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Verb Technology

verb · NASDAQ Technology
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Ticker verb
Exchange NASDAQ
Sector Technology
Industry Software - Application
Employees 51-200
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FY2021 Annual Report · Verb Technology
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-K

☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended: December 31, 2021

or

☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from ____________ to ____________

Commission file number: 001-38834

Verb Technology Company, Inc.
(Exact name of registrant as specified in its charter)

Nevada
State or other jurisdiction of
incorporation or organization

782 Auto Mall Dr.
American Fork, Utah
(Address of principal executive offices)

90-1118043
(I.R.S. Employer
Identification No.)

84003
(Zip Code)

Registrant’s telephone number, including area code: (855) 250-2300

Securities registered pursuant to Section 12(b) of the Act

Title of each class
Common Stock, $0.0001 par value
Common Stock Purchase Warrants

Trading Symbol(s)
VERB
VERBW

Name of each exchange on which registered
The Nasdaq Stock Market LLC
The Nasdaq Stock Market LLC

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.

Securities registered pursuant to Section 12(g) of the Act: None

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.

Yes ☐ No ☒

Yes ☐ No ☒

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12
months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

Yes ☒ No ☐

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation
S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).

Yes ☒ No ☐

Indicate  by  check  mark  whether  the  registrant  is  a  large  accelerated  filer,  an  accelerated  filer,  a  non-accelerated  filer,  a  smaller  reporting  company,  or  an  emerging  growth
company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act

Large accelerated filer

Non-accelerated filer

☐

☒

Accelerated filer

Smaller reporting company

Emerging growth company

☐

☒

☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial
accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness of its internal control over financial
reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that prepared or issued its audit report. ☐

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). ☐ Yes ☒ No

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The  aggregate  market  value  of  the  registrant’s  voting  and  non-voting  common  equity  held  by  non-affiliates  based  on  the  closing  price  of  the  registrant’s  common  stock  as
quoted on The NASDAQ Capital Market as of the last business day of the registrant’s most recently completed second fiscal quarter was approximately $119,638,000.

As of March 25, 2022, there were 80,167,176 shares of common stock, $0.0001 par value per share, outstanding.

DOCUMENTS INCORPORATED BY REFERENCE

Portions of the registrant’s proxy statement for its 2022 annual meeting of stockholders, to be filed with the Securities and Exchange Commission no later than 120 days after
the end of the registrant’s fiscal year ended December 31, 2021, are incorporated by reference into Part III, Items 10–14 of this Annual Report on Form 10-K.

 
 
 
 
 
 
 
 
TABLE OF CONTENTS

PART I
ITEM 1. BUSINESS
ITEM 1A. RISK FACTORS
ITEM 2. PROPERTIES
ITEM 3. LEGAL PROCEEDINGS
ITEM 4. MINE SAFETY DISCLOSURES
PART II
ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY
SECURITIES
ITEM 6. SELECTED FINANCIAL DATA
ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE
ITEM 9A. CONTROLS AND PROCEDURES
ITEM 9B. OTHER INFORMATION
PART III
ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE
ITEM 11. EXECUTIVE COMPENSATION
ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS
ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE
ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES
PART IV
ITEM 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES

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CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

This Annual Report on Form 10-K for the fiscal year ended December 31, 2021 (this “Annual Report”) contains forward-looking statements within the meaning of
Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”),
which statements are subject to considerable risks and uncertainties. These forward-looking statements are intended to qualify for the safe harbor from liability established by
the  Private  Securities  Litigation  Reform  Act  of  1995.  Forward-looking  statements  include  all  statements  that  are  not  statements  of  historical  facts  and  can  be  identified  by
words such as “anticipates,” “believes,” “could,” “estimates,” “expects,” “intends,” “may,” “plans,” “potential,” “predicts,” “projects,” “seeks,” “should,” “will,” “would” or
similar expressions and the negatives of those expressions. Forward-looking statements also include the assumptions underlying or relating to such statements.

Our forward-looking statements are based on our management’s current beliefs, assumptions and expectations about future events and trends, which affect or may
affect our business, strategy, operations, financial performance or liquidity. Although we believe these forward-looking statements are based upon reasonable assumptions, they
are subject to numerous known and unknown risks and uncertainties and are made in light of information currently available to us. Some of the risks and uncertainties that may
impact our forward-looking statements include, but are not limited to, the following factors:

● our incursion of significant net losses and uncertainty whether we will achieve or maintain profitable operations;

● our ability to continue as a going concern;

● our ability to grow and compete in the future, which is dependent upon whether capital is available to us on favorable terms;

● our ability to maintain and expand our customer base and our ability to convince our customers to increase the use of our services and/or platform;

● the competitive market in which we operate;

● our ability to increase the number of our strategic relationships or grow the revenues received from our current strategic relationships;

● our ability to develop enhancements and new features to our existing service or acceptable new services that keep pace with technological developments;

● the novel coronavirus (“COVID-19”) pandemic, which has had a sustained impact on our business, sales, results of operations and financial condition;

● our ability to deliver our services, as we depend on third party Internet providers;

● our ability to pay our debt obligations as they become due; and 

● our susceptibility to security breaches and other disruptions.

The forward-looking statements contained in this Annual Report are based on management’s current plans, estimates and expectations in light of information currently
available  to  us,  and  they  are  subject  to  uncertainty  and  changes  in  circumstances.  There  can  be  no  assurance  that  future  developments  affecting  us  will  be  those  we  have
anticipated.  Actual  results  may  differ  materially  from  these  expectations  due  to  changes  in  global,  regional  or  local  political,  economic,  business,  competitive,  market,
regulatory and other factors, many of which are beyond our control, as well as the other factors described in the section entitled “Risk Factors” within this Annual Report and in
the other reports we file with the Securities and Exchange Commission (“SEC”). These risks and uncertainties include those described in the section entitled “Risk Factors.”

You should not place undue reliance on these forward-looking statements. Our forward-looking statements are based on the information currently available to us and
speak only as of the date on which they were made. Additional factors or events that could cause our actual results to differ may also emerge from time to time, and it is not
possible  for  us  to  predict  all  of  them.  Over  time,  our  actual  results,  performance,  or  achievements  may  differ  from  those  expressed  or  implied  by  our  forward-looking
statements, and such difference might be significant and materially adverse to our security holders. Comparisons of results for current and any prior periods are not intended to
express any future trends, or indications of future performance, unless expressed as such, and should only be viewed as historical data. Except as required by law, we undertake
no obligation to update publicly any forward-looking statements, whether as a result of new information, future events, or otherwise. We have identified some of the important
factors  that  could  cause  future  events  to  differ  from  our  current  expectations  and  they  are  described  in  this  Annual  Report  under  the  captions  “Risk  Factors,”  and
“Management’s Discussion and Analysis of Financial Condition and Results of Operations,” as well as in other documents that we may file with the SEC, all of which you
should review carefully. We qualify all of our forward-looking statements by these disclaimers.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
ITEM 1. BUSINESS

Overview

PART I

We are a Software-as-a-Service (“SaaS”) applications platform developer. Our platform is comprised of a suite of interactive video-based sales enablement business
software products marketed on a subscription basis. Our applications, available in both mobile and desktop versions, are offered as a fully integrated suite, as well as on a
standalone  basis,  and  include  verbCRM,  our  Customer  Relationship  Management  (“CRM”)  application,  verbLEARN,  our  Learning  Management  System  application,
verbLIVE,  our  Live  Stream  eCommerce  application,  verbPULSE,  our  business/augmented  intelligence  notification  and  sales  coach  application,  and  verbTEAMS,  our  self-
onboarding  video-based  CRM  and  content  management  application  for  professional  sports  teams,  small  business,  and  solopreneurs,  with  seamless  synchronization  with
Salesforce,  that  also  comes  bundled  with  verbLIVE,  and  more  recently,  we  introduced  verbMAIL,  our  interactive  video-based  sales  communication  tool  integrated  into
Microsoft Outlook.

We use the term “client” and “customer” interchangeably throughout this Annual Report.

Our Technology

Our suite of applications can be distinguished from other sales enablement applications because our applications utilize our proprietary interactive video technology as
the primary means of communication between sales and marketing professionals and their customers and prospects. Moreover, the proprietary data collection and analytics
capabilities of our applications inform our users on their devices in real time, when and for how long their prospects have watched a video, how many times such prospects
watched it, and what they clicked on, which allows our users to focus their time and efforts on ‘hot leads’ or interested prospects rather than on those that have not seen such
video or otherwise expressed interest in such content. Users can create their hot lead lists by using familiar, intuitive ‘swipe left/swipe right’ on-screen navigation. Our clients
report that these capabilities provide for a much more efficient and effective sales process, resulting in increased sales conversion rates. We developed the proprietary patent-
pending  interactive  video  technology,  as  well  as  several  other  patent-issued  and  patent-pending  technologies  that  serve  as  the  unique  foundation  for  all  our  platform
applications.

Our Products

verbCRM combines the capabilities of CRM lead-generation, content management, and in-video ecommerce capabilities in an intuitive, yet powerful tool for both
inexperienced as well as highly skilled sales professionals. verbCRM allows users to quickly and easily create, distribute, and post videos to which they can add a choice of on-
screen  clickable  icons  which,  when  clicked,  allow  viewers  to  respond  to  the  user’s  call-to-action  in  real-time,  in  the  video,  while  the  video  is  playing,  without  leaving  or
stopping the video. For example, our technology allows a prospect or customer to click on a product they see featured in a video and impulse buy it, or to click on a calendar
icon in the video to make an appointment with a salesperson, among many other features and functionalities designed to eliminate or reduce friction from the sales process for
our users. The verbCRM app is designed to be easy to use and navigate and takes little time and training for a user to begin using the app effectively. It usually takes less than
four minutes for a novice user to create an interactive video from our app. Users can add interactive icons to pre-existing videos, as well as to newly created videos shot with
practically any mobile device. verbCRM interactive videos can be distributed via email, text messaging, chat app, or posted to popular social media directly and easily from our
app. No software download is required to view Verb interactive videos on virtually any mobile or desktop device, including smart TVs.

verbLEARN  is  an  interactive,  video-based  learning  management  system  that  incorporates  all  of  the  clickable  in-video  technology  featured  in  our  verbCRM
application and adapts them for use by educators for video-based education. verbLEARN is used by enterprises seeking to educate a large sales team or a customer base about
new products, or elicit feedback about existing products. It also incorporates Verb’s proprietary data collection and analytics capabilities that inform users in real time when and
for how long the viewers watched the video, how many times they watched it, and what they clicked on, in addition to adding gamification features that enhance the learning
aspects of the application.

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verbLIVE builds on popular video-based platforms such as Facebook Live, Zoom, WebEx, and Go2Meeting, among others, by adding Verb’s proprietary interactive
in-video ecommerce capabilities – including an in-video Shopify shopping cart integrated for Shopify account holders - to our own live stream video broadcasting application.
verbLIVE is a next-generation live stream platform that allows hosts to utilize a variety of novel sales-driving features, including placing interactive icons on-screen that appear
on the screens of all viewers, providing in-video click-to-purchase capabilities for products or services featured in the live video broadcast, in real-time, driving friction-free
selling. verbLIVE also provides the host with real-time viewer engagement data and interaction analytics. verbLIVE is entirely browser-based, allowing it to function easily and
effectively on all devices without requiring the host or the viewers to download software, and is secured through end-to-end encryption.

verbPULSE is a business/augmented intelligence notification-based sales enablement platform feature set that tracks users’ interactions with current and prospective

customers and then helps coach users by telling them what to do next in order to close the sale, virtually automating the selling process.

verbTEAMS is our interactive, video-based CRM for professional sports teams, small-and medium-sized businesses, and solopreneurs. verbTEAMS also incorporates
verbLIVE  as  a  bundled  application.  verbTEAMS  features  self-sign-up,  self-onboarding,  self-configuring,  content  management  system  capabilities,  user  level  administrative
capabilities,  and  high-quality  analytics  capabilities  in  both  mobile  and  desktop  platforms  that  sync  with  one  another.  It  also  has  a  built-in  one-click  sync  capability  with
Salesforce.

We continue to invest in the future of interactive livestreaming. Following are some of our recent initiatives:

MARKET  is  a  centralized  online  destination  where  shoppers  could  explore  scores  of  shoppable  livestream  events,  and  over  time  -  thousands,  across  numerous
product and service categories, being hosted by people from all over the world, always on - 24/7 - where shoppers could communicate with the hosts, asking questions about
products  in  real-time  -  through  an  on-screen  chat  visible  to  all  shoppers  –  that  allows  shoppers  who  have  invited  their  friends  and  family  to  join  them  there  to  share  the
experience - to communicate directly with each other in real time, and then simply click on a non-intrusive - in-video overlay to place items in an on-screen shopping cart for
purchase – all without interrupting the video. Shoppers can visit any number of other shoppable events to meet up and chat with friends, old and new, and together watch, shop
and chat with the hosts, discover new products and services, and become part of an immersive entertaining shopping experience. Throughout the experience, the shopping cart
follows shoppers seamlessly from event to event, shoppable video to shoppable video, host to host, product to product.

The MARKET business model is a simple but next-level B to B play. It is a multi-vendor platform, with a single follow-me style unified shopping cart, and robust
ecommerce capabilities with the tools for consumer brands, big box brick and mortar stores, boutiques, influencers and celebrities to connect with their clients, customers, their
fans, followers, and prospects by providing a unique, interactive social shopping experience that we believe could keep them coming back and engaged for hours.

A big differentiator for MARKET is that it also provides an online meeting place for friends and family to meet, chat, shop and enjoy a fun, immersive shopping
experience  in  real  time  together  from  anywhere  and  everywhere  in  the  world.  MARKET  will  provide  vendors  with  extensive  business  building  analytics  capabilities  not
available on, and not shared by many operators of other social media sites who regard that information as valuable proprietary property. All vendors on MARKET will retain
this valuable intelligence for their own, unlimited use.

MARKET allows vendors an opportunity to reach not only the shoppers they invite to the site from their own client and contact lists, but also those shoppers who
came to the site independently who will discover these vendors as they browse through the many other shoppable events hosted simultaneously on MARKET 24/7, from around
the world. We believe our revenue model will be attractive to vendors and will consist of SaaS recurring revenue as well as a share of revenue generated through sales on the
platform.

MARKET will also incorporate a modified version of our verbLIVE Attribution technology, allowing vendors who so choose, to leverage extremely powerful, built-in
affiliate marketing capabilities. Non-vendor visitors to the site can search for those vendors that have activated the Attribution feature for their events and be compensated when
people they referred to that vendor, purchase products or services during that vendor’s shopping event. We expect that this feature, unique to MARKET, will drive many more
shoppers who will be referred from all over the world, producing a cross-pollination effect enhancing the revenue opportunities for all MARKET vendors, while also creating
an attractive income generating opportunity for non-vendor MARKET patrons.

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MARKET is an entirely new platform, built wholly independently and separate from our verbLIVE sales platform, representing what we believe is the state of the art
of shoppable video technology. It will utilize an ultra-low latency private global CDN network that we control, allowing us to deliver a high-quality experience and platform
performance capabilities. We also believe that MARKET will expose vendors to our entire suite of sales enablement products, such as verbMAIL, among others, that could
drive new cross selling revenue opportunities.

verbTV  is  an  online  destination  for  shoppable  entertainment.  Whereas  MARKET  is  a  social  shopping  experience,  verbTV  is  a  destination  for  those  seeking
commercial-free television content, such as concerts, game shows, sports, including e-sports, sitcoms, podcasts, special events, news, including live events, and other forms of
video entertainment that is all interactive and shoppable. verbTV represents an entirely new distribution channel for all forms of content by a new generation of content creators
looking for greater freedom to explore the creative possibilities that a native interactive video platform can provide for their audience. We believe content creators may also
enjoy greater revenue opportunities through the native ecommerce capabilities the platform provides to sponsors and advertisers who will enjoy real-time monetization, data
collection and analytics. Through verbTV, sponsors and advertisers will be able to accurately measure the ROI from their marketing spend, instead of relying on decades-old,
imprecise viewership information.

At launch, verbTV will feature the popular business pitch show “2 Minute Drill” currently shown on Amazon Prime and Bloomberg TV. However, verbTV will host a
shoppable version of the 12 episodes of the upcoming Season 3. Each episode is a fast-paced reality show where 5-6 entrepreneurs competing for $50,000 in cash and prizes,
have 2 minutes to impress the judges with the best investor pitch. Our CEO is one of the judges on the show. Expected to air in early 2022, verbTV viewers will be able to click
on-screen and purchase the products and services of the contestants featured on the show, among other contemplated interactive features. Dave Meltzer, the creator of the show,
and  Co-founder  of  Sports  1  Marketing  and  the  former  CEO  of  the  renowned  Leigh  Steinberg  Sports  &  Entertainment  agency,  has  signed-on  with  Verb  to  produce  other
interactive and shoppable entertainment for verbTV. Other such partnerships, as well as a creator program, are currently in progress.

Verb Partnerships and Integrations

verbMAIL for Microsoft Outlook  is  a  product  of  our  partnership  with  Microsoft  and  is  available  as  an  add-in  to  Microsoft  Outlook  for  Outlook  and  Office  365
subscribers. verbMAIL allows users to create interactive videos seamlessly within Outlook by clicking the verbMAIL icon in the Outlook toolbar. The videos are automatically
added  to  an  email  and  can  be  sent  easily  through  Outlook  using  the  user’s  contacts  they  already  have  in  Outlook.  The  application  allows  users  to  easily  track  viewer
engagement and together with other features represents an effective sales tool available for all Outlook users worldwide. Currently offered without charge, a subscription-based
paid version with a suite of enhanced features for sales and marketing professionals is slated for release later this year.

Salesforce Integration. We have completed and deployed the integration of verbLIVE into Salesforce and have launched a joint marketing campaign with Salesforce
to introduce the verbLIVE plug-in functionality to current Salesforce users. We have also developed a verbCRM sync application for Salesforce users that is currently being
utilized by at least one of our large enterprise clients and the verbLIVE plug-in is now being offered to all Salesforce users on a monthly subscription fee basis while we work
to build adoption rates.

Popular Enterprise Back-Office System Integrations. We have integrated verbCRM into systems offered by 19 of the most popular direct sales back-office system
providers,  such  as  Direct  Scale,  Exigo,  By  Design,  Thatcher,  Multisoft,  Xennsoft,  and  Party  Plan.  Direct  sales  back-office  systems  provide  many  of  the  support  functions
required  for  direct  sales  operations,  including  payroll,  customer  genealogy  management,  statistics,  rankings,  and  earnings,  among  other  direct  sales  financial  tracking
capabilities. The integration into these back-office providers, facilitated through our own API development, allows single sign-on convenience for users, as well as enhanced
data analytics and reporting capabilities for all users. Our experience confirms that our integration into these back-end platforms accelerates the adoption of verbCRM by large
direct sales enterprises that rely on these systems and as such, we believe this represents a competitive advantage.

Non-Digital Products and Services

Historically, we provided certain non-digital services to some of our enterprise clients such as printing and fulfillment services. We designed and printed welcome kits
and starter kits for their marketing needs and provided fulfillment services, which consisted of managing the preparation, handling and shipping of our client’s custom-branded
merchandise they use for marketing purposes at conferences and other events. We also managed the fulfillment of our clients’ product sample packs that verbCRM users order
through the app for automated delivery and tracking to their customers and prospects.

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In May 2020, we executed a contract with Range Printing (“Range”), a company in the business of providing enterprise class printing, sample assembly, warehousing,
packaging, shipping, and fulfillment services. Pursuant to the contract, through an automated process we have established for this purpose, Range receives orders for samples
and merchandise from us as and when we receive them from our clients and users, and print, assemble, store, package and ship such samples and merchandise on our behalf.
The Range contract provides for a service fee arrangement based upon the specific services to be provided by Range that is designed to maintain our relationship with our
clients by continuing to service their non-digital needs, while eliminating the labor and overhead costs associated with the provision of such services by us.

Our Market

Historically, our client base consisted primarily of multi-national direct sales enterprises to whom we provide white-labeled, client-branded versions of our products.
During  the  year  ended  December  31,  2021,  our  client  base  expanded  to  include  large  enterprises  in  the  life  sciences  sector,  professional  sports  franchises,  educational
institutions, and not-for-profit organizations, as well as clients in the entertainment industry and the burgeoning CBD industry, among other business sectors. As of December
31, 2021, we provided subscription-based application services to approximately 150 enterprise clients for use in over 100 countries, in over 48 languages, which collectively
account for a user base generated through more than 3.1 million downloads of our verbCRM application. Among the new business sectors targeted for this year are medical
equipment and pharmaceutical sales, armed services and government institutions, small businesses and individual entrepreneurs.

Revenue Generation

A description of our principal revenue generating activities is as follows:

1. Digital Revenue which is divided into two main categories:

a. SaaS recurring  digital  revenue  based  on  contract-based  subscriptions  to  our  verb  app  products  and  platform  services  which  include  verbCRM,  verbLEARN,

verbLIVE, verbPULSE, and verbTeams. The revenue is recognized over the subscription period.

b. Non-SaaS, non-recurring digital revenue, which is revenue generated by the use of our app products and in-app purchases, such as sampling and other services
obtained through the app. The revenue for samples is recognized upon completion and shipment, while the design fees are recognized when the service has been
rendered and the app is delivered to the customer.

2. Non-digital revenue, which is revenue we generate from non-app, non-digital sources through ancillary services we provide as an accommodation to our clients and
customers.  These  services,  which  we  now  outsource  to  a  strategic  partner  as  part  of  a  cost  reduction  plan  we  instituted  in  2020,  include  design,  printing  services,
fulfillment and shipping services. The revenue is recognized upon completion and shipment of products or fulfillment to customers.

Distribution Methods

We distribute our services through the following methods:

● Prospective customers  and  clients  can  subscribe  to  our  applications  on  a  monthly  or  annual  contract  through  a  simple,  web-based  sign-up  form  accessible  on  our

website (https://www.verb.tech), as well as through interactive sign-up links that we distribute via email, text messaging and through social media;

● Enterprise users  that  subscribe  to  our  verbCRM  software  service  can  distribute  custom-branded  sign-up  links  to  their  internal  and  external  staff  via email or other

electronic means;

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● We have  entered  into  partnership  agreements  with  other  CRM  providers  to  incorporate  our  interactive  video  technology  into  such  other  CRM  providers’  software
platforms to be offered to their existing and prospective client base for an additional monthly recurring fee, which fee is shared with us. In January 2018, we entered
into such an agreement with Oracle America, Inc. to integrate our interactive video technology into their NetSuite platform on a revenue-share basis. In February 2018,
we entered into a similar agreement with Adobe Marketo to integrate our interactive video technology into their platform on a revenue-share basis. On January 23,
2019, we entered into an agreement with Microsoft to integrate our interactive video technology into Microsoft’s Office 365 services product line, beginning with its
email  platform  Outlook  and  their  internal  communications  platform  TEAMS.  On  February  4,  2019,  we  entered  into  a  revenue  share  partnership  agreement  with
Salesforce.com to integrate our interactive video technology into the Salesforce.com CRM platform;

● We have entered into license and partnership agreements with digital marketing companies and advertising agencies to resell our Verb interactive video technology to
their existing and prospective client bases for monthly fees which fees are shared with us. In March 2018, we entered into such an agreement with DR2Marketing,
LLC to use and resell our applications to their clients on a revenue-share basis;

● We expect to enter into partnership agreements with large cloud services providers, to bundle our application with such providers’ other applications offered to their
existing and prospective global customer base in order to generate greater utilization fees from such customers’ need for more data storage and bandwidth required by
video-based applications. For example, under our agreement with Microsoft, their value-added cloud services resellers may choose to bundle our application for resale
to their respective customer bases; and

● We employ a direct sales team, as well as outside sales consultants.

Our Historical Background

Verb Technology Company, Inc. is a SaaS application platform developer, incorporated in 2012 in the state of Nevada.

On  February  1,  2019,  we  implemented  a  1-for-15  reverse  stock  split  of  our  common  stock,  $0.0001  par  value  per  share  (our  “common  stock”).  As  a  result  of  the
reverse stock split, every 15 shares of our pre-split common stock were combined and reclassified into one share of our common stock. Our consolidated financial statements
have been recast to reflect the 1-for-15 reverse stock split of our common stock.

In April 2019, we acquired Sound Concepts Inc. (“Sound Concepts”) pursuant to an agreement and plan of merger. As a result of the merger, Sound Concepts merged
with and into our wholly owned subsidiary, NF Acquisition Company, LLC. Upon completion of the merger, NF Acquisition Company, LLC changed its name to Verb Direct,
LLC (“Verb Direct”).

On September 4, 2020, Verb Acquisition Co., LLC (“Verb Acquisition”), a subsidiary of the Company, entered into a membership interest purchase agreement (the

“Purchase Agreement”) with Ascend Certification, LLC, dba SoloFire (“SoloFire”).

On October 18, 2021, we established verbMarketplace, LLC (“Market LLC”), a Nevada limited liability company. Market LLC is a wholly owned subsidiary of the

Company established for our MARKET platform.

Our common stock and common stock purchase warrants trade on The Nasdaq Capital Market under the symbols “VERB” and “VERBW,” respectively. Our Internet

website address is https://www.verb.tech.

Marketing

We utilize our own proprietary interactive video platform as the foundation of our ongoing marketing initiatives. Our initiatives include, among other things, daily,
broad-based social media engagement by a dedicated team of full-time employees and outside consultants; management of our interactive video-based website; and interactive
video-based email campaigns and television commercials. In addition, the 19 direct sales back-office systems providers with whom we have integrated verbCRM, market our
applications to their customers and prospects in exchange for finders’ fees.

5

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Competition

CRM software generated more than $69 billion in sales revenue throughout the world in 2020, accounts for the largest share in the overall enterprise software market,
and  is  the  third  fastest  growing  according  to  a  2020  market  share  update  from  Gartner.  We  compete  in  the  CRM  applications  industry,  as  well  as  in  the  video
conferencing/webinar industry. We believe that CRM applications that incorporate our proprietary Verb interactive video technology provide significant competitive advantages
over the CRM applications that do not. Salesforce, Microsoft, Oracle, SAP, and Adobe, the long-term leaders in the CRM sector, collectively account for approximately 36% of
industry sales. These companies, as well as many others, have numerous differences in feature sets and functionality, but all share certain basic attributes. Most of them were
designed before the advent and proliferation of mobile phones, social media, and the technology behind the current ubiquity of video over the internet and more recently on
mobile devices. While many of them have attempted to incorporate video capabilities into their respective CRM platforms, sometimes in ‘‘bolt-on’’ fashion, we do not believe
any of them has done so in a manner that is as effective as our interactive in-video ecommerce platform that allows users to place clickable calls-to-action right in the video,
including  into  users’  pre-existing  sales  and  product  videos.  In  addition,  Verb’s  interactive  videos  are  viewable  on  both  mobile  and  desktop  devices  regardless  of  operating
system and without the need to download a proprietary player or program.

We also compete in the video webinar and ecommerce solution provider sectors. The webinar sector is dominated by Zoom, WebEx, and Go2Meeting, among others.
The ecommerce solution provider sector is dominated by Shopify, among others. However, we believe our verbLIVE application provides a superior solution for users seeking
to use video webinars as a sales tool because our in-video clickable icons provide seamless in-video ecommerce capabilities that are not offered by either Zoom (or other large
webinar providers) or Shopify. We believe verbLIVE represents a unique solution that combines the best features of Zoom and Shopify in a single application, offering users a
more friction-free and effective selling experience. Notwithstanding the foregoing, the market share, marketing strength, and established positions in the marketplace of our
competitors may prevent us from obtaining a large share of these markets.

Intellectual Property

Our policy is to protect our technology through, among other things, a combination of patents, trade secrets and copyrights. We primarily rely upon trade secrets and
copyrighted proprietary software, code, and know-how to protect our interactive video technology platform and associated applications. We have taken security measures to
protect our trade secrets and proprietary know-how, to the extent possible. Our means of protecting our proprietary rights may not prove to be adequate and our competitors
may independently develop technology or products that are similar to ours or that compete with ours. Trade secret and copyright laws afford only limited protection for our
technology and products. The laws of many countries do not protect our proprietary rights to as great an extent as do the laws of the United States. Despite our efforts to protect
our proprietary rights, unauthorized parties may attempt to obtain and use information that we regard as proprietary. Third parties may also design around our proprietary rights,
which may render our protected technology and products less valuable, if the design around is favorably received in the marketplace.

We recently filed a provisional patent application with the U.S. Patent and Trademark Office (“PTO”) with respect to providing interactive video streams involving
interactive  buttons  which  we  utilize  in  our  video  products.  However,  our  provisional  patent  application  may  not  result  in  the  issuance  of  a  patent,  or  may  result  in  narrow
claims, which may limit the protection we are attempting to obtain. We also hold a number of granted patents in two families with pending continuations. A first family relates
to systems and methods for enhanced networking, conversion tracking, and conversion attribution. This family contains two issued patents (U.S. Pat. No. 9,792,380, issued
October 17, 2017; and U.S. Pat. No. 10,467,317, issued Nov. 5, 2019) and a pending continuation. A second family relates to systems and methods for generating a custom
campaign. This family contains one issued patent (U.S. Pat. No. 10,643,247, issued May 5, 2020) and a pending continuation. These existing patents and any future patents that
may be issued to us, may not protect commercially important aspects of our technology. Furthermore, the validity and enforceability of such patents may be challenged by third
parties, which may result in our patents being invalidated or modified by the PTO, various legal actions against us, the need to develop or obtain alternative technology or
appropriate licenses under third-party patents, which may not be available on acceptable terms or at all.

6

 
 
 
 
 
 
 
 
We  control  access  to  our  proprietary  technology  by  entering  into  confidentiality  and  invention  assignment  agreements  with  our  employees  and  contractors,  and
confidentiality agreements with third parties. Despite our precautions, we cannot assure you that our technology platform and products do not infringe patents held by others or
that they will not in the future. Litigation may be necessary to enforce our intellectual property rights, to protect our trade secrets, to determine the validity and scope of the
proprietary rights of others, or to defend against claims of infringement, invalidity, misappropriation, or other claims.

Research and Development

We incurred $12,345,000 and $7,933,000 of research and development expenses during the years ended December 31, 2021 and 2020, respectively. In addition to the
amounts expensed in 2021, the Company capitalized $4,348,000 of costs associated with the development of MARKET. These costs consist of expenditures for the research
and development of new products and technology. They are primarily expenses to vendors contracted to perform research projects and development of our interactive video-
based sales enablement platform and associated applications.

Suppliers

While  most  of  our  design,  development,  and  engineering  team  is  U.S.-based,  we  currently  utilize  a  small  group  of  dedicated  full-time  and  part-time  off-shore
experienced  professionals  for  some  of  the  coding  and  maintenance  of  our  software.  We  believe  we  have  mitigated  the  risks  associated  with  managing  an  external  team  of
software development professionals by incorporating experienced internal management and oversight, as well as appropriate systems, protocols, controls, and procedures to
ensure the protection and integrity of all our applications. We have also ensured access to additional qualified professionals to provide like or complementary services on an as-
needed basis.

Dependence on Key Customers

Based on our current business and anticipated future activities as described in this Annual Report, we do not have any customers that represent more than 10% of our

2021 revenue.

Government Regulation

Our software and services are subject to certain legal, regulatory and other requirements. These laws are complex and evolving. Various U.S. federal and state laws
govern  many  of  our  business  activities,  including,  without  limitation,  the  processing  of  payments  and  handling  of  consumer  information.  Despite  our  significant  efforts  to
comply with all applicable requirements, there can be no guarantee that our efforts will be sufficient or that existing laws, rules or other requirements will not be interpreted,
revised, augmented or rewritten in a way that adversely affects our regulated business activities, which comprise a significant majority of our overall business. For additional
information related to these risk-related issues, refer to the section entitled “Risk Factors” within this Annual Report.

Human Capital Management

As of March 25, 2022, we had 107 full-time statutory employees, five part-time employees, and 55 independent contractors. We engage independent contractors on an
as-needed basis to provide specific expertise in areas of software design, development and coding, content creation, audio and video editing, video production services, and
other business functions, including marketing and accounting. None of our employees are covered by a collective bargaining agreement. We have had no labor-related work
stoppages and believe our relationship with our employees, both full-time and part-time, consultants, and independent contractors, is satisfactory.

We believe our people are at the heart of our success and our customers’ success. We endeavor to not only attract and retain talented employees, but also to provide a
challenging  and  rewarding  environment  to  motivate  and  develop  our  valuable  human  capital.  We  look  to  our  talented  employees  to  lead  and  foster  various  initiatives  that
support our company culture including those related to diversity, equity and inclusion. In addition, we rely heavily on our talented team to execute our growth plans and achieve
our long-term strategic objectives.

7

 
 
 
 
 
 
 
 
 
 
 
 
 
 
We provide competitive compensation and benefits for our employees. Our compensation packages may include base salary, commission or annual performance-based
bonuses, and share-based compensation. We also offer general employee medical, dental, and vision insurance, health savings and flexible spending accounts, mental health
resources, paid time off, paid family leave, life and disability insurance, and 401(k) plan matching contributions. These programs and our overall compensation packages seek
to attract and retain talented employees.

We take the health and welfare of our employees very seriously and have encouraged safe practices designed to stem the infection and spread of COVID-19 within our
workforce and beyond and to maintain the mental health and well-being of our employees. Beginning in March 2020, in an effort to protect our employees and comply with
applicable government orders, we restricted non-essential employee travel and transitioned our employees to a remote work environment. We currently expect the majority of
our employees will continue working remotely at least through the end of 2022. We are committed to our employees returning to the workplace in the long-term.

Impact of COVID-19 on Our Business and Industry

Governments and businesses around the world continue to take actions to mitigate the spread of COVID-19 and its variants, including, but not limited to, shelter-in-
place orders, quarantines, significant restrictions on travel, as well as restrictions that prohibit many employees from going to work. Uncertainty with respect to the economic
effects of the pandemic has introduced significant volatility in the financial markets.

Despite increased vaccine distribution programs and loosening of COVID-19-related restrictions in the regions in which we operate during the year ended December
31,  2021,  both  the  pandemic  and  ongoing  containment  and  mitigation  measures  have  had,  and  are  likely  to  continue  to  have,  an  adverse  impact  on  the  global  and  U.S.
economies, the severity and duration of which are uncertain. As such, our business, operations and financial condition has been, and we anticipate will continue to be, adversely
impacted by reduced demand for our applications and non-digital services, as well as reduced access to capital. To mitigate the adverse impact COVID-19 may have on our
business and operations, we implemented a number of measures to strengthen our financial position, including eliminating, reducing, or deferring non-essential expenditures.
However, the extent to which the COVID-19 pandemic will impact our business, financial conditions, and results of operations in the future remains uncertain and will be
affected  by  a  number  of  factors,  including  the  duration  and  extent  of  the  pandemic,  the  emergence  of  variants  to  COVID-19  the  duration  and  extent  of  imposed  or
recommended containment and mitigation measures, the extent, duration, and effective execution of government stabilization and recovery efforts, including those from the
successful distribution of effective vaccines.

The  COVID-19  pandemic  may  have  long-term  effects  on  the  nature  of  the  office  environment  and  remote  working.  This  may  present  operational  and  workplace
culture challenges that may adversely affect our business. Throughout the year ended December 31, 2021 and through the filing of this Annual Report, we have encouraged safe
practices designed to stem the infection and spread of COVID-19 within our workforce and beyond and to maintain the mental health and well-being of our employees.

We began the year ended December 31, 2021 with healthy demand for our products, including our SaaS products, many of which are designed to enable our customers
to manage their businesses virtually. Our non-digital business was negatively impacted in the year ended December 31, 2021 as events and sales opportunities were cancelled or
shifted to a virtual environment due to the pandemic. Although the impact has not been material to date, a prolonged downturn in economic conditions could have a material
adverse effect on our customers and demand for our services.

We continue to actively communicate with and listen to our customers to ensure we are responding to their needs in the current environment with innovative solutions
that will not only be beneficial now but also over the long-term. We monitor developments related to COVID-19 and remain flexible in our response to the challenges presented
by the pandemic.

ITEM 1A. RISK FACTORS

Our short and long-term success is subject to numerous risks and uncertainties, many of which involve factors that are difficult to predict or beyond our control. As a
result, investing in the Company’s common stock involves substantial risk. The Company’s stockholders should carefully consider the risks and uncertainties described below, in
addition to the other information contained in or incorporated by reference into this Annual Report, as well as the other information we file with the SEC from time to time. The
risks  described  below  are  not  the  only  ones  we  face.  Additional  risks  not  presently  known  to  us  or  that  we  currently  believe  are  immaterial  may  also  impair  our  business
operations and financial results. If any of the following risks actually occurs, our business, financial condition or results of operations could be adversely affected. In such
case, the trading price of our common stock could decline and you could lose all or part of your investment. Our filings with the SEC also contain forward-looking statements
that  involve  risks  or  uncertainties.  Our  actual  results  could  differ  materially  from  those  anticipated  or  contemplated  by  these  forward-looking  statements  as  a  result  of  a
number of factors, including the risks we face described below, as well as other variables that could affect our operating results. Past financial performance should not be
considered to be a reliable indicator of future performance, and investors should not use historical trends to anticipate results or trends in future periods.

Risks Related to Our Business

We have incurred significant net losses and cannot assure you that we will achieve or maintain profitable operations.

We have incurred recurring losses since our inception in 2012. Our net loss was $34,486,000 for the year ended December 31, 2021 and $24,956,000 for the year
ended December 31, 2020. To date, we have funded our operations through cash collected from sales of our products and services, offerings of our equity securities, and debt
financing.  We  have  devoted  substantially  all  of  our  resources  to  the  design,  development  and  commercialization  of  our  products,  the  scaling  of  our  technology  and
infrastructure, and our marketing and sales efforts. We may continue to incur significant losses in the future for a number of reasons, including unforeseen expenses, difficulties,
complications, and delays, and other unknown events.

To implement our business strategy and achieve consistent profitability, we need to, among other things, increase sales of our products and the gross profit associated
with those sales, undertake increased technology and production efforts to support our business and increase our marketing and sales efforts to drive an increase in the number
of customers and clients utilizing our services. These expenditures may make it more difficult to achieve and maintain profitability. In addition, our efforts to grow our business
may be more expensive than we expect, and we may not be able to generate sufficient revenue to offset increased operating expenses. If we are forced to reduce our expenses,
our growth strategy could be compromised. To offset these anticipated increased operating expenses, we will need to generate and sustain significant revenue levels in future
periods in order to become profitable, and, even if we do, we may not be able to maintain or increase our level of profitability.

Accordingly, we cannot assure you that we will achieve sustainable operating profits as we continue to expand our infrastructure, restructure our balance sheet, further
develop our marketing efforts, and otherwise implement our growth initiatives. Any failure to achieve and maintain profitability would have a materially adverse effect on our
ability  to  implement  our  business  plan,  our  results  and  operations,  and  our  financial  condition,  and  could  cause  the  value  of  our  common  stock,  to  decline,  resulting  in  a
significant or complete loss of your investment.

8

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Our  independent  registered  public  accounting  firm’s  reports  for  the  fiscal  years  ended  December  31,  2021  and  2020  have  raised  substantial  doubt  as  to  our  ability  to
continue as a going concern.

Our independent registered public accounting firm indicated in its report on our audited consolidated financial statements as of and for the years ended December 31,
2021 and 2020 that there is substantial doubt about our ability to continue as a going concern. A “going concern” opinion indicates that the financial statements have been
prepared assuming we will continue as a going concern and do not include any adjustments to reflect the possible future effects on the recoverability and classification of assets,
or the amounts and classification of liabilities that may result if we do not continue as a going concern. Therefore, you should not rely on our consolidated balance sheet as an
indication  of  the  amount  of  proceeds  that  would  be  available  to  satisfy  claims  of  creditors,  and  potentially  be  available  for  distribution  to  stockholders,  in  the  event  of
liquidation. The presence of the going concern note to our financial statements may have an adverse impact on the relationships we are developing and plan to develop with
third parties as we continue the commercialization of our products and could make it challenging and difficult for us to raise additional financing, all of which could have a
material adverse impact on our business and prospects and result in a significant or complete loss of your investment.

If we are unable to generate sufficient cash flow from operations to operate our business and pay our debt obligations as they become due, we may need to seek to
borrow additional funds, dispose of our assets, or reduce or delay capital expenditures. There can be no assurance that we will ever be profitable or that debt or equity financing
will be available to us in the amounts, on terms, and at times deemed acceptable to us, if at all. The issuance of additional equity securities by us would result in a significant
dilution in the equity interests of our current stockholders. Obtaining commercial loans, assuming those loans would be available, would increase our liabilities and future cash
commitments. If we are unable to obtain financing in the amounts and on terms deemed acceptable to us, we may be unable to continue our business, as planned, and as a result
may be required to scale back or cease operations for our business, the results of which would be that our stockholders would lose some or all of their investment. Our audited
consolidated  financial  statements  do  not  include  any  adjustments  to  reflect  the  possible  future  effects  on  the  recoverability  and  classification  of  assets  or  the  amounts  and
classifications of liabilities that may result should we be unable to continue as a going concern. For additional information, please refer to the section entitled “Management’s
Discussion and Analysis of Financial Condition and Results of Operations – Liquidity and Capital Resources – Going Concern,” as well as Note 1 to our consolidated financial
statements included within this Annual Report.

Public health threats, such as the COVID-19 pandemic, natural disasters and other events beyond our control, have had and may continue to have a significant negative
impact on our business, sales, results of operations and financial condition.

Public  health  threats  and  other  highly  communicable  diseases  and  outbreaks  could  adversely  impact  our  operations,  the  operations  of  our  customers,  suppliers,
distributors and other business partners, as well as the healthcare system in general. For example, the COVID-19 pandemic has led to severe disruptions in general economic
activities, as businesses and federal, state, and local governments take increasingly broad actions to mitigate this public health crisis. We have experienced disruption to our
business, both in terms of disruption of our operations and the adverse effect on overall economic conditions. These conditions have had significant negative impacts on all
aspects  of  our  business.  Our  business  is  dependent  on  the  continued  health  and  productivity  of  our  employees,  including  our  software  engineers,  sales  staff  and  corporate
management team. Individually and collectively, the consequences of the COVID-19 pandemic have had, and may continue to have, a material adverse effect on our business,
sales, results of operations and financial condition. In addition, our business operations are subject to interruption by natural disasters, fire, power shortages, pandemics and
other events beyond our control. Although we maintain crisis management and disaster response plans, such events could make it difficult or impossible for us to deliver our
services to our customers and could decrease demand for our services.

Additionally,  our  liquidity  could  be  negatively  impacted  if  these  conditions  continue  for  a  significant  period  of  time  and  we  may  be  required  to  pursue  additional
sources of financing to obtain working capital, maintain appropriate inventory levels, and meet our financial obligations. Capital and credit markets have been disrupted by the
crisis and our ability to obtain any required financing is not guaranteed and largely dependent upon evolving market conditions and other factors. Depending on the continued
impact of the crisis, further actions may be required to improve our cash position and capital structure.

The extent to which the COVID-19 pandemic, or other public health threats, natural disasters or catastrophic events, ultimately impacts our business, sales, results of
operations  and  financial  condition  will  depend  on  future  developments,  which  are  highly  uncertain  and  cannot  be  predicted,  including,  but  not  limited  to,  the  duration  and
spread  of  the  outbreak,  its  severity,  the  actions  to  contain  the  virus  or  treat  its  impact,  and  how  quickly  and  to  what  extent  normal  economic  and  operating  conditions  can
resume.  Even  after  the  COVID-19  pandemic  has  subsided,  we  may  continue  to  experience  significant  impacts  to  our  business  as  a  result  of  its  global  economic  impact,
including any economic downturn or recession that has occurred or may occur in the future.

9

 
 
 
 
 
 
 
 
 
Our ability to grow and compete in the future will be adversely affected if adequate capital is not available to us or not available on terms favorable to us.

We have limited capital resources. We have financed our operations entirely through equity investments by founders and other investors and the incurrence of debt,
and  we  expect  to  continue  to  finance  our  operations  in  the  same  manner  in  the  foreseeable  future.  Our  ability  to  continue  our  normal  and  planned  operations,  to  grow  our
business, and to compete in our industry will depend on the availability of adequate capital. We cannot assure you that we will be able to obtain additional funding from those
or other sources when or in the amounts needed, on acceptable terms, or at all. If we raise capital through the sale of equity, or securities convertible into equity, it would result
in dilution to our then-existing stockholders, which could be significant depending on the price at which we may be able to sell our securities. If we raise additional capital
through the incurrence of additional indebtedness, we would likely become subject to further covenants restricting our business activities, and holders of debt instruments may
have rights and privileges senior to those of our then-existing stockholders. In addition, servicing the interest and principal repayment obligations under debt facilities could
divert funds that would otherwise be available to support development of new programs and marketing to current and potential new clients. If we are unable to raise capital
when needed or on attractive terms, we could be forced to delay, reduce, or eliminate development of new programs or future marketing efforts, or reduce or discontinue our
operations. Any of these events could significantly harm our business, financial condition, and prospects.

Our indebtedness, and the agreements governing such indebtedness, subject us to required debt service payments, as well as financial restrictions and operating covenants,
any of which may reduce our financial flexibility and affect our ability to operate our business.

From time to time, we have financed our liquidity needs in part from borrowings made under various credit agreements. As of December 31, 2021, the aggregate
outstanding  balance  of  our  notes  payable  was  $5,096,000.  Additionally,  in  January  2022  we  entered  into  a  securities  purchase  agreement  with  three  institutional  investors
(collectively, the “Note Holders”) providing for the sale and issuance of an aggregate original principal amount of $6,300,000 in convertible notes due 2023 (each, a “Note,”
and, collectively, the “Notes,” and such financing, the “Note Offering”), as well as a security agreement with the Note Holders in connection with the Note Offering, pursuant
to which we granted a security interest to the Note Holders in substantially all of our assets.

The agreements underlying these transactions contain certain financial restrictions, operating covenants, and debt service requirements. Our failure to comply with
obligations under these agreements, or inability to make required debt service payments, could result in an event of default under the agreements. A default, if not cured or
waived,  could  permit  a  lender  to  accelerate  payment  of  the  loan,  which  could  have  a  material  adverse  effect  on  our  business,  operations,  financial  condition,  and  liquidity.
Further, if our debt is accelerated, we cannot be certain that funds will be available to pay the debt or that we will have the ability to refinance the debt on terms satisfactory to
us or at all. If we are unable to repay or refinance the accelerated debt, we could become insolvent and seek to file for bankruptcy protection, which would have a material
adverse impact on our financial condition.

In addition, the covenants in our credit agreements could limit our ability to engage in transactions that would be in our best interest, or otherwise respond to changing
business and economic conditions, and may therefore have a material impact on our business. For example, our borrowings will require debt service payments, which could
require us to divert funds identified for other purposes to such debt service payments. Further, if we cannot generate sufficient cash flow from operations to service our debt, we
may need to refinance the debt, dispose of its assets, or reduce or delay expenditures. Alternatively, we may be required to issue equity to obtain necessary funds, which would
be dilutive to our stockholders. We do not know whether we would be able to take any of these actions on a timely basis or at all.

Our current or future level of indebtedness could affect our operations in several ways, including the following:

● the covenants contained in current or future agreements governing outstanding indebtedness may limit our ability to borrow additional funds, refinance debt, dispose

of assets, and make certain investments;

● debt covenants may also affect our flexibility in planning for, and reacting to, changes in the economy and in our industry;

● a high level of debt would increase our vulnerability to general adverse economic and industry conditions;

● a significant level of debt may place us at a competitive disadvantage compared to our competitors that are less leveraged and, therefore, may be able to take advantage

of opportunities that our indebtedness would prevent us from pursuing; and

● a high level of debt may impair our ability to obtain additional financing in the future for working capital, debt service requirements, acquisitions, or other purposes.

For  additional  information  refer  to  the  section  entitled  “Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations—Liquidity  and

Capital Resources,” as well as Note 1 to our consolidated financial statements included elsewhere in this Annual Report.

The success of our business is dependent upon our ability to maintain and expand our customer base and our ability to convince our customers to increase the use of our
services and/or platform. If we are unable to expand our customer base and/or the use of our services and/or platform by our customers declines, our business will be
harmed.

Our ability to expand and generate revenue depends, in part, on our ability to maintain and expand our relationships with existing customers and convince them to
increase their use of our platform. If our customers do not increase their use of our platform, then our revenue may not grow and our results of operations may be harmed. It is
difficult  to  predict  customers’  usage  levels  accurately  and  the  loss  of  customers  or  reductions  in  their  usage  levels  may  have  a  negative  impact  on  our  business,  results  of
operations, and financial condition. If a significant number of customers cease using, or reduce their usage of, our platform, then we may be required to spend significantly
more on sales and marketing than we currently plan to spend in order to maintain or increase revenue. These additional expenditures could adversely affect our business, results
of operations, and financial condition. Most of our customers do not have long-term contractual financial commitments to us and, therefore, most of our customers could reduce
or cease their use of our platform at any time without penalty or termination charges.

The market in which we operate is intensely competitive and, if we do not compete effectively, our operating results could be harmed.

The  market  for  CRM  applications  is  intensely  competitive  and  rapidly  changing,  barriers  to  entry  are  relatively  low,  and  many  of  our  competitors,  including
Salesforce.com, Microsoft, Oracle, SAP SE, and Adobe, which collectively account for approximately 36% of industry sales, have greater name recognition, longer operating
histories, and larger marketing budgets, as well as substantially greater financial, technical, and other resources, than we do. In addition, many of our potential competitors have
established marketing relationships and access to larger customer bases, and have major distribution agreements with consultants, system integrators, and resellers. As a result,
our competitors may be able to respond more effectively than we can to new or changing opportunities, technologies, standards, customer requirements, competitive pressures,
or challenges within the financial markets. Furthermore, because of these advantages, even if our products and services are more effective than the products and services that
our competitors offer, potential customers might accept competitive products and services in lieu of purchasing our products and services. If we do not compete effectively
against our current and future competitors, our operating results could be harmed.

10

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
We may not be able to increase the number of our strategic relationships or grow the revenues received from our current strategic relationships.

We have entered into certain strategic relationships with other marketing and CRM platforms, such as Oracle NetSuite and Adobe Market, to incorporate and integrate
our interactive video technology, and are actively seeking additional strategic relationships. There can be no assurance, however, that these strategic relationships will result in
material revenues for us or that we will be able to generate any other meaningful strategic relationships. If we are not able to increase the number of our strategic relationships
or grow the revenues received from our current strategic relationships, our operating results could be harmed.

We may not be able to develop enhancements and new features to our existing service or acceptable new services that keep pace with technological developments.

If we are unable to develop enhancements to, and new features for, our sales enablement applications that keep pace with rapid technological developments, such as
verbLIVE, our business will be harmed. The success of enhancements, new features, and services depends on several factors, including the timely completion, introduction, and
market  acceptance  of  the  feature  or  edition.  Failure  in  this  regard  may  significantly  impair  our  revenue  growth  or  harm  our  reputation.  We  may  not  be  successful  in  either
developing these modifications and enhancements or in timely bringing them to market at a competitive price or at all. Furthermore, uncertainties about the timing and nature of
new  network  platforms  or  technologies,  or  modifications  to  existing  platforms  or  technologies,  could  increase  our  research  and  development  expenses.  Any  failure  of  our
service to operate effectively with future network platforms and technologies could reduce the demand for our service, result in customer dissatisfaction, and harm our business.

Our ability to deliver our services is dependent on third party Internet providers.

The Internet’s infrastructure is comprised of many different networks and services that, by design, are highly fragmented and distributed. This infrastructure is run by a
series of independent, third-party organizations that work together to provide the infrastructure and supporting services of the Internet under the governance of the Internet
Corporation for Assigned Numbers and Names (“ICANN”) and the Internet Assigned Numbers Authority (“IANA”), which is now related to ICANN.

The Internet has experienced, and will continue to experience, a variety of outages and other delays due to damages to portions of its infrastructure, denial-of-service
attacks, or related cyber incidents. These scenarios are not under our control and could reduce the availability of the Internet to us or our customers for delivery of our services.
Any resulting interruptions in our services or the ability of our customers to access our services could result in a loss of potential or existing customers and harm our business.

Security breaches and other disruptions could compromise our information and expose us to liability, which would cause our business and reputation to suffer.

In the ordinary course of our business, we collect and store sensitive data, including intellectual property, our proprietary business information, proprietary business
information of our customers, including, credit card and payment information, and personally identifiable information of our customers and employees. The secure processing,
maintenance, and transmission of this information is critical to our operations and business strategy.

In  addition,  we  are  subject  to  numerous  federal,  state,  provincial  and  foreign  laws  regarding  privacy  and  protection  of  data.  Some  jurisdictions  have  enacted  laws
requiring companies to notify individuals of data security breaches involving certain types of personal data and our agreements with certain customers require us to notify them
in the event of a security incident. Evolving regulations regarding personal data and personal information, including the General Data Protection Regulation, the California
Consumer Privacy Act of 2018 (“CCPA”), and the recently passed California Privacy Rights Act, which amends the CCPA and has many provisions that will go into effect on
January 1, 2023, especially relating to classification of IP addresses, machine identification, location data and other information, may limit or inhibit our ability to operate or
expand our business. Such laws and regulations require or may require us or our customers to implement privacy and security policies, permit consumers to access, correct or
delete personal information stored or maintained by us or our customers, inform individuals of security incidents that affect their personal information, and, in some cases,
obtain consent to use personal information for specified purposes.

We believe that we take reasonable steps to protect the security, integrity and confidentiality of the information we collect, use, store, and disclose, and we take steps to
strengthen  our  security  protocols  and  infrastructure,  however,  our  information  technology  and  infrastructure  may  be  vulnerable  to  attacks  by  hackers  or  breached  due  to
employee  error,  malfeasance,  or  other  disruptions.  We  also  could  be  negatively  impacted  by  software  bugs  or  other  technical  malfunctions,  as  well  as  employee  error  or
malfeasance. Advanced cyber-attacks can be multi-staged, unfold over time, and utilize a range of attack vectors with military-grade cyber weapons and proven techniques,
such as spear phishing and social engineering, leaving organizations and users at high risk of being compromised. Any such access, disclosure, or other loss of information
could result in legal claims or proceedings, liability under laws that protect the privacy of personal information, regulatory penalties, a disruption of our operations, damage to
our reputation, a loss of confidence in our business, early termination of our contracts and other business losses, indemnification of our customers, liability for stolen assets or
information, increased cybersecurity protection and insurance costs, financial penalties, litigation, regulatory investigations and other significant liabilities, any of which could
materially harm our business any of which could adversely affect our business, revenues, and competitive position.

11

 
 
 
 
 
 
 
 
 
 
 
 
 
Our success depends, in part, on the capacity, reliability, and security of our information technology hardware and software infrastructure, as well as our ability to adapt
and expand our infrastructure.

The capacity, reliability, and security of our information technology hardware and software infrastructure are important to the operation of our current business, which
would suffer in the event of system failures. Likewise, our ability to expand and update our information technology infrastructure in response to our growth and changing needs
is  important  to  the  continued  implementation  of  our  new  service  offering  initiatives.  Our  inability  to  expand  or  upgrade  our  technology  infrastructure  could  have  adverse
consequences, including the delayed provision of services or implementation of new service offerings, and the diversion of development resources. We rely on third parties for
various aspects of our hardware and software infrastructure. Third parties may experience errors or disruptions that could adversely impact us and over which we may have
limited control. Interruption and/or failure of any of these systems could disrupt our operations and damage our reputation, thus adversely impacting our ability to provide our
products  and  services,  retain  our  current  users,  and  attract  new  users.  In  addition,  our  information  technology  hardware  and  software  infrastructure  may  be  vulnerable  to
unauthorized  access,  misuse,  computer  viruses,  or  other  events  that  could  have  a  security  impact.  If  one  or  more  of  such  events  occur,  our  customer  and  other  information
processed and stored in, and transmitted through, our information technology hardware and software infrastructure, or otherwise, could be compromised, which could result in
significant losses or reputational damage. We may be required to expend significant additional resources to modify our protective measures or to investigate and remediate
vulnerabilities or other exposures, and we may be subject to litigation and financial losses, any of which could substantially harm our business and our results of operations.

We  are  dependent  on  third  parties  to,  among  other  things,  maintain  our  servers,  provide  the  bandwidth  necessary  to  transmit  content,  and  utilize  the  content  derived
therefrom for the potential generation of revenues.

We depend on third-party service providers, suppliers, and licensors to supply some of the services, hardware, software, and operational support necessary to provide
some of our products and services. Some of these third parties do not have a long operating history or may not be able to continue to supply the equipment and services we
desire  in  the  future.  If  demand  exceeds  these  vendors’  capacity,  or  if  these  vendors  experience  operating  or  financial  difficulties  or  are  otherwise  unable  to  provide  the
equipment  or  services  we  need  in  a  timely  manner,  at  our  specifications  and  at  reasonable  prices,  our  ability  to  provide  some  products  and  services  might  be  materially
adversely affected, or the need to procure or develop alternative sources of the affected materials or services might delay our ability to serve our users. These events could
materially and adversely affect our ability to retain and attract users, and have a material negative impact on our operations, business, financial results, and financial condition.

We may not be able to find suitable software developers at an acceptable cost or at all.

We currently rely on certain key suppliers and vendors in the coding and maintenance of our software. We will continue to require such expertise in the future. Due to
the current demand for skilled software developers, we run the risk of not being able to find or retain suitable and qualified personnel at an acceptable price, or at all. These
risks may be greater now than in the past due to current general labor shortages in the United States. Without these developers, we may not be able to further develop and
maintain our software, which is the most important aspect of our business development.

The success of our business is highly correlated to general economic conditions.

Demand  for  our  products  and  services  is  highly  correlated  with  general  economic  conditions,  as  a  substantial  portion  of  our  revenue  is  derived  from  discretionary
spending by individuals, which typically declines during times of economic instability. Declines in economic conditions in the United States or in other countries in which we
operate, including declines as a result of the COVID-19 pandemic, and may operate in the future may adversely impact our financial results. Because such declines in demand
are difficult to predict, we or our industry may have increased excess capacity as a result. An increase in excess capacity may result in declines in prices for our products and
services. Our ability to grow or maintain our business may be adversely affected by sustained economic weakness and uncertainty, including the effect of wavering consumer
confidence,  high  unemployment,  and  other  factors.  The  inability  to  grow  or  maintain  our  business  would  adversely  affect  our  business,  financial  conditions,  and  results  of
operations, and thereby an investment in our common stock.

12

 
 
 
 
 
 
 
 
 
 
Our failure to adequately protect our intellectual property rights could diminish the value of our products, weaken our competitive position and reduce our revenue, and
infringement claims asserted against us or by us, could have a material adverse effect.

We regard the protection of our intellectual property, which includes patents, trade secrets, copyrights, trademarks and domain names, as critical to our success. We
strive  to  protect  our  intellectual  property  rights  by  relying  on  federal,  state  and  common  law  rights,  as  well  as  contractual  restrictions.  We  enter  into  confidentiality  and
invention assignment agreements with our employees and contractors, and confidentiality agreements with parties with whom we conduct business in order to limit access to,
and disclosure and use of, our proprietary information. However, these contractual arrangements and the other steps we have taken to protect our intellectual property may not
prevent the misappropriation of our proprietary information or deter independent development of similar technologies by others.

We have two patents related to our system for providing access to, storing and distributing content, and we recently filed a provisional patent application with the U.S.
Patent and Trademark Office (“PTO”), with respect to our interactive video technology. We have one patent related to methods for generating a custom campaign, and one
continuation  with  respect  to  the  same.  Our  provisional  patent  application  may  not  result  in  the  issuance  of  a  patent,  or  certain  claims  may  be  rejected  or  may  need  to  be
narrowed,  which  may  limit  the  protection  we  are  attempting  to  obtain.  In  addition,  our  existing  patents  and  any  future  patents  that  may  be  issued  to  us,  may  not  protect
commercially important aspects of our technology. Furthermore, the validity and enforceability of our patents may be opposed, challenged, or circumvented by third parties,
including our competitors, which may result in our patents being invalidated or modified by the PTO, various legal actions against us, the need to develop or obtain alternative
technology, or obtain appropriate licenses under third-party patents, which may not be available on acceptable terms or at all.

We have registered domain names and trademarks in the United States and may pursue additional registrations both in and outside the United States. Effective trade
secret, copyright, trademark, domain name and patent protection is expensive to develop and maintain, both in terms of initial and ongoing registration requirements and the
costs  of  defending  our  rights.  Notwithstanding  our  efforts,  third  parties  may  independently  develop  technology  that  is  not  covered  by  our  patents,  or  that  is  similar  to,  or
competes with, our technology. In addition, our intellectual property may be infringed or misappropriated by third parties, particularly in foreign countries where the laws and
governmental  authorities  may  not  protect  our  proprietary  rights  as  effectively  as  those  in  the  United  States.  We  may  be  required  to  protect  our  intellectual  property  in  an
increasing number of jurisdictions, a process that is expensive and may not be successful or which we may not pursue in every location.

Monitoring  unauthorized  use  of  our  intellectual  property  is  difficult  and  costly.  Our  efforts  to  protect  our  proprietary  rights  may  not  be  adequate  to  prevent
misappropriation of our intellectual property. Further, we may not be able to detect unauthorized use of, or take appropriate steps to enforce, our intellectual property rights. In
addition, our competitors may independently develop similar technology. The laws in the United States and elsewhere change rapidly, and any future changes could adversely
affect  us  and  our  intellectual  property.  Our  failure  to  meaningfully  protect  our  intellectual  property  could  result  in  competitors  offering  services  that  incorporate  our  most
technologically advanced features, which could seriously reduce demand for our products. In addition, we may in the future need to initiate infringement claims or litigation.
Litigation, whether we are a plaintiff or a defendant, can be expensive, time-consuming and may divert the efforts of our technical staff and managerial personnel, which could
harm our business, whether or not such litigation results in a determination that is unfavorable to us. In addition, litigation is inherently uncertain, and thus we may not be able
to stop its competitors from infringing upon our intellectual property rights.

Natural disasters and other events beyond our control could materially adversely affect us.

Natural disasters or other catastrophic events may cause damage or disruption to our operations, international commerce and the global economy, and thus could have
a strong negative effect on us. Our business operations are subject to interruption by natural disasters, fire, power shortages, pandemics and other events beyond our control.
Although we maintain crisis management and disaster response plans, such events could make it difficult or impossible for us to deliver our services to our customers and could
decrease demand for our services.

13

 
 
 
 
 
 
 
 
 
Our future success depends on our key executive officers and our ability to attract, retain, and motivate qualified personnel.

Our future success largely depends upon the continued services of our executive officers and management team, especially our Chief Executive Officer, Chairman of
our board of directors, and President, Mr. Rory J. Cutaia. If one or more of our executive officers are unable or unwilling to continue in their present positions, we may not be
able  to  replace  them  readily,  if  at  all.  Additionally,  we  may  incur  additional  expenses  to  recruit  and  retain  new  executive  officers.  If  any  of  our  executive  officers  joins  a
competitor or forms a competing company, we may lose some or all of our customers. Finally, we do not maintain “key person” life insurance on any of our executive officers.
Because of these factors, the loss of the services of any of these key persons could adversely affect our business, financial condition, and results of operations, and thereby an
investment in our stock.

Our continuing ability to attract and retain highly qualified personnel will also be critical to our success because we will need to hire and retain additional personnel as
our business grows. There can be no assurance that we will be able to attract or retain highly qualified personnel. We face significant competition for skilled personnel in our
industries. This competition may make it more difficult and expensive to attract, hire, and retain qualified managers and employees. Because of these factors, we may not be
able  to  effectively  manage  or  grow  our  business,  which  could  adversely  affect  our  financial  condition  or  business.  As  a  result,  the  value  of  your  investment  could  be
significantly reduced or completely lost.

Risks Related to an Investment in Our Securities

Raising additional capital, including through future sales and issuances of our common stock, warrants or the exercise of rights to purchase common stock pursuant to
our equity incentive plan could result in additional dilution of the percentage ownership of our stockholders, could cause our share price to fall and could restrict our
operations.

We expect we will need significant additional capital in the future to continue our planned operations, including any potential acquisitions, hiring new personnel and
continuing activities as an operating public company. To the extent we seek additional capital through a combination of public and private equity offerings and debt financings,
our  stockholders  may  experience  substantial  dilution.  To  the  extent  that  we  raise  additional  capital  through  the  sale  of  equity  or  convertible  debt  securities,  the  ownership
interest of our existing stockholders may be diluted, and the terms may include liquidation or other preferences that adversely affect the rights of our stockholders. Debt and
receivables financings may be coupled with an equity component, such as warrants to purchase shares of our common stock, which could also result in dilution of our existing
stockholders’  ownership.  The  incurrence  of  indebtedness  would  result  in  increased  fixed  payment  obligations  and  could  also  result  in  certain  restrictive  covenants,  such  as
limitations on our ability to incur additional debt and other operating restrictions that could adversely impact our ability to conduct our business. A failure to obtain adequate
funds may cause us to curtail certain operational activities, including sales and marketing, in order to reduce costs and sustain the business, and would have a material adverse
effect on our business and financial condition.

In addition, we have granted options to purchase shares of our common stock pursuant to our equity incentive plans and have registered 16,000,000 shares of common
stock underlying options and shares granted pursuant to our equity incentive plans. Sales of shares issued upon exercise of options granted under our equity compensation plans
may result in material dilution to our existing stockholders, which could cause our price of our common stock to fall.

Our issuance of additional shares of preferred stock could adversely affect the market value of our common stock, dilute the voting power of common stockholders and
delay or prevent a change of control.

Our board of directors have the authority to cause us to issue, without any further vote or action by the stockholders, up to an additional 14,994,000 shares of preferred
stock in one or more series, to designate the number of shares constituting any series, and to fix the rights, preferences, privileges and restrictions thereof, including dividend
rights, voting rights, rights and terms of redemption, redemption price or prices and liquidation preferences of such series. As of March 25, 2022, we had no shares of preferred
stock outstanding.

The issuance of shares of preferred stock with dividend or conversion rights, liquidation preferences or other economic terms favorable to the holders of preferred
stock could adversely affect the market price for our common stock by making an investment in the common stock less attractive. For example, investors in the common stock
may  not  wish  to  purchase  common  stock  at  a  price  above  the  conversion  price  of  a  series  of  convertible  preferred  stock  because  the  holders  of  the  preferred  stock  would
effectively be entitled to purchase common stock at the lower conversion price causing economic dilution to the holders of common stock.

Further, the issuance of shares of preferred stock with voting rights may adversely affect the voting power of the holders of our other classes of voting stock either by
diluting the voting power of our other classes of voting stock if they vote together as a single class, or by giving the holders of any such preferred stock the right to block an
action on which they have a separate class vote even if the action were approved by the holders of our other classes of voting stock. The issuance of shares of preferred stock
may  also  have  the  effect  of  delaying,  deferring  or  preventing  a  change  in  control  of  our  company  without  further  action  by  the  stockholders,  even  where  stockholders  are
offered a premium for their shares.

14

 
 
 
 
 
 
 
 
 
 
 
 
 
The market price of our common stock has been, and may continue to be, subject to substantial volatility.

The market price of our common stock may fluctuate significantly in response to numerous factors, many of which are beyond our control, including;

● volatility in the trading markets generally and in our particular market segment;

● limited trading of our common stock;

● actual or anticipated fluctuations in our results of operations;

● the financial projections we may provide to the public, any changes in those projections, or our failure to meet those projections;

● announcements regarding our business or the business of our customers or competitors;

● changes in accounting standards, policies, guidelines, interpretations, or principles;

● actual or anticipated developments in our business or our competitors’ businesses or the competitive landscape generally;

● developments or disputes concerning our intellectual property or our offerings, or third-party proprietary rights;

● announced or completed acquisitions of businesses or technologies by us or our competitors;

● new laws or regulations or new interpretations of existing laws or regulations applicable to our business;

● any major change in our board of directors or management;

● sales of shares of our common stock by us or by our stockholders;

● lawsuits threatened or filed against us; and

● other events or factors, including those resulting from war, incidents of terrorism, pandemics (such as the COVID-19 pandemic) or responses to these events.

Statements  of,  or  changes  in,  opinions,  ratings,  or  earnings  estimates  made  by  brokerage  firms  or  industry  analysts  relating  to  the  markets  in  which  we  operate  or
expect to operate could have an adverse effect on the market price of our common stock. In addition, the stock market as a whole, as well as our particular market segment, has
from time to time experienced extreme price and volume fluctuations, which may affect the market price for the securities of many companies, and which often have appeared
unrelated to the operating performance of such companies. Any of these factors could negatively affect our stockholders’ ability to sell their shares of common stock at the time
and price they desire.

A decline in the price of our common stock could affect our ability to raise further working capital, which could adversely impact our ability to continue operations.

A prolonged decline in the price of our common stock could result in a reduction in the liquidity of our common stock and a reduction in our ability to raise capital.
We may attempt to acquire a significant portion of the funds we need in order to conduct our planned operations through the sale of equity securities; thus, a decline in the price
of our common stock could be detrimental to our liquidity and our operations because the decline may adversely affect investors’ desire to invest in our securities. If we are
unable to raise the funds we require for all of our planned operations, we may be forced to reallocate funds from other planned uses and may suffer a significant negative effect
on our business plan and operations, including our ability to develop new products or services and continue our current operations. As a result, our business may suffer, and we
may be forced to reduce or discontinue operations. We also might not be able to meet our financial obligations if we cannot raise enough funds through the sale of our common
stock and we may be forced to reduce or discontinue operations.

15

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Because we do not intend to pay any cash dividends on our shares of common stock in the near future, our stockholders will not be able to receive a return on their shares
unless and until they sell them.

We intend to retain a significant portion of any future earnings to finance the development, operation and expansion of our business. We do not anticipate paying any
cash dividends on our common stock in the near future. The declaration, payment, and amount of any future dividends will be made at the discretion of our board of directors,
and will depend upon, among other things, the results of operations, cash flows, and financial condition, operating and capital requirements, and other factors as our board of
directors considers relevant. There is no assurance that future dividends will be paid, and, if dividends are paid, there is no assurance with respect to the amount of any such
dividend. Unless our board of directors determines to pay dividends, our stockholders will be required to look to appreciation of our common stock to realize a gain on their
investment. There can be no assurance that this appreciation will occur.

Because  our  directors  and  executive  officers  are  among  our  largest  stockholders,  they  can  exert  significant  control  over  our  business  and  affairs  and  have  actual  or
potential interests that may depart from those of investors.

Certain of our executive officers and directors own a significant percentage of our outstanding capital stock. We estimate our executive officers and directors and their
respective affiliates beneficially owned approximately 8.5% of our outstanding voting stock as of March 25, 2022. The holdings of our directors and executive officers may
increase  further  in  the  future  upon  vesting  or  other  maturation  of  exercise  rights  under  any  of  the  options  or  warrants  they  may  hold  or  in  the  future  be  granted,  or  if  they
otherwise acquire additional shares of our common stock. The interests of such persons may differ from the interests of our other stockholders. As a result, in addition to their
board  seats  and  offices,  such  persons  will  have  significant  influence  and  control  over  all  corporate  actions  requiring  stockholder  approval,  irrespective  of  how  our  other
stockholders may vote, including the following actions:

● to elect or defeat the election of our directors;

● to amend or prevent amendment to our articles of incorporation or bylaws;

● to effect or prevent a merger, sale of assets or other corporate transaction; and

● to control the outcome of any other matter submitted to our stockholders for a vote.

This  concentration  of  ownership  by  itself  may  have  the  effect  of  impeding  a  merger,  consolidation,  takeover,  or  other  business  consolidation,  or  discouraging  a
potential acquirer from making a tender offer for our common stock, which in turn could reduce our stock price or prevent our stockholders from realizing a premium over our
stock price.

Our  common  stock  has  been  categorized  as  “penny  stock,”  which  may  make  it  more  difficult  for  investors  to  sell  their  shares  of  common  stock  due  to  suitability
requirements.

The SEC has adopted regulations which generally define a “penny stock” to be any equity security that has a market price (as defined) less than $5.00 per share or an
exercise  price  of  less  than  $5.00  per  share,  subject  to  certain  exceptions.  Our  securities  are  covered  by  the  penny  stock  rules,  which  impose  additional  sales  practice
requirements on broker-dealers who sell to persons other than established customers and “accredited investors”. The term “accredited investor” refers generally to institutions
with assets in excess of $5,000,000 or individuals with a net worth in excess of $1,000,000 or annual income exceeding $200,000 or $300,000 jointly with their spouse. The
penny stock rules require a broker-dealer, prior to a transaction in a penny stock not otherwise exempt from the rules, to deliver a standardized risk disclosure document in a
form prepared by the SEC that provides information about penny stocks and the nature and level of risks in the penny stock market. The broker-dealer also must provide the
customer with current bid and offer quotations for the penny stock, the compensation of the broker-dealer and its salesperson in the transaction and monthly account statements
showing the market value of each penny stock held in the customer’s account. The bid and offer quotations, and the broker-dealer and salesperson compensation information,
must be given to the customer orally or in writing prior to effecting the transaction and must be given to the customer in writing before or with the customer’s confirmation. In
addition,  the  penny  stock  rules  require  that  prior  to  a  transaction  in  a  penny  stock  not  otherwise  exempt  from  these  rules,  the  broker-dealer  must  make  a  special  written
determination that the penny stock is a suitable investment for the purchaser and receive the purchaser’s written agreement to the transaction. These disclosure requirements
may have the effect of reducing the level of trading activity in the secondary market for the stock that is subject to these penny stock rules. Consequently, these penny stock
rules may affect the ability of broker-dealers to trade our securities. We believe that the penny stock rules discourage investor interest in and limit the marketability of our
common stock.

16

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The Financial Industry Regulatory Authority, Inc. has adopted sales practice requirements that historically may have limited a stockholder’s ability to buy and sell our
common stock, which could depress the price of our common stock.

In addition to the “penny stock” rules described above, the Financial Industry Regulatory Authority (“FINRA”) has adopted rules that require that, in recommending
an investment to a customer, a broker-dealer must have reasonable grounds for believing that the investment is suitable for that customer. Prior to recommending speculative
low-priced securities to their non-institutional customers, broker-dealers must make reasonable efforts to obtain information about the customer’s financial status, tax status,
investment objectives, and other information. Under interpretations of these rules, FINRA believes that there is a high probability that speculative low-priced securities will not
be suitable for at least some customers. Thus, the FINRA requirements historically has made it more difficult for broker-dealers to recommend that their customers buy our
common stock, which could limit your ability to buy and sell our common stock, have an adverse effect on the market for our shares, and thereby depress our price per share of
common stock.

The elimination of monetary liability against our directors, officers, and employees under Nevada law and the existence of indemnification rights for our obligations to our
directors, officers, and employees may result in substantial expenditures by us and may discourage lawsuits against our directors, officers, and employees.

Our articles of incorporation and bylaws contain provisions permitting us to eliminate the personal liability of our directors and officers to us and our stockholders for
damages for the breach of a fiduciary duty as a director or officer to the extent provided by Nevada law. In addition, we have entered into indemnification agreements with our
directors  and  officers  to  provide  such  indemnification  rights. We  may  also  have  contractual  indemnification  obligations  under  any  future  employment  agreements  with  our
officers. The foregoing indemnification obligations could result in us incurring substantial expenditures to cover the cost of settlement or damage awards against directors and
officers, which we may be unable to recoup. These provisions and the resulting costs may also discourage us from bringing a lawsuit against directors and officers for breaches
of  their  fiduciary  duties  and  may  similarly  discourage  the  filing  of  derivative  litigation  by  our  stockholders  against  our  directors  and  officers  even  though  such  actions,  if
successful, might otherwise benefit us and our stockholders.

Anti-takeover effects of certain provisions of Nevada state law hinder a potential takeover of us.

Nevada has a business combination law that prohibits certain business combinations between Nevada corporations and “interested stockholders” for three years after
an “interested stockholder” first becomes an “interested stockholder,” unless the corporation’s board of directors approves the combination in advance. For purposes of Nevada
law, an “interested stockholder” is any person who is (i) the beneficial owner, directly or indirectly, of ten percent or more of the voting power of the outstanding voting shares
of the corporation or (ii) an affiliate or associate of the corporation and at any time within the three previous years was the beneficial owner, directly or indirectly, of ten percent
or more of the voting power of the then-outstanding shares of the corporation. The definition of the term “business combination” is sufficiently broad to cover virtually any
kind of transaction that would allow a potential acquirer to use the corporation’s assets to finance the acquisition or otherwise to benefit its own interests rather than the interests
of the corporation and its other stockholders.

The potential effect of Nevada’s business combination law is to discourage parties interested in taking control of us from doing so if these parties cannot obtain the

approval of our board of directors. Both of these provisions could limit the price investors would be willing to pay in the future for shares of our common stock.

Our bylaws contain an exclusive forum provision, which could limit our stockholders’ ability to obtain a favorable judicial forum for disputes with us or our directors,
officers, employees or agents.

Our bylaws provide that, unless we consent in writing to the selection of an alternative forum, the state and federal courts in the State of Nevada shall be the exclusive
forum for any litigation relating to our internal affairs, including, without limitation: (a) any derivative action brought on behalf of us, (b) any action asserting a claim for breach
of fiduciary duty to us or our stockholders by any current or former officer, director, employee, or agent of us, or (c) any action against us or any current or former officer,
director, employee, or agent of us arising pursuant to any provision of the Nevada Revised Statutes, the articles of incorporation, or the bylaws.

17

 
 
 
 
 
 
 
 
 
 
 
For the avoidance of doubt, the exclusive forum provision described above does not apply to any claims arising under the Securities Act or Exchange Act. Section 27
of  the  Exchange  Act  creates  exclusive  federal  jurisdiction  over  all  suits  brought  to  enforce  any  duty  or  liability  created  by  the  Exchange  Act  or  the  rules  and  regulations
thereunder, and Section 22 of the Securities Act creates concurrent jurisdiction for federal and state courts over all suits brought to enforce any duty or liability created by the
Securities Act or the rules and regulations thereunder.

The choice of forum provision in our bylaws may limit our stockholders’ ability to bring a claim in a judicial forum that they find favorable for disputes with us or our
directors, officers, employees or agents, which may discourage such lawsuits against us and our directors, officers, employees and agents even though an action, if successful,
might benefit our stockholders. The applicable courts may also reach different judgments or results than would other courts, including courts where a stockholder considering
an action may be located or would otherwise choose to bring the action, and such judgments or results may be more favorable to us than to our stockholders. With respect to the
provision making the state and federal courts in the State of Nevada the sole and exclusive forum for certain types of actions, stockholders who do bring a claim in the state and
federal courts in the State of Nevada could face additional litigation costs in pursuing any such claim, particularly if they do not reside in or near Nevada. Finally, if a court
were to find this provision of our bylaws inapplicable to, or unenforceable in respect of, one or more of the specified types of actions or proceedings, we may incur additional
costs associated with resolving such matters in other jurisdictions, which could have a material adverse effect on us.

ITEM 1B. UNRESOLVED STAFF COMMENTS

None.

ITEM 2. PROPERTIES

Our California office is approximately 6,700 square feet and is located at 2210 Newport Blvd., Suite 200, Newport Beach, California 92663. Our office houses our
executive  and  administrative  operations  under  an  operating  lease  that  expires  on  May  31,  2027  for  monthly  rent  of  approximately  $35,000.  We  believe  that  our  facility  is
sufficient to meet our current needs and that suitable additional space will be available as and when needed.

On April 12, 2019, the Company acquired four office and warehouse leases in American Fork, Utah related to the operation of Verb Direct with an aggregate lease
payment of $31,000 per month. The lessor of the office and warehouse area is JMCC Properties, which is an entity owned and controlled by the former shareholders and certain
current officers of Verb Direct. On January 3, 2022, the Company entered into a termination agreement for certain offices and warehouse leases in Utah. Under the terms of the
agreement, two of the building leases terminated on January 15, 2022 and the other two terminate on April 30, 2022, after which the Company is not obligated to make any
payments related to these leases.

ITEM 3. LEGAL PROCEEDINGS

For a discussion of our legal proceedings, refer to Note 21 “Commitments and Contingencies,” in the notes to our audited consolidated financial statements of this

Annual Report.

ITEM 4. MINE SAFETY DISCLOSURES

Not applicable.

ITEM 4a. INFORMATION ABOUT OUR EXECUTIVE OFFICERS AND DIRECTORS

Directors and Executive Officers

Our directors and executive officers, their ages, positions held, and duration of such, are as follows:

Name

Position Held with Our Company

Age

  Date First Elected or Appointed

Rory J. Cutaia

  Chairman of the Board, President, Chief Executive Officer, Secretary, and

Salman H. Khan
James P. Geiskopf
Philip J. Bond
Kenneth S. Cragun
Nancy Heinen
Judith Hammerschmidt
Jeffrey R. Clayborne

Director

  Chief Financial Officer and Treasurer
  Lead Director
  Director
  Director
  Director
  Director

Former Chief Financial Officer and Treasurer

18

66

43
62
65
61
65
67
51

  October 16, 2014

January 20, 2022
  October 16, 2014
  September 10, 2018
  September 10, 2018
  December 20, 2019
  December 20, 2019

July 15, 2016

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Business Experience

The  following  is  a  brief  account  of  the  education  and  business  experience  of  directors  and  executive  officers  during  at  least  the  past  five  years,  indicating  their

principal occupation during the period, the name and principal business of the organization by which they were employed, and certain of their other directorships:

Rory J. Cutaia, Chairman of the Board, President, Chief Executive Officer, and Secretary

Rory J. Cutaia has served as our Chairman of the Board, President, Chief Executive Officer, and Secretary, since December 2012 upon the formation of Cutaia Media
Group, LLC, in which roles he has continued to serve through our October 2014 acquisition of bBooth USA to the present, and served as our Treasurer from December 2012 to
January 2022. Mr. Cutaia founded CMG in 2012 and bBooth, Inc. in 2014. In May 2014, CMG and bBooth, Inc. merged and became known as bBoothUSA, which entity was
acquired in October 2014 by GSD, our predecessor. Prior to that, from October 2006 to August 2011, he was a partner and Entrepreneur-in-Residence at Corinthian Capital
Group, Inc. (“Corinthian”), a private equity fund based in New York City that invested in middle-market, U.S. based companies. During his tenure at Corinthian, from June
2008  to  October  2011,  Mr.  Cutaia  was  the  co-founder  and  Executive  Chairman  of  Allied  Fiber,  Inc.,  a  company  engaged  in  the  construction  of  a  nation-wide  fiber-optic
network, and from June 2007 to August 2011, Mr. Cutaia was the Chief Executive Officer of GreenFields Coal Company, a company engaged in the deployment of technology
to recycle coal waste and clean-up coal waste sites. Before joining Corinthian, from January 2000 to October 2006, he founded and was the Chairman and Chief Executive
Officer  of  The  Telx  Group,  Inc.  (“Telx”),  a  company  engaged  in  the  telecom  carrier  inter-connection,  co-location,  and  data  center  business,  which  he  sold  in  2006.  Before
founding  Telx,  he  was  a  practicing  lawyer  with  Shea  &  Gould,  a  prominent  New  York  City  law  firm.  Mr.  Cutaia  obtained  his  Juris  Doctorate  degree  from  the  Fordham
University School of Law in 1985 and his Bachelor of Science, magna cum laude, in business management from the New York Institute of Technology in 1982.

We believe that Mr. Cutaia is qualified to serve on our board of directors because of his knowledge of our current operations, in addition to his education and business

experiences described above.

Salman H. Khan, Chief Financial Officer and Treasurer

Salman H. Khan was appointed as Interim Chief Financial Officer, Principal Financial Officer, Principal Accounting Officer and Treasurer on January 20, 2022 after
having joined the company in May 2021 as Executive Vice President of Corporate Development and Strategic Planning where he worked closely with the Company’s CEO in
connection  with  mergers  and  acquisitions  and  capital  market  activities.  On  March  30,  2022,  the  Company’s  Board  of  Directors  approved  Mr.  Khan’s  appointment  as  the
Company’s permanent Chief Financial Officer. Prior to joining Verb, Mr. Khan served as business division chief financial officer, among other senior executive level positions
with Occidental Petroleum Corporation and its spinoff, California Resources Corporation, a NYSE listed company with a market capitalization of approximately $3.5 billion.
Mr. Khan has more than 20 years of finance and accounting experience with eight years at Arthur Andersen, PricewaterhouseCoopers and Ernst & Young, where he served
domestic  and  international  clients  in  technology,  media,  telecommunications,  entertainment,  and  biotechnology  industries.  Mr.  Khan  holds  a  Masters  in  Business
Administration from the University of Michigan, Ross School of Business and is a licensed chartered certified accountant (UK).

James P. Geiskopf, Lead Director

James P. Geiskopf has served as one of our directors since the formation of bBooth USA, in which role he has continued to serve through our October 2014 acquisition
of  bBooth  USA  by  GSD,  our  predecessor,  to  the  present.  He  also  serves  as  our  Lead  Director.  Mr.  Geiskopf  has  32  years  of  experience  leading  companies  in  the  services
industry. From 1975 to 1986, Mr. Geiskopf served as the Chief Financial Officer of Budget Rent a Car of Fairfield California and from 1986 to 2007, he served as its President
and Chief Executive Officer. In 2007, he sold the franchise. Mr. Geiskopf served on the Board of Directors of Suisun Valley Bank from 1986 to 1993 and also served on the
Board of Directors of Napa Valley Bancorp from 1991 to 1993, which was sold to a larger institution in 1993. Since 2014, Mr. Geiskopf has served on the board of directors of
Currency  Works,  Inc.,  a  public  company  that  trades  on  the  OTCQB.  From  June  2013  to  March  16,  2017,  the  date  of  his  resignation,  Mr.  Geiskopf  served  as  a  director  of
Electronic  Cigarettes  International  Group,  Ltd.,  or  ECIG,  a  Nevada  corporation,  whose  common  stock  was  quoted  on  the  over-the-counter  market.  ECIG  filed  a  voluntary
petition for relief under the provisions of Chapter 7 of Title 11 of the United States Code on March 16, 2017.

19

 
 
 
 
 
 
 
 
 
 
 
Mr.  Geiskopf  has  significant  and  lengthy  business  experience  including  building,  operating,  and  selling  companies,  serving  on  the  boards  of  directors  for  several
banks, and serving as a director and officer of several public companies. In these roles he acquired substantial business management, strategic, operational, human resource,
financial, disclosure, compliance, and corporate governance skills. These were the primary reasons that we concluded that he should serve as one of our directors.

Philip J. Bond, Director

Philip  J.  Bond  was  appointed  as  one  of  our  directors  effective  September  10,  2018.  On  the  same  date,  he  was  appointed  as  Chairman  of  the  Governance  and
Nominating Committee and to serve on the Audit, Compensation, and Governance and Nominating Committees. In 2018, Mr. Bond co-founded Potomac International Partners,
Inc., a multidisciplinary consulting firm and currently serves as its President of Government Affairs. In 2009, TechAmerica, a U.S.-based technology trade association, was
formed from the merger of AeA, the Cyber Security Industry Alliance, the Government Electronics & Information Technology Association, and the Information Technology
Association of America. Mr. Bond was appointed as the President of TechAmerica at the date of the merger, and later, in 2010, was appointed as its Chief Executive Officer.
Prior to the merger, Mr. Bond served as the President and Chief Executive Officer of Information Technology Association of America from 2006 to 2008. From 2001 to 2005,
Mr. Bond served as Undersecretary of Technology in the U.S. Department of Commerce for Technology. From 2002 to 2003, Mr. Bond served concurrently as Chief of Staff to
Commerce  Secretary  Donald  Evans.  In  his  dual  role,  he  worked  closely  with  Secretary  Evans  to  increase  market  access  for  U.S.  goods  and  services  and  further  advance
America’s  technological  leadership  at  home  and  abroad.  Mr.  Bond  oversaw  the  operations  of  the  National  Institute  of  Standards  and  Technology,  the  Office  of  Technology
Policy, and the National Technical Information Service. During his tenure, the Technology Administration was the pre-eminent portal between the federal government and U.S.
technology. Earlier in his career, Mr. Bond served as Senior Vice President of Government Relations for Monster Worldwide, the world’s largest online career site, and General
Manager  of  Monster  Government  Solutions.  Mr.  Bond  also  served  as  Director  of  Federal  Public  Policy  for  the  Hewlett-Packard  Company;  Senior  Vice  President  for
Government  Affairs  and  Treasurer  of  the  Information  Technology  Industry  Council;  as  Chief  of  Staff  to  the  late  Congresswoman  Jennifer  Dunn  (R-WA);  Principal  Deputy
Assistant Secretary of Defense for Legislative Affairs; Chief of Staff and Rules Committee Associate for Congressman Bob McEwen (R-OH); and as Special Assistant to the
Secretary of Defense for Legislative Affairs. Mr. Bond is a graduate of Linfield College in Oregon and now serves on the school’s board of trustees.

Mr. Bond has extensive experience in Washington D.C., where he is recognized for his leadership roles in the Executive branch of the government of the United States,
at major high technology companies, and most recently as the Chief Executive Officer of TechAmerica, the largest technology advocacy association in the United States. Mr.
Bond’s unique leadership experience and expertise in government relations, were the primary reasons that we concluded that he should serve as one of our directors.

Kenneth S. Cragun, Director

Kenneth S. Cragun was appointed as one of our directors effective September 10, 2018. On the same date, he was appointed as Chairman of the Audit Committee, and
to  serve  on  the  Compensation  and  Governance  and  Nominating  Committees.  Mr.  Cragun  was  appointed  as  Chief  Financial  Officer  of  BitNile  Holdings,  Inc.  a  diversified
holding company, on August 19, 2020. Prior to his appointment as Chief Financial Officer, Mr. Cragun served as BitNile Holdings’ Chief Accounting Officer since October 1,
2018, and since January 2019, as the Senior Vice President of Finance for Alzamend Neuro, Inc., a biopharma company. Mr. Cragun also served as a partner of Hardesty, LLC,
a national executive services firm. He was a partner of its Southern California Practice from October 2016 to October 2018. From January 2018 to September 2018, Mr. Cragun
served  as  the  Chief  Financial  Officer  of  CorVel  Corporation,  or  CorVel.  CorVel  is  an  Irvine,  California-based  national  provider  of  workers’  compensation  solutions  for
employers, third-party administrators, insurance companies, and government agencies. Mr. Cragun is a two-time finalist for the Orange County Business Journal’s “CFO of the
Year  –  Public  Companies”  and  has  more  than  30  years  of  experience,  primarily  in  the  technology  industry.  He  served  as  Chief  Financial  Officer  of  two  NASDAQ-listed
companies: Local Corporation (April 2009 to September 2016), formerly based in Irvine, California, which operated a U.S. top 100 website “Local.com” and, in June 2015,
filed a voluntary petition in the United States Bankruptcy Court for the Central District of California seeking relief under the provisions of Chapter 11 of Title 11 of the United
States Code, or Bankruptcy Code, and Modtech Holdings, Inc. (June 2006 to March 2009), formerly based in Perris, California Mr. Cragun received his B.S. in Accounting
from Colorado State University-Pueblo.

20

 
 
 
 
 
 
 
 
Mr. Cragun’s industry experience is vast with extensive experience in fast-growth environments and building teams in more than 20 countries. Mr. Cragun has led
multiple financing transactions, including IPOs, PIPEs, convertible debt, term loans, and lines of credit. For these reasons, we believe that he will provide additional breadth
and depth to our board of directors.

Nancy Heinen, Director

Nancy Heinen was appointed as one of our directors effective December 20, 2019. Ms. Heinen is currently a board member, investor, strategy consultant, and startup
advisor with more than 25 years of experience in senior executive roles in Silicon Valley. In 1997, she was recruited by Steve Jobs to join the executive team of Apple Inc.
(“Apple”),  and  assisted  in  its  turnaround.  During  Ms.  Heinen’s  tenure  at  Apple,  her  responsibilities  included  all  legal  matters,  including  intellectual  property  litigation,
acquisitions, corporate governance, and securities compliance, as well as global government affairs and corporate security. Previously, she served as General Counsel of NeXT
Software, Inc., and Associate General Counsel at Tandem Computers, Inc. Ms. Heinen currently acts as Board Chair of First Place for Youth, is a board member and past board
chair of SV2 – Silicon Valley Social Venture Fund, and serves on the advisory boards of Illuminate Ventures, University of California, Berkeley Center for Law and Business,
and the Northern California Innocence Project. Ms. Heinen received her B.A. and J.D. from the University of California at Berkeley.

We believe that Ms. Heinen’s legal experience, coupled with her senior executive experience, will provide a benefit to us, our stockholders, and our board of directors.

Judith Hammerschmidt, Director

Judith Hammerschmidt  was  appointed  as  one  of  our  directors  effective  December  20,  2019.  Ms.  Hammerschmidt  has  spent  the  last  37  years  as  an  international
attorney.  She  began  her  career  as  a  Special  Assistant  to  two  Attorneys  General  of  the  United  States,  focusing  on  international  matters  of  interest  to  the  U.S.  government,
including negotiating treaties and agreements with foreign governments. She then joined Dickstein, Shapiro & Morin, LLP, a Washington, D.C. firm, where she represented
companies around the world as they expanded internationally in highly regulated environments. Her clients included Guess? Inc., Pfizer Inc., Merck & Co., Inc., the Receiver
for  Bank  of  Credit  and  Commerce  International  of  the  United  Arab  Emirates,  Recycled  Paper  Products,  Inc.,  and  Herbalife  Nutrition  Ltd.  (“Herbalife”).  She  provided
structuring, growth, and regulatory advice for these and other companies. She joined Herbalife as Vice President and General Counsel of Europe in 1994, becoming Executive
Vice President and International Chief Counsel in 1996. In 2002, she was part of the management group that sold Herbalife. Since that time, she has served as outside counsel
to a series of entrepreneurial companies looking to expand internationally, primarily in the food and drug/nutritional supplements space. In addition, Ms. Hammerschmidt was a
Principal in JBT, LLC, a privately held company that owned “mindful dining” restaurants in the Washington, D.C. area. Those properties were sold in 2010. She expects to
continue to act as outside counsel for small companies while serving on our board of directors.

We believe that Ms. Hammerschmidt’s legal experience, her client relationships, and her more than 30 years of experience in the direct sales industry, will provide a

benefit to us, our stockholders, and our board of directors.

Jeffrey R. Clayborne, Former Chief Financial Officer and Treasurer

Jeffrey  R.  Clayborne  served  as  our  Chief  Financial  Officer  from  July  15,  2016.  On  January  20,  2022,  Mr.  Clayborne  resigned  from  the  Company.  Pursuant  to
consulting and separation agreements, Mr. Clayborne continued as a consultant with the Company to assist with transition matters. Mr. Clayborne’s departure is not due to a
dispute or disagreement with the Company.

ITEM  5.  MARKET  FOR  REGISTRANT’S  COMMON  EQUITY,  RELATED  STOCKHOLDER  MATTERS  AND  ISSUER  PURCHASES  OF  EQUITY
SECURITIES

PART II

Market Information

Our common stock trades on The Nasdaq Capital Market under the symbol “VERB.”

Holders of Common Stock

As of March 25, 2022, there were approximately 88 holders of record of our common stock. These holders of record include depositories that hold shares of stock for

brokerage firms which, in turn, hold shares of stock for numerous beneficial owners.

21

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Dividends

We have never declared or paid dividends. We do not intend to pay cash dividends on our common stock for the foreseeable future, but currently intend to retain any
future earnings to fund the development and growth of our business. The payment of dividends if any, on our common stock will rest solely within the discretion of our board
of directors and will depend, among other things, upon our earnings, capital requirements, financial condition, and other relevant factors. Pursuant to a Securities Purchase
Agreement we entered into on January 12, 2022 with three institutional investors, which we disclosed on a Form 8-K filed with the SEC on January 13, 2022, we are prohibited
from declaring or paying a cash dividend or distribution on any of our common stock.

Recent Sales of Unregistered Securities

During our fiscal year ended December 31, 2021, all sales of equity securities that were not registered under the Securities Act of 1933, as amended, were previously

reported in a Quarterly Report on Form 10-Q or in a Current Report on Form 8-K.

Purchases of Equity Securities by the Issuer and Affiliated Purchasers

None.

ITEM 6. SELECTED FINANCIAL DATA

Not applicable.

ITEM 7. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The following discussion and analysis of our results of operations and financial condition for the fiscal years ended December 31, 2021 and 2020, should be read in
conjunction  with  our  consolidated  financial  statements  and  the  related  notes  and  the  other  financial  information  that  are  included  elsewhere  in  this  Annual  Report.  This
discussion includes forward-looking statements based upon current expectations that involve risks and uncertainties, such as our plans, objectives, expectations, and intentions.
The  following  discussion  contains  forward-looking  statements  that  involve  risks  and  uncertainties  such  as  our  plans,  estimates,  and  beliefs.  Our  actual  results  could  differ
materially from those discussed in the forward-looking statements below. Factors that could cause or contribute to those differences in our actual results include, but are not
limited to, those discussed below and those discussed elsewhere within this Annual Report, particularly in the section entitled “Cautionary Note Regarding Forward-Looking
Statements” and the Item entitled “Risk Factors.”

Overview

We are a Software-as-a-Service (“SaaS”) applications platform developer. Our platform is comprised of a suite of interactive video-based sales enablement business
software products marketed on a subscription basis. Our applications, available in both mobile and desktop versions, are offered as a fully integrated suite, as well as on a
standalone  basis,  and  include  verbCRM,  our  Customer  Relationship  Management  (“CRM”)  application,  verbLEARN,  our  Learning  Management  System  application,
verbLIVE,  our  Live  Stream  eCommerce  application,  verbPULSE,  our  business/augmented  intelligence  notification  and  sales  coach  application,  and  verbTEAMS,  our  self-
onboarding  video-based  CRM  and  content  management  application  for  professional  sports  teams,  small  business  and  solopreneurs,  with  seamless  synchronization  with
Salesforce,  that  also  comes  bundled  with  verbLIVE,  and  more  recently,  we  introduced  verbMAIL,  our  interactive  video-based  sales  communication  tool  integrated  into
Microsoft Outlook.

We use the term “client” and “customer” interchangeably throughout this Annual Report.

22

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Our Technology

Our suite of applications can be distinguished from other sales enablement applications because our applications utilize our proprietary interactive video technology as
the primary means of communication between sales and marketing professionals and their customers and prospects. Moreover, the proprietary data collection and analytics
capabilities of our applications inform our users on their devices in real time, when and for how long their prospects have watched a video, how many times such prospects
watched it, and what they clicked on, which allows our users to focus their time and efforts on ‘hot leads’ or interested prospects rather than on those that have not seen such
video or otherwise expressed interest in such content. Users can create their hot lead lists by using familiar, intuitive ‘swipe left/swipe right’ on-screen navigation. Our clients
report that these capabilities provide for a much more efficient and effective sales process, resulting in increased sales conversion rates. We developed the proprietary patent-
pending  interactive  video  technology,  as  well  as  several  other  patent-issued  and  patent-pending  technologies  that  serve  as  the  unique  foundation  for  all  our  platform
applications.

Our Products

verbCRM combines the capabilities of CRM lead-generation, content management, and in-video ecommerce capabilities in an intuitive, yet powerful tool for both
inexperienced as well as highly skilled sales professionals. verbCRM allows users to quickly and easily create, distribute, and post videos to which they can add a choice of on-
screen  clickable  icons  which,  when  clicked,  allow  viewers  to  respond  to  the  user’s  call-to-action  in  real-time,  in  the  video,  while  the  video  is  playing,  without  leaving  or
stopping the video. For example, our technology allows a prospect or customer to click on a product they see featured in a video and impulse buy it, or to click on a calendar
icon in the video to make an appointment with a salesperson, among many other features and functionalities designed to eliminate or reduce friction from the sales process for
our users. The verbCRM app is designed to be easy to use and navigate and takes little time and training for a user to begin using the app effectively. It usually takes less than
four minutes for a novice user to create an interactive video from our app. Users can add interactive icons to pre-existing videos, as well as to newly created videos shot with
practically any mobile device. verbCRM interactive videos can be distributed via email, text messaging, chat app, or posted to popular social media directly and easily from our
app. No software download is required to view Verb interactive videos on virtually any mobile or desktop device, including smart TVs.

verbLEARN  is  an  interactive,  video-based  learning  management  system  that  incorporates  all  of  the  clickable  in-video  technology  featured  in  our  verbCRM
application and adapts them for use by educators for video-based education. verbLEARN is used by enterprises seeking to educate a large sales team or a customer base about
new products, or elicit feedback about existing products. It also incorporates Verb’s proprietary data collection and analytics capabilities that inform users in real time when and
for how long the viewers watched the video, how many times they watched it, and what they clicked on, in addition to adding gamification features that enhance the learning
aspects of the application.

verbLIVE builds on popular video-based platforms such as Facebook Live, Zoom, WebEx, and Go2Meeting, among others, by adding Verb’s proprietary interactive
in-video ecommerce capabilities – including an in-video Shopify shopping cart integrated for Shopify account holders - to our own live stream video broadcasting application.
verbLIVE is a next-generation live stream platform that allows hosts to utilize a variety of novel sales-driving features, including placing interactive icons on-screen that appear
on the screens of all viewers, providing in-video click-to-purchase capabilities for products or services featured in the live video broadcast, in real-time, driving friction-free
selling. verbLIVE also provides the host with real-time viewer engagement data and interaction analytics. verbLIVE is entirely browser-based, allowing it to function easily and
effectively on all devices without requiring the host or the viewers to download software, and is secured through end-to-end encryption.

verbPULSE is a business/augmented intelligence notification-based sales enablement platform feature set that tracks users’ interactions with current and prospective

customers and then helps coach users by telling them what to do next in order to close the sale, virtually automating the selling process.

verbTEAMS is our interactive, video-based CRM for professional sports teams, small-and medium-sized businesses and solopreneurs. verbTEAMS also incorporates
verbLIVE  as  a  bundled  application.  verbTEAMS  features  self-sign-up,  self-onboarding,  self-configuring,  content  management  system  capabilities,  user  level  administrative
capabilities,  and  high-quality  analytics  capabilities  in  both  mobile  and  desktop  platforms  that  sync  with  one  another.  It  also  has  a  built-in  one-click  sync  capability  with
Salesforce.

We continue to invest in the future of interactive livestreaming. Following are some of our recent initiatives:

23

 
 
 
 
 
 
 
 
 
 
 
MARKET  is  a  centralized  online  destination  where  shoppers  could  explore  scores  of  shoppable  livestream  events,  and  over  time  -  thousands,  across  numerous
product and service categories, being hosted by people from all over the world, always on - 24/7 - where shoppers could communicate with the hosts, asking questions about
products  in  real-time  -  through  an  on-screen  chat  visible  to  all  shoppers  –  that  allows  shoppers  who  have  invited  their  friends  and  family  to  join  them  there  to  share  the
experience - to communicate directly with each other in real time, and then simply click on a non-intrusive - in-video overlay to place items in an on-screen shopping cart for
purchase – all without interrupting the video. Shoppers can visit any number of other shoppable events to meet up and chat with friends, old and new, and together watch, shop
and chat with the hosts, discover new products and services, and become part of an immersive entertaining shopping experience. Throughout the experience, the shopping cart
follows shoppers seamlessly from event to event, shoppable video to shoppable video, host to host, product to product.

The MARKET business model is a simple but next-level B to B play. It is a multi-vendor platform, with a single follow-me style unified shopping cart, and robust
ecommerce capabilities with the tools for consumer brands, big box brick and mortar stores, boutiques, influencers and celebrities to connect with their clients, customers, their
fans, followers, and prospects by providing a unique, interactive social shopping experience that we believe could keep them coming back and engaged for hours.

A big differentiator for MARKET is that it also provides an online meeting place for friends and family to meet, chat, shop and enjoy a fun, immersive shopping
experience  in  real  time  together  from  anywhere  and  everywhere  in  the  world.  MARKET  will  provide  vendors  with  extensive  business  building  analytics  capabilities  not
available on, and not shared by many operators of other social media sites who regard that information as valuable proprietary property. All vendors on MARKET will retain
this valuable intelligence for their own, unlimited use.

MARKET allows vendors an opportunity to reach not only the shoppers they invite to the site from their own client and contact lists, but also those shoppers who
came to the site independently who will discover these vendors as they browse through the many other shoppable events hosted simultaneously on MARKET 24/7, from around
the world. We believe our revenue model will be attractive to vendors and will consist of SaaS recurring revenue as well as a share of revenue generated through sales on the
platform.

MARKET will also incorporate a modified version of our verbLIVE Attribution technology, allowing vendors who so choose, to leverage extremely powerful, built-in
affiliate marketing capabilities. Non-vendor visitors to the site can search for those vendors that have activated the Attribution feature for their events and be compensated when
people they referred to that vendor, purchase products or services during that vendor’s shopping event. We expect that this feature, unique to MARKET, will drive many more
shoppers who will be referred from all over the world, producing a cross-pollination effect enhancing the revenue opportunities for all MARKET vendors, while also creating
an attractive income generating opportunity for non-vendor MARKET patrons.

MARKET is an entirely new platform, built wholly independently and separate from our verbLIVE sales platform, representing what we believe is the state of the art
of shoppable video technology. It will utilize an ultra-low latency private global CDN network that we control, allowing us to deliver a high-quality experience and platform
performance capabilities. We also believe that MARKET will expose vendors to our entire suite of sales enablement products, such as verbMAIL, among others, that could
drive new cross selling revenue opportunities.

verbTV  is  an  online  destination  for  shoppable  entertainment.  Whereas  MARKET  is  a  social  shopping  experience,  verbTV  is  a  destination  for  those  seeking
commercial-free television content, such as concerts, game shows, sports, including e-sports, sitcoms, podcasts, special events, news, including live events, and other forms of
video entertainment that is all interactive and shoppable. verbTV represents an entirely new distribution channel for all forms of content by a new generation of content creators
looking for greater freedom to explore the creative possibilities that a native interactive video platform can provide for their audience. We believe content creators may also
enjoy greater revenue opportunities through the native ecommerce capabilities the platform provides to sponsors and advertisers who will enjoy real-time monetization, data
collection and analytics. Through verbTV, sponsors and advertisers will be able to accurately measure the ROI from their marketing spend, instead of relying on decades-old,
imprecise viewership information.

24

 
 
 
 
 
 
 
 
 
At launch, verbTV will feature the popular business pitch show “2 Minute Drill” currently shown on Amazon Prime and Bloomberg TV. However, verbTV will host a
shoppable version of the 12 episodes of the upcoming Season 3. Each episode is a fast-paced reality show where 5-6 entrepreneurs competing for $50,000 in cash and prizes,
have 2 minutes to impress the judges with the best investor pitch. Our CEO is one of the judges on the show. Expected to air in early 2022, verbTV viewers will be able to click
on-screen and purchase the products and services of the contestants featured on the show, among other contemplated interactive features. Dave Meltzer, the creator of the show,
and  Co-founder  of  Sports  1  Marketing  and  the  former  CEO  of  the  renowned  Leigh  Steinberg  Sports  &  Entertainment  agency,  has  signed-on  with  Verb  to  produce  other
interactive and shoppable entertainment for verbTV. Other such partnerships, as well as a creator program, are currently in progress.

Verb Partnerships and Integrations

verbMAIL for Microsoft Outlook  is  a  product  of  our  partnership  with  Microsoft  and  is  available  as  an  add-in  to  Microsoft  Outlook  for  Outlook  and  Office  365
subscribers. verbMAIL allows users to create interactive videos seamlessly within Outlook by clicking the verbMAIL icon in the Outlook toolbar. The videos are automatically
added  to  an  email  and  can  be  sent  easily  through  Outlook  using  the  user’s  contacts  they  already  have  in  Outlook.  The  application  allows  users  to  easily  track  viewer
engagement and together with other features represents an effective sales tool available for all Outlook users worldwide. Currently offered without charge, a subscription-based
paid version with a suite of enhanced features for sales and marketing professionals is slated for release later this year.

Salesforce Integration. We have completed and deployed the integration of verbLIVE into Salesforce and have launched a joint marketing campaign with Salesforce
to introduce the verbLIVE plug-in functionality to current Salesforce users. We have also developed a verbCRM sync application for Salesforce users that is currently being
utilized by at least one of our large enterprise clients and the verbLIVE plug-in is now being offered to all Salesforce users on a monthly subscription fee basis while we work
to build adoption rates.

Popular Enterprise Back-Office System Integrations. We have integrated verbCRM into systems offered by 19 of the most popular direct sales back-office system
providers,  such  as  Direct  Scale,  Exigo,  By  Design,  Thatcher,  Multisoft,  Xennsoft,  and  Party  Plan.  Direct  sales  back-office  systems  provide  many  of  the  support  functions
required  for  direct  sales  operations,  including  payroll,  customer  genealogy  management,  statistics,  rankings,  and  earnings,  among  other  direct  sales  financial  tracking
capabilities. The integration into these back-office providers, facilitated through our own API development, allows single sign-on convenience for users, as well as enhanced
data analytics and reporting capabilities for all users. Our experience confirms that our integration into these back-end platforms accelerates the adoption of verbCRM by large
direct sales enterprises that rely on these systems and as such, we believe this represents a competitive advantage.

Non-Digital Products and Services

Historically, we provided certain non-digital services to some of our enterprise clients such as printing and fulfillment services. We designed and printed welcome kits
and starter kits for their marketing needs and provided fulfillment services, which consisted of managing the preparation, handling and shipping of our client’s custom-branded
merchandise they use for marketing purposes at conferences and other events. We also managed the fulfillment of our clients’ product sample packs that verbCRM users order
through the app for automated delivery and tracking to their customers and prospects.

In May 2020, we executed a contract with Range Printing (“Range”), a company in the business of providing enterprise class printing, sample assembly, warehousing,
packaging, shipping, and fulfillment services. Pursuant to the contract, through an automated process we have established for this purpose, Range receives orders for samples
and merchandise from us as and when we receive them from our clients and users, and print, assemble, store, package and ship such samples and merchandise on our behalf.
The Range contract provides for a service fee arrangement based upon the specific services to be provided by Range that is designed to maintain our relationship with our
clients by continuing to service their non-digital needs, while eliminating the labor and overhead costs associated with the provision of such services by us.

25

 
 
 
 
  
 
 
 
 
 
Our Market

Historically, our client base consisted primarily of multi-national direct sales enterprises to whom we provide white-labeled, client-branded versions of our products.
During  the  year  ended  December  31,  2021,  our  client  base  expanded  to  include  large  enterprises  in  the  life  sciences  sector,  professional  sports  franchises,  educational
institutions, and not-for-profit organizations, as well as clients in the entertainment industry, and the burgeoning CBD industry, among other business sectors. As of December
31, 2021, we provided subscription-based application services to approximately 150 enterprise clients for use in over 100 countries, in over 48 languages, which collectively
account for a user base generated through more than 3.1 million downloads of our verbCRM application. Among the new business sectors targeted for this year are medical
equipment and pharmaceutical sales, armed services and government institutions, small businesses and individual entrepreneurs.

Revenue Generation

A description of our principal revenue generating activities is as follows:

1. Digital Revenue which is divided into two main categories:

a. SaaS recurring  digital  revenue  based  on  contract-based  subscriptions  to  our  verb  app  products  and  platform  services  which  include  verbCRM,  verbLEARN,

verbLIVE, verbPULSE, and verbTeams. The revenue is recognized over the subscription period.

b. Non-SaaS, non-recurring digital revenue, which is revenue generated by the use of our app products and in-app purchases, such as sampling and other services
obtained through the app. The revenue for samples is recognized upon completion and shipment, while the design fees are recognized when the service has been
rendered and the app is delivered to the customer.

2. Non-digital revenue, which is revenue we generate from non-app, non-digital sources through ancillary services we provide as an accommodation to our clients and
customers.  These  services,  which  we  now  outsource  to  a  strategic  partner  as  part  of  a  cost  reduction  plan  we  instituted  in  2020,  include  design,  printing  services,
fulfillment and shipping services. The revenue is recognized upon completion and shipment of products or fulfillment to customers.

Recent Developments

SoloFire Acquisition

In  September  2020  we  completed  the  acquisition  of  Ascend  Certification,  LLC,  dba  SoloFire  (“SoloFire”),  which  develops  and  markets  leading  SaaS-based  sales
enablement  applications  for  sales  representatives  of  medical  device,  diagnostics  and  life  sciences  companies.  SoloFire’s  platform  empowers  sales  and  marketing  teams  by
allowing them to efficiently find, show, share and track regulatory and industry compliant, accurate and up-to-date content. With SoloFire, content can be locally stored, making
it accessible without Wi-fi or mobile data, which is often a challenge in hospital environments. The sales tools can be tailored to a company’s unique medical products, while
creating personalized sales conversations with physicians and other stakeholders. In addition, insights from in-depth analytics capabilities enable sales and marketing teams to
identify and replicate the content that most resonates with clients, driving higher conversion rates. We have begun combining Verb’s sales enablement solutions, including our
interactive video and interactive livestream ecommerce features, with the SoloFire mobile and desktop applications to provide even more powerful tools for this exciting new
target market.

26

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Impact of COVID-19 on Our Business and Industry

Governments and businesses around the world continue to take actions to mitigate the spread of COVID-19 and its variants, including, but not limited to, shelter-in-
place orders, quarantines, significant restrictions on travel, as well as restrictions that prohibit many employees from going to work. Uncertainty with respect to the economic
effects of the pandemic has introduced significant volatility in the financial markets.

Despite increased vaccine distribution programs and loosening of COVID-19-related restrictions in the regions in which we operate during the year ended December
31,  2021,  both  the  pandemic  and  ongoing  containment  and  mitigation  measures  have  had,  and  are  likely  to  continue  to  have,  an  adverse  impact  on  the  global  and  U.S.
economies, the severity and duration of which are uncertain. As such, our business, operations and financial condition has been, and we anticipate will continue to be, adversely
impacted by reduced demand for our applications and non-digital services, as well as reduced access to capital. To mitigate the adverse impact COVID-19 may have on our
business and operations, we implemented a number of measures to strengthen our financial position, including eliminating, reducing, or deferring non-essential expenditures.
However, the extent to which the COVID-19 pandemic will impact our business, financial conditions, and results of operations in the future remains uncertain and will be
affected  by  a  number  of  factors,  including  the  duration  and  extent  of  the  pandemic,  the  emergence  of  variants  to  COVID-19  the  duration  and  extent  of  imposed  or
recommended containment and mitigation measures, the extent, duration, and effective execution of government stabilization and recovery efforts, including those from the
successful distribution of effective vaccines.

The  COVID-19  pandemic  may  have  long-term  effects  on  the  nature  of  the  office  environment  and  remote  working.  This  may  present  operational  and  workplace
culture challenges that may adversely affect our business. Throughout the year ended December 31, 2021 and through the filing of this Annual Report, we have encouraged safe
practices designed to stem the infection and spread of COVID-19 within our workforce and beyond and to maintain the mental health and well-being of our employees.

We began the year ended December 31, 2021 with healthy demand for our products, including our SaaS products, many of which are designed to enable our customers
to manage their businesses virtually. Our non-digital business was negatively impacted in the year ended December 31, 2021 as events and sales opportunities were cancelled or
shifted to a virtual environment due to the pandemic. Although the impact has not been material to date, a prolonged downturn in economic conditions could have a material
adverse effect on our customers and demand for our services.

We continue to actively communicate with and listen to our customers to ensure we are responding to their needs in the current environment with innovative solutions
that will not only be beneficial now but also over the long-term. We monitor developments related to COVID-19 and remain flexible in our response to the challenges presented
by the pandemic.

27

 
 
 
 
 
 
 
 
Results of Operations

Fiscal Year Ended December 31, 2021 Compared to Fiscal Year Ended December 31, 2020

The following is a comparison of the results of our operations for the years ended December 31, 2021 and 2020:

Revenue

Digital revenue
SaaS recurring subscription revenue
Other digital revenue
Total digital revenue

Non-digital revenue
Design, printing, fulfillment, and shipping

Total revenue

Cost of Revenue

Digital
Non-digital

Total cost of revenue

Gross margin

Operating expenses

Research and development
Depreciation and amortization
General and administrative
Total operating expenses

Loss from operations

Other income (expense), net

Other income, net
Interest expense
Change in fair value of derivative liability
Debt extinguishment, net

Total other expense, net

Income tax

Net loss

2021

Years Ended December 31,
2020

Change

$

$

6,831,000 
1,347,000 
8,178,000 

$

5,114,000   
1,384,000   
6,498,000   

2,346,000 

10,524,000 

2,249,000 
2,255,000 
4,504,000 

6,020,000 

12,345,000 
1,677,000 
25,710,000 
39,732,000 

3,467,000   

9,965,000   

1,416,000   
3,385,000   
4,801,000   

5,164,000   

7,933,000   
1,510,000   
20,458,000   
29,901,000   

1,717,000 
(37,000)
1,680,000 

(1,121,000)

559,000 

833,000 
(1,130,000)
(297,000)

856,000 

4,412,000 
167,000 
5,252,000 
9,831,000 

(33,712,000)  

(24,737,000)  

(8,975,000)

92,000 
(2,575,000)  
598,000 
1,112,000 
(773,000)  

1,000 

102,000   
(894,000)  
574,000   
-   
(218,000)  

1,000   

(34,486,000)  

(24,956,000)  

(10,000)
(1,681,000)
24,000 
1,112,000 
(555,000)

- 

(9,530,000)

3,603,000 

Deemed dividend to Series A preferred stockholders

(348,000)  

(3,951,000)  

Net loss to common stockholders

(34,834,000)  

$

(28,907,000)  

$

(5,927,000)

$

28

 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
  
 
 
    
 
  
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
 
 
 
 
 
  
 
 
    
 
  
 
 
Revenue

We continue to experience meaningful growth in our total digital revenue and SaaS subscription revenue. For the year ended December 31, 2021, our total digital
revenue was 78% of total revenue compared with 65% for the year ended December 31, 2020. Total digital revenue for the year ended December 31, 2021 was $8.2 million, an
increase of 26% compared to $6.5 million for the year ended December 31, 2020. The increase was primarily driven from SaaS recurring subscription-based revenue associated
with our verbCRM, verbLEARN, verbTEAMS, verbLIVE, and verbPULSE applications totaling $6.8 million, an increase of 34% compared to $5.1 million reported for the
year ended December 31, 2020. Other digital revenue for the year ended December 31, 2021 was $1.3 million, compared to $1.4 million for the year ended December 31, 2020.

SaaS recurring subscription revenue as a percentage of total digital revenue for the year ended December 31, 2021 was 84%, compared with 79% for the year ended

December 31, 2020. Our SaaS recurring subscription revenues continue to grow year over year, which is a reflection of our systematic investment in our digital business.

We executed 55 new client contracts during the year ended December 31, 2021 with a guaranteed base value of $3.3 million. We expect to generate annual recurring
revenue  of  approximately  $1.5  million  from  these  engagements,  which  is  in  addition  to  revenue  that  we  anticipate  recognizing  from  new  and  existing  clients  launching
verbLIVE with Attribution, Pulse, and Learn, as well as revenue we expect from MARKET, verbTV, verbMAIL, and other as yet unannounced initiatives.

Total  non-digital  revenue  for  the  year  ended  December  31,  2021  was  $2.3  million,  compared  to  $3.5  million  for  the  year  ended  December  31,  2020,  which,  is

consistent with our strategy to focus on higher margin digital revenue versus our lower margin design, printing, fulfillment, and shipping legacy business.

The table below sets forth our quarterly revenues from the quarter ended December 31, 2019 through the quarter ended December 31, 2021, which reflects the trend of

revenue over the past nine fiscal quarters:

2019
Q4

2020 Quarterly Revenue

2021 Quarterly Revenue

Q1

Q2

Q3

Q4

Q1

Q2

Q3

Q4

SaaS recurring subscription
revenue
Other digital
Total digital revenue

  $ 995,000    $ 1,057,000    $ 1,274,000    $ 1,478,000    $ 1,305,000    $ 1,461,000    $ 1,601,000    $ 1,846,000    $ 1,923,000 
288,000 
  2,211,000 

510,000   
  2,356,000   

360,000   
  1,838,000   

344,000   
  1,339,000   

209,000   
  1,810,000   

406,000   
  1,680,000   

400,000   
  1,457,000   

218,000   
  1,523,000   

340,000   
  1,801,000   

Total non-digital revenue

  1,146,000   

897,000   

972,000   

  1,022,000   

576,000   

725,000   

582,000   

544,000   

495,000 

Grand total

  $ 2,485,000    $ 2,354,000    $ 2,652,000    $ 2,860,000    $ 2,099,000    $ 2,526,000    $ 2,392,000    $ 2,900,000    $ 2,706,000 

Cost of Revenue

Total cost of revenue for the year ended December 31, 2021 was $4.5 million, compared to $4.8 million for the year ended December 31, 2020. The decrease in cost of
revenue is primarily attributed to a decrease in non-digital costs offset by increased digital costs to support additional enterprise customers on the platform, increased users
within our existing customer base, and free trials associated with verbLIVE and verbMAIL.

Gross Margin

Total gross margin for the year ended December 31, 2021, was $6.0 million, compared to $5.2 million for the year ended December 31, 2020. Gross margin increased
to 57% for the year ended December 31, 2021 versus 52% in 2020. We continue to earn higher margins due to a systematic focus on our SaaS and digital business, which has a
higher margin than our non-digital business.

Operating Expenses

Research and development expenses were $12.3 million for the year ended December 31, 2021, as compared to $7.9 million for the year ended December 31, 2020.
Research and development expenses primarily consisted of fees paid to employees and vendors contracted to perform research projects and develop technology. The increase in
research and development is attributed to the development of verbLIVE, our attribution feature, PULSE, enhancements to verbCRM, our verbMail integration with Microsoft
Outlook, and our new MARKET platform.

29

 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
   
   
   
   
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
    
 
    
 
    
 
    
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
    
 
    
 
    
 
    
 
    
 
  
  
 
 
 
 
 
 
Depreciation and amortization expenses were $1.7 million for the year ended December 31, 2021, as compared to $1.5 million for the year ended December 31, 2020.

The increase is due to a full year of amortization of SoloFire intangible assets as compared to only four months in 2020.

General and administrative expenses for the year ended December 31, 2021 were $25.7 million, as compared to $20.5 million for the year ended December 31, 2020.
The  increase  in  spending  was  to  support  growth,  anticipated  product  launches,  implementation  of  NetSuite  ERP  system,  ongoing  compliance  with  Sarbanes  Oxley,  and  an
additional  eight  months  of  SoloFire  operations.  The  notable  increases  versus  the  year  ended  December  31,  2020,  were  increases  in  labor  of  $2.8  million,  marketing  and
promotion  of  $1.1  million,  professional  services  of  $0.9  million,  SoloFire  of  $0.5  million,  and  external  software  of  $0.3  million,  all  offset  by  a  decrease  in  share-based
compensation of ($0.5) million.

Other income (expense), net, for the year ended December 31, 2021 was ($0.8) million, which was attributed to interest expense of ($2.6) million, offset by a net gain
on extinguishment of a note payable of $1.1 million, change in the fair value of derivative liability of $0.6 million, and other income of $0.1 million. Other income (expense),
net, for the year ended December 31, 2020 was ($0.2) million, which was attributed to interest expense of ($0.9) million, offset by a change in the fair value of derivative
liability of $0.6 million and other income (expense), net of $0.1 million.

Use of Non-GAAP Measures - Modified EBITDA

In addition to our results under generally accepted accounting principles (“GAAP”), we present Modified EBITDA as a supplemental measure of our performance.
However, Modified EBITDA is not a recognized measurement under GAAP and should not be considered as an alternative to net income, income from operations or any other
performance measure derived in accordance with GAAP or as an alternative to cash flow from operating activities as a measure of liquidity. We define Modified EBITDA as
net income (loss), plus interest expense, depreciation and amortization, share-based compensation, financing costs and changes in fair value of derivative liability.

Management considers our core operating performance to be that which our managers can affect in any particular period through their management of the resources
that affect our underlying revenue and profit generating operations that period. Non-GAAP adjustments to our results prepared in accordance with GAAP are itemized below.
You are encouraged to evaluate these adjustments and the reasons we consider them appropriate for supplemental analysis. In evaluating Modified EBITDA, you should be
aware that in the future we may incur expenses that are the same as or similar to some of the adjustments in this presentation. Our presentation of Modified EBITDA should not
be construed as an inference that our future results will be unaffected by unusual or non-recurring items.

Net loss

Adjustments
Other income
Share-based compensation
Interest expense
Change in fair value of derivative liability
Debt extinguishment, net
Depreciation and amortization
Income tax

Total EBITDA adjustments

Modified EBITDA

Years Ended December 31,

2021

2020

$

(34,486,000)  

$

(24,956,000)

(92,000)  

5,668,000 
2,575,000 
(598,000)  
(1,112,000)  
1,677,000 
1,000 

(102,000)
6,119,000 
894,000 
(574,000)
- 
1,510,000 
1,000 

$

8,119,000 
(26,367,000)  

$

7,848,000 
(17,108,000)

The $9.3 million decrease in Modified EBITDA for the year ended December 31, 2021, compared to the same period in 2020, resulted from increased research and

development costs, higher labor related costs to support growth, increased spending for marketing and promotion, and professional services.

30

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
We present Modified EBITDA because we believe it assists investors and analysts in comparing our performance across reporting periods on a consistent basis by
excluding items that we do not believe are indicative of our core operating performance. In addition, we use Modified EBITDA in developing our internal budgets, forecasts
and strategic plan; in analyzing the effectiveness of our business strategies in evaluating potential acquisitions; and in making compensation decisions and in communications
with our board of directors concerning our financial performance. Modified EBITDA has limitations as an analytical tool, which includes, among others, the following:

● Modified EBITDA does not reflect our cash expenditures, or future requirements, for capital expenditures or contractual commitments;

● Modified EBITDA does not reflect changes in, or cash requirements for, our working capital needs;

● Modified EBITDA does not reflect future interest expense, or the cash requirements necessary to service interest or principal payments, on our debts; and

● Although depreciation and amortization are non-cash charges, the assets being depreciated and amortized will often have to be replaced in the future, and Modified

EBITDA does not reflect any cash requirements for such replacements.

Liquidity and Capital Resources

Going Concern

We  have  incurred  operating  losses  and  negative  cash  flows  from  operations  since  inception.  We  incurred  a  net  loss  of  $34,486,000  during  the  fiscal  year  ended
December 31, 2021. We also utilized cash in operations of $25,862,000 during the fiscal year ended December 31, 2021. As a result, our continuation as a going concern is
dependent  on  our  ability  to  obtain  additional  financing  until  we  can  generate  sufficient  cash  flows  from  operations  to  meet  our  obligations.  We  intend  to  continue  to  seek
additional debt or equity financing to continue our operations. Subsequent to December 31, 2021, we entered into the following financing agreements:

Equity financing:

On  January  12,  2022,  we  entered  into  a  common  stock  purchase  agreement  (the  “Common  Stock  Purchase  Agreement”)  with  Tumim  Stone  Capital  LLC  (the
“Investor”). Pursuant to the agreement, we have the right, but not the obligation, to sell to the Investor, and the Investor is obligated to purchase, up to $50,000,000 of newly
issued shares (the “Total Commitment”) of our common stock, par value $0.0001 per share (the “Common Stock”) from time to time during the term of the agreement, subject
to certain limitations and conditions. The Total Commitment is inclusive of 607,287 shares of common stock, valued at $750,000 at the time of issuance (the “Commitment
Shares”), issued to the Investor as consideration for its commitment to purchase shares of common stock under the common stock purchase agreement.

The common stock purchase agreement initially precludes us from issuing and selling more than 14,747,065 shares of its common stock, including the Commitment
Shares, which number of shares equals 19.99% of the common stock issued and outstanding immediately prior to the execution of the agreement, unless we obtain stockholder
approval to issue additional shares, or unless certain exceptions apply.

Debt financing:

On January 12, 2022, we also entered into a securities purchase agreement with three institutional investors (collectively, the “Note Holders”) providing for the sale
and issuance of an aggregate original principal amount of $6,300,000 in convertible notes due 2023 (each, a “Note,” and, collectively, the “Notes,” and such financing, the
“Note Offering”). We and the Note Holders also entered into a security agreement, dated January 12, 2022, in connection with the Note Offering, pursuant to which we granted
a security interest to the Note Holders in substantially all of its assets.

We received $6,000,000 in gross proceeds from the sale of the Notes. The Note Offering closed on January 12, 2022. The Notes bear interest of 6.0% per annum, have
an original issue discount of 5.0%, mature 12 months from the closing date, and have an initial conversion price of $3.00, subject to adjustment in certain circumstances as set
forth in the Notes.

Beginning on May 12, 2022, we are required to make nine monthly principal payments of $333,333, plus accrued interest, to the Note Holders, with the remaining

principal amount of $3,300,000, plus accrued interest, due on the maturity date.

31

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Our  consolidated  financial  statements  have  been  prepared  on  a  going  concern  basis,  which  implies  we  may  not  continue  to  meet  our  obligations  and  continue  our
operations for the next twelve months. Our continuation as a going concern is dependent upon our ability to obtain necessary debt or equity financing to continue operations
until we begin generating positive cash flow. In addition, our independent registered public accounting firm, in its report on our December 31, 2021 consolidated financial
statements, has raised substantial doubt about our ability to continue as a going concern.

There is no assurance that we will ever be profitable or that debt or equity financing will be available to us in the amounts, on terms, and at times deemed acceptable to
us, if at all. The issuance of additional equity securities by us would result in a significant dilution in the equity interests of our current stockholders. Obtaining commercial
loans, assuming those loans would be available, would increase our liabilities and future cash commitments. If we are unable to obtain financing in the amounts and on terms
deemed acceptable to us, we may be unable to continue our business, as planned, and as a result may be required to scale back or cease operations for our business, the results
of which would be that our stockholders would lose some or all of their investment. The consolidated financial statements do not include any adjustments to reflect the possible
future  effects  on  the  recoverability  and  classification  of  assets  or  the  amounts  and  classifications  of  liabilities  that  may  result  should  we  be  unable  to  continue  as  a  going
concern.

Overview

As of December 31, 2021, we had cash of $937,000. We estimate our operating expenses for the next twelve months may continue to exceed any revenue we generate,
and  we  may  need  to  raise  capital  through  either  debt  or  equity  offerings  to  continue  operations.  Due  to  market  conditions  and  the  early  stage  of  our  operations,  there  is
considerable risk that we will not be able to raise such financings at all, or on terms that are not dilutive to our existing stockholders. We can offer no assurance that we will be
able to raise such funds. If we are unable to raise the funds we require for all of our planned operations, we may be forced to reallocate funds from other planned uses and may
suffer  a  significant  negative  effect  on  our  business  plan  and  operations,  including  our  ability  to  develop  new  products  and  continue  our  current  operations.  As  a  result,  our
business may suffer, and we may be forced to reduce or discontinue operations.

On February 5, 2020, we initiated our private placement, which is for the sale and issuance of up to five million shares of our common stock at a per-share price of

$1.20, which amount represents a 20% discount to the $1.50 closing price of our common stock on that day, and is memorialized by a subscription agreement.

On March 31, 2020 we closed our private placement. In total we issued 4,237,833 shares of common stock and netted $4.4 million after fees and expenses.

On April 17, 2020, we received loan proceeds in the amount of approximately $1,218,000 under the Paycheck Protection Program (“PPP”). The PPP, established as
part of the Coronavirus Aid, Relief and Economic Security Act, provides for loans to qualifying businesses for amounts up to 2.5 times of the average monthly payroll expenses
of  the  qualifying  business.  The  loans  and  accrued  interest  are  forgivable  after  eight  weeks  as  long  as  the  borrower  uses  the  loan  proceeds  for  eligible  purposes,  including
payroll, benefits, rent and utilities, and maintains its payroll levels. The amount of loan forgiveness will be reduced if the borrower terminates employees or reduces salaries
during the eight-week period. Subsequent to December 31, 2020 the entire note and accrued interest was forgiven.

On July 24, 2020, we concluded our public offering pursuant to a registration statement on Form S-1 (File No. 333-239055) and issued and sold 12,545,453 shares of
common stock (which included 1,636,363 shares of common stock sold pursuant to the exercise by the underwriters of an overallotment option). The net proceeds to us, after
deducting the underwriting discounts and commissions and direct offering expenses was $12,337,000.

On March 15, 2021 we completed a registered direct offering with institutional investors for the purchase and sale of 9,375,000 shares of common stock at a purchase

price of $1.60 per share. Net proceeds were approximately $14,129,000.

In August 2021 and November 2021, we entered into two separate at-the-market issuance sales agreements (the “August 2021 ATM” and the “November 2021 ATM”,
respectively) with Truist Securities, Inc., pursuant to our Registration Statement on Form S-3 (File No. 333-252167). The August 2021 ATM was terminated in October 2021.
In  January  2022,  the  aggregate  offering  price  of  the  shares  of  our  common  stock  that  may  be  sold  under  the  November  2021  ATM  was  reduced  from  $30,000,000  to
$7,300,000. The August 2021 and November 2021 ATM offerings are a follow-on offering of securities utilized by us in order to raise capital over a period of time. In an ATM
offering, we sell newly issued shares into the trading market through our designated sales agent at prevailing market prices. Net proceeds were approximately $7,937,000.

32

 
 
 
 
 
 
 
 
 
 
 
 
The following is a summary of our cash flows from operating, investing, and financing activities for the years ended December 31, 2021 and 2020:

Cash used in operating activities
Cash used in investing activities
Cash provided by financing activities
Increase/(decrease) in cash

Cash Flows – Operating

Years Ended December 31,

2021

2020

  $

  $

(25,862,000)   $
(2,263,000)  
27,247,000   

(878,000)   $

(16,294,000)
(88,000)
17,214,000 
832,000 

For the year ended December 31, 2021, our cash flows used in operating activities amounted to $25.9 million, compared to cash used for the year ended December 31,
2020 of $16.3 million. The change is attributed to investment in future growth of the business, product development, inclusion of a full year of SoloFire operating expenses,
professional  services,  a  change  in  accounts  receivable  of  ($1.2)  million,  a  change  in  deferred  incentive  compensation  of  ($0.5)  million,  a  change  in  other  assets  of  ($0.2)
million,  and  a  change  in  operating  lease  liability  of  ($0.2)  million.  These  were  offset  by  changes  in  deferred  revenue  and  customer  deposits  of  $0.9  million,  a  change  in
accounts payable, accrued expenses, and accrued interest of $0.4 million and a change in prepaid expenses and other current assets of $0.4 million, compared to December 31,
2020.

Cash Flows – Investing

For the year ended December 31, 2021, our cash flows used from investing activities amounted to $2,263,000, which was primarily attributed to capitalized software
development  costs  of  $2,248,000.  For  the  year  ended  December  31,  2020,  our  cash  flows  used  from  investing  activities  were  $88,000,  which  was  primarily  attributed  to
property and equipment purchases of $317,000, offset by $229,000 of cash acquired from the acquisition of SoloFire.

Cash Flows – Financing

Our cash provided by financing activities for the year ended December 31, 2021 amounted to $27.2 million, which represented $22.1 million of net proceeds from the
issuance of shares of our common stock, proceeds from warrant exercises of $2.8 million, advances, net of repayments, on future receipts of $1.6 million, and proceeds from
option exercises of $0.8 million, all offset by a ($15,000) payment for debt issuance costs. Our cash provided by financing activities for the year ended December 31, 2020
amounted to $17.2 million, which represented $16.8 million of net proceeds from the issuance of shares of our common stock, proceeds from warrant exercises of $2.2 million,
a paycheck protection program loan of $1.2 million, advances on future receipts of $728,000, and an economic injury disaster loan of $150,000, all offset by ($1.9) million of
an acquisition note payable for SoloFire, ($1.8) million of payments against advances on future receipts, a ($100,000) principal payment on related party debt.

Notes Payable – Related Parties

We had the following related parties notes payable as of December 31, 2021:

Note

Issuance Date

Maturity Date

Interest Rate

Original Borrowing    

  December 1, 2015
  December 1, 2015
  April 4, 2016

Note (A)
Note (B)
Note (C)
Total notes payable – related parties, net
Non-current
Current

February 8, 2023

  April 1, 2017
June 4, 2021

$

12.0% 
12.0% 
12.0% 

1,249,000   
112,000   
343,000   

Balance at December
31, 2021

$

$

725,000 
- 
40,000 
765,000 
(725,000)
40,000 

33

 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
    
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
  
 
 
    
 
 
 
  
 
 
    
 
(A) On December 1, 2015, we issued a convertible note payable to Mr. Rory J. Cutaia, our majority stockholder and Chief Executive Officer, to consolidate all loans and
advances made by Mr. Cutaia to the Company as of that date. The note bears interest at a rate of 12% per annum, secured by the Company’s assets, and matured on
February  8,  2021,  as  amended.  A  total  of  30%  of  the  original  note  balance  or  $375,000  was  convertible  to  common  stock  and  was  converted  in  2018  while  the
remaining  note  balance  of  $825,000  is  not  convertible.  During  the  year  ended  December  31,  2020,  we  made  payments  of  $100,000.  On  February  25,  2021,  we
extended the note to February 8, 2023 with no changes to the other terms of the note agreement. On May 19, 2021, the Board approved the ability to convert the note
into equity at the discretion of the holder. The conversion price is the fair market value of our common stock on the day of conversion. As of December 31, 2021, the
outstanding balance of the note amounted to $725,000.

(B) On December 1, 2015, we issued a note payable to a former member of our board of directors, in the amount of $112,000 representing unpaid consulting fees as of
November 30, 2015. The note is unsecured, bears interest rate of 12% per annum, and matured in April 2017. As of December 31, 2021, the outstanding principal
balance of the note was $0.

(C) On April 4, 2016, we issued a convertible note to Mr. Cutaia, in the amount of $343,000, to consolidate all advances made by Mr. Cutaia to the Company during the
period December 2015 through March 2016. A total of 30% of the original note balance or $103,000 was convertible to common stock and was converted in 2018
while  the  remaining  note  balance  of  $240,000  is  not  convertible.  The  note,  as  amended,  bears  interest  at  a  rate  of  12%  per  annum,  is  secured  by  our  assets,  and
matured on June 4, 2021. On May 19, 2021, the Board approved the ability to convert the note into equity at the discretion of the holder. The conversion price is the
fair market value of the Company’s common stock on the day of conversion. On May 19, 2021, $200,000 was converted into 194,175 shares of common stock. The
conversion price was $1.03 that was the closing price of the Company’s common stock on the day of conversion. As of December 31, 2021, the outstanding balance of
the note amounted to $40,000.

During the year ended December 31, 2021, we recorded total interest expense of $111,000 pursuant to the terms of the notes, paid $312,000 of principal on notes (B)
and (C), and paid $135,000 of interest.

Deferred Incentive Compensation

Note

Issuance Date

Maturity Date

Balance at 
December 31, 2021

  December 23, 2019
  December 23, 2019
  December 23, 2019
  December 23, 2019

Rory J. Cutaia (A)
Rory J. Cutaia (B)
Jeff Clayborne (A)
Jeff Clayborne (B)
Total deferred compensation payable – related parties, net
Non-current
Current

50% on January 10, 2021, 50% on January 10, 2022
50% on January 10, 2021, 50% on January 10, 2022
50% on January 10, 2021, 50% on January 10, 2022
50% on January 10, 2021, 50% on January 10, 2022

$

$

215,000 
161,000 
63,000 
82,000 
521,000 
- 
521,000 

(A) On December 23, 2019, we awarded Rory Cutaia, our Chief Executive Officer and Jeff Clayborne, our former Chief Financial Officer annual incentive compensation of
$430,000 and $125,000, respectively, for services rendered. We have determined that it is in our best interest and in the best interest of our stockholders to defer payments
to Messrs. Cutaia and Clayborne. 50% of the annual incentive compensation was paid on January 10, 2021, and the remaining 50% on January 20, 2022. See Note 22 in the
consolidated financial statements for subsequent events.

During the  year  ended  December  31,  2021,  the  Company  paid  $278,000  of  the  outstanding  balance.  As  of  December  31,  2021,  the  outstanding  balance  amounted  to
$278,000.

34

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(B) On December 23, 2019, we awarded Rory Cutaia, our Chief Executive Officer and Jeff Clayborne, our former Chief Financial Officer a bonus for the successful up-listing
to The Nasdaq Capital Market and the acquisition of Verb Direct totaling $324,000 and $163,000, respectively. We have determined that it is in our best interest and in the
best interest of our stockholders to defer payments to Messrs. Cutaia and Clayborne. 50% of the annual incentive compensation was paid on January 10, 2021, and the
remaining 50% on January 20, 2022. See Note 22 in the consolidated financial statements for subsequent events.

During the year ended December 31, 2021, we paid $243,000 of the outstanding balance. As of December 31, 2021, the outstanding balance amounted to $243,000.

Advances on Future Receipts

We had the following advances on future receipts as of December 31, 2021:

Note

Issuance Date

Maturity Date

Interest 
Rate

Original Borrowing    

Balance at 
December 31, 2021  

Note A
Note B
Note C
Total
Debt discount
Net

October 29, 2021
October 29, 2021
December 23, 2021

April 28, 2022
July 25, 2022
June 22, 2022

5% 
28% 
5% 

$

$

2,120,000   
3,808,000   
689,000   
6,617,000   

$

$

1,299,000 
2,993,000 
689,000 
4,981,000 
(800,000)
4,181,000 

(A) On  October  29,  2021,  the  Company  received  secured  advances  from  an  unaffiliated  third  party  totaling  $2,015,000  for  the  purchase  of  future  receipts/revenues  of
$2,120,000. Pursuant to the terms of the agreement the unaffiliated third-party will auto withdraw an average of $353,000 from the Company’s operating account each
month. The term of the agreement extends until the advances are paid in full. The notes did not bear any interest, however, the interest was imputed at a rate of 5% based
on the face value of the notes and the proceeds received. As a result, the Company recorded a liability of $2,120,000 to account for the future receipts sold and a debt
discount of $105,000 to account for the difference between the future receipts sold and the cash received. The debt discount was amortized over the term of the agreement. 

(B) On  October  29,  2021,  the  Company  received  secured  advances  from  an  unaffiliated  third  party  totaling  $2,744,000  for  the  purchase  of  future  receipts/revenues  of
3,808,000. Pursuant to the terms of the agreement the unaffiliated third-party will auto withdraw an aggregate  of  $19,040  from  the  Company’s  operating  account  each
banking day. The term of the agreement extends until the advances are paid in full. The notes did not bear any interest, however, the interest was imputed at a rate of 28%
based on the face value of the note and the proceeds received. These advances are secured by the Company’s tangible and intangible assets. As a result, the Company
recorded a liability of $3,808,000 to account for the future receipts sold and a debt discount of $1,064,000 to account for the difference between the future receipts sold and
the cash received. The debt discount is being amortized over the term of the agreement using the effective interest rate method.

(C) On  December  23,  2021,  the  Company  received  secured  advances  from  an  unaffiliated  third  party  totaling  $651,000  for  the  purchase  of  future  receipts/revenues  of
$689,000.  Pursuant  to  the  terms  of  the  agreement  the  unaffiliated  third-party  will  auto  withdraw  an  average  of  $115,000  from  the  Company’s  operating  account  each
month. The term of the agreement extends until the advances are paid in full. The notes did not bear any interest, however, the interest was imputed at a rate of 5% based
on  the  face  value  of  the  notes  and  the  proceeds  received.  As  a  result,  the  Company  recorded  a  liability  of  $689,000  to  account  for  the  future  receipts  sold  and  a  debt
discount  of  $38,000  to  account  for  the  difference  between  the  future  receipts  sold  and  the  cash  received.  The  debt  discount  is  being  amortized  over  the  term  of  the
agreement.

35

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
    
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
Critical Accounting Policies

Our financial statements have been prepared in accordance with GAAP, which require that we make certain assumptions and estimates that affect the reported amounts

of assets and liabilities at the date of the financial statements and the reported amounts of net revenue and expenses during each reporting period.

Use of Estimates

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets
and liabilities at the date of the financial statements, and the reported amounts of revenues and expenses during the reported periods. Significant estimates include assumptions
made for reserves of uncollectible accounts receivable, assumptions made in valuing assets acquired in business combinations, impairment testing of goodwill and other long-
lived  assets,  the  valuation  allowance  for  deferred  tax  assets,  assumptions  used  in  valuing  derivative  liabilities,  assumptions  used  in  valuing  share-based  compensation,  and
accruals for potential liabilities. Amounts could materially change in the future.

Revenue Recognition

The  Company  derives  its  revenue  primarily  from  providing  application  services  through  the  SaaS  application,  digital  marketing  and  sales  support  services.  The

Company also derives revenue from the sale of customized print products and training materials, branded apparel, and digital tools, as demanded by its customers. 

The Company recognizes revenue in accordance with Financial Accounting Standard Board’s (“FASB”) ASC 606, Revenue from Contracts with Customers (“ASC
606”). ASC 606 creates a five-step model that requires entities to exercise judgment when considering the terms of contract(s), which includes (1) identifying the contract(s) or
agreement(s) with a customer, (2) identifying our performance obligations in the contract or agreement, (3) determining the transaction price, (4) allocating the transaction price
to the separate performance obligations, and (5) recognizing revenue as each performance obligation is satisfied.

A description of our principal revenue generating activities is as follows:

1. Digital Revenue, which is divided into two main categories:

a. SaaS recurring  digital  revenue  based  on  contract-based  subscriptions  to  our  verb  app  products  and  platform  services  which  include  verbCRM,  verbLEARN,

verbLIVE, verbTEAMS, and verbPULSE. The revenue is recognized straight-line over the subscription period.

b. Non-SaaS, non-recurring digital revenue, which is revenue generated by the use of our app products and in-app purchases, such as sampling and other services
obtained through the app. The revenue for samples is recognized upon completion and shipment, while the design fees are recognized when the service has been
rendered and the app is delivered to the customer.

2. Non-digital revenue, which is revenue we generate from non-app, non-digital sources through ancillary services we provide as an accommodation to our clients and
customers. These services, which we now outsource to a strategic partner as part of a cost reduction plan we instituted in  2020,  includes  design,  printing  services,
fulfillment and shipping services. The revenue is recognized upon completion and shipment of products or fulfillment to the customer.

Derivative Financial Instruments

The  Company  evaluates  its  financial  instruments  to  determine  if  such  instruments  are  derivatives  or  contain  features  that  qualify  as  embedded  derivatives.  For
derivative financial instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is then re-valued at each reporting date,
with changes in the fair value reported in the consolidated statements of operations. The classification of derivative instruments, including whether such instruments should be
recorded as liabilities or as equity, is evaluated at the end of each reporting period. Derivative instrument liabilities are classified in the balance sheet as current or non-current
based on whether or not net-cash settlement of the derivative instrument could be required within 12 months of the balance sheet date.

We  use  Level  2  inputs  for  our  valuation  methodology  for  the  derivative  liabilities  as  their  fair  values  were  determined  by  using  a  Binomial  pricing  model.  Our
derivative liabilities are adjusted to reflect fair value at each period end, with any increase or decrease in the fair value being recorded in results of operations as adjustments to
fair value of derivatives.

Share-Based Compensation

The Company issues stock options and warrants, shares of common stock and restricted stock units as share-based compensation to employees and non-employees.
The  Company  accounts  for  its  share-based  compensation  in  accordance  with  FASB  ASC  718,  Compensation  –  Stock  Compensation.  Share-based  compensation  cost  is
measured at the grant date, based on the estimated fair value of the award, and is recognized as expense over the requisite service period. The fair value of restricted stock units
is  determined  based  on  the  number  of  shares  granted  and  the  quoted  price  of  our  common  stock  and  is  recognized  as  expense  over  the  service  period.  Recognition  of
compensation expense for non-employees is in the same period and manner as if the Company had paid cash for services.

36

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Goodwill

In accordance with FASB ASC 350, Intangibles-Goodwill and Other, we review goodwill and indefinite lived intangible assets for impairment at least annually or
whenever events or circumstances indicate a potential impairment. Our impairment testing is performed annually at December 31 (our fiscal year end). Impairment of goodwill
and indefinite lived intangible assets is determined by comparing the fair value of our reporting units to the carrying value of the underlying net assets in the reporting units. If
the fair value of a reporting unit is determined to be less than the carrying value of its net assets, goodwill is deemed impaired and an impairment loss is recognized to the
extent that the carrying value of goodwill exceeds the difference between the fair value of the reporting unit and the fair value of its other assets and liabilities.

Intangible Assets

We  have  certain  intangible  assets  that  were  initially  recorded  at  their  fair  value  at  the  time  of  acquisition.  The  finite-lived  intangible  assets  consist  of  developed
technology and customer contracts. Indefinite-lived intangible assets consist of domain names. Intangible assets with finite useful lives are amortized using the straight-line
method over their estimated useful life of five years.

We review all finite lived intangible assets for impairment when circumstances indicate that their carrying values may not be recoverable. If the carrying value of an

asset group is not recoverable, we recognize an impairment loss for the excess carrying value over the fair value in our consolidated statements of operations.

Recently Issued Accounting Pronouncements

For a summary of our recent accounting policies, please refer to Note 2, Summary of Significant Accounting Policies and Supplemental Disclosures, of the Notes to

Financial Statements commencing on page F-14 of this Annual Report for management’s discussion as to the impact of recent accounting pronouncements.

ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Not applicable.

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

Reference is made to the financial statements, which begin on page F-1 of this Annual Report.

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE

None.

ITEM 9A. CONTROLS AND PROCEDURES

Evaluation of Disclosure Controls and Procedures

We maintain disclosure controls and procedures as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act, that are designed to ensure that information
required  to  be  disclosed  in  our  reports  under  the  Exchange  Act,  is  recorded,  processed,  summarized,  and  reported  within  the  time  periods  specified  in  the  SEC’s  rules  and
forms,  and  that  such  information  is  accumulated  and  communicated  to  our  management,  including  our  principal  executive  officer  and  our  principal  financial  officer,  as
appropriate, to allow timely decisions regarding required disclosure.

We  carried  out  an  evaluation  under  the  supervision  and  with  the  participation  of  our  management,  including  our  principal  executive  officer  and  principal  financial
officer, of the effectiveness of our disclosure controls and procedures (as defined in Rule 13a-15(e) and 15d- 15(e) under the Exchange Act) as of December 31, 2021. Based on
this evaluation, our principal executive officer and principal financial officer concluded that our disclosure controls and procedures were effective as of December 31, 2021.

37

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Management’s Annual Report on Internal Control over Financial Reporting

Our  management  is  responsible  for  establishing  and  maintaining  adequate  internal  control  over  our  financial  reporting  (as  defined  in  Rule  13a-15(f)  under  the
Exchange Act). Internal control over financial reporting is a process, including policies and procedures, designed to provide reasonable assurance regarding the reliability of
financial  reporting  and  the  preparation  of  financial  statements  for  external  reporting  purposes  in  accordance  with  U.S.  generally  accepted  accounting  principles.  Our
management  assessed  our  internal  control  over  financial  reporting  using  the  criteria  in  Internal  Control  —  Integrated  Framework  (2013),  issued  by  the  Committee  of
Sponsoring  Organizations  of  the  Treadway  Commission  (“COSO”).  Our  system  of  internal  control  over  financial  reporting  is  designed  to  provide  reasonable  assurance
regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles.
Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements.

Based on the results of our evaluation, our management has concluded that our internal control over financial reporting was effective as of December 31, 2021 to
provide  reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of  financial  statements  for  external  reporting  purposes  in  accordance  with
generally accepted accounting principles.

Changes in Internal Control over Financial Reporting

There were no additional changes in our internal control over financial reporting (as defined in Rules 13a-15(f) and 15d-15(f) under the Exchange Act) during the year

ended December 31, 2021 that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

Inherent Limitations on the Effectiveness of Controls

Management does not expect that our disclosure controls and procedures or our internal control over financial reporting will prevent or detect all errors and all fraud.
A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control systems are met. Further,
the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the
inherent limitations in a cost-effective control system, no evaluation of internal control over financial reporting can provide absolute assurance that misstatements due to error
or fraud will not occur or that all control issues and instances of fraud, if any, have been or will be detected.

These inherent limitations include the realities that judgments in decision-making can be faulty and that breakdowns can occur because of a simple error or mistake.
Controls can also be circumvented by the individual acts of some persons, by collusion of two or more people, or by management override of the controls. The design of any
system of controls is based in part on certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its
stated goals under all potential future conditions. Projections of any evaluation of controls effectiveness to future periods are subject to risks. Over time, controls may become
inadequate because of changes in conditions or deterioration in the degree of compliance with policies or procedures.

ITEM 9B. OTHER INFORMATION

As further discussed in the Company’s Form 8K filed with the Securities and Exchange Commission on January 24, 2022, Mr. Salman H. Khan was appointed as the
Company’s  Interim  Chief  Financial  Officer.  On  March  30,  2022,  the  Company’s  Board  of  Directors  approved  Mr.  Khan’s  appointment  as  the  Company’s  permanent  Chief
Financial Officer. In connection with this appointment as the Company’s Chief Financial Officer, the Company has agreed to provide Mr. Khan the following compensation: (1)
annual base salary of $250,000 and (2) 300,601 restricted shares of the Company’s common stock granted, 75,150 of which shall vest on March 30, 2023, 75,150 of which shall
vest on March 30, 2024, 75,150 of which shall vest on March 30, 2025, and 75,151 of which shall vest on March 30, 2026. Mr. Khan will also be eligible to receive an annual
performance bonus of up to 50% of his base salary.

ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

PART III

The information required by this item is incorporated by reference from our proxy statement for the 2022 Annual Meeting, which will be filed with the SEC within

120 days of the fiscal year ended December 31, 2021 (the “2022 Proxy Statement”).

ITEM 11. EXECUTIVE COMPENSATION

The information required by this item is incorporated by reference from our 2022 Proxy Statement.

38

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS

The information required by this item is incorporated by reference from our 2022 Proxy Statement.

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE

The information required by this item is incorporated by reference from our 2022 Proxy Statement.

ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES

The information required by this item is incorporated by reference from our 2022 Proxy Statement.

PART IV

ITEM 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES

(a)(1) Financial Statements

Reference is made to the financial statements attached beginning on page F-2 of this Annual Report.

Report of Independent Registered Public Accounting Firms PCAOB ID NO: 572

Consolidated Balance Sheets

Consolidated Statements of Operations

Consolidated Statements of Changes in Stockholders’ Equity

Consolidated Statements of Cash Flows

Notes to Consolidated Financial Statements

(a)(2) Financial Statement Schedules

None.

(a)(3) Exhibits

Reference is made to the exhibits listed on the Index to Exhibits.

ITEM 16. FORM 10-K SUMMARY

None.

39

Page

F-1

F-2

F-3

F-4

F-6

F-7

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Stockholders and the Board of Directors
Verb Technology Company, Inc.

Opinion on the Financial Statements

We  have  audited  the  accompanying  consolidated  balance  sheets  of  Verb  Technology  Company,  Inc.  (the  “Company”)  as  of  December  31,  2021  and  2020,  the  related
consolidated  statements  of  operations,  changes  in  stockholders’  equity,  and  cash  flows  for  the  years  then  ended,  and  the  related  notes  (collectively  referred  to  as  the
“consolidated financial statements”). In our opinion, the consolidated financial statements present fairly, in all material respects, the financial position of the Company as of
December 31, 2021 and 2020, and the results of its operations and its cash flows for the years then ended, in conformity with accounting principles generally accepted in the
United States of America.

Going Concern

The  accompanying  consolidated  financial  statements  have  been  prepared  assuming  that  the  Company  will  continue  as  a  going  concern.  As  discussed  in  Note  1  to  the
consolidated financial statements, the Company has incurred recurring operating losses and used cash in operations since inception. These matters raise substantial doubt about
the Company’s ability to continue as a going concern. Management’s plans in regard to these matters are also described in Note 1 to the financial statements. The consolidated
financial statements do not include any adjustments that might result from the outcome of this uncertainty.

Basis for Opinion

These  consolidated  financial  statements  are  the  responsibility  of  the  Company’s  management.  Our  responsibility  is  to  express  an  opinion  on  the  Company’s  consolidated
financial statements based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (“PCAOB”) and are
required  to  be  independent  with  respect  to  the  Company  in  accordance  with  the  U.S.  federal  securities  laws  and  the  applicable  rules  and  regulations  of  the  Securities  and
Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about
whether the consolidated financial statements are free of material misstatement, whether due to error or fraud. The Company is not required to have, nor were we engaged to
perform, an audit of its internal control over financial reporting. As part of our audits we are required to obtain an understanding of internal control over financial reporting but
not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.

Our audits included performing procedures to assess the risks of material misstatement of the consolidated financial statements, whether due to error or fraud, and performing
procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our
audits also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial
statements. We believe that our audits provide a reasonable basis for our opinion.

Critical Audit Matter

The critical audit matter communicated below is a matter arising from the current period audit of the consolidated financial statements that was communicated or required to be
communicated  to  the  audit  committee  and  that  (1)  relates  to  accounts  or  disclosures  that  are  material  to  the  consolidated  financial  statements  and  (2)  involved  especially
challenging, subjective, or complex judgments. The communication of critical audit matters does not alter in any way our opinion on the consolidated financial statements,
taken as a whole, and we are not, by communicating the critical audit matter below, providing a separate opinion on the critical audit matters or on the accounts or disclosures
to which it relates.

Goodwill Impairment Assessment

As  described  in  Note  6  to  the  consolidated  financial  statements,  the  Company’s  consolidated  goodwill  balance  was  $19,764,000  as  of  December  31,  2021.  Management
conducts its goodwill impairment testing on an annual basis as of December 31 or whenever events or circumstances indicate that the carrying value of a reporting unit may
exceed its fair value. If the carrying amount of the Company, as a sole reporting unit, including goodwill, exceeds its fair value, an impairment loss is recognized in an amount
equal  to  that  excess  up  to  that  amount  of  the  recorded  goodwill.  Based  on  the  results  of  the  quantitative  impairment  test  performed  for  its  reporting  unit,  management
determined that its goodwill is not impaired. Management primarily uses discounted cash flow methods to estimate the fair value, which require the use of significant estimates
and assumptions, including future revenues, projected margins and capital spending, terminal growth rates, and discount rates.

We identified the evaluation of goodwill impairment assessment as a critical audit matter because of the significant judgment by management when determining the fair value
of the reporting unit. This required a high degree of auditor judgment and increased auditor effort in auditing such assumptions.

The primary procedures we performed to address this critical audit matter included: (i) obtained an understanding of management’s process for developing the fair value of the
reporting unit, (ii) evaluated the appropriateness of the discounted cash flow models utilized, (iii) tested the completeness and accuracy of underlying data used in the models,
(iv)  performed  an  independent  market  corroboration  calculation,  and  (iv)  evaluated  the  significant  assumptions  used  by  management  related  to  its  projections  of  future
revenues, projected margins and capital spending, terminal growth rates, and discount rates used in discounted cash flow models. Evaluating management’s assumptions related
to future revenues and projected margins and capital spending involved evaluating whether the assumptions used by management were reasonable considering the current and
past performance of the reporting unit, third-party industry data, and whether these assumptions were consistent with evidence obtained in other areas of the audit.

We have served as the Company’s auditor since 2017.

/s/ Weinberg & Company, P.A.
Los Angeles, California
March 31, 2022

F-1

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
VERB TECHNOLOGY COMPANY, INC.
CONSOLIDATED BALANCE SHEETS

As of December 31,

2021

2020

$

$

$

$

937,000 
1,382,000 
28,000 
847,000 
3,194,000 

4,348,000 
702,000 
2,177,000 
3,953,000 
19,764,000 
293,000 

34,431,000 

$

$

3,751,000 
3,500,000 
1,209,000 
4,181,000 
40,000 
521,000 
592,000 
986,000 
3,155,000 

1,815,000 
919,000 
34,000 
900,000 
3,668,000 

- 
862,000 
2,730,000 
5,153,000 
20,060,000 
69,000 

32,542,000 

2,566,000 
2,645,000 
822,000 
110,000 
1,077,000 
521,000 
596,000 
272,000 
8,266,000 

17,935,000 

16,875,000 

ASSETS

Current assets

Cash
Accounts receivable, net
Inventory, net
Prepaid expenses and other current assets

Total current assets

Capitalized software development costs
Property and equipment, net
Operating lease right-of-use assets
Intangible assets, net
Goodwill
Other assets

Total assets

LIABILITIES AND STOCKHOLDERS’ EQUITY

Current liabilities

Accounts payable
Accrued expenses
Accrued officers’ salary
Advances on future receipts, net
Notes payable - related party
Deferred incentive compensation to officers, current
Operating lease liabilities, current
Contract liabilities
Derivative liability

Total current liabilities

Long-term liabilities

Notes payable, non-current
Notes payable - related party, non-current
Deferred incentive compensation to officers, non-current
Operating lease liabilities, non-current

Total liabilities

Commitments and contingencies (Note 21)

Stockholders’ equity

Preferred stock, $0.0001 par value, 15,000,000 shares authorized: 
Series A Convertible Preferred Stock, 6,000 shares authorized; 0 and 2,006 issued and outstanding as
of December 31, 2021 and 2020
Class A units, 100 shares issued and authorized as of December 31, 2021 and 2020
Class B units, 2,642,159 shares authorized, 0 and 2,642,159 issued and outstanding as of December 31,
2021 and 2020
Common stock, $0.0001 par value, 200,000,000 shares authorized, 72,942,948 and 47,795,009 shares
issued and outstanding as of December 31, 2021 and 2020

Additional paid-in capital
Accumulated deficit

Total stockholders’ equity

Total liabilities and stockholders’ equity

$

34,431,000 

$

The accompanying notes are an integral part of these consolidated financial statements

F-2

150,000 
725,000 
- 
2,299,000 
21,109,000 

- 
- 

- 

7,000 
129,342,000 
(116,027,000)  

13,322,000 

1,458,000 
- 
521,000 
2,943,000 
21,797,000 

- 
- 

3,065,000 

5,000 
89,216,000 
(81,541,000)

10,745,000 

32,542,000 

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
  
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
VERB TECHNOLOGY COMPANY, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS

Years Ended December 31,

2021

2020

Revenue

Digital revenue
SaaS recurring subscription revenue
Other digital
Total digital revenue

Non-digital revenue
Design, printing, fulfillment, and shipping

 Total revenue

Cost of revenue

Digital
Non-digital

Total cost of revenue

Gross margin

Operating expenses

Research and development
Depreciation and amortization
General and administrative

Total operating expenses

Loss from operations

Other income (expense), net

Other income, net
Interest expense
Change in fair value of derivative liability
Debt extinguishment, net

Total other expense, net

Loss before income tax

Income tax

Net loss

Deemed dividend to Series A preferred stockholders

Net loss to common stockholders

Loss per share – basic and diluted
Weighted average number of common shares outstanding – basic and diluted

$

$

$

$

6,831,000 
1,347,000 
8,178,000 

2,346,000 

10,524,000 

2,249,000 
2,255,000 
4,504,000 

6,020,000 

12,345,000 
1,677,000 
25,710,000 
39,732,000 

5,114,000 
1,384,000 
6,498,000 

3,467,000 

9,965,000 

1,416,000 
3,385,000 
4,801,000 

5,164,000 

7,933,000 
1,510,000 
20,458,000 
29,901,000 

(33,712,000)  

(24,737,000)

92,000 
(2,575,000)  
598,000 
1,112,000 
(773,000)  

102,000 
(894,000)
574,000 
- 
(218,000)

(34,485,000)  

(24,955,000)

1,000 

(34,486,000)  

(348,000)  

(34,834,000)  

(0.55)  

63,324,440 

$

$

1,000 

(24,956,000)

(3,951,000)

(28,907,000)

(0.80)
36,012,395 

The accompanying notes are an integral part of these consolidated financial statements

F-3

 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
  
 
 
  
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
VERB TECHNOLOGY COMPANY, INC.
CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS’ EQUITY
For the Years Ended December 31, 2021 and 2020

Balance at December 31, 2020
Sale of common stock from public offering
Issuance of common stock from warrant
exercise
Issuance of common stock from option
exercise
Fair value of common shares issued upon
conversion of note payable – related party
Fair value of common shares issued to settle
lawsuit
Conversion of Series A preferred to common
stock
Fair value of shares issued to Series A
preferred stockholders – deemed dividend
Fair value of common shares issued for
services
Fair value of vested restricted stock awards
Fair value of vested stock options and warrants 
Extinguishment of derivative liability upon
exercise of warrants
Fair value of common shares issued to settle
accounts payable and accrued expenses
Fair value of warrants issued to officer to
modify note payable
Conversion  of  Class  B  Units  to  common
shares
Net loss
Balance at December 31, 2021

Preferred Stock

Class A Units

Class B Units

Common Stock

  Shares  
  2,006 
- 

  Amount  
- 
  $
            - 

  Shares  
100 
- 

  Amount
  $

- 
              - 

Shares
  2,642,159 
- 

Amount
  $ 3,065,000 
- 

Shares
  47,795,009 
  14,076,696 

  Amount 
  $ 5,000 
  2,000 

Additional
Paid-in
Capital
  $ 89,216,000 
22,064,000 

  Accumulated  
Deficit

Total

  $ (81,541,000)   $ 10,745,000 
  22,066,000 
- 

- 

- 

- 

- 

  (2,006)  

- 

- 
- 
- 

- 

- 

- 

- 
- 
- 

  $

- 

- 

- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

- 
- 
100 

  $

- 

- 

- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

2,254,411 

676,715 

194,175 

600,000 

1,978,728 

- 

1,344,499 
1,177,378 
- 

- 

203,178 

- 

- 

- 

- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

2,784,000 

802,000 

200,000 

678,000 

348,000 

(348,000)  

2,188,000 
1,627,000 
1,596,000 

4,513,000 

322,000 

287,000 

- 

- 

- 

- 

- 

- 

- 
- 
- 

- 

- 

- 

2,784,000 

802,000 

200,000 

678,000 

348,000 

(348,000)

2,188,000 
1,627,000 
1,596,000 

4,513,000 

322,000 

287,000 

  (2,642,159)  

(3,065,000)  

- 
- 

  $

- 
- 

2,642,159 
- 
  72,942,948 

- 
- 
  $ 7,000 

3,065,000 
- 
  $ 129,342,000 

F-4

- 

- 
  (34,486,000)
  $ (116,027,000)   $ 13,322,000

(34,486,000)  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Preferred Stock

Class A

Class B

Common Stock

  Shares  

  Amount

  Shares  

Amount

Shares

  Amount

Shares

  Amount  

 Additional  
Paid-in
  Capital

  Accumulated  
Deficit

Total

Balance at December 31, 2019

  4,396 

  $                  - 

        - 

  $

- 

- 

  $

Sale of common stock from private
placement
Sale of common stock from public offering  
Issuance of common stock from warrant
exercise
Fair value of warrants issued to Series A
Preferred stockholders treated as a deemed
dividend
Conversion of Series A Preferred to
common stock
Fair value of common shares issued for
services
Fair value of vested restricted stock awards  
Fair value of vested stock options and
warrants
Extinguishment of derivative liability
Class A units issued upon incorporation of
Verb Acquisition Co.
Fair value of Class B units issued for the
acquisition of Ascend Certification
Net loss
Balance at December 31, 2020

- 
- 

- 

- 

  (2,390)  

- 
- 

- 
- 

- 

- 
- 
  2,006 

  $

- 
- 

- 

- 

- 

- 
- 

- 
- 

- 

- 
- 
- 

- 
- 

- 

- 

- 

- 
- 

- 
- 

100 

- 
- 
100 

  $

- 
                   - 

- 

- 

- 

- 
- 

- 
- 

- 

- 
- 
- 

- 

- 
- 

- 

- 

- 

- 
- 

- 
- 

- 

  24,496,197 

  $ 2,000 

  $ 68,028,000 

  $ (56,585,000)   $ 11,445,000 

4,237,833 
  12,545,453 

  1,000 
  2,000 

4,443,000 
  12,335,000 

1,965,594 

- 

1,768,909 

1,007,583 
1,773,440 

- 
- 

- 

- 

- 

- 

- 
- 

- 
- 

- 

2,165,000 

(3,951,000)  

- 

1,190,000 
2,870,000 

1,977,000 
159,000 

- 

- 
- 

- 

- 

- 

- 
- 

- 
- 

- 

4,444,000 
  12,337,000 

2,165,000 

(3,951,000)

- 

1,190,000 
2,870,000 

1,977,000 
159,000 

- 

- 
- 

- 

- 

- 

- 
- 

- 
- 

- 

  2,642,159 
- 
  2,642,159 

  3,065,000 
- 
  $ 3,065,000 

- 
- 
  47,795,009 

- 
- 
  $ 5,000 

- 
- 
  $ 89,216,000 

- 

3,065,000 
  (24,956,000)
  $ (81,541,000)   $ 10,745,000 

(24,956,000)  

The accompanying notes are an integral part of these consolidated financial statements

F-5

 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
VERB TECHNOLOGY COMPANY, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS

Operating Activities:
Net loss
Adjustments to reconcile net loss to net cash used in operating activities:

Share-based compensation
Financing costs
Amortization of debt discount
Change in fair value of derivative liability
Debt extinguishment costs, net
Depreciation and amortization
Amortization of operating lease right-of-use assets
Allowance for inventory
Gain on disposal of property and equipment
Allowance for doubtful accounts

Effect of changes in assets and liabilities:

Accounts receivable
Inventory
Prepaid expenses and other current assets
Other assets
Accounts payable, accrued expenses, and accrued interest
Contract liabilities
Deferred incentive compensation
Operating lease liabilities

Net cash used in operating activities

Investing Activities:

Cash acquired from acquisition of subsidiary
Proceeds from sale of property and equipment
Capitalized software development costs
Purchases of property and equipment

Net cash used by investing activities

Financing Activities:

Proceeds from sale of common stock
Proceeds from notes payable
Advances on future receipts
Proceeds from warrant exercise
Payment of acquisition note payable
Payment of related party notes payable
Payment of advances of future receipts
Proceeds from option exercise
Payment for debt issuance costs
Net cash provided by financing activities

Net change in cash

Cash - beginning of period

Cash - end of period

Years Ended December 31,

2021

2020

$

(34,486,000)  

$

(24,956,000)

5,668,000 
- 
2,461,000 
(598,000)  
(1,112,000)  
1,677,000 
553,000 
(51,000)  
(5,000)  

300,000 

(763,000)  
57,000 
(102,000)  
(224,000)  
1,218,000 
714,000 
(521,000)  
(648,000)  
(25,862,000)  

- 
11,000 
(2,248,000)  
(26,000)  
(2,263,000)  

22,066,000 
- 
12,778,000 
2,784,000 
- 
- 

(11,168,000)  
802,000 
(15,000)  

27,247,000 

(878,000)  

1,815,000 

6,119,000 
248,000 
493,000 
(574,000)
- 
1,510,000 
545,000 
49,000 
- 
130,000 

440,000 
20,000 
(485,000)
- 
788,000 
(177,000)
- 
(444,000)
(16,294,000)

229,000 
- 
- 
(317,000)
(88,000)

16,781,000 
1,367,000 
728,000 
2,165,000 
(1,885,000)
(100,000)
(1,842,000)
- 
- 
17,214,000 

832,000 

983,000 

$

937,000 

$

1,815,000 

The accompanying notes are an integral part of these consolidated financial statements

F-6

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
  
 
 
  
 
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
  
 
 
  
 
 
 
 
VERB TECHNOLOGY COMPANY, INC.
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021 AND 2020

1. DESCRIPTION OF BUSINESS

Our Business

References in this document to the “Company,” “Verb,” “we,” “us,” or “our” are intended to mean Verb Technology Company, Inc., individually, or as the context

requires, collectively with its subsidiaries on a consolidated basis. Verb conducts its operations through various subsidiaries.

On April  12,  2019,  the  Company  acquired  Sound  Concepts  Inc.  (“Sound  Concepts”).  The  acquisition  was  intended  to  augment  and  diversify  Verb’s  internet  and

Software-as-a-Service (“SaaS”) business. Sound Concepts is now known as Verb Direct, LLC.

On September 4, 2020, Verb Acquisition Co., LLC (“Verb Acquisition”), a subsidiary of the Company, acquired Ascend Certification, LLC, dba SoloFire (“SoloFire”).

The acquisition was intended to augment and diversify Verb’s internet and SaaS business (see Note 3).

On  October  18,  2021,  the  Company  established  verbMarketplace,  LLC  (“Market  LLC”),  a  Nevada  limited  liability  company.  Market  LLC  is  a  wholly  owned

subsidiary of the Company established for our MARKET platform.

We are a SaaS applications platform developer. Our platform is comprised of a suite of interactive video-based sales enablement business software products marketed
on a subscription basis. Our applications, available in both mobile and desktop versions, are offered as a fully integrated suite, as well as on a standalone basis, and include
verbCRM,  our  Customer  Relationship  Management  (“CRM”)  application,  verbLEARN,  our  Learning  Management  System  application,  verbLIVE,  our  Live  Stream
eCommerce  application,  verbPULSE,  our  business/augmented  intelligence  notification  and  sales  coach  application,  and  verbTEAMS,  our  self-onboarding  video-based
CRM and content management application for professional sports teams, small business, and solopreneurs, with seamless synchronization with Salesforce, that also comes
bundled with verbLIVE, and more recently, we introduced verbMAIL, our interactive video-based sales communication tool integrated into Microsoft Outlook.

We provide certain non-digital services to some of our enterprise clients such as printing and fulfillment services. We design and print welcome kits and starter kits for
their marketing needs and provide fulfillment services, which consist of managing the preparation, handling and shipping of our client’s custom-branded merchandise they
use for marketing purposes at conferences and other events, and product sample packs that verbCRM users order through the app for automated delivery and tracking to
their customers and prospects. We use the term “client” and “customer” interchangeably.

Going Concern

The accompanying consolidated financial statements have been prepared on a going concern basis, which contemplates the realization of assets and the settlement of
liabilities and commitments in the normal course of business. As reflected in the accompanying consolidated financial statements, during the year ended December 31,
2021, the Company incurred a net loss of $34,486,000 and used cash in operations of $25,862,000. These factors raise substantial doubt about the Company’s ability to
continue as a going concern within one year after the date of the financial statements being issued.

Subsequent to December 31, 2021, the Company entered into the following financing agreements (see Note 22):

Equity financing:

On January 12, 2022, the Company entered into a common stock purchase agreement (the “Common Stock Purchase Agreement”) with Tumim Stone Capital LLC
(the  “Investor”).  Pursuant  to  the  agreement,  the  Company  has  the  right,  but  not  the  obligation,  to  sell  to  the  Investor,  and  the  Investor  is  obligated  to  purchase,  up  to
$50,000,000 of newly issued shares (the “Total Commitment”) of the Company’s common stock, par value $0.0001 per share (the “Common Stock”) from time to time
during the term of the agreement, subject to certain limitations and conditions. The Total Commitment is inclusive of 607,287 shares of Common Stock, valued at $750,000
at the time of issuance (the “Commitment Shares”), issued to the Investor as consideration for its commitment to purchase shares of Common Stock under the Common
Stock Purchase Agreement.

F-7

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The Common Stock Purchase Agreement initially precludes the Company from issuing and selling more than 14,747,065 shares of its Common Stock, including the
Commitment Shares, which number of shares equals 19.99% of the Common Stock issued and outstanding immediately prior to the execution of the agreement, unless the
Company obtains stockholder approval to issue additional shares, or unless certain exceptions apply.

Debt financing:

On January 12, 2022, the Company also entered into a securities purchase agreement with three institutional investors (collectively, the “Note Holders”) providing for
the  sale  and  issuance  of  an  aggregate  original  principal  amount  of  $6,300,000  in  convertible  notes  due 2023  (each,  a  “Note,”  and,  collectively,  the  “Notes,”  and  such
financing, the “Note Offering”). The Company and the Note Holders also entered into a security agreement, dated January 12, 2022, in connection with the Note Offering,
pursuant to which the Company granted a security interest to the Note Holders in substantially all of its assets.

The Company received $6,000,000 in gross proceeds from the sale of the Notes. The Note Offering closed on January 12, 2022. The Notes bear interest of 6.0% per
annum, have an original issue discount of 5.0%, mature 12 months from the closing date, and have an initial conversion price of $3.00, subject to adjustment in certain
circumstances as set forth in the Notes.

Beginning  on  May  12,  2022,  the  Company  is  required  to  make  nine  monthly  principal  payments  of  $333,333, plus accrued interest, to the Note Holders, with the

remaining principal amount of $3,300,000, plus accrued interest, due on the maturity date.

There is no assurance that we will ever be profitable or that debt or equity financing will be available to us in the amounts, on terms, and at times deemed acceptable to
us, if at all. The issuance of additional equity securities by us would result in a significant dilution in the equity interests of our current stockholders. Obtaining commercial
loans, assuming those loans would be available, would increase our liabilities and future cash commitments. If we are unable to obtain financing in the amounts and on
terms deemed acceptable to us, we may be unable to continue our business, as planned, and as a result may be required to scale back or cease operations for our business,
the results of which would be that our stockholders would lose some or all of their investment. The consolidated financial statements do not include any adjustments to
reflect the possible future effects on the recoverability and classification of assets or the amounts and classifications of liabilities that may result should we be unable to
continue as a going concern.

COVID-19

As of the date of this filing, there continues to be widespread concern regarding the ongoing impacts and disruptions caused by the COVID-19 pandemic in the regions
in which the Company operates. Our sales team reported a higher level of interest in our digital products and services during the year ended December 31, 2021 compared
to  the  same  period  in  2020.  However,  our  non-digital  services  have  been  negatively  impacted  during  the  year  ended  December  31,  2021.  Although  the  impacts  of  the
COVID-19 pandemic have not been material to date, a prolonged downturn in economic conditions could have a material adverse effect on our customers and demand for
our services. The Company has not observed any impairments of its assets or a significant change in the fair value of its assets due to the COVID-19 pandemic. At this
time, it is not possible for the Company to predict the duration or magnitude of the adverse results of the outbreak and its effects on the Company’s business or results of
operations, financial condition, or liquidity.

F-8

 
 
 
 
 
 
 
 
 
 
As of December 31, 2021, we continue to actively communicate with and listen to our customers to ensure we are responding to their needs in the current environment
with  innovative  solutions  that  will  not  only  be  beneficial  now  but  also  over  the  long-term.  We  monitor  developments  related  to  COVID-19  and  remain  flexible  in  our
response to the challenges presented by the pandemic. To mitigate the adverse impact COVID-19 may have on our business and operations, we implemented a number of
measures in the year ended December 31, 2021 to protect the health and safety of our employees, as well as to strengthen our financial position. These efforts include
eliminating, reducing, or deferring non-essential expenditures, as well as complying with local and state government recommendations to protect our workforce.

2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES AND SUPPLEMENTAL DISCLOSURES

Principles of Consolidation

The consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America (“GAAP”) and
include  the  accounts  of  Verb,  Verb  Direct,  LLC,  Verb  Acquisition  Co.,  LLC,  and  verbMarketplace,  LLC.  All  intercompany  accounts  have  been  eliminated  in  the
consolidation. Certain prior period amounts have been reclassified to conform to the current presentation.

Use of Estimates

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets
and  liabilities  at  the  date  of  the  financial  statements,  and  the  reported  amounts  of  revenue  and  expenses  during  the  reported  periods.  Significant  estimates  include
assumptions made for reserves of uncollectible accounts receivable, assumptions made in valuing assets acquired in business combinations, impairment testing of goodwill
and  long-lived  assets,  the  valuation  allowance  for  deferred  tax  assets,  assumptions  used  in  valuing  derivative  liabilities,  assumptions  used  in  valuing  share-based
compensation, and accruals for potential liabilities. Amounts could materially change in the future.

Revenue Recognition

The  Company  derives  its  revenue  primarily  from  providing  application  services  through  the  SaaS  application,  digital  marketing  and  sales  support  services.  The
Company also derives revenue from the sale of customized print products and training materials, branded apparel, and digital tools, as demanded by its customers. The
subscription revenue from the application services is recognized over the life of the estimated subscription period. The Company also charges certain customers setup or
installation fees for the creation and development of websites and phone application. These fees are accounted for as part of contract liabilities and amortized over the
estimated life of the agreement. Amounts related to shipping and handling that are billed to customers are reflected as part of revenue, and the related costs are reflected in
cost of revenue in the accompanying Consolidated Statements of Operations.

The Company recognizes revenue in accordance with Financial Accounting Standard Board’s (“FASB”) ASC 606, Revenue from Contracts with Customers (“ASC
606”). The underlying principle of ASC 606 is to recognize revenue to depict the transfer of goods or services to customers at the amount expected to be collected. ASC
606  creates  a  five-step  model  that  requires  entities  to  exercise  judgment  when  considering  the  terms  of  contract(s),  which  includes  (1)  identifying  the  contract(s)  or
agreement(s) with a customer, (2) identifying our performance obligations in the contract or agreement, (3) determining the transaction price, (4) allocating the transaction
price to the separate performance obligations, and (5) recognizing revenue as each performance obligation is satisfied. Pursuant to ASC 606, revenue is recognized when
performance obligations under the terms of a contract are satisfied, which occurs for the Company upon shipment or delivery of products or services to our customers
based  on  written  sales  terms,  which  is  also  when  control  is  transferred.  Revenue  is  measured  as  the  amount  of  consideration  we  expect  to  receive  in  exchange  for
transferring the products or services to a customer.

The products sold by us are distinctly individual. The products are offered for sale solely as finished goods, and there are no performance obligations required post-
shipment for customers to derive the expected value from them. Other than promotional activities, which can vary from time to time but nevertheless are entirely within the
Company’s control, contracts with customers contain no incentives or discounts that could cause revenue to be allocated or adjusted over time.

F-9

 
 
 
 
 
 
 
 
 
 
 
 
The control of products we sell transfers to our customers upon shipment from our facilities, and our performance obligations are satisfied at that time. Shipping and
handling  activities  are  performed  before  the  customer  obtains  control  of  the  goods  and,  therefore,  represent  a  fulfillment  activity  rather  than  promised  goods  to  the
customer. Payment for sales is generally made by check, credit card, or wire transfer. Historically, we have not experienced any significant payment delays from customers.

We allow returns within 30 days of purchase from end-users. Our customers may return purchased products to us under certain circumstances. Returns from customers

in the past and during the years ended December 31, 2021 and 2020 are immaterial.

A description of our principal revenue generating activities is as follows:

1. Digital Revenue, which is divided into two main categories:

a. SaaS recurring  digital  revenue  based  on  contract-based  subscriptions  to  our  verb  app  products  and  platform  services  which  include  verbCRM,  verbLEARN,

verbLIVE, verbTEAMS, and verbPULSE. The revenue is recognized straight-line over the subscription period.

b. Non-SaaS, non-recurring digital revenue, which is revenue generated by the use of our app products and in-app purchases, such as sampling and other services
obtained through the app. The revenue for samples is recognized upon completion and shipment, while the design fees are recognized when the service has been
rendered and the app is delivered to the customer.

2. Non-digital revenue, which is revenue we generate from non-app, non-digital sources through ancillary services we provide as an accommodation to our clients and
customers. These services, which we now outsource to a strategic partner as part of a cost reduction plan we instituted in  2020,  includes  design,  printing  services,
fulfillment and shipping services. The revenue is recognized upon completion and shipment of products or fulfillment to the customer.

Revenues during the years ended December 31, 2021 and 2020 were substantially all generated from the United States.

Cost of Revenue

Cost of revenue primarily consists of the salaries of certain employees and contractors, digital content costs, purchase price of consumer products, packaging supplies,
and customer shipping and handling expenses. Shipping costs to receive products from our suppliers are included in our inventory and recognized as cost of revenue upon
sale of products to our customers.

Assets Recognized from the Costs to Obtain a Contract with a Customer

The Company considers certain internal sales commissions as incremental costs of obtaining the contract with customers. Internal sales commissions for subscription
offerings where the Company expect the benefit of those costs to continue throughout the subscription are capitalized and amortized ratably over the period of benefit,
which generally ranges over a period of one year. Total capitalized costs to obtain a contract are not significant and are included in prepaid expenses and other current
assets in our consolidated balance sheets.

Contract Liabilities

Contract  liabilities  represent  consideration  received  from  customers  under  revenue  contracts  for  which  the  Company  has  not  yet  delivered  or  completed  its

performance obligation to the customer. Contract liabilities are recognized over the contract period.

F-10

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Accounts Receivable, net

Accounts  receivable  is  recorded  at  the  invoiced  amount  and  is  non-interest  bearing.  We  estimate  losses  on  receivables  based  on  expected  losses,  including  our
historical experience of actual losses. Receivables are considered impaired and written-off when it is probable that all contractual payments due will not be collected in
accordance with the terms of the agreement. At December 31, 2021 and 2020, the allowance for doubtful accounts balance was $615,000 and $361,000, respectively.

Capitalized Software Development Costs

The Company capitalizes internal and external costs directly associated with developing internal-use software, and hosting arrangements that include an internal-use
software  license,  during  the  application  development  stage  of  its  projects.  The  Company’s  internal-use  software  is  reported  at  cost  less  accumulated  depreciation.
Depreciation begins once the project has been completed and is ready for its intended use. The Company will depreciate the asset on a straight-line basis over a period of
three years, which is the estimated useful life. Software maintenance activities or minor upgrades are expensed in the period performed. As of December 31, 2021 and
2020, the Company capitalized $4,348,000 and $0, respectively, in software development costs and recorded as capitalized software development costs in our consolidated
balance sheets (see Note 4).

Depreciation expense related to capitalized software development costs are recorded in Cost of revenue in the consolidated statements of operations. There has been no
depreciation  expense  related  to  capitalized  software  development  costs  for  the  years  ended  December  31,  2021  and  2020  as  the  software  has  not  been  completed  and
utilized.

Property and Equipment

Property and equipment are recorded at historical cost and depreciated on a straight-line basis over their estimated useful lives of approximately five years once the

individual assets are placed in service. Leasehold improvements are amortized over the shorter of the useful life or the remaining period of the applicable lease term.

Business Combinations

Pursuant  to  FASB ASC  805,  Business Combinations  (“ASC  805”),  the  Company  allocates  the  fair  value  of  purchase  consideration  to  the  tangible  assets  acquired,
liabilities assumed, and separately identified intangible assets acquired based on their estimated fair values. The excess of the fair value of purchase consideration over the
fair values of these identifiable assets and liabilities is recorded as goodwill. Such valuations require management to make significant estimates and assumptions, especially
with  respect  to  intangible  assets.  Significant  estimates  in  valuing  certain  intangible  assets  include,  but  are  not  limited  to,  future  expected  cash  flows  from,  acquired
technology, trademarks and trade names, useful lives, and discount rates. Management’s estimates of fair value are based upon assumptions believed to be reasonable, but
which are inherently uncertain and unpredictable and, as a result, actual results may differ from estimates. During the measurement period, which is the period needed to
gather all information necessary to make the purchase price allocation, not to exceed one year from the acquisition date, we may record adjustments to the assets acquired
and liabilities assumed, with the corresponding offset to goodwill. Upon the conclusion of the measurement period, any subsequent adjustments are recorded to earnings.

Intangible Assets

We  have  certain  intangible  assets  that  were  initially  recorded  at  their  fair  value  at  the  time  of  acquisition.  The  finite-lived  intangible  assets  consist  of  developed
technology and customer contracts. Indefinite-lived intangible assets consist of domain names. Intangible assets with finite useful lives are amortized using the straight-line
method over their estimated useful life of five years.

We review all finite lived intangible assets for impairment when circumstances indicate that their carrying values may not be recoverable. If the carrying value of an
asset  group  is  not  recoverable,  we  recognize  an  impairment  loss  for  the  excess  carrying  value  over  the  fair  value  in  our  consolidated  statements  of  operations.  As  of
December 31, 2021 and 2020 there was no impairment of intangible assets.

Goodwill

In accordance with FASB ASC 350, Intangibles-Goodwill and Other,  the  Company  reviews  goodwill  and  indefinite  lived  intangible  assets  for  impairment  at  least
annually or whenever events or circumstances indicate a potential impairment. The Company’s impairment testing is performed annually at December 31 (its fiscal year
end). Impairment of goodwill and indefinite lived intangible assets is determined by comparing the fair value of the Company’s reporting unit to the carrying value of the
underlying  net  assets  in  the  reporting  unit.  If  the  fair  value  of  the  reporting  unit  is  determined  to  be  less  than  the  carrying  value  of  its  net  assets,  goodwill  is  deemed
impaired and an impairment loss is recognized to the extent that the carrying value of goodwill exceeds the difference between the fair value of the reporting unit and the
fair value of its other assets and liabilities. In accordance with the “Segment Reporting” Topic of the ASC, the Company’s chief operating decision maker (the Company’s
Chief  Executive  Officer)  determined  that  there  is  only  one  reporting  unit  or  segment.  As  of  December  31,  2021  and  2020,  management  determined  there  were  no
indications of impairment.

Long-Lived Assets

The  Company  evaluates  long-lived  assets,  other  than  goodwill  and  indefinite  lived  intangible  assets,  for  impairment  whenever  events  or  changes  in  circumstances
indicate that their net book value may not be recoverable. When such factors and circumstances exist, the Company compares the projected undiscounted future cash flows
associated with the related asset or group of assets over their estimated useful lives against their respective carrying amount. Impairment, if any, is based on the excess of
the carrying amount over the fair value, based on market value when available, or discounted expected cash flows, of those assets and is recorded in the period in which the
determination is made. No impairment of long-lived assets was recorded for the years ended December 31, 2021 and 2020.

F-11

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Leases

We lease certain corporate office space and office equipment under lease agreements with monthly payments over a period of 36 to 94 months. We determine whether
a contract contains a lease at contract inception. A contract is or contains a lease if the contract conveys the right to control the use of the identified asset for a period of
time in exchange for consideration. Control is determined based on the right to obtain all of the economic benefits from use of the identified asset and the right to direct the
use of the identified asset. Operating lease right-of-use assets (“ROU”) for operating leases represent the right to use an underlying asset for the lease term, and operating
lease liabilities represent the obligation to make lease payments. Lease liabilities are recognized based on the present value of the future minimum lease payments over the
lease term at the commencement date. Operating lease expense is recognized on a straight-line basis over the lease term and is included in the general and administrative
line in the Company’s consolidated statements of operations.

Income Taxes

The Company accounts for income taxes under FASB ASC 740, Income Taxes. Under the asset and liability method of ASC 740, deferred tax assets and liabilities are
recognized for the expected future tax consequences of events that have been included in the financial statements or tax returns. Under this method, deferred tax assets and
liabilities are determined based on the differences between the financial reporting and tax bases of assets and liabilities using enacted tax rates in effect for the year in
which the differences are expected to reverse. The deferred tax assets of the Company relate primarily to operating loss carry-forwards for federal and state income tax
purposes. A full valuation allowance for deferred tax assets has been provided because the Company believes it is not more likely than not that the deferred tax asset will
be realized. Realization of deferred tax assets is dependent on the Company generating sufficient taxable income in future periods.

The Company periodically evaluates its tax positions to determine whether it is more likely than not that such positions would be sustained upon examination by a tax
authority  for  all  open  tax  years,  as  defined  by  the  statute  of  limitations,  based  on  their  technical  merits.  The  Company  accrues  interest  and  penalties,  if  incurred,  on
unrecognized tax benefits as components of the income tax provision in the accompanying consolidated statements of operations. As of December 31, 2021, and 2020, the
Company has not established a liability for uncertain tax positions.

Fair Value of Financial Instruments

The Company follows the guidance of FASB ASC 820 (“ASC 820”) and FASB ASC 825 for disclosure and measurement of the fair value of its financial instruments.
ASC  820  establishes  a  framework  for  measuring  fair  value  under  GAAP  and  expands  disclosures  about  fair  value  measurements.  To  increase  consistency  and
comparability in fair value measurements and related disclosures, ASC 820 establishes a fair value hierarchy which prioritizes the inputs to valuation techniques used to
measure  fair  value  into  three  (3)  broad  levels.  The  fair  value  hierarchy  gives  the  highest  priority  to  quoted  prices  (unadjusted)  in  active  markets  for  identical  assets  or
liabilities and the lowest priority to unobservable inputs.

The three (3) levels of fair value hierarchy defined by ASC 820 are described below:

Level 1: Quoted market prices available in active markets for identical assets or liabilities as of the reporting date.
Level 2: Pricing inputs other than quoted prices in active markets included in Level 1, which are either directly or indirectly observable as of the reporting date.
Level 3: Pricing inputs that are generally observable inputs and not corroborated by market data.

The carrying amount of the Company’s financial assets and liabilities, such as cash, prepaid expenses and other current assets, accounts payable, and accrued expenses
approximate their fair value due to their short-term nature. The carrying amount of the Company’s financial obligations approximate their fair values due to the fact that the
interest  rates  on  these  obligations  are  based  on  prevailing  market  interest  rates.  The  Company  uses  Level  2  inputs  for  its  valuation  methodology  for  the  derivative
liabilities.

Derivative Financial Instruments

The  Company  evaluates  its  financial  instruments  to  determine  if  such  instruments  are  derivatives  or  contain  features  that  qualify  as  embedded  derivatives.  For
derivative financial instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is then re-valued at each reporting
date, with changes in the fair value reported in the consolidated statements of operations. The classification of derivative instruments, including whether such instruments
should be recorded as liabilities or as equity, is evaluated at the end of each reporting period. Derivative instrument liabilities are classified in the balance sheet as current
or non-current based on whether or not net-cash settlement of the derivative instrument could be required within 12 months of the balance sheet date.

The Company uses Level 2 inputs for its valuation methodology for the derivative liabilities as their fair values were determined by using a Binomial pricing model.
The  Company’s  derivative  liabilities  are  adjusted  to  reflect  fair  value  at  each  period  end,  with  any  increase  or  decrease  in  the  fair  value  being  recorded  in  results  of
operations as adjusted to fair value of derivatives.

Share-Based Compensation

 The Company issues stock options and warrants, shares of common stock and restricted stock units as share-based compensation to employees and non-employees.
The  Company  accounts  for  its  share-based  compensation  in  accordance  with  FASB  ASC  718,  Compensation – Stock Compensation.  Share-based  compensation  cost  is
measured at the grant date, based on the estimated fair value of the award, and is recognized as expense over the requisite service period. The fair value of restricted stock
units is determined based on the number of shares granted and the quoted price of our common stock and is recognized as expense over the service period. Recognition of
compensation expense for non-employees is in the same period and manner as if the Company had paid cash for services.

F-12

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Research and Development Costs

Research and development costs included payroll and contractor costs involved in the development of new and existing products and technology. These costs primarily

represent the Company’s cloud-based, Verb interactive video CRM SaaS platform. Research and development costs are expensed as incurred.

Net Loss Per Share

Basic net loss per share is computed by using the weighted-average number of common shares outstanding during the period. Diluted net loss per share is computed
giving effect to all dilutive potential shares of common stock that were outstanding during the period. Dilutive potential shares of common stock consist of incremental
shares of common stock issuable upon exercise of stock options. No dilutive potential shares of common stock were included in the computation of diluted net loss per
share because their impact was anti-dilutive.

As of December 31, 2021, and 2020, the Company had total outstanding options of 5,404,223 and 6,031,775, respectively, and warrants of 10,984,740 and 13,351,251,
respectively, and outstanding restricted stock awards of 1,821,833 and 2,185,946, respectively, and common shares potentially issuable from our Class B Units that were
issued in August 2020 of 0 and 2,642,159, respectively, were excluded from the computation of net loss per share because they are anti-dilutive.

Concentration of Credit and Other Risks

Financial instruments that potentially subject the Company to concentrations of credit risk consist of cash and accounts receivable. Cash is deposited with a limited
number of financial institutions. The balances held at any one financial institution at times may be in excess of Federal Deposit Insurance Corporation (“FDIC”) insurance
limits of up to $250,000.

The  Company  extends  limited  credit  to  customers  based  on  an  evaluation  of  their  financial  condition  and  other  factors.  The  Company  generally  does  not  require
collateral or other security to support accounts receivable. The Company performs ongoing credit evaluations of its customers and maintains an allowance for doubtful
accounts and sales credits. The Company believes that any concentration of credit risk in its accounts receivable is substantially mitigated by the Company’s evaluation
process, relatively short collection terms and the high level of credit worthiness of its customers.

The Company’s concentration of credit risk includes its concentrations from key customers and vendors. The details of these significant customers and vendors are

presented in the following table for the years ended December 31, 2021 and 2020:

Verb’s largest customers are presented below as a
percentage of Verb’s aggregate

Revenues and Accounts receivable

Verb’s largest vendors are presented below as a
percentage of Verb’s aggregate

Purchases

Accounts payable

Years Ended December 31,

2021

None

2020

None

2 major vendors accounted for 25% and 25% of
accounts payable individually and 50% in aggregate  

1 major vendor accounted for 40% of accounts
payable individually and in aggregate

1 major vendor accounted for 40% of accounts
payable individually and in aggregate

2 major vendors accounted for 10% and 28% of
accounts payable individually and 38% in aggregate

F-13

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Supplemental Cash Flow Information

Supplemental disclosures of cash flow information

Cash paid for interest
Cash paid for income taxes

Supplemental disclosure of non-cash investing and financing activities

Far value of class B units issued upon acquisition of subsidiary
Fair value of derivative liability from issuance of convertible debt, inducement shares and
warrant features
Fair value of derivative liability extinguished
Fair value of common shares issued to settle accounts payable and accrued expenses
Reclassification of Class B upon conversion to common stock
Fair value of common stock issued to settle notes payable – related party
Fair value of common stock received in exchange for employee’s payroll taxes
Fair value of common stock issued for future services
Fair value of debt forgiveness
Accrued capitalized software development costs
Fair value of common stock issued to settle lawsuit
Discount recognized from advances on future receipts
Fair value of common stock issued for prepaid subscription agreement
Fair value of restricted awards returned – payroll taxes
Goodwill and intangible assets acquired from acquisition
Assets acquired from the acquisition of subsidiary
Liabilities assumed from the acquisition of subsidiary
Issuance of note payable upon acquisition of subsidiary

Recent Accounting Pronouncements

$
$

$

$

135,000    $
1,000    $

-    $

-   
4,513,000   
322,000   
3,065,000   
200,000   
139,000   
164,000   
1,399,000   
2,100,000   
678,000   
3,194,000   
-   
-   
-   
-   
-   
-    $

120,000 
1,000 

3,065,000 

3,951,000 
- 
- 
- 
- 
- 
- 
- 
- 
- 
285,000 
340,000 
485,000 
4,846,000 
207,000 
331,000 
1,885,000 

In June 2016, the FASB issued ASU No. 2016-13, Credit Losses - Measurement of Credit Losses on Financial Instruments (“ASC 326”). The standard significantly
changes  how  entities  will  measure  credit  losses  for  most  financial  assets,  including  accounts  and  notes  receivables.  The  standard  will  replace  today’s  “incurred  loss”
approach with an “expected loss” model, under which companies will recognize allowances based on expected rather than incurred losses. Entities will apply the standard’s
provisions as a cumulative-effect adjustment to retained earnings as of the beginning of the first reporting period in which the guidance is effective. As a small business
filer, the standard will be effective for us for interim and annual reporting periods beginning after December 15, 2022. Management is currently assessing the impact of
adopting this standard on the Company’s financial statements and related disclosures.

In August  2020,  the  FASB  issued  ASU  No.  2020-06  (“ASU  2020-06”)  “Debt—Debt  with  Conversion  and  Other  Options  (Subtopic  470-20)  and  Derivatives  and
Hedging—Contracts in Entity’s Own Equity (Subtopic 815-40).” ASU 2020-06 reduces the number of accounting models for convertible debt instruments by eliminating
the cash conversion and beneficial conversion models. As a result, a convertible debt instrument will be accounted for as a single liability measured at its amortized cost as
long as no other features require bifurcation and recognition as derivatives. By removing those separation models, the effective interest rate of convertible debt instruments
will be closer to the coupon interest rate. Further, the diluted net income per share calculation for convertible instruments will require the Company to use the if-converted
method. ASU 2020-06 will be effective January 1, 2024, for the Company and is to be adopted through a cumulative-effect adjustment to the opening balance of retained
earnings. Early adoption is permitted, but no earlier than January 1, 2021, including interim periods within that year. Management is currently evaluating the effect of the
adoption  of  ASU  2020-06  on  the  consolidated  financial  statements,  but  currently  does  not  believe  ASU  2020-06  will  have  a  significant  impact  on  the  Company’s
accounting for its convertible debt instruments. The effect will largely depend on the composition and terms of the financial instruments at the time of adoption.

F-14

 
 
 
 
 
    
 
  
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
In May 2021, the FASB issued ASU 2021-04, Earnings Per Share (Topic 260), Debt—Modifications and Extinguishments (Subtopic 470-50), Compensation—Stock
Compensation  (Topic  718),  and  Derivatives  and  Hedging—Contracts  in  Entity’s  Own  Equity  (Subtopic  815-40):  Issuer’s  Accounting  for  Certain  Modifications  or
Exchanges of Freestanding Equity-Classified Written Call Options. ASU 2021-04 provides clarification and reduces diversity in an issuer’s accounting for modifications or
exchanges of freestanding equity-classified written call options (such as warrants) that remain equity classified after modification or exchange. An issuer measures the
effect of a modification or exchange as the difference between the fair value of the modified or exchanged warrant and the fair value of that warrant immediately before
modification or exchange. ASU 2021-04 introduces a recognition model that comprises four categories of transactions and the corresponding accounting treatment for each
category  (equity  issuance,  debt  origination,  debt  modification,  and  modifications  unrelated  to  equity  issuance  and  debt  origination  or  modification).  ASU  2021-04  is
effective  for  all  entities  for  fiscal  years  beginning  after  December  15,  2021,  including  interim  periods  within  those  fiscal  years.  An  entity  should  apply  the  guidance
provided  in  ASU  2021-04  prospectively  to  modifications  or  exchanges  occurring  on  or  after  the  effective  date.  Early  adoption  is  permitted  for  all  entities,  including
adoption in an interim period. If an entity elects to early adopt ASU 2021-04 in an interim period, the guidance should be applied as of the beginning of the fiscal year that
includes that interim period. The adoption of ASU 2021-04 is not expected to have a material impact on the Company’s financial statements or disclosures.

In October 2021, the FASB issued ASU 2021-08, Business Combinations (Topic 805): Accounting for Contract Assets and Contract Liabilities from Contracts with
Customers. ASU 2021-08 will require companies to recognize and measure contract assets and contract liabilities relating to contracts with customers that are acquired in a
business  combination  in  accordance  with  ASC  606.  Under  current  GAAP,  an  acquirer  generally  recognizes  assets  acquired  and  liabilities  assumed  in  a  business
combination, including contract assets and contract liabilities arising from revenue contracts with customers, at fair value on the acquisition date. ASU No. 2021-08 will
result in the acquirer recording acquired contract assets and liabilities on the same basis that would have been recorded by the acquiree before the acquisition under ASC
Topic 606. The ASU is effective for fiscal years beginning after December 15, 2022, with early adoption permitted. The Company adopted this ASU as of January 1, 2022
on a prospective basis and the adoption impact of the new standard will depend on the magnitude of future acquisitions. The standard will not impact acquired contract
assets or liabilities from business combinations occurring prior to the adoption date.

Other recent accounting pronouncements issued by the FASB, including its Emerging Issues Task Force, the American Institute of Certified Public Accountants, and
the  Securities  and  Exchange  Commission  (the  “SEC”)  did  not  or  are  not  believed  by  management  to  have  a  material  impact  on  the  Company’s  present  or  future
consolidated financial statements.

3. ACQUISITION OF SOLOFIRE

The Company made the following acquisition in order to augment and diversify its internet and SaaS business:

On September 4, 2020, Verb Acquisition, a subsidiary of the Company, entered into a membership interest purchase agreement with SoloFire, the sellers party thereto
(collectively, the “Sellers”), and Steve Deverall, solely in his capacity as the seller representative, under which Sellers sold their entire interest in SoloFire, representing all
of  the  outstanding  limited  liability  company  membership  interests  of  SoloFire,  to  Verb  Acquisition  for  an  adjusted  purchase  price  of  $4,950,000.  As  a  result,  Verb
Acquisition issued to the Sellers an amended promissory note of $1,885,000 and 2,642,159 Class  B  Units  of  Verb  Acquisition  which  were  exchangeable  for  2,642,159
shares of Verb’s common stock with an estimated fair value of $3,065,000 (see Note 19) for a total purchase price of $4,950,000. The promissory note was unsecured, bore
interest at a rate of 0.14% per annum and was paid in full at maturity on October 1, 2020.

F-15

 
 
 
 
 
 
 
 
 
Key factors that contributed to the recorded goodwill and intangible assets in the aggregate of $4,845,000 were the opportunity to consolidate and complement existing

operations of Verb, certain software and customer list, and the opportunity to generate future synergies within the SaaS business.

The following table summarizes the fair value of the tangible assets acquired, identifiable intangible assets acquired, and liabilities assumed for SoloFire on the date of

acquisition:

Cash
Accounts receivable
Current liabilities
Long-term liabilities
Net tangible assets
Intangible assets
Goodwill
Purchase price

  $

  $

229,000   
207,000   
(241,000)  
(90,000)  
105,000   
1,418,000   
3,427,000   
4,950,000   

See Note 6 for details regarding the amortization of intangible assets.

The goodwill recognized in connection with the acquisition is primarily attributable to anticipated synergies from future growth and is not expected to be deductible

for tax purposes. Goodwill is not amortized but will be tested for impairment on an annual basis.

The  following  unaudited  pro  forma  statements  of  operations  present  the  Company’s  pro  forma  results  of  operations  after  giving  effect  to  the  purchase  of  SoloFire
based on the historical financial statements of the Company and SoloFire. The unaudited pro forma statements of operations for the year ended December 31, 2020 give
effect to the transaction as if they had occurred on January 1, 2020.

SaaS recurring subscription revenue
Other digital revenue
Design, printing, fulfilment, and shipping
Total revenue

Cost of revenue

Gross margin

Operating expenses

Other expense, net

Loss before income tax provision

Income tax provision

Net loss

  $

Years Ended December 31,

2021

2020
(Proforma,
unaudited)

6,831,000    $
1,347,000   
2,346,000   
10,524,000   

6,077,000 
1,384,000 
3,467,000 
10,928,000 

4,504,000   

4,980,000 

6,020,000   

5,948,000 

39,732,000   

30,679,000 

(773,000)  

(218,000)

(34,485,000)  

(24,949,000)

1,000   

1,000 

(34,486,000)  

(24,950,000)

Deemed dividend to Series A preferred stockholders

(348,000)  

(3,951,000)

Net loss to common stockholders

  $

(34,834,000)   $

(28,901,000)

F-16

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
The results of operations of SoloFire were included in the accompanying Consolidated Statements of Operations from September 4, 2020 through December 31, 2021.
The  amount  of  revenue  and  net  loss  of  SoloFire  in  the  Company’s  consolidated  statements  of  operations  during  the  years  ended  December  31,  2021  and  2020,  was
$1,139,000 and $128,000, respectively for revenue and $(554,000) and $(900,000), respectively for net loss.

4. CAPITALIZED SOFTWARE DEVELOPMENT COSTS

In 2020, the Company began developing MARKET, the next generation of interactive livestream ecommerce, and has capitalized $4,348,000 of internal and external
development costs as of December 31, 2021. In October 2021, the Company entered into a License and Services Agreement with a third party (the “Primary Contractor”)
engaged to develop certain components of MARKET. The Primary Contractor’s fees for developing such components, including the license fee for such components, is
$5,750,000.  As  of  December  31,  2021,  the  Company  had  capitalized  $4,100,000  of  fees  billed  by  the  Primary  Contractor,  of  which  $2,000,000  was  paid  in  2021  and
$2,100,000 was paid in January 2022. The Company’s remaining software development commitment to the Primary Contractor at December 31, 2021 was $1,150,000. The
Primary Contractor has the ability to earn an additional $500,000 in bonus payments if it satisfies certain conditions. In addition, as of December 31, 2021, the Company
had paid or accrued $248,000 of other capitalized software development costs.

There has been no depreciation expense related to capitalized software development costs for the years ended December 31, 2021 and 2020.

Option to Acquire Primary Contractor

In August 2021, the Company entered into an agreement providing the Company the option to purchase the Primary Contractor. In November 2021, the Company
exercised this option. As of December 31, 2021, the Company and the Primary Contractor have reached an agreement on the terms for the Company’s acquisition of the
Primary Contractor, which is subject to the execution of a share purchase agreement (the “SPA”) and the completion of an audit of the Primary Contractor (the “Primary
Contractor  Audit”).  As  of  the  date  of  the  issuance  of  these  financial  statements,  the  Primary  Contractor  Audit  is  ongoing.  If  the  Company  enters  into  the  SPA  and
successfully completes the Primary Contractor Audit and thereafter determines not to consummate the acquisition of the Primary Contractor, the Company may be liable
for a $1,000,000 break-up fee payable to the Primary Contractor. The purchase price for the Primary Contractor is $12,000,000, which can be paid in cash and/or stock,
subject to the parties’ mutual agreement.

5. PROPERTY AND EQUIPMENT

Property and equipment consisted of the following as of December 31, 2021 and 2020:

Computers
Furniture and fixture
Machinery and equipment
Leasehold improvement
Total property and equipment
Accumulated depreciation

Total property and equipment, net

As of December 31,

2021

2020

  $

  $

29,000    $
75,000   
49,000   
1,058,000   
1,211,000   
(509,000)  
702,000    $

29,000 
75,000 
39,000 
1,058,000 
1,201,000 
(339,000)
862,000 

Depreciation expense amounted to $181,000 and $175,000 for the years ended December 31, 2021 and 2020, respectively.

F-17

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
6. GOODWILL AND INTANGIBLE ASSETS

Goodwill

The changes in the carrying amount of goodwill are as follows:

Beginning balance

Additions:

Acquisition (see Note 3)
Adjustment to provisional goodwill

Ending balance

As of December 31,

2021

2020

20,060,000    $

16,337,000 

-   
(296,000)  

3,723,000 
- 

19,764,000    $

20,060,000 

$

$

In  September  2021,  the  Company  finalized  the  purchase  price  allocation  of  SoloFire  which  the  Company  acquired  in  September  2020.  As  a  result,  the  Company

adjusted $296,000 from goodwill to finite-lived intangible assets.

Intangible assets

The changes in the carrying amount of intangible assets are as follows:

Beginning balance

Additions:

Acquisition (see Note 3)
Adjustment to provisional finite-lived intangible asset

Amortization of intangible assets

Ending balance

Intangible assets consist of the following:

Finite-lived intangible assets
Developed technology
Customer contracts

Indefinite-lived intangible assets

Domain names

As of December 31,

2021

2020

5,153,000    $

5,366,000 

-   
296,000   

(1,496,000)  

1,122,000 
- 

(1,335,000)

3,953,000    $

5,153,000 

$

$

December 31, 2021

Gross carrying
amount

Accumulated
amortization

Net carrying
amount

Weighted-
average
amortization
period (years)

6,100,000   
1,217,000   

$

(2,958,000)   $
(848,000)  

3,142,000   
369,000   

5
5

442,000   

-   

442,000   

7,759,000   

$

(3,806,000)   $

3,953,000   

F-18

$

$

 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
    
 
  
 
 
    
 
  
 
 
 
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
   
   
   
 
 
 
    
 
    
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
  
 
 
    
 
    
 
    
 
               
 
 
 
 
 
  
 
 
 
    
 
    
 
    
 
  
 
 
 
  
 
Finite-lived intangible assets
Developed technology
Customer contracts
Non-compete

Indefinite-lived intangible assets

Domain names

Estimated amortization expense:

Year ending
2022
2023
2024
2025 and thereafter

Total amortization

December 31, 2020

Gross carrying
amount

Accumulated
amortization    

Net carrying
amount

Weighted-
average
amortization
period (years)  

  $

5,700,000    $
1,271,000   
50,000   

(1,712,000)   $
(592,000)  
(6,000)  

3,988,000   
679,000   
44,000   

5
5
3

442,000   
7,463,000    $

-   

(2,310,000)   $

442,000   
5,153,000   

  $

Amortization

1,421,000 
1,359,000 
545,000 
186,000 
3,511,000 

  $

  $

During the years ended December 31, 2021 and 2020, the Company recorded amortization expense of $1,496,000 and $1,335,000, respectively.

7. OPERATING LEASES

The  Company  leases  warehouse,  corporate  office  space,  and  equipment  under  certain  operating  lease  agreements.  We  determine  if  an  arrangement  is  a  lease  at
inception. Lease assets are presented as operating lease right-of-use assets and the related liabilities are presented as operating lease liabilities in our consolidated balance
sheets pursuant to ASC 842, Leases.

Operating ROU assets and liabilities are recognized at commencement date based on the present value of lease payments over the lease term. ROU assets represent our
right to use an underlying asset for the lease term and lease liabilities represent our obligation to make lease payments arising from the lease. Generally, the implicit rate of
interest in lease arrangements is not readily determinable and the Company utilizes its incremental borrowing rate in determining the present value of lease payments. The
Company’s incremental borrowing rate is a hypothetical rate based on its understanding of what its credit rating would be. The operating lease ROU asset includes any
lease payments made and excludes lease incentives.

The components of lease expense and supplemental cash flow information related to leases for the period are as follows:

Lease cost
Operating lease cost (included in general and administrative expenses in the Company’s statement of
operations)

  $

598,000 

  $

520,000 

Other information
Cash paid for amounts included in the measurement of lease liabilities
Weighted average remaining lease term – operating leases (in years)
Weighted average discount rate – operating leases

  $

  $

667,000 
4.34 
4.0% 

577,000 
4.54 
4.0%

Years Ended December 31,

2021

2020

F-19

 
 
 
 
 
 
 
   
   
 
 
    
 
    
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
  
 
 
    
 
    
 
    
 
                  
 
 
 
 
 
  
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
 
 
 
  
 
 
  
 
 
  
 
 
  
 
 
 
 
 
 
 
 
Operating leases
Right-of-use assets

Short-term operating lease liabilities
Long-term operating lease liabilities
Total operating lease liabilities

Year ending
2022
2023
2024
2025
2026 and thereafter

Total lease payments
Less: Imputed interest/present value discount

Present value of lease liabilities

As of December 31,

2021

2020

$

$

$

2,177,000    $

592,000    $

2,299,000   
2,891,000    $

2,730,000 

596,000 
2,943,000 
3,539,000 

Operating Leases

$

$

751,000 
773,000 
472,000 
484,000 
705,000 
3,185,000 
(294,000)
2,891,000 

Subsequent to year end, the Company terminated operating leases for certain buildings and warehouses. See Note 22 for Subsequent Events.

8. ACCRUED OFFICERS’ SALARY

Accrued  officers’  salary  consists  of  unpaid  salaries  for  the  Company’s  Chief  Executive  Officer  and  former  Chief  Financial  Officer,  who  are  also  the  owners  of

approximately 6.6% of the Company’s outstanding shares of common stock.

As of December 31, 2021, and 2020, accrued officers’ salary amounted to $1,209,000 and $822,000, respectively.

9. ADVANCES ON FUTURE RECEIPTS

The Company has the following advances on future receipts as of December 31, 2021:

Note

Issuance Date

Maturity Date

Interest Rate  

Original
Borrowing

Balance at December
31, 2021

Balance at December
31, 2020

June 30, 2020
June 30, 2020
October, 29, 2021  
October 29, 2021  
  December 23, 2021 

January 13,2021 –
June 30, 2021

February 25, 2021  
February 25, 2021  
April 28, 2022
July 25, 2022
June 22, 2022
September 10,
2021 – March 1,
2022

28% 
28% 
5% 
28% 
5% 

3% – 28% 

$

$

506,000   
506,000   
2,120,000   
3,808,000   
689,000   

9,355,000   
16,984,000   

$

$

-   
-   
1,299,000   
2,993,000   
689,000   

-   
4,981,000   
(800,000)  
4,181,000   

$

$

89,000 
88,000 
- 
- 
- 

- 
177,000 
(67,000)
110,000 

Note A
Note B
Note C
Note D
Note E

Other
Total
Debt discount
Net

Note A and B

On  June  30,  2020,  the  Company  received  two  secured  advances  from  an  unaffiliated  third  party  totaling  $728,000 for  the  purchase  of  future  receipts/revenues  of
$1,012,000. Pursuant to the terms of the agreement the unaffiliated third-party withdrew an aggregate of $6,000 from the Company’s operating account each banking day.
The term of the agreement extended until the advances were paid in full. The notes did not bear any interest, however, the average interest was imputed at a rate of 28%
based on the face value of the note and the proceeds received. As a result, the Company recorded a liability of $1,012,000 to account for the future receipts sold and a debt
discount of $284,000 to account for the difference between the future receipts sold and the cash received. The debt discount was amortized over the term of the agreement.
As of December 31, 2020, the outstanding balance of the notes amounted to $177,000 and the unamortized balance of the debt discount was $67,000.

F-20

 
 
 
 
 
 
 
   
 
 
 
    
 
  
 
 
 
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
During the year ended December 31, 2021, the Company paid the entire balance due of $177,000 and amortized the remaining debt discount of $67,000.

Note C

On  October  29,  2021,  the  Company  received  secured  advances  from  an  unaffiliated  third  party  totaling  $2,015,000 for  the  purchase  of  future  receipts/revenues  of
$2,120,000. Pursuant to the terms of the agreement the unaffiliated third-party will auto withdraw an average of $353,000 from the Company’s operating account each
month. The term of the agreement extends until the advances are paid in full. The Company also granted security interest to the unaffiliated third party with respect to all
accounts receivable, present and future instruments, documents, chattel paper and general intangibles and all cash deposits and reserves. The notes did not bear any interest,
however,  the  interest  was  imputed  at  a  rate  of  5%  based  on  the  face  value  of  the  notes  and  the  proceeds  received.  As  a  result,  the  Company  recorded  a  liability  of
$2,120,000 to account for the future receipts sold and a debt discount of $105,000 to account for the difference between the future receipts sold and the cash received. The
debt discount was amortized over the term of the agreement.

During  the  year  ended  December  31,  2021,  the  Company  paid  $821,000  and  amortized  $35,000  of  the  debt  discount.  As  of  December  31,  2021,  the  outstanding

balance of the note amounted to $1,299,000 and the unamortized balance of the debt discount was $70,000.

Note D

On  October  29,  2021,  the  Company  received  secured  advances  from  an  unaffiliated  third  party  totaling  $2,744,000 for  the  purchase  of  future  receipts/revenues  of
3,808,000. Pursuant  to  the  terms  of  the  agreement  the  unaffiliated  third-party  will  auto  withdraw  an  aggregate  of  $19,040 from the Company’s operating account each
banking day. The term of the agreement extends until the advances are paid in full. The Company also granted security interest to the unaffiliated third party with respect to
all accounts receivable, present and future instruments, documents, chattel paper and general intangibles and all cash deposits and reserves. The notes did not bear any
interest, however, the interest was imputed at a rate of 28% based on the face value of the note and the proceeds received. These advances are secured by the Company’s
tangible and intangible assets. As a result, the Company recorded a liability of $3,808,000 to  account  for  the  future  receipts  sold  and  a  debt  discount  of  $1,064,000 to
account for the difference between the future receipts sold and the cash received. The debt discount is being amortized over the term of the agreement using the effective
interest rate method.

During  the  year  ended  December  31,  2021,  the  Company  paid  $815,000 and amortized $370,000  of  the  debt  discount.  As  of  December  31,  2021,  the  outstanding

balance of the note amounted to $2,993,000 and the unamortized balance of the debt discount was $694,000.

Note E

On December 23, 2021, the Company received secured advances from an unaffiliated third party totaling $651,000 for  the  purchase  of  future  receipts/revenues  of
$689,000. Pursuant  to  the  terms  of  the  agreement  the  unaffiliated  third-party  will  auto  withdraw  an  average  of  $115,000  from  the  Company’s  operating  account  each
month. The term of the agreement extends until the advances are paid in full. The Company also granted security interest to the unaffiliated third party with respect to all
accounts receivable, present and future instruments, documents, chattel paper and general intangibles and all cash deposits and reserves. The notes did not bear any interest,
however, the interest was imputed at a rate of 5% based on the face value of the notes and the proceeds received. As a result, the Company recorded a liability of $689,000
to account for the future receipts sold and a debt discount of $38,000 to account for the difference between the future receipts sold and the cash received. The debt discount
is being amortized over the term of the agreement.

During the year ended December 31, 2021, the Company paid $0 and amortized $2,000 of the debt discount. As of December 31, 2021, the outstanding balance of the

note amounted to $689,000 and the unamortized balance of the debt discount was $36,000.

Other

During  the  year  ended  December  31,  2021,  the  Company  received  secured  advances  from  unaffiliated  third  parties  totaling  $7,368,000  for  the  purchase  of  future
receipts/revenues of $9,355,000. As a result, the Company recorded a liability of $9,355,000 to account for the future receipts sold and a debt discount of $1,987,000 to
account for the difference between the future receipts sold and cash received.

During the year ended December 31, 2021, the Company paid the entire balance of $9,355,000 and amortized $1,987,000 of debt discount.

F-21

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10. NOTES PAYABLE – RELATED PARTIES

The Company has the following related parties outstanding notes payable as of December 31, 2021 and 2020:

Issuance
Date

Maturity
Date

Interest
Rate

Original
Borrowing

  December 1, 2015   February 8, 2023
  December 1, 2015   April 1, 2017
June 4, 2021
  April 4, 2016

12.0% 
12.0% 
12.0% 

$

$

1,249,000   
112,000   
343,000   

Note
Note 1 (A)
Note 2 (B)
Note 3 (C)
Total notes
payable –
related parties
Non-current
Current

Balance at 
December 31,
2021

Balance at 
December 31,
2020

$

$

725,000   
-   
40,000   

765,000   
(725,000)  
40,000   

$

$

725,000 
112,000 
240,000 

1,077,000 
- 
1,077,000 

(A) On December 1, 2015, the Company issued a convertible note payable to Mr. Rory J. Cutaia, the Company’s majority stockholder and Chief Executive Officer, to
consolidate all loans and advances made by Mr. Cutaia to the Company as of that date. The note bears interest at a rate of 12% per annum, secured by the Company’s
assets, and matured on February 8, 2021, as amended. A total of 30% of the original note balance or $375,000 was convertible to common stock and was converted in
2018 while the remaining note balance of $825,000 was not convertible. During the year ended December 31, 2020, the Company made payments of $100,000. As of
December 31, 2020, the outstanding balance of the note amounted to $725,000.

In February 2021, Mr. Cutaia and the Company amended the note payable and extended the maturity date from February 8, 2021 to February 8, 2023 or an extension
of two years. In exchange for the extension, the Company issued Mr. Cutaia warrants to purchase 138,889 shares of common stock with a fair value of $287,000. The
warrants are fully vested, exercisable at $2.61 per share and will expire in three years. There were no other changes to the original terms of the note payable. As the
fair value of the warrants granted amounted to $287,000 or approximately 40% of the outstanding note payable, pursuant to ASC 470, the Company accounted for the
modification  as  an  extinguishment  of  debt  which  required  the  measurement  of  the  modified  debt  and  additional  consideration  to  be  at  fair  value.  As  a  result,  the
Company recognized a loss on debt extinguishment of $287,000 and a corresponding credit to contributed capital. On May 19, 2021 the Board approved the ability to
convert the note payable into equity of the Company at the discretion of the holder. The conversion price is the fair market value of the Company’s common stock on
the day of conversion.

As of December 31, 2021, the outstanding balance of the note amounted to $725,000.

(B) On December 1, 2015, the Company issued a note payable to a former member of the Company’s board of directors, in the amount of $112,000, representing unpaid
consulting fees as of November 30, 2015. The note is unsecured, bears interest at a rate of 12% per annum, and matured in April 2017. As of December 31, 2020, the
outstanding principal balance of the note amounted to $112,000.

On September 24, 2021 the Company settled the entire note payable and all corresponding accrued interest and accounts payable related to the former board member
for $140,000, which resulted in a gain of $82,000.

(C) On April 4, 2016, the Company issued a convertible note to Mr. Cutaia, in the amount of $343,000, to consolidate all advances made by Mr. Cutaia to the Company
during the period December 2015 through March 2016. A total of 30% of the original note balance or $103,000 was convertible to common stock and was converted
in 2018 while the remaining note balance of $240,000 was not convertible. The note bears interest at a rate of 12% per annum, is secured by the Company’s assets, and
matured on June 4, 2021, as amended. On May 19, 2021 the Board approved the ability to convert the note payable into equity of the Company at the discretion of the
holder. The  conversion  price  is  the  fair  market  value  of  the  Company’s  common  stock  on  the  day  of  conversion.  On  May  19,  2021  $200,000 was  converted  into
194,175 shares of common stock. The conversion price was $1.03, which was the closing price of the Company’s common stock on the day of conversion.

As of December 31, 2021, and December 31, 2020, the outstanding balance of the note amounted to $40,000 and $240,000, respectively.

F-22

 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
 
  
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Total interest expense for notes payable to related parties was $111,000 and $141,000 for the years ended December 31, 2021 and 2020, respectively. In addition, the

Company paid $135,000 and $120,000 in interest related to these notes for the years ended December 31, 2021 and 2020, respectively.

11. NOTES PAYABLE, NON-CURRENT

The Company has the following outstanding notes payable as of December 31, 2021 and 2020:

Note

Note A
Note B
Note C
Total notes payable,
non-current

Issuance Date
April 17, 2020
May 15, 2020
May 1, 2020

Maturity Date
April 17, 2022
May 15, 2050
May 1, 2022

Interest 
Rate

Balance at 

December 31, 2021    
-   
$
150,000   
-   

Balance at 
December 31, 2020  
1,218,000 
$
150,000 
90,000 

1.00% 
3.75% 
3.75% 

$

150,000   

$

1,458,000 

(A) On April 17, 2020, the Company received loan proceeds in the amount of $1,218,000 under the Paycheck Protection Program (“PPP”). The PPP, established as part of
the  Coronavirus  Aid,  Relief  and  Economic  Security  Act  (“CARES  Act”),  provides  for  loans  to  qualifying  businesses  for  amounts  up  to  2.5  times  of  the  average
monthly payroll expenses of the qualifying business. The loans and accrued interest were forgivable after December 31, 2020, as long as the borrower used the loan
proceeds for qualifying expenses, including payroll, benefits, rent and utilities, and maintains its payroll levels. Management believes the entire loan amount has been
used for qualifying expenses.

The PPP loan was payable over two years at an interest rate of 1%, with a deferral of payments for the first six months. As of December 31, 2020, the outstanding
balance of the PPP loan was $1,218,000.

On January 4, 2021 the entire PPP loan and accrued interest, totaling $1,226,000, was forgiven and accounted for as a gain on debt extinguishment.

(B) On May 15, 2020, the Company executed an unsecured loan with the U.S. Small Business Administration (“SBA”) under the Economic Injury Disaster Loan program
in the amount of $150,000. The loan is secured by all tangible and intangible assets of the Company and payable over 30 years at an interest rate of 3.75% per annum.
Installment payments, including principal and interest, begin on May 15, 2022.

As part of the loan, the Company also received an advance of $10,000 from the SBA. While the SBA refers to this program as an advance, it was written into law as a
grant. This means  that  the  amount  given  through  this  program  does  not  need  to  be  repaid.  As  a  result,  the  Company  accounted  for  this  $10,000 as  part  of  “Other
Income” in fiscal 2020.

(C) As a result of the acquisition of SoloFire in September 2020, the Company assumed SoloFire’s PPP loan of $90,000 it obtained in May 2020 under the same PPP (see

discussion “A”).

On May 17, 2021 the entire note and accrued interest, totaling $91,000, was forgiven and accounted for as a gain on debt extinguishment.

The following table provides a breakdown of interest expense:

Financing costs
Interest expense - amortization of debt discount (see Note 9)
Interest expense- other (see Note 10)

Total interest expense

Years Ended December 31,

2021

2020

$

$

-    $

(2,461,000)  
(114,000)  

(2,575,000)   $

(248,000)
(493,000)
(153,000)

(894,000)

F-23

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
    
 
  
 
 
12. DEFERRED INCENTIVE COMPENSATION TO OFFICERS

Note

Date

Payment Date

Rory Cutaia (A)

December 23, 2019

Rory Cutaia (B)

December 23, 2019

Jeff Clayborne (A)

December 23, 2019

Jeff Clayborne (B)

December 23, 2019

50% on January 10, 2021, 50% on
January 10, 2022
50% on January 10, 2021, 50% on
January 10, 2022
50% on January 10, 2021, 50% on
January 10, 2022
50% on January 10, 2021, 50% on
January 10, 2022

Total
Non-current
Current

Balance at 
December 31, 
2021

Balance at 
December 31, 
2020

$

215,000   

$

161,000   

63,000   

82,000   

521,000   
-   
521,000   

$

$

430,000 

324,000 

125,000 

163,000 

1,042,000 
(521,000)
521,000 

(A) On December 23, 2019, the Company awarded Rory Cutaia, Chief Executive Officer and Jeff Clayborne, former Chief Financial Officer, Annual Incentive Compensation
of $430,000 and $125,000, respectively for services rendered. The Company had determined that it was in its best interest and in the best interest of its stockholders to
defer payments to these employees. The Company paid 50% of the Annual Incentive Compensation on January 10, 2021, and subsequently paid the remaining 50% on
January 20, 2022. See Note 22 for subsequent events.

During the year ended December 31, 2021, the Company paid $278,000 of the outstanding balance. As of December 31, 2021, the outstanding balance  amounted  to
$278,000.

(B) On December 23, 2019, the Company awarded Rory Cutaia, Chief Executive Officer and Jeff Clayborne, former Chief Financial Officer, a bonus for the successful Up-
Listing to Nasdaq and Acquisition of Verb Direct during fiscal 2019, totaling $324,000 and $163,000, respectively. The Company had determined that it was in its best
interest and in the best interest of its stockholders to defer payments to these employees. The Company paid 50% of the Nasdaq Up-Listing Award on January 10, 2021,
and subsequently paid the remaining 50% on January 20, 2022. See Note 22 for subsequent events.

During the year ended December 31, 2021, the Company paid $243,000 of the outstanding balance. As of December 31, 2021, the outstanding balance  amounted  to
$243,000.

F-24

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
   
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
    
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
13. CONVERTIBLE SERIES A PREFERRED STOCK and WARRANT OFFERING

On August 14, 2019, we entered into the Securities Purchase Agreement (“SPA”) with the Preferred Purchasers, pursuant to which we agreed to issue and sell to the
Preferred Purchasers up to an aggregate of 6,000 shares of Series A Preferred Stock (which, at the initial conversion price, were convertible into an aggregate of up to
approximately 3.87  million  shares  of  common  stock)  and  warrants  (“Series  A”  warrants)  to  purchase  3.2  million  shares  of  common  stock.  The  Company  closed  the
offering on August 14, 2019 and issued 5,030 shares of Series A Preferred Stock and granted Series A warrants to purchase up to 3,245,162 shares of common stock. We
received proceeds of $4,688,000, net of direct costs of $342,000. The offering was made in reliance upon an exemption from the registration requirements of the Securities
Act of 1933, as amended, as a transaction by an issuer not involving any public offering.

On September 17, 2019, we filed a registration statement on Form S-3 with the SEC to register the shares of common stock underlying the Series A warrants. The

registration statement was declared effective on September 19, 2019 and we agreed to keep such registration statement continuously effective for a period of 24 months.

We are also prevented from issuing shares of common stock upon exercise of the Series A Warrants, which, when aggregated with any shares of common stock issued
on or after the issuance date and prior to such exercise date, (i) in connection with the exercise of any Series A Warrants issued pursuant to the SPA, and (ii) in connection
with  the  exercise  of  any  warrants  issued  to  any  registered  broker-dealer  as  a  fee  in  connection  with  the  issuance  of  the  securities  pursuant  to  the  SPA,  would  exceed
4,459,725 shares of common stock (the “19.99% Cap”). This prohibition will terminate upon the approval by our stockholders of a release from such 19.99% Cap.

The Series A Warrants have an initial exercise price of $1.88 per share, subject to customary adjustments, are exercisable six months after the date of issuance, and will
expire five years from  the  date  of  issuance.  The  exercise  price  is  subject  to  certain  customary  adjustments,  including  upon  certain  subsequent  equity  sales  and  rights
offerings. In addition, the Series A Warrants included a fundamental transaction provision that could give rise to an obligation to pay cash to the warrant holder. As a result,
the Series A Warrants were accounted for as a derivative liability issuance in 2019 and are remeasured to fair value at the end of each reporting period (see Note 14).

During  the  year  ended  December  31,  2021,  the  entire  2,006  shares  of  Preferred  Stock  were  converted  into  1,978,728  shares  of  Common  Stock,  which
included 155,087  shares  of  common  stock  issued  as  a  contractual  inducement  to  convert  with  a  fair  value  of  $348,000.  Pursuant  to  current  accounting  guidelines,  the
Company recorded the fair value of $348,000 as a deemed dividend. As of December 31, 2021, there are no shares of Series A Preferred stock issued and outstanding.

During the year ended December 31, 2020, 2,390 shares of Preferred Stock were converted into 1,768,909 shares of common stock, pursuant to the original terms of

the SPA, as amended. As of December 31, 2020, 2,006 shares Series A Preferred stock were outstanding.

14. DERIVATIVE LIABILITY

Under authoritative guidance used by the FASB on determining whether an instrument (or embedded feature) is indexed to an entity’s own stock, instruments that do
not have fixed settlement provisions are deemed to be derivative instruments. In prior years, the Company granted certain warrants that included fundamental transaction
provisions that could give rise to an obligation to pay cash to the warrant holder. As a result, the fundamental transaction clause of these warrants is accounted for as a
derivative liability in accordance with ASC 815 and are being re-measured every reporting period with the change in value reported in the statement of operations.

The derivative liabilities were valued using a Binomial pricing model with the following weighted-average assumptions:

Stock Price
Exercise Price
Expected Life
Volatility
Dividend Yield
Risk-Free Interest Rate
Total Fair Value

Upon
Extinguishment in
2021

  December 31, 2021  
1.24 
  $
1.11 
  $
2.97 
119% 
0% 
0.97% 

  $
  $

  December 31, 2020  
1.65 
  $
1.12 
  $
3.84 
162%
0%
0.29%

2.47 
1.10 
3.32 
144% 
0% 
0.33% 

  $

3,155,000 

  $

4,513,000 

  $

8,266,000 

F-25

 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The expected life of the warrants was based on the remaining contractual term of the instruments. The Company uses the historical volatility of its common stock to
estimate the future volatility for its common stock. The expected dividend yield was based on the fact that the Company has not paid dividends in the past and does not
expect to pay dividends in the future. The risk-free interest rate was based on rates established by the Federal Reserve Bank.

During the year ended December 31, 2021, the Company recorded other income of $598,000 to account for the decrease in the fair value of derivative liabilities. In
addition,  the  Company  recorded  a  decrease  in  derivative  liability  of  $4,513,000  related  to  derivative  liabilities  that  were  extinguished  due  to  the  exercise  of  1,829,190
warrants and the forfeiture of 33,334 warrants. The extinguishment was accounted for as an increase to equity. At December 31, 2021, the balance of derivative liabilities
was $3,155,000.

During  the  year  ended  December  31,  2020,  the  Company  recorded  additions  to  derivative  liability  of  $3,951,000  related  to  the  issuance  of  2,303,861  warrants
exercisable  into  shares  of  common  stock  that  contained  a  fundamental  transaction  clause.  The  Company  also  recorded  other  income  of  $574,000  to  account  for  the
decrease in the fair value of derivative liabilities. In addition, the Company recorded a decrease in derivative liability of $159,000 related to derivative liabilities that were
extinguished due to the exercise of 95,000 Series A warrants. Pursuant to current accounting guidelines, the extinguishment was accounted for as an increase to equity. At
December 31, 2020, the balance of derivative liabilities was $8,266,000.

The following table sets forth a summary of the changes in the estimated fair value of the derivative liabilities during the years ended December 31, 2021 and 2020:

Beginning balance
Recognition of derivative liabilities
Change in fair value
Extinguishment
Ending balance

15. COMMON STOCK

Years Ended December 31,

2021

2020

  $

  $

8,266,000    $

-   
(598,000)  
(4,513,000)  
3,155,000    $

5,048,000 
3,951,000 
(574,000)
(159,000)
8,266,000 

The Company’s common stock activity for the year ended December 31, 2021 was as follows:

Shares Issued as Part of Public Offering

On March 15, 2021, the Company completed a registered direct offering with institutional investors and sold 9,375,000 shares of common stock at a price of $1.60 per

share, which resulted in aggregate net proceeds of $14,129,000. Included in the $14,129,000 is a refund of $144,000 from the underwriter.

F-26

 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
Shares Issued as Part of ATM Agreement

In August 2021 and November 2021, the Company entered into two separate at-the-market issuance sales agreements (the “August 2021 ATM” and the “November
2021 ATM”, respectively) with Truist Securities, Inc., pursuant to the Company’s Registration Statement on Form S-3 (File No. 333-252167). The August 2021 ATM was
terminated in October 2021. In January 2022, the aggregate offering price of the shares of the Company’s common stock that may be sold under the November 2021 ATM
was reduced from $30,000,000 to $7,300,000. The August 2021 and November 2021 ATM offerings are a follow-on offering of securities utilized by the Company in order
to raise capital over a period of time. In an ATM offering, the Company sells newly issued shares into the trading market through our designated sales agent at prevailing
market prices.

During the year ended December 31, 2021, the Company received net proceeds of $7,937,000.

Shares Issued for Services

During the year ended December 31, 2021, the Company granted 1,546,599 shares of common stock to certain employees and vendors for services rendered and to be
rendered with an aggregate fair value of $2,541,000. The shares of common stock were valued based on the market value of the Company’s common stock price at the
issuance  date  or  the  date  the  Company  entered  into  the  agreement  related  to  the  issuance  and  is  being  amortized  over  its  vesting  term.  The  Company  recorded  stock
compensation expense of $2,438,000 and issued 1,344,499 shares of common stock to account for common shares vested. In addition, 112,100 shares granted to employees
that vested were returned to the Company in exchange for the Company paying the corresponding income and payroll taxes of the employees amounting to $139,000. The
Company accounted for the return of the 112,100 shares and the payment of $139,000 for  income  and  payroll  taxes  paid  on  behalf  of  the  employees  as  a  reduction  in
additional paid-in capital. Accordingly, the net increase to additional paid-in capital related to shares issued for services in 2021 is $2,188,000.

Shares Issued from Conversion of Note Payable – Related Party

During the year ended December 31, 2021, the Company issued 194,175 shares of common stock upon a partial conversion of a note payable due to the Company’s
Chief Executive Officer totaling $200,000 (see Note 10). The conversion price was $1.03, which was the closing price of the Company’s common stock on the day of
conversion.

Shares Issued for Settlement of Accounts Payable and Accrued Expense

During  the  year  ended  December  31,  2021,  the  Company  issued  192,678 shares  of  common  stock  to  employees  as  settlement  of  $303,000 of  previously  recorded
accrued payroll as of December 31, 2020. These shares of common stock were valued based on the market value of the Company’s common stock price at the issuance
date and approximates the carrying value of the accrued payroll.

During  the  year  ended  December  31,  2021,  the  Company  issued  10,500  shares  of  its  restricted  common  stock  to  a  vendor  for  conversion  of  $19,000  of  accounts

payable. Such issuance of securities was exempt from registration pursuant to Section 4(a)(2) of the Securities Act of 1933, as amended.

Shares Issued for Settlement of Litigation

During the year ended December 31, 2021, the Company issued 600,000 shares to EMA Financial to settle a litigation. The fair market value of the shares issued was
based  on  the  closing  price  of  Company’s  stock  on  the  day  of  settlement  which  amounted  to  $678,000. As  of  the  settlement  date  the  Company  had  previously  accrued
$585,000 and as a result the Company recorded an additional $93,000 in general and administrative expenses to account for the difference between the fair value of the
common shares issued and amount accrued at December 31, 2020.

F-27

 
 
 
 
 
 
 
 
 
 
 
 
 
 
The Company’s common stock activity for the year ended December 31, 2020 was as follows: 

Sale of common stock from private placement

In February 2020, the Company initiated a private placement for the sale and issuance of up to five million shares of its common stock at a per-share price of $1.20,
which amount represents a 20% discount to the $1.50 closing price of the Company’s common stock on that day. As a result of this private placement, from February
through April 2020, a total of 4,237,833 shares of common stock were sold in exchange for cash proceeds of $4,444,000, net of direct fees and expenses in the aggregate of
$641,000.

In preparation for this private placement offering, the Company separately negotiated with certain Series A stockholders to waive their rights in order not to ratchet
down the conversion price of their Series A preferred shares (see Note 13). In return for the waiver, the Company granted these Series A stockholders warrants to purchase
2,303,861 shares of common stock. The warrants are exercisable in August 2020, expire in 5 years and are exercisable at $1.20 per share, as adjusted. The exercise price is
subject to certain customary adjustments, including subsequent equity sales and rights offerings. In addition, the warrants also included a fundamental transaction provision
that could give rise to an obligation to pay cash to the warrant holder. As a result of this fundamental transaction provision, the conversion feature of the warrants was
accounted for as derivative liability with a fair value upon issuance of $3,951,000 upon issuance. The Company accounted for the fair value of $3,951,000 as a deemed
dividend  since  if  the  down  round  provision  of  the  Series  A  preferred  shares  had  occurred,  it  would  have  been  accounted  for  as  a  deemed  dividend  due  to  it  providing
additional value to the Series A stockholders.

Sale of common stock from public offering

On July 24, 2020, the Company concluded its public offering pursuant to a registration statement on Form S-1 (File No. 333-239055) and issued 12,545,453 shares of
common stock (which included 1,636,363 shares of common stock sold pursuant to the exercise by the underwriters of an overallotment option). The net proceeds to the
Company, after deducting the underwriting discounts and commissions and direct offering expenses was $12,337,000.

Shares Issued for Services

During the year ended December 31, 2020, the Company issued 1,007,583 shares of common stock to vendors for services rendered and to be rendered with a fair
value of $1,190,000. These shares of common stock were valued based on the market value of the Company’s common stock price at the issuance date or the date the
Company entered into the agreement related to the issuance. During the year ended December 31, 2020, the Company expensed $1,035,000 to general and administrative
for  services  rendered.  At  December  31,  2020,  common  stock  issued  in  fiscal  2020  with  fair  value  of  $155,000 was  recorded  as  prepaid  expense  as  the  corresponding
services had not been rendered to the Company.

16. RESTRICTED STOCK UNITS

On  December  20,  2019,  our  stockholders  approved  and  adopted  the  Verb  Technology  Company,  Inc.  2019  Omnibus  Incentive  Plan  (the  “2019  Omnibus  Incentive

Plan”).

A summary of restricted stock unit activity for the years ended December 31, 2021 and 2020 are presented below:

Non-vested at January 1, 2020
Granted
Vested/ deemed vested
Shares returned for payroll taxes
Forfeited
Non-vested at December 31, 2020
Granted
Vested/deemed vested
Forfeited
Non-vested at December 31, 2021

Weighted-
Average
Grant Date
Fair Value

1.36 
1.18 
1.31 
1.31 
1.47 
1.17 
1.69 
1.15 
- 
1.41 

Shares

1,486,354    $
2,871,471   
(1,773,440)  
(336,533)  
(61,906)  
2,185,946    $
813,265   
(1,177,378)  
-   

1,821,833    $

A summary of activity for the year ended December 31, 2021:

On January 4, 2021, the Company granted 813,265 restricted stock units to officers and directors. The restricted stock units vest starting on grant date through January

4, 2024. These restricted stock units were valued based on market value of the Company’s stock price at the date of grant and had aggregate fair value of $1,374,000.

The  total  fair  value  of  restricted  stock  units  vested  or  deemed  vested  during  the  year  ended  December  31,  2021  was  $1,626,000, and  is  included  in  general  and
administrative expenses in the accompanying Consolidated Statements of Operations. As of December 31, 2021 the amount of unvested compensation related to issuances
of restricted stock units was $1,691,000 which will be amortized over the remaining vesting periods ranging from 1 to 4 years. When calculating basic net income (loss)
per share, these shares are included in weighted average common shares outstanding from the time they vest. When calculating diluted net income (loss) per share, these
shares are included in weighted average common shares outstanding as of their grant date.

A summary of activity for the year ended December 31, 2020:

On April 10, 2020, the board of directors of the Company, approved management’s COVID-19 Full Employment and Cash Preservation Plan (the “Cash Preservation
Plan”), pursuant to which all directors and senior level management would reduce their cash compensation by 25%, and all other employees and consultants would reduce
their cash compensation by 20% (the “Cash Reduction Amount”) for a period of three months. The Cash Reduction Amount is to be paid to the affected individuals in
shares  of  the  Company’s  common  stock  issued  through  the  Company’s  2019  Omnibus  Incentive  Plan.  The  shares  were  granted  pursuant  to  agreements  entered  into
effective April 10, 2020, with each of the Company’s directors, executive officers, employees, and consultants. The shares vested on July 18, 2020, as long as the recipient
remained in continuous service to the Company from the grant date through the vesting date. On April 10, 2020, a total of 589,098 shares of restricted stock with a fair
value of $866,000 was granted pursuant to the Cash Preservation Plan. The shares were valued based on the market value of the Company’s common stock price on the
date of grant.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
F-28

 
During  the  year  ended  December  31,  2020,  the  Company  granted  an  additional  2,282,373  shares  of  its  restricted  stock  to  employees  and  members  of  Board  of
Directors. The restricted stock units vest in various dates, starting on grant date up to July 2024. These restricted stock units were valued based on market value of the
Company’s stock price at the respective date of grants and had aggregate fair value of $2,525,000, which is being amortized as stock compensation expense over its vesting
term.

The  total  fair  value  of  restricted  stock  units  that  vested  or  deemed  vested  for  the  year  ended  December  31,  2020  was  $3,355,000 and  is  included  in  general  and

administrative expenses in the accompanying statements of operations.

During the year ended December 31, 2020, 336,533 shares  granted  to  various  employees  that  vested  were  returned  to  the  Company  in  exchange  for  the  Company
paying the corresponding income and payroll taxes of these employees amounting to $485,000. Pursuant to current accounting guidelines, the Company accounted for the
return of the 336,533 shares and the payment of $485,000 for income and payroll taxes paid on behalf the employees as a reduction in additional paid-in capital.

17. STOCK OPTIONS

A summary of option activity for the years ended December 31, 2021 and 2020 are presented below.

Outstanding at January 1, 2020
Granted
Forfeited
Exercised
Outstanding at December 31, 2020
Granted
Forfeited
Exercised
Outstanding at December 31, 2021

Vested December 31, 2021

Exercisable at December 31, 2021

Weighted-
Average
Exercise
Price

Weighted-
Average
Remaining
Contractual
Life (Years)

Aggregate
Intrinsic
Value

1.73   
1.35   
2.53   
-   
1.55   
1.71   
2.68   
2.03   
1.72   

2.22   

2.04   

2.54   
-   
-   
-   
2.68   
-   
-   
-   
2.24   

$

$

$

$

995,000 
- 
- 
- 
1,932,000 
- 
- 
- 
107,000 

116,000 

21,000 

Options

4,233,722   
2,111,308   
(313,255)  
-   
6,031,775   
2,494,333   
(2,374,405)  
(747,480)  
5,404,223   

2,899,884   

1,934,874   

$

$

$

$

The following were stock options transactions during the year ended December 31, 2021:

During the year ended December 31, 2021, the Company granted stock options to employees and consultants to purchase a total of 2,494,333 shares of common stock
for services rendered. The options have an average exercise price of $1.71 per share, expire between zero and five years, vesting from zero and four years from grant date.
The total fair value of these options at grant date was approximately $3,927,000, determined using the Black-Scholes option pricing model. The total stock compensation
expense  recognized  relating  to  the  vesting  of  stock  options  for  the  year  ended  December  31,  2021  amounted  to  $1,596,000.  As  of  December  31,  2021,  the  total
unrecognized share-based compensation expense was $2,591,000, which is expected to be recognized as part of operating expense through December 2025.

F-29

 
 
 
 
 
 
 
 
 
 
   
 
   
   
 
 
 
 
 
   
   
   
 
 
 
 
 
   
   
   
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
  
 
 
 
    
 
 
 
    
 
    
 
    
 
  
 
 
 
    
 
 
 
The following were stock options transactions during the year ended December 31, 2020:

During the year ended December 31, 2020, the Company granted stock options to employees and consultants to purchase a total of 2,111,308 shares of common stock
for services rendered. The options have an average exercise price of $1.35 per share, expire between four and five years, vesting from 0.43 to four years from grant date.
The  total  fair  value  of  these  options  at  grant  date  was  approximately  $2,438,000 using  the  Black-Scholes  option  pricing  model.  The  total  stock  compensation  expense
recognized relating to the vesting of stock options for the year ended December 31, 2020 amounted to $1,728,000. As of December 31, 2020, the total unrecognized share-
based compensation expense was $4,146,000, which is expected to be recognized as part of operating expense through December 2024.

The fair value of the share option awards was estimated using the Black-Scholes method based on the following weighted-average assumptions:

Expected life in years
Stock price volatility
Risk free interest rate
Expected dividends
Forfeiture rate

Years Ended December 31,

2021

2020

1 to 5 years 
230%-271% 
0.17-1.26% 
0% 
25.56 – 39.66% 

3.0, 4.0 and 5.0 

255%-271%
0.17-0.39%
0%
21.2 – 21.3%

The risk-free interest rate is based on the U.S. Treasury yield curve in effect at the time of measurement corresponding with the expected term of the share option
award; the expected term represents the weighted-average period of time that share option awards granted are expected to be outstanding giving consideration to vesting
schedules and historical participant exercise behavior; the expected volatility is based upon historical volatility of the Company’s common stock; and the expected dividend
yield is based on the fact that the Company has not paid dividends in the past and does not expect to pay dividends in the future.

18. STOCK WARRANTS

The Company has the following warrants as of December 31, 2021 and 2020 are presented below:

Outstanding at January 1, 2020
Granted
Forfeited
Exercised
Outstanding at December 31, 2020
Granted
Forfeited
Exercised
Outstanding at December 31, 2021

Weighted-
Average
Exercise
Price

Weighted-
Average
Remaining
Contractual
Life (Years)

Aggregate
Intrinsic
Value

3.07   
1.17   
4.58   
1.10   
2.48   
2.61   
6.25   
1.25   
2.67   

4.25    $
-   
-   
-   
3.38   
-   
-   
-   
2.38    $

- 
- 
- 
- 
3,022,000 
- 
- 
- 
507,000 

Warrants

10,930,991   
4,630,654   
(244,800)  
(1,965,594)  
13,351,251   
138,889   
(220,011)  
(2,285,389)  
10,984,740   

$

$

The following were stock warrant transactions during the year ended December 31, 2021:

During the year ended December 31, 2021, the Company granted 138,889 warrants to an officer. The warrants are fully vested upon grant, have an exercise price of

$2.61 per share, expire in 3 years with an estimated fair value of $363,000.

F-30

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
   
 
 
 
 
 
   
   
   
 
 
 
 
 
   
   
   
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
During the year ended December 31, 2021, a total of 2,285,389 warrants were exercised into 2,254,411 shares of common stock at a weighted average exercise price of

$1.25. The Company received cash of $2,784,000 upon exercise of the warrants.

The following were stock warrant transactions during the year ended December 31, 2020:

During the year ended December 31, 2020, the Company granted 416,199 warrants to a consultant as part of a private placement offering and 2,303,861 warrants to
Series A stockholders. In addition, the Company also granted warrants to certain shareholders to purchase 1,910,594 shares of common stock as part of settlement with
regards to the Company’s public offering that occurred in July 2020. The warrants were fully vested upon grant, have an average exercise price of $1.17 per share, expire
between 0.01 and 5 years with an estimated fair value of $248,000 using the Black-Scholes option pricing model. The Company accounted for the estimated fair value of
$248,000 as a financing cost.

During the year ended December 31, 2020, a total of 1,965,594 warrants were exercised into 1,965,594 shares of common stock at a weighted average exercise price

of $1.10. The Company received cash of $2,165,000 upon exercise of the warrants.

19. ISSUANCE OF CLASS A and B UNITS

a. Class  A  Units  –  During  the  year  ended  December  31,  2020,  the  Company  created  a  separate  class  of  equity  instrument  called  Class  A  Units.  Concurrently,  the
Company formed a wholly owned subsidiary, Verb Acquisition, and issued 100 Class A units as part of the organization of Verb Acquisition. The Class A Units have
the following rights and privileges:

1. Class A units are a standalone financial instrument;
2. Priority on distributions;
3. Ability to remove the manager;
4. Drag-along rights;
5. Power to dissolve Verb Acquisition provided that a majority of the Class B Units also approve the dissolution;
6. Ability to appoint a liquidator to wind up the affairs of Verb Acquisition;
7. Entitled to distributions;
8. Approve board appointments; and
9. Approve any amendments to Verb Acquisition’s operating agreement, provided that a majority of the Class B Units also approve the amendment.

b. Class B Units – During the year ended December 31, 2020, the Company created a separate class of an equity instrument called Class B Units. Concurrently, our
wholly owned subsidiary, Verb Acquisition, issued 2,642,159 Class B Units as part of its acquisition of SoloFire (see Note 3). The Class B Units have the following
rights and privileges:

1. Class B units are a standalone financial instrument;
2. Exchangeable for shares of the Company’s common stock at a conversion rate of 1 to 1;
3. Power to dissolve Verb Acquisition, provided that a majority of the Class A Units also approve the dissolution;
4. Entitled to profit distributions;
5. Approve board appointments made by the Class A Units; and
6. Approve any amendments to Verb Acquisition’s operating agreement, provided that a majority of the Class A Units also approve the amendment.

As the Class B Units are exchangeable for the Company’s common stock, for valuation purposes, the Company determined to use the trading price of the Company’s
common stock at the date of the acquisition of SoloFire which amounted to $3,065,000. During the year ended December 31, 2021, all Class B units were exchanged into
Verb Technology common stock, consistent with the terms of the agreement.

F-31

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
20.

  INCOME TAXES

The items accounting for the difference between income taxes computed at the federal statutory rate and the provision for income taxes were as follows:

Statutory federal income tax rate
State taxes, net of federal benefit
Non-deductible items
Change in valuation allowance
Effective income tax rate

Years Ended December 31,

2021

2020

21.0%  
6.9%  
1.0%  
(28.9)% 
0.0%  

21.0%
6.9%
1.0%
(28.9)%
0.0%

Significant components of the Company’s deferred tax assets and liabilities are as follows:

Net operating loss carry-forwards
Share based compensation
Non-cash interest and financing expenses
Other temporary differences
Less: Valuation allowance
Deferred tax assets, net

Years Ended December 31,

2021

2020

20,950,000    $
(422,000)  
(358,000)  
(388,000)  
(19,782,000)  

-    $

13,350,000 
(457,000)
(177,000)
(569,000)
(12,147,000)
- 

  $

  $

ASC 740 requires that the tax benefit of net operating loss carry-forwards be recorded as an asset to the extent that management assesses that realization is “more
likely than not.” Realization of the future tax benefits is dependent on the Company’s ability to generate sufficient taxable income within the carry forward period. Because
of the Company’s recent history of operating losses, management believes that recognition of the deferred tax assets arising from the above-mentioned future tax benefits is
currently not likely to be realized and, accordingly, has provided a 100% valuation allowance against the asset amounts.

Any uncertain tax positions would be related to tax years that remain open and subject to examination by the relevant tax authorities. The Company has no liabilities

related to uncertain tax positions or unrecognized benefits for the years ended December 31, 2021 and 2020.

As of December 31, 2021 and 2020, the Company had federal net operating loss carry-forwards of approximately $79.2 million and $48.0 million, respectively, and
state  net  operating  loss  carry-forwards  of  approximately  $76.9 million  and  $45.7 million,  respectively,  which  may  be  available  to  offset  future  taxable  income  for  tax
purposes. These net operating loss carry-forwards begin to expire in 2034. This carry-forward may be limited upon the ownership change under IRS Section 382. IRS
Section 382 places limitations (the “Section 382 Limitation”) on the amount of taxable income which can be offset by net operating loss carry-forwards after a change in
control (generally greater than 50% change in ownership) of a loss corporation. Generally, after a change in control, a loss corporation cannot deduct operating loss carry-
forwards in excess of the Section 382 Limitation. Due to these “change in ownership” provisions, utilization of the net operating loss may be subject to an annual limitation
regarding their utilization against taxable income in future periods. The Company has not concluded its analysis of Section 382 through December 31, 2021 but believes
the provisions will not limit the availability of losses to offset future income.

F-32

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The  Company  is  subject  to  income  taxes  in  the  U.S.  federal  jurisdiction  and  the  state  of  Nevada.  The  tax  regulations  within  each  jurisdiction  are  subject  to
interpretation of related tax laws and regulations and require significant judgment to apply. As of December 31, 2021, tax years 2015 through 2020 remain open for IRS
audit. The Company has received no notice of audit from the IRS for any of the open tax years.

21. COMMITMENTS AND CONTINGENCIES

Litigation

a. Former Employee

The Company is currently in a dispute with a former employee of its predecessor bBooth, Inc. who has interposed a breach of contract claim in which he alleges that
he is entitled to approximately $300,000 in unpaid bonus compensation from 2015. This former employee filed his complaint in the Superior Court of California for the
County of Los Angeles on November 20, 2019, styled Meyerson v. Verb Technology Company, Inc., et al. (Case No. 19STCV41816). The Company does not believe his
claims have any merit as they are contradicted by documentary evidence, and barred by the applicable statute of limitations, and barred by a release executed by the former
employee when the Company purchased all of his shares of stock more than 4 years ago in January 2016. On February 9, 2021, the former employee’s counsel filed a
motion for summary judgment, or in the alternative, summary adjudication against the Company. On October 13, 2021, the court issued an order (i) denying the former
employee’s motion for summary judgment, (ii) partly granting the former employee’s motion for summary adjudication, and (iii) partly denying the former employee’s
motion for summary adjudication. The court has set a trial date of June 27, 2022. The Company believes that the resolution of this matter will have no material effect on
the Company or its operations.

b. Legal Malpractice Action

The Company is currently in a dispute with Baker Hostetler LLP (“BH”) relating to corporate legal services provided by BH to the Company. The Company filed its
complaint in the Superior Court of California for the County of Los Angeles on May 17, 2021, styled Verb Technology Company, Inc. v. Baker Hostetler LLP, et al. (Case
No.  21STCV18387).  The  Company’s  complaint  arises  from  BH’s  alleged  legal  malpractice,  breach  of  fiduciary  duties  owed  to  the  Company,  breach  of  contract,  and
violations of California’s Business and Professions Code Section 17200 et seq. On October 5, 2021, BH filed a cross-complaint against the Company alleging, amongst
other things, that the Company owes it approximately $915,000 in legal fees. The Company disputes owing this amount to BH. The Company believes that the resolution
of these matters will have no material effect on the Company or its operations.

The Company knows of no material proceedings in which any of its directors, officers, or affiliates, or any registered or beneficial stockholder is a party adverse to the

Company or any of its subsidiaries or has a material interest adverse to the Company or any of its subsidiaries.

The Company believes it has adequately reserved for all litigation within its financial statements.

F-33

 
 
 
 
 
 
 
 
 
 
  
 
 
Board of Directors

The Company has committed an aggregate of $475,000 in board fees to its five board members over the term of their appointment for services to be rendered. Board
fees are accrued and paid monthly. The members will serve on the board until the annual meeting for the year in which their term expires or until their successors has been
elected and qualified.

Total board fees expensed and paid in 2021 totaled $475,000. As of December 31, 2021, total board fees to be recognized in 2022 amounted to $475,000 and will be

recognized once the service has been rendered.

22. SUBSEQUENT EVENTS

Equity Financing

Common Stock Purchase Agreement:

On January 12, 2022, the Company entered into a common stock purchase agreement with Tumim Stone Capital LLC. Pursuant to the agreement, the Company has
the right, but not the obligation, to sell to the Investor, and the Investor is obligated to purchase, up to $50,000,000 of newly issued shares of the Company’s common stock,
par  value  $0.0001 per  share  from  time  to  time  during  the  term  of  the  agreement,  subject  to  certain  limitations  and  conditions.  The  Total  Commitment  is  inclusive  of
607,287 shares of common stock, valued at $750,000 at the time of issuance, issued to the Investor as consideration for its commitment to purchase shares of common
stock under the Common Stock Purchase Agreement.

The common stock purchase agreement initially precludes the Company from issuing and selling more than 14,747,065 shares  of  its  common  stock,  including  the
commitment shares, which number of shares equals 19.99% of the common stock issued and outstanding immediately prior to the execution of the agreement, unless the
Company obtains stockholder approval to issue additional shares, or unless certain exceptions apply.

From the effective date of the agreement through March 25, 2022, the Company received $5,542,000 in consideration for the issuance of 5,146,683 shares of common

stock, per the common stock purchase agreement.

Debt Financing

Securities Purchase Agreement, Convertible Notes, and Security Agreement:

On  January  12,  2022,  the  Company  also  entered  into  a  securities  purchase  agreement  with  three  institutional  investors  providing  for  the  sale  and  issuance  of  an
aggregate original principal amount of $6,300,000 in convertible notes due 2023. The Company and the Note Holders also entered into a security agreement, dated January
12, 2022, in connection with the note offering, pursuant to which the Company granted a security interest to the Note Holders in substantially all of its assets.

The Company received $6,000,000 in gross proceeds from the sale of the Notes. The Note Offering closed on January 12, 2022. The Notes bear interest of 6.0% per
annum, have an original issue discount of 5.0%, mature 12 months from the closing date, and have an initial conversion price of $3.00, subject to adjustment in certain
circumstances as set forth in the Note.

Beginning  on  May  12,  2022,  the  Company  is  required  to  make  nine  monthly  principal  payments  of  $333,333, plus accrued interest, to the Note Holders, with the

remaining principal amount of $3,300,000, plus accrued interest, due on the maturity date.

As a result of the debt financing, the Company paid $380,000 of debt issue costs. Accordingly, both the debt discount of $300,000 and the debt issue costs are being

amortized over the term of the agreement using the effective interest rate method of amortization.

F-34

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Issuances of Common Stock

From January to March 2022, the Company issued 372,446 shares of common stock to vendors and employees for services rendered with a fair value of $442,000.
These  shares  of  common  stock  were  valued  based  on  the  market  value  of  the  Company’s  stock  price  at  the  issuance  date  or  the  date  the  Company  entered  into  the
agreement related to the issuance.

From January to March 2022, the Company issued 432,046 shares of common stock to officers and board members associated with the vesting of a Restricted Stock

Unit.

Exercise of Options

From  January  to  March  2022,  a  total  of  332,730 options were exercised into 332,730 shares  of  common  stock  at  a  weighted  average  exercise  price  of  $1.13.  The

Company received cash of $377,000 upon exercise of the options.

Issuances of Restricted Stock Units

From  January  to  March  2022,  the  Company  granted  an  additional  1,033,669 shares  of  its  restricted  stock  to  employees  and  members  of  Board  of  Directors.  The
Restricted Stock Units vest in various dates, starting on January 20, 2022 up to February 1, 2026. These Restricted Stock Units were valued based on market value of the
Company’s stock price at the respective date of grant and had aggregate fair value of $1,261,000, which is being amortized as stock compensation expense over its vesting
term.

Issuances of Stock Options

From  January  to  March  2022,  the  Company  granted  stock  options  to  employees  and  consultants  to  purchase  a  total  of  1,983,555  stock  options  for  services  to  be
rendered. The options have an average exercise price of $1.25 per share, expire in five years, and vest between one and four years from grant date. The total fair value of
these options at the grant date was $1,835,000 using the Black-Scholes option pricing model.

Termination of Lease Agreements

On January 3, 2022, the Company terminated the lease agreements with JMCC properties for four office and warehouse leases in American Fork, Utah. The lease for
the spaces were terminated as of January 15, 2022. On this date, and in accordance with ASC 842, the Company derecognized the right of use asset of $1,287,000, net of
accumulated  amortization  of  $744,000.  The  Company  has  also  derecognized  the  corresponding  lease  liabilities  of  $521,000,  resulting  in  a  net  loss  on  termination  of
$22,000.

Payment of Deferred Incentive Compensation to Officers

On January 20, 2022, the Company paid the remaining balance of $377,000 to Rory Cutaia, Chief Executive Officer, for amounts due related to deferred incentive

compensation to officers.

Departure and Replacement of Officers

On January 20, 2022, Jeffrey Clayborne, the Company’s Chief Financial Officer and Treasurer, resigned. Pursuant to a consulting agreement, Mr. Clayborne continued
as  a  consultant  with  the  Company  to  assist  with  transition  matters.  Mr.  Clayborne’s  departure  is  not  due  to  a  dispute  or  disagreement  with  the  Company.  As  part  of  a
separation  agreement,  the  Company  issued  116,160  shares  of  the  Company’s  common  stock  to  satisfy  the  remaining  balance  of  $144,000  related  to  deferred  incentive
compensation to officers.

On January 20, 2022, the Company eliminated the Chief Information Officer position. The employment of Mitchell Bledsoe, the Company’s former Chief Information

officer, ended on January 20, 2022 and his role and responsibilities were reassigned to existing personnel.

On January 20, 2022, the Company appointed Salman H. Khan as Interim Chief Financial Officer, Treasurer, Principal Financial Officer and Principal Accounting

Officer.

On March 30, 2022, the Company’s Board of Directors approved Mr. Khan’s appointment as the Company’s permanent Chief Financial Officer.  

F-35

 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
INDEX TO EXHIBITS

Exhibit
Number  

Description*

File
Number

Where Located
Exhibit
Number  

Filing 
Date

Filed
Herewith

  Form  

3.1

  Articles of Incorporation as filed with the Secretary of State of the State of Nevada on November

S-1

  333-187782  

3.1

  04/08/2013  

27, 2012

3.2

  Amended and Restated Bylaws of Verb Technology Company, Inc.

8-K   001-38834  

3.12

  11/01/2019  

3.3

  Certificate of Change as filed with the Secretary of State of the State of Nevada on October 6,

8-K   001-38834  

3.3

  10/22/2014  

2014

3.4

  Articles of Merger as filed with the Secretary of State of the State of Nevada on October 6, 2014

8-K   001-38834  

3.5

  Articles of Merger as filed with the Secretary of State of the State of Nevada on April 4, 2017

8-K   001-38834  

3.6

  Certificate of Correction as filed with the Secretary of State of the State of Nevada on April 17,

8-K   001-38834  

2017

3.4

3.5

3.6

  10/22/2014  

  04/24/2017  

  04/24/2017  

3.7

  Certificate of Change as filed with the Secretary of State of the State of Nevada on February 1,

10-K   001-38834  

3.7

  02/07/2019  

2019

3.8

  Articles of Merger as filed with the Secretary of State of the State of Nevada on January 31, 2019  

10-K   001-38834  

3.9

  Certificate of Correction as filed with the Secretary of State of the State of Nevada on February 22,

  S-1/A   333-226840  

2019

3.8

3.9

  02/07/2019  

  03/14/2019  

3.10   Articles of Merger of Sound Concepts, Inc. with and into NF Merger Sub, Inc. as filed with the

10-Q   001-38834  

3.10

  05/15/2019  

Utah Division of Corporations and Commercial Code on April 12, 2019

3.11   Statement of Merger of Verb Direct, Inc. with and into NF Acquisition Company, LLC as filed

10-Q   001-38834  

3.11

  05/15/2019  

with the Utah Division of Corporations and Commercial Code on April 12, 2019

3.12   Certificate of Withdrawal of Certificate of Designation of Series A Convertible Preferred Stock as

S-1

  333-226840  

4.28

  08/14/2018  

filed with the Secretary of State of the State of Nevada on August 10, 2018

40

 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit
Number  

Description*

  Form  

File
Number

3.13   Certificate of Designation of Rights, Preferences, and Restrictions of Series A Convertible

Preferred Stock as filed with the Secretary of State of the State of Nevada on August 12, 2019

10-Q   001-38334  

Where Located
Exhibit
Number  
3.12

Filing
Date
  08/14/2019  

Filed
Herewith

4.1

  Common Stock Purchase Warrant (First Warrant) dated September 15, 2017, issued to Kodiak

8-K   001-38834  

4.1

  10/02/2017  

Capital Group, LLC

4.2

  Common Stock Purchase Warrant (Second Warrant) dated September 15, 2017, issued to Kodiak

8-K   001-38834  

4.2

  10/02/2017  

Capital Group, LLC

4.3

  Common Stock Purchase Warrant (Third Warrant) dated September 15, 2017, issued to Kodiak

8-K   001-38834  

4.3

  10/02/2017  

Capital Group, LLC

4.4

  Common Stock Purchase Warrant dated December 5, 2017 issued to EMA Financial, LLC

8-K   001-38834  

10.3

  12/14/2017  

4.5

  Common Stock Purchase Warrant dated December 5, 2017 issued to Auctus Fund, LLC

8-K   001-38834  

10.6

  12/14/2017  

4.6

  Common Stock Purchase Warrant dated January 11, 2018 issued to EMA Financial, LLC

8-K   001-38834  

10.3

  01/26/2018  

4.7

  Common Stock Purchase Warrant dated January 10, 2018 issued to Auctus Fund, LLC

8-K   001-38834  

10.6

  01/26/2018  

4.8

  Form of Investor Common Stock Purchase Warrant

  S-1/A   333-226840  

4.34

  04/02/2019  

4.9

  Form of Underwriter’s Common Stock Purchase Warrant

  S-1/A   333-226840  

4.35

  04/02/2019  

4.10   Form of Common Stock Purchase Warrant in favor of A.G.P./Alliance Global Partners

  S-1/A   333-226840  

4.36

  04/02/2019  

4.11   Form of Common Stock Purchase Warrant

10-Q   001-38834  

4.37

  08/14/2019  

41

 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit
Number  

Description*

4.12   Verb Technology Company, Inc. 2019 Omnibus Incentive Plan#

  Form  
S-8

File
Number
  333-235684  

Where Located
Exhibit
Number  
4.13

Filing 
Date
  12/23/2019  

Filed
Herewith

4.13   Form of Common Stock Purchase Warrant (granted by the Company in February 2020 and March

8-K   001-38834  

4.38

  02/25/2020  

2020)

4.14   Common Stock Purchase Warrant dated August 5, 2020 in favor of Iroquois Capital Investment

S-3

  333-243438  

4.18

  08/10/2020  

Group LLC

4.15   Common Stock Purchase Warrant dated August 5, 2020 in favor of Iroquois Master Fund Ltd.

S-3

  333-243438  

4.19

  08/10/2020  

4.16   Common Stock Purchase Warrant dated August 6, 2020 in favor of Kingsbrook Opportunities

S-3

  333-243438  

4.20

  08/10/2020  

Master Fund LP

4.17   Common Stock Purchase Warrant dated July 10, 2019 in favor of Meridian Newcastle Group, Inc.  

S-3

  333-243438  

4.21

  08/10/2020  

4.18   Common Stock Purchase Warrant dated July 10, 2019 in favor of Meridian Newcastle Group, Inc.  

S-3

  333-243438  

4.22

  08/10/2020  

4.19   Description of Securities Registered Pursuant to Section 12 of the Securities Exchange Act of

 10-K/A  

 001-38834  

 4.17

  06/04/2020    

1934

10.1#   2014 Stock Option Plan

8-K   001-38834  

10.1

  10/22/2014  

10.2#   Executive Employment Agreement dated December 20, 2019 by and between the Company and

10-K   001-38834  

10.2

  05/14/2020    

Rory J. Cutaia

10.3   Agreement and Plan of Merger, dated November 8, 2018, by and among the Company, Sound

8-K   001-38834  

10.1

  11/14/2018  

Concepts, Inc., NF Merger Sub, Inc., NF Acquisition Company, LLC, the shareholders of Sound
Concepts, Inc., and the shareholders’ representative

10.4   Letter Agreement dated November 8, 2018, by and among the Company, Sound Concepts, Inc.,
NF Merger Sub, Inc., NF Acquisition Company, LLC, the shareholders of Sound Concepts, Inc.,
and the shareholders’ representative

8-K   001-38834  

10.2

  11/14/2018  

10.5   Letter Agreement dated November 12, 2018, by and among the Company, Sound Concepts, Inc.,
NF Merger Sub, Inc., NF Acquisition Company, LLC, the shareholders of Sound Concepts, Inc.,
and the shareholders’ representative

8-K   001-38834  

10.3

  11/14/2018  

42

 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit
Number  

Description*

File
Number

Where Located
Exhibit
Number  

Filing 
Date

Filed
Herewith

  Form  

10.6   Partner Application Distribution Agreement dated February 4, 2019, by and between the Company

10-K   001-38834  

10.43

  02/07/2019  

and Salesforce.com, Inc.

10.7   Lease Agreement dated February 5, 2019 by and between the Company and NPBeach Marina LLC  S-1/A   333-226840  

10.45

  02/19/2019  

10.8   Warrant Agent Agreement dated April 4, 2019 by and between the Company and VStock Transfer,

8-K   001-38834  

10.1

  04/05/2019  

LLC

10.9   First Amendment to Lease dated June 2, 2019 by and between the Company and NPBeach Marina

10-Q   001-38834  

10.54

  08/14/2019  

LLC

10.10   Extension Letter from the Company to NPBeach Marina LLC dated March 26, 2019

10-Q   001-38834  

10.55

  08/14/2019  

10.11   Securities Purchase Agreement dated August 14, 2019 between the Company and certain

10-Q   001-38834  

10.56

  08/14/2019  

purchasers identified therein

10.12   Form of Omnibus Waiver and Acknowledgment Agreement, entered into as of February 7, 2020,

8-K   001-38834  

10.58

  02/25/2020  

by and between the Company and certain purchasers of the Company’s Series A convertible
Preferred Stock and grantees of the Company’s common stock purchase warrants in August 2019

10.13   Form of alternative Omnibus Waiver And Acknowledgement Agreement, entered into as of

8-K   001-38834  

10.58a

  02/25/2020  

February7, 2020, by and between the Company and certain purchasers of the Company’s Series A
convertible Preferred Stock and grantees of the Company’s common stock purchase warrants in
August 2019

10.14#   Form of Indemnity Agreement between the Company and each of its Executive Officers and

  10-K/A   001-38834  

10.43

  06/04/2020  

Directors

10.15   Membership Interest Purchase Agreement, dated September 4, 2020, by and among Verb

8-K   001-38834  

10.1

  09/10/2020  

Acquisition Co., LLC, Ascend Certification, LLC, the sellers party thereto and Steve Deverall, as
the seller representative

43

 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit
Number  

Description*

File
Number

Where Located
Exhibit
Number  

Filing 
Date

Filed
Herewith

  Form  

10.16   Exchange Agreement, dated September 4, 2020, by and among Verb Acquisition Co., LLC, Verb

8-K   001-38834  

10.4

  09/10/2020  

Technology Company, Inc. and the holders of Class B Units party thereto

10.17   Form of Contribution and Exchange Agreement, dated September 4, 2020, by and between Verb

8-K   001-38834  

10.5

  09/10/2020  

Acquisition Co., LLC and the investors party thereto

10.18   Amended and Restated Operating Agreement of Verb Acquisition Co., LLC, dated September 4,

8-K   001-38834  

10.6

  09/10/2020  

2020, by and among Verb Acquisition Co., LLC and the members party thereto

10.19   At-the-Market Issuance Sales Agreement, dated November 16, 2021, between the Company and

8-K   001-38834  

1.1

  11/16/2021

Truist Securities, Inc.

10.20   Common Stock Purchase Agreement, dated January 12, 2022, between the Company and Tumim

8-K   001-38834  

10.1

  1/13/2022

Stone Capital LLC

10.21   Securities Purchase Agreement, dated January 12, 2022, amongst the Company and certain

8-K  

001-38834  

10.2

  1/13/2022  

institutional investors identified therein

14.1   Code of Ethics and Business Conduct for Directors, Senior Officers and Employees of Corporation 

8-K   001-38834  

14.1

  10/22/2014  

21.1   Subsidiaries of the Registrant

10-K   001-38834  

21.1

  05/14/2020  

23.1   Consent of Independent Registered Public Accounting Firm

10-K   001-38834  

23.1

  05/14/2020  

23.2   Consent of Independent Registered Public Accounting Firm

31.1   Certification of Principal Executive Officer Pursuant to Rule 13a-14(a) of the Securities Exchange

Act of 1934

31.2   Certification of Principal Financial Officer and Principal Accounting Officer Pursuant to Rule 13a-

14(a) of the Securities Exchange Act of 1934

32.1**   Certification of Principal Executive Officer Pursuant to Section 1350 of Chapter 63 of Title 18 of

the United States Code

32.2**   Certification of Principal Financial Officer and Principal Accounting Officer Pursuant to Section

1350 of Chapter 63 of Title 18 of the United States Code

44

X

X

X

 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit
Number

Description*

101.INS

  Inline XBRL Instance Document

101.SCH   Inline XBRL Taxonomy Extension Schema

101.CAL   Inline XBRL Taxonomy Extension Calculation Linkbase

101.DEF

  Inline XBRL Taxonomy Extension Definition Linkbase

101.LAB   Inline XBRL Taxonomy Extension Label Linkbase

101.PRE   Inline XBRL Taxonomy Extension Presentation Linkbase

File
Number

Where Located
Exhibit
Number  

Filing 
Date

Filed
Herewith

  Form  

X

X

X

X

X

X

(#) A  contract,  compensatory  plan  or  arrangement  to  which  a  director  or  executive  officer  is  a  party  or  in  which  one  or  more  directors  or  executive  officers  are  eligible  to
participate.

(*)  Certain  of  the  agreements  filed  as  exhibits  contain  representations  and  warranties  made  by  the  parties  thereto.  The  assertions  embodied  in  such  representations  and
warranties are not necessarily assertions of fact, but a mechanism for the parties to allocate risk. Accordingly, investors should not rely on the representations and warranties as
characterizations of the actual state of facts or for any other purpose at the time they were made or otherwise.

(**) The certifications attached as Exhibit 32.1 accompany this Annual Report pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley
Act of 2002, and shall not be deemed “filed” by the registrant for purposes of Section 18 of the Exchange Act and are not to be incorporated by reference into any of the
registrant’s filings under the Securities Act or the Exchange Act, irrespective of any general incorporation language contained in any such filing.

45

 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Pursuant  to  the  requirements  of  Section  13  or  15(d)  of  the  Securities  Exchange  Act  of  1934,  the  registrant  has  duly  caused  this  report  to  be  signed  on  its  behalf  by  the
undersigned, thereunto duly authorized.

SIGNATURES

Verb Technology Company, Inc.

By:

/s/ Rory J. Cutaia
Rory J. Cutaia
President, Chief Executive Officer, Secretary,
and Director
(Principal Executive Officer)

Date: March 31, 2022

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities
and on the dates indicated.

By:

/s/ Rory J. Cutaia
Rory J. Cutaia
President, Chief Executive Officer, Secretary,
and Director

Date: March 31, 2022

By:

/s/ James P. Geiskopf
James P. Geiskopf
Director

Date: March 31, 2022

By:

/s/ Salman H. Khan
Salman H. Khan
Chief Financial Officer and Treasurer

Date: March 31, 2022

By:

/s/ Philip J. Bond
Philip J. Bond
Director

Date: March 31, 2022

By:

/s/ Kenneth S. Cragun
Kenneth S. Cragun
Director

Date: March 31, 2022

By:

/s/ Nancy Heinen
Nancy Heinen
Director

Date: March 31, 2022

By:

/s/ Judith Hammerschmidt
Judith Hammerschmidt
Director

Date: March 31, 2022

46

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We consent to the incorporation by reference in Registration Statements (No. 333-235684) on Form S-8 and (No. 333-233797), (No. 333-243438), (No. 333-249564),
(No. 333-252167), (No. 333-262132) on Form S-3 of Verb Technology Company, Inc. of our report dated March 31, 2022 relating to our audit of the financial statements of
Verb Technology Company, Inc., for the years ending December 31, 2021 and 2020, (which report includes an explanatory paragraph relating to substantial doubt about Verb
Technology’s ability to continue as a going concern) which appear in this Annual Report on Form 10-K of Verb Technology Company, Inc. for the year ended December 31,
2021.

Exhibit 23.2

/s/ Weinberg & Company, P.A.
 Los Angeles, California
March 31, 2022

 
 
 
 
 
 
Exhibit 31.1

CERTIFICATION
PURSUANT TO RULE 13A-14(A) UNDER THE SECURITIES EXCHANGE ACT OF 1934

I, Rory J. Cutaia, certify that:

1.

I have reviewed this annual report on Form 10-K for the year ended December 31, 2021 of Verb Technology Company, Inc.;

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light

of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3. Based on  my  knowledge,  the  financial  statements,  and  other  financial  information  included  in  this  report,  fairly  present  in  all  material  respects  the  financial  condition,

results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4. The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-

15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material
information  relating  to  the  registrant,  including  its  consolidated  subsidiaries,  is  made  known  to  us  by  others  within  those  entities,  particularly  during  the  period  in
which this report is being prepared;

(b) Designed such  internal  control  over  financial  reporting,  or  caused  such  internal  control  over  financial  reporting  to  be  designed  under  our  supervision,  to  provide
reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of  financial  statements  for  external  purposes  in  accordance  with  generally
accepted accounting principles;

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure

controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d) Disclosed in  this  report  any  change  in  the  registrant’s  internal  control  over  financial  reporting  that  occurred  during  the  registrant’s  most  recent  fiscal  quarter  (the
registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control
over financial reporting; and

5. The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors

and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

(a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely

affect the registrant’s ability to record, process, summarize and report financial information; and

(b) Any  fraud,  whether  or  not  material,  that  involves  management  or  other  employees  who  have  a  significant  role  in  the  registrant’s  internal  control  over  financial

reporting.

March 31, 2022

/s/ Rory J. Cutaia
Rory J. Cutaia
President, Secretary, Chief Executive Officer, Director, and Principal Executive Officer  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 31.2

CERTIFICATION
PURSUANT TO RULE 13A-14(A) UNDER THE SECURITIES EXCHANGE ACT OF 1934

I, Salman H. Khan, certify that:

1.

I have reviewed this annual report on Form 10-K for the year ended December 31, 2021 of Verb Technology Company, Inc.;

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light

of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3. Based on  my  knowledge,  the  financial  statements,  and  other  financial  information  included  in  this  report,  fairly  present  in  all  material  respects  the  financial  condition,

results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4. The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-

15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material
information  relating  to  the  registrant,  including  its  consolidated  subsidiaries,  is  made  known  to  us  by  others  within  those  entities,  particularly  during  the  period  in
which this report is being prepared;

(b) Designed such  internal  control  over  financial  reporting,  or  caused  such  internal  control  over  financial  reporting  to  be  designed  under  our  supervision,  to  provide
reasonable  assurance  regarding  the  reliability  of  financial  reporting  and  the  preparation  of  financial  statements  for  external  purposes  in  accordance  with  generally
accepted accounting principles;

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure

controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d) Disclosed in  this  report  any  change  in  the  registrant’s  internal  control  over  financial  reporting  that  occurred  during  the  registrant’s  most  recent  fiscal  quarter  (the
registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control
over financial reporting; and

5. The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors

and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

(a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely

affect the registrant’s ability to record, process, summarize and report financial information; and

(b) Any  fraud,  whether  or  not  material,  that  involves  management  or  other  employees  who  have  a  significant  role  in  the  registrant’s  internal  control  over  financial

reporting.

March 31, 2022

/s/ Salman H. Khan
Salman H. Khan
Chief Financial Officer, Principal Financial Officer, and Principal Accounting Officer

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CERTIFICATION PURSUANT TO
SECTION 1350 OF CHAPTER 63 OF TITLE 18 OF THE UNITED STATES CODE

Exhibit 32.1

The undersigned, Rory J. Cutaia, hereby certifies, pursuant to 18 U.S.C. Section 1350, as created by Section 906 of the Sarbanes-Oxley Act of 2002, that

1.

2.

the annual report on Form 10-K of Verb Technology Company, Inc. (the “Company”) for the fiscal year ended December 31, 2021 (the “Annual Report”) fully complies
with the requirements of Section 13(a) or 15(d), as applicable of the Securities Exchange Act of 1934, as amended; and

the information contained in the Annual Report fairly presents, in all material respects, the financial condition and results of operations of Verb Technology Company, Inc.
as of the dates and for the periods presented.

March 31, 2022

The preceding certification is being furnished solely to accompany the Report pursuant to 18 U.S.C. § 1350, and shall not be deemed “filed” for purposes of Section 18 of the
Exchange Act of 1934, as amended, and shall not be incorporated by reference into any filing of the Company, whether made before or after the date hereof, regardless of any
general incorporation language in such filing. A signed original of this written statement required by Section 906 has been provided to the Company and will be retained by the
Company and furnished to the Securities and Exchange Commission or its staff upon request.

/s/ Rory J. Cutaia
Rory J. Cutaia
President, Secretary, Chief Executive Officer, Director, and Principal Executive Officer

 
 
 
 
 
 
 
 
 
 
 
 
 
 
CERTIFICATION PURSUANT TO
SECTION 1350 OF CHAPTER 63 OF TITLE 18 OF THE UNITED STATES CODE

Exhibit 32.2

The undersigned, Salman H. Khan, hereby certifies, pursuant to 18 U.S.C. Section 1350, as created by Section 906 of the Sarbanes-Oxley Act of 2002, that

1.

2.

the annual report on Form 10-K of Verb Technology Company, Inc. (the “Company”) for the fiscal year ended December 31, 2021 (the “Annual Report”) fully complies
with the requirements of Section 13(a) or 15(d), as applicable, of the Securities Exchange Act of 1934, as amended; and

the information contained in the Annual Report fairly presents, in all material respects, the financial condition and results of operations of Verb Technology Company, Inc.
as of the dates and for the periods presented.

March 31, 2022

The preceding certification is being furnished solely to accompany the Report pursuant to 18 U.S.C. § 1350, and shall not be deemed “filed” for purposes of Section 18 of the
Exchange Act of 1934, as amended, and shall not be incorporated by reference into any filing of the Company, whether made before or after the date hereof, regardless of any
general incorporation language in such filing. A signed original of this written statement required by Section 906 has been provided to the Company and will be retained by the
Company and furnished to the Securities and Exchange Commission or its staff upon request.

/s/ Salman H. Khan
Salman H. Khan
Chief Financial Officer, Principal Financial Officer, and Principal Accounting Officer