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WH Smith

smwh · LSE Consumer Cyclical
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Industry Specialty Retail
Employees 10,000+
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FY2022 Annual Report · WH Smith
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For every
journey
there’s a 

Annual Report and Accounts 2022

Our purpose

Here at WHSmith  
our purpose is simple: 
to make every one of  
life’s journeys better

Supporting our customers’ journeys  
has been key since 1792.”

As we celebrate 230 years since the Company was founded, we continue 
to support the many journeys our colleagues, customers and shareholders 
make. Supporting the journey of our people is our top priority. We’re a 
diverse team of over 12,000 colleagues across 30 countries and we’re 
committed to championing their career journey with us while also  
promoting a culture where everyone can be their best self. We’re all on 
the same journey – to create a better business.

Supporting our customers’ journeys has been key since 1792. Whether a 
visit to one of our stores while travelling through an airport in the UK or 
overseas, to a hospital, or through a railway station. Or supporting the many 
communities we serve on the high street; purchasing a first book, back to 
school stationery, revision guides. We’re there for every journey, and with 
more than 1,700 stores across the globe, we’re proud to have evolved into 
the global travel retailer we are today.

For our shareholders, value creation remains central to our journey and 
we will continue to invest for the longer term where we see attractive 
opportunities for profitable growth. 

Carl Cowling
Group Chief Executive

Find out more about WHSmith at: whsmithplc.co.uk

@whsmith

@whsmithofficial

youtube.com/WHSmith

linkedin.com/company/whsmith

Disclaimer

This Annual report has been prepared for, and only for, the members of the Company, as a body, and no other persons. The Company, its directors, employees, agents or 
advisers do not accept or assume responsibility to any other person to whom this document is shown or into whose hands it may come and any such responsibility or liability 
is expressly disclaimed. By their nature, the statements concerning the risks and uncertainties facing the Group in this Annual report involve uncertainty since future events and 
circumstances can cause results and developments to differ materially from those anticipated. The forward-looking statements reflect knowledge and information available at 
the date of preparation of this Annual report and the Company undertakes no obligation to update these forward-looking statements. Nothing in this Annual report should be 
construed as a profit forecast.

About us

In this report

WH Smith PLC is a leading global travel retailer 
for travel essentials with a smaller business on 
the UK high street. At the heart of both our 
businesses are our people, customers and 
partners. We aim to deliver our vision through 
our strategic priorities and our forensic approach 
to retailing by: constantly innovating, expanding 
globally, improving our profitability and delivering 
sustainable returns.

• WHSmith is a global travel retailer with a presence in 30 countries, 

mainly in airports

• We are present in a wide range of locations including airports, 

hospitals, railway stations and motorway service areas

• Our smaller UK High Street business is present on most significant 

high streets and shopping centres, mainly in prime locations

• As WHSmith continues on its journey to be a better business, 

we have a strong commitment to the principles of sustainability

• WHSmith employs over 12,000 colleagues

• WH Smith PLC is listed on the London Stock Exchange (“SMWH”) 

and is included in the FTSE 250 Index

• WHSmith has a growing online presence and reaches customers 

online via: whsmith.co.uk, funkypigeon.com, cultpens.com, 
treeofhearts.co.uk and dottyaboutpaper.co.uk

Financial and operational highlights

Revenue

£1.4bn

Group profit before tax

£63m

Headline Group profit before tax  
and non-underlying items1

Headline diluted earnings per share 
before non-underlying items1

£73m

Total number of stores

1,723

41.7p

Dividend per share

9.1p

1  Alternative performance measure described and explained in the Glossary on page 173

Strategic report
Group at a glance
2
Business model
6
Chairman’s statement
8
Group Chief Executive’s Q&A
10
Key market drivers
12
Our strategy
14
Key performance indicators
16
Review of operations – Travel
19
Review of operations – High Street 24
Outlook
25
Financial review
26
Section 172(1) statement
30
Sustainability
37
– Climate-related disclosures
44
Non-financial reporting statement
56
Principal risks and uncertainties
57
– Viability statement
62

Corporate governance
Directors’ biographies
Corporate governance report
– Audit Committee
– Nominations Committee
– ESG Committee
Directors’ remuneration report
Directors’ report
Statement of directors’ 
responsibilities

Financial statements
Independent auditors’ report to 
the members of WH Smith PLC
Group income statement
Group statement of 
comprehensive income
Group balance sheet
Group cash flow statement
Group statement of changes 
in equity
Notes to the financial statements
Company balance sheet
Company statement of 
changes in equity
Notes to the Company 
financial statements

Additional information
Glossary
Information for shareholders

64
66
74
79
81
83
105
108

109

116
117

118
119
120

121
169
169

170

173
182

WH Smith PLC Annual Report and Accounts 2022

1

Strategic report

Group at a glance – Travel

Travel UK

Travel UK is the largest division in the Group and has a presence in a wide range of 
locations, including airports, hospitals, railway stations and motorway service areas 
across the UK.

Making our customers’ journeys easier is our passion, 
whether they’re travelling by air, by foot, by road or by 
train. As one of the world’s leading travel retailers, we are 
the trusted home for travel essentials in the UK and it’s 
how we support the millions of journeys made each year.

Our customers need convenience and have less time to 
browse, so we have tailored ranges providing a one-stop-
shop solution, with a wide range of products, including food 
and drink, books, magazines, digital accessories, health and 
beauty products and souvenirs.

With WHSmith for travel essentials, and InMotion – our 
world-leading technology retailer – at UK airports, we’re 
continuing to grow our presence around the UK, providing 
our customers with the essentials we know make their 
journey just that little bit better. We also partner with some 
of the UK’s most popular retailers, such as Marks and 
Spencer Simply Food (M&S), Costa Coffee, Well Pharmacy 
and the Post Office. This allows us to tailor the product and 
service proposition to meet the needs of our customers 
and landlord partners in all the locations we operate in 
throughout the UK.

In the UK, we operate over 580 stores in travel locations 
and hospitals, with stores ranging in size from 90 square 
feet to more than 6,000 square feet, and we’re constantly 
evolving the way we do things; opening new world-leading 
stores, transforming our customers’ experience, increasing 
our category ranges and continuing to grow our network 
of third-party partnerships. Explore our current UK Travel 
channels on pages 20 to 22 to see how we aim to make 
every one of life’s journeys better.

Stores

Revenue

580+
£521m

Scan here for an overview  
of our Travel UK business.

2

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

North America  
and Rest of the World

As a global travel retailer with a presence in 30 countries and more than 100 airports 
around the world, our brand and tailored customer proposition is synonymous with the 
travelling experience, having exposure to millions of travellers every year.

From the United States to Australia, the Middle East, Asia 
and Europe, we’ve welcomed many new customers since our 
journey began in London in 1792, and we continue to grow.

We have over 600 stores outside of the UK. We are 
continually looking for new store locations, while working 
hard to ensure our existing stores are providing outstanding 
customer service, operating successfully and delivering 
strong returns.

We are constantly innovating and adapting to ensure our 
customers receive the best experience possible. Whether it is 
through sourcing the latest digital accessories and bestselling 
books or food to go in each territory, or through the expansion 
and distinct style of our US retail business, MRG, or the first-
class customer experience we provide under our technology 
brand, InMotion. 

With a small market share across the globe, the opportunities 
are substantial and we’re committed to our future as a global 
travel retailer.

Stores

Countries

600+
30
£406m

Revenue

Scan here for an overview of our North 
America and Rest of the World businesses.

WH Smith PLC Annual Report and Accounts 2022

3

Strategic report

Our journey to  
a better business

We recognise we have an obligation to grow our business sustainably, providing financial 
returns for our shareholders whilst maintaining high standards of environmental stewardship 
and social equity to create value for all stakeholders. Working with our business partners, 
suppliers and customers, we are looking forward to delivering the step-changes that are 
needed for sustainable living.

Read more about our sustainability strategy on pages 37 to 43.

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WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Group at a glance – High Street

High Street

For generations, WHSmith has supported the UK high street with an extensive 
reach across the UK and a presence on nearly every significant high street and 
shopping centre. 

We are proud to be a familiar and trusted brand that 
customers expect on their journey through life; from learning 
to read, going to school, revising for exams to finding a great 
book. As the hub of the high street, we are also committed 
to supporting every generation of customers to come.

Across our diverse estate of over 525 stores on UK high 
streets, with our wide-ranging store sizes and formats, 
we sell a wide range of products in the following categories: 
Stationery (including greeting cards, general stationery, 
art and craft, and gifting), News and Impulse (including 
newspapers, magazines, confectionery and drinks) and 
Books. Our High Street stores are also home to c. 200 Post 
Offices, further cementing our position on the high street 
and at the heart of the communities we serve.

Scan here for an overview  
of our High Street business.

We are also growing as a multichannel retailer. 
WHSmith High Street includes our online businesses: 
whsmith.co.uk, which sells a range of books, stationery, 
magazines and gifts, providing a convenient online 
service to complement our High Street stores; our online 
personalised greeting cards site, funkypigeon.com; leading 
online specialist pen retailer, cultpens.com; and personalised 
stationery sites treeofhearts.co.uk and dottyaboutpaper.co.uk 
complement our existing Stationery ranges to enhance our 
customer offer.

Stores

Revenue

525+
£473m

WH Smith PLC Annual Report and Accounts 2022

5

Strategic report

Business model

Creating value  
for our stakeholders

Our unique combination 
of strengths:

How we create value:

Understanding customers
We understand and meet the needs of the 
travelling customer better than anyone else.

Landlord partners
Our market leading store design, range 
breadth and forensic approach to retailing 
allows us to deliver superior economics and 
innovative formats for landlord partners.

Our people
We have over 12,000 dedicated colleagues 
across our stores, distribution centres and 
head offices.

Store locations
We have a network of over 1,100 Travel 
stores in premium, high footfall locations in 
30 countries, and over 525 stores in prime 
locations on UK high streets.

Product range
We work closely with a number of strategic 
partners (e.g. M&S Simply Food, Costa Coffee 
and the Post Office) to provide relevant 
products and services to our customers 
and landlords.

Service offering
We work closely with our strategic partners to 
service the needs of the travelling customer.

Operational efficiency
We maintain an ongoing focus on efficiency, 
productivity and cash generation in each 
channel and territory. 

Format and  
Store design
Through our suite 
of market leading, 
innovative retail store 
formats we are able to 
secure premium, high 
footfall locations for 
our stores

For life’s

Reinvest in  
growing our 
business
Our disciplined approach 
to operational efficiency 
and cash generation 
allows us to reinvest 
capital in our stores and 
product offering

Underpinned by:

A commitment to operating responsibly
You can read more about our approach to Environmental, 
Social and Corporate Governance throughout the report.

Read more on page 37.

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Corporate governance

Financial statements

Additional information

Product range
We work with our 
suppliers and partners 
to bring together a 
broad range of products 
and services to meet the 
needs of our customers

journeys

Forensic approach  
to retailing
We continuously evaluate 
our store space and the 
performance of our categories 
to ensure that we are 
maximising returns

Our culture and values
You can read more about our colleagues, 
values and diversity throughout the report.

Read more on page 40.

Creating value for:

Our customers
We bring our customers the best products 
and services for whichever of life’s journeys 
they’re on.

Our people
We provide an inclusive and rewarding place 
for our colleagues to build a career.

Our investors
We focus on providing consistent, profitable 
and sustainable growth, returning surplus cash 
to shareholders through a clear dividend policy 
and share buybacks.

Our landlord partners
We are proud of our strong landlord 
relationships and we work collaboratively 
with them to ensure flexibility and that we 
meet customer needs.

Our suppliers and business partners
We work collaboratively with our suppliers 
and business partners to provide customers 
with a wide range of products and to grow 
our business and theirs.

Our community groups
We operate a responsible business that 
contributes to the communities in which 
we operate.

Read about how we engage with  
our stakeholders on page 30.

WH Smith PLC Annual Report and Accounts 2022

7

Strategic report

Chairman’s statement

We’re committed  
to our future as a  
global travel retailer

The Group has made excellent progress throughout 2022 and we are now in the 
strongest ever position as a global travel retailer. Passenger numbers are recovering 
well and the growth opportunities for the Group are substantial. The resumption of 
the dividend reflects the strength of current trading and a high level of confidence 
in the future and, as we enter 2023, the Group is extremely well positioned to make 
significant progress.

During the year, we have won some important strategic 
tenders across the globe and we now have a store opening 
pipeline of 150 stores won and scheduled to open over the 
next three years. While there is a good geographic spread of 
new store openings, 70 of these are in North America where 
we continue to see plentiful opportunity to grow our North 
America business further. 

In our UK High Street business, we have continued to 
implement the strategy that has served us well; focusing on 
costs, increasing margins and generating cash. This ensures 
that the cash flow and profits of this business are robust 
and sustainable. 

It has previously been announced that I will be retiring from 
the Board on 30 November 2022, and this is therefore my 
last statement as Chairman of the Company. I am immensely 
proud to have been part of the WHSmith success story 
for over a decade. The Group has gone from strength to 
strength and we are now in our strongest ever position 
as a global Travel retailer with over 1,700 stores across 
30 countries. WHSmith is a great company and working 
with the Board and Executive teams has been a hugely 
enjoyable and rewarding experience. I also remain humbled 
by the extraordinary effort and commitment of our entire 
team across our distribution centres, head offices and 
stores and, in particular, how everyone responded to the 
Covid-19 pandemic. 

The resumption of the dividend 
reflects the strength of current 
trading and a high level of 
confidence in the future.”

Henry Staunton
Chairman

8

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

We have an exceptionally 
strong team at WHSmith, 
led by an outstanding leadership  
team, and I would like to 
take this opportunity to wish 
everyone at  the Company 
the very best for the future.”

I will be succeeded as Chair by Annette Court. Annette 
was appointed by the Board in September this year as a 
non-executive director and Chair Designate. Annette has 
a proven track record as a Chair of a publicly quoted 
company and brings a wealth of experience from her Board 
appointments and has a strong background in financial 
services and technology. Annette will oversee the next 
exciting phase for the Company working with the Board 
and Executive teams to deliver our global growth strategy 
and I wish her every success.

I am also pleased that Marion Sears has joined us as a 
non-executive director during the year. Marion has extensive 
financial and retail expertise and replaces Annemarie Durbin 
as Chair of the Remuneration Committee. I would like to 
take this opportunity to thank Annemarie for her valued 
contribution to the Board over the past nine years.

Corporate governance
Corporate governance remains an important area of focus 
for the Board and underpins the sustainability of our business 
and the achievement of our strategy. A more detailed 
explanation of our approach to corporate governance can be 
found in our Corporate governance report on pages 66 to 73.

Sustainability
We are committed to adopting a market-leading position 
on responsible business practices, and seek to make a 
positive impact on the planet, the lives of our people and the 
communities in which we operate. This year, we were the top 
performing specialty retailer in Morningstar’s Sustainalytics 
ESG Benchmark and we were, once again, included in the 
Dow Jones World Sustainability Index. During the year, we 
have also committed to target net zero emissions by 2050. 
Further information on all aspects of our sustainability 
programmes can be found on pages 37 to 43.

People
We have had a year of intense activity across all our divisions 
and none of this would have been possible without the 
significant contribution of all our colleagues. We have an 
exceptionally strong team at WHSmith, led by an outstanding 
leadership team, and I would like to take this opportunity to 
wish everyone at the Company the very best for the future. 

Outlook
Whilst there is economic uncertainty, we are financially strong 
and with the return to a normalised travel environment, and 
the strength of the Group’s growth opportunities, the Group 
is very well positioned for a year of significant progress in 
2023. Value creation remains central to our plans and the 
Group will continue to invest for the longer term where it 
sees attractive opportunities for profitable growth. 

Revenue

£1.4bn
9.1pDividend per share

Henry Staunton
Chairman

10 November 2022

WH Smith PLC Annual Report and Accounts 2022

9

Strategic report

Q&A

with 
Group Chief Executive 
Carl Cowling

A

Q Looking back at the 2021/22 
financial year, what has been  
the highlight?
2022 has been a really strong year of recovery 
for the Group and I am pleased to report that 
the momentum is continuing. We delivered 
revenue of £1.4bn, ahead of 2019, and Headline 
trading profit1 of £73m. We are trading ahead 
of 2019 levels and, importantly, the Group 
is in its strongest ever position as a global 
Travel retailer.

Though the pandemic was very challenging, 
we used the time well to strengthen our Travel 
business internationally. We have had another 
really strong year in winning new business and 
now have 150 stores won and due to open 
across North America, Rest of the World and 
the UK over the next three years. This is in 
addition to the 98 stores we opened in the 
financial year. 

We have also reinstated the dividend, 
proposing a final dividend of 9.1p per share. 

None of this would be possible without the 
unwavering support of our colleagues across 
the globe for which I am sincerely grateful.

Q What is driving the 
Group’s success?
The Group has made excellent progress in the 
year. The key driver of our success continues 
to be our forensic approach to retailing across 
each of our businesses and initiatives that 
position us well for the future: 

A

Space growth: We have opened 98 stores 
during the year and now have a new store 
pipeline of 150 stores to open across the 
globe over the next three years. 

ATV growth: We have continued to focus 
on re-engineering our ranges and this is 
delivering good results.

Category development: We have focused on 
identifying further opportunities where we 
can reposition our traditional news, books and 
convenience format to a one-stop-shop travel 
essentials format.

Cost and cash management: We remain 
focused on cost control and minimising our 
cost base, particularly given our significant 
investment programme.

1  Alternative performance measure defined and explained on page 173

2  As reported (excludes pro forma North America adjustment)

3  Constant currency

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Corporate governance

Financial statements

Additional information

Q As the growth engine of the 

Group, to what extent have you 
seen a rebound in revenue and 
profitability in Travel?
In Travel, while the first half was impacted 
by the Omicron variant of Covid-19 from 
December 2021 to February 2022, thereafter 
we saw a robust recovery across all our travel 
markets and a strong rebound in profitability. 

A

Total Travel revenue was £927m, up 131 
per cent compared to the previous year 
generating a Total Travel Headline trading 
profit1 of £89m. This momentum has 
continued into the new financial year and 
in the 10 week period to 5 November 2022, 
Travel revenue has been 148 per cent of 20192 
(141 per cent on constant currencies). 

Q Have you seen a consistent 
recovery across the Group 
versus 2019?
The Group saw a strong recovery during the 
year which has continued into the current 
financial year.

A

All our channels in Travel UK have seen a 
sustained and strong recovery across the year 
with the division delivering sales of 113 per cent 
of 2019 in Q4 and 118 per cent in the first 10 
weeks of the current financial year. 

We saw a strong performance from North 
America. Given its domestic focus, the North 
America market recovered the quickest 
from the pandemic. Transportation Security 
Administration (‘TSA’) data and visitor 
numbers in Las Vegas have continued to 
improve during the year.

Across our Rest of the World division, 
as anticipated, the pace of recovery has 
varied by geography with the strongest 
recovery in Europe and, more recently, 
notable improvements in Australia and Asia. 
Revenue in the first 10 weeks of the current 
financial year was at 131 per cent of 20193 levels 
reflecting the ongoing recovery and opening 
of new stores.

We saw a consistently good performance 
in High Street throughout the year with the 
important December 2021 trading period at 
90 per cent of 2019. 

Q What progress have you made  
to become more sustainable?
Our sustainability commitments remain as 
important as ever and I am pleased by the 
progress we are making, however there is still 
more to be done. 

A

We set our target to achieve net zero and we 
are in the process of collaborating with our 
suppliers, landlords and customers to work 
towards this goal. 

We were delighted to be ranked the highest 
performing specialty retailer in Morningstar’s 
ESG Sustainalytics benchmark in the year and 
be included, once again, in the Dow Jones 
Sustainability Index as one of only 12 
retailers globally.

We were delighted to be ranked 
the highest performing specialty 
retailer in Morningstar’s ESG 
Sustainalytics benchmark in 
the year.”

WH Smith PLC Annual Report and Accounts 2022

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Strategic report

Key market drivers

Travel
Our Travel stores around the world experience high levels 
of seasonal footfall, driven by leisure travel and in particular, 
during the summer. 

Footfall in airports is driven by the global demand for flights 
and during the Covid-19 pandemic, passenger numbers in all 
geographies were impacted by government-imposed travel 
restrictions. As these restrictions have been relaxed, we have 
seen a robust recovery in passenger levels, primarily driven 
by pent up demand for leisure travel. However, recovery has 
been uneven and a gap exists between markets, especially 
where travel restrictions are still in place and where Covid-19 
vaccine availability and uptake has been more limited. 

Domestic travel, especially in North America and short-haul 
leisure have been the fastest to recover, with business travel 
and long-haul recovering more slowly, particularly in Asia. 

The Airports Council International (ACI) expects passenger 
numbers to recover to 2019 levels by 2024. 

Hotels and resorts in North America have seen a strong 
rebound in visitors. Visitors to Las Vegas had recovered to 
96 per cent of 2019 levels in September 2022.

In the UK, Rail passenger numbers have also been impacted 
by government restrictions during the Covid-19 pandemic 
and shifts towards more flexible working patterns. 
Network Rail concourse data suggests rail passengers were 
down 20 per cent in October 2022 vs 2019. 

The UK Government continues to invest in the National 
Health Service and in building new and extended hospitals.

Our markets are impacted by macro economic conditions. 
As we enter a period of uncertainty in global economies as a 
consequence of interest rates, inflation and conflict, footfall 
and costs could be impacted. 

How we respond:
•  Our market leading store formats and breadth of product 
range ensure we maximise the number of passengers 
shopping in our stores

•  We are growing our average transaction value by offering 
customers a breadth of travel essentials products at a 
variety of price points

•  Our operational expertise and agility allow us to rapidly 
adapt to changing market conditions and volatility in 
passenger numbers

•  We remain extremely disciplined in focusing on 

controlling costs 

•  We plan to offset inflation through productivity savings, 
simplifying our operating model and price increases, 
where appropriate

•  We continue to ensure that we offer consumers great 
quality products and value for money through our 
promotional offering

High Street
High Street’s performance is dependent upon overall growth 
in consumer spending and the levels of footfall on the UK 
high street. There is a wide disparity in store performance 
depending on location, with smaller market towns and 
more affluent catchments tending to perform better than 
city centre locations. Like Travel, High Street is impacted by 
macroeconomic trends including factors such as levels of 
employment, interest rates and consumer spending.

How we respond:
•  We continue to invest in growing our online businesses to 

complement our in store proposition

•  We continue to ensure we have profitable stores in the 

right locations through regular review of our store estate 
and keeping leases short and flexible

•  We maintain a forensic approach to store space in order 

to maximise returns from our core categories 

•  We maintain a forensic approach to productivity and 

efficiency in our operations 

Impact of Covid-19 on quarterly passenger traffic by region vs pre-Covid-19 baseline

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Asia-Pacific

Europe

LATAM 
and Caribbean

North America

Middle East

Q1
Calendar year

Q2

Q3

Q4

Q1

Q2

Q3

Q4

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2022

12

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Strategic report

Corporate governance

Financial statements

Additional information

Expanding our 
global reach

We continue to grow our North America and Rest of the 
World businesses, welcoming more customers across 
new countries and territories. Our brand is synonymous 
with the travelling experience, with exposure to millions 
of international travellers every year. We know that when 
journeying through an airport, it’s the destination that 
matters to our customers and the journey that matters to us. 

For more information on our North America and Rest of the World 
businesses, please refer to pages 22 and 23.

stores across

1,700+
30countries

WH Smith PLC Annual Report and Accounts 2022

13

Strategic report

Our strategy
Our strategy

A strong and focused strategy

We measure our performance against our strategy using our KPIs on pages 16 and 17.

Our purpose
To make every 
one of life’s 
journeys better

Our vision
To be the world’s 
number one travel 
essentials retailer

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Space growth

ATV growth

•  Opening new stores 

•  Space management

•  Winning new business

•  Refitting stores

•  New, better quality space

•  Range development

•  Extending contracts

•  Developing formats and brands

98

new stores opened  
during the year 

150

new store pipeline  
through to 2024

Over 10%

increase in ATV  
across our channels

Forensic approach to retail
•  Space management

Innovative store formats
•  Format development

•  In-store execution

•  Tight cost control

•  Industry leading returns

•  Portfolio of world class brands

•  Forensic approach to maximising 

sales density

Profit growth. Strong cash generation.

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Financial statements

Additional information

WHSmith
Group

Travel

Category 
development

•  One-stop-shop travel 

essentials format

•  Developing the InMotion brand 

•  Improving ranges

Cost and Cash  
management

•  Flexible rent model

•  Investing for growth

•  Productivity and efficiencies

Expand

food to go, tech accessories, 
health and beauty

Invest

for future growth  
and sustainable returns

High Street

Maintain 
profitability and 
cash generation 
of High Street 
and grow our 
digital businesses

£33m 

Headline trading profit

£42m 

of cost savings delivered 
across the business

Low cost operations
•  Efficient, nimble supply chain

High performing teams
•  Attract, retain and develop the 

Driving sustainability
•  Minimising our impact on the planet

•  Simplification

•  Focus on cost control

best talent

•  Diverse and inclusive workplace

•  Engaging our people

•  Contributing to communities

Focused capital allocation. Shareholder returns.

WH Smith PLC Annual Report and Accounts 2022

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Strategic report

Key performance indicators

Our key performance indicators (“KPIs”) comprise a number of financial and non-financial metrics that enable us to evaluate 
our performance against our strategic goals. Certain KPIs are Alternative performance measures, which are defined and 
explained on page 173. These measures are used by the Board as they provide additional useful information on the underlying 
performance of the Group. Statutory equivalents are provided where relevant.

Financial

Revenue (£m)

Group

£1,400m

Profit/(loss) (£m) 
The below profit/(loss) measures are stated  
on a pre-IFRS 16 basis

Headline Group profit/(loss) before tax 
and non-underlying items1

£73m

1,400

2022

73

886

1,021

2021

(55)

2020

(69)

1,397

1,262

2019

2018

Total Travel

£927m

Total Travel Headline trading profit/(loss)1

£89m

927

2022

89

401

553

817

672

2021

(39)

2020

(33)

2019

2018

2022

2021

2020

2019

2018

2022

2021

2020

2019

2018

155

145

117

103

High Street

£473m

2022

2021

2020

2019

2018

High Street Headline trading profit/(loss)1

£33m

2022

2021

2020

(10)

33

19

473

485

468

580

590

2019

2018

60

60

1  Alternative performance measure defined and explained in the Glossary on page 173

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Financial statements

Additional information

Free cash flow1 (£m)
Free cash flow is defined as net cash inflow from 
operating activities before the cash flow effect of 
non-underlying items and pension funding, less capital 
expenditure (see page 28).

£41m

41

14

2022

2021

2020

(41)

2019

2018

Dividend per share (p)
Total dividend per share

9.1p

2022

9.1

2021

Nil

2020

Nil

2019

2018

Earnings per share
Headline diluted earnings/(loss) per share 
before non-underlying items1 (p)

41.7p

2022

2021

(23.7)

2020

(44.2)

41.7

2019

2018

109

96

58.2

54.1

114.7

108.2

Non-financial

Group total number of stores

1,723

2022

2021

2020

2019

2018

1,723

1,710

1,742

1,595

1,474

CO2 emissions (tonnes of CO2e)2
Global Scope 1 and 2 emissions

10,367

10,367

9,215

2022

2021

2020

2019

33,072

28,098

1  Alternative performance measure defined and explained in the Glossary 

on page 173

2  2018 comparative number not available

WH Smith PLC Annual Report and Accounts 2022

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Strategic report

Growing our 
UK presence

As one of the world’s leading travel retailers, we are the 
trusted home for travel essentials in the UK supporting the 
millions of journeys made each year. We’re continuing to grow 
our presence, providing our customers with the essentials we 
know make their journey just that little bit better, whether 
they’re travelling by air, on foot, by road or by train.

580+

Travel stores across the UK

For more information on our Travel UK business, please refer  
to pages 20 to 22.

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Financial statements

Additional information

Review of operations

The strong momentum that we saw in Q4 has 
continued into the new financial year with the 
Group now in its strongest ever position as a 
global travel retailer.”

Carl Cowling
Group Chief Executive

Travel

Total Travel revenue

Total Travel Headline trading profit1

Total Travel revenue (year on year)

£927m

(2021: £401m)

£89m(2021: loss of £(39)m)

+131%

(2021: (27)%)

Performance review
I am pleased to report that our Travel business has had a 
strong year of recovery. Despite the pandemic, the Travel 
division is now in an even stronger position. Though the 
pandemic was very challenging, we used the time well to 
strengthen our business both in the UK and internationally.

Total revenue was £927m (2021: £401m), up 131 per 
cent compared to the previous year resulting in a Total 
Travel Headline trading profit1 in the period of £89m 
(2021: loss of £39m). 

Trading profit/
(loss)1
(IFRS 16)

Headline trading 
profit/(loss)1 
(pre-IFRS 16)

Revenue

ATV growth and spend per passenger
We aim to grow ATV through our forensic analysis of 
the return on our space, cross category promotions, 
merchandising, store layouts and store refits.

Category development
We do this by developing adjacent product categories 
relevant for our customers, such as health and beauty 
and tech ranges; and expanding existing categories, e.g. 
premium food ranges.

Minimising costs
We remain focused on cost efficiency and productivity, 
and making value creating investments. 

£m
Travel UK

North America

Rest of the World

Total Travel

2021

2022
60 (29)
2
33

3

(17)
96 (44)

2021

2022
2022
54 (32) 521
6 288
31
(13)
118
89 (39) 927

4

2021

195

166

40

401

The strong momentum that we saw in Q4 has continued 
into the new financial year with the Group now in its strongest 
position ever as a global travel retailer. Passenger numbers 
have recovered strongly albeit with further recovery and we 
are very well positioned to capitalise on the significant space 
growth opportunities across each of our markets. 

We continue to capitalise on the multiple growth 
opportunities across the globe and to focus on initiatives 
that position us well for future growth. These include:

Business development and winning new business
Through building and managing relationships with all our 
landlord partners, we look to win new space, improve the 
quality and amount of space, develop new formats and 
extend contracts. Going forward, we expect to win around 
50 to 60 new stores a year.

1  Alternative performance measure defined and explained in the Glossary on page 173

2  Travel stores include motorway and international joint ventures and franchise units

As at 31 August 2022, our global Travel business operated 
from 1,196 units2 (31 August 2021: 1,166 units). As at 31 August 
2022, we are present in over 100 airports and 30 countries 
with 298 stores in North America, 109 stores in Europe, 
84 in the Middle East and India and 118 in Asia Pacific. 
Excluding franchise units, Travel occupies 1.0m square feet.

WH Smith PLC Annual Report and Accounts 2022

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Review of operations continued

Travel UK
All our channels in Travel UK have seen a sustained and 
strong recovery across the year with the division delivering 
revenue of 113 per cent of 20192 in Q4 and 118 per cent in the 
first 10 weeks of the current financial year. 

Total revenue in the year was £521m which, together with 
improved margins, resulted in a Headline trading profit1 
of £54m (2021: loss of £32m). We have seen a consistent 
double digit increase in ATV versus 2019 across our Air, 
Hospital and Rail channels during the period as a result of 
our work to broaden our categories and extend our ranges.

H1 FY22

Q3 FY22

Q4 FY22

Year to 31 August 2022
10 weeks to 
5 November 2022

Per cent of 2019 Revenue2

Air

Hospitals

60%

111%

124%

93%
132%

90%

102%

110%

98%
114%

Rail

70%

87%

90%

79%
92%

Total
71%

102%

113%

90%
118%

As at 31 August 2022, Travel UK had 587 stores. In addition, 
over the next three years, we expect to win and open an 
additional 10 to 15 stores each year in UK Travel, with the 
majority of the new stores in the Hospitals channel.

Air
In Air, we saw a significant step up in revenue over the 
key summer trading period, with sales in July and August 
2022 at 121 per cent and 126 per cent respectively of 2019. 
This was during a period of disruption and passenger 
caps at some UK airports which limited the number of 
passengers travelling.

As was the case pre-pandemic, leisure passengers are our 
most important customer segment. We continue to focus 
on expanding our proposition and identifying opportunities 
where we can reposition our traditional news, books and 
convenience (NBC) format to a unique one-stop-shop for 
travel essentials. By extending our categories, such as health 
and beauty, tech, food to go and pharmacy products, we 
are able to provide time-pressed travelling customers with 
a fast and convenient shopping experience, under one roof. 
This enables us to expose customers to a broader range 
of categories which has resulted in an increase in sales 
per square metre, a higher ATV and spend per passenger. 
This delivers good returns for us with improved margins 
and attractive economics for our landlords. Customer and 
landlord feedback has been very positive. 

We have now opened 30 of the 33 InMotion stores that we 
recently won in UK Air, positioning us as the market-leading 
technology retailer in travel locations globally. We are 
pleased with the performance of our new InMotion stores 
in UK Air, which are trading above our initial expectations. 
Combining the learnings and expertise from our InMotion 
stores in the US, as well as the results of extensive customer 
research in the UK, these stores provide a first-class 
customer service experience and showcase a range of 
premium brands, such as Apple, Bose, Sony and Samsung, 
as well as an extensive range of tech accessories.

Hospitals
The Hospital channel is an important channel for us and 
is our second largest channel by revenue in Travel UK. 
During the year, we have seen a consistent improvement in 
revenue as restrictions eased. 

Our Hospital channel is a good example of how we continue 
to innovate with a strong proposition tailored to each 
location. We are able to offer hospital trusts a broad suite of 
formats and brands including WHSmith, M&S Simply Food, 
Costa Coffee and the Post Office. We now have 49 M&S 
Simply Food or shared space stores across our hospital 
estate, 11 Costa Coffee shops and three Post Offices.

In addition, there are considerable opportunities for us to 
open new space in hospitals. As at 31 August 2022, we 
operated from 136 stores in around 100 hospitals and we 
believe there are a further 200 hospitals which could support 
at least one of our four store formats. The UK Government 
continues to invest in both infrastructure and staff numbers 
in the health sector as the sector emerges from Covid-19.

Over the medium-term, we would expect to open on 
average 8 to 10 new stores each year in the Hospital channel.

Rail
Rail remains an attractive channel with opportunities to 
grow. According to the Department for Transport, pre-
pandemic rail had approximately 1.7bn passenger journeys 
per year with leisure passengers accounting for around 40 
per cent of these journeys. 

During the year, we have seen a steady improvement in 
revenue as travel restrictions eased and this momentum has 
continued into the new financial year, despite the disruption 
caused by the recent rail strikes. Passenger numbers are 
now at 80 per cent of 2019 levels with leisure and weekend 
passenger numbers recovering the fastest. We know from 
our segmentation and return on space analysis in Rail that 
this customer segment is the most valuable to us.

1  Alternative performance measure defined and explained in the Glossary on page 173

2  Equivalent month in 2019

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Financial statements

Additional information

Going big in the US
290+

The US is the largest travel retail market in the world and 
the growth opportunities are substantial. Through our 
rapid expansion programme and the distinct style of our 
US retail business, MRG, together with the excitement of a 
first-class customer experience under the InMotion brand, 
we’re committed to our future as a global travel retailer. 

stores across North America

Read more about our North America business on page 22.

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Review of operations continued

As with our other channels in Travel, we continue to invest 
in re-engineering our ranges and broadening our categories 
to meet customer and landlord needs. In the first half of the 
year, we opened our first one-stop-shop format in Rail at 
London’s Euston Station. This store combines our traditional 
news, books and convenience offer with tech, health and 
beauty products and a pharmacy. We have received positive 
feedback from customers and the store is performing 
strongly. During the current financial year, we will be trialling 
our one-stop-shop for travel essentials format in Rail across 
a further eight major Network Rail locations, including 
London Paddington, London Victoria and London Liverpool 
Street stations. Across these stores, we will be investing 
in new store layouts and enhancing the space afforded to 
categories such as health and beauty.

In addition, we have opened a new standalone bookshop at 
Edinburgh Waverley Station and our first Rail store with a 
combined M&S food offer at Bristol Temple Meads Station. 
Early customer and landlord reaction has been positive.

North America
We saw a strong performance from North America. Given 
its domestic focus, the North America market recovered the 
fastest from the pandemic. TSA (Transportation Security 
Administration) data and visitor numbers in Las Vegas have 
continued to improve during the year. Total revenue for the 
year in North America was £288m (2021: £166m), an increase 
of 73 per cent of which 10 per cent was due to changes in 
exchange rates. Headline trading profit1 of £31m (2021: £6m), 
reflects the recovery in passenger numbers and improved 
margins. In the current financial year, we expect our North 
America business to become an increasingly significant 
part of the Group and the second largest in profit terms, 
after Travel UK. The Group is exposed to movements in the 
GBP:USD exchange rate. A 10 cent move in this rate results 
in a c.£3m movement in annual profit. Current consensus 
suggests an average exchange rate of GBP:USD of 1.30. 

The growth opportunities in North America are substantial. 
The US is the largest travel retail market in the world with 
annual sales, pre-pandemic, at $3.2bn. Approximately 85 per 
cent of passengers are domestic, with leisure passengers 
being the largest segment. TSA data continues to show a 
gradual recovery in passenger numbers week on week, with 
passenger numbers at the end of October 2022 at 95 per 
cent of 2019 levels.

Given the similar customer dynamic and high footfall 
environments to our Travel UK business, we have applied 
our forensic approach to retailing from the UK to the US 
market and we are seeing good results. This includes: space 
management; category development to higher margin 
products such as health and beauty and tech; enhanced 
promotional activity; and, increased operational efficiencies, 
for example by introducing self-scan tills which we 
introduced in September 2022.

Including the 22 store openings in the year, MRG now have 
78 and InMotion 118 stores trading in airports. We continue 
to grow our North America business at pace and we have 
a very strong pipeline of new store openings, including 
some significant tender wins at Los Angeles and Salt Lake 
City airports. During the year, we have won an additional 22 
stores and we expect to open 49 in the current financial year. 
So far this financial year, we have won a further five stores 
including Jacksonville and Boston airports. Our analysis of 
the North American market pre-pandemic shows that there 
were a total of 2,004 news and gift and specialty retail stores 
in the top 70 airports, giving our North America business 
a market share of c.12 per cent2. With MRG’s continued 
success rate of winning new tenders and our expectation of 
the amount of space likely to come to the market for tender 
over the medium-term, we are well placed to grow our North 
America business.

Outside of the airport business, the Resorts channel 
continues to be attractive. MRG is a leading player in this 
channel in Las Vegas with stores located on the key visitor 
locations of the Strip and Fremont Street. MRG has very 
longstanding relationships with resort landlords and a 
significant amount of expertise built up over an extended 
period. The Resorts channel has similar dynamics to our 
Travel UK business with a high number of short stay visitors 
who tend to remain close to their hotel. Visitors to Las Vegas 
were approximately 3.4m in the month of September 2022, 
c. four per cent below 2019. 

In addition, we have won and opened our first store in Rail 
in North America. This store opened in February 2022 at 
Moynihan Train Hall, New York. While it is still early days, this 
store is performing well and in line with our expectations. 
We have also won a further store at neighbouring 
Penn Station. 

Our revenue performance in the current year has reflected 
these trends with overall revenue in North America at 130 
per cent3 of 2019 levels for the 10 weeks to 5 November 2022 
(of which 13 per cent relates to currency movements, giving 
growth of 117 per cent at constant currencies). 

1  Alternative performance measure defined and explained in the Glossary on page 173

2  Based on store numbers, including stores won, not yet open

3  Includes pro forma MRG for 2019

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Additional information

We also continue to see good opportunities to win new 
business in the technology market under our InMotion 
brand. During the year, we have won seven InMotion stores 
in Dublin, Milan, Stockholm and Gothenburg. We now have 
a total of 11 InMotion stores outside of the UK and North 
America of which six are open. We remain well positioned 
to benefit from further opportunities as more space 
becomes available.

We have 311 stores open and a further 76 won and yet to 
open. Of the 311 stores open, 45 per cent are directly-run, 
8 per cent are joint venture and 47 per cent are franchise.

Region
Europe

Middle East and India

Asia Pacific

Number of stores
109

84

118

Rest of the World
Total revenue for the year in ROW was £118m (2021: £40m). 
Headline trading profit1 was £4m (2021: loss of £13m). 
As anticipated, the pace of recovery has varied by 
geography with the strongest recovery in Europe and, more 
recently, notable improvements in Australia and Asia. As we 
have done in Travel UK, we have remained focused on areas 
within our control, including increasing ATV. Revenue in the 
first 10 weeks of the current financial year was at 131 per 
cent to 20192, reflecting the ongoing recovery and opening 
new stores.

As this market continues to recover, we expect to see 
more space become available. Our strong and compelling 
proposition and our very low market share currently means 
there is significant opportunity to grow this business in new 
and existing territories through our traditional convenience 
retail proposition and with technology tenders under the 
InMotion brand. We continue to use our three operating 
models of directly run, franchise and joint-venture in order 
to create value and win new business.

We have made good progress in the year opening 38 new 
stores, and winning 63 stores, with significant tender wins 
in Spain, Belgium, Italy, Sweden, Norway and Australia. 
Utilising our experience from our North America business, 
we have created a localised store design concept for each 
airport, drawing on local landmarks and popular cultural 
references. This has been well received by landlords and 
gives us confidence in winning more stores in new territories 
as space becomes available.

In addition, we continue to build on areas where we already 
have stores, for example, in Spain which is one of the most 
popular destinations for the UK leisure traveller. In the first 
half of the financial year, we won an additional 31 stores 
across Spanish airports, of which we have opened 23 to date. 
These stores are performing well and we know from our 
prior experience of operating in the country that our brand 
and offer resonates well in this market. We successfully 
executed this store opening programme at pace to ensure 
over half the stores were trading throughout the peak 
summer period.

1  Alternative performance measure defined and explained in the Glossary on page 173

2  Constant currency

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Review of operations continued

High Street

Revenue

Headline trading profit1

Total revenue (year on year)

£473m

(2021: £485m)

£33m(2021: £19m)

(2)%(2021: +4%)

Performance review
During the year, High Street delivered a resilient performance 
with Headline trading profit1 of £33m (2021: £19m – which 
included £30m of UK Government support on rates) as 
expected, with revenue of £473m (2021: £485m). On an IFRS 
16 basis trading profit1 was £45m (2021: £36m). We managed 
the business tightly, focusing on costs and cash generation. 
We are pleased with the start to the new financial year with 
LFL revenue up 2 per cent on the prior year for the 10 weeks 
to 5 November 2022.

The strategy we have in place in our High Street business 
remains as relevant today as it has ever been and ensures 
that the cash flow and profits of this business are robust 
and sustainable.

We consider retail space as a strategic asset and we utilise 
our space to maximise returns in the current year, in ways 
that are sustainable over the longer-term. We have extensive 
and detailed space and range elasticity data for every 
store, built up over many years and we utilise our space to 
maximise the return on every metre drop of display space in 
every store. 

Driving efficiencies remains a core part of our strategy and 
we continue to focus on all areas of cost in the business. 
During the year, we have delivered savings of £42m and 
we are on track to deliver savings of £24m over the next 
three years, of which £12m will be delivered in the current 
financial year. These savings come from right across the 
business, including rent savings at lease renewal (on average 
53 per cent) which continue to be a significant proportion, 
marketing efficiencies and productivity gains from our 
distribution centres. We have, for many years, actively fixed 
our energy costs in stores well in advance of consuming the 
energy. We have currently fixed our energy costs to August 
2023 at rates that were put in place 12 months ago.

Over the years, we have actively looked to put as much 
flexibility into our store leases as we can, and this leaves 
us well positioned in the current environment. The average 
lease length in our High Street business, including where we 
are currently holding over at lease end, is under two years. 

We only renew a lease where we are confident of delivering 
economic value over the life of that lease. We have c.460 
leases due for renewal over the next three years, including 
over 150 where we are holding over and in negotiation with 
our landlord. The store closure process is cash neutral.

As at 31 August 2022, the High Street business operated 
from 527 WH Smith stores2 (2021: 544) which occupy 2.5m 
square feet (2021: 2.6m square feet). 17 WH Smith stores 
were closed in the period (2021: 24).

Specialist websites
Funkypigeon.com delivered, as expected, total revenue 
of £35m (2021: £54m) and Headline EBITDA1 of £8m 
(2021: £14m) reflecting the cyber incident in April. 
Funkypigeon.com is recovering well and we are confident 
of the substantial opportunities to grow the platform 
further, and significantly grow revenue and profits over the 
medium-term. 

The market for greeting cards in the UK is substantial and 
estimated at £1.6bn3 with online penetration continuing to 
grow. The UK greeting card market has been stable with 
adults sending on average 203 greeting cards per person 
each year. 

We have redeveloped the funkypigeon.com app to improve 
customer conversion and we have also launched a next day 
delivery service which operates seven days a week to further 
enhance our customer proposition. This has received very 
positive customer feedback. 

During the year, we increased our investment and focus 
on whsmith.co.uk. This has included focusing on customer 
conversion, product presentation and broadening our 
approach to marketing. Our specialist pen website, cultpens.
com, has continued to outperform the UK market with 
growing sales internationally. We have extended our ranges 
to broaden our customer offer and, during the year, we 
launched product personalisation to further develop the 
gifting category. This includes laser engraving of pens and 
notebook embossing. We are seeing good results. 

1  Alternative performance measure defined and explained in the Glossary on page 173

2  Including branches in Guernsey and the Isle of Man

3  Company estimates/OC&C 2019

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Financial statements

Additional information

Outlook 

2022 has been a successful year for the Group and we enter 
the new financial year in the strongest ever position as a 
global travel retailer with multiple growth opportunities 
across the world. 

We have opened 98 new stores in the year and we have a 
pipeline of 150 new stores yet to open across 16 countries 
and in airports as varied as Los Angeles, Salt Lake City, 
Brussels, Oslo and Melbourne. 

We continue to grow our North America business at pace 
and we have a very strong pipeline of new store openings. 
In the current financial year, our North America business is 
set to become larger than our UK High Street business and 
we see significant opportunities to grow this business further. 

This coming year, we have an extensive investment 
programme and expect capex to be around £150m.

Our InMotion technology stores have had a very good year. 
We now have over 150 InMotion stores open including 36 
outside of the US. Our recently opened stores in the UK 
are trading ahead of our initial expectations and we have 
received excellent feedback from customers and landlords. 
We see significant scope to grow the brand globally. 

Our High Street division, including our online businesses, 
delivered another resilient and profitable performance. 
These businesses continue to generate strong cash flow 
allowing us to invest across the Group. 

The resumption of the dividend reflects our strong current 
trading and the Board’s confidence in the future prospects of 
the Group. 

We have started the year well and, while there is economic 
uncertainty, travel patterns globally continue to improve 
and this, combined with the strength of the Group’s growth 
opportunities, means that we are well positioned for a year 
of significant progress in 2023.

Carl Cowling
Group Chief Executive

10 November 2022

WH Smith PLC Annual Report and Accounts 2022

25

Strategic report

Financial review

The Board has announced that it will be reinstating 
the dividend of 9.1p per share in respect of the 
financial year ended 31 August 2022.”

Robert Moorhead
Chief Financial Officer and Chief Operating Officer

Group
Total Group revenue at £1,400m (2021: £886m) was up 58 
per cent compared to the prior year and slightly ahead of 
2019. It was the highest annual revenue generated by the 
Group since its creation in its current form in 2006. 

The Group saw a strong recovery during the year which has 
continued into the current financial year. Total Group revenue 
as a percentage of 2019 total revenue by quarter has been:

In Travel, while the first half was impacted by the Omicron 
variant from December 2021 to February 2022, we saw 
thereafter a robust recovery across all our travel markets 
and a strong rebound in profitability. Travel revenue for the 
second half was at 130 per cent5 of 2019 (92 per cent on a 
LFL1 basis) and over the key summer trading period from 
June to August, Travel revenue was at 135 per cent of 2019 
(96 per cent on a LFL1 basis). 

FY2023

10 weeks to 
5 November 
2022

In the 10 week period to 5 November 2022, Travel revenue 
has been 148 per cent7 of 2019 which demonstrates the 
intrinsic strength of our business and the markets in which 
we operate. 

Per cent of 2019 Revenue2

FY2022

Q1

Q2

Q3

Q4

69%

91%

72% 102% 113%

91% 110% 116%

41% 48% 87% 116%

83%
81% 122% 135%
87% 84% 79% 81%

85% 83% 106% 117%

Travel UK
North America3
Rest of the World4

Total Travel5
High Street6

Group

118%

117%

131%

148%7
87%

125%

Second half revenue for the Group was 113 per cent of 2019 
on a total basis and 89 per cent on a like-for-like1 (“LFL”) 
basis as shown in the table below. LFL revenue in Travel was 
92 per cent of 2019.

Travel UK
North America3
Rest of the World4

Total Travel5
High Street6

Group

H2 FY2022 per cent of 
2019 revenue2

Total

109%

113%

103%

130%
82%

113%

LFL

94%

94%

82%

92%
83%

89%

1  Alternative performance measure defined and explained in the Glossary  

on page 173

2  Equivalent month in 2019

3  Pro forma, constant currency

4  Constant currency

5  As reported (excludes pro forma North America adjustment)

6  Includes internet businesses

7  141 per cent on constant currency basis

26

WH Smith PLC Annual Report and Accounts 2022

We saw a consistently good performance in High Street 
throughout the year with the important December 2021 
trading period at 90 per cent of 2019.

The Headline Group profit from trading operations1 for the 
year was £122m (2021: loss of £20m) with Headline Group 
profit before tax and non-underlying items1 at £73m (2021: 
loss of £55m). After non-underlying items, the Headline 
Group profit before tax1 was £61m (2021: loss of £104m). 

The Group profit before tax including non-underlying items 
and on an IFRS 16 basis, was £63m (2021: loss of £116m).

IFRS

Headline
(pre-IFRS 16)1

2022

2021

2022

£m
Travel UK trading profit/(loss)1
North America trading profit1
Rest of the World trading  
profit/(loss)1
Total Travel trading profit/(loss)1
High Street trading profit1

Group profit/(loss) from  
trading operations1
Unallocated central costs

Group operating profit/(loss) 
before non-underlying items1
Net finance costs 

Group profit/(loss) before tax 
and non-underlying items1
Non-underlying items1

Group profit/(loss) before tax

60

33

3

96

45

141

(24)

117

(34)

83

(20)

63

(29)

2

(17)

(44)

36

(8)

(19)

(27)

(24)

(51)

(65)

(116)

2021

(32)

6

(13)

(39)

19

(20)

(19)

(39)

(16)

(55)

54

31

4

89

33

122

(24)

98

(25)

73

(12)

(49)

61

(104)

Strategic report

Corporate governance

Financial statements

Additional information

Unallocated central costs increased in the year due to 
higher share-based payment charges and £2m costs in 
relation to a new payroll system which previously would 
have been treated as capex and now is treated as opex under 
the new accounting guidelines for software as a service.

The Group has a strong balance sheet, is very cash 
generative and has substantial liquidity. In addition to 
£327m of convertible bonds which mature in 2026 and 
£133m of term loan with a maturity in 2025, the Group has 
an undrawn £250m Revolving Credit Facility (RCF) which 
matures in 2025. 

The Group has the following cash, committed facilities and 
drawn debt as at 31 August 2022:

£m

31 August 2022

Maturity

Cash and cash equivalents8
Revolving Credit Facility9
Term Loan

Convertible bonds

£132m
£250m April 2025
£133m April 2025
£327m May 2026

As at 31 August 2022, Headline net debt1 was £296m 
(2021: £291m) with access to over £350m of liquidity (£101m 
cash on deposit and £250m undrawn RCF). We continued to 
focus on cash. Group free cash flow1 was £41m (2021: £14m), 
reflecting the strong trading performance as well as our 
investment in growth opportunities with capital investment 
in the year of £83m (2021: £44m).

The Group pays a fixed coupon at 1.625 per cent on the 
convertible bonds and the term loan is interest bearing at 
a margin over SONIA. As a consequence, around 70 per 
cent of our debt is at fixed interest rates. The Group places 
surplus cash in overnight interest bearing accounts ensuring 
immediate liquidity. As at 31 August 2022, the Group had 
£101m placed in interest bearing deposit accounts.

The Board has announced that it will be reinstating the 
dividend and is proposing a final dividend of 9.1p per share 
in respect of the financial year ended 31 August 2022 which 
is payable on 26 January 2023. This reflects our strong start 
to the year and our confidence in the future prospects of the 
Group. Assuming a one third/two third split between interim 
and final dividends, this implies a cover ratio of 3 times 
earnings for the full year. Our intention is to return, in time, 
to a cover ratio of around 2.5 times normalised earnings paid 
on an interim and final basis on a one third/two thirds split.

The Group’s disciplined approach to capital allocation 
remains unchanged: 

•  investing in our existing business and in new opportunities 
where we see attractive rates of return ahead of the cost 
of capital; 

•  paying a dividend for our shareholders; 

•  undertaking attractive value-creating acquisitions in strong 

and growing markets; 

•  returning surplus cash to shareholders.

8  Cash and cash equivalents comprises cash on deposit of £101m and cash in 

transit of £31m

9  Undrawn as at 31 August 2022 and 9 November 2022

Leverage at 31 August 2022 was 2.0x EBITDA. We have a 
leverage target of between 0.75 and 1.25 times EBITDA and we 
anticipate achieving this level within the next 12 to 18 months, 
including this year’s significant investment programme.

Non-underlying items1
Items which are not considered part of the normal 
operating costs of the business, are non-recurring and are 
exceptional because of their size, nature or incidence, are 
treated as non-underlying items and disclosed separately. 
Non-underlying items in the year are detailed in the table 
below, and most do not impact cash.

The cash spend relating to non-underlying items in the 
2022 financial year was £16m and mainly related to activity 
announced in 2020 and 2021.

£m
Impairment of Property,  
plant and equipment and  
Right-of-use assets
Amortisation of acquired 
intangible assets
Costs related to cyber incident

Onerous leases

Stock provisions, write-offs  
and other costs
Restructuring costs

Costs associated with refinancing

Cost relating to  
business combinations

IFRS

2022

13

2021

42

3

4

–

–

–

–

–

3

–

–

3

9

6

2

Headline
(pre-IFRS 16)1

2022

5

3

4

–

–

–

–

–

2021

18

3

–

5

6

9

6

2

20

65

12

49

Impairment of Property, plant and equipment and  
Right-of-use assets
The Group has carried out an assessment for indicators 
of impairment across the store portfolio. This assessment 
has identified a number of stores where experience and 
expectations of the longer-term impact of Covid-19 is more 
negative than previously assumed, primarily driven by the 
impact of Covid-19 on consumer shopping patterns. 

The impairment review compared the value-in-use 
of individual store cash-generating units, based on 
managements’ assumptions regarding likely future trading 
performance, taking into account the effect of Covid-19, to 
the carrying values at 31 August 2022. Following this review, 
a non-cash charge of £5m (2021: £18m) was recorded for 
impairment of retail store assets on a pre-IFRS 16 basis, and 
£13m (2021: £42m) on an IFRS 16 basis which includes an 
impairment of right-of-use assets of £8m (2021: £28m). 

Amortisation of acquired intangible assets
Amortisation of acquired intangible assets primarily relates 
to the MRG and InMotion brands. This is a non-cash charge.

WH Smith PLC Annual Report and Accounts 2022

27

Strategic report

Financial review continued

Costs related to cyber incident
Costs of £4m were incurred in relation to the Funky Pigeon 
cyber security incident and include impairment of software 
assets, third party consultancy support and legal and 
other costs.

Other non-underlying items in the prior year included 
stock provisioning and impairment relating to the impact 
of Covid-19, restructuring costs following a review of store 
operations across our High Street business, costs associated 
with the refinancing activity in April 2021 and further 
integration costs in relation to the acquisition of MRG which 
completed in December 2019.

A tax credit of £4m (2021: £12m) has been recognised in 
relation to the above items (£3m pre-IFRS 161 (2021: £9m)).

Net finance costs

£m
Interest payable on bank loans 
and overdrafts
Interest on convertible bonds

Unwind of discount on onerous 
lease provisions (pre-IFRS 16)
Interest on lease liabilities

Net finance costs

IFRS

2022

9

Headline
(pre-IFRS 16)1

2021

10

2022

9

2021

10

14

–

11

34

4

–

10

24

14

2

–

25

4

2

–

16

Pre-IFRS 161 net finance costs for the year were £25m 
(2021: £16m) with the year on year increase reflecting the 
refinancing undertaken in the prior year. Cash costs in 
relation to this were £10m lower at £15m.

The interest on the convertible bonds includes the accrued 
coupon (a fixed coupon of 1.625 per cent) and c.£8m of the 
non-cash debt accretion charge. 

The £2m non-cash unwind of discount on onerous lease 
provisions relates to onerous lease provisions recognised in 
the prior year as a result of Covid-19. This relates to pre-IFRS 
16 only and does not exist under IFRS 16. 

Lease interest of £11m arises on lease liabilities recognised 
under IFRS 16, bringing the total net finance costs under 
IFRS 16 to £34m (2021: £24m).

Tax
The effective tax rate1 was 17 per cent (2021: 47 per cent) on 
the profit for the year. Corporation tax payments in the year 
were £6m after all possible loss relief for the current year had 
been used (2021: refunds of £10m following the carry back 
of 2021 losses against prior year profits). Based on legislation 
in place as at 10 November, we expect the tax rate in the 
current year to be 23 per cent. 

1  Alternative performance measure defined and explained in the Glossary 

on page 173

2  Excludes cash flow impact of non-underlying items

3  Headline Group operating profit/(loss) before depreciation, amortisation 

and impairment (pre-IFRS 16) and other non-cash items

28

WH Smith PLC Annual Report and Accounts 2022

Fixed charges cover1

£m
Headline net finance costs1
Net operating lease charges  
(pre-IFRS 16)1

Total fixed charges
Headline profit/(loss) before tax  
and non-underlying items1

Headline profit before tax, non-
underlying items and fixed charges
Fixed charges cover – times

pre-IFRS 161

2022

25

241

266

73

339

1.3x

2021

16

151

167

(55)

112

0.7x

Fixed charges, comprising property operating lease charges 
and net finance costs, were covered 1.3 times (2021: 0.7 
times) by Headline profit/loss before tax, non-underlying 
items and fixed charges, reflecting the return to profitability 
of the Group.

Cash flow
Free cash flow1 reconciliation

£m
Headline Group operating profit/(loss) 
before non-underlying items1
Depreciation, amortisation and 
impairment (pre-IFRS 16)2
Non-cash items

Operating cash flow3
Capital expenditure
Working capital (pre-IFRS 16)2
Net tax (paid) / refunded

Net finance costs paid (pre-IFRS 16)

Free cash flow1

pre-IFRS 161

2022

98

49

8

155

(83)

(10)

(6)

(15)

41

2021

(39)

50

8

19

(44)

37

10

(8)

14

The free cash inflow1 for the year was £41m. This mainly 
reflects the return to profit of the business with the 
operating cash inflow increasing by £136m to £155m and 
continued investment in the Group as we recover from the 
impact of the pandemic and open new stores. 

We had a working capital outflow of £10m in the year 
reflecting the launch of InMotion in the UK and investment 
to support the recovery of trading in Travel.

Net corporation tax payments in the period were £6m, 
compared to refunds of £10m last year.

Capital expenditure was £83m (2021: £44m), which includes 
the additional spend from opening 98 stores around 
the world.

New stores and store development

Refurbished stores

Systems

Other

Total capital expenditure

2022

37

22

13

11

83

2021

17

17

9

1

44

Strategic report

Corporate governance

Financial statements

Additional information

Reconciliation of Headline net debt1
Headline net debt is presented on a pre-IFRS 16 basis. 
See Note 18 of the Financial statements for the impact of 
IFRS 16 on net debt.

As at 31 August 2022, the Group had Headline net debt1 of 
£296m comprising convertible bonds of £292m, term loans 
of £132m (net of fees), £4m of finance lease liabilities and net 
cash of £132m (2021: £291m, convertible bonds of £283m, 
term loans of £132m (net of fees), £6m of finance lease 
liabilities and net cash of £130m).

£m
Opening Headline net debt1
Movement in year

Free cash flow

Pensions

Non-underlying items

Net purchase of own shares for 
employee share schemes 
Equity component of convertible bond

Other

Closing Headline net debt1
Cash

Term Loans (net of fees)

Convertible bond

Finance leases (pre-IFRS 16)

Headline
(pre-IFRS 16)1

2022

(291)

41

(2)

(16)

(7)

–

(21)
(296)

132

(132)

(292)

(4)

(296)

2021

(301)

14

(3)

(38)

(2)

41

(2)
(291)

130

(132)

(283)

(6)

(291)

In addition to the free cash flow, the Group paid defined 
benefit pension funding of £2m (see Note 5 on pensions), 
and £16m of non-underlying items which mainly relate to 
restructuring following the review of store and head office 
operations, as previously reported and charged to the 
income statement in prior years. 

On an IFRS 16 basis, net debt was £869m, which includes an 
additional £573m of lease liabilities.

Pensions
On 8 August 2022, the Group announced that the Trustee 
of the WH Smith Pension Trust, (the “Trust”), had purchased 
a bulk annuity insurance policy from Standard Life, insuring 
all liabilities to pay all future defined benefit pensions to 
the Trust’s 12,950 members and any eligible dependants. 
The insurance policy was purchased using most of the 
existing assets held within the Trust, without the need for the 
Group to make any additional cash contributions. 

The bulk annuity policy matches the Trust’s cash flow 
benefit obligations to its members, removing longevity and 
other demographic risks as well as investment, interest rate 
and inflation risks. As a result of this comprehensive risk-
removal, the Group will not be required to make any future 
cash contributions into the Trust regarding defined benefit 
liabilities, therefore the previously recognised minimum 
funding liability (£2m as at 31 August 2021) has been 
derecognised. During the year ended 31 August 2022, prior 
to the completion of the buy-in transaction, the Group made 
a contribution of £2m to the scheme (2021: £3m).

As at 31 August 2022, the scheme had an IAS 19 surplus of 
£120m (2021: surplus of £284m), representing the remaining 
assets of the scheme after the bulk annuity policy purchase 
above. The Group has continued not to recognise this 
surplus under the requirements of IFRS 14. 

The IAS 19 pension deficit on the relatively small UNS defined 
benefit pension scheme was £nil (2021: £1m).

Balance sheet
The Group had Headline net assets of £404m, an increase 
of £138m on last year end reflecting the investment in 
store openings and exchange differences on translation of 
goodwill. Under IFRS the Group had net assets of £311m.

£m
Goodwill and other  
intangible assets
Property, plant and equipment

Right-of-use assets

Investments in joint ventures

Inventories

Payables less receivables

Working capital

Derivative financial assets

Net current and deferred  
tax assets
Provisions

Operating assets employed
Net debt

Net assets excluding 
pension liability
Pension liability

Deferred tax asset  
on pension liability

Total net assets

IFRS

Headline
(pre-IFRS 16)1

2022

543

219

446

2

1,210

198

(269)

(71)

1

54

2021

473

174

328

2

977

2022

544

211

–

2

757

135
198
(214) (284)
(79)
(86)

–

56

1

54

(14)

(14)

(26)

1,180

(869)

311

940
700
(755) (296)
404

185

–

–

(3)

1

–

–

2021

474

167

–

2

643

135

(237)

(102)

–

46

(28)

559

(291)

268

(3)

1

311

183

404

266

Robert Moorhead 
Chief Financial Officer and Chief Operating Officer 

10 November 2022

WH Smith PLC Annual Report and Accounts 2022

29

Strategic report

Section 172(1) statement

Moving forward 
with our stakeholders

Stakeholders can be impacted in different ways by decisions which are taken by the 
Board. Regular stakeholder engagement enables us to operate in a balanced and 
responsible way and ensures that the Board is aware of stakeholder views and interests. 
These stakeholder views and concerns are integral to ensuring a considered and 
balanced approach to the Board’s decision-making processes.

The Board accesses information from stakeholders through 
a number of methods including direct engagement, such 
as in-person meetings, participation in listening groups and 
store visits; and indirectly through the review of reports and 
updates from senior executives who meet regularly with 
stakeholder groups.

WHSmith is required to provide information on how the 
directors have performed their duty under section 172 of 
the Companies Act 2006 to promote the success of the 
Company and in doing so to have regard to the interests 
of its stakeholders. Our interactions with key stakeholders 
and the ways in which their interests have been taken 
into account by the directors in their decision-making 
are summarised on the following pages.

Our people

Suppliers  
and business 
partners

Customers

Our purpose:
To make every  
one of life’s 
journeys better

Community 
groups

Investors

Landlord 
partners

30

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Our people
The success of WHSmith depends on the 12,000 colleagues who work for the 
Company. It is essential that they feel engaged, motivated and appreciated.

What they care about
•  To feel valued 

•  To be rewarded fairly

What were the key topics raised?
•  Opportunities for career development

•  Cost of living impacts

•  To be treated with respect and dignity 

•  New ways of working and return to the office

•  To have opportunities for personal growth and 

•  Work-life balance and wellbeing

•  Difficulties in accessing internal communications and 

learning and development materials

•  Diversity and inclusion in Head Offices

How did we respond?
•  We launched a new e-learning platform to make it easier 
for all colleagues to access career development materials

•  Senior managers provided more regular and frequent 

career development talks

•  In addition to annual pay rises, we brought forward next 
year’s pay increase for store colleagues to help with the 
cost of living crisis

•  We refined flexible working arrangements to allow staff to 
choose more days when they are able to work from home

•  We launched a new internal communications platform, 

accessible online for all employees, at a time of 
their choosing

•  We introduced a reciprocal mentoring scheme to increase 

the diversity of feedback to senior management, and 
create greater opportunities for under-represented Head 
Office colleagues

•  The Board approved an action plan to address actions 

from the employee survey and monitored implementation 
throughout the year

career development

How did we engage?
•  Our designated non-executive director for workforce 
engagement, Simon Emeny, provided oversight for 
the Board

•  Simon Emeny and Marion Sears, Remuneration Committee 

Chair, attended employee forums to discuss, amongst 
other topics, the Company’s approach to remuneration, 
including executive remuneration and how this aligns to 
wider Company pay policy

•  The Group People Director updated the Board 

on employee-related matters, including employee 
engagement, staff retention rates, learning and 
development, gender pay gap, diversity and inclusion, 
and workforce remuneration

•  The Group Chief Executive and other senior executives 

hosted fortnightly webinars with Head Office colleagues 
to provide strategy and performance updates and answer 
any questions

•  Senior executives attended business meetings throughout 
the year, including leadership meetings, trading updates 
and risk committee meetings

•  Our annual employee engagement survey was followed 
up with insight meetings to gain further understanding

•  Employees raised issues, questions and concerns through 

direct mailboxes for senior executives

•  The Group Chief Executive and the CFO/COO engaged 
with employees who are members of the Company’s 
defined benefits pension scheme to explain the rationale 
for the purchase by the Trustee of the WH Smith Pension 
Trust of an insurance policy from Standard Life to pay all 
future benefits to the members of the scheme

WH Smith PLC Annual Report and Accounts 2022

31

Strategic report

Section 172(1) statement continued
Section 172(1) statement

Customers
Customer loyalty and enthusiasm for our brands are critical to our success. 
Understanding the needs of our customers ensures that we provide the products 
and service levels that they need.

What they care about
•  Availability and range of products

What were the key topics raised?
•  Nature of store environments

•  Convenience

•  Customer service

•  Value for money

•  Product availability

•  Pricing

•  Customer service levels

•  Safe and responsibly sourced products

•  Environmental footprints of products

How did we engage?
•  Board members visited stores in the UK, US and Europe 

How did we respond?
•  The Board received strategy updates from the Managing 

to assess and review the customer experience and 
service standards

Directors of each business unit and approved the 
commercial customer-facing strategies

•  We continued to invest in existing and new stores

•  We extended our categories and ranges, including 
a greater focus on food, health and beauty and 
technology products

•  Customer feedback was communicated to the 

relevant parts of the business for implementation 
where appropriate

•  We continued to reduce environmental footprints where 

possible and have evolved product environmental labelling

•  We commissioned customer engagement surveys and 
focus groups to understand customer perceptions of 
WHSmith and what else they would like to see

•  The Managing Directors of each business unit updated 

the Board on customer engagement, market trends and 
commercial responses

•  Quantitative and qualitative analysis of customer feedback 
at the point of sale, online surveys and focus groups have 
provided additional customer insights this year

•  Store teams and customer service teams are in constant 

dialogue with customers

•  The Board received regular updates on customer feedback 
and service standards and ensured systems were in place 
to comply with all relevant product safety legislation

32

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Investors
Our investors include individual and institutional shareholders, and providers of 
debt and financial capital, such as banks and bondholders. We maintain an active 
dialogue with our investors through an extensive investor relations programme.

What they care about
•  Long term value creation and growth opportunities

What were the key topics raised?
•  Strategy for growth following Covid-19

•  High-performing board and senior executives

•  Operational delivery

•  High standards of business conduct and good 

•  Corporate governance practices

•  Succession planning

•  Remuneration policy

•  ESG strategy, targets and reporting

How did we respond?
•  The Remuneration Committee developed the new 

remuneration policy for shareholder approval at the 2022 
AGM, including ESG performance metrics in short-term 
bonus plans and Long-term Incentive Plan

•  We appointed Marion Sears as the new Chair of the 
Remuneration Committee and Annette Court as a  
non-executive director and Chair designate

•  The ESG Committee incorporated investor feedback into 

the ESG strategy

environmental, social and corporate governance

•  Transparency

How did we engage?
•  Individual meetings, virtual presentations and investor 

roadshows with members of the Board

•  The Board receives reports and updates on shareholder 

relations at each meeting to ensure that the Board and its 
Committees are kept informed of investors’ and advisers’ 
views on strategy and corporate governance

•  Direct engagement for investors via our investor 

relations team

•  Annual report and interim trading updates with investor 

presentations by the Group Chief Executive and CFO/COO

•  Investor website providing information to all shareholders

•  Announcements and presentations on our interim and 

preliminary end-of-year financial results, interspersed by 
more regular trading updates

•  Stock Exchange Regulatory News Service announcements 

•  An online portal, operated by our registrar, Computershare, 
which provides shareholders with the ability to manage 
their shareholdings

•  Our annual general meeting which was again held in 

person for the first time since 2019

WH Smith PLC Annual Report and Accounts 2022

33

Strategic report

Section 172(1) statement continued
Section 172(1) statement continued

Landlord partners
Our landlord partners own the buildings where our retail units are located. 
They include airport operators, rail infrastructure partners, hospital trusts and other 
retail estate landlords. Our business success is dependent on retaining and winning 
new space and in order to do so, we must understand what considerations are 
important for them.

What they care about
•  Store formats and product ranges that are appealing to 

What were the key topics raised?
•  Board approval for tenders in Spain, Norway, Belgium, 

their customers

Salt Lake City and Los Angeles

•  Value of sales per square metre of retail space

•  Opening plans for stores post Covid-19

•  Effective operational implementation

•  Commercial terms for lease agreements for High 

•  Compliance with their sustainability requirements

Street stores

How did we engage?
•  Board, executive and senior management level meetings 

with landlords

•  Regular dialogue with landlord representatives 
on performance levels in existing stores and 
future opportunities

•  Operational impacts of staffing levels in European airports 

and the impact on availability of goods

•  Environmental clauses as part of lease agreements

How did we respond?
•  New stores opened in 13 countries

•  Maintaining high levels of store opening hours as 

•  Meetings, webinars and written engagement as part of 

passenger numbers recovered

tender submissions for new contracts

•  Participation in various landlord-hosted working groups to 

collaborate on different issues

•  Dialogue with landlords to ensure flexibility

•  On-going dialogue with airport operators on ways to work 

together to ensure that we meet customer needs

•  Joint working initiatives with landlords to develop green 

lease agreements

34

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Community groups
The relationship we have with the communities where our stores and distribution 
centres are located is key to the sustainability of our business. We want to serve 
our local communities, be that in a town, hospital or travel hub. We also want to 
provide jobs and help local economies where we are based.

What they care about
•  A retail presence that may attract other retailers 

to the locality

•  Availability of core products and services such as 
convenience offerings in hospitals and Post Office 
services in High Street stores

•  Support for local and national charities

•  High standards of corporate responsibility for 

environmental and social issues

How did we engage?
•  The Board’s ESG Committee met three times during the 

financial year and received briefings from the Sustainability 
Director on environmental and social issues, including 
interactions with stakeholders

•  Participation in sustainability-focused working groups for 
trade organisations such as the British Retail Consortium 
and Ethical Trading Initiative

•  Regular meetings with key charity partners

•  Participation in ESG surveys run by organisations such as 

the not-for-profit disclosure organisation, CDP

•  Stakeholders can raise questions, views and concerns 

through the sustainability@whsmith.co.uk inbox

What were the key topics raised?
•  The need to preserve core services provided by 

Post Offices embedded in WHSmith stores

•  Opportunities for working with partners to bridge the 

divide in children’s literacy levels which has widened as 
a result of Covid-19

•  Upholding of workers’ rights in the supply chain during  
on-going Covid-19 outbreaks and the situation in Ukraine

How did we respond?
•  The ESG Committee approved the Sustainability Strategy, 

with revised action plans and targets under the three 
pillars of Planet, People and Community

•  We continued our long-term partnership with the National 
Literacy Trust, and provided financial and in-kind support 
to a number of other charities and community causes

•  Participation in industry working groups on key 

environmental and social issues

WH Smith PLC Annual Report and Accounts 2022

35

Strategic report

Section 172(1) statement continued

Suppliers and business partners
We rely upon over 3,000 suppliers to provide products, goods not for resale and 
services which are critical for the smooth running of our business. They range from 
large multi-national companies to small and medium sized enterprises. We also 
have agreements with a number of partners to run franchised stores on our behalf.

What they care about
•  Fair trading and prompt payment in line with terms

What were the key topics raised?
•  Supplier and product innovation

•  Opportunities for growth in their business

•  Strategies for science based carbon targets and net zero 

•  A business partner that treats them fairly

•  Responsible sourcing and high ethical standards 

emission strategies

•  Compliance requirements for emerging legislation

in the supply chain

•  Border entry trade controls

How did we respond?
•  The Board, through the Audit Committee, received 

updates on the risk and resilience of our supply chains

•  The ESG Committee approved a new Scope 3 target for 
75% of our value chain to be covered by science based 
targets by 2027

•  We engaged with 20 of our top suppliers to ensure they 
had a roadmap in place for net zero emissions and had 
set science based targets

How did we engage?
•  Board overview of information on key suppliers where 
material, for example when approval of major supplier 
or franchise contracts is required

•  Overview by the Audit and ESG Committees of labour and 
environmental standards in the supply chain via quarterly 
and annual updates

•  Direct engagement with suppliers and franchise partners 

via individual meetings

•  Supplier conferences for major groups of suppliers such as 
trade suppliers for individual businesses or geographies, 
or suppliers of goods not for resale

•  Supplier feedback surveys

•  Programme of audit and supplier engagement on 

labour standards

•  Anonymised survey of workers in our own-brand 

supply chain

36

WH Smith PLC Annual Report and Accounts 2022

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Corporate governance

Financial statements

Additional information

Sustainability

Continuing our journey to 
a more sustainable business

WHSmith has a long-standing commitment to high standards of environmental, social 
and corporate governance. As an international retailer what we do, and how we do it, 
can impact the people and the world around us. We operate and source from countries 
all over the world, and our activities and the production, packaging and disposal of the 
products we sell can have wider consequences. We interact with many thousands of 
customers every day, and our activities can make a real difference to the local 
communities where we operate.

Our sustainability strategy concentrates on those areas 
that our stakeholders have told us are important to them 
and where we believe our scale and influence can bring 
about positive change. Minimising our impact on the 
planet, engaging our people, and contributing to our 
communities, provide the framework for our activities and 
reporting. Our sustainability strategy is underpinned by a 
strong foundation of responsible business principles and 
practices to make sure we operate our business in the right 

way. We developed our strategy in 2020, and over the last 
financial year, we have refined our objectives for each area, 
to provide direction for our activities until at least 2025.

Scan here for an overview of 
our approach to Sustainability

Delivering value to our investors, customers and landlord partners

Our journey to a sustainable business

Minimising our impact  
on the planet

Engaging  
our people

Contributing  
to communities

Topic

Aim

Topic

Aim

Topic

Aim

Climate  
action

Net zero GHG 
emissions by 2050

Cutting 
waste

Reduce 
environmental 
impact from 
packaging 
and materials

Protecting 
natural 
resources

Net zero  
deforestation

Health, 
safety and 
wellbeing

Create an 
environment that 
supports physical, 
mental and financial  
wellbeing

Diversity  
and inclusion

Increase  
diversity of senior  
management

Human rights 
and our 
supply chain 

Protect worker 
rights in our 
supply chains

Literacy

Supporting 
charities and 
local causes

Help all children 
to develop a love 
of reading

Make a positive 
impact through 
fundraising, 
donations 
and volunteering

Read more about how we 
will minimise our impact on 
the planet on page 39

Read more about how  
we will engage our  
people on pages 40 to 42

Read more about how 
we will contribute to 
communities on page 43

WH Smith PLC Annual Report and Accounts 2022

37

Strategic report

Sustainability continued

We are looking forward to working with our 
business partners, suppliers and customers to 
deliver the step-changes that are needed for 
sustainable living.”

Carl Cowling
Group Chief Executive

Governance
Our Environmental, Social and Governance (ESG) 
Committee, a subcommittee of the Board, leads and 
oversees delivery of our sustainability strategy, setting our 
ambition and monitoring progress. The Board receives 
updates on performance against our strategy and 
sustainability risks at least three times a year. The work 
of the committee is detailed on pages 81 to 82. The ESG 
Steering Group chaired by the Group Chief Executive has 
responsibility for leading the delivery of our sustainability 
commitments and meets once per month to review progress 
against our objectives. The ESG Steering Group provides a 
report for each ESG Committee meeting. We include ESG 
metrics in incentive plans for senior management and for 
2022, ESG metrics formed part of the annual bonus plan for 
our Chief Executive and CFO/COO. For the 2023 financial 
year, we are integrating ESG measures into the Long-Term 
Incentive Plan and Performance Share Plan for senior 
executives. Further details are provided on pages 90 and 98.

We continue to rank highly in external benchmarks and 
indices, including (as at 31 August 2022):

•  Dow Jones Sustainability Index: for the last two 

years, WHSmith has been included in the Dow Jones 
Sustainability World Index, one of only twelve retailers to 
be recognised globally in this way

•  Sustainalytics: WHSmith received an ESG Risk Rating of 

10.3 and was assessed by Sustainalytics to be at low risk of 
experiencing material financial impacts from ESG factors. 
WHSmith’s ESG Risk Rating places it first in the speciality 
retail sector

•  ISS ESG Corporate Rating: WHSmith currently ranks 
in the top ten per cent of retail companies, with an 
Environmental and Social Quality Score of 1, representing 
the highest level of disclosure

•  MSCI: WHSmith has a rating of AA in the MSCI ESG 

Ratings assessment

•  FTSE4Good: WHSmith is a constituent of the FTSE4Good 

Index Series

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WH Smith PLC Annual Report and Accounts 2022

Materiality – how we decide what to 
measure and report 
We listen to the view of our stakeholders in a number of 
different ways, which we set out in more detail on pages 
30 to 36. We use the information they provide to identify 
the issues that are most important to them and which are 
therefore significant for our business. Our ESG Committee 
and other relevant governance bodies regularly discuss 
new and existing themes and issues that matter to our 
stakeholders. Our management team then uses this insight 
to choose what we measure and include within our Annual 
Report and our Sustainability Report, based on the ESG 
issues which are important to our investors, customers, 
colleagues and other stakeholders. Our reporting is informed 
by stock exchange listing and disclosure rules. 

Responsible business
We aim to always act with integrity, making the right decisions 
and demonstrating the appropriate behaviours to earn the 
respect of our customers and all those with whom we do 
business. Our Code of Business Conduct sets out how our 
business operates, and what is expected of every person 
who works for and on behalf of WHSmith. It includes policies 
relating to individual conduct, such as for anti-bribery and anti-
corruption measures, conflicts of interest, and data protection, 
as well as those relating to how we work together, such as 
for diversity and inclusion, anti-harassment and bullying, and 
health and safety. It also sets out our business standards in 
relation to fair trading practices, such as pricing and marketing, 
quality and product safety, trade controls, competition and 
supply chain practices. All employees are required to confirm 
that they have read and are working in accordance with 
our Code of Business Conduct on an annual basis and are 
encouraged to report any suspected breaches using our 
independently operated and confidential Speak Up helpline.

Our Code of Business Conduct sets out in detail how those 
working for us should behave and what they should do if 
they are confronted with bribery or corruption. We require 
all employees and anyone working for us in any capacity 
to comply with the UK Bribery Act, in addition to any local 
anti-bribery and anti-corruption laws. Our Code of Business 
Conduct states that employees or others working on our 
behalf must never offer or accept any kind of bribe, and 
that our subcontractors, consultants, agents and others we 
work with must have similar anti-bribery and anti-corruption 
measures in place.

Strategic report

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Financial statements

Additional information

Minimising our impact  
on the planet
Urgent and sustained action is needed to address 
the threat to the health of our planet. The impacts of 
climate change are being felt around the world, and 
businesses are both responsible for, and dependent 
on, a healthy and sustainable environment. 

Our Environmental Policy, sets out our commitments 
to minimising our business impacts on the planet, 
including those relating to climate change, reducing 
waste and protecting natural resources. We regularly 
review progress against our objectives and targets 
and aim for continual improvement year on year.

Targets
Net zero GHG emissions by 2050
•  By 2030: reduce absolute Scope 1 and 2 

Greenhouse Gas (GHG) emissions by 80 per cent 
from a 2020 base year.* 

•  By 2027: 75 per cent of suppliers by emissions 
covering purchased goods and services and 
upstream transportation and distribution will 
have science based targets.* 

* Both of these near-term targets have been validated 
by the Science Based Targets initiative. 

Cutting waste
•  By 2025: reduce waste material, minimise plastic 
packaging and remove loose plastic glitter from 
WHSmith-brand products.

Protecting natural resources
•  By 2025: ensure forestry materials in own-brand 
products and core non-trade goods come from 
recycled or certified sources.

Climate action
Climate change remains one of the most pressing, 
challenging issues facing our world and we acknowledge we 
need to play our part. We have a long-standing commitment 
to reduce emissions from our operations and have been 
improving energy efficiency and minimising fuel use for 
nearly two decades. More information on our strategy to 
reduce emissions and manage climate-related risks and 
opportunities are included in our climate-related disclosures 
on pages 44 to 56.

Cutting waste
Waste is not only damaging to the environment but adds 
additional cost to our business. We are focused on reducing 
excess materials and maximising recycling wherever we 
can. In our High Street stores, we operate a recycling 
system which enables us to recycle most forms of waste, 
including cardboard, paper, plastics and metals. Waste is also 
segregated in our distribution centres and offices. 99 per 
cent (2021: 93) of our waste was diverted from landfill during 
this financial year.

It is still a relatively small component of our overall waste 
volumes, but as the number of food lines that we sell 
continues to grow, we are working hard to eliminate food 
waste. One of the main sources of this type of waste is 
from unsold sandwiches which have reached their use-by 
date. We have implemented a number of initiatives, such 
as better stock control systems to improve forecasting 
of chilled food sales, so that we only stock food that we 
expect to sell. We also operate a discounting strategy in all 
of our stores, with processes in place to reduce the price 
of any sandwiches that are approaching, but have not yet 
exceeded, their use-by date. This year, we partnered with the 
food redistribution organisation Too Good to Go, to pilot an 
online application to connect customers to our stores that 
have surplus unsold food. This application allows customers 
to reserve a bag of food which is approaching its use by 
date to purchase later in the day from a WHSmith store at a 
significant discount. The results of the pilot showed that the 
solution worked well for some locations, particularly those 
that could be accessed by a larger customer base late in 
the day. We are now working to extend the trial to stores in 
hospital locations.

Operational waste

Total waste (tonnes)

Percentage diverted 
from landfill

2022

3,247

99

2021

3,623

93

2020

3,449

88

Packaging materials are designed to protect items, to 
maintain quality and to enhance product shelf life. However, 
the manufacturing of packaging uses resources, and the 
inappropriate disposal of packaging can impact air, land and 
marine environments when no longer needed. We regularly 
review the type and quantities of packaging we use, 
including primary packaging for our own-brand products 
and the secondary packaging used to protect goods during 
transit and distribution. We seek to identify opportunities to 
minimise packaging where possible and use better solutions 

WH Smith PLC Annual Report and Accounts 2022

39

Strategic report

Sustainability continued

such as cardboard for products, easier to recycle forms of 
plastic and re-usable skips for the internal transfer of stock. 
This year we have improved our management information 
systems to be able to record and track over time the types 
and volumes of different types of packaging associated 
with our own-brand products. We have now removed loose 
plastic glitter from all WHSmith-branded products, including 
stationery items and seasonal items such as cards and 
gift wrap.

Protecting natural resources
Paper-based products are a core part of WHSmith’s 
product offering and we are committed to minimising 
the environmental impacts from paper sourcing for our 
own-brand products. As part of our work towards this 
objective, and in line with the requirements of national and 
international timber regulations, we carry out an in-depth 
and rigorous assessment of supplier timber-sourcing 
systems. We have set as a minimum standard, recycled 
or certified timber materials from known, legal, and well-
managed sources. Our Sustainable Forests Policy sets out 
our standards and requirements for our supply chain.

Our sourcing teams work with our suppliers to help them 
understand our requirements and how the data they provide 
is needed to demonstrate that any paper, card or wood used 
in a WHSmith product is sourced from a certified or recycled 
source. We can now demonstrate through certification 
that more than 99.7 per cent (2021: 99.3) of our WHSmith-
branded products contain materials originating from 
certified and recycled material.

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WH Smith PLC Annual Report and Accounts 2022

Engaging our people
Our employees and those who work for us in our 
supply chain and for our business partners are critical 
to our customers’ experiences and perceptions and 
vital to our success. We want to attract, motivate and 
retain the best people to deliver a great customer 
service and help our business to grow. The Group 
employs approximately 12,000 people and is proud 
of its long history of being regarded as a responsible 
and respected employer. We have a full suite of 
employee policies and our Code of Business Conduct 
sets out the behaviours we expect from those 
working for us and on our behalf.

Targets
Create an environment that supports 
physical, mental and financial wellbeing
•  By 2025: improve our employee engagement  

score from a 2021 base year. 

•  On-going: ensure all managers receive mental 

wellbeing training.

•  On-going: maintain equal numbers of mental health 

and physical first aiders.

Increase diversity of senior management
•  By 2025: increase gender and ethnic diversity of 

the Board, Group Executive Committee and Senior 
Manager populations.  

Protect worker rights in our supply chains
•  On-going: ensure we audit our own brand suppliers 

at least every two years.

•  By 2023: develop an audit and engagement 

programme for our tier two suppliers.

Employee engagement
To help us to understand more about how our colleagues 
feel about working for WHSmith, we appointed a third-
party research organisation to carry out our first UK wide 
employee engagement survey in October 2021. The survey 
asked 22 questions and covered a wide range of topics, 
including communication, environment, customer focus 
and culture. The results of the survey were presented to 
the Board by the Group People Director in December 2021 
and highlighted a number of opportunities for change that 
could improve the employee experience. The Board agreed 
an action plan to improve the working environment in head 
offices and stores; improve dialogue and engagement; 
and build collaboration across teams. More targeted 
pulse surveys throughout the year allowed us to monitor 
the effectiveness of these actions. A second employee 
engagement survey was undertaken in October 2022, and 
was sent to all employees across the Group. The action plan 
resulted in an improvement in the employee engagement 

Strategic report

Corporate governance

Financial statements

Additional information

score over the 12 month period. Continuing to improve the 
culture of the business is important to the long-term success 
of the Group and employee engagement has now been 
included as a performance measure within the Company’s 
Long-Term Incentive Plan and Performance Share Plan.

Health, safety and wellbeing
We are committed to maintaining high standards of 
health, safety and wellbeing and the Board monitors the 
Company policies, processes and practices on an annual 
basis. The Group has a Health and Safety Committee that 
comprises employee representatives and professional health 
and safety advisers. Colleagues receive health, safety and 
wellbeing training appropriate to their role, including in 
relation to fire safety, manual handling, how to prevent slips, 
trips and falls and how to recognise and help colleagues who 
may be affected by poor mental health. The Group Health 
and Safety at Work Policy is the basis for our health and 
safety management system which sets out our procedures 
and processes. This year, there were 27 reportable accidents 
in the UK involving employees, contractors and members of 
the public and no fatalities.

Accidents and injuries

Major injuries

Other reportable accidents

Total reportable injuries 
and accidents

2022

2

25

27

2021

2

28

30

2020

2

27

29

We believe that supporting the mental wellbeing of our 
employees is equally as important as looking after their 
physical health and safety. Our strategy to promote mental 
wellbeing has three main objectives: to improve awareness 
and reduce stigma; to raise the level of mental health 
support across the business; and to develop a culture which 
promotes good mental health. We work in partnership with 
accredited organisations, such as Time to Change, and 
mental health charities including MQ, the mental health 
research charity; Place2Be, the leading national children’s 
mental health charity; and CALM, a movement against male 
suicide. More than 1,200 line managers have now received a 
half-day Mental Health First Aid England awareness course 
and we have an equal number of mental and physical health 
first aiders across the Group. We recognise the importance 
of financial wellbeing on mental health and colleagues have 
access to a number of schemes that provide assistance. 
The WHSmith Benevolent Fund is a registered charity 
established in 1925 for the benefit of current and retired 
employees and their families who are in financial difficulty 
or hardship and in need. Over the past two years, we have 
added a partnership with Salary Finance, to allow colleagues 
to access free financial education and loans at lower interest 
rates than those offered by traditional lenders.

Diversity and inclusion
WHSmith recognises that each one of our employees is core 
to the success of our business, whatever their age, race, 
religion, gender, sexual orientation or physical ability. We are 
committed to promoting a culture of equality, diversity and 

inclusion through our policies, procedures and working 
practices. We want to ensure that all our employees receive 
equal and fair treatment, and this applies to recruitment and 
selection, terms and conditions of employment, promotion, 
training, development opportunities and employment 
benefits. We believe in creating a culture throughout the 
Group that is free from discrimination and harassment and 
we will not permit or tolerate discrimination in any form.

Our diversity and inclusion action plan sets out how we 
are working towards our goal of creating an environment 
where everybody is welcome and feels they can belong. 
It is focused on three themes: improving awareness and 
education through better communication and colleague 
engagement; improving data quality, processes and systems; 
and widening external partnerships and collaborations. 
This year, we have introduced diversity and inclusion training 
materials as part of our new online portal. More detailed 
face-to-face training sessions were also provided for the 
senior executive team. Our Diversity and Inclusion Working 
Committee and divisional listening groups with senior 
management have enabled colleagues to engage directly 
with leadership and work collaboratively on improvements. 
This year, we have also introduced one-to-one reciprocal 
mentoring between senior management and colleagues 
from across the business to increase the diversity of 
feedback to senior management and create greater 
opportunities for under-represented groups. We have 
continued to improve the quality of data and information 
that we hold in relation to employee diversity and extended 
our use of balanced shortlists for senior-level recruitment 
to a larger number of roles, with the aim of identifying and 
accessing a more diverse pool of talent. 

We run regular internal engagement campaigns linked with 
key events during the year, including International Women’s 
Day, Pride, Black History Month, International Day of Persons 
with Disabilities and a variety of religious celebrations. 
We have signed several industry charters, committing to 
making progress on improving diversity and inclusion in 
our business. We are one of eight founding members of a 
collaboration community called Diversity in Retail, which 
is dedicated to increasing diversity and inclusion at all 
levels within organisations in the retail sector. We are also 
signatories to the British Retail Consortium’s Diversity and 
Inclusion Charter and have joined the Women In Hospitality, 
Travel and Leisure collaboration community.

We remain committed to improving the gender balance in 
our senior staff populations and the proportion of women 
at Group Executive and senior manager level has increased 
this year. Activities designed to promote more women into 
senior positions include a balanced succession planning 
process and mentoring schemes. We continue to work with 
Everywoman who provide a host of personal development 
tools aimed mainly at women, including monthly webinars, 
workbooks and relevant career development articles. 
The partnership also provides our employees with links 
to an external network of professional women in other 
organisations so that contact, connections and relationships 

WH Smith PLC Annual Report and Accounts 2022

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Sustainability continued

Male and female representation across the Group (as at 31 August 2022)

Board1
Group Executive Committee Members2
Senior managers3
Managers4
All employees

1  Board includes all statutory directors

2022

2021

Male

Female

Male

Female

Number

Per cent

Number

Per cent

Number

Per cent

Number

Per cent

5

7

53

349

5,143

63

70

65

48

37

3

3

29

371

8,876

37

30

35

52

63

5

7

46

315

4,052

63

78

68

48

35

3

2

22

345

7,688

37

22

32

52

65

2  Group Executive Committee Members are those who have responsibility for planning, directing or controlling the activities of the Company

3  Includes Group Executive Committee Members and colleagues graded at levels one and two below

4  Includes head office colleagues graded at the level below 3 plus Store Managers, Cluster Managers and Post Office Managers

can be made easily. We have also enhanced our maternity 
policy for senior women, expanding provision for the first six 
months of maternity leave, supported by a flexible return to 
work policy.

We are continuing to build a better understanding of 
diversity and inclusion across the Group and are looking 
at ways to increase ethnic diversity at senior levels in our 
organisation. We have signed the Race at Work Charter and 
our Diversity Forum, chaired by our Group Chief Executive, 
provides an opportunity for colleagues to meet, provide 
feedback for senior management and suggestions for 
improving diversity and inclusion in WHSmith.

We benchmark our diversity profile versus our peers and 
the national average to ensure that our employee profile and 
that of our management team reflect our commitment to 
diversity. Our latest Gender Pay Report can be found on our 
website. In terms of equal opportunities, the Company gives 
full and fair consideration to applications for employment 
when these are received from disabled people. Should an 
employee become disabled when working for the Company, 
we will endeavour to adapt the work environment and 
provide retraining if appropriate so that they may continue 
their employment. Training, career development and 
promotion opportunities are equally applied for all our 
employees, regardless of disability. 

Human rights and our supply chain
One of our key social risks is the need for us to source 
products sustainably, ensuring that workers in our supply 
chain are treated well, and that their human rights are 
respected. We are committed to ensuring full respect for the 
human rights of anyone working for us in any capacity and 
we are committed to ensuring there is fair and safe work for 
all workers throughout our supply chain. We have developed 
a due diligence process to make sure we are identifying and 
assessing any potential and actual risks, and that we are 
providing appropriate risk control, mitigation and remedy 
where needed. Our approach to human rights is laid out in 
our Human Rights Policy.

We have identified six priority areas for protecting human 
rights in our supply chain: health and safety; freedom of 
association and collective bargaining; access to grievance 
mechanisms; working hours and overtime; preventing 
modern slavery; and gender equality. We work with 

suppliers and other third parties to develop and progress 
targets and action plans for improvements across these 
areas. We take a zero-tolerance approach to modern slavery. 
Our latest Modern Slavery Statement sets out the steps we 
have taken to prevent modern slavery in our own operations 
and supply chain.

WHSmith is a member of the Ethical Trading Initiative 
(ETI), an alliance of companies, trade unions and non-
governmental organisations that promotes respect for 
workers’ rights around the globe. Our Responsible Sourcing 
Standards are based on the ETI Base Code and underpin 
our strategy and sustainable sourcing activities. We will only 
place orders with suppliers who are committed to working 
towards compliance with these standards, and we endeavour 
to bring about continual improvement through a programme 
of factory audits and ongoing engagement.

Our in-house audit and engagement team conducts 
audits of our own-brand suppliers at least every two years, 
assessing compliance with our standards and grading 
suppliers as gold, silver, bronze and unacceptable. We use 
a mix of announced and unannounced audits and a factory 
must be graded bronze or above if we are to work with 
them. Our ESG Committee reviews our responsible sourcing 
strategy annually, looking at our audit and engagement 
programmes, emerging trends and risks, targets and 
performance. This year, we identified two potential new 
suppliers and one existing supplier who were unable 
to provide the necessary levels of documentation and 
assurance, even after on-going dialogue and engagement. 
As a result, no further orders were placed with them.

To supplement the information we gain from supplier audits, 
our team also spends a significant part of its time engaging 
with suppliers on an ongoing basis to build stronger and 
more transparent relationships. The team’s engagement 
focuses on resolving specific issues identified during audits 
and on delivering wider projects to help suppliers deliver 
on key areas such as worker representation or health and 
safety. We have an independent hotline for workers to report 
issues they are concerned about, which we then investigate 
and follow up with suppliers to ensure they are addressed. 
This year, we have extended our audit and engagement 
focus to begin to look at some of the key suppliers providing 
components to our direct suppliers and the results for these 
tier two suppliers are now incorporated into our reporting.

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Corporate governance

Financial statements

Additional information

Contributing to communities
WHSmith is at the heart of communities across 
the UK, whether in travel hubs, hospitals or high 
streets. We are committed to making a positive 
impact wherever we operate. As a major retailer of 
books and stationery, we are particularly passionate 
about literacy and life-long learning. We are a long-
term advocate for the development of reading 
and writing skills and we have provided help over 
many years to children and young people who need 
additional support. 

Targets
Help all children to develop a love of reading
•  By 2025: work with the National Literacy Trust to 
provide a book to every child in the UK who does 
not own one of their own.

Make a positive impact through fundraising, 
donations and volunteering
•  By 2025: Increase the number of employees 

involved in supporting charities through fundraising 
and volunteering.

Literacy
We have a long-term partnership with the National Literacy 
Trust, and this year we continued our support for their Young 
Readers’ Programme, providing books and other materials 
for schools in socio-economically disadvantaged areas of 
the country. In addition, the WHSmith Group Charitable 
Trust (the WHSmith Trust) provided financial support for 
the programme, supported by donations from WHSmith 
customers and employees.

Research by the National Literacy Trust shows that 
approximately 410,000 children in the United Kingdom do 
not own a book of their own. Covid-19 has widened the gap 
in children’s literacy between affluent parts of the country 
and areas of greater socio-economic deprivation. We are 
working with the National Literacy Trust to ensure every 
child in the country can own a book of their own. To date we 
have donated the equivalent of 321,000 books, through book 
donations and financial contributions to provide the support 
that is needed. 

WHSmith continues to take a leading role in the delivery of 
the World Book Day initiative, which is the biggest annual 
celebration of books and reading in the UK. Many of our 
High Street stores participated, redeeming book vouchers 
enabling children to choose one of the special World Book 
Day books or offset the cost against any of our children’s 
ranges of books. We also partnered with the WHSmith Trust 
to donate WHSmith vouchers to schools across the UK 
for them to choose books to increase their school library 
resources. Over 305,000 World Book Day vouchers were 
redeemed and WHSmith vouchers totalling £25,000 were 
donated to over 200 schools. 

Supporting charities and local causes 
As part of the celebrations for our 230th anniversary, 
colleagues participated in fundraising on behalf of the 
WHSmith Trust. We also provided opportunities for 
customers to donate to local charities via collection points 
in store. To support and encourage employee involvement 
with charities, the WHSmith Trust matches funds raised by 
employees for charities of their choosing and recognises 
employees who volunteer through a financial donation to 
the charity equivalent to the value of the time spent.

This year, through our charity partnerships, colleague 
and customer fundraising and in-kind donations we have 
donated £868,000 to charities and other good causes. 
The full extent of our community investment activity is 
outlined in our Sustainability Report 2022 and details of 
how we engage with charities and other good causes are 
set out in our Code of Business Conduct.

WH Smith PLC Annual Report and Accounts 2022

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Sustainability continued

Climate-related disclosures

Introduction
The Financial Stability Board’s Task Force on Climate-related 
Financial Disclosures (“TCFD”) established a framework 
for understanding and analysing climate-related risks and 
opportunities. WHSmith recognises that climate change 
presents a number of potential risks and opportunities for 
our business and we have been working towards alignment 
of our internal processes with TCFD recommendations 
over the last three years. Our target is to be net zero across 
our value chain by 2050 and we are committed to regular, 
transparent reporting to communicate our progress. 

We have considered our TCFD-related reporting obligations 
under the UK’s Financial Conduct Authority Listing Rules 
and the table below details where we have included 
information which is either fully or partially consistent with 
TCFD recommendations and recommended disclosures, 
taking into account the all-sector guidance published by the 
Task Force. Our approach to materiality for TCFD reporting 
is the same as for other components of ESG and is set out 
on page 38. We consider that we are fully consistent with 

each of the TCFD recommendations and recommended 
disclosures, except for the following:

•  Strategy (c): Describe the resilience of the organisation’s 

strategy, taking into consideration different climate-related 
scenarios, including a 2°C or lower scenario. This was the 
first year that we have undertaken quantitative scenario 
analysis and work is on-going to fully interpret the 
results and fully understand the impacts on our future 
business strategy. 

•  Metrics and Targets (a): Disclose the metrics used by 
the organisation to assess climate-related risks and 
opportunities in line with its strategy and risk management 
process. Having conducted quantitative scenario analysis, 
we are now evaluating further the metrics and indicators 
we use to assess risks and opportunities and considering 
whether we need to develop additional measures to be 
fully consistent with the all-sector guidance. 

We plan to complete the additional work necessary to be 
fully consistent with these two recommended disclosures in 
the next 12 months and will report against them in the 2023 
Annual Report and Accounts.

TCFD recommendations and recommended disclosures

Level of 
Consistency

Disclosure location 
(page)

Governance
(a)  Describe the board’s oversight of climate-related risks and opportunities

(b)  Describe management’s role in assessing and managing climate-related risks 

and opportunities

Strategy
(a)  Describe the climate-related risks and opportunities the organisation has identified over 

the short, medium and long term

(b)  Describe the impact of climate-related risks and opportunities on the organisation’s 

businesses, strategy and financial planning

(c)  Describe the resilience of the organisation’s strategy, taking into consideration different 

climate-related scenarios, including a 2°C or lower scenario

Risk management
(a)  Describe the organisation’s processes for identifying and assessing climate-related risks

(b)  Describe the organisation’s processes for managing climate-related risks

(c)   Describe how processes for identifying, assessing and managing climate-related risks 

are integrated into the organisation’s overall risk management

Metrics and targets
(a)  Disclose the metrics used by the organisation to assess climate-related risks and 

opportunities in line with its strategy and risk management process

(b)  Disclose Scope 1, Scope 2, and, if appropriate, Scope 3 greenhouse gas (GHG) emissions, 

and the related risks

(c)   Describe the targets used by the organisation to manage climate-related risks and 

opportunities and performance against targets

Fully consistent

Partially consistent

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45

45

46 to 50

47 to 50

51

51

52

52

53

54 to 55

55 to 56

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Financial statements

Additional information

Board
Ultimate responsibility for all aspects of ESG, including strategy, risk management and prioritisation of key issues

ESG Committee
Provides oversight of the ESG 
strategy and monitors progress 
against objectives and targets

Audit Committee
Provides oversight of risk 
management of ESG, including 
internal controls and external 
reporting requirements

Remuneration Committee
Ensures remuneration policies 
and plans support ESG targets

Group Executive Committee
Defines and monitors business strategy and financial plans, including those related to ESG

Business Risk Committees
Provide oversight of the ESG strategy and monitor 
progress against objectives and targets

ESG Steering Group
Responsible for developing ESG action plans and 
delivering progress against objectives and targets

Governance 
Board oversight of climate-related risks 
and opportunities
The Board has ultimate responsibility for ensuring climate 
change is embedded into the Company’s strategy, risk 
management and financial planning processes. The Board 
has delegated oversight of certain climate-related activities 
to the following committees and any issues of material 
significance are brought back to the Board for discussion 
as they occur:

•  The Audit Committee has responsibility for ensuring that 
the Company has identified climate-related risks and 
opportunities, that they have been adequately assessed 
and that appropriate risk management, monitoring and 
mitigation plans are in place. The Committee also oversees 
the Company’s obligations in relation to non-financial 
reporting. The Committee receives quarterly climate 
updates from the Group Audit and Risk Director as part 
of the Company’s wider risk management processes, and 
this year climate risks and opportunities were included 
in the consideration and approval of principal risks and 
uncertainties, non-financial reporting disclosures and 
integration with financial reporting.

•  The ESG Committee has responsibility for ensuring the 
Company has appropriate climate policies, action plans 
and targets that are part of a wider sustainability strategy. 
This includes the development of short, medium and 
long-term goals and targets in relation to climate change, 
and monitoring progress against those commitments. 
This year, the ESG Committee discussed climate change 
in three meetings. The Committee received dedicated 
briefings on climate change from the Sustainability 

Director on net zero, TCFD requirements and the work 
of the Science Based Targets Initiative (SBTi). Skills and 
experience of Committee members are set out on pages 
64 to 65 including details of those directors who have 
experience on climate change. Decisions taken by the 
Committee this year included sign-off on a new net 
zero commitment, near-term targets for Scope 1 and 2 
reductions and supplier engagement plans to tackle Scope 
3 emissions. The work of the ESG Committee is detailed 
on pages 81 to 82.

•  The Remuneration Committee ensures that the Company 
incentive plans are aligned with targets relating to climate-
change. Climate-related performance indicators form 
part of the Annual Bonus scorecard for the Group Chief 
Executive and CFO/COO and for awards to be made in 
FY23, climate-related targets will also be included in the 
LTIP as set out on page 98. Incentives associated with 
decarbonisation targets were discussed in two of the 
Committee meetings this year.

Management’s role in assessing and managing 
climate-related risks and opportunities
The Group Chief Executive has the delegated authority from 
the Board to manage WHSmith’s actions in relation to the 
Company’s strategy, including climate change. He is assisted 
by a number of senior managers in the assessment and 
management of climate-related matters:

•  The Group Sustainability Director supports the Group 
Chief Executive in progressing WHSmith’s net zero 
transition strategy, including the development of climate 
scenarios, embedding decarbonisation plans into 
business activities and ensuring progress is appropriately 

WH Smith PLC Annual Report and Accounts 2022

45

Strategic report

Sustainability continued

monitored. She is responsible for updating the Board and 
the ESG Committee on climate-related matters at least 
three times a year.

•  The Managing Directors of each business identify, manage 

and mitigate climate-related risks and opportunities 
associated with their activities. They are also responsible 
for ensuring the delivery of plans to reduce emissions 
and capitalise on carbon-related opportunities within 
their businesses.

•  The CFO/COO is responsible for monitoring the effective 
application of the Company’s processes for managing 
material risks, including those related to climate change. 
He is also responsible for providing assurance over 
financial information and climate-related disclosures.

There are a number of governance bodies and reporting 
processes to ensure management is informed about climate-
related issues. The ESG Steering Group chaired by the Group 
Chief Executive has responsibility for leading the delivery of 
our sustainability commitments including those relating to 
climate change. It meets once per month to review progress 
against targets and this provides the basis for a report to 
the ESG Committee three times per year. The Business Risk 
Committees are responsible for identifying and assessing 
climate-related risks and opportunities and ensuring 
appropriate due diligence and mitigation. They meet once 
per quarter and provide input to the Group risk report to 
the Audit Committee four times per year.

Climate strategy
Earlier this year we announced a target to transition to a net 
zero emissions business by 2050 (see “Metrics and targets” 
on page 55 for more detail). The majority of our emissions 
come from our wider value chain, and we will need to 
collaborate with suppliers, landlords and customers if we are 
to meet this goal. 

Climate-related risks and opportunities identified 
over the short, medium and long term
Our processes for identifying and assessing climate-related 
risks and opportunities are set out under “Climate risk 
management” (page 51). We consider Environment and 
Sustainability, which includes climate-related issues, to be a 
principal risk based on stakeholder expectations that we will 
conduct our business in a responsible and sustainable way 
and that failing to deliver our sustainability agenda could 
damage our reputation, introduce higher costs and impact 
our ability to meet our strategic objectives.

Impact of climate-related risks 
and opportunities 
We have incorporated climate-related risks and opportunities 
into our business strategy as described on pages 14 to 15. 
The Group’s risks and opportunities do not vary significantly 
across the different sectors and geographies in which 
WHSmith operates. We have started to incorporate the 
financial impacts from climate risks and opportunities into 
our financial planning processes and will continue to evolve 
our approach as our understanding develops of the outputs 
from modelling different climate scenarios.

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WH Smith PLC Annual Report and Accounts 2022

We consider climate-related risks and opportunities 
across the short-, medium-, and long-term which we 
define as:

•  Short-term – up to three years: we develop financial 
plans and use them to manage performance on a 
three-year cycle. We assess the Group’s viability 
under the requirements of the UK Corporate 
Governance Code over a three-year period and 
our financial plans incorporate decarbonisation 
measures required to meet our near-term targets 
and address short-term risks.

•  Medium-term – three to ten years: many of our 
financial commitments, such as store leases, 
contractual agreements with landlord partners, and 
the useful economic life of our assets often exceed 
three-years. Medium-term climate-related risks are 
considered in all investment decisions involving 
longer term commitments and many of our 
climate-related opportunities are often materialised 
within this time scale.

•  Long term – beyond ten years: it is expected that 
the product mix in our stores could look very 
different to the current offering, addressing the 
societal changes that will come with transitioning 
to a net zero world. This timescale is beyond our 
financial planning and investment period horizons, 
but we recognise that longer-term risks need to 
be incorporated into our future business strategy 
and planning.

Climate-related risks and opportunities 
The following tables set out the climate-related risks and 
opportunities which have been identified, the potential 
impact they may have on WHSmith and the resilience of 
the business to respond. Transition risks are associated with 
societal changes in public sector policies, technologies, 
markets or stakeholder expectations as the world moves 
to a low-carbon economy. Physical risks arise from the 
increasing severity and frequency of acute climate-related 
weather events, or longer-term chronic changes to the 
climate. Mitigation and adaptation to climate change can 
also produce opportunities for business. 

The business and financial impacts from the risks and 
opportunities detailed in these tables have been described 
assuming no mitigation or control measures are in place 
and are subject to uncertainties attributed to the underlying 
scenario models, impact pathways and assumptions made. 
These assumptions include that our business activities 
remain largely unchanged throughout and that we do not 
change our sourcing strategy or the nature of our store 
portfolio. They also assume that any increases in costs are 
fully absorbed by WHSmith and not passed on to customers. 
In reality, costs are likely to be shared with others in the 
value chain. The financial impacts quoted are not forecasts, 
but are outputs derived using different data inputs and 
plausible modelled scenarios which are subject to a range 
of uncertainties.

Strategic report

Corporate governance

Financial statements

Additional information

Transition risks
Potential financial impact (pre-mitigation)

 <£10m    £10-30m    >£30m

*These financial ranges align with our other risk management processes

Summary description

Business impact

Policy 
and legal

Increased costs for energy 
and fuel from carbon 
pricing and associated 
regulatory changes.

Carbon pricing could result in increased 
costs for energy for our buildings and for 
vehicle fuel primarily in the UK and to a 
lesser extent in other markets. Carbon 
pricing could also be felt through the 
supply chain increasing the cost of trade 
and non-trade products and for increasing 
costs for distribution from more onerous 
compliance and policy requirements such 
as low emission zones.

Introduction of plastics 
tax, extended producer 
responsibility reform and 
extension of single use 
plastic restrictions.

The introduction of taxes on plastic 
packaging in the UK, Italy and Spain is 
an additional cost. Changes to extended 
producer responsibility legislation are 
increasing costs for operational waste 
disposal and packaging costs for goods 
for sale.

Technology Increased costs associated 

with building efficiency 
standards.

In the UK, our Swindon distribution 
centre and some of our High Street 
stores are heated by natural gas. As the 
UK transitions to a low-carbon economy, 
there will be a need to invest in newer 
technology to replace gas-fired heating 
and air-conditioning systems. Any delay 
may result in increased energy and 
maintenance costs.

Potential financial impact, strategic response 
and business resilience* 

Short-term

Medium-term

Long-term

We closely monitor any changes 
in legislation and have a balanced 
purchasing strategy for energy to hedge 
price volatility. We continue to reduce 
energy consumption and switch to low 
carbon alternatives wherever feasible. 
We have included potential future cost 
increases for energy and fuel in our 
financial plans.

We closely monitor any potential policy 
changes and have implementation 
plans ready for compliance with any 
new legislation and costs are included 
in financial plans. We are minimising 
packaging and increasing the amount 
of recycled content in our own-brand 
packaging and encouraging our wider 
supply chain to do the same.

Capital expenditure on gas control 
systems is reducing our reliance on 
natural gas. We continue to invest in 
lower-carbon alternatives for heating 
and air conditioning during store refits 
and building upgrades, and these costs 
are included in our financial plans. We 
have also invested in more energy 
efficient chiller units with doors and 
aerofoil technology to minimise cold 
air losses.

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Sustainability continued

Transition risks continued
Potential financial impact (pre-mitigation)

 <£10m    £10-30m    >£30m

*These financial ranges align with our other risk management processes

Summary description

Business impact

Market

Risk of increasing fuel 
costs because of changing 
market dynamics, 
geopolitical energy 
policies and industry 
decarbonisation trends.

Changes in energy pricing could 
result in increased costs for energy 
for our buildings and for vehicle fuel 
in all markets.

Sentiment towards air 
travel may become more 
negative resulting in 
consumers and business 
customers preferring to 
take fewer flights.

Increased demand for 
more sustainable materials 
(recycled, recyclable 
and sustainably certified 
sources) may outstrip 
supply and increase costs.

Sales in WHSmith’s airport 
stores are an important revenue 
stream. A reduction in passenger 
numbers would impact footfall 
and reduce revenue in some of 
our most important stores. The UK 
Government has recently published 
its Jet Zero strategy which sets out 
how the aviation sector can reach 
net zero without any Government 
intervention to limit aviation growth. 
The UK Climate Change Committee’s 
Sixth Carbon Budget published in 
December 2020 also predicts that air 
travel will continue to grow, and we 
therefore think the likelihood of this 
risk being realised is low.

WHSmith sells a range of products 
manufactured from sustainably 
sourced materials, including forestry 
products and food ingredients for 
which certification schemes are 
becoming increasingly necessary. 
The shift in corporate practices 
towards being more sustainable 
may mean there is limited supply 
for increased demand, resulting in 
higher raw material costs.

Potential financial impact, strategic response 
and business resilience* 

Short-term

Medium-term

Long-term

Our energy procurement team are 
constantly looking at ways of minimising 
the costs that we pay for electricity and 
gas, through a balanced procurement 
strategy. Over the past decade we 
have reduced our UK electricity and 
gas consumption by 34 per cent, 
driving down costs and emissions. We 
will continue to upgrade our energy 
management systems and deliver 
energy management programmes to 
drive further reductions.

WHSmith is collaborating with our travel 
landlord partners on net zero strategies 
to play our part in demonstrating to 
customers industry’s intent for greener 
forms of travel. We have a diverse 
portfolio of stores across air, rail, 
hospitals, shopping centre and high 
street locations which would mitigate 
changes in customer demand for any 
single format.

WHSmith’s sourcing team maintain an 
overview of the wider market that would 
allow us to find alternative suppliers in 
the case of any disruption. We sell a very 
broad range of products which means 
that even if certain categories of product 
are impacted by supply chain challenges, 
revenues can be protected via sales of 
other product categories.

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Financial statements

Additional information

Transition risks continued
Potential financial impact (pre-mitigation)

 <£10m    £10-30m    >£30m

*These financial ranges align with our other risk management processes

Summary description

Business impact

Reputation Our reputation with 
investors, customers 
and employees could 
be harmed if we fail 
to decarbonise our 
business in line with 
their expectations.

All of our key stakeholder groups, 
including investors, our customers and 
our employees expect us to act with 
integrity and play our part in reducing 
emissions and minimising global 
warming. Failure to transition to net 
zero could make it difficult to attract 
and maintain investment and access to 
capital, maintain customer loyalty for 
our brand and attract and retain the 
best employees.

Potential financial impact, strategic response 
and business resilience* 

Short-term

Medium-term

Long-term

We have set a target to reach net zero 
emissions by 2050 and have reduced 
Scope 1 and 2 emissions in line with 
the trajectory needed to limit global 
warming to 1.5OC. We have a plan of 
action to tackle Scope 3 emissions 
through engagement with suppliers, 
landlord partners and business partners 
in the retail sector.

Physical risks

Summary description

Business impact

Potential financial impact and business resilience* 

Short-term

Medium-term

Long-term

Acute

Extreme weather events, 
including storms and 
flooding, are becoming 
more frequent.

Extreme weather events could cause 
disruption to transport routes affecting 
our distribution networks and our ability 
to transport stock to where it is needed. 
More frequent periods of heavy rainfall 
could lead to flooding at one or more 
of our stores or distribution centres.

Chronic

Climate change is likely 
to result in chronic 
changes in precipitation 
patterns with some areas 
of the world experiencing 
droughts, and other 
areas experiencing 
greater rainfall.

Chronic changes in precipitation 
patterns could affect the supply and 
availability of raw materials for some 
of our product lines such as stationery 
and food and drink, with a resulting 
increase in the cost of supply.

Our stock is held across WHSmith-
operated distribution centres, by 
suppliers at their sites and over 1,700 
stores in 30 different countries. The 
impact of a flood event in our retail 
estate would therefore be limited. 
Our three distribution centres are in 
locations not deemed to be at risk of 
flooding. We have a diverse product 
range with a limited number of fast-
moving goods, and therefore the 
majority of our logistics operations 
are resilient to any short-term impacts 
from major weather events.

We sell a broad range of products 
which means that even if certain 
categories of product are impacted by 
supply chain challenges, revenues can 
be maintained through sales of other 
product categories. We will continue 
to evaluate our product offering in 
the context of medium and long-
term climate change and the impacts 
that this could have on different raw 
materials in our supply chain.

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Sustainability continued

Opportunities
Potential financial impact (pre-mitigation)

 <£10m    £10-30m    >£30m

*These financial ranges align with our other risk management processes

Summary description

Business impact

Potential financial impact and current responses* 

Short-term

Medium-term

Long-term

Products 
and services

Opportunities to win 
more tenders from 
landlords because of 
strong sustainability 
credentials.

WHSmith bids for retail space in 
prime locations such as airports, 
rail stations and hospitals. Landlord 
partners are including sustainability 
requirements in tender documents on 
a more frequent basis, and a strong 
sustainability offering can improve 
the chances of a successful bid.

Opportunities for 
increased revenues as 
a result of changing 
consumer trends to 
public transport.

A switch to lower-carbon intensity 
forms of transport by business 
travellers and consumers could result 
in an increase in footfall and therefore 
sales in some of our channels such 
as rail terminals and electric vehicle 
charging stations.

Opportunities from an 
increase in sales in new 
and existing product 
categories.

As the climate changes, there is 
likely to be an increase in customer 
demand for some of our existing lines 
and for new products. These include 
products that have the potential 
to mitigate the impacts of climate 
change, because they have a lower 
environmental footprint, or products 
that help consumers to adapt to a 
changing climate, particularly for 
those who are travelling.

WHSmith has a well-established 
sustainability programme with defined 
targets and action plans against key 
areas, underpinned by responsible 
business policies and processes. We 
benchmark well against our competitors, 
being the top placed speciality retailer 
in Sustainalytics ESG benchmark and a 
member of the DJSI World Index for the 
second year running.

WHSmith is collaborating with our travel 
landlord partners on net zero strategies 
to play our part in demonstrating to 
customers industry’s intent for greener 
forms of travel. We have a diverse 
portfolio of stores across air, rail, hospitals, 
shopping centre and high street locations 
which would maximise the opportunities 
from growth in any of these formats.

Our commercial teams are constantly 
assessing consumer trends and the 
potential for new products and can 
quickly adapt to any developments in 
the market place to capitalise on new 
opportunities. For example, in response 
to a warmer climate, we are ensuring our 
ranges of travel products are meeting the 
needs of travellers.

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Additional information

Resilience of WHSmith’s strategy, taking into 
consideration different climate-related scenarios
To help evaluate the climate-related risks and opportunities 
described on the previous pages and how resilient our 
strategy is to them, we engaged external consultants to help 
us to understand how our business could be affected under 
two different climate scenarios:

•  A current policies scenario which assumes that the 
climate change policies currently in place across the 
globe are preserved, and no new policies are developed. 
This would result in the world warming by 2.5°C by 2050 
and more than 4°C by 2100 bringing irreversible change. 
Transition risks would be limited, but physical risks 
would become increasingly frequent and severe in the 
longer term. This scenario was chosen as it provides an 
indication of possible outcomes under a business as usual 
scenario where current policies and climate trajectories 
are maintained. Intergovernmental Panel on Climate 
Change (IPPC) Representative Concentration Pathway 
8.5 (a climate pathway which assumes gas emissions will 
continue to rise throughout this century) and the Network 
for Greening the Financial System (NGFS) Current Policies 
Scenario (which assumes only currently implemented 
policies are preserved) were used as inputs. The outputs 
from this scenario are shown in the “Climate-related risks 
and opportunities” table on pages 47 to 50.

•  A net zero 2050 scenario that limits global warming 

to 1.5°C by 2100 through stringent climate policies and 
innovation which are introduced immediately. Under this 
scenario net zero emissions are reached by around 2050. 
Transition risks are greater in the short-term, but physical 
risks are less severe than under the current policies 
scenario. This scenario was chosen because it allows us 
to model the impacts on our business that could occur 
under a policy environment introduced to limit global 
warming to 1.5°C. IPPC Representative Concentration 
Pathway 2.6 (which assumes a rapid decline in greenhouse 
gas emissions and zero emissions by 2100), International 
Energy Authority’s (“IEA’s”) World Energy Outlook Net 
Zero Energy 2050 (which assumes the global energy 
sector will achieve net zero greenhouse gas emissions 
by 2050) and the NGFS Net Zero 2050 Scenarios (which 
assumes global warming is limited to 1.5°C through 
stringent climate policies and innovation) were used as 
inputs. We do not anticipate that the new policies and 
innovations required in this scenario will be introduced 
rapidly enough to have a material impact on our business 
over the period covered by our three-year financial plans. 
We will be undertaking further work over the next twelve 
months to understand longer-term climate-related impacts 
under this scenario.

Climate risk management
WHSmith’s processes for identifying and 
assessing climate-related risks and opportunities
WHSmith has a defined framework for identifying and 
assessing climate-related risks which is integrated into our 
company-wide processes for risk identification, prioritisation 
and management. We identify and assess risks associated 
with climate change across all transition risks (policy and 
legal, technology, market changes and reputation) and 
physical risks (both acute and chronic). Processes that help 
identify climate-related risks and opportunities include:

•  Monitoring changes in the external policy environment, 
including existing and emerging legislation, and national 
and international government announcements such as 
those made at COP26 in November 2021;

•  Observing market developments, such as advances 
in technology that may reduce our operating costs, 
or changes in consumer behaviour that may impact 
sales of particular products or customer footfall in 
certain locations;

•  Evaluating changes in our cost base related to properties, 
logistics or supply of goods that may be linked to climate-
related impacts.

We use these and other processes to identify risks relating 
to climate change, and to determine their significance, 
both individually and relative to other risks. A detailed 
register is produced annually for climate-related risks and 
opportunities, across short, medium and long-term time 
horizons. This register then forms an integral part of the risk 
registers and summary risk maps prepared by all business 
functions as described in “Principal risks and uncertainties” 
on pages 57 to 63. 

Risks are assessed in relation to the severity of potential 
business impact (on a scale from one to six) and the 
likelihood of the business being impacted (low, medium or 
high). This scoring is in line with other risks included in the 
Group’s risk register. We consider business impact on the 
basis of both financial impact and other less quantifiable 
impacts such as those relating to our reputation, our 
ability to respond to a particular risk, or the impact on the 
wider environment or other stakeholders. In assessing the 
likelihood of the business being impacted, we consider 
factors such as whether similar risks have materialised in 
the past and our ability to prevent the risk from happening. 
This allows us to identify the more significant potential 
risks, for more detailed financial assessment, as described 
in “Climate strategy” (pages 46 to 50) and as included in 
“Principal risks and uncertainties” (pages 57 to 63).

WH Smith PLC Annual Report and Accounts 2022

51

Integration of the climate-related risk 
management process into WHSmith’s 
overall risk management
Our climate-related risk management processes follow 
the overall approach for Group-wide risk management. 
Climate-related risks and opportunities are considered 
from a strategic and operational perspective to ensure we 
maintain a comprehensive view of the different types of 
climate-related impacts that we face and the different time 
horizons in which they may affect us. Senior management 
and the Board regularly review climate-related risks and 
opportunities in line with other risks, to ensure a holistic 
view and optimisation of risk mitigation responses that are 
properly integrated into the relevant business activities.

Strategic report

Sustainability continued

WHSmith’s processes for managing  
climate-related risks and opportunities
Climate-related risks are managed in line with our overall risk 
appetite to ensure appropriate responses are in place for 
those risks. These responses may include accepting a risk 
without any further action, mitigating or reducing the risk 
with appropriate controls, transferring the risk (for example 
to insurance providers) or stopping or modifying the activity 
that gives rise to the risk. The decision as to which response 
is appropriate depends on a number of factors, including the 
size of the risk (in terms of impact and likelihood), the level 
of resource that would be required for different responses, 
the time frame over which a risk is likely to materialise and 
the extent to which the risk level could be reduced by a 
response. An integrated approach ensures we manage 
climate-related risks within our overall risk appetite over 
different time horizons. 

Our processes for managing climate-related risks and 
opportunities are undertaken at Group, business function 
and individual property level. They include:

•  A Group-wide policy framework which includes our 
Environment Policy, Code of Business Conduct and 
Responsible Sourcing Requirements for Suppliers;

•  Operational procedures covering, for example, processes 

relating to energy and fuel management;

•  Emergency response plans, for example, for flood 
management or for disruption to supply networks;

•  Internal audit and investigation; and

•  Annual attestation processes by senior managers of 

business functions, joint ventures and franchise partners.

Senior management and the Board undertake regular 
reviews of risk and opportunities relating to climate change 
to ensure that any emerging issues that might impact 
our strategy are appropriately identified and evaluated. 
Significant climate-related issues form part of risk reports 
to the Audit Committee, and the ESG Committee also 
evaluates the annual update of the climate risk and 
opportunity register and ensures appropriate responses 
are in place. At an operational level, each business function 
reviews its risk profile and risk responses throughout the 
year to ensure climate-related risks and opportunities are 
managed effectively.

Our internal audit team provides independent assurance of 
the controls in place for significant risks across the business, 
and this includes advice to senior management and the 
Board on the adequacy and effectiveness of climate-related 
risk management. For example, this year climate risk was 
included in the internal audit of supply chain operations.

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Additional information

Metrics and targets
Metrics used by WHSmith to assess climate-related risks and opportunities in line with its strategy 
and risk management process
We use a number of different metrics to measure our climate-related impacts, evaluate progress against our targets and 
monitor risks and opportunities. The metrics currently used are included below. We continue to evaluate the wider suite 
of metrics recommended by TCFD in its guidance for all sectors and will report progress in next year’s report.

Metric
Absolute Scope 1 emissions 
Absolute Scope 2 emissions
Absolute Scope 3 emissions
GHG emissions intensity 

Electricity and gas consumption 
Electricity from renewable sources

Suppliers with science based 
targets in place
GHG emissions from  
third-party distribution
Fuel consumption 
Own brand wood and paper-based 
products from sustainable sources
Waste diverted from landfill

2022 value
1,609 tonnes CO2e
8,758 tonnes CO2e
292,000 tonnes CO2e
7.4 Tonnes CO2e / £ revenue
2,352 Tonnes CO2e / sq foot
82,581 MWh
53,231 MWh

20 suppliers

Link to risk or opportunity
Reputation and market opportunities

Reputation and market opportunities

Increased costs for energy and fuel
Increased costs for energy and fuel 
Reputation and market opportunities
Reputation and market opportunities

18.5 tonnes CO2e / pallet

Reputation and market opportunities

1.54 million litres
99.7 percent

99 percent

Increased costs for energy and fuel
Increased demand for sustainable materials

Reputation and market opportunities

Remuneration: Climate-related performance indicators formed part of this year’s Annual Bonus scorecard for the Group Chief 
Executive and CFO/COO and will form part of the Long-Term Incentive Plan awards to be granted in the financial year ending 
31 August 2023 (see “Remuneration Committee Report” on pages 83 to 104).

Carbon pricing: The main carbon taxes affecting our business are the UK Climate Change Levy which is included in the cost 
of gas and electricity used to power our buildings and the UK Fuel Duty which is included in the cost of diesel and petrol 
used for the distribution of our goods. These carbon taxes are part of energy and fuel costs which we monitor on an ongoing 
basis. We have also included carbon pricing in our scenario analysis, using projections from models by the IEA and NGFS as 
described in “Climate strategy” on page 51.

Energy and fuel consumption
We use energy to light and heat our stores, distribution centres and head offices. We have been working for many years to 
reduce the amount of energy we use, recognising opportunities to reduce our overall GHG emissions and operating costs 
for the business. Our energy consumption in 2022 was 82,581 MWh (2021: 78,449*), a small increase rise of 5 per cent over 
the previous year. A decrease in gas consumption at our Swindon site was offset by an increase in electricity consumption in 
stores as a result of our business returning to normal activity levels following Covid-19. 

Energy reduction measures over the past few years have included:

•  Further development of our building management system to monitor energy consumption across stores and adjustment of 

energy settings for lighting, heating and air conditioning to minimise energy;

•  Replacement of LED lights coming to the end of their life, with new more energy-efficient ones; 

•  Installation of new boiler controls for gas heating systems to further reduce consumption; and

•  The introduction of new fridges into our Travel stores with doors which prevent cold air losses, increasing energy efficiency.

Our fuel consumption increased this year as operations returned to normal post Covid-19, but carbon efficiency has improved 
over the past decade to 18.5 kg CO2e / pallet for this financial year.

WH Smith PLC Annual Report and Accounts 2022

53

Strategic report

Sustainability continued

Energy and fuel use

Energy use (buildings) MWh
UK
Non-UK
Total

Energy use (buildings) MWh
Gas
Grid electric (renewable)
Grid electric (non-renewable)
Total

Fuel use (litres)

Scope 1, Scope 2, and Scope 3 GHG emissions, and the related risks
Global Scope 1 and 2 emissions (tonnes CO2e)

Scope 1 emissions
From natural gas to heat stores, offices and distribution centres.
Percentage of emissions from UK-based operations.

Scope 2 emissions (market based) 
From electricity purchased to power stores, offices and distribution centres.
Percentage of emissions from UK-based operations.

Total Scope 1 and 2 emissions (market based)
Percentage of emissions from UK-based operations.

Market based carbon intensity metric (revenue)
(tonnes CO2e per £m revenue)

Market based carbon intensity metric (floorspace)
(tonnes CO2e per sq foot)

Scope 2 emissions (location based)
From electricity purchased to power stores, offices and distribution centres.

2022

2021

2020

62,048
20,533
82,581

64,737
13,712*
78,449*

86,782
17,301*
104,083*

8,817
53,231
20,533
82,581
1.54 million 

14,673
50,064
13,712*
78,449*
1.08 million

32,765
0
71,318*
104,083*
1.48 million

2022

2021

2020

1,609
100%

8,758
0%
10,367
16%

2,687
100%

6,528*
0%
9,215*
29%*

6,025
100%

27,047*
68%*
33,072*
74% *

7.4

10.4*

32.4*

2,352

2,014*

7,177*

18,625

17,013*

21,005*

Energy consumed from activities for which the company is responsible, including combustion of fuel, comprises only gas which is calculated from metered billing data. Energy 
consumed from purchased electricity is calculated from metered billing data.

Emissions have been calculated using the methodology defined in the GHG Protocol Corporate Standard. We use the market based method for Scope 2 for our total emissions 
to account for purchasing of low-carbon electricity. Our reporting boundary includes our operations in the UK and our directly run international businesses where we have 
operational control, consistent with those included in our consolidated financial statements. We engaged Corporate Citizenship to provide independent limited assurance of 
the energy and emissions data in the tables above in accordance with assurance standards ISAE 3000 and 3410. Further data and full details of the scope and methodology for 
reporting energy, fuel use and carbon emissions and Corporate Citizenship’s full assurance statement is available in our Sustainability report 2022. 

* Values have been restated to include data from all US stores in line with the rest of our reporting.

Our total Scope 1 and 2 market based emissions increased slightly this year to 10,367 tonnes CO2e (2021: 9,215*). The increase 
was mainly a result of a larger number of stores re-opening this year following the Covid-19 pandemic. Emissions reductions 
were made through investments in more efficient lighting, better gas control systems and changes to refrigeration units. 

One hundred per cent of the electricity that we purchased for our buildings in the UK came from a certified renewable supply. 
For directly sourced electricity, this was in the form of a renewable electricity supply contract. For some properties, we rely 
on electricity provided by landlords, some of which comes from renewable sources and some from non-renewable electricity 
supply contracts. For any landlord-supplied electricity which did not originate from renewable supplies, we purchased 
certificates under the Renewable Guarantees of Origin scheme. The certificates were retired on our behalf to avoid 
double-counting. 

Emissions from our UK operations were 1,609 tonnes CO2e (2021: 2,687). These residual emissions arise from the combustion 
of natural gas and to date, we have been unable to remove them completely as alternative technologies appropriate for 
our buildings do not yet exist. As an interim measure, we have undertaken mitigation action to compensate for these 
residual emissions, by purchasing carbon reduction certificates from a Verified Carbon Standard afforestation scheme. 
The afforestation acts as a carbon sink for an equivalent amount of emissions to the residual emissions from our gas supply. 

54

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Corporate governance

Financial statements

Additional information

Global Scope 3 emissions (tonnes CO2e)

Scope 3 category
1.  Purchased goods and services and capital goods and services

2.  Capital goods and services

3.  Fuel and energy-related activities**

4.  Upstream transport and distribution**

5.  Waste generated in operations

6.  Business travel

7.  Employee commuting

8.  Upstream leased assets

9.  Downstream transport and distribution

10.  Processing of sold products

11.  Use of sold products

12.  End of life treatment of sold product

13.  Downstream leased assets

14.  Franchises
15.  Investments

Total Scope 3 emissions

2022
210,000

2021

2020

178,000***

404,000

Emissions from capital goods and 
services have been included in our 
purchased goods and services category.
3,300*/***
3,700*
4,800*/***

23,000

90*

1,440*

16,900

14,500

200*

640*

14,500

16,800

250*

940*

10,600

Included in Scope 1 and 2 emissions.

Not relevant for our business.

Not relevant for our business.

1,700

30,600

1,000

19,300***

1,200

22,300

Not relevant for our business.

4,300*
Not relevant for our business.

3,500*/***

4,500*/***

292,000

235,000

465,000

Scope 3 emissions have been calculated in accordance with the Corporate Value Chain (Scope 3) Accounting and Reporting Standard. Our reporting boundary includes our 
operations in the UK and our directly run international businesses where we have operational control, consistent with those included in our consolidated financial statements..

* We engaged Corporate Citizenship to provide independent limited assurance of the emissions data in the table above as marked with * in accordance with assurance 
standards ISAE 3000 and 3410.

** Fuel-related emissions have been restated to include well to tank emissions.

*** Values have been restated following changes in calculation methodology. Full details are available in our Sustainability report 2022.

Further data and full details of the scope and methodology for reporting missions and Corporate Citizenship’s full assurance statement is available in our Sustainability 
report 2022.

The majority of our Scope 3 emissions are from Category 1: Purchased Goods and Services, Category 4: Upstream Transport 
and Distribution and Category 12: End of Life Treatment of Sold Product. Emissions for Categories 1, 4 and 12 increased this 
year as more of our stores re-opened following the Covid-19 pandemic and our product purchasing and sales returned to 
pre-Covid levels. 

 Targets used by WHSmith to manage climate-related risks and opportunities and performance 
Following the publication of the SBTi Net-Zero Standard in October 2021, we reviewed our approach to climate change 
mitigation and revised our greenhouse gas reduction commitments. Earlier this year, we announced our new overall climate 
target to become a net zero emissions business by 2050. Our definition of net zero means an intention to reduce Scope 
1, 2 and 3 emissions by at least 90% by 2050 (from a 2020 baseline) before neutralising any residual emissions. Scope 3 
emissions within this target include emissions from Purchased Goods and Services and Upstream Transport and Distribution 
which represent the majority of our carbon footprint.

We recognise that we will be unable to reach our 2050 net zero target without the involvement of others, including 
governments, suppliers, customer and landlord partners. We were a founding member of the British Retail Consortium’s 
Climate Action Roadmap which was established to bring together retailers, suppliers, government, and other stakeholders, 
and to support customers to deliver the UK retail industry’s ambition to be net zero by 2040.

As a first step to our long-term goal, we have set near term targets to help track our performance against our overall climate 
target over time. The following targets have been validated by the SBTi as follows:

•  We will reduce absolute Scope 1 and 2 GHG emissions by 80% by 2030 from a 2020 base year; and

•  75% of our suppliers (by emissions) covering purchased goods and services and upstream transport and distribution 

services will have science based targets in place by 2027.

We have also set targets in relation to deforestation (page 39).

WH Smith PLC Annual Report and Accounts 2022

55

Strategic report

Sustainability continued

Progress against targets

Reduce Scope 1 and 2 GHG emissions 
by 80% by 2030
75% of suppliers by emissions to have 
science based targets in place by 2027

Unknown

All forestry materials will be from 
recycled or certified sources in  
WHSmith-branded products

99 per cent

On-track to meet target

2020 baseline
33,072 tonnes CO2e

2022
10,367 tonnes CO2e (69% reduction)

Progress

Twenty of our largest suppliers now have 
near-term targets validated by the SBTi. 
We intend to establish the systems to 
calculate the proportion of emissions from 
these suppliers during the next financial year
>99.7 per cent

Non-financial reporting statement
The sustainability section of the Annual report on pages 37 to 56 and the WHSmith Sustainability report contain a wide range 
of information about the environment, employees and social matters. The table below sets out where information on non-
financial reporting matters can be found within our Annual Report and Accounts. Our full Sustainability report is available on 
our website at whsmithplc.co.uk/sustainability. The due diligence arrangements for each topic are included in the respective 
policy documentation on our website.

Non-financial matter
Business model

Environmental matters

Colleagues

Social matters

Respect for human rights

Anti-corruption and anti-bribery matters

Non-financial KPIs

Principal risks and uncertainties

Policies and standards which govern our approach
Business model
Key market drivers
Our strategy
Key Performance Indicators
Principal risks and uncertainties
Section 172(1) statement
Sustainability – planet
Climate-related disclosures
Principal risks and uncertainties
Section 172(1) statement
Sustainability – people
Directors’ remuneration report
Section 172(1) statement
Sustainability – communities
Principal risks and uncertainties
Section 172(1) statement
Sustainability – people
Principal risks and uncertainties
Sustainability – Responsible business
Principal risks and uncertainties
Key Performance Indicators – Non-financial
Sustainability
Climate-related disclosures
Principal risks and uncertainties

Pages
6 and 7
12
14 and 15
16 and 17
57 to 63
30 to 36
39
44 to 56
57 to 63
30 to 36
40 to 42
83 to 104
30 to 36
43
57 to 63
30 to 36
42
57 to 63
38
57 to 63
17
37 to 56
44 to 56
57 to 63

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Corporate governance

Financial statements

Additional information

Principal risks and uncertainties

Risk management framework
Our risk management framework is designed so that 
material business risks throughout the Group can be 
identified, assessed and effectively managed. This framework 
incorporates the following core elements: 

n i t o r

o

M

I

d

e

n

t

i

f

y

M

i

t

i

g

a

t

e

e s s

s

A s

Identify  – Risk registers compiled by each business function 
– Risk mapping to identify emerging issues

Assess  – Determining the likelihood of risk occurrence 

– Evaluating the potential impact

Mitigate – Agreeing actions to manage the identified risks 
– Ensuring control measures are in place

Monitor  – Reviewing the effectiveness of controls 

– Maintaining continued oversight and tracking

Risk monitoring responsibilities
Board and Audit Committee
Overall responsibility for risk management oversight rests 
with the Board, exercised through the delegated monitoring 
by the Audit Committee. Day to day management of risk is 
embedded within the business through a layered approach, 
as summarised below.

Business Risk Committees and 
Executive Management
Formal Risk Committees are held on a quarterly basis 
within each Business Operating Division, comprising 
members of each Divisional Executive team and Senior 
Management, the CFO/COO and Group Risk and Audit 
Director. These Business Risk Committees act as a forum to 
review the updated risk registers and reports on ongoing risk 
monitoring activity undertaken by Internal Audit, and other 
corporate oversight functions.

All principal business functions compile risk registers to 
identify key risks, assess them in terms of their likelihood 
and potential impact, and determine appropriate control 
strategies to mitigate the impact of these risks, taking 
account of risk appetite. 

Operational Audit, Loss Prevention and Second 
Line Oversight Functions
These functions help to monitor compliance with internal 
control procedures across stores, distribution centres and 
other areas of the business, encompassing our ongoing 
programme of store audits and stocktaking results, and help 
to identify and monitor further areas of emerging risks.

Internal Audit
The Audit function facilitates the ongoing update of 
corporate and business function risk registers, and conducts 
an independent programme of activity in order to evaluate 
and test the working of internal controls in relation to the 
Group’s systems and processes. The results of this ongoing 
programme are shared with the Business Risk Committees 
and the Group Audit Committee.

Annual review of the effectiveness  
of internal control
During the year, the Board reviewed the effectiveness of 
the Group’s risk management and internal controls systems. 
This review included the discussion and review of the 
risk registers and the internal controls across all business 
functions, as part of an annual exercise facilitated by the 
Internal Audit team. During the year, the Board also received 
presentations from management on specific risk areas such 
as cyber risk, international expansion, and the ongoing risk 
monitoring processes and appropriate mitigating controls.

WH Smith PLC Annual Report and Accounts 2022

57

 
 
 
 
Strategic report

Principal risks and uncertainties continued

Conflict in Ukraine
While we have been saddened by the ongoing conflict 
in Ukraine, WHSmith has no direct operations in Ukraine, 
Russia or Belarus, nor do we have any product suppliers 
located in these countries. Like many businesses we 
anticipate that the continuation and potential escalation of 
this conflict will impact us through increasing inflationary 
pressures from rising fuel and energy prices and disruption 
to our supply chain caused by transport disruption. 
These risks will continue to be monitored through our 
ongoing risk management framework and principal 
risk reporting.

Emerging risks
Our risks will continue to evolve in response to future events 
and new challenges, where further emerging risks may 
develop that could materially impact the business in the 
future. Our Risk Forums and Monitoring Framework seek 
to identify such potential changes in our risk landscape.

Board review of principal risks 
and uncertainties
The Board has undertaken a robust assessment of the 
principal risks and uncertainties facing the Group, including 
those that would threaten its business model, future 
performance, solvency or liquidity. Those principal risks are 
described on the following pages, along with explanations 
of how they are managed and mitigated. The Group 
recognises that the profile of risks constantly changes 
and additional risks not presently known, or that may be 
currently deemed immaterial, may also impact the Group’s 
business objectives and performance. Our risk management 
framework is therefore designed to manage rather than 
eliminate the risk of failure to achieve business objectives, 
and, as such, can only provide reasonable and not absolute 
assurance against these principal uncertainties impacting on 
business performance.

Changes in principal risks compared 
to last year
The table on the following page summarises the principal 
risks and uncertainties agreed by the Board. The table 
incorporates further information relating to the movement in 
the level of these risk exposures during the year, to highlight 
whether, in our view, exposure to each of the principal risks 
is increasing, decreasing or remains broadly the same.

Continuing risks of Covid-19
The Covid-19 pandemic has affected all aspects of the 
business and the markets in which we operate. We believe 
that the overall level of risk has decreased since last year 
due to the roll-out of the Covid-19 vaccine and the easing 
of restrictions in many of the countries in which we operate. 
Whilst we believe that we are now well prepared for the 
introduction of new restrictions, there remains a risk that the 
Group could be negatively impacted by the emergence of 
new variants of Covid-19 or other pandemics. As a result of 
this reduction in risk, we have removed Covid-19 as a specific 
principal risk and have chosen to reflect the potential impact 
of it to the Group within our other principal risk headings to 
the extent that these may generate further risk of business 
interruption, disruption to our supply chain, and wider 
economic and market uncertainty.

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Corporate governance

Financial statements

Additional information

The table below summarises our other continuing principal risks and uncertainties. 

Key: Change in risk level 

 higher 

 no change 

 lower

Risk/description

Mitigation

Change in risk level

Economic, political, competitive and market risks

The Group operates in highly competitive 
markets and in the event of failing to 
compete effectively with travel, convenience 
and other similar product category retailers, 
this may affect revenues obtained through 
our stores. Failure to keep abreast of 
market developments, including the use 
of new technology, could threaten our 
competitive position. 

Factors such as the economic climate, 
levels of household disposable income, 
seasonality of sales, changing demographics 
and customer shopping patterns, and 
raw material costs could impact on 
profit performance.

The Group may also be impacted in the UK 
and internationally, by any future pandemics, 
escalation of global conflict, political 
developments such as regulatory and tax 
changes, increasing scrutiny by competition 
authorities, and other changes in the general 
condition of retail and travel markets. 

Brand and reputation

The WHSmith brand is an important asset 
and failure to protect it from unfavourable 
publicity could materially damage its 
standing and the wider reputation of the 
business, adversely affecting revenues.

As the Group continues to expand its 
convenience food offer in travel locations, 
associated risks include compliance 
with food hygiene and health and safety 
procedures, product and service quality, 
environmental and ethical sourcing and 
associated legislative and regulatory 
requirements, including the latest allergen 
and calorie labelling regulations.

Key suppliers and supply chain management

The Group has agreements with key 
suppliers in the UK, Europe and the Far East 
and other countries in which it operates. 
The interruption or loss of supply of core 
category products from these suppliers to 
our stores may affect our ability to trade. 

Quality of supply issues may also impact the 
Group’s reputation and impact our ability 
to trade. 

Further escalation of geopolitical risks 
may cause disruption to the supply chain 
which may necessitate the diversification 
of sourcing own brand products from the 
Far East. 

The Group’s performance is dependent on levels of 
consumer confidence and upon effectively predicting 
and quickly responding to changing consumer 
demands, both in the UK and internationally. The 
Group conducts customer research to understand 
current demands and preferences in order to help 
translate market trends into saleable merchandise and 
store formats. 

The Group has continued to monitor the economic 
issues caused by the conflict in Ukraine and its impact 
on the economy. We do this through our membership 
of industry bodies who provide insight and updates in 
relation to these issues.

The Group actively monitors the impact of inflation 
on its cost base and supply chain and will incorporate 
hedging strategies where appropriate and invest 
to increase productivity and efficiency to mitigate 
these affects.

Uncertainties relating 
to the impacts 
from new Covid-19 
variants; continued 
turbulence from 
geopolitical tensions 
as a result of the 
conflict in Ukraine; 
and increasing 
inflation may continue 
to impact our supply 
chain and cost base, 
customer spending 
and shopping 
habits, and create 
economic uncertainty.

The Group monitors the Company’s reputation, brand 
standards and key service and compliance measures 
to ensure the maintenance of operating standards 
and regulatory compliance across all our operations. 
We undertake regular customer engagement surveys 
to understand and adapt our product, offer and 
store environment.

We operate a framework for monitoring compliance 
with all regulatory, hygiene and safety standards, 
encompassing supplier and store audits and clearly 
defined sourcing policies. We have a programme 
in place to manage any ESG risks and ensure the 
reputation of the brand is protected.

The Group conducts risk assessments of all its 
key suppliers to identify alternatives and develop 
contingency plans in the event that any of these key 
suppliers fail. 

Suppliers are required to comply with the conditions 
laid out in our Supplier Code of Conduct that covers 
areas such as production methods, employee working 
conditions and quality control. 

The Group has contractual and other arrangements 
with numerous third parties in support of its business 
activities. None of these arrangements alone are 
individually considered to be essential to the business 
of the Group.

Uncertainties relating 
to the impact 
of Covid-19 and 
geopolitical risks on 
our product sourcing 
and supply chain. 

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59

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Principal risks and uncertainties continued

Mitigation

Change in risk level

The Group undertakes research of key markets and 
demographics to ensure that we continue to occupy 
prime sites and identify appropriate locations to acquire 
new space. 

We maintain regular dialogue and good relationships 
with all our key landlords. The Group also conducts 
customer research and analysis to gather feedback 
on changing consumer requirements, which is shared 
with landlords as part of this ongoing relationship 
management programme.

The Group has a framework of operational procedures 
and business continuity plans that are regularly 
reviewed, updated and tested. The Group also has a 
comprehensive insurance programme covering our 
global assets, providing cover ranging from property 
damage and product and public liability, to business 
interruption and terrorism. Back up facilities and 
contingency plans are in place and are reviewed and 
tested regularly to ensure that business interruptions 
are minimised.

The Group’s IT systems receive ongoing investment to 
ensure that they are able to respond to the needs of 
the business. Back-up facilities and contingency plans 
are in place and are tested regularly to ensure that data 
is protected from corruption or unauthorised use.

Risks of interruptions 
occurring as a result 
of new Covid-19 
variants or escalation 
of geopolitical risks 
could impact our 
global operations 
and supply chain. 

Risk/description

Store portfolio

The quality and location of the Group’s store 
portfolio are key contributors to the Group’s 
strategy. Retailing from a portfolio of good 
quality real estate in prime retail areas and 
key travel hubs at commercially reasonable 
rates remains critical to the performance of 
the Group. 

All of High Street’s stores are held under 
operating leases, and consequently the 
Group is exposed, to the extent that any 
store becomes unviable as a result of rental 
costs. Most Travel stores are held under 
concession agreements, on average for five 
to ten years, although there is no guarantee 
that concessions will be renewed or that 
Travel will be able to bid successfully for 
new contracts.

Business interruption

An act of terrorism or war, or an outbreak 
of a further pandemic disease, could reduce 
the number of customers visiting WHSmith 
outlets, causing a decline in revenue and 
profit. In the past, our Travel business has 
been impacted by geopolitical events such 
as major terrorist attacks, which have led 
to reductions in customer traffic. Closure of 
travel routes both planned and unplanned, 
such as the disruption caused by natural 
disasters or weather-related events, may also 
have a material effect on business. 

The Group operates from a number of 
distribution centres and the closure of 
any one of them may cause disruption to 
the business. 

In common with most retail businesses, the 
Group also relies on a number of important 
IT systems, where any system performance 
problems, cyber risks or other breaches in 
data security could affect our ability to trade.

Reliance on key personnel

The performance of the Group depends on 
its ability to continue to attract, motivate 
and retain key head office and store staff. 
The retail sector is very competitive and the 
Group’s personnel are frequently targeted by 
other companies for recruitment.

The Group reviews key roles and succession plans. 
The Remuneration Committee monitors the levels 
and structure of remuneration for directors and 
senior management and seeks to ensure that they 
are designed to attract, retain and motivate the key 
personnel to run the Group successfully.

International expansion

The Group continues to expand 
internationally. In each country in which the 
Group operates, the Group may be impacted 
by political or regulatory developments, 
or changes in the economic climate or the 
general condition of the travel market.

The Group utilises three business models to manage 
risk in our overseas locations: directly-run, joint venture 
and franchise. 

The Group uses external consultants to advise on 
compliance with international legislative and regulatory 
requirements, to monitor developments that may 
impact our operations in overseas territories and to 
conduct reputational due diligence on potential new 
business partners. Our geographical spread of activity 
mitigates against the material concentration of risk in 
any one area.

Increasing risk arises 
from the continuing 
growth of our 
international business 
into new countries 
and increasing 
geopolitical threats.

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Corporate governance

Financial statements

Additional information

Risk/description

Mitigation

Change in risk level

Cyber risk and data security

The Group is subject to the risk of systems 
breach or data loss from various sources 
including external hackers or the infiltration of 
computer viruses. Theft or loss of Company 
or customer data or potential damage to 
any systems from viruses, ransomware or 
other malware, or non compliance with data 
protection legislation, could result in fines and 
reputational damage to the business that 
could negatively impact our sales. 

The Group employs a framework of IT controls to 
protect against unauthorised access to our systems 
and data, including monitoring developments in 
cyber security. This control framework encompasses 
the maintenance of firewalls and intruder detection, 
encryption of data, regular penetration testing 
conducted by our appointed external quality assurance 
providers and engagement with third party specialists, 
where appropriate.

We have a Steering Group overseeing our approach 
and response to cyber risk, and monitoring our 
programme of ongoing compliance with the Payment 
Card Industry Data Security Standard and GDPR. 

Continuing increase 
in number of external 
reported cyber-attacks. 

Treasury, financial and credit risk management

The Group’s exposure to and management 
of capital, liquidity, credit, interest rate 
and foreign currency risk are analysed 
further in Note 21 on page 156 of the 
financial statements. 

The Group’s Treasury function seeks to reduce 
exposures to interest rates, foreign exchange and other 
financial risks, to ensure sufficient liquidity is available 
to meet foreseeable needs and to invest cash assets 
safely and profitably. 

The Group also has credit risk in relation to 
its trade, other receivables and sale or return 
contracts with suppliers. 

The Group is exposed to interest 
rate changes and movements in 
foreign currencies.

The Group does not engage in speculative trading 
in financial instruments and transacts only in relation 
to underlying business requirements. The value of 
any deposit that can be placed with any approved 
counterparty is based on short-term and long-term 
credit ratings and, in accordance with the Group’s 
treasury policy, it is limited to a maximum of £75m for 
each approved counterparty. 

The Group’s Treasury policies and procedures are 
periodically reviewed and approved by the Audit 
Committee and are subject to Group Internal 
Audit review. 

The Group has a committed multi-currency revolving 
credit facility of £250m provided by a syndicate of five 
lending banks, which is undrawn and due to mature in 
April 2025. 

The Group also has a £327m Convertible Bond at a 
fixed coupon rate of 1.625 per cent which expires in 
May 2026. 

Environment and sustainability

Our investors, customers and colleagues 
expect us to conduct our business in a 
responsible and sustainable way. Climate 
change is now recognised as a global 
emergency. Failure to deliver our stated 
sustainability commitments could damage 
our reputation and introduce higher 
costs and impact our ability to meet 
strategic objectives.

Our sustainability strategy, Our Journey to a Better 
Business, sets out policies, objectives and action plans 
to address our key issues. It is overseen by Board and 
Executive level committees. We have set a target to 
be net zero by 2050 and are taking action across the 
business to increase our climate resilience. We continue 
to focus on more environmentally-responsible sourcing 
practices, reducing and redesigning packaging where 
possible and ensuring traceability for forestry products.

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61

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Principal risks and uncertainties continued

Assessing the impact of our principal risks on our strategic priorities 
The table below maps our strategic priorities with our principal risks, to demonstrate which of these risks could have an 
impact on the ongoing achievement of these strategic priorities.

Economic, 
political, 
competitive 
and market 
risks

Key suppliers 
and supply 
chain 
management

Brand and 
reputation

Store 
portfolio

Business 
interruption

Reliance  
on key 
personnel

International 
expansion

Treasury, 
financial and 
credit risk 
management

Cyber risk 
and data 
security

Environment 
and 
sustainability

Travel

Space growth

ATV growth

Category 

development

Cost and 
cash management

High Street

Maintain profitability 
and cash generation 
of our High Street 
and digital businesses

Focused capital 
allocation


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Viability statement
In accordance with the UK Corporate Governance Code 
2018, the directors are required to issue a “viability 
statement” declaring whether the directors believe the 
Company is able to continue to operate and meet its 
liabilities over a period greater than 12 months.

In assessing the Group’s viability, the Board has considered 
current and historical performance, the Group’s current 
financial position, the business model and strategy, our 
approach to risk management and our principal risks and 
uncertainties and mitigating factors (see pages 57 to 62).

The Group’s business model and strategy is presented in 
the Strategic report on pages 2 to 29. The Strategic report 
describes the Group’s plans at both Group and operating 
division level. These plans consider the Group’s cash flows, 
committed funding liquidity positions, forecast future 
funding and key financial metrics.

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Current financing 
The Group’s financing arrangements comprise a £250m 
multi-currency revolving credit facility (“RCF”) maturing in 
April 2025, and a term loan of £133m, also maturing in April 
2025. As at 31 August 2022 the Group had not drawn down 
on the RCF, and had £101m cash on deposit. In April 2021 the 
Group also issued £327m convertible bonds with a maturity 
of April 2026.

The covenants on the above facilities are tested half-yearly. 
The covenant test at 31 August 2022 is based on minimum 
liquidity. The covenant tests from 28 February 2023 onwards 
are based on fixed charges cover and net borrowings. 

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Strategic report

Corporate governance

Financial statements

Additional information

Assessment period
In determining the appropriate timeframe for assessing the 
Group’s viability the Board has considered the impact of 
Covid-19 and challenges in the macroeconomic environment 
including the cost of living impact and historically high 
inflation rates. 

A three year period is considered the most appropriate 
timeframe for the Group’s viability assessment for 
several reasons:

•  It is consistent with the Group’s financial planning cycle, 

management incentive schemes and medium term 
financing considerations. 

•  The Group updates its three year plan annually, taking into 
consideration the identified principal and emerging risks 
over this timeframe. The three year plan was approved 
by the Board in June 2022, and the Budget for 2023 was 
approved by the Board in September 2022.

Assessment of viability
In making the viability assessment, the directors have 
modelled a number of scenarios for the three year period 
to 31 August 2025. As disclosed in the Strategic report 
on pages 57 to 62, the Board has undertaken a robust 
assessment of the emerging and principal risks facing the 
Group, including those that would threaten its business 
model, future performance, solvency or liquidity. The process 
of mitigating and managing these risks is described on 
pages 57 to 62 of the Strategic report.

Within the viability scenario modelling we have applied an 
assumption that we will be able to refinance external debt 
and renew our revolving credit facilities as they become due.

The base case scenario is consistent with the Board 
approved 2023 Budget and the three year plan, which takes 
into consideration uncertainties regarding the impact of 
Covid-19 and challenges in the macroeconomic environment. 
Under this scenario the Group has significant liquidity and 
comfortably complies with all covenant tests during the 
three year assessment period.

The base case forecasts have been subject to stress-testing, 
which models the impact of several “severe but plausible” 
downside scenarios, based on the identified principal risks 
covering a range of operational and financial impacts. 
The aim of this modelling is to understand the circumstances 
that could lead to the viability of the Group being 
threatened, with particular focus given to those risks which 
would have the most material and pervasive impacts.

•  Economic downturn

Representing a fall in demand and cost inflation, 
in the context of inherent uncertainties due to the 
impact of Covid-19 and other challenges in the 
macroeconomic environment. 

We have applied the same assumptions modelled as 
part of the going concern assessment (refer to page 121) 
extrapolated across the remainder of the three year  
viability assessment period. This scenario assumes a  
10 per cent reduction in revenue versus base case across all 
our businesses (Travel UK, North America, Rest of the World 
and High Street). Apart from an equal reduction in turnover 
rents in our Travel businesses, we have not assumed any 
decrease in other variable costs.

Further scenarios have been modelled taking into 
consideration other key principal risks to the Group, 
including the:

•  Loss of a key contract in Travel

•  Supply chain disruption

•  Impact of a data breach and potential fines

•  Increases in interest rates

•  Impact of increased carbon pricing

We consider likelihood of these scenarios occurring 
concurrently to be improbable and are confident in the 
Group’s ability to apply mitigating actions in such a scenario.

Mitigating actions that would be available to the Group in 
the above scenario include reduction or deferral of non-
committed capital expenditure, reductions in discretionary 
operating spend, reduction or suspension of dividends, 
restructuring of operations and renegotiation of facilities. 
The scenario analysis has not taken such mitigating actions 
into account.

The anticipated costs of our net zero climate change 
commitments have been incorporated within the base case 
model within the next three years. As set out in our climate-
related disclosures on pages 44 to 56, the impact on the 
Group’s financial performance and position is not expected 
to be material in the short term, however we have modelled 
a scenario related to the potential impact of increased 
carbon pricing within the assessment period.

Conclusion
Taking account all of the above matters, the Group’s current 
financial performance and position, and the principal risks, 
the directors have a reasonable expectation that the Group 
will be able to continue in operation and meet its liabilities as 
they fall due over the viability assessment period.

This Strategic report was approved by the Board on 
10 November 2022.

On behalf of the Board

Carl Cowling
Group Chief Executive

10 November 2022

WH Smith PLC Annual Report and Accounts 2022

63

Corporate governance

Directors’ biographies

1

2

3

4

1. Henry Staunton
Chairman 

2. Carl Cowling
Group Chief Executive

Date of appointment: 1 September 2010. Henry was 
appointed as Chairman on 1 September 2013. Henry will 
step down as Chairman on 30 November 2022.

Committee membership: Chair of the Nominations 
Committee and a member of the ESG Committee and 
Remuneration Committee.

Skills and experience: Henry brings a breadth of 
experience and leadership in both executive and non-
executive roles. He has extensive finance, media and 
retail expertise and is Chairman of Capital and Counties 
Properties PLC. He was previously the Finance Director 
of Granada and ITV, Chairman of Ashtead Group, 
Phoenix Group Holdings and Vice Chairman of Legal 
and General PLC.

3. Robert Moorhead
Chief Financial Officer and Chief Operating Officer

Date of appointment: 1 December 2008.

Skills and experience: Robert has over 25 years of retail 
and financial management experience, which has proved 
invaluable in his role as Chief Financial Officer and Chief 
Operating Officer. He has a deep understanding of the 
Group’s businesses and strategy and has a strong track 
record of creating shareholder value. He is a Chartered 
Accountant and joined WHSmith in 2004 as Retail 
Finance Director. He is a non-executive director and Chair 
of the Audit Committee of The Watches of Switzerland 
Group PLC. Previously, he was Group Finance Director at 
Specsavers Optical Group and Finance and IT Director of 
World Duty Free Europe. He also held a number of roles 
at B&Q and Kingfisher Group. He started his career at 
Price Waterhouse.

Ian Houghton is Company Secretary and Legal Director  
and was appointed in September 1998.

Date of appointment: 26 February 2019. Carl was 
appointed as Group Chief Executive on 1 November 2019.

Committee membership: ESG Committee and 
Nominations Committee.

Skills and experience: Carl has considerable retail 
experience and has been instrumental in the 
development and execution of the Company’s strategy. 
His strong leadership and strategic expertise enable 
him to lead the Group and create shareholder value. 
He joined WHSmith as Managing Director, Travel in 
November 2014. In 2017, he was appointed Managing 
Director, High Street. Prior to joining WHSmith, Carl was 
Managing Director of Global partnerships at Carphone 
Warehouse and previously spent over a decade at 
Dixons where he held the roles of Ecommerce Director, 
Commercial Director and Managing Director of the 
airport retailing business, Dixons Travel.

4. Annette Court
Non-executive director and Chair Designate

Date of appointment: 1 September 2022. Annette will 
be appointed as Chair on 1 December 2022.

Committee membership: Member of the Nominations 
Committee. Annette will also become Chair of the 
Nominations Committee on 1 December 2022. 

Skills and experience: Annette has a proven track record 
as a Chair of a publicly quoted company and brings 
a wealth of experience from her Board appointments 
and has a strong background in financial services and 
technology. She is currently chair of Admiral Group plc 
and a non-executive director of Sage Group plc. She was 
previously the CEO of Europe General Insurance for 
Zurich Financial Services and the CEO of Direct Line 
Group (formerly RBS Insurance). She has also been 
a member of the Board of the Association of British 
Insurers (ABI).

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WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

5

6

7

8

9

5. Kal Atwal
Non-executive director

6. Nicky Dulieu
Non-executive director

Date of appointment: 1 February 2021.

Date of appointment: 9 September 2020.

Committee membership: Chair of the ESG Committee 
and a member of the Audit Committee, Nominations 
Committee and Remuneration Committee.

Skills and experience: Kal has substantial marketing 
and digital expertise. She spent 16 years at BGL Group 
and held several roles, including Founding Managing 
Director of comparethemarket.com and Group Director 
responsible for brand-led businesses, group strategy and 
corporate communications. Kal was also Chair of Simply 
Cook prior to its sale to Nestlé. Kal is a non-executive 
director at Royal London Group, Admiral Financial 
Services, a subsidiary of Admiral Group Plc, Whitbread 
PLC and a board advisor for Simply Cook Limited.

Committee membership: Chair of the Audit Committee 
and a member of the ESG Committee, Nominations 
Committee and Remuneration Committee. 

Skills and experience: Nicky has substantial financial 
and retail expertise. She trained as an accountant and 
held various strategic and financial roles within Marks 
& Spencer Group plc over a 23-year period. In 2006, 
Nicky joined the Board of Hobbs Limited as Chief 
Operating Officer and Finance Director and was Chief 
Executive from 2008 until 2014. With her finance and 
retail expertise, she is a valuable member of the Board 
and Chair of the Audit Committee. She is a non-executive 
director at Redrow Plc, The Unite Group PLC and 
Adnams Plc.

7. Simon Emeny
Non-executive director

Date of appointment: 26 February 2019.

Committee membership: Senior Independent Director 
and a member of the Audit Committee, ESG Committee, 
Nominations Committee and Remuneration Committee. 

Skills and experience: Simon has a wealth of consumer-
facing experience, including transport hub sites, and 
brings this broad range of skills and commercial 
expertise to the Board and its Committees. He is Group 
Chief Executive of Fuller, Smith & Turner PLC, a role he 
has held since 2013. Simon was previously the Senior 
Independent Director of Dunelm Group PLC.

9. Maurice Thompson
Non-executive director

Date of appointment: 26 February 2019.

Committee membership: Member of the Audit 
Committee, ESG Committee, Nominations Committee 
and Remuneration Committee.

Skills and experience: Maurice has substantial Board 
and financial expertise, with over 30 years of experience 
in the international banking industry. He is able to draw 
upon his extensive knowledge of financial and strategic 
experience to assist the Board and its Committees. 
He previously held the position of Chief Executive of 
Citibank in the UK.

8. Marion Sears
Non-executive director

Date of appointment: 1 February 2022.

Committee membership: Chair of the Remuneration 
Committee and a member of the Audit Committee, 
ESG Committee and Nominations Committee.

Skills and experience: Marion has financial and 
retail expertise. Marion had a career in the City as an 
analyst and subsequently in investment banking and 
international M&A. Marion has extensive board and 
remuneration committee experience as she has served 
on a number of private and public company boards as 
a non-executive director. Marion is currently a non-
executive director at Dunelm Group PLC, abrdn New 
Dawn Investment Trust PLC and Keywords Studios PLC. 
Marion is also a Member of Chapter Zero, the Directors’ 
Climate Forum, and a regular attendee of its events.

Previous directors who served during the financial year 
ended 31 August 2022: Annemarie Durbin stepped down 
as a director of the Company on 19 January 2022.

WH Smith PLC Annual Report and Accounts 2022

65

Corporate governance

Corporate governance report

Corporate governance remains an important 
area of focus for the Board and underpins 
the sustainability of our business and the 
achievement of our strategy.”

Henry Staunton
Chairman

Board role and effectiveness 
The Board of the Company is committed to achieving the 
highest standards of corporate governance. 

As Chairman, my role is to run the Board to ensure that 
the Company operates effectively and ensure that the 
Board works collaboratively and has the right balance of 
skills, knowledge, independence and experience to assess, 
manage and mitigate risks.

This report, which forms part of the Directors’ report, 
provides details of how the Company has applied the 
principles of, and complied with the provisions of, the UK 
Corporate Governance Code 2018 (the “Code”). A copy 
of the Code is available publicly from frc.org.uk.

Purpose, values and culture
Our purpose is to make every one of life’s journeys better.

We have been serving customers through our presence 
in town centres, travel hubs and hospitals for 230 years, 
providing a retail destination of choice and a sense of 
community for thousands of customers every day. We have 
a presence in 30 countries, employ over 12,000 employees, 
source products from thousands of suppliers and play 
an important part in creating vibrant and sustainable 
local economies.

We recognise we have an obligation to grow our business 
sustainably, providing financial returns for our shareholders, 
whilst maintaining high standards of environmental 
stewardship and social equity. In delivering these obligations, 
it is important that our employees, business partners and 
suppliers are able to make the right decisions. We support 
them with a strong values-based culture, ongoing training 
and development, and a solid foundation of responsible 
business governance, policies and programmes. You can 
read more about our purpose, values and culture on 
pages 30 to 46.

Stakeholder engagement
As a Company, we have a long-standing commitment to 
high standards of corporate responsibility, which includes 
considering the interests of a broad stakeholder group in 
making business decisions. The Board remains focused on 
all our stakeholders, including our workforce, customers, 
shareholders and the communities we are part of. You can 

66

WH Smith PLC Annual Report and Accounts 2022

read about our engagement with investors on page 33, 
with our customers on page 32, with our employees on 
page 31 and community involvement on page 35 and our 
approach to rewarding our workforce in the Remuneration 
report on page 89.

There are a number of effective employee engagement 
processes in place across the Group, including the employee 
engagement survey and employee forums. Simon Emeny 
is the designated non-executive director with responsibility 
for workforce engagement. He attended a number of 
employee forums throughout the year which enabled 
him to engage directly with employees on a wide range 
of subjects, including agile working, remuneration and 
career development. Simon Emeny met the Group People 
Director to review the outcomes from the engagement 
survey. Marion Sears, Chair of the Remuneration 
Committee, also attended a number of forums to explain 
and answer questions on the Company’s approach to 
remuneration, including executive pay. Feedback relating 
to workforce engagement has been reported to the Board 
and Committees.

Section 172 of the Companies Act 2006 (the “Act”) requires 
a director to have regard to stakeholder interests when 
discharging their duty to promote the success of the 
Company for the benefit of the shareholders as a whole. 
You can read how the Board has had regard to the interests 
of the Company’s stakeholders in accordance with Section 
172 of the Act on pages 30 to 36.

Board changes
The Board has continued to give extensive thought to the 
rotation of long-serving directors this year. As part of the 
succession plan, Annemarie Durbin, who was the Chair 
of the Remuneration Committee, stepped down from the 
Board at the Company’s AGM in January 2022. During the 
year, the Board appointed Marion Sears as a non-executive 
director and Chair of the Remuneration Committee on 
1 February 2022.

As announced on 8 June 2022, Annette Court was 
appointed as a non-executive director and Chair Designate. 
Annette joined the Board on 1 September 2022 and will 
succeed me as Chair on 1 December 2022. I wish Annette 
every success as she joins the Board at a very exciting time 
for the Company as it continues to recover following the 
Covid-19 pandemic.

Strategic report

Corporate governance

Financial statements

Additional information

Thanks
I would like to thank our shareholders and stakeholders for 
their continued support and also the Board and all of our 
colleagues across the Group for their tremendous efforts 
and ongoing commitment in our 230th anniversary year. 
I feel extremely privileged to have served as Chairman 
of this very special Company and am confident of its 
future success.

Henry Staunton
Chairman

10 November 2022

Corporate governance statement
This report, which forms part of the Directors’ report, 
together with the Strategic report and Directors’ remuneration 
report provides details of how the Company has applied the 
principles of the Code.

Throughout the financial year ended 31 August 2022 and 
up to the date of this report, the Board considers that it has 
complied with the provisions of the Code except as follows:

1. 

 Chairman’s tenure (Provision 19): Henry Staunton’s tenure 
as Chairman of the Company. Henry Staunton was 
appointed to the Board in September 2010 and became 
Chairman in September 2013. The Company announced 
on 8 June 2022 that Henry Staunton will retire from 
the Board on 30 November 2022 and that Annette 
Court will succeed him as Chair on 1 December 2022. 
As previously explained, the Board believed that it was 
important to the ongoing success of the Company that 
Henry Staunton remained as Chairman as the Company 
recovered from the impact of the Covid-19 pandemic. 
Further information on Annette Court’s appointment 
can be found on page 79.

2.   Pension Alignment (Provision 38): The pension 

contribution rates for executive directors, Carl Cowling 
and Robert Moorhead, reflect the historical retirement 
benefits available to employees that joined the Company at 
similar times. The Board recognises that the contribution 
rates under these arrangements are higher than the 
majority of the current workforce and, as such, the pension 
contribution rate for any new executive director is now 
aligned with the majority of the workforce which is 
approximately three per cent. The pension contributions 
for Carl Cowling and Robert Moorhead will be reduced to 
align with the wider workforce rate from 1 January 2023.

The Company’s disclosures on its application of the 
principles of the Code can be found on the following pages:

Board leadership  
and Company purpose
Chairman’s letter
ESG Committee report
Purpose, values and culture
Strategy
Shareholder and stakeholder 
engagement

Division of responsibilities
Leadership, commitment  
and Board support

Composition, succession  
and evaluation
Board evaluation
Nominations Committee report

Audit, risk and internal control
Risks, viability and going concern
Audit Committee report

Remuneration
Directors’ remuneration report

See pages 66 and 67
See pages 81 and 82
See page 66
See pages 2 to 63
See pages 30 to 36

See pages 67 and 68

See pages 70 and 71
See pages 79 and 80

See pages 75 to 77
See pages 74 to 78

See pages 83 to 104

The information that is required by Disclosure Guidance 
and Transparency Rule 7.2 to be contained in the Company’s 
Corporate governance statement is included in this Corporate 
governance report, in the Directors’ remuneration report on 
pages 83 to 104 and in the Directors’ report on pages 105 
to 107.

Composition and operation of the Board
As at the date of this report, the Board comprised the 
Chairman, two executive directors and six independent 
non-executive directors (including the Chair Designate). 
Short biographies of each of these directors, which illustrate 
their range of experience, are set out on pages 64 and 65. 
There is a clear division of responsibility at the head of the 
Company: Henry Staunton (Chairman) being responsible for 
running the Board and Carl Cowling (Group Chief Executive) 
being responsible for implementing strategy, leadership 
of the Company and managing it within the authorities 
delegated by the Board. Simon Emeny is the Senior 
Independent Director. The Board structure ensures that no 
individual or group dominates the decision-making process.

WH Smith PLC Annual Report and Accounts 2022

67

Corporate governance

Corporate governance report continued

All the directors, whose biographies are on pages 64 and 65, 
served throughout the financial year ended 31 August 2022 
and up to the date of this report with the exception of:

At no time during the year did any of the directors have 
a material interest in any significant contract with the 
Company or any of its subsidiaries.

•  Marion Sears who was appointed as a non-executive 

director on 1 February 2022; and

•  Annette Court who was appointed as a non-executive 

director on 1 September 2022.

All of the non-executive directors who served during the 
year and up to the date of this report are considered by 
the Board to be independent.

All directors have access to the advice and services of the 
Company Secretary and may take independent professional 
advice at the Company’s expense in the furtherance of 
their duties. The Board receives appropriate and timely 
information, with Board and Committee papers normally 
being sent out a week before meetings take place. The need 
for director training is regularly assessed by the Board.

Attendance at Board meetings
The Board met nine times during the year. It is expected 
that all directors attend Board meetings and Committee 
meetings unless they are prevented from doing so by prior 
commitments. The minimum time commitment expected 
from the non-executive directors is one day per month 
attendance at meetings, together with attendance at 
the AGM, Board away-days and site visits, plus adequate 
preparation time. Where directors are unable to attend 
meetings, they receive the papers for that meeting giving 
them the opportunity to raise any issues and give any 
comments to the Chairman in advance of the meeting. 
Following the meeting, the Chairman briefs any director 
not present on the discussions and any decisions taken 
at the meeting. 

The interests of the directors and their immediate families 
in the share capital of the Company, along with details of 
directors’ share awards, are contained in the Directors’ 
remuneration report on pages 83 to 104.

The following table shows the number of Board and 
Committee meetings held during the financial year 
ended 31 August 2022 and the attendance record of 
individual directors:

Directors and role
Henry Staunton
Chairman

Kal Atwal
Non-executive director
Carl Cowling
Group Chief Executive

Nicky Dulieu
Non-executive director
Simon Emeny
Non-executive director
Robert Moorhead
Chief Financial Officer/
Chief Operating Officer 
(“CFO/COO”)
Marion Sears
Non-executive director

Maurice Thompson
Non-executive director

Board skills and competencies
Finance and retail expertise; strong 
board leadership and considerable 
governance experience.
Marketing and digital expertise; 
entrepreneurial approach to business.

Strategic and retail expertise; strong 
leadership of the Group and creation 
of shareholder value.
Finance and retail expertise; extensive 
knowledge of retail and customer service.

Commercial expertise and a wealth of 
consumer facing experience.

Retail and financial expertise; deep 
understanding of the Group and strategy, 
and creation of shareholder value.

Financial and retail expertise with 
extensive board and remuneration 
committee experience.
Board and financial expertise; extensive 
strategic knowledge and experience.

Number of meetings attended

Board 
9
8 of 9

Audit 
3
–

ESG 
3
3 of 3

Nominations 
5
2 of 5

Remuneration 
7
6 of 7

9 of 9

3 of 3

3 of 3

5 of 5

7 of 7

9 of 9

–

3 of 3

5 of 5

–

9 of 9

3 of 3

3 of 3

5 of 5

7 of 7

9 of 9

3 of 3

3 of 3

5 of 5

7 of 7

9 of 9

–

–

–

–

5 of 5

2 of 2

2 of 2

3 of 3

3 of 3

9 of 9

3 of 3

3 of 3

5 of 5

7 of 7

a)  Henry Staunton did not attend the Nominations or Board meetings that related to the appointment of his successor. These meetings were chaired by Simon Emeny, 
the Senior Independent Director. Henry Staunton also did not attend the meeting of the Remuneration Committee that related to the appointment of his successor.

b) Marion Sears was appointed as a director of the Company on 1 February 2022.

c)  Henry Staunton, Carl Cowling and Robert Moorhead were invited to and attended all three meetings of the Audit Committee.

d) Carl Cowling was invited to and attended five meetings of the Remuneration Committee. Robert Moorhead was invited to and attended one meeting of the 

Remuneration Committee.

e)  Robert Moorhead was invited to and attended five meetings of the Nominations Committee.

f)  Robert Moorhead was invited to and attended three meetings of the ESG Committee.

g) Annemarie Durbin stepped down from the Board on 19 January 2022. Prior to leaving the Company she attended four meetings of the Board. 

h) The Board and the Remuneration Committee have met twice since 31 August 2022. The Audit Committee and the ESG Committee have met once since 31 August 2022. 

Henry Staunton was unable to attend the October 2022 Remuneration Committee meeting due to a prior commitment which had been arranged before the meeting was convened. 
He received the papers in advance of the meeting and gave his comments to the Chair. Annette Court was unable to attend the November 2022 Board meeting due to a 
prior commitment which had been arranged before the meeting was convened. She received the papers in advance of the meeting and gave her comments to the Chairman.

68

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Strategic report

Corporate governance

Financial statements

Additional information

Board tenure and gender diversity
The table below shows a breakdown of the composition of 
the Board as at 31 August 2022: 

and dividend policy; control, audit and risk management; 
executive remuneration; and environmental, social and 
corporate governance matters.

Tenure
0–1 year

1–3 years

3–6 years

6–9 years

10+ years

1

2

3

0

2

Male/Female
Male

Female

5

3

Executive/Non-executive
Executive

2

Non-executive

6

63%

37%

25%

75%

Matters reserved for the Board
The Board manages the Company through a formal schedule 
of matters reserved for its decision, with its key focus 
being on creating long-term sustainable shareholder value. 
The significant matters reserved for its decision include: 
the overall management of the Company; approval of the 
business model and strategic plans including acquisitions 
and disposals; approval of the Company’s commercial 
strategy and operating and capital expenditure budgets; 
approval of the Annual report and financial statements, 
material agreements and non-recurring projects; treasury 

The Board has a forward timetable to ensure that it allocates 
sufficient time to key areas of the business. The timetable 
is flexible enough for items to be added to any agenda 
as necessary. The Board’s annual business includes Chief 
Executive’s reports, including business reports; financial 
results; strategy and strategy updates, including in-depth 
sessions on specific areas of the business and strategic 
initiatives; consideration of potential acquisitions and meeting 
with new management teams; risk management; dividend 
policy; investor relations; health and safety; whistleblowing; 
sustainability strategy; Board evaluation; governance and 
compliance; communications and the Annual report.

During the year, the Board assessed the basis on which the 
Company generates and preserves value over the long-term 
and considered the opportunities and risks to the ongoing 
future success of the business, the sustainability of the 
Company’s business model and how its governance contributes 
to the delivery of its strategy. Further information on the risks 
and opportunities to the future success of the Company can 
be found in the Strategic report on pages 2 to 63.

Board activities in the financial year ended 31 August 2022

Strategy

• Approval of Company purpose, values and culture

• Reviewing the strategic plans for each of the 

• Approval of the Group’s long term objectives and 

commercial strategy of the Group

businesses

• Three-Year Plan

• Oversight of Group performance against strategy 

• Project approvals

and budget

• Approval of the sustainability strategy and report

• Updates on Group response to ongoing issues 

relating to Covid-19

• Corporate strategy updates

Financial and operational performance

• The Company’s preliminary and interim results, 

• Dividend, treasury and tax strategies

trading statements and the Annual report

• Going concern and viability statements

• Fair, balanced and understandable assessment

• Approval of the budget

• Approval of capital expenditure

Other stakeholder engagement

Customers

• Customer initiatives and experience updates

• Reviewing customer feedback and approving 

• Updates on ensuring the safety of customers

• Extending our categories and ranges, including 
a greater focus on food, health and beauty and 
technology products

customer-facing strategies

• Investing in existing and new stores

• Continuing to reduce environmental footprints 

where possible and improving product 
environmental labelling

Other stakeholder engagement

Shareholders

• Annual General Meeting 

• Investor relations updates

• Consultation on remuneration and outcome of 

• Consultation on Board composition

AGM voting

WH Smith PLC Annual Report and Accounts 2022

69

Corporate governance

Corporate governance report continued

Other stakeholder engagement (continued)

Employees

• Annual health, safety and wellbeing reviews to 

• Modern slavery update and statement

ensure employee safety

• Company purpose, values and culture

• Inclusion and diversity update

• People strategy

• Defined Benefit Pension Scheme Buy-In

• Consideration of workforce pay including 

the annual pay review

Governance and risk

• Talent, succession planning and leadership

• Employee engagement insights

• Gender pay gap reporting

• Introduction of agile working

• Risk framework and internal control review

• Principal risks and uncertainties review

• Regulatory compliance updates

• Litigation and disputes updates

• Review of cyber security

• Conflicts of Interest and new appointments

• Group delegation of authority review

• Terms of Reference review

• Succession planning and appointment of new Chair

• Board evaluation process

TCFD and climate change 
The Board received presentations and updates on the 
requirement this year to make disclosures that are consistent 
with the Task Force on Climate-related Financial Disclosures 
(“TCFD”) recommendations and recommended disclosures. 
You can read more on our TCFD disclosures on pages 
44 to 56.

Defined Benefit Pension Scheme Buy-In
The Company, like many other companies which have 
been around for a long time, previously provided a defined 
benefit pension scheme (“DB Scheme”) for employees. 
The benefits of the DB Scheme are backed by the assets of 
the WHSmith Pension Trust (the “Trust”), which have been 
built up by investing money contributed by the Company. 
These contributions reflect the Company’s obligation to 
stand behind the DB Scheme at times when it was assessed 
as having insufficient assets to cover its commitments 
to the members. In the early 2000s, the DB Scheme 
developed a serious deficit, which peaked at approximately 
£250m in 2004. In order to deal with the deficit, the 
Company and Trustee took a number of actions that have 
since proved successful. In particular, action was taken to 
reduce the impact on funding from inflation and interest 
rate movements. Careful management of those factors, 
together with significant contributions by the Company, 
has removed the deficit over the past two decades. As a 
result of this careful management, the Trustee was able to 
buy an insurance policy from Standard Life to pay all future 
benefits to the members of the DB Scheme. This means that 
the Company is no longer required to make contributions to 
the DB Scheme and has removed the risk of having to make 
any future payments regarding defined benefit liabilities. 
The Board believes that the purchase of the insurance policy 
is a good outcome for the 12,950 pensioners and deferred 
members of the DB Scheme as any risks associated with 
the payment of their benefits have now very substantially 
reduced. As a result, the Trust is no longer reliant on 
earning investment returns, nor on the financial strength of 
the Company.

Board evaluation
The performance of the Board, its Committees and its 
individual directors is a fundamental component of the 
Company’s success. The Board regularly reviews its own 
performance. A formal internally facilitated evaluation was 
carried out in July 2022. The evaluation was co-ordinated 
and directed by the Chairman with the support of the 
Company Secretary. A questionnaire was prepared by the 
Chairman and the Company Secretary and formed the basis 
of in-depth interviews with each director. The main areas 
considered during the evaluation were strategy, operations 
and risk; succession planning; Board composition; Company 
purpose, values and culture; and Board Committees. 

The results of the assessment confirmed the strength 
of the management of the Company, a shared focus 
and deep understanding of the business, a sound 
governance framework and practices compliant with the 
Code. Additionally, the culture of the Board remains very 
good, being open and frank, whilst also supportive and 
collaborative. As a result of the review, the Board agreed an 
action plan that will be implemented in the financial year 
ending 31 August 2023 and will include continued focus on 
executive and non-executive succession planning and the 
overall composition of the Board; increasing focus on people 
issues and retention of key senior executives; and steps to 
improve the Board’s procedures and effectiveness, including 
the effectiveness of the annual strategy session. The Board 
reviewed the actions agreed following the externally 
facilitated evaluation carried out in 2021 and agreed that 
good progress had been made in respect of these actions, 
including in respect of the Company’s Board succession plan 
(most notably, the appointment of two new non-executive 
directors, including the appointment of Annette Court as 
successor to the Chairman) and improvements in the Board’s 
procedures – for example, how the Board is updated on the 
key strategic initiatives which were identified at the Board 
strategy session. In addition to the Board and Committee 
evaluation process, the Group Chief Executive reviews the 
performance of the CFO/COO and other senior executives. 

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The Chairman reviews the performance of the Group 
Chief Executive.

The Chairman also undertook a rigorous review with each 
of the non-executive directors to assess their effectiveness 
and commitment to the role. During the year, the Chairman 
had regular meetings with the non-executive directors, 
without the executive directors present, to discuss Board 
issues and how to maintain the best possible team. The Board 
is satisfied that each of the non-executive directors dedicates 
sufficient time to the business of the Company and contributes 
to its governance and operations. The Senior Independent 
Director met the other non-executive directors to undertake 
a rigorous assessment of Henry Staunton’s performance 
given that he has served as Chairman for nine years and 
has been on the Board for twelve years. The non-executive 
directors confirmed that there are no relationships or 
circumstances which are likely to affect, or could appear to 
affect, his judgement or independence. The non-executive 
directors, taking into account the views of the executive 
directors, concluded that Henry Staunton continues to act 
and perform effectively as Chairman and demonstrates his 
commitment to the role.

Succession planning 
Under the Company’s Articles of Association, directors are 
required to retire and submit themselves for re-election 
every three years and new directors appointed by the Board 
offer themselves for election at the next AGM following their 
appointment. However, in accordance with the Code, the 
Board has agreed that all directors wishing to be appointed 
will stand for election or re-election at the forthcoming AGM. 
At the last AGM on 19 January 2022, all the directors at that 
time (aside from Annemarie Durbin) stood for election or 
re-election and were duly elected by shareholders.

As reported last year, Simon Emeny, the Senior Independent 
Director, led a search for Henry Staunton’s replacement 
as Chairman. Further information on Annette Court’s 
appointment can be found on page 79.

The Company’s Articles of Association give a power to 
the Board to appoint directors and, where notice is given 
and signed by all the other directors, to remove a director 
from office.

During the year ahead, the Board will continue to focus 
on executive succession planning to ensure the readiness 
of internal candidates for all key roles across the business. 
The Board is committed to good governance, culture and 
leadership, recognising that these are key considerations 
for a strong, sustainable business and that the tone comes 
from the top. The Company’s purpose, values and culture 
will continue to form an important part of the Board’s 
discussions. The Nominations Committee will continue to 
support the Board by ensuring that culture is built into 
recruitment and succession considerations.

Culture
The Board assesses and monitors the culture of the business 
in a number of ways, including through: interaction with 
executives, members of the senior management team, and 
other employees in Board meetings and on visits to stores, 
offices and other Company locations; regular Board agenda 
items and supporting papers, covering risk management, 
internal audit reports and follow-up actions, customer 
engagement, health and safety, employee engagement and 
retention, whistleblowing and regulatory breaches; assessing 
the results of staff surveys, reviewing a range of employee 
indicators, including engagement, retention, absence, 
learning and development, gender pay, diversity, workforce 
composition and demographics; and engaging with other 
stakeholders, as described in the Section 172 Statement 
on pages 30 to 36 and the Corporate governance report. 
During the year, the Board was satisfied that the practices 
and behaviour of the Board and employees were aligned 
with the Company’s purpose, values and strategy.

The Board recognises the importance of being visible and 
accessible to customers and employees. During the year the 
non-executive directors attended business risk committee 
meetings, employee forums and accompanied management 
on site visits to the High Street and Travel stores. The Board 
also visited the head office and stores of the Company’s 
US subsidiaries, Marshall Retail Group and InMotion, to 
gain a better understanding of the operation and culture of 
the businesses. The Board believes that site visits provide 
directors with valuable insights into the business, helping to 
deepen their knowledge and understanding of the Company. 
When joining the Board, a new non-executive director 
typically meets individually with each Board member 
and with senior management to give them insight into all 
aspects of the business, including our strategy, culture, 
values, sustainability, governance, and the opportunities and 
challenges facing the business. The Company Secretary 
briefs them on policies, Board and Committee procedures, 
and core governance practice. They visit a number of 
business locations and meet key advisers. They also receive 
induction materials including recent Board and Committee 
papers and minutes, strategy papers, investor presentations, 
Matters Reserved for the Board and the Board Committees’ 
Terms of Reference.

During the year, Marion Sears participated in an induction 
programme which included:

•  review of previous Board papers and minutes, a briefing 
paper on the duties of directors, Terms of Reference 
for the Board and Committees, and Group policies and 
procedures including the Code of Dealing;

•  meetings with senior management, including the 

Managing Directors of the Group’s businesses, Group 
People Director, Group Risk Director, Investor Relations 
Director and Legal Director/Company Secretary;

•  meetings with advisers; and

•  store visits.

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A similar induction programme has been designed for 
Annette Court, details of which will be included in the 
Annual Report next year.

The Board considered and approved that Nicky Dulieu 
could be appointed as a non-executive director of The Unite 
Group PLC, with effect from 1 September 2022. The Board 
concluded that there was no conflict in Nicky Dulieu being 
appointed to the board of The Unite Group PLC and that 
the demands associated with a non-executive director 
role would not affect her commitment to the Company. 
The Board also considered and approved the proposed 
appointment of Henry Staunton as Chairman of the Post 
Office Limited following his departure from the Board on 
30 November 2022.

Diversity policy
The Board values diversity in all its forms, both within its 
own membership and at all levels of the Group. The Board is 
highly supportive of the initiatives the Company has in place 
to promote diversity throughout the business. The Board 
believes that diversity in its widest sense is a key component 
to the success of the Company and receives reports on the 
Company’s diversity profile to ensure that the workforce 
reflects our commitment to diversity. The Board aims to 
ensure its membership, and that of the wider Group, reflects 
diversity in its broadest sense so that it has a combination 
of demographics, skills, experience, race, age, gender, 
sexual orientation, education and professional background 
thereby providing a wide range of perspectives, insights 
and challenge needed to support good decision-making. 
The Board’s diversity policy aims to ensure that the Board 
nominations and appointments process is based on fairness, 
respect and inclusion, and that the search for candidates will 
be conducted with due regard to the benefits of diversity. 
The Board also supports the recommendations of the 
Parker Review on ethnic diversity and has met the target 
for non-white directors. The Board recognises that there 
is more to do to increase the ethnic representation across 
the Company.

Further information on the Company’s commitment to 
diversity can be found in the Nominations Committee report 
on pages 79 and 80 and in the Employees section of the 
Strategic report on pages 40 to 42.

Risk management
The Board has overall responsibility for the Group’s system 
of risk management and internal control (including financial 
controls, controls in respect of the financial reporting 
process and operational and compliance controls) and has 
conducted a detailed review of its effectiveness during 
the year to ensure that management has implemented its 
policies on risk and control. This review included receiving 
reports from management, discussion, challenge, and 
assessment of the principal risks.

No significant failings or weaknesses were identified from 
this review. In addition, the Board received presentations 
from management on higher risk areas, for example, 
cyber security and international expansion. The Board has 
established an organisational structure with clearly defined 
lines of responsibility which identify matters requiring 
approval by the Board. Steps continue to be taken to 
embed internal control and risk management further into 
the operations of the business and to deal with areas 
that require improvement which come to the attention of 
management and the Board. Such a system is, however, 
designed to manage rather than eliminate the risk of 
failure to achieve business objectives, and can only provide 
reasonable and not absolute assurance against material 
misstatement or loss.

The Board confirms that there is an ongoing process 
for identifying, evaluating and managing emerging and 
principal risks faced by the Group, including those risks 
relating to social, environmental and ethical matters. 
This year these have included climate-related risks and 
opportunities in readiness for reporting consistent with the 
TCFD recommendations and recommended disclosures. 
The Board undertakes a robust assessment of the Group’s 
emerging and principal risks. The Board confirms that the 
processes have been in place for the year under review 
and up to the date of this report and that they accord with 
the Financial Reporting Council (“FRC”) Guidance on Risk 
Management, Internal Control and Related Financial and 
Business Reporting (the “Risk Management and Internal 
Control Guidance”). The processes are regularly reviewed 
by the Board. The principal risks and uncertainties facing 
the Group together with the procedures and processes 
for identifying, managing and the steps taken to mitigate 
principal and emerging risks can be found in the Strategic 
report on pages 57 to 63.

Further information on internal controls and risk management 
can be found in the Audit Committee report on page 77.

Engagement with shareholders
The Board’s primary role is to promote the success of the 
Company and the interests of shareholders. The Board 
is accountable to shareholders for the performance and 
activities of the Group. The Company recognises the 
importance of communicating with its shareholders to 
ensure that its strategy and performance are understood. 
This is achieved principally through the Annual report and 
accounts and the AGM. In addition, a range of corporate 
information, including all Company announcements and 
presentations, is available to investors on the Company’s 
website whsmithplc.co.uk. For more information on 
shareholder engagement see page 33.

Formal presentations are made to institutional shareholders 
following the announcement of the Company’s full year and 
interim results. The Board recognises that the AGM is normally 
the principal forum for dialogue with private shareholders. 
All directors normally attend the AGM and are available to 
answer questions that shareholders may wish to raise. 

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Board Committees
The Board delegates specific responsibilities to the Board 
Committees, being the Audit, ESG, Nominations and 
Remuneration Committees. Details of the role, composition, 
responsibilities and activities of the Audit Committee can 
be found on pages 74 to 78, the ESG Committee on pages 
81 and 82, the Nominations Committee on pages 79 and 
80 and the Remuneration Committee in the Directors’ 
remuneration report on pages 83 to 104. The role and 
responsibilities of each Committee are set out in formal 
Terms of Reference which are available on the Company’s 
website whsmithplc.co.uk.

In addition, the following Committees support the Board in 
fulfilling its responsibilities:

Approvals Committee
The Approvals Committee facilitates the internal approvals 
process by approving matters as delegated by the Board. 
The Approvals Committee comprises the Group Chief 
Executive and the CFO/COO.

Disclosure Committee
The Disclosure Committee is responsible for ensuring 
compliance with the Company’s obligations under the UK 
Market Abuse Regulation and the maintenance of disclosure 
controls and procedures. The Disclosure Committee 
comprises all of the directors of the Company and the 
Company Secretary.

The Board as a whole is kept fully informed of the views and 
concerns of major shareholders. The Group Chief Executive 
and CFO/COO update the Board following meetings with 
major shareholders and analysts’ briefings are circulated 
to the Board. The Head of Investor Relations also carries 
out a regular programme of work and reports to the Board 
the views and information needs of institutional and major 
investors. This is part of the regular contact that the Group 
maintains with its institutional shareholders. When requested 
to do so, the Chairman and non-executive directors attend 
meetings with major shareholders. The Chairman spoke to 
some of the Company’s largest shareholders to discuss the 
composition of the Board.

Following the 2022 AGM, at which a significant minority of 
shareholders voted against the approval of the remuneration 
report, Marion Sears, the new Chair of the Remuneration 
Committee, sought the views of the Company’s largest 
shareholders and representatives in respect of the 
Company’s remuneration practices. The Remuneration 
Committee understands that shareholders’ primary concern 
was the payment of bonuses to executive directors. 
The Chairman also engaged with the Company’s largest 
shareholders and representatives in respect of Maurice 
Thompson’s re-election as a director, in order to fully 
understand their concerns.

Anti-corruption
The Company has continued to enhance its policies and 
procedures in order to meet the requirements of the Bribery 
Act 2010. These policies and procedures include training 
for individuals to ensure awareness of acts that might be 
construed as contravening the Bribery Act. The Group’s 
policy on anti-bribery and corruption is included in the 
Company’s Code of Business Conduct at whsmithplc.co.uk/
sustainability.

Fair, balanced and understandable
The Board confirms that it considers the 2022 Annual 
report and accounts, taken as a whole, is fair, balanced and 
understandable and provides the information necessary 
for shareholders to assess the Company’s position and 
performance, business model and strategy. 

Discussion of the Board’s assessment of the Annual report 
and accounts is described in the Audit Committee report 
on page 76. 

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Corporate governance report continued
Audit Committee report

I am pleased to present my report on the 
activities of the Audit Committee for the 
financial year ended 31 August 2022.”

Nicky Dulieu
Chair of the Audit Committee

Audit Committee report
Dear Shareholder
As Chair of the Audit Committee, I am pleased to present 
my report on the activities of the Audit Committee for the 
financial year ended 31 August 2022. Our principal objectives 
are to oversee and assist the Board in its responsibility to 
produce a set of Annual report and accounts which are 
fair, balanced and understandable and to provide effective 
financial governance in respect of the Group’s financial 
results, the performance of both the internal audit function 
and the external auditors, and the management of the 
Group’s systems of internal control, business risks and 
related compliance activities.

The other members of the Committee are Kal Atwal, Simon 
Emeny, Marion Sears and Maurice Thompson, who are all 
independent non-executive directors. The Board considers 
that I have recent and relevant financial experience, as 
required by the Code, and that the Committee, as a 
whole, has competence relevant to the sector in which the 
Company operates. At the invitation of the Committee, the 
Chair of the Board, the Group Chief Executive, the CFO/
COO, the Director of Audit and Risk, representatives of 
the Group’s senior management team and of the external 
auditors attend meetings. The Committee has regular 
private meetings with the external and internal auditors 
during the year.

During the financial year ending 31 August 2023, the 
Committee will focus on undertaking a tender for external 
audit services. PricewaterhouseCoopers LLP (“PwC”) has 
provided external audit services to the Group since being 
first appointed as the Company’s external auditors at the 
2015 AGM. In line with applicable law and regulation, the 
Committee will hold a competitive tender process in the 
next financial year, as set out on page 78.

A summary of the activities undertaken by the Committee 
during the year is as follows:

•  considering papers from management on the significant 

financial reporting judgements made in the preparation of 
the Interim report and the Annual report and accounts;

•  considering the Company’s going concern statement and 

papers from management which consider the liquidity and 
covenant compliance of the Group;

•  considering the Company’s viability statement and papers 
from management which consider the long-term viability 
of the Group;

•  considering presentations and updates on the 

requirement to make disclosures consistent with the TCFD 
recommendations and recommended disclosures;

•  considering the accounting implications of the Company’s 

Defined Benefit Pension Scheme Buy-in;

•  reviewing the effectiveness of the Group’s financial 

reporting, internal control policies and procedures for the 
identification, assessment and reporting of risk, including 
cyber security and tax;

•  reviewing the Company’s approach to cyber security 

following the cyber-attack on Funky Pigeon;

•  monitoring the integrity of the Group’s financial 

statements and trading statements;

•  assessing and recommending to the Board that the 
Annual report is fair, balanced and understandable;

•  reviewing the Interim report and the Annual report and 
accounts, including, where relevant, compliance with 
the Listing Rules, Disclosure Guidance and Transparency 
Rules, Code and statutory reporting requirements and 
recommending those documents for Board approval;

•  receiving updates and recommendations on the reforms 
to Corporate Governance and internal controls proposed 
by BEIS;

•  considering the Company’s emerging and principal risks 
and uncertainties and reviewing the mitigating actions 
that management has taken to ensure that these risks 
are appropriately monitored and controlled;

•  considering the Company’s systems and framework 
of controls designed to detect and report fraud and 
money laundering;

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•  receiving reports from Internal Audit in respect of calls to 
the Company’s confidential Speak Up helpline and after 
undertaking a review, appointing an external company, 
Safecall, to provide the helpline service for the Group;

•  receiving reports and presentations from members of 

the Company’s senior management and its business risk 
committees on areas of the Company’s control and risk 
management processes;

•  receiving and reviewing reports from the Internal 

Audit and Risk teams and reviewing and agreeing their 
annual plans;

•  holding private meetings with the external and 

internal auditors;

•  agreeing the scope of PwC’s annual audit plans, assessing 

the effectiveness of the external audit process and 
considering the accounting, financial control and audit 
issues reported by PwC that flowed from their work;

•  reviewing external auditor independence and approving 
the policy on the engagement of PwC to supply non-
audit services;

•  negotiating and agreeing the audit fee;

•  undertaking a performance review of Internal Audit and 

the external auditors;

•  reviewing the Company’s treasury policy;

•  approval of the Group Tax Strategy;

•  receiving updates on the policies and procedures for the 

General Data Protection Regulation (“GDPR”);

•  considering and approving the report on the Company’s 

payment practices;

•  assessing new accounting standards; and

•  reviewing the Committee’s Terms of Reference.

Significant financial reporting issues and 
areas of judgement
In preparing the financial statements, there are a number of 
areas requiring the exercise by management of particular 
judgement. The Committee’s role is to assess whether the 
judgements made by management are reasonable and 
appropriate. In order to assist in this evaluation, the CFO/
COO presents an accounting paper to the Committee twice 
a year, setting out the key financial reporting judgements, 
and other papers as required. The main areas of judgement 
that have been considered by the Committee in the 
preparation of the financial statements are as follows:

Going concern and viability
The Committee reviewed management’s assessment of 
viability and going concern. The Committee considered 
the Group’s performance and financial position and the 
forecast assumptions applied in the approved budget and 
three-year plan. The Committee also considered the Group’s 
financing facilities and future funding plans. In making the 
going concern and viability assessments, the Committee 
gave consideration to the downside scenarios modelled 
given the uncertainties surrounding the current challenging 
macroeconomic environment. Based on this, the Committee 
concluded that the assumptions applied are appropriate 

in both the viability and going concern assessments, and 
confirmed that the application of the going concern basis for 
the preparation of the financial statements continued to be 
appropriate, with no material uncertainties. The Committee 
received a report from PwC on the work undertaken to 
assess going concern and viability and specifically discussed 
the content of the disclosures made in the Strategic report 
on page 62 and the basis of preparation within Note 1 of the 
financial statements on page 121.

Impairment review of store assets
The Committee received and considered a paper from 
management covering the judgements made in respect of 
the impairment testing of the Group’s property, plant and 
equipment and right-of-use store assets. This paper detailed 
managements’ judgements regarding the identification of 
indicators of impairment, and where impairment indicators 
were identified, the valuation methodology, basis of key 
assumptions and the key drivers of the cash flow forecasts. 

The Committee challenged management on the 
assumptions used within the impairment models and 
received and discussed a paper from PwC on their work 
in this area, which specifically considered and reported on 
their challenge and assessment of the key assumptions used 
and that the resultant charges were allocated appropriately. 
The Committee was satisfied that the approach adopted 
by management was sufficiently robust to identify when an 
impairment charge of store assets needs to be recognised 
and how it should be assessed and reported.

Given that management has continued to report on the 
performance of the business on a pre-IFRS 16 basis within its 
Alternative Performance Measures alongside the statutory 
measures derived under IFRS 16, the paper and discussions 
considered impairment assessment of store assets on 
both bases.

Inventory valuation
The Committee received a paper from management on 
accounting for and valuation of inventory. It discussed 
the judgements made by management, with specific 
consideration given to inventory provisioning (both on an 
underlying and non-underlying basis), including provision 
for out-of-date, slow moving or obsolete stock and the 
classification and disclosure of related charges in the 
income statement and financial statements. The Committee 
also received a paper from PwC regarding the audit work 
they performed over the valuation of inventory and the 
presentation of inventory provision charges in the income 
statement split between underlying and non-underlying. 
The Committee is satisfied that the process and judgement 
adopted by management for the valuation of inventory is 
sufficiently robust to establish the value of inventory held 
and is satisfied as to the appropriateness of the Company’s 
provisioning policy and presentation of inventory provisions.

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•  the modelling of the potential financial impact of 

certain of the Company’s principal risks materialising 
using severe but plausible scenarios on the Company’s 
financial performance.

The Committee considered the viability statement and 
related analyses alongside its work on going concern, as set 
out in this report on page 75. It also discussed the clarity and 
appropriateness of the disclosures made within the viability 
statement and discussed these with PwC.

The viability statement is set out in the Strategic report on 
page 63.

Fair, balanced and understandable 
assessment
At the request of the Board, the Committee has considered 
whether, in its opinion, the 2022 Annual report and accounts, 
taken as a whole, is fair, balanced and understandable, and 
provides the information necessary for shareholders to 
assess the Company’s position and performance, business 
model and strategy. The Committee was assisted in its 
review by a number of processes, including the following:

•  the Annual report and accounts is drafted by senior 

management with overall co-ordination by a member of 
the Group Finance team to ensure consistency across the 
relevant sections;

•  an internal verification process is undertaken to ensure 

factual accuracy;

•  an independent review is undertaken by the Director 

of Audit and Risk to assess whether the Annual report 
and accounts is fair, balanced and understandable 
using a set of pre-defined indicators (such as 
consistency with internally reported information and 
investor communications); 

•  comprehensive reviews of drafts of the Annual report 

and accounts are undertaken by the executive directors 
and other senior management;

•  an advanced draft is reviewed by the Board and the 
Company’s Legal Director and, in relation to certain 
sections, by external legal advisers; and

•  the final draft of the Annual report and accounts is 

reviewed by the Committee prior to consideration by 
the Board.

Following its review, the Committee advised the Board 
that the Annual report and accounts, taken as a whole, 
was considered to be fair, balanced and understandable and 
that it provided the information necessary for shareholders 
to assess the Company’s position and performance, business 
model and strategy.

Non-underlying items
The Committee considered the presentation of the 
financial statements and, in particular, the presentation 
of non-underlying items in accordance with the Group 
accounting policy. This policy states that adjustments are 
only made to reported profit before tax in determining 
an alternative performance measure where charges are 
not considered part of the normal operating costs of the 
business, are non-recurring or are considered exceptional 
because of their size, nature or incidence. The Committee 
received detailed reports from management outlining the 
judgements applied in relation to the non-underlying costs 
incurred during the year. 

These costs were attributable to the impairment charges 
recognised in relation to stores where performance is not 
expected to recover as a result of the impact of Covid-19; 
costs incurred in connection with the Funky Pigeon cyber 
incident; and amortisation of acquired intangible assets.

This was a key area of focus for the Committee which was 
cognisant of the need to ensure that costs were appropriately 
classified and that the disclosure of the non-underlying 
items was sufficient for users of the financial statements 
to understand the nature and reason for the costs. 
The Committee challenged management on the nature 
of costs classified as non-underlying. 

Pensions
The Committee considered the accounting treatment 
and disclosure of the defined benefit scheme buy-in, 
with particular regard to the application of IAS 19 in the 
recognition of asset remeasurement losses through other 
comprehensive income. The Committee considered the 
current guidance and requirements in respect of pensions 
accounting, reviewed the judgements made in respect of 
the assumptions used in the valuation of the Company’s 
obligations under the scheme and the non-recognition 
of the IAS 19 surplus. A report on pensions accounting 
and related disclosures was provided by PwC which set 
out the work performed including their challenge on the 
classification of the buy-in and related expenses through 
other comprehensive income, as well as assessment of 
key scheme valuation assumptions compared to their 
independently observed ranges.

Viability statement
The Committee reviewed the process and assessment of 
the Company’s prospects made by management in support 
of its longer-term viability statement, including:

•  the review period and alignment with the Company’s 

internal plans and forecasts and with its work to 
support the going concern basis of presentation for the 
financial statements;

•  the assessment of the capacity of the Company to remain 
viable after consideration of future cash flows, borrowings 
and mitigating factors; and

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•  the Company has in place internal control and risk 
management systems in relation to the process for 
preparing consolidated financial statements. The key 
features of these systems are that management regularly 
monitors and considers developments in accounting 
regulations and best practice in financial reporting 
and, where appropriate, reflects developments in the 
consolidated financial statements. PwC also keeps 
the Committee appraised of these developments; the 
Committee and the Board review the draft consolidated 
financial statements. The Committee receives reports from 
management and PwC on significant judgements, changes 
in accounting policies, changes in accounting estimates 
and other pertinent matters relating to the consolidated 
financial statements, and provides robust and independent 
challenge to management where appropriate; and the full 
year financial statements are subject to external audit and 
the half-year financial statements are reviewed by PwC;

•  the Internal Audit team advises and assists management 

in the establishment and maintenance of adequate 
internal controls and reports to the Committee on the 
effectiveness of those controls;

•  there is a comprehensive system for budgeting and planning 
and for monitoring and reporting the performance of the 
Company’s business to the Board. Monthly results are 
reported against budget and prior year, and forecasts for the 
current financial year are regularly revised in light of actual 
performance. These results and forecasts cover profits, 
cash flows, capital expenditure and balance sheets; and

•  routine reports are prepared to cover treasury activities 
and risks, for review by senior executives, and annual 
reports are prepared for the Board and Committee 
covering tax, treasury policies, insurance and pensions.

The Director of Audit and Risk attends the meetings of the 
Committee to discuss the above matters.

Risk management and internal controls
The Committee monitors and regularly reviews the 
effectiveness of the Group’s risk management processes and 
internal financial and non-financial controls. The key features 
of the risk management process that were in place during 
the year are as follows:

•  each business conducts risk assessments based on 

identified business objectives, which are reviewed and 
agreed annually by the executive management of each 
business. Risks are considered in respect of strategy, 
reputation, operations, financial and compliance and 
are evaluated in respect of their potential impact and 
likelihood. These risk assessments are updated and 
reviewed quarterly and are reported to the Committee;

•  a Group risk assessment is also undertaken by the Internal 

Audit team, which considers all areas of potential risk 
across all systems, functions and key business processes. 
This risk assessment, together with the business risk 
assessments, forms the basis for determining the Internal 
Audit Plan. Audit reports in relation to areas reviewed are 
discussed and agreed with the Committee;

•  the Internal Audit team meets annually with all senior 

executives, to undertake a formal review and certification 
process in assessing the effectiveness of the internal 
controls across the Group. The results of this review are 
reported to the Committee;

•  the Committee confirms to the Board that it has reviewed 

the effectiveness of the systems of internal control, 
including financial, operational, and compliance controls 
and risk management for the period of this report, in 
accordance with the Code and the Risk Management and 
Internal Control Guidance;

•  the Board is responsible for approving the annual budget 
and the three-year plan, for approving major acquisitions 
and disposals and for determining the financial structure 
of the Company, including treasury and dividend policy. 
Monthly results, variances from plan and forecasts are 
reported to the Board;

•  the Committee assists the Board in the discharge of 
its duties regarding the Group’s financial statements, 
accounting policies and the maintenance of 
internal business, operational and financial controls. 
The Committee invites input and attendance from 
members of the senior management team of the Group 
at its meetings to discuss the design and operation of 
key business and internal controls and the assessment of 
risks that affect the Group. The Committee provides a link 
between the Board and PwC through regular meetings;

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outputs from the audit; and governance of the audit 
including assessment of team members’ performance and 
independence. The findings of the survey were considered 
by the Committee and concluded that PwC continued 
to perform effectively and remains independent. As a 
result, PwC’s re-appointment as external auditors at the 
forthcoming AGM is recommended to shareholders.

The Committee has a formal policy on the Company’s 
relationship with its external auditors in respect of non-audit 
work to ensure that auditor objectivity and independence 
are maintained. The policy is reviewed annually by the 
Committee. The only non-audit work undertaken by PwC 
in the financial year ended 31 August 2022 related to 
the interim review. The auditors may only provide such 
services if such advice does not conflict with their statutory 
responsibilities and ethical guidance. The Committee made 
enquiries of PwC and management and were satisfied that 
no such conflict existed.

On behalf of the Committee, my approval is required before 
the Company uses PwC for non-audit services as specifically 
set out in the policy, or if the fees exceed £25,000 per 
matter. The Committee is satisfied that the Company was 
compliant during the year with both the Code and the 
FRC’s Ethical and Auditing Standards in respect of the 
scope and maximum level of permitted fees incurred for 
non-audit services provided by PwC. For the financial year 
ended 31 August 2022 the non-audit fees paid to PwC were 
£115,000, of which £113,800 related to the interim review, and 
the audit fees payable to PwC were £1,138,000.

The Company has complied during the financial year under 
review, and up to the date of this report, with the provisions 
of the CMA Statutory Audit Services Order 2014.

Nicky Dulieu
Chair of the Audit Committee

10 November 2022

External auditor
During the year PwC reported to the Committee on their 
independence from the Company. The Committee and 
the Board are satisfied that PwC has adequate policies 
and safeguards in place to ensure that auditor objectivity 
and independence are maintained. The Committee has 
recommended to the Board the re-appointment of PwC 
as the external auditors for the 2023 financial year and the 
directors will be proposing the re-appointment of PwC at 
the forthcoming AGM.

PwC were first appointed as external auditors at the 2015 
AGM, following a competitive tender process completed in 
2014. Jonathan Lambert was appointed as the PwC audit 
partner and Senior Statutory Auditor at the conclusion of 
the 2019 financial year.

In accordance with the Competition and Markets Authority 
(“CMA”) Statutory Audit Services Order 2014, the Company 
is required to conduct a competitive audit tender by 
December 2024. The Committee has discussed the most 
appropriate time to carry out the external audit tender 
process taking into account the recent appointment of 
new directors, the continuing significant US expansion and 
the Group’s extensive growth opportunities. As a result, at 
its meeting on 8 November 2022, the Committee decided 
to proceed with an audit tender during 2023, which will 
commence with issuing a Request for Proposal (“RFP”) in 
February 2023, with a view to appointing the successful 
audit firm for the financial year ending 31 August 2025.

In making this decision, the Committee has had regard 
to the timeline, selection criteria and the involvement of 
Committee members and audit and finance teams in the 
various stages of the process. The Committee considers 
that the proposed timeline achieves the optimal balance 
between business priorities, as the Company continues to 
recover from the impact of Covid-19, and internal capacity 
which will ensure a rigorous and comprehensive audit tender 
process. The Committee considers that a competitive tender 
is in the best interests of our shareholders as it will allow 
the Company to appoint the audit firm that will provide the 
highest quality, most effective and efficient audit.

The Committee will continue to monitor the appointment, 
effectiveness and independence of PwC as external auditors, 
as well as considering whether this proposed timing remains 
appropriate in light of business developments, applicable law 
and regulation. 

In line with the Committee’s Terms of Reference, the 
Committee undertook a thorough assessment of the quality, 
effectiveness, value and independence of the 2021 financial 
year audit provided by PwC. The Director of Audit and Risk 
prepared a questionnaire seeking the views and feedback 
of the Board, together with those of Group and divisional 
management, and it formed the basis of further discussion 
with respondents. Input was sought from Committee 
members and from members of the management team 
on areas including the auditor’s expertise, professionalism, 
independence and challenge; their planning and audit 
approach; the quality and content of reporting and the 

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Additional information

Nominations Committee report

The Committee will continue to focus on 
succession planning and talent management 
for key roles in the business.”

Henry Staunton
Chair of the Nominations Committee

Nominations Committee
Dear Shareholder
As Chair of the Nominations Committee, I am pleased to 
present my report on the activities of the Nominations 
Committee for the financial year ended 31 August 2022. 
The Committee’s principal responsibility is to ensure that 
the Board comprises individuals with the requisite skills, 
knowledge, independence and experience to ensure that 
it is effective in discharging its responsibilities and ensure 
that appropriate procedures are in place for the nomination, 
selection and succession of directors and senior executives.

The Committee comprises a majority of independent non-
executive directors. The other members of the Committee 
are Kal Atwal, Annette Court, Carl Cowling, Nicky Dulieu, 
Simon Emeny, Marion Sears and Maurice Thompson. In the 
event of any matters arising concerning my membership 
of the Board, I would absent myself from the meeting as 
required by the Code and the Senior Independent Director 
would take the Chair.

The Committee met five times during the year. The principal 
matters discussed at the meetings were succession planning 
for Board and senior executives, the appointment of Marion 
Sears as a non-executive director and Annette Court as a 
non-executive director and Chair Designate, career planning 
and identifying talent across the businesses and reviewing 
the work that has been undertaken in respect of improving 
diversity in the Company’s senior executive group.

As reported last year, Simon Emeny, the Senior Independent 
Director, led a search for my replacement as Chairman. A role 
description and person specification were prepared and the 
Company appointed an external recruitment consultant, 
Lygon Group, to assist in the process of identification of 
potential candidates. Lygon have signed up to the voluntary 
code of conduct for executive search firms and had no other 
connection to the Company or its Directors. The Committee 
was regularly appraised by Simon Emeny on progress to 
identify and appoint my successor. Following this search, a 
number of candidates were shortlisted and initially met with 
Simon Emeny and the Company Secretary of whom three 
then met the Group Chief Executive and the CFO/COO. As a 
result of these interviews, two candidates met the remaining 
members of the Board. At the conclusion of the recruitment 
process, the Committee recommended the appointment of 
Annette Court to the Board.

The Committee keeps itself updated on key developments 
relevant to the Company, including on the subject of diversity 
and inclusion. The Board believes in creating throughout the 
Company a culture free from discrimination in any form and 
is proud of its long history of being regarded as a responsible 
and respected employer. The Board believes that the benefits 
of a diverse workforce will help the Company achieve its 
strategic objectives.

The Committee is fully committed to supporting diversity 
and inclusion at Boardroom and senior executive level in 
compliance with the Code and recognises the importance 
of diversity in effective decision-making. The long-term 
aim is to increase the diversity of our Board in all forms. 
The importance of diversity extends beyond the Board 
to senior management and throughout the Company. 
The Committee monitors the progress made to increase 
diversity at Board and senior management levels and 
compliance with targets and best practice recommendations 
set for gender diversity by the FTSE Women Leaders Review 
and for ethnic diversity by the Parker Review.

During the year under review, the Company had 37 per cent 
women on the Board, 30 per cent in the Group Executive 
Team and 35 per cent in the senior leadership team. 
The Board is committed to strengthening the pipeline of 
women in senior roles across the business and an action 
plan has been agreed to take further steps to improve 
workplace diversity. 

The Company requires gender balanced shortlists for all 
internal and external recruitment at a senior executive 
level to ensure that we attract more women at senior level. 
Further information on the gender balance of those in 
senior management and their direct reports is set out in 
the Strategic report on page 42. The Company continues 
to work with “Everywoman” who provide a host of personal 
development tools aimed at women and also provide our 
employees with links to an external network of professional 
women in other organisations. 

The Board recognises that diversity is not limited to gender, 
but includes skills, experience, ethnicity, disability and sexual 
orientation. The Board is committed to having a diverse and 
inclusive leadership team and will monitor ethnic diversity 
across the Group. The Company has complied with the 
recommendations of the Parker Review. Actions include the 
provision of mentoring, as well as focused initiatives to better 

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understand the challenges faced by under-represented 
groups employed within the Company. The Company’s 
recruitment policy requires that for all senior management 
roles there must be a shortlist which includes at least one 
candidate from a non-white minority ethnic background. 
We will continue to appoint on merit, whilst aiming to 
broaden the diversity of the talent pipeline.

The Company has a Diversity and Inclusion committee 
consisting of employees from across the Group together 
with the Group Chief Executive and the Group People 
Director. The committee met ten times during the financial 
year ended 31 August 2022 and made recommendations 
on recruitment, and engaged with our customers and 
employees to mark cultural and diversity related events 
during the year. The work of the Diversity and Inclusion 
committee is reported to the ESG Committee.

Further information on diversity is set out in the Employees 
section of the Strategic report on pages 40 to 42.

The Committee will continue to focus on succession planning 
and talent management for key roles across the business, 
to ensure the Company develops a pipeline of high-quality 
internal candidates for senior management roles. Work is 
being undertaken to ensure succession arrangements are in 
place for Board members and key management. 

The latest Board evaluation report confirmed that the culture 
of the Board is excellent, being very open and collaborative. 
The Board continues to have a broad mix of skills, diversity, 
experience and talent, which enables the Board and the 
Committees to work effectively. Details of the Board 
evaluation which took place in July 2022 are set out on 
pages 70 and 71. 

This will be my last letter to you as Chair of the Nominations 
Committee. As previously announced, Annette Court 
succeeds me as Chair of the Board and of the Nominations 
Committee on 1 December 2022. I wish Annette every 
success in the future.

Henry Staunton 
Chair of the Nominations Committee

10 November 2022

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ESG Committee report

The Committee is providing the Board 
with enhanced oversight of the Company’s 
ESG activities.”

Kal Atwal
Chair of the ESG Committee

ESG Committee
Dear Shareholder
As Chair of the ESG Committee, I am pleased to present 
my first report on the activities of the ESG Committee for 
the financial year ended 31 August 2022. Sustainability is an 
integral part of the Company’s purpose and is embedded in 
our values and the way in which we operate. The Committee 
has been established to oversee the Company’s approach to 
ESG and it has an important role to play in contributing to 
the long-term success of the business.

The Committee is responsible for reviewing and approving 
the Company’s strategy, policies and performance in relation 
to ESG matters and ensuring they are integrated into the 
core business strategy of the Group. The Committee is also 
responsible for approving key performance indicators; short, 
medium and long-term ESG targets and monitoring progress 
towards targets on a regular basis. The Committee’s Terms 
of Reference are available on the Company’s website at 
whsmithplc.co.uk.

The Committee comprises a majority of independent non-
executive directors. The members of the Committee are 
Carl Cowling, Nicky Dulieu, Simon Emeny, Marion Sears, 
Henry Staunton and Maurice Thompson. The Committee 
met three times during the year, receiving inputs from senior 
managers across the business and regular updates from 
the ESG Steering Committee which is chaired by the Group 
Chief Executive.

One of the key considerations of the Committee is ensuring 
the interests of stakeholders are included in any review of 
the Company’s approach to ESG and sustainability:

•  Investors: strong, Board-level ESG governance is a key 
requirement of an effective sustainability programme.

•  Governments and policy makers: local and international 
legal and regulatory obligations on ESG topics continue 
to increase.

•  Landlords and suppliers: upholding high ethical standards 

throughout our value chain is critical for landlords, 
business partners and suppliers when deciding whether 
they should do business with WHSmith.

•  Local communities and NGOs: ESG topics affect the lives 
of the people in the communities that we serve and the 
non-governmental organisations that we work with.

•  Employees: employees take pride in working for a 

purpose-driven organisation with high ESG standards.

In reviewing the Company’s overall approach to ESG and 
sustainability, the Committee received an update from the 
Group Sustainability Director on key external drivers and 
the views of different stakeholder groups. The Committee 
assessed the most material ESG risks and the mitigation 
measures in place to ensure they are being appropriately 
managed and reported. Following on from the materiality 
assessment, the Committee reviewed the Company’s 
sustainability strategy, assessing recent progress under the 
three strategic pillars of Planet, People and Communities 
and approving an updated set of objectives and targets for 
future activity. The Committee also approved updates for all 
ESG-related policies during the financial year.

Under the Planet pillar of the strategy, the Committee 
dedicated one of its meetings to climate change, including 
the requirements for net zero and for reporting in line with 
the recommendations and recommended disclosures of 
the Task Force on Climate-related Financial Disclosures 
(TCFD). The Committee received a briefing on the scope 
of the TCFD recommendations, and the Company’s 
approach to reporting in accordance with the UK’s Financial 
Conduct Authority Listing Rule on climate-related financial 
disclosures. This formed a pre-cursor to the approval 
of TCFD reporting disclosures by the Audit Committee. 
The Committee also approved a revised target for the 
business to reach net zero emissions by 2050, with near 
term targets for a reduction in Scope 1 and 2 emissions and 
for engaging with suppliers to ensure science based targets 
are in place (see pages 53 to 56.)

In relation to People, the Committee reviewed the results 
of the Employee Engagement survey and approved the 
action plan to increase engagement across the Company. 
The Committee received a presentation on the Company’s 
approach to responsible sourcing and human rights, 
and provided advice to management on mitigating risk. 
The Committee reviewed the Company’s approach to 
Modern Slavery due diligence and recommended to the 
Board approval of the Group Modern Slavery statement 
for FY2022.

During the year, the Committee also discussed the 
Company’s approach to community engagement and 
support for children’s literacy through its work with the 

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ESG Committee report continued

National Literacy Trust. The Committee was informed about 
the difference that WHSmith’s contributions are making 
to the lives of children in socially disadvantaged parts of 
the UK, and the impact that it is having on children’s ability 
to read.

For the first time, ESG performance metrics will form 
part of the Long Term Incentive Plan for awards in 2022. 
In reviewing the ESG strategy and ensuring that objectives 
and targets are appropriate for driving improvement, the 
ESG Committee provided support to the Remuneration 
Committee in choosing appropriate measures.

Over the next year, I look forward to the Committee’s 
continued oversight and scrutiny of the Group’s ESG agenda, 
including further presentations from senior executives and 
experts from across the Company. During 2023, the Committee 
will review the Group’s diversity and inclusion programme, 
the plans for supplier engagement on net zero and how 
the ESG programme is being adopted by the Company’s 
international operations. 

Kal Atwal
Chair of the ESG Committee

10 November 2022

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Additional information

Directors’ remuneration report

Our Directors’ remuneration policy has worked 
well supporting the Company’s long-term strategy 
and providing alignment with stakeholders.”

Marion Sears
Chair of the Remuneration Committee

Annual statement from the Remuneration 
Committee Chair 
Dear Shareholder
On behalf of the Remuneration Committee (the “Committee”), 
I am pleased to present the Directors’ remuneration report 
for the financial year ended 31 August 2022 which is in line 
with the Company’s approved Directors’ remuneration policy. 
The Directors’ remuneration policy was supported by 88 per 
cent of our shareholders at our AGM in 2022.

The Company’s Directors’ remuneration policy can be 
summarised as providing at or below the median of market 
levels of fixed pay but with the opportunity to earn upper 
quartile levels of remuneration if the executives deliver 
superior returns for shareholders.

Executive remuneration packages are structured so 
that they:

•  are aligned to the Company’s strategy to deliver 

shareholder returns and promote its long-term success;

•  are aligned with the interests of shareholders;

•  are competitive and provide a very clear bias to variable 
pay with stretching and rigorous performance measures 
and conditions;

•  do not promote unacceptable behaviours or encourage 

unacceptable risk taking;

•  include robust malus/clawback provisions and holding 
periods which permit the recoupment of variable pay 
if the pay-out was based on misstated financial results 
or an error or incorrect information, or if the Committee 
concludes that circumstances arose during the bonus year 
or vesting period which would have warranted summary 
dismissal of the individual concerned or if there is an 
insolvency having regard to the Committee’s assessment 
of the involvement of the individual to such event; and

•  take into account Company-wide pay and 

employment conditions.

The Company’s Directors’ remuneration policy has worked 
well supporting the Company’s long-term strategy to create 
shareholder value. You can see how the Company has, over 
the past ten years, generated shareholder value in the TSR 
graph on page 95.

Executive pay outcome for the financial 
year ended 31 August 2022
The Group returned to profitability this year with Headline 
Group profit before tax and non-underlying items1 of 
£73m. This result was an increase in profitability of £128m 
compared to a loss of £55m in the previous financial year. 
This strong performance was achieved as a result of the 
actions taken by management both to re-open closed 
outlets following the pandemic, as well as to focus significant 
effort on winning new business, especially in Travel, and 
open newly-won outlets quickly to take advantage of the 
resurgence of travel during the Easter and Summer periods. 
The easing of Covid-19 related restrictions around the world 
led to a rebound in demand at Travel outlets in most parts 
of the world and placed significant pressure on supply chain 
logistics and staffing levels. As a result of key decisions 
including an interim workforce pay award, management 
achieved an excellent start to the post-Covid-19 recovery 
and the Company is proposing to pay its first dividend since 
January 2020. Further information regarding the Company’s 
performance during the year can be found in the Strategic 
report on pages 2 to 63.

As set out above, management were well prepared, and 
we believe the strong start to our business recovery in 
the year is fairly reflected in a full bonus pay-out for the 
executive directors. However, for the third consecutive year 
LTIP vesting has been affected as a result of the impact 
of Covid-19 on the Company. The 2019 LTIP awards which 
were subject to the achievement of EPS and relative TSR 
performance measures over the three years ended 31 August 
2022 have not met threshold performance and the awards 
have lapsed. Accordingly, the total remuneration earned by 
Carl Cowling was £1,632,000 and the total remuneration 
earned by Robert Moorhead was £1,293,000.

1  Alternative performance measure defined and explained in the Glossary on 

page 173

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Salary
Following the annual salary review in March 2022, the 
majority of the Company’s employees (who are based in 
stores and Distribution Centres) received a 6.6 per cent 
pay increase, head office employees received a 4 per cent 
pay increase and senior executives received a 3 per cent 
pay increase with effect from 1 April 2022. As a result of 
economic pressures and the impact upon all aspects of 
recruitment, in order to support colleagues and ensure 
the staffing capability needed for our business recovery, 
the Company, as a responsible employer, decided to bring 
forward the March 2023 pay review by nine months and 
increased the pay of store colleagues in the UK High 
Street and Travel businesses with effect from 1 July 2022. 
This decision further increased the pay of these employees 
by approximately 5 per cent. The next salary review for all 
employees will be in March 2023.

Robert Moorhead, in line with other senior executives, 
received a pay increase of 3 per cent with effect from 
1 April 2022. 

As explained in 2020 and 2021, and as previously discussed 
with shareholders, Carl Cowling was appointed as Chief 
Executive in November 2019 on a base salary of £525,000. 
It was intended this should rise in staged increments, 
according to best practice, to £600,000 by 1 April 2022. 
However, as explained in 2021, due to the Covid-19 lockdown 
much of the business was closed, directors took a reduction 
in salary/fees and Carl Cowling’s planned increases were 
delayed. Now that the business recovery is established, the 
Committee has fulfilled its commitment to Carl Cowling and 
has brought his base salary to a level slightly below median 
for FTSE 250 CEOs. Accordingly, during the period under 
review, Carl Cowling’s salary increased from £550,000 
to £575,000 with effect from 1 September 2021 (delayed 
from 1 April 2021) and to £600,000 with effect from 1 April 
2022. This increase was in line with the arrangements put 
in place on his appointment as Group Chief Executive in 
November 2019.

Annual bonus
For the financial year ended 31 August 2022, the bonus target 
reverted to Headline profit before tax and non-underlying 
items1 as the primary metric rather than Headline EBITDA1 
which was used in the previous financial year.

The Group’s Headline profit before tax and non-underlying 
items1 for the financial year ended 31 August 2022 was £73m 
compared to a loss of £55m for the financial year ended 
31 August 2021. This exceptional performance resulted 
in approximately 2,245 employees receiving a bonus 
under the annual bonus plan for the financial year ended 
31 August 2022.

As a result of this performance, Carl Cowling will receive 
a bonus payment of £960,000 of which £499,200 will 
be deferred into shares and Robert Moorhead will receive 
a bonus payment of £725,120 of which £377,062 will be 
deferred into shares. The deferred shares must be held 
for up to three years and then retained if the director 
has not met the Company’s share ownership guidelines. 
The executive directors’ personal objectives are set out on 
page 97. The Committee determined that the formulaic 
out-turn under the annual bonus plan was appropriate and 
should be applied without discretionary adjustment.

LTIP
The 2019 LTIP vesting percentage was determined by 
the growth in the Company’s Headline EPS and relative 
TSR over the three year performance period which ended 
on 31 August 2022. The Company did not meet the 
performance targets for the 2019 LTIP and the awards 
lapsed. The Committee determined that the formulaic out-
turn under the LTIP was appropriate and should be applied 
without discretionary adjustment.

Pay for the financial year ending 
31 August 2023
The Company will continue to apply the Directors’ 
remuneration policy during the financial year ending 
31 August 2023 and in particular:

•  as reported as part of the Directors’ remuneration policy 
renewal, performance targets for the LTIP awards to be 
granted in November 2022 will be based 20 per cent on 
ESG metrics, 40 per cent on Headline EPS and 40 per cent 
against relative TSR;

•  the pension contributions for Carl Cowling and Robert 

Moorhead will be reduced to align with the wider 
workforce rate of 3 per cent from 1 January 2023; and

•  the fee paid to the Chair of the Company will increase 

from £256,150 to £320,000 per annum from 1 December 
2022. In assessing chair fees as part of our chair 
succession process, we noted the increased fee levels for 
this role generally and took into account the increasing 
complexity of the Group’s international operations and 
global strategic positioning together with reviewing 
relevant benchmarking from FIT.

Salaries for the executive directors are reviewed with 
effect from April each year and no decision has been taken 
regarding any potential increase from April 2023.

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Additional information

Stakeholder alignment
After considering the experience of each of our stakeholder 
groups during the financial year ended 31 August 2022, the 
Committee believes that the remuneration of the executive 
directors is proportionate and appropriate when taking into 
account the experience of the Company’s stakeholders. 
In making this determination, the Committee considered 
the following factors:

Shareholder engagement
During the year, the Committee consulted with our largest 
shareholders and their representative bodies on the Company’s 
new Directors’ remuneration policy. The feedback was 
supportive of the introduction of ESG performance measures 
in the Company’s LTIP and was helpful for both the Board and 
the Committee in finalising the Directors’ remuneration policy, 
which was approved by shareholders at the 2022 AGM.

•  The financial performance of the Group has been strong. 
As a result of management actions undertaken during 
the financial year which enabled the Company to take 
advantage of increased economic activity more generally 
and in travel in particular, the Company returned to 
profitability by making a Headline PBT1 of £73m.

•  Whilst the financial position has clearly been impacted 

by Covid-19, the Committee considers that management 
has made significant progress on the Group’s strategic 
objectives. The Committee believes that the Group is now 
well placed to generate high growth as restrictions ease 
and the global travel market continues to recover.

•  All eligible employees received at least one pay 

increase during the year. The majority of the Company’s 
employees (who are based in stores and Distribution 
Centres) received a 6.6 per cent pay increase, head office 
employees received a 4 per cent pay increase and senior 
executives received a 3 per cent pay increase with effect 
from 1 April 2022. The Company also brought forward the 
March 2023 pay review by nine months and increased the 
pay of store colleagues in the UK High Street and Travel 
businesses with effect from 1 July 2022. 

•  Positive feedback was received following employee 

engagement on remuneration.

•  Continued support was given to local communities 

and charitable activity. You can read more about the 
Company’s work on page 35.

•  The Company did not receive any UK furlough support in 
the financial year despite the ongoing impact of Covid-19 
on the business, particularly in the first half of the year.

•  The Company is resuming the payment of dividends 

to shareholders as the directors have proposed a final 
dividend of 9.1 pence per share for the financial year ended 
31 August 2022 (no dividends were paid in respect of the 
2020 and 2021 financial years).

Following the 2022 AGM, at which a significant minority 
of shareholders voted against the Directors’ remuneration 
report, I, as the new Committee Chair, engaged again with 
the Company’s largest shareholders and representatives. 
The feedback from those shareholders who engaged was 
considered by the Committee. The Committee noted that 
most of the concerns raised by shareholders related to issues 
specific to the impact of Covid-19 on the Company and that 
these issues would not recur in the financial year ended 
31 August 2022.

Conclusion
During the year the leadership team focused on the strategic 
decisions needed to establish a strong recovery from the 
Covid-19 pandemic. As a result of improving performance 
of the Travel business, maintaining High Street performance, 
securing new Travel outlets, and introducing further pay 
and benefit support for workforce colleagues, management 
has delivered a strong financial result for shareholders, 
returning to profitability and recommending the payment of 
a dividend. Accordingly, the total remuneration earned by 
the CEO and CFO/COO reflects a full bonus payment but, as 
a result of the impact of Covid-19, does not include any LTIP 
vesting as the LTIP award made in 2019 has lapsed.

In the current year we will continue to support workforce 
colleagues with competitive pay and listen carefully 
to feedback through continued engagement. We are 
including ESG climate and people metrics in the LTIP for 
the first time and we will work hard to ensure that we 
deliver the continued business recovery for the benefit of 
all stakeholders.

I hope that shareholders will support the Directors’ 
remuneration report and I look forward to meeting you 
at the AGM.

Marion Sears
Chair of the Remuneration Committee

10 November 2022

1  Alternative performance measure described and explained in the Glossary on 

page 173

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This Directors’ Remuneration Report has been prepared in 
accordance with the Large and Medium-Sized Companies 
and Groups (Accounts and Reports) Regulations 2008, as 
amended in 2013, 2018 and 2019 (the “Regulations”), LR 9.8 
of the UKLA Listing Rules and the UK Corporate Governance 
Code 2018 (the “Code”).

The Committee met seven times during the year. 
All Committee members are expected to attend meetings. 
The table on page 68 in the Corporate governance report 
shows the number of meetings held during the year 
ended 31 August 2022 and the attendance record of 
individual directors.

1. 
  Information subject to audit
The following information has been audited by PwC:

•  Section 2.10 – Summary of non-executive directors’ 

remuneration 2022;

•  Section 2.11 – Summary of executive directors’ 

remuneration 2022;

•  Section 2.12 – Payments made to former directors;

•  Section 2.13 – Payments for loss of office;

•  Section 2.18 – Annual bonus targets;

•  Section 2.19 – Share plans; and

•  Section 2.22 – Directors’ interests in shares.

2.    Annual Directors’ remuneration report
The Committee presents the annual report on remuneration 
which, together with the introductory letter by the Chair of the 
Committee on pages 83 to 85, will be put to shareholders as 
an advisory vote at the forthcoming Annual General Meeting.

2.1    Remuneration Committee
Marion Sears is Chair of the Committee. The other members 
of the Committee are Kal Atwal, Nicky Dulieu, Simon Emeny, 
Henry Staunton and Maurice Thompson. Annemarie Durbin 
stepped down as Chair of the Committee on 19 January 2022. 
At the invitation of the Committee, the Group Chief Executive 
and representatives of the Committee’s external independent 
remuneration adviser regularly attend meetings.

In order to avoid any conflict of interest, remuneration is 
managed through well-defined processes ensuring no 
individual is involved in the decision-making process related 
to their own remuneration. In particular, the remuneration 
of all executive directors is set and approved by the 
Committee; none of the executive directors are involved in 
the determination of their own remuneration arrangements. 
The Committee also receives support from external advisers 
and evaluates the support provided by those advisers 
annually to ensure that advice is independent, appropriate 
and cost-effective. 

During the year, the Committee continued to receive advice 
from FIT Remuneration Consultants LLP (FIT), which is 
a member of the Remuneration Consultants Group (the 
professional body) and adheres to its code of conduct. 
FIT was appointed by the Committee following a formal 
review and has no other relationship with the Company or 
any individual director. The Committee is satisfied that FIT 
continues to provide objective and independent advice. 
FIT’s fees in respect of the year under review were £45,943 
(excluding VAT) and were charged on the basis of FIT’s 
standard terms of business.

Wendy Stroud, Group People Director, and Ian Houghton, 
Company Secretary, also materially assisted the Committee 
in carrying out its duties, except in relation to their own 
remuneration. No director or manager is involved in any 
decisions as to their own remuneration. The Group Chief 
Executive also attends Committee meetings but excludes 
himself in relation to discussion of his own remuneration, 
as does the Chairman.

The Committee maintains an ongoing dialogue with our 
major shareholders and proxy agencies to understand their 
views. Any major changes to the Directors’ remuneration 
policy or its operation would be subject to prior consultation 
as necessary.

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Key Committee activities during the year

Alignment to strategy 
and wider workforce

Assessed the ongoing alignment of remuneration structures, measures and targets 
to strategy.

Reviewed wider workforce remuneration.

Reviewed the gender pay gap report and recommended to the Board that the gender 
pay gap report be published.

Engaged with the workforce about executive remuneration.

Shareholder engagement

Considered investor feedback on the Directors’ remuneration policy and the voting 
outcomes at the 2022 AGM.

Pay for performance

Governance

Pay/fees

Assessed performance against targets set for the financial year ended 31 August 2021 
annual bonus and LTIP awards granted in the financial year ended 31 August 2019 
and considered whether any discretion should be used to adjust formulaic outcomes 
if necessary.

Reviewed and approved targets for annual bonus and LTIP.

Reviewed the performance of the executive directors and senior leadership team against 
personal objectives.

Considered remuneration to ensure that it retains and motivates an outstanding 
management team.

Reviewed progress of the executive directors against shareholding requirements.

Approved the 2021 Directors’ remuneration report.

Approved pay rises for Carl Cowling, Robert Moorhead and the senior leadership team.

Approved the Chairman’s fee increase.

Approved the fees of the new Chair, Annette Court, prior to her appointment. The fee 
paid to the Chair of the Company will increase from £256,150 to £320,000 per 
annum from 1 December 2022. In assessing chair fees as part of the chair succession 
process, the Committee noted the increased fee levels for this role generally and 
took into account the increasing complexity of the Group’s international operations 
and global strategic positioning together with reviewing relevant benchmarking from 
FIT. Annette Court will be paid £60,000 per annum as a non-executive director from 
1 September 2022 which shall increase to £320,000 per annum from the date she 
becomes Chair on 1 December 2022.

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Directors’ remuneration report continued

The Committee also considered the factors set out in Provision 40 of the Code. The Committee believes that the Company’s 
current Directors’ remuneration policy addresses those factors as set out below:

Simplicity

Predictability

Proportionality

Risk

Clarity

•  the Directors’ remuneration policy and our approach to its implementation are simple, 
appropriately designed and well understood, reinforcing the Group’s culture as well 
as strategy;

•  the Committee reviews performance metrics and targets each year to ensure that they 

continue to be clear and aligned to delivery of the strategy;

•  the performance measures used in the incentive plans are well aligned to the Group’s 

strategy and goals, with stretching and achievable targets: the maximum awards under 
any award are clearly stated and, therefore, predictable;

•  the balanced approach is proportionate and drives behaviours that promote high 

performance and sustainable growth to drive the long-term success of the Company for 
the benefit of all stakeholders, without encouraging or rewarding excessive risk-taking;

•  the Committee retains sufficient discretion to adjust formulaic incentive outcomes 
or require the repayment of previous awards to ensure that poor performance is 
not rewarded;

•  the Committee reviews and sets performance targets each year to ensure that they 
drive the right behaviours and are appropriately stretching without encouraging 
unnecessary risks;

•  risk management is operated through annual bonus deferral, LTIP holding periods and 

post-employment shareholding;

•  malus and clawback provisions apply to the annual bonus, DBP and LTIP;

•  the Committee maintains a continual dialogue with shareholders and proxy agencies to 
understand their views. We consulted with shareholders on remuneration arrangements, 
listening to and taking into account the feedback we received when developing the 
remuneration policy; 

•  our approach to disclosure is transparent with clear rationale provided on its 

maintenance and any changes to policy;

•  when considering remuneration for executive directors and senior management, the 

Committee takes into account the pay and conditions of employees across the Group 
and, where appropriate, exercises oversight of remuneration throughout the Company;

Alignment to culture

•  the Committee assesses performance under the annual bonus plan against a range of 

objectives, including those related to our values and strategy;

•  the introduction of ESG targets to the LTIP from the grant in 2022 will further help to 
ensure incentive schemes drive behaviours consistent with Company purpose, values 
and strategy.

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2.2     How our Directors’ remuneration policy is 

2.4     Statement of consideration of employment 

linked to our strategy

Our Directors’ remuneration policy focuses on an approach 
to pay which we believe is in our shareholders’ best interests 
and promotes the long-term success of the Company. 
Whilst it provides executive remuneration packages which 
are competitive, there is a very clear bias to variable pay 
with stretching and rigorous performance measures 
and conditions designed to deliver superior returns for 
shareholders. Our Directors’ remuneration policy has worked 
well supporting the Company’s long-term strategy to 
create shareholder value and recruit high calibre executives. 
You can see how the Company has generated shareholder 
returns in the TSR graph on page 95.

2.3    Engaging with our employees on pay
Employee engagement is supported through clear 
communication of the Group’s performance and objectives. 
This information is cascaded via team briefings, employee 
events, intranet sites and e-newsletters. We conduct regular 
employee engagement surveys and the results are shared 
with all staff and actions agreed to respond to specific points 
of feedback, with employee focus groups used to help 
understand the staff feedback in more depth.

The Committee receives regular reports from the 
Group People Director and Senior Managers on Group 
remuneration. The reports cover changes to pay, benefits, 
pensions and share schemes. Additionally, Simon Emeny, 
non-executive director with responsibility for workforce 
engagement, and Marion Sears, Chair of the Committee, 
attended employee forums to discuss, amongst other 
topics, the Company’s approach to remuneration and, 
more specifically, executive remuneration and how this 
aligns to the wider Company pay policy. The Committee 
considers the feedback from these sessions when making 
decisions on executive remuneration, and the results of 
employee engagement surveys which include questions 
about pay and working environment are discussed by the 
Committee and the Board.

The Company is proud of its long history of being regarded 
as a responsible and respected employer and regularly 
reviews the overall structure of pay practices across the 
Group and the wider retail sector to ensure it remains 
competitive and is able to retain and attract employees. 
During the year, management’s specific targeted actions 
have reduced the number of employee vacancies although 
the employment market remains challenging both in the UK 
and in many international locations.

conditions elsewhere in the Company and 
differences to executive director policy
Our employees are a key component of the Company’s 
performance and our overall reward strategy aims to support 
this. When considering remuneration arrangements for 
executive directors and senior management, the Committee 
takes into account the pay and conditions of employees 
across the Group. The Committee receives in-depth data 
from the Group People Director on wider workforce pay and 
conditions and, where appropriate, exercises oversight of 
remuneration throughout the Group.

Our approach to reward for our employees is based on the 
following principles:

•  competitive: setting pay with reference to internal relativity 

and external market practices;

•  simple: helping all employees to understand how they 

are rewarded;

•  fair: achieving consistent outcomes through flexible and 

transparent policies; and

•  sustainable: aligning reward to business strategy 

and performance.

All employees are entitled to base salary and benefits, 
including pension and staff discount. The Company operates 
an HMRC Approved Save-As-You-Earn share option 
scheme (“Sharesave Scheme”) which provides employees 
with the opportunity to acquire shares in the Company. 
Approximately 560 employees participate in the Sharesave 
Scheme. Our Employee Assistance Programme offers all 
employees access to free, 24/7 confidential telephone, 
online and face-to-face advice for problems they may be 
experiencing at home or work. Employees also have access 
to the Company’s Benevolent Fund charity, which can 
provide financial assistance in cases of significant hardship 
and provide recuperative holidays and care breaks.

Participation in a pension plan is offered to all employees 
on a contributory basis and we have approximately 5,765 
employees in our pension plans.

2.5    Gender pay disclosures
The Committee reviewed the gender pay gap report and 
recommended to the Board that the gender pay gap 
report be published. You can find more information on the 
Company’s gender pay gap and the actions that are being 
implemented to reduce it on pages 41 to 42.

2.6    Senior executive remuneration
The Committee approved the remuneration of the 
Company’s senior executives during the financial year ended 
31 August 2022.

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2.7     Performance measure selection and 

approach to target setting

Annual bonus plan
The performance targets used under the annual bonus plan 
are set annually to support the Company’s strategic priorities 
and reinforce financial performance. The performance 
targets are typically set by the Committee based on a range 
of factors, principally the Company’s budget as approved 
by the Board. The Committee agreed that the performance 
targets for the annual bonus plan for the financial year ended 
31 August 2022 should revert to being based on Headline 
profit before tax and non-underlying items¹. The Committee, 
in setting the bonus targets for the financial year ended 
31 August 2022, was mindful of the impact of Covid-19 on 
the Company and the markets in which we operate and 
took into consideration market consensus for the financial 
year ended 31 August 2022. The Committee agreed that 
the range used to determine the level of pay-out under the 
annual bonus plan in respect of the financial targets should 
be widened given that the proposed target pay-out under 
the annual bonus plan was stretching and uncertain due to 
on-going and unpredictable Covid-19 restrictions.

Participants can earn a bonus based on the achievement 
of a financial target, for example, Headline profit before tax 
and non-underlying items¹ and a personal rating measured 
against one or more specific financial and/or non-financial 
objectives, including ESG targets. The maximum level 
of bonus paid to a participant in the plan is dependent 
on the achievement of both the maximum target for the 
financial target and the highest personal performance 
rating. The Committee sets a threshold pay-out target 
and a maximum pay-out target with straight-line vesting 
between the targets.

In exceptional circumstances, up to 20 per cent of the 
maximum bonus opportunity may be payable independent 
of the financial out-turn. For on-target achievement of the 
financial target and a good personal rating, an executive 
would earn approximately 48 per cent of the maximum 
bonus available under the annual bonus plan. Any bonus in 
excess of the on-target level is deferred into shares under 
the Deferred Bonus Plan (“DBP”). One third of the shares 
are released on each anniversary of the date of grant.

Different bonus measures and targets may apply in 
subsequent years within the overall constraints of the plan.

Long-term incentives
The Committee regularly reviews the performance targets 
applicable to the LTIP to ensure that they align with the 
Company’s strategy and reinforce financial performance. 
The performance targets are typically set by the Committee 
based on a range of factors, including the Company’s three 
year plan, sustainability strategy and the market sectors 
in which it operates. The Committee may change the 
measures and/or targets in respect of subsequent awards. 
The Committee believes that a combination of financial, 
market-based conditions and corporate responsibility as the 
basis for the performance targets for the LTIP is best suited 
to the needs of the Company and its shareholders in order 
to reward sustained long-term performance and the creation 
of shareholder value. The performance targets for awards 
made under the LTIP in the financial year ended 31 August 
2022 were 50 per cent growth in Headline pre-tax earnings 
per share and 50 per cent based on relative TSR over three 
financial years ending 31 August 2024 compared with the 
FTSE All Share Retailers Index.

The Committee is proposing that any awards made in the 
financial year ending 31 August 2023 will be based on the 
following targets each measured over the three financial 
years ending 31 August 2025:

•  40 per cent based on Headline pre-tax earnings per 

share (calculated on a pre-IFRS 16 basis). EPS has been 
defined as fully diluted (including an assumption that the 
convertible bonds issued in 2020 fully convert into shares) 
before non-underlying items and excluding IAS 19 pension 
charges together with other adjustments as considered 
appropriate by the Committee (although practice has 
been to make limited adjustments);

•  40 per cent based on relative TSR over three financial 

years compared with the FTSE All Share Retailers Index. 
Threshold vesting will occur for TSR in line with median 
and maximum vesting will occur for TSR in line with the 
upper quartile of the comparator group; and

•  20 per cent based on the ESG measures as set out in the 

table on page 98.

1  Alternative performance measure described and explained in the Glossary on 

page 173

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2.8     Implementation of Directors’ remuneration policy in the financial year ended 31 August 2022
This section sets out how the Directors’ remuneration policy has been implemented in the financial year ended 
31 August 2022.

Element of pay

Implementation of policy

Executive directors

Base salary

Benefits

Pension

As previously reported, Carl Cowling’s salary increased from £550,000 to £575,000 
with effect from 1 September 2021 and to £600,000 with effect from 1 April 2022 in 
accordance with the arrangements put in place on his appointment as Group Chief 
Executive in November 2019. This reflects an effective increase of nine per cent.

Robert Moorhead, in line with other senior executives, received a pay increase of three 
per cent with effect from 1 April 2022.

The current salaries are: Carl Cowling – £600,000; and Robert Moorhead – £453,200.

No changes were made to these elements of remuneration within the financial year 
ended 31 August 2022 (although the cost of providing benefits may change without any 
action by the Company).

Executive directors received a car allowance, private medical insurance and life assurance, 
in addition to other benefits, during the financial year ended 31 August 2022.

Carl Cowling received a total benefit equivalent to 12.5 per cent of base salary and Robert 
Moorhead received a total benefit equivalent to 25 per cent of base salary. During the 
financial year ended 31 August 2022, Carl Cowling and Robert Moorhead received all 
of their pension contribution as a salary supplement after applying for fixed protection. 
Part of the amount otherwise paid to the Company’s defined contribution scheme was 
reduced to reflect the requirement to pay employers’ National Insurance.

Annual bonus

The bonus payable for the financial year ended 31 August 2022 in respect of Carl Cowling 
and Robert Moorhead was £960,000 and £725,120 respectively.

The bonus was assessed against a sliding scale target of Headline profit before tax and 
non-underlying items1 and is then moderated (on a downwards only basis) by reference 
to the achievement of personal objectives.

The target range for the year ended 31 August 2022 and achievement of personal 
objectives is set out on page 97.

Long-term incentives

Annual LTIP awards were set at 335 per cent for Carl Cowling and 310 per cent for 
Robert Moorhead.

The terms of and the performance measures applicable to the LTIP awards made in the 
financial year ended 31 August 2022 are described on page 98.

Vesting of LTIP awards is determined based on the following measures: 50 per cent is 
based on EPS growth and 50 per cent is based on relative TSR. The performance period 
is three years. There is a subsequent two-year holding period.

The Committee approved these performance measures as they are directly linked to the 
objectives set out in the Group’s strategy; there is a direct link with shareholder value and 
there is a clear line of sight for participants between performance and reward.

The Committee retains a broad discretion to reduce vesting levels, including if it considers 
that there would otherwise be a windfall gain or if management fail to deliver on the 
Company’s overall ESG expectations.

The award granted in November 2019 lapsed as the Company did not meet the 
performance targets.

1  Alternative performance measure described and explained in the Glossary on 

page 173

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Element of pay

Implementation of policy

Shareholding guidelines

Malus/clawback

Non-executive directors

Annual fees

Carl Cowling is required to hold 300 per cent of salary in shares. Robert Moorhead is 
required to hold 250 per cent of salary in shares. In accordance with the Company’s 
Directors’ remuneration policy, Carl Cowling is expected to achieve compliance with the 
shareholding requirement within six years of him joining the Board on 26 February 2019.

As at 31 August 2022 Carl Cowling held 33,108 shares with a value of £473,279 
(approximately 79 per cent of salary) and Robert Moorhead held 197,973 shares with a 
value of £2,830,024 (approximately 624 per cent of salary).

Carl Cowling is required to retain shares worth 300 per cent of salary and Robert 
Moorhead (or any other executive directors) to retain shares worth 250 per cent of salary 
for two years post-cessation of employment. This requirement applies to new awards and 
all unvested awards from the adoption of the policy in January 2022.

The annual bonus plan, DBP and LTIP rules include a provision for clawback (before or 
within a period of three years following payment or vesting or earlier change of control) 
of a bonus or award if (a) the Company materially misstated its financial results and as 
a result the bonus or award was made, paid or vested to a greater extent than it should 
have been (b) the extent to which any performance target or other condition was met 
was based on an error or inaccurate or misleading information or assumptions and as 
a result the bonus or award was made, paid or vested to a greater extent than it should 
have been (c) the Committee concludes that circumstances arose during the bonus 
year or vesting period which would have warranted summary dismissal of the individual 
concerned or (d) there is an event of insolvency having regard to the involvement of the 
individual executive in the circumstances which led to such insolvency.

The fees of the Chairman of the Board and non-executive directors were increased with 
effect from 1 April 2022. The current fees are £256,150 for the Chairman of the Board and 
£60,000 for the role of non-executive director with additional fees of: 

(i) £15,000 payable for the role of Senior Independent Director (“SID”); and 

(ii) £15,000 payable for being the Chair of the Audit, ESG or Remuneration Committee.

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2.9     Implementation of Directors’ remuneration policy in the financial year ending 31 August 2023
This section sets out how the Directors’ remuneration policy will be implemented in the financial year ending 31 August 2023.

Element of pay

Implementation of policy

Executive directors

Base salary

Benefits

Pension

Annual bonus

Long-term incentives

Shareholding guidelines

Carl Cowling and Robert Moorhead will be eligible, in line with other head office staff, for 
any increase in salary from 1 April 2023 following the March 2023 review.

No changes are expected to be made to these elements of remuneration within the 
financial year ending 31 August 2023.

The pension contributions for Carl Cowling and Robert Moorhead will be reduced to align 
with the wider workforce rate of 3 per cent from 1 January 2023.

The bonus opportunity for Carl Cowling and Robert Moorhead will be 160 per cent of 
annual salary. It is envisaged that the bonus metrics will be based on a matrix of financial 
and personal performance. Any bonus in excess of the on-target level will be deferred 
into shares.

Annual LTIP awards will be set at 335 per cent of salary for Carl Cowling and 310 per 
cent for Robert Moorhead. Vesting of LTIP awards is determined based on the following 
measures: 40 per cent is based on EPS growth, 40 per cent is based on relative TSR 
and 20 per cent on ESG measures. The level of award vesting for threshold performance 
is 25 per cent. The EPS performance targets will be based on the growth in Headline 
pre-tax earnings per share. The TSR condition remains a median to upper quartile scale 
relative to the FTSE All Share Retailers Index constituents. The ESG measures are a 
reduction in Scope 1 and 2 carbon emission intensity; engagement with suppliers in 
respect of Scope 3 carbon emissions; meeting gender diversity targets; and improved 
employee engagement.

Carl Cowling is required to hold 300 per cent of salary in shares and Robert Moorhead 
is required to hold 250 per cent of salary in shares. The post-cessation share ownership 
guidelines require Carl Cowling to retain shares worth 300 per cent of salary and Robert 
Moorhead (or any other executive directors appointed) to retain shares worth 250 per 
cent of salary for two years post-cessation of employment. This requirement applies to 
new awards and all unvested awards from the adoption of the Directors’ remuneration 
policy in January 2022.

Malus/clawback

No changes are expected to be made to the malus and clawback provisions set out in the 
annual bonus plan, DBP and LTIP rules.

The Directors’ remuneration policy in respect of the non-executive directors will be applied as follows:

Element of pay

Implementation of policy

Non-executive directors

Annual fees

The fees of the new Chair, Annette Court, will be £320,000 per annum from 1 December 
2022. The fee paid to the Chair of the Company will increase from £256,150 to £320,000 
per annum from 1 December 2022. In assessing chair fees as part of the chair succession 
process, the Committee noted the increased fee levels for this role generally and took 
into account the increasing complexity of the Group’s international operations and global 
strategic positioning together with reviewing relevant benchmarking from FIT. 

The fees of the Chair and non-executive directors will be subject to a review in 
March 2023.

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2.10   Summary of non-executive directors’ remuneration 2022 (audited)
The table below summarises the total remuneration for non-executive directors as a single figure for the financial year ended 
31 August 2022. Non-executive directors are not paid a pension and do not participate in any of the Company’s variable 
incentive schemes:

Henry Staunton
Kal Atwal(b)
Nicky Dulieu

Simon Emeny
Marion Sears(c)
Maurice Thompson

Directors who resigned during the year
Annemarie Durbin(d)
Total £’000s

Base fee
£’000

Committee/SID fee
£’000

Benefits(a)
£’000

Total
£’000

2022

244

57

57

57

34

57

23

529

2021

235

32

54

55

–

55

55

486

2022

2021

2022

2021

–

13

13

13

8

–

5

52

–

–

7

12

–

–

12

31

–

–

1

–

–

2

–

3

–

–

1

–

–

–

–

1

2022

244

70

71

70

42

59

28

584

2021

235

32

62

67

–

55

67

518

a)  Benefits primarily consist of travel and subsistence costs incurred in the normal course of business, in relation to meetings on Board and Committee matters and other 

Company events which are considered taxable.

b) Kal Atwal was appointed as a non-executive director on 1 February 2021 and was appointed Chair of the ESG Committee with effect from 1 September 2021.

c)  Marion Sears was appointed as a non-executive director and Chair of the Remuneration Committee on 1 February 2022.

d) Annemarie Durbin stepped down as a director of the Company on 19 January 2022.

2.11   Summary of executive directors’ remuneration 2022 (audited)
The table below summarises the total remuneration for executive directors as a single figure for the financial year ended 
31 August 2022:

Salary
£’000

Benefits(a)
£’000

Pension(b)
£’000

Total fixed 
remuneration
£’000

Annual 
bonus(c)
£’000

2022

2021

2022

2021

2022

585

550

Carl Cowling
Robert 
Moorhead
440
Total £’000s 1,030 990

445

14

14

28

14

14

28

73

109

182

2021

69

2022

672

2021

633

2022

960

568

107
725
176 1,240 1,194 1,685

561

2021

550

358

908

–

–

–

LTI(d)
£’000

2022

2021

–

Total variable 
remuneration
£’000

Total 
remuneration
£’000

2022

960

2021

2022
550 1,632

2021

1,183

–
725
– 1,685

358 1,293
919
908 2,925 2,102

a)  Benefits relate mainly to the provision of a car allowance, private medical insurance and life assurance.

b) The pension figures in the table above include both the pension contribution into the Company’s defined contribution pension scheme and any salary supplement received 

in lieu.

c)  The performance measures for the annual bonus, and achievement against them, together with details of the level of deferral are set out on pages 97 and 98.

d) The performance measures for the LTIP, and achievement against them, are set out on pages 98 and 99. The performance conditions for the awards granted in November 

2019 were not met and the awards lapsed.

The total aggregate emoluments (excluding LTI) paid to the Board in the financial year ended 31 August 2022 was 
£3,509,000 and in the financial year ended 31 August 2021 was £2,646,000.

2.12   Payments made to former directors (audited)
Stephen Clarke stepped down as Group Chief Executive on 31 October 2019. Under the rules of the LTIP, Stephen Clarke 
was treated as a good leaver and retained a reduced number of unvested awards. During the year, Stephen Clarke exercised 
the balance of his 2016 LTIP award which vested in 2019 but was subject to a two year holding period. The 2018 LTIP 
award lapsed.

Stephen Clarke also retained awards under the DBP. These awards vested in respect of 2,360 shares in the financial year 
ended 31 August 2022.

No other payments were made in the financial year ended 31 August 2022 to former directors of the Company.

2.13   Payments for loss of office (audited)
No payments were made in respect of any director’s loss of office in the financial year ended 31 August 2022.

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Financial statements

Additional information

2.14   Assessing pay and performance
You can see how the Company has generated shareholder value since 2012 in the TSR graph below. As can be seen from the 
graph, the Company generated a return of (12) per cent over the financial year ended 31 August 2022 compared to the FTSE 
All Share Retailers Index which generated a return of (32) per cent over the same period.

Total shareholder return performance since 31 August 2012

450

400

350

300

250

200

150

100

50

0

2012

2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

Accounting year end

  WH Smith   

     FTSE All Share Retailers Index

a)  The graph illustrates the TSR performance on a cumulative basis (with dividends reinvested) as at the end of each of the last ten financial years compared with the FTSE All 

Share Retailers Index (the “Index”) over the same period.

b) The Company is a member of the Index and, as such, this sector was considered to be the most appropriate comparator group upon which a broad equity market index is 

calculated.

The table below summarises the Group Chief Executive’s remuneration and how the Company’s variable pay plans have paid 
out over the past ten years.

Financial year ended 31 August
2022

2021

CEO
Carl Cowling

Carl Cowling

2020 – from 1 November 2019 Carl Cowling

2020 – until 31 October 2019

Stephen Clarke

2019

2018

2017

2016

2015

2014

2013 – from 1 June

2013 – until 31 May

Stephen Clarke

Stephen Clarke

Stephen Clarke

Stephen Clarke

Stephen Clarke

Stephen Clarke

Stephen Clarke

Kate Swann

Single figure of total 
remuneration 
£’000
1,632

Annual bonus (vesting versus 
maximum opportunity) 
%
100

1,183

531

221

3,416

2,879

4,112

5,179

4,148

2,546

4,067

9,192

63

–

–

100

93

98

100

100

100

100

100

Long-term incentive (vesting 
versus maximum opportunity)  

%
–

–

13

13

69

58

81

98

100

100

97

98

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Directors’ remuneration report continued

2.15   Annual change in remuneration of each director compared to employees
The table below shows the percentage changes in the remuneration of each director (salary/fees, annual bonus and taxable 
benefits) from financial year to subsequent financial year over the three financial years to 31 August 2022 compared with the 
percentage changes in the average of those components of pay for UK employees employed by WH Smith Retail Holdings 
Limited over that period. The Company has chosen to voluntarily disclose this information, given that WH Smith PLC is not an 
employing company.

Financial year ended 31 August
Carl Cowling

Robert Moorhead

Henry Staunton

Kal Atwal

Nicky Dulieu

Simon Emeny

Marion Sears

Maurice Thompson

UK employees

Salary/fee increase/(decrease)
%

Annual bonus increase/(decrease)
%

Taxable benefits increase/(decrease)
%

2022

6

1

4

119

15

4

–

4

8

2021

14

5

5

–

–

14

–

4

5

2020

140

5

(5)

–

–

111

–

86

7

2022

75

103

n/a

n/a

n/a

n/a

n/a

n/a

47

2021

100

100

n/a

n/a

n/a

n/a

n/a

n/a

100

2020

(100)

(100)

n/a

n/a

n/a

n/a

n/a

n/a

(100)

2022

10

–

–

–

–

–

–

2021

–

–

–

–

–

–

–

100

(16)

(100)

3

2020

100

–

–

–

–

–

–

–

18

a)  Marion Sears was appointed as a non-executive director and Chair of the Remuneration Committee on 1 February 2022.

b) Carl Cowling’s salary increased from £550,000 to £575,000 with effect from 1 September 2021 and to £600,000 with effect from 1 April 2022.

c)  Robert Moorhead’s salary increased by 3 per cent with effect from 1 April 2022.

d) Kal Atwal was appointed as a non-executive director on 1 February 2021 and was appointed Chair of the ESG Committee with effect from 1 September 2021.

e) The reduction in the taxable benefits for UK employees is as a result of employees ceasing to receive the Company’s private medical insurance and the move away from diesel 

cars under the Company car scheme.

2.16   Group Chief Executive pay compared to pay of UK employees
The ratios comparing the total remuneration of the Group Chief Executive (as included in the single total figure of 
remuneration table on page 95) to the remuneration of the 25th, 50th and 75th percentile of our UK employees are set out 
below. The disclosure will build up over time to cover a rolling ten-year period.

We expect the pay ratio to vary from year to year, driven largely by the variable pay outcome for the Group Chief Executive, 
which will significantly outweigh any other changes in pay at WH Smith.

Group Chief Executive pay ratios
Financial year ended 31 August

2022

2021

2020

2019

Method

25th percentile pay ratio

Median pay ratio

75th percentile pay ratio

Option A

Option A

Option A

Option A

87:1

70:1

43:1

239:1

86:1

70:1

41:1

207:1

65:1

52:1

33:1

201:1

WH Smith has chosen to use Option A to calculate its Group Chief Executive pay ratio as it believes that it is the most robust 
way for it to calculate the three ratios from the options available in the Regulations.

Total remuneration for all UK full-time equivalent employees of the Company on 31 August 2022 has been calculated in 
line with the single figure methodology and reflects their actual earnings received in the financial year ended 31 August 
2022 (excluding business expenses). Set out in the table below is the base salary and total pay and benefits for each of 
the percentiles.

£

Salary

Total pay and benefits

25th percentile pay ratio

Median pay ratio

75th percentile pay ratio

18,850

18,850

18,850

18,910

23,505

25,011

The Company believes the median pay ratio for the year ended 31 August 2022 is consistent with the pay, reward and 
progression policies for the Company’s UK full-time equivalent employees. This group is the most appropriate comparator 
for the Group Chief Executive as he is a full-time employee based in the UK and approximately 77 per cent of all WH Smith 
employees are based in the UK. The increase in the pay ratios in 2022 as compared to 2021 is attributable to the increase in 
base pay and the amount of variable remuneration received by the Group Chief Executive as a result of the Group returning 
to profitability in the financial year ended 31 August 2022.

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Financial statements

Additional information

2.17   Relative importance of spend on pay
The table below shows the total cost of remuneration paid to or receivable by all employees in the Group as well as dividends 
paid during the financial year ended 31 August 2022. There were not considered to be any other significant distributions and 
payments or other uses of profit or cash flow deemed by the directors to assist in understanding the relative importance of 
spend on pay for the purposes of the table below.

Total cost of remuneration

Distribution to shareholders

2021
£m

232

2022
£m 

293

% change

26

2021
£m

–

2022
£m 

–

% change

–

2.18   Annual bonus targets (audited)
The performance targets used under the annual bonus plan are normally set annually to support the Company’s strategic 
priorities and reinforce financial performance. The performance targets are set by the Committee based on a range of factors, 
principally the Company’s budget as approved by the Board. The Committee agreed that the performance targets for the 
annual bonus plan for the financial year ended 31 August 2022 should be based on Headline profit before tax and non-
underlying items1.

The Committee, in setting the bonus targets for the financial year ended 31 August 2022, was mindful of the impact of 
Covid-19 on the Company and the markets in which we operate and took into consideration market consensus for the 
financial year ended 31 August 2022. The Committee agreed that the range used to determine the level of pay-out under 
the bonus plan in respect of the financial targets should be widened given that the proposed target pay-out under the bonus 
plan was stretching and uncertain due to on-going and unpredictable Covid-19 restrictions.

Under the annual bonus plan, participants can earn a bonus based on the achievement of a financial target and a personal 
rating measured against one or more specific (financial and/or non-financial) objectives. The maximum level of bonus paid 
to a participant in the plan is dependent on the achievement of both the maximum financial target and the highest personal 
performance rating. The Committee sets a threshold pay-out target and a maximum pay-out target with straight-line vesting 
between the targets.

For the financial year ended 31 August 2022, no bonus was payable unless both the threshold financial target and at least 
an acceptable personal rating (i.e. “Developing”) were achieved. For on-target achievement of the profit target and a good 
personal rating (i.e. “Strong”), an executive would earn approximately 48 per cent of the maximum bonus available under the 
plan. Any bonus payable will be paid in cash and shares.

Bonuses for the financial year ended 31 August 2022 could be earned according to the following scale (as a percentage of 
each executive’s respective maximum):

Financial performance against Headline Group profit before tax 
and non-underlying items1 target

Role model

Outstanding

Max: £66m 

Target: £55m

Threshold: £45m

Interpolation between points in the matrix is permitted.

100%

80%

40%

80%

64%

32%

Strong

60%

48%

24%

Developing

Underachiever

40%

32%

16%

0%

0%

0%

The Company’s Headline profit before tax and non-underlying items1 for the financial year ended 31 August 2022 was £73m. 
This performance resulted in approximately 2,245 employees also receiving a bonus under the annual bonus plan for the 
financial year ended 31 August 2022. For Carl Cowling, his personal rating is based on a range of objectives including driving 
employee engagement to ensure that we remain a good place to work and retain our best people; continuing the Group’s 
progress towards Net Zero; developing the talent and succession pipeline of the senior team to ensure the business is 
prepared for its increasingly global nature; delivering the InMotion international growth strategy; and building and developing 
the US management team. Following the successful achievement of all of his key personal objectives, Carl Cowling will receive 
a bonus payment of £960,000 of which £499,200 will be deferred into shares. For Robert Moorhead, his personal rating is 
based on a range of objectives including driving employee engagement to ensure that we remain a good place to work and 
retain our best people; continuing the Group’s progress towards Net Zero; delivering the Group free cash flow target; working 
with the Trustee of the Company’s DB pension scheme to facilitate the buy-in; and accelerating the transformation in Finance 
capability in MRG. Following the successful achievement of all of his key personal objectives, Robert Moorhead will receive a 
bonus payment of £725,120 of which £377,062 will be deferred into shares.

1  Alternative performance measure described and explained in the Glossary on 

page 173

WH Smith PLC Annual Report and Accounts 2022

97

Corporate governance

Directors’ remuneration report continued

For the annual bonus plan for the financial year ending 31 August 2023, the bonus metrics will also be based on a similar 
matrix of financial and personal performance with the financial performance measure being Headline profit before tax and 
non-underlying items1. The financial bonus metrics will apply across the Group’s bonus plans, so that the whole organisation 
is focused on delivering financial performance via the metrics that are applicable to each business. The Committee will 
publish the Group targets for that financial year in next year’s report and, consistent with market practice, has elected not 
to pre-disclose them (or give numerical personal objectives) on the basis of commercial sensitivity. Any bonus payable in 
respect of the financial year ending 31 August 2023 will be paid in cash and shares. Any bonus payable over target will be 
deferred into shares for a period of up to three years under the DBP. The shares will be released one third on each anniversary 
of the date of grant irrespective of whether the recipient is an employee of the Company (other than in a case of termination 
for misconduct).

2.19   Share plans (audited)
The Committee regularly reviews the performance conditions applicable to the LTIP to ensure that they align with the 
Company’s strategy and reinforce financial performance. The Committee may change the conditions and/or targets in respect 
of subsequent awards. The Committee retains a broad discretion to reduce vesting levels, including if it considers that there 
would otherwise be a windfall gain or if management fail to deliver on the Company’s ESG expectations.

The performance conditions for awards granted under the LTIP in the financial year ended 31 August 2022 were based on the 
following Headline diluted earnings per share before non-underlying items1 and relative TSR targets each measured at the end 
of the three financial years to 31 August 2024:

•  50 per cent based on Headline pre-tax earnings per share1 (calculated on a pre-IFRS 16 basis) of 75p to 110p with 25 
percent of this component vesting at threshold increasing on a straight-line basis to 100 percent at maximum. EPS is 
defined as fully diluted pre-exceptional items and excluding IAS 19 pension charges together with other adjustments as 
considered appropriate by the Committee (although practice has been to make limited adjustments); and

•  50 per cent based on relative TSR over three financial years compared with the FTSE All Share Retailers Index. 

Threshold vesting will occur for TSR in line with median and maximum vesting will occur for TSR in line with the upper 
quartile of the comparator group consistent with prior awards. FIT independently carries out the relevant TSR growth 
calculation for the Company.

The performance condition for awards granted under the LTIP in the financial year ending 31 August 2023 will also include 
ESG performance measures and will therefore be based on the following conditions each measured at the end of the three 
financial years to 31 August 2025: 

•  40 per cent based on Headline pre-tax earnings per share1 (calculated on a pre-IFRS 16 basis) of 100p to 125p with 25 
percent of this component vesting at threshold increasing on a straight-line basis to 100 percent at maximum. EPS is 
defined as fully diluted pre-exceptional items and excluding IAS 19 pension charges together with other adjustments 
as considered appropriate by the Committee (although practice has been to make limited adjustments);

•  40 per cent based on relative TSR over three financial years compared with the FTSE All Share Retailers Index. 

Threshold vesting will occur for TSR in line with median and maximum vesting will occur for TSR in line with the upper 
quartile of the comparator group consistent with prior awards. FIT independently carries out the relevant TSR growth 
calculation for the Company; and

•  20 per cent based on the Company’s ESG strategy as set out in the table below:

Target
Minimum – 25% vesting

Maximum – 100% vesting

Reduction in Scope  
1 and 2 emissions per  
 square metre of floor space  
tonnes per m2
5%

Scope 3 emissions:  
Target engagement of 
suppliers by emissions 
who will have approved 
science-based targets 
by 2025
35%

Gender Diversity 
Increase in %  
of women in Senior 
Executive team
5%

Employee  
Engagement Score  

% improvement
Maintain

15%

45%

10%

5%

1  Alternative performance measure described and explained in the Glossary on 

page 173

98

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Corporate governance

Financial statements

Additional information

Outstanding awards
The Company did not meet the performance conditions for the 2019 LTIP and the awards lapsed on 5 November 2022. 
The Committee determined that the formulaic out-turn under the LTIP was appropriate and should be applied without 
discretionary adjustment.

Details of the conditional awards (in the form of nil-cost options) to acquire ordinary shares of the Company granted to 
executive directors are as follows:

Number of
shares subject
to awards at
31 August 
2021(a)

Number 
of shares 
subject 
to awards 
granted 
during the 
year

Number of 
dividend 
accrual 
shares 
awarded  
during the 
year

Number 
of shares 
subject 
to awards 
exercised 
during the 
 year

Number 
of shares 
subject 
to awards 
lapsed during 
the year

Number 
of shares 
subject to 
awards at  
31 August 
2022(f)

Share price  
at date  
of grant 
(pence)(i)

Face value of 
award at date 
of grant 
£’000

Exercise period

Carl Cowling
LTIP 2016(b)
LTIP 2017(c)
LTIP 2018(d)
LTIP 2019(e)
DBP 2019(h)
LTIP 2020(g)
LTIP 2021(g)
DBP 2021(h)

Total

Robert Moorhead
LTIP 2016(b)
LTIP 2017(c)
LTIP 2018(d)
LTIP 2019(e)
DBP 2019(h)
LTIP 2020(g)
LTIP 2021(g)
DBP 2021(h)

17,345

5,104

40,515

79,557

2,703

126,257

–

–

–

–

–

–

–

–

122,769

8,132

281

17,626

–

–

–

–

–

–

–

–

–

–

1,351

–

–

–

–

–

40,515

–

1551.00
5,104 2036.67
1832.67

–

720 20.10.19 – 20.10.26

743 26.10.20 – 26.10.27

743

01.11.23 – 01.11.28

–

–

–

–

–

79,557

2210.67

1,759 05.11.24 – 05.11.29

1,352

2258.67

90 24.10.20 – 24.10.29

126,257

122,769

8,132

1459.33

1569.00

1569.00

1,843

1,926

128

19.11.25 – 19.11.30

19.11.26 – 19.11.31

19.11.22 – 19.11.31

271,481

130,901

281

18,977

40,515

343,171

27,973
7,982

63,354

61,701

2,685

93,468

–
–

–

–

–

–

–

–

86,934

5,286

453
–

28,426
–

–

–

–

–

–

–

–

–

1,342

–

–

–

–
–

63,354

–

–

–

–

–

–
7,982

–

61,701

1,343

93,468

86,934

5,286

1551.00
2036.67

1832.67

2210.67

2258.67

1459.33

1569.00

1569.00

1,161 20.10.19 – 20.10.26
1,161 26.10.20 – 26.10.27

1,161

01.11.23 – 01.11.28

1,364 05.11.24 – 05.11.29

90 24.10.20 – 24.10.29

1,364

1,364

83

19.11.25 – 19.11.30

19.11.26 – 19.11.31

19.11.22 – 19.11.31

Total

257,163

92,220

453

29,768

63,354 256,714

a)  The number of shares subject to awards is the maximum (100 per cent) number of shares that could be received by the executive if the performance targets are fully met 
except that, in respect of awards granted from October 2016 onwards, consistent with market practice, any part of the awards which vest will benefit from the accrual of 
dividend roll-up.

b) In respect of the award granted on 20 October 2016 under the LTIP held by Carl Cowling, the remaining 50 per cent of the vested shares became exercisable on the fifth 

anniversary of the date of grant. The value of the 17,626 shares on the date of vesting was £285,870.77 (1621.8698p per ordinary share). In respect of the award granted on 
20 October 2016 under the LTIP held by Robert Moorhead, the remaining 50 per cent of the vested shares became exercisable on the fifth anniversary of the date of grant. 
The value of the 28,426 shares on the date of vesting was £474,443.07 (1669.0462 per ordinary share).

c)  In respect of the awards granted on 26 October 2017 under the LTIP held by Carl Cowling and Robert Moorhead, the vested shares were subject to a two year holding period, 

and became exercisable on 26 October 2022, being the fifth anniversary of the date of grant.

d) The performance conditions for awards granted on 1 November 2018 under the LTIP were:

(i) 40 per cent based on the Company’s TSR performance against the FTSE All Share Retailers Index constituents. Vesting will occur on the following basis: below median – 
Nil; median – 25 per cent; upper quartile – 100 per cent; and on a straight-line basis between 25 per cent and 100 per cent; and 

(ii) 60 per cent based on growth in the adjusted diluted EPS of the Company. Vesting will occur on the following basis: below 5 per cent – Nil; 5 per cent – 25 per cent; 
10 per cent or more – 100 per cent; and on a straight-line basis between 25 per cent and 100 per cent. For these purposes, EPS will be determined by reference to fully 
diluted EPS before exceptional items and will exclude IAS 19 pension charges from the calculation, adjusted as considered appropriate by the Committee to ensure 
consistency. The Company did not meet the performance conditions and the awards lapsed on 1 November 2021.

e)  The performance conditions for awards granted on 5 November 2019 under the LTIP were:

(i) 40 per cent based on the Company’s TSR performance against the FTSE All Share Retailers Index constituents. Vesting will occur on the following basis: below median – 
Nil; median – 25 per cent; upper quartile – 100 per cent; and on a straight-line basis between 25 per cent and 100 per cent; and 

(ii) 60 per cent based on growth in the adjusted diluted EPS of the Company. Vesting will occur on the following basis: below 5 per cent – Nil; 5 per cent – 25 per cent; 
10 per cent or more – 100 per cent; and on a straight-line basis between 25 per cent and 100 per cent. For these purposes, EPS will be determined by reference to fully 
diluted EPS before exceptional items and will exclude IAS 19 pension charges from the calculation, adjusted as considered appropriate by the Committee to ensure 
consistency. The Company did not meet the performance conditions and the awards lapsed on 5 November 2022.

f)  No awards have been granted to directors between 1 September 2022 and 10 November 2022.

g) The awards granted in the financial years ended 31 August 2021 and 31 August 2022 under the LTIP will only vest to the extent that the performance targets as set out on 

pages 98 and 99 are satisfied.

h) The awards granted in the financial years ended 31 August 2020 and 31 August 2022 under the DBP will be released one third on each anniversary of the date of grant. 

Details of the awards are set out on page 98. The awards accrue the benefit of any dividends paid by the Company and are not subject to performance conditions. In respect 
of the award granted on 24 October 2019 held by Carl Cowling, 1,351 shares vested with a total value of £21,911.46 (1621.8698p per ordinary share). In respect of the award 
granted on 24 October 2019 held by Robert Moorhead, 1,342 shares vested with a total value of £22,398.60 (1669.0462 per ordinary share).

i)  The share price used for calculating the awards at the date of grant is the average of the middle market quotations for the Company’s Ordinary Shares as derived from the 

London Stock Exchange Daily Official List for the three business days prior to the date of grant.

j)  None of the Board participate or hold shares in the Company’s Sharesave Scheme.

WH Smith PLC Annual Report and Accounts 2022

99

 
 
 
 
 
Corporate governance

Directors’ remuneration report continued

2.20  WH Smith Employee Benefit Trust
The WH Smith Employee Benefit Trust (the “Trust”) is used to facilitate the acquisition of ordinary shares in the Company 
to satisfy awards granted under the Company’s share plans. The Trust is a discretionary trust, the sole beneficiaries being 
employees (including executive directors) and former employees of the Group and their close relations. The Trustee is 
Computershare Trustees (C.I.) Limited, an independent professional trustee company based in Jersey. The Company intends 
that the ordinary shares in the Trust will be used to satisfy all outstanding awards and options made under the Company’s 
share plans. The Trustee may exercise all rights attached to the shares held in the Trust in accordance with their fiduciary 
duties and the relevant plan rules or other governing documents. The Trustee has agreed to waive its rights to all dividends 
payable on the ordinary shares held in the Trust. 

Following purchases of 480,286 shares in the financial year ended 31 August 2022, the number of WH Smith PLC shares held 
in the Trust at 31 August 2022 was 622,989. The Group’s accounting policy with respect to the Trust is detailed within Note 1 to 
the financial statements (see page 121) and movements are detailed in the Group statement of changes in equity on page 120.

2.21   Dilution limits
Awards under the LTIP are currently satisfied using market purchase shares which may be acquired by the Trust as described 
in the paragraph above. WH Smith’s share plans comply with recommended guidelines on dilution limits, and the Company 
has always operated within these limits.

2.22  Directors’ interests in shares (audited)
The beneficial interests of the directors and their immediate families in the ordinary shares of the Company are set out below:

Ordinary shares

DBP

LTIP

LTIP

Number of shares subject to holding periods

Number of shares subject to 
performance conditions

Kal Atwal

Carl Cowling

Nicky Dulieu

Simon Emeny

Robert Moorhead

Marion Sears(a)

Henry Staunton

Maurice Thompson

31 August 2022 
(or date of 
leaving)

31 August 2021  
(or date of 
appointment)

3,608

33,108

2,500

4,427

197,973

5,000

39,523

3,452

3,608

23,051

–

4,427

197,973

2,500

39,523

3,452

Directors who resigned during the year

Annemarie Durbin(g)

1,952

1,952

a)  Marion Sears was appointed as a non-executive director on 1 February 2022.

31 August 
2022 

–

9,484

–

–

31 August
2021

–

2,703

–

–

31 August 
2022 

–

31 August
2021

–

31 August 
2022 

–

31 August
2021

–

5,104

22,449

328,583

246,329

–

–

–

–

–

–

–

–

6,629

2,685

7,982

35,955

242,103

218,523

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

b) The LTIP amount above is the maximum potential award that may vest subject to the performance conditions described on pages 98 and 99.

c)  The performance conditions for the October 2019 LTIP were not met and the awards lapsed.

d) There has been no further change in the directors’ interests shown above between 1 September 2022 and 10 November 2022.

e)  The middle market price of an ordinary share at the close of business on 31 August 2022 was 1429.50p (31 August 2021: 1632p).

f)  See Table of Outstanding awards on page 99 for details of awards exercised during the financial year ended 31 August 2022.

g) Annemarie Durbin stepped down as a director of the Company on 19 January 2022.

2.23  Voting at the Annual General Meeting
Statement of voting at 2022 AGM
The table below shows the voting outcome at the Annual General Meeting on 19 January 2022 for approval of the Directors’ 
remuneration policy:

Resolution

Votes for

% for

Votes
against

% against

votes cast

Total  

Votes
withheld

Approval of Directors’ remuneration policy

99,470,149

88.36%

13,100,796

11.64% 112,570,945

169,032

100

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Statement of voting at 2022 AGM
The table below shows the voting outcome at the Annual General Meeting on 19 January 2022 for approval of the annual 
Directors’ remuneration report:

Resolution

Votes for

% for

Votes
against

% against

votes cast

Total  

Votes
withheld

Approval of Directors’ remuneration report

52,332,420

54.40%

43,861,419

45.60% 96,193,839

16,546,138

A vote withheld is not a vote in law and is not counted in the calculation of the proportion of votes ‘for’ and ‘against’ 
a resolution.

As explained in the announcement of the voting outcome at the Annual General Meeting on 19 January 2022, the Company 
understands that the primary reason for the significant percentage of votes against the resolution to approve the Directors’ 
remuneration report was the payment of bonuses to the executive directors. The Committee sought the views of the 
Company’s largest shareholders and representatives in respect of the Company’s remuneration practices to ensure that 
shareholder concerns are well understood. The Committee is committed to regular engagement with shareholders and to 
ensuring that executive director remuneration is fair and competitive and supports the long-term success of the Company.

3.    The Directors’ remuneration policy: extract
The Directors’ remuneration policy was approved by shareholders at the Annual General Meeting held on 19 January 2022 
and applies from that date. The Directors’ remuneration policy table is set out below for information only. The full Directors’ 
remuneration policy is set out on pages 61 to 72 of the 2021 Annual report and accounts which is available in the investor 
relations section of the Company’s website at whsmithplc.co.uk/investors.

The following table explains the different elements of remuneration we pay to our executive directors:

Element and purpose

Policy and opportunity

Operation and performance measures

•  Base salary is paid monthly in cash.

•  Base salaries are reviewed typically 
annually with any changes normally 
taking effect from 1 April.

Base salary

This is the basic element of pay 
and reflects the individual’s role 
and position within the Group, 
with some adjustment to reflect 
their capability and contribution. 
Base salary is used to attract and 
retain executive directors who can 
deliver our strategic objectives 
and create shareholder value.

•  While base salaries are reviewed each year, 
the Company’s policy is not automatically 
to award an inflationary increase. 
When reviewing salaries, the Committee 
takes into account a range of factors 
including the Group’s performance, market 
conditions, the prevailing market rates for 
similar positions in comparable companies, 
the responsibilities, individual performance 
and experience of each executive director 
and the level of salary increases awarded to 
employees throughout the Group.

•  Base salaries are benchmarked against both 

FTSE 250 companies and other leading 
retailers. While the Committee applies 
judgement rather than setting salaries by 
reference to a fixed percentile position, its 
general approach is to constrain base salaries 
to a median or lower level.

•  While the Committee’s general approach is 
to keep salaries at or below median, and, in 
the normal course, would not expect salary 
increases to be higher than the average for 
other head office staff, given the need for a 
formal cap, the Committee had limited the 
maximum salary in the previous policy which 
it may award to £680,000 (as increased 
by RPI from January 2019, approximately 
£739,000 at the year-end). No changes to 
this cap are proposed.

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101

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Directors’ remuneration report continued

Element and purpose

Policy and opportunity

Operation and performance measures

Benefits

To provide other benefits valued 
by the recipient which assist 
them in carrying out their duties 
effectively. Competitive benefits 
assist in attracting and retaining 
executive directors.

Pension

To aid retention and remain 
competitive within the 
marketplace. The pension provides 
an income following retirement.

•  Provide market competitive benefits in kind.

•  Benefits received by executive 

•  The Company may periodically amend the 
benefits available to staff. The executive 
directors would normally be eligible to 
receive such amended benefits on similar 
terms to all senior staff.

•  The value of benefits (other than relocation 
costs) paid to an executive director in any 
year will not exceed £80,000. In addition, 
the Committee reserves the right to 
pay relocation costs in any year or any 
ongoing costs incurred as a result of 
such relocation to an executive director if 
considered appropriate to secure the better 
performance by an executive director of their 
duties. In the normal course, such benefits 
would be limited to two years following 
a relocation.

•  Provide an employer-sponsored pension 

plan or equivalent cash allowance. 
Pension contributions (or cash in lieu) for 
new executive directors will be aligned with 
the average rate available to UK-based 
colleagues more generally, approximately 
3 per cent of salary but subject to periodic 
review. The pension contribution for 
Carl Cowling is 12.5 per cent and Robert 
Moorhead is 25 per cent of base salary until 
31 December 2022. It will reduce to align 
with the wider workforce rate, approximately 
3 per cent of salary, from 1 January 2023.

directors comprise a car allowance, 
staff discount, private medical 
insurance and life assurance.

•  While the Committee does not 

consider it to form part of benefits 
in the normal usage of that term, 
it has been advised that corporate 
hospitality (whether paid for by the 
Company or another) and business 
travel for directors may technically 
come within the applicable rules and 
so the Committee expressly reserves 
the right to authorise such activities 
within its agreed policies.

•  All executive directors are eligible to 
participate in the Company’s defined 
contribution pension plan and/or 
receive a salary supplement in lieu 
(which is not taken into account as 
salary for calculation of bonus, LTIP 
or other benefits).

•  Although the mix may change, 

currently up to five per cent of salary 
is paid into a registered pension and 
up to 20 per cent by way of a salary 
supplement. If the individual elects to 
receive the five per cent direct (e.g. 
to avoid breaching HMRC limits), 
employers’ NICs are deducted from 
that element.

102

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Strategic report

Corporate governance

Financial statements

Additional information

Element and purpose

Policy and opportunity

Operation and performance measures

Annual bonus

To motivate employees and 
incentivise delivery of annual 
performance targets.

•  During the policy period the bonus 

•  The performance measures applied 

potential is 160 per cent of base salary with 
target levels at 48 per cent of maximum 
and threshold bonus levels at 16 per cent 
of maximum.

•  Clawback provisions apply to the annual 

bonus plan.

•  Bonuses are paid in cash and shares. 

Any bonus payable over target is deferred 
into shares for a period of up to three years 
under the DBP. The shares are released one 
third on each anniversary of assessment.

may be financial or non-financial and 
corporate, divisional or individual and 
in such proportions as the Committee 
considers appropriate. As set out on 
page 79, currently, under the annual 
bonus plan, participants can earn a 
bonus based on the achievement 
of a financial target and a personal 
rating measured against one or 
more specific (financial and/or non-
financial) objectives. The maximum 
level of bonus paid to a participant 
in the plan is dependent on the 
achievement of both the maximum 
target for the financial target and the 
highest personal performance rating.

•  In exceptional circumstances, up 
to 20 per cent of the maximum 
bonus opportunity may be payable 
independent of the financial out-turn.

•  The appropriateness of performance 
measures is reviewed annually to 
ensure they continue to support the 
Company’s strategy.

•  Once set, performance measures 
and targets will generally remain 
unaltered unless events occur which, 
in the Committee’s opinion, make it 
appropriate to make adjustments 
to ensure they operate as originally 
intended and to take account of 
events which were not foreseen 
when the performance targets were 
originally set.

WH Smith PLC Annual Report and Accounts 2022

103

Corporate governance

Directors’ remuneration report continued

Element and purpose

Policy and opportunity

Operation and performance measures

Long-term incentives

To motivate and incentivise 
delivery of sustained performance 
over the long-term, the Group will 
operate the Long-Term Incentive 
Plan (“LTIP”). Awards delivered 
in shares to provide further 
alignment with shareholders.

•  The normal policy is to award executive 

directors with shares with an initial face value 
of up to 350 per cent of base salary each 
year under the LTIP. In practice, awards of 
335 per cent for the Group Chief Executive 
and 310 per cent for any other executive 
director are made annually.

•  The LTIP will credit participants with the 
benefit of accrual for dividends paid over 
the performance and any holding period.

•  Malus and clawback provisions (in respect 
of both unvested and vested paid awards) 
apply to the LTIP.

•  Awards are subject to a combined vesting 
and holding period of at least five years 
preventing the delivery and sale of shares 
until the end of the holding period.

All-employee share plans

To encourage share ownership 
by employees, thereby allowing 
them to share in the long-term 
success of the Group and align 
their interests with those of 
the shareholders.

•  Executive directors are able to participate 
in all-employee share plans on the same 
terms as other Group employees.

•  The Committee may set such 
performance conditions as it 
considers appropriate (whether 
financial or non-financial and whether 
corporate, divisional or individual) 
over a period of at least three 
financial years.

•  Once set, performance conditions 
and targets will generally remain 
unaltered unless events occur which, 
in the Committee’s opinion, make it 
appropriate to make adjustments to 
the performance conditions, provided 
that any adjusted performance 
condition is, in its opinion, neither 
materially more nor less difficult to 
satisfy than the original condition.

•  Executive directors can earn up 
to 25 per cent of the award for 
threshold performance. 

•  The Company will honour the vesting 
of all outstanding awards granted 
prior to this remuneration policy 
coming into force in accordance 
with the terms of such awards.

•  Sharesave – individuals may save 

up to such limit as permitted by the 
relevant legislation (currently £500 
each month) for a fixed period of 
three years. At the end of the savings 
period, individuals may use their 
savings to buy ordinary shares in the 
Company at a discount of up to 20 
per cent of the market price set at 
the launch of each scheme.

•  In line with the governing legislation, 

no performance conditions are 
attached to options granted under 
the Sharesave Scheme. In addition, 
executive directors may participate 
in other comparable all-employee 
incentives on the same basis as 
other employees.

On behalf of the Board

Marion Sears
Chair of the Remuneration Committee

10 November 2022

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Strategic report

Corporate governance

Financial statements

Additional information

Directors’ report

Directors’ report
The directors present their report and the audited 
consolidated financial statements for the financial year 
ended 31 August 2022. The Company is the ultimate 
parent company of the WHSmith group of companies 
(the “Group”). WH Smith PLC is registered in England 
and Wales (Number 5202036) and domiciled in the 
United Kingdom.

The Company has chosen, in accordance with Section 
414C(11) of the Companies Act 2006, to include certain 
information in the Strategic report that would otherwise 
be required to be disclosed in this Directors’ report, 
as follows:

Information
Likely future developments in the business

Branches outside the UK

Disclosures concerning greenhouse gas 
emissions and energy consumption
Employment of disabled persons

Employee engagement

Engagement with external stakeholders

Page number
19 to 29

24

37 to 56

42

40 to 42

30 to 36

Other information, which forms part of this Directors’ report, 
can be found in the following sections of the Annual report:

Section

Corporate governance report

Directors’ biographies

Statement of directors’ responsibilities

Page number

66 to 82

64 and 65

108

Information on use of financial instruments

151 to 158

This Directors’ report (including information specified 
above as forming part of this report) fulfils the requirements 
of the Corporate governance statement for the purposes 
of DTR 7.2.

The information required by Listing Rule 9.8.4R is disclosed 
on the following pages of this Annual report:

Subject matter

Page number

Allotment of shares for cash 
pursuant to the WH Smith 
employee share incentive plans

104 Directors’ remuneration 
report/Note 22 on page 159 
of the financial statements

Arrangement under which 
the WH Smith Employee 
Benefit Trust has waived or 
agreed to waive dividends/
future dividends

100 Directors’ 
remuneration report

1  Alternative performance measure described and explained in the Glossary on 

page 173

Dividends
The Headline Group profit before tax and non-underlying 
items1 for the financial year ended 31 August 2022 was 
£73m (2021: Headline loss before tax and non-underlying 
items1 of £55m). The directors recommend the payment of 
a final dividend for the financial year ended 31 August 2022 
of 9.1p per ordinary share on 26 January 2023 to members 
on the Register at the close of business on 6 January 2023. 
The total dividend for the financial year ended 31 August 
2022 is 9.1p per ordinary share as no interim dividend was 
declared at the half-year (2021: nil).

Share capital
WH Smith PLC is a public company limited by shares. 
The issued share capital of the Company, together with 
details of shares issued during the year, is shown in Note 
22 to the financial statements on page 159.

The issued share capital of the Company as at 31 August 
2022 was 130,910,434 ordinary shares of 226⁄67p each. 
These shares are listed on the London Stock Exchange and 
can be held in certificated or uncertificated form.

The Company is not aware of any agreements between 
shareholders that may result in restrictions on the transfer 
of securities and voting rights.

There are no restrictions on the transfer of ordinary shares 
in the Company other than certain restrictions imposed 
by laws and regulations (such as insider trading laws and 
market requirements relating to closed periods), including 
the requirements of the UK Market Abuse Regulation 
and the Listing Rules, and also the Company’s Share 
Dealing Code whereby directors and certain employees 
of the Company require Board approval to deal in the 
Company’s securities.

The rights and obligations attaching to the Company’s 
ordinary shares, in addition to those conferred on their 
holders by law, are set out in the Company’s Articles of 
Association, a copy of which can be obtained from the 
Company’s website whsmithplc.co.uk. The holders of 
ordinary shares are entitled to receive the Company’s report 
and accounts, to attend and speak at general meetings of 
the Company, to appoint proxies and to exercise voting 
rights, and to receive a dividend, if declared, subject to the 
deduction of any sums due from the holder of ordinary 
shares to the Company on account of calls or otherwise. 
Changes to the Company’s Articles of Association must 
be approved by special resolution of the Company.

The Trustee of the WH Smith Employee Benefit Trust 
holds ordinary shares in the Company on behalf of the 
beneficiaries of the Trust, who are the employees and former 
employees of the Group. If any offer is made to the holders 
of ordinary shares to acquire their shares, the Trustee will 
not be obliged to accept or reject the offer in respect of any 
shares which are at that time subject to subsisting options, 
but will have regard to the interests of the option holders 
and can consult them to obtain their views on the offer, and 
subject to the foregoing, the Trustee will take the action with 
respect to the offer it thinks fair.

WH Smith PLC Annual Report and Accounts 2022

105

Corporate governance

Directors’ report continued

Purchase of own shares
At the 2022 AGM, authority was given for the Company to 
purchase, in the market, up to 13,090,880 ordinary shares 
of 226⁄67p each, renewing the authority granted at the 2021 
AGM. The Company did not purchase any of its own shares 
during the financial year. The Company intends to renew 
the authority to purchase its own shares at the forthcoming 
AGM as the directors believe that having the flexibility to 
buy back shares is in the best interests of the Company. 
The directors do not currently envisage utilising this 
authority in the financial year ending 31 August 2023.

Issue of new ordinary shares 
During the financial year ended 31 August 2022, 1,633 
ordinary shares of the Company were issued under the 
Sharesave Scheme at prices between 1400p and 1609.60p. 
The Articles of Association of the Company provide that the 
Board may, subject to the prior approval of the members 
of the Company, be granted authority to exercise all the 
powers of the Company to allot shares or grant rights to 
subscribe for or convert any security into shares, including 
new ordinary shares.

Significant agreements/financing 
agreements – change of control
A change of control of the Company following a takeover 
bid may cause a number of agreements to which the 
Company or its trading subsidiaries is party, such as 
commercial trading contracts, banking arrangements, 
property leases, licence and concession agreements, to 
take effect, alter or terminate. In addition, the service 
agreements of some senior executives and employee share 
plans would be similarly affected on a change of control, 
including, in the case of some employees, in relation to 
compensation for loss of office.

The Company has an unsecured £250m multi-currency 
revolving credit facility with Barclays Bank PLC, HSBC Bank 
PLC, J.P. Morgan Securities, Santander UK PLC and BNP 
Paribas for general corporate and working capital purposes. 
The Company also has an unsecured £133m term loan with 
Barclays Bank PLC, HSBC Bank PLC, Santander UK PLC and 
BNP Paribas. If there is a change of control of the Company, 
and agreeable terms cannot be negotiated between the 
parties, any lender may cancel the commitment under the 
loan agreements and all outstanding amounts for that lender, 
together with accrued interest, shall be immediately payable.

The Company has a £327m convertible bond. The Bond 
holders have the right to early redemption in the event of 
a change of control of the Company.

106

WH Smith PLC Annual Report and Accounts 2022

Directors’ conflicts
The Company’s Articles of Association permit the Board 
to consider and, if it sees fit, to authorise situations where 
a director has an interest that conflicts, or may possibly 
conflict, with the interests of the Company (“Situational 
Conflicts”). The Board has a formal system in place for 
directors to declare Situational Conflicts to be considered for 
authorisation by those directors who have no interest in the 
matter being considered. In deciding whether to authorise 
a Situational Conflict, the non-conflicted directors must act 
in the way they consider, in good faith, would be most likely 
to promote the success of the Company, and they may 
impose limits or conditions when giving the authorisation, 
or subsequently, if they think this is appropriate. 
Any Situational Conflicts considered by the Board, and any 
authorisations given, are recorded in the Board minutes 
and in a register of conflicts which is reviewed regularly 
by the Board.

Directors’ indemnities
The Company maintained directors’ and officers’ liability 
insurance in the financial year ended 31 August 2022 and up 
to the date of this report which gives appropriate cover for 
any legal action brought against its directors. The Company 
has provided and continues to provide an indemnity for 
its directors, which is a qualifying third party indemnity 
provision for the purposes of Section 234 of the Companies 
Act 2006.

Company’s shareholders
Information provided to the Company pursuant to the 
Financial Conduct Authority’s (FCA) Disclosure Guidance 
and Transparency Rules (DTRs) is published on a Regulatory 
Information Service and on the Company’s website. As at 
31 August 2022, the following information had been received, 
in accordance with DTR5, from holders of notifiable interests 
in the Company’s issued share capital. It should be noted 
that these holdings may have changed since notified to 
the Company.

Holder
Causeway Capital 
Management LLC
BlackRock Inc.

M&G PLC

The Capital Group 
Companies Inc.
Marathon Asset 
Management LLP
Royal London Asset 
Management Ltd

Number
10,635,624

% as at date 
of notification
8.12

Nature 
of holding
Direct

9,473,306

7,971,971

6,564,720

7.21

6.92

5.01

Indirect

Indirect

Indirect

6,539,399

4.99

Indirect

6,539,691

4.99

Direct

The Company received no other notifications in the period 
between 31 August 2022 and the date of this report.

Strategic report

Corporate governance

Financial statements

Additional information

Disclosure of information to the auditors
Having made the requisite enquiries, as far as each of the 
directors is aware, there is no relevant audit information 
(as defined in Section 418 of the Companies Act 2006) 
of which the Company’s auditors are unaware, and each 
of the directors has taken all steps he or she should have 
taken as a director in order to make himself or herself aware 
of any relevant audit information and to establish that the 
Company’s auditors are aware of that information.

Annual General Meeting
The AGM of the Company will be held at the offices of 
Herbert Smith Freehills LLP, Exchange House, Primrose 
Street, London EC2A 2EG on 18 January 2023 at 11.30am. 
The Notice of Annual General Meeting is given, together 
with explanatory notes, in the booklet which accompanies 
this report.

This report was approved by the Board on 10 November 2022.

By order of the Board

Ian Houghton
Company Secretary

10 November 2022

Political donations
It is the Company’s policy not to make political donations 
and no political donations, contributions or political 
expenditure were made in the year (2021: £nil).

Going concern
The Group’s business activities, together with the factors 
that are likely to affect its future developments, performance 
and position, are set out in the Strategic report on pages 
2 to 63. The Financial review on pages 26 to 29 of the 
Strategic report also describes the Group’s financial position, 
cash flows and borrowing facilities, further information 
on which is detailed in Notes 18 to 21 of the financial 
statements on pages 153 to 158. As at 31 August 2022, the 
Group is in a net current liability position. In addition, Note 
21 of the financial statements on page 155 includes the 
Group’s objectives, policies and processes for managing 
its capital; its financial risk management objectives; details 
of its financial instruments and hedging activities; and its 
exposures to credit risk and liquidity risk. The Strategic 
report on pages 57 to 63 also highlights the principal risks 
and uncertainties facing the Group.

The directors are required to assess whether the Group 
can continue to operate for a minimum of 12 months from 
the date of approval of these financial statements, and 
to prepare the financial statements on a going concern 
basis. The directors consider that the Group Company 
has adequate resources to remain in operation for the 
foreseeable future and have therefore continued to 
adopt the going concern basis in preparing the financial 
statements. The basis of preparation of the financial 
statements and a more detailed explanation of the work 
undertaken in respect of going concern are set out in 
Note 1 of the financial statements on page 121.

The longer-term viability statement is in the Strategic report 
on page 62.

Independent auditors
PwC has expressed its willingness to continue in office as 
auditors of the Company. A resolution to re-appoint PwC 
as auditors to the Company and a resolution to authorise 
the Audit Committee to determine its remuneration will be 
proposed at the AGM.

WH Smith PLC Annual Report and Accounts 2022

107

Financial statements

Statement of directors’ responsibilities  
in respect of the financial statements

Directors’ confirmations
Each of the directors, whose names and functions are listed 
in the Directors’ biographies confirms that, to the best of 
their knowledge:

•  the Group financial statements, which have been prepared 
in accordance with UK-adopted international accounting 
standards give a true and fair view of the assets, liabilities, 
financial position and profit of the Group;

•  the Company financial statements, which have been 

prepared in accordance with United Kingdom Accounting 
Standards comprising FRS 101, give a true and fair view of 
the assets, liabilities, financial position of the Company; and

•  the Strategic report includes a fair review of the 

development and performance of the business and the 
position of the Group and Company, together with a 
description of the principal risks and uncertainties that 
it faces. 

Carl Cowling
Group Chief Executive

Robert Moorhead
Chief Financial Officer and Chief Operating Officer

10 November 2022

The directors are responsible for preparing the Annual report 
and the financial statements in accordance with applicable 
law and regulation.

Company law requires the directors to prepare financial 
statements for each financial year. Under that law the 
directors have prepared the Group financial statements 
in accordance with UK-adopted international accounting 
standards and the Company financial statements in 
accordance with United Kingdom Generally Accepted 
Accounting Practice (United Kingdom Accounting 
Standards, comprising FRS 101 “Reduced Disclosure 
Framework”, and applicable law).

Under company law the directors must not approve the 
financial statements unless they are satisfied that they give 
a true and fair view of the state of affairs of the Group and 
Company and of the profit or loss of the Group for that 
period. In preparing the financial statements, the directors 
are required to:

•  select suitable accounting policies and then apply 

them consistently;

•  state whether applicable UK-adopted international 

accounting standards have been followed for the Group 
financial statements and United Kingdom Accounting 
Standards, comprising FRS 101 have been followed 
for the Company financial statements, subject to any 
material departures disclosed and explained in the 
financial statements;

•  make judgements and accounting estimates that are 

reasonable and prudent; and

•  prepare the financial statements on the going concern 

basis unless it is inappropriate to presume that the Group 
and Company will continue in business.

The directors are also responsible for safeguarding the 
assets of the Group and Company and hence for taking 
reasonable steps for the prevention and detection of fraud 
and other irregularities.

The directors are responsible for keeping adequate 
accounting records that are sufficient to show and explain 
the Group’s and Company’s transactions and disclose with 
reasonable accuracy at any time the financial position of the 
Group and Company and enable them to ensure that the 
financial statements and the Directors’ remuneration report 
comply with the Companies Act 2006. 

The directors are responsible for the maintenance and integrity 
of the Company’s website. Legislation in the United Kingdom 
governing the preparation and dissemination of financial 
statements may differ from legislation in other jurisdictions.

108

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Independent auditors’ report to the members  
of WH Smith PLC

Report on the audit of the 
financial statements 
Opinion
In our opinion:

•  WH Smith PLC’s Group financial statements and Company 
financial statements (the “financial statements”) give a 
true and fair view of the state of the Group’s and of the 
Company’s affairs as at 31 August 2022 and of the Group’s 
profit and the Group’s cash flows for the year then ended;

•  the Group financial statements have been properly 

prepared in accordance with UK-adopted international 
accounting standards;

•  the Company financial statements have been properly 

prepared in accordance with United Kingdom Generally 
Accepted Accounting Practice (United Kingdom 
Accounting Standards, comprising FRS 101 “Reduced 
Disclosure Framework”, and applicable law); and

•  the financial statements have been prepared in accordance 

with the requirements of the Companies Act 2006.

We have audited the financial statements, included within 
the Annual Report, which comprise: the Group and 
Company balance sheets as at 31 August 2022; the Group 
income statement and Group statement of comprehensive 
income; the Group cash flow statement, and the Group and 
Company statements of changes in equity for the year then 
ended; and the notes to the financial statements, which 
include a description of the significant accounting policies.

Our opinion is consistent with our reporting to the 
Audit Committee.

Basis for opinion
We conducted our audit in accordance with International 
Standards on Auditing (UK) (“ISAs (UK)”) and applicable 
law. Our responsibilities under ISAs (UK) are further 
described in the Auditors’ responsibilities for the audit of 
the financial statements section of our report. We believe 
that the audit evidence we have obtained is sufficient and 
appropriate to provide a basis for our opinion.

Independence
We remained independent of the Group in accordance 
with the ethical requirements that are relevant to our audit 
of the financial statements in the UK, which includes the 
FRC’s Ethical Standard, as applicable to listed public interest 
entities, and we have fulfilled our other ethical responsibilities 
in accordance with these requirements.

To the best of our knowledge and belief, we declare that 
non-audit services prohibited by the FRC’s Ethical Standard 
were not provided.

Other than those disclosed in Note 3, we have provided 
no non-audit services to the company or its controlled 
undertakings in the period under audit.

Our audit approach
Context
During 2022, the Group continued its recovery from the 
Covid-19 pandemic and continued its expansion in the travel 
sector with the opening of a number of InMotion stores in 
the UK and further store openings in the USA. 2022 saw a 
return to profitability after the impact of the pandemic in 
2020 and 2021. In planning our work, we were mindful of the 
increased focus on the impacts of climate change risk on 
the companies and their financial reporting. As part of our 
audit we made enquiries of management to understand the 
process adopted to assess the extent of the potential impact 
of climate change on the Group’s financial statements. 
The Directors consider that the impact of climate change 
does not give rise to a material financial statement impact. 
We used our knowledge of the Group to evaluate the 
Directors’ assessment. We particularly considered how 
climate change risks could impact the assumptions made 
in the forecasts prepared by management and used in 
their impairment and going concern assessments. We also 
considered the consistency of the disclosures in relation 
to climate change made in the other information within 
the Annual Report with the financial statements and our 
knowledge from our audit.

Our audit approach
Overview
Audit scope
•  For the purposes of scoping the Group audit we have 
assessed the seven components of the business; High 
Street, Travel UK, InMotion, MRG, Rest of World, Company 
and Central.

•  For the purposes of the Group audit, we performed a 

full scope audit on the High Street, Travel UK, MRG and 
InMotion components, whilst Rest of World, Central and 
Company components based on their value relative to the 
rest of the Group.

•  The audits of the InMotion and MRG components were 

performed by PwC Las Vegas.

•  Our audit scoping gave us coverage of approximately 97% 
of absolute Group profit before tax, with approximately 
97% coverage of revenue.

•  We performed a full scope audit for the Company.

Key audit matters
•  Impairment of store property, plant & equipment and 
right-of-use (Group) and impairment of investments 
(Company).

•  Inventory valuation (Group)

•  Pension buy-in disclosure and liability valuation (Group)

WH Smith PLC Annual Report and Accounts 2022

109

Financial statements

Independent auditors’ report to the members  
of WH Smith PLC continued

Materiality
•  Overall Group materiality: £7,000,000 (2021: £5,700,000) 
based on professional judgement of considering a number 
of potential benchmarks (specifically revenue and certain 
profit based benchmarks, both for the current year and 
over a number of years), given that using 5% of a three 
year average of profit before tax and exceptional items 
(used in the prior year) would have resulted in a lower level 
of materiality in 2022 than in 2021 despite the fact that the 
Group’s profit before tax has increased year-on-year.

and include the most significant assessed risks of material 
misstatement (whether or not due to fraud) identified by 
the auditors, including those which had the greatest effect 
on: the overall audit strategy; the allocation of resources 
in the audit; and directing the efforts of the engagement 
team. These matters, and any comments we make on the 
results of our procedures thereon, were addressed in the 
context of our audit of the financial statements as a whole, 
and in forming our opinion thereon, and we do not provide 
a separate opinion on these matters.

•  Overall company materiality: £8,400,000 

(2021: £8,400,000) based on 1% of total assets.

•  Performance materiality: £5,250,000 (2021: £4,300,000) 
(Group) and £6,300,000 (2021: £6,300,000) (company).

The scope of our audit
As part of designing our audit, we determined materiality 
and assessed the risks of material misstatement in the 
financial statements.

Key audit matters
Key audit matters are those matters that, in the auditors’ 
professional judgement, were of most significance in the 
audit of the financial statements of the current period 

This is not a complete list of all risks identified by our audit.

The pension buy-in accounting is a new key audit matter this 
year. The Convertible bond and refinancing was a one off 
transaction in the prior year. One off transactions and equal 
prominence of Alternative Performance Measures ‘APMs’ 
and Going concern, which were key audit matters last year, 
are no longer included because of the reduced number 
of non-underlying items, lack of new APMs and improved 
performance of the Group meaning that these items had a 
lower impact on audit effort this financial year. Otherwise, 
the key audit matters below are consistent with last year.

Key audit matter

How our audit addressed the key audit matter

Impairment of store property, plant & equipment 
and right-of-use (Group) and impairment of 
investments (Company)
Refer to Note 1 (a), Basis of preparation, Non-underlying 
items and 1(q) Critical accounting judgements and key 
sources of estimation uncertainty and Notes 11 and 12 
(Property, plant & equipment and Right-of-use assets). 
The Group has a material operational retail asset base which 
may be vulnerable to impairment in the event of trading 
performance being below expectations. For the purposes 
of impairment testing, each retail store is considered to be a 
separate cash generating unit (CGU). A review of impairment 
triggers was performed at the operating segment level.
This identified the need for a full impairment assessment 
for High Street stores. Management performed a store level 
value-in-use-model which resulted in the recognition of an 
impairment charge. In Travel UK, North America and Rest 
of World, impairment triggers were not identified at the 
operating segment level. However, a store level impairment 
trigger review identified outlying stores which resulted 
in an impairment charge in Rest of World, Travel UK and 
North America. We focused on this area because of the 
inherent judgement and estimation uncertainty involved in 
determining key assumptions such as the future sales profile 
and discount rates, and the magnitude of the assets under 
consideration. Recoverability of investments in subsidiary 
undertakings (Company). Refer to note 3 in the Company 
financial statements. The parent company had £835m of 
investments in subsidiary undertakings. There is a risk that 
the performance of the subsidiary undertakings is not 
sufficient to support their carrying value and the assets 
may be impaired.

We obtained management’s impairment trigger assessment, 
both at the operational format and store level, and 
considered the conclusions reached to be appropriate. 
We obtained an understanding of how management had 
developed its forecast for the future trading for those stores 
where an impairment trigger had been identified, including 
obtaining a detailed understanding of the key assumptions 
made in developing these forecasts. We satisfied ourselves 
that the forecasts were reasonable and had been prepared 
with appropriate Board involvement. In forming this 
conclusion, we benchmarked projections to credible third 
parties where available. With the assistance of our valuation 
experts we tested the impairment models for the High 
Street stores, including challenging management forecasts 
at a store level, as well considering other assumptions 
such as the sales profile and discount rate, and found 
that these assumptions were reasonable. We assessed 
the mathematical accuracy and integrity of the models 
and determined that the impairment charge had been 
appropriately calculated. Given the estimation uncertainty 
inherent in the impairment process, we re-performed 
the sensitivity analysis. We satisfied ourselves that any 
reasonable possible change that results in a material 
adjustment to the impairment charge had been considered. 
We considered the disclosure of the non-underlying 
impairment charge and were satisfied that this is in line 
with management’s policy. We evaluated management’s 
assessment of impairment indicators and considered 
the consistency with other audit procedures performed. 
We evaluated management’s assessment of impairment 
indicators for the investment in subsidiary undertaking and 
considered the consistency with other audit procedures 
performed. We found that management’s view that there 
were no impairment indicators was appropriate.

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Additional information

Key audit matter

How our audit addressed the key audit matter

We gained an understanding of each provision category 
and analysed the movement between current year and prior 
year. We developed an independent expectation of the 
provision required using a combination of ageing analysis 
and historic inventory data. We performed testing over 
the ageing data to ensure its accuracy. For the consumer 
electronics inventory, we developed an independent 
expectation using comparable external stock turn data. 
The provisions are consistent with the Group’s accounting 
policy and also reflect changes in the ageing profile. 
We satisfied ourselves that the inventory provisions were 
materially accurate. Given the estimates involved we 
reviewed a sensitivity analysis to satisfy ourselves that a 
reasonable possible change would not result in a material 
adjustment to the carrying value of the inventory.

For the accounting treatment of the buy-in, we engaged 
our actuarial experts to review the buy-in contract and are 
comfortable that the contract does not obligate the Group 
to convert the buy-in contract to a buy-out at a future date 
and that the buy-in asset is equal to the scheme liability. 
Our experts also reviewed the accounting entries posted 
as part of the buy-in to ensure that these are appropriate 
and in line with expectations for the asset losses, which 
in accordance with IAS19 have been recognised in other 
comprehensive income. We reviewed the pension liability 
assumptions, including discount rates, inflation and mortality 
rates. We compared the discount and inflation rates used to 
our internally developed benchmark ranges, finding them to 
be within an acceptable range. Other assumptions were also 
assessed and considered to be reasonable. Based on the 
procedures performed, we noted no material issues arising 
from our work.

Inventory valuation (Group)
Refer to Note 1 (h) Inventories and Note 1 (q) Critical 
accounting judgements and key sources of estimate 
uncertainty. Inventory consists of a number of product 
categories including books, news and magazines, impulse, 
stationery, travel essentials and consumer electronics. A large 
proportion of inventory is supplied through sale or return 
arrangements, including the majority of books, newspapers 
and magazines and therefore the valuation of these items 
are considered to be lower risk. However, a number of 
inventory lines are perishable or not on a sale or return basis, 
and items such as books, fashion, journey solutions and 
consumer electronics are at a greater risk of obsolescence. 
The Group’s inventory provision is primarily based on ageing 
profile, obsolescence risk and forecast sales performance. 
The assumptions in the calculation are consistent with the 
prior year. Judgement is required to estimate future sales 
to clear this inventory and with respect to alternative exit 
routes for inventory which attract different provisioning rates. 
We focused on the valuation of the inventory provisions 
due to the size of the balance and the estimates involved in 
determining the future sales forecasts and the complexity of 
the calculation.

Pension buy-in disclosure and liability 
valuation (Group)
Refer to Note 5 to the financial statements. During the year 
the WHSmith Pension Trust Final Salary Section scheme (the 
Trust) was subject to a pension buy-in; whereby the liabilities 
of the scheme are now covered by a bulk annuity insurance 
policy insuring all liabilities to pay all future defined benefit 
pensions to the Trust’s 12,950 members and any eligible 
dependants. The bulk annuity policy matches the Trust’s 
cash flow benefit obligations to its members, removing 
longevity and other demographic risks as well as investment, 
interest rate and inflation risks. The value of this policy, which 
sits within plan assets, has been set as equal to the liability 
of the membership which it covers. The bulk annuity policy 
and the remaining scheme assets have been restricted to the 
present value of the defined benefit obligation, as the Group 
does not recognise a surplus under IFRIC 14. The value of the 
assets which were used to purchase the policy were higher 
than the buy-in asset value, with the resulting asset loss 
being taken to other comprehensive income alongside actual 
asset losses experienced as a result of market movements. 
We focused on this area due to it being a one off transaction 
related to material balances and the judgement in respect 
the treatment of the asset losses recorded through other 
comprehensive income. The valuation of the schemes’ 
liabilities requires judgement and technical expertise in 
choosing appropriate assumptions. The Group uses third 
party actuaries to calculate the schemes’ liabilities.

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111

Financial statements

Independent auditors’ report to the members  
of WH Smith PLC continued

How we tailored the audit scope
We tailored the scope of our audit to ensure that we 
performed enough work to be able to give an opinion on 
the financial statements as a whole, taking into account the 
structure of the Group and the company, the accounting 
processes and controls, and the industry in which 
they operate.

For the purposes of scoping the Group audit we have 
assessed the seven components of the business; High 
Street, Travel UK, InMotion, MRG, Rest of World, Central and 
Company. There are four significant components. High Street 
and Travel UK were audited by the UK Group team, and 
InMotion and MRG were audited by PwC Las Vegas as 
component auditors operating under our instruction. 
Audit work was performed over the consolidation process, 
tax, impairment, pensions and going concern at a UK Group 
level. Where the work was performed by the component 
auditor, we determined the level of involvement we needed 
to have in their audit work to be able to conclude whether 
sufficient audit evidence had been obtained as a basis for 
our opinion on the Group financial statements as a whole. 
We held detailed discussions with the InMotion and MRG 
component audit team, including performing a pre-year 

end site visit, remote review of the work performed, update 
calls on the progress of their fieldwork and by attending 
the clearance meetings with management via video call. 
The components where we performed audit work accounted 
for approximately 97% of absolute Group loss before tax 
and approximately 92% of revenue. We performed audit 
procedures over specific financial statement line items within 
Rest of World, Central and Company components based on 
their value relative to the rest of the Group. A full scope audit 
was performed over the Company financial statements.

Materiality
The scope of our audit was influenced by our application 
of materiality. We set certain quantitative thresholds for 
materiality. These, together with qualitative considerations, 
helped us to determine the scope of our audit and the 
nature, timing and extent of our audit procedures on the 
individual financial statement line items and disclosures and 
in evaluating the effect of misstatements, both individually 
and in aggregate on the financial statements as a whole.

Based on our professional judgement, we determined 
materiality for the financial statements as a whole as follows:

Overall  
materiality
How we  
determined it

Rationale for 
benchmark 
applied

Financial statements – Group

£7,000,000 (2021: £5,700,000).

Financial statements – Company

£8,400,000 (2021: £8,400,000).

professional judgement of considering a number of 
potential benchmarks (specifically revenue and certain 
profit based benchmarks, both for the current year 
and over a number of years), given that using 5% of a 
three year average of profit before tax and exceptional 
items (used in the prior year) would have resulted in a 
lower level of materiality in 2022 than in 2021 despite 
the fact that the Group's profit before tax has increased 
year-on-year
As noted above, we considered a range of benchmarks 
for determining materiality. We selected a level of 
materiality that was within the range of outcomes 
suggested by these benchmarks and reflected an 
appropriate increase on the prior year materiality level 
given the improved performance of the Group in the 
current year. The materiality selected is equivalent to 
approximately 8% of current year profit before tax 
(2020: approximately 5% of a three-year average of 
profit before tax and non-underlying items).

1% of total assets

As the parent entity, WH Smith PLC is a holding 
Company for the Group and therefore the materiality 
benchmark has been determined to be based 
on total assets which is a generally accepted 
auditing benchmark.

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Additional information

For each component in the scope of our Group audit, 
we allocated a materiality that is less than our overall 
Group materiality. The range of materiality allocated 
across components was £4.0 million and £6.0 million. 
Certain components were audited to a local statutory 
audit materiality that was also less than our overall 
Group materiality.

We use performance materiality to reduce to an 
appropriately low level the probability that the aggregate 
of uncorrected and undetected misstatements exceeds 
overall materiality. Specifically, we use performance 
materiality in determining the scope of our audit and the 
nature and extent of our testing of account balances, 
classes of transactions and disclosures, for example in 
determining sample sizes. Our performance materiality 
was 75% (2021: 75%) of overall materiality, amounting to 
£5,250,000 (2021: £4,300,000) for the Group financial 
statements and £6,300,000 (2021: £6,300,000) for the 
Company financial statements.

In determining the performance materiality, we considered 
a number of factors – the history of misstatements, risk 
assessment and aggregation risk and the effectiveness of 
controls – and concluded that an amount at the upper end 
of our normal range was appropriate.

We agreed with the Audit Committee that we would report 
to them misstatements identified during our audit above 
£350,000 (Group audit) (2021: £305,000) and £420,000 
(Company audit) (2021: £420,000) as well as misstatements 
below those amounts that, in our view, warranted reporting 
for qualitative reasons.

Conclusions relating to going concern
Our evaluation of the directors’ assessment of the Group’s 
and the Company’s ability to continue to adopt the going 
concern basis of accounting included:

•  critically assessed the assumptions within the 

models including; assessing the historical accuracy of 
management’s forecasts and obtained corroborating 
evidence for the assumptions used including forecast air 
passenger numbers;

•  obtained and reviewed the Group’s financing agreements;

•  considered the assumptions made regarding the extent 
of an economic downturn in the severe but plausible 
downside case to historical actuals and external sources;

•  performed independent sensitivity analyses to the severe 
but plausible case to assess the impact on liquidity and 
covenant headroom; and

•  confirmed that consistent approaches to going concern, 
viability, impairment and other key areas of estimation 
assumptions have been used.

Based on the work we have performed, we have not 
identified any material uncertainties relating to events 
or conditions that, individually or collectively, may cast 
significant doubt on the Group’s and the Company’s ability 
to continue as a going concern for a period of at least twelve 
months from when the financial statements are authorised 
for issue.

In auditing the financial statements, we have concluded that 
the directors’ use of the going concern basis of accounting in 
the preparation of the financial statements is appropriate.

However, because not all future events or conditions can 
be predicted, this conclusion is not a guarantee as to 
the Group’s and the Company’s ability to continue as a 
going concern.

In relation to the directors’ reporting on how they have 
applied the UK Corporate Governance Code, we have 
nothing material to add or draw attention to in relation to 
the directors’ statement in the financial statements about 
whether the directors considered it appropriate to adopt 
the going concern basis of accounting.

Our responsibilities and the responsibilities of the directors 
with respect to going concern are described in the relevant 
sections of this report.

Reporting on other information 
The other information comprises all of the information in the 
Annual Report other than the financial statements and our 
auditors’ report thereon. The directors are responsible for 
the other information, which includes reporting based on the 
Task Force on Climate-related Financial Disclosures (TCFD) 
recommendations. Our opinion on the financial statements 
does not cover the other information and, accordingly, we 
do not express an audit opinion or, except to the extent 
otherwise explicitly stated in this report, any form of 
assurance thereon.

In connection with our audit of the financial statements, 
our responsibility is to read the other information and, 
in doing so, consider whether the other information is 
materially inconsistent with the financial statements or our 
knowledge obtained in the audit, or otherwise appears to 
be materially misstated. If we identify an apparent material 
inconsistency or material misstatement, we are required to 
perform procedures to conclude whether there is a material 
misstatement of the financial statements or a material 
misstatement of the other information. If, based on the work 
we have performed, we conclude that there is a material 
misstatement of this other information, we are required 
to report that fact. We have nothing to report based on 
these responsibilities.

With respect to the Strategic report and Directors’ report, 
we also considered whether the disclosures required by the 
UK Companies Act 2006 have been included.

WH Smith PLC Annual Report and Accounts 2022

113

Financial statements

Independent auditors’ report to the members  
of WH Smith PLC continued

Based on our work undertaken in the course of the audit, 
the Companies Act 2006 requires us also to report certain 
opinions and matters as described below.

Strategic report and Directors’ report
In our opinion, based on the work undertaken in the course 
of the audit, the information given in the Strategic report 
and Directors’ report for the year ended 31 August 2022 
is consistent with the financial statements and has been 
prepared in accordance with applicable legal requirements.

In light of the knowledge and understanding of the Group 
and Company and their environment obtained in the course 
of the audit, we did not identify any material misstatements 
in the Strategic report and Directors’ report.

Directors’ Remuneration
In our opinion, the part of the Directors’ remuneration report 
to be audited has been properly prepared in accordance 
with the Companies Act 2006.

Corporate governance statement
The Listing Rules require us to review the directors’ 
statements in relation to going concern, longer-term viability 
and that part of the corporate governance statement 
relating to the Company’s compliance with the provisions of 
the UK Corporate Governance Code specified for our review. 
Our additional responsibilities with respect to the corporate 
governance statement as other information are described in 
the Reporting on other information section of this report.

Based on the work undertaken as part of our audit, we 
have concluded that each of the following elements of the 
corporate governance statement is materially consistent with 
the financial statements and our knowledge obtained during 
the audit, and we have nothing material to add or draw 
attention to in relation to:

•  The directors’ confirmation that they have carried out a 
robust assessment of the emerging and principal risks;

•  The disclosures in the Annual Report that describe those 
principal risks, what procedures are in place to identify 
emerging risks and an explanation of how these are being 
managed or mitigated;

•  The directors’ statement in the financial statements about 
whether they considered it appropriate to adopt the going 
concern basis of accounting in preparing them, and their 
identification of any material uncertainties to the group’s 
and company’s ability to continue to do so over a period 
of at least twelve months from the date of approval of the 
financial statements;

•  The directors’ explanation as to their assessment of 

the Group’s and Company’s prospects, the period this 
assessment covers and why the period is appropriate; and

•  The directors’ statement as to whether they have a 

reasonable expectation that the Company will be able 
to continue in operation and meet its liabilities as they 
fall due over the period of its assessment, including any 
related disclosures drawing attention to any necessary 
qualifications or assumptions.

Our review of the directors’ statement regarding the 
longer-term viability of the Group was substantially less in 
scope than an audit and only consisted of making inquiries 
and considering the directors’ process supporting their 
statement; checking that the statement is in alignment with 
the relevant provisions of the UK Corporate Governance 
Code; and considering whether the statement is consistent 
with the financial statements and our knowledge and 
understanding of the Group and Company and their 
environment obtained in the course of the audit.

In addition, based on the work undertaken as part of 
our audit, we have concluded that each of the following 
elements of the corporate governance statement is 
materially consistent with the financial statements and our 
knowledge obtained during the audit:

•  The directors’ statement that they consider the 

Annual Report, taken as a whole, is fair, balanced and 
understandable, and provides the information necessary 
for the members to assess the Group’s and Company’s 
position, performance, business model and strategy;

•  The section of the Annual Report that describes the review 
of effectiveness of risk management and internal control 
systems; and

•  The section of the Annual Report describing the work of 

the Audit Committee.

We have nothing to report in respect of our responsibility 
to report when the directors’ statement relating to the 
Company’s compliance with the Code does not properly 
disclose a departure from a relevant provision of the Code 
specified under the Listing Rules for review by the auditors.

Responsibilities for the financial statements 
and the audit
Responsibilities of the directors for the 
financial statements
As explained more fully in the Statement of directors’ 
responsibilities, the directors are responsible for the 
preparation of the financial statements in accordance with 
the applicable framework and for being satisfied that they 
give a true and fair view. The directors are also responsible 
for such internal control as they determine is necessary to 
enable the preparation of financial statements that are free 
from material misstatement, whether due to fraud or error.

In preparing the financial statements, the directors are 
responsible for assessing the Group’s and the Company’s 
ability to continue as a going concern, disclosing, as 
applicable, matters related to going concern and using the 
going concern basis of accounting unless the directors either 
intend to liquidate the Group or the Company or to cease 
operations, or have no realistic alternative but to do so.

Auditors’ responsibilities for the audit of the 
financial statements
Our objectives are to obtain reasonable assurance about 
whether the financial statements as a whole are free from 
material misstatement, whether due to fraud or error, 
and to issue an auditors’ report that includes our opinion. 

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Additional information

Reasonable assurance is a high level of assurance, but is 
not a guarantee that an audit conducted in accordance 
with ISAs (UK) will always detect a material misstatement 
when it exists. Misstatements can arise from fraud or 
error and are considered material if, individually or in the 
aggregate, they could reasonably be expected to influence 
the economic decisions of users taken on the basis of these 
financial statements.

Irregularities, including fraud, are instances of non-
compliance with laws and regulations. We design procedures 
in line with our responsibilities, outlined above, to detect 
material misstatements in respect of irregularities, including 
fraud. The extent to which our procedures are capable of 
detecting irregularities, including fraud, is detailed below.

Based on our understanding of the Group and industry, 
we identified that the principal risks of non-compliance with 
laws and regulations related to health and safety, GDPR, 
employment law, general food law and the UK Listing Rules, 
and we considered the extent to which non-compliance might 
have a material effect on the financial statements. We also 
considered those laws and regulations that have a direct 
impact on the financial statements such as the Companies 
Act 2006 and tax legislation. We evaluated management’s 
incentives and opportunities for fraudulent manipulation of the 
financial statements (including the risk of override of controls), 
and determined that the principal risks were related to 
manipulation of revenue and management bias in accounting 
estimates. The Group engagement team shared this risk 
assessment with the component auditors so that they could 
include appropriate audit procedures in response to such 
risks in their work. Audit procedures performed by the Group 
engagement team and/or component auditors included:

•  Reviewing legal confirmations from external lawyers;

•  Reviewing the financial statement disclosures and 

agreement to underlying supporting documentation;

•  Challenging assumptions made by management in 

determining their significant judgements and accounting 
estimates (refer key audit matters); and

•  Identifying and testing unusual journals posted to revenue.

There are inherent limitations in the audit procedures 
described above. We are less likely to become aware of 
instances of non-compliance with laws and regulations that 
are not closely related to events and transactions reflected 
in the financial statements. Also, the risk of not detecting 
a material misstatement due to fraud is higher than the 
risk of not detecting one resulting from error, as fraud may 
involve deliberate concealment by, for example, forgery or 
intentional misrepresentations, or through collusion.

Our audit testing might include testing complete populations 
of certain transactions and balances, possibly using data 
auditing techniques. However, it typically involves selecting 
a limited number of items for testing, rather than testing 
complete populations. We will often seek to target particular 
items for testing based on their size or risk characteristics. 
In other cases, we will use audit sampling to enable us to 
draw a conclusion about the population from which the 
sample is selected.

A further description of our responsibilities for the audit 
of the financial statements is located on the FRC’s website 
at: www.frc.org.uk/auditorsresponsibilities. This description 
forms part of our auditors’ report.

Use of this report
This report, including the opinions, has been prepared 
for and only for the Company’s members as a body in 
accordance with Chapter 3 of Part 16 of the Companies 
Act 2006 and for no other purpose. We do not, in giving 
these opinions, accept or assume responsibility for any 
other purpose or to any other person to whom this report 
is shown or into whose hands it may come save where 
expressly agreed by our prior consent in writing.

Other required reporting
Companies Act 2006 exception reporting
Under the Companies Act 2006 we are required to report to 
you if, in our opinion:

•  we have not obtained all the information and explanations 

we require for our audit; or

•  adequate accounting records have not been kept by the 

company, or returns adequate for our audit have not been 
received from branches not visited by us; or

•  certain disclosures of directors’ remuneration specified by 

law are not made; or

•  the company financial statements and the part of the 

Directors’ remuneration report to be audited are not in 
agreement with the accounting records and returns.

We have no exceptions to report arising from 
this responsibility.

Appointment
Following the recommendation of the Audit Committee, 
we were appointed by the members on 21 January 2015 to 
audit the financial statements for the year ended 31 January 
2015 and subsequent financial periods. The period of total 
uninterrupted engagement is 8 years, covering the years 
ended 31 January 2015 to 31 August 2022.

Other matter
As required by the Financial Conduct Authority Disclosure 
Guidance and Transparency Rule 4.1.14R, these financial 
statements form part of the ESEF-prepared annual financial 
report filed on the National Storage Mechanism of the 
Financial Conduct Authority in accordance with the ESEF 
Regulatory Technical Standard (‘ESEF RTS’). This auditors’ 
report provides no assurance over whether the annual 
financial report has been prepared using the single electronic 
format specified in the ESEF RTS.

Jonathan Lambert (Senior Statutory Auditor)
for and on behalf of PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors
London

10 November 2022

WH Smith PLC Annual Report and Accounts 2022

115

Financial statements

Group income statement 
For the year ended 31 August 2022

£m

Revenue

Group operating profit/(loss)
Finance costs

Profit/(loss) before tax
Income tax (expense)/credit

Profit/(loss) for the year 

Attributable to equity holders of the parent

Attributable to non-controlling interests

Earnings/(loss) per share
Basic

Diluted 

All results relate to continuing operations of the Group.

Before non-
underlying 
items1

2022

Non- 
underlying 
items2

Before non-
underlying 
items1

Total

2021

Non- 
underlying 
items2

886

(27)

(24)

(51)

24

(27)

(29)

2

(27)

–

(65)

–

(65)

12

(53)

(53)

–

(53)

1,400

–

1,400

117

(34)

83

(14)

69

63

6

69

(20)

–

(20)

4

(16)

(16)

–

(16)

97

(34)

63

(10)

53

47

6

53

36.2p

35.6p

Note

2

2, 3

7

8

9

9

Total

886

(92)

(24)

(116)

36

(80)

(82)

2

(80)

(62.6)p

(62.6)p

1  Alternative performance measure. The Group has defined and explained the purpose of its alternative performance measures in the Glossary on page 173.

2  See Note 4 for an analysis of non-underlying items. See Glossary on page 173 for a definition of Alternative performance measures.

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Corporate governance

Financial statements

Additional information

Group statement of comprehensive income 
For the year ended 31 August 2022

£m

Profit/(loss) for the year 

Other comprehensive income/(loss):

Items that will not be reclassified subsequently to the income statement:
Actuarial losses on defined benefit pension schemes

Items that may be reclassified subsequently to the income statement:
Gains on cash flow hedges

 – Net fair value gains

Exchange differences on translation of foreign operations

Other comprehensive income/(loss) for the year, net of tax

Total comprehensive income/(loss) for the year

Attributable to equity holders of the parent

Attributable to non-controlling interests

Note

2022

53

2021

(80)

5

21

–

–

3

71

74

74

127

120

7

127

(1)

(1)

–

(13)

(13)

(14)

(94)

(96)

2

(94)

WH Smith PLC Annual Report and Accounts 2022

117

Financial statements

Group balance sheet 
As at 31 August 2022

£m

Non-current assets
Goodwill 

Other intangible assets

Property, plant and equipment

Right-of-use assets

Investments in joint ventures

Deferred tax assets

Trade and other receivables

Current assets
Inventories

Trade and other receivables

Derivative financial assets

Cash and cash equivalents 

Total assets

Current liabilities
Trade and other payables

Bank overdrafts and other borrowings

Retirement benefit obligations

Lease liabilities

Current tax liability

Short-term provisions

Non-current liabilities
Retirement benefit obligations

Bank loans and other borrowings

Long-term provisions

Lease liabilities

Total liabilities

Total net assets

Shareholders’ equity
Called up share capital

Share premium

Capital redemption reserve

Translation reserve

Other reserves

Retained earnings

Total equity attributable to the equity holders of the parent
Non-controlling interests

Total equity

Note

2022

2021

10

10

11

12

17

13

13

21

18

14

18

5

15

16

5

18

16

15

22

25

471

72

219

446

2

55

9

406

67

174

328

2

57

6

1,274

1,040

198

87

1

132

418

135

45

–

130

310

1,692

1,350

(365)

(20)

–

(131)

(1)

–

(265)

–

(1)

(108)

–

(2)

(517)

(376)

–

(404)

(14)

(446)

(864)

(1,381)

311

29

316

13

43

(244)
138

295

16

311

(2)

(415)

(12)

(362)

(791)

(1,167)

183

29

316

13

(27)

(240)
82

173

10

183

The consolidated financial statements of WH Smith PLC, registered number 5202036, on pages 116 to 168 were approved by 
the Board of Directors and authorised for issue on 10 November 2022 and were signed on its behalf by:

Carl Cowling 
Group Chief Executive 

Robert Moorhead 
Chief Financial Officer and Chief Operating Officer

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Financial statements

Additional information

Group cash flow statement
For the year ended 31 August 2022

£m

Operating activities 
Cash generated from operating activities
Interest paid1

Net cash inflow from operating activities

Investing activities
Purchase of property, plant and equipment

Purchase of intangible assets

Acquisition of subsidiaries, net of cash acquired

Net cash outflow from investing activities

Financing activities
Distributions to non-controlling interests

Issue of new shares for employee share schemes

Purchase of own shares for employee share schemes

Proceeds from issuance of convertible bonds

Repayments of borrowings

Financing arrangement fees

Capital repayments of obligations under leases

Net cash outflow from financing activities 

Net increase in cash and cash equivalents in the year

Opening cash and cash equivalents

Effect of movements in foreign exchange rates

Closing cash and cash equivalents

1 

Includes interest payments of £11m on lease liabilities (2021: £5m)

Note

2022

2021

20

22

18

18

18

18

213

(26)

187

(70)

(13)

–

(83)

(1)

–

(7)

–

–

–

(96)

(104)

–

130

2

132

113

(13)

100

(37)

(7)

1

(43)

–

1

(2)

327

(267)

(8)

(86)

(35)

22

108

–

130

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Financial statements

Group statement of changes in equity
For the year ended 31 August 2022

£m

Balance at 1 September 2021

Profit for the year

Other comprehensive income:
Cash flow hedges

Exchange differences on translation 
of foreign operations

Total comprehensive income for the year
Employee share schemes

Non-cash movement on 
non-controlling interests

Balance at 31 August 2022

£m

Balance at 1 September 2020

Loss for the year

Other comprehensive loss:
Actuarial losses on defined benefit 
pension schemes (Note 5)
Exchange differences on translation 
of foreign operations

Total comprehensive loss for the year
Issue of new shares (Note 22)

Issue of convertible bonds – value of 
conversion rights (Note 25)
Deferred tax on share-based payments

Employee share schemes

Non-cash movement on 
non-controlling interests

Balance at 31 August 2021

Called up 
share capital 
and share 
premium

345

–

–

–

–

–

–

Capital 
redemption 
reserve1

Translation 
reserve

Other 
reserves1

Retained 
earnings

Total equity 
attributable 
to the equity 
holders of 
the parent

Non-
controlling 
interests

(27)

(240)

13

–

–

–

–

–

–

–

3

–

3

(7)

–

82

47

–

–

47

9

–

173

47

3

70

120

2

–

(244)

138

295

–

–

70

70

–

–

43

10

6

–

1

7

–

(1)

16

345

13

Called up 
share capital 
and share 
premium

Capital 
redemption 
reserve1

Translation 
reserve

Other 
reserves1

Retained 
earnings

Total equity 
attributable 
to the equity 
holders of 
the parent

Non-
controlling 
interests

344
–

–

–

–
1

–

–

–

–

13
–

–

–

–
–

–

–

–

–

(14)
–

–

(13)

(13)
–

–

–

–

–

(279)
–

–

–

–
–

40

–

(1)

–

158
(82)

(1)

–

(83)
–

–

1

6

–

222
(82)

(1)

(13)

(96)
1

40

1

5

–

5
2

–

–

2
–

–

–

–

3

Total 
equity

183

53

3

71

127

2

(1)

311

Total 
equity

227
(80)

(1)

(13)

(94)
1

40

1

5

3

345

13

(27)

(240)

82

173

10

183

1  For further explanation and analysis of Capital redemption reserve and Other reserves, see Note 25.

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Additional information

Notes to the financial statements

1.  Accounting policies
a)  Basis of preparation
On 31 December 2020, IFRS as adopted by the European Union at that date was brought into UK law and became UK-
adopted International Accounting Standards, with future changes being subject to endorsement by the UK Endorsement 
Board. The Group transitioned to UK-adopted International Accounting Standards in its consolidated company financial 
statements on 1 September 2021. This change constitutes a change in accounting framework. However, there is no impact 
on recognition, measurement or disclosure in the period reported as a result of the change in framework.

The financial statements of the Group have been prepared in accordance with UK-adopted International Accounting 
Standards and with the requirements of the Companies Act 2006 as applicable to companies reporting under 
those standards.

Going concern
The consolidated financial statements have been prepared on a going concern basis. The directors are required to assess 
whether the Group can continue to operate for the 12 months from the date of approval of these financial statements, and to 
prepare the financial statements on a going concern basis.

The Strategic report describes the Group’s financial position, cash flows and borrowing facilities and also highlights the 
principal risks and uncertainties facing the Group. The Strategic report also sets out the Group’s business activities together 
with the factors that are likely to affect its future developments, performance and position. Note 22 outlines the Group’s 
objectives, policies and processes for managing its capital; its financial risk management objectives; details of its financial 
instruments and hedging activities; and its exposures.

The directors report that they have undertaken a rigorous assessment of current performance and forecasts, including 
expenditure commitments, capital expenditure and borrowing facilities, and have concluded that the Group is able to 
adequately manage its financing and principal risks, and that the Group will be able to operate within the level of its facilities 
and meet the required covenants for the period to February 2024. Based on this assessment, which is outlined below, it is 
appropriate to adopt the going concern basis of accounting in preparing these financial statements.

In making the going concern assessment, the directors have modelled a number of scenarios for the period to February 2024. 
The base case scenario is consistent with the Board approved 2023 Budget and the three year plan. Under this scenario the 
Group has significant liquidity and comfortably complies with all covenant tests to February 2024.

As a result of inherent uncertainties due to the impact of Covid-19 and challenges in the macroeconomic environment, a 
severe but plausible scenario has also been modelled which assumes a 10 per cent reduction in revenue versus base case 
across all our businesses (Travel UK, North America, Rest of the World and High Street). We have also assumed a five per 
cent increase in labour costs against base case and a 50 per cent increase in energy costs against base case where energy 
costs have not been fixed. Apart from an equal reduction in turnover rents in our Travel businesses, we have not assumed 
any decrease in other variable costs.

In both the base case and severe but plausible scenarios the Group would continue to have sufficient liquidity headroom on 
its existing facilities, as described above.

The covenants on the above facilities are tested half-yearly. The covenant test at 31 August 2022 is based on minimum 
liquidity. The covenant tests as at 28 February 2023, 31 August 2023 and 28 February 2024 are based on fixed charges 
cover and net borrowings. Under both the base case and the severe but plausible scenarios, the Group would meet these 
covenant tests. 

As a result of the above analysis, the directors believe that the Group has sufficient financial resources to continue in 
operation and meet its obligations as they fall due for the 12 months from the date of approval of these financial statements.

New standards
The Group has adopted the following standards and interpretations which became mandatory for the year ended 
31 August 2022: 

Amendment to IFRS 9, IAS 39, IFRS 7, IFRS 4 and IFRS 16

Interest rate benchmark reform – Phase 2

The Group has considered the above new standards and amendments and has concluded that they are either not relevant 
to the Group or they do not have a significant impact on the Group’s consolidated financial statements.

At the date of authorisation of these consolidated Group financial statements, the following standards and interpretations, 
which have not been applied in these financial statements, were in issue but not yet effective:

Amendments to IAS 16 
Amendments to IAS 37
Narrow scope amendments to IAS 1 and IAS 8

Proceeds before intended use
Onerous contracts – cost of fulfilling a contract

WH Smith PLC Annual Report and Accounts 2022

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Financial statements

Notes to the financial statements continued

1.  Accounting policies (continued) 
a)  Basis of preparation (continued) 
The directors anticipate that the adoption of these standards and interpretations in future years will have no material impact 
on the Group’s financial statements. 

Alternative Performance Measures (‘APMs’)
The Group has identified certain measures that it believes will assist the understanding of the performance of the business. 
These APMs are not defined or specified under the requirements of IFRS.

The Group believes that these APMs, which are not considered to be a substitute for, or superior to, IFRS measures, provide 
stakeholders with additional useful information on the underlying trends, performance and position of the Group and are 
consistent with how business performance is measured internally. The APMs are not defined by IFRS and therefore may not 
be directly comparable with other companies’ APMs.

The key APMs that the Group uses include: measures before non-underlying items, Headline profit before tax, Headline 
earnings per share, trading profit, Headline trading profit, Headline Group profit from trading operations, like-for-like revenue, 
gross margin, fixed charges cover, Headline EBITDA, Net debt/funds and Headline net debt/funds and free cash flow. 
These APMs are set out in the Glossary on page 173 including explanations of how they are calculated and how they are 
reconciled to a statutory measure where relevant. 

Non-underlying items
The Group has chosen to present a measure of profit and earnings per share which excludes certain items, that are 
considered non-underlying and exceptional due to their size, nature or incidence, and are not considered to be part of the 
normal operations of the Group. These measures exclude the financial effect of non-underlying items which are considered 
exceptional or occur infrequently such as, inter alia, restructuring costs linked to a Board agreed programme, costs relating 
to business combinations, impairment charges and other property costs, significant items relating to pension schemes, and 
impairment charges and items meeting the definition of non-underlying specifically related to the Covid-19 pandemic, and 
the related tax effect of these items. In addition, these measures exclude the income statement impact of amortisation of 
intangible assets acquired in business combinations, which are recognised separately from goodwill. This amortisation is not 
considered to be part of the underlying operating costs of the business and has no associated cash flows.

The Group believes that the separate disclosure of these items provides additional useful information to users of the financial 
statements to enable a better understanding of the Group’s underlying financial performance.

Further details of non-underlying items are provided in Note 4.

Accounting convention
The financial statements are drawn up on the historical cost basis of accounting, except for certain financial instruments, 
share-based payments and pensions that have been measured at fair value. The financial information is rounded to the 
nearest million, except where otherwise indicated. The principal accounting policies, which have been applied consistently 
throughout both years except as noted above, are set out on the following pages.

Basis of consolidation
The consolidated Group financial statements incorporate the financial statements of WH Smith PLC and all its subsidiaries.

Subsidiary undertakings are all entities over which the Group has control. The Group controls an entity when the Group is 
exposed to, or has rights to, variable returns from its involvement with the entity and has the ability to affect those returns 
through its power over the entity. Subsidiaries are fully consolidated from the date on which control is transferred to 
the Group.

Goodwill arising on acquisition is recognised as an asset and initially measured at cost, being the excess of the fair value of 
consideration transferred over the Group’s interest in the net fair value of the identifiable assets, liabilities and contingent 
liabilities recognised. If, after reassessment, the Group’s interest in the net fair value of the acquiree’s identifiable assets, 
liabilities and contingent liabilities exceeds the fair value of consideration transferred, after taking into account recognised 
goodwill, the excess is immediately recognised in the income statement. The separable net assets, both tangible and 
intangible, of the newly acquired subsidiary undertakings are incorporated into the financial statements on the basis of the 
fair value as at the effective date of control, if appropriate. Non-controlling interests are stated at the non-controlling interests’ 
proportion of the fair values of the assets and liabilities recognised.

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Additional information

1.  Accounting policies (continued)
a)  Basis of preparation (continued)
Basis of consolidation (continued)
Results of subsidiary undertakings disposed of during the financial year are included in the financial statements up to the 
effective date of disposal. Where a business component representing a separate major line of business is disposed of, or 
classified as held for sale, it is classified as a discontinued operation. The post-tax profit or loss of the discontinued operations 
is shown as a single amount on the face of the income statement, separate from the other results of the Group. 

A joint venture is an entity in which the Group holds an interest on a long-term basis and which is jointly controlled by the 
Group and one or more other venturers under a contractual agreement. Management has assessed whether it has joint 
control of the arrangement. Joint control exists only when decisions about the relevant activities require the unanimous 
consent of the parties that collectively control the arrangement. In assessing this joint control no significant judgements 
have been necessary. 

The Group’s share of results of joint ventures is included in the Group consolidated income statement using the equity 
method of accounting. The results of joint ventures in the current and prior year are not material to disclose. Investments in 
joint ventures are carried in the Group consolidated balance sheet at cost plus post-acquisition changes in the Group’s share 
of net assets of the entity less any impairment in value. 

If the Group’s share of losses in the joint venture equals or exceeds its investment in the joint venture, the Group does not 
recognise further losses, unless it has incurred obligations to do so, or made payments on behalf of the joint venture.

All intercompany transactions, balances and unrealised gains on transactions between Group companies are eliminated.

b)  Revenue
Revenue is measured at the fair value of the consideration received or receivable and represents amounts receivable for 
the sale of goods and services to customers (which is the most significant revenue stream), sale of wholesale goods to 
franchisees, and commission and fee income on concession and franchise arrangements. Revenue excludes discounts, 
estimated returns, VAT and other sales-related taxes.

Revenue is recognised when performance obligations have been met and control of the goods has transferred to the 
customer. The majority of the Group’s sales are for standalone products made direct to customers at standard prices either 
in-store, online or through franchisees, where there is a single performance obligation. Revenue generated from different 
store formats are considered to be a single revenue stream and are subject to the same underlying economic risks.

Revenue on in-store transactions is recognised at the point of sale when control of the goods is deemed to have transferred 
to the customer. Revenue in respect of online and wholesale (including sales directly to franchisees) transactions is 
recognised on the transfer of control, which is on delivery of the goods to the customers. Revenue in respect of gift cards 
sold by the Group is recognised on the redemption of the gift card either in-store at the point of sale or on delivery for online 
redemptions. Franchise and concession fees and commission are recognised on the accruals basis in accordance with the 
substance of the contracts in place, which is typically on the basis of fixed fees spread evenly over the contract period, and/or 
variable amounts earned based on revenue.

c)  Supplier arrangements
The Group receives income from its suppliers in the form of supplier incentives and discounts (collectively “Supplier 
arrangements”). These incomes are recognised as a deduction from cost of sales on an accruals basis as they are earned for 
each supplier contract. The level of complexity and judgement is low in relation to establishing the accounting entries and 
estimates, and the timing of recognition.

Supplier incomes that have been invoiced but not received at the period end are recognised in Trade Receivables, or in 
Trade Payables where we have the right of offset. Incomes that have been earned but not yet invoiced are accrued and are 
recorded in Accrued income.

The types of supplier arrangements recognised by the Group, and the recognition policies are detailed below.

Retrospective discounts
Income earned based on sales or purchase volume triggers set by the supplier for specific products over specific periods. 

Income is calculated and invoiced based upon actual sales or purchases over the period set out in the supplier agreement, 
and is recognised in the income statement as it is earned. Where the period of an agreement spans accounting periods, 
income is recognised based on forecasts for expected sales or purchase volumes, informed by current performance, trends, 
and the terms of the supplier agreement. Income is invoiced throughout the year in accordance with the specific supplier 
terms. The carrying value of inventories is adjusted to reflect unearned elements of supplier income as the product has not 
yet been sold. This income is subsequently recognised in cost of sales when the product has been sold.

WH Smith PLC Annual Report and Accounts 2022

123

Financial statements

Notes to the financial statements continued

1.  Accounting policies (continued)
c)  Supplier arrangements (continued)
Promotional and marketing activity
Supplier income from promotional and marketing activity includes income in respect of in-store marketing and point of sale, 
supplying dedicated promotional space or receiving margin support for products on promotion. 

Income for promotional and marketing activity is agreed with suppliers for specific periods and products. Income is 
recognised over the period of the agreement. Income is invoiced when the performance conditions in the supplier agreement 
have been achieved.

d)  Retirement benefit costs 
Payments to the WHSmith Group defined contribution pension schemes are recognised as an expense in the income 
statement as they fall due. 

The cost of providing benefits for the main defined benefit scheme, WHSmith Pension Trust, and the United News Shops 
Retirement Benefits Scheme are determined by the Projected Unit Credit Method, with actuarial calculations being carried 
out at the balance sheet date.

Actuarial gains and losses are recognised in full in the period in which they occur. They are recognised outside the income 
statement in the Group statement of comprehensive income.

The retirement benefit obligation recognised in the balance sheet represents the present value of the defined benefit 
obligation, as reduced by the fair value of scheme assets. Any asset resulting from the calculation is limited to the present 
value of available refunds and reductions in future contributions to the plan. Where the Group is considered to have a 
contractual obligation to fund the pension scheme above the accounting value of the liabilities, an onerous obligation 
is recognised. 

Intangible assets

e) 
Business combinations
The acquisition of subsidiaries is accounted for using the acquisition method. The consideration transferred is measured at the 
aggregate of the fair values, at the date of exchange, of assets given, liabilities incurred or assumed, and equity instruments 
issued by the Group in exchange for control, of the acquiree. Costs directly attributable to the business combination are 
recognised in the income statement in the period they are incurred. The cost of a business combination is allocated at the 
acquisition date by recognising the acquiree’s identifiable assets, liabilities and contingent liabilities that satisfy the recognition 
criteria at their fair values at that date.

The acquisition date is the date on which the acquirer effectively obtains control of the acquiree. Intangible assets are 
recognised if they meet the definition of an intangible asset contained in IAS 38 and their fair value can be measured reliably. 
The excess of the cost of acquisition over the fair value of the Group’s share of identifiable net assets acquired is recognised 
as goodwill.

Where less than the entire equity interest of a subsidiary is acquired, the non-controlling interest is recognised at the non-
controlling interest’s share of the net assets of the subsidiary. Changes in the Group’s ownership percentage of subsidiaries 
are accounted for within equity. 

Goodwill
Goodwill represents the excess of the fair value of purchase consideration over the net fair value of identifiable assets and 
liabilities acquired. 

Goodwill is recognised as an asset at cost and subsequently measured at cost less accumulated impairment. For the purposes 
of impairment testing, goodwill is allocated to the cash-generating units (CGUs) that have benefited from the acquisition. 
Each store is considered to be a CGU. Goodwill is allocated to the group of CGUs making up the Group’s operating segments, 
as this is the lowest level at which management monitor goodwill. Where the Group’s operating segments have changed, 
goodwill is allocated to the new operating segments identified on a relative value basis.

The carrying value of goodwill is reviewed for impairment at least annually or where there is an indication that goodwill 
may be impaired. If the recoverable amount of the group of cash-generating units is less than its carrying amount, then 
the impairment loss is allocated first to reduce the carrying amount of the goodwill allocated to the units and then to the 
other assets of the units on a pro-rata basis. Any impairment is recognised immediately in the income statement and is not 
subsequently reversed. 

On disposal of a subsidiary, the attributable amount of goodwill is included in the determination of the profit and loss 
on disposal.

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Additional information

1.  Accounting policies (continued) 
Other intangible assets
The costs of acquiring and developing software that is not integral to the related hardware is capitalised separately as an 
intangible asset. These intangibles are stated at cost less accumulated amortisation and impairment losses. Amortisation is 
charged so as to write off the costs of assets over their estimated useful lives, using the straight-line method, and is recorded 
in Distribution costs. The amortisation period for capitalised software costs is over a maximum period of five years.

Cloud-based software arrangements are treated as service contracts and expensed in the Group income statement as the 
service is received, except where the arrangement meets the requirements for recognition as an intangible asset of the Group 
under IAS 38. These criteria are met when the Group has both a contractual right to take possession of the software without 
significant penalty, and the ability to run the software independently of the software host. Configuration and customisation 
costs in relation to a cloud-based software arrangements are expensed alongside the related service contract in the 
consolidated income statement, unless they create a separately identifiable resource controlled by the Group, in which case 
they are capitalised.

Other intangible assets are valued at cost and amortised over their useful life, and the amortisation is recorded in 
administrative expenses, unless the asset can be demonstrated to have an indefinite life. Other intangible assets, such as 
brands, arising on business combinations are amortised over their useful lives. Amortisation of other intangible assets arising 
on business combinations is included in non-underlying costs. The useful life and residual value of all intangible assets are 
determined at the time of acquisition and reviewed annually for appropriateness.

All intangible assets are reviewed for impairment in accordance with IAS 36 Impairment of Assets, when there are indications 
that the carrying value may not be recoverable. Assets with indefinite useful lives are tested for impairment annually.

f)  Property, plant and equipment
Property, plant and equipment assets are carried at cost less accumulated depreciation and any recognised impairment 
in value. The carrying values of tangible fixed assets previously revalued have been retained at their book amount. 
Depreciation is charged so as to write off the costs of assets, other than land, over their estimated useful lives, using the 
straight-line method, with the annual rates applicable to the principal categories being:

Freehold properties
Leasehold improvements

– over 20 years
–  shorter of the lease period 

Fixtures and fittings
Equipment and vehicles

and the estimated remaining 
economic life
– up to ten years
– up to ten years

The residual values of property, plant and equipment are reassessed on an annual basis.

At each balance sheet date, property, plant and equipment is reviewed for impairment if events or changes in circumstances 
indicate that the carrying amount may not be recoverable. When a review for impairment is conducted, the recoverable 
amount is assessed by reference to the net present value of expected future pre-tax cash flows of the relevant cash-
generating unit or fair value, less costs to sell, if higher. Any impairment in value is charged to the income statement in the 
period in which it occurs.

g)  Leasing
The Group as a lessee 
The Group assesses whether a contract is or contains a lease, at inception of the contract. The Group recognises a right-
of-use asset and a corresponding lease liability with respect to all lease arrangements in which it is the lessee, except for 
short-term leases (defined as leases with a lease term of 12 months or less) and leases of low-value assets. For these leases, 
the Group recognises the lease payments as an operating expense on a straight-line basis over the term of the lease unless 
another systematic basis is more representative of the time pattern in which economic benefits from the leased assets 
are consumed. 

The lease liability is initially measured at the present value of the lease payments that are not paid at the commencement 
date, discounted by using the rate implicit in the lease. If this rate cannot be readily determined, the lessee uses its 
incremental borrowing rate.

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125

Financial statements

Notes to the financial statements continued

1.  Accounting policies (continued) 
g)   Leasing (continued) 
Lease payments included in the measurement of the lease liability comprise: 

•  fixed lease payments, less any lease incentives receivable; 

•  variable lease payments that depend on an index or rate, initially measured using the index or rate at the 

commencement date; 

•  the amount expected to be payable by the lessee under residual value guarantees; 

•  the exercise price of purchase options, if the lessee is reasonably certain to exercise the options; and 

•  payments of penalties for terminating the lease, if the lease term reflects the exercise of an option to terminate the lease. 

The lease liability is presented as a separate line in the consolidated balance sheet. 

The lease liability is subsequently measured by increasing the carrying amount to reflect interest on the lease liability (using 
the effective interest method) and by reducing the carrying amount to reflect the lease payments made.

The Group remeasures the lease liability (and makes a corresponding adjustment to the related right-of-use asset) whenever: 

•  The lease payments change due to changes in an index, rent review or rate, in which cases the lease liability is remeasured 

by discounting the revised lease payments using an unchanged discount rate. 

•  A lease contract is modified, and the lease modification is not accounted for as a separate lease, in which case the lease 
liability is remeasured based on the lease term of the modified lease by discounting the revised lease payments using a 
revised discount rate at the effective date of the modification. 

The right-of-use assets comprise the initial measurement of the corresponding lease liability, lease payments made at 
or before the commencement date, less any lease incentives received and any initial direct costs. They are subsequently 
measured at cost less accumulated depreciation and impairment losses. 

Whenever the Group incurs an obligation for costs to dismantle and remove a leased asset, restore the site on which it is 
located or restore the underlying asset to the condition required by the terms and conditions of the lease, a provision is 
recognised and measured under IAS 37. To the extent that the costs relate to a right-of-use asset, the costs are included in 
the related right-of-use asset. 

Right-of-use assets are depreciated over the lease term. The depreciation starts at the commencement date of the lease. 

The right-of-use assets are presented as a separate line in the consolidated balance sheet. 

The Group applies IAS 36 to determine whether a right-of-use asset is impaired and accounts for any identified impairment 
loss as described in the accounting policies in Note 1 f) Property, plant and equipment.

The lease contracts that include variable rents based on sales, which is the case with many of our retail concession contracts, 
are not included in the measurement of the lease liability and the right-of-use asset. The related rents payable are recognised 
as an expense in the period in which the event or condition that triggers those payables occurs and are included in profit or 
loss (see Note 3).

The Group has applied the Amendment to IFRS 16 issued in June 2020 and further extension granted in March 2021. 
This practical expedient allows the impact on the lease liability of temporary rent reductions/waivers affecting rent payments 
due on or before June 2022, to be recognised in the income statement in the period they are received, rather than as lease 
modifications, which would require the remeasurement of the lease liability using a revised discount rate with a corresponding 
adjustment to the right-of-use asset.

For leases acquired as part of a business combination, the lease liability is measured at the present value of the remaining 
lease payments. The right-of-use asset is measured at the same amount as the lease liability adjusted to reflect favourable or 
unfavourable terms of the lease when compared to market terms.

The Group as a lessor
The Group enters into lease agreements as an intermediate lessor with respect to some of its property leases. It accounts 
for the head lease and the sublease as two separate contracts. The sublease is classified as finance lease or operating lease 
by reference to the right-of-use asset arising from the head lease. Whenever the terms of the lease transfer substantially all 
the risks and rewards of ownership to the lessee, the contract is classified as a finance lease. All other leases are classified as 
operating leases. 

Rents receivable from operating leases are recognised on a straight-line basis over the term of the relevant lease.

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Financial statements

Additional information

1.  Accounting policies (continued) 
h) 
Inventories comprise goods held for resale and are stated at the lower of cost or net realisable value. Consignment stocks are 
not included within stocks held by the Group. Inventories are valued using a weighted average cost method.

Inventories 

Cost is calculated to include, where applicable, duties, handling, transport and directly attributable costs (including a 
deduction for applicable supplier income) in bringing the inventories to their present location and condition. Net realisable 
value is based on estimated normal selling prices less further costs expected to be incurred in selling and distribution. Cost of 
inventories includes the transfer from equity of any gains or losses on qualifying cash flow hedges relating to purchases.

Provisions are made for obsolescence, markdown below cost and shrinkage.

 Government grants and government assistance

i) 
Government grants are not recognised until there is reasonable assurance that the grants will be received and that the Group 
will comply with any conditions attached to them.

Government grants are recognised in the income statement over the same period as the costs for which the grants are 
intended to compensate. Government grants that are receivable as compensation for expenses or losses already incurred or 
for the purpose of giving immediate financial support to the Group with no future related costs are recognised in profit or loss 
in the period in which they become receivable. Government grant income is disclosed in Note 3. 

In addition, the Group has benefited from government assistance in the form of business rates relief of £2m in the year 
(2021: £40m). 

j)  Provisions 
Provisions are recognised in the balance sheet when the Group has a present legal or constructive obligation as a result of 
a past event and it is probable that an outflow of economic benefits will be required to settle the obligation. Provisions are 
measured at the directors’ best estimate of the expenditure required to settle the obligation at the balance sheet date. 
Where the effect is material, the provision is determined by discounting the expected future cash flows at a pre-tax rate 
which reflects current market assessments of the time value of money and, where appropriate, the risks specific to the liability. 

k)  Foreign currencies 
The consolidated financial statements are presented in pounds sterling (GBP), which is WH Smith PLC’s functional and 
presentation currency. Items included in the financial statements of each of the Group’s subsidiaries are measured using the 
currency of the primary economic environment in which the entity operates (“the functional currency”).

On consolidation, the assets and liabilities of the Group’s overseas operations are translated into sterling at exchange rates 
prevailing on the balance sheet date. Income and expense items are translated into sterling at the average exchange rates for 
the period. Exchange differences arising, if any, are classified as equity and transferred to the Group’s translation reserve. 

Transactions denominated in foreign currencies are recorded at the rates of exchange prevailing on the dates of 
the transactions. 

At each balance sheet date, monetary items denominated in foreign currencies are retranslated at the rates prevailing on the 
balance sheet date. Exchange differences arising on the settlement of monetary items, and on the retranslation of monetary 
items, are included in the income statement for the period.

In order to hedge its exposure to certain foreign exchange risks, the Group enters into forward contracts (see below for 
details of the Group’s accounting policies in respect of such derivative financial instruments). 

l)  Taxation
The tax expense included in the income statement comprises current and deferred tax.

Current tax is the expected tax payable or receivable based on the taxable profit or loss for the period, using tax rates that 
have been enacted or substantively enacted by the balance sheet date. 

Deferred tax is recognised on differences between the carrying amounts of assets and liabilities in the financial statements 
and the corresponding tax bases used in the computation of taxable profit, and is accounted for using the balance sheet 
liability method. Deferred tax liabilities are generally recognised for all taxable temporary differences and deferred tax assets 
are recognised to the extent that it is probable that taxable profits will be available against which deductible temporary 
differences can be utilised. Such assets and liabilities are not recognised if the temporary difference arises from goodwill or 
from the initial recognition (other than in business combination) of other assets and liabilities in a transaction that affects 
neither the tax profit nor the accounting profit.

WH Smith PLC Annual Report and Accounts 2022

127

Financial statements

Notes to the financial statements continued

1.  Accounting policies (continued)
l)  Taxation (continued)
The carrying amount of deferred tax assets is reviewed at each balance sheet date and reduced to the extent that it is no 
longer probable that sufficient taxable profits will be available to allow all or part of the asset to be recovered. Deferred tax is 
calculated at the tax rates that are expected to apply in the period when the liability is settled or the asset is realised. 

Current and deferred tax is charged or credited in the income statement, except when it relates to items charged or credited 
directly to equity, in which case the current or deferred tax is also recognised directly in equity.

m)  Financial instruments 
Financial assets and liabilities are recognised in the Group’s balance sheet when the Group becomes party to the contractual 
provisions of the instrument.

 Initial recognition and subsequent measurement

i) 
a)  Financial assets
Trade and other receivables
Trade receivables are measured at fair value at initial recognition, do not carry any interest and are subsequently measured 
at amortised cost using the effective interest rate method. Appropriate allowances for estimated irrecoverable amounts are 
recognised in the income statement.

Allowances for doubtful debts are recognised based on management’s expectation of losses, without regard to whether an 
impairment trigger has occurred or not (an “expected credit loss” model under IFRS 9).

Cash and cash equivalents
Cash and cash equivalents in the balance sheet comprise cash at bank and in hand and short-term deposits with an original 
maturity of three months or less.

b) Financial liabilities and equity
Financial liabilities and equity instruments are classified according to the substance of the contractual arrangements entered 
into. An equity instrument is any contract that evidences a residual interest in the assets of the Group after deducting all 
of its liabilities.

Borrowings
Borrowings comprise interest-bearing bank loans and overdrafts and compound financial instruments (convertible bonds).

Bank loans are initially measured at fair value (being proceeds received, net of direct issue costs), and are subsequently 
measured at amortised cost, using the effective interest rate method. Transaction fees such as arrangement fees associated 
with the securing of financing are capitalised and amortised through the income statement over the term of the relevant 
facility. Finance charges, including premiums payable on settlement or redemptions and direct issue costs are accounted 
for on an accruals basis and taken to the income statement using the effective interest rate method and are added to the 
carrying value of the instrument to the extent that they are not settled in the period in which they arise.

Compound financial instruments issued by the Group comprise convertible bonds. The convertible bonds are bifurcated into 
a liability component and an equity component on initial recognition. The carrying value of the liability at initial recognition 
is measured using a market interest rate for an equivalent non-convertible bond at the issue date. The remainder of the 
proceeds is allocated to the conversion option and recognised in equity (Other reserves), and not subsequently remeasured. 
Any directly attributable transaction costs are allocated to each component in proportion to their initial carrying amounts. 

Subsequent to initial recognition, the liability component of a compound financial instrument is measured at amortised cost 
using the effective interest method. Any transaction costs apportioned to the liability is included in the carrying amount and 
recognised over the contractual life of the liability using the effective interest rate method.

Trade and other payables
Trade and other payables are initially measured at fair value and are subsequently measured at amortised cost, using the 
effective interest rate method. 

Equity instruments
Equity instruments issued are recorded at the proceeds received, net of direct issue costs.

128

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Corporate governance

Financial statements

Additional information

1.  Accounting policies (continued)
m)  Financial instruments (continued)
ii)  Derecognition of financial assets and liabilities
Financial assets
The Group derecognises a financial asset when the contractual rights to the cash flows from the financial asset expire, or it 
transfers the rights to receive the contractual cash flows in a transaction in which substantially all of the risks and rewards of 
ownership of the financial asset are transferred or in which the Group neither transfers nor retains substantially all of the risks 
and rewards of ownership and it does not retain control of the financial asset.

Financial liabilities
The Group derecognises a financial liability when its contractual obligations are discharged or cancelled, or expire. The Group 
also derecognises a financial liability when its terms are modified and the cash flows of the modified liability are substantially 
different, in which case a new financial liability based on the modified terms is recognised at fair value.

On derecognition of a financial liability, the difference between the carrying amount extinguished and the consideration paid 
(including any non-cash assets transferred or liabilities assumed) is recognised in profit or loss.

iii)  Offsetting
Financial assets and financial liabilities are offset and the net position presented in the balance sheet when, and only when, 
the Group has a legally enforceable right to set off the amounts and it intends either to settle them on a net basis or to realise 
the asset and settle the liability simultaneously.

iv)  Impairment
The Group recognises loss allowances for expected credit losses (“ECLs”) on financial assets measured at amortised cost. 
These are always measured at an amount equal to lifetime ECL. The maximum period considered when estimating ECLs is 
the maximum contractual period over which the Group is exposed to credit risk.

When determining whether the credit risk of a financial asset has increased significantly since initial recognition and when 
estimating ECL, the Group considers reasonable and supportable information that is relevant and available without undue 
cost or effort. 

This includes both qualitative and quantitative information and analysis, based on the Group’s historical experience and 
informed credit assessment and forward-looking information.

Loss allowances for financial assets measured at amortised cost are deducted from the gross carrying amount of the assets. 
The gross carrying amount of a financial asset is written off (either partially or in full) to the extent that there is no realistic 
prospect of recovery. This is generally the case when the Group determines that the debtor does not have the assets or 
sources of income that could generate sufficient cash flows to repay the amounts subject to the write-off. However, financial 
assets that are written off could still be subject to enforcement activities in order to comply with the Group’s procedures for 
recovery of amounts due.

 Derivative financial instruments and hedge accounting

v) 
The Group uses certain derivative financial instruments to reduce its exposure to foreign exchange movements in accordance 
with its risk management policies. The Group primarily uses forward foreign currency contracts to manage its exposure to 
changes in foreign exchange rates. The Group does not hold or use derivative financial instruments for speculative purposes. 
Further details of the Group’s risk management policies are provided in Note 21.

These instruments are initially recognised at fair value on the trade date and are subsequently measured at their fair value at 
the end of the reporting period. The method of recognising the resulting gain or loss is dependent on whether the derivative 
is designated as a hedging instrument and the nature of the items being hedged.

Changes in the fair value of derivative financial instruments that are designated and effective as hedges of future cash flows 
are recognised directly in equity and any ineffective portion is recognised immediately in the income statement. 

If the cash flow hedge of a highly probable forecasted transaction results in the recognition of an asset or liability, then, at the 
time the asset or liability is recognised, the associated gains or losses on the derivative that had previously been recognised 
in equity are included in the initial measurement of the asset or liability. For hedges that do not result in the recognition of an 
asset or a liability, amounts deferred in equity are recognised in the income statement in the same period as the hedged item.

For an effective hedge of an exposure to changes in the fair value of a recognised asset or liability, changes in fair value of the 
hedging instrument are recognised in profit or loss at the same time that the recognised asset or liability that is being hedged 
is adjusted for movements in the hedged risk and that adjustment is also recognised in profit or loss in the same period.

Changes in the fair value of derivative financial instruments that do not qualify for hedge accounting are recognised in the 
income statement as they arise. 

WH Smith PLC Annual Report and Accounts 2022

129

Financial statements

Notes to the financial statements continued

1.  Accounting policies (continued)
m)  Financial instruments (continued)
Hedge accounting is discontinued when the hedging instrument expires or is sold, terminated, or exercised, or no longer 
qualifies for hedge accounting. At that time, any cumulative gain or loss on the hedging instrument recognised in equity is 
retained in equity until the forecasted transaction occurs. If a hedged transaction is no longer expected to occur, the net 
cumulative gain or loss recognised in equity is transferred to profit or loss for the period.

Derivatives embedded in other financial instruments or other host contracts are treated as separate derivatives when their 
risks and characteristics are not closely related to those of host contracts and the host contracts are not carried at fair value 
with unrealised gains or losses reported in the income statement.

n)  Share schemes 
WHSmith Employee Benefit Trust
The shares held by the WHSmith Employee Benefit Trust are valued at the historical cost of the shares acquired. They are 
deducted in arriving at shareholders’ funds and are presented as an Other reserve.

Share-based payments
Employees of the Group receive part of their remuneration in the form of share-based payment transactions, whereby 
employees render services in exchange for shares or rights over shares (equity settled transactions).

Equity settled share-based payments are measured at fair value at the date of grant. The fair value is calculated using an 
appropriate option pricing model. The fair value is expensed to the income statement on a straight-line basis over the vesting 
period, based on the Group’s estimate of the number of shares that will eventually vest.

For cash-settled share-based payments, a liability is recognised at the current fair value determined at each balance sheet 
date, taking into account performance conditions and the extent to which employees have rendered service to date, with any 
changes in fair value recognised in the profit or loss for the year.

o)  Dividends
Final dividends are recorded in the financial statements in the period in which they are approved by the Company’s 
shareholders. Interim dividends are recorded in the period in which they are approved and paid.

 Share capital, Share premium and Other reserves

p) 
Ordinary shares are classified as equity. Share premium arises on the excess between the fair value of the shares issued and 
the par value of the shares issued. Incremental costs directly attributable to the issue of new shares or options are shown 
in equity as a deduction, net of tax, against share premium. The par value of shares repurchased and cancelled under the 
Group’s share buyback programme is reclassified from Share capital to the Capital redemption reserve.

For a description of Other reserves, see Note 25.

 Critical accounting judgements and key sources of estimation uncertainty

q) 
The preparation of financial statements in conformity with generally accepted accounting principles requires management to 
make judgements, estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of 
contingent assets and liabilities. Actual results could differ from these estimates and any subsequent changes are accounted 
for with an effect on income at the time such updated information becomes available.

The most critical accounting judgements and sources of estimation uncertainty in determining the financial condition 
and results of the Group are those requiring the greatest degree of subjective or complex judgement. These relate to the 
classification of items as non-underlying, assessment of lease substitution rights, determination of the lease term, impairment 
reviews of non-current assets and inventory valuation.

Consideration of climate-related matters
In preparing the Financial statements, management has considered the potential impacts of climate change, in the context of 
the Principal risks and TCFD disclosures included in the Strategic report on pages 44 to 56 in the following areas:

•  going concern assessment and viability of the Group over the next three years; 

•  cash flow forecasts used in the impairment assessments of non-current assets including goodwill; 

•  carrying value and useful economic lives of property, plant and equipment, right-of-use assets and intangible assets;

•  carrying value of inventories and valuation of other current assets;

•  valuation of pension scheme assets.

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Corporate governance

Financial statements

Additional information

1.  Accounting policies (continued)

 Critical accounting judgements and key sources of estimation uncertainty (continued)

q) 
Consideration of climate-related matters (continued)
Current assets, including inventories, are expected to be utilised within a short timeframe, and therefore no risks relating to 
climate change have been identified. 

Defined benefit pension scheme assets are primarily a single bulk annuity insurance policy, the valuation of which moves in 
tandem with the valuation of the defined benefit obligation. As such, no climate-related risks have been identified in relation 
to valuation of pension scheme assets.

The costs expected to be incurred in connection with our net zero commitments (as described on pages 44 to 56) are 
included within the Group’s budget and three year plan, which have been used to support the impairment reviews of non-
current assets, including goodwill, and the going concern and viability assessments. Further disclosures in relation to the 
impact of climate change on the impairment assessment of right-of-use assets and property, plant and equipment are 
included in Note 11, and on goodwill in Note 10.

The Group’s initial quantitative scenario analysis (as described on pages 44 to 56) has determined that operational impacts 
are not expected to be significant within the short-term forecast period. Beyond the forecast periods, the results of the 
quantitative scenario analysis have been incorporated into the sensitivity analyses of viability and goodwill impairment where 
appropriate, however climate change is not considered to be a key driver in determining the outcomes of these exercises and 
is therefore not currently classified as a key source of estimation uncertainty within our financial statements. This assessment 
will be kept under review going forward.

Critical accounting judgements
Non-underlying items
The Group has chosen to present a measure of profit and earnings per share which excludes certain items that are 
considered non-underlying and exceptional due to their size, nature or incidence, and are not considered to be part of the 
normal operations of the Group. These measures exclude the financial effect of non-underlying items which are considered 
exceptional and occur infrequently such as, inter alia, restructuring costs linked to a Board agreed programme, amortisation 
of acquired intangibles assets, costs relating to business combinations, impairment charges and other property costs, 
significant items relating to pension schemes, and impairment charges and items meeting the definition of non-underlying 
specifically related to the Covid-19 pandemic, and the related tax effect of these items. The Group believes that they provide 
additional useful information to users of the financial statements to enable a better understanding of the Group’s underlying 
financial performance. 

The classification of items as non-underlying requires management judgement. The definition of non-underlying items has 
been applied consistently year on year. Further details of non-underlying items are provided in Note 4.

IFRS 16 Lease accounting 
Substantive substitution rights
Judgement is required in determining whether a contract meets the definition of a lease under IFRS 16. Management has 
determined that certain retail concession contracts give the landlord substantive substitution rights because the contract 
gives the landlord rights to relocate the retail space occupied by the Group. In such cases, management has concluded 
that there is not an identified asset and therefore such contracts are outside the scope of IFRS 16. For these contracts, 
the Group recognises the payments as an operating expense on a straight-line basis over the term of the contract unless 
another systematic basis is more representative of the time pattern in which economic benefits from the underlying contract 
are consumed. 

Determination of lease term
In determining the lease term for contracts that have options to extend or terminate early, management has applied 
judgement in determining the likelihood of whether such options will be exercised. This is based on the length of time 
remaining before the option is exercisable, performance of the individual store and the trading forecasts.

WH Smith PLC Annual Report and Accounts 2022

131

Financial statements

Notes to the financial statements continued

 Critical accounting judgements and key sources of estimation uncertainty (continued) 

1.  Accounting policies (continued)
q) 
Sources of estimation uncertainty
Intangible assets, property, plant and equipment and right-of-use asset impairment reviews
Property, plant and equipment, right-of-use assets and intangible assets are reviewed for impairment if events or changes in 
circumstances indicate that the carrying amount may not be recoverable. When a review for impairment is conducted, the 
recoverable amount of an asset or a cash-generating unit is determined based on value-in-use calculations prepared on the 
basis of management’s assumptions and estimates. 

The key assumptions in the value-in-use calculations include growth rates of revenue and the pre-tax discount rate. Due to 
the effects of the Covid-19 global pandemic, there is an increased level of uncertainty in all of the above assumptions such 
that a reasonably possible change in these assumptions could lead to a material change in the carrying value of assets.

Further information in respect of the Group’s property, plant and equipment and right-of-use assets is included in Notes 11 
and 12 respectively. 

Inventory valuation
Inventory is carried at the lower of cost and net realisable value which requires the estimation of sell through rates, and the 
eventual sales price of goods to customers in the future. Any difference between the expected and the actual sales price 
achieved will be accounted for in the period in which the sale is made. A description of the Group’s accounting policy in 
respect of inventories is included in Note 1(h). A sensitivity analysis has been carried out on the calculation of inventory 
provisions, including consideration of the uncertainties arising from Covid-19. The key assumption driving the stock provision 
calculation is forecast revenue. A 10 per cent change in the revenue assumptions applied in the provision calculation, 
representing a reasonably possible outcome, would reduce the net realisable value of inventories by £2m. 

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Financial statements

Additional information

2.  Segmental analysis of results
IFRS 8 requires segment information to be presented on the same basis as that used by the Chief Operating Decision Maker 
for assessing performance and allocating resources. The Group’s operating segments are based on the reports reviewed by 
the Board of Directors who are collectively considered to be the chief operating decision maker. 

For management and financial reporting purposes, the Group is organised into two operating divisions which comprise four 
reportable segments – Travel UK, North America, Rest of the World within the Travel division, and High Street.

The information presented to the Board is prepared in accordance with the Group’s IFRS accounting policies, with the 
exception of IFRS 16, and is shown below as Headline information in Section b). A reconciliation to statutory measures is 
provided below in accordance with IFRS 8, and in the Glossary on page 173 (Note A2). 

A)  Revenue

£m
Travel UK

North America

Rest of the World

Total Travel

High Street

Revenue

2022

521

288

118

927

473

1,400

Rest of the World revenue includes revenue from Australia of £40m (2021: £20m). No other country has individually 
material revenue. 

B)  Group results

£m
Travel UK trading profit/(loss)

North America trading profit/(loss)

Rest of the World trading  
profit/(loss)
Total Travel trading profit/(loss)

High Street trading profit

Group profit/(loss) from trading 
operations
Unallocated central costs

Group operating profit/(loss) 
before non-underlying items
Non-underlying items (Note 4)

Group operating profit/(loss)
Finance costs

Profit/(loss) before tax
Income tax (expense)/credit

Profit/(loss) for the year

2022

Headline 
before non-
underlying 
items1
(pre-IFRS 16)

Headline non-
underlying 
items1 
(pre-IFRS 16)

IFRS 16

54

31

4

89

33

122

(24)

98

–

98

(25)

73

(12)

61

–

–

–

–

–

–

–

–

(12)

(12)

–

(12)

3

(9)

6

2

(1)

7

12

19

–

19

(8)

11

(9)

2

(1)

1

2021

Headline 
before non-
underlying 
items1
(pre-IFRS 16)

Headline 
non-underlying 
items1 
(pre-IFRS 16)

IFRS 16

(32)

6

(13)

(39)

19

(20)

(19)

(39)

–

(39)

(16)

(55)

26

(29)

–

–

–

–

–

–

–

–

(49)

(49)

–

(49)

9

(40)

3

(4)

(4)

(5)

17

12

–

12

(16)

(4)

(8)

(12)

1

(11)

Total

60

33

3

96

45

141

(24)

117

(20)

97

(34)

63

(10)

53

1  Presented on a pre-IFRS 16 basis. Alternative performance measures are defined and explained in the Glossary on page 173

2021

195

166

40

401

485

886

Total

(29)

2

(17)

(44)

36

(8)

(19)

(27)

(65)

(92)

(24)

(116)

36

(80)

WH Smith PLC Annual Report and Accounts 2022

133

Financial statements

Notes to the financial statements continued

2.  Segmental analysis of results (continued)
C)  Other segmental items

£m

Travel UK

North America
Rest of the World

Total Travel

High Street

Unallocated

Headline, before non-underlying items (pre-IFRS 16)
Headline non-underlying items (pre-IFRS 16)

Headline, after non-underlying items (pre-IFRS 16)
Impact of IFRS 16

Non-underlying items (IFRS 16)

Group

£m

Travel UK

North America
Rest of the World

Total Travel

High Street

Unallocated

Headline, before non-underlying items (pre-IFRS 16)
Headline non-underlying items (pre-IFRS 16)

Headline, after non-underlying items (pre-IFRS 16)
Impact of IFRS 16

Non-underlying items (IFRS 16)

Group

Non-current assets1

Depreciation and 
amortisation 

Capital additions

2022

Right of use assets

Impairment

Depreciation 

Impairment

30

22
13

65

25

–

90

–

90

–

–

90

(16)

(11)
(2)

(29)

(15)

(3)

(47)

(3)

(50)

–

–

(50)

–

–
–

–

(2)

–

(2)

(6)

(8)

–

–

(8)

–

–
–

–

–
–

–

–

–

(81)

–

(81)

–

–
–

–

–
–

–

–

–

–

(8)

(8)

Non-current assets1

Depreciation and 
amortisation 

Capital additions

2021

Right of use assets

Impairment

Depreciation 

Impairment

11

15
2

28

16

–

44

–

44

–

–

44

(14)

(10)
(3)

(27)

(17)

(4)

(48)

(3)

(51)

1

–

(50)

–

–
–

–

(2)

–

(2)

(18)

(20)

–

4

(16)

–

–
–

–

–
–

–

–

–

(84)

–

(84)

2022

383

689

19

117

1,208

–

–
–

–

–
–

–

–

–

–

(28)

(28)

2021

397

553

14

11

975

1  Non-current assets including property, plant and equipment and intangible assets, but excluding right-of-use assets.

D)  Non-current assets by geographical location

Non-current assets include plant, property and equipment, intangible assets and right-of-use assets.

£m
UK

USA

Australia

Other international

Total

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Additional information

3.  Group operating profit

£m

Revenue
Cost of sales

Gross profit
Distribution costs1
Administrative expenses
Other income2
Non-underlying items (Note 4)

Group operating profit

Before non-
underlying 
items

1,400

(538)

862

(588)

(161)

4

–

117

2022

Non-
underlying 
items

–

–

–

–

–

–

(20)

(20)

Before non-
underlying 
items

2021

Non-
underlying 
items

886

(358)

528

(419)

(140)

4

–

(27)

–

–

–

–

–

–

(65)

(65)

Total

1,400

(538)

862

(588)

(161)

4

(20)

97

Total

886

(358)

528

(419)

(140)

4

(65)

(92)

1  During the year there was an underlying impairment charge of £2m (2021: £2m) for property, plant and equipment and other intangible assets included in distribution costs. 

Other impairment charges related to Covid-19 are included in non-underlying items. See Note 4.

2  Other income relates to remeasurement of right-of-use assets, and profit attributable to property. 

£m
Cost of inventories recognised as an expense
Write-down of inventories in the year3 
Depreciation of property, plant and equipment

Depreciation of right-of-use assets

– land and buildings

– other

Amortisation of intangible assets

Impairment of property, plant and equipment

Impairment of right-of-use assets

Impairment of intangibles

(Income)/expenses relating to leasing:

– expense relating to short-term leases

– expense relating to variable lease payments not included in the measurement of the lease liability

– income relating to Covid-19 rent reductions

Other occupancy costs

Staff costs (Note 6)

Government grant income

Auditors’ remuneration (see below)

Audit services
Fees payable to the Group’s auditors, included in the income statement, relate to:

Fees payable to the Group’s auditors for the audit of the Group’s financial statements

Fees payable to the Group’s auditors for other services to the Group including the audit of the 
Company’s subsidiaries

Total audit and audit-related services

Non-audit services
Fees payable to the Group’s auditors for other services:

All other non-audit services

Non-audit fees including taxation and other services

Total auditors’ remuneration

2022

538

2

37

78

3

13

7

8

1

17

29

(5)

59

293

–

0.9

0.2

1.1

0.1

0.1

1.2

2021

358

7

36

80

4

14

16

28

–

14

27

(23)

27

232

(11)

1.2

0.3

1.5

0.1

0.1

1.6

Included in Administrative expenses is the auditors’ remuneration, including expenses, for audit and non-audit services, 
payable to the Group’s auditors PricewaterhouseCoopers LLP and its associates as set out above. A description of the work 
performed by the Audit Committee is set out in the Corporate governance section of the Directors’ report and includes an 
explanation of how auditor objectivity and independence are safeguarded when non-audit services are provided by auditors.

3  Write-down of inventories in the year are included within the amounts disclosed as Cost of inventories recognised as an expense, and recognised in Cost of sales.

WH Smith PLC Annual Report and Accounts 2022

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Financial statements

Notes to the financial statements continued

4.  Non-underlying items
Items which are not considered part of the normal operations of the business, are non-recurring or are considered exceptional 
because of their size, nature or incidence, are treated as non-underlying items and disclosed separately. Further details of 
non-underlying items are included in Note 1, Accounting policies and in the Strategic report on page 27.

£m

Amortisation of acquired intangible assets

Costs related to cyber incident

Store Impairments

– property, plant and equipment

– right-of-use assets

Write-down of inventories

Restructuring costs

Costs associated with refinancing

Costs relating to business combinations

Other

Non-underlying items, before tax
Tax credit on non-underlying items

Non-underlying items, after tax

2022

3

4

5

8

–

–

–

–

–

20

(4)

16

2021

3

–

14

28

5

9

6

2

(2)

65

(12)

53

Non-underlying items recognised in the year are as follows:

Amortisation of acquired intangible assets
Amortisation of acquired intangible assets primarily relates to the MRG and InMotion brands (see Note 10).

Costs related to cyber incident
Costs of £4m incurred due to a cyber security incident in relation to one of the Group’s websites include impairment of 
software assets of £1m, third party consultancy support and legal and other costs.

Impairment of property, plant and equipment and right-of-use assets
The Group has carried out an assessment for indicators of impairment across the store portfolio. This assessment has 
identified a number of stores where experience and expectations of the longer-term impact of Covid-19 is more negative than 
previously assumed, primarily driven by the impact of Covid-19 on consumer shopping patterns. 

The impairment review compared the value-in-use of individual store cash-generating units, based on management’s 
assumptions regarding likely future trading performance, taking into account the latest view of the recovery from Covid-19, to 
the carrying values at 31 August 2022. As a result of this exercise, a charge of £13m (2021: £42m) was recorded within non-
underlying items for impairment of retail store assets, of which £5m (2021: £14m) relates to property, plant and equipment 
and £8m (2021: £28m) relates to right-of-use assets. Refer to Note 11 for details of impairment of store cash-generating units. 

The impairment recognised on a pre-IFRS 16 basis is provided in the Glossary on page 173.

A tax credit of £4m (2021: £12m) has been recognised in relation to non-underlying items.

Other prior year non-underlying items
Other non-underlying items in the prior year included stock provisioning and impairment relating to the impact of Covid-19, 
restructuring costs following a review of store operations across our High Street business, costs associated with the 
refinancing activity in April 2021 and further integration costs in relation to the acquisition of MRG which completed in 
December 2019.

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Financial statements

Additional information

5.  Retirement benefit obligations 
WH Smith PLC has operated a number of defined benefit and defined contribution pension plans. The main pension 
arrangements for employees are operated through a defined benefit scheme, WHSmith Pension Trust, and a defined contribution 
scheme, WHSmith Retirement Savings Plan. The most significant scheme is WHSmith Pension Trust, which is described in 
Note 5 a) i).

The retirement benefit obligations recognised in the balance sheet for the respective schemes at the relevant reporting 
dates were: 

£m
WHSmith Pension Trust 

United News Shops Retirement Benefits Scheme

Retirement benefit obligation recognised in the balance sheet

Recognised as:
Current liabilities

Non-current liabilities

2022

–

–

–

–

–

2021

(2)

(1)

(3)

(1)

(2)

A)  Defined benefit pension schemes
i)  The WHSmith Pension Trust
The WHSmith Pension Trust Final Salary Section is a funded final salary defined benefit scheme; it was closed to defined 
benefit service accrual on 2 April 2007 and has been closed to new members since 1996. Benefits are based on service and 
salary at the date of closure or leaving service, with increases currently based on CPI inflation in deferment and RPI inflation 
in payment. 

The WHSmith Pension Trust is independent of the Group and is administered by a Trustee. The Trustee is responsible for the 
administration and management of the scheme on behalf of the members in accordance with the Trust Deed and relevant 
legislation. Responsibilities include the investment of funds, the triennial valuation and determining the deficit funding 
schedule. Under the Articles of Association of WH Smith Pension Trustees Limited (the corporate trustee) there are four 
directors nominated by the sponsor, two independent directors and four member-nominated directors. Under the member-
nominated director arrangements, the term of office of a member-nominated director is four years.

In August 2022 the WH Smith Pension Trust purchased a bulk annuity insurance policy from Standard Life, part of 
Phoenix Group, insuring all liabilities to pay all future defined benefit pensions to the Trust’s 12,950 members and any 
eligible dependants.

The insurance policy was purchased using most of the existing assets held within the Trust, without the need for the Group 
to make any additional cash contributions. The bulk annuity policy matches the Trust’s cash flow benefit obligations to its 
members, removing longevity and other demographic risks as well as investment, interest rate and inflation risks. As the 
purchase price of the annuity of £1.1bn was greater than the IAS 19 accounting value of the corresponding liabilities, an asset 
remeasurement loss of £508m has been recorded in other comprehensive income. This has been offset by actuarial gains on 
the liabilities due to changes in financial assumptions and experience of £337m, and gains relating to changes in amounts not 
recognised due to the effect of the asset ceiling of £169m.

As a result of this comprehensive risk-removal, WH Smith will not be required to make any future cash contributions into the 
Trust regarding defined benefit liabilities, therefore the previously recognised minimum funding liability (£2m as at 31 August 
2021) has been derecognised. The prior year liability of £2m relates to the recognition of the schedule of contributions as a 
liability in accordance with the requirements of IFRIC 14. During the year ended 31 August 2022, prior to the completion of 
the buy-in transaction, the Group made a contribution of £2m to the scheme (2021: £3m) in accordance with the agreed 
funding schedule.

The WHSmith Pension Trust had assets valued at £933m, as at 31 August 2022 (2021: £1,456m). 

WH Smith PLC Annual Report and Accounts 2022

137

Financial statements

Notes to the financial statements continued

5.  Retirement benefit obligations (continued) 
A)  Defined benefit pension schemes (continued)
i)  The WHSmith Pension Trust (continued) 
An Investment Committee of the Trustees to the scheme meets regularly to review the performance of the investment 
managers and the scheme as a whole. The Group is represented on this Committee. Although investment decisions are the 
responsibility of the Trustee, the Group is an active participant of the investment sub-committee to ensure that pension plan 
risks are managed efficiently. 

The risk of failure of counterparties and of the investment manager is monitored regularly by the Committee. The Trustees 
have the right to determine the level of contributions.

The weighted average duration of the defined benefit obligation is 15 years. 

Amounts recognised in the financial statements
Balance sheet
The amounts recognised in the balance sheet under IAS 19 in relation to this plan are as follows:

£m
Present value of the obligations

Fair value of plan assets

Surplus before consideration of asset ceiling

Amounts not recognised due to effect of asset ceiling

Additional liability recognised due to minimum funding requirements

Retirement benefit obligation recognised in the balance sheet

2022

(813)

933

120

(120)

–

–

2021

(1,172)

1,456

284

(284)

(2)

(2)

The defined benefit pension schemes are closed to further accrual. The Group does not have an unconditional right to derive 
economic benefit from any surplus, as the Trustees retain the right to enhance benefits under the Trust deed, and therefore 
the present value of the economic benefits of the IAS 19 surplus in the pension scheme of £120m (2021: £284m) available 
on a reduction of future contributions is £nil (2021: £nil). As a result, the Group has not recognised this IAS 19 surplus on the 
balance sheet. 

Income statement
The amounts recognised in the income statement were as follows:

£m
Net interest cost on the defined benefit liability

Past service cost

2022

2021

–

–

–

–

–

–

The net interest cost has been included in finance costs. Actuarial gains and losses have been reported in the statement of 
comprehensive income. 

Statement of comprehensive income
Total (expense)/income recognised in the statement of comprehensive income (“SOCI”):

£m
Asset remeasurement (losses)/gains arising during the year

Actuarial (loss)/gain on defined benefit obligations arising from experience

Actuarial gain/(loss) on defined benefit obligations arising from changes in financial assumptions

Actuarial gain on defined benefit obligations arising from changes in demographic assumptions

Total actuarial (loss)/gain before consideration of asset ceiling
Gain/(loss) resulting from changes in amounts not recognised due to effect of asset ceiling excluding 
amounts recognised in net interest cost
Gain resulting from changes in additional liability due to minimum funding requirements excluding 
amounts recognised in net interest cost

Total actuarial loss recognised in other comprehensive income relating to the WH Smith Pension Trust

Actuarial gain recognised in other comprehensive income relating to the UNS scheme

2022

(508)

(13)

350

–

(171)

169

2

–

–

2021

58

5

(56)

1

8

(11)

1

(2)

1

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Corporate governance

Financial statements

Additional information

5.  Retirement benefit obligations (continued) 
A)  Defined benefit pension schemes (continued)
i)  The WHSmith Pension Trust (continued) 
Movements in the present value of the WHSmith Pension Trust defined benefit scheme assets, obligations and minimum 
funding requirement in the current year were as follows:

£m
At 1 September

Current service cost

Past service cost
Interest income/(expense)

Actuarial gains/(losses)

Contributions from the 
sponsoring companies
Benefits paid

At 31 August

2022

2021

Effect of asset 
ceiling and 
recognition 
of minimum 
funding 
liability

Net retirement 
benefit 
obligation 
recognised

Assets

Liabilities

1,456

(1,172)

(286)

(2)

Effect of asset 
ceiling and 
recognition 
of minimum 
funding 
liability

Net retirement 
benefit 
obligation 
recognised

(271)

(3)

Assets

1,412

Liabilities

(1,144)

–

–
25

(508)

2
(42)
933

–

–
(20)

337

–
42
(813)

–

–
(5)

171

–
–
(120)

–

–
–

–

2
–
–

–

–
24

58

3
(41)
1,456

–

–
(19)

(50)

–
41
(1,172)

–

–
(5)

(10)

–
–
(286)

–

–
–

(2)

3
–
(2)

The actual return on scheme assets was a loss of £483m (2021: gain of £82m). During the year, the full trust buy-in led to an 
asset remeasurement loss of £508m. Actuarial losses on scheme liabilities have also arisen due to: experience losses of £13m, 
as a result of the triennial valuation at 31 March 2020, which applied membership and other demographic movements over 
the last 3 years; offset by the increase in the discount rate resulting in a gain of £350m.

The decrease in scheme liabilities combined with a decrease in the scheme assets, resulted in a decrease of £164m in the 
unrecognised IAS 19 surplus, to £120m. 

An analysis of the defined benefit scheme assets at the balance sheet date is detailed below:

Bonds

– Government bonds
– Corporate bonds

  UK

  Non-UK

Insurance policy
Investment funds1
Derivatives

– Interest rate swaps

– Inflation swaps
– Other2
Cash and cash equivalents
Total

2022

Quoted 
£m

Unquoted
£m

Total
£m

–

–

–

–
71

–

–
–

8
79

–

–

–

813
42

–

–
(1)

–
854

–

–

–

813
113

–

–
(1)

8
933

%

–

–

–

87
12

–

–
–

2021

Quoted 
£m

Unquoted
£m

1,211

264

342

–
43

–

–
–

–

–

–

–
186

(85)

(157)
(503)

–
(559)

Total
£m

1,211

264

342

–
229

(85)

(157)
(503)

155
1,456

%

83

18

24

–
16

(6)

(11)
(35)

11
100

1
100

155
2,015

1  These actively managed pooled funds seek to provide long-term positive returns through diversified assets and strategies.

2  Other derivatives include asset swap contracts and open repurchase agreements.

No amount is included in the market value of assets relating to either financial instruments or property occupied by 
the Group.

WH Smith PLC Annual Report and Accounts 2022

139

Financial statements

Notes to the financial statements continued

5.  Retirement benefit obligations (continued) 
A)  Defined benefit pension schemes (continued)
i)  The WHSmith Pension Trust (continued) 
The principal long-term assumptions used in the IAS 19 valuation were:

%
Rate of increase in pension payments

Rate of increase in deferred pensions

Discount rate

RPI inflation assumption

CPI inflation assumption

2022

3.30

3.30

4.20

3.70

3.30

2021

3.35

2.55

1.75

3.45

2.55

The mortality assumptions in years underlying the value of the accrued liabilities for 2022 and 2021 are:

Years

Life expectancy at age 65

Member currently aged 65

Member currently aged 45

2022

2021

Male

Female

Male

Female

22.8

23.4

24.0

25.4

22.7

23.3

23.9

25.3

Sensitivity to changes in assumptions
The valuation of the retirement benefit obligation is considered a significant source of estimation uncertainty, see Note 1(q), 
and therefore changes in assumptions can have a significant effect on the amounts recognised in the financial statements. 
Sensitivity information has been derived using scenario analysis from the actuarial assumptions as at 31 August 2022, while 
keeping all other assumptions consistent; in practice, changes in some of the assumptions may be correlated. As noted above, 
the bulk annuity insurance policy has removed the Group’s exposure to these risks.

£m
Discount rate +/- 0.1% per annum

Inflation assumptions +/- 0.1% per annum

Life expectancy +/- 1 year

Effect on liabilities
at 31 August 2022

-12/+12

+10/-10

+48/-48

United News Shops Retirement Benefits Scheme (“UNSRBS”) is closed to new entrants. The scheme provides pension 
benefits for pensioners and deferred members based on salary at the date of closure, with increases based on inflation. A full 
actuarial valuation of the scheme is carried out every three years with interim reviews in the intervening years. The latest full 
actuarial valuation of the scheme was carried out at 5 April 2021 by independent actuaries. Following this valuation, the deficit 
was less than £1m.

The valuation of the UNSRBS used for the IAS 19 disclosures is based on consistent assumptions to those used for valuing 
the WHSmith Pension Trust. Scheme assets are stated at their market value at the relevant reporting date. The deficit funding 
contributions are immaterial in the context of these financial statements. 

The present value of obligations and fair value of assets are stated below.

£m
Present value of the obligations

Fair value of plan assets

Retirement benefit obligation recognised in the balance sheet

2022

(6)

6

–

2021

(8)

7

(1)

All of the assets of the UNSRBS scheme have a quoted market price in an active market. In the prior year there was a credit 
of £1m recognised in the statement of comprehensive income in relation to actuarial gains in the year on the United News 
Shops Retirement Benefits Scheme.

B)  Defined contribution pension scheme
The pension cost charged to income for the Group’s defined contribution schemes amounted to £5m for the year ended 
31 August 2022 (2021: £4m).

140

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Corporate governance

Financial statements

Additional information

6.  Staff costs and employees
A)  Staff costs
The aggregate remuneration of employees was:

£m
Wages and salaries

Social security costs

Other pension costs

Share-based payments

Total Group

B)  Employee numbers
The monthly average total number of employees (including executive directors) was:

No. of employees
Total retailing

Support functions

Total Group

7.  Finance costs

£m
Interest payable on bank loans and overdrafts

Interest on convertible bonds

Interest on lease liabilities

2022

261

17

5

10

293

2022

12,459

43

12,502

2022

9

14

11

34

2021

208

14

4

6

232

2021

11,194

41

11,235

2021

10

4

10

24

WH Smith PLC Annual Report and Accounts 2022

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Financial statements

Notes to the financial statements continued

8.  Income tax

£m
Tax on profit/loss

Standard rate of UK corporation tax 19% (2021: 19%)

Adjustment in respect of prior years

Total current tax expense/(credit)
Deferred tax – current year (Note 17)

Deferred tax – prior year (Note 17)

Deferred tax – adjustment in respect of change in tax rates

Tax on profit/loss before non-underlying items
Tax on non-underlying items – current tax

Tax on non-underlying items – deferred tax (Note 17)

Total tax on profit/loss

Reconciliation of the taxation charge/(credit)

£m
Tax on profit/loss at standard rate of UK corporation tax 19% (2021: 19%)

Tax effect of items that are not deductible or not taxable in determining taxable loss

Unrecognised tax losses

Differences in overseas tax rates

Adjustment in respect of prior years 

Adjustment in respect of change in tax rates

Total income tax charge/(credit)

2022

6

–

6

8

–

–

14

–

(4)

10

2022

12

–

(1)

(1)

–

–

10

2021

–

(1)

(1)

(11)

(4)

(8)

(24)

–

(12)

(36)

2021

(22)

1

(1)

(1)

(5)

(8)

(36)

The effective tax rate, before non-underlying items, is 17 per cent (2021: 47 per cent). The effective tax rate is lower than the 
prior year rate and the UK corporation tax rate of 19 per cent primarily due to the recognition of brought forward previously 
unrecognised tax losses and the prior year effective tax rate included a credit arising on the UK tax rate change which was 
substantively enacted on the 24 May 2021 from 19 to 25 per cent.

The UK corporation tax rate is 19 per cent. In the Spring Budget 2021, the UK Government announced that from 1 April 2023 
the corporation tax rate would increase to 25 per cent . This new law was substantively enacted on 24 May 2021, and the main 
impact of this change has been factored into 31 August 2021 year end financial statements. 

The OECD has published a framework for the introduction of a global minimum effective tax rate of 15 per cent, applicable 
to large multinational groups. On 20 July 2022, HM Treasury released draft legislation to implement these “Pillar 2” rules with 
effect for accounting periods beginning on or after 31 December 2023. The Group is reviewing these draft rules to determine 
any potential impact.

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Corporate governance

Financial statements

Additional information

9.  Earnings per share
A)  Earnings/(loss)

£m

Profit/(loss) for the year, attributable to equity holders of the parent
Non-underlying items (Note 4)

Profit/(loss) for the year before non-underlying items, attributable to equity holders of the parent

B)  Weighted average share capital

Millions
Weighted average ordinary shares in issue

Less weighted average ordinary shares held in ESOP Trust

Weighted average shares in issue for earnings per share
Add weighted average number of ordinary shares under option

Weighted average ordinary shares for diluted earnings per share

C)  Basic and diluted earnings/(loss) per share

Pence

Basic earnings/(loss) per share
Adjustment for non-underlying items

Basic earnings/(loss) per share before non-underlying items

Pence

Diluted earnings/(loss) per share
Adjustment for non-underlying items

Diluted earnings/(loss) per share before non-underlying items

2022

47

16

63

2022

130

–

130

2

132

2022

36.2

12.3

48.5

2022

35.6

12.1

47.7

2021

(82)

53

(29)

2021

131

–

131

–

131

2021

(62.6)

40.5

(22.1)

2021

(62.6)

40.5

(22.1)

Diluted earnings per share takes into account various share awards and share options including SAYE schemes, which are 
expected to vest, and for which a sum below fair value will be paid. As the Group incurred a loss in the year ended 31 August 
2021, the impact of its potential dilutive ordinary shares was excluded as they would have been anti-dilutive.

As at 31 August 2022 the convertible bond has no dilutive effect as the inclusion of these potentially dilutive shares would 
improve earnings per share (31 August 2021: improve loss per share).

The calculation of earnings per share on a pre-IFRS 16 basis is provided in the Glossary on page 173.

WH Smith PLC Annual Report and Accounts 2022

143

Financial statements

Notes to the financial statements continued

10. Intangible assets

£m

Cost
At 1 September 2021

Additions

Disposals

Foreign exchange 

At 31 August 2022

Accumulated amortisation
At 1 September 2021

Amortisation charge

Impairment charge

Disposals

Foreign exchange

At 31 August 2022

Net book value at 31 August 2022

Cost
At 1 September 2020

Acquisitions 

Additions

Disposals

Foreign exchange 

At 31 August 2021

Accumulated amortisation
At 1 September 2020

Amortisation charge

Disposals

At 31 August 2021

Net book value at 31 August 2021

Brands and 
franchise 
contracts Tenancy rights

Goodwill

Software

Total

406

–

–

65

471

–

–

–

–

–

–

471

418

(1)

–

–

(11)

406

–

–

–

–

406

42

–

–

8

50

7

3

–

–

2

12

38

43

–

–

–

(1)

42

4

3

–

7

35

13

–

–

–

13

8

–

–

–

–

8

5

13

–

–

–

–

13

8

–

–

8

5

102

13

(2)

1

114

75

10

1

(2)

1

85

29

96

–

7

(1)

–

102

65

11

(1)

75

27

563

13

(2)

74

648

90

13

1

(2)

3

105

543

570

(1)

7

(1)

(12)

563

77

14

(1)

90

473

Goodwill of USD $70m (£60m) relating to the acquisition of InMotion in 2018 is expected to be deductible for tax purposes in 
the future.

The carrying value of goodwill is allocated to the segmental businesses as follows:

£m
Travel UK

North America

Rest of the World

Total Travel

High Street

2022

295

132

29

456

15

471

2021

253

113

25

391

15

406

144

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

10. Intangible assets (continued)
Included within Tenancy rights are certain assets that are considered to have an indefinite life of £4m (2021: £4m), 
representing certain rights under tenancy agreements, which include the right to renew leases, therefore no amortisation has 
been charged. Management has determined that the useful economic life of these assets is indefinite because the Group can 
continue to occupy and trade from certain premises for an indefinite period. These assets are reviewed annually for indicators 
of impairment. 

Impairment of goodwill and intangible assets
The Group tests goodwill for impairment annually or where there is an indication that goodwill might be impaired. 
For impairment testing purposes, the Group has determined that each store is a separate CGU, and goodwill is allocated to 
groups of CGUs in a manner that is consistent with our operating segments, as this reflects the lowest level at which goodwill 
is monitored. All goodwill has arisen on acquisitions of groups of retail stores. These acquisitions are then integrated into the 
Group’s operating segments as appropriate. Acquired brands are considered together with goodwill for impairment testing 
purposes, and are therefore considered annually for impairment.

Goodwill and acquired brands have been tested for impairment by comparing the carrying amount of each group of CGUs, 
including goodwill and acquired brands, with the recoverable amount determined from value-in-use calculations. The value-in-
use of each group of CGUs has been calculated using cash flows derived from the Group's latest Board-approved budget and 
three year plan, initially extrapolated to five years. The forecasts reflect knowledge of the current market, together with the 
Group’s expectations on the future achievable growth and committed store openings. Cash flows beyond the initial forecast 
period are extrapolated using estimated long-term growth rates. 

For certain groups of CGUs, additional adjustments to cash flows have been made during the extrapolation process for an 
extended period of up to 15 years before calculating a terminal value. This extended period of time is required to establish a 
normalised cash flow base on which a terminal value calculation can be appropriately calculated. The main reasons for cash 
flow adjustments include the need to forecast lease renewals under IFRS 16, and the unwinding of certain cash flow benefits 
arising from acquisitions in North America. 

The key assumptions on which forecast three-year cash flows of the CGUs are based include revenue growth, product mix 
and operating costs, long-term growth rates and the pre-tax discount rate: 

•  The values assigned to each of the revenue, product mix and operating cost assumptions were determined based on the 

extrapolation of historical trends within the Group and external information on expected future trends in the travel and high 
street retail sectors.

•  The pre-tax discount rates are derived from the Group’s weighted average cost of capital, which has been calculated using 
the capital asset pricing model, the inputs of which include a risk-free rate, equity risk premium, Group size premium and a 
risk adjustment (beta). The pre-tax discount rate used in the calculation was 11.9 per cent (2021: 10.4 per cent).

•  The long-term growth rate assumptions are between 0 per cent and 2 per cent.

The immediately quantifiable impacts of climate change and costs expected to be incurred in connection with our net zero 
commitments, are included within the Group’s budget and three year plan which have been used to support the impairment 
reviews, with no material impact on cash flows.

The value-in-use estimates indicated that the recoverable amount of goodwill exceeded the carrying value for each group 
of CGUs. As a result, no impairment has been recognised in respect of the carrying value of goodwill in the year (2021: £nil).

As disclosed in Note 1, Accounting policies, the forecast cash flows used within the impairment model are based on 
assumptions which are sources of estimation uncertainty and it is possible that significant changes to these assumptions 
could lead to an impairment of goodwill and acquired brands. Given the inherent uncertainties due to challenges in 
the macroeconomic environment and the continued recovery from Covid-19, management have considered a range of 
sensitivities on each of the key assumptions, with other variables held constant. The sensitivities include applying increases 
in the discount rate by 1 per cent and reductions in the long-term growth rates to 0 per cent. Under these severe scenarios, 
the estimated recoverable amount of goodwill and acquired brands still exceeded the carrying value. 

Furthermore, outputs of the quantitative climate change scenario analysis as described on pages 44 and 56 have also been 
taken into consideration in the sensitivity analysis, and has shown that climate change is not considered to be a key driver in 
determining the outcome.

The sensitivity analysis showed that no reasonably possible change in assumptions would lead to an impairment.

WH Smith PLC Annual Report and Accounts 2022

145

Financial statements

Notes to the financial statements continued

11.  Property, plant and equipment

£m

Cost or valuation:
At 1 September 2021

Additions

Disposals 

Foreign exchange 

At 31 August 2022

Accumulated depreciation:
At 1 September 2021

Depreciation charge

Impairment charge 

Disposals

Foreign exchange

At 31 August 2022

Net book value at 31 August 2022

Cost or valuation:
At 1 September 2020

Additions

Acquisitions

Disposals 

Reclassifications

Foreign exchange 

At 31 August 2021

Accumulated depreciation:
At 1 September 2020

Depreciation charge

Impairment charge 

Disposals

Reclassifications

Foreign exchange 

At 31 August 2021

Net book value at 31 August 2021

Land and buildings

Freehold 
properties

Leasehold 
improvements

Fixtures 
and fittings

Equipment 
and vehicles

196

29

(1)

8

232

110

16

(1)

2

127

Total

614

77

(5)

20

706

140

84

440

11

2

(1)

3

155

77

7

1

(1)

1

92

35

37

7

(5)

8

487

219

290

32

(3)

10

329

206

19

4

(3)

4

230

99

272

198

108

593

12

(1)

(5)

14

(2)

290

185

17

9

(5)

–

–

206

84

15

–

(5)

(11)

(1)

196

127

12

5

(5)

2

(1)

140

56

7

–

(2)

(3)

–

110

79

7

2

(2)

(2)

–

84

26

37

(1)

(12)

–

(3)

614

401

36

16

(12)

–

(1)

440

174

18

–

–

–

18

10

–

–

–

–

10

8

15

3

–

–

–

–

18

10

–

–

–

–

–

10

8

Impairment of property, plant and equipment
For impairment testing purposes, the Group has determined that each store is a separate CGU. CGUs are tested for 
impairment at the balance sheet date if any indicators of impairment have been identified. The identified indicators include 
loss-making stores, stores earmarked for closure, and under-performance of individual stores versus forecast as a result of 
slower than expected recovery from Covid-19.

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Financial statements

Additional information

11.  Property, plant and equipment (continued)
Impairment of property, plant and equipment (continued)
For those CGUs where an indicator of impairment has been identified, property, plant and equipment and right-of-use assets 
have been tested for impairment by comparing the carrying amount of the CGU with its recoverable amount determined 
from value-in-use calculations. It was determined that value-in-use was higher than fair value less costs to sell.

The value-in-use of CGUs is calculated using discounted cash flows derived from the Group’s latest Board-approved budget 
and three-year plan, taking into account the projected recovery from Covid-19, and reflects historic performance and 
knowledge of the current market, together with the Group’s views on the future achievable growth for these specific stores. 
Cash flows beyond the forecast period are extrapolated using growth rates and inflation rates appropriate to each store’s 
location. Cash flows have been included for the remaining lease life for the specific store. These growth rates do not exceed 
the long-term growth rate for the Group’s retail businesses in the relevant territory. Where stores have a relatively short 
remaining lease life, an extension to the lease has been assumed where management consider it likely that an extension will 
be granted. The immediately quantifiable impacts of climate change and costs expected to be incurred in connection with 
our net zero commitments, are included within the Group’s budget and three year plan which have been used to support the 
impairment reviews, with no material impact on cash flows. The useful economic lives of store assets are short in the context 
of climate change scenario models therefore no medium to long-term effects have been considered.

The key assumptions on which the forecast three-year cash flows of the CGUs are based include revenue and the pre-
tax discount rate. Other assumptions in the model relate to gross margin, cost inflation and longer-term growth rates. 
The forecasts used in the impairment review are based on management’s best estimate of revenue recovery versus a “pre-
Covid-19” base, and the recovery in revenue over the forecast period. In developing these forecasts, management have used 
available information, including historical knowledge of the store level cash flows, and knowledge gained during the pandemic 
up to the year end date. 

The pre-tax discount rates are derived from the Group’s weighted average cost of capital, which has been calculated using 
the capital asset pricing model, the inputs of which include the risk-free rate, equity risk premium, Group size premium and a 
risk adjustment (beta). The pre-tax discount rate used in the calculation was 11.9 per cent (2021: 10.4 per cent).

Where the value-in-use was less than the carrying value of the CGU, an impairment of property, plant and equipment and 
right-of-use assets was recorded. These stores were impaired to their recoverable amount of £18m, which is their carrying 
value at year end. The Group has recognised an impairment charge of £7m (2021: £16m) to property, plant and equipment, 
£1m (2021: £nil) to software and £8m (2021: £28m) to right-of-use assets. Impairments of £14m (2021: £42m) have been 
presented as non-underlying items in the current year (see Note 4), and impairments of £2m (2021: £2m) have been included 
in underlying results.

As disclosed in Note 1, Accounting policies, the forecast cash flows used within the impairment model are based on 
assumptions which are sources of estimation uncertainty and changes to these assumptions could lead to further 
impairments to assets. Given the significant uncertainty regarding the impact of continued recovery from Covid-19 on the 
Group’s operations and on the global economy, management have considered sensitivities to the impairment charge as a 
result of changes to the estimate of future revenues achieved by the stores.

The Group has applied certain sensitivities in isolation to demonstrate the impact on the impairment charge of changes in key 
assumptions. The most significant assumption is the revenue assumption. The impact of a 10 per cent reduction in revenue in 
the relevant CGUs, with no change to subsequent forecast revenue growth rate assumptions, has been modelled. This would 
result in a £15m increase in the impairment charge of retail store assets in the year ended 31 August 2022. 

Other changes in assumptions, including an increase or decrease of 1 per cent in the discount rate, have been modelled and 
have shown that any reasonably possible changes would not lead to a significant impact on the impairment charge. 

The impairment assessment has also been performed on a pre-IFRS 16 basis. See Glossary on page 173.

WH Smith PLC Annual Report and Accounts 2022

147

Financial statements

Notes to the financial statements continued

12.  Right-of-use assets

£m
At 1 September 2021

Additions

Modifications and remeasurements

Disposals

Depreciation charge 

Impairment charge

Effect of movements in foreign exchange rates

Net book value at 31 August 2022

£m
At 1 September 2020

Additions

Modifications and remeasurements

Disposals

Depreciation charge 

Impairment charge

Effect of movements in foreign exchange rates

Net book value at 31 August 2021

Land and 
buildings

Equipment

319

160

25

(2)

(78)

(8)

24

440

Land and 
buildings

400

45

(13)

(1)

(80)

(28)

(4)

319

9

–

–

–

(3)

–

–

6

Equipment

13

–

–

–

(4)

–

–

9

Total

328

160

25

(2)

(81)

(8)

24

446

Total

413

45

(13)

(1)

(84)

(28)

(4)

328

Information on the Group's leasing activities is included in Note 15, Lease liabilities.

Impairment of right-of-use assets
Right-of-use assets of £8m (2021: £28m) have been impaired in the year, as a result of the impact of Covid-19. 
This impairment charge has been presented in non-underlying items (see Note 4). The approach to impairment testing is 
described in detail in Note 11, Property, plant and equipment. 

13.  Trade and other receivables

£m

Current receivables
Trade receivables

Other receivables

Prepayments

Accrued income

Non-current receivables
Other receivables

Prepayments

Total trade and other receivables

2022

2021

57

2

12

16

87

3

6

96

25

5

10

5

45

2

4

51

Included in accrued income is £10m (2021: £3m) of accrued supplier income relating to retrospective discounts and other 
promotional and marketing income that has been earned but not yet invoiced. Supplier income that has been invoiced 
but not yet settled against trade payables balances is included in trade payables where the Group has a right to offset.

There were no government grants receivables included in other receivables this year (2021: nil). 

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Financial statements

Additional information

13.  Trade and other receivables (continued)
The ageing of the Group’s current trade and other receivables is as follows:

£m

Trade and other receivables gross
Expected credit losses

Trade and other receivables net
Of which:

Amounts neither impaired nor past due on the reporting date

Amounts past due but not impaired: 

 Less than one month old

 Between one and three months old

 Between three and six months old

 Between six months and one year old

Trade and other receivables net carrying amount

2022

68

(6)

62

46

8

4

3

1

62

2021

35

(3)

32

25

3

2

1

1

32

The Group has limited exposure to expected credit losses due to the business model. An allowance has been made for 
lifetime expected credit losses from receivables at 31 August 2022 of £6m (31 August 2021: £3m). The ageing analysis of 
these receivables is given in the table below. This expected credit loss allowance reflects the application of the Group’s 
provisioning policy in respect of bad and doubtful debts and is based upon the difference between the receivable value and 
the estimated net collectible amount. The Group establishes its provision for bad and doubtful debts by reference to past 
default experience.

Ageing analysis of bad and doubtful debt provisions:

£m
Less than one month old

Between one and three months old

Between three and six months old

Between six months and one year old

2022

2021

–

2

2

2

6

–

–

1

2

3

No trade and other receivables that would have been past due or impaired were renegotiated during the year. No interest 
is charged on the receivables balance. The other classes within trade and other receivables do not include impaired assets. 
The Group does not hold collateral over these balances. The directors consider that the carrying amount of trade and other 
receivables approximates their fair value.

14. Trade and other payables

£m
Trade payables

Other tax and social security

Other payables

Accruals

Deferred income

2022

130

30

96

95

14

365

2021

70

24

72

83

16

265

Trade and other payables principally comprise amounts outstanding for trade purchases and ongoing costs. The average 
credit period taken for trade purchases is 65 days (2021: 56 days). The directors consider that the carrying amount of trade 
and other payables approximates their fair value.

Trade payables is stated net of £7m (2021: £4m) amounts receivable from suppliers in relation to supplier income, that has 
been invoiced, for which the Group has the right to set off against amounts payable at the balance sheet date.

WH Smith PLC Annual Report and Accounts 2022

149

Financial statements

Notes to the financial statements continued

15.  Lease liabilities

£m
At 1 September 2021

Additions

Modifications and remeasurements

Disposals

Interest

Payments

Effect of movements in foreign exchange rates

At 31 August 2022

£m
At 1 September 2020

Additions

Modifications and remeasurements

Disposals

Interest

Payments

Effect of movements in foreign exchange rates

At 31 August 2021

£m
Analysis of total lease liabilities:

Non-current

Current

Total

(4)

(107)

Land and 
buildings

Equipment

463

159

18

(4)

11

(103)

30

574

7

–

–

–

–

–

3

Land and 
buildings

Equipment

548

41

(37)

(7)

10

(87)

(5)

463

11

–

–

–

–

(4)

–

7

Total

470

159

18

(4)

11

30

577

Total

559

41

(37)

(7)

10

(91)

(5)

470

2022

2021

446

131

577

362
108

470

The Group leases land and buildings for its retail stores, distribution centres, storage locations and office property. 
These leases have an average remaining lease term of 4 years. Some leases include an option to break before the end of the 
contract term or an option to renew the lease for an additional term after the end of the term. Management assess the lease 
term at inception based on the facts and circumstances applicable to each property. 

Other leases are mainly forklift trucks for the retail stores and distribution centres, office equipment and vehicles. These leases 
have an average remaining lease term of 3 years. 

The Group reviews the retail lease portfolio on an ongoing basis, taking into account retail performance and future trading 
expectations. The Group may exercise extension options, negotiate lease extensions or modifications. In other instances, the 
Group may exercise break options, negotiate lease reductions or decide not to negotiate a lease extension at the end of the 
lease term. Certain property leases contain rent review terms that require rent to be adjusted on a periodic basis which may 
be subject to market rent or increases in inflation measurements.

Many of the Group's property leases, particularly in Travel locations, also incur payments based on a percentage of revenue 
(variable lease payments) achieved at the location. In line with IFRS 16, variable lease payments which are not based on an 
index or rate are not included in the lease liability. See Note 3 for the expense charged to the Income statement relating to 
variable lease payments not included in the measurement of the lease liability.

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Financial statements

Additional information

15.  Lease liabilities (continued)
In response to the Covid-19 pandemic, an amendment was issued to IFRS 16 in June 2020 and further extended in March 
2021. This amendment (practical expedient) allows the impact on the lease liability of temporary rent reductions/waivers 
affecting rent payments due on or before June 2022, to be recognised in the Income statement in the period they are 
received, rather than as lease modifications, which would require the remeasurement of the lease liability using a revised 
discount rate with a corresponding adjustment to the right-of-use asset. The Group has applied this practical expedient 
to all Covid-19 rent reductions/waivers that meet the requirements of the amendment. This has resulted in a credit to the 
Income statement of £5m for the year ended 31 August 2022 (2021: £23m).

The Group’s accounting policy for leases is set out in Note 1. Details of Income statement charges and income for leases 
are set out in Note 3. The right-of-use asset categories on which depreciation is incurred are presented in Note 12. 
Interest expense incurred on lease liabilities is presented in Note 7. The maturity of undiscounted future lease liabilities are 
set out in Note 21.

The total cash outflow for leases in the financial year was £150m (2021: £123m). This includes cash outflow for short-term 
leases of £16m (2021: £14m) and variable lease payments (not included in the measurement of lease liability) of £28m 
(2021: £18m). The total future income from sub-leasing the right-of-use assets is £1m (2021: £1m).

16.  Provisions

£m
At 1 September 2021

Charge in the year

Utilised in year

Reclassifications from creditors

At 31 August 2022

£m
At 1 September 2020

Charge in the year

Utilised in year

Unwinding of discount

At 31 August 2021

Total provisions are split between current and non-current liabilities as follows:

£m
Included in current liabilities

Included in non-current liabilities

Property 
provision

Contingent 
consideration 
provision

13

–

–

1

14

1

–

(1)

–

–

Property 
provision

Contingent 
consideration 
provision

13

–

–

–

13

1

–

–

–

1

2022

–

14

14

Total

14

–

(1)

1

14

Total

14

–

–

–

14

2021

2

12

14

Property provisions relate to reinstatement liabilities for stores where the long-term viability has been impacted primarily by 
Covid-19. These expected costs of store closures are reviewed frequently and are based on information available as at the 
reporting date as well as management’s historical experience of similar transactions. Utilisations of the property provisions are 
expected to be incurred in line with the profile of the leases to which they relate.

WH Smith PLC Annual Report and Accounts 2022

151

Financial statements

Notes to the financial statements continued

17.  Deferred tax
The following are the major deferred tax liabilities and assets recognised by the Group and movements thereon during the 
current and prior years.

At 1 
September

Rate change

(Credited) / 
charged to 
income

Credited to 
equity

Foreign 
exchange

At 31 August

£m
Accelerated tax depreciation

Leases

Share-based payments

Retirement benefit obligation

Intangible assets

Losses carried forward

Unutilised interest expense

Provisions

Year ended 31 August 2022

Accelerated tax depreciation

Leases

Share-based payments

Retirement benefit obligation

Intangible assets

Losses

Unutilised interest expense

Provisions

Year ended 31 August 2021

8

5

2

1

(11)

45

5

2

57

7

4

–

1

(11)

17

3

–

21

–

–

–

–

–

–

–

–

–

3

1

–

–

–

4

–

–

8

(4)

–

2

(1)

(1)

(3)

–

3

(4)

(2)

–

1

–

–

24

2

2

27

–

–

–

–

–

–

–

–

–

–

–

1

–

–

–

–

–

1

(1)

–

–

–

(2)

3

2

–

2

–

–

–

–

–

–

–

–

–

2022

84

15

99

3

5

4

–

(14)

45

7

5

55

8

5

2

1

(11)

45

5

2

57

2021

84

23

107

Deferred tax assets have not been recognised in respect of the following tax losses:

£m
Capital losses

Trading losses

The majority of the deferred income tax assets are expected to be recovered after more than one year.

The UK corporation tax rate is 19 per cent. In the Spring Budget 2021, the UK Government announced that from 1 April 2023 
the corporation tax rate would increase to 25 per cent . This new law was substantively enacted on 24 May 2021, and the main 
impact of this change has been factored into 31 August 2021 year end financial statements. 

At 31 August 2022, deferred tax assets have been recognised in respect of tax losses, US unutilised interest expense and other 
short term timing differences. The deferred tax assets on losses of £188m relate to carried forward tax losses which have 
been recognised to the extent that they will be recoverable using the estimated future taxable income based on the approved 
budgets for the Group. The Group has not recognised deferred tax assets on losses amounting to £99m (2021: £107m) 
and US unutilised interest expense amounting to £13m (2021: £8m) due to uncertainty over the timing and extent of their 
utilisation. The losses and US unutilised interest expense can be carried forward indefinitely and have no expiry date. 

All deferred tax assets and liabilities are offset where there is considered to be a legally enforceable right to do so. 
The following is an analysis of the deferred tax balances (after offset) for financial reporting purposes: 

£m
Deferred tax liabilities (non-current liabilities)

Deferred tax assets

2022

–

55

55

2021

–

57

57

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Financial statements

Additional information

18.  Analysis of net debt
Movements in net debt can be analysed as follows:

£m
At 1 September 2021

Other non-cash movements

Other cash movements

Currency translation

At 31 August 2022

£m

At 1 September 2020

Proceeds from borrowings

Repayments of borrowings

Bifurcation of convertible bond

Other non-cash movements

Other cash movements

Currency translation

At 31 August 2021

Convertible 
bonds

Revolving 
credit facility

(132)

(292)

Convertible 
bonds

Revolving 
credit facility

Term loans

(132)

–

–

–

Term loans

(400)

–

267

–

–

1

–

(283)

(9)

–

–

–

(327)

–

41

(2)

5

–

–

–

–

–

–

–

–

–

–

–

–

–

–

Sub-total
Liabilities 
from financing 
activities

Cash and cash 
equivalents

(885)

(193)

107

(30)

130

–

–

2

Leases

(470)

(184)

107

(30)

(577)

(1,001)

132

Sub-total
Liabilities from 
financing 
activities

Cash and cash 
equivalents

Leases

(559)

–

–

–

(7)

91

5

(959)

(327)

267

41

(9)

97

5

108

327

(267)

–

–

(38)

–

130

Net debt

(755)

(193)

107

(28)

(869)

Net debt

(851)

–

–

41

(9)

59

5

(755)

(132)

(283)

(470)

(885)

An explanation of Alternative Performance Measures, including Net debt on a pre-IFRS 16 basis, is provided in the Glossary on 
page 173.

Cash and cash equivalents
Cash and cash equivalents comprise cash held by the Group and short-term bank deposits with an original maturity of three 
months or less. The carrying amount of these assets approximates to their fair value.

Lease liabilities
Non-cash movements in lease liabilities mainly relate to new leases, modifications and remeasurements in the year.

Term loans and revolving credit facilities
In the prior year, the Group announced new financing arrangements. These included the issuance of £327m of convertible 
bonds, the repayment of the existing £400m term loans and replacement with a new £133m term loan, and an increased 
revolving credit facility of £250m.

The Group has in place a four-year committed multi-currency revolving credit facility of £250m with Santander UK PLC, BNP 
Paribas, HSBC UK Bank PLC, JP Morgan Securities PLC and Barclays Bank PLC. The revolving credit facility is due to mature 
on 28 April 2025. The utilisation is interest bearing at a margin over SONIA. As at 31 August 2022, the Group has drawn down 
£nil on this facility (2021: £nil).

The Group has a four-year committed £133m term loan with Banco Santander S.A., London Branch, Barclays Bank PLC, BNP 
Paribas and HSBC UK Bank PLC, that was drawn down at the time of the refinancing in April 2021. This loan is interest bearing 
at a margin over SONIA and is due to mature on 28 April 2025. Instalments due within the next 12 months are recorded in 
current liabilities.

Transaction costs of £1m (2021: £1m) relating to the term loan are amortised to the Income statement through the effective 
interest rate method. Transaction costs of £1m (2021: £1m) relating to the RCF were capitalised in the previous financial year 
and are amortised to the Income statement on a straight-line basis.

WH Smith PLC Annual Report and Accounts 2022

153

Financial statements

Notes to the financial statements continued

18.  Analysis of net debt (continued)
Convertible bonds
In the prior year, the Group issued £327m guaranteed senior unsecured convertible bonds due in 2026. The bond of £327m 
covers a five-year term beginning on 7 May 2021 with a 1.625 per cent per annum coupon payable semi-annually in arrears in 
equal instalments. The bonds are convertible into new and/or existing ordinary shares of WH Smith PLC. The initial conversion 
price was set at £24.99 representing a premium of 40 per cent above the reference share price on 28 April 2021 (£17.85). 
If not previously converted, redeemed or purchased and cancelled, the bonds will be redeemed at par on 7 May 2026.

The convertible bond is a compound financial instrument, consisting of a financial liability component and an equity 
component, representing the value of the conversion rights. The initial fair value of the liability portion of the convertible 
bond was determined using a market interest rate for an equivalent non-convertible bond at the issue date. The liability is 
subsequently recognised on an amortised cost basis using the effective interest rate method until extinguished on conversion 
or maturity of the bonds. The remainder of the proceeds was allocated to the conversion option and recognised in equity 
(Other reserves), and not subsequently remeasured. As a result, £286m was initially recognised as a liability in the balance 
sheet on issue and the remainder of the proceeds of £41m, which represents the option component, was recognised in equity. 

Transaction costs of £6m were allocated between the two components and the element relating to the debt component of 
£5m is amortised through the effective interest rate method. The issue costs apportioned to the equity component of £1m 
have been deducted from equity. 

Further information regarding the Group's borrowings and revolving credit facilities is provided in Note 21.

19.  Contingent liabilities and capital commitments

£m
Bank guarantees and guarantees in respect of lease agreements

2022

51

2021

31

Contracts placed for future capital expenditure approved by the directors but not provided for in these financial statements 
amount to £30m (2021: £26m). 

£m
Commitments in respect of property, plant and equipment

Commitments in respect of other intangible assets

2022

28

2

30

2021

25

1

26

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Financial statements

Additional information

20. Cash generated from operating activities

£m

Group operating profit/(loss)
Depreciation of property, plant and equipment

Impairment of property, plant and equipment 

Amortisation of intangible assets

Impairment of intangible assets

Depreciation of right-of-use assets

Impairment of right-of-use assets

Non-cash change in lease liabilities

Share-based payments

Gain on remeasurement of leases

Other non-cash items (incl. foreign exchange)

(Increase)/decrease in inventories

(Increase)/decrease in receivables

Increase in payables

Pension funding 

Income taxes paid

Income taxes refunded

Movement on provisions (through utilisation or income statement)

Cash generated from operating activities

21.  Financial instruments
Categories of financial instruments

£m

Financial assets
Derivative instruments in designated hedge accounting relationships1
Receivables at amortised cost (including cash and cash equivalents)2

Financial liabilities
Amortised cost3

2022

97

37

7

13

1

81

8

(5)

9

(4)

(12)

(56)

(42)

88

(2)

(6)

–

(1)

213

Carrying value

2022

–

210

2021

(92)

36

16

14

–

84

28

(23)

6

(3)

(2)

14

4

24

(3)

–

10

–

113

2021

–

167

(1,352)

(1,134)

1  All derivatives are categorised as Level 2 within the fair value hierarchy. The fair value measurements relating to the instruments are derived from inputs other than quoted 

prices that are observable for the asset or liability, either directly or indirectly.

2  Included within receivables held at amortised cost are trade and other receivables (excluding prepayments) and cash and cash equivalents.

3  Included within amortised cost are trade payables, other payables, accruals, borrowings, lease obligations and other non-current liabilities.

Comparison of carrying values and fair values
There were no material differences between the carrying value of non-derivative financial assets and financial liabilities and 
their fair values as at the balance sheet date.

Risk management
The Group’s treasury function seeks to reduce exposures to interest rate, foreign exchange and other financial risks, and 
to ensure liquidity is available to meet the foreseeable needs of the Group and to invest cash assets safely and profitably. 
The Group does not engage in speculative trading in financial instruments and transacts only in relation to underlying 
business requirements. The Group’s treasury policies and procedures are periodically reviewed and approved by the Group’s 
Audit Committee and are subject to regular Group Internal Audit review.

WH Smith PLC Annual Report and Accounts 2022

155

Financial statements

Notes to the financial statements continued

21.  Financial instruments (continued)
Capital risk 
The Group’s objectives with respect to managing capital (defined as net debt/funds plus equity) are to safeguard the Group’s 
ability to continue as a going concern, in order to optimise returns to shareholders and benefits for other stakeholders, 
through an appropriate balance of debt and equity funding. Refer to Note 19 for the value of the Group’s net debt/funds and 
refer to the Group statement of changes in equity for the value of the Group’s equity.

In managing the Group’s capital levels, the Board regularly monitors the level of debt in the business, the working capital 
requirements, forecast financing and investing cash flows. Based on this analysis, the Board determines the appropriate 
return to investors while ensuring sufficient capital is retained in the business to meet its strategic objectives. The Board has 
a progressive dividend policy and expects that, over time, dividends would be broadly covered twice by earnings calculated 
on a normalised tax basis. 

The Group has in place a £250m committed multi-currency revolving credit facility, and a syndicated £133m term loan. 
The covenants, tested half-yearly, are based on minimum liquidity for the period ending 31 August 2022, and from 
28 February 2023 are based on fixed charges cover and leverage (defined as total borrowings excluding lease liabilities 
that would have been treated as an operating lease prior to the adoption of IFRS 16, less cash and cash equivalents/
consolidated EBITDA).

In the prior year, the Group issued £327m of guaranteed senior unsecured convertible bonds due in 2026. Settlement and 
delivery of the convertible bonds took place on 7 May 2021. The total bond offering of £327m covers a five-year term 
beginning on 7 May 2021 with a 1.625 per cent per annum coupon payable semi-annually in arrears in equal instalments. 
The bonds are convertible into new and/or existing ordinary shares of the WH Smith PLC. The initial conversion price was set 
at £24.99 representing a premium of 40 per cent above the reference share price on 28 April 2021 (£17.85). If not previously 
converted, redeemed or purchased and cancelled, the Bonds will be redeemed at par on 7 May 2026.

Liquidity risk 
The Group manages its exposure to liquidity risk by reviewing the cash resources required to meet its business objectives 
through both short- and long-term cash flow forecasts. The Group has a committed multi-currency revolving credit facility 
with a number of financial institutions which is available to be drawn for general corporate purposes including working 
capital. The facility is due to mature on 28 April 2025. 

The Group has a policy of pooling cash flows in order to optimise the return on surplus cash and also to utilise cash within 
the Group to reduce the costs of external short-term funding. 

The table below shows the maturity analysis of the undiscounted remaining contractual cash flows of the Group’s 
financial liabilities:

2022 (£m)

Non-derivative financial liabilities
Bank loans and overdrafts

Trade and other payables

Lease liabilities

Total cash flows

2021 (£m)

Non-derivative financial liabilities
Bank loans and overdrafts

Trade and other payables

Lease liabilities

Total cash flows

Due within 
1 year

Due between 
1 and 2 years

Due between 
2 and 5 years

Due over 
5 years

29

351

146

526

37

–

100

137

424

–

235

659

–

–

177

177

Due within 
1 year

Due between 
1 and 2 years

Due between 
2 and 5 years

Due over 
5 years

10

249

115

374

30

–

92

122

461

–

159

620

–

–

148

148

Total

490

351

658

1,499

Total

501

249

514

1,264

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Financial statements

Additional information

21.  Financial instruments (continued)
Credit risk
Credit risk is the risk that a counterparty may default on their obligation to the Group in relation to lending, hedging, 
settlement and other financial activities. The Group’s principal financial assets are trade and other receivables, and bank 
balances and cash which are considered to have low credit risk on initial recognition.

The Group has credit risk attributable to its trade and other receivables, including a number of sale or return contracts with 
suppliers. The amounts included in the balance sheet are net of allowances for expected credit losses. The Group has adopted 
the simplified approach to calculating expected credit losses allowed by IFRS 9. Historical credit loss rates are applied 
consistently to groups of financial assets with similar risk characteristics. These are then adjusted for known changes in, or 
any forward-looking impacts on, creditworthiness. 

Trade receivables are written off when there is no reasonable expectation of recovery. Indicators that credit risk might have 
increased significantly include the failure of the debtor to engage in a payment plan and failure to make contractual payments 
within 180 days past due, which is in line with historical experience of increased credit risk. Indicators that an asset is credit-
impaired would include observable data in relation to the financial health of the debtor or if the debtor breaches contract.

The Group has low retail credit risk due to the transactions being principally high volume, low-value and of short maturity. 
The Group has no significant concentration of credit risk, with the exposure spread over a large number of counterparties 
and customers.

The credit risk on liquid funds and derivative financial instruments is considered to be low, as the Board approved Group 
treasury policy limits the value that can be placed with each approved counterparty to minimise the risk of loss. These limits 
are based on a short-term credit rating of P-1.

The carrying amount of financial assets recorded in the financial statements represents the Group’s maximum exposure to 
credit risk. The Group does not hold collateral over any of these financial assets. 

Interest rate risk
The Group is exposed to cash flow interest rate risk on floating rate bank loans and overdrafts. 

At 31 August 2022, the Group had drawn down £nil (2021 £nil) from its £250m committed revolving credit facility. If the 
Group draws down on this facility, it does not view any draw down as long-term in nature and therefore does not enter into 
interest rate derivatives to mitigate this risk. 

The Group has a four-year committed £133m term loan with Banco Santander S.A., London Branch, Barclays Bank PLC, BNP 
Paribas and HSBC UK Bank PLC, that was drawn down at the time of the refinancing (April 2021). This loan is interest-bearing 
at a margin over SONIA. The Group monitors the risk associated with the loan. At present, the Group has not entered into 
interest rate derivatives in respect of the loan.

Foreign currency risk
Foreign exchange rate risk is the risk that the fair value of future cash flows of a financial instrument will fluctuate because 
of the changes in foreign exchange rates. The Group’s foreign currency exposures are principally to the US dollar, Euro and 
Australian dollar. The Group’s treasury function uses financial instruments to mitigate foreign exchange risk, in line with 
treasury policies approved by the Board. Financial instruments include foreign exchange contracts, deposits and bank loans.

The Group uses forward foreign exchange contracts to hedge significant future transactions and cash flows denominated 
in currencies other than pounds sterling. The hedging instruments have been used to hedge purchases in US dollars and to 
minimise foreign exchange risk in movements of the USD/GBP exchange rates. These are designated as cash flow hedges. 
At 31 August 2022 the Group had no material unhedged currency exposures.

The Group’s US dollar, Euro and Australian dollar exposure is principally operational and arises mainly through the operation 
of retail stores in North America, France, Ireland, Spain, Germany, Netherlands, Italy and Australia. The Group does not use 
derivatives to hedge balance sheet and profit and loss translation exposure.

The fair value of cash flow hedges recognised on the balance sheet within derivative assets/liabilities is shown below:

£m
Fair value of derivative assets

2022

1

2021

–

At 31 August 2022, the total notional amount of outstanding forward foreign exchange contracts to which the Group has 
committed is US$30m (2021: US$25m). These instruments will be used to hedge cash flows occurring up to one year from 
the balance sheet date. 

WH Smith PLC Annual Report and Accounts 2022

157

Financial statements

Notes to the financial statements continued

21.  Financial instruments (continued)
Gains of £nil (2021: £nil) have been transferred to the income statement and gains of £3m (2021: £nil) have been transferred 
to inventories in respect of contracts that matured during the year ended 31 August 2022. In the year to 31 August 2022, the 
fair value gain on the Group’s currency derivatives that are designated and effective as cash flow hedges amounted to £3m 
(2021: £nil). 

All the derivatives held by the Group at fair value are considered to have fair values determined by Level 2 inputs as defined 
by the fair value hierarchy. There are no non-recurring fair value measurements nor have there been any transfers of assets or 
liabilities between levels of the fair value hierarchy.

Sensitivity analysis as at 31 August 2022
Financial instruments affected by market risks include borrowings, deposits and derivative financial instruments. The following 
analysis, required by IFRS 7 “Financial Instruments”: Disclosures, is intended to illustrate the sensitivity to changes in market 
variables, being UK interest rates, and USD/GBP, EUR/GBP and AUD/GBP exchange rates.

The following assumptions were made in calculating the sensitivity analysis:

•  Exchange rate fluctuations on currency derivatives that form part of an effective cash flow hedge relationship affect the 

hedging reserve in equity and the fair value of the hedging derivatives. 

•  Year end exchange rates applied in the analysis are USD/GBP 1.1640/1 (2021: 1.3769/1), EUR/GBP 1.1607/1 (2021: 1.1652/1) 

and AUD/GBP 1.6967/1 (2021: 1.8821/1).

•  Group debt and hedging activities reflect the positions at 31 August 2022 and 31 August 2021 respectively. 

As a consequence, the analysis relates to the position at those dates and is not necessarily representative of the years 
then ended.

The above assumptions are made when illustrating the effect on the Group’s income statement and equity given reasonable 
movements in foreign exchange and interest rates before the effect of tax. The Group considers a reasonable interest rate 
movement in GBP SONIA/base rate to be one per cent, based on interest rate history. Similarly, sensitivity to movements in 
USD/GBP, EUR/GBP and AUD/GBP exchange rates of ten per cent are shown, reflecting changes of reasonable proportion 
in the context of movement in those currency pairs over time.

Using these assumptions, the following table shows the illustrative effect on the Group income statement and equity.

£m
GBP SONIA/base rate interest rates 1% increase

USD/GBP exchange rates 10% increase

EUR/GBP exchange rates 10% increase

AUD/GBP exchange rates 10% increase

GBP SONIA/base rate interest rates 1% decrease

USD/GBP exchange rates 10% decrease

EUR/GBP exchange rates 10% decrease

AUD/GBP exchange rates 10% decrease

2022

2021

Income 
gain/(loss)

Equity 
gain/(loss)

Income 
(loss)/gain

Equity 
(loss)/gain

–

(1)

–

–

–

2

1

–

–

(56)

–

2

–

63

–

(2)

–

1

1

–

–

(1)

(1)

–

–

(47)

1

1

–

57

(1)

(2)

158

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Additional information

22. Called up share capital
Allotted and fully paid

£m
Equity:
Ordinary shares of 226⁄67p

Total

2022

Number 
of shares 
(millions)

Nominal  
value 
£m

2021

Number 
of shares 
(millions)

Nominal  
value 
£m

131

131

29

29

131

131

29

29

During the year, 1,633 ordinary shares were allotted under the terms of the Company’s Sharesave Scheme (2021: 43,345). 
There was no effect from this allotment on share premium (2021: increase of £1m).

The holders of ordinary shares are entitled to receive dividends as declared from time to time and are entitled to one vote per 
share at the meetings of the Company.

The ESOP reserve of £9m (2021: £5m) represents the cost of shares in WH Smith PLC purchased in the market and held by 
the WH Smith Employee Benefit Trust to satisfy awards and options under the Group’s executive share schemes. The total 
shareholding is 622,989 (2021: 304,641).

23. Share-based payments
Summary of movements in awards and options

Number of shares
Outstanding at 1 September 2021

Options and awards granted

Options and awards exercised

Options and awards lapsed / cancelled

Outstanding at 31 August 2022

Exercisable at 31 August 2022
Outstanding at 1 September 2020

Options and awards granted

Options and awards exercised

Sharesave 
Schemes

LTIPs

PSP

Cash-settled 
awards

Total

388,479

1,982,314

–

1,150,443

532,974

180,368

52,032 2,955,799

62,213

1,393,024

(1,633)

(124,721)

(32,164)

–

(158,518)

(68,231)

(495,629)

(219,901)

(2,311)

(786,072)

318,615

2,512,407

461,277

111,934 3,404,233

95,906
307,077

39,251
1,179,064

272,790

1,103,099

27,561
513,695

180,468

–
17,041

162,718
2,016,877

56,330

1,612,687

(43,345)

(5,915)

(10,833)

(21,339)

(81,432)

Options and awards lapsed / cancelled

(148,043)

(293,934)

(150,356)

–

(592,333)

Outstanding at 31 August 2021

Exercisable at 31 August 2021

388,479

1,982,314

532,974

52,032 2,955,799

–

–

4,839

–

4,839

Pence
Weighted average exercise price of awards:

– Outstanding at the beginning of the year

– Granted in the year

– Exercised in the year

– Lapsed in the year

– Outstanding at the end of the year

– Exercisable at the end of the year

2022

2021

192.20

–

15.71

126.54

136.94

947.30

232.88

236.81

767.49

373.06

192.20

–

WH Smith PLC Annual Report and Accounts 2022

159

Financial statements

Notes to the financial statements continued

23. Share-based payments (continued)
Detail of movements in options and awards
LTIPs
Under the terms of the LTIP, executive directors and key senior executives may be granted conditional awards to acquire 
ordinary shares in the Company (in the form of nil cost options) which will only vest and become exercisable to the extent 
that the related performance targets are met. 

Outstanding awards granted under the LTIPs are as follows:

Number of shares

Date of grant
20 October 2016

26 October 2017

1 November 2018

5 November 2019

19 November 2020

19 November 2021

2022

11,892

38,315

136,613

38,315

–

332,766

365,640

371,521

1,015,635

1,103,099

1,080,925

–

2,512,407

1,982,314

Exercise  

2021

price (pence)

Exercise period

Nil

Nil

Nil

Nil

Nil

Nil

Oct 2019 – 20.10.26

Oct 2020 – 26.10.27

Nov 2023 – 01.11.28

Nov 2024 – 05.11.29

Nov 2025 – 19.11.30

Nov 2026 – 19.11.31

Awards will first become exercisable on the vesting date, which is the third anniversary of the date of grant. Awards made 
on or after October 2016 are subject to holding periods preventing the delivery and sale of shares until the fifth anniversary 
of the date of grant. For awards made in October 2016 and October 2017, the holding period applies to 50 per cent of any 
shares which vest. For awards made in November 2018, and all subsequent awards, the holding period applies to 100 per cent 
of any shares that vest. The awards will accrue dividends paid over the performance and any holding period. LTIP awards are 
equity-settled.

Sharesave Scheme
Under the terms of the Sharesave Scheme, the Board grants options to purchase ordinary shares in the Company to 
employees with at least three months service who enter into an HM Revenue & Customs approved Save-As-You-Earn (SAYE) 
savings contract for a term of three years. Options are granted at up to a 20 per cent discount to the market price of the 
shares on the date of offer and are normally exercisable for a period of six months after completion of the SAYE contract. 
SAYE options are equity-settled.

Outstanding options granted under the Sharesave Scheme at 31 August 2022 and 31 August 2021 are as follows:

Date of grant
5 June 2019 (3 year)

9 June 2021 (3 year)

Number of shares

Exercise  

2022

2021

price (pence)

Exercise period

95,906

222,709

115,689

1609.60

01.08.22 – 31.01.23

272,790

1400.00

01.08.24 – 31.01.25

318,615

388,479

160

WH Smith PLC Annual Report and Accounts 2022

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Corporate governance

Financial statements

Additional information

23. Share-based payments (continued)
Performance Share Plan (PSP)
Under the terms of the Performance Share Plan, the Board may grant conditional awards to executives. The exercise of 
awards is conditional on the achievement of a performance target, which is determined by the Board at the time of grant. 
The executive directors do not participate in this plan. PSP awards are equity-settled.

Outstanding awards granted under the PSP are as follows:

Date of grant
23 October 2014

20 October 2016

1 November 2018

7 December 2018

5 November 2019

19 November 2020

19 November 2021

Number of shares

2022

870

3,561

–

–

178,398

121,289

157,159

461,277

Exercise  

2021

price (pence)

Exercise period

870

3,969

137,553

10,476

205,170

174,936

–

532,974

Nil

Nil

Nil

Nil

Nil

Nil

Nil

Oct 2017 – 23.10.24

Oct 2019 – 20.10.26

Nov 2021 – 01.11.28

Dec 2021 – 07.12.28

Nov 2022 – 05.11.29

Nov 2021 – 19.11.30

Nov 2024 – 19.11.31

Deferred Bonus Plan (DBP)
The Deferred Bonus Plan is applicable to executive directors only. Under the terms of the DBP, any bonus payable over target 
is deferred into shares for a period of up to three years. One third of the deferred shares are released on each anniversary of 
the bonus. 

At 31 August 2022, 18,473 (2021: 10,108) shares remain deferred in accordance with this plan. 

Cash-settled schemes
Under the terms of the LTIP and PSP, the Board may grant cash-settled awards to executives. The exercise of options is 
conditional on the achievement of a performance target, which is determined by the Board at the time of grant. These awards 
will be settled in cash based on the share price at the date of exercise. As at 31 August 2022 there were 111,934 outstanding 
nil-cost cash-settled awards (2021: 52,032), which will be settled between November 2022 and November 2031. The carrying 
amount of liabilities arising from share-based payment transactions is less than £1m (2021: less than £1m).

Fair value information

Weighted average share price at date of exercise of share options exercised during year – pence

Weighted average remaining contractual life at end of year – years

2022

2021

1,573.69

1,558.60

8

8

WH Smith PLC Annual Report and Accounts 2022

161

Financial statements

Notes to the financial statements continued

23. Share-based payments (continued)
Share options and awards granted
The aggregate of the estimated fair value of the options and awards granted in the year is:

£m

2022

15

2021

16

The fair values of the LTIP and PSP awards granted were measured using a Monte Carlo simulation model. The input range 
into the Monte Carlo models was as follows:

Share price – pence

Exercise price – pence

Expected volatility – per cent

Expected life – years

Risk-free rate – per cent

Dividend yield – per cent

Weighted average fair value of options – pence

2022

1,514

Nil

41

3.0

2021

1,482

Nil

42

2.8

0.44

0%-2%

1,068.26

(0.03)

0%–2%

1,060.81

Expected volatility was determined by calculating the historical volatility of the Group’s share price over the expected life of 
the option.

The fair values of the Sharesave options granted in the year ended 31 August 2021 were measured using a Black Scholes 
model. None were granted in the year ended 31 August 2022. The input range into the Black Scholes models was as follows 
in the year ended 31 August 2021:

Share price – pence

Exercise price – pence

Expected volatility – per cent

Expected life – years

Risk-free rate – per cent

Dividend yield – per cent

Weighted average fair value of options – pence

2021

1,785

1,400

37

3.4

0.16

Nil

616.43

Expected volatility was determined by calculating the historical volatility of the Group’s share price over the expected life of 
the option.

24. Related party transactions
Transactions between businesses within this Group which are related parties have been eliminated on consolidation and are 
not disclosed in this Note. 

Remuneration of key management personnel
The remuneration of the executive and non-executive directors, who are the key management personnel of the Group, is set 
out below in aggregate for each of the categories specified in IAS 24 Related Party Disclosures. 

Further information about the remuneration of individual directors is provided in the Directors’ remuneration report on pages 
83 to 104. 

£’000
Short-term employee benefits

Post-employment benefits

Share-based payments

There are no other transactions with directors.

162

WH Smith PLC Annual Report and Accounts 2022

2022

3,327

182

1,577

5,086

2021

2,470

176

1,042

3,688

Strategic report

Corporate governance

Financial statements

Additional information

25. Other reserves and Capital redemption reserve

£m
Balance as at 1 September 2021

Cash flow hedges

Employee share schemes

Balance at 31 August 2022

£m
Balance as at 1 September 2020

Issue of convertible bond – value of conversion rights

Employee share schemes

Balance at 31 August 2021

Other reserves
(277)

Revaluation 
reserve
2

ESOP  

reserve
(5)

Hedging 
reserve
–

Convertible 
bond reserve
40

–

(3)

(280)

–

–

2

–

(4)

(9)

3

–

3

–

–

40

Other reserves

(277)

–

–

(277)

Revaluation 
reserve

ESOP  

reserve

Hedging  
reserve

Convertible
bond reserve

2

–

–

2

(4)

–

(1)

(5)

–

–

–

–

–

40

–

40

Total
(240)

3

(7)

(244)

Total

(279)

40

(1)

(240)

The Other reserves include reserves created in relation to historical capital reorganisation and proforma restatement, £(238)m 
(2021: £(238)m), demerger from Smiths News PLC in 2006, £69m (2021: £69m), and cumulative amounts relating to employee 
share schemes of £108m (2021: £(108)m).

The convertible bond reserve is a reserve created to recognise the equity component of the convertible bond issued in 
April 2021 (see Note 18) and represents the value of the conversion rights at initial recognition of £41m, net of transaction 
costs of £1m. 

The Capital redemption reserve of £13m (2021: £13m) represents the par value of shares repurchased and cancelled under the 
Group’s share buyback programme and is reclassified from Share capital to the Capital redemption reserve.

WH Smith PLC Annual Report and Accounts 2022

163

Financial statements

Notes to the financial statements continued

26. Subsidiary companies 
The subsidiary companies included within the financial statements are disclosed below.

UK subsidiaries 

Country of 
incorporation/
registration

Registered 
address

Class of shares

Proportion of 
shares held 
by Group 
companies %

Principal activity

Ordinary

100

Holding company

1

1

1

1

1

1

1

1

1

1

1

1

1

1

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

1 Ordinary & 
Preference
1 Ordinary & 
Preference
Ordinary

1

1

1

1

1

Ordinary

Ordinary

Ordinary

Ordinary

1 Ordinary & 
Preference
Ordinary

1

1

Ordinary

100

100

100

100

100

100

100

100

100

100

100

100

100

100

Retailing

Retailing

Dormant

Retailing

Dormant

Dormant

Retailing

Retailing

Dormant

Dormant

Dormant

Holding Company

Holding Company

Retailing

100

Holding Company

100

100

100

100

100

100

100

100

Retailing

Retailing

Dormant

Holding Company

Holding Company

Retailing

Holding Company

Holding Company

Name
Held directly by WH Smith PLC:
WH Smith Retail Holdings Limited

Held indirectly:
Books & Stationers Limited

Card Market Limited

Dotty About Paper Limited

funkypigeon.com Limited

Modelzone Limited

Sussex Stationers Limited 

The Card Gallery (UK) Limited

The SQL Workshop Limited

The Websters Group Limited

Tree of Hearts Limited

WH Smith (Qatar) Limited

WH Smith 1955 Limited

WH Smith High Street Holdings Limited

WH Smith High Street Limited

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

WH Smith Hospitals Holdings Limited

England & Wales

WH Smith Hospitals Limited

WH Smith Promotions Limited

WH Smith Retirement Savings Plan Limited

WH Smith Travel 2008 Limited

WH Smith Travel Holdings Limited

WH Smith Travel Limited

WH Smith US Group Holdings Limited 

WH Smith US Retail Holdings Limited 

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

England & Wales

164

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Financial statements

Additional information

26. Subsidiary companies (continued)
The following UK subsidiaries will take advantage of the audit exemption set out within section 479A of the Companies Act 
2006 for the year ended 31 August 2022.

The Company will guarantee the debts and liabilities of the below UK subsidiary undertakings at the balance sheet date in 
accordance with section 479C of the Companies Act 2006. The Company has assessed the probability of loss under the 
guarantee as remote.

Name
Held indirectly:
Books & Stationers Limited

Card Market Limited

WH Smith 1955 Limited

WH Smith High Street Holdings Limited

WH Smith Hospitals Holdings Limited

WH Smith Promotions Limited

The Card Gallery (UK) Limited

The SQL Workshop Limited

WH Smith Travel 2008 Limited

International joint ventures

Company number

07515820

8956574

549069

6560371

03896896

2339902

05157486

02676287

6560390

The below entities are joint ventures and per the Group’s accounting policies on page 122, the Group’s share of results of 
these joint ventures is included in the Group consolidated income statement using the equity method of accounting.

Name
Held indirectly:
WH Smith – DFA Brasil Cafeteria, Livraria E 
Conveniencia Eireli
WH Smith Malaysia SDN BHD

WH Smith LLC

MSP Innovations, LLC

Nash Nails MRG, LLC

International subsidiaries

Country of 
incorporation/
registration

Registered 
address

Proportion of 
shares held by 
Group companies %

Class of shares

Principal activity

Brazil

Malaysia

Oman

USA

USA

15

11

10

16

16

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

50

50

50

33

39

Retailing

Retailing

Retailing

Retailing

Retailing

The below list of interests in overseas entities includes certain entities, particularly in the United States of America, in which  
WH Smith PLC holds less than 100 per cent ownership. These entities primarily relate to airport operations in which the Group 
is required to engage with a local partner in order to operate the stores. Per the accounting policy set out on page 122, the 
Group has determined that it has control of these entities and has therefore consolidated their results.

WH Smith PLC Annual Report and Accounts 2022

165

Financial statements

Notes to the financial statements continued

26. Subsidiary companies (continued)

Name
Held indirectly:
WH Smith Asia Limited

WH Smith Australia Pty Limited
WH Smith Calais S.A.S
WH Smith Germany GmbH
WH Smith Ireland Limited
WH Smith Italia S.R.L
WH Smith Jersey Limited
WH Smith LLC 
WH Smith Nederland B.V.
WH Smith Belgium
WH Smith Norway
WH Smith Singapore Pte. Limited
WH Smith Spain S.L. 
WH Smith USA Holdings Inc 
InMotion Entertainment Holdings LLC
InMotion Entertainment Personnel Leasing Corp
WH Smith USA Retail Inc 
InMotion SFO, LLC
Wild Retail Group Pty Limited
InMotion Entertainment Group, LLC
BTS – InMotion Atlanta, LLC
InMotion AUS, LLC 
InMotion BNA, LLC
InMotion BNA-C,LLC
Soundbalance BOS, LLC
InMotion BOS-A, LLC
InMotion BOS, LLC
InMotion BOS-BCE, LLC
InMotion BWI, LLC
InMotion CLE, LLC
Soundbalance CLT, LLC
InMotion – SB DC, LLC
InMotion DCA, LLC
InMotion DEN-B, LLC
DFW-A Retail Partners, LLC
DFW-E Retail Partners, LLC
DFW-D/E Retail Partners, LLC
Soundbalance DTW, LLC
InMotion DTW, LLC
InMotion EWR, LLC
InMotion EWR-B, LLC
InMotion FLL, LLC
InMotion FLL-T4, LLC
InMotion IAD, LLC
Soundbalance IAH, LLC

BR InMotion IAH, LLC
InMotion LAX, LLC

166

WH Smith PLC Annual Report and Accounts 2022

Country of 
incorporation/
registration

Registered 
address

Class of shares

Proportion of 
shares held 
by Group 
companies %

Principal activity

Hong Kong

Australia
France
Germany
Ireland
Italy
Jersey
Qatar
Netherlands
Belgium
Norway
Singapore
Spain
USA
USA
USA
USA
USA
Australia
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA
USA

USA
USA

2

3
4
5
6
7
8
9
12
18
19
13
14
16
16
16
16
16
3
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16

16
16

Ordinary

Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary
Ordinary

Ordinary
Ordinary

100 Product sourcing for 
Group companies
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Dormant
Retailing
Retailing
Retailing
Retailing
Holding Company
Holding Company
Holding Company
Holding Company
Retailing
Retailing
Retailing
Retailing
Retailing
Dormant
Retailing
Dormant
Dormant
Dormant
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing
Retailing

100
100
100
100
100
100
49
100
100
100
100
100
100
100
100
100
88
100
100
100
88
84
80
67
80
70
80
60
67
67
75
75
75
60
65
70
67
75
80
85
62
62
75
67

65
75

Retailing
Retailing

Strategic report

Corporate governance

Financial statements

Additional information

26. Subsidiary companies (continued)

Name
InMotion LAX-IT,LLC

Soundbalance MCO, LLC

InMotion MCO, LLC

Soundbalance Miami, LLC

InMotion Bright, LLC

InMotion MKE, LLC

InMotion MSY, LLC

InMotion ORD, LLC

InMotion ORD T2, LLC

Soundbalance PDX, LLC

Soundbalance PHL, LLC

InMotion PHL, LLC

Soundbalance ATL-E, LLC

InMotion ATL-A, LLC

InMotion ATL, LLC

InMotion PHX, LLC

InMotion PHX T3, LLC

Soundbalance SAN, LLC

InMotion SAT, LLC

InMotion SEA, LLC

InMotion SFO-T3, LLC

InMotion SFO-IT, LLC

Soundbalance SJC, LLC

InMotion SLC,LLC

InMotion IAH, LLC

InMotion SLC-A,LLC

InMotion SLC-B,LLC

InMotion SMF,LLC

InMotion CLT, LLC
SBIP, LLC

InMotion LGA, LLC

Marshall Retail Group Holding Co Inc

MRG Holdings Corp

Marshall Retail Group LLC

The Marshall Retail Group Canada Inc

MRG Baltimore Concourse A, LLC

MRG Baltimore (BWI), LLC

MRG Chicago, LLC

MRG Denver, LLC

MRG Dallas II, LLC

MRG Kansas City, LLC

MRG LaGuardia, LLC

MRG LaGuardia Terminal A, LLC

MRG Los Angeles, LLC

MRG Los Angeles T3

MRG Nashville, LLC

Country of 
incorporation/
registration
USA

Registered 
address
16

Class of shares
Ordinary

Proportion of 
shares held 
by Group 
companies %
80

Principal activity
Retailing

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA
USA

USA

USA

USA

USA

Canada

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16
16

16

16

16

16

17

16

16

16

16

16

16

16

16

16

16

16

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary
Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

67

73

67

75

79

64

70

70

67

67

70

67

64

80

80

90

55

75

88

85

90

67

80

70

85

90

90

74
50

75

100

100

100

100

70

70

65

75

65

80

80

75

70

70

80

Retailing

Retailing

Retailing

Retailing

Dormant

Retailing

Retailing

Retailing

Retailing

Retailing

Dormant

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Dormant

Retailing

Dormant

Retailing

Retailing

Retailing

Retailing
Dormant

Dormant

Holding company

Holding company

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

WH Smith PLC Annual Report and Accounts 2022

167

Financial statements

Notes to the financial statements continued

26. Subsidiary companies (continued)

Country of 
incorporation/
registration
USA

Registered 
address
16

Class of shares
Ordinary

Proportion of 
shares held 
by Group 
companies %
74

Principal activity
Retailing

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

USA

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

16

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

74

70

65

65

55

80

90

80

80

80

85

80

55

80

75

75

20

70

75

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Retailing

Name
MRG Newark, LLC

MRG Newark 2, LLC

MRG Orlando, LLC 

MRG Phoenix 1, LLC

MRG Phoenix 2, LLC

MRG Raleigh Terminal 1, LLC

MRG RDU T2, LLC 

MRG Sacramento, LLC

MRG Salt Lake City, LLC

MRG San Francisco, LLC 

MRG San Francisco Terminal 1, LLC

MRG San Francisco Terminal 2, LLC

MRG San Francisco Terminal 3, LLC

MRG Savannah, LLC

MR Seattle, LLC

MRG Washington (DCA), LLC 

MRG Washington (IAD), LLC

Midway Fresh MRG, LLC

WH Smith DEN, LLC

WH Smith DCA, LLC

Registered addresses  

1

2

3

4

5

6

7

8

9

10

11

Greenbridge Road, Swindon, Wiltshire SN3 3RX

Suites 13A01–04, 13 Floor, South Tower, World Finance Centre, Harbour City, Tsim Sha Tsui, Kowloon, Hong Kong

Suite 401, 80 William Street, Woolloomooloo NSW 2011, Australia

38 Rue des Mathurins, 75008 Paris 8, France

Terminal Ring 1, Zentralgebaude Ost, Zi. 5. 035, 40474 Dusseldorf, Germany

6th Floor, Grand Canal Square, Dublin 2, Ireland

Via Borgogna, Cap 20122, Milano, Italy

72/74 King Street, St Helier, Jersey, JE2 4WE

27 Um Ghwalinah Road, 230 C-ring Road, Doha, Qatar

PO Box 3275, PC112, Ruwi, Oman

C2–6–1, Solaris Dutamas, 1, Jalan Dutamas 1, 50480, Kuala Lumpur, Malaysia

12 Weteringschans 94, 1017 XS, Amsterdam, Netherlands

13

14

15

16

17

18

19

11 Keng Cheow Street #3–10 The Riverside Piazza, Singapore 059608 

Paseo de Recoletos, 27, 7ª, 28004, Madrid, Spain

Avenida das Americas, No. 3434, Barra da Tijuca, CEP 22640–102, Rio de Janeiro, RJ, Brazil

3755 W Sunset Road, Las Vegas, Nevada, NV 89118, USA

2200 HSBC Building, 885 West Georgia Street, Vancouver, BC V6C 3E8, Canada

Posthofbrug 10 boîte 4, 2600 Anvers, Belgique

C/o CMS Kluge Advokatfirma AS, Bryggegata 6, 0250 Oslo, Norway

168

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Company balance sheet
As at 31 August 2022

£m

Non-current assets
Investments 

Current assets
Receivables: amounts falling due within one year

Current liabilities
Payables: amounts falling due within one year

Borrowings

Net current assets

Non-current liabilities
Borrowings

Total net assets

Shareholders’ equity
Called up share capital

Share premium account

Other reserves

Capital redemption reserve
Profit and loss account1

Total equity 

Note

2022

2021

3

4

5

6

6

8

9

9

835

835

287

287

(166)

(20)

(186)

101

(404)

(404)

835

835

298

298

(168)

–

(168)

130

(415)

(415)

532

550

29

316

40

13
134

532

29

316

40

13
152

550

1  The loss for the year attributable to shareholders was £18m (2021: loss of £14m). See Note 2.

The financial statements of WH Smith PLC, registered number 5202036, on pages 169 to 172 were approved by the Board of 
Directors and authorised for issue on 10 November 2022 and were signed on its behalf by:

Carl Cowling 
Group Chief Executive 

Robert Moorhead 
Chief Financial Officer and Chief Operating Officer

Company statement of changes in equity
For the year ended 31 August 2022

Share 
capital

Share 
premium

Capital 
redemption 
reserve

Other 
reserves

Profit 
and loss 
account

£m
Balance at 1 September 2021

Loss for the financial year

Total comprehensive loss for the year

Balance at 31 August 2022

Balance at 1 September 2020

Loss for the financial year

Total comprehensive loss for the year

Premium on issue of shares

Issue of convertible bonds – value of conversion rights (Note 10)

29
–

–

29

29
–

–

–

–

316
–

–

316

315
–

–

1

–

Balance at 31 August 2021

29

316

13
–

–

13

13
–

–

–

–

13

40
–

–

40

–
–

–

–

40

40

152
(18)

(18)

134

166
(14)

(14)

–

–

152

Total

550
(18)

(18)

532

523
(14)

(14)

1

40

550

WH Smith PLC Annual Report and Accounts 2022

169

 
 
 
Financial statements

Notes to the Company financial statements

1.  Accounting policies
A)  Basis of preparation
The Company’s financial statements have been prepared on a going concern basis, as detailed in the Directors’ report on 
page 105.

The financial statements are prepared in accordance with the Companies Act 2006 as applicable to companies using FRS 101. 
The Company meets the definition of a qualifying entity under FRS 100 (Application of Financial Reporting Requirements) 
issued by the Financial Reporting Council. Accordingly, the financial statements have been prepared in accordance with FRS 
101 ‘Reduced Disclosure Framework’ as issued by the Financial Reporting Council.

As permitted by FRS 101, the Company has taken advantage of the disclosure exemption available under the standard in 
relation to share–based payments, financial instruments, capital management, presentation of comparative information in 
respect of certain assets, presentation of a cash flow statement, standards not yet effective, impairment of assets and related 
party transactions. Where required, equivalent disclosures are given in the consolidated financial statements of the Group.

The financial statements are prepared under the historical cost convention.

The principal accounting policies adopted are the same as those set out in Note 1 to the consolidated financial statements 
except as noted below. No new accounting standards, or amendments to accounting standards, or IFRIC interpretations that 
are effective for the year ended 31 August 2022, have had a material impact on the Company.

In the application of the Company’s accounting policies, the Directors do not consider that there are any further critical 
accounting judgements or sources of estimation uncertainty that could lead to a material change in the carrying amounts of 
assets and liabilities.

B)  Investments in subsidiary undertakings
Investments in subsidiaries are valued at historical cost less provision for impairment in value. Investments in subsidiaries are 
tested annually for impairment. An impairment loss is recognised for the amount by which the carrying value exceeds its 
recoverable amount. The recoverable amount is the higher of an asset’s net realisable value and value-in-use.

C)  Taxation
Current tax, including UK corporation tax and foreign tax, is provided at amounts expected to be paid (or recovered) using 
the tax rates and laws that have been enacted or substantively enacted at the balance sheet date.

D)  Receivables
Receivables represent amounts due from other Group companies. Receivables are initially measured at fair value and 
subsequently measured at amortised cost using the effective interest rate method, less provision for impairment. A provision 
for the expected credit loss on receivables is established at inception. This is modified when there is a change in the credit 
risk and hence evidence that the Company will not be able to collect all amounts due according to the original terms 
of receivables.

2.  Profit/(loss) for the year
The Company has not presented its own profit and loss account as permitted by Section 408 of the Companies Act 2006. 

The loss for the year attributable to shareholders, which is stated on an historical cost basis, was £18m (2021: 14m) comprising 
finance costs of £22m (2021: £14m), non-underlying items of £nil (2021: £6m), offset by a tax credit of £4m (2021: £6m). 
There were no other recognised gains or losses. 

The Company did not have any employees during the year ended 31 August 2022 (2021: nil). All directors were remunerated 
by other Group companies.

3.  Investments 
A full list of the Company’s subsidiary undertakings is included in Note 26 of the Notes to the consolidated financial 
statements. The registered office of WH Smith Retail Holdings Limited is Greenbridge Road, Swindon, Wiltshire SN3 3RX.

The investment in subsidiaries balance has been tested for impairment at the balance sheet date. The recoverable amount of 
the investment is assumed to approximate the Group's market capitalisation on the London Stock Exchange, adjusted for any 
assets or liabilities on the Company's balance sheet. There was substantial headroom between the recoverable amount of the 
investment and its carrying value. Consequently, no impairment has been recognised in respect of the investment.

170

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

4.  Receivables: amounts falling due within one year

£m
Amounts owed by subsidiary undertakings

Prepayments

Current tax receivable

2022

282

1

4

287

2021

293

1

4

298

Amounts receivable from subsidiary undertakings are non-interest bearing and repayable on demand. The Company has 
undertaken a review of the liquidity position of the counterparty subsidiaries and noted that the subsidiaries continue to have 
sufficient immediately available funds to settle the receivables at the balance sheet date. As a result, no expected credit losses 
have been included in the profit and loss account in the current year in respect of these receivables.

5.  Payables: amounts falling due within one year

£m
Amounts owed to subsidiary undertakings

Bank overdrafts

Accruals and deferred income

Amounts owed to subsidiary undertakings are unsecured, non-interest bearing and repayable on demand.

6.  Borrowings

£m
Current Term loans

Non-current Term loans

Convertible bonds

2022

162

2

2

166

2022

20

112

292

424

2021

162

3

3

168

2021

–

132

283

415

In the prior year, the Group announced new financing arrangements. These included the issuance of £327m of convertible 
bonds, the repayment of the existing £400m term loans and replacement with a new £133m term loan, and an increased 
revolving credit facility of £250m.

Term loans and revolving credit facilities
At 31 August 2022, alongside other Group companies, the Company is a guarantor on a five-year committed multi-currency 
revolving credit facility of £250m with Santander UK PLC, BNP Paribas, HSBC UK Bank PLC, JP Morgan Securities PLC and 
Barclays Bank PLC. The revolving credit facility is due to mature on 28 April 2025. The utilisation is interest bearing at a 
margin over SONIA.

At 31 August 2022, the Company has a four-year committed £133m term loan with Banco Santander S.A., London Branch, 
Barclays Bank PLC, BNP Paribas and HSBC UK Bank PLC, that was drawn down at the time of the refinancing in April 2021. 
This loan is interest bearing at a margin over SONIA and is due to mature on 28 April 2025.

Transaction costs of £1m relating to the term loan are being amortised through the effective interest rate method. 

Convertible bonds
In the prior year, the Company issued £327m of guaranteed senior unsecured convertible bonds due in 2026. Settlement and 
delivery of convertible bonds took place on 7 May 2021. The total bond offering of £327m covers a five-year term beginning 
on 7 May 2021 with a 1.625 per cent per annum coupon payable semi-annually in arrears in equal instalments. The bonds 
are convertible into new and/or existing ordinary shares of WH Smith PLC. The initial conversion price was set at £24.99 
representing a premium of 40 per cent above the reference share price on 28 April 2021 (£17.85). If not previously converted, 
redeemed or purchased and cancelled, the Bonds will be redeemed at par on 7 May 2026.

WH Smith PLC Annual Report and Accounts 2022

171

Financial statements

Notes to the Company financial statements continued

6.  Borrowings (continued)
The convertible bond is a compound financial instrument, consisting of a financial liability component and an equity 
component, representing the value of the conversion rights. The initial fair value of the liability portion of the convertible 
bond is determined using a market interest rate for an equivalent non-convertible bond at the issue date. The liability is 
subsequently recognised on an amortised cost basis using the effective interest rate method until extinguished on conversion 
or maturity of the bonds. The remainder of the proceeds is allocated to the conversion option and recognised in equity 
(Other reserves), and not subsequently remeasured. As a result, £286m was initially recognised as a liability in the balance 
sheet on issue and the remainder of the proceeds of £41m, which represents the option component, was recognised in equity. 

Transaction costs of £6m were allocated between the two components and the element relating to the debt component of 
£5m is amortised through the effective interest rate method. The issue costs apportioned to the equity component of £1m 
have been deducted from equity. 

7.  Contingent liabilities
Contingent liabilities of £1m (2021: £1m) are in relation to insurance standby letters of credit.

The Company will guarantee the debts and liabilities of the below UK subsidiary undertakings at the balance sheet date in 
accordance with section 479C of the Companies Act 2006. The Company has assessed the probability of loss under the 
guarantee as remote.

Company number

07515820

8956574

549069

6560371

03896896

2339902

05157486

02676287

6560390

Name
Held indirectly:
Books & Stationers Limited

Card Market Limited

WH Smith 1955 Limited

WH Smith High Street Holdings Limited

WH Smith Hospitals Holdings Limited

WH Smith Promotions Limited

The Card Gallery (UK) Limited

The SQL Workshop Limited

WH Smith Travel 2008 Limited

8.  Called up share capital
Allotted and fully paid

Equity:
Ordinary shares of 226⁄67p

Total

2022

2021

Number of 
shares 
(millions)

Nominal 
value 
£m

Number of 
shares 
(millions)

Nominal 
value 
£m

131

131

29

29

131

131

29

29

During the year, 1,633 ordinary shares were allotted under the terms of the Company’s Sharesave Scheme. There was no 
effect from this allotment on share premium (2021: increase of £1m).

The holders of ordinary shares are entitled to receive dividends as declared from time to time and are entitled to one vote per 
share at the meetings of the Company.

9.  Other reserves and Capital redemption reserve
Other reserves are reserves created to recognise the equity component of the convertible bond issued in April 2021 (see Note 
6) and represents the value of the conversion rights at initial recognition of £41m, net of transaction costs of £1m.

The Capital redemption reserve of £13m (2021: £13m) represents the par value of shares repurchased and cancelled under the 
Company’s share buyback programme is reclassified from Share capital to the Capital redemption reserve. 

172

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Glossary (unaudited) 

Alternative performance measures
In reporting financial information, the Group presents alternative performance measures, “APMs”, which are not defined or 
specified under the requirements of IFRS.

The Group believes that these APMs, which are not considered to be a substitute for or superior to IFRS measures, provide 
stakeholders with additional useful information on the underlying trends, performance and position of the Group and are 
consistent with how business performance is measured internally. The alternative performance measures are not defined by 
IFRS and therefore may not be directly comparable with other companies’ alternative performance measures.

Non-underlying items
The Group has chosen to present a measure of profit and earnings per share which excludes certain items, that are 
considered non-underlying and exceptional due to their size, nature or incidence, and are not considered to be part of the 
normal operations of the Group. These measures exclude the financial effect of non-underlying items which are considered 
exceptional or occur infrequently such as, inter alia, restructuring costs linked to a Board agreed programme, costs relating 
to business combinations, impairment charges and other property costs, significant items relating to pension schemes, and 
impairment charges and items meeting the definition of non-underlying specifically related to the Covid-19 pandemic, and 
the related tax effect of these items. In addition, these measures exclude the income statement impact of amortisation of 
intangible assets acquired in business combinations, which are recognised separately from goodwill. This amortisation is not 
considered to be part of the underlying operating costs of the business and has no associated cash flows.

The Group believes that the separate disclosure of these items provides additional useful information to users of the financial 
statements to enable a better understanding of the Group’s underlying financial performance.

IFRS 16
The Group adopted IFRS 16 in the year ended 31 August 2020. IFRS 16 superseded the lease guidance under IAS 17 and the 
related interpretations. IFRS 16 sets out the principles for the recognition, measurement, presentation and disclosure of leases 
and requires lessees to account for all leases under a single on-balance sheet model as the distinction between operating and 
finance leases is removed. The only exceptions are short-term and low-value leases. At the commencement date of a lease, a 
lessee will recognise a lease liability for the future lease payments and an asset (right-of-use asset) representing the right to 
use the underlying asset during the lease term. Lessees are required to separately recognise the interest expense on the lease 
liability and the depreciation expense on the right-of-use asset.

Management have chosen to exclude the effects of IFRS 16 for the purposes of narrative commentary on the Group’s 
performance and financial position in the Strategic report. The effect of IFRS 16 on the Group income statement is to front-
load total lease expenses, being higher at the beginning of a lease contract, and lower towards the end of a contract, and this 
is further influenced by timing of renewals and contract wins, and lengths of contracts. As a result of these complexities, IFRS 
16 measures of profit and EBITDA (used as a proxy for cash generation) do not provide meaningful KPIs or measures for the 
purposes of assessing performance, concession quality or for trend analysis, therefore management continue to use pre-IFRS 
16 measures internally. 

The impact of the implementation of IFRS 16 on the Income statement and Segmental information is provided in Notes A1 
and A2 below. There is no impact on cash flows, although the classification of cash flows has changed, with an increase in 
net cash flows from operating activities being offset by a decrease in net cash flows from financing activities, as set out in 
Note A9 below. The balance sheet as at 31 August 2022 both including and excluding the impact of IFRS 16 is shown in Note 
A10 below.

Leases policies applicable prior to 1 September 2019
Leases are classified as finance leases whenever the terms of the lease transfer substantially all the risks and rewards of 
ownership to the lessee. All other leases are classified as operating leases.

Assets held under finance leases are recognised as assets of the Group at their fair value determined at the inception of the 
lease or, if lower, at the present value of the minimum lease payments. The corresponding liability to the lessor is included 
in the balance sheet as a finance lease obligation. These assets are depreciated over their expected useful lives on the same 
basis as owned assets or, where shorter, over the term of the relevant lease. Lease payments are apportioned between 
finance charges and a reduction of the lease obligations so as to achieve a constant rate of interest on the remaining balance 
of the liability. Finance charges are recognised directly in the income statement. 

Rentals payable and receivable under operating leases are charged to the income statement on a straight-line basis over the 
term of the relevant lease. Benefits received and receivable as an incentive to enter into an operating lease are also spread 
on a straight-line basis over the lease term. The Group has a number of lease arrangements in which the rent payable is 
contingent on revenue. Contingent rentals payable, based on store revenues, are accrued in line with revenues generated. 

WH Smith PLC Annual Report and Accounts 2022

173

Additional information

Glossary (unaudited) continued

Definitions and reconciliations
In line with the Guidelines on Alternative Performance Measures issued by the European Securities and Markets Authority 
(“ESMA”), we have provided additional information on the APMs used by the Group below, including full reconciliations back 
to the closest equivalent statutory measure.

APM

Closest 
equivalent 
IFRS measure

Reconciling items to 
IFRS measure

Definition and purpose

Income statement measures

Headline measures Various

See Notes A1–A11 Headline measures exclude the impact of IFRS 16 (applying the 

Group profit/(loss) 
before tax and 
non-underlying  
items

Group 
profit/(loss) 
before tax

See Group 
income 
statement and 
Note A1

principles of IAS 17). Reconciliations of all Headline measures are 
provided in Notes A1 to A11. 

Group profit/(loss) before tax and non-underlying items 
excludes the impact of non-underlying items as described below. 
A reconciliation from Group profit/(loss) before tax and non-
underlying items to Group profit/(loss) before tax is provided on the 
Group income statement on page 116, and on a Headline (pre-IFRS 
16) basis in Note A1.

Group 
operating 
profit/(loss)

See Note 2 
and Note A2

Group profit/(loss) from trading operations and segment trading 
profit/(loss) are stated after directly attributable share-based 
payment and pension service charges and before non-underlying 
items, unallocated costs, finance costs and income tax expense.

Group  
profit/(loss) 
from trading 
operations and 
segment trading 
profit/(loss)

Non-underlying  
items

None

Refer to 
definition and 
see Note 4 
and Note A6

Earnings/(loss) per 
share before non-
underlying items

Earnings/
(loss)
per share

Non-underlying 
items, see Note 
10 and Note A4

A reconciliation from the above measures to Group operating 
profit/(loss) and Group profit/(loss) before tax on an IFRS 16 basis 
is provided in Note 2 to the financial statements and on a Headline 
(pre-IFRS 16) basis in Note A2. 

Items which are not considered part of the normal operating costs 
of the business, are non-recurring and considered exceptional 
because of their size, nature or incidence, are treated as non-
underlying items and disclosed separately. The Group believes that 
the separate disclosure of these items provides additional useful 
information to users of the financial statements to enable a better 
understanding of the Group’s underlying financial performance. 
An explanation of the nature of the items identified as non-
underlying on an IFRS 16 basis is provided in Note 4 to the financial 
statements, and on a Headline (pre-IFRS 16) basis in Note A6.

Profit/(loss) for the year attributable to the equity holders of 
the parent before non-underlying items divided by the weighted 
average number of ordinary shares in issue during the financial year. 
A reconciliation is provided on an IFRS 16 basis in Note 10 and on a 
Headline (pre-IFRS 16) basis in Note A4.

Headline EBITDA

Group 
operating 
profit/(loss)

Refer 
to definition 

Headline EBITDA is Headline Group operating profit/(loss) before 
non-underlying items adjusted for pre-IFRS 16 depreciation, 
amortisation and impairment.

Effective tax rate

None

Non-underlying  
items

Fixed 
charges cover

None

Refer 
to definition 

Total income tax charge/credit excluding the tax impact of non-
underlying items divided by Group Headline profit/(loss) before 
tax and non-underlying items. See Note 8 on an IFRS 16 basis, and 
Notes A3 and A6 on a Headline pre-IFRS 16 basis.

This performance measure calculates the number of times Profit 
before tax covers the total fixed charges included in calculating 
profit or loss. Fixed charges included in this measure are net finance 
charges (excluding finance charges from IFRS 16 leases) and net 
operating lease rentals stated on a pre-IFRS 16 basis. 

The calculation of this measure is outlined in Note A5.

174

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Definitions and reconciliations (continued)

APM

Closest 
equivalent 
IFRS measure

Reconciling items to 
IFRS measure

Definition and purpose

Income statement measures (continued)

Gross margin

Like-for-
like revenue

Gross 
profit margin

Not applicable Where referred to throughout the Annual report, gross margin is 
calculated as gross profit divided by revenue.

Movement in 
revenue per 
the income 
statement

–  Revenue 

change from 
non-like-for-
like stores

Like-for-like revenue is the change in revenue from stores that have 
been open for at least a year, with a similar selling space at a constant 
foreign exchange rate. 

Balance sheet measures

Headline net debt Net debt

–  Foreign  

exchange  
impact

Reconciliation of 
net debt

Headline net debt is defined as cash and cash equivalents, less bank 
overdrafts and other borrowings and both current and non-current 
obligations under finance leases as defined on a pre-IFRS 16 basis. 
Lease liabilities recognised as a result of IFRS 16 are excluded from 
this measure. A reconciliation of net debt on an IFRS 16 basis is 
provided in Note A8.

Other measures

Free cash flow

Net cash 
inflow from  
operating  
activities

See Note A7 and 
Strategic report 
page 28

Free cash flow is defined as the net cash inflow from operating 
activities before the cash flow effect of IFRS 16, non-underlying 
items and pension funding, and less net capital expenditure. 
The components of free cash flow are shown in Note A7 and on 
page 28, as part of the Strategic report. 

WH Smith PLC Annual Report and Accounts 2022

175

Additional information

Glossary (unaudited) continued

A1.    Reconciliation of Headline to Statutory Group operating profit  

and Group profit before tax

£m
Revenue

Cost of sales

Gross profit
Distribution costs

Administrative expenses

Other income

Non-underlying items

Group operating profit
Finance costs

Profit before tax
Income tax (charge)/credit

Profit for the year
Attributable to:

Equity holders of the parent

Non-controlling interests

£m

Revenue

Cost of sales

Gross profit
Distribution costs

Administrative expenses

Other income

Non-underlying items

Group operating loss
Finance costs

Loss before tax
Income tax credit

Loss for the year
Attributable to:

Equity holders of the parent

Non-controlling interests

2022

pre-IFRS 16 basis

IFRS 16 basis

Headline, before 
non-underlying 
items (pre-IFRS 16)

Headline 
non-underlying 
items (pre-IFRS 16)

Headline
(pre-IFRS 16)

IFRS 16
adjustments

1,400

(538) 

862

(604)

(160)

–

–

98

(25)

73

(12)

61

55

6

61

–

–

–

–

–

–

(12)

(12)

–

(12)

3

(9)

(9)

–

(9)

1,400

(538)

862

(604)

(160)

–

(12)

86

(25)

61

(9)

52

46

6

52

–

–

–

16

(1)

4

(8)

11

(9)

2

(1)

1

1

–

1

2021

pre-IFRS 16 basis

IFRS 16 basis

Headline, before 
non-underlying 
items (pre-IFRS 16)

Headline 
non-underlying 
items (pre-IFRS 16)

Headline
(pre-IFRS 16)

IFRS 16
adjustments

886

(358)

528

(431)

(136)

–

–

(39)

(16)

(55)

26

(29)

(31)

2

(29)

–

–

–

–

–

–

(49)

(49)

–

(49)

9

(40)

(40)

–

(40)

886

(358)

528

(431)

(136)

–

(49)

(88)

(16)

(104)

35

(69)

(71)

2

(69)

–

–

–

12

(4)

4

(16)

(4)

(8)

(12)

1

(11)

(11)

–

(11)

Total

1,400

(538)

862

(588)

(161)

4

(20)

97

(34)

63

(10)

53

47

6

53

Total

886

(358)

528

(419)

(140)

4

(65)

(92)

(24)

(116)

36

(80)

(82)

2

(80)

176

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

A2.    Reconciliation of Headline to Statutory segmental trading profit/(loss)  

and Group profit/(loss) from trading operations

£m
Travel UK trading profit

North America trading profit

Rest of the World trading profit/(loss)

Total Travel trading profit

High Street trading profit

Group profit from trading operations

Unallocated central costs

Group operating profit before 
non-underlying items
Non-underlying items

Group operating profit/(loss)

£m

Travel UK trading loss

North America trading profit/(loss)

Rest of the World trading loss

Travel trading loss

High Street trading profit

Group (loss)/profit from  
trading operations
Unallocated central costs

Group operating (loss)/profit 
before non-underlying items
Non-underlying items

Group operating loss

pre-IFRS 16 basis

IFRS 16 basis

Headline, before 
non-underlying 
items (pre-IFRS 16)

Headline 
non-underlying 
items (pre-IFRS 16)

Headline
(pre-IFRS 16)

IFRS 16 
adjustments

2022

54

31

4

89

33

122
(24)

98
–

98

–

–

–

–

–

–
–

–
(12)

(12)

54

31

4

89

33

122
(24)

98
(12)

86

6

2

(1)

7

12

19
–

19
(8)

11

2021

pre-IFRS 16 basis

IFRS 16 basis

Headline, before 
non-underlying 
items (pre-IFRS 16)

Headline 
non-underlying 
items (pre-IFRS 16)

Headline
(pre-IFRS 16)

IFRS 16 
adjustments

(32)

6

(13)

(39)

19

(20)
(19)

(39)
–

(39)

–

–

–

–

–

–
–

–
(49)

(49)

(32)

6

(13)

(39)

19

(20)
(19)

(39)
(49)

(88)

3

(4)

(4)

(5)

17

12
–

12
(16)

(4)

Total

60

33

3

96

45

141
(24)

117
(20)

97

Total

(29)

2

(17)

(44)

36

(8)
(19)

(27)
(65)

(92)

WH Smith PLC Annual Report and Accounts 2022

177

Additional information

Glossary (unaudited) continued

A3.   Reconciliation of Headline to Statutory tax expense/(credit)

£m
Profit/(loss) before tax and non-underlying items

Tax on profit/loss – Standard rate of UK corporation tax 
(19.00%; 2021: 19.00%)
Adjustment in respect of prior years

Total current tax charge/(credit)
Deferred tax – current year

Deferred tax – prior year

Deferred tax – adjustment in respect of change in tax rates

Tax charge/(credit) on Headline profit/loss
Tax on non-underlying items – current tax

Tax on non-underlying items – deferred tax

Total tax charge/(credit) on profit/loss

2022

Headline 
(pre-IFRS 16)

IFRS 16 
adjustments

73

10

IFRS 16

83

5

–

5

7

–

–

12

–

(3)

9

1

–

1

1

–

–

2

–

(1)

1

6

–

6

8

–

–

14

–

(4)

10

2021

Headline 
(pre-IFRS 16)

IFRS 16 
adjustments

(55)

–

(1)

(1)

(13)

(4)

(8)

(26)

–

(9)

(35)

4

–

–

–

2

–

–

2

–

(3)

(1)

IFRS 16

(51)

–

(1)

(1)

(11)

(4)

(8)

(24)

–

(12)

(36)

A4.   Calculation of Headline and Statutory earnings per share

Millions
Weighted average shares in issue (Note 9)

Headline (pre-IFRS 16 basis)

 – Before non-underlying items
 – Non-underlying items

 – Total

IFRS 16 adjustments

 – Before non-underlying items
 – Non-underlying items

 – Total

IFRS 16 basis

 – Before non-underlying items
 – Non-underlying items

 – Total

2022

Basic EPS

Diluted EPS

130

132

2021

Basic EPS

Diluted EPS

131

131

2022

2021

Profit for 
the year 
attributable to 
equity holders 
of the parent

Profit for 
the year 
attributable to 
equity holders 
of the parent

Basic EPS

Diluted EPS

Basic EPS

Diluted EPS

£m

pence

pence

£m

pence

pence

55

(9)

46

8

(7)

1

63

(16)

47

42.3

(6.9)

35.4

6.2

(5.4)

0.8

48.5

(12.3)

36.2

41.7

(6.9)

34.8

6.0

(5.2)

0.8

47.7

(12.1)

35.6

(31)

(40)

(71)

2

(13)

(11)

(29)

(53)

(82)

(23.7)

(30.5)

(54.2)

(23.7)

(30.5)

(54.2)

1.6

(10.0)

(8.4)

1.6

(10.0)

(8.4)

(22.1)

(40.5)

(62.6)

(22.1)

(40.5)

(62.6)

178

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

A5.   Fixed charges cover

£m
Headline net finance costs (pre-IFRS 16)

Net operating lease charges (pre-IFRS 16)

Total fixed charges

Headline profit before tax and non-underlying items

Headline profit before tax, non-underlying items and fixed charges

Fixed charges cover – times

A6.   Non-underlying items on pre-IFRS 16 and IFRS 16 bases

Note
A1

A11

A1

2022

25

241

266

73

339

1.3x

2021

16

151

167

(55)

112

0.7x

£m
Amortisation of acquired intangible assets

Costs related to cyber incident

Impairment

– property, plant and equipment

– right-of-use assets

Other property costs

Write-down of inventories

Restructuring costs

Costs associated with refinancing

Costs relating to business combinations

Other

Non-underlying items, before tax
Tax credit on non-underlying items

Non-underlying items, after tax

  2022

  2021

Headline
(pre-IFRS 16)

IFRS 16

Headline (pre-
IFRS 16)

IFRS 16

3

4

5

–

–

–

–

–

–
–

12

(3)

9

3

4

5

8

–

–

–

–

–
–

20

(4)

16

3

–

18

–

5

5

9

6

2
1

49

(9)

40

3

–

14

28

–

5

9

6

2
(2)

65

(12)

53

Non-underlying items on a pre-IFRS 16 basis are calculated on a consistent basis with IFRS 16, with the exception of the 
below items.

A tax credit of £4m (2021: £12m) has been recognised in relation to the above items (£3m pre-IFRS 16 (2021: £9m)).

Impairment of property, plant and equipment and right-of-use assets
The impairment charge recognised on a pre-IFRS 16 basis differs from that recognised under IFRS 16. This is mainly due to 
a lower asset base pre-IFRS 16, coupled with lower expected store cash flows, with rental expenses being included in the 
forecast cash flows (treated as financing costs under IFRS 16), and a higher discount rate. The calculation of the Group’s 
weighted average cost of capital differs under IFRS 16 versus pre-IFRS 16. The pre-tax discount rate used in the IFRS 16 
calculation was 11.9 per cent (2021: 10.4) and the pre-tax discount rate used in the pre-IFRS 16 calculation was 14.4 per cent 
(2021: 13.9).

Right-of-use assets are not recognised on a pre-IFRS 16 basis.

Other property costs
Other property costs on a pre-IFRS 16 basis include provisions for onerous lease contracts; on an IFRS 16 basis, onerous lease 
contracts are recognised as an impairment of the right-of-use asset. In the prior year, as a result of the impact of Covid-19, 
the Group included a charge of £5m for stores where we anticipate that we will make a cash loss over the remaining term of 
their leases.

WH Smith PLC Annual Report and Accounts 2022

179

Additional information

Glossary (unaudited) continued

A6.   Non-underlying items on pre-IFRS 16 and IFRS 16 bases (continued)
The Group’s pre-IFRS 16 property provisions represent the present value of unavoidable future net lease obligations and 
related costs of leasehold property (net of estimated sublease income and adjusted for certain risk factors) where the 
space is vacant, loss-making or currently not planned to be used for ongoing operations. The unwinding of the discount is 
treated as an imputed interest charge. These provisions represent the best estimate of the liability at the time of the balance 
sheet date, the actual liability being dependent on future events such as economic environment and marketplace demand. 
Expectations will be revised each period until the actual liability arises, with any difference accounted for in the period in 
which the revision is made.

A7.   Free cash flow

£m
Cash generated from operating activities (Note 20)

Interest paid

Net cash inflow from operating activities

Cash flow impact of IFRS 16 (Note A9)

Add back:

– Cash impact of non-underlying items

– Pension funding

– Other non cash items

Deduct:

– Purchase of property, plant and equipment

– Purchase of intangible assets

Free cash flow

2022

213

(26)

187

(93)

16

2

12

(70)

(13)

41

2021

113

(13)

100

(83)

38

3

–

(37)

(7)

14

A8.   Headline net debt
The table below shows Headline net debt (pre-IFRS 16). This includes lease liabilities that were previously presented as finance 
leases (applying the principles of IAS 17), and Group accounting policies as applicable prior to 1 September 2019, described in 
the Glossary on page 173), but excludes additional lease liabilities recognised on application of IFRS 16.

£m
Borrowings

– Revolving credit facility

– Convertible bonds

– Bank loans

– Lease liabilities (Note 16)

Liabilities from financing activities
Cash and cash equivalents

Net debt (IFRS 16) (Note 18)
Add back lease liabilities recognised under IFRS 161

Headline net debt (pre-IFRS 16)

2022

2021

–

(292)

(132)

(577)

(1,001)

132

(869)
573

(296)

–

(283)

(132)

(470)

(885)

130

(755)
464

(291)

1  Excludes lease liabilities previously recognised as finance leases on a pre-IFRS 16 basis.

A9.   Cash flow disclosure impact of IFRS 16
There is no impact of IFRS 16 on cash flows, although the classification of cash flows has changed, with an increase in net 
cash flows from operating activities being offset by a decrease in net cash flows from financing activities.

£m
Net cash inflows from operating activities

Net cash outflows from investing activities

Net cash (outflows)/inflows from financing activities

Net increase in cash in the period

2022

Headline 
(pre-IFRS 16)

IFRS 16 
adjustment

94

(83)

(11)

–

93

–

(93)

–

2021

Headline 
(pre-IFRS 16)

IFRS 16 
adjustment

17

(43)

48

22

83

–

(83)

–

IFRS 16

187

(83)

(104)

–

IFRS 16

100

(43)

(35)

22

180

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

A10. Balance sheet impact of IFRS 16
The balance sheet including and excluding the impact of IFRS 16 is shown below:

£m
Goodwill and other intangible assets

Property, plant and equipment

Right-of-use assets

Investments in joint ventures

Inventories

Payables less receivables

Working capital

Derivative financial asset

Net current and deferred tax assets

Provisions

Operating assets employed

Net debt

Net assets excluding pension liability

Pension liability

Deferred tax asset on pension liability

Total net assets

  2022

  2021

Headline (pre-
IFRS 16)

IFRS 16 
adjustment

544

211

–

2

757

198

(284)

(86)

1

54

(26)

700

(296)

404

–

–

(1)

8

446

–

453

–

15

15

–

–

12

480

(573)

(93)

–

–

404

(93)

IFRS 16

543

219

446

2

1,210

198

(269)

(71)

1

54

(14)

1,180

(869)

311

–

–

311

Headline (pre-
IFRS 16)

IFRS 16 
adjustment

474

167

–

2

643

135

(237)

(102)

–

46

(28)

559

(291)

268

(3)

1

266

(1)

7

328

–

334

–

23

23

–

10

14

381

(464)

(83)

–

–

(83)

IFRS 16

473

174

328

2

977

135

(214)

(79)

–

56

(14)

940

(755)

185

(3)

1

183

A11.  Operating lease expense
Amounts recognised in Headline Group operating profit on a pre-IFRS 16 basis are as follows:

£m

Net operating lease charges

2022

241

2021

151

In the year ended 31 August 2020, the Group adopted IFRS 16. IFRS 16 requires lessees to account for all leases under a single 
on-balance sheet model as the distinction between operating and finance leases is removed. In order to provide comparable 
information the Group has chosen to present Headline measures of operating profit/(loss) and profit/(loss) before tax, as 
explained in Note 2 segmental analysis.

The table above presents the pre-IFRS 16 net operating lease charges, applying the principles of IAS 17, and Group accounting 
policies as applicable prior to 1 September 2019, as described in the Glossary on page 173.

The Group leases various properties under non-cancellable operating lease agreements. The leases have varying terms, 
escalation clauses and renewal rights. The Group has a number of lease arrangements in which the rent payable is contingent 
on revenue. Contingent rentals payable, based on store revenues, are accrued in line with revenues generated.

The average remaining lease length across the Group is four years.

Rentals payable and receivable under operating leases are charged to the income statement on a straight-line basis over the 
term of the relevant lease. Benefits received and receivable as an incentive to enter into an operating lease are also spread on 
a straight-line basis over the lease term.

Temporary rent reductions due to Covid-19, affecting rent payments due on or before June 2022, have been recognised in the 
Income statement in the period they are received.

WH Smith PLC Annual Report and Accounts 2022

181

Additional information

Information for shareholders

Company Secretary and registered office
Ian Houghton, WH Smith PLC, Greenbridge Road, Swindon, Wiltshire SN3 3RX. Telephone 01793 616161.

WH Smith PLC is registered in England and Wales (number 5202036).

Company website
This Annual report and accounts together with other information, including the price of the Company’s shares, Stock 
Exchange announcements and frequently asked questions, can be found on the WH Smith PLC website at whsmithplc.co.uk.

Annual General Meeting
The Annual General Meeting will be held at the offices of Herbert Smith Freehills LLP, Exchange House, Primrose Street, 
London EC2A 2EG on Wednesday 18 January 2023 at 11.30am. A separate notice convening the meeting is being sent to 
shareholders and includes explanatory notes on each of the resolutions being proposed. 

Shareholder enquiries – the registrars
All enquiries relating to shareholdings should be addressed to the registrars, Computershare Investor Services PLC, 
The Pavilions, Bridgwater Road, Bristol BS99 6ZZ. You can call the registrars on the shareholder helpline 0371 495 0100 
or visit their website at www.investorcentre.co.uk. A textphone facility for shareholders with hearing difficulties is available 
by telephoning 0370 702 0005.

Sharedealing services
This can be done through a stockbroker, bank or building society.

Computershare, our registrars, also offer share dealing services for shareholders (in certain jurisdictions). For internet 
dealing, log on to computershare.com/dealing/uk and for telephone dealing call 0370 703 0084. You will need to have your 
Shareholder Reference Number (SRN) to hand when making this call. This can be found on your Form of Proxy or email 
notification of availability of AGM documents.

Please note that dealing fees will apply and will vary between providers.

Dividend mandates
If you wish dividends to be paid directly into your bank account through the BACSTEL-IP (Bankers’ Automated Clearing 
Services) system, you should contact Computershare for a Dividend Mandate Form or apply online at www.investorcentre.co.uk. 
Shareholders who receive their dividend payments in this way receive an annual dividend confirmation once a year, with the 
final dividend, detailing all payments made throughout the UK tax year.

Financial calendar
The following dates are given for information purposes only. Please check the WH Smith PLC website at whsmithplc.co.uk 
nearer the relevant time for full details, and to ensure that no changes have been made.

Financial year end
Preliminary results announced
Annual report posted
Final dividend ex-dividend date
Final dividend record date
AGM
Christmas trading statement
Final dividend payment date
Half-year end
Interim results announced
Trading statement
Interim dividend ex-dividend date
Interim dividend record date
Interim dividend payment date
Financial year end

31 August 2022
10 November 2022
December 2022
5 January 2023
6 January 2023
18 January 2023
18 January 2023
26 January 2023
28 February 2023
April 2023
June 2023
July 2023
July 2023
August 2023
31 August 2023

ShareGIFT
If you only have a small number of shares which are uneconomic to sell, you may wish to consider donating them to charity 
under ShareGIFT, a charity share donation scheme administered by the Orr Mackintosh Foundation. A ShareGIFT transfer 
form may be obtained from our registrar. Further information about the scheme can be found on the ShareGIFT website at 
sharegift.org.

182

WH Smith PLC Annual Report and Accounts 2022

Strategic report

Corporate governance

Financial statements

Additional information

Warning to shareholders – boiler room scams
In recent years, many companies have become aware that their shareholders have received unsolicited phone calls or 
correspondence concerning investment matters. These are typically from overseas-based “brokers” who target UK 
shareholders, offering to sell them what often turn out to be worthless or high risk shares in US or UK investments. 
These operations are commonly known as “boiler rooms”. Information on how to avoid share fraud or report a scam 
can be found on our website at whsmithplc.co.uk. You can also call the Financial Conduct Authority Consumer Helpline 
on 0800 111 6768 or go to fca.org.uk/scamsmart.

UK Capital Gains Tax
Demerger 31 August 2006
Following the demerger of the Company on 31 August 2006, in order to calculate any chargeable gains or losses arising on 
the disposal of shares after 31 August 2006, the original tax base cost of your ordinary shares of 213⁄81p (adjusted if you held 
your shares on 24 September 2004 and 22 May 1998 to take into account the capital reorganisations of 27 September 2004 
and 26 May 1998 respectively (see below)) will have to be apportioned between the shareholdings of ordinary shares of 20p 
in the Company and ordinary shares of 5p in Smiths News PLC.

The cost of your shareholding of ordinary shares of 20p in the Company is calculated by multiplying the original base cost 
of your ordinary shares of 213⁄81p (adjusted where necessary to take into account the capital reorganisations of 27 September 
2004 and 26 May 1998 (see below)) by 0.69585.

The cost of your shareholding of ordinary shares of 5p is calculated by multiplying the original base cost of your ordinary 
shares of 213⁄81p (adjusted where necessary to take into account the capital reorganisations of 27 September 2004 and 26 May 
1998 (see below)) by 0.30415.

As a result of the share consolidation on 22 February 2008, the nominal value of the Company’s ordinary shares increased 
from 20p per ordinary share to 226⁄67p per ordinary share.

Capital reorganisation 27 September 2004
If you acquired your shareholding on or before 24 September 2004, in order to calculate any chargeable gains or losses 
arising on the disposal of shares after 24 September, the original tax base cost of your ordinary shares of 555/9p (adjusted if 
you held your shares on 22 May 1998 to take into account the capital reorganisation of 26 May 1998 (see below)) will have to 
be apportioned between the shareholdings of ordinary shares of 213⁄81p and ‘C’ shares resulting from the capital reorganisation.

The cost of your shareholding of ordinary shares of 213⁄81p is calculated by multiplying the original base cost of your ordinary 
shares of 555/9p (adjusted where necessary to take into account the capital reorganisation of 26 May 1998 (see below)) by 
0.73979.

Capital reorganisation 26 May 1998
If you acquired your shareholding on or before 22 May 1998, in order to calculate any chargeable gains or losses arising on 
the disposal of shares after 22 May 1998, the original tax base cost of your ordinary shares of 50p will have to be apportioned 
between the shareholdings of ordinary shares of 555/9p and redeemable ‘B’ shares resulting from the capital reorganisation.

The cost of your shareholding of ordinary shares of 555/9p is calculated by multiplying the original cost of your ordinary 
shares of 50p by 0.90714.

March 1982 values
If you acquired your shareholding on or before 31 March 1982, in order to calculate any chargeable gains or losses arising on 
disposal of shares, the tax base cost of your ordinary shares used the 31 March 1982 base values per share as follows:

Ordinary shares of 20p

Smiths News PLC ordinary shares of 5p

‘A’ ordinary 
shares
61.62p

26.93p

Arising from an 
original shareholding 
of ‘B’ ordinary shares
50.92p

22.25p

If you have a complicated tax position, or are otherwise in doubt about your tax circumstances, or if you are subject to tax in 
a jurisdiction other than the UK, you should consult your professional adviser.

“Company” means WH Smith PLC, a public limited company incorporated in England and Wales with registered number 
5202036; and “Group” means the Company and its subsidiaries and subsidiary undertakings.

WH Smith PLC Annual Report and Accounts 2022

183

Additional information

Notes

184

WH Smith PLC Annual Report and Accounts 2022

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Contact details

WH Smith PLC 
Greenbridge Road 
Swindon, Wiltshire SN3 3RX 
United Kingdom 
T  01793 616161 
W  whsmithplc.co.uk

WHSmith Travel 
133 Houndsditch  
London EC3A 7BX 
United Kingdom 
T  020 3981 0900 
W  whsmithplc.co.uk

WHSmith High Street 
Greenbridge Road 
Swindon, Wiltshire SN3 3LD 
United Kingdom 
T  01793 616161 
W  whsmith.co.uk

Investor Relations 
W  whsmithplc.co.uk/investors

Media Relations 
W  whsmithplc.co.uk/media

Sustainability 
W  whsmithplc.co.uk/sustainability

Recruitment 
W  whsmithcareers.co.uk

Customer Service 
Freepost SCE4410 
Swindon, Wiltshire SN3 3XS 
United Kingdom

E  customer.relations@whsmith.co.uk