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Choice Hotels International

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Employees 501-1000
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FY2017 Annual Report · Choice Hotels International
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churchill1795.com

Churchill1795

@churchill1795

@Churchill_1795

Tel: +44 (0) 1782 577 566

Fax: +44 (0) 1782 524 355

email: info@churchill1795.com

HEAD OFFICE & STOKE SHOWROOM

No. 1 Marlborough Way

Tunstall

Stoke-on-Trent

ST6 5NZ

LONDON SHOWROOM

Business Design Centre

Suite 102

52 Upper Street

Islington

London

N1 0QH

MADRID SHOWROOM

Calle Princesa No 2

7ta Planta

Puertas 4 y 5

Madrid 28008

España

Tel: 910 004 929

In the printing of this 

brochure, every effort 

has been made to 

ensure perfect 

reproduction of 

product colours, but 

due to printing limitations, 

they may not be an 

exact match to the 

actual product. 

26012 

BS 8654

BS 4034

BS 12875

p5

ANNUAL REPORT 2017

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Over 220 years of...  
INNOVATION, PASSION & EXPERTISE

 Within the hospitality sector, the choice of tableware must meet the highest standards for 
presentation, practicality and performance. Over 220 years of innovation, passion and 
expertise make Churchill the natural partner for providing tabletop solutions.

The Churchill brand has achieved global recognition and is a reputable supplier of the 
highest quality ceramics. Respected for service excellence, product quality, environmental 
responsibilities and product innovation.

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01

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Company Profile

Churchill China plc is a manufacturer and distributor of high 
performance tabletop products to the Hospitality and Retail sectors 
worldwide.

Our principal business services the growing Hospitality market 
worldwide, providing high performance tableware and other 
products to a number of sectors. Our customers include pub, 
restaurant and hotel chains, sports and conference venues, health 
and education establishments and contract caterers. We are the 
market leader in hospitality tableware in the UK and have significant 
and growing positions in many export markets.

We also manufacture and source product sold through Retail 
customers for consumer use in the home, again in many markets 
across the world.

At the heart of our business are our UK based design, technical and 
production operations. We offer a high level of service and design 
and manufacture an engineered performance product.

Our steady investment in new product development produces a 
leading edge range meeting exacting customer requirements. We 
maintain our manufacturing and technical excellence through a 
consistent programme of investment in improved capability process 
development and new manufacturing technology. 

We maintain a strong, ungeared balance sheet. We aim to improve 
performance steadily on a long term basis and to generate cash 
each year to reinvest within our business and to provide an attractive 
return to shareholders. 

Contents

Five Year Performance

Financial Highlights

Directors, Secretary and Advisers

Chairman’s Statement

Strategic Report 

Directors' Report

Corporate Governance

Remuneration Report

Audit Committee Report

Independent auditors’ report to the members  
of Churchill China plc

Consolidated income statement for the year ended  
31 December 2017

Consolidated statement of comprehensive income  
for the year ended 31 December 2017

Consolidated balance sheet as at 31 December 2017

Company balance sheet as at 31 December 2017

Consolidated statement of changes in equity  
for the year ended 31 December 2017

Company statement of changes in equity  
for the year ended 31 December 2017

Consolidated cash flow statement  
for the year ended 31 December 2017

Reconciliation of operating profit to net cash inflow  
from operating activities

Notes to the financial statements  
for the year ended 31 December 2017

Five year financial record

Notice of Annual General Meeting

2

4

5

6

14

18

21

22

29

30

34

35

36

37

38

39

40

41

42

64

65

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Churchill China plc Annual Report for the year ended 31 December 201702

Five Year Performance
Revenue +£2.4m +5%

*Operating Profit +£1.1m +17%

43.2

44.5

46.8

51.1

53.5

60

50

40

30

20

10

9
8
7
6
5
4
3
2
1

7.

5.

6.4

5.0

4.2

3.4

2013

2014

2015

2016

2017

2013

2014

2015

2016

2017

Revenues have increased across our business with strong 
progress in export markets and hospitality more than offsetting 
lower retail sales.

Operating profit benefited from a further move towards added 
value,differentiated products and from favourable exchange 
rates.

*Operating Margin (%) +1.4% 

*Pre Tax Profit +£1.0m +15%

13.9

12.5

10.6

9.5

7.8

16

14

12

10

8

6

4

2

9
8
7
6
5
4
3
2
1

7.5

6.5

5.0

3.
4.3.

3.4

2013

2014

2015

2016

2017

2013

2014

2015

2016

2017

We have used much of the additional margin to accelerate our
investment in market development and in reorganising our 
approach to key markets.

Profit before tax has increased 15% as a result of our improved 
operating performance.

* Excluding exceptional profit on disposal of surplus property.

Other Highlights
•  Basic EPS up 21.2% to 58.4p
•  Final dividend up 16% to 17.2p
•  Cash generated from operations £7.7m (2016: 6.7m)

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Churchill China plc Annual Report for the year ended 31 December 201703

“ I can once again report  
a strong performance in  
the year.”

“ 

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Churchill China plc Annual Report for the year ended 31 December 201704

Financial
Highlights

Revenue

Operating profit before exceptional item

Exceptional item – Profit on disposal

Operating profit 

Share of results of associate company 

Net finance cost

Profit before exceptional item and income tax

Exceptional item – Profit on disposal

Profit before income tax

Dividends paid

Key ratios

Operating margin* 

Earnings before interest, tax, depreciation, amortisation and  
exceptional items (£000)

Adjusted earnings per share*

Basic earnings per share

Adjusted diluted earnings per share*

Diluted earnings per share

Dividends per share paid

2017

£’000

53,530

7,460

315

7,775

159

(159)

7,460

315

7,775

2016

£’000

51,102

6,398

–

6,398

157

(40)

6,515

–

6,515

2,433

2,085

13.9%

12.5%

9,081

55.3p

58.4p

54.8p

57.9p

22.2p

8,114

48.2p

48.2p

47.8p

47.8p

19.0p

*  Operating margin, Adjusted earnings per share and adjusted diluted earnings per share are calculated after deduction of the post tax effect of 

exceptional profits on disposal. 

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Churchill China plc Annual Report for the year ended 31 December 201705

Bankers
Lloyds Bank plc
8th Floor
40 Spring Gardens
Manchester
M2 1EN

Registrars
Equiniti
Aspect House
Spencer Road
Lancing
West Sussex
BN99 6ZX

Directors, Secretary and 
Advisers

Executive Directors
D J S Taylor
D M O’Connor
J A Roper

Non-Executive Directors
A J McWalter (Chairman)†*
A D Roper †*
B M Hynes †*
A C Bromfield †*

Company Secretary and Registered Office
D J S Taylor ACA
No.1, Marlborough Way
Sandyford
Stoke-on-Trent
Staffordshire
ST6 5NZ

* Member of the Audit Committee
† Member of the Remuneration Committee

Independent Auditors
PricewaterhouseCoopers LLP
Chartered Accountants and
Statutory Auditors
Cornwall Court
19 Cornwall Street
Birmingham
B3 2DT

Solicitors
Addleshaw Goddard 
100 Barbirolli Square 
Manchester 
M2 3AB

Stockbrokers and Advisers
N+1 Singer
West One
Wellington Street
Leeds
LS1 1BA

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Churchill China plc Annual Report for the year ended 31 December 201706

Chairman’s
Statement

“ Our aim is to deliver a balance between improved performance year on 
year and investment in support of our long term strategies.”

Introduction

I am pleased that I can once again report a strong performance in the 
year. We have continued to make progress against our long term targets 
and have delivered good returns from the development of our strong 
market position. In export markets we have increased the proportion of 
value added products within our product range and further invested 

across our operations. Our aim is always to deliver a balance between 
improved performance year on year and investment in support of our 
long term strategies. We are pleased to have achieved this again  
during 2017. 

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Churchill China plc Annual Report for the year ended 31 December 201707

“ Exports now represent 55% 
of Group revenues.”

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Churchill China plc Annual Report for the year ended 31 December 201708

Chairman’s
Statement

Financial Review

Business

Total revenues increased by 5% to £53.5m (2016: £51.1m) with further 
strong growth in Hospitality export revenues offsetting lower Retail sales 
as the balance of our business changed in line with our strategic aims. UK 
revenues were 8% lower at £24.0m (2016: £26.2m). Export revenues were 
£4.6m higher (+19%) at £29.5m (2016: £24.9m), of which £1.9m was due to 
more favourable exchange rates.

Revenues have increased across our business with strong progress in 
Hospitality more than offsetting a further planned contraction in Retail 
activity. Exports now represent 55% of Group revenues.

Total sales to our Hospitality customers increased by £3.4m (8%) and 
reached a new record of £47.4m (2016: £44.0m). Hospitality sales now 
represent almost 90% of Group revenue.

Gross margins have improved with much of our increased revenue 
coming from sales of value added product. 

Revenue by Market (%)

Operating profit before exceptional items increased by 17% to £7.5m 
(2016: £6.4m). Operating margins improved to 13.9% (2016: 12.5%). 
Operating profit benefited from a further move towards added value, 
differentiated products and from favourable exchange rates. We have 
used much of the additional margin to accelerate our investment in 
market development and in reorganising our approach to key markets 
with an overall rise in sales and marketing expenditure of £0.7m.

2017

2016

45

51

55

49

Home

Export

Earnings before interest, tax, depreciation and amortisation increased by 
12% to £9.1m (2016: £8.1m).

Profit before exceptional items and tax rose by 15% to £7.5m (2016: 
£6.5m), as a result of our improved operating performance. 

Adjusted earnings per share improved by 15% to 55.3p (2016: 48.2p). 

During the year we disposed of surplus property at Whieldon Road, 
Stoke-on-Trent for a total consideration of £1.1m. The proceeds will be 
reinvested into our main Sandyford site. The profit on disposal of £0.3m 
has been treated as exceptional.

Profit before tax and after exceptional items rose to £7.8m from £6.5m  
in 2016.

Basic earnings per share, including the above exceptional profit, 
improved by 21% to 58.4p (2016: 48.2p)

We have also continued to generate strong operating cash flows. 
Operating cash generation was £7.7m (2016: £6.7m). Working capital 
requirements were slightly higher than last year at £0.2m (2017: £0.1m) 
mainly due to a further increase in inventory to support higher sales, a 
wider product range and customer service. The cash spend on capital 
projects was £2.1m (2016: £2.5m). We expect capital spend to rise in 2018 
as we continue to invest in capacity, capability and efficiency. At the 
year end, net cash and deposit balances had risen by £2.9m to £15.6m 
(2016: £12.7m).

Dividend and shareholder return

The Board is recommending a 16% increase in the final dividend to 17.2p 
per share (2016: 14.8p), giving a total of 24.6p for the year (2016: 21.1p). 
We are pleased that the growth in profitability and continued strong 
cash generation in the year has allowed us to again raise the dividend 
at an above average rate. If approved, the final dividend will be paid 
on 24 May 2018 to shareholders on the register on 27 April 2018, with the 
ex dividend date being 26 April 2018. 

Good shareholder returns have again been achieved, reflecting both 
dividend growth and share price performance. Overall Total Shareholder 
Returns were 36% (2016: 22%) during the year.

EPS and Dividend Growth

(p)

60

50

40

30

20

10

EPS

Dividends

30

25

20

15

10

5

(p)

The strong performance in export markets reported in the first half of 
2017 has been followed by further growth in the second half. Overall 
export sales grew by 19%. While there has been some further benefit from 
currency this year, we continue to generate real growth in our target 
overseas markets. Progress over the medium term has been very good 
with exports increasing by a compound annual rate in excess of 20% 
over the last three years. Targeted new product introductions have been 
supported by market development covering both extra sales resource 
and the planned development of our international distribution network. 
Growth has again been strongest in Europe, the region where we have 
prioritised development and where we have benefited from Anti-
Dumping Duties on imports from China. Growth in North America and the 
Rest of the World has also been positive.

As we expected, the UK has been affected by more difficult conditions 
with a reduction in new restaurant openings. Revenues in this market 
have reduced by 6%. We have reviewed our UK market position and 
changed our approach to reflect current activity levels. We have 
adapted our management focus and increased the amount of 
marketing support, including new product development, allocated to 
the UK. We have retained our market leading position and continue to 
benefit from a consistent level of replacement sales. The strength of our 
established relationships with end users, distributors and agents in the UK 
and worldwide continues to be of great value to the business.

We have again increased the proportion of our revenue represented by 
added value products, building on the trend established over several 
years. Stonecast and Studio Prints continue to perform well and to gain 
wide market acceptance.

Hospitality Value Added Sales (%)

2017

2016

60

40

66

34

Non value 
added

Value 
added

Retail has continued to perform at a satisfactory level in accordance 
with our strategic targets. Revenues were lower at £6.1m (2016: £7.1m) 
with the majority of the reduction attributable to the UK. We have 
maintained margin levels at the expense of lower volumes. 

The main drivers of our strategy remain to progressively increase the 
proportion of revenue represented by higher added value ranges 
offering profit opportunities both to our customers and to Churchill 
and additionally to extend the reach of our operations, building a 
more broad-based business. Our products offer a well-designed and 
differentiated range to our customers and deliver considerable technical 
performance benefits. 

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Churchill China plc Annual Report for the year ended 31 December 2017Churchill China plc Annual Report for the year ended 31 December 2017

09

Business

Revenues have increased across our business with strong progress in 

Hospitality more than offsetting a further planned contraction in Retail 

activity. Exports now represent 55% of Group revenues.

Total sales to our Hospitality customers increased by £3.4m (8%) and 

reached a new record of £47.4m (2016: £44.0m). Hospitality sales now 

represent almost 90% of Group revenue.

Revenue by Market (%)

2017

2016

45

51

55

49

Home

Export

The strong performance in export markets reported in the first half of 

2017 has been followed by further growth in the second half. Overall 

export sales grew by 19%. While there has been some further benefit from 

currency this year, we continue to generate real growth in our target 

overseas markets. Progress over the medium term has been very good 

with exports increasing by a compound annual rate in excess of 20% 

over the last three years. Targeted new product introductions have been 

supported by market development covering both extra sales resource 

and the planned development of our international distribution network. 

Growth has again been strongest in Europe, the region where we have 

prioritised development and where we have benefited from Anti-

Dumping Duties on imports from China. Growth in North America and the 

Rest of the World has also been positive.

As we expected, the UK has been affected by more difficult conditions 

with a reduction in new restaurant openings. Revenues in this market 

have reduced by 6%. We have reviewed our UK market position and 

changed our approach to reflect current activity levels. We have 

adapted our management focus and increased the amount of 

marketing support, including new product development, allocated to 

the UK. We have retained our market leading position and continue to 

benefit from a consistent level of replacement sales. The strength of our 

established relationships with end users, distributors and agents in the UK 

and worldwide continues to be of great value to the business.

We have again increased the proportion of our revenue represented by 

added value products, building on the trend established over several 

years. Stonecast and Studio Prints continue to perform well and to gain 

wide market acceptance.

Hospitality Value Added Sales (%)

2017

2016

60

40

66

34

Non value 

added

Value 

added

Retail has continued to perform at a satisfactory level in accordance 

with our strategic targets. Revenues were lower at £6.1m (2016: £7.1m) 

with the majority of the reduction attributable to the UK. We have 

maintained margin levels at the expense of lower volumes. 

The main drivers of our strategy remain to progressively increase the 

proportion of revenue represented by higher added value ranges 

offering profit opportunities both to our customers and to Churchill 

and additionally to extend the reach of our operations, building a 

more broad-based business. Our products offer a well-designed and 

differentiated range to our customers and deliver considerable technical 

performance benefits. 

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10

Chairman’s
Statement

Operations

People

Our manufacturing and logistics operations continue to support the 
development of the business. The improvement in our market position 
has generated a matching requirement to change and improve the 
operation of the fulfilment side of our business to meet revised needs. We 
have made significant progress in addressing new challenges in relation 
to capacity, product and process capability, quality and customer 
service across a wider product range and a more extended geographic 
footprint. 

A number of important manufacturing and logistics projects have 
been completed during the year. We have increased our capacity 
to manufacture added value products, improved process flow in 
production and increased our ability to meet higher customer service 
requirements during peak demand periods.

We expect to make further progress during 2018 in relation to the 
expansion of capacity at our UK manufacturing site and in supporting the 
continued growth of our export business.

One of the major objectives in our forward plan is to ensure that we have 
the right people across our business to meet our aspirations. We continue 
to believe that we have a skilled, loyal and well-motivated workforce and 
once again I thank them for their effort and commitment across the year. 

During the year we have increased our focus on the assessment of 
future requirements for workforce skills and experience across our 
business. We have elevated the training and development of our 
staff as a core element of our strategy and have reflected this in 
our management structure. We operate a number of continuous 
improvement programmes, which while principally designed to increase 
our operational effectiveness also give an important opportunity for staff 
to learn new skills. 

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Churchill China plc Annual Report for the year ended 31 December 2017“ 

We have elevated the 
training and development of 
our staff as a core element 
of our strategy.”

11

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Churchill China plc Annual Report for the year ended 31 December 201712

Chairman’s
Statement

Prospects

We are pleased with the progress we made in 2017 both in terms of the 
reported performance for the year and, perhaps more importantly, in 
the progress we have made in support of the future development of 
Churchill. Additional margin has allowed us to make further investments 
across a number of areas which we believe will generate profitable 
growth. We expect to generate a return from this expenditure in 2018 
and beyond. We do, however, recognise that there is a higher level of 
general uncertainty in a number of markets and we have reflected this 
within our strategic process.

The focus of our strategy remains continued innovation to improve the 
value our products offer to our customers and investment across the 
business to allow us to extend the breadth of the markets we serve. We 
continue to develop new investment opportunities in support of our future 
aspirations. Our business has a good position in attractive markets, is 
well invested and has a strong financial base. Performance in the year 
to date has been good and we look forward to the coming year with 
confidence.

Alan McWalter
Chairman
26 March 2018

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Churchill China plc Annual Report for the year ended 31 December 201713

“ We have clear long 
term strategic goals 
in relation to design, 
quality and service.”

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Churchill China plc Annual Report for the year ended 31 December 201714

Strategic 
Report 

The Directors present their Strategic Report for the Group for the year 
ended 31 December 2017. 

A review of the operations of the Group during the year and its future 
prospects are given in the Chairman’s Statement on page 6 and in the 
following pages.

Principal activity and business environment

The Group serves hospitality and retail customers in many different 
geographic areas around the world, supplying a range of tabletop 
products, principally ceramic tableware. The majority of our revenues 
are generated from production from our UK manufacturing plant, 
supplemented by products sourced from third party suppliers. Our 
revenues are almost equally split between the UK and overseas markets. 
Our principal exports are to Europe and North America. 

Hospitality markets are generally recognised as being long term markets 
linked to economic growth and increased levels of leisure spending by 
consumers. Our product is a high quality, engineered ceramic designed 
to meet exacting design, performance and technical standards within 
the hospitality industry. It is generally sold to end users through well-
developed distribution networks with a high service level requirement. A 
significant proportion of sales each year will be repeat or replacement 
sales to existing customers. Hospitality markets benefit from barriers 
to entry given the premium customers place on service, quality and 
technical performance. 

Revenue by Market (%)

2017

2016

UK

Europe

North America

ROW

While larger in scale than hospitality markets, retail markets are normally 
faster moving and are subject to a higher level of competition. Product 
life cycles are generally shorter, particularly in more price sensitive sectors 
of the marketplace.

We believe that there has been continued growth in our markets during 
the year. This growth has been most evident in export markets where 
dining out continues to grow. We believe we have increased our market 
share in most of the export markets we serve. Growth in the UK market 
has slowed as investment in new pubs, restaurants and hotels has 
reduced.

Our competitive position has benefited from Anti Dumping Duties 
imposed on the import of Chinese ceramics to the EU and the relative 
weakness of Sterling against the US$, Euro and other major currencies 
since the Brexit Referendum. We have continued our programme of 
investment in product innovation, market development and expansion of 
our manufacturing operations. Forecasts for the UK and our major export 
markets suggest that economic growth will continue in 2018, although 
the benefits of this may be offset by other macroeconomic changes. 

Resources and relationships

Our key resources remain our customers and employees, our technical 
and business skills, our long heritage of manufacturing and willingness 
to embrace new methods to deliver an outstanding service. Churchill 
is not a global consumer brand, but it is recognised in the hospitality 
and housewares markets as representing performance, innovation, 
uncompromising service and responsiveness. 

Churchill, along with other UK manufacturers, has a significant technical 
advantage in the nature of the product we offer to our markets. While 
it is not the lowest cost product, it offers significant benefits in terms of 
durability and overall lifetime cost to users. 

We have long-standing relationships with our customers. While many of 
these are not contractual we continue to supply the same customers 
year after year with products that meet their requirements. Our customers 
value our technical ability, our service and our commitment to high 
quality design and innovation.

Our employees also give us significant advantage. We believe we recruit, 
retain and develop high quality individuals at all levels within the business 
who contribute towards the success and growth of the Company and 
maintain our core values. We have increased our investment in training 
and development to provide more fulfilling roles for our staff and improve 
the effectiveness and productivity of our workforce.

The Group operates principally from one site in Stoke-on-Trent, England, 
a leading centre for ceramic excellence worldwide. This gives us 
access to key suppliers, technical support and experienced staff. 
Our manufacturing plant and logistics facilities have benefited from 
significant and regular long term investment to improve our business’s 
efficiency and effectiveness. We believe we operate a high quality, 
flexible and cost-effective manufacturing process which allows us to 
respond quickly to customer needs. We also operate from a number of 
smaller locations and representative offices around the world.

Strategy

The Group’s objective is to generate long term benefits to all stakeholders 
in the business by the provision of value to customers through excellence 
in design, quality and service. We aim to increase shareholder returns 
principally through steady increments to sales and margins, through 
alignment of our cost base with profit opportunities and a focus on cash 
generation.

Our long term aim is to build our presence in markets offering sustainable 
levels of revenue and profitability and to reduce our exposure to markets 
where the margin on sales does not adequately cover our costs of 
operation. For several years this has led us towards development of our 
position in hospitality markets worldwide and by increased focus on 
particular sectors of the retail market.

Our strategic process is designed to allow us to identify markets where 
we may profitably grow our revenues on a long term basis. We research 
customer product requirements and the distribution structure in new 
markets and, if they offer profit opportunities, invest to generate revenue, 
margin and ultimately a return for shareholders. We continue to expect 
short to medium term growth to be weighted towards export markets.

Innovation is increasingly important to support our ambition to grow our 
business. We have invested significant resource in new staff and flexible 
technology to increase our capability in this area. Our target is to deliver 
progressive increases in the proportion of added value products within 
our business. We invest steadily in increasing our production capability 
and in improving our ability to offer innovation and added value to our 
customers. This involves investment in new product development as well 
as capital expenditure on productive capacity. We expect to continue 
to invest for the long term in our UK manufacturing facility.

It is a key strategic aim to design products that meet our end users’ 
requirements in terms of performance, shape and surface design. Our 
target markets require products that are aesthetically appealing while 
also performing to appropriate customer and technical standards.

We understand that quality must exist throughout our business process. 
Quality is reflected not only in the appearance of our product but in its 
design, its performance in operation and in the systems which support the 
fulfilment of our contract with our customers.

Customer service remains a major part of our strategy and the fulfilment 
of customer expectations is critical to the maintenance of good 
relationships. Our production and logistics facilities have been designed 
to balance efficiency and flexibility within manufacturing to ensure that 
we can respond quickly to unexpected demand levels and to meet 
ambitious on time, in full, delivery targets. We invest regularly in these 
facilities to maintain a market leading position in customer service.

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Churchill China plc Annual Report for the year ended 31 December 2017Performance

A more detailed report on our performance is contained in the 
Chairman’s Statement on page 4. 

Hospitality markets have generally performed well. Innovation within 
our product range, extension of our distribution network and increased 
sales and marketing resource have all contributed to strong growth in 
revenues.

The continued popularity of dining out as a leisure activity and further 
investment by hospitality providers such as pubs, restaurants and hotels 
remains a major driver of demand for our products. We have seen a 
further return on our investment in the development of European markets 
where we have a relatively small market share. We have again increased 
our investment in building our business in North America, the Middle East, 
Australasia and Central and South America. These markets are at an 
early stage of development and our target is to build them steadily to 
provide a balance to our larger UK and European operations. 

Revenues from Retail markets have decreased, with the UK market in 
particular being subdued during the year. This lower level of performance 
was consistent with our expectations. 

The imposition of EU duties on Chinese imports has been positive for all UK 
ceramics manufacturers. Anti dumping duties, first introduced in 2012, are 
due to expire in 2018. However, the European ceramics federation (FEPF) 
has lodged a request for an expiry review given evidence of continued 
dumping. Anti dumping duties are expected to remain in force in the 
medium term until the the conclusion of this review and may be renewed 
for a further period.

We have benefited from the relative weakness of Sterling against other 
major currencies during the year.

Labour and material costs have risen again at slightly higher rates than 
underlying inflation. We have invested significantly in new products and 
our manufacturing process over several years and a number of these 
investments have contributed to our margin position both through cost 
reduction and improving our ability to offer cost-effective added value 
products to our customers.

Principal risks and uncertainties

The Group’s operations are subject to a number of risks, which are 
formally reviewed by the Board in a systematic manner on a regular basis. 
We then build processes to manage appropriately and mitigate risks 
where possible. The key business risks currently affecting the Group are set 
out below:

Market and economic change
The Group operates in dynamic markets where there have been 
significant recent changes to economic conditions, distribution channels 
within each market and product requirements in these markets. The 
Group actively manages its market exposure and profitability, but risks 
losing revenue if we do not anticipate market trends.

The risk inherent in each market is offset by regular review of market 
conditions and forecasts, the relatively broad spread of our operations 
in geographic terms and by a widening portfolio of products to serve 
different segments of these markets. We are actively developing new 
geographic markets and introducing new product ranges. As we enter 
new markets this introduces new risks to the Group although it does also 
diversify our overall market exposure and reliance on existing products.

Brexit
The long term impact of the 2016 Brexit Referendum is not yet clear in 
respect of its impact on future trading conditions including the rate of 
economic growth in the UK market, any changes to tariffs or non tariff 
barriers, changes to trading conditions that may apply to UK businesses 
trading with the European Union and exchange rates. The Group monitors 
this position and adjusts its forward plans where appropriate.

It is believed that the Group’s strategies of developing revenues outside 
of the UK and EU and in building sales of differentiated hospitality product 
where there is a higher level of long term repeat business would act to 
mitigate the impact of any adverse changes. 

The Group has begun to develop and implement contingency plans to 
address possible changes arising from the United Kingdom’s exit from 
the European Union and Single Market. These plans include changes 
to resource allocation within the business and the acceleration of 
investments designed to build a long term business presence operating in 
Europe. 

15

Currency exposure
The Group’s position as a worldwide provider of ceramic and related 
products means that our profitability will be subject to currency 
fluctuations related to export revenues and the costs of operation 
denominated in overseas currencies. Our non sterling receipts are 
principally denominated in Euros and US Dollars. Against US Dollar receipts 
we have a partial natural offset due to our overseas purchasing. We 
normally expect to have more significant net Euro receipts.

We review and control our transactional foreign currency exposure 
regularly and take appropriate action to manage net exposures using 
simple option forward contracts. We also review currency rate changes 
as part of our pricing policy. 

Manufacturing and supply chain
Over 80% of our sales revenues are of products manufactured in our UK 
facility. While this provides a high quality and effective source of products 
it exposes us to risk in the case of the potential loss of availability of all or 
parts of our factory for an extended period. This risk is controlled through 
management procedures, appropriate investment and ultimately 
insurance arrangements.

We have augmented our UK production facilities with a range of third 
party suppliers. The use of these suppliers exposes us to risks in relation 
to interruption to supply and changes in cost structures arising from 
economic or regulatory change. We manage this risk by diversifying our 
sources.

As a major user of energy within our production process we have an 
exposure to changes in availability and price of gas and electricity. 
We have sought to control this risk through management of our overall 
energy consumption and through contractual arrangements to ensure 
that we maintain adequate supplies of power at a cost which enables us 
to operate efficiently.

People
Our business depends upon the skills and knowledge of a number of 
people at all levels within our operation and within supplier companies. 
Certain of these skills and experience may only be acquired through 
extensive training and experience and it is possible that they may not be 
available through the recruitment of new employees in the future. We 
aim to limit this risk through the establishment of appropriate manpower 
and succession planning, identifying training, development and 
recruitment needs.

As a substantial employer and manufacturer we need to comply with 
extensive health and safety requirements. We limit the risks associated 
with Health and Safety through the application of appropriate systems, 
regular review and training and investment in risk mitigation.

Regulation, compliance and taxation
Our operations are subject to regulation by many government and non 
government organisations. The Group aims to manage conformance to 
these regulations such that it is able to continue to operate and meet 
appropriate standards. 

As the majority of our products are used in the consumption of food, we 
are exposed to risk in relation to our products meeting accepted safety 
standards within the markets we serve. Each major geographic market 
applies different standards and legal penalties may be considerable for 
non compliance. New and more stringent standards may be introduced.

We manage these risks principally through the monitoring of applicable 
standards, the testing of our product to ensure it meets these standards 
and sale in accordance with local regulations. We also, where practical, 
maintain appropriate external insurance.

The markets in which the Group operates are generally subject to various 
taxes, tariffs and duties levied by national and pan-national governments. 
These taxes, tariffs and duties and particularly changes in them may 
affect the Group’s operations and competitive position both positively 
and negatively.

The imposition of Anti Dumping Duty by the EU on imports from China has 
generally been positive to the Group’s trading operations. This Duty is due 
for review in 2018 and its application may change following that date. 
The operation of the Duty may also be affected by changes resulting 
from the United Kingdom’s exit from the Single Market. A request for a 
review of the expiry of Anti Dumping Duty has been lodged with the 
European Commission by the European ceramics federation (FEPF) and 
ADD will continue in force at least until the determination of this review.

The Group assesses and meets its obligations under taxes, tariffs and 
duties in the markets in which it operates and reflects potential changes 
in them within strategic and operational plans. 

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Churchill China plc Annual Report for the year ended 31 December 201716

Strategic 
Report  

Key performance indicators

Revenue and revenue growth
The absolute levels of revenue and revenue growth are reviewed 
regularly by business and geographic destination through the year 
against previous year, current year targets and against strategic 
expectations.

Revenue 2017: £53.5m (2016: £51.1m)

Hospitality

Retail

UK

Export

Revenue growth 2017: 5% (2016: 9%)

Hospitality

Retail

UK

Export

£47.4m (2016: £44.0m) 

£6.1m (2016: £7.1m)

£24.0m (2016: £26.2m) 

£29.5m (2016: £24.9m)

+8% (2016: 13%) 

-14% (2016: -10%)

-8% (2016: -4%) 

+19% (2016: +27%)

Sales to Hospitality customers performed well, recording growth against a 
strong comparative. Retail sales were lower, reflecting our strategic focus 
on profit rather than scale in this market. 

Group export sales rose by 19%, largely as our European business again 
delivered returns on the investments we have made and we benefited 
from favourable exchange rates. UK revenues reduced reflecting lower 
activity levels in hospitality markets. 

Operating profit and profit before exceptional 
items and income tax

The level of operating profit and significant factors affecting its delivery 
are reviewed and controlled on a regular basis.

Operating profit 2017: £7.5m (2016: £6.4m)

Group operating profit before exceptional items increased by 17%. The 
main components of this increase were improved margins from our focus 
on increasing the proportion of added value sales within our business 
and a benefit from more favourable exchange rates. Overhead cost 
levels increased as we continued to invest in market and new product 
development.

Operating margins before exceptional items increased satisfactorily to 
13.9% (2016: 12.5%) reflecting an increased mix of added value product 
and withdrawal from less profitable market sectors in both Hospitality and 
Retail. 

The level of profit before exceptional items and income tax is reviewed 
on a monthly basis against previous performance and target levels.

Profit before exceptional items and income tax 2017: £7.5m (2016: £6.5m)

Profit before exceptional items and income tax grew by 15% mainly as 
a result of the strong increase in operating profits. The notional interest 
charge associated with our pension scheme increased during the year. 

Profit before income tax 2017: £7.8m (2016: £6.5m)

Operating cash generation

The Group believes that over an extended time period it is important 
to generate cash at an operating level at least equivalent to declared 
operating profit. This measure identifies the effectiveness of our control 
over working capital demands and ensures that cash is available for 
further investment in the business, to meet taxation payments and to 
ensure that our shareholders receive an appropriate return.

Operating cash generation 2017: £7.7m (2016: £6.7m)

Percentage of operating cash generation to operating profit for the year: 
100% (2016: 105%).

Three year average percentage of operating cash generation to 
operating profit: 104% (2016: 122%).

Operating cash generation was maintained at satisfactory levels. The 
increased level of operating profit was offset by a rise in working capital 
requirement to support increased trading levels. Payments in respect of 
pension deficit amortisation continued at a level of £1.4m per annum.

Customer service and inventory

Customer service and inventory holding levels are reviewed on a 
regular basis as part of the operational management of the Group’s 
business. The main aim of this measure is to ensure that the Group’s 
strong reputation for on time order fulfilment is maintained, consistent 
with the efficient operation of production and sourcing activities and the 
optimisation of working capital.

Inventory 2017: £9.8m (2016: £9.1m)

The rise in inventory holding levels reflects increased finished product 
stock holdings to support maintained customer service at higher 
revenue levels and additional work in process to allow more effective 
manufacturing.

Future outlook

The Board believes that the strong position we hold in a number of 
hospitality markets will mean that we will continue to be able to improve 
our overall business performance. We expect to benefit from continued 
investment in new product development for hospitality products and 
from increases in capacity. We believe that the return from our Retail 
business will remain affected in the short term by a continued reduction 
in revenues, although this will be mitigated by a continued focus on 
margins and tight cost controls. The Group’s financial position allows us to 
invest for the long term and reduces the risk to the business from sudden 
changes in market conditions. 

The Board continues to believe that long term demand for hospitality 
products in developed markets will continue to increase as leisure related 
spending grows. There has been a long term expansion in eating out 
in the UK and the Group intends to continue to maintain its leading UK 
position while investing in the development of export markets where our 
current low market share allows us to grow more easily.

In the UK we believe that we will continue to enjoy market leadership 
based on our programme of introducing new products specifically 
targeted at meeting customer requirements. Our progress in export 
markets over the last five years provides us with an opportunity to grow 
future revenues steadily across a number of geographic sectors. It is 
therefore believed that there will be further opportunities for sustained 
growth in the medium and long term. Our market and product 
development strategies are well resourced and have generated a 
number of new options for us to address.

We believe that we can continue to generate an acceptable return for 
shareholders from our reduced position in Retail markets. Our relatively 
small size and increased focus on profitable market sectors should 
continue to generate new opportunities. 

We remain mindful of heightened political and economic risks in certain 
markets.

Exceptional items, where they are recognised, are reviewed as part of 
the regular assessment of profit performance. 

We will continue to support long term, investment led development for all 
our markets.

Exceptional profit on disposal of property, plant and equipment of £0.3m 
(2016: £nil)

On behalf of the Board

D J S Taylor
Company Secretary
26 March 2018

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Churchill China plc Annual Report for the year ended 31 December 2017 
17

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Churchill China plc Annual Report for the year ended 31 December 201718

Directors’ 
Report

The Directors present their annual report and the audited consolidated 
financial statements of the Group for the year ended 31 December 2017. 

David Taylor, Finance Director and Company Secretary, has worked 
for the Group for 26 years. Following qualification as a Chartered 
Accountant with KPMG, he worked in a number of finance roles before 
joining Churchill in 1992. He was appointed to the Board in 1993.

James Roper, Sales and Marketing Director, joined Churchill in 2001 and 
over the last 16 years has worked in a number of sales and marketing 
roles across the Group. He has an MBA. He was appointed to the Board 
in 2015.

The Company is a public limited company listed on the Alternative 
Investment Market (AIM) and is incorporated and domiciled in the UK. 
The registered office is disclosed on page 5 of the Annual Report and the 
Company number is 02709505.

Alan McWalter, Non Executive Chairman, joined the Group in January 
2011. He is a director of several listed and private companies and has 
extensive high level experience within marketing roles in a number of 
major companies in the Retail and Consumer Goods sectors. 

The consolidated income statement for the year is set out on page 34.

A review of the operations and future prospects of the Group is given 
in the Chairman’s Statement on page 6 and in the Strategic Report on 
page 14.

The principal activity of the Group is the manufacture and sale of 
ceramic and related products for hospitality and household markets 
around the world. 

Dividends 

The Directors have paid the following dividends in respect of the years 
ended 31 December 2017 and 31 December 2016:

Ordinary dividend:

Final dividend 2016 14.8p (Final dividend 
2015: 12.7p) per 10p ordinary share

Interim dividend 2017 7.4p (2016: 6.3p) 
per 10p ordinary share

2017
£’000

1,621

812

2,433

2016
£’000

1,395

690

2,085

The Directors now recommend payment of the following dividend:

Ordinary dividend:

Final dividend 2017 17.2p (2016: 14.8p) 
per 10p ordinary share

1,886

1,621

Dividends on treasury shares held by the Company are waived.

The Company recognises that dividend income is important to 
shareholders and aims to pay a sustainable and progressive dividend 
linked to the medium and long term performance of the business, 
consistent with the maintenance of appropriate levels of dividend cover 
allowing the Company to meet other demands on its cash generation.

Directors

The Directors of the Company who have served during the year and up 
to the date of signing of the financial statements are as follows:

A J McWalter* (Chairman)

D M O’Connor

D J S Taylor

J A Roper   

A D Roper*

B M Hynes * 

A C Bromfield* 

* Non Executive

The Directors retiring by rotation are A D Roper and B M Hynes who, 
being eligible, offer themselves for re-election. The unexpired terms of 
the service contracts of A D Roper and B M Hynes are five and six months 
respectively.

The biographical details of the Directors are as follows:

David O’Connor, Chief Executive Officer, has worked for Churchill for 
27 years in a number of production, operations, marketing and senior 
management roles. He has extensive experience within the ceramics 
industry and joined the Board in 1999. He has an MBA and is an alumnus 
of the Harvard Business School Advanced Management Program. He 
was appointed Chief Executive Officer in August 2014, having previously 
served as Chief Operating Officer since 2010. He has responsibility for the 
development of Group strategy and for operational performance.

Andrew Roper, Non Executive Director, has worked for the Company 
since 1973. He was appointed to his present role in 2014 following his 
retirement from his executive role as Chief Executive Officer.

Brendan Hynes, Non Executive Director, is currently Chairman of 
Swallowfield plc and a Non Executive Director of Footasylum plc 
alongside other appointments. He was previously Chief Executive Officer 
of Nichols plc from 2007 to 2013. He joined the Board in 2013. 

Angela Bromfield, Non Executive Director, is currently a Non Executive 
director of Zotefoams plc. She has held a number of board appointments 
at listed companies including Morgan Sindall plc. She joined the Board in 
2016.

Taxation

The majority of the Group’s operations and the profits derived from them 
are subject to taxation in the United Kingdom.

Ethical standards and trading

The Group expects high ethical standards to be met in all areas of its 
operation and from all its employees and recognises the role of the Board 
in defining and meeting these standards. We have a published ethical 
code and supporting policies covering bribery and corruption, modern 
slavery and whistle-blowing.

Churchill China sources materials and products from a range of national 
and international suppliers. We have an ethical trading policy and take 
steps, including factory visits and audits, to ensure that our standards 
are implemented within our supply chain and that local legislation and 
regulations are complied with.

Employees

The Company recognise that well-trained and motivated employees are 
core to the current and future success of our business. We involve our 
workforce through open communication including team briefs and works 
committees to encourage engagement with the strategy and goals of 
the business. We work closely with the union representing our employee’s 
interest to develop a relationship that will benefit our employees and 
meet our business needs.

Our employee training and development programme is a central part 
of our operations. We have continued to work with our local further 
educational colleges and training organisations to provide functional 
and vocational training for employees and our manufacturing based 
apprenticeship scheme targets the development of important ceramic 
skills within our team. A number of employees are pursuing external 
qualifications in various areas. Our multi-skilling training programmes, 
particularly for supervisory and engineering employees, will help to 
enable us to meet our strategic manufacturing objectives. Our long term 
commitment to the training and development of all our employees has 
helped morale, motivation and labour retention.

We remain committed to our graduate training programme helping 
local graduates into our industry. In the 14 years since we established this 
initiative we have recruited many graduates who now hold senior posts 
within the business and are key to our succession plans for the future. 

Our Masterclass programme, involving staff from across our Company, 
has proved valuable in unlocking the potential of employees within 
the business. Members of the Masterclass teams are given support in 
developing problem solving skills.

We operate a Profit Improvement scheme in which all employees 
with over one year’s service share in a bonus scheme linked to Group 
profitability. This scheme recognises all our employees’ efforts, to 
encourage performance aligned to value creation and allow them to 
share in the Group’s success.

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Churchill China plc Annual Report for the year ended 31 December 2017 
We remain fully committed to equal opportunities employment policy 
offering equality in recruitment, training and career development 
irrespective of gender, ethnic origin, age, marital status, religion, sexual 
orientation or disability. We actively work with employees who suffer ill 
health during their employment with us to rehabilitate them back into the 
workforce wherever possible.

Health and safety

The health and safety of our employees is central to our operations 
and we invest significant effort and resource to target continuous 
improvement. Health and safety is a Board responsibility and receives 
constant management focus, the Board has access to appropriately 
trained and skilled assistance to meet its obligations. We have a 
published health and safety policy.

In practice, our approach to health and safety is embedded in our day-
to-day working practices. We aim to identify and to reduce health and 
safety risks associated with our operations to the lowest practical levels. 
We work to continually improve health and safety providing a safe and 
healthy working environment for all our employees and visitors. NEBOSH, 
NVQs and internal training programmes are regularly offered to update 
safety skills for all our employees.

Environment, social and community

The Group considers and manages the impact of its actions on the 
environment and wider social and community issues. We assess our 
economic, social and environmental impact locally, nationally and 
internationally.

The principal impacts of the Group’s operations on the environment are 
in relation to the energy it consumes and the waste products produced 
as part of its operations.

While the Company manufactures a product which may be reused 
many thousands of times, a significant amount of energy is consumed in 
its production. As a result of this we have invested steadily to reduce our 
energy consumption and have replaced older systems and machinery 
with more modern energy efficient machinery and processes. We run 
ongoing programmes to minimise energy usage and waste.

We have increased our focus on managing and minimising the 
production of waste products from our processes during the year and are 
investing to reduce our impact on the environment. We have instituted a 
programme of continuous improvement in relation to waste reduction. 

Where possible we source our materials and services locally. A strong 
support industry is important to the long term future of the Group. We 
also take an active role in supporting both the local ceramic industry 
and wider initiative within the hospitality sector and support a number of 
training programmes.

We understand that we have an impact on our local community and 
consider the effect of our actions on our local area. Where possible we 
work to reduce any adverse effects of our operations, consistent with 
the needs of other stakeholders within our business. We actively engage 
within our community through contact with our neighbours and local 
schools and particularly through local charity initiatives. We encourage 
and support our employees to become involved in community and 
charitable work. We run a number of events each year in support of 
charitable causes.

Research and development

The introduction of new and innovative products, designs and process 
technology remains a cornerstone of our future strategy. The Group’s 
aim is to continue to identify future market trends and then to design 
and develop products that meet these needs. We have increased our 
investment in the development of new products across the year to take 
advantage of new market opportunities. A significant effort is made to 
develop our materials and process technologies to allow the introduction 
of more complex product designs. New product development is 
controlled through regular meetings and the success of new launches is 
reviewed in the short term against individual targets and over the longer 
term as a function of our strategy.

Insurance for Directors

The Group maintains liability insurance for the Directors in respect of their 
duties as Directors. 

19

Financing

The Group currently utilises equity and retained earnings to finance its 
operations in relation to short, medium and long term requirements. 
The Group has historically enjoyed a good record of operating cash 
generation and forward investment and other cash requirements have 
been financed from this source.

If additional financing is needed in the short term the Group has access 
to short term variable rate financing arrangements on an unsecured 
basis to provide finance for working capital requirements should they 
be required. The Group is currently ungeared and there are no assets 
currently subject to security, although cross guarantees exist between 
different Group companies. These assets would therefore form an 
alternative source of short to medium term funding if this were required. 
Larger long term funding requirements may be met from debt and equity 
sources if this is required.

During the year the Group generated £7.7m of cash flow from operating 
activities and after payment of corporate taxation of £1.2m, invested 
£1.1m net in capital projects and returned £2.7m to shareholders by way 
of dividend and buy-back of shares.

The Group reviews and maintains adequate levels of liquidity to meet 
short term operating commitments as part of its day-to-day treasury 
management. Longer term liquidity and cash requirements are reviewed 
as part of the Group’s budgetary and strategic planning processes.

Financial instruments

The Group uses its own cash resources and forward exchange contracts 
and foreign currency bank accounts to manage its exposure to 
exchange rate risk caused by trading activities in currencies other than 
Sterling.

The risk management policy adopted is to regularly review forward 
foreign currency cash flows, identifying the currency effect of completed 
sale and purchase transactions, transactions which have been 
contracted for but not completed and an assessment of expected likely 
forward cash flows. The net currency exposure arising from this review 
is then managed using forward option contracts. A proportion of net 
currency exposures are generally covered up to 12 months forward at 
any point in time. The Group does not trade in financial instruments.

The Group has no material interest rate risk, the only interest rate exposure 
is in relation to returns on short term cash deposits and borrowings.

Note 2 to the financial statements includes financial management risk 
considerations.

Land and buildings

The current value of land and buildings is in the opinion of the Directors 
in excess of the value included in these financial statements. This has 
not been quantified because independent valuations have not been 
undertaken.

Substantial shareholdings

The Directors have been advised of the following individual interests, 
or group of interests, other than those dealt with in the summary of 
Directors’ interests in the Remuneration Report, held by persons acting 
together, which at 12 March 2018 exceeded 3% of the Company’s issued 
share capital:

Shareholder

Investec Wealth and Investment

Hargreave Hale Limited

S Roper

Rathbone Nominees Limited

E S & S J Roper

Henderson Global Investors Limited 

M J & G Roper

Number of 
ordinary 
shares

1,569,039

1,027,560

963,500

817,291

540,765

404,400

364,565

Percentage

14.3%

9.4%

8.8%

7.5%

4.9%

3.7%

3.3%

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Churchill China plc Annual Report for the year ended 31 December 2017Each of the Directors, whose names and functions are listed in Directors, 
Secretary and Advisers confirm that, to the best of their knowledge:

•  the Group financial statements, which have been prepared in 

accordance with IFRSs as adopted by the EU, give a true and fair view 
of the assets, liabilities, financial position and profit of the Group; and

•  the Company financial statements, which have been prepared in 

accordance with IFRSs as adopted by the EU, give a true and fair view 
of the assets, liabilities, financial position and profit of the Group; and
•  the Directors’ Report includes a fair review of the development and 
performance of the business and the position of the Group and 
Company, together with a description of the principal risks and 
uncertainties that it faces.

Disclosure of information to auditors

In the case of each Director in office at the date the Directors’ Report 
is approved, so far as each Director is aware, there is no relevant audit 
information of which the Group and Company’s auditors are unaware. 
They have taken all the steps that they ought to have taken as a Director 
in order to make themselves aware of any relevant audit information and 
to establish that the Group and Company’s auditors are aware of that 
information.

Independent auditors

The auditors, PricewaterhouseCoopers LLP, have indicated their 
willingness to continue in office and a resolution that they be 
reappointed will be proposed at the Annual General Meeting.

By order of the Board

D J S Taylor
Company Secretary 
26 March 2018

20

Directors’ 
Report

Share repurchase

The maximum number of shares held in treasury by the Company during 
the year was 75,000 10p ordinary shares. During the year the Company 
repurchased 27,000 (2016: 75,000) 10p ordinary shares at a total cost of 
£271,000 (2016: £575,000) in order to improve overall shareholder return. 
34,151 (2016: 21,900) shares were re-issued in respect of employee share 
option schemes for a total consideration of £3,000 (2016: £2,000). The 
Company retains a power, subject to the fulfilment of certain conditions 
and as approved at the 2017 Annual General Meeting, for the further 
purchase of its own shares.

Political contributions

The Group made no political contributions (2016: £nil) during the year.

Statement of Directors’ responsibilities 

The Directors are responsible for preparing the Annual Report, the 
Directors’ Remuneration Report and the financial statements in 
accordance with applicable law and regulations.

Company law requires the Directors to prepare financial statements 
for each financial year. Under that law the Directors have prepared 
the Group and Company financial statements in accordance with 
International Financial Reporting Standards (IFRSs) as adopted by 
the European Union, and have been prepared in accordance with 
the Companies Act 2006. Under company law the Directors must not 
approve the financial statements unless they are satisfied that they give 
a true and fair view of the state of affairs of the Group and the Company 
and of the profit or loss of the Group for that period. In preparing these 
financial statements, the Directors are required to:

•  select suitable accounting policies and then apply them consistently;
•  make judgements and accounting estimates that are reasonable and 

prudent;

•  state whether IFRSs as adopted by the European Union have been 

followed, subject to any material departures disclosed and explained 
in the Group and Company financial statements respectively;

•  prepare the financial statements on the going concern basis unless it is 
inappropriate to presume that the Company will continue in business.

The Directors are responsible for keeping adequate accounting records 
that are sufficient to show and explain the Group and Company’s 
transactions and disclose with reasonable accuracy at any time the 
financial position of the Company and enable them to ensure that the 
financial statements and the Directors’ Remuneration Report comply with 
the Companies Act 2006 and, as regards the Group financial statements, 
Article 4 of the IAS Regulation. 

The Directors are also responsible for safeguarding the assets of the 
Company and the Group and hence for taking reasonable steps for the 
prevention and detection of fraud and other irregularities. 

The Directors are responsible for the maintenance and integrity of the 
Company’s website. Legislation in the United Kingdom governing the 
preparation and dissemination of financial statements may differ from 
legislation in other jurisdictions.

The Directors consider the Annual Report and Accounts, taken as 
a whole, is fair, balanced and understandable and provides the 
information necessary for shareholders to assess the Company’s 
performance, business model and strategy.

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Internal control

The Board of Directors has overall responsibility for the Group’s system 
of internal control and is responsible for reviewing its effectiveness. This 
system is designed to manage rather than eliminate the risk of failure to 
achieve business objectives and provides reasonable, but not absolute, 
assurance against material misstatement or loss.

The Board has established a system for ongoing review of risk assessment 
and management procedures to ensure that the controls on which it 
places reliance are operating satisfactorily and those new risks to which 
the business becomes exposed through its activities are recognised 
and appropriate controls implemented. These procedures have been 
in operation throughout the year and in the period to the date of this 
report.

The risks to which the Group is exposed are formally reviewed by the 
Board on a regular basis. Individual reviews of risk areas are carried out 
and the results reported to the Board. Operational responsibility for each 
of the main risk areas has been clearly identified and is allocated to 
either Directors of the Company or of the Company’s principal operating 
subsidiary Churchill China (UK) Limited, under the supervision of the Board 
as a whole. Individual managers and employees are also aware, where 
appropriate, of their responsibilities in both identifying and controlling risk.

The Company’s systems in relation to risk assessment and control seek 
to ensure that as part of the normal process of business management 
material risks are identified and brought to the attention of the Board. 
Directors review risk as part of a regular programme of meetings covering 
both general business processes and specific risk areas; risk is assessed 
as part of the strategic process. A system of reporting is in place to 
provide control information on key risk areas within reports submitted to 
the Board and reviewed. In addition to this, Directors and managers are 
aware of their responsibility to monitor both changes in business activity 
and changes to the economical legislative environment in which the 
Company operates. Potential new risk areas have been identified and 
control procedures documented.

The Board and the Audit Committee have reviewed the effectiveness of 
the system of internal control during the year.

Internal financial control

The Board of Directors has overall responsibility for the Group’s systems 
of internal financial control which it exercises through an organisational 
structure with authorisation, monitoring and reporting procedures which 
are appropriate to the needs of the business. These systems have been 
designed to give the Board reasonable, but not absolute, assurance 
against material misstatement or loss. The principal features of the 
Group’s system of internal financial control are: the maintenance of 
a control environment in which the need for the highest standards of 
behaviour and integrity are communicated to employees; the use of a 
detailed reporting system covering performance against comprehensive 
financial and other key operating indicators. The Board and the Audit 
Committee have reviewed the operation and effectiveness of the system 
of internal financial control during the year. 

Going Concern

The Board confirms that, having made enquiries, the Directors have 
a reasonable expectation that the Group and the Company have 
adequate resources to continue in operational existence for the 
foreseeable future. For this reason they continue to adopt the going 
concern basis in preparing financial statements.

By order of the Board

D J S Taylor
Company Secretary
26 March 2018

Corporate  
Governance

This statement is unaudited.

The Company is quoted on the Alternative Investment Market of the 
London Stock Exchange and uses the Quoted Companies Alliance’s 
‘Corporate Governance Code for Small and Mid Size Quoted 
Companies’ (‘the Code’) as a benchmark to define and review its 
governance procedures.

The Board of Directors

The Board is currently composed of three executive and four Non 
Executive Directors and meets at least 11 times per year. It is felt that the 
current composition and operation of the Board is adequate to ensure 
a balance of power and authority. The Non Executive members of the 
Board take an active and influential part in Board procedures. A senior 
independent Non Executive Director, B M Hynes, has been appointed.

The Code recommends that the Boards of quoted companies include 
at least two independent Non Executive Directors. The Board has fully 
reviewed the independence of Non Executive Directors and all Non 
Executive Directors are considered to be independent under the terms of 
the Code with the exception of A D Roper. A D Roper is not considered 
to be independent under the terms of the Code given his previous 
service as an executive Director and his substantial shareholding. As the 
Board contains three independent Non Executive Directors this is not 
believed to be of major significance.

In addition to a formal agenda covering financial control, management 
and business development, there is appropriate debate addressing 
areas outside the regular agenda to ensure that all Directors are able 
to take an informed view of the progress of the business. The nature of 
the organisational structure of the Group allows executive Directors to 
maintain a close involvement in all aspects of the Group’s operations. 
A schedule of matters reserved for Board decision is maintained and a 
procedure exists to allow Directors access to independent professional 
advice if required.

The following table shows the attendance of Directors at Board meetings 
through the year.

A D Roper

D J S Taylor

D M O’Connor

A J McWalter

B M Hynes

J A Roper

A C Bromfield

Meetings 
held

Meetings 
attended

13

13

13

13

13

13

13

11

13

13

12

11

13

12

The Directors consider that the Board of Directors include key 
management for all areas of the business and that there are no other key 
management which require disclosure.

There are two principal sub-committees of the Board.

The Remuneration Committee is wholly composed of Non Executive 
Directors and is normally attended by the Chief Executive Officer who 
takes no part in discussions on his own remuneration. The Remuneration 
Committee is chaired by A C Bromfield.

The Audit Committee, which is wholly composed of Non Executive 
Directors, meets at least twice per year to receive reports from executive 
management and external auditors and is normally attended by the 
Finance Director. The Audit Committee is chaired by B M Hynes.

Terms of reference for both Committees and a remuneration policy 
statement have been agreed by the Board.

The Company did not have a Nomination Committee during the year 
as Board appointments and planning were discussed by the Board as a 
whole, rather than by delegation to a Committee. During the year the 
Board considered succession plans in respect of both executive and Non 
Executive Directors. A formal process has been established to deal with 
succession planning across the business.

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Remuneration Report

Annual Statement

This section of the Remuneration Report is not audited.

The Remuneration Committee considered a number of matters during the year including the following:

•  The review of the Company’s Remuneration Policy, first drafted in 2014, to ensure that it remained appropriate;
•  Base salary levels were assessed to ensure that the changes in the experience and performance of job holders was reflected in pay levels;
•  The operation and scope of the annual bonus scheme was reviewed to ensure that it provided adequate incentive to Executive Directors without 

disproportionate cost to shareholders;

•  Performance targets for vesting and the level of grant of new awards under the Long Term Incentive Plan (‘LTIP’) in May 2017 were considered.

In each case the Committee was conscious of the need to clearly align Executive Directors’ remuneration packages with shareholders’ interests.

Details of the outcome of this work are set out below and later in the Annual Report on Remuneration.

The Group has continued make solid progress against its performance and strategic targets. Profit performance in 2017 was again strong with 
operating and pre tax profits ahead of last year. We have made progress in the development and implementation of our strategy, and achieved 
further substantial revenue growth from export hospitality markets. A number of changes were also made within our manufacturing operations to 
support both increased output levels and changes necessitated by increased production of value added products. In financial terms we grew 
operating profit before exceptional profits on disposal by 17% and pre tax profit before profits on disposal by 15%. Cash and deposit balances have 
grown by £2.9m to £15.6m. We have increased the dividend declared in relation to the year by 17%. Total shareholder return over the year rose 
substantially by 36%, ahead of the AIM All Share Index. These increases continue the established trend of improved profitability and value creation 
over the last five years. 

Given this strong performance, we are pleased to report that annual profit related bonus payments were again at a high level. The challenging 
targets under our LTIP have also been achieved. Overall the aggregate cost of Board remuneration increased by 5%, principally as a result of an 
increase in the value of LTIP shares vesting and the achievement of higher levels of bonus by executive Directors.

The review of the Remuneration Policy during the year did not result in any substantial changes. 

While as an AIM listed company we are not required to satisfy the Directors’ Remuneration Report (‘DRR’) guidelines we continue to provide 
information on certain requirements of the Regulations to reflect good practice where this is in the interests of shareholders and where the cost and 
benefit of supplying this information is appropriate.

The Remuneration Committee is composed of A C Bromfield, who acts as Chair, A J McWalter, A D Roper and B M Hynes, all of whom are non-
executive Directors. D M O’Connor (Chief Executive Officer) and J D Massey (HR Director, Churchill China (UK) Limited) attended the Remuneration 
Committee meetings. The Committee received advice from New Bridge Street, an Executive Remuneration consultant as part of its review of the 
Directors’ remuneration policy.

Directors’ remuneration policy

This section of the Remuneration Report is not audited. 

This section sets out the Company’s Directors’ Remuneration policy. The Policy is determined by the Remuneration Committee of the Company and is 
subject to regular and detailed review in relation to market practice and alignment with the Group’s strategy. The Policy has applied from 2017. 

•  The Remuneration Committee also reserves the right to make any remuneration payments and payments for loss of office notwithstanding that they 

are not in line with the Policy set out below where the terms of the payment were agreed: 

•  before the Policy came into effect or 

at a time when the relevant individual was not a Director of the Company and, in the opinion of the Remuneration Committee, the payment was not 
in consideration for the individual becoming a director of the Company. 

For these purposes “payments” includes the Remuneration Committee satisfying awards of variable remuneration and, in relation to an award 
over shares, the terms of the payment are “agreed” at the time the award is granted. For the avoidance of doubt, the Remuneration Committee’s 
discretion includes discretion to determine, in accordance with the rules of the LTIP, the extent to which awards under that plan may vest in the event 
of a change of control or in a “good leaver” circumstance. 

The Remuneration Committee may make minor changes to this Policy, provided they do not materially advantage Directors, to aid in its operation or 
implementation.

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Future policy table

Executive Directors
The table below describes each of the elements of the remuneration package for the executive Directors.

Purpose and link to 
strategy

Operation

Maximum potential value

Performance metrics

Basic pay
Core element of fixed 
remuneration to help 
recruit and retain 
employees of the 
appropriate calibre and 
experience

Basic pay for executive Directors is 
normally reviewed annually (but may be 
reviewed more frequently if required).

Consideration is given to the following 
when determining basic pay levels:

•  Market conditions including typical 

pay levels for comparator companies 
taking into account the relative 
scale and complexity of the role and 
business

•  Scale and scope of the role, 

experience and performance of the 
individual

There is no prescribed maximum annual 
increase. However, consideration is 
normally given to the average change 
in salary for the workforce as a whole.

The Remuneration Committee considers 
any salary increases above the 
workforce average carefully.

The Remuneration Committee 
may award salary increases above 
the workforce average in certain 
circumstances including, but not limited 
to:

•  Average change in salary for the 

•  An executive Director assuming 

Not applicable, although 
overall performance of the 
individual and the Company 
is considered by the 
Remuneration Committee 
when setting and reviewing 
salaries.

workforce as a whole

Annual Bonus
Rewards the achievement 
of annual financial and 
strategic business targets 
as well as the delivery of 
personal objectives

Bonus payments are made in cash 
following the completion of the audit for 
the year in which bonuses are earned.

The Remuneration Committee may 
adjust the bonus pay-out should the 
formulaic outcome be considered 
not to reflect underlying business 
performance.

Bonus payments are non-pensionable.

Benefits
Provide a market 
competitive benefits 
package to help recruit 
and retain employees of 
the appropriate calibre 
and experience

Executive Directors are entitled to 
receive benefits including healthcare 
benefits and a fully expensed company 
car (or cash allowance) where it is 
deemed necessary to their role.

Executive Directors are entitled to 
receive repayment of costs deemed 
necessary for them to perform their 
duties.

Other benefits may be provided based 
on individual circumstances including, 
but not limited to, housing or relocation 
expenses.

additional responsibilities

•  Significant improvement in individual 

performance

•  Significant change in the size or 

scope of an executive Director’s role.

•  Where salary is initially set below 

market levels for a newly appointed 
executive Director to allow for 
progress in their role.

Executive Directors are entitled to earn 
up to 100% of basic pay as a bonus.

The bonus plan is based 
on the achievement of 
challenging performance 
targets. The financial 
measures which account 
for the majority of the bonus 
will generally include a 
measure of profitability and/
or cash generation. Other 
targets may include the 
achievement of strategic 
objectives and specific 
personal objectives.

Set at a level which the Remuneration 
Committee considers to be 
appropriately positioned taking into 
account the scale and scope of the role 
and market conditions in comparator 
companies.

Not applicable.

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Remuneration Report

Purpose and link to 
strategy

Operation

Pensions
Provide market 
competitive post-
employment benefits 
to help recruit and 
retain employees of the 
appropriate calibre and 
experience

Long term incentive 
schemes
Incentivises employees 
to achieve a higher and 
sustained level of return to 
shareholders over a longer 
period of time

Supports retention and 
promotes share ownership 

Clawback and malus 
applies to enable the 
Company to mitigate risk

Executive Directors are entitled to 
membership of Company pension 
schemes in operation from time to time.

The Company currently operates a 
defined contribution scheme. 

The Company previously operated 
a defined benefit scheme, which 
was closed for future accrual in 2006. 
Two executive Directors are deferred 
members of this scheme.

Executive Directors may choose to 
receive a salary supplement in lieu of 
pensions up to the value of the normal 
contribution level at no extra cost to the 
Company.

Bonus and other benefits received 
by executive Directors do not count 
towards pensionable pay.

The Company operates an LTIP 
approved by shareholders on 16 May 
2012.

LTIP awards are made on an annual 
basis typically in the form of nil or 
nominal cost options with vesting 
dependent on the achievement of 
performance conditions, normally over 
a three year period. Vested LTIP options 
must be exercised within ten years of the 
date of grant. No dividend equivalents 
are offered between grant and vesting.

The Remuneration Committee has 
the right to operate both clawback 
and malus provisions in respect of LTIP 
awards in relation to circumstances 
of corporate failure which may have 
occurred at any time before claw back 
is operated.

LTIP payments are non-pensionable.

Maximum potential value

Performance metrics

Up to 10% of basic pay under the 
defined contribution scheme.

Not applicable.

Executive Directors may be granted LTIP 
awards up to 100% of salary each year.

For threshold performance, 25% of the 
award vests. 

For on-target performance, 40% of the 
award vests. 

For maximum performance, 100% of the 
award vests. 

Straight-line vesting applies between 
threshold, target and maximum vesting.

Challenging performance 
targets are set each year 
reflecting the business 
priorities that underpin longer 
term Group strategy. 

At least 50% of the LTIP 
award will normally vest 
based on adjusted Earnings 
Per Share performance 
targets.

There were no significant changes to Remuneration Policy during the year. 

Non-Executive Directors

The table below sets out an overview of the remuneration of Non-Executive Directors.

Purpose and link to 
strategy

Operation

Chairman and Non-
Executive Director fees
Provide an appropriate 
reward to help recruit 
and retain Non-Executive 
Directors of the appropriate 
calibre and experience

Fees for Non-Executive Directors are normally reviewed annually (but may be reviewed more frequently if required).

Consideration is given to the following when determining fee levels:

Market conditions including typical fee levels for comparator companies

A Non-Executive Director’s role and responsibilities

Non-Executive Directors do not participate in any incentive scheme.

There were no significant changes to Remuneration Policy during the year.

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Explanation of performance metrics chosen

The annual bonus is assessed against financial, strategic and personal performance conditions, as determined by the Remuneration Committee. 
This incentivises Executive Directors to focus on delivering the financial goals of the Company, wider Company performance and bespoke individual 
objectives for each executive Director. We believe that this encourages behaviour that facilitates the future development of the business.

The LTIP is assessed against longer term financial performance conditions, including adjusted earnings per share, to provide a robust measurement of 
the Company’s financial performance over the longer term and ability to deliver a higher and sustained level of return to shareholders.

The Remuneration Committee retains the discretion to adjust the performance conditions and targets where it considers it appropriate to do so.

Pay policy for other employees

The Company values its wider workforce and aims to provide a remuneration package that is market competitive, complies with any statutory 
requirements and is applied fairly and consistently across the wider employee population. Where remuneration is not determined by statutory 
regulation, the key principles of the compensation philosophy are as follows:

•  We remunerate people in a manner that allows for stability of the business and the opportunity for sustainable long term growth
•  We seek to remunerate fairly and consistently for each role with due regard to market conditions, internal consistency and the Company’s  

ability to pay

Total reward for executive Directors will be set with sensitivity to subordinate staff within the Group with whom the packages will, as far as possible, be 
consistent and fair.

The Company takes into account the following when setting the remuneration policy for executive Directors:

•  Salary increases for the wider workforce
•  Company-wide benefit (including pension) offerings
•  Overall spend and participation levels in the annual bonus and LTIP

Statement of consideration of shareholder views

The Remuneration Committee considers a proactive and transparent dialogue with its shareholders to be important. The Remuneration Committee will 
consult with major shareholders when it proposes to make any major changes to the remuneration policy for Directors.

Annual report on remuneration

This section of the Remuneration Report is audited. Emoluments of the Directors were as follows:

2017

Executive

D J S Taylor

D M O’Connor

J A Roper

Non Executive

A J McWalter

A D Roper

B M Hynes

A C Bromfield

2016

Executive

D J S Taylor

D M O’Connor

J A Roper

Non Executive

A J McWalter

A D Roper

J W Morgan*

B M Hynes

A C Bromfield†

Salary
£

Benefits
£

Pension
and pay 
in lieu 
of pension 
£

Annual 
 bonus
£

Long term 
 incentive 
 plan
£

Total 
remuneration
£

206,040

267,650

186,700

75,000

84,476

41,208

41,208

779

530

530

–

–

–

–

18,105

23,519

11,043

146,377

189,952

121,856

–

–

–

–

–

–

–

–

175,246

204,602

–

–

–

–

–

546,547

686,253

320,129

75,000

84,476

41,208

41,208

902,282

1,839

52,667

458,185

379,848

1,794,821

201,667

256,400

166,817

71,667

82,683

16,667

40,333

23,667

748

503

18,135

18,327

25,640

11,502

137,088

181,790

116,620

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

162,887

172,624

–

–

–

–

–

–

520,717

636,957

313,074

71,667

82,683

16,667

40,333

23,667

859,901

19,386

55,469

435,498

335,511

1,705,765

*J W Morgan resigned as a Director on 26 May 2016.

† A C Bromfield was appointed as a Director on 1 July 2016.

On 1 August 2017, the salaries of all Directors, with the exception of A J McWalter, rose by 2.4% in line with the general inflationary rise given to 
employees. A J McWalter’s salary is reviewed triennially, the last increase being on 1 May 2016. 

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Remuneration Report

During the year the salaries of D M O’Connor and J A Roper were adjusted to reflect changes in their pension benefits at no net additional cost to the 
Company. These adjustments do not form part of their pay for bonus or LTIP purposes.

There were no contracts of significance during or at the end of the financial year in which a Director of the Company was materially interested. No 
Director waived emoluments in respect of the years ended 31 December 2016 and 2017. Pension costs above represent contributions made by the 
Group to defined contribution schemes. 

Performance bonuses

Performance bonuses were awarded given the achievement of growth in Operating Profit substantially above target levels and also successful 
performance against personal objectives. 

During 2017 Executive Directors were able to earn a maximum of 70% of salary as a performance bonus. Of this figure, 14% of salary was payable for 
achievement of threshold profit levels, 28% for on-target performance and 56% for achieving maximum profit objectives. A further 14% of salary could 
be earned against specified personal objectives. Straight-line vesting applied between threshold, target and maximum performance levels.

In 2017 threshold profit bonus levels were payable on the achievement of an operating profit of £6,500,000, on-target profit levels were payable on the 
achievement of operating profits of £6,800,000 and maximum target profit levels were operating profits of £7,200,000.

Profit based awards during the year were of 56% of base salary and personal objectives represented 14% of base salary. 

No change has been made in the operation of annual profit bonus scheme for 2018, with the exception that profit target levels have been increased 
to reflect higher target profitability.

Long term incentive plan

This section of the Remuneration Report is audited. Details of share options granted under the Long Term Incentive Plan are as follows. Each option has 
an exercise price of 10p per ordinary share.

Number of 
options 
31 December 
2016

Number 
of options 
granted

Number 
of options 
exercised

Number of 
options 
31 December 
2017

Date from 
which 
exercisable

D J S Taylor

Long Term Incentive Plan

Long Term Incentive Plan

Long Term Incentive Plan

Long Term Incentive Plan

D M O’Connor

Long Term Incentive Plan

Long Term Incentive Plan

Long Term Incentive Plan

Long Term Incentive Plan

J A Roper

Long Term Incentive Plan

Long Term Incentive Plan

16,580

14,123

10,159

–

17,571

16,804

12,698

–

8,127

–

–

–

–

11,685

–

–

15,179

–

9,737

(16,580)

–

–

–

(17,571)

–

–

–

–

–

–

14,123

10,159

11,685

–

16,804

12,698

15,179

8,127

9,737

Expiry 
date

May 2024

May 2025

May 2026

May 2027

May 2024

May 2025

May 2026

May 2027

May 2017

May 2018

May 2019

May 2020

May 2017

May 2018

May 2019

May 2020

May 2019

May 2020

May 2026

May 2027

Exercise of the above options is subject to the achievement of performance conditions as specified by the Remuneration Committee and they are 
also subject to clawback and malus provisions which may be enacted in certain circumstances. The above numbers of options represent the amount 
that will vest based on the achievement of maximum performance targets. A lower percentage of the above options will vest given the achievement 
of lower than maximum performance. At target performance levels 40% of the above options would be expected to vest. Below threshold 
performance no options will vest.

On 4 May 2017 36,601 options were granted, at a level representing 60% of base salary. The market price of the Company’s shares at the date of grant 
was 1047.5p.

For the options granted on 4 May 2017, 100% of the shares will vest given an increase of 40% in adjusted EPS* (‘maximum performance’) in the year to 
31 December 2019 over the base year of 31 December 2016, 40% of the above shares for an increase of 33% in adjusted EPS (‘target performance’) 
and 25% of the above shares for an increase of 26% in adjusted EPS (‘threshold performance’). Between those levels shares will vest on a pro rata basis. 
No shares will vest if threshold performance targets are not reached.

* Notional pension fund interest has been excluded from both the base and target EPS levels.

Share price movements during the year

The market price of the Company’s shares at the end of the financial year was 1,142.5p (2016: 873.5p). The range of prices for the year to  
31 December 2017 was 837.5p to 1,162.5p (2016: 676.5p to 885p) per ordinary share.

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Pensions

This section of the Remuneration Report is audited.

D J S Taylor, D M O’Connor and J A Roper were members of the Churchill China 2006 Group Personal Pension Plan during the year. Directors are 
allowed to exchange pension benefits for additional salary as long as this is at no additional cost to the Group. Pension contributions and payments 
in lieu of contributions made by the Group were as shown on page 25 and were at an equivalent rate of 10% of basic salary for D J S Taylor and D M 
O’Connor and 7% for J A Roper. 

All scheme members have the opportunity to pay Additional Voluntary Contributions. Neither the contributions nor the resulting benefits are included 
in the above table.

D J S Taylor and D M O’Connor are deferred members of the Churchill Retirement Benefit Scheme. The pension benefit of D J S Taylor is funded to 
allow retirement between the ages of 60 and 65 with a pension based on accrued service to 31 March 2006. The pension benefit of D M O’Connor is 
funded to allow retirement at 65 with a pension based on accrued service to 31 March 2006.

A D Roper receives benefits as a pensioner member of the Churchill Group Retirement Benefit Scheme.

Directors’ service contracts

This section of the Remuneration Report is not audited.

Executive Directors are not appointed on contracts for a fixed duration. All executive Directors have contracts of service which can be terminated 
with a notice period of 12 months from the Company or six months from the Director. D J S Taylor’s service contract was signed on 6 October 2009, D M 
O’Connor’s on 15 May 2012 and J A Roper’s on 3 November 2015.

Non Executive Directors are generally appointed on fixed term contracts. A J McWalter has signed a fixed term contract of three years’ duration 
expiring on 18 May 2019. A D Roper and B M Hynes have fixed term contracts of one year’s duration expiring on 15 August 2018 and 24 September 
2018 respectively. A C Bromfield has a fixed term contract of three years’ duration expiring on 1 July 2019.

Non Executive Directors’ contracts may normally be terminated with a notice period of three months. There are no defined contractual payments in 
the event of termination of a Director’s service contract.

Directors’ interests

This section of the Remuneration Report is not audited.

The interests of the Directors and their immediate families and family trusts at 31 December 2017 in the 10p ordinary shares of the Company were as 
follows:

A D Roper

D J S Taylor

D M O’Connor

A J McWalter

B M Hynes

J A Roper

A C Bromfield

2017

637,430

60,555

48,520

5,000

4,000

2016

637,430

54,489

41,613

5,000

4,000

1,034,835

1,067,500

983

–

1,791,323

1,810,032

A D Roper’s interest in the 10p ordinary shares of the Company at 31 December 2017 represented 5.8% (2016: 5.8%) of the Company’s issued share 
capital. J A Roper’s interest in the 10p ordinary shares of the Company at 31 December 2017 represented 9.4% (2016: 9.7%) of the Company’s issued 
share capital.

There has been no change in the interests set out above between 31 December 2017 and 26 March 2018. 

Director shareholding requirements

Directors are expected to hold shares in the Company in order to align their interests with those of shareholders. In the longer term executive Directors 
are encouraged to hold the equivalent of 100% of annual base salary as shares in the Company and it is expected that this target level will be 
achieved by the retention of shares vesting under the Long Term Incentive Plan after the payment of associated tax.

Shareholder consultation 

The Remuneration Committee will consult with major shareholders in relation to its operation and particularly in relation to any major changes in 
remuneration policy. During the year, with the exception of the standard resolution at the Annual General Meeting, the Remuneration Committee did 
not believe there was any requirement to make any approach to shareholders on remuneration issues. No significant comments have been received 
from shareholders in relation to remuneration matters.

At the 2017 Annual General Meeting, the standard resolution in relation to the approval of the Report of the Remuneration Committee contained in 
the Annual Report for 2016 was passed; 99.7% of votes were cast in favour of the resolution, 0.1% against, with abstentions of 0.2%. 

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Churchill China plc Annual Report for the year ended 31 December 201728

Remuneration Report

Performance Graph

This section of the Remuneration Report is not audited. 

Total Shareholder Return

500

450

400

350

300

250

200

150

100

50

0

2012

2013

2014

2015

2016

2017

Churchill

FTSE AIM All Share

(Source: N+1 Singer)

Over a five year period the Group’s total return to shareholders has been substantially above that generated by the AIM index. Total returns from 
the Group in the year have been generated from continued improvements in profitability and a related increase in share price together with further 
increases in dividend. Our overall five year return has remained positive at an average compound rate of 34% (AIM: 10%). Over the five year period 
total shareholder return from the Group has been 329% while that achieved by the AIM index as a whole was 58%. In the year to 31 December 2017 
the overall return from the Group was 36% (AIM:26%).

In the opinion of the Directors the above index is the most appropriate to measure the total shareholder return of Churchill China plc against.

On behalf of the Board

A C Bromfield 
Chair of the Remuneration Committee 
26 March 2018

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Churchill China plc Annual Report for the year ended 31 December 2017Audit Committee Report

29

Annual Statement

The Audit Committee has considered a number of matters since the beginning of 2017 including:

•  Review of the annual and interim financial results and the Annual Report;
•  Agreement of the Audit Plan for the year to 31 December 2017 including the scope of work to be carried out;
•  Consideration of the Report of the External Auditors, PricewaterhouseCoopers LLP, to the Audit Committee;
•  Consideration of a number of detailed financial and disclosure areas including the effect of changes in the operation of the Group on segmental 

disclosures, the procedures used to value inventory and the potential impact of changes to accounting standards in respect of revenue 
recognition, financial instruments and leased assets on the Group’s financial statements; and
•  Review of the independence, effectiveness and level of fees to be paid to the External Auditors.

Financial reporting and significant financial issues

The Audit Committee assesses whether suitable accounting policies have been adopted, whether management have made appropriate estimates 
and judgements and reviews reports prepared by management in relation to major judgements.

The Audit Committee has assessed the Group’s accounting policies and procedures in relation to the valuation of inventory, a key area of focus 
for the business. The value of inventory at 31 December 2017 was £9.8m (2016: £9.1m). The Committee is satisfied that the Group’s policies and 
procedures are appropriate and have been consistently applied.

Internal audit

The Company does not use an internal audit department and does not believe that, given the size and structure of the business, the geographic 
proximity of its major operations and the close control effected by the involvement of executive Directors in the day-to-day running of the business, 
such a department would provide an effective means of gaining significant improvements in internal control. The requirement for an internal audit 
function is reviewed annually.

B M Hynes
Chair of the Audit Committee
26 March 2018

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Churchill China plc Annual Report for the year ended 31 December 201730

Independent auditors’ report  
to the members of Churchill China plc

Report on the audit of the financial statements

Opinion

In our opinion:

•  Churchill China plc’s Group financial statements and Company financial statements (the “financial statements”) give a true and fair view of the 
state of the Group’s and of the Company’s affairs as at 31 December 2017 and of the Group’s profit and cash flows for the year then ended;

•  the Group financial statements have been properly prepared in accordance with IFRSs as adopted by the European Union;
•  the Company financial statements have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice 

(United Kingdom Accounting Standards, comprising FRS 101 “Reduced Disclosure Framework”, and applicable law); and

•  the financial statements have been prepared in accordance with the requirements of the Companies Act 2006.

We have audited the financial statements, included within the Annual report and financial statements (the “Annual Report”), which comprise: the 
consolidated balance sheet as at 31 December 2017; the Company balance sheet as at 31 December 2017; the consolidated income statement, 
the consolidated statement of comprehensive income, the consolidated cash flow statement, the consolidated statement of changes in equity and 
Company statement of changes in equity for the year then ended; and the notes to the financial statements, which include a description of the 
significant accounting policies.

Basis for opinion

We conducted our audit in accordance with International Standards on Auditing (UK) (“ISAs (UK)”) and applicable law. Our responsibilities under 
ISAs (UK) are further described in the Auditors’ responsibilities for the audit of the financial statements section of our report. We believe that the audit 
evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Independence

We remained independent of the Group in accordance with the ethical requirements that are relevant to our audit of the financial statements in the 
UK, which includes the FRC’s Ethical Standard, as applicable to listed entities, and we have fulfilled our other ethical responsibilities in accordance with 
these requirements.

Our audit approach

Overview

•  Overall Group materiality: £387,000, based on 5% of profit before tax.
•  Overall Company materiality: £96,000, based on 1% of total assets.

•  We conducted a full scope audit of all UK statutory entities which make up the consolidated results, accounting for 96% 

of consolidated revenue, 93% of profit before tax and 91% of total assets. 

•  We audited the consolidation adjustments to Group materiality to formulate the consolidated results of the Group, as 

presented in the Annual Report. 

•  Inventory Valuation Method

Materiality

Audit scope

Key audit
matters

The scope of our audit

As part of designing our audit, we determined materiality and assessed the risks of material misstatement in the financial statements. In particular, 
we looked at where the Directors made subjective judgements, for example in respect of significant accounting estimates that involved making 
assumptions and considering future events that are inherently uncertain. 

As in all of our audits we also addressed the risk of management override of internal controls, including evaluating whether there was evidence of bias 
by the Directors that represented a risk of material misstatement due to fraud. 

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Churchill China plc Annual Report for the year ended 31 December 2017 
31

Key audit matters

Key audit matters are those matters that, in the auditors’ professional judgement, were of most significance in the audit of the financial statements 
of the current period and include the most significant assessed risks of material misstatement (whether or not due to fraud) identified by the auditors, 
including those which had the greatest effect on: the overall audit strategy; the allocation of resources in the audit; and directing the efforts of the 
engagement team. These matters, and any comments we make on the results of our procedures thereon, were addressed in the context of our audit 
of the financial statements as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on these matters. This is not a 
complete list of all risks identified by our audit. 

Key audit matter

How our audit addressed the key audit matter

Inventory Valuation Method – Group
We focussed on this area because the Group uses a standard cost 
approach to calculate cost of inventories throughout the year which 
involves elements of judgement. The Group then ensures that this 
standard cost is materially appropriate by evaluation of actual costs as 
recorded in production and cost records relative to when the inventory 
remaining was manufactured.

In addition, the Net Realisable Value (NRV) of the products within 
inventory at the period end is evaluated to ensure that the valuation is 
appropriately stated at the lower of cost or NRV. 

We performed audit procedures to understand the method of 
calculating standard cost. We compared the respective elements 
of this standard cost with actual costs incurred based on underlying 
management information to ensure there was no material difference. 
We checked the arithmetical accuracy of the calculations within the 
standard costing basis. 

We considered the nature of the overheads absorbed to ensure only 
directly attributable costs such as direct materials, direct labour and 
overheads were included. We also considered production levels to 
ensure inefficiencies were not absorbed.

We perform substantive testing to ensure that the valuation of inventory is 
stated at the lower of cost or NRV by cross-referencing the retail or sales 
value of the products to their standard cost. 

How we tailored the audit scope

We tailored the scope of our audit to ensure that we performed enough work to be able to give an opinion on the financial statements as a whole, 
taking into account the structure of the Group and the Company, the accounting processes and controls, and the industry in which they operate.

The Group is structured, and operates, as one consolidated business unit with one immaterial component in the US. The Group financial statements 
are predominantly a consolidation of four UK statutory entities, comprising the Group’s main trading entity Churchill China (UK) Limited, the plc holding 
company Churchill China plc, Churchill Ceramics UK Limited and James Broadhurst & Sons Limited which have shared ownership of one property. 
Each of these subsidiaries are subject to their own financial statement audit. 

In establishing the overall approach to the Group audit we have allocated materiality across the components as appropriate and designed our 
audit testing for each financial statement line item based on the size and nature of the transactions and balances that are aggregated to form that 
line item and our assessment of the risk of material misstatement. We used our professional judgement to determine the nature and extent of testing 
required over each line item in the financial statements. 

As part of designing our audit, we determined materiality and assessed the risks of material misstatement in the financial statements. In particular, 
we looked at where the Directors made subjective judgements, for example in respect of significant accounting estimates that involved making 
assumptions and considering future events that are inherently uncertain.

As in all of our audits we also addressed the risk of management override of internal controls, including evaluating whether there was evidence of bias 
by the Directors that represented a risk of material misstatement due to fraud.

Materiality

The scope of our audit was influenced by our application of materiality. We set certain quantitative thresholds for materiality. These, together with 
qualitative considerations, helped us to determine the scope of our audit and the nature, timing and extent of our audit procedures on the individual 
financial statement line items and disclosures and in evaluating the effect of misstatements, both individually and in aggregate on the financial 
statements as a whole. 

Based on our professional judgement, we determined materiality for the financial statements as a whole as follows:

Group financial statements

Company financial statements

Overall materiality

£387,000 

How we determined it

5% of profit before tax.

£96,000 

1% of total assets.

Rationale for 
benchmark applied

Based on the benchmarks used in the Annual Report, 
profit before tax is the primary measure used by the 
shareholders in assessing the performance of the Group, 
and is a generally accepted auditing benchmark.

The Company is not a profit oriented entity and is a 
holding company. As such it is considered that total assets 
is the most appropriate basis upon which to determine 
materiality. 

For each component in the scope of our Group audit, we allocated a materiality that is less than our overall Group materiality. The range of materiality 
allocated across components was between £21,300 and £348,300. Certain components were audited to a local statutory audit materiality that was 
also less than our overall Group materiality.

We agreed with the Audit Committee that we would report to them misstatements identified during our audit above £18,000 (Group audit) and 
£18,000 (Company audit) as well as misstatements below those amounts that, in our view, warranted reporting for qualitative reasons.

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Churchill China plc Annual Report for the year ended 31 December 2017 
32

Independent auditors’ report  
to the members of Churchill China plc

Conclusions relating to going concern

We have nothing to report in respect of the following matters in relation to which ISAs (UK) require us to report to you when: 

•  the Directors’ use of the going concern basis of accounting in the preparation of the financial statements is not appropriate; or 
•  the Directors have not disclosed in the financial statements any identified material uncertainties that may cast significant doubt about the group’s 
and company’s ability to continue to adopt the going concern basis of accounting for a period of at least 12 months from the date when the 
financial statements are authorised for issue.

However, because not all future events or conditions can be predicted, this statement is not a guarantee as to the Group’s and Company’s ability to 
continue as a going concern.

Reporting on other information 

The other information comprises all of the information in the Annual Report other than the financial statements and our auditors’ report thereon. The 
Directors are responsible for the other information. 

Our opinion on the financial statements does not cover the other information and, accordingly, we do not express an audit opinion or, except to the 
extent otherwise explicitly stated in this report, any form of assurance thereon. 

In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider whether the other 
information is materially inconsistent with the financial statements or our knowledge obtained in the audit, or otherwise appears to be materially 
misstated. If we identify an apparent material inconsistency or material misstatement, we are required to perform procedures to conclude whether 
there is a material misstatement of the financial statements or a material misstatement of the other information. If, based on the work we have 
performed, we conclude that there is a material misstatement of this other information, we are required to report that fact. We have nothing to report 
based on these responsibilities.

With respect to the Strategic Report and Directors’ Report, we also considered whether the disclosures required by the UK Companies Act 2006 have 
been included. 

Based on the responsibilities described above and our work undertaken in the course of the audit, ISAs (UK) require us also to report certain opinions 
and matters as described below.

Strategic Report and Directors’ Report
In our opinion, based on the work undertaken in the course of the audit, the information given in the Strategic Report and Directors’ Report for the 
year ended 31 December 2017 is consistent with the financial statements and has been prepared in accordance with applicable legal requirements. 

In light of the knowledge and understanding of the Group and Company and their environment obtained in the course of the audit, we did not 
identify any material misstatements in the Strategic Report and Directors’ Report. 

Responsibilities for the financial statements and the audit

Responsibilities of the Directors for the financial statements
As explained more fully in the Directors’ Responsibilities Statement set out on page 20, the Directors are responsible for the preparation of the financial 
statements in accordance with the applicable framework and for being satisfied that they give a true and fair view. The Directors are also responsible 
for such internal control as they determine is necessary to enable the preparation of financial statements that are free from material misstatement, 
whether due to fraud or error.

In preparing the financial statements, the Directors are responsible for assessing the Group’s and the Company’s ability to continue as a going 
concern, disclosing as applicable matters related to going concern and using the going concern basis of accounting unless the Directors either intend 
to liquidate the Group or the Company or to cease operations, or have no realistic alternative but to do so.

Auditors’ responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether 
due to fraud or error, and to issue an auditors’ report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a 
guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise 
from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic 
decisions of users taken on the basis of these financial statements. 

A further description of our responsibilities for the audit of the financial statements is located on the FRC’s website at: www.frc.org.uk/
auditorsresponsibilities. This description forms part of our auditors’ report.

Use of this report
This report, including the opinions, has been prepared for and only for the Company’s members as a body in accordance with Chapter 3 of Part 16 of 
the Companies Act 2006 and for no other purpose. We do not, in giving these opinions, accept or assume responsibility for any other purpose or to any 
other person to whom this report is shown or into whose hands it may come save where expressly agreed by our prior consent in writing.

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Churchill China plc Annual Report for the year ended 31 December 2017Other required reporting

Companies Act 2006 exception reporting
Under the Companies Act 2006 we are required to report to you if, in our opinion:

•  we have not received all the information and explanations we require for our audit; or
•  adequate accounting records have not been kept by the Company, or returns adequate for our audit have not been received from branches not 

visited by us; or

•  certain disclosures of Directors’ remuneration specified by law are not made; or
•  the Company financial statements are not in agreement with the accounting records and returns. 

We have no exceptions to report arising from this responsibility. 

33

Paul Norbury (Senior Statutory Auditor)
for and on behalf of PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors
Birmingham 
26 March 2018

•  The maintenance and integrity of the Churchill China plc website is the responsibility of the Directors; the work carried out by the auditors does 

not involve consideration of these matters and, accordingly, the auditors accept no responsibility for any changes that may have occurred to the 
financial statements since they were initially presented on the website.

•  Legislation in the United Kingdom governing the preparation and dissemination of financial statements may differ from legislation in other 

jurisdictions.

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Churchill China plc Annual Report for the year ended 31 December 201734

Consolidated income statement

for the year ended 31 December 2017

Revenue

Operating profit before exceptional item

Exceptional item – profit on disposal

Operating profit

Share of results of associate company

Finance income

Finance costs

Profit before exceptional item and income tax

Exceptional item – profit on disposal

Profit before income tax

Income tax expense

Profit for the year attributable to owners of the Company

Adjusted earnings per ordinary share

Diluted adjusted earnings per ordinary share

Basic earnings per ordinary share

Diluted earnings per share

All of the above figures relate to continuing operations.

Note

4

5

5

5

15

 8

 8

10

11

11

11

11

2017
£’000

53,530

7,460

315

7,775

159

66

(225)

7,460

315

7,775

(1,361)

6,414

55.3p

54.8p

58.4p

57.9p

2016
£’000

51,102

6,398

–

6,398

157

80

(120)

6,515

–

6,515

(1,230)

5,285

48.2p

47.8p

48.2p

47.8p

The notes on pages 42 to 63 are an integral part of these consolidated financial statements.

The Company has elected to take the exemption under section 408 of the Companies Act 2006 not to present the Company profit and loss account. 
The profit of the Company for the year was £3,332,000 (2016: £2,926,000).

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Churchill China plc Annual Report for the year ended 31 December 2017Consolidated statement of comprehensive income

for the year ended 31 December 2017

35

Other comprehensive income / (expense)

Items that will not be reclassified to profit and loss:

Remeasurements of post employment benefit obligations net of tax

Items that may be reclassified subsequently to profit and loss:

Impact of change in UK tax rate on deferred tax on revaluation reserve

Currency translation differences

Other comprehensive income / (expense) for the year 

Profit for the year

Total comprehensive income for the year

Attributable to:

Equity holders of the Company

2017
£’000

2016
£’000

1,344

(5,188)

–

(33)

1,311

6,414

7,725

12

60

(5,116)

5,285

169

7,725

169

Amounts in the statement above are disclosed net of tax. The income tax relating to each component of other comprehensive income is disclosed in 
note 10.

The Company has no recognised gains and losses other than those included in its profit and loss account and therefore no separate Statement of 
Total Recognised Gains and Losses has been presented.

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Churchill China plc Annual Report for the year ended 31 December 201736

Consolidated balance sheet

as at 31 December 2017

Assets

Non current assets

Property, plant and equipment

Intangible assets

Investment in associate

Deferred income tax assets

Current assets

Inventories

Trade and other receivables

Other financial assets

Cash and cash equivalents

Total assets

Liabilities

Current liabilities

Trade and other payables

Current income tax liabilities

Non current liabilities

Deferred income tax liabilities

Retirement benefit obligations

Total liabilities

Net assets

Equity attributable to owners of the Company 

Issued share capital

Share premium account

Treasury shares

Other reserves

Retained earnings

Total equity

Note

2017
£’000

2016
£’000

13

14

15

21

17

18

19

14,542

101

1,547

1,197

17,387

9,816

8,650

3,000

12,577

34,043

51,430

14,897

89

1,388

1,658

18,032

9,102

9,479

3,005

9,734

31,320

49,352

20

(10,024)

(10,310)

(831)

(852)

(10,855)

(11,162)

21

22

23

23

24

25

26

(775)

(5,907)

(17,537)

33,893

1,103

2,348

(579)

1,565

29,456

33,893

(834)

(8,731)

(20,727)

28,625

1,103

2,348

(575)

1,544

24,205

28,625

The notes on pages 42 to 63 are an integral part of these consolidated financial statements.

The financial statements on pages 34 to 63 were approved by the Board of Directors on 26 March 2018 and were signed on its behalf by:

D M O’Connor 
Director 

D J S Taylor 
Director

Company number 02709505

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Churchill China plc Annual Report for the year ended 31 December 2017 
 
 
 
 
Company balance sheet

as at 31 December 2017

Assets

Non current assets

Investment in associate

Investments in subsidiaries

Deferred income tax assets

Current assets

Trade and other receivables: non current

Trade and other receivables: current

Cash at bank and in hand

Current liabilities

Trade and other payables

Net current assets

Total assets less current liabilities

Net assets

Equity attributable to owners of the Company

Issued share capital

Share premium account

Treasury shares

Other reserves

Retained earnings

Total equity

37

2016
£’000

762

2,195

72

3,029

5,247

207

295

5,749

(84)

5,665

8,694

8,694

1,103

2,348

(575)

227

5,591

8,694

Note

15

16

21

18

18

20

23

23

24

25

26

2017
£’000

921

2,195

101

3,217

6,130

206

113

6,449

(97)

6,352

9,569

9,569

1,103

2,348

(579)

291

6,406

9,569

The notes on pages 42 to 63 are an integral part of these financial statements.

The financial statements on pages 34 to 63 were approved by the Board of Directors on 26 March 2018 and were signed on its behalf by:

D M O’Connor 
Director 

D J S Taylor 
Director

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Churchill China plc Annual Report for the year ended 31 December 2017 
 
 
 
 
38

Consolidated statement of changes in equity

for the year ended 31 December 2017

Balance at 1 January 2016

Comprehensive Income:

  Profit for the year

Other comprehensive (expense)/income:

  Depreciation transfer – gross

  Depreciation transfer – tax

  Deferred tax – change in rate

  Remeasurement of post  

  employment benefit obligations –  net of tax

  Currency translation

Total comprehensive income

Transactions with owners

  Dividends relating to 2015 and 2016 (note 12) 

  Proceeds of share issue

  Share based payment

  Deferred tax – share based payment

  Treasury shares (note 24)

Total transactions with owners

Balance at 31 December 2016

Comprehensive Income:

  Profit for the year

Other comprehensive income/(expense):

  Depreciation transfer – gross

  Depreciation transfer – tax

  Remeasurement of post  

  employment benefit obligations –  net of tax

  Currency translation

Total comprehensive income

Transactions with owners

  Dividends relating to 2016 and 2017 (note 12) 

(2,433)

  Proceeds of share issue

  Share based payment

  Deferred tax – share based payment

  Treasury shares (note 24)

Total transactions with owners

Balance at 31 December 2017

–

123

57

(264)

(2,517)

29,456

Retained 
earnings 
£’000

Issued share 
capital 
£’000

Share 
premium 
account 
£’000

Treasury 
shares 
£’000

Other 
reserves 
£’000

Total 
equity 
£’000

26,181

1,101

2,348

(144)

1,439

30,925

5,285

12

(2)

–

(5,188)

–

107

(2,085)

–

117

27

(142)

(2,083)

–

–

–

–

–

–

–

–

2

–

–

–

2

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

2

–

–

(433)

(431)

–

5,285

(12)

2

12

–

60

62

–

–

43

–

–

43

–

–

12

(5,188)

60

169

(2,085)

4

160

27

(575)

(2,469)

24,205

1,103

2,348

(575)

1,544

28,625

6,414

12

(2)

1,344

–

7,768

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

1,103

2,348

–

–

–

–

–

–

–

3

–

–

(7)

(4)

(579)

–

6,414

(12)

2

–

(33)

(43)

–

–

64

–

–

64

1,565

–

–

1,344

(33)

7,725

(2,433)

3

187

57

(271)

(2,457)

33,893

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Churchill China plc Annual Report for the year ended 31 December 2017Company statement of changes in equity

for the year ended 31 December 2017

39

  Dividends relating to 2015 and 2016 (note 12) 

(2,085)

Balance at 1 January 2016

Comprehensive Income:

  Profit for the year

Total comprehensive income

Transactions with owners

  Proceeds of share issue

  Share based payment

  Deferred tax – share based payment

  Treasury shares (note 24)

Total transactions with owners

Balance at 31 December 2016

Comprehensive Income:

  Profit for the year

Total comprehensive income

Transactions with owners

  Dividends relating to 2016 and 2017 (note 12) 

(2,433)

  Proceeds of share issue

  Share based payment

  Deferred tax – share based payment

  Treasury shares (note 24)

Total transactions with owners

Balance at 31 December 2017

–

123

57

(264)

(2,517)

6,406

Retained 
earnings 
£’000

Issued share 
capital 
£’000

Share 
premium 
account 
£’000

Treasury 
shares 
£’000

Other 
reserves 
£’000

Total 
equity 
£’000

4,748

1,101

2,348

(144)

184

8,237

5,591

1,103

2,348

(575)

227

8,694

2,926

2,926

–

117

27

(142)

(2,083)

3,332

3,332

–

–

–

2

–

–

–

2

–

–

–

–

–

–

–

–

–

–

–

2

–

–

(433)

(431)

–

–

–

–

43

–

–

43

2,926

2,926

(2,085)

4

160

27

(575)

(2,469)

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

1,103

2,348

–

–

–

3

–

–

(7)

(4)

(579)

–

–

–

–

64

–

–

64

291

3,332

3,332

(2,433)

3

187

57

(271)

(2,457)

9,569

Churchill AR2017 Final Fixed Text.indd   39

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Churchill China plc Annual Report for the year ended 31 December 201740

Consolidated cash flow statement

for the year ended 31 December 2017

Cash flows from operating activities

Cash generated from operations (see page 41)

Interest received*

Interest paid

Income tax paid

Net cash generated from operating activities

Cash flows investing activities

Purchases of property, plant and equipment

Proceeds on disposal of property, plant and equipment

Purchases of intangible assets

Net cash used in investing activities

Cash flows from financing activities

Issue of ordinary shares

Purchase of treasury shares

Dividends paid

Net sale / (purchase) of other financial assets

Net cash used in financing activities

Net increase in cash and cash equivalents

Cash and cash equivalents at the beginning of the year

Exchange (loss)/gain on cash and cash equivalents

Cash and cash equivalents at the end of the year

2017
£’000

2016
£’000

7,743

6,744

66

–

(1,198)

6,611

(2,155)

1,139

(54)

(1,070)

3

(271)

(2,433)

5

(2,696)

2,845

9,734

(2)

12,577

80

(1)

(813)

6,010

(2,436)

93

(81)

(2,424)

4

(575)

(2,085)

(505)

(3,161)

425

9,307

2

9,734

 *  Conventionally interest received is included under the heading ‘Investing activities’; however, the Directors believe that as the Group holds cash in support of operating 

activities it should be disclosed as part of cash generated from operating activities.

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Churchill China plc Annual Report for the year ended 31 December 2017Reconciliation of operating profit to net cash 
inflow from operating activities

41

Continuing operating activities

Operating profit

Adjustments for:

Depreciation and amortisation

Gain on disposal of property, plant and equipment

Charge for share based payments

Defined benefit pension cash contribution (see note 22)

Changes in working capital:

Inventory

Trade and other receivables

Trade and other payables

Net cash inflow from operations

2017
£’000

2016
£’000

7,775

6,398

1,621

(317)

187

(1,430)

(714)

785

(164)

7,743

1,716

(8)

160

(1,430)

(742)

(750)

1,400

6,744

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Churchill China plc Annual Report for the year ended 31 December 201742

Notes to the financial statements

for the year ended 31 December 2017

1.  Summary of significant accounting policies

The consolidated financial statements of Churchill China plc have been prepared in accordance with International Financial Reporting 
Standards as adopted by the European Union (IFRSs as adopted by the EU) and the Companies Act 2006 applicable to companies reporting 
under IFRS. The consolidated financial statements have been prepared under the historical cost convention, as modified by the revaluation of 
land and buildings, available-for-sale financial assets, and financial assets and financial liabilities (including derivative instruments) at fair value 
through profit or loss.

The preparation of financial statements in conformity with IFRS requires the use of certain critical accounting estimates. It also requires 
management to exercise its judgement in the process of applying the Group’s accounting policies. The areas involving a higher degree of 
judgement or complexity, or areas where assumptions and estimates are significant to the consolidated financial statements are disclosed  
in note 3.

The principal accounting policies applied in the preparation of these consolidated financial statements are set out below. These policies have 
been consistently applied to all the years presented, unless otherwise stated.

Going concern
After making enquiries, the Directors have a reasonable expectation that the Group and the Company have adequate resources to continue in 
operational existence for the foreseeable future.

The Group and the Company therefore continue to adopt the going concern basis in preparing their consolidated financial statements.

Changes in accounting policy and disclosures

(a) New and amended standards adopted by the Group
No new standards applying to the Group for the first time for the financial year beginning on 1 January 2017 have had a material impact on  
the Group: 

(b) New standards and interpretations not yet adopted
A number of new standards and amendments to standards and interpretations are effective for annual periods beginning on or after 1 January 
2018, and have not been applied in preparing these consolidated financial statements. None of these are expected to have a significant effect 
on the consolidated financial statements of the Group, except the following set out below:

IFRS 9, ‘Financial instruments’ addresses the classification, measurement and recognition of financial assets and financial liabilities. It replaces the 
guidance in IAS 39 that relates to the classification and measurement of financial instruments. IFRS 9 retains but simplifies the mixed measurement 
model and establishes three primary measurement categories for financial assets: amortised cost, fair value through OCI and fair value through 
P&L. The basis of classification depends on the entity’s business model and the contractual cash flow characteristics of the financial asset. The 
standard is effective for accounting periods beginning on or after 1 January 2018. 

The Group has reviewed the impact of IFRS 9 on its consolidated financial statements. Two areas have been identified for detailed review.

The Group uses forward time option contracts to manage hedge currency exposures rather than more complex financial instruments. As these 
are relatively simple instruments with a high level of certainty as to their value it is not believed that there will be any material change to the 
classification or measurement of the effect of these instruments compared to the figures and disclosure currently included in the financial 
statements.

The Group carries trade and other receivables as a normal part of its business operations. IFRS 9 clarifies the requirement to provide for expected 
losses on under-performing receivables. The Group has considered the impact on IFRS 9 on its provisioning policy and does not believe there 
will be a material change in the level of provisioning required as a result. The Group maintains credit insurance on a proportion of its trade 
receivables and operates on secured terms in relation to further balances. Further details of the Group’s provisioning policy are given in note 18. 

The Group does not believe IFRS 9 will have a material impact.

IFRS 15, ‘Revenue from contracts with customers’ deals with revenue recognition and establishes principles for reporting useful information to 
users of financial statements about the nature, amount, timing and uncertainty of revenue and cash flows arising from an entity’s contracts with 
customers. Revenue is recognised when a customer obtains control of a good or service and has thus the ability to direct the use and obtain 
the benefits from the goods or service. The standard replaces IAS 18 ‘Revenue’. The standard is effective for accounting periods beginning on or 
after 1 January 2018.

The Group has assessed the impact of IFRS 15. The Group sells tangible products on a point in time basis and as such it is generally straightforward 
to recognise when a sale has been completed. There is some complexity in relation to the operation of volume related retrospective rebates, 
forward sale discount structures, other discounts and rebates, warranty claims and customers’ limited rights to return unsold product. The 
Group has well-established systems to manage and collate exposure in these areas and provides appropriate amounts based on contractual 
liability and expected costs. As such, the Group does not believe there will be a material impact on its financial statements as a result of the 
introduction of IFRS 15. 

IFRS 16,‘Leases’ addresses the definition of a lease, recognition and measurement of leases and establishes principles for reporting useful 
information to users of the financial statements about the leasing activities of both lessees and lessors. A key change arising from IFRS 16 is that 
most operating leases will be accounted for on balance sheet for lessees. The standard replaces IAS 17 ‘Leases’ and is effective for accounting 
periods beginning on or after 1 January 2019. The Group continues to assess the impact of IFRS 16. 

There are no other IFRSs or IFRIC interpretations that are not yet effective that would be expected to have a material impact on the Group. 

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Churchill China plc Annual Report for the year ended 31 December 201743

1.  Summary of significant accounting policies continued

Basis of consolidation
The consolidated financial statements of Churchill China plc include the results of the Company, its subsidiaries and associate company.

The financial statements of each undertaking in the Group are prepared to the balance sheet date under FRS 101. Subsidiaries’ and associates’ 
accounting policies are amended, where necessary, to ensure consistency with the Group accounting policies under IFRS. 

(a) Subsidiaries 
Subsidiaries are all entities over which the Group has the power to govern the financial and operating policies generally accompanying a 
shareholding of more than one-half of the voting rights. The existence and effect of potential voting rights that are currently exercisable or 
convertible are considered when assessing whether the Group controls another entity. Subsidiaries are fully consolidated from the date on which 
control is transferred to the Group. They are de-consolidated from the date that control ceases. 

The acquisition method of accounting is used to account for the purchase of subsidiaries by the Group. The cost of an acquisition is measured as 
the fair value of the assets given, equity instruments issued and liabilities incurred or assumed at the date of exchange. Acquisition related costs 
are expensed as incurred. Identifiable assets acquired and liabilities and contingent liabilities assumed in a business combination are measured 
initially at their fair values at the acquisition date, irrespective of the extent of any minority interest. The excess of the cost of acquisition over the 
fair value of the Group’s share of the identifiable net assets acquired is recorded as goodwill. If the cost of acquisition is less than the fair value of 
the net assets of the subsidiary acquired, the difference is recognised directly in the income statement. 

Inter-company transactions, balances and unrealised gains on transactions between Group companies are eliminated. 

(b) Associates 
Associates are all entities over which the Group has significant influence but not control, generally accompanying a shareholding of between 
20% and 50% of the voting rights. Investments in associates are accounted for using the equity method of accounting and are initially recognised 
at cost. The Group’s investment in associates includes goodwill identified on acquisition, net of any accumulated impairment loss. 

The Group’s share of its associates’ post-acquisition profits or losses is recognised in the income statement and its share of post-acquisition 
movements in reserves is recognised in reserves. The cumulative post-acquisition movements are adjusted against the carrying amount of the 
investment. When the Group’s share of losses in an associate equals or exceeds its interest in the associate, including any other unsecured 
receivables, the Group does not recognise further losses, unless it has incurred obligations or made payments on behalf of the associate. 

The Group determines at each reporting date whether there is any objective evidence that the investment in its associate is impaired. If this is 
the case, the Group calculates the impairment as the difference between the recoverable amount of the associate and its carrying value and 
recognises the amount within ‘share of results of associated company’ in the Income Statement.

Unrealised gains on transactions between the Group and its associates are eliminated to the extent of the Group’s interest in the associates. 
Unrealised losses are also eliminated unless the transaction provides evidence of an impairment of the asset transferred.

Dilution in gains and losses arising in investments in associates are recognised in the income statement.

Segment reporting
Segmental information is reported in a way consistent with the internal reporting provided to the chief operating decision maker. The chief 
operating decision maker, who is responsible for allocating resources and assessing performance of the operating segments, has been identified 
as the Board of Churchill China plc. Income arising directly from a business segment is identified to that segment. 

Revenue
Revenue is measured at the fair value of the consideration received or receivable and represents amounts receivable for goods provided in the 
normal course of business, net of discounts, rebates and sales related taxes. Sales of goods are recognised when goods have been delivered 
and title in those goods has passed. Discounts and rebates are recognised at their anticipated level as soon as any liability is expected to arise 
and are deducted from gross revenue.

Interest income is recognised on a time basis by reference to the principal outstanding and at the effective interest rate applicable.

Dividend income is recognised when the Group’s right to receive payment has been established.

Leases
Management review new leases and classify them as operating or finance leases in accordance with the balance of risk and reward between 
lessee and the lessor. Lease payments made under operating leases are charged to the Income Statement on a straight-line basis over the term 
of the lease.

Operating profit and exceptional items
Operating profit is stated both before and after the effect of exceptional items but before the Group’s share of results in associate companies, 
impairment of investment in associate companies, finance income and costs and taxation.

The Group has adopted an income statement format which seeks to highlight significant items within the Group results for the period. Such 
items are considered by the Directors to be exceptional in size and nature rather than being representative of the underlying trading of the 
Group, and may include such items as restructuring costs, material impairments of non-current assets, material profits and losses on the disposal 
of property, plant and equipment, material increases or reductions in pension scheme costs and material increases or decreases in taxation 
costs as a result of changes in legislation. The Directors apply judgement in assessing the particular items, which by virtue of their size and nature 
are separately disclosed in the income statement and notes to the financial statements as “Exceptional items”. The Directors believe that the 
separate disclosure of these items is relevant in understanding the Group’s financial performance.

Dividends
Dividends to the Company’s shareholders are recognised as a liability in the Group’s financial statements in the period in which the dividends 
are paid, following approval by the Company’s shareholders.

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Churchill China plc Annual Report for the year ended 31 December 201744

Notes to the financial statements

continued

1.  Summary of significant accounting policies continued

Interest received/paid
Interest received and paid is treated in the cash flow statement as a cash flow from operating activities as this reflects the nature of the Group’s 
business.

Retirement benefit costs
The Group operates a defined benefit pension scheme and defined contribution pension schemes. 

The defined benefit scheme is valued every three years by a professionally qualified independent Actuary. In intervening years, the Actuary 
reviews the continuing appropriateness of the valuation. Scheme liabilities are measured using the projected unit method and the amount 
recognised in the balance sheet is the present value of these liabilities at the balance sheet date. The discount rate used to calculate the 
present value of liabilities is the interest rate attaching to high quality corporate bonds. The assets of the scheme are held separately from those 
of the Group and are measured at fair value. The accrual of further benefits under the scheme ceased on 31 March 2006.

The regular service cost of providing retirement benefits to employees during the year, together with the cost of any benefits relating to past 
service and any benefits arising from curtailments, is charged or credited to operating profit in the year. These costs are included within  
staff costs.

A net interest cost on defined benefit plans is included within finance income or cost, based on the discount rate on the net post employment 
obligation measured at the beginning of the year. The difference between the market value of assets and the present value of accrued pension 
liabilities is shown as an asset or liability in the balance sheet. 

Remeasurements of post employment benefit obligations are recognised in the statement of comprehensive income in the year, together with 
differences arising from changes in actuarial assumptions.

Costs associated with defined contribution schemes represent contributions payable by the Group during the year and are charged to the 
income statement as they fall due. 

Share based payments
Where equity settled share options have been issued to employees, the fair value of options at the date of grant is charged to the Income 
Statement over the period over which the options are expected to vest. The number of ordinary shares expected to vest at each balance sheet 
date is adjusted to reflect non market vesting conditions such that the total charge recognised over the vesting period reflects the number of 
options that ultimately vests. Market vesting conditions are reflected within the fair value of the options granted. If the terms and conditions 
attaching to options are amended before the options vest any change in the fair value of the options is charged to the Income Statement over 
the remaining period to the vesting date.

National insurance contributions payable by the Company in relation to unapproved share option schemes are provided for on the difference 
between the share price at the balance sheet date and the exercise price of the option where the share price is higher than the exercise price. 

Foreign currencies
The individual financial statements of each Group company are presented in the currency of the primary economic environment in which the 
company operates (its functional currency). For the purpose of the consolidated financial statements, the results of each entity are expressed in 
sterling, which is the presentation currency of the Group and is the presentation currency for the consolidated financial statements.

Foreign currency transactions are translated into the functional currency using the exchange rates prevailing at the dates of the transactions. 
Foreign exchange gains and losses resulting from the settlement of such transactions and from the translation at year end exchange rates 
of monetary assets and liabilities denominated in foreign currencies are recognised in the income statement. Non monetary items that are 
measured in terms of historical cost in a foreign currency are not retranslated.

For the purpose of presenting consolidated financial statements, the assets and liabilities of the Group’s foreign operations are translated at 
exchange rates prevailing on the balance sheet date. Income and expense items are translated at average exchange rates for the period. 
Exchange differences arising, if any, are accounted for in other comprehensive income.

In order to manage its exposure to certain foreign exchange risks, the Group enters into forward currency contracts (see “Derivative financial 
instruments” below).

Derivative financial instruments
The Group’s operations expose it to the financial risks of changes in exchange rates. The Group uses forward currency contracts to mitigate 
this exposure. The Group does not use derivative financial instruments for speculative purposes. Changes in the fair value of derivative financial 
instruments are recognised immediately in the income statement as soon as they arise. Contracts are initially recognised at fair value; gains and 
losses on all derivatives held at fair value outstanding at a balance sheet date are recognised in the income statement.

Hedge accounting is not considered to be appropriate to the above currency risk management techniques and has not been applied.

Taxation
Income tax expense represents the sum of the current tax and deferred tax.

Current tax is based on the taxable profit for the year. The Group’s liability for current tax is calculated using tax rates that have been enacted or 
substantively enacted by the balance sheet date.

Deferred income tax is provided in full, using the liability method, on temporary differences arising between the tax bases of assets and liabilities 
and their carrying amounts in the consolidated financial statements. However, deferred income tax is not accounted for, if it arises from the 
initial recognition of an asset or liability in a transaction other than a business combination that at the time of the transaction there is no effect 
on either accounting or taxable profit or loss. The Group’s liability for deferred tax is calculated using tax rates that have been enacted or 
substantively enacted by the balance sheet date or are expected to apply when the related deferred income tax asset is realised or deferred 
income tax liability is settled.

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Churchill China plc Annual Report for the year ended 31 December 201745

1.  Summary of significant accounting policies continued

Deferred income tax assets are recognised to the extent that it is probable that future taxable profit will be available against which the 
temporary differences can be utilised.

Deferred tax assets and liabilities may be set off against each other provided there is a legal right to do so and it is managements’ intention  
to do so.

Property, plant and equipment
Property, plant and equipment is shown at cost, net of accumulated depreciation, as adjusted for the revaluation of certain land and buildings.

Depreciation is calculated so as to write off the cost, less any provision for impairment, of plant, property and equipment, less their estimated 
residual values over the expected useful economic lives of the assets concerned. The principal annual rates used for this purpose are:

%

Freehold buildings

2 on cost or valuation

Plant

Motor vehicles

Fixtures and fittings

10–25 on cost

25 on reducing net book value

25–33 on cost

Freehold land is not depreciated. 

The assets’ residual values and useful lives are reviewed, and adjusted if appropriate, at each balance sheet date. An asset’s carrying amount is 
written down immediately to its recoverable amount if the asset’s carrying amount is greater than its estimated recoverable amounts.

Intangible assets
Intangible assets, which comprise computer software, are shown at cost net of accumulated amortisation. Amortisation is calculated so as to 
write off the cost, less any provision for impairment, of intangible assets, less their estimated residual values over the expected useful economic 
lives of the assets concerned. The principal annual rate used for this purpose is:

Computer software

33 on cost

%

Neither the Group nor Company holds any goodwill.

Impairment of non financial assets
At each reporting date the Directors assess whether there is any indication that an asset may be impaired. If any such indicator exists the Group 
tests for impairment by estimating the recoverable amount of the asset. If the recoverable amount is less than the carrying value of an asset an 
impairment loss is required. In addition to this, assets with indefinite lives are tested for impairment at least annually. The recoverable amount is 
measured as the higher of net realisable value or value in use. Non financial assets other than goodwill that have suffered an impairment are 
reviewed for possible reversal of the impairment at each reporting date.

Inventories
Inventories are stated at the lower of cost and net realisable value. Cost is determined on a first in, first out basis and includes, where 
appropriate, direct materials, direct labour, overheads incurred in bringing inventories to their present location and condition and transport and 
handling costs. Net realisable value is the estimated selling cost less all further costs to sale. Provision is made where necessary for obsolete, slow-
moving and defective inventories.

Available for sale financial assets
Available for sale financial assets are non derivatives that are either designated in this category or not classified to any of the other financial 
asset categories. They are included in non current assets unless the Directors intend to dispose of the investment within 12 months of the balance 
sheet date.

At each reporting date the Directors assess whether there is an indication an asset may be impaired. If any such indicator exists the Group tests 
for impairment by estimating the recoverable amount of the asset. If the recoverable amount is less than the carrying value of an asset an 
impairment loss is required. 

Trade receivables
Trade receivables are recognised initially at fair value and subsequently measured at amortised cost using the effective interest method, less 
provision for impairment. A provision for impairment is established where there is objective evidence that the Group will not be able to collect 
all amounts due according to the original terms of the receivables. The amount of the provision is the difference between the asset’s carrying 
amount and the present value of estimated future cash flows, discounted at the original effective interest rate.

Other financial assets
Other receivables are non-derivative financial assets with fixed or determinable payments that are not quoted in an active market. They are 
included in current assets, except for maturities greater than twelve months after the end of the reporting period. These are classified as non 
current assets.

Cash and cash equivalents
Cash and cash equivalents includes cash in hand, deposits held on call with banks, other short term highly liquid investments with original 
maturities of three months or less, and bank overdrafts. Cash and cash equivalents are as defined under IAS 7.

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Churchill China plc Annual Report for the year ended 31 December 201746

Notes to the financial statements

continued

1.  Summary of significant accounting policies continued

Non current assets held for sale
Non current assets are classified as being held for sale when their value is expected to be recovered through disposal rather than continuing 
usage within the business and when the future sale is considered to be highly probable. Management must be committed to sale which should 
be expected to be completed to qualify for recognition as a completed sale within one year from the date of classification. Non current assets 
are measured at the lower of carrying value and fair value less disposal costs, and are no longer depreciated.

Provisions
Provisions are recognised when (i) the Group has a present legal or constructive obligation as a result of past events, (ii) it is probable that an 
outflow of resources will be required to settle the obligation, and (iii) the amount has been reliably estimated. The Directors estimate the amount 
of provisions required to settle any obligation at the balance sheet date. Provisions are discounted to their present value where the effect would 
be material.

Parent Company significant accounting policies
The Company financial statements are prepared under FRS 101. The financial statements have been prepared under the historical cost 
convention in accordance with the Companies Act 2006 and applicable accounting standards in the United Kingdom. The principal 
accounting policies applied in the preparation of the Company financial statements are set out below. These policies have been consistently 
applied to all the years presented, unless otherwise stated. 

Fixed asset investments
Fixed asset investments, comprising investments in subsidiary and associated companies, are stated as follows:

Subsidiary companies are stated at cost less any provisions for impairment. The associate company is accounted for using the equity method of 
accounting and is initially recognised at cost.

Where an event has occurred that gives rise to doubt about the recovery of the carrying value an impairment assessment is made. The 
impairment is calculated by comparing the investments carrying value to the recoverable amount as required by FRS 101.

Cash flow statement
The Company is not required to produce a cash flow statement in relation to its operations as one is produced for the consolidated Group of 
companies.

Other
Policies in relation to dividends and share based payments are the same as the Group accounting policies.

2.  Financial risk management

Financial risk factors
The Group’s activities expose it to a variety of financial risks: market risk (including currency risk, fair value interest rate risk, cash flow interest 
rate risk), credit risk, price risk and liquidity risk. The Group’s overall risk management programme focuses on the unpredictability of financial 
markets and seeks to minimise potential adverse effects on the Group’s financial performance. The Group uses derivative financial instruments to 
manage certain risk exposures.

Financial risk management is carried out by the finance department under policies approved by the Board of Directors.

(a) Market risk

(i) Currency risk
The Group operates internationally and is exposed to foreign exchange risk arising from various currency exposures, primarily in relation to the US 
dollar and euro. Foreign exchange risk arises from future commercial transactions, recognised assets and liabilities and net investments in foreign 
operations.

The Group’s treasury risk management policy is to secure all of the contractually certain cash flows (mainly export sales and the purchase 
of inventory) and to review likely forward exposures in each major currency. Contractual certainty is considered to be where the Group has 
received a firm sales order or placed a firm purchase order.

At 31 December 2017, if sterling had weakened / strengthened by 5% against the US dollar with all other variables held constant, post tax profit 
for the year would have been £100,000 (2016: £118,000) higher / lower, mainly as a result of foreign exchange gains / losses on translation of US 
dollar denominated trade receivables, payables and cash balances. Equity would have been a further £20,000 (2016: £20,000) higher / lower 
mainly as a result of differences in the translation of US dollar investments in subsidiary undertakings. If sterling had weakened / strengthened by 
5% against the euro with all other variables held constant, post tax profit for the year would have been £544,000 (2016: £374,000) higher / lower, 
mainly as a result of foreign exchange gains / losses on translation of euro denominated trade receivables and cash balances. There would 
have been no substantial other changes in Equity. 

(ii) Cash flow and fair value interest rate risk
The Group holds significant interest bearing assets and its finance income and operating cash flows are linked to changes in market interest 
rates. The Group has no significant short or long term borrowings.

The Group identifies cash balances in excess of short and medium term working capital requirements (see liquidity risk) and invests these 
balances in short and medium term money market deposits. 

At 31 December 2017, had the interest rates achieved been 10% higher / lower with all other variables held constant then post tax profit for the 
year would have been £7,000 (2016: £9,000) higher / lower. Other components of equity would have been unchanged.

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Churchill China plc Annual Report for the year ended 31 December 201747

2.  Financial risk management continued

(b) Credit risk
Credit risk is managed on a Group basis. Credit risk arises from cash and cash equivalents, other financial assets and credit exposures including 
outstanding trade receivables and committed transactions. For banks with which the Group places significant balances on deposit, only 
independently rated parties with a minimum rating of ‘A-’ are accepted. 

Cash and cash equivalents are as follows:

Lloyds Bank plc

Santander UK plc

Other

Other financial assets are as follows:

Lloyds Bank plc

National Westminster Bank Plc

Credit 
rating

Aa3

Aa3

Min A

Credit 
rating

Aa3

A3

2017 
£’000

11,730

780

67

12,577

2017 
£’000

2,750

250

3,000

2016 
£’000

8,896

775

63

9,734

2016 
£’000

2,629

376

3,005

Risk attached to the receipt of UK trade receivables is largely controlled through the assessment of the credit quality of each customer, taking 
into account its financial position, past experience and third party credit information. Risks attaching to export trade receivables are controlled 
through the use of export credit insurance and confirmed letters of credit. Where these cannot be obtained the credit control department 
assesses the credit quality of the customer, taking into account its financial position, past experience and other factors.

The Group manages its debtor position and considers it is in a position of having limited credit risk (see note 18). 

(c) Price risk 
As explained in the Strategic report, the Group results are affected by changes in market prices. The risk attached to this is managed by close 
relationships with suppliers and ongoing product development.

(d) Liquidity risk 
Prudent liquidity risk management implies maintaining sufficient cash and available funding through committed credit facilities. Liquidity risk is 
managed on a Group basis with expected cash flows being monitored against current cash and cash equivalents and committed borrowing 
facilities.

The Group has no long term borrowing and funds its operations from its own cash reserves and the Directors do not consider there to be 
significant liquidity risk. All liabilities are generally due within three months.

Capital risk management
The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going concern, to provide finance for the 
long term development of the business and to generate returns for shareholders and benefits for other stakeholders in the business.

In order to maintain or adjust the capital structure, the Group may adjust the amount of dividends paid to shareholders, return capital to 
shareholders, issue new shares or sell assets to reduce debt.

The Group currently has no debt.

Fair value estimation
The carrying value less impairment provision of trade and other receivables and trade and other payables are assumed to approximate their fair 
values.

3.  Critical accounting estimates and judgements

Estimates and judgements are continually evaluated and are based on historical experience and other factors, including expectations of future 
events that are believed to be reasonable under the circumstances.

The Group makes estimates and assumptions concerning the future. The resulting accounting estimates will, by definition, seldom equal the 
related actual results. The estimates and assumptions that have a significant risk of causing a material adjustment to the carrying amount of 
assets and liabilities are discussed below.

(a) Net realisable value of excess inventories
The Group identifies inventory where it is believed that the quantity held is in excess of that which may be realised at normal price levels. The 
realisable value of this inventory is assessed taking into account the estimated sales price less further costs of sale. If the net realisable value of 
excess inventories were to be 10% higher than management’s estimates the value of this provision would reduce by £98,000. If the net realisable 
value of excess inventories were to be 10% lower than management’s estimates the value of this provision would increase by £230,000.

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Notes to the financial statements

continued

3.  Critical accounting estimates and judgements continued

(b) Pension benefits
The present value of the pension obligations depends on a number of factors that are determined on an actuarial basis using a number 
of assumptions. The assumptions used in determining the net cost or income for pensions include the discount rate. Any changes in these 
assumptions will impact the carrying amount of pension obligations.

The Group determines the appropriate discount rate at the end of each year. This is the interest rate that should be used to determine the 
present value of estimated future cash outflows expected to be required to settle the pension obligations. In determining the appropriate 
discount rate the Group considers the interest rates of high quality corporate bonds that are denominated in the currency in which the benefits 
will be paid, and that have terms to maturity approximating the terms of the related pension liability.

Other key assumptions for pension obligations are based in part on current market conditions. Additional information is disclosed in note 22.

(c) Recognition of deferred tax assets
The Group reassesses each year whether it is appropriate to recognise the deferred tax assets in the financial statements based upon the 
likelihood that the assets can be recovered. The assessment is based on the expected reversal of temporary timing differences.

4.  Segmental analysis 

As noted in the Company’s statutory accounts for the year ended 31 December 2016, the format of reporting to the Chief Operating Decision 
Maker, the Board of Churchill China plc changed from 1 January 2017. As the degree of integration of the Company’s previously identified two 
business segments has increased, the ability to determine an allocation of costs and profits objectively between them has reduced. The majority 
of operations within the Group, including people, assets and processes, are now merged on a single segment basis. The allocations necessary 
to produce segmental profit figures are no longer analysed internally. The Chief Operating Decision Maker now reviews profitability on a Group 
basis and makes management decisions on a single entity basis. 

The figures given below analyse Group revenue between markets and geographic regions.

Market segment – Revenue

Hospitality

Retail

Geographical segment – Revenue

United Kingdom

Rest of Europe

North America

Rest of the World

2017
£’000

47,395

6,135

53,530

2017
£’000

24,016

17,688

6,470

5,356

53,530

2016
£’000

43,961

7,141

51,102

2016
£’000

26,207

14,605

4,966

5,324

51,102

The total assets of the business are allocated as follows:

United Kingdom £50,709,000 (2016: £48,700,000), Rest of Europe £56,000 (2016: £80,000), North America £656,000 (2016: £563,000), Rest of the 
World £9,000 (2016: £9,000). 

Capital expenditure was made as follows:

United Kingdom £2,133,000 (2016: £2,630,000), Europe £nil (2016: £71,000).

5.  Expenses by nature

Changes in inventories of finished goods and work in progress

Raw materials used

Purchase of goods for resale

Employee benefit expense (note 7)

Other external charges

Depreciation and amortisation charges

Profit on disposal of property, plant and equipment

Profit on disposal of property, plant and equipment – exceptional

Foreign exchange losses

2017
£’000

(720)

4,448

5,128

20,195

15,297

1,621

(2)

(315)

103

2016
£’000

(731)

4,361

5,517

19,539

14,284

1,716

(8)

–

26

Total cost of sales, distribution costs and administrative expenses

45,755

44,704

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5.  Expenses by nature continued

During the year the Group disposed of surplus property at Whieldon Road, Stoke-on-Trent for a total consideration of £1,100,000. The profit arising 
on this sale of £315,000 has been treated as exceptional given its size and nature. A deferred tax credit of £28,000 arising on the sale has also 
been treated as exceptional.

6.  Average number of people employed

The average monthly number of persons (including executive Directors) employed by the Group during the year was:

By activity

Production and warehousing

Sales and administration

The Company had no employees other than Directors (2016: none).

7.  Employee benefit expense

Staff costs (for the employees shown in note 6)

Wages and salaries

Social security costs

Defined contribution pension cost (see note 22)

Other pension costs (see note 22)

Share options granted to directors and employees (see note 23)

2017
Number

2016
Number

424

194

618

2017
£’000

17,539

1,686

528

255

187

412

194

606

2016
£’000

16,986

1,609

554

230

160

20,195

19,539

Directors’ emoluments
The statutory disclosures for Directors’ emoluments, being the aggregate emoluments, the aggregate amount of gains made by Directors on 
the exercise of share options and the amount of money receivable by Directors under long term incentive plans in respect of qualifying services 
have been included within the Remuneration Report. In addition, statutory disclosures in respect of the number of Directors to whom retirement 
benefits are accruing is disclosed.

Company 
The Company did not make any payments to employees (2016: nil). 

8.  Finance income and costs

Interest income on cash and cash equivalents

Finance income

Interest on defined benefit schemes (note 22)

Other interest

Finance costs

Net finance cost

9.  Auditors’ remuneration

During the year the Group obtained the following services from the Company’s auditors:

Fees payable to the Company’s auditors for the audit of the Company and consolidated financial statements 
(Company £3,000, 2016: £3,000)

Additional fees payable to the Company’s auditors for other services:

– The audit of the Company’s subsidiaries 

Total fees payable to the Group’s auditors

2017
£’000

66

66

(225)

–

(225)

(159)

2016
£’000

80

80

(119)

(1)

(120)

(40)

2017
£’000

2016
£’000

10

82

92

8

79

87

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Notes to the financial statements

continued

10.  Income tax expense

Group

Current tax   – current year

– adjustment in respect of prior periods

Deferred tax (note 21)

Current year

Income tax expense

2017
£’000

1,248

(71)

1,177

184

1,361

2016
£’000

1,154

(68)

1,086

144

1,230

The Finance Act 2016 included legislation to reduce the main rate of Corporation Tax from 20% to 17% from April 2020. Deferred tax balances 
have been measured accordingly.

The tax on the Group’s profit before tax differs from the theoretical amount that would arise using the weighted average tax rate applicable to 
profit of the consolidated entities as follows:

Profit before income tax

Tax calculated at domestic tax rates applicable to profits in the respective countries

Expenses not deductible for tax purposes

Adjustment in respect of prior periods

Change in tax rate

Treatment of tax on share of profit of associate company

Use of previously unrecognised capital losses

Other

Tax charge

The weighted average applicable tax rate was 19.25% (2016: 20.0%). 

2017
£’000

7,775

1,497

18

(71)

–

(31)

(58)

6

2016
£’000

6,515

1,303

21

(68)

(43)

(32)

–

49

1,361

1,230

During the year a charge of £275,000 (2016: credit of £1,017,000) in relation to deferred tax arising from actuarial gains and losses on the Group’s 
defined benefit pension obligation and a credit of £57,000 (2016: £27,000) in relation to deferred taxation on share based payments were 
adjusted directly within equity.

11.  Earnings per ordinary share 

Basic earnings per ordinary share is based on the profit after income tax and on 10,964,462 (2016: 10,972,257) ordinary shares, being the 
weighted average number of ordinary shares in issue during the year. Adjusted earnings per share is calculated after adjusting for the post tax 
effect of the exceptional profit on disposal of property (see note 5)

Basic earnings per share (Based on earnings £6,414,000 (2016: £5,285,000))

Less: Exceptional Item – profit on disposal (£343,000 (2016: £nil))

Adjusted earnings per share (Based on adjusted earnings £6,071,000 (2016: £5,285,000)) 

2017
Pence per 
share

2016
Pence per 
share

58.4

(3.1)

55.3

48.2

–

48.2

Diluted earnings per ordinary share is based on the profit after income tax and on 11,062,013 (2016: 11,067,101) ordinary shares, being the 
weighted average number of ordinary shares in issue during the year of 10,964,462 (2016: 10,972,257) increased by 97,551 (2016: 94,844) shares, 
being the weighted average number of ordinary shares which would have been issued if the outstanding options to acquire shares in the Group 
had been exercised at the average share price during the year. Adjusted diluted earnings per share is calculated after adjusting for the post tax 
effect of the exceptional profit on disposal of property (see note 5)

Diluted basic earnings per share (Based on earnings £6,414,000 (2016: £5,285,000))

Less: Exceptional Item – profit on disposal (£343,000 (2016: £nil))

Adjusted diluted earnings per share (Based on adjusted earnings £6,071,000 (2016: £5,285,000)) 

2017
Pence per 
share

2016
Pence per 
share

57.9

(3.1)

54.8

47.8

–

47.8

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Churchill China plc Annual Report for the year ended 31 December 2017 
12.  Dividends

The dividends paid in the year were as follows:

Ordinary

Final dividend 2016 14.8p (Final dividend 2015: 12.7p) per 10p ordinary share

Interim 2017 7.4p per 10p ordinary share paid (Interim 2016: 6.3p)

The Directors now recommend payment of the following dividend:

Ordinary dividend:

51

2017
£’000

1,621

812

2,433

2016
£’000

1,395

690

2,085

Final dividend 2017 17.2p (2016: 14.8p) per 10p ordinary share

1,886

1,621

Dividends on treasury shares held by the Company are waived.

13.  Property, plant and equipment

The Company has no property, plant and equipment (2016: none). Details of property, plant and equipment relating to the Group are as follows:

Group

At 1 January 2016

Cost 

Accumulated depreciation

Net book amount

Year ended 31 December 2016

Opening net book amount

Additions

Disposals 

Depreciation charge

Closing net book amount

At 31 December 2016

Cost 

Accumulated depreciation

Net book amount

Year ended 31 December 2017

Opening net book amount

Additions

Disposals 

Depreciation charge

Closing net book amount

At 31 December 2017

Cost 

Accumulated depreciation

Net book amount

Freehold 
land and 
buildings
£’000

12,921

(2,789)

10,132

10,132

1,036

–

(377)

10,791

13,957

(3,166)

10,791

10,791

40

(797)

(309)

9,725

12,898

(3,173)

9,725

Plant
£’000

20,599

(17,401)

3,198

3,198

1,273

(19)

(1,015)

3,437

21,822

(18,385)

3,437

3,437

1,775

–

(988)

4,224

23,600

(19,376)

4,224

Motor 
vehicles
£’000

Fixtures and 
fittings
£’000

922

(454)

468

468

232

(85)

(143)

472

864

(392)

472

472

83

(37)

(125)

393

818

(425)

393

2,680

(2,432)

248

248

79

–

(130)

197

2,759

(2,562)

197

197

154

–

(151)

200

1,718

(1,518)

200

Total
£’000

37,122

(23,076)

14,046

14,046

2,620

(104)

(1,665)

14,897

39,402

(24,505)

14,897

14,897

2,052

(834)

(1,573)

14,542

40,229

(25,687)

14,542

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Churchill China plc Annual Report for the year ended 31 December 2017 
 
 
 
 
 
 
52

Notes to the financial statements

continued

14.  Intangible assets

The Company has no intangible assets (2016: none). Details of intangible assets relating to the Group are as follows:

Group

At 1 January 2016

Cost

Accumulated amortisation

Net book amount

Year ended 31 December 2016

Opening net book amount

Additions

Amortisation charge

Closing net book amount

At 31 December 2016

Cost

Accumulated amortisation

Net book amount

Year ended 31 December 2017

Opening net book amount

Additions

Amortisation charge

Closing net book amount

At 31 December 2017

Cost

Accumulated amortisation

Net book amount

15.  Investment in associate

Cost 

At 1 January 

Share of profit

At 31 December 

Impairment 

At 1 January and 31 December 

Net book value

Closing net book amount

Computer 
software 
£’000

869

(810)

59

59

81

(51)

89

950

(861)

89

89

60

(48)

101

925

(824)

101

Group
2017
£’000

1,815

159

1,974

Group
2016
£’000

1,658

157

1,815

427

427

1,547

1,388

Company
2017
£’000

Company
2016
£’000

762

159

921

–

921

605

157

762

–

762

The investment in associate represents a holding of 41.7% (2016: 41.7%) of the issued £1 ordinary shares of Furlong Mills Limited, a company 
registered in England, whose principal activity is that of a potter’s miller.

During the year ended 31 December 2016 Furlong Mills Limited repurchased and cancelled shares from a third party shareholder. As a result of 
this repurchase and cancellation of shares the Group’s holding in the shares of Furlong Mills Limited increased from 34.4% to 41.7%.

Share of associate’s assets

Share of associate’s liabilities

Share of associate’s net assets

2017
£’000

2,842

(791)

2,051

2016
£’000

2,634

(742)

1,892

The total revenue of Furlong Mills Limited for its year ended 31 December 2017 was £8,725,000 (2016: £8,428,000) and profit before tax was 
£612,000 (2016: £677,000). During the year the Group purchased raw materials to a value of £3,040,000 (2016: £3,011,000) from Furlong Mills 
Limited. Amounts owed to Furlong Mills Limited at 31 December 2017 were £148,000 (2016: £198,000) (see note 20). 

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Churchill China plc Annual Report for the year ended 31 December 201753

15.  Investment in associate continued

The difference between the carrying value of the Group’s interest in associate and the share of associate’s net assets represents an impairment 
charged in the Group’s financial statements and adjustments in relation to accounting policies. This impairment reflects the Board’s view of the 
recoverable amount of the investment calculated using a discounted cash flow model. Expected cash flows from the investment have been 
discounted at a rate of 9.5% (2016: 9.5%). 

In the Group’s consolidated and Company financial statements the investment is accounted for on the equity basis. 

16.  Investment in subsidiaries 

Company

Cost or valuation

At 1 January and 31 December

Impairment

At 1 January and 31 December

Net book value

At 31 December

2017
£’000

2016
£’000

2,627

2,627

432

432

2,195

2,195

Interests in Group undertakings
Interests in Group undertakings comprise the cost of investments in subsidiary undertakings. The principal operating subsidiaries of the Group are 
as follows:

Name of company 

Country of incorporation

Churchill China (UK) Limited*

England and Wales

Churchill Ceramics (UK) Limited*

England and Wales

James Broadhurst & Sons Limited*

England and Wales

Churchill China, Inc† 

USA

Churchill Housewares Limited*

England and Wales

Churchill Tableware Limited*

England and Wales

Churchill Fine Bone China Holdings 
Limited*

England and Wales

Churchill Fine Bone China Limited*

England and Wales

Elizabethan Fine Bone China Limited*

England and Wales

Churchill China (HK) Limited‡

Hong Kong

Description 
of shares 
held

Ordinary

Ordinary

Ordinary 

Ordinary

Ordinary 

Ordinary 

Ordinary 

Ordinary 

Ordinary 

Ordinary 

Proportion of 
nominal value 
of issued shares 
held

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

Principal activity

Manufacture and sale of ceramic and 
related products

Provision of management and property 
services within the Group

Provision of management and property 
services within the Group

Sale of ceramic and related products

Dormant

Dormant

Dormant

Dormant

Dormant

Dormant

The Directors believe the carrying value of subsidiaries is supported by their underlying net asset values. 

* Registered address: No.1, Marlborough Way, Sandyford, Stoke-on-Trent, ST6 5NZ, United Kingdom

† Registered address: 2043, Corporate Lane, Suite 115, Naperville, Illinois 60563. USA

‡ Registered address: 18/F Edinburgh Tower, The Landmark, 15 Queen’s Road Central, Central, Hong Kong

17.  Inventories

The Company has no inventory (2016: none). Details of inventory relating to the Group are as follows:

Raw materials

Work in progress

Finished goods

2017
£’000

64

1,305

8,447

9,816

2016
£’000

73

846

8,183

9,102

The Directors do not consider there is a material difference between the carrying value and replacement cost of inventories. The potential 
impact of changes in the net realisable value of inventories is shown in note 3. 

The cost of inventories recognised as an expense and included in the income statements amounted to £27,318,000 (2016: £27,101,000).

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Churchill China plc Annual Report for the year ended 31 December 201754

Notes to the financial statements

continued

18.  Trade and other receivables

Trade receivables

Less: provision for impairment of trade receivables

Trade receivables – net

Prepayments

Receivables from related parties (note 28)

Less non current portion: loans to related parties

Current portion

Group

2017
£’000

8,590

(269)

8,321

329

–

8,650

–

8,650

2016
£’000

9,577

(379)

9,198

281

–

9,479

–

9,479

Company

2017
£’000

2016
£’000

–

–

–

–

6,336

6,336

6,130

206

–

–

–

–

5,454

5,454

5,247

207

All non current receivables are due within five years from the balance sheet date.

The Group operates a credit risk management policy. Risk attached to the receipt of UK trade receivables is largely controlled through the 
assessment of the credit quality of each customer, taking into account its financial position, past experience and third party credit information. 
Risks attaching to export trade receivables are controlled through the use of export credit insurance and confirmed letters of credit. Where these 
cannot be obtained the credit control department assesses the credit quality of the customer, taking into account its financial position, past 
experience and other factors.

Trade receivables that are less than three months past due and not covered by insurance arrangements are not considered impaired unless 
there is specific evidence to the contrary. 

As of 31 December 2017, trade receivables of £6,272,000 (2016: £6,879,000) were fully performing.

As of 31 December 2017, trade receivables of £713,000 (2016: £1,025,000) were past due but not impaired. The ageing of these receivables is as 
follows:

Up to 3 months

3 to 6 months

Over 6 months

2017
£’000

694

13

6

713

2016
£’000

1,016

5

4

1,025

As of 31 December 2017 trade receivables with a gross value of £1,605,000 (2016: £1,673,000) were impaired and provided for. The amount 
of provision for 31 December 2017 was £269,000 (2016: £379,000). The individually impaired receivables relate to customers which are in 
unexpectedly difficult economic conditions. It was assessed that a portion of the receivables is expected to be recovered. The ageing of these 
receivables is as follows: 

Up to 3 months

3 to 6 months

Over 6 months

The Directors consider that the carrying value of trade and other receivables is approximate to their fair value.

Movements on the Group provision for impairment of trade receivables are as follows:

At 1 January 

(Decrease) / increase in provision for receivables impairment

Written off during the year

At 31 December

2017
£’000

1,596

6

3

2016
£’000

1,656

1

16

1,605

1,673

2017
£’000

379

(125)

15

269

2016
£’000

345

34

–

379

The creation and release of provision for impaired receivables have been included in ‘other external charges’ in the income statement (note 5). 
Amounts charged to the allowance account are generally written off when there is no expectation of recovering additional cash.

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Churchill China plc Annual Report for the year ended 31 December 201718.  Trade and other receivables continued

The carrying amounts of the Group’s trade and other receivables are denominated in the following currencies:

Pounds

Euros

US dollar

55

2017
£’000

5,671

2,092

887

8,650

2016
£’000

6,559

2,115

805

9,479

During the year the Group realised losses of £61,000 (2016: gains of £75,000) on settled forward option contracts that have been recognised in 
the Income Statement and as at 31 December held forward exchange contracts for the sale of Euro of £5,907,000 (2016: £6,564,000) and the 
sale of US dollars of £595,000 (2016: £405,000). These contracts are held at their fair value with a loss of £42,000 (2016: loss of £100,000) recognised 
in relation to the contracts outstanding at the year end. 

Company
As of 31 December 2017, Company trade receivables of £nil (2016: £nil) were fully performing. Amounts receivable are repayable in accordance 
with agreed terms. No interest is chargeable.

The carrying amounts of the Company’s receivables are denominated in the following currencies:

Pounds

US dollar

19.  Other financial assets

Other financial assets

2017
£’000

6,238

98

6,336

Group

Company

2017
£’000

3,000

2016
£’000

3,005

2017
£’000

–

2016
£’000

5,355

99

5,454

2016
£’000

–

Other financial assets represent term deposits made with banks not classed as cash and cash equivalents with maturities of less than one year as 
at the balance sheet date. The deposits are not impaired.

20.  Trade and other payables

Trade payables

Amounts due to related parties

Social security and other taxes

Accrued expenses

All the above liabilities mature within twelve months from the year end.

Group

2017
£’000

3,096

148

1,126

5,654

2016
£’000

2,573

198

1,206

6,333

10,024

10,310

Company

2017
£’000

2016
£’000

–

13

82

2

97

–

13

71

–

84

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Churchill China plc Annual Report for the year ended 31 December 201756

Notes to the financial statements

continued

21.  Deferred income tax 

Deferred income tax assets and liabilities are offset when there is a legally enforceable right to offset current tax assets against current tax 
liabilities and when the deferred income taxes relate to the same fiscal authority. The offset amounts are as follows:

Group

Deferred tax assets:

– Deferred tax asset to be recovered after more than 12 months

– Deferred tax asset to be recovered within 12 months

Deferred tax liabilities:

– Deferred tax liabilities to be recovered after more than 12 months

– Deferred tax liabilities to be recovered within 12 months

Deferred tax asset (net)

The net movement on the deferred income tax account is as follows:

At 1 January 

Income statement charge (note 10)

Tax credits relating to components of comprehensive income

Tax (charged) / credited directly to equity (note 26)

At 31 December 

2017
£’000

878

319

1,197

(720)

(55)

(775)

422

2017
£’000

824

(184)

–

(218)

422

2016
£’000

1,350

308

1,658

(781)

(53)

(834)

824

2016
£’000

(88)

(144)

12

1,044

824

The movement in deferred income tax assets and liabilities during the year, without taking into consideration the offsetting of balances within the 
same tax jurisdiction, is as follows:

Deferred tax liabilities

At 1 January 2016

Credited to the income statement

Credited to other comprehensive income

At 31 December 2016

Credited to the income statement

At 31 December 2017

Deferred tax assets

At 1 January 2016

Charged / (credited) to the income statement

Credited directly to equity

At 31 December 2016

Charged to the income statement

Charged / (credited) directly to equity

At 31 December 2017

The deferred income tax charged / (credited to) to equity during the past year is as follows:

Fair value reserves in shareholders’ equity:

Tax on remeasurement of defined pension benefits

Tax on share based payments

Accelerated 
tax 
depreciation
£’000

Land and 
buildings 
revaluation
£’000

726

(88)

–

638

(57)

581

Accelerated 
tax 
depreciation

Retirement 
benefit 
obligation

(71)

(24)

–

(95)

10

–

(85)

(691)

224

(1,017)

(1,484)

205

275

210

(2)

(12)

196

(2)

194

Other

(86)

34

(27)

(79)

28

(57)

Total
£’000

936

(90)

(12)

834

(59)

775

Total

(848)

234

(1,044)

(1,658)

243

218

(1,004)

(108)

(1,197)

2017
£’000

275

(57)

218

2016
£’000

(1,017)

(27)

(1,044)

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Churchill China plc Annual Report for the year ended 31 December 2017 
57

21.  Deferred income tax continued

Deferred income tax of £2,000 (2016: £2,000) was transferred from other reserves (note 25) to retained earnings (note 26). This represents deferred 
tax on the difference between the actual depreciation on buildings and the equivalent depreciation based on the historical cost of buildings.

Deferred income tax assets are recognised for tax losses carried forward to the extent that the realisation of the related tax benefit through the 
future taxable profits is probable. The Group has not recognised deferred income tax assets of £866,000 (2016: £917,000) in respect of capital 
losses amounting to £5,092,000 (2016: £5,395,000) that can be carried forward against future capital gains. 

Company
Deferred tax assets of £101,000 (2016: £72,000) are recognised relating to short term timing differences. 

22.  Retirement benefit obligations

Balance sheet obligations

Pension benefits

Income statement charge 

Pension benefits

Finance costs

2017
£’000

2016
£’000

5,907

8,731

783

225

784

119

The Group operates four principal pension schemes: a funded pension scheme, the Churchill Group Retirement Benefit Scheme, providing 
benefits based on final pensionable salary which was closed to new entrants in 1999 and to which the accrual of future benefits ceased on 
31 March 2006; the Churchill China 1999 Pension Scheme; the Churchill China 2006 Group Personal Pension Plan; and the Churchill section 
of the Peoples Pension, an auto enrolment scheme. The last three schemes are defined contribution schemes providing benefits based on 
contributions paid.

The assets of the schemes are held separately from those of the Group. The total pension cost for the Group was £783,000 (2016: £784,000). Of 
this cost, £nil (2016: £nil) related to the Churchill Group Retirement Benefit Scheme, £288,000 (2016: £270,000) was in respect of the Churchill 
China 1999 Pension Scheme, £205,000 (2016: £255,000) was in respect of the Churchill China 2006 Group Personal Pension Scheme and £35,000 
(2016: £30,000) was in respect of UK Auto Enrolment schemes. The balance of cost was incurred in respect of overseas and other pension 
arrangements. At the year end amounts due to pension funds in respect of Company contributions were £28,000 (2016: £26,000). 

No contributions have been made to the Churchill Group Retirement Benefit Scheme in relation to current service since the date of cessation of 
the future accrual of benefits on 31 March 2006. A contribution of £1,430,000 (2016: £1,430,000) was made in respect of the amortisation of past 
service liabilities during the year.  

The forward funding rate of the Scheme was agreed with the Scheme Trustees and Actuary following the completion of the 31 May 2014 
triennial actuarial valuation in January 2015. The Group agreed to make payments of £715,000 per annum in respect of the amortisation of 
past service deficits for the ten years to 2025. Following a reduction in yields on gilt investments during 2016, the Scheme Trustees requested 
that additional funding was put in place to mitigate the effect of a higher scheme deficit. The Group has agreed to make additional 
contributions in the short term and an additional £715,000 was paid into the Scheme in December 2017. The Group has also agreed to make 
similar additional contributions in the years from 2017 to 2019 subject to a reassessment of funding at the next triennial actuarial valuation and 
review of applicable Scheme liability discount rates. The 2017 triennial actuarial valuation was commenced on 31 May 2017 and is scheduled 
for completion later in 2018. Future amortisation payments will be assessed following completion of that valuation, but are not expected to be 
materially different to the current level of contributions including the additional funding put in place in 2016.

The deficit in the Scheme is a liability of the Group as Scheme employer and the deficit amortisation payments aimed at removing this deficit 
may vary dependent on changes in the assumptions underlying the calculation of liabilities and actual experience. The Group takes into 
account the level of present and future payments into the Scheme along with capital expenditure and other investments, when considering the 
allocation of available cash flow and setting dividend policy. As previously stated, payments into the Scheme were increased by 100% in 2016. In 
2016 dividends paid increased by 15% and have increased by 17% in 2017. 

The amounts recognised in the balance sheet are determined as follows:

Present value of funded obligations

Fair value of plan assets

Liability in balance sheet

The movement in the present value of defined benefit obligation over the year is as follows:

At 1 January

Interest cost

Experience gains on liabilities

Remeasurements from change in demographic and financial assumptions

Benefits paid

At 31 December

2017
£’000

51,125

2016
£’000

50,381

(45,218)

(41,650)

5,907

8,731

2017
£’000

50,381

1,391

(1)

781

(1,427)

51,125

2016
£’000

41,808

1,566

(703)

8,924

(1,214)

50,381

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Churchill China plc Annual Report for the year ended 31 December 2017 
58

Notes to the financial statements

continued

22.  Retirement benefit obligations continued

The movement in the fair value of plan assets over the year is as follows:

At 1 January

Expected return on plan assets

Remeasurement of return on plan assets excluding amounts included in interest expense

Employer contributions

Benefits paid

At 31 December

Plan assets are comprised as follows:

Equity investment funds

Absolute return funds

Other investment funds

Debt investments

Cash and cash equivalents

2017
£’000

23,081

6,165

2,027

11,725

2,220

45,218

51%

14%

4%

26%

5%

2017
£’000

41,650

1,166

2,399

1,430

(1,427)

45,218

2016
£’000

21,306

6,425

1,849

9,797

2,273

41,650

The expected return on plan assets under IAS 19 (revised) is calculated at the same rate used to discount scheme liabilities

The amounts recognised in the income statement are as follows:

Interest cost on defined benefit plans 

The actual return on plan assets was a gain of £3,565,000 (2016: gain of £3,463,000).

At 31 December

Present value of funded obligations

Fair value of plan assets

Liability in balance sheet

Experience adjustments on scheme assets:

Amount

Experience adjustments on scheme liabilities:

Amount

2017
£’000

2016
£’000

2015
£’000

51,125

(45,218)

5,907

50,381

(41,650)

8,731

41,808

(37,971)

3,837

2,399

2,016

(678)

780

703

1,006

2017
£’000

225

2014
£’000

42,731

(38,057)

4,674

814

395

2016
£’000

37,971

1,447

2,016

1,430

(1,214)

41,650

51%

15%

4%

24%

6%

2016
£’000

119

2013
£’000

39,241

(36,327)

2,914

2,204

(88)

Remeasurement gains and losses
Remeasurement gains of £1,619,000 (2016: losses of £6,205,000) gross of tax were recognised in the Statement of Other Comprehensive Income 
during the year. The cumulative amount of actuarial losses recognised in the Statement of Other Comprehensive Income is £16,625,000 (2016: 
£18,244,000).

The principal actuarial assumptions used were as follows:

Pension benefits

Discount rate

Inflation rate  – RPI

– CPI

Rate of increase of pensions in payment

Rate of increase of deferred pensions

2017
£’000

2.6%

3.3%

2.3%

2.3%

2.3%

2016
£’000

2.75%

3.3%

2.3%

2.35%

2.3%

Assumptions regarding future mortality rates are set based on advice in accordance with S2PA actuarial tables and experience.

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Churchill China plc Annual Report for the year ended 31 December 2017  
22.  Retirement benefit obligations continued

The average life expectancy in years of a pensioner retiring at age 65 at the balance sheet date is as follows:

Male

Female

2017
Years

20.8

22.9

The average life expectancy in years of a pensioner retiring at age 65, 20 years after the balance sheet date, is as follows: 

Male

Female

2017
Years

22.5

24.7

59

2016
Years

20.8

23.1

2016
Years

22.5

24.9

Risks
Through its defined benefit pension plan, the Group is exposed to a number of risks, the most significant of which are detailed below:

Asset volatility
The plan liabilities are calculated using a discount rate set with reference to corporate bond yields; if plan assets underperform this yield, this will 
create a deficit. The plan holds a significant proportion of equities, which are expected to outperform corporate bonds in the long term while 
providing volatility and risk in the short term. 

The Group believes that due to the long term nature of the plan liabilities and the strength of the supporting group, a level of continuing equity 
investment is an appropriate element of the Group’s long term strategy to manage the plans efficiently. The Trustee’s investment aim is to meet 
pension liabilities as they fall due.

Changes in bond yields
A decrease in corporate bond yields will increase plan liabilities, although this will be partially offset by an increase in the value of the plan’s 
bond holdings.

Inflation risk
The Group’s pension obligations are linked to inflation, and higher inflation will lead to higher liabilities (although, in most cases, caps on the level 
of inflationary increases are in place to protect the plan against extreme inflation). The majority of the plan’s assets are either unaffected by 
(fixed interest bonds) or loosely correlated with (equities) inflation, meaning that an increase in inflation will also increase the deficit.

Life expectancy
The plan’s obligations are to provide benefits for the life of the member, so increases in life expectancy will result in an increase in the plan’s 
liabilities. This is particularly significant where inflationary increases result in higher sensitivity to changes in life expectancy.

Sensitivity
A sensitivity analysis has been carried out on effect of varying certain assumptions within the calculation of retirement benefit obligations.

The effect of a 0.1% increase in the discount rate to 2.7% would be to reduce scheme liabilities by £922,000 (1.8%).

The effect of a 0.1% decrease in the discount rate to 2.5% would be to increase scheme liabilities by £945,000 (1.8%).

The effect of a 0.1% increase in CPI inflation to 2.4% would increase scheme liabilities by £765,000 (1.5%).

The effect of a 0.1% decrease in CPI inflation to 2.2% would reduce scheme liabilities by £748,000 (1.5%).

The effect of a one year increase in life expectancy would increase scheme liabilities by £1,864,000 (3.6%). The effect of a one year reduction in 
life expectancy would be to reduce scheme liabilities by £1,858,000 (3.6%).

The amount of net deficit on retirement benefit schemes is also dependent on the valuation and investment performance of scheme assets.

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Churchill China plc Annual Report for the year ended 31 December 201760

Notes to the financial statements

continued

23.  Issued share capital and share premium account

Group and Company

At 1 January 2017

Employee share option scheme

At 31 December 2017

Number 
of shares
000s

11,030

Ordinary 
shares
£’000

Share 
premium
£’000

1,103

2,348

11,030

1,103

2,348

The total authorised number of ordinary shares is 14,300,000 (2016: 14,300,000) with a par value of 10p (2016: 10p) per share. All issued shares are 
fully paid.

Share option schemes
The Long Term Incentive Plan was introduced in May 2012. Options under this scheme are equity settled and are granted with a fixed exercise 
price at a discount to the market price of the share at the date of issue. Options vest after three years from the date of grant and expire ten 
years from the date of grant. Options granted will be exercisable on a pro rata basis based on performance against threshold, target and 
maximum performance levels. Performance targets are set at the date of each grant by the Remuneration Committee. Payment of the exercise 
price of options is received in cash. A charge to the Income Statement has been made to reflect the fair value of options granted. Options have 
been valued using the Black–Scholes option pricing model. No market based performance conditions were used in the fair value calculations.

The fair value per option granted and the assumptions used in the calculation were as follows:

Long term incentive plan

Grant date

Share price at grant date

Exercise price

Number of employees

Shares under option 

Vesting period (years)

Expected volatility

Option life (years)

Expected life (years)

Risk free rate

Expected dividends expressed as a dividend yield

Fair value per option

5 May 
2017

1047.5p

10p

3

16 May 
2016

780p

10p

3

8 May 
2015

547.5p

10p

2

1 May 
2014

455p

10p

2

36,601

30,984

30,927

34,151

3

15%

10

3

1.4%

2.5%

847p

3

15%

10

3

1.4%

2.5%

643p

3

15%

10

3

1.4%

3.0%

491p

3

15%

10

3

1.4%

3.5%

360p

The following options exercisable over ordinary shares were outstanding at 31 December 2017 under the Long Term Incentive Plan:

Number of shares

May 2014 Grant

May 2015 Grant

May 2016 Grant

May 2017 Grant

2017

–

30,927

30,984

36,601

98,512

2016

34,151

30,927

30,984

–

96,062

Exercise 
price

Date from 
which 
exercisable

Expiry date

10p

10p

10p

10p

May 2017

May 2024

May 2018

May 2025

May 2019

May 2026

May 2020

May 2027

Expected volatility is based on historical volatility over the last three years. The expected life is the average expected period to exercise. The risk 
free rate of return is the yield on zero coupon UK government bonds of a term consistent with the assumed option life. A reconciliation of option 
movements for the year to 31 December 2017 is set out below.

Outstanding at 1 January

Granted 

Exercised

Outstanding at 31 December

Exercisable at 31 December

There were 36,601 share options granted during the year (2016: 30,984).

2017

Number
’000

96,062

36,601

(34,151)

98,512

–

2017

Weighted 
average 
exercise
 price

10.0p

10.0p

10.0p

10.0p

–

2016

Number
’000

109,020

30,984

(43,942)

96,062

–

2016

Weighted 
average 
exercise
 price

10.0p

10.0p

10.0p

10.0p

–

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Churchill China plc Annual Report for the year ended 31 December 2017 
 
 
 
61

23.  Issued share capital and share premium account continued

2017

2017

2017

2017

2016

2016

2016

2016

Weighted 
average 
exercise price

10p

Number
 ’000

98,512

0 – 50p

Weighted 
average 
remaining 
life 
(expected)

Weighted 
average 
remaining 
life 
(contractual)

Weighted 
average 
exercise price

1.3

8.3

10p

Weighted 
average 
remaining life 
(expected)

Weighted 
average 
remaining life 
(contractual)

1.3

8.3

Number 
’000

96,062

The weighted average share price for options exercised in the period was 10p (2016: 10p). The total charge during the year for employee share 
based payment plans was £187,000 (2016: £160,000) before tax, all of which related to equity settled share based payment transactions. 

24.  Treasury shares

Group and Company

As at 31 December 2016

Reissue of shares 

Transfer to retained earnings

Purchase of own shares

As at 31 December 2017

£’000

575

(3)

(264)

271

579

During the year the Group repurchased 27,000 (2016: 75,000) 10p ordinary shares and reissued 34,151 (2016: 21,900) under employee share 
option schemes. The Group currently holds 67,849 (2016: 75,000) shares in Treasury.

25.  Other reserves

Group

Balance at 1 January 2016

Depreciation transfer – gross

Depreciation transfer – tax

Change in deferred tax rate

Share based payment

Currency translation

Balance at 31 December 2016

Depreciation transfer – gross

Depreciation transfer – tax

Share based payment

Currency translation

Balance at 31 December 2017

Land and 
buildings 
revaluation 
£’000

Currency 
translation 
£’000

Share 
based 
payment 
£’000

957

(12)

2

12

–

–

959

(12)

2

–

–

949

45

–

–

–

–

60

105

–

–

–

(33)

72

184

–

–

–

43

–

227

–

–

64

–

291

Other 
reserves
£’000

253

–

–

–

–

–

Total
£’000

1,439

(12)

2

12

43

60

253

1,544

–

–

–

–

(12)

2

64

(33)

253

1,565

The land and buildings revaluation reserve is the reserve created when certain land and buildings were revalued in 1992. On adoption of IFRS 
the Group took the exemption conferred by IFRS  1 to treat this revalued amount as deemed cost on transition because it approximated to fair 
value at that time. The release between the revaluation reserve and retained earnings is the release to distributable reserves of the additional 
depreciation on revaluation.

Other than the revaluation reserve, there are no restrictions on the distribution of the reserves.

Company
Other reserves of £291,000 (2016: £227,000) represent provision for share based payment as shown in the above table.

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Churchill China plc Annual Report for the year ended 31 December 201762

Notes to the financial statements

continued

26.  Retained earnings

At 1 January 2016

Profit for the year

Dividends paid in 2016

Depreciation transfer on land and buildings net of tax

Share based payment

Transfer from Treasury Shares

Actuarial losses on retirement benefit obligations net of tax

At 31 December 2016

At 1 January 2017

Profit for the year

Dividends paid in 2017

Depreciation transfer on land and buildings net of tax

Share based payment

Transfer from Treasury Shares

Actuarial gains on retirement benefit obligations net of tax

At 31 December 2017

27.  Commitments

Group
£’000

26,181

5,285

(2,085)

10

144

(142)

(5,188)

24,205

24,205

6,414

(2,433)

10

180

(264)

1,344

29,456

Company
£’000

4,748

2,926

(2,085)

–

144

(142)

–

5,591

5,591

3,332

(2,433)

–

180

(264)

–

6,406

Capital commitments
Capital expenditure contracted for at the balance sheet date but not yet incurred is as follows:

Property, plant and equipment

Intangible assets: Computer software

Group

2017
£’000

460

41

501

2016
£’000

1,331

75

1,406

Company

2017
£’000

–

–

–

2016
£’000

–

–

–

Operating lease commitments
The Group has financial commitments in respect of non cancellable operating leases for buildings and plant and machinery for which the 
payments extend over a number of years as follows:

Payments under operating leases charged against income during the year

Future aggregate minimum commitments under non – cancellable operating 
leases:

No later than one year

Later than one year and no later than five years

Group

2017
£’000

95

152

321

2016
£’000

85

55

4

Company

2017
£’000

2016
£’000

–

–

–

–

–

–

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Churchill China plc Annual Report for the year ended 31 December 201763

28.  Related party transactions

Details of related party transactions for the Group are shown in the Directors’ Report, Remuneration Report and in the Notes to the financial 
statements appropriate to the type of transaction being dealt with. 

The Directors do not consider the Company to have an ultimate controlling party.

Company
Details of related party transactions involving the Company were as follows:

Subsidiaries

Management charge to Churchill China, Inc

Interest received from Churchill China (UK) Limited

Dividend received from Churchill China (UK) Limited

Loans repaid by Churchill China (UK) Limited

Loans outstanding (mainly from Churchill China (UK) Limited)

29.  Financial instruments by category

2017
£’000

7

–

3,450

(2,568)

6,323

2016
£’000

1

3

3,000

(2,316)

5,441

The accounting policies for financial instruments have been applied to the line items in the accounts. All financial assets including cash and cash 
equivalents are classified as loans and receivables, with the exception of financial assets available for sale, in both 2017 and 2016, as disclosed in 
note 17.

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Churchill China plc Annual Report for the year ended 31 December 201764

Five year financial record

Revenue

Operating profit before exceptional item

Exceptional item – profit on disposal

Operating profit

Share of results of associate net of impairment

Finance cost

Profit before exceptional item and income tax

Exceptional item – profit on disposal

Profit before income tax

Income tax expense

Profit for the year

Dividends 

Net assets employed

Ratios

Operating margin 

Earnings before interest, tax, depreciation and amortisation (£000)

Basic earnings per share (p)

Adjusted earnings per share (p)

2013
£’000

43,157

2014
£’000

44,518

2015
£’000

46,829

3,371

–

3,371

116

(117)

3,370

–

3,370

(609)

2,761

1,564

4,249

–

4,249

116

(48)

4,317

–

4,317

(901)

3,416

1,619

4,959

–

4,959

135

(80)

5,014

–

5,014

(928)

4,086

1,816

28,432

28,406

30,925

7.8%

4,967

25.2

25.2

9.5%

5,876

31.2

31.2

10.6%

6,454

37.3

37.3

2016
£’000

51,102

6,398

–

6,398

157

(40)

6,515

–

6,515

(1,230)

5,285

2,085

28,625

12.5%

8,114

48.2

48.2

2017
£’000

53,530

7,460

315

7,775

159

(159)

7,460

315

7,775

(1,361)

6,414

2,433

33,893

13.9%

9,081

58.4

55.3

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Churchill China plc Annual Report for the year ended 31 December 2017Notice of Annual General Meeting

65

Notice is hereby given that the Annual General Meeting of Churchill China plc will be held at No.1, Marlborough Way, Tunstall, Stoke-on-Trent on 
Thursday 17 May 2018 at 12 noon for the following purposes:

To consider and, if thought fit, to pass the following resolutions which will be proposed as ordinary resolutions:

1. 

That the reports of the Directors and the Auditors and the Financial Statements for the year ended 31 December 2017 be received.

2. 

That a final dividend of 17.2 p on each ordinary share be declared in respect of the year ended 31 December 2017.

3. 

That A D Roper be re-elected as a Director.

4. 

That B M Hynes be re-elected as a Director.

5. 

That the Auditors, PricewaterhouseCoopers LLP, be re-appointed.

6. 

That the Audit Committee be authorised to fix the auditors’ remuneration for the year ending 31 December 2018. 

7. 

That the Annual Report on Remuneration for the year ended 31 December 2017 be approved.

8. 

That the Directors be and they are hereby authorised generally and unconditionally pursuant to section 551 of the Companies Act 2006, (“the 
Act”), and in substitution for any subsisting authority pursuant to that section which remains unexercised at the commencement of this meeting, 
which subsisting authority shall be revoked, to exercise all the powers of the Company (a) to allot shares in the Company, and (b) to grant rights to 
subscribe for or to convert any security into shares in the Company, (“Allotment Rights”) in either case, to such persons, at such times and subject 
to such terms and conditions as the Directors may determine. The maximum amount of shares which may be allotted or made the subject of 
Allotment Rights pursuant to this authority shall be shares with an aggregate nominal value of £365,410 provided that (unless previously revoked 
varied or renewed) this authority shall expire at the end of the next Annual General Meeting (or, if earlier, at the close of business on 17 August 
2019 ),save that the Company may, before such expiry, make an offer or agreement which would or might require shares to be allotted or rights 
to subscribe for or to convert any security into shares to be granted after such expiry. 

To consider and, if thought fit, to pass the following resolutions which will be proposed as special resolutions:

9. 

That if resolution 8 is passed, the Directors be authorised to allot equity securities (as defined in the Act) for cash under the authority given by that 
resolution and/or to sell ordinary shares held by the Company as treasury shares for cash as if section 561 of the Act did not apply to any such 
allotment or sale, such authority to be limited to:

(i) 

the allotment of equity securities in connection with any rights issue or open offer (each as referred to in the London Stock Exchange’s AIM 
Rules for Companies) or any other pre-emptive offer that is open for acceptance for a period determined by the Directors to the holders of 
ordinary shares on the register on any fixed record date in proportion to their holdings of ordinary shares ( and, if applicable, to the holders 
of any other class of equity security in accordance with the rights attached to such class), subject in each case to such exclusions or other 
arrangements as the Directors may deem necessary or appropriate in relation to fractions of such securities, the use of more than one 
currency for making payments in respect of such offer, any such shares or other securities being represented by depositary receipts, treasury 
shares, any legal or practical problems in relation to any territory or the requirements of any regulatory body or any stock exchange; and

(ii)  the allotment of equity securities or sale of treasury shares (otherwise than under paragraph (i) above) up to a nominal amount of £54812,

such authority to expire at the end of the next Annual General Meeting of the Company (or, if earlier, at the close of business on 17 August 2019), 
but, in each case, prior to its expiry the Company may make offers, and enter into agreements, which would, or might, require equity securities to 
be allotted (and treasury shares to be sold) after the authority expires and the Directors may allot equity securities (and sell treasury shares) under 
any such offer or agreement as if the authority had not expired.

10.  That if resolution 8 is passed, the Directors be authorised in addition to any authority granted under resolution 9 to allot equity securities (as defined 
in the Act) for cash under the authority given by that resolution and/or to sell ordinary shares held by the Company as treasury shares for cash as if 
section 561 of the Act did not apply to any such allotment or sale, such authority to be:

(i) 

 limited to the allotment of equity securities or sale of treasury shares up to a nominal amount of £54,512; and

(ii) 

 used only for the purposes of financing (or refinancing, if the authority is to be used within six months after the original transaction) a 
transaction which the Directors determine to be an acquisition or other capital investment of a kind contemplated by the Statement of 
Principles on Disapplying Pre-Emption Rights most recently published by the Pre-Emption Group prior to the date of this notice,

such authority to expire at the end of the next Annual General Meeting of the Company (or, if earlier, at the close of business on 17 August 2019), 
but, in each case, prior to its expiry the Company may make offers, and enter into agreements, which would, or might, require equity securities to 
be allotted (and treasury shares to be sold) after the authority expires and the Directors may allot equity securities (and sell treasury shares) under 
any such offer or agreement as if the authority had not expired.

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Churchill China plc Annual Report for the year ended 31 December 2017 
 
66

Notice of Annual General Meeting

continued

11.  That the Directors be authorised generally and unconditionally for the purposes of Sections 693 and 701 of the Act to make market purchases 

(within the meaning of Section 693(4) of the Act) of ordinary shares of 10p each in the capital of the Company (“Ordinary Shares”) on such terms 
and in such manner as the Directors of the Company may from time to time determine, provided that:

(i) 

 the maximum aggregate number of Ordinary Shares hereby authorised to be purchased is 1,096,232 ; 

(ii) 

 the minimum price which may be paid for an Ordinary Share, exclusive of all expenses, shall be 10p;

(iii)   the maximum price which may be paid for an Ordinary Share, exclusive of all expenses, shall be an amount equal to 5 per cent above the 

average of the middle market quotations for an Ordinary Share as derived from the AIM section of the London Stock Exchange Daily Official 
List for the five business days immediately preceding the date on which such Ordinary Share is purchased.

Unless previously renewed, varied or revoked, the authority hereby conferred shall expire at the conclusion of the Company’s next Annual General 
Meeting. The Company may prior to the expiry of the authority hereby conferred make a contract or contracts to purchase Ordinary Shares under 
such authority which will or may be executed wholly or partly after the expiry of such authority. 

By Order of the Board

D J S Taylor
Company Secretary
Dated 19 April 2018

Registered Office
No.1, Marlborough Way
Tunstall
Stoke-on-Trent
ST6 5NZ

Registered Number 02709505

The Directors of the Company consider that all the proposals to be considered at the Annual General Meeting are in the best interests of the Company 
and its members as a whole and are most likely to promote the success of the Company for the benefit of its members as a whole. The Directors 
unanimously recommend that you vote in favour of all the proposed resolutions.

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Churchill China plc Annual Report for the year ended 31 December 2017 
67

NOTES

1.  Members are entitled to appoint a proxy to exercise all or any of their rights to attend and to speak and vote on their behalf at the meeting. A 
member may appoint more than one proxy in relation to the AGM provided that each proxy is appointed to exercise the rights attached to a 
different share or shares held by that member. A proxy need not be a member of the Company. A form of proxy which may be used to make 
such appointment and give proxy instructions accompanies this notice. Instructions for use are shown on the form. If you do not have a form of 
proxy and believe that you should have one, or if you require additional forms, please contact our registrars, Equiniti, on 0371 384 2287. If calling 
from overseas, please call +44 (0)121 415 7047. Lines are open 8.30am – 5pm, Monday – Friday. To appoint more than one proxy, you may 
photocopy the proxy form.

2. 

To be valid, any form of proxy or other instrument appointing a proxy must be received by post or ( during normal business hours only) by hand at 
the offices of the Company’s registrars, Equiniti Limited, Aspect House, Spencer Road, Lancing, West Sussex BN99 6DA, no later than 12 noon on 15 
May 2018. If you return more than one proxy appointment, that received last by the Registrar before the latest time for the receipt of proxies will 
take precedence. You are advised to read the terms and conditions of use carefully. 

3. 

The return of a completed form of proxy will not prevent a member attending the AGM and voting in person if he/she wishes to do so.

4.  Any corporation which is a member can appoint one or more corporate representatives who may exercise on its behalf all of its powers as a 

member provided that they do not do so in relation to the same shares. 

5. 

To be entitled to attend and vote at the AGM (and for the purpose of the determination by the Company of the votes they may cast), members 
must be registered in the Register of Members of the Company at 6.30pm on 15 May 2018 (or, in the event of any adjournment, on the date which 
is two days before the time of the adjourned meeting). Changes to the Register after the relevant deadline shall be disregarded in determining 
the rights of any person to attend and vote at the meeting. Voting at the meeting will be conducted by way of a show of hands, unless a poll is 
correctly called for.

6.  As at 19 April 2018 (being the last practicable date prior to publication of this Notice), the Company’s total issued equity share capital consists of 
11,030,172 ordinary shares, carrying one vote each. The Company holds 67,849 ordinary shares in treasury. The total number of voting rights in the 
Company is10,962,323 .

7.  Except as provided above, members who wish to communicate with the Company in relation to the AGM should do so using the following means: 
(1) by writing to the Company Secretary at the Registered Office address; or (2) by writing to the Registrars, Equiniti Limited, Aspect House, Spencer 
Road, Lancing, West Sussex, BN99 6DA. No other methods of communication will be accepted. In particular, you may not use any electronic 
address provided either in this Notice or in any related documents for any purposes other than expressly stated.

8.  Copies of the Directors’ Service Contracts and the Non-executive Directors’ letters of appointment will be available for inspection at the 

Company’s Registered Office address on weekdays ( Saturdays and public holidays excepted) during business hours from the date of this Notice 
until the conclusion of the AGM. 

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Churchill China plc Annual Report for the year ended 31 December 201768

Notice of Annual General Meeting

continued

EXPLANATORY NOTES ON THE RESOLUTIONS

The notes on the following pages give an explanation of certain of the proposed resolutions.

1.  Resolutions 3 and 4: in accordance with the Company’s Articles of Association at every AGM the number of Directors nearest to, but not 

exceeding one-third must retire by rotation. A D Roper and B M Hynes are retiring by rotation and resolutions 3 and 4 respectively seek approval 
for their re-election as a Director. 

Biographical details for the Directors are set out on in the Directors’ Report.

Each of the Directors has had a formal performance evaluation and the Board believes that each of them continues to be effective and 
demonstrates commitment to the role. 

2. 

3. 

4. 

5. 

 Resolution 7: this is a resolution to approve the Annual Report on Directors’ Remuneration on pages 25 to 28 of the Annual Report. As an AIM listed 
company, the Company is not required to comply with all of the requirements in this respect under The Large and Medium-sized Companies and 
Groups (Accounts and Reports) (Amendment) Regulations 2013. The Company has chosen to disclose its Remuneration Policy on pages 23 to 24 
of the Annual Report although the Policy is not the subject matter of Resolution 7.

 Resolution 8 is an ordinary resolution authorising the Directors at any time prior to 17 August 2019, (or, if earlier, the conclusion of the next Annual 
General Meeting) to allot shares (and to grant rights to subscribe for, or convert any securities into, shares up to an aggregate nominal value 
equivalent to approximately 1/3 of the issued share capital (excluding shares held in treasury) of the Company as at 19 April 2018. The Directors 
have no present intention to exercise this authority which is designed to preserve flexibility.

The number of treasury shares held by the Company as at 19 April 2018 was 67,849 which represents 0.6% of the issued share capital as at that 
date. 

 Resolution 9: under Section 570 of the Act, when new shares are allotted, or treasury shares are sold, for cash, they must, subject to certain limited 
exceptions, first be offered to existing shareholders pro rata to their holdings. This special resolution empowers the Directors to: (a) allot shares of 
the Company in connection with a rights issue, open offer or other similar issue; and (b) otherwise allot shares of the Company, or sell treasury 
shares for cash, up to an aggregate nominal value of £54,812 (representing approximately 5% of the total issued equity share capital, excluding 
shares held in treasury, as at 19 April 2018) (being the last practicable date prior to the publication of this Notice) as if the pre-emption rights of 
Section 570 did not apply.

 Resolution 10: this resolution additionally authorises the Directors to allot shares of the Company, or sell treasury shares for cash, up to an 
aggregate nominal value of £54,812 (representing approximately 5% of the total issued equity share capital, excluding shares held in treasury as 
at 19 April 2018)(being the last practicable date prior to the publication of this Notice) as if the pre-emption rights of section 570 did not apply 
provided that the proceeds of such allotment and/or sale are used only for the purposes of an acquisition or other capital investment of a kind 
contemplated by The Pre-emption Group’s Statement of Principles. The Principles provide that specified capital investment means one or more 
specific capital investment related uses for the proceeds of an issuance of equity securities, in respect of which sufficient information regarding 
the effect of the transaction on the Company, the assets the subject of the transaction and (where appropriate) the profits attributable to them is 
made available to shareholders to enable them to reach an assessment of the potential return.

The Directors have no immediate plans to make use of these powers. In line with best practice, the Company confirms that it has issued 0.7% of its 
issued share capital (excluding shares held in treasury) on a non-pro rata basis over the last 3 years, and it confirms its intention to adhere to the 
provisions in the Principles regarding cumulative usage of authorities of no more than 7.5 per cent of the issued ordinary share capital (excluding 
shares held in treasury) within a rolling 3 year period.

The authorities granted by resolutions 9 and 10 shall cease to have effect at the conclusion of the next AGM or on 17 August 2019, whichever is the 
earlier.

6.  Resolution 11 renews the Directors’ current authority to make limited market purchases of the Company’s ordinary shares. The power is limited to 
a maximum aggregate number of 1,096,232 ordinary shares (representing approximately 10 per cent of the issued share capital excluding shares 
held in treasury as at 19 April 2018 (being the last practicable date prior to publication of this Notice) and details the minimum and maximum 
prices that can be paid, exclusive of expenses. Any purchases of ordinary shares would be made by means of market purchase through the 
London Stock Exchange.

Current legislation allows companies to hold shares acquired by way of market purchase in treasury, rather than having to cancel them. The 
Directors may use the authority to purchase shares and hold them in treasury (and subsequently sell or transfer them out of treasury as permitted in 
accordance with legislation) rather than cancel them, subject to institutional guidelines applicable at the time. Shares will only be purchased if to 
do so would result in an increase in earnings per share and is in the best interests of shareholders generally. The Board has previously indicated its 
intention to continue to return surplus cash to shareholders via on-market purchase of its own shares where it is not required to finance the organic 
expansion of the business, acquisitions and dividend payments.

The authority conferred by this resolution will expire at the conclusion of the next AGM. 

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