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Verb Technology

verb · NASDAQ Technology
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Industry Software - Application
Employees 51-200
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FY2020 Annual Report · Verb Technology
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

(Mark One)

FORM 10-K

[X] ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended: December 31, 2020

or

[  ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from ____________ to ____________

Commission file number: 001-38834

Verb Technology Company, Inc.
(Exact name of registrant as specified in its charter)

Nevada
State or other jurisdiction of
incorporation or organization

782 Auto Mall Dr.
American Fork, Utah
(Address of principal executive offices)

90-1118043
(I.R.S. Employer
Identification No.)

84003
(Zip Code)

Registrant’s telephone number, including area code: (855) 250-2300

Securities registered pursuant to Section 12(b) of the Act

Title of each class
Common Stock, $0.0001 par value
Common Stock Purchase Warrants

Trading Symbol(s)
VERB
VERBW

Name of each exchange on which registered
The Nasdaq Stock Market LLC
The Nasdaq Stock Market LLC

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.

Securities registered pursuant to Section 12(g) of the Act: None

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.

Yes [  ] No [X]

Yes [  ] No [X]

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12
months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation
S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).

Yes [X] No [  ]

Yes [X] No [  ]

Indicate  by  check  mark  whether  the  registrant  is  a  large  accelerated  filer,  an  accelerated  filer,  a  non-accelerated  filer,  a  smaller  reporting  company,  or  an  emerging  growth
company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act

Large accelerated filer

Non-accelerated filer

[  ]

[X]

Accelerated filer

Smaller reporting company

Emerging growth company

[  ]

[X]

[  ]

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial
accounting standards provided pursuant to Section 13(a) of the Exchange Act. [  ]

Indicate  by  check  mark  whether  the  registrant  has  filed  a  report  on  and  attestation  to  its  management’s  assessment  of  the  effectiveness  of  its  internal  control  over  financial
reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that prepared or issued its audit report. [  ]

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). [  ] Yes [X] No

The  aggregate  market  value  of  the  registrant’s  voting  and  non-voting  common  equity  held  by  non-affiliates  based  on  the  closing  price  of  the  registrant’s  common  stock  as
quoted on The NASDAQ Capital Market as of the last business day of the registrant’s most recently completed second fiscal quarter was approximately $28,969,000.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
As of March 26, 2021, there were 62,451,830 shares of common stock, $0.0001 par value per share, outstanding.

DOCUMENTS INCORPORATED BY REFERENCE
None

TABLE OF CONTENTS

PART I
ITEM 1. BUSINESS
ITEM 1A. RISK FACTORS
ITEM 2. PROPERTIES
ITEM 3. LEGAL PROCEEDINGS
ITEM 4. MINE SAFETY DISCLOSURES
PART II
ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES
ITEM 6. SELECTED FINANCIAL DATA
ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE
ITEM 9A. CONTROLS AND PROCEDURES
ITEM 9B. OTHER INFORMATION
PART III
ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE
ITEM 11. EXECUTIVE COMPENSATION
ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS
ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE
ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES
PART IV
ITEM 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES

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CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

This Annual Report on Form 10-K for the fiscal year ended December 31, 2020 (this “Annual Report”) contains forward-looking statements within the meaning of Section 27A
of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), which statements
are subject to considerable risks and uncertainties. These forward-looking statements are not historical facts but rather are plans and predictions based on current expectations,
estimates, and projections about our industry, our beliefs, and assumptions.

Forward-looking statements relate to matters such as our industry, business plans and strategies, material contracts, key relationships, consumer behavior, revenue, expenses,
margins,  profitability,  capital  expenditures,  liquidity,  capital  resources  and  other  operating  information,  and  can  be  identified  by   words  such  as  “may,”  “will,”  “could,”
“should,” “anticipate,” “expect,” “intend,” “project,” “plan,” “believe,” “seek,” “assume,” and variations of these words and similar expressions. All of our forward-looking
statements include assumptions underlying or relating to such statements that may cause actual results to differ materially from those that we are currently expecting, and are
subject to considerable risks and uncertainties, including without limitation:

●

●
●

● we have incurred significant net losses and cannot be certain we will achieve or maintain profitable operations;
●

our independent  registered  public  accounting  firm’s  reports  for  the  fiscal  years  ended December 31, 2020 and 2019 have raised substantial doubt as to our ability to
continue as a “going concern”;
the novel  coronavirus  (“COVID-19”)  pandemic  has  had,  and  may  continue  to  have,  a significant  negative  impact  on  our  business,  sales,  results  of  operations  and
financial condition;
our ability to grow and compete in the future will be adversely affected if adequate capital is not available to us or not available on terms favorable to us;
the success of our business is dependent upon our ability to maintain and expand our customer base and our ability to convince our customers to increase the use of our
services and/or platform;
the market in which we operate is intensely competitive and, if we do not compete effectively, our operating results could be harmed;

●
● we may not be able to increase the number of our strategic relationships or grow the revenues received from our current strategic relationships;
● we may not be able to develop enhancements and new features to our existing service or acceptable new services that keep pace with technological developments;
●
●

our ability to deliver our services is dependent on third party Internet providers; and
security breaches and other disruptions could compromise our information and expose us to liability, which would cause our business and reputation to suffer.

The forward-looking statements contained in this Annual Report are based on management’s current plans, estimates and expectations in light of information currently available
to us, and they are subject to uncertainty and changes in circumstances. There can be no assurance that future developments affecting us will be those we have anticipated.
Actual results may differ materially from these expectations due to changes in global, regional or local political, economic, business, competitive, market, regulatory and other
factors, many of which are beyond our control, as well as the other factors described in the section entitled “Risk Factors” within this Annual Report and in the other reports we
file with the Securities and Exchange Commission (“SEC”). These risks and uncertainties include those described in the section entitled “Risk Factors.”

You should not place undue reliance on these forward-looking statements. Our forward-looking statements are based on the information currently available to us and speak only
as of the date on which they were made. Additional factors or events that could cause our actual results to differ may also emerge from time to time, and it is not possible for us
to predict all of them. Over time, our actual results, performance, or achievements may differ from those expressed or implied by our forward-looking statements, and such
difference might be significant and materially adverse to our security holders. Comparisons of results for current and any prior periods are not intended to express any future
trends, or indications of future performance, unless expressed as such, and should only be viewed as historical data. Except as required by law, we undertake no obligation to
update publicly any forward-looking statements, whether as a result of new information, future events, or otherwise. We have identified some of the important factors that could
cause future events to differ from our current expectations and they are described in this Annual Report under the captions “Risk Factors,” and “Management’s Discussion and
Analysis of Financial Condition and Results of Operations,” as well as in other documents that we may file with the SEC, all of which you should review carefully. We qualify
all of our forward-looking statements by these disclaimers.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 ITEM 1. BUSINESS

Overview

 PART I

We are a Software-as-a-Service (“SaaS”) applications platform developer. Our platform is comprised of a suite of interactive, video-based sales enablement business software
products marketed on a subscription basis. Our applications, available in both mobile and desktop versions, are offered as a fully integrated suite, as well as on a standalone
basis,  and  include  verbCRM,  our  white-labelled  Customer  Relationship  Management  (“CRM”)  application  for  large,  sales-based  enterprises;  verbTEAMS,  our  CRM
application  for  small-  and  medium-sized  businesses  and  solopreneurs;  verbLEARN,  our  Learning  Management  System  application,  and  verbLIVE,  our  Live  Stream
eCommerce application.

Our Technology

Our  suite  of  applications  can  be  distinguished  from  other  sales  enablement  applications  because  our  applications  utilize  our  proprietary  interactive  video  technology  as  the
primary  means  of  communication  between  sales  and  marketing  professionals  and  their  customers  and  prospects.  Moreover,  the  proprietary  data  collection  and  analytics
capabilities of our applications inform our users on their devices in real time, when and for how long their prospects have watched a video, how many times such prospects
watched it, and what they clicked on, which allows our users to focus their time and efforts on ‘hot leads’ or interested prospects rather than on those that have not seen such
video or otherwise expressed interest in such content. Users can create their hot lead lists by using familiar, intuitive ‘swipe left/swipe right’ on-screen navigation. Our clients
report that these capabilities provide for a much more efficient and effective sales process, resulting in increased sales conversion rates. We developed the proprietary patent-
pending  interactive  video  technology,  as  well  as  several  other  patent-issued  and  patent-pending  technologies  that  serve  as  the  unique  foundation  for  all  our  platform
applications.

Our Products

verbCRM combines  the  capabilities  of  CRM  lead-generation,  content  management,  and  in-video  ecommerce  capabilities  in  an  intuitive,  yet  powerful  tool  for  both
inexperienced as well as highly skilled sales professionals. verbCRM allows users to quickly and easily create, distribute, and post videos to which they can add a choice of on-
screen clickable icons which, when clicked, allow viewers to respond to the user’s call-to-action in real-time, in the video, while the video is playing, without leaving or stopping
the video. For example, our technology allows a prospect or customer to click on a product they see featured in a video and impulse buy it, or to click on a calendar icon in the
video to make an appointment with a salesperson, among many other novel features and functionalities designed to eliminate or reduce friction from the sales process for our
users. The verbCRM app is designed to be easy to use and navigate, and takes little time and training for a user to begin using the app effectively. It usually takes less than four
minutes  for  a  novice  user  to  create  an  interactive  video  from  our  app.  Users  can  add  interactive  icons  to  pre-existing  videos,  as  well  as  to  newly  created  videos  shot  with
practically any mobile device. verbCRM interactive videos can be distributed via email, text messaging, chat app, or posted to popular social media directly and easily from our
app. No software download is required to view Verb interactive videos on virtually any mobile or desktop device, including smart TVs.

verbLEARN is an interactive, video-based learning management system that incorporates all of the clickable in-video technology featured in our verbCRM application and
adapts them for use by educators for video-based education. verbLEARN is used by enterprises seeking to educate a large sales team or a customer base about new products, or
elicit feedback about existing products. It also incorporates Verb’s proprietary data collection and analytics capabilities that inform users in real time when and for how long the
viewers watched the video, how many times they watched it, and what they clicked on, in addition to adding gamification features that enhance the learning aspects of the
application.

verbLIVE builds on popular video-based platforms such as Facebook Live, Zoom, WebEx, and Go2Meeting, among others, by adding Verb’s proprietary interactive in-video
ecommerce  capabilities  –  including  an  in-video  Shopify  shopping  cart  integrated  for  Shopify  account  holders  –  to  our  own  live  stream  video  broadcasting  application.
verbLIVE is a next-generation live stream platform that allows hosts to utilize a variety of novel sales-driving features, including placing interactive icons on-screen that appear
on the screens of all viewers, providing in-video click-to-purchase capabilities for products or services featured in the live video broadcast, in real-time, driving friction-free
selling. verbLIVE also provides the host with real-time viewer engagement data and interaction analytics. verbLIVE is entirely browser-based, allowing it to function easily and
effectively  on  all  devices  without  requiring  the  host  or  the  viewers  to  download  software,  and  is  secured  through  end-to-end  encryption. A  mobile  app-based  version  of
verbLIVE, with enhanced features, is currently in development and is expected to be released in early second quarter of 2021.

verbTEAMS is our interactive, video-based CRM for small-and medium-sized businesses and solopreneurs. verbTEAMS also incorporates verbLIVE as a bundled application.
verbTEAMS  incorporates  self-sign-up,  self-onboarding,  self-configuring,  content  management  system  capabilities,  user  level  administrative  capabilities,  and  high-quality
analytics capabilities in both mobile and desktop platforms that sync with one another. It also has a built-in one-click sync capability with Salesforce.

1

Impact of COVID-19 on Our Business and Industry

In the three months ended June 30, 2021, the COVID-19 pandemic resulted in significant uncertainty and volatility in a wide variety of industries and markets, including in our
industry,  and  prompted  many  federal,  state,  local,  and  foreign  governments  to  implement  various  lock-down  measures  in  an  attempt  to  contain  the  spread  and  mitigate  the
impact of the disease. The initial implementation of such lock-down measures, and their re-introduction in response to a nation-wide resurgence of COVID-19 cases in late-
2020, resulted in business closures, work stoppages, slowdowns and delays, work-from-home policies, travel restrictions and the cancellation or postponement of events.

Despite recent approval and initial distribution of vaccines, both the pandemic and the containment and mitigation measures have had, and are likely to continue to have, an
adverse impact on the global and U.S. economies, the severity and duration of which are uncertain. It is likely that government stabilization efforts will only partially mitigate
the consequences to the economy. As such, both the pandemic and containment and mitigation measures may adversely affect our business, operations and financial condition
by, among other things, reducing demand for our applications, impairing the productivity of our workforce, and reducing our access to capital. The extent to which the COVID-
19 pandemic will impact our business, financial conditions, and results of operations in the future remains uncertain and will be affected by a number of factors. These include
the duration and extent of the pandemic, the duration and extent of imposed or recommended containment and mitigation measures, the extent, duration, and effective execution
of government stabilization and recovery efforts, including those from the successful distribution of effective vaccines.

The  COVID-19  pandemic  may  have  long-term  effects  on  the  nature  of  the  office  environment  and  remote  working.  This  may  present  operational  and  workplace  culture
challenges  that  may  adversely  affect  our  business.  However,  we  are  committed  to  our  employees  returning  to  the  workplace  in  the  long-term.  Throughout  the  year  ended
December  31,  2020  and  through  the  filing  of  this Annual  Report,  we  have  encouraged  safe  practices  designed  to  stem  the  infection  and  spread  of  COVID-19  within  our
workforce and beyond and to maintain the mental health and well-being of our employees. Beginning in March 2020, in an effort to protect our employees and comply with
applicable government orders, we restricted non-essential employee travel and transitioned our employees to a remote work environment. We currently expect the majority of
our employees will continue working remotely at least through the second quarter of 2021. Our workforce has continued to effectively develop and support our product and
service offerings notwithstanding the current environment.

We  began  the  year  ended  December  31,  2020  with  healthy  demand  for  our  products  and  services,  many  of  which  are  designed  to  enable  our  customers  to  manage  their
businesses virtually. In the three months ended June 30, 2020, we experienced some uncertainty regarding whether there would be variability in demand for the services we

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
provide on our platform after lock-down measures were implemented. We expect demand variability for our products and services may continue as a result of the COVID-19
pandemic; however, our sales team reported a higher level of interest in our products and services during the year ended December 31, 2020. Although the impact has not been
material to date, a prolonged downturn in economic conditions could have a material adverse effect on our customers and demand for our services.

We continue to actively communicate with and listen to our customers to ensure we are responding to their needs in the current environment with innovative solutions that will
not only be beneficial now but also over the long-term. We monitor developments related to COVID-19 and remain flexible in our response to the challenges presented by the
pandemic. To mitigate the adverse impact COVID-19 may have on our business and operations, we implemented a number of measures in the year ended December 31, 2020
to  protect  the  health  and  safety  of  our  employees,  as  well  as  to  strengthen  our  financial  position.  These  efforts  include  eliminating,  reducing,  or  deferring  non-essential
expenditures, as well as complying with local and state government recommendations to protect our workforce.

The impact of the COVID-19 pandemic may also exacerbate other risks discussed in this Annual Report. For a complete description of the material risks we currently face,
refer to the section entitled “Risk Factors” in this Annual Report.

Verb Partnerships and Integrations

We have completed and deployed the integration of verbLIVE into Salesforce and passed their security review process. In recent weeks we launched a joint marketing campaign
with Salesforce to introduce the verbLIVE plug-in functionality to current Salesforce users. A verbCRM sync application for Salesforce users is currently being utilized by at
least one of our large enterprise clients and the verbLIVE plug-in is now being offered to all Salesforce users on a monthly subscription fee basis.

We  have  completed  the  integration  of  verbCRM  into  systems  offered  by  17  of  the  most  popular  direct  sales  back-office  system  providers,  such  as  Direct  Scale,  Exigo,  By
Design, Thatcher, Multisoft, Xennsoft, and Party Plan. Direct sales back-office systems provide many of the support functions required for direct sales operations, including
payroll,  customer  genealogy  management,  statistics,  rankings,  and  earnings,  among  other  direct  sales  financial  tracking  capabilities.  The  integration  into  these  back-office
providers, facilitated through our own API development, allows single sign-on convenience for users, as well as enhanced data analytics and reporting capabilities for all users.
We believe that our integration into these back-end platforms accelerates the adoption of verbCRM by large direct sales enterprises that rely on these systems and as such, we
believe this represents a competitive advantage.

We are currently working to introduce an integration of our interactive video technology into Microsoft Outlook followed by a broad-scale launch in early 2021, pursuant to and
in accordance with our existing Microsoft partnership agreement. We expect to follow the Microsoft Outlook integration with the integration into other Microsoft Office 365
products.

Non-Digital Products and Services

Historically, we have also provided certain non-digital services to some of our enterprise clients such as printing and fulfillment services. We designed and printed welcome kits
and starter kits for their marketing needs and provided fulfillment services, which consisted of managing the preparation, handling and shipping of our client’s custom-branded
merchandise they use for marketing purposes at conferences and other events. We also managed the fulfillment of our clients’ product sample packs that verbCRM users order
through the app for automated delivery and tracking to their customers and prospects.

However,  on  May  20,  2020,  we  executed  a  contract  with  Range  Printing  (“Range”),  a  company  in  the  business  of  providing  enterprise  class  printing,  sample  assembly,
warehousing, packaging, shipping, and fulfillment services. Pursuant to the contract, through an automated process we have established for this purpose, Range will receive
orders  for  samples  and  merchandise  from  us  as  and  when  we  receive  them  from  our  clients  and  users,  and  print,  assemble,  store,  package  and  ship  such  samples  and
merchandise on our behalf. The Range contract provides for a revenue share arrangement based upon the specific services to be provided by Range that is designed to maintain
our relationship with our clients by continuing to service their non-digital needs, while eliminating the labor and overhead costs associated with the provision of such services by
us. The transition to Range Printing is now complete.

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Our Market

Our client base consists primarily of multi-national direct sales enterprises to whom we provide white-labeled, client-branded versions of our products. Our clients also include
large professional associations and educational institutions, including school districts, auto sales, auto leasing, insurance, real estate, home security, not-for-profits, as well as
clients in the health care industry, and the burgeoning CBD industry, among other business sectors. As of March 26, 2021, we provide subscription-based application services to
approximately 140 enterprise clients for use in over 60 countries, in over 48 languages, which collectively account for a user base generated through more than 1.9 million
downloads  of  our  verbCRM  application.  Among  the  new  business  sectors  targeted  for  this  year  are  pharmaceutical  sales,  government  institutions,  small  businesses  and
individual entrepreneurs.

Revenue Generation

We generate revenue from the following sources:

●
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●

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recurring subscription fees paid by enterprise users and affiliates;
recurring subscription fees paid by non-enterprise, small business, and individual users;
recurring subscription fees paid by users who access in-app purchases of various premium services, features, functionality, and upgrades;
recurring subscription fees paid by users who access in-app purchases of third-party software provider apps in our forthcoming app store;
recurring subscription fees paid by users of Salesforce and Microsoft among others with whom we have executed partnership agreements, for access to our applications
that we either have integrated or intend to integrate into these platforms, including recurring subscription fees paid by users who subscribe to bundled service offerings
from these partners and/or their respective value-added resellers;
recurring subscription fees paid by users for all of the foregoing products and services generated through our recently launched Japan operations;
recurring subscription fees paid by users generated through our forthcoming reseller and affiliate distribution programs; and
Fees paid by enterprise clients for non-digital products and services through our Range Printing venture.

Distribution Methods

We distribute our services through the following methods:

●

●

Prospective customers and clients can subscribe to our applications on a monthly or annual contract through a simple, web-based sign-up form accessible on our website
(https://www.verb.tech), as well as through interactive sign-up links that we distribute via email, text messaging and through social media;

Enterprise users  that  subscribe  to  our  verbCRM  software  service  can  distribute  custom-branded  sign-up  links  to  their  internal  and  external staff  via  email  or  other
electronic means;

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
● We have  entered  into  partnership  agreements  with  other  CRM  providers  to  incorporate  our  interactive  video  technology  into  such other  CRM  providers’  software
platforms to be offered to their existing and prospective client base for an additional monthly recurring fee, which fee is shared with us. In January 2018, we entered into
such an agreement with Oracle America, Inc. to integrate our interactive video technology into their NetSuite platform on a revenue-share basis. In February 2018, we
entered into a similar agreement with Adobe Marketo to integrate our interactive video technology into their platform on a revenue-share basis. On January 23, 2019, we
entered  into  an  agreement  with  Microsoft  to  integrate  our  interactive  video technology  into  Microsoft’s  Office  365  services  product  line,  beginning  with  its  email
platform Outlook and their internal communications platform TEAMS. On February 4, 2019, we entered into a revenue share partnership agreement with Salesforce.com
to integrate our interactive video technology into the Salesforce.com CRM platform.

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● We have entered into license and partnership agreements with digital marketing companies and advertising agencies to resell our Verb interactive video technology to
their existing and prospective client bases for monthly fees which fees are shared with us. In March 2018, we entered into such an agreement with DR2Marketing, LLC
to use and resell our applications to their clients on a revenue-share basis;

● We expect to enter into partnership agreements with large cloud services providers, to bundle our application with such providers’ other applications offered to their
existing and prospective global customer base in order to generate greater utilization fees from such customers’ need for more data storage and bandwidth required by
video-based applications. For example, under our agreement with Microsoft, their value-added cloud services resellers may choose to bundle our application for resale to
their respective customer bases; and

● We employ a direct sales team, as well as outside sales consultants.

Our Japan Operations

In April 2020, we commenced local language sales, sales support, customer support, and marketing operations in Japan. In order to ensure compliance with Japan’s laws, rules
and  regulations,  our  operations  were  established  pursuant  to,  and  in  accordance  with,  an  exclusive  reseller  agreement  with  an  existing  Tokyo-based  Japanese  corporation
operated by a team with over 30-years’ experience in the Japan direct sales industry. They operate and market our applications in Japan under the Verb brand.

Japan  represents  the  3rd  largest  global  economy  and  the  5th  largest  direct  sales  market.  There  are  approximately  four  million  direct  sales  representatives  in  Japan  which
accounted for approximately $16B in 2018 direct sales revenue. More than 50% of our current U.S.-based enterprise clients have a substantial number of sales representatives in
Japan  that  currently  do  not  subscribe  to  our  application,  with  five  of  those  clients  generating  the  majority  of  their  revenue  from  their  Japan-based  sales.  We  believe  the  in-
country  sales,  sales  support,  and  customer  service  we  can  provide  through  native  language  speaking  staff  in  Japan  represents  a  significant  opportunity  for  us  to  grow  our
applications subscription business and enhance our clients’ Japan initiatives. Since we began operations, we have executed verbCRM subscription agreements with 6 Japanese
enterprise clients. As of December 31, 2020, Japan isn’t a significant source of revenue.

We are exploring a similar expansion opportunity in Korea, which has the 3rd largest direct sales market in the world.

Our Historical Background

We are a Nevada corporation originally formed as a limited liability company in 2012 as Cutaia Media Group, LLC, or CMG. In May 2014, CMG merged into bBooth, Inc.,
and in October 2014, bBooth, Inc. changed its name to bBooth (USA), Inc.

In  October  2014,  bBooth  (USA),  Inc.  was  acquired  by  Global  System  Designs,  Inc.  In  connection  with  the  acquisition,  Global  Systems  Design,  Inc.  changed  its  name  to
bBooth, Inc.

In April 2017, we changed our name from bBooth, Inc. to nFüsz, Inc, and in February 2019 we changed our name from nFüsz, Inc. to Verb Technology Company, Inc.

On February 1, 2019, we implemented a 1-for-15 reverse stock split of our common stock, $0.0001 par value per share, or common stock. As a result of the reverse stock split,
every fifteen shares of our pre-split common stock were combined and reclassified into one share of our common stock. Our consolidated financial statements have been recast
to reflect the 1-for-15 reverse stock split of our common stock.

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In April 2019, we acquired Sound Concepts Inc. (“Sound Concepts”) pursuant to an agreement and plan of merger. As a result of the merger, Sound Concepts merged with and
into our wholly owned subsidiary, NF Acquisition Company, LLC. Upon completion of the merger, NF Acquisition Company, LLC changed its name to Verb Direct, LLC
(“Verb Direct”).

On September 4, 2020, Verb Acquisition Co., LLC (“Verb Acquisition”), a subsidiary of the Company, entered into a Membership Interest Purchase Agreement (the “Purchase
Agreement”) with Ascend Certification, LLC, dba SoloFire (“SoloFire”).

Our  common  stock  and  common  stock  purchase  warrants  trade  on  The  NASDAQ  Capital  Market  under  the  symbols  “VERB”  and  “VERBW,”  respectively.  Our  Internet
website address is https://www.verb.tech.

Marketing

We utilize our own proprietary interactive video platform as the foundation of our ongoing marketing initiatives. Our initiatives include, among other things, daily, broad-based
social media engagement by a dedicated team of full-time employees and outside consultants; management of our interactive video-based website; and interactive video-based
email campaigns and television commercials. In addition, the 17 direct sales back office systems providers with whom we have integrated verbCRM, market our applications to
their customers and prospects in exchange for finders’ fees.

Competition

CRM  software  generated  more  than  $48.2  billion  in  sales  revenue  throughout  the  world  in  2018,  has  grown  to  become  the  largest  software  segment,  overtaking  data
management  software,  and  is  expected  to  reach  more  than  $80  billion  in  sales  revenue  by  2025.  We  compete  in  the  CRM  applications  industry,  as  well  as  in  the  video
conferencing/webinar industry. We believe that CRM applications that incorporate our proprietary Verb interactive video technology provide significant competitive advantages
over the CRM applications that do not. Salesforce, Microsoft, Oracle, SAP, and Adobe, the long-term leaders in the CRM sector, collectively account for approximately 41% of
industry sales. These companies, as well as many others, have numerous differences in feature sets and functionality, but all share certain basic attributes. Most of them were
designed before the advent and proliferation of mobile phones, social media, and the technology behind the current ubiquity of video over the internet and more recently on
mobile devices. While many of them have attempted to incorporate video capabilities into their respective CRM platforms, sometimes in ‘‘bolt-on’’ fashion, we do not believe
any of them has done so in a manner that is as effective as our interactive in-video ecommerce platform that allows users to place clickable calls-to-action right in the video,
including  into  users’  pre-existing  sales  and  product  videos.  In  addition,  Verb’s  interactive  videos  are  viewable  on  both  mobile  and  desktop  devices  regardless  of  operating
system and without the need to download a proprietary player or program.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
We  also  compete  in  the  video  webinar  and  ecommerce  solution  provider  sectors.  The  webinar  sector  is  dominated  by  Zoom,  WebEx,  and  Go2Meeting,  among  others.  The
ecommerce solution provider sector is dominated by Shopify, among others. However, we believe our verbLIVE application provides a superior solution for users seeking to
use video webinars as a sales tool because our in-video clickable icons provide seamless in-video ecommerce capabilities that are not offered by either Zoom (or other large
webinar providers) or Shopify. We believe verbLIVE represents a unique solution that combines the best features of Zoom and Shopify in a single application, offering users a
more friction-free and effective selling experience. Notwithstanding the foregoing, the market share, marketing strength, and established positions in the marketplace of our
competitors may prevent us from obtaining a large share of these markets.

Intellectual Property

Our  policy  is  to  protect  our  technology  through,  among  other  things,  a  combination  of  patents,  trade  secrets  and  copyrights.  We  primarily  rely  upon  trade  secrets  and
copyrighted proprietary software, code, and know-how to protect our interactive video technology platform and associated applications. We have taken security measures to
protect our trade secrets and proprietary know-how, to the extent possible. Our means of protecting our proprietary rights may not prove to be adequate and our competitors
may independently develop technology or products that are similar to ours or that compete with ours. Trade secret and copyright laws afford only limited protection for our
technology and products. The laws of many countries do not protect our proprietary rights to as great an extent as do the laws of the United States. Despite our efforts to protect
our proprietary rights, unauthorized parties may attempt to obtain and use information that we regard as proprietary. Third parties may also design around our proprietary rights,
which may render our protected technology and products less valuable, if the design around is favorably received in the marketplace.

5

We recently filed a provisional patent application with the U.S. Patent and Trademark Office (“PTO”) with respect to providing interactive video streams involving interactive
buttons which we utilize in our video products. However, our provisional patent application may not result in the issuance of a patent, or may result in narrow claims, which
may limit the protection we are attempting to obtain. We also hold a number of granted patents in two families with pending continuations. A first family relates to systems and
methods for enhanced networking, conversion tracking, and conversion attribution. This family contains two issued patents (U.S. Pat. No. 9,792,380, issued October 17, 2017;
and U.S. Pat. No. 10,467,317, issued Nov. 5, 2019) and a pending continuation. A second family relates to systems and methods for generating a custom campaign. This family
contains one issued patent (U.S. Pat. No. 10,643,247, issued May 5, 2020) and a pending continuation. These existing patents and any future patents that may be issued to us,
may not protect commercially important aspects of our technology. Furthermore, the validity and enforceability of such patents may be challenged by third parties, which may
result in our patents being invalidated or modified by the PTO, various legal actions against us, the need to develop or obtain alternative technology and/or obtain appropriate
licenses under third party patents, which may not be available on acceptable terms or at all.

Third parties may independently develop technology that is not covered by our patents, that is similar to, or competes with, our technology. In addition, our intellectual property
may be infringed or misappropriated by third parties, particularly in foreign countries where the laws and governmental authorities may not protect our proprietary rights as
effectively as those in the United States.

There is a risk that our means of protecting our intellectual property rights may not be adequate, and weaknesses or failures in this area could adversely affect our business or
reputation, financial condition, and/or operating results.

We control access to our proprietary technology by entering into confidentiality and invention assignment agreements with our employees and contractors, and confidentiality
agreements with third parties. Despite our precautions, we cannot assure you that our technology platform and products do not infringe patents held by others or that they will
not in the future. Litigation may be necessary to enforce our intellectual property rights, to protect our trade secrets, to determine the validity and scope of the proprietary rights
of others, or to defend against claims of infringement, invalidity, misappropriation, or other claims.

Research and Development

We  incurred  $7,933,000  and  $4,312,000  of  research  and  development  expenses  during  the  years  ended  December  31,  2020  and  2019,  respectively.  These  expenses  were
incurred for the development of our interactive video-based sales enablement platform and associated applications.

Suppliers

While  most  of  our  design,  development,  and  engineering  team  is  U.S.-based,  we  currently  utilize  a  small  group  of  dedicated  full-time  and  part-time  off-shore  experienced
professionals  for  some  of  the  coding  and  maintenance  of  our  software.  We  believe  we  have  mitigated  the  risks  associated  with  managing  an  external  team  of  software
development professionals by incorporating experienced internal management and oversight, as well as appropriate systems, protocols, controls, and procedures to ensure the
protection and integrity of all our applications. We have also ensured access to additional qualified professionals to provide like or complementary services on an as-needed
basis.

Dependence on Key Customers

Based on our current business and anticipated future activities as described in this Annual Report, we do not have any customers that represent more than 10% of our 2020
revenue.

Government Regulation

Our software and services are subject to certain legal, regulatory and other requirements. These laws are complex and evolving. Various U.S. federal and state laws govern many
of our business activities, including, without limitation, the processing of payments and handling of consumer information. Despite our significant efforts to comply with all
applicable requirements, there can be no guarantee that our efforts will be sufficient or that existing laws, rules or other requirements will not be interpreted, revised, augmented
or rewritten in a way that adversely affects our regulated business activities, which comprise a significant majority of our overall business. For additional information related to
these risk-related issues, refer to the section entitled “Risk Factors” within this Annual Report.

6

Employees

As  of  March  26,  2020,  we  had  104  full-time  statutory  employees,  four  part-time  employees,  and  59  independent  contractors.  We  engage  independent  contractors  on  an  as-
needed-basis to provide specific expertise in areas of software design, development and coding, content creation, audio and video editing, video production services, and other
business  functions,  including  marketing  and  accounting.  None  of  our  employees  are  covered  by  a  collective  bargaining  agreement.  We  have  had  no  labor-related  work
stoppages and believe our relationship with our employees, consultants, and consultants, both full-time and part-time, is satisfactory.

We  believe  our  people  are  at  the  heart  of  our  success  and  our  customers’  success.  We  endeavor  to  not  only  attract  and  retain  talented  employees,  but  also  to  provide  a
challenging  and  rewarding  environment  to  motivate  and  develop  our  valuable  human  capital.  We  look  to  our  talented  employees  to  lead  and  foster  various  initiatives  that
support our company culture including those related to diversity, equity and inclusion. In addition, we rely heavily on our talented team to execute our growth plans and achieve
our long-term strategic objectives.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
We provide competitive compensation and benefits for our employees. Our compensation packages may include base salary, commission or annual performance-based bonuses,
and stock-based compensation. We also offer general employee medical, dental, and vision insurance, health savings and flexible spending accounts, mental health resources,
paid time off, paid family leave, life and disability insurance, and 401(k) plan matching contributions. These programs and our overall compensation packages seek to attract
and retain talented employees.

We  take  the  health  and  welfare  of  our  employees  very  seriously,  and  have  encouraged  safe  practices  designed  to  stem  the  infection  and  spread  of  COVID-19  within  our
workforce and beyond and to maintain the mental health and well-being of our employees. Beginning in March 2020, in an effort to protect our employees and comply with
applicable government orders, we restricted non-essential employee travel and transitioned our employees to a remote work environment. We currently expect the majority of
our employees will continue working remotely at least through the second quarter of 2021. We are committed to our employees returning to the workplace in the long-term.

 ITEM 1A. RISK FACTORS

Our short and long-term success is subject to numerous risks and uncertainties, many of which involve factors that are difficult to predict or beyond our control. As a result,
investing  in  the  Company’s  common  stock  involves  substantial  risk.  The  Company’s  stockholders  should  carefully  consider  the  risks  and  uncertainties  described  below,  in
addition to the other information contained in or incorporated by reference into this Annual Report, as well as the other information we file with the SEC from time to time. The
risks  described  below  are  not  the  only  ones  we  face.  Additional  risks  not  presently  known  to  us  or  that  we  currently  believe  are  immaterial  may  also  impair  our  business
operations and financial results. If any of the following risks actually occurs, our business, financial condition or results of operations could be adversely affected. In such case,
the trading price of our common stock could decline and you could lose all or part of your investment. Our filings with the SEC also contain forward-looking statements that
involve risks or uncertainties. Our actual results could differ materially from those anticipated or contemplated by these forward-looking statements as a result of a number of
factors, including the risks we face described below, as well as other variables that could affect our operating results. Past financial performance should not be considered to
be a reliable indicator of future performance, and investors should not use historical trends to anticipate results or trends in future periods.

Risks Related to Our Business

We have incurred significant net losses and cannot assure you that we will achieve or maintain profitable operations.

We have incurred recurring losses since inception. Our net loss was $24,956,000 for the year ended December 31, 2020 and $15,918,000 for the year ended December 31, 2019.
We may continue to incur significant losses in the future for a number of reasons, including unforeseen expenses, difficulties, complications, and delays, and other unknown
events.

We  anticipate  that  our  operating  expenses  will  increase  substantially  in  the  foreseeable  future  as  we  undertake  increased  technology  and  production  efforts  to  support  our
business and increase our marketing and sales efforts to drive an increase in the number of customers and clients utilizing our services. These expenditures may make it more
difficult  to  achieve  and  maintain  profitability.  In  addition,  our  efforts  to  grow  our  business  may  be  more  expensive  than  we  expect,  and  we  may  not  be  able  to  generate
sufficient  revenue  to  offset  increased  operating  expenses.  If  we  are  forced  to  reduce  our  expenses,  our  growth  strategy  could  be  compromised.  To  offset  these  anticipated
increased operating expenses, we will need to generate and sustain significant revenue levels in future periods in order to become profitable, and, even if we do, we may not be
able to maintain or increase our level of profitability.

Accordingly, we cannot assure you that we will achieve sustainable operating profits as we continue to expand our infrastructure, restructure our balance sheet, further develop
our marketing efforts, and otherwise implement our growth initiatives. Any failure to achieve and maintain profitability would have a materially adverse effect on our ability to
implement our business plan, our results and operations, and our financial condition, and could cause the value of our common stock, to decline, resulting in a significant or
complete loss of your investment.

7

Our  independent  registered  public  accounting  firm’s  reports  for  the  fiscal  years  ended  December  31,  2020  and  2019  have  raised  substantial  doubt  as  to  our  ability  to
continue as a “going concern.”

Our independent registered public accounting firm indicated in its report on our audited consolidated financial statements as of and for the years ended December 31, 2020 and
2019  that  there  is  substantial  doubt  about  our  ability  to  continue  as  a  going  concern. A  “going  concern”  opinion  indicates  that  the  financial  statements  have  been  prepared
assuming we will continue as a going concern and do not include any adjustments to reflect the possible future effects on the recoverability and classification of assets, or the
amounts  and  classification  of  liabilities  that  may  result  if  we  do  not  continue  as  a  going  concern.  Therefore,  you  should  not  rely  on  our  consolidated  balance  sheet  as  an
indication  of  the  amount  of  proceeds  that  would  be  available  to  satisfy  claims  of  creditors,  and  potentially  be  available  for  distribution  to  stockholders,  in  the  event  of
liquidation. The presence of the going concern note to our financial statements may have an adverse impact on the relationships we are developing and plan to develop with
third parties as we continue the commercialization of our products and could make it challenging and difficult for us to raise additional financing, all of which could have a
material adverse impact on our business and prospects and result in a significant or complete loss of your investment.

There is no assurance that we will ever be profitable or that debt or equity financing will be available to us in the amounts, on terms, and at times deemed acceptable to us, if at
all.  The  issuance  of  additional  equity  securities  by  us  would  result  in  a  significant  dilution  in  the  equity  interests  of  our  current  stockholders.  Obtaining  commercial  loans,
assuming those loans would be available, would increase our liabilities and future cash commitments. If we are unable to obtain financing in the amounts and on terms deemed
acceptable to us, we may be unable to continue our business, as planned, and as a result may be required to scale back or cease operations for our business, the results of which
would be that our stockholders would lose some or all of their investment. The consolidated financial statements do not include any adjustments to reflect the possible future
effects on the recoverability and classification of assets or the amounts and classifications of liabilities that may result should we be unable to continue as a going concern.

Our ability to grow and compete in the future will be adversely affected if adequate capital is not available to us or not available on terms favorable to us.

We have limited capital resources. We have financed our operations entirely through equity investments by founders and other investors and the incurrence of debt, and we
expect to continue to finance our operations in the same manner in the foreseeable future. Our ability to continue our normal and planned operations, to grow our business, and
to compete in our industry will depend on the availability of adequate capital. We cannot assure you that we will be able to obtain additional funding from those or other sources
when or in the amounts needed, on acceptable terms, or at all. If we raise capital through the sale of equity, or securities convertible into equity, it would result in dilution to our
then-existing stockholders, which could be significant depending on the price at which we may be able to sell our securities. If we raise additional capital through the incurrence
of  additional  indebtedness,  we  would  likely  become  subject  to  further  covenants  restricting  our  business  activities,  and  holders  of  debt  instruments  may  have  rights  and
privileges senior to those of our then-existing stockholders. In addition, servicing the interest and principal repayment obligations under debt facilities could divert funds that
would otherwise be available to support development of new programs and marketing to current and potential new clients. If we are unable to raise capital when needed or on
attractive terms, we could be forced to delay, reduce, or eliminate development of new programs or future marketing efforts, or reduce or discontinue our operations. Any of
these events could significantly harm our business, financial condition, and prospects.

8

The success of our business is dependent upon our ability to maintain and expand our customer base and our ability to convince our customers to increase the use of our
services  and/or  platform.  If  we  are  unable  to  expand  our  customer  base  and/or  the  use  of  our  services  and/or  platform  by  our  customers  declines,  our  business  will  be

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
harmed.

Our ability to expand and generate revenue depends, in part, on our ability to maintain and expand our relationships with existing customers and convince them to increase their
use of our platform. If our customers do not increase their use of our platform, then our revenue may not grow and our results of operations may be harmed. It is difficult to
predict customers’ usage levels accurately and the loss of customers or reductions in their usage levels may have a negative impact on our business, results of operations, and
financial condition. If a significant number of customers cease using, or reduce their usage of, our platform, then we may be required to spend significantly more on sales and
marketing than we currently plan to spend in order to maintain or increase revenue. These additional expenditures could adversely affect our business, results of operations, and
financial condition. Most of our customers do not have long-term contractual financial commitments to us and, therefore, most of our customers could reduce or cease their use
of our platform at any time without penalty or termination charges.

The market in which we operate is intensely competitive and, if we do not compete effectively, our operating results could be harmed.

The market for CRM applications is intensely competitive and rapidly changing, barriers to entry are relatively low, and many of our competitors, including Salesforce.com,
Microsoft, Oracle, SAP SE, and Adobe, which collectively account for approximately 41% of  industry  sales,  have  greater  name  recognition,  longer  operating  histories,  and
larger marketing budgets, as well as substantially greater financial, technical, and other resources, than we do. In addition, many of our potential competitors have established
marketing  relationships  and  access  to  larger  customer  bases,  and  have  major  distribution  agreements  with  consultants,  system  integrators,  and  resellers.  As  a  result,  our
competitors may be able to respond more effectively than we can to new or changing opportunities, technologies, standards, or customer requirements. Furthermore, because of
these advantages, even if our products and services are more effective than the products and services that our competitors offer, potential customers might accept competitive
products and services in lieu of purchasing our products and services. If we do not compete effectively against our current and future competitors, our operating results could be
harmed.

We may not be able to increase the number of our strategic relationships or grow the revenues received from our current strategic relationships.

We  have  entered  into  certain  strategic  relationships  with  other  marketing  and  CRM  platforms,  such  as  Oracle  NetSuite  and Adobe  Market,  to  incorporate  and  integrate  our
interactive  video  technology,  and  are  actively  seeking  additional  strategic  relationships.  There  can  be  no  assurance,  however,  that  these  strategic  relationships  will  result  in
material revenues for us or that we will be able to generate any other meaningful strategic relationships. If we are not able to increase the number of our strategic relationships or
grow the revenues received from our current strategic relationships, our operating results could be harmed. 

We may not be able to develop enhancements and new features to our existing service or acceptable new services that keep pace with technological developments.

If we are unable to develop enhancements to, and new features for, our sales enablement applications that keep pace with rapid technological developments, such as verbLIVE,
our business will be harmed. The success of enhancements, new features, and services depends on several factors, including the timely completion, introduction, and market
acceptance of the feature or edition. Failure in this regard may significantly impair our revenue growth or harm our reputation. We may not be successful in either developing
these  modifications  and  enhancements  or  in  timely  bringing  them  to  market  at  a  competitive  price  or  at  all.  Furthermore,  uncertainties  about  the  timing  and  nature  of  new
network platforms or technologies, or modifications to existing platforms or technologies, could increase our research and development expenses. Any failure of our service to
operate effectively with future network platforms and technologies could reduce the demand for our service, result in customer dissatisfaction, and harm our business.

9

Our ability to deliver our services is dependent on third party Internet providers.

The Internet’s infrastructure is comprised of many different networks and services that, by design, are highly fragmented and distributed. This infrastructure is run by a series of
independent, third-party organizations that work together to provide the infrastructure and supporting services of the Internet under the governance of the Internet Corporation
for Assigned Numbers and Names (“ICANN”) and the Internet Assigned Numbers Authority (“IANA”), which is now related to ICANN.

The Internet has experienced, and will continue to experience, a variety of outages and other delays due to damages to portions of its infrastructure, denial-of-service attacks, or
related  cyber  incidents.  These  scenarios  are  not  under  our  control  and  could  reduce  the  availability  of  the  Internet  to  us  or  our  customers  for  delivery  of  our  services. Any
resulting interruptions in our services or the ability of our customers to access our services could result in a loss of potential or existing customers and harm our business.

Security breaches and other disruptions could compromise our information and expose us to liability, which would cause our business and reputation to suffer.

In the ordinary course of our business, we collect and store sensitive data, including intellectual property, our proprietary business information, proprietary business information
of our customers, including, credit card and payment information, and personally identifiable information of our customers and employees. The secure processing, maintenance,
and transmission of this information is critical to our operations and business strategy. As such, we are subject to federal, state, provincial and foreign laws regarding privacy
and protection of data. Some jurisdictions have enacted laws requiring companies to notify individuals of data security breaches involving certain types of personal data and our
agreements with certain customers require us to notify them in the event of a security incident. Evolving regulations regarding personal data and personal information, in the
European Union and elsewhere, including, but not limited to, the General Data Protection Regulation, and the California Consumer Privacy Act of 2018, especially relating to
classification of IP  addresses,  machine  identification,  location  data  and  other  information,  may  limit  or  inhibit  our  ability  to  operate  or  expand  our  business.  Such  laws  and
regulations require or may require us or our customers to implement privacy and security policies, permit consumers to access, correct or delete personal information stored or
maintained by us or our customers, inform individuals of security incidents that affect their personal information, and, in some cases, obtain consent to use personal information
for specified purposes.

We  believe  that  we  take  reasonable  steps  to  protect  the  security,  integrity  and  confidentiality  of  the  information  we  collect,  use,  store,  and  disclose,  and  we  take  steps  to
strengthen  our  security  protocols  and  infrastructure,  however,  our  information  technology  and  infrastructure  may  be  vulnerable  to  attacks  by  hackers  or  breached  due  to
employee  error,  malfeasance,  or  other  disruptions.  We  also  could  be  negatively  impacted  by  software  bugs  or  other  technical  malfunctions,  as  well  as  employee  error  or
malfeasance. Advanced cyber-attacks can be multi-staged, unfold over time, and utilize a range of attack vectors with military-grade cyber weapons and proven techniques, such
as spear phishing and social engineering, leaving organizations and users at high risk of being compromised. Any such access, disclosure, or other loss of information could
result in legal claims or proceedings, liability under laws that protect the privacy of personal information, regulatory penalties, a disruption of our operations, damage to our
reputation,  a  loss  of  confidence  in  our  business,  early  termination  of  our  contracts  and  other  business  losses,  indemnification  of  our  customers,  liability  for  stolen  assets  or
information, increased cybersecurity protection and insurance costs, financial penalties, litigation, regulatory investigations and other significant liabilities, any of which could
materially harm our business any of which could adversely affect our business, revenues, and competitive position.

Our success depends, in part, on the capacity, reliability, and security of our information technology hardware and software infrastructure, as well as our ability to adapt
and expand our infrastructure.

The capacity, reliability, and security of our information technology hardware and software infrastructure are important to the operation of our current business, which would
suffer in the event of system failures. Likewise, our ability to expand and update our information technology infrastructure in response to our growth and changing needs is
important  to  the  continued  implementation  of  our  new  service  offering  initiatives.  Our  inability  to  expand  or  upgrade  our  technology  infrastructure  could  have  adverse
consequences, including the delayed provision of services or implementation of new service offerings, and the diversion of development resources. We rely on third parties for
various aspects of our hardware and software infrastructure. Third parties may experience errors or disruptions that could adversely impact us and over which we may have
limited control. Interruption and/or failure of any of these systems could disrupt our operations and damage our reputation, thus adversely impacting our ability to provide our
products  and  services,  retain  our  current  users,  and  attract  new  users.  In  addition,  our  information  technology  hardware  and  software  infrastructure  may  be  vulnerable  to
unauthorized  access,  misuse,  computer  viruses,  or  other  events  that  could  have  a  security  impact.  If  one  or  more  of  such  events  occur,  our  customer  and  other  information

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
processed and stored in, and transmitted through, our information technology hardware and software infrastructure, or otherwise, could be compromised, which could result in
significant  losses  or  reputational  damage.  We  may  be  required  to  expend  significant  additional  resources  to  modify  our  protective  measures  or  to  investigate  and  remediate
vulnerabilities or other exposures, and we may be subject to litigation and financial losses, any of which could substantially harm our business and our results of operations.

10

We  are  dependent  on  third  parties  to,  among  other  things,  maintain  our  servers,  provide  the  bandwidth  necessary  to  transmit  content,  and  utilize  the  content  derived
therefrom for the potential generation of revenues.

We depend on third-party service providers, suppliers, and licensors to supply some of the services, hardware, software, and operational support necessary to provide some of
our products and services. Some of these third parties do not have a long operating history or may not be able to continue to supply the equipment and services we desire in the
future. If demand exceeds these vendors’ capacity, or if these vendors experience operating or financial difficulties or are otherwise unable to provide the equipment or services
we need in a timely manner, at our specifications and at reasonable prices, our ability to provide some products and services might be materially adversely affected, or the need
to procure or develop alternative sources of the affected materials or services might delay our ability to serve our users. These events could materially and adversely affect our
ability to retain and attract users, and have a material negative impact on our operations, business, financial results, and financial condition.

We may not be able to find suitable software developers at an acceptable cost.

We currently rely on certain key suppliers and vendors in the coding and maintenance of our software. We will continue to require such expertise in the future. Due to the
current demand for skilled software developers, we run the risk of not being able to find or retain suitable and qualified personnel at an acceptable price, or at all. Without these
developers, we may not be able to further develop and maintain our software, which is the most important aspect of our business development.

The success of our business is highly correlated to general economic conditions.

Demand for our products and services is highly correlated with general economic conditions, as a substantial portion of our revenue is derived from discretionary spending by
individuals,  which  typically  declines  during  times  of  economic  instability.  Declines  in  economic  conditions  in  the  United  States  or  in  other  countries  in  which  we  operate,
including  declines  as  a  result  of  the  COVID-19  pandemic,  and  may  operate  in  the  future  may  adversely  impact  our  financial  results.  Because  such  declines  in  demand  are
difficult  to  predict,  we  or  our  industry  may  have  increased  excess  capacity  as  a  result. An  increase  in  excess  capacity  may  result  in  declines  in  prices  for  our  products  and
services. Our ability to grow or maintain our business may be adversely affected by sustained economic weakness and uncertainty, including the effect of wavering consumer
confidence,  high  unemployment,  and  other  factors.  The  inability  to  grow  or  maintain  our  business  would  adversely  affect  our  business,  financial  conditions,  and  results  of
operations, and thereby an investment in our common stock.

Our failure to adequately protect our intellectual property rights could diminish the value of our products, weaken our competitive position and reduce our revenue, and
infringement claims asserted against us or by us, could have a material adverse effect.

We regard the protection of our intellectual property, which includes patents, trade secrets, copyrights, trademarks and domain names, as critical to our success. We strive to
protect  our  intellectual  property  rights  by  relying  on  federal,  state  and  common  law  rights,  as  well  as  contractual  restrictions.  We  enter  into  confidentiality  and  invention
assignment  agreements  with  our  employees  and  contractors,  and  confidentiality  agreements  with  parties  with  whom  we  conduct  business  in  order  to  limit  access  to,  and
disclosure  and  use  of,  our  proprietary  information.  However,  these  contractual  arrangements  and  the  other  steps  we  have  taken  to  protect  our  intellectual  property  may  not
prevent the misappropriation of our proprietary information or deter independent development of similar technologies by others.

11

We have two patents related to our system for providing access to, storing and distributing content, and we recently filed a provisional patent application with the U.S. Patent
and  Trademark  Office  (“PTO”),  with  respect  to  our  interactive  video  technology.  We  have  one  patent  related  to  methods  for  generating  a  custom  campaign,  and  one
continuation  with  respect  to  the  same.  Our  provisional  patent  application  may  not  result  in  the  issuance  of  a  patent,  or  certain  claims  may  be  rejected  or  may  need  to  be
narrowed,  which  may  limit  the  protection  we  are  attempting  to  obtain.  In  addition,  our  existing  patents  and  any  future  patents  that  may  be  issued  to  us,  may  not  protect
commercially  important  aspects  of  our  technology.  Furthermore,  the  validity  and  enforceability  of  our  patents  may  be  challenged  by  third  parties,  which  may  result  in  our
patents being invalidated or modified by the PTO, various legal actions against us, the need to develop or obtain alternative technology, and/or obtain appropriate licenses under
third party patents, which may not be available on acceptable terms or at all.

We have registered domain names and trademarks in the United States and may also pursue additional registrations both in and outside the United States. Effective trade secret,
copyright, trademark, domain name and patent protection is expensive to develop and maintain, both in terms of initial and ongoing registration requirements and the costs of
defending our rights. We may be required to protect our intellectual property in an increasing number of jurisdictions, a process that is expensive and may not be successful or
which we may not pursue in every location.

Monitoring unauthorized use of our intellectual property is difficult and costly. Our efforts to protect our proprietary rights may not be adequate to prevent misappropriation of
our  intellectual  property.  Further,  we  may  not  be  able  to  detect  unauthorized  use  of,  or  take  appropriate  steps  to  enforce,  our  intellectual  property  rights.  In  addition,  our
competitors may independently develop similar technology. The laws in the United States and elsewhere change rapidly, and any future changes could adversely affect us and
our intellectual property. Our failure to meaningfully protect our intellectual property could result in competitors offering services that incorporate our most technologically
advanced features, which could seriously reduce demand for our products. In addition, we may in the future need to initiate infringement claims or litigation. Litigation, whether
we are a plaintiff or a defendant, can be expensive, time-consuming and may divert the efforts of our technical staff and managerial personnel, which could harm our business,
whether  or  not  such  litigation  results  in  a  determination  that  is  unfavorable  to  us.  In  addition,  litigation  is  inherently  uncertain,  and  thus  we  may  not  be  able  to  stop  its
competitors from infringing upon our intellectual property rights.

Natural disasters and other events beyond our control could materially adversely affect us.

Natural disasters or other catastrophic events may cause damage or disruption to our operations, international commerce and the global economy, and thus could have a strong
negative effect on us. Our business operations are subject to interruption by natural disasters, fire, power shortages, pandemics and other events beyond our control. Although
we maintain crisis management and disaster response plans, such events could make it difficult or impossible for us to deliver our services to our customers and could decrease
demand for our services.

Our future success depends on our key executive officers and our ability to attract, retain, and motivate qualified personnel.

Our future success largely depends upon the continued services of our executive officers and management team, especially our Chief Executive Officer, Chairman of our board
of directors, and President, Mr. Rory J. Cutaia. If one or more of our executive officers are unable or unwilling to continue in their present positions, we may not be able to
replace them readily, if at all. Additionally, we may incur additional expenses to recruit and retain new executive officers. If any of our executive officers joins a competitor or
forms a competing company, we may lose some or all of our customers. Finally, we do not maintain “key person” life insurance on any of our executive officers. Because of
these factors, the loss of the services of any of these key persons could adversely affect our business, financial condition, and results of operations, and thereby an investment in
our stock.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
12

Our continuing ability to attract and retain highly qualified personnel will also be critical to our success because we will need to hire and retain additional personnel as our
business  grows.  There  can  be  no  assurance  that  we  will  be  able  to  attract  or  retain  highly  qualified  personnel.  We  face  significant  competition  for  skilled  personnel  in  our
industries. This competition may make it more difficult and expensive to attract, hire, and retain qualified managers and employees. Because of these factors, we may not be
able  to  effectively  manage  or  grow  our  business,  which  could  adversely  affect  our  financial  condition  or  business.  As  a  result,  the  value  of  your  investment  could  be
significantly reduced or completely lost.

Risks Related to an Investment in Our Securities

Raising additional capital, including through future sales and issuances of our common stock, warrants or the exercise of rights to purchase common stock pursuant to our
equity  incentive  plan  could  result  in  additional  dilution  of  the  percentage  ownership  of  our  stockholders,  could  cause  our  share  price  to  fall  and  could  restrict  our
operations.

We  expect  that  significant  additional  capital  will  be  needed  in  the  future  to  continue  our  planned  operations,  including  any  potential  acquisitions,  hiring  new  personnel  and
continuing activities as an operating public company. To the extent we seek additional capital through a combination of public and private equity offerings and debt financings,
our  stockholders  may  experience  substantial  dilution.  To  the  extent  that  we  raise  additional  capital  through  the  sale  of  equity  or  convertible  debt  securities,  the  ownership
interest of our existing stockholders may be diluted, and the terms may include liquidation or other preferences that adversely affect the rights of our stockholders. Debt and
receivables financings may be coupled with an equity component, such as warrants to purchase shares of our common stock, which could also result in dilution of our existing
stockholders’  ownership.  The  incurrence  of  indebtedness  would  result  in  increased  fixed  payment  obligations  and  could  also  result  in  certain  restrictive  covenants,  such  as
limitations on our ability to incur additional debt and other operating restrictions that could adversely impact our ability to conduct our business. A failure to obtain adequate
funds may cause us to curtail certain operational activities, including sales and marketing, in order to reduce costs and sustain the business, and would have a material adverse
effect on our business and financial condition.

In addition, we have granted options to purchase shares of our common stock pursuant to our equity incentive plans and have registered 16,000,000 shares of common stock
underlying options and shares granted pursuant to our equity incentive plans. Sales of shares issued upon exercise of options granted under our equity compensation plans may
result in material dilution to our existing stockholders, which could cause our price of our common stock to fall.

Our issuance of additional shares of preferred stock could adversely affect the market value of our common stock, dilute the voting power of common stockholders and
delay or prevent a change of control.

Our board of directors have the authority to cause us to issue, without any further vote or action by the stockholders, up to an additional 14,994,000 shares of preferred stock in
one or more series, to designate the number of shares constituting any series, and to fix the rights, preferences, privileges and restrictions thereof, including dividend rights,
voting rights, rights and terms of redemption, redemption price or prices and liquidation preferences of such series. As of March 26, 2021, we had 1,706 shares of preferred
stock outstanding that are convertible into 1,550,909 shares of common stock.

The issuance of shares of preferred stock with dividend or conversion rights, liquidation preferences or other economic terms favorable to the holders of preferred stock could
adversely affect the market price for our common stock by making an investment in the common stock less attractive. For example, investors in the common stock may not
wish to purchase common stock at a price above the conversion price of a series of convertible preferred stock because the holders of the preferred stock would effectively be
entitled to purchase common stock at the lower conversion price causing economic dilution to the holders of common stock.

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Further, the issuance of shares of preferred stock with voting rights may adversely affect the voting power of the holders of our other classes of voting stock either by diluting
the voting power of our other classes of voting stock if they vote together as a single class, or by giving the holders of any such preferred stock the right to block an action on
which they have a separate class vote even if the action were approved by the holders of our other classes of voting stock. The issuance of shares of preferred stock may also
have  the  effect  of  delaying,  deferring  or  preventing  a  change  in  control  of  our  company  without  further  action  by  the  stockholders,  even  where  stockholders  are  offered  a
premium for their shares.

The market price of our common stock has been, and may continue to be, subject to substantial volatility.

The market price of our common stock may fluctuate significantly in response to numerous factors, many of which are beyond our control, including;

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volatility in the trading markets generally and in our particular market segment;

limited trading of our common stock;

actual or anticipated fluctuations in our results of operations;

the financial projections we may provide to the public, any changes in those projections, or our failure to meet those projections;

announcements regarding our business or the business of our customers or competitors;

changes in accounting standards, policies, guidelines, interpretations, or principles;

actual or anticipated developments in our business or our competitors’ businesses or the competitive landscape generally;

developments or disputes concerning our intellectual property or our offerings, or third-party proprietary rights;

announced or completed acquisitions of businesses or technologies by us or our competitors;

new laws or regulations or new interpretations of existing laws or regulations applicable to our business;

any major change in our board of directors or management;

sales of shares of our common stock by us or by our stockholders;

lawsuits threatened or filed against us; and

other events or factors, including those resulting from war, incidents of terrorism, pandemics (such as the COVID-19 pandemic) or responses to these events.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Statements of, or changes in, opinions, ratings, or earnings estimates made by brokerage firms or industry analysts relating to the markets in which we operate or expect to
operate could have an adverse effect on the market price of our common stock. In addition, the stock market as a whole, as well as our particular market segment, has from time
to time experienced extreme price and volume fluctuations, which may affect the market price for the securities of many companies, and which often have appeared unrelated to
the operating performance of such companies. Any of these factors could negatively affect our stockholders’ ability to sell their shares of common stock at the time and price
they desire.

14

A decline in the price of our common stock could affect our ability to raise further working capital, which could adversely impact our ability to continue operations.

A prolonged decline in the price of our common stock could result in a reduction in the liquidity of our common stock and a reduction in our ability to raise capital. We may
attempt to acquire a significant portion of the funds we need in order to conduct our planned operations through the sale of equity securities; thus, a decline in the price of our
common stock could be detrimental to our liquidity and our operations because the decline may adversely affect investors’ desire to invest in our securities. If we are unable to
raise the funds we require for all of our planned operations, we may be forced to reallocate funds from other planned uses and may suffer a significant negative effect on our
business plan and operations, including our ability to develop new products or services and continue our current operations. As a result, our business may suffer, and we may be
forced to reduce or discontinue operations. We also might not be able to meet our financial obligations if we cannot raise enough funds through the sale of our common stock
and we may be forced to reduce or discontinue operations.

Because we do not intend to pay any cash dividends on our shares of common stock in the near future, our stockholders will not be able to receive a return on their shares
unless and until they sell them.

We intend to retain a significant portion of any future earnings to finance the development, operation and expansion of our business. We do not anticipate paying any cash
dividends on our common stock in the near future. The declaration, payment, and amount of any future dividends will be made at the discretion of our board of directors, and
will  depend  upon,  among  other  things,  the  results  of  operations,  cash  flows,  and  financial  condition,  operating  and  capital  requirements,  and  other  factors  as  our  board  of
directors considers relevant. There is no assurance that future dividends will be paid, and, if dividends are paid, there is no assurance with respect to the amount of any such
dividend. Unless our board of directors determines to pay dividends, our stockholders will be required to look to appreciation of our common stock to realize a gain on their
investment. There can be no assurance that this appreciation will occur.

Because  our  directors  and  executive  officers  are  among  our  largest  stockholders,  they  can  exert  significant  control  over  our  business  and  affairs  and  have  actual  or
potential interests that may depart from those of investors.

Certain  of  our  executive  officers  and  directors  own  a  significant  percentage  of  our  outstanding  capital  stock.  We  estimate  our  executive  officers  and  directors  and  their
respective affiliates beneficially owned approximately 10.1% of our outstanding voting stock as of March 26, 2021. The holdings of our directors and executive officers may
increase  further  in  the  future  upon  vesting  or  other  maturation  of  exercise  rights  under  any  of  the  options  or  warrants  they  may  hold  or  in  the  future  be  granted,  or  if  they
otherwise acquire additional shares of our common stock. The interests of such persons may differ from the interests of our other stockholders. As a result, in addition to their
board  seats  and  offices,  such  persons  will  have  significant  influence  and  control  over  all  corporate  actions  requiring  stockholder  approval,  irrespective  of  how  our  other
stockholders may vote, including the following actions:

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to elect or defeat the election of our directors;

to amend or prevent amendment to our articles of incorporation or bylaws;

to effect or prevent a merger, sale of assets or other corporate transaction; and

to control the outcome of any other matter submitted to our stockholders for a vote.

This  concentration  of  ownership  by  itself  may  have  the  effect  of  impeding  a  merger,  consolidation,  takeover,  or  other  business  consolidation,  or  discouraging  a  potential
acquirer from making a tender offer for our common stock, which in turn could reduce our stock price or prevent our stockholders from realizing a premium over our stock
price.

15

Our  common  stock  has  been  categorized  as  “penny  stock,”  which  may  make  it  more  difficult  for  investors  to  sell  their  shares  of  common  stock  due  to  suitability
requirements.

The SEC has adopted regulations which generally define a “penny stock” to be any equity security that has a market price (as defined) less than $5.00 per share or an exercise
price of less than $5.00 per share, subject to certain exceptions. Our securities are covered by the penny stock rules, which impose additional sales practice requirements on
broker-dealers  who  sell  to  persons  other  than  established  customers  and  “accredited  investors”.  The  term  “accredited  investor”  refers  generally  to  institutions  with  assets  in
excess of $5,000,000 or individuals with a net worth in excess of $1,000,000 or annual income exceeding $200,000 or $300,000 jointly with their spouse. The penny stock rules
require a broker-dealer, prior to a transaction in a penny stock not otherwise exempt from the rules, to deliver a standardized risk disclosure document in a form prepared by the
SEC that provides information about penny stocks and the nature and level of risks in the penny stock market. The broker-dealer also must provide the customer with current
bid and offer quotations for the penny stock, the compensation of the broker-dealer and its salesperson in the transaction and monthly account statements showing the market
value of each penny stock held in the customer’s account. The bid and offer quotations, and the broker-dealer and salesperson compensation information, must be given to the
customer orally or in writing prior to effecting the transaction and must be given to the customer in writing before or with the customer’s confirmation. In addition, the penny
stock rules require that prior to a transaction in a penny stock not otherwise exempt from these rules, the broker-dealer must make a special written determination that the penny
stock is a suitable investment for the purchaser and receive the purchaser’s written agreement to the transaction. These disclosure requirements may have the effect of reducing
the level of trading activity in the secondary market for the  stock  that  is  subject  to  these  penny  stock  rules.  Consequently,  these  penny  stock  rules  may  affect  the  ability  of
broker-dealers to trade our securities. We believe that the penny stock rules discourage investor interest in and limit the marketability of our common stock.

The Financial Industry Regulatory Authority, Inc. has adopted sales practice requirements that historically may have limited a stockholder’s ability to buy and sell our
common stock, which could depress the price of our common stock.

In  addition  to  the  “penny  stock”  rules  described  above,  the  Financial  Industry  Regulatory Authority  (“FINRA”)  has  adopted  rules  that  require  that,  in  recommending  an
investment to a customer, a broker-dealer must have reasonable grounds for believing that the investment is suitable for that customer. Prior to recommending speculative low-
priced  securities  to  their  non-institutional  customers,  broker-dealers  must  make  reasonable  efforts  to  obtain  information  about  the  customer’s  financial  status,  tax  status,
investment objectives, and other information. Under interpretations of these rules, FINRA believes that there is a high probability that speculative low-priced securities will not
be suitable for at least some customers. Thus, the FINRA requirements historically has made it more difficult for broker-dealers to recommend that their customers buy our
common stock, which could limit your ability to buy and sell our common stock, have an adverse effect on the market for our shares, and thereby depress our price per share of
common stock.

The elimination of monetary liability against our directors, officers, and employees under Nevada law and the existence of indemnification rights for our obligations to our

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
directors, officers, and employees may result in substantial expenditures by us and may discourage lawsuits against our directors, officers, and employees.

Our articles of incorporation and bylaws contain provisions permitting us to eliminate the personal liability of our directors and officers to us and our stockholders for damages
for the breach of a fiduciary duty as a director or officer to the extent provided by Nevada law. In addition, we have entered into indemnification agreements with our directors
and officers to provide such indemnification rights. We may also have contractual indemnification obligations under any future employment agreements with our officers. The
foregoing indemnification obligations could result in us incurring substantial expenditures to cover the cost of settlement or damage awards against directors and officers, which
we  may  be  unable  to  recoup.  These  provisions  and  the  resulting  costs  may  also  discourage  us  from  bringing  a  lawsuit  against  directors  and  officers  for  breaches  of  their
fiduciary duties and may similarly discourage the filing of derivative litigation by our stockholders against our directors and officers even though such actions, if successful,
might otherwise benefit us and our stockholders.

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Anti-takeover effects of certain provisions of Nevada state law hinder a potential takeover of us.

Nevada  has  a  business  combination  law  that  prohibits  certain  business  combinations  between  Nevada  corporations  and  “interested  stockholders”  for  three  years  after  an
“interested stockholder” first becomes an “interested stockholder,” unless the corporation’s board of directors approves the combination in advance. For purposes of Nevada
law, an “interested stockholder” is any person who is (i) the beneficial owner, directly or indirectly, of ten percent or more of the voting power of the outstanding voting shares
of the corporation or (ii) an affiliate or associate of the corporation and at any time within the three previous years was the beneficial owner, directly or indirectly, of ten percent
or more of the voting power of the then-outstanding shares of the corporation. The definition of the term “business combination” is sufficiently broad to cover virtually any kind
of transaction that would allow a potential acquirer to use the corporation’s assets to finance the acquisition or otherwise to benefit its own interests rather than the interests of
the corporation and its other stockholders.

The potential effect of Nevada’s business combination law is to discourage parties interested in taking control of us from doing so if these parties cannot obtain the approval of
our board of directors. Both of these provisions could limit the price investors would be willing to pay in the future for shares of our common stock.

Our bylaws contain an exclusive forum provision, which could limit our stockholders’ ability to obtain a favorable judicial forum for disputes with us or our directors,
officers, employees or agents.

Our bylaws provide that, unless we consent in writing to the selection of an alternative forum, the state and federal courts in the State of Nevada shall be the exclusive forum for
any  litigation  relating  to  our  internal  affairs,  including,  without  limitation:  (a)  any  derivative  action  brought  on  behalf  of  us,  (b)  any  action  asserting  a  claim  for  breach  of
fiduciary duty to us or our stockholders by any current or former officer, director, employee, or agent of us, or (c) any action against us or any current or former officer, director,
employee, or agent of us arising pursuant to any provision of the Nevada Revised Statutes, the articles of incorporation, or the bylaws.

For the avoidance of doubt, the exclusive forum provision described above does not apply to any claims arising under the Securities Act or Exchange Act. Section 27 of the
Exchange Act creates exclusive federal jurisdiction over all suits brought to enforce any duty or liability created by the Exchange Act or the rules and regulations thereunder,
and Section 22 of the Securities Act creates concurrent jurisdiction for federal and state courts over all suits brought to enforce any duty or liability created by the Securities Act
or the rules and regulations thereunder.

The choice of forum provision in our bylaws may limit our stockholders’ ability to bring a claim in a judicial forum that they find favorable for disputes with us or our directors,
officers,  employees  or  agents,  which  may  discourage  such  lawsuits  against  us  and  our  directors,  officers,  employees  and  agents  even  though  an  action,  if  successful,  might
benefit  our  stockholders.  The  applicable  courts  may  also  reach  different  judgments  or  results  than  would  other  courts,  including  courts  where  a  stockholder  considering  an
action may be located or would otherwise choose to bring the action, and such judgments or results may be more favorable to us than to our stockholders. With respect to the
provision making the state and federal courts in the State of Nevada the sole and exclusive forum for certain types of actions, stockholders who do bring a claim in the state and
federal courts in the State of Nevada could face additional litigation costs in pursuing any such claim, particularly if they do not reside in or near Nevada. Finally, if a court were
to find this provision of our bylaws inapplicable to, or unenforceable in respect of, one or more of the specified types of actions or proceedings, we may incur additional costs
associated with resolving such matters in other jurisdictions, which could have a material adverse effect on us.

 ITEM 1B. UNRESOLVED STAFF COMMENTS

None.

 ITEM 2. PROPERTIES

Our California office is approximately 6,700 square feet and is located at 2210 Newport Blvd., Suite 200, Newport Beach, California 92663. Our office houses our executive
and administrative operations under an operating lease that expires on May 31, 2027 for monthly rent of approximately $35,000. We believe that our facility is sufficient to
meet our current needs and that suitable additional space will be available as and when needed.

On April 12, 2019, the Company acquired four office and warehouse leases in American Fork, Utah related to the operation of Verb Direct with an aggregate lease payment of
$31,000 per month. The lessor of the office and warehouse area is JMCC Properties, which is an entity owned and controlled by the former shareholders and certain current
officers of Verb Direct.

 ITEM 3. LEGAL PROCEEDINGS

For  a  discussion  of  our  legal  proceedings,  refer  to  Note  19  “Commitments  and  Contingencies,”  in  the  notes  to  our  audited  consolidated  financial  statements  of  this Annual
Report.

 ITEM 4. MINE SAFETY DISCLOSURES

Not applicable.

17

 PART II

  ITEM  5.  MARKET  FOR  REGISTRANT’S  COMMON  EQUITY,  RELATED  STOCKHOLDER  MATTERS  AND  ISSUER  PURCHASES  OF  EQUITY
SECURITIES

Market Information

Our common stock trades on The NASDAQ Capital Market under the symbol “VERB.”

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Holders of Common Stock

As  of  March  26,  2021,  there  were  approximately  104  holders  of  record  of  our  common  stock.  These  holders  of  record  include  depositories  that  hold  shares  of  stock  for
brokerage firms which, in turn, hold shares of stock for numerous beneficial owners.

Dividends

We have never declared or paid dividends. We do not intend to pay cash dividends on our common stock for the foreseeable future, but currently intend to retain any future
earnings to fund the development and growth of our business. The payment of dividends if any, on our common stock will rest solely within the discretion of our board of
directors and will depend, among other things, upon our earnings, capital requirements, financial condition, and other relevant factors.   

Recent Sales of Unregistered Securities

During our fiscal year ended December 31, 2020, all sales of equity securities that were not registered under the Securities Act of 1933, as amended, were previously reported in
a Quarterly Report on Form 10-Q or in a Current Report on Form 8-K. 

Purchases of Equity Securities by the Issuer and Affiliated Purchasers

None.

 ITEM 6. SELECTED FINANCIAL DATA

Not applicable.

 ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The following discussion and analysis of our results of operations and financial condition for the fiscal years ended December 31, 2020 and 2019, should be read in conjunction
with our consolidated financial statements and the related notes and the other financial information that are included elsewhere in this Annual Report. This discussion includes
forward-looking  statements  based  upon  current  expectations  that  involve  risks  and  uncertainties,  such  as  our  plans,  objectives,  expectations,  and  intentions.  The  following
discussion contains forward-looking statements that involve risks and uncertainties such as our plans, estimates, and beliefs. Our actual results could differ materially from
those discussed in the forward-looking statements below. Factors that could cause or contribute to those differences in our actual results include, but are not limited to, those
discussed below and those discussed elsewhere within this Annual Report, particularly in the section entitled “Cautionary Note Regarding Forward-Looking Statements” and
the Item entitled “Risk Factors.”

Overview

We are a Software-as-a-Service (“SaaS”) applications platform developer. Our platform is comprised of a suite of interactive video-based sales enablement business software
products marketed on a subscription basis. Our applications, available in both mobile and desktop versions, are offered as a fully integrated suite, as well as on a standalone
basis, and include verbCRM, our white-labelled Customer Relationship Management (“CRM”) application for large sales-based enterprises; verbTEAMS, our CRM application
for  small-and  medium-sized  businesses  and  solopreneurs;  verbLEARN,  our  Learning  Management  System  application,  and  verbLIVE,  our  Live  Stream  eCommerce
application.

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Our Technology

Our  suite  of  applications  can  be  distinguished  from  other  sales  enablement  applications  because  our  applications  utilize  our  proprietary  interactive  video  technology  as  the
primary  means  of  communication  between  sales  and  marketing  professionals  and  their  customers  and  prospects.  Moreover,  the  proprietary  data  collection  and  analytics
capabilities of our applications inform our users on their devices in real time , when and for how long their prospects have watched a video, how many times such prospects
watched it, and what they clicked on, which allows our users to focus their time and efforts on ‘hot leads’ or interested prospects rather than on those that have not seen such
video or otherwise expressed interest in such content. Users can create their hot lead lists by using familiar, intuitive ‘swipe left/swipe right’ on-screen navigation. Our clients
report that these capabilities provide for a much more efficient and effective sales process, resulting in increased sales conversion rates. We developed the proprietary patent-
pending  interactive  video  technology,  as  well  as  several  other  patent-issued  and  patent-pending  technologies  that  serve  as  the  unique  foundation  for  all  our  platform
applications.

Our Products

verbCRM combines  the  capabilities  of  CRM  lead-generation,  content  management,  and  in-video  ecommerce  capabilities  in  an  intuitive,  yet  powerful  tool  for  both
inexperienced as well as highly skilled sales professionals. verbCRM allows users to quickly and easily create, distribute, and post videos to which they can add a choice of on-
screen clickable icons which, when clicked, allow viewers to respond to the user’s call-to-action in real-time, in the video, while the video is playing, without leaving or stopping
the video. For example, our technology allows a prospect or customer to click on a product they see featured in a video and impulse buy it, or to click on a calendar icon in the
video to make an appointment with a salesperson, among many other novel features and functionalities designed to eliminate or reduce friction from the sales process for our
users. The verbCRM app is designed to be easy to use and navigate, and takes little time and training for a user to begin using the app effectively. It usually takes less than four
minutes  for  a  novice  user  to  create  an  interactive  video  from  our  app.  Users  can  add  interactive  icons  to  pre-existing  videos,  as  well  as  to  newly  created  videos  shot  with
practically any mobile device. verbCRM interactive videos can be distributed via email, text messaging, chat app, or posted to popular social media directly and easily from our
app. No software download is required to view Verb interactive videos on virtually any mobile or desktop device, including smart TVs.

verbLEARN is an interactive, video-based learning management system that incorporates all of the clickable in-video technology featured in our verbCRM application and
adapts them for use by educators for video-based education. verbLEARN is used by enterprises seeking to educate a large sales team or a customer base about new products, or
elicit feedback about existing products. It also incorporates Verb’s proprietary data collection and analytics capabilities that inform users in real time when and for how long the
viewers watched the video, how many times they watched it, and what they clicked on, in addition to adding gamification features that enhance the learning aspects of the
application.

verbLIVE builds on popular video-based platforms such as Facebook Live, Zoom, WebEx, and Go2Meeting, among others, by adding Verb’s proprietary interactive in-video
ecommerce capabilities – including an in-video Shopify shopping cart integrated for Shopify account holders - to our own live stream video broadcasting application. verbLIVE
is a next-generation live stream platform that allows hosts to utilize a variety of novel sales-driving features, including placing interactive icons on-screen that appear on the
screens of all viewers, providing in-video click-to-purchase capabilities for products or services featured in the live video broadcast, in real-time, driving friction-free selling.
verbLIVE  also  provides  the  host  with  real-time  viewer  engagement  data  and  interaction  analytics.  verbLIVE  is  entirely  browser-based,  allowing  it  to  function  easily  and
effectively  on  all  devices  without  requiring  the  host  or  the  viewers  to  download  software,  and  is  secured  through  end-to-end  encryption. A  mobile  app-based  version  of
verbLIVE, with enhanced features, is currently in development and is expected to be released in early second quarter of 2021.

verbTEAMS is our interactive, video-based CRM for small-and medium-sized businesses and solopreneurs. verbTEAMS also incorporates verbLIVE as a bundled application.
verbTEAMS  incorporates  self-sign-up,  self-onboarding,  self-configuring,  content  management  system  capabilities,  user  level  administrative  capabilities,  and  high-quality

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
analytics capabilities in both mobile and desktop platforms that sync with one another. It also has a built-in one-click sync capability with Salesforce.

19

Verb Partnerships and Integrations

We have completed and deployed the integration of verbLIVE into Salesforce and passed their security review process. In recent weeks we launched a joint marketing campaign
with Salesforce to introduce the verbLIVE plug-in functionality to current Salesforce users. A verbCRM sync application for Salesforce users is currently being utilized by at
least one of our large enterprise clients and the verbLIVE plug-in is now being offered to all Salesforce users on a monthly subscription fee basis.

We  have  completed  the  integration  of  verbCRM  into  systems  offered  by  17  of  the  most  popular  direct  sales  back-office  system  providers,  such  as  Direct  Scale,  Exigo,  By
Design, Thatcher, Multisoft, Xennsoft, and Party Plan. Direct sales back-office systems provide many of the support functions required for direct sales operations, including
payroll,  customer  genealogy  management,  statistics,  rankings,  and  earnings,  among  other  direct  sales  financial  tracking  capabilities.  The  integration  into  these  back-office
providers, facilitated through our own API development, allows single sign-on convenience for users, as well as enhanced data analytics and reporting capabilities for all users.
We believe that our integration into these back-end platforms accelerates the adoption of verbCRM by large direct sales enterprises that rely on these systems and as such, we
believe this represents a competitive advantage.

We are currently working to introduce an integration of our interactive video technology into Microsoft Outlook followed by a broad-scale launch in early 2021, pursuant to and
in accordance with our existing Microsoft partnership agreement. We expect to follow the Microsoft Outlook integration with the integration into other Microsoft Office 365
products.

Non-Digital Products and Services

Historically, we have also provided certain non-digital services to some of our enterprise clients such as printing and fulfillment services. We designed and printed welcome kits
and starter kits for their marketing needs and provided fulfillment services, which consisted of managing the preparation, handling and shipping of our client’s custom-branded
merchandise they use for marketing purposes at conferences and other events. We also managed the fulfillment of our clients’ product sample packs that verbCRM users order
through the app for automated delivery and tracking to their customers and prospects.

However, in May 2020, we executed a contract with Range Printing (“Range”), a company in the business of providing enterprise class printing, sample assembly, warehousing,
packaging, shipping, and fulfillment services. Pursuant to the contract, through an automated process we have established for this purpose, Range will receive orders for samples
and merchandise from us as and when we receive them from our clients and users, and print, assemble, store, package and ship such samples and merchandise on our behalf.
The Range contract provides for a revenue share arrangement based upon the specific services to be provided by Range that is designed to maintain our relationship with our
clients by continuing to service their non-digital needs, while eliminating the labor and overhead costs associated with the provision of such services by us. The transition to
Range Printing is now virtually complete.

Our Market

Our client base consists primarily of multi-national direct sales enterprises to whom we provide white-labeled, client-branded versions of our products. Our clients also include
large professional associations, educational institutions, including school districts, auto sales, auto leasing, insurance, real estate, home security, not-for-profits, as well as clients
in  the  health  care  industry,  and  the  burgeoning  CBD  industry,  among  other  business  sectors. As  of  March  26,  2021,  we  provide  subscription-based  application  services  to
approximately 140 enterprise clients for use in over 60 countries, in over 48 languages, which collectively account for a user base generated through more than 1.9 million
downloads  of  our  verbCRM  application.  Among  the  new  business  sectors  targeted  for  this  year  are  pharmaceutical  sales,  government  institutions,  small  businesses  and
individual entrepreneurs.

20

Revenue Generation

We generate revenue from the following sources:

●
●
●
●
●

●
●
●

recurring subscription fees paid by enterprise users and affiliates;
recurring subscription fees paid by non-enterprise, small business, and individual users;
recurring subscription fees paid by users who access in-app purchases of various premium services, features, functionality, and upgrades;
recurring subscription fees paid by users who access in-app purchases of third-party software provider apps in our forthcoming app store;
recurring subscription fees paid by users of Salesforce and Microsoft among others with whom we have executed partnership agreements, for access to our applications
that we either have integrated or intend to integrate into these platforms, including recurring subscription fees paid by users who subscribe to bundled service offerings
from these partners and/or their respective value-added resellers;
recurring subscription fees paid by users for all of the foregoing products and services generated through our recently launched Japan operations;
recurring subscription fees paid by users generated through our forthcoming reseller and affiliate distribution programs; and
Fees paid by enterprise clients for non-digital products and services through our Range Printing venture.

Recent Developments

verbLIVE Marketing and Monetization Strategies

Salesforce

verbLIVE is available to Salesforce users in the Salesforce App Exchange Marketplace under the Salesforce partner program. For a monthly subscription fee of $24.99 per user
per month, every Salesforce user that subscribes will have the ability to click on their contacts icon in their Salesforce dashboard and from the drop-down menu they will see a
verbLIVE icon. By clicking that, Salesforce users will be able to launch their own verbLIVE live stream ecommerce session and invite people to participate directly from their
Salesforce contacts list. We worked with Salesforce to develop a marketing campaign to promote verbLIVE within the Salesforce ecosystem that launched in October 2020.

verbLIVE Pre-Sales

As previously disclosed, 17 of our existing clients have signed up for verbLIVE during the pre-launch marketing last quarter. We believe that these corporate clients have a
combined potential individual user base of 465,350 users which represent the total addressable market among the existing clients that have already signed on. Historically, our
penetration rates among our existing corporate clients vary but on the low end it is approximately 10%. Adopting that 10% rate, we believe that we have the potential to attract
46,000 users to subscribe and pay for verbLIVE. Currently, we charge $9.99 to $14.99 per user per month for verbLIVE depending on the features and package for existing
verbCRM users, though at launch, we may charge a lower price, including a free trial period. Applying the lower price of $9.99 per user and a penetration rate of 10% for this
analysis,  we  believe  that  we  could  potentially  capture  approximately  $0.5  million  of  SaaS  recurring  revenue  per  month  -  or  approximately  $5.5  million  of  annual  recurring
revenue. We are encouraged by the fact that many of these prospective users already have our verbCRM app on their mobile device which allows us to send very targeted

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
marketing messages promoting verbLIVE, including video demonstrations explaining what verbLIVE could do for their business. In addition, our platform is already integrated
into many of our clients’ back-office providers making adoption for these clients and users much faster and easier. This is a small part of our internal modeling and should not
be interpreted by anyone as a guarantee of performance or results. Notwithstanding the foregoing, which is an example only, our current projected usage models forecast far
greater numbers than the 10% penetration rates for our existing signed customers, which we projected earlier this year, and much greater numbers still when we add anticipated
adoption rates from the as yet untapped market outside our existing business.

21

For the quarter ended September 30, 2020, we reported that we were working diligently to ramp up capacity before a larger launch to ensure that we do not face service outages
from overloaded servers. Notwithstanding these efforts, we may nevertheless experience server overloads as it is difficult to predict the rate of adoption and usage. We have
begun  final  testing  on  the  platform  enhancements  that  have  been  designed  and  built  to  accommodate  tens  of  thousands  of  simultaneous  live  streams,  logins,  viewers,  and
interactions on a global basis. Upon satisfactory completion of the testing, we will begin satisfying our existing back-log of current verbCRM users as discussed above.

We also intend to release a new small business-focused version of our interactive video CRM application, that incorporates verbLIVE which we expect to release before year-
end. This new application, called verbTEAMS, is designed to appeal to a larger target market than our verbCRM application as it incorporates self-sign-up, self-onboarding,
self-configuring, content management system capabilities, user level administrative capabilities, and high quality analytics capabilities in both mobile and desktop platforms
that sync with one another. It also has a built-in one-click synch capability with Salesforce. verbTEAMS is designed for small businesses and entrepreneurs with a feature set we
believe is highly scalable and unique in the marketplace, that will be very competitive with the most popular CRM systems available today.

SoloFire Acquisition

In September 2020 we completed the acquisition of Ascend Certification, LLC, dba SoloFire (“SoloFire”). SoloFire develops and markets leading SaaS-based sales enablement
applications for sales representatives of medical device, diagnostics and life sciences companies. SoloFire’s platform empowers sales and marketing teams by allowing them to
efficiently find, show, share and track regulatory and industry compliant, accurate and up-to-date content. With SoloFire, content can be locally stored, making it accessible
without  Wi-fi  or  mobile  data,  which  is  often  a  challenge  in  hospital  environments.  The  sales  tools  can  be  tailored  to  a  company’s  unique  medical  products,  while  creating
personalized sales conversations with physicians and other stakeholders. In addition, insights from in-depth analytics capabilities enable sales and marketing teams to identify
and  replicate  the  content  that  most  resonates  with  clients,  driving  higher  conversion  rates.  We  have  begun  combining  VERB’s  sales  enablement  solutions,  including  our
interactive video and interactive livestream ecommerce features, with the SoloFire mobile and desktop applications to provide even more powerful tools for this exciting new
target market.

Impact of COVID-19 on Our Business and Industry

In the three months ended June 30, 2021, the COVID-19 pandemic resulted in significant uncertainty and volatility in a wide variety of industries and markets, including in our
industry,  and  prompted  many  federal,  state,  local,  and  foreign  governments  to  implement  various  lock-down  measures  in  an  attempt  to  contain  the  spread  and  mitigate  the
impact of the disease. The initial implementation of such lock-down measures, and their re-introduction in response to a nation-wide resurgence of COVID-19 cases in late-
2020, resulted in business closures, work stoppages, slowdowns and delays, work-from-home policies, travel restrictions and the cancellation or postponement of events.

Despite recent approval and initial distribution of vaccines, both the pandemic and the containment and mitigation measures have had, and are likely to continue to have, an
adverse impact on the global and U.S. economies, the severity and duration of which are uncertain. It is likely that government stabilization efforts will only partially mitigate
the consequences to the economy. As such, both the pandemic and containment and mitigation measures may adversely affect our business, operations and financial condition
by, among other things, reducing demand for our applications, impairing the productivity of our workforce, and reducing our access to capital. The extent to which the COVID-
19 pandemic will impact our business, financial conditions, and results of operations in the future remains uncertain and will be affected by a number of factors. These include
the duration and extent of the pandemic, the duration and extent of imposed or recommended containment and mitigation measures, the extent, duration, and effective execution
of government stabilization and recovery efforts, including those from the successful distribution of effective vaccines.

The  COVID-19  pandemic  may  have  long-term  effects  on  the  nature  of  the  office  environment  and  remote  working.  This  may  present  operational  and  workplace  culture
challenges  that  may  adversely  affect  our  business.  However,  we  are  committed  to  our  employees  returning  to  the  workplace  in  the  long-term.  Throughout  the  year  ended
December  31,  2020  and  through  the  filing  of  this Annual  Report,  we  have  encouraged  safe  practices  designed  to  stem  the  infection  and  spread  of  COVID-19  within  our
workforce and beyond and to maintain the mental health and well-being of our employees. Beginning in March 2020, in an effort to protect our employees and comply with
applicable government orders, we restricted non-essential employee travel and transitioned our employees to a remote work environment. We currently expect the majority of
our employees will continue working remotely at least through the second quarter of 2021. Our workforce has continued to effectively develop and support our product and
service offerings notwithstanding the current environment.

We  began  the  year  ended  December  31,  2020  with  healthy  demand  for  our  products  and  services,  many  of  which  are  designed  to  enable  our  customers  to  manage  their
businesses virtually. In the three months ended June 30, 2020, we experienced some uncertainty regarding whether there would be variability in demand for the services we
provide on our platform after lock-down measures were implemented. We expect demand variability for our products and services may continue as a result of the COVID-19
pandemic; however, our sales team reported a higher level of interest in our products and services during the year ended December 31, 2020. Although the impact has not been
material to date, a prolonged downturn in economic conditions could have a material adverse effect on our customers and demand for our services.

We continue to actively communicate with and listen to our customers to ensure we are responding to their needs in the current environment with innovative solutions that will
not only be beneficial now but also over the long-term. We monitor developments related to COVID-19 and remain flexible in our response to the challenges presented by the
pandemic. To mitigate the adverse impact COVID-19 may have on our business and operations, we implemented a number of measures in the year ended December 31, 2020
to  protect  the  health  and  safety  of  our  employees,  as  well  as  to  strengthen  our  financial  position.  These  efforts  include  eliminating,  reducing,  or  deferring  non-essential
expenditures, as well as complying with local and state government recommendations to protect our workforce.

Results of Operations

Fiscal Year Ended December 31, 2020 compared to the Fiscal Year Ended December 31, 2019

The following is a comparison of the results of our operations for the year ended December 31, 2020 and 2019.

Revenue

SaaS recurring subscription revenue
Other digital revenue
Design, printing, and fulfillment

Shipping
Total revenue

Year Ended
December 31,
2020

Year Ended
December 31,
2019

Change

$

5,114,000 
1,384,000 

$

2,744,000 
723,000 
9,965,000 

2,815,000   
1,425,000   

3,913,000   
947,000   
9,100,000   

2,299,000 
(41,000)

(1,169,000)
(224,000)
865,000 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Cost of Revenue

Digital
Design, printing, and fulfillment
Shipping

Total cost of revenue

Gross margin

Operating expenses

Research and development
Depreciation and amortization
General and administrative
Total operating expenses

Loss from operations

Other income (expense), net
Other income (expense)
Financing costs
Interest expense - amortization of debt discount
Change in fair value of derivative liability
Debt extinguishment, net
Interest expense

Total other expense, net

Income tax provision

Net loss

1,416,000 
2,701,000 
684,000 
4,801,000 

5,164,000 

7,933,000 
1,510,000 
20,458,000 
29,901,000 

660,000   
3,273,000   
937,000   
4,870,000   

4,230,000   

4,312,000   
1,042,000   
14,710,000   
20,064,000   

756,000 
(572,000)
(253,000)
(69,000)

934,000 

3,621,000 
468,000 
5,748,000 
9,837,000 

(24,737,000)  

(15,834,000)  

(8,903,000)

102,000 
(248,000)  
(493,000)  
574,000 
- 

(153,000)  
(218,000)  

1,000 

(11,000)  
(1,625,000)  
(1,658,000)  
1,862,000   
1,536,000   
(186,000)  
(82,000)  

2,000   

113,000 
1,377,000 
1,165,000 
(1,288,000)
(1,536,000)
33,000 
(136,000)

(1,000)

(24,956,000)  

(15,918,000)  

9,038,000 

Deemed dividend to Series A preferred stockholders

(3,951,000)  

-   

(3,951,000)

Net loss to common stockholders

$

(28,907,000)  

$

(15,918,000)  

$

(12,989,000)

22

Revenue

Total revenue for the year ended December 31, 2020 was $10.0 million, compared to $9.1 million for the year ended December 31, 2019. The increase in revenue is attributed to
the addition of new clients and the expansion of existing clients for access to one or more of our suite of software products on our sales enablement platform. Those products
now include verbCRM, verbLEARN, verb TEAMS, and verbLIVE. The revenue we derive from these products is divided into two main categories: digital revenue and non-
digital revenue. Within the digital revenue category, we have two forms of revenue. The first is SaaS recurring digital revenue based on contract-based subscriptions to our
products and platform services. The second is non-SaaS, non-recurring digital revenue which is revenue generated by use of our apps and in-app purchases, such as sampling
and  other  services  obtained  through  the  app.  Non-digital  revenue  is  revenue  we  generate  from  non-app,  non-digital  sources  through  ancillary  services  we  provide  as  an
accommodation to our clients and customers. These include printing and shipping services which we now outsource to a strategic partner as part of a cost reduction plan we
instituted in 2020. 

Total digital revenue for the year ended December 31, 2020 was $6.5 million, compared to $4.2 million for the year ended December 31, 2019. This consisted of SaaS recurring
subscription-based revenue associated with our verbCRM, verbLEARN, and verbTEAMS applications of $5.1 million compared to $2.8 million in 2019. There was no revenue
for  verbLIVE  in  2020  as  it  was  launched  commercially  in  2021.  Non-subscription  digital  revenue  for  the  year  ended  December  31,  2020  was  virtually  flat  compared  to
December 31, 2019.

Total non-digital revenue for the year ended December 31, 2020 was $3.5 million, compared to $4.9 million for the year ended December 31, 2019. Total non-digital revenue
for 2020 consisted of revenue generated from the design and printing of welcome kits/starter kits that our clients use for new sales reps, fulfillment of various custom products
our clients use for marketing purposes and at conferences of $2.7 million; and shipping fees associated with client welcome kits and fulfillment of $723,000.

The table below sets forth our quarterly revenues from the quarter ended March 31, 2019 through the quarter ended December 31, 2020, which reflects the trend of revenue
since our acquisition of Verb Direct in April 2019:

SaaS recurring subscription revenue
Other digital revenue
Total digital revenue

Design, printing, and fulfillment
Shipping
Total non-digital revenue

Grand total

$

$

$

$

2019 Quarterly Revenue

2020 Quarterly Revenue

Q1
9,000   
-   
9,000   

Q2
$ 858,000   
596,000   
$ 1,454,000   

Q3
$ 953,000   
485,000   
$ 1,438,000   

Q4
$ 995,000   
344,000   
$ 1,339,000   

Q1
  1,057,000   
400,000   
  1,457,000   

Q2
  1,274,000   
406,000   
  1,680,000   

Q3
  1,478,000   
360,000   
  1,838,000   

Q4
  1,305,000*
218,000 
  1,523,000 

-   
-   
-   

  1,784,000   
495,000   
$ 2,279,000   

  1,164,000   
271,000   
$ 1,435,000   

965,000   
181,000   
$ 1,146,000   

728,000   
169,000   
897,000   

713,000   
259,000   
972,000   

836,000   
186,000   
  1,022,000   

467,000 
109,000 
576,000 

9,000   

$ 3,733,000   

$ 2,873,000   

$ 2,485,000   

  2,354,000   

  2,652,000   

  2,860,000   

  2,099,000 

* The decrease in digital revenue is primarily attributed to the impact of COVID-19 on many of our customers, which magnified what is traditionally a business slowdown
during holiday season. We also experienced an unusual loss of several customers which had a direct impact on our 4th quarter recurring revenue. Notably, however, as the year
drew to a close, as of December 31, 2020, we had begun to see a meaningful uptick and return to more normalized business and sales activity with 14 new clients under contract
that will launch in 2021, at which time we will recognize that revenue. Overall, we signed 62 new clients in 2020, representing approximately $3.0 million of minimum contract
value.

Cost of Revenue

 
 
 
  
 
 
    
 
  
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
   
   
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
    
 
    
 
    
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
    
 
    
 
    
 
    
 
  
 
 
 
 
Total cost of revenue for the year ended December 31, 2020 was $4.8 million, compared to $4.9 million for 2019. The decrease in cost of revenue is primarily attributed by
lower non-digital revenue for the year ended December 31, 2020 versus December 31, 2019 offset by an increase in digital cost of revenue attributed to additional enterprise
customers on the platform and increased users within our existing customer base.

23

Gross Margin

The shift in resources to our SaaS recurring subscription revenue reflects an increase in gross margin to 52% for the year ended December 31, 2020 versus 46% for the year
ended December 31, 2019. The shift had a material impact on as gross margin increased $934,000, while gross revenue increased $865,000 for the year ended December 31,
2020 versus December 31, 2019.

Operating Expenses

Research and development expenses were $7.9 million for the year ended December 31, 2020, as compared to $4.3 million for the year ended December 31, 2019. Research
and development expenses primarily consisted of fees paid to employees and vendors contracted to perform research projects and develop technology. The increase in research
and development is attributed the development of verbLIVE, plus enhancements to verbCRM and our core platform to facilitate native integrations with Salesforce, Microsoft,
and other channel partners.

Depreciation and amortization expenses were $1.5 million for the year ended December 31, 2020, as compared to $1.0 million for the year ended December 31, 2019. The
increase is associated with an additional three months of amortization in 2020 related to the intangible asset recorded as part of the acquisition of Verb Direct in April 2019,
amortization of SoloFire intangible assets, and amortization of leasehold improvements related to our California office.

General  and  administrative  expenses  for  the  year  ended  December  31,  2020  were  $20.5  million,  as  compared  to  $14.7  million  for  the  year  ended  December  31,  2019.  The
increase  in  general  and  administrative  expenses  is  primarily  related  to  general  and  administration  expenses  attributed  to  an  increase  in  stock  compensation  expense  of  $1.9
million, an additional quarter of operations in 2020 for Verb Direct of $1.1 million, expenses from SoloFire of $809,000 primarily driven by retention bonuses, plus increases to
support growth driven by labor related costs of $697,000, professional services of $631,000, marketing and promotion of $493,000, and increased facility costs associated with
our California office of $175,000.

Other income (expense), net, for the year ended December 31, 2020 was ($218,000), which was attributed to interest expense for amortization of debt discount of ($493,000),
financing costs of ($248,000), and interest expense of ($153,000), offset by a change in the fair value of derivative liability of $574,000 and other income (expense), net of
$102,000. Other income (expense), net, for the year ended December 31, 2019 was ($82,000), which was attributed to interest expense for amortization of debt discount of
($1.7) million, financing costs of ($1.6) million, interest expense of ($186,000), other income (expense), net of ($11,000), offset by a change  in  the  fair  value  of  derivative
liability of $1.9 million, and debt extinguishment of $1.5 million.

24

Use of Non-GAAP Measures - Modified EBITDA

In addition to our results under generally accepted accounted principles (“GAAP”), we present Modified EBITDA as a supplemental measure of our performance. However,
Modified  EBITDA  is  not  a  recognized  measurement  under  GAAP  and  should  not  be  considered  as  an  alternative  to  net  income,  income  from  operations  or  any  other
performance measure derived in accordance with GAAP or as an alternative to cash flow from operating activities as a measure of liquidity. We define Modified EBITDA as
net income (loss), plus interest expense, depreciation and amortization, stock-based compensation, financing costs and changes in fair value of derivative liability.

Management considers our core operating performance to be that which our managers can affect in any particular period through their management of the resources that affect
our underlying revenue and profit generating operations that period. Non-GAAP adjustments to our results prepared in accordance with GAAP are itemized below. You are
encouraged to evaluate these adjustments and the reasons we consider them appropriate for supplemental analysis. In evaluating Modified EBITDA, you should be aware that in
the future we may incur expenses that are the same as or similar to some of the adjustments in this presentation. Our presentation of Modified EBITDA should not be construed
as an inference that our future results will be unaffected by unusual or non-recurring items.

Net loss

Adjustments
Other expense
Stock compensation expense
Financing costs
Amortization of debt discount
Change in fair value of derivative liability
Debt extinguishment, net
Interest expense
Depreciation and amortization
Income tax provision

Total EBITDA adjustments

Modified EBITDA

December 31, 2020

December 31, 2019

Year Ended

$

(24,956,000)  

$

(15,918,000)

(102,000)  
6,119,000   
248,000   
493,000   
(574,000)  
-   
153,000   
1,510,000   
1,000   

$

7,848,000   
(17,108,000)  

$

11,000 
4,178,000 
1,625,000 
1,658,000 
(1,862,000)
(1,536,000)
186,000 
1,042,000 
2,000 

5,304,000 
(10,614,000)

The  $6.5  million  decrease  in  modified  EBITDA  for  the  year  ended  December  31,  2020,  compared  to  the  same  period  in  2019,  resulted  from  increased  research  and
development, expenses related to SoloFire primarily driven by retention bonuses, an increase in professional services primarily attributed to the acquisition of SoloFire, labor
related  costs  to  support  growth,  marketing  and  promotion,  increased  facility  costs  associated  with  our  California  office,  and  twelve  months  of  Verb  Direct  general  and
administrative expenses for the year ended December 31, 2020 versus the nine months of Verb Direct results in 2019, offset by an increase in gross margin.

We present Modified EBITDA because we believe it assists investors and analysts in comparing our performance across reporting periods on a consistent basis by excluding
items that we do not believe are indicative of our core operating performance. In addition, we use Modified EBITDA in developing our internal budgets, forecasts and strategic
plan; in analyzing the effectiveness of our business strategies in evaluating potential acquisitions; and in making compensation decisions and in communications with our board
of directors concerning our financial performance. Modified EBITDA has limitations as an analytical tool, which includes, among others, the following:

● Modified EBITDA does not reflect our cash expenditures, or future requirements, for capital expenditures or contractual commitments;

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
● Modified EBITDA does not reflect changes in, or cash requirements for, our working capital needs;

● Modified EBITDA does not reflect future interest expense, or the cash requirements necessary to service interest or principal payments, on our debts; and

● Although depreciation  and  amortization  are  non-cash  charges,  the  assets  being  depreciated  and  amortized  will  often  have  to  be  replaced in  the  future,  and  Modified

EBITDA does not reflect any cash requirements for such replacements.

25

Liquidity and Capital Resources

Going Concern

We have incurred operating losses and negative cash flows from operations since inception. We incurred a net loss of $24,956,000 during the fiscal year ended December 31,
2020. We also utilized cash in operations of $16,294,000 during the fiscal year ended December 31, 2020. As a result, our continuation as a going concern is dependent on our
ability to obtain additional financing until we can generate sufficient cash flows from operations to meet our obligations. We intend to continue to seek additional debt or equity
financing to continue our operations.

Our consolidated financial statements have been prepared on a going concern basis, which implies we may not continue to meet our obligations and continue our operations for
the next twelve months. Our continuation as a going concern is dependent upon our ability to obtain necessary debt or equity financing to continue operations until we begin
generating positive cash flow. In addition, our independent registered public accounting firm, in its report on our December 31, 2020 consolidated financial statements, has
raised substantial doubt about our ability to continue as a going concern.

There is no assurance that we will ever be profitable or that debt or equity financing will be available to us in the amounts, on terms, and at times deemed acceptable to us, if at
all.  The  issuance  of  additional  equity  securities  by  us  would  result  in  a  significant  dilution  in  the  equity  interests  of  our  current  stockholders.  Obtaining  commercial  loans,
assuming those loans would be available, would increase our liabilities and future cash commitments. If we are unable to obtain financing in the amounts and on terms deemed
acceptable to us, we may be unable to continue our business, as planned, and as a result may be required to scale back or cease operations for our business, the results of which
would be that our stockholders would lose some or all of their investment. The consolidated financial statements do not include any adjustments to reflect the possible future
effects on the recoverability and classification of assets or the amounts and classifications of liabilities that may result should we be unable to continue as a going concern.

Overview

As of December 31, 2020, we had cash of $1,815,000. We estimate our operating expenses for the next twelve months may continue to exceed any revenue we generate, and we
may need to raise capital through either debt or equity offerings to continue operations. Due to market conditions and the early stage of our operations, there is considerable risk
that we will not be able to raise such financings at all, or on terms that are not dilutive to our existing stockholders. We can offer no assurance that we will be able to raise such
funds. If we are unable to raise the funds we require for all of our planned operations, we may be forced to reallocate funds from other planned uses and may suffer a significant
negative effect on our business plan and operations, including our ability to develop new products and continue our current operations. As a result, our business may suffer, and
we may be forced to reduce or discontinue operations.

In April 2019, we closed our public offering that provided us with gross proceeds of approximately $20,500,000 before deducting underwriting discounts and commissions and
other estimated offering expenses payable by us. The proceeds were used to pay the $15,000,000 cash portion of the acquisition price for Sound Concepts (now, Verb Direct),
pay principal and interest amounts outstanding under convertible debt in the amount of $2,025,000, pay commissions and other offering expenses related to the public offering
in the amount of $2,100,000, and pay other operating expenses.

On August 14, 2019, we entered into a purchase agreement with investors, pursuant to which we agreed to issue and sell up to an aggregate of 6,000 shares of our Series A
Preferred Stock and the warrants to purchase an aggregate of up to 3.87 million shares of common stock (an amount equivalent to the number of shares of common stock into
which the Series A Preferred Stock is initially convertible). Each share of Series A Preferred Stock is convertible, at any time and from time to time from and after the issuance
date, at the holder’s option into that number of shares of common stock equal to the stated value per share (or $1,000) divided by the conversion price (initially, $1.55); thus,
initially, each share of Series A Preferred Stock is convertible into approximately 645 shares of common stock. The warrants have an initial exercise price of $1.88 per share,
subject  to  customary  adjustments,  are  exercisable  from  and  after  six  months  after  the  date  of  issuance,  and  will  expire  five  years  from  the  date  of  issuance.  We  closed  the
offering  on August  14,  2019,  and  issued  5,030  shares  of  Series A  Preferred  Stock  and  issued  warrants  to  purchase  up  to  3,245,162  shares  of  common  stock  in  connection
therewith. We received gross proceeds equal to $5,030,000

On February 5, 2020, we initiated our private placement, which is for the sale and issuance of up to five million shares of our common stock at a per-share price of $1.20, which
amount represents a 20% discount to the $1.50 closing price of our common stock on that day, and is memorialized by a subscription agreement.

On March 31, 2020 we closed our private placement. In total we issued 4,237,833 shares of common stock and netted $4.4 million after fees and expenses.

On April 17, 2020, we received loan proceeds in the amount of approximately $1,218,000 under the Paycheck Protection Program (“PPP”). The PPP, established as part of the
Coronavirus Aid, Relief and Economic Security Act, provides for loans to qualifying businesses for amounts up to 2.5 times of the average monthly payroll expenses of the
qualifying  business.  The  loans  and  accrued  interest  are  forgivable  after  eight  weeks  as  long  as  the  borrower  uses  the  loan  proceeds  for  eligible  purposes,  including  payroll,
benefits, rent and utilities, and maintains its payroll levels. The amount of loan forgiveness will be reduced if the borrower terminates employees or reduces salaries during the
eight-week period. Subsequent to December 31, 2020 the entire note and accrued interest was forgiven.

26

On July 24, 2020, the Company concluded its public offering pursuant to a registration statement on Form S-1 (File No. 333-239055) and issued and sold 12,545,453 shares of
common  stock  (which  included  1,636,363  shares  of  common  stock  sold  pursuant  to  the  exercise  by  the  underwriters  of  an  overallotment  option).  The  net  proceeds  to  the
Company, after deducting the underwriting discounts and commissions and direct offering expenses was $12,337,000

On March 15, 2021 the Company completed a registered direct offering with institutional investors for the purchase and sale of 9,375,000 shares of common stock at a purchase
price of $1.60 per share. Net proceeds were approximately $14,000,000

The following is a summary of our cash flows from operating, investing, and financing activities for the years ended December 31, 2020 and 2019:

Cash used in operating activities
Cash used in investing activities
Cash provided by financing activities

Year Ended

December 31, 2020

December 31, 2019

  $

(16,294,000)   $
(88,000)  
17,214,000   

(8,118,000)
(14,589,000)
23,056,000 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
Increase in cash

Cash Flows – Operating

  $

832,000    $

349,000 

For the year ended December 31, 2020, our cash flows used in operating activities amounted to $16.3 million, compared to cash used for the year ended December 31, 2019 of
$8.1 million. The change is attributed to the growth of the business, product development, inclusion of Verb Direct and SoloFire operating expenses, professional services, and a
change in accounts payable, accrued expenses, and accrued interest of ($1.3) million, prepaid expenses of ($474,000) compared to December 31, 2019, offset by an increase in
gross margin, a change in accounts receivable of $820,000, deferred revenue and customer deposits of $302,000, compared to December 31, 2019.

Cash Flows – Investing

For the year ended December 31, 2020, our cash flows used from investing activities amounted to $88,000, which was primarily attributed to fixed asset purchases of $317,000,
offset by $229,000 of cash acquired from the acquisition of Solofire. For the year ended December 31, 2019, our cash flows used from investing activities amounted to $14.6
million, which was primarily attributed to the net cash paid as part of the acquisition of Verb Direct in April 2019 of $14.4 million, plus fixed asset purchases of $146,000.

Cash Flows – Financing

Our cash provided by financing activities for the year ended December 31, 2020 amounted to $17.2 million, which represented $16.8 million of net proceeds from the issuance
of shares of our common stock, proceeds from warrant exercises of $2.2 million, a paycheck protection program loan of $1.2 million, advances on future receipts of $728,000,
and an economic injury disaster loan of $150,000, all offset by ($1.9) million of an acquisition note payable for Solofire, ($1.8) million of payments against advance on future
receipts, a ($100,000) principal payment on related party debt. Our cash provided by financing activities for the year ended December 31, 2019 amounted to $23.0 million,
which represented $18.5 million of net proceeds from the issuance of shares of our Common Stock, $4.7 million of net proceeds from the issuance of shares of our Series A
Preferred Stock, $1.3 million of proceeds from notes payable, advances on future receipts of $728,000, $432,000 of proceeds from the issuance of convertible debt, $58,000 of
unsecured  related  party  debt,  and  $45,000  of  proceeds  from  warrant  exercises,  partially  offset  by  ($2.0)  million  paid  in  connection  with  convertible  notes  outstanding,
($630,000)  paid  in  connection  with  notes  outstanding,  and  ($58,000)  paid  in  connection  with  related  party  notes  outstanding,  and  ($7,000)  of  payments  against  advance  on
future receipts.

27

Notes Payable – Related Parties

We had the following related parties notes payable as of December 31, 2020:

Note

Issuance Date

Maturity Date

Interest Rate

Original Borrowing    

Note (A)
Note (B)
Note (C)

  December 1, 2015
  December 1, 2015
  April 4, 2016

February 8, 2021

  April 1, 2017
June 4, 2021

$

12.0% 
12.0% 
12.0% 

1,249,000   
112,000   
343,000   

Total notes payable – related parties, net
Non-current
Current

Balance at December
31, 2020

$

$

725,000 
112,000 
240,000 

1,077,000 
- 
1,077,000 

(A) On December 1, 2015, we issued a convertible note payable to Rory J. Cutaia, our Chief Executive Officer and then-majority stockholder,  to consolidate all loans and
advances made by Mr. Cutaia to our company as of that date. The note bears interest at a rate of 12% per annum, is secured by our assets, and will mature on February 8,
2021,  as  amended. A  total  of  30%  of  the  original  note  balance  or  $375,000  was  convertible  to  common  stock  and  was  converted  in  2018  while  the  remaining  note
balance of $825,000 is not convertible. Subsequent to December 31, 2020 the Company extended the note to February 8, 2023.

(B) On December 1, 2015, we issued a note payable to a former member of  our  board  of  directors,  in  the  amount  of  $112,000  representing unpaid consulting fees as of
November  30,  2015.  The  note  is  unsecured,  bears  interest  rate  of  12%  per  annum,  and  matured  in April  2017. As  of  December  31,  2020,  the  outstanding  principal
balance of the note was equal to $112,000.

(C) On April 4, 2016, we issued a convertible note to Mr. Cutaia, in the amount of $343,000, to consolidate all advances made by Mr. Cutaia to our company during the
period December 2015 through March 2016. A total of 30% of the original note balance  or $103,000 was convertible to common stock and was converted in 2018 while
the remaining note balance of $240,000 is not convertible. The note, as amended, bears interest at a rate of 12% per annum, is secured by our assets, and will mature on
June 4, 2021.

During the year ended December 31, 2020, we recorded total interest expense of $141,000 pursuant to the terms of the notes and paid $100,000 of principal on note (A) and
paid $120,000 of interest.

Deferred Incentive Compensation

Note

Issuance Date

Maturity Date

  December 23, 2019
  December 23, 2019
  December 23, 2019
  December 23, 2019

Rory J. Cutaia (A)
Rory J. Cutaia (B)
Jeff Clayborne (A)
Jeff Clayborne (B)
Total deferred compensation payable – related parties, net
Non-current
Current

50% on January 10, 2021 and 50% on January 10, 2022
50% on January 10, 2021 and 50% on January 10, 2022
50% on January 10, 2021 and 50% on January 10, 2022
50% on January 10, 2021 and 50% on January 10, 2022

Balance at 
December 31, 2020

$

$

430,000 
324,000 
125,000 
163,000 
1,042,000 
(521,000)
521,000 

(A) On December 23, 2019, we awarded Rory Cutaia, our Chief Executive Officer and Jeff Clayborne, our Chief Financial Officer annual incentive compensation of $430,000
and $125,000, respectively, for services rendered. We have determined that it is in our  best interest and in the best interest of our stockholders to defer payments to Messrs.
Cutaia and Clayborne. We will pay 50% of the annual incentive compensation on January 10, 2021 and the remaining 50% on January 10, 2022. Subsequent to December 31,
2020, the Company paid $215,000 of the amount due and will pay the remaining $63,000 during 2021.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
    
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
  
 
 
    
 
  
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(B) On December 23, 2019, we awarded Rory Cutaia, our Chief Executive Officer and Jeff Clayborne, our Chief Financial Officer a bonus for the successful up-listing to The
NASDAQ Capital Market and the acquisition of Verb Direct totaling $324,000 and $162,000,  respectively. We have determined that it is in our best interest and in the best
interest of our stockholders to defer payments to Messrs. Cutaia and Clayborne. We will pay 50% of these awards on January 10, 2021 and the remaining 50% on January 10,
2022. Subsequent to December 31, 2020, the Company paid $162,000 of the amount due and will pay the remaining $82,000 during 2021.

28

Advance on Future Receipts

We had the following related parties notes payable as of December 31, 2020:

Note

Issuance Date

Maturity Date

Interest 
Rate

Original Borrowing    

Balance at 
December 31, 2020

Note 3 (A)
Note 4 (A)
Total
Debt discount
Net

June 30, 2020
June 30, 2020

February 25, 2021
February 25, 2021

10% 
10% 

$

$

506,000   
506,000   
1,012,000   

$

$

89,000 
88,000 
177,000 
(67,000)
110,000 

(A) On June  30,  2019,  we  received  two  secured  advances  from  an  unaffiliated  third  party  totaling  $727,000  for  the  purchase  of  future receipts/revenues  of  $1,012,000
Pursuant to the terms of the agreement the unaffiliated third-party will auto withdraw an aggregate of $6,000 from our operating account each banking day. The term of
the agreement extends until the advances are paid in full. We may pay off either note for $446,000 if paid within 30 days of funding; for $465,000 if paid between 31 and
60 days of funding; or for $484,000 if paid within 61 to 90 days of funding.

Critical Accounting Policies

Our financial statements have been prepared in accordance with GAAP, which require that we make certain assumptions and estimates that affect the reported amounts of assets
and liabilities at the date of the financial statements and the reported amounts of net revenue and expenses during each reporting period.

Use of Estimates

The  preparation  of  financial  statements  in  conformity  with  GAAP  requires  management  to  make  estimates  and  assumptions  that  affect  the  reported  amounts  of  assets  and
liabilities  at  the  date  of  the  financial  statements,  and  the  reported  amounts  of  revenues  and  expenses  during  the  reported  periods.  Significant  estimates  include  valuation  of
derivative liability, valuation of debt and equity instruments, share-based compensation arrangements and long-lived assets. Amounts could materially change in the future.

Derivative Financial Instruments

The  Company  evaluates  its  financial  instruments  to  determine  if  such  instruments  are  derivatives  or  contain  features  that  qualify  as  embedded  derivatives.  For  derivative
financial instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is then re-valued at each reporting date, with changes
in the fair value reported in the consolidated statements of operations. The classification of derivative instruments, including whether such instruments should be recorded as
liabilities or as equity, is evaluated at the end of each reporting period. Derivative instrument liabilities are classified in the balance sheet as current or non-current based on
whether or not net-cash settlement of the derivative instrument could be required within 12 months of the balance sheet date.

We  use  Level  2  inputs  for  our  valuation  methodology  for  the  derivative  liabilities  as  their  fair  values  were  determined  by  using  a  Binomial  pricing  model.  Our  derivative
liabilities are adjusted to reflect fair value at each period end, with any increase or decrease in the fair value being recorded in results of operations as adjustments to fair value of
derivatives.

29

Share Based Payment

We issue stock options, common stock, and equity interests as share-based compensation to employees and non-employees. We account for our share-based compensation to
employees in accordance with FASB ASC 718 “Compensation – Stock Compensation.” Stock-based compensation cost is measured at the grant date, based on the estimated
fair value of the award, and is recognized as expense over the requisite service period. We value stock compensation based on the market price on the measurement date.

We value stock options using the Black-Scholes option pricing model. Assumptions used in the Black-Scholes model to value options issued during the years ended December
31, 2020 and 2019 are as follows:

Expected life in years
Stock price volatility
Risk free interest rate
Expected dividends
Forfeiture rate

Year Ended
December 31, 
2020

Year Ended
December 31, 
2019

3.0, 4.0 and 5.0 

1.0, 2.0 and 5.0 

255%-271%  
0.17-0.39%  
0%  
21.2 – 21.3%  

180%-414%
1.51-2.75%
0%
22.48%

The risk-free interest rate was based on rates established by the Federal Reserve Bank. We use the historical volatility of our common stock to estimate the future volatility for
our common stock. The expected dividend yield was based on the fact that we have not customarily paid dividends in the past and do not expect to pay dividends in the future.

30

Recently Issued Accounting Pronouncements

For a summary of our recent accounting policies, please refer to Note 2, Summary of Significant Accounting Policies, of the Notes to Financial Statements commencing on page
F-10 of this Annual Report for management’s discussion as to the impact of recent accounting pronouncements.

 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
    
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Not applicable.

 ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

Reference is made to the financial statements, which begin on page F-1 of this Annual Report.

 ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE

None.

 ITEM 9A. CONTROLS AND PROCEDURES

Evaluation of Disclosure Controls and Procedures

We maintain disclosure controls and procedures as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act, that are designed to ensure that information required to be
disclosed in our reports under the Exchange Act, is recorded, processed, summarized, and reported within the time periods specified in the SEC’s rules and forms, and that such
information is accumulated and communicated to our management, including our principal executive officer and our principal financial officer, as appropriate, to allow timely
decisions regarding required disclosure.

We carried out an evaluation under the supervision and with the participation of our management, including our principal executive officer and principal financial officer, of the
effectiveness  of  our  disclosure  controls  and  procedures  (as  defined  in  Rule  13a-15(e)  and  15d-  15(e)  under  the  Exchange Act)  as  of  December  31,  2020.  Based  on  this
evaluation, our principal executive officer and principal financial officer concluded that our disclosure controls and procedures were effective as of December 31, 2020.

31

Management’s Annual Report on Internal Control over Financial Reporting

Our management is responsible for establishing and maintaining adequate internal control over our financial reporting (as defined in Rule 13a-15(f) under the Exchange Act).
Internal control over financial reporting is a process, including policies and procedures, designed to provide reasonable assurance regarding the reliability of financial reporting
and  the  preparation  of  financial  statements  for  external  reporting  purposes  in  accordance  with  U.S.  generally  accepted  accounting  principles.  Our  management  assessed  our
internal control over financial reporting using the criteria in Internal Control — Integrated Framework (2013), issued by the Committee of Sponsoring Organizations of the
Treadway  Commission  (“COSO”).  Our  system  of  internal  control  over  financial  reporting  is  designed  to  provide  reasonable  assurance  regarding  the  reliability  of  financial
reporting  and  the  preparation  of  financial  statements  for  external  purposes  in  accordance  with  generally  accepted  accounting  principles.  Because  of  its  inherent  limitations,
internal control over financial reporting may not prevent or detect misstatements.

Remediation of Material Weakness in Internal Control over Financial Reporting

Based on our evaluation under the framework issued by COSO, our management concluded that our internal control over financial reporting was ineffective as of December 31,
2019 based on such criteria. Deficiencies existed in the design or operation of our internal control over financial reporting that adversely affected our internal controls and that
may be considered to be material weaknesses. The matters involving internal controls and procedures that our management considered to be material weaknesses were:

(i)

inadequate segregation of duties and effective risk assessment; and

(ii) insufficient staffing resulting in financial statement closing process.

During fiscal 2020, we have taken remediation measures to address the material weaknesses relating to our internal control over financial reporting. Such remediation activities
included the following:

(i)

adoption and implementing the NetSuite ERP (enterprise resource planning) and accounting system;

(ii) updating the documentation of our internal control processes, including performing a formal risk assessment of our financial reporting processes; and

(iii) implementing procedures to ensure segregation of duties and hiring additional resources to ensure appropriate review and oversight.

As a result of the remediation activities and controls in place as of December 31, 2020 described above, we have remediated the previously disclosed material weaknesses.

A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met under all
potential conditions, regardless of how remote, and may not prevent or detect all errors and all fraud. Because of the inherent limitations in all control systems, no evaluation of
controls can provide absolute assurance that all control issues, if any, within the Company have been detected. These inherent limitations include the realities that judgments in
decision-making  can  be  faulty  and  that  breakdowns  can  occur  because  of  a  simple  error  or  mistake.  Our  internal  control  over  financial  reporting  is  designed  to  provide
reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of  financial  statements  for  external  purposes  in  accordance  with  generally  accepted
accounting principles.

Changes in Internal Control over Financial Reporting

Other than the controls implemented to remediate the material weaknesses noted above, there were no additional, there were no additional changes in our internal control over
financial  reporting  (as  defined  in  Rules  13a-15(f)  and  15d-15(f)  under  the  Exchange Act)  during  the  year  ended  December  31,  2020  that  have  materially  affected,  or  are
reasonably likely to materially affect, our internal control over financial reporting.

 ITEM 9B. OTHER INFORMATION

None.

 ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

32

 PART III

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Directors and Executive Officers

Each  of  our  directors  holds  office  until  the  next  annual  meeting  of  our  stockholders  or  until  his  or  her  successor  has  been  elected  and  qualified,  or  until  his  or  her  death,
resignation, or removal. Our executive officers are appointed by our board of directors and hold office until their death, resignation, or removal from office.

Our directors and executive officers, their ages, positions held, and duration of such, are as follows:

Name

Position Held with Our Company

Age

  Date First Elected or Appointed

Rory J. Cutaia

  Chairman, President, Chief Executive Officer, Secretary, and

Jeffrey R. Clayborne
James P. Geiskopf
Philip J. Bond
Kenneth S. Cragun
Nancy Heinen
Judy Hammerschmidt

Business Experience

Director

  Chief Financial Officer and Treasurer

Lead Director

  Director
  Director
  Director
  Director

65

50
61
64
60
64
66

  October 16, 2014

July 15, 2016
  October 16, 2014

September 10, 2018
September 10, 2018
  December 20, 2019
  December 20, 2019

The  following  is  a  brief  account  of  the  education  and  business  experience  of  directors  and  executive  officers  during  at  least  the  past  five  years,  indicating  their  principal
occupation during the period, the name and principal business of the organization by which they were employed, and certain of their other directorships:

Rory J. Cutaia, Chairman of the Board, President, Chief Executive Officer, and Secretary

Rory  J.  Cutaia  has  served  as  our  Chairman  of  the  Board,  Chief  Executive  Officer,  President,  Secretary,  and  Treasurer  since  the  formation  of  CMG,  in  which  roles  he  has
continued to serve through our October 2014 acquisition of bBooth USA to the present. Mr. Cutaia founded CMG in 2012 and bBooth, Inc. in 2014. In May 2014, CMG and
bBooth, Inc. merged and became known as bBoothUSA, which entity was acquired in October 2014 by GSD, our predecessor. Prior to that, from October 2006 to August 2011,
he was a partner and Entrepreneur-in-Residence at Corinthian Capital Group, Inc. (“Corinthian”), a private equity fund based in New York City that invested in middle-market,
U.S.  based  companies.  During  his  tenure  at  Corinthian,  from  June  2008  to  October  2011,  Mr.  Cutaia  was  the  co-founder  and  Executive  Chairman  of Allied  Fiber,  Inc.,  a
company engaged in the construction of a nation-wide fiber-optic network, and from June 2007 to August 2011, Mr. Cutaia was the Chief Executive Officer of GreenFields
Coal  Company,  a  company  engaged  in  the  deployment  of  technology  to  recycle  coal  waste  and  clean-up  coal  waste  sites.  Before  joining  Corinthian,  from  January  2000  to
October 2006, he founded and was the Chairman and Chief Executive Officer of The Telx Group, Inc. (“Telx”), a company engaged in the telecom carrier inter-connection, co-
location, and data center business, which he sold in 2006. Before founding Telx, he was a practicing lawyer with Shea & Gould, a prominent New York City law firm. Mr.
Cutaia obtained his Juris Doctorate degree from the Fordham University School of Law in 1985 and his Bachelor of Science, magna cum laude, in business management from
the New York Institute of Technology in 1982.

We  believe  that  Mr.  Cutaia  is  qualified  to  serve  on  our  board  of  directors  because  of  his  knowledge  of  our  current  operations,  in  addition  to  his  education  and  business
experiences described above.

33

Jeffrey R. Clayborne, Chief Financial Officer and Treasurer

Jeffrey R. Clayborne has served as our Chief Financial Officer since July 15, 2016. Mr. Clayborne is an experienced finance professional with an entrepreneurial spirit and
proven record of driving growth and profit for both Fortune 50 and start-up companies. Prior to joining our company, Mr. Clayborne served as Chief Financial Officer and a
consultant with Breath Life Healing Center from August 2015 to July 2016. From September 2014 to August 2015, he served as Vice President of Business Development of
Incroud, Inc and from May 2012 to September 2014, Mr. Clayborne served as President of Blast Music, LLC. Prior to this, Mr. Clayborne was employed by Universal Music
Group  where  he  served  as  Vice  President,  Head  of  Finance  &  Business  Development  for  Fontana,  where  he  managed  the  financial  planning  and  analysis  of  the  sales  and
marketing division and led the business development department. He also served in senior finance positions at The Walt Disney Company, including Senior Finance Manager at
Walt Disney International, where he oversaw financial planning and analysis for the organization in 37 countries. Mr. Clayborne began his career as a CPA at McGladrey &
Pullen LLP (now, RSM US LLP), then at KPMG Peat Marwick (now, KPMG). He brings with him more than 25 years of experience in all aspects of strategy, finance, business
development, negotiation, and accounting. Mr. Clayborne earned his Master of Business Administration degree from the University of Southern California, with high honors.

James P. Geiskopf, Director

James P. Geiskopf has served as one of our directors since the formation of bBooth USA, in which role he has continued to serve through our October 2014 acquisition of
bBooth USA by GSD, our predecessor, to the present. He also serves as our Lead Director. Mr. Geiskopf has 32 years of experience leading companies in the services industry.
From 1975 to 1986, Mr. Geiskopf served as the Chief Financial Officer of Budget Rent a Car of Fairfield California and from 1986 to 2007, he served as its President and Chief
Executive Officer. In 2007, he sold the franchise. Mr. Geiskopf served on the Board of Directors of Suisun Valley Bank from 1986 to 1993 and also served on the Board of
Directors of Napa Valley Bancorp from 1991 to 1993, which was sold to a larger institution in 1993. Since 2014, Mr. Geiskopf has served on the board of directors of Currency
Works, Inc., a public company that trades on the OTCQB. From  June  2013  to  March  16,  2017,  the  date  of  his  resignation,  Mr.  Geiskopf  served  as  a  director  of  Electronic
Cigarettes  International  Group,  Ltd.,  or  ECIG,  a  Nevada  corporation,  whose  common  stock  was  quoted  on  the  over-the-counter  market.  ECIG  filed  a  voluntary  petition  for
relief under the provisions of Chapter 7 of Title 11 of the United States Code on March 16, 2017.

Mr. Geiskopf has significant and lengthy business experience including building, operating, and selling companies, serving on the boards of directors for several banks, and
serving  as  a  director  and  officer  of  several  public  companies.  In  these  roles  he  acquired  substantial  business  management,  strategic,  operational,  human  resource,  financial,
disclosure, compliance, and corporate governance skills. These were the primary reasons that we concluded that he should serve as one of our directors.

Philip J. Bond, Director

Philip  J.  Bond  was  appointed  as  one  of  our  directors  effective  September  10,  2018.  On  the  same  date,  he  was  appointed  as  Chairman  of  the  Governance  and  Nominating
Committee  and  to  serve  on  the Audit,  Compensation,  and  Governance  and  Nominating  Committees.  In  2018,  Mr.  Bond  co-founded  Potomac  International  Partners,  Inc.,  a
multidisciplinary consulting firm and currently serves as its President of Government Affairs. In 2009, TechAmerica, a U.S.-based technology trade association, was formed
from  the  merger  of  AeA,  the  Cyber  Security  Industry  Alliance,  the  Government  Electronics  &  Information  Technology  Association,  and  the  Information  Technology
Association of America. Mr. Bond was appointed as the President of TechAmerica at the date of the merger, and later, in 2010, was appointed as its Chief Executive Officer.
Prior to the merger, Mr. Bond served as the President and Chief Executive Officer of Information Technology Association of America from 2006 to 2008. From 2001 to 2005,
Mr. Bond served as Undersecretary of Technology in the U.S. Department of Commerce for Technology. From 2002 to 2003, Mr. Bond served concurrently as Chief of Staff to
Commerce  Secretary  Donald  Evans.  In  his  dual  role,  he  worked  closely  with  Secretary  Evans  to  increase  market  access  for  U.S.  goods  and  services  and  further  advance
America’s technological leadership at home and abroad. Mr. Bond oversaw the operations of the National Institute of Standards and Technology, the Office of Technology
Policy, and the National Technical Information Service. During his tenure, the Technology Administration was the pre-eminent portal between the federal government and U.S.
technology. Earlier in his career, Mr. Bond served as Senior Vice President of Government Relations for Monster Worldwide, the world’s largest online career site, and General
Manager  of  Monster  Government  Solutions.  Mr.  Bond  also  served  as  Director  of  Federal  Public  Policy  for  the  Hewlett-Packard  Company;  Senior  Vice  President  for

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Government Affairs and Treasurer of the Information Technology Industry Council; as Chief of  Staff  to  the  late  Congresswoman  Jennifer  Dunn  (R-WA);  Principal  Deputy
Assistant Secretary of Defense for Legislative Affairs; Chief of Staff and Rules Committee Associate for Congressman Bob McEwen (R-OH); and as Special Assistant to the
Secretary of Defense for Legislative Affairs. Mr. Bond is a graduate of Linfield College in Oregon and now serves on the school’s board of trustees.

34

Mr. Bond has extensive experience in Washington D.C., where he is recognized for his leadership roles in the Executive branch of the government of the United States, at major
high technology companies, and most recently as the Chief Executive Officer of TechAmerica, the largest technology advocacy association in the United States. Mr. Bond’s
unique leadership experience and expertise in government relations, were the primary reasons that we concluded that he should serve as one of our directors.

Kenneth S. Cragun, Director

Kenneth S. Cragun was appointed as one of our directors effective September 10, 2018. On the same date, he was appointed as Chairman of the Audit Committee, and to serve
on the Compensation and Governance and Nominating Committees. Mr. Cragun was appointed as Chief Financial Officer of Ault Global Holdings, Inc. a diversified holding
company, on August 19, 2020. Prior to his appointment as Chief Financial Officer, Mr. Cragun served as Ault Global Holdings’ Chief Accounting Officer since October 1,
2018, and since January 2019, as the Chief Financial Officer and Treasurer for Alzamend Neuro, Inc., a biopharma company. Mr. Cragun also serves as a partner of Hardesty,
LLC, a national executive services firm. He has been a partner of its Southern California Practice since October 2016. From January  2018  to  September  2018,  Mr.  Cragun
served  as  the  Chief  Financial  Officer  of  CorVel  Corporation,  or  CorVel.  CorVel  is  an  Irvine,  California-based  national  provider  of  workers’  compensation  solutions  for
employers, third-party administrators, insurance companies, and government agencies. Mr. Cragun is a two-time finalist for the Orange County Business Journal’s “CFO of the
Year  –  Public  Companies”  and  has  more  than  30  years  of  experience,  primarily  in  the  technology  industry.  He  served  as  Chief  Financial  Officer  of  two  NASDAQ-listed
companies: Local Corporation (April 2009 to September 2016), formerly based in Irvine, California, which operated a U.S. top 100 website “Local.com” and, in June 2015,
filed a voluntary petition in the United States Bankruptcy Court for the Central District of California seeking relief under the provisions of Chapter 11 of Title 11 of the United
States Code, or Bankruptcy Code, and Modtech Holdings, Inc. (June 2006 to March 2009), formerly based in Perris, California Mr. Cragun received his B.S. in Accounting
from Colorado State University-Pueblo.

Mr. Cragun’s industry experience is vast with extensive experience in fast-growth environments and building teams in more than 20 countries. Mr. Cragun has led multiple
financing transactions, including IPOs, PIPEs, convertible debt, term loans, and lines of credit. For these reasons, we believe that he will provide additional breadth and depth to
our board of directors.

Nancy Heinen, Director

Nancy Heinen was appointed as one of our directors effective December 20, 2019. Ms. Heinen is currently a board member, investor, strategy consultant, and startup advisor
with more than 25 years of experience in senior executive roles in Silicon Valley. In 1997, she was recruited by Steve Jobs to join the executive team of Apple Inc. (“Apple”),
and  assisted  in  its  turnaround.  During  Ms.  Heinen’s  tenure  at Apple,  her  responsibilities  included  all  legal  matters,  including  intellectual  property  litigation,  acquisitions,
corporate governance, and securities compliance, as well as global government affairs and corporate security. Previously, she served as General Counsel of NeXT Software,
Inc., and Associate General Counsel at Tandem Computers, Inc. Ms. Heinen currently acts as Board Chair of First Place for Youth, is a board member and past board chair of
SV2 – Silicon Valley Social Venture Fund, and serves on the advisory boards of Illuminate Ventures, University of California, Berkeley Center for Law and Business, and the
Northern California Innocence Project. Ms. Heinen received her B.A. and J.D. from the University of California at Berkeley.

We believe that Ms. Heinen’s legal experience, coupled with her senior executive experience, will provide a benefit to us, our stockholders, and our board of directors.

35

Judy Hammerschmidt, Director

Judy Hammerschmidt was appointed as one of our directors effective December 20, 2019. Ms. Hammerschmidt has spent the last 37 years as an international attorney. She
began her career as a Special Assistant to two Attorneys General of the United States, focusing on international matters of interest to the U.S. government, including negotiating
treaties and agreements with foreign governments. She then joined Dickstein, Shapiro & Morin, LLP, a Washington, D.C. firm, where she represented companies around the
world as they expanded internationally in highly regulated environments. Her clients included Guess? Inc., Pfizer Inc., Merck & Co., Inc., the Receiver for Bank of Credit and
Commerce  International  of  the  United  Arab  Emirates,  Recycled  Paper  Products,  Inc.,  and  Herbalife  Nutrition  Ltd.  (“Herbalife”).  She  provided  structuring,  growth,  and
regulatory  advice  for  these  and  other  companies.  She  joined  Herbalife  as  Vice  President  and  General  Counsel  of  Europe  in  1994,  becoming  Executive  Vice  President  and
International  Chief  Counsel  in  1996.  In  2002,  she  was  part  of  the  management  group  that  sold  Herbalife.  Since  that  time,  she  has  served  as  outside  counsel  to  a  series  of
entrepreneurial companies looking to expand internationally, primarily in the food and drug/nutritional supplements space. In addition, Ms. Hammerschmidt was a Principal in
JBT, LLC, a privately held company that owned “mindful dining” restaurants in the Washington, D.C. area. Those properties were sold in 2010. She expects to continue to act
as outside counsel for small companies while serving on our board of directors. We believe that Ms. Hammerschmidt’s legal experience, generally, and her experience with
certain of her previous or client relationships, specifically, will provide a benefit to us, our stockholders, and our board of directors.

Family Relationships

There are no family relationships among any of our directors or executive officers.

Delinquent Section 16(a) Reports

Section 16(a) of the Exchange Act requires our officers and directors and persons who beneficially own more than 10% of the outstanding shares of our common stock to file
reports of ownership and changes in ownership concerning their shares of our common stock with the SEC and to furnish us with copies of all Section 16(a) forms they file. We
are required to disclose delinquent filings of reports by such persons.

Based solely on the copies of such reports and amendments thereto received by us, or written representations that no filings were required, we believe that all Section 16(a) filing
requirements applicable to our executive officers and directors and 10% stockholders were met for the year ended December 31, 2020, except as set forth below.

Mr. Cutaia acquired an aggregate 250,000 pre-split options to purchase our common stock on January 8, 2019 and filed the Form 4 on January 11, 2019.

Corporate Governance

Code of Ethics

In 2014, our board of directors approved and adopted a code of ethics and business conduct for directors, senior officers, and employees, or code of ethics, that applies to all of
our  directors,  officers,  and  employees,  including  our  principal  executive  officer  and  principal  financial  officer.  The  code  of  ethics  addresses  such  individuals’  conduct  with
respect to, among other things, conflicts of interests; compliance with applicable laws, rules, and regulations; full, fair, accurate, timely, and understandable disclosure by us;
competition and fair dealing; corporate opportunities; confidentiality; protection and proper use of our assets; and reporting suspected illegal or unethical behavior. The code of
ethics is available on our website at https://www.verb.tech/investor-relations/governance/code-of-ethics.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Audit Committee and Audit Committee Financial Expert

On August 14, 2018, our board of directors amended and restated the Audit Committee charter to govern the Audit Committee. Currently, Messrs. Geiskopf, Bond, and Cragun
(Chairman) serve on the Audit Committee and each meets the independence requirements of The NASDAQ Capital Market and the SEC. Mr. Cragun qualifies as an “audit
committee financial expert.”

36

The Audit  Committee  charter  requires  that  each  member  of  the Audit  Committee  meet  the  independence  requirements  of  The  NASDAQ  Capital  Market  and  the  SEC  and
requires the Audit Committee to have at least one member that qualifies as an “audit committee financial expert.” In addition to the enumerated responsibilities of the Audit
Committee  in  the Audit  Committee  charter,  the  primary  function  of  the Audit  Committee  is  to  assist  the  board  of  directors  in  its  general  oversight  of  our  accounting  and
financial  reporting  processes,  audits  of  our  financial  statements,  and  internal  control  and  audit  functions.  The  Audit  Committee  charter  can  be  found  online  at
https://www.verb.tech/investor-relations/governance/audit.

Compensation Committee

On August 14, 2018, our board of directors approved and adopted a charter to govern the Compensation Committee. Currently, Messrs. Geiskopf (Chairman), Bond, Cragun,
Heinen, and Hammerschmidt serve as members of the Compensation Committee and each meets the independence requirements of The NASDAQ Capital Market and the SEC,
qualifies as a “non-employee director” within the meaning of Rule 16b-3 under the Exchange Act, and qualifies as an outside director within the meaning of Section 162(m) of
the Internal Revenue Code of 1986, as amended. In addition to the enumerated responsibilities of the Compensation Committee in the Compensation Committee charter, the
primary function of the Compensation Committee is to oversee the compensation of our executives, produce an annual report on executive compensation for inclusion in our
proxy statement, if and when required by applicable laws or regulations, and advise our board of directors on the adoption of policies that govern our compensation programs.
The Compensation Committee charter may be found online at https://www.verb.tech/investor-relations/governance/compensation-committee.

Governance and Nominating Committee

On  August  14,  2018,  our  board  of  directors  approved  and  adopted  a  charter  to  govern  the  Governance  and  Nominating  Committee.  Currently,  Messrs.  Geiskopf,  Bond
(Chairman),  Cragun,  Heinen,  and  Hammerschmidt  serve  as  members  of  the  Governance  and  Nominating  Committee  and  each  meets  the  independence  requirements  of  The
NASDAQ Capital Market and the SEC. The Governance and Nominating Committee charter requires that each member of the Governance and Nominating Committee meet the
independence requirements of The NASDAQ Capital Market and the SEC. In addition to the enumerated responsibilities of the Governance and Nominating Committee in the
Governance and Nominating Committee charter, the primary function of the Governance and Nominating Committee is to determine the slate of director nominees for election
to the board of directors, to identify and recommend candidates to fill vacancies occurring between annual stockholder meetings, to review our policies and programs that relate
to matters of corporate responsibility, including public issues of significance to us and our stockholders, and any other related matters required by federal securities laws. The
charter of the Governance and Nominating Committee may be found online https://www.verb.tech/investor-relations/governance/governance-and-nominating-committee.

Compensation Committee Interlocks and Insider Participation

No  interlocking  relationship  exists  between  our  board  of  directors  and  the  board  of  directors  or  compensation  committee  of  any  other  company,  nor  has  any  interlocking
relationship existed in the past.

Orientation and Continuing Education

We have an informal process to orient and educate new directors to the board regarding their role on the board, our committees and our directors, as well as the nature and
operations of our business. This process provides for an orientation with key members of the management staff, and further provides access to materials necessary to inform
them of the information required to carry out their responsibilities as a board member. This information includes the most recent board approved budget, the most recent annual
report, copies of the audited financial statements and copies of the interim quarterly financial statements.

The  board  does  not  provide  continuing  education  for  its  directors.  Each  director  is  responsible  to  maintain  the  skills  and  knowledge  necessary  to  meet  his  obligations  as  a
director.

37

Nomination of Directors

As of March 26, 2020, we had not effected any material changes to the procedures by which our stockholders may recommend nominees to our board of directors. Our board of
directors does not have a policy with regards to the consideration of any director candidates recommended by our stockholders. Our board of directors has determined that it is
in the best position to evaluate our requirements as well as the qualifications of each candidate when the board considers a nominee for a position on our board of directors.
Accordingly,  we  do  not  currently  have  any  specific  or  minimum  criteria  for  the  election  of  nominees  to  our  board  of  directors  and  we  do  not  have  any  specific  process  or
procedure for evaluating such nominees. Our board of directors assesses all candidates, whether submitted by management or stockholders, and makes recommendations for
election or appointment. If stockholders wish to recommend candidates directly to our board, they may do so by sending communications to our president at the address on the
cover  page  of  this Annual  Report.  If  stockholders  wish  to  recommend  candidates  directly  to  our  board,  they  may  do  so  by  sending  communications  to  the  president  of  our
company at the address on the cover of this Annual Report.

Other Board Committees

Other than our Audit Committee, Compensation Committee, and Governance and Nominating committee, we have no committees of our board of directors. We do not have any
defined policy or procedure requirements for our stockholders to submit recommendations or nominations for directors.

Assessments

The  board  intends  that  individual  director  assessments  be  conducted  by  other  directors,  taking  into  account  each  director’s  contributions  at  board  meetings,  service  on
committees, experience base, and their general ability to contribute to one or more of our major needs. However, due to our stage of development and our need to deal with
other urgent priorities, the board has not yet implemented such a process of assessment.

 ITEM 11. EXECUTIVE COMPENSATION

Summary Compensation Table

The table and discussion below present compensation information for our following executive officers, which we refer to as our “named executive officers”:

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
● Rory J. Cutaia, our Chairman, President, Chief Executive Officer, and Secretary; and

●

Jeffrey R. Clayborne, our Chief Financial Officer.

38

Name and Principal Position

Year

Salary
($)

Bonus
($)

2020  
2019  

  452,000   
  476,000   

  590,000(4)  
  754,000(7)  

Stock
Awards(1)
($)
722,000(5)  
752,000(8)  

Option
Awards(2)
($)

All Other
Compensation
($)

-   
959,000   

          -   
-   

Total
($)
  1,764,000(6)
  2,941,000(6)

2020  
2019  

  234,000   
  173,000   

  150,000(10) 
  287,000(13) 

391,000(11) 
496,000(14) 

-   
338,000   

-   
-   

775,000(12)
  1,294,000(12)

Rory J. Cutaia(3)

Jeffrey R. Clayborne(9)

(1) For valuation purposes, the dollar amount shown is calculated based on the market price of our common stock on the grant dates. The number of shares granted, the grant

date, and the market price of such shares for each named executive officer is set forth below.

(2) For valuation assumptions on stock option awards, refer to Note 2 of our audited consolidated financial statements for the year ended December 31, 2020 of this Annual
Report. The disclosed amounts reflect the fair value of the stock option awards that were granted during fiscal years ended December 31, 2020 and 2019 in accordance with
FASB ASC Topic 718.

(3) Mr. Cutaia was appointed as Chairman of the Board, President, Chief Executive Officer, Secretary, and Treasurer on October 16, 2014.

(4) Represents an annual incentive bonus of (i) $490,000 for the successful closing of our March 31, 2020 private placement and (ii) $100,000 for the July 24, 2020 underwritten

public offering of our common stock.

(5) Represents an annual incentive bonus of (i) 471,698 restricted stock units for the successful closing of our March 31, 2020 private placement (ii) 166,365 restricted stock
units  for the July 24, 2020 underwritten public offering of our common stock, and (iii) 31,030 restricted stock units as part of the Company’s COVID-19 Full Employment
and Cash Preservation Plan.

(6) As of December 31, 2020 and 2019, Mr. Cutaia had accrued but unpaid compensation equal to $697,000 and $207,000, respectively.

(7) Represents an annual incentive bonus of (i) $430,000 for up-listing to The NASDAQ Capital Market and (ii) $324,000 for the acquisition of Verb Direct.

(8) Represents an annual incentive bonus of (i) 352,827 restricted stock awards for up-listing to The NASDAQ Capital Market and (ii) 200,000 restricted stock awards for the

acquisition of Verb Direct.

(9) Mr. Clayborne was appointed as Chief Financial Officer on July 15, 2016.

(10) Represents an annual incentive bonus of (i) $125,000 for the successful closing our March 31, 2020 private placement and (ii) $25,000 for the July 24, 2020 underwritten

public offering of our common stock.

(11) Represents an annual incentive bonus of (i) 283,019 restricted stock units for the successful closing of our March 31, 2020 private placement, (ii) 63,288 restricted stock
units for the July 24, 2020 underwritten public offering of our common stock, and (iii) 16,303 restricted stock units as part of the Company’s COVID-19 Full Employment
and Cash Preservation Plan.

(12) As of December 31, 2020 and 2019, Mr. Clayborne had accrued but unpaid compensation equal to $125,000 and $0, respectively.

(13) Represents an annual incentive bonus of (i) $125,000 for up-listing to The NASDAQ Capital Market and (ii) $162,000 for the acquisition of Verb Direct.

(14) Represents an annual incentive bonus of (i) 264,620 restricted stock awards for up-listing to The NASDAQ Capital Market and (ii) 100,000 restricted stock awards and the

acquisition of Verb Direct.

Narrative Disclosure to Summary Compensation Table

The following is a discussion of the material information that we believe is necessary to understand the information disclosed in the foregoing Summary Compensation Table.

39

Rory J. Cutaia

On December 20, 2019, we entered into an executive employment agreement with Mr. Cutaia. The employment agreement is for a four-year term, and can be extended for
additional  one-year  periods.  In  addition  to  certain  payments  due  to  Mr.  Cutaia  upon  termination  of  employment,  the  employment  agreement  contains  customary  non-
competition, non-solicitation, and confidentiality provisions. Mr. Cutaia is entitled to an annual base salary of $430,000, which shall not be subject to reduction during the initial
term, but will be subject to annual reviews and increases, if and as approved in the sole discretion of our board of directors, after it has received and reviewed advice from the
Compensation Committee (who may or may not utilize the services of its outside compensation consultants, as it shall determine under the circumstances). In addition, Mr.
Cutaia is eligible to receive performance-based cash and/or stock bonuses upon attainment of performance targets established by our board of directors in its sole discretion,
after  it  has  received  and  reviewed  advice  from  the  Compensation  Committee  (who  may  or  may  not  utilize  the  services  of  its  outside  compensation  consultants,  as  it  shall
determine under the circumstances). We must make annual equity grants to Mr. Cutaia as determined by our board of directors in its sole discretion, after it has received and
reviewed  advice  from  the  Compensation  Committee  (who  may  or  may  not  utilize  the  services  of  its  outside  compensation  consultants,  as  it  shall  determine  under  the
circumstances). Finally, Mr. Cutaia is eligible for certain other benefits, such as health, vision, and dental insurance, life insurance, and 401(k) matching.

Mr. Cutaia earned total cash compensation for his services to us in the amount of $452,000 and $476,000 for the fiscal years ending December 31, 2020 and 2019, respectively.

In fiscal 2020, Mr. Cutaia earned an annual incentive bonus totaling $490,000.

On April 10, 2020, we granted Mr. Cutaia a restricted stock unit totaling $37,000 payable in 31,030 shares of our common stock as part of the Company’s COVID-19 Full
Employment and Cash Preservation Plan. The restricted stock unit vested on July 15, 2020 at the completion of the plan. The price per share was $1.198, which was the 21-day
volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The NASDAQ Capital Market on the day of issuance was
$1.47 and was used to calculate fair market value.

 
 
 
 
 
 
 
   
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
  
 
 
    
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
On  July  29,  2020,  Mr.  Cutaia  earned  an  incentive  bonus  totaling  $100,000  for  the  successful  closing  of  our  March  31,  2020  private  placement  and  the  July  24,  2020
underwritten public offering of our common stock, respectively.

On July 29, 2020, we granted Mr. Cutaia a restricted stock unit totaling $500,000 payable in 471,698 shares of our common stock. The restricted stock unit is subject to a four-
year vesting period, with 25% of the award vesting on the first, second, third, and fourth anniversaries from the grant date. The price per share as reported by The NASDAQ
Capital Market on the day of issuance was $1.06 and was used to calculate fair market value.

On July 29, 2020, we granted Mr. Cutaia a restricted stock unit totaling $176,000 payable in 166,365 shares of our common stock. The restricted stock unit vested on grant date.
The price per share as reported by The NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market value.

In fiscal 2019, Mr. Cutaia earned an annual incentive bonus totaling $430,000 and $324,000 for up-listing to The NASDAQ Capital Market and the acquisition of Verb Direct,
respectively. We have determined that it is in our best interest and in the best interest of our stockholders to defer payments to Mr. Cutaia. We will pay 50% on January 10, 2021
and the remaining 50% on January 9, 2022.

On January 9, 2019, we granted Mr. Cutaia a stock option to purchase up to 16,667 shares of our common stock at an exercise price of $4.35 per share. Half the option vested
on the grant date, and the remaining half vested on January 9, 2020. The option will expire on January 8, 2024.

On December 23, 2019, we granted Mr. Cutaia a restricted stock award totaling $400,000 payable in 352,827 shares of our common stock. The restricted stock award is subject
to a four-year vesting period, with 25% of the award vesting on the first, second, third, and fourth anniversaries from the grant date. The price per share was $1.13, which was
the  30-day  volume  weighted  average  price  as  reported  by  The  NASDAQ  Capital  Market.  The  price  per  share  as  reported  by  The  NASDAQ  Capital  Market  on  the  day  of
issuance was $1.36 and was used to calculate fair market value.

On  December  23,  2019,  we  granted  Mr.  Cutaia  a  restricted  stock  award  totaling  $272,000  payable  in  200,000  shares  of  our  common  stock  for  up-listing  to  The  NASDAQ
Capital Market and the acquisition of Verb Direct. The restricted stock award vests 25% on the grant date and 25% on the first, second, and third anniversaries from the grant
date. The price per share was $1.13, which was the 30-day volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The
NASDAQ Capital Market on the day of issuance was $1.36 and was used to calculate fair market value.

On December 23, 2019, we granted Mr. Cutaia a stock option to purchase up to 332,730 shares of our common stock at an exercise price of $1.13 per share. The option is not
currently vested, but will vest in full on January 10, 2021, and will expire on January 10, 2021. On December 23, 2019, we granted Mr. Cutaia a stock option to purchase up to
332,730 shares of our Common Stock at an exercise price of $1.13 per share. The option is not currently vested, but will vest in full on January 10, 2022, and will expire on
January 10, 2022.

As of December 31, 2020 and 2019, Mr. Cutaia had accrued but unpaid compensation equal to $697,000 and $207,000, respectively.

40

Jeffrey R. Clayborne

Mr.  Clayborne  earned  total  cash  compensation  for  his  services  to  us  in  the  amount  of  $234,000  and  $173,000  for  the  fiscal  years  ending  December  31,  2020  and  2018,
respectively.

In fiscal 2020, Mr. Clayborne earned an annual incentive bonus totaling $125,000.

On April 10, 2020, we granted Mr. Clayborne a restricted stock unit totaling $20,000 payable in 16,303 shares of our common stock as part of the Company’s COVID-19 Full
Employment and Cash Preservation Plan. The restricted stock unit vested on July 15, 2020 at the completion of the plan. The price per share was $1.198, which was the 21-day
volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The NASDAQ Capital Market on the day of issuance was
$1.47 and was used to calculate fair market value.

On  July  29,  2020,  Mr.  Clayborne  earned  an  incentive  bonus  totaling  $25,000  for  the  successful  closing  of  our  March  31,  2020  private  placement  and  the  July  24,  2020
underwritten public offering of our common stock, respectively.

On July 29, 2020, we granted Mr. Clayborne a restricted stock unit totaling $300,000 payable in 283,019 shares of our common stock. The restricted stock unit is subject to a
four-year  vesting  period,  with  25%  of  the  award  vesting  on  the  first,  second,  third,  and  fourth  anniversaries  from  the  grant  date.  The  price  per  share  as  reported  by  The
NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market value.

On July 29, 2020, we granted Mr. Clayborne a restricted stock unit totaling $67,000 payable in 63,288 shares of our common stock. The restricted stock unit vested on grant
date. The price per share as reported by The NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market value.

In fiscal 2019, Mr. Clayborne earned an annual incentive bonus totaling $125,000 and $162,000 for up-listing to The NASDAQ Capital Market and the acquisition of Verb
Direct, respectively. We have determined that it is in our best interest and in the best interest of our stockholders to defer payments to Mr. Clayborne. We will pay 50% on
January 10, 2021 and the remaining 50% on January 10, 2022.

On December 23, 2019, we granted Mr. Clayborne a restricted stock award totaling $300,000 payable in 264,620 shares of our common stock. The restricted stock award is
subject to a four-year vesting period, with 25% of the award vesting on the first, second, third, and fourth anniversaries from the grant date. The price per share was $1.13,
which was the 30-day volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The NASDAQ Capital Market on the
day of issuance was $1.36 and was used to calculate fair market value.

On December 23, 2019, we granted Mr. Clayborne a restricted stock award totaling $136,000 payable in 100,000 shares of our common stock for up-listing to The NASDAQ
Capital Market and the acquisition of Verb Direct. The restricted stock award vests 25% on the grant date and 25% on the first, second, and third anniversaries from the grant
date. The price per share was $1.13, which was the 30-day volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The
NASDAQ Capital Market on the day of issuance was $1.36 and was used to calculate fair market value.

On December 23, 2019, we granted Mr. Clayborne a stock option to purchase up to 126,672 shares of our common stock at an exercise price of $1.13 per share. The option is
not  currently  vested,  but  will  vest  in  full  on  January  10,  2021,  and  will  expire  on  January  10,  2021.  On  December  23,  2019,  we  granted  Mr.  Clayborne  a  stock  option  to
purchase up to 126,672 shares of our common stock at an exercise price of $1.13 per share. The option is not currently vested, but will vest in full on January 10, 2022, and will
expire on January 10, 2022.

As of December 31, 2020 and 2019, Mr. Clayborne had accrued but unpaid compensation equal to $125,000 and $0, respectively.

2019 Omnibus Incentive Plan

On  November  11,  2019,  our  board  of  directors  approved  our  2019  Omnibus  Incentive  Plan,  or  Incentive  Plan,  and  on  December  20,  2019,  our  stockholders  approved  and

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
adopted the Incentive Plan. The material terms of the Incentive Plan are summarized below.

On September 2, 2020, our board of directors approved an additional 8,000,000 shares of our common stock to be authorized for awards granted under the Incentive Plan, and
on October 16, 2020, our stockholders approved the additional 8,000,000 shares of our common stock to be authorized for awards granted under the Incentive Plan.

General

The purpose of the Incentive Plan is to enhance stockholder value by linking the compensation of our officers, directors, key employees, and consultants to increases in the price
of  our  common  stock  and  the  achievement  of  other  performance  objections  and  to  encourage  ownership  in  our  company  by  key  personnel  whose  long-term  employment  is
considered essential to our continued progress and success. The Incentive Plan is also intended to assist us in recruiting new employees and to motivate, retain, and encourage
such employees and directors to act in our stockholders’ interest and share in our success.

41

Term

The Incentive Plan became effective upon approval by our stockholders and will continue in effect from that date until it is terminated in accordance with its terms.

Administration

The Incentive Plan may be administered by our board of directors, a committee designated by it, and/or their respective delegates. Currently, our Compensation Committee
administers  the  Incentive  Plan.  The  administrator  has  the  power  to  determine  the  directors,  employees,  and  consultants  who  may  participate  in  the  Incentive  Plan  and  the
amounts and other terms and conditions of awards to be granted under the Incentive Plan. All questions of interpretation and administration with respect to the Incentive Plan
will be determined by the administrator. The administrator also will have the complete authority to adopt, amend, rescind, and enforce rules and regulations pertaining to the
administration of the Incentive Plan; to correct administrative errors; to make all other determinations deemed necessary or advisable for administering the Incentive Plan and
any award granted under the Incentive Plan; and to authorize any person to execute, on behalf of us, all agreements and documents previously approved by the administrator,
among other items.

Eligibility

Any of our directors, employees, or consultants, or any directors, employees, or consultants of any of our affiliates (except that with respect to incentive stock options, only
employees of us or any of our subsidiaries are eligible), are eligible to participate in the Incentive Plan.

Available Shares

Subject to the adjustment provisions included in the Incentive Plan, a total of 16,000,000 shares of our common stock are authorized for awards granted under the Incentive
Plan. Shares subject to awards that have been canceled, expired, settled in cash, or not issued or forfeited for any reason (in whole or in part), will not reduce the aggregate
number of shares that may be subject to or delivered under awards granted under the Incentive Plan and will be available for future awards granted under the Incentive Plan.

Types of Awards

We may grant the following types of awards under the Incentive Plan: stock awards; options; stock appreciation rights; stock units; or other stock-based awards.

Stock Awards. The Incentive Plan authorizes the grant of stock awards to eligible participants. The administrator determines (i) the number of shares subject to the stock award
or a formula for determining such number, (ii) the purchase price of the shares, if any, (iii) the means of payment for the shares, (iv) the performance criteria, if any, and the
level of achievement versus these criteria, (v) the grant, issuance, vesting, and/or forfeiture of the shares, (vi) restrictions on transferability, and such other terms and conditions
determined by the administrator.

Options. The Incentive Plan authorizes the grant of non-qualified and/or incentive options to eligible participants, which options give the participant the right, after satisfaction
of any vesting conditions and prior to the expiration or termination of the option, to purchase shares of our common stock at a fixed price. The administrator determines the
exercise price for each share subject to an option granted under the Incentive Plan, which exercise price cannot be less than the fair market value (as defined in the Incentive
Plan)  of  our  common  stock  on  the  grant  date.  The  administrator  also  determines  the  number  of  shares  subject  to  each  option,  the  time  or  times  when  each  option  becomes
exercisable, and the term of each option (which cannot exceed ten (10) years from the grant date).

42

Stock Appreciation Rights. The Incentive Plan authorizes the grant of stock appreciation rights to eligible participants, which stock appreciation rights give the participant the
right, after satisfaction of any vesting conditions and prior to the expiration or termination of the stock appreciation right, to receive in cash or shares of our common stock the
excess of the fair market value (as defined in the Incentive Plan) of our common stock on the date of exercise over the exercise price of the stock appreciation right. All stock
appreciation rights under the Incentive Plan shall be granted subject to the same terms and conditions applicable to options granted under the Incentive Plan. Stock appreciation
rights may be granted to awardees either alone or in addition to or in tandem with other awards granted under the Incentive Plan and may, but need not, relate to a specific
option granted under the Incentive Plan.

Stock Unit Awards and Other Stock-Based Awards. In addition to the award types described above, the administrator may grant any other type of award payable by delivery of
our common stock in such amounts and subject to such terms and conditions as the administrator determines in its sole discretion, subject to the terms of the Incentive Plan.
Such awards may be made in addition to or in conjunction with other awards under the Incentive Plan. Such awards may include unrestricted shares of our common stock,
which may be awarded, without limitation (except as provided in the Incentive Plan), as a bonus, in payment of director fees, in lieu of cash compensation, in exchange for
cancellation of a compensation right, or upon the attainment of performance goals or otherwise, or rights to acquire shares of our common stock from us.

Award Limits

Subject to the terms of the Incentive Plan, the aggregate number of shares that may be subject to all incentive stock options granted under the Incentive Plan cannot exceed the
total aggregate number of shares that may be subject to or delivered under awards under the Incentive Plan. Notwithstanding any other provisions of the Incentive Plan to the
contrary, the aggregate grant date fair value (computed as specified in the Incentive Plan) of all awards granted to any non-employee director during any single calendar year
shall not exceed 300,000 shares during 2019 and, thereafter, 200,000 shares.

New Plan Benefits

The amount of future grants under the Incentive Plan is not determinable, as awards under the Incentive Plan will be granted at the sole discretion of the administrator. We
cannot determinate at this time either the persons who will receive awards under the Incentive Plan or the amount or types of such any such awards.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Transferability

Unless  determined  otherwise  by  the  administrator,  an  award  may  not  be  sold,  pledged,  assigned,  hypothecated,  transferred,  or  disposed  of  in  any  manner  other  than  by
beneficiary designation, will, or by the laws of descent or distribution, including but not limited to any attempted assignment or transfer in connection with the settlement of
marital property or other rights incident to a divorce or dissolution, and any such attempted sale, assignment, or transfer shall be of no effect prior to the date an award is vested
and settled.

Termination of Employment or Board Membership

At the grant date, the administrator is authorized to determine the effect a termination from membership on the board of directors by a non-employee director for any reason or a
termination  of  employment  (as  defined  in  the  Incentive  Plan)  due  to  disability  (as  defined  in  the  Incentive  Plan),  retirement  (as  defined  in  the  Incentive  Plan),  death,  or
otherwise (including termination for cause (as defined in the Incentive Plan)) will have on any award. Unless otherwise provided in the award agreement:

● Upon termination  from  membership  on  our  board  of  directors  by  a  non-employee  director  for  any  reason  other  than  disability  or  death, any  option  or  stock
appreciation right held by such director that (i) has not vested and is not exercisable as of the termination effective date will be subject to immediate cancellation
and forfeiture or (ii) is vested and exercisable as of the termination effective date shall remain exercisable for one year thereafter, or the remaining term of the option
or  stock  appreciation right,  if  less.  Any  unvested  stock  award,  stock  unit  award,  or  other  stock-based  award  held  by  a  non-employee  director  at the  time  of
termination from membership on our board of directors for a reason other than disability or death will immediately be cancelled and forfeited.

43

● Upon termination from membership on our board of directors by a non-employee director due to disability or death will result in full vesting of any outstanding
option or stock appreciation rights and vesting of a prorated portion of any stock award, stock unit award, or other stock based award based upon the full months of
the applicable performance period, vesting period, or other period of restriction elapsed as of the end of the month in which the termination from membership on our
board of directors by a non-employee director due to disability or death occurs over the total number of months in such period. Any option or stock appreciation
right that vests upon disability or death will remain exercisable for one year thereafter, or the remaining term of the option or stock appreciation right, if less. In the
case of any stock award, stock unit award, or other stock-based award that vests on the basis of attainment of performance criteria (as defined in the Incentive Plan),
the pro rata vested amount will be based upon the target award.

● Upon termination of employment due to disability or death, any option or stock appreciation right held by an employee will, if not already fully vested, become
fully vested and exercisable as of the effective date of such termination of employment due to disability or death, or, in either case, the remaining term of the option
or stock appreciation right, if less. Termination of employment due to disability or death shall result in vesting of a prorated portion of any stock award, stock unit
award, or other stock based award based upon the full months of the applicable performance period, vesting period, or other period of restriction elapsed as of the
end of the month in which the termination of employment due to disability or death occurs over the total number of months in such period. In the case of any stock
award, stock unit award, or other stock-based award that vests on the basis of attainment of performance criteria, the pro-rata vested amount will be based upon the
target award.

● Any option or stock appreciation right held by an awardee at retirement that occurs at least one year after the grant date of the option or stock appreciation right will
remain outstanding for the remaining term of the option or stock appreciation right and continue to vest; any stock award, stock unit award, or other stock based
award  held  by  an  awardee  at  retirement that occurs at least one year after the grant date of the award  shall  also  continue  to  vest  and  remain  outstanding  for  the
remainder of the term of the award.

● Any other termination of employment shall result in immediate cancellation and forfeiture of all outstanding awards that have not vested as of the effective date of
such termination of employment, and any vested and exercisable options and stock appreciation rights held at the time of such termination of such termination of
employment shall remain exercisable for 90 days thereafter or the remaining term of the option or stock appreciation right, if less. Notwithstanding the foregoing, all
outstanding and unexercised options and stock appreciation rights will be immediately cancelled in the event of a termination of employment for cause.

Change of Control

In the event of a change of control (as defined in the Incentive Plan), unless other determined by the administrator as of the grant date of a particular award, the following
acceleration, exercisability, and valuation provisions apply:

● On the date that a change of control occurs, all options and stock appreciation rights awarded under the Incentive Plan not previously exercisable and vested will, if
not assumed, or substituted with a new award, by the successor to us, become fully exercisable and vested, and if the successor to us assumes such options or stock
appreciation  rights  or  substitutes  other  awards  for  such awards,  such  awards  (or  their  substitutes)  shall  become  fully  exercisable  and  vested  if  the  participant’s
employment is terminated (other than a termination for cause) within two years following the change of control.

●

Except as may be provided in an individual severance or employment agreement (or severance plan) to which an awardee is a party, in the event of an awardee’s
termination of employment within two years after a change of control for any reason other than because of the awardee’s death, retirement, disability, or termination
for  cause,  each  option  and  stock  appreciation right  held  by  the  awardee  (or  a  transferee)  that  is  vested  following  such  termination  of  employment  will  remain
exercisable until the earlier of the third anniversary of such termination of employment (or any later date until which it would have remained exercisable under such
circumstances by its terms) or the expiration of its original term. In the event of an awardee’s termination of employment more than two years after a change of
control, or within two years after a change of control because of the awardee’s death, retirement, disability, or termination for cause, the regular provisions of the
Incentive Plan regarding employment termination (described above) will govern (as applicable).

44

● On the date that a change of control occurs, the restrictions and conditions applicable to any or all stock awards, stock unit awards, and other stock-based awards
that are not assumed, or substituted with a new award, by the successor to us will lapse and such awards will become fully vested. Unless otherwise provided in an
award agreement at the grant date, upon the occurrence of a change of control without assumption or substitution of the awards by the successor, any performance-
based award will be deemed fully earned at the target amount as of the date on which the change of control occurs. All stock awards, stock unit awards, and other
stock-based awards shall be settled or paid within 30 days of vesting. Notwithstanding the foregoing, if the change of control would not qualify as a permissible date
of distribution under Section 409A(a)(2)(A) of the Internal Revenue Code, and the regulations thereunder, the awardee shall be entitled to receive the award from us
on the date that would have applied, absent this provision. If the successor to us does assume (or substitute with a new award) any stock awards, stock unit awards,
and other stock-based awards, all such awards shall become fully vested if the participant’s employment  is terminated (other than a termination for cause) within
two years following the change of control, and any performance based award will be deemed fully earned at the target amount effective as of the termination of
employment.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
●

The administrator, in its discretion, may determine that, upon the occurrence of a change of control of us, each option and stock appreciation right outstanding will
terminate within a specified number of days after notice to the participant, and/or that each participant receives, with respect to each share subject to such option or
stock appreciation right, an amount equal to the excess of the fair market value of such share immediately prior to the occurrence of such change of control over the
exercise price per share of such option and/or stock appreciation right; such amount to be payable in cash, in one or more kinds of stock or property (including the
stock or property, if any, payable in the transaction), or in a combination thereof,  as the administrator, in its discretion, determines and, if there is no excess value,
the administrator may, in its discretion, cancel such awards.

● An option, stock appreciation right, stock award, stock unit award, or other stock-based award will be considered assumed or substituted for if, following the change
of control, the award confers the right to purchase or receive, for each share subject to the option, stock appreciation right, stock award, stock unit award, or other
stock-based  award  immediately  prior  to  the change of control, the consideration (whether stock, cash, or other securities or property) received in the transaction
constituting a  change  of  control  by  holders  of  shares  for  each  share  held  on  the  effective  date  of  such  transaction  (and  if  holders  were offered  a  choice  of
consideration, the type of consideration chosen by the holders of a majority of the outstanding shares); provided, however, that, if such consideration received in the
transaction constituting a change of control is not solely shares of common stock of the successor company, the administrator may, with the consent of the successor
company, provide that the consideration to be received upon the exercise or vesting of an option, stock appreciation right, stock award, stock unit award, or other
stock-based award, for each share subject thereto, will be solely shares of common stock of the successor company with a fair market value substantially equal to the
per-share  consideration  received  by  holders  of  shares  in  the  transaction constituting  a  change  of  control.  The  determination  of  whether  fair  market  value  is
substantially equal shall be made by the administrator in its sole discretion and its determination will be conclusive and binding.

Tax and Accounting Considerations

Among the factors it considers when making executive compensation decisions, the Compensation Committee considers the anticipated tax and accounting impact to us (and to
our executive officers) of various payments, equity awards and other benefits.

The Compensation Committee considers the impact of the provisions of Section 162(m) of the Internal Revenue Code, or the Code, as amended by the Tax Cuts and Jobs Act
(“TCJA”). That section generally limits the deductibility of compensation paid by a publicly held company to “covered employees” for a taxable year to $1.0 million. Effective
for  taxable  years  beginning  on  and  after  January  1,  2018,  “covered  employees”  generally  include  our  Chief  Executive  Officer,  Chief  Financial  Officer  and  other  highly
compensated  executive  officers.  Effective  for  taxable  years  beginning  prior  to  January  1,  2018,  an  exception  to  this  deduction  limit  applied  to  “performance-based
compensation,”  such  as  cash  incentive  and  stock  option  awards,  that  satisfied  certain  criteria.  This  exception  to  the  Section  162(m)  deduction  limit  for  “performance-based
compensation” was repealed by the TCJA. Thus, except for certain “performance-based compensation” payable pursuant to written contracts that were in effect on November 2,
2017 and that are not modified in any material respect on or after that date, effective for taxable years beginning on and after January 1, 2018 our tax deduction with regard to
compensation of “covered employees” is limited to $1.0 million per taxable year with respect to each executive officer. With respect to cash and equity awards that were in
effect on November 2, 2017, and that are not modified in any material respect on or after that date, the Committee is mindful of the benefit to us and our stockholders of the full
deductibility of compensation and have taken steps so that both the cash incentive and stock option awards that we granted may qualify for deductibility under Section 162(m)
of the Code. However, awards that we granted that were intended to qualify as “performance-based compensation” may not necessarily qualify for such status under Section
162(m) of the Code. With respect to cash incentive and equity awards that we may grant in the future, we do not anticipate that the $1.0 million deduction limitation set forth in
Section 162(m) of the Code will have a material impact on our results of operations.

The  Compensation  Committee  also  considers  the  impact  of  Section  409A  of  the  Code,  and  in  general,  our  executive  plans  and  programs  are  designed  to  comply  with  the
requirements of that section so as to avoid possible adverse tax consequences that may result from noncompliance.

45

We account for equity awards in accordance with the requirements of Financial Accounting Standards Board Accounting Standards Codification, or FASB ASC, Topic 718,
Stock Compensation.

Our Change of Control and Severance Agreements do not allow for excise tax gross up payments.

Amendment and Termination

The administrator may amend, alter, or discontinue the Incentive Plan or any award agreement, but any such amendment is subject to the approval of our stockholders in the
manner and to the extent required by applicable law. In addition, without limiting the foregoing, unless approved by our stockholders and subject to the terms of the Incentive
Plan, no such amendment shall be made that would (i) increase the maximum aggregate number of shares that may be subject to awards granted under the Incentive Plan, (ii)
reduce the minimum exercise price for options or stock appreciation rights granted under the Incentive Plan, or (iii) reduce the exercise price of outstanding options or stock
appreciation rights, as prohibited by the terms of the Incentive Plan without stockholder approval.

No amendment, suspension, or termination of the Incentive Plan will impair the rights of any participant with respect to an outstanding award, unless otherwise mutually agreed
between the participant and the administrator, which agreement must be in writing and signed by the participant and us, except that no such agreement will be required if the
administrator determines in its sole discretion that such amendment either (i) is required or advisable in order for us, the Incentive Plan, or the award to satisfy any applicable
law or to meet the requirements of any accounting standard or (ii) is not reasonably likely to diminish the benefits provided under such award significantly, or that any such
diminution has been adequately compensated, except that this exception shall not apply following a change of control. Termination of the Incentive Plan will not affect the
administrator’s ability to exercise the powers granted to it hereunder with respect to awards granted under the Incentive Plan prior to the date of such termination.

Outstanding Equity Awards at Fiscal Year-End

The following table sets forth, for each named executive officer, certain information concerning outstanding restricted stock awards as of December 31, 2020:

Name

Rory J. Cutaia

Jeffrey R. Clayborne

Number of securities
underlying unvested
restricted stock
awards
(#)

Fair Value
($)

352,827   
150,000   
471,698   

264,620   
75,000   
283,019   

1.36   
1.36   
1.06   

1.36   
1.36   
1.06   

Vest date
December 23, 2023(1)
December 23, 2022(2)
July 29, 2024(3)

December 23, 2023(1)
December 23, 2022(2)
July 29, 2024(3)

(1) 25% vesting on the first, second, third, and fourth anniversaries from the grant date.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(2) 25% on grant date and 25% vesting on the first, second, and third anniversaries from the grant date

(3) 25% vesting on the first, second, third, and fourth anniversaries from the grant date.

46

The following table sets forth, for each named executive officer, certain information concerning outstanding option awards as of December 31, 2020:

Name

Rory J. Cutaia

Jeffrey R. Clayborne

Number of
securities
underlying
unexercised
options (exercisable) (#)

Number of
securities
underlying
unexercised

options (unexercisable) (#)    

Option
Exercise
price ($)

- 
- 
- 
- 
16,667 
16,667 
133,333 
16,667 
83,333 
16,667 

- 
- 
- 
- 
33,333 
133,333 
100,000 
12,876 

189,645   
189,645   
143,085   
143,085   
-   
-   
-   
-   
-   
-   

55,129   
55,129   
71,542   
71,543   
-   
-   
-   
-   

Option expiration
date
January 10, 2021(1)
January 10, 2022(2)
January 10, 2021(3)
January 10, 2022(4)
January 8, 2024(9)
December 18, 2022(9)
January 9, 2022(9)
October 31, 2020(9)
May 11, 2021(9)
November 1, 2020(9)

January 10, 2021(5)
January 10, 2022(6)
January 10, 2021(7)
January 10, 2022(8)
May 3, 2022(9)
January 9, 2022(9)
July 14, 2021(9)
January 21, 2023(9)

1.13   
1.13   
1.13   
1.13   
4.35   
1.16   
1.20   
1.65   
1.43   
1.20   

1.13   
1.13   
1.13   
1.13   
5.33   
1.20   
1.65   
1.35   

(1) 189,645 shares will vest on January 10, 2021.

(2) 189,645 shares will vest on January 10, 2022.

(3) 143,085 shares will vest on January 10, 2021.

(4) 143,085 shares will vest on January 10, 2022.

(5) 55,129 shares will vest on January 10, 2021.  

(6) 55,129 shares will vest on January 10, 2022.

(7) 71,542 shares will vest on January 10, 2021.

(8) 71,542 shares will vest on January 10, 2022.

(9) All shares have fully vested.

Resignation, Retirement, Other Termination, or Change in Control Arrangements

Other than as disclosed below, we have no contract, agreement, plan, or arrangement, whether written or unwritten, that provides for payments to our directors or executive
officers at, following, or in connection with the resignation, retirement, or other termination of our directors or executive officers, or a change in control of our company or a
change in our directors’ or executive officers’ responsibilities following a change in control.

47

Rory J. Cutaia

Pursuant to Mr. Cutaia’s employment agreement dated December 20, 2019, Mr. Cutaia is entitled to the following severance package in the event he is “terminated without
cause,” “terminated for good reason,” or “terminated upon permanent disability”: (i) monthly payments of $35,833 or such sum equal to his monthly base compensation at the
time of the termination, whichever is higher, for a period of 36 months from the date of such termination and (ii) reimbursement for COBRA health insurance costs for 18
months from the date of such termination and, thereafter, reimbursement for health insurance costs for Mr. Cutaia and his family during the immediately subsequent 18-month
period. In addition, all of Mr. Cutaia’s then-unvested restricted stock awards or other awards will immediately vest, without restriction, and any unearned and unpaid bonus
compensation, expense reimbursement, and all accrued vacation, personal, and sick days, and related items shall be deemed earned, vested, and paid immediately. For purposes
of the employment agreement, “terminated without cause” means if Mr. Cutaia were to be terminated for any reason other than a discharge for cause or due to Mr. Cutaia’s
death or permanent disability. For purposes of the employment agreement, “terminated for good reason” means the voluntary termination of the employment agreement by Mr.
Cutaia if any of the following were to occur without his prior written consent, which consent cannot be unreasonably withheld considering our then-current financial condition,
and, in each case, which continues uncured for 30 days following receipt by us of Mr. Cutaia’s written notice: (i) there is a material reduction by us in (A) Mr. Cutaia’s annual
base  salary  then  in  effect  or  (B)  the  annual  target  bonus,  as  set  forth  in  the  employment  agreement,  or  the  maximum  additional  amount  up  to  which  Mr.  Cutaia  is  eligible
pursuant to the employment agreement; (ii) we reduce Mr. Cutaia’s job title and position such that Mr. Cutaia (A) is no longer our Chief Executive Officer; (B) is no longer our
Chairman of the board of directors; or (C) is involuntarily removed from our board of directors; or (iii) Mr. Cutaia is required to relocate to an office location outside of Orange
County, California, or outside of a 30-mile radius of Newport Beach, California. For purposes of the employment agreement, “terminated upon permanent disability” means if
Mr.  Cutaia  were  to  be  terminated  because  he  is  then  unable  to  perform  his  duties  due  to  a  physical  or  mental  condition  for  (i)  a  period  of  120  consecutive  days  or  (ii)  an
aggregate of 180 days in any 12-month period.

 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Director Compensation Table

The table below summarizes the compensation paid to our non-employee directors for the fiscal year ended December 31, 2020:

Name(1)

James P. Geiskopf

Philip J. Bond

Kenneth S. Cragun

Nancy Heinen

Judith Hammerschmidt

Fees earned or paid in
cash
($)

Stock awards
($)

Total
($)

152,000   

209,000(2,3)   

361,000 

70,000   

70,000   

64,000   

64,000   

87,000(4,5)   

157,000 

87,000(4,5)   

157,000 

87,000(4,5)   

152,000 

87,000(4,5)   

152,000 

(1) Rory J. Cutaia, our Chairman of the board, Chief Executive Officer, President, and Secretary during the fiscal year ending December 31, 2020, is not included in this table
as he was an employee, and, thus, received no compensation for his services as a director. The compensation received by Mr. Cutaia as an employee is disclosed in the
section entitled “Executive Compensation – Summary Compensation Table” appearing elsewhere in this Annual Report.

(2) Represents a restricted stock unit totaling 184,021 shares of our common stock valued at $1.06 per share, which was the closing price reported on The NASDAQ Capital

Market. The restricted stock unit vested on the first anniversary from the grant date.

(3) Represents a  restricted  stock  unit  totaling  9,782  shares  of  our  common  stock  valued  at  $1.47  per  share,  which  was  the  closing  price  reported on  The  NASDAQ  Capital

Market. The restricted stock unit vested on the July 15, 2020.

(4) Represents a  restricted  stock  unit  totaling  75,472  shares  of  our  common  stock  valued  at  $1.06  per  share,  which  was  the  closing  price reported  on  The  NASDAQ  Capital

Market. The restricted stock unit vests on the first anniversary from the grant date.

(5) Represents a  restricted  stock  unit  totaling  4,891  shares  of  our  common  stock  valued  at  $1.47  per  share,  which  was  the  closing  price  reported on  The  NASDAQ  Capital

Market. The restricted stock unit vested on the July 15, 2020.

48

Narrative Disclosure to Director Compensation Table

The  annual  board  fee  payable  in  cash  and  our  common  stock  for  our  lead  director  and  directors  is  175,000  and  75,000,  respectively.  In  addition,  we  intend  to  provide  a
restricted stock unit based on recommendations from our compensation consultants. Our directors are entitled to reimbursement for reasonable travel and other out-of-pocket
expenses incurred in connection with attendance at meetings of our board of directors. Our board of directors may award special remuneration to any director undertaking any
special services on their behalf other than services ordinarily required of a director.

James P. Geiskopf

Mr. Geiskopf earned total cash compensation for his services to us in the amount of $152,000 and $69,000 for fiscal years 2020 and 2019, respectively.

On April 10, 2020, we granted Mr. Geiskopf a restricted stock unit totaling $12,000 payable in 9,782 shares of our common stock as part of the Company’s COVID-19 Full
Employment and Cash Preservation Plan. The restricted stock unit vested on July 15, 2020 at the completion of the plan. The price per share was $1.198, which was the 21-day
volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The NASDAQ Capital Market on the day of issuance was
$1.47 and was used to calculate fair market value.

On July 29, 2020, we granted Mr. Geiskopf a restricted stock unit totaling $160,000 payable in 150,943 shares of our common stock. The restricted stock award vests on the
first anniversary from the grant date. The price per share as reported by The NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market
value.

On July 29, 2020, we granted Mr. Geiskopf a restricted stock unit totaling $35,000 payable in 33,078 shares of our common stock. The restricted stock unit vested on grant
date. The price per share as reported by The NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market value.

On December 23, 2019, we granted Mr. Geiskopf a restricted stock award totaling $160,000 payable in 141,130 shares of our common stock. The restricted stock award vests
on the first anniversary from the grant date. The price per share was $1.13, which was the 30-day volume weighted average price as reported by The NASDAQ Capital Market.

On December 23, 2019, we granted Mr. Geiskopf a bonus totaling $150,000 payable in 132,310 shares of our common stock and an additional restricted stock award equal to
$160,000 payable in 141,130 shares of our common stock for up-listing to The NASDAQ Capital Market and the acquisition of Verb Direct, respectively. The bonus shares and
restricted stock award vested on the grant date. The price per share was $1.13, which was the 30-day volume weighted average price as reported by The NASDAQ Capital
Market.

Philip J. Bond

Mr. Bond earned total cash compensation for his services to us in the amount of $70,000 and $48,000 for the fiscal years ending December 31, 2020 and 2019, respectively.

On April  10,  2020,  we  granted  Mr.  Bond  a  restricted  stock  unit  totaling  $6,000  payable  in  4,891  shares  of  our  common  stock  as  part  of  the  Company’s  COVID-19  Full
Employment and Cash Preservation Plan. The restricted stock unit vested on July 15, 2020 at the completion of the plan. The price per share was $1.198, which was the 21-day
volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The NASDAQ Capital Market on the day of issuance was
$1.47 and was used to calculate fair market value.

On  July  29,  2020,  we  granted  Mr.  Bond  a  restricted  stock  unit  totaling  $80,000  payable  in  75,472  shares  of  our  common  stock.  The  restricted  stock  unit  vests  on  the  first
anniversary from the grant date. The price per share as reported by The NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market value.

On December 23, 2019, we granted Mr. Bond a restricted stock award totaling $80,000 payable in 70,565 shares of our common stock. The restricted stock award vests on the
first anniversary from grant date. The price per share was $1.13, which was the 30-day volume weighted average price as reported by The NASDAQ Capital Market.

Kenneth S. Cragun

 
 
 
   
 
 
 
 
 
 
 
 
 
    
 
  
   
  
 
 
 
 
 
 
    
 
  
   
  
 
 
 
 
 
 
    
 
  
   
  
 
 
 
 
 
 
    
 
  
   
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Mr. Cragun earned total cash compensation for his services to us in the amount of $70,000 and $48,000 for the fiscal years ending December 31, 2020 and 2019, respectively.

On April  10,  2020,  we  granted  Mr.  Cragun  a  restricted  stock  unit  totaling  $6,000  payable  in  4,891  shares  of  our  common  stock  as  part  of  the  Company’s  COVID-19  Full
Employment and Cash Preservation Plan. The restricted stock unit vested on July 15, 2020 at the completion of the plan. The price per share was $1.198, which was the 21-day
volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The NASDAQ Capital Market on the day of issuance was
$1.47 and was used to calculate fair market value.

On July 29, 2020, we granted Mr. Cragun a restricted stock unit totaling $80,000 payable in 75,472 shares of our common stock. The restricted stock unit vests on the first
anniversary from the grant date. The price per share as reported by The NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market value.

On December 23, 2019, we granted Mr. Cragun a restricted stock award totaling $80,000 payable in 70,565 shares of our common stock. The restricted stock award vests on
the first anniversary from the grant date. The price per share was $1.13, which was the 30-day volume weighted average price as reported by The NASDAQ Capital Market.

49

Nancy Heinen

Ms. Heinen earned total cash compensation for his services to us in the amount of $64,000 and $0 for the fiscal years ending December 31, 2020 and 2019, respectively.

On April  10,  2020,  we  granted  Ms.  Heinen  a  restricted  stock  unit  totaling  $6,000  payable  in  4,891  shares  of  our  common  stock  as  part  of  the  Company’s  COVID-19  Full
Employment and Cash Preservation Plan. The restricted stock unit vested on July 15, 2020 at the completion of the plan. The price per share was $1.198, which was the 21-day
volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The NASDAQ Capital Market on the day of issuance was
$1.47 and was used to calculate fair market value.

On July 29, 2020, we granted Ms. Heinen a restricted stock unit totaling $80,000 payable in 75,472 shares of our common stock. The restricted stock unit vests on the first
anniversary from the grant date. The price per share as reported by The NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market value.

On  December  23,  2019,  we  granted  Ms.  Heinen  an  initial  board  of  directors  restricted  stock  award  totaling  $100,000  payable  in  88,207  shares  of  our  common  stock.  The
restricted stock vests on the first, second, and third anniversaries from the grant date. The price per share was $1.13, which was the 30-day volume weighted average price as
reported by The NASDAQ Capital Market.

On December 23, 2019, we granted Ms. Heinen a restricted stock award totaling $80,000 payable in 70,565 shares of our common stock. The restricted stock award vests on
the first anniversary from the grant date. The price per share was $1.13, which was the 30-day volume weighted average price as reported by The NASDAQ Capital Market.

Judith Hammerschmidt

Ms.  Hammerschmidt  earned  total  cash  compensation  for  his  services  to  us  in  the  amount  of  $64,000  and  $0  for  the  fiscal  years  ending  December  31,  2020  and  2019,
respectively.

On April 10, 2020, we granted Ms. Hammerschmidt a restricted stock unit totaling $6,000 payable in 4,891 shares of our common stock as part of the Company’s COVID-19
Full Employment and Cash Preservation Plan. The restricted stock unit vested on July 15, 2020 at the completion of the plan. The price per share was $1.198, which was the 21-
day volume weighted average price as reported by The NASDAQ Capital Market. The price per share as reported by The NASDAQ Capital Market on the day of issuance was
$1.47 and was used to calculate fair market value.

On July 29, 2020, we granted Ms. Hammerschmidt a restricted stock unit totaling $80,000 payable in 75,472 shares of our common stock. The restricted stock unit vests on the
first anniversary from the grant date. The price per share as reported by The NASDAQ Capital Market on the day of issuance was $1.06 and was used to calculate fair market
value.

On December 23, 2019, we granted Ms. Hammerschmidt an initial board of directors restricted stock award totaling $100,000 payable in 88,207 shares of our common stock.
The restricted stock award vests on the first, second, and third anniversaries from the grant date. The price per share was $1.13, which was the 30-day volume weighted average
price as reported by The NASDAQ Capital Market.

On December 23, 2019, we granted Ms. Hammerschmidt a restricted stock award totaling $80,000 payable in 70,565 shares of our common stock. The restricted stock award
vests on the first anniversary from the grant date. The price per share was $1.13, which was the 30-day volume weighted average price as reported by The NASDAQ Capital
Market.

Outstanding Equity Awards at Fiscal Year-End

The following table sets forth, for each non-employee director, certain information concerning outstanding restricted stock awards as of December 31, 2020:

Name

James P. Geiskopf

Philip J. Bond

Kenneth S. Cragun

Nancy Heinen

Judith Hammerschmidt

Number of
securities
underlying
unvested restricted
stock awards
(#)

Fair Value
($)

150,943   

75,472   

75,472   

88,207   
75,472   

88,207   
75,472   

1.06   

1.06   

1.06   

1.36   
1.06   

1.36   
1.06   

Vest date
July 29, 2021(1)

July 29, 2021(1)

July 29, 2021(1)

December 23, 2022(2)
July 29, 2021(1)

December 23, 2022(2)
July 29, 2021(1)

(1) Fully vests on the first anniversary from the grant date.

(2) 25% vesting on the first, second, and third anniversaries from the grant date.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
    
 
    
 
 
 
 
 
 
 
    
 
    
 
 
 
 
 
 
 
    
 
    
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
 
 
 
 
 
 
 
 
 
 
The following table sets forth, for each non-employee director, certain information concerning outstanding option awards as of December 31, 2020:

50

Number of
securities
underlying
unexercised
options
(exercisable)
(#)

Number of
securities
underlying
unexercised
options
(unexercisable)
(#)

133,333 

50,000 

40,000 

40,000 

Option
exercise
price
($)

1.20   

1.43   

7.50   

7.50   

-   

-   

26,667   

26,667   

Option expiration
date

January 9, 2022(1)

May 11, 2021(1)

August 27, 2023(2)

August 27, 2023(2)

Name

James P. Geiskopf

James P. Geiskopf

Philip J. Bond

Kenneth S. Cragun

(1) All shares have fully vested.

(2) 25% vest on the grant date and 25% vest on the first, second, and third anniversaries from the grant date.

 ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS

The following table sets forth, as of March 26, 2021, certain information with respect to the beneficial ownership of our common stock by (i) each of our current directors, (ii)
each of our named executive officers, (iii) our directors and named executive officers as a group, and (iv) each stockholder known by us to be the beneficial owner of more than
5% of our outstanding our common stock.

We have determined beneficial ownership in accordance with the rules of the SEC, which generally includes voting or investment power over securities. Except in cases where
community property laws apply or as indicated in the footnotes to this table, we believe, based on the information furnished to us, that each stockholder identified in the table
possesses sole voting and investment power over all shares of common stock shown as beneficially owned by the stockholder. Shares of common stock subject to equity awards
that are exercisable or have vested, or will become exercisable or will vest, as applicable, within 60 days of March 26, 2021, are considered outstanding and beneficially owned
by  the  person  holding  the  options  or  restricted  stock  units  for  the  purpose  of  computing  the  percentage  ownership  of  that  person  but  are  not  treated  as  outstanding  for  the
purpose of computing the percentage ownership of any other person.

Unless otherwise indicated, the address of each beneficial owner listed in the table below is c/o Verb Technology Company, Inc., 782 Auto Mall Drive, American Fork, Utah
84003.

Name and Address of Beneficial Owner(1)
Rory J. Cutaia
James P. Geiskopf
Jeffrey R. Clayborne
Philip J. Bond
Kenneth S. Cragun
Nancy Heinen
Judith Hammerschmidt

All directors and executive officers as a group (7 persons)

*

Less than 1%.

51

Amount and
Nature
of
Beneficial
Ownership(2)

Percent
of
Class(3)

4,473,959(4) 
922,863(5) 
585,498(6) 
119,956(7) 
119,956(7) 
104,858(8) 
104,858(8) 

6,431,948 

7.1%
1.5%
*%
* 
* 
* 
* 

10.1%

Title of Class
Common
Common
Common
Common
Common
Common
Common

Common

(1) Messrs. Cutaia, Geiskopf, Bond and Cragun and Mses. Heinen and Hammerschmidt are the directors of our company. Messrs. Cutaia, and Clayborne are the named executive

officers of our company.

(2) Except as otherwise indicated, we believe that the beneficial owners of the shares of our common stock listed above, based on information furnished by such owners, have
sole investment and voting power with respect to such shares, subject to community property laws, where applicable. Beneficial ownership is determined in accordance with
the  rules  of  the  SEC  and  generally  includes  voting  or  investment power  with  respect  to  securities.  Shares  of  our  common  stock  subject  to  options  or  warrants  currently
exercisable or exercisable within 60 days are deemed outstanding for purposes of computing the percentage ownership of the person holding such option or warrants, but are
not deemed outstanding for purposes of computing the percentage ownership of any other person.

(3) Percentage of common stock is based on 62,451,830 shares of our common stock issued and outstanding as of March 26, 2021.

(4) Consists of 3,721,871 shares of our common stock held directly, 240,240 shares of our common stock held by Cutaia Media Group Holdings, LLC (an  entity over which Mr.
Cutaia has dispositive and voting authority), 54,006 shares of our common stock held by Mr. Cutaia’s  spouse (as to which shares, he disclaims beneficial ownership), and
4,500 shares of our common stock held jointly by Mr. Cutaia and his spouse. Also includes 266,667 shares of our common stock underlying stock options held directly that
are exercisable within 60 days of the date of March 26, 2021 (as to which underlying shares, he disclaims beneficial ownership). The total also includes 186,675 shares of our
common stock underlying warrants granted to Mr. Cutaia, which warrants are exercisable within 60 days of March 26, 2021. Excludes 836,318 restricted stock awards that
will  not  vest  within  60  days  of  March 26, 2021. The total also excludes 332,730 shares of our common stock underlying stock options not exercisable within 60 days  of
March 26, 2021.

 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
  
 
 
    
 
    
 
 
 
 
 
 
 
 
 
  
 
 
    
 
    
 
 
 
 
 
 
 
 
 
  
 
 
    
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
   
 
  
 
 
  
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(5)

(6)

(7)

Includes  734,196 shares of our common stock held directly and 5,333 shares of our common stock held by Mr. Geiskopf’s children. Also  includes 183,333 shares of our
common stock underlying stock options exercisable within 60 days of March 26, 2021. Excludes 150,943 restricted stock awards that will not vest within 60 days of March
26, 2021.

Includes 305,956 shares of our common stock held directly. Also, includes 279,542 shares of our common stock underlying stock options that  are exercisable within 60 days
of March 26, 2021. Excludes 531,484 restricted stock awards that will not vest within 60 days of March 26, 2021. The total also excludes 126,672 shares of our common
stock underlying stock options not exercisable within 60 days of March 26, 2021.

Includes 79,956 shares of our common stock held directly. Also includes 40,000 shares of our common stock underlying stock options exercisable  within 60 days of March
26,  2021.  Excludes  75,472  restricted  stock  awards  that  will  not  vest  within  60  days  of  March 26,  2021.  The  total  also  excludes  26,667  shares  of  our  common  stock
underlying stock options not exercisable within 60 days of March 26, 2021.

(8)

Includes 104,858 shares of our common stock held directly. Excludes 163,679 restricted stock awards that will not vest within 60 days of March 26, 2021.

52

Securities Authorized for Issuance under Equity Compensation Plans

The following table summarizes certain information regarding our equity compensation plans as of December 31, 2020:

Plan category

Equity compensation plans approved by security holders
Equity compensation plans not approved by security holders
Total

Number of
securities to be
issued upon
exercise
of outstanding
restricted stock
awards,
options, warrants
and rights
(a)

Weighted-average
exercise price of
outstanding
restricted stock
awards, options,
warrants and
rights (b)

Number of
securities
remaining
available for
future issuance
under equity compensation
plans
(excluding securities
reflected in column (a))
(c)

5,093,867   
2,217,418   
7,311,285   

$
$
$

1.24   
1.97   
1.46   

7,870,408 
- 
7,870,408 

 ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE

Transactions with Related Persons

We follow ASC 850, Related Party Disclosures, for the identification of related parties and disclosure of related party transactions. When and if we contemplate entering into a
transaction in which any executive officer, director, nominee, or any family member of the foregoing would have a direct or indirect interest, regardless of the amount involved,
the terms of such transaction are to be presented to our full board of directors (other than any interested director) for approval, and documented in the board minutes.

Notes Payable to Related Parties

The Company has the following outstanding notes payable to related parties on December 31, 2020 and 2019:

Note

Note 1(1)

Issuance Date   Maturity Date  
December 1,
2015
December 1,
2015

February 8, 2021  

April 1, 2017  
June 4, 2021

Note 2(2)
Note 3(3)
Total notes payable – related parties

April 4, 2016  

Largest
Aggregate
Amount
Outstanding
Since
January 1,
2019

Amount
Outstanding
as of
December
31,
2020

Interest Paid
Since
January 1,
2021

Interest Paid
Since
January 1,
2020

Interest Rate  

Original
Borrowing    

12.0% 

$

1,249,000   

$

825,000   

$

725,000   

$         5,000   

$

119,000 

12.0% 
12.0% 

112,000   
343,000   

112,000   
240,000   
1,177,000   

$

112,000   
240,000   
1,077,000   

$

$

-   
30,000   
35,000   

$

- 
36,000 
155,000 

53

(1) On December  1,  2015,  we  issued  a  convertible  note  payable  to  Mr.  Rory  J.  Cutaia,  our  majority stockholder  and  Chief  Executive  Officer,  to  consolidate  all  loans  and
advances made by Mr. Cutaia to us as of that date. The note bears interest at a rate of 12% per annum, secured by our assets and originally matured on August 1, 2018. Per
the terms of the note agreement, at Mr. Cutaia’s discretion, he may convert up to 30%, or $375,000,  of outstanding principal, plus accrued interest thereon, into shares of
common stock at a conversion rate of $1.05 per share. As of December 31, 2018, the total outstanding balance of the note amounted to $825,000.

On May 4, 2017, we entered into an extension agreement with Mr. Cutaia to extend the maturity date of the note from April 1, 2017 to August 1, 2018. In consideration, we
issued Mr. Cutaia a three-year warrant to purchase 1,755,192 shares of common stock at a price of $0.355 per share with a fair value of $517,000. All other terms of the
note  remain  unchanged. We  determined  that  the  extension  of  the  note’s  maturity  resulted  in  a  debt  extinguishment  for  accounting  purposes  since  the  fair  value  of  the
warrants granted was more than 10% of the original value of the convertible note. As result, we recorded the fair value of the new note which approximates the original
carrying  value  $1,199,000  and  expensed  the fair  value  of  the  warrants  granted  of  $517,000  as  debt  extinguishment  costs. As  of  December  31,  2018,  total  outstanding
balance of the note amounted to $825,000.

 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
On August 8, 2018, we entered into an extension agreement with Mr. Cutaia to extend the maturity date of the note to February 8, 2021. All other terms of the note remain
unchanged. In connection with the extension, we granted to Mr. Cutaia a three-year warrant to purchase up to 163,113 shares of common stock at a price of $7.35 per share
with a fair value of $1,075,000. As of December 31, 2019, total outstanding balance of the note amounted to $825,000.

Subsequent to December 31, 2020, the Company extended the note to February 8, 2023.

On December 18, the Company paid a $100,000 principal payment.

As of December 31, 2020, the outstanding balance of the note amounted to $725,000.

(2) On December  1,  2015,  we  issued  a  note  payable  to  a  former  member  of  our  board  of  directors, in  the  amount  of  $112,000,  representing  unpaid  consulting  fees  as  of

November 30, 2015. The note is unsecured, bears interest at a rate of 12% per annum, and matured in April 2017.

As of December 31, 2020, and the date of this Annual Report, the note is past due. We are currently in negotiations with the note holder to settle the note payable.

(3) On April  4,  2016,  we  issued  a  convertible  note  to  Mr.  Cutaia,  in  the  amount  of  $343,000, to  consolidate  all  advances  made  by  Mr.  Cutaia  to  us  from  December  2015
through March 2016. The note bears interest at a rate of 12% per annum, is secured by our assets, and originally matured on December 4, 2018. Pursuant to the terms of the
note, a total of 30% of the note principal, or $103,000, can be converted into shares of common stock at a conversion price of $1.05 per share. As of December 31, 2018,
the outstanding balance of the note was $240,000.

On September 30, 2018, pursuant to the terms of the note, Mr. Cutaia converted 30% of the principal balance, or $103,000,  into 98,093 restricted shares of our common
stock at $1.05 per share.

On December 4, 2018, we entered into an extension agreement with Mr. Cutaia to extend the maturity date of the note to June 4, 2021. All other terms of the note remain
unchanged. In connection with the extension, we granted to Mr. Cutaia a three-year warrant to purchase up to 353,000 shares of common stock at a price of $5.10 per share
with a fair value of $111,000.

As of December 31, 2020, the outstanding balance of the note amounted to $240,000.

54

Deferred Compensation to Related Parties

Maturity Date

  Interest Rate 

Original
Borrowing    

Largest
Aggregate
Amount
Outstanding
Since January
1, 
2020

Amount Outstanding
as of December 31, 
2020

Interest Paid
Since
January 1, 
2021

Interest Paid
Since
January 1, 
2020

January 10, 2021

0%  $

278,000    $

278,000    $

 278,000    $

January 10, 2021

0%   

278,000     

278,000     

278,000     

January 10, 2022

0%   

243,000     

243,000     

243,000     

-    $

-     

-     

- 

- 

- 

January 10, 2022

0%   

243,000     

243,000     

243,000     

           -     

             - 

     $

1,042,000    $

1,042,000    $

 -    $

- 

Issuance
Date
December
23, 2019  
December
23, 2019  
December
23, 2019  
December
23, 2019  

Note

Notes 1 & 2(1)

Notes 1 & 2(1)

Notes 3 & 4(2)

Notes 3 & 4(2)
Total deferred
compensation –
related parties

(1)

(2)

On December 23, 2019, we awarded Mr. Cutaia, Chief Executive Officer, and Mr. Clayborne, Chief Financial Officer, annual incentive  compensation of $430,000 and
125,000, respectively. We have determined that it is in our best interest and in the best interest  of our stockholders to defer payments to these employees. We will pay
50% of the annual incentive compensation on January 10, 2021 and the remaining 50% on January 10, 2022.

On December  23,  2019,  we  awarded  Mr.  Cutaia,  Chief  Executive  Officer,  and  Mr.  Clayborne,  Chief  Financial  Officer,  a  bonus  for  the  successful  up-listing  to  The
NASDAQ Capital Market and the acquisition of Verb Direct totaling $324,000 and 162,000, respectively.  We have determined that it is in our best interest and in the
best interest of our stockholders to defer payments to these employees. We will pay 50% of The NASDAQ Capital Market up-listing award on January 10, 2021 and the
remaining 50% on January 10, 2022.

Director Independence

Our board of directors is currently composed of six members. We have determined that the following five directors qualify as independent: James P. Geiskopf, Philip J. Bond,
Kenneth  S.  Cragun,  Nancy  Heinen,  and  Judith  Hammerschmidt.  We  determined  that  Mr.  Cutaia,  our  Chairman,  President,  Chief  Executive  Officer,  and  Secretary,  is  not
independent. We evaluated independence in accordance with the rules of The NASDAQ Capital Market and the SEC. Mr. Geiskopf, Mr. Bond, and Mr. Cragun also serve on
our Audit,  Compensation,  and  Governance  and  Nominating  Committees.  Mses.  Heinen  and  Hammerschmidt  serve  on  our  Compensation  and  Governance  and  Nominating
Committees.

55

 ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES

Audit Fees

The following table sets forth the fees billed to us for the year ended December 31, 2020 and 2019 for professional services rendered by our independent registered public
accounting firm, Weinberg & Company.

Fees
Audit Fees
Audit Related Fees

2020

2019

  $

217,000    $
4,000   

162,000 
6,000 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
   
 
   
 
   
 
   
 
 
 
 
   
  
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
Tax Fees
Other Fees related to acquisition audit of Sound Concepts, Inc. and other filings
Total Fees

  $

46,000   
93,000   
360,000    $

6,000 
186,000 
360,000 

Pre-Approval Policies and Procedures

The Audit Committee has adopted policies and procedures to oversee the external audit process and pre-approves all services provided by our independent registered public
accounting firm. Prior to the addition of Mr. Bond and Mr. Cragun as members of the Audit Committee, the entire board of directors, consisting of Mr. Cutaia and Mr. Geiskopf
acted as our Audit Committee and were responsible for pre-approving all services provided by our independent registered public accounting firm. All of the above services and
fees were reviewed and approved by our board of directors or Audit Committee, as applicable, before the respective services were rendered.

 ITEM 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES

(a)(1) Financial Statements

Reference is made to the financial statements attached beginning on page F-2 of this Annual Report.

 PART IV

(a)(2) Financial Statement Schedules

None.

(a)(3) Exhibits

Reference is made to the exhibits listed on the Index to Exhibits.

 ITEM 16. FORM 10-K SUMMARY

None.

56

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Stockholders and the Board of Directors
Verb Technology Company, Inc.
American Fork, UT

Opinion on the Financial Statements

We  have  audited  the  accompanying  consolidated  balance  sheets  of  Verb  Technology  Company,  Inc.  (the  “Company”)  as  of  December  31,  2020  and  2019,  the  related
consolidated statements of operations, changes in stockholders’ equity (deficit), and cash flows for the years then ended, and the related notes (collectively referred to as the
“consolidated financial statements”). In our opinion, the consolidated financial statements present fairly, in all material respects, the financial position of the Company as of
December 31, 2020 and 2019, and the results of their operations and their cash flows for the years then ended, in conformity with accounting principles generally accepted in the
United States of America.

Going Concern

The accompanying consolidated financial statements have been prepared assuming that the Company will continue as a going concern. As discussed in Note 1, the Company
has incurred recurring operating losses and used cash in operations since inception. These matters raise substantial doubt about the Company’s ability to continue as a going
concern. Management’s plans in regard to these matters are also described in Note 1 to the financial statements. These consolidated financial statements do not include any
adjustments that might result from the outcome of this uncertainty.

Basis for Opinion

These  consolidated  financial  statements  are  the  responsibility  of  the  Company’s  management.  Our  responsibility  is  to  express  an  opinion  on  the  Company’s  consolidated
financial statements based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (“PCAOB”) and are
required  to  be  independent  with  respect  to  the  Company  in  accordance  with  the  U.S.  federal  securities  laws  and  the  applicable  rules  and  regulations  of  the  Securities  and
Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about
whether the consolidated financial statements are free of material misstatement, whether due to error or fraud. The Company is not required to have, nor were we engaged to
perform, an audit of its internal control over financial reporting. As part of our audits we are required to obtain an understanding of internal control over financial reporting but
not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.

Our audits included performing procedures to assess the risks of material misstatement of the consolidated financial statements, whether due to error or fraud, and performing
procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our
audits also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial
statements. We believe that our audits provide a reasonable basis for our opinion.

Critical Audit Matters

The  critical  audit  matters  communicated  below  are  matters  arising  from  the  current  period  audit  of  the  financial  statements  that  were  communicated  or  required  to  be
communicated  to  the  audit  committee  and  that  (1)  relate  to  accounts  or  disclosures  that  are  material  to  the  financial  statements  and  (2)  involved  especially  challenging,
subjective, or complex judgments.

The communication of critical audit matters does not alter in any way our opinion on the consolidated financial statements, taken as a whole, and we are not, by communicating
the critical audit matters below, providing separate opinions on the critical audit matters or on the accounts or disclosures to which they relate.

Goodwill Impairment Assessment

As described in Notes 2 and 3 to the consolidated financial statements, the Company’s consolidated goodwill balance was $20,060,000 as of December 31, 2020. Management

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
conducts impairment testing at the reporting unit level on an annual basis as of December 31 or more frequently if events or circumstances indicate a potential impairment.
Reporting  units  are  tested  for  impairment  by  comparing  the  estimated  fair  value  of  each  reporting  unit  to  their  respective  carrying  amounts.  Management  primarily  uses
discounted cash flow methods to estimate the fair value, which require the use of significant estimates and assumptions, including future revenues, projected margins and capital
spending, terminal growth rates, and discount rates.

The  principal  considerations  for  our  determination  that  performing  procedures  relating  to  the  goodwill  impairment  assessment  is  a  critical  audit  matter  are  the  significant
judgment by management to estimate the fair value of the reporting units, which in turn led to a high degree of auditor judgment, subjectivity, and effort in performing audit
procedures and evaluating audit evidence related to management’s significant assumptions related to future revenues, projected margins and capital spending, terminal growth
rates, and discount rates. In addition, the audit effort involved the use of professionals with specialized skill and knowledge.

Addressing the matter involved performing procedures and evaluating audit evidence in connection with forming our overall opinion on the consolidated financial statements.
These  procedures  included,  among  others,  (i)  testing  management’s  process  for  developing  the  fair  value  of  the  reporting  units,  (ii)  evaluating  the  appropriateness  of  the
discounted cash flow models utilized, (iii) testing the completeness and accuracy of underlying data used in the models, (iv) performing an independent market corroboration
calculation, and (iv) evaluating the significant assumptions used by management related to future revenues, projected margins and capital spending, terminal growth rates, and
discount rates. Evaluating management’s assumptions related to future revenues and projected margins and capital spending involved evaluating whether the assumptions used
by management were reasonable considering the current and past performance of the reporting units, third-party industry data, and whether these assumptions were consistent
with evidence obtained in other areas of the audit. Professionals with specialized skill and knowledge were used to assist in the evaluation of the Company’s discounted cash
flow models and the terminal growth rates and discount rates assumptions.

Acquisition of Ascend Certification

As described further in Note 3 to the consolidated financial statements, on September 4, 2020, the Company completed the acquisition of Ascend Certification, LLC. ( dba
“Solofire”) for a purchase price of $4,950,000. The Company has accounted for the acquisition under the acquisition method of accounting which requires the assets acquired
and  liabilities  assumed  to  be  recorded  at  fair  value  as  of  the  transaction  date,  for  which  the  Company  utilized  a  valuation  report  from  a  third-party  valuation  firm. As  of
December 31, 2020, the fair value estimates for intangible assets and goodwill are labeled provisional as the valuation reports have not been finalized as of December 31, 2020.
We identified the estimation of the fair value of the assets acquired and liabilities assumed in the acquisition of Solofire as a critical audit matter.

The principal considerations for our determination that the estimation of the fair value of the assets acquired and liabilities assumed in the acquisition of Solofire was a critical
audit matter are that there was a high estimation uncertainty due to significant judgements with respect to the selection of the valuation methodologies applied by the third party
valuation firm, the assumptions used to estimate the future revenues and cash flows, including revenue growth rates, royalty rates, attrition rates, forecasted costs, weighted
average costs of capital and future market conditions in the determination of the fair value of the intangible assets acquired. In addition, the audit effort involved the use of
professionals with specialized skill and knowledge.

Our audit procedures responsive to the estimation of the fair value of the assets acquired and liabilities assumed in the acquisition of Solofire included the following procedures,
among others:

● We evaluated management’s and the valuation specialist’s identification of assets acquired and liabilities assumed.

● We assessed the reasonableness of the fair value measurements prepared by management and their third-party valuation specialists, including the discount rates, revenue

growth rates and projected profit margins used in valuing the intangible assets.

● We evaluated the reasonableness of the methodologies used to value the assets acquired and liabilities assumed and whether such approaches were appropriate given the

nature of the item being valued.

●

●

Evaluated the qualifications of the third-party firm engaged by the Company based on their credentials and experience.

Evaluated the accuracy and completeness of the financial statement presentation and disclosure of the acquisition.

We have served as the Company’s auditor since 2017.

/s/ Weinberg & Company, P.A.

Weinberg & Company, P.A
Los Angeles, California
March 31, 2021

F-1

VERB TECHNOLOGY COMPANY, INC.
CONSOLIDATED BALANCE SHEETS

ASSETS

Current assets:

Cash
Accounts receivable, net of allowance of $361,000 and $230,000, respectively
Inventory, net of allowance of $51,000 and $2,000, respectively
Prepaid expenses
Total current assets

Right-of-use assets
Property and equipment, net of accumulated depreciation of $338,000 and $164,000, respectively
Intangible assets, net of accumulated amortization of $2,310,000 and $975,000, respectively (including
provisional intangible assets of $1,042,000 at December 31, 2020)
Goodwill (including provisional goodwill of $3,723,000 at December 31, 2020)
Other assets

Total assets

LIABILITIES AND STOCKHOLDERS’ EQUITY

December 31, 2020

December 31, 2019

$

$

$

1,815,000   
919,000   
34,000   
900,000   
3,668,000   

2,730,000   
862,000   

5,153,000   
20,060,000   
69,000   

32,542,000   

$

983,000 
1,271,000 
103,000 
236,000 
2,593,000 

3,275,000 
720,000 

5,365,000 
16,337,000 
69,000 

28,359,000 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
    
 
  
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
    
 
  
 
 
    
 
  
Current liabilities:

Accounts payable and accrued expenses
Accrued officers’ salary
Accrued interest (including $102,000 and $82,000 payable to related parties)
Advance on future receipts, net of discount of $67,000 and $274,000, respectively
Notes payable - related party
Deferred incentive compensation, current
Operating lease liability, current
Deferred revenue and customer deposits
Derivative liability

Total current liabilities

Long Term liabilities:

Notes payable
Note payable - related party, non-current
Deferred incentive compensation to officers
Operating lease liability, non-current

Total liabilities

Commitments and contingencies

Stockholders’ equity

Preferred stock, $0.0001 par value, 15,000,000 shares authorized: 
Series A Convertible Preferred Stock, 6,000 shares authorized; 2,006 and 4,396 issued and outstanding
as of December 31, 2020 and 2019
Class A units, 100 issued and authorized as of December 31, 2020
Class B units, 2,642,159 shares authorized, 2,642,159 issued and outstanding as of December 31, 2020  
Common stock, $0.0001 par value, 200,000,000 shares authorized, 47,795,009 and 24,496,197 shares
issued and outstanding as of December 31, 2020 and 2019

Additional paid-in capital
Accumulated deficit

Total stockholders’ equity

$

$

5,097,000   
822,000   
114,000   
110,000   
1,077,000   
521,000   
596,000   
272,000   
8,266,000   

4,338,000 
207,000 
82,000 
732,000 
112,000 
- 
391,000 
306,000 
5,048,000 

16,875,000   

11,216,000 

1,458,000   
-   
521,000   
2,943,000   
21,797,000   

-   
-   
3,065,000   

5,000   
89,216,000   
(81,541,000)  

10,745,000   

- 
1,065,000 
1,042,000 
3,591,000 
16,914,000 

- 
- 

2,000 
68,028,000 
(56,585,000)

11,445,000 

28,359,000 

Total liabilities and stockholders’ equity

$

32,542,000   

$

The accompanying notes are an integral part of these consolidated financial statements

F-2

VERB TECHNOLOGY COMPANY, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS

Year Ended
December 31, 2020

Year Ended
December 31, 2019

Revenue

SaaS recurring subscription revenue
Other Digital
Design, printing, and fulfillment
Shipping

Cost of revenue

Digital
Design, printing, and fulfillment
Shipping

Gross margin

Operating expenses:

Research and development
Depreciation and amortization
General and administrative

Total operating expenses

Loss from operations

Other income (expense), net

Other expense, net
Financing costs
Interest expense - amortization of debt discount
Change in fair value of derivative liability
Debt extinguishment, net
Interest expense (including $141,000 and $141,000 to related parties)

Total other expense, net

$

$

5,114,000   
1,384,000   
2,744,000   
723,000   
9,965,000   

1,416,000   
2,701,000   
684,000   
4,801,000   

5,164,000   

7,933,000   
1,510,000   
20,458,000   
29,901,000   

2,815,000 
1,425,000 
3,913,000 
947,000 
9,100,000 

660,000 
3,273,000 
937,000 
4,870,000 

4,230,000 

4,312,000 
1,042,000 
14,710,000 
20,064,000 

(24,737,000)  

(15,834,000)

102,000   
(248,000)  
(493,000)  
574,000   
-   
(153,000)  
(218,000)  

(11,000)
(1,625,000)
(1,658,000)
1,862,000 
1,536,000 
(186,000)
(82,000)

 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Loss before income tax provision

Income tax provision

Net Loss

Deemed dividend to Series A preferred shareholders

Net loss to common stockholders

Loss per share - basic and diluted
Weighted average number of common shares outstanding - basic and diluted

(24,955,000)  

(15,916,000)

1,000   

(24,956,000)  

(3,951,000)  

(28,907,000)  

(0.80)  
36,012,395   

$

$

2,000 

(15,918,000)

- 

(15,918,000)

(0.79)
20,186,249 

$

$

The accompanying notes are an integral part of these consolidated financial statements

F-3

VERB TECHNOLOGY COMPANY, INC.
CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY (DEFICIT)
For the Years Ended December 31, 2020 and 2019

Balance at December 31, 2019
Sale of common stock from private placement
Sale of common stock from public offering
Issuance of common stock from warrant
exercise
Fair value of warrants issued to Series A
Preferred stockholders
treated as a deemed dividend
Conversion of Series A Preferred to common
stock
Fair value of common shares issued for services    
Fair value of vested restricted stock awards
Fair value of vested stock options and warrants    
Extinguishment

of derivative liability
Class A units issued upon incorporation of Verb
Acquisition Co.
Fair value of Class B units issued for the
acquisition of Ascend Certification
Net loss
Balance at December 31, 2020

Balance at December 31, 2018

Sale of common stock from public offering
Fair value of common stock issued for acquisition    
Fair value of common stock issued to settle
accounts payable
Fair value of common stock and warrants issued to
settle notes payable
Conversion of convertible debt
Common stock issued upon exercise of warrants
Common stock upon issuance of convertible debt
Fair value of common stock issued for services
Issuance of fractional shares due to reverse split
Issuance of Series A convertible preferred stock
for cash
Conversion of series A preferred shares
Fair value of warrants issued with the Series A
convertible preferred stock
Fair value of vested stock options and warrants
Net loss

Balance at December 31, 2019

Preferred Stock    

Class A Units

Class B Units

  Shares     Amount     Shares     Amount    
-     
    4,396    $
-     
-     
-     
-     

-    $
-     
-     

-     
-     
-     

Shares

    Amount
-    $
-     
-     

Common Stock

Additional
Paid-in     Accumulated     
Capital
-      24,496,197    $ 2,000    $ 68,028,000    $ (56,585,000)   $ 11,445,000 
-     
-     
4,444,000 
4,237,833     
-      12,337,000 
-      12,545,453     

1,000     
4,443,000     
2,000      12,335,000     

    Amount   

Shares

Deficit

Total

-     

-     

-     

-     

-     

-     

1,965,594     

-     

2,165,000     

-     

2,165,000 

-     

    (2,390)    
-     
-     
-     
-     

-     

-     
-     
-     
-     
-     

-     

-     
-     
-     
-     
-     

-     

-     
-     
-     
-     
-     

-     

-     
-     
-     
-     
-     

-     

-     
-     
-     
-     
-     

-     

-     

(3,951,000)    

-     

(3,951,000)

1,768,909     
1,007,583     
1,773,440     
-     
-     

-     
-     
-     
-     
-     

-     
1,190,000     
2,870,000     
1,977,000     
159,000     

-     
-     
-     
-     
-     

- 
1,190,000 
2,870,000 
1,977,000 
159,000 

-     

-     

100     

-     

-     

-     

-     

-     

-     

-     

- 

-     
-     
    2,006    $

-     
-     
-     

-     
-     
100    $

-      2,642,159      3,065,000     
3,065,000 
(24,956,000)     (24,956,000)
-     
-     
-     
-      2,642,159    $ 3,065,000      47,795,009    $ 5,000    $ 89,216,000    $ (81,541,000)   $ 10,745,000 

-     
-     

-     
-     

-     
-     

-     

Preferred Stock

Class A

Class B

Common Stock

    Additional    
Paid-in

    Accumulated    

  Shares     Amount     Shares     Amount

    Shares

    Amount    

Shares

    Amount   

Capital

Deficit

Total

-     

-     
-     

-     

-     
-     
-     
-     
-     
-     

    5,030     
(634)    

-     
-     
-     
    4,396    $

-     

-     
-     

-     

-     
-     
-     
-     
-     
-     

-     
-     

-     
-     
-     
-     

-     

-     
-     

-     

-     
-     
-     
-     
-     
-     

-     
-     

-     
-     
-     
-    $

-     

-     
-     

-     

-     
-     
-     
-     
-     
-     

-     
-     

-     
-     
-     
-     

    $

       12,055,491     

1,000      35,611,000     

(40,667,000)    

(5,055,000)

6,549,596     
3,327,791     

1,000      18,362,000     
7,820,000     

-     

-      18,363,000 
7,820,000 
-     

4,142     

-     

10,000     

-     

10,000 

598,286     
182,333     
189,237     
25,272     
1,015,981     
139,036     

-     
-     
-     
-     
-     
-     

1,410,000     
410,000     
45,000     
182,000     
1,778,000     
-     

-     
409,032     

-     
-     

4,688,000     
-     

-     
-     
-     
-     
-     
-     

-     
-     

1,410,000 
410,000 
45,000 
182,000 
1,778,000 
- 

4,688,000 
- 

(4,688,000)
2,400,000 
(15,918,000)     (15,918,000)
      24,496,197    $ 2,000    $ 68,028,000    $ (56,585,000)   $ 11,445,000 

(4,688,000)    
2,400,000     
-     

-     
-     
-     

-     
-     
-     

-     
-     

The accompanying notes are an integral part of these consolidated financial statements

F-4

VERB TECHNOLOGY COMPANY, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS

For the Year Ended

December 31, 2020

December 31, 2019

 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
   
   
   
 
   
   
   
   
   
   
   
      
      
      
      
      
      
      
      
      
      
  
   
   
   
 
 
 
 
     
     
     
     
   
 
 
     
 
 
 
   
   
   
   
 
 
 
   
   
 
 
   
     
     
     
     
     
     
     
     
     
     
 
   
      
 
   
      
      
      
      
      
      
      
      
      
      
  
   
      
      
      
      
   
      
      
   
      
      
   
      
      
   
      
      
   
      
      
   
      
      
   
      
      
      
      
   
      
      
   
      
      
   
      
      
   
     
      
 
 
 
 
 
 
 
 
 
 
   
 
Operating Activities:
Net loss
Adjustments to reconcile net loss to net cash used in operating activities:
Fair value of common shares issued for services and vested stock options
Financing costs
Amortization of debt discount
Change in fair value of derivative liability
Debt extinguishment costs, net
Depreciation and amortization
Amortization of right-of-use assets
Inventory reserve
Allowance for doubtful account

Effect of changes in assets and liabilities:

Accounts receivable
Inventory
Prepaid expenses
Other assets
Accounts payable, accrued expenses, and accrued interest
Deferred revenue and customer deposits
Deferred incentive compensation
Operating lease liability

Net cash used in operating activities

Investing Activities:

 Acquisition of subsidiary
 Cash acquired from acquisition of subsidiary
 Purchases of property and equipment

Net cash used by investing activities

Financing Activities:

Proceeds from sale of common stock
Proceeds from sale of preferred stock
Proceeds from notes payable
Advances on future receipts
Proceeds from convertible note payable
Proceeds from warrant exercise
Proceeds from related party note payable
Payment of convertible notes payable
Payment of notes payable
Payment of acquisition note payable
Payment of related party notes payable
Payment of advances of future receipts
Net cash provided by financing activities

Net change in cash

Cash - beginning of period

Cash - end of period

Supplemental disclosures of cash flow information:

Cash paid for interest
Cash paid for income taxes

Supplemental disclosure of non-cash investing and financing activities:

Far value of class B units issued upon acquisition of subsidiary
 Fair value of common stock issued upon acquisition of subsidiary
Conversion of note payable and accrued interest to common stock
Fair value of derivative liability from issuance of convertible debt, inducement shares and warrant
features
Fair value of common shares, warrants and beneficial conversion feature of issued convertible note
Offset of deferred offering costs to proceeds received
Common stock issued to settle accounts payable
Discount recognized from advances on future receipts
Fair value of common stock issued for prepaid subscription agreement
Fair value of restricted awards returned – payroll taxes
Goodwill and intangible assets acquired from acquisition
Assets acquired from the acquisition of subsidiary
Liabilities assumed from the acquisition of subsidiary
Issuance of note payable upon acquisition of subsidiary

$

(24,956,000)  

$

(15,918,000)

6,119,000   
248,000   
493,000   
(574,000)  
-   
1,510,000   
545,000   
49,000   
130,000   

440,000   
20,000   
(485,000)  
-   
788,000   
(177,000)  
-   
(444,000)  
(16,294,000)  

-   
229,000   
(317,000)  
(88,000)  

16,781,000   
-   
1,367,000   
728,000   
-   
2,165,000   
-   
-   
-   
(1,885,000)  
(100,000)  
(1,842,000)  
17,214,000   

832,000   

983,000   

1,815,000   

120,000   
1,000   

3,065,000   
-   
-   

3,951,000   
-   
-   
-   
285,000   
340,000   
485,000   
4,846,000    
436,000   
331,000   
1,885,000    

$

$
$

$
$

$
$
$
$
$
$
$
$
$
$

4,178,000 
1,625,000 
1,658,000 
(1,862,000)
(1,536,000)
1,042,000 
349,000 
(14,000)
199,000 

(380,000)
127,000 
(11,000)
(41,000)
2,123,000 
(479,000)
1,042,000 
(220,000)
(8,118,000)

(15,000,000)
557,000 
(146,000)
(14,589,000)

18,525,000 
4,688,000 
1,300,000 
728,000 
432,000 
45,000 
58,000 
(2,025,000)
(630,000)
-)
(58,000)
(7,000)
23,056,000 

349,000 

634,000 

983,000 

146,000 
2,000 

- 
7,820,000 
1,410,000 

6,561,000 
592,000 
162,000 
10,000 
285,000 
- 
- 
22,677,000  
3,364,000 
3,221,000 
-  

$

$
$

$

$
$
$
$
$
$
$
$
$
$
$

The accompanying notes are an integral part of these consolidated financial statements

F-5

VERB TECHNOLOGY COMPANY, INC.
NOTES TO FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2020 AND 2019

1. DESCRIPTION OF BUSINESS

 
 
    
  
 
 
    
 
  
 
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Organization

References in this document to the “Company,” “Verb,” “we,” “us,” or “our” are intended to mean Verb Technology Company, Inc., individually, or as the context requires,
collectively with its subsidiary on a consolidated basis.

Cutaia Media Group, LLC (“CMG”) was organized as a limited liability company under the laws of the State of Nevada on December 12, 2012. On May 19, 2014, CMG
merged into bBooth, Inc. and bBooth, Inc., thereafter, changed its name to bBooth (USA), Inc., effective as of October 16, 2014. The operations of CMG and bBooth (USA),
Inc., became known as, and are referred to in this Annual Report as, “bBoothUSA.”

On  October  16,  2014,  bBoothUSA  was  acquired  by  Global  System  Designs,  Inc.  (“GSD”),  pursuant  to  a  Share  Exchange Agreement  entered  into  with  GSD  (the  “Share
Exchange Agreement”).  GSD  was  incorporated  in  the  State  of  Nevada  on  November  27,  2012.  The  acquisition  was  accounted  for  as  a  reverse  merger  transaction.  In
connection with the closing of the transactions contemplated by the Share Exchange Agreement, GSD’s management was replaced by bBoothUSA’s management, and GSD
changed its name to bBooth, Inc.

On April 21, 2017, we changed our corporate name from bBooth, Inc. to nFüsz, Inc. The name change was effected through a parent/subsidiary short-form merger of nFüsz,
Inc., our wholly-owned Nevada subsidiary, formed solely for the purpose of the name change, with and into us.

On February 1, 2019, we changed our corporate name from nFüsz, Inc. to Verb Technology Company, Inc. The name change was effected through a parent/subsidiary short-
form merger of Verb Technology Company, Inc., our wholly-owned Nevada subsidiary, formed solely for the purpose of the name change, with and into us.

On February 4, 2019, we implemented a 1-for-15 reverse stock split (the “Reverse Stock Split”) of our common stock, $0.0001 par value per share (the “Common Stock”).
As a result of the Reverse Stock Split, every fifteen (15) shares of our pre-Reverse Stock Split Common Stock were combined and reclassified into one share of our Common
Stock. The number of shares of Common Stock subject to outstanding options, warrants, and convertible securities were also reduced by a factor of fifteen as of February 1,
2019. The par value per share of our Common Stock was not affected by the Reverse Stock Split. All shares and per share amounts have been retroactively restated as if the
reverse split occurred at the beginning of the earliest period presented.

On April 12, 2019, we acquired Sound Concepts Inc. (“Sound Concepts”). The acquisition was intended to augment and diversify Verb’s internet and SaaS business (see
Note 3).

On  September  4,  2020,  Verb Acquisition  Co.,  LLC  (“Verb Acquisition”),  a  subsidiary  of  the  Company,  entered  into  a  Membership  Interest  Purchase Agreement  (the
“Purchase Agreement”) with Ascend Certification, LLC, dba SoloFire (“SoloFire”) for the acquisition of Solofire. The acquisition was intended to augment and diversify
Verb’s internet and SaaS business (see Note 3).

F-6

Nature of Business

We are a Software-as-a-Service (“SaaS”) applications platform developer. Our platform is comprised of a suite of interactive video-based sales enablement business software
products marketed on a subscription basis. Our applications, available in both mobile and desktop versions, are offered as a fully integrated suite, as well as on a standalone
basis,  and  include  verbCRM,  our  Customer  Relationship  Management  application,  verbLEARN,  our  Learning  Management  System  application,  and  verbLIVE,  our  Live
Stream eCommerce application.

We also provided certain non-digital services to some of our enterprise clients such as printing and fulfillment services. We designed and printed welcome kits and starter kits
for their marketing needs and provided fulfillment services, which consisted of managing the preparation, handling and shipping of our client’s custom-branded merchandise
they use for marketing purposes at conferences and other events, and product sample packs that verbCRM users order through the app for automated delivery and tracking to
their customers and prospects. We use the term “client” and “customer” interchangeably.

Going Concern

The  accompanying  consolidated  financial  statements  have  been  prepared  on  a  going  concern  basis,  which  contemplates  the  realization  of  assets  and  the  settlement  of
liabilities and commitments in the normal course of business. As reflected in the accompanying consolidated financial statements, during the year ended December 31, 2020,
the Company incurred a net loss of $24,956,000 and used cash in operations of $16,294,000. These factors raise substantial doubt about the Company’s ability to continue as
a going concern within one year after the date of the financial statements being issued. The ability of the Company to continue as a going concern is dependent upon the
Company’s ability to raise additional funds and implement its business plan. The financial statements do not include any adjustments that might be necessary if the Company
is unable to continue as a going concern.

Subsequent to December 31, 2020, the Company generated cash in the aggregate of $15,480,000 from the sale of our common stock as part of a public offering and exercise
of stock options and warrants. In addition, the Company also received cash of $4.4 million from advances from the sale of future receipts (see Note 20). Our continuation as a
going concern is dependent on our ability to obtain additional financing until we can generate sufficient cash flows from operations to meet our obligations. We intend to
continue to seek additional debt or equity financing to continue our operations. There is no assurance that we will ever be profitable or that debt or equity financing will be
available to us. The consolidated financial statements do not include any adjustments to reflect the possible future effects on the recoverability and classification of assets or
the amounts and classifications of liabilities that may result should we be unable to continue as a going concern.

COVID-19

In March 2020, the World Health Organization declared coronavirus COVID-19 a global pandemic. This contagious disease outbreak, which has continued to spread, has
adversely affected workforces, customers, economies, and financial markets globally. It has also disrupted the normal operations of many businesses. This outbreak could
decrease spending, adversely affect demand for the Company’s products, and harm the Company’s business and results of operations. In the three months ended June 30,
2020, we experienced some uncertainty regarding whether there would be variability in demand for the services we provide on our platform after lock-down measures were
implemented. We expect demand variability for our products and services may continue as a result of the COVID-19 pandemic; however, our sales team reported a higher
level  of  interest  in  our  products  and  services  during  the  year  ended  December  31,  2020. Although  the  impact  has  not  been  material  to  date,  a  prolonged  downturn  in
economic conditions could have a material adverse effect on our customers and demand for our services. The Company has not observed any impairments of its assets or a
significant change in the fair value of its assets due to the COVID-19 pandemic. At this time, it is not possible for the Company to predict the duration or magnitude of the
adverse results of the outbreak and its effects on the Company’s business or results of operations, financial condition, or liquidity.

As  of  December  31,  2020,  the  Company  has  been  following  the  recommendations  of  local  health  authorities  to  minimize  exposure  risk  for  its  employees,  including  the
temporary closure of its corporate office and having employees work remotely. Most vendors have transitioned to electronic submission of invoices and payments.

2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Principles of Consolidation

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The consolidated financial statements include the accounts of Verb Technology Company, Inc., Verb Direct, LLC, and Verb Acquisition Co., LLC. Intercompany accounts
have been eliminated in the consolidation.

Use of Estimates

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and
liabilities at the date of the financial statements, and the reported amounts of revenue and expenses during the reported periods. Significant estimates include assumptions
made  in  analysis  of  reserves  for  allowance  of  doubtful  accounts,  inventory,  assumptions  made  in  purchase  price  allocations,  impairment  testing  of  long-term  assets,
realization of deferred tax assets, determining fair value of derivative liabilities, and valuation of equity instruments issued for services. Amounts could materially change in
the future.

Revenue Recognition

The Company derives its revenue primarily from providing application services through the SaaS application, digital marketing and sales support services, from the sale of
customized print products and training materials, branded apparel, and digital tools, as demanded by its customers. The subscription revenue from the application services are
recognized  over  the  life  of  the  estimated  subscription  period.  The  Company  also  charges  certain  customers  setup  or  installation  fees  for  the  creation  and  development  of
websites and phone application. These fees are accounted as part of deferred revenue and amortized over the estimated life of the agreement. Amounts related to shipping and
handling that are billed to customers are reflected as part of revenue, and the related costs are reflected in cost of revenue in the accompanying Statements of Consolidated
Operations.

F-7

The Company recognizes revenue in accordance with ASC 606, Revenue from Contracts with Customers (“ASC 606”). The underlying principle of ASC 606 is to recognize
revenue to depict the transfer of goods or services to customers at the amount expected to be collected. ASC 606 creates a five-step model that requires entities to exercise
judgment  when  considering  the  terms  of  contract(s),  which  includes  (1)  identifying  the  contract(s)  or  agreement(s)  with  a  customer,  (2)  identifying  our  performance
obligations in the contract or agreement, (3) determining the transaction price, (4) allocating the transaction price to the separate performance obligations, and (5) recognizing
revenue as each performance obligation is satisfied. Pursuant to ASC 606, revenue is recognized when performance obligations under the terms of a contract are satisfied,
which occurs for the Company upon shipment or delivery of products or services to our customers based on written sales terms, which is also when control is transferred.
Revenue is measured as the amount of consideration we expect to receive in exchange for transferring the products or services to a customer.

The products sold by us are distinctly individual. The products are offered for sale solely as finished goods, and there are no performance obligations required post-shipment
for customers to derive the expected value from them. Other than promotional activities, which can vary from time to time but nevertheless are entirely within the Company’s
control, contracts with customers contain no incentives or discounts that could cause revenue to be allocated or adjusted over time.

The  control  of  products  we  sell  transfers  to  our  customers  upon  shipment  from  our  facilities,  and  our  performance  obligations  are  satisfied  at  that  time.  Shipping  and
handling activities are performed before the customer obtains control of the goods and, therefore, represent a fulfillment activity rather than promised goods to the customer.
Payment for sales are generally made by check, credit card, or wire transfer. Historically, we have not experienced any significant payment delays from customers.

We allow returns within 30 days of purchase from end-users. Our customers may return purchased products to us under certain circumstances.

A description of our principal revenue generating activities is as follows:

1. Digital Revenue which is divided into two main categories:

a.

SaaS  recurring  digital  revenue based on contract-based subscriptions to our verb  app  products  and  platform  services which  include  verbCRM,  verbLEARN,
verbLIVE, and verbTeams. The revenue is recognized over the subscription period.

b. Non-SaaS, non-recurring digital revenue, which is revenue generated by the use of our app products and in-app purchases, such as sampling and other services
obtained through the app.  The revenue for samples is recognized upon completion and shipment, while the design fees are recognized when the service has
been rendered and the app is delivered to the customer.

2. Non-digital  revenue,  which is  revenue  we  generate  from  non-app,  non-digital  sources  through  ancillary  services  we provide  as  an  accommodation  to  our  clients  and

customers. These services, which we now outsource to a strategic partner as part of a cost reduction plan we instituted in 2020, include:

a. Design, printing services, and fulfillment.  The revenue is recognized upon completion and shipment of products or fulfillment to the customer.
b. Shipping services. The revenue is recognized when the corresponding products or fulfillment are shipped.

Revenues during the years ended December 31, 2020 and 2019 were all generated from the United States of America.

F-8

Cost of Revenue

Cost of revenue primarily consists of the salaries of certain employees, purchase price of consumer products, digital content costs, packaging supplies, and customer shipping
and handling expenses. Shipping costs to receive products from our suppliers are included in our inventory and recognized as cost of revenue upon sale of products to our
customers.

Concentration of Credit and Other Risks

Financial instruments that potentially subject the Company to concentrations of credit risk consist of cash and accounts receivable. Cash is deposited with a limited number of
financial institutions. The balances held at any one financial institution at times may be in excess of Federal Deposit Insurance Corporation (“FDIC”) insurance limits of up
to $250,000.

The Company extends limited credit to customers based on an evaluation of their financial condition and other factors. The Company generally does not require collateral or
other security to support accounts receivable. The Company performs ongoing credit evaluations of its customers and maintains an allowance for doubtful accounts and sales
credits. The Company believes that any concentration of credit risk in its accounts receivable is substantially mitigated by the Company’s evaluation process, relatively short
collection terms and the high level of credit worthiness of its customers.

The Company’s concentration of credit risk includes its concentrations from key customers and vendors. The details of these significant customers and vendors are presented
in the following table for year ended December 31, 2020 and 2019:

Year Ended

Year Ended

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
December 31, 2020

December 31, 2019

Verb’s largest customers are presented below as a
percentage of Verb’s aggregate:

Revenues

Accounts receivable

Verb’s largest vendors are presented below as a
percentage of Verb’s aggregate:

None

None

Purchases

Accounts payable

Property and Equipment

1 major vendor accounted for 40% of accounts
payable individually and in aggregate

2 major vendors accounted for 10% and 28% of
accounts payable individually and 38% in
aggregate

1 major customer accounted for 13% of
revenues

None

None

1 major vendor accounted for 14% of accounts
payable individually and in aggregate

Property and equipment are recorded at historical cost and depreciated on a straight-line basis over their estimated useful lives of approximately five years once the individual
assets are placed in service.

F-9

Leases

We lease certain corporate office space and office equipment under lease agreements with monthly payments over a period of 36 to 94 months. Pursuant to ASC 840, Leases,
lease assets are presented as operating lease right-of-use assets and the related liabilities are presented as lease liabilities in our consolidated balance sheets (see Note 5).

Long-Lived Assets

The Company evaluates long-lived assets for impairment whenever events or changes in circumstances indicate that their net book value may not be recoverable. When such
factors and circumstances exist, the Company compares the projected undiscounted future cash flows associated with the related asset or group of assets over their estimated
useful  lives  against  their  respective  carrying  amount.  Impairment,  if  any,  is  based  on  the  excess  of  the  carrying  amount  over  the  fair  value,  based  on  market  value  when
available,  or  discounted  expected  cash  flows,  of  those  assets  and  is  recorded  in  the  period  in  which  the  determination  is  made.  No  impairment  of  long-lived  assets  was
required for the years ended December 31, 2020 and 2019.

Income Taxes

The Company accounts for income taxes under Financial Accounting Standards Board’s (“FASB”) ASC 740 “Income Taxes.” Under the asset and liability method of ASC
740, deferred tax assets and liabilities are recognized for the expected future tax consequences of events that have been included in the financial statements or tax returns.
Under this method,  deferred  tax  assets  and  liabilities  are  determined  based  on  the  differences  between  the  financial  reporting  and  tax  bases  of  assets  and  liabilities  using
enacted  tax  rates  in  effect  for  the  year  in  which  the  differences  are  expected  to  reverse.  The  deferred  tax  assets  of  the  Company  relate  primarily  to  operating  loss  carry-
forwards for federal income tax purposes. A full valuation allowance for deferred tax assets has been provided because the Company believes it is not more likely than not
that the deferred tax asset will be realized. Realization of deferred tax assets is dependent on the Company generating sufficient taxable income in future periods.

The  Company  periodically  evaluates  its  tax  positions  to  determine  whether  it  is  more  likely  than  not  that  such  positions  would  be  sustained  upon  examination  by  a  tax
authority  for  all  open  tax  years,  as  defined  by  the  statute  of  limitations,  based  on  their  technical  merits.  The  Company  accrues  interest  and  penalties,  if  incurred,  on
unrecognized tax benefits as components of the income tax provision in the accompanying consolidated statements of operations. As of December 31, 2020, and 2019, the
Company has not established a liability for uncertain tax positions.

Derivative Financial Instruments

The Company evaluates its financial instruments to determine if such instruments are derivatives  or  contain  features  that  qualify  as  embedded  derivatives.  For  derivative
financial  instruments  that  are  accounted  for  as  liabilities,  the  derivative  instrument  is  initially  recorded  at  its  fair  value  and  is  then  re-valued  at  each  reporting  date,  with
changes in the fair value reported in the consolidated statements of operations. The classification of derivative instruments, including whether such instruments should be
recorded  as  liabilities  or  as  equity,  is  evaluated  at  the  end  of  each  reporting  period.  Derivative  instrument  liabilities  are  classified  in  the  balance  sheet  as  current  or  non-
current based on whether or not net-cash settlement of the derivative instrument could be required within 12 months of the balance sheet date.

F-10

The Company uses Level 2 inputs for its valuation methodology for the derivative liabilities as their fair values were determined by using a Binomial pricing model. The
Company’s derivative liabilities are adjusted to reflect fair value at each period end, with any increase or decrease in the fair value being recorded in results of operations as
adjusted to fair value of derivatives.

Share Based Payment

The  Company  issues  stock  options  and  warrants,  shares  of  Common  Stock,  and  equity  interests  as  share-based  compensation  to  employees  and  non-employees.  The
Company  accounts  for  its  share-based  compensation  in  accordance  with  the  Financial  Accounting  Standards  Board’s  (“FASB”)  ASC  718,  Compensation  –  Stock
Compensation. Stock-based compensation cost is measured at the grant date, based on the estimated fair value of the award, and is recognized as expense over the requisite
service period.

The Company values stock options using the Black-Scholes option pricing model. Assumptions used in the Black-Scholes model to value options issued during the years
ended December 31, 2020 and 2019 are as follows:

Year Ended

Year Ended

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Expected life in years
Stock price volatility
Risk free interest rate
Expected dividends
Forfeiture rate

December 31,
2020

December 31,
2019

3.0, 4.0 and 5.0 

1.0, 2.0 and 5.0 

255%-271% 
0.17-0.39% 
0% 
21.2 – 21.3% 

180%-414%
1.51-2.75%
0%
22.48%

The risk-free interest rate was based on rates established by the Federal Reserve Bank. The Company uses the historical volatility of its Common Stock to estimate the future
volatility for its Common Stock. The expected dividend yield was based on the fact that the Company has not paid dividends in the past and does not expect to pay dividends
in the future.

F-11

Research and Development Costs

Research and development costs consist of expenditures for the research and development of new products and technology. These costs are primarily expenses to vendors
contracted to perform research projects and develop technology for the Company’s cloud-based, Verb interactive video CRM SaaS platform.

Net Loss Per Share

Basic net loss per share is computed by using the weighted-average number of common shares outstanding during the period. Diluted net loss per share is computed giving
effect to all dilutive potential shares of Common Stock that were outstanding during the period. Dilutive potential shares of Common Stock consist of incremental shares of
Common Stock issuable upon exercise of stock options. No dilutive potential shares of Common Stock were included in the computation of diluted net loss per share because
their impact was anti-dilutive.

As  of  December  31,  2020,  and  2019,  the  Company  had  total  outstanding  options  of  6,031,775  and  4,233,722,  respectively,  and  warrants  of  13,351,251  and  10,930,991,
respectively, and outstanding restricted stock awards of 2,185,946 and 1,486,354, respectively, and 2,642,159 shares common shares potentially issuable from our Class B
Units that were issued in August 2020, were excluded from the computation of net loss per share because they are anti-dilutive.

Acquisitions and Business Combinations

The Company allocates the fair value of purchase consideration to the tangible assets acquired, liabilities assumed, and separately identified intangible assets acquired based
on their estimated fair values. The excess of the fair value of purchase consideration over the fair values of these identifiable assets and liabilities is recorded as goodwill.
Such  valuations  require  management  to  make  significant  estimates  and  assumptions,  especially  with  respect  to  intangible  assets.  Significant  estimates  in  valuing  certain
intangible  assets  include,  but  are  not  limited  to,  future  expected  cash  flows  from,  acquired  technology,  trade-marks  and  trade  names,  useful  lives,  and  discount  rates.
Management’s estimates of fair value are based upon assumptions believed to be reasonable, but which are inherently uncertain and unpredictable and, as a result, actual
results may differ from estimates. During the measurement period, which is the period needed to gather all information necessary to make the purchase price allocation, not
to exceed one year from the acquisition date, we may record adjustments to the assets acquired and liabilities assumed, with the corresponding offset to goodwill. Upon the
conclusion of the measurement period, any subsequent adjustments are recorded to earnings.

Goodwill

In accordance with FASB ASC Topic No. 350, Intangibles-Goodwill and Other, the Company reviews the recoverability of the carrying value of goodwill at least annually or
whenever  events  or  circumstances  indicate  a  potential  impairment.  The  Company’s  impairment  testing  is  performed  annually  at  December  31  (its  fiscal  year  end).
Recoverability of goodwill is determined by comparing the fair value of Company’s reporting unit to the carrying value of the underlying net assets in the reporting units. If
the fair value of a reporting unit is determined to be less than the carrying value of its net assets, goodwill is deemed impaired and an impairment loss is recognized to the
extent  that  the  carrying  value  of  goodwill  exceeds  the  difference  between  the  fair  value  of  the  reporting  unit  and  the  fair  value  of  its  other  assets  and  liabilities. As  of
December 31, 2020 and 2019, management determined there were no indications of impairment.

Intangible Assets with Finite Useful Lives

We have certain finite lived intangible assets that were initially recorded at their fair value at the time of acquisition. These intangible assets consist of developed technology.
Intangible assets with finite useful lives are amortized using the straight-line method over their estimated useful life of five years.

F-12

We review all finite lived intangible assets for impairment when circumstances indicate that their carrying values may not be recoverable. If the carrying value of an asset
group is not recoverable, we recognize an impairment loss for the excess carrying value over the fair value in our consolidated statements of operations. As of December 31,
2020 and 2019 there was no impairment of intangible assets.

Fair Value of Financial Instruments

The  Company  follows  the  guidance  of  FASB ASC  820  and ASC  825  for  disclosure  and  measurement  of  the  fair  value  of  its  financial  instruments.  FASB ASC  820
establishes a framework for measuring fair value under GAAP and expands disclosures about fair value measurements. To increase consistency and comparability in fair
value measurements and related disclosures, ASC 820 establishes a fair value hierarchy which prioritizes the inputs to valuation techniques used to measure fair value into
three (3) broad levels. The fair value hierarchy gives the highest priority to quoted prices (unadjusted) in active markets for identical assets or liabilities and the lowest priority
to unobservable inputs.

The three (3) levels of fair value hierarchy defined by ASC 820 are described below:

Level 1: Quoted market prices available in active markets for identical assets or liabilities as of the reporting date.
Level 2: Pricing inputs other than quoted prices in active markets included in Level 1, which are either directly or indirectly observable as of the reporting date.
Level 3: Pricing inputs that are generally observable inputs and not corroborated by market data.

The  carrying  amount  of  the  Company’s  financial  assets  and  liabilities,  such  as  cash  and  cash  equivalents,  prepaid  expenses,  and  accounts  payable  and  accrued  expenses
approximate their fair value due to their short-term nature. The carrying values financing obligations approximate their fair values due to the fact that the interest rates on
these obligations are based on prevailing market interest rates. The Company uses Level 2 inputs for its valuation methodology for the derivative liabilities.

Segments

 
 
 
 
 
 
   
 
 
 
 
   
 
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The  Company  has  acquired  two  operating  subsidiaries,  Verb  Direct  and  Ascend  Certification  (see  Note  3)  with  various  revenue  channels.  Operations  of  these  two
subsidiaries  are  integrated  since  they  have  similar  customer  base  and  the  Company  having  a  single  sales  team,  marketing  department,  customer  service  department,
operations department, finance and accounting department to support its operations. In accordance with the “Segment Reporting” Topic of the ASC, the Company’s chief
operating decision maker (the Company’s Chief Executive Officer) determined that there is only one reporting unit or segment.

Recent Accounting Pronouncements

In June 2016, the FASB issued ASU No. 2016-13, Credit Losses - Measurement of Credit Losses on Financial Instruments (“ASC 326”). The standard significantly changes
how entities will measure credit losses for most financial assets, including accounts and notes receivables. The standard will replace today’s “incurred loss” approach with an
“expected loss” model, under which companies will recognize allowances based on expected rather than incurred losses. Entities will apply the standard’s provisions as a
cumulative-effect adjustment to retained earnings as of the beginning of the first reporting period in which the guidance is effective. As small business filer, the standard will
be effective for us for interim and annual reporting periods beginning after December 15, 2022. Management is currently assessing the impact of adopting this standard on
the Company’s financial statements and related disclosures.

F-13

Other recent accounting pronouncements issued by the FASB, including its Emerging Issues Task Force, the American Institute of Certified Public Accountants, and the
Securities and Exchange Commission (the “SEC”) did not or are not believed by management to have a material impact on the Company’s present or future consolidated
financial statements.

3. ACQUISITIONS

a. ACQUISITION OF VERB DIRECT

On April 12, 2019, Verb completed its previously announced acquisition of Verb Direct through a two-step merger, consisting of merging Merger Sub 1 with and into Sound
Concepts, with Sound Concepts surviving the “first step” of the merger as a wholly-owned subsidiary of Verb (and the separate corporate existence of Merger Sub 1 then
having ceased) and, immediately thereafter, merging Sound Concepts (as of the closing of the first step, then known as Verb Direct, Inc.) with and into Merger Sub 2, with
Merger Sub 2 surviving the “second step” of the merger, such that, upon the conclusion of the “second step” of the merger, the separate corporate existence of Verb Direct,
Inc.  (formerly  Sound  Concepts)  then  having  ceased  and  Merger  Sub  2  continued  its  limited  liability  company  existence  under  Utah  law  as  the  surviving  entity  and  as  a
wholly-owned subsidiary of Verb, then known as Verb Direct. On the terms and subject to the conditions set forth in the Merger Agreement, at the effective time of the
merger, each share of Sound Concepts Capital Stock issued and outstanding immediately prior to the effective time, was cancelled in exchange for cash payment by Verb of
an aggregate of $15,000,000, and the issuance of an aggregate of 3,327,791 restricted shares of Verb’s Common Stock. The Acquisition Cash Payment was paid using a
portion  of  the  net  proceeds  Verb  received  as  a  result  of  the  public  offering  of  the  units.  Pursuant  to  the  requirements  of  current  accounting  guidance,  Verb  valued  the
acquisition shares at $7,820,000, the fair value of the shares at the closing date of the transaction.

The acquisition was intended to augment and diversify Verb’s internet and SaaS business. Key factors that contributed to the recorded goodwill and intangible assets in the
aggregate of $22,677,000 were the opportunity to consolidate and complement existing operations of Verb, certain software and customer list, and the opportunity to generate
future synergies within the internet and SaaS business.

The allocation of the purchase price was determined with the assistance of a valuation specialist. The following table summarizes the assets acquired, liabilities assumed and
purchase price allocation:

Assets Acquired:
Other current assets
Property and equipment
Other assets
Liabilities Assumed:
Current liabilities
Long-term liabilities
Intangible assets
Goodwill
Purchase Price

  $

2,004,000   
58,000   
1,302,000    $

(2,153,000)  
(1,068,000)  

     $

3,364,000 

(3,221,000)
6,340,000 
16,337,000 
22,820,000 

The goodwill recognized in connection with the acquisition is primarily attributable to anticipated synergies from future growth and is not expected to be deductible for tax
purposes. Goodwill is not amortized but will be tested for impairment on an annual basis.

The  intangible  assets,  which  consist  mostly  of  developed  technology  of  $4,700,000  are  being  amortized  over  5-years,  customer  relationships  of  $1,200,000  are  being
amortized  on  an  accelerated  basis  over  its  estimated  useful  life  of  5  years  and  domain  names  of  $440,000  are  determined  to  have  infinite  lives  but  will  be  tested  for
impairment on an annual basis.

F-14

b.       ACQUISITION OF ASCEND CERTIFICATION

On  September  4,  2020,  Verb Acquisition  Co.,  LLC  (“Verb Acquisition”),  a  subsidiary  of  the  Company,  entered  into  a  Membership  Interest  Purchase Agreement  (the
“Purchase Agreement”) with Ascend Certification, LLC, dba SoloFire (“SoloFire”), the sellers party thereto (collectively, the “Sellers”), and Steve Deverall, solely in his
capacity  as  the  seller  representative,  under  which  Sellers  agreed  to  sell  their  entire  interest  in  SoloFire,  representing  all  of  the  outstanding  limited  liability  company
membership interests of SoloFire, to Verb Acquisition for a base purchase price of $5,700,000, subject to certain post-closing adjustments totaling $750,000 for an adjusted
purchase price of $4,950,000. As a result, Verb Acquisition issued to the Sellers an amended promissory note of $1,885,000 and 2,642,159 Class B Units of Verb Acquisition
which are exchangeable for 2,642,159 shares of Verb’s Common Stock with an estimated fair value of $3,065,000 (see Note 16) for a total purchase price of $4,950,000. The
promissory note is unsecured, bears interest at a rate of 0.14% per annum and will mature in October 2020. The amended promissory note was paid in full on October 1,
2020.

The acquisition was intended to augment and diversify Verb’s SaaS business. Key factors that contributed to the recorded provisional goodwill and intangible assets in the
aggregate of $4,845,000 were the opportunity to consolidate and complement existing operations of Verb, certain software and customer list, and the opportunity to generate
future synergies within the SaaS business.

Verb is required to allocate the purchase price to the acquired tangible assets, identifiable intangible assets, and assumed liabilities based on their fair values. As of December
31, 2020, management has not yet finalized the purchase price allocation. The fair values of the assets acquired, as set forth below, are considered provisional and subject to

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
  
 
 
 
  
 
 
 
 
    
 
  
 
 
 
  
 
 
 
 
 
    
 
 
 
    
 
 
 
 
 
 
 
 
 
 
 
adjustment  as  additional  information  is  obtained  through  the  purchase  price  measurement  period  (a  period  of  up  to  one  year  from  the  closing  date). Any  prospective
adjustments would change the fair value allocation as of the acquisition date. The Company is still in the process of reviewing underlying models, assumptions and discount
rates  used  in  the  valuation  of  provisional  goodwill  and  intangible  assets.  The  following  table  summarizes  the  provisional  fair  value  of  the  assets  assumed  and  liabilities
acquired and the provisional purchase price allocation on the date of acquisition:

Assets Acquired:
Cash
Accounts receivable
Liabilities Assumed:
Current liabilities
Long-term liabilities
Intangible assets (provisional)
Goodwill (provisional)
Purchase Price

  $

229,000   
207,000    $

(241,000)  
(90,000)  

     $

436,000 

(331,000)
1,122,000 
3,723,000 
4,950,000 

The  provisional  goodwill  recognized  in  connection  with  the  acquisition  is  primarily  attributable  to  anticipated  synergies  from  future  growth  and  is  not  expected  to  be
deductible for tax purposes. Goodwill is not amortized but will be tested for impairment on an annual basis.

The  provisional  intangible  assets,  which  consist  of  developed  technology  of  $1,000,000  are  being  amortized  over  5-years,  customer  relationships  of  $70,000  are  being
amortized over 3 years, non-competition clause of $50,000 is being amortized over 3 years, and domain names of $2,000 are determined to have infinite lives but will be
tested for impairment on an annual basis.

During  the  year  ended  December  31,  2020  and  2019,  the  Company  recorded  amortization  expense  of  $1,335,000  and  $975,000,  respectively,  related  to  the  intangibles
discussed above. The following table summarizes the amortization expense for both Verb Direct and Ascend to be recorded in future periods for intangible assets that are
subject to amortization and excludes intangible assets with infinite life (i.e. domain names) of $442,000:

Year ending
2021
2022
2023
2024
2025 and thereafter

Total amortization

  $

  $

Amortization

1,435,000 
1,375,000 
1,302,000 
465,000 
133,000 
4,710,000 

The following unaudited pro forma statements of operations present the Company’s pro forma results of operations after giving effect to the purchase of Verb Direct and
Verb Acquisition based on the historical financial statements of the Company, Verb Direct, and Verb Acquisition. The unaudited pro forma statements of operations for the
year ended December 31, 2020 and 2019 give effect to the transaction as if they had occurred on January 1, 2019.

SaaS recurring subscription revenue
Other digital revenue
Design, printing, and fulfilment
Shipping
Total Revenue

Cost of revenue

Gross margin

Operating expenses

Other expense, net

  $

Year Ended
December 31,
2020
(Proforma,
unaudited)

Year Ended 
December 31,
2019
(Proforma,
unaudited)

6,077,000    $
1,384,000   
2,744,000   
723,000   
10,928,000   

4,980,000   

5,948,000   

30,679,000   

(218,000)  

4,625,000 
1,698,000 
6,178,000 
1,624,000 
14,125,000 

7,322,000 

6,803,000 

23,135,000 

(99,000)

Loss before income tax provision

(24,949,000)  

(16,332,000)

Income tax provision

Net loss

Deemed dividend to Series A preferred

Net loss to common stockholders

1,000   

2,000 

(24,950,000)  

(16,431,000)

(3,951,000)  

- 

  $

(28,901,000)   $

(16,433,000)

Pursuant to the provisions of ASC 805, the following results of operations of Verb Direct and Verb Acquisition subsequent to the acquisitions are as follows:

Revenue
Cost of revenue
Operating expenses
Other expense
Net loss

Verb Direct 
April 1, 
2019 through December 31, 
2019

 Verb 
Acquisition
September 1, 
2020 through December 31,
2020

  $

  $

9,041,000    $
4,766,000   
6,208,000   
11,000   
(1,944,000)   $

128,000 
139,000 
889,000 
22,000 
(900,000)

 
 
    
  
 
  
 
 
 
 
    
 
  
 
 
 
  
 
 
 
 
 
    
 
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
These amounts were included in the accompany Consolidated Statement of Operations.

4. PROPERTY AND EQUIPMENT

Property and equipment consisted of the following as of December 31, 2020 and 2019.

Computers
Furniture and fixture
Machinery and equipment
Leasehold improvement

Total property and equipment

Accumulated depreciation

Total property and equipment, net

December 31,
2020

December 31,
2019

29,000    $
75,000   
39,000   
1,058,000   
1,201,000   
(339,000)  
862,000    $

29,000 
75,000 
39,000 
741,000 
884,000 
(164,000)
720,000 

  $

  $

F-15

Depreciation expense amounted to $175,000 and $67,000 for the year ended December 31, 2020 and 2019, respectively.

5. RIGHT-OF-USE ASSETS AND OPERATING LEASE LIABILITIES

The  Company  leases  certain  warehouse,  corporate  office  space  and  equipment  under  an  operating  lease  agreement.  We  determine  if  an  arrangement  is  a  lease  at  inception.
Lease assets are presented as operating lease right-of-use assets and the related liabilities are presented as lease liabilities in our consolidated balance sheets pursuant to ASC
842, Leases.

Operating lease right-of-use (“ROU”) assets and liabilities are recognized at commencement date based on the present value of lease payments over the lease term. ROU assets
represent  our  right  to  use  an  underlying  asset  for  the  lease  term  and  lease  liabilities  represent  our  obligation  to  make  lease  payments  arising  from  the  lease.  Generally,  the
implicit rate of  interest  in  lease  arrangements  is  not  readily  determinable  and  the  Company  utilizes  its  incremental  borrowing  rate  in  determining  the  present  value  of  lease
payments.  The  Company’s  incremental  borrowing  rate  is  a  hypothetical  rate  based  on  its  understanding  of  what  its  credit  rating  would  be.  The  operating  lease  ROU  asset
includes any lease payments made and excludes lease incentives.

The components of lease expense and supplemental cash flow information related to leases for the period are as follows:

Lease cost
Operating lease cost (included in general and administration in the Company’s statement of operations)

Other information

Cash paid for amounts included in the measurement of lease liabilities
Weighted average remaining lease term – operating leases (in years)
Average discount rate – operating leases

Operating leases
Right-of-use assets

Short-term operating lease liabilities
Long-term operating lease liabilities
Total operating lease liabilities

Year ending
2021
2022
2023
2024
2025 and thereafter

Total lease payments
Less: Imputed interest/present value discount

Present value of lease liabilities

6. ADVANCE ON FUTURE RECEIPTS

F-16

Period Ended
December 31, 2020

Period Ended
December 31, 2019

$

$

$

$

$

520,000 

577,000 
4.54 

4.0% 

December 31, 2020

2,730,000   

596,000   
2,943,000   
3,539,000   

$

$

$

$

$

499,000 

366,000 
5.25 

4.0%

December 31, 2019

3,275,000 

391,000 
3,591,000 
3,982,000 

Operating Leases

776,000 
751,000 
773,000 
472,000 
1,189,000 
3,961,000 
(422,000)
3,539,000 

$

The Company has the following advances on future receipts as of December 31, 2020:

Note

Issuance Date

Maturity Date

Interest 
Rate

Original
Borrowing

Balance at 

December 31, 2020    

Balance at 
December 31, 2019  

Note 1
Note 2

Note 3

December 24, 2019
December 24, 2019

June 30, 2020
June 30, 2020

June 30, 2020

February 25, 2021

28%  $

28%   
28%   

506,000    $

506,000     
506,000     

-    $

-     
89,000     

503,000 

503,000 
- 

 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
    
 
  
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
  
 
    
    
  
 
 
 
 
 
 
 
 
 
 
 
 
Note 4
Total
Debt discount
Net

Note 1 and 2

June 30, 2020

February 25, 2021

28%   
  $

506,000     
1,012,000     

     $

88,000     
177,000     
(67,000)    
110,000    $

- 
1,006,000 
(274,000)
732,000 

On  December  24,  2019,  the  Company  received  two  secured  advances  from  an  unaffiliated  third  party  totaling  $728,000  for  the  purchase  of  future  receipts/revenues  of
$1,012,000. Pursuant to the terms of the agreement the unaffiliated third-party auto withdrew an aggregate of $6,000 from the Company’s operating account each banking day.
The term of the agreement extended until the advances are paid in full. The notes did not bear any interest, however, the interest was imputed at a rate of 28% based on the face
value of the note. These advances were secured by the Company’s tangible and intangible assets.

The Company accounted these advances on future receipts as a liability pursuant to current accounting guidelines. As a result, the Company recorded a liability of $1,012,000 to
account for the future receipts sold and a debt discount of $285,000 to account for the difference between the future receipts sold and the cash received. The debt discount was
being amortized over the term of the agreement. As of December 31, 2019, outstanding balance of the advances amounted to $1,006,000 and the unamortized debt discount of
$274,000.

During the year ended December 31, 2020, the Company paid the entire amount due of $1,006,000 and amortized the corresponding debt discount for $274,000.

Note 3 and 4

On  June  30,  2020,  the  Company  received  two  secured  advances  from  the  same  unaffiliated  third  party  totaling  $728,000  for  the  purchase  of  future  receipts/revenues  of
$1,012,000. Pursuant to the terms of the agreement the unaffiliated third-party will auto withdraw an aggregate of $6,000 from the Company’s operating account each banking
day. The term of the agreement extends until the advances are paid in full. The notes did not bear any interest, however, the interest was imputed at a rate of 28% based on the
face value of the note. The Company may pay off either note for $446,000 if paid within 30 days of funding; for $465,000 if paid between 31 and 60 days of funding; or for
$484,000 if paid within 61 to 90 days of funding. These advances are secured by the Company’s tangible and intangible assets. As a result, the Company recorded a liability of
$1,012,000 to account for the future receipts sold and a debt discount of $284,000 to account for the difference between the future receipts sold and the cash received. The debt
discount is being amortized over the term of the agreement.

During the year ended December 31, 2020, the Company paid $835,000 of the balance outstanding and amortized $218,000 of the debt discount. As of December 31, 2020
outstanding balance of the notes amounted to $177,000 and the unamortized balance of the debt discount was $67,000.

F-17

7. NOTES PAYABLE – RELATED PARTIES

The Company has the following related parties outstanding notes payable as of December 31, 2020 and 2019:

Note

Issuance Date

Maturity Date

Interest Rate

Original
Borrowing

Balance at 
December 31,
2020

Balance at 
December 31,
2019

  December 1, 2015
  December 1, 2015
  April 4, 2016
  March 22, 2019

Note 1 (A)
Note 2 (B)
Note 3 (C)
Note 4 (D)
Total notes payable – related parties
Non-current
Current

  February 8, 2021
  April 1, 2017
  June 4, 2021
  April 30, 2019

12.0%  $
12.0%   
12.0%   
5.0%   

1,249,000    $
112,000     
343,000     
58,000     

     $

725,000    $
112,000     
240,000     
-     
1,077,000     
-     
1,077,000    $

825,000 
112,000 
240,000 
- 
1,177,000 
(1,065,000)
112,000 

(A) On December 1, 2015, the Company issued a convertible note payable to Mr. Rory J. Cutaia,  the Company’s majority stockholder and Chief Executive Officer, to
consolidate all loans and advances made by Mr. Cutaia to the Company as of that date. The note bears interest at a rate of 12% per annum, secured by the Company’s
assets, and matured on February 8, 2021, as amended. A total of 30% of the original note balance or $375,000  was convertible to common stock and was converted in
2018 while the remaining note balance of $825,000 is not convertible. As of December 31, 2019, outstanding balance of the note amounted to $825,000.

During the year ended December 31, 2020, the Company made payments of $100,000. As of December 31, 2020, the outstanding balance  of the note amounted to
$725,000. Subsequent to December 31, 2020, the Company extended the note to February 8, 2023 with no changes to the other terms of the note agreement.

(B) On December 1, 2015, the Company issued a note payable to a former member of the Company’s board of directors, in the amount of $112,000, representing unpaid

consulting fees as of November 30, 2015. The note is unsecured, bears interest rate of 12% per annum, and matured in April 2017.

As of December 31, 2020 and 2018, the outstanding principal balance of the note amounted to $112,000, respectively. As of  December 31, 2020, the note was past
due, and remains past due. The Company is currently in negotiations with the noteholder to settle the past due note.

(C) On April 4, 2016, the Company issued a convertible note to Mr. Cutaia, in the amount of $343,000, to consolidate all advances made by Mr. Cutaia to the Company
during the period December 2015 through March 2016. A total of 30% of the original note balance or $103,000 was convertible to common stock and was converted in
2018 while the remaining note balance of $240,000 is not convertible. The note bears interest at a rate of 12% per annum, is secured by the Company’s assets, and will
mature on June 4, 2021, as amended.

As of December 31, 2020, and December 31, 2019, the outstanding balance of the note amounted to $240,000, respectively.

F-18

(D) On March 22, 2019, the Company issued a note payable to Mr. Jeffrey Clayborne, the Company’s  Chief Financial Officer, in the amount of $58,000. The note was

unsecured, bore interest at a rate of 5% per annum, and matured on April 30, 2019.

On April 11, 2019, the Company paid off the balance of $58,000 and there was no outstanding balance as of December 31, 2020 and 2019.

Total interest expense for notes payable to related parties was $141,000 for the year ended December 31, 2020 and 2019, respectively. The Company paid $100,000 of principal
and 2020. In addition, the Company paid $120,000 and $101,000 in interest related to these notes for the year ended December 31, 2020 and 2019, respectively.

 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
  
   
      
 
 
 
 
 
 
  
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
  
   
      
 
 
 
 
 
 
  
   
      
 
 
 
 
 
 
  
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
8. DEFERRED INCENTIVE COMPENSATION TO OFFICERS

Note

Date

Payment Date

Rory Cutaia (A)

Rory Cutaia (B)

Jeff Clayborne (A)

Jeff Clayborne (B)

Total
Non-current
Current

December 23, 2019 

December 23, 2019 

December 23, 2019 

December 23, 2019 

50% on January 10, 2021 and 50% on
January 10, 2022
50% on January 10, 2021 and 50% on
January 10, 2022
50% on January 10, 2021 and 50% on
January 10, 2022
50% on January 10, 2021 and 50% on
January 10, 2022

Balance at 
December 31, 
2020

Balance at 
December 31, 
2019

$

$

430,000   

$

324,000   

125,000   

163,000   

1,042,000   
(521,000)  
521,000   

$

430,000 

324,000 

125,000 

163,000 

1,042,000 
(1,042,000)
- 

(A) On December  23,  2019,  the  Company  awarded  Rory  Cutaia,  Chief  Executive  Officer  and  Jeff  Clayborne,  Chief  Financial  Officer Annual Incentive  Compensation  of
$430,000 and $125,000, respectively for services rendered. The Company has determined that it is in its best interest and in the best interest of its stockholders to defer
payments  to  the  Employees.  The  Company  will  pay 50%  of  the Annual  Incentive  Compensation  on  January  10,  2021  and  the  remaining  50%  on  January  10,  2022.
Subsequent to December 31, 2020, the Company paid $215,000 of the amount due and will pay the remaining $63,000 during the remainder of 2021.

(B) On December 23, 2019, the Company awarded Rory Cutaia, Chief Executive Officer and Jeff Clayborne, Chief Financial Officer received a bonus for the successful Up-
Listing  to  Nasdaq  and Acquisition  of  Verb  Direct  during  fiscal  2019,  totaling  $324,000  and  $163,000,  respectively.  The  Company  has  determined  that  it  is  in  its  best
interest and in the best interest of its stockholders to defer payments to the Employees. The Company will pay 50% of the Nasdaq Up-Listing Award on January 10, 2021
and the remaining 50% on January 10, 2022. Subsequent to December 31, 2020, the Company paid $162,000 of the amount due and will pay the remaining $82,000 during
remainder of 2021.

F-19

9. NOTES PAYABLE

The Company has the following outstanding notes payable as of December 31, 2020:

Note

Note A
Note B
Note C
Note D
Total notes payable

Issuance Date
April 17, 2020
May 15, 2020
May 1, 2020
September 4, 2020

Maturity Date
April 17, 2022
May 15, 2050
May 1, 2022
October 1, 2020

Interest 
Rate

Balance at 
December 31, 2020

1.00% 
3.75% 
3.75% 
0.14% 

$

$

1,218,000 
150,000 
90,000 
- 
1,458,000 

(A) On April 17, 2020, the Company received loan proceeds in the amount of $1,218,000 under the Paycheck Protection Program (“PPP”). The PPP, established as part of
the  Coronavirus Aid,  Relief  and  Economic  Security Act  (“CARES Act”),  provides  for  loans  to  qualifying  businesses  for  amounts  up  to  2.5  times  of  the  average
monthly payroll expenses of the qualifying business. The loans and accrued interest are forgivable after the earlier of (i) 24 weeks after the loan disbursement date and
(ii)  December 31, 2020 as long as the borrower uses the loan proceeds for eligible purposes, including payroll, benefits, rent and utilities, and maintains its payroll
levels.

The unforgiven portion of the PPP loan is payable over two years at an interest rate of 1%, with a deferral of payments for the first six months. The Company intends
to  use  the  proceeds  for  purposes  consistent  with  the  PPP.  While  the  Company currently  believes  that  its  use  of  the  loan  proceeds  will  meet  the  conditions  for
forgiveness of the loan, we cannot assure you that we will not take actions that could cause the Company to be ineligible for forgiveness of the loan, in whole or in part.
As for the potential loan forgiveness, once the PPP loan is, in part or wholly, forgiven and a legal release is received, the liability would be reduced by the amount
forgiven and a gain on extinguishment would be recorded. The terms of the PPP loan provide for customary events of default including, among other things, payment
defaults, breach of representations and warranties, and insolvency events. The Company was in compliance with the terms of the PPP loan as of December 31, 2020.

On January 4, 2020 the entire note and accrued interest was forgiven and will be accounted as a gain in fiscal 2021.

(B) On May 15, 2020, the Company executed an unsecured loan with the U.S. Small Business Administration (SBA) under the Economic Injury Disaster Loan program in
the amount of $150,000. The loan is secured by all tangible and intangible assets of the Company and payable over 30 years at an interest rate of 3.75% per annum.
Installment payments, including principal and interest, will begin on May 15, 2021.

As part of the loan, the Company also received an advance of $10,000 from the SBA. While the SBA refers to this program as an advance, it was written into law as a
grant. This means that the amount given through this program does not need to be repaid. As a result, the Company accounted this $10,000 as part of “Other Income”
in the accompanying Statement of Operations.

(C) As a  result  of  the  acquisition  of  Solofire  in  September  2020,  the  Company  assumed  Solofire’s  PPP  loan  of  $90,000  it  obtained in  May  2020  under  the  Paycheck

Protection Program (“PPP”) (see discussion “a”). The Company is currently in the process of applying for the forgiveness of the PPP loan.

(D) On September 4, 2020, Verb Acquisition issued a note payable to the owners of SoloFire, in the amount of $1,885,000, as adjusted, as part of the consideration related to

the acquisition of SoloFire. The note bears interest at a rate of 0.14% per annum, and was paid in full on October 1, 2020.

F-20

10. CONVERTIBLE SERIES A PREFERRED STOCK and WARRANT OFFERING

On August 14, 2019, we entered into the SPA with the Preferred Purchasers, pursuant to which we agreed to issue and sell to the Preferred Purchasers up to an aggregate of
6,000 shares of Series A Preferred Stock (which, at the initial conversion price, are convertible into an aggregate of up to approximately 3.87 million shares of Common
Stock) and the August Warrants to purchase up to an equivalent number of shares of Common Stock. We closed the offering on August 14, 2019, and issued 5,030 shares of

 
 
 
 
   
 
 
 
  
  
 
   
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
    
 
  
 
  
 
 
 
 
 
  
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Series  A  Preferred  Stock  and  granted  the  August  Warrants  to  purchase  up  to  3,245,162  shares  of  Common  Stock  in  connection  therewith.  We  received  proceeds  of
$4,688,000,  net  of  direct  costs  of  $342,000.  The  offering  was  made  in  reliance  upon  an  exemption  from  the  registration  requirements  of  the  Securities Act  of  1933,  as
amended (the “Securities Act”), pursuant to Section 4(a)(2) thereof, and Rule 506 promulgated thereunder, as a transaction by an issuer not involving any public offering.

The SPA grants the Preferred Purchasers a right to participate, up to a certain amount, in subsequent financings for a period of 24 months. The SPA also prohibits us from
entering into any agreement to issue, or announcing the issuance or proposed issuance, of any shares of Common Stock or Common Stock equivalents for a period of 90 days
after the date that the registration statement, registering the shares issuable upon conversion of the Series A Preferred Stock and exercise of the August Warrants, is declared
effective. We are also prohibited, until the date that the Preferred Purchasers no longer collectively hold at least 20% of the then-outstanding shares of Series A Preferred
Stock issued pursuant to the SPA, from entering into an agreement to effect any issuance by us of Common Stock or Common Stock equivalents involving certain variable
rate transactions. We also cannot enter into agreements related to “at-the-market” transactions for a period of 12 months. At the later of (i) the date that the August Warrants
are fully exercised, and (ii) 12 months from the date of the SPA, we cannot draw down on any existing or future agreement with respect to “at-the-market” transactions if the
sale of the shares in such transactions has a per share purchase price that is less than $3.76 (two times the exercise price of the Warrants).

On September 16, 2019, we filed a registration statement on Form S-3 with the SEC to register the shares of Common Stock underlying the Series A Preferred Stock and the
August Warrants. The registration statement was declared effective on September 19, 2019. We have agreed to keep such registration statement continuously effective for a
period of 24 months.

Each share of Series A Preferred Stock is convertible, at any time and from time to time from and after the issuance date, at the holder’s option in to that number of shares of
Common Stock equal to the stated value per share (or $1,000) divided by the conversion price (initially, $1.55); thus, initially, each share of Series A Preferred Stock is
convertible into approximately 645 shares of Common Stock. In certain circumstances, the Series A Preferred Stock is mandatorily convertible into shares of Common Stock
after the Company obtains stockholder approval to issue a number of shares of Common Stock in excess of 19.99% and the closing price of the Common Stock is 100%
greater than the then-base conversion price on each trading day for any 20 trading days during a consecutive 30-trading-day period.

The holders of the Series A Preferred Stock have no voting rights. However, we cannot, without the affirmative vote of the holders of a majority of the then-outstanding
shares  of  the  Series A  Preferred  Stock,  (a)  alter  or  change  adversely  the  rights,  preferences,  or  restrictions  given  to  the  Series A  Preferred  Stock  or  alter  or  amend  the
Certificate of Designation, (b) authorize or create any class of stock ranking as to dividends, redemption, or distribution of assets upon a liquidation senior to, or otherwise
pari passu with, the Series A Preferred Stock, (c) amend our Articles of Incorporation, or other charter documents in any manner that materially and adversely affects any
rights of the holders, (d) increase the number of authorized shares of Series A Preferred Stock, or (e) enter into any agreement with respect to any of the foregoing.

F-21

The holders of Series A Preferred Stock cannot convert the Series A Preferred Stock if, after giving effect to the conversion, the number of shares of our Common Stock
beneficially held by the holder (together with such holder’s affiliates) would be in excess of 4.99% (or, upon election by a holder prior to the issuance of any shares, 9.99% of
the number of shares of Common Stock issued and outstanding immediately after giving effect to the issuance of any shares of Common Stock issuance upon conversion of
the Series A Preferred Stock held by the holder). The conversion price of the Series A Preferred Stock is subject to certain customary adjustments, including upon certain
subsequent equity sales and rights offerings.

We are also prevented from issuing shares of Common Stock upon conversion of the Series A Preferred Stock or exercise of the August Warrants, which, when aggregated
with any shares of Common Stock issued on or after the issuance date and prior to such conversion date or exercise date, as applicable (i) in connection with any conversion
of the Series A Preferred Stock issued pursuant to the SPA, (ii) in connection with the exercise of any August Warrants issued pursuant to the SPA, and (iii) in connection
with the exercise of any warrants issued to any registered broker-dealer as a fee in connection with the issuance of the securities pursuant to the SPA, would exceed 4,459,725
shares of Common Stock (the “19.99% Cap”). This prohibition will terminate upon the approval by our stockholders of a release from such 19.99% Cap.

The August Warrants have an initial exercise price of $1.88 per share, subject to customary adjustments, are exercisable six months after the date of issuance, and will expire
five years from the date of issuance. The exercise price is subject to certain customary adjustments, including upon certain subsequent equity sales and rights offerings. In
addition, the August Warrants also included a fundamental transaction provision that could give rise to an obligation to pay cash to the warrant holder. As a result, the August
Warrants are accounted as derivative liability with a fair value upon issuance in 2019 of $6,173,000, of which, $4,688,000 was recorded as a reduction to additional paid in
capital while the remaining fair value of $1,485,000 was accounted for as a financing cost during the year ended December 31, 2019.

During the year ended December 31, 2020, in preparation for private placement offering, the Company separately negotiated with certain Series A stockholders to waive their
rights in order not to ratchet down the conversion price of their Series A preferred shares. In return for the waiver, the Company granted these Series A stockholders warrants
to purchase 2,303,861 shares of Common Stock valued at $3,951,000 (see Note 12).

During the year ended December 31, 2020 and 2019, 2,390 and 634 shares of Preferred Stock were converted into 1,768,909 and 409,032 shares of Common Stock. As of
December 31, 2020, 1,706 shares Series A Preferred stock are outstanding.

11. DERIVATIVE LIABILITY

Under authoritative guidance used by the FASB on determining whether an instrument (or embedded feature) is indexed to an entity’s own stock, instruments that do not
have fixed settlement provisions are deemed to be derivative instruments. The Company issued certain convertible note whose conversion price contains reset provisions
based  on  a  discounted  future  market  price.  However,  since  the  number  of  shares  to  be  issued  is  not  explicitly  limited,  the  Company  is  unable  to  conclude  that  enough
authorized and unissued shares are available to settle the conversion option. In addition, the Company also granted certain warrants that included a fundamental transaction
provision that could give rise to an obligation to pay cash to the warrant holder.

As a result, the conversion feature of the notes and the fundamental transaction clause of these warrants are accounted for as a derivative liability in accordance with ASC 815
and are being re-measured every reporting period with the change in value reported in the statement of operations.

The derivative liabilities were valued using a Binomial pricing model with the following average assumptions:

Stock Price
Exercise Price
Expected Life
Volatility
Dividend Yield
Risk-Free Interest Rate
Warrants

Convertible Notes
Total Fair Value

  December 31, 2020  
1.65 
  $
1.41 
  $
3.17 
107% 
0% 
0.23% 

  $
  $

Upon
Issuance 2020  
1.70 
1.55 
5.0 
212% 
0% 
2.47% 

  $
  $

December 31,
2019

Upon
Issuance 2019 

  $
  $

1.55 
1.88 
3.53 
216% 
0% 
1.64% 

4.78 
3.76 
2.75 
192%
0%
1.99%

  $

  $

8,266,000 

  $

3,951,000 

  $

5,048,000 

  $

- 
8,266,000 

  $

- 
3,951,000 

  $

- 
5,048,000 

  $

6,173,000 

388,000 
6,561,000 

F-22

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The expected life of the note and warrants was based on the remaining contractual term of the instruments. The Company uses the historical volatility of its Common Stock
to estimate the future volatility for its Common Stock. The expected dividend yield was based on the fact that the Company has not paid dividends in the past and does not
expect to pay dividends in the future. The risk-free interest rate was based on rates established by the Federal Reserve Bank.

As of December 31, 2018, the outstanding fair value of the derivative liability amounted to $2,576,000.

During the year ended December 31, 2019, the Company recorded derivative liabilities of $388,000 as a result of the issuance of a convertible note and $6,173,000 as a
result of the issuance of the August Warrants issued as part of the Company’s Series A Preferred Stock offering, or an aggregate of $6,561,000. The Company recorded a
charge  of  ($1,862,000)  to  account  for  the  changes  in  the  fair  value  of  these  derivative  liabilities  for  the  year  ended  December  31,  2019.  In  addition,  the  Company  also
recorded  a  gain  on  debt  extinguishment  of  $2,227,000  to  account  for  the  extinguishment  of  derivative  liabilities  associated  with  the  settlement  of  all  convertible  debt
accounted as derivative liability. At December 31, 2019, the fair value of the derivative liability amounted to $5,048,000.

During the year ended December 31, 2020, the Company recorded a derivative liability of $3,951,000 as a result of the issuance of 2,303,861 warrants to acquire common
stock to Series A Preferred stockholders that contained a fundamental transaction clause (see Note 12). The Company recorded a charge of ($574,000) to account for the
changes in the fair value of these derivative liabilities during year ended December 31, 2020. In addition, 95,000 shares of the Series A warrants that were accounted as
derivative liability were exercised. As result, the Company computed the fair value of the corresponding derivate liability one last time which amounted to $159,000 and the
pursuant to current accounting guidelines, the extinguishment was accounted as part of equity.

At December 31, 2020, the fair value of the derivative liability amounted to $8,266,000. The details of derivative liability transactions for the year ended December 31, 2020
are as follows:

Beginning balance
Fair value upon issuance of notes payable and/or warrants
Change in fair value
Extinguishment
Ending balance

December 31, 2020    

  $

  $

5,048,000    $
3,951,000   
(574,000)  
(159,000)  
8,266,000    $

December 31, 2019  
2,576,000 
6,561,000 
(1,862,000)
(2,227,000)
5,048,000 

12. COMMON STOCK

The following were Common Stock transactions during the year ended December 31, 2020:

Sale of common stock from private placement

On February 5, 2020, the Company initiated a private placement, which is for the sale and issuance of up to five million shares of its Common Stock at a per-share price of
$1.20, which amount represents a 20% discount to the $1.50 closing price of the Company’s Common Stock on that day.

The Company’s private placement is exempt from the registration requirements of Section 5 of the Securities Act of 1933, as amended (the “Securities Act”), in reliance on
Section 4(a)(2) thereof and/or Rule 506 of Regulation D and Regulation S thereunder, each as promulgated by the SEC. The Company’s private placement was managed by
the Company; however, in connection with the closings, the Company paid a non-U.S. based consultant (i) as a cash fee, an aggregate amount of $499,000 (or 10% of the
gross proceeds of the closings), (ii) as a non-accountable expense allowance, an aggregate of $100,000 (or 2% of the gross proceeds of the closings), (iii) five-year warrants,
exercisable  for  an  aggregate  of  up  to  416,199  shares  of  the  Company’s  Common  stock  at  a  cash-only  exercise  price  of  $1.92  per  share,  and  (iv)  100,000  shares  of  the
Company’s  Common  Stock.  The  Company  made  the  above-referenced  payments  only  in  respect  of  that  portion  of  the  gross  proceeds  from  the  closings  for  investors
introduced to the Company by the consultant. In addition, the Company also incurred various expenses totaling $42,000 that are directly related to this private placement.

As  a  result  of  this  private  placement,  from  February  through  April  2020,  a  total  of  4,237,833  shares  of  Common  Stock  were  sold  in  exchange  for  cash  proceeds  of
$4,444,000, net of direct fees and expenses in the aggregate of $641,000.

In preparation for this private placement offering, the Company separately negotiated with certain Series A stockholders to waive their rights in order not to ratchet down the
conversion price of their Series A preferred shares (see Note 10). In return for the waiver, the Company granted these Series A stockholders warrants to purchase 2,303,861
shares of Common Stock. The warrants are exercisable in August 2020, expire in 5 years and are exercisable at $1.20 per share, as adjusted. The exercise price is subject to
certain customary adjustments, including subsequent equity sales and rights offerings. In addition, the warrants also included a fundamental transaction provision that could
give rise to an obligation to pay cash to the warrant holder. As a result of this fundamental transaction provision, the warrants were accounted as derivative liability with a fair
value upon issuance of $3,951,000 upon issuance. The Company accounted the fair value of $3,951,000 as a deemed dividend since if the down round provision of the Series
A preferred shares had occurred, it would have been accounted as a deemed dividend due to it providing additional value to the Series A stockholders.

Sale of common stock from public offering

On July 24, 2020, the Company concluded its public offering pursuant to a registration statement on Form S-1 (File No. 333-239055) and issued and sold 12,545,453 shares
of Common Stock (which included 1,636,363 shares of Common Stock sold pursuant to the exercise by the underwriters of an overallotment option). The net proceeds to the
Company, after deducting the underwriting discounts and commissions and direct offering expenses was $12,337,000.

F-23

Shares Issued for Services

During the year ended December 31, 2020, the Company issued 1,007,583 shares of Common Stock to vendors for services rendered and to be rendered with a fair value of
$1,190,000. These shares of Common Stock were valued based on the market value of the Company’s Common Stock price at the issuance date or the date the Company
entered into the agreement related to the issuance. During the year ended December 31, 2020 the Company expensed $1,035,000 to selling, general, and administrative for
services rendered. At December 31, 2020, common stock issued in fiscal 2020 with fair value of $155,000 was recorded as prepaid expense as the corresponding services has
not been rendered to the Company.

The following were Common Stock transactions during the year ended December 31, 2019:

Shares and Warrants Issued as Part of the Company’s Underwritten Public Offering

On  April  4,  2019,  we  entered  into  an  Underwriting  Agreement  (the  “Underwriter  Agreement”)  with  A.G.P./Alliance  Global  Partners,  as  representative  of  the  several
underwriters named therein (the “Underwriter” or “AGP”), relating to a firm commitment public offering (the “Public Offering”) of 6,389,776 units (the “Units”) consisting
of an aggregate of (i) 6,389,776 shares (the “Firm Shares”) of Common Stock, and (ii) warrants to purchase up to 6,389,776 shares of Common Stock (the “Firm Warrants”;
and the shares of Common Stock issuable from time to time upon exercise of the Firm Warrants, the “Firm Warrant Shares”), at a public offering price of $3.13 per Unit.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Pursuant to the Underwriting Agreement, we also granted the Underwriter an option, exercisable for 45 days, to purchase up to 958,466 additional Units, consisting of an
aggregate of (x) 958,466 shares of Common Stock (the “Option Shares”; and, together with the Firm Shares, the “Shares”) and (y) warrants to purchase up to 958,466 shares
of Common Stock (the “Option Warrants”; and together, with the Firm Warrants, the “Warrants”; and the shares of Common Stock issuable from time to time upon exercise
of the Option Warrants, the “Option Warrant Shares”; and, together with the Firm Warrant Shares, the “Warrant Shares”). The Warrants have an initial per share exercise
price of $3.443, subject to customary adjustments, are exercisable immediately, and will expire five years from the date of issuance, or April 9, 2024.

On April 9, 2019, we closed the Public Offering and issued 6,389,776 Units, consisting of an aggregate of 6,389,776 Firm Shares and Firm Warrants to purchase up to an
aggregate  of  6,389,776  Firm  Warrant  Shares.  In  connection  with  the  closing,  the  Underwriter  partially  exercised  its  over-allotment  option  and  purchased  an  additional
159,820 Units, consisting of an aggregate of 159,820 Option Shares and Option Warrants to purchase up to an aggregate of 159,820 Option Warrant Shares. In the aggregate,
we issued 6,549,596 shares of common stock and received net proceeds of approximately $18,525,000, net of underwriting commissions and other offering expenses in the
aggregate  of  $2,138,000.  Included  in  the  offering  expenses  were  $162,000  in  various  legal  and  professional  expenses  that  were  incurred  and  paid  in  fiscal  2018  and
accounted for as a deferred offering costs as of December 31, 2018. This amount was derecognized upon close of the public offering in April 2019 and was recorded as a
reduction to paid in capital.

F-24

In connection with the Public Offering, we also issued the Underwriter warrants to purchase up to 319,488 shares of our Common Stock (the “Underwriter Warrants”), at an
exercise price of $3.913. The Underwriter Warrants are exercisable at any time, and from time to time, in whole or in part, during the four-year period commencing one year
from the effective date of the Registration Statement.

Shares Issued for the Acquisition of Verb Direct – In April 2019, we issued 3,327,791 shares of Common Stock with a fair value of $7,820,000 as part of our acquisition of
Verb Direct. See Note 3, Acquisition of Verb Direct, for additional information.

Shares Issued for Services – During the year ended December 31, 2019, the Company issued 579,334 shares of Common Stock to vendors for services rendered with a fair
value of $1,162,000. These shares of Common Stock were valued based on the market value of the Company’s Common Stock price at the issuance date or the date the
Company entered into the agreement related to the issuance.

Shares Issued Upon Issuance of Convertible Note – During the year ended December 31, 2019, the Company issued to a note holder 25,272 shares of Common Stock with
a fair value of $182,000 as an inducement for the issuance of a note payable. See Note 9, Convertible Notes Payable, for additional information.

Conversion of Notes Payable – During the year ended December 31, 2019, the Company issued 780,619 shares of Common Stock upon conversion of notes payable and
accrued interest. See Note 6, Notes Payable, and Note 9, Convertible Notes Payable, for additional information.

Conversion of Accounts Payable – On April 30, 2019, the Company converted accounts payable in the amount of $10,000 into 4,142 shares of Common Stock with a fair
value of $10,000 at the date of conversion.

13. RESTRICTED STOCK UNITS

On  December  20,  2019,  we  held  the  2019  Annual  Meeting  of  Stockholders  (the  “Meeting”),  at  which  our  stockholders  approved  and  adopted  the  Verb  Technology
Company, Inc. 2019 Omnibus Incentive Plan (the “Plan”).

A summary of restricted stock unit activity for the years ended December 31, 2020 and 2019 are presented below.

Non-vested at December 31, 2018
Granted
Vested
Forfeited
Non-vested at December 31, 2019
Granted
Vested/deemed vested, net of 336,533 returned shares for payroll
taxes
Forfeited
Non-vested at December 31, 2020

F-25

Shares

Fair Value

-    $

1,923,001   
(436,647)  
-   

1,486,354    $
2,871,471   

(1,773,440)  
(61,906)  
2,185,946    $

-    $

2,615,000   
(616,000)  

1,999,000    $
3,391,000   

(3,355,000)  
(92,000)  
1,943,000    $

Weighted-
Average
Grant Date
Fair Value

- 
1.36 
1.36 
- 
1.36 
1.18 

1.31 
1.47 
1.17 

A summary of activity for the year ended December 31, 2020:

On April 10, 2020, the board of directors of the Company, approved management’s COVID-19 Full Employment and Cash Preservation Plan (the “Plan”), pursuant to which
all directors and senior level management would reduce their cash compensation by 25%, and all other employees and consultants would reduce their cash compensation by
20%  (the  “Cash  Reduction Amount”)  for  a  period  of  three  months  from April  16,  2020  through  July  15,  2020  for  one  category  of  plan  participants,  and April  26,  2020
through July 18, 2020 for the other category of participants. The Plan was designed to promote the continued growth of the Company and avoid the lay-offs and staff cut-
backs experienced by many companies affected by the COVID-19 economic crisis. The Cash Reduction Amount is to be paid in shares of the Company’s common stock (the
“Shares”) through an allocation of shares from the Company’s 2019 Omnibus Incentive Plan (the “Omnibus Incentive Plan”) and granted pursuant to stock unit agreements
entered into effective as of April 10, 2020 (the “Grant Date”) between the Company and each of the Company’s directors, executive officers, employees, and consultants.
The stock unit agreements provide that the Shares will vest on July 18, 2020 (the “Vesting Date”) as long as the recipient remains in continuous service to the Company
during the time from the Grant Date through the Vesting Date. The number of Shares issued were determined in accordance with the provisions of the Omnibus Incentive
Plan, which provides that the value shall be determined based on the volume weighted average price of the Company’s common stock during a period of up to the 30-trading
days prior to the Grant Date. Total Common Stock granted as part of the Cash Preservation Plan on April 10, 2020 was 589,098 shares with a fair value of $866,000. The
shares were valued based on the market value of the Company’s stock price on the grant date and will be amortized over its vesting term.

During the year ended December 31, 2020, the Company granted an additional 2,282,373 shares of its restricted stock to employees and members of Board of Directors. The
Restricted Stock Units vest in various dates, starting on grant date up to July 2024. These Restricted Stock Units were valued based on market value of the Company’s stock
price at the respective date of grant and had aggregate fair value of $2,525,000, which is being amortized as stock compensation expense over its vesting term.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
   
 
   
 
 
 
 
   
 
   
 
 
 
   
   
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
During the year ended December 31, 2020, 336,533 shares granted to various employees that vested were returned to the Company in exchange for the Company paying the
corresponding  income  and  payroll  taxes  of  these  employees  amounting  $485,000.  Pursuant  to  current  accounting  guidelines,  the  Company  accounted  the  return  of  the
336,533 shares and the payment of $485,000 for income and payroll taxes paid on behalf the employees as a reduction in additional paid in capital.

The  total  fair  value  of  restricted  stock  unit  that  vested  or  deemed  vested  for  the  year  ended  December  31,  2020  was  $3,355,000  and  is  included  in  selling,  general  and
administrative  expenses  in  the  accompanying  statements  of  operations. As  of  December  31,  2020  the  amount  of  unvested  compensation  related  to  issuances  of  restricted
stock unit was $1,943,000 which will be recognized as an expense in future periods as the shares vest. When calculating basic net income (loss) per share, these shares are
included  in  weighted  average  common  shares  outstanding  from  the  time  they  vest.  When  calculating  diluted  net  income  (loss)  per  share,  these  shares  are  included  in
weighted average common shares outstanding as of their grant date.

A summary of activity for the year ended December 31, 2019:

On  December  23,  2019,  the  Company  granted  1,923,001  restricted  stock  units  to  employees  and  directors.  The  restricted  stock  units  vest  starting  on  grant  date  through
January  10,  2022.  These  restricted  stock  units  were  valued  based  on  market  value  of  the  Company’s  stock  price  at  the  date  of  grant  and  had  aggregate  fair  value  of
$2,615,000.

The total fair value of restricted stock unit vested during the year ended December 31, 2019 was $616,000 respectively, and is included in selling, general and administrative
expenses in the accompanying Consolidated Statements of Operations.

14. STOCK OPTIONS

On December 20, 2019, the Company adopted its 2019 Omnibus Incentive Plan (the “Plan”).

F-26

A summary of option activity for the years ended December 31, 2020 and 2019 are presented below.

Outstanding at December 31, 2018
Granted
Forfeited
Exercised
Outstanding at December 31, 2019
Granted
Forfeited
Exercised
Outstanding at December 31, 2020

Vested December 31, 2020

Exercisable at December 31, 2020

Weighted-
Average
Exercise
Price

Weighted-
Average
Remaining
Contractual
Life (Years)

Aggregate
Intrinsic
Value

5.25   
2.07   
6.42   
-   
1.73   
1.35   
2.53   
-   
1.55   

1.71   

2.00   

2.93   
-   
-   
-   
2.54   
-   
-   
-   
2.68   

$

$

$

$

- 
- 
- 
- 
995,000 
- 
- 
- 
1,932,000 

945,000 

522,000 

Options

2,478,974 
2,531,971 
(777,223)  

- 
4,233,722 
2,111,308 
(313,255)  

- 
6,031,775 

2,979,724 

2,036,652 

$

$

$

$

At December 31, 2020 and December 31, 2019, the intrinsic value was $1,935,000 and $995,000, respectively.

The following were stock options transactions during the year ended December 31, 2020:

During the year ended December 31, 2020, the Company granted stock options to employees and consultants to purchase a total 2,111,308 shares of Common Stock for
services rendered. The options have an average exercise price of $1.35 per share, expire between four and five years, vesting from 0.43 and four years from grant date. The
total fair value of these options at grant date was approximately $2,438,000 using the Black-Scholes Option Pricing model. The total stock compensation expense recognized
relating  to  the  vesting  of  stock  options  for  the  year  ended  December  31,  2020  amounted  to  $1,728,000. As  of  December  31,  2020,  the  total  unrecognized  stock-based
compensation expense was $4,146,000, which is expected to be recognized as part of operating expense through December 2024.

The following were stock options transactions during the year ended December 31, 2019:

On December 23, 2019, the Company amended the exercise price of stock options of certain employees and consultants granted in prior period to purchase 1,340,333 shares
of common stock to $1.36 per share. As a result of this amendment, the Company determined the fair value of these stock options before and after the amendment using the
Black-Scholes Option Pricing model. The incremental difference of the fair value before and after the amendment amounted to $32,000, of which, $12,000 was recorded as
part of stock based compensation expenses and the remaining $20,000 will be recognized as part of operating expense through July 2023 based upon its vesting.

During the year ended December 31, 2019, the Company granted stock options to employees and consultants to purchase a total 2,531,971 shares of Common Stock for
services rendered. The options have an average exercise price of $2.07 per share, expire between one and five years, vest starting from grant date through four years. The
total fair value of these options at grant date was approximately $4,564,000 using the Black-Scholes Option Pricing model. The total stock compensation expense recognized
relating to the vesting of stock options for the year ended December 31, 2019 amounted to $1,961,000.

F-27

The fair value of the share option awards was estimated using the Black-Scholes method based on the following weighted-average assumptions:

Risk-free interest rate
Average expected term (years)
Expected volatility
Expected dividend yield

Years Ended December 31,
2019

2020
0.17% - 0.39%  

5 years 

255.23 - 270.57%  

- 

1.51%-2.75%

5 years 

180%-413.83%

- 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
   
   
 
 
 
 
 
   
   
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
    
 
  
 
 
 
 
    
 
 
 
  
 
 
    
 
    
 
  
 
 
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The risk-free interest rate is based on the U.S. Treasury yield curve in effect at the time of measurement corresponding with the expected term of the share option award; the
expected term represents the weighted-average period of time that share option awards granted are expected to be outstanding giving consideration to vesting schedules and
historical participant exercise behavior; the expected volatility is based upon historical volatility of the Company’s Common Stock; and the expected dividend yield is based
on the fact that the Company has not paid dividends in the past and does not expect to pay dividends in the future.

15. STOCK WARRANTS

The Company has the following warrants as of December 31, 2020 and 2019 are presented below:

Outstanding at December 31, 2018
Granted
Forfeited
Exercised
Outstanding at December 31, 2019
Granted
Forfeited
Exercised
Outstanding at December 31, 2020, all vested

Weighted-
Average
Exercise
Price

Weighted-
Average
Remaining
Contractual
Life (Years)

3.60   
2.97   
7.29   
1.17   
3.07   
1.17   
4.58   
1.10   
2.48   

Aggregate
Intrinsic
Value

2.32   
-   
-   
-   
4.25   
-   
-   
-   
3.38   

$

$

1,806,000 
- 
- 
- 
- 
- 
- 
- 
3,022,000 

Warrants

940,415 
10,386,181 

(46,667)  
(348,938)  

10,930,991 
4,630,654 
(244,800)  
(1,965,594)  
13,351,251 

$

$

At December 31, 2020 and December 31, 2019 the intrinsic value was $3,022,000 and $0, respectively.

The following were stock warrant transactions during the year ended December 31, 2020:

During the year ended December 31, 2020, the Company granted 416,199 warrants to a consultant as part of a private placement offering and 2,303,861 warrants to Series A
stockholders (see Note 12). In addition, the Company also granted warrants to certain shareholders to purchase 1,910,594 shares of common stock as part of settlement with
regards to the Company’s public offering that occurred in July 2020 (see Note 12). The warrants are fully vested upon grant, have an average exercise price of $1.17 per
share, expire between 0.01 and 5 years with an estimated fair value of $248,000 using the Black-Scholes Option pricing model. The Company accounted the estimated fair
value of $248,000 as a financing cost.

During the year ended December 31, 2020, a total of 1,965,594 warrants were exercised into 1,965,594 shares of Common Stock at a weighted average exercise price of
$1.10. The Company received cash of $2,165,000 upon exercise of the warrants.

F-28

The following were stock warrant transactions during the year ended December 31, 2019:

On April 9, 2019, the Company granted warrants to purchase a total of 6,869,084 shares of Common Stock as part of a public offering. The warrants are exercisable at an
average price of $3.46 per share and will expire in April 2024. See Note 12, Common Stock, for additional information.

On April 11, 2019, the Company granted fully vested warrants to purchase a total of 163,739 shares of Common Stock for services rendered. The warrants are exercisable at
an average price of $3.76 per share and will expire in April 2024. The total fair value of these warrants at the grant date was approximately $439,000 using the Black-Scholes
Option pricing model and was expensed upon grant.

On July 8, 2019, the Company granted fully vested warrants to purchase a total of 108,196 shares of Common Stock as partial consideration for the conversion of notes
payable.  The  warrants  are  exercisable  at  an  average  price  of  $3.44  per  share  and  will  expire  in  July  2024.  The  total  fair  value  of  these  warrants  at  the  grant  date  was
approximately $217,000 using the Black-Scholes Option pricing model and was expensed upon grant. See Note 6, Notes Payable, for additional information.

On August  15,  2019,  the  Company  granted  warrants  to  purchase  a  total  of  3,245,162  shares  of  Common  Stock  as  part  of  a  preferred  stock  offering.  The  warrants  are
exercisable at a price of $1.88 per share and will expire in August 2024. See Note 12, Common Stock, for additional information.

16. ISSUANCE OF CLASS A and B UNITS

a. Class A  Units  –  During  the  year  ended  December  31,  2020,  the  Company  created  an  separate  class  of  equity  instrument  called Class A  Units.  Concurrently,  the
Company formed a wholly owned subsidiary, Verb Acquisition, and issued 100 Class A units as part of the organization of Verb Acquisition. The Class A Units have the
following rights and privileges:

1. Class A units are a standalone financial instrument;
2. Priority on distributions;
3. Ability to remove the manager;
4. Drag-along rights;
5. Power to dissolve Verb Acquisition provided that a majority of the Class B Units also approve the dissolution;
6. Ability to appoint a liquidator to wind up the affairs of Verb Acquisition;
7. Entitled to distributions;
8. Approve board appointments; and
9. Approve any amendments to Verb Acquisition’s operating agreement, provided that a majority of the Class B Units also approve the amendment.

b. Class B Units – During the year ended December 31, 2020, the Company created a separate class of an equity instrument called Class B Units. Concurrently, our wholly
owned subsidiary, Verb Acquisition, issued 2,642,159 Class B Units as part of its  acquisition of SoloFire (see Note 3). The Class B Units have the following rights and
privileges:

1. Class B units are a standalone financial instrument;
2. Exchangeable for shares of the Company’s Common Stock at a conversion rate of 1 to 1;
3. Power to dissolve Verb Acquisition, provided that a majority of the Class A Units also approve the dissolution;
4. Entitled to profit distributions;
5. Approve board appointments made by the Class A Units; and
6. Approve any amendments to Verb Acquisition’s operating agreement, provided that a majority of the Class A Units also approve the amendment.

 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
   
   
 
 
 
 
 
   
   
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
As the Class B Units are exchangeable for the Company’s Common Stock, for valuation purposes, the Company determined to use the trading price of the Company’s Common
Stock  at  the  date  of  the  acquisition  of  SoloFire  which  amounted  to  $3,065,000.  Subsequent  to  December  31,  2020  all  Class  B  units  were  exchanged  into  Verb  Technology
Common Stock.

17. INCOME TAXES

Significant components of the Company’s deferred tax assets and liabilities are as follows:

Net operating loss carry-forwards
Share based compensation
Non-cash interest and financing expenses
Other temporary differences
Less: Valuation allowance
Deferred tax assets, net

December 31, 2020

December 31, 2019

  $

  $

13,350,000    $
(457,000)  
(177,000)  
(569,000)  
(12,147,000)  

-    $

7,591,000 
(635,000)
(472,000)
(63,000)
(6,421,000)
-

The items accounting for the difference between income taxes computed at the federal statutory rate and the provision for income taxes were as follows:

Statutory federal income tax rate
State taxes, net of federal benefit
Non-deductible items
Change in valuation allowance

December 31, 2020

December 31, 2019

(21.0)% 
(6.9)% 
(1.0)% 
28.9%  
0.0%  

(21.0)%
(6.9)%
(1.0)%
28.9%
0.0%

F-29

ASC 740 requires that the tax benefit of net operating losses carry forwards be recorded as an asset to the extent that management assesses that realization is “more likely
than not.” Realization of the future tax benefits is dependent on the Company’s ability to generate sufficient taxable income within the carry forward period. Because of the
Company’s  recent  history  of  operating  losses,  management  believes  that  recognition  of  the  deferred  tax  assets  arising  from  the  above-mentioned  future  tax  benefits  is
currently not likely to be realized and, accordingly, has provided a 100% valuation allowance against the asset amounts.

Any uncertain tax positions would be related to tax years that remain open and subject to examination by the relevant tax authorities. The Company has no liabilities related
to uncertain tax positions or unrecognized benefits as of the year end December 31, 2020 or 2019. The Company has not accrued for interest or penalties associated with
unrecognized tax liabilities.

On December 22, 2017, the Tax Cuts and Jobs Act (the “TCJ Act”) was enacted into law. The TCJ Act provides for significant changes to the U.S. Internal Revenue Code of
1986, as amended (the “Code”), that impact corporate taxation requirements, such as the reduction of the federal tax rate for corporations from 35% to 21% and changes or
limitations to certain tax deductions.

The Company is currently assessing the extensive changes under the TCJ Act and its overall impact on the Company; however, based on its preliminary assessment of the
reduction in the federal corporate tax rate from 35% to 21% to become effective on January 1, 2018, the Company currently expects that its effective tax rate for 2018 will be
between 20% and 23%. Such estimated range is based on management’s current assumptions with respect to, among other things, the Company’s earnings, state income tax
levels and tax deductions. The Company’s actual effective tax rate in 2019 may differ from management’s estimate.

As  of  December  31,  2020,  the  Company  had  federal  and  state  net  operating  loss  carry  forwards  of  approximately  $28.7  million,  which  may  be  available  to  offset  future
taxable income for tax purposes. These net operating losses carry forwards begin to expire in 2034. This carry forward may be limited upon the ownership change under IRC
Section 382. IRS Section 382 places limitations (the “Section 382 Limitation”) on the amount of taxable income which can be offset by net operating loss carry forwards after
a change in control (generally greater than 50% change in ownership) of a loss corporation. Generally, after a change in control, a loss corporation cannot deduct operating
loss carry forwards in excess of the Section 382 Limitation. Due to these “change in ownership” provisions, utilization of the net operating loss may be subject to an annual
limitation regarding their utilization against taxable income in future periods. The Company has not concluded its analysis of Section 382 through December 31, 2020 but
believes the provisions will not limit the availability of losses to offset future income.

The Company is subject to income taxes in the U.S. federal jurisdiction and the state of Nevada. The tax regulations within each jurisdiction are subject to interpretation of
related tax laws and regulations and require significant judgment to apply. As of December 31, 2020, tax years 2015 through 2018 remain open for IRS audit. The Company
has received no notice of audit from the IRS for any of the open tax years.

18. ACCRUED OFFICERS’ SALARY

Accrued officers’ salary consists of unpaid salaries for the Company’s Chief Executive Officer and Chief Financial Officer, who are also the owner of approximately 8.3% of
the Company’s outstanding shares of Common Stock.

As of December 31, 2020, and 2019, accrued officers’ salary amounted to $822,000 and $207,000, respectively.

19. COMMITMENTS AND CONTINGENCIES

Employment Agreements

On December 20, 2019, we entered into an Executive Employment Agreement with Mr. Cutaia (the “Employment Agreement”), which terminates and replaces his original
employment agreement dated November 1, 2014, as subsequently amended by an amendment dated October 30, 2019. The Employment Agreement sets forth the terms and
conditions  of  Mr.  Cutaia’s  employment.  The  Employment Agreement  is  for  a  four-year  term,  and  can  be  extended  for  additional  one-year  periods.  In  addition  to  certain
payments  due  to  Mr.  Cutaia  upon  termination  of  employment,  the  Employment  Agreement  contains  customary  non-competition,  non-solicitation,  and  confidentiality
provisions. Mr. Cutaia is entitled to an annual base salary of $430,000, which shall not be subject to reduction during the initial term, but will be subject to annual reviews
and increases, if and as approved in the sole discretion of our Board, after it has received and reviewed advice from the Compensation Committee (who may or may not
utilize the services of its outside compensation consultants, as it shall determine under the circumstances). In addition, Mr. Cutaia is eligible to receive performance-based
cash  and/or  stock  bonuses  upon  attainment  of  performance  targets  established  by  our  Board  in  its  sole  discretion,  after  it  has  received  and  reviewed  advice  from  the
Compensation Committee (who may or may not utilize the services of its outside compensation consultants, as it shall determine under the circumstances). The Company
shall make annual equity grants to Mr. Cutaia as determined by our Board in its sole discretion, after it has received and reviewed advice from the Compensation Committee
(who may or may not utilize the services of its outside compensation consultants, as it shall determine under the circumstances). Finally, Mr. Cutaia is eligible for certain
other benefits, such as health, vision, and dental insurance, life insurance, and 401(k) matching.

 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
F-30

The Employment Agreement provides that Mr. Cutaia is entitled to the following severance package in the event he is “terminated without cause,” “terminated for good
reason,” or “terminated upon permanent disability”: (i) monthly payments of $35,833 or such sum equal to his monthly base compensation at the time of the termination,
whichever is higher, for a period of 36 months from the date of such termination and (ii) reimbursement for COBRA health insurance costs for 18 months from the date of
such termination and, thereafter, reimbursement for health insurance costs for Mr. Cutaia and his family during the immediately subsequent 18-month period. In addition, all
of Mr. Cutaia’s then-unvested RSAs or other awards will immediately vest, without restriction, and any unearned and unpaid bonus compensation, expense reimbursement,
and  all  accrued  vacation,  personal,  and  sick  days,  and  related  items  shall  be  deemed  earned,  vested,  and  paid  immediately.  For  purposes  of  the  Employment Agreement,
“terminated without cause” means if Mr. Cutaia were to be terminated for any reason other than a discharge for cause or due to Mr. Cutaia’s death or permanent disability.
For  purposes  of  the  Employment Agreement,  “terminated  for  good  reason”  means  the  voluntary  termination  of  the  Employment Agreement  by  Mr.  Cutaia  if  any  of  the
following were to occur without his prior written consent, which consent cannot be unreasonably withheld considering our then-current financial condition, and, in each case,
which continues uncured for 30 days following receipt by us of Mr. Cutaia’s written notice: (i) there is a material reduction by us in (A) Mr. Cutaia’s annual base salary then
in effect or (B) the annual target bonus, as set forth in the Employment Agreement, or the maximum additional amount up to which Mr. Cutaia is eligible pursuant to the
Employment Agreement; (ii) we reduce Mr. Cutaia’s job title and position such that Mr. Cutaia (A) is no longer our Chief Executive Officer; (B) is no longer our Chairman
of the Board; or (C) is involuntarily removed from our Board; or (iii) Mr. Cutaia is required to relocate to an office location outside of Orange County, California, or outside
of  a  30-mile  radius  of  Newport  Beach,  California.  For  purposes  of  the  Employment Agreement,  “terminated  upon  permanent  disability”  means  if  Mr.  Cutaia  were  to  be
terminated because he is then unable to perform his duties due to a physical or mental condition for (i) a period of 120 consecutive days or (ii) an aggregate of 180 days in
any 12-month period.

On July 29, 2020, the Compensation Committee approved a 3% salary increase for Mr. Cutaia resulting in an annual salary of $490,000.

Litigation

a. EMA Financial, LLC

On April  24,  2018,  EMA  Financial,  LLC,  or  EMA,  commenced  an  action  against  the  Company,  styled  as  EMA  Financial,  LLC,  a  New  York  limited  liability  company,
Plaintiff,  against  nFUSZ,  Inc.,  Defendant,  United  States  District  Court,  Southern  District  of  New  York,  case  number  1:18-cv-03634-NRB.  The  complaint  set  forth  four
causes of action and sought money damages, injunctive relief, liquidated damages, and declaratory relief related to the Company’s refusal to agree to EMA’s interpretation of
a  cashless  exercise  provision  in  a  common  stock  warrant  it  granted  to  EMA  in  December  2017.  The  Company  interposed  several  counterclaims,  including  a  claim  for
reformation of the underlying agreements to reflect the Company’s interpretation of the cashless exercise provision. Both parties moved for summary judgment. On March
16, 2020, the United States District Court entered a decision agreeing with the Company’s position, denying EMA’s motion for declaratory judgement on its interpretation of
the  cashless  exercise  formula,  and  stating, inter alia, that “the Agreements read in their entirety reveal that nFUSZ, Inc.’s position regarding the proper cashless exercise
formula is the only sensible one and that the cashless exercise formula must be enforced accordingly.” On December 22, 2020, the court entered a Memorandum and Order
partly granting, and partly denying, EMA’s motion for summary judgment on damages, awarding damages only in respect to the value of the warrant shares EMA would
have received if it had used the proper formula in its March 2018 warrant exercise notice, plus certain prejudgment interest and per diem interest. On January 21, 2021, the
court entered a final judgment in favor of EMA, in the amount of $463,571.98. The court did not award EMA any attorneys’ fees or expenses. While the court ruled in the
Company’s favor by dismissing the majority of EMA’s suit, the Company does not agree with the court’s finding that EMA’s March 28, 2018 notice of exercise was not
defective. On February 17, 2021, the Company’s counsel filed a notice of appeal to appeal the court’s judgment to the United States District Court for the Second Circuit.
EMA filed a notice of cross-appeal and a hearing or briefing for this case is scheduled in June 2021. The Company has established an appropriate reserve to pay for the
approximately $464,000 judgment entered against it in this litigation.

F-31

b. Former Employee

The Company is currently in a dispute with a former employee of its predecessor bBooth, Inc. who has interposed a breach of contract claim in which he alleges that he is
entitled  to  approximately  $300,000  in  unpaid  bonus  compensation  from  2015.  The  Company  does  not  believe  his  claims  have  any  merit  as  they  are  contradicted  by
documentary evidence, and barred by the applicable statute of limitations, and barred by a release executed by the former employee when the Company purchased all of his
shares of stock more than 4 years ago in January 2016. On February 9, 2021, the former employee’s counsel filed a motion for summary judgment, or in the alternative,
summary adjudication against the Company. The Company does not believe the court will grant this motion and it has instructed its counsel to continue its efforts in seeking a
dismissal of the former employee’s claims.

c. Class Action

On July 9, 2019, a purported class action complaint was filed in the United States District Court, Central District of California, styled SCOTT C. HARTMANN, Individually
and on Behalf of All Others Similarly Situated, Plaintiff, v. VERB TECHNOLOGY COMPANY, INC., and RORY J. CUTAIA, Defendant, Case Number 2:19-CV-05896  (the
“Hartmann Class Action”). The complaint purported to be brought on behalf of a class of persons or entities who purchased or otherwise acquired the Company’s common
stock between January 3, 2018 and May 2, 2018, and alleged violations of Sections 10(b) and 20(a) of the Securities Exchange Act of 1934, arising out of the January 3,
2018, announcement by the Company of its agreement with Oracle America, Inc. The complaint sought unspecified costs and damages. The Company believes the complaint
is without merit.

On May 15, 2020, we executed a binding Memorandum of Understanding with the lead plaintiff in the class action lawsuit to settle that action and release the claims asserted
therein,  the  terms  of  which  were  confidential  and  subject  to  several  contingencies,  including,  without  limitation,  court  approval.  On  October  27,  2020,  the  court  granted
preliminary approval of the class action settlement. On February 18, 2021, the court entered a final order and judgment approving the class action settlement and dismissed
the Hartmann Class Action with prejudice. The stipulation of settlement approved (the “Stipulation of Settlement”) by the court on February 18, 2021 provided for, amongst
other  things,  a  full  and  final  release,  settlement,  and  discharge  of  all  claims  arising  from  the  Hartmann  Class Action  in  consideration  of  the  Company’s  payment  of  a
$640,000 settlement amount, which is payable over 12 months. Furthermore, amongst other things, the Stipulation of Settlement provided that (1) the Company denied each
and all of the claims alleged by plaintiffs, (2) the Company denied any allegation of wrongdoing, fault, liability, violation of the law, or damage whatsoever arising out of its
conduct, (3) the Company denied that it or any of its officers, directors, or employees made any material misstatements or omissions, (4) the Company maintained that it had
a meritorious defense to all claims alleged in the Hartmann Class Action, and (5) the Company agreed that the basis of us entering into the Stipulation of Settlement was to
avoid the uncertainties, burden, and expense of further litigation and to put the claims arising from the Hartmann Class Action to rest, finally and forever. The Company
believes that the settlement of the Hartmann Class Action approved by the court is favorable to the Company and ultimately benefits its shareholders.

The Company has established an appropriate reserve to account for the $75,000 settlement of the Hartmann Class Action.

d. Derivative Action

On September 27, 2019, a derivative action was filed in the United States District Court, Central District of California, styled Richard Moore, Individually and on Behalf of
All Others Similarly Situated, Plaintiff, v. Verb Technology Company, Inc., and Rory J. Cutaia, James P. Geiskopf, and Jeff Clayborne, Defendants, Case Number 2:19-CV-
08393-AB-SS (the “Moore Derivative Action”). The Moore Derivative Action also arises out of the January 3, 2018, announcement by the Company of its agreement with
Oracle America, Inc. The Moore Derivative Action alleges claims for breach of fiduciary duty, unjust enrichment, and waste of corporate assets due to the costs associated

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
with  the  defense  of  the  above  referenced  class  action  complaint.  The  derivative  complaint  seeks  a  declaration  that  the  individual  defendants  have  breached  their  duties,
unspecified damages, and certain purportedly remedial measures. The Company contends that the class action is without merit and as such, this derivative action, upon which
it relies, is likewise without merit.

On  November  5,  2020,  the  Company  executed  a  binding  settlement  term  sheet  with  the  lead  plaintiff  in  the  derivative  action  to  settle  that  action  and  release  all  claims
asserted  therein,  the  terms  of  which  were  confidential  and  subject  to  several  contingencies,  including,  without  limitation,  court  approval.  On  March  1,  2021,  the  court
preliminarily approved the settlement of the Moore Derivative Action. The stipulation and agreement of settlement preliminarily approved (the “Stipulation and Agreement
of Settlement”) by the court on March 1, 2021 provided for, amongst others things, a full and final release, settlement, and discharge of all claims arising from the Moore
Derivative Action in consideration of the Company’s agreement to institute certain changes and/or modifications to its corporate governance and business ethics practices and
plaintiff’s counsel receiving its attorneys’ fees and expenses, which amounted to $75,000. Furthermore, amongst other things, the Stipulation and Agreement of Settlement
preliminarily  approved  by  the  court  provided  that  (1)  the  Company  denied  each  and  every  claim  alleged  by  plaintiff,  and  (2)  the  Company  denied  any  allegation  of
wrongdoing, fault, and liability, (3) the Company denied committing any violation of the law or breach of fiduciary duty, and (4) the Company concluded that it is desirable
that the Moore Derivative Action be settled on the terms and subject to the conditions of the Stipulation and Settlement Agreement to avoid the ongoing cost and distraction
of  litigation.  The  Company  believes  that  the  settlement  of  the  Moore  Derivative Action  preliminarily  approved  by  the  court  is  favorable  to  the  Company  and  ultimately
benefits its shareholders. The court intends to set a hearing for the final approval of the settlement of the Moore Derivative Action approximately 60 days after March 1,
2021.

F-32

The Company knows of no material proceedings in which any of its directors, officers, or affiliates, or any registered or beneficial stockholder is a party adverse to the Company
or any of its subsidiaries or has a material interest adverse to the Company or any of its subsidiaries.

The Company believes it has adequately reserved for all litigation within its financial statements.

Board of Directors

The Company has committed an aggregate of $450,000 in board fees to its five board members over the term of their appointment for services to be rendered. Board fees are
accrued and paid monthly. The members will serve on the board until the annual meeting for the year in which their term expires or until their successors has been elected
and qualified.

Total  board  fees  expensed  and  paid  in  2020  totaled  $426,000. As  of  December  31,  2020,  total  board  fees  to  be  recognized  in  2021  amounted  to  $450,000  and  will  be
recognized once the service has been rendered.

20. SUBSEQUENT EVENTS

Issuances of Common Stock

Subsequent to December 31, 2020 the Company completed a registered direct offering with institutional investors for the purchase and sale of 9,375,000 shares of common
stock at a purchase price of $1.60 per share. Net proceeds were approximately $14,000,000.

Subsequent to December 31, 2020, the Company issued 935,994 shares of Common Stock to vendors for services rendered with a fair value of $1,638,000 These shares of
Common Stock were valued based on the market value of the Company’s stock price at the issuance date or the date the Company entered into the agreement related to the
issuance.

Subsequent to December 31, 2020, the Company issued 272,728 shares of Common Stock upon conversion of 300 Series A Preferred shares.

Subsequent to December 31, 2020, the Company issued 247,703 shares of Common Stock to an employee associated with the vesting of a Restricted Stock Unit.

Subsequent to December 31, 2020, 4,641 shares granted to employees that vested were returned to the Company in exchange for the Company paying the corresponding
income and payroll taxes of these employees amounting $8,200. Pursuant to current accounting guidelines, the Company accounted the return of the 4,641 shares and the
payment of $8,200 for income and payroll taxes paid on behalf the employees as a reduction in additional paid in capital.

Exchange of Verb Acquisition Class B Shares

Subsequent to December 31, 2020, 2,642,159 of Verb Acquisition Class B Shares were exchanged for 2,642,159 shares of common stock. After the exchange there are no
Verb Acquisition Class B Shares outstanding.

Exercise of Warrants

Subsequent to December 31, 2020, a total of 1,067,578 warrants were exercised into 855,148 shares of Common Stock at a weighted average exercise price of $1.10. The
Company received cash of $1,103,000 upon exercise of the warrants.

F-33

Exercise of Options

Subsequent  to  December  31,  2020,  a  total  of  332,730  options  were  exercised  into  332,730  shares  of  Common  Stock  at  a  weighted  average  exercise  price  of  $1.13.  The
Company received cash of $377,000 upon exercise of the options.

Issuance of Restricted Stock Units

Subsequent  to  December  31,  2020,  the  Company  granted  an  additional  813,265  shares  of  its  restricted  stock  to  employees  and  members  of  Board  of  Directors.  The
Restricted  Stock  Units  vest  in  various  dates,  starting  on  January  4,  2021  up  to  January  4,  2024.  These  Restricted  Stock  Units  were  valued  based  on  market  value  of  the
Company’s stock price at the respective date of grant and had aggregate fair value of $1,374,000, which is being amortized as stock compensation expense over its vesting
term.

Issuances of Warrants

Subsequent to December 31, 2020, the Company issued warrants to purchase 138,889 shares of Common Stock to an officer for extending a note payable until February 8,
2023. The warrants have an exercise price of $2.61, expire in three years, and vested on grant date. The total fair value of these options at the grant date was $361,000 using
the Black-Scholes option pricing model.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Issuances of Stock Options

Subsequent to December 31, 2020, the Company granted stock options to employees and consultants to purchase a total of 659,000 stock options for services to be rendered.
The options have an average exercise price of $1.68 per share, expire in five years, and vest between one and four years from grant date. The total fair value of these options
at the grant date was $1,101,000 using the Black-Scholes option pricing model.

Advance on Future Receipts

Subsequent  to  December  31,  2020,  the  Company  received  advances  from  unaffiliated  third  parties  totaling  $4,387,000  for  the  purchase  of  future  receipts/revenues  of
$5,423,000. Pursuant to the terms of the agreement the unaffiliated third-parties will auto withdraw an aggregate of $24,000 from the Company’s operating account each
banking day plus an average monthly payment of $283,000 over the next six months. The term of the agreement extends until the advances are paid in full. The Company
may pay off the advances for $4,908,000 if paid within 30 days of funding; for $5,106,000 if paid between 31 and 60 days of funding; or for $5,228,000 if paid within 61 to
90 days of funding.

F-34

INDEX TO EXHIBITS

Exhibit
Number

Description*

Form

3.1

  Articles of Incorporation as filed with the Secretary of
State of the State of Nevada on November 27, 2012

3.2

  Amended and Restated Bylaws of Verb Technology

Company, Inc.

3.3

  Certificate of Change as filed with the Secretary of State

of the State of Nevada on October 6, 2014

3.4

  Articles of Merger as filed with the Secretary of State of

the State of Nevada on October 6, 2014

3.5

  Articles of Merger as filed with the Secretary of State of

the State of Nevada on April 4, 2017

3.6

  Certificate of Correction as filed with the Secretary of

State of the State of Nevada on April 17, 2017

S-1

8-K

8-K

8-K

8-K

8-K

File
Number

333-187782

001-38834

001-38834

001-38834

001-38834

001-38834

3.7

  Certificate of Change as filed with the Secretary of State

10-K

001-38834

of the State of Nevada on February 1, 2019

3.8

  Articles of Merger as filed with the Secretary of State of

10-K

001-38834

the State of Nevada on January 31, 2019

  Certificate of Correction as filed with the Secretary of
State of the State of Nevada on February 22, 2019

S-1/A

333-226840

Filed
Herewith

Where Located

Exhibit
Number

3.1

3.12

3.3

3.4

3.5

3.6

3.7

3.8

3.9

Filing Date

04/08/2013

11/01/2019

10/22/2014

10/22/2014

04/24/2017

04/24/2017

02/07/2019

02/07/2019

03/14/2019

  Articles of Merger of Sound Concepts, Inc. with and into
NF Merger Sub, Inc. as filed with the Utah Division of
Corporations and Commercial Code on April 12, 2019

Statement of Merger of Verb Direct, Inc. with and into
NF Acquisition Company, LLC as filed with the Utah
Division of Corporations and Commercial Code on April
12, 2019

10-Q

001-38834

3.10

05/15/2019

10-Q

001-38834

3.11

05/15/2019

3.12

  Certificate of Withdrawal of Certificate of Designation

S-1

333-226840

4.28

08/14/2018

of Series A Convertible Preferred Stock as filed with the
Secretary of State of the State of Nevada on August 10,
2018

Exhibit
Number
3.13

4.1

4.2

Description*

  Certificate of Designation of Rights, Preferences, and

Restrictions of Series A Convertible Preferred Stock as
filed with the Secretary of State of the State of Nevada
on August 12, 2019

  Common Stock Purchase Warrant (First Warrant) dated
September 15, 2017, issued to Kodiak Capital Group,
LLC

  Common Stock Purchase Warrant (Second Warrant)
dated September 15, 2017, issued to Kodiak Capital
Group, LLC

57

Form
10-Q

File
Number
001-38334

Where Located

Exhibit
Number
3.12

Filing Date
08/14/2019

Filed
Herewith

8-K

001-38834

8-K

001-38834

4.1

4.2

10/02/2017

10/02/2017

3.9

3.10

3.11

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10.3

10.6

10.3

10.6

4.31

4.32

4.33

4.34

4.35

4.36

4.37

4.38

4.18

4.19

4.20

4.21

4.22

12/14/2017

12/14/2017

01/26/2018

01/26/2018

02/07/2019

02/07/2019

02/07/2019

04/02/2019

04/02/2019

04/02/2019

08/14/2019

Filing Date
12/23/2019

02/25/2020

08/10/2020

08/10/2020

08/10/2020

08/10/2020

08/10/2020

Filed
Herewith

8-K

001-38834

4.3

10/02/2017

4.3

  Common Stock Purchase Warrant (Third Warrant) dated
September 15, 2017, issued to Kodiak Capital Group,
LLC

4.4

  Common Stock Purchase Warrant dated December 5,

2017 issued to EMA Financial, LLC

4.5

  Common Stock Purchase Warrant dated December 5,

2017 issued to Auctus Fund, LLC

4.6

  Common Stock Purchase Warrant dated January 11,

2018 issued to EMA Financial, LLC

4.7

  Common Stock Purchase Warrant dated January 10,

2018 issued to Auctus Fund, LLC

8-K

8-K

8-K

8-K

001-38834

001-38834

001-38834

001-38834

4.8

  Convertible Promissory Note dated October 30, 2018 in

10-K

001-38834

favor of Ira Gains.

4.9

  Convertible Promissory Note dated October 30, 2018 in

10-K

001-38834

favor of Gina Trippiedi

4.10

4.11

4.12

4.13

5% Original Issue Discount Promissory Note due August
1, 2019 issued in favor of Bellridge Capital, LP

10-K

001-38834

Form of Investor Common Stock Purchase Warrant

Form of Underwriter’s Common Stock Purchase
Warrant

S-1/A

S-1/A

333-226840

333-226840

Form of Common Stock Purchase Warrant in favor of
A.G.P./Alliance Global Partners

S-1/A

333-226840

4.14

Form of Common Stock Purchase Warrant

10-Q

001-38834

Description*

  Verb Technology Company, Inc. 2019 Omnibus

Incentive Plan#

58

Form
S-8

File
Number
333-235684

Where Located

Exhibit
Number
4.13

Exhibit
Number
4.15

4.16

4.17

Form of Common Stock Purchase Warrant (granted by
the Company in February 2020 and March 2020)

8-K

001-38834

  Common Stock Purchase Warrant dated August 5, 2020
in favor of Iroquois Capital Investment Group LLC

4.18

  Common Stock Purchase Warrant dated August 5, 2020

in favor of Iroquois Master Fund Ltd.

4.19

  Common Stock Purchase Warrant dated August 6, 2020
in favor of Kingsbrook Opportunities Master Fund LP

4.20

  Common Stock Purchase Warrant dated July 10, 2019 in

favor of Meridian Newcastle Group, Inc.

4.21

  Common Stock Purchase Warrant dated July 10, 2019 in

favor of Meridian Newcastle Group, Inc.

S-3

S-3

S-3

S-3

S-3

333-243438

333-243438

333-243438

333-243438

333-243438

4.22

  Description of Securities Registered Pursuant to Section

 10-K/A

 001-38834

 4.17

06/04/2020 

10.1

10.2#

10.3#

10.4#

10.5#

12 of the Securities Exchange Act of 1934

2014 Stock Option Plan#

Executive Employment Agreement dated December 20,
2019 by and between the Company and Rory J. Cutaia

Settlement and Release Agreement dated February 6,
2015, by and among Songstagram, Inc., Jeff Franklin,
and the Company

Form of Option Agreement for Messrs. Geiskopf and
Cutaia

Form of Stock Option Agreement between Jeffrey R.
Clayborne and the Company

8-K

10-K

001-38834

001-38834

8-K

001-38834

8-K

8-K

001-38834

001-38834

10.1

10.2

10.1

10.2

10.2

10/22/2014

05/14/2020

03/09/2015

05/19/2016

05/19/2016

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10.6

10.7

Securities Purchase Agreement dated February 13, 2017,
by and between the Company and certain purchasers
named therein

Equity Purchase Agreement, as corrected, dated
September 15, 2017, by and between the Company and
Kodiak Capital Group, LLC

8-K

001-38834

10.1

02/21/2017

8-K/A

001-38834

10.1

10/27/2017

10.8

  Registration Rights Agreement dated September 15,

8-K

001-38834

10.2

10/02/2017

10.9

10.10

10.11

10.12

Exhibit
Number
10.13

10.14

10.15

10.16

2017, by and between the Company and Kodiak Capital
Group, LLC

Securities Purchase Agreement dated December 5, 2017,
by and between the Company and EMA Financial, LLC

Securities Purchase Agreement, dated December 5,
2017, by and between the Company and Auctus Fund,
LLC

Securities Purchase Agreement dated December 13,
2017, by and between the Company and PowerUp
Lending Group, LTD

Securities Purchase Agreement dated January 11, 2018,
by and between the Company and EMA Financial, LLC

8-K

8-K

001-38834

001-38834

10.1

10.4

12/14/2017

12/14/2017

8-K

001-38834

10.7

12/14/2017

8-K

001-38834

10.1

01/26/2018

59

Description*
Securities Purchase Agreement, dated January 10, 2018,
by and between the Company and Auctus Fund, LLC

Form
8-K

File
Number
001-38834

Where Located

Exhibit
Number
10.4

Filing Date
01/26/2018

Filed
Herewith

SuiteCloud Developer Network Agreement, dated
January 2, 2018, by and between the Company and
Oracle

Lease Agreement, dated June 22, 2017, by and between
La Park La Brea B LLC and the Company

  Renewal Amendment of Lease Agreement, dated May 1,
2018, by and between La Park La Brea B LLC and the
Company

8-K

001-38834

10.1

04/23/2018

S-1

S-1

333-226840

10.33

08/14/2018

333-226840

10.34

08/14/2018

10.17

  Adobe Marketo LaunchPoint Accelerate Program

S-1

333-226840

10.35

08/14/2018

Agreement, dated April 1, 2018, by and between the
Company and Adobe Marketo

Securities Purchase Agreement dated October 19, 2018  

  Agreement and Plan of Merger, dated November 8,
2018, by and among the Company, Sound Concepts,
Inc., NF Merger Sub, Inc., NF Acquisition Company,
LLC, the shareholders of Sound Concepts, Inc., and the
shareholders’ representative

Letter Agreement dated November 8, 2018, by and
among the Company, Sound Concepts, Inc., NF Merger
Sub, Inc., NF Acquisition Company, LLC, the
shareholders of Sound Concepts, Inc., and the
shareholders’ representative

Letter Agreement dated November 12, 2018, by and
among the Company, Sound Concepts, Inc., NF Merger
Sub, Inc., NF Acquisition Company, LLC, the
shareholders of Sound Concepts, Inc., and the
shareholders’ representative

Securities Purchase Agreement dated February 1, 2019
by and between the Company and Bellridge

Lock-Up Agreement dated October 30, 2018, by and
between the Company and Ira Gaines.

10.18

10.19

10.20

10.21

10.22

10.23

8-K

8-K

001-38834

001-38834

10.36

10.1

10/25/2018

11/14/2018

8-K

001-38834

10.2

11/14/2018

8-K

001-38834

10.3

11/14/2018

10-K

001-38834

10.40

02/07/2019

10-K

001-38834

10.41

02/07/2019

60

Exhibit
Number

Description*

Form

File
Number

Where Located

Exhibit
Number

Filing Date

Filed
Herewith

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10.24

10.25

10.26

10.27

10.28

10.29

10.30

Lock-Up Agreement dated October 30, 2018, by and
between the Company and Gina Trippiedi

10-K

001-38834

10.42

02/07/2019

Partner Application Distribution Agreement dated
February 4, 2019, by and between the Company and
Salesforce.com, Inc.

Service Agreement dated December 21, 2018, by and
between the Company and Major Tom Agency Inc.

Lease Agreement dated February 5, 2019 by and
between the Company and NPBeach Marina LLC

10-K

001-38834

10.43

02/07/2019

10-K

001-38834

10.44

02/07/2019

S-1/A

333-226840

10.45

02/19/2019

  Warrant Agent Agreement dated April 4, 2019 by and
between the Company and VStock Transfer, LLC

8-K

001-38834

10.1

04/05/2019

Short-Term Demand Promissory Note of the Company in
favor of David Martin dated March 22, 2019

Short-Term Demand Promissory Note of the Company in
favor of Amin Somani dated April 2, 2019

S-1/A

333-226840

10.47

04/02/2019

10-Q

001-38834

10.48

05/15/2019

10.31

  Demand Promissory Note of the Company in favor of

10-Q

001-38834

10.49

05/15/2019

Adam Wolfson dated April 30, 2019

10.32

Short-Term Demand Promissory Note of the company in
favor of Amin Somani dated March 29, 2019

10-Q

001-38834

10.50

08/14/2019

10.33

  Amendment to Short-Term Promissory Note of the

10-Q

001-38834

10.51

08/14/2019

10.34

10.35

10.36

10.37

Company in favor of Amin Somani dated July 10, 2019

  Amendment to Short-Term Demand Promissory Note of
the Company in favor of Amin Somani dated July 10,
2019

  Amendment to Short-Term Demand Promissory Note of
the Company in favor of Adam Wolfson dated July 29,
2019

First Amendment to Lease dated June 2, 2019 by and
between the Company and NPBeach Marina LLC

Extension Letter from the Company to NPBeach Marina
LLC dated March 26, 2019

10-Q

001-38834

10.52

08/14/2019

10-Q

001-38834

10.53

08/14/2019

10-Q

001-38834

10.54

08/14/2019

10-Q

001-38834

10.55

08/14/2019

Exhibit
Number
10.38

10.39

10.40

10.41

10.42

Description*

Securities Purchase Agreement dated August 14, 2019
between the Company and certain purchasers identified
therein

Form of Omnibus Waiver and Acknowledgment
Agreement, entered into as of February 7, 2020, by and
between the Company and certain purchasers of the
Company’s Series A convertible Preferred Stock and
grantees of the Company’s common stock purchase
warrants in August 2019

Form of alternative Omnibus Waiver And
Acknowledgement Agreement, entered into as of
February7, 2020, by and between the Company and
certain purchasers of the Company’s Series A
convertible Preferred Stock and grantees of the
Company’s common stock purchase warrants in August
2019

Form of Subscription Agreement (February and March
2020) entered into by the Private Placement investors and
the Company

Promissory Note by Verb Technology Company, Inc. in
favor of Zions Bancorporation, N.A. dated April 17,
2020

61

Form
10-Q

File
Number
001-38834

Where Located

Exhibit
Number
10.56

Filing Date
08/14/2019

Filed
Herewith

8-K

001-38834

10.58

02/25/2020

8-K

001-38834

10.58a

02/25/2020

8-K

001-38834

10.59

02/25/2020

8-K

001-38834

10.1

05/14/2020

10.43#

Form of Indemnity Agreement between the Company
and each of its Executive Officers and Directors

 10-K/A

 001-38834

 10.43

06/04/2020 

10.44

Securities Purchase Agreement, dated March 11, 2021

8-K

001-38834

10.1

03/15/2021

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10.45

Independent Consultant Agreement dated as of August
15, 2019 by and between Verb Technology Company,
Inc. and Adam Wolfson

S-3

333-249564

10.53

10/20/2020

10.46

  Restricted Stock Award Agreement dated as of

S-3

333-249564

10.54

10/20/2020

September 4, 2020 by and between Verb Technology
Company, Inc. and Dustin Kenyon

10.47

  Membership Interest Purchase Agreement, dated

8-K

001-38834

10.1

09/10/2020

September 4, 2020, by and among Verb Acquisition Co.,
LLC, Ascend Certification, LLC, the sellers party thereto
and Steve Deverall, as the seller representative

10.48

Promissory Note dated September 4, 2020 by Verb
Acquisition Co., LLC in favor of Steve Deverall

10.49

  Guaranty of Payment Agreement dated September 4,

2020 by Verb Technology Company, Inc. for the benefit
of Steve Deverall

10.50

10.51

Exchange Agreement, dated September 4, 2020, by and
among Verb Acquisition Co., LLC, Verb Technology
Company, Inc. and the holders of Class B Units party
thereto

Form of Contribution and Exchange Agreement, dated
September 4, 2020, by and between Verb Acquisition
Co., LLC and the investors party thereto

8-K

8-K

001-38834

001-38834

10.1

10.1

09/10/2020

09/10/2020

8-K

001-38834

10.1

09/10/2020

8-K

001-38834

10.1

09/10/2020

10.52

  Amended and Restated Operating Agreement of Verb

8-K

001-38834

10.1

09/10/2020

10.44

08/10/2020

10.45

08/10/2020

14.1

21.1

23.1

10/22/2014

05/14/2020

05/14/2020

Acquisition Co., LLC, dated September 4, 2020, by and
among Verb Acquisition Co., LLC and the members
party thereto

10.53

10.54

Settlement and Release Agreement dated as of August 5,
2020 by and among the Company, Iroquois Capital
Investment Group LLC and Iroquois Master Fund Ltd.

Settlement and Release Agreement dated as of August 6,
2020 by and between the Company and Kingsbrook
Opportunities Master Fund LP

S-3

S-3

14.1

  Code of Ethics and Business Conduct for Directors,
Senior Officers and Employees of Corporation

8-K

001-38834

10-K

10-K

001-38834

001-38834

21.1

Subsidiaries of the Registrant

23.1

  Consent of Independent Registered Public Accounting

Firm

23.2

  Consent of Independent Registered Public Accounting

Firm

31.1

31.2

32.1**

32.2**

  Certification of Principal Executive Officer Pursuant to
Rule 13a-14(a) of the Securities Exchange Act of 1934

  Certification of Principal Financial Officer and Principal
Accounting Officer Pursuant to Rule 13a-14(a) of the
Securities Exchange Act of 1934

  Certification of Principal Executive Officer Pursuant to
Section 1350 of Chapter 63 of Title 18 of the United
States Code

  Certification of Principal Financial Officer and Principal
Accounting Officer Pursuant to Section 1350 of Chapter
63 of Title 18 of the United States Code

101.INS

Inline XBRL Instance Document

62

Exhibit
Number
101.SCH  

Inline XBRL Taxonomy Extension Schema

Description*

Form

101.CAL  

Inline XBRL Taxonomy Extension Calculation Linkbase 

101.DEF  

Inline XBRL Taxonomy Extension Definition Linkbase  

File
Number

Where Located

Exhibit
Number

Filing Date

X

X

X

X

Filed
Herewith
X

X

X

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
101.LAB  

Inline XBRL Taxonomy Extension Label Linkbase

101.PRE  

Inline XBRL Taxonomy Extension Presentation
Linkbase

X

X

(#) A  contract,  compensatory  plan  or  arrangement  to  which  a  director  or  executive  officer  is  a  party  or  in  which  one  or  more  directors  or  executive  officers  are  eligible  to
participate.

(*) Certain of the agreements filed as exhibits contain representations and warranties made by the parties thereto. The assertions embodied in such representations and warranties
are  not  necessarily  assertions  of  fact,  but  a  mechanism  for  the  parties  to  allocate  risk.  Accordingly,  investors  should  not  rely  on  the  representations  and  warranties  as
characterizations of the actual state of facts or for any other purpose at the time they were made or otherwise.

(**) The certifications attached as Exhibit 32.1 accompany this Annual Report pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley
Act  of  2002,  and  shall  not  be  deemed  “filed”  by  the  registrant  for  purposes  of  Section  18  of  the  Exchange Act  and  are  not  to  be  incorporated  by  reference  into  any  of  the
registrant’s filings under the Securities Act or the Exchange Act, irrespective of any general incorporation language contained in any such filing.

Pursuant  to  the  requirements  of  Section  13  or  15(d)  of  the  Securities  Exchange Act  of  1934,  the  registrant  has  duly  caused  this  report  to  be  signed  on  its  behalf  by  the
undersigned, thereunto duly authorized.

63

SIGNATURES

Verb Technology Company, Inc.

By:

/s/ Rory J. Cutaia
Rory J. Cutaia
President, Chief Executive Officer, Secretary,
and Director
(Principal Executive Officer)

Date: March 31, 2021

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities
and on the dates indicated.

By:

/s/ Rory J. Cutaia
Rory J. Cutaia
President, Chief Executive Officer, Secretary,
and Director

Date: March 31, 2021

By:

/s/ James P. Geiskopf
James P. Geiskopf
Director

Date: March 31, 2021

By:

/s/ Jeff Clayborne
Jeff Clayborne
Chief Financial Officer and Treasurer

Date: March 31, 2021

By:

/s/ Philip J. Bond
Philip J. Bond
Director

Date: March 31, 2021

By:

/s/ Kenneth S. Cragun
Kenneth S. Cragun
Director

Date: March 31, 2021

By:

/s/ Nancy Heinen
Nancy Heinen
Director

Date: March 31, 2021

By:

/s/ Judith Hammerschmidt
Judith Hammerschmidt
Director

Date: March 31, 2021

64

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We consent to the incorporation by reference in Registration Statements (No. 333-235684) on Form S-8 and (No. 333-233797), (No. 333-243438), (No. 333-249564)
and (No. 333-252167) on Form S-3 of Verb Technology Company, Inc. of our report dated March 31, 2021 relating to our audit of the financial statements of Verb Technology
Company, Inc., for the years ending December 31, 2020 and 2019, which appear in this Annual Report on Form 10-K of Verb Technology Company, Inc. for the year ended
December 31, 2020.

EXHIBIT 23.2

/s/ WEINBERG & COMPANY, P.A.

WEINBERG & COMPANY, P.A.
Los Angeles, California
March 31, 2021

 
 
 
 
 
 
 
 
 
Exhibit 31.1

CERTIFICATION
PURSUANT TO RULE 13A-14(A) UNDER THE SECURITIES EXCHANGE ACT OF 1934

I, Rory J. Cutaia, certify that:

1.

I have reviewed this annual report on Form 10-K for the year ended December 31, 2020 of Verb Technology Company, Inc.;

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of

the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results

of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4. The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-

15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a) Designed such  disclosure  controls  and  procedures,  or  caused  such  disclosure  controls  and  procedures  to  be  designed  under  our  supervision, to  ensure  that  material
information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which
this report is being prepared;

(b) Designed such  internal  control  over  financial  reporting,  or  caused  such  internal  control  over  financial  reporting  to  be  designed  under our  supervision,  to  provide
reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of  financial statements  for  external  purposes  in  accordance  with  generally
accepted accounting principles;

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure

controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d) Disclosed in  this  report  any  change  in  the  registrant’s  internal  control  over  financial  reporting  that  occurred  during  the  registrant’s  most  recent  fiscal  quarter  (the
registrant’s fourth fiscal quarter in the case of an annual report) that has materially  affected, or is reasonably likely to materially affect, the registrant’s internal control
over financial reporting; and

5. The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors

and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

(a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect

the registrant’s ability to record, process, summarize and report financial information; and

(b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

March 31, 2021

/s/ Rory Cutaia
Rory Cutaia
President, Secretary, Chief Executive Officer, Director, and Principal Executive Officer  

  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 31.2

CERTIFICATION
PURSUANT TO RULE 13A-14(A) UNDER THE SECURITIES EXCHANGE ACT OF 1934

I, Jeff Clayborne, certify that:

1.

I have reviewed this annual report on Form 10-K for the year ended December 31, 2020 of Verb Technology Company, Inc.;

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of

the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results

of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4. The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-

15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a) Designed such  disclosure  controls  and  procedures,  or  caused  such  disclosure  controls  and  procedures  to  be  designed  under  our  supervision, to  ensure  that  material
information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which
this report is being prepared;

(b) Designed such  internal  control  over  financial  reporting,  or  caused  such  internal  control  over  financial  reporting  to  be  designed  under our  supervision,  to  provide
reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of  financial statements  for  external  purposes  in  accordance  with  generally
accepted accounting principles;

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure

controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d) Disclosed in  this  report  any  change  in  the  registrant’s  internal  control  over  financial  reporting  that  occurred  during  the  registrant’s  most  recent  fiscal  quarter  (the
registrant’s fourth fiscal quarter in the case of an annual report) that has materially  affected, or is reasonably likely to materially affect, the registrant’s internal control
over financial reporting; and

5. The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors

and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

(a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect

the registrant’s ability to record, process, summarize and report financial information; and

(b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

March 31, 2021

/s/ Jeff Clayborne
Jeff Clayborne
Chief Financial Officer, Principal Financial Officer, and Principal Accounting Officer

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CERTIFICATION PURSUANT TO
SECTION 1350 OF CHAPTER 63 OF TITLE 18 OF THE UNITED STATES CODE

Exhibit 32.1

The undersigned, Rory J. Cutaia, hereby certifies, pursuant to 18 U.S.C. Section 1350, as created by Section 906 of the Sarbanes-Oxley Act of 2002, that

1.

2.

the annual report on Form 10-K of Verb Technology Company, Inc. (the “Company”) for the fiscal year ended December 31, 2020 (the “Annual Report”) fully complies with
the requirements of Section 13(a) or 15(d), as applicable of the Securities Exchange Act of 1934, as amended; and

the information contained in the Annual Report fairly presents, in all material respects, the financial condition and results of operations of Verb Technology Company, Inc. as
of the dates and for the periods presented.

March 31, 2021

 The preceding certification is being furnished solely to accompany the Report pursuant to 18 U.S.C. § 1350, and shall not be deemed “filed” for purposes of Section 18 of the
Exchange Act of 1934, as amended, and shall not be incorporated by reference into any filing of the Company, whether made before or after the date hereof, regardless of any
general incorporation language in such filing. A signed original of this written statement required by Section 906 has been provided to the Company and will be retained by the
Company and furnished to the Securities and Exchange Commission or its staff upon request.

/s/ Rory Cutaia
Rory J. Cutaia
President, Secretary, Chief Executive Officer, Director, and Principal Executive Officer

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CERTIFICATION PURSUANT TO
SECTION 1350 OF CHAPTER 63 OF TITLE 18 OF THE UNITED STATES CODE

Exhibit 32.2

The undersigned, Jeff Clayborne, hereby certifies, pursuant to 18 U.S.C. Section 1350, as created by Section 906 of the Sarbanes-Oxley Act of 2002, that

1.

2.

the annual report on Form 10-K of Verb Technology Company, Inc. (the “Company”) for the fiscal year ended December 31, 2020 (the “Annual Report”) fully complies with
the requirements of Section 13(a) or 15(d), as applicable, of the Securities Exchange Act of 1934, as amended; and

the information contained in the Annual Report fairly presents, in all material respects, the financial condition and results of operations of Verb Technology Company, Inc. as
of the dates and for the periods presented.

March 31, 2021

The preceding certification is being furnished solely to accompany the Report pursuant to 18 U.S.C. § 1350, and shall not be deemed “filed” for purposes of Section 18 of the
Exchange Act of 1934, as amended, and shall not be incorporated by reference into any filing of the Company, whether made before or after the date hereof, regardless of any
general incorporation language in such filing. A signed original of this written statement required by Section 906 has been provided to the Company and will be retained by the
Company and furnished to the Securities and Exchange Commission or its staff upon request.

/s/ Jeff Clayborne
Jeff Clayborne
Chief Financial Officer, Principal Financial Officer, and Principal Accounting Officer