engage:BDR Limited
ACN 621 160 585
Annual Report - 31 December 2017
engage:BDR Limited
Content
31 December 2017
Corporate directory
Directors' report
Auditor's independence declaration
Consolidated statement of comprehensive income
Consolidated statement of finanical position
Consolidated statement of changes in equity
Consolidated statement of cash flows
Notes to the financial statements
Directors' declaration
Independent auditor's report to the member of engage:BDR Limited
Shareholder information
2
3
16
65
18
19
20
21
60
61
65
1
engage:BDR Limited
Corporate Directory
31 December 2017
Directors
Mr Ted Dhanik
Mr Kurtis Rintala
Mr Tom Anderson
Mr Bruce McMenamin
Mr Ron Phillips
Company secretary
Mr Bruce McMenamin
Registered office
Principal place of business
Share register
Auditor
Scottish House
Level 4
90 William Street
Melbourne Victoria 3000
Australia
Suite 100
9220 Sunset Boulevard
West Hollywood
California 90069
USA
Computershare Investor Services
452 Johnston Street
Abbotsford Victoria 3067
Telephone: (03) 9415 5000
Ernst & Young Melbourne
8 Exhibition Street
Melbourne Victoria 3000
Australia
Stock exchange listing
engage:BDR Limited securities are listed on the Australian Securities Exchange (ASX
code: EN1 and EN1O).
Website
engagebdr.com
Corporate Governance Statement
The Company's 2017 Corporate Governance Statement has been released to ASX
on 29 March 2018 and is available on the Company's website.
2
engage:BDR Limited
Director’s Report
31 December 2017
The Directors present their report, together with the financial report of engage:BDR Limited comprising engage:BDR
Limited (referred to hereafter as the 'Company' or 'parent entity') and the entities it controlled at the end of, or during, the
year ended 31 December 2017 (referred to hereafter as ‘engage:BDR’ or the ‘Group’).
Directors
The following persons were directors of engage:BDR Limited during the whole of the financial year and up to the date of
this report, unless otherwise stated:
Mr Ted Dhanik (Co-Founder and Executive Chairman) (appointed 17 August 2017)
Mr Kurtis Rintala (Con-Founder and Executive Director) (appointed 17 August 2017)
Mr Tom Anderson (Non-Executive Director) (appointed 17 August 2017)
Mr Bruce McMenamin (Non-Executive Director) (appointed 17 August 2017)
Mr Ron Phillips (Non-Executive Director) (appointed 17 August 2017)
Principal activities
engage:BDR is an internet-based marketplace platform and associated technology solution provider. engage:BDR’s
proprietary technology is used to optimise the sale of advertising inventory from digital publishers (websites and apps) to
advertisers and their agents (brands, agencies and advertising platforms). The ability to optimise the inventory from digital
publishers to advertisers and their agents allows engage:BDR to play an active role in managing the ad exchange platform.
engage:BDR allows digital publishers to monetise their available advertising space by making the inventory available to
multiple advertisers, as well as providing various related technologies designed to help publishers create additional
incremental revenue streams. engage:BDR’s ad exchange platform also allows publishers to sell space for video
advertising on webpages that do not have video content.
Dividends
There were no dividends paid, recommended or declared during the current or previous financial year.
Review of operations
The loss for the consolidated entity after providing for income tax amounted to $10,566,001 (31 December 2016:
$3,671,809). engage:BDR’s operating loss after tax after excluding significant items was $7,128,931. Significant expenses
included $3,437,070 relating to share-based payments granted to employees as part of a re-organisation of the capital of
engage:BDR LLC which took place prior to the IPO. This report also includes certain non-IFRS measures. These
measures are used internally by Mangement to assess the performance of the business and are included in this report to
provide greater understanding of the underlying financial performance of the Group’s operations. When reviewing business
performance, this non-IFRS information should be used in addition to, and not as a replacement of, measures prepared in
accordance with IFRS. The non-IFRS information has not been subject to audit by engage:BDR Limited’s external auditor.
The Company was incorporated on 17 August 2017. On 14 December 2017, the Company listed on ASX and, as a
consequence, completed the final pre-condition for the acquisition of engage:BDR LLC’s issued share capital, which
resulted in the Company becoming the ultimate parent of engage:BDR LLC. The Company was incorporated specifically to
acquire all of the shares of engage:BDR LLC. The Company has not conducted any business other than to be the holding
company of engage:BDR LLC, with the legal acquisition of engage:BDR LLC being treated as a business reorganisation
with the establishment of the new parent entity, engage:BDR Limited. Therefore, the principles of business combination
accounting and reverse acquisition accounting have not been applied. Instead, the Group is considered to be a
continuation of engage:BDR LLC and has been accounted for as such in this financial report.
The Company completed its listing on the ASX on 14 December 2017 after a significantly oversubscribed initial public
offering (‘IPO’) which closed on 29 September 2017 raising $10,000,000. There were some financial consequences of the
delay in the Company’s completion of the IPO on 29 September 2017 and the actual listing of the Company on ASX on 14
December 2017 which are dealt with further in the Annual Report.
3
engage:BDR Limited
Director’s Report
31 December 2017
The Group provides the following review of its operations for the 2017 financial year and its recent progress since listing on
ASX. engage:BDR generates revenue from four principal activities (which under two revenue streams – programmatic and
non-programmatic):
Non-programmatic display advertising sales
The Group’s Non-programmatic display advertising sales business is tag-based, traditionally sold and managed banner
advertising campaigns run for direct advertisers. This was the Group’s first product, initially launched in 2009 and remained
a significant revenue contributor in 2017. The Group anticipates that this part of the Group’s business will continue to
decline as advertising buyers continue to migrate their business to more efficient and cost effective programmatic buying.
engage:BDR is expecting to be able to deliver significantly increased trading margins as a consequence of moving to a
near totally automated programmatic operation during 2018.
Programmatic display advertising sales
The Group’s Programmatic display advertising sales business includes selling banner advertising inventory through the
Group’s digital auctioning technology to platforms and marketplaces. The Group developed this product to replace the
traditional Non-Programmatic display advertising channel. Many of the Group’s Non-programmatic buyers are still bidding
on the Group’s inventory through server-to-server connections. The adoption of programmatic display advertising has
proved extremely successful in 2017 and opened additional revenue opportunities from many of the Company’s existing
clients, largely because programmatic buying and selling of advertising is much more efficient and significantly more cost
effective to operate, thus increasing the Group’s overall operating and gross profit margins.
Non-programmatic video advertising sales
The Group’s Non-Programmatic video advertising sales business includes selling video inventory through tag-based
technology to direct advertisers, platforms and marketplaces. The Group has spent the last two years developing its own
proprietary video ad serving technologies and further expanding this part of the business by enabling both buying and
selling of video in addition to its display business. The Group has significantly increased revenue per customer by
integrating the video channel with the display buyers and sellers and opening business on the display ad side to customers
that were originally integrating into the video business. The Company anticipates that the programmatic video business will
eclipse this and all other ad formats over the next three to five years and accordingly has dedicated significant financial
resources to this part of the business in 2017 to encourage this shift.
Programmatic video advertising sales
The Group’s Programmatic video advertising sales business grew significantly during the year as the Group continued to
progress the development and launch of its programmatic and video advertising platforms. Significant achievements in the
reporting period included considerable expansion of programmatic display and video partnerships and integrations and the
launch of its true programmatic, real-time bidding buy-side and sell-side marketplace for video. The Group achieved a #9
US comScore video ranking of all video advertising companies measured in the U.S.A in 2017.
The Group’s recently developed proprietary programmatic technology significantly increases the Group’s operating
margins by reducing payroll and associated sales commissions. With the rapid adoption of programmatic buying, brands,
agencies and digital media buyers have moved their budgets to auction-based buying, in contrast to buying from sales
people, individual RFP (request for proposal) and insertion orders. This behavioural change has made the marketplace
much more efficient, significantly reducing the staff overhead required to sell advertising in the traditional way.
Advertising buyers, through the Group’s programmatic platform, are essentially bidding for advertising inventory in real time
in dynamic auctions, which occur in milliseconds while the relevant web page is loading. This new engage:BDR format has
created significant barriers to entry for new companies looking to enter the digital advertising arena. Companies must
realistically own and develop their own proprietary technology to be able to participate in the rapidly developing
programmatic advertising ecosystem as licensing third party technologies is cost-prohibitive. engage:BDR has developed
its own real-time auctioning and bidding technologies which provide it with a significant competitive advantage.
engage:BDR has established thousands of direct publisher relationships which is a key differentiator and competitive
advantage for the Group in an ecosystem which is experiencing inventory quality issues, brokers and middlemen.
4
engage:BDR Limited
Director’s Report
31 December 2017
Significant changes in the state of affairs
The Company achieved a successful listing on the ASX on 14 December 2017, after completing a significantly over-
subscribed IPO. The Company raised $10 million in the IPO and had a market capitalisation on listing of $49.9 million.
The Group prior to the IPO had acquired an interest in an unlisted entity, Galaxy Group LA, LLC (‘Galaxy Group’), as
detailed in Note 23 of the financial report contained in this Annual Report which was initially accounted for as an
investment in an associate and had a carrying value of nil at 31 December 2016. On 23 May 2017, Galaxy Group listed on
the Canadian Stock Exchange as LottoGopher Holdings Inc (‘LottoGopher’). The fair value of the Group’s investment in
LottoGopher as at the date of this financial report is $666,978 for which some of the securities are held in escrow and will
be released in tranches over a 36 month period following the listing date. As a result of this listing, the Group no longer had
significant influence over Galaxy Group and hence ceased to be an associate of the Group. It is now accounted for as an
available-for-sale financial asset and measured at fair value. Refer to Note 7 of the financial report contained in this Annual
Report which details the profit and loss impact of this item.
The Group is continuing the integration of partners into its video platform. After completion of the development of the
Groups proprietary video ad serving platform in late 2015, the Group began selling and integrating several demand
partnerships. With these relationships established and technologically now being integrated, the Group will be able to
auction video advertising on its platform on a significantly larger scale which will have a corresponding positive effect on
revenues. The Group had 42 integrations completed as at July 2017 and had 82 integrations completed as at the end of
January 2018.
The Group is continuing to migrate its non-programmatic display business to programmatic. As planned, the Group grew its
programmatic display revenues and further scaled back resources and attention devoted to the non-programmatic display
business.
The Group has continued the development of its “IconicReach” influencer marketing platform. As the market for influencer
based advertising grows, the Group has developed a platform that allows brands and influencers to connect and transact
digitally. This proprietary technology developed by the Group utilises the shift to programmatic in display advertising and
applies the same principles to the influencer marketing space.
As part of an internal corporate re-organisation of engage:BDR LLC that took place prior to the IPO, the Group issued
24,583,239 shares to various employees and contractors of the Group on 26 August 2017. This resulted in a non-cash
share based payment expense of $3,437,070. The consequences of this transaction are outlined in more detail in the
financial report contained in this Annual Report at Note 29.
There were no other significant changes in the state of affairs of the consolidated entity during the financial year.
Matters subsequent to the end of the financial year
On 8 February 2018, the Group announced that it had signed an agreement with cryptocurrency company IvyKoin TM
which is building a blockchain based cryptocurrency for business transactions, particularly larger financial transactions and
those that require extensive verification.
engage:BDR has been appointed the agency of record for ivyKoin TM and accordingly will be handling all of the media
buying and marketing activities for the Company. The agreement initially provided for an USD $500,000 (AUD $623,000)
marketing campaign, to be undertaken by IvyKoin TM which is to be executed through engage:BDR’s Influence Marketing
platform, “IconicReach”. Subsequent to signing this agreement, the parties verbally agreed to increase the spend on this
campaign to USD $1,000,000 (AUD $1,246,000).
On 12 February 2018, the Group signed a one year lease for a new operating premises at 9220 Sunset Boulevard, West
Hollywood.
On 27 February 2018, the Group issued 2,745,721 fully paid ordinary shares on conversion of the Convertible Notes at
$0.20 (20 cents) per share. The consequences of this transaction are outlined in more detail in the financial report
contained in this Annual Report at Note 26.
No other matter or Group’s entity's operations, the results of those operations, or the Group’s state of affairs in future
financial years.
5
engage:BDR Limited
Director’s Report
31 December 2017
Likely developments and expected results of operations
Growth of video revenue on the proprietary platforms (programmatic and tagbased)
As a consequence of the fact that the Group's programmatic platform is now completed and a number of partnerships have
been established, the Group expects to grow video revenues significantly in 2018. This revenue will be less dependent on
third parties than prior video advertising revenues were.
In addition, the gross margins expected to be achieved by the Group are likely to increase significantly as the Group is no
longer required to rely on third-party platforms which charge a significant (almost 50%) share of the Group’s gross margin.
In addition to the growth of the video business (tag-based), the addition of programmatic video will enable much quicker
scale and greater revenue per client (and shorter ramp-up periods). As the supply and demand partnerships are integrated
by the engineering teams, the revenue is expected to steadily grow throughout the year.
Continued growth of programmatic display revenue
The Group also expects to see continued growth of its programmatic display business. Through monetisation of existing
partnerships and creation of new ones, the Group expects to be able to significantly scale revenue while maintaining its
lower cost operations. As more non-programmatic buyers and sellers migrate to purely programmatic environments, the
Group expects revenue per customer to increase dramatically. This enables optimisation of the Group’s existing
relationships and the ability to attract new buyers and sellers.
Growth of influencer marketing revenue
The Group launched its social influencer marketing platform in mid-2017. It brought in additional incremental revenue
through this platform and further diversification of the Group’s product and service offering. With Instagram influencers
becoming extremely popular, new marketing channels for advertisers and platform efficiencies are required to scale this
new form of media. IconicReach, engageBDR’s Instagram influencer self-serve platform, is focused on being the largest
marketplace focused on advertiser-supplied creative, creating a scalable and efficient revenue stream for micro-and
influencers with large audiences. The Group anticipates that several thousand influencers and hundreds of brands will join
the IconicReach platform in 2018.
The Board wants to thank those shareholders who participated in the Company’s successful significantly oversubscribed
IPO and more recently is extremely confident of the Group’s continued progress as it moves more of its business to the
significantly more efficient, scalable and higher margin programmatic format.
Environmental regulation
The consolidated entity is not subject to any significant environmental regulation under Australian Commonwealth or State
law.
6
engage:BDR Limited
Director’s Report
31 December 2017
Information on directors
Name:
Title:
Experience and expertise:
Mr Ted Dhanik
Co-Founder, Executive Chairman and Chief Executive Officer (appointed 17 August
2017)
Ted Dhanik is one of the co-founders of engage:BDR LLC. He serves as Chief
Executive Officer overseeing corporate development, strategic marketing, sales and
business development, and product strategy.
From 2003 to 2008, Ted worked with MySpace.com developing strategic marketing
initiatives. He worked very closely with founders Chris DeWolfe and Tom Anderson
and was responsible for launching the brand in its early days through a combination
of on and offline campaigns. Ted also worked in business development at
LowerMyBills.com until its acquisition by Experian. Ted was also an integral part of
the development and
the consumer lending program at NexTag
Corporation.
launch of
He has worked for, or been a partner at, several other companies in business
development, sales, and managerial positions, including Xoriant Corporation, Atesto
Technologies, Brigade Solutions, Beyond.com/Cybersource Corporation and Merrill
Corporation.
Ted also advises a number of technology startups including Fighter, LottoGopher and
Schizo Pictures and is an active mentor at Los Angeles-based startup accelerator
Start Engine. He is passionate about being a thought leader in the industry and he is
regularly published in leading publications.
He regularly contributes to discussions about industry standards and achieving
positive change, sitting on IAB committees including the Anti-fraud Workgroup, Anti-
malware Workgroup, Traffic of Good intent Task Force, Programmatic Counsel,
Digital Video Committee, Mobile Advertising Committee and Performance Marketing
Committee.
Other current directorships:
Nil
Former directorships (last 3 years): Nil
Interests in shares:
55,949,870 fully paid ordinary shares (100% escrowed for 12 months to 14 December
2018 and 50% escrowed for 24 months to 14 December 2019)
Nil
Nil
Interests in options:
Interests in rights:
Name:
Title:
Experience and expertise:
Mr Kurtis Rintala
Co-Founder, Executive Director and Chief Operating Officer (appointed on 17 August
2017)
Kurtis Rintala was one of the co-founders of engage:BDR LLC. and serves as the
Chief Operating Officer for the Group overseeing day-to-day operations and leading
the execution of the strategic direction of the Group.
Kurtis is responsible for establishing policies that promote the Group culture and
vision. He sets comprehensive goals for performance and growth and encourages
optimum performance and dedication. He evaluates performance by analysing and
interpreting data and metrics.
Kurtis began his career in the technology industry in 2003 as an early member of the
successful internet startup, LowerMyBills.com.
Other current directorships:
Nil
Former directorships (last 3 years): Nil
Interests in shares:
35,217,391 fully paid ordinary shares (100% escrowed for 12 months to 14 December
2018 and 50% escrowed for 24 months to 14 December 2019)
Nil
Nil
Interests in options:
Interests in rights:
7
engage:BDR Limited
Director’s Report
31 December 2017
Name:
Title:
Experience and expertise:
Mr Tom Anderson
Non-Executive Director (appointed 17 August 2017)
Tom Anderson was appointed to the Board of the Group as a Non-Executive Director
to provide the Group with the benefit of his wide ranging expertise in social media and
innovative product design and to assist to steer the Group’s future growth strategy.
Prior to joining the engage:BDR, Tom founded and served as President of MySpace,
simultaneously inventing "social media" while revolutionizing the music industry. After
its launch in 2003, MySpace became the #1 most visited site on the web quickly,
surpassing companies such as Google, Yahoo and Amazon. At its peak, Nielsen Net
Ratings reported that MySpace captured more than 10% of all minutes spent online.
By the time Anderson left the company in 2009, he had amassed more than 350
million friends on MySpace, making him the first and still ultimately the biggest
"influencer" of all time. His MySpace profile photo, which he never changed and still
uses to this day is estimated to have been viewed more times than any single
photograph in history.
Before retiring in 2009, TIME Magazine included Tom among its list of the 100 most
influential people in the world, and Barbara Walters named him one of her 10 Most
Fascinating People.
Since retiring, Tom has become an internationally recognised photographer, traveling
to more than 40 countries in pursuit of his passion. Tom's photos have appeared in
countless magazines, newspapers, and websites. He now also has a keen interest in
architecture and has designed a number homes. He splits his time between his
homes in Las Vegas, Hawaii and Los Angeles.
Prior
the
to his entrepreneurial and creative pursuits, Tom graduated with
Departmental Citation in English and Rhetoric at the University of California at
Berkeley and later completed a Masters in Film & Critical Studies at UCLA.
Other current directorships:
Nil
Former directorships (last 3 years): Nil
Interests in shares:
1,500,000 fully paid ordinary shares (100% escrowed for 12 months to 14 December
2018 and 50% escrowed for 24 months to 14 December 2019)
Nil
Nil
Interests in options:
Interests in rights:
Name:
Title:
Experience and expertise:
Mr Bruce McMenamin
Non-Executive Director and Company Secretary (appointed 17 August 2017)
Bruce McMenamin was appointed to the Board of the Group as a Non-Executive
Director, in addition to his role as Company Secretary in August 2017. Bruce is a
member of the Institute of Chartered Accountants ANZ. He has over 35 years'
experience as a practicing accountant and professional advisor. He specialises in all
finance, mergers and acquisitions.
levels of business strategy, corporate
As an adviser to some of Australia’s largest privately owned companies and high net
worth families he has been involved in many significant corporate transactions and
resultant operations. He has been a member of numerous audit and finance
committees and has a strong focus on governance and compliance.
Other current directorships:
Nil
Former directorships (last 3 years): Nil
Interests in shares:
Interests in options:
25,000 fully paid ordinary shares
12,500 listed options, exercisable at $0.25 (25 cents) per share for 3 year from the
date of listing
Nil
Interests in rights:
8
engage:BDR Limited
Director’s Report
31 December 2017
Name:
Title:
Experience and expertise:
Mr Ron Philips
Non-Executive Director (appointed 17 August 2017)
Ron Phillips’s career has spanned five decades of experience in advertising,
marketing, media and communications across full service advertising agencies and
specialist media communication networks. His client experience
includes
responsibility for some of the largest master media contracts in retail, leisure and
entertainment and Government.
As a Company Director and Media Director Ron has managed significant global
brands. Over the last decade with the Dentsu Aegis Network. Ron has worked closely
with businesses specialising in performance media, automation, analytics and insight,
digital, creative, influence, social media, content and lifestyle.
Ron has made a significant contribution to industry education with RMIT University
and in 2009 was awarded an Honorary Life Fellowship of the Advertising Institute of
Australia (AIA) in recognition of a lifetime of encouragement and support for
advertising education. Ron has also contributed in the “not for profit” sector and has
done significant pro bono work.
Other current directorships:
Nil
Former directorships (last 3 years): Nil
Interests in shares:
Interests in options:
Interests in rights:
40,000 fully paid ordinary shares
Nil
Nil
'Other current directorships' quoted above are current directorships for listed entities only and excludes directorships of all
other types of entities, unless otherwise stated.
'Former directorships (last 3 years)' quoted above are directorships held in the last 3 years for listed entities only and
excludes directorships of all other types of entities, unless otherwise stated.
Meetings of directors
No Directors Meetings were held between the date of the Company’s listing on ASX on 14 December 2017 and 31
December 2017
Remuneration report (audited)
The remuneration report details the key management personnel remuneration arrangements for the Group, in accordance
with the requirements of the Corporations Act 2001 and its Regulations.
Key management personnel are those persons having authority and responsibility for planning, directing and controlling the
activities of the entity, directly or indirectly, including all directors.
The remuneration report is set out under the following main headings:
●
●
●
●
Principles used to determine the nature and amount of remuneration
Details of remuneration
Additional information
Additional disclosures relating to key management personnel
9
engage:BDR Limited
Director’s Report
31 December 2017
Principles used to determine the nature and amount of remuneration
The objective of the Group's executive reward framework is to ensure reward for performance is competitive and
appropriate for the results delivered. The framework aligns executive reward with the achievement of strategic objectives
and the creation of value for shareholders, and it is considered to conform to the market best practice for the delivery of
reward. The Board of Directors ('the Board') ensures that executive reward satisfies the following key criteria for good
reward governance practices:
●
●
●
●
competitiveness and reasonableness
acceptability to shareholders
performance linkage / alignment of executive compensation
transparency
The Board is responsible for determining and reviewing remuneration arrangements for its directors and executives. The
performance of the Group depends on the quality of its directors and executives. The remuneration philosophy is to attract,
motivate and retain high performance and high quality personnel.
The Board has structured an executive remuneration framework that is market competitive and complementary to the
reward strategy of the Group.
The reward framework is designed to align executive reward to shareholders' interests. The Board has considered that it
should seek to enhance shareholders' interests by:
●
●
having net profit as a core component of plan design
focusing on sustained growth in shareholder wealth, consisting of dividends and growth in share price, and delivering
constant or increasing return on assets as well as focusing the executive on key non-financial drivers of value
attracting and retaining high calibre executives
●
Additionally, the reward framework should seek to enhance executives' interests by:
●
●
●
rewarding capability and experience
reflecting competitive reward for contribution to growth in shareholder wealth
providing a clear structure for earning rewards
In accordance with best practice corporate governance, the structure of non-executive director and executive director
remuneration is separate.
Non-executive directors remuneration
Fees and payments to non-executive directors reflect the demands and responsibilities of their role. Non-executive
directors' fees and payments are reviewed annually by the Board. The Board may, from time to time, receive advice from
independent remuneration consultants to ensure non-executive directors' fees and payments are appropriate and in line
with the market. The chairman's fees are determined independently to the fees of other non-executive directors based on
comparative roles in the external market. The chairman is not present at any discussions relating to the determination of
his own remuneration.
Executive remuneration
The Group aims to reward executives based on their position and responsibility, with a level and mix of remuneration which
has both fixed and variable components.
The executive remuneration and reward framework has four components:
●
●
●
●
base pay and non-monetary benefits
short-term performance incentives
share-based payments
other remuneration such as superannuation and long service leave
The combination of these comprises the executive's total remuneration.
Fixed remuneration, consisting of base salary and non-monetary benefits, is reviewed annually by the Board based on
individual and business unit performance, the overall performance of the Group and comparable market remunerations.
Executives may receive their fixed remuneration in the form of cash or other fringe benefits where it does not create any
additional costs to the consolidated entity and provides additional value to the executive.
10
engage:BDR Limited
Director’s Report
31 December 2017
The short-term incentives ('STI') program is designed to align the targets of the business units with the performance
hurdles of executives. STI payments are granted to executives based on specific annual targets and key performance
indicators ('KPI's') being achieved. KPI's include profit contribution, customer satisfaction, leadership contribution and
product management.
Share based payments (in engage:BDR LLC) have also been issued to executives and a non-executive director during the
period, which were prior to the IPO. These were issued in respect of services performed for the Group. Refer to Note 29 of
the financial report contained within this Annual Report for further details.
Details of remuneration
Amounts of remuneration
Details of the remuneration of key management personnel of the Group are set out in the following tables.
The key management personnel of the Group consisted of the following directors and key management personnel of the
Group:
●
●
●
●
●
●
●
●
●
●
●
Ted Dhanik (Executive Chairman)
Kurtis Rintala (Executive Director, Chief Operating Officer)
Kevin Kwok (Executive Director, Chief Financial Officer) (resigned in January 2018)
Tom Anderson (Non-Executive Director)
Bruce McMenamin (Non-Executive Director)
Ron Phillips (Non-Executive Director)
Youqi Li (Chief Technology Officer)
Ryan Davidson (Vice President of Finance) (resigned in March 2017)
Sarah Wetzel (Vice President of Operations)
Andy Dhanik (Vice President of Demand)
Mona Jalali (Vice President of Inventory Quality)
2017
Non-Executive Directors:
Tom Anderson*
Bruce McMenamin*
Ron Phillips*
Executive Directors:
Ted Dhanik**
Kurtis Rintala**
Kevin Kwok***
Other Key Management
Personnel:
Youqi Li
Ryan Davidson****
Sarah Wetzel
Andy Dhanik
Mona Jalali
Cash salary
and fees
$
Short-term benefits
Commission
/bonus (1)
$
Non-
monetary
$
Post-
employment
benefits
Superannua
tion /401(K)
$
Share-
based
payments
Loan
forgiveness
$
Equity-
settled
$
Total
$
2,447
1,667
1,667
469,770
469,770
-
-
-
-
-
-
-
179,377
48,934
163,115
130,492
195,738
1,662,976
1,794
-
18,024
320,682
61,548
402,048
-
-
-
-
-
-
-
-
-
-
-
-
-
158
158
1,924
-
-
-
-
-
-
-
-
130,492
-
-
132,939
1,825
1,825
-
-
561,115
471,694
469,770
561,115
-
415
-
-
-
2,655
-
108,419
-
-
-
130,492
311,662
104,393
262,162
97,869
279,008
260,984
712,157
387,777
130,492
108,419 1,415,837 3,591,934
11
engage:BDR Limited
Director’s Report
31 December 2017
*
**
Mr Tom Anderson, Mr Bruce McMenamin and Mr Ron Phillips were appointed as non-executive directors with effect
from the date of the Company's incorporation on 17 August 2017.
Amounts stated above for Mr Ted Dhanik and Mr Kurtis Rintala are higher than disclosed in the Supplementary
Prospectus dated 15 September 2017 as prior to the successful listing of the Company on the ASX on 14 December
2017 their salaries and fees were calculated under a different employment agreement.
*** Mr Kevin Kwok was appointed as CFO on 14 December 2017 and resigned in January 2018.
**** Mr Ryan Davidson resigned in March 2017. His salary includes an amount of $108,419 in relation to loan forgiveness,
as upon termination the Group agreed to forgive his outstanding loan balance.
(1) Commissions are earned by calendar quarter based on performance to goal. Generally, these performance goals are
driven by sales targets, gross profit maximization, and Managed by Objectives (MBO) which are goals set out by
management. Sales and gross margin targets are based on forecasts. Actual performance to goal is compared to arrive
at an “Achieved” percentage which is used to determine which Tier of payout they will receive. < 50% is given a 0% payout
tier, 51-69% is given a 50% payout tier, 70-79% is given a 70% payout tier, 80-89% is given a 80% payout tier, 90-99% is
given a 90% payout tier, and 100% is given a 100% payout tier. The payout tier is then multiplied by the result of dividing
the maximum payout amount by the target to arrive at a “Payout Percentage”. The payout percentage is then multiplied by
the actual achieved result to arrive at the dollar amount of the payout.
2016
Executive Directors:
Ted Dhanik
Kurtis Rintala
Other Key Management
Personnel:
Youqi Li
Ryan Davidson
Sarah Wetzel
Total
$
6,865
207,899
184,860
219,569
200,164
819,357
Cash salary
and fees
$
Short-term benefits
Commission
/bonus
$
Non-
monetary
$
Post-
employment
benefits
Share-
based
payments
401(k)
$
Loan
forgiveness
$
Equity-
settled
$
4,882
207,899
-
-
184,860
217,516
168,101
783,259
-
-
32,063
32,063
-
-
-
-
-
-
1,983
-
-
2,053
-
4,036
-
-
-
-
-
-
-
-
-
-
-
-
12
engage:BDR Limited
Director’s Report
31 December 2017
The proportion of remuneration linked to performance and the fixed proportion are as follows:
Name
Non-Executive Directors:
Tom Anderson
Bruce McMenamin
Ron Phillips
Executive Directors:
Ted Dhanik
Kurtis Rintala
Kevin Kwok
Other Key Management
Personnel:
Youqi Li
Ryan Davidson
Sarah Wetzel
Andy Dhanik
Mona Jalali
Additional information
Fixed remuneration
2016
2017
STI - sales commission
Share based payments
2017
2016
2017
2016
2%
100%
100%
100%
100%
-
58%
32%
58%
18%
50%
-
-
-
100%
100%
-
100%
100%
84%
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
6%
45%
16%
-
-
16%
-
-
98%
-
-
-
-
100%
42%
68%
36%
37%
34%
-
-
-
-
-
-
-
-
-
-
-
The earnings of the consolidated entity for the five years to 31 December 2017 are summarised below:
2017
$
2016*
$
2015*
$
2014*
$
2013**
$
Sales revenue
Profit after income tax
13,135,970 21,845,216 36,919,027 28,537,625 16,728,649
(644,712)
(10,566,001)
(3,664,495)
(3,671,809)
182,776
* The financial result represents engage:BDR LLC’s operating result for the year.
** 2013 numbers are unaudited.
Additional disclosures relating to key management personnel
Shareholding
The number of shares in the company held during the financial year by each director and other members of key
management personnel of the consolidated entity, including their personally related parties, is set out below:
Balance at Received
as part of
Additional
shares on
remuneration** conversion***
the start of
the year*
Ordinary shares
Ted Dhanik
Kurtis Rintala
Tom Anderson
Bruce McMenamin****
Ron Phillips*****
Kevin Kwok
Youqi Li
Sarah Wetzel
Andy Dhanik
Mona Jalali
37,299,913
23,478,261
-
-
-
-
-
-
-
-
- 18,649,957
- 11,739,130
500,000
-
-
2,150,000
500,000
375,000
1,000,000
500,000
60,778,174 10,050,000 35,414,087
1,000,000
-
-
4,300,000
1,000,000
750,000
2,000,000
1,000,000
13
Balance at
the end of
the year
Other
- 55,949,870
- 35,217,391
1,500,000
-
25,000
25,000
40,000
40,000
6,450,000
-
1,500,000
-
1,125,000
-
3,000,000
-
1,500,000
-
65,000 106,307,261
engage:BDR Limited
Director’s Report
31 December 2017
*
**
Balance at the start of the year represents shares held as of 1 January 2017 in engage:BDR LLC
Column represents shares issued to a non-executive director and key management personnel as share based
payments in engage:BDR LLC prior to acquisition by engage:BDR Limited.
*** Column represents additional shares attributable on conversion from shares held in engage:BDR LLC when
shareholdings were converted into shares of engage:BDR Limited at a rate of 1:1.5 upon acquisition on 14 December
2017.
**** Shares acquired by Bruce McMenamin under the Prospectus as part of the IPO.
***** Shares acquired by Ron Phillips and purchased on market in late December 2017.
Option holding
The number of options over ordinary shares in the Group held during the financial year by each director and other
members of key management personnel of the Group, including their closely related entities, is set out below:
Options over ordinary shares
Bruce McMenamin
Balance at
the start of
the year
Free
attaching
options*
Exercised
Expired/
forfeited/
other
Balance at
the end of
the year
-
-
12,500
12,500
-
-
-
-
12,500
12,500
*
Mr Bruce McMenamin subscribed for 25,000 fully paid ordinary shares as part of the IPO. Free attaching options were
issued on a 1:2 basis.
Loans to key management personnel and their related parties
As at 31 December 2017 the Group recognised a loan receivable for funds payable by Mr Ted Dhanik (USD$1,299,577;
AUD$1,663,109), Kurtis Rintala (USD$196,625; AUD$251,627) and Andy Dhanik (USD$79,743; AUD$102,050). (2016:
USD$1,753,096 (AUD$2,432,561)).
Loans to directors and key management personnel are charged interest at a simple interest rate of 2.78% per annum,
calculated monthly. This interest rate is below what would be charged should these loans be on an arms-length basis. The
loans made to both directors and key management personnel are repayable within two years, with all loans as at 31
December 2017 having a maturity date of 30 June 2018. These have been disclosed as current receivables. The loan
amounts outstanding are unsecured and will be settled in cash. No guarantees have been given or received. All loans were
approved by the Board of Directors of engage:BDR LLC prior to the Company’s IPO and ASX listing.
This concludes the remuneration report, which has been audited.
Shares under option
Unissued ordinary shares of the Company under option at the date of this report are as follows:
Issue date
Expiry date
Exercise
price
Number
under option
14 December 2017
14 December 2020
$0.25
29,999,993
These options were issued in connection with the IPO, with 24,999,993 issued to investors who subscribed to the IPO on
the basis of 1 option for each 2 shares purchased under the Prospectus. In addition, 5,000,000 options were also issued to
the lead manager in connection with services provided relating to the IPO (These options are escrowed for 2 years from
the date of listing).
No person entitled to exercise the options had or has any right by virtue of the option to participate in any share issue of
the Company or of any other body corporate.
14
engage:BDR Limited
Director’s Report
31 December 2017
Shares issued on the exercise of options
There were no ordinary shares of engage:BDR Limited issued on the exercise of options during the year ended 31
December 2017 and up to the date of this report.
Indemnity and insurance of officers
During the financial year, the Group maintained an insurance policy which indemnifies the directors and officers of the
Group in respect of any liability incurred in connection with the performance of their duties as directors or officers of the
Group to the extent permitted by the Corporations Act 2001. The Group’s insurers have prohibited disclosure of the amount
of the premium payable and the level of indemnification under the insurance contract.
The Group has not paid any insurance premiums in respect of any past or present directors or auditors, other than as
required by law.
Indemnification of auditors
To the extent permitted by law, the Group has agreed to indemnify its auditors, Ernst & Young, as part of the terms of the
its audit engagement agreement against claims by third parties arising from the audit. No payment has been made to
indemnify Ernst & Young during or since the financial year.
Proceedings on behalf of the Group
As at the date of this report, there are no material proceedings brought on behalf of the Group under section 237 of the
Corporations Act 2001.
Non-audit services
The Group’s auditors Ernst & Young (“EY”) provided non-audit services in relation to tax compliance and other accounting
services to the Group for which $248,000 (2016: $nil) was paid or payable by the Group. The Directors are satisfied that
the provision of the non-audit services was compatible with the general standard of independence for auditors imposed by
the Corporations Act 2001. The nature and scope of the non-audit services provided was not such that auditor
independence was compromised.
Officers of the Company who are former partners of Ernst & Young Melbourne
There are no officers of the Company who are former partners of Ernst & Young Melbourne.
Auditor's independence declaration
A copy of the auditor's independence declaration as required under section 307C of the Corporations Act 2001 is set out
immediately after this Directors' report.
Rounding
All values in the Directors' report have been rounded off the dollar ($) in accordance with Corporations Instrument
2016/191, issued by the Australian Securities and Investments Commission.
This report is made in accordance with a resolution of Directors, pursuant to section 298(2)(a) of the Corporations Act
2001.
On behalf of the Directors
___________________________
Ted Dhanik
Co-Founder and Executive Chairman
29 March 2018
15
Ernst & Young
8 Exhibition Street
Melbourne VIC 3000 Australia
GPO Box 67 Melbourne VIC 3001
Tel: +61 3 9288 8000
Fax: +61 3 8650 7777
ey.com/au
Auditor’s Independence Declaration to the Directors of Engage:BDR
Limited
As lead auditor for the audit of Engage:BDR Limited for the financial year ended 31 December 2017, I
declare to the best of my knowledge and belief, there have been:
a) no contraventions of the auditor independence requirements of the Corporations Act 2001 in
relation to the audit; and
b) no contraventions of any applicable code of professional conduct in relation to the audit.
This declaration is in respect of Engage:BDR Limited and the entities it controlled during the financial
year.
Ernst & Young
Don Grant
Partner
29 March 2018
A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislation
engage:BDR Limited
Consolidated Statement of Comprehensive Income
For the year ending 31 December 2017
Revenue
Cost of sales
Gross profit
Other income
Gain on de-recognition of investment in associate
Impairment loss on available for sale investment
Gain on bargain purchase
Employee and contractor costs
Operations and administrative expense
Advertising and marketing expense
Finance costs
Share based payment expense
Depreciation and amortisation
Loss before income tax
Income tax expense
Loss after tax from continuing operations
Notes
4
6
7
7
7
25
8
9
11
29
10
12
2017
AUD $
13,135,970
(6,965,841)
6,170,129
258,678
2,475,318
(1,851,599)
-
(4,989,741)
(5,508,950)
(214,831)
(981,538)
(3,437,070)
(2,485,353)
(10,564,957)
(1,044)
(10,566,001)
2016
AUD $
21,845,216
(12,981,251)
8,863,965
108,965
-
-
76,759
(5,953,094)
(4,235,029)
(317,526)
(743,007)
-
(1,471,767)
(3,670,735)
(1,075)
(3,671,809)
Other comprehensive income to be reclassified to profit or loss in
subsequent periods:
Exchange differences on translation of foreign operations
688,310
(188,690)
Total Comprehensive loss for the year attributable to the owners
(9,877,691)
(3,860,499)
Loss per share for loss attributable to ordinary equity holders of the
Group from:
Continuing operations:
Basic earnings (loss) per share
Diluted earnings (loss) per share
Notes
28
28
2017
AUD $
(0.07)
(0.07)
2016
AUD $
(0.06)
(0.06)
The above consolidated statement of comprehensive income should be read in conjunction with the accompanying note
17
engage:BDR Limited
Consolidated Statement of Financial Position
As at 31 December 2017
ASSETS
Current assets
Cash and cash equivalents
Trade and other receivables
Prepaid expenses
Related party receivables
Available for sale financial asset
Non-current assets
Property, plant & equipment
Intangible assets
Related party receivables
Available for sale financial asset
Total assets
EQUITY & LIABILITIES
Current liabilities
Trade and other payables
Employee liabilities
Lease liability
Borrowings
Other financial liability
Non-current liabilities
Trade and other payables
Embedded derivative
Lease liability
Borrowings
Total liabilities
Net Assets / (Liabilities)
Equity
Share capital
Accumulated losses
Share based payment reserve
Foreign currency translation reserve
Total equity
Notes
2017
AUD $
2016
AUD $
13
17
22
23
14
15
22
23
20(a)
21
19(a)
16
25
20(b)
27
19(a)
16
18
7,274,894
2,878,438
558,789
2,277,582
366,838
13,356,541
735,405
3,973,760
-
300,140
5,009,305
18,365,846
14,157,323
85,409
391,231
2,753,107
-
17,387,070
2,892
-
279,789
-
282,681
17,669,751
986,603
6,697,104
442,944
-
-
8,126,651
1,354,117
5,431,473
2,812,334
9,597,924
17,724,575
12,095,879
92,675
505,048
3,637,378
7,533,155
23,864,135
162,186
140,808
649,457
1,532,537
2,484,988
26,349,123
696,095
(8,624,548)
15,665,594
(18,717,695)
3,533,918
214,278
696,095
1,178
(8,151,694)
-
(474,032)
(8,624,548)
The above consolidated statement of financial position should be read in conjunction with the accompanying notes.
18
engage:BDR Limited
Consolidated Statement of changs in equity
For the year ended 31 December 2017
At 01 January 2016
Comprehensive loss for the year
Movement in foreign currency translation
reserve
At 31 December 2016
Comprehensive loss for the year
Movement in foreign currency translation
reserve
Shares issued on completion of capital raise
Transaction costs
Reclass of Tiveo shares on IPO to equity
Share
based
payment
reserve
AUD $
Share
Capital
AUD $
Accumulated
Losses
AUD $
Foreign
Currency
Translation
Reserve
AUD $
Total
AUD $
1,178
(4,479,885)
(285,342)
(4,764,049)
-
(3,671,809)
-
(3,671,809)
-
-
(188,690)
(188,690)
1,178
(8,151,694)
(474,032)
(8,624,548)
- (10,566,001)
-
(10,566,001)
-
-
-
-
-
-
-
- 10,000,000
-
-
(1,274,159)
6,938,575
-
-
-
688,310
688,310
-
-
-
-
10,000,000
(1,274,159)
6,938,575
3,533,918
Share based payment reserves
3,533,918
-
At 31 December 2017
3,533,918 15,665,594
(18,717,695)
214,278
696,095
The above consolidated statement of changes in equity should be read in conjunction with the accompanying notes.
19
engage:BDR Limited
Consolidated Statement of Cash Flows
For the year ended 31 December 2017
Cash flows from operating activities
Total comprehensive loss for the year
- Finance costs
Adjustments for non-cash income and expenses:
- Depreciation
- Amortisation
- Gain on bargain purchase
- Gain on de-recognition of investment in associate
- Impairment loss for available for sale investment
- Share based compensation
- Forfeited client prepayments
- Interest income not received
Changes in operating assets and liabilities:
- (Increase) / Decrease in trade and other receivables
- Increase / (Decrease) in factoring liability
- Decrease / (Increase) in prepayments
- Increase / (Decrease) in trade and other payables
Cash (used in) operations
Interest paid
Net cash from / (used in) operating activities
Cash flows from investing activities
Purchases of property, plant & equipment
Capitalized software development
Loans to related parties
Related party loan repayments
Loans to shareholders
Shareholder loan repayments received
Acquisition of subsidiary – cash acquired
Net cash (used) / from investing activities
Cash flows from financing activities
Proceeds from capital raise
Costs incurred in capital raise
Proceeds from loans
Repayment of finance leases
Net cash from financing activities
Notes
2017
AUD $
2016
AUD $
(10,566,001)
981,538
(3,671,809)
743,007
523,508
1,961,847
-
(2,475,318)
1,851,599
3,437,070
(105,405)
(68,642)
3,818,666
(2,465,490)
(115,845)
2,397,260
(825,213)
(673,158)
(1,498,371)
(872)
(909,664)
-
-
(419,584)
654,552
-
(675,568)
10,000,000
(652,000)
-
(814,974)
8,533,026
6,359,087
986,603
(70,796)
7,274,894
502,890
968,877
(57,078)
-
-
-
-
5,039,820
109,998
(76,280)
(5,458,857)
(1,899,432)
(811,318)
(2,710,750)
(40,437)
(1,401,592)
(113,084)
107,625
(2,887,691)
1,985,074
3,995,683
1,645,578
-
-
534,611
(438,520)
96,091
(969,081)
1,870,597
85,087
986,603
Net increase / (decrease) in cash and cash equivalents
Cash and cash equivalents at beginning of year
Effects of currency translation
Cash and cash equivalents at end of year
13
The above consolidated statement of cash flows should be read in conjunction with the accompanying notes.
20
engage:BDR Limited
Notes to Financial Statements
31 December 2017
1. Corporate information
This financial report is a general purpose financial report which covers engage:BDR Limited, (the ‘parent’ or the ‘Company’),
and its 100% owned subsidiaries, engage:BDR LLC and Tiveo LLC (‘Tiveo’) (a wholly-owned subsidiary of engage:BDR LLC),
collectively referred to as ‘the Group’ or ‘engage:BDR’. Engage:BDR Limited is incorporated in Australia and publicly traded on
the Australian Securities Exchange (‘ASX’) under stock ticker EN1 and EN1O. The financial report is for the year ended 31
December 2017 and is presented in Australian Dollars (‘AUD’). All values in the financial report have been rounded off to the
dollar ($) in accordance with that Legislative Instrument 2016/191, issued by the Australian Securities and Investments
Commission.
Both engage:BDR LLC and Tiveo LLC are entities incorporated in the United States of America.
engage:BDR Limited is incorporated in Australia its registered office is:
engage:BDR Limited
Scottish House
Level 4, 90 William Street
Melbourne Victoria 3000
Australia
The nature of operations and principal activities of engage:BDR are as an internet-based marketplace platform and associated
technology solution provider. engage:BDR’s proprietary technology is used to optimise the sale of advertising inventory from
digital publishers (websites and apps) to advertisers and their agents (brands, agencies and advertising platforms).
The financial report of engage:BDR Limited and its controlled entities for the year ended 31 December 2017 was authorised
for issue in accordance with a resolution of the Directors on 29 March 2018.
(a) Business reorganisation
engage:BDR Limited was incorporated on 17 August 2017. On 14 December 2017, engage:BDR Limited completed the
acquisition of engage:BDR LLC through a share sale and purchase agreement, which resulted in engage:BDR Limited
becoming the ultimate parent of engage:BDR LLC. engage:BDR Limited was incorporated for the sole purpose of acquiring all
of the shares of engage:BDR LLC. engage:BDR Limited has not conducted any business other than to be the holding
company of engage:BDR LLC, with the legal acquisition of engage:BDR LLC being treated as a business re-organisation with
the establishment of the new parent entity, engage:BDR Limited. Therefore, the principles of business combination accounting
and reverse acquisition accounting have not been applied. Instead, the Group is considered to be a continuation of
engage:BDR LLC and has been accounted for as such in this financial report.
engage:BDR Limited’s consolidated financial statements for the year ended 31 December 2017 and 31 December 2016 are
presented as the continuation of engage:BDR LLC operations and business.
2. Summary of significant accounting policies
The principal accounting policies adopted in the preparation of these financial statements are set out below. These policies
have been consistently applied to all the years presented, unless otherwise stated.
(a) Basis of preparation
(i) Statement of Compliance
The financial report of engage:BDR Limited as at and for the year ended 31 December 2017 comprises the Company and its
controlled entities (together referred to as the ‘Group’). The financial report complies with Australian Accounting Standards as
issued by the Australian Accounting Standards Board and International Financial Reporting Standards (‘IFRS’) as issued by
the International Accounting Standards Board.
21
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
The Group has adopted all applicable new and amended Australian Accounting Standards and AASB Interpretations that
apply as of 1 January 2017. Those Australian Accounting Standards and Interpretations that have recently been issued or
amended but are not yet effective have not been adopted. Details of the new and amended Standards adopted, along with a
summary of the new and amended Standards and Interpretations that are issued but not yet effective, are set out in note 33.
(ii) Historical cost convention
This financial report is presented in Australian dollars and is prepared on a historical cost basis except for available for sale
financial assets and derivatives that are carried at fair value.
(b) Basis of consolidation
The consolidated financial statements comprise the financial statements of the Company and its subsidiaries as at 31
December 2017. Control is achieved when the Group is exposed, or has rights, to variable returns from its involvement with an
investee and has the ability to affect those returns through its power over an investee. Specifically, the Group controls an
investee if, and only if, the Group has:
Power over the investee (i.e., existing rights that give it the current ability to direct the relevant activities of the
investee)
Exposure, or rights, to variable returns from its involvement with the investee
The ability to use its power over the investee to affect its returns
Generally, there is a presumption that a majority of voting rights results in control. To support this presumption and when the
Group has less than a majority of the voting or similar rights of an investee, the Group considers all relevant facts and
circumstances in assessing whether it has power over an investee, including:
The contractual arrangement(s) with the other vote holders of the investee
Rights arising from other contractual arrangements
The Group’s voting rights and potential voting rights
The Group reassesses whether or not it controls an investee if facts and circumstances indicate that there are changes to one
or more of the three elements of control. Consolidation of a subsidiary begins when the Group obtains control over the
subsidiary and ceases when the Group loses control of the subsidiary. Assets, liabilities, income, and expenses of a
subsidiary acquired or disposed of during the year are included in the consolidated financial statements from the date the
Group gains control until the date ceases to control the subsidiary.
Profit or loss and each component of other comprehensive income (‘OCI’) are attributed to the equity holders of the parent of
the Group and the non-controlling interests, even if this results in the non-controlling interests having a deficit balance. When
necessary, adjustments are made to the financial statements of subsidiaries to bring their accounting policies into line with the
Group’s accounting policies. All intra-group assets and liabilities, equity, income, expenses, and cash flows relating to
transactions between members of the Group are eliminated in full on consolidation.
A change in ownership interest of a subsidiary, without a loss of control, is accounted for as an equity transaction.
If the Group loses control over a subsidiary, it derecognises the related assets (including goodwill), liabilities, non-controlling
interest, and other components of equity, while any resultant gain or loss is recognised in profit or loss. Any investment
retained is recognised at fair value.
(c) Going concern
The financial report has been prepared on a going concern basis which takes into account the net current liabilities of
$4,030,529, negative operating cash flows of $1,498,371 net assets of $696,095 and an ending cash position of $7,274,894
as at 31 December 2017.
22
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
During the year ended 31 December 2017, the company successfully raised $10,000,000 excluding costs following the
company’s admission and listing to the ASX. The funds received are being used to provide working capital funds and allow
investment in developing technologies including integrations in the programmatic business.
The delay in the completion of the IPO in 2017 placed significant constraints on the business including for Q4 of FY17
adversely impacting both operating performance and cash flow. The fair value of the Lottogopher Available for Sale Investment
diminished $1,839,396 from 30 June 2017. The Directors acknowledge that there are indicators which may, individually or
collectively cast significant doubt on the entity’s ability to continue as a going concern including the net current deficiency,
diminished value of Available for Sale Investments and adverse impact of the delayed IPO.
Notwithstanding the foregoing the Directors consider the going concern basis to be appropriate giving consideration to:
(a) Confidence in achieving the group’s forecast revenue and positive operating cash flow through continued delivery of
planned integrations onto the group’s programmatic platforms
(b) Ability to exercise control over discretionary operational outflows
(c) Expected repayment of related party loan receivables of $2,277,582 on their due date of 30 June 2018
(d) The expected realization of Available for Sale investments to be realized on expiry of escrow restrictions (currently
valued at $666,978)
(e) The potential for additional capital to be raised via debt or equity in the near term (for which the company has a
proven track record and a number of current opportunities it is contemplating)
Accordingly, the accounts have been prepared on a going concern basis. Accordingly the financial statements do not include
adjustments relating to the recoverability and classification of recorded asset amounts, or the amounts and classification of
liabilities that might be necessary should the Company not continue as a going concern.
(d) Segment reporting
Operating segments are reported in a manner consistent with internal reporting provided to the chief operating decision
makers, who provide the strategic direction and management oversight of the Group in terms of monitoring results and
approving strategic planning for the business.
The Group has assessed its operations of comprising of potentially two segments – being programmatic and non-
programmatic trading. However, due to the similar nature and characteristics of these operations, and the fact that they are
reported together to the chief operating decision maker (with the only distinction made upon reporting being the split in
revenue by programmatic and non-programmatic) they have been combined and shown together. Refer Note 5 for the
segmental analysis.
(e) Foreign currencies
(i) Functional and presentation currency
The functional currency of each of the entities in the Group is the currency of the primary economic environment in which each
of the entities operate, which is US Dollars (‘USD’) for engage:BDR LLC and Tiveo. The financial report is presented in
Australian Dollars (‘AUD’) which is the functional currency of the Parent, engage:BDR Limited and presentation currency of
the Group.
(ii) Transactions and balances
Transactions in foreign currencies are initially recorded by the Group’s entities at their respective functional currency spot
rates at the date the transaction first qualifies for recognition.
Monetary assets and liabilities denominated in foreign currencies are translated at the functional currency spot rates of
exchange at the reporting date.
23
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
Differences arising on settlement or translation of monetary items are recognised in profit or loss with the exception of
monetary items that are designated as part of the hedge of the Group’s net investment of a foreign operation. These are
recognised in OCI until the net investment is disposed of, at which time, the cumulative amount is reclassified to profit or loss.
Tax charges and credits attributable to exchange differences on those monetary items are also recorded in OCI.
Non-monetary items that are measured in terms of historical cost in a foreign currency are translated using the exchange rates
at the dates of the initial transaction. Non-monetary items measured at fair value in a foreign currency are translated using the
exchange rates at the date when the fair value is determined. The gain or loss arising on translation of non-monetary items
measured at fair value is treated in line with the recognition of the gain or loss on the change in fair value of the item (i.e.,
translation differences on items whose fair value gain or loss is recognised in OCI or profit or loss are also recognised in OCI
or profit or loss, respectively).
(iii) Translation
The assets and liabilities of subsidiaries with a functional currency other than AUD (being the presentation currency of the
Group) are translated into AUD at the exchange rate at the reporting date and the statement of comprehensive income is
translated at the average exchange rate for the period. On consolidation, exchange differences arising from the translation of
these subsidiaries are recognised in other comprehensive income and accumulated in the foreign currency translation
reserve. On disposal of a foreign operation, the component of other comprehensive income relating to that particular foreign
operation is recognised in the statement of comprehensive income.
(f) Revenue recognition
Revenue is measured at the fair value of the consideration received or receivable. Amounts disclosed as revenue are net of
any allowances, duties and taxes paid.
Revenue is recognised for the major business activities as follows:
(i) Rendering of services
The Group is an internet-based marketplace platform and associated technology solution provider. The Group’s proprietary
technology is used to facilitate the sale of advertising inventory from digital publishers (websites and apps) to advertisers and
their agents (brands, agencies and advertising platforms). The Group allows digital publishers to monetise their available
advertising space by making the inventory available to multiple advertisers, as well as providing various technologies designed
to help publishers create incremental streams of revenue. An example of this technology would be the Group’s OutStream
advertising unit, which allows publishers to sell space for video advertising on webpages that do not have video content.
Revenue is recognised on an accruals basis as and when the service has been provided to the customer. Revenue from the
rendering of services can be recognized by reference to the stage of completion (and in the case of the programmatic ad
exchange revenue is recognised with the ad is served) if the final outcome can be reliably estimated. This would be the case
if:
It is probable that economic benefits associated with the transaction will flow to the seller.
(a) The amount of revenue can be measured reliably.
(b)
(c) The stage of completion can be measured reliably.
(d) The costs incurred and the cost to complete can be measured reliably.
In recording revenue, the Group evaluates whether they are the principal (i.e., report revenues on a gross basis) or agent (i.e.,
report revenues on a net basis). The Group reports the sales of advertising revenues for advertising inventory on a gross
basis, that is, the amounts billed to our customers are recorded as revenues, and amounts paid to suppliers are recorded as
cost of sales. Where we are the principal, the Group controls the advertising inventory before it is transferred to its customers.
Control is evidenced by the Group’s sole ability to monetise the advertising inventory before it is transferred to its custom ers,
and is further supported by the Group being primarily responsible to its customers and having a level of discretion in
establishing pricing.
24
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
Where the Group receives payment for advertising campaigns up front and, at the reporting date, the underlying campaign is
either ongoing or has not commenced, the portion that extends beyond the reporting period is not taken up as revenue, but
rather recognised as unearned revenue in the Statement of Financial Position.
(ii) Interest revenue
Interest revenue is recognised when it is probable that the economic benefits will flow to the Group and the amount can be
measured reliably. Interest revenue is measured using the effective interest method (“EIR”). The EIR is the rate that exactly
discounts the estimated future cash receipts over the expected life of the financial instrument or a shorter period, where
appropriate, to the net carrying amount of the financial asset.
(g) Income tax
The tax expense recognised in the statement of comprehensive income relates to current income tax expense plus deferred
tax expense (being the movement in deferred tax assets and deferred tax liabilities and unused tax losses during the year).
Current tax is the amount of income taxes payable (recoverable) in respect of the taxable profit (tax loss) for the year and is
measured at the amount expected to be paid to (recovered from) the taxation authorities, using the tax rates (and tax laws)
that have been enacted or substantively enacted by the end of the reporting period. Management periodically evaluates
positions taken in the tax returns with respect to situations in which applicable tax regulations are subject to interpretation, and
it establishes provisions where appropriate.
Deferred tax is provided using the liability method on temporary differences which are determined by comparing the carrying
amounts of tax bases of assets and liabilities to the carrying amounts in the financial statements. Deferred tax assets and
deferred tax liabilities are measured at the tax rates that are expected to apply to the period when the asset is realised or the
liability is settled, based on tax rates (and tax laws) that have been enacted or substantively enacted by the end of the
reporting period.
Deferred tax liabilities are recognised for all taxable temporary differences, except:
When the deferred tax liability arises from the initial recognition of goodwill or an asset or liability in a transaction that
is not business combination and, at the time of the transaction, affects neither the accounting profit nor taxable profit
or loss; or
In respect of taxable temporary differences associated with investments in subsidiaries, associates and interests in
joint arrangements, when the timing of the reversal of the temporary differences can be controlled and it is probable
that the temporary differences will not reverse in the foreseeable future
Deferred tax assets are recognised for all deductible temporary differences, the carry forward of unused tax credits and any
unused tax losses to the extent that it is probable that taxable profit will be available against which the deductible temporary
differences, and the carry forward of unused tax credits and unused tax losses can be utilised, except:
When the deferred tax asset relating to the deductible temporary difference arises from the initial recognition of an
asset or liability in a transaction that is not a business combination and, at the time of the transaction, affects neither
the accounting profit nor taxable profit or loss; or
In respect of deductible temporary differences associated with investments in subsidiaries, associates and interests
in joint arrangements, deferred tax assets are recognised only to the extent that it is probable that the temporary
differences will reverse in the foreseeable future and taxable profit will be available against which the temporary
differences can be utilized
The carrying amount of deferred tax assets is reviewed at each reporting date and reduced to the extent that it is no longer
probable that sufficient taxable profit will be available to allow all or part of the deferred tax asset to be utilised. Unrecognised
deferred tax assets are re-assessed at each reporting date and are recognised to the extent that it has become probable that
future taxable profits will allow the deferred tax asset to be recovered.
Current tax assets and current tax liabilities are offset where there is a legally enforceable right to set off the recognized
amounts and there is an intention either to settle on a net basis or to realise the asset and settle the liability simultaneously.
25
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
Deferred tax assets and deferred tax liabilities are offset where there is or would be a legal right to set off current tax assets
against current tax liabilities and the deferred tax assets and the deferred tax liabilities relate to income taxes levied by the
same taxation authority on either the same taxable entity or different taxable entities which intend either to settle current tax
liabilities and assets on a net basis, or to realise the assets and settle the liabilities simultaneously in each future period in
which significant amounts of deferred tax liabilities or assets are expected to be settled or recovered.
Current and deferred tax is recognised as income or an expense and included in profit or loss for the period except where the
tax arises from a transaction which is recognised in other comprehensive income or equity, in which case the tax is recognised
in other comprehensive income or equity respectively.
(h) Property, plant and equipment
Property, plant and equipment are stated at cost less accumulated depreciation and any impairment in value. The carrying
values of property, plant and equipment are reviewed for impairment when events or changes in circumstances indicate the
carrying value may not be recoverable.
Depreciation
Depreciation is calculated on a straight line basis for all plant and equipment. The estimated useful lives, residual values and
depreciation method are reviewed at the end of each annual reporting period, with the effect of any changes recognised on a
prospective basis.
Leasehold improvements are depreciated over the estimated useful life using the straight-line method with any balance written
off at termination of the lease.
The gain or loss arising on disposal or retirement of an item of property, plant and equipment is determined as the difference
between the sales proceeds and the carrying amount of asset and is recognised in profit or loss.
The following depreciation rates are used for each class of depreciable asset:
Class of Fixed Assets
Plant & Computer equipment [1]
Furniture and equipment
[1] Leasehold improvements are contained within plant & computer equipment.
(i) Intangible assets other than goodwill
Useful life
2-3 years
2-6 years
Capitalised development costs
Research costs are expensed as incurred. An intangible asset arising from development expenditure on an internal project is
recognised only when the Group can demonstrate the technical feasibility of completing the intangible asset so that it will be
available for use or sale, its intention to complete and its ability to use or sell the asset, how the asset will generate future
economic benefits, the availability of resources to complete the development and the ability to measure reliably the
expenditure attributable to the intangible asset during its development.
Following the initial recognition of the development expenditure, the cost model is applied requiring the assets to be carried at
cost less any accumulated amortisation and accumulated impairment losses. Expenditure is amortised over the period of
expected benefits from the related project, being a period of 3 years.
26
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
(j) Impairment of non-financial assets (excluding goodwill)
The Group assesses, at each reporting date, whether there is an indication that an asset may be impaired. If any indication
exists the Group estimates the asset’s recoverable amount. An asset’s recoverable amount is the higher of an asset’s fair
value less costs of disposal and its value in use. The recoverable amount is determined for an individual asset, unless the
asset does not generate cash inflows that are largely independent of those from other assets or groups of assets, being the
cash generating units (“CGU”)
When the carrying amount of an asset or CGU exceeds its recoverable amount, the asset is considered impaired and is
written down to its recoverable amount.
In assessing value in use, the estimated future cash flows are discounted to their present value using a pre-tax discount rate
that reflects current market assessments of the time value of money and the risks specific to the asset. In determining fair
value less costs of disposal, recent market transactions are taken into account. If no such transactions can be identified, an
appropriate valuation model is used.
The Group bases its impairment calculation on detailed budgets and forecast calculations. These budgets and forecast
calculations generally cover a period of three years. A long-term growth rate is calculated and applied to project future cash
flows after the third year.
Impairment losses of continuing operations are recognised in the profit or loss in expense categories consistent with the
function of the impaired asset.
For assets excluding goodwill, an assessment is made at each reporting date to determine whether there is an indication that
previously recognised impairment losses no longer exist or have decreased. If such indication exists, the Group estimates the
asset’s or CGU’s recoverable amount. A previously recognised impairment loss is reversed only if there has been a change in
the assumptions used to determine the asset’s recoverable amount since the last impairment loss was recognised. The
reversal is limited so that the carrying amount of the asset does not exceed its recoverable amount, nor exceed the carrying
amount that would have been determined, net of depreciation, had no impairment loss been recognised for the asset in prior
years. Such reversal is recognised in profit or loss.
(k) Financial assets
(i) Initial recognition and measurement
Financial assets are classified, at initial recognition, as financial assets at fair value through profit or loss, loans and
receivables, held-to-maturity investments, available for sale (“AFS”) financial assets, or as derivatives designated as hedging
instruments in an effective hedge, as appropriate. All financial assets are recognised initially at fair value plus, in the case of
financial assets not recorded at fair value through profit or loss, transaction costs that are attributable to the acquisition of the
financial asset.
Purchases or sales of financial assets that require delivery of assets within a time frame established by regulation or
convention in the market place (regular way trades) are recognised on the trade date, i.e., the date that the Group commits to
purchase or sell the asset.
At 31 December 2017 the Group held cash and cash equivalents, loans, receivables and available for sale investments as
financial assets.
(ii) Subsequent measurement
For purposes of subsequent measurement, financial assets are classified in four categories:
Financial assets at fair value through profit or loss (‘FVTPL’)
Loans and receivables
Held-to-maturity investments
Available for sale financial assets (‘AFS’)
27
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
(iii) Financial assets at fair value through profit or loss
Financial assets at FVTPL include financial assets held for trading and financial assets designated upon initial recognition at
FVTPL and derivatives. Financial assets are classified as held for trading if they are acquired for the purpose of selling or
repurchasing in the near term. Derivatives, including separated embedded derivatives, are also classified as held for trading
unless they are designated as effective hedging instruments as defined by AASB 139 Financial instruments: Recognition and
Measurement (‘AASB 139’). The Group has not designated any financial assets at FVTPL. Financial assets at FVTPL are
carried in the statement of financial position at fair value with net changes in fair value presented as finance costs (negative
net changes in fair value) or finance income (positive net changes in fair value) in the statement of profit or loss. Derivatives
embedded in host contracts are accounted for as separate derivatives and recorded at fair value if their economic
characteristics and risks are not closely related to those of the host contracts and the host contracts are not held for trading or
designated at fair value through profit or loss. These embedded derivatives are measured at fair value with changes in fair
value recognised in profit or loss. Reassessment only occurs if there is either a change in the terms of the contract that
significantly modifies the cash flows that would otherwise be required or a reclassification of a financial asset out of the
FVTPL.
(iv) Loans and receivables
This category is the most relevant to the Group. Loans and receivables are non-derivative financial assets with fixed or
determinable payments that are not quoted in an active market. After initial measurement, such financial assets are
subsequently measured at amortised cost using the EIR method, less impairment. Amortised cost is calculated by taking into
account any discount or premium on acquisition and fees or costs that are an integral part of the EIR. The EIR amortisation is
included in finance income in the profit or loss in the Statement of Comprehensive Income. The losses arising from impairment
are recognised in the profit or loss in the Statement of Comprehensive Income in finance costs for loans and in cost of sales or
other operating expenses for receivables.
This category generally applies to trade and other receivables. Trade accounts receivable are generally settled between 30
and 90 days and carried at amounts recoverable.
Collectability of trade receivables is reviewed on an ongoing basis. Debts that are known to be uncollectible are written off.
(v) Derecognition
A financial asset (or, where applicable, a part of a financial asset or part of a group of similar financial assets) is primarily
derecognised (i.e., removed from the Group’s consolidated statement of financial position) when:
The rights to receive cash flows from the asset have expired
Or
The Group has transferred its rights to receive cash flows from the asset or has assumed an obligation to pay the
received cash flows in full without material delay to a third party under a ‘pass-through’ arrangement; and either (a)
the Group has transferred substantially all the risks and rewards of the asset, or (b) the Group has neither transferred
nor retained substantially all the risks and rewards of the asset, but has transferred control of the asset.
When the Group has transferred its rights to receive cash flows from an asset or has entered into a pass-through
arrangement, it evaluates if, and to what extent, it has retained the risks and rewards of ownership. When it has neither
transferred nor retained substantially all of the risks and rewards of the asset, nor transferred control of the asset, the Group
continues to recognise the transferred asset to the extent of its continuing involvement. In that case, the Group also
recognises an associated liability. The transferred asset and the associated liability are measured on a basis that reflects the
rights and obligations that the Group has retained.
28
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
(vi) Impairment of financial assets
The Group assesses, at each reporting date, whether there is objective evidence that a financial asset or a group of financial
assets is impaired. An impairment exists if one or more events that has occurred since the initial recognition of the asset (an
incurred ‘loss event’), has an impact on the estimated future cash flows of the financial asset or the group of financial assets
that can be reliably estimated. Evidence of impairment may include indications that the debtors or a group of debtors is
experiencing significant financial difficulty, default or delinquency in interest or principal payments, the probability that they will
enter bankruptcy or other financial reorganisation and observable data indicating that there is a measurable decrease in the
estimated future cash flows, such as changes in arrears or economic conditions that correlate with defaults.
(vii) Available-for-sale investments
After initial recognition, investments classified as AFS are measured at fair value. For investments that are actively traded in
organised financial markets, fair value is determined by reference to Stock Exchange quoted market bid prices at the close of
business on balance date. Gains or losses on AFS investments are recognised as a separate component of equity until the
investment is disposed of. At this point, the cumulative gain or loss previously reported in Other Comprehensive Income
(Equity) is included in the Statement of Comprehensive Income. If there is a significant or prolonged diminution in fair value
while the investment is held, the movement in the fair value will be recorded in the Statement of Comprehensive Income as an
impairment loss.
As at 31 December 2017, the Group had an AFS investment related to Lottogopher Holdings Inc. See note 23 for accounting
treatment during the period.
(l) Cash and cash equivalents
For the purposes of the Statement of Cash Flows, cash includes cash on hand and deposits at call which are readily
convertible to cash and are not subject to significant risk of changes in value, net of bank overdrafts.
(m) Financial liabilities
(i) Classification
Financial liabilities within the scope of AASB 139 are classified as financial liabilities at FVTPL, loans and borrowing, or as
derivatives designated as hedging instruments in an effective hedge, as appropriate. The Group determines the classification
of its financial liabilities at initial recognition.
(ii) Initial recognition and measurement
All financial liabilities are recognised initially at fair value.
(iii) Subsequent measurement
The measurement of financial liabilities depends on their classification as follow:
Financial liabilities at fair value through profit or loss
Financial liabilities are classified as FVTPL, when the financial liability is either held for trading or it is designated as FVTPL.
Derivatives, including separated embedded derivatives are also classified as held for trading unless they are designated as
effective hedging instruments. Gains or losses on liabilities held for trading are recognised in profit or loss.
Derivative financial instruments
Derivatives are initially recognised at fair value and are subsequently measured to their fair value at each Statement of
Financial Position date. The resulting gain or loss is recognised in profit or loss immediately unless the derivative is
designated and effective as a hedging instrument, in which event the timing of the recognition in profit or loss depends on the
nature of the hedge relationship. A derivative with a positive fair value is recognised as a financial asset whereas a derivative
with a negative fair value is recognised as a financial liability. Further details of derivative financial instruments are disclosed in
note 27.
29
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
Embedded derivatives
Derivatives embedded in financial instruments are treated as separate financial instruments when their risks and
characteristics are not closely related to those of the host contracts and the host contracts are not measured at fair value
through profit or loss. Management has made an assessment of the convertible note contracts and separated out the portion
that related to the notes liability and the portion that relates to the embedded derivative and valued and disclosed these
separately.
Derivatives embedded in non-derivative host contracts are treated as separate derivatives when they meet the definition of a
derivative, their risks and characteristics are not closely related to those of the host contracts and the contracts are not
measured at FVTPL.
Interest bearing loans and borrowings
After initial recognition, interest bearing loans and borrowing are subsequently measured at amortised cost using the EIR
method.
Gains and losses arising on the repurchase, settlement or otherwise cancellation of liabilities are recognised in profit or loss
respectively in finance revenue and finance cost. Fees paid on the establishment of loan facilities, which are not an
incremental cost relating to the actual draw-down of the facility, are recognised as transaction costs of the loan to the extent
that it is probable that some or all the facility will be drawn down.
De-recognition of financial liabilities
A liability is generally derecognized when the contract that gives rise to it is settled, sold, cancelled or expires. Where an
existing financial liability is replaced by another from the same lender on substantially different terms, or the terms of an
existing liability are substantially modified, such an exchange or modification is treated as a de-recognition of the original
liability and the recognition of a new liability, such that the differences in the respective carrying amounts together with any
costs or fees incurred are recognised in profit or loss.
Fair values
The fair value of financial instruments that are traded in active markets at the reporting date is determined by reference to
quoted market prices or dealer price quotations (bid price for long positions and ask price for short position), without any
deduction for transaction costs.
For financial instruments not traded in an active market, the fair value is determined using appropriate valuation techniques.
Such techniques may include using recent arm’s length market transactions; reference to the current fair value of another
instrument that is substantially the same; discounted cash flow analysis or other valuation models. An analysis of fair values of
financial instruments and further details as to how they are measured are provided in note 16.
(n) Business combinations
The Group applies the acquisition method in accounting for business combinations. The consideration transferred by the
Group to obtain control of a subsidiary is calculated as the sum of the acquisition-date fair values of assets transferred,
liabilities incurred and the equity interests issued by the Group, which includes the fair value of any asset or liability arising
from a contingent consideration arrangement. Acquisition costs are expensed as incurred.
The Group recognises identifiable assets acquired and liabilities assumed in a business combination regardless of whether
they have been previously recognised in the acquiree’s financial statements prior to the acquisition. Assets acquired and
liabilities assumed are generally measured at their acquisition-date fair values.
Goodwill is initially measured at cost (being the excess of the aggregate of the consideration transferred and the amount
recognised for non-controlling interests) and any previous interest held over the net identifiable assets acquired and liabilities
assumed. If the fair value of the net assets acquired is in excess of the aggregate consideration transferred, the Group re-
assesses whether it has correctly identified all of the assets acquired and all the liabilities assumed and reviews the
procedures used to measure the amounts to be recognised at the acquisition date. If the reassessment still results in excess
of fair value of net assets acquired over the aggregate consideration transferred, then the gain is recognised in profit or loss.
30
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
After initial recognition, goodwill is measured at cost less any accumulated impairment losses. For the purposes of impairment
testing, goodwill acquired in a business combination is, from the acquisition date, allocated to each of the Group’s cash-
generating units that are expected to benefit from the combination, irrespective of whether other assets or liabilities of the
acquiree are assigned to those units.
(o) Trade and other payables
Trade accounts payable and other creditors represent liabilities for goods and services provided to the Group prior to the end
of the financial year and which are unpaid. The amounts are unsecured and are measured subsequently at amortised cost
using the EIR method. Payment terms vary by creditor but are typically 60 days.
(p) Employee benefits
Wages and salaries, sick leave and short-term employee benefits are current liabilities included in employee benefits,
measured at the undiscounted amount that the Group expects to pay as a result of the unused entitlement.
(i) Wages, salaries, annual and long service leave
Provision is made for the Group’s liability for employee benefits arising from services rendered by employees to the end of the
reporting period. Employee benefits that are expected to be settled within one year have been measured at the amounts
expected to be paid when the liability is settled.
Changes in the measurement of the liability are recognised in profit or loss in the Statement of Comprehensive Income.
Employee benefits are presented as current liabilities in the Statement of Financial Position if the Group does not have an
unconditional right to defer settlement of the liability for at least 12 months after the reporting date.
(ii) Defined contribution schemes
The Group has a defined contribution savings plan as defined in subsection 401(k) of the United States Internal Revenue
Code. This plan covers substantially all employees who meet minimum age and service requirements and allows participants
to defer a portion of their annual compensation. Group contributions to the plan may be made at the discretion of the Board of
Directors.
(q) Leases
The determination of whether an arrangement is (or contains) a lease is based on the substance of the arrangement at the
inception of the lease. The arrangement is, or contains, a lease if fulfilment of the arrangement is dependent on the use of a
specific asset or assets and the arrangement conveys a right to use the asset or assets, even if that right is not explicitly
specified in an arrangement.
(i) Finance leases
Leases are classified as finance leases whenever the terms of the lease transfer substantially all the risks and rewards of
ownership of the leased asset to the Group. All other leases are classified as operating leases.
Rights to assets held under finance leases are recognised as assets of the Group at the fair value of the leased property (or, if
lower, the present value of minimum lease payments) at the inception of the lease. The corresponding liability to the lessor is
included in the statement of financial position as a finance lease obligation. Lease payments are apportioned between finance
charges and reduction of the lease obligation so as to achieve a constant rate of interest on the remaining balance of the
liability. Finance charges are deducted in measuring profit or loss. Assets held under finance leases are included in property,
plant and equipment, and depreciated and assessed for impairment losses in the same way as owned assets.
(ii) Rentals and operating leases
Rentals payable under operating leases are charged to the profit or loss in the Statement of Comprehensive Income on a
straight-line basis over the term of the lease.
31
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
(r) Provisions
Provisions are recognized when the Group has an obligation as a result of a past event and it is probable that the Group will
be required to settle the obligation and that a reliable estimate of the amount of the obligation can be made. Where the effect
of discounting is material, provisions are discounted. The discount rate used is a pre-tax rate that reflects current market
assessment of the time value of money and the risks specific to the liability. Present obligations arising under onerous
contracts are recognised and measured as provisions.
(s) Interests in equity-accounted investees
The Group’s interests in equity-accounted investees comprise interests in associates.
Associates are those entities which the Group has significant influence, but not control or joint control, over the financial and
operating policies.
Interests in associates are accounted for using the equity method. They are initially recognised at cost, which includes
transaction costs. Subsequent to initial recognition, the consolidated financial statements include the Group’s share of the
profit or loss and Other Comprehensive Income of equity-accounted investees, until the date on which significant influence
ceases.
(t) Share-Based Payments
The Group provides benefits to employees in the form of share-based payment transactions, whereby employees render
services in exchange for shares or rights over shares. The Group has issued shares to directors and employees for the year
ended 31 December 2017 as compensation and has issued shares to a third parties in lieu of services provided to support the
Group’s Initial Public Offer. These shares were issued in engage:BDR LLC and converted to shares in engage:BDR Limited
upon listing on the ASX.
The cost of share-based payments is measured by reference to the fair value of options at the date at which they are granted.
The fair value of options granted is determined by using the Monte Carlo simulation or the binomial option valuation model.
The assumptions and models used for estimating fair value for share-based payment transactions are disclosed in Note 29.
For employee related share based payments, the fair value of options is recognised as an employee benefit expense with a
corresponding increase in equity. The fair value is measured at grant date and recognised over the period during which the
employee becomes conditionally entitled to the option.
For third party related share based payments, the fair value of options is recognised as a being a deduction from the initial
public offering proceeds raised recognized in equity, with a corresponding increase in equity. The fair value is measured at
grant date and recognised over the period during which the third party becomes conditionally entitled to the option.
(u) Earnings Per Share (EPS)
Basic EPS is calculated as the net profit/(loss) attributable to shareholders, adjusted to exclude costs of servicing equity (other
than dividends), divided by the weighted average number of ordinary shares.
Diluted EPS is calculated as the net profit/(loss) attributable to members, adjusted for:
The costs of servicing equity (other than dividends)
The after-tax effect of dividends and interest associated with dilutive potential ordinary shares that have been
recognised as expenses
Other non-discretionary changes in revenues or expenses during the period that would result from the dilution of
potential ordinary shares.
32
engage:BDR Limited
Notes to Financial Statements
31 December 2017
2. Summary of significant accounting policies (continued)
The resultant net profit/(loss) is divided by the weighted average number of ordinary shares and dilutive potential ordinary
shares.
As the Group incurred a loss for the period under review and in the prior year, potential ordinary shares, being options and
performance rights to acquire ordinary shares, are considered non-dilutive and therefore not included in the diluted earnings
per share calculation.
3. Critical accounting estimates and judgements
The preparation of financial statements in conformity with Australian Accounting Standards requires the use of certain critical
accounting estimates. It also requires management to exercise its judgement in the process of applying the Group’s
accounting policies. The estimates and associated assumptions are based on historical experience and other factors that are
considered relevant. Actual results may differ from these estimates. The estimates and associated assumptions are reviewed
on an ongoing basis. Revisions to accounting estimates are recognised in the period in which the estimate is revised if the
revision affects only that period or in the period of the revision and future periods if the revision affects both current and future
periods.
(i) Development costs – capitalisation, valuation and impairment
Distinguishing the research and development phases of software projects and determining whether the recognition
requirements for the capitalisation of development costs are met, requires judgement. Expenditure during the research phase
of a project is recognised as an expense when incurred. Development costs are capitalised only when technical feasibility
studies identify that the project is expected to deliver future economic benefits and these benefits can be measured reliably.
Determining the feasibility of the project and the likelihood of the project delivering future economic benefits, which can be
measured reliably, is a significant management estimate and judgement.
Capitalised development costs have a finite useful life and are amortised on a systematic basis based on the future economic
benefits over the useful life of the project, typically between 3 and 4 years, and are considered for impairment, based on the
presence of indicators, at each reporting date.
After capitalisation, the Group assesses, at each reporting date, whether there is an indication that capitalised costs may be
impaired. If any indication exists, the Group estimates the asset’s recoverable amount, which is the higher of the asset’s or
cash generating unit (‘CGU’)’s fair value less cost of disposal and its value in use. The Group assesses that each capitalised
intangible asset, representing each software project, does not generate cash inflows that are largely independent of those
from other assets so has determined the recoverable amount at CGU level. The CGU to which the intangible assets are
allocated has been identified as the Group as a whole.
The recoverable amount of the capitalized costs have been determined based on its value in use. In assessing value in use,
the estimated future cash flows are discounted to their present value using a discount rate that reflects current market
assessments of the time value of money and the risks specific to the asset. Future cash flows are estimated based on detailed
budgets and forecast calculations. These budgets and forecast calculations generally cover a period of 3 years and a long-
term growth rate is calculated and applied to project future cash flows after the 3rd year.
When performing this assessment for the current period the Group has used the valuation of the Group prepared in
connection with the share based payments transaction (as of August 2017) and applied updated assumptions around
revenue, growth and cost projections which reflect the forecast business results now that the Group has successfully listed on
the ASX. In relation to the acquired Tiveo intangibles, the Group has also considered the value in use calculation prepared at
the time of the acquisition (August 2016) which supported the cost value of the acquired assets. Since this date, investment in
these assets has been delayed and not yet commenced (due to the delay in successfully listing on the ASX) and as such the
Group has considered the value in use calculation prepared at this date to still provide evidence supporting the carrying value
of these intangibles, which have been amortised since the date of acquisition.
33
engage:BDR Limited
Notes to Financial Statements
31 December 2017
3. Critical accounting estimates and judgements (continued)
When the carrying amount of an asset or CGU exceeds its recoverable amount, the asset is considered impaired and is
written down to its recoverable amount as impairment loss. The carrying amount of intangible assets at the reporting date was
$3,973,760 (2016: $5,431,473) and there were no impairment losses (2016: nil) recognised during the current financial year.
(ii) Recoverability of debtors
The determination of the recoverability of trade debtors requires the Directors to exercise their judgement. In reviewing trade
debtors, the Group considers any recent history of payments and the status of the projects to which the debt relates. No
payment terms have been renegotiated. The concentration of credit risk is limited due to the customer base being large and
unrelated. Accordingly, the Directors believe that there is no further provision required in excess of the allowance for
impairment. Refer to note 17 for additional detail.
(iii) Valuation of embedded derivatives
The US$385,000 convertible notes issued between 6 June 2016 and 30 August 2016 have two components, being the debt
portion of the instrument and the option to convert the debt into shares in the Group. AASB 132 Financial Instruments:
Presentation requires that, as the number of shares to be converted is not fixed, these need to be valued separately. AASB
139 requires the calculation of the fair value of the option to be performed at each reporting period. The embedded derivative
(option to convert the loan note into shares in the Group) has been fair valued using the Black Scholes model which requires
critical judgements in order to ascertain the Group share price variability. At 31 December 2017 the fair value of the embedded
derivative element of the notes was $nil (2016: $140,808) given that upon the successful completion of the Group’s IPO on the
ASX (on 14 December 2017) the convertible notes now mandatorily convert to equity. As at 31 December 2017, the listed
securities had not yet been issued and so a liability for the face value plus accrued interest for the convertible notes remained
on balance sheet.
Contained within the note agreements was a variable feature which states that; in the event the Group’s capital stock is listed
for trading on the Australian Securities Exchange (the “ASX”), and the daily closing price of such capital stock traded on the
ASX (the “Trading Stock”) for each trading day during the six (6) month period immediately following such commencement of
listing (the “Review Period”) is below the price at which the Holder actually converted their convertible note, then the Company
shall issue additional shares to the holder as if the principal amount and accrued interest under such Note was converted at a
conversion price equal to the average daily closing price of such Trading Stock during the Review Period. The Group has
obtained an external valuation for this variable feature which has assessed this feature as having a $nil value at 31 December
2017 (2016: $nil). For further details see notes 26 and 27.
(iv) Share-based payments
In August 2017, engage:BDR LCC issued 24,583,239 shares to employees and contractors, which are required to be valued
based on the fair value of the issued shares in the Company at that time. Estimating fair value for share-based payment
transactions requires selection of the most appropriate valuation model, which in turn is dependent on the terms and
conditions of the share based payment granted. Determination of the most appropriate inputs to the valuation model, including
the expected life of the share option, volatility and dividend yield, is also required. The models and related assumptions used
for estimating the fair value of share-based payment transactions are disclosed in Note 29. An external valuation has been
obtained in order to appropriately determine the fair value of the shares issued.
4. Revenue
Rendering of services
2017
AUD $
13,135,970
2016
AUD $
21,845,216
5. Segmental analysis
The Group has only one operating segment, being the buying and selling of digital media and advertising. The chief operating
decision maker is the Chief Executive Officer of engage:BDR Limited (previously engage:BDR LLC). The chief operating
decision maker reviews the results of the business on a single entity basis. For financial results, refer to the Statement of
Comprehensive Income and Statement of Financial Position.
34
engage:BDR Limited
Notes to Financial Statements
31 December 2017
5. Segmental analysis (continued)
The chief operating decision maker monitors the operating results of the Group for the purpose of making decisions about
resource allocation in order to progress the delivery of the programmatic and non-programmatic digital media and advertising.
The Group has disclosed its reported revenue for its product types being programmatic and non-programmatic revenue
streams as noted in the table below:
Product Information
Year ended 31 December 2017
Revenue from external customers
Year ended 31 December 2016
Revenue from external customers
Geographic Information
Australia
United States of America
Other [1]
Programmatic Non-programmatic Consolidated
AUD $
AUD $
AUD $
8,930,576
4,205,394
13,135,970
Programmatic Non-programmatic Consolidated
AUD $
AUD $
AUD $
5,951,219
15,893,997
21,845,216
2017
AUD $
6,196
11,773,654
1,356,120
13,135,970
2016
AUD $
0
18,822,092
3,023,124
21,845,216
[1] Of the Other regions, no other country singularly represents greater than 10% of the Group's total revenue.
Non-current operating assets
Australia
United States of America
Other
2017
AUD $
-
2016
AUD $
-
4,780,054
6,785,590
-
-
4,780,054
6,785,590
Non-current assets for this purpose consist of property, plant, and equipment and intangible assets
35
engage:BDR Limited
Notes to Financial Statements
31 December 2017
6. Cost of sales
Online media costs
Platform service fees[1]
Merchant banking fees
Total cost of sales
2017
AUD $
6,916,723
46,785
2,333
6,965,841
2016
AUD $
12,552,263
406,465
22,523
12,981,251
[1]Platform service fees are charged by third-party platforms used for programmatic purchase, sale, and delivery of digital
media. Typically, the purchase and sale of media is charged as a percentage of the gross volume; the delivery of media is
charged at a fixed rate.
7. Gain on de-recognition of investment in associate and other income
Gain from de-recognition of investment in associate
Impairment loss for Available for Sale Investment
Net fair value gain from Available for Sale Investment [1]
Other income
Finance income
Embedded derivative fair value movement
Other income
2017
AUD $
2,475,318
(1,851,599)
623,719
68,667
140,808
49,203
258,678
2016
AUD $
-
-
-
57,340
(119)
51,506
108,965
[1] During the period to 31 December 2017, the Group recognised a gain of $2,475,318 as other income related to the de-
recognition of its previous investment in an associate, Galaxy Group LA LLC (‘Galaxy’), due to losing significant influence as
another entity, Lottogopher Holdings Inc., (‘Lottogopher’) a related entity of Galaxy, was publicly listed in May 2017 on the
Canadian Stock Exchange and completed a reverse acquisition of Galaxy. The Group previously held an equity investment in
the trading operations of Galaxy, which was accounted for as an investment in associate using the equity method due to
having significant influence over the entity. At 31 December 2016, this investment in associate was recorded at a carrying
value of $nil due to the Group’s share of accumulated losses of the associate exceeding the carrying value of the investment
in associate. On completion of the Initial Public Offering in May 2017, the investment held was converted into equity shares of
Lottogopher on the Canadian Stock Exchange, with the gain of $2,475,318 being recognized representing the fair value re-
measurement of the previous equity accounted investment on receipt of equity by the Group. Galaxy ceased to be an
associate, as the Group’s shareholding reduced from 23% to 6% as a result of the above described transaction, and instead is
treated as an AFS investment.
As at 31 December 2017, the fair value assessment of the Group’s AFS investment resulted in an impairment loss of
$1,851,599 following a decline in the market value of the Group’s shareholding. An impairment loss was recognised due to the
investment in Lottogopher having a significant diminution in value below. Refer to Note 23 for further details.
8. Employee and contractor costs
Salary costs
Defined contribution plan (401(k))
Insurance costs (medical and worker’s compensation)
Total employee and contractor costs
36
2017
AUD $
4,701,903
46,195
241,643
4,989,741
2016
AUD $
5,568,829
124,868
259,397
5,953,094
engage:BDR Limited
Notes to Financial Statements
31 December 2017
9. Operations and administration expense
Technology infrastructure and software costs
Legal and accounting expense
Technical and corporate development expense
Bad debt expense
Travel expenses
Office and other rental expenditure
Human resource expenses
Municipal and other taxes
Other operations and administration expenses
Total operations and administration
10. Depreciation and amortisation
Depreciation of property, plant, and equipment
Amortisation of capitalised software development costs
Total depreciation and amortisation
11. Finance costs
Interest on financing arrangements [1]
Interest on finance leases
Interest on receivables factoring [2]
Interest on credit line [3]
Interest on loan from related party
Interest on corporate credit cards
Total finance costs
2017
AUD $
1,701,570
1,130,147
206,211
698,741
277,925
802,733
88,393
21,098
582,132
5,508,950
2017
AUD $
523,506
1,961,847
2,485,353
2017
AUD $
278,544
242,956
-
383,036
-
77,002
981,538
2016
AUD $
1,101,234
788,740
222,885
251,172
150,347
852,552
158,515
23,829
685,755
4,235,029
2016
AUD $
502,890
968,877
1,471,767
2016
AUD $
93,757
115,578
499,874
10,381
3,117
20,300
743,007
[1] The Group issued a promissory note to a supplier with a simple interest rate of 7% per annum and maturity date in January
2018, currently outstanding and being paid down per the terms of the promissory note. Also included is interest payable to
investors that were issued convertible notes.
[2] The Group is involved in a cash enhancement activity commonly referred to as factoring. Advancement on receivables is
charged interest however, in accordance with AASB 139, the Group still, substantially, retains all the risk and rewards related
to the underlying receivable and hence it is not derecognized.
[3] The Group stopped using the factoring facility in December 2016 and moved to an Asset-based lending (ABL) credit line.
The ABL still involves the transfer of receivables without derecognition. See note 17a for further detail on the transfer of
receivables.
37
engage:BDR Limited
Notes to Financial Statements
31 December 2017
12. Income tax expense
Consolidated statement of comprehensive
income
Current income tax
Current income tax
Adjustments in respect of current income tax of previous year
Deferred income tax
Relating to origination and reversal of temporary differences
2017
AUD $
2016
AUD $
1,044
1,075
-
-
-
-
Total income tax expense / (benefit) in the statement of comprehensive income
1,044
1,075
A reconciliation between income tax expense and the product of accounting profit
multiplied by the U.S. domestic statutory tax rate for the years ended 31 December 2017
and 2016 is as follows:
Accounting loss before income tax
Taxes computed at statutory rate of
0% [1]
Increase/(decrease) in income taxes resulting
from:
State and local taxes [1]
Provision/(benefit) for income taxes
Deferred tax relates to the following temporary differences:
Deferred tax assets:
Accrued expenses and reserves
Losses available for offsetting against future taxable income
Research and development credits
Items that give rise to a deferred tax liability related to the following temporary differences:
Deferred tax liabilities
Accelerated depreciation and amortisation for tax purposes
Reconciliation of recognised deferred tax
Deferred tax asset
Deferred tax assets not recognised
Deferred tax liability
Net deferred tax
-
38
2017
(10,564,957)
2016
(3,670,735)
-
-
1,044
-
-
1,075
1,044
1,075
2017
2016
1,856
247,886
302,970
552,712
13,319
62,703
236,745
438,160
(57,079)
(44,598)
(32,138)
(32,138)
552,712
(495,633)
57,079
(57,079)
-
438,160
(406,022)
32,138
(32,138)
-
engage:BDR Limited
Notes to Financial Statements
31 December 2017
12. Income tax expense (continued)
[1] Conversion to LLC corporate structure, the Subsidiary maintains the ability to elect taxation as an S-type corporation and
accordingly it is not subject to federal tax. The rate applicable to the Subsidiary is a 1.5% tax on net income which is payable
to the state of California, however if the Group has made a loss (which in this reporting period it did), it is only subject to an
USD $800 minimum tax.
13. Cash and cash equivalents
Cash at bank and in hand
2017
AUD $
7,274,894
2016
AUD $
986,603
Cash at banks earns interest at floating rates based on daily bank deposit rates. Cash and Cash Equivalents are denominated
in:
Australian dollars
US dollars
14. Property, plant & equipment
Cost
At 01 January 2017
Additions
Exchange difference
At 31 December 2017
Accumulated depreciation
At 01 January 2017
Depreciation for the year
Exchange difference
At 31 December 2017
Cost
At 01 January 2016
Additions
Additions from business combination
Exchange difference
At 31 December 2016
Accumulated depreciation
At 01 January 2016
Depreciation for the year
Exchange difference
At 31 December 2016
2017
282,768
5,463,669
2016
-
710,502
Furniture &
Fittings
2017
AUD $
Total
2017
AUD $
219,883
-
(17,239)
202,644
3,103,605
872
(243,345)
2,861,132
131,096
29,951
(10,856)
150,191
2016
AUD $
209,041
7,563
-
3,280
219,883
1,749,488
523,506
(147,267)
2,125,727
2016
AUD $
2,197,518
836,716
9,578
59,794
3,103,606
92,325
36,251
2,520
131,096
1,209,778
505,689
34,021
1,749,489
Plant &
Computer
Equipment
2017
AUD $
2,883,722
872
(226,106)
2,658,488
1,618,392
493,555
(136,412)
1,975,536
2016
AUD $
1,988,478
829,153
9,578
56,514
2,883,722
1,117,453
469,439
31,501
1,618,392
39
engage:BDR Limited
Notes to Financial Statements
31 December 2017
14. Property, plant & equipment (continued)
Carrying Amount
At 31 December 2017
At 31 December 2016
682,952
1,265,330
52,453
88,787
735,405
1,354,117
The carrying amount of the Group’s property, plant & equipment includes an amount of $636,399 (2016: $1,200,275) in
respect of assets held under finance leases.
15. Intangible assets
Cost
At 01 January 2017
Additions
Exchange difference
At 31 December 2017
Accumulated depreciation
At 01 January 2017
Depreciation for the year
Exchange difference
At 31 December 2017
Cost
At 01 January 2016
Additions
Additions from business combination
Exchange difference
At 31 December 2016
Accumulated depreciation
At 01 January 2016
Depreciation for the year
Exchange difference
At 31 December 2016
Carrying Amount
At 31 December 2017
At 31 December 2016
Software
Development
Costs
2017
AUD $
Non-complete
clause
2017
AUD $
Total
2017
AUD $
6,108,131
909,663
(496,448)
6,521,346
1,429,973
1,692,164
(144,774)
2,977,363
2016
AUD $
1,925,194
1,401,592
2,533,125
248,219
6,108,131
529,481
864,654
35,838
1,429,973
860,932
-
(67,499)
793,433
6,969,063
909,663
(563,947)
7,314,779
107,616
269,683
(13,643)
363,656
2016
AUD $
-
-
860,932
-
860,932
1,537,589
1,961,847
(158,417)
3,341,019
2016
AUD $
1,925,194
1,401,592
3,394,057
248,219
6,969,062
-
104,223
3,394
107,617
529,481
968,877
39,232
1,537,590
3,543,983
4,678,157
429,776
753,316
3,973,760
5,431,472
Development costs are capitalised only when technical feasibility studies identify that the project is expected to deliver future
economic benefit and these benefits can be measured reliably. The development costs have finite useful lives typically
between 3 and 4 years, with a weighted average of 3 years (2016: 3 years).
40
engage:BDR Limited
Notes to Financial Statements
31 December 2017
15. Intangible assets (continued)
The Group has assessed the recoverability of the carrying amount of the intangible assets (refer Note 3 for further details on
methodology) and deemed these to be appropriately stated. In performing this assessment the Group highlights that there has
been a delay in investing in and growing the acquired Tiveo intangible assets (acquired in August 2016) which has resulted in
no revenue yet being generated by these assets. This delay has been caused by the delay in successfully listing on the ASX,
however these assets have been amortized over a period of 3 years since the date of acquisition. Since acquisition the
number of active users of the Tiveo platform has grown by 33%.
Although no indicators of impairment were present for the remaining intangible assets the Group has further considered a
value in use calculation for these assets (relating to the programmatic ad exchange platform) and deemed the carrying
amount of these assets to be appropriately stated.
16. Financial risk management
This note explains the Group’s financial risk management and how the exposure to these risks affects the Group’s future
financial performance.
The Group’s risk management is carried out by the senior management through delegation from the Board of Directors. Risk
management programmes and practices are employed to mitigate the potential adverse effects of these exposures on the
results of the Group.
The Group holds the following financial instruments:
Financial assets
Cash and cash equivalents
Trade and other receivables
Related party receivables
Available for sale financial asset
Total
Financial liabilities
Trade and other payables – current
Credit card liabilities
Other Financial Liability
Current portion of lease liability
Trade and other payables – non-current
Non-current portion of lease liability
Borrowings – due to factor – current
Borrowings – current
Borrowings – non-current
Embedded derivative – non-current
Total
2017
AUD $
2016
AUD $
7,274,894
2,878,438
2,277,582
666,978
13,097,892
13,155,767
1,001,556
-
391,231
2,892
279,789
1,164,340
1,588,767
-
-
17,584,342
986,603
6,697,104
2,812,334
-
10,496,041
11,126,369
969,510
7,533,155
505,048
162,186
649,457
3,637,378
-
1,532,537
140,808
26,256,448
(a) Credit risk
Credit risk is a risk that a counterparty will default on its contractual obligations resulting in a financial loss to the Group.
The Group faces primary credit risk from potential default on receivables by payment from customers. The credit risk on
financial assets of the Group which have been recognised in the Statement of Financial Position is the carrying amount net of
any provision for doubtful debts.
41
engage:BDR Limited
Notes to Financial Statements
31 December 2017
16. Financial risk management (continued)
The Group’s exposure to credit risk is managed through its credit policy under which each new customer is analysed
individually for creditworthiness before the Group’s standard payment and delivery terms and conditions are offered. The
Group’s review includes external ratings, if they are available, bank references, and as well as reviewing third party business
references of the applicant.
The maximum exposure to credit risk by class of recognised financial assets at the end of the reporting period is equivalent to
the carrying amount as presented in the Statement of Financial Position.
The credit risk from related parties is the same as external parties.
(b) Liquidity risk
Prudent liquidity risk management implies maintaining sufficient cash and ensuring that all term deposits can be converted to
funds in accordance with forecast cash usage. Due to the dynamic nature of the underlying business, flexibility in funding is
maintained by ensuring ready access to the cash reserves of the business.
The ongoing maintenance of the Group’s policy is characterized by ongoing cash flow forecast analysis and detailed
budgeting processes which, is directed at providing a sound financial positioning for the Group’s operations and financial
management activities. In addition, the Group monitors both the debt and equity markets for additional funding opportunities.
(i) Financial arrangements
The Group had the following borrowing facilities at the end of the reporting period.
Drawn
2017
AUD $
2016
AUD $
Undrawn
2017
AUD $
Total
2016
AUD $
2017
AUD $
2016
AUD $
Fixed rate
Promissory Notes
Convertible notes
Total
1,045,716 [1]
543,051 [2]
1,588,767
1,138,615 [1]
534,611 [2]
1,673,226
-
4,798,991 [2] [3]
4,798,991
-
6,873,570
6,873,570
1,045,716 [1]
5,342,042 [2]
6,387,758
1,138,615 [1]
7,408,181
8,546,796
[1] Promissory note borrowings were issued between October and December 2016 with a maturity of 18 to 24 months. Interest
is calculated at a simple interest rate of 7% and 12% (depending on the note terms).
[2] Convertible note borrowings were drawn down between June and August 2016 with a maturity of 18 to 24 months. Interest
is calculated at a simple interest rate of 7.0% per annum payable at maturity date. Face value of drawn portion is US$385,000
(AU$492,696).
[3] Undrawn portion of these convertible notes are funded at the approval of the lender. Total undrawn amount is
US$3,750,000 (AU$4,798,991).
42
engage:BDR Limited
Notes to Financial Statements
31 December 2017
16. Financial risk management (continued)
(ii) Maturities of financial liabilities
The following table summarises the maturity profile of the Group’s financial liabilities based on contractual undiscounted
payments.
2017
Trade and other payables
Credit card liabilities
Borrowings – Due to factor
Borrowings – Promissory notes [1]
Borrowings – Convertible notes [2]
Total financial liabilities
2016
Trade and other payables
Credit card liabilities
Borrowings – Due to factor
Borrowings – Promissory notes [1]
Borrowings – Convertible notes [2]
Embedded derivative liability [2]
Total financial liabilities
Less than
6 months
AUD $
13,155,767
1,001,556
1,164,340
88,771
543,051
15,953,485
Between 6 to
12 months
AUD $
-
-
-
956,945
-
956,945
Between 1
and 2 years
AUD $
2,892
-
-
-
-
2,892
Between 2
and 3 years
AUD $
-
-
-
-
-
-
Less than
6 months
AUD $
9,732,884
969,510
3,637,378
-
-
-
14,339,772
Between 6-
12 months
AUD $
61,040
-
-
-
-
-
61,040
Between 1
and 2 years
AUD $
101,146
-
-
1,138,615
393,922
140,808
1,774,491
Between 2
and 3 years
AUD $
-
-
-
-
-
-
-
Total
contractual
cash flows
AUD $
13,158,659
1,001,556
1,164,340
1,045,716
543,051
16,913,322
Total
contractual
cash flows
AUD $
9,895,070
969,510
3,637,378
1,138,615
393,922
140,808
16,175,303
[1] Promissory notes to suppliers total US$819,973 (AU$1,045,716) all with a simple interest rate of 7.0% per annum paid
monthly.
[2] Convertible note borrowings start between June and August 2016 with a maturity of 18 to 24 months. Interest is calculated
at a simple interest rate of 7.0% per annum payable at maturity date. Amounts shown in the table above for 2017 represents
the convertible note borrowing, which for 2016 has been split from the related embedded derivative liability. Refer to Note 26
and 27 for details on the split.
(iii) Fair values
Other than as noted below, the carrying values of the Group’s financial assets and financial liabilities approximately equate to
their fair values due to the short term nature as well as time to maturity from balance sheet date.
The only items where the carrying value differs from the fair value relates to the promissory and convertible notes and lease
liabilities – which are different due to the interest rate applied to the financial instruments being different to that of a deemed
market interest rate. This difference is shown in the table below:
Financial liabilities
Promissory notes
Convertible Notes
Lease liability
Total
2017
Carrying
amount
AUD $
1,045,716
543,051
717,558
2,306,325
Fair value
AUD $
992,049
541,011
671,020
2,204,080
2016
Carrying
amount
AUD $
Fair value
AUD $
1,138,615
393,922
1,238,333
2,770,870
1,189,716
397,223
1,154,504
2,741,443
43
engage:BDR Limited
Notes to Financial Statements
31 December 2017
16. Financial risk management (continued)
(c) Capital management strategy
The Group’s policy is to maintain a capital structure for the business which ensures sufficient liquidity, provides support for
business operations, maintains shareholder confidence and positions the business for future growth. The Group manages its
capital structure and makes adjustments in light of changes in economic conditions.
The ongoing maintenance of the Group’s policy is characterised by ongoing cash flow forecast analysis and detailed
budgeting processes which, combined with continual development of banking relationships, is directed at providing a sound
financial positioning for the Group’s operations and financial management activities.
The Group is not subject to externally imposed capital requirements.
(d) Interest rate risk
Interest rate risk is the risk that the fair value or future cash flows of a financial instrument will fluctuate because of changes in
market interest rates. Management has deemed that interest rate risk is not significant for the Group due to the majority of the
Group’s financial assets and liabilities being fixed rate.
(e) Foreign currency risk
Foreign currency risk is the risk that the fair value or future cash flows of an exposure will fluctuate because of changes in
foreign exchange rates. The Group’s exposure to changes in foreign exchange rates is due to the functional currency of the
Group being USD and the presentation currency being AUD. The following table demonstrates the sensitivity to a reasonably
possible change in USD exchange rates, with all other variables held constant. The impact on the Group’s net liabilities and
net loss after tax upon translation into AUD is shown below.
Foreign currency sensitivity
2017
2016
17. Trade and other receivables
Trade debtors [1]
Change in
USD Rate
Effect on net
loss after tax
AUD $
Effect on net
assets/liabilities
AUD $
+5%
-5%
+5%
-5%
507,430
(507,430)
183,587
(183,587)
407,006
(407,006)
431,227
(431,227)
2017
AUD $
2,878,438
2016
AUD $
6,697,104
[1] During the period, the group entered into an arrangement with a third party to provide an asset backed credit line against
trade receivables which are up to 180 days old. Under this arrangement, advances are recorded against certain receivables
balances which are factored under the facility. All amounts invoiced are in US Dollars. In accordance with AASB 139
Financial Instruments: Recognition and Measurement, an evaluation is performed to establish whether, substantially, all the
risks and rewards have been transferred to the factoring provider. Where the Group concludes this is not the case, the portion
of the financial assets corresponding to the Group’s continuous involvement continues to be recognised. When all the risk and
rewards are not considered to be transferred, the amount is kept on the balance sheet. Based upon management’s
assessment, the Group believes that it has retained risk and rewards, and therefore has not derecognized any financial
assets.
44
engage:BDR Limited
Notes to Financial Statements
31 December 2017
17. Trade and other receivables (continued)
(a) Transfer of trade receivables
The Group has retained the credit risk associated with the trade receivables, due to the obligation to repurchase from the
factoring company any receivables that are deemed uncollectible, and therefore the risks and rewards of the asset resides
with the Group. The total carrying amount (which is approximate to fair value) of the trade receivables transferred and payable
to the factoring company is $1,164,340 (2016: $3,629,830).
Carrying amount of trade receivables transferred to asset back credit line / factor agent
(b) Current receivables
Current:
Trade debtors
Less: Allowance for impairment
Net trade debtors
Other receivables
Total current receivables
(c) Ageing of past due but not impaired
0 – 30 days
31 – 60 days
61 – 90 days
Over 91 days
Total ageing of past due but not impaired
The average age of the Company’s trade receivables is 134 days (2016: 48 days).
(d) Movement in the provision for impairment
Balance at beginning of year
Increase in provision recognized during the year
Amounts written off as uncollectible
Exchange difference
Balance at the end of the year
2017
AUD $
1,164,340
2016
AUD $
3,629,830
2017
AUD $
3,151,117
(340,655)
2,810,462
67,976
2,878,438
2017
AUD $
319,122
236,108
27,401
539,574
1,122,205
2016
AUD $
6,908,368
(225,752)
6,682,617
14,487
6,697,104
2016
AUD $
933,459
843,207
250,074
386,722
2,413,462
2017
AUD $
(225,752)
(698,741)
563,529
20,309
(340,655)
2016
AUD $
(513,661)
(251,172)
537,221
1,860
(225,752)
In determining the recoverability of a trade receivable, the Group considers any recent history of payments and the status of
the projects to which the debt relates. No payment terms have been renegotiated. The concentration of credit risk is limited
due to the customer based being large and unrelated. Accordingly, the Directors believe that no further provision is required in
excess of the allowance for impairment.
(e) Fair value of receivables
Fair value of receivables at year end is considered to be the same as receivables net of the allowance for impairment.
45
engage:BDR Limited
Notes to Financial Statements
31 December 2017
18. Share capital and reserves
At 01 January
Shares issued during the year
At 31 December
Issued shares
At 01 January
Stock splits [1]
Acquisition [2]
Shares issued to employees in engage:BDR LLC [3]
Shares issued on completion of Initial Public Offering (‘IPO’) in engage:BDR Limited
Share conversion on acquisition of engage:BDR LLC [4]
At 31 December
2017
AUD $
1,178
15,664,416
15,665,594
2016
AUD $
1,178
-
1,178
# shares
# shares
108,550,000
-
100
24,583,239
50,000,000
66,566,619
249,699,958
92,000
99,908,000
8,550,000
-
-
-
108,550,000
[1] Refer to Note 30 of the 2016 Financial Statements for details on stock splits that occurred during the 2016 year.
[2] The 100 shares were new shares issued following the incorporation of engage:BDR Limited in August 2017. The 2016
shares of 8,550,000 were issued to the sellers in relation to the Tiveo LLC acquisition but due to the existence of the Put Right
relating to these shares, for accounting purposes, they were initially recognized as a liability. In the current period, following
the lapsing of the Put Right as a result of the IPO, the previously recognised liability of $7,533,155 (USD $5,425,000 vlaued at
31 December 2016) was recognised in equity, refer to Note 25 for further details.
[3] These shares were issued to employees of engage:BDR LLC prior to the acquisition by engage:BDR Limited. Refer to Note
30 for further details.
[4] These shares relate to conversion of the shares previously held by the shareholders of engage:BDR LLC to shares in
engage:BDR Limited at the time of acquisition by the latter of the former. Refer to Note 1a regarding the corporate
reorganization of the Group. Shares in engage:BDR LLC were converted at a rate of 1:1.5 for shares in Engage BDR Limited.
Nature and purposes of reserves
Share Based Payments Reserve: This reserve represents the fair value of shares issued to employees in engage:BDR LLC
and options issued to the broker in connection with the IPO.
Foreign Currency Translation Reserve: This reserve represents the foreign exchange translation differences arising from
translation non-AUD functional currency entities into the AUD presentation currency of the Group for consolidated reporting
purposes.
46
engage:BDR Limited
Notes to Financial Statements
31 December 2017
19. Commitments for expenditure
(a) Finance lease commitments
The Group has finance leases and hire purchase contracts for various items of plant and machinery. Finance lease
commitments are contracted in US Dollars. The Group’s obligations under finance leases are secured by the lessor’s title to
the leased assets. Future minimum lease payments under finance leases and hire purchase contracts, together with the
present value of the net minimum lease payments are, as follows:
Gross finance lease liabilities – minimum lease payments:
Within 1 year
Later than 1 year and no later than 5 years
Total minimum lease payments
Less amounts representing finance charges
Exchange difference
Present value of minimum lease payments
Within 1 year
Later than 1 year and no later than 5 years
Present value of minimum lease payments
(b) Operating lease commitments
Within one year
Later than one year but not later than five years
2017
AUD $
2016
AUD $
438,608
278,950
717,558
(47,454)
916
671,020
391,231
279,789
671,020
2017
AUD $
584,965
153,422
738,387
566,209
672,124
1,238,333
(81,185)
(2,643)
1,154,505
505,048
649,457
1,154,505
2016
AUD $
950,590
711,133
1,661,723
The Group leases offices under non-cancellable operating leases for periods ranging within one to five years, with rent
payable monthly in advance. From 9 February 2018, the Group entered into a new office lease for a period of 11 months. The
leases have varying terms, escalation clauses and renewal rights. Rental provisions within the lease agreement provide for
increase in the minimum lease payments as contracted. Operating lease commitments are contracted in US Dollars.
20. Trade and other payables
(a) Current
Trade payables [1]
Credit card liabilities [2]
Accrued expenses
Unearned revenue
Accrued payroll liabilities [3]
Bonus and commissions payable [3]
Accrued municipal tax
Deferred service costs [4]
2017
AUD $
9,404,319
1,001,556
1,625,293
876,389
74,755
980,076
40,545
154,390
14,157,323
2016
AUD $
7,756,806
969,510
1,736,360
887,903
128,882
345,872
30,829
239,717
12,095,879
Trade creditors and accruals principally comprise of amounts outstanding for trade purchases and ongoing costs.
47
engage:BDR Limited
Notes to Financial Statements
31 December 2017
20. Trade and other payables (continued)
The Group has financial risk management policies in place to ensure that all payables are paid within the credit timeframe.
No interest has been charged by any suppliers as a result of late payment of invoices during the year.
The carrying amount of trade and other payables approximates their fair value.
[1] This amount includes non-interest bearing trade payables which are normally settled on 60-day terms.
[2] This amount relates to credit card liabilities which are interest bearing.
[3] Accrued payroll liabilities and commissions is comprised of salary wages, commissions, and benefits (mainly accrued paid-
time off, pension, and insurance related liabilities). Wages are settled on semi-monthly terms, commission is settled on
quarterly terms, pension is settled on an annual basis, and insurance related items are on an annual basis.
[4] Deferred service costs relate to contractor fees that were paid upfront by an external provider for which the Group has
negotiated a contractually agreed repayment term. Deferred service costs are contracted in US Dollars
(b) Non-current
Deferred service costs
2017
AUD $
2,892
2016
AUD $
162,186
Deferred service costs relate to contractor fees that were paid upfront by an external provider for which the Group has
negotiated a contractually agreed repayment term. Deferred service costs are contracted in US Dollars.
21. Employee benefit liabilities
(a) Current employee benefit liabilities
Annual leave
2017
AUD $
85,409
2016
AUD $
92,675
(b) Non-current employee benefit liability
There are no non-current employee benefit liabilities as at 31 December 2017 (2016: $Nil).
22. Related party disclosures
The Group’s related parties include its associates, key management personnel, post-employment benefit plans for the Group’s
employees and other as described below. In addition, the Group had an unsubordinated loan from a key employee during the
year, as well as having made multiple unsubordinated loans to shareholders and key employees.
As at 31 December 2017, the loan receivable of $2,277,582 is classified as a current receivable as a result of repayment of
the loans to be made by 30 June 2018. As at 31 December 2016, all related party loan amounts were non-current based on
the repayment terms.
48
engage:BDR Limited
Notes to Financial Statements
31 December 2017
22. Related party disclosures (continued)
(a) Loans to/from related parties
(i) Loans to key management personnel and employees
Beginning of the year
Loans advanced [1]
Loan repayments received
Loans forgiven [2]
Interest charged
Loan reclass to expense
Interest receivable forgiven
Exchange difference
End of year
2017
AUD $
2,774,629
419,585
(652,459)
(108,419)
68,642
(11,946)
(415)
(212,035)
2,277,582
2016
AUD $
1,489,254
2,887,691
(1,716,112)
-
52,332
-
-
61,464
2,774,629
[1] Included within loans advanced are costs relating to key management personnel entering into operating leases under the
Group’s name related to motor vehicles. Whatever payments the Group makes on the employee’s behalf are the sole
responsibility of the employee.
[2] As part of the departure package of an employee in early 2017, their loan balance of US$83,085 (AU$108,419) was
authorised to be forgiven as part of their termination agreement.
(ii) Loans from key management personnel
2017
AUD $
-
65,246
(65,246)
-
-
-
-
2017
AUD $
-
-
-
-
-
-
2016
AUD $
275,673
-
(268,962)
-
(1,891)
(4,820)
-
2016
AUD $
-
113,084
(107,625)
(5,459)
-
-
Beginning of the year
Loans advanced
Loan repayments made
Interest charged
Interest paid
Exchange difference
End of year
See Note 22(e) Terms and conditions below for additional details.
(iii) Loans to other related parties
Beginning of the year
Loans advanced
Loan repayments received
Loans written off as uncollectable
Exchange difference
End of year
49
engage:BDR Limited
Notes to Financial Statements
31 December 2017
22. Related party disclosures (continued)
(iv) Loans to an associate
As detailed in note 7 Galaxy Group LA LLC ceased to be an associate on the effective listing of Lottogopher Holdings Inc.
Beginning of the year
Loans advanced
Conversion to shares upon IPO of associate
Exchange difference
End of year
2017
AUD $
37,705
-
(37,705)
-
-
2016
AUD $
28,577
8,439
-
689
37,705
Aggregate total of loans to related parties [1]
2,277,582
2,812,334
[1] Representing sum of loans to key management personnel and loans to associates
(b) Compensation of the key management personnel of the Group
Short-term employee benefits
Share-based payments
Loan forgiveness
401(k) withholdings
Total short-term employee benefits
2017
AUD $
2,065,024
1,415,836
108,419
2,655
3,591,934
2016
AUD $
815,322
-
-
4,036
819,357
In addition to the totals outlined in the table above, the Group allows key management personnel to enter into operating leases
under the Group’s name related to motor vehicles. The key management personnel are solely responsible for all payments
resulting from these operating leases. Refer to note 22(e) for more detail.
(e) Terms and conditions
Outstanding trade balances at the year-end are unsecured and interest free and settlement occurs in cash. There have been
no guarantees provided or received for any related party receivables or payables. This assessment is undertaken each
financial year through examining the financial position of the related party and the market in which the related party operates.
Outstanding loans at year-end are unsecured and interest free and settlement occurs in cash. There have been no guarantees
provided or received for any related party loans. This assessment is undertaken each financial year through examining the
financial position of the related party and the market in which the related party operates.
Loans to directors and key management personnel are charged interest at a simple interest rate of 2.78% per annum (2016:
2.78%), calculated monthly. The loans made to both directors and key management personnel are repayable within 12
months of the year end. The loan amounts outstanding are unsecured and will be settled in cash. No guarantees have been
given or received. All loans were approved by the Board of Directors of the Group.
(f) Liabilities assumed by directors and other key management personnel of the Group
In connection with the acquisition of Tiveo LLC and under the transaction documents dated 12 August 2016, Ted Dhanik, Ken
Kwan and Kurtis Rintala (or their successors) undertook to issue additional shares of their Trading Stock in the Group on a
pro-rata basis to the Majority Members of Tiveo (being Abdulaziz Alrajhi, BODO LLC, Neston Property Ltd. and David Cure) in
the event that after Engage Units are listed for trading on the ASX the value of Engage Units held by the Majority Members is
below an amount of US$6,693,120. This is not an obligation of the Group but rather of the aforementioned individuals.
50
engage:BDR Limited
Notes to Financial Statements
31 December 2017
23. Available for sale financial assets
As at 31 December 2016, the Group held an equity investment of 23.3% in Galaxy Group LA LLC (‘Galaxy’) which was
accounted for using the equity method due to the Company having significant influence over that entity. As at 31 December
2016, the cost of investment of $84,560 was recorded at $nil due to the Group’s cumulative share of the equity accounted
losses of the associate.
On 23 May 2017, Lottogopher Holdings Inc., (‘Lottogopher’) a related entity of Galaxy, successfully completed an Initial Public
Offering on the Canadian Stock Exchange. Lottogopher subsequently completed a reverse acquisition of Galaxy with the
Group also holding a promissory note in Galaxy which was also converted in equity upon the successful listing of Lottogopher.
As a result of the aforementioned items, engage:BDR, LLC received 6% of the new issued share capital of Lottogopher as at
23 May 2017, which resulted in a fair value gain of $2,475,318 being recognised in the profit or loss in the period upon
remeasurement of the investment to fair value. The group continues to hold 6% of the shareholding of Lottogogher Inc as at
31 December 2017.
As a result of this listing, the Group no longer had significant influence over Galaxy and hence the entity ceased to be an
associate of the Group, instead it became an AFS investment from the date of its listing.
The equity shares held in Lottogopher Holdings Inc. are considered to be an AFS financial asset which is initially measured at
fair value and then is subsequently fair valued at period end based on market observable values at that date with gains or
losses (excluding impairment) being measured in other comprehensive income. Accordingly the fair value has been classified
as a Level 1 input. As at 31 December 2017, the fair value of the Group’s AFS investment resulted in an impairment loss of
$1,851,599 following a decline in the market value of the Group’s shareholding. An impairment loss was recognised due to the
investment in Lottogopher having a significant diminution in value below and was recognized in profit or loss – refer to Note 7.
As at 31 December 2017 the fair value of the available financial asset was $666,978 (which is different to the net fair value
gain described above, as initially after listing the stock price increased and so when determining the impairment the Group has
first reversed out the fair value gains recognised in other comprehensive income before taking the remainder as an
impairment loss through the P&L).
Due to an existing contractual obligation, 55% of the shares held in Lottogopher Holdings Inc. from the date of listing have
been released from escrow or will be released from escrow within 12 months of the year date and remaining 45% released at
intervals which are greater than twelve months from year end date. Accordingly, $366,838 of the shares are recognised as a
current available for sale financial asset, and $300,140 as a non-current available for sale financial asset.
24. Contingencies
No contingent assets or liabilities are noted.
25. Business combinations
There were no business combinations completed in the current reporting period.
Prior period acquisitions
On 16 August 2016, the Company acquired 100% of the shares of Tiveo LLC, (‘Tiveo’), a private company based in the United
States of America, by issuing 8,550,000 of engage:BDR LLC common shares. Tiveo operates a talent discovery platform,
which focuses on collaborations and connections between artists, music lovers, music industry professionals, artists and
repertoire (A&R), talent scouts and brands. Tiveo’s platform enables users to find, book and connect with local talent
worldwide, and artists to engage with each other and their communities. The acquisition is expected to provide benefits to
brands and agencies that work directly with the Group, since it will own and operate the artist network. Customers will be
allowed to directly access Tiveo’s advertising inventory, extending their reach to independent music artists and their fans. As a
result of the acquisition, the Group was able to gain access to Tiveo’s intelligent leadership and unique social platform
offering.
51
engage:BDR Limited
Notes to Financial Statements
31 December 2017
25. Business combinations (continued)
Assets acquired and liabilities assumed
The fair value assessment of the acquired assets and liabilities has been reviewed in accordance with the provisions of AASB
3 Business Combinations.
The fair values of the identifiable assets and liabilities as at the date of acquisition were:
Amount settled in cash
Other financial liability
Fair value of contingent consideration
Fair value of consideration transferred
Recognised amounts of identifiable net assets:
Cash and cash equivalents
Intangible assets
Other assets
Property plant and equipment
Gain on bargain purchase
Other liabilities
Exchange difference
Net identifiable assets and liabilities
AUD $
-
7,533,155[1]
-
7,533,155
3,995,683
3,568,702
64,266
10,238
(76,759)
(26,475)
(2,500)
7,533,155[1]
[1] fair value if this other financial liability of 7,533,155 (US$5,425,000 valued as at 31 December 2016).
The fair value of consideration transferred to the former owners of Tiveo was based upon a valuation of the Company of
US$65,940,756. This fair value was derived using the income approach, a risk weighted discounted cash flow (DCF) method.
Tiveo is an unlisted company and as such no market information was available. The fair value estimates were based on:
(a) assumed pre-tax discount rate of 28.0%
(b) assumed long-term growth rate of 5.0%
As part of the contribution agreement the Majority Members of Tiveo were granted an ASX Listing Put Right which could be
exercised if engage:BDR Units had not been listed for trading on the ASX within a specified Listing Deadline (effectively
twelve months from the date of the contribution agreement, being 12 August 2016). If the Majority Members had exercised the
Put Right prior to its expiry, the Majority Members would have been able to return the Engage Units and Engage would have
been required to deliver to the Members the Tiveo units acquired and would have had to ensure that Tiveo had a minimum
amount of cash equal to US$3,000,000 plus ten percent (10%) interest per annum, or interest at the maximum legal rate at
that time, whichever was lesser, from the date of acquisition to date of option exercise. Engage:BDR would have then lost
control of Tiveo as from that date and therefore Tiveo would have been de-consolidated from that date. This Put Right expired
as of 12 August 2017 and was not exercised.
This Put Right (prior to its expiry) resulted in the fair value of the consideration transferred being recorded as a liability (as
opposed to equity) as it was deemed that the existence of this right caused the issued Engage Units to be precluded from
being recognised as equity. Upon expiry of the Put Right in August 2017, the fair value of consideration transferred relating to
the Tiveo acquisition has been transferred to equity (and reclassified out of Other financial liability where it was classified at 31
December 2016 and up until expiry of the right in August 2017).
During the period, Tiveo contributed revenue of $nil (2016: $1,345), and a loss of $67,313 (2016: $394,959) before tax from
continuing operations of the Group.
Transaction costs of $17,082 were expensed and are included in administrative expenses.
52
engage:BDR Limited
Notes to Financial Statements
31 December 2017
26. Convertible loan notes
Between 6 June 2016 and 30 August 2016, the Group entered into convertible note agreements in the aggregate principal
amount of US$385,000 (AU$534,611). Each note has a maturity of between 18 to 24 months, bears simple interest at the rate
of 7.0% per annum, is unsecured and ranks pari passu with other unsecured debt obligations of the Group.
If, prior to maturity, the Group completes a financing or related financing of equity securities with aggregate gross proceeds of
at least USD$1,000,000 - a “Qualified Financing” (‘QF’) - not including through the conversion of these notes or similar
convertible promissory notes, then, effective automatically upon the QF Closing Date, the entire unpaid portion of the
Outstanding Amount as of the QF Closing Date shall be mandatorily converted into that number of shares of capital stock
issued by the Group in the Qualified Financing (the “Qualified Financing Stock”). Following completion of the Initial Public
Offering on 14 December 2017, the Qualified Financing condition was achieved.
As at 31 December 2017, the conversion of the notes and issuing of securities to note holders remained outstanding. Due to
the existence of the additional feature within the note agreements (refer to Note 28) the outstanding value of the notes have
remained classified as a liability and have not converted into equity (despite the mandatory conversion clause), with a current
liability inclusive of face value and accrued interest of $543,051 recognised (2016: $392,922) as at 31 December 2017.
On 27 February 2018, the Company completed the issuance of new shares to the convertible note holders, resulting in
2,745,721 new shares being issued. The shares were issued at $0.20 which is an increase from the initial contractual
arrangement price of $0.16 with note holders. This change in price was agreed with the note holders in return for modifying
the terms of the additional review feature contained in the note agreements which has been valued separately below (refer to
Note 27 for further details). Upon issuance of the new shares on 27 February 2018 the convertible notes liability converted into
equity.
27. Embedded derivative liability
The embedded derivative element of the convertible bond has been valued as a forward.
Initial value of embedded derivatives
Change in fair value
At 31 December 2017
2017
AUD $
140,808
(140,808)
-
2016
AUD $
140,689
119
140,808
The fair value of this derivative has been classified as a Level 3 valuation. The change in fair value of the derivative element of
the US$385,000 (AU$564,611) convertible notes from $140,808 to $nil is the result of change in assumptions used to value
the embedded derivative as with the successful listing on the ASX the convertible notes now mandatorily convert:
Risk free interest rate
Expected life (years)
Expected volatility
2017
-
-
-
2016
2.00%
.35
65.00%
There was also an additional feature, which contained a separate embedded derivative, contained with the note agreements
which stated that; in the event the Company’s capital stock is listed for trading on the Australian Securities Exchange (the
“ASX”), and the daily closing price of such capital stock traded on the ASX (the “Trading Stock”) for each trading day during
the six (6) month period immediately following such commencement of listing (the “Review Period”) is below the price at which
the Holder actually converted their convertible note, then the Company shall issue additional shares to the holder as if the
principal amount and accrued interest under such Note was converted at a conversion price equal to the average daily closing
price of such Trading Stock during the Review Period.
53
engage:BDR Limited
Notes to Financial Statements
31 December 2017
27. Embedded derivative liability (continued)
The Group has obtained an external valuation relating to this embedded derivative feature which has valued this to be within a
range of $nil to $13,100 at 31 December 2017. The Group has assessed this feature and recorded a $nil value at 31
December 2017. The fair value of this derivative has been classified as a Level 3 valuation, with the assumptions used in the
valuation being; expected life (years) of 5.5 months, risk free interest rate 2.00% and expected volatility 65.00%.
28. Loss per share
Basic earnings (loss) per share is calculated by dividing the net profit or loss attributable to ordinary equity holders by the
weighted-average number of shares outstanding during the year.
Continuing operations
Loss per share
(a) Earnings used in calculating earnings loss per share
Loss used in calculating basic earnings loss per share:
Continuing operations
(b) Weighted average number of shares used as denominator
Basic
2017
Consolidated
Diluted
2016
2017
2016
(0.07)
(0.07)
(0.06)
(0.06)
(0.07)
(0.07)
(0.06)
(0.06)
2017
AUD $
2016
AUD $
(10,566,001)
(10,566,001)
(3,671,809)
(3,671,809)
2017
Number
146,333,445
150,813,161
2016
Number
64,641,148
65,162,582
Weighted average number of shares (Basic)
Weighted average number of ordinary and potential ordinary shares (Diluted)
29. Share based payments
(a) Equity settled employee shares
24,583,239 shares at AUD $0.13 were issued to employees on 26 August 2017 (AUD to USD exchange rate of 0.7943 at 26
August 2017) in engage:BDR LLC. This transaction was non-cash based, with the expense being recognised in profit or loss
in the Statement of Comprehensive Income for the year ended 31 December 2017 being $3,437,070 (2016: $nil).
Whilst the Directors consider that the economic loss of issuing these shares was not suffered by the Group, but rather by the
individual shareholders (immediately post issuing the shares), AASB 2 Share Based Payments requires that the cost of
issuing these new shares be recognised by the Group. The Group has obtained an external valuation to assist in determining
the fair value of the issued shares.
There were no performance obligations or service criteria attached to the shares and have been considered to vest
immediately on issue. These shares were later converted into shares of Engage BDR Limited on completion of the IPO.
Nature and description of share options
During the 2017 financial year, the group issued the following share options:
54
engage:BDR Limited
Notes to Financial Statements
31 December 2017
29. Share based payments (continued)
Equity settled investor options
The Group issued 2-for-1 options to all investors who purchased shares in engage:BDR Limited as part of the IPO, which took
place on 14 December 2017. There were no performance obligations or service criteria attached to the options which have
been considered to vest immediately on issue and which have an exercise price of $0.25. The Group has considered the fixed
for fixed criteria contained in AASB 132 Financial instruments: Presentation and have deemed that as these options can be
settled in a fixed number of the Group’s shares, that no separate fair value measurement is required for these options.
Accordingly, they have been assessed as being contained within the fair value of the shares issued upon IPO, refer to
Statement of Changes in Equity.
Broker options
The Group issued 5,000,000 share options to the listing broker on completion of the IPO as at 14 December 2017. The share
options are exercisable over 3 years at an exercise price of $0.25 (25 cents), with no performance condition attached and
have been considered to vest immediately on issue. The options expire 14 December 2020.
The Group recognised in the Statement of Changes in Equity for the year ended 31 December 2017 an amount of $311,584
being the option expense deducted from equity related to transaction costs paid to a third party (through the issuance of
shares) on completion of the IPO.
The fair value of options granted during the year was determined using a Black Scholes option pricing model due to the
immediate vesting conditions attached to these options. No options had been exercised as at 31 December 2017, therefore all
5,000,000 remained outstanding.
Options issued during the period:
Grant date
Number of options
Exercise price
Vesting hurdle
Risk-free interest rate
Expiry date
Investor Options
14 December 2017
24,999,993
$0.25
None: Vested immediately
2.51%
14 December 2020
Broker options
14 December 2017
5,000,000
$0.25
None: Vested immediately
2.51%
14 December 2020
30. Events after the balance sheet date
Convertible notes
On 27 February 2018, the Company completed the issuance of new shares to the convertible note holders, resulting in
2,745,721 new shares being issued. The shares were issued at $0.20 which was an increase from the initial contractual
arrangement price of $0.16 with note holders. Upon issuance of the new shares on 27 February 2018 the convertible notes
liability converted into equity.
New office premises
On 12 February 2018, the Group signed a one year lease for a new operating premises at 9220 Sunset Boulevard, West
Hollywood.
55
engage:BDR Limited
Notes to Financial Statements
31 December 2017
31. Remuneration of auditors
The auditor of engage:BDR Limited is Ernst & Young. The amounts received or due and receivable by Ernst & Young for audit
and other services were as follows:
Amounts received or due and receivable by Ernst & Young Australia for:
An audit of the financial report of the Group
Other services in relation to the group and its subsidiaries:
Non-statutory audit services
Transaction and IPO related procedures *
Total auditor’s remuneration
2017
AUD $
140,000
-
248,000
388,000
2016
AUD $
-
47,500
-
47,500
* These costs included fees related to the Independent Limited Assurance Review and non-statutory 30 June 2017 review
undertaken related to the IPO. Fees related to the IPO have been recorded as a deduction from equity in accordance with
AASB 132.
The Directors are satisfied that the provision of non-audit services during the current period is compatible with the general
standard of independence for auditors imposed by the Corporations Act 2001. The nature and scope of each type of non-audit
service provided means that auditor independence was not compromised.
32. Parent entity information
Current assets
Non-current assets
Total assets
Current liabilities
Total liabilities
Issued capital
Retained earnings
Share based payment reserve
Total shareholders’ equity
Loss of the parent entity
Total comprehensive loss of the parent entity
31 December
2017
AUD $
31 December
2016
AUD $
348,068
9,001,178
9,349,246
(120,000)
(120,000)
9,037,695
(120,032)
311,583
9,229,246
(120,032)
(120,032)
-
-
-
-
-
-
-
-
-
-
No contingent liabilities, or contractual commitments, or guarantees in relation to the debts of its subsidiaries have been
entered into by the parent entity as at 31 December 2017 (2016: None).
As discussed in Note 1 (a) the parent company was incorporated on August 17, 2017 and accordingly no comparative
information is presented.
The parent entity has assessed for indicators of impairment of the investment in subsidiary (engage:BDR LLC). As the net
assets of the subsidiary exceed the carrying value of the investment no indicators of impairment have been identified.
56
engage:BDR Limited
Notes to Financial Statements
31 December 2017
33. New Accounting Standards and Interpretations
(i) Changes to accounting policy and disclosures
The Group has adopted the following new and amended standards which were applicable from 1 January 2017 as disclosed
in the table below. Adoption of these new and amended standards and interpretations has not had a material impact on the
Company.
Reference
Summary
This Standard makes amendments to AASB 112 Income Taxes to clarify the accounting for
deferred tax assets for unrealized losses on debt instruments measured at fair value.
Application date
1 January 2017
AASB 2016-1
Amendments to
Australian Accounting
Standards – Recognition
of Deferred Tax Assets
for Unrealised Losses
AASB 2016-2
Amendments to
Australian Accounting
Standards – Disclosure
Initiative: Amendments to
AASB 107
AASB 2017-2
Amendments to
Australian Accounting
Standards – Further
Annual Improvements
2014-2016 Cycle
The amendments to AASB 107 Statement of Cash Flows are part of the IASB’s Disclosure
Initiative and help users of financial statements better understand changes in an entity’s
debt. The amendments require entities to provide disclosures about changes in their
liabilities arising from financing activities, including both changes arising from cash flows
and non-cash changes (such as foreign exchange gains or losses).
These amendments clarify the scope of AASB 12 Disclosure of Interests in Other Entities
by specifying that the disclosure requirements apply to an entity’s interest in other entities
that are classified as held for sale or discontinued operations in accordance with AASB 5
Non-current Assets Held for Sale and Discontinued Operations.
1 January 2017
1 January 2017
(ii) Accounting standards and interpretations issued but not yet effective
The following relevant Australian Accounting Standards have recently been issued or amended but are not yet effective and
have not been early adopted by the Group. The Group expects to adopt these standards in accordance with the effective
dates.
Reference
AASB 9 Financial
Instruments
Summary
AASB 9 replaces AASB 139 Financial Instruments: Recognition and Measurement.
Application date
1 January 2018
Except for certain trade receivables, an entity initially measures a financial asset at its fair
value plus, in the case of a financial asset not at fair value through profit or loss, transaction
costs.
Debt instruments are subsequently measured at fair value through profit or loss (FVTPL),
amortised cost, or fair value through other comprehensive income (FVOCI), on the basis of
their contractual cash flows and the business model under which the debt instruments are
held.
There is a fair value option (FVO) that allows financial assets on initial recognition to be
designated as FVTPL if that eliminates or significantly reduces an accounting mismatch.
Equity instruments are generally measured at FVTPL. However, entities have an
irrevocable option on an instrument-by-instrument basis to present changes in the fair value
of non-trading instruments in other comprehensive income (OCI) without subsequent
reclassification to profit or loss.
For financial liabilities designated as FVTPL using the FVO, the amount of change in the
fair value of such financial liabilities that is attributable to changes in credit risk must be
presented in OCI. The remainder of the change in fair value is presented in profit or loss,
unless presentation in OCI of the fair value change in respect of the liability’s credit risk
would create or enlarge an accounting mismatch in profit or loss.
All other AASB 139 classification and measurement requirements for financial liabilities
have been carried forward into AASB 9, including the embedded derivative separation rules
and the criteria for using the FVO.
57
The Company
has begun
assessing the
potential impact
of this change,
however does not
yet know if this
will have a
material
quantitative
impact. Further
assessments will
be made during
the course of the
year.
engage:BDR Limited
Notes to Financial Statements
31 December 2017
33. New Accounting Standards and Interpretations (continued)
AASB 15 Revenue from
Contracts with
Customers
AASB 2016-5
Amendments to
Australian Accounting
Standards –
Classification and
Measurement of Share-
based Payment
Transactions
AASB 16 Leases
The incurred credit loss model in AASB 139 has been replaced with an expected credit loss
model in AASB 9.
The requirements for hedge accounting have been amended to more closely align hedge
accounting with risk management, establish a more principles-based approach to hedge
accounting and address inconsistencies in the hedge accounting model in AASB 139.
AASB 15 replaces all existing revenue requirements in Australian Accounting Standards
(AASB 111 Construction Contracts, AASB 118 Revenue, AASB Interpretation 13 Customer
Loyalty Programmes, AASB Interpretation 15 Agreements for the Construction of Real
Estate, AASB Interpretation 18 Transfers of Assets from Customers and AASB
Interpretation 131 Revenue – Barter Transactions Involving Advertising Services) and
applies to all revenue arising from contracts with customers, unless the contracts are in the
scope of other standards, such as AASB 117 Leases (or AASB 16 Leases, once applied).
The core principle of AASB 15 is that an entity recognises revenue to depict the transfer of
promised goods or services to customers in an amount that reflects the consideration to
which an entity expects to be entitled in exchange for those goods or services. An entity
recognises revenue in accordance with the core principle by applying the following steps:
► Step 1: Identify the contract(s) with a customer
► Step 2: Identify the performance obligations in the contract
► Step 3: Determine the transaction price
► Step 4: Allocate the transaction price to the performance obligations in the contract
► Step 5: Recognise revenue when (or as) the entity satisfies a performance obligation.
This Standard amends AASB 2 Share-based Payment, clarifying how to account for certain
types of share-based payment transactions. The amendments provide requirements on the
accounting for:
► The effects of vesting and non-vesting conditions on the measurement of cash-settled
share-based payments
► Share-based payment transactions with a net settlement feature for withholding tax
obligations
► A modification to the terms and conditions of a share-based payment that changes the
classification of the transaction from cash-settled to equity-settled.
AASB 16 requires lessees to account for all leases under a single on-balance sheet model
in a similar way to finance leases under AASB 117 Leases. The standard includes two
recognition exemptions for lessees – leases of ’low-value’ assets (e.g., personal computers)
and short-term leases (i.e., leases with a lease term of 12 months or less). At the
commencement date of a lease, a lessee will recognise a liability to make lease payments
(i.e., the lease liability) and an asset representing the right to use the underlying asset
during the lease term (i.e., the right-of-use asset).
Lessees will be required to separately recognise the interest expense on the lease liability
and the depreciation expense on the right-of-use asset.
Lessees will be required to remeasure the lease liability upon the occurrence of certain
events (e.g., a change in the lease term, a change in future lease payments resulting from a
change in an index or rate used to determine those payments). The lessee will generally
recognise the amount of the remeasurement of the lease liability as an adjustment to the
right-of-use asset.
Lessor accounting is substantially unchanged from today’s accounting under AASB 117.
Lessors will continue to classify all leases using the same classification principle as in
AASB 117 and distinguish between two types of leases: operating and finance leases.
58
1 January 2018
The Company
has begun
assessing the
potential impact
of this change,
however does not
yet know if this
will have a
material
quantitative
impact. Further
assessments will
be made during
the course of the
year.
1 January 2018
The Company
has not yet
assessed the
potential impact
of this change.
1 January 2019
The Company
has not yet
assessed the
potential impact
of this change.
engage:BDR Limited
Notes to Financial Statements
31 December 2017
33. New Accounting Standards and Interpretations (continued)
Interpretation 23
Uncertainty over income
tax treatments
The Interpretation clarifies the application of the recognition and measurement criteria in
AASB 112 Income Taxes when there is uncertainty over income tax treatments. The
Interpretation specifically addresses the following:
► Whether an entity considers uncertain tax treatments separately
► The assumptions an entity makes about the examination of tax treatments by taxation
authorities
► How an entity determines taxable profit (tax loss), tax bases, unused tax losses, unused
tax credits and tax rates
► How an entity considers changes in facts and circumstances.
1 January 2019
59
engage:BDR Limited
Directors Declaration
31 December 2017
In the directors' opinion:
●
●
●
●
the attached financial statements and notes comply with the Corporations Act 2001, the Accounting Standards, the
Corporations Regulations 2001 and other mandatory professional reporting requirements;
the attached financial statements and notes comply with International Financial Reporting Standards as issued by the
International Accounting Standards Board as described in note 2 to the financial statements;
the attached financial statements and notes give a true and fair view of the company's and consolidated entity's
financial position as at 31 December 2017 and of their performance for the financial year ended on that date; and
there are reasonable grounds to believe that the company will be able to pay its debts as and when they become due
and payable.
The directors have been given the declarations required by section 295A of the Corporations Act 2001.
Signed in accordance with a resolution of directors made pursuant to section 295(5)(a) of the Corporations Act 2001.
On behalf of the directors
___________________________
Ted Dhanik
Co-Founder and Executive Chairman
29 March 2018
60
Ernst & Young
8 Exhibition Street
Melbourne VIC 3000 Australia
GPO Box 67 Melbourne VIC 3001
Tel: +61 3 9288 8000
Fax: +61 3 8650 7777
ey.com/au
Independent Auditor's Report to the Members of Engage:BDR Limited
Report on the Audit of the Financial Report
Opinion
We have audited the financial report of Engage:BDR Limited (the Company) and its subsidiaries
(collectively the Group), which comprises the consolidated statement of financial position as at 31
December 2017, the consolidated statement of comprehensive income, consolidated statement of
changes in equity and consolidated statement of cash flows for the year then ended, notes to the financial
statements, including a summary of significant accounting policies, and the directors' declaration.
In our opinion, the accompanying financial report of the Group is in accordance with the Corporations Act
2001, including:
a)
giving a true and fair view of the consolidated financial position of the Group as at 31 December
2017 and of its consolidated financial performance for the year ended on that date; and
b)
complying with Australian Accounting Standards and the Corporations Regulations 2001.
Basis for Opinion
We conducted our audit in accordance with Australian Auditing Standards. Our responsibilities under
those standards are further described in the Auditor’s Responsibilities for the Audit of the Financial
Report section of our report. We are independent of the Group in accordance with the auditor
independence requirements of the Corporations Act 2001 and the ethical requirements of the Accounting
Professional and Ethical Standards Board’s APES 110 Code of Ethics for Professional Accountants (the
Code) that are relevant to our audit of the financial report in Australia. We have also fulfilled our other
ethical responsibilities in accordance with the Code.
We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for
our opinion.
Material Uncertainty Related to Going Concern
Without qualifying our opinion, we draw attention to Note 2(c) in the financial report which describes
matters relating to the Group’s ability to continue as a going concern. These matters indicate the
existence of a material uncertainty which may cast doubt about the Group’s ability to continue as a going
concern and therefore, the Group may be unable to realise its assets and discharge its liabilities in the
normal course of business. The financial report does not include any adjustments relating to the
recoverability and classification of recorded asset amounts or to the amounts and classification of
liabilities that might be necessary should the Group not continue as a going concern.
A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislation
2
Key Audit Matters
Key audit matters are those matters that, in our professional judgment, were of most significance in our
audit of the financial report of the current year. These matters were addressed in the context of our audit
of the financial report as a whole, and in forming our opinion thereon, but we do not provide a separate
opinion on these matters. In addition to the matter described in the Material Uncertainty Related to Going
Concern section, we have determined the matters described below to be the key audit matters to be
communicated in our report. For each matter below, our description of how our audit addressed the
matter is provided in that context.
We have fulfilled the responsibilities described in the Auditor’s Responsibilities for the Audit of the
Financial Report section of our report, including in relation to these matters. Accordingly, our audit
included the performance of procedures designed to respond to our assessment of the risks of material
misstatement of the financial report. The results of our audit procedures, including the procedures
performed to address the matters below, provide the basis for our audit opinion on the accompanying
financial report.
1. Recognition of revenue
Why significant
How our audit addressed the key audit matter
Note 2 (f) of the financial report outlines the
Group’s accounting policy with respect to
revenue recognition.
The Group’s revenue comprises a significant
volume of low value transactions.
Determining whether the Group acts as principal
or agent may impact the quantum of revenue
recognised. It is an area of complexity involving
consideration by the Group of factors including
fulfilment of the customer orders, ability to
influence and establish selling prices and
retention of customer credit risk.
Revenue recognition was a key audit matter due
to the volume and nature of transactions and the
judgements applied by the Group in the
assessment of whether it acted as principal or
agent.
Our procedures included the following:
• Assessment on a sample basis, ofcustomer
arrangements to understand the terms and
conditions for the Group to deliver services
•
For a sample of customer transactions we tested
whether revenue recognised was based on the
completion of services in the reporting period
• Tested whether a sample of revenue transactions
were supported by cash receipts
• Obtained confirmations from a sample of supply
and demand side partners (suppliers and
customers) of the volumes of media impressions
completed during the reporting period
• Assessed the Group’s accounting policy
regarding revenue recognition and presentation
where the Group was acting as principal
• Assessed a sample of contractual terms and
arrangements with customers, to consider
factors such as of customer fulfilment, price
setting of media inventory and credit risk to
assess the presentation of revenue as principal
A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislation
3
2. Accounting for share based payment arrangements
Why significant
How our audit addressed the key audit matter
Our procedures included the following:
• Our valuation specialists assessed the appropriateness
of the valuation report provided by the Group’s
external valuation experts which included considering:
• The competence, capabilities and objectivity of the
expert used by the Group
• The methodology and valuation method adopted
• The assumptions applied in the report, such as
volatility rates and vesting period included in the
valuations.
•
Confirmed with the Board that there were no service
conditions attached to the shares issued
• Assessed the accuracy of the option expense deducted
from equity related to transaction costs paid to a third
party in share options on completion of the Initial
Public Offer
•
Considered the disclosures in note 29 to the financial
report in relation to the arrangements
The Group has entered into two share based
arrangements:
• New shares were issued to employees and
•
contractors prior to the Initial Public Offering,
resulting in a $3.4m expense recognised in the
period
Share options were issued to a third party as
consideration paid for services provided in
relation to the Initial Public Offering, resulting in
$0.3m recognised as a deduction in equity
The Group was required to make judgemental
assumptions in determining the fair value of the
arrangements and the expensing of that fair value
over the estimated service period of its employees.
The Group engaged an external valuation expert to
determine the value the third party share options and
shares issued to employees and contractors.
Details of the share based payment arrangements are
disclosed in the Remuneration Report and Note 29 to
the financial report.
The audit of the share based payment arrangements
and the associated expense was considered a key
audit matter due to the judgements required in
determining their fair value and the expensing of that
fair value over the appropriate period.
3. Accounting for loans from related parties
Why significant
How our audit addressed the key audit matter
For the year ended 31 December 2017, the Group
recognised $2.3m in loans receivable from related
parties as disclosed in Note 22 to the financial report.
The recording and disclosure of related party
transactions was a key audit matter due to the volume
of transactions with related parties and the judgement
required in assessing the recoverability of the
outstanding loan amounts as at 31 December 2017.
Our procedures included the following:
•
Considered the Group’s procedures in respect of the
capturing and disclosure of related party transactions
• We obtained confirmation from all related parties of
outstanding loans receivable and agreed the confirmed
amounts and terms to the disclosures presented in the
financial report
• We assessed the recoverability of the related party
loans
• We obtained written representation from employees
and Directors regarding their intention and ability of
their related party loan amounts to be repaid by the
disclosed due dates
• We considered the adequacy of the related party
disclosures in Note 22 of the financial report.
A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislation
4
Information Other than the Financial Report and Auditor’s Report Thereon
The directors are responsible for the other information. The other information comprises the information
included in the Company’s 2017 Annual Report, but does not include the financial report and our
auditor’s report thereon.
Our opinion on the financial report does not cover the other information and accordingly we do not
express any form of assurance conclusion thereon, with the exception of the Remuneration Report and
our related assurance opinion.
In connection with our audit of the financial report, our responsibility is to read the other information and,
in doing so, consider whether the other information is materially inconsistent with the financial report or
our knowledge obtained in the audit or otherwise appears to be materially misstated.
If, based on the work we have performed, we conclude that there is a material misstatement of this other
information, we are required to report that fact. We have nothing to report in this regard.
Responsibilities of the Directors for the Financial Report
The directors of the Company are responsible for the preparation of the financial report that gives a true
and fair view in accordance with Australian Accounting Standards and the Corporations Act 2001 and for
such internal control as the directors determine is necessary to enable the preparation of the financial
report that gives a true and fair view and is free from material misstatement, whether due to fraud or
error.
In preparing the financial report, the directors are responsible for assessing the Group’s ability to
continue as a going concern, disclosing, as applicable, matters relating to going concern and using the
going concern basis of accounting unless the directors either intend to liquidate the Group or to cease
operations, or have no realistic alternative but to do so.
Auditor's Responsibilities for the Audit of the Financial Report
Our objectives are to obtain reasonable assurance about whether the financial report as a whole is free
from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes
our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit
conducted in accordance with the Australian Auditing Standards will always detect a material
misstatement when it exists. Misstatements can arise from fraud or error and are considered material if,
individually or in the aggregate, they could reasonably be expected to influence the economic decisions of
users taken on the basis of this financial report.
As part of an audit in accordance with the Australian Auditing Standards, we exercise professional
judgment and maintain professional scepticism throughout the audit. We also:
A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislation
5
Identify and assess the risks of material misstatement of the financial report, whether due to fraud
or error, design and perform audit procedures responsive to those risks, and obtain audit evidence
that is sufficient and appropriate to provide a basis for our opinion. The risk of not detecting a
material misstatement resulting from fraud is higher than for one resulting from error, as fraud
may involve collusion, forgery, intentional omissions, misrepresentations, or the override of
internal control.
Obtain an understanding of internal control relevant to the audit in order to design audit
procedures that are appropriate in the circumstances, but not for the purpose of expressing an
opinion on the effectiveness of the Group’s internal control.
Evaluate the appropriateness of accounting policies used and the reasonableness of accounting
estimates and related disclosures made by the directors.
Conclude on the appropriateness of the directors’ use of the going concern basis of accounting and,
based on the audit evidence obtained, whether a material uncertainty exists related to events or
conditions that may cast significant doubt on the Group’s ability to continue as a going concern. If
we conclude that a material uncertainty exists, we are required to draw attention in our auditor’s
report to the related disclosures in the financial report or, if such disclosures are inadequate, to
modify our opinion. Our conclusions are based on the audit evidence obtained up to the date of our
auditor’s report. However, future events or conditions may cause the Group to cease to continue as
a going concern.
Evaluate the overall presentation, structure and content of the financial report, including the
disclosures, and whether the financial report represents the underlying transactions and events in a
manner that achieves fair presentation.
Obtain sufficient appropriate audit evidence regarding the financial information of the entities or
business activities within the Group to express an opinion on the financial report. We are
responsible for the direction, supervision and performance of the Group audit. We remain solely
responsible for our audit opinion.
We communicate with the directors regarding, among other matters, the planned scope and timing of the
audit and significant audit findings, including any significant deficiencies in internal control that we
identify during our audit.
We also provide the directors with a statement that we have complied with relevant ethical requirements
regarding independence, and to communicate with them all relationships and other matters that may
reasonably be thought to bear on our independence, and where applicable, related safeguards.
From the matters communicated to the directors, we determine those matters that were of most
significance in the audit of the financial report of the current year and are therefore the key audit
matters. We describe these matters in our auditor’s report unless law or regulation precludes public
disclosure about the matter or when, in extremely rare circumstances, we determine that a matter should
not be communicated in our report because the adverse consequences of doing so would reasonably be
expected to outweigh the public interest benefits of such communication.
A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislation
6
Report on the Audit of the Remuneration Report
Opinion on the Remuneration Report
We have audited the Remuneration Report included in pages 9 to 14 of the directors' report for the year
ended 31 December 2017.
In our opinion, the Remuneration Report of Engage:BDR Limited for the year ended 31 December 2017,
complies with section 300A of the Corporations Act 2001.
Responsibilities
The directors of the Company are responsible for the preparation and presentation of the Remuneration
Report in accordance with section 300A of the Corporations Act 2001. Our responsibility is to express an
opinion on the Remuneration Report, based on our audit conducted in accordance with Australian
Auditing Standards.
Ernst & Young
Don Grant
Partner
Melbourne
29 March 2018
A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislation
engage:BDR Limited
Shareholder Information
31 December 2017
The shareholder information set out below was applicable as at 21 March 2018.
Distribution of equitable securities
Analysis of number of equitable security holders by size of holding:
Number
of holders
of options
Number
of holders
of ordinary ordinary
over
1 to 1,000
1,001 to 5,000
5,001 to 10,000
10,001 to 100,000
100,001 and over
Holding less than a marketable parcel
Equity security holders
Twenty largest quoted equity security holders
The names of the twenty largest security holders of quoted equity securities are listed below:
shares
shares
24
78
266
712
100
1,180
64
-
246
351
321
42
960
-
First Round Capital LLC
Mr Kenneth Kwan
Mr Kurtis Rintala
National Nominees Limited
Mr Abdulaziz Saleh Alrajhi
Mr Kevin Kwok
Tumbulgum Investments Pty Ltd
Basapa Pty Ltd (Kehoe Family A/C)
Bodo LLC
Andy Dhanik
Mr Jason Steingold
Sanlam Private Wealth Pty Ltd (Westbourne Long Short A/C)
BNP Paribas Noms Pty Ltd (DRP)
Sindel Nominees Pty Ltd
Cary Stynes
Tom Anderson
Mona Jalai
Youqi Li
Citicorp Nominees Pty Limited
Mr John Andrew Rogers (John Rogers Family A/C)
65
Ordinary shares
% of total
shares
issued
Number held
55,949,870
55,760,870
35,217,391
8,485,000
8,249,000
6,369,950
4,450,138
3,850,000
3,304,578
3,000,000
2,958,117
2,650,000
2,050,000
1,999,860
1,999,860
1,500,000
1,500,000
1,500,000
1,447,209
1,406,827
22.16
22.09
13.95
3.36
3.27
2.52
1.76
1.53
1.31
1.19
1.17
1.05
0.81
0.79
0.79
0.59
0.59
0.59
0.57
0.56
203,648,670
80.65
engage:BDR Limited
Shareholder Information
31 December 2017
Options over ordinary
shares
% of total
options
issued
Number held
Mr John Andrew Rogers (John Rogers Family A/C)
Clarksons Boathouse Pty Ltd (Clarkson Super Fund A/C)
Sean Anthony Mulligan and Anya Rebecca Mulligan (S & A Mulligan Super A/C)
J P Morgan Nominees Australia Limited
Sanlam Private Wealth Pty Ltd (Westbourne Long Short A/C)
Citicorp Nominees Pty Limited
Taos Pty Ltd (Geilings & Co Pty Super A/C)
Gazump Resources Pty Ltd
Bellaire Capital Pty Ltd (Bellaire Capital Invest A/C)
Michael James Dixon
Mr Christopher John Girling and Ms Yvette Louise Clark (Moloscyg Superannuation A/C)
Mr John Antony Thomas
Ltcd Pty Ltd (Tink & Lio A/C)
Ajava Holdings Pty Ltd
Jojo Enterprises Pty Ltd (SFI Family A/C)
Mrs Alpa Chhanabhai Prajapati
1215 Capital Pty Ltd
Mr Kevin Daniel Leary and Mrs Helen Patricia Leary (Kevin & Helen Leary S/F A/C)
Mr Bin Liu
Rubenstein Family Investments Pty Ltd (Rubenstein Family A/C)
1,250,000
1,075,000
800,000
675,000
625,000
500,000
477,682
473,824
426,350
404,350
400,000
326,000
300,000
290,000
284,999
262,850
250,000
250,000
250,000
250,000
5.00
4.30
3.20
2.70
2.50
2.00
1.91
1.90
1.71
1.62
1.60
1.30
1.20
1.16
1.14
1.05
1.00
1.00
1.00
1.00
9,571,055
38.29
Unquoted equity securities
There are no unquoted equity securities.
Substantial holders
Substantial holders in the company are set out below:
First Round Capital LLC
Mr Kenneth Kwan
Mr Kurtis Rintala
Ordinary shares
% of total
shares
issued
Number held
55,949,870
55,760,870
35,217,391
22.16
22.09
13.95
Options over ordinary
shares
% of total
options
issued
Number held
Mr John Andrew Rogers (John Rogers Family A/C)
1,250,000
5.00
66
engage:BDR Limited
Shareholder Information
31 December 2017
Voting rights
The voting rights attached to ordinary shares are set out below:
Ordinary shares
On a show of hands every member present at a meeting in person or by proxy shall have one vote and upon a poll each
share shall have one vote.
There are no other classes of equity securities.
Restricted securities
Class
Expiry date
Fully paid ordinary shares (escrowed ES1)
12 December 2018
Securities subject to voluntary escrow
Class
Expiry date
Listed options (exercisable at $0.25 cents)
11 December 2020
Consistency with business objective - ASX Listing Rule 4.10.19
Number
of shares
146,928,131
Number
of shares
5,000,000
In accordance with Listing Rule 4.10.19, the Group states that it has used the cash and assets in a form readily convertible
to cash in a way consistent with its business objective as disclosed in the Prospectus dated 8 September 2017 and
Replacement Prospectus dated 15 September 2017.
67