and 
helps us to find and retain the best talent. During the year,  
a formal Diversity, Equity and Inclusion Policy was adopted 
by the Board which sets out the approach to diversity, equity 
and inclusion for the Board itself. We recognise and are fully 
supportive of the recommendations of the Hampton-
Alexander and Parker Reviews and as a collective Board will 
continue to ensure that diversity in its broadest form is fully 
considered in the context of future Board composition. 

Company purpose and culture
The Board is cognisant that it has the ultimate responsibility 
for ensuring an appropriate company culture to act as a 
backdrop to the way in which Sage behaves towards all its 
stakeholders. Our culture provides the foundation to drive 
our purpose and delivery of our strategy. As a Board, we 
continue to spend time focused on ensuring that our 
culture enables us to build the organisational capability 
required to deliver on our promises to our stakeholders, 
customers, colleagues, society and shareholders.

With the launch of our Sustainability and Society strategy  
in June, Sage has set out its commitment to tackle societal 
and economic inequality and to play its part in tackling the 
climate change crisis. As a Board we believe Sage can play  
a pivotal role in supporting a new generation of diverse  
and sustainable businesses and we are excited by the 
opportunity to help the millions of small and medium 
businesses we serve worldwide as we execute against this 
strategy. We live our purpose of knocking down barriers 
every day by helping small and medium businesses with  
our technology and our support. However, our purpose 
extends beyond our customers. It speaks to a wider 
economic significance of a thriving small and medium 
business sector; shapes the wider role that we play in 
helping our communities and the planet, and underlines the 
importance we place on acting with the highest levels of 
integrity within a strong governance framework. 

More information on our purpose and culture can be found 
on pages 3 and 38 to 41. Information on our Sustainability 
and Society strategy can be found on pages 29 to 31.

Annual Report and Accounts 2021  |  The Sage Group plc.

67

Chair's introduction continued 

Engagement with our stakeholders 
The success of our strategy is reliant on the support and 
commitment of all our stakeholders. Balancing stakeholders’ 
needs and views is a key part of Board decision making. 

The Board recognises the importance of two-way 
communications with our colleagues. The role of our Board 
Associate has been in place since 2017 and continues to be 
a successful way of ensuring that the Board appropriately 
considers the interests of colleagues in its deliberations 
and, in doing so, makes better decisions. The creation of  
the Associates’ Council last year has provided the Board 
with further insight from a colleague perspective on the 
consequences of strategic decisions in the long term as  
well as giving a clearer sense of the day-to-day colleague 
experience and how it can be enhanced. 

Whilst for much of the year it has not been possible to meet 
physically with colleagues and other stakeholders, the Board 
has recently resumed face-to-face Board meetings and 
activities, and all Board members are looking forward to 
meeting and connecting more personally with stakeholders 
in a Covid-19 safe environment in the coming months. 

Further details on how we have engaged with our stakeholders 
can be found on pages 88 to 95.

Board effectiveness 
It is extremely important that the Board, its Committees  
and individual Directors rigorously review their performance 
and embrace the opportunity to develop, where necessary. 
This year an internal effectiveness review was undertaken 
with support from the Company Secretary. Progress on last 
year’s areas of focus as well as the outcome of this year’s 
effectiveness review can be found on pages 80 to 82. We 
expect to carry out an external effectiveness review in 2022 
in line with the Code.

Directors’ Remuneration Policy 
Our proposed Directors’ Remuneration Policy, which is 
intended to apply for the coming three years, will be put to 
our shareholders for their approval at the Annual General 
Meeting on 3 February 2022. The proposed policy has been 
designed to continue the close alignment between 
executive reward and the delivery of our business strategy, 
purpose and culture, with stakeholders’ interests at the 
heart of the matter. Details of the proposed policy, the 
outcome of the shareholder consultation process and the 
implementation of the current policy during the year, can  
be found in the Directors’ Remuneration Report on pages 
120 to 157.

Looking forward 
We will continue as a Board to maintain the highest 
standards of corporate governance across the Group, focus 
on delivery of our strategy and continue to promote and 
enhance the inclusive culture that management and their 
teams have worked so hard to establish. 

I encourage all our stakeholders to take every opportunity 
presented to engage with the Company and, subject to any 
Covid-19 restrictions in place at the time, I would welcome 
you to attend, and in any case vote at, the forthcoming 
Annual General Meeting. 

In closing, I would like to take the opportunity to thank  
Sir Donald Brydon for his exemplary leadership as Sage 
progressed in its transition to becoming a great SaaS 
business. I look forward to building on his legacy and 
working with the Board and Sage leadership team to 
continue building a sustainable business delivering on the 
interests of all our stakeholders whilst contributing to the 
communities and the wider society in which we operate. 

Andrew Duff
Chair

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Annual Report and Accounts 2021  |  The Sage Group plc.

The UK Corporate Governance Code 2018 – 
Compliance Statement
Sage applied the principles of the UK Corporate Governance Code 
2018 (the “Code”) and complied with all its provisions throughout 
FY21, with the exception of provision 38 (alignment of executive 
directors’ pension contributions with those of the wider workforce).
We are pleased to confirm that, since 1 October 2021, when the 
CEO’s pension contribution was reduced from 15% to 10% of base 
salary, Sage has complied with all provisions of the Code. Further 
information on the Directors’ Remuneration Policy 2022 and 
pension contributions of Executive Directors are in the Directors’ 
Remuneration Report on pages 120 to 157. 

In FY21 the Board has continued with its chosen approach to 
workforce engagement, through the Board Associate programme, 
and further enhanced by the Associates’ Council, to deliver success 
in enabling efficient and effective engagement with our colleagues. 
This arrangement has been chosen by the Board as an alternative 
to the workforce engagement methods referred to in the Code, as is 
permitted by the Code. Further details on the Board Associate’s role 
can be found on page 95.

We believe good corporate governance provides confidence in the 
delivery of our strategic performance to our stakeholders and is 
essential for the long-term sustainable success of our business.  
The table below shows the principles set out in the Code and where 
key content can be found in this report showing how we have 
applied those principles.

The Code is publicly available on the website of the 
UK Financial Reporting Council at www.frc.org.uk. 

Board leadership and company purpose

Purpose and culture
Shareholder engagement
Colleague engagement
Other stakeholder engagement
Conflicts of interest

Division of responsibilities

The role of the Board

The role of the Committees

Board composition

Committee composition

Independence of Non-executive Directors

Time commitment

Composition, succession and evaluation

Board composition and succession

Diversity and Inclusion

Annual re-election of Directors

Induction, Director training and development 
programme

Pages

3, 38 to 41, 61 and 99
89
90
92 to 94
83

Pages

74

74 and 75

75

84

83

83

Pages

104 and 105

106 to 109

83

78 and 79

Board effectiveness and evaluation

80 to 82

Audit, risk and internal control 

Significant reporting and accounting matters
Fair, balanced and understandable
Viability statement and going concern
Risk management and internal controls
Internal audit
External auditor
Principal and emerging risks

Remuneration 

Remuneration principles
Remuneration Policy
Pension and benefits
Directors’ shareholdings and share interests
External advisors

Pages
112 to 115
116
113
116
117
118 and 119
57, 111 and 116

Pages
121
130 to 139
149 and 150
153
157

Annual Report and Accounts 2021  |  The Sage Group plc.

69

Board of Directors

The operation of the Board is supported by the collective leadership of the Directors and complemented by the diverse skills 
and experience they individually possess. The open and transparent Board dynamic contributes to honest conversations to 
ensure effective decision making in full consideration of the impact on all stakeholders and long-term value creation.

Andrew Duff 
Chair
Chair of the Nomination Committee

N

Sangeeta Anand 
Independent Non-executive Director
Member of the Audit and Risk Committee 

A

Dr John Bates 
Independent Non-executive Director
Member of the Nomination Committee and the 
Remuneration Committee 

N R

Appointed
Independent Non-executive Director on 1 May 2021 
and as Non-executive Chair on 1 October 2021

Skills 
Wealth of experience as a non-executive director and 
chair, with a strong track record of transforming 
high-profile international businesses
Effective leader with strategic insights and 
international experience 
Strong focus on purpose, culture and customer-
centricity, and delivering value for all stakeholders 

Key previous experience
Non-executive chair of Elementis plc 
Non-executive chair of Severn Trent plc 
Non-executive director of Wolseley plc 
Chief executive officer of npower

Key external commitments
Non-executive director of UK Government Investments 
Ltd (UKGI)

Appointed
1 May 2020

Skills
Silicon Valley-based senior technology leader with 
extensive experience in leading P&L and growth across 
a range of public, PE-owned and startup companies
Deep operating experience in transforming complex 
product portfolios and go-to-market to capture the 
cloud opportunity
Technology and business experience includes 
cybersecurity, cloud, enterprise software, SaaS and 
application services

Key previous experience
Chief marketing officer, Alkira Inc (disruptive SaaS 
networking startup)
Senior Vice President, F5 Networks Inc (Listed on 
NASDAQ)
General Manager and Corporate Vice President, 
SafeNet (part of Thales Group)
Vice President, Cisco Systems

Key external commitments
None

Appointed
31 May 2019

Skills 
Visionary technologist and highly accomplished business 
leader in the field of technology innovation including 
Artificial Intelligence and Machine Learning functionality 
to improve customer experience
Pioneer focusing on areas such as event-driven 
architectures, smart environments, business activity 
monitoring and evolution of platforms for digital business

Key previous experience
Co-founder, president and chief technology officer  
of Apama (now part of Software AG)
Head of industry solutions and chief marketing officer 
of Software AG
Chief executive officer of Terracotta, Inc. (a subsidiary  
of Software AG) 
Executive vice president of corporate strategy and 
chief technology officer at Progress Software
Chief executive officer at Plat.One (now part of SAP)
Chief executive officer of the Eggplant Group, part 
of Keysight Technologies Inc

Key external commitments
Executive chairman of SER Group Holding GmbH

Jonathan Bewes 
Independent Non-executive Director
Chair of the Audit and Risk Committee

Appointed
1 April 2019

Skills 
Has prior experience of serving as chair on an audit 
committee
A wealth of accounting and financial experience
Strong investment banking experience gained over  
a 25-year career in the sector
Advisor to boards of UK and overseas companies on a 
wide range of financial and strategic issues, including 
financing, corporate strategy and governance

Key previous experience
Investment banking experience with Robert Fleming, 
UBS and Bank of America Merrill Lynch
Chartered accountant with KPMG

Key external commitments
Senior independent director and chair of the audit 
committee of Next plc
Vice chairman, corporate and institutional banking 
at Standard Chartered Bank plc

A

Annette Court 
Independent Non-executive Director
Chair of the Remuneration Committee and member of 
the Audit and Risk Committee

A R

Drummond Hall 
Senior Independent Director
Member of the Remuneration Committee, the Audit 
and Risk Committee and the Nomination Committee 

N R

A

Appointed
1 April 2019

Appointed
1 January 2014

Skills 
Has prior experience of serving as chair of 
a remuneration committee
Experience in executive and non-executive director 
roles at the highest levels including as chair of a FTSE 
100 company
Strong technology background with a record of using 
e-commerce to drive commercial success
Expertise in mentoring leaders to achieve 
greater clarity of purpose and provide a 
practical approach to problem-solving

Key previous experience
Senior independent director of Jardine Lloyd 
Thompson Group 
Chief executive officer of Europe General Insurance  
for Zurich Financial Services
Chief executive officer of the Direct Line Group
Director of the board of the Association of British 
Insurers and Foxtons Group plc

Key external commitments
Chair of Admiral Group plc

Skills 
Experienced non-executive director and board chair
Wealth of experience gained across a number of 
customer-focused blue-chip businesses in the UK, 
Europe and the US
Strong knowledge of marketing and customer service 
and bringing deep insight to how Sage may expand 
markets and delight customers

Key previous experience
Senior independent director of WH Smith plc
Senior independent director of FirstGroup plc
Chair of Mitchells & Butlers plc
Chief executive officer of Dairy Crest Group plc
Majority of career was spent with Procter & Gamble, 
Mars and PepsiCo

Key external commitments
None

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Annual Report and Accounts 2021  |  The Sage Group plc.

Changes to the Board during FY21 
and the year to date:
•  Derek Harding was appointed as an independent 

Non-executive Director on 2 March 2021

•  Andrew Duff was appointed as an independent 
Non-executive Director on 1 May 2021 and as 
Non-executive Chair on 1 October 2021

•  Sir Donald Brydon stepped down from the Board 

on 30 September 2021

Further information on the appointments 
and Board succession planning activities 
can be found on pages 104 and 105.

Further information on the composition 
of the Board can be found on page 75.

Key

A

N

R

Audit and Risk Committee 
See pages 110 to 119

Nomination Committee 
See pages 102 to 109

Remuneration Committee 
See page 120 to 157

New appointment 

Full biographies can be found on our 
website at sage.com.

Derek Harding 
Independent Non-executive Director
Member of the Audit and Risk Committee

Appointed
2 March 2021 

Skills
Significant financial experience including leading 
business transformations and sharp financial acumen
Broad experience across a range of commercially 
focused financial and operational roles including 
strategy, investor relations, mergers and acquisitions

Key previous experience
Chief financial officer at Senior plc
Group finance director at Shop Direct
Finance director of Wolseley UK

Key external commitments
Chief financial officer at Spectris plc

A

Steve Hare 
Chief Executive Officer

Appointed
3 January 2014 as Chief Financial Officer (“CFO”)
31 August 2018 as Chief Operating Officer, and as 
Chief Executive Officer (“CEO”) on 2 November 2018

Skills
Significant financial, operational and transformation 
experience which includes driving change programmes 
in several of his previous roles
Broad knowledge of Sage, having joined the Board in 
January 2014 as CFO

Key previous experience
Extensive understanding of the drivers and priorities 
needed to complete Sage's evolution to a SaaS 
company and to create a high-performance culture
Operating partner and co-head of the Portfolio Support 
Group at the private equity firm Apax Partners
Chief financial officer for Invensys plc, Spectris plc and 
Marconi plc

Key external commitments
None

Jonathan Howell 
Chief Financial Officer

Appointed
15 May 2013 as a Non-executive Director and as CFO 
on 10 December 2018

Skills 
Highly experienced group finance director as well as 
experience as a chairman and non-executive director
Significant financial and accounting experience gained 
across several sectors which allow him to provide 
substantial insight into the Group’s financial reporting 
and risk management processes
Excellent working knowledge of Sage, having joined as 
an independent Non-executive Director and acting as 
the Chair of the Audit and Risk Committee for six years

Key previous experience
Group finance director of Close Brothers Group plc 
Group finance director of London Stock Exchange 
Group plc
Non-executive director of EMAP plc 
Chair of FTSE International

Key external commitments
Independent non-executive director of Experian plc

Irana Wasti 
Independent Non-executive Director

Date appointed to the Board
1 May 2020

Key strengths and experience
Experienced leader driving international growth 
by enabling everyday entrepreneurs to start, grow and 
run their businesses online
Experience in product development, creating brand 
identity, go-to-market strategy, customers’ 
experiences, sales and support across diverse cultural 
regions

Key previous experience
President of GoDaddy EMEA and previously held the 
role of SVP and general manager for GoDaddy’s 
Productivity business
Worked for Intuit and oversaw launch of QuickBooks 
POS with Mobile Payments integration
Product and development roles at Google and IBM

Key external commitments
Chief product officer of Typeform

Annual Report and Accounts 2021  |  The Sage Group plc.

71

Executive Committee

Steve Hare chairs the Executive Committee of which Jonathan Howell is also a member.

Derk Bleeker
Chief Strategy and Development Officer 

Vicki Bradin
General Counsel and Company Secretary

Appointed
1 October 2019

Appointed
1 October 2016

Amanda Cusdin
Chief People Officer

Appointed
1 October 2017

Skills and Experience
Leads on overall strategic direction of the Group, 
M&A and business planning including portfolio 
simplification and driving the accelerated 
transformation of Sage’s product portfolio to create  
a focused and high-growth SaaS company 
Past responsibility for Commercial Finance and 
in-depth experience as a leader of 
corporate development gained from working for a 
global industrial and medical technology company
Additional experience in private equity and as an M&A 
specialist in investment banking

Skills and Experience
Leads the Legal, Company Secretariat, Cyber Security 
and Risk, Business Integrity and Assurance teams 
Extensive corporate legal experience built over 20 
years in global and magic circle law firms and in-house 
at large multi-nationals and UK-Iisted companies
In-depth software and technology sector knowledge 
and experience across a breadth of legal areas 
including M&A, litigation, risk and intellectual property

Skills and Experience
Leads the People function and strategy to find and 
retain talent and drive inclusivity and diversity at Sage. 
Drives the Sustainability and Society strategy through 
leadership of the Sage Foundation team and 
Sustainability and Social Purpose team.
Extensive HR experience built over a period of 20 years 
across several global FTSE organisations in a variety  
of sectors
Experience in supporting executive leaders to drive 
change and transformation as well as HR aspects of 
M&A, growth in new geographies and working across 
cultures and matrix organisations
Passionate about developing talent and leadership 
and creating truly inclusive organisations which 
promote diversity

Sue Goble
Chief Customer Success Officer

Appointed
1 October 2019

Aaron Harris
Chief Technology Officer

Appointed
1 April 2019

Skills and Experience
Accountable for setting the strategy and governance 
for customer services and customer success on a 
global basis with a pinpoint focus on customer-
centricity throughout the business
Broad experience including responsibility for business 
operations and executing major programmes 
successfully across the organisation 
A distinguished career bringing valuable experience 
into Sage from a range of cloud companies and senior 
roles in customer relationship management

Skills and Experience
Responsible for Sage’s technology strategy and 
architecture
More than 20 years of high-tech engineering 
experience in business applications and software 
development strategies 
Founding team member and the CTO of Sage Intacct, 
establishing it as the innovation leader in cloud 
financial management solutions

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Changes to the Executive 
Committee during FY21 and the year 
to date:
•  Robert Reid stepped down from the Executive 

Committee on 31 March 2021

•  Keith Robinson stepped down from the Executive 

Committee on 2 July 2021

Cath Keers
Chief Marketing Officer

Appointed
8 September 2020

Lee Perkins
Chief Operating Officer

Appointed
25 January 2019

Skills and Experience
Responsible for the global strategy and governance 
across all of Sage’s marketing, including brand, 
communications, events, digital channels, and 
marketing operations 
Valuable knowledge of digital and customer 
experience insights with a deep understanding of 
leveraging sales and marketing activity to build 
successful brands
Breadth of sector experience including 
retail, marketing and business development, with 
commercial roles at large and global businesses
Cath was previously a Non-executive Director of Sage, 
who was appointed on 1 July 2017 and stepped down 
from the Board on 30 June 2020

Skills and Experience
Leads Sage’s regional businesses and Global Product 
Organisation comprising product marketing, product 
management and product engineering and go-to-
market operations
Wealth of commercial and general management 
experience spanning 20 years in public and private 
equity-backed companies 
Deep understanding and relationships across the 
business to ensure progress in the product and sales 
functions

Executive Committee composition1

Gender 

Experience 

Tenure

44%

56%

Female: 4

Male: 5

Technology & Innovation: 11%
Financial: 22.5%

Sales & Marketing: 11%

Customer Success: 22.5%

Corporate Development & Strategy: 11%

Culture, Diversity & Inclusion: 11%

Legal & Governance: 11%

Less than 1 year: 0
1-3 years: 6

3-6 years: 2

Over 6 years: 1

1.  The Executive Committee composition data reflects the information as at the date of this report and includes our Executive Directors who are also 

members of the Executive Committee.

Annual Report and Accounts 2021  |  The Sage Group plc.

73

Corporate Governance Report
Our Governance framework

The Board provides entrepreneurial leadership and sets the Company’s purpose, strategy and Values, ensuring 
these are aligned with our culture. It is responsible for monitoring progress against the strategic objectives and 
approving proposed actions. The Board is supported by its Committees, the CEO and the Executive Committee, 
while retaining exclusive control and oversight over the key decisions set out in the Matters Reserved for the Board. 
Further details on our governance framework are set out below: 

Board of Directors
The Board is collectively responsible for the long-term sustainable success of the Company and the Group for the benefit 
of all Sage stakeholders and the wider society. The Board provides support and constructive challenge to senior 
management while ensuring the Group maintains an effective risk management and internal control system

Board Committees
The Board discharges some of its responsibilities directly and others through its Committees and senior management. 
Each Committee assists the Board by fulfilling its roles and responsibilities, and by reporting to the Board on decisions  
and actions taken within its own Terms of Reference, which are annually reviewed and approved 
by each Committee and the Board

Audit and Risk Committee
Oversees and assesses the integrity 
of the Group’s financial reporting; risk 
management and internal control 
procedures; and the work of Sage 
Assurance (internal audit) and the 
external auditor

Please read Jonathan Bewes’ 
Audit and Risk Committee Report 
on pages 110 to 119.

Remuneration Committee
Sets the Remuneration Policy for the 
Executive Directors and determines 
the remuneration framework, 
including bonus and incentive plans 
and levels of remuneration for the 
Executive Directors, the Chair, the 
Company Secretary and senior 
management in line with the 
long-term interests of  
the Company

Please read Annette Court’s Directors’ 
Remuneration Report on pages  
120 to 157.

Nomination Committee
Reviews the structure, size  
and composition of the Board  
and its Committees and plans  
for progressive refreshing of  
their membership

Considers succession plans for  
the Board and senior management, 
to ensure they have the correct 
balance of diversity, skills,  
knowledge and experience

Please read Andrew Duff’s Nomination 
Committee Report on pages 102 to 109.

The Chairs of the Audit and Risk Committee and the Remuneration Committee provide a formal update  
on their activities at each Board meeting. The Chair of the Nomination Committee  
provides an update on its activities as and when required

Chief Executive Officer (CEO)
Responsible for the day-to-day management of the Group’s business and performance,  
and for the development and implementation of the business strategy approved by the Board

Please see pages 77 for further details on the responsibilities of the CEO.

Executive Committee
Assists the CEO in implementing strategy, driving improved operating and financial performance and  
commercial objectives while remaining focused on long-term value creation

Please see pages 72 and 73 for further information on our Executive Committee.

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Annual Report and Accounts 2021  |  The Sage Group plc.

In addition to the Board Committees, Sage also has a Disclosure Committee, which assesses when Sage may have inside 
information and advises the Board to ensure that Sage complies with all obligations under the UK Market Abuse Regulation, 
including the obligation to make accurate and timely disclosure of inside information. The Disclosure Committee members 
include the Chair, the CEO, the CFO, Chair of the Audit and Risk Committee and the Company Secretary.

Below the Board and its Committees, there is a clearly defined management governance structure reporting into one of 
the Committees referenced above. Key decisions involving financial spend or associated risk are governed by the Group’s 
Delegation of Authority matrix (the “DOA”). The DOA is structured to ensure that day-to-day operational decisions can be 
taken efficiently, whilst driving higher-risk and high-value commitments for approval through the appropriate channels.

To ensure that all decision making is well-informed, transparent and balanced, careful consideration is given to information 
provision and flows within the Governance framework. 

The Matters Reserved for the Board and the Terms of Reference of Board Committees are available on our  website at sage.com.

Board composition1
The composition of the Board is subject to ongoing review with the overriding objective of ensuring that the Board is  
diverse and maintains the correct balance of skills, experience, knowledge and tenure. All appointments result from a 
combination of comprehensive succession planning and formal and rigorous search, a responsibility delegated to the 
Nomination Committee. 

It is recognised that a diverse Board, with a range of views, insights, perspectives, and opinions enhances Board decision 
making and effectiveness. The Board is satisfied that its current composition exhibits a diverse mix of skills, professional and 
industry backgrounds, geographical experience and expertise, gender, age, tenure and ethnicity. Please see page 76 for the 
skills and experience of the Board and pages 104 to 109 for more information on the Board Diversity, Equity and Inclusion 
Policy and on the succession planning activities of the Nomination Committee.

Directors by role

Gender

Ethnicity

30%

Chair: 1

Non-executive
Directors: 7

Executive
Directors: 2

Tenure 

(Chair and Non-executive Directors)

70%

Age

Female: 3

Male: 7

White: 9

Asian: 1

Nationality 

<1 year: 2

1-3 years: 5
3-6 years: 0

>6 years: 1

40 to 50: 2

50 to 60: 4
60 to 70: 3

Above 70: 1

British: 8

American: 2

1.  The Board Composition data reflects the information as at the date of this report. On 30 September 2021 (prior to Sir Donald Brydon stepping down 

from the Board), there were 11 Directors on the Board and the gender balance was 27% female representation.

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75

Corporate Governance Report continued

Directors’ key skills and experience 
The Board recognises the relationship between the delivery of the Company strategy and objectives and the skills needed on 
the Board now and in the future. The mix of key skills, experience and knowledge on the Board set out below provides insight 
for the Board and the Nomination Committee to ensure the Board and its Committees are optimally composed to maximise 
their effectiveness. 

Executive and 
strategic 
leadership

Financial 
acumen

Technology  
and  
innovation

Remuneration  
and 
people 

Audit  
and risk

Sustainability  
and 
environment

Strategy  
and  
M&A

Customer 
centricity

International 
experience

Andrew  
Duff

Sangeeta  
Anand

Dr John  
Bates

Jonathan  
Bewes

Annette  
Court

Drummond  
Hall

Derek  
Harding

Steve  
Hare

Jonathan 
Howell

Irana  
Wasti

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Roles and division of responsibilities 
There is a clear and well-defined division of responsibilities between the Chair and the CEO, established and agreed by the 
Board. While both the Non-executive and Executive Directors have the same legal duties, they have different roles on the 
Board which ensure accountability and oversight. 

Director
Chair
Andrew Duff
Andrew Duff was appointed as 
Independent Non-executive Director 
on 1 May 2021 and as Non-executive 
Chair with effect from 1 October 2021

Sir Donald Brydon retired from the 
Board on 30 September 2021

Responsibility
•  Responsible for the leadership and effective operation of the Board in all aspects of its role
•  Sets the agenda for Board meetings to support sound decision making in consultation 

with the CEO, CFO and the Company Secretary

•  Ensures that the views of all stakeholders are understood and considered appropriately in 
Board discussions and decision making (please see pages 88 to 97 for more information)
•  Promotes a culture of openness in the Boardroom and encourages active and effective 

contribution, debate and engagement by all Directors

•  Responsible for the promotion of the highest standard of corporate governance, assisted 

Senior Independent 
Director (SID)
Drummond Hall

Independent Non-executive 
Directors
Sangeeta Anand, Dr John 
Bates, Jonathan Bewes, 
Annette Court, Derek 
Harding*, Irana Wasti

*Derek Harding was appointed as an 
independent Non-executive Director 
with effect from 2 March 2021
Chief Executive Officer 
(CEO)
Steve Hare

Chief Financial Officer 
(CFO)
Jonathan Howell

Company Secretary
Vicki Bradin

by the Company Secretary

•  Provides support and acts as a sounding board for the Chair 
•  Serves as an intermediary for the Non-executive Directors
•  Acts as an alternative contact for our shareholders
•  Leads the Non-executive Directors in the evaluation of the performance of the Chair
•  Constructively assist, challenge and monitor the delivery of strategic objectives and Group 

performance

•  Oversight of internal controls and Risk Management Framework to ensure they are robust 
•  Bring external perspectives, independent insight and support based on relevant experience
•  Engage with internal and external stakeholders and take their views into account in their 

decision making

•  Have a key role in succession planning together with the Board Committees, Chair and SID
•  Serving on various Committees and contributing to the effectiveness of those Committees

•  Develop and propose corporate strategy for Board consideration and implementation of 

the strategy, as approved by the Board 

•  Responsible for delivery of Sage’s strategic priorities and leads the Executive Committee  

in overseeing the operational and financial performance of Sage

•  Ensures that risks are rigorously managed and that Sage maintains a disciplined and 

robust internal control environment

•  Identifies potential acquisitions and disposals and monitors the competitive environment
•  Ensures that Sage operates in line with its Values and Behaviours by fostering a culture  

of collaboration and empowerment
•  Manages the Group’s financial affairs
•  Supports the CEO in the delivery of corporate strategy and operational performance
•  Engages with Sage’s stakeholders including managing relationships in the investment 

community 

•  Provides insights into the Group’s commercial and financial position from within the business
•  Provides appropriate and timely information to the Board and its Committees in order for 

them to function effectively and efficiently

•  Ensures good information flow between the Board and its Committees and between senior 

management and Non-executive Directors

•  Advises the Board on legal, compliance and corporate governance matters
•  Supports the Chair with Board procedures by facilitating 

•  The provision of inductions
•  Non-executive Directors’ training and professional development
•  Effectiveness reviews and evaluation
•  Non-executive Directors’ engagement plans with the business

The Directors’ terms of appointment are available for inspection at Sage’s Registered Office.

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77

Induction Programme for  
Andrew Duff 

Andrew Duff was appointed to the Board as a 
Non-executive Director on 1 May 2021 and assumed 
the role of Chair on 1 October 2021. Andrew Duff 
embarked on an induction programme which 
spanned across three months prior to him 
becoming Chair and included meeting many of our 
colleagues and key stakeholders and a visit to our 
office in Newcastle, which coincided with our 
September Board meeting. 

Corporate Governance Report continued

Induction and development
We develop a comprehensive and tailored 
induction programme for each newly appointed 
Non-executive Director, based on their 
experience, background and the requirements 
of the role. The programme consists of meetings 
and main operating site visits as appropriate, 
designed to help the new Non-executive Director 
to get to grips with responsibilities as swiftly as 
possible and to help them to make a valuable 
contribution to the Board. 

The programme is organised around three 
themes: business familiarisation, their role  
and corporate governance including director’s 
duties and development. As part of business 
familiarisation, the Directors spend time with  
the Executive Committee members and senior 
management to gain deeper understanding and 
insight into the operation of relevant function 
lines and significant elements of the business.

Structured pre-reading materials are also made 
available in a personal reading room via Sage’s 
Board portal, covering:

•  The Group's strategy and performance
•  Governance documents including information 
on Directors' legal duties and responsibilities

•  Specific information relating to Committee 

membership

•  Sage policies and procedures
•  Other useful information such as meeting 
schedules, Sage's financial calendar and  
useful contacts

During the induction period, the new Non-
executive Director is asked for regular feedback, 
so that the programme can be adapted if needed.

To assist the Board with their continuing 
knowledge, development and familiarity with the 
business, training and engagement activities are 
provided for all our Directors. The programme 
includes frequent and in-depth updates from the 
Executive Committee and senior management, 
professional advisers and subject matter experts, 
site visits and other informal briefings. In 
addition, the Company Secretary also provides 
regular updates to the Board and its Committees, 
on regulatory and corporate governance matters. 

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Annual Report and Accounts 2021  |  The Sage Group plc.

The detailed induction programme for Andrew Duff is set out below:

People to meet
Board Chair  
(Sir Donald Brydon)

Senior Independent Director
Chairs of the Audit and Risk Committee 
and the Remuneration Committee
Chief Executive Officer
Chief Financial Officer

Executive Committee and senior 
management

Company Secretary 

Board Associate
Remuneration advisers

Corporate brokers

Corporate solicitors

External auditors
Independent Board Evaluation

(External evaluator)

Operational site visits 

Key topics covered
Overview of the Board

Overview of the Nomination Committee including role and remit, plan of 
work for the year and current issues
One-to-one meeting 
Overview of the Committees including role and remit, plan of work for the 
year and current matters
One-to-one meetings to provide overview of the Group 
Financial overview including financial reporting, tax, treasury and 
commercial finance
Overview of their areas of responsibility:

•  Strategy overview and planning including People strategy and  

Reward strategy

•  Deep dive on corporate strategy
•  Sage marketing and brand
•  Cyber security
•  Risk and Assurance overview
•  Technology and products overview
•  Our approach to sustainability
•  Investor relations
•  Corporate affairs and external communications 
•  Overview of the Disclosure Committee 
•  Company secretariat and corporate governance framework 
Introduction to our workforce engagement programme
One-to-one introductory meetings to provide overview of their roles and 
key issues 

One-to-one meeting to discuss outcome of external Board evaluation held 
in FY19. Output from the internally facilitated FY20 Board evaluation was 
discussed separately 
Time spent at our new office location in Newcastle, including an informal 
lunch with UKI leadership team and participation in engagement sessions 
on execution of UKI strategic plans and meeting with our customer  
services team

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Corporate Governance Report continued

Board effectiveness and evaluation

An effective board is key to the establishment and delivery 
of a company’s strategy to promote long-term sustainable 
success. The evaluation process provides the Board with an 
opportunity to reflect on the quality and effectiveness of its 
decision making, the range and level of discussion and 
consider individual contributions and the collective 
contribution of the Board as a whole.

Below is a summary of the key findings identified from the 
internal review of the Board’s effectiveness and that of its 
Committees and Directors in FY20 and progress made 
against them in FY21. 

Key areas of focus identified in FY20

Progress in FY21 

•  Finding more opportunities for Non-executive Directors 
to spend time with senior management to gain greater 
understanding of the business and to share their 
experience

•  Finding more opportunities for the Board itself to spend 
time together (physically or virtually), particularly given 
the number of relatively new members and the period of 
enforced distancing as a result of Covid-19

•  Non-executive Directors held several one-to-one 

engagement sessions with colleagues from around the 
business. More formal engagement activitites were 
arranged with senior management in our Product and 
Customer Success teams and the UKI leadership team 
For further information see Stakeholder engagement 
pages 88 to 95

•  Physical interaction has continued to be a challenge  

with Covid-19 restrictions, however the Board resumed 
meetings and engagement activities in person in a 
Covid-19 safe environment in the second half of the year

•  Continuing the Board’s focus on customer-centric 

•  Customer-centric culture, competitive differentiation  

culture, ways of working, processes and systems needed 
for Sage to become a great SaaS company

•  Enabling Directors to widen their understanding of the 

technology industry

•  Continuing to focus on Sage’s competitive points of 
differentiation, and how these are being factored 
into strategic thinking across the short and longer term

and competitor analysis were a focus of Board meetings

•  Teach-in sessions demonstrating Sage’s products and 
presentations on Sage’s product portfolio were held
•  Listening to customer calls were held as part of Board 

engagement activities

•  Within the Board annual agenda, creating space to 

•  Deep dives on key business areas were held during  

accommodate deep dives on specific business areas 
and on Sage’s corporate responsibility

the year

•  The Board approved Sage’s Sustainability and Society 

strategy

•  Continuing the focus on senior management and Board 

•  Succession planning continued with appointment of 

succession planning, including Chair succession

Andrew Duff as successor to Sir Donald Brydon and the 
addition of Derek Harding to the Board

•  Talent deep dive on succession planning of Executive 

Committee and senior management was held

Similar to last year, in FY21 the Board carried out an internal review of its own effectiveness and that of its Committees and 
Directors. The internal evaluation process was conducted by the Company Secretary using the same online evaluation tool 
provided by Independent Audit Limited, previously used for FY20. Independent Audit Limited does not have any additional 
connection with the Group or any individual Director. 

Our most recent externally facilitated Board evaluation was carried out by Independent Board Evaluation in FY19. In line with 
the recommendations of the Code, an independent formal external evaluation will be conducted in FY22.

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Board  
evaluation  
process

Step 1 
Process  
planning

Step 2 
Feedback  

Step 3 
Evaluation  
and reporting

Step 4 
Agree actions and  
monitor progress

Step 1 
The outgoing Chair (Sir Donald Brydon) and the Company Secretary 
agreed on the scope, approach and the broad nature of the review.  
The broad topics were retained from the previous year to provide a 
benchmark against the responses received and to monitor progress. 

The evaluation comprised six sets of online questionnaires tailored for 
Sage covering the Board, each of its Committees, the Chair and an 
individual performance review for each Director. All the Directors, the 
Company Secretary, and a selection of regular meeting participants were 
invited to respond. The Board also considered its performance against  
its FY21 objectives and provided feedback on its engagement activities. 
With Covid-19 restrictions, and the Board moving to virtual meeting and 
engagement sessions, the Board was also asked to reflect on their ways 
of working to help determine the most effective future arrangements for 
Board and engagement activities. The questionnaires were designed to 
be objective and specific to Sage and asked respondents to rate each 
question element on a sliding scale, with free text boxes encouraging 
respondents to expand on their thoughts candidly.

Step 2 
The Company Secretary compiled the individual responses, including 
analysis of themes. A detailed report, setting out the findings was 
discussed with the Chair and with respective Committee Chairs. 

Step 3 
The final summarised report was discussed at the September Board 
meeting. Feedback on each Committee was provided to the Committee 
Chair and discussed at each Committee meeting. The Chair also met 
with each Director individually to discuss their performance.

The outgoing Chair’s performance evaluation was led by the Senior 
Independent Director without the presence of the outgoing Chair.

Step 4
The Board identified and agreed on actions for its focus areas as 
highlighted on the following page which will be built into the Board’s 
objectives for FY22. Progress against these will be reported in the FY22 
Annual Report.

Board evaluation topics:

Strategy and risk
Strategic decision  
making, understanding  
of risk (including cyber 
security risk) 

Line of sight
Culture, talent 
management and 
succession planning 
(Board and senior 
management), monitoring 
execution, the quality of 
information flows, Board 
composition and the 
dynamics of Board 
discussions

Board support
Meeting logistics including 
timing, preparation and  
content of Board packs

Effectiveness
Effectiveness of the 
Chair and each of 
the Committee Chairs 

Performance
Individual Director 
performance and 
development opportunities. 
The Board also considered 
its performance against its 
FY21 objectives and 
provided feedback on the 
engagement activities that 
had taken place during FY21 

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81

Corporate Governance Report continued

Board evaluation outcomes

Key areas of focus for FY22

The Board considered the results of the evaluation and  
has separately assessed the independence and time 
commitment of each Director. It concluded that each 
Director’s performance continues to be effective and that 
they demonstrate commitment to their roles. These findings 
are fully considered when making recommendations in 
respect of their election or re-election to the Board

The overall conclusion from this year’s evaluation was that 
the Board, its Committees, individual Directors and the 
Chair continued to work well to achieve Group objectives 
and are operating effectively

The Board fosters a culture of open, constructive debate, 
underpinned by a cohesive and appropriately challenging 
Board. The Board Associate role and the Associates’ Council 
continued during the year to provide valuable insight into 
colleagues’ views leading to better Board decision making

Positive progress was noted in areas pertaining to risk strategy 
and cyber risk, defining Sage’s competitive advantage, 
succession planning, monitoring of colleague and customer 
success and advancing Sage’s sustainability and social 
purpose. Areas of continued focus related to Sage’s M&A 
strategy, competitive differentiation, Artificial Intelligence/
Machine Learning roadmaps and product integration, partner 
ecosystem and overall competitor performance

Opening our doors at Cobalt 

“ I was blown away about how great the office 
looks and feels, seeing it for the first time in 
person. The local amenities are great, and I 
do enjoy going for a stroll at lunchtime.”

  Andrew James
  Payroll

Move to Cobalt
In 2019, the Board concluded that a move of Sage’s office 
to Cobalt Business Park from North Park would benefit 
our stakeholders and the business commercially. 

Colleagues
In determining the office location, one of the principal 
guiding factors for the Board was the happiness of 
colleagues and taking into consideration their requirements, 
including the ease of access to the new site and the impact 
to colleagues of moving location. Continuous engagement 
with colleagues through various platforms was provided, 
including the ability to ask questions to the project team 
directly and holding town hall meetings and Q&A sessions 
for managers. These ensured that the UK leadership team 
had the opportunity to listen and address any concern raised 
on an individual basis. 

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Annual Report and Accounts 2021  |  The Sage Group plc.

•  Monitor the investments, technology and talent needed 
to deliver the new strategic framework across the Group 

•  Understand execution challenges, key decisions to be 
taken and Sage’s performance against its competitors 
over the short to medium term. Evolve Sage’s annual 
Strategy Day to better meet these objectives 

•  Continue Board and executive succession planning, 

talent development and embedding of diversity, equity 
and inclusion objectives

•  Determine the appropriate governance structures for 

Board and Board Committees to monitor the performance 
and delivery of Sage’s Sustainability and Society strategy 
•  Continue to find opportunities for the Directors to spend 
time outside meetings with each other and also with 
senior management, customers and partners

Communities and the planet 
The Board considered and reviewed the environmental 
assessment of the move to Cobalt Business Park,  
prior to giving its approval. Underpinning the strategic 
decision was a focus on sustainability, and the Board 
considered how energy-conscious technology would be 
used as well as the facilities which would be provided to 
encourage colleagues to make environmentally positive 
choices. Cobalt is helping Sage to reduce energy 
consumption significantly. 

Covid-19 
This development has been delivered entirely during the 
pandemic and almost exclusively managed by the Sage UK 
team remotely. The office has been open since July 2021 
and colleagues have been booking desk space through 
our workspace app, with care taken to ensure that an 
enhanced colleague experience is delivered with 
colleague safety front of mind at all times.

An overwhelmingly positive response has been received 
from our colleagues on our new Cobalt office. 

Independence of the Non-executive Directors
The Board considers all the Non-executive Directors to be 
independent in character and judgement. As recommended 
by the Code, both the newly appointed and the retired Chair 
were independent on appointment. 

The independence of the Non-executive Directors is  
kept constantly under review by reviewing their external 
commitments and monitoring their behaviour and interests 
throughout the year. The Board considers whether there  
are relationships or circumstances which are likely to affect 
or could appear to affect the Non-executive Director’s 
judgement taking into consideration the guidance and 
specific independence criteria provided by the Code.  
As part of this process, the Board keeps the length of  
tenure of all Non-executive Directors under review.

Conflicts of interest
The Board operates a policy to identify and, where 
appropriate, manage actual conflicts or potential conflicts 
of interest that may arise. At each Board meeting, the Board 
formally considers a register of interests, commitments  
and potential conflicts of Directors including new external 
appointments for Directors and, when appropriate, gives  
any necessary approvals. If such conflict exists, Directors 
recuse themselves from consideration of the relevant 
subject matter. 

Annual re-election of Directors
Andrew Duff and Derek Harding will be proposed for 
election as Non-executive Directors by shareholders for 
the first time at Sage’s Annual General Meeting (”AGM”)  
on 3 February 2022. In compliance with Sage’s Articles 
of Association, all other current Directors who wish to 
continue to serve will submit themselves for re-election. 

Time commitment
The Non-executive Directors are advised of the 
commitments which are expected of their role at Sage prior 
to their appointment and are required to devote such time 
as necessary to discharge their responsibilities effectively. 

The Board considered and approved the following new 
external commitments, being satisfied that the Directors 
would have time to fulfil their commitments at Sage: 

•  Jonathan Howell assumed the role of an independent 

non-executive director of Experian plc, effective 
1 May 2021

•  Dr John Bates assumed the role of chairman of the 

Advisory Board of the SER Group, effective 1 May 2021. 
From 1 November 2021 he transitioned to assume the  
role of executive chairman of SER Group Holding GmbH 
and is no longer chairman of the Advisory Board of the 
SER Group

•  Jonathan Bewes was appointed as senior independent 
director of Next plc, effective 20 May 2021, where he 
already served as an independent non-executive director 
and chair of its audit committee

The Company Secretary maintains a register of Directors’ 
commitments, which is reviewed at every Board meeting. 
The Board is satisfied that given the number of external 
positions held by the Directors, no instances of over-
boarding were identified. 

The Non-executive Directors devote considerable time  
to the Group beyond the programme of Board and Board 
Committee meetings. Their activities include consideration 
of out-of-cycle papers and reports submitted to them and 
discussion with the senior management and other subject 
matter experts between Board meetings. Their activities 
also extend to briefings and training to ensure they maintain 
an in-depth understanding of the business and are kept 
up-to-date with emerging technology, regulations, and 
other matters impacting the Group. All Directors also attend 
site visits and participate in a formal engagement plan to 
meet colleagues and other stakeholders. 

Annual Report and Accounts 2021  |  The Sage Group plc.

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Corporate Governance Report continued

Board and Committee meeting attendance and cross-membership
The table below sets out the Board and Committee attendance at scheduled meetings during FY21. Additional meetings  
were held, and written resolutions were passed as and when required. The table also shows current membership of the 
Committees. The composition of all Committees complied with the Code throughout the year.

Directors

Position

Andrew Duff1

CC

Chair  
(from 1 October 2021)

Sir Donald Brydon2
Sangeeta Anand4
Dr John Bates
Jonathan Bewes

Chair (until 30 September 2021)
Independent Non-executive Director
Independent Non-executive Director
Independent Non-executive Director

C

Annette Court

Independent Non-executive Director

Senior Independent Director
Independent Non-executive Director
Executive Director and CEO
Executive Director and CFO
Independent Non-executive Director
Company Secretary

C

Drummond Hall
Derek Harding5
Steve Hare
Jonathan Howell
Irana Wasti
Vicki Bradin6

Key
C Board Chair

Board

3/3

5/5
5/5
5/5
5/5

5/5

5/5
3/3
5/5
5/5
5/5
5/5

Nomination  
Committee

Audit and 
 Risk Committee

Remuneration  
Committee

– 

1/2(3)
 – 
2/2
 – 

 – 

2/2
 – 
–
–
 – 
2/2

 – 

 – 
2/2
 – 
4/4

4/4

4/4
2/2
–
–
–
4/4

 – 

 – 
 – 
6/6
 – 

6/6

6/6
 – 
–
–
–
6/6

C

Audit and Risk Committee 
Chair

C

Nomination Committee 
Chair

C

Remuneration Committee 
Chair

Notes:
The maximum number of scheduled meetings held during the year that each Director could attend is shown next to the number attended. In FY21, there 
was 100% attendance to all Board meetings and Committee meetings by its members, except one Nomination Committee meeting that Sir Donald 
Brydon did not attend in relation to his succession.
Committee attendance as set out above reflects attendance by Committee members only.

1.  Andrew Duff was appointed as Non-executive Director on 1 May 2021 and as Chair of the Board and the Nomination Committee on 1 October 2021.
2.  Sir Donald Brydon stepped down as Chair of the Board and the Nomination Committee on 30 September 2021.
3.  Sir Donald Brydon did not attend the Nomination Committee Meeting in relation to his succession.
4.  Sangeeta Anand was appointed as a member of the Audit and Risk Committee on 21 April 2021.
5.  Derek Harding was appointed as Non-executive Director and member of the Audit and Risk Committee on 2 March 2021.
6.  The Company Secretary acts as a Secretary to the Board and all the Committees.

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Board and Committee members are expected to attend 
every scheduled meeting. If a Director is unable to attend  
a meeting due to exceptional circumstances, or pre-existing 
business or personal commitments, they are encouraged  
to provide comments and observations on the Board and 
Committee papers to the Chair of the Board or Committee 
so that they may be shared with Directors at the meeting. 

Each year, the Board aims to hold at least two meetings  
in different operating locations. By visiting these locations,  
the Directors are able to meet with a diverse group of  
senior business leaders and high-potential colleagues,  
to gain further insight into how the business works  
and listen to colleague views. This year, due to travel 
restrictions imposed by most governments in response  
to the Covid-19 pandemic, the majority of the Board and 
Committee meetings were held virtually. The Board and  
the Committees have demonstrated their ability to adapt  
in making full use of the technology available at Sage, 
thereby allowing Board and Committee meetings and other 
engagement activities to be conducted safely and efficiently. 

The Board resumed physical meetings from July 2021 and in 
September 2021 visited our new Cobalt office in Newcastle, 
which included an informal lunch with the UKI leadership 
team, participation in engagement sessions on execution of  
UKI strategic plans and time spent with our customer 
services team.

There is a standing invitation to Directors to attend any 
Board Committee meeting they wish, irrespective of 
whether they are a Committee member, subject only to 
recusal regarding matters concerning the individual(s) or 
conflicts of interests. There is also a standing paper from  
the Audit and Risk Committee and the Remuneration 
Committee presented at each subsequent Board meeting 
highlighting key strategic Committee decisions taken.  
To further assist information flows between the Board  
and its Committees, there are cross-memberships of the 
Committees as shown in the table on page 84. 

Board meeting schedule

- 3 years

Dates and venues of Board meetings are set 

- 1 year

A rolling calendar of standing and periodic agenda items for the following 12 months is compiled and updated 
whenever appropriate addressing key developments in the business

- 1 month

The agenda of the meeting is prepared by the Company Secretary in consultation with the Chair and CEO. 
Report writers are sent templates and guidelines addressing format, specific considerations and content 
required, reminders of the actions allocated to them and deadlines for submission of draft and final papers

- 7 working days

Papers are submitted to the Company Secretary for final review

- 5 working days

Papers are circulated electronically to the Board in real time via a secure web portal to allow Directors 
sufficient time to consider

Board meeting

Minutes and schedule of actions arising from the meeting are completed and sent to the Chair for review.  
Those responsible for matters arising are asked to provide an update before the subsequent meeting.  
The rolling calendar is updated following each meeting (as required) and in readiness for the next meeting

+ 10 working 
days

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85

Corporate Governance Report continued

Informal Board interactions
In addition to routine and ad hoc Board meetings, the Board 
meets over informal Board dinners to connect and discuss 
wider business topics and help maintain successful 
relationships to promote a culture of openness. The Board is 
committed to effective engagement with all stakeholders at 
Sage. Engagement activities include talent lunches and 
engagement days which generally precede Board meetings 
and provide the Board with opportunities to spend time with 
colleagues outside formal Board meetings. This helps 
Directors gain a deeper understanding and insight into the 
operation of various function lines and significant elements 
of the business. Our Board Associate also has a significant 
role in bringing the colleague voice into the Boardroom.

The Board continues to review strategic decisions 
throughout the year and holds a dedicated Strategy Day  
on an annual basis, where core strategic initiatives are 
discussed in depth with management. 

Please see pages 88 to 95 for more information on our 
engagement activities with our stakeholders.

Engagement with investors 
Regular and open communication with our investors is 
extremely important for the Board. By maintaining dialogue 
with our investors, we aim to ensure that their views are 
heard and that our objectives are understood. Trading 
updates are published quarterly, and on an ad hoc basis 
where relevant. Analysts are invited to attend presentations, 
and interact with the Executive Directors, following the 
announcement of Sage’s interim and final results. The 
Executive Directors interact with shareholders, both as part 
of post-results roadshows and on an ad hoc basis. There is a 
dedicated investor relations programme managed by the 
VP, Investor Relations, who reports to the CFO. Further 
information regarding our engagement activities with our 
investors can be found on page 89.

Covid-19 and the Board’s ways of working 
This year, the Board was asked to reflect on their  
ways of working, adopted due to Covid-19 restrictions. 
Positive feedback was received from the Directors  
on virtual arrangements for meetings, engagement 
and induction sessions. The Board noted that it 
enabled time-efficient participation, whilst retaining 
focus and quality of information flow, for effective 
decision making. 

As workplaces re-open, the Board will continue to 
assess its effective ways of working and balance its 
Board calendar to include physical and virtual 
participation, as appropriate. 

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Scheduled Board and Committee meetings timeline

•  Board meeting 
•  Audit and Risk 
Committee 
meeting

•  Remuneration 
Committee 
meeting (two 
meetings are 
held in 
November)

•  Board meeting 
•  Audit and Risk 
Committee 
meeting
•  Nomination 
Committee 
meeting

•  Remuneration 
Committee 
meeting 

•  Board meeting 
•  Remuneration 
Committee 
meeting 

•  Board meeting 
•  Audit and Risk 
Committee 
meeting

•  Remuneration 
Committee 
meeting 

•  Board meeting 
•  Audit and Risk 
Committee 
meeting
•  Nomination 
Committee 
meeting

•  Remuneration 
Committee 
meeting 

OCT

NOV

DEC

JAN

FEB

MAR

APR

MAY

JUN

JUL

AUG

SEP

Disclosure Committee 
meeting

Disclosure Committee 
meeting

Disclosure Committee 
meeting

Disclosure Committee 
meeting

Scheduled Disclosure Committee meetings are for the purpose of approval of financial results and quarterly trading updates.

Annual General Meeting (“AGM”)
The AGM provides us with a valuable opportunity to engage 
with our shareholders. In light of ‘Stay at Home’ restrictions 
imposed by the UK Government, the Board decided that the 
2021 AGM would be held virtually with no physical presence, 
as permitted by the Corporate Insolvency and Governance 
Act 2020 at that time. Shareholders were provided with an 
opportunity to submit their questions about the business  
of the AGM in advance and responses were published  
on our website ahead of proxy deadlines to ensure 
shareholders could make informed voting decisions. 
Shareholders were also invited to listen to the AGM online 
and had the opportunity to submit questions on the day  
on any matter pertaining to the business of the AGM. All 
Directors joined the AGM virtually, along with our external 
auditors and senior management who were available to 
answer questions. 

All resolutions at the 2021 AGM were voted on a poll. In view 
of the attendance arrangements, shareholders were asked 
to register their vote in advance of the AGM by appointing 
the Chair of the AGM as proxy, with voting instructions. We 
received voting instructions from over 81% of shareholders 
and all proposals were passed with over 89% of votes cast  
in favour. 

Further details on our past annual general meetings and  
other information on AGM arrangements can be found on our 
corporate website at sage.com, which is the principal means 
we use to communicate with our shareholders. 

Annual Report and Accounts 2021  |  The Sage Group plc.

87

Stakeholder Engagement 
We are committed to effective engagement with all our 
stakeholders and see this as a critical way of building a 
foundation of mutual respect, trust and understanding. 
Considering our stakeholders in key principal decisions is 
central to good governance and to the effective delivery  
of our strategy. 

When preparing the annual Board agenda and the Non-
executive Directors’ engagement plan for FY21, the Board 
sought to ensure that it supported delivery of the Board’s 
annual objectives by providing good coverage across all of 
our stakeholder groups. Engagement plans were designed 
to complement and enhance Board agendas and ensure the 
right mix, volume and range of activities were achieved. Key 
stakeholder considerations were also integrated into our 
Board papers to enable the Board to consider these in their 
discussions and decision making. 

The Board reviews our key stakeholders each year to  
ensure our assessment of their needs and interests remains 
relevant and aligned with our strategy. This year the Board 
also considered our stakeholders in the context of our 
evolved strategic framework and updated these, as needed. 

The following pages set out the forms of engagement with 
stakeholders undertaken by the Board collectively as well  
as the wider business and the impact of such engagement 
on activities conducted during the year. We also set out 
some of the key decisions taken by the Board in FY21, and 
how the Board sought to discharge its obligations in making 
those decisions. This is shown by section 172(1) icons, as 
found on this page. 

Finally we have also set out our key activities of the Board 
throughout the year and their alignment with stakeholders 
and our risk management approach. 

Corporate Governance Report continued

Engagement with our Stakeholders

Section  
172(1)

A director of a company must act in the way 
they consider, in good faith, would be most likely 
to promote the success of the company for the 
benefit of its members as a whole, and in doing 
so have regard (amongst other matters) to:

Key

(a) the likely consequences of any  
decision in the long term

(b) the interests of the  
company’s employees

(c) the need to foster the company’s 
business relationships with suppliers, 
customers and others

(d) the impact of the company’s 
operations on the community  
and the environment

(e) the desirability of the company  
maintaining a reputation for high 
standards of business conduct

(f) the need to act fairly as between 
members of the company

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Our investors

Board engagement 
•  The Board receives regular updates from the Investor 

Relations team, including at each Board meeting 
•  Feedback from investor meetings is also circulated  
to the Board after our full-year and half-year results 
announcements and quarterly trading updates  
where relevant

•  The Chair and other Non-executive Directors are available 
to attend meetings with major shareholders at the request 
of either party to gain an understanding of any issues  
or concerns

•  At our AGM, all Board directors are present, which provides 
a key opportunity for the Board to engage with shareholders 
and for shareholders to vote on the resolutions put to them

•  The Chair of the Remuneration Committee wrote to large 
investors regarding the Directors’ Remuneration Policy, 
which will be proposed at the forthcoming AGM. Further 
details of this engagement and the Directors’ Remuneration 
Policy can be found on pages 126 and 130 to 139

Company engagement 
•  Shareholder engagement is the responsibility of the 
Executive Directors and principally the day-to-day 
activity of the Investor Relations team who develop and 
manage Sage’s external relationships with investors 
and analysts. The Board is regularly kept updated with 
significant feedback from our investors 

•  The announcements of the full-year and half-year 

results and trading updates, are prepared and published 
by the Investor Relations team. Analyst events are held 
to provide opportunities to ask questions

•  Senior management are also available to meet 

investors, and did so virtually during the year, for 
example to discuss Sage’s technology vision and strategy

•  Our website sage.com/investors continues to be an 

important channel for communicating with all 
stakeholders, including investors

What we did in FY21
•  Conducted an ongoing programme of dialogue with investors and analysts, where they discuss a wide range of issues 

including strategy, performance, management and governance 

•  Redesigned our investor relations web pages on our website, which provide up-to-date, detailed information about Sage 

and matters of interest to investors 

•  Paid an interim and recommended a final dividend and commenced share buyback programmes
•  Received feedback from our large investors which helped shape our proposed Directors’ Remuneration Policy to ensure 

that the policy is appropriate, aligned with the policy applied to our wider colleague base, and promotes Sage’s long-term 
sustainable success 

•  Provided our shareholders with a valuable opportunity to engage by holding our 2021 AGM virtually. Further information 

on our 2021 AGM can be found on page 87 

Company and investor - key meetings timeline (all meetings held virtually in FY21)

FY20  
Roadshow

AGM

H1 FY21 
Roadshow

US  
Roadshow

OCT

NOV

DEC

JAN

FEB

MAR

APR

MAY

JUN

JUL

AUG

SEP

FY20 Preliminary 
Results 
announcement 
and presentation

Q1 FY21 
Trading update 
and call

H1 FY21  
Interim Results 
announcement 
and presentation

Q3 FY21  
Trading update 
and call

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Corporate Governance Report continued 

Our colleagues 

Board engagement 
•  Interaction with our colleagues has benefitted from the 

appointment of our Board Associate bringing the colleague 
voice into the Boardroom and providing a two-way 
communication channel 

Company engagement 
•  Our Code of Conduct provides unambiguous guidance 
for all colleagues on how we do the right thing and sets 
clear expectations across Sage for compliance with 
ethical standards 

•  Our Board Associate programme has been enhanced by the 
formation of the Associates’ Council designed to help the 
Board consider the likely consequences of strategic 
decisions in the long-term, from a colleague perspective
•  Colleague engagement sessions held virtually three times 

a year 

•  Oversee embedding of our Sage DEI strategy to build a truly 
inclusive culture where all colleagues can feel they belong 
regardless of their race, age, gender, sexual orientation, 
socio-economic status, disability or neuro-diversity 

•  Oversee the health and safety performance and approach 

to monitoring and reporting of colleague incidents

•  Provision of an independent and anonymous 

whistleblowing hotline which is available 24 hours  
a day, 7 days a week. Calls are monitored by the 
Company Secretary, investigated by our Risk team  
and reported to the Audit and Risk Committee  
where needed 

•  Our Health and Safety and Wellbeing Policies are 
designed to ensure a healthy, safe and supportive 
working environment at Sage which protects the 
wellbeing of all of our colleagues 

•  Sage TV broadcasts presentations of strategy and 

quarterly performance updates by the CEO and CFO 
and other Executive Committee members

•  Multimedia channels for sharing information and  
as a depository of in-house news items of interest

What we did in FY21
•  Launched Flexible Human Work to shape how, where and when colleagues work to best serve customers and drive 

human connection 

•  In recognition of the ongoing efforts of Sage colleagues in light of Covid-19, all colleagues globally were offered three 
‘wellbeing days’ in addition to annual leave, as well as access to the Headspace mindfulness app, funded by Sage 

•  We were awarded Comparably’s Best Leadership Teams and Best Career Growth for 2021 in their Best Places to 

Work awards

•  Our most recent Pulse Survey, in which 83% of colleagues took part, showed an increase overall in Employee Net 

Promoter Scores (eNPS) to +35 and employee satisfaction (eSat) remained at 81 points

•  A key part of Board engagement is the focus on culture throughout the Group. Further details on how the Board 

monitors culture can be found on page 91

90

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Corporate Governance Report continued

How the Board monitors culture
The Board recognises the impact of culture and the role it plays in delivering the long-term success of the Company.  
The following mechanisms are used by the Board in monitoring Sage’s culture:

•  Regular updates on and annual reviews of Sage’s core 

•  Oversaw Sage Foundation activities through its  

compliance policies 

annual review

•  Colleague representation at Board meetings through the  

Board Associate and further engagement as part of  
the Board engagement programme to monitor  
colleague sentiment 

•  Bi-annual meetings with the Associates’ Council
•  The Board is regularly presented at Board meetings with 
reports detailing progress against culture objectives 

•  Approved the Board Diversity, Equity and Inclusion Policy, 
aligned with our Sage DEI strategy and Group-wide DEI 
Policy to set the tone at the top

•  Progress against Sage’s DEI strategy is reported annually 

•  Received a deep dive on People strategy which includes 
metrics on colleague attrition, talent and succession  
for senior management, presented by the Chief  
People Officer 

•  Monitored senior leadership capability, development  

and succession

•  Communicated with colleagues on engagement  

day programmes and small group sessions 

•  Oversaw progress against Colleague Success KPIs

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Corporate Governance Report continued

Our customers 

Board engagement 
•  Deep-dive on product segments to understand strategy 

Company engagement 
•  232 customer visits took place during FY21 Customer 

and monitoring against deliverables with the aim of 
meeting customers’ needs more effectively
•  Oversight of Sage’s objectives, investment and 

prioritisation of investment in Artificial Intelligence  
and Machine Learning

•  Updates at each Board meeting on customer feedback, 
including monitoring of the Net Promoter Scores across 
segments and key geographies

•  Monitoring of Sage Brand evolution and Customer Promises
•  Discussed our strategy for Customer Success and 

received updates on a regular basis from the CEO on the 
operational priorities in place to deliver a high-quality 
customer experience

•  Chief Customer Success Officer led a session on 
customer success team activities which included 
call listening 

•  Engagement day at the Newcastle office, spending time 
with customer services colleagues and participating in 
call listening 

•  Receiving publicly available competitor updates to 

understand Sage’s competitive performance and its 
strengths and weaknesses 

Connect Pilot, with more than 5,000 hours of customer-
related activity, including customer experience activities 
such as closed loop calls and outreach 

•  Further digitisation of customer service functions by 
providing an enhanced range of contact options to 
customers to reduce call wait times and improve 
first-contact resolution

•  Digital resources are made available to help customers 
get the most value from their Sage solutions, including 
community discussions (Sage City), learning 
opportunities (Sage University) and technical articles 
(Sage Knowledgebase) 

•  Sage Transform 2021 customer event for the Sage Intacct 
and Sage Intacct Budgeting and Planning communities 
held, providing customers, partners and prospects with 
education, inspiration, and collaboration to help their 
businesses thrive

•  Sage Extended Leadership Team all committed to taking 

part in Customer Connect initiative, completing customer 
closed loop calls

What we did in FY21
•  Launched the Customer Connect initiative in January 2021 to connect Sage colleagues with our customers and partners 

to help Sage better understand their needs and bring customer insight into the business

•  Expanded the Customer marketplace, introducing colleagues to Sage customers and their products by providing every 

colleague with an opportunity to spend one Customer Day in FY21 on customer-related activities

•  Built seamless integration of the end-to-end customer journey through the further digitisation of back-office services 

and systems

•  Developed and deployed several advanced analytic capabilities powered by Artificial Intelligence and Machine Learning 

within the Sage Business Cloud suite of products

•  Launched the Sage Executive Sponsor programme with the Executive Committee who have been assigned customers  

to build ongoing relationships with 

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Our partners 

Board engagement
•  Considered our go-to-market approach with partners  
in relation to the development of a successful ISV 
ecosystem and the Sage Business Cloud Marketplace, 
and the steps being taken to develop the on-boarding, 
enablement and nurturing of both new and existing 
partners to drive scalable growth

•  Received reports, including updates on performance and 
key partner issues, partner relationships, development 
and engagement

Company engagement 
•  The Sage Partner Summit 2021 welcomed over 

2,000 Medium Segment partner attendees, virtually in 
May, designed to provide our Medium Segment partner 
community with the information and tools needed to 
build their business with Sage

•  Our Partner Code of Conduct defines our expectations  
of responsible business and behaviour and underlines  
our strategic focus on customer needs 

•  Launched Sage Dev Stream, a new series of events 
designed to help app developers develop their apps

•  Sage Partner Hub offers one portal to partners providing 
access to sales and marketing materials, news, events 
and the ability to share and track opportunities digitally 
•  A combination of organic development and partnerships 

enabled Sage to continue to broaden our value 
proposition for mid-sized businesses with new cloud 
native services 

What we did in FY21 
•  Established the Partner Centre of Excellence function, working to drive our business performance and support 

partner success 

•  Transferred the Expert and Learning Services team into the Partner organisation to help drive faster partner engagement
•  Launched YourCause Partner Volunteer Platform as part of Sage Foundation providing Partners a platform to find and 

create events, using a fundraising tool and collaborate with Sage colleagues and partners

•  Expanded the Sage Partner Cloud Programme to drive cloud transformation and empower our partners to support our 

joint customers with moving to the cloud 

•  Developed a new partnership with Tide, offering a tightly integrated banking and accounting product for Tide members

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Corporate Governance Report continued

Communities and the planet 

Board engagement 
•  Ensures Sage Foundation’s plans focus on what matters 

Company engagement 
•  We proactively consider and manage the impact we have 

most to Sage’s colleagues and communities, and receives 
regular updates on its activities and plans

on our local communities as part of the delivery of 
long-term sustainable business performance

•  Continued to promote and endorse a culture where all 

•  Sage Foundation celebrated its fifth anniversary in  

colleagues are actively encouraged to take their 
volunteer days as part of Sage Foundation activities in 
order to give back time, skills and technology 
•  Oversaw the development and approved Sage’s 

Sustainability and Society strategy and attended its 
launch (along with other colleagues) in June

•  The Board made commitments at the Company’s 2021 

AGM to support TCFD and SASB disclosure 
recommendations

FY21. To date, colleagues spent a total of 110,000 days 
volunteering, the value of Sage Foundation’s volunteer 
hours reached £14m, 600 grants were awarded to 
non-profits and 2,000 non-profits have benefitted  
from discounted software

•  We are committed to managing our use of resources and 

proactively managing our environmental impact. We 
continue to focus our commitment on areas that are 
most relevant to Sage, our people and our customers

•  Sage also continues to participate in the Carbon 
Disclosure project and is fully compliant with the 
Streamlined Energy and Carbon Reporting requirements

For further information about Sage’s strategy and 
commitment regarding the environment, see pages 29 to 37 
of the Strategic Report.

What we did in FY21
•  Approved the adoption of an ambitious new Sustainability and Society strategy, for more information please see our 

Sustainability and Society Report on our website 

•  Signed up to the United Nations Global Compact ‘Business Ambition for 1.5OC’, the United Nations Climate Change  

‘Race to Zero’ and the commitments of the Science Based Targets initiative

•  Adopted a robust sustainability reporting framework with industry-specific SASB standards and continued to enhance 

our TCFD disclosures 

•  Colleagues spent a total of 22,055 days volunteering as part of Sage Foundation in FY21 

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FY21 through the lens of our Board Associate, 
Pamela Novoa Ralli
The Board Associate programme, first adopted in 2017, 
continues to be an effective and efficient alternative 
method of colleague engagement, as permitted by the 
Code. The Board Associate attends all scheduled Board 
meetings, has direct access to all Board Directors and is 
entrusted to bring the colleague voice into the Boardroom. 
Colleagues are encouraged to reach out to the Board 
Associate directly with their views and virtual round table 
discussions are held on specific topics. This ensures that 
the Board is appropriately informed and that the interests  
of our colleagues are considered in all key decision making. 
The Board considers that the Board Associate role has also 
been successful in increasing awareness of the role of the 
Board with colleagues and thereby providing a successful 
and effective two-way communication channel. 

Colleague engagement by the Board has been further 
enhanced by the formation of Associates’ Council in FY20 
comprising past and present Board Associates and selected 
candidates from the most recent Board Associate 
appointment process. 

Almost 18 months into the role of Board Associate, Pamela 
Novoa Ralli, our third Board Associate, reflects on her 
key highlights:

Our colleagues: This has been a hard year for everyone, 
leading to unprecedented human and humanitarian 
challenges. Covid-19 and Black Lives Matter (BLM) have 
been two major global events that have deeply affected our 
colleagues and the wider community at large. For me, Sage 
has led the way, acting swiftly to safeguard our colleagues 
and their wellbeing based on colleague engagement 
through Sage Belong listening sessions, localised support 
groups, Wellbeing Days, Flexible Human Work and the 
Global DEI Accountability Board amongst other initiatives.  
I have been able to canvass colleague views on topics  
of focus such as barriers to execution and creating an 
inclusive culture by reflecting upon how colleagues have  
felt on the matters mentioned above. 

Sustainability and Society strategy: Our commitment to 
doing the right thing is not new to Sage, but the launch of 
our Sustainability and Society strategy is, I feel, an important 
moment in our journey and a step further in the right 
direction. It showcases our determination to knock  
down barriers to digital equality and to protect the climate. 

I have observed the active support received from the Board, 
constructively challenging and building on the strategy 
presented, so Sage can action our commitment. 

Board Associates’ Council: Set up in June 2020 to canvass a 
broader range of colleague views, the Council has met with 
the Board twice since its inception. A range of topics has 
been discussed, such as accountability, DEI and views on 
Company strategy and colleagues have been encouraged to 
speak openly and honestly. I feel the evolution of this forum 
and the way it operates is evidence of a great company 
culture and shows how we truly live our Values.

The Board Associate role has been transformational for  
me. I have regularly updated the Board and made targeted 
contributions to bring an insight on colleagues’ views to the 
Board deliberations. It has also made me deeply appreciate 
the role of the Board and how its consideration of our 
stakeholders in decision making has influenced the 
Company’s strategy, Values, and our culture. 

Over this period, I have undertaken several activities to 
bring the role of our Board and its Directors to our 
colleagues. I have regularly blogged on Sage’s intranet site 
on the activities of the Board. Colleague engagement was 
further enhanced by seeking active participation from our 
colleagues, asking them to choose Non-executive Directors 
they would like to hear from. Based on such feedback, the 
Non-executive Directors shared their views and insights on 
topics related to innovation, opportunities in Machine 
Learning and the role of good corporate culture. 

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Corporate Governance Report continued

FY21 Key principal decisions
We set out below some of the key principal decisions and details of how the Board has considered our stakeholders in light  
of section 172 (1) of the Companies Act 2006. For further details on other FY21 Board activities and decisions, please refer  
to pages 98 to 101.

Principal decision 
by the Board 

Board  
considerations

Outcome

In December 2020, the Board 
approved the sale of Sage’s 
businesses in Asia and 
Australia (excluding global 
products) to The Access 
Group. Sage retained its 
global products in the 
regions which are core  
to its growth strategy.

The Board noted that the disposal provided the 
Company with an opportunity to realise 
significant value for our investors at an 
attractive valuation.

The Board also concluded that The Access 
Group would be a good home for customers 
and colleagues in the region, with Sage’s 
regional management team also supportive  
of the transaction.

After consideration of the interests of 
relevant stakeholders and the strategic 
objectives of the Company, the Board 
approved the sale of the business to  
The Access Group.

The sale has resulted in a simplified Group 
structure, with management and capital 
resources focused on fewer, larger 
geographies.

M&A

Stakeholders 
considered
• 
Investors
•  Colleagues
•  Customers

Principal decision 
by the Board 

Board considerations

Outcome

Society and 
Sustainability 
strategy

In June 2021, the Board 
approved Sage’s Society  
and Sustainability strategy.

Stakeholders 
considered
•  Communities and the 

planet
• 
Investors
•  Colleagues
•  Customers

The Board is cognisant of its role in bringing  
to life Sage’s goal to tackle societal and 
economic inequality and the climate crisis. 
Working towards achieving this ambition, the 
Board considered the proposed strategy and 
its impact on all relevant stakeholders prior to 
its launch in June.

The Board noted the focus on three strategic 
pillars which aim to knock down the barriers 
that hinder access to opportunity, equality  
and sustainability.

The Board concluded that the strategy is 
beneficial for all relevant stakeholders, is 
aligned to our evolved strategic framework 
and will support a new generation of diverse 
and sustainable businesses.

Sage pledged business mentoring, advice 
and support for over 1.2 million people from 
under-represented groups around the world. 
Sage has also committed to being Net Zero 
by 2040 and, as an interim step, to halve 
emissions by 2030.

Our external reporting in line with the 
recommendations of the Task Force on 
Climate-related Financial Disclosures and 
the Sustainability Accounting Standards 
Board Standards has also been enhanced.

The three pillars have been chosen to align 
with our customers and what matters to them, 
as well as the expectations they have on 
providers such as Sage to make a difference. 
The Board also considered how the strategy 
would resonate with our colleagues and be 
communicated to them.

Finally, the Board reviewed which reporting 
frameworks would be most appropriate to 
enable Sage to demonstrate its progress  
over time to investors and the governance 
community, and how the strategy would be 
included within incentive plans for Executive 
Directors and colleagues to drive its delivery.

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Principal decision 
by the Board 

Board 
considerations

Outcome

Share buyback

In March and September 
2021, the Board approved 
capital returns of up to 
£600m in aggregate.  
Both capital returns were 
executed via share buyback.

In March FY20 the Company announced that it 
would enter into a share buyback programme. 
However, shortly thereafter the Board 
cancelled this programme in order to preserve 
a high level of liquidity given the uncertainty  
of market conditions due to Covid-19.

Stakeholders 
considered
• 
Investors
•  Colleagues
•  Customers

The Board subsequently considered the launch 
of a new share buyback programme taking into 
account the Group’s capital allocation policy, 
sale proceeds received from disposals, Sage’s 
strong ongoing cash generation and the 
stabilising market conditions regarding 
Covid-19.

The Board approved a new share buyback 
programme in March 2021 and a further 
buyback programme in September 2021.

Shares purchased under the first and 
second share buyback programmes are held 
in treasury and used to meet obligations 
arising from share option programmes, or 
other allocations of shares to colleagues.

Sage continues to have considerable 
financial flexibility to drive the execution of 
its growth strategy, supported by its robust 
financial position.

Please see page 161 of the Directors’ Report 
for further information on the matter.

Principal decision 
by the Board 

Board considerations

Outcome

Transforming 
the business 
to deliver on 
strategic 
priorities

In September 2021, the 
Board approved the 
simplification of the  
Group’s organisational 
structure with the removal 
of c.800 positions from  
the business globally.

Stakeholders 
considered
•  Colleagues
•  Customers
• 
Investors
•  Partners

Section 172(1) key

The Board invested significant time to consider 
this decision.

In doing so, the Board focused on the strategic 
rationale for the changes, principally the need 
for Sage to rebalance its investments towards 
its strategic priorities and to simplify the 
business in order to continue being successful 
in the medium to long term.

Given the importance of our colleagues to 
Sage, time was spent understanding the 
process and timeline of communication with 
affected colleagues, including redeployment 
and severance packages, and the overall 
alignment of the approach being adopted with 
our Values. Views of the Board Associate were 
also taken into consideration as part of the 
Board decision making.

The Board continues its oversight with regular 
updates provided by management.

The Board believes these changes will 
enable the Company to simplify and invest 
in the business in ways that will be 
transformative for all stakeholders.

The simplification will enable Sage to go 
faster and make it easier for customers to 
buy and use Sage solutions, and for our 
colleagues to serve those customers. It will 
help Sage get into the best shape possible 
to meet our customers’ needs in the future 
while staying focused on supporting our 
partners and our colleagues.

The Board recognised that the decision 
could risk colleague morale and 
engagement in the short term but is 
confident that the long-term benefits will 
ultimately enhance Sage’s culture and 
performance and support the long-term 
success of the Group.

(a) the likely consequences of any decision in the long term

(b) the interests of the company’s employees

(d) the impact of the company’s operations on the community  
and the environment

(e) the desirability of the company maintaining a reputation 
for high standards of business conduct

(c) the need to foster the company’s business relationships 
with suppliers, customers and others

(f) the need to act fairly as between members of the company

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Corporate Governance Report continued

Activities of the Board
Board activities are structured to develop and support the Group’s strategy and to enable the Executive Committee and 
senior management to assist its delivery within a transparent governance framework. The table below sets out the key areas 
of Board focus during the year aligned with the Group strategy and our 12 principal risks. For further information on our Risk 
Management Framework and principal risks please refer to pages 50 to 64. Sage’s key stakeholders and their differing 
perspectives are taken into account as part of Board discussions as illustrated by the examples of principal decisions on 
pages 96 and 97.

Principal risks

1

2

3

4

Understanding Customer Needs

Execution of Product Strategy

Innovation

Route to Market

5

6

7

8

Customer Success

Third-Party Reliance

People and Performance

Culture

9

10

11
12

Cyber Security and Data Privacy

Data Strategy

Live Services Management

Environment, Social and Governance

Principal risks: 
1

3 4 5

2

7

8

9 10

11

12

Acquisitions and disposals 
The Board determines the Group’s approach to M&A activity 
and product portfolio management, in order to accelerate 
strategic delivery. 

•  In December 2020, the Board approved the sale of Sage’s 
Polish business to funds advised by Mid Europa Partners 
LLP. The transaction completed in March 2021 

•  In December 2020, the Board approved the sale of Sage’s 
business in Asia and Australia (excluding global products) 
to The Access Group. The transaction completed in  
May 2021

•  In March 2021, the Board approved the sale of Sage’s 

Swiss business to Infoniqa. The transaction is expected  
to complete within 12 months of signing

•  In September 2021, the Board approved the acquisition  

of GoProposal, a UK-based provider of proposal 
management software for small and mid-sized 
accountancy firms

•  During FY21, Sage made minority investments in 

Brightpearl (December 2020), Countingup (March 2021) 
and Bench Accounting (May 2021). Sage also acquired 
certain assets of Task Sheriff in March 2021

Strategy and Group structure 

Key stakeholders considered
Investors
• 
•  Colleagues
•  Customers
•  Partners
•  Communities and the planet 

Strategy 
The Board monitored execution against its strategy  
and received regular updates via the CEO and senior 
management on customers, colleagues, technology and 
innovation and corporate development. The competitive 
landscape and Sage’s market share and positioning were 
discussed, as was how Sage is evolving and adapting its 
strategy to meet the changing needs of customers. Regional 
‘Win Plans’ and Sage Business Cloud product roadmaps 
were also shared. A Board Strategy Day is held each year 
dedicated to considering and discussing in-depth the key 
strategic choices, priorities and investments being made. 

In FY21, the Board approved the adoption of our 
Sustainability and Society strategy. For more information 
please see our Sustainability and Society Report on 
our website. 

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Culture and leadership

Key stakeholders considered
• 
Investors
•  Colleagues

Corporate culture
The Board continued to receive regular updates on how 
culture and Values are embedded for colleagues across the 
Group and its wider stakeholders. The Board continued to 
hear about the colleague experience from the Board 
Associate and Associates’ Council during FY21. Further 
infomation on how the Board monitors culture is found on 
page 91. 

Customers and innovation 

Key stakeholders considered
•  Customers
•  Partners

Strategic focus on customer experience and satisfaction 
and product innovation was maintained by the Board with 
regular updates from the CEO and Board sessions with the 
Chief Customer Success Officer, senior Product leadership 
and the Chief Technology Officer. Customer success 
sessions took place during the year, along with 
demonstrations of Sage’s product portfolio. 

The Board reviewed the competitor analysis and monitored 
the Sage brand evolution. 

Investment in our cloud native and cloud connected 
solutions and the development and deployment of several 
advanced analytic capabilities powered by Artificial 
Intelligence and Machine Learning within the Sage Business 
Cloud suite of products also formed part of Board oversight.

Principal risks: 
1

8

7

Succession and talent
The Board, supported by the Nomination Committee, 
continued to focus on succession planning for the Board 
and Executive Committee and monitored talent 
development for senior management. Changes to the 
Executive Committee, Board and Committee composition 
were also made during the year. Further details are provided 
in the Nomination Committee Report on pages 102 to 109.

Principal risks: 
1

3 4 5

2

8

9 10 11

Further information on how Sage is addressing and adapting 
to customer macrotrends can be found in our Strategic 
Report on pages 14 and 15. 

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99

 
Corporate Governance Report continued

Finance and risk management 

Key stakeholders considered
• 
Investors
•  Colleagues
•  Customers
•  Partners

The Board closely monitored reports relating to the financial 
position of Sage throughout the year. The Board was 
responsible for considering, reviewing and evaluating the 
FY22 budget, annual business plan and three-year financial 
plan, FY21 half-year and full-year results (including going 
concern and viability assessments) and the publication  
of trading statements during the year. 

One of the key activities undertaken by the Board was the 
oversight and approval given to the issuance of a debut 
£350m 10-year bond which successfully launched in 
February 2021. 

Further information on these matters can be found in the 
CFO report on pages 42 to 49 and the going concern 
statement on page 158 of the Directors’ Report. 

Governance 

Key stakeholders considered
• 
Investors
•  Colleagues
•  Customers
•  Partners
•  Communities and the planet

Compliance
The Board is committed to fully complying with all laws  
and regulations and has high standards of governance  
and compliance. The Board conducted its annual review of 
Sage’s core corporate policies and procedures, including the 
Share Dealing Code, Code of Conduct, Anti-Bribery and 
Corruption Policy, Whistleblowing Policy and updated them 
in accordance with legal and regulatory requirements. 

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Principal risks: 
6

9

7

Capital allocation 
The Board continued to review Sage’s capital allocation 
strategy. Details on approval and recommendation of 
dividends and returning surplus capital to shareholders via 
the share buyback programme commenced in FY21 are 
detailed on page 161. 

Risk management 
The Board regularly reviewed its risk profile and emerging 
risk themes as well as reviewing updates on the internal 
control and risk framework and determining its 
effectiveness. Further details can be found in our risk 
management report on pages 50 to 56 and in the Audit  
and Risk Committee Report on pages 110 to 119. 

Principal risks: 
7

9 12

8

Throughout the year the Board received regular updates of 
legal and regulatory matters including litigation matters at 
each Board meeting. 

The Board also conducts an annual review of Matters 
Reserved for the Board and the Board Committees’  
Terms of Reference.

Board evaluation
A robust internal Board evaluation process took place as set 
out on pages 80 to 82 with outcome of the review and next 
steps discussed. 

AGM
The Board held the 2021 AGM via electronic means, details 
of which can be found on page 87. 

 
Cyber threat 

Key stakeholders considered
• 
Investors
•  Colleagues
•  Partners 

The Board continued to receive regular updates at each 
Board meeting from the Chief Information Security Officer 
on improvements being made to reduce cyber risks across 
the corporate estate and our products. 

The Board’s key areas of activities
The Board adopts a written set of objectives for each 
financial year, based on corporate strategy, key 
responsibilities of its role and its promises to its 
stakeholders. The proportion of time spent on each of the 
Board’s key areas of focus is set out below with further 
details of its activities set out above and on pages 98  
to 100.

Strategy and group 
structure 24%

Culture and 
leadership 25%
Customer and 
innovation 10%
Finance and 
risk management 17%

Governance 17%
Cyber threat 7%

Principal risks: 
1

5

3

2

6 9 10 11

These included:

•  Overview of incidents, lessons learned and continual 

improvement

•  Implementation of refreshed product security standards 
and an improved data picture of products’ compliance 
with these

•  Introduction of enhanced threat detection capabilities to 

Sage’s cloud and data centre hosting environments

•  Preparedness for ransomware attacks, including technical 
mitigation strategy, third-party support arrangements and 
Sage’s cyber crisis exercise programme

Looking forward to 2022
In 2022, the Board intends to focus on realising Sage’s 
ambition to be the trusted network for SMBs and deliver on 
our promises to customers, colleagues, society and our 
shareholders. In order to do so, the Board will: 

•  Assess how we are continuing to build a high-performance, 
high- engagement culture, reflective of our Values and our 
global Diversity, Equity and Inclusion strategy

•  Monitor our talent identification and development within 
Sage and ensure a diverse and inclusive talent pipeline

•  Continue to monitor how our investments in Sage 

Business Cloud solutions and our customer experience 
are differentiating us from the competition and enabling 
our network to scale

•  Focus on ensuring our investments in Artificial Intelligence 
and Machine Learning technologies, and their integration 
within our Sage Business Cloud products, are serving our 
customers by removing friction and delivering insights
•  Continue to assess those inorganic opportunities which 
will enable us to scale and grow the business in line with 
our M&A strategy

•  Maintain our focus on customer-centricity and developing 
deep and enduring relationships with our customers and 
our partners

•  Maintain focus on understanding our defence against 
cyber attacks and keep abreast of cyber risks as an 
integral part of building a trusted network 

•  Continue to evolve our Board Associate role to help the 
Board make better decisions and enhance colleague 
engagement through our Board Associate 

•  Create a more sustainable future for our colleagues, 
customers, communities and the planet through the 
implementation of our Sustainability and Society strategy

Further information on the Board’s key areas of focus are set 
out on page 82.

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Corporate Governance Report continued
Nomination Committee Report 

As well as these specific appointments, much focus 
continued to be given to working with the whole Board  
on Company succession planning and overseeing the 
development of talent from within Sage as well as 
promotions within the Executive Committee.

With diversity, equity and inclusion firmly on the 
Committee’s agenda, a recommendation was made during 
the year for the Board to adopt its own Diversity, Equity  
and Inclusion Policy which it duly did in July and of which 
further details are set out on pages 106 to 109 of this report. 
I recognise that further progress needs to be made in 
relation to the level of our female Board representation 
which, owing to changes in Board composition during the 
year, has fallen below our diversity aims. The Board and the 
Committee remain committed to minimising the period for 
which this is the case and will continue to monitor the 
composition and balance of the Board overall.

This year the Company undertook an internal effectiveness 
review and evaluation of the Board, its Committees, 
individual Directors and the Chair. Further information on 
the outcome of the annual evaluation can be found on 
pages 80 to 82. We expect to conduct an externally 
facilitated evaluation in line with the Code in FY22.

My transition to Chair was greatly supported by our 
outgoing Chair Sir Donald Brydon, the Board and the 
Company Secretary, which ensured continuity during this 
period of change. I am excited to have been given the 
opportunity to lead the Sage Board and I am very thankful 
for all their support. 

Andrew Duff
Chair of the Nomination Committee

Andrew Duff
Chair of the Nomination Committee

Dear shareholder

I am pleased to introduce my first report as Chair of the 
Nomination Committee (the “Committee”) covering both 
the role of the Committee and the work it has undertaken 
during the year.

The Committee has continued to play a critical role in 
supporting the Board in discharging its succession planning 
responsibilities and in championing Sage’s diversity, equity 
and inclusion strategy and its delivery. During the year a key 
area of the Committee’s focus has been on Board and Board 
Committee composition and on ensuring the most 
appropriate balance of skills, knowledge, experience and 
diversity in terms of their membership. The Chair succession 
process, led by our Senior Independent Director Drummond 
Hall, culminated in my appointment to the Board as a 
Non-executive Director and Chair Designate in May 2021. 
Derek Harding was appointed as Non-executive Director 
and member of the Audit and Risk Committee in March 
2021. Further details on both appointments are set out on 
pages 104 and 105 of this report.

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Role of the Committee
The Committee is responsible for reviewing the structure, 
size and composition of the Board and ensuring that the 
Board and Board Committees have the most appropriate 
balance of skills, knowledge, experience and diversity. The 
Committee also oversees succession planning and ensures 
appropriate procedures are in place for annual evaluation 
and the nomination, induction and training of Directors. 

Committee composition and meetings
The Committee is composed of two independent Non-
executive Directors, Drummond Hall and Dr John Bates, and 
is chaired by our Non-executive Chair, Andrew Duff. There 
was a change in Committee membership at the end of FY21 
with Sir Donald Brydon stepping down, with effect from 
30 September 2021, and being replaced as Chair by Andrew 
Duff, with effect from 1 October 2021. Details of the skills 
and experience of the Committee members can be found  
in their biographies on pages 70 and 71 and on page 76. 

The Committee held two scheduled meetings during FY21. 
Additional meetings were held and written Committee 
resolutions passed as and when required, for example in 
relation to the Committee’s Chair succession planning 
activities. Details of individual attendance at scheduled 
meetings are set out on page 84.

Activities of the Committee at a glance

Allocation of time

28%

37%

15%

20%

During the year, the Committee focused on the matters summarised in the table below.

Key area of 
activity

Board 
and Board 
Committee 
composition

Succession 
planning

Corporate 
governance

Diversity, 
Equity and 
Inclusion 
(DEI)

Matters considered

Outcome

•  Reviewed the skills, 

knowledge, experience, 
independence and diversity 
on the Board and considered 
changes to further strengthen 
the Board’s collective 
capability and enhance Board 
and Committee composition

•  Leading the succession 
planning and selection 
process to find a new 
Non-executive Director  
and Non-executive Chair 
•  Considered the outcome  
of its annual evaluation
•  Reviewed the Committee’s 

Terms of Reference to ensure 
they are fit for purpose

•  Formalising a DEI policy for 

the Board

•  Reviewing Sage’s progress 
towards building a diverse, 
equitable and inclusive 
culture in line with our Sage 
Belong strategy

The Committee made the below recommendations to the Board during  
the year:

•  Appointment of Derek Harding as an independent Non-executive Director 

and member of the Audit and Risk Committee with effect from 2 March 2021

•  Appointment of Andrew Duff as an independent Non-executive Director 

with effect from 1 May 2021 and his appointment as Chair of the Board and 
Chair of the Committee with effect from 1 October 2021

Sangeeta Anand was appointed to the Audit and Risk Committee with effect 
from 21 April 2021
Please see pages 104 and 105 for further information on the Committee’s 
succession planning activities

Please see page 105 for further information on the FY21 Committee 
effectiveness review and evaluation

Revised Terms of Reference were recommended by the Committee for Board 
approval and were approved by the Board in May 2021

The Committee’s Terms of Reference is available on our website at sage.com.
The Board Diversity, Equity and Inclusion Policy (“Board DEI Policy”) was 
recommended by the Committee for Board approval and was approved  
by the Board in July 2021

The Board received regular updates from members of the Executive 
Committee and senior management on Group-wide DEI initiatives and 
considered the progress made across diversity, equity and inclusion at Sage 
with the focus on gender and ethnic equality, building an inclusive culture  
and health and wellbeing of our colleagues

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Corporate Governance Report continued

Board and Board Committee composition 
During the year, the Committee focused on the structure, 
size and composition of the Board and its Committees. It 
considered the length of service of the members of the 
Board, the combined capabilities, experience and 
knowledge of the Directors and Committees, and made 
recommendations to the Board as appropriate.

The process for making new appointments to the Board 
is usually led by the Chair, except when the Committee is 
dealing with the Board Chair succession. The Committee 
has procedures for appointing a new Non-executive and 
Executive Director which are clearly set out in its Terms 
of Reference, which are reviewed annually to ensure they 
remain suitable. 

When considering new appointments, all recommendations to 
the Board are made on merit against objective criteria which 
take into account experience, skills and an appropriately 
diverse balance, in the broadest sense, in the resulting 
membership of the Board. Time commitment, independence 
and potential conflicts of interest are considered before any 
recommendation is made to the Board. Any candidates who 
are shortlisted are interviewed by the Board Chair and other 
Directors. The Board is updated on the progress of the 
selection process and receives recommendations from the 
Committee for appointment. 

Succession planning for a new  
Non-executive Director
The selection and appointment procedure for the 
appointment of Derek Harding as Non-executive Director 
commenced with the agreement of the role profile. An 
external search agency, Lygon Group, was instructed to 
assist with the search. Lygon Group has no other 
connection with the Company or with individual Directors 
other than to provide recruitment services and has signed 
up to the Voluntary Code of Conduct.

A diverse longlist of candidates was prepared and 
considered by the Committee. The Committee, upon 
discussion, then shortlisted the candidates, and agreed to 
hold one-to-one candidate interviews with Board members. 
The Committee reviewed and considered the interview 
feedback, external references, assessment of skills and 
experience, cultural fit and diversity. Taking into 
consideration Derek Harding’s financial acumen, 
commercial expertise and experience of leading business 
transformation, and with a view to further strengthening  
the depth of existing Board capabilities, the Committee 
recommended Derek’s appointment which the Board 
approved with effect from 2 March 2021. 

Succession planning for the Chair 
During the year, one of the key activities of the Committee was the Chair succession. 

A formal, rigorous and transparent selection process was led by Drummond Hall, Senior Independent 
Director and assisted by his fellow Committee member Dr John Bates, the Company Secretary and  
the Board. A summary of the process overseen by Drummond Hall is set out below: 

1

2

3

4

5

6

7

8

9

10

11

Obtain views of  
the Board 
members  
on skills, personal 
attributes and 
experience  
being sought, in 
order to prepare a 
role profile

The role profile was 
prepared by the 
Senior 
Independent 
Director in 
collaboration with 
the Committee 
and the Company 
Secretary

The Committee, 
without the  
retiring Chair, 
discussed at 
length the role 
profile and the 
merits, skills,  
experience and 
leadership 
attributes being 
sought and the 
views of the Board 
members were 
taken on board  

As part of the 
external search 
process, an 
executive search 
firm, Lygon Group, 
was instructed to 
assist with the 
search. Lygon 
Group has no  
other connection 
with the Company 
or individual 
Directors and has 
signed up to the 
Voluntary Code of 
Conduct 

The Committee 
and the Company 
Secretary held 
meetings  
with Lygon Group 
regularly on the 
longlist of 
candidates 
prepared and  
provided other 
Board members  
with updates 

Following 
conversations  
between the 
Senior 
Independent 
Director and  
Dr John Bates, the 
diverse longlist of 
candidates was 
narrowed into  
a shorter list  
of candidates

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A sub-Committee 

The sub-Committee 

Extensive external 

Following detailed 

The recommendation  

including the Senior 

members held 

referencing was 

discussions and careful 

was approved by the Board  

Independent 

Director, CEO,  

Chair of the 

face-to-face 

interviews and 

reported back  

Remuneration 

to the Committee  

sought and 

consideration including 

for an initial term of three  

discussed, and 

feedback 

considered  

time commitment, 

independence and 

years, subject to annual 

re-election by shareholders.  

potential conflicts of 

The Chair was independent  

Committee and  

on those interviews

by the Committee

interest, the Committee 

on appointment 

Chair of the Audit 

and Risk Committee 

was formed to 

interview the  

final shortlist  

of candidates

recommended to the 

Board the appointment 

of Andrew Duff as a 

Non-executive Director 

with effect from 1 May 

2021 and that he 

assume the role of 

Chair with effect from 

1 October 2021

Andrew Duff was considered  

to have met the role profile  

very favourably. He brings with 

him a wealth of experience and  

a successful track record as a 

Non-executive Chair, with a 

strong focus on culture, 

purpose, customer-centricity 

and sustainability

 
In making its recommendation, the Committee also satisfied 
itself that Derek Harding met the independence criteria  
of the Code and took into account his other significant 
commitments and the time involved, as disclosed to  
the Committee. 

Succession planning for the Executive Committee 
and senior management
When considering succession planning for the Executive 
Committee and senior management, the Board focuses  
on supporting and developing Sage’s diverse pipeline 
of internal talent, and the organisation’s ability to attract, 
retain and develop skilled, high-potential individuals. 
The Committee recognises the importance of such 
processes and how they benefit Sage, and works alongside 
the Executive Committee and senior management to further 
develop them throughout the year. This will continue to be 
an area of focus during FY22 and beyond.

Committee effectiveness and evaluation
The Board conducts a formal and rigorous evaluation of its 
performance including the performance of its Committees, 
individual Directors and the Chair annually. 

In FY21, an internal effectiveness review and evaluation was 
carried out. The report on the outcome of the evaluation  
of the Committee was received and discussed at 
the September 2021 Committee meeting. The Company last 
conducted an external evaluation in FY19 and, in compliance 
with the Code, anticipates conducting an external 
evaluation next year in FY22.

The overall conclusion from this year’s internal evaluation 
was that the Committee continues to work well and is 
operating effectively. 

For further information on the evaluation of the Board, the 
Committees and individual Directors, including details of 
the evaluation process, questions asked, participants, 
outcome and next steps, please refer to pages 80 to 82. 

Succession planning for the Chair 

During the year, one of the key activities of the Committee was the Chair succession. 

A formal, rigorous and transparent selection process was led by Drummond Hall, Senior Independent 

Director and assisted by his fellow Committee member Dr John Bates, the Company Secretary and  

the Board. A summary of the process overseen by Drummond Hall is set out below: 

Obtain views of  

The role profile was 

The Committee, 

As part of the 

The Committee 

Following 

the Board 

members  

prepared by the 

Senior 

on skills, personal 

Independent 

attributes and 

Director in 

experience  

collaboration with 

being sought, in 

the Committee 

without the  

retiring Chair, 

discussed at 

length the role 

profile and the 

merits, skills,  

order to prepare a 

and the Company 

experience and 

role profile

Secretary

leadership 

external search 

and the Company 

conversations  

process, an 

Secretary held 

between the 

executive search 

meetings  

firm, Lygon Group, 

with Lygon Group 

was instructed to 

regularly on the 

Senior 

Independent 

Director and  

assist with the 

search. Lygon 

Group has no  

longlist of 

candidates 

prepared and  

Dr John Bates, the 

diverse longlist of 

candidates was 

narrowed into  

a shorter list  

of candidates

attributes being 

other connection 

provided other 

sought and the 

with the Company 

Board members  

views of the Board 

or individual 

with updates 

members were 

Directors and has 

taken on board  

signed up to the 

Voluntary Code of 

Conduct 

1

2

3

4

5

6

7

8

9

10

11

The sub-Committee 
members held 
face-to-face 
interviews and 
reported back  
to the Committee  
on those interviews

Extensive external 
referencing was 
sought and 
discussed, and 
feedback 
considered  
by the Committee

A sub-Committee 
including the Senior 
Independent 
Director, CEO,  
Chair of the 
Remuneration 
Committee and  
Chair of the Audit 
and Risk Committee 
was formed to 
interview the  
final shortlist  
of candidates

Following detailed 
discussions and careful 
consideration including 
time commitment, 
independence and 
potential conflicts of 
interest, the Committee 
recommended to the 
Board the appointment 
of Andrew Duff as a 
Non-executive Director 
with effect from 1 May 
2021 and that he 
assume the role of 
Chair with effect from 
1 October 2021

The recommendation  
was approved by the Board  
for an initial term of three  
years, subject to annual 
re-election by shareholders.  
The Chair was independent  
on appointment 

Andrew Duff was considered  
to have met the role profile  
very favourably. He brings with 
him a wealth of experience and  
a successful track record as a 
Non-executive Chair, with a 
strong focus on culture, 
purpose, customer-centricity 
and sustainability

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Corporate Governance Report continued

Diversity, equity 
and inclusion (DEI)

DEI remains an area of focus at Sage. 
The Board and the Committee are 
committed to fostering a culture of 
diversity, equity and inclusion across  
the Group and promoting a healthy and 
supportive corporate culture by setting 
the tone from the top. 

Strategy
As we continue our journey with the Group-wide Diversity, 
Equity and Inclusion strategy (“DEI strategy”) called “Sage 
Belong”, we are making diversity, equity and inclusion in its 
widest sense a greater focus for all colleagues, through 
awareness, training and transparency. Please see pages  
38 to 40 for more information.

The Board and the Committee are advocates of our Sage 
Belong strategy and as an extension of our DEI initiatives  
to wider stakeholders, the Board also endorsed our 
Sustainability and Society strategy launched in June 2021. 
Our Sustainability and Society strategy aims to tackle 
societal and economic inequality so that everybody has  
the opportunity to thrive. It is recognised by the Board  
that knocking down barriers will enable us to support a 
generation of diverse and sustainable businesses, helping 
our customers, colleagues, communities and wider society 
to thrive. Please see pages 29 to 31 of the Strategic Report 
and the Sage Sustainability and Society Report on our 
website for more information on sustainability at Sage.

Board DEI objective 
To help reinforce the Board’s commitment in this area and 
to further enhance its drive, the Board added ‘ensuring 
diversity and inclusion objectives are embedded in the 
Group’ as one of its FY21 Board objectives. This continues  
to be an area of focus for FY22.

Board DEI oversight
The Board receives regular updates from members of the 
Executive Committee and senior management on Group-
wide DEI initiatives and monitors progress against DEI 
objectives. In FY21 the Board was pleased to see amongst 
other achievements:

•  The increase in female representation in leadership roles 
in the business with the gender balance of our Executive 
Committee and their direct reports currently standing at 
42%, an increase of 5% since last year. Further information 
on gender diversity can be found on page 39 

•  The decrease in gender pay gap in the UK, demonstrating 

the good progress we are making against our Sage 
Belong strategy and the steps we are taking towards 
gender equality at Sage. Further information can be 
found on page 39

•  The appointment of our new VP Sage Belong and 
formation of a Global DEI Accountability Board 
consisting of members of the Extended Leadership 
Team, the EVP Talent, Capability and Culture and the VP 
Sage Belong focusing on driving Sage’s DEI strategy and 
execution. The Global DEI Accountability Board replaced 
our Global D&I Council. In addition, a Global DEI Advisory 
Board was formed, chaired by the Chief People Officer 
and consisting of external experts, the EVP Talent, 

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Capability and Culture, the VP Sage Belong and a 
rotation of Colleague Success Network leads, to provide 
new insights from lived experiences, stimulate debate 
and challenge thinking

•  The success of our Colleague Success Networks 
continued. Our Colleague Success Networks are 
voluntary groups created and led by colleagues 
committed to creating an inclusive culture focusing on  
a specific intersection of diversity, shared identity or 
lived experience, fostering connection and a sense  
of community

•  The newly launched Sage Reverse Mentoring pilot  

which has already offered valuable insight into the lived 
experiences of colleagues 

•  The implementation of our Flexible Working Policy enabling 
flexibility for all colleagues balanced with delivering high 
performance and great customer outcomes

•  The recognition of our DEI efforts through external 
awards, most recently the 2020 Comparably Award  
for Best Company for Women and Sage winning the 
Diversity in Tech Employer of the Year Award at the 
Women Tech Awards 2020

Board DEI Policy
The Committee recommended (and in July 2021 the Board 
approved) the adoption of a formal Board DEI Policy. 

The Board DEI Policy is available on our website at sage.com.

The Board DEI Policy applies only to the Board but it forms 
part of, and is aligned to, our Sage Belong strategy, and sits 
alongside our Group-wide Diversity, Equity and Inclusion 
Policy, Code of Conduct and associated global policies, 
which set out our broader commitment to diversity, equity 
and inclusion. 

The purpose of the Board DEI Policy is to set out the 
approach to diversity, equity and inclusion for the Board 
itself with the intention of supporting the succession 
planning work of the Committee in creating and maintaining 
the appropriate Board and Committee composition.

Even though the Board DEI Policy was formalised recently, 
its objectives have already been guiding the Board and the 
Committee in their activities throughout FY21. The 
objectives of the Board DEI Policy, their implementation  
and progress made against each of them are set out on 
pages 108 and 109.

The Board and the Committee will continue to monitor 
progress against the Board DEI Policy to provide 
meaningful disclosure in the Annual Report and Accounts 
on its implementation and progress in meeting its 
objectives. The Board and the Committee will review  
the Board DEI Policy and its effectiveness annually. 

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Corporate Governance Report continued

Board DEI Policy objectives

Implementation and progress against objectives

All appointments to the Board 
should be made on merit against 
objective criteria which take into 
account experience, skills, and the 
need to ensure an appropriately 
diverse balance in the resulting 
membership of the Board.

The Board and the Committee strongly believe that a diverse Board, sharing  
a range of views, insights, perspectives, and opinions will improve its decision 
making and effectiveness. The Board and the Committee are committed to 
ensuring the composition of the Board exhibits a diverse mix of skills, professional 
and industry backgrounds, geographical experience and expertise, gender, age, 
tenure, ethnicity and independence of thought.

In FY21 the Committee reviewed the composition of the Board in the context of 
the annual Board effectiveness review. The overall conclusion from this year’s 
evaluation was that the Board, its Committees, individual Directors and the Chair 
continue to work well to achieve Group objectives and are operating effectively. 

Please see pages 80 to 82 for further information on this year’s annual 
effectiveness review and evaluation.

The recommendations of the Committee in respect of the two Board appointments 
made in FY21 were conducted in full consideration of the Code, relevant 
regulatory guidance, our Sage Belong strategy and applicable internal policies. 

•  The appointment of Derek Harding as an independent Non-executive Director 

brought varied and rounded operational and financial experience. The 
appointment of Derek Harding and Sangeeta Anand to the Audit and Risk 
Committee further enhanced its composition and capabilities. For further 
information on their key skills please refer to page 76. 

•  The appointment of Andrew Duff as an independent Non-executive Director  
and Chair of the Board and the Committee brought significant experience  
in transforming high-profile international businesses and strong focus on 
purpose, culture and customer-centricity to the Board’s deliberations  
together with non-executive Chair experience and leadership attributes.

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Board DEI Policy objectives

Implementation and progress against objectives

Consider candidates for 
appointment to the Board from as 
diverse a pool of applicants as 
possible and ensuring that the 
recruitment and selection process 
has been reviewed to mitigate bias.
Respect the conclusions of the 
Hampton-Alexander and Parker 
Reviews as far as possible, 
recognising that there may be 
temporary periods when meeting 
targets set by these reviews is  
not possible; such periods should  
be minimised.

Engage executive search firms who 
have signed up to the voluntary 
Code of Conduct on both gender 
and ethnic diversity and best 
practice, and utilise an open 
recruitment process for non-
executive roles.
Ensure advertisements, role 
descriptions and longlists reflect the 
Board’s diversity commitments in 
respect of gender and ethnicity, as 
set out in the Board DEI policy.

The Board and the Committee seek a wide and diverse list of candidates  
for Board appointments, including in terms of gender, social and ethnic 
background, experience (including those with no previous public listed company 
non-executive experience), knowledge and skills, always with the aim of securing 
the very best candidate for the position.

The Board and the Committee are mindful of the recommendation of the Parker 
Review to have at least one Board member from an ethnic minority background  
by 2021 and are satisfied that the Board currently meets this recommendation. 
Details of Board composition can be found on page 75. 

The Board met the recommendations of the Hampton-Alexander Review  
and maintained a gender balance of 33% female representation on the Board 
throughout FY20 and as at the date of its 2021 AGM. The gender balance of the 
Board as at the end of FY21 was 27% female representation as a result of the 
appointment of an additional Non-executive Director in March 2021 and the 
appointment of the new Chair designate in May 2021. After Sir Donald Brydon’s 
retirement at the end of September 2021, the gender balance has increased and  
is currently at 30% female representation. 

The Board and the Committee are cognisant that as a result of Board changes 
made during the year, we have slightly fallen short of the gender diversity aim 
publicly stated in our Board DEI Policy and the expectation of our relevant 
stakeholders. We remain committed to minimising the period for which this  
is the case but believe that the recent change of Chair means the Board and 
Committee would benefit from a period of reflection to appropriately assess  
how best to meet this aim. We remain committed to ensuring that all Board 
appointments are made on merit, against objective criteria which take into 
account experience, knowledge, skills, and the need to ensure an appropriately 
diverse balance in the resulting membership. 

Sage is strongly committed to ensuring a diverse workforce and to promoting  
and fostering a culture of diversity, equity and inclusion across the Group. Our 
progress is reflected in the current gender balance of our Executive Committee 
and their direct reports, senior leadership and total workforce. This information 
can be found on page 39. 

The Board and the Committee engaged with Lygon Group, in search of its two 
Board appointments this year. The Lygon Group is an executive search firm  
that has signed up to the voluntary code of conduct on both gender and ethnic 
diversity and best practice and, is able to demonstrate a commitment to gender 
and ethnic diversity as part of its role in identifying suitable candidates.

The Board and the Committee will utilise an open recruitment process  
for non-executive roles, as appropriate. 

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Corporate Governance Report continued
Audit and Risk Committee Report 

“We remain firmly focused  
on ensuring that Sage’s risk 
management procedures and 
internal controls remain robust 
and fit for purpose as our 
business model evolves.“

Jonathan Bewes 
Chair of the Audit and Risk Committee

Dear shareholder

I am pleased to present the Annual Report of the Audit and Risk Committee (“the Committee”) for 2021. This report explains 
the Committee’s responsibilities and shows how it has delivered on these, whilst also considering and responding to how the 
business has evolved during the year. In view of the ongoing Covid-19 pandemic, specific consideration has been given by the 
Committee to its impact on Sage’s operations, risks and controls throughout the year.

Jonathan Bewes
Chair of the Audit and Risk Committee

Allocation of time

38%

23%

11%

18%

6% 4%

  Financial Reporting

  External Audit

  Risk Management and Internal Control

  Incident Management and Whistleblowing

  Internal Audit

  Other Matters

Activities and evaluation
During the year, the Committee oversaw the Group’s financial reporting, risk management and internal control procedures 
and the work of its internal and external auditors. 

Fuller details of the Committee’s activities are set out below. The Committee’s performance was reviewed as part of the 2021 
Board evaluation process. Following consideration of the findings of the review of the Committee, the Directors were 
satisfied that it was operating effectively.

The Committee operated during the year in accordance with the principles of the Financial Reporting Council’s (“FRC”)  
UK Corporate Governance Code 2018 (the “Code”) and the associated recommendations set out in the FRC’s Guidance  
on Audit Committees.

Role of the Committee
The Committee is an essential part of Sage’s overall governance framework. The Board has delegated to the Committee the 
responsibility to oversee and assess the integrity of the Group’s financial reporting, risk management and internal control 
procedures, and the work of both the internal audit function and the external auditor, EY. These responsibilities are defined  
in the Committee’s Terms of Reference, which were reviewed and approved by the Committee and the Board in May 2021.

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Composition
The Code requires that at least one member of the 
Committee has recent and relevant financial experience. 
The Disclosure Guidance and Transparency Rules (DTRs) 
require that at least one member has competence in 
accounting and/or auditing. The Board is satisfied that this 
requirement is met, with the Chair of the Committee being  
a qualified chartered accountant and experienced Audit 
Committee Chair following 25 years in financial services as a 
corporate finance advisor in the investment banking sector. 

The Board considers that the Committee has the necessary 
competence and broad experience relevant to the sector  
in which Sage operates as required by the Code. Annette 
Court and Drummond Hall are both former Chief Executive 
Officers with extensive experience of leading complex, 
customer-focused businesses. During the year, Sangeeta 
Anand and Derek Harding were appointed to the 
Committee. Sangeeta Anand was appointed as a Non-
executive Director in the prior year and is a senior software 
technology leader with an extensive understanding and 
knowledge of transforming product portfolios. Derek 
Harding, who was appointed as a Non-executive Director 
this year, joins the Committee with a strong finance-related 
background and is a chartered accountant currently serving 
as Chief Financial Officer at Spectris plc. 

Activities during the year
The Committee held four scheduled meetings during the 
year in line with its Terms of Reference. There were no 
unscheduled meetings during the year. Details of individual 
attendance at scheduled meetings are set on page 84. The 
Chair of the Board, the Chief Executive Officer and the Chief 
Financial Officer were present at all four of the scheduled 
meetings. The General Counsel and Company Secretary and 
Executive Vice President (‘’EVP’’) Group Financial Controller 
were also present at all four meetings, alongside the Vice 
President (“VP”) Assurance. Since his appointment to the 
role in January 2021, the EVP Chief Risk Officer has attended 
all meetings.

The Chair of the Committee reported to the Board on key 
matters arising after each Committee meeting. At certain 
meetings, the Committee met with the external auditor and 
the VP Assurance, without management being present. 
Outside these formal Committee meetings, the Chair of the 
Committee met regularly with the Chief Financial Officer, 
the external auditor, the VP Assurance, the EVP Group 
Financial Controller, the EVP Chief Risk Officer and the 
General Counsel and Company Secretary.

Key activities during the year included ongoing monitoring 
of the impact of the Covid-19 pandemic on risks, controls 
and operations, the effectiveness of internal controls and 
further embedding of the Enterprise Risk Management 
Framework including risk appetite, tolerance and emerging 
risks. In addition, the Committee has overseen the 
preparation of the financial statements and the application 
of significant reporting and accounting matters, which are 
set out in further detail below.

During the year, the Committee received, challenged and 
considered:

•  Scheduled finance updates on business performance and 
significant reporting and accounting matters from the 
EVP Group Financial Controller;

•  The Group’s half-year results and Annual Report and 

Accounts, as well as the accompanying press release, 
ahead of their review by the Board;

•  Scheduled risk updates, including risk dashboards 
outlining both principal and any escalated risks.  
The Committee also received summary reports and 
supplementary briefings from management on selected 
principal risks and other ‘in-focus’ reviews;

•  The development of Group and principal risk appetites 

with specific consideration to the assessment of 
emerging risks;

•  The prominence of the new principal risk relating to 

Environmental, Social and Governance (ESG) matters 
alongside updates relating to the Group’s overall ESG 
response and Sustainability and Society strategy;

•  Summary reports of escalated incidents and instances  
of whistleblowing and fraud, together with status of 
investigations and, where appropriate, management 
actions to remediate issues identified;

•  The Internal Audit plan and subsequently progress 

against the plan and results of internal audit activities, 
including Sage Assurance and management reports on 
internal control and the implementation of management 
actions to remediate issues identified and make 
improvements to internal controls; 

•  The External Audit plan and subsequently updates  

on delivery of the external audit and reports from the 
external auditor on the Group’s financial reporting and 
observations on the internal financial control environment 
in the course of their work;

•  Updates on the legal and regulatory frameworks relevant 
to the Committee’s areas of responsibility, including a 
standing update from the EVP Chief Risk Officer on 
information security, cyber risk and GDPR; and

•  Updates from the EVP Group Financial Controller on  
the UK Government’s proposed reforms to audit and 
corporate governance with consideration to the Group’s 
current internal controls framework.

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Corporate Governance Report continued

Financial reporting, including significant reporting and accounting matters
The agenda for every Committee meeting includes a formal finance update from the EVP Group Financial Controller. This 
informs the Committee about developments in the Group’s reporting and accounting environment, and compliance with 
relevant reporting standards. During the year, the Committee considered how these developments were addressed in 
preparing the Group’s financial statements, ensuring that applicable requirements were appropriately reflected. 

The Committee assessed the overall quality of financial reporting through review and discussion of the significant accounting 
matters and the interim and annual financial statements. The Committee’s review included assessing the appropriateness of 
the Group’s accounting policies and practices, confirming their compliance with financial reporting standards and relevant 
statutory requirements, and reviewing the adequacy of disclosures in the financial statements. In performing its review of  
the Group’s financial reporting, the Committee considered and challenged the work, judgements and conclusions of 
management. The Committee also received reports from the external auditor setting out its view on the accounting 
treatments included in the financial statements. 

Significant reporting and accounting matters
During the year, the Committee considered a number of significant reporting and accounting matters which impacted the 
Group’s financial statements. The Committee’s response and challenge over these matters is set out below:

Significant reporting and 
accounting matters

Revenue recognition 
Revenue recognition continues to 
be an important area of focus for 
the Group. 

The Group has a detailed revenue 
recognition policy for each 
category of revenue. This includes 
the application of rules relating  
to the various ways in which the 
Group sells its products. Key 
judgements are on (i) determining 
whether the business partner is  
a customer of the Group and (ii) 
recognition and deferral of 
revenue on on-premise 
subscription offerings.

Response and challenge 

Cross reference

The Committee continues to oversee management’s 
application of revenue recognition policies and during the year 
has continued to monitor compliance with financial reporting 
and accounting controls linked to revenue recognition. During 
the year there have been no changes to the Group’s revenue 
recognition policies.

See note 3.1 in  
the financial 
statements  
on page 190.

In light of the Group’s acceleration in growth of cloud-based 
solutions, the Committee continues to review the 
appropriateness of management’s application of revenue 
recognition policies.

As part of the preparation for the interim and annual financial 
statements, the Committee obtained reports from both 
management and EY which set out the application of 
accounting and reporting treatment against the detailed 
revenue recognition policy.

EY provided an update to the Committee on the nature, extent 
and findings from its procedures over revenue recognition 
during the year.

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Significant reporting and 
accounting matters

Carrying value of goodwill
Given the Group’s goodwill 
balance of £1,877m and the 
continuing evolution of Sage’s 
business model, the annual 
assessment of the recoverability 
of goodwill is a significant area  
of focus for the Committee.

With effect from 1 October 2020, 
the goodwill acquired with the 
acquisition of the Sage Intacct 
business in 2017 is monitored  
as a group of CGUs comprising 
both Sage’s Business Solutions 
Division (SBS) and Sage Intacct 
business in North America.  
This decision has been taken 
following strategic and 
operational changes made during 
the year, as a result of which the 
North American business is now 
managed, and performance 
monitored, on a combined basis.
Going concern and viability 
assessment
Both the going concern and 
viability assessment are key areas 
of focus for the Committee due  
to the level of management 
judgement required. 

In preparing these assessments, 
consideration was given to the 
continuing and possible future 
impact of the Covid-19 pandemic. 
The Committee received a 
detailed update from 
management during the year 
which included both reverse and 
scenario-specific stress testing.

Response and challenge 

Cross reference

•  The Committee reviewed and considered the methodology 
applied, and challenged the key inputs into the impairment 
model including forecast cash flows, forecast timeframe, 
discount rates and long-term growth rates. 

See note 6.1 in  
the financial 
statements  
on page 202.

•  Where appropriate, the Committee acknowledged the  
use of external specialists to support and corroborate 
management’s inputs, particularly in relation to discount  
rate and long-term growth rates. 

•  The Committee further enquired as to whether any other 

reasonable changes in assumptions would result in a material 
impairment and therefore require sensitivity disclosure in the 
financial statements. The Committee agreed with 
management’s conclusion that a sensitivity disclosure should 
be included for the Iberia business in relation to a reasonably 
possible change in revenue growth and discount rate.

•  During the year, the Committee challenged the 

appropriateness of management’s decision to monitor the 
goodwill from the North America and Intacct businesses on a 
combined basis. The Committee agreed with the conclusion 
reached by management following the decision to manage 
the North America business as a single operational unit 
which was a distinct change in approach from the prior year.

•  The Committee reviewed management’s process for 

assessing the Group’s longer-term viability, the determination 
of the period over which viability should be assessed, and 
which of the Group’s principal risks should be reflected in  
the modelling of sensitivity analysis. 

•  In light of the ongoing impact of the Covid-19 pandemic,  

the Committee reviewed the key assumptions underpinning 
management’s longer-term forecasting, and the sufficiency 
and adequacy of future funding requirements. As part of this 
review, the Committee considered the level of available 
liquidity and covenant compliance over the forecast period. 

•  The Committee reviewed the results of management’s 

scenario-specific stress testing for both going concern and 
viability, as well as reverse stress testing, the result of which 
demonstrated the resilience of the Group’s business model. 
•  It was noted that under scenario-specific stress testing, the 
Group maintains sufficient available liquidity and covenant 
compliance over the forecast period. The results of reverse 
stress testing highlighted that such a scenario would only 
arise following a catastrophic deterioration in performance, 
well in excess of the assumptions in the scenario-specific 
stress testing.

•  As part of its review and challenge, the Committee took into 
consideration updates provided by the EVP Chief Risk Officer 
with respect to the Group’s principal and emerging risks. 

•  The Committee approved the disclosures in relation to  
both the going concern and viability assessment, and 
recommended to the Board the preparation of the financial 
statements under the going concern basis. 

The Group’s going 
concern and 
viability statements 
can be found on 
pages 158 and 65  
to 66, respectively.

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Significant reporting and 
accounting matters

Alternative Performance 
Measures (APMs) 
The Committee closely monitors 
management’s interpretation  
and definition of Alternative 
Performance Measures (APMs),  
in particular Annualised 
Recurring Revenue (ARR).

In addition, the Committee 
considers the presentation of 
APMs in the Group’s Annual 
Report and Accounts in the 
context of the requirement  
that they be fair, balanced and 
understandable.

Disposal activity
During the year the Group 
completed the disposal of its 
businesses in Poland, Australia, 
and Asia Pacific, for £169m of  
cash proceeds. 

The Group’s business in 
Switzerland continues to be 
classified as held for sale at the 
end of FY21. 

Response and challenge 

Cross reference

The definition  
of APMs can be 
located in the 
glossary on pages 
249 to 250. 

Reconciliations of 
statutory revenue, 
operating profit 
and basic earnings 
per share to their 
underlying and 
organic equivalents 
are in the Financial 
review starting on 
page 42.

See note 16.2 in  
the financial 
statements  
on page 236.

•  The Committee continues to review and challenge 

management’s use of APMs and, as part of the preparation  
for the interim and annual financial statements, requests  
a clear reconciliation between key APMs and statutory 
reporting measures.

•  There is a continued focus by the Committee on the ARR 
APM given its importance as a key measure of business 
performance. At each Committee meeting, an update on  
ARR performance is provided. No changes to APM definitions 
have been made during the year.

•  The Committee has challenged the sufficiency, adequacy  
and clarity of disclosures related to APMs in the Annual 
Report and Accounts and considers them to be  
appropriately disclosed.

•  At the request of the Committee, and on behalf of the 

Remuneration Committee, EY performed a set of agreed-
upon procedures over the mathematical calculation of  
ARR. In doing so, EY considered the appropriateness of the 
calculation against the defined policy and reviewed in detail 
any proposed adjustments.

•  The Committee also reviewed supplementary information 
issued alongside the financial statements, including the 
Group’s press release, to ensure consistency in the way 
APMs are disclosed and presented on a balanced basis 
alongside statutory reporting measures. 

•  The Committee considered the accounting and reporting  
for these disposals, with a particular focus on the profit 
recognised on the disposal and concluded that the  
approach taken by management in performing this 
calculation was appropriate. 

•  The Committee challenged the continued appropriateness  

of the classification as held for sale for the business in 
Switzerland and noted this approach is supported by the fact 
that a sale agreement has been reached and the disposal is 
expected to complete in early FY22.

•  The Committee agreed with management that the profit 

recognised on the disposal of businesses be reported as a 
non-recurring item, in line with previous years, and reflecting 
the fact that disposal of businesses is not an underlying 
operating activity. 

•  The Committee also considered the view of EY over the 
disposal accounting and held for sale classification.

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Significant reporting and 
accounting matters

Restructuring programme
In light of the Group-wide 
restructuring programme 
announced at the end of FY21, a 
detailed update was provided to 
the Committee which outlined 
the appropriateness of the 
reporting and accounting 
treatment.

As a result of the restructuring 
programme, a charge of £67m  
has been recognised in the 
financial statements as a  
non-recurring item. 
Tax provisions
The Committee received regular 
updates from the EVP Group 
Financial Controller on the 
appropriateness of recognised 
tax provisions in respect of open 
tax matters given the degree of 
estimation and uncertainty. 

Response and challenge 

Cross reference

•  The Committee challenged the appropriateness of 

recognising a provision in the financial statements for the 
announced restructuring programme. Based on the relevant 
criteria being met, the Committee agreed with the decision  
to recognise a provision. 

•  Given the materiality by both nature and size of the 

restructuring programme, and reflecting its one-off nature, 
the Committee agrees with the decision to report the 
restructuring cost as a non-recurring item. 

See note 3.6 in  
the financial 
statements on 
pages 196 to 197.

See note 4 in  
the financial 
statements  
starting on  
page 198.

•  The Committee evaluated updates from management in 

respect of uncertain tax positions, related provisions, and the 
deferred tax position. 

•  These reports included consideration of the impact on the 
Group of the developments with regards to the European 
Commission’s (EC) State Aid ruling. During the year, the 
Committee discussed the progress on the EC State Aid ruling 
and the updates received by the Group from the relevant tax 
authorities on the matter.

•  The Committee was satisfied that management’s approach 

to accounting for taxation was appropriate and took account 
of developments during the year. 

•  The Committee considered the view of EY and noted its use  

of tax specialists for certain key matters.

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Fair, balanced and understandable 
Each year, the Committee advises the Board on whether  
the Annual Report and Accounts taken as a whole are fair, 
balanced and understandable and provide the information 
necessary for shareholders to assess Sage’s position, 
performance, business model and strategy. In reaching  
its conclusion, the Committee considered the results of 
management’s assessment of going concern and viability, 
reviewed the Annual Report and Accounts as a whole, and 
assessed the results of processes undertaken by 
management to provide assurance that the Group’s 
financial statements were fairly presented. 

These processes included an analysis of how the key events 
in the year had been described and presented in the Annual 
Report and Accounts, how APMs had been defined and 
presented, and the outcome of representations received 
from country management teams on the application of a 
range of financial controls. The Committee also considered 
the perspective of the external auditor.

Risk management and internal controls
The Committee assists the Board in its monitoring of the 
Company’s internal control and risk management systems, 
and in its review of their effectiveness. This monitoring 
includes oversight of all material controls, including 
financial, operational, regulatory and compliance controls, 
and assessing whether the control systems are fit for 
purpose and whether any corrective action is necessary.  
As part of the Group’s continuing evolution of its approach 
to risk management and internal controls, the Risk and 
Assurance (Internal Audit) functions have been separated 
during the year. As such, the Risk function now reports into 
the EVP Chief Risk Officer, with the Assurance function 
reporting directly to the Committee and administratively 
into the General Counsel and Company Secretary. 

During the year, the Committee: 

•  Reviewed the principal risks, their evolution during the 
year, and the associated risk appetites and metrics, 
challenging and confirming their alignment to the 
continued achievement of Sage’s strategic objectives.  
At each meeting, the Committee considered and 
challenged the ongoing overall assessment of each risk, 
their associated metrics and management actions and 
mitigations in place and planned;

•  Supported the General Counsel and Company Secretary 

in the recruitment process for the newly appointed  
VP Assurance;

•  Reviewed and considered an assessment of the 

effectiveness of risk management more broadly, and 
reviewed summary reports from Sage Business Integrity 
and Sage Legal on the Group’s adherence to policies, 
including Conflicts of Interest, Anti-Money Laundering, 
Sanctions, Competition Law, Anti-Bribery and Corruption 
and Modern Slavery;

•  Reviewed updates from the Sage Business Integrity team 
on the operating effectiveness of controls within the Sage 
Business Control Framework;

•  Received reports from Sage Assurance and management 
on internal control and monitored the implementation of 
management actions to remediate issues identified and 
make improvements. The Committee also satisfied itself 
that management’s response to any financial reporting or 
internal financial control issues identified by the external 
auditor was appropriate;

•  Reviewed at each Committee meeting any escalated 
incidents and any instances of whistleblowing and 
management actions to remediate any issues identified 
(see Incident management, fraud and whistleblowing 
paragraph below for further details); and

•  Considered individual incidents and associated actions  

to assess whether they demonstrated a significant  
failing or weaknesses in internal controls, of which  
none were identified.

For further details on the Group’s risk management and 
internal control systems, its risk-informed decision-making 
process and its principal risks and uncertainties, refer to the 
Risk Management section on pages 50 to 56.

Specific areas of focus
The Committee spent time on the following specific areas  
of focus during the year to consider and challenge relevant, 
current and important issues:

•  At each Committee meeting, consideration was given to 
the impact of Covid-19 on the Group’s operations, risks 
and controls. Specifically, this included consideration  
of the impact upon the Group’s wider Enterprise Risk 
Management Framework, emerging risks, business 
continuity planning (BCP) strategy and significant 
reporting and accounting matters;

•  Received a briefing on the process undertaken to 

document the Group’s viability assessment. In doing so, 
specific focus was given to the determination of the 
severe but plausible viability scenarios and the key 
assumptions used in determining the resilience of  
the business to the downside scenarios identified; 

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•  Received updates on the new principal risk related to ESG 

matters to ensure that the Group has appropriate 
mitigations or a plan to introduce mitigations to enable 
successful development and execution of the Group’s 
Sustainability and Society strategy;

•  Learnt about the ways in which the Group is continuing  
to build and enhance its BCP strategy and increase  
overall levels of cyber resilience with a specific focus  
on using the experience learnt throughout the Covid-19 
pandemic; and

•  Received an update from the EVP Group Financial 

Controller and EVP Chief Risk Officer on the key elements 
of the UK Government’s Restoring trust in audit and 
corporate governance recommendations which impact 
the Group, as well as a readiness assessment and an early 
view on the Group’s implementation plans. 

Incident management, fraud and whistleblowing
The Committee considered the suitability and alignment  
of the Incident, Emergency and Crisis Management and 
Whistleblowing policies and confirmed the effectiveness  
of these policies in facilitating appropriate disclosure to 
senior executive management and the Committee. At each 
meeting, the Committee received a summary report of any 
escalated incidents and instances of whistleblowing and, 
together with management, considered whether there were 
any thematic issues and identified remediating actions. As 
part of this reporting process, the Committee was notified  
of all whistleblowing matters raised, including any relating  
to financial reporting, the integrity of financial management 
or that included any allegations relating to fraud, bribery  
or corruption. The Committee was also notified of all 
non-whistleblowing incidents exceeding an agreed 
materiality threshold.

Internal audit
Internal audit is delivered by the in-house Sage Assurance 
function. Reporting directly to the Committee and 
administratively to the General Counsel and Company 
Secretary, its remit is to provide independent and objective 
assurance over the Group’s operations and activities,  
to assist management and colleagues in fulfilling their 
responsibility to develop and maintain appropriate  
internal controls. 

The specific objectives, authority, scope and responsibilities 
of Sage Assurance are set out in more detail in the Internal 
Audit Charter, which is reviewed annually by the Committee. 
The Committee also considers and evaluates the level of 
Sage Assurance resource and its quality, experience and 
expertise, supplemented as appropriate by third-party 
support and subject matter expertise, to ensure it is 
appropriate to provide the required level of assurance  
over the principal risks, processes and controls throughout 
the Group.

Additionally, in line with the Institute of Internal Auditors’ 
(IIA) Code of Practice, the effectiveness of Sage Assurance 
is reviewed by the Committee on an annual basis and is also 
subject to a five-yearly external quality assessment (EQA).  
In 2021, PwC was appointed to conduct the latest EQA, after 
a tender process led by the Group Counsel and Company 
Secretary. Feedback from the EQA was positive and noted 
conformance with the IIA International Standards for the 
Professional Practice of Internal Auditing (IPPF), with the 
team viewed as being well-respected and valued, with very 
strong foundations. The EQA report was presented to the 
September 2021 Committee meeting, its findings discussed, 
and the Committee endorsed these conclusions.

The Committee reviewed and approved the nature and 
scope of the work of Sage Assurance, and the Sage 
Assurance plan was approved by the Committee at the 
beginning of the financial year, along with any subsequent 
quarterly updates. Specific consideration was given to the 
impact of the Covid-19 pandemic, which was closely 
monitored throughout the year, with no significant or 
adverse impact on the business’s control environment 
identified. In particular, the Internal Audit plan was adjusted 
to reflect the change in risk due to shifting working patterns, 
with more people now working from home, for example 
through enhanced coverage of end-user IT controls and 
colleague health and safety. Operationally, the function  
also showed flexibility to adapt to a predominantly remote 
delivery model, allowing internal audit coverage to be 
maintained throughout the year.

Progress against the plan and the results of Sage 
Assurance’s activities, including the quality and timeliness 
of management responses, is monitored at each Committee 
meeting. This includes consideration of a summary of report 
findings against the internal audit plan, reported at each 
meeting by Sage Assurance, as well as an executive 
summary for each individual internal audit. 

Following its review of the Company’s internal control 
systems, the Committee considered whether any matter 
required disclosure as a significant failing or weakness  
in internal control during the year. No such matters  
were identified.

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117

Corporate Governance Report continued

External audit
The Group’s current external auditor is EY. Each year, the 
Committee makes a recommendation to the Board with 
regard to whether the external auditor should be  
re-appointed. In making its recommendation, the 
Committee considers the auditor’s effectiveness, 
 including its independence, objectivity and scepticism.  
The Committee also reviews the application of, and 
compliance with, the Group’s Auditor Independence Policy, 
in particular with regard to any non-audit services provided 
by EY. The Committee also considers business relationships 
between the Group and EY, which primarily relate to EY’s 
procurement of Sage products and applications.

Further consideration is given to partner rotation and any 
other factors which may impact the Committee’s judgement 
regarding the external auditor. EY has now been Sage’s 
external auditor for seven years since the formal tender 
process conducted in 2014. Kathryn Barrow was appointed 
as lead audit partner in 2020 and will continue in her role for 
the next financial year. 

The Company is, and has been throughout the year under 
review, in compliance with the requirements of The 
Statutory Audit Services for Large Companies Market 
Investigation (Mandatory Use of Competitive Tender 
Processes and Audit Committee Responsibilities) Order 
2014. In accordance with the terms of this Order, Sage 
anticipates that it will conduct a competitive tender process 
in respect of the external audit no later than 2024. This 
allows for any potential new audit firm to take up the role for 
the year ending September 2025. The Committee believes 
this approach is in the best interest of shareholders, as over 
this period the Group will benefit from an efficient and 
effective audit, whilst receiving fresh challenge following  
the change of lead auditor in 2020.

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Auditor effectiveness 
The Committee is responsible for assessing the 
effectiveness of the external auditor. In doing so, the 
Committee considers the independence, objectivity and 
level of professional scepticism exercised by the external 
auditor, as well as the results of the annual auditor 
effectiveness review. To fulfil its responsibility for oversight 
of the external audit process, the Committee reviewed  
and agreed:

•  The terms, areas of responsibility, associated duties and 
scope of the audit as set out in the external auditor’s 
engagement letter;

•  The overall work plan and fee proposal;
•  The issues that arose during the course of the audit and 

their resolution;

•  Key accounting and audit judgements; 
•  The level of errors identified during the audit; and
•  Control recommendations made by the external auditor.

In addition to the above, specific considerations made by 
the Committee during the year included:

•  The findings published by the Financial Reporting Council 
(FRC) into their view on the effectiveness of EY’s audits;

•  The experience and expertise demonstrated by the 

auditor in its direct communication with, and support to, 
the Committee;

•  The content, quality of insight and added value provided 

by EY’s reports;

•  Robustness and perceptiveness of EY in its handling of 

key accounting and audit judgements; and

•  The interaction between management and the auditor. 

EY presented the strategy and scope of the audit for FY21 in 
the Committee’s May meeting and highlighted key areas of 
audit focus, which were updated in subsequent meetings in 
response to a change in risk assessment. The Committee 
acknowledges EY’s consideration of the Covid-19 pandemic 
in the planning of their audit, especially conducting an audit 
in a remote working environment. Overall, no required 
improvements were noted with regard to EY’s judgement 
and communication, particularly as to technical issues, 
estimates and discussing potential issues openly. At certain 
Committee meetings a separate private meeting was held 
between Committee members and the lead audit partner, 
Kathryn Barrow, to encourage open and transparent 
feedback. The Chair of the Committee also met with the 
external auditor outside of Committee meetings supporting 
effective and timely communication.

The Committee has also considered the independence of 
the external auditor’s partners and staff involved in the audit 
of Sage. EY has confirmed that all its partners and staff 
complied with their ethics and independence policies and 
procedures that are consistent with the FRC’s ethical 
standards including that none of its employees working  
on the audit hold publicly listed securities issued by Sage.  
In addition, the Committee acknowledges management’s 
internal assessment that no employee in a key financial 
reporting oversight role has a close relationships with any 
EY employee which may impact their independence. 

Auditor re-appointment
Having considered the summary set out above relating to 
the effectiveness and independence of EY, the Committee 
has recommended to the Board that a resolution to 
re-appoint EY be proposed at the 2022 AGM which the  
Board has accepted and endorsed.

Evaluation of the performance of the Committee
The evaluation of the Committee for the year was 
completed as part of the 2022 Board evaluation process.  
An explanation of how this process was conducted, the 
conclusions arising from it and the action items identified 
are set out on pages 80 to 82. The Committee has considered 
this in the context of the matters that are applicable to  
the Committee.

Jonathan Bewes
Chair of the Audit and Risk Committee

During the year the Committee also received feedback  
from the businesses evaluating the performance of each 
assigned audit team. Management’s report to the 
Committee included a summary of the findings of a survey 
of key Sage colleagues on the quality of the EY’s delivery, 
communication and interaction with the various finance 
teams across the Group. Management concluded that the 
working relationship between finance functions and EY 
across the Group was effective and the audit had been 
carried out in an independent, professional, organised and 
constructive manner, with an appropriate level of challenge 
and scepticism over management’s treatment of significant 
reporting and accounting matters. 

Auditor independence
The Committee is responsible for the development, 
implementation and monitoring of policies and procedures 
to ensure auditor independence. At Sage this is governed  
by the Auditor Independence Policy (the “Policy”). The Policy 
has been in place throughout the year. It specifies the role 
of the Committee in reviewing and approving non-audit 
services in order to ensure the ongoing independence of  
the external auditor. A summary of non-audit fees paid to 
the external auditor is provided to the Committee on a 
quarterly basis.

The Policy states that Sage will not use the external auditor 
for non-audit services, except in limited circumstances,  
and as permitted by the Ethical Standard, where non-audit 
services may be provided by the external auditor with 
pre-approval by the Committee unless clearly trivial. This is 
provided that the approval process set out in the Policy is 
adhered to and that potential threats to independence and 
objectivity have been assessed and safeguards applied to 
eliminate or reduce these threats to an appropriate level. 
Any non-audit services individually in excess of £75,000 
require pre-approval by the Chair of the Committee, as  
do any non-audit services where the cumulative total of 
previously approved non-audit services in the financial  
year exceed £75,000.

The Committee considered the application of the Policy 
with regard to non-audit services and confirms it was 
properly and consistently applied during the year. The Policy 
also requires that the ratio of audit fees to non-audit fees 
must be within Sage’s pre-determined ratio, and non-audit 
fees for the year must not exceed 70% of the average of  
the external audit fees billed over the previous three years. 
In 2021, the ratio of non-audit fees to audit fee was 8% 
(2020: 5%), principally reflecting the fee paid for the half-year 
interim review and permitted assurance services relating to 
a bond issuance during the year as well as a set of agreed-
upon procedures over the mathematical calculation of ARR. 
A breakdown of total audit and non-audit fees charged by 
the external auditor for the year under review is shown in 
note 3.2 to the financial statements.

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119

Directors’ Remuneration Report  
Remuneration Committee  

The Report is in two sections: 

•  The Directors’ Remuneration Policy (the “Policy”) 

(pages 130 to 139). 

•  The Directors’ Annual Remuneration Report (pages 140  
to 157). This section sets out details of how the 2019  
Policy was implemented for the year ended 30 September 
2021 and how we intend the revised Policy to apply for the 
year ending 30 September 2022 subject to shareholder 
approval at the 2022 Annual General Meeting (the “AGM”). 

Objectives and responsibilities 
The Remuneration Committee’s main objective is to 
determine the framework, broad policy and levels of 
remuneration for the Group’s Chief Executive Officer, the 
Group’s Chief Financial Officer, the Chair of the Company 
and other executives as deemed appropriate, ensuring 
compliance with legal and regulatory requirements and 
striving to enhance Sage’s long-term development. 

This framework includes, but is not limited to, establishing 
stretching performance-related elements of reward and is 
intended to promote the long-term success of the 
Company. We achieve this through: 

•  Providing recommendations to the Board, within 

agreed terms of reference, on Sage’s framework of 
executive remuneration; 

•  Determining the contract terms, remuneration and other 
benefits for each of the Executive Directors, including 
performance share awards, performance-related bonus 
schemes, pension rights and compensation payments 
and aligning such to the Company’s purpose, Values 
and culture; 

•  Reviewing workforce remuneration and related policies 
across the Group and the alignment of incentives and 
rewards with culture, taking these into account when 
setting the Policy for Executive Directors;  

•  Determining remuneration for senior executives below 

Board level;  

•  Approving share awards; and 
•  Ensuring the Policy promotes long-term shareholdings by 
Executive Directors by ensuring share awards granted are 
released on a phased basis and subject to a total vesting 
and holding period of five years. 

Annette Court 
Chair of the Remuneration Committee  

“We are seeking shareholder approval for 
our new remuneration policy at our 
forthcoming AGM.” 

Our remuneration principles  

page 121 

FY22 remuneration priorities  

page 122 

Remuneration Committee 
governance  

page 129 

Remuneration Policy 2022  

page 130 

Directors’ Annual 
Remuneration Report  

Statement of implementation 
of remuneration policy in the 
following financial year 

page 140 

page 149 

Dear shareholder 

On behalf of the Remuneration Committee  
(“the Committee”), it is my pleasure to present  
the Directors’ Remuneration Report (the “Report”)  
for the year ended 30 September 2021.  

This Report complies with the requirements of the Large 
and Medium-sized Companies and Groups (Accounts and 
Reports) Regulations 2008 as amended in 2013, the 
provisions of the 2018 UK Corporate Governance Code 
(the “Code”), the Companies (Miscellaneous Reporting) 
Regulations 2018, the Companies (Directors’ Remuneration 
Policy and Directors’ Remuneration Report) Regulations 
2019 and the Listing Rules. 

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Our remuneration principles 

Our remuneration principles have been refreshed for 2022 to further align with the requirements of the 
2018 UK Corporate Governance Code. The principles apply across our entire workforce and are designed 
to drive the behaviours and results required to support our short- and longer-term business strategy as 
outlined in the Strategic Report. 

  1 
  1 

Drives focus on 
Drives focus on 
strategy, purpose  
strategy, purpose  
and culture
and culture 

Remuneration 
Remuneration 
principles
principles 

  2 
  2 

Market  
Market  
competitive 
competitive

 3 
 3 

Simplicity 
Simplicity

Drives focus on strategy, 
purpose and culture 
Allows the Committee to give appropriate reward 
for achievements that support delivery of 
strategic goals and wider social purpose through 
a remuneration approach that is consistent with 
that in place for colleagues across Sage. 

Market competitive 
Reward opportunity aligned to relevant 
competitive markets, recognising wider context 
of geographies in which we operate. 

Simplicity 
Clarity and simplicity of design enables 
transparency for all stakeholders. 

  4 
  4 

Aligned with 
Aligned with 
shareholder 
shareholder interests
interests 

Aligned with shareholder interests 
Close alignment of reward outcomes and  
value created for shareholders through material 
‘skin in the game’ for executives; mitigates 
against excessive risk-taking that can arrive from 
target-based incentive plans and ensures no 
reward for failure. 

Principles are underpinned by compliance with corporate governance guidelines and specifically with Provision 40 of the 2018 UK 
Corporate Governance Code: 

Clarity – should be 
transparent and 
promote effective 
engagement with 
shareholders 
and the workforce. 

Simplicity – should 
avoid complexity 
and their rationale 
and operation 
should be easy  
to understand. 

Risk – should  
ensure reputational 
and other risks from 
excessive rewards,  
and behavioural 
risks that can arrive 
from target-based 
incentive plans, are 
identified and 
mitigated. 

Predictability –  
the range of possible 
values of rewards 
and any limits or 
discretion should be 
identified and 
explained at  
the time of 
approving  
the policy.  

Proportionality – 
the link between 
individual awards, 
the delivery of 
strategy and 
 the long-term 
performance of 
the company  
should be clear. 

Alignment to 
culture – incentive 
schemes should 
drive behaviours 
consistent with 
company purpose, 
values and strategy. 

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121

 
 
 
 
 
 
 
 
Directors’ Remuneration Report continued 

FY22 remuneration priorities 
As outlined in the Strategic Report, we have made 
significant progress in delivering the strategy we set out at 
the start of FY19. Three years on, our context and purpose 
have evolved: with the growth opportunity in the digital 
economy, we aim to knock down barriers so everyone can 
thrive. We will do this through being the trusted network for 
SMBs and delivering on our five strategic priorities, which 
underpin our promises to customers, colleagues, society 
and shareholders. SMBs play a crucial role in the global 
economy and in communities. If we apply our innovation 
 to help them be more efficient and more productive, they 
create a ripple effect within their communities bringing 
prosperity and wellbeing to those around them. Further 
details can be found on page 18.  

The digital network plays a key role in delivering on  
our purpose; it is about creating relationships between 
businesses and everyone they need to connect with. The 
digital network is the architecture of the future that will 

1)  Reshaped FY22 performance measures  

enable us to meet expectations of a digitally transformed 
world. Adding more customers, end users and ecosystem 
participants will improve the network effect and allow Sage 
to scale new value propositions and deliver sustainable 
growth. Sage Business Cloud penetration is a strategic KPI 
that measures our progress in the transition of business to 
the Sage Business Cloud, which includes both cloud native 
and cloud connected solutions, and is key to us creating 
value through the digital network opportunity. 

To ensure that senior executive remuneration remains 
aligned to our evolved strategic focus, our external 
operating environment and UK corporate governance 
requirements, we are proposing several changes to 
FY22 remuneration arrangements: 

1) Reshaped FY22 performance measures. 

2) Increasing the alignment of the CEO’s remuneration to 
sustainable long-term value creation and the external 
executive talent market. 

3) Amendments to 2022 Directors’ Remuneration Policy.  

FY22 award 

Annual bonus 
– incentivises 
management 
to scale the 
business 

  FY22 measures 
  Removal of duplication of 
measures and focusing on our 
annual growth model:  

•  70% of bonus based on ARR 

growth* 

•  10% based on customer NPS  
•  20% based on personal 
strategic goals aligned  
to strategy execution 

Why the Remuneration 
Committee has adopted  
the measure in FY22 
  To incentivise 
management to deliver the 
annual growth  
model with steadily 
improving margin. 

ARR is a strategic KPI  
as detailed on page 24. 

  How it will be measured 
  •  ARR is defined on page 250 
•  NPS is measured on a 
closing-quarter basis 
•  Personal strategic goals 
are set with reference to 
indicators in the strategy 
and budget and disclosed 
at the end of the 
performance period 

How value will be created for 
stakeholders 
  ARR is a forward-
looking indicator of 
reported recurring 
revenue growth, linking 
directly to Sage’s 
investment proposition. 

*  Payout is subject to the achievement 
of an underlying operating margin 
underpin. 

Performance 
Share Plan 
(the “PSP”) – 
incentivises 
management 
to scale the 
business 
sustainably 
over the  
long term  

  Creating sustainable long-term 
growth: 

55% of the FY22 PSP will be 
measured by Sage Business Cloud 
penetration, balanced with cloud 
native penetration and absolute 
growth. Any payout would be 
subject to the achievement of 
Return on Capital Employed 
(ROCE) and cloud native 
penetration underpins, with this 
element of the award not vesting 
unless organic revenue has grown 
in absolute terms at the end of the 
performance period.  

  The focus of our medium-
term strategy is the growth 
of Sage Business Cloud in 
both cloud native and 
cloud connected solutions. 
Adopting Sage Business 
Cloud penetration as a 
measure ensures that 
management is rewarded 
for creating value through 
the Digital Network 
opportunity, measuring the 
transition of the business 
to the Sage Business 
Cloud and our Digital 
Network. 

Sage Business Cloud 
penetration is a 
strategic KPI as detailed 
on page 25. 

  •  Sage Business Cloud 

penetration is defined on 
page 250 and the definition 
will not change over the 
performance period 

•  ROCE is defined on page 

250 

•  Cloud native penetration is 

defined on page 150 

•  Organic revenue is defined 

on page 249 

How the Remuneration 
Committee proposes to 
consider acquisitions and 
disposals for this measure is 
set out on page 150. 

  By increasing the 
proportion of recurring 
revenue from Sage 
Business Cloud, Sage  
can leverage the Digital 
Network to deliver true  
digital transformation 
for our customers and 
create sustainable 
growth and competitive 
advantage by scaling 
new propositions. This is 
key to creating long-
term sustainable 
growth. Cloud native 
solutions remain a 
critical component of 
Sage Business Cloud 
and ARR growth and is 
retained as an underpin. 

ROCE ensures capital is 
invested for value. 

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FY22 award 

•  7.5% is based on delivering 

Performance 
Share Plan 
(the “PSP”)  
continued 

  FY22 measures 
  15% of the FY22 PSP will be based 
on the following measures aligned 
to our Sustainability and Society 
strategy: 

1)  Reshaped FY22 performance measures continued 
Why the Remuneration 
Committee has adopted  
the measure in FY22 
  We announced our new 
Sustainability and Society 
strategy in June, and have 
articulated our new social 
purpose – full details can 
be found on page 29 and 
in our Sustainability and 
Society Report. Each of 
the proposed FY22 
Sustainability and Society 
measures represents a 
meaningful ambition 
linked to our three 
Sustainability and Society 
pillars of Tech for Good, 
Fuel for Business and 
Protect the Planet, to 
ensure that management 
is incentivised to knock 
down barriers.  

impact in society through our 
strategic pillars of Tech for 
Good and Fuel for Business 
•  7.5% is based on the impact of 
our Sustainability and Society 
strategy against  
our most material issues 

Beyond FY22, the Committee 
intends to increase the weighting 
of ESG measures to 20% and will 
include metrics such as our 
progress in reducing carbon 
emissions against an SBTi-
approved Net Zero Plan and 
ensuring our products enable 
SMBs to address their own 
sustainability goals, as  
the Sustainability and Society 
strategy evolves. 

30% of the FY22 PSP will be based 
on relative TSR. 

How value will be created for 
stakeholders 
 Sage, with our 
thousands of 
colleagues and millions 
of customers, and with 
Sage Foundation at the 
heart of our 
Sustainability and 
Society strategy, is 
uniquely positioned 
 to help create a more 
equitable and 
sustainable future, 
tackling economic 
inequality by 
developing digital  
and business skills in 
under-represented 
groups, helping to build 
and support the next 
generation of more 
diverse and sustainable 
businesses. 

  How it will be measured 
  Delivering impact in society: 

•  Volunteering hours from 
our Sage Foundation 
ecosystem (colleagues, 
friends and family, 
customers, partners) 
•  Individuals supported 
through the provision  
of substantive business 
skills or experience 

Impact of our Sustainability 
and Society strategy: 

•  Achieving certified 

verification of ESG process 
effectiveness and 
performance impact 

Qualitative assessments on 
the impact of volunteering 
hours and individuals 
supported will be conducted 
to ensure value is created for 
stakeholders. Outturns will be 
independently verified. 

Measures are further defined 
on page 151. 

The full set of annual bonus and PSP measures and related targets for FY22 are set out on pages 150 and 151. 

2) 

Increasing the alignment of the CEO’s 
remuneration to sustainable long-term  
value creation and the external executive 
talent market 

The growth in the digital economy and the opportunity this 
unlocks for Sage, its shareholders and wider stakeholders  
as outlined in our Strategic Report is significant. This 
digitisation is also placing high demand on executive talent 
with the skillset to successfully maximise the opportunity. 
Within this context, we have reviewed the competitiveness 
of the CEO’s total remuneration package against our 
internal executive team and externally against similar roles 
in companies of similar scale and complexity and propose  
to increase the CEO’s PSP award from 200% of base salary 
to 250% of base salary (within the existing Policy limit of 
300% of base salary). To further enhance alignment with 
shareholders, there will be an accompanying increase in 
the CEO’s shareholding requirement from 250% to 300% 
of base salary. 

3)  Amendments to 2022 Directors’ Remuneration 

Policy 

At the AGM, shareholders will be asked to support our 
Directors’ Remuneration Policy (the “2022 Policy”) when it  
is subject to its triennial vote. The 2022 Policy is set out on 

pages 130 to 139 with the key amendments from the existing 
Policy outlined on page 130. As well as enabling the 
implementation of the aforementioned FY22 remuneration 
priorities, the 2022 Policy contains additional features, namely:  

•  Alignment with the Investment Association guidance  

on post-employment shareholding guidelines (the lower  
of the shareholding requirement (being 300% of base salary 
for the CEO and 250% of base salary for other Executive 
Directors) immediately prior to departure or the actual 
shareholding on departure to be held for at least two years 
after stepping down as a Director);  

•  Pension provision of Directors is fully aligned with the 

workforce, accordingly the CEO’s pension has reduced from 
15% to 10% of salary with effect from 1 October 2021; 

•  Flexibility to set and measure bonus targets otherwise than on 
an annual basis. There is currently no intention to use this for 
FY22. It is expected that use of this flexibility will be reserved for 
exceptional circumstances, for example where there is limited 
visibility to set robust 12-month targets; and 

•  Flexibility to make additional travel allowance payments 
to Non-executive Directors for time spent travelling 
internationally on Company business due to the 
increasing level of time commitment required from a  
Non-executive Director in our internationalised business. 

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Directors’ Remuneration Report continued 

Delivering our remuneration principles in FY22 
The table below summarises the remuneration arrangements for our current Executive Directors in FY22 in accordance with 
the proposed 2022 Policy, pending shareholder approval on 3 February 2022. Alignment to our remuneration principles is  
also denoted. 

Element of Policy 
Base salary 

1

2

  Purpose 
 Enables Sage to attract and retain Executive 
Directors of the calibre required to deliver the 
Group’s strategy. 

  Implementation in FY22 
 CEO: £809,000 (3% increase) 
CFO: £555,000 (1.8% increase) 
The equivalent average increase for colleagues eligible 
for an annual pay award is 3.2% (in respect of 
colleagues based in the United Kingdom).  

 Provides a competitive post-retirement benefit, 
in a way that manages the overall cost to 
the Company. 

 10% of base salary for both the CEO and CFO  
The CEO’s pension reduced from 15% to 10% of base 
salary on 1 October 2021.  

 Provide a competitive and cost-effective benefits 
package to Executive Directors to assist them in 
carrying out their duties effectively. 

 Standard benefits package plus costs of travel, 
accommodation and subsistence for the Executive 
Directors and their partners on Sage-related business.  

 Rewards and incentivises the achievement 
 of annual financial and strategic targets. 
A minimum of one-third deferral into shares for 
three years is compulsory, with the remainder 
delivered in cash. 
 Supports achievement of our strategy by 
targeting performance under our key financial 
performance indicators. Vesting is after  
three years, and awards are subject on vesting  
to a holding period for two years before 
being released. 

 Maximum 175% of base salary 
70% based on Annualised Recurring Revenue (ARR) 
growth (with an underlying operating profit margin 
underpin), 10% on customer Net Promoter Score and 
20% based on strategic goals. 
 Face value of 250% of base salary for the CEO 
Face value of 200% of base salary for the CFO 
55% based on Sage Business Cloud penetration  
with cloud native penetration, ROCE and absolute 
growth underpins, 30% based on relative Shareholder 
Return performance and 15% based on ESG basket  
of measures. 
 Eligible to participate up to the tax-efficient limit of 
£500 per month. 

All-employee  
share plans 

 Provides an opportunity for Executive Directors  
to voluntarily invest in the Company. 

Pension 

1

2

3

Benefits 

2

Annual bonus 

1

2

3

4

Performance 
Share Plan (PSP) 

1

2

3

4

FY21 single figure for total remuneration summary: 

Executive Directors 

Director 

S Hare 

J Howell 

Non-executive Directors 

Sir D Brydon1 

S Anand2 

J Bates 

J Bewes 

A Court 

D Hall 

I Wasti3 

D Harding4 

A Duff5 

Notes: 

2021 

Total 

£’000 

2020 (restated) 

Total6 

£’000 

2,453 

1,652 

1,557 

1,091 

428 

436 

60 

60 

77 

77 

77 

60 

35 

25 

25 

60 

77 

77 

77 

25 

– 

– 

1.  Sir Donald Brydon stepped down as Chair of the Sage Board on 30 September 2021. 

2.  Sangeeta Anand was appointed as a Non-executive Director on 1 May 2020. 

3.  Irana Wasti was appointed as a Non-executive Director on 1 May 2020.  

4.  Derek Harding was appointed as a Non-executive Director on 2 March 2021. 

5.  Andrew Duff was appointed as a Non-executive Director on 1 May 2021. 

6.  2020 values are restated. Full details are provided in the footnotes to the full single figure for total remuneration table on page 140. 

1

Chair and  
Non-executive  
Director fees 

2

Shareholding  
guideline 

4

 Provide an appropriate reward to attract and 
retain high-calibre individuals. 

 See page 152 of this Report for a list of Non-executive 
Director fees. 

 The shareholding guideline for the CEO is 300% of 
base salary and 250% for the CFO. Achievement of 
this is expected within a maximum of five years 
from the time the Executive Director became 
subject to the guideline. 
The post-employment shareholding guideline 
requires Executive Directors to retain shares 
following cessation of employment as a Director 
in line with Investment Association guidelines. 

 Shareholding at 30 September 2021 (inclusive of 
deferred shares held, net of tax at the current 
estimated marginal tax withholding rate). 
Steve Hare 405% of base salary 
Jonathan Howell 256% of base salary. 
See page 152 for more information on the 
shareholding guideline. 

Key: Our remuneration principles

1

2

Drives focus on strategy, purpose and culture

Market competitive

3

4

Simplicity

Aligned with shareholder interests

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FY21 single figure for total remuneration summary: 

Director 
Executive Directors 
S Hare 
J Howell 
Non-executive Directors 
Sir D Brydon1 
S Anand2 
J Bates 
J Bewes 
A Court 
D Hall 
I Wasti3 
D Harding4 
A Duff5 

Notes: 

2021 
Total 
£’000 

2020 (restated) 
Total6 
£’000 

2,453 
1,652 

1,557 
1,091 

428 
60 
60 
77 
77 
77 
60 
35 
25 

436 
25 
60 
77 
77 
77 
25 
– 
– 

1.  Sir Donald Brydon stepped down as Chair of the Sage Board on 30 September 2021. 
2.  Sangeeta Anand was appointed as a Non-executive Director on 1 May 2020. 
3.  Irana Wasti was appointed as a Non-executive Director on 1 May 2020.  
4.  Derek Harding was appointed as a Non-executive Director on 2 March 2021. 
5.  Andrew Duff was appointed as a Non-executive Director on 1 May 2021. 
6.  2020 values are restated. Full details are provided in the footnotes to the full single figure for total remuneration table on page 140. 

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Directors’ Remuneration Report continued 

Key remuneration outcomes for FY21 
2021 bonus: 60.2% to 61.0% of potential payable 

The 2021 bonus was aligned to our strategy of accelerating 
our move to a cloud business with an increased pace of 
digitisation among small and medium businesses with 50% of 
bonus potential based on cloud native ARR growth (“CNARR”) 
and 20% of bonus potential based on ARR growth with an 
underlying operating profit (UOP) margin underpin applicable to 
both measures. 10% of bonus potential was based on customer 
Net Promoter Score to reflect the criticality of maintaining and 
improving the experience for Sage customers. CNARR growth  
of 43.6% (slightly below the target set) and ARR growth of 7.8% 
(between target and stretch) were achieved; the UOP margin  
of 19.6% met the underpin level. There was an annual increase  
in the Net Promoter Score to 21.3. The remaining 20% is 
determined by assessments of individual Executive Directors’ 
performance against their goals. In summary: 

•  For the CEO, 60.2% would be payable 
•  For the CFO, 61.0% would be payable 

The Remuneration Committee determined that the formulaic 
outcome is appropriate therefore no discretion has been applied, 
so between 60.2% and 61.0% of maximum bonus will be payable. 
Further detail is set out on page 141. 

2019 Performance Share Plan (PSP): 33.5% 
of the total shares under award vesting 

PSP awards granted in February 2019 were 
based on ARR growth (with a Return on Capital 
Employed (ROCE) underpin) and relative Total 
Shareholder Return (TSR) performance 
measured over the three-year performance 
period from 1 October 2018 to 30 September 
2021. Reflecting on general business 
performance, and the experience of 
shareholders, customers and colleagues over 
the period, the Remuneration Committee 
determined that the formulaic outcome is 
appropriate, so 33.5% of the total number of 
shares under award will vest in December 2021, 
subject to a two-year holding period for both 
Executive Directors. Further detail is set out on 
page 143. 

Engagement with stakeholders 
The Committee values input from shareholders and is 
committed to ensuring open and transparent dialogue 
between parties in regards to executive remuneration. Where 
appropriate, the Committee seeks the views of the largest 
shareholders individually and others through shareholder 
representative bodies when considering any significant 
changes to the Policy. Any feedback received is thoughtfully 
reviewed and where appropriate changes are implemented. 
Ahead of the 2022 AGM, the Committee consulted 
individually with Sage’s top 17 shareholders and proxy 
agencies on the proposed 2022 Policy. This was initially in 
written format and included a number of virtual meetings.  
In response to the feedback received from a small number of 
shareholders, we have: addressed duplication of measures in 
the annual bonus and PSP; strengthened the PSP measures, 
including introducing long-term ESG metrics, to ensure they 
directly align to our strategy of creating long-term 
sustainable growth and reward for impact achieved. We hope 
the clear articulation of the 2022 Policy and implementation 
changes provide a clear understanding of how our plans will 
reward executives for the value created for stakeholders. 

Colleague Success is critical for Sage and engaging with the 
workforce in meaningful, two-way dialogue underpins this. 
The CEO hosts frequent ‘All-Hands’ calls for the whole 

workforce, during which he provides Company performance 
updates explaining how this translates to the bonus plan. 
Colleagues are encouraged to ask questions and the CEO 
provides open and transparent answers. Additionally, 
Company performance at a Group and regional/functional 
level and bonus updates are periodically provided on our 
intranet site and by email, this ensures that colleagues are 
able to understand how the business is performing during 
the financial year and the impact that can have on their 
reward package.  

Colleagues have the opportunity to share their thoughts and 
feedback on all topics, including our remuneration policies 
and practices, through our ‘Always Listening’ survey. 
Originally launched during 2020 in response to the pandemic, 
this is a continuous feedback survey which colleagues can 
access at any time. Our bi-annual colleague ‘Pulse’ surveys 
and CEO round tables also provide opportunities for 
colleagues to provide feedback.  

A global Reward and Recognition policy available to all 
colleagues applies across the entire workforce. Furthermore, 
colleagues are able to access a more detailed explanation of 
executive pay through this Report and of our PSP through 
our colleague intranet. 

Corporate governance code considerations 

From 1 October 2021, we are fully compliant with the 2018 UK Corporate Governance Code. When reviewing the Policy for 

Executive Directors and determining the approach to pay, in line with the Code, the Committee gives consideration to  

the following: 

Clarity 

Code provision: remuneration 

Engaging with stakeholders effectively, in a timely, transparent 

arrangements should be transparent 

and relevant manner is important for the Company. Further 

and promote effective engagement  

details on how we engage with stakeholders can be found  

with shareholders and the workforce. 

on page 126. 

Simplicity 

Code provision: remuneration 

Simplicity is one of our remuneration principles and guides the 

structures should avoid complexity and 

design of our remuneration structures. 

their rationale and operation should be 

easy to understand. 

The purpose, strategic alignment and structure of each element 

of pay is provided in the Policy and easily accessible on our 

Company website. 

Remuneration arrangements in place for Executive Directors  

are not complex: executives are eligible for an annual bonus and 

a long-term incentive award under our PSP, the metrics of which 

are aligned to the Company’s strategy. Salaries are reviewed 

annually across the whole workforce and benefits are provided in 

line with local market norms. The pension provision for Executive 

Directors is 10% of salary. This policy was applied for the first 

time to the appointment of Jonathan Howell as CFO in 

December 2018 and the CEO's pension reduced from 15% of 

base salary to 10% of base salary with effect from 1 October 2021. 

This Report provides open and transparent disclosure of 

executive remuneration for our workforce and our shareholders.  

There is an appropriate mix of fixed and variable pay and 

financial and non-financial measures and goals in our 

remuneration plans. 

There are mechanisms in place to ensure alignment with long-

term shareholder interests and the ongoing performance of the 

business; one third of annual bonus is deferred into Sage shares, 

a holding period of two years is applicable to the PSP and 

Executive Directors are required to build up and maintain 

a significant holding of Sage shares both whilst an Executive 

Director (300% of salary for the CEO and 250% of salary for the 

CFO) and for a two-year period after stepping down from that 

position (100% of their ‘in-employment’ guideline for two years 

after stepping down as a Director). 

The Committee is able to exercise discretion over the formulaic 

outcomes of the bonus and PSP to ensure outturns reflect 

performance of Executive Directors and the business.  

Malus and clawback provisions are applicable to these plans in 

the event of a trigger event. 

Risk 

Code provision: remuneration 

arrangements should ensure 

reputational and other risks from 

excessive rewards, and behavioural 

risks that can arise from target-based 

incentive plans, are identified 

and mitigated. 

Predictability 

Code provision: the range of possible 

The illustrations provided on page 136 detail the potential future 

values of rewards to individual directors 

reward based on different performance scenarios under the 

and any other limits or discretions 

proposed 2022 Policy. 

should be identified and explained at 

the time of approving the policy. 

Incentive opportunities are capped with clearly defined payout 

schedules, deferral requirements and holding periods. 

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Corporate governance code considerations 
From 1 October 2021, we are fully compliant with the 2018 UK Corporate Governance Code. When reviewing the Policy for 
Executive Directors and determining the approach to pay, in line with the Code, the Committee gives consideration to  
the following: 

Clarity 

Code provision: remuneration 
arrangements should be transparent 
and promote effective engagement  
with shareholders and the workforce. 

Simplicity 

Code provision: remuneration 
structures should avoid complexity and 
their rationale and operation should be 
easy to understand. 

Risk 

Code provision: remuneration 
arrangements should ensure 
reputational and other risks from 
excessive rewards, and behavioural 
risks that can arise from target-based 
incentive plans, are identified 
and mitigated. 

Predictability 

Code provision: the range of possible 
values of rewards to individual directors 
and any other limits or discretions 
should be identified and explained at 
the time of approving the policy. 

Engaging with stakeholders effectively, in a timely, transparent 
and relevant manner is important for the Company. Further 
details on how we engage with stakeholders can be found  
on page 126. 
The purpose, strategic alignment and structure of each element 
of pay is provided in the Policy and easily accessible on our 
Company website. 
Simplicity is one of our remuneration principles and guides the 
design of our remuneration structures. 
Remuneration arrangements in place for Executive Directors  
are not complex: executives are eligible for an annual bonus and 
a long-term incentive award under our PSP, the metrics of which 
are aligned to the Company’s strategy. Salaries are reviewed 
annually across the whole workforce and benefits are provided in 
line with local market norms. The pension provision for Executive 
Directors is 10% of salary. This policy was applied for the first 
time to the appointment of Jonathan Howell as CFO in 
December 2018 and the CEO's pension reduced from 15% of 
base salary to 10% of base salary with effect from 1 October 2021. 
This Report provides open and transparent disclosure of 
executive remuneration for our workforce and our shareholders.  
There is an appropriate mix of fixed and variable pay and 
financial and non-financial measures and goals in our 
remuneration plans. 
There are mechanisms in place to ensure alignment with long-
term shareholder interests and the ongoing performance of the 
business; one third of annual bonus is deferred into Sage shares, 
a holding period of two years is applicable to the PSP and 
Executive Directors are required to build up and maintain 
a significant holding of Sage shares both whilst an Executive 
Director (300% of salary for the CEO and 250% of salary for the 
CFO) and for a two-year period after stepping down from that 
position (100% of their ‘in-employment’ guideline for two years 
after stepping down as a Director). 
The Committee is able to exercise discretion over the formulaic 
outcomes of the bonus and PSP to ensure outturns reflect 
performance of Executive Directors and the business.  
Malus and clawback provisions are applicable to these plans in 
the event of a trigger event. 
The illustrations provided on page 136 detail the potential future 
reward based on different performance scenarios under the 
proposed 2022 Policy. 
Incentive opportunities are capped with clearly defined payout 
schedules, deferral requirements and holding periods. 

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Directors’ Remuneration Report continued 

Proportionality  Code provision: the link between 

individual awards, the delivery of 
strategy and the long-term performance 
of the company should be clear. 
Outcomes should not reward poor 
performance. 

Alignment 
to culture 

Code provision: incentive schemes 
should drive behaviours consistent  
with the company purpose, values and 
strategy. 

Executive Directors’ total remuneration package is designed  
to ensure that remuneration increases or decreases in line with 
business performance and aligns the interests of Executive 
Directors and shareholders, specifically with the annual bonus 
and PSP rewarding over the short and long term.  
Stretching targets over an annual (applicable to annual bonus) 
and three-year performance period (applicable to the PSP) are 
approved by the Committee and assessed at the end of the 
respective performance period, taking into account the wider 
business performance and the internal and external context. 
The Committee has overriding discretion over the formulaic 
outcomes of the bonus and PSP to ensure outturns reflect 
performance of Executive Directors, the business and the 
shareholder experience, ensuring that poor performance is  
not rewarded. 
Incentive schemes are aligned to Sage’s culture. The bonus  
plan is split between Company performance and achievement 
of personal strategic goals which incorporate non-financial 
metrics such as employee engagement, leadership 
development, inclusion, diversity, talent development and the 
community. The Company performance measures are central 
to the strategic progression of Sage and the personal goal 
assessments are completed taking into account outputs and 
how they have been delivered in respect of the Company’s 
Values and Behaviours.  
The Performance Share Plan measures align to the Company’s 
strategic priorities in addition to the wider shareholder 
experience through Total Shareholder Return (TSR).  
The proposed introduction of ESG measures into the PSP will 
drive achievement of the new Sustainability and Society strategy 
announced in June 2021. Full details of the proposed measures 
can be found on page 150. 

The Remuneration Committee in 2021 undertook a  
review of remuneration and related policies for the 
wider workforce and deemed that remuneration for 
Executive Directors is aligned to the wider workforce. This is 
achieved by consistent performance measures in the annual 
bonus plan, pay principles that are applicable across the 
entire workforce and application of the annual pay review 
process consistently across all colleagues. Additionally, Save 
and Share, our all-colleague Share Plan, generates Colleague 
Success through fostering colleagues as shareholders at all 
levels across the business. In 2021, the take-up rate was 31% 
of eligible colleagues. 

The Remuneration Committee reviewed the implementation 
of the Policy over 2021 and judged it to be operating as 
intended and with no deviation from the approved Policy. 
It determined this through the periodic review of potential 
incentive outcomes and their contribution to the single 
figure of remuneration; a consideration of wider business 

performance including customer metrics; the experience 
of shareholders and our Total Shareholder Return; and the 
experience of our colleagues.  

I hope you find this Report to be clear in understanding our 
remuneration practices and that you will be supportive of the 
resolutions relating to remuneration at the 2022 AGM. As 
ever, the Remuneration Committee welcomes any questions 
or comments from shareholders. 

Annette Court 
Chair of the Remuneration Committee 

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Remuneration Committee  

Remuneration Committee governance 
Committee composition and meetings 

The Remuneration Committee is composed solely of independent Non-executive Directors, Drummond Hall, Dr John Bates 
and is chaired by Annette Court. Details of the skills and experience of the Remuneration Committee members can be found 
in their biographies on pages 70 to 71. 

The Committee held six scheduled meetings during FY21. There was one unscheduled meeting during the year. Details of 
individual attendance at scheduled meetings is provided on page 84. The Committee also held a number of working sessions 
on the 2022 Directors’ Remuneration Policy over the course of FY21. 

Activities and evaluation 

Details of the Remuneration Committee’s activities are set out below. 

Activities of the Committee at a glance

Allocation of time

75%

Activities of the Committee 

During the year, the Committee focused on the matters summarised in the table below. 

Key area of activity 

  Matters considered 

  Outcome 

10%

10%

5%

Determining the Policy 
and its implementation 

  •  Determined bonus targets and outcomes for 
2020 and PSP outcomes for the 2018 award. 

•  Reviewed content of 2020 Directors' 

Remuneration Report. 

•  Adjustments required to the 2022 Policy to 

ensure Executive Directors' remuneration is 
aligned to the strategic requirements and long-
term goals of the business. 

Reviewing the 
effectiveness of 
the Policy  

  •  Reviewed performance against in-flight 

incentive plans and the forecast single figure 
of remuneration for Executive Directors. 

•  Reviewed remuneration-related risks. 
•  Reviewed the structure of remuneration. 
•  Discussed the bonus and PSP structure for 2022. 

Considering the views 
on remuneration of 
our stakeholders and 
reviewing trends in 
executive remuneration 

  •  At least quarterly the Committee’s advisors 

present on market trends, legislative change 
and corporate governance requirements in 
executive remuneration. 

  •  2020 bonus determined at 18.4% to 19% 
of potential, as disclosed in last year’s 
Report. 

•  2018 PSP determined at 27.4% of the 

overall award for vesting, as disclosed 
in last year’s Report. 

•  Approved the 2020 Directors' 

Remuneration Report. 

•  Approved the 2022 Policy and consulted 
with shareholders for implementation in 
FY22 pending approval at the 2022 AGM.  

  •  Determined that the Policy was 
operating as intended for FY21. 

  •  Views of shareholders, proxy voting 

agencies and market insight provided 
invaluable context for the Committee’s 
deliberations on the implementation of 
the Policy and its effectiveness. 

Other  

  •  Considered the format and content of the  

  •  2020 Directors’ Remuneration Report 

Report for 2020. 

•  Reviewed the Code, The Companies 

(Miscellaneous Reporting) Regulations 
2018 and The Companies (Directors’ 
Remuneration Policy and Directors’ 
Remuneration Report) Regulations 2019 
and determined the appropriate level of 
disclosure for the Report. 

•  Reviewed the Committee’s Terms of Reference. 
•  Reviewed workforce remuneration 

and related policies. 

approved in November 2020. 

•  Approved updates required to this 
Report to ensure compliance with  
the updated Code and Regulations. 

•  Determined no change to the 

Committee’s Terms of Reference. 
•  Considered the implementation of  
the 2022 Policy in light of workforce 
remuneration. 

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Directors’ Remuneration Report continued 
Remuneration Policy 2022 

The current Policy was approved by our shareholders at the 2019 AGM and can be found in full in the 2018 Annual Report,  
a copy of which can be downloaded from www.sage.com/investors.  

We are required by law to put a Policy (the “2022 Policy”) to our shareholders for approval at the 3 February 2022 AGM.  
The 2022 Policy is set out on pages 131 to 139 of this Report and, subject to shareholder approval, will take effect immediately 
after the AGM.  

The Remuneration Committee discussed the 2022 Policy over a series of meetings which considered the strategic priorities 
of the business, talent requirements, stakeholder views and evolving market practice. Input was sought from the CEO and 
members of the People team, while ensuring that conflicts of interest were suitably mitigated, but enabling consideration of 
the wider workforce when evaluating remuneration. An external perspective was provided by our major shareholders and our 
independent advisors, Deloitte. 

The key proposed changes from the previous Policy are as follows: 

•  The post-employment shareholding guideline has been updated to align to Investment Association guidance and 
increased to 100% of Directors’ ‘in-employment’ guideline for two years after stepping down as a Director, further 
enhancing the long-term alignment of Directors and shareholders; 
•  The CEO’s shareholding requirement will increase to 300% of salary; 
•  The Committee has the flexibility to set and measure bonus targets other than on an annual basis. It is expected that use  
of this flexibility will be reserved for exceptional circumstances, for example where there is limited visibility to set robust  
12-month targets; 

•  Pension provision for Executive Directors will be aligned in the 2022 Policy with the rate available to the majority of the 

workforce (currently 10% of salary). The CEO’s existing pension provision of 15% of salary reduced accordingly with effect 
from 1 October 2021; and  

•  In recognition of the increasing level of time commitment required from a Non-executive Director in our internationalised 
business, the 2022 Policy will provide flexibility to make additional travel allowance payments to Non-executive Directors 
for time spent travelling internationally on Company business.  

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Remuneration policy table 
The table below sets out the Policy that the Company will apply from 3 February 2022, subject to shareholder approval. 

Alignment with strategy/purpose 
Base salary 
Supports the recruitment  
and retention of Executive 
Directors of the calibre 
required to deliver the 
Group’s strategy. 
Rewards executives for the 
performance of their role. 
Set at a level that allows fully 
flexible operation of our 
variable pay plans. 

Operation 
Normally reviewed annually, 
with any increases applied 
from January. 
When determining base salary 
levels, consideration is given 
to the following: 
•  Pay increases for other 
employees in major 
operating businesses  
of the Group; 

•  The individual’s skills and 

responsibilities; 

•  Pay at companies of a 

similar size and 
international scope to Sage, 
in particular those within 
the FTSE 100 (excluding the 
top 30); and 

•  Corporate and individual 

performance. 

Pension 
Provides a competitive  
post-retirement benefit,  
in a way that manages the 
overall cost to the Company. 

Defined contribution  
plan (with Company 
contributions set as a 
percentage of base salary). 
An individual may elect to 
receive some or all of their 
pension contribution as a 
cash allowance. 

Maximum opportunity 
Ordinarily, salary increases  
will be in line with increases 
awarded to other employees 
in major operating businesses 
of the Group. However, 
increases may be made above 
this level at the Remuneration 
Committee’s discretion to 
take account of individual 
circumstances such as: 
•  Increase in scope and 

responsibility; 
•  The individual’s 

development and 
performance in role (e.g. for 
a new appointment where 
base salary may be 
increased over time rather 
than set directly at the level 
of the previous incumbent 
or market level); and 

•  Alignment to market level. 

Accordingly, no monetary 
maximum has been set. 
The Company contribution 
rate for Executive Directors is 
aligned with the rate available 
to the majority of the 
workforce (currently 10% 
of salary).  

Performance measures 
None, although overall 
performance of the individual 
is considered by the 
Remuneration Committee 
when setting and reviewing 
salaries annually. 

None. 

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Directors’ Remuneration Report continued 
Remuneration Policy 2022 continued 

Alignment with 
strategy/purpose 
Benefits  
Provide a 
competitive and 
cost-effective 
benefits package to 
executives to assist 
them to carry out 
their duties 
effectively. 

Annual bonus 
Rewards and 
incentivises the 
achievement of 
financial and 
strategic targets 
over the year. 
An element of 
compulsory deferral 
provides a link to  
the creation of 
sustainable 
long-term value. 

Operation 
The Group provides a range of 
benefits which may include a car 
benefit (or cash equivalent), private 
medical insurance, permanent 
health insurance, life assurance and 
financial advice. Additional benefits 
may also be provided in certain 
circumstances which may include 
relocation expenses, housing 
allowance and school fees.  
Other benefits may be offered  
if considered appropriate and 
reasonable by the Remuneration 
Committee. 

Performance measures, weightings 
and targets are set and payout 
levels are determined by the 
Remuneration Committee based on 
performance against those targets. 
The Remuneration Committee may, 
in appropriate circumstances, 
override the formulaic outcome  
and amend the bonus payout 
should this not, in the view of the 
Remuneration Committee, reflect 
overall business performance or 
individual contribution. A minimum 
of one third of any annual bonus 
earned by Executive Directors is 
delivered in deferred share awards 
with the remainder delivered in 
cash. The deferral period will usually 
be a minimum of three years. 

Maximum opportunity 
Set at a level which the 
Remuneration Committee 
considers: 
•  Appropriately positioned against 
comparable roles in companies  
of a similar size and complexity  
in the relevant market; 

•  Provides a sufficient level of 
benefit based on the role  
and individual circumstances, 
such as relocation. 

As the costs of providing benefits 
will depend on the Director’s 
individual circumstances, the 
Remuneration Committee has not 
set a monetary maximum. 
175% of salary  
Up to 50% of the bonus can be paid 
for delivering a target level of 
performance. 

Performance measures 
None. 

•  At least 70% of the 

bonus will be determined 
by measure(s) of Group 
financial performance; 
•  No more than 30% of the 
bonus will be based on 
pre-determined financial, 
strategic, ESG or 
operational measures 
appropriate to the 
individual Director. 

The measures that will 
apply for the financial year 
2022 are described in the 
Directors’ Annual 
Remuneration Report. 

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Maximum opportunity 
Awards vest on the following basis: 
•  Threshold performance: 20% of 
the maximum shares awarded; 
•  Stretch performance: 80% of the 

maximum shares awarded; 

•  Exceptional performance: 100% of 
the shares awarded with straight- 
line vesting between each level 
of performance; 

•  Overall individual limit of 300% of 
base salary under the rules of the 
plan. Implementation for FY22 is 
outlined on page 150. 

The Remuneration Committee 
retains the discretion to make 
awards up to the individual limit 
under the PSP and, as stated in 
previous remuneration reports, 
would expect to consult with 
significant investors if awards 
were to be made routinely above 
current levels. 

Performance measures 
Vesting will be subject to 
performance conditions  
as determined by the 
Remuneration Committee 
on an annual basis. 
The performance 
conditions will initially  
be Sage Business Cloud 
penetration, relative TSR 
and ESG, although the 
Remuneration Committee 
will retain discretion to 
include additional or 
alternative performance 
measures which are 
aligned to the corporate 
strategy. 
At its discretion, the 
Remuneration Committee 
may elect to add additional 
underpin performance 
conditions. 
Details of the targets that 
will apply for awards 
granted in 2022 are set out 
in the Directors’ Annual 
Remuneration Report. 

None. 

UK participation limits are those  
set by HMRC from time to time. 
Currently this is £500 per month  
(or foreign currency equivalent). 
Limits for participants in overseas 
schemes are determined in line with 
any local legislation. 

Alignment with 
strategy/purpose 
Performance  
share plan (PSP)  
Motivates and 
rewards the 
achievement of  
long-term business 
goals. Supports  
the creation of 
shareholder value 
through the delivery 
of strong market 
performance  
aligned with the 
long-term business 
strategy. Supports 
achievement of our 
strategy by targeting 
performance under 
our key financial 
performance 
indicators. 

All-employee  
share plans  
Provide an 
opportunity  
for Directors  
(as well as the 
general workforce) 
 to voluntarily invest 
in the Company. 

Operation 
Awards vest dependent upon  
the achievement of performance 
conditions measured over a  
period of at least three years. 
Following the end of the 
performance period, the 
performance conditions will be 
assessed and the percentage of 
awards that will vest will be 
determined. 
The Remuneration Committee may 
decide that the shares in respect of 
which an award vests are delivered 
to participants at that point or that 
awards will then be subject to an 
additional holding period before 
participants are entitled to receive 
their shares. A holding period will 
normally last for two years, unless 
the Remuneration Committee 
determines otherwise. 
The Remuneration Committee has 
discretion to decide whether and 
 to what extent the performance 
conditions have been met and,  
in appropriate circumstances, 
to override the formulaic outcome. 
If an event occurs that causes the 
Remuneration Committee to 
consider that an amended or 
substituted performance condition 
would be more appropriate and not 
materially less difficult to satisfy,  
the Remuneration Committee  
may amend or substitute any 
performance condition. 
UK-based Executive Directors  
are entitled to participate in an 
HMRC-approved all-employee plan, 
The Save and Share Plan, under 
which they can make monthly 
savings over a period of three or  
five years linked to the grant of  
an option over Sage shares with  
an option price which can be at  
a discount of up to 20% of the 
market value of shares on grant.  
Options may be adjusted to reflect 
the impact of any variation of 
share capital. 
Overseas-based Executive Directors 
are entitled to participate in any 
similar all-employee scheme 
operated by Sage in their jurisdiction. 

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Directors’ Remuneration Report continued 
Remuneration Policy 2022 continued 

Alignment with 
strategy/purpose 
Chair and 
Non-executive 
Director fees 
Provide an 
appropriate reward 
to attract and retain 
high-calibre 
individuals. 
Non-executive 
Directors do not 
participate in any 
incentive scheme. 

Operation 
Fees are reviewed periodically. The fee 
structure is as follows: 
•  The Chair is paid a single, consolidated 

fee; 

•  The Non-executive Directors are paid a 

basic fee, plus fees for additional 
responsibilities or time commitments 
such as chairing (and, where appropriate, 
membership) of Board Committees and 
to the Senior Independent Director; 
•  Fees are currently paid in cash but the 

Company may choose to provide some  
of the fees in shares. 

Performance 
measures 
None. 

Maximum opportunity 
Set at a level which: 
•  Reflects the commitment and 

contribution that is expected from the 
Chair and Non-executive Directors; 
•  Is appropriately positioned against 
comparable roles in companies of a 
similar size, complexity and international 
scope to Sage, in particular those within 
the FTSE 100 (excluding the top 30). 

Overall fees paid to Directors will remain 
within the limit stated in our articles of 
association, currently £1.25m. Actual fee 
levels are disclosed in the Directors’ Annual 
Remuneration Report for the relevant 
financial year. 

Additional travel allowance payments may 
be made to the Chair and Non-executive 
Directors for time spent travelling 
internationally on Company business,  
for example to attend a Board meeting. 
Non-executive Directors may be eligible  
for benefits such as company car, use of 
secretarial support, healthcare or other 
benefits that may be appropriate including 
where travel to the Company’s registered 
office is recognised as a taxable benefit in 
which case a Non-executive Director may 
receive the grossed-up costs of travel as 
a benefit. 
Whilst in employment, Executives Directors are expected to build up a shareholding 
worth 300% of salary in respect of the CEO and 250% of salary in respect of other 
Executive Directors over five years from the Director becoming subject to the  
guideline. The Remuneration Committee will review progress towards the guideline  
on an annual basis and has the discretion to adjust the guideline in what it feels are 
appropriate circumstances. 
Executive Directors are also expected to remain compliant with this guideline or, if lower, 
their actual shareholding at leaving for two years post-cessation of employment. Shares 
acquired by an Executive Director in their personal capacity at any time, or shares 
released to an Executive Director prior to 11 September 2019 are exempt from this 
guideline. The Committee retains discretion to waive this guideline if it is not considered 
appropriate in the specific circumstances. 

None. 

Shareholding 
guideline  
Aligns the interests 
of Executive 
Directors and 
shareholders and 
encourages a focus 
on long-term 
performance. 

Notes: 
•  Annual bonus and PSP performance measures and targets are selected each year so as to align with key financial and operational objectives. 
•  Awards granted under the deferred bonus plan and the PSP may: 

a.  Be made in the form of conditional awards or nil-cost options and may be settled in cash on vesting; 
b.  Incorporate the right to receive an amount (in cash or shares) equal to the dividends which would have been paid or payable on the shares that 
vest in the period up to vesting (or, where PSP awards are made subject to a holding period, the end of the holding period). This amount may be 
calculated assuming the dividends were reinvested in the Company’s shares on a cumulative basis; and 

c.  Be adjusted in the event of any variation of the Company’s share capital, demerger, delisting, special dividend, rights issue or other event which 

may, in the opinion of the Remuneration Committee, affect the current or future value of the Company’s shares. 

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Provisions to withhold (malus) or recover (clawback) sums paid under the annual bonus and PSP in the event of material 
negative circumstances, such as a material misstatement in the Company’s audited results, serious reputational damage 
or significant financial loss to the Company (as a result of the participant’s conduct), an error in assessing the performance 
metrics relating to the award or the participant’s gross misconduct are incorporated into the PSP, the annual bonus and the 
deferred bonus plan. These provisions may apply up to three years from the release date of a PSP award or three years from 
the date a cash bonus is paid or a deferred share award is granted. Details of the proposed implementation of those 
provisions in the forthcoming year are set out in the Directors’ Annual Remuneration Report. 

All Directors submit themselves for re-election annually. 

The Remuneration Committee intends to honour any commitments entered into with current or former Directors on their 
original terms, including outstanding incentive awards, which have been disclosed in previous remuneration reports and, 
where relevant, are consistent with a previous policy approved by shareholders. Any such payments to former Directors 
will be set out in the Remuneration Report as and when they occur. 

The Remuneration Committee reserves the right to make any remuneration payments and payments for loss of office 
(including exercising any discretions available to it in connection with such payments) notwithstanding that they are not in 
line with the Policy set out above, where the terms of the payment were agreed (i) before the Policy set out above came into 
effect, provided that the terms of the payment were consistent with the shareholder-approved Remuneration Policy in force 
at the time they were agreed; or (ii) at a time when the relevant individual was not a Director of the Company and, in the 
opinion of the Remuneration Committee, the payment was not in consideration for the individual becoming a Director of the 
Company. For these purposes “payments” includes the Remuneration Committee satisfying awards of variable remuneration 
and, in relation to an award over shares, the terms of the payment are “agreed” at the time the award is granted. 

The Remuneration Committee may make minor amendments to the Policy (for regulatory, exchange control, tax or 
administrative purposes or to take account of a change in legislation) without obtaining shareholder approval for 
that amendment. 

Illustration of 2022 Policy 
The charts on page 136 set out an illustration of the 2022 Policy and include base salary, pension, benefits and incentives. 
The charts provide an illustration of the proportion of total remuneration made up of each component of pay and the total 
potential value available to the Directors under the Policy. The charts do not take into account dividends or, unless stated 
otherwise, share price appreciation. 

In these illustrative charts, salaries are those applying from 1 January 2022, pension provision is 10% of salary and benefits 
have been estimated using the figure included in the 2021 single figure of remuneration.  

For illustrating the potential value from incentives, four scenarios have been illustrated for each Executive Director: 

Below threshold 
performance 
Performing in line 
with expectations 

Maximum 

Maximum with share 
price appreciation 

No bonus payout. No vesting of PSP awards. 

87.5% of salary payout in annual bonus (50% of maximum opportunity). PSP vested shares 
equivalent to 125% of salary for the CEO and 100% of salary for the CFO (50% of total 
shares available). 
175% of salary payout in annual bonus (100% of maximum opportunity). PSP vested shares 
equivalent to 250% of salary for the CEO and 200% of salary for the CFO (100% of total 
shares awarded). 
Maximum scenario with the additional assumption of 50% share price appreciation during the 
PSP vesting period. 

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Directors’ Remuneration Report continued 
Remuneration Policy 2022 continued 

Chief Executive Officer 

Chief Financial Officer 

Recruitment remuneration arrangements 

CEO remuneration policy illustration

CFO remuneration policy illustration

,

,

,

,

,

,

2%
17%

8
7
0
7
9
6
2
£

2
3
2
0
7
3
4
£

8
7
0
2
5
2
3
£

2%
21%

,

3
5
4
6
5
6
,
1
£

34%

29%

4%
34%

,

8
2
8
5
1
6
£

10%
90%

56%

26%

2%
15%

2
8
4
,
1
8
3
5
£

,

51%

41%

30%

36%

46%

32%

3%
19%

38%

27%

5%
31%

7
0
1
,
1
5
6
2
£

,

2
8
9
,
1
3
9
£

13%
87%

In the event of hiring a new Executive Director, the Remuneration Committee will seek to align the remuneration package 

with our Policy, which may include the elements outlined in the Policy table above. However, the Remuneration Committee 

retains the discretion to make appropriate remuneration decisions outside the standard policy to meet the individual 

circumstances of the recruitment. This may, for example, include the following circumstances: 

•  An interim appointment is made to fill an Executive Director role on a short-term basis; 

•  Exceptional circumstances require that the Chair or a Non-executive Director takes on an executive function on a  

short-term basis; 

•  An Executive Director is recruited at a time in the year when it would be inappropriate to provide a bonus or PSP award for 

that year as there would not be sufficient time to assess performance. The quantum in respect of the months employed 

during the year may be transferred to the subsequent year so that reward is provided on a fair and appropriate basis; 

•  An executive is recruited from a business or location that offered some benefits that the Remuneration Committee might 

consider appropriate to buy out but that do not fall into the definition of “variable remuneration forfeited” that can be 

included in the buyout element under the wording of the regulations;  

•  The executive received benefits at their previous employer which the Remuneration Committee considers it appropriate 

•  The Remuneration Committee may alter the performance measures, performance period and vesting period of the annual 

bonus or long-term incentive, subject to the rules of the plan, if the Remuneration Committee determines that the 

circumstances of the recruitment merit such alteration. The rationale will be clearly explained in the relevant Directors’ 

to offer; and 

Remuneration Report. 

In determining appropriate remuneration arrangements on hiring a new Executive Director, the Remuneration 

Committee will take into account relevant factors; this may include the calibre of the individual, local market practice, 

the existing remuneration arrangements for other executives and the business circumstances. The Remuneration 

Committee seeks to ensure that arrangements are in the best interests of both Sage and its shareholders and seeks not 

to pay more than is appropriate. 

The maximum level of variable pay which may be awarded to new Executive Directors in respect of their recruitment, 

excluding buy-out arrangements, is 500% of base salary in the first year of employment. Variable pay in subsequent years  

will be in line with the Policy table above. 

The Remuneration Committee may make awards on hiring an external candidate to buy out remuneration arrangements 

forfeited on leaving a previous employer. In doing so the Remuneration Committee will take account of relevant factors 

including any performance conditions attached to these awards, the form in which they were granted (e.g. cash or shares) 

and the timeframe of awards. The Remuneration Committee will generally seek to structure buyout awards on a comparable 

basis to awards forfeited. 

In order to facilitate the variable pay opportunity and buyout awards mentioned above, the Remuneration Committee  

may rely on exemption in LR 9.4.2. of the Listing Rules which allows for the grant of awards to facilitate, in exceptional 

circumstances, the recruitment of a Director. The Remuneration Committee may also rely on the rules of the PSP which 

permit the grant of two PSP awards in the first year of employment, with the individual limit from the plan rules applying 

separately to each PSP award. 

Where an Executive Director is an internal promotion, the normal policy is that any legacy arrangements would be honoured 

in line with the original terms and conditions. Similarly, if an Executive Director is appointed following Sage’s acquisition of or 

merger with another company, legacy terms and conditions would be honoured. 

In the event of the appointment of a new Non-executive Director, remuneration arrangements will normally be in line with the 

structure set out in the policy table for Non-executive Directors. 

Maximum 
with 
share price 
appreciation

Maximum

Performing 
in line with 
expectations

Below 
threshold 
performance

Maximum 
with 
share price 
appreciation

Maximum

Performing 
in line with 
expectations

Below 
threshold 
performance

Base pay

Pension and Benefits 

Bonus

LTIP

Note:

1.  Assumes share price appreciation of 50% during the relevant performance period.

Development of our Policy  
Consistency with remuneration for the wider Group 

The Policy for our Executive Directors is designed in line with the remuneration philosophy and principles that underpin 
remuneration for the wider Group. The remuneration arrangements for employees below the main Board reflect the seniority 
of the role and local market practice and therefore the components and levels of remuneration for different employees will 
differ from the Policy for executives as set out above. 

Consideration of pay and conditions for the wider Group 

The Remuneration Committee reviews annually the remuneration and related policies prevailing for the wider Group 
workforce, taking them into account when determining the Remuneration Policy and pay for the main Board Directors and 
the Executive Committee. In the course of setting the 2022 Policy, the Remuneration Committee discussed the alignment of 
remuneration and related policies with culture and strategy, the progress made in key initiatives to enhance such alignment 
during the year and priorities for FY22, and the alignment of pay and conditions for the wider Group workforce with 
executives. Colleagues were not consulted in the formulation of the 2022 Policy.  

Communication with our shareholders  

The Remuneration Committee is committed to an ongoing dialogue with shareholders and seeks the views of significant 
shareholders when any major changes are being made to remuneration arrangements. The Remuneration Committee takes into 
account the views of significant shareholders and shareholder representative bodies such as Institutional Shareholder Services, 
the Investment Association and Glass Lewis when formulating and implementing the policy. A consultation process was 
undertaken with our largest shareholders and shareholder representative bodies ahead of the introduction of this revised policy. 

136 
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Recruitment remuneration arrangements 

In the event of hiring a new Executive Director, the Remuneration Committee will seek to align the remuneration package 
with our Policy, which may include the elements outlined in the Policy table above. However, the Remuneration Committee 
retains the discretion to make appropriate remuneration decisions outside the standard policy to meet the individual 
circumstances of the recruitment. This may, for example, include the following circumstances: 

•  An interim appointment is made to fill an Executive Director role on a short-term basis; 
•  Exceptional circumstances require that the Chair or a Non-executive Director takes on an executive function on a  

short-term basis; 

•  An Executive Director is recruited at a time in the year when it would be inappropriate to provide a bonus or PSP award for 
that year as there would not be sufficient time to assess performance. The quantum in respect of the months employed 
during the year may be transferred to the subsequent year so that reward is provided on a fair and appropriate basis; 

•  An executive is recruited from a business or location that offered some benefits that the Remuneration Committee might 

consider appropriate to buy out but that do not fall into the definition of “variable remuneration forfeited” that can be 
included in the buyout element under the wording of the regulations;  

•  The executive received benefits at their previous employer which the Remuneration Committee considers it appropriate 

to offer; and 

•  The Remuneration Committee may alter the performance measures, performance period and vesting period of the annual 

bonus or long-term incentive, subject to the rules of the plan, if the Remuneration Committee determines that the 
circumstances of the recruitment merit such alteration. The rationale will be clearly explained in the relevant Directors’ 
Remuneration Report. 

In determining appropriate remuneration arrangements on hiring a new Executive Director, the Remuneration 
Committee will take into account relevant factors; this may include the calibre of the individual, local market practice, 
the existing remuneration arrangements for other executives and the business circumstances. The Remuneration 
Committee seeks to ensure that arrangements are in the best interests of both Sage and its shareholders and seeks not 
to pay more than is appropriate. 

The maximum level of variable pay which may be awarded to new Executive Directors in respect of their recruitment, 
excluding buy-out arrangements, is 500% of base salary in the first year of employment. Variable pay in subsequent years  
will be in line with the Policy table above. 

The Remuneration Committee may make awards on hiring an external candidate to buy out remuneration arrangements 
forfeited on leaving a previous employer. In doing so the Remuneration Committee will take account of relevant factors 
including any performance conditions attached to these awards, the form in which they were granted (e.g. cash or shares) 
and the timeframe of awards. The Remuneration Committee will generally seek to structure buyout awards on a comparable 
basis to awards forfeited. 

In order to facilitate the variable pay opportunity and buyout awards mentioned above, the Remuneration Committee  
may rely on exemption in LR 9.4.2. of the Listing Rules which allows for the grant of awards to facilitate, in exceptional 
circumstances, the recruitment of a Director. The Remuneration Committee may also rely on the rules of the PSP which 
permit the grant of two PSP awards in the first year of employment, with the individual limit from the plan rules applying 
separately to each PSP award. 

Where an Executive Director is an internal promotion, the normal policy is that any legacy arrangements would be honoured 
in line with the original terms and conditions. Similarly, if an Executive Director is appointed following Sage’s acquisition of or 
merger with another company, legacy terms and conditions would be honoured. 

In the event of the appointment of a new Non-executive Director, remuneration arrangements will normally be in line with the 
structure set out in the policy table for Non-executive Directors. 

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Directors’ Remuneration Report continued 
Remuneration Policy 2022 continued 

Change of control 

Deferred bonus plan 

The rules of the PSP provide that, in the event of a change of control, unvested awards would vest to the extent determined 
by the Remuneration Committee taking into account the extent to which it determines the performance conditions have 
been satisfied (based on all factors it considers relevant) at the date of such event. The extent to which the Remuneration 
Committee allows awards to vest would also, unless it determines otherwise, take into account the period of time that has 
elapsed between the grant of the award and the date of the change of control as a proportion of three years (or such other 
period the Remuneration Committee considers to be appropriate). However, the Remuneration Committee may vary the level 
of vesting of awards if it believes that exceptional circumstances warrant this; awards that are subject to a holding period at 
the time of the change of control will be released at that time. 

Awards granted under the deferred bonus plan will vest in full upon a change of control. Awards held under all-employee 
plans would be expected to vest on a change of control and those which have to meet specific requirements to benefit from 
permitted tax benefits would vest in accordance with those requirements. 

Alternatively, the Directors may exchange their awards over Company shares for equivalent awards in shares of the acquiring 
company if the terms of the offer allow this. 

If the Company is wound up or in the event of a demerger, delisting, special dividend or other event which, in the Remuneration 
Committee’s opinion, would materially affect the current or future value of the Company’s shares, the Remuneration Committee 
may allow deferred share and PSP awards to vest and be released early on the same basis as for a change of control. 

Executive Director service contracts 
All current Executive Directors have service contracts, which may be terminated by the Company for breach by the executive 
or by giving 12 months’ notice by the Company or the individual. 

Service contacts for new Directors will generally be limited to 12 months’ notice. However, the Remuneration Committee may 
agree a longer period, of up to 24 months initially, reducing by one month for every month served until it falls to 12 months. 

termination for cause). 

Unvested PSP awards will lapse in any other circumstances (e.g. if the Executive Director leaves as a result of their 

Terms and conditions for Non-executive Directors 
The appointment of the Non-executive Directors (including the Non-executive Chair) is for a fixed term of three years, during 
which period the appointment may be terminated by the Board on up to six months’ notice. There are no provisions on 
payment for early termination in letters of appointment. 

The letters of appointment of Non-executive Directors and service contracts of Executive Directors are available for inspection 
at the Company’s registered office during normal business hours and will be available at the Annual General Meeting. 

Payments to departing Directors 
There are no pre-determined special provisions for Directors with regard to compensation in the event of loss of office; 
compensation is based on what would be earned by way of salary, pension entitlement and other contractual benefits over the 
notice period. In the event that a contract is to be terminated, and a payment in lieu of notice made, payments to the Executive 
Director may be staged over the notice period, at the same interval as salary would have been paid. If applicable, during that 
period the Executive Director must take all reasonable steps to obtain alternative employment and payments to the Executive 
Director by the Company will be reduced to reflect payments received in respect of that alternative employment. 

The Remuneration Committee reserves the right to make any other payments in connection with a Director’s cessation of office 
or employment where the payments are made in good faith in discharge of an existing legal obligation (or by way of damages  
for breach of such an obligation) or by way of a compromise or settlement of any claim arising in connection with the cessation 
of a Director’s office or employment. Any such payments may include, but are not limited to, paying any fees for outplacement 
assistance and/or the Director’s legal and/or professional advice fees in connection with his cessation of office or employment. 

There is no automatic entitlement to an annual bonus. Executive Directors may receive a bonus in respect of the financial year  
of cessation. The payment of any annual bonus will be at the Remuneration Committee’s discretion, based on the individual 
circumstances, and would usually be pro-rated for the period of service and may be paid entirely in cash. In determining the level 
of bonus to be paid, the Remuneration Committee may, at its discretion, take into account performance up to the date of 
cessation or over the financial year as a whole based on appropriate performance measures as determined by the Remuneration 
Committee. The treatment of leavers under our long-term incentive plans is determined by the rules of the relevant plans. 

If an Executive Director ceases to hold office or employment within the Group during the vesting period of a deferred share 

award as a result of their death, their award will vest on the date of death. If the reason for their cessation of employment is 

injury, ill health, disability or retirement, because their employing company or business is sold out of the Group or in any other 

circumstances the Remuneration Committee determines, their award will vest on the normal vesting date unless the 

Remuneration Committee determines the award should vest following their cessation of office or employment. Awards will 

normally be accelerated in the event of a participant’s death. If the individual ceases to hold office or employment with a 

member of the Group in any other circumstances, any unvested deferred share awards they hold will lapse. 

PSP 

If the Director ceases to hold office or employment within the Group during the Performance Period as a result of their death, 

their award will vest on the date of death. If the reason for their cessation of employment is ill health, injury or disability, 

because their employing company or business is sold out of the Group or in any other circumstances the Remuneration 

Committee determines, any unvested awards will vest (and be released from any holding period) at the same time as if the 

individual had not left the Group, unless the Remuneration Committee determines the award should vest (and be released) 

following their cessation of office or employment. 

The extent to which awards vest in these circumstances will be determined by the Remuneration Committee taking into 

account the extent to which it determines the performance conditions have been satisfied at the end of the original 

performance period or following the Director’s cessation of office or employment (as appropriate) and, unless the 

Remuneration Committee determines otherwise, the period of time that has elapsed between the grant of the award  

and the date of the cessation of office or employment as a proportion of three years (or such other period the Remuneration 

Committee considers to be appropriate). 

Where an Executive Director leaves whilst holding vested PSP awards that are subject to a holding period, those awards will 

normally be released at the end of the relevant holding period, unless the Remuneration Committee determines the award 

should be released following their cessation of employment. If, however, an Executive Director is summarily dismissed, any 

outstanding PSP awards they hold will lapse. 

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Deferred bonus plan 
If an Executive Director ceases to hold office or employment within the Group during the vesting period of a deferred share 
award as a result of their death, their award will vest on the date of death. If the reason for their cessation of employment is 
injury, ill health, disability or retirement, because their employing company or business is sold out of the Group or in any other 
circumstances the Remuneration Committee determines, their award will vest on the normal vesting date unless the 
Remuneration Committee determines the award should vest following their cessation of office or employment. Awards will 
normally be accelerated in the event of a participant’s death. If the individual ceases to hold office or employment with a 
member of the Group in any other circumstances, any unvested deferred share awards they hold will lapse. 

PSP 
If the Director ceases to hold office or employment within the Group during the Performance Period as a result of their death, 
their award will vest on the date of death. If the reason for their cessation of employment is ill health, injury or disability, 
because their employing company or business is sold out of the Group or in any other circumstances the Remuneration 
Committee determines, any unvested awards will vest (and be released from any holding period) at the same time as if the 
individual had not left the Group, unless the Remuneration Committee determines the award should vest (and be released) 
following their cessation of office or employment. 

The extent to which awards vest in these circumstances will be determined by the Remuneration Committee taking into 
account the extent to which it determines the performance conditions have been satisfied at the end of the original 
performance period or following the Director’s cessation of office or employment (as appropriate) and, unless the 
Remuneration Committee determines otherwise, the period of time that has elapsed between the grant of the award  
and the date of the cessation of office or employment as a proportion of three years (or such other period the Remuneration 
Committee considers to be appropriate). 

Unvested PSP awards will lapse in any other circumstances (e.g. if the Executive Director leaves as a result of their 
termination for cause). 

Where an Executive Director leaves whilst holding vested PSP awards that are subject to a holding period, those awards will 
normally be released at the end of the relevant holding period, unless the Remuneration Committee determines the award 
should be released following their cessation of employment. If, however, an Executive Director is summarily dismissed, any 
outstanding PSP awards they hold will lapse. 

Annual Report and Accounts 2021  |  The Sage Group plc.

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139 
139

 
 
 
 
 
Directors’ Remuneration Report continued 
Directors’ Annual Remuneration Report  

Purpose of this section: 
•  Provides remuneration disclosures for Executive and Non-executive Directors 
•  Details financial measures for bonus and PSP  
•  Illustrates Company performance and how this compares to the pay of Executive Directors 
•  Outlines proposed implementation of the 2022 Policy for Executive and Non-executive Directors for 2022 

Single figure for total remuneration (audited information) 
The following table sets out the single figure for total remuneration for Executive Directors for the financial years ended 
30 September 2020 and 2021.  

(a) Salary/fees6 
£’000  

(b) Benefits7 
£’000  

(c) Bonus8 
£’000  

(d) PSP awards9 
£’000 

(e) Pension10 
£’000  

Total fixed 
remuneration11 
£’000 

Total variable 
remuneration12 
£’000 

Total13 
£’000 

2021 

2020 

2021 

2020  

2021 

2020 

2021 

2020 
(restated) 

2021 

2020 

2021 

2020 

2021 

2020 
(restated) 

2020 
(restated) 

2021 

785 
545 

781 
543 

42 
5 

119  827 
6  582 

252 
681 
180  473 

288 
315 

118 
47 

117  945  1,017  1,508 
596  1,055 
47  597 

540  2,453  1,557 
495  1,652  1,091 

400 
60 
60 
77 
77 
77 
35 
25 
60 

400 
25 
60 
77 
77 
77 
– 
– 
25 

28 
– 
– 
– 
– 
– 
– 
– 
– 

36 
– 
– 
– 
– 
– 
– 
– 
– 

– 
– 
– 
– 
– 
– 
– 
– 
– 

– 
– 
– 
– 
– 
– 
– 
– 
– 

– 
– 
– 
– 
– 
– 
– 
– 
– 

– 
– 
– 
– 
– 
– 
– 
– 
– 

– 
– 
– 
– 
– 
– 
– 
– 
– 

–  428 
– 
60 
– 
60 
– 
77 
– 
77 
– 
77 
– 
35 
– 
25 
– 
60 

436 
25 
60 
77 
77 
77 
– 
– 
25 

– 
– 
– 
– 
– 
– 
– 
– 
– 

– 
– 
– 
– 
– 
– 
– 
– 
– 

428 
60 
60 
77 
77 
77 
35 
25 
60 

436 
25 
60 
77 
77 
77 
– 
– 
25 

Director 
Executive 
Directors 
S Hare 
J Howell 
Non-executive 
Directors 
Sir D Brydon1 
S Anand2 
J Bates 
J Bewes 
A Court 
D Hall 
D Harding3 
A Duff4 
I Wasti5 

Notes: 

1.  Sir Donald Brydon stepped down as Chair of the Sage Board on 30 September 2021. 
2.  Sangeeta Anand was appointed as a Non-executive Director on 1 May 2020. 
3.  Derek Harding was appointed as a Non-executive Director on 2 March 2021.  
4.  Andrew Duff was appointed as a Non-executive Director on 1 May 2021. 
5.  Irana Wasti was appointed as a Non-executive Director on 1 May 2020. 
6.  Details of salary progression since 2018 for the current Executive Directors are summarised in the “Statement of implementation of the remuneration 

policy in the following financial year” on page 149 of this Report. 

7.  Benefits provided to the Executive Directors included: car benefits or cash equivalent (Steve Hare only), private medical insurance, permanent health 
insurance, life assurance, financial advice and, where deemed to be a taxable benefit, the grossed-up costs of travel, accommodation and subsistence 
for the Directors and their partners on Sage-related business if required. Benefits exclude items subject to tax where they are in the nature of 
business expenses. In prior years, a large proportion of Steve Hare’s benefits value related to the grossed-up cost of travel, accommodation and 
subsistence for his hosting Platinum Elite, a major internal event for high-performing colleagues, which is deemed by HMRC to be a taxable benefit. 
Due to Covid-19, this event did not take place in FY21.  
Sir Donald Brydon’s car benefit ceased in July 2021 and has been pro-rated accordingly. 

8.  Further information about how the level of FY21 bonus award was determined is provided in the additional disclosures below. 
9.  The 2021 PSP value for Steve Hare and Jonathan Howell is based on the PSP award granted in financial year 2019 which is due to vest in December 
2021. The performance conditions applicable to the awards are outlined on page 144 of this Report. The value is based on the number of shares 
vesting under the 2019 PSP award multiplied by the average price of a Sage share between 1 July and 30 September 2021, which was £7.204, plus 
dividend equivalents accrued. For Steve Hare, £133,693 of the value is attributable to movement in the share price between grant and vesting and for 
Jonathan Howell £92,892 of the value is attributable to movement in the share price between grant and vesting. No discretion has been exercised by 
the Remuneration Committee in respect of share price appreciation. Further detail is set out below in the notes to the table. The value of Steve Hare’s 
2018 PSP for 2020 has been updated. The change in value is as a result of changes in the share price reported in 2020 in line with the methodology set 
out in the 2013 Reporting Regulations (£7.204) and the share price actually achieved at vesting (£5.716). 

10. Pension emoluments for Steve Hare from his appointment as CEO on 2 November 2018 were equal to 15% of base salary and have reduced to 10% of 

base salary with effect from 1 October 2021. Pension emoluments for Jonathan Howell were equal to 10% of base salary (less a deduction for Employer 
National Insurance Contributions). Both elected to receive them as a cash allowance. Maximum pension contribution levels for the wider workforce in 
the UK is 10% of salary, subject to contributions from the colleagues themselves.  

11. Total fixed remuneration is inclusive of salary/fees, benefits and pension. 
12. Total variable remuneration is inclusive of bonus and PSP awards. 
13. Total remuneration for Directors in 2021 was £5,004,000 compared to £4,114,000 in 2020 (updated from the 2020 Directors’ Remuneration Report). 

140 
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Additional disclosures for single figure for total remuneration table (audited information) 
Annual bonus 2021 

The bonus targets for FY21 were set by reference to the strategy for FY21, in particular the achievement of cloud native ARR 
growth, ARR growth and customer Net Promoter Score taking into account the Company’s annual budget and historical 
performance in determining the payout curve.  

Bonus measure  % weighting  

Threshold 
performance 

Target  
performance 

Stretch  
performance 

Cloud native 
ARR growth 

50% 

ARR growth  20% 

Net 
Promoter 
Score 

Strategic 
measures 

10% 

20% 

Total 

30.0% (15% 
of bonus 
payable) 

50.0% (25% 
of bonus 
payable) 

59.3% (50% 
of bonus 
payable) 

4.0% (6%  
of bonus 
payable) 

20 (3% of 
bonus 
payable) 

6.5% (10% 
of bonus 
payable) 

8.0% (20% 
of bonus 
payable) 

25 (5% of 
bonus 
payable) 

26.5 (10%  
of bonus 
payable) 

The assessment of strategic 
measures is set out below this  
table (between 0% and 20% of 
bonus payable)  

Actual performance  
(at budget foreign 
currency exchange 
rates) 

% of maximum  
bonus payable 

43.6% 

21.8% 

7.8% 

18.7% 

21.3 

3.5% 

Steve Hare (CEO): 16.2% of maximum 
Jonathan Howell (CFO): 17.0% of maximum 

Steve Hare: 60.2% of maximum bonus 
(105.4% of salary) 
Jonathan Howell: 61.0% of maximum bonus 
(106.8% of salary) 

Notes: 
•  Payment of a bonus for CNARR and ARR growth was subject to the achievement of an underpin condition of Group underlying operating profit 

margin. Group underlying operating profit margin was 19.6%, which exceeded the underpin target of 15%.  

•  CNARR, ARR growth and underlying operating profit margin are defined on pages 8, 250 and 249 respectively. Actuals have been retranslated at 

budgeted foreign currency exchange rates consistent with the basis on which the targets were set. The Remuneration Committee considered the 
movement of foreign currency exchange rates over the year and determined that the effect was immaterial and that the use of like-for-like exchange 
rates was appropriate.  

•  One third of bonus is deferred into Sage shares for three years. 

Annual Report and Accounts 2021  |  The Sage Group plc.

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Directors’ Remuneration Report continued 
Directors’ Annual Remuneration Report continued 

Executive Directors’ personal strategic objectives 
Executive Directors’ personal strategic objectives were set by the Remuneration Committee at the beginning of the financial 
year, consistent with the key deliverables within the annual budget. Targets for strategic objectives are considered to be 
commercially sensitive and are not disclosed. However, details of performance achievements that were taken into account by 
the Remuneration Committee in coming to its assessment of this measure are set out below. 

Steve Hare, CEO 

Steve Hare was set a range of goals linked to the execution of the 2021 budget and long-term strategy plan. These were: (1) 
Demonstrate steps to evidence progress to being a great SaaS company (15% weighting); (2) Build the leadership team of the 
future (15% weighting); (3) Show evidence of progress in Strategic Priorities (15% weighting); (4) Continue to reshape the 
portfolio (10% weighting); (5) Demonstrate progress in competitive differentiation (15% weighting); (6) Engender a culture that 
contributes to our communities (10% weighting); (7) Deliver year one of Sage’s Cyber Security Strategy (10% weighting); and 
(8) Demonstrate that the operating model is functioning with clarity and effectiveness (10% weighting).  

The Committee took into account the following performance against those goals: 

1.  Demonstrate steps to evidence progress to being a great SaaS company: Customers - achieved an NPS of +21.3 for SBC 

solutions and personally spent time interacting with customers and the customer services team, meeting the targets set. 
Colleagues - voluntary attrition of 9.6% achieved, which exceeded the target set. An eNPS of +35 was achieved, and personally 
Steve Hare completed three days volunteering for Sage Foundation, narrowly missing the targets set. Innovation - delivered  
a clear product roadmap for Sage Business Cloud (SBC) for the next 12 months, including prioritising delivery of cloud native 
solutions. Personally, completed five days supporting innovation and experimentation, which met the targets set.  

2. Build the leadership team of the future: Succession plans developed to build the leadership team for 2025 and beyond, including 

emerging talent and contingency plans for pivotal roles. Overall the targets were exceeded.  

3. Show evidence of progress in Strategic Priorities: In the US and UK strong new customer acquisition and increase in market 

share of new business. Strategies for value creation developed in international territories, which met the targets set.  

4. Continue to reshape the portfolio: Assets held for sale at the end of FY20 are progressing or transactions have completed. 

Progress has been made in the depth and breadth of the SBC digital environment and through thoughtful partnerships and 
incremental M&A- within Sage’s financial constraints. The targets were therefore exceeded.  

5. Demonstrate progress in competitive differentiation: Brand transformation work undertaken and the launch of a new 

positioning for the Sage brand in the market is planned for FY22, exceeding the target set. The data strategy for Sage is at the 
concept phase, meaning that this target was partially met.  

6. Engender a culture that contributes to our communities: Sustainability and Society strategy launched in June 2021 and 
Diversity, Equity and Inclusion strategy launched. The Executive Team (ET) is currently 40% female. Overall, the targets 
were exceeded. 

7. Deliver year one of Sage’s Cyber Security Strategy: Increased security standards for the highest-risk products and a mature state 

in crisis preparedness have been achieved, which met the targets set. 

8. Demonstrate that the operating model is functioning with clarity and effectiveness: The Committee is satisfied that the 
operating model is functioning effectively, driving high performance and evolving as required, therefore this target has 
been met. 

In consideration of these factors and overall performance of the business, the Committee determined that a bonus of 16.2% 
of the maximum 20% for this element was an appropriate award.  

Jonathan Howell, CFO 

Jonathan Howell was set a range of goals linked to the execution of the 2021 budget and long-term strategy plan. These were: 
(1) Ensure a customer-centric approach continues to be embedded across Finance and the business and commence the 
development of a three-year environmental strategy (15% weighting); (2) Develop a diverse and inclusive culture, focused on 
recognition and empowerment (20% weighting); (3) Deliver appropriate P&L performance and returns in line with budget and 
guidance, and closely monitor commercial finance business drivers, to support investment in innovation (25% weighting); (4) 
Embed and operationalise Salesforce Einstein and CAC/LTV (25% weighting); and (5) Report performance to the market in a 
clear, consistent and transparent format (15% weighting).  

1.  Ensure a customer-centric approach continues to be embedded across Finance and the business and commence the 

development of a three-year environmental strategy: Clear customer-centric success metrics and commentary are in place  
as part of regular management reporting. Personally spent five days interacting with customers. The Eco Act sustainability 
roadmap has been prepared and phase one launched in FY21, which met the targets set. 

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2. Develop a diverse and inclusive culture, focused on recognition and empowerment: Coaching and guidance provided to the 

Finance Leadership team to aid their personal development. Colleague engagement scores in the Finance function of +48 and 
voluntary attrition Group-wide of 9.6%. Personally completed five Sage Foundation volunteering days. Overall, targets were 
deemed to have been exceeded. 

3. Deliver appropriate P&L performance and returns in line with budget and guidance, and closely monitor commercial finance 

business drivers, to support investment in innovation: High-quality and accurate reporting has been delivered on time. 
Significant progress on cash collections and repatriations with a reduction in debtor days by 40%. Successful launch of debut 
£350m Sterling bond, at coupon rate of 1.625%, the lowest ever ten-year coupon from a debut issuer in Sterling. £300m share 
buyback completed in September 2021 with successful extension of second tranche of £300m share buyback. Capital structure 
plan in place aligned to the capital allocation policy to increase leverage to medium-term target of 1-2x net debt. Very effective 
balance sheet management with the third consecutive year of cash conversion greater than 100%. The targets were 
therefore exceeded. 

4. Embed and operationalise Salesforce Einstein and CAC/LTV: Salesforce Einstein is fully operational across all remaining 

territories and CAC/LTV measures are used across all regions, segments and products as part of monthly business reviews, 
management accounts and in the FY22 budget process to enable data-driven insights. Overall, the targets have been exceeded. 

5. Report performance to the market in a clear, consistent and transparent format: Trading updates provide clear and consistent 

message to the market on strategy, operational execution and financials. Significant valuation re-rating in the year and 
improvement in sell-side recommendations. Two US roadshows held in FY21 and US representation on the register has 
increased by 5ppts in FY21, with the number of shares held by US institutions up by 18%, which met the targets set. 

In consideration of the above and overall performance of the business, the Committee determined that a bonus of 17.0% of 
the maximum 20% for this element was an appropriate award.  

PSP awards 
Awards granted under the PSP to Steve Hare and Jonathan Howell in February 2019 vest depending on performance against 
two measures, measured over three years, from 1 October 2018 to 30 September 2021: 

70% annualised recurring revenue growth with underpin for Return on Capital Employed (ROCE). 

30% relative TSR performance against the FTSE 100 (excluding financial services and extracting companies). 

For each measure, three levels of performance are defined below, with straight-line vesting between each level of 
performance: target, stretch and exceptional. 

Measure 
Annualised recurring revenue 
growth (Compound Annual 
Growth Rate (“CAGR’”)) 
Relative TSR 

Between target (20% vests) and stretch (80% vests) 
Between 8% and 10% (with ROCE 
of 12%)  

Between stretch (80% vests) and exceptional (100% vests) 
Between 10% and 11% (or above)  
(with ROCE of 12%) 

Between median and upper quartile 

Between upper quartile and upper decile 
(or above) 

Measure 
Annualised recurring revenue 
growth (CAGR) 
Relative TSR 
Total 

Achieved 
8.3% 

60th percentile 

Vesting 
20.3% 

13.2% 
33.5% 

The Return on Capital Employed was 19.8% (compared to 12.0%), meaning that the underpin condition was achieved. 

The Remuneration Committee determined, after careful consideration of business performance and the interests of Sage’s 
stakeholders such as shareholders, customers and colleagues, that the formulaic outcome was appropriate. Consequently, 
33.5% of the total award will vest. 

Awards are scheduled to vest on 4 December 2021, and for Steve Hare and Jonathan Howell, be subject to a two-year holding 
period and released on 4 December 2023.  

Annual Report and Accounts 2021  |  The Sage Group plc.

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143 
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Directors’ Remuneration Report continued 
Directors’ Annual Remuneration Report continued 

PSP awards granted in FY21 (audited information) 
Awards were granted under the PSP on 2 December 2020 at a market value of £5.880 to Executive Directors in the form 
of conditional share awards. In alignment with our business strategy for FY21, performance conditions for awards granted 
in FY21 are:  

Relative TSR  

Annualised Recurring Revenue (ARR ) growth  

Cloud Native Annualised Recurring Revenue 
(CNARR) at 30 September 2023 

30%of award

35%of award

35%of award 

An underpin measure of Return on Capital Employed must be met before  
the ARR growth element or CNARR element of the PSP award can vest.  
The target for this underpin condition is 12.0% per annum.

Return on Capital Employed underpin met?

No
This  
proportion  
of the award 
lapses

Yes

TSR ranking 

ARR growth (CAGR) 

CNARR at 30 September 2023 

% of award vesting

% of award vesting

% of award vesting

%
4
2
e

l
i
t
r
a
u
q
r
e
p
p
U

%
0
3
e

l
i

c
e
d
r
e
p
p
U

%
6
n
a
d
e
M

i

%
7

.

.

a
p
%
6

%
8
2

.

.

a
p
%
5
8

.

%
5
3

.

.

a
p
%
0
1

%
7

:

m
0
0
6
£

%
8
2

:

m
0
5
7
£

%
5
3

:

m
0
0
9
£

144 
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Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Vesting is on a straight-line basis between the points. The following key areas are highlighted in relation to the  
performance measures:  

•  ARR growth as a medium-term performance condition provides close alignment with our medium-term strategic priorities 

to grow our subscription-based services and acquire new customers. 

•  Cloud native ARR aligns to our prioritisation of accelerating strategic focus on cloud native opportunity given the pace of 

digital transformation among small and medium businesses. 

•  Continued focus on overall Group growth and delivery of shareholder value is achieved by: 

•  Requiring the achievement of a Return on Capital Employed (ROCE) underpin before the ARR and cloud native ARR 
growth element of the PSP awards can vest. The target for this underpin condition is 12.0% p.a. The Remuneration 
Committee will exclude from the ROCE calculation, where appropriate, any write down that arises from an asset that 
 was acquired prior to the appointment of the current Executive Directors. 

•  30% of the awards being determined by relative TSR performance.  

Awards will vest, subject to satisfaction of those performance conditions, in December 2023. A holding period for the PSPs 
will apply for two years from the vesting date. No further performance conditions attach to the awards during the 
holding period. 

Type of award 
Performance 
shares 

Maximum number  
of shares 
267,006 
185,374 

Face value  
(£)1 
1,570,000 
1,090,000 

Face value  
(% of salary) 
200% 
200% 

Threshold vesting  
(% of award) 
20% 
20% 

End of  
performance period 
30 September 2023 
30 September 2023 

Steve Hare 
Jonathan Howell 

Note: 

1.  The face value of the PSP awards has been calculated using the market value (middle market quotation) of a Sage share on 1 December 2020 (the 

trading day prior to the grant for all eligible colleagues) of £5.880. 

Annual Report and Accounts 2021  |  The Sage Group plc.

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145 
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Directors’ Remuneration Report continued 
Directors’ Annual Remuneration Report continued 

Change in remuneration of Directors compared to colleagues  
The table below shows the annual percentage change in total remuneration of Directors with colleagues employed by the 
Sage Group plc. who are not also Directors of the Group. 

Executive Directors 
S Hare 
J Howell 
Non-executive Directors 
D Brydon 
S Anand 
J Bates 
J Bewes 
A Court 
D Hall 
I Wasti 
D Harding4 
A Duff5 
Colleagues of the Company 

% change 2020/2021 

% change 2019/2020 

Salary/fees1 

Taxable 
benefits2 

Annual 
incentive3 

Salary/fees1 

Taxable 
benefits2 

Annual 
incentive3 

0.5% 
0.5% 

0% 
140% 
0% 
0% 
0% 
0% 
140% 
– 
– 

5% 

-65% 
-6% 

-23% 
– 
– 
– 
– 
– 
– 
– 
– 

29% 

229% 
223% 

– 
– 
– 
– 
– 
– 
– 
– 
– 

6% 

2% 
25% 

0% 
– 
197% 
100% 
100% 
-6% 
– 
– 
– 

9% 

14% 
37% 

-80% 
-75% 

7%  
– 
– 
– 
– 
– 
– 
– 
– 

– 
– 
– 
– 
– 
– 
– 
– 
– 

37% 

-10% 

Notes: 
•  This information was published for the first time in 2020. Over subsequent years this will build up to a rolling five-year period. 
•  The change in fees for the Non-executive Directors is reflective of their start dates. 
•  The change in annual incentives for the Executive Directors is driven largely by an increase in the annual bonus outturn for FY21. As reported in the 

2020 Directors’ Remuneration Report, Covid-19 affected the economic landscape in FY20 meaning the threshold level of financial bonus was not met 
and only a portion of the CEO’s bonus paid out in respect of resilient performance and the achievement of key strategic milestones last year. 

1.  Average colleague pay is based on the data set used for the CEO pay ratio as set out immediately below this section. It excludes colleagues that 
joined within the reporting period, as the dataset for the Company is so small that to leave them in provides a skewed result, making meaningful 
judgements difficult. The salary, taxable benefits and annual incentive are the respective median values in the dataset and may relate to different 
incumbents. Salaries and fees for Directors for 2021 are as set out on page 140 of this Report. Salaries for colleagues employed by The Sage Group  
plc. are based on the data set used for the CEO pay ratio as set out immediately below this section. 

2.  Steve Hare, Jonathan Howell and Sir Donald Brydon’s taxable benefits for 2021 are as set out on page 140 of this Report. Taxable benefits for 
colleagues employed by The Sage Group plc. are based on the data set used for the CEO pay ratio as set out immediately below this section. 

3.  The annual incentive value for Steve Hare and Jonathan Howell for 2021 are as set out on page 140 of this Report. Annual incentives for colleagues 

employed by The Sage Group plc. are inclusive of bonus and commission and are based on the data set used for the CEO pay ratio as set out 
immediately below this section. Non-executive Directors are not eligible for annual incentives. 

4.  Derek Harding was appointed as a Non-executive Director on 2 March 2021 accordingly no comparison can be drawn. 
5.  Andrew Duff was appointed as a Non-executive Director on 1 May 2021 accordingly no comparison can be drawn. 

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Ratio of the pay of the CEO to that of the UK lower quartile, median and upper quartile colleagues 
The table below shows the ratio of the pay of the CEO to that of the UK lower quartile, median and upper quartile colleagues 
in 2021, consistent with The Companies (Miscellaneous Reporting) Regulations 2018. As outlined in the Remuneration 
Committee Chair’s letter, the treatment of colleagues has provided important context for the Committee’s decisions on 
executive remuneration in 2021 and the Committee is consequently satisfied that the median pay ratio for 2021 is consistent 
with the pay and progression policies for Sage’s UK employees as a whole. 

Pay ratio 

Remuneration values 

Year 
2021 

2020 

2019 

Method 
A 

25th percentile 
(lower quartile) 
70 : 1  

50th percentile 
(median) 
46 : 1 

75th percentile 
(upper quartile) 
31 : 1 

A 

A 

55 : 1 

36 : 1 

23 : 1 

95 : 1 

62 : 1 

38 : 1 

Total remuneration 
Salary only 
Total remuneration 
Salary only 
Total remuneration 
Salary only 

Y25 (25th 
percentile) 
£34,807 
£29,700 
£29,865 
£27,955 
£26,463 
£20,281 

Y50 (50th 
percentile) 
£53,304 
£42,103 
£45,942 
£36,116 
£40,385 
£34,184 

Y75 (75th 
percentile) 
 £79,739 
£79,091 
£71,524 
£56,983 
£66,095 
£51,087 

The change in the pay ratio in 2021 is driven largely by an increase in the annual bonus outturn for FY21. As reported in the 2020 Directors’ Remuneration 
Report, Covid-19 affected the economic landscape in FY20 meaning the threshold level of financial bonus was not met and only a portion of the CEO’s 
bonus paid out in respect of resilient performance and the achievement of key strategic milestones last year.  

Notes: 
•  Under method A, colleague data is based on full-time equivalent pay for UK colleagues as at 30 September 2021. Pay for each colleague is calculated 
in accordance with the single figure of remuneration. All components of remuneration except long-term incentives are presented on a full-time 
equivalent basis by dividing sums by the average working hours divided by full-time equivalent hours for the portion of the year worked. Colleagues 
who worked no hours during the year are excluded from the dataset.  

•  Method A has been selected as the basis of the disclosure as it is the best reflection of the underlying colleague data required by The Companies 

(Miscellaneous Reporting) Regulations 2018. 

•  Certain benefits have been omitted from the remuneration of colleagues except the CEO. These principally comprise sums paid by way of expenses 

allowance chargeable to UK income tax and not paid through the payroll. Such expenses are typically irregular and generally immaterial to 
remuneration and are excluded to enable more meaningful comparison of the ratio of underlying colleague remuneration over time. 

•  The CEO’s pay is based on the single figure of remuneration set out on page 140 of this Report. Because a large portion of the CEO’s pay is variable, 
the pay ratio is heavily dependent on the outcomes of variable pay plans and, in the case of long-term share-based awards, share price movements. 
Further information on these outcomes for the CEO in FY21 is set out on pages 141-143 of this Report. 

Historical executive pay and Company performance 
The table below summarises the Chief Executive Officer’s single figure for total remuneration, annual bonus payout and PSP 
vesting as a percentage of maximum opportunity for the current year and previous nine years. 

CEO single figure of 
remuneration (in £’000) 

Annual bonus payout  
(as % maximum 
opportunity) 

PSP vesting  
(as % of maximum 
opportunity) 

Notes: 

  CEO 
Steve Hare1 
Stephen Kelly2 
Guy Berruyer3 
Steve Hare 

Stephen Kelly 

Guy Berruyer 
Steve Hare 

Stephen Kelly 

Guy Berruyer 

2012 
– 

– 

2013 
– 

– 

2014 
– 

2015  
– 

2016 
– 

2017 
– 

2018 
2019 
98  2,495 

2020 

2021 
1,557  2,453 

– 

1,521   1,723  3,547 

1,690 

– 

– 

– 

1,196 
– 

1,670 
– 

1,616 
– 

108 
– 

– 
– 

– 
– 

– 

21% 
– 

– 

0% 

– 

72% 
– 

– 

0% 

– 

67% 

69% 

19% 

55% 
– 

– 

0% 
– 

– 

0% 

64% 

– 
– 

– 

– 

– 
– 

66% 

– 

– 
29% 

29% 

– 

– 
15% 

– 

– 

– 

– 
 0%4  94% 
– 
0% 

– 

– 
18%  60% 

– 

– 
27% 

– 

– 

– 

– 
34% 

– 

– 

1.  Steve Hare was appointed Interim COO & CFO on 31 August 2018. Whilst Steve Hare’s job title at 30 September 2018 was Interim COO & CFO, not 

CEO, he is regarded as being the equivalent of CEO for the purposes of the disclosure. 

2.  Stephen Kelly stepped down from the position of CEO on 31 August 2018. 
3.  Guy Berruyer stepped down from the position of CEO on 5 November 2014. 
4.  Steve Hare waived his entitlement to a bonus in respect of 2018. 

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Directors’ Remuneration Report continued 
Directors’ Annual Remuneration Report continued 

Historical Group performance against FTSE 100 
The graph below shows the Total Shareholder Return of the Group and the FTSE 100 over the last ten years. The FTSE 100 
index is the index against which the TSR of the Group should be measured because of the comparable size of the companies 
which comprise that index. 

Value (£)

400

300

200

100

0

30-Sep-11

30-Sep-12

30-Sep-13

30-Sep-14

30-Sep-15

30-Sep-16

30-Sep-17

30-Sep-18

30-Sep-19

30-Sep-20

30-Sep-21

Sage 

FTSE 100 Index 

Note: 
•  This graph shows the value, by 30 September 2021, of £100 invested in The Sage Group plc. on 30 September 2011 compared with the value of £100 

invested in the FTSE 100 index. The other points plotted are the values at intervening financial year ends. 

Payments to past Directors (audited information) 
In FY21, Stephen Kelly’s PSP award granted on 7 December 2017 vested on 7 December 2020 on the same basis as other 
Executive Directors as outlined on page 139 of the 2020 Annual Report. The performance conditions for Stephen’s PSP 
recruitment award due to vest on 12 January 2021 were not met and the award lapsed in full on this date. 

As reported in the 2020 Annual Report, Blair Crump retains interests in the Company’s PSP and DSBP. He is eligible to receive 
a pro-rated proportion of the PSP awards granted during the 2018 and 2019 financial years that remained unvested on his 
retirement date of 31 March 2020. His DSBP award will not be subject to time pro-rating. The awards vesting are subject  
to the PSP and DSBP plan rules and compliance with certain post-termination covenants, including the post-cessation 
shareholding requirement set out on page 145 of the 2020 Annual Report. In FY21, his PSP award granted on 7 December  
2017 vested on 7 December 2020 on the same basis as other Executive Directors as outlined on page 137 of the 2020 Annual 
Report, except that no holding period applies to his award, which was granted prior to his appointment as an Executive Director. 

Otherwise than as stated in this section, no payments were made for loss of office during FY21. 

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Relative importance of spend on pay 
The charts below show the all-employee pay cost (as stated in the notes to the accounts), profit before tax (PBT) and returns 
to shareholders by way of dividends and share buybacks for 2020 and 2021. 

The information shown in this chart is based on the following: 

•  Underlying PBT – Underlying profit before income tax taken from the consolidated income statement on page 176. 

Underlying PBT has been chosen as a measure of our operational profitability; 

•  Returns to shareholders – Total dividends taken from note 15.5 on page 233; share buyback taken from consolidated 

statement of changes in equity on page 179; 

•  Total colleague pay – Total staff costs from note 3.3 on page 193, including wages and salaries, social security costs, 

pension and share-based payments.  

Underlying PBT (£m)

Returns to shareholders (£m)

Total colleague pay (£m)

Ordinary dividends

Shares repurchased for 
discretionary share plans

-53

+3

+595

6
8
3

:

0
2
0
2

3
3
3

:
1
2
0
2

6
8
1

:

0
2
0
2

9
8
1

:
1
2
0
2

7

:

0
2
0
2

2
0
6

:
1
2
0
2

+47

2
8
9

:

0
2
0
2

9
2
0
,
1

:
1
2
0
2

Statement of implementation of remuneration policy in the following financial year 
This section provides an overview of how the Remuneration Committee is proposing to implement the Policy in 2022, pending 
shareholder approval at the 2022 AGM.  

Base salary 

An annual salary review was carried out by the Remuneration Committee in November 2021. Following that review, the 
Remuneration Committee approved the following: 

Steve Hare1 

Jonathan Howell2 

Notes: 

Salary 1 January 2022 
£809,000  
(3% increase) 
£555,000  
(1.8% increase) 

Salary 1 January 2021 
£785,000  
(no increase) 
£545,000  
(no increase) 

Salary 1 January 2020 
£785,000  
(1.9% increase) 
£545,000  
(1.9% increase) 

Salary 1 January 2019 
£770,000  
(appointed CEO 2 Nov 2018) 
£535,000  
(appointed CFO 10 Dec 2018) 

Salary 1 January 2018 
£522,000  
(0% increase) 
N/A 

1.  Steve Hare was appointed CEO on 2 November 2018. His 2018 salary reflected his prior role as CFO.  
2.  Jonathan Howell was appointed CFO on 10 December 2018. 

The equivalent average increase for colleagues eligible for an annual pay award is 3.2% (in respect of colleagues based in the 
United Kingdom).  

Pension and benefits 

The CEO’s pension provision reduced from 15% of base salary to 10% of base salary with effect from 1 October 2021 and the 
Chief Financial Officer will continue to receive a pension provision worth 10% of salary, as a contribution to a defined 
contribution plan and/or as a cash allowance. The pension for the wider workforce is 10% of salary. Executive Directors will 
also receive a standard package of other benefits and where deemed necessary the costs of travel, accommodation and 
subsistence for the Directors and their partners on Sage-related business, consistent with that in FY21.  

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Directors’ Annual Remuneration Report continued 

Annual bonus 

Key features of the Executive Directors’ annual bonus plan for 2022 are as follows: 

•  The maximum annual bonus potential is 175% of salary; 
•  One third of any bonus earned will be deferred into shares for three years under the Deferred Bonus Plan; and 
•  Annual bonuses awarded in respect of performance in 2022 will be subject to potential withholding (malus) or recovery 

(clawback) if specified trigger events occur within three years of the payment/award of the annual bonus. Trigger events 
will include a material misstatement of the audited results, error in calculation of the bonus payout, serious reputational 
damage or significant financial loss as a result of an individual’s conduct or gross misconduct which could have warranted 
an individual’s summary dismissal. 

The annual bonus for 2022 for Executive Directors will be determined as detailed below:  

As a percentage of maximum bonus opportunity: 

Measure 
ARR growth1 
Customer Net Promoter Score 
Strategic goals 

Note: 

70% 
10% 
20% 

1.  Payout is dependent upon the satisfaction of the underpin condition of underlying operating profit margin. 

The selection of measures and targets takes into account the Company’s strategic priorities, its internal budgeting and, 
where relevant, consensus. The ARR growth measure is based on the definition of ARR set out on page 250. Strategic goals 
will include diversity and inclusion metrics. Targets are not disclosed because they are considered by the Board to be 
commercially sensitive. Many of the Company’s competitors are unlisted companies and not required to disclose their 
targets; the Company’s disclosure could provide its competitors with a considerable advantage. It is intended for 
retrospective disclosure to be made in next year’s Report. 

Performance Share Plan (PSP)  

The CEO and Chief Financial Officer will be granted PSP awards as soon is practicable following the 2022 AGM. Awards will be 
of shares worth 250% of salary for the CEO and 200% of salary for the CFO at the date of grant.  

Vesting of these awards will be subject to satisfaction of the following performance conditions measured over the three 
financial years to 30 September 2024.  

The Committee is satisfied that all the targets represent a degree of challenge proportionate to the potential rewards that 
may be realised for their achievement. 

Sage Business Cloud penetration (55% of award)  
The Committee believes that the targets are a significant step up from the current level of Sage Business Cloud penetration 
of 67%. The growth rate in Sage Business Cloud penetration can be expected to decelerate as the portfolio penetration 
increases over time, reflecting the additional degree of challenge in shifting the portfolio to the cloud. 

Below threshold 
Threshold 
Stretch 
Exceptional 

Note: 

Sage Business Cloud penetration in FY241 
Less than 75% 
75% 
80% 
85% 

% of award vesting2 
0% 
11% 
44% 
55% 

1.  The Remuneration Committee will review on a case-by-case basis the effect on Sage Business Cloud penetration and organic revenue of acquisitions 
and disposals, with a view to ensuring that management is not rewarded for acquiring or selling assets that are misaligned to business strategy, whilst 
conversely ensuring that management is not incentivised to hold on to assets that strategically are best served by being sold. 

2.  Vesting of this portion of the PSP award is subject to i) the achievement of 12.0% p.a. Return on Capital Employed (ROCE) underpin to be met. ROCE is 

defined on page 250 ii) the achievement of 25% cloud native penetration underpin, cloud native penetration is penetration from cloud native 
solutions which are defined on page 42 and iii) organic revenue having grown in absolute terms at the end of performance period, organic revenue is 
defined on page 249.  

Vesting is on a straight-line basis between the points.  

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Relative TSR performance condition (30% of award) 

Below threshold 
Threshold 
Stretch 
Exceptional 

TSR ranking 
Below median 
Median 
Upper quartile 
Upper decile 

% of award vesting 
0% 
6% 
24% 
30% 

Notes: 
•  TSR performance comprises share price growth and dividends paid. Vesting is on a straight-line basis between the points. 
•  Sage’s TSR performance will be measured relative to the TSR of the constituents of the FTSE 100, excluding financial services and extracting 

companies.  

ESG - delivering impact in society (7.5% of award) 

Below threshold 
Threshold 
Stretch 
Exceptional 

Below threshold 
Threshold 
Stretch 
Exceptional 

Notes: 

Volunteering hours1 
Below 400,000 
400,000 
500,000 
600,000 

Individuals supported2 
Below 22,000 
22,000 
27,000 
32,000 

% of award vesting 
0% 
0.75% 
3% 
3.75% 

% of award vesting 
0% 
0.75% 
3% 
3.75% 

1.  Sage Foundation ecosystem volunteering hours. The Sage Foundation ecosystem includes colleagues, partners, customers, friends and family. 
2.  Individuals supported through the provision of substantive business skills or experience through our Sustainability and Society strategy. Substantive 
business skills or experience is intended to reflect a proactive interaction with tangible benefits; for example, mentoring entrepreneurs, participation 
in STEM programmes and the provision of financial support. 

Volunteering hours and individuals supported are measured in aggregate over the three-year performance period. 

Qualitative assessments on the impact of volunteering hours and individuals supported will be conducted to ensure value is created for stakeholders. 
Outturns will be independently verified. 

Vesting is on a straight-line basis between the points. 

ESG – ESG strategy impact (7.5% of award) 

Below threshold 
Threshold 
Stretch 
Exceptional 

Note: 

Not achieving GRI CORE and full SASB alignment 
Achieving GRI CORE and full SASB alignment 
Achieving GRI COMPREHENSIVE and full SASB alignment 
Achieving GRI COMPREHENSIVE and full SASB alignment – and 
top 10% ranking in a least 3 ESG rating schemes 

ESG process effectiveness and performance impact1  % of award vesting 
0% 
1.5% 
6% 

7.5% 

1.  Achieving certified verification of ESG process effectiveness and performance impact. Global Reporting Initiative (GRI) provides standards for 

sustainability reporting- the GRI Standards; GRI CORE and GRI COMPREHENSIVE are the two levels to which companies can align. Sustainability 
Accounting Standards Board (SASB) also provides standards to which companies align to facilitate the disclosures of comparable, consistent, and 
reliable ESG information. ESG rating schemes provide an additional opportunity to benchmark Sage’s ESG progress externally; an example of such is 
the Carbon Disclosure Project. 

ESG process effectiveness and performance impact is measured at the end of the performance period at 30 September 2024. 

Vesting is on a straight-line basis between the points. 

PSP awards granted in FY22 will be subject to potential withholding (malus) or recovery (clawback) if specified trigger events 
occur prior to the third anniversary of the release date of an award. Trigger events in respect of PSP awards will comprise a 
material misstatement of the audited results, error in calculation of the extent of the PSP vesting, serious reputational 
damage or significant financial loss as a result of an individual’s conduct or gross misconduct which could have warranted an 
individual’s summary dismissal, or a material failure of risk management. 

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Directors’ Remuneration Report continued 
Directors’ Annual Remuneration Report continued 

Non-executive Director remuneration 

The table below shows the fee structure for Non-executive Directors for 2022. Non-executive fees, except for the fee for the 
Chair, are determined by the executive members of the Board plus the Chair. The fee for the Chair of the Board is determined 
by the Remuneration Committee.  

Chair of the Board all-inclusive fee 
Basic Non-executive Director fee 
Senior Independent Director additional fee 
Audit and Risk Committee Chair additional fee 
Remuneration Committee Chair additional fee 

2022 fees  
£400,000 
£60,000 
£17,000 
£17,000 
£17,000 

Directors’ shareholdings and share interests (audited information) 
The shareholding guideline for the CFO is 250% of salary and, pending approval of the 2022 Policy at the AGM, the CEO’s 
shareholding guideline will increase from 250% of salary to 300% of salary. Executive Directors are expected to build  
up the required shareholding within a five-year period of the Executive Director becoming subject to the guideline. As at 
30 September 2021, Steve Hare held shares worth 405% of salary and Jonathan Howell held shares worth 256% of salary. 
Values include unvested deferred shares net of tax at the estimated marginal withholding rates. The values for Executive 
Directors are derived from interests in shares valued using the average market price of a share in the three months to 
30 September 2021 (the last trading day of the financial year), which was £7.204, and the Executive Director’s basic salary over 
the same period.  

Additionally, from 11 September 2019 the Remuneration Committee introduced a requirement for Executive Directors to hold 
Sage shares for a two-year period after stepping down from that position. This post-employment shareholding guideline will 
be aligned to the Investment Association guidance, subject to the approval of the 2022 Policy at the AGM, such that 
Executive Directors are required to remain compliant with 100% of their ‘in-employment’ shareholding guideline for two years 
after stepping down as a Director. The Executive Director’s actual shareholding will include any shares acquired through the 
vesting or release of shares from share incentive plans (net of tax, where applicable) after the date the policy was adopted 
and unvested shares granted under the Deferred Bonus Plan (net of tax) but excludes shares acquired through purchase and 
the release of shares under share incentive plans where the release occurred prior to the Remuneration Committee’s 
adoption of the policy. Additionally, PSP shares vesting after cessation are subject to a two-year holding period at vesting. 
On cessation as an Executive Director, the Remuneration Committee may subject any relevant portion of an unvested share 
award preserved for “good leaver” reasons to the fulfilment of the post-cessation shareholding requirement as a condition of 
vesting. Furthermore, for awards granted to an Executive Director on or after 1 October 2019, the Committee may as a 
condition of grant require an Executive Director to have a relevant portion of a released share award be released into a 
nominee account to be held on their behalf until such time as the post-cessation shareholding requirement expires. 

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Interests in shares 

The interests as at 30 September 2021 of each person who was a Director of the Company during the year (together with 
interests held by his or her connected persons) were:  

Director 
S Anand1 
J Bates 
J Bewes 
D Brydon 
A Court 
D Hall 
S Hare2 
J Howell 
I Wasti3 
D Harding4 
A Duff5 
Total 

Notes: 

Ordinary shares 
at 30 September 
2021  
number 
0 
16,735 
10,000 
100,024 
6,350 
10,000 
382,510 
146,660 
0 
10,000 
13,150 
695,429 

Ordinary shares at 
30 September 
2020  
number 
– 
– 
10,000 
100,024 
1,350 
10,000 
372,464 
129,660 
– 
– 
– 
623,498 

1.  Sangeeta Anand was appointed as a Non-executive Director on 1 May 2020. 
2.  Lucinda Cowley is a person closely associated to Mr Hare. The total for 30 September 2021 includes 7,000 shares also held by Lucinda Cowley. 
3.  Irana Wasti was appointed as a Non-executive Director on 1 May 2020. 
4.  Derek Harding was appointed as a Non-executive Director on 2 March 2021. 
5.  Andrew Duff was appointed as Non-executive Director on 1 May 2021 

•  There have been no changes in the Directors’ holdings in the share capital of the Company, as set out in the table above, between 30 September 2021 

and the date of this Report. 

•  Details of the Executive Directors’ interests in outstanding share awards under the PSP, Deferred Bonus and all-employee share option plans are set 

out below.  

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All-employee share options (audited information) 
All Executive Directors are eligible to join the all-employee share plan, the Sage Save and Share Plan, on the same terms as all 
colleagues based in their respective local jurisdiction. See note 15.2 on page 231 for more detail of this plan. In the year under 
review, Steve Hare participated in this scheme. The outstanding all-employee share options granted to each Director of the 
Company are as follows: 

Director 
S Hare 

Total 

Exercise price  
per share 
604p 

Shares under  
option at  
1 October 2020  
number 
2,980 

Granted  
during the year 
number 
– 

Exercised  
during the year  
number 
– 

Lapsed  
during the year  
number 
– 

Shares under  
option at  
30 September 2021  
number 
2,980 

Date exercisable 
1 August 2022-31 
January 2023 

2,980 

– 

– 

– 

2,980 

Notes: 
•  Steve Hare participated in the 2019 Save and Share Plan. Under the UK Save and Share Plan rules, the scheme has a three-year saving period. No 
performance conditions apply to options granted under this plan. For the 2019 UK Save and Share grant, the exercise price was set at £6.04, a 20% 
discount on the average share price on 20, 21 and 22 May 2019 of £7.546.  

•  Jonathan Howell did not participate in the 2019 Save and Share Plan. 
•  The market price of a share of the Company at 30 September 2021 (the last trading day of the financial year) was £7.096 (mid-market average) and the 

lowest and highest market prices during the year were £5.481 and £7.566 respectively. 

Performance Share Plan (audited information) 

The outstanding awards granted to each Executive Director of the Company under the PSP are as follows: 

Grant date 
2 December 2020 

2 December 2019 

28 February 2019 
7 December 2017 

2 December 2020 
2 December 2019 
28 February 2019 
11 December 2018 

Director 
S Hare 

J Howell 

Total 

Under award  
1 October 2020  
number 
– 

Awarded  
during the year  
number 
267,006 

Vested  
during the year  
number 
– 

Lapsed  
during the year  
number 
– 

Under award  
30 September 2021 
number 

Vesting date 
267,006  2 December 2023 

208,278 

265,975 
171,597 

645,850 
– 
144,600 
184,801 
98,919 

428,320 
1,074,170 

– 

– 
– 

267,006 
185,374 
– 
– 
– 

185,374 
452,380 

– 

– 

(47,017) 
(47,017) 
– 
– 
– 
(41,644) 

(41,644) 
(88,661) 

– 

– 

(124,580) 
(124,580) 
– 
– 
– 
(57,275) 

(57,275) 
(181,855) 

208,278  2 December 2022 

265,975  4 December 2021 
–  7 December 2020 

741,259 
185,374  2 December 2023 
144,600  2 December 2022 
184,801  4 December 2021 
3 October 2020 

– 

514,775 
1,256,034 

Notes: 
•  No variations were made in the terms of the awards in the year. 
•  PSP awards for 2021 were granted to Executive Directors on 2 December 2020. The market price of the award was £5.880.  
•  The performance conditions for awards granted in December 2017, February 2019 and December 2020 are set out in the respective Reports for the 

year of grant and for awards granted in December 2020 on page 144.  

•  The performance conditions for Steve Hare’s award that vested during 2021 are set out on page 139 of the 2020 Report and for Jonathan Howell’s 

award that vested during 2021 on page 140 of the 2020 Report. 

•  Awards for Steve Hare granted in December 2017 and after are subject to a holding period of two years on vesting. Awards for Jonathan Howell 

vesting in 2020 and after are subject to a holding period of two years on vesting. 

•  All Performance Share Plan awards were granted as conditional awards.  

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Deferred shares (audited information) 
The outstanding awards granted to each Executive Director of the Company under The Sage Group Deferred Bonus Plan are 
as follows: 

Director 
S Hare 

Grant date 
2 December 2020 
2 December 2019 
J Howell  2 December 2020 
2 December 2019 

Total 

Under award at  
1 October 2020 number 
– 
55,620 
– 
32,102 
87,722 

Awarded during 
the year number 
14,260 
– 
10,225 
– 
24,485 

Vested during the 
year number 
– 
– 
– 
– 
– 

Lapsed during the 
year number 
– 
– 
– 
– 
– 

Under award at  
30 September 2021 number 

Vesting date 
14,260  2 December 2023 
55,620  2 December 2022 
10,225  2 December 2023 
32,102  2 December 2022 
112,207 

Notes: 
•  Awards are not subject to further performance conditions once granted. The market price of a share on 1 December 2020, the trading day prior to the 

date of the awards made in the year ended 30 September 2021, was £5.880.  

•  No variations were made in the terms of the awards in the year. 

There are limits on the number of newly issued and treasury shares that can be used to satisfy awards under the Group’s 
colleague share schemes in any ten-year period. The limits and the Group’s current position against those limits as at 
30 September 2021 (the last practicable date prior to publication of this Report) are set out below: 

Limit 
5% of Group’s share capital can be used for discretionary share schemes 
10% of Group’s share capital can be used for all share schemes 

Current position 
3.4% 
4.4% 

The current position consists of shares released during the period plus committed shares inclusive of dividend equivalents 
accrued, with the total adjusted for forfeitures and, where applicable, performance expectations. The Company has previously 
satisfied all awards through the market purchase of shares or transfer of treasury shares and will continue to consider the 
most appropriate approach, based on the relevant factors at the time.  

External appointments 
Executive Directors are permitted, where appropriate and with Board approval, to take non-executive directorships with 
other organisations in order to broaden their knowledge and experience in other markets and countries. Fees received by the 
Directors in their capacity as directors of these companies are retained, reflecting the personal responsibility they undertake 
in these roles. The Board recognises the significant demands that are made on Executive and Non-executive Directors and 
has therefore adopted a policy that no Executive Director should hold more than one directorship of other listed companies. 
Except in exceptional circumstances, where approved in advance by the Chair of the Remuneration Committee, if an 
Executive Director holds non-executive positions at more than one listed company then only the fees from one such 
company will be retained by the Director. Jonathan Howell was appointed as independent non-executive director to the 
board of Experian plc, with effect from 1 May 2021 and as such receives an annual fee of €158,250 as reported on page 131 of 
the Experian Annual Report 2021; this is the only appointment of this nature he holds. Steve Hare does not currently hold any 
appointments of this nature.  

No formal limit on other board appointments applies to Non-executive Directors under the Policy but prior approval (not to 
be unreasonably withheld) from the Board is required in the case of any new appointment.  

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Unexpired term of contract table 

Director 
Executive Directors 
S Hare 
J Howell 
Non-executive 
Directors 
S Anand 
J Bates 
J Bewes 
A Court 
D Hall 
I Wasti 
D Harding 
A Duff 

Date of contract 

Unexpired term of contract  
on 30 September 2021,  
or on date of contract if later 

Notice period under contract 

3 January 2014 
10 December 2018 

12 months 
12 months 

12 months from the Company and/or individual  
12 months from the Company and/or individual  

1 May 2020 
31 May 2019 
1 April 2019 
1 April 2019 
1 January 2020 
1 May 2020 
2 March 2021 
1 May 2021 

1 year 7 months 
8 months 
6 months 
6 months 
1 year 3 months 
1 year 7 months 
2 years 5 months 
2 years 7 months 

1 month from the Company and/or individual  
1 month from the Company and/or individual  
1 month from the Company and/or individual  
1 month from the Company and/or individual  
1 month from the Company and/or individual  
1 month from the Company and/or individual  
1 month from the Company and/or individual  
6 months from the Company and/or individual  

Consideration by the Directors of matters relating to Directors’ remuneration 
The following Directors were members of the Remuneration Committee when matters relating to the Directors’ remuneration 
for the year were being considered: 

•  Annette Court (Chair); 
•  Drummond Hall; 
•  Dr John Bates . 

The Remuneration Committee received assistance from Amanda Cusdin (Chief People Officer), Tina Clayton (Executive 
Vice President, Reward & Recognition) until December 2020, Tara Gonzalez (Executive Vice President, Reward & 
Recognition) from January 2021 and Vicki Bradin (General Counsel and Company Secretary) and other members of 
management (including the CEO and CFO), who may attend meetings by invitation, except when matters relating to their 
own remuneration are being discussed. 

156 
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Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
 
 
 
 
External advisors 
The Remuneration Committee continues to receive advice from Deloitte LLP, an independent firm of remuneration 
consultants appointed by the Remuneration Committee after consultation with the Board. During the year, Deloitte’s 
executive compensation advisory practice advised the Remuneration Committee on developments in market practice, 
corporate governance, institutional investor views, the development of the Company’s incentive arrangements and the 
review of the Policy. Total fees for advice provided to the Remuneration Committee during the year were £128,925 
(charged on a time spent basis). 

The Remuneration Committee is satisfied that the advice it has received has been objective and independent. 

Deloitte is a founding member of the Remuneration Consultants Group and adheres to its code in relation to executive 
remuneration consulting in the UK. Other parts of Deloitte have provided tax advice, specific corporate finance support in the 
context of merger and acquisition activity and unrelated corporate advisory services. 

Stitch, a Deloitte business, provided the Sage reward team with communication support on colleague reward and share plan 
communications during 2021.  

Statement of shareholding voting 
The table below sets out the results of the vote on the 2019 Policy at the 2019 AGM and the 2021 Report at the 2021 AGM: 

Remuneration Policy 
Remuneration Report 

Votes for 

Votes against 

Number 
747,391,904 
803,292,111 

% 

Number 
96.23  29,250,695 
91,511,968 
89.77 

% 

Votes  
Votes  
withheld 
cast 
3.77  776,642,599  97,632,667 
1,367,314 
10.23  894,804,079 

Annette Court 
Chair of the Remuneration Committee  

16 November 2021 

Annual Report and Accounts 2021  |  The Sage Group plc.

Annual Report and Accounts 2021  |  The Sage Group plc. 

157 
157

 
 
 
 
 
 
Directors’ Report
Directors’ Report

The Directors present their report together with the 
audited consolidated financial statements for the financial 
year ended 30 September 2021 (the “Annual Report and 
Accounts”). The Annual Report and Accounts contains 
statements that are not based on current or historical 
fact and are forward-looking in nature. Please refer to the 
“Disclaimer” on page 163.

Information included in the Strategic Report
The Directors’ Report, together with the Strategic Report 
on pages 1 to 66, represent the management report for the 
purpose of compliance with The Disclosure Guidance and 
Transparency Rules (the “DTRs”) 4.1.R.

As permitted by legislation, some of the matters required 
to be included in the Directors’ Report have instead been 
included in the Strategic Report as the Board considers 
them to be of strategic importance. Specifically, these are:

Subject matter

Future business 
developments

Greenhouse gas emissions, 
energy consumption and 
energy-efficiency action

Employment of disabled 
persons
Engagement with 
colleagues
Engagement with suppliers, 
customers and others

Important events affecting 
the Group after year end

Page reference

10 to 13 – Chief  
Executive’s review 
(Relevant information  
is also in the Corporate 
Governance Report on 
page 101)
32 to 37 – Environment 
section 
(Relevant information  
is also available in our 
Sustainability and Society 
Report on our website)
40 – People section

26 to 27 – Section 172(1) 
Statement, 38 to 40 and 9, 
14 and 15 
(Relevant information  
is also in the Corporate 
Governance Report on 
pages 88 to 95 and in  
this Directors’ Report on 
page 159)
48 of the Strategic Report 
and Note 18 to the financial 
statements on page 238

Corporate governance statement
The DTRs require certain information to be included in a 
corporate governance statement in the Directors’ Report. 
This information can be found in the Corporate Governance 
Report on pages 67 to 157, which is incorporated into 
this Directors’ Report by reference and, in the case of the 
information referred to in DTR 7.2.6, in this Directors’ Report.

158

Annual Report and Accounts 2021  |  The Sage Group plc.

Disclosure of information under Listing Rule 9.8.4

Sub-section of  
Listing Rule 
9.8.4R

7

12, 13

Detail

Page reference

Allotments of shares for 
cash pursuant to the Group 
employee share schemes
Shareholder waiver 
of dividend

227

162

Results and dividends
The results for the financial year are set out from page 165 
to 248. Full details of the proposed final dividend payment 
for the year ended 30 September 2021 are set out on 
page 233. The Board is proposing a final dividend of 11.63p 
per share following the payment of an interim dividend of 
6.05p per share on 18 June 2021. The proposed total dividend 
for the year is therefore 17.68p per share.

Going concern 
After making enquiries, the Directors have a reasonable 
expectation that Sage has adequate resources to continue 
in operational existence for at least 12 months from the  
date of signing these financial statements. Accordingly,  
they continue to adopt the going concern basis in preparing 
the financial statements. In reaching this conclusion, the 
Directors have had due regard to the following:

•  The Group has a robust balance sheet with £1.2bn of  
cash and available liquidity as at 30 September 2021  
and strong underlying cash conversion of 126%, reflecting 
the strength of the subscription business model. Further 
information on the available cash resources and 
committed bank facilities is provided in note 13 to  
the financial statements on pages 218 to 221.

•  The financial position of Sage, its cash flows, financial risk 
management policies and available debt facilities, which 
are described in the financial statements, and Sage’s 
business activities, together with the factors likely to 
impact its future growth and operating performance, 
which are set out in the Strategic Report on pages 42 
to 49. 

•  The Directors have reviewed liquidity and covenant 

forecasts for the Group for the period to 31 March 2023, 
which reflect the expected impact of Covid-19 on trading. 
Stress testing has been performed with the impact of 
severe increases in churn and significantly reduced levels 
of new customer acquisition and sales to existing 
customers being considered. 

Viability statement 
The full viability statement and the associated explanations 
made in accordance with provision 31 of the Code can be 
found on pages 65 to 66.

Research and development 
During the year, we incurred a cost of £281m (2020: £252m) 
in respect of research and development. Please see page 
192 (note 3.2 in the Financial Statements) for further details.

Political donations
No political donations were made in the year.

Directors and their interests
A list of Directors, their interests in the ordinary 
share capital of Sage, their interests in its long-term 
Performance Share Plan and details of their options over 
the ordinary share capital of Sage are given in the Directors’ 
Remuneration Report on pages 120 to 157. No Director had 
a material interest in any significant contract, other than a 
service contract or contract for services, with Sage or any 
of its operating companies at any time during the year.

The names of all persons who, at any time during the year, 
were Directors of Sage can be found on pages 70 and 71.

Sage maintains directors’ and officers’ liability insurance 
which provides appropriate cover for legal action brought 
against our Directors. Sage has also granted indemnities 
(which are qualifying third-party indemnity provisions under 
the Companies Act 2006) to each member of the Board, 
under which it has agreed to indemnify the Directors 
to the extent permitted by law and by Sage’s articles of 
association, in respect of all liabilities incurred in connection 
with the performance of their duties as a Director of Sage 
or any of its subsidiaries. These indemnities are currently in 
force. Neither these indemnities nor the insurance provides 
cover in the event that an indemnified individual is proven 
to have acted fraudulently or dishonestly.

Employment policy
The Group continues to give full and fair consideration to 
applications for employment made by disabled persons, 
having regard to their respective aptitudes and abilities. 
This includes, where practicable, the continued employment 
of those who may become disabled during their 
employment, and the provision of training and career 
development and promotion opportunities, where 
appropriate. Please refer to page 40 for further details.

Engagement with colleagues
The Group has continued its policy of colleague involvement 
by making information available and consulting, where 
appropriate, with colleagues on matters of concern to them. 
Colleagues regularly receive updates on the financial and 
economic factors affecting the Group, and conversely the 
Group regularly seeks feedback from colleagues, including 
through pulse surveys. Many colleagues participate in 
Sage’s share option schemes and a long-term Performance 
Share Plan. Further details of colleague engagement and 
how the Directors have had regard to colleague interests 
and the effect of that regard on principal decisions taken 
by the Board during the year (including the role of our Board 
Associate) are provided on pages 38 to 40, 82, 90, 91 and 95.

Engagement with other stakeholders
Details of engagement with stakeholders including 
suppliers, customers and others in a business relationship 
with Sage and information on how the Directors have had 
regard to their interests and the effect of that regard on 
principal decisions taken by the Board during the year are 
provided on pages 9, 14, 15, 27 and 92 to 93.

Major shareholdings 
As at 30 September 2021, Sage had been notified, in 
accordance with the DTRs, of the following interests in 
its ordinary share capital1:

Name

Ordinary shares

% of capital2 Nature of holding

64,021,267

54,140,022

55,288,722

37,536,359

BlackRock, 
Inc.
Lindsell Train 
Limited
FIL Limited

Aviva plc & its 
subsidiaries

Notes:

5.90

5.01

5.1

3.43

Direct and 
Indirect
Direct

Direct and 
Indirect
Direct and 
Indirect

1.  In the period from 30 September 2021 to the date of this report, we 

received no further notifications.

2.  % as at date of notification. The DTRs require notification when the 
% voting rights (through shares and financial instruments) held by 
a person reaches, exceeds or falls below an applicable threshold 
specified in the DTRs.

Information provided to Sage under the DTRs is publicly 
available via the regulatory information service and on 
Sage’s website at sage.com.

Annual Report and Accounts 2021  |  The Sage Group plc.

159

Liquidation
If Sage is in liquidation, the liquidator may, with the 
authority of a special resolution of Sage and any other 
authority required by the statutes (as defined in the articles 
of association):

•  Divide among the members in specie the whole or any 

part of the assets of Sage; or

•  Vest the whole or any part of the assets in trustees upon 
such trusts for the benefit of members as the liquidator 
shall think fit.

Transfer of shares
Subject to the articles of association, any member may 
transfer all or any of his or her certificated shares by an 
instrument of transfer in any usual form or in any other 
form which the Board may approve. The Board may, in its 
absolute discretion, decline to register any instrument of 
transfer of a certificated share which is not a fully paid share 
(although not so as to prevent dealings in shares taking 
place on an open and proper basis) or on which Sage has 
a lien.

The Board may also decline to register a transfer of a 
certificated share unless the instrument of transfer is: 
(i) left at Sage’s Registered Office, or at such other place as 
the Board may decide, for registration; and (ii) accompanied 
by the certificate for the shares to be transferred and such 
other evidence (if any) as the Board may reasonably require 
to prove the title of the intending transferor or his or her 
right to transfer the shares.

The Board may permit any class of shares in Sage to be 
held in uncertificated form and, subject to the articles of 
association, title to uncertificated shares to be transferred 
by means of a relevant system and may revoke any such 
permission. Registration of a transfer of an uncertificated 
share may be refused where permitted by the statutes  
(as provided in the articles of association). 

Directors’ Report continued

Share capital
Sage’s share capital is as set out on page 228. Sage has a 
single class of share capital which is divided into ordinary 
shares of 14/77 pence each.

Rights and obligations attaching to shares

Voting
In a general meeting of Sage, the provisions of the 
Companies Act 2006 apply in relation to voting rights, 
subject to the provisions of the articles of association  
and to any special rights or restrictions as to voting 
attached to any class of shares in Sage (of which there 
 are none). In summary:

•  On a show of hands, each qualifying person (being an 

individual who is a member of Sage, a person authorised 
to act as the representative of a corporation or a person 
appointed as a proxy of a member) shall have one vote, 
except that a proxy has one vote for and one vote against 
a resolution if the proxy has been appointed by more than 
one member and has been given conflicting voting 
instructions by those members, or has been given 
discretion as to how to vote; and

•  On a poll, every qualifying person shall have one vote for 

every share which they hold or represent.

No member shall be entitled to vote at any general meeting 
or class meeting in respect of any shares held by them if 
any call or other sum then payable by them in respect of 
that share remains unpaid. Currently, all issued shares are 
fully paid.

Deadlines for voting rights
Full details of the deadlines for exercising voting rights in 
respect of the resolutions to be considered at the Annual 
General Meeting to be held on 3 February 2022 will be set 
out in the Notice of Annual General Meeting.

Dividends and distributions
Subject to the provisions of the Companies Act 2006, Sage 
may, by ordinary resolution, declare a dividend to be paid 
to the members, but no dividend shall exceed the amount 
recommended by the Board.

The Board may pay interim dividends, and also any fixed 
rate dividend, whenever the financial position of Sage, in the 
opinion of the Board, justifies its payment. All dividends shall 
be apportioned and paid pro-rata according to the amounts 
paid up on the shares.

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Annual Report and Accounts 2021  |  The Sage Group plc.

Repurchase of shares 
Sage obtained shareholder authority at the last Annual 
General Meeting held on 4 February 2021 to buy back in the 
market up to 109,355,465 ordinary shares (the “Buyback 
Authority”). Under the terms of the Buyback Authority, the 
minimum price which must be paid for each ordinary share 
is its nominal value and the maximum price is the higher  
of an amount equal to 105% of the average of the middle 
market quotations for an ordinary share as derived from  
the London Stock Exchange Daily Official List for the five 
business days immediately before the purchase is made  
and an amount equal to the higher of the price of the last 
independent trade of an ordinary share and the highest 
current independent bid for ordinary shares on the trading 
venue where the purchase is carried out (in each case 
exclusive of expenses). The Buyback Authority was used 
during FY21 to buy back, under two share buyback 
programmes, a total of 57,286,992 ordinary shares of 14/77 
pence each in Sage, as explained further below. Share 
repurchases are used from time to time as a method to 
control the Group’s leverage and decisions are made 
against strict price, volume and returns criteria that are 
agreed by the Board and regularly reviewed.

On 4 March 2021 Sage announced that a capital return  
of up to £300m would be executed via a share buyback 
programme (the “First Share Buyback Programme”). The 
First Share Buyback Programme commenced on 4 March 
2021 and ended on 3 September 2021. A total number of 
45,418,600 ordinary shares of 14⁄77 pence each in Sage were 
repurchased as part of the First Share Buyback Programme 
and are held in treasury. The aggregate amount of the 
consideration paid by Sage under the First Share Buyback 
Programme was £299,999,986.76 and the average price  
paid per ordinary share was £6.6052.

On 3 September 2021 Sage announced that a further  
capital return of up to £300m would be executed via a new 
share buyback programme (the “Second Share Buyback 
Programme”). The Second Share Buyback Programme 
commenced on 6 September 2021 and is expected to end  
no later than 24 January 2022. A total number of 11,868,392 
ordinary shares of 14⁄77 pence each in Sage were repurchased 
as part of the Second Share Buyback Programme between 
6 September and 30 September 2021 and are held in 
treasury. The aggregate amount of the consideration paid 
by Sage for these shares was £87,398,319.95 and the average 
price paid per ordinary share was £7.3640. 

Both the First and the Second Share Buyback Programmes 
(together the “Share Buyback Programmes”) are consistent 
with the Group’s disciplined approach to capital allocation 
and reflect its medium-term leverage objectives, strong 
ongoing cash generation and the sale proceeds from 
disposals completed in FY21. Please refer to page 98 of  
the Governance Report for further information on disposals 
completed in FY21 and page 97 for Board considerations 
setting out why share buyback was the chosen method of 
capital return.

All repurchases of ordinary shares under the Share Buyback 
Programmes were carried out in accordance with Chapter 
12 of the Listing Rules and those provisions of Article 5(1)  
of Regulation (EU) No. 596/2014 (as incorporated into UK 
domestic law by the European Union (Withdrawal) Act 2018) 
and the Commission Delegated Regulation (EU) 2016/1052 
(as incorporated into UK domestic law by the European 
Union (Withdrawal) Act 2018) dealing with buyback 
programmes.

A total number of 57,286,992 ordinary shares of 14⁄77 pence 
each in Sage were repurchased during FY21 as part of the 
Share Buyback Programmes and are held in treasury, to  
be utilised to meet obligations arising from share option 
programmes, or other allocations of shares, to colleagues or 
directors. The aggregate amount of the consideration paid 
by Sage was £387,398,306.71 and the average price paid per 
ordinary share was £6.7624. The shares purchased during 
FY21 represent approximately 5.11% of the called-up share 
capital of the Company, as at 30 September 2021. 

In the period from 1 October 2021 until 12 November 2021, 
further ordinary shares of 14⁄77 pence each in Sage were 
repurchased using the Buyback Authority, as part of the 
Second Share Buyback Programme. Please see page 48  
of the Strategic Report and page 238 of the financial 
statements for further information. Information on 
transactions in own shares is also publicly available via the 
regulatory information service and on Sage’s website at 
sage.com. 

Amendment of Sage’s articles of association
Any amendments to Sage’s articles of association may be 
made in accordance with the provisions of the Companies 
Act 2006 by way of special resolution. Sage’s articles of 
association were last amended at the Annual General 
Meeting held on 4 February 2021.

Appointment and replacement of Directors
Directors shall be not less than two and no more than 15 
in number. Directors may be appointed by Sage by ordinary 
resolution or by the Board. A Director appointed by the 
Board holds office until the Annual General Meeting and is 
then eligible for election by the shareholders, in accordance 
with Sage’s articles of association. 

Annual Report and Accounts 2021  |  The Sage Group plc.

161

Directors’ Report continued

The Board may from time to time appoint one or more 
Directors to hold employment or executive office for such 
period (subject to the provisions of the Companies Act 
2006) and on such terms as they may determine and may 
revoke or terminate any such appointment.

Under the articles of association, at every Annual General 
Meeting of Sage, every Director who held office on the date 
seven days before the date of the Notice of Annual General 
Meeting, shall retire from office (but shall be eligible for 
election or re-election by the shareholders). Sage may by 
special resolution (or by ordinary resolution of which special 
notice has been given) remove, and the Board may by 
unanimous decision remove, any Director before the 
expiration of his or her term of office. The office of Director 
shall be vacated if: (i) he or she resigns; (ii) he or she has 
become physically or mentally incapable of acting as a 
director and may remain so for more than three months  
and the Board resolves that his or her office is vacated;  
(iii) he or she is absent without permission of the Board from 
meetings of the Board for six consecutive months and the 
Board resolves that his or her office is vacated; (iv) he or she 
becomes bankrupt or makes an arrangement or 
composition with his or her creditors generally; (v) he or she 
is prohibited by law from being a director; or (vi) he or she is 
removed from office pursuant to the articles of association.

Powers of the Directors
The business of Sage will be managed by the Board 
which may exercise all the powers of Sage, subject to the 
provisions of Sage’s articles of association, the Companies 
Act 2006 and any ordinary resolution of Sage. Authority is 
sought from shareholders at each Annual General Meeting 
to grant the directors powers, in line with institutional 
shareholder guidelines and relevant legislation, in relation  
to the issue and buyback by the Company of its shares.

Shares held in the Employee Benefit Trust
The trustee of The Sage Group plc. Employee Benefit Trust 
has agreed not to vote any shares held in the Employee 
Benefit Trust at any general meeting. If any offer is made to 
shareholders to acquire their shares the trustee will not be 
obliged to accept or reject the offer in respect of any shares 
which are at that time subject to subsisting awards, but will 
have regard to the interests of the award holders and will 
have power to consult them to obtain their views on the 
offer. Subject to the above the trustee may take action with 
respect to any offer it thinks fair. The trustee has waived its 
right to dividends on the shares held in the trust.

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Significant agreements 
The following significant agreements contain provisions 
entitling the counterparties to exercise termination or 
other rights in the event of a change of control of Sage:

•  Under the terms of the £350m 1.625 per cent guaranteed 
Notes due 25 February 2031 issued by the Company and 
guaranteed by Sage Treasury Company Limited, a 
Noteholder has the right to require the Company to 
redeem or repay its Notes on a change of control of the 
Company where at the time of the occurrence of the 
change of control: (i) the Notes then in issue carry, on a 
solicited basis, an investment-grade credit rating which is 
either downgraded to non-investment grade or withdrawn 
(so long as the Notes are not upgraded or reinstated to an 
investment-grade rating by the relevant rating agency, or 
a replacement investment-grade rating of another rating 
agency on a solicited basis is not obtained, in each case 
within a set period of time, and the relevant rating agency 
confirms that its rating decision resulted, in whole or  
in part, from the occurrence of the change of control), or 
(ii) the Notes then in issue carry a non-investment grade 
credit rating from each rating agency then assigning a 
credit rating on a solicited basis or no credit rating from 
any rating agency on a solicited basis. Under the terms of 
the Notes, “change of control” is defined as: (i) any person 
or any persons acting in concert (as defined in the City 
Code on Takeovers and Mergers), other than a holding 
company (as defined in Section 1159 of the Companies 
Act 2006, as amended) whose shareholders are or are to 
be substantially similar to the pre-existing shareholders  
of the Company, shall become interested (within the 
meaning of Part 22 of the Companies Act 2006, as 
amended) in (x) more than 50 per cent. of the issued or 
allotted ordinary share capital of the Company or (y) 
shares in the capital of the Company carrying more than 
50 per cent. of the voting rights normally exercisable at  
a general meeting of the Company; or (ii) Sage Treasury 
Company Limited ceases to be a direct or indirect 
subsidiary of the Company; 

•  Under a note purchase agreement dated 20 May 2013 
relating to US$150m senior notes, Series F, due 20 May 
2023 and US$50m senior notes, Series G, due 20 May 2025 
between Sage Treasury Company Limited and the note 
holders and guaranteed by the Company, on a change  
of control of the Company, the Company will not take any 
action that consummates or finalises a change of control 
unless at least 15 business days prior to such action it 
shall have given to each holder of notes written notice 
containing and constituting an offer to prepay all notes  
on a date specified in such offer which shall be a business 
day occurring subsequent to the effective date of the 
change of control which is not less than 30 days or more 
than 60 days after the date of the notice of prepayments. 
Where a holder of notes accepts the offer to prepay, the 
prepayment shall be 100% of the principal amount of the 
notes together with accrued and unpaid interest thereon 

and shall be made on the proposed prepayment date.  
No prepayment under a change of control shall include 
any premium of any kind;

•  Under a note purchase agreement dated 26 January 2015 
relating to €55m senior notes, Series H, due 26 January 
2022, €30m senior notes, Series I, due 26 January 2023 
and US$200m senior notes, Series J, due 26 January 2025 
between Sage Treasury Company Limited and the note 
holders and guaranteed by the Company, on a change  
of control of the Company, the Company will not take any 
action that consummates or finalises a change of control 
unless at least 15 business days prior to such action it 
shall have given to each holder of notes written notice 
containing and constituting an offer to prepay all notes on 
the date specified in such offer which shall be a business 
day occurring subsequent to the effective date of the 
change of control which is not less than 30 days or more 
than 60 days after the date of notice of prepayments. 
Where a holder of notes accepts the offer to prepay, the 
prepayment shall be 100% of the principal amount of the 
notes together with accrued and unpaid interest thereon 
and any applicable net loss and, in each case, including 
the deduction of any applicable net gain and shall still be 
made on the proposed payment date. No prepayment 
under a change of control shall include any premium of 
any kind;

•  Under the terms of the note purchase agreements above, 
“control” is defined as per section 450 of the Corporation 
Tax Act 2010, and a “change of control” occurs if any 
person or group of persons acting in concert gains control 
of the Company; 

•  Under a dual tranche US$719m and £135m five-year 

multi-currency revolving credit facility agreement dated 
7 February 2018 between, amongst others, Sage Treasury 
Company Limited and the facility agent, and guaranteed 
by the Company, on a change of control, if any individual 
lender so requires and after having consulted with Sage 
Treasury Company Limited in good faith for not less than 
30 days following the change of control, the facility agent 
shall, by not less than 10 business days’ notice to Sage 
Treasury Company Limited, cancel the commitment of 
that lender and declare the participation of that lender in 
all outstanding loans, together with accrued interest and 
all other amounts accrued under the finance documents, 
immediately due and payable, whereupon the 
commitment of that lender will be cancelled and all such 
outstanding amounts will become immediately due 
and payable. In respect of this revolving credit facility 
agreement, “control” is defined as per section 840 of the 
Income and Corporation Taxes Act 1998;

•  The platform reseller agreement dated 31 January 2015 
relating to the Company’s strategic arrangements with 
Salesforce.com EMEA Limited contains a change of 
control right enabling Salesforce to terminate the 
agreement in the event there is a change of control in 
favour of a direct competitor of Salesforce.com EMEA 
Limited. The agreement contains post-termination 
requirements upon Salesforce to support a transition for 
up to a specified period. In respect of the platform reseller 
agreement with Salesforce.com EMEA Limited, “change  
of control” occurs where a corporate transaction results 
in the owners of the subject entity owning less than 50% 
of the voting interests in that entity as a result of the 
corporate transaction; and

•  All of Sage’s employee share plans contain provisions 
relating to a change of control of The Sage Group plc. 
Outstanding awards and options may vest and become 
exercisable on a change of control, subject, where 
applicable, to the satisfaction of any applicable 
performance conditions and time pro-rating.

Branch
The Group, through various subsidiaries, has a branch 
in France. Further details are included in note 19 on 
pages 238 to 240.

Financial risk management
The Group’s exposure to and management of capital, 
liquidity, credit, interest rate and foreign currency risk 
are shown in note 14.6 to the financial statements. 
Our approach to risk management generally and our 
principal risks can be found in note 14.6 and on 
pages 50 to 64. 

Disclaimer
The purpose of this Annual Report and Accounts is to 
provide information to the members of Sage. The Annual 
Report and Accounts has been prepared for, and only for, 
the members of Sage, as a body, and no other persons. 
Sage, its Directors and employees, agents or advisors do 
not accept or assume responsibility to any other person to 
whom this document is shown or into whose hands it may 
come and any such responsibility or liability is expressly 
disclaimed. The Annual Report and Accounts contains 
certain forward-looking statements with respect to 
the operations, performance and financial condition 
of the Group. By their nature, these statements involve 
uncertainty since future events and circumstances 
can cause results and developments to differ materially 
from those anticipated. The forward-looking statements 
reflect knowledge and information available at the date of 
preparation of this Annual Report and Accounts and Sage 
undertakes no obligation to update these forward-looking 
statements. Nothing in this Annual Report and Accounts 
should be construed as a profit forecast.

Annual Report and Accounts 2021  |  The Sage Group plc.

163

Directors’ Report continued

Statement of Directors’ responsibilities
The Directors are responsible for preparing the Annual 
Report and Accounts, including the Directors’ Remuneration 
Report and the financial statements of the Group and Sage, 
in accordance with applicable laws and regulations.

Company law requires the Directors to prepare financial 
statements for each financial year. Under that law the 
Directors have prepared the Group and Sage financial 
statements in accordance with International Accounting 
Standards (“IAS”) in conformity with the requirements of the 
Companies Act 2006. Additionally, the Financial Conduct 
Authority’s Disclosure Guidance and Transparency Rules 
require the directors to prepare the Group financial 
statements in accordance with International Financial 
Reporting Standards (“IFRS”) adopted pursuant to 
Regulation (EC) No 1606/2002 as it applies in the European 
Union (“EU”). Under company law, the Directors must not 
approve the financial statements unless they are satisfied 
that they give a true and fair view of the state of affairs of 
Sage and the Group and of the profit or loss of the Group 
and Sage for that period.

In preparing these financial statements the Directors are 
required to:

•  Select suitable accounting policies and then apply 

them consistently;

•  Make judgements and estimates that are reasonable 

and prudent;

•  State whether, for the Group and Sage, IAS in conformity 

with the requirements of the Companies Act 2006 and, for 
the Group, IFRS as adopted pursuant to Regulation (EC) 
No 1606/2002 as it applies in the EU have been followed, 
subject to any material departures disclosed and 
explained in the financial statements; and

•  Prepare the financial statements on the going concern 

basis, unless it is inappropriate to presume that Sage will 
continue in business.

The Directors are responsible for keeping adequate 
accounting records that are sufficient to show and explain 
Sage’s transactions and disclose with reasonable accuracy 
at any time the financial position of Sage and the Group and 
to enable them to ensure that the financial statements and 
the Directors’ Remuneration Report comply with the 
Companies Act 2006 and, as regards the Group’s financial 
statements, Article 4 of the International Accounting 
Standards Regulation. They are also responsible for 
safeguarding the assets of Sage and the Group and hence 
for taking reasonable steps for the prevention and detection 
of fraud and other irregularities.

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Directors’ statement 
The Directors as at the date of this report, whose names 
and functions are listed in the Board of Directors’ section 
on pages 70 to 71, confirm that:

•  To the best of their knowledge, the Group and Sage’s 
financial statements, which have been prepared in 
accordance with IAS in conformity with the requirements 
of the Companies Act 2006 and, for the Group, IFRS as 
adopted pursuant to Regulation (EC) No 1606/2002 as it 
applies in the EU and IFRS issued by the IASB, give a true 
and fair view of the assets, liabilities, financial position and 
profit or loss of the Group; and

•  To the best of their knowledge, the Directors’ Report and 

the Strategic Report include a fair review of the 
development and performance of the business and the 
position of the Group, together with a description of the 
principal risks and uncertainties that it faces.

Each Director as at the date of this report further 
confirms that:

•  So far as the Director is aware, there is no relevant audit 
information of which Sage’s auditors are unaware; and
•  The Director has taken all the steps that he or she ought 
to have taken as a Director in order to make himself/
herself aware of any relevant audit information and 
to establish that the Sage’s auditors are aware of 
that information.

This confirmation is given and should be interpreted in 
accordance with the provisions of section 418 of the 
Companies Act 2006.

In addition, the Directors as at the date of this report 
consider that the Annual Report and Accounts, taken as 
a whole, is fair, balanced and understandable and provides 
the information necessary for shareholders to assess Sage’s 
and the Group’s position, performance, business model 
and strategy.

By Order of the Board

Vicki Bradin
Company Secretary

16 November 2021

The Sage Group plc. 
Company number 02231246

Group financial statements
Contents

Independent Auditor’s Report to the members of The Sage Group plc 

166

Group financial statements

Consolidated income statement
Consolidated statement of comprehensive income
Consolidated balance sheet
Consolidated statement of changes in equity
Consolidated statement of cash flows

Notes to the Group  
financial statements

1. Basis of preparation and critical accounting estimates 
and judgements

Results for the year
2. Segment information
3. Profit before income tax
4. Income tax expense
5. Earnings per share

Operating assets and liabilities
6. Intangible assets
7. Property, plant and equipment
8. Equity investments
9. Working capital
10. Provisions
11. Post-employment benefits
12. Deferred income tax

Net debt and capital structure
13. Cash flow and net debt
14. Financial instruments
15. Equity

Other notes
16. Acquisitions and disposals
17. Related party transactions
18. Events after the balance sheet date
19. Group undertakings

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177
178
179
180

181

184
189
198
200

202
206
208
208
212
213
216

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222
227

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Independent Auditor’s Report to the members of the Sage Group plc 

Opinion  
In our opinion:  

•  The Sage Group plc’s group financial statements and parent company financial statements (the “financial statements”) 

give a true and fair view of the state of the group’s and of the parent company’s affairs as at 30 September 2021 and of the 
group’s profit for the year then ended; 

•  the group financial statements have been properly prepared in accordance with International Accounting Standards in 
conformity with the requirements of the Companies Act 2006 and International Financial Reporting Standards adopted 
pursuant to Regulation (EC) No. 1606/2002 as it applies in the European Union;  

•  the parent company financial statements have been properly prepared in accordance with United Kingdom Generally 

Accepted Accounting Practice; and 

•  the financial statements have been prepared in accordance with the requirements of the Companies Act 2006. 

We have audited the financial statements of The Sage Group plc (the ‘parent company’) and its subsidiaries (the ‘group’) 
for the year ended 30 September 2021 which comprise: 

Group 
Consolidated balance sheet as at 30 September 2021  
Consolidated income statement for the year then ended 

Consolidated statement of comprehensive income for the 
year then ended 
Consolidated statement of changes in equity for the year 
then ended 
Consolidated statement of cash flows for the year then ended   
Related notes 1 to 19 to the financial statements, including a 
summary of significant accounting policies 

Parent company 
Company balance sheet as at 30 September 2021 
Company statement of changes in equity for the year then 
ended 
Related notes 1 to 8 to the financial statements including  
a summary of significant accounting policies  

The financial reporting framework that has been applied in the preparation of the group financial statements is applicable law 
and International Accounting Standards in conformity with the requirements of the Companies Act 2006 and International 
Financial Reporting Standards adopted pursuant to Regulation (EC) No. 1606/2002 as it applies in the European Union.  
The financial reporting framework that has been applied in the preparation of the parent company financial statements is 
applicable law and United Kingdom Accounting Standards, including FRS 102 “The Financial Reporting Standard applicable  
in the UK and Republic of Ireland” (United Kingdom Generally Accepted Accounting Practice). 

Basis for opinion  
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our 
responsibilities under those standards are further described in the Auditor’s responsibilities for the audit of the financial 
statements section of our report. We are independent of the group in accordance with the ethical requirements that are 
relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard as applied to listed public 
interest entities, and we have fulfilled our other ethical responsibilities in accordance with these requirements. 

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion. 

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Conclusions relating to going concern  
In auditing the financial statements, we have concluded that the directors’ use of the going concern basis of accounting 
 in the preparation of the financial statements is appropriate. Our evaluation of the directors’ assessment of the group  
and parent company’s ability to continue to adopt the going concern basis of accounting included the following: 

•  We understood the process undertaken by management to perform the going concern assessment, including the 

evaluation of the ongoing impact of Covid-19 on the Group and the Group’s access to available sources of liquidity  
and any associated covenants; 

•  We obtained management’s going concern assessment, including the cash forecast and covenant calculation for the going 

concern period to 31 March 2023 and assessed whether the period applied is appropriate; 

•  The Group has modelled a base case which is consistent with the assumptions used in the Group’s impairment 

assessment; 4 sensitivity scenarios which gradually stress the customer churn and New Customer Acquisition (NCA) 
assumptions; and a reverse stress test to determine how much additional downside in trading could be absorbed before  
a breach of covenants occurs (based on the stress testing this would occur ahead of any liquidity shortfall); 

•  We assessed the reasonableness of all key assumptions, with a particular focus on NCA, churn, margin and working capital. 

This has been performed by: 
•  checking the arithmetical accuracy of management’s model;  
•  assessing the historical forecasting accuracy of the Group by comparing actual revenue and underlying profit to forecast 

for the previous five years;  

•  reconciling the working capital assumptions with the risk assumed within the expected credit loss calculation; and  
•  checking for consistency of the forecasts with other areas of the audit including the impairment assessment. 

•  We compared the reduction in revenues assumed in the most severe scenario presented by management, to the revenue 
declines demonstrated during the peak of the Covid-19 pandemic and the financial crisis in 2008/2009. We also compared 
the forecast result to reports from analysts and expected revenue trends to industry forecasts including the impact  
of Covid-19;  

•  We confirmed the availability of the revolving credit facilities (‘RCF’) and the related covenants by comparing to the 

underlying agreements and reperforming management’s forecast covenant ratio compliance calculations to check for 
breaches of each covenant ratio throughout the going concern period under each scenario presented by management;  

•  We compared October trading performance to management’s Covid-19 forecast by obtaining the latest available 

management accounts and latest available Group cash report to identify any issues with current trading and cashflows;  

•  We recalculated the results of the sensitivity testing performed by management to determine the impact of reasonably 

possible fluctuations in key assumptions on the Group’s available liquidity and covenant compliance;  

•  We reperformed management's reverse stress test to establish the level of change in revenue (churn) necessary to cause a 

liquidity or financial covenant breach and considered the likelihood of such a change;  

•  We considered the further mitigating actions available to the Group, such as reducing discretionary bonuses and 

marketing expenses, and the feasibility of management being able to execute such mitigating actions, when considering 
the likelihood of the reverse stress test scenario; and  

•  We reviewed the appropriateness of management’s going concern disclosure in describing the risks associated with its 
ability to continue to operate as a going concern for a period of 16 months from the date of approval of the financial 
statements to 31 March 2023. 

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, 
individually or collectively, may cast significant doubt on the group and parent company’s ability to continue as a going 
concern for the period to 31 March 2023.  

In relation to the group and parent company’s reporting on how they have applied the UK Corporate Governance Code, we 
have nothing material to add or draw attention to in relation to the directors’ statement in the financial statements about 
whether the directors considered it appropriate to adopt the going concern basis of accounting. 

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant 
sections of this report. However, because not all future events or conditions can be predicted, this statement is not a 
guarantee as to the group’s ability to continue as a going concern. 

Annual Report and Accounts 2021  |  The Sage Group plc.

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Independent Auditor’s Report to the members of the Sage Group plc continued 

Overview of our audit approach 
Audit scope 

•  We performed an audit of the complete financial information of 6 components and audit 

procedures on specific balances for a further 4 components.  

•  The components where we performed full or specific audit procedures accounted for 92%  

of adjusted Profit before tax, 90% of Revenue and 98% of Total assets. 

Key audit matters 

Materiality 

•  Inappropriate timing of revenue recognition, including cut-off and deferral  
•  Recoverability of goodwill and other intangible assets 
•  Overall group materiality of £14.6 million which represents 5% of adjusted Profit before tax. 

An overview of the scope of the parent company and group audits  
Tailoring the scope 

Our assessment of audit risk, our evaluation of materiality and our allocation of performance materiality determine our audit 
scope for each component within the Group. Taken together, this enables us to form an opinion on the consolidated financial 
statements. We take into account size, risk profile, the organisation of the group and effectiveness of group-wide controls, 
changes in the business environment and other factors such as recent Internal audit results when assessing the level of work 
to be performed at each component. 

In assessing the risk of material misstatement to the Group financial statements, and to ensure we had adequate 
quantitative coverage of significant accounts in the financial statements, of the 22 reporting components of the Group, we 
selected 10 components covering entities within the United Kingdom and Ireland, France, North America, Germany, Spain 
and South Africa, which represent the principal business units within the Group. 

Of the 10 components selected, we performed an audit of the complete financial information of 6 components (“full scope 
components”) which were selected based on their size or risk characteristics. For the remaining 4 components (“specific 
scope components”), we performed audit procedures on specific accounts within that component that we considered had 
the potential for the greatest impact on the significant accounts in the financial statements either because of the size of 
these accounts or their risk profile.  

The charts below illustrate the coverage obtained from the work performed by our audit teams. 

Reporting components 
Full scope 
Specific scope 
Full and specific scope coverage 
Remaining components 
Total Reporting components 

% Group 
adjusted 
Profit 
before tax* 
87% 
5% 
92% 
8% 
100% 

Number 
6 
4 
10 
12 
22 

2021 

% Group 
Revenue 
61% 
29% 
90% 
10% 
100% 

% Total 
assets 
91% 
7% 
98% 
2% 
100% 

Note 
1,3 
2,3 

4 

2020 

% Group 
adjusted 
Profit before 
tax* 
76% 
15% 
91% 
9% 
100% 

Number 
6 
5 
11 
12 
23 

% Group 
Revenue 
63% 
28% 
91% 
9% 
100% 

% Total 
assets 
89% 
6% 
95% 
5% 
100% 

Notes 
1. 

3 of the 6 full scope components relate to the Parent Company and other corporate entities whose activities include the Group’s treasury 
management and consolidation adjustments. The other 3 full scope components are UKI, France, and North America Sage Business  
Solutions Division.  

2.  Specific scope components are Germany, North America Intacct, Spain, and South Africa. The audit scope of these specific scope components may 
not have included testing of all significant accounts of the component but will have contributed to the coverage of significant accounts selected for 
testing by the Primary audit team.  

3.  The Group audit risk in relation to revenue recognition was subject to audit procedures at each of the full and specific scope locations with 

4. 

significant revenue streams (being 3 full scope components and 4 specific scope components). The Group audit risk in relation to the recoverability 
of goodwill and other intangible assets was subject to audit procedures by the Primary audit team on the entire balance. 
In the current year, the remaining 12 components contributed a net 8% of adjusted Profit before tax* and the individual contribution of these 
components ranged from nil to 1% of the Group’s adjusted Profit before tax*. For these components, the Primary audit team performed other 
procedures, including overall analytical review procedures and testing of consolidation journals, intercompany eliminations and foreign currency 
translation recalculations to respond to potential risks of material misstatement to the Group financial statements. 

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Changes from the prior year  

The change in the total number of reporting components from 23 to 22 was as a result of disposal of the Brazilian business  
in the prior year. 

Involvement with component teams  

In establishing our overall approach to the Group audit, we determined the type of work that needed to be undertaken  
at each of the components by us, as the primary audit engagement team, or by component auditors from other EY global 
network firms operating under our instruction. Of the 6 full scope components, audit procedures were performed on 2 of 
these directly by the primary audit team. For the 4 specific scope components, where the work was performed by component 
auditors, we determined the appropriate level of involvement to enable us to determine that sufficient audit evidence had 
been obtained as a basis for our opinion on the Group as a whole. 

Kathryn Barrow continues to be the Senior Statutory Auditor and, together with other members of the primary audit team, 
has performed a series of virtual visits and video/teleconferences with teams at key audit locations (see below for further 
COVID-19 impacts and response). These visits included participation in key component team’s closing meeting calls in  
which status and conclusions were discussed as well as meeting with the respective local management teams. Separate 
audit planning sessions were held with key members of the Group finance team and Audit Committee Chair, in which  
Kathryn communicated the audit plan and the approach to key judgements and estimates. We have continued our 
established approach to oversight of the work of component teams through the review of planning and conclusion 
deliverables. The Primary team interacted regularly with the component teams where appropriate during various stages of 
the audit, reviewed relevant, selected working papers and were responsible for the scope and direction of the audit process. 
This, together with the additional procedures performed at Group level, gave us appropriate evidence for our opinion on the 
Group financial statements. 

Impact of COVID-19 pandemic 
The COVID-19 outbreak, including travel and lockdown restrictions, has impacted a significant portion of the Group’s financial 
year. As a result of these measures, the oversight visits were held virtually through the use of video or teleconferencing 
facilities, including meetings with local Sage management. Close meetings for all component teams were held via video 
conference in October 2021 with attendance from the primary team, including the senior statutory auditor. 

For all components, the review of relevant audit work papers was facilitated by the EY electronic audit file platform, screen 
sharing or the provision of copies of work papers direct to the Group audit team. 

Based upon the above approach we are satisfied that we have been able to perform sufficient and appropriate oversight  
of our component teams. 

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Independent Auditor’s Report to the members of the Sage Group plc continued 

Key audit matters  
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the 
financial statements of the current period and include the most significant assessed risks of material misstatement  
(whether or not due to fraud) that we identified. These matters included those which had the greatest effect on: the overall 
audit strategy, the allocation of resources in the audit; and directing the efforts of the engagement team. These matters  
were addressed in the context of our audit of the financial statements as a whole, and in our opinion thereon, and we do  
not provide a separate opinion on these matters. 

Key observations communicated 
to the Audit Committee  

Based on the 
procedures performed, 
we consider the 
recognition of revenue 
to be appropriate 
 for the year ended  
30 September 2021.  
We did not identify a 
material misstatement 
as a result of 
inappropriate timing  
of revenue recognition, 
cut-off or deferral.  
Furthermore, we 
consider the financial 
statement disclosures 
to be appropriate. 

Risk 

Our response to the risk 

Inappropriate timing of 
revenue recognition, 
including cut-off  
and deferral  
Refer to the Audit Committee 
Report (page 110); Accounting 
policies (page 182); and Note 2.1  
of the Consolidated Financial 
Statements (page 186) 
The Group has reported 
revenues of £1,846m  
(FY20: £1,903m) with deferred 
income at 30 September 2021 
of £621m (FY20: £600m).  
We assessed revenue 
recognition as a fraud risk as 
revenue forms the basis for 
certain of the Group’s key 
performance indicators, both 
in external communications 
and for management 
incentives. 
We identified a specific risk of 
fraud and error in respect of 
inappropriate revenue 
recognition given the nature 
of the Group’s products and 
services. The risk specifically 
relates to the inappropriate 
timing of revenue recognition, 
including cut-off and timing of 
recognition of deferred 
revenue. 

Walkthroughs and controls 
•  We performed walkthroughs of each significant class of revenue 

transactions and assessed the design effectiveness of key 
financial controls, however we did not test the operating 
effectiveness of these controls at all components.  

•  For one component, we tested the operating effectiveness of  
certain internal controls as this was identified as the most 
efficient audit approach. 

Timing of revenue recognition, including cut-off and deferral 
•  We evaluated management’s determination of whether the nature 
of the Group’s products and services resulted in the provision of 
 a good or service at a point in time or over a contractual term,  
by reviewing a sample of customer contracts against the 
requirements of IFRS 15. This included the assessment of new or 
one-off transactions, by comparing the accounting treatment to 
the Group accounting policy and IFRS 15. The customer contracts 
take different forms depending upon the products/services sold 
and local legal practice. Our procedures included consideration 
as to whether this fulfilled the IFRS 15 definition of a ‘contract 
 with a customer’. 

•  At all revenue generating full and specific scope components  

we adopted a data analysis approach in relation to revenue and 
receivables. Our procedures involved testing full populations of 
transaction data and included correlation analysis between 
invoiced revenue, receivables and cash, as well as analysis of 
credit notes. Where the postings did not follow our expectation, 
we investigated and understood a sample to assess their validity 
by agreeing the transactions back to source documentation. 
•  In respect of deferred income, for products and services where 

revenue is earned over a contractual term, we: 
•  tested a sample of transactions to determine that the amount  
of revenue recognised in the year and the amount deferred at 
the balance sheet date were accurately calculated based on 
progress of the contract, and/or 

•  At certain components, with support from EY IT team  

members, we utilised data analysis to facilitate independent 
reperformance of certain management calculations, including 
deferred income. This included testing a sample of the data 
inputs against 3rd party evidence, such as the contract with 
 the customer (as defined above).  

•  We have performed cut-off testing for a sample of revenue  

items and credit notes booked either side of the year end date to 
determine that revenue was recognised in the period in which  
the contract was agreed by both Sage and the customer and the 
software has been made available to the customer.  

Management override 
•  Audit teams at full and specific scope components with 

significant revenue streams performed specific procedures to 
address the risk of management override, including testing to 
identify unusual, new or significant transactions or contractual 
terms and targeted journal entry testing over manual journal 
entries.  
Disclosures 
•  We also considered the adequacy of the Group’s disclosures 
relating to revenue recognition in notes 1 (critical accounting 
estimates and judgements) and note 3.1 (Revenue). 

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Key observations communicated 
to the Audit Committee  

We concluded that no 
impairment of goodwill 
or other intangible 
assets is required in  
the current year. 
We have concluded 
that the methodology 
applied is reasonable, 
that the forecast period 
is appropriate and that 
the impairment models 
are mathematically 
accurate. Management 
have also established  
a reliable methodology 
for determining the 
underlying assumptions, 
including forecast 
growth rates, margin 
and discount rates. 
The additional 
sensitivity disclosures  
in note 6.1 of the Group 
financial statements 
adequately reflect that  
a reasonably possible 
change in certain key 
assumptions in Iberia 
could lead to a different 
conclusion in respect  
of the recoverability  
of goodwill. 

Risk 

Our response to the risk 

Valuation model 
Management performed its annual impairment assessment as at 
 30 June 2021. 
We obtained the impairment assessment and tested the 
methodology applied in the value in use calculations for each of the 
CGUs as compared to the requirements of IAS 36, Impairment of 
Assets, including the appropriateness of the forecast periods, which 
were consistent with management’s strategic planning horizon, and 
the mathematical accuracy of management’s model. 
We considered whether any significant changes occurred between 
management’s assessment date and the year end that would 
impact the impairment test conclusion. We did this by reviewing the 
ongoing performance of the business and confirmed that where 
there has been a year-on-year decline (as has been communicated 
for Iberia) that this reflected expectations given the transition to 
software subscriptions, particularly cloud based subscriptions, and 
was materially consistent with the forecasts used in the impairment 
assessments.  
Key assumptions in the valuation 
We evaluated the key underlying assumptions used in the 
valuations including growth rates, margin and the discount  
rates applied.  
•  We assessed the appropriateness of the key assumptions used in 

the FY22 forecasts including new customer acquisition, 
upsell/add-ons and level of churn by assessing these against the 
results achieved in FY21 and the prior track record of growth. 
•  For forecasts for FY22-FY24, we considered the latest market 

trends to evaluate whether there is evidence that the forecast 
growth rates assumed for this period should be lower than 
 the FY21 current growth rate.  

•  We tested the reasonableness of long-term growth rates applied 

after the forecast period by comparing the rates used by 
management to macroeconomic forecasts.  

•  We tested the discount rates, with the involvement of our internal 
valuation specialists, by reference to comparable market data and 
the specific risk profile relevant to each respective CGU, 
compared to the rates used by management.  

•  We performed downside sensitivity analysis on key assumptions 
in the models, including combinations thereof, to understand  
the parameters that, should they arise, cause an impairment  
of goodwill. 

Disclosures 
•  We considered the appropriateness of the related disclosures 
provided in note 6.1 in the Consolidated financial statements,  
in particular the sensitivity disclosures. 

Recoverability of goodwill 
and other intangible assets  
Refer to the Audit Committee 
Report (page 110); Accounting 
policies (page 202); and Note 6.1 
of the Consolidated Financial 
Statements (page 202) 
Goodwill and other intangible 
assets of £1,877 million and 
£190 million are recognised in 
the Group’s consolidated 
balance sheet at 30 
September 2021, respectively.  
We continue to include the 
recoverability of goodwill and 
other intangible assets as a 
Key Audit Matter due to:  
•  the estimation involved in 
determining the future 
performance of the Cash 
Generating Units (CGUs);  

•  the magnitude of the 
goodwill and other 
intangible asset balances; 

•  the audit effort and 

executive involvement, 
despite the changes in our 
significant risk designation 
explained below. 

The risk in the prior year was 
specific to the Intacct and 
Iberia CGUs, however from  
1 October 2020, management 
now monitors the Intacct 
business at a combined level 
with the North America SBS 
business and have created a 
North America group of CGUs 
(including NA SBS and Intacct). 
Due to the substantial 
headroom on this group of 
CGUs for goodwill impairment 
testing purposes, we no longer 
designate this as a significant 
risk. Similarly, management 
continue to execute their 
subscription/cloud strategy in 
Iberia which has increased the 
level of headroom of the value 
in use above the net book value 
of the assets and therefore is 
also no longer considered a 
significant risk. 

In the prior year, our revenue recognition key audit matter included two specified risks. In the current year, we have  
re-assessed the second of these risks, being the inappropriate measurement of revenue attributed to products and services 
provided when sold together as a bundle. Our judgement is that the magnitude and likelihood of error is reduced as the 
Group continues to focus on subscription models to the extent that 92% of 2021 revenues are “recurring”. This has therefore 
been removed as a significant risk in the current year albeit still subject to audit procedures commensurate with our overall 
audit plan. 

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Our application of materiality  
We apply the concept of materiality in planning and performing the audit, in evaluating the effect of identified misstatements 
on the audit and in forming our audit opinion.  

Materiality 

The magnitude of an omission or misstatement that, individually or in the aggregate, could reasonably be expected to 
influence the economic decisions of the users of the financial statements. Materiality provides a basis for determining the 
nature and extent of our audit procedures. 

We determined materiality for the Group to be £14.6 million (2020: £16.3 million), which is 5% (2020: 5%) of adjusted Profit 
before tax. We believe that Profit before tax adjusted for non-recurring items provides us with the most relevant performance 
measure to the stakeholders of the entity. Non-recurring items are set out in note 3.6 of the Group’s financial statements and 
are summarised in the graphic below.  

We determined materiality for the Parent Company to be £42.6 million (2020: £41.4 million), which is 1% (2020: 1%) of equity. 
We believe that equity is an appropriate basis to determine materiality given the nature of the Parent Company as the holding 
company of the Group. Any balances in the Parent Company financial statements that were relevant to our audit of the 
consolidated Group were audited using an allocation of Group performance materiality.  

Starting basis

•  Total profit before tax of £347m

Adjustments

Adjustments for non-recurring items
•  Net gain on disposal of subsidiaries - (£126m)
•  Office Relocation - £9m
•  Restructuring Costs - £62m

Materiality

•  Totals £292m
•  Materiality of £14.6m (5% of materiality basis)

During the course of our audit, we reassessed initial materiality with the only change in the final materiality from our original 
assessment at planning being to reflect the actual reported performance of the Group in the year. 

Performance materiality 

The application of materiality at the individual account or balance level. It is set at an amount to reduce to an appropriately 
low level the probability that the aggregate of uncorrected and undetected misstatements exceeds materiality. 

On the basis of our risk assessments, together with our assessment of the Group’s overall control environment, our 
judgement was that performance materiality was 75% (2020: 75%) of our planning materiality, namely £10.9m (2020: £12.2m). 
We have set performance materiality at this percentage due to our assessment of the control environment and lower 
likelihood of misstatements.  

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Audit work at component locations for the purpose of obtaining audit coverage over significant financial statement accounts 
is undertaken based on a percentage of total performance materiality. The performance materiality set for each component 
is based on the relative scale and risk of the component to the Group as a whole and our assessment of the risk of 
misstatement at that component. In the current year, the range of performance materiality allocated to components  
was £1.0m to £6.7m (2020: £1.1m to £6.9m).  

Reporting threshold 

An amount below which identified misstatements are considered as being clearly trivial. 

We agreed with the Audit Committee that we would report to them all uncorrected audit differences in excess of £0.7m  
(2020: £0.8m), which is set at 5% of planning materiality, as well as differences below that threshold that, in our view, 
warranted reporting on qualitative grounds.  

We evaluate any uncorrected misstatements against both the quantitative measures of materiality discussed above and in 
light of other relevant qualitative considerations in forming our opinion. 

Other information  

The other information comprises the information included in the annual report set out on pages 1-164, other than the 
financial statements and our auditor’s report thereon. The directors are responsible for the other information contained 
within the annual report.  

Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly 
stated in this report, we do not express any form of assurance conclusion thereon.  

Our responsibility is to read the other information and, in doing so, consider whether the other information is materially 
inconsistent with the financial statements or our knowledge obtained in the course of the audit or otherwise appears to be 
materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to 
determine whether there is a material misstatement in the financial statements themselves. If, based on the work we have 
performed, we conclude that there is a material misstatement of the other information, we are required to report that fact. 

We have nothing to report in this regard. 

Opinions on other matters prescribed by the Companies Act 2006 
In our opinion, the part of the directors’ remuneration report to be audited has been properly prepared in accordance with  
the Companies Act 2006. 

In our opinion, based on the work undertaken in the course of the audit: 

•  the information given in the strategic report and the directors’ report for the financial year for which the financial 

statements are prepared is consistent with the financial statements and those reports have been prepared in accordance 
with applicable legal requirements; 

•  the information about internal control and risk management systems in relation to financial reporting processes and about 

share capital structures, given in compliance with rules 7.2.5 and 7.2.6 in the Disclosure Rules and Transparency Rules 
sourcebook made by the Financial Conduct Authority (the FCA Rules), is consistent with the financial statements and has 
been prepared in accordance with applicable legal requirements; and 

•  information about the company’s corporate governance statement and practices and about its administrative, 

management and supervisory bodies and their committees complies with rules 7.2.2, 7.2.3 and 7.2.7 of the FCA Rules. 

Matters on which we are required to report by exception 
In the light of the knowledge and understanding of the group and the parent company and its environment obtained in the 
course of the audit, we have not identified material misstatements in: 

•  the strategic report or the directors’ report; or 
•  the information about internal control and risk management systems in relation to financial reporting processes and about 

share capital structures, given in compliance with rules 7.2.5 and 7.2.6 of the FCA Rules. 

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 requires us to 
report to you if, in our opinion: 

•  adequate accounting records have not been kept by the parent company, or returns adequate for our audit have not been 

received from branches not visited by us; or 

•  the parent company financial statements and the part of the Directors’ Remuneration Report to be audited are not in 

agreement with the accounting records and returns; or 

•  certain disclosures of directors’ remuneration specified by law are not made; or 
•  we have not received all the information and explanations we require for our audit; or 
•  a Corporate Governance Statement has not been prepared by the company. 

Annual Report and Accounts 2021  |  The Sage Group plc.

173 
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Independent Auditor’s Report to the members of the Sage Group plc continued 

Corporate Governance Statement 
The Listing Rules require us to review the directors’ statement in relation to going concern, longer-term viability and that part 
of the Corporate Governance Statement relating to the group and company’s compliance with the provisions of the UK 
Corporate Governance Code specified for our review. 

Based on the work undertaken as part of our audit, we have concluded that each of the following elements of the Corporate 
Governance Statement is materially consistent with the financial statements or our knowledge obtained during the audit: 

•  Directors’ statement with regards to the appropriateness of adopting the going concern basis of accounting and any 

material uncertainties identified set out on page 158; 

•  Directors’ explanation as to its assessment of the company’s prospects, the period this assessment covers and why the 

period is appropriate set out on page 65; 

•  Directors’ statement on fair, balanced and understandable set out on page 164; 
•  Board’s confirmation that it has carried out a robust assessment of the emerging and principal risks set out on page 164; 
•  The section of the annual report that describes the review of effectiveness of risk management and internal control 

systems set out on page 57; and 

•  The section describing the work of the audit committee set out on page 110. 

Responsibilities of directors 
As explained more fully in the directors’ responsibilities statement set out on page 164, the directors are responsible for the 
preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control 
as the directors determine is necessary to enable the preparation of financial statements that are free from material 
misstatement, whether due to fraud or error.  

In preparing the financial statements, the directors are responsible for assessing the group and parent company’s ability to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of 
accounting unless the directors either intend to liquidate the group or the parent company or to cease operations, or have no 
realistic alternative but to do so. 

Auditor’s responsibilities for the audit of the financial statements  
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance 
is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a 
material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually 
or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of 
these financial statements.  

Explanation as to what extent the audit was considered capable of detecting irregularities, including fraud  

Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with 
our responsibilities, outlined above, to detect irregularities, including fraud. The risk of not detecting a material misstatement 
due to fraud is higher than the risk of not detecting one resulting from error, as fraud may involve deliberate concealment by, 
for example, forgery or intentional misrepresentations, or through collusion. The extent to which our procedures are capable 
of detecting irregularities, including fraud is detailed below. 

However, the primary responsibility for the prevention and detection of fraud rests with both those charged with governance 
of the company and management.  

•  We obtained an understanding of the legal and regulatory frameworks that are applicable to the group and determined 

that the most significant are those that relate to the reporting framework (IFRS, FRS 102, the Companies Act 2006 and UK 
Corporate Governance Code), the relevant tax compliance regulations in the jurisdictions in which the Group operates  
and the EU General Data Protection Regulation (GDPR). 

•  We understood how the Group is complying with those frameworks by making enquiries of management, internal audit, 

those responsible for legal and compliance procedures and the company secretary. We corroborated our enquiries through 
our review of board minutes and papers provided to the Audit and Risk Committee and attendance at all meetings of the 
Audit and Risk Committee, as well as consideration of the results of our audit procedures across the Group to either 
corroborate or provide contrary evidence which was then followed up.   

•  Based on our understanding we designed our audit procedures to identify non-compliance with laws and regulations, 
including instructions to full and specific scope component audit teams. At a Group level our procedures involved: 
enquiries of Group management and those charged with governance, legal counsel and internal audit; journal entry  
testing, with a focus on manual consolidation journals and journals indicating large or unusual transactions based on  
our understanding of the business. At a component level, our full and specific scope component audit team’s procedures 
included enquiries of component management; journal entry testing; and focused testing, including as referred to in the 
key audit matters section above. 

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Annual Report and Accounts 2021  |  The Sage Group plc.

•  We assessed the susceptibility of the group’s financial statements to material misstatement, including how fraud might 
occur by meeting with management from various parts of the business to understand where it considered there was 
susceptibility to fraud; and assessing whistleblowing incidences for those with a potential financial reporting impact.  
We also considered performance targets and their propensity to influence on efforts made by management to manage 
revenue and earnings. We considered the programmes and controls that the Group has established to address risks 
identified, or that otherwise prevent, deter and detect fraud; and how senior management monitors those programs and 
controls. Where the risk was considered to be higher, including areas impacting Group key performance indicators or 
management remuneration, we performed audit procedures to address each identified fraud risk or other risk of material 
misstatement. These procedures included those on revenue recognition detailed above, the assessment of items identified 
by management as non-recurring and testing manual journals and were designed to provide reasonable assurance that the 
financial statements were free from material fraud or error.  

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting 
Council’s website at https://www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report. 

Other matters we are required to address  
•  Following the recommendation from the audit committee we were appointed by the company on 4 February 2021 to audit 

the financial statements for the year ending 30 September 2021 and subsequent financial periods.  

•  The period of total uninterrupted engagement including previous renewals and reappointments is 7 years, covering the 

years ending 30 September 2015 to 30 September 2021. 

•  The non-audit services prohibited by the FRC’s Ethical Standard were not provided to the group or the parent company and 

we remain independent of the group and the parent company in conducting the audit.  

•  The audit opinion is consistent with the additional report to the audit committee. 

Use of our report 
This report is made solely to the company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies 
Act 2006. Our audit work has been undertaken so that we might state to the company’s members those matters we are 
required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not 
accept or assume responsibility to anyone other than the company and the company’s members as a body, for our audit 
work, for this report, or for the opinions we have formed.  

Kathryn Barrow (Senior statutory auditor) 
for and on behalf of Ernst & Young LLP, 
Statutory Auditor 
London 
16 November 2021 

Notes: 
1)  The maintenance and integrity of The Sage Group plc web site is the  

responsibility of the directors; the work carried out by the auditors does 
not involve consideration of these matters and, accordingly, the auditors  
accept no responsibility for any changes that may have occurred to the  
financial statements since they were initially presented on the web site. 

2)  Legislation in the United Kingdom governing the preparation and  

dissemination of financial statements may differ from legislation in  
other jurisdictions. 

Annual Report and Accounts 2021  |  The Sage Group plc.

175 
175

 
 
 
 
  
Directors’ Report

Consolidated income statement 
For the year ended 30 September 2021 

Note 
2.1, 3.1  

2.2, 3.2, 3.3, 3.6 
3.5  
3.5  

4  

Underlying 
2021 
£m 
1,846 
(131) 
1,715 
(1,357) 
358 
1 
(26) 
333 
(83) 
250 

Adjustments 
(note 3.6) 
2021 
£m 
– 
– 
– 
15 
15 
– 
(1) 
14 
21 
35 

Statutory 
2021 
£m 
1,846 
(131) 
1,715 
(1,342) 
373 
1 
(27) 
347 
(62) 
285 

Underlying 
as reported* 
2020 
£m 
1,903 
(126) 
1,777 
(1,366) 
411 
3 
(28) 
386 
(87) 
299 

Adjustments 
(note 3.6) 
2020 
£m 
– 
– 
– 
(7) 
(7) 
– 
(6) 
(13) 
24 
11 

Statutory 
2020 
£m 
1,903 
(126) 
1,777 
(1,373) 
404 
3 
(34) 
373 
(63) 
310 

250 

35 

285 

299 

11 

310 

Revenue  
Cost of sales 
Gross profit  
Selling and administrative expenses  
Operating profit  
Finance income  
Finance costs  
Profit before income tax 
Income tax expense 
Profit for the year 

Profit attributable to: 
Owners of the parent 

Earnings per share attributable to the 
owners of the parent (pence) 

•  Basic 
•  Diluted  

5 
5 

23.09p 
22.87p 

26.33p 
26.08p 

27.43p 
27.21p 

28.38p 
28.15p 

All operations in the year relate to continuing operations. 

Note: 
*  Underlying as reported is at 2020 reported exchange rates. 

176 
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Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated statement of comprehensive income 
For the year ended 30 September 2021 

Profit for the year 
Other comprehensive income/(expense): 
Items that will not be reclassified to profit or loss: 
Actuarial gain on post-employment benefit obligations 

Items that may be reclassified to profit or loss: 
Exchange differences on translating foreign operations 
Exchange differences recycled through income statement on sale of foreign operations 

Other comprehensive expense for the year, net of tax 

Total comprehensive income for the year 

Total comprehensive income for the year attributable to: 
Owners of the parent 

Note  

11, 15.4 

15.3 
15.3, 16.2 

2021 
£m 
285 

2 
2 

(60) 
(21) 
(81) 

(79) 

2020 
£m 
310 

– 
– 

(43) 
43 
– 

– 

206 

310 

206 

310 

Annual Report and Accounts 2021  |  The Sage Group plc.

177 
177

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated balance sheet 
As at 30 September 2021 

Non-current assets  
Goodwill  
Other intangible assets  
Property, plant and equipment  
Equity investments 
Other financial assets 
Trade and other receivables 
Deferred income tax assets  

Current assets  
Trade and other receivables  
Current income tax asset 
Cash and cash equivalents (excluding bank overdrafts) 
Assets classified as held for sale 

Total assets  

Current liabilities  
Trade and other payables  
Current income tax liabilities  
Borrowings  
Provisions 
Deferred income 
Liabilities classified as held for sale  

Non-current liabilities  
Borrowings  
Post-employment benefits  
Deferred income tax liabilities  
Provisions 
Trade and other payables 
Deferred income 

Total liabilities  
Net assets  

Equity attributable to owners of the parent 
Ordinary shares 
Share premium 
Translation reserve 
Merger reserve 
Retained earnings  

Total equity 

Note 

2021 
£m 

2020 
£m 

6.1 
6.2  
7 
8 

9.1 
12  

9.1  

13.3  
16.2  

9.2  

13.4 
10 
9.3 
16.2 

13.4  
11  
12 
10 

9.3 

1,877 
190 
164 
21 
– 
113 
40 
2,405 

295 
37 
553 
39 
924 

1,962 
212 
173 
– 
1 
86 
35 
2,469 

302 
5 
831 
108 
1,246 

3,329 

3,715 

(592) 
(31) 
(65) 
(68) 
(611) 
(13) 
(1,380) 

(749) 
(22) 
(5) 
(49) 
(3) 
(10) 
(838) 

(297) 
(13) 
(20) 
(19) 
(593) 
(73) 

(1,015) 

(970) 
(23) 
(14) 
(31) 
(3) 
(7) 
(1,048) 

(2,218) 
1,111 

(2,063) 
1,652 

15.1  

15.3 
15.3 
15.4 

12 
548 
42 
61 
448 

12 
548 
123 
61 
908 

1,111 

1,652 

The consolidated financial statements on pages 176 to 240 were approved by the Board of Directors on 16 November 2021 
and are signed on their behalf by:  

Jonathan Howell 
Chief Financial Officer 

178 
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Consolidated statement of changes in equity 
For the year ended 30 September 2021 

At 1 October 2020 
Profit for the year 
Other comprehensive (expense)/income: 
Exchange differences on translating foreign operations  
Exchange differences recycled through income 
statement on sale of foreign operations 
Actuarial gain on post-employment benefit obligations 
Total comprehensive income 
for the year ended 30 September 2021 
Transactions with owners: 
Employee share option scheme: 
•  Value of employee services including deferred tax  
Proceeds from issuance of treasury shares  
Share buyback programme 
Dividends paid to owners of the parent  
Total transactions with owners  
for the year ended 30 September 2021 
At 30 September 2021 

Note 

15.3 

15.3 
15.4 

15.4 
15.4 
15.4 
15.4, 15.5 

Attributable to owners of the parent 

Ordinary 
shares 
£m  
12 
– 

Share 
premium 
£m 
548 
– 

Translation 
reserve 
£m 
123 
– 

Merger 
reserve 
£m 
61 
– 

Retained 
earnings 
£m 
908 
285 

Total 
equity 
£m 
1,652 
285 

– 

– 
– 

– 

– 
– 
– 
– 

– 

– 
– 

– 

– 
– 
– 
– 

– 
12 

– 
548 

(60) 

(21) 
– 

(81) 

– 
– 
– 
– 

– 
42 

– 

– 
– 

– 

– 
– 
– 
– 

– 

– 
2 

(60) 

(21) 
2 

287 

206 

36 
8 
(602) 
(189) 

36 
8 
(602) 
(189) 

– 
61 

(747) 
448 

(747) 
1,111 

Consolidated statement of changes in equity 
For the year ended 30 September 2020 

At 1 October 2019 as originally presented 
Adjustment on initial application of IFRS 16 net of tax  
At 1 October 2019 as adjusted 
Profit for the year 
Other comprehensive (expense)/income: 
Exchange differences on translating foreign operations  
Exchange differences recycled through income 
statement on sale of foreign operations 
Actuarial loss on post-employment benefit obligations 
Total comprehensive income 
for the year ended 30 September 2020 
Transactions with owners: 
Employee share option scheme: 
•  Value of employee services including deferred tax  
Proceeds from issuance of treasury shares  
Share buyback programme 
Dividends paid to owners of the parent  
Total transactions with owners  
for the year ended 30 September 2020 
At 30 September 2020 

Note 

15.3 

15.3 
15.4 

15.4 
15.4 
15.4 
15.4, 15.5 

Attributable to owners of the parent 

Ordinary 
shares 
£m  
12 
– 
12 
– 

Share 
premium 
£m 
548 
– 
548 
– 

Translation 
reserve 
£m 
123 
– 
123 
– 

Merger 
reserves 
£m 
61 
– 
61 
– 

Retained 
earnings 
£m 
760 
(7) 
753 
310 

Total 
equity 
£m 
1,504 
(7) 
1,497 
310 

(43) 

43 
– 

– 

– 
– 

310 

310 

29 
9 
(7) 
(186) 

(155) 
908 

29 
9 
(7) 
(186) 

(155) 
1,652 

– 

– 
– 

– 

– 
– 
– 
– 

– 

– 
– 

– 

– 
– 
– 
– 

(43) 

43 
– 

– 

– 
– 
– 
– 

– 

– 
– 

– 

– 
– 
– 
– 

– 
12 

– 
548 

– 
123 

– 
61 

Annual Report and Accounts 2021  |  The Sage Group plc.

179 
179

   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated statement of cash flows 
For the year ended 30 September 2021 

Cash flows from operating activities  
Cash generated from continuing operations 
Interest paid  
Income tax paid 
Net cash generated from operating activities  

Cash flows from investing activities  
Proceeds on settlement of non-current asset 
Disposal of subsidiaries, net of cash disposed 
Purchases of equity investments 
Purchases of intangible assets  
Purchases of property, plant and equipment  
Interest received 
Net cash generated from investing activities  

Cash flows from financing activities  
Proceeds from issuance of treasury shares 
Proceeds from borrowings 
Repayments of borrowings  
Capital element of lease payments 
Borrowing costs 
Share buyback programmes 
Dividends paid to owners of the parent 
Net cash used in financing activities  

Net (decrease)/increase in cash, cash equivalents and bank overdrafts 
(before exchange rate movement) 
Effects of exchange rate movement 
Net (decrease)/increase in cash, cash equivalents and bank overdrafts 
Cash, cash equivalents and bank overdrafts at 1 October  
Cash, cash equivalents and bank overdrafts at 30 September  

Note 

13.1  

16.2 

6.2 
7 
3.5 

15.5 

13.2 

13.2 
13.2 

2021 
£m 

476 
(19) 
(81) 
376 

3 
135 
(21) 
(17) 
(39) 
1 
62 

8 
344 
(481) 
(22) 
(1) 
(353) 
(189) 
(694) 

(256) 
(25) 
(281) 
848 
567 

2020 
£m 

527 
(28) 
(93) 
406 

– 
216 
– 
(16) 
(24) 
3 
179 

9 
302 
(167) 
(38) 
(1) 
(7) 
(186) 
(88) 

497 
(21) 
476 
372 
848 

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Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Basis of preparation and critical accounting estimates and judgements 

1 Basis of preparation and critical accounting estimates and judgements  
Accounting policies applicable across the financial statements are shown below. Accounting policies that are specific  
to a component of the financial statements have been incorporated into the relevant note.  

Basis of preparation 

The consolidated financial statements of The Sage Group plc. have been prepared in accordance with International 
Accounting Standards (“IAS”) in conformity with the requirements of the Companies Act 2006 and also prepared in 
accordance with International Financial Reporting Standards (“IFRS”) adopted pursuant to Regulation (EC) No 1606/2002  
as it applies in the European Union (“EU”) and IFRS as issued by the International Accounting Standards Board (“IASB”). IFRS 
pursuant to Regulation (EC) No 1606/2002 as it applies in the EU differ in certain respects from IFRS as issued by the IASB. 
The differences have no impact on the Group’s consolidated financial statements for the years presented. The consolidated 
financial statements have been prepared under the historical cost convention, except where adopted IFRS require an 
alternative treatment. The principal variations from the historical cost convention relate to derivative financial instruments 
which are measured at fair value through profit or loss and equity investments which are measured at fair value through 
other comprehensive income. The financial statements of the Group comprise the financial statements of the Company and 
entities controlled by the Company (its subsidiaries) prepared at the end of the reporting period. The accounting policies 
have been consistently applied across the Group. The Company controls an entity when it is exposed, or has rights, to 
variable returns from its involvement with the entity and has the ability to affect those returns through its power over the 
entity, which is usually from date of acquisition. 

All figures presented are rounded to the nearest £m, unless otherwise stated. 

New or amended accounting standards. 

There are no IFRS, IAS amendments or IFRIC interpretations effective for the first time this financial year that have had a 
material impact on the Group. From 1 October 2021, the Group will apply UK-adopted International Accounting Standards 
under the Companies Act 2006. No standards have been early adopted during the year. 

Going concern 

The Group’s business activities, together with the factors likely to affect its future development, performance and position, 
are set out in the Strategic Report on pages 1 to 66. 

The possible continuing and future impact of Covid-19 on the Group has been considered in the preparation of the financial 
statements including within our evaluation of critical accounting estimates and judgements which are detailed further below. 
The Group’s operational and financially robust position is supported by: 

•  High-quality recurring and subscription-based revenue; 
•  Resilient cash generation and robust liquidity position which is supported by strong underlying cash conversion of 126%, 

reflecting the strength of the subscription business model; and 

•  A well-diversified small and medium-sized customer base. 

The Directors have reviewed liquidity and covenant forecasts for the Group for the period to 31 March 2023, which reflect the 
expected impact of Covid-19 on trading. Stress testing has been performed with the impact of severe increases in churn and 
significantly reduced levels of new customer acquisition and sales to existing customers being considered. In these severe 
stress scenarios, the Group continues to have sufficient resources to continue in operational existence. In the event that 
more severe impacts occur, controllable mitigating actions are available to the Group should they be required. Additional 
stress testing has been performed as part of the severe but plausible scenarios (as described within the Viability Statement 
on pages 65 and 66). 

The Directors also reviewed the results of reverse stress testing performed to provide an illustration of the level of churn and 
deterioration in new customer acquisition which would be required to trigger a breach in the Group’s covenants or exhaust 
cash down to minimum working capital requirements. The probability of these factors occurring is deemed to be remote 
given the resilient nature of the subscription business model, robust balance sheet and continued strong cash conversion. 

After making enquiries, the Directors have a reasonable expectation that the Group has adequate resources to continue in 
operational existence for at least 12 months from the date of signing these financial statements. Accordingly, they continue 
to adopt the going concern basis in preparing the consolidated financial statements, in accordance with those parts of the 
Companies Act 2006 applicable to companies reporting under IFRS. 

Further details for adopting the going concern basis are set out in the Directors’ Report on page 158. 

Annual Report and Accounts 2021  |  The Sage Group plc.

181 
181

 
Basis of preparation and critical accounting estimates and judgements continued 

1 Basis of preparation and critical accounting estimates and judgements continued 
Foreign currencies 

The consolidated financial statements are presented in sterling, which is the functional currency of the parent Company and 
the presentation currency for the consolidated financial statements. 

Foreign currency transactions are recorded at the rates of exchange prevailing on the dates of the transactions. Foreign 
currency monetary items are translated at the rates prevailing at the end of the reporting period. Non-monetary items that 
are measured in terms of historical cost in a foreign currency are not retranslated. 

Exchange differences arising on the settlements of monetary items and on the retranslation of monetary items are included 
in profit or loss for the period, except for foreign currency movements on intercompany balances where settlement is not 
planned or likely in the foreseeable future, in which case they are recognised in other comprehensive income. Foreign 
exchange movements on external borrowings which are designated as a hedge of the net investment in its related 
subsidiaries are recognised in the translation reserve.  

The assets and liabilities of the Group’s subsidiaries outside the UK are translated into sterling using period-end exchange 
rates. Income and expense items are translated at the average exchange rates for the period. Where differences arise 
between these rates, they are recognised in other comprehensive income and the translation reserve. 

When a foreign operation is partially disposed of or sold, exchange differences that were recorded in other comprehensive 
income are recycled in the income statement as part of the gain or loss on sale, with the exception of exchange differences 
recorded in equity prior to the transition to IFRS on 1 October 2004, in accordance with IFRS 1 “First-time Adoption of 
International Financial Reporting Standards”. 

Critical accounting estimates and judgements 

The preparation of financial statements requires the use of accounting estimates and assumptions by management. It also 
requires management to exercise its judgement in the process of applying the accounting policies. We continually evaluate 
our estimates, assumptions and judgements based on available information. The areas involving a higher degree of 
judgement or complexity are described below. 

The judgements and management’s rationale in relation to these accounting estimates and judgements are assessed and, 
where material in value or in risk, are discussed with the Audit and Risk Committee. 

Revenue recognition 

Approximately a third of the Company’s revenue is generated from sales to partners rather than end users. The key 
judgement is determining whether the business partner is a customer of the Group. The key criteria in this determination is 
whether the business partner has taken control of the product. Considering the nature of Sage’s subscription products and 
support services, this is usually assessed based on whether the business partner has responsibility for payment, has 
discretion to set prices, and takes on the risks and rewards of the product from Sage. 

Where the business partner is a customer of Sage, discounts are recognised as a deduction from revenue.  

Where the business partner is not a customer of Sage and their part in the sale has simply been in the form of a referral, they 
are remunerated in the form of a commission payment. These payments are treated as contract acquisition costs.  

An additional area of judgement is the recognition and deferral of revenue on on-premise subscription offerings, for example 
the sale of a term licence with an annual maintenance and support contract as part of a subscription contract. In such 
instances, the transaction price is allocated between the constituent performance obligations on the basis of standalone 
selling prices (SSPs). Judgement is required when estimating SSPs. The Group has established a hierarchy to identify the 
SSPs that are used to allocate the transaction price of a customer contract to the performance obligations in the contract. 
Where SSPs for on-premise offerings are observable and consistent across the customer base, SSP estimates are derived 
from pricing history. Where there are no directly observable estimates available, comparable products are utilised as a basis 
of assessment or the residual approach is used. Under the residual approach, the SSP for the offering is estimated to be the 
total transaction price less the sum of the observable SSPs of other goods or services in the contract. The Group uses this 
technique in particular for estimating the term licence SSP sold as part of its on-premise subscription offerings as Sage has 
previously not sold term licences on a standalone basis (i.e. the selling price is uncertain). 

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Goodwill impairment 

A key judgement is the ongoing appropriateness of the cash-generating units (“CGUs”) for the purpose of impairment testing. 
CGUs are assessed in the context of the Group’s evolving business model, the Sage strategy, and the shift to global product 
development. Management continues to monitor goodwill at a regional level, thus it was determined that the use of CGUs 
based on geographical area of operation remains appropriate. 

With effect from 1 October 2020, this also includes the goodwill acquired with the acquisition of the Sage Intacct business  
in 2017 which is monitored as a group of CGUs comprising both Sage’s Business Solutions Division (SBS) and Sage Intacct 
business in North America. This decision has been taken following strategic and operational changes made during the year, 
as a result of which the North American business is now managed, and performance monitored, on a combined basis. 

The assumptions applied in calculating the value in use of the CGUs being tested for impairment are a source of  
estimation uncertainty. The key assumptions applied in the calculation relate to the future performance expectations of  
the business – average medium-term revenue growth and long-term growth rate – as well as the discount rate to be applied 
in the calculation.  

These key assumptions used in performing the impairment assessment, and further information on the level at which 
goodwill is monitored, are disclosed in note 6.1. 

Trade receivables 

There remains a high degree of uncertainty as countries emerge from the Covid-19 pandemic and government support 
measures are lifted. Therefore, the expected credit loss allowance against trade receivables is a source of estimation 
uncertainty and as a result management judgement and estimates reflect a degree of caution.  

The impact of Covid-19 on expected credit loss provision has been calculated on a region-specific basis, considering 
macroeconomic factors, such as GDP outlook, government support available and other regional specific microeconomic 
factors. As a consequence, management provided an additional £17m expected credit loss provision as at 30 September 
2020. During the current year this provision has been reassessed at £8m to reflect improvement in economic conditions  
and the reduced level of gross receivables as at 30 September 2021. 

Future accounting standards 

The Directors also considered the impact on the Group of new and revised accounting standards, interpretations or 
amendments which have been issued but were not effective for the Group for the year ended 30 September 2021.  
None are expected to have a material impact on the consolidated financial statements when first applied. 

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Results for the year  

2 Segment information 

This note shows how Group revenue and Group operating profit are generated across the three reportable segments  
in which we operate, being Northern Europe, International – Central and Southern Europe and North America. The 
Group’s operations in Africa and the Middle East, and Asia (including Australia) do not meet the quantitative thresholds 
for disclosure as reportable segments under IFRS 8, and so are presented together in the analyses and described as 
International – Africa & APAC. This is explained further below.  

For each geographical region, revenue and operating profit are compared to prior year in order to understand the 
movements in the year. This comparison is provided for statutory, underlying and organic revenue and statutory and 
underlying operating profit.  

•  Statutory results reflect the Group’s results prepared in accordance with the requirements of IFRS.  

•  “Underlying” and “underlying as reported” are non-GAAP measures. Underlying measures are adjusted to exclude 
items which would distort the understanding of the performance for the year or comparability between periods:  
a) Recurring items include purchase price adjustments including amortisation of acquired intangible assets and 
adjustments made to reduce deferred income arising on acquisitions, acquisition-related items, unhedged FX  
on intercompany balances and fair value adjustments; and b) Non-recurring items that management judge to be  
one-off or non-operational such as gains and losses on the disposal of assets, impairment charges and reversals,  
and restructuring-related costs. Management applies judgement in determining which items should be excluded 
from underlying performance. See note 3.6 for details of these adjustments.  

In addition, the prior year underlying amounts are translated at current year exchange rates, so that exchange rate 
impacts do not distort comparisons. Prior year underlying amounts at prior year exchange rates are “underlying as 
reported”; prior year and current year amounts at current year exchange rates are “underlying”.  

•  Organic is a non-GAAP measure. In addition to the adjustments made to the underlying measures, the contributions 
from discontinued operations, disposals and assets held for sale of standalone businesses in the current and prior 
period are removed so that results can be compared to the prior year on a like-for-like basis. Results from acquired 
businesses are excluded in the year of acquisition. Adjustments are made to the comparative period to present prior 
period acquired businesses as if these had been part of the Group throughout the prior period. Acquisitions and 
disposals which occurred close to the start of the opening comparative period where the contribution impact would 
be immaterial are not adjusted.  

In addition, the following reconciliations are made in this note.  

•  Revenue per segment reconciled to the profit for the year as per the income statement. 

•  Statutory operating profit reconciled to underlying operating profit per segment (detailing the adjustments made). 

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Accounting policy  

In accordance with IFRS 8 “Operating Segments”, information for the Group’s operating segments has been derived 
using the information used by the chief operating decision-maker. The Group’s Executive Committee has been 
identified as the chief operating decision-maker in accordance with its designated responsibility for the allocation of 
resources to operating segments and assessing their performance, through the Monthly Business Reviews chaired  
by the Chief Operating Officer. The Executive Committee uses organic and underlying data to monitor business 
performance. Operating segments are reported in a manner which is consistent with the operating segments  
produced for internal management reporting. 

With effect from 1 October 2020, the Group is organised into seven key operating segments: North America, Northern 
Europe (UK and Ireland), Central Europe (Germany, Austria, Poland and Switzerland), France, Iberia (Spain and 
Portugal), Africa and the Middle East, and Asia (including Australia). Prior to this date, the North America operating 
segment was presented as two operating segments, North America (excluding North America Sage Intacct) and North 
America Sage Intacct. For reporting under IFRS 8, the Group is divided into three reportable segments. These segments 
are as follows: 

•  North America  
•  Northern Europe 
•  International – Central and Southern Europe (Central Europe, France and Iberia) 

The remaining operating segments of Africa and the Middle East, and Asia (including Australia) do not meet the 
quantitative thresholds for presentation as separate reportable segments under IFRS 8, and so are presented together 
and described as International – Africa & APAC. They include the Group’s operations in South Africa, Middle East, 
Australia, Singapore and Malaysia. 

The reportable segment International – Central and Southern Europe reflects the aggregation of the operating 
segments for Central Europe, France and Iberia. The aggregated operating segments are considered to share similar 
economic characteristics because they have similar long-term gross margins and operate in similar markets. Central 
Europe, France and Iberia operate principally within the EU and the majority of their businesses are in countries within 
the Euro area. 

In the prior year, the reportable segment International – Central and Southern Europe was reported as Central and 
Southern Europe, and the residual grouping of International – Africa & APAC was reported as International. The Group’s 
Latin America operations were sold during the prior year and were included within International. 

Segment reporting 
The tables overleaf show a segmental analysis of the results for continuing operations. 

The revenue analysis in the table overleaf is based on the location of the customer which is not materially different from the 
location where the order is received and where the assets are located.  

Revenue categories are defined in note 3.1. 

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Results for the year continued  

2 Segment information continued 
2.1 Revenue by segment 

Recurring revenue by segment 
North America 
Northern Europe 
International – Central and Southern Europe 
International – Africa & APAC 
Recurring revenue 
Other revenue by segment 
North America 
Northern Europe 
International – Central and Southern Europe 
International – Africa & APAC 
Other revenue 
Total revenue by segment 
North America 
Northern Europe 
International – Central and Southern Europe 
International – Africa & APAC 
Total revenue 

Total recurring revenue by type 
Software Subscription Revenue 
Other Recurring Revenue 
Recurring revenue 

Year ended 30 September 2021 

Change 

Statutory and 
Underlying 
£m 

Organic 
adjustments* 
£m 

Organic 
£m 

Statutory 

Underlying 

Organic 

641 
391 
509 
152 
1,693 

46 
11 
74 
22 
153 

687 
402 
583 
174 
1,846 

– 
– 
(29) 
(27) 
(56) 

– 
– 
(4) 
(8) 
(12) 

– 
– 
(33) 
(35) 
(68) 

641 
391 
480 
125 
1,637 

46 
11 
70 
14 
141 

687 
402 
550 
139 
1,778 

1.1% 
3.8% 
0.1% 
(13.0%) 
(0.1%) 

(20.7%) 
(67.1%) 
(9.7%) 
(37.3%) 

(26.9%) 

(0.7%) 
(2.2%) 
(1.2%) 
(17.1%) 

(3.0%) 

7.5% 
3.8% 
0.9% 
(12.5%) 
2.5% 

(15.5%) 
(67.1%) 
(9.0%) 
(37.9%) 

(25.5%) 

5.6% 
(2.2%) 
(0.5%) 
(16.8%) 

(0.6%) 

7.5% 
3.8% 
3.3% 
8.6% 
5.4% 

(15.5%) 
(35.7%) 
(8.4%) 
(43.7%) 

(18.2%) 

5.6% 
2.0% 
1.6% 
0.0% 
3.1% 

Year ended 30 September 2021 

Change 

Statutory and 
Underlying 
£m 

Organic 
adjustments* 
£m 

1,282 
411 
1,693 

(40) 
(16) 
(56) 

Organic 
£m 

1,242 
395 
1,637 

Statutory 

Underlying 

Organic 

5.9% 
(15.1%) 
(0.1%) 

8.3% 
(12.1%) 
2.5% 

11.3% 
(9.6%) 
5.4% 

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Recurring revenue by segment 
North America 
Northern Europe 
International – Central and Southern Europe** 
International – Africa & APAC*** 
Recurring revenue 
Other revenue by segment 
North America 
Northern Europe 
International – Central and Southern Europe** 
International – Africa & APAC*** 
Other revenue 
Total revenue by segment 
North America 
Northern Europe 
International – Central and Southern Europe** 
International – Africa & APAC*** 
Total revenue 

Total recurring revenue by type 
Software Subscription Revenue 
Other Recurring Revenue 
Recurring revenue 

Statutory and 
Underlying 
as reported 
£m 

Impact on 
foreign 
exchange 
£m 

Underlying 
£m 

Organic 
adjustments* 
£m 

Organic 
£m 

Year ended 30 September 2020 

634 
377 
508 
175 
1,694 

58 
35 
82 
34 
209 

692 
412 
590 
209 
1,903 

(37) 
– 
(4) 
(2) 
(43) 

(4) 
– 
(1) 
 2 
(3) 

(41) 
– 
(5) 
– 
(46) 

597 
377 
504 
173 
1,651 

54 
35 
81 
36 
206 

651 
412 
585 
209 
1,857 

– 
– 
(40) 
(58) 
(98)  

– 
(18) 
(4) 
(12) 

(34) 

– 
(18) 
(44) 
(70) 

(132) 

Statutory and 
Underlying 
as reported 
£m 

Impact on 
foreign 
exchange 
£m 

Underlying 
£m 

Organic 
adjustments* 
£m 

1,210 
484 
1,694 

(26) 
(17) 
(43) 

1,184 
467 
1,651 

(68) 
(30) 
(98) 

597 
377 
464 
115 
1,553  

54 
17 
77 
24 
172 

651 
394 
541 
139 
1,725 

Organic 
£m 

1,116 
437 
1,553 

Notes: 
*  Adjustments relate to the disposal of the Group’s Polish and Asia Pacific businesses and assets held for sale in the current year (note 16.2) and the 

disposal of Sage Pay and the Group’s Brazilian business in the prior year.  

**  Previously reported as Central and Southern Europe. 
***  Previously reported as International. 

2.2  Operating profit by segment 

Operating profit by segment 
North America 
Northern Europe 
International – Central and 
Southern Europe 
International – Africa & APAC 
Total operating profit 

Statutory 
£m 

Underlying 
adjustments  
£m 

Underlying 
£m 

Organic 
adjustments  
£m 

Organic  
£m 

Statutory 

Underlying 

Organic 

Year ended 30 September 2021 

Change 

109 
71 

82 
111 
373 

28 
28 

10 
(81) 
(15) 

137 
99 

92 
30 
358 

– 
– 

(10) 
(5) 
(15) 

137 
99 

82 
25 
343 

(14.4%) 
(73.4%) 

(5.3%) 
(22.1%) 

(5.3%) 
(19.3%) 

26.5% 
(307.8%) 
(7.8%) 

(6.8%) 
0.8% 
(10.6%) 

(9.3%) 
12.3% 
(9.8%) 

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Results for the year continued  

2 Segment information continued 
2.2 Operating profit by segment continued 

Operating profit by segment 
North America 
Northern Europe 
International – Central and Southern Europe* 
International – Africa & APAC** 
Total operating profit 

Statutory 
£m 

Underlying 
adjustments  
£m 

Underlying 
as reported 
£m 

Year ended 30 September 2020 

Impact of 
foreign 
exchange 
£m 

Underlying 
£m 

Organic 
adjustments  
£m 

Organic 
£m 

127 
266 
65 
(54) 
404 

28 
(138) 
34 
83 
7 

155 
128 
99 
29 
411 

(10) 
– 
(1) 
– 
(11) 

145 
128 
98 
29 
400 

– 
(5) 
(8) 
(7) 
(20) 

145 
123 
90 
22 
380 

The results by segment from continuing operations were as follows: 

International 
– Central and 
Southern 
Europe 
£m 
583 
82 

Northern 
Europe 
£m 
402 
71 

Total  
reportable 
segments 
£m 
1,672 
262 

International 
– Africa & 
APAC 
£m 
174 
111 

North 
America 
£m 
687 
109 

Year ended 30 September 2021 
Revenue 
Segment statutory operating profit 
Finance income  
Finance costs 
Profit before income tax  
Income tax expense 
Profit for the year – continuing operations 

Note 

3.5 
3.5 

4 

Reconciliation of underlying operating profit to statutory operating profit: 

Underlying operating profit 
Amortisation of acquired intangible assets (note 3.6) 
Other acquisition-related items (note 3.6) 
Non-recurring items (note 3.6) 
Statutory operating profit 

International 
– Central and 
Southern 
Europe 
£m 
92 
(4) 
– 
(6) 
82 

Northern 
Europe 
£m 
99 
(8) 
(7) 
(13) 
71 

Total  
reportable 
segments 
£m 
328 
(31) 
(9) 
(26) 
262 

International 
– Africa & 
APAC 
£m 
30 
– 
– 
81 
111 

North 
America 
£m 
137 
(19) 
(2) 
(7) 
109 

The results by segment from continuing operations were as follows: 

International – 
Central and 
Southern 
Europe* 
£m 
590 
65 

Northern 
Europe 
£m 
412 
266 

Total  
reportable 
segments 
£m 
1,694 
458 

International – 
Africa &   
APAC** 
£m   
209  
(54)  

North 
America 
£m 
692 
127 

Year ended 30 September 2020 
Revenue 
Segment statutory operating profit 
Finance income  
Finance costs 
Profit before income tax  
Income tax expense 
Profit for the year – continuing operations 

Note 

3.5 
3.5 

4 

Group 
£m 
1,846 
373 
1 
(27) 
347 
(62) 
285 

Group 
£m 
358 
(31) 
(9) 
55 
373 

Group 
£m 
1,903 
404 
3 
(34) 
373 
(63) 
310 

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Reconciliation of underlying operating profit to statutory operating profit: 

Underlying operating profit as reported 
Amortisation of acquired intangible assets (note 3.6) 
Other acquisition-related items (note 3.6) 
Non-recurring items (note 3.6) 
Statutory operating profit 

Notes: 
* 
**  Previously reported as International. 

Previously reported as Central and Southern Europe. 

International – 
Central and 
Southern 
Europe* 
£m 
99 
(4) 
(4) 
(26) 
65 

Northern 
Europe 
£m 
128 
(8) 
(7) 
153 
266 

Total  
reportable  
segments 
£m 
382 
(33) 
(18) 
127 
458 

International – 
Africa &   
APAC** 
£m   
29  
–  
(2)  
(81)  
(54)  

North 
America 
£m 
155 
(21) 
(7) 
– 
127 

Group 
£m 
411 
(33) 
(20) 
46 
404 

Impairment losses of £nil are reported by the Group. For the year ended 30 September 2020, impairment losses of £19m relate 
to Asia goodwill included within International – Africa & APAC (previously reported as International) in the results.  

2.3 Analysis by geographic location 

Management considers countries which generate more than 10% of total Group revenue to be material. Additional 
disclosures have been provided below to show the proportion of revenue from these countries.  

Revenue by individually significant countries 
USA  
UK  
France 
Other individually immaterial countries  

 2021 
£m 
584 
378 
281 
603 
1,846 

Management considers countries which contribute more than 10% to total Group non-current assets to be material. 
Additional disclosures have been provided below to show the proportion of non-current assets from these countries. 

Non-current assets presented below excludes deferred tax assets, post-employment benefit assets and financial 
instruments. 

Non-current assets by geographical location 
USA 
UK  
France 
Other individually immaterial countries 

3 Profit before income tax 

 2021 
£m 
1,330 
454 
256 
288 
2,328 

2020 
£m 
593 
383 
273 
654 
1,903 

2020 
£m 
1,369 
424 
250 
304 
2,347 

This note sets out the Group’s profit before tax, by looking in more detail at the key operating costs, including a 
breakdown of the costs incurred as an employer, research and development costs, the cost of the external audit of  
the Group’s financial statements and finance costs. This note also sets out the Group’s revenue recognition policy. 

In addition, this note explains the accounting applied to leases entered into by the Group as a lessee and analyses the 
amounts recognised for leases on the balance sheet and in the income statement.  

This note also provides a breakdown of any material recurring and non-recurring items that have been reported 
separately on the face of the income statement. 

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Results for the year continued  

3 Profit before income tax continued 
3.1 Revenue 

Accounting policy  

The Group reports revenue under two revenue categories and the basis of recognition for each category is described 
below: 

Category and examples 
Recurring revenue 
Subscription contracts 
Maintenance and support contracts 

Other revenue 
Software and software-related services 
•  Perpetual software licences 
•  Upgrades to perpetual licences 
•  Professional services 
•  Training 

Processing revenue 
•  Payment processing services  
•  Payroll processing services 

Accounting treatment 
Recurring revenue is revenue earned from customers for the provision of a  
good or service over a contractual term, with the customer being unable to 
continue to benefit from the full functionality of the good or service without 
ongoing payments. 
Subscription revenue is recurring revenue earned from customers for the 
provision of a good or service over a contractual term. In the event that the 
customer stops paying, they lose the legal right to use the software and the 
Group has the ability to restrict the use of the product or service. 
Subscription revenue and maintenance and support revenue are usually 
recognised on a straight-line basis over the term of the contract as control is 
transferred to the customer (including non-specified upgrades, when included). 
An exception is revenue from term licences embedded within a subscription 
contract for software with significant standalone functionality which are 
expected to recur upon renewal of the subscription offering. Revenue for these 
term licences is recognised when control is transferred at inception of each 
subscription contract period. 
Perpetual software licences with significant standalone functionality and 
specified upgrades revenue are recognised when the control relating to the 
licence has been transferred. This is when the goods have left the warehouse  
to be shipped to the customer or when electronic delivery has taken place. 
Other services revenue (which includes the sale of professional services and 
training) is recognised when delivered, or by reference to the stage of completion 
of the transaction at the end of the reporting period. This assessment is made by 
comparing the proportion of contract costs incurred to date to the total expected 
costs to completion. 
Processing revenue is revenue earned from customers for the processing  
of payments or where Sage colleagues process our customers’ payroll.  
Processing revenue is recognised at the point that the service is rendered  
on a per transaction basis. 

Identification of performance obligations 
When the Group enters into an agreement with a customer, goods and services deliverable under the contract are 
identified as separate performance obligations (“obligations”) to the extent that the customer can benefit from the 
goods or services on their own and that the separate goods and services are considered distinct from other goods and 
services in the agreement. Where individual goods and services do not meet the criteria to be identified as separate 
obligations they are aggregated with other goods and/or services in the agreement until a separate obligation 
is identified.  

Typically, the products and services outlined in the categories of revenue section qualify as separate performance 
obligations and the portion of the contractual fee allocated to them is recognised separately. However, certain on-
premise subscription contracts, which combine the delivery of on-premise software and maintenance and support 
services, require unbundling. Sage cloud native services usually do not require unbundling as the terms usually do  
not provide the customer with a right to terminate the hosting contract and take possession of the software. 

When selling goods or services, in certain instances, customers pay a non-refundable contract sign-up fee when they 
enter into a new initial contract for a software product, and no equivalent fee is payable on subsequent renewals.  
The Group applies judgement in determining whether such sign-up fees provide a material right to the customer that 
the customer would not receive without entering into that contract. In applying this judgement, the Group considers 
whether the options entitle the customer to a discount that exceeds the discount that would normally be granted for 
the respective goods or services if they were to be sold without the option. Where this is the case, the non-refundable 
contract sign-up fee is treated as a separate performance obligation. 

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Determination of transaction price and standalone selling prices 
The Group determines the transaction price it is entitled to in return for providing the promised obligations to the 
customer based on the committed contractual amounts, net of sales taxes and discounts. Contract terms generally  
are monthly or annual and customers either pay up-front or over the term of the related service agreement. 

The transaction price is allocated between the identified obligations according to the relative standalone selling prices 
(SSPs) of the obligations. The SSP of each obligation deliverable in the contract is determined according to the prices 
that the Group would obtain by selling the same goods and/or services included in the obligation to a similar customer 
on a standalone basis. See “Critical accounting estimates and judgements” in note 1 for details. 

Timing of recognition  
Revenue is recognised when the respective obligations in the contract are delivered to the customer and payment 
remains probable. 

•  Licences for standard on-premise software products are typically delivered by providing the customer with access  
to download the software. The licence period starts when such access is granted. Licence revenue is recognised  
at a point in time or over time depending on whether the Group delivers software with significant standalone 
functionality or software which is dependent on updates for ongoing functionality. The Group recognises revenue for 
these licences which have significant standalone functionality at the point in time when the customer has access to 
and control over the software. For licences which are dependent on updates for ongoing functionality, the Group 
recognises revenue based on time elapsed and thus rateably over the term of the contract. Typically, this includes 
our payroll and tax compliance software. 

•  Where the Group’s performance obligation is the grant of a right to continuously access a cloud offering for a certain 

term, revenue is recognised based on time elapsed and thus rateably over the term.  

•  Maintenance and support revenue is typically recognised based on time elapsed and thus rateably over the term  
of the support arrangement. Under the standardised maintenance and support services, the Group’s performance 
obligation is to stand ready to provide technical product support and unspecified updates, upgrades and 
enhancements on a when-and-if-available basis. The customers simultaneously receive and consume the benefits  
of these services.  

•  Professional services and training revenue are typically recognised over time. Where the Group stands ready to 
provide the service (such as access to learning content), revenue is recognised based on time elapsed and thus 
rateably over the service period. Consumption-based services (such as separately identifiable professional services 
and premium support services, messaging services, and classroom training services) are recognised over time as the 
services are utilised, typically following the percentage-of-completion method or rateably.  

•  Non-refundable contract sign-up fees that qualify as separate performance obligations are recognised as revenue 

over the anticipated period of benefit to the customer, which takes account of the likelihood of the customer 
renewing the contract.  

Identification of contract with the customer  
When the Group sells goods or services through a business partner, a key consideration is determining whether the 
business partner or the end user is Sage’s customer. The key criteria in this determination is whether the business 
partner has taken control of the product. Considering the nature of Sage’s subscription products and support services, 
this is usually assessed based on whether the business partner has responsibility for payment, has discretion to set 
prices, and takes on the risks and rewards of the product from Sage. See “Critical accounting estimates and 
judgements” in note 1 for details. 

Principal versus agent considerations 
When the Group has control of third-party goods or services prior to delivery to a customer, then the Group is the 
principal in the sale to the customer. As a principal, receipts from customers and payments to suppliers are reported  
on a gross basis in revenue and cost of sales. If the Group does not have control of third-party goods or services prior to 
transfer to a customer, then the Group is acting as an agent for the other party and revenue in respect of the relevant 
obligations is recognised net of any related payments to the supplier and reported revenue represents the margin 
earned by the Group. Whether the Group is considered to be the principal or an agent in the transaction depends on 
analysis by management of both the legal form and substance of the agreement between the Group and its supplier. 
This takes into account whether Sage bears the price, inventory and performance risks associated with the transaction. 

Practical expedients 
As the majority of contracts have a term of one year or less, the Group has applied the following practical expedients. 

•  The aggregate transaction price allocated to the unsatisfied or partially unsatisfied performance obligations at the 

end of the reporting period is not disclosed. 

•  Any financing component is not considered when determining the transaction price. 

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Results for the year continued  

3 Profit before income tax continued 
3.2 Operating profit  

Accounting policy 

Cost of sales includes items such as third-party royalties, hosting costs, transaction and credit card fees related to the 
provision of payment processing services and the cost of hardware and inventories. These also include the third-party 
costs of providing training and professional services to customers. All other operating expenses incurred in the 
ordinary course of business are recorded in selling and administrative expenses. 

The following items have been included in arriving at operating profit from continuing operations 
Staff costs  
Depreciation of property, plant and equipment 
Amortisation of intangible assets  
Customer acquisition amortisation expense 
Impairment of goodwill 
Impairment of property, plant and equipment 
Net gain on disposal of subsidiaries 
Other acquisition-related items 

Note  

7 
6.2 
9.1 
3.6 
7 
3.6 
3.6 

 2021 
£m 
968 
43 
44 
101 
– 
– 
(126) 
9 

2020 
£m 
928 
79 
45 
99 
19 
14 
(141) 
20 

The Group incurred £281m (2020: £252m) of research and development expenditure in the year, of which £242m (2020: £218m) 
relates to total Group staff costs included above. See note 6.2 for the research and development accounting policy.  

Following the Group’s UK flagship office move from North Park to Cobalt Business Park, the Group reviewed its estimates of 
the useful lives and residual values of the assets relating to the existing site. As a result, depreciation of property, plant and 
equipment includes £9m (2020: £33m) of accelerated depreciation charge. As at 30 September 2021, these assets are 
presented in the balance sheet within assets held for sale, see note 16.2. The accelerated depreciation charges are classified 
as non-recurring adjustments between underlying and statutory results as explained in note 3.6. Expenses incurred whilst 
preparing the new property for occupation, including related lease costs, are capitalised as leasehold improvement assets 
within property, plant and equipment.  

Services provided by the Group’s auditor and network firms 

During the year, the Group (including its overseas subsidiaries) obtained the following services from the Group’s auditor at 
costs as detailed below: 

Fees payable to the Group’s auditor for the audit of the Company and the consolidated accounts  
Fees payable to the Group’s auditor for the audit of the Company’s subsidiaries  
Fees payable to the Group’s auditor for audit-related assurance services* 
Total audit and audit related services 
Other non-audit services 
Total fees 

Note: 
* 

Includes costs relating to the half-year review. 

2021 
£m 
2 
3 
– 
5 
– 
5 

2020 
£m 
2 
3 
– 
5 
– 
5 

A summary of the Board’s policy in respect of the procurement of non-audit services for the Group’s auditor is set out on 
page 119. 

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3.3 Employees and Directors 

Average monthly number of people employed (including Directors) 
By segment: 
North America  
Northern Europe  
International – Central and Southern Europe* 
International – Africa & APAC** 

Staff costs (including Directors on service contracts) 
Wages and salaries  
Social security costs  
Post-employment benefits 
Share-based payments  

Staff costs include a total of £61m of capitalised commission costs which are amortised over the expected contract life 
including probable contract renewals (2020: £54m). 

Key management compensation  
Salaries and short-term employee benefits  
Share-based payments  

Notes: 
* 
**  Previously reported as International. 

Previously reported as Central and Southern Europe. 

2021 
£m 
8 
4 
12 

Key management personnel are deemed to be members of the Group’s Executive Committee and the Non-executive 
Directors as shown on pages 70 to 73. The key management figures given above include the Executive Directors of 
the Group. 

 2021 
number 

2020  
number 

2,671 
3,446 
4,169 
1,499 
11,785 

2021 
£m 
868 
103 
22 
36 
1,029 

Note 

11 
15.2 

2,592 
3,279 
4,407 
2,228 
12,506 

2020 
£m 
827 
104 
22 
29 
982 

2020 
£m 
8 
4 
12 

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193 
193

 
 
 
 
 
 
 
 
 
 
 
 
Results for the year continued  

3 Profit before income tax continued 
3.4 Leases  

Accounting policy 

The Group as lessee 
The Group recognises lease assets and lease liabilities on the balance sheet for most of its leases to account for the 
right to use leased items and the obligation to make future lease payments. Lease liabilities are measured at the 
present value of future lease payments over the lease term. The lease term is determined as the non-cancellable term 
of the lease, together with any periods covered by an option to extend the lease if the option is reasonably certain to be 
exercised, or any periods covered by an option to terminate the lease, if the option is reasonably certain not to be 
exercised. Lease payments normally include fixed payments (including in-substance fixed payments), a deduction for 
any lease incentives receivable and variable lease payments that depend on an index or a rate. In the event that a lease 
includes an exercise price for a purchase option that is reasonably certain to be exercised, or a termination penalty that 
is reasonably certain to be incurred, these too are included in lease payments as are any amounts expected to be paid 
under any residual value guarantees. Variable lease payments that do not depend on an index or a rate are not included 
in the lease liability but are recognised as an expense when incurred. 

Lease payments are discounted using the incremental borrowing rate applicable to the lease at the lease 
commencement date, as the rate implicit in the lease cannot normally be readily determined. Lease assets are 
recognised at the amount of the lease liability, adjusted where applicable for any lease payments made or lease 
incentives received before commencement of the lease, direct costs incurred at the commencement of the lease and 
estimated restoration costs to be incurred at the end of the lease.  

Right-of-use assets are presented within property, plant and equipment and depreciated on a straight-line basis over 
the shorter of their useful life and the lease term. Their carrying amounts are measured at cost less accumulated 
depreciation and impairment losses. Lease liabilities are presented within current and non-current borrowings. Over 
the lease term, the carrying amounts of lease liabilities are increased to reflect interest on the liability and reduced by 
the amount of lease payments made. A lease liability is remeasured if there is a modification, a change in the lease term 
or a change in lease payments. The costs of these leases are recognised in the income statement split between the 
depreciation of the lease asset and the interest charge on the lease liability. Depreciation is presented within selling 
and administrative expenses and interest charges within finance costs. 

This policy applies mainly to the Group’s leases for properties and vehicles. For short-term leases with a lease term  
of 12 months or less and leases of low-value items, the Group has elected to apply the exemptions available under  
the standard. For these leases, rentals payable are charged to the income statement on a straight-line basis as an 
operating expense presented within selling and administrative expenses. Where rent payments are prepaid or accrued, 
their balances are reported under prepayments and accruals respectively. The low-value exemption has been applied  
to most of the Group’s leases of IT and other office equipment.  

The Group leases various office and warehouse properties and vehicles, plant and equipment under non-cancellable 
lease agreements. Leases of properties have a range of lease terms, up to a maximum of 15 years. Other leases are 
generally for lease terms of 3 or 4 years. Property leases include various contractual terms, most commonly variable 
lease payments and termination and extension options. 

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The carrying amounts of right-of-use assets and their movements during the year are presented in note 7. 

The carrying amounts of lease liabilities and their movements during the year are below.  

At 1 October  
•  Lease liabilities on transition to IFRS 16 
•  Additions 
•  Interest charge in the year 
•  Payment of lease liabilities 
•  Transfer to liabilities held for sale 
•  Exchange movement 
At 30 September 
Presented as 
Borrowings – current 
Borrowings – non-current 

The maturity analysis of lease liabilities is included in note 14.2. 

Amounts recognised in profit and loss for leases are as follows: 

Depreciation of right-of-use assets 
Interest expense charge on lease liabilities 
Lease expense from short-term leases and leases of low-value assets  
(included in selling and administrative expenses) 

Note 

13.4 
13.4 

Note 

3.5 

2021 
£m  
113 
– 
9 
3 
(23) 
– 
(2) 
100 

18 
82 

2021 
£m 
17 
3 

3 
23 

2020 
£m 
– 
135 
30 
4 
(42) 
(9) 
(5) 
113 

20 
93 

2020 
£m 
25 
4 

5 
34 

Total cash outflows for leases in the year, including interest payments and outflows related to short-term leases and leases  
of low-value assets, was £26m (2020: £47m). 

Annual Report and Accounts 2021  |  The Sage Group plc.

195 
195

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Results for the year continued  

3 Profit before income tax continued 
3.5 Finance income and costs  

Accounting policy 

Finance income and costs are recognised using the effective interest method. Finance costs are recognised in  
the income statement simultaneously with the recognition of an increase in a liability or the reduction in an asset. 
Derivative financial instruments are measured at fair value through profit or loss. Foreign currency movements on 
intercompany balances are recognised in the profit and loss account unless settlement is not planned or likely in the 
foreseeable future, in which case they are recognised in other comprehensive income.  

Finance income: 
Interest income on short-term deposits 
Finance income 

Finance costs: 
Finance costs on bank borrowings 
Finance costs on US senior loan notes and bond notes 
Interest charge on lease liabilities 
Foreign currency movements  
Amortisation of issue costs  
Finance costs 

Finance costs – net 

3.6 Adjustments between underlying and statutory results 

Accounting policy 

2021 
£m 

2020 
£m 

1 
1 

(5) 
(16) 
(3) 
– 
(3) 
(27) 

(26) 

3 
3 

(7) 
(16) 
(4) 
(6) 
(1) 

(34) 

(31) 

The business is managed and measured on a day-to-day basis using underlying results. To arrive at underlying results, 
certain adjustments are made for items that are individually important and which could, if included, distort the 
understanding of the performance for the year and the comparability between periods.  

Management applies judgement in determining which items should be excluded from underlying performance.  

Recurring items 
These are items which occur regularly but which management judge to have a distorting effect on the underlying 
results of the Group. These items relate mainly to fair value adjustments on financial instruments and merger and 
acquisition (“M&A”) related activity, although other types of recurring items may arise. M&A activity by its nature is 
irregular in its impact and includes amortisation of acquired intangible assets, adjustments to acquired deferred 
income and acquisition and disposal-related costs, including integration costs relating to an acquired business and 
acquisition-related remuneration. Unhedged foreign currency movements on intercompany balances that are charged 
through the income statement are excluded from underlying results, so that exchange rate impacts do not distort 
comparisons. Recurring items are adjusted each year irrespective of materiality to ensure consistent treatment.  

Non-recurring items 
These are items which are non-recurring and are adjusted on the basis of either their size or their nature. These items 
can include, but are not restricted to, gains and losses on the disposal of assets, impairment charges and reversals, 
and restructuring-related costs. Whilst these items are described as non-recurring, similar costs, for example in relation 
to different restructuring programmes or impairments of other assets, may arise in future periods. As these items are 
one-off or non-operational in nature, management considers that they would distort the Group’s underlying 
business performance. 

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M&A activity-related items 
Amortisation of acquired intangibles 
Net gain on disposal of subsidiaries 
Other M&A activity-related items  
Other items 
Restructuring costs 
Impairment of goodwill 
Property restructuring costs 
Office relocation 
Total adjustments made to operating profit  
Fair value adjustments 
Foreign currency movements on intercompany balances 
Total adjustments made to profit before income tax 

Recurring 
2021 
£m 

Non-recurring 
2021 
£m 

Total 
2021 
£m 

Recurring 
2020 
£m 

Non-recurring 
2020 
£m 

31 
– 
9 

– 
– 
– 
– 
40 
1 
– 
41 

– 
(126) 
– 

62 
– 
– 
9 
(55) 
– 
– 
(55) 

31 
(126) 
9 

62 
– 
– 
9 
(15) 
1 
– 
(14) 

33 
– 
20 

– 
– 
– 
– 
53 
– 
6 
59 

– 
(141) 
– 

22 
19 
21 
33 
(46) 
– 
– 
(46) 

Total 
2020 
£m 

33 
(141) 
20 

22 
19 
21 
33 
7 
– 
6 
13 

Recurring items 
Acquired intangibles are assets which have previously been recognised as part of business combinations or similar 
transactions. These assets are predominantly brands, customer relationships and technology rights. Further details including 
specific accounting policies in relation to these assets can be found in note 6.2.  

Other M&A activity-related items relate to advisory, legal, accounting, valuation and other professional or consulting services 
which is related to M&A activity as well as acquisition-related remuneration, directly attributable integration costs and any 
required provision for future selling costs for assets held for sale. £7m (2020: £4m) of these costs have been paid in the year 
while the remainder is expected to be paid in subsequent financial years. Further details can be found in note 16.2. 

Foreign currency movements on intercompany balances of £nil (2020: £6m) occur due to retranslation of unhedged 
intercompany balances other than those where settlement is not planned or likely in the foreseeable future.  

Fair value adjustments of £1m (2020: £nil) are in relation to an embedded derivative asset which relates to contractual terms 
agreed as part of the US private placement debt. 

Non-recurring items 
Net credit in respect of non-recurring items amounted to £55m (2020: £46m). 

Restructuring costs of £62m (2020: £22m) are comprised of charges of £67m incurred in the current year offset by the reversal 
of £5m of prior year restructuring costs. 

Restructuring costs of £67m have been incurred in the current year following the implementation of a business 
transformation plan to rebalance investment towards the Group’s strategic priorities and simplify the business. The costs 
relate to severance costs across the Group. All of these costs are expected to be paid in subsequent financial years. No 
further non-recurring costs are expected to arise in subsequent financial years in relation to the business transformation. 

Reversal of £5m of restructuring costs relates to unutilised Professional Service provisions created in the prior year  
(2020: charge of £22m) as the business continues to de-prioritise low margin professional services. The reversal is a  
result of fewer colleagues leaving the business as they are redeployed into other roles.  

In the prior year, following challenging trading and economic conditions in Asia, an impairment of goodwill relating to the 
Asia group of CGUs of £19m was recognised. See note 6.1 for further details. 

In the prior year, property restructuring costs of £21m relate to the reorganisation of the Group’s properties and consist  
of net lease exit costs, following consolidation of office space, and impairment of leasehold and other related assets that  
are no longer in use.  

Office relocation costs of £9m (2020: £33m) relate to the incremental depreciation charge resulting from accelerated 
depreciation following the UK office move. Further details can be found in note 3.2. 

The net gain on disposal of subsidiaries relates to the disposal of the Group’s Polish business (gain: £41m) and the Group’s 
Australia and Asia Pacific business (gain: £85m). In the prior year, the net gain on disposal of subsidiaries related to Sage Pay 
(gain: £193m) and the Brazilian business (loss: £52m). Further details can be found in note 16.2. 

See note 4 for the tax impact of these adjustments.  

Annual Report and Accounts 2021  |  The Sage Group plc.

197 
197

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Results for the year continued  

4 Income tax expense 

This note analyses the tax expense for this financial year which includes both current and deferred tax. Current tax 
expense represents the amount payable on this year’s taxable profits and any adjustments relating to prior years. 
Deferred tax is an accounting adjustment to recognise liabilities or benefits that are expected to arise in the future  
due to differences between the carrying values of assets and liabilities and their respective tax bases. 

This note outlines the tax accounting policies, analyses the current and deferred tax expenses in the year and presents 
a reconciliation between profit before tax in the income statement multiplied by the UK rate of corporation tax and the 
tax expense for the year. 

Accounting policy 

The taxation expense for the year represents the sum of current tax and deferred tax. The expense is recognised in the 
income statement, in the statement of comprehensive income or in equity according to the accounting treatment of 
the related transaction. 

Current tax is based on the taxable income for the period and any adjustment in respect of prior periods. Current tax  
is calculated using tax rates that have been enacted or substantively enacted at the end of the reporting period. 

Deferred tax arises due to certain temporary differences between the carrying amounts of assets and liabilities in the 
financial statements and the corresponding tax bases (note 12). 

Analysis of expense in the year  
Current income tax  
Current tax on profit for the year 
Adjustment in respect of prior years  
Current income tax 

Deferred tax 
Origination and reversal of temporary differences 
Adjustment in respect of prior years 
Deferred tax 

The current year tax expense is split into the following: 
Underlying tax expense 
Tax credit on adjustments between the underlying and statutory operating profit 
Income tax expense reported in income statement 

 Note 

2021 
£m 

2020 
£m 

79 
(4) 
75 

(14) 
1 
(13) 

83 
(21) 
62 

91 
(9) 
82 

(21) 
2 
(19) 

87 
(24) 
63 

12 

The tax on items credited to other comprehensive income was insignificant in both 2021 and 2020. No significant deferred tax 
charge has been recognised directly in equity (2020: £2m relating to share options and IFRS 16). 

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The effective tax rate for the year is lower (2020: lower) than the rate of UK corporation tax applicable to the Group of 19% 
(2020: 19%). The differences are explained below: 

Profit before income tax 
Statutory profit before income tax multiplied by the rate of UK corporation tax of 19% (2020: 19%)  
Tax effects of: 
Adjustments in respect of prior years 
Foreign tax rates in excess of UK rate of tax 
US tax reform 
Non-deductible expenses and permanent items 
Other corporate taxes (withholding tax, business tax) 
Tax incentive claims  
Non-taxable gain on disposal 
At the effective income tax rate of 18% (2020: 17%) 
Income tax expense reported in the income statement 

2021 
£m 
347 
66 

(3) 
18 
(1) 
10 
6 
(14) 
(20) 
62 
62 

The underlying effective tax rate for the year is higher (2020: higher) than the rate of UK corporation tax applicable to the 
Group of 19% (2020: 19%). The differences are explained below: 

Underlying profit before income tax 
Underlying profit before income tax multiplied by the rate of UK corporation tax of 19% (2020: 19%)  
Tax effects of: 
Adjustments in respect of prior years 
Foreign tax rates in excess of UK rate of tax 
US tax reform 
Non-deductible expenses and permanent items 
Other corporate taxes (withholding tax, business tax) 
Tax incentive claims  
At the effective income tax rate of 25% (2020: 23%) 
Underlying tax expense 

2021 
£m 
333 
63 

(1) 
23 
(1) 
7 
6 
(14) 
83 
83 

2020 
£m 
373 
71 

(7) 
16 
1 
7 
11 
(13) 
(23) 
63 
63 

2020 
£m 
386 
73 

(7) 
22 
1 
– 
11 
(13) 
87 
87 

The effective tax rate on statutory profit before tax was 18% (2020: 17%), whilst the effective tax rate on underlying profit 
before tax on continuing operations was 25% (2020: 23%). The statutory effective tax rate is lower than the underlying 
effective tax rate mainly due to non-taxable accounting net gains on our disposals in the year, partially offset by the  
non-tax-deductible accelerated depreciation charge relating to the relocation of our North Park office in Newcastle.  

The underlying effective tax rate is higher than the UK corporation tax rate applicable to the Group primarily due to the 
geographic profile of the Group and the inclusion of local business taxes in the corporate tax expense. This net increase  
to the rate is offset by innovation tax credits for registered patents and software, and research and development activities 
which attract government tax incentives in a number of operating territories. The underlying effective tax rate was increased 
in the year principally as a result of certain non-recurring adjustments in the prior year. 

The Group recognises certain provisions and accruals in respect of tax which involve a degree of estimation and uncertainty 
where the tax treatment cannot finally be determined until a resolution has been reached by the relevant tax authority. 
This approach resulted in a provision of £34m at 30 September 2021 (2020: £27m). 

The tax provision is sensitive to a number of issues which are not always within the control of the Group and are often 
dependent on the efficiency of the legal processes in the relevant taxing jurisdictions in which the Group operates.  
Issues can take many years to resolve and assumptions on the likely outcome have therefore been made by management.  

Management has applied the principles set out in IFRIC 23 in determining the measurement of uncertain tax positions. 
In making these estimates, management’s judgement was based on various factors including: 

•  The status of recent and current tax audits and enquiries; 
•  The results of previous claims; and  
•  Any changes to the relevant tax environment. 

When making this assessment, we utilise our specialist in-house tax knowledge and experience of similar situations. 
These judgements also, where appropriate, take into consideration specialist tax advice provided by third-party advisors. 

Annual Report and Accounts 2021  |  The Sage Group plc.

199 
199

 
 
 
 
 
 
 
 
Results for the year continued  

4 Income tax expense continued 
Management continually assesses the impact of legislative developments in the jurisdictions in which we operate. As the 
main UK corporation tax rate will increase from 19% to 25% from 1 April 2023, the Group expects its ETR to increase by 1-3% 
 in the medium term, depending on our future geographic profit mix. The impact of the UK rate change to our current year 
financial statements is insignificant. Potential future US tax reform and the OECD’s two pillar global tax reform may also 
 have an impact on the Group’s tax profile and are actively monitored by management. 

EU State Aid  
The EU Commission concluded on 25 April 2019 that the UK’s Controlled Foreign Company regime does not comply with  
EU State Aid rules in certain circumstances. The UK Government has submitted an appeal to the European Court seeking  
to annul the EU Commission’s findings. The Group, in line with a number of UK corporates, has made a similar appeal.  

The Group had previously disclosed a maximum potential tax liability, excluding interest, of approximately £35m. During 
 the year, the Group received confirmation from HMRC that £25m of the liability is not subject to the State Aid decision. 
Furthermore, in relation to the remaining £10m exposure, HMRC has confirmed that if the State Aid appeal is unsuccessful 
then this exposure can be offset against a separate matter, for which the Group holds an uncertain tax provision. Therefore 
the Group no longer has a contingent liability in relation to State Aid. 

HMRC has issued the Group with a charging notice for the remaining £10m that is subject to the State Aid decision. Whilst 
the Group has lodged an appeal against the charging notice this did not defer the payment of the tax assessed. Based on 
management’s internal view on the matter, supported by the appeals that have been made by the UK Government and other 
PLCs (including the Group), the Group, in accordance with IFRIC 23, has recognised a £10m receivable against HMRC on the 
expectation that the charge will be repaid in due course.  

5 Earnings per share  

This note sets out how earnings per share (“EPS”) is calculated. EPS is the amount of post-tax profit attributable to  
each ordinary share. Diluted EPS shows what the impact would be if all potentially dilutive ordinary shares in respect  
of exercisable share options were exercised and treated as ordinary shares at the year end.  

This note also provides a reconciliation between the statutory profit figure, which ties to the consolidated income 
statement, and the Group’s internal measure of performance, underlying profit. See note 3.6 for details of the 
adjustments made between statutory and underlying profit, and note 4 for the tax impact on these adjustments. 

Accounting policy 

Basic earnings per share is calculated by dividing the profit for the year attributable to owners of the parent by the 
weighted average number of ordinary shares in issue during the year, excluding those held as treasury shares, which 
are treated as cancelled. 

For diluted earnings per share, the weighted average number of ordinary shares in issue is adjusted to assume 
conversion of all potentially dilutive ordinary shares, exercisable at the end of the year. The Group has one class of 
dilutive potential ordinary shares. They are share options granted to employees where the exercise price is less than  
the average market price of the Company’s ordinary shares during the year. 

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Reconciliations of the earnings and weighted average number of shares  
Earnings attributable to owners of the parent (£m) 
Profit for the year 

Number of shares (millions) 
Weighted average number of shares 
Dilutive effects of shares 

Underlying  
2021 

Underlying as 
reported* 
2020 

Underlying  
2020 

Statutory  
2021 

Statutory  
2020 

250 

299 

292 

285 

310 

1,080 
10 
1,090 

1,091 
9 
1,100 

1,091 
9 
1,100 

1,080 
10 
1,090 

1,091 
9 
1,100 

Earnings per share attributable to owners of the parent – continuing 
operations (pence) 
Basic earnings per share  

23.09 

27.43 

26.74 

26.33 

28.38 

Diluted earnings per share 

22.87 

27.21 

26.53 

26.08 

28.15 

Note: 
*  Underlying as reported is at 2020 reported exchange rates. 

Reconciliation of earnings  
Earnings – statutory profit for the year attributable to owners of the parent 
Adjustments: 
•  Amortisation of acquired intangible assets  
•  Net gain on disposal of subsidiaries 
•  Foreign currency movements on intercompany balances  
•  Other M&A activity-related items 
•  Impairment of goodwill 
•  Restructuring costs 
•  Property restructuring costs  
•  Office relocation 
•  Fair value adjustments 
•  Taxation on adjustments between underlying and statutory profit before tax 
Net adjustments 
Earnings – underlying profit for the year (before exchange movement) 
Exchange movement 
Taxation on exchange movement 
Net exchange movement 
Earnings – underlying profit for the year (after exchange movement) attributable  
to owners of the parent 

2021 
£m 
285 

31 
(126) 
– 
9 
– 
62 
– 
9 
1 
(21) 
(35) 
250 
– 
– 
– 

2020 
£m 
310 

33 
(141) 
6 
20 
19 
22 
21 
33 
– 
(24) 
(11) 
299 
(10) 
3 
(7) 

250 

292 

Exchange movement relates to the retranslation of prior year results to current year exchange rates as shown in the table  
on page 49 within the Financial Review. 

Annual Report and Accounts 2021  |  The Sage Group plc.

201 
201

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating assets and liabilities  

6 Intangible assets  

This note provides details of the non-physical assets used by the Group to generate revenues and profits. These assets 
include items such as goodwill, and other intangible assets such as brands, customer relationships, computer software, 
in-process R&D and technology which have predominantly been acquired as part of business combinations. These 
assets are initially measured at fair value, which is the price that would be received to sell an asset in an orderly 
transaction between market participants at the measurement date. 

Goodwill represents the excess of the amount paid to acquire a business over the fair value of the identifiable net 
assets of that business at the acquisition date. 

This section also explains the accounting policies applied and the specific judgements and estimates made by the 
Directors in arriving at the carrying value of these assets. 

6.1 Goodwill 

Accounting policy 

Goodwill arising from the acquisition of a subsidiary represents the excess of the consideration transferred, the amount 
of any non-controlling interest in the acquiree and the acquisition date fair value of any previous equity interest in the 
acquiree over the fair value of the Group’s total identifiable net assets acquired. Goodwill is carried at cost less 
accumulated impairment losses. 

Goodwill previously written off directly to reserves under UK GAAP prior to 1 October 1998 has not been reinstated and 
is not recycled to the income statement on the disposal of the business to which it relates.  

Goodwill is tested for impairment annually and when circumstances indicate that it may be impaired. Goodwill is 
assessed for the purpose of impairment testing, at either the individual CGU level or group of CGUs, consistent with the 
level at which goodwill is monitored internally. Impairment is determined by assessing the recoverable amount of each 
CGU or group of CGUs to which the goodwill relates. When the recoverable amount of the CGU or group of CGUs is 
less than its carrying amount, an impairment loss is recognised.  

At recognition, goodwill is allocated to those CGUs expected to benefit from the synergies of the combination. 

Cost at 1 October 
•  Disposals of subsidiaries* 
•  Transfer to held for sale** 
•  Exchange movement  
At 30 September  

Impairment at 1 October 
•  Impairment in the year 
•  Transfer to held for sale 
•  Exchange movement 
At 30 September 

Note 

16.2 
16.2 

16.2 

2021 
£m 
1,962 
(11) 
(2) 
(72) 
1,877 

– 
– 
– 
– 
– 

2020 
£m 
2,083 
– 
(66) 
(55) 
1,962 

– 
19 
(19) 
– 
– 

Net book amount at 30 September 

1,877 

1,962 

Notes: 
* 
** 

Finalisation of the sale of the Group’s Polish business and Australia and Asia Pacific business. 
In 2021, the amount relates to reassessment of goodwill allocated to held for sale entities. 

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Cash-generating units 
The following table shows the allocation of the carrying value of goodwill at the end of the reporting period by CGUs or group 
of CGUs: 

North America*  
UK & Ireland 
France 
Iberia 
Central Europe 
Africa and the Middle East 
Australia  

2021 
£m 
1,154 
295 
217 
130 
53 
28 
– 
1,877 

2020 
£m 
1,204 
295 
229 
137 
69 
26 
2 
1,962 

Note: 
*  With effect from 1 October 2020 goodwill previously allocated to the Sage Business Solutions Division (SBS) and Sage Intacct CGUs in North 

America is now allocated as part of a group of CGUs under North America, see note 1. The carrying value of goodwill allocated to the SBS and  
Sage Intacct CGUs as at 30 September 2020 was £733m and £471m respectively. 

Annual goodwill impairment tests 
The recoverable amount of a CGU or group of CGUs is determined as the higher of its fair value less costs of disposal and  
its value in use. In determining value in use, estimated future cash flows are discounted to their present value. The Group 
performed its annual test for impairment as at 30 June 2021. In all cases, the Group’s three-year financial plan forms the basis 
for the cash flow projections for a CGU or a group of CGUs, which is aligned with the Group’s three-year strategic planning 
horizon. Beyond the three-year period these projections are extrapolated using an estimated long-term growth rate. The key 
assumptions in the value in use calculations are the average medium-term revenue growth rates and the long-term growth 
rates of net operating cash flows: 

•  The average medium-term revenue growth rates represent the compound annual revenue growth for the first three years. 
The average medium-term revenue growth rate applied to each CGU’s cash flow projections for plan periods of three years 
are calculated using the specific rates used in the preparation of those plans and reflect rates applicable to each territory. 

•  Long-term growth rates of net operating cash flows are assumed to be equal to the long-term growth rate in the gross 

domestic product of the country in which the CGU’s operations are undertaken reflecting the specific rates for 
each territory. 

Range of rates used across the different CGUs 
•  Average medium-term revenue growth rates*  
•  Long-term growth rates to net operating cash flows 

2021 
4%-13% 
1%-3% 

2020 
3%-25% 
1%-3% 

Note: 
*  Average medium-term revenue growth rate is calculated on value in use projections that exclude intercompany revenue. 

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Operating assets and liabilities continued  

6 Intangible assets continued 
6.1 Goodwill continued 

In accordance with IAS 36, key assumptions for the value in use calculations are disclosed for those CGUs and groups of 
CGUs where significant goodwill is held. These are deemed by management to be CGUs or groups of CGUs holding more 
than 10% of total goodwill. The discount rate, average medium-term revenue growth rate and long-term growth rate 
assumptions used for the value in use calculation for these are shown below: 

2021 
•  UKI 
•  France 
•  North America 

2020 
•  UKI 
•  France 
•  North America – SBS 
•  North America – Sage Intacct 

Local  
discount rate 
(post-tax) 
7.7% 
7.7% 
8.6% 

Approximate  
local discount  
rate (pre-tax) 
equivalent 
10.2% 
10.4% 
11.4% 

Long-term 
growth  
rate 
2.1% 
2.0% 
1.9% 

Average 
medium-term 
revenue 

growth rate*  
11.5% 
6.9% 
12.7% 

Local  
discount rate  
(post-tax) 
7.7% 
7.4% 
7.7% 
10.2% 

Approximate  
local discount  
rate (pre-tax) 
equivalent 
9.2% 
10.8% 
9.6% 
11.3% 

Long-term 
growth  
rate 
2.1% 
2.0% 
1.9% 
1.9% 

Average 
medium-term 
revenue 
growth rate*  
6.7% 
2.7% 
4.4% 
24.7% 

Note: 
*  Average medium-term revenue growth rate is calculated on value in use projections that exclude intercompany revenue. Current year average 

medium-term revenue growth is based on three (2020: three) year compound annual revenue growth. 

Discount rate 
The Group uses a discount rate based on a local Weighted Average Cost of Capital (“WACC”) for each CGU or group of CGUs, 
applying local government yield bonds and tax rates to each CGU or group of CGUs on a geographical basis. The discount 
rate applied to a CGU or group of CGUs represents a post-tax rate that reflects the market assessment of the time value of 
money as at 30 June 2021 and the risks specific to the CGU or group of CGUs. 

Use of a post-tax discount rate is consistent with the use of post-tax cash flows in the calculations and produces a result that 
is not materially different from applying the equivalent pre-tax rate to pre-tax cash flows. For comparison, the equivalent pre-
tax rate has been estimated by grossing up the post-tax rate and is considered to provide a reasonable approximation of the 
rate that would have been used if calculations were on a pre-tax basis considering there are no significant timing differences. 
The post-tax discount rates applied to CGUs or group of CGUs were in the range of 6.8% (2020: 7.0%) to 17.0% (2020: 15.5%), 
reflecting the specific rates for each territory. 

Sensitivity analysis 

A sensitivity analysis was performed for each of the significant CGUs or group of CGUs and, other than for the Iberia CGU, 
management concluded that no reasonably possible change in any of the key assumptions would result in the carrying value 
of the CGU or group of CGUs to exceed its recoverable amount.  

For the Iberia CGU, a reasonably possible change of a 2% increase in the discount rate combined with a decrease in the 
average medium-term revenue growth rate by 5% p.a. against plan for the next three years would reduce the value in use by 
£100m down to its carrying value. The Group has concluded that no reasonably possible change in the long-term growth rate 
would reduce the recoverable amount to below its carrying value, even considering a reasonably possible decrease in the 
average medium-term revenue growth rate. 

Impairment charge  
No impairment charge was recognised in the year (2020: £19m). In the prior year, the £19m charge related to the Asia group  
of CGUs and the impairment charge was equal to the total value of goodwill in Asia.  

The Group performed its annual test for impairment for all CGUs as at 30 June 2021. The recoverable amount exceeded the 
carrying value for each CGU or group of CGUs, accordingly no impairment charge has been recognised in the year. 

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6.2 Other intangibles 

Accounting policy 

Intangible assets arising on business combinations are recognised initially at fair value at the date of acquisition. 
Subsequently they are carried at cost less accumulated amortisation and impairment charges. The main intangible 
assets recognised are brands, technology, in-process R&D, computer software and customer relationships. 
Amortisation is charged to the income statement on a straight-line basis over their estimated useful lives. 

The estimated useful lives are as follows: 

Brand names  
Technology/In-process R&D (“IPR&D”) 

•  1 to 20 years  
•  3 to 8 years 

Customer relationships 
Computer software 

•  4 to 15 years 
•  2 to 7 years 

Other intangible assets that are acquired by the Group are stated at cost, which is the asset’s purchase price and any 
directly attributable costs of preparing the asset for its intended use, less accumulated amortisation and impairment 
losses if applicable.  

The carrying value of intangibles is reviewed for impairment whenever events indicate that the carrying value may not 
be recoverable.  

Internally generated software development costs qualify for capitalisation when the Group can demonstrate all of 
the following:  

•  The technical feasibility of completing the intangible asset so that it will be available for use or sale; 
•  Its intention to complete the intangible asset and use or sell it;  
•  Its ability to use or sell the intangible asset;  
•  How the intangible asset will generate probable future economic benefits;  
•  The existence of a market or, if it is to be used internally, the usefulness of the intangible asset;  
•  The availability of adequate technical, financial and other resources to complete the development and to use or sell 

the intangible asset; and 

•  Its ability to measure reliably the expenditure attributable to the intangible asset during development. 

Generally, commercial viability of new products is not proven until all high-risk development issues have been resolved 
through testing pre-launch versions of the product. As a result, technical feasibility is proven only after completion of 
the detailed design phase and formal approval, which occurs just before the products are ready to go to market. 
Accordingly, development costs have not been capitalised. However, the Group continues to assess the eligibility of 
development costs for capitalisation on a project-by-project basis. 

Costs which are incurred after the general release of internally generated software or costs which are incurred in order 
to enhance existing products are expensed in the period in which they are incurred and included within research and 
development expense in the financial statements. 

Cost at 1 October 2020 
•  Additions  
•  Disposals 
•  Exchange movement 
At 30 September 2021 

Accumulated amortisation at 1 October 2020 
•  Charge for the year  
•  Disposals 
•  Exchange movement 
At 30 September 2021 

Brands  
£m 
34 
– 
– 
(2) 
32 

Technology  
£m 
187 
14 
– 
(6) 
195 

31 
1 
– 
(2) 
30 

113 
17 
– 
(3) 
127 

Net book amount at 30 September 2021 

2 

68 

Internal  
IPR&D  
£m 
4 
– 
(1) 
– 
3 

Computer 
software  
£m 
154 
16 
(5) 
(5) 
160 

Customer 
relationships  
£m 
171 
– 
– 
(7) 
164 

105 
13 
(5) 
(4) 
109 

85 
13 
– 
(3) 
95 

4 
– 
(1) 
– 
3 

– 

51 

69 

190 

Total  
£m 
550 
30 
(6) 
(20) 
554 

338 
44 
(6) 
(12) 
364 

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205

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating assets and liabilities continued  

6 Intangible assets continued 
6.2 Other intangibles continued 

Cost at 1 October 2019 
•  Additions  
•  Disposals 
•  Transfer to held for sale 
•  Exchange movement 
At 30 September 2020  

Accumulated amortisation at 1 October 2019 
•  Charge for the year  
•  Disposals 
•  Transfer to held for sale 
•  Exchange movement 
At 30 September 2020  

Net book amount at 30 September 2020  

Brands  
£m 
38 
– 
– 
(4) 
– 
34 

Technology  
£m 
192 
6 
– 
(7) 
(4) 
187 

Internal  
IPR&D  
£m 
4 
– 
– 
– 
– 
4 

Computer 
software  
£m 
146 
13 
(1) 
(1) 
(3) 
154 

Customer 
relationships  
£m 
178 
– 
– 
(3) 
(4) 
171 

34 
1 
– 
(4) 
– 
31 

3 

102 
18 
– 
(7) 
– 
113 

74 

4 
– 
– 
– 
– 
4 

– 

98 
12 
(1) 
(1) 
(3) 
105 

49 

75 
14 
– 
(3) 
(1) 
85 

86 

Total  
£m 
558 
19 
(1) 
(15) 
(11) 
550 

313 
45 
(1) 
(15) 
(4) 
338 

212 

All amortisation charges in the year have been charged through selling and administrative expenses. Of these amortisation 
charges, £31m (2020: £33m) has been classified as a recurring adjustment, see note 3.6.  

7 Property, plant and equipment 

This note details the physical assets used by the Group to operate the business and generate revenues and profits. 
Assets are shown at their purchase price less depreciation, which is an expense that is charged over the useful life  
of these assets to reflect annual usage and wear and tear, and impairment.  

Accounting policy 

Property, plant and equipment are stated at cost less accumulated depreciation and impairment losses. Depreciation 
on property, plant and equipment is provided on a straight-line basis to write down an asset to its residual value over its 
useful life as follows: 

Freehold buildings  
Long leasehold buildings and improvements 
Plant and equipment  
Motor vehicles  
Office equipment  
Right-of-use lease assets 

Freehold land is not depreciated. 

•  Up to 50 years 
•  Shorter of lease term and useful life 
•  2 to 7 years 
•  4 years 
•  2 to 7 years 
•  Shorter of lease term and useful life 

An item of property, plant and equipment is reviewed for impairment whenever events indicate that its carrying value 
may not be recoverable. 

Further information on the policy applied to right-of-use lease assets is included in note 3.4. 

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Total  
£m 
375 
49 
(22) 
(75) 
(8) 
319 

202 
43 
(21) 
(65) 
(4) 
155 

Total  
£m 
288 
113 
57 
(47) 
(28) 
(8) 
375 

171 
79 
14 
(45) 
(14) 
(3) 
202 

Cost at 1 October 2020 
•  Additions  
•  Disposals  
•  Transfer to held for sale 
•  Exchange movement 
At 30 September 2021 

Land and 
buildings  
£m 
87 
– 
– 
(75) 
(1) 
11 

Plant and 
equipment  
£m 
117 
38 
(11) 
– 
(3) 
141 

Motor 
vehicles and 
office 
equipment  
£m 
50 
3 
(6) 
– 
(1) 
46 

Right-of-use 
assets: 
Property 
£m 
114 
8 
(3) 
– 
(3) 
116 

Right-of-use 
assets: 
Vehicles 
£m 
7 
– 
(2) 
– 
– 
5 

Right-of-use 
assets:  
Total 
£m 
121 
8 
(5) 
– 
(3) 
121 

25 
17 
(4) 
– 
(2) 
36 

– 
25 
11 
(8) 
(2) 
(1) 
25 

Accumulated depreciation at 1 October 2020 
•  Charge for the year  
•  Disposals  
•  Transfer to held for sale 
•  Exchange movement 
At 30 September 2021 

61 
9 
– 
(65) 
– 
5 

76 
14 
(11) 
– 
(2) 
77 

Net book amount at 30 September 2021 

6 

64 

40 
3 
(6) 
– 
– 
37 

9 

22 
16 
(3) 
– 
(2) 
33 

83 

3 
1 
(1) 
– 
– 
3 

2 

85 

164 

Cost at 1 October 2019 
•  Adjustment on initial application of IFRS 16 
•  Additions  
•  Disposals  
•  Transfer to held for sale 
•  Exchange movement 
At 30 September 2020 

Accumulated depreciation at 1 October 2019 
•  Charge for the year  
•  Impairment 
•  Disposals  
•  Transfer to held for sale 
•  Exchange movement 
At 30 September 2020 

Net book amount at 30 September 2020 

Land and 
buildings  
£m 
92 
– 
– 
– 
(4) 
(1) 
87 

Plant and 
equipment  
£m 
137 
– 
24 
(31) 
(9) 
(4) 
117 

Motor vehicles 
and office 
equipment  
£m 
59 
– 
3 
(6) 
(5) 
(1) 
50 

Right-of-use 
assets: 
Property 
£m 
– 
110 
26 
(10) 
(10) 
(2) 
114 

Right-of-use 
assets: 
Vehicles 
£m 
– 
3 
4 
– 
– 
– 
7 

Right-of-use 
assets:  
Total 
£m 
– 
113 
30 
(10) 
(10) 
(2) 
121 

31 
34 
– 
– 
(4) 
– 
61 

26 

96 
16 
2 
(31) 
(5) 
(2) 
76 

41 

44 
4 
1 
(6) 
(3) 
– 
40 

10 

– 
22 
11 
(8) 
(2) 
(1) 
22 

92 

– 
3 
– 
– 
– 
– 
3 

4 

96 

173 

All depreciation charges in the years presented have been charged through selling and administrative expenses. Of these 
depreciation charges, £9m (2020: £33m) has been classified as a non-recurring adjustment, see note 3.6.  

All impairment charges in the years presented have been charged through selling and administrative expenses, as well as 
being classified as a non-recurring adjustment within property restructuring costs, see note 3.6. 

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Operating assets and liabilities continued  

8 Equity investments 

This note provides details of the equity investments held by the Group. These are investments the Group has made in 
unlisted entities that it does not control, jointly control, or have significant influence over, and are not held for trading. 
Further information is disclosed in note 14.1. 

Accounting policy 

The Group initially recognises its equity investments at cost on the balance sheet as a non-current asset. The Group 
has irrevocably elected to measure the equity investments currently held at fair value through other comprehensive 
income, as they are not held for trading. The investments will be measured at fair value at each reporting date 
(as required under IFRS 9), with changes in fair value of the investments recognised within other comprehensive 
income. Only dividend income will be recognised within the income statement. 

Non-current: 
Unlisted securities 

2021 
£m 
21 
21 

2020 
£m 
– 
– 

The Group has recognised £nil (2020: £nil) dividend income relating to equity investments held at the balance sheet date.  

9 Working capital  

This note provides the amounts invested by the Group in working capital balances at the end of the financial year. 
Working capital is made up of trade and other receivables, trade and other payables and deferred income.  

Trade and other receivables are made up of amounts owed to the Group by customers, amounts that we pay to our 
suppliers in advance and incremental costs to acquire a contract. Trade receivables are shown net of an allowance for 
expected credit losses. Our trade and other payables are amounts we owe to our suppliers that have been invoiced to 
us or accrued by us. They also include taxes and social security amounts due in relation to our role as an employer. 

This note also gives some additional detail on the age and recoverability of our trade receivables, which provides an 
understanding of the credit risk faced by the Group as a part of everyday trading. Credit risk is further disclosed in 
note 14.6. 

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9.1 Trade and other receivables 

Accounting policy 

Trade receivables and contract assets 
Trade receivables are recognised initially at fair value and subsequently measured at amortised cost using the effective 
interest method, less an allowance for expected credit losses. 

The Group uses the term “Trade receivables” for contract receivables. These are recognised when the right to 
consideration is unconditional. Typically, the Group invoices fees for perpetual licences on contract closure and 
delivery. For performance obligations satisfied over time, judgement is required in determining whether a right to 
consideration is unconditional. In such situations, a receivable is recognised for the transaction price of the non-
cancellable portion of the contract when the Group starts satisfying the performance obligation.  

When revenue recognised in respect of a customer contract exceeds amounts received or receivable from the 
customer a contract asset is recognised.  

The carrying amounts of trade receivables and contract assets are reduced by allowances for expected credit losses 
using the simplified approach under IFRS 9. The Group uses a matrix approach to determine the allowance, with default 
rates assessed for each country in which the Group operates. The default rates applied are based on the ageing of the 
receivable, past experience of credit losses and forward-looking information. An allowance for a receivable’s estimated 
lifetime expected credit losses is first recorded when the receivable is initially recognised, and subsequently adjusted to 
reflect changes in credit risk until the balance is collected. In the event that management considers that a receivable 
cannot be collected, the balance is written off.  

Incremental costs of obtaining customer contracts 
The incremental costs of obtaining customer contracts are capitalised under IFRS 15. Contract acquisition costs 
primarily consist of sales commissions earned by the Group’s sales force and business partners.  

Judgement is required in determining the amounts to be capitalised, particularly where the commissions are based on 
cumulative targets. The Group capitalises such cumulative target commissions for all customer contracts that count 
towards the cumulative target but only if nothing other than obtaining customer contracts can contribute to achieving 
the cumulative target.  

The capitalised assets are amortised over the period during which the related revenue is recognised, which may extend 
beyond the initial contract term where the Group expects to benefit from future renewals as a result of incurring the 
costs. Typically, either the Group does not pay sales commissions for customer contract renewals or such commissions 
are not commensurate with the commissions paid for new contracts. Consequently, the Group amortises sales 
commissions paid for new customer contracts on a straight-line basis over the expected contract life including 
probable contract renewals. Judgement is required in estimating these contract lives. In exercising this judgement, 
the Group considers respective renewal history adjusted for indications that the renewal history is not fully indicative  
of future renewals.  

The amortisation periods range from one year to ten years depending on the type of commission arrangement. 
Amortisation of the capitalised costs of obtaining customer contracts is reported within selling and 
administrative expenses. 

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Operating assets and liabilities continued  

9 Working capital continued 
9.1 Trade and other receivables continued 

Non-current: 
Customer acquisition costs 
Other receivables 
Prepayments 

Current: 
Trade receivables 
Less: allowance for expected credit losses 
Trade receivables – net  
Other receivables 
Prepayments 
Customer acquisition costs 

2021 
£m 
97 
15 
1 
113 

2021 
£m 
223 
(22) 
201 
10 
48 
36 
295 

The Group has incurred £126m (2020: £119m) to obtain customer contracts and an amortisation expense of £101m  
(2020: £99m) was recognised in operating profit during the year. There were no material contract assets.  

Included within other receivables due greater than one year is £10m related to EU State Aid. See note 4. 

Movements on the Group allowance for expected credit losses of trade receivables were as follows: 
At 1 October 
Increase in allowance for expected credit losses 
Receivables written off during the year as uncollectable 
Unused amounts reversed 
Transfer to held for sale 
Exchange movement 
At 30 September 

2021 
£m 
37 
12 
(8) 
(19) 
– 
– 
22 

2020 
£m 
79 
5 
2 
86 

2020 
£m 
239 
(37) 
202 
18 
48 
34 
302 

2020 
£m 
23 
28 
(10) 
(1) 
(2) 
(1) 
37 

The Group’s credit risk on trade and other receivables is primarily attributable to trade receivables. The Group has no 
significant concentrations of credit risk since the risk is spread over a large number of unrelated counterparties.  

The Group’s businesses implement policies, procedures and controls to manage customer credit risk. Outstanding balances 
are regularly monitored and reviewed to identify any change in risk profile. The Group recognises a loss allowance against 
trade receivables using the simplified approach under IFRS 9. The amount of the allowance reflects the lifetime expected 
credit losses measured using historical payment default rates determined for each geographical market in which the Group 
operates. The historical default rates are adjusted where necessary if they do not reflect the level of future expected credit 
losses, for example because of changes in the local economy or other commercial considerations. The allowance for 
expected credit losses is calculated using a provision matrix. The amount of the allowance increases as outstanding balances 
age. A customer balance is written off when it is considered that there is no reasonable expectation that the amount will be 
collected and legal enforcement activities have ceased. 

An analysis of the gross carrying amount of trade receivables showing credit risk exposure by age of the outstanding balance 
is as follows: 

Trade receivables at 30 September 2021 
Expected credit loss rate 
Estimated total gross carrying amount at default 
Expected credit loss 

Not yet due 
£m 
5% 
190 
(9) 

1-30 days 
overdue 
£m 
5% 
10 
– 

31-60 days 
overdue 
£m 
11% 
5 
(1) 

61-90 days 
overdue 
£m 
34% 
3 
(1) 

91+ days 
overdue 
£m 
69% 
15 
(11) 

Total 
£m 
– 
223 
(22) 

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Trade receivables at 30 September 2020 
Expected credit loss rate 
Estimated total gross carrying amount at default 
Expected credit loss 

Not yet due 
£m 
8% 
186 
(15) 

1-30 days 
overdue 
£m 
10% 
27 
(3) 

31-60 days 
overdue 
£m 
34% 
6 
(2) 

61-90 days 
overdue 
£m 
75% 
5 
(4) 

91+ days 
overdue 
£m 
85% 
15 
(13) 

Total 
£m 
– 
239 
(37) 

Included in selling and administrative expenses in the income statement is a credit of £6m (2020: charge of £26m) in relation 
to receivables credit losses. See note 1 in relation to the impact on trade receivables of the Covid-19 pandemic. 

The maximum exposure to credit risk at the end of the reporting period is the fair value of each class of receivables 
mentioned above. The Group held no collateral as security. The Directors estimate that the carrying value of trade 
receivables approximated their fair value. 

9.2 Trade and other payables 

Accounting policy 

Trade payables and other payables are recognised initially at fair value and subsequently measured at amortised cost 
using the effective interest method. 

Trade and other payables can be analysed as follows: 
Trade payables  
Other tax and social security payable  
Other payables 
Accruals  

2021 
£m 
39 
37 
294 
222 
592 

2020 
£m 
25 
35 
34 
203 
297 

Other payables includes £249m (2020: £nil) in relation to the outstanding commitment that the Group is contractually bound 
for the purchase of its own shares (including costs of purchase) under the non-discretionary buyback programme announced 
on 3 September 2021. See note 15.4. 

9.3 Deferred income 

Accounting policy 

If amounts received or receivable from a customer exceed revenue recognised for a contract, a contract liability is 
recognised. The Group uses the term “deferred income” for a contract liability. Contract liabilities primarily reflect 
invoices due or payments received in advance of revenue recognition. Deferred income is unwound as related 
performance obligations are satisfied.  

In all material respects current deferred income at 1 October 2020 was recognised as revenue during the year. Other than 
business-as-usual movements, and deferred income transferred to held for sale (see note 16.2), there were no significant 
changes in contract liability balances during the year.  

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Operating assets and liabilities continued  

10 Provisions 

This note provides details of the provisions recognised by the Group, where a liability exists of uncertain timing or 
amount. The main estimates in this area relate to legal exposure, employee severance, onerous contracts and 
dilapidation charges. 

This section also explains the accounting policies applied and the specific judgements and estimates made by the 
Directors in arriving at the value of these liabilities. 

Accounting policy 

A provision is recognised only when all three of the following conditions are met: 

•  The Group has a present obligation (legal or constructive) as a result of a past event; 
•  It is probable that an outflow of resources embodying economic benefits will be required to settle the obligation; and 
•  A reliable estimate can be made of the amount of the obligation. 

The amount recognised as a provision is the present value of the best estimate of the expenditure required to settle the 
present obligation at the end of the reporting period, i.e. the present value of the amount that the Group would 
rationally pay to settle the obligation at the balance sheet date or to transfer it to a third party. 

At 1 October 2020 
•  Additional provision in the year  
•  Provision utilised in the year 
•  Unused amount reversed 
•  Exchange movement 
At 30 September 2021 

Maturity profile 
< 1 year 
1 – 2 years 
2 – 5 years 
> 5 years 
At 30 September 2021 

Restructuring 
£m 
23 
68 
(8) 
(5) 
(2) 
76 

Legal  
£m 
14 
15 
(3) 
(2) 
(1) 
23 

Building  
£m 
11 
7 
(1) 
(1) 
(1) 
15 

Other  
£m 
2 
2 
(1) 
– 
– 
3 

Total  
£m 
50 
92 
(13) 
(8) 
(4) 
117 

Restructuring 
£m 

Legal  
£m 

Building  
£m 

Other  
£m 

Total  
£m 

57 
19 
– 
– 
76 

5 
18 
– 
– 
23 

3 
4 
2 
6 
15 

3 
– 
– 
– 
3 

68 
41 
2 
6 
117 

Restructuring provisions are for the estimated costs of Group restructuring activities and relate mainly to employee 
severance which remains unpaid at the balance sheet date. These provisions will be utilised as obligations are settled which 
is currently expected to be within two years. This includes the non-recurring restructuring costs which remain unpaid at the 
balance sheet date (see note 3.6). 

Legal provisions have been made in relation to ongoing disputes with third parties and other claims against the Group.  
The ageing of legal provisions is assessed regularly, based upon internal and external legal advice, as required. 

Building provisions relate to dilapidation charges and property-related contracts that have become onerous. The timing of 
the cash flows associated with building provisions is dependent on the timing of lease agreement termination. This includes 
the non-recurring property restructuring costs which remain unpaid at the balance sheet date (see note 3.6). 

Other provisions comprise mainly those for the costs of warranty cover provided by the Group in respect of products sold to 
third parties. The timing of the cash flows associated with warranty provisions is spread over the period of warranty with the 
majority of the claims expected in the first year. 

212 
212

Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
 
 
 
 
 
 
 
11 Post-employment benefits 

This note explains the accounting policies governing the Group’s pension schemes, analyses the deficit on the defined 
benefit pension scheme and shows how it has been calculated.  

The majority of the Group’s employees are members of defined contribution pension schemes. Additionally, the Group 
operates two small defined benefit schemes in France and Switzerland. At 30 September 2020, the defined benefit 
scheme in Switzerland was classified as held for sale and continues to be classified as such at 30 September 2021. 

For defined contribution schemes, the Group pays contributions into separate funds on behalf of the employee and has 
no further obligations to employees. The risks associated with this type of plan are assumed by the member. 
Contributions paid by the Group in respect of the current period are included within the income statement. 

The defined benefit scheme is a pension arrangement under which participating members receive a pension benefit at 
retirement determined by the scheme rules, salary and length of pensionable service. The income statement charge for 
the defined benefit scheme is the current/past service cost and the net interest cost which is the change in the net 
defined benefit liability that arises from the passage of time. The Group underwrites both financial and demographic 
risks associated with this type of plan. 

Accounting policy 

Obligations under defined contribution schemes are recognised as an operating cost in the income statement 
as incurred. 

The Group also operates a small defined benefit pension scheme in Switzerland and other post-employment benefit 
schemes in France. The assets of these schemes are held separately from the assets of the Group. Under French 
legislation, the Group is required to make one-off payments to employees in France who reach retirement age while still 
in employment. The costs of providing benefits under these schemes are determined using the projected unit credit 
actuarial valuation method.  

The current service cost and gains and losses on settlements and curtailments are included in selling and 
administrative expenses in the income statement. Past service costs should be recognised on the earlier of the date  
of the plan amendment and the date the Group recognises restructuring-related costs. Interest on the pension plan 
assets and the imputed interest on pension plan liabilities are included within selling and administrative expenses in 
the income statement. 

Changes in the post-employment benefit obligation due to experience and changes in actuarial assumptions are 
included in the statement of comprehensive income in full in the period in which they arise. 

The liability recognised in the balance sheet in respect of the defined benefit pension scheme is the present value of 
the defined benefit obligation and future administration costs at the end of the reporting period, less the fair value of 
plan assets. The defined benefit obligation is calculated annually by independent actuaries. The present value of the 
defined benefit obligation is determined by discounting the estimated future cash outflows using interest rates of high-
quality corporate bonds that are denominated in the currency in which the benefits will be paid and that have terms  
to maturity approximate to the terms of the related pension liability. 

The calculation of the defined benefit obligation of a defined benefit plan requires estimation of future events, for 
example salary and pension increases, inflation and mortality rates. In the event that future experience does not bear 
out the estimates made in previous years, an adjustment will be made to the plan’s defined benefit obligation in future 
periods which could have a material effect on the Group.  

A sensitivity analysis has been performed on the significant assumptions. The significant assumptions are deemed to 
be the discount rate and salary increases, as these are most likely to have a material impact on the defined benefit 
obligations. The analysis has been performed by the independent actuaries. 

Pension costs included in the consolidated income statement 
Defined contribution schemes 
Defined benefit plans 

Note 

3.3 

2021 
£m 
21 
1 
22 

Annual Report and Accounts 2021  |  The Sage Group plc.

2020 
£m 
20 
2 
22 

213 
213

 
 
 
 
 
 
 
 
Operating assets and liabilities continued  

11 Post-employment benefits continued 
Defined benefit plans  

The most recent actuarial valuations of the post-employment benefit plans have been performed during the year for the year 
ended 30 September 2021. 

Weighted average principal assumptions made by the actuaries 
Rate of increase in pensionable salaries  
Discount rate  
Inflation assumption  

Mortality rate assumptions made by the actuaries 
Average life expectancy for 65-year-old male 
Average life expectancy for 65-year-old female 
Average life expectancy for 45-year-old male 
Average life expectancy for 45-year-old female 

Amounts recognised in the balance sheet 
Present value of funded obligations  
Fair value of plan assets  
Net liability recognised in the balance sheet  

Major categories of plan assets as a percentage of total plan assets 
Bonds (quoted) 
Equities (quoted) 
Properties 
Other (unquoted) 
Transfer to held for sale 

2021 
% 
1.9 
0.8 
1.9 

2021 
Years 
19 
23 
36 
41 

2021 
£m 
(22) 
– 
(22) 

£m 
7 
7 
8 
2 
(24) 
– 

2020 
% 
2.0 
0.4 
2.0 

2020 
Years 
21 
23 
40 
43 

2020 
£m 

(23) 
– 
(23) 

2020 
% 
29 
29 
34 
8 
(100) 
– 

£m 
– 
– 
– 
– 
– 
– 

2021 
% 
– 
– 
– 
– 
– 
– 

Expected contributions to post-employment benefit plans for the year ending 30 September 2022 are £1m (2020: expected 
contributions for the year ended 30 September 2021: £1m). 

Amounts recognised in the income statement 
Net interest costs on obligation  
Current service cost  
Others (Curtailments/Plan amendments) 
Total included within staff costs – all within selling and administrative expenses 

2021 
£m 
– 
(2) 
1 
(1) 

2020 
£m 
– 
(3) 
1 
(2) 

214 
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Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
 
 
Changes in the present value of the defined benefit obligation 
At 1 October  
Exchange movement  
Service cost  
Plan participant contributions 
Benefits paid 
Curtailments/Plan amendments 
Transfer to held for sale 
At 30 September  

Changes in the fair value of plan assets 
At 1 October  
Exchange movement  
Employer’s contributions  
Plan participant contributions  
Benefits paid 
Transfer to held for sale 
At 30 September  

Analysis of the movement in the balance sheet liability 
At 1 October  
Exchange movement 
Total expense as recognised in the income statement 
Benefits paid 
Contributions paid  
Actuarial gain* 
Transfer to held for sale 
At 30 September  

2021 
£m 
(23) 
2 
(2) 
– 
– 
1 
– 
(22) 

2021 
£m 
– 
– 
– 
– 
– 
– 
– 

2021 
£m 
(23) 
2 
(1) 
– 
– 
– 
– 
(22) 

2020 
£m 

(48) 
(1) 
(3) 
(1) 
1 
1 
28 
(23) 

2020 
£m 
23 
1 
1 
1 
(2) 
(24) 
– 

2020 
£m 

(25) 
– 
(2) 
(1) 
1 
– 
4 
(23) 

Note: 
*  Actuarial gain of £2m relating to the Swiss pension scheme transferred to held for sale in the prior year is reflected within assets and liabilities held 

for sale. See note 16.2. 

Sensitivity analysis on significant actuarial assumptions 
Discount rate applied to scheme obligations  
Salary increases 

+/- 0.5% pa 
+/- 0.5% pa 

2021 
£m 
1 
1 

2020 
£m 
3 
2 

Annual Report and Accounts 2021  |  The Sage Group plc.

215 
215

 
 
 
 
 
 
 
 
 
 
Operating assets and liabilities continued  

12 Deferred income tax 

Deferred income tax is an accounting adjustment to recognise liabilities or benefits that are expected to arise in the 
future due to differences in the carrying value of assets and liabilities and their respective tax bases. In this note we 
outline the accounting policies, movements in the year on the deferred tax account and the net deferred tax asset  
or liability at the year end. 

A deferred tax asset represents a tax reduction that is expected to arise in a future period. 

A deferred tax liability represents taxes which will become payable in a future period as a result of a current or an 
earlier transaction. 

Accounting policy 

Deferred tax liabilities are generally recognised for all taxable temporary differences and deferred tax assets are 
recognised to the extent that it is probable that taxable profits will be available against which deductible temporary 
differences can be utilised. Such assets and liabilities are not recognised if the temporary difference arises from 
goodwill or from the initial recognition (other than in a business combination) of other assets and liabilities in a 
transaction that affects neither the taxable profit nor the accounting profit. 

Deferred tax liabilities are recognised for taxable temporary differences arising on investments in subsidiaries, except 
where the Group is able to control the reversal of the temporary difference and it is probable that the temporary 
difference will not reverse in the foreseeable future. 

Deferred tax is calculated at the tax rates that are expected to apply in the period when the liability is settled or the 
asset realised based on tax rates that have been enacted or substantively enacted at the end of the reporting period.  

Tax assets and liabilities are offset when there is a legally enforceable right and there is an intention to settle the 
balances net. 

Deferred tax  
At 30 September 2019 
Income statement (debit)/credit 
Adjustment on initial application of IFRS 16 
Transfer to held for sale 
Exchange movement 
At 30 September 2020  

Income statement credit 
Exchange movement 
At 30 September 2021 

Other 
intangible  
assets  
 (excluding 
goodwill) 
£m 

(37) 
7 
– 
– 
1 
(29) 

4 
1 
(24) 

Tax 
losses 
£m 
10 
(3) 
– 
– 
– 
7 

– 
– 
7 

Accounting 
provisions/ 
accruals 
£m 
22 
8 
– 
(3) 
– 
27 

4 
(1) 
30 

Goodwill 
£m 

(21) 
– 
– 
– 
– 
(21) 

1 
– 
(20) 

Deferred 
revenue 
£m 
17 
4 
– 
(2) 
(1) 
18 

(1) 
1 
18 

Other 
£m 
14 
3 
2 
– 
– 
19 

5 
– 
24 

Total 
£m 
5 
19 
2 
(5) 
– 
21 

13 
1 
35 

216 
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Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
The net deferred tax asset at the end of the year is analysed below: 
Deferred tax assets 
Deferred tax liabilities 
Net deferred tax asset 

2021 
£m 
40 
(5) 
35 

2020 
£m 
35 
(14) 
21 

Deferred tax assets have been recognised in respect of tax losses and other temporary differences giving rise to deferred  
tax assets because it is probable that these assets will be recovered. Each of these assets are reviewed to ensure there is 
sufficient evidence to support their recognition. Deferred tax liabilities for the taxable temporary differences associated  
with the Group’s investments in subsidiaries have been appropriately recognised to the extent that it is probable that the 
temporary differences will reverse in the future. The Group has undistributed earnings of £390m at 30 September 2021  
(2020: £301m), for which appropriate deferred tax liabilities have been recognised. 

At 30 September 2020, following the decision to sell certain of our Australia and Asia Pacific, Swiss and Polish businesses, 
we transferred £5m of deferred tax assets to held for sale. The Swiss deferred tax balances remaining in held for sale at 
30 September 2021 are insignificant.  

The movements in deferred tax assets and liabilities (prior to the offsetting of balances within the same jurisdiction as 
required by IAS 12 “Income Taxes”) during the year are shown in the above table. Deferred tax assets and liabilities are  
only offset where there is a legally enforceable right of offset and there is an intention to settle the balances net. 

Deferred tax assets and liabilities categorised as “other” in the above table includes various balances in relation to the 
following items: 

Share options and awards 
Interest carried forward 
R&D capitalisation 
Lease liability 
Right-of-use lease assets 
Other amounts 

2021 
£m 
10 
9 
2 
14 
(11) 
– 
24 

2020 
£m 
9 
6 
2 
16 
(15) 
1 
19 

The Company has unrecognised carried forward losses of £109m (2020: £73m) principally in the UK and the US, available  
to reduce certain future taxable profits. Deferred tax assets have not been recognised in respect of these losses due to 
uncertainty regarding whether suitable profits will arise in future periods against which the deferred tax asset would reverse. 

Annual Report and Accounts 2021  |  The Sage Group plc.

217 
217

 
 
 
 
 
Net debt and capital structure  

13 Cash flow and net debt 

This note analyses our operational cash generation, shows the movement in our net debt in the year, and explains what 
is included within our cash balances and borrowings at the year end.  

Cash generated from operations is the starting point of our consolidated statement of cash flows. This section outlines 
the adjustments for any non-cash accounting items to reconcile our accounting profit for the year to the amount of 
cash we generated from our operations. 

Net debt represents the amount of cash held less borrowings and overdrafts. 

Borrowings are mostly made up of fixed-term external debt which the Group has taken out in order to finance 
acquisitions in the past. Borrowings also include lease liabilities.  

13.1 Cash flow generated from continuing operations 

Reconciliation of profit for the year to cash generated from continuing operations  
Profit for the year  
Adjustments for:  
•  Income tax 
•  Finance income  
•  Finance costs 
•  Amortisation and impairment of intangible assets  
•  Depreciation and impairment of property, plant and equipment  
•  Impairment of goodwill 
•  Loss on disposal of property, plant and equipment 
•  R&D tax credits 
•  Equity-settled share-based transactions  
•  Net gain on disposal of subsidiaries 
•  Exchange movement 
Changes in working capital (excluding effects of acquisitions and disposals of subsidiaries): 
•  (Increase)/Decrease in trade and other receivables  
•  Increase in trade and other payables and provisions 
•  Increase in deferred income  
Cash generated from continuing operations  

13.2 Net debt 

Reconciliation of net cash flow to movement in net debt  
(Decrease)/Increase in cash in the year (pre-exchange movements)  
Cash inflow/(outflow) from movement in loans, lease liabilities 
Change in net debt resulting from cash flows  
Impact of adoption of IFRS 16 
Disposals 
Other non-cash movements  
Exchange movement 
Movement in net debt in the year  
Net debt at 1 October  
Net debt at 30 September 

2021 
£m 
285 

62 
(1) 
27 
44 
43 
– 
1 
(2) 
36 
(126) 
(2) 

(35) 
107 
37 
476 

2021 
£m 
(233) 
160 
(73) 
– 
(16) 
(14) 
7 
(96) 
(151) 
(247) 

2020 
£m 
310 

63 
(3) 
34 
45 
93 
19 
– 
(2) 
29 
(141) 
– 

26 
44 
10 
527 

2020 
£m 
510 
(96) 
414 
(136) 
(12) 
(30) 
6 
242 
(393) 

(151) 

218 
218

Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
Analysis of change in net debt (inclusive of leases) 
Cash and cash equivalents  
Cash amounts included in held for sale 
Cash, cash equivalents and bank overdrafts  
including cash held for sale 

Liabilities arising from financing activities 

Loans due within one year 
Loans due after more than one year 
Lease liabilities due within one year 
Lease liabilities after more than one year 
Lease liabilities included in held for sale 

At  
1 October  
2020  
£m 
831 
17 

Cash flow 
£m 
(254) 
21 

Disposal of 
subsidiary 
£m 
– 
(23) 

Non-cash 
movements  
£m 
– 
– 

Exchange 
movement 
 £m 
(24) 
(1) 

At  
30 September 
2021 
£m 
553 
14 

848 

(233) 

(23) 

– 

(25) 

567 

– 
(877) 
(20) 
(93) 
(9) 
(999) 

– 
138 
20 
– 
2 
160 

– 
– 
– 
– 
7 
7 

(49) 
44 
(18) 
9 
– 
(14) 

2 
28 
– 
2 
– 
32 

(47) 
(667) 
(18) 
(82) 
– 
(814) 

Total  

(151) 

(73) 

(16) 

(14) 

7 

(247) 

Analysis of change in net debt (inclusive of leases) 
Cash and cash equivalents  
Cash amounts included in held for sale 
Cash, cash equivalents and bank 
overdrafts amounts included in held for 
sale 

Liabilities arising from financing activities 

Loans due within one year 
Loans due after more than one year 
Lease liabilities due within one year 
Lease liabilities after more than one year 
Lease liabilities included in held for sale 

At  
1 October  
2019  
£m 
371 
1 

Impact of 
adoption of 
IFRS 16 
 £m 
– 
– 

Cash flow 
£m 
510 
– 

Reclassification 
as held for sale 

Disposal of 
subsidiary 
£m 

(17) 
17 

(12) 
(1) 

Non-cash 
movements  
£m 
– 
– 

Exchange 
movement 
 £m 

(21) 
– 

At  
30 September 
2020 
£m 
831 
17 

372 

– 

510 

– 

(13) 

– 

(21) 

848 

(122) 
(643) 
– 
– 
– 
(765) 

– 
– 
(29) 
(106) 
(1) 
(136) 

122 
(256) 
38 
– 
– 
(96) 

– 
– 
2 
7 
(9) 
– 

– 

– 
– 
– 
– 
1 
1 

– 
– 
(31) 
1 
– 
(30) 

(12) 

(30) 

– 
22 
– 
5 
– 
27 

6 

– 
(877) 
(20) 
(93) 
(9) 
(999) 

(151) 

Total  

(393) 

(136) 

414 

Annual Report and Accounts 2021  |  The Sage Group plc.

219 
219

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net debt and capital structure continued  

13 Cash flow and net debt continued 
13.3 Cash and cash equivalents (excluding bank overdrafts and cash amounts included in held for sale) 

Accounting policy 

For the purpose of preparation of the consolidated statement of cash flows and the consolidated balance sheet, cash 
and cash equivalents include cash at bank and in hand and short-term deposits with an original maturity period of three 
months or less. Bank overdrafts that are an integral part of a subsidiary’s cash management are included in cash and 
cash equivalents where they have a legal right of set-off and there is an intention to settle net, against positive cash 
balances, otherwise bank overdrafts are classified as borrowings. Cash and cash equivalents are measured at 
amortised cost. 

Cash at bank and in hand  
Short-term bank deposits  

2021 
£m 
349 
204 
553 

2020 
£m 
391 
440 
831 

The credit risk on liquid funds is considered to be low, as the Board-approved Group treasury policy limits the value that  
can be invested with each approved counterparty to minimise the risk of loss. The Group policy is to place cash and cash 
equivalents with counterparties which are well established banks with high credit ratings where available. In some 
jurisdictions there is limited availability of such counterparties.  

Cash and cash equivalents are classified and measured at amortised cost under IFRS 9 and are therefore subject to the 
expected loss model requirements of that standard. However, no material expected credit losses have been identified. At  
30 September 2021, 97% (2020: 92%) of the cash and cash equivalents balance was deposited with financial institutions rated 
at least A3 by Moody’s Investors Service. The investment instruments utilised are money market funds, money market term 
deposits and bank deposits. 

The Group’s maximum exposure to credit risk in relation to cash and cash equivalents is their carrying amount in the 
balance sheet. 

220 
220

Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
13.4 Borrowings (excluding borrowings included in held for sale) 

Accounting policy 

Interest-bearing borrowings are recognised initially at fair value less attributable issue costs, which are amortised over 
the period of the borrowings. Subsequent to initial recognition, interest-bearing borrowings are stated at amortised 
cost with any difference between cost and redemption value being recognised in the income statement over the period 
of borrowing on an effective interest basis. 

Further information on the policy applied to lease liabilities is included in note 3.4. 

Current 
US senior loan notes  
Lease liabilities 

Non-current 
Bank loans  
US senior loan notes 
Sterling denominated bond notes 
Lease liabilities 

2021 
£m 
47 
18 
65 

2021 
£m 
– 
323 
344 
82 
749 

2020 
£m 
– 
20 
20 

2020 
£m 
490 
387 
– 
93 
970 

Included in loans above is £370m (2020: £877m) of unsecured loans (after unamortised issue costs).  

In the table above, bank loans, loan notes and sterling denominated bond notes (“bond notes”) are stated net of unamortised 
issue and discount costs of £6m (2020: £4m). Unsecured bank loans attracted an average interest rate of 1.0% (FY20: 1.6%).  

Borrowings 
US private placement 
•  USD 150m loan note 
•  USD 50m loan note 
•  EUR 55m loan note 
•  EUR 30m loan note 
•  USD 200m loan note 
GBP 350m bond 

Year issued 

Interest  
coupon 

Maturity 

2013 
2013 
2015 
2015 
2015 
2021 

3.71%  20–May–23 
3.86%  20–May–25 
26–Jan–22 
1.89% 
26–Jan–23 
2.07% 
26–Jan–25 
3.73% 
25–Feb–31 
1.63% 

2021 
£m 

111 
37 
47 
26 
149 
350 

2020 
£m 

116 
39 
50 
27 
155 
– 

The Group’s debt is sourced from a syndicated multi-currency Revolving Credit Facility (“RCF”), US private placements 
(“USPP”), and the bond notes. 

Total USPP loan notes at 30 September 2021 were £370m (USD 400m and EUR 85m) (2020: £387m, USD 400m and EUR 85m). 

The Group’s RCF expires in February 2025 with facility levels of £669m (USD 719m and £135m tranches). At 30 September 
2021, £nil (2020: £294m) of the RCF was drawn. 

The bond notes were issued in February 2021 for a nominal amount of £350m and expire in February 2031. Net cash proceeds 
from the issuance were £344m. A portion of the proceeds were used to repay the previously held £200m Term Loan which 
was due to expire in September 2022.  

Further information on lease liabilities is included in note 3.4. 

Annual Report and Accounts 2021  |  The Sage Group plc.

221 
221

 
 
 
 
 
 
 
 
 
 
 
 
Net debt and capital structure continued  

14 Financial instruments 

This note shows details of the fair value and carrying value of short- and long-term borrowings, trade and other 
payables, trade and other receivables, equity investments, short-term bank deposits and cash at bank and in hand. 
These items are all classified as “financial instruments” under accounting standards. Fair value is the price that would 
be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the 
measurement date. 

In order to assist users of these financial statements in making an assessment of any risks relating to financial 
instruments, this note also sets out the maturity of these items and analyses their sensitivity to changes in key inputs, 
such as interest rates and foreign exchange rates. An explanation of the Group’s exposure to, and management of, 
capital, liquidity, credit, interest rate and foreign currency risk is set out in the financial risk management section at  
the end of this note. 

Accounting policy 

Financial assets and financial liabilities are recognised in the Group’s balance sheet when the Group becomes a party 
to the contractual provisions of the instrument.  

Financial assets are derecognised when the rights to receive cash flows from the asset have expired, or when the 
Group has transferred those rights and either has also transferred substantially all the risks and rewards of the asset 
or has neither transferred nor retained substantially all the risks and rewards of the asset but no longer has control  
of the asset.  

Financial liabilities are derecognised when the obligation specified in the contract is discharged, cancelled or expires. 

The amounts in the consolidated balance sheet that are accounted for as financial instruments, and their classification under 
IFRS 9, are as follows: 

As at 30 September 2021 
Non-current assets 
Equity investments 
Trade and other receivables: other receivables 
Current assets 
Trade and other receivables: trade receivables 
Trade and other receivables: other receivables 
Cash and cash equivalents  
Current liabilities 
Trade and other payables excluding other tax and social security 
Borrowings  
Non-current liabilities 
Borrowings  

IFRS 9 classification 

At amortised  
cost 
£m 

Note 

At fair value 
through profit 
or loss 
£m 

At fair value 
through other 
comprehensive 
income 
£m 

8 
9.1 

9.1 
9.1 
13.3 

9.2 
13.4 

13.4 

– 
13 

201 
9 
553 

(555) 
(65) 

(749) 
(593) 

– 
2 

– 
1 
– 

– 
– 

– 
3 

21 
– 

– 
– 
– 

– 
– 

– 
21 

Total 
£m 

21 
15 

201 
10 
553 

(555) 
(65) 

(749) 
(569) 

222 
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Annual Report and Accounts 2021  |  The Sage Group plc.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
As at 30 September 2020 
Non-current assets 
Other financial assets 
Trade and other receivables: other receivables 
Current assets 
Trade and other receivables: trade receivables 
Trade and other receivables: other receivables 
Cash and cash equivalents  
Current liabilities 
Trade and other payables excluding other tax and social security 
Borrowings  
Non-current liabilities 
Borrowings  

IFRS 9 classification 

At amortised  
cost 
£m 

Note 

At fair value 
through profit 
or loss 
£m 

At fair value 
through other 
comprehensive 
income 

9.1 

9.1 
9.1 
13.3 

9.2 
13.4 

13.4 

– 
2 

202 
17 
831 

(262) 
(20) 

(970) 
(200) 

1 
3 

– 
1 
– 

– 
– 

– 
5 

– 
– 

– 
– 
– 

– 
– 

– 
– 

Total 
£m 

1 
5 

202 
18 
831 

(262) 
(20) 

(970) 
(195) 

14.1 Fair values of financial instruments 

The carrying amounts of the following financial assets and liabilities approximate to their fair values: trade and other payables 
excluding tax and social security, trade and other receivables excluding prepayments and accrued income, lease liabilities, 
and short-term bank deposits and cash at bank and in hand.  

Borrowings (excluding lease liabilities) 
The fair value of the sterling denominated bond notes is determined by reference to quoted market prices and therefore can 
be considered as a level 1 fair value as defined within IFRS 13. 

The fair value of US loan notes is determined by reference to interest rate movements on the USD private placement market 
and therefore can be considered as a level 2 fair value as defined within IFRS 13. 

The fair value of bank loans is determined using a discounted cash flow valuation technique calculated at prevailing interest 
rates, and therefore can be considered as a level 3 fair value as defined within IFRS 13. 

Long-term borrowing (excluding lease liabilities) 
Short-term borrowing (excluding lease liabilities) 

Note 
13.4 
13.4 

Book value 
 £m 
(667) 
(47) 

2021 

Fair value  
£m 
(682) 
(48) 

Book value 
 £m 

(877) 
– 

2020 

Fair value 
£m 

(902) 
– 

Contingent consideration receivable 
The Group recognises contingent consideration receivable of £3m (2020: £4m) relating to the disposal of Sage Payroll 
Solutions in the year ended 30 September 2019. This is classified as a financial asset measured at fair value through profit  
or loss. Its fair value is determined using a discounted cash flow valuation technique. The main inputs to the calculation for 
which assumptions have been made are the discount rate and the period over which the consideration will be received. 
This is a level 3 fair value under IFRS 13. 

Equity investments 
The fair value of the unlisted equity investments held by the Group is determined using a market-based valuation approach. 
The significant unobservable inputs used in level 3 fair value measurement are transaction prices paid for identical or similar 
instruments of the investee and revenue growth factors.  

Annual Report and Accounts 2021  |  The Sage Group plc.

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223

 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net debt and capital structure continued  

14 Financial instruments continued 
14.2 Maturity of financial liabilities 

The maturity profile of the undiscounted contractual amount of the Group’s financial liabilities at 30 September was 
as follows: 

Borrowings: 
bank loans, 
bond notes 
and loan 
notes 
£m 
66 
154 
214 
375 
809 

Borrowings: 
lease 
liabilities  
£m 
20 
20 
41 
33 
114 

Borrowings: 
bank loans 
and loan notes 
£m 
19 
269 
656 
– 
944 

Borrowings: 
lease liabilities  
£m 
25 
23 
46 
46 
140 

Trade and 
other 
payables 
excluding 
other tax and 
social 
security  
£m 
555 
1 
– 
– 
556 

Trade and 
other payables 
excluding 
other tax and 
social security  
£m 
262 
2 
– 
– 
264 

2021 

Total  
£m 
641 
175 
255 
408 
1,479 

2020 

Total  
£m 
306 
294 
702 
46 
1,348 

In less than one year  
In more than one year but not more than two years  
In more than two years but not more than five years  
In more than five years 

In less than one year  
In more than one year but not more than two years  
In more than two years but not more than five years  
In more than five years 

The maturity profile of provisions is disclosed in note 10. 

14.3 Borrowing facilities 

The Group has the following undrawn committed borrowing facilities available at 30 September in respect of which all 
conditions precedent had been met at that date:  

Expiring in more than two years but not more than five years 

2021 
£m 
669 

2020 
£m 
398 

The facilities have been arranged to help finance the expansion of the Group’s activities. All these facilities incur commitment 
fees at market rates. In addition, the Group maintains overdraft and uncommitted facilities to provide short-term flexibility 
and has also utilised the US private placement market.  

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14.4 Market risk sensitivity analysis  

Financial instruments affected by market risks include borrowings and deposits. 

The following analysis, required by IFRS 7 “Financial Instruments: Disclosures”, is intended to illustrate the sensitivity to 
changes in market variables, being sterling, US Dollar and Euro interest rates, and sterling/US Dollar and sterling/Euro 
exchange rates. 

The sensitivity analysis assumes reasonable movements in foreign exchange and interest rates before the effect of tax. The 
Group considers a reasonable interest rate movement in LIBOR to be 1%, based on interest rate history. Similarly, sensitivity 
to movements in sterling/US Dollar and sterling/Euro exchange rates of 10% are shown, reflecting changes of reasonable 
proportion in the context of movement in those currency pairs over the last year. 

Using the above assumptions, the following table shows the illustrative effect on the consolidated income statement and 
equity resulting from changes in market interest rates. 

1% increase in market interest rates 
1% decrease in market interest rates 

2021 

2020 

Income 
(losses)/gains  
£m 
– 
– 

Equity 
(losses)/gains  
£m 
– 
– 

Income 
(losses)/gains 
£m 

Equity 
(losses)/gains  
£m 

(3) 
3 

(3) 
3 

The following table shows the illustrative effect on equity resulting from changes in sterling/US Dollar and sterling/Euro 
exchange rates: 

10% strengthening of sterling versus the US Dollar  
10% strengthening of sterling versus the Euro 
10% weakening of sterling versus the US Dollar 
10% weakening of sterling versus the Euro 

14.5 Hedge accounting 

Accounting policy 

2021 

2020 

Equity 
gains/(losses)  
£m 
27 
7 
(33) 
(8) 

Equity 
gains/(losses)  
£m 
28 
7 
(34) 
(9) 

On transition to IFRS 9, the Group elected to continue to apply the hedge accounting requirements of IAS 39. 
The Group applies hedge accounting to external borrowings that are designated as a hedge of a net investment  
in foreign operations. The portion of the gain or loss on an instrument used to hedge a net investment in a foreign 
operation which is determined to be an effective hedge is recognised in other comprehensive income. The ineffective 
portion is recognised immediately in profit or loss. On disposal of the net investment, the foreign exchange gains and 
losses on the hedging instrument are recycled to the income statement from equity. 

The Group hedges the risk exposure to foreign currency exchange movements of its net investment in its subsidiaries  
in the US and Eurozone. A proportion of the Group’s external US Dollar denominated borrowings, and the total of its Euro 
denominated borrowings, are designated as hedging instruments. The underlying risk of the hedging instruments exactly 
matches the hedged risk as the borrowings and net investments in subsidiaries are denominated in the same currencies, 
giving a hedge ratio of 1:1. Hedge ineffectiveness will arise if the carrying amount of the net investment falls below the 
carrying amount of the designated borrowings.  

The impact of the hedging instrument on the consolidated balance sheet is: 

As at 30 September 2021 
Non-current borrowings 
Non-current borrowings 
Current borrowings 

USD loan notes 
EUR loan notes 
EUR loan notes 

Nominal amount 
USD 398m 
EUR 30m 
EUR 55m 

Change in carrying amount as a 
result of foreign currency 
movements in the year 
recognised in OCI 
£m 
(13) 
(1) 
(3) 
(17) 

Carrying amount 
£m 
296 
26 
47 
369 

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225

 
 
 
 
 
 
 
 
 
 
 
 
 
Net debt and capital structure continued  

14 Financial instruments continued 
14.5 Hedge accounting continued 

As at 30 September 2020 
Non-current borrowings 
Non-current borrowings 

USD loan notes 
EUR loan notes 

Nominal amount 
USD 398m 
EUR 85m 

The impact of the hedged item on the statement of financial position is as follows: 

Change in carrying amount as a 
result of foreign currency 
movements in the year 
recognised in OCI 
£m 
16 
(2) 
14 

Carrying amount 
£m 
308 
77 
385 

Net investment in foreign  
subsidiaries – USD 
Net investment in foreign  
subsidiaries – EUR 

Change in value of hedged item 
used to determine hedge 
effectiveness 
£m 

Foreign currency 
translation reserve 
£m 

Change in value of hedged item 
used to determine hedge 
effectiveness 
£m 

2021 

2020 

Foreign currency 
translation reserve 
£m 

(13) 

(4) 
(17) 

33 

9 
42 

(16) 

2 
(14) 

46 

14 
60 

The hedging movement recognised in other comprehensive income is equal to the change in value for measuring 
effectiveness. No ineffectiveness is recognised in profit or loss.  

Further information on the Group’s exposure to foreign currency risk and how the risk is managed is included in note 14.6. 

14.6 Financial risk management 

The Group’s exposure to and management of capital, liquidity, credit, interest rate and foreign currency risk are 
summarised below. 

Capital risk 
The Group’s objectives when managing capital (defined as net debt plus equity) are to safeguard our ability to continue as  
a going concern in order to provide returns to shareholders and benefits for other stakeholders, while optimising returns to 
shareholders through an appropriate balance of debt and equity funding. The Group manages its capital structure through 
regular review by the Board and makes adjustments to it with respect to changes in economic conditions and our strategic 
objectives. Priorities for capital allocation are organic and inorganic investment, including through acquisitions of 
complementary technology and partnerships to enhance Sage Business Cloud and further develop the digital network; 
the maintenance of the dividend in real terms; and additional capital returns to shareholders, if appropriate. Over the medium 
term, the Group plans to operate in a broad range of 1-2x net debt to EBITDA, with flexibility to move outside this range as the 
business needs require. In the event that the Group needs to adjust its capital structure, the Group retains the flexibility to 
adjust capital allocation priorities in response to changing requirements of the business.  

On 4 March 2021 Sage launched a share buyback programme of up to £300m, completed on 3 September 2021. On 6 September 
2021 Sage launched a second share buyback programme of up to £300m, to end no later than 24 January 2022. Both the First and 
the Second Share Buyback Programmes (together the “Share Buyback Programmes”) are consistent with the Group’s disciplined 
approach to capital allocation and reflect its medium-term leverage objectives, strong ongoing cash generation and the sale 
proceeds from disposals completed during the year. In the prior year, Sage announced on 6 April 2020 the cancellation of the 
previously announced £250m Share Buyback Programme, after £7m of shares had been purchased.  

Liquidity risk 
The Group manages its exposure to liquidity risk by reviewing cash resources required to meet business objectives through 
both short- and long-term cash flow forecasts. The Group has committed facilities which are available to be drawn for general 
corporate purposes including working capital. The Treasury function has responsibility for optimising the level of cash across 
the business. 

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Credit risk 
The Group’s credit risk primarily arises from trade and other receivables. The Group has a low operational credit risk due to 
the transactions being principally of a high volume, low value and short maturity. The Group has no significant concentration 
of operational credit risk, with the exposure spread over a large number of well-diversified counterparties and customers.  

The credit risk on liquid funds is considered to be low, as the Board-approved Group treasury policy limits the value that can 
be invested with each approved counterparty to minimise the risk of loss. All counterparties must meet minimum credit 
rating requirements or be specifically authorised as an exception. 

Further information on the credit risk management procedures applied to trade receivables is given in note 9.1 and to cash 
and cash equivalents in note 13.3. The carrying amounts of trade receivables and cash and cash equivalents shown in those 
notes represent the Group’s maximum exposure to credit risk. 

Interest rate risk 
The Group is exposed to interest rate risk on floating rate deposits and borrowings. The Group’s borrowings comprise 
principally sterling denominated bond notes and US private placement loan notes, which are at fixed interest rates, and a 
bank revolving credit facility and a term loan, which are subject to floating interest rates. At 30 September 2021, the Group 
had £553m (2020: £831m) of cash and cash equivalents. 

The Group regularly reviews forecast debt, cash and cash equivalents and interest rates to monitor this risk. Interest rates  
on debt and deposits are fixed when management decides this is appropriate.  

At 30 September 2021, the Group’s borrowings comprised: sterling denominated bond notes of £344m (2020: £nil), which have 
a coupon of 1.625%; US private placement loan notes of £370m (2020: £387m), which have an average fixed interest rate of 
3.39% (2020: 3.34%); and unsecured bank loans of £nil (2020: £490m), which in the prior year comprised a fixed term loan  
and a bank revolving credit facility, which had an average interest rate of 1.6%. 

Foreign currency risk 
Although a substantial proportion of the Group’s revenue and profit is earned outside the UK, operating companies generally 
only trade in their own currency. The Group is therefore not subject to any significant foreign exchange transactional 
exposure within these subsidiaries.  

The Group’s principal exposure to foreign currency lies in the translation of overseas profits into sterling; this exposure is 
not hedged.  

The Group’s external Euro denominated borrowings and a proportion of its US Dollar borrowings are designated as a hedge  
of the net investment in its subsidiaries in the US and Eurozone. The foreign exchange movements on translation of the 
borrowings into sterling have therefore been recognised in the translation reserve. Certain of the Group’s intercompany 
balances have been identified as part of the Group’s net investment in foreign operations. Foreign exchange effects on these 
balances that remain on consolidation are also reflected in the translation reserve. The Group’s other currency exposures 
comprise those currency gains and losses recognised in the income statement, reflecting other monetary assets and 
liabilities of the Group that are not denominated in the functional currency of the entity involved. At 30 September 2021  
and 30 September 2020, these exposures were immaterial to the Group. 

15 Equity 

This note analyses the movements recorded through shareholders’ equity that are not explained elsewhere in the 
financial statements, being changes in the amount which shareholders have invested in the Group. 

The Group utilises share award schemes as part of its employee remuneration package. Share option schemes for our 
employees include The Sage Group Performance Share Plan for Directors and senior executives and The Sage Group 
Savings-related Share Option Plan (the “SAYE Plan”) for all qualifying employees. The Group incurs costs in respect of 
these schemes in the income statement, which is set out below along with a detailed description of each scheme and 
the number of options outstanding. 

This note also shows the dividends paid in the year and any dividends that are to be proposed and paid post-year end. 
Dividends are paid as an amount per ordinary share held. 

Annual Report and Accounts 2021  |  The Sage Group plc.

227 
227

 
 
 
 
Net debt and capital structure continued  

15 Equity continued 
15.1 Ordinary shares 

Accounting policy 

Ordinary shares are classified as equity. Incremental costs directly attributable to the issue of new ordinary shares or 
options are shown in equity as a deduction, net of tax, from the proceeds. 

Where any Group company purchases the Company’s equity share capital (treasury shares), the consideration paid, 
including any directly attributable incremental costs (net of income taxes), is deducted from equity attributable to the 
owners of the Company until the shares are cancelled or reissued. 

Issued and fully paid ordinary shares of 14/77 pence each 
At 1 October and 30 September 

15.2 Share-based payments 

Accounting policy 

2021 
 shares 
1,120,789,295 

2021 
 £m 
12 

2020 
 shares 
1,120,789,295 

2020 
 £m 
12 

Equity-settled share-based payments are measured at fair value (excluding the effect of non market-based vesting 
conditions) at the date of grant. The fair value determined at the grant date of the equity-settled share-based payments 
is expensed on a straight-line basis over the vesting period, based on the Group’s estimate of the shares that will 
eventually vest allowing for the effect of non market-based vesting conditions. 

Fair value is measured using the Black-Scholes or the Monte Carlo pricing models, based on observable market prices. 
The expected life used in the model has been adjusted, based on management’s best estimate, for the effects of  
non-transferability, exercise restrictions and behavioural considerations. 

All outstanding Sage Performance Share Plans (“PSPs”) are subject to some non-market performance conditions. 
These are organic revenue, EPS and annualised recurring revenue growth. The element of the income statement 
charge relating to market performance conditions is fixed at the grant date.  

At the end of the reporting period, the Group revises its estimates for the number of options expected to vest. It 
recognises the impact of the revision to original estimates, if any, in the income statement, with a corresponding 
adjustment to equity. 

The total charge for the year relating to employee share-based payment plans was £36m (2020: £29m), all of which related to 
equity-settled share-based payment transactions.  

Scheme 
Performance Share Plan 
Restricted Share Plan  
Share options 
Total  

2021 
£m 
5 
28 
3 
36 

2020 
£m 
6 
21 
2 
29 

The Sage Group Performance Share Plan  
Annual grants of performance shares will normally be made to Executive Directors and senior executives across the Group 
after the preliminary declaration of the annual results. Under the Performance Share Plan 452,380 (2020: 2,146,687) awards 
were made during the year. 

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Awards for 2018 
These performance shares are subject to a service condition and two performance conditions. Performance conditions  
are weighted one half on the achievement of a revenue growth target and one half on the achievement of a TSR target. 
The revenue growth target is subject to two underpin performance conditions relating to EPS growth and organic 
revenue growth. 

The revenue growth target is based on compound annual recurring revenue growth. Where annual recurring revenue growth 
is between 8% and 10% or 10% and 12%, the extent to which the revenue performance condition is satisfied will be calculated 
on a straight-line pro rata basis between 10% and 40% or between 40% and 50% respectively. Notwithstanding the extent to 
which the revenue performance condition has been satisfied, the revenue tranche will not be released and will lapse on the 
Board’s determination that (i) the compound growth of underlying EPS over the performance period is less than 8% per 
annum; or (ii) the compound growth of organic revenue over the performance period is less than 6% per annum. 

The performance target relating to TSR measures share price performance against a designated comparator group. Where 
TSR is between median and upper quartile, the TSR vesting percentage will be calculated on a straight-line pro-rata basis 
between 10% and 40% and where the TSR is between upper quartile and upper decile, the TSR vesting percentage will be 
calculated on a straight-line pro-rata basis between 40% and 50%.  

The comparator group for awards granted from 2017 onwards is the companies comprised in the FTSE 100 Index at the start 
of the performance period, excluding financial services and extraction companies. 

Awards for 2019 and 2020 
These performance shares are subject to a service condition and two performance conditions. Performance conditions are 
weighted 70% on the achievement of a revenue growth target and 30% on the achievement of a TSR target. 

The revenue growth target is based on compound annualised recurring revenue growth. Where annualised recurring revenue 
growth is between prescribed target ranges, the extent to which the revenue performance condition is satisfied will be 
calculated on a straight-line pro-rata basis within a defined range.  

2019 awards 
•  Annualised recurring revenue growth (%) 
•  Performance condition satisfied (%) 

2020 awards 
•  Annualised recurring revenue growth (%) 
•  Performance condition satisfied (%) 

Range 1 
6.2%-7.7% 
14%-56% 

Range 2 
7.7%-8.5% 
56%-70% 

Range 1 
5.6%-7.0% 
14%-56% 

Range 2 
7.0%-7.7% 
56%-70% 

The performance target relating to TSR measures share price performance against a designated comparator group. Where 
TSR is between median and upper quartile, the TSR vesting percentage will be calculated on a straight-line pro-rata basis 
between 6% and 24% and where TSR is between upper quartile and upper decile, TSR vesting percentage will be calculated 
on a straight-line pro-rata basis between 24% and 30%.  

The comparator group for awards granted for 2019 and 2020 is the companies comprised in the FTSE 100 Index at the start of 
the performance period, excluding financial services and extraction companies. 

Awards for 2021 
These performance shares are subject to a service condition and three performance conditions. Performance conditions are 
weighted 70% on the achievement of revenue targets and 30% on the achievement of a TSR target. 

The revenue targets are based on compound annualised recurring revenue growth and Cloud Native annualised recurring 
revenue over the performance period. Where annualised recurring revenue is between prescribed target ranges, the extent  
to which the revenue performance conditions are satisfied will be calculated on a straight-line pro-rata basis within a 
defined range.  

2021 awards 
•  Annualised recurring revenue growth (%) 
•  Performance condition satisfied (%) 
•  Cloud native annualised recurring revenue (£m) 
•  Performance condition satisfied (%) 

Range 1 
6.0%-8.5% 
7%-28% 

Range 2 
8.5%-10.0% 
28%-35% 

£600m-£750m 
7%-28% 

£750m-£900m 
28%-35% 

The performance target relating to TSR measures share price performance against a designated comparator group. Where 
TSR is between median and upper quartile, the TSR vesting percentage will be calculated on a straight-line pro-rata basis 
between 6% and 24% and where TSR is between upper quartile and upper decile, the TSR vesting percentage will be 
calculated on a straight-line pro-rata basis between 24% and 30%.  

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229 
229

 
 
Net debt and capital structure continued  

15 Equity continued 
15.2 Share-based payments continued 

The comparator group for awards granted for 2021 onwards is the companies comprised in the FTSE 100 Index at the start  
of the performance period, excluding financial services and extraction companies. 

Awards were valued using the Monte Carlo option pricing model. Performance conditions were included in the fair value 
calculations, which were based on observable market prices at grant date. All options granted under performance share 
awards have an exercise price of nil. The fair value per award(s) granted and the assumptions used in the calculation are 
as follows: 

Grant date  
Share price at grant date  
Number of employees  
Shares under award  
Vesting period (years)  
Expected volatility  
Award life (years)  
Expected life (years)  
Risk-free rate  
Fair value per award  

Grant date  
Share price at grant date  
Number of employees  
Shares under award  
Vesting period (years)  
Expected volatility  
Award life (years)  
Expected life (years)  
Risk-free rate  
Fair value per award  

December 
2020 
5.79 
2 
  452,380 
3 
29.0% 
3 
3 
(0.02%) 
4.54 

December 
2019 
7.36 
39 
  2,033,746 
3 
23.3% 
3 
3 
0.52% 
6.15 

May 
2020 
6.77 
4 
112,941 
3 
26.5% 
3 
3 
(0.04%) 
6.02 

The expected volatility is based on historical volatility over the last three years. The expected life is the average expected 
period to exercise. The risk-free rate of return is the yield on zero-coupon UK government bonds of a term consistent with  
the assumed award life. 

A reconciliation of award movements over the year is shown below: 

Number 
 ‘000s 
6,574 
452 
(2,389) 
(377) 
4,260 
– 

2021 

Weighted 
average  
exercise  
price 
£ 
– 
– 
– 
– 
– 
– 

2021 

Weighted 
average  
remaining life 
years 

Number 
 ‘000s 
7,368 
2,147 
(2,598) 
(343) 
6,574 
– 

2020 

Weighted  
average  
exercise  
price  
£ 
– 
– 
– 
– 
– 
– 

2020 

Weighted 
average  
remaining life 
years 

Expected 
0.7 

Contractual 
0.7 

Expected 
1.2 

Contractual 
1.2 

Outstanding at 1 October  
Awarded  
Forfeited  
Exercised  
Outstanding at 30 September  
Exercisable at 30 September  

Range of exercise prices 
N/A 

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The Sage Group Restricted Share Plan 
The Group’s Restricted Share Plan is a long-term incentive plan used in limited circumstances and usually on a one-off basis, 
under which contingent share awards are usually made only with service conditions. Executive Directors are not permitted to 
participate in the plan and shares are either purchased in the market or treasury shares are utilised to satisfy vesting awards. 
During the year 7,499,399 (2020: 4,424,901) awards were made. These awards only have service conditions and their fair values 
are equal to the share price on the date of grant, ranging from 579-671p. 

A reconciliation of award movements over the year is shown below: 

Outstanding at 1 October  
Awarded 
Forfeited  
Exercised  
Outstanding at 30 September  
Exercisable at 30 September  

Range of exercise prices 
N/A 

2021 

Weighted 
average  
exercise  
price  
£ 
– 
– 
– 
– 
– 
– 

Number  
‘000s 
8,277 
7,499 
(1,436) 
(2,258) 
12,082 
– 

2020 

Weighted  
average  
exercise  
price  
£ 
– 
– 
– 
– 
– 
– 

Number  
‘000s 
6,776 
4,425 
(743) 
(2,181) 
8,277 
– 

2021 

Weighted average  
remaining life  
years 

2020 

Weighted average  
remaining life  
years 

Expected 
1.5 

Contractual 
1.5 

Expected 
1.5 

Contractual 
1.5 

Share options 
Share options comprise The Sage Global Save and Share Plan (the “Save and Share Plan”) and acquisition options. These are 
not considered to be material to the Group’s overall share-based payment arrangements. The key aspects of the Group’s 
share option arrangements are explained below. 

The Save and Share Plan is a savings-related share option scheme for employees of the Group and is available to employees 
in the majority of countries in which the Group operates. The UK plan is an HMRC-approved savings-related share option 
scheme, and similar arrangements apply in other countries where they are available. The fair value of the options is expensed 
over the service period of three years on the assumption that 30% of options will lapse over the service period as employees 
leave the Group.  

In the year, 1,920,653 (2020: 2,924,638) options were granted under the terms of the Save and Share Plan. 

As part of certain acquisitions, the Group awards certain employees with options proportional to previously held options  
in the company acquired. Nil (2020: nil) options have been granted in the year. The awards granted in 2017 only have service 
conditions with the fair value portion of the options relating to pre-acquisition services being included as part of the purchase 
consideration and the remaining fair value of options being expensed over the service period ranging from 1-36 months. 

A reconciliation of award movements over the year is shown below: 

Outstanding at 1 October  
Forfeited  
Exercised  
Outstanding at 30 September  
Exercisable at 30 September  

Range of exercise prices 
22p-702p 

2021 

Weighted 
average  
exercise  
price  
£ 
2.13 
6.34 
1.15 
2.96 
2.96 

Number  
‘000s 
3,256 
(44) 
(1,584) 
1,628 
1,628 

2020 

Weighted  
average  
exercise  
price  
£ 
2.03 
3.29 
1.64 
2.13 
1.95 

Number  
‘000s 
4,216 
(26) 
(934) 
3,256 
2,986 

2021 

Weighted average  
remaining life  
years 

2020 

Weighted average  
remaining life  
years 

Expected 
– 

Contractual 
4.9 

Expected 
– 

Contractual 
5.0 

Annual Report and Accounts 2021  |  The Sage Group plc.

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231

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net debt and capital structure continued  

15 Equity continued 
15.3 Other reserves 

All components of reserves are presented separately on the face of the consolidated statement of changes in equity. 
This note explains the nature and purpose of the translation and merger reserves.  

Translation reserve 
The translation reserve represents the accumulated exchange differences arising since the transition to IFRS from the 
following sources: 

•  The impact of the translation of subsidiaries with a functional currency other than sterling; and  
•  Exchange differences arising on hedging instruments that are designated hedges of a net investment in foreign operations, 

net of tax where applicable.  

Exchange differences arising prior to the IFRS transition were offset against retained earnings. 

Merger reserve 
Merger reserve brought forward relates to the merger reserve which was present under UK GAAP and frozen on transition 
to IFRS.  

15.4 Retained earnings 

Retained earnings 
At 1 October 
Adjustment on initial application of IFRS 16 net of tax 
Profit for the year 
Actuarial gain on post-employment benefit obligations (note 11) 
Value of employee services including deferred tax 
Proceeds from issuance of treasury shares 
Share buyback programme 
Dividends paid to owners of the parent (note 15.5) 
Total  

2021 
£m 
908 
– 
285 
2 
36 
8 
(602) 
(189) 
448 

2020 
£m 
760 
(7) 
310 
– 
29 
9 
(7) 
(186) 
908 

Treasury shares  
Purchase of treasury shares  
Shares purchased under the Group’s buyback programme are not cancelled but are retained in issue and represent a 
deduction from equity attributable to owners of the parent. On 4 March 2021, the Group entered into a non-discretionary 
share buyback programme under which 45,418,600 shares were bought back for a total consideration of £302m, inclusive of 
stamp duty and related fees. This programme was completed during the year. On 6 September 2021, the Group entered into  
a non-discretionary share buyback programme ending no later than 24 January 2022, to purchase £300m of its own shares 
(2020: 1,101,918 shares as part of the share buyback programme announced on 11 March 2020 and suspended on 18 March 
2020). The total consideration for all shares purchased in the year under share buyback programmes amounts to £387m 
(57,286,992 shares), of which £353m had been paid as at 30 September 2021 (2020: £7m, of which £7m had been paid). 

During the year the Group agreed to satisfy the vesting of certain share awards, utilising a total of 5,544,880 (2020: 4,956,977) 
treasury shares. The Group gifted nil shares (2020: 250,000) to the Employee Share Trust.  

At 30 September 2021 the Group held 79,586,223 (2020: 27,844,111) treasury shares. 

Employee Share Trust 
The Group holds treasury shares in a trust which was set up for the benefit of Group employees. The Trust purchases the 
Company’s shares in the market or is gifted these by the Company for use in connection with the Group’s share-based 
payments arrangements. The Trust holds 190,962 ordinary shares in the Company (2020: 190,962) at a cost of £1m (2020: £1m) 
and a nominal value of £nil (2020: £nil). 

During the year, the Trust did not utilise any shares held in the Trust to satisfy the vesting of certain share awards  
(2020: 94,830 shares). The Trust did not receive additional funds for future purchase of shares in the market (2020: £nil).  

The costs of funding and administering the scheme are charged to the profit and loss account of the Company in the period 
to which they relate. The market value of the shares at 30 September 2021 was £1m (2020: £1m). 

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15.5 Dividends 

Accounting policy 

Dividends are recognised through equity when approved by the Company’s shareholders or on payment, whichever 
is earlier. 

Final dividend paid for the year ended 30 September 2020 of 11.32p per share 
(2020: final dividend paid for the year ended 30 September 2019 of 11.12p per share) 

Interim dividend paid for the year ended 30 September 2021 of 6.05p per share 
(2020: interim dividend paid for the year ended 30 September 2020 of 5.93p per share) 

2021 
£m 
124 
– 

65 
– 
189 

2020 
£m 
– 
121 

– 
65 
186 

In addition, the Directors are proposing a final dividend in respect of the financial year ended 30 September 2021 of 11.63p per 
share which will absorb an estimated £118m of shareholders’ funds. The Company’s distributable reserves are sufficient to 
support the payment of this dividend. If approved at the AGM, it will be paid on 10 February 2022 to shareholders who are  
on the register of members on 14 January 2022. These financial statements do not reflect this proposed dividend payable. 

Annual Report and Accounts 2021  |  The Sage Group plc.

233 
233

 
 
 
 
 
 
 
 
Other notes  

16 Acquisitions and disposals 

The following note outlines acquisitions and disposals during the year and the accompanying accounting policies.  
Each acquisition or disposal during the year is discussed and the effects on the results of the Group are highlighted. 
Additional disclosures are presented for disposals and planned disposals that qualify as businesses held for sale or for 
presentation as discontinued operations. 

Accounting policy 

Acquisitions: 

The acquisition of subsidiaries is accounted for using the acquisition method. The cost of an acquisition is measured as 
the aggregate of the consideration transferred, which is measured at acquisition date fair value, and the amount of any  
non-controlling interests in the acquiree. The acquiree’s identifiable assets, liabilities and contingent liabilities that 
meet the conditions for recognition under IFRS 3 “Business Combinations” are recognised at their fair values at the 
acquisition date. 

Any contingent consideration to be transferred by the Group is recognised at fair value at the acquisition date. 
Subsequent changes to the fair value of the contingent consideration that is deemed to be an asset or liability are 
recognised in the income statement. Contingent consideration that is classified as equity is not remeasured, and its 
subsequent settlement is accounted for within equity. 

Goodwill represents the excess of the consideration transferred, the amount of any non-controlling interest in the 
acquiree and the acquisition date fair value of any previous equity interest in the acquiree over the fair value of the 
Group’s total identifiable net assets acquired. If, after reassessment, the Group’s interest in the net fair value of the 
acquiree’s identifiable assets, liabilities and contingent liabilities exceeds the cost of the business combination,  
the difference is recognised directly in the consolidated income statement. Any subsequent adjustment to reflect 
changes in consideration arising from contingent consideration amendments is recognised in the consolidated 
income statement. 

On an acquisition-by-acquisition basis, the Group recognises any non-controlling interest in the acquiree either at fair 
value or at the non-controlling interest’s proportionate share of the acquiree’s net assets.  

Acquisition-related items such as legal or professional fees are expensed to the income statement as incurred.  

Acquisitions of certain legal entities can be accounted for as an asset acquisition where they do not qualify as a 
business combination under IFRS 3 “Business Combinations” which is often the case where the value of the acquired 
legal entity largely comprises a single asset or technology. Where this is applied, no goodwill is recognised as part  
of the acquisition accounting. 

Businesses held for sale and discontinued operations: 

The Group classifies the assets and liabilities of a business as held for sale if their carrying amounts will be recovered 
principally through a sale of the business rather than through continuing use. These assets and liabilities are measured 
at the lower of their carrying amount and fair value less costs to sell. The criteria for classification as held for sale are 
met only when the sale is highly probable and the business is available for immediate sale in its present condition. 
Actions required to complete the sale must indicate that it is unlikely that significant changes will be made to the plan 
or that the decision to sell will be withdrawn. Management must be committed to the sale and completion must be 
expected within one year from the date of the classification. Property, plant and equipment and intangible assets are 
not depreciated or amortised once classified as held for sale. Assets and liabilities classified as held for sale are 
presented separately as current items in the consolidated balance sheet.  

A business qualifies as a discontinued operation if it is a component of the Group that either has been disposed of,  
or is classified as held for sale, and: 

•  represents a separate major line of business or geographical area of operations; and 
•  is part of a single co-ordinated plan to dispose of a separate major line of business or geographical area 

of operations. 

Discontinued operations are excluded from the results of continuing operations in both the current and prior years and 
are presented as a single amount in the consolidated income statement as profit or loss on discontinued operations. 

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16.1 Acquisitions  

On 30 September 2021, the Group acquired 100% of the equity capital of GoProposal Limited (‘GoProposal’), a company based 
in the UK, for total consideration of £13m, payable in cash.  

The GoProposal acquisition is accounted for as an asset acquisition which is an acquisition of a legal entity that does not 
qualify as a business combination under IFRS 3 “Business Combinations”. This treatment has been adopted as the value  
of the GoProposal business largely comprises the rights to the acquired technology, the GoProposal software. As a result,  
no goodwill has been recognised as part of the acquisition accounting.  

The net assets recognised in the financial statements, including the technology intangible, are based on a valuation of  
the acquired identifiable net assets as at the acquisition date. The technology intangible has a fair value of £13m and is 
recognised as an intangible asset (see note 6.2) which will be amortised over a useful life of 8 years. Other net assets  
acquired are negligible.  

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235 
235

 
 
 
Other notes continued  

16 Acquisitions and disposals continued 
16.2 Disposals and discontinued operations 

Disposals made during the current year 
On 1 March 2021, the Group completed the sale of its Polish business for gross consideration of £70m. Subsequently, 
on 31 May 2021 the Group completed the sale of its Australia and Asia Pacific business (excluding global products) 
(“Asia Pacific”) for gross consideration of £127m. Both businesses were held for sale at 30 September 2020. The gains  
on disposal are calculated as follows: 

Gain on disposal 
Cash consideration 
Loan consideration 
Gross consideration 
Transaction costs 
Net consideration 
Net assets disposed 
Intercompany loan receivable disposed 
Cumulative foreign exchange differences reclassified from other comprehensive income 
to the income statement 
Gains on disposal 

Net assets disposed comprise: 

Goodwill 
Other intangible assets 
Property, plant and equipment 
Customer acquisition costs 
Deferred income tax  
Current income tax  
Trade and other receivables 
Cash and cash equivalents 
Total assets 

Trade and other payables 
Borrowings 
Current income tax liabilities 
Provisions 
Deferred income  
Total liabilities 

Net assets 

Poland  
£m 
63 
7 
70 
(4) 
66 
(19) 
(7) 

1 
41 

Asia Pacific  
£m 
106 
21 
127 
(7) 
120 
(34) 
(21) 

20 
85 

Poland  
£m 
21 
– 
2 
3 
3 
– 
3 
1 
33 

(4) 
(1) 
– 
– 
(9) 
(14) 

Asia Pacific 
£m 
28 
1 
10 
5 
3 
3 
6 
22 
78 

(9) 
(6) 
(6) 
(1) 
(22) 
(44) 

Total  
£m 
169 
28 
197 
(11) 
186 
(53) 
(28) 

21 
126 

Total  
£m 
49 
1 
12 
8 
6 
3 
9 
23 
111 

(13) 
(7) 
(6) 
(1) 
(31) 
(58) 

19 

34 

53 

The net gain is reported within continuing operations, as a non-recurring adjustment between underlying and statutory 
results.  

The net inflow of cash and cash equivalents on the disposals is calculated as follows: 

Inflow of cash and cash equivalents on disposal 
Cash consideration 
Transaction costs 
Net consideration received 
Cash disposed 
Net inflow of cash and cash equivalents on disposal 

Poland  
£m 
63 
(4) 
59 
(1) 
58 

Asia Pacific  
£m 
106 
(7) 
99 
(22) 
77 

Total  
£m 
169 
(11) 
158 
(23) 
135 

Prior to the disposal, the Polish business formed part of the Group’s International – Central and Southern Europe reporting 
segment and the Asia Pacific business formed part of the International – Africa & APAC reporting segment. 

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Discontinued operations and assets and liabilities held for sale 
Assets and liabilities held for sale at 30 September 2021 include two disposal groups which comprise the Group’s business  
in Switzerland and the payroll processing business in South Africa as well as the Group’s North Park property site assets in 
the UK.  

As at 30 September 2020, these two disposal groups were also classified as held for sale alongside the Group’s business  
in Poland and Australia and Asia Pacific which were subsequently sold during the year. The North Park property site was 
reclassified to assets held for sale as at 30 September 2021. Subsequently, a sale was agreed which completed in 
October 2021.  

The Group’s business in Switzerland forms part of the International – Central and Southern Europe reporting segment  
and the payroll processing business in South Africa forms part of the International – Africa & APAC reporting segment. 
An agreement to sell the Group’s business in Switzerland was reached on 6 April 2021 and is expected to complete in the year 
ending 30 September 2022. The Group is also in advanced discussions for the sale of its payroll processing business in 
South Africa.  

On classification as held for sale, no adjustment was required to the carrying value of the North Park property site assets 
which were depreciated to their residual value of £10m. No fair value adjustment is required to the carrying value of the two 
disposal groups. 

The Group had no discontinued operations during the year (30 September 2020: none).  

Assets and liabilities of the disposal groups held for sale at 30 September comprise:  

Goodwill 
Other intangible assets 
Property, plant and equipment 
Deferred income tax asset 
Customer acquisition costs 
Current income tax asset 
Trade and other receivables 
Cash and cash equivalents 
Total assets 

Trade and other payables 
Borrowings 
Current income tax liabilities 
Post-employment benefits 
Provisions 
Deferred income 
Total liabilities 

Net assets 

Payroll 
processing 
business 
(South Africa) 
2021 
 £m 
1 
– 
– 
– 
– 
– 
1 
– 
2 

Switzerland  
2021 
 £m 
10 
– 
2 
– 
– 
– 
1 
14 
27 

(3) 
– 
(1) 
(2) 
– 
(7) 
(13) 

14 

– 
– 
– 
– 
– 
– 
– 

2 

Total  
2021 
 £m 
11 
– 
2 
– 
– 
– 
2 
14 
29 

(3) 
– 
(1) 
(2) 
– 
(7) 
(13) 

16 

Total  
2020 
£m 
47 
1 
14 
5 
7 
1 
16 
17 
108 

(16) 
(9) 
(1) 
(4) 
(2) 
(41) 

(73) 

35 

Specific to the two disposal groups held for sale at 30 September 2021, the aggregate income included in other 
comprehensive income relating to cumulative foreign exchange differences amounted to £13m. Upon disposal, the income 
will be recycled to the income statement.  

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237 
237

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Other notes continued  

17 Related party transactions 

This note provides information about transactions between the Group and its related parties. A group’s related parties 
include any entities over which it has control, joint control or significant influence, and any persons who are members 
of its key management personnel. 

The Group’s related parties are its subsidiary undertakings and its key management personnel, which comprises the Group’s 
Executive Committee members and the Non-executive Directors. Transactions and outstanding balances between the 
parent and its subsidiaries within the Group and between those subsidiaries have been eliminated on consolidation and 
 are not disclosed in this note. Compensation paid to the Executive Committee is disclosed in note 3.3.  

No other related party transactions occurred during the current year or the prior year. 

18 Events after the balance sheet date 
As at 12 November 2021 and subsequent to 30 September 2021, as part of the Share buyback programme announced 
on 3 September 2021, the Group has purchased an additional 15,879,407 Ordinary shares for total consideration of £114m. 
At 12 November 2021, the Group held in treasury an aggregate of 95,432,174 Ordinary shares. 

19 Group undertakings 

While we present consolidated results in these financial statements, our structure is such that there are a number of 
different operating and holding companies that contribute significantly to the overall result.  

Our subsidiaries are located around the world and each contributes to the profits, assets and cash flow of the Group. 

The entities listed below and on the following pages are subsidiaries of the Company or the Group. The Group percentage  
of equity capital and voting rights is 100% for all subsidiaries listed below unless indicated otherwise. The results for all of the 
subsidiaries have been consolidated within these financial statements. 

Country 

Australia 

Australia 

Australia 

Australia 

Austria 

Bahamas 

Belgium 

Botswana 

Canada  

France 

France 

France 

Germany 

Germany 

Germany 

Germany 

Germany 

Germany 

Germany 

Name 

Registered address 

Ocrex Australia Pty Ltd 

Level 17, 100 Barangaroo Ave, Barangaroo NSW 2000, Australia 

Sage Business Solutions Pty Ltd 

Level 17, 100 Barangaroo Ave, Barangaroo NSW 2000, Australia 

Sage Intacct Australia Pty Ltd 

Level 17, 100 Barangaroo Ave, Barangaroo NSW 2000, Australia 

Snowdrop Systems Pty Ltd 

Level 17, 100 Barangaroo Ave, Barangaroo NSW 2000, Australia 

Sage GmbH 

Stella-Klein-Löw-Weg 15, 1020 Wien, Austria 

Intelligent Apps Holdings Ltd 

2 Bayside Executive Park, West Bay Street & Blake Road, Nassau, The Bahamas 

Sage S.A. 

Buro & Design Center, Esplanade 1, 1020, Brussels, Belgium 

Sage Software Botswana (Pty.) Ltd 

Plot 50371, Fairground Office Park, Gaborone, Botswana 

Sage Software Canada Ltd. 

111, 5th Avenue SW, Suite 3100-C, Calgary Alberta T2P 5L3, Canada 

Sage Holding France SAS 

10 Place de Belgique, 92250, La Garenne-Colombes, Paris, France 

Sage Overseas Limited 
(Branch Registration) 

Sage SAS 

10 Place de Belgique, 92250, La Garenne-Colombes, Paris, France 

10 Place de Belgique, 92250, La Garenne-Colombes, Paris, France 

Best Software (Germany) GmbH 

Franklinstraße 61-63, 60486, Frankfurt am Main, Germany 

eWare GmbH 

Sage bäurer GmbH 

Untere Weidenstr. 5, c/o RAè Becker & Koll., 81543, München, Germany 

Josefstraße 10, 78166 Donauerschingen, Germany 

Sage CRM Solutions GmbH 

Franklinstraße 61-63, 60486, Frankfurt am Main, Germany 

Sage GmbH 

Franklinstraße 61-63, 60486, Frankfurt am Main, Germany 

Sage Management & Services GmbH  Franklinstraße 61-63, 60486, Frankfurt am Main, Germany 

Sage Services GmbH 

Karl-Heine-Straße 109-111, 04229, Leipzig, Germany 

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Country 

India 

India 

India 

Ireland 

Ireland 

Ireland 

Ireland 

Ireland 

Ireland 

Ireland 

Ireland 

Israel 

Kenya 

Latvia 

Malaysia 

Morocco 

Namibia 

Nigeria 

Poland 

Portugal 

Romania 

Name 

Registered address 

Intacct Software Private Limited 

No 501 & 502, Tower C, 5th Floor, The Millenia, No 1 & 2, Murphy Road, Bangalore, 
560 008 Karnataka, India 

Ocrex Enterprises Private Limited  

House No 546, Sector-10D, Chandigarh, 160 011, India 

Sage Software India Private Ltd 
(In Liquidation) 

N-34, Lower Ground Floor, Kalkaji, New Delhi, 110 019, India 

Ocrex Limited 

Number One, Central Park, Leopardstown, Dublin 18, Ireland 

Sage Global Services (Ireland) Limited  Number One, Central Park, Leopardstown, Dublin 18, Ireland 

Sage Hibernia Limited 

Number One, Central Park, Leopardstown, Dublin 18, Ireland 

Sage Irish Finance Company Unlimited 
Company 

Number One, Central Park, Leopardstown, Dublin 18, Ireland 

Sage Technologies Limited 

Number One, Central Park, Leopardstown, Dublin 18, Ireland 

Sage Treasury Ireland Unlimited 
Company 

Number One, Central Park, Leopardstown, Dublin 18, Ireland 

TAS Software Limited 

Number One Central Park Leopardstown, Dublin 18, Ireland 

Tonwomp Unlimited Company 

Number One Central Park Leopardstown, Dublin 18, Ireland 

Budgeta Technologies Ltd 

32 Habarzel St., Tel Aviv , Israel 

Sage Software East Africa Limited  

LR No. 1870/IX/96, 114 & 115 Nivina Towers, Westlands Road, Westlands, Nairobi, 
P.O Box 38283, Kenya 

CakeHR SIA 

Maskavas 10, Riga, LV-1050, Latvia 

Sage Malaysia Business Solutions 
Sdn. Bhd, 

Level 11, 1 Sentral, Jalan Rakyat, Kuala Lumpur Sentral, 50470 Kuala Lumpur, Malaysia 

Sage Software SARL 

Tour Crystal 1, Niveau 9, Bd Sidi Mohammed Ben Abdellah, Casablanca, 20030, Morocco 

Sage Software Namibia (Pty) Ltd 

3rd Floor, 344 Independence Avenue, Windhoek, P O BOX 1571, Namibia 

Sage Software Nigeria Limited  

Landmark Towers, 5B Water Corporation Road, Victoria Island, Lagos, Nigeria 

Sage Software Poland sp. z o.o. 

Aleje Jerozolimskie 132, 02-305 Warsaw, Poland 

Sage Portugal – Software, S.A. 

Edifício Olympus II, Av. Dom Afonso Henriques 1462, 4450 013, Matosinhos, Portugal 

Intacct Development Romania SRL 

Cluj-Napoca, Bd. 21 Decembrie 1989 no. 77, 1st floor, room C.1.2 building C-D, The Office, 
Cluj county, Romania 

Singapore 

Sage Singapore Pte. Ltd. 

7 Straits View, #12-00, Marina One East Tower, 018936, Singapore 

South Africa 

Sage Alchemex (Pty) Ltd 

23A Flanders Drive, Mount Edgecombe, Durban, 4321, South Africa 

South Africa 

Sage South Africa (Pty) Ltd * 

Spain 

Spain 

Switzerland 

Switzerland 

Switzerland 

United Arab 
Emirates 

Sage Spain Holdco, S.L.U. 

Sage Spain, S.L. 1 

KHK Software AG 

Sage Bäurer AG 

Sage Schweiz AG 

Floor 6 Gateway West, 22 Magwa Crescent, Waterfall 5-1R, Midrand, Gauteng, 2066, 
South Africa 

Moraleja Building One - Planta 1, Parque Empresarial de La Moraleja, Avenida de Europa 
no19, 28108 Alcobendas, Madrid, Spain 

Moraleja Building One - Planta 1, Parque Empresarial de La Moraleja, Avenida de Europa 
no19, 28108 Alcobendas, Madrid, Spain 

Platz 10, Root D4, CH-6039, Switzerland 

Platz 10, Root D4, CH-6039, Switzerland 

Platz 10, Root D4, CH-6039, Switzerland 

Sage Software Middle East FZ-LLC 

Suite 118, Building No. 11, Dubai Internet City, Dubai (U.A.E) 

United Kingdom  ACCPAC UK Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  GoProposal Ltd 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom 

Interact UK Holdings Limited * 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  KCS Global Holdings Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Multisoft Financial Systems Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Ocrex UK Ltd 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Protx Group Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Protx Limited 

United Kingdom  Sage (UK) Ltd 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage CRM Solutions Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Euro Hedgeco 1 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Euro Hedgeco 2 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Far East Investments Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Global Services Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Hibernia Investments 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

No.1 Limited 

United Kingdom  Sage Hibernia Investments 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

No.2 Limited 

Annual Report and Accounts 2021  |  The Sage Group plc.

239 
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Other notes continued  

19 Group undertakings continued 
Country 

Name 

Registered address 

United Kingdom  Sage Holding Company Limited * 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Holdings Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom   Sage Intacct UK Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Irish Investments LLP 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Irish Investments One Limited *  C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Irish Investments Two Limited *  C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Online Holdings Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Overseas Limited. 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Management Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage People Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  HR Bakery Ltd 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Software Ltd 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Treasury Company Limited * 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage US LLP 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage USD Hedgeco 1 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage USD Hedgeco 2 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sage Whitley Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Sagesoft 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  Snowdrop Systems Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United Kingdom  TAS Software Limited 

C23 - 5 & 6 Cobalt Park Way, Cobalt Park, Newcastle upon Tyne, NE28 9EJ, United Kingdom 

United States 

Ocrex, Inc. 

United States 

Sage Budgeta, Inc. 

United States 

Sage Global Services US, Inc. 

United States 

Sage Intacct, Inc. 

United States 

Sage People, Inc. 

United States 

Sage Software Holdings, Inc. 

United States 

Sage Software International, Inc. 

United States 

Sage Software North America 

United States 

Sage Software, Inc. 

United States 

Sage Tempus, Inc. 

United States 

Softline Holdings USA, Inc. 

United States  

Softline Software USA, LLC 

United States  

Softline Software, Inc. 

United States  

South Acquisition Corp. 

Notes: 
*  Direct subsidiary 
1   Group holding in the subsidiary is >99% and <100% 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 100 Shockoe Slip, 2nd Floor, Richmond, VA, 23219, United 
States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 100 Shockoe Slip, 2nd Floor, Richmond, VA, 23219, United 
States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

C/O Corporation Service Company, 251 Little Falls Drive, Wilmington, New Castle, Delaware, 
19808, United States 

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Contents 
Company financial statements
Company financial statements 
Contents

Company financial statements 

Notes to the Company  
Company financial statements
financial statements 

Notes to the Company  
financial statements

Company balance sheet 

Company statement of changes in equity 

Company accounting policies 

1. Dividends 

2. Fixed assets: investments 

Company balance sheet
Company statement of changes in equity
Consolidated balance sheet
4. Debtors 

3. Cash at bank and in hand 

7. Obligations under operating leases 

5. Trade and other payables 

8. Equity 

1. Dividends
6. Borrowings 
2. Fixed assets: investments
3. Cash at bank and in hand
4. Debtors
5. Trade and other payables
6. Borrowings
7. Obligations under operating leases
8. Equity

240 

241 

242 

244 
242
244 
243
244 
244
245 

245 
246
245 
246
245 
246
246 
247
247
247
247
248

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241 
241

 
 
 
 
 
 
 
 
 
 
Company balance sheet 
At 30 September 2021 

Non-current assets: investments 

Current assets  
Cash at bank and in hand  
Debtors 

Creditors: amounts falling due within one year  
Trade and other payables 

Net current assets 

Total assets less current liabilities 

Creditors: amounts falling due after one year  
Borrowings 

Net assets  

Capital and reserves  
Called up share capital  
Share premium account 
Other reserves  
Profit and loss account  
Total shareholders’ funds  

Note 
2 

2021 
£m 
3,088 

2020 
£m 
3,088 

3 
4 

2 
1,781 
1,783 

12 
1,196 
1,208 

5 

(269) 

(156) 

1,514 

1,052 

4,602 

4,140 

6 

(344) 

– 

4,258 

4,140 

8.1 

8.2 

12 
548 
(424) 
4,122 
4,258 

12 
548 
(62) 
3,642 
4,140 

The Company’s profit for the year was £865m (2020: £1,505m). 

The financial statements on pages 242 to 248 were approved by the Board of Directors on 16 November 2021 and are signed 
on its behalf by:  

Jonathan Howell 
Chief Financial Officer 

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Company statement of changes in equity  

At 1 October 2020 
Profit for the year 
Total comprehensive income for the year ended  
30 September 2021 
Transactions with owners:  
Employee share option scheme: 
•  Value of employee services  
Utilisation of treasury shares 
Proceeds of issuance of treasury shares 
Share buyback programme 
Dividends paid to owners of the parent 
Total transactions with owners for the year ended  
30 September 2021 
At 30 September 2021 

At 1 October 2019 
Profit for the year 
Total comprehensive income for the year ended  
30 September 2020 
Transactions with owners:  
Employee share option scheme: 
•  Value of employee services  
Utilisation of treasury shares 
Proceeds of issuance of treasury shares 
Share buyback programme 
Dividends paid to owners of the parent 
Total transactions with owners for the year ended  
30 September 2020 
At 30 September 2020 

Attributable to owners of the parent 

Called up 
share capital  
£m 
12 
– 

Share  
premium  
£m 
548 
– 

Other  
reserves  
£m 
(62) 
– 

Profit and 
loss account  
£m 
3,642 
865 

Total  
equity  
£m 
4,140 
865 

– 

– 
– 
– 
– 
– 

– 
12 

– 

– 
– 
– 
– 
– 

– 
548 

– 

865 

865 

– 
25 
– 
(387) 
– 

(362) 
(424) 

36 
(25) 
8 
(215) 
(189) 

36 
– 
8 
(602) 
(189) 

(385) 
4,122 

(747) 
4,258 

Attributable to owners of the parent 

Called up 
share capital  
£m 
12 
– 

Share  
premium  
£m 
548 
– 

Other  
reserves  
£m 

(77) 
– 

Profit and loss 
account  
£m 
2,307 
1,505 

Total  
equity  
£m 
2,790 
1,505 

– 

– 
– 
– 
– 
– 

– 
12 

– 

– 
– 
– 
– 
– 

– 
548 

– 

1,505 

1,505 

– 
22 
– 
(7) 
– 

15 
(62) 

29 
(22) 
9 
– 
(186) 

29 
– 
9 
(7) 
(186) 

(170) 
3,642 

(155) 
4,140 

Annual Report and Accounts 2021  |  The Sage Group plc.

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Company accounting policies  

Company accounting policies 
Statement of compliance 

These financial statements were prepared in accordance 
with Financial Reporting Standard 102 (FRS 102) “The 
Financial Reporting Standard applicable in the UK and 
Republic of Ireland”.  

Basis of accounting 

These financial statements are prepared on the going 
concern basis, under the historical cost convention, and in 
accordance with the Companies Act 2006. A summary of  
the more important Company accounting policies, which 
have been consistently applied, is set out below. These 
accounting policies have been consistently applied to all 
periods presented.  

The Company is deemed a qualifying entity under FRS 102, 
and so may take advantage of the reduced disclosures 
permitted under the standard. As a result, the following 
disclosures have not been provided: 

•  a statement of cash flows and related disclosures under 

Section 7 Statement of Cash Flows and Section 3 Financial 
Statement Presentation paragraph 3.17(d); 

Parent Company profit and loss account  

No profit and loss account is presented for the Company as 
permitted by section 408 of the Companies Act 2006. 

Details of the average number of people employed by the 
parent Company and the staff costs incurred by the 
Company are as follows. 

Average monthly number of people employed 
(including Directors) 
By segment: 
Northern Europe 

Staff costs (including Directors on service contracts) 
Wages and salaries  
Social security costs  

2021 
 number 

2020 
 number 

15 

2021 
£m 
4 
1 
5 

25 

2020 
£m 
4 
1 
5 

Staff costs are net of recharges to other Group companies.  

Auditor’s remuneration 

The audit fees payable in relation to the audit of the financial 
statements of the Company are £39,000 (2020: £39,000).  

•  disclosures about financial instruments under Section 11 

Directors’ remuneration 

Details of the remuneration of Executive and Non-executive 
Directors and their interest in shares and options of the 
Company are given in the audited part of the Directors’ 
Remuneration Report on pages 120 to 157.  

Share-based payments 

The Company issues equity-settled share-based payments  
to certain employees and employees of its subsidiaries.  
Equity-settled share-based payments granted to employees  
of the Company are measured at fair value (excluding the 
effect of non market-based vesting conditions) at the  
date of grant. The fair value determined at the grant  
date of the equity-settled share-based payments is  
expensed on a straight-line basis over the vesting period, 
based on the Company’s estimate of the shares that will 
eventually vest allowing for the effect of non market-based 
vesting conditions. 

Fair value is measured using the Black-Scholes or the Monte 
Carlo pricing models. The expected life used in the model 
has been adjusted based on management’s best estimate, 
for the effects of non-transferability, exercise restrictions and 
behavioural considerations. 

Basic Financial Instruments and Section 12 Other Financial 
Instruments Issues paragraphs 12.26 (in relation to those 
cross-referenced paragraphs from which a disclosure 
exemption is available), 12.27, 12.29(a), 12.29(b), and 12.29A; 
this exemption is permitted as equivalent disclosures are 
included in the consolidated financial statements of The 
Sage Group plc.; 

•  disclosures about share-based payments under Section 26 
Share-based Payment paragraphs 26.18(b), 26.19 to 26.21 
and 26.23; this exemption is permitted as the Company  
is an ultimate parent, the share-based payment 
arrangements concern its own equity instruments, its 
separate financial statements are presented alongside the 
consolidated financial statements of The Sage Group plc. 
and equivalent disclosures are included in those 
consolidated financial statements; and 

•  key management personnel compensation in total under 
Section 33 Related Party Disclosures paragraph 33.7. 

Foreign currencies 

The UK is the home country of The Sage Group plc. (a public 
company limited by shares). Monetary assets and liabilities 
expressed in foreign currencies are translated into sterling  
at rates of exchange prevailing at the balance sheet date. 
Transactions in foreign currencies are converted into sterling 
at the rate prevailing at the dates of the transactions. 
All differences on exchange are taken to the profit and 
loss account. 

Investments 

Fixed asset investments are stated at cost less provision for 
any diminution in value. Any impairment is charged to the 
profit and loss account as it arises. 

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The Company also provides certain employees and 
employees of its subsidiaries with the ability to purchase  
the Company’s ordinary shares at a discount to the current 
market value at the date of the grant. For awards made to its 
own employees, the Company records an expense, based on 
its estimate of the discount related to shares expected to 
vest, on a straight-line basis over the vesting period. 

At the end of each reporting period, the entity revises its 
estimates for the number of options expected to vest. 
It recognises the impact of the revision to original estimates, 
if any, in the profit and loss account, with a corresponding 
adjustment to equity.  

For awards made to subsidiary employees, the fair value of 
awards made is recognised by the Company through the 
profit and loss account. Intergroup recharges to the 
employing subsidiary, up to the fair value of awards made  
to employees of that subsidiary, subsequently reverse the 
decrease to the profit and loss account. 

The proceeds received net of any directly attributable 
transaction costs are credited to share capital (nominal 
value) and share premium when the options are exercised. 

Financial instruments 
The Company only enters into basic financial instrument 
transactions that result in the recognition of basic financial 
assets and liabilities, including trade and other receivables 
and payables and loans to and from related parties. These 
transactions are initially recorded at transaction price, unless 
the arrangement constitutes a financing transaction where 
the transaction is measured at the present value of the 
future receipt discounted at a market rate of interest, and 
subsequently recognised at amortised cost. 

Financial assets 

At the end of each reporting period financial assets 
measured at amortised cost are assessed for objective 
evidence of impairment. If an asset is impaired the 
impairment loss is the difference between the carrying 
amount and the present value of the estimated cash flows 
discounted at the asset’s original effective interest rate. 
The impairment loss is recognised in comprehensive income 
or expense. 

Financial assets are derecognised when (a) the contractual 
rights to the cash flows from the asset expire or are settled, 
or (b) substantially all the risks and rewards of the ownership 
of the asset are transferred to another party, or (c) control of 
the asset has been transferred to another party who has the 
practical ability to unilaterally sell the asset to an unrelated 
third party without imposing additional restrictions. 

Financial liabilities 

Financial liabilities are derecognised when the liability is 
extinguished, that is when the contractual obligation is 
discharged, cancelled or expired. 

Dividends 
Dividends are recognised through equity when approved by 
the Company’s shareholders or on payment, whichever 
is earlier.  

Employee benefit trust 
The Company’s employee benefit trust is considered an 
extension of the Company and therefore forms part of these 
financial statements. 

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Notes to the Company financial statements  

1 Dividends 

Final dividend paid for the year ended 30 September 2020 of 11.32p per share 
(2020: final dividend paid for the year ended 30 September 2019 of 11.12p per share) 

Interim dividend paid for the year ended 30 September 2021 of 6.05p per share 
(2020: interim dividend paid for the year ended 30 September 2020 of 5.93p per share) 

2021 
£m 
124 
– 

65 
– 
189 

2020 
£m 
– 
121 

– 
65 
186 

In addition, the Directors are proposing a final dividend in respect of the financial year ended 30 September 2021 of 11.63p per 
share which will absorb an estimated £118m of shareholders’ funds. The Company’s distributable reserves are sufficient to 
support the payment of this dividend. If approved at the AGM, it will be paid on 10 February 2022 to shareholders who are on 
the register of members on 14 January 2022. These financial statements do not reflect this proposed dividend payable. 

2 Fixed assets: investments 
Equity interests in subsidiary undertakings are as follows: 

Cost 
At 30 September 2020 
At 30 September 2021 
Provision for diminution in value  
At 30 September 2020 
At 30 September 2021 
Net book value  
At 30 September 2021 
At 30 September 2020 

3,224 
3,224 

136 
136 

3,088 
3,088 

The Directors believe that the carrying value of the investments is supported by their underlying net assets. 

Subsidiary undertakings, included in the Group financial statements for the year ended 30 September 2021, are shown in note 
19 of the Group financial statements. All of these subsidiary undertakings are wholly-owned. All subsidiaries are engaged in 
the development, distribution and support of business management software and related products and services for small and  
medium-sized businesses. 

All operating subsidiaries’ results are included in the Group financial statements. The accounting reference date of all 
subsidiaries is 30 September.  

3 Cash at bank and in hand 

Cash at bank and in hand  

2021 
£m 
2 

2020 
£m 
12 

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4 Debtors 

Prepayments and accrued income  
Amounts owed by Group undertakings 

Of amounts owed by Group undertakings £nil (2020: £nil) is due greater than one year.  

5 Trade and other payables 

Amounts owed to Group undertakings  
Other payables 
Accruals  

2021 
£m 
1 
1,780 
1,781 

2020 
£m 
1 
1,195 
1,196 

2021 
£m 
10 
249 
10 
269 

2020 
£m 
151 
– 
5 
156 

Amounts owed to Group undertakings are unsecured and attract a rate of interest of 0.0% and LIBOR plus 1.5% (2020: 0.0% 
and LIBOR plus 1.5%).  

Other payables includes £249m (2020: £nil) in relation to the outstanding commitment to which the Company is contractually 
bound for the purchase of its own shares including costs of purchase under the buyback programme announced on 
3 September 2021. See note 8.2. 

6 Borrowings 

Sterling denominated bond notes  

2021 
£m 
344 
344 

2020 
£m 
– 
– 

The bond notes were issued in February 2021 for a nominal amount of £350m and expire in February 2031. Net cash proceeds 
from the issuance were £344m.  

7 Obligations under operating leases 

Total future minimum lease payments under non-cancellable operating leases falling due for payment as follows: 
Within one year  
Later than one year and less than five years  
After five years  

2021 

2020 

Property, 
vehicles, 
 plant and 
equipment  
£m  
3 
13 
17 
33 

Property, 
vehicles,  
plant and 
equipment 
£m 
3 
13 
18 
34 

The Company leases various offices under non-cancellable operating lease agreements. These leases have various terms, 
escalation clauses and renewal rights. 

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Notes to the Company financial statements continued  

8 Equity 
8.1 Called up share capital 

Issued and fully paid ordinary share of 14/77 pence each 
At 1 October and 30 September  

8.2 Other reserves  

At 1 October 2020 
Utilisation of treasury shares 
Share Buyback Programme 
At 30 September 2021 

At 1 October 2019 
Utilisation of treasury shares 
Share Buyback Programme 
At 30 September 2020 

Treasury shares  

2021 
 shares 
1,120,789,295 

2021 
 £m 
12 

2020  
shares 
1,120,789,295 

2020 
 £m 
12 

Treasury  
shares 
£m 
(125) 
25 
(387) 
(487) 

Treasury  
shares 
£m 

(140) 
22 
(7) 
(125) 

Merger  
reserve  
£m 
61 
– 
– 
61 

Merger  
reserve  
£m 
61 
– 
– 
61 

Capital  
redemption  
reserve  
£m 
2 
– 
– 
2 

Capital  
redemption  
reserve  
£m 
2 
– 
– 
2 

Total other  
reserves 
 £m 
(62) 
25 
(387) 
(424) 

Total other  
reserves 
 £m 

(77) 
22 
(7) 
(62) 

Purchase of treasury shares  
Shares purchased under the Group’s buyback programme are not cancelled but are retained in issue and represent a 
deduction from equity attributable to owners of the parent. On 4 March 2021, the Group entered into a non-discretionary 
share buyback programme under which 45,418,600 of shares were bought back for a total consideration of £302m, inclusive 
of stamp duty and related fees. This programme was completed during the year. On 6 September 2021, the Group entered 
into a non-discretionary share buyback programme ending no later than 24 January 2022, to purchase £300m of its own 
shares (2020: 1,101,918 shares as part of the share buyback programme announced on 11 March 2020 and suspended on  
18 March 2020). The total consideration for all shares purchased in the year under share buyback programmes amounts to 
£387m (57,286,992 shares), of which £353m had been paid as at 30 September 2021 (2020: £7m, of which £7m had been paid). 

During the year the Group agreed to satisfy the vesting of certain share awards, utilising a total of 5,544,880 (2020: 4,956,977) 
treasury shares. The Group gifted nil shares (2020: 250,000) to the Employee Share Trust.  

At 30 September 2021 the Group held 79,586,223 (2020: 27,844,111) treasury shares. 

Employee Share Trust 
The Group holds treasury shares in a trust which was set up for the benefit of Group employees. The Trust purchases the 
Company’s shares in the market or is gifted these by the Company for use in connection with the Group’s share-based 
payments arrangements. The Trust holds 190,962 ordinary shares in the Company (2020: 190,962) at a cost of £1m (2020: £1m) 
and a nominal value of £nil (2020: £nil). 

During the year, the Trust did not utilise any shares held in the Trust to satisfy the vesting of certain share awards  
(2020: 94,830 shares). The Trust did not receive additional funds for future purchase of shares in the market (2020: £nil).  

The costs of funding and administering the scheme are charged to the profit and loss account of the Company in the period 
to which they relate. The market value of the shares at 30 September 2021 was £1m (2020: £1m). 

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Glossary

Alternative Performance Measures 
Alternative Performance Measures are used by the company to understand and manage performance. These are not defined 
under IFRS and are not intended to be a substitute for any IFRS measures of performance but have been included as 
management considers them to be important measures, alongside the comparable GAAP financial measures, in assessing 
the underlying performance. Wherever appropriate and practical, we provide reconciliations to relevant GAAP measures. 
The table below sets out the basis of calculation of the Alternative Performance Measures and the rationale for their use.

Measure 

Description 

Rationale 

Underlying 
(revenue and 
profit) measures

Underlying measures are adjusted to exclude items which 
would distort the understanding of the performance for the 
year or comparability between periods: 

•  Recurring items include purchase price adjustments 

including amortisation of acquired intangible assets and 
adjustments made to reduce deferred income arising on 
acquisitions, acquisition-related items, unhedged FX on 
intercompany balances and fair value adjustments; and 

•  Non-recurring items that management judge to be 

one-off or non-operational such as gains and losses on 
the disposal of assets, impairment charges and reversals, 
and restructuring related costs. 

All prior period underlying measures (revenue and profit) 
are retranslated at the current year exchange rates to 
neutralise the effect of currency fluctuations. 
In addition to the adjustments made for Underlying 
measures, Organic measures:

•  Exclude the contribution from discontinued operations, 

disposals and assets held for sale of standalone 
businesses in the current and prior period; and

•  Exclude the contribution from acquired businesses until 

the year following the year of acquisition; and

•  Adjust the comparative period to present prior period 
acquired businesses as if they had been part of the 
Group throughout the prior period.

Acquisitions and disposals where the revenue and 
contribution impact would be immaterial are not adjusted. 
Underlying Cash Flow from Operations is Underlying 
Operating Profit adjusted for non-cash items, net capex 
(excluding business combinations and similar items) and 
changes in working capital. 
Underlying Cash Flow from Operations divided by 
Underlying (as reported) Operating Profit. 

Organic (revenue 
and profit) 
measures

Underlying Cash 
Flow from 
Operations 

Underlying Cash 
Conversion

EBITDA 

EBITDA is Underlying Operating Profit excluding 
depreciation, amortisation and share based payments. 

Underlying measures allow management 
and investors to compare performance 
without the potentially distorting effects 
of foreign exchange movements, one-off 
or non-operational items.

By including part-period contributions 
from acquisitions, discontinued 
operations, disposals and assets held for 
sale of standalone businesses in the 
current and/or prior periods, the impact of 
M&A decisions on earnings per share 
growth can be evaluated.

Organic measures allow management 
and investors to understand the like-for-
like revenue and current  
period margin performance of the 
continuing business. 

To show the cash flow generated by  
the operations and calculate underlying 
cash conversion.

Cash conversion informs management 
and investors about the cash operating 
cycle of the business and how efficiently 
operating profit is converted into cash.
To calculate the Net Debt to EBITDA 
leverage ratio and to show profitability 
before the impact of major non-cash 
charges.

Annual Report and Accounts 2021  |  The Sage Group plc.

249

Glossary continued

Measure 

Description 

Rationale 

Annualised 
recurring revenue 

Renewal Rate  
by Value

Free Cash Flow

% Subscription 
Penetration

% Sage Business 
Cloud Penetration

Return on Capital 
Employed (ROCE)

Annualised recurring revenue (“ARR”) is the normalised 
organic recurring revenue in the last month of the 
reporting period, adjusted consistently period to period, 
multiplied by twelve. Adjustments to normalise reported 
recurring revenue include those components that 
management has assessed should be excluded in order to 
ensure the measure reflects that part of the contracted 
revenue base which (subject to ongoing use and renewal) 
can reasonably be expected to repeat in future periods 
(such as non-refundable contract sign-up fees).
The ARR from renewals, migrations, upsell and cross-sell  
of active customers at the start of the year, divided by the 
opening ARR for the year.

Free Cash Flow is Underlying Cash Flow from Operations 
minus net interest paid and income tax paid and adjusted 
for non-recurring cash items (which excludes net proceeds 
on disposals of subsidiaries) and profit and loss foreign 
exchange movements.
Organic software subscription revenue as a percentage  
of organic total revenue.

Organic recurring revenue from the Sage Business Cloud 
(native and connected cloud) as a percentage of the 
organic recurring revenue of the Future Sage Business 
Cloud Opportunity.

ROCE is calculated as:

•  Underlying Operating Profit; minus 
•  Amortisation of acquired intangibles; the result being 

divided by 

•  The average (of the opening and closing balance for  

the period) total net assets excluding net debt, 
provisions for non-recurring costs, financial liability  
for purchase of own shares and tax assets or liabilities 
(i.e. capital employed).

ARR represents the annualised value  
of the recurring revenue base that is 
expected to be carried into future 
periods, and its growth is a forward-
looking indicator of reporting recurring 
revenue growth.

As an indicator of our ability to retain and 
generate additional revenue from our 
existing customer base through up and 
cross sell. 
To measure the cash generated by  
the operating activities during the  
period that is available to repay debt, 
undertake acquisitions or distribute  
to shareholders.
To measure the progress of migrating  
our customer base from licence and 
maintenance to a subscription relationship.
To measure the progress in the migration 
of our revenue base to the Sage Business 
Cloud by connecting our solutions  
to the cloud and/or migrating our 
customers to cloud connected and  
cloud native solutions.
As an indicator of the current period 
financial return on the capital invested  
in the company. ROCE is used as an 
underpin in the FY19 , FY20 and FY21  
PSP awards.

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AGM
Annual General Meeting

AI
Artificial Intelligence

API
Application Program Interface

CAGR
Compound Annual Growth Rate

CDP
Carbon Disclosure Project

CFO
Chief Financial Officer

CGU
Cash Generating Unit

CRM
Customer Relationship Management

DTR
Disclosure Guidance and Transparency Rules

EBITDA
Earnings Before Interest Taxes Depreciation  
and Amortisation

ED

Executive Director

EPS

Earnings Per Share

ERP
Enterprise Resource Planning

EU
European Union

FCF
Free Cash Flow

FY18
Financial year ending 30 September 2018

FY19
Financial year ending 30 September 2019

FY20
Financial year ending 30 September 2020

FY21
Financial year ending 30 September 2021

GHG
Greenhouse Gas

HR
Human Resources

HCM
Human Capital Management

IFRS
International Financial Reporting Standards

ISV
Independent Software Vendor

KPI
Key Performance Indicator

LSE
London Stock Exchange

LTIP
Long Term Incentive Plan

ML
Machine Learning

NED
Non-Executive Director

NPS
Net Promoter Score

PBT
Profit Before Tax

PSP
Performance Share Plan

R&D
Research and Development

SBC
Sage Business Cloud

SaaS
Software as a Service

SSRS
Software & Software Related Services

TSR
Total Shareholder Return

Annual Report and Accounts 2021  |  The Sage Group plc.

251

Shareholder information
Shareholder information 

Financial calendar1

Annual General Meeting 
Dividend payments2
FY21 Final payable 
H1 FY22 Interim payable
Results announcements
Q1 FY22 Trading update 
H1 FY22 Interim results
Q3 FY22 Trading update 
FY22 Full-Year results 

Note:

3 February 2022

10 February 2022
17 June 2022

26 January 2022
13 May 2022
28 July 2022
16 November 2022

1.  Please note that these dates are provisional and subject to change. Please access our financial calendar on sage.com, which is updated regularly.
2.  All dividend payments are subject to Board and, in the case of the final dividend, shareholders’ approval. 

Shareholder information online
Equiniti, the registrar of The Sage Group plc., is able to notify 
shareholders by email of the availability of an electronic version 
of shareholder information. Whenever new shareholder 
information becomes available, such as Sage’s full-year results, 
Equiniti can notify you by email and you will be able to access, 
read and print documents at your convenience. 

To take advantage of this service, please go to  
www.shareview.co.uk, where full details of the shareholder 
portfolio services are provided. When registering for this 
service, you will need to have your 11-character shareholder 
reference number to hand, which is shown on your dividend 
tax voucher, share certificate or Form of Proxy.

Should you decide at a later date that you do not want 
to receive these emails, you may amend your request by 
accessing your Shareview Portfolio online and amending 

your preferred method of communication from “email” 
to “post”. If you wish to continue receiving shareholder 
information in the current format, there is no need to take 
any action.

Our corporate website has more information about 
our business, products, investors, media, sustainability, 
and careers at Sage.

Stay up to date at www.sage.com

Annual General Meeting of Shareholders
We consider the Annual General Meeting of shareholders 
(AGM) to be an important event in our calendar and 
a significant opportunity to engage with our shareholders. 
The 2022 AGM will be held on 3 February 2022. Further 
details will be set out in the Notice of AGM and on our 
website at sage.com.

Advisors

Corporate brokers and 
financial advisors
J.P. Morgan Cazenove  
25 Bank Street,  
Canary Wharf,  
London, E14 5JP

Morgan Stanley & Co. 
International plc 
25 Cabot Square, 
Canary Wharf, 
London, E14 4QA

Solicitors
Allen & Overy LLP  
1 Bishops Square, 
Spitalfields, 
London, E1 6AD

Principal bankers
Lloyds Bank plc.  
25 Gresham Street,  
London, EC2V 7HN

Independent auditors
EY  
1 More London Place,  
London, SE1 2AF

Investor enquiries
Enquiries can be directed  
to our Investor Relations 
department via our website.

The Sage Group plc.
Registered Office: 
C23 - 5 & 6 Cobalt Park Way  
Cobalt Park,  
Newcastle Upon Tyne,  
United Kingdom,  
NE28 9EJ

Registered in England  
Company number 02231246

Registrars
Equiniti 
Aspect House,  
Spencer Road,  
Lancing,  
West Sussex, BN99 6DA  
www.shareview.co.uk

Tel: 0371 384 2859 
(from outside the  
UK: +44 (0)121 415 7047)

Lines are open 8.30am  
to 5.30pm UK time,  
Monday to Friday.

Information for investors
Information for investors  
is provided on the internet  
as part of Sage’s website 
which can be found at:  
www.sage.com/investors/

252

Annual Report and Accounts 2021  |  The Sage Group plc.

This report is printed on 
Symbol Freelife Satin®  
and genYous® which are 
sourced from managed 
forests independently 
certified according to  
the rules of Forest 
Stewardship Council® 
(FSC®). This report was 
printed by an FSC® and 
carbon neutral company. 
Both Symbol Freelife 
Satin® and genYous®  
are manufactured at  
mills that are certified  
to the ISO14001 
environmental standard.
Designed and produced 
by Black Sun Plc

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Sage exists to knock down barriers so 
everyone can thrive, starting with the 
millions of small and mid-sized 
businesses served by us, our partners 
and accountants. Customers trust  
our finance, HR and payroll software 
to make work and money flow. 
By digitising business processes  
and relationships with customers, 
suppliers, employees, banks and 
governments, our digital network 
connects SMBs, removing friction  
and delivering insights. Knocking 
down barriers also means we use our 
time, technology and experience to 
tackle digital inequality, economic 
inequality and the climate crisis.

www.sage.com 

The Sage Group plc. 
C23 - 5 & 6 Cobalt Park Way,  
Cobalt Park, 
Newcastle upon Tyne, 
NE28 9EJ.

Registered in England

Company number 2231246