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Xcel Brands

xelb · NASDAQ Consumer Cyclical
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Exchange NASDAQ
Sector Consumer Cyclical
Industry Apparel - Manufacturers
Employees 51-200
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FY2023 Annual Report · Xcel Brands
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-K

☒  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

☐  TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended: December 31, 2023
OR

Commission File Number: 001-37527
XCEL BRANDS, INC.
(Exact name of Registrant as specified in its charter)

Delaware
(State or Other Jurisdiction of Incorporation or Organization)

76-0307819
(I.R.S. Employer Identification No.)

550 Seventh Avenue, 11th Floor, New York, NY 10018
(Address of Principal Executive Offices)

(347) 727-2474
(Issuer’s Telephone Number, Including Area Code)

Securities registered pursuant to Section 12(b) of the Act:

Title of each class
Common Stock, $0.001 par value per share

Trading Symbol
XELB

     Name of each exchange on which registered

NASDAQ Capital Market

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.     Yes     ☐    No     ☒

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.     Yes     ☐    No     ☒

Securities registered pursuant to Section 12(g) of the Act: None

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934
during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements
for the past 90 days.     Yes     ☒    No     ☐

Indicate  by  check  mark  whether  the  registrant  has  submitted  electronically  every  Interactive  Data  File  required  to  be  submitted  pursuant  to  Rule  405  of
Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).
Yes     ☒    No     ☐

Indicate  by  check  mark  whether  the  registrant  is  a  large  accelerated  filer,  an  accelerated  filer,  a  non-accelerated  filer,  smaller  reporting  company,  or  an
emerging  growth  company.  See  the  definitions  of  “large  accelerated  filer,”  “accelerated  filer,”  “smaller  reporting  company,”  and  “emerging  growth
company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer    ☐
Non-accelerated filer    ☒

     Accelerated filer    ☐

Smaller reporting company    ☒
Emerging growth company    ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any
new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.     ☐

Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness of its internal
control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that
prepared or issued its audit report.     ☐

If securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of the registrant included in
the filing reflect the correction of an error to previously issued financial statements.      ☐

Indicate by check mark whether any of those error corrections are restatements that required a recovery analysis of incentive-based compensation
received by any of the registrant’s executive officers during the relevant recovery period pursuant to §240.10D-1(b).     ☐

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).     Yes     ☐    No     ☒

The  aggregate  market  value  of  the  voting  and  non-voting  common  equity  held  by  non-affiliates  computed  by  reference  to  the  price  at  which  the
common equity was last sold, or the average bid and asked price of such common equity, as of the last business day of the registrant’s most recently
completed second fiscal quarter was $17,934,000 based upon the closing price of such common stock on June 30, 2023.

The number of shares of the issuer’s common stock issued and outstanding as of April 3, 2024 was 23,492,117 shares.

Documents Incorporated By Reference: None

    
    
Table of Contents

PART I

TABLE OF CONTENTS

     Page

Business

Item 1
Item 1A Risk Factors
Item 1B Unresolved Staff Comments
Item 1C
Item 2
Item 3
Item 4

Cybersecurity
Properties
Legal Proceedings
Mine Safety Disclosures

PART II

Item 5

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of
Equity Securities
[Reserved]
Management’s Discussion and Analysis of Financial Condition and Results of Operations

Item 6
Item 7
Item 7A Quantitative and Qualitative Disclosures About Market Risk
Item 8
Item 9
Item 9A Controls and Procedures
Item 9B Other Information
Item 9C Disclosure Regarding Foreign Jurisdictions that Prevent Inspections

Financial Statements and Supplementary Data
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

PART III

Item 10
Item 11
Item 12

Item 13
Item 14

Directors, Executive Officers and Corporate Governance
Executive Compensation
Security Ownership of Certain Beneficial Owners and Management and Related Stockholder
Matters
Certain Relationships and Related Transactions, and Director Independence
Principal Accountant Fees and Services

PART IV

Item 15

Exhibit and Financial Statement Schedules
Signatures

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4
13
33
33
33
34
34

34

36
36
50
51
90
90
91
91

91
99
102

104
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107
110

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PART I

FORWARD-LOOKING STATEMENTS

This  Annual  Report  on  Form  10-K  contains  forward-looking  statements  within  the  meaning  of  Section  27A  of  the
Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that involve
risks and uncertainties. All statements other than statements of historical fact contained in this Annual Report, including
statements  regarding  future  events,  our  future  financial  performance,  business  strategy,  and  plans  and  objectives  of
management  for  future  operations,  are  forward-looking  statements.  We  have  attempted  to  identify  forward-looking
statements  by  terminology  including  “anticipates,”  “believes,”  “can,”  “continue,”  “ongoing,”  “could,”  “estimates,”
“expects,” “intends,” “may,” “appears,” “suggests,” “future,” “likely,” “goal,” “plans,” “potential,” “projects,” “predicts,”
“seeks,”  “should,”  “would,”  “guidance,”  “confident,”  or  “will”  or  the  negative  of  these  terms  or  other  comparable
terminology.  These  forward-looking  statements  include,  but  are  not  limited  to,  statements  regarding  our  anticipated
revenue, expenses, profitability, strategic plans, and capital needs. These statements are based on information available to
us on the date hereof and our current expectations, estimates, and projections and are not guarantees of future performance.
Forward-looking  statements  involve  known  and  unknown  risks,  uncertainties,  assumptions,  and  other  factors,  including,
without limitation, the risks outlined under “Risk Factors” or elsewhere in this Annual Report, as well as adverse effects on
us, our licensees, and customers due to natural disasters, pandemic disease, and other unexpected events, which may cause
our  or  our  industry’s  actual  results,  levels  of  activity,  performance,  or  achievements  to  differ  materially  from  those
expressed  or  implied  by  these  forward-looking  statements.  Moreover,  we  operate  in  a  very  competitive  and  rapidly
changing environment. New risks emerge from time to time and it is not possible for us to predict all risk factors, nor can
we address the impact of all factors on our business or the extent to which any factor, or combination of factors, may cause
our actual results to differ materially from those contained in any forward-looking statements. You should not place undue
reliance on any forward-looking statements. Except as expressly required by the federal securities laws, we undertake no
obligation  to  update  any  forward-looking  statements,  whether  as  a  result  of  new  information,  future  events,  changed
circumstances, or any other reason.

The "LOGO by Lori Goldstein™," "Halston," "Halston Heritage," "H by Halston®," "H Halston™," "Roy Frowick," "Judith
Ripka  LTD™,"  "Judith  Ripka  Collection™,"  "Judith  Ripka  Legacy™,"  "Judith  Ripka®,”  "Judith  Ripka  Sterling™,"  "C.
Wonder™," "C. Wonder Limited™," and “TowerHill by Christie Brinkley” brands and all related logos and other trademarks
or service marks of the Company appearing in this Annual Report are the property of the Company. Brands and all related
logos and other trademarks or service marks of other entities (for example, QVC, HSN, JTV, etc.) are the property of those
respective entities.

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Item 1.   Business

Overview

Xcel Brands, Inc. (the “Company,” “Xcel,” “We,” “Us,” or “Our”) is a media and consumer products company engaged in
the design, licensing, marketing, live streaming, and social commerce sales of branded apparel, footwear, accessories, fine
jewelry,  home  goods  and  other  consumer  products,  and  the  acquisition  of  dynamic  consumer  lifestyle  brands.  Xcel  was
founded in 2011 with a vision to reimagine shopping, entertainment, and social media as social commerce. Currently, our
brand  portfolio  consists  of  the  LOGO  by  Lori  Goldstein  brand  (the  “Lori  Goldstein  Brand”),  the  Halston  brands  (the
"Halston  Brand"),  the  Judith  Ripka  brands  (the  "Ripka  Brand"),  the  C  Wonder  brands  (the  "C  Wonder  Brand"),  the
Longaberger  brand  (the  “Longaberger  Brand”),  the  Isaac  Mizrahi  brands  (the  "Isaac  Mizrahi  Brand"),  the  TowerHill  by
Christie Brinkley brand (the “CB Brand”), and other proprietary brands, including:

● the  Lori  Goldstein  Brand,  Halston  Brand,  Ripka  Brand,  and  C  Wonder  Brand,  which  are  wholly  owned  by  the

Company;

● the Longaberger Brand, which we manage through our 50% ownership interest in Longaberger Licensing, LLC,

and the CB Brand, which is a co-owned brand between Xcel and Christie Brinkley; and

● the Isaac Mizrahi Brand, which we wholly owned and managed through May 31, 2022. On May 31, 2022, we
sold a majority interest in the brand to a third party, but retained a 30% noncontrolling interest in the brand and
continue to contribute to the operations of the brand through a service agreement.

We  also  own  a  30%  interest  in  ORME  Live  Inc.  (“ORME”),  a  short-form  video  and  social  commerce  marketplace  that
launched in the first quarter of 2024.

Xcel continues to pioneer a true omni-channel and social commerce sales strategy which includes the promotion and sale
of products under its brands through interactive television, digital live-stream shopping, social commerce, traditional brick-
and-mortar retailers, and e-commerce channels, to be everywhere its customers shop. Our brands have generated over $5
billion  in  retail  sales  via  live  streaming  in  interactive  television  and  digital  channels  alone,  and  our  brands  collectively
reach  over  5  million  social  media  followers  through  Facebook,  Instagram,  and  TikTok.  All  of  the  followers  may  not  be
unique followers, as many followers may follow multiple brands and follow our brands on multiple platforms.

Our  objective  is  to  build  a  diversified  portfolio  of  lifestyle  consumer  products  brands  through  organic  growth  and  the
strategic acquisition of new brands. To grow our brands, we are focused on the following primary strategies:

● distribution  and/or  licensing  our  brands  for  sale  through  interactive  television  (e.g.,  QVC,  HSN,  The  Shopping

Channel, JTV, etc.);

● licensing of our brands to retailers that sell to the end consumer;

● direct-to-consumer distribution of our brands through e-commerce and live streaming;

● licensing  our  brands  to  manufacturers  and  retailers  for  promotion  and  distribution  through  e-commerce,  social

commerce, and traditional brick-and-mortar retail channels; and

● acquiring  additional  consumer  brands  and  integrating  them  into  our  operating  platform,  and  leveraging  our

operating infrastructure and distribution relationships.

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We believe that Xcel offers a unique value proposition to our retail and direct-to-consumer customers and our licensees for
the following reasons:

● our management team, including our officers’ and directors’ experience in, and relationships within the industry;

● our deep knowledge, expertise, and proprietary technology in live streaming and social commerce;

● our design, sales, marketing, and technology platform that enables us to design trend-right product; and

● our significant media and digital presence.

Recent Developments

Prior  to  2023,  the  Company  engaged  in  certain  wholesale  and  direct-to-consumer  sales  of  products  under  its  brands.  In
2023, we signed master license agreements for our Halston Brand and Judith Ripka Brand, and license agreements for the
supply of products under certain on our brands to HSN, that enabled us to outsource a majority of our wholesale and direct-
to-consumer  operations  and  revert  to  a  working  capital  light  business  model.  In  addition  to  licensing  out  the  brands
described above, we outsourced the operations of Longaberger through a license agreement with a third party to operate
and manage the Longaberger e-commerce website in the fourth quarter of 2023, and have recently launched Longaberger
on ORME in early 2024.

Company History and Corporate Information

The Company was incorporated on August 31, 1989 in the State of Delaware under the name Houston Operating Company.
On  April  19,  2005,  we  changed  our  name  to  NetFabric  Holdings,  Inc.  On  September  29,  2011,  Xcel  Brands,  Inc.,  a
privately-held Delaware corporation (which we refer to as Old Xcel), Netfabric Acquisition Corp., a Delaware corporation
and  wholly  owned  subsidiary  of  the  Company,  and  certain  stockholders  of  the  Company  entered  into  an  agreement  of
merger and plan of reorganization pursuant to which Netfabric Acquisition Corp. was merged with and into Old Xcel, with
Old Xcel surviving as a wholly owned subsidiary of the Company. On September 29, 2011, we changed our name to Xcel
Brands, Inc.

Our principal office is currently located at 550 Seventh Avenue, 11th Floor, New York, NY 10018.

Our telephone number is (347) 727-2474.

Our  corporate  website  is  www.xcelbrands.com.  Additionally,  we  maintain  websites  for  our  respective  brands  at
www.lorigoldstein.com,  www.halston.com,  www.judithripka.com,  www.cwonder.com,  www.longaberger.com,  and
www.isaacmizrahi.com. None of the content on our websites is incorporated by reference into this Annual Report on Form
10-K.

Our Brand Portfolio

Currently, our brand portfolio consists of the Lori Goldstein, Halston, Judith Ripka, C Wonder, Longaberger, CB, and Isaac
Mizrahi Brands, and other proprietary brands, including the various labels under these brands.

Lori Goldstein

Lori  Goldstein  helped  the  fashion  industry  recognize  the  value  and  influence  of  a  visionary  stylist  by  telling  powerful,
transformative, and authentic stories through the static image. After 35 years behind the camera, Lori ventured in front of it
in  2009  when  she  launched  LOGO  by  Lori  Goldstein,  an  exclusive  collection  for  QVC.  LOGO  was  born  from  Lori's
lifelong passion for layering clothes and her "anything goes with everything" approach to fashion, and is a sophisticated
lifestyle brand that embraces Lori's aesthetic and speaks to everyday women. LOGO draws inspiration from the beauty of
women of all ages and sizes and gives them the tools and fashion pieces to be their most fabulous selves. We acquired the

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Lori Goldstein brands, including LOGO by Lori Goldstein, in April 2021, and the brand is currently available through the
QVC channel.

Halston

The  Halston  brand  was  founded  by  Roy  Halston  Frowick  in  the  1960s,  and  quickly  became  one  of  the  most  important
American  fashion  brands  in  the  world,  becoming  synonymous  with  glamour,  sophistication,  and  femininity.  Halston’s
groundbreaking designs and visionary style still influence designers around the world today. We acquired the H Halston
brands in December 2014, and since our acquisition of the Halston Heritage brands in February 2019, we own all Halston
labels  under  our  brands.  The  brand  is  available  across  various  distribution  channels  –  including  premium  and  better
department  stores,  e-commerce,  interactive  television,  and  national  specialty  retailers  –  through  our  long-term  master
license agreement with G-III Apparel Group.

Judith Ripka

Judith Ripka is a luxury jewelry brand founded by Judith Ripka in 1977. This brand has become known worldwide for its
distinctive  designs  featuring  intricate  metalwork,  vibrant  colors,  and  distinctive  use  of  texture.  The  Judith  Ripka  Fine
Jewelry collection consists of pieces in 18 karat gold and sterling silver with precious colored jewels and diamonds, and is
currently available in fine jewelry stores, luxury retailers, and via e-commerce. We acquired the Ripka brand in April 2014.
In  2017  and  2018,  we  launched  our  Judith  Ripka  Fine  Jewelry  e-commerce  operations  and  wholesale  operations;  these
businesses  were  subsequently  licensed  to  JTV  in  the  first  quarter  of  2023.  In  2021,  we  opened  a  retail  store  for  Judith
Ripka Fine Jewelry in Westchester, New York, which was subsequently closed in 2022.

C Wonder

The C Wonder brand was founded by J. Christopher Burch in 2011. This brand is built upon a foundation of bold, vibrant
colors and exceptional, eye-catching prints that celebrate the art of everyday dressing. C Wonder offers women’s clothing,
footwear, jewelry and accessories, and delightful surprises at every turn. We acquired the C Wonder Brand in July 2015.
The brand is currently available through HSN.

Longaberger

Longaberger is an iconic American heritage home and collectibles brand that began making baskets in 1896 and launched a
direct sales company in 1973 by the Longaberger family. The brand is best known for its distinctive handwoven baskets.
We acquired a 50% ownership interest in this brand through a business venture with Hilco Global in November 2019, and
are actively managing this brand to build on its history and bring it into the future as a digital first live-streaming and social
commerce  business.  We  launched  our  Longaberger  e-commerce  and  live-streaming  operations  in  February  2020.  In  the
fourth quarter of 2023, we outsourced the operations and management of the brand’s e-commerce business to a third party.

TowerHill by Christie Brinkley

TowerHill  by  Christie  Brinkley  is  a  new  brand  announced  December  2023  as  a  co-branded  collaboration  between  Xcel
Brands, Inc. and Christie Lee Brinkley, an iconic American supermodel with over one million followers on social media.
The brand is scheduled to launch in May 2024 on HSN, with plans to license and launch products outside of HSN starting
in 2025.

Isaac Mizrahi

Isaac  Mizrahi  is  an  iconic  American  brand  that  stands  for  timeless,  cosmopolitan  style.  Isaac  Mizrahi,  the  designer,
launched his eponymous label in 1987 to critical acclaim, including four Council of Fashion Designers of America (CFDA)
awards. Since then, this brand has become known and beloved around the world for its colorful and stylish designs. As a
true  lifestyle  brand,  under  Xcel’s  ownership  it  has  expanded  into  over  150  different  product  categories  including
sportswear, footwear, handbags, watches, eyewear, tech accessories, home, and other merchandise. The brand is available
across various distribution channels to reach customers wherever they shop: better department stores, such as Saks and

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Hudson’s  Bay;  interactive  television,  including  QVC  and  The  Shopping  Channel;  and  national  specialty  retailers.  The
brand is also sold in various global locations, including Canada, Italy, the United Kingdom, and Japan. We acquired the
Isaac Mizrahi brand in September 2011, and in May 2022, we sold a majority interest in the brand to a third party, retaining
a 30% noncontrolling interest in the brand.

Growth Strategy

We plan to continue to grow our brands and business through three primary strategies:

● organic growth in our existing brands;

● developing new brands that are well positioned in social commerce; and

● the acquisition of brands and businesses that fit our long-term strategy.

With  respect  to  organic  growth  in  our  existing  brands,  we  have  recently  entered  into  master  license  agreements  for  our
Halston  Brand  and  Judith  Ripka  Brand.  The  Halston  master  license  agreement  is  with  G-III  Apparel  Group  (“G-III”),
which is a publicly traded company and one of the largest designers and suppliers of wholesale apparel and accessories in
the  world,  with  annual  revenues  of  over  $3  billion.  While  the  license  provides  for  guaranteed  minimum  royalties  to  us
during the term (which extends for 25 years, including an initial term of five years plus renewal options), G-III is expected
to  launch  the  brand  through  its  existing  distribution  channels  in  Fall  2024,  and  we  expect  that  the  business  and
corresponding  royalty  revenues  to  Xcel  will  ramp  up  beginning  with  the  launch.  Additionally,  we  entered  into  an
interactive television license and an e-commerce license in 2023 with America’s Collectible Network, Inc., d/b/a JTV, for
our Judith Ripka Brand, which officially launched on JTV’s television channel in October 2023 and which we expect to
continue to ramp up in 2024 and beyond, as JTV has expressed plans to make Judith Ripka one of the core brands on its
network. Finally, the C Wonder Brand launched on HSN in mid-2023, and performed extremely well in its launch year.
HSN has advised us that it has planned increases in the business in 2024, which we expect will result in increased revenues
from  the  brand  in  2024  and  beyond.  We  are  also  working  on  licensing  other  categories  under  the  C  Wonder  Brand  for
distribution both on HSN and outside of the network.

TowerHill by Christie Brinkley is a brand that we are scheduled to launch in May 2024 on HSN, and with plans to license
and launch products outside of HSN starting in 2025. While this is a new brand for Xcel, it is an example of a brand that
we developed with low up-front costs and that we were able to leverage our unique experience, relationships, and social
commerce knowledge to launch. We are excited about launching this brand with Christie Brinkley, and expect to launch at
least one other similarly-developed brand later in 2024.

We have a proven track record of acquiring brands and/or businesses that are strategically important to and synergistic with
our business, and are consistently reviewing potential acquisition targets. Potential acquisitions may include established or
newer brands that do or would perform well in live streaming or social commerce, direct-to-consumer brands or platforms
with  significant  consumer  following,  or  established  media  companies  which  could  benefit  from  our  expertise  in  direct-
response  television,  live  streaming,  and  social  commerce.  While  our  strategy  is  not  dependent  on  such  acquisitions,  we
carefully consider potential acquisitions as a means to leverage our infrastructure and expertise and accelerate our growth.

Finally,  in  December  2023,  Xcel  acquired  a  30%  interest  in  ORME,  which  is  a  brand  new  short-form  video  social
commerce marketplace that launched in the first quarter of 2024. While we will not consolidate ORME’s financial results
of operations with our own (given our minority noncontrolling position in the company) and do not anticipate receiving
regular  dividends  or  other  distributions  from  ORME  in  the  near  future,  we  believe  that  ORME  has  significant  growth
potential  and  would  add  significant  value  to  Xcel,  both  through  our  equity  interest  in  ORME  as  well  as  our  ability  to
leverage  ORME  in  order  to  grow  additional  direct-to-consumer  brands  that  would  perform  well  in  social  commerce
pursuant to our aforementioned brand development and acquisition strategies. ORME licenses the technology utilized by
its marketplace from KonnectBio Inc., of which Robert D’Loren, our Chairman of the Board, Chief Executive Officer, and
President, owns an approximate 20% noncontrolling interest.

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Licensing

Our  working-capital-light  “licensing  plus”  business  model  allows  us  to  focus  on  our  core  competencies  of  design,
marketing, and brand management without the investment requirements in inventory associated with traditional consumer
product companies.

Qurate Agreements

Qurate  Retail  Group  (“Qurate”)  is  an  important  strategic  partner  in  our  interactive  television  business,  and  is  the  largest
licensee  for  the  Lori  Goldstein,  C  Wonder,  and  Isaac  Mizrahi  brands.  Qurate’s  business  model  is  to  promote  and  sell
products  through  its  interactive  television  programs  featured  on  QVC  and  HSN  and  related  e-commerce  and  mobile
platforms. We employ and manage on-air spokespersons under each of these brands in order to promote products under our
brands on QVC and HSN. Qurate’s programming currently reaches over 200 million homes worldwide. Our agreements
with  Qurate  allow  our  on-air  spokespersons  to  promote  our  non-Qurate  product  lines  and  certain  strategic  partnerships
through QVC’s and HSN’s programs, subject to certain parameters including, in certain cases, the payment of a portion of
our non-Qurate revenues to Qurate. We believe that our ability to continue to leverage Qurate’s media platform, reach, and
attractive customer base to cross-promote products in and drive traffic to our other channels of distribution provides us a
unique advantage.

Through our wholly owned subsidiaries, we have entered into direct-to-retail license agreements with Qurate, collectively
referred to as the Qurate Agreements (individually, each a “Qurate Agreement”), pursuant to which we design, and Qurate
sources and sells, various products under our LOGO by Lori Goldstein brand, the Longaberger brand, and the C Wonder
brand.  We  were  also  previously  party  to  similar  agreements  with  Qurate  related  to  the  IsaacMizrahiLIVE  brand  and  the
Judith Ripka brand. Qurate owns the rights to all designs produced under these agreements, and the agreements include the
sale of products across various categories through Qurate’s television media and related internet sites.

Pursuant to these agreements, we have granted to Qurate and its affiliates the exclusive, worldwide right to promote our
branded products, and the right to use and publish the related trademarks, service marks, copyrights, designs, logos, and
other  intellectual  property  rights  owned,  used,  licensed  and/or  developed  by  us,  for  varying  terms  as  set  forth  below.  In
connection  with  the  Qurate  Agreements  and  during  the  same  periods,  Qurate  and  its  subsidiaries  have  the  exclusive,
worldwide  right  to  use  the  names,  likenesses,  images,  voices,  and  performances  of  our  spokespersons  to  promote  the
respective products.

Agreement
LOGO Qurate Agreement (QVC)
Longaberger Qurate Agreement (QVC)
C Wonder Qurate Agreement (HSN)

     Current Term Expiry      Automatic Renewal      Brand with Qurate      Product Launch

Xcel Commenced

Qurate

November 1, 2024
October 31, 2025  
December 31, 2024

one-year period
two-year period   November 2019  
two-year period

March 2023

April 2021

2009
2019
2023

● On May 31, 2022, in connection with our sale of a majority interest in the Isaac Mizrahi brand to a third party, the

agreement with Qurate related to the IsaacMizrahiLIVE brand was assigned to IM Topco, LLC.

● On August 30, 2022, Qurate and Xcel amended the licensing agreement for the Judith Ripka brand to terminate
the  license  period  effective  December  31,  2021.  Effective  January  1,  2022,  the  agreement  entered  a  sell-off
period, under which Qurate was allowed to continue to license the Ripka brand on a non-exclusive basis for as
long as necessary to sell off any of its remaining inventory. The sell-off period ended in 2023.

Under the Qurate Agreements, Qurate is obligated to make payments to us on a quarterly basis, based upon the net retail
sales  of  the  specified  branded  products.  Net  retail  sales  are  defined  as  the  aggregate  amount  of  all  revenue  generated
through  the  sale  of  the  specified  branded  products  by  Qurate  and  its  subsidiaries  under  the  Qurate  Agreements,  net  of
customer returns, and excluding freight, shipping and handling charges, and sales, use, or other taxes.

The  Qurate  Agreements  generally  prohibit  us  from  selling  products  under  the  specified  respective  brands  to  a  direct
competitor of Qurate without Qurate’s consent. Under certain of the Qurate Agreements, we may, with the permission of

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Qurate,  sell  the  respective  branded  products  via  certain  specified  sales  channels  in  exchange  for  making  reverse  royalty
payments  to  Qurate  based  on  the  net  retail  sales  of  such  products  through  such  channels.  However,  we  are  generally
restricted from selling products under the specified respective brands or trademarks to certain mass merchants.

Also, under certain of the Qurate Agreements, we may be required for a period of time to pay a royalty participation fee to
Qurate on revenue earned from the sale, license, consignment, or any other form of distribution of any products, bearing,
marketed in connection with, or otherwise associated with the specified trademarks and brands.

For  the  years  ended  December  31,  2023  and  2022,  net  licensing  revenue  from  Qurate  collectively  accounted  for
approximately 34% and 44%, respectively, of the total net revenue of the Company.

Halston Master License

On May 15, 2023, the Company, through our wholly owned subsidiaries, H Halston, LLC and H Heritage Licensing, LLC
(collectively, the “Licensor”), entered into a master license agreement relating to the Halston Brand (the “Halston Master
License”)  with  G-III  (as  licensee)  for  men’s  and  women’s  apparel,  men’s  and  women’s  fashion  accessories,  children’s
apparel  and  accessories,  home,  airline  amenity  and  amenity  kits,  and  such  other  product  categories  as  mutually  agreed
upon. The Halston Master License provides for an upfront cash payment and royalties payable to the Company (including
certain guaranteed minimum royalties), includes significant annual minimum net sales requirements, and has a twenty-five-
year term (consisting of an initial five-year period, followed by a twenty-year period), subject to G-III’s right to terminate
with at least 120 days’ notice prior to the end of each five-year period during the term. G-III has an option to purchase the
Halston  Brand  for  $5.0  million  at  the  end  of  the  twenty-five-year  term,  which  right  may  be  accelerated  under  certain
conditions associated with an uncured material breach of the Halston Master License in accordance with the terms of the
Halston Master License. The Licensor granted G-III a security interest in the Halston trademarks to secure the Licensor’s
obligations under the Halston Master License, including to honor the obligations under the purchase option.

As a result of the upfront cash payment and guaranteed minimum royalties discussed above, the Company has recognized
$4.44 million of deferred revenue contract liabilities on its consolidated balance sheet as of December 31, 2023 related to
this contract, of which $0.89 million was classified as a current liability and $3.55 million was classified as a long-term
liability. The balance of the deferred revenue contract liabilities will be recognized ratably as revenue through December
31, 2028.

For  the  year  ended  December  31,  2023,  net  licensing  revenue  from  the  Halston  Master  License  accounted  for
approximately 9% of the total net revenue of the Company.

Other Licensing Agreements

We have entered into numerous other licensing agreements for sales and distribution through e-commerce and traditional
brick-and-mortar retailers. Authorized distribution channels include department stores, mass merchant retailers, clubs, and
national specialty retailers. Under our other licenses, a supplier is granted rights, typically on an exclusive basis, to a single
or small group of related product categories for sale to multiple accounts within an approved channel of distribution and
territory.  Our  other  license  agreements  typically  provide  the  licensee  with  the  exclusive  rights  for  a  certain  product
category in a specified territory and/or distribution channel under a specific brand or brands. Our other license agreements
cover various categories, including but not limited to women’s apparel, footwear, and accessories; bath and body; jewelry;
home  products;  men’s  apparel  and  accessories;  children’s  and  infant  apparel,  footwear,  and  accessories;  and  electronics
cases and accessories. The terms of the agreements generally range from three to six years with renewal options.

We are in discussions with other potential licensees and strategic partners to license and/or co-brand our brand portfolio for
additional categories. In certain cases, we have engaged licensing agents to assist in the procurement of such licenses for
which  we  or  our  licensees  pay  such  agents’  fees  based  upon  a  percentage  of  the  net  sales  of  licensed  products  by  such
licensees,  or  a  percentage  of  the  royalty  payments  that  we  receive  from  such  licensees.  While  many  of  the  new  and
proposed licensing agreements will likely require us to provide seasonal design services, most of our new and prospective
licensing  partners  have  their  own  design  staff,  and  we  therefore  expect  low  incremental  overhead  costs  related  to
expanding

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our  licensing  business.  We  will  endeavor,  where  possible,  to  require  licensees  to  provide  guaranteed  minimum  royalties
under their license agreements.

Our licensees currently sell our branded licensed products through brick-and-mortar retailers, e-commerce, and in certain
cases supply products to interactive television companies for sale through their television programs and/or through their
internet websites. We generally recognize revenues from our other licenses based on a percentage of the sales of products
under our brands, but excluding (i) sales of products to interactive television networks, where we receive a retail royalty
directly  from  the  interactive  television  licensee,  and  (ii)  sales  of  products  through  e-commerce  sites  operated  by  us.
Additionally, based upon guaranteed minimum royalty provisions required under many of the license agreements, we are
able to recognize revenue related to certain other licenses based on the greater of the sales-based royalty or the guaranteed
minimum royalty.

Collaborations

In certain cases, the Company collaborates with and provides promotional services to other brands or companies, which
arrangements  may  include  the  use  of  our  brands  for  the  promotion  of  such  company  or  brands  through  the  internet,
television,  or  other  digital  content,  print  media,  or  other  marketing  campaigns  featuring  in-person  appearances  by  our
celebrity spokespersons, the development of limited collections of products (which may include co-branded products) for
such  company,  or  other  services  as  determined  on  a  case-by-case  basis.  These  have  included  promotions  with  Sesame
Street, Crayola, Hewlett Packard, Revlon, Johnson & Johnson, and Kleenex.

We  also  provide  certain  technology  services  to  our  retail  partners  and  certain  of  our  licensees  under  our  proprietary
integrated technology platform.

Marketing

Marketing  is  a  critical  element  to  maximize  brand  value  to  our  licensees  and  our  Company.  We  employ  live  streaming,
social media, and other marketing and public relations support for our brands.

Given  our  true  omni-channel  retail  sales  strategy  focusing  on  the  sale  of  branded  products  through  various  distribution
channels  (including  live-streaming,  e-commerce,  interactive  television,  and  traditional  brick-and-mortar  sales  channels),
our  marketing  efforts  currently  focus  on  leveraging  micro  and  mega-influencers,  entertainment  tie-ins,  PR  and  editorial,
social media campaigns, personal appearances, and digital content in order to drive retail sales of product and consumer
awareness across our various sales distribution channels. We seek to create the intersection where shopping, entertainment,
and social media meet. As such, our marketing is currently conducted primarily through live-streaming and social media,
videos, images, and other digital content that are all updated regularly and are amplified by micro and mega-influencers
and  entertainment  tie-ins.  Our  efforts  also  include  promoting  namesakes  of  our  brands  and  our  personalities  through
various media including live-streaming, television, design for performances, and other events. We also work with our retail
partners to leverage their marketing resources, including e-commerce platforms and related digital marketing campaigns,
social media platforms, direct mail pieces, and public relations efforts.

We  also  market  the  Lori  Goldstein  brand  through  www.lorigoldstein.com,  the  Halston  Brand  through  www.halston.com,
the  Judith  Ripka  brand  through  www.judithripka.com,  the  C  Wonder  brand  through  www.cwonder.com,  and  the
Longaberger brand through www.longaberger.com. Through our websites, we are able to present the products under our
brands to customers with branding that reflects each brand’s heritage and unique point of view.

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Competition

Each of our current brands has and any future acquired brand will likely have many competitors within each of its specific
distribution channels that span a broad variety of product categories, including the apparel, footwear, accessories, jewelry,
home furnishings and décor, food products, and sporting goods industries. These competitors have the ability to compete
with the Company and our licensees in terms of fashion, quality, price, products, and/or marketing, and ultimately retail
floor space and consumer spending.

Because many of our competitors have significantly greater cash, revenues, and resources than we do, we must work to
differentiate ourselves from our direct and indirect competitors to successfully compete for market share with the brands
we own and for future acquisitions. We believe that the following factors help differentiate our Company in an increasingly
crowded competitive landscape:

● our management team, including our officers’ and directors’ historical track records and relationships within the

industry;

● our brand management platform, which has a strong focus on design, product, marketing, and technology; and

● our  operating  strategies  of  licensing  brands  with  significant  media  presence  and  driving  sales  through  our  true
omni-channel  retail  sales  strategy  across  interactive  television,  live  streaming,  and  e-commerce  distribution
channels.

We expect our existing and future licenses to relate to products in the apparel, footwear, accessories, jewelry, home goods,
and other consumer products industries, in which our licensees face intense competition, including from our other brands
and  licensees.  In  general,  competitive  factors  include  quality,  price,  style,  name  recognition,  and  service.  In  addition,
various fashion trends and the limited availability of shelf space could affect competition for our licensees’ products. Many
of  our  licensees’  competitors  have  greater  financial,  distribution,  marketing,  and  other  resources  than  our  licensees  and
have achieved significant name recognition for their brand names. Our licensees may be unable to successfully compete in
the markets for their products, and we may not be able to continue to compete successfully with respect to our licensing
arrangements.

Trademarks

The  Company,  through  its  wholly  owned  subsidiaries,  owns  and  exploits  the  Lori  Goldstein  brands,  which  include  the
trademarks and brands LOGO by Lori Goldstein, LOGO, LOGO Links, LOGO Lounge, LOGO Layers, and LOGO Luna;
the Halston brands, which include the trademarks and brands Halston, Halston Heritage, Roy Frowick, H by Halston, and
H Halston; the Ripka brands, which include the trademarks and brands Judith Ripka LTD, Judith Ripka Collection, Judith
Ripka Legacy, Judith Ripka, and Judith Ripka Sterling; and the C Wonder brands, which include the trademarks and brands
C  Wonder  and  C  Wonder  Limited.  We  manage  and  have  a  50%  ownership  interest  in  the  brands  and  trademarks  of  the
Longaberger brand through our business venture with Hilco Global. We also have a 30% ownership interest in IM Topco,
which  owns  the  Mizrahi  brands,  including  the  trademarks  and  brands  Isaac  Mizrahi,  Isaac  Mizrahi  New  York,  IMNYC
Isaac Mizrahi, and IsaacMizrahiLIVE.

Where laws limit our ability to record in our name trademarks that we have purchased, we have obtained by way of license
all  necessary  rights  to  operate  our  business.  Certain  of  these  trademarks  and  associated  marks  are  registered  or  pending
registration with the U.S. Patent and Trademark Office in block letter and/or logo formats, as well as in combination with a
variety  of  ancillary  designs  for  use  in  connection  with  a  variety  of  product  categories,  such  as  apparel,  footwear  and
various other goods and services including, in some cases, home furnishings and decor. The Company intends to renew and
maintain registrations as appropriate prior to expiration and it makes efforts to diligently prosecute all pending applications
consistent with the Company’s business goals. In addition, the Company registers its trademarks in certain other countries
and regions around the world as it deems appropriate.

The  Company  and  its  licensees  do  not  presently  earn  a  material  amount  of  revenue  from  either  the  licensing  of  our
trademarks internationally or the sale of products under our trademarks internationally. However, the Company has

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registered  its  trademarks  in  certain  territories  where  it  expects  that  it  may  do  business  in  the  foreseeable  future.  If  the
Company or a licensee intends to make use of the trademarks in international territories, the Company will seek to register
its trademarks in such international territories as it deems appropriate based upon factors including the revenue potential,
prospective market, and trademark laws in such territory or territories.

Generally,  the  Company  is  primarily  responsible  for  monitoring  and  protecting  its  trademarks  around  the  world.  The
Company seeks to require its licensing partners to advise the Company of any violations of its trademark rights of which its
licensing  partners  become  aware  and  relies  primarily  upon  a  combination  of  federal,  state,  and  local  laws,  as  well  as
contractual restrictions to protect its intellectual property rights both domestically and internationally.

Human Capital

Our  employees’  knowledge,  social,  and  personality  attributes  enable  our  company  to  achieve  its  goals,  develop  our
business, and remain innovative. As of December 31, 2023, we had 34 full-time employees and 2 part-time employees. We
value  our  employees  and  are  committed  to  providing  a  healthy  and  safe  work  environment.  For  certain  key  employees,
including  our  executives,  brand  ambassadors,  and  spokespersons,  we  typically  enter  into  multi-year  employment
agreements. Overall, we believe that our relationship with our employees is good. None of our employees are represented
by a labor union.

Government Regulation

We are subject to federal, state, and local laws and regulations affecting our business, including those promulgated under
the Occupational Safety and Health Act, the Consumer Product Safety Act, the Flammable Fabrics Act, the Textile Fiber
Product  Identification  Act,  the  rules  and  regulations  of  the  Consumer  Product  Safety  Commission,  and  various
environmental  laws  and  regulations.  We  believe  that  we  are  in  compliance  in  all  material  respects  with  all  applicable
governmental regulations.

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Item 1A.   Risk Factors

In addition to the other information contained herein or incorporated herein by reference, the risks and uncertainties and
other  factors  described  below  could  have  a  material  adverse  effect  on  our  business,  financial  condition,  results  of
operations and share price and could also cause our future business, financial condition and results of operations to differ
materially from the results contemplated by any forward-looking statement we may make herein, in any other document we
file with the Securities and Exchange Commission (“SEC”), or in any press release or other written or oral statement we
may  make.  Please  also  see  “Forward-Looking  Statements”  on  page  3  for  additional  information  regarding  Forward-
Looking Statements.

Summary of Risk Factors

Our business is subject to a number of risks, which include, but are not limited to, risks related to:

● our limited amount of cash;

● our concentration of revenue with a limited number of licensees;

● restrictions related to certain key licensing agreements;

● conducting operations through joint ventures and our dependence on the joint ventures;

● our dependency upon our spokespersons;

● the operational performance and/or strategic initiatives of our licensees and retail partners;

● continued market acceptance of our brands and products;

● the use of social media and influencers to market brands and products;

● changing consumer preferences and shifting industry trends;

● execution of our growth strategy, including the acquisition of new brands;

● our dependency on our Chief Executive Officer and other key executives;

● intense competition in the apparel, fashion, and jewelry industries, and within our licensees’ markets; and

● protection of our trademarks and other intellectual property rights.

An investment in our securities is subject to a number of risks, which include, but are not limited to, risks related to:

● management’s significant control over matters requiring shareholder approval;

● potential difficulty in liquidating an investment in shares of our common stock;

● the potential impact of SEC “penny stock” rules on trading of our shares of our common stock;

● declines of and volatility in the market price of our common stock;

● the potential issuance of a substantial number of shares of common stock upon exercise of warrants and options;

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● the potential impact of Rule 144 restrictions on our shares of common stock as a former shell company;

● our intent to not pay any cash dividends for the foreseeable future; and

● provisions of our corporate charter documents which could delay or prevent change of control.

We are also subject to general risks, which include, but are not limited to, risks related to:

● a pandemic or outbreak of disease or similar public health threat, or fear of such an event;

● supply chain disruptions;

● the Ukrainian-Russian conflict;

● a decline in general economic conditions or consumer spending levels;

● inflation and/or a potential recession;

● extreme or unseasonable weather conditions;

● potential impairment of our trademarks and other intangible assets under accounting guidelines;

● changes in our effective tax rates or adverse outcomes resulting from examination of our tax returns;

● maintenance and security of our information technology systems;

● changes in laws and regulations;

● maintaining an effective system of internal control; and

● limitations on liabilities of our directors and executive officers.

Risks Related to Our Business

We have a limited amount of cash to grow our operations. If we cannot obtain additional sources of cash, our growth
prospects  and  future  profitability  may  be  materially  adversely  affected,  and  we  may  not  be  able  to  implement  our
business  plan.  Such  additional  financing  may  not  be  available  on  satisfactory  terms  or  it  may  not  be  available  when
needed, or at all.

As  of  December  31,  2023,  we  had  cash  and  cash  equivalents  of  approximately  $3.0  million,  and  during  the  year  ended
December  31,  2023,  we  used  $6.5  million  of  cash  in  operating  activities.  On  March  19,  2024,  we  closed  on  a  public
offering and private placement of our common stock, which resulted in aggregate net proceeds to us of approximately $2.0
million. Although we believe that our current levels of cash and our anticipated cash flow from operations will be sufficient
to sustain our operations at our current expense levels for at least twelve months subsequent to the date of the filing of this
Annual  Report  on  Form  10-K,  we  may  require  significant  additional  cash  to  satisfy  our  working  capital  requirements,
expand  our  operations,  or  acquire  and  develop  additional  brands.  Our  inability  to  finance  our  growth,  either  internally
through  our  operations  or  externally,  may  limit  our  growth  potential  and  our  ability  to  execute  our  business  strategy
successfully. If we issue additional securities to raise capital to finance operations and/or pay down or restructure our debt,
our existing stockholders may experience dilution. In addition, the new securities may have rights senior to those of our
common stock.

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A substantial portion of our revenue is concentrated with a limited number of licensees such that the loss of any of such
licensees could decrease our revenue and impair our cash flows.

A substantial portion of our revenue has been paid by Qurate, through the respective agreements with Qurate through QVC
and  HSN.  During  the  years  ended  December  31,  2023  and  2022,  Qurate  accounted  for  approximately  34%  and  44%,
respectively, of our total net revenue. Because we are dependent on these agreements with Qurate for a significant portion
of  our  revenues,  if  Qurate  were  to  have  financial  difficulties,  or  if  Qurate  decides  not  to  renew  or  extend  its  existing
agreements with us, our revenue and cash flows could be reduced substantially. Our cash flow would also be significantly
impacted if there were significant delays in our collection of receivables from Qurate. Additionally, we have limited control
over the programming that Qurate devotes to our brands or its promotional sales with our brands (such as “Today’s Special
Value” sales). If Qurate reduces or modifies its programming or promotional sales related to our brands, our revenues and
cash  flows  could  be  reduced  substantially.  In  order  to  increase  sales  of  a  brand  through  Qurate,  we  generally  require
additional television programming time dedicated to the brand by Qurate. Qurate is not required to devote any minimum
amount of programming time for any of our brands.

Our Qurate revenues have declined since 2021, and there can be no guarantee that our Qurate revenues will grow in the
future or that they will not decline further. Additionally, there can be no assurance that our other licensees will be able to
generate  sales  of  products  under  our  brands  or  grow  their  existing  sales  of  products  under  our  brands,  and  if  they  do
generate sales, there is no guarantee that they will not cause a decline in sales of products being sold through Qurate.

Our  agreements  with  Qurate  restrict  us  from  selling  products  under  our  brands  with  certain  retailers,  or  branded
products  we  sell  on  Qurate  to  any  other  retailer  except  certain  interactive  television  channels  in  other  territories
approved  by  Qurate,  and  provides  Qurate  with  a  right  to  terminate  the  respective  agreement  if  we  breach  these
provisions.

Although most of our licenses and our Qurate Agreements prohibit the sale of products under our brands to retailers who
are  restricted  by  Qurate,  and  our  license  agreements  with  other  interactive  television  companies  prohibit  such  licensees
from  selling  products  to  retailers  restricted  by  Qurate  under  the  brands  we  sell  on  Qurate  outside  of  certain  approved
territories, one or more of our licensees could sell to a restricted retailer or territory, putting us in breach of our agreements
with Qurate and exposing us to potential termination by Qurate. A breach of any of these agreements could also result in
Qurate  seeking  monetary  damages,  seeking  an  injunction  against  us  and  our  other  licensees,  reducing  the  programming
time allocated to our brands, and/or terminating the respective agreement, which could have a material adverse effect on
our net income and cash flows.

We conduct certain of our operations through joint ventures. Joint ventures could fail to meet our expectations or cease
to deliver anticipated benefits. There could also be disagreements with our joint venture partners that could adversely
affect our interest a joint venture.

We hold a 30% interest in each of IM Topco, LLC and ORME. We may enter into additional joint ventures in the future.
Our operating results are, in part, dependent upon the performance of IM Topco, LLC and ORME, and, in the future, could
also be dependent in part upon the performance of future joint ventures. Joint ventures involve numerous risks, and could
fail  to  meet  our  initial  or  ongoing  expectations.  While  we  provide  certain  services  to  IM  Topco,  LLC  and  may  provide
services to future joint ventures, we do not control the day-to-day operations of IM Topco, LLC or ORME, and may not
control the day-to-day operations of future joint ventures. The anticipated synergies or other benefits of a joint venture may
fail to materialize due to changing business conditions or changes in our business priorities or those of our joint venture
partners. Our joint venture partners, as well as any future partners, may have interests that are different from our interests
that may result in conflicting views as to the conduct of the business or future direction of the joint venture. In the event
that we have a disagreement with a joint venture partner with respect to a particular issue to come before the joint venture,
or as to the management or conduct of the business of the joint venture, we may not be able to resolve such disagreement in
our favor. Any such disagreement could have a material adverse effect on our interest in the joint venture, the business of
the joint venture, or the portion of our growth strategy related to the joint venture.

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We  are  dependent  on  our  joint  ventures  to  provide  timely  and  accurate  information  about  their  sales  and  operations,
which we rely upon to effectively manage their brands.

IM Topco, LLC and ORME are, and we expect any future joint ventures will be, contractually obligated to provide timely
and  accurate  information  regarding  their  sales  and  operations.  We  rely  on  this  information  to  prepare  our  consolidated
financial statements. Any delay in reporting reduces our visibility into the results of operations for IM Topco, LLC and any
future joint ventures, and our inability to collect timely and accurate information may affect our ability to timely complete
our financial statements and timely file reports and other information with the SEC and may adversely affect our business
and results of operations.

We are dependent upon the promotional services of Lori Goldstein and our other spokespersons as they relate to our
respective brands.

If we lose the services of Lori Goldstein, we may not be able to fully comply with the terms of our agreement with Qurate,
and it may result in significant reductions in the value of the LOGO by Lori Goldstein brand and our prospects, revenues,
and cash flows. Lori Goldstein is a key individual in our continued promotion of the LOGO by Lori Goldstein brand and
the principal salesperson of the LOGO by Lori Goldstein brand on Qurate. Failure of Lori Goldstein to provide services to
Qurate could result in a termination of related agreements with Qurate, which could trigger an event of default under our
credit facility. Although we have entered into an employment agreement with Ms. Goldstein, there is no guarantee that we
will not lose her services. To the extent that any of Ms. Goldstein’s services become unavailable to us, we will likely need
to find a replacement for Ms. Goldstein to promote the LOGO by Lori Goldstein brand. Competition for skilled designers
and high-profile brand promoters is intense, and compensation levels may be high, and there is no guarantee that we would
be able to identify and attract a qualified replacement, or if Ms. Goldstein’s services are not available to us, that we would
be  able  to  promote  the  LOGO  by  Lori  Goldstein  brand  as  well  as  we  are  able  to  with  Ms.  Goldstein.  This  could
significantly affect the value of the LOGO by Lori Goldstein brand and our ability to market the brand, and could impede
our ability to fully implement our business plan and future growth strategy, which would harm our business and prospects.
Additionally, while we acquired all trademarks, image, and likeness of Lori Goldstein, pursuant to the acquisition of the
LOGO by Lori Goldstein assets and her employment agreement, Ms. Goldstein has retained certain rights to participate in
outside  business  activities,  including  hosting  and  appearing  in  television  shows,  movies  and  theater  productions,  and
writing  and  publishing  books  and  other  publications.  Ms.  Goldstein’s  participation  in  these  personal  business  ventures
could limit her availability to us and affect her ability to perform under this employment agreement. Finally, there is no
guarantee that Ms. Goldstein will not take an action that consumers view as negative, which may harm the LOGO by Lori
Goldstein brand as well as our business and prospects.

We will also be dependent upon the services of our other spokespersons and our joint venture partner’s spokesperson to
promote our other brands and the brands of our joint venture. The loss of a spokesperson or a joint ventures’ spokesperson
could  significantly  affect  the  value  of  the  related  brand  or  our  related  joint  venture  interest  and  our  or  our  related  joint
venture’s ability to market the brand which would harm our business and prospects.

The company has withheld and rescheduled payment of the $963,642 earnout payment for 2023 due to a spokesperson
due to alleged uncured breaches of the spokesperson’s obligations under an employment agreement.

On  February  16,  2024,  counsel  to  Lori  Goldstein,  a  brand  spokesperson  for  the  company,  advised  the  company  that  the
Company was in material breach of the March 31, 2021 asset purchase agreement for failure to pay the earn-out achieved
for 2023 in the amount of $963,642 (the “2023 Earn-out”) under the terms of the agreement, and is instead intending on
paying  such  amount  quarterly  in  2024.  The  Company  does  not  dispute  the  amount  of  the  2023  Earn-out  and  advised
Ms.  Goldstein  that  due  to  Ms.  Goldstein’s  failure  to  make  all  of  the  QVC  appearances  as  required  by  her  employment
agreement, the Company was not willing to pay the 2023 Earn-out in a lump sum but would make the payment in four
quarterly  installments.  Failure  to  amicably  resolve  this  dispute  could  adversely  affect  the  Company’s  cash  flow  and  the
availability of Ms. Goldstein’s services. To the extent that any of Ms. Goldstein’s services become unavailable to us, we
will  likely  need  to  utilize  our  existing  back-up  guest  hosts  in  lieu  of  Ms.  Goldstein  and/or  find  a  replacement  for
Ms.  Goldstein  to  promote  the  LOGO  by  Lori  Goldstein  brand.  Competition  for  skilled  designers  and  high-profile  brand
promoters is intense, and compensation levels may be high, and there is no guarantee that we would be able to identify and
attract a qualified replacement, or if Ms. Goldstein’s services are not available to us, that we would be able to promote

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the LOGO by Lori Goldstein brand on QVC and otherwise. This could significantly affect the value of the LOGO by Lori
Goldstein brand and our ability to market the brand, and could impede our ability to fully implement our business plan and
future growth strategy for the Lori Goldstein brands, which would harm our business and prospects and adversely impact
our results of operations, financial conditions, and cash flows.

The failure of our licensees to adequately produce, market, source, and sell quality products bearing our brand names
in  their  license  categories  or  to  pay  their  obligations  under  their  license  agreements  could  result  in  a  decline  in  our
results of operations.

Our revenues are dependent on payments made to us under our licensing agreements. Although the licensing agreements
for our brands typically require the advance payment to us of a portion of the licensing fees and in many cases provide for
guaranteed minimum royalty payments to us, the failure of our licensees to satisfy their obligations under these agreements
or  their  inability  to  operate  successfully  or  at  all,  could  result  in  their  breach  and/or  the  early  termination  of  such
agreements,  the  non-renewal  of  such  agreements,  or  our  decision  to  amend  such  agreements  to  reduce  the  guaranteed
minimums or sales royalties due thereunder, thereby eliminating some or all of that stream of revenue. Moreover, during
the  terms  of  the  license  agreements,  we  are  substantially  dependent  upon  the  efforts  and  abilities  of  our  licensees  to
maintain  the  quality  and  marketability  of  the  products  bearing  our  trademarks,  as  their  failure  to  do  so  could  materially
tarnish our brands, thereby harming our future growth and prospects. In addition, the failure of our licensees to meet their
production, manufacturing, sourcing, and distribution requirements or actively market the branded licensed products could
cause  a  decline  in  their  sales  and  potentially  decrease  the  amount  of  royalty  payments  (over  and  above  the  guaranteed
minimums) due to us. A weak economy or softness in the apparel and retail sectors could exacerbate this risk. This, in turn,
could decrease our potential revenues. The concurrent failure by several of our material licensees to meet their financial
obligations to us could adversely affect our business, results of operations, and cash flows.

If  our  retail  customers  change  their  buying  patterns,  request  additional  allowances,  develop  their  own  private  label
brands  or  enter  into  agreements  with  national  brand  manufacturers  to  sell  their  products  on  an  exclusive  basis,  our
sales to these customers could be materially adversely affected.

Our  retail  customers’  buying  patterns,  as  well  as  the  need  to  provide  additional  allowances  to  customers,  could  have  a
material  adverse  effect  on  our  business,  results  of  operations  and  financial  condition.  Customers’  strategic  initiatives,
including developing their own private labels brands, selling national brands on an exclusive basis, reducing the number of
vendors  they  purchase  from,  or  reducing  the  floor  space  dedicated  to  our  brands  could  also  impact  our  sales  to  these
customers. There is a trend among major retailers to concentrate purchasing among a narrowing group of vendors. To the
extent  that  any  key  customer  reduces  the  number  of  its  vendors  or  allocates  less  floor  space  for  our  products  and,  as  a
result, reduces or eliminates purchases from us, there could be a material adverse effect on us.

Our business is dependent on continued market acceptance of our brands, our joint venture brands, and any future
brands we may acquire directly or through a joint venture, and the products of our licensees.

Although certain of our licensees guarantee minimum net sales and minimum royalties to us, some of our licensees are not
yet selling licensed products or currently have limited distribution of licensed products, and a failure of our brands or of
our joint venture brands or of products bearing our brands or our joint venture brands to achieve or maintain broad market
acceptance  could  cause  a  reduction  of  our  licensing  revenues,  diminish  the  value  of  and  generally  affect  the  operating
results of our joint ventures, and could further cause existing licensees not to renew their agreements. Such failure could
also cause the devaluation of our trademarks, which are our primary assets and the primary assets of our joint ventures,
making it more difficult for us or our joint ventures to renew our current licenses upon their expiration or enter into new or
additional  licenses  for  such  trademarks.  In  addition,  if  such  devaluation  of  our  trademarks  were  to  occur,  a  material
impairment in the carrying value of one or more of our trademarks, which had an aggregate carrying value of $41.5 million
as  of  December  31,  2023,  could  also  occur  and  be  charged  as  an  expense  to  our  operating  results.  Continued  market
acceptance  of  our  brands,  our  joint  ventures’  brands,  and  our  licensees’  products,  as  well  as  market  acceptance  of  any
future  products  bearing  any  future  brands  we  may  acquire,  is  subject  to  a  high  degree  of  uncertainty  and  constantly
changing  consumer  tastes,  preferences,  and  purchasing  patterns.  Creating  and  maintaining  market  acceptance  of  our
licensees’  products  and  creating  market  acceptance  of  new  products  and  categories  of  products  bearing  our  marks  may
require substantial marketing efforts, which may, from time to time, also include our expenditure of significant additional

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funds  to  keep  pace  with  changing  consumer  demands,  which  funds  may  or  may  not  be  available  on  a  timely  basis,  on
acceptable  terms  or  at  all.  Additional  marketing  efforts  and  expenditures  may  not,  however,  result  in  either  increased
market acceptance of, or additional licenses for, our trademarks or increased market acceptance, or sales, of our licensees’
products. Furthermore, we do not actually design or manufacture all of the products bearing our marks, and therefore, have
less control over such products’ quality and design than a traditional product manufacturer might have. The failure of our
licensees and joint ventures to maintain the quality of their products could harm the reputation and marketability of our
brands and our joint ventures’ brands, which would adversely impact our business and the business of our joint ventures.

Negative claims or publicity regarding Xcel, IM Topco, LLC, any future joint ventures, our or their brands, or products
could  adversely  affect  our  reputation  and  sales  regardless  of  whether  such  claims  are  accurate.  Social  media,  which
accelerates  the  dissemination  of  information,  can  increase  the  challenges  of  responding  to  negative  claims.  In  the  past,
many apparel companies have experienced periods of rapid growth in sales and earnings followed by periods of declining
sales and losses. Our businesses may be similarly affected in the future.

Use of social media and influencers may materially and adversely affect our reputation or subject us to fines or other
penalties.

We use and our joint ventures may use third-party social media platforms as, among other things, marketing tools. We also
maintain, and our joint ventures may maintain, relationships with many social media influencers and engage in sponsorship
initiatives. As existing e-commerce and social media platforms continue to rapidly evolve and new platforms develop, we
and our joint ventures must continue to maintain a presence on these platforms and establish presences on new or emerging
popular  social  media  platforms.  If  we  or  our  joint  ventures  are  unable  to  cost-effectively  use  social  media  platforms  as
marketing tools or if the social media platforms we or our joint ventures use change their policies or algorithms, we or our
joint ventures may not be able to fully optimize such platforms, and our and their ability to maintain and acquire customers
and our financial condition may suffer.

Furthermore, as laws and regulations and public opinion rapidly evolve to govern the use of these platforms and devices,
the  failure  by  us,  our  employees,  our  network  of  social  media  influencers,  our  sponsors  or  third  parties  acting  at  our
direction to abide by applicable laws and regulations in the use of these platforms and devices or otherwise could subject us
to regulatory investigations, class action lawsuits, liability, fines or other penalties and have a material adverse effect on our
business, financial condition and operating results.

In  addition,  an  increase  in  the  use  of  social  media  for  product  promotion  and  marketing  may  cause  an  increase  in  the
burden on us and our joint ventures to monitor compliance of such materials, and increase the risk that such materials could
contain  problematic  product  or  marketing  claims  in  violation  of  applicable  regulations.  For  example,  in  some  cases,  the
Federal Trade Commission has sought enforcement action where an endorsement has failed to clearly and conspicuously
disclose a financial relationship or material connection between an influencer and an advertiser.

We  do  not  prescribe  what  our  influencers  post,  and  if  we  were  held  responsible  for  the  content  of  their  posts  or  their
actions, we could be fined or forced to alter our practices, which could have an adverse impact on our business.

Negative commentary regarding us, our joint ventures or our or their products or influencers and other third parties who are
affiliated with us or our joint ventures may also be posted on social media platforms and may be adverse to our or our joint
ventures’ reputation or business. Influencers with whom we or our joint ventures maintain relationships could engage in
behavior or use their platforms to communicate directly with our customers in a manner that reflects poorly on our or our
joint ventures’ brand and may be attributed to us or our joint ventures or otherwise adversely affect us or our joint ventures.
It is not possible to prevent such behavior, and the precautions we and our joint ventures take to detect this activity may not
be effective in all cases. Our and our joint ventures’ target consumers often value readily available information and often
act  on  such  information  without  further  investigation  and  without  regard  to  its  accuracy.  The  harm  may  be  immediate,
without affording us and our joint ventures an opportunity for redress or correction.

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If we are unable to anticipate and respond to changing customer preferences and shifts in fashion and industry trends
in a timely manner, our business, financial condition, and operating results could be harmed.

Our  success  largely  depends  on  our  ability  to  consistently  gauge  tastes  and  trends  and  provide  a  diverse  and  balanced
assortment of merchandise that satisfies customer demands in a timely manner. Our ability to accurately forecast demand
for our products could be affected by many factors, including an increase or decrease in demand for our products or for
products  of  our  competitors,  our  failure  to  accurately  forecast  acceptance  of  new  products,  product  introductions  by
competitors,  unanticipated  changes  in  general  market  conditions,  and  weakening  of  economic  conditions  or  consumer
confidence  in  future  economic  conditions.  We  typically  enter  into  agreements  to  manufacture  and  purchase  our
merchandise in advance of the applicable selling season and our failure to anticipate, identify or react appropriately, or in a
timely manner to changes in customer preferences, tastes and trends or economic conditions could lead to, among other
things,  missed  opportunities,  excess  inventory  or  inventory  shortages,  markdowns  and  write-offs,  all  of  which  could
negatively impact our profitability and have a material adverse effect on our business, financial condition, and operating
results. Failure to respond to changing customer preferences and fashion trends could also negatively impact the image of
our brands with our customers and result in diminished brand loyalty.

If  major  department,  mass  merchant,  and  specialty  store  chains  consolidate,  continue  to  close  stores,  or  cease  to  do
business, our business could be negatively affected.

Certain of our licensees sell our branded products through major department, mass merchant, and specialty store chains.
Continued consolidation in the retail industry, as well as store closures or retailers ceasing to do business, could negatively
impact our business. Consolidation could also reduce the number of our customers and potential customers who can access
our branded products. A store group could decide to close stores, decrease the amount of our branded product purchased
from our licensees, modify the amount of floor space allocated to apparel in general or to our brands specifically, or focus
on promoting private label products or national brand products for which it has exclusive rights rather than promoting our
brands. Customers are also concentrating purchases among a narrowing group of vendors. These types of decisions could
adversely affect our business.

We expect to achieve growth based upon our plans to expand our business under our existing brands and brands we
may develop independently or through collaborations or acquire. If we fail to manage our expected future growth, our
business and operating results could be materially harmed.

We expect to achieve growth in our existing brands and brands we may develop independently or through collaborations or
acquire  through  expansion  of  our  licensing  activities  and  social  media  e-commerce  platforms,  including  ORME.  We
continue to seek new opportunities and international expansion through interactive television and licensing arrangements,
as well as joint ventures and collaborations. The success of our company, however, will remain largely dependent on our
ability to build and maintain broad market acceptance of our brands, to contract with and retain key licensees and on our
licensees’ ability to accurately predict upcoming fashion and design trends within customer bases and fulfill the product
requirements of retail channels within the global marketplace.

Our ability to compete effectively and to manage future growth, if any, will depend on the sufficiency and adequacy of our
current  resources  and  infrastructure  and  our  ability  to  continue  to  identify,  attract  and  retain  personnel  to  manage  our
brands  and  integrate  any  brands  we  may  acquire  into  our  operations.  There  can  be  no  assurance  that  our  personnel,
systems, procedures and controls will be adequate to support our operations and properly oversee our brands. The failure to
support  our  operations  effectively  and  properly  oversee  our  brands  could  cause  harm  to  our  brands  and  have  a  material
adverse effect on the value of such brands and on our reputation, business, financial condition and results of operations. In
addition, we may be unable to leverage our core competencies in managing apparel and jewelry brands to managing brands
in new product categories.

Also, there can be no assurance that we will be able to achieve and sustain meaningful growth. Our growth may be limited
by  a  number  of  factors  including  increased  competition  among  branded  products  at  brick-and-mortar,  internet  and
interactive retailers, decreased airtime on QVC, HSN, and JTV, competition for retail licenses and brand acquisitions, joint
ventures and collaborations, and insufficient capitalization for future transactions.

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We  are  dependent  upon  our  Chief  Executive  Officer  and  other  key  executives.  If  we  lose  the  services  of  these
individuals, we may not be able to fully implement our business plan and future growth strategy, which would harm our
business and prospects.

Our success is largely dependent upon the efforts of Robert W. D’Loren, our Chief Executive Officer and Chairman of our
board  of  directors.  Our  continued  success  is  largely  dependent  upon  his  continued  efforts  and  those  of  our  other  key
executives.  Although  we  entered  into  an  employment  agreement  with  Mr.  D’Loren,  as  well  as  employment  agreements
with other executives and key employees, such persons can terminate their employment with us at their option, and there is
no guarantee that we will not lose the services of our executive officers or key employees. To the extent that any of their
services become unavailable to us, we will be required to hire other qualified executives, and we may not be successful in
finding  or  hiring  adequate  replacements.  This  could  impede  our  ability  to  fully  implement  our  business  plan  and  future
growth strategy, which would harm our business and prospects.

If we are unable to identify and successfully acquire additional trademarks or enter into joint ventures or collaborations
for  brands,  our  growth  may  be  limited  and,  even  if  additional  trademarks  are  acquired  or  joint  ventures  and
collaborations are formed, we may not realize anticipated benefits due to integration or licensing difficulties.

While  we  are  focused  on  growing  our  existing  brands,  we  intend  to  selectively  seek  to  acquire  additional  intellectual
property, either directly or through the formation of joint ventures or collaborations. However, as our competitors continue
to  pursue  a  brand  management  model,  acquisitions,  joint  ventures,  and  collaborations  may  become  more  expensive  and
suitable candidates could become more difficult to find. In addition, even if we successfully acquire additional intellectual
property or the rights to use additional intellectual property, we may not be able to achieve or maintain profitability levels
that justify our investment in, or realize planned benefits with respect to, those additional brands.

Although we will seek to temper our acquisition, joint venture, and collaboration risks by following guidelines relating to
purchase price and valuation, projected returns, existing strength of the brand, its diversification benefits to us, its potential
licensing scale and creditworthiness of licensee base, acquisitions, joint ventures, and collaborations, whether they be of
additional  intellectual  property  assets  or  of  the  companies  that  own  them,  entail  numerous  risks,  any  of  which  could
detrimentally affect our reputation, our results of operations, and/or the value of our common stock. These risks include,
among others:

● unanticipated  costs  associated  with  the  target  acquisition,  joint  venture,  or  collaboration,  or  its  integration  with

our company;

● our ability to identify or consummate additional quality business opportunities, including potential licenses and

new product lines and markets;

● negative effects on reported results of operations from acquisition related charges and costs, and amortization of

acquired intangibles;

● diversion of management’s attention from other business concerns;

● the challenges of maintaining focus on, and continuing to execute, core strategies and business plans as our brand

and license portfolio grows and becomes more diversified;

● adverse effects on existing licensing and other relationships;

● potential  difficulties  associated  with  the  retention  of  key  employees,  and  difficulties,  delays  and  unanticipated
costs associated with the assimilation of personnel, operations, systems and cultures, which may be retained by us
in connection with or as a result of our acquisitions;

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● risks  of  entering  new  domestic  and  international  markets  (whether  it  be  with  respect  to  new  licensed  product
categories or new licensed product distribution channels) or markets in which we have limited prior experience;
and

● increased concentration in our revenues with one or more customers in the event that the brand has distribution

channels in which we currently distribute products under one or more of our brands.

When we acquire intellectual property assets or the companies that own them, or enter into joint ventures or collaborations,
our due diligence reviews are subject to inherent uncertainties and may not reveal all potential risks. We may therefore fail
to  discover  or  inaccurately  assess  undisclosed  or  contingent  liabilities,  including  liabilities  for  which  we  may  have
responsibility  as  a  successor  to  the  seller  or  the  target  company.  As  a  successor,  we  may  be  responsible  for  any  past  or
continuing violations of law by the seller or the target company. Although we will generally attempt to seek contractual
protections through representations, warranties and indemnities, we cannot be sure that we will obtain such provisions or
that such provisions will fully protect us from all unknown, contingent or other liabilities or costs. Finally, claims against
us relating to any acquisition may necessitate our seeking claims against the seller for which the seller may not, or may not
be able to, indemnify us or that may exceed the scope, duration or amount of the seller’s indemnification obligations.

Acquiring  additional  intellectual  property  could  also  have  a  significant  effect  on  our  financial  position  and  could  cause
substantial  fluctuations  in  our  quarterly  and  yearly  operating  results.  Acquisitions  and  joint  ventures  could  result  in  the
recording  of  significant  goodwill  and  intangible  assets  on  our  financial  statements,  the  amortization  or  impairment  of
which  would  reduce  our  reported  earnings  in  subsequent  years.  No  assurance  can  be  given  with  respect  to  the  timing,
likelihood or financial or business effect of any possible transaction. Moreover, our ability to grow through the acquisition
of  additional  intellectual  property,  joint  ventures  and  collaborations  will  also  depend  on  the  availability  of  capital  to
complete the necessary acquisition arrangements. In the event that we are unable to obtain debt financing on acceptable
terms  for  a  particular  transaction,  we  may  elect  to  pursue  the  transaction  through  the  issuance  by  us  of  shares  of  our
common stock (and, in certain cases, convertible securities) as equity consideration, which could dilute our common stock
and reduce our earnings per share, and any such dilution could reduce the market price of our common stock unless and
until we were able to achieve revenue growth or cost savings and other business economies sufficient to offset the effect of
such  an  issuance.  Acquisitions  of  additional  brands  may  also  involve  challenges  related  to  integration  into  our  existing
operations, merging diverse cultures, and retaining key employees. Any failure to integrate additional brands successfully
in the future may adversely impact our reputation and business.

As a result, there is no guarantee that our stockholders will achieve greater returns as a result of any future acquisitions we
complete.

Intense competition in the apparel, fashion, and jewelry industries could reduce our sales and profitability.

As a fashion company, we face intense competition from other domestic and foreign apparel, footwear, accessories, and
jewelry  manufacturers  and  retailers.  Competition  has  and  may  continue  to  result  in  pricing  pressures,  reduced  profit
margins, lost market share, or failure to grow our market share, any of which could substantially harm our business and
results of operations. Competition is based on many factors including, without limitation, the following:

● establishing and maintaining favorable brand recognition;

● developing products that appeal to consumers;

● pricing products appropriately;

● determining and maintaining product quality;

● obtaining access to sufficient floor space in retail locations;

● providing appropriate services and support to retailers;

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● maintaining and growing market share;

● developing and maintaining a competitive e-commerce site;

● hiring and retaining key employees; and

● protecting intellectual property.

Competition in the apparel, fashion and jewelry industries is intense and is dominated by a number of very large brands,
many of which have longer operating histories, larger customer bases, more established relationships with a broader set of
potential licensees, greater brand recognition, and greater financial, research and development, marketing, distribution, and
other  resources  than  we  do.  These  capabilities  of  our  competitors  may  allow  them  to  better  withstand  downturns  in  the
economy or apparel, fashion and jewelry industries. Any increased competition, or our failure to adequately address any of
these competitive factors which we have seen from time to time, could result in reduced sales, which could adversely affect
our business, financial condition, and operating results.

Competition, along with such other factors as consolidation within the retail industry and changes in consumer spending
patterns, could also result in significant pricing pressure and cause the sales environment to be more promotional, as it has
been in recent years, impacting our financial results. If promotional pressure remains intense, either through actions of our
competitors or through customer expectations, this may cause a further reduction in our sales and gross margins and could
have a material adverse effect on our business, financial condition, and operating results.

Because of the intense competition within our existing and potential wholesale licensees’ markets and the strength of
some of their competitors, we and our licensees may not be able to continue to compete successfully.

We expect our existing and future licenses to relate to products in the apparel, footwear, accessories, jewelry, home goods,
and  other  consumer  industries,  in  which  our  licensees  face  intense  competition,  including  from  our  other  brands  and
licensees. In general, competitive factors include quality, price, style, name recognition, and service. In addition, various
fashion trends and the limited availability of shelf space could affect competition for our licensees’ products. Many of our
licensees’  competitors  have  greater  financial,  distribution,  marketing,  and  other  resources  than  our  licensees  and  have
achieved significant name recognition for their brand names. Our licensees may be unable to successfully compete in the
markets  for  their  products,  and  we  may  not  be  able  to  continue  to  compete  successfully  with  respect  to  our  contractual
arrangements.

If our competition for licenses increases, or any of our current licensees elect not to renew their licenses or renew on
terms less favorable than today, our growth plans could be slowed and our business, financial condition and results of
operations would be adversely affected.

To  the  extent  we  seek  to  acquire  additional  brands,  we  will  face  competition  to  retain  licenses  and  to  complete  such
acquisitions.  The  ownership,  licensing,  and  management  of  brands  is  becoming  a  more  widely  utilized  method  of
managing  consumer  brands  as  production  continues  to  become  commoditized  and  manufacturing  capacity  increases
worldwide. We face competition from numerous direct competitors, both publicly and privately-held, including traditional
apparel  and  consumer  brand  companies,  other  brand  management  companies  and  private  equity  groups.  Companies  that
traditionally focused on wholesale manufacturing and sourcing models are now exploring licensing as a way of growing
their businesses through strategic licensing partners and direct-to-retail contractual arrangements. Furthermore, our current
or potential licensees may decide to develop or purchase brands rather than renew or enter into contractual agreements with
us. In addition, this increased competition could result in lower sales of products offered by our licensees under our brands.
If our competition for licenses increases, it may take us longer to procure additional licenses, which could slow our growth
rate.

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Difficulties with foreign sourcing may adversely affect our business.

Our licensees work with several manufacturers overseas, primarily located overseas, including in China and Thailand. A
manufacturing  contractor’s  failure  to  ship  products  to  our  licensees  in  a  timely  manner  or  to  meet  the  required  quality
standards  could  cause  the  licensee  to  miss  the  delivery  date  requirements  of  its  customers  for  those  items  or  not  have
seasonal product available for a selling season. The failure to make timely deliveries may cause their customers to cancel
orders,  refuse  to  accept  deliveries  or  demand  reduced  prices,  any  of  which  could  reduce  our  licensing  royalties,  which
could have a material adverse effect on us. As a result of the magnitude of our licensees’ foreign sourcing, our business is
subject to the following risks:

● political  and  economic  instability  in  countries  or  regions,  especially  Asia,  including  heightened  terrorism  and
other  security  concerns,  which  could  subject  imported  or  exported  goods  to  additional  or  more  frequent
inspections, leading to delays win deliveries or impoundment of goods;

● imposition  of  regulations,  quotas  and  other  trade  restrictions  relating  to  imports,  including  quotas  imposed  by

bilateral textile agreements between the U.S. and foreign countries;

● currency exchange rates;

● imposition of increased duties, taxes and other charges on imports;

● pandemics and disease outbreaks such as COVID-19;

● labor union strikes at ports through which our products enter the U.S.;

● labor shortages in countries where contractors and suppliers are located;

● restrictions on the transfer of funds to or from foreign countries;

● disease  epidemics  and  health-related  concerns,  which  could  result  in  closed  factories,  reduced  workforces,

scarcity of raw materials and scrutiny or embargoing of goods produced in infected areas;

● the  migration  and  development  of  manufacturing  contractors,  which  could  affect  where  our  brands  are  or  are

planned to be produced;

● increases in the costs of fuel, travel and transportation; and

● violations by foreign contractors of labor and wage standards and resulting adverse publicity.

If these risks limit or prevent our licensees from manufacturing products in any significant international market, prevent us
from  acquiring  products  from  foreign  suppliers,  the  production  and  sale  of  our  brands  be  seriously  disrupted  until
alternative suppliers are found or alternative markets are developed, which could negatively impact our business.

Our failure to protect our proprietary rights could compromise our competitive position and decrease the value of our
brands.

We  own,  through  our  wholly  owned  subsidiaries,  various  U.S.  federal  trademark  registrations  and  foreign  trademark
registrations for our brands, together with pending applications for registration, which are vital to the success and further
growth of our business and which we believe have significant value. We rely primarily upon a combination of trademarks,
copyrights,  and  contractual  restrictions  to  protect  and  enforce  our  intellectual  property  rights  domestically  and
internationally. We believe that such measures afford only limited protection and, accordingly, there can be no assurance
that the actions taken by us to establish, protect, and enforce our trademarks and other proprietary rights will prevent

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infringement of our intellectual property rights by others, or prevent the loss of licensing revenue or other damages caused
therefrom.

For instance, despite our efforts to protect and enforce our intellectual property rights, unauthorized parties may attempt to
copy aspects of our intellectual property, which could harm the reputation of our brands, decrease their value, and/or cause
a decline in our licensees’ sales and thus our revenues. Further, we and our licensees may not be able to detect infringement
of our intellectual property rights quickly or at all, and at times, we or our licensees may not be successful in combating
counterfeit, infringing, or knockoff products, thereby damaging our competitive position. In addition, we depend upon the
laws of the countries where our licensees’ products are sold to protect our intellectual property. Intellectual property rights
may  be  unavailable  or  limited  in  some  countries  because  standards  of  registration  and  ownership  vary  internationally.
Consequently, in certain foreign jurisdictions, we have elected or may elect not to apply for trademark registrations.

While we generally apply for trademarks in most countries where we license or intend to license our trademarks, we may
not accurately predict all of the countries where trademark protection will ultimately be desirable. If we fail to timely file a
trademark application in any such country, we may be precluded from obtaining a trademark registration in such country at
a  later  date.  Failure  to  adequately  pursue  and  enforce  our  trademark  rights  could  damage  our  brands,  enable  others  to
compete with our brands and impair our ability to compete effectively.

In addition, in the future, we may be required to assert infringement claims against third parties or more third parties may
assert infringement claims against us. Any resulting litigation or proceeding could result in significant expense to us and
divert the efforts of our management personnel, whether or not such litigation or proceeding is determined in our favor. To
the  extent  that  any  of  our  trademarks  were  ever  deemed  to  violate  the  proprietary  rights  of  others  in  any  litigation  or
proceeding  or  as  a  result  of  any  claim,  we  may  be  prevented  from  using  them,  which  could  cause  a  termination  of  our
contractual arrangements, and thus our revenue stream, with respect to those trademarks. Litigation could also result in a
judgment or monetary damages being levied against us.

Risks Related to an Investment in Our Securities

Management exercises significant control over matters requiring shareholder approval, which may result in the delay or
prevention of a change in our control.

Pursuant to voting agreements, certain shareholders agreed to appoint a person designated by our board of directors as their
collective  irrevocable  proxy  and  attorney-in-fact  with  respect  to  the  shares  of  the  common  stock  received  by  them.  The
proxy holder will vote in favor of matters recommended or approved by the board of directors. The board of directors has
designated  Robert  W.  D’Loren  as  proxy.  Also,  pursuant  to  separate  voting  agreements,  certain  other  stockholders  have
agreed to appoint Mr. D’Loren as their respective irrevocable proxy and attorney-in-fact with respect to the shares of the
common  stock  issued  to  them  by  us.  The  proxy  holder  shall  vote  in  favor  of  matters  recommended  or  approved  by  the
board of directors.

The combined voting power of the common stock ownership of our directors and executive officers is approximately 45%
of  our  voting  securities  as  of  March  31,  2024.  As  a  result,  our  management  through  such  stock  ownership  will  exercise
significant influence over all matters requiring shareholder approval, including the election of our directors and approval of
significant corporate transactions. This concentration of ownership in management may also have the effect of delaying or
preventing a change in control of us that may be otherwise viewed as beneficial by stockholders other than management.
There  is  also  a  risk  that  our  existing  management  and  a  limited  number  of  stockholders  may  have  interests  which  are
different from certain stockholders and that they will pursue an agenda which is beneficial to themselves at the expense of
other stockholders.

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Our failure to meet the continued listing requirements of the Nasdaq Capital Market could result in a delisting of our
common  stock,  which  could  negatively  impact  the  market  price  and  liquidity  of  our  common  stock  and  our  ability  to
access the capital markets.

On  April  16,  2024,  we  received  a  letter  from  the  Listing  Qualifications  Department  of  The  Nasdaq  Stock  Market
(“Nasdaq”) notifying us that the minimum bid price per share for our common stock fell below $1.00 for a period of 30
consecutive  business  days.  Therefore,  the  Company  did  not  meet  the  minimum  bid  price  requirement  set  forth  in  the
Nasdaq Listing Rules.

The letter also states that pursuant to Nasdaq Listing Rules 5810(c)(3)(A), we will be provided 180 calendar days to regain
compliance with the minimum bid price requirement, or until October 14, 2024.

We can regain compliance if, at any time during the Tolling Period or such 180-day period, the closing bid price of our
common stock is at least $1.00 for a minimum period of 10 consecutive business days. If by October 14, 2024, we do not
regain compliance with the Nasdaq Listing Rules, we may be eligible for additional time to regain compliance pursuant to
Nasdaq Listing Rule 5810(c)(3)(A)(ii). We would also need to provide written notice to Nasdaq of our intention to cure the
minimum bid price deficiency during the second compliance period by effecting a reverse stock split, if necessary. As part
of  its  review  process,  the  Nasdaq  staff  will  make  a  determination  of  whether  it  believes  we  will  be  able  to  cure  this
deficiency. Should the Nasdaq staff conclude that we will not be able to cure the deficiency, or should we determine not to
submit a transfer application or make the required representation, Nasdaq will provide notice that our shares of common
stock will be subject to delisting.

If  we  do  not  regain  compliance  within  the  allotted  compliance  period,  including  any  extensions  that  may  be  granted  by
Nasdaq, Nasdaq will provide notice that our shares of common stock will be subject to delisting from the Nasdaq Capital
Market. At such time, we may appeal the delisting determination to a hearings panel.

We intend to monitor our common stock closing bid price between now and October 14, 2024 and will consider available
options to resolve the Company’s noncompliance with the minimum bid price requirement, as may be necessary. There can
be  no  assurance  that  the  Company  will  be  able  to  regain  compliance  with  the  minimum  bid  price  requirement  or  will
otherwise be in compliance with other Nasdaq listing criteria.

Our common stock may be subject to the penny stock rules adopted by the SEC that require brokers to provide extensive
disclosure  to  their  customers  prior  to  executing  trades  in  penny  stocks.  These  disclosure  requirements  may  cause  a
reduction in the trading activity of our common stock, which could make it more difficult for our stockholders to sell
their securities.

Rule 3a51-1 of the Exchange Act establishes the definition of a “penny stock,” for purposes relevant to us, as any equity
security that has a minimum bid price of less than $5.00 per share, subject to a limited number of exceptions, including for
having  securities  registered  on  certain  national  securities  exchanges.  If  our  common  stock  were  delisted  from  the
NASDAQ, market liquidity for our common stock could be severely and adversely affected.

For any transaction involving a penny stock, unless exempt, the penny stock rules require that a broker or dealer approve a
person’s account for transactions in penny stocks and the broker or dealer receive from the investor a written agreement to
the transaction setting forth the identity and quantity of the penny stock to be purchased. In order to approve a person’s
account for transactions in penny stocks, the broker or dealer must obtain financial information and investment experience
and objectives of the person and make a reasonable determination that the transactions in penny stocks are suitable for that
person and that that person has sufficient knowledge and experience in financial matters to be capable of evaluating the
risks of transactions in penny stocks.

The broker or dealer must also deliver, prior to any transaction in a penny stock, a disclosure schedule prepared by the SEC
relating to the penny stock market, which, in highlight form, sets forth:

● the basis on which the broker or dealer made the suitability determination; and

● that the broker or dealer received a signed, written agreement from the investor prior to the transaction.

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Disclosure  also  has  to  be  made  about  the  risks  of  investing  in  penny  stocks  in  both  public  offerings  and  in  secondary
trading  and  commission  payable  to  both  the  broker-dealer  and  the  registered  representative,  current  quotations  for  the
securities  and  the  rights  and  remedies  available  to  an  investor  in  cases  of  fraud  in  penny  stock  transactions.
Finally, monthly statements have to be sent disclosing recent price information for the penny stock held in the account and
information on the limited market in penny stocks.

Because  of  these  regulations,  broker-dealers  may  not  wish  to  engage  in  the  above-referenced  necessary  paperwork  and
disclosures  and/or  may  encounter  difficulties  in  their  attempt  to  sell  shares  of  our  common  stock,  which  may  affect  the
ability of selling stockholders or other holders to sell their shares in any secondary market and have the effect of reducing
the  level  of  trading  activity  in  any  secondary  market.  These  additional  sales  practice  and  disclosure  requirements  could
impede  the  sale  of  our  common  stock  even  if  and  when  our  common  stock  becomes  listed  on  the  NASDAQ  Capital
Market. In addition, the liquidity for our common stock may decrease, with a corresponding decrease in the price of our
common stock.

No assurance can be given that our stock will not be subject to these “penny stock” rules in the future.

Investors  should  be  aware  that,  according  to  Commission  Release  No.  34-29093,  the  market  for  “penny  stocks”  has
suffered in recent years from patterns of fraud and abuse. Such patterns include: (1) control of the market for the security
by  one  or  a  few  broker-dealers  that  are  often  related  to  the  promoter  or  issuer;  (2)  manipulation  of  prices  through
prearranged matching of purchases and sales and false and misleading press releases; (3) boiler room practices involving
high-pressure sales tactics and unrealistic price projections by inexperienced sales persons; (4) excessive and undisclosed
bid-ask  differential  and  markups  by  selling  broker-dealers;  and  (5)  the  wholesale  dumping  of  the  same  securities  by
promoters  and  broker-dealers  after  prices  have  been  manipulated  to  a  desired  level,  along  with  the  resulting  inevitable
collapse of those prices and with consequent investor losses. The occurrence of these patterns or practices could increase
the future volatility of our share price.

Our common stock has historically been thinly traded, and you may be unable to sell at or near ask prices or at all if
you need to sell or liquidate a substantial number of shares at one time.

Although our common stock is listed on the NASDAQ Capital Market, our common stock has historically been traded at
relatively low volumes. As a result, the number of persons interested in purchasing our common stock at or near bid prices
at  any  given  time  may  be  relatively  small.  This  situation  is  attributable  to  a  number  of  factors,  including  that  we  are
currently a small company which is still relatively unknown to securities analysts, stock brokers, institutional investors and
others in the investment community that generate or influence sales volume, and that even if we came to the attention of
such  persons,  they  tend  to  be  risk-averse  and  reluctant  to  follow  an  unproven  company  such  as  ours  or  purchase  or
recommend the purchase of our shares until such time as we become more seasoned and viable. As a consequence, there
may be periods of several days or more when trading activity in our shares is minimal, as compared to a seasoned issuer
which  has  a  large  and  steady  volume  of  trading  activity  that  will  generally  support  continuous  sales  without  an  adverse
effect on share price. We cannot provide any assurance that a broader or more active public trading market for our common
stock will develop or be sustained, or that trading levels will be sustained.

The market price of our common stock has declined over the past several years and may be volatile, which could reduce
the market price of our common stock.

Currently the publicly traded shares of our common stock are not widely held, and do not have significant trading volume,
and,  therefore,  may  experience  significant  price  and  volume  fluctuations.  Although  our  common  stock  is  quoted  on  the
NASDAQ  Capital  Market,  this  does  not  assure  that  a  meaningful,  consistent  trading  market  will  develop  or  that  the
volatility  will  decline.  This  market  volatility  could  reduce  the  market  price  of  the  common  stock,  regardless  of  our
operating performance. In addition, the trading price of the common stock has been volatile over the past several years and
could  change  significantly  over  short  periods  of  time  in  response  to  actual  or  anticipated  variations  in  our  quarterly
operating  results,  announcements  by  us,  our  licensees  or  our  respective  competitors,  factors  affecting  our  licensees’
markets generally and/or changes in national or regional economic conditions, making it more difficult for shares of the
common stock to be sold at a favorable price or at all. The market price of the common stock could also be reduced by
general  market  price  declines  or  market  volatility  in  the  future  or  future  declines  or  volatility  in  the  prices  of  stocks  for
companies in the trademark licensing business or companies in the industries in which our licensees compete.

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We may issue a substantial number of shares of common stock upon exercise of outstanding warrants and options.

As of December 31, 2023, we had outstanding warrants and options to purchase 6,264,605 shares of our common stock
with a weighted average exercise price of $1.96. The holders of warrants and options will likely exercise such securities at
a time when the market price of our common stock exceeds the exercise price. Therefore, exercises of warrants and options
will result in a decrease in the net tangible book value per share of our common stock and such decrease could be material.

issuance  of  shares  upon  exercise  of  outstanding  warrants  and  options  will  dilute  our 

The 
then-existing
stockholders’  percentage  ownership  of  our  company,  and  such  dilution  could  be  substantial.  In  addition,  our  growth
strategy includes the acquisition of additional brands, and we may issue shares of our common stock as consideration for
acquisitions. Sales or the potential for sale of a substantial number of such shares could adversely affect the market price of
our common stock, particularly if our common stock remains thinly traded at such time.

As of December 31, 2023, we had an aggregate of 3,103,941 shares of common stock available for grants under our 2021
Equity  Incentive  Plan  (the  "2021  Plan")  to  our  directors,  executive  officers,  employees,  and  consultants.  Issuances  of
common stock pursuant to the exercise of stock options or other stock grants or awards which may be granted under our
2021 Plan will dilute your interest in us.

Holders of our common stock may be subject to restrictions on the use of Rule 144 by shell companies or former shell
companies.

Historically, the SEC has taken the position that Rule 144 under the Securities Act of 1933, as amended, or the Securities
Act, is not available for the resale of securities initially issued by companies that are, or previously were, shell companies
(we were considered a shell company on and prior to September 29, 2011), to their promoters or affiliates despite technical
compliance with the requirements of Rule 144. The SEC prohibits the use of Rule 144 for resale of securities issued by
shell companies (other than business transaction related shell companies) or issuers that have been at any time previously a
shell company. The SEC has provided an important exception to this prohibition, however, if the following conditions are
met:  the  issuer  of  the  securities  that  was  formerly  a  shell  company  has  ceased  to  be  a  shell  company;  the  issuer  of  the
securities is subject to the reporting requirements of Section 13 or 15(d) of the Exchange Act; the issuer of the securities
has filed all Exchange Act reports and material required to be filed, as applicable, during the preceding 12 months (or such
shorter  period  that  the  issuer  was  required  to  file  such  reports  and  materials),  other  than  Form  8-K  reports;  and  at  least
one year has elapsed from the time that the issuer filed current Form 10 type information with the SEC reflecting its status
as an entity that is not a shell company. As such, due to the fact that we had been a shell company prior to September 2011,
holders of “restricted securities” within the meaning of Rule 144, when reselling their shares pursuant to Rule 144, shall be
subject to the conditions set forth herein.

We do not anticipate paying cash dividends on our common stock.

You should not rely on an investment in our common stock to provide dividend income, as we have not paid dividends on
our  common  stock,  and  we  do  not  plan  to  pay  any  dividends  in  the  foreseeable  future.  Instead,  we  plan  to  retain  any
earnings  to  maintain  and  expand  our  existing  licensing  operations,  further  develop  our  trademarks,  and  finance  the
acquisition  of  additional  trademarks.  Accordingly,  investors  must  rely  on  sales  of  their  common  stock  after  price
appreciation,  which  may  never  occur,  as  the  only  way  to  realize  any  return  on  their  investment.  In  addition,  our  credit
facility limits the amount of cash dividends we may pay while amounts under the credit facility are outstanding.

Provisions of our corporate charter documents could delay or prevent change of control.

Our certificate of incorporation authorizes our board of directors to issue up to 1,000,000 shares of preferred stock without
stockholder  approval,  in  one  or  more  series,  and  to  fix  the  dividend  rights,  terms,  conversion  rights,  voting  rights,
redemption  rights  and  terms,  liquidation  preferences,  and  any  other  rights,  preferences,  privileges,  and  restrictions
applicable to each new series of preferred stock. The designation of preferred stock in the future could make it difficult for
third  parties  to  gain  control  of  our  company,  prevent  or  substantially  delay  a  change  in  control,  discourage  bids  for  the
common stock at a premium, or otherwise adversely affect the market price of the common stock.

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General Risks

A pandemic outbreak of disease or similar public health threat, or fear of such an event, could have a material adverse
impact on the Company's business, operating results and financial condition.

A  pandemic  or  outbreak  of  disease  or  similar  public  health  threat,  such  as  the  COVID-19  pandemic,  or  fear  of  such  an
event,  could  have  a  material  adverse  impact  on  our  business,  operating  results,  and  financial  condition.  The  COVID-19
pandemic caused a disruption to our business, beginning in March 2020.

The  impacts  of  the  ongoing  COVID-19  pandemic  (including  actions  taken  by  national,  state,  and  local  governments  in
response to COVID-19) negatively impacted the U.S. and global economy, disrupted consumer spending and global supply
chains,  and  created  significant  volatility  and  disruption  of  financial  markets.  The  initial  onset  of  the  pandemic  in  2020
resulted in a sudden decrease in sales for many of the Company’s products, from which we have yet to fully recover. The
global pandemic affected the financial health of certain of our customers, and the bankruptcy of certain other customers; as
a  result,  we  may  be  required  to  make  additional  adjustments  for  doubtful  accounts  which  would  increase  our  operating
expenses in future periods and negatively impact our operating results.

Supply chain disruptions have adversely affected, and could continue to adversely affect, our licensees’ ability to import
our products in a timely manner.

The  effects  of  the  COVID-19  pandemic  on  the  shipping  industry  negatively  impacted  our  and  our  licensees’  ability  to
import our branded products in a manner that allows for timely delivery to customers. Congestion at ports of loading and
ports of entry caused significant delays in deliveries and changes to the itineraries of steamship carriers. Use of alternate
routes or delivery methods would require additional trucking for our licensees and their customers. Truck driver shortages,
shortages of truck equipment and the inability of ports to provide reliable pick up times, also negatively impacted our and
our licensees’ ability to timely receive goods in the past. If our licensees are unable to mitigate supply chain disruptions,
their ability to meet customer expectations, manage inventory and complete sales could be materially adversely affected.

Contractual  shipping  rates  have  increased  as  a  result  of  increased  demand  for  container  space  and  the  logistical  delays
experienced by the shipping industry. Costs have increased as a result of higher contractual shipping rates and the need to
purchase  additional  container  space  on  the  secondary  market  at  higher  spot  rates.  Terminals  are  also  now  imposing
additional fees on importers not picking up containers on time, even when equipment and labor shortages negatively affect
the ability of importers to pick up in a timely manner.

If our licensees are unable to secure container space on a vessel for our branded product due to limited availability, they
may experience delays in shipping product from overseas suppliers and ultimately to their customers. Furthermore, even if
they are able to secure space, ports around the world are experiencing congestion from time to time, slowing transit times
of product through ports of entry which negatively affects their ability to timely receive and deliver product to their retail
partners and customers.

If our licensees are unable to mitigate these supply chain disruptions, their ability to meet customer expectations, manage
inventory and complete sales could be materially adversely affected, which could adversely affect our results of operations.

The Ukrainian-Russian conflict could have a material adverse impact on our business.

The Ukrainian-Russian conflict, the responses thereto, such as sanctions imposed by the United States and other western
democracies,  and  any  expansion  thereof  is  likely  to  have  unpredictable  and  wide-ranging  effects  on  the  domestic  and
global  economy  and  financial  markets,  which  could  have  an  adverse  effect  on  our  business  and  results  of  operations.
Already the conflict has caused market volatility, a sharp increase in certain commodity prices, such as wheat and oil, and
an increasing number and frequency of cybersecurity threats. So far, we have not experienced any direct impact from the
conflict and, as our business is conducted exclusively in the United States, we are probably less vulnerable than companies
with international operations. Nevertheless, we will continue to monitor the situation carefully and, if necessary, take action
to protect our business, operations, and financial condition.

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A decline in general economic conditions resulting in a decrease in consumer spending levels and an inability to access
capital may adversely affect our business.

The  success  of  our  operations  depends  on  consumer  spending.  Consumer  spending  is  impacted  by  a  number  of  factors
which are beyond our control, including actual and perceived economic conditions affecting disposable consumer income
(such  as  unemployment,  wages,  energy  costs  and  consumer  debt  levels),  customer  traffic  within  shopping  and  selling
environments, business conditions, interest rates and availability of credit and tax rates in the general economy and in the
international, regional and local markets in which our products are sold and the impact of natural disasters and pandemics
and  disease  outbreaks  such  as  the  COVID-19  pandemic.  Global  economic  conditions  historically  included  significant
recessionary  pressures  and  declines  in  employment  levels,  disposable  income  and  actual  and/or  perceived  wealth  and
further declines in consumer confidence and economic growth. A depressed economic environment is often characterized
by  a  decline  in  consumer  discretionary  spending  and  has  disproportionately  affected  retailers  and  sellers  of  consumer
goods,  particularly  those  whose  goods  are  viewed  as  discretionary  or  luxury  purchases,  including  fashion  apparel  and
accessories such as ours. Such factors as well as another shift towards recessionary conditions have in the past, and could
in the future, devalue our brands, which could result in an impairment in its carrying value, which could be material, create
downward  pricing  pressure  on  the  products  carrying  our  brands,  and  adversely  impact  our  sales  volumes  and  overall
profitability.  Further,  economic  and  political  volatility  and  declines  in  the  value  of  foreign  currencies  could  negatively
impact  the  global  economy  as  a  whole  and  have  a  material  adverse  effect  on  the  profitability  and  liquidity  of  our
operations, as well as hinder our ability to grow through expansion in the international markets. In addition, domestic and
international political situations also affect consumer confidence, including the threat, outbreak or escalation of terrorism,
military conflicts or other hostilities around the world. Furthermore, changes in the credit and capital markets, including
market disruptions, limited liquidity, and interest rate fluctuations, may increase the cost of financing or restrict our access
to potential sources of capital for future acquisitions.

The  risks  associated  with  our  business  are  more  acute  during  periods  of  economic  slowdown  or  recession.  Accordingly,
any prolonged economic slowdown or a lengthy or severe recession with respect to either the U.S. or the global economy is
likely to have a material adverse effect on our results of operations, financial condition, and business prospects.

Inflation and/or a potential recession could adversely impact our business and results of operations.

Many of the components of our cost of goods sold are subject to price increases that are attributable to factors beyond our
control, including but not limited to, global economic conditions, trade barriers or restrictions, supply chain disruptions,
changes  in  crop  size,  product  scarcity,  demand  dynamics,  currency  rates,  water  supply,  weather  conditions,  import  and
export requirements, and other factors. The cost of raw materials, labor, manufacturing, energy, fuel, shipping and logistics,
and  other  inputs  related  to  the  production  and  distribution  of  our  products  have  increased  and  may  continue  to  increase
unexpectedly.

In  addition,  poor  economic  and  market  conditions,  including  a  potential  recession,  may  negatively  impact  market
sentiment,  decreasing  the  demand  for  apparel,  footwear,  accessories,  fine  jewelry,  home  goods,  and  other  consumer
products, which would adversely affect our operating income and results of operations. If we are unable to take effective
measures in a timely manner to mitigate the impact of the inflation as well as a potential recession, our business, financial
condition, and results of operations could be adversely affected.

Extreme or unseasonable weather conditions could adversely affect our business.

Extreme  weather  events  and  changes  in  weather  patterns  can  influence  customer  trends  and  shopping  habits.  Extended
periods of unseasonably warm temperatures during the fall and winter seasons, or cool weather during the summer season,
may  diminish  demand  for  our  seasonal  merchandise.  Heavy  snowfall,  hurricanes  or  other  severe  weather  events  in  the
areas in which our retail stores and the retail stores of our wholesale customers are located may decrease customer traffic in
those stores and reduce our sales and profitability. If severe weather events were to force closure of or disrupt operations at
the  distribution  centers  we  use  for  our  merchandise,  we  could  incur  higher  costs  and  experience  longer  lead  times  to
distribute our products to our retail stores, wholesale customers or digital channel customers. If prolonged, such extreme or
unseasonable weather conditions could adversely affect our business, financial condition, and results of operations.

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Our trademarks and other intangible assets are subject to impairment charges under accounting guidelines.

Our  intangible  assets  including  our  trademarks  had  a  net  carrying  value  of  $41.5  million  as  of  December  31,  2023  and
represent  a  substantial  portion  of  our  assets.  Under  accounting  principles  generally  accepted  in  the  United  States  of
America  (“GAAP”),  finite-lived  intangible  assets  are  amortized  over  their  estimated  useful  lives,  and  reviewed  for
impairment whenever events or changes in circumstances indicate that their carrying value may not be recoverable. Non-
renewal of license agreements or other factors affecting our market segments or brands could result in significantly reduced
revenue for a brand, which could result in a devaluation of the affected trademark. If such devaluations of our trademarks
were  to  occur,  a  material  impairment  in  the  carrying  value  of  one  or  more  of  our  trademarks  could  also  occur  and  be
charged  as  a  non-cash  expense  to  our  operating  results,  which  could  be  material.  Any  write-down  of  intangible  assets
resulting from future periodic evaluations would, as applicable, either decrease our net income or increase our net loss and
those decreases or increases could be material.

Changes in effective tax rates or adverse outcomes resulting from examination of our income or other tax returns could
adversely affect our results.

Our  future  effective  tax  rates  could  be  adversely  affected  by  changes  in  the  valuation  of  our  deferred  tax  assets  and
liabilities, or by changes in tax laws or by a change in allocation of state and local jurisdictions, or interpretations thereof.
The  Company  currently  files  U.S.  federal  tax  returns  and  various  state  tax  returns.  Tax  years  that  remain  open  for
assessment  for  federal  and  state  purposes  include  the  years  ended  December  31,  2020  through  December  31,  2023.  We
regularly  assess  the  likelihood  of  recovering  the  amount  of  deferred  tax  assets  recorded  on  the  balance  sheet  and  the
likelihood  of  adverse  outcomes  resulting  from  examinations  by  various  taxing  authorities  in  order  to  determine  the
adequacy of our provision for income taxes. Although under the 2017 Tax Cuts and Jobs Act Federal tax rates are lower,
certain expenses will be either reduced or eliminated, causing the Company to have increased taxable income, which may
have an adverse effect on our future income tax obligations. We cannot guarantee that the outcomes of these evaluations
and continuous examinations will not harm our reported operating results and financial condition.

We must successfully maintain and/or upgrade our information technology systems.

We rely on various information technology systems to manage our operations, which subject us to inherent costs and risks
associated with maintaining, upgrading, replacing, and changing these systems, including impairment of our information
technology, potential disruption of our internal control systems, substantial capital expenditures, demands on management
time,  cyber  security  breaches  and  other  risks  of  delays  or  difficulties  in  upgrading,  transitioning  to  new  systems,  or  of
integrating new systems into our current systems.

System security risk issues as well as other major system failures could disrupt our internal operations or information
technology services, and any such disruption could negatively impact our revenues, increase our expenses, and harm
our reputation.

Consumers  are  increasingly  concerned  over  the  security  of  personal  information  transmitted  over  the  internet,  consumer
identity theft, and user privacy, and any compromise of customer information could subject us to customer or government
litigation  and  harm  our  reputation,  which  could  adversely  affect  our  business  and  growth.  Moreover,  we  could  incur
significant  expenses  or  disruptions  of  our  operations  in  connection  with  system  failures  or  breaches.  In  addition,
sophisticated  hardware  and  operating  system  software  and  applications  that  we  procure  from  third  parties  may  contain
defects in design or manufacture, including “bugs” and other problems that could unexpectedly interfere with the operation
of our systems. The costs to us to eliminate or alleviate security problems, viruses, and bugs, or any problems associated
with our newly transitioned systems or outsourced services could be significant, and the efforts to address these problems
could  result  in  interruptions,  delays  or  cessation  of  service  that  may  impede  our  sales,  distribution  or  other  critical
functions.  In  addition  to  taking  the  necessary  precautions  ourselves,  we  require  that  third-party  service  providers
implement reasonable security measures to protect our customers’ identity and privacy as well as credit card information.
We  do  not,  however,  control  these  third-party  service  providers  and  cannot  guarantee  that  no  electronic  or  physical
computer break-ins and security breaches will occur in the future. We could also incur significant costs in complying with
the multitude of state, federal, and foreign laws regarding the use and unauthorized disclosure of personal information, to
the extent they are applicable. In the case of a disaster affecting our information technology systems, we may experience

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delays in recovery of data, inability to perform vital corporate functions, tardiness in required reporting and compliance,
failures to adequately support our operations, and other breakdowns in normal communication and operating procedures
that could materially and adversely affect our financial condition and results of operations.

We rely significantly on information technology systems and any failure, inadequacy, interruption, or security lapse of
that  technology,  including  any  cybersecurity  incidents,  could  harm  our  ability  to  operate  our  business  effectively  and
have a material adverse effect on our business, reputation, financial condition, and results of operations.

We  rely  significantly  on  our  information  technology  systems  to  effectively  manage  and  maintain  our  operations,  and
internal  reports.  Any  failure,  inadequacy,  or  interruption  of  that  infrastructure  or  security  lapse  (whether  intentional  or
inadvertent) of that technology, including cybersecurity incidents or attacks, could harm our ability to operate our business
effectively.  Our  investment  in  ORME  also  leverages  certain  artificial  intelligence  (AI)  technologies,  which  ORME’s
technology  partner  licenses  from  several  third  parties  including  but  not  limited  to  Amazon  and  ChatGPT,  and  which
technologies are nascent and rapidly evolving.

In addition, our technology systems, including our cloud technologies, continue to increase in multitude and complexity,
making them potentially vulnerable to breakdown, cyberattack, and other disruptions. Potential problems and interruptions
associated with the implementation of new or upgraded technology systems or with maintenance or adequate support of
existing systems could disrupt or reduce the efficiency of our operations and expose us to greater risk of security breaches.
Cybersecurity  incidents  resulting  in  the  failure  of  our  enterprise  resource  planning  system,  production  management,  or
other systems to operate effectively or to integrate with other systems, or a breach in security or other unauthorized access
or unavailability of these systems or those of any third parties on whom we depend, have occurred in the past and may
affect our ability in the future to manage and maintain our operations, internal reports, and result in reduced efficiency of
our operations.

As  part  of  our  business,  we  collect,  store,  and  transmit  large  amounts  of  confidential  information,  proprietary  data,
intellectual  property,  and  personal  data.  The  information  and  data  processed  and  stored  in  our  technology  systems,  and
those  of  our  licensees,  joint  ventures,  and  other  third  parties  on  whom  we  depend  to  operate  our  business,  may  be
vulnerable to loss, damage, denial-of-service, unauthorized access, or misappropriation. Data security incidents may be the
result of unauthorized or unintended activity (or lack of activity) by our employees, contractors, or others with authorized
access  to  our  network  or  malware,  hacking,  business  email  compromise,  phishing,  ransomware,  or  other  cyberattacks
directed  by  third  parties.  While  we  have  implemented  measures  to  protect  our  information  and  data  stored  in  our
technology systems and those of the third parties that we rely on, our efforts may not be successful. In addition, employee
error, malfeasance, or other errors in the storage, use, or transmission of any such information could result in a disclosure to
third parties outside of our network. As a result, we could incur significant expenses addressing problems created by any
such inadvertent disclosure or any security breaches of our network.

We  have  experienced  and  may  continue  to  experience  cybersecurity  incidents,  including  an  unsuccessful  ransomware
attack in February 2024, although to our knowledge we have not experienced any material incident or interruption to date.
If such a significant event were to occur, it could result in a material disruption of our business and commercial operations,
including due to a loss, corruption, or unauthorized disclosure of our trade secrets, personal data, or other proprietary or
sensitive  information.  Further,  these  cybersecurity  incidents  can  lead  to  the  public  disclosure  of  personal  information
(including sensitive personal information) of our employees, customers, and others and result in demands for ransom or
other  forms  of  blackmail.  Such  attacks,  including  phishing  attacks  and  attempts  to  misappropriate  or  compromise
confidential or proprietary information or sabotage enterprise information technology systems, are of ever-increasing levels
of sophistication and are made by groups and individuals with a wide range of motives (including industrial espionage) and
expertise,  including  by  organized  criminal  groups,  “hacktivists,”  nation  states,  and  others.  Moreover,  the  costs  to  us  to
investigate and mitigate cybersecurity incidents could be significant. Any security breach that results in the unauthorized
access, use, or disclosure of personal data may require us to notify individuals, governmental authorities, credit reporting
agencies,  or  other  parties  pursuant  to  privacy  and  security  laws  and  regulations  or  other  obligations.  Such  a  security
compromise  could  harm  our  reputation,  erode  confidence  in  our  information  security  measures,  and  lead  to  regulatory
scrutiny. To the extent that any disruption or security breach resulted in a loss of, or damage to, our data or systems, or
inappropriate disclosure of confidential, proprietary, or personal information, we could be exposed to a risk of

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loss,  enforcement  measures,  penalties,  fines,  indemnification  claims,  litigation  and  potential  civil  or  criminal  liability,
which could materially adversely affect our business, financial condition and results of operations.

Not all our contracts contain limitations of liability, and even where they do, there can be no assurance that limitations of
liability  in  our  contracts  are  sufficient  to  protect  us  from  liabilities,  damages,  or  claims  related  to  our  data  privacy  and
security obligations. We cannot be sure that our insurance coverage will be adequate or sufficient to protect us from or to
mitigate  liabilities  arising  out  of  our  privacy  and  security  practices,  that  such  coverage  will  continue  to  be  available  on
commercially reasonable terms or at all, or that such coverage will pay future claims.

Further, the SEC has adopted new rules that require us to provide greater disclosures around proactive security protections
that we employ and reactive issues (e.g., security incidents). Any such disclosures, including those under state data breach
notification  laws,  can  be  costly,  and  the  disclosures  we  make  to  comply  with,  or  the  failure  to  comply  with,  such
requirements could lead to adverse consequences.

Changes in laws could make conducting our business more expensive or otherwise change the way we do business.

We  are  subject  to  numerous  domestic  and  international  regulations,  including  labor  and  employment,  customs,  truth-in-
advertising,  consumer  protection,  data  protection,  and  zoning  and  occupancy  laws  and  ordinances  that  regulate  retailers
generally  or  govern  the  importation,  promotion  and  sale  of  merchandise  and  the  operation  of  stores  and  warehouse
facilities.  If  these  regulations  were  to  change  or  were  violated  by  our  management,  employees,  vendors,  independent
manufacturers  or  partners,  the  costs  of  certain  goods  could  increase,  or  we  could  experience  delays  in  shipments  of  our
products, be subject to fines or penalties, or suffer reputational harm, which could reduce demand for our merchandise and
hurt our business and results of operations.

In  addition  to  increased  regulatory  compliance  requirements,  changes  in  laws  could  make  ordinary  conduct  of  business
more  expensive  or  require  us  to  change  the  way  we  do  business.  Laws  related  to  employee  benefits  and  treatment  of
employees, including laws related to limitations on employee hours, supervisory status, leaves of absence, mandated health
benefits,  overtime  pay,  unemployment  tax  rates  and  citizenship  requirements,  could  negatively  impact  us,  by  increasing
compensation and benefits costs, which would in turn reduce our profitability.

Moreover,  changes  in  product  safety  or  other  consumer  protection  laws  could  lead  to  increased  costs  to  us  for  certain
merchandise, or additional labor costs associated with readying merchandise for sale. It is often difficult for us to plan and
prepare for potential changes to applicable laws and future actions or payments related to such changes could be material to
us.

If  we  fail  to  maintain  an  effective  system  of  internal  control,  we  may  not  be  able  to  report  our  financial  results
accurately or in a timely fashion, and we may not be able to prevent fraud. In such case, our stockholders could lose
confidence  in  our  financial  reporting,  which  would  harm  our  business  and  could  negatively  impact  the  price  of  our
stock.

Pursuant to Section 404 of the Sarbanes-Oxley Act of 2002, we are required to include in our Annual Report on Form 10-K
our assessment of the effectiveness of our internal control over financial reporting. We have dedicated a significant amount
of time and resources to comply with this legislation for the years ended December 31, 2023 and 2022, and will continue to
do so for future fiscal periods. However, our management has concluded that our internal control over financial reporting
was not effective as of December 31, 2023 due to the material weakness. We cannot be certain that our internal controls
will become effective or that future material changes to our internal control over financial reporting will be effective. If we
cannot adequately obtain and maintain the effectiveness of our internal control over financial reporting, we may be subject
to  sanctions  or  investigation  by  regulatory  authorities,  such  as  the  SEC.  Any  such  action  could  adversely  affect  our
financial results and the market price of our common stock. Moreover, if we discover a material weakness, the disclosure
of that fact, even if quickly remedied, could reduce the market’s confidence in our financial statements and harm our stock
price.

Our independent registered public accounting firm will not be required to attest to the effectiveness of our internal control
over financial reporting until we are no longer a “smaller reporting company.” At such time that an attestation is required,

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our independent registered public accounting firm may issue a report that is adverse or qualified in the event that they are
not satisfied with the level at which our controls are documented, designed or operating. Our remediation efforts may not
enable us to avoid a material weakness or significant deficiency in the future.

There  are  limitations  on  the  liabilities  of  our  directors  and  executive  officers.  Under  certain  circumstances,  we  are
obligated  to  indemnify  our  directors  and  executive  officers  against  liability  and  expenses  incurred  by  them  in  their
service to us.

Pursuant to our amended and restated certificate of incorporation and under Delaware law, our directors are not liable to us
or our stockholders for monetary damages for breach of fiduciary duty, except for liability for breach of a director’s duty of
loyalty, acts or omissions by a director not in good faith or which involve intentional misconduct or a knowing violation of
law, dividend payments or stock repurchases that are unlawful under Delaware law or any transaction in which a director
has derived an improper personal benefit. In addition, we have entered into indemnification agreements with each of our
directors  and  executive  officers.  These  agreements,  among  other  things,  require  us  to  indemnify  each  director  and
executive officer for certain expenses, including attorneys’ fees, judgments, fines and settlement amounts, incurred by any
such person in any action or proceeding, including any action by us or in our right, arising out of the person’s services as
one  of  our  directors  or  executive  officers.  The  costs  associated  with  providing  indemnification  under  these  agreements
could be harmful to our business and have an adverse effect on results of operations.

Item 1B. Unresolved Staff Comments

Not applicable.

Item 1C. Cybersecurity  

In the ordinary course of business, we receive, process, use, and store digitally large amounts of data, including customer
data as well as confidential, sensitive, proprietary, and personal information. Maintaining the integrity and availability of
our information technology systems and this information, as well as appropriate limitations on access and confidentiality of
such information, is important to us and our business operations. To this end, we have implemented a program designed to
assess,  identify,  and  manage  risks  from  potential  unauthorized  occurrences  on  or  through  our  information  technology
systems that may result in adverse effects on the confidentiality, integrity, and availability of these systems and the data
residing in them.

The program is managed by our executive management team, and includes mechanisms, controls, technologies, systems,
policies,  and  other  processes  designed  to  prevent  or  mitigate  data  loss,  theft,  misuse,  or  other  security  incidents  or
vulnerabilities affecting the systems and data residing in them. We consult with and rely upon outside advisors and experts
to assist us with assessing, identifying, and managing cybersecurity risks.

We consider cybersecurity, along with other significant risks that we face, within our overall enterprise risk management
framework. Our Board of Directors has oversight for the most significant risks facing us and for our processes to identify,
prioritize, assess, manage, and mitigate those risks. The Board of Directors receives periodic updates on cybersecurity and
information technology matters and related risk exposures from management.

Item 2.      Properties

We currently lease and maintain our corporate offices and operations facility located at 550 Seventh Avenue, 11th floor,
New York, New York. We entered into a lease agreement effective February 29, 2024 for such offices of approximately
12,000  square  feet  of  office  space.  This  lease  commenced  in  April  2024  and  shall  expire  seven  years  from  the
commencement date, in 2031.

We also currently lease approximately 29,600 square feet of office space at 1333 Broadway, 10th floor, New York, New
York; this location represented our former corporate offices and operations facility and shall expire on October 30, 2027.
We have subleased this office space to a third-party subtenant through October 30, 2027.

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Item 3.      Legal Proceedings

In the ordinary course of business, from time to time we become involved in legal claims and litigation. In the opinion of
management, based on consultations with legal counsel, the disposition of litigation currently pending against us is unlikely
to  have,  individually  or  in  the  aggregate,  a  materially  adverse  effect  on  our  business,  financial  position,  results  of
operations, or cash flows.

Item 4.       Mine Safety Disclosures

None.

PART II

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity
Securities

Market Information

Our common stock is listed on the NASDAQ Capital Market, under the trading symbol “XELB.”

Holders

As of December 31, 2023, the number of our stockholders of record was 556 (excluding beneficial owners and any shares
held in street name or by nominees).

Dividends

We have never declared or paid any cash dividends on our common stock. We expect to retain future earnings to finance
our  operations  and  expansion.  The  payment  of  cash  dividends  in  the  future  will  be  at  the  discretion  of  our  board  of
directors and will depend upon our earnings levels, capital requirements, any restrictive loan covenants, and other factors
the board of directors considers relevant.

Securities authorized for issuance under equity compensation plans

2021 Equity Incentive Plan

Our 2021 Equity Incentive Plan, which we refer to as the 2021 Plan, is designed and utilized to enable the Company to
offer  its  employees,  officers,  directors,  consultants,  and  others  whose  past,  present,  and/or  potential  contributions  to  the
Company  have  been,  are,  or  will  be  important  to  the  success  of  the  Company,  an  opportunity  to  acquire  a  proprietary
interest in the Company. The following is a description of the 2021 Plan.

● The 2021 Plan provides for the grant of stock options, restricted stock, restricted stock units, performance awards,
or cash awards (any grant under the 2021 Plan, an “Award”). The stock options may be incentive stock options or
non-qualified stock options.

● A total of 4,000,000 shares of common stock are eligible for issuance under the 2021 Plan.

● The 2021 Plan may be administered by the Board of Directors (the “Board”) or a committee consisting of two or
more  members  of  the  Board  of  Directors  appointed  by  the  Board  (for  purposes  of  this  description,  any  such
committee, a “Committee”).

● Officers and other employees of our Company or any parent or subsidiary of our Company who are at the time of
the grant of an Award employed by us or any parent or subsidiary of our Company are eligible to be granted

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options or other Awards under the 2021 Plan. In addition, non-qualified stock options and other Awards may be
granted  under  the  2021  Plan  to  any  person,  including,  but  not  limited  to,  directors,  independent  agents,
consultants, and attorneys who the Board or the Committee, as the case may be, believes has contributed or will
contribute to our success.

● With respect to incentive stock options granted to an eligible employee owning stock possessing more than 10%
of  the  total  combined  voting  power  of  all  classes  of  our  stock  or  the  stock  of  a  parent  or  subsidiary  of  our
Company  immediately  before  the  grant  (each,  a  “10%  Stockholder”),  such  incentive  stock  option  shall  not  be
exercisable more than 5 years from the date of grant.

● The exercise price of a stock option will not be less than the fair market value of the shares underlying the option
on the date the option is granted, provided, however, that the exercise price of a stock option granted to a 10%
Stockholder may not be less than 110% of such fair market value.

● Restricted  stock  awards  give  the  recipient  the  right  to  receive  a  specified  number  of  shares  of  common  stock,
subject  to  such  terms,  conditions  and  restrictions  as  the  Board  or  the  Committee,  as  the  case  may  be,  deems
appropriate.  Restrictions  may  include  limitations  on  the  right  to  transfer  the  stock  until  the  expiration  of  a
specified period of time and forfeiture of the stock upon the occurrence of certain events such as the termination
of employment prior to expiration of a specified period of time.

● Restricted stock unit awards will be settled in cash or shares of common stock, in an amount based on the fair
market value of our common stock on the settlement date. The RSUs will be subject to forfeiture and restrictions
on  transferability  as  set  forth  in  the  2021  Plan  and  the  applicable  award  agreement  and  as  may  be  otherwise
determined by the Board or the Committee. There were no RSUs outstanding as of December 31, 2023.

● Certain Awards made under the Plan may be granted so that they qualify as “performance-based compensation”
(as  this  term  is  used  in  Internal  Revenue  Code  Section  162(m)  and  the  regulations  thereunder)  and  are  exempt
from the deduction limitation imposed by Code Section 162(m) (these Awards are referred to as “Performance-
Based Awards”). Under Internal Revenue Code Section 162(m), our tax deduction may be limited to the extent
total  compensation  paid  to  the  chief  executive  officer,  or  any  of  the  four  most  highly  compensated  executive
officers (other than the chief executive officer) exceeds $1 million in any one tax year. In accordance with the
2017 Tax Cuts and Jobs Act, the tax deductibility for each of these executives will be limited to $1,000,000 of
compensation  annually,  including  any  performance-based  compensation.  Among  other  criteria,  Awards  only
qualify as performance-based awards if at the time of grant the compensation committee is comprised solely of
two or more “outside directors” (as this term is used in Internal Revenue Code Section 162(m) and the regulations
thereunder).  In  addition,  we  must  obtain  stockholder  approval  of  material  terms  of  performance  goals  for  such
“performance-based compensation.”

● All stock options and certain stock awards, performance awards, and stock units granted under the Plan, and the
compensation  attributable  to  such  Awards,  are  intended  to  (i)  qualify  as  performance-based  awards  or  (ii)  be
otherwise exempt from the deduction limitation imposed by Internal Revenue Code Section 162(m).

● Cash awards may be issued under the 2021 Plan either alone or in addition to or in tandem with other Awards
granted  under  the  2021  Plan  or  other  payments  made  to  a  participant  not  under  the  2021  Plan.  The  Board  or
Committee  shall  determine  the  eligible  persons  to  whom,  and  the  time  or  times  at  which,  cash  awards  will  be
made, the amount that is subject to the cash award, the circumstances and conditions under which such amount
shall be paid, in whole or in part, the time of payment, and all other terms and conditions of the Awards. Each
cash award shall be confirmed by, and shall be subject to the terms of, an agreement executed

● No Awards may be granted on or after the tenth anniversary of the effective date of the 2021 Plan.

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2011 Equity Incentive Plan

The  key  terms  and  provisions  of  our  Amended  and  Restated  2011  Equity  Incentive  Plan,  which  we  refer  to  as  the  2011
Plan, were substantially similar to the 2021 Plan described above, with the major difference being the number of shares of
common stock reserved for issuance under the 2011 Plan. Stock-based awards (including options, warrants, and restricted
stock) previously granted under the 2011 Plan remain outstanding, and shares of common stock may be issued to satisfy
options or warrants previously granted under the 2011 Plan, although no new awards may be granted under the 2011 Plan.

Issuances

From  time  to  time,  the  Company  issues  stock-based  compensation  to  its  officers,  directors,  employees,  and  consultants
through its equity compensation plans. The maximum term of options granted is generally five years and generally options
vest over a period of six months to two years. However, the Board may approve other vesting schedules. Options may be
exercised  in  whole  or  in  part.  The  exercise  price  of  stock  options  granted  is  generally  the  fair  market  value  of  the
Company’s common stock on the date of grant.

The  fair  value  of  each  stock  option  award  is  estimated  using  the  Black-Scholes  option  pricing  model  based  on  certain
assumptions.  The  assumption  for  expected  term  is  based  on  evaluations  of  expected  future  employee  exercise  behavior.
Because  of  a  lack  of  historical  information  related  to  exercise  activity,  we  use  the  simplified  method  to  determine  the
expected  term.  The  risk-free  interest  rate  is  based  on  the  U.S.  Treasury  rates  at  the  date  of  grant  with  maturity  dates
approximately  equal  to  the  expected  term  at  the  grant  date.  The  historical  volatility  of  our  common  stock  is  used  as  the
basis for the volatility assumption. The Company has never paid cash dividends, and does not currently intend to pay cash
dividends, and thus assumes a 0% dividend yield.

The following table sets forth information as of December 31, 2023 regarding compensation plans under which our equity
securities are authorized for issuance:  

Plan Category
Equity compensation Plans (1)

Number of Securities
to be Issued Upon
Exercise of

Weighted Average
Exercise Price of

Outstanding Options, Outstanding Options,
Warrants and Rights Warrants and Rights

(a)
 5,264,605

$

(b)

 2.05

Number of Securities
Remaining Available for
Future Issuance Under
Equity Compensation Plans
(Excluding Securities
Reflected in Column (a))
(c)

 3,103,941

(1)   Pursuant to our 2011 and 2021 Equity Incentive Plans.

Recent Sales of Unregistered Securities

There were no sales of unregistered or registered securities during the years ended December 31, 2023 and 2022.

Purchases of equity securities by the issuer and affiliated purchasers

We did not repurchase any shares of common stock during the fourth fiscal quarter ended December 31, 2023.

Item 6.

[Reserved]

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations

The  following  discussion  and  analysis  should  be  read  together  with  our  consolidated  financial  statements  and  the  notes
thereto,  included  in  Item  8  of  this  Annual  Report  on  Form  10-K.  This  discussion  summarizes  the  significant  factors
affecting  our  consolidated  operating  results,  financial  condition  and  liquidity  and  cash  flows  for  the  years  ended
December 31, 2023 and 2022. Except for historical information, the matters discussed in this Management’s Discussion

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and  Analysis  of  Financial  Condition  and  Results  of  Operations  are  forward-looking  statements  that  involve  risks  and
uncertainties and are based upon judgments concerning factors that are beyond our control.

Overview

Xcel Brands is a media and consumer products company engaged in the design, licensing, marketing, live streaming, and
social commerce sales of branded apparel, footwear, accessories, fine jewelry, home goods and other consumer products,
and the acquisition of dynamic consumer lifestyle brands.

Xcel  was  founded  in  2011  with  a  vision  to  reimagine  shopping,  entertainment,  and  social  media  as  social  commerce.
Currently, Xcel’s brand portfolio consists of the LOGO by Lori Goldstein Brand, the Halston Brand, the Ripka Brand, the
C Wonder Brand, the Longaberger Brand, the CB Brand, the Isaac Mizrahi Brand, and other proprietary brands, including:

● the  Lori  Goldstein  Brand,  Halston  Brand,  Ripka  Brand,  and  C  Wonder  Brand,  which  are  wholly  owned  by  the

Company;

● the Longaberger Brand, which we manage through our 50% ownership interest in Longaberger Licensing, LLC,

and the CB Brand, which is a co-owned brand between Xcel and Christie Brinkley; and

● the Isaac Mizrahi Brand, which we wholly owned and managed through May 31, 2022. On May 31, 2022, we
sold a majority interest in the brand to a third party, but retained a 30% noncontrolling interest in the brand and
continue to contribute to the operations of the brand through a service agreement.

We  also  own  a  30%  interest  in  ORME  Live  Inc.  (“ORME”),  a  short-form  video  and  social  commerce  marketplace  that
launched in the first quarter of 2024.

Xcel continues to pioneer a true omni-channel and social commerce sales strategy which includes the promotion and sale
of products under its brands through interactive television, digital live-stream shopping, social commerce, traditional brick-
and-mortar retailers, and e-commerce channels, to be everywhere its customers shop. Our brands have generated over $5
billion  in  retail  sales  via  live  streaming  in  interactive  television  and  digital  channels  alone,  and  our  brands  collectively
reach  over  5  million  social  media  followers  through  Facebook,  Instagram,  and  TikTok.  All  of  the  followers  may  not  be
unique followers, as many followers may follow multiple brands and follow our brands on multiple platforms.

Our  objective  is  to  build  a  diversified  portfolio  of  lifestyle  consumer  products  brands  through  organic  growth  and  the
strategic acquisition of new brands. To grow our brands, we are focused on the following primary strategies:

● distribution  and/or  licensing  our  brands  for  sale  through  interactive  television  (e.g.,  QVC,  HSN,  The  Shopping

Channel, JTV, etc.);

● licensing of our brands to retailers that sell to the end consumer;

● direct-to-consumer distribution of our brands through e-commerce and live streaming;

● licensing  our  brands  to  manufacturers  and  retailers  for  promotion  and  distribution  through  e-commerce,  social

commerce, and traditional brick-and-mortar retail channels; and

● acquiring  additional  consumer  brands  and  integrating  them  into  our  operating  platform,  and  leveraging  our

operating infrastructure and distribution relationships.

We believe that Xcel offers a unique value proposition to our retail and direct-to-consumer customers and our licensees for
the following reasons:

● our management team, including our officers’ and directors’ experience in, and relationships within the industry;

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● our deep knowledge, expertise, and proprietary technology in live streaming and social commerce;

● our design, sales, marketing, and technology platform that enables us to design trend-right product; and

● our significant media and digital presence.

Business Model and Operations Restructuring

In the first quarter of 2023, we began to restructure and transition our business operations from a more capital-intensive
wholesale/licensing hybrid model to a capital-light “licensing plus” model, by entering into new licensing agreements with
best-in-class  business  partners.  We  entered  into  a  new  interactive  television  licensing  agreement  with  America’s
Collectibles Network, Inc. d/b/a JTV (“JTV”) for the Ripka Brand, and a separate license with JTV for the Ripka Brand’s
e-commerce  business.  For  apparel,  similar  transactions  were  executed.  In  conjunction  with  the  launch  of  the  C  Wonder
Brand  on  HSN,  we  licensed  the  wholesale  production  operations  related  to  that  brand  to  One  Jeanswear  Group,  LLC
(“OJG”); this new license with OJG also includes other new celebrity brands that we plan to launch in 2024 and beyond.

In  the  second  quarter  of  2023,  we  entered  into  a  new  master  license  agreement  with  G-III  Apparel  Group,  an  industry-
leading  wholesale  apparel  company,  for  the  Halston  Brand,  covering  men’s,  women’s,  and  children’s  apparel  and
accessories, and other product categories, for distribution through department stores, e-commerce, and other retailers. This
master license for the Halston Brand provides for an upfront cash payment and royalties to the Company, including certain
guaranteed  minimum  royalties,  includes  significant  annual  minimum  net  sales  requirements,  and  has  a  twenty-five-year
term (consisting of an initial five-year period, followed by a twenty-year period), subject to the licensee’s right to terminate
with at least 120 days’ notice prior to the end of each five-year period during the term.

The transition of these operating businesses was substantially completed by the end of the second quarter of 2023.

In  the  third  quarter  of  2023,  we  entered  into  various  settlements  and  incurred  approximately  $1  million  of  expenses  to
restructure certain contractual arrangements related to our former wholesale operations.

In the fourth quarter of 2023, we entered into a new term loan agreement, which provided us with approximately $5 million
of  additional  liquidity.  Additionally,  Longaberger  Licensing,  LLC  outsourced  the  operations  of  the  Longaberger  Brand
through a license agreement with a third party to operate and manage the Longaberger e-commerce website  ’s e-commerce
business to a third party.

Overall, we believe that this evolution of our operating model will provide significant cost savings and allow us to reduce
and better manage our exposure to operating risks. As of December 31, 2023, the Company has reduced payroll costs by
approximately  $6  million  and  operating  expenses  (excluding  non-recurring  charges  related  to  the  restructuring)  by
approximately $9 million, on an annualized basis when compared to the corresponding periods in the prior year.

Critical Accounting Policies and Estimates

The  preparation  of  consolidated  financial  statements  in  conformity  with  GAAP  requires  management  to  make  estimates
and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities
at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting
period.  Critical  accounting  policies  are  those  that  are  the  most  important  to  the  portrayal  of  our  financial  condition  and
results of operations, and that require our most difficult, subjective, and complex judgments as a result of the need to make
estimates  about  the  effect  of  matters  that  are  inherently  uncertain.  Critical  accounting  estimates  are  those  that  involve  a
significant level of estimation uncertainty and have had or are reasonably likely to have a material impact on our financial
condition or results of operations. While our significant accounting policies and estimates are described in more detail in
the  notes  to  our  consolidated  financial  statements,  our  most  critical  accounting  policies  and  estimates,  discussed  below,
pertain to revenue recognition, trademarks and other intangible assets, income taxes, and equity method investments. These
include but are not limited to the estimation of the useful lives of our trademarks, the estimation of the future cash flows
related to our trademarks, and the estimation of our incremental borrowing rate (for purposes of accounting for leases). In
applying such policies, we must use some amounts that are based upon our informed judgments and best estimates.

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Estimates,  by  their  nature,  are  based  upon  judgments  and  available  information.  The  estimates  that  we  make  are  based
upon  historical  factors,  current  circumstances,  and  the  experience  and  judgment  of  management.  We  evaluate  our
assumptions and estimates on an ongoing basis.

Revenue Recognition

Licensing

In  connection  with  our  “licensing  plus”  business  model,  we  follow  Financial  Accounting  Standards  Board  (“FASB”)
Accounting Standards Codification (“ASC”) 606-10-55-65, by which we recognize licensing revenue at the later of when
(1) the subsequent sale or usage occurs or (2) the performance obligation to which some or all of the sales- or usage-based
royalty has been allocated is satisfied (in whole or in part). More specifically, we separately identify:

(i)   Contracts for which, based on experience, royalties are expected to exceed any applicable minimum guaranteed
payments, and to which an output-based measure of progress based on the “right to invoice” practical expedient is
applied because the royalties due for each period correlate directly with the value to the customer of our performance
in  each  period  (this  approach  is  identified  as  “View  A”  by  the  FASB  Revenue  Recognition  Transition  Resource
Group, “TRG”); and

(ii)      Contracts  for  which  revenue  is  recognized  based  on  minimum  guaranteed  payments  using  an  appropriate
measure  of  progress,  in  which  minimum  guaranteed  payments  are  straight-lined  over  the  term  of  the  contract  and
recognized ratably based on the passage of time, and to which the royalty recognition constraint to the sales-based
royalties  in  excess  of  minimum  guaranteed  is  applied  and  such  sales-based  royalties  are  recognized  to  the  distinct
period only when the minimum guaranteed is exceeded on a cumulative basis (this approach is identified as “View C”
by the TRG).

Wholesale Sales

Prior to the restructuring of our business model and operations in 2023, we generated a portion of our revenue through sale
of  branded  jewelry  and  apparel  to  both  domestic  and  international  customers  who,  in  turn,  sold  the  products  to  their
consumers. We recognized revenue from such transactions within net sales in the accompanying consolidated statements of
operations when performance obligations identified under the terms of contracts with our customers were satisfied, which
occurred upon the transfer of control of the merchandise in accordance with the contractual terms and conditions of the
sale. Shipping to customers was accounted for as a fulfillment activity and was recorded within other selling, general and
administrative expenses.

Direct-to-Consumer Sales

Our revenue associated with our e-commerce jewelry operations and the Longaberger brand (prior to the restructuring of
our business model and operations in 2023) was recognized within net sales in the accompanying consolidated statements
of operations at the point in time when product is shipped to the customer. Shipping to customers was accounted for as a
fulfillment activity and was recorded within other selling, general and administrative expenses.

Trademarks and Other Intangible Assets

Our  finite-lived  intangible  assets  (primarily  trademarks,  along  with  other  intangible  assets)  are  amortized  over  their
estimated useful lives, which are estimated based principally on our expected use and strategic plans for each asset, our
own  historical  experience  with  similar  assets,  and  our  expectations  related  to  demand,  competition,  and  other  economic
factors.

Our finite-lived intangible assets are reviewed for impairment whenever events or changes in circumstances indicate that
their carrying value may not be recoverable. To test our finite-lived intangible assets for impairment, we group assets and
liabilities at the lowest level for which identifiable cash flows are largely independent of the cash flows of other assets and
liabilities and evaluate the asset group against the sum of undiscounted future cash flows. If the undiscounted cash flows

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do not indicate the carrying amount of the asset is recoverable, an impairment charge is measured as the amount by which
the carrying amount of the asset group exceeds its fair value based on discounted cash flows analysis or appraisals.

There were no impairment charges recorded for our intangible assets for the years ended December 31, 2023 and 2022.

Income Taxes

Income tax expense is the tax payable for the period and the change during the period in deferred tax assets and liabilities.
Deferred income taxes are determined based on the temporary difference between the financial reporting and tax bases of
assets and liabilities using enacted rates in effect during the year in which the differences are expected to reverse. Valuation
allowances are established when necessary to reduce deferred tax assets to the amount expected to be realized. We consider
forecasted  earnings,  future  taxable  income,  and  prudent  and  feasible  tax  planning  strategies  in  determined  the  need  for
these valuation allowances.

With  respect  to  any  uncertainties  in  income  taxes  recognized  in  our  financial  statements,  tax  positions  are  initially
recognized in the financial statements when it is more likely than not that the position will be sustained upon examination
by the tax authorities. Such tax positions are initially and subsequently measured as the largest amount of tax benefit that
has a probability of fifty percent or greater of being realized upon ultimate settlement with the tax authority, assuming full
knowledge  of  the  position  and  all  relevant  facts.  Tax  years  that  remain  open  for  assessment  for  federal  and  state  tax
purposes include the years ended December 31, 2020 through December 31, 2023.

Equity Method Investments

We  account  for  our  investments  in  entities  over  which  we  have  the  ability  to  exercise  significant  influence,  but  do  not
control,  under  the  equity  method  of  accounting,  and  we  recognize  our  proportionate  share  of  income  or  losses  from  the
entity within other operating costs and expenses (income) in the consolidated statement of operations.

We initially measure our investment in an equity method investee at cost. In cases where we retain a noncontrolling interest
in an investee which we had previously consolidated, we initially measure such retained interest at fair value. In estimating
fair value in such cases, we seek to maximize the use of observable inputs (market data obtained from independent sources)
and to minimize the use of unobservable inputs (internal assumptions about how market participants would price assets and
liabilities).

Subsequent recognition of an investor’s proportionate share of income or losses of an equity method investee is generally
determined  based  on  the  investor’s  proportional  ownership  interest.  However,  in  cases  where  contractual  agreements
specify allocation ratios for profits and losses, specified costs and expenses, and/or distributions of cash from operations,
that  differ  from  our  ownership  interest,  we  use  such  specified  allocation  ratios  for  purposes  of  determining  our  share  of
income or losses from the investee if the agreement is considered substantive.

Recently Adopted Accounting Pronouncements

We adopted the provisions of Accounting Standards Update (“ASU”) No. 2016-13, "Financial Instruments – Credit Losses
(Topic  326):  Measurement  of  Credit  Losses  on  Financial  Instruments"  (as  amended  by  ASU  No.  2018-19  in  November
2018, ASU No. 2019-05 in May 2019, ASU No. 2019-10 and 2019-11 in November 2019, ASU No. 2020-02 in February
2020,  and  ASU  No.  2022-02  in  March  2022)  effective  January  1,  2023.  This  ASU  requires  entities  to  estimate  lifetime
expected  credit  losses  for  financial  instruments,  including  trade  and  other  receivables,  which  generally  results  in  earlier
recognition  of  credit  losses.  The  adoption  of  this  new  guidance  did  not  have  a  significant  impact  on  our  results  of
operations, cash flows, or financial condition.

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Summary of Operating Results

The  consolidated  financial  statements  and  related  notes  included  elsewhere  in  this  Form  10-K  are  as  of  or  for  the  years
ended December 31, 2023 (the “Current Year”), and December 31, 2022 (the “Prior Year”).

Revenues

Current Year net revenue decreased $8.0 million to $17.8 million from $25.8 million for the Prior Year.

Net  licensing  revenue  decreased  by  approximately  $5.5  million  in  the  Current  Year  to  approximately  $9.2  million,
compared with approximately $14.7 million in the Prior Year. This decrease in licensing revenue was primarily attributable
to the May 31, 2022 sale of a majority interest in the Isaac Mizrahi brand through the sale of a 70% interest in IM Topco,
LLC  to  WHP,  partially  offset  by  increased  licensing  revenue  generated  by  the  C  Wonder  brand  through  interactive
television.

Net  sales  decreased  by  approximately  $2.5  million  in  the  Current  Year  to  approximately  $8.6  million,  compared  with
approximately  $11.1  million  in  the  Prior  Year.  This  decrease  in  net  sales  was  primarily  attributable  to  the  exit  from  our
wholesale apparel and fine jewelry sales operations in the Current Year as part of the restructuring and transformation of
our business operating model.

Cost of Goods Sold and Gross Profit

Current Year cost of goods sold was $6.9 million, compared with $8.0 million for the Prior Year.

Gross  profit  margin  from  net  product  sales  (net  sales  less  cost  of  goods  sold,  divided  by  net  sales)  decreased  from
approximately  28%  in  the  Prior  Year  to  approximately  20%  in  the  Current  Year.  This  decrease  in  gross  profit  margin
percentage was the result of selling our remaining jewelry inventory at an agreed-upon price which was less than historical
margins and the sale of our remaining apparel inventory at discounted prices.

Gross profit (net revenue less cost of goods sold) decreased approximately $7.0 million to $10.8 million from $17.8 million
in the Prior Year, primarily driven by the aforementioned decrease in net licensing revenue.

Direct Operating Costs and Expenses

Direct operating costs and expenses decreased approximately $9.8 million from $33.1 million in the Prior Year to $23.3
million  in  the  Current  Year.  This  decrease  was  primarily  attributable  to  lower  salaries,  benefits  and  employment  costs,
driven by the combination of (i) the May 31, 2022 sale of a majority interest in the Isaac Mizrahi brand and the transfer of
the  employees  associated  with  the  Isaac  Mizrahi  brand  to  the  IM  Topco,  LLC  business  venture,  and  (ii)  reductions  in
staffing levels and other costs during 2023 related to the restructuring and transformation of our business operating model.
These  decreases  were  partially  offset  by  $0.8  million  in  costs  related  to  the  restructuring  of  certain  contractual
arrangements in connection with the shift and evolution in the Company’s business operations, and also by a $0.1 million
impairment charge related to certain capitalized software assets.

Other Operating Costs and Expenses (Income)

Depreciation  and  amortization  expense  was  approximately  $7.0  million  and  $7.3  million  in  the  Current  Year  and  Prior
Year, respectively.

In the Prior Year, we recognized a gain on the sale of a majority interest in the Isaac Mizrahi brand of approximately $20.6
million,  which  was  comprised  of  $46.2  million  of  cash  proceeds  plus  the  recognition  of  the  fair  value  of  our  retained
interest  in  the  brand  of  $19.8  million,  less  $0.9  million  of  fees  and  expenses  directly  related  to  the  transaction  and  the
derecognition of the brand trademarks previously recorded on our balance sheet of $44.5 million.

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We  account  for  our  interest  in  the  ongoing  operations  of  IM  Topco,  LLC  using  the  equity  method  of  accounting.  We
recognized an equity method loss related to our investment of $2.1 million and $1.2 million for the Current Year and Prior
Year, respectively, based on the distribution provisions set forth in the related business venture agreement.

Also  during  the  Current  Year,  we  recognized  a  gain  of  $0.36  million  related  to  the  sale  of  a  limited  partner  ownership
interest in an unconsolidated affiliate, which was entered into in 2016, and recognized a gain of $0.44 million related to a
lease termination settlement with the landlord of our former retail store location.

In  the  Prior  Year,  we  recognized  a  $0.9  million  gain  on  the  reduction  of  contingent  obligations.  In  connection  with  our
2019 purchase of the Halston Heritage trademarks, we agreed to pay the seller additional consideration if certain royalty
targets were met from 2019 through December 31, 2022. This potential earn-out was initially recorded as a liability of $0.9
million,  based  on  the  difference  at  the  date  of  acquisition  between  the  fair  value  of  the  acquired  assets  of  the  Halston
Heritage trademarks and the total consideration paid. The final royalty target year ended on December 31, 2022, and the
seller  ultimately  did  not  earn  any  additional  consideration  based  on  the  formula  set  forth  in  the  related  asset  purchase
agreement.

Interest and Finance Expense

Interest and finance expense for the Current Year was $0.4 million, compared with $3.5 million for the Prior Year.

In the Prior Year, we incurred $1.2 million of interest expense related to term loan debt, reflecting an effective interest rate
of approximately 9.8% on an average principal balance of $28.7 million from January 1, 2022 through May 31, 2022. We
repaid all of such term loan debt on May 31, 2022 and recognized a loss on early extinguishment of debt of $2.3 million in
the Prior Year.

In contrast, during the Current Year we did not have any outstanding debt for most of the year. In October 2023, we entered
into a new term loan agreement for a borrowing of $5.0 million at a floating interest rate, incurring total interest expense of
only $0.4 million during the Current Year.

Income Tax Provision (Benefit)

The effective income tax rate for the Current Year was approximately -6%, resulting in a $1.2 million income tax provision.
During the Current Year, the federal statutory rate differed from the effective tax rate primarily due to the recording of a
valuation allowance against the benefit that would have otherwise been recognized, as it was considered not more likely
than not that the net operating losses generated during each period will be utilized in future periods.

The effective income tax rate for the Prior Year was approximately 10%, resulting in a $0.4 million income tax benefit.
During the Prior Year, the effective tax rate was primarily attributable to the impacts of stock-based compensation, which
decreased  the  effective  rate  by  approximately  6%,  and  federal  tax  true-ups,  which  decreased  the  effective  tax  rate  by
approximately 5%. The effective tax rate was also impacted by recurring permanent differences; the largest such recurring
permanent differences were state and local tax provisions, which increased the effective rate in 2022 by approximately 6%,
and disallowed excess compensation, which decreased the effective rate in 2022 by approximately 5%.

Net Loss

We had a net loss of approximately $21.1 million for the Current Year, compared with a net loss of approximately $4.0
million for the Prior Year, as a result of the factors discussed above.

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Non-GAAP Net Income, Non-GAAP Diluted EPS, and Adjusted EBITDA

We  had  a  non-GAAP  net  loss  of  $12.2  million  or  $(0.62)  per  share  (“non-GAAP  diluted  EPS”)  based  on  19,711,637
weighted average shares outstanding for the Current Year, compared with a non-GAAP net loss of $15.0 million or $(0.77)
per share based on 19,624,669 weighted average shares outstanding for the Prior Year. Non-GAAP net income is a non-
GAAP unaudited term, which we define as net income (loss) attributable to Xcel Brands, Inc. stockholders, exclusive of
asset  impairments,  amortization  of  trademarks,  our  proportional  share  of  trademark  amortization  of  equity  method
investees, stock-based compensation and cost of licensee warrants, loss on extinguishment of debt, certain adjustments to
the provision for doubtful accounts related to the bankruptcy of and economic impact on certain retail customers, gains on
sales of assets and investments, gain on lease termination, gain on reduction of contingent obligation, and income taxes.
Non-GAAP net income and non-GAAP diluted EPS measures do not include the tax effect of the aforementioned adjusting
items, due to the nature of these items and the Company’s tax strategy.

We  had  Adjusted  EBITDA  of  approximately  $(5.7)  million  for  the  Current  Year,  compared  with  Adjusted  EBITDA  of
approximately $(12.5) million for the Prior Year. Adjusted EBITDA is a non-GAAP unaudited measure, which we define
as net income (loss) attributable to Xcel Brands, Inc. stockholders before asset impairments, depreciation and amortization,
our proportional share of trademark amortization of equity method investees, interest and finance expenses (including loss
on extinguishment of debt, if any), income taxes, other state and local franchise taxes, stock-based compensation and cost
of licensee warrants, certain adjustments to the provision for doubtful accounts related to the bankruptcy of and economic
impact on certain retail customers, gains on sales of assets and investments, gain on lease termination, gain on reduction of
contingent  obligation,  and  costs  associated  with  restructuring  of  operations.  Costs  associated  with  restructuring  of
operations include the current year operating losses generated by certain of our businesses that have been restructured or
discontinued  (i.e.,  wholesale  apparel  and  fine  jewelry),  as  well  as  non-cash  charges  associated  with  the  restructuring  of
certain contractual arrangements.

Management  uses  non-GAAP  net  income,  non-GAAP  diluted  EPS,  and  Adjusted  EBITDA  as  measures  of  operating
performance to assist in comparing performance from period to period on a consistent basis and to identify business trends
relating to the Company’s results of operations. Management believes non-GAAP net income, non-GAAP diluted EPS, and
Adjusted  EBITDA  are  also  useful  because  these  measures  adjust  for  certain  costs  and  other  events  that  management
believes  are  not  representative  of  our  core  business  operating  results,  and  thus  these  non-GAAP  measures  provide
supplemental information to assist investors in evaluating the Company’s financial results.

Non-GAAP  net  income,  non-GAAP  diluted  EPS,  and  Adjusted  EBITDA  should  not  be  considered  in  isolation  or  as
alternatives to net income, earnings per share, or any other measure of financial performance calculated and presented in
accordance with GAAP. Given that non-GAAP net income, non-GAAP diluted EPS, and Adjusted EBITDA are financial
measures  not  deemed  to  be  in  accordance  with  GAAP  and  are  susceptible  to  varying  calculations,  our  non-GAAP  net
income,  non-GAAP  diluted  EPS,  and  Adjusted  EBITDA  may  not  be  comparable  to  similarly  titled  measures  of  other
companies,  including  companies  in  our  industry,  because  other  companies  may  calculate  these  measures  in  a  different
manner than we do.

In  evaluating  non-GAAP  net  income,  non-GAAP  diluted  EPS,  and  Adjusted  EBITDA,  you  should  be  aware  that  in  the
future we may or may not incur expenses similar to some of the adjustments in this report. Our presentation of non-GAAP
net income, non-GAAP diluted EPS, and Adjusted EBITDA does not imply that our future results will be unaffected by
these expenses or any unusual or non-recurring items. When evaluating our performance, you should consider non-GAAP
net income, non-GAAP diluted EPS, and Adjusted EBITDA alongside other financial performance measures, including our
net income and other GAAP results, and not rely on any single financial measure.

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The  following  table  is  a  reconciliation  of  net  loss  attributable  to  Xcel  Brands,  Inc.  stockholders  (our  most  directly
comparable financial measure presented in accordance with GAAP) to non-GAAP net loss:  

($ in thousands)
Net loss attributable to Xcel Brands, Inc. stockholders
Asset impairments
Amortization of trademarks
Proportional share of trademark amortization of equity method investee
Stock-based compensation and cost of licensee warrants
Loss on early extinguishment of debt
Certain adjustments to provision for doubtful accounts
Gains on sales of assets and investments
Gain on lease termination
Gain on reduction of contingent obligation
Income tax provision (benefit)
Non-GAAP net loss

Year Ended December 31, 

2023

2022

$

$

 (21,052)
 100
 6,085
 2,060
 242
 —
 —
 (359)
 (445)
 —
 1,212
 (12,157)

$

$

 (4,018)
 274
 6,079
 1,202
 620
 2,324
 413
 (20,586)
 —
 (900)
 (431)
 (15,023)

The following table is a reconciliation of diluted loss per share to non-GAAP diluted EPS:

Diluted net loss attributable to Xcel Brands, Inc. stockholders
Asset impairments
Amortization of trademarks
Proportional share of trademark amortization of equity method investee
Stock-based compensation and cost of licensee warrants
Loss on early extinguishment of debt
Certain adjustments to provision for doubtful accounts
Gains on sales of assets and investments
Gain on lease termination
Gain on reduction of contingent obligation
Income tax provision (benefit)
Non-GAAP diluted EPS
Diluted weighted average shares outstanding

$

$

Year Ended December 31, 

2023

 (1.07)
 0.01
 0.31
 0.10
 0.01
 —
 —
 (0.02)
 (0.02)
 —
 0.06
 (0.62)
 19,711,637

$

$

2022

 (0.20)
 0.01
 0.31
 0.06
 0.03
 0.12
 0.02
 (1.05)
 —
 (0.05)
 (0.02)
 (0.77)
 19,624,669

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The  following  table  is  a  reconciliation  of  net  loss  attributable  to  Xcel  Brands,  Inc.  stockholders  (our  most  directly
comparable financial measure presented in accordance with GAAP) to Adjusted EBITDA:

($ in thousands)
Net loss attributable to Xcel Brands, Inc. stockholders
Asset impairments
Depreciation and amortization
Proportional share of trademark amortization of equity method investee
Interest and finance expense
Income tax provision (benefit)
State and local franchise taxes
Stock-based compensation and cost of licensee warrants
Certain adjustments to provision for doubtful accounts
Gains on sales of assets and investments
Gain on lease termination
Gain on reduction of contingent obligation
Costs associated with restructuring of operations
Adjusted EBITDA

Year Ended December 31, 

2023

2022

$

$

$

 (21,052)
 100
 6,954
 2,060
 381
 1,212
 76
 242
 —
 (359)
 (445)

 —  

 5,106
 (5,725)

$

 (4,018)
 274
 7,263
 1,202
 3,527
 (431)
 102
 620
 413
 (20,586)
 —
 (900)
 —
 (12,534)

Liquidity and Capital Resources

General

As of December 31, 2023 and 2022, our cash and cash equivalents were $3.0 million and $4.6 million, respectively.

Our  principal  capital  requirements  have  been  to  fund  working  capital  needs,  acquire  new  brands,  and  to  a  lesser  extent,
capital expenditures. Notwithstanding certain investments made in 2020 and 2021, our current “licensing plus” operating
model  is  a  working  capital  light  business  model,  and  generally  does  not  require  material  capital  expenditures.  As  of
December 31, 2023, we have no significant commitments for future capital expenditures. Material cash requirements from
known contractual and other obligations are discussed under “Obligations and Commitments” below.

Working Capital

Our  working  capital  (current  assets  less  current  liabilities,  excluding  the  current  portion  of  lease  obligations  and  any
contingent  liabilities  payable  in  common  stock)  was  $2.1  million  and  $8.8  million  as  of  December  31,  2023  and  2022,
respectively. Commentary on components of our cash flows for the Current Year compared with the Prior Year is set forth
below.

Liquidity and Management’s Plans

We incurred net losses of approximately $21.1 million and $5.4 million during the years ended December 31, 2023 and
2022, respectively (which included non-cash expenses of approximately $9.0 million and $8.2 million, respectively), and
had  an  accumulated  deficit  of  approximately  $53.8  million  and  $32.8  million  as  of  December  31,  2023  and  2022,
respectively. Net cash used in operating activities was $6.5 million in 2023 and $14.2 million in 2022. These factors raise
uncertainties about the Company’s ability to continue as a going concern.

During the year ended December 31, 2023, management implemented a plan to mitigate an expected shortfall of capital
and to support future operations by shifting its business from a wholesale/licensing hybrid model into a “licensing plus”
model. In the first quarter of 2023, the Company began to restructure its business operations by entering into new licensing
agreements  and  joint  venture  arrangements  with  best-in-class  business  partners.  The  Company  entered  into  a  new
interactive television licensing agreement with America’s Collectibles Network, Inc. d/b/a Jewelry Television (“JTV”) for
the Ripka Brand, and a separate license with JTV for the Ripka Brand’s e-commerce business. For apparel, similar

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transactions  were  executed.  In  conjunction  with  the  launch  of  the  C  Wonder  Brand  on  HSN,  the  Company  licensed  the
wholesale operations related to the brand to One Jeanswear Group, LLC (“OJG”); this new license with OJG also includes
certain other new celebrity brands that the Company plans to develop and launch in 2024 and beyond. In the second quarter
of 2023, the Company entered into a new master license agreement for the Halston Brand, covering men’s, women’s, and
children’s apparel, fashion accessories, and other product categories, with an industry-leading wholesale apparel company
for distribution through department stores, e-commerce, and other retailers.

These restructuring initiatives were substantially completed as of June 30, 2023.  

Management believes that this evolution of the Company’s operating model will provide the Company with significant cost
savings and allow the Company to reduce and better manage its exposure to operating risks. As of December 31, 2023, the
Company has reduced payroll costs by approximately $6 million and operating expenses (excluding non-recurring charges
related  to  the  restructuring)  by  approximately  $9  million,  on  an  annualized  basis  when  compared  to  the  corresponding
periods in the prior year.

Further, in October 2023, the Company entered into a new term loan agreement in the amount of $5 million. Subsequent to
year end, in January 2024, the Company entered into a sublease of its offices at 1333 Broadway in New York, NY, and in
March 2024, the Company issued new shares of common stock for net proceeds of approximately $2 million.

Based on these recent events and changes, management expects that existing cash and future operating cash flows will be
adequate to meet the Company’s operating needs, term debt service obligations, and capital expenditure needs, for at least
the  twelve  months  subsequent  to  the  filing  date  of  this  Annual  Report  on  Form  10-K;  therefore,  such  conditions  and
uncertainties with respect to the Company’s ability to continue as a going concern as of December 31, 2023, have been
alleviated.

Operating Activities

Net cash used in operating activities was approximately $6.5 million and $14.2 million in the Current Year and Prior Year,
respectively.

The Current Year’s cash used in operating activities was primarily attributable to the combination of the net loss of $(22.2)
million,  partially  offset  by  non-cash  items  of  approximately  $10.5  million  and  a  net  change  in  operating  assets  and
liabilities of approximately $5.2 million. Non-cash items were primarily comprised of, but not limited to, $7.0 million of
depreciation and amortization, the $2.1 million undistributed proportional share of net loss of equity method investee, $1.1
million of deferred taxes, and $0.8 million of bad debt expense, partially offset by a $(0.4) million gain on the sale of a
financial  asset  and  a  $(0.4)  million  gain  on  the  settlement  of  a  lease  liability.  The  net  change  in  operating  assets  and
liabilities was primarily comprised of (i) an increase in deferred revenue of approximately $4.4 million, which was mainly
attributable  to  the  upfront  payment  received  for  the  Halston  Master  License  agreement  entered  into  during  the  Current
Year, (ii) a decrease in inventory of approximately $2.4 million, driven by the sale of all of our C Wonder apparel inventory
to HSN and the sale of all of our Judith Ripka fine jewelry inventory to JTV, as part of the restructuring and transformation
of our business operating model. Partially offsetting these net changes in operating assets and liabilities were decreases in
various operating liabilities of approximately $(2.9) million.

The  Prior  Year’s  cash  used  in  operating  activities  was  primarily  attributable  to  the  combination  of  the  net  loss  of  $(5.4)
million  plus  non-cash  items  of  approximately  $(10.2)  million,  partially  offset  by  a  net  change  in  operating  assets  and
liabilities of approximately $1.4 million. Non-cash items were primarily comprised of, but not limited to, the net gain on
sale of assets of $(20.6) million, $7.3 million of depreciation and amortization, a $2.3 million loss on extinguishment of
debt,  and  the  $1.2  million  undistributed  proportional  share  of  net  income  of  equity  method  investee.  The  net  change  in
operating assets and liabilities notably included a decrease in accounts receivable of $2.1 million, a decrease in inventory
of  $0.5  million,  a  decrease  in  prepaid  expenses  and  other  assets  of  $0.6  million,  and  decreases  in  various  operating
liabilities of $(1.4) million. The decrease in accounts receivable was primarily related to the Prior Year sale of a majority
interest in the Isaac Mizrahi brand, resulting in lower licensing revenues and thus lower receivable balances. The decreases
in inventory and other operating assets and liabilities were primarily reflective of the declines in our wholesale business
due to retailers pausing or canceling orders during the Prior Year.

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Investing Activities

Net cash provided by investing activities for the Current Year was approximately $0.2 million, primarily driven by $0.5
million of proceeds received from the sale of a limited partner ownership interest in an unconsolidated affiliate, partially
offset by approximately $0.2 million capital contributions made to a new equity method investee.

Net cash provided by investing activities for the Prior Year was approximately $44.5 million, and was attributable to $45.4
million  of  net  proceeds  from  the  sale  of  a  majority  interest  in  the  Isaac  Mizrahi  brand  to  WHP,  partially  offset  by  $0.6
million  of  capital  contributions  to  our  equity  method  investee  IM  Topco  and  approximately  $0.3  million  of  capital
expenditures.  

Financing Activities

Net cash provided by financing activities for the Current Year was approximately $4.7 million, which primarily consisted
of $5.0 million of proceeds from borrowings incurred under new term loan debt, partially offset by the payment of $0.3
million of debt issuance costs.  

Net cash used in financing activities for the Prior Year was approximately $31.0 million, which mainly consisted of $29.0
million of repayments of our term loan debt, and, to a lesser extent, $1.5 million of prepayment and other fees associated
with the early extinguishment of debt, as well as $0.4 million of shares repurchased related to withholding taxes on vested
restricted stock.  

Equity Transactions – Public Offering and Private Placement

On March 19, 2024, the Company closed on a public offering of 3,284,421 shares of common stock at an offering price of
$0.65  per  share  and  a  private  placement  of  294,642  shares  of  common  stock  at  an  offering  price  of  $0.98  per  share.  In
connection  with  the  public  offering,  Robert  W.  D’Loren,  Chairman  and  Chief  Executive  Officer  of  the  Company;  an
affiliate  of  Mark  DiSanto,  a  director  of  the  Company;  and  Seth  Burroughs,  Executive  Vice  President  of  Business
Development  and  Treasury  of  the  Company,  purchased  146,250,  146,250,  and  32,500  shares  of  common  stock,
respectively. Robert W. D’Loren, an affiliate of Mark DiSanto, and Seth Burroughs also purchased 132,589, 132,589, and
29,464  shares  of  common  stock,  respectively,  in  the  private  placement.    The  aggregate  net  proceeds  from  the  equity
transactions were approximately $2.0 million.

Obligations and Commitments

Term Loan Debt

On October 19, 2023, H Halston IP, LLC (the “Borrower”), a wholly owned subsidiary of Xcel Brands, Inc., entered into a
term  loan  agreement  (the  “Loan  Agreement”)  with  Israel  Discount  Bank  of  New  York  (“IDB”).  Pursuant  to  the  Loan
Agreement, IDB made a term loan in the aggregate amount of $5.0 million. The proceeds of this term loan were used to
pay fees, costs, and expenses incurred in connection with entering into the Loan Agreement of approximately $0.1 million
(including a commitment fee paid to IDB in the amount of $50,000 and legal fees paid to counsel of IDB in the amount of
$82,000), and may be used for working capital purposes.

In  connection  with  the  Loan  Agreement,  the  Borrower  and  H  Licensing,  LLC  (“H  Licensing”),  another  wholly  owned
subsidiary of Xcel, entered into a security agreement in favor of IDB, and Xcel entered into a membership interest pledge
agreement  in  favor  of  IDB.  Pursuant  to  the  security  agreement,  the  Borrower  and  H  Licensing  granted  IDB  a  security
interest in substantially all of their respective assets, other than the trademarks owned by the Borrower and H Licensing, to
secure the Borrower’s obligations under the Loan Agreement.  Pursuant to the membership interest pledge agreement, Xcel
granted IDB a security interest in its membership interests in H Licensing to secure the Borrower’s obligations under the
Loan Agreement.

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The term loan matures on October 19, 2028. Principal on the term loan is payable in quarterly installments of $250,000 on
each of January 2, April 1, July 1, and October 1 of each year, commencing on April 1, 2024. The Borrower has the right to
prepay all or any portion of the term loan at any time without penalty.

Interest on the term loan accrues at Term SOFR (defined in the Loan Agreement as the forward-looking term rate based on
secured overnight financing rate as administered by the Federal Reserve Bank of New York for an interest period equal to
one month on the day that is two U.S. Government Securities Business Days prior to the first day of each calendar month)
plus 4.25% per annum. Interest on the term loan is payable on the first day of each calendar month.

The Loan Agreement contains customary covenants, including reporting requirements, trademark preservation, and certain
financial covenants including annual guaranteed minimum royalty ratio, annual fixed charge coverage ratio, and minimum
cash balance levels, all as specified and defined in the Loan Agreement.

In addition, on October 19, 2023, the Borrower also entered into a swap agreement with IDB, pursuant to which IDB will
pay the Borrower Term SOFR plus 4.25% per annum on the notional amount of the swap in exchange for the Borrower
paying IDB 9.46% per annum on such notional amount. The term and declining notional amount of the swap agreement is
aligned with the amortization of the term loan principal amount.

Contingent Obligation – Lori Goldstein Earn-Out

In connection with the April 1, 2021 purchase of the Lori Goldstein trademarks, we agreed to pay the seller additional cash
consideration of up to $12.5 million, based on royalties earned during the six calendar year period commencing in 2021.
The Lori Goldstein Earn-Out of was initially recorded as a liability of $6.6 million, based on the difference between the fair
value of the acquired assets of the Lori Goldstein brand and the total consideration paid.

As of December 31, 2022, based on the performance of the Lori Goldstein brand to date, approximately $0.2 million of
additional consideration was earned by the seller, and thus $0.2 million of the balance was recorded as a current liability
and $6.4 million was recorded as a long-term liability. The $0.2 million of additional consideration was paid to the seller
during 2023.

Based  on  the  performance  of  the  Lori  Goldstein  through  December  31,  2023,  approximately  1.0  million  of  incremental
additional consideration was earned by the seller, which will be paid out in 2024. Accordingly, as of December 31, 2023,
$1.0 million of the remaining balance was recorded as a current liability and approximately $5.4 million was recorded as a
long-term liability.

Contingent Obligation – Isaac Mizrahi Transaction

In connection with the May 31, 2022 transaction related to the sale of a majority interest in the Isaac Mizrahi brand, we
agreed with WHP (the buyer) that, in the event that IM Topco, LLC receives less than $13.3 million in aggregate royalties
for any four consecutive calendar quarters over a three-year period ending on May 31, 2025, WHP would be entitled to
receive from us up to $16 million, less all amounts of net cash flow distributed to WHP on an accumulated basis, as an
adjustment to the purchase price previously paid by WHP. Such amount would be payable by us in either cash or equity
interests in IM Topco, LLC held by us.

In November 2023, this agreement was amended such that the purchase price adjustment provision was waived until the
measurement period ending March 31, 2024. No amount has been recorded in the Company’s consolidated balance sheets
related to this contingent obligation.

Subsequently, in April 2024, the Company, WHP, and IM Topco, LLC entered into an amendment of this agreement, such
that the purchase price adjustment provision within the membership purchase agreement was waived until the measurement
period  ending  September  30,  2025.  Additionally,  the  parties  agreed  that  if  IM  Topco,  LLC  royalties  are  less  than  $13.5
million for the twelve-month period ending March 31, 2025 or less than $18.0 million for the year ending December 31,
2025, Xcel shall transfer equity interests in IM Topco, LLC to WHP, such that Xcel’s ownership interest in IM Topco,

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LLC would decrease from 30% to 17.5%, and WHP’s ownership interest in IM Topco, LLC would increase from 70% to
82.5%

Contingent Obligation – Halston Heritage Earn-Out

In  connection  with  the  February  11,  2019  purchase  of  the  Halston  Heritage  trademarks,  we  agreed  to  pay  the  seller
additional consideration of up to an aggregate of $6.0 million, based on royalties earned from 2019 through December 31,
2022.  The  final  royalty  target  year  ended  on  December  31,  2022,  and  the  seller  ultimately  did  not  earn  any  additional
consideration  based  on  the  formula  set  forth  in  the  related  asset  purchase  agreement.  As  such,  during  the  year  ended
December  31,  2022,  we  recorded  a  $0.9  million  gain  on  the  reduction  of  contingent  obligations  in  the  accompanying
consolidated  statement  of  operations.  As  of  December  31,  2022,  there  were  no  amounts  remaining  under  the  Halston
Heritage Earn-Out.

Real Estate Leases

As described in Item 2 of this Annual Report on Form 10-K, as of December 31, 2023 we had a lease for approximately
29,600 square feet of office space at 1333 Broadway, 10th floor, New York, New York. Future payments under this lease
are expected to be approximately $1.6 million for each of the years ending December 31, 2024 – 2026, and $1.3 million for
the year ending December 31, 2027.

Subsequent to December 31, 2023, we entered into a new lease of office space at 550 Seventh Avenue, 11th floor, New
York, New York, and a sublease of our office space at 1333 Broadway. These leasing transactions are further described in
Item 8, Note 12 of this Annual Report on Form 10-K.

Employment Contracts

We  have  entered  into  contracts  with  certain  executives  and  key  employees.  The  future  minimum  payments  under  these
contracts  is  expected  to  be  approximately  $17.7  million,  of  which,  approximately  $4.3  million  is  expected  to  be  paid  in
2024,  approximately  $2.1  million  is  expected  to  be  paid  for  each  of  the  years  ending  December  31,  2025  –  2030,  and
approximately $0.5 million is expected to be paid in 2031.

Off-Balance Sheet Arrangements

We do not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future material
effect on our financial condition, results of operations or liquidity.

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Other Factors

We continue to seek to expand and diversify the types of licensed products being produced under our brands. We plan to
continue to diversify the distribution channels within which licensed products are sold, in an effort to reduce dependence
on any particular retailer, consumer, or market sector within each of our brands. The Lori Goldstein brand, Halston brand,
C Wonder brand, and TowerHill by Christie Brinkley brand have a core business in fashion apparel and accessories. The
Ripka brand is a fine jewelry business, and the Longaberger brand focuses on home good products, which we believe helps
diversify our industry focus while at the same time complements our business operations and relationships.

While  the  2022  sale  of  a  majority  interest  in  the  Isaac  Mizrahi  brand  has  resulted  in  a  decrease  in  our  revenues,  as  that
brand represented a significant portion of our historical revenues, we are taking actions to replace those revenues in the
long-term with new strategic business initiatives, as we concentrate our resources on growing our brands, launching new
brands, and entering into new business partnerships. We continue to seek new opportunities, including expansion through
interactive television, live streaming, and additional domestic and international licensing arrangements, and acquiring and
collaborating with additional brands, launching the C Wonder by Christian Siriano business on HSN, and the planned May
2024 launch of the TowerHill by Christie Brinkley brand.

During  2023,  we  restructured  our  business  operations  by  shifting  our  business  from  a  wholesale/licensing  hybrid  model
into a “licensing plus” business model. These efforts included entering into new structured contractual arrangements with
best-in-class business partners in order to more efficiently operate our wholesale and e-commerce businesses and reduce
and better manage our exposure to operating risks. These restructuring initiatives, on a go-forward basis, are expected to
provide  us  with  approximately  $15  million  of  cost  savings  on  an  annualized  basis  compared  to  our  previous  operating
model.

However,  we  continue  to  face  a  number  of  headwinds  in  the  current  macroeconomic  environment.  Poor  economic  and
market  conditions,  including  inflation,  rising  consumer  debt  levels,  and  a  potential  recession,  may  negatively  impact
market sentiment, decreasing the demand for apparel, footwear, accessories, fine jewelry, home goods, and other consumer
products, which would adversely affect our operating income and results of operations. If we are unable to take effective
measures  in  a  timely  manner  to  mitigate  the  impact  of  inflation  and/or  a  potential  recession,  our  business,  financial
condition, and results of operations could be adversely affected.

Our  long-term  success,  however,  will  still  remain  largely  dependent  on  our  ability  to  build  and  maintain  our  brands’
awareness and continue to attract wholesale and direct-to-consumer customers, and contract with and retain key licensees
and business partners, as well as our and our licensees’ ability to accurately predict upcoming fashion and design trends
within their respective customer bases and fulfill the product requirements of the particular retail channels within the global
marketplace.  Unanticipated  changes  in  consumer  fashion  preferences  and  purchasing  patterns,  slowdowns  in  the  U.S.
economy,  changes  in  the  prices  of  supplies,  consolidation  of  retail  establishments,  and  other  factors  noted  in  the  section
captioned “Risk Factors” could adversely affect our licensees’ ability to meet and/or exceed their contractual commitments
to us and thereby adversely affect our future operating results.

Item 7A. Quantitative and Qualitative Disclosures About Market Risk

Not applicable.

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Item 8.      Financial Statements and Supplementary Data

Report of Independent Registered Public Accounting Firm (PCAOB ID: 688)
Consolidated Balance Sheets
Consolidated Statements of Operations
Consolidated Statements of Stockholders’ Equity
Consolidated Statements of Cash Flows
Notes to Consolidated Financial Statements

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56
57
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REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Stockholders and Board of Directors of
Xcel Brands, Inc. and Subsidiaries

Opinion on the Financial Statements

We  have  audited  the  accompanying  consolidated  balance  sheets  of  Xcel  Brands,  Inc.  and  Subsidiaries  (collectively,  the
“Company”) as of December 31, 2023 and 2022, the related consolidated statements of operations, stockholders’ equity
and  cash  flows  for  each  of  the  two  years  in  the  period  ended  December  31,  2023,  and  the  related  notes  (collectively
referred to as the “financial statements”). In our opinion, the financial statements present fairly, in all material respects, the
financial position of the Company as of December 31, 2023 and 2022, and the results of its operations and its cash flows
for  each  of  the  two  years  in  the  period  ended  December  31,  2023,  in  conformity  with  accounting  principles  generally
accepted in the United States of America.

Basis for Opinion

These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion
on  the  Company's  financial  statements  based  on  our  audits.  We  are  a  public  accounting  firm  registered  with  the  Public
Company Accounting Oversight Board (United States) ("PCAOB") and are required to be independent with respect to the
Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and
Exchange Commission and the PCAOB.

We  conducted  our  audits  in  accordance  with  the  standards  of  the  PCAOB.  Those  standards  require  that  we  plan  and
perform the audits to obtain reasonable assurance about whether the financial statements are free of material misstatement,
whether  due  to  error  or  fraud.  The  Company  is  not  required  to  have,  nor  were  we  engaged  to  perform,  an  audit  of  its
internal  control  over  financial  reporting.  As  part  of  our  audits,  we  are  required  to  obtain  an  understanding  of  internal
control  over  financial  reporting  but  not  for  the  purpose  of  expressing  an  opinion  on  the  effectiveness  of  the  Company's
internal control over financial reporting. Accordingly, we express no such opinion.

Our audits included performing procedures to assess the risks of material misstatement of the financial statements, whether
due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test
basis, evidence regarding the amounts and disclosures in the financial statements. Our audits also included evaluating the
accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of
the financial statements. We believe that our audits provide a reasonable basis for our opinion.

Critical Audit Matters

The critical audit matters communicated below are matters arising from the current period audit of the financial statements
that  were  communicated  or  required  to  be  communicated  to  the  audit  committee  and  that:  (1)  relate  to  accounts  or
disclosures that are material to the financial statements and (2) involved our especially challenging, subjective, or complex
judgments. The communication of critical audit matters does not alter in any way our opinion on the financial statements,
taken as a whole, and we are not, by communicating the critical audit matters below, providing separate opinions on the
critical audit matters or on the accounts or disclosures to which they relate.

Liquidity and Management’s Plans

Critical Audit Matter Description

As described further in Note 1 to the financial statements, the Company has incurred recurring losses from operations, has
used net cash in operating activities, and has an accumulated deficit. The ability of the Company to continue as a going
concern is dependent on executing its business plans and meeting its obligations as they come due within the next twelve
months  from  the  filing  date  of  this  Annual  Report  on  Form  10-K.  Accordingly,  the  Company  has  determined  that  these
factors raise uncertainty as to the Company’s ability to continue as a going concern. However, management has

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implemented  plans  which  are  expected  to  mitigate  these  conditions  or  events,  and  therefore,  has  concluded  that  such
conditions or events have been alleviated.

How the Critical Audit Matter was Addressed in the Audit

We determined the Company’s ability to continue as a going concern is a critical audit matter due to the estimation and
uncertainty regarding the Company’s available capital and the risk of bias in management’s judgments and assumptions in
their  determination.  Our  audit  procedures  related  to  considering  whether  the  results  of  our  audit  procedures,  when
considered  in  the  aggregate,  indicate  that  there  could  be  uncertainty  about  the  Company’s  ability  to  continue  as  a  going
concern for a reasonable period of time, obtaining information about management’s plans that are intended to mitigate the
effect of such conditions or events, and assessing the likelihood that such plans can be effectively implemented, included
the following, among others:

● We reviewed the Company’s assessment and conclusions regarding their ability to generate cashflows for at least

twelve months from the filing date of this Annual Report on Form 10-K.

● We  inquired  of  Company  management  and  reviewed  Company  records  to  assess  whether  there  are  additional

factors that contribute to the uncertainties disclosed.

● We  assessed  whether  the  Company’s  determination  that  there  are  factors  that  raise  such  uncertainties  about  its

ability to continue as a going concern, were adequately disclosed in the financial statements.

● We reviewed and evaluated management's plans for alleviating such conditions and uncertainties and considered
whether  it  is  likely  that  these  conditions  and  uncertainties  would  be  mitigated  for  a  reasonable  period  and  that
such plans can be effectively implemented.  

● We  performed  testing  procedures  such  as  reviewing;  prospective  financial  information  for  the  twelve-month
period  beginning  with  the  filing  date  of  this  Annual  Report  on  Form  10-K,  actual  operating  performance  for
periods after December 31, 2023, other events and transactions occurring after December 31, 2023,  implemented
reductions  in  operating  expenses,  plans  for  further  reductions  to  support  expected  cashflows,  and  implemented
changes in the business.

● We  performed  sensitivity  analysis  of  management's  forecasts  and  key  assumptions  used  in  developing  their

prospective financial information.

Finite-Lived Trademarks and Other Intangible Assets

Critical Audit Matter Description

As  described  further  in  Note  4  to  the  financial  statements,  the  carrying  amount  of  finite-lived  trademarks  and  other
intangible assets was $41.5 million as of December 31, 2023. Under the applicable accounting guidance, these assets shall
be  tested  for  recoverability  whenever  events  or  changes  in  circumstances  indicate  that  carrying  amounts  may  not  be
recoverable. Management has concluded that these assets are not impaired as of December 31, 2023.

How the Critical Audit Matter was Addressed in the Audit

We determined the Company’s ability to assess if their finite-lived trademarks and other intangible assets are impaired is a
critical  audit  matter  due  to  the  estimation  and  uncertainty  regarding  the  Company’s  ability  to  generate  sufficient
undiscounted cash flows, to be in excess of the carrying amounts of these assets.

The Company evaluates its finite-lived trademarks and other intangible assets for impairment when events are triggered by
economic conditions.  These events require the Company to compare the carrying values to the undiscounted cash flows
from the operation and eventual disposition of these assets over their estimated useful lives (“undiscounted cash flows”).    

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If the carrying value of any of these assets is considered to be impaired, as described above, the amount of the impairment
to be recognized is measured as the amount by which the carrying amount of the asset exceeds its fair value.                        

Auditing the Company’s finite-lived trademarks and other intangible assets for impairment is complex and subjective due
to  the  significant  estimation  required  to  determine  the  forecasted  undiscounted  cash  flows  used  in  the  Company’s
evaluation.  Specifically,  the  forecasted  undiscounted  cash  flows  are  sensitive  to  significant  assumptions  such  as  revenue
growth rates, including the terminal growth rates, margins, and expenses over the estimated useful lives of these assets, all
of which are affected by expected future market or economic conditions, and other factors.

The primary procedures we performed to address this critical audit matter included the following, among others:

● We evaluated management’s assessment of events and changes in circumstances, which required a more detailed

evaluation of undiscounted cash flows.

● We  obtained  management’s  forecasts  of  undiscounted  cash  flows,  and  assumptions  utilized  in  developing  such

forecasts.

● We evaluated management’s forecasts and key assumptions utilized to arrive at undiscounted cash flows.

● We performed sensitivity analysis of management’s forecasts and key assumptions used to arrive at undiscounted

cash flows.

● We  compared  undiscounted  cash  flows  to  the  carrying  amounts  of  the  respective  assets  and  determined  in  all

cases that undiscounted cash flows exceeded the carrying amounts.

/s/ Marcum LLP

Marcum LLP

We have served as the Company’s auditor since 2021.

New York, NY

April 18, 2024

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Xcel Brands, Inc. and Subsidiaries
Consolidated Balance Sheets
(in thousands, except share and per share data)

     December 31, 2023      December 31, 2022

Assets
Current Assets:

Cash and cash equivalents
Accounts receivable, net
Inventory
Prepaid expenses and other current assets

Total current assets

Non-current Assets:

Property and equipment, net
Operating lease right-of-use assets
Trademarks and other intangibles, net
Equity method investment in IM Topco, LLC
Deferred tax assets, net
Other assets

Total non-current assets

Total Assets

Liabilities and Stockholders' Equity
Current Liabilities:

Accounts payable, accrued expenses and other current liabilities
Deferred revenue
Accrued income taxes payable
Accrued payroll
Current portion of operating lease obligations
Current portion of long-term debt
Current portion of contingent obligation

Total current liabilities

Long-Term Liabilities:

Long-term portion of operating lease obligations
Deferred revenue
Long-term debt, net, less current portion
Long-term portion of contingent obligation
Other long-term liabilities

Total long-term liabilities

Total Liabilities

Commitments and Contingencies

Stockholders' Equity:

$

$

$

$

2,998
3,454
453
398
7,303

634
4,453
41,520
17,585
—
165
64,357

71,660

$

$

2,127
889
372
109
1,258
750
964
6,469

4,021
3,556
3,971
5,432
40
17,020
23,489

4,608
5,110
2,845
1,457
14,020

1,418
5,420
47,665
19,195
1,107
110
74,915

88,935

3,870
88
568
416
1,376
—
243
6,561

5,839
—
—
6,396
—
12,235
18,796

Preferred stock, $.001 par value, 1,000,000 shares authorized, none issued and outstanding
Common stock, $.001 par value, 50,000,000 shares authorized, and 19,795,053 and 19,624,860 shares
issued and outstanding at December 31, 2023 and 2022, respectively
Paid-in capital
Accumulated deficit

Total Xcel Brands, Inc. stockholders' equity

Noncontrolling interest
Total Stockholders' Equity

Total Liabilities and Stockholders' Equity

—  

20
103,861
(53,849)
50,032
(1,861)
48,171

—

20
103,592
(32,797)
70,815
(676)
70,139

$

71,660

$

88,935

See accompanying Notes to Consolidated Financial Statements.

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Xcel Brands, Inc. and Subsidiaries
Consolidated Statements of Operations
(in thousands, except share and per share data)

Revenue

Net licensing revenue
Net sales

Net revenue

Cost of goods sold

Gross profit

Direct operating costs and expenses

Salaries, benefits and employment taxes
Other selling, general and administrative expenses

Total direct operating costs and expenses

Other operating costs and expenses (income)

Depreciation and amortization
Gain on sale of majority interest in Isaac Mizrahi brand
Loss from equity method investment
Gain on sale of limited partner ownership interest
Gain on settlement of lease liability
Gain on reduction of contingent obligation

Operating loss

Interest and finance expense

Interest expense
Other interest and finance charges, net
Loss on early extinguishment of debt
Total interest and finance expense

Loss before income taxes

Income tax provision (benefit)

Net loss

Net loss attributable to noncontrolling interest

Net loss attributable to Xcel Brands, Inc. stockholders

Loss per common share attributable to Xcel Brands, Inc. stockholders:

Basic and diluted net loss per share

Weighted average number of common shares outstanding:

Basic and diluted weighted average common shares outstanding

For the Year Ended
December 31, 

2023

2022

$

$

$

9,156
8,599
17,755
6,918
10,837

9,910
13,361
23,271

6,954
—
2,060
(359)
(445)
—

(20,644)

113
268
—
381

(21,025)

1,212

(22,237)
(1,185)
(21,052)

(1.07)

$

$

$

14,737
11,044
25,781
7,980
17,801

16,802
16,280
33,082

7,263
(20,586)
1,202
—
—
(900)

(2,260)

1,187
16
2,324
3,527

(5,787)

(431)

(5,356)
(1,338)
(4,018)

(0.20)

19,711,637

19,624,669

See accompanying Notes to Consolidated Financial Statements.

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Xcel Brands, Inc. and Subsidiaries
Consolidated Statements of Stockholders’ Equity
(in thousands, except share data)

Xcel Brands, Inc. Stockholders

Balance as of January 1, 2022

Compensation expense related to stock options and restricted
stock

Shares issued to executive in connection with stock grants for
bonus payments

Shares repurchased from executive in exchange for withholding
taxes

Shares issued to directors in connection with restricted stock
grants

Shares issued to consultants in connection with stock grants

Shares issued to consultant in connection with sale transaction
(see Note 3 and Note 7)

Shares issued to key employee in connection with stock grant

Shares repurchased from key employee in exchange for
withholding taxes related to vesting of restricted shares

Common Stock
Shares
19,571,119

Paid-in
     Amount     Capital
103,039

20

Accumulated Noncontrolling

Deficit

(28,779)

Interest

     Total

662

  74,942

—  

—  

534

—  

178,727

(53,882)

50,000

20,064

65,275

33,557

—

—

—

—

—

—  

281

(85)

—

33

97

50

—

—

—

—

—

—  

(240,000)

—  

(357)

—  

—

—

—

—

—

—

—

—

534

281

(85)

—

33

97

50

(357)

Net loss for the year ended December 31, 2022

—  

—  

—  

(4,018)

(1,338)

(5,356)

Balance as of December 31, 2022

19,624,860

20

  103,592

(32,797)

(676)

  70,139

Compensation expense related to stock options and restricted
stock

—  

—  

Contra-revenue related to warrants granted to licensee

Shares issued to directors in connection with restricted stock
grants

Forfeitures of restricted stock grants

Shares issued to consultant in connection with stock grants

Shares issued to employee in connection with stock grant

Shares issued on exercises of stock options, net of shares
surrendered for cashless exercises

—

40,000

(5,000)

66,668

7,300

61,225

—

—

—

—

—

—

161

26

—

—

45

10

27

—  

—  

—

—

—

—  

—

—

—

—

—

—  

—  

—

161

26

—

—

45

10

27

Net loss for the year ended December 31, 2023

—  

—  

—  

(21,052)

(1,185)

  (22,237)

Balance as of December 31, 2023

19,795,053

$

20

$ 103,861

$

(53,849)

$

(1,861)

$ 48,171

See accompanying Notes to Consolidated Financial Statements.

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Xcel Brands, Inc. and Subsidiaries
Consolidated Statements of Cash Flows
(in thousands)

For the Year Ended December 31, 

2023

2022

$

(22,237)

$

Cash flows from operating activities

Net loss

Adjustments to reconcile net loss to net cash used in operating activities:

Depreciation and amortization expense
Asset impairment charges
Amortization of deferred finance costs included in interest expense
Stock-based compensation and cost of licensee warrants
Provision for credit losses
Undistributed proportional share of net loss of equity method investee
Loss on early extinguishment of debt
Deferred income tax provision (benefit)
Gain on sale of majority interest in Isaac Mizrahi brand
Gain on sale of limited partner ownership interest
Gain on settlement of lease liability
Gain on reduction of contingent obligation

Changes in operating assets and liabilities:

Accounts receivable
Inventory
Prepaid expenses and other current and non-current assets
Deferred revenue
Accounts payable, accrued expenses, accrued payroll, accrued income taxes payable, and other current
liabilities
Lease-related assets and liabilities
Other liabilities

Net cash used in operating activities

Cash flows from investing activities

Net proceeds from sale of majority interest in Isaac Mizrahi brand
Capital contribution to equity method investees
Net proceeds from sale of assets
Purchase of property and equipment
Net cash provided by investing activities

Cash flows from financing activities

Proceeds from exercise of stock options
Shares repurchased including vested restricted stock in exchange for withholding taxes
Proceeds from long-term debt
Payment of deferred finance costs
Payment of long-term debt
Payment of prepayment, breakage and other fees associated with early extinguishment of long-term debt

Net cash provided by (used in) financing activities

Net decrease in cash and cash equivalents

Cash and cash equivalents at beginning of year

Cash and cash equivalents at end of year

Supplemental disclosure of non-cash activities:

Liability for equity-based bonuses and other equity-based payments

Supplemental disclosure of cash flow information:

Cash paid during the period for interest
Cash paid during the period for income taxes

6,954
100
22
242
787
2,060
—
1,107
—
(359)
(445)
—

869
2,391
1,034
4,356

(2,936)
(525)
35
(6,545)

—
(150)
459
(100)
209

27
—  

5,000
(301)

—  
—
4,726

(1,610)

4,608

2,998

$

(5,356)

7,263
274
156
620
413
1,202
2,324
(965)
(20,586)
—
—
(900)

2,117
530
566
54

(1,426)
(244)
(224)
(14,182)

45,386
(600)
—
(265)
44,521

—
(442)
—
—
(29,000)
(1,511)
(30,953)

(614)

5,222

4,608

$

$

$
$

— $

(283)

56
99

$
$

1,032
—

See accompanying Notes to Consolidated Financial Statements.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

1.   Nature of Operations, Background, and Basis of Presentation

Xcel Brands, Inc. (“Xcel” and, together with its subsidiaries, the “Company”) is a media and consumer products company
engaged  in  the  design,  licensing,  marketing,  live  streaming,  and  social  commerce  sales  of  branded  apparel,  footwear,
accessories,  fine  jewelry,  home  goods  and  other  consumer  products,  and  the  acquisition  of  dynamic  consumer  lifestyle
brands.

Currently, the Company’s brand portfolio consists of the LOGO by Lori Goldstein brand (the “Lori Goldstein Brand”), the
Halston brands (the “Halston Brand”), the Judith Ripka brands (the "Ripka Brand"), the C Wonder brands (the “C Wonder
Brand”),  the  Longaberger  brand  (the  “Longaberger  Brand”),  the  Isaac  Mizrahi  brands  (the  “Isaac  Mizrahi  Brand”),  the
TowerHill by Christie Brinkley brand (the “CB Brand”), and other proprietary brands.

● The Lori Goldstein Brand, Halston Brand, Ripka Brand, and C Wonder Brand are wholly owned by the Company.

● The  Company  manages  the  Longaberger  Brand  through  its  50%  ownership  interest  in  Longaberger  Licensing,
LLC;  the  Company  consolidates  Longaberger  Licensing,  LLC  and  recognizes  noncontrolling  interest  for  the
remaining ownership interest held by a third party (see Note 3 for additional details).

● The Company wholly owned and managed the Isaac Mizrahi Brand through May 31, 2022. On May 31, 2022, the
Company sold to a third party a majority interest in a newly-created subsidiary that was formed to hold the Isaac
Mizrahi Brand trademarks, but retained a noncontrolling interest in the brand through a 30% ownership interest in
IM  Topco,  LLC  and  continues  to  participate  in  the  operations  of  the  business;  the  Company  accounts  for  its
interest in IM Topco, LLC using the equity method of accounting (see Note 3 for additional details).

● The  CB  Brand  is  a  new  co-branded  collaboration  between  Xcel  and  Christie  Brinkley,  announced  in  2023  and

planned to launch in 2024.

The  Company  also  owns  a  30%  interest  in  ORME  Live,  Inc.  (“ORME”),  a  short-form  video  and  social  commerce
marketplace that is planned to launch in 2024.

The  Company  primarily  generates  revenue  through  the  licensing  of  its  brands  through  contractual  arrangements  with
manufacturers and retailers. The Company, through its licensees, distributes through an omni-channel and social commerce
sales  strategy,  which  includes  the  promotion  and  sale  of  products  under  its  brands  through  interactive  television,  digital
live-stream shopping, social commerce, traditional brick-and-mortar retailers, and e-commerce channels, to be everywhere
its customers shop.

Prior to 2023, and for a portion of 2023, the Company also engaged in certain wholesale and direct-to-consumer sales of
products under its brands. The Company’s wholesale and direct-to-consumer operations are presented as "Net sales" and
"Cost of goods sold" in the Consolidated Statements of Operations, separately from the Company’s licensing revenues.

Liquidity and Management’s Plans  

The Company incurred a net loss attributable to Company stockholders of approximately $21.1 million and $4.0 million
during the years ended December 31, 2023 and 2022, respectively (which included non-cash expenses of approximately
$9.0  million  and  $8.2  million,  respectively),  and  had  an  accumulated  deficit  of  approximately  $53.8  million  and  $32.8
million as of December 31, 2023 and 2022, respectively. Net cash used in operating activities was $6.5 million in 2023 and
$14.2  million  in  2022.  The  Company  had  working  capital  (current  assets  less  current  liabilities,  excluding  the  current
portion  of  lease  obligations)  of  approximately  $2.1  million  and  $8.8  million  as  of  December  31,  2023  and  2022,
respectively. The Company’s cash and cash equivalents were approximately $3.0 million and $4.6 million as of December

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

31, 2023 and 2022, respectively. The aforementioned factors raise uncertainties about the Company’s ability to continue as
a going concern.  

During the year ended December 31, 2023, management implemented a plan to mitigate an expected shortfall of capital
and to support future operations by shifting its business from a wholesale/licensing hybrid model into a “licensing plus”
model. In the first quarter of 2023, the Company began to restructure its business operations by entering into new licensing
agreements  and  joint  venture  arrangements  with  best-in-class  business  partners.  The  Company  entered  into  a  new
interactive television licensing agreement with America’s Collectibles Network, Inc. d/b/a Jewelry Television (“JTV”) for
the  Ripka  Brand,  and  a  separate  license  with  JTV  for  the  Ripka  Brand’s  e-commerce  business.  For  apparel,  similar
transactions  were  executed.  In  conjunction  with  the  launch  of  the  C  Wonder  Brand  on  HSN,  the  Company  licensed  the
wholesale operations related to the brand to One Jeanswear Group, LLC (“OJG”); this new license with OJG also includes
certain other new celebrity brands that the Company plans to develop and launch in 2024 and beyond. In the second quarter
of 2023, the Company entered into a new master license agreement for the Halston Brand, covering men’s, women’s, and
children’s apparel, fashion accessories, and other product categories, with an industry-leading wholesale apparel company
for distribution through department stores, e-commerce, and other retailers (see Note 5 for details).

These restructuring initiatives were substantially completed as of June 30, 2023.  

Management believes that this evolution of the Company’s operating model will provide the Company with significant cost
savings and allow the Company to reduce and better manage its exposure to operating risks. As of December 31, 2023, the
Company has reduced payroll costs by approximately $6 million and operating expenses (excluding non-recurring charges
related  to  the  restructuring)  by  approximately  $9  million,  on  an  annualized  basis  when  compared  to  the  corresponding
periods in the prior year.

Further, in October 2023, the Company entered into a new term loan agreement in the amount of $5 million (see Note 6 for
details). Subsequent to year end, in January 2024, the Company entered into a sublease of its offices at 1333 Broadway in
New York, NY (see Note 12 for details), and in March 2024, the Company issued new shares of common stock for net
proceeds of approximately $2 million (see Note 12 for details).

Based on these recent events and changes, management expects that existing cash and future operating cash flows will be
adequate to meet the Company’s operating needs, term debt service obligations, and capital expenditure needs, for at least
the  twelve  months  subsequent  to  the  filing  date  of  this  Annual  Report  on  Form  10-K;  therefore,  such  conditions  and
uncertainties with respect to the Company’s ability to continue as a going concern as of December 31, 2023, have been
alleviated.

2.   Summary of Significant Accounting Policies

Principles of Consolidation

The consolidated financial statements include the accounts of Xcel, its wholly owned subsidiaries, and entities in which
Xcel has a controlling financial interest as of and for the years ended December 31, 2023 (the "Current Year") and 2022
(the  "Prior  Year").  The  consolidated  financial  statements  have  been  prepared  in  accordance  with  accounting  principles
generally  accepted  in  the  United  States  of  America  (“U.S.  GAAP”)  and  in  accordance  with  the  accounting  rules  under
Regulation  S-X,  as  promulgated  by  the  Securities  and  Exchange  Commission  (“SEC”).  All  significant  intercompany
accounts  and  transactions  have  been  eliminated  in  consolidation,  and  net  earnings  have  been  adjusted  by  the  portion  of
operating results of consolidated entities attributable to noncontrolling interests.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Investments in Unconsolidated Affiliates

The Company holds a noncontrolling equity interest in IM Topco, LLC, which was entered into during the Prior Year, and
a noncontrolling equity interest in ORME Live, Inc., which was entered into during the Current Year. These investments
are accounted for in accordance with ASC Topic 323, “Investments – Equity Method and Joint Ventures,” as the Company
has the ability to exercise significant influence over their operating and financial policies of these affiliates, but does not
control the affiliates.

The  Company  recognizes  its  share  of  the  ongoing  operating  results  of  these  affiliates  within  other  operating  costs  and
expenses  (income)  in  the  accompanying  consolidated  statements  of  operations.  The  Company’s  investments  in
unconsolidated affiliates are reviewed for impairment whenever there are indicators that their carrying value may not be
recoverable;  if  a  decrease  in  value  of  the  investment  has  occurred  and  such  decrease  is  determined  to  be  other  than
temporary in nature, the Company shall record an impairment charge to reduce the carrying amount of the investment to its
fair value.

See Note 3 for additional information related to the Company’s investments in unconsolidated affiliates.  

Use of Estimates

The  preparation  of  the  consolidated  financial  statements  in  conformity  with  U.S.  GAAP  requires  management  to  make
estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and
liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the
reporting period.

Making estimates requires management to exercise significant judgment. It is at least reasonably possible that the estimate
of  the  effect  of  a  condition,  situation,  or  set  of  circumstances  that  existed  at  the  date  of  the  consolidated  financial
statements, which management considered in formulating its estimate, could change in the near term due to one or more
future confirming events. Accordingly, the actual results could differ significantly from estimates.

The Company deems the following items to require significant estimates from management:

● Allowances for credit losses;

● Useful lives of trademarks;

● Assumptions used in the valuation of intangible assets, including cash flow estimates for initial determinations of

fair value and/or impairment analysis; and

● Stock-based compensation.

Cash and Cash Equivalents

All highly liquid investments with original maturities of three months or less are considered to be cash equivalents.

Accounts Receivable

Accounts receivable are reported net of an allowance for credit losses. As of December 31, 2023 and 2022, the Company
had  $3.5  million  and  $5.1  million,  respectively,  of  accounts  receivable,  net  of  allowances  of  $0.8  million  and  $0,
respectively.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The  allowance  for  credit  losses  is  determined  based  upon  a  variety  of  judgments  and  factors.  Factors  considered  in
determining  the  allowance  include  historical  collection,  write-off  experience,  and  management's  assessment  of
collectibility  from  customers,  including  current  conditions,  reasonable  forecasts,  and  expectations  of  future  collectibility
and collection efforts. Management continuously assesses the collectibility of receivables and adjusts estimates based on
actual experience and future expectations based on economic indicators. Management also monitors the aging analysis of
receivables to determine if there are changes in the collections of accounts receivable. Receivable balances are written-off
against the allowance for credit losses when such balances are deemed to be uncollectible.

A rollforward of the allowance for credit losses for the Current Year is as follows:

($ in thousands)
Balance at December 31, 2022
Credit loss expense
Write-offs
Recoveries
Balance at December 31, 2023

$

$

—
787
—
—
787

The  Company  recognized  credit  loss  expense  of  $0.4  million  in  the  Prior  Year,  which  was  related  to  the  bankruptcy  of
several retail customers due to the 2020 – 2023 coronavirus disease pandemic. The Company wrote-off approximately $1.5
million of such customers’ outstanding receivable balances in the Prior Year.

Additionally, on October 17, 2023, the Company and one of the licensees managed under the Halston Master License (see
Note 5) entered into an amendment of their respective licensing agreement. Under this amendment, the payment terms of
the $0.76 million outstanding balance due to the Company were changed such that this receivable (and collection thereof)
became contractually contingent upon the licensee’s future performance. The licensee is also required to pay interest to the
Company  on  a  monthly  basis  until  the  outstanding  balance  is  paid  in  full.  The  Company  recorded  a  non-cash  charge  of
$0.76 million within other selling, general and administrative expenses in the Current Year related to the restructuring of
this licensing arrangement, in order to write-down the previously-recorded receivable to zero, which is not included in the
credit loss expense and allowance for credit losses amounts set forth above.

There is no earned revenue that has been accrued but not billed as of December 31, 2023 and 2022.

As  of  December  31,  2023  and  2022,  approximately  $0.04  million  and  $1.7  million,  respectively,  of  the  Company's
outstanding receivables were assigned to a third-party agent pursuant to a services agreement entered into during the Prior
Year, under which the Company assigned, for purposes of collection only, the right to collect certain specified receivables
on the Company's behalf and solely for the Company's benefit. Under such agreement, the Company retains ownership of
such assigned receivables, and receives payment from the agent (less certain fees charged by the agent) upon the agent's
collection  of  the  receivables  from  customers.  During  both  the  Current  Year  and  Prior  Year,  the  Company  paid  less  than
$0.1 million in fees to the agent under the aforementioned services agreement.

Inventory

All of the Company’s inventory consists of finished goods. As of December 31, 2022, inventory was composed of jewelry,
wholesale  apparel,  and  home  goods.  During  the  Current  Year,  as  a  result  of  the  restructuring  of  its  business  operating
model, the Company sold all of its wholesale apparel inventory and substantially all of its remaining fine jewelry inventory
to  its  new  business  partners  and  licensees.  Thus,  as  of  December  31,  2023,  inventory  was  primarily  composed  of  home
goods and related items for the Longaberger Brand.

Inventory is recorded at the lower of cost or net realizable value, with cost determined on a weighted average basis. The
Company periodically reviews the composition of its inventories in order to identify obsolete, slow-moving, or otherwise
non-saleable items. If non-saleable items are observed and there are no alternate uses for the inventories, the Company

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

will record a write-down to net realizable value in the period that the decline in value is first recognized. Write-downs for
inventory shrinkage, representing the risk of physical loss of inventory, are estimated based on historical experience and are
adjusted based upon physical inventory counts.

Property and Equipment

Furniture, equipment, and software are stated at cost less accumulated depreciation and amortization, and are depreciated
using the straight-line method over their estimated useful lives, generally three (3) to seven (7) years. Depreciation expense
for the years ended December 31, 2023 and 2022 was approximately $0.8 million and $1.1 million, respectively.

Leasehold  improvements  are  amortized  over  the  shorter  of  their  estimated  useful  lives  or  the  terms  of  the  leases.
Betterments and improvements are capitalized, while repairs and maintenance are expensed as incurred.

Costs  to  develop  or  acquire  software  for  internal  use  incurred  during  the  preliminary  project  stage  and  the  post
implementation  stage  are  expensed,  while  internal  and  external  costs  to  acquire  or  develop  software  for  internal  use
incurred during the application development stage – including design, configuration, coding, testing, and installation – are
generally capitalized.

The  Company’s  long-lived  property  and  equipment  assets  are  reviewed  for  impairment  whenever  events  or  changes  in
circumstances indicate that their carrying value may not be recoverable. To perform such impairment testing, the Company
groups assets and liabilities at the lowest level for which identifiable cash flows are largely independent of the cash flows
of  other  assets  and  liabilities  and  evaluates  the  asset  group  against  the  sum  of  undiscounted  future  cash  flows.  If  the
undiscounted cash flows do not indicate the carrying amount of the asset is recoverable, an impairment charge is measured
as the amount by which the carrying amount of the asset group exceeds its fair value based on a discounted cash flows
analysis or appraisals. The inputs utilized in the impairment analysis are classified as Level 3 inputs within the fair value
hierarchy  as  defined  in  Financial  Accounting  Standards  Board  (“FASB”)  Accounting  Standards  Codification  (“ASC”)
Topic 820, “Fair Value Measurement.”

The Company recognized impairment charges of $0.3 million in the Prior Year related to store fixtures purchased for an
apparel program with one of the Company’s retail partners.

Trademarks and Other Intangible Assets

The  Company’s  finite-lived  intangible  assets  are  amortized  over  their  estimated  useful  lives  of  three  (3)  to  eighteen
(18)  years.  The  Company  re-evaluates  the  remaining  useful  life  of  its  finite-lived  intangible  assets  on  an  annual  basis,
based  on  consideration  of  current  events  and  circumstances,  the  expected  use  of  the  asset,  and  the  effects  of  demand,
competition, and other economic factors. No changes were made to the estimated useful lives of intangible assets in the
Current Year or Prior Year.

The  Company’s  finite-lived  intangible  assets  are  reviewed  for  impairment  whenever  events  or  changes  in  circumstances
indicate that their carrying value may not be recoverable. To perform such impairment testing, the Company groups assets
and liabilities at the lowest level for which identifiable cash flows are largely independent of the cash flows of other assets
and liabilities and evaluates the asset group against the sum of undiscounted future cash flows. If the undiscounted cash
flows do not indicate the carrying amount of the asset is recoverable, an impairment charge is measured as the amount by
which  the  carrying  amount  of  the  asset  group  exceeds  its  fair  value,  based  on  a  discounted  cash  flows  analysis  or
appraisals.  The  inputs  utilized  in  the  finite-lived  intangible  assets  impairment  analysis  are  classified  as  Level  3  inputs
within the fair value hierarchy as defined in ASC Topic 820. No impairment charges were recorded related to intangible
assets for the Current Year or Prior Year.

See Note 4 for additional information related to the Company’s trademarks and other intangible assets.

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Deferred Finance Costs

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The  Company  incurred  costs  (primarily  professional  fees  and  lender  underwriting  fees)  in  connection  with  borrowings
under term loans. These costs have been deferred on the consolidated balance sheet as a reduction to the carrying value of
the associated borrowings, and are being amortized as interest expense over the term of the related borrowings using the
effective interest method.

Contingent Obligations

When  accounting  for  asset  acquisitions,  if  any  contingent  obligations  exist  and  the  fair  value  of  the  assets  acquired  is
greater  than  the  consideration  paid,  any  contingent  obligations  are  recognized  and  recorded  as  the  positive  difference
between the fair value of the assets acquired and the consideration paid for the acquired assets.

When  accounting  for  asset  acquisitions,  if  any  contingent  obligations  exist  and  the  fair  value  of  the  assets  acquired  are
equal to the consideration paid, any contingent obligations are recognized based upon the Company’s best estimate of the
amount that will be paid to settle the liability.

Under  the  applicable  accounting  guidance,  the  Company  is  required  to  carry  such  contingent  liability  balances  on  its
consolidated  balance  sheet  until  the  measurement  period  of  the  earn-out  expires  and  all  related  contingencies  have  been
resolved.

The Company recorded contingent obligations in connection with the purchase of the Halston Heritage trademarks in 2019
and the purchase of the LOGO by Lori Goldstein trademarks in 2021, but no amount has been recorded for the contingent
obligation related to the sale of a majority interest in the Isaac Mizrahi Brand in 2022.

See Note 9 for additional information related to the Company’s contingent obligations.

Revenue Recognition

The Company applies the guidance in ASC Topic 606, “Revenue from Contracts with Customers” to recognize revenue.

Licensing

The Company recognizes revenue continuously over time as it satisfies its continuous obligation of granting access to its
licensed intellectual properties, which are deemed symbolic intellectual properties under the applicable revenue accounting
guidance.  Payments  are  typically  due  after  sales  have  occurred  and  have  been  reported  by  the  licensees  or,  where
applicable,  in  accordance  with  minimum  guaranteed  payment  provisions.  The  timing  of  performance  obligations  is
typically  consistent  with  the  timing  of  payments,  though  there  may  be  differences  if  contracts  provide  for  advances  or
significant escalations of contractually guaranteed minimum payments. With the exception of the Halston Master License
agreement  described  in  Note  5,  there  were  no  such  differences  that  would  have  a  material  impact  on  the  Company’s
consolidated  balance  sheets  at  December  31,  2023  and  2022.  In  accordance  with  ASC  606-10-55-65,  the  Company
recognizes  net  licensing  revenue  at  the  later  of  when  (1)  the  subsequent  sale  or  usage  occurs  or  (2)  the  performance
obligation to which some or all of the sales- or usage-based royalty has been allocated is satisfied (in whole or in part).
More specifically, the Company separately identifies:

(i) Contracts  for  which,  based  on  experience,  royalties  are  expected  to  exceed  any  applicable  minimum
guaranteed  payments,  and  to  which  an  output-based  measure  of  progress  based  on  the  “right  to  invoice”
practical expedient is applied because the royalties due for each period correlate directly with the value to the
customer of the Company’s performance in each period (this approach is identified as “View A” by the FASB
Revenue Recognition Transition Resource Group, “TRG”); and

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Notes to Consolidated Financial Statements
December 31, 2023 and 2022

(ii) Contracts  for  which  revenue  is  recognized  based  on  minimum  guaranteed  payments  using  an  appropriate
measure of progress, in which minimum guaranteed payments are straight-lined over the term of the contract
and recognized ratably based on the passage of time, and to which the royalty recognition constraint to the
sales-based  royalties  in  excess  of  minimum  guaranteed  is  applied  and  such  sales-based  royalties  are
recognized to the distinct period only when the minimum guaranteed is exceeded on a cumulative basis (this
approach is identified as “View C” by the TRG).

The  Company’s  unconditional  right  to  receive  consideration  based  on  the  terms  and  conditions  of  licensing  contracts  is
presented  as  accounts  receivable  on  the  accompanying  consolidated  balance  sheets.  The  Company  does  not  typically
perform by transferring goods or services to customers before the customer pays consideration or before payment is due,
thus the amounts of contract assets as defined by ASC 606-10-45-3 related to licensing contracts were not material as of
December  31,  2023  and  2022.  The  Company  typically  does  not  receive  consideration  in  advance  of  performance  and,
consequently,  amounts  of  contract  liabilities  as  defined  by  ASC  606-10-45-2  related  to  licensing  contracts  were  not
material as of December 31, 2022; however, as of December 31, 2023, the Company has recognized approximately $4.4
million  of  deferred  revenue  contract  liabilities  on  its  consolidated  balance  sheet  related  to  the  Halston  Master  License
agreement (see Note 5).

The  Company  does  not  disclose  the  amount  attributable  to  unsatisfied  or  partially  satisfied  performance  obligations  for
variable  revenue  contracts  (identified  under  “View  A”  above)  in  accordance  with  the  optional  exemption  allowed  under
ASC  606.  The  Company  did  not  have  any  revenue  recognized  in  the  reporting  period  from  performance  obligations
satisfied,  or  partially  satisfied,  in  previous  periods.  Remaining  minimum  guaranteed  payments  for  active  contracts  as  of
December  31,  2023  are  expected  to  be  recognized  ratably  in  accordance  with  View  C  over  the  remaining  term  of  each
contract based on the passage of time and through December 2028, subject to renewal or extension upon termination.

Wholesale Sales

Prior to the restructuring of the Company’s business model and operations in the Current Year, the Company generated a
portion  of  its  revenue  through  the  design,  sourcing,  and  sale  of  branded  jewelry  and  apparel  to  both  domestic  and
international customers who, in turn, sold the products to the consumer. The Company recognized such revenue within net
sales in the accompanying consolidated statements of operations when performance obligations identified under the terms
of  contracts  with  its  customers  were  satisfied,  which  occurred  upon  the  transfer  of  control  of  the  merchandise  in
accordance with the contractual terms and conditions of the sale. Shipping to customers was accounted for as a fulfillment
activity and was recorded within other selling, general and administrative expenses.

Direct-to-Consumer Sales

The  Company’s  revenue  associated  with  its  e-commerce  jewelry  operations  and  the  Longaberger  Brand  (prior  to  the
restructuring of the Company’s business model and operations in the Current Year) was recognized within net sales in the
accompanying consolidated statements of operations at the point in time when product is shipped to the customer. Shipping
to customers was accounted for as a fulfillment activity and was recorded within other selling, general and administrative
expenses.

Advertising Costs

All  costs  associated  with  production  for  the  Company’s  advertising,  marketing,  and  promotion  are  expensed  during  the
periods when the activities take place. All other advertising costs, such as print and online media, are expensed when the
advertisement  occurs.  The  Company  incurred  approximately  $1.0  million  and  $2.6  million  in  advertising  and  marketing
costs for the Current Year and Prior Year, respectively, which are included within other selling, general and administrative
expenses in the accompanying consolidated statements of operations.  

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Leases   

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The  Company  determines  if  an  arrangement  is  a  lease  (as  defined  in  ASC  Topic  842,  “Leases”)  at  the  inception  of  the
arrangement. The Company generally recognizes a right-of-use (“ROU”) asset, representing its right to use the underlying
leased  asset  for  the  lease  term,  and  a  liability  for  its  obligation  to  make  future  lease  payments  (the  lease  liability)  at
commencement date (the date on which the lessor makes the underlying asset available for use) based on the present value
of lease payments over the lease term. The Company does not recognize ROU assets and lease liabilities for lease terms of
12 months or less, but recognizes such lease payments in operations on a straight-line basis over the lease terms.

As the Company’s leases typically do not provide an implicit rate, the Company generally uses its incremental borrowing
rate based on the information available at commencement date in determining the present value of lease payments. Lease
terms may include options to extend or terminate the lease when it is reasonably certain that the Company will exercise that
option.

For  real  estate  leases  of  office  space,  the  Company  accounts  for  the  lease  and  non-lease  components  as  a  single  lease
component. Variable lease payments that do not depend on an index or rate (such as real estate taxes and building insurance
and lessee’s shares thereof), if any, are excluded from lease payments at lease commencement date for initial measurement.
Subsequent  to  initial  measurement,  these  variable  payments  are  recognized  when  the  event  determining  the  amount  of
variable consideration to be paid occurs.

Lease  expense  for  operating  lease  payments  is  generally  recognized  on  a  straight-line  basis  over  the  lease  term.  The
Company recognizes income from subleases (in which the Company is the sublessor) on a straight-line basis over the term
of the sublease, as a reduction to lease expense.

See Note 9 for additional information related to the Company’s leases.

Stock-Based Compensation

The  Company  accounts  for  stock-based  compensation  by  recognizing  the  fair  value  of  stock-based  compensation  as  an
operating expense over the service period of the award or term of the corresponding contract, as applicable.

The fair value of stock options and warrants is estimated on the date of grant using the Black-Scholes option pricing model.
The valuation determined by the Black-Scholes option pricing model is affected by the Company’s stock price as well as
assumptions regarding a number of highly complex and subjective variables. These variables include, but are not limited
to, the expected life of the awards and the expected stock price volatility over the terms of the awards. The expected life is
based  on  the  estimated  average  life  of  options  and  warrants  using  the  simplified  method;  the  Company  utilizes  the
simplified  method  to  determine  the  expected  life  of  the  options  and  warrants  due  to  insufficient  exercise  activity  during
recent years as a basis from which to estimate future exercise patterns. The risk-free rate is based on the U.S. Treasury rate
for the expected term at the time of grant, volatility is based on the historical volatility of the Company’s common stock,
and the expected dividend assumption is based on the Company’s history and expectation of dividend payouts.

Restricted stock awards are valued using the fair value of the Company’s stock at the date of grant, based on the quoted
market price of the Company’s common shares on the NASDAQ Capital Market.

Non-employee awards are measured at the grant date fair value of the equity instruments to be issued, and the Company
recognizes compensation cost for grants to non-employees on a straight-line basis over the period of the grant.

The Company accounts for forfeitures as a reduction of compensation cost in the period when such forfeitures occur.

For stock option awards for which vesting is contingent upon the achievement of certain performance targets, the timing
and amount of compensation expense recognized is based upon the Company’s projections and estimates of the relevant

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Notes to Consolidated Financial Statements
December 31, 2023 and 2022

performance metric(s) until the time the performance obligation is satisfied. Expense for such awards is recognized only to
the extent that the achievement of the specified performance target(s) has been met or is considered probable.

See Note 7 for additional information related to stock-based compensation.

Income Taxes

Current  income  taxes  are  based  on  the  respective  period’s  taxable  income  for  federal  and  state  income  tax  reporting
purposes. Deferred tax assets and liabilities are determined based on the differences between the financial statement and
income tax bases of assets and liabilities, using enacted tax rates and laws that will be in effect for the year in which the
differences are expected to reverse.

A valuation allowance is recognized when necessary to reduce deferred tax assets to the amount expected to be realized. In
determining  the  need  for  a  valuation  allowance,  management  reviews  both  positive  and  negative  evidence,  including
current and historical results of operations, future income projections, and the overall prospects of the Company’s business.
A  valuation  allowance  is  established  if,  based  on  the  weight  of  available  evidence,  it  is  more  likely  than  not  that  some
portion or all of the deferred tax assets will not be realized.

The Company applies the FASB guidance on accounting for uncertainty in income taxes, which prescribes a recognition
threshold  and  measurement  process  for  financial  statement  recognition  and  measurement  of  a  tax  position  taken  or
expected  to  be  taken  in  a  tax  return,  and  also  addresses  derecognition,  classification,  interest,  and  penalties  related  to
uncertain tax positions. The Company has no unrecognized tax benefits as of December 31, 2023 and 2022. Interest and
penalties  related  to  uncertain  tax  positions,  if  any,  are  recorded  in  income  tax  expense.  Tax  years  that  remain  open  for
assessment for federal and state tax purposes include the years ended December 31, 2020 through December 31, 2023.

The income tax effects of changes in tax laws are recognized in the period when enacted.

See Note 10 for additional information related to income taxes.

Fair Value

ASC Topic 820, “Fair Value Measurement,” defines fair value and establishes a framework for measuring fair value under
U.S. GAAP. The fair value of the Company’s financial assets and liabilities reflects management’s estimate of amounts that
the Company would have received in connection with the sale of the assets or paid in connection with the transfer of the
liabilities in an orderly transaction between market participants at the measurement date. In connection with measuring the
fair value of the Company’s assets and liabilities, the Company seeks to maximize the use of observable inputs (market
data obtained from independent sources) and to minimize the use of unobservable inputs (internal assumptions about how
market participants would price assets and liabilities).

Fair Value of Financial Instruments

For certain of the Company’s financial instruments, including cash and cash equivalents, accounts receivable, and accounts
payable, the carrying amounts approximate fair value due to the short-term maturities of these instruments. The carrying
value of term loan debt approximates fair value due to the floating interest rate structure of the term loan agreement.

Concentrations of Credit Risk

Financial instruments that potentially subject the Company to concentrations of credit risk consist principally of cash and
cash equivalents and accounts receivable. The Company limits its credit risk with respect to cash and cash equivalents by
maintaining such balances with high quality financial institutions. At times, the Company’s cash and cash equivalents may
exceed federally insured limits. Concentrations of credit risk with respect to accounts receivable are not considered

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Notes to Consolidated Financial Statements
December 31, 2023 and 2022

significant due to the collection history and due to the nature of the Company’s royalty revenues. Generally, the Company
does not require collateral or other security to support accounts receivable.

Earnings (Loss) Per Share

Basic  earnings  (loss)  per  share  is  computed  by  dividing  net  income  (loss)  available  to  common  stockholders  by  the
weighted average number of common shares outstanding during the period, excluding the effects of any potentially dilutive
securities. Diluted earnings (loss) per share reflect, in periods in which they have a dilutive effect, the effect of common
shares issuable upon the exercise of stock options and warrants using the treasury stock method. The difference between
basic and diluted weighted-average common shares results from the assumption that all dilutive stock options and warrants
outstanding  were  exercised  into  common  stock  if  the  effect  is  not  anti-dilutive.  See  Note  8  for  additional  information
related to earnings (loss) per share.

Recently Adopted Accounting Pronouncements

The  Company  adopted  the  provisions  of  Accounting  Standards  Update  (“ASU”)  No.  2016-13,  "Financial  Instruments  –
Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments" (as amended by ASU No. 2018-19 in
November 2018, ASU No. 2019-05 in May 2019, ASU No. 2019-10 and 2019-11 in November 2019, ASU No. 2020-02 in
February 2020, and ASU No. 2022-02 in March 2022) effective January 1, 2023. This ASU requires entities to estimate
lifetime expected credit losses for financial instruments, including trade and other receivables, which will generally result
in  earlier  recognition  of  credit  losses.  The  adoption  of  this  new  guidance  did  not  have  a  significant  impact  on  the
Company’s results of operations, cash flows, or financial condition.

Recently Issued Accounting Pronouncements

In  December  2023,  the  FASB  issued  ASU  No.  2023-09,  “Income  Taxes  (Topic  740):  Improvements  to  Income  Tax
Disclosures.” This ASU requires disclosure of additional categories of information about federal, state, and foreign income
taxes  in  the  rate  reconciliation  table  and  requires  entities  to  provide  more  details  about  the  reconciling  items  in  some
categories  if  items  meet  a  quantitative  threshold.  The  ASU  also  requires  entities  to  disclose  income  taxes  paid,  net  of
refunds, disaggregated by federal (national), state, and foreign taxes for annual periods and to disaggregate the information
by jurisdiction based on a quantitative threshold. The guidance makes several other changes to the disclosure requirements.
The ASU is required to be applied prospectively, with the option to apply it retrospectively, and is effective for fiscal years
beginning after December 15, 2024. The Company does not anticipate that the adoption of this ASU will have a significant
impact on its consolidated financial statements.

3. Acquisitions and Divestitures, Investments in Unconsolidated Affiliates, and Variable Interest Entities  

Sale of Majority Interest in Isaac Mizrahi Brand

On  May  27,  2022,  Xcel  (along  with  IM  Topco,  LLC  (“IM  Topco”)  and  IM  Brands,  LLC  (“IMB”),  both  wholly  owned
subsidiaries of the Company) and IM WHP, LLC (“WHP”), a subsidiary of WHP Global, a private equity-backed brand
management and licensing company, entered into a membership purchase agreement. Pursuant to this agreement, on May
31,  2022,  (i)  the  Company  contributed  assets  owned  by  IMB,  including  the  Isaac  Mizrahi  Brand  trademarks  and  other
intellectual property rights relating thereto into IM Topco, and (ii) the Company sold 70% of the membership interests of
IM Topco to WHP.

The purchase price paid by WHP to the Company at the closing of the transaction in exchange for the 70% membership
interest in IM Topco consisted of $46.2 million in cash. The Company incurred approximately $0.9 million of expenses
directly related to this transaction, including legal fees and agent fees, of which $0.1 million of the agent fees were paid
through the issuance of 65,275 shares of the Company’s common stock, which were recognized as a reduction to the gain
from the transaction. The Company recognized a net pre-tax gain from the transaction of $20.6 million, which is classified

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

as a component of other operating costs and expenses (income) in the consolidated statement of operations for the Prior
Year.

Pursuant to the May 27, 2022 purchase agreement, the Company was also entitled to receive an “earn-out” payment in the
amount of $2.0 million if, during the period from January 1, 2023 through December 31, 2023, (i) IM Topco received Net
Royalty Revenue (as defined in the purchase agreement) in an amount equal to or greater than $17.5 million and (ii) IM
Topco  generated  EBITDA  (as  defined  in  the  purchase  agreement)  in  an  amount  equal  to  or  greater  than  $11.8  million.
These  conditions  were  not  met  during  2023,  and  ultimately  the  Company  did  not  receive  any  additional  “earn-out”
payment.

Additionally, the purchase agreement provided that, in the event IM Topco receives less than $13.347 million in aggregate
royalties for any four consecutive calendar quarters over a three-year period ending on the third anniversary of the closing,
WHP would be entitled to receive from the Company up to $16 million, less all amounts of net cash flow distributed to
WHP for such period, as an adjustment to the purchase price, payable in either cash or equity interests in IM Topco held by
the  Company.  This  provision  was  subsequently  amended  in  November  2023,  as  described  further  below,  and  was
subsequently further amended in April 2024 (see Note 12 for additional information).

In  connection  with  the  May  27,  2022  membership  purchase  agreement,  the  Company  and  WHP  also  entered  into  an
Amended  and  Restated  Limited  Liability  Company  Agreement  of  IM  Topco  (the  “Business  Venture  Agreement”)
governing the operation of IM Topco as a partnership between the Company and WHP following the closing. Pursuant to
the Business Venture Agreement, IM Topco is managed by a single Manager appointed by the vote of a majority-in-interest
of IM Topco’s members, and WHP serves as the sole Manager of IM Topco. The Business Venture Agreement contains
customary provisions for the governance of a partnership, including with respect to decision making, access to information,
restrictions on transfer of interests, and covenants.

Pursuant to the Business Venture Agreement, IM Topco’s Net Cash Flow (as defined in the agreement) shall be distributed
to the members during each fiscal year no less than once per fiscal quarter, as follows:

(i)

first, 100%  to  WHP,  until  WHP  has  received  an  aggregate  amount  during  such  fiscal  year  equal  to  $8,852,000
(subject to adjustment in certain circumstances as set forth in the agreement);

(ii) second, 100% to Xcel, until Xcel has received an aggregate amount during such fiscal year equal to $1,316,200

(subject to adjustment in certain circumstances as set forth in the agreement); and

(iii) thereafter, in proportion to the members’ respective ownership interests.

The distribution provisions in the Business Venture Agreement were subsequently amended in April 2024 (see Note 12 for
additional information).

The Company also entered into a number of other related agreements on May 31, 2022 in connection with the transaction,
including a services agreement with IM Topco and a license agreement with IM Topco (see Note 11 for details), while the
Company’s employment agreement with Mr. Mizrahi and the Company’s services agreement with Laugh Club (see Note
11)  were  transferred  to  IM  Topco.  Further,  the  Company’s  licensing  agreement  with  Qurate  Retail  Group  related  to  the
Isaac Mizrahi Brand (see Note 5) was assigned to IM Topco as of May 31, 2022.

Management assessed and evaluated the ownership structure and other terms of the May 27, 2022 membership purchase
agreement and Business Venture Agreement, as well as considered the Company’s continuing involvement with the Isaac
Mizrahi Brand through the aforementioned services agreement and license agreement with IM Topco, and concluded that
(i) IM Topco is not a Variable Interest Entity under ASC Topic 810, and (ii) the Company has significant influence over,
but does not control, IM Topco. As such, on May 31, 2022, the Company de-recognized the carrying amount of the Isaac
Mizrahi Brand trademarks of $44.5 million and recognized the fair value of its retained interest in IM Topco of

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Notes to Consolidated Financial Statements
December 31, 2023 and 2022

approximately  $19.8  million  as  an  equity  method  investment.  The  fair  value  of  the  Company’s  retained  interest  was
determined  by  applying  the  Company’s  ownership  percentage  to  the  implied  enterprise  value  of  IM  Topco,  which  was
calculated  based  on  the  price  paid  by  WHP  for  the  70%  controlling  interest,  as  the  May  31,  2022  sale  transaction  was
considered  an  arms-length  transaction  between  knowledgeable  market  participants  and  the  most  relevant  and  reasonable
indication  of  value  to  utilize.  The  inputs  and  assumptions  for  this  nonrecurring  fair  value  measurement  are  classified  as
Level 3 within the fair value hierarchy defined in ASC Topic 820.

Investment in IM Topco, LLC

The Company accounts for its interest in the ongoing operations of IM Topco as a component of other operating costs and
expenses (income) under the equity method of accounting. Based on the aforementioned distribution provisions set forth in
the Business Venture Agreement, the Company recognized an equity method loss of approximately $2.1 and $1.2 million
related to its investment for the years ended December 31, 2023 and 2002, respectively. For cash flow earnings (i.e., net
income  before  intangible  asset  amortization  expense),  management  allocated  the  amounts  based  on  the  preferences
outlined  above.  As  such,  Xcel  recognized  no  cash-based  earnings  for  all  of  the  periods  presented.  For  non-cash
amortization expense, management allocated the amounts based on the relative ownership of each member (i.e., 70% WHP
and 30% Xcel). The equity method loss for each period presented is equal to Xcel’s share of amortization expense.

Summarized financial information for IM Topco is as follows:

($ in thousands)
Revenues
Gross profit
(Loss) income from continuing operations
Net (loss) income

For the year ended
December 31,

2023

2022(1)

$

$

12,119
12,119
(1,961)
(1,961)

7,791
7,791
316
316

(1) Represents  financial  information  for  the  period  commencing  May  31,  2022  (the  date  of  the  sale  of  a  majority

interest in IM Topco) through December 31, 2022.

During the Prior Year (subsequent to the May 27, 2022 transaction), the Company made a capital contribution to IM Topco
of $0.6 million in cash, which did not change the Company’s noncontrolling ownership interest of 30%.

In  November  2023,  the  Company,  WHP,  and  IM  Topco  entered  into  an  amendment  of  the  May  27,  2022  membership
purchase  agreement,  under  which  the  parties  agreed  to  waive  the  purchase  price  adjustment  provision  until  the
measurement period ending March 31, 2024. In exchange, Xcel agreed to make additional royalty payments to IM Topco
totaling $0.45 million over the next 11 months. As a result of this amendment, the Company recognized a $0.45 million
increase to the carrying value basis of its equity method investment and a corresponding increase in current liabilities.

The provisions of the membership purchase agreement were subsequently further amended in April 2024 (see Note 12 for
additional information).

Investment in Orme Live, Inc.

In  December  2023,  the  Company  contributed  $0.15  million  of  cash  to  ORME  in  exchange  for  a  30%  equity  ownership
interest  in  ORME.  The  carrying  value  of  this  investment  is  included  within  other  assets  in  the  Company’s  consolidated
balance sheet. The Company accounts for its interest in the operations of ORME as a component of other operating costs
and expenses (income) under the equity method of accounting; the Company’s proportional share of the operating results
of ORME were not material in the Current Year.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Sale of Investment in Unconsolidated Affiliate

The Company previously held a limited partner ownership interest in an unconsolidated affiliate, which was entered into in
2016.  This  investment  did  not  have  a  readily  determinable  fair  value  and  in  accordance  with  ASC  820-10-35-59,  the
investment  was  valued  at  cost,  less  impairment,  plus  or  minus  observable  price  changes  of  an  identical  or  similar
investment of the same issuer. This investment was included within other assets on the Company’s consolidated balance
sheet at December 31, 2022, at a carrying value of $0.1 million. During the Current Year, the Company sold its ownership
interest in this entity, and recognized a gain of $0.36 million related to the sale within other operating costs and expenses
(income) on the consolidated statement of operations.

Longaberger Licensing, LLC Variable Interest Entity

Since  2019,  Xcel  has  been  party  to  a  limited  liability  company  agreement  (the  “LLC  Agreement”)  with  a  subsidiary  of
Hilco Global related to Longaberger Licensing, LLC (“LL”). Hilco Global is the sole Class A Member of LL, and Xcel is
the sole Class B Member of LL (each individually a “Member”). Each Member holds a 50% equity ownership interest in
LL;  however,  based  on  an  analysis  of  the  contractual  terms  and  rights  contained  in  the  LLC  Agreement  and  related
agreements,  the  Company  has  previously  determined  that  under  the  applicable  accounting  standards,  LL  is  a  variable
interest  entity  and  the  Company  has  effective  control  over  LL.  Therefore,  as  the  primary  beneficiary,  the  Company  has
consolidated  LL  since  2019,  and  has  recognized  the  assets,  liabilities,  revenues,  and  expenses  of  LL  as  part  of  its
consolidated  financial  statements,  along  with  a  noncontrolling  interest  which  represents  Hilco  Global’s  50%  ownership
share in LL.

4.   Trademarks and Other Intangibles   

Trademarks and other intangibles, net consist of the following:

($ in thousands)
Trademarks (finite-lived)
Copyrights and other intellectual property
Total

($ in thousands)
Trademarks (finite-lived)
Copyrights and other intellectual property
Total

     Weighted
Average
Amortization
Period
15 years
8 years

     Weighted
Average

Amortization  

Period
15 years
8 years

Gross Carrying
Amount

68,880
429
69,309

$

December 31, 2023
Accumulated
Amortization
27,431
358
27,789

$

Gross Carrying
Amount

68,880
429
69,309

$

December 31, 2022
Accumulated
Amortization
21,346
298
21,644

$

Net Carrying
Amount

41,449
71
41,520

Net Carrying
Amount

47,534
131
47,665

$

$

During the Prior Year, the Company sold its $44.5 million of indefinite-lived trademarks related to the Isaac Mizrahi Brand
(see Note 3 for details).

Amortization expense for intangible assets was approximately $6.1 million for both the Current Year and Prior Year.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Estimated future amortization expense related to finite-lived intangible assets over the remaining useful lives is as follows:

($ in thousands)
Year Ending December 31, 
2024
2025
2026
2027
2028
Thereafter (through 2036)

Total

5.   Significant Contracts   

Qurate Agreements

Amortization
Expense

$

$

6,115
4,177
3,506
3,504
3,504
20,714
41,520

Through its wholly owned subsidiaries, the Company has entered into direct-to-retail license agreements with Qurate Retail
Group (“Qurate”), collectively referred to as the Qurate Agreements (individually, each a “Qurate Agreement”), pursuant
to which the Company designs, and Qurate sources and sells, various products under the LOGO by Lori Goldstein brand,
the  Longaberger  brand,  and  the  C  Wonder  brand.  The  Company  was  also  previously  party  to  similar  agreements  with
Qurate related to the IsaacMizrahiLIVE brand and the Judith Ripka brand. Qurate owns the rights to all designs produced
under  these  agreements,  and  the  agreements  include  the  sale  of  products  across  various  categories  through  Qurate’s
television media (including QVC and HSN) and related internet sites.

Pursuant  to  these  agreements,  the  Company  has  granted  to  Qurate  and  its  affiliates  the  exclusive,  worldwide  right  to
promote  the  Company’s  branded  products,  and  the  right  to  use  and  publish  the  related  trademarks,  service  marks,
copyrights, designs, logos, and other intellectual property rights owned, used, licensed and/or developed by the Company,
for varying terms as set forth below. In connection with the Qurate Agreements and during the same periods, Qurate and its
subsidiaries  have  the  exclusive,  worldwide  right  to  use  the  names,  likenesses,  images,  voices,  and  performances  of  the
Company’s spokespersons to promote the respective products.

Agreement
LOGO Qurate Agreement (QVC)
Longaberger Qurate Agreement (QVC)
C Wonder Qurate Agreement (HSN)

     Current Term Expiry      Automatic Renewal      Brand with Qurate      Product Launch

Xcel Commenced

Qurate

November 1, 2024
October 31, 2025  
December 31, 2024

one-year period
two-year period   November 2019  
two-year period

March 2023

April 2021

2009
2019
2023

● On May 31, 2022, in connection with the sale of a majority interest in the Isaac Mizrahi brand to a third party, the
Qurate  Agreement  related  to  the  IsaacMizrahiLIVE  brand  was  assigned  to  IM  Topco,  LLC.  See  Note  3  for
additional details.

● On August 30, 2022, Qurate and Xcel amended the licensing agreement for the Judith Ripka brand to terminate
the  license  period  effective  December  31,  2021.  Effective  January  1,  2022,  the  agreement  entered  a  sell-off
period, under which Qurate was allowed to continue to license the Ripka brand on a non-exclusive basis for as
long as necessary to sell off any of its remaining inventory. The sell-off period ended in 2023.

Under the Qurate Agreements, Qurate is obligated to make payments to the Company on a quarterly basis, based upon the
net  retail  sales  of  the  specified  branded  products.  Net  retail  sales  are  defined  as  the  aggregate  amount  of  all  revenue
generated through the sale of the specified branded products by Qurate and its subsidiaries under the Qurate Agreements,
net of customer returns, and excluding freight, shipping and handling charges, and sales, use, or other taxes.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The Qurate Agreements generally prohibit the Company from selling products under the specified respective brands to a
direct competitor of Qurate without Qurate’s consent. Under certain of the Qurate Agreements, the Company may, with the
permission  of  Qurate,  sell  the  respective  branded  products  via  certain  specified  sales  channels  in  exchange  for  making
reverse  royalty  payments  to  Qurate  based  on  the  net  retail  sales  of  such  products  through  such  channels.  However,  the
Company is generally restricted from selling products under the specified respective brands or trademarks to certain mass
merchants.

Also,  under  certain  of  the  Qurate  Agreements,  the  Company  may  be  required  for  a  period  of  time  to  pay  a  royalty
participation fee to Qurate on revenue earned from the sale, license, consignment, or any other form of distribution of any
products, bearing, marketed in connection with, or otherwise associated with the specified trademarks and brands.

Net licensing revenue from Qurate totaled $6.0 million and $11.4 million for the Current Year and Prior Year, respectively,
representing approximately 34% and 44% of the Company’s total net revenue, respectively. As of December 31, 2023 and
2022,  the  Company  had  receivables  from  Qurate  of  $1.5  million  and  $0.9  million,  representing  approximately  43%  and
17%  of  the  Company’s  accounts  receivable,  respectively.  The  December  31,  2023  and  2022  Qurate  receivables  did  not
include any earned revenue accrued but not yet billed as of the respective balance sheet dates.

Halston Master License

On May 15, 2023, the Company, through its subsidiaries, H Halston, LLC and H Heritage Licensing, LLC (collectively, the
“Licensor”), entered into a master license agreement relating to the Halston Brand (the “Halston Master License”) with G-
III Apparel Group (“G-III”), an industry-leading wholesale apparel company, for men’s and women’s apparel, men’s and
women’s fashion accessories, children’s apparel and accessories, home, airline amenity and amenity kits, and such other
product  categories  as  mutually  agreed  upon.  The  Halston  Master  License  provided  for  an  upfront  cash  payment  and
royalties payable to the Company, including certain guaranteed minimum royalties, includes significant annual minimum
net sales requirements, and has a twenty-five-year term (consisting of an initial five-year period, followed by a twenty-year
period), subject to G-III’s right to terminate with at least 120 days’ notice prior to the end of each five-year period during
the term. G-III has an option to purchase the Halston Brand for $5.0 million at the end of the twenty-five-year term, which
right  may  be  accelerated  under  certain  conditions  associated  with  an  uncured  material  breach  of  the  Halston  Master
License in accordance with the terms of the Halston Master License. The Licensor granted G-III a security interest in the
Halston  trademarks  to  secure  the  Licensor’s  obligations  under  the  Halston  Master  License,  including  to  honor  the
obligations under the purchase option.

As a result of the upfront cash payment and guaranteed minimum royalties discussed above, the Company has recognized
$4.4 million of deferred revenue contract liabilities on its consolidated balance sheet as of December 31, 2023 related to
this contract, of which $0.9 million was classified as a current liability and approximately $3.5 million was classified as a
long-term liability. The balance of the deferred revenue contract liabilities will be recognized ratably as revenue over the
next 5.0 years. Net licensing revenue recognized from the Halston Master License was $1.6 million for the Current Year,
representing approximately 9% of the Company’s total net revenue for the Current Year.

Additionally, in connection with the Halston Master License, the Company issued to G-III a ten-year warrant to purchase
up to 1,000,000 shares of the Company’s common stock at an exercise price of $1.50 per share, which vests based upon
certain annual royalty targets being satisfied under the license agreement. The fair value of this warrant is being recognized
as a reduction of revenue over the term of the related license agreement, with an offsetting increase to stockholders’ equity
as additional paid-in capital. The amount of contra-revenue recorded related to this warrant during the Current Year was
approximately $0.03 million. As of December 31, 2023, no portion of this warrant had vested.

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6.   Debt  

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The Company’s net carrying amount of debt was comprised of the following:

($ in thousands)
Term loan debt
Unamortized deferred finance costs related to term loan debt

Total

Current portion of debt
Long-term debt

December 31, 

2023

2022

$

$

5,000
(279)
4,721
750
3,971

$

$

—
—
—
—
—

For  the  Current  Year  and  Prior  Year,  the  Company  incurred  interest  expense  of  approximately  $0.4  million  and  $1.2
million,  respectively,  related  to  term  loan  debt.  The  effective  interest  rate  related  to  term  loan  debt  was  approximately
11.6% and 9.8% for the Current Year and Prior Year, respectively.

Previous Term Loan Debt (through May 31, 2022)

On December 30, 2021, Xcel, as Borrower, and its wholly-owned subsidiaries entered into a loan and security agreement
with  First  Eagle  Alternative  Credit  Agent,  LLC  (“FEAC”),  as  lead  arranger  and  as  administrative  agent  and  collateral
agent, and the financial institutions party thereto as lenders. Pursuant to this loan agreement, the lenders made a term loan
in the aggregate amount of $29.0 million. This term loan bore interest at “LIBOR” plus 7.5% per annum, with “LIBOR”
defined as the greater of (a) the rate of interest per annum for deposits in dollars for an interest period equal to three months
as published by Bloomberg or a comparable or successor quoting service at approximately 11:00 a.m. (London time) two
business days prior to the last business day of each calendar month and (b) 1.0% per annum.

Upon  entering  into  the  December  2021  loan  agreement,  Xcel  paid  a  1.75%  closing  fee  to  FEAC  for  the  benefit  of  the
lenders; the Company also paid approximately $0.5 million of various legal and other fees in connection with the execution
of the loan agreement. These fees and costs totaling approximately $0.97 million were deferred on the Company’s balance
sheet as a reduction of the carrying value of the term loan debt, to be subsequently amortized to interest expense over the
term of the debt using the effective interest method.

The  December  2021  term  loan  was  to  mature  on  April  14,  2025.  Principal  on  this  debt  was  payable  in  quarterly
installments  of  $625,000  on  each  of  March  31,  June  30,  September  30  and  December  31  of  each  year,  commencing  on
March  31,  2022  and  ending  on  March  31,  2025,  with  a  final  payment  of  $20,875,000  on  the  maturity  date  of  April  14,
2025.

The  December  2021  term  loan  agreement  also  contained  customary  covenants,  including  reporting  requirements,
trademark  preservation,  and  certain  financial  covenants;  the  Company  was  in  compliance  with  all  applicable  covenants
under the loan agreement as of and for all periods presented in the consolidated financial statements.

Extinguishment of Previous Term Loan Debt

On  May  31,  2022,  the  Company  used  $30.1  million  of  the  proceeds  received  from  the  transaction  related  to  the  Isaac
Mizrahi  Brand  (see  Note  3)  to  repay  all  amounts  outstanding  under  the  December  30,  2021  term  loan  agreement  with
FEAC, consisting of $28.4 million in principal amount, a $1.4 million prepayment fee, and approximately $0.3 million in
interest and related expenses. As a result, the Company recognized a loss on early extinguishment of debt of approximately
$2.3 million during the Prior Year, consisting of approximately $1.4 million of debt prepayment premium, the immediate
write-off  of  approximately  $0.8  million  of  unamortized  deferred  finance  costs,  and  approximately  $0.1  million  of  other
costs.

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New Term Loan Debt

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

On  October  19,  2023,  H  Halston  IP,  LLC  (the  “Borrower”),  a  wholly  owned  indirect  subsidiary  of  Xcel  Brands,  Inc.,
entered into a term loan agreement with Israel Discount Bank of New York (“IDB”). Pursuant to this loan agreement, IDB
made a term loan to the Company in the aggregate amount of $5.0 million. The proceeds of this term loan were used to pay
fees, costs, and expenses incurred in connection with entering into the loan agreement, and may be used for working capital
purposes. Such costs incurred in connection with the borrowing included a commitment fee paid to IDB, plus various legal
and  other  fees.  These  fees  and  costs  totaling  $0.30  million  have  been  deferred  on  the  Company’s  balance  sheet  as  a
reduction of the carrying value of the term loan debt, and are being amortized to interest expense over the term of the debt
using the effective interest method.

In connection with October 2023 loan agreement, the Borrower and H Licensing, LLC (“H Licensing”), a wholly owned
subsidiary of Xcel, entered into a security agreement (the “Security Agreement”) in favor of IDB, and Xcel entered into a
Membership Interest Pledge Agreement (the “Pledge Agreement”) in favor of IDB. Pursuant to the Security Agreement,
the Borrower and H Licensing granted to IDB a security interest in substantially all of their respective assets, other than the
trademarks  owned  by  the  Borrower  and  H  Licensing,  to  secure  the  Borrower’s  obligations  under  the  October  2023  loan
agreement.    Pursuant  to  the  Pledge  Agreement,  Xcel  granted  to  IDB  a  security  interest  in  its  membership  interests  in  H
Licensing to secure the Borrower’s obligations under the October 2023 loan agreement.

The term loan matures on October 19, 2028. Principal on the term loan is payable in quarterly installments of $250,000 on
each of January 2, April 1, July 1, and October 1 of each year, commencing on April 1, 2024. The Borrower has the right to
prepay all or any portion of the term loan at any time without penalty.

As of December 31, 2023, the aggregate remaining principal payments under the October 2023 term loan were as follows:

($ in thousands)
Year Ending December 31, 
2024
2025
2026
2027
2028

Total

Amount of
Principal
Payment

750
1,000
1,000
1,000
1,250
5,000

$

$

Interest on the October 2023 term loan accrues at “Term SOFR” (as defined in the loan agreement as the forward-looking
term  rate  based  on  secured  overnight  financing  rate  as  administered  by  the  Federal  Reserve  Bank  of  New  York  for  an
interest period equal to one month on the day that is two U.S. Government Securities Business Days prior to the first day of
each calendar month) plus 4.25% per annum. Interest on the term loan is payable on the first day of each calendar month.

The  October  2023  term  loan  agreement  contains  customary  covenants,  including  reporting  requirements,  trademark
preservation,  and  certain  financial  covenants  including  annual  guaranteed  minimum  royalty  ratio,  annual  fixed  charge
coverage ratio, and minimum cash balance levels, all as specified and defined in the loan agreement. The Company was in
compliance  with  all  applicable  covenants  under  the  loan  agreement  as  of  and  for  all  periods  presented  in  the  financial
statements.

In addition, on October 19, 2023, the Borrower also entered into a swap agreement with IDB, pursuant to which IDB will
pay the Borrower Term SOFR plus 4.25% per annum on the notional amount of the swap in exchange for the Borrower
paying IDB 9.46% per annum on such notional amount. The term and declining notional amount of the swap agreement is
aligned with the amortization of the October 2023 term loan principal amount.

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7.   Stockholders’ Equity

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The  Company  has  authority  to  issue  up  to  51,000,000  shares,  consisting  of  50,000,000  shares  of  common  stock  and
1,000,000 shares of preferred stock.

Equity Incentive Plans

The Company’s 2021 Equity Incentive Plan (the “2021 Plan”) is designed and utilized to enable the Company to provide
its  employees,  officers,  directors,  consultants,  and  others  whose  past,  present,  and/or  potential  contributions  to  the
Company  have  been,  are,  or  will  be  important  to  the  success  of  the  Company,  an  opportunity  to  acquire  a  proprietary
interest in the Company. A total of 4,000,000 shares of common stock are eligible for issuance under the 2021 Plan. The
2021 Plan provides for the grant of any or all of the following types of awards: stock options (incentive or non-qualified),
restricted  stock,  restricted  stock  units,  performance  awards,  or  cash  awards.  The  2021  Plan  is  administered  by  the
Company’s Board of Directors, or, at the Board’s discretion, a committee of the Board.

In addition, stock-based awards (including options, warrants, and restricted stock) previously granted under the Company’s
2011  Equity  Incentive  Plan  (the  “2011  Plan”)  remain  outstanding  and  shares  of  common  stock  may  be  issued  to  satisfy
options or warrants previously granted under the 2011 Plan, although no new awards may be granted under the 2011 Plan.

Stock-Based Compensation

Total expense recognized for all forms of stock-based compensation was approximately $0.22 million and $0.72 million in
the Current Year and Prior Year, respectively.

Of  the  Current  Year  expense  amount,  approximately  $0.02  related  to  employees  and  approximately  $0.20  related  to
directors  and  consultants;  all  of  this  expense  was  recorded  as  a  direct  operating  cost  in  the  accompanying  statement  of
operations.

Of  the  Prior  Year  expense  amount,  approximately  $0.41  million  related  to  employees  and  approximately  $0.31  million
related to directors and consultants; approximately $0.62 million was recorded as a direct operating cost and approximately
$0.10 million was recorded within other operating costs and expenses (income).

Stock Options

Options granted under the Company’s equity incentive plans expire at various times – either five, seven, or ten years from
the date of grant, depending on the particular grant.

A summary of the Company’s stock option activity for the Current Year is as follows:

Outstanding at January 1, 2023

Granted
Exercised
Expired/Forfeited

Outstanding at December 31, 2023, and expected to vest
Exercisable at December 31, 2023

Number of

     Options
  5,614,310
200,000
(87,750)
(578,020)
  5,148,540
  1,398,540

Weighted
Average
Exercise
Price

$

$
$

2.12  
1.51  
0.80  
2.96  
2.03  
2.88  

76

Weighted
Average
Remaining
Contractual Aggregate
Intrinsic
Value

Life

(in Years)     
4.76

$

$
$

—

—
—

4.26
1.66

    
    
 
 
  
    
 
 
  
    
 
 
  
    
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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Current Year stock option grants were as follows:

In  April  2023,  the  Company  granted  options  to  purchase  an  aggregate  of  100,000  shares  of  common  stock  to  a  key
individual.  The  exercise  price  of  the  options  is  $1.50  per  share,  and  the  vesting  of  such  options  is  dependent  upon  the
achievement of certain revenue targets. None of these options were vested as of December 31, 2023.

On August 23, 2023 the Company granted options to purchase an aggregate of 100,000 shares of common stock to non-
management directors. The exercise price of the options is $1.51 per share, and 50% of the options vest on each of April 1,
2024 and April 1, 2025.

Prior Year stock option grants were as follows:

On April 20, 2022, the Company granted options to purchase an aggregate of 380,850 shares of common stock to various
employees. The exercise price of the options is $1.62 per share, and all options vested immediately on the date of grant.

On  April  20,  2022  the  Company  granted  options  to  purchase  an  aggregate  of  125,000  shares  of  common  stock  to  non-
management directors. The exercise price of the options is $1.62 per share. Half of the options vested on April 20, 2023,
and the remaining half of the options will vest on April 20, 2024.

On  April  26,  2022,  the  Company  granted  options  to  purchase  an  aggregate  of  100,000  shares  of  common  stock  to  a
consultant. The exercise price of the options is $1.58 per share, and all options vested immediately on the date of grant.

The  fair  values  of  the  options  granted  were  estimated  at  the  respective  dates  of  grant  using  the  Black-Scholes  option
pricing model with the following range of assumptions:

Expected Volatility
Expected Dividend Yield
Expected Life (Term, in years)
Risk-Free Interest Rate

Year Ended December 31, 

2023
89 – 90 %  
— %  

2022
57 – 93 %
— %

2.75 – 10  
4.0 – 4.7 %  

0.67 – 3.25

1.6 – 2.8 %

Compensation  expense  related  to  stock  options  for  the  Current Year  and  Prior Year  was  approximately  $0.1  million  and
$0.5  million,  respectively.  Total  unrecognized  compensation  expense  related  to  unvested  stock  options  (excluding  stock
options with performance-based vesting) at December 31, 2023 amounts to approximately $0.1 million and is expected to
be recognized over a weighted average period of 1.05 years.

Of  the  total  stock  options  outstanding  at  December  31,  2023,  the  vesting  of  3,500,000  options  is  contingent  upon  the
Company’s common stock achieving certain target prices as follows:

Target Prices
$3.00
$5.00
$7.00
$9.00
$11.00

Number of Options Vesting
1,000,000
850,000
700,000
550,000
400,000

As  of  December  31,  2023,  none  of  these  3,500,000  performance-based  stock  options  have  vested,  and  no  compensation
expense has been recorded related to such options.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The following table summarizes the Company’s stock option activity for non-vested options for the Current Year:

Number of
Options
3,697,500
200,000
(135,000)
(12,500)
3,750,000

     Weighted
 Average 
Grant Date 
Fair Value

$

$

$

$

0.05
0.68
0.68
0.89
0.05

Weighted
Average
Grant Date
Fair Value

3.71
1.01
1.08
1.62
3.69

Balance at January 1, 2023

Granted
Vested
Forfeited or Canceled

Balance at December 31, 2023

Stock Awards
A summary of the Company’s restricted stock activity for the Current Year is as follows:

Outstanding at January 1, 2023

Granted
Vested
Expired/Forfeited

Outstanding at December 31, 2023

Current Year stock award grants were as follows:

Number of
Restricted
Shares
333,333
113,968
(108,968)
(5,000)
333,333

On January 1, 2023, the Company issued 8,334 shares of common stock to a consultant, which vested immediately.

On April 17, 2023, the Company issued 8,334 shares of common stock to a consultant, which vested immediately.

On May 15, 2023, the Company issued 50,000 shares of common stock to a consultant, which vested immediately.

On July 20, 2023, the Company issued 7,300 shares of common stock to an employee, which vested immediately.

On August 23, 2023, the Company issued an aggregate of 40,000 shares of common stock to non-management directors, of
which 50% shall vest on April 1, 2024, and 50% shall vest on April 1, 2025.

Prior Year stock award grants were as follows:

On  April  20,  2022,  the  Company  issued  an  aggregate  of  50,000  shares  of  common  stock  to  non-management  directors,
which vest evenly over two years. Half of these shares vested on April 20, 2023, and the remaining half shall vest on April
20, 2024.

On April 20, 2022, the Company issued 20,064 shares of common stock to a consultant, which vested immediately.

On May 31, 2022, the Company issued 65,275 shares of common stock to a consultant in connection with the transaction
related to the Isaac Mizrahi Brand (see Note 3); these shares vested immediately.

On May 31, 2022, the Company issued 33,557 shares of common stock to Isaac Mizrahi, which vested immediately (see
Note 11 for additional details).

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Additionally, on April 20, 2022, the Company issued 178,727 shares of common stock to a member of senior management
as  payment  for  a  performance  bonus  earned  in  2021.  These  shares  vested  immediately.  The  Company  had  previously
recognized compensation expense of approximately $0.28 million in the 2021 to accrue for this performance bonus.

Notwithstanding the foregoing, each grantee may extend the first anniversary of all or a portion of the restricted stock by
six months and, thereafter one or more times may further extend such date with respect to all or a portion of the restricted
stock until the next following date exactly six months thereafter, by providing written notice of such election to extend such
date with respect to all or a portion of the restricted stock prior to such date.

Total compensation expense related to stock awards for the Current Year and Prior Year (inclusive of the amounts detailed
above) was approximately $0.1 million and $0.3 million, respectively. Total unrecognized compensation expense related to
unvested  restricted  stock  grants  at  December  31,  2023  amounts  to  $0.1  million  and  is  expected  to  be  recognized  over  a
weighted average period of 1.06 years.

The following table provides information with respect to restricted stock purchased and retired by the Company during the
Current Year and Prior Year:

Date
None

Total 2023

April 20, 2022 (i)
May 31, 2022 (i)
Total 2022

Total Number
of Shares

Actual
Price Paid

     Purchased      per Share     
—  
—  
—  
— $

Number of
Shares
Purchased as
Part of
Publicly

Fair value of
Announced Re-Purchased

Plan

Shares

—  
— $

—
—

53,882
240,000
293,882

$

1.57  
1.49  
1.50  

—  
84,000
358,000
—  
— $ 442,000

(i) The shares were exchanged from employees and directors in connection with the income tax withholding obligations
on behalf of such employees and directors from the vesting of restricted stock or the receipt of stock awards. The 2011
Plan and 2021 Plan allow for award holders to surrender vested shares to cover withholding tax liabilities.

Restricted Stock Units

There were no restricted stock units outstanding as of December 31, 2023 and 2022, and no restricted stock units have been
issued since the inception of the 2021 Plan.

Shares Available Under the Company’s Equity Incentive Plans

At December 31, 2023, there were 3,103,941 shares of common stock available for award grants under the 2021 Plan.

Shares Reserved for Issuance

At December 31, 2023, there were 8,368,546 shares of common stock reserved for issuance, including 4,771,255 shares
reserved  pursuant  to  unexercised  warrants  and  stock  options  previously  granted  under  the  2011  Plan,  493,350  shares
reserved pursuant to unexercised stock options granted under the 2021 Plan, and 3,103,941 shares available for issuance
under the 2021 Plan.

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Warrants

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Warrants  granted  by  the  Company  expire  at  various  times  –  either  five,  seven,  or  ten  years  from  the  date  of  grant,
depending on the particular grant.

A summary of the Company’s warrant activity for the Current Year is as follows:

Outstanding and exercisable at January 1, 2023

Granted
Exercised
Expired/Forfeited

Outstanding at December 31, 2023
Exercisable at December 31, 2023

Weighted
Average
Weighted
Remaining
Average   Contractual Aggregate
Exercise  
Intrinsic
Life
Price

     (in Years)      Value

3.15  
1.50  
—  
—  
1.67  
3.15  

1.57

$

—

8.46
0.57

$
$

—
—

Number of
     Warrants
116,065
  1,000,000

$

—  
—  
$
$

  1,116,065
116,065

See  Note  5  for  information  regarding  the  warrant  to  purchase  1,000,000  shares  of  common  stock  granted  during  the
Current  Year  in  connection  with  the  Halston  Master  License;  the  Company  recognized  contra-revenue  of  approximately
$0.03  million  in  the  Current  Year  with  respect  to  this  warrant.  There  was  no  compensation  expense  related  to  other
warrants recognized in the Current Year or Prior Year.

Dividends

The Company has not paid any dividends to date.

8. Earnings (Loss) Per Share

The  following  table  is  a  reconciliation  of  the  numerator  and  denominator  of  the  basic  and  diluted  net  loss  per  share
computations for the years ended December 31, 2023 and 2022:

Year Ended
December 31, 

2023

2022

Numerator:
Net loss attributable to Xcel Brands, Inc. stockholders (in thousands)

$

(21,052)

$

(4,018)

Denominator:
Basic weighted average number of shares outstanding
   Add: Effect of warrants
   Add: Effect of stock options
Diluted weighted average number of shares outstanding

Basic net loss per share
Diluted net per share

19,711,637  
—  
—

19,711,637  

19,624,669  
—  
—
19,624,669

$
$

(1.07)
(1.07)

$
$

(0.20)
(0.20)

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

As a result of the net loss presented for the Current Year and Prior Year, the Company calculated diluted loss per share
using basic weighted-average shares outstanding for both years, as utilizing diluted shares would be anti-dilutive to loss per
share.

The computation of basic and diluted loss per share excludes the common stock equivalents of the following potentially
dilutive securities because their inclusion would be anti-dilutive:

Stock options
Warrants
Total

9.   Commitments and Contingencies

Leases

Year Ended December 31, 
2022
5,614,310
116,065
5,730,375

2023
5,148,540
1,116,065
6,264,605  

The Company is party to operating leases for real estate, and for certain equipment with a term of 12 months or less. The
Company is currently not a party to any finance leases.

The  Company's  real  estate  leases  have  remaining  lease  terms  between  approximately  5  to  7  years.  As  of  December  31,
2023, the weighted average remaining lease term was 3.83 years and the weighted average discount rate was 6.25%.

As of December 31, 2023, the Company leased approximately 29,600 square feet of office space at 1333 Broadway, 10th
floor, New York, New York for its corporate offices and operations facility. This lease commenced on March 1, 2016 and
expires on October 30, 2027. This lease requires the Company to pay additional rents related to increases in certain taxes
and other costs on the property.

The  Company  previously  leased  approximately  1,300  square  feet  of  retail  space  for  its  former  retail  store  location  in
Westchester, New York, which was closed in the Prior Year. In the Current Year, the Company successfully negotiated a
settlement with the lessor resulting in the termination of this lease, and recognized a gain related to the settlement of $0.4
million within other operating costs and expenses (income) in the consolidated statement of operations. The Company had
recorded an impairment charge of $0.7 million to fully impair the right-of-use asset for this lease in the Prior Year.

The Company also previously leased certain office space in New York, New York, which was subleased to a third-party
subtenant through February 27, 2022, and the Company's lease of this office space expired by its terms on February 28,
2022.

For  the  years  ended  December  31,  2023  and  2022,  total  lease  expense  included  in  selling,  general  and  administrative
expenses on the Company's consolidated statements of operations was approximately $1.6 million for both periods. The
Company’s total lease costs for the years ended December 31, 2023 and 2022 were comprised of the following:

($ in thousands)
Operating lease cost
Short-term lease cost
Variable lease cost
Sublease income
Total lease cost

$

$

81

2023

2022

$

1,337
62
233
—  
$

1,632

1,474
55
217
(104)
1,642

    
 
    
    
 
 
 
 
 
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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Cash paid for amounts included in the measurement of operating lease liabilities was $1.6 million and $1.7 million in the
Current Year and Prior Year, respectively. Cash received from subleasing in the Prior Year was $0.1 million.

As of December 31, 2023, the maturities of lease liabilities were as follows:

Year
2024
2025
2026
2027
Total lease payments
Less: Discount
Present value of lease liabilities
Current portion of lease liabilities
Non-current portion of lease liabilities

Employment Agreements

Amount
(in thousands)
1,552
1,552
1,552
1,294
5,950
671
5,279
1,258
4,021

$

$

The Company has employment contracts with certain executives and key employees. The future minimum payments under
these contracts are as follows:

($ in thousands)
Year Ended December 31, 
2024
2025
2026
2027
2028
Thereafter

Total future minimum employment contract payments

Employment
Contract
Payments

4,292
2,150
2,150
2,150
2,150
4,837
17,729

$

$

In  addition  to  the  employment  contract  payments  stated  above,  the  Company’s  employment  contracts  with  certain
executives  and  key  employees  contain  performance-based  bonus  provisions.  These  provisions  include  bonuses  based  on
the Company achieving revenues in excess of established targets and/or on operating results.

Certain  of  the  employment  agreements  contain  severance  and/or  change  in  control  provisions.  Aggregate  potential
severance compensation amounted to approximately $2.9 million as of December 31, 2023.

Contingent Obligation – Halston Heritage Earn-Out

In  connection  with  the  February  11,  2019  purchase  of  the  Halston  Heritage  trademarks,  the  Company  agreed  to  pay  the
seller additional consideration (the “Halston Heritage Earn-Out”) of up to an aggregate of $6.0 million, based on royalties
earned from 2019 through December 31, 2022. The final royalty target year for the Halston Heritage Earn-Out ended on
December 31, 2022, and the seller ultimately did not earn any additional consideration based on the formula set forth in the
related  asset  purchase  agreement.  As  such,  during  the  Prior  Year,  the  Company  recorded  a  $0.9  million  gain  on  the
reduction of contingent obligations in the accompanying consolidated statement of operations. As of December 31, 2022,
there were no amounts remaining under the Halston Heritage Earn-Out.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Contingent Obligation – Lori Goldstein Earn-Out

In  connection  with  the  April  1,  2021  purchase  of  the  Lori  Goldstein  trademarks,  the  Company  agreed  to  pay  the  seller
additional cash consideration (the “Lori Goldstein Earn-Out”) of up to $12.5 million, based on royalties earned during the
six  calendar  year  period  commencing  in  2021.  The  Lori  Goldstein  Earn-Out  was  initially  recorded  as  a  liability  of  $6.6
million,  based  on  the  difference  between  the  fair  value  of  the  acquired  assets  of  the  Lori  Goldstein  brand  and  the  total
consideration paid, in accordance with the guidance in ASC Subtopic 805-50.

As of December 31, 2022, based on the performance of the Lori Goldstein brand to date, approximately $0.2 million of
additional consideration was earned by the seller, and thus $0.2 million of the balance was recorded as a current liability
and $6.4 million was recorded as a long-term liability. The $0.2 million of additional consideration was paid to the seller
during the Current Year.

Based on the performance of the Lori Goldstein through December 31, 2023, approximately $1.0 million of incremental
additional consideration was earned by the seller, which will be paid out in 2024. Accordingly, as of December 31, 2023,
$1.0  million  of  the  remaining  balance  was  recorded  as  a  current  liability  and  $5.4  million  was  recorded  as  a  long-term
liability.

Contingent Obligation – Isaac Mizrahi Transaction

In connection with the May 31, 2022 transaction related to the sale of a majority interest in the Isaac Mizrahi Brand (see
Note  3),  the  Company  agreed  with  WHP  that,  in  the  event  that  IM  Topco  receives  less  than  $13.3  million  in  aggregate
royalties  for  any  four  consecutive  calendar  quarters  over  a  three-year  period  ending  on  May  31,  2025,  WHP  would  be
entitled to receive from Xcel up to $16 million, less all amounts of net cash flow distributed to WHP on an accumulated
basis, as an adjustment to the purchase price previously paid by WHP. Such amount would be payable by the Company in
either cash or equity interests in IM Topco held by the Company. In November 2023, this agreement was amended such
that the purchase price adjustment provision was waived until the measurement period ending March 31, 2024.

No amount has been recorded in the accompanying consolidated balance sheets related to this contingent obligation.

The purchase price adjustment provision was subsequently further amended in April 2024 (see Note 12 for details).

Legal Proceedings

From time to time, the Company becomes involved in legal claims and litigation in the ordinary course of business. In the
opinion  of  management,  based  on  consultations  with  legal  counsel,  the  disposition  of  litigation  pending  against  the
Company as of December 31, 2023 is unlikely to have, individually or in the aggregate, a materially adverse effect on the
Company’s  business,  financial  position,  results  of  operations,  or  cash  flows.  The  Company  routinely  assesses  all  its
litigation and threatened litigation as to the probability of ultimately incurring a liability and records its best estimate of the
ultimate loss in situations where it assesses the likelihood of loss as probable.

See Note 12 for information related to certain legal matters which arose subsequent to December 31, 2023.

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10.   Income Taxes

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The income tax provision (benefit) for income taxes in the consolidated statements of operations consists of the following:

($ in thousands)
Current:
Federal
State and local

Total current

Deferred:
Federal
State and local

Total deferred
Total provision (benefit)

Years Ended December 31, 

2023

2022

$

$

22
83
105

727
380
1,107
1,212

$

$

300
234
534

(509)
(456)
(965)
(431)

The reconciliation of the federal statutory income tax rate to the Company’s effective tax rate reflected in the income tax
provision (benefit) shown in the consolidated statements of operations is as follows:

U.S. statutory federal rate
State and local rate, net of federal tax benefit
Stock compensation
Excess compensation deduction
Federal true-ups
Life insurance
Change in valuation allowance

Income tax (provision) benefit

84

Years Ended December 31, 

2023

2022

21.00 %  
6.36  
(0.14) 
(0.27) 
0.18  
(0.12) 
(33.16) 
(6.15)%  

21.00 %
6.10
(6.14)
(5.32)
(5.09)
(0.52)
—
10.03 %

    
    
 
   
  
 
 
 
 
 
  
 
  
 
 
 
 
 
 
    
    
 
 
 
 
 
 
 
 
 
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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The significant components of net deferred tax assets (liabilities) of the Company consist of the following:

($ in thousands)
Deferred tax assets

Stock-based compensation
Federal, state and local net operating loss carryforwards
Accrued compensation and other accrued expenses
Allowance for doubtful accounts
Basis difference arising from discounted note payable
Charitable contribution carryover
Property and equipment
Interest expense

Total deferred tax assets
Valuation allowance

Total deferred tax assets, net of valuation allowance

Deferred tax liabilities

Basis difference arising from intangible assets of acquisition

Total deferred tax liabilities

Net deferred tax assets

$

December 31, 

2023

2022

$

712
8,127
451
231
11
1
169
31
9,733
(6,537)
3,196

(3,196)
(3,196)

712
3,175
748
—
11
—
497
—
5,143
—
5,143

(4,036)
(4,036)

$

— $

1,107

As  of  December  31,  2023  and  2022,  the  Company  had  approximately  $28.6  million  and  $10.9  million,  respectively,  of
federal net operating loss carryforwards ("NOLs") available to offset future taxable income. The NOL as of December 31,
2017  of  $0.3  million  has  an  expiration  period  through  2037.  The  NOL  generated  during  tax  years  beginning  after
December 31, 2017 of $28.3 million has an indefinite life and does not expire.

As of December 31, 2023 and 2022, management does not believe the Company has any material uncertain tax positions
that  would  require  it  to  measure  and  reflect  the  potential  lack  of  sustainability  of  a  position  on  audit  in  its  consolidated
financial  statements.  The  Company  will  continue  to  evaluate  its  uncertain  tax  positions  in  future  periods  to  determine  if
measurement  and  recognition  in  its  consolidated  financial  statements  is  necessary.  The  Company  does  not  believe  there
will be any material changes in its unrecognized tax positions over the next year.

During  the  Current  Year,  the  Company  recognized  a  valuation  allowance  in  order  to  reduce  deferred  tax  assets  to  the
amount expected to be realized. The change in the valuation allowance from December 31, 2022 to December 31, 2023
was approximately $6.5 million.

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11.   Related Party Transactions

IM Topco, LLC

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

As described in Note 3, the Company holds a noncontrolling interest in IM Topco, which is accounted for under the equity
method of accounting.

Services Agreement

On  May  31,  2022,  the  Company  entered  into  a  services  agreement  with  IM  Topco,  pursuant  to  which  the  Company
provides certain design and support services (including assistance with the operations of the interactive television business
and related talent support) to IM Topco in exchange for payments of $300,000 per year.

In  November  2023,  the  services  agreement  was  amended  such  that  the  Company  agreed  to  provide  IM  Topco  with  a
$600,000 reduction of future service fees over the next eighteen months, beginning on July 1, 2023.

For the year ended December 31, 2023, the Company recognized service fee income related to this agreement of $150,000.

License Agreement

On May 31, 2022, the Company entered into a license agreement with IM Topco, pursuant to which IM Topco granted the
Company a license to use certain Isaac Mizrahi trademarks on and in connection with the design, manufacture, distribution,
sale, and promotion of women’s sportswear products in the United States and Canada during the term of the agreement, in
exchange  for  the  payment  of  royalties  in  connection  therewith.  The  initial  term  of  this  agreement  was  set  to  end  on
December 31, 2026, and provided guaranteed minimum royalties to IM Topco of $400,000 per year.

Effective December 16, 2022, the license agreement between IM Topco and Xcel was terminated in favor of a new similar
license agreement between IM Topco and an unrelated third party. However, as part of the termination of the May 31, 2022
license  agreement,  Xcel  provided  a  guarantee  to  IM  Topco  for  the  payment  of  any  difference  between  (i)  the  royalties
received by IM Topco from the unrelated third party under the new agreement and (ii) the amount of guaranteed royalties
that IM Topco would have received from Xcel under the May 31, 2022 agreement. For the year ended December 31, 2023,
the estimated amount of such shortfall was approximately $325,000, which the Company recognized as royalty expense in
the consolidated statements of operations.

In  November  2023,  the  Company,  WHP,  and  IM  Topco  entered  into  an  amendment  of  the  May  27,  2022  membership
purchase  agreement,  under  which  the  parties  agreed  to  waive  the  purchase  price  adjustment  provision  until  the
measurement period ending March 31, 2024 (see Note 3 for details). In exchange, Xcel agreed to make additional royalty
payments to IM Topco totaling $450,000 the next 11 months. As a result of this amendment, the Company recognized a
$450,000 increase to the carrying value basis of its equity method investment in IM Topco and a corresponding increase in
current liabilities.

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Isaac Mizrahi

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

Isaac Mizrahi is a principal stockholder and former employee of the Company.

Employment Agreement

On February 24, 2020, the Company entered into an employment agreement with Mr. Mizrahi for him to continue to serve
as Chief Design Officer of the Isaac Mizrahi Brand. This employment agreement remained in effect through May 31, 2022.
On  May  31,  2022,  this  agreement  was  transferred  to  IM  Topco  as  part  of  the  transaction  in  which  the  Company  sold  a
majority interest in the Isaac Mizrahi Brand trademarks to a third party (see Note 3 for details).

The employment agreement provided Mr. Mizrahi with a base salary of $1.8 million, $2.0 million, and $2.1 million per
annum for 2020, 2021, and 2022, respectively. Mr. Mizrahi was also eligible to receive an annual cash bonus (the “Bonus”)
up to an amount equal to $2.5 million less base salary for 2020 and $3.0 million less base salary for 2021 and 2022. The
Bonus  consisted  of  the  DRT  Revenue,  Bonus,  the  Brick-and-Mortar  Bonus,  the  Endorsement  Bonus  and  the  Monday
Bonus, if any, as determined in accordance with the below:

● “DRT Bonus” means for any calendar year an amount equal to 10% of the aggregate net revenue related to sales
of Isaac Mizrahi Brand products through direct response television. The DRT Revenue Bonus shall be reduced by
the amount of the Monday Bonus.

● “Brick-and-Mortar Bonus” means for any calendar year an amount equal to 10% of the net revenues from sales of

products under the Isaac Mizrahi Brand, excluding DRT revenue and endorsement revenues.

● “Endorsement Bonus” means for any calendar year an amount equal to 40% of revenues derived from projects
undertaken  by  the  Company  with  one  or  more  third  parties  solely  for  Mr.  Mizrahi  to  endorse  the  third  party’s
products  through  the  use  of  Mr.  Mizrahi’s  name,  likeness,  and/or  image,  and  neither  the  Company  nor  Mr.
Mizrahi provides licensing or design.

● “Monday  Bonus”  means  $10,000  for  each  appearance  by  Mr.  Mizrahi  on  Qurate’s  QVC  channel  on  Mondays

(subject to certain expectations) up to a maximum of 40 such appearances in a calendar year.

In  addition,  on  May  31,  2022,  all  522,500  unvested  shares  of  restricted  stock  of  the  Company  held  by  Mr.  Mizrahi  (for
which all stock-based compensation expense had been previously recognized in prior periods) were immediately vested,
with 240,000 of such shares being surrendered for cancellation in satisfaction of withholding tax obligations. Also on May
31,  2022,  the  Company  issued  33,557  additional  shares  of  common  stock  of  the  Company  (valued  at  $50,000)  to  Mr.
Mizrahi, which vested immediately, and made a $100,000 cash payment to Mr. Mizrahi

Laugh Club Services Agreement

On February 24, 2020 the Company entered into a services agreement with Laugh Club, an entity wholly-owned by Mr.
Mizrahi, pursuant to which Laugh Club provided services to Mr. Mizrahi necessary for Mr. Mizrahi to perform his services
pursuant to the employment agreement. The Company paid Laugh Club an annual fee of $0.72 million for such services.
This services agreement remained in effect through May 31, 2022. On May 31, 2022, this agreement was transferred to IM
Topco as part of the transaction in which the Company sold a majority interest in the Isaac Mizrahi Brand trademarks to a
third party (see Note 3 for details).

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ORME

XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

On December 4, 2023, the Company acquired a 30% equity ownership interest in ORME, a short-form video and social
commerce marketplace that is planned to launch in 2024, for a purchase price of $150,000. ORME licenses the technology
utilized by its marketplace from KonnectBio Inc., in which Robert W. D’Loren, the Company’s Chairman of the Board,
Chief Executive Officer, and President, owns an approximate 20% noncontrolling interest.

12. Subsequent Events

Leasing Transactions

Effective February 29, 2024, the Company entered into an operating lease for new corporate offices located at 550 Seventh
Avenue,  11th  floor,  New  York,  New  York.  This  lease  commenced  in  April  2024  and  shall  expire  seven  years  from  the
commencement date in 2031. The average annual lease cost over the term of this lease is approximately $0.5 million per
year.

On January 26, 2024, the Company, as lessor, entered into a lease agreement for the sublease of its former corporate offices
and  operations  facility  located  at  1333  Broadway,  10th  floor,  New  York,  New  York  to  a  third-party  subtenant  through
October 30, 2027. The average annual fixed rent over the term of this sublease is approximately $0.8 million per year. As a
result of entering into this sublease, the Company recognized an impairment charge of approximately $2.1 million related
to the right-of-use asset. The loss recognition will coincide with the departure date. February 29, 2024 has been determined
to be the date of a fundamental change to the use of the 1333 Broadway premises.

Public Offering and Private Placement

On  March  15,  2024,  the  Company  entered  into  an  underwriting  agreement  with  Craig-Hallum  Capital  Group  LLC  (the
“Representative”),  as  the  representative  of  the  underwriters,  relating  to  a  firm  commitment  underwritten  public  offering
(the  “Offering”)  of  3,284,421  shares  of  the  Company’s  common  stock  at  a  price  to  the  public  of  $0.65  per  share.  In
connection with the Offering, Robert W. D’Loren, Chairman and Chief Executive Officer of the Company; an affiliate of
Mark DiSanto, a director of the Company; and Seth Burroughs, Executive Vice President of Business Development and
Treasury of the Company, purchased 146,250, 146,250, and 32,500 shares of common stock, respectively.

The closing of the Offering occurred on March 19, 2024. The net proceeds to the Company from the sale of the shares,
after  deducting  the  underwriting  discounts  and  commissions  and  other  estimated  offering  expenses  payable  by  the
Company, were approximately $1,735,000.

Upon closing of the Offering, the Company issued the Representative certain warrants to purchase up to 178,953 shares of
common stock (the “Representative’s Warrants”) as compensation. The Representative’s Warrants will be exercisable at a
per share exercise price of $0.8125. The Representative’s Warrants are exercisable, in whole or in part, during the four and
one-half-year  period  commencing  180  days  from  the  commencement  of  sales  of  the  shares  of  common  stock  in  the
Offering.

On March 14, 2024, the Company entered into subscription agreements with each of Robert W. D’Loren, Chairman and
Chief Executive Officer of the Company; an affiliate of Mark DiSanto, a director of the Company; and Seth Burroughs,
Executive  Vice  President  of  Business  Development  and  Treasury  of  the  Company  to  purchase  132,589,  132,589,  and
29,464 shares, respectively (collectively, the “Private Placement Shares”), at a price of $0.98 per Private Placement Share.
The  total  number  of  Private  Placement  Shares  purchased  was  294,642.  Net  proceeds  after  payment  of  agent  fees  to  the
Representative were approximately $265,000. The purchase of the Private Placement Shares closed concurrently with the
Offering.

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XCEL BRANDS, INC. AND SUBSIDIARIES
Notes to Consolidated Financial Statements
December 31, 2023 and 2022

The  aggregate  number  of  shares  of  common  stock  issued  from  the  Offering  and  the  Private  Placement  was  3,579,063
shares and the total net proceeds received was approximately $2,000,000.

IM Topco

On  April  12,  2024,  the  Company,  WHP,  and  IM  Topco  entered  into  amendments  of  the  May  27,  2022  membership
purchase agreement and the Business Venture Agreement. Under these amendments, the parties agreed to the following:

● The  purchase  price  adjustment  provision  within  the  membership  purchase  agreement  was  waived  until  the

measurement period ending September 30, 2025.

● If IM Topco royalties are less than $13.5 million for the twelve-month period ending March 31, 2025 or less than
$18.0 million for the year ending December 31, 2025, Xcel shall transfer equity interests in IM Topco to WHP
equal to 12.5% of the total outstanding equity interests of IM Topco, such that Xcel’s ownership interest in IM
Topco would decrease from 30% to 17.5%, and WHP’s ownership interest in IM Topco would increase from 70%
to  82.5%.  In  addition,  Xcel  shall  be  obligated  to  make  such  transfer  to  WHP  if  Xcel  fails  to  make  certain
payments owed to IM Topco under the second amendment (which totaled $375,000 as of December 31, 2023).

● On and after January 1, 2026, WHP shall receive 50% of the Net Cash Flow which would otherwise be payable to

Xcel, until WHP has received an aggregate amount of additional Net Cash Flow equal to $1.0 million.  

Legal Matters

On February 16, 2024, counsel to Lori Goldstein, a brand spokesperson for the Company, advised the Company that the
Company was in material breach of the March 31, 2021 asset purchase agreement for failure to pay $963,642 earned in
2023  in  accordance  with  the  provisions  of  the  Lori  Goldstein  Earn-Out  (as  described  in  Note  9)  under  the  terms  of  the
agreement.  The  Company  does  not  dispute  the  amount  of  the  Lori  Goldstein  Earn-Out  that  was  achieved  in  2023,  and
advised  Ms.  Goldstein  that  due  to  Ms.  Goldstein’s  failure  to  make  all  of  the  QVC  appearances  as  required  by  her
employment agreement, the Company was not willing to pay the amount due in a lump sum, but instead would make the
payment in four quarterly installments. Failure to amicably resolve this dispute could adversely affect the Company’s cash
flows and the availability of Ms. Goldstein’s services.

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Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

There were no disagreements with our auditors which would require disclosure under Item 304(b) of Regulation S-K.

Item 9A. Controls and Procedures

The  Company  maintains  disclosure  controls  and  procedures  that  are  designed  to  ensure  that  information  required  to  be
disclosed in its Exchange Act reports is recorded, processed, summarized, and reported within the time periods specified in
the SEC’s rules and forms, and that such information is accumulated and communicated to the Company’s management,
including the Company’s Chief Executive Officer and Principal Financial Officer, as appropriate, to allow timely decisions
regarding  required  disclosure.  Such  controls  and  procedures,  by  their  nature,  can  provide  only  reasonable  assurance
regarding management’s control objectives.

Our  Chief  Executive  Officer  and  Chief  Financial  Officer  evaluated  the  effectiveness  of  our  disclosure  controls  and
procedures as defined in Rule 13a 15(f) and 15d 15(f) of the Securities Exchange Act of 1934, as amended (the “Exchange
Act”),  as  of  December  31,  2023.  Based  on  that  evaluation,  our  management  concluded  that  our  disclosure  controls  and
procedures were not effective as of December 31, 2023, due to the material weakness described below.

Management’s Annual Report on Internal Control over Financial Reporting

Our management is responsible for establishing and maintaining adequate internal control over financial reporting. Internal
control  over  financial  reporting  is  a  process  designed  by,  or  under  the  supervision  of,  the  chief  executive  officer  and
principal financial officer and effected by our board of directors, management, and other personnel, to provide reasonable
assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in
accordance with generally accepted accounting principles.

Under  the  supervision  and  with  the  participation  of  our  management,  including  our  Chief  Executive  Officer  and  Chief
Financial  Officer,  we  conducted  an  evaluation  of  the  design  and  effectiveness  of  our  internal  control  over  financial
reporting  based  on  the  criteria  set  forth  in  Internal  Control-Integrated  Framework  (2013)  issued  by  the  Committee  of
Sponsoring  Organizations  of  the  Treadway  Commission  (“COSO”).  Based  on  our  evaluation  under  the  framework
described above, our management has concluded that our internal control over financial reporting was not effective as of
December 31, 2023 due to the material weakness set forth below. A material weakness is a deficiency, or a combination of
control deficiencies, in internal control over financial reporting such that there is a reasonable possibility that a material
misstatement of the Company’s annual or interim financial statements will not be prevented or detected on a timely basis.

The basis for the conclusion that such internal control was ineffective included the following considerations:

● The  Company  was  unable  to  file  its  Annual  Report  on  Form  10-K  within  the  time  specified  in  SEC  rules  and
forms, due to a failure to obtain audited financial statements of the Company’s investment in an equity method
investee. Additional procedures were required for the Company’s audit, which impacted on the resources required
to timely file the Company’s Form 10-K.

● During the middle of February 2024, our equity method investee engaged an independent audit accounting firm
(separate from Marcum, LLP) to conduct its audit. We agreed to pay for all fees of the audit, and on February 23,
2024,  paid  a  retainer  to  the  audit  firm,  in  accordance  with  the  engagement.  The  audit  firm  was  the  same  firm
which  conducted  the  audit  for  the  year  ended  December  31,  2022  for  the  same  equity  method  investee  and
delivered  timely  such  audited  financial  statements  for  such  prior  audit.  However,  the  audit  firm  for  the  equity
method  investee  has  not  completed  the  2023  audit  on  a  timely  basis.  It  was  determined  their  progress  was
significantly  deficient,  and  there  would  not  be  sufficient  time  to  engage  a  new  audit  firm  to  receive  timely,
audited financial statements of the equity method investee. The determination was made to terminate this firm’s
2023 engagement and have a new firm engaged to provide the 2023 audited financial statements.

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Going forward, the Company will arrange for the appointment of a different auditor by the equity method investee and take
a  more  active  role  in  communicating  with  the  auditor  of  the  equity  method  investee,  including  assessing  progress  and
timing.

This annual report does not include an attestation report of the Company’s independent registered public accounting firm
regarding  internal  control  over  financial  reporting.  We  were  not  required  to  have,  nor  have  we,  engaged  the  Company’s
independent registered public accounting firm to perform an audit of internal control over financial reporting pursuant to
the rules of the Securities and Exchange Commission that permit us to provide only management’s report in this annual
report.

Changes in Internal Control over Financial Reporting

There was no change in the Company’s internal control over financial reporting (as defined in Exchange Act Rules 13a-
15(f) and 15d-15(f)) during our most recent completed fiscal quarter that has materially affected, or is reasonably likely to
materially affect, the Company’s internal control over financial reporting.

Item 9B.   Other Information

None.

Item 9C. Disclosure Regarding Foreign Jurisdictions that Prevent Inspections

Not applicable.

Item 10.   Directors, Executive Officers and Corporate Governance

PART III

The following table sets forth the names, ages, and positions of our executive officers and directors as of the date hereof.
Executive officers are appointed by our board of directors. Each executive officer holds office until resignation, is removed
by the Board, or a successor is elected and qualified. Each director holds office until a successor is elected and qualified or
earlier resignation or removal.  

NAME
Robert W. D’Loren
James F. Haran

Seth Burroughs
Mark DiSanto
James Fielding
Howard Liebman
Deborah Weinswig

    AGE    

POSITION

 66   Chairman of the Board of Directors and Chief Executive Officer and President
 63   Chief Financial Officer and Assistant Secretary, and Principal Financial and

Accounting Officer

 44   Executive Vice President of Business Development and Treasury and Secretary
 62   Director
 59   Director
 81   Director
 53   Director

Below are the biographies of each of our officers and directors as of December 31, 2023.

Robert  W.  D’Loren  has  been  the  Chairman  of  our  Board  and  our  Chief  Executive  Officer  and  President  since
September 2011. Mr. D’Loren has been an entrepreneur, innovator, and pioneer of the consumer branded products industry
for over 35 years. Mr. D’Loren has spearheaded the Company’s omni-channel platform, connecting the channels of digital,
brick-and-mortar, social media, and direct-response television to create a single customer view and brand experience for
Xcel’s brands. He served as Chairman and CEO of IPX Capital, LLC and its subsidiaries, a consumer products investment
company, from 2009 to 2011. He continues to serve as IPX Capital LLC’s Chairman.

Prior to founding the Company, from June 2006 to July 2008, Mr. D’Loren was a director, President and CEO of NexCen
Brands, Inc., a global brand acquisition and management company with holdings that included The Athlete’s Foot,

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Waverly Home, Bill Blass, MaggieMoo’s, Marble Slab Creamery, Pretzel Time, Pretzelmaker, Great American Cookies,
and The Shoe Box.

From  2002  to  2006,  Mr.  D’Loren’s  work  among  consumer  brands  continued  as  President  and  CEO  of  UCC  Capital
Corporation, an intellectual property investment company where he invested in the consumer branded products, media, and
entertainment  sectors.  From  1997  to  2002,  Mr.  D’Loren  founded  and  acted  as  President  and  Chief  Operating  Officer  of
CAK Universal Credit Corporation, an intellectual property finance company. Mr. D’Loren’s total career debt and equity
investments in over 30 entertainment and consumer branded products companies have exceeded $1.0 billion. In 1985, he
founded and served as President and CEO of the D’Loren Organization, an investment and restructuring firm responsible
for over $2 billion of transactions. Mr. D’Loren has also served as an asset manager for Fosterlane Management, as well as
a manager with Deloitte.

Mr. D’Loren has served on the Board of Directors for Iconix Brand Group, Longaberger Company, Business Loan Center,
and as a board advisor to The Athletes Foot and Bill Blass, Ltd. He also serves on the board of directors for the Achilles
Track  Club  International.  Mr.  D’Loren  is  a  Certified  Public  Accountant  and  holds  an  M.S.  degree  from  Columbia
University and a B.S. degree from New York University.

James F. Haran  has  been  our  Chief  Financial  Officer  since  September  2011.  Mr.  Haran  served  as  CFO  of  IPX  Capital,
LLC and its related subsidiaries, from June 2008 to September 2011. Mr. Haran was the Executive Vice President, Capital
Markets for NexCen Brands, Inc. from 2006 to May 2008 and Chief Financial Officer and Chief Credit Officer for UCC
Capital Corporation, and its predecessor company, CAK Universal Credit Corp., from 1998 to 2006. Prior to joining UCC,
Mr. Haran was a partner at Sidney Yoskowitz and Company P.C., a registered diversified certified public accounting firm.
During  his  tenure,  which  began  in  1987,  his  focus  was  on  real  estate  and  financial  services  companies.  Mr.  Haran  is  a
Certified Public Accountant and holds a B.S. degree from State University of New York at Plattsburgh.

Seth Burroughs  has  been  our  Executive  Vice  President  of  Business  Development  and  Treasury  since  September  2011.
From  June  2006  to  October  2010,  Mr.  Burroughs  served  as  Vice  President  of  NexCen  Brands,  Inc.  Prior  to  his  role  at
NexCen, from 2003 to 2006, Mr. Burroughs served as Director of M&A Advisory and Investor Relations at UCC Capital
Corporation,  an  intellectual  property  investment  company,  where  he  worked  on  $500  million  in  acquisitions  and  $300
million  in  specialty  financing  as  an  advisor  to  consumer  branded  products  companies  in  the  franchising  and  apparel
industries. From 2001 to 2003, Mr. Burroughs worked as a Senior Financial Analyst at The Pullman Group where he was
involved with structuring the first securitizations of music royalties, including the Bowie Bonds, and as a Financial Analyst
at Merrill Lynch’s private client group. Mr. Burroughs received a B.S. degree in economics from The Wharton School of
Business at the University of Pennsylvania.

Mark DiSanto has served as a member of our Board since October 2011. Since 1988, Mr. DiSanto has served as the Chief
Executive  Officer  of  Triple  Crown  Corporation,  a  regional  real  estate  development  and  investment  company  with
commercial  and  residential  development  projects  exceeding  1.5  million  square  feet.  Mr.  DiSanto  received  a  degree  in
business administration from Villanova University’s College of Commerce and Finance, a J.D. degree from the University
of Toledo College of Law, and an M.S. degree in real estate development from Columbia University.

James Fielding  was  appointed  as  a  member  of  our  Board  in  July  2018.  He  is  a  25-year  veteran  in  the  consumer  retail
space, and previously served as the Global Head of Consumer Products for Dreamworks Animation and Awesomeness TV.
Prior to that, Mr. Fielding served as the CEO of Claire’s Stores Inc., where he oversaw strategic growth and international
development  for  the  retail  chain’s  3,000-plus  stores  worldwide.  From  May  2008  to  2012  Mr.  Fielding  served  as  the
President of Disney Stores Worldwide.

Howard Liebman has served as a member of our Board since October 2011. He was President, Chief Operating Officer
and a director of Hobart West Group, a provider of national court reporting and litigation support services, from 2007 until
the  sale  of  the  business  in  2008.  Mr.  Liebman  served  as  a  consultant  to  Hobart  from  2006  to  2007.  Mr.  Liebman  was
President,  Chief  Financial  Officer,  and  a  director  of  Shorewood  Packaging  Corporation,  a  multinational  manufacturer  of
high-end  value-added  paper  and  paperboard  packaging  for  the  entertainment,  tobacco,  cosmetics  and  other  consumer
products markets. Mr. Liebman joined Shorewood in 1994 as Executive Vice President and Chief Financial Officer, and
served as its President from 1999 until Shorewood was acquired by International Paper in 2000. Mr. Liebman continued

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as Executive Vice President of Shorewood until his retirement in 2005. Mr. Liebman is a Certified Public Accountant and
was an audit partner with Deloitte and Touche, LLP (and its predecessors) from 1974 to 1994.

Deborah Weinswig  was  appointed  as  a  member  of  our  Board  in  January  2018.  She  is  a  Managing  Director  of  Funding
Global Retail & Technology (“FGRT”), the think tank for the Hong Kong-based Fung Group, since April 2014 where she
is responsible for building the team’s research capabilities and providing insights into the disruptive technologies that are
reshaping  today’s  global  retail  landscape.  Prior  to  leading  FGRT,  Weinswig  served  as  Chief  Customer  Officer  for
Profitect Inc., a predictive analytics and big data software provider. From March 2002 to October 2013, Ms. Weinswig was
employed by Citigroup, Inc., most recently where she was Managing Director and Head of the Global Staples & Consumer
Discretionary team at Citi Research. Ms. Weinswig also serves as an e-commerce expert for the International Council of
Shopping Centers’ Research Task Force and was a founding member of the Oracle Retail Industry Strategy Council. Lastly,
she is a member of the Board of Directors of Kiabi (affiliated with the Auchan Group). Ms. Weinswig is a Certified Public
Accountant and holds an MBA from the University of Chicago.

Directors’ Qualifications

In furtherance of our corporate governance principles, each of our directors brings unique qualities and qualifications to our
Board. We believe that all of our directors have a reputation for honesty, integrity, and adherence to high ethical standards.
They  each  have  demonstrated  business  acumen,  leadership,  and  an  ability  to  exercise  sound  judgment,  as  well  as  a
commitment  to  serve  the  Company  and  our  Board.  The  following  descriptions  demonstrate  the  qualifications  of  each
director:

Robert W. D’Loren has extensive experience in and knowledge of the licensing and commercial business industries and
financial  markets.  This  knowledge  and  experience,  including  his  experience  as  director,  president,  and  chief  executive
officer of a global brand management company, provide us with valuable insight to formulate and create our acquisition
strategy and how to manage and license acquired brands.

Mark DiSanto has considerable experience in building and running businesses and brings his strong business acumen to
the Board.

James Fielding brings extensive senior level experience in the consumer retail space, as well as strong relationships in the
media and retail industries.

Howard Liebman brings comprehensive knowledge of accounting, the capital markets, mergers and acquisitions, financial
reporting,  and  financial  strategies  from  his  extensive  public  accounting  experience  and  prior  service  as  Chief  Financial
Officer of a public company.

Deborah Weinswig brings thought leadership in the retail and licensing industries, particularly in the areas of sourcing and
logistics.

Key Employees

Lori Goldstein is Chief Creative Officer and Spokeswoman for the Lori Goldstein Brands. As Chief Creative Officer, she
is responsible for providing design input and guidance to Xcel Brands for all brands under her name. Ms. Goldstein’s work
has covered a vast range, from her collaborations with photographers Annie Leibovitz at Vanity Fair to Steven Meisel at
Vogue Italia, to her styling for designers Donatella Versace and Vera Wang. Ms. Goldstein stepped in front of the camera in
2009  when  she  launched  LOGO  by  Lori  Goldstein,  her  exclusive  collection  for  QVC.  She  is  the  author  of  “Style  Is
Instinct,”  which  was  published  in  2013.  In  2014,  Ms.  Goldstein’s  brand  was  awarded  “Apparel  Product  Concept  of  the
Year” and she was named QVC Ambassador.

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Employment Agreements with Executives   

Robert W. D’Loren

On February 28, 2019, and effective as of January 1, 2019, the Company entered into a three-year employment agreement
with  Robert  W.  D’Loren  for  him  to  continue  to  serve  as  Chief  Executive  Officer  of  the  Company,  referred  to  as  the
D’Loren  Employment  Agreement.  Following  the  initial  three-year  term,  the  agreement  automatically  renewed  for
successive one-year terms in 2022, 2023, and 2024, and will be automatically renewed for one-year terms thereafter unless
either  party  gives  written  notice  of  intent  to  terminate  at  least  90  days  prior  to  the  termination  of  the  then  current  term.
Pursuant  to  the  D’Loren  Employment  Agreement,  Mr.  D’Loren’s  annual  base  salary  is  $0.89  million.  The  Company’s
board of directors or the compensation committee may approve increases (but not decreases) from time to time. Following
the initial three-year term, Mr. D’Loren’s base salary will be reviewed at least annually. Mr. D’Loren receives an allowance
for  an  automobile  appropriate  for  his  level  of  position  and  the  Company  pays  (in  addition  to  monthly  lease  or  other
payments) all of the related expenses for gasoline, insurance, maintenance, repairs, or any other costs with Mr. D’Loren’s
automobile.

Bonus

Mr. D’Loren will be eligible to receive an annual cash bonus in an amount equal to (i) 2.5% of all income generated from
the sales of the Company’s products and by the trademarks and other intellectual property owned, operated or managed by
us  (“IP  Income”),  in  excess  of  $8.0  million  earned  and  received  by  us  in  such  fiscal  year:  provided  that  any  IP  income
generated through net sales shall be multiplied by (x) 7% in the case of net sales from wholesale sales, and private label
sales  and  (y)  3%  in  the  case  of  net  sales  from  e-commerce  sales  through  the  Company’s  web  sites  and  (ii)  5%  of  the
Company’s adjusted EBITDA (as defined in the D’Loren Employment Agreement) for such fiscal year. Mr. D’Loren shall
have the right to elect to receive the cash bonus through the issuance of shares of the Company’s common stock.

Pursuant  to  the  D’Loren  Agreement,  Mr.  D’Loren  was  granted  an  option  to  purchase  up  to  2,578,947  shares  of  the
Company’s common stock at an exercise price of $1.72 per share. The option is exercisable until February 28, 2029 and
shall  vest,  subject  to  Mr.  D’Loren  remaining  employed  by  the  Company  and  based  upon  the  Company’s  common  stock
achieving the following target prices:

Target Prices
$3.00
$5.00
$7.00
$9.00
$11.00

     Number of Option Shares Vesting

 736,842
 626,316
 515,789
 405,263
 294,737

Severance

If Mr. D’Loren’s employment is terminated by the Company without cause, or if Mr. D’Loren resigns with good reason, or
if  the  Company  fails  to  renew  the  term,  then  Mr.  D’Loren  will  be  entitled  to  receive  his  unpaid  base  salary  and  cash
bonuses through the termination date and a lump sum payment equal to the base salary in effect on the termination date for
the  longer  of  two  years  from  the  termination  date  or  the  remainder  of  the  then-current  term.  Additionally,  Mr.  D’Loren
would be entitled to two hundred times the average annual cash bonuses paid in the preceding 12 months. Mr. D’Loren
would  also  be  entitled  to  continue  to  participate  in  the  Company’s  group  medical  plan  or  receive  reimbursement  for
premiums  paid  for  other  medical  insurance  in  an  amount  not  to  exceed  the  cost  to  participate  in  the  Company’s  plan,
subject to certain conditions, for a period of 36 months from the termination date.

Change of Control

In the event Mr. D’Loren’s employment is terminated within 12 months following a change of control by the Company
without cause or by Mr. D’Loren with good reason, he would be entitled to a lump sum payment equal to two times (i) his
base salary in effect on the termination date for the longer of two years from the termination date or the remainder of the
then-current term and (ii) two times the average annual cash bonuses paid in the preceding 12 months, minus $100.

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“Change of control,” as defined in Mr. D’Loren’s employment agreement, means a merger or consolidation to which we
are a party, a sale, lease or other transfer, exclusive license or other disposition of all or substantially all of our assets, a sale
or transfer by our stockholders of voting control, in a single transaction or a series of transactions or, if during any twelve
consecutive  month  period,  the  individuals  who  at  the  beginning  of  such  period,  constitute  the  board  of  directors  of  the
Company (the “Incumbent Directors”) cease (other than due to death) to constitute a majority of the members of the board
at the end of such period; provided that directors elected by or on the recommendation of a majority of the directors who so
qualify as Incumbent Directors shall be deemed to be Incumbent Directors. Upon a change of control, notwithstanding the
vesting and exercisability schedule in any stock option or other grant agreement between Mr. D’Loren and the Company,
all  unvested  stock  options,  shares  of  restricted  stock  and  other  equity  awards  granted  by  the  Company  to  Mr.  D’Loren
pursuant  to  any  such  agreement  shall  immediately  vest,  and  all  such  stock  options  shall  become  exercisable  and  remain
exercisable for the lesser of 180 days after the date the change of control occurs or the remaining term of the applicable
option.

Non-Competition and Non-Solicitation

During the term of his employment by the Company and for a one-year period after the termination of such employment
(unless Mr. D’Loren’s employment was terminated without cause or was terminated by him for good reason, in which case
only for his term of employment and a six-month period after the termination of such employment), Mr. D’Loren may not
permit his name to be used by or participate in any business or enterprise (other than the mere passive ownership of not
more  than  5%  of  the  outstanding  stock  of  any  class  of  a  publicly  held  corporation  whose  stock  is  traded  on  a  national
securities  exchange  or  in  the  over-the-counter  market)  that  engages  or  proposes  to  engage  in  our  business  in  the  United
States, its territories and possessions and any foreign country in which we do business as of the date of termination of his
employment.  Also,  during  his  employment  and  for  a  one-year  period  after  the  termination  of  such  employment,
Mr. D’Loren may not, directly or indirectly, solicit, induce or attempt to induce any customer, supplier, licensee, or other
business  relation  of  the  Company  or  any  of  its  subsidiaries  to  cease  doing  business  with  the  Company  or  any  of  its
subsidiaries; or solicit, induce or attempt to induce any person who is, or was during the then-most recent 12-month period,
a  corporate  officer,  general  manager,  or  other  employee  of  the  Company  or  any  of  its  subsidiaries,  to  terminate  such
employee’s  employment  with  the  Company  or  any  of  its  subsidiaries;  or  hire  any  such  person  unless  such  person’s
employment  was  terminated  by  the  Company  or  any  of  its  subsidiaries;  or  in  any  way  interfere  with  the  relationship
between any such customer, supplier, licensee, employee, or business relation and the Company or any of its subsidiaries.

James Haran

On February 28, 2019, and effective as of January 1, 2019, the Company entered into a two-year employment agreement
with  James  Haran  for  him  to  continue  to  serve  as  the  Company’s  Chief  Financial  Officer,  referred  to  as  the  Haran
Employment  Agreement.  Following  the  initial  two-year  term,  the  agreement  automatically  renewed  for  successive  one-
year terms in 2021, 2022, 2023, and 2024, and will be automatically renewed for one-year terms thereafter unless either
party gives written notice of intent to terminate at least 30 days prior to the expiration of the then current term. Pursuant to
the Haran Employment Agreement, Mr. Haran’s annual base salary is $0.37 million per annum. The board of directors or
the compensation committee may approve increases (but not decreases) from time to time. Following the initial two-year
term,  the  base  salary  shall  be  reviewed  at  least  annually.  In  addition,  Mr.  Haran  receives  a  car  allowance  of  $1,500
per month.

Bonus

Mr. Haran will be eligible to receive a performance cash bonus in an amount equal to (i) 0.23% of all IP Income in excess
of $12.0 million earned and received by us in such fiscal year; provided that any IP income generated through net sales
shall be multiplied by (x) 7% in the case of net sales from wholesale sales, and private label sales and (y) 3% in the case of
net sales from e-commerce sales through the Company’s web sites plus (ii) 0.375% of the Company’s adjusted EBITDA
(as defined in the Haran Employment Agreement) for such fiscal year. Notwithstanding the foregoing, for (i) 2019, $0.04
million of Mr. Haran’s bonus was guaranteed, of which $0.01 million was paid to Mr. Haran upon execution of the Haran
Employment Agreement and $0.03 million was paid prior to June 30, 2019, and (ii) for 2020, $0.03 million of Mr. Haran’s
bonus was guaranteed and paid prior to June 30, 2020, in each case.

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Pursuant to the Haran Employment Agreement, Mr. Haran was granted an option to purchase up to 552,632 shares of the
Company’s common stock at an exercise price of $1.72 per share. The option is exercisable until February 28, 2029 and
shall  vest,  subject  to  Mr.  Haran  remaining  employed  with  the  Company  and  based  upon  the  Company’s  common  stock
achieving target prices as follows:

Target Prices
$3.00
$5.00
$7.00
$9.00
$11.00

    Number of Option Shares Vesting

 157,895
 134,211
 110,526
 86,842
 63,158

Severance

If Mr. Haran’s employment is terminated by the Company without cause, or if Mr. Haran resigns with good reason, or if the
Company  fails  to  renew  the  term,  then  Mr.  Haran  will  be  entitled  to  receive  his  unpaid  base  salary  and  cash  bonuses
through  the  termination  date  and  a  lump  sum  payment  equal  to  his  base  salary  in  effect  on  the  termination  date  for
12  months.  Mr.  Haran  would  also  be  entitled  to  continue  to  participate  in  our  group  medical  plan,  subject  to  certain
conditions, for a period of 12 months from the termination date.

Change of Control

In  the  event  Mr.  Haran’s  employment  is  terminated  within  12  months  following  a  change  of  control  by  the  Company
without cause or by Mr. Haran with good reason, Mr. Haran would be entitled to a lump sum payment equal to his base
salary  in  effect  on  the  termination  date  for  12  months  following  such  termination.  “Change  of  control,”  as  defined  in
Mr.  Haran’s  employment  agreement,  means  a  merger  or  consolidation  to  which  we  are  a  party,  a  sale,  lease  or  other
transfer,  exclusive  license  or  other  disposition  of  all  or  substantially  all  of  our  assets,  or  a  sale  or  transfer  by  our
stockholders of voting control, in a single transaction or a series of transactions. Upon a change of control, notwithstanding
the  vesting  and  exercisability  schedule  in  any  stock  option  or  other  grant  agreement  between  Mr.  Haran  and  us,  all
unvested stock options, shares of restricted stock and other equity awards granted by us to Mr. Haran pursuant to any such
agreement shall immediately vest, and all such stock options shall become exercisable and remain exercisable for the lesser
of 180 days after the date the change of control occurs or the remaining term of the applicable option.

Non-Competition and Non-Solicitation

During the term of his employment by the Company and for a one-year period after the termination of such employment,
Mr. Haran may not permit his name to be used by or participate in any business or enterprise (other than the mere passive
ownership of not more than 5% of the outstanding stock of any class of a publicly held corporation whose stock is traded
on a national securities exchange or in the over-the-counter market) that engages or proposes to engage in our business in
the  United  States,  its  territories  and  possessions  and  any  foreign  country  in  which  we  do  business  as  of  the  date  of
termination  of  such  employment.  Also,  during  his  employment  and  for  a  one-year  period  after  the  termination  of  his
employment, Mr. Haran may not, directly or indirectly, solicit, induce or attempt to induce any customer, supplier, licensee,
or other business relation of the Company or any of its subsidiaries to cease doing business with the Company or any of its
subsidiaries; or solicit, induce or attempt to induce any person who is, or was during the then-most recent 12-month period,
a  corporate  officer,  general  manager  or  other  employee  of  the  Company  or  any  of  its  subsidiaries,  to  terminate  such
employee’s  employment  with  the  Company  or  any  of  its  subsidiaries;  or  hire  any  such  person  unless  such  person’s
employment  was  terminated  by  the  Company  or  any  of  its  subsidiaries;  or  in  any  way  interfere  with  the  relationship
between any such customer, supplier, licensee, employee or business relation and the Company or any of its subsidiaries.

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Seth Burroughs

On February 28, 2019, and effective as of January 1, 2019, the Company entered into a two-year employment agreement
with Seth Burroughs for him to continue to serve as the Company’s Executive Vice President – Business Development and
Treasury,  referred  to  as  the  Burroughs  Employment  Agreement.  Following  the  initial  two-year  term,  the  agreement
automatically renewed for successive one-year terms in 2021, 2022, 2023, and 2024, and will be automatically renewed for
one-year  terms  thereafter  unless  either  party  gives  written  notice  of  intent  to  terminate  at  least  30  days  prior  to  the
expiration of the then current term. Pursuant to the Burroughs Employment Agreement, Mr. Burroughs’ annual base salary
is  $0.34  million  per  annum.  The  board  of  directors  or  the  compensation  committee  may  approve  increases  (but  not
decreases) from time to time. Following the initial two-year term, the base salary shall be reviewed at least annually.

Bonus

Mr. Burroughs will be eligible to receive a performance cash bonus in an amount equal to (i) 0.23% of all IP Income in
excess of $12.0 million earned and received by us in such fiscal year; provided that any IP income generated through net
sales shall be multiplied by (x) 7% in the case of net sales from wholesale sales, and private label sales and (y) 3% in the
case  of  net  sales  from  e-commerce  sales  through  the  Company’s  web  sites  plus  (ii)  0.375%  of  the  Company’s  adjusted
EBITDA (as defined in the Haran Employment Agreement) for such fiscal year.

Pursuant to the Burroughs Employment Agreement, Mr. Burroughs was granted an option to purchase up to 368,421 shares
of the Company’s common stock at an exercise price of $1.72 per share. The option is exercisable until February 28, 2029
and shall vest, subject to Mr. Burroughs remaining employed with the Company and based upon the Company’s common
stock achieving target prices as follows:

Target Prices
$3.00
$5.00
$7.00
$9.00
$11.00

    Number of Option Shares Vesting

 105,263
 89,474
 73,684
 57,895
 42,105

Severance

If Mr. Burrough’s employment is terminated by the Company without cause, or if Mr. Burroughs resigns with good reason,
or if the Company fails to renew the term, then Mr. Burroughs will be entitled to receive his unpaid base salary and cash
bonuses through the termination date and a lump sum payment equal to his base salary in effect on the termination date for
12 months. Mr. Burroughs would also be entitled to continue to participate in our group medical plan, subject to certain
conditions, for a period of 12 months from the termination date.

Change of Control

In the event Mr. Burroughs’ employment is terminated within 12 months following a change of control by the Company
without cause or by Mr. Burroughs with good reason, Mr. Burroughs would be entitled to a lump sum payment equal to his
base salary in effect on the termination date for 12 months following such termination. “Change of control,” as defined in
Mr. Burroughs’ employment agreement, means a merger or consolidation to which we are a party, a sale, lease or other
transfer,  exclusive  license  or  other  disposition  of  all  or  substantially  all  of  our  assets,  or  a  sale  or  transfer  by  our
stockholders of voting control, in a single transaction or a series of transactions. Upon a change of control, notwithstanding
the  vesting  and  exercisability  schedule  in  any  stock  option  or  other  grant  agreement  between  Mr.  Burroughs  and  us,  all
unvested stock options, shares of restricted stock and other equity awards granted by us to Mr. Burroughs pursuant to any
such agreement shall immediately vest, and all such stock options shall become exercisable and remain exercisable for the
lesser of 180 days after the date the change of control occurs or the remaining term of the applicable option.

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Non-Competition and Non-Solicitation

During the term of his employment by the Company and for a one-year period after the termination of such employment,
Mr.  Burroughs  may  not  permit  his  name  to  be  used  by  or  participate  in  any  business  or  enterprise  (other  than  the  mere
passive ownership of not more than 5% of the outstanding stock of any class of a publicly held corporation whose stock is
traded  on  a  national  securities  exchange  or  in  the  over-the-counter  market)  that  engages  or  proposes  to  engage  in  our
business in the United States, its territories and possessions and any foreign country in which we do business as of the date
of  termination  of  such  employment.  Also,  during  his  employment  and  for  a  one-year  period  after  the  termination  of  his
employment,  Mr.  Burroughs  may  not,  directly  or  indirectly,  solicit,  induce  or  attempt  to  induce  any  customer,  supplier,
licensee, or other business relation of the Company or any of its subsidiaries to cease doing business with the Company or
any of its subsidiaries; or solicit, induce or attempt to induce any person who is, or was during the then-most recent 12-
month  period,  a  corporate  officer,  general  manager  or  other  employee  of  the  Company  or  any  of  its  subsidiaries,  to
terminate such employee’s employment with the Company or any of its subsidiaries; or hire any such person unless such
person’s  employment  was  terminated  by  the  Company  or  any  of  its  subsidiaries;  or  in  any  way  interfere  with  the
relationship between any such customer, supplier, licensee, employee or business relation and the Company or any of its
subsidiaries.

Family Relationships

There are no family relationships among our directors or officers.

Independence of the Board of Directors

The board has determined that Messrs. Howard Liebman, Mark DiSanto, James Fielding, and Ms. Deborah Weinswig meet
the  director  independence  requirements  under  the  applicable  listing  rule  of  the  NASDAQ  Stock  Market  LLC
(“NASDAQ”). Each current member of the Audit Committee, Compensation Committee, and Nominating Committee is
independent and meets the applicable rules and regulations regarding independence for such committee, including those set
forth in the applicable NASDAQ rules, and each member is free of any relationship that would interfere with his individual
exercise of independent judgment.

Section 16(a) Beneficial Ownership Reporting Compliance

To our knowledge, based solely on a review of Forms 3 and 4 and any amendments thereto furnished to our Company
pursuant to Rule 16a-3(e) under the Securities Exchange Act of 1934, or representations that no Forms 5 were required, all
Section 16(a) filing requirements applicable to our officers, directors, and beneficial owners of more than 10% of our
equity securities were timely filed, except that Deborah Weinswig filed a late Form 4 for one transaction.

Code of Ethics

On September 29, 2011, we adopted a code of ethics that applies to our officers, employees, and directors, including our
Chief  Executive  Officer,  Chief  Financial  Officer,  and  senior  executives.  Our  Code  of  Ethics  can  be  accessed  on  our
website, www.xcelbrands.com.

Insider Trading Policy

We  have  adopted  an  insider  trading  policy  (the  “Trading  Policy”)  that  is  designed  to  promote  compliance  with  federal
securities  laws,  rules,  and  regulations,  as  well  as  the  rules  and  regulations  of  the  NASDAQ  Stock  Market.  The  Trading
Policy provides Xcel’s standards on trading and causing the trading of our securities or securities of other publicly traded
companies while in possession of confidential information. It prohibits trading in certain circumstances and applies to all of
our  directors,  officers,  and  employees,  as  well  as  independent  contractors  or  consultants  who  have  access  to  material
nonpublic information of Xcel. Additionally, our Trading Policy imposes special additional trading restrictions applicable
to all of our directors and executive officers. The Trading Policy is annexed to this Annual Report as an exhibit and the full
text of the Trading Policy is available on our website at www.xcelbrands.com.

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Audit Committee and Audit Committee Financial Expert

Our board of directors has appointed an Audit Committee which consists of Mr. Liebman, Mr. DiSanto, and Ms. Weinswig.
Each of such persons has been determined to be an “independent director” under the applicable NASDAQ and SEC rules,
which is the independence standard that was adopted by our board of directors. The board of directors has determined that
Mr.  Liebman  meets  the  requirements  to  serve  as  the  Audit  Committee  Financial  Expert  by  our  board  of  directors.  The
Audit  Committee  operates  under  a  written  charter  adopted  by  our  board  of  directors.  The  Audit  Committee  assists  the
board  of  directors  by  providing  oversight  of  our  accounting  and  financial  reporting  processes,  appoints  the  independent
registered public accounting firm, reviews with the registered independent registered public accounting firm the scope and
results of the audit engagement, approves professional services provided by the independent registered public accounting
firm, reviews the independence of the independent registered public accounting firm, considers the range of audit and non-
audit fees and reviews the adequacy of internal accounting controls.

Compensation Committee

Our board of directors has appointed a Compensation Committee consisting of Messrs. DiSanto and Fielding. Each of such
persons has been determined to be an “independent director” under the applicable NASDAQ rules. Our board of directors
has adopted a written Compensation Committee Charter that sets forth the committee’s responsibilities. The committee is
responsible  for  determining  all  forms  of  compensation  for  our  executive  officers,  and  establishing  and  maintaining
executive compensation practices designed to enhance long-term stockholder value.

Nominating Committee

Our board of directors has appointed a Nominating Committee consisting of Messrs. DiSanto and Liebman. Each of such
persons has been determined to be an “independent director” under the applicable NASDAQ rules. Our board of directors
has adopted a written Nominating Committee Charter that sets forth the committee’s responsibilities.

Item 11.   Executive Compensation

The following table sets forth information regarding all cash and non-cash compensation earned, during the years ended
December  31,  2023  and  2022,  by  our  principal  executive  officer  and  our  two  other  most  highly  compensated  executive
officers, which we refer to collectively as the named executive officers, for services in all capacities to the Company:

Summary Compensation Table

Name

Robert W. D’Loren

Title

Year

Salary
 (1)

  CEO and Chairman  2023 $ 888,500
  2022 $ 888,500

Bonus
 (2)
$ 187,731
$ 863,534

     Stock Awards      All Other

 (3)

$
$  280,601

 — $
$

 Compensation
 1,890
 10,698

Total
$  1,078,121
$  2,043,333

James F. Haran

CFO

Seth Burroughs

EVP - Business
Development
and Treasury

  2023 $ 366,000
  2022 $ 366,000

$
 7,896
$ 139,672

  2023 $ 340,600
2022 $ 340,600

$
 7,896
$ 154,672

$
$

$
$

 — $
 — $

 — $
 — $

 961
 3,332

$
$

 374,857
 509,004

 35
$
 — $

 348,531
 495,272

(1) Robert W. D’Loren’s salary amount for 2022 includes a voluntary temporary deferral of salary of $178,265, which was

paid to Mr. D’Loren in 2023.

(2) Bonuses  in  2023  include  amounts  paid  in  accordance  with  the  executives’  respective  employment  agreements  (see
“Employment Agreements with Executives” in Item 10). Bonuses in 2022 include (i) amounts paid in accordance with
the executives’ respective employment agreements and (ii) amounts awarded by the board of directors as transaction
bonuses related to the May 2022 sale of a majority interest in the Isaac Mizrahi brand.

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(3) The amount shown represents the grant date fair value of fully-vested common stock awards issued as payment for a

performance bonus earned in 2021.

Outstanding Equity Awards as of December 31, 2023

Options and Warrant Awards

Stock Awards

Number of
Number of
Securities 
Securities 
Underlying    Underlying 
Unexercised   Unexercised 
Options &
Options &  
 Warrants,
 Warrants,  

      Exercisable      Unexercisable    

 2,578,947 (1)$

  Option or
Warrant 
Exercise Expiration 

 Price     
 1.72

Date
2/28/2029

  Number of 
Shares of
 Stock that
 Have Not

 Vested     

Market 
Value of
Shares of
  Stock that 
Have Not 
Vested

 552,632 (1)$

 1.72

2/28/2029

 368,421 (1)$

 1.72

2/28/2029  

 — $

 — $

 — $

 —

 —

 —

Name
Robert W. D’Loren

Title
CEO, Chairman

James F. Haran

CFO

Seth Burroughs

  EVP - Bus. Development

& Treasury

 —

 —

 —

(1) These options shall become exercisable based upon the Company’s common stock achieving specified target prices as
outlined in the executive’s employment agreement, and expire on February 28, 2029. See “Employment Agreements
with Executives” in Item 10.

Clawback Policy

The Board has adopted a clawback policy which allows us to recover performance-based compensation, whether cash or
equity, from a current or former executive officer in the event of an Accounting Restatement. The clawback policy defines
an  Accounting  Restatement  as  an  accounting  restatement  of  our  financial  statements  due  to  our  material  noncompliance
with  any  financial  reporting  requirement  under  the  securities  laws.  Under  such  policy,  we  may  recoup  incentive-based
compensation previously received by an executive officer that exceeds the amount of incentive-based compensation that
otherwise would have been received had it been determined based on the restated amounts in the Accounting Restatement.

The  Board  has  the  sole  discretion  to  determine  the  form  and  timing  of  the  recovery,  which  may  include  repayment,
forfeiture,  and/or  an  adjustment  to  future  performance-based  compensation  payouts  or  awards.  The  remedies  under  the
clawback  policy  are  in  addition  to,  and  not  in  lieu  of,  any  legal  and  equitable  claims  available  to  the  Company.  The
clawback policy is annexed to this Annual Report as an exhibit.

Director Compensation

We pay our non-employee directors $3,000 for each board of directors and committee meeting attended, up to a maximum
of $12,000 per year for board of directors’ meetings and up to a maximum of $12,000 per year for committee meetings,
except that the chairman of each committee receives $4,000 for each such committee meeting attended, up to a maximum
of $16,000 per year. The following table sets forth information with respect to each non-employee director’s compensation
for the year ended December 31, 2023. The dollar amounts shown for Stock Awards represent the grant date fair value of
the restricted stock awards or stock options granted during the fiscal year calculated in accordance with ASC Topic 718.

Name

Mark DiSanto (1) (2)
Howard Liebman (1) (2)
Deborah Weinswig (1) (2)
James Fielding (1) (2)

Fees Earned
or Paid 
in Cash
 24,000
 28,000
 21,000
 12,000

$
$
$
$

Stock
Awards
 15,100
 15,100
 15,100
 15,100

$
$
$
$

Option
Awards
 21,544
 21,544
 21,544
 21,544

$
$
$
$

Total
 60,644
 64,644
 57,644
 48,644

$
$
$
$

(1) On August 23, 2023, each non-employee directory was granted 10,000 shares of restricted stock pursuant to the terms

and conditions of the 2021 Equity Incentive Plan. Such shares of restricted stock will vest evenly over approximately

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19  months,  whereby  50%  shall  vest  on  April  1,  2024  and  50%  shall  vest  on  April  1,  2025.  Notwithstanding  the
foregoing,  each  grantee  may  extent  the  vesting  date  of  all  or  a  portion  of  the  restricted  shares  by  six  months  and,
thereafter one or more times may further extend such date with respect to all or a portion of the restricted shares until
the  next  following  October  1  or  April  1,  as  the  case  may  be.  The  grant  date  fair  value  of  the  shares  was  $1.51  per
share.

(2) On August 23, 2023, each non-employee director was granted options to purchase 25,000 shares of stock pursuant to
the  terms  and  conditions  of  the  2021  Equity  Incentive  Plan.  Such  options  will  vest  evenly  over  approximately  19
months,  whereby  50%  shall  vest  on  April  1,  2024  and  50%  shall  vest  on  April  1,  2025.  The  exercise  price  of  the
options is $1.51 per share.

2021 Equity Incentive Plan

Our 2021 Equity Incentive Plan, which we refer to as the 2021 Plan, is designed and utilized to enable the Company to
offer  its  employees,  officers,  directors,  consultants,  and  others  whose  past,  present,  and/or  potential  contributions  to  the
Company  have  been,  are,  or  will  be  important  to  the  success  of  the  Company,  an  opportunity  to  acquire  a  proprietary
interest in the Company.

The 2021 Plan provides for the grant of stock options, restricted stock, restricted stock units, performance awards, or cash
awards. The stock options may be incentive stock options or non-qualified stock options. A total of 4,000,000 shares of
common stock are eligible for issuance under the 2021 Plan. The 2021 Plan may be administered by the board of directors
or a committee consisting of two or more members of the board of directors appointed by the board of directors.

Officers  and  other  employees  of  Xcel  or  any  parent  or  subsidiary  of  Xcel  who  are  at  the  time  of  the  grant  of  an  award
employed by us or any parent or subsidiary of Xcel are eligible to be granted options or other awards under the 2021 Plan.
In addition, non-qualified stock options and other awards may be granted under the 2021 Plan to any person, including, but
not limited to, directors, independent agents, consultants, and attorneys who the board of directors or the committee, as the
case may be, believes has contributed or will contribute to our success.

Cash awards may be issued under the 2021 Plan either alone or in addition to or in tandem with other awards granted under
the 2021 Plan or other payments made to a participant not under the 2021 Plan. The board or committee, as the case may
be, shall determine the eligible persons to whom, and the time or times at which, cash awards will be made, the amount that
is subject to the cash award, the circumstances and conditions under which such amount shall be paid, in whole or in part,
the time of payment, and all other terms and conditions of the awards.

With respect to incentive stock options granted to an eligible employee owning stock possessing more than 10% of the total
combined  voting  power  of  all  classes  of  our  stock  or  the  stock  of  a  parent  or  subsidiary  of  our  Company  immediately
before the grant, such incentive stock option shall not be exercisable more than 5 years from the date of grant. The exercise
price of an incentive stock option will not be less than the fair market value of the shares underlying the option on the date
the option is granted, provided, however, that the exercise price of an incentive stock option granted to a 10% stockholder
may not be less than 110% of such fair market value. The exercise price of a non-qualified stock option may not be less
than fair market value of the shares of common stock underlying the option on the date the option is granted.

Restricted stock awards give the recipient the right to receive a specified number of shares of common stock, subject to
such terms, conditions and restrictions as the board or the committee, as the case may be, deems appropriate. Restrictions
may include limitations on the right to transfer the stock until the expiration of a specified period of time and forfeiture of
the stock upon the occurrence of certain events such as the termination of employment prior to expiration of a specified
period of time. Restricted stock unit (“RSU”) awards will be settled in cash or shares of common stock, in an amount based
on the fair market value of our common stock on the settlement date. The RSUs will be subject to forfeiture and restrictions
on transferability as set forth in the 2021 Plan and the applicable award agreement and as may be otherwise determined by
the board or the committee. There were no RSUs outstanding as of December 31, 2022.

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Certain awards made under the 2021 Plan may be granted so that they qualify as “performance-based compensation” (as
this  term  is  used  in  Internal  Revenue  Code  Section  162(m)  and  the  regulations  thereunder)  and  are  exempt  from  the
deduction limitation imposed by Code Section 162(m). Under Internal Revenue Code Section 162(m), our tax deduction
may  be  limited  to  the  extent  total  compensation  paid  to  the  chief  executive  officer,  or  any  of  the  four  most  highly
compensated  executive  officers  (other  than  the  chief  executive  officer)  exceeds  $1  million  in  any  one  tax  year.  Among
other  criteria,  awards  only  qualify  as  performance-based  awards  if  at  the  time  of  grant  the  compensation  committee  is
comprised solely of two or more “outside directors” (as this term is used in Internal Revenue Code Section 162(m) and the
regulations thereunder). In addition, we must obtain stockholder approval of material terms of performance goals for such
performance-based compensation.

All  stock  options  and  certain  stock  awards,  performance  awards,  and  stock  units  granted  under  the  2021  Plan,  and  the
compensation  attributable  to  such  awards,  are  intended  to  (i)  qualify  as  performance-based  awards  or  (ii)  be  otherwise
exempt from the deduction limitation imposed by Internal Revenue Code Section 162(m). No awards may be granted on or
after the fifth anniversary of the effective date of the 2021 Plan.

The 2021 Equity Incentive Plan became effective April 19, 2022. Prior to the effectiveness of the 2021 Plan, the Company
made awards under our Amended and Restated 2011 Equity Incentive Plan (the “2011 Plan”), the key terms and provisions
of which were substantially similar to the 2021 Plan described above, with the major difference being the number of shares
of common stock eligible for issuance. Stock-based awards (including options, warrants, and restricted stock) previously
granted under our 2011 Plan remain outstanding, and shares of common stock may be issued to satisfy options or warrants
previously granted under the 2011 Plan, although no new awards may be granted under the 2011 Plan.

Item 12.   Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters

The following table lists, as of April 3, 2024, the number of shares of common stock beneficially owned by (i) each person
or entity known to the Company to be the beneficial owner of more than 5% of the outstanding common stock; (ii) each
named executive officer and director of the Company, and (iii) all officers and directors as a group. Information relating to
beneficial ownership of common stock by our principal stockholders and management is based upon information furnished
by each person using “beneficial ownership” concepts under the rules of the Securities and Exchange Commission. Under
these  rules,  a  person  is  deemed  to  be  a  beneficial  owner  of  a  security  if  that  person  has  or  shares  voting  power,  which
includes the power to vote or direct the voting of the security, or investment power, which includes the power to dispose of
or direct the disposition of the security. The person is also deemed to be a beneficial owner of any security of which that
person has a right to acquire beneficial ownership within 60 days. Under the Securities and Exchange Commission rules,
more than one person may be deemed to be a beneficial owner of the same securities, and a person may be deemed to be a
beneficial owner of securities as to which he or she may not have any pecuniary beneficial interest. Except as noted below,
each  person  has  sole  voting  and  investment  power.  Unless  otherwise  indicated,  the  address  for  such  person  is  c/o  Xcel
Brands, Inc., 550 Seventh Avenue, 11th Floor, New York, New York 10018.

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The percentages below are calculated based on 23,492,117 shares of common stock issued and outstanding as of April 3,
2023:

Name and Address
Named executive officers and directors:
Robert W. D’Loren (1)
James F. Haran (2)
Seth Burroughs (3)
Howard Liebman (4)
Mark DiSanto (5)
Deborah Weinswig (6)
James Fielding (7)

Number of 
Shares 
of Common 
Stock 
Beneficially 
Owned

 7,793,399  
 204,018  
 372,513  
 196,165  
 1,841,915  
 148,000  
 140,000  

Percent 
Beneficially 
Owned

 33.17 %
*
 1.59
*
 7.81
*
*

All directors and executive officers as a group (7 persons) (8)

 10,696,010  

 44.84

5% Shareholders:
Isaac Mizrahi (9)

*  Less than 1%.

 2,366,882  

 10.03

(1) Consists  of  (i)  2,017,829  shares  held  by  Mr.  D’Loren,  (ii)  607,317  shares  owned  by  Irrevocable  Trust  of  Rose
Dempsey  (or  the  Irrevocable  Trust)  of  which  Mr.  D’Loren  and  Mr.  DiSanto  are  the  trustees  and  as  to  which
Mr. D’Loren has sole voting and dispositive power, (iii) 1,988,390 shares of common stock held in the name of Isaac
Mizrahi, (iv) 1,056,667 shares of common stock held in the name of Hilco Trading, LLC, and (v) 2,123,196 shares of
common stock as to which holders thereof granted to Mr. D’Loren irrevocable proxy and attorney-in-fact with respect
to the shares. Certain holders or grantees have entered into certain agreements, pursuant to which appoint a person
designated by our board of directors as their irrevocable proxy and attorney-in-fact with respect to the shares set forth
in clauses (iii), (iv), and (v). Mr. D’Loren does not have any pecuniary interest in these shares described in clauses
(iii), (iv), and (v) and disclaims beneficial ownership thereof. Does not include 326,671 shares held by the D’Loren
Family  Trust  (or  the  Family  Trust)  of  which  Mark  DiSanto  is  a  trustee  and  has  sole  voting  and  dispositive  power.
Does not include 2,578,947 options that are not yet exercisable.

(2) Consists of (i) 204,018 shares of common stock. Does not include 552,632 options that are not yet exercisable.

(3) Consists of (i) 372,513 shares of common stock. Does not include 368,421 options that are not yet exercisable.

(4) Consists of (i) 36,165 shares of common stock, (ii) 70,000 restricted shares, and (iii) immediately exercisable options

to purchase 90,000 shares.

(5) Consists of (i) 26,500 shares of common stock, (ii) 326,671 shares held by the D’Loren Family Trust, of which Mark
DiSanto  is  trustee  and  has  sole  voting  and  dispositive  power  over  the  shares  held  by  the  D’Loren  Family  Trust,
(iii)  1,296,352  shares  held  by  Mark  X.  DiSanto  Investment  Trust,  of  which  Mark  DiSanto  is  trustee  and  has  sole
voting  and  dispositive  power  over  the  shares  held  by  the  Trust,  (iv)  20,000  restricted  shares,  (v)  90,000  shares
issuable upon exercise of warrants and options that have vested, and (vi) 82,392 shares held by other trusts, of which
Mark DiSanto is trustee and has sole voting and dispositive power over the shares held by the trusts.

(6) Consists of (i) 58,000 restricted shares and (ii) immediately exercisable options to purchase 90,000 shares.

(7) Consists of (i) 30,000 shares of common stock, (ii) 20,000 restricted shares, and (iii) immediately exercisable options

to purchase 90,000 shares.

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(8)

Includes  (i)  4,392,440  shares  of  common  stock,  (ii)  168,000  restricted  shares,  (iii)  360,000  shares  issuable  upon
exercise  of  options  that  are  currently  exercisable,  and  (iv)  5,775,570  other  shares  of  common  stock  as  to  which
holders thereof granted to Mr. D’Loren irrevocable proxy and attorney-in-fact with respect to the shares.

(9) Consists  of  (i)  2,266,882  shares  of  common  stock  and  (ii)  immediately  exercisable  options  to  purchase  100,000

shares.

Item 13.   Certain Relationships and Related Transactions, and Director Independence

IM Topco, LLC

The Company holds a noncontrolling interest in IM Topco, LLC (“IM Topco”), which is accounted for under the equity
method of accounting.

Services Agreement

On  May  31,  2022,  the  Company  entered  into  a  services  agreement  with  IM  Topco,  pursuant  to  which  the  Company
provides certain design and support services (including assistance with the operations of the interactive television business
and related talent support) to IM Topco in exchange for payments of $300,000 per year.

In  November  2023,  the  services  agreement  was  amended  such  that  the  Company  agreed  to  provide  IM  Topco  with  a
$600,000 reduction of future service fees over the next eighteen months, beginning on July 1, 2023.

For the year ended December 31, 2023, the Company recognized service fee income related to this agreement of $150,000.

License Agreement

On May 31, 2022, the Company entered into a license agreement with IM Topco, pursuant to which IM Topco granted the
Company a license to use certain Isaac Mizrahi trademarks on and in connection with the design, manufacture, distribution,
sale, and promotion of women’s sportswear products in the United States and Canada during the term of the agreement, in
exchange  for  the  payment  of  royalties  in  connection  therewith.  The  initial  term  of  this  agreement  was  set  to  end  on
December 31, 2026, and provided guaranteed minimum royalties to IM Topco of $400,000 per year.

Effective December 16, 2022, the license agreement between IM Topco and Xcel was terminated in favor of a new similar
license agreement between IM Topco and an unrelated third party. However, as part of the termination of the May 31, 2022
license  agreement,  Xcel  provided  a  guarantee  to  IM  Topco  for  the  payment  of  any  difference  between  (i)  the  royalties
received by IM Topco from the unrelated third party under the new agreement and (ii) the amount of guaranteed royalties
that IM Topco would have received from Xcel under the May 31, 2022 agreement. For the year ended December 31, 2023,
the estimated amount of such shortfall was approximately $325,000, which the Company recognized as royalty expense in
the consolidated statements of operations.

In  November  2023,  the  Company,  WHP,  and  IM  Topco  entered  into  an  amendment  of  the  May  27,  2022  membership
purchase  agreement,  under  which  the  parties  agreed  to  waive  the  purchase  price  adjustment  provision  until  the
measurement period ending March 31, 2024 (see Note 3 for details). In exchange, Xcel agreed to make additional royalty
payments to IM Topco totaling $450,000 the next 11 months. As a result of this amendment, the Company recognized a
$450,000 increase to the carrying value basis of its equity method investment in IM Topco and a corresponding increase in
current liabilities.

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Isaac Mizrahi

Isaac Mizrahi is a principal stockholder and former employee of the Company.

Employment Agreement

On February 24, 2020, the Company entered into an employment agreement with Mr. Mizrahi for him to continue to serve
as Chief Design Officer of the Isaac Mizrahi Brand. This employment agreement remained in effect through May 31, 2022.
On  May  31,  2022,  this  agreement  was  transferred  to  IM  Topco  as  part  of  the  transaction  in  which  the  Company  sold  a
majority interest in the Isaac Mizrahi Brand trademarks to a third party (WHP).

The employment agreement provided Mr. Mizrahi with a base salary of $1.8 million, $2.0 million, and $2.1 million per
annum for 2020, 2021, and 2022, respectively. Mr. Mizrahi was also eligible to receive an annual cash bonus (the “Bonus”)
up to an amount equal to $2.5 million less base salary for 2020 and $3.0 million less base salary for 2021 and 2022. The
Bonus  consisted  of  the  DRT  Revenue,  Bonus,  the  Brick-and-Mortar  Bonus,  the  Endorsement  Bonus  and  the  Monday
Bonus, if any, as determined in accordance with the below:

● “DRT Bonus” means for any calendar year an amount equal to 10% of the aggregate net revenue related to sales
of Isaac Mizrahi Brand products through direct response television. The DRT Revenue Bonus shall be reduced by
the amount of the Monday Bonus.

● “Brick-and-Mortar Bonus” means for any calendar year an amount equal to 10% of the net revenues from sales of

products under the Isaac Mizrahi Brand, excluding DRT revenue and endorsement revenues.

● “Endorsement Bonus” means for any calendar year an amount equal to 40% of revenues derived from projects
undertaken  by  the  Company  with  one  or  more  third  parties  solely  for  Mr.  Mizrahi  to  endorse  the  third  party’s
products  through  the  use  of  Mr.  Mizrahi’s  name,  likeness,  and/or  image,  and  neither  the  Company  nor  Mr.
Mizrahi provides licensing or design.

● “Monday  Bonus”  means  $10,000  for  each  appearance  by  Mr.  Mizrahi  on  Qurate’s  QVC  channel  on  Mondays

(subject to certain expectations) up to a maximum of 40 such appearances in a calendar year.

In  addition,  on  May  31,  2022,  all  522,500  unvested  shares  of  restricted  stock  of  the  Company  held  by  Mr.  Mizrahi  (for
which all stock-based compensation expense had been previously recognized in prior periods) were immediately vested,
with 240,000 of such shares being surrendered for cancellation in satisfaction of withholding tax obligations. Also on May
31,  2022,  the  Company  issued  33,557  additional  shares  of  common  stock  of  the  Company  (valued  at  $50,000)  to  Mr.
Mizrahi, which vested immediately, and made a $100,000 cash payment to Mr. Mizrahi

Laugh Club Services Agreement

On February 24, 2020 the Company entered into a services agreement with Laugh Club, an entity wholly-owned by Mr.
Mizrahi, pursuant to which Laugh Club provided services to Mr. Mizrahi necessary for Mr. Mizrahi to perform his services
pursuant to the employment agreement. The Company paid Laugh Club an annual fee of $0.72 million for such services.
This services agreement remained in effect through May 31, 2022. On May 31, 2022, this agreement was transferred to IM
Topco as part of the transaction in which the Company sold a majority interest in the Isaac Mizrahi Brand trademarks to a
third party (WHP).

ORME

On December 4, 2023, the Company acquired a 30% equity ownership interest in Orme Live, Inc. (“ORME”), a short-form
video  and  social  commerce  marketplace  that  is  planned  to  launch  in  2024,  for  a  purchase  price  of  $150,000.  ORME
licenses  the  technology  utilized  by  its  marketplace  from  KonnectBio  Inc.,  in  which  Robert  W.  D’Loren,  the  Company’s
Chairman of the Board, Chief Executive Officer, and President, owns an approximate 20% noncontrolling interest.

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Equity Transactions

On  March  15,  2024,  the  Company  entered  into  an  underwriting  agreement  with  Craig-Hallum  Capital  Group  LLC  (the
“Representative”),  as  the  representative  of  the  underwriters,  relating  to  a  firm  commitment  underwritten  public  offering
(the  “Offering”)  of  3,284,421  shares  of  the  Company’s  common  stock  at  a  price  to  the  public  of  $0.65  per  share.  In
connection with the Offering, Robert W. D’Loren, Chairman and Chief Executive Officer of the Company; an affiliate of
Mark DiSanto, a director of the Company; and Seth Burroughs, Executive Vice President of Business Development and
Treasury of the Company, purchased 146,250, 146,250, and 32,500 shares of common stock, respectively.

The closing of the Offering occurred on March 19, 2024. The net proceeds to the Company from the sale of the shares,
after  deducting  the  underwriting  discounts  and  commissions  and  other  estimated  offering  expenses  payable  by  the
Company, are expected to be approximately $1,735,000.

Upon closing of the Offering, the Company issued the Representative certain warrants to purchase up to 178,953 shares of
common stock (the “Representative’s Warrants”) as compensation. The Representative’s Warrants will be exercisable at a
per share exercise price of $0.8125. The Representative’s Warrants are exercisable, in whole or in part, during the four and
one-half-year  period  commencing  180  days  from  the  commencement  of  sales  of  the  shares  of  common  stock  in  the
Offering.

On March 14, 2024, the Company entered into subscription agreements with each of Robert W. D’Loren, Chairman and
Chief Executive Officer of the Company; an affiliate of Mark DiSanto, a director of the Company; and Seth Burroughs,
Executive  Vice  President  of  Business  Development  and  Treasury  of  the  Company  to  purchase  132,589,  132,589,  and
29,464 shares, respectively (collectively, the “Private Placement Shares”), at a price of $0.98 per Private Placement Share.
The  total  number  of  Private  Placement  Shares  purchased  was  294,642.  Net  proceeds  after  payment  of  agent  fees  to  the
Representative were approximately $265,000. The purchase of the Private Placement Shares closed concurrently with the
Offering.

The  aggregate  number  of  shares  of  common  stock  issued  from  the  Offering  and  the  Private  Placement  was  3,579,063
shares and the total net proceeds received was approximately $2,000,000.

Item 14.   Principal Accountant Fees and Services

Audit Fees

The  aggregate  fees  billed  or  to  be  billed  for  professional  services  rendered  by  our  Independent  Registered  Public
Accounting Firm, Marcum LLP, for the audit of our annual consolidated financial statements, review of our consolidated
financial statements included in our quarterly reports, and other fees that are normally provided by the accounting firm in
connection  with  statutory  and  regulatory  filings  or  engagements  for  the  years  ended  December  31,  2023  and  2022  were
approximately $453,000 and $353,000, respectively.

Audit-Related Fees

There  were  no  fees  billed  by  our  Independent  Registered  Public  Accounting  Firm  for  audit-related  services  for  the
fiscal years ended December 31, 2023 and 2022.

Tax Fees

There were no fees billed for professional services rendered by our Independent Registered Public Accounting Firm for tax
compliance, tax advice, and tax planning for the fiscal years ended December 31, 2023 and 2022.

All Other Fees

There were no fees billed for non-audit services by our Independent Registered Public Accounting Firm for the fiscal years
ended December 31, 2023 and 2022.

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Audit Committee Determination

The  Audit  Committee  considered  and  determined  that  the  services  performed  are  compatible  with  maintaining  the
independence of the independent registered public accounting firm.

Policy on Audit Committee Pre-Approval of Audit and Permissible Non-Audit Services of Independent Auditor

The Audit Committee is responsible for pre-approving all audit and permitted non-audit services to be performed for us by
our Independent Registered Public Accounting Firm as outlined in its Audit Committee charter. Prior to engagement of the
Independent Registered Public Accounting Firm for each year’s audit, management or the Independent Registered Public
Accounting Firm submits to the Audit Committee for approval an aggregate request of services expected to be rendered
during the year, which the Audit Committee pre-approves. During the year, circumstances may arise when it may become
necessary  to  engage  the  Independent  Registered  Public  Accounting  Firm  for  additional  services  not  contemplated  in  the
original  pre-approval.  In  those  circumstances,  the  Audit  Committee  requires  specific  pre-approval  before  engaging  the
Independent Registered Public Accounting Firm. The engagements of our Independent Registered Public Accounting Firm
were approved by the Company’s Audit Committee.

Item 15. Exhibit and Financial Statement Schedules

PART IV

Exhibit
Number

INDEX TO EXHIBITS

Description

3.1

3.2

4.1

4.2

4.3

4.4

4.5

9.1

9.2

9.3

9.4

10.1

10.2

10.3

Amended and Restated Certificate of Incorporation of Xcel Brands, Inc. (7)

Third Restated and Amended Bylaws of Xcel Brands, Inc. (8)

Third Amended and Restated Equity Incentive Plan and Forms of Award Agreements (9)

2021 Equity Incentive Plan (11)

Description of Registrant’s Securities (10)

Warrant issued to G-III Apparel Group (15)

Form of Representative’s Warrant issued on March 19, 2024 (14)

Amended and Restated Voting Agreement between Xcel Brands, Inc. and IM Ready-Made, LLC, dated as
of December 24, 2013 (2)

Voting Agreement between Xcel Brands, Inc. and Judith Ripka Berk, dated as of April 3, 2014 (4)

Voting Agreement dated as of December 22, 2014 by and between Xcel Brands, Inc. and H Company IP,
LLC (5)

Form of Voting Agreement dated as of February 11, 2019 (1)

Employment Agreement between the Company and Robert D’Loren dated February 27, 2019 (10)

Employment Agreement between the Company and James Haran dated February 27, 2019 (10)

Employment Agreement between the Company and Seth Burroughs dated February 27, 2019 (12)

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10.4

10.5

10.6

10.7

10.8

10.9

10.10

10.11

10.12

21.1

23.1

31(i).1

31(i).2

32(i).1

32(i).2

97.1

99.1

Amended and Restated Fifth Amendment, entered into as of March 14, 2014 and effective as of
December 24, 2013, to the Asset Purchase Agreement filed as Exhibit 10.1 (3)

Sublease Agreement, dated as of July 8, 2015, by and between Xcel Brands, Inc. and GBG USA Inc. (6)

Membership Interest Purchase Agreement (13)

Second Amendment to Membership Interest Purchase Agreement (15)

Third Amendment to Membership Interest Purchase Agreement (15)

Term Loan Agreement between H Halston IP, LLC, as borrower, and Israel Discount Bank, as lender, dated
October 19, 2023 (15)

Subscription Agreement, dated as of March 15, 2024, by and between Robert W. D’Loren and Xcel
Brands, Inc. (14)

Subscription Agreement, dated as of March 15, 2024, by and between Seth Burroughs and Xcel Brands,
Inc. (14)

Subscription Agreement, dated as of March 15, 2024, by and between Mark X. DiSanto Investment Trust
and Xcel Brands, Inc. (14)

Subsidiaries of the Registrant (15)

Independent Registered Public Accounting Firm’s Consent (16)

Rule 13a-14(a)/15d-14(a) Certification (CEO) (15)

Rule 13a-14(a)/15d-14(a) Certification (CFO) (15)

Section 1350 Certification (CEO) (15)

Section 1350 Certification (CFO) (15)

Clawback Policy (15)

IM Topco, LLC Financial Statements as of December 31, 2023 and 2022, and for the Year Ended
December 31, 2023 and Period from May 11, 2022 (inception) through December 31, 2022 and
Independent Auditor’s Report (16)

101.INS

Inline XBRL Instance Document (15)

101.SCH

Inline XBRL Taxonomy Schema (15)

101.CAL

Inline XBRL Taxonomy Calculation Linkbase (15)

101.DEF

Inline XBRL Taxonomy Definition Linkbase (15)

101.LAB

Inline XBRL Taxonomy Label Linkbase (15)

101.PRE

Inline XBRL Taxonomy Presentation Linkbase (15)

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104

Cover Page Interactive Data File (formatted as inline XBRL and contained in Exhibit 101) (15)

(1) This  Exhibit  is  incorporated  by  reference  to  the  appropriate  exhibit  to  the  Current  Report  on  Form  8-K,  which  was

filed with the SEC on February 15, 2019.

(2) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on December 24, 2013.

(3) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on March 20, 2014.

(4) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on April 9, 2014.

(5) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on December 24, 2014.

(6) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on July 14, 2015.

(7) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on October 24, 2017.

(8) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on December 8, 2017.

(9) This Exhibit is incorporated by reference to the appropriate Exhibit to the Definitive Proxy Statement on Form DEF

14-A, which was filed with the SEC on August 15, 2016.

(10) This Exhibit is incorporated by reference to the appropriate Exhibit to the Annual Report on Form 10-K for the year

ended December 31, 2020, which was filed with the SEC on April 23, 2021.

(11) This Exhibit is incorporated by reference to the appropriate Exhibit to the revised Definitive Proxy Statement on Form

DEF 14-A, which was filed with the SEC on October 20, 2021.

(12) This Exhibit is incorporated by reference to the appropriate Exhibit to the Annual Report on Form 10-K for the year

ended December 31, 2021, which was filed with the SEC on April 15, 2022.

(13) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on June 3, 2022.

(14) This Exhibit is incorporated by reference to the appropriate Exhibit to the Current Report on Form 8-K, which was

filed with the SEC on March 19, 2024.

(15) Filed herewith.

(16) To be filed by amendment.

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SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Exchange Act, the registrant has duly caused this report to be
signed on its behalf by the undersigned, thereunto duly authorized.

Date: April 18, 2024

     /s/ Robert W. D’Loren

Robert W. D’Loren, Chairman, President,
Chief Executive Officer and Director
(Principal Executive Officer)

Pursuant to the requirements of the Exchange Act, this report has been signed below by the following persons on behalf of
the registrant and in the capacities and on the dates indicated.

Name
/s/ Robert W. D’Loren
Robert W. D’Loren

/s/ James F. Haran
James F. Haran

/s/ Mark DiSanto
Mark DiSanto

James Fielding

/s/ Howard Liebman
Howard Liebman

/s/ Deborah Weinswig 
Deborah Weinswig

  Chief Executive Officer and Chairman

  April 18, 2024

Title

(Principal Executive Officer)

  Chief Financial Officer

(Principal Financial Officer and
Principal Accounting Officer)

  Director

  Director

  Director

  Director

110

  April 18, 2024

  April 18, 2024

  April 18, 2024

  April 18, 2024

 
 
 
    
      
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 4.4

NEITHER  THIS  SECURITY  NOR  THE  SECURITIES  FOR  WHICH  THIS  SECURITY  IS
EXERCISABLE  HAVE  BEEN  REGISTERED  WITH  THE  SECURITIES  AND  EXCHANGE
COMMISSION OR THE SECURITIES COMMISSION OF ANY STATE IN RELIANCE UPON
AN  EXEMPTION  FROM  REGISTRATION  UNDER  THE  SECURITIES  ACT  OF  1933,  AS
AMENDED  (THE  “SECURITIES  ACT”),  AND,  ACCORDINGLY,  MAY  NOT  BE  OFFERED
OR SOLD EXCEPT PURSUANT TO AN EFFECTIVE REGISTRATION STATEMENT UNDER
THE SECURITIES ACT OR PURSUANT TO AN AVAILABLE EXEMPTION FROM, OR IN A
TRANSACTION  NOT  SUBJECT  TO,  THE  REGISTRATION  REQUIREMENTS  OF  THE
SECURITIES  ACT  AND  IN  ACCORDANCE  WITH  APPLICABLE  STATE  SECURITIES
LAWS AS EVIDENCED BY A LEGAL OPINION OF COUNSEL TO THE TRANSFEROR TO
SUCH EFFECT WHICH SHALL BE ACCEPTABLE TO THE COMPANY.  THIS SECURITY
AND  THE  SECURITIES  ISSUABLE  UPON  EXERCISE  OF  THIS  SECURITY  MAY  BE
PLEDGED IN CONNECTION WITH A BONA FIDE MARGIN ACCOUNT OR OTHER LOAN
SECURED BY SUCH SECURITIES.

COMMON STOCK PURCHASE WARRANT

XCEL BRANDS, INC.

Warrant No.:  XC-1
Warrant Shares: 1,000,000

Initial Exercise Date:  May 15, 2023

THIS COMMON STOCK PURCHASE WARRANT (the “Warrant”) certifies that,
for value received, [   ] (the “Holder”) is entitled, upon the terms and subject to the limitations on
exercise and the conditions hereinafter set forth, at any time on or after vesting and on or prior to
the close of business on May 15 2033 (the “Termination Date”) but not thereafter, to subscribe for
and purchase from XCel Brands, Inc., a Delaware corporation (the “Company”), up to One Million
(1,000,000) shares (the “Warrant Shares”) of Common Stock.  The purchase price of one share of
Common Stock under this Warrant shall be equal to the Exercise Price, as defined in Section 2(b).
 This Warrant has been issued pursuant to that certain licenses agreement effective as of May 15,
2023,  by  and  among  the  H  Halston,  LLC  and  H  Heritage  Licensing,  LLC,  subsidiaries  of  the
Company,  as  licensor,  and  G-III  Leather  Fashions,  Inc.  and  G-III  Apparel  Group,  LLC  (the
“License Agreement”).

Section 1.

Definitions.    The  term  “Business  Day”  shall  mean  a  day,  other  than  a
Saturday,  Sunday  or  federal  holiday,  on  which  banks  in  New  York  City  are  generally  open  for
normal business.  The term “Trading Day” shall mean a day on which the Common Stock is traded
on  any  of  the  following  markets  or  exchanges:  the  Nasdaq  Capital  Market,  the  Nasdaq  Global
Market,  the  Nasdaq  Global  Select  Market,  the  American  Stock  Exchange,  the  New  York  Stock
Exchange or the OTC Bulletin Board.

Section 2.

Exercise.

a)

Exercise  of  Warrant.    Exercise  of  the  purchase  rights  represented  by  this
Warrant may be made, in whole or in part, at any time or times on or after vesting as to the
number  of  Warrant  Shares  as  to  which  this  Warrant  shall  vest  and  on  or  before  the
Termination Date by delivery to the Company (or such other office or agency of the

135944.00120/134653214v.1

Company as it may designate by notice in writing to the registered Holder at the address of
the Holder appearing on the books of the Company) of a duly executed facsimile copy of
the Notice of Exercise Form annexed hereto; and, within one (1) Trading Day of the date
said Notice of Exercise is delivered to the Company, the Company shall have received the
original  Warrant  and,  except  as,  provided  for  in  section  2(c)  below,  payment  of  the
aggregate  Exercise  Price  of  the  Warrant  Shares  thereby  purchased  by  wire  transfer  or
cashier’s check drawn on a United States bank.  In the case of the purchase of less than all
of the Warrant Shares represented by this Warrant, the Company shall, upon receipt of this
Warrant, cause this Warrant to be cancelled and shall execute and deliver a new Warrant of
like tenor for the remaining Warrant Shares.

b)

Exercise Price.    The  exercise  price  per  share  of  the  Common  Stock  under

this Warrant shall be $1.50, subject to adjustment hereunder (the “Exercise Price”).

c)

Vesting.  This Warrant shall vest as to all or a portion of the Warrant Shares
as set forth under the caption “Warrants” on the Schedule A to the License Agreement.  To
the extent this Warrant has not vested as to all or a portion of the Warrant Shares as prior to
the Termination Date, this Warrant shall expire unexercised as to the Warrant Shares not so
vested.

d)

Mechanics of Exercise.

i.

Delivery  of  Certificates  Upon  Exercise.    Certificates  for
shares  purchased  hereunder  shall  be  transmitted  within  five  (5)  Trading
Days  from  the  delivery  to  the  Company  of  the  Notice  of  Exercise  Form,
surrender of this Warrant and payment of the aggregate Exercise Price as set
forth  above  (the  “Warrant  Share  Delivery  Date”).    This  Warrant  shall  be
deemed to have been exercised on the date the Exercise Price is received by
the Company.  The Warrant Shares shall be deemed to have been issued, and
Holder  or  any  other  person  so  designated  to  be  named  therein  shall  be
deemed to have become a holder of record of such shares for all purposes, as
of the date the Warrant has been exercised by payment to the Company of
the  Exercise  Price  and  all  taxes  required  to  be  paid  by  the  Holder,  if  any,
pursuant to Section 2(d)(iv) prior to the issuance of such shares, have been
paid.

ii.

Delivery  of  New  Warrants  Upon  Exercise.    If  this  Warrant
shall have been exercised in part, the Company shall, upon surrender of this
Warrant  certificate,  at  the  time  of  delivery  of  the  certificate  or  certificates
representing  Warrant  Shares,  deliver  to  Holder  a  new  Warrant  evidencing
the rights of Holder to purchase the unpurchased Warrant Shares called for
by this Warrant, which new Warrant shall in all other respects be identical
with this Warrant.

iii.

No Fractional Shares or Scrip.  No fractional shares or scrip
representing  fractional  shares  shall  be  issued  upon  the  exercise  of  this
Warrant.  As to any fraction of a share which Holder would otherwise be

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entitled to purchase upon such exercise, the Company shall, at its election,
either pay a cash adjustment in respect of such final fraction in an amount
equal  to  such  fraction  multiplied  by  the  Exercise  Price  or  round  up  to  the
next whole share.

iv.

Charges,  Taxes  and  Expenses.    Issuance  of  certificates  for
Warrant Shares shall be made without charge to the Holder for any issue or
transfer  tax  or  other  incidental  expense  in  respect  of  the  issuance  of  such
certificate,  all  of  which  taxes  and  expenses  shall  be  paid  by  the  Company,
and  such  certificates  shall  be  issued  in  the  name  of  the  Holder  or  in  such
name or names as may be directed by the Holder; provided, however, that in
the  event  certificates  for  Warrant  Shares  are  to  be  issued  in  a  name  other
than  the  name  of  the  Holder,  this  Warrant  when  surrendered  for  exercise
shall  be  accompanied  by  the  Assignment  Form  attached  hereto  duly
executed  by  the  Holder  and  the  Company  may  require,  as  a  condition
thereto, the payment of a sum sufficient to reimburse it for any transfer tax
incidental thereto.

v.

Closing  of  Books.    The  Company  will  not  close  its
stockholder  books  or  records  in  any  manner  which  prevents  the  timely
exercise of this Warrant, pursuant to the terms hereof.

Section 3.

Certain Adjustments.

a)

Stock Dividends and Splits. If the Company, at any time while this Warrant
is  outstanding  whether,  directly  or  indirectly,  including,  without  limitation,  by  merger,
consolidation, recapitalization or otherwise: (i) pays a stock dividend or otherwise makes a
distribution or distributions to all holders of Common Stock payable in shares of Common
Stock (which, for avoidance of doubt, shall not include any shares of Common Stock issued
by  the  Company  upon  exercise  of  this  Warrant),  (ii)  subdivides  outstanding  shares  of
Common Stock into a larger number of shares, (iii) combines (including by way of reverse
stock  split)  outstanding  shares  of  Common  Stock  into  a  smaller  number  of  shares  or  (iv)
issues by reclassification of shares of the Common Stock any shares of capital stock of the
Company, then in each case the Exercise Price shall be multiplied by a fraction of which
the numerator shall be the number of shares of Common Stock (excluding treasury shares,
if any) outstanding immediately before such event and of which the denominator shall be
the number of shares of Common Stock outstanding immediately after such event and the
number of shares issuable upon exercise of this Warrant shall be proportionately adjusted
such  that  the  aggregate  Exercise  Price  of  this  Warrant  shall  remain  unchanged.    Any
adjustment made pursuant to this Section 3(a) shall become effective immediately after the
record  date  for  the  determination  of  stockholders  entitled  to  receive  such  dividend  or
distribution and shall become effective immediately after the effective date in the case of a
subdivision, combination or re-classification.

b)

Extraordinary  Cash  Dividend:    If  the  Company,  at  any  time  while  this
Warrant is outstanding pays an Extraordinary Cash Dividend (defined below), then in each
case, the Exercise Price shall be adjusted by reducing the Exercise Price in effect

3

immediately  prior  to  the  payment  of  such  Extraordinary  Cash  Dividend  by  the  per  share
amount  of  such  Extraordinary  Cash  Dividend.    Any  adjustment  made  pursuant  to  this
Section  3(b)  shall  become  effective  immediately  after  the  payment  date  of  such
Extraordinary  Cash  Dividend.    “Extraordinary  Dividend”  means  a  non-recurring  cash
dividend  or  cash  distribution,  in  either  case,  paid  to  holders  of  Common  Stock  generally,
and does not include any cash dividend or cash distribution which the Board establishes as
a regularly scheduled cash dividend or chase distribution.

c)

Calculations.  All  calculations  under  this  Section  3  shall  be  made  to  the
nearest  cent  or  the  nearest  1/100th  of  a  share,  as  the  case  may  be.  For  purposes  of  this
Section 3, the number of shares of Common Stock deemed to be issued and outstanding as
of  a  given  date  shall  be  the  sum  of  the  number  of  shares  of  Common  Stock  (excluding
treasury shares, if any) issued and outstanding.

d)

Notice to Holder.  

i.

Adjustment to Exercise Price. Whenever the Exercise Price is
adjusted  pursuant  to  any  provision  of  this  Section  3,  the  Company  shall
promptly  mail  to  the  Holder  a  notice  setting  forth  the  Exercise  Price  after
such  adjustment  and  setting  forth  a  brief  statement  of  the  facts  requiring
such adjustment.

ii.

Notice  to  Allow  Exercise  by  Holder.  If  (A)  the  Company
shall declare a dividend (or any other distribution in whatever form) on the
Common Stock, (B) the Company shall declare a special nonrecurring cash
dividend on or a redemption of the Common Stock, (C) the Company shall
authorize the granting to all holders of the Common Stock rights or warrants
to subscribe for or purchase any shares of capital stock of any class or of any
rights,  (D)  the  approval  of  any  stockholders  of  the  Company  shall  be
required in connection with any reclassification of the Common Stock, any
consolidation  or  merger  to  which  the  Company  is  a  party,  any  sale  or
transfer  of  all  or  substantially  all  of  the  assets  of  the  Company,  of  any
compulsory  share  exchange  whereby  the  Common  Stock  is  converted  into
other  securities,  cash  or  property,  or  (E)  the  Company  shall  authorize  the
voluntary or involuntary dissolution, liquidation or winding up of the affairs
of the Company, then, in each case, the Company shall cause to be mailed to
the Holder at its last address as it shall appear upon the Warrant Register of
the  Company,  at  least  10  calendar  days  prior  to  the  applicable  record  or
effective date hereinafter specified, a notice stating (x) the date on which a
record  is  to  be  taken  for  the  purpose  of  such  dividend,  distribution,
redemption, rights or warrants, or if a record is not to be taken, the date as of
which  the  holders  of  the  Common  Stock  of  record  to  be  entitled  to  such
dividend, distributions, redemption, rights or warrants are to be determined
or  (y)  the  date  on  which  such  reclassification,  consolidation,  merger,  sale,
transfer or share exchange is expected to become effective or close, and the
date as of which it is expected that holders of the Common Stock of record
shall be entitled to exchange their shares of the Common Stock for

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securities,  cash  or  other  property  deliverable  upon  such  reclassification,
consolidation,  merger,  sale,  transfer  or  share  exchange;  provided  that  the
failure  to  mail  such  notice  or  any  defect  therein  or  in  the  mailing  thereof
shall not affect the validity of the corporate action required to be specified in
such  notice.    The  Holder  is  entitled  to  exercise  this  Warrant  during  the
period  commencing  on  the  date  of  such  notice  to  the  effective  date  of  the
event triggering such notice.

Section 4.

Transfer of Warrant.

a)

Transferability.    Subject  to  compliance  with  any  applicable  securities  laws
and  the  conditions  set  forth  in  Section  4(d)  hereof,  this  Warrant  and  all  rights  hereunder
(including, without limitation, any registration rights) are transferable, in whole or in part,
upon  surrender  of  this  Warrant  at  the  principal  office  of  the  Company  or  its  designated
agent, together with a written assignment of this Warrant substantially in the form attached
hereto duly executed by the Holder or its agent or attorney and funds sufficient to pay any
transfer  taxes  payable  upon  the  making  of  such  transfer.    Upon  such  surrender  and,  if
required, such payment, the Company shall execute and deliver a new Warrant or Warrants
in  the  name  of  the  assignee  or  assignees,  as  applicable,  and  in  the  denomination  or
denominations specified in such instrument of assignment, and shall issue to the assignor a
new Warrant evidencing the portion of this Warrant not so assigned, and this Warrant shall
promptly  be  cancelled.    The  Warrant,  if  properly  assigned,  may  be  exercised  by  a  new
holder for the purchase of Warrant Shares without having a new Warrant issued.  

b)

New  Warrants.  This  Warrant  may  be  divided  or  combined  with  other
Warrants upon presentation hereof at the aforesaid office of the Company, together with a
written  notice  specifying  the  names  and  denominations  in  which  new  Warrants  are  to  be
issued, signed by the Holder or its agent or attorney.  Subject to compliance with Section
4(a),  as  to  any  transfer  which  may  be  involved  in  such  division  or  combination,  the
Company shall execute and deliver a new Warrant or Warrants in exchange for the Warrant
or Warrants to be divided or combined in accordance with such notice. All Warrants issued
on transfers or exchanges shall be dated the Initial Exercise Date and shall be identical with
this Warrant except as to the number of Warrant Shares issuable pursuant thereto.

c)

Warrant Register. The Company shall register this Warrant, upon records to
be maintained by the Company for that purpose (the “Warrant Register”),  in  the  name  of
the  record  Holder  hereof  from  time  to  time.    The  Company  may  deem  and  treat  the
registered  Holder  of  this  Warrant  as  the  absolute  owner  hereof  for  the  purpose  of  any
exercise hereof or any distribution to the Holder, and for all other purposes, absent actual
notice to the contrary.

d)

Transfer  Restrictions.  If,  at  the  time  of  the  surrender  of  this  Warrant  in
connection with any transfer of this Warrant, the transfer of this Warrant shall not be either
(i)  registered  pursuant  to  an  effective  registration  statement  under  the  Securities  Act  and
under applicable state securities or blue sky laws or (ii) eligible for resale without volume
or  manner-of-sale  restrictions  pursuant  to  Rule  144,  the  Company  may  require,  as  a
condition of allowing such transfer, that the Holder or transferee of this Warrant, as the

5

case may be, make representations set forth in Section 1 of the Subscription Agreement to
the extent such representations and warranties relate to the undersigned and/or the purchase
of Warrant Shares.

Section 5.

Holder Representations and Warranties.  By its acceptance of this Warrant,

the Holder hereby represents to, and covenants with, the Company as follows:

a)

The  Holder  or  its  representatives  are  sophisticated  investors  familiar  with
the  type  of  risks  inherent  in  the  acquisition  of  securities  such  as  the  Warrant  and  the
Warrant Shares and that, by reason of its or its representatives knowledge and experience in
financial and business matters in general, and investments of this type in particular, it or its
representatives  are  capable  of  evaluating  the  merits  and  risks  of  an  investment  in  the
Warrant and the Warrant Shares;  

b)

The  Holder  understands  that  the  Company  has  determined  that  the
exemption from the registration provisions of the Securities Act of 1933, as amended (the
“Act”), for transactions not involving a public offering is applicable to the offer and sale of
the Warrant (and, upon exercise of the Warrant, the Warrant Shares), based, in part, upon
the representations, warranties and agreements made by the undersigned herein.

c)

The  Holder  understands  that:  (A)  neither  the  Warrants  nor  the  Warrant
Shares have been registered under the Act or the securities laws of any state, based upon an
exemption  from  such  registration  requirements  for  non-public  offerings  pursuant  to
Regulation  D  under  the  Act;  (B)  the  Warrant  and  the  Warrant  Shares  are  and  will  be
“restricted  securities”,  as  said  term  is  defined  in  Rule  144  of  the  Rules  and  Regulations
promulgated under the Act; (C) neither the Warrant nor the Warrant Shares may be sold or
otherwise transferred unless they have been first registered under the Act and all applicable
state securities laws, or unless exemptions from such registration provisions are available
with respect to said resale or transfer; (D) except as set forth in the APA, the Company is
under no obligation to register the Warrant or the Warrant Shares under the Act or any state
securities  laws,  or  to  take  any  action  to  make  any  exemption  from  any  such  registration
provisions available; (E) the certificates for the Warrant and the Warrant Shares will bear a
legend to the effect that the transfer of the securities represented thereby is subject to the
provisions hereof; and (F) stop transfer instructions will be placed with the transfer agent
for the Warrant Shares.

d)

The  Holder  will  not  sell  or  otherwise  transfer  any  of  the  Shares  or  any
interest  therein,  unless  and  until:  (A)  said  Warrant  and/or  Warrant  Shares  shall  have  first
been  registered  under  the  Act  and  all  applicable  state  securities  laws;  or  (B)  the
undersigned shall have first delivered to the Company a written opinion of coun sel (which
counsel and opinion (in form and substance) shall be satisfactory to the Company), to the
effect  that  the  proposed  sale  or  transfer  is  exempt  from  the  registration  provisions  of  the
Act and all applicable state securities laws.

e)

The Holder is an “accredited investor,” as such term is defined in Regulation

D of the Rules and Regulations promulgated under the Act.

6

f)

The  Holder  is  acquiring  the  Warrant  and  the  Warrant  Shares  for  its  own
account  and  for  the  purpose  of  investment  and  not  with  a  view  to,  or  for  resale  in
connection with, any distribution within the meaning of the Act in violation of the Act.

g)

The  Holder  has  been  given  access  to  and  an  opportunity  to  examine  such
documents,  materials  and  information  concerning  the  Company  as  the  Holder  deems
necessary  or  advisable  in  order  to  reach  an  informed  decision  as  to  an  investment  in  the
Warrants and Warrant Shares.

Section 6.

Miscellaneous.

a)

Registration  Rights.    The  Holder  shall  be  entitled  to  the  benefit  of  the
registration  rights  set  forth  in  Schedule  A  to  the  License  Agreement  under  the  caption
“Warrants” with respect to the Warrant Shares.

b)

No Rights as Stockholder Until Exercise.  This Warrant does not entitle the
Holder  to  any  voting  rights  or  other  rights  as  a  stockholder  of  the  Company  prior  to  the
exercise hereof as set forth in Section 2(a).  

c)

Loss, Theft, Destruction or Mutilation of Warrant. The Company covenants
that upon receipt by the Company of evidence reasonably satisfactory to it of the loss, theft,
destruction  or  mutilation  of  this  Warrant  or  any  stock  certificate  relating  to  the  Warrant
Shares,  and  in  case  of  loss,  theft  or  destruction,  of  indemnity  or  security  reasonably
satisfactory  to  it  (which,  in  the  case  of  the  Warrant,  shall  not  include  the  posting  of  any
bond),  and  upon  surrender  and  cancellation  of  such  Warrant  or  stock  certificate,  if
mutilated,  the  Company  will  make  and  deliver  a  new  Warrant  or  stock  certificate  of  like
tenor and dated as of such cancellation, in lieu of such Warrant or stock certificate.

d)

Saturdays, Sundays, Holidays, etc.  If the last or appointed day for the taking
of  any  action  or  the  expiration  of  any  right  required  or  granted  herein  shall  not  be  a
Business Day, then, such action may be taken or such right may be exercised on the next
succeeding Business Day.

e)

Authorized  Shares.    The  Company  covenants  that,  during  the  period  the
Warrant is outstanding, it will reserve from its authorized and unissued Common Stock the
number of shares to provide for the issuance of the Warrant Shares upon the exercise of any
purchase rights under this Warrant.  The Company further covenants that its issuance of this
Warrant  shall  constitute  full  authority  to  its  officers  who  are  charged  with  the  duty  of
executing stock certificates to execute and issue the necessary certificates for the Warrant
Shares upon the exercise of the purchase rights under this Warrant.  The Company will take
all such commercially reasonable action as may be necessary to assure that such Warrant
Shares  may  be  issued  as  provided  herein  without  violation  of  any  applicable  law  or
regulation,  or  of  any  requirements  of  the  trading  market  upon  which  the  Common  Stock
may be listed.  The Company covenants that all Warrant Shares which may be issued upon
the  exercise  of  the  purchase  rights  represented  by  this  Warrant  will,  upon  exercise  of  the
purchase rights represented by this Warrant, be duly authorized, validly issued, fully paid
and nonassessable and free from all taxes, liens and charges created by the Company in

7

respect  of  the  issue  thereof  (other  than  taxes  in  respect  of  any  transfer  occurring
contemporaneously with such issue).  

Before  taking  any  action  which  would  result  in  an  adjustment  in  the  number  of
Warrant Shares for which this Warrant is exercisable or in the Exercise Price, the Company
shall obtain all such authorizations or exemptions thereof, or consents thereto, as may be
necessary from any public regulatory body or bodies having jurisdiction thereof.

f)

Jurisdiction.  All  questions  concerning 

the  construction,  validity,
enforcement and interpretation of this Warrant shall be determined in accordance with the
provisions of the Subscription Agreement.

g)

Restrictions.    The  Holder  acknowledges  that  the  Warrant  Shares  acquired
upon  the  exercise  of  this  Warrant,  if  not  registered,  will  have  restrictions  upon  resale
imposed by state and federal securities laws.

h)

Nonwaiver and Expenses.    No  course  of  dealing  or  any  delay  or  failure  to
exercise any right hereunder on the part of Holder shall operate as a waiver of such right or
otherwise  prejudice  Holder’s  rights,  powers  or  remedies,  notwithstanding  the  fact  that  all
rights  hereunder  terminate  on  the  Termination  Date.    If  the  Company  willfully  and
knowingly fails to comply with any provision of this Warrant, which results in any material
damages  to  the  Holder,  the  Company  shall  pay  to  Holder  such  amounts  as  shall  be
sufficient  to  cover  any  costs  and  expenses  including,  but  not  limited  to,  reasonable
attorneys’ fees, including those of appellate proceedings, incurred by Holder in collecting
any  amounts  due  pursuant  hereto  or  in  otherwise  enforcing  any  of  its  rights,  powers  or
remedies hereunder.

i)

Notices.  Any notice, request or other document required or permitted to be
given or delivered to the Holder by the Company shall be delivered in accordance with the
notice provisions of the Subscription Agreement.

j)

Limitation  of  Liability.    No  provision  hereof,  in  the  absence  of  any
affirmative action by Holder to exercise this Warrant to purchase Warrant Shares, and no
enumeration herein of the rights or privileges of Holder, shall give rise to any liability of
Holder for the purchase price of any Common Stock or as a stockholder of the Company,
whether such liability is asserted by the Company or by creditors of the Company.

k)

Successors and Assigns.  Subject to applicable securities laws, this Warrant
and the rights and obligations evidenced hereby shall inure to the benefit of and be binding
upon the successors of the Company and the successors and permitted assigns of Holder.
 The provisions of this Warrant are intended to be for the benefit of all Holders from time to
time of this Warrant and shall be enforceable by the Holder or holder of Warrant Shares.

l)

Amendment.  This Warrant may be modified or amended or the provisions
hereof waived with the written consent of the Company and Holders holding Warrants at
least  equal  to  a  majority  of  the  Warrant  Shares  issuable  upon  exercise  of  all  then
outstanding Warrants.

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m)

Severability.    Wherever  possible,  each  provision  of  this  Warrant  shall  be
interpreted  in  such  manner  as  to  be  effective  and  valid  under  applicable  law,  but  if  any
provision  of  this  Warrant  shall  be  prohibited  by  or  invalid  under  applicable  law,  such
provision  shall  be  ineffective  to  the  extent  of  such  prohibition  or  invalidity,  without
invalidating the remainder of such provisions or the remaining provisions of this Warrant.

n)

Headings.    The  headings  used  in  this  Warrant  are  for  the  convenience  of

reference only and shall not, for any purpose, be deemed a part of this Warrant.

********************
(Signature Pages Follow)

9

IN WITNESS WHEREOF, the Company has caused this Warrant to be executed by

its officer thereunto duly authorized as of February 29, 2024.

XCEL BRANDS, INC.

By: _/s/ James Haran_____________
     Name: James Haran
     Title:   Chief Financial Officer

10

TO: XCEL BRANDS, INC.

NOTICE OF EXERCISE1

(1) The  undersigned  hereby  elects  to  purchase  ________  Warrant  Shares  of  the  Company
pursuant to the terms of the attached Warrant (only if exercised in full), and tenders herewith payment of the
exercise price in full, together with all applicable transfer taxes, if any.

Payment shall take the form of lawful money of the United States.

(2)   Please issue a certificate or certificates representing said Warrant Shares in the name of the

undersigned or in such other name as is specified below:

_______________________________

The Warrant Shares shall be delivered by physical delivery of a certificate to:

_______________________________

_______________________________

_______________________________

(3)    Accredited  Investor.    The  undersigned  represents  that  the  representations  set  forth  in
Section 5 of the Warrant (as such representations and warranties relate to the undersigned and/or its purchase of
Warrant Shares) are true and correct as of the date of this Notice of Exercise.

[SIGNATURE OF HOLDER]

Name of Investing Entity: ________________________________________________________________________
Signature of Authorized Signatory of Investing Entity: _________________________________________________
Name of Authorized Signatory: ___________________________________________________________________
Title of Authorized Signatory: ____________________________________________________________________
Date: ________________________________________________________________________________________

1 To be adjusted appropriately to the extent that the holder elects cashless exercise.

135944.00120/134653214v.1

ASSIGNMENT FORM

(To assign the foregoing warrant, execute
this form and supply required information. 
Do not use this form to exercise the warrant.)

FOR VALUE RECEIVED, [____] all of or [_______] shares of the foregoing Warrant and all

rights evidenced thereby are hereby assigned to

_______________________________________________ whose address is

_______________________________________________________________.

_______________________________________________________________

Dated:  ______________, _______

Holder’s Signature:

_____________________________

Holder’s Address:

_____________________________

_____________________________

Signature Guaranteed:  ___________________________________________

NOTE:  The signature to this Assignment Form must correspond with the name as it appears on the face of the
Warrant,  without  alteration  or  enlargement  or  any  change  whatsoever,  and  must  be  guaranteed  by  a  bank  or
trust company.  Officers of corporations and those acting in a fiduciary or other representative capacity should
file proper evidence of authority to assign the foregoing Warrant.

135944.00120/134653214v.1

 
 
Exhibit 10.7

Second Amendment  to Membership  Interest Purchase  Agreement

This Second  Amendment  to Membership Interest  Purchase Agreement  (this "Second Amendment") is made
and entered into as of this 19th day of November, 2023, by and among IMWHP,  LLC, a  Delaware  limited
liability  company  ("Buyer'), XCEL  BRANDS,  INC.,  a Delaware  corporation ("Xcel"), IM BRANDS
LLC, a Delaware  limited  liability  company ("IMB" and, together  with Xcel  "Seller")  and IM TOPCO
LLC,  a Delaware  limited  liability company  (the "Company").  Buyer, Seller and the Company  are
sometimes  referred  to .herein individually as a “Party” and collectively as the "Parties".

WHEREAS, the Parties are parties to that certain Membership Interest Purchase Agreement dated as of May
27, 2023, as amended by that certain First Amendment to Membership Interest Purchase Agreement dated as
of March 2, 2023 (together, the "Agreement");

WHEREAS, the Parties now desire to amend the Agreement, on and subject to the terms and conditions herein;

NOW, THEREFORE  for good and valuable consideration, the receipt and sufficiency of which are hereby
acknowledged, the Parties agree as follows:

1. Capitalized Terms.  Capitalized terms used herein and not otherwise defined herein shall have the

meanings ascribed to them in the Agreement.

2. Amendment to Section 2.S(a).

A. Section 2.S(a) of the Agreement is hereby deleted in its entirety and replaced with the following

language:

"2(a).  Subject to the provisions of this Section 2.5, Buyer shall be entitled to receive the Adjustment
Amount from Seller if  during any four (4) consecutive calendar quarters within the
Adjustment Period, other than the Excluded Calendar Quarters  the aggregate Royalties
collected in respect of the Business, whether by Seller in respect of any pre-Closing periods or
by the Company  in respect any post-Closing  periods, are less than $13,347,000 (the
'Adjustment Event"); provided, however, that the failure to have collected aggregate Royalties
equal to or greater than $13,347,000 during any such four (4) consecutive calendar quarter
period shall not constitute an Adjustment Event to the extent such failure is
caused by a (i) Force Majeure Event or (ii) a willful and material breach by Buyer of the
provisions of Section 2.S(d) that directly reduces the collected Royalties.
For purposes of the foregoing, the term "Excluded  Calendar Quarters" means (i) the four (4)
consecutive calendar quarters ending September 30, 2023; and (ii) the four (4) consecutive
calendar quarters ending December 31, 2023.'

B. Additional Revenue Payments.  In consideration of the amendment to Section 2.S(a) of the

Agreement set forth above:

(1) Seller shall make the following payments to Buyer constituting incremental royalties:

A. Seventy Five Thousand Dollars ($75 000) on or before December 31, 2023;

B. One Hundred Thousand Dollars ($100,000) on or before April 10, 2024;

C. Thirty Seven Thousand Five Hundred ($37,500) on or before June 30, 2024;

D. One Hundred Thousand Dollars ($100,000) on or before July 10, 2024;

E. Thirty Seven Thousand Five Hundred ($37 500) on or before September 30,

2024;and

F. One Hundred Thousand Dollars ($100,000) on or before October 10  2024; and

(2) simultaneously with entry into this Second Amendment, Seller and the Company shall
enter into that certain First Amendment to Design, Interactive, Television and Talent
Services Agreement, in the form set fo11h at Exhibit A hereto.

3. Entire Agreement.  This Second Amendment shall form part of the Agreement.  Except to the extent
expressly amended herein, the terms and conditions of the Agreement shall remain in full force and
effect.

{Execution Page(s) Follow(s)}

IN WITNESS WHEREOF, by their signatures below, the Parties enter into this Second Amendment as of
the date first set forth above.

IMWHP, LLC

By:   /s/ Yehuda Shmidman

Name: Yehuda Shmidman

Title: Chairman and CEO

XCEL BRANDS, INC.

By:  /s/ Seth Burroughs

Name: Seth Burroughs

Title: Executive Vice President

IM BRANDS, LLC

By:  /s/ Seth Burroughs

Name: Seth Burroughs

Title: Executive Vice President

By:   /s/ Yehuda Shmidman

Name: Yehuda Shmidman

Title: Chairman and CEO

 
Exhibit A

First Amendment to Design. Interactive Television and Talent Services Agreement

This First Amendment to Design  Interactive Television and Talent Services Agreement (this ''First
Amendment")  is made and entered into as of this_ day of November,  2023, by and among XCEL
BRANDS, INC., a Delaware corporation(' Xcel" or "Consultant"), IM BRANDS, LLC, a Delaware
limited liability company ("IM")  and IM TOPCO, LLC, a Delaware limited liability company (the
"Company").

WHEREAS, Xcel, IM and the Company (collectively  the '"Parties") are parties to that certain Design,
Interactive Television and Talent Services Agreement dated as of May 31, 2022 (the "Agreement");

WHEREAS, the Parties now desire to amend the Agreement, on and subject to the terms and conditions
herein;

NOW, THEREFORE, for good and valuable consideration, the receipt and sufficiency of which are hereby
acknowledged,  the Parties agree as follows:

1. Capitalized Terms.  Capitalized terms used herein and not otherwise defined herein shall have the

meanings ascribed to them in the Agreement.

2. Service Fees.  Notwithstanding anything to the contrary in the Agreement, the Consultant shall not
have been and/or be entitled to any Service Fees as it relates to the period of time from July 1, 2023
through and including December 31, 2023.  Within three (3) days following entry into this First
Amendment, Consultant shall refund to Company the amount of One Hundred Fifty Thousand U.S.
Dollars ($150,000).

3.

Entire Agreement.  This First Amendment shall form part of the Agreement.  Except to the extent
expressly amended herein, the terms and conditions of the Agreement shall remain in full force and
effect.

{Execution Page(s) Follow(s)}

IN WITNESS WHEREOF, by their signatures below  the Parties enter into this First Amendment  as of
the date first set forth above.

XCEL BRANDS, INC.

IM BRANDS, LLC

By:  /s/ Seth Burroughs

By:  /s/ Seth Burroughs

Name: Seth Burroughs

Name: Seth Burroughs

Title: Executive Vice President

Title: Executive Vice President

IM TOPCO, LLC

By:   /s/ Yehuda Shmidman

Name: Yehuda Shmidman

Title: Chairman and CEO

Exhibit 10.8

4/12/24

Third Amendment to Membership Interest Purchase Agreement

This Third Amendment to Membership Interest Purchase Agreement (this “Third Amendment”)  is  made
and  entered  into  as  of  this  __  day  of  April,  2024,  by  and  among  IMWHP,  LLC,  a  Delaware  limited  liability
company (“Buyer”), XCEL BRANDS, INC., a Delaware corporation (“Xcel”), IM BRANDS, LLC, a Delaware
limited liability company (“IMB” and, together with Xcel, “Seller”), and IM TOPCO, LLC, a Delaware limited
liability company (the “Company”).  Buyer, Seller and the Company are sometimes referred to herein individually
as a “Party” and collectively as the “Parties”.

WHEREAS,  the  Parties  are  parties  to  that  certain  Membership  Interest  Purchase  Agreement  dated  as  of
May 27, 2023, as amended by (i) that certain First Amendment to Membership Interest Purchase Agreement dated
as of March 2, 2023, and (ii) that certain Second Amendment to Membership Interest Purchase Agreement dated
as of November 19, 2023 (together, the “Agreement”);

WHEREAS, the Parties now desire to amend the Agreement, on and subject to the terms and conditions

herein;

NOW, THEREFORE, for good and valuable consideration, the receipt and sufficiency of which are hereby

acknowledged, the Parties agree as follows:

1. Capitalized Terms.  Capitalized terms used herein and not otherwise defined herein shall have the meanings

ascribed to them in the Agreement.

2. Amendment to Section 2.5.  

A. Section 2.5(a) of the Agreement is hereby deleted in its entirety and replaced with the following language:

“(a)   Subject  to  the  provisions  of  this  Section  2.5,  Buyer  shall  be  entitled  to  receive  the  Adjustment
Amount  from  Seller  if,  during  any  four  (4)  consecutive  calendar  quarters  within the Adjustment
Period, other than the Excluded Calendar Quarters, the aggregate Royalties collected in respect of
the Business, whether by Seller in respect of any pre-Closing periods or by the Company in respect
any post-Closing periods, are less than $13,347,000 (the “Adjustment Event”); provided, however,
that the failure to have collected aggregate Royalties equal to or greater than $13,347,000 during
any such four (4) consecutive calendar quarter period shall not constitute an Adjustment Event to
the extent such failure is caused by a (i) Force Majeure Event or (ii) a willful and material breach
by  Buyer  of  the  provisions  of  Section  2.5(d)  that  directly  reduces  the  collected  Royalties.    For
purposes  of  the  foregoing,  the  term  “Excluded  Calendar  Quarters”  means  (i)  the  four  (4)
consecutive  calendar  quarters  ending  September  30,  2023;  (ii)  the  four  (4)  consecutive  calendar
quarters  ending  December  31,  2023;  and  (iii)  the  four  (4)  consecutive  calendar  quarters  ending
March 31, 2024.”

B. Section 2.5 of the Agreement is hereby amended by adding a new Section 2.5(g) with the

following language:

“(g)

In addition to any Adjustment Amount to which Buyer may be entitled pursuant to
the terms of this Section 2.5, Buyer shall be entitled to receive from Seller Equity
Securities of the Company equal to 10.0% of the total outstanding Equity Securities
of the Company (the “Equity Transfer Amount”) if any of the following occur:  (i)
during  the  twelve-month  period  ending  March  31,  2025,  the  aggregate  Royalties
collected  in  respect  of  the  Business  are  less  than  $13,500,000;  (ii)  during  the
twelve-month period ending December 31, 2025, the aggregate Royalties collected
in respect of the Business are less than $18,000,000; or (iii) Seller fails to make any
payment  to  Buyer  as  required  pursuant  to  Section  2(B)  of  that  certain  Second
Amendment to Membership Interest Purchase Agreement dated as of November 19,
2023  (each  of  (i),  (ii)  or  (iii),  separately  and  independently,  an  “Equity  Transfer
Event”).    Buyer  shall  promptly  notify  Seller  if  an  Equity  Transfer  Event  has
occurred,  and  Seller  shall  cause  the  Equity  Transfer  Amount  to  be  transferred  to
Buyer within ten (10) Business Days after Buyer has notified Seller that an Equity
Transfer  Event  has  occurred  pursuant 
to  an  agreement  containing  such
representations, warranties and covenants made by Seller as customarily are made
in transactions of a similar nature.

3. Amendment to Design, Interactive Television, and Talent Services Agreement.  Simultaneously
with  entry  into  this  Third  Amendment,  Seller  and  the  Company  shall  enter  into  that  certain
Second Amendment to Design, Interactive, Television and Talent Services Agreement, in the
form set forth at Exhibit A hereto.

4. Amendment to LLC Agreement.  Simultaneously with entry into this Third Amendment, Buyer
and  Seller  shall  enter  into  that  certain  First  Amendment  to  Amended  and  Restated  Limited
Liability Company Agreement of the Company, dated as of May 31, 2022, in the form set forth
at Exhibit B hereto.

5. Entire Agreement.   This  Third  Amendment  shall  form  part  of  the  Agreement.    Except  to  the
extent  expressly  amended  herein,  the  terms  and  conditions  of  the  Agreement  shall  remain  in
full  force  and  effect.    None  of  the  terms  in  this  Third  Amendment  shall  limit  any  other
remedies available to Buyer under the Agreement.

{Execution Page(s) Follow(s)}

IN  WITNESS  WHEREOF,  by  their  signatures  below,  the  Parties  enter  into  this  Third

Amendment as of the date first set forth above.

IMWHP, LLC

By:   /s/ Yehuda Shmidman
Name: Yehuda Shmidman
Title: Chairman and CEO

XCEL BRANDS, INC.

By:  /s/ Seth Burroughs
Name: Seth Burroughs
Title: Executive Vice President

IM BRANDS, LLC

By:  /s/ Seth Burroughs
Name: Seth Burroughs
Title: Executive Vice President

By:   /s/ Yehuda Shmidman
Name: Yehuda Shmidman
Title: Chairman and CEO

 
Exhibit A

See attached.

Second Amendment to Design, Interactive Television and Talent Services Agreement

This Second Amendment to Design, Interactive Television and Talent Services Agreement
(this  “Second  Amendment”)  is  made  and  entered  into  as  of  this  __  day  of  April,  2024,  by  and
among XCEL BRANDS, INC., a Delaware corporation (“Xcel” or “Consultant”), IM BRANDS,
LLC,  a  Delaware  limited  liability  company  (“IM”),  and  IM  TOPCO,  LLC,  a  Delaware  limited
liability company (the “Company”).  

WHEREAS,  Xcel,  IM  and  the  Company  (collectively,  the  “Parties”)  are  parties  to  that
certain Design, Interactive Television and Talent Services Agreement dated as of May 31, 2022, as
amended  by  that  certain  First  Amendment  to  Design,  Interactive  Television  and  Talent  Services
Agreement dated as of November 19, 2023 (the “Agreement”);

WHEREAS, the Parties now desire to amend the Agreement, on and subject to the terms

and conditions herein;

NOW,  THEREFORE,  for  good  and  valuable  consideration,  the  receipt  and  sufficiency  of

which are hereby acknowledged, the Parties agree as follows:

1. Capitalized Terms.  Capitalized terms used herein and not otherwise defined herein shall have

the meanings ascribed to them in the Agreement.

2. Amendment.  The first sentence of Section 2.1(a) of the Agreement is hereby deleted in its 

entirety and replaced with the following language:

“In  consideration  of  the  Services,  Company  shall  pay  to  Consultant  one  hundred  fifty
thousand dollars ($150,000) (the “Service Fee”) for each fiscal year (each a “Fiscal Year”)
that  is  the  subject  of  an  annual  budget  (as  contemplated  by  the  Amended  and  Restated
Limited  Liability  Company  Agreement  of  Company,  dated  as  of  May  31,  2022  (the
“Operating  Agreement”))  beginning  with  the  Fiscal  Year  ending  December  31,  2024;
provided, however, that prior to payment of the Service Fee, Consultant shall directly incur,
and Company shall not be obligated to pay the Service Fee to Consultant until Consultant
has in fact incurred, the initial fifty-two thousand dollars ($52,000) in out-of-pocket costs
and expenses included in the Annual Budget for that Fiscal Year (the “Qualifying Expense
Threshold”).”

3. Entire Agreement.  This Second Amendment shall form part of the Agreement.  Except to the
extent  expressly  amended  herein,  the  terms  and  conditions  of  the  Agreement  shall  remain  in
full force and effect.

{Execution Page(s) Follow(s)}

IN  WITNESS  WHEREOF,  by  their  signatures  below,  the  Parties  enter  into  this  Second

Amendment as of the date first set forth above.

XCEL BRANDS, INC.

IM BRANDS, LLC

By:  /s/ Seth Burroughs
Name: Seth Burroughs
Title: Executive Vice President

By:  /s/ Seth Burroughs
Name: Seth Burroughs
Title: Executive Vice President

IM TOPCO, LLC

By:   /s/ Yehuda Shmidman
Name: Yehuda Shmidman
Title: Chairman and CEO

Exhibit B

See attached.

First Amendment
to
Amended and Restated Limited Liability Company Agreement
of
IM TopCo, LLC

This First Amendment to Amended and Restated Limited Liability Company Agreement of
IM  TopCo,  LLC  (this  “First  Amendment”)  is  made  and  entered  into  as  of  this  __  day  of  April,
2024, by and between XCEL BRANDS, INC., a Delaware corporation (the “Xcel Member”), and
IMWHP, LLC, a Delaware limited liability company (the “WHP Member”).  

WHEREAS,  the  Xcel  Member  and  the  WHP  Member  (collectively,  the  “Parties”)  are
parties to that certain Amended and Restated Limited Liability Company Agreement of IM TopCo,
LLC, dated as of May 31, 2022 (the “Agreement”);

WHEREAS, the Parties now desire to amend the Agreement, on and subject to the terms

and conditions herein;

NOW,  THEREFORE,  for  good  and  valuable  consideration,  the  receipt  and  sufficiency  of

which are hereby acknowledged, the Parties agree as follows:

4. Capitalized Terms.  Capitalized terms used herein and not otherwise defined herein shall have

the meanings ascribed to them in the Agreement.

5. Distributions.    Notwithstanding  anything  to  the  contrary  in  the  Agreement,  on  and  after
January 1, 2026, the WHP Member shall receive from the Company fifty percent (50%) of all
amounts to be distributed to the Xcel Member pursuant to Section 4.4(a)(ii) of the Agreement
until the WHP Member  has  received  an  aggregate  amount  pursuant  to  the  terms of this First
Amendment equal to $1,000,000.

6. Entire  Agreement.    This  First  Amendment  shall  form  part  of  the  Agreement.    Except  to  the
extent  expressly  amended  herein,  the  terms  and  conditions  of  the  Agreement  shall  remain  in
full force and effect.

{Execution Page(s) Follow(s)}

IN  WITNESS  WHEREOF,  by  their  signatures  below,  the  Parties  enter  into  this  First

Amendment as of the date first set forth above.

IMWHP, LLC

By:   /s/ Yehuda Shmidman
Name: Yehuda Shmidman
Title: Chairman and CEO

XCEL BRANDS, INC.

By:  /s/ Seth Burroughs
Name: Seth Burroughs
Title: Executive Vice President

 
Execution version

TERM LOAN AGREEMENT

(SOFR)

THIS TERM LOAN AGREEMENT (including all riders, annexes, exhibits and schedules hereto,
this  “Agreement”)  is  entered  into  as  of  October  19,  2023  (the  “Closing  Date”),  by  and  between  H
HALSTON IP, LLC, a Delaware limited liability company (“Borrower”), and ISRAEL DISCOUNT BANK
OF NEW YORK (“Bank”).

For  good  and  valuable  consideration,  the  receipt  and  sufficiency  of  which  are  hereby

acknowledged, the parties agree as follows:

ARTICLE 1
DEFINITIONS

1.1

CERTAIN DEFINITIONS.  The following terms will have the following meanings:

“Affiliate” means, as applied to any Person, any other Person who controls, is controlled by, or is
under common control with, such Person.  For purposes of this definition, “control” means the possession,
directly or indirectly through one or more intermediaries, of the power to vote for the election of directors or
managers or the power to direct the management and policies of a Person, whether through the ownership of
Equity Interests, by contract, or otherwise.

“Assignment  Agreement”  means  the  Assignment  Agreement,  in  form  and  substance  reasonably
satisfactory  to  Bank,  between  Holdco  and  Borrower,  pursuant  to  which  Holdco  shall  have  assigned  to
Borrower all of its right, title and interest in the Trademarks.

“Available  Tenor”  means,  as  of  any  date  of  determination  and  with  respect  to  the  then-current
Benchmark,  as  applicable,  (x)  if  such  Benchmark  is  a  term  rate,  any  tenor  for  such  Benchmark  (or
component thereof) that is or may be used for determining the length of an interest period pursuant to this
Agreement or (y) otherwise, any payment period for interest calculated with reference to such Benchmark
(or component thereof) that is or may be used for determining any frequency of making payments of interest
calculated  with  reference  to  such  Benchmark,  in  each  case,  as  of  such  date  and  not  including,  for  the
avoidance  of  doubt,  any  tenor  for  such  Benchmark  that  is  then-removed  from  the  definition  of  “Interest
Period” pursuant to Section 2.5.

“Bank” has the meaning set forth in the preamble to this Agreement.

“Bank Expenses” has the meaning set forth in Section 8.3.

“Bank Product Obligations” means, collectively, all obligations and other liabilities of Borrower to

Bank arising with respect to Bank Products, including, without limitation, Hedging Obligations.

 
“Bank  Products”  means  any  of  the  following  services  provided  to  Borrower  by  Bank:  (a)  any
treasury or other cash management services, including deposit accounts, automated clearing house (ACH)
origination  and  other  funds  transfer,  depository  (including  cash  vault  and  check  deposit),  zero  balance
accounts  and  sweeps,  return  items  processing,  controlled  disbursement  accounts,  positive  pay,  lockboxes
and  lockbox  accounts,  account  reconciliation  and  information  reporting,  payables  outsourcing,  payroll
processing, trade finance services, investment accounts and securities accounts, (b) card services, including
credit  cards  (including  purchasing  cards  and  commercial  cards),  prepaid  cards,  including  payroll,  stored
value and gift cards, merchant services processing, and debit card services, and (c) Hedging Transactions.

“Benchmark”  means,  initially,  the  Term  SOFR  Reference  Rate;  provided  that  if  a  Benchmark
Transition  Event  has  occurred  with  respect  to  the  Term  SOFR  Reference  Rate  or  the  then-current
Benchmark,  then  “Benchmark”  means  the  applicable  Benchmark  Replacement  to  the  extent  that  such
Benchmark Replacement has replaced such prior benchmark rate pursuant to Section 2.5(a).

“Benchmark Replacement” means with respect to any Benchmark Transition Event, any alternative

set forth below and in such order of priority as Bank shall determine in its sole and absolute discretion:

(a)

Daily Simple SOFR; or

(b)

the  sum  of:  (i)  the  alternate  benchmark  rate  that  has  been  selected  by  Bank  and
Borrower  giving  due  consideration  to  (A)  any  selection  or  recommendation  of  a  replacement  benchmark
rate or the mechanism for determining such a rate by the Relevant Governmental Body or (B) any evolving
or then-prevailing market convention for determining a benchmark rate as a replacement to the then-current
Benchmark  used  by  banks  in  the  New  York  lending  market  for  bilateral  credit  facilities,  which  is
administratively feasible for Bank to establish and provide to its customers and which is generally adopted
by Bank in its business; and (ii) an adjustment (which may be a positive or negative value or zero) that has
been selected by Bank and Borrower, giving due consideration to any evolving or then-prevailing market
convention, including any applicable recommendations made by the Relevant Governmental Body, for U.S.
dollar-denominated bilateral facilities at such time;

provided, that in the event the Term Loan is hedged pursuant to one or more swap agreements (the
“Hedged Exposure”), then the Benchmark Replacement for such Hedged Exposure shall have the meaning
in effect from time to time ascribed to the “Floating Rate Option” under the relevant Confirmation(s) (as
each such terms are defined in the related swap agreement).

“Benchmark Transition Event” means, with respect to the then-current Benchmark, the occurrence
of a public statement or publication of information by or on behalf of the administrator of such Benchmark
(or  the  published  component  used  in  the  calculation  thereof),  by  the  regulatory  supervisor  for  the
administrator of such Benchmark (or the published component used in the calculation thereof), the Federal
Reserve  Board,  the  Federal  Reserve  Bank  of  New  York,  an  insolvency  official  with  jurisdiction  over  the
administrator for such Benchmark (or such component thereof), a resolution authority with jurisdiction over
the  administrator  for  such  Benchmark  (or  such  component  thereof)  or  a  court  or  an  entity  with  similar
insolvency or resolution authority over the administrator for such Benchmark (or such component thereof),
announcing or stating that (a) such administrator has ceased or will cease on a specified date to provide all
Available  Tenors  of  such  Benchmark  (or  such  component  thereof),  permanently  or  indefinitely;  provided
that, at the time of such statement or publication, there is no successor administrator that will continue to
provide any Available Tenor of such Benchmark (or such component thereof); or (b) all Available Tenors

2

of  such  Benchmark  (or  such  component  thereof)  are  not,  or  as  of  a  specified  future  date  will  not  be,
representative  of  the  underlying  market  and  economic  reality  that  such  Benchmark  (or  such  component
thereof) is intended to measure and that representativeness will not be restored.

“Beneficial  Ownership  Certification”  means  a  certification  regarding  beneficial  ownership  as

required by the Beneficial Ownership Regulation.

“Beneficial Ownership Regulation” means 31 C.F.R. § 1010.230.

“Borrower” has the meaning set forth in the preamble to this Agreement.

“Business Day”  means  any  day  that  is  not  a  Saturday,  Sunday,  or  other  day  on  which  banks  are
authorized  or  required  to  close  in  New  York,  New  York  under  the  rules  and  regulations  of  the  Federal
Reserve System.

“Change in Control” means the occurrence of any transaction by which the holders of the Equity
Interests  of  Borrower  as  of  the  Closing  Date  shall  cease  to  own,  free  and  clear  of  all  Liens  or  other
encumbrances, at least a majority of the outstanding voting equity interests of Borrower on a fully diluted
basis.

“Closing Date” has the meaning set forth in the preamble to this Agreement.

“Code” means the New York Uniform Commercial Code, as in effect from time to time, provided
that, if perfection or the effect of perfection or non-perfection or the priority of any security interest in any
Collateral is governed by the Uniform Commercial Code as in effect in a jurisdiction other than the State of
New York, “Code” shall mean the Uniform Commercial Code as in effect from time to time in such other
jurisdiction  for  purposes  of  the  provisions  hereof  relating  to  such  perfection,  effect  of  perfection  or  non-
perfection or priority.  To the extent that defined terms set forth in this Agreement have different meanings
under different Articles under the Uniform Commercial Code, the meaning assigned to such defined term
under Article 9 of the Uniform Commercial Code will control.

“Collateral” means all real and personal property in which Bank has been granted a security interest
or Lien pursuant to the Security Agreement or any other Loan Document, together with any products and
proceeds  of  the  foregoing,  including,  without  limitation,  the  “Collateral”  as  defined  in  the  Security
Agreement.

“Compliance Certificate” means a certificate substantially in the form of Exhibit 5.1(c) hereto, with
appropriate  insertions,  to  be  submitted  to  Bank  by  Borrower  pursuant  to  this  Agreement  and  by  a
Responsible Officer of Borrower.

“Conforming Changes” means, with respect to either the use or administration of Term SOFR or
the  use,  administration,  adoption  or  implementation  of  any  Benchmark  Replacement,  any  technical,
administrative or operational changes (including changes to the definition of “Business Day,” the definition
of  “U.S.  Government  Securities  Business  Day,”  the  definition  of  “Interest  Period”  or  any  similar  or
analogous definition (or the addition of a concept of “interest period”), timing and frequency of determining
rates  and  making  payments  of  interest,  timing  of  borrowing  requests  or  prepayment,  conversion  or
continuation notices, the applicability and length of lookback periods, the applicability of Section 2.3(b) and
other technical, administrative or operational matters) that Bank decides may be appropriate to reflect

3

the adoption and implementation of any such rate or to permit the use and administration thereof by Bank in
a manner substantially consistent with market practice (or, if Bank decides that adoption of any portion of
such market practice is not administratively feasible or if Bank determines that no market practice for the
administration of any such rate exists, in such other manner of administration as Bank decides is reasonably
necessary in connection with the administration of this Agreement and the other Loan Documents).

“Daily  Simple  SOFR”  means,  for  any  day,  SOFR,  with  the  conventions  for  this  rate  (which  will
include a lookback) being established by Bank in accordance with the conventions for this rate selected or
recommended  by  the  Relevant  Governmental  Body  for  determining  “Daily  Simple  SOFR”  for  bilateral
business loans; provided that if Bank decides that any such convention is not administratively feasible for
Bank, then Bank may establish another convention in its reasonable discretion.

“Debtor Relief Laws” means the Bankruptcy Code of the United States of America, and all other
liquidation,  conservatorship,  bankruptcy,  assignment 
the  benefit  of  creditors,  moratorium,
rearrangement, receivership, insolvency, reorganization, or similar debtor relief laws of the United States or
other applicable jurisdictions from time to time in effect.

for 

“Default” means an event, condition or default that, with the giving of notice, the passage of time,

or both, would be an Event of Default.

“Default Rate” means a rate equal to five percent (5%) per annum.

“Dollar(s)” and the sign “$” shall mean lawful money of the United States.

“EBITDA” means earnings before interest, taxes, depreciation and amortization.  

“Equity Interests”  means  shares  of  capital  stock,  partnership  interests,  membership  interests  in  a
limited liability company, beneficial interests in a trust or other equity ownership interests in a Person, and
any warrants, options or other rights entitling the holder thereof to purchase or acquire any of the foregoing.

“Event of Default” has the meaning set forth in Section 7.1.

“Excluded Taxes” means any of the following taxes imposed on or with respect to Bank or required
to  be  withheld  or  deducted  from  a  payment  to  Bank:  (a)  taxes  imposed  on  or  measured  by  net  income
(however  denominated)  and  taxes  in  lieu  thereof,  in  each  case,  (i)  imposed  as  a  result  of  Bank  being
organized  under  the  laws  of,  or  having  its  principal  office  or,  its  applicable  lending  office  located  in,  the
jurisdiction imposing such tax (or any political subdivision thereof) or (ii) that are imposed as a result of a
present or former connection between Bank and the jurisdiction imposing such tax (other than connections
arising from Bank having executed, delivered, become a party to, performed its obligations under, received
payments under, received or perfected a security interest under, engaged in any other transaction pursuant to
or enforced the Loan Documents, or sold or assigned an interest in the Term Loan or the Loan Documents),
(b)  withholding  taxes  imposed  on  amounts  payable  to  or  for  the  account  of  Bank  with  respect  to  an
applicable interest in the Term Loan pursuant to a law in effect on the date on which (i) Bank acquires such
interest in the Term Loan or (ii) Bank changes its lending office, (c) taxes attributable to Bank’s failure to
comply with any documentation requirement necessary to reduce or avoid taxes, which documentation the
Bank is reasonably able to provide, and (d) any taxes imposed under the United States Foreign Account Tax
Compliance Act.

4

“Existing  Liens”  shall  mean,  collectively,  the  Liens  described  in  Section  6  of  the  Information

Certificate.

“Expiration Date” has the meaning set forth in Section 2.4(c).

“FCPA” has the meaning set forth in Section 3.11(b).

“Fixed Charge Coverage Ratio” means, with respect to any fiscal period of Borrower, the ratio of
(a)  the  sum  of  (i)  Net  Income  for  such  period,  plus  (ii)  depreciation  expenses  for  such  period,  plus  (iii)
amortization expenses for such period, plus (iv) interest expense for such period, plus (v) tax expense for
such period, minus (vi) dividends and distributions made during such period, minus (vii) taxes paid in cash
during such period, to (b) the sum of (i) the aggregate amount of all principal payments on the Term Loan
scheduled to be made during such period, plus (ii) interest paid in cash during such period on account of the
Term Loan.

“GAAP” means United States generally accepted accounting principles, consistently applied.

“Guaranteed Minimum Royalties” has the meaning set forth in the License Agreement.

“Guarantee” means any Guaranty Agreement in favor of Bank executed and delivered by one or

more Guarantors.

“Guaranteed Minimum Royalty Ratio” means, with respect to any fiscal period of Borrower, the
ratio of (a) the sum of Guaranteed Minimum Royalties for such period, to (b) the sum of (i) the aggregate
amount  of  all  principal  payments  on  the  Term  Loan  scheduled  to  be  made  during  such  period,  plus  (ii)
interest paid in cash during such period on account of the Term Loan.

“Guarantor”  means  any  Person  that  has  guaranteed  all  or  any  part  of  the  Obligations,  including

pursuant to the Guarantee.

“Hedging Obligations” of any Person shall mean any and all obligations of such Person, whether
absolute or contingent and howsoever and whensoever created, arising, evidenced or acquired under (i) any
and  all  Hedging  Transactions,  (ii)  any  and  all  cancellations,  buy  backs,  reversals,  terminations  or
assignments  of  any  Hedging  Transactions  and  (iii)  any  and  all  renewals,  extensions  and  modifications  of
any Hedging Transactions and any and all substitutions for any Hedging Transaction.

“Hedging Transaction” of any Person shall mean (a) any transaction (including an agreement with
respect to any such transaction) now existing or hereafter entered into by such Person that is a rate swap
transaction, swap option, basis swap, forward rate transaction, commodity swap, commodity option, equity
or  equity  index  swap  or  option,  bond  option,  interest  rate  option,  foreign  exchange  transaction,  cap
transaction,  floor  transaction,  collar  transaction,  currency  swap  transaction,  cross-currency  rate  swap
transaction, currency option, spot transaction, credit protection transaction, credit swap, credit default swap,
credit default option, total return swap, credit spread transaction, repurchase transaction, reverse repurchase
transaction,  buy/sell-back  transaction,  securities  lending  transaction,  or  any  other  similar  transaction
(including any option with respect to any of these transactions) or any combination thereof, whether or not
any such transaction is governed by or subject to any master agreement, and (b) any and all transactions of
any kind, and the related confirmations, which are subject to the terms and conditions of, or governed by,
any form of master agreement published by the International Swaps and Derivatives Association, Inc., any
5

International  Foreign  Exchange  Master  Agreement,  or  any  other  master  agreement  (any  such  master
agreement, together with any related schedules, a “Master Agreement”), including any such obligations or
liabilities under any Master Agreement.

“Holdco” means H Licensing, LLC, a Delaware limited liability company.

“Indebtedness”  means  the  following,  whether  secured  or  unsecured,  matured  or  unmatured,
liquidated  or  unliquidated,  joint  or  several:  (i)  all  obligations  for  borrowed  money;  (ii)  all  obligations  in
respect of surety bonds and letters of credit; (iii) all obligations evidenced by notes, bonds, debentures or
other similar instruments, (iv) all capital lease obligations; (v) all obligations or liabilities of others secured
by  a  Lien  on  any  asset  of  Borrower,  whether  or  not  such  obligation  or  liability  is  assumed;  (vi)  all
obligations to pay the deferred purchase price of assets (other than trade payables incurred in the ordinary
course of business and repayable in accordance with customary trade practices); and (vii) all guaranties of
the obligations of another Person.

“Indemnified  Parties”  and  “Indemnified  Party”  have  the  meanings  assigned  to  such  terms  in

Section 8.6.

“Information  Certificate”  means  any  Information  Certificate  executed  and  delivered  to  Bank  by
Borrower in connection with this Agreement or the Security Agreement, the form of which is attached to
the Security Agreement, as such certificate may be amended, restated, supplemented or otherwise modified
from time to time.

“Insolvency Proceeding”  means  any  proceeding  commenced  by  or  against  any  Person  under  any

Debtor Relief Law.

“Intellectual  Property”  means  any  and  all  intellectual  property,  including  copyrights,  copyright
licenses,  patents,  patent  licenses,  trademarks  (including  the  Trademarks),  trademark  licenses,  technology,
know-how and processes, all rights therein, and all rights to sue at law or in equity for any past, present, or
future infringement, violation, misuse, misappropriation or other impairment thereof, whether arising under
US,  multinational  or  foreign  laws  or  otherwise,  including  the  right  to  receive  injunctive  relief  and  all
proceeds and damages therefrom.

“Interest” means the annual rate of interest payable on the Term Loan in accordance with Section

2.2(a).

“Interest Period” means, initially, the period commencing on the date the Term Loan is borrowed
and ending on the last day of the calendar month in which the Term Loan is borrowed and, thereafter, the
period  commencing  on  the  first  day  of  each  calendar  month  and  ending  on  the  last  day  of  such  calendar
month; provided that (i) if any Interest Period would end on a day other than a Business Day, such Interest
Period  shall  end  on  the  next  preceding  Business  Day,  (ii)  no  Interest  Period  shall  extend  beyond  the
Maturity Date and (iii) no tenor that has been removed from this definition pursuant to Section 2.5 shall be
available.

“Late Charge” has the meaning given to such term in Section 2.2(e).

“License  Agreement”  means  the  2023  Halston-GIII  License  Agreement,  dated  May  15,  2023,

between Borrower and Licensee, as amended to and in effect on the date hereof.

6

“Licensee”  means,  individually  and  collectively,  G-III  Leather  Fashions,  Inc.  and  G-III  Apparel

Canada, ULC.

“Lien”  means,  with  respect  to  any  property,  any  security  interest,  mortgage,  pledge,  lien,  claim,
charge  or  other  encumbrance  in,  of,  or  on  such  property  or  its  income,  including,  without  limitation,  the
interest  of  a  vendor  or  lessor  under  a  conditional  sale  agreement,  capital  lease  or  other  title  retention
agreement,  or  any  agreement  to  provide  any  of  the  above,  and  the  filing  of  any  financing  statement  or
similar instrument under the Code or comparable law of any jurisdiction.

“Loan Account” has the meaning set forth in Section 2.1(b).

“Loan  Documents”  means  this  Agreement,  the  Note,  the  Security  Agreement,  the  Payment
Direction  Notice,  the  Pledge  Agreement,  the  Negative  Pledge  Agreement,  each  Guarantee  (if  any),  each
Information  Certificate,  each  rider,  each  schedule,  each  exhibit,  and  each  contract,  instrument,  agreement
and other document that (a) are required by this Agreement, (b) are at any time entered into or delivered to
Bank in connection with this Agreement or the Term Loan or (c) otherwise creates, evidences or secures any
of the Obligations.

“Margin” means four hundred twenty-five basis points (4.25%).

“Material  Adverse  Change”  means  (a)  any  event  or  condition  that  Bank  in  good  faith  believes
impairs,  or  is  likely  to  impair,  the  prospect  of  payment  or  performance  by  Borrower  of  any  of  the
Obligations,  or  any  Guarantor  (if  any)  of  its  obligations,  (b)  a  material  adverse  change  in  the  business,
operations, results of operations, assets, liabilities or condition (financial or otherwise) of Borrower or any
Guarantor (if any), (c) a material impairment of Bank’s ability to enforce the Obligations, or (d) a material
impairment of the enforceability or priority of Bank’s Liens with respect to any of the Collateral; provided
that the existence of Permitted Liens shall not be a material impairment under this clause (d).

“Maturity Date” means October 19, 2028.

“Negative Pledge Agreement” means the Negative Pledge Agreement, dated as of the date hereof,

made by Borrower in favor of Bank, with respect to Borrower’s Intellectual Property.

“Net Income” means the net income of Borrower, determined in accordance with GAAP; provided,
that revenue derived from the $5,000,000 upfront payment by Licensee pursuant to the License Agreement
shall be excluded from the calculation of Net Income.

“Note” means that certain Term Loan Promissory Note issued by Borrower in favor of Bank dated

the date of this Agreement.

“Notice Threshold Amount” means $250,000.00.

“Obligations”  means  (a)  all  loans  (including  the  Term  Loan),  debts,  principal,  interest  (including
any interest that accrues after the beginning of an Insolvency Proceeding, regardless of whether allowed or
allowable in whole or in part as a claim in any such Insolvency Proceeding), and any other reimbursement
or indemnification obligations with respect to letters of credit issued by Bank for the account of Borrower
(irrespective  of  whether  contingent),  premiums,  liabilities  (including  all  amounts  charged  to  the  Loan
Account), obligations (including indemnification obligations), fees, Bank Expenses (including any fees or

7

expenses that accrue after the commencement of an Insolvency Proceeding, regardless of whether allowed
or  allowable  in  whole  or  in  part  as  a  claim  in  any  such  Insolvency  Proceeding),  guaranties,  and  all
covenants  and  duties  of  any  other  kind  and  description  owing  by  Borrower  under  or  evidenced  by  this
Agreement  or  any  of  the  other  Loan  Documents,  and  irrespective  of  whether  for  the  payment  of  money,
whether direct or indirect, absolute or contingent, liquidated or unliquidated, determined or undetermined,
voluntary or involuntary, due, not due or to become due, sole, joint, several or joint and several, incurred in
the past or now existing or hereafter arising, under any Loan Document, and including all interest not paid
when  due,  and  all  other  expenses  or  other  amounts  that  Borrower  is  required  to  pay  or  reimburse  by  the
Loan Documents or by law or otherwise in connection with the Loan Documents; and (b) all Bank Product
Obligations, together with all renewals, extensions, modifications or refinancings of any of the foregoing.
  Any  reference  in  this  Agreement  or  in  the  Loan  Documents  to  the  Obligations  will  include  all  or  any
portion  of  the  Obligations  and  any  extensions,  modifications,  renewals,  or  alterations  of  the  Obligations,
both prior and subsequent to any Insolvency Proceeding.

“OFAC” has the meaning set forth in Section 3.11(a).

“Parent” means Xcel Brands, Inc., a Delaware corporation.

“Patriot Act” means Uniting and Strengthening America by Providing Appropriate Tools Required

to Intercept and Obstruct Terrorism Act (USA Patriot Act of 2001).

“Payment Direction Notice” means the Payment Direction Notice, dated as of the date hereof, from

Borrower and Bank to Licensee.

“Permitted  Indebtedness”  means  Indebtedness  which  is  subordinated  to  Obligations  upon  terms
satisfactory to Bank in its sole discretion as long as no Default or Event Default has then occurred and is
continuing or would result from the incurrence of such Indebtedness.

“Permitted Investments” means investments in deposit accounts maintained with Bank or otherwise

permitted hereunder in the ordinary course of business.

“Permitted Lien” means (a) Liens for unpaid taxes, assessments, or other governmental charges or
levies  that  are  not  yet  delinquent;  (b)  the  interests  of  lessors  under  operating  leases  and  non-exclusive
licensors under license agreements; (c) purchase-money Liens or the interests of lessors under capital leases
to  the  extent  that  such  Liens  or  interests  secure  Permitted  Indebtedness  consisting  of  purchase-money
Indebtedness  and  so  long  as  (i)  such  Lien  attaches  only  to  the  asset  purchased  or  acquired  and  the  cash
proceeds,  (ii)  such  Lien  only  secures  the  purchase-money  Indebtedness  that  was  incurred  to  acquire  the
asset purchased or acquired; (d) Existing Liens; and (e) other Liens which are subordinated to the Liens of
Bank upon terms satisfactory to Bank in its sole discretion as long as no Default or Event Default has then
occurred and is continuing or would result from the subordination of such Liens.

“Person”  means  natural  persons,  corporations,  limited  liability  companies,  limited  partnerships,
general partnerships, limited liability partnerships, joint ventures, trusts, land trusts, business trusts, or other
organizations,  irrespective  of  whether  they  are  legal  entities,  and  governments  and  agencies  and  their
political subdivisions.

8

“Pledge  Agreement”  means  the  Membership  Interest  Pledge  Agreement,  dated  as  of  the  date
hereof, made by Parent and Holdco in favor of Bank with respect to the Equity Interests of Borrower and
Holdco.

“Prime  Rate”  means  at  any  time,  the  rate  of  interest  most  recently  announced  by  Bank  at  its
principal  office  as  its  “prime  rate,”  whether  or  not  such  announced  rate  is  the  lowest  rate  available  from
Bank.  Each change in the rate of interest based on the Prime Rate will become effective on the date each
Prime Rate change is announced by Bank.

“Relevant Governmental Body” means the Federal Reserve Board or the Federal Reserve Bank of
New  York,  or  a  committee  officially  endorsed  or  convened  by  the  Federal  Reserve  Board  or  the  Federal
Reserve Bank of New York, or any successor thereto.

“Responsible Officer” means, any of the president, the chief executive officer, the chief operating
officer, the chief financial officer, the treasurer or a vice president of Borrower or such other representative
of Borrower as may be designated in writing by any one of the foregoing and acceptable to Bank in its sole
discretion.

“Sanctions” has the meaning set forth in Section 3.11(a).

“Security  Agreement”  means,  collectively,  that  certain  Security  Agreement,  dated  as  of  the  date
hereof, made by Borrower in favor of Bank, and any other security agreements executed from time to time
by Borrower in favor of Bank.

“SOFR” means a rate equal to the secured overnight financing rate as administered by the SOFR

Administrator.

“SOFR Administrator” means the Federal Reserve Bank of New York (or a successor administrator

of the secured overnight financing rate).

“Subsidiary” of a Person means a corporation, partnership, limited liability company or other entity
in  which  that  Person  directly  or  indirectly  owns  or  controls  the  Equity  Interests  having  ordinary  voting
power  to  elect  a  majority  of  the  board  of  directors  (or  appoint  other  comparable  managers)  of  such
corporation, partnership, limited liability company or other entity.  Unless the context otherwise requires,
each reference to Subsidiaries herein shall be a reference to Subsidiaries of Borrower.

“Taxes” has the meaning set forth in Section 8.4.

“Term  Loan”  means  the  term  loan  made  by  Bank  to  Borrower  on  the  Closing  Date  pursuant  to

Section 2.1 in the original principal amount of Five Million Dollars ($5,000,000).

“Term  SOFR”  means  the  Term  SOFR  Reference  Rate  for  a  tenor  comparable  to  the  applicable
Interest Period on the day (such day, the “Periodic Term SOFR Determination Day”) that is two (2) U.S.
Government Securities Business Days prior to the first day of such Interest Period, as such rate is published
by the Term SOFR Administrator; provided, however, that if as of 5:00 p.m. (New York City time) on any
Periodic Term SOFR Determination Day the Term SOFR Reference Rate for the applicable tenor has not
been published by the Term SOFR Administrator and a Benchmark Replacement Date with respect to the
Term SOFR Reference Rate has not occurred, then Term SOFR will be the Term SOFR Reference Rate for
9

such tenor as published by the Term SOFR Administrator on the first preceding U.S. Government Securities
Business Day for which such Term SOFR Reference Rate for such tenor was published by the Term SOFR
Administrator so long as such first preceding U.S. Government Securities Business Day is not more than
three (3) U.S. Government Securities Business Days prior to such Periodic Term SOFR Determination Day.

“Term SOFR Administrator” means CME Group Benchmark Administration Limited (CBA) (or a

successor administrator of the Term SOFR Reference Rate selected by Bank in its reasonable discretion).

“Term SOFR Reference Rate” means the forward-looking term rate based on SOFR.

“Trademarks”  has  the  meaning  set  forth  in  the  License  Agreement  and  shall  include,  without
limitation,  “Halston”,  “H  Halston”,  “Halston  Studio”  and  all  derivatives  and  variations  whether  currently
existing or hereafter developed.

“U.S. Government Securities Business Day” means any day except for (a) a Saturday, (b) a Sunday
or (c) a day on which the Securities Industry and Financial Markets Association recommends that the fixed
income  departments  of  its  members  be  closed  for  the  entire  day  for  purposes  of  trading  in  United  States
government securities.

1.2

TERMS GENERALLY.  The definitions of terms herein shall apply equally to the singular
and plural forms of the terms defined.  Whenever the context may require, any pronoun shall include the
corresponding  masculine,  feminine  and  neuter  forms.    The  words  “include,”  “includes”  and  “including”
shall be deemed to be followed by the phrase “without limitation.”  The word “will” shall be construed to
have the same meaning and effect as the word “shall.”  Unless the context requires otherwise any definition
of  or  reference  to  any  agreement,  instrument  or  other  document  herein  shall  be  construed  as  referring  to
such agreement, instrument or other document as from time to time amended, supplemented or otherwise
modified (subject to any restrictions on such amendments, supplements or modifications set forth herein),
any reference herein to any Person shall be construed to include such Person’s successors and assigns, the
words “herein,” “hereof” and “hereunder,” and words of similar import, shall be construed to refer to this
Agreement  in  its  entirety  and  not  to  any  particular  provision  hereof,  all  references  herein  to  Articles,
Sections,  Exhibits,  riders,  and  Schedules  shall  be  construed  to  refer  to  Articles  and  Sections  of,  and
Exhibits,  riders,  and  Schedules  to,  this  Agreement,  any  reference  to  any  law  or  regulation  herein  shall,
unless otherwise specified, refer to such law or regulation as amended, modified or supplemented from time
to time, and the words “asset” and “property” shall be construed to have the same meaning and effect and to
refer  to  any  and  all  tangible  and  intangible  assets  and  properties,  including  cash,  securities,  accounts  and
contract  rights.   All  terms  defined  in  Article  9  of  the  Code  and  not  otherwise  defined  are  used  herein  as
therein defined.

1.3

ACCOUNTING TERMS; CHANGES IN GAAP.

(a)

Accounting Terms.  Except as otherwise expressly provided herein, all accounting
terms not otherwise defined herein shall be construed in conformity with GAAP.  Financial statements and
other  information  required  to  be  delivered  by  Borrower  to  the  Bank  pursuant  to  Section  5.1  shall  be
prepared  in  accordance  with  GAAP  as  in  effect  at  the  time  of  such  preparation.    Notwithstanding  the
foregoing,  for  purposes  of  determining  compliance  with  any  covenant  (including  the  computation  of  any
financial covenant) contained herein, Indebtedness of Borrower and its Subsidiaries shall be deemed to be
carried at 100% of the outstanding principal amount thereof, and the effects of FASB ASC 825 and FASB
ASC 470-20 on financial liabilities shall be disregarded.

10

(b)

Changes  in  GAAP.    If  Borrower  notifies  Bank  that  Borrower  requests  an
amendment to any provision hereof to eliminate the effect of any change occurring after the date hereof in
GAAP or in the application thereof on the operation of such provision (or if Bank notifies Borrower that
Bank  requests  an  amendment  to  any  provision  hereof  for  such  purpose),  regardless  of  whether  any  such
notice is given before or after such change in GAAP or in the application thereof, then such provision shall
be  interpreted  on  the  basis  of  GAAP  as  in  effect  and  applied  immediately  before  such  change  shall  have
become  effective  until  such  notice  shall  have  been  withdrawn  or  such  provision  amended  in  accordance
herewith.

ARTICLE 2
CREDIT TERMS

2.1

TERM LOAN.

(a)

Term Loan.  Subject to the terms and conditions of this Agreement, Bank agrees to
make  a  single  term  loan  to  Borrower  on  the  Closing  Date  in  a  principal  amount  equal  to  Five  Million
Dollars ($5,000,000).  The execution and delivery of this Agreement by Borrower and the satisfaction of all
conditions precedent pursuant to Section 4.1 shall be deemed to constitute Borrower’s request to borrow the
Term Loan on the Closing Date.  Amounts repaid in respect of the Term Loan may not be reborrowed.

(b)

Charges to Loan Account; Clearance Charge.  Bank will maintain an account on
its books and records in the name of Borrower (the “Loan Account”) in which will be recorded the Term
Loan and all other Obligations; provided, that the failure of Bank to so record the Term Loan or any other
Obligation  shall  not  affect  the  obligation  of  Borrower  to  repay  the  Term  Loan  or  other  Obligation.
  Borrower  unconditionally  authorizes  Bank  to  collect  all  principal,  interest,  fees,  indemnification
obligations, reimbursement of expenses and other Obligations or amounts due under this Agreement or any
of the other Loan Documents (including, but not limited to, costs and expenses relating to Bank’s attorneys’
fees),  in  each  case,  as  they  become  due  from  time  to  time,  by  charging  the  Loan  Account  or  any  deposit
account maintained by Borrower with Bank.  All periodic statements relating to the Loan Account (if any)
will be conclusively presumed to be correct and accurate and constitute an account stated between Borrower
and Bank unless Borrower delivers written objection to Bank within 30 days after receipt by Borrower.

(c)

Interest Elections.

(i)
Loan for a successive Interest Period.

Upon the expiration of each Interest Period, Bank shall continue the Term

(ii)

During  the  existence  of  an  Event  of  Default,  Bank  may,  at  its  option,

convert the base rate of interest on the Term Loan from Term SOFR to the Prime Rate.

2.2

INTEREST/FEES.

(a)

Interest.  Interest shall be payable on the outstanding daily unpaid principal amount
of the Term Loan from the date hereof until payment in full is made and shall accrue and be payable at the
rates  set  forth  or  provided  for  herein,  before  and  after  default,  before  and  after  maturity,  before  and  after
judgment and before and after the commencement of any proceeding under any Debtor Relief Law.  Except
as  otherwise  provided  in  Section 2.2(b),  below,  the  unpaid  principal  amount  of  the  Term  Loan  shall  bear
interest at a rate per annum equal to Term SOFR for the applicable Interest Period plus the Margin.

11

 
(b)

Default Rate.  

(i)

Upon the occurrence and during the continuation of any Event of Default
and at any time following the Expiration Date, at the sole discretion of Bank, the Obligations shall
thereafter bear interest at the Default Rate plus the interest rate applicable immediately prior to the
occurrence of such Event of Default, to the fullest extent permitted by applicable law.  

(ii)

Bank  may  assess  the  Default  Rate  commencing  as  of  the  date  of  the
occurrence  of  an  Event  of  Default  or  as  of  any  date  after  the  occurrence  of  an  Event  of  Default
regardless of the date of reporting or declaration of such Event of Default.  

(iii)

Accrued  and  unpaid  interest  on  past  due  amounts  (including  interest  on
past  due  interest)  shall  be  compounded  monthly,  on  the  last  day  of  each  calendar  month,  to  the
fullest extent permitted by applicable law.

(c)

Payment of Interest.  Accrued and unpaid Interest will be payable monthly on the
first day of each month during the term hereof and on the Expiration Date.  Any accrued interest outstanding
after the Expiration Date will be payable upon demand.

(d)

Term SOFR Conforming Changes.  In connection with the use or administration
of  Term  SOFR,  Bank  will  have  the  right  to  make  Conforming  Changes  from  time  to  time  and,
notwithstanding  anything  to  the  contrary  herein  or  in  any  other  Loan  Document,  any  amendments
implementing such Conforming Changes will become effective without any further action or consent of any
other  party  to  this  Agreement  or  any  other  Loan  Document.    Bank  will  promptly  notify  Borrower  of  the
effectiveness of any such Conforming Changes.

(e)

Payment of Fees.  Borrower will pay to Bank the following fees, as and when such

fees are due and payable:

(i)

On  the  Closing  Date,  a  commitment  fee  of  $50,000  in  immediately
available  funds,  which  documentation  fee  shall  be  fully  earned  as  of  the  Closing  Date  and  non-
refundable; and

(ii)

All  other  fees  for  financial  services  and  products  offered  by  Bank  in

accordance with its internal policies governing such fees.

Bank is hereby authorized to debit Borrower’s deposit and/or operating account at Bank for payment of the
foregoing fees.

(f)

Late Charge. Borrower shall unconditionally pay to Bank a late charge (the “Late
Charge”) equal to the greater of (a) five (5%) percent of the payment then due or (b) $200.00, if any such
payment in whole or in part is not received by Bank within ten (10) days after its due date.  The Late Charge
is  in  addition  to  the  Default  Rate,  if  applicable,  and  shall  be  payable  together  with  the  next  payment  due
hereunder or, at Bank’s option, upon demand by Bank, provided, however, that if any such late charge is not
recognized as liquidated damages for such delinquency, and if deemed to be interest in excess of the amount
permitted by applicable law, Bank shall be entitled to collect a late charge only at the highest rate permitted
by  law,  and  any  payment  actually  collected  by  Bank  in  excess  of  such  lawful  amount  shall  be  deemed  a
payment in reduction of the principal sum then outstanding, and shall be so applied.

12

(g)

Computation of Interest and Fees.  Interest and fees will be computed on the basis
of a three hundred sixty (360)-day year (or, in connection with interest on Term Loans accruing interest at
the Prime Rate, a three hundred sixty-five (365) or three hundred sixty-six (366)-day year, as applicable) for
the actual number of days elapsed.

(h)

Interest  Statements.    Bank  shall  provide  written  statements  to  Borrower  with
respect  to  interest  due  and  payable  hereunder  to  the  extent  that  Borrower  is  not  then  utilizing  Bank’s
“Stucky  Netlink”  system  (or  any  other  electronic  transmission  system  approved  by  Bank);  provided,  that
any failure by Bank to provide (or timely provide) any such interest statement shall not affect Borrower’s
obligation hereunder to pay such interest as and when due.

2.3

ADDITIONAL COSTS.

(a)

Increased Costs.  Borrower will reimburse Bank, on demand, for Bank’s costs or
losses arising from any occurrence, after the date of this Agreement, of the adoption or taking effect of any
new or changed law, rule, regulation or treaty, or the interpretation thereof, or the issuance of any request,
rule, guideline or directive (whether or not having the force of law) by any governmental authority, in each
case, which are allocated to this Agreement or any credit outstanding under this Agreement, provided that
Borrower shall not be required to compensate Bank pursuant to this section for costs or loss incurred more
than 270 days prior to the date that Lender notifies Borrower of the event giving rise to such costs or losses
and of Lender’s intention to claim compensation therefor; provided, further that, if such event giving rise to
such costs or losses is retroactive, then the 270-day period referred to above shall be extended to include the
period of retroactive effect thereof.  The allocation will be made as determined by Bank in good faith.  Such
costs or losses may include, without limitation, costs or losses arising out of any such change in law related
to:  any  reserve  or  deposit  requirements  (excluding  any  reserve  requirement  already  reflected  in  the
calculation of the interest rate in this Agreement); and any capital requirements relating to Bank’s assets and
commitments for credit.

(b)

Compensation for Losses.  In the event of (i)  the payment of any principal of the
Term Loan other than on the last day of the Interest Period applicable thereto (including as a result of an
Event of Default), or (ii) the failure to prepay the Term Loan on the date specified in any notice delivered
pursuant hereto, then, in any such event, Borrower shall compensate Bank for any loss, cost and expense
attributable to such event, including any loss, cost or expense arising from the liquidation or redeployment
of funds.  A certificate of Bank setting forth any amount or amounts that Bank is entitled to receive pursuant
to this section shall be delivered to Borrower and shall be conclusive absent manifest error. Borrower shall
pay such Lender the amount shown as due on any such certificate within 10 days after receipt thereof.

(c)

Temporary Inability to Determine Rates.  Subject to Section 2.5, if prior to the first
day  of  any  Interest  Period,  Bank  shall  have  determined  (which  determination  shall  be  conclusive  and
binding  upon  Borrower,  absent  manifest  error)  that  Term  SOFR  cannot  be  determined  pursuant  to  the
definition thereof, but not due to any of the reasons set forth in Section 2.5,  Bank  shall  forthwith  furnish
notice of such determination, confirmed in writing, to Borrower and thereafter the base rate of interest on
the Term Loan shall, on the last day of the then applicable current Interest Period, be converted from Term
SOFR  to  the  Prime  Rate  until  Bank  notifies  Borrower  that  the  circumstances  giving  rise  to  such
determination no longer exist.

(d)

Illegality.    If  Bank  determines  that  any  law  has  made  it  unlawful,  or  that  any

governmental authority has asserted that it is unlawful, for Bank to make, maintain or fund loans whose

13

interest  is  determined  by  reference  to  SOFR,  the  Term  SOFR  Reference  Rate  or  Term  SOFR,  or  to
determine or charge interest rates based upon SOFR, the Term SOFR Reference Rate or Term SOFR, then,
upon notice thereof to Borrower, the base rate of interest on the Term Loan shall, on the last day of the then
applicable current Interest Period or, if necessary to avoid such illegality, immediately, be converted from
Term  SOFR  to  the  Prime  Rate  until  Bank  notifies  Borrower  that  the  circumstances  giving  rise  to  such
determination no longer exist.

2.4

REPAYMENT; TERM AND TERMINATION.

(a)

Loan  Repayment.    Borrower  shall  repay  the  aggregate  outstanding  principal
balance  of  the  Term  Loan  in  quarterly  installments  of  principal  in  the  amount  of  Two  Hundred  Fifty
Thousand Dollars ($250,000) each, together with all accrued and unpaid interest as of each such payment
date,  commencing  on  April  1,  2024  and  continuing  on  the  first  day  of  each  quarter  thereafter  until  the
Maturity Date.  To the extent not previously paid, the outstanding principal balance of the Term Loan and
all unpaid interest thereon shall be paid in full on the Maturity Date.

(b)

The unpaid principal amount of the Term Loan may, at any time and from time to
time,  be  voluntarily  paid  or  prepaid  in  whole  or  in  part  as  provided  herein  and  subject  to  any  additional
amounts  due  and  payable  in  accordance  herewith.   Any  payment  due  under  the  Note  or  any  other  Loan
Document which is paid by check or draft shall be subject to the condition that any receipt issued therefore
shall be ineffective unless and until the amount due is actually received by Bank.  

(c)

Expiration Date.    If  not  sooner  paid,  all  Obligations  hereunder  shall  be  due  and
payable  on  the  earliest  to  occur  of  the  following  (the  “Expiration  Date”):  the  Maturity  Date;  or  upon
acceleration  following  an  Event  of  Default.    No  termination  of  the  obligations  of  Bank  will  relieve  or
discharge Borrower of its duties, obligations, or covenants under this Agreement or under any other Loan
Document.

(d)

Time  and  Date  of  Payments.    Each  payment  due  under  the  Note  or  any  Loan
Document  shall  be  made  to  Bank  at  such  bank  account  as  Bank  may  designate  by  written  notice  to
Borrower,  in  immediately  available  funds  not  later  than  3:00  p.m.,  New  York  local  time,  on  the  day  of
payment. All payments received after such time shall be deemed received on the next succeeding Business
Day. If any payment of principal or interest shall be due on a date that is not a Business Day, such payment
shall  be  made  on  the  next  succeeding  Business  Day,  and  such  extension  of  time  shall  in  such  case  be
included in the computation of the payment of interest.

(e)

Application of Payments. Unless otherwise specified by Borrower, each payment,
other than payments made pursuant to Section 2.4(a), received by Bank shall be applied as follows: (i) first,
to the payment of any and all costs, fees and expenses incurred by or payable to Bank in connection with
any of the Loan Documents, including all Bank Expenses; second, to the payment of all accrued and unpaid
interest hereunder; third, to the payment of the unpaid principal amount of the Term Loan; and fourth, to all
other Obligations owed by Borrower or any Guarantor to Bank or (ii) in any other manner which Bank may,
in  its  sole  discretion,  elect  from  time  to  time.  Each  prepayment  of  the  Term  Loan  shall  be  applied  to  the
installments of the Term Loan in inverse order of maturity and shall be accompanied by accrued and unpaid
interest to the date of such prepayment on the amount prepaid.

14

BENCHMARK REPLACEMENT SETTING

2.5
.

(a)

Benchmark Replacement.    Notwithstanding  anything  to  the  contrary  herein  or  in
any other Loan Document, if a Benchmark Transition Event has occurred prior to any setting of the then-
current  Benchmark,  then  the  Benchmark  Replacement  will  replace  such  Benchmark  for  all  purposes
hereunder and under any Loan Document in respect of any Benchmark setting at or after 5:00 p.m. (New
York  City  time)  on  the  fifth  (5th)  Business  Day  after  the  date  notice  of  such  Benchmark  Replacement  is
provided to Borrower by Bank without any amendment to, or further action or consent of any other party to,
this Agreement or any other Loan Document.

(b)

Benchmark  Replacement  Conforming  Changes.    In  connection  with  the  use,
administration, adoption or implementation of a Benchmark Replacement, Bank will have the right to make
Conforming Changes from time to time and, notwithstanding anything to the contrary herein or in any other
Loan Document, any amendments implementing such Conforming Changes will become effective without
any further action or consent of any other party to this Agreement or any other Loan Document.

(c)

Notices; Standards for Decisions and Determinations.  Bank will promptly notify
the  Borrower  of  (i)  the  implementation  of  any  Benchmark  Replacement  and  (ii)  the  effectiveness  of  any
Conforming  Changes  in  connection  with  the  use,  administration,  adoption  or  implementation  of  a
Benchmark Replacement; provided that any failure to so notify will not affect Bank’s rights hereunder. Any
determination, decision or election that may be made by Bank pursuant to this Section 2.5,  including  any
determination with respect to a tenor, rate or adjustment or of the occurrence or non-occurrence of an event,
circumstance  or  date  and  any  decision  to  take  or  refrain  from  taking  any  action  or  any  selection,  will  be
conclusive and binding absent manifest error and may be made in its sole discretion and without consent
from  any  other  party  to  this  Agreement  or  any  other  Loan  Document,  except,  in  each  case,  as  expressly
required pursuant to this Section 2.5.

(d)

Unavailability of Tenor of Benchmark.  Notwithstanding anything to the contrary
herein or in any other Loan Document, at any time (including in connection with the implementation of a
Benchmark  Replacement),  (i)  if  the  then-current  Benchmark  is  a  term  rate  (including  the  Term  SOFR
Reference  Rate),  then  Bank  may  remove  any  tenor  of  such  Benchmark  that  is  unavailable  or  non-
representative for Benchmark (including Benchmark Replacement) settings and (ii) Bank may reinstate any
such previously removed tenor for Benchmark (including Benchmark Replacement) settings.

(e)

Disclaimer.    The  interest  rate  on  the  Term  Loan  may  be  derived  from  an  interest
rate  benchmark  that  may  be  discontinued  or  is,  or  may  in  the  future  become,  the  subject  of  regulatory
reform. Upon the occurrence of a Benchmark Transition Event, this Section 2.5 provides a mechanism for
determining an alternative rate of interest. Bank does not warrant or accept responsibility for, and shall not
have  any  liability  with  respect  to  (a)  the  administration,  submission,  calculation  of  or  any  other  matter
related to the rates in the definition of “Term SOFR” or with respect to any component definition thereof or
rates referenced in the definition thereof or any alternative, comparable or successor rate thereto (including
any  Benchmark  or  any  Benchmark  Replacement  or  the  effect,  implementation  or  composition  of  any
Benchmark Replacement Conforming Changes) and including, without limitation, whether the composition
or characteristics of any such alternative, successor or replacement reference rate, as it may or may not be
adjusted  pursuant  hereto,  will  be  similar  to,  or  produce  the  same  value  or  economic  equivalence  of,  such
Benchmark or any other Benchmark or have the same volume or liquidity as did such Benchmark or any
other Benchmark prior to its discontinuance or unavailability, or (b) the impact or effect of such

15

alternative,  successor  or  replacement  reference  rate  or  Benchmark  Replacement  Conforming  Changes  on
any  other  financial  products  or  agreements  in  effect  or  offered  to  any  obligor  or  any  of  their  respective
affiliates,  including,  without  limitation,  any  swap  agreement  or  hedging  agreement.  Bank  may  select
information  sources  or  services  in  its  reasonable  discretion  to  ascertain  any  interest  rate  used  in  this
Agreement, any component thereof, or rates referenced in the definition thereof, in each case pursuant to the
terms of this Agreement, and shall have no liability to Borrower or any other person or entity for damages
of any kind, including direct or indirect, special, punitive, incidental or consequential damages, costs, losses
or  expenses  (whether  in  tort,  contract  or  otherwise  and  whether  at  law  or  in  equity),  for  any  error  or
calculation of any such rate (or component thereof) provided by any such information source or service.

ARTICLE 3
REPRESENTATIONS AND WARRANTIES

Borrower makes the following representations and warranties to Bank as of the date hereof, each of
which representations and warranties will survive the execution of this Agreement and will continue in full
force and effect until the full and final payment, and satisfaction and discharge of all Obligations:

3.1

EXISTENCE AND QUALIFICATION; POWER.  Borrower is a corporation or limited
liability company duly organized or formed, and validly existing.  Borrower is duly qualified or registered
to  transact  business  and  is  in  good  standing  in  its  state  of  organization  or  formation  and  in  each  other
jurisdiction in which the conduct of its business or the ownership of its properties makes such qualification
or registration necessary.  Borrower has all requisite power and/or other authority to conduct its business, to
own its properties, to execute and deliver this Agreement and each Loan Document to which it is a party, to
borrow hereunder, to grant a security interest in the Collateral to Bank, and to perform its Obligations.

3.2

ENFORCEABILITY.  This Agreement is, and each of the other Loan Documents when
delivered  to  Bank  will  be,  duly  executed  and  delivered  by  Borrower  or  Guarantor  (if  any),  as  applicable,
and  constitutes  the  legal,  valid  and  binding  obligations  of  Borrower  or  Guarantor  (if  any),  as  applicable,
enforceable against Borrower or Guarantor (if any), as applicable, in accordance with their respective terms,
subject  to  bankruptcy,  insolvency,  moratorium  or  other  laws  affecting  the  enforceability  of  rights  of
creditors generally.

3.3

COMPLIANCE WITH LAWS.  Borrower is in compliance with all laws, regulations and
other  legal  requirements  applicable  to  its  business  (including,  without  limitation,  all  applicable  federal  or
state environmental laws), has obtained all authorizations, consents, approvals, orders, licenses and permits
from all applicable governmental authorities, and has made or accomplished (or obtained exemptions from)
all filings, registrations and qualifications that are necessary for the transaction of its business.

3.4

AUTHORITY;  COMPLIANCE  WITH  OTHER  AGREEMENTS.    The  execution,
delivery and performance by Borrower of this Agreement and the other Loan Documents to which it is a
party have been duly authorized by all necessary organizational action, as applicable, and do not and will
not:  require  any  consent  or  approval  not  heretofore  obtained  of  any  Person;  violate  or  conflict  with  any
provision of Borrower’s organizational documents; or result in a breach by Borrower or constitute a default
by Borrower under, or cause or permit the acceleration of any obligation owed under, any indenture or loan
or credit agreement or any other contractual obligation to which Borrower is a party or by which Borrower
or any of its property is bound or affected.

16

 
3.5

FINANCIAL  STATEMENTS;  NO  MATERIAL  ADVERSE  CHANGE.   All  financial
statements and information of Borrower furnished to Bank are complete and correct and fairly present the
financial  condition  of  Borrower  as  of  the  date  thereof  and  for  the  applicable  period  then  ending.    No
Material Adverse Change has occurred since the date of this Agreement.

3.6

NO LITIGATION.  No litigation (including derivative actions), arbitration proceeding or
governmental  investigation  or  proceeding  is  pending  or,  to  Borrower’s  knowledge,  threatened  in  writing
against  Borrower  or  any  of  its  Subsidiaries  which  could  reasonably  be  expected  to  result  in  a  Material
Adverse Change.

3.7

OWNERSHIP  OF  PROPERTIES;  LIENS.    Borrower  owns  good  title  to  all  of  its
properties and assets, real and personal, tangible and intangible, of any nature whatsoever, free and clear of
all Liens, charges and claims except for Permitted Liens.  No financing statement or other public notice with
respect  to  all  or  any  part  of  the  Collateral  is  on  file  or  of  record  in  any  public  office,  except  filings
evidencing Permitted Liens.

3.8

EQUITY  OWNERSHIP;  SUBSIDIARIES.  All issued and outstanding Equity Interests
of Borrower and each of its Subsidiaries are duly authorized and validly issued and, if applicable, are fully
paid and non-assessable, and free and clear of all Liens other than Permitted Liens.  

3.9

SOLVENCY.    Immediately  prior  to  and  after  giving  effect  to  each  borrowing  hereunder
and the use of the proceeds thereof, and giving effect to all rights of contribution, the fair value of the assets
of  Borrower  is  and  will  be  greater  than  the  amount  of  its  liabilities,  as  such  value  is  established  and
liabilities evaluated in accordance with applicable Debtor Relief Laws.

3.10

REGULATIONS  T,  U  AND  X;  INVESTMENT  COMPANY  ACT.    No  part  of  the
proceeds  of  the  Loan  will  be  used  to  purchase  or  carry,  or  to  extend  credit  to  others  for  the  purpose  of
purchasing  or  carrying,  any  margin  stock  within  the  meaning  of  Regulations  T,  U  or  X  of  the  Board  of
Governors  of  the  Federal  Reserve  System.    Borrower  is  not  or  is  not  required  to  be  registered  as  an
“investment company” under the Investment Company Act of 1940.

3.11

SANCTIONS; ANTI-CORRUPTION.

(a)

Sanctions.    None  of  Borrower,  any  Guarantor  (if  any),  any  of  their  respective
Subsidiaries or, to the knowledge of Borrower, any director, officer, manager, employee, agent, or affiliate
of Borrower or any of their respective Subsidiaries is a Person that is, or is owned or controlled by Persons
that  are:  the  subject  of  any  sanctions  administered  or  enforced  by  the  U.S.  Department  of  the  Treasury’s
Office  of  Foreign  Assets  Control  (“OFAC”),  the  U.S.  Department  of  State,  the  United  Nations  Security
Council,  the  European  Union,  Her  Majesty’s  Treasury,  or  other  relevant  sanctions  authority  (collectively,
“Sanctions”), or located, organized or resident in a country or territory that is, or whose government is, the
subject of Sanctions.

(b)

Anti-Corruption.  Borrower, its Subsidiaries and their respective directors, officers,
managers, and employees and, to the knowledge of Borrower, the agents of Borrower and its Subsidiaries,
are  in  compliance  with  all  applicable  Sanctions  and  with  the  Foreign  Corrupt  Practices  Act  of  1977,  as
amended, and the rules and regulations thereunder (the “FCPA”) and any other applicable anti-corruption
law.  Borrower and its Subsidiaries have instituted and maintain policies and procedures designed to ensure
continued compliance with the FCPA and all other applicable anti-corruption laws.

17

3.12

NO OTHER LIENS.  Borrower has not granted or suffered to exist any Lien on any of its

assets or properties, except in favor of Bank and except for Permitted Liens.

3.13

FULL DISCLOSURE.  No representation, warranty or other statement of Borrower in any
certificate  or  written  statement  given  to  Bank,  as  of  the  date  such  representation,  warranty,  or  other
statement  was  made,  taken  together  with  all  such  certificates  and  statements  given  to  Bank,  contains  any
untrue  statement  of  a  material  fact  or  omits  to  state  a  material  fact  necessary  to  make  the  statements
contained  in  the  certificates  or  statements  not  materially  misleading.    As  of  the  Closing  Date,  the
information included in the Beneficial Ownership Certification is true and correct in all respects.

3.14

INTELLECTUAL PROPERTY.  

(a)

Borrower  owns  all  of  its  Intellectual  Property  free  and  clear  of  all  Liens,  charges

and claims except for Permitted Liens.

(b)

The License Agreement is in full force and effect and no material defaults currently

exist thereunder.

ARTICLE 4
CONDITIONS

4.1

CONDITIONS OF INITIAL EXTENSION OF CREDIT.  In addition to the discretion
of Bank, the obligation of Bank to make the Term Loan under this Agreement is subject to the fulfillment to
Bank’s satisfaction of each of the following conditions precedent:

(a)

Loan Documents.   All  Loan  Documents  and  all  other  documents  relating  to  this

Agreement will have been duly executed and delivered;

(b)

Assignment  Agreement.  Borrower  and  Holdco  shall  have  entered  into  the
Assignment Agreement and provided to Bank evidence reasonably satisfactory to Bank that the Assignment
Agreement  shall  have  been  submitted  to  the  United  States  Patent  and  Trademark  Office  for  recordation
therein.

(c)

Secretary’s Certificate.  Bank will have received a certificate of the Secretary (or
the  equivalent)  of  Borrower,  attaching  and  certifying  copies  of  the  resolutions  of  its  board  of  directors,
managers,  members  and/or  other  equivalent  governing  body,  as  applicable,  authorizing  the  execution,
delivery and performance of the Loan Documents and certifying the name, title and true signature of each
officer executing the Loan Documents;

(d)

Lien Searches and Filings.  (i) Uniform Commercial Code and other searches, the
results  of  which  will  be  satisfactory  to  Bank,  will  have  been  completed  and  no  filings  describing  the
Collateral shall exist (unless such Liens (x) will be released or subordinated to Bank’s Liens or (y) relate to
Permitted Liens) and (ii) all Uniform Commercial Code and other filings deemed necessary by Bank will
have been submitted for filing with the appropriate filing office;

(e)

Financial  Information  and  Projections.    Bank  shall  have  received  all  financial

information of Borrower requested by Bank, including, without limitation, all financial projections for the

18

 
current  fiscal  year,  which  reflect  pro  forma  compliance  with  all  financial  covenants  set  forth  in  this
Agreement;

(f)

Licenses and Approvals.  Borrower will have received all licenses, approvals and
certifications  required  by  any  governmental  authority  necessary  in  connection  with  the  execution  of  this
Agreement  and  the  Loan  Documents  and  the  completion  of  the  transactions  contemplated  by  this
Agreement;

(g)

Fees  and  Expenses.    Borrower  shall  have  paid  all  of  Bank’s  fees,  expenses  and
charges  in  connection  with  the  preparation  of  the  Loan  Documents  including,  but  not  limited  to,  the
reasonable and documented fees and expenses of Bank’s attorneys;

(h)

Deposit  Accounts.    Borrower  shall  have  opened  its  operating  and  collections
accounts with Bank and after having been given access to such accounts, use “IDB Access”, Bank’s cash
management system;

(i)

KYC  Requirements.    Bank  shall  have  received,  at  least  five  (5)  days  prior  to  the
Closing  Date,  all  documentation  and  other  information  required  by  bank  regulatory  authorities  or
reasonably  requested  by  Bank  under  or  in  respect  of  applicable  “know  your  customer”  and  anti-money
laundering  legal  requirements  including  the  Patriot  Act  and,  if  Borrower  qualifies  as  a  “legal  entity
customer” under the Beneficial Ownership Regulation, a Beneficial Ownership Certification in relation to
Borrower;

(j)

Representations and Warranties.  The representations and warranties of Borrower
contained  in  this  Agreement  and  in  the  other  Loan  Documents  shall  be  true  and  correct  on  and  as  of  the
Closing Date;

(k)

No  Default  or  Event  of  Default.    No  Default  or  Event  of  Default  shall  have
occurred and be continuing on the Closing Date, nor shall either result from the making of the Term Loan;
and

(l)

No Material Adverse Change.  There shall have been no Material Adverse Change
since the date of the most recent audited financial statements provided to Bank prior to Closing Date, and
there  shall  be  no  pending  or  threatened  action,  suit,  investigation  or  proceeding  that  could  result  in  a
Material Adverse Change with respect to Borrower or any of its Subsidiaries (if any) or any Guarantor (if
any).

ARTICLE 5
AFFIRMATIVE COVENANTS

Borrower  covenants  that  so  long  as  this  Agreement  is  in  effect  or  any  Obligations  remain

outstanding, Borrower shall:

5.1

FINANCIAL STATEMENTS AND INFORMATION.  Furnish to Bank:

(a)

Annual Reviewed and Audited Financial Statements.  Within one hundred twenty
(120)  days  after  the  end  of  each  of  its  fiscal  years,  (i)  reviewed  consolidated  (if  applicable)  financial
statements of Borrower and (ii) audited consolidated financial statements of Parent, including balance

19

 
sheets, statements of income, and statements of cash flows for such fiscal year, setting forth in each case in
comparative form the figures as of the end of and for the previous fiscal year, all in reasonable detail and
accompanied by a report thereon of Borrower’s independent certified public accountants, which accountants
shall  be  reasonably  acceptable  to  Bank,  together  with  management’s  discussion  and  analysis  of  the  fiscal
year’s operating and financial results.  Such accountants’ report shall be unqualified as to scope of audit and
shall  not  be  qualified  as  to  going  concern,  and  shall  state  that  such  financial  statements  present  fairly  the
financial condition as at the end of such fiscal year, and the results of operations and cash flows for such
fiscal year of Borrower in accordance with GAAP consistently applied;

(b)

Quarterly Financial Statements.  Within ninety (90) days after the end of each of
its  fiscal  quarters,  a  quarterly  income  statement  and  balance  sheet  as  at  the  end  of  such  quarter  and  the
related  statements  of  income  and  retained  earnings  and  cash  flows,  and  internal  management  reports  of
Borrower, Holdco and Parent for such quarter, and the portion of the fiscal year ended at the end of such
quarter,  all  in  reasonable  detail  and  certified  by  the  chief  financial  officer  (or  other  Responsible  Officer
acceptable  to  Bank  in  its  sole  discretion)  of  Borrower  that  they  are  complete  and  correct  and  that  they
present fairly in all material respects the financial condition as at the end of such quarter, and the results of
operations  for  such  quarter  and  such  portion  of  the  fiscal  year  of  Borrower  in  accordance  with  GAAP
consistently applied (except for normal year-end adjustments and the absence of footnotes);

(c)

Compliance Certificates.    Simultaneously  with  the  financial  statements  described
in  clauses  (a)  and  (b)  above  for  each  fiscal  year  and  quarter,  as  applicable,  a  Compliance  Certificate
demonstrating  in  reasonable  detail  compliance  with  the  applicable  financial  covenants  set  forth  in
Section 5.2;

(d)

Royalty  Reports.    Within  sixty  (60)  days  after  the  end  of  each  fiscal  quarter,  a
detailed  report  regarding  the  Guaranteed  Minimum  Royalties  compared  against  actual  royalty  payments
received in respect of the Trademarks, certified by the chief financial officer (or other Responsible Officer
acceptable to Bank in its sole discretion) of Borrower that they are complete and correct, all in form and
substance reasonably satisfactory to Bank;

(e)

Projections.    On  or  before  November  30  of  each  year,  cash  flow  projections

(inclusive of royalty projections) in form and substance reasonably satisfactory to Bank; and

(f)

Additional  Information.    Promptly  following  Bank’s  request  therefor,  such
additional information regarding Borrower and its business, operations, asset and properties as Bank may
reasonably request.

5.2

FINANCIAL COVENANTS.  Comply with each of the following financial covenants:

(a)

Guaranteed  Minimum  Royalty  Ratio.  Maintain  a  Guaranteed  Minimum  Royalty
Ratio as at the last day of each fiscal year set forth below shall be no less than the amount set forth below
for such fiscal year:

Fiscal Year

Guaranteed Minimum Royalty Ratio

2023

1.15 to 1.0

20

2024

2025

2026 and thereafter

1.15 to 1.0

1.20 to 1.0

1.25 to 1.0

(b)

Fixed Charge Coverage Ratio.  Maintain a Fixed Charge Coverage Ratio as at the
last day of each fiscal year, commencing with the fiscal year ended December 31, 2024, of no less than 1.10
to 1.0.

(c)

Minimum  Cash  Balances.    Borrower  shall  maintain  at  all  times  in  its  primary
operating account at Bank a cash balance of not less than $250,000, as evidenced by the account statements
provided by Bank.

5.3

EXISTENCE; CONDUCT OF BUSINESS.  Do or cause to be done all things necessary
to preserve, renew and maintain in full force and effect its legal existence and its respective rights, licenses,
permits, privileges and franchises material to the conduct of its business.

5.4

ACCOUNTING  RECORDS;  INSPECTIONS;  APPRAISALS.    Maintain  a  system  of
accounting that enables Borrower to produce financial statements in accordance with GAAP.  Borrower will
permit any representative of Bank, upon reasonable prior written notice and at any reasonable time during
Borrower’s  normal  business  hours,  to  inspect,  audit  and  examine  such  books  and  records  and  to  make
copies of the same, provided that Bank shall not make such inspections, audits and exams more than once
during any calendar year, unless an Event of Default exists.

5.5

COMPLIANCE.  (a) Preserve and maintain all licenses, permits, governmental approvals,
rights, privileges and franchises necessary or desirable for the conduct of its business; (b) comply with the
provisions of all documents under which Borrower is organized and/or which govern Borrower’s continued
existence, and with the requirements of all laws, rules, regulations and orders of any governmental authority
applicable to Borrower and/or its business; and (c) maintain in effect policies and procedures designed to
promote  compliance  by  Borrower,  its  Subsidiaries,  and  their  respective  directors,  officers,  managers,
employees,  and  agents  with  applicable  Sanctions  and  with  the  FCPA  and  any  other  applicable  anti-
corruption laws.

5.6

MAINTENANCE  OF  PROPERTIES.    Keep  all  properties  useful  or  necessary  to
Borrower’s business in good repair and condition, and from time to time make necessary repairs, renewals
and replacements so that such properties will be fully and efficiently preserved and maintained.

5.7

TAXES  AND  OTHER  LIABILITIES.    Pay  and  discharge  when  due  any  and  all
indebtedness, obligations, assessments and taxes, both real or personal, including without limitation federal
and state income taxes and state and local property taxes and assessments, other than any of the foregoing
being contested in good faith by appropriate proceedings promptly instituted and diligently conducted, so
long as (a) adequate reserves, as shall be required in conformity with GAAP, shall have been made therefor,
and in the case of any tax or claim that has or may become a Lien against any of the Collateral, such contest
proceedings conclusively operate to stay the sale of any portion of the Collateral to satisfy such tax or claim
or (b) the failure to so pay could not reasonably be expected, individually or in the aggregate, to constitute a
Material Adverse Change.

21

5.8

NOTICE  TO  BANK.    Promptly  (but  in  no  event  more  than  five  (5)  days  after  the
occurrence  of  each  such  event  or  matter)  give  written  notice  to  Bank  in  reasonable  detail  of:  (a)  the
occurrence of any Default or Event of Default; (b) a violation of any law, rule or regulation by Borrower; (c)
any  termination  or  cancellation  of  any  insurance  policy  which  Borrower  is  required  to  maintain;  (d)  any
litigation  pending  or,  to  the  knowledge  of  Borrower,  threatened  against  Borrower  that,  if  adversely
determined would result in liability of Borrower in excess of the Notice Threshold Amount; (e) any dispute
or claims by Licensee with respect to the License Agreement exceeding individually or in the aggregate the
Notice Threshold Amount; (f) the occurrence of a Material Adverse Change; (g) any change in the name,
jurisdiction of organization, or organizational structure of Borrower; or (h) any change in the information
provided  in  the  Beneficial  Ownership  Certification  that  would  result  in  a  change  to  the  list  of  beneficial
owners identified in parts (c) or (d) of such certification.

5.9

INSURANCE.  Maintain insurance customary in coverage and amounts for the business in
which  it  is  engaged,  including,  without  limitation,  general  liability  insurance,  in  each  case,  in  form,
substance,  amounts,  under  agreements  and  with  insurers  reasonably  acceptable  to  Bank.    The  insurance
policies must contain endorsements acceptable to Bank naming Bank as sole lender loss payee with regard
to property coverage and as additional insured with regard to liability coverage.

5.10

DEPOSITORY RELATIONSHIP; COMPENSATING BALANCE.

(a)

Maintain all of its operating and collections accounts with Bank.

(b)

Maintain  with  Bank  deposit  accounts  (including  without  limitation  the  accounts
maintained with Bank pursuant to Section 5.10(a)) having average monthly balances, in the aggregate, of no
less than $1,000,000 (“Minimum  Compensating  Balance”).  To  the  extent  and  for  such  period  of  time  as
Borrower’s deposit account balances at Bank, when aggregated with Holdco’s and Parent’s deposit account
balances at Bank, are less than the Minimum Compensating Balance (the Minimum Compensating Balance
less the deposit account balances is hereinafter referred to as the “Deficiency Amount”), Borrower shall be
subject  to  a  deficiency  charge,  payable  to  Bank  on  a  quarterly  basis,  calculated  by  multiplying  the
Deficiency Amount by an interest rate per annum equal to 4.00%.

5.11

COOPERATION.    Take  such  actions  and  execute  and  deliver  to  Bank  such  instruments
and  documents  as  Bank  may  from  time  to  time  reasonably  request  (including  obtaining  agreements  from
third  parties  as  Bank  deems  necessary)  to  create,  maintain,  preserve  and  protect  Bank’s  first-priority
security  interest  in  the  Collateral  (subject  to  Permitted  Liens  which  are  expressly  allowed  hereby  to  have
priority over Bank’s Liens) and Bank’s rights in the Collateral and to carry out the intent of this Agreement
and the other Loan Documents.

5.12

INTELLECTUAL PROPERTY.  

(a)

With respect to any and all Intellectual Property, maintain and protect the same and
take and assert any and all remedies available to Borrower to prevent any other Person from infringing upon
or claiming any interest in any such Intellectual Property other than the interest of Licensee.

(b)

Notify  Bank  promptly  of  (i)  the  filing  of  any  patent,  copyright  or  trademark
application  by  Borrower;  (ii)  the  grant  of  any  patent,  copyright  or  trademark  to  Borrower;  or  (iii)
Borrower’s intent to abandon a patent, copyright or trademark; provided, that Borrower shall not abandon
any  patent,  copyright  or  trademark  without  Bank’s  prior  written  consent,  such  consent  not  to  be
unreasonably withheld,

22

delayed  or  conditioned  if  (x)  such  patent,  copyright  or  trademark,  as  applicable,  is  not  material  to  the
conduct  of  Borrower’s  business  and  (y)  such  abandonment  would  not  violate  the  terms  of  the  License
Agreement.

(c)

If  requested  by  Bank,  (i)  execute  and  deliver  to  Bank  security  agreements,
financing  statements,  patent  mortgages  or  such  other  documents,  in  form  and  substance  reasonably
acceptable  to  Bank,  necessary  to  perfect  and  maintain  Bank’s  security  interest  in  all  existing  and  future
Intellectual Property owned by Borrower; and (ii) furnish Bank with evidence satisfactory to Bank that all
actions necessary to maintain and protect all Intellectual Property owned by Borrower have been taken in a
timely manner.

5.13

DIRECTION  OF  PROCEEDS.    On  or  prior  to  October  30,  2023,  direct  Licensee
pursuant  to  the  Payment  Direction  Notice  to  remit  directly  to  the  account  set  forth  on  Schedule  5.13
annexed  hereto  or  such  other  account  as  Bank  shall  direct  all  royalties  and  funds  otherwise  payable  to
Borrower  pursuant  to  the  License  Agreement.    Prior  to  the  occurrence  and  continuance  of  an  Event  of
Default, all such payments received by Bank (i) shall be applied to the next regularly scheduled payment of
principal  of  and  accrued  interest  on  the  Term  Loan  until  paid  in  full,  and  (ii)  the  balance,  if  any,  shall
remitted to Borrower’s operating account at Bank.

5.14

INTEREST  RATE  PROTECTION.    Borrower  shall  enter  into  one  or  more  Hedging
Transactions for no less than the notional amount of $5,000,000 in respect of the Term Loan, in each case
on terms and with counterparties reasonably acceptable to Bank.

5.15

Post-Closing  Deliverables.  Within  thirty  (30)  days  after  the  Closing  Date,  all  insurance
policies  and  other  documents,  agreements  and  actions  required  by  this  Agreement  and  the  other  Loan
Documents  will  have  been  completed  and  will  be  in  place  with  Bank  named  as  lender’s  loss  payee  or
additional insured, as applicable, on each such policy.

ARTICLE 6
NEGATIVE COVENANTS

Borrower  covenants  that  so  long  as  this  Agreement  is  in  effect  or  any  Obligations  remain

outstanding, Borrower shall not:

6.1

USE OF PROCEEDS.  Use any of the proceeds of the Term Loan for purposes other than
for  working  capital  and  other  general  corporate  purposes  of  Borrower  (including  without  limitation  for
making  cash  distributions  to  the  members  of  Borrower),  or  in  contravention  of  any  provision  of  this
Agreement or any other Loan Document.  

6.2

OTHER INDEBTEDNESS.  Create, incur, assume or permit to exist any Indebtedness of

Borrower, except the Obligations and Permitted Indebtedness.

6.3

MERGER,  CONSOLIDATION,  TRANSFER  OF  ASSETS,  TRANSACTIONS
OUTSIDE THE ORDINARY COURSE OF BUSINESS.  Cause, permit, participate in or suffer to occur
or  exist,  any  of  the  following:  (a)  any  merger  or  consolidation  with  any  other  Person;  (b)  any  substantial
change in the nature of Borrower’s business as conducted as of the Closing Date; (c) any material change in
the  existing  executive  management  personnel  of  Borrower;  (d)  Borrower’s  entry  into  any  joint  venture,
partnership or limited liability company as a member or partner; (e) any acquisition of all or substantially

23

 
all of the assets of any other Person (or any division, business unit or line of business of any other entity), or
any  assets  outside  the  ordinary  course  of  Borrower’s  business;  (f)  any  sale,  lease,  transfer  or  other
disposition  of  any  of  Borrower’s  assets,  except  pursuant  to  the  License  Agreement;  (g)  the  creation  or
acquisition of any Subsidiary; (h) entry into any other transaction outside the ordinary course of business
(including  any  sale  and  leaseback  transaction);  or  (i)  any  liquidation,  winding-up,  or  dissolution  of
Borrower  or  suspension  of  Borrower’s  business  or  cessation  of  operation  of  a  substantial  portion  of  its
business.

6.4

LOANS, ADVANCES, INVESTMENTS.  Make any investment in any Person, whether
in the form of loans, advances, guarantees, capital contributions, or other investment, other than Permitted
Investments, or acquisition of any Equity Interests or Indebtedness of any Person.

6.5

DIVIDENDS,  DISTRIBUTIONS.    In  any  fiscal  year  declare  or  pay  any  dividend  or
distribution (either in cash or any other property in respect of any Equity Interests in Borrower) or redeem,
retire, repurchase or otherwise acquire any Equity Interests of Borrower in an aggregate amount in excess of
Borrower’s  net  profit  for  such  fiscal  year,  in  each  case  so  long  as  no  Default  or  Event  of  Default  has
occurred and is continuing at the time thereof or would result therefrom.

6.6

LIENS.  Mortgage, pledge, grant or permit to exist a security interest in, or Lien upon, all
or any portion of Borrower’s assets now owned or subsequently acquired, except (i) Liens in favor of Bank
and (ii) Permitted Liens.

6.7

AFFILIATE TRANSACTIONS.  Directly or indirectly enter into, or permit to exist, any
material transaction with any Affiliate of Borrower or make any loan or advance to an officer or Affiliate of
Borrower, except for transactions that are in the ordinary course of Borrower’s business, and are on fair and
reasonable  terms  that  are  no  less  favorable  to  Borrower  than  would  be  obtained  in  an  arm’s  length
transaction with a non-affiliated Person.

6.8

ORGANIZATIONAL  CHANGES.    Change  its  name,  chief  executive  office,  principal
residence,  organizational  documents,  organizational 
identification  number,  state  of  organization,
organizational identity or “location” as defined in Section 9-307 of the Code, in each case except with ten
(10) Business Days’ prior written notice to Bank.

6.9

CHANGE  OF  ACCOUNTING  METHOD.    Modify  or  change  its  fiscal  year  or  its

method of accounting (other than as may be required to conform to GAAP).

6.10

SANCTIONS;  ANTI-CORRUPTION  USE  OF  PROCEEDS.    Use  the  proceeds  of  the
Term Loan or any other extension of credit by Bank, directly or indirectly, or lend, contribute or otherwise
make available such proceeds to any subsidiary, joint venture partner or other Person, in furtherance of an
offer,  payment,  promise  to  pay,  or  authorization  of  the  payment  or  giving  of  money,  or  anything  else  of
value, to any Person in violation of the FCPA or any other applicable anti-corruption law, or to fund any
activities or business of or with any Person, or in any country or territory, that, at the time of such funding,
is, or whose government is, the subject of Sanctions, or in any other manner that would result in a violation
of Sanctions by any Person.

24

ARTICLE 7
EVENTS OF DEFAULT

7.1

EVENTS  OF  DEFAULT.    The  occurrence  of  any  of  the  following  will  constitute  an

“Event of Default” under this Agreement:

(a)

Borrower fails to make any payment of principal or interest due and payable under

this Agreement or any other Loan Document when such payment is due and payable;

(b)

Borrower  fails  to  pay  any  other  charges,  fees,  expenses  or  other  monetary
obligations (other than an amount payable under clause (a) of this Section) owing to Bank arising out of or
incurred in connection with any Loan Document within three (3) Business Days after the date such payment
is due and payable;

(c)

Borrower  fails  to  perform,  comply  with  or  observe  any  covenant,  agreement  or
undertaking  contained  in  Section 5.1, Section 5.2,  Section  5.3,  clause  (a)  of  Section  5.8,  Section  5.13  or
Article 6 of this Agreement;

(d)

Borrower  fails  to  perform,  comply  with  or  observe  any  covenant,  agreement  or
undertaking  contained  in  any  Loan  Document  (other  than  those  referred  to  in  clause  (a),  (b)  or  (c)  or
elsewhere of this Section 7.1) and such failure continues for thirty (30) days after the occurrence thereof;

(e)

any statement, report, financial statement, or certificate made or delivered by or on
behalf of Borrower or any Guarantor (if any) to Bank is not true and correct in all material respect when
made or delivered, or any warranty, representation or other statement by or on behalf of Borrower contained
in or made in connection with this Agreement, the other Loan Documents or in any document, agreement or
instrument furnished in compliance with, relating to, or in reference to this Agreement, is false, erroneous,
or misleading in any material respect when made;

(f)

Borrower  shall  default  beyond  any  grace  period  in  the  payment  of  principal,
premium or interest of any Indebtedness of Borrower (other than the Obligations), when and as the same
shall become due and payable (whether at scheduled maturity, required prepayment, acceleration, demand
or otherwise); or if Borrower otherwise defaults under the terms of any such Indebtedness if the effect of
such  default  is  to  enable  the  holder  of  such  Indebtedness  to  accelerate  the  payment  of  Borrower’s
obligations, which are the subject thereof, prior to the maturity date or prior to the regularly scheduled date
of payment;

(g)

any final judgment or order exceeding $250,000 for the payment of money which is
not fully and unconditionally covered by insurance or for which Borrower has not established a cash or cash
equivalent  reserve  in  the  full  amount  of  such  judgment,  shall  be  rendered  against  Borrower  and  such
judgment shall continue unsatisfied and in effect for a period of thirty (30) consecutive days without being
vacated, discharged, satisfied or bonded pending appeal;

(h)

any non-monetary judgment or order shall be rendered against Borrower that could
reasonably  be  expected,  either  individually  or  in  the  aggregate,  to  have  a  Material  Adverse  Change,  and
there shall be a period of thirty (30) consecutive days during which a stay of enforcement of such judgment
or order, by reason of a pending appeal or otherwise, shall not be in effect;

25

 
(i)

Borrower  or  any  Guarantor  (if  any) makes  or  proposes  in  writing,  an  assignment
for  the  benefit  of  creditors  generally,  offers  a  composition  or  extension  to  creditors,  or  makes  or  sends
notice of an intended bulk sale of any business or assets now or hereafter owned or conducted by Borrower
or any such Guarantor, an Insolvency Proceeding or any other action is commenced for the dissolution or
liquidation of Borrower, or the commencement of any proceeding to avoid any transaction entered into by
Borrower or any Guarantor (if any), or the commencement of any case or proceeding for reorganization or
liquidation of Borrower’s or any Guarantor’s debts under any Debtor Relief Law, whether instituted by or
against  Borrower  or  any  Guarantor;  provided,  however,  that  Borrower  or  such  Guarantor  (if  any),  as
applicable, shall have sixty (60) days to obtain the dismissal or discharge of an Insolvency Proceeding filed
against it, it being understood that during such sixty (60) day period, Bank may seek adequate protection in
any  Insolvency  Proceeding,  or  a  receiver,  liquidator,  custodian,  trustee  or  similar  official  or  fiduciary  is
appointed for Borrower or any Guarantor or for the property of Borrower or any Guarantor;

(j)
Guarantor (if any);

any execution or distraint process is issued against any property of Borrower or any

(k)

any indication or evidence is received by Bank that reasonably leads it to believe
Borrower  or  any  Guarantor  (if  any) may  have  directly  or  indirectly  been  engaged  in  any  type  of  activity
which,  would  be  reasonably  likely  to  result  in  the  forfeiture  of  any  material  property  of  Borrower  or  any
such Guarantor to any governmental entity, federal, state or local or Borrower or any Guarantor ceases any
material portion of its business operations as presently conducted;

(l)

Borrower shall become unable to pay, shall admit in writing its inability to pay, or

shall fail to pay, its debts as they become due;

(m)

any Lien in favor of Bank shall fail or cease to be, or shall be asserted by Borrower
or any Guarantor (if any) not to be, valid, enforceable and perfected and prior to all other Liens other than
Permitted Liens;

(n)

Borrower or any Guarantor (if any) conceals, removes or permits to be concealed
or removed any part of Borrower’s property with intent to hinder, delay, or defraud any of its creditors or
makes or suffers to be made a transfer of any property, which is fraudulent under the law of any applicable
jurisdiction;

(o)

any  material  provision  of  the  Security  Agreement,  any  Guarantee  or  any  other
document relating to Collateral shall for any reason cease to be valid and binding on, or enforceable against,
Borrower or any Guarantor (if any), or Borrower or any such Guarantor shall assert in writing or take any
action to discontinue or to assert the invalidity or unenforceability of any Loan Document, or any material
provision of any Loan Document for any reason ceases to be valid, binding and enforceable in accordance
with its terms;

(p)

Borrower  or  any  officer,  director  or  owner  of  any  of  the  outstanding  Equity
Interests of Borrower or any Guarantor (if any) shall be indicted for a felony offense under state or federal
law, including without limitation any violation of any anti-money laundering, bribery, OFAC or bank fraud,
or should Borrower employ an executive officer or manager, or elect a director, who has been convicted of
any  such  felony  offense,  or  should  any  Person  become  an  owner  of  any  of  the  outstanding  ownership
interests of Borrower who has been indicted or convicted of any such felony offense;

26

(q)

(r)

a Change in Control shall occur; or

the License Agreement for any reason shall cease to be in full force and effect.

7.2

REMEDIES  UPON  DEMAND  OR  DEFAULT.    Upon  demand  or  following  the
occurrence and during the continuance of an Event of Default, Bank may, at its election, without notice of
its  election  and  without  demand,  do  any  one  or  more  of  the  following,  all  of  which  are  authorized  by
Borrower:

(a)

Declare  all  Obligations,  whether  evidenced  by  this  Agreement  or  by  any  of  the
other  Loan  Documents  or  by  any  documents  evidencing  Bank  Product  Obligations  immediately  due  and
payable  (provided  that  upon  the  occurrence  of  an  Event  of  Default  described  in  Section  7.1(i),  all
Obligations  shall  become  immediately  due  and  payable  without  any  action  or  declaration  by  Bank),  at
which  time  Borrower  shall  be  obligated  to  immediately  repay  all  of  such  Obligations  in  full,  without
presentment, demand, protest, notice of dishonor, or other notice of any kind or other requirement of any
kind, all of which are hereby expressly waived by Borrower; and

(b)

Exercise any or all other rights, powers and remedies available under the Security

Agreement and each of the other Loan Documents, or accorded by law or equity.

All rights, powers and remedies of Bank may be exercised at any time by Bank and from time to time after
the  occurrence  and  during  the  continuation  of  an  Event  of  Default,  and  the  same  are  cumulative  and  not
exclusive, and will be in addition to any other rights, powers or remedies provided by law or equity.

ARTICLE 8
MISCELLANEOUS

8.1

NO WAIVER.  No delay, failure or discontinuance of Bank in exercising any right, power
or remedy under, or insisting upon the strict performance of any one or more provisions of, any of the Loan
Documents will affect or operate as a waiver of such right, power or remedy; nor will any single or partial
exercise  of  any  such  right,  power  or  remedy  preclude,  waive  or  otherwise  affect  any  other  or  further
exercise  thereof  or  the  exercise  of  any  other  right,  power  or  remedy.    Any  waiver,  permit,  consent  or
approval of any kind by Bank of any breach of or default (including any Default or Event of Default) under
any  of  the  Loan  Documents  must  be  in  writing  and  will  be  effective  only  to  the  extent  set  forth  in  such
writing.  By accepting full or partial payment after the due date of any of the Obligations, Bank shall not be
deemed  to  have  waived  the  right  either  to  require  prompt  payment  when  due  and  payable  of  all  other
Obligations, or to exercise any rights and remedies available to it in order to collect all such other amounts
due and payable under any of the Loan Documents.

8.2

NOTICES.  All notices, requests and demands which any party is required or may desire to
give to any other party under any provision of this Agreement must be in writing delivered to each party at
the address of such party set forth below each party’s name on the signature page of this Agreement or to
such  other  address  as  any  party  may  designate  by  written  notice  to  all  other  parties.    Each  such  notice,
request and demand will be deemed given or made as follows: if sent by hand delivery or overnight courier,
upon delivery; if sent by mail, upon the earlier of the date of receipt or three (3) days after deposit in the
U.S. mail, first class and postage prepaid; and if sent by email or other electronic transmission, upon receipt.

27

 
8.3

COSTS,  EXPENSES  AND  ATTORNEYS’  FEES.    Borrower  will  pay  to  Bank
immediately upon demand the full amount of the following (collectively, “Bank Expenses”): all payments,
advances, charges, costs and expenses, including without limitation documented attorneys’ fees (to include
outside  counsel  fees  and  expenses,  and  all  allocated  costs  of  Bank’s  in-house  counsel),  appraisal  fees,
consultant fees, audit fees, and exam fees expended or incurred by Bank in connection with the negotiation
and  preparation  of  this  Agreement  and  the  other  Loan  Documents,  perfection  of  Bank’s  Liens  in  the
Collateral,  Bank’s  continued  administration  of  this  Agreement  and  the  other  Loan  Documents,  and  the
preparation  of  any  amendments,  waivers  or  other  agreements,  instruments  or  documents  relating  to  this
Agreement  or  the  other  Loan  Documents,  or  in  connection  with  any  “workout”  or  restructuring,  the
enforcement of Bank’s rights and/or the collection of any amounts which become due to Bank under any of
the Loan Documents, and the prosecution or defense of any action in any way related to Borrower or any of
the Loan Documents, including without limitation, any action for declaratory relief, whether incurred at the
trial or appellate level, in an arbitration proceeding or otherwise, and including any of the above incurred in
connection  with  any  Insolvency  Proceeding  (including  without  limitation,  any  adversary  proceeding,
contested matter or motion brought by Bank or any other Person) relating to Borrower or any other Person
and  any  of  the  Collateral  and  other  examinations,  appraisals,  evaluations,  audits  and  inspections.   All  of
such Bank Expenses shall (i) be reasonable under the circumstances incurred, (ii) be documented and (iii)
bear  interest  at  the  then  current  rate  of  Interest  accruing  with  respect  to  the  Term  Loan  from  the  date  of
payment by Bank until repaid in full by the Borrower.  Borrower’s obligations set forth in this Section 8.3
will  survive  any  termination  of  this  Agreement  or  repayment  of  the  Obligations  and  will  for  all  purposes
continue in full force and effect.

8.4

TAXES.    All  payments  made  by  Borrower  hereunder  or  under  any  note  or  other  Loan
Document will be made without setoff, counterclaim, or other defense.  In addition, all such payments will
be  made  free  and  clear  of,  and  without  deduction  or  withholding  for,  any  present  or  future  taxes,  levies,
imposts, duties, fees, assessments or other charges of whatever nature now or subsequently imposed by any
jurisdiction or by any political subdivision or taxing authority and all related interest, penalties or similar
liabilities (collectively, “Taxes”), provided  that  Bank  shall  have  provided  Borrower  with  an  executed  IRS
Form  W-9  (or  other  applicable  tax  form  reasonably  requested  by  Borrower)  that  indicates  that  Bank  is
exempt  from  U.S.  federal  backup  withholding  tax;  provided,  further,  that,  in  the  event  any  deduction  or
withholding of such Taxes is required, then, (i) unless such taxes are those described in clauses (b) through
(d) of the definition of Excluded Taxes, the sum payable shall be increased as necessary so that after making
all  required  deductions  (including  deductions  applicable  to  additional  sums  payable  under  this  Section),
Bank receives an amount equal to the sum it would have received had no such deductions been made, (ii)
Borrower shall make such deductions and (iii) Borrower shall pay the full amount deducted to the relevant
governmental authority in accordance with applicable law.

8.5

GENERAL.  This Agreement will be binding upon and inure to the benefit of the parties
hereto and their respective successors and assigns; provided that Borrower may not assign or transfer any of
its interests, rights or obligations under this Agreement or any other Loan Document without Bank’s prior
written consent.  Bank reserves the right to sell, assign, transfer, negotiate or grant participations in all or
any  part  of,  or  any  interest  in,  Bank’s  rights  and  benefits  under  this  Agreement  and  the  other  Loan
Documents.    This  Agreement  and  the  other  Loan  Documents  constitute  the  entire  agreement  between
Borrower  and  Bank  with  respect  to  each  credit  subject  hereto  and  supersede  all  prior  negotiations,
communications,  discussions  and  correspondence  concerning  the  subject  matter  of  this  Agreement.    This
Agreement  may  be  amended  or  modified  only  in  writing  signed  by  each  party  to  this  Agreement.    This
Agreement is made and entered into for the sole protection and benefit of the parties hereto and their

28

respective  permitted  successors  and  assigns,  and  no  other  Person  will  be  a  third-party  beneficiary  of,  or
have any direct or indirect cause of action or claim in connection with, this Agreement or any other of the
Loan Documents to which it is not a party.  If any provision of this Agreement or any other Loan Document
will be prohibited by or invalid under applicable law, such provision will be ineffective only to the extent of
such  prohibition  or  invalidity  without  invalidating  the  remainder  of  such  provision  or  any  remaining
provisions  of  this  Agreement  or  the  other  Loan  Documents.    This  Agreement  may  be  executed  in  any
number of counterparts, each of which when executed and delivered will be deemed to be an original, and
all of which when taken together will constitute one and the same Agreement.  If more than one, the liability
of  Borrower  under  this  Agreement  will  be  joint  and  several.    Delivery  of  an  executed  counterpart  of  this
Agreement by facsimile or other electronic method of transmission shall be equally as effective as delivery
of an original executed counterpart of this Agreement and any party’s failure to deliver an original executed
counterpart shall not affect the validity, enforceability, and binding effect of this Agreement.

8.6

INDEMNITY.    Borrower  indemnifies  Bank  and  its  Affiliates,  Subsidiaries,  directors,
officers,  employees,  representatives,  agents,  and  attorneys  (collectively,  the  “Indemnified  Parties”,  and
each,  an  “Indemnified  Party”),  and  holds  them  harmless  from  and  against  any  and  all  claims,  debts,
liabilities,  demands,  obligations,  actions,  causes  of  action,  penalties,  costs  and  expenses  (including
reasonable attorneys’ fees), of every kind, which any Indemnified Party may sustain or incur, or which may
be asserted against any Indemnified Party by any third party, in each case, based upon or arising out of any
of  the  Obligations,  this  Agreement,  any  of  the  Loan  Documents,  or  the  Collateral  or  any  relationship  or
agreement  between  Bank  and  Borrower,  or  any  other  matter,  relating  to  Borrower,  the  Obligations  or  the
Collateral; provided that this indemnity will not extend to damages asserted by any Indemnified Party that a
court  of  competent  jurisdiction  finally  determines  in  a  non-appealable  judgment  to  have  been  caused  by
such Indemnified Party’s own gross negligence or willful misconduct.  Regardless of any provision in this
Agreement  to  the  contrary,  the  indemnity  agreement  set  forth  in  this  Section  8.6  will  survive  any
termination  of  this  Agreement  or  repayment  of  the  Obligations  and  will  for  all  purposes  continue  in  full
force and effect.

8.7

CHOICE  OF  LAW:  FORUM  SELECTION:  CONSENT  TO  JURISDICTION.    This
Agreement shall be governed by, construed and interpreted in accordance with the laws of the State of New
York (excluding the choice of law rules thereof).  Borrower hereby irrevocably submits to the jurisdiction of
any New York court or the courts of the United States District Court for the Southern District of New York
sitting in the Borough of Manhattan in any action or proceeding arising out of or relating to this Agreement,
and hereby irrevocably waives any objection  to the laying of venue of any such action or proceeding in any
such court and any claim that any such action or proceeding has been brought in an inconvenient forum.  A
final  judgment  in  any  such  action  or  proceeding  shall  be  conclusive  and  may  be  enforced  in  any  other
jurisdiction by suit on the judgment or in any other manner provided by law.

8.8

CONSEQUENTIAL DAMAGES.  No claim may be made by Borrower against Bank, or
any  Affiliate,  Subsidiary,  director,  officer,  employee,  representative,  agent,  attorney  or  attorney-in-fact  of
any of them for any special, indirect, consequential, or punitive damages in respect of any claim for breach
of  contract  or  other  theory  of  liability  arising  out  of  or  related  to  the  transactions  contemplated  by  this
Agreement  or  any  other  Loan  Document  or  any  related  act,  omission,  or  event,  and  Borrower  waives,
releases, and agrees not to sue upon any claim for such damages, whether or not accrued and whether or not
known or suspected to exist in its favor.

29

8.9

SAVINGS  CLAUSE.    If  at  any  time  the  interest  rate  set  forth  in  any  of  the  Loan
Documents  exceeds  the  maximum  interest  rate  allowable  under  applicable  law,  the  interest  rate  will  be
deemed to be such maximum interest rate allowable under applicable law.

8.10

RIDERS; SCHEDULES.   This  Agreement  may  be  supplemented  by  one  or  more  riders
and/or  schedules.    In  the  event  of  any  conflict  between  the  terms  of  this  Agreement  and  any  rider  or
schedule, the terms of the rider or schedule, as applicable, shall control.

8.11

RIGHT  OF  SETOFF;  DEPOSIT  ACCOUNTS.    Upon  and  after  the  occurrence  of  an
Event of Default, Borrower authorizes Bank, at any time and from time to time, without notice, which is
hereby expressly waived by Borrower, and whether or not Bank will have declared any extension of credit
under  this  Agreement  to  be  due  and  payable  in  accordance  with  the  terms  of  this  Agreement,  to  set  off
against, and to appropriate and apply to the payment of, the Obligations (whether matured or unmatured,
fixed or contingent, liquidated or unliquidated), any and all amounts owing by Bank to Borrower (whether
matured  or  unmatured,  and  in  the  case  of  deposits,  whether  general  or  special  (except  trust  and  escrow
accounts), time or demand and however evidenced), and pending any such action, to the extent necessary, to
hold such amounts as collateral to secure such the Obligations and to return as unpaid for insufficient funds
any and all checks and other items drawn against any deposits so held as Bank, in its sole discretion, may
elect.  For the avoidance of doubt, Borrower acknowledges that pursuant to Security Agreement Borrower
has  granted  to  Bank  a  security  interest  in  all  deposits  and  accounts  maintained  with  Bank  to  secure  the
payment of all Obligations.

8.12

CONFIDENTIALITY.    Bank  agrees  that  material,  non-public  information  regarding
Borrower, its operations, assets, and existing and contemplated business plans will be treated by Bank in a
confidential manner, and will not be disclosed by Bank to Persons who are not parties to this Agreement,
except  (a)  to  Bank’s  Affiliates,  and  Bank’s  and  Bank’s  Affiliates’  respective  attorneys,  representatives,
agents and other advisors and to officers, directors and employees, (b) as required by law, rule, regulation or
by  any  court,  governmental,  regulatory  or  self-regulatory  authority,  (c)  as  agreed  by  Borrower  in  writing,
(d) if such information becomes generally available to the public other than as a result of a breach of this
Section,  (e)  in  connection  with  (i)  any  litigation  or  adversary  proceeding  involving  claims  related  to  this
Agreement, or (ii) the assignment or participation of Bank’s interest in this Agreement, provided  that  the
related  assignee  or  participant  is  informed  of  the  confidential  nature  of  such  information  and  agrees  in
writing to maintain the confidentiality thereof, (f) to equity owners of Borrower, and (g) in connection with
the  exercise  by  Bank  of  any  right  or  remedy  under  this  Agreement,  any  other  Loan  Document  or  at  law.
  Bank  may  use  the  name,  logos,  and  other  insignia  of  Borrower  and  the  maximum  amount  of  the  credit
facilities provided under this Agreement in any “tombstone” or comparable advertising, on its website or in
other marketing materials of Bank with the prior written approval of Borrower.

8.13

PATRIOT ACT NOTICE.    Bank  notifies  Borrower  that  pursuant  to  the  requirements  of
the Patriot Act, Bank is required to obtain, verify and record information that identifies Borrower and any
Guarantor,  which  information  includes  the  name  and  address  of  Borrower  and  each  such  Guarantor  and
other information that will allow Bank to identify Borrower and each such Guarantor in accordance with the
Patriot Act.  In addition, if Bank is required by law or regulation or internal policies to do so, it shall have
the  right  to  periodically  conduct  Patriot  Act  searches,  OFAC/PEP  searches,  and  customary  individual
background  checks  for  Borrower  and  any  Guarantor,  and  OFAC/PEP  searches  and  customary  individual
 background checks of Borrower’s senior management and key principals, and Borrower agrees, and agrees
to cause each such Guarantor, to cooperate in respect of the conduct of such searches and further agree that

30

the  reasonable  costs  and  charges  for  such  searches  shall  constitute  Bank  Expenses,  and  pursuant  to  the
Beneficial Ownership Regulation, it is required to obtain a Beneficial Ownership Certificate.

8.14 WAIVER  OF  JURY  TRIAL.    EACH  OF  BANK  AND  BORROWER  HEREBY
IRREVOCABLY  WAIVES,  TO  THE  FULLEST  EXTENT  PERMITTED  BY  APPLICABLE  LAW,
ANY RIGHT IT MAY HAVE TO A TRIAL BY JURY IN ANY LEGAL PROCEEDING DIRECTLY
OR  INDIRECTLY  ARISING  OUT  OF  THIS  AGREEMENT  OR  ANY  OTHER  LOAN
DOCUMENT  OR  THE  TRANSACTIONS  CONTEMPLATED  HEREBY  OR  THEREBY
(WHETHER  BASED  ON  CONTRACT,  TORT  OR  ANY  OTHER  THEORY).    EACH  PARTY
CERTIFIES THAT NO REPRESENTATIVE, AGENT OR ATTORNEY OF THE OTHER PARTY
HAS REPRESENTED, EXPRESSLY OR OTHERWISE, THAT IT WOULD NOT, IN THE EVENT
OF  LITIGATION,  SEEK  TO  ENFORCE  THE  FOREGOING  WAIVER. 
  EACH  PARTY
ACKNOWLEDGES THAT IT HAS BEEN INDUCED TO ENTER INTO THIS AGREEMENT AND
THE  OTHER  LOAN  DOCUMENTS  BY,  AMONG  OTHER  THINGS,  THE  WAIVERS  AND
CERTIFICATIONS IN THIS SECTION.

8.15

NO  ADVISORY  OR  FIDUCIARY  RESPONSIBILITY.  Borrower  represents  and
warrants that (a) to the extent it has deemed appropriate, Borrower has consulted its own legal, accounting,
regulatory  and  tax  advisors,  which  advisors  have  been  selected  of  Borrower’s  own  free  will,  and  (b)
Borrower is capable of evaluating and understanding, and understands and accepts, the terms, risks, waivers
and conditions of the transactions contemplated hereby and by the other Loan Documents.

[Remainder of page intentionally blank; signature page follows.]

31

The parties have caused this Agreement to be executed as of the date first set forth above.

BORROWER:

H HALSTON IP, LLC

By: _/s/ Robert D’Loren______________

Name: Robert D’Loren
Title: Chief Executive Officer

Address:

1333 Broadway, 10th Floor
New York, New York 10018
Attention: Robert D’Loren
Email: rdloren@xcelbrands.com

BANK:

ISRAEL DISCOUNT BANK OF NEW YORK

By: _/s/ Mitchell Barnett ________________

Name: Mitchell Barnett
Title: Senior Vice President

By: _/s/ Ender Cetin_____________________

Name: Ender Cetin
Title: Senior Vice President

Address:

1114 Avenue of the Americas, 9th Floor
New York, New York 10036
Attention: Mitchell Barnett
Email: mbarnett@idbny.com

TERM LOAN AGREEMENT SIGNATURE PAGE

EXHIBIT 5.1(c)

Form of Compliance Certificate

Attached.

SCHEDULE 5.13

Account Information

ISRAEL DISCOUNT BANK (IDBBANK)
1114 Avenue of the Americas
New York, NY 10036
ABA #: 026009768

A/C Name: IDB BANK FBO H HALSTON IP LLC
A/C #: 
Ref: H Halston IP LLC

 
 
 
 
 
Subsidiaries of Xcel Brands, Inc.

Exhibit 21.1

Name and Jurisdiction of Incorporation

·    IM Brands, LLC, a Delaware limited liability company

·    JR Licensing, LLC, a Delaware limited liability company

·    Judith Ripka Fine Jewelry, LLC, a Delaware limited liability company

·    Judith Ripka Fine Jewelry Digital, LLC, a Delaware limited liability company

·    H Licensing, LLC, a Delaware limited liability company

·    H Halston IP, LLC, a Delaware limited liability company

·    Halston XL MD, LLC, a Delaware limited liability company

·    C Wonder Licensing, LLC, a Delaware limited liability company

·    Longaberger Licensing, LLC, a Delaware limited liability company

·    Gold Licensing, LLC, a Delaware limited liability company

·    Xcel Design Group, LLC, a Delaware limited liability company

·    XCEL-CT MFG, LLC, a Delaware limited liability company

·    Q Optix, LLC, a Delaware limited liability company

·    AHX Beauty, LLC, a Delaware limited liability company

·    The Beauty Solution, LLC, a Delaware limited liability company

·    Tribe Cosmetics, LLC, a Delaware limited liability company

·    Xcel Acquisition Co., LLC, a Delaware limited liability company

EXHIBIT 31(i).1

CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED PURSUANT TO
SECTION 302 OF THE SARBANES OXLEY ACT OF 2002

I, Robert W. D’Loren certify that:

1.    I have reviewed this annual report on Form 10-K of Xcel Brands, Inc. (the "registrant") for the year ended December 31, 2023.

2.    Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary
to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to
the period covered by this report;

3.    Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all

material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in
this report;

4.    The registrant’s other certifying officer, and I are responsible for establishing and maintaining disclosure controls and procedures (as
defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act
Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

a.    Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our

supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known
to us by others within those entities, particularly during the period in which this report is being prepared;

b.    Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed
under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of
financial statements for external purposes in accordance with generally accepted accounting principles;

c.    Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions
about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on
such evaluation; and

d.    Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the

registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially
affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.    The registrant’s other certifying officer, and I have disclosed, based on our most recent evaluation of internal control over financial
reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the
equivalent functions):

a.    All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which

are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information;
and

b.    Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s

internal control over financial reporting.

April 18, 2024

/s/  Robert W. D’Loren
Name: Robert W. D’Loren
Title: Chairman, President, Chief Executive Officer and Director
(Principal Executive Officer)

EXHIBIT 31(i).2

CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED PURSUANT TO
SECTION 302 OF THE SARBANES OXLEY ACT OF 2002

I, James F. Haran certify that:

1.    I have reviewed this annual report on Form 10-K of Xcel Brands, Inc. (the "registrant") for the year ended December 31, 2023.

2.    Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary
to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to
the period covered by this report;

3.    Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all

material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in
this report;

4.    The registrant’s other certifying officer, and I are responsible for establishing and maintaining disclosure controls and procedures (as
defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act
Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

a.    Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our

supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known
to us by others within those entities, particularly during the period in which this report is being prepared;

b.    Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed
under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of
financial statements for external purposes in accordance with generally accepted accounting principles;

c.    Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions
about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on
such evaluation; and

d.    Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the

registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially
affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.    The registrant’s other certifying officer, and I have disclosed, based on our most recent evaluation of internal control over financial
reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the
equivalent functions):

a.    All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which

are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information;
and

b.    Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s

internal control over financial reporting.

April 18, 2024

/s/  James F. Haran
Name: James F. Haran
Title:   Chief Financial Officer (Principal Financial and Accounting
Officer)

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

EXHIBIT 32(i).1

Robert  W.  D’Loren,  the  Chairman,  President,  Chief  Executive  Officer,  and  Director  of  Xcel  Brands,  Inc.  (the  “Registrant”),  certifies,
under the standards set forth and solely for the purposes of 18 U.S.C. 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley
Act  of  2002,  that,  to  his  knowledge,  the  Annual  Report  on  Form  10-K  of  the  Registrant  for  the  year  ended  December  31,  2023  fully
complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934 and information contained in that Form
10-K fairly presents, in all material respects, the financial condition and results of operations of the Registrant.

April 18, 2024

/s/  Robert W. D’Loren
Name: Robert W. D’Loren
Title: Chairman, President, Chief Executive Officer and Director
(Principal Executive Officer)

A signed original of this written statement required by Section 906 has been provided to Xcel Brands, Inc. and will be retained by Xcel
Brands, Inc. and furnished to the Securities and Exchange Commission or its staff upon request.

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

EXHIBIT 32(i).2

James F. Haran, Chief Financial Officer of Xcel Brands, Inc (the “Registrant”), certifies, under the standards set forth and solely for the
purposes of 18 U.S.C. 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that, to his knowledge, the Annual
Report on Form 10-K of the Registrant for the year ended December 31, 2023 fully complies with the requirements of Section 13(a) or
15(d) of the Securities Exchange Act of 1934 and information contained in that Form 10-K fairly presents, in all material respects, the
financial condition and results of operations of the Registrant.

April 18, 2024

/s/ James F. Haran
Name: James F. Haran
Title: Chief Financial Officer (Principal Financial and Accounting
Officer)

A signed original of this written statement required by Section 906 has been provided to Xcel Brands, Inc. and will be retained by Xcel
Brands, Inc. and furnished to the Securities and Exchange Commission or its staff upon request.

XCEL BRANDS, INC.

CLAWBACK POLICY

Exhibit 97.1

The Board of Directors (the “Board”) of Xcel Brands, Inc. (the “Company”) has determined that it is in the
best  interests  of  the  Company  to  adopt  this  Clawback  Policy  (this  “Policy”),  which  provides  for  the
recovery of certain incentive compensation in the event of an Accounting Restatement (as defined below).
 This Policy is designed to comply with, and shall be interpreted to be consistent with, Section 10D of the
Securities Exchange Act of 1934, as amended (the “Exchange Act”),  Rule  10D-1  promulgated  under  the
Exchange Act (“Rule 10D-1”) and NASDAQ Listing Rule 5608.

 1.

Definitions

For purposes of this Policy, the following capitalized terms shall have the meanings set forth below.

“Accounting Restatement” means an accounting restatement of the Company’s financial statements
due to the Company’s material noncompliance with any financial reporting requirement under the securities
laws,  including  any  required  accounting  restatement  to  correct  an  error  in  previously  issued  financial
statements that is material to the previously issued financial statements, or that would result in a material
misstatement if the error were corrected in the current period or left uncorrected in the current period.

“Clawback  Period”  means  the  three  completed  fiscal  years  immediately  preceding  the  date  on
which the Company is required to prepare an Accounting Restatement, as well as any transition period (that
results from a change in the Company’s fiscal year) within or immediately following those three completed
fiscal years (except that a transition period that comprises a period of at least nine months shall count as a
completed  fiscal  year).    The“date  on  which  the  Company  is  required  to  prepare  an  Accounting
Restatement” is the earlier to occur of (a) the date the Board, a committee of the Board, or the officer or
officers  of  the  Company  authorized  to  take  such  action  if  the  Board  action  is  not  required,  concludes,  or
reasonably should have concluded, that the Company is required to prepare an Accounting Restatement; or
(b)  the  date  a  court,  regulator  or  other  legally  authorized  body  directs  the  Company  to  prepare  an
Accounting Restatement.

“Erroneously  Awarded  Compensation”  means,  in  the  event  of  an  Accounting  Restatement,  the
amount of Incentive-Based Compensation previously received that exceeds the amount of Incentive-Based
Compensation  that  otherwise  would  have  been  received  had  it  been  determined  based  on  the  restated
amounts in such Accounting Restatement, and must be computed without regard to any taxes paid by the
relevant Executive Officer; provided, however, that for Incentive-Based Compensation based on stock price
or  total  stockholder  return,  where  the  amount  of  Erroneously  Awarded  Compensation  is  not  subject  to
mathematical recalculation directly from the information in an Accounting Restatement:  (i) the amount of
Erroneously Awarded Compensation must be based on a reasonable estimate of the effect of the Accounting
Restatement on the stock price or total stockholder return upon which the Incentive-Based Compensation
was received; and (ii) the Company must maintain documentation of the determination of that reasonable
estimate and provide such documentation to The Nasdaq Stock Market (“NASDAQ”).  

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“Executive  Officer”  means  the  Company’s  president,  principal  financial  officer,  principal
accounting  officer  (or  if  there  is  no  such  accounting  officer,  the  controller),  any  vice-president  of  the
Company  in  charge  of  a  principal  business  unit,  division,  or  function  (such  as  sales,  administration,  or
finance),  any  other  officer  who  performs  a  policy-making  function,  or  any  other  person  who  performs
similar  policy-making  functions  for  the  Company.    An  executive  officer  of  the  Company’s  parent  or
subsidiary is deemed an “Executive Officer” if the executive officer performs such policy making functions
for the Company.

“Financial  Reporting  Measure”  means  any  measures  that  are  determined  and  presented  in
accordance with the accounting principles used in preparing the Company’s financial statements, and any
measures  that  are  derived  wholly  or  in  part  from  such  measures;  provided,  however,  that  a  Financial
Reporting Measure is not required to be presented within the Company’s financial statements or included in
a filing with the U.S. Securities and Exchange Commission (“SEC”) to qualify as a “Financial Reporting
Measure.”  For purposes of this Policy, Financial Reporting Measures include, but are not limited to, stock
price and total stockholder return.

“Incentive-Based Compensation” means any compensation that is granted, earned or vested based
wholly or in part upon the attainment of a Financial Reporting Measure.  Incentive-Based Compensation is
“received” for purposes of this Policy in the Company’s fiscal period during which the Financial Reporting
Measure specified in the Incentive-Based Compensation award is attained, even if the payment or grant of
such Incentive-Based Compensation occurs after the end of that period.

2.

Policy Application.

This Policy applies to Incentive-Based Compensation received by an Executive Officer (a) after beginning
services as an Executive Officer; (b) if that person served as an Executive Officer at any time during the
performance period for such Incentive-Based Compensation; and (c) while the Company had a listed class
of securities on a national securities exchange.

3.

Policy Recovery Requirement.

In the event the Company is required to prepare an Accounting Restatement, the Company shall reasonably
promptly recoup the amount of any Erroneously Awarded Compensation received by any Executive Officer
during the Clawback Period.  In the event of an Accounting Restatement, the Board shall determine, in its
sole  discretion,  the  amount  of  any  Erroneously  Awarded  Compensation  for  each  Executive  Officer  in
connection with such Accounting Restatement.

4.

Method of Recoupment.

The  Board  shall  determine,  in  its  sole  discretion,  the  timing  and  method  for  promptly  recouping  such
Erroneously Awarded Compensation, which may include without limitation: (a) seeking reimbursement of
all  or  part  of  any  cash  or  equity-based  award,  (b)  cancelling  prior  cash  or  equity-based  awards,  whether
vested or unvested or paid or unpaid, (c) cancelling or offsetting against any planned future cash or equity-
based  awards,  (d)  forfeiture  of  deferred  compensation,  subject  to  compliance  with  Section  409A  of  the
Internal Revenue Code and the regulations promulgated thereunder and (e) any other method authorized by
applicable law or contract.  Subject to compliance with any applicable law, the Board may affect recovery
under this Policy from any amount otherwise payable to the Executive Officer, including amounts payable
to such individual under any otherwise applicable Company plan or program, including base salary, bonuses
or commissions and compensation previously deferred by the Executive Officer.

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The  Company  is  authorized  and  directed  pursuant  to  this  Policy  to  recoup  Erroneously  Awarded
Compensation  in  compliance  with  this  Policy  unless  the  Compensation  Committee  has  determined  that
recovery  would  be  impracticable  solely  for  the  following  limited  reasons,  and  subject  to  the  following
procedural and disclosure requirements:

• The direct expense paid to a third party to assist in enforcing the Policy would exceed the amount
to  be  recovered.    Before  concluding  that  it  would  be  impracticable  to  recover  any  amount  of
Erroneously Awarded Compensation based on expense of enforcement, the Company must make a
reasonable attempt to recover such Erroneously Awarded Compensation, document such reasonable
attempt(s) to recover and provide that documentation to NASDAQ;

• Recovery would violate home country law of the Company where that law was adopted prior to
November 28, 2022.  Before concluding that it would be impracticable to recover any amount of
Erroneously Awarded Compensation based on violation of home country law of the Company, the
Company must obtain an opinion of home country counsel, acceptable to NASDAQ, that recovery
would result in such a violation, and must provide such opinion to NASDAQ; or

• Recovery would likely cause an otherwise tax-qualified retirement plan, under which benefits are
broadly  available  to  employees  of  the  Company,  to  fail  to  meet  the  requirements  of  26  U.S.C.
401(a)(13) or 26 U.S.C. 411(a) and regulations thereunder.

5.

No Indemnification of Executives Officers.

Notwithstanding the terms of any indemnification or insurance policy or any contractual arrangement with
any  Executive  Officer  that  may  be  interpreted  to  the  contrary,  the  Company  shall  not  indemnify  any
Executive Officers against the loss of any Erroneously Awarded Compensation, including any payment or
reimbursement for the cost of third-party insurance purchased by any Executive Officers to fund potential
clawback obligations under this Policy.

6.

Required Policy-Related Filings.

The Company shall file all disclosures with respect to this Policy in accordance with the requirements of the
federal securities laws, including disclosures required by SEC filings.

7.

Acknowledgement.

Each Executive Officer shall sign and return to the Company within thirty (30) calendar days following the
later  of  (i)  the  effective  date  of  this  Policy  set  forth  below  or  (ii)  the  date  such  individual  becomes  an
Executive  Officer,  the  Acknowledgement  Form  attached  hereto  as  Exhibit  A,  pursuant  to  which  the
Executive Officer agrees to be bound by, and to comply with, the terms and conditions of this Policy.

8.

Administration

This  Policy  shall  be  administered  by  the  Board  or,  if  so  designated  by  the  Board,  the  Compensation
Committee, in which case references herein to the Board shall be deemed references to the Compensation
Committee.  Any determinations made by the Board shall be final and binding on all affected individuals.

9.

Policy Not in Limitation

The Board intends that this Policy shall be applied to the fullest extent of the law.  Any right of recoupment
under this Policy is in addition to, and not in lieu of, any other remedies or rights of recoupment that may be
available to the Company under applicable law or pursuant to the terms of any similar policy in any

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employment  agreement,  equity  award  agreement,  or  similar  agreement  and  any  other  legal  remedies
available to the Company.

Nothing contained in this Policy, and no recoupment or recovery as contemplated by this Policy, shall limit
any  claims,  damages  or  other  legal  remedies  the  Company  or  any  of  its  affiliates  may  have  against  an
Executive Officer arising out of or resulting from any actions or omissions by the Executive Officer.

10.

Amendment; Termination.

The Board may amend, modify, supplement, rescind or replace all or any portion of this Policy at any time
and from time to time in its discretion, and shall amend this Policy as it deems necessary to comply with
applicable law or any rules or standards adopted by a national securities exchange on which the Company’s
securities are listed.

11.

Successors.

This  Policy  is  binding  and  enforceable  against  all  Executive  Officers  and  their  beneficiaries,  heirs,
executors, administrators or other legal representatives.

12.

Effective Date.

This  Policy  shall  be  effective  as  of  November  8,  2023.    The  terms  of  this  Policy  shall  apply  to  any
Incentive-Based Compensation that is received by Executive Officers on or after October 2, 2023, even if
such Incentive-Based Compensation was approved, awarded or granted to Executive Officers prior to such
date.

Approved and adopted:  November 8, 2023

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EXHIBIT A

XCEL BRANDS, INC.

CLAWBACK POLICY

ACKNOWLEDGEMENT FORM

By  signing  below,  the  undersigned  acknowledges  and  confirms  that  the  undersigned  has  received  and
reviewed a copy of the Xcel Brands, Inc. (the “Company”) Clawback Policy (the “Policy”).

By signing this Acknowledgement Form, the undersigned acknowledges and agrees that the undersigned is
and  will  continue  to  be  subject  to  the  Policy  and  that  the  Policy  will  apply  both  during  and  after  the
undersigned’s employment or service with the Company. Further, by signing below, the undersigned agrees
to  abide  by  the  terms  of  the  Policy,  including,  without  limitation,  by  returning  any  Erroneously  Awarded
Compensation  (as  defined  in  the  Policy)  to  the  Company  to  the  extent  required  by,  and  in  a  manner
consistent with, the Policy.

EXECUTIVE OFFICER

__________________________
Signature

__________________________
Print Name

__________________________
Date

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