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engage:BDR

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FY2021 Annual Report · engage:BDR
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engage:BDR Limited 
  
ABN 621 160 585 
  
  
  
  
Annual Report - 31 December 2021 
  

engage:BDR Limited
Contents 
31 December 2021
  
  
1 
Corporate directory 
2 
Directors' report 
3 
Auditor's independence declaration 
21 
Statement of profit or loss and other comprehensive income 
22 
Statement of financial position 
23 
Statement of changes in equity 
24 
Statement of cash flows 
26 
Notes to the financial statements 
27 
Directors' declaration 
51 
Independent auditor's report to the members of engage:BDR Limited 
52 
Shareholder information 
60 
 

engage:BDR Limited
Corporate directory 
31 December 2021
  
  
2 
Directors 
 Mr Ted Dhanik  
 
 Mr Kurtis Rintala  
 
 Mr Tom Anderson  
 
 Mr Darian Pizem 
 
 Mr Robert Antulov 
  
Company secretary 
 Ms Melanie Leydin 
  
Registered office 
 Scottish House 
 
 Level 4 
 
 90 William Street 
 
 Melbourne Victoria 3000 Australia 
 
 Telephone: +61 3 9692 7222 
  
Principal place of business 
 8581 Santa Monica Boulevard 
 
 #12 
 
 West Hollywood 
 
 California 90069  USA 
 
 Telephone +1 310 954 0751 
  
Share register 
 Computershare Investor Services Pty Limited 
 
 Yarra Falls, 452 Johnston Street 
 
 Abbotsford, VIC 3067 
 
 Telephone: +61 3 9415 5000 
 
 Fax: +61 3 9473 2500 
  
Auditor 
 William Buck Audit (Vic) Pty Ltd 
 
 Level 20, 181 William Street 
 
 Melbourne VIC 3000 
 
 Australia 
  
Stock exchange listing 
 engage:BDR Limited securities are listed on the Australian Securities Exchange (ASX 
code: EN1). 
  
Website 
 engagebdr.com 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
3 
The Directors present their report, together with the financial report of engage:BDR Limited comprising engage:BDR Limited 
(referred to hereafter as the 'Company' or 'parent entity') and the entities it controlled at the end of, or during, the year ended 
31 December 2021 (referred to hereafter as ‘engage:BDR’ or the ‘Group’). 
  
Directors 
The following persons were directors of engage:BDR Limited during the whole of the financial year and up to the date of this 
report, unless otherwise stated: 
  
Mr Ted Dhanik (Co-Founder and Executive Chairman) 
Mr Kurtis Rintala (Co-Founder and Executive Director) 
Mr Tom Anderson (Non-Executive Director) 
Mr Darian Pizem (Non-Executive Director) 
Mr Robert Antulov (Non-Executive Director) 
  
Principal activities 
engage:BDR is an internet-based marketplace platform and associated technology solution provider. engage:BDR’s 
proprietary technology is used to optimise the sale of advertising inventory from digital publishers (websites and apps) to 
advertisers and their agents (brands, agencies and advertising platforms). The ability to optimise the inventory from digital 
publishers to advertisers and their agents allows engage:BDR to play an active role in managing the ad exchange platform. 
  
engage:BDR allows digital publishers to monetise their available advertising space by making the inventory available to 
multiple advertisers, as well as providing various related technologies designed to help publishers create additional 
incremental revenue streams. engage:BDR’s ad exchange platform also allows publishers to sell space for video advertising 
on webpages that do not have video content. 
  
Dividends 
There were no dividends paid, recommended or declared during the current or previous financial year. 
  
Review of operations 
The loss for the consolidated entity after providing for income tax amounted to $6,179,036 (2020: loss of $6,881,027). 
 
The Group’s loss was mainly affected by a decrease in revenue to $11,406,628 (2020: $15,398,413) due to continual 
negative impact to the Group's operation caused by Covid-19, one-off settlement expenses of $962,018 and increases in 
depreciation and amortisation to $1,664,192 (2020:$861,467). 
  
Programmatic display, native and video advertising sales 
  
The Group’s Programmatic advertising sales includes selling display, native and video advertising inventory through the 
Group’s digital auctioning technology to platforms and marketplaces. The adoption of programmatic display advertising sales 
has proven to be successful in 2020 and opened additional revenue opportunities from the same clients, largely because 
programmatic buying and selling of advertising is much more efficient and significantly more cost effective to operate The 
Group expects significant revenue contribution from Programmatic Display and consistent margins and success winning new 
clients for 2022. 
  
The Group’s proprietary programmatic technology significantly increases the Group’s operating margins by reducing payroll 
and associated sales commissions. With the rapid adoption of programmatic buying, brands, agencies, and digital media 
buyers have moved their budgets to auction-based buying, in contrast to buying from salespeople, individual RFP (request 
for proposal) and insertion orders. This behavioural change has made the marketplace much more efficient, significantly 
reducing the staff overhead required to sell advertising in the traditional way. 
  
Advertising buyers, through the Group’s programmatic platform, are essentially bidding for advertising inventory in real time 
in dynamic auctions, which occur in milliseconds while the relevant mobile or CTV app content is loading. This new 
engage:BDR format has created significant barriers to entry for new companies looking to enter the digital advertising arena. 
Companies must realistically own and develop their own proprietary technology to be able to participate in the rapidly 
developing programmatic advertising ecosystem as licensing third party technologies is cost prohibitive. engage:BDR has 
developed its own real-time auctioning and bidding technologies which provide it with a significant competitive advantage. 
engage:BDR has established thousands of direct publisher relationships which is a key differentiator and competitive 
advantage for the Group in an ecosystem which is experiencing inventory quality issues, brokers and middlemen. 
  
Influencer Marketing 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
4 
The Group launched its social influencer marketing platform in 2017. It dedicated engineering and account management 
resources to further develop and refine its technology and client base in 2019. The Group brought in incremental revenue 
through this platform and further diversification of the Group’s product and service offering. The group paused IconicReach 
efforts in March 2020, in light of the COVID-19 pandemic and reallocated those resources to its programmatic advertising 
exchange. The Group anticipates IconicReach to continue to be paused for 2022 and plans to reallocate resources to 
IconicReach in 2023. 
  
Mobile and Connected Television (CTV) App Ads 
  
The Group expects continued growth in supply and demand integration onboarding specifically within AdCel for 2022, as 
AdCel's technology has matured to a stage in which it is capable of monetizing inventory across ConnectedTV Apps, In 
addition to its core competency of App monetization across mobile devices. AdCel is one of the first demand agnostic 
mediation technologies available for ConnectedTV publishers in the market, solving an inherent problem in the ConnectedTV 
ecosystem. AdCel enables publishers the unique ability to mediate multiple sources of demand in one platform, utilizing 
intelligent personalization powered by the AdCel machine learning algorithm to maximize yield and minimize human error 
and time spent performing manual optimization. As supply and demand partnerships are established and integrated by sales 
and engineering, revenue is expected to steadily ramp throughout the course of the year. AdCel will continue to focus 
onboarding significant volumes of new ConnectedTV and mobile App publishers through the group's NetZero payment 
product, enabling publisher payments the same day the group is invoiced. 
  
COVID-19 
The Group was negatively impacted by COVID-19 specifically because advertising budgets of large brands were initially cut 
entirely for app advertising publishers at the beginning of the pandemic. After a year passed, the app budgets were gradually 
partially restored. The Group had major clients affected by the loss of revenue and became less viable, cutting their budgets 
indefinitely. Other online businesses, specifically web-based (vs. app) saw huge spikes in traffic due to the pandemic, which 
boosted online sales of e-commerce. The Group is not in e-commerce or web-based advertising.  
  
Significant changes in the state of affairs 
On 4 March 2021 the Company announced that it had issued 77,826,921 fully paid ordinary shares at an issue price of 
$0.005 (0.5 cents) per share as settlement of employee bonuses for the year ended 31 December 2020; 
 
On 23 August 2021, the Company announced that it had: 
 - Issued 4,381,046 fully paid ordinary shares at a deemed issue price of $0.004 per share as part settlement of compensation 
for consulting services provided during the year ended 31 December 2020; and 
  - Settled all claims and disputes between various parties regarding the acquisition of Tiveo LLC*, (“Tiveo”) also known as 
“Diveo”, including its talent discovery platform and the termination of various consulting agreements previously associated 
with the Tiveo business. This settlement comprised of a cash settlement of USD$125,000 and issuing 100,000,000 fully paid 
ordinary shares at a deemed issue price of $0.004 per fully paid ordinary share.     
 
On 30 September 2021 the Company issued 495,045,342 fully paid ordinary shares at an issue price of $0.003 per share to 
professional and sophisticated investors in relation to a Placement. 
  
On 18 October 2021 the Company issued 512,132,494 unlisted options to eligible shareholders in Australia and New Zealand 
as recorded in the share registry records on 11 October 2021 with an exercise price of $0.0030 each and an expiry of 3 
December 2021 ("bonus options"). Upon exercise, each option entitles the holder to one fully paid ordinary share in the 
Company and one free-attaching additional option (Additional Option), each with an exercise price of $0.01 (1 cent) and 
expiry date of 5 December 2023. 
  
On 10 December 2021 the Company issued 54,638,095 fully paid ordinary shares and 54,638,095 additional options upon 
exercise of 54,638,095 bonus options by eligible shareholders and raised $163,914. The remaining 457,494,399 Bonus 
Options expired. 
 
*LLC - Limited Liability Company 
  
There were no other significant changes in the state of affairs of the consolidated entity during the financial year. 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
5 
Matters subsequent to the end of the financial year 
On 4 February 2022, the Company issued 400,000,000 fully paid ordinary shares for settlement of creditor balances at a 
deemed issue price of $0.002 (0.02 cents) per share. 
 
On 22 February 2022, the Company issued 362,942,509 fully paid ordinary shares for settlement of creditor balances at a 
deemed issue price of $0.001 (0.01 cents) per share. 
 
Subsequent to the year end, the Group signed a binding purchase agreement to acquire intellectual property assets of 
colorTV, a U.S. connected television company based in Orange County, California. The Group has rebranded as colorTV 
and intends to rename the parent company as colorTV LTD, pending shareholder approval at the next EGM on 5 May 2022. 
  
No other matter or circumstance has arisen since 31 December 2021 that has significantly affected, or may significantly 
affect the consolidated entity's operations, the results of those operations, or the consolidated entity's state of affairs in future 
financial years. 
  
Likely developments and expected results of operations 
Growth of programmatic and mobile app (AdCel) ad revenues the proprietary platforms 
  
With AdCel being one of the first platforms to offer a solution focused for ConnectedTV app mediation and with a number of 
partnerships both established and in the queue. The Group expects to grow programmatic ConnectedTV and mobile app ad 
revenues steadily and significantly throughout 2021. These revenues are no longer dependent on third party technologies 
as they were previously. As a result of our ability to directly represent a publisher's supply through AdCel's mediation, the 
Group will have the most optimized supply path to a publisher's inventory; creating cost efficiency, and the ability to generate 
greater scale for the Group's clients. Lastly, this optimized supply path will be key in attracting new demand partnership 
integrations for AdCel and will provide differentiation in the market stemming from buyers interested in cost efficiency, scale, 
and unduplicated supply opportunities. As these supply and demand partnerships are integrated by the engineering teams, 
the revenue is expected to grow steadily throughout the year. 
  
Continued growth of programmatic display, native and video revenue 
  
The Group also expects to see continued growth of its programmatic display, native and video businesses. Through 
monetisation of existing partnerships and creation of new ones, the Group expects to be able to significantly scale revenue 
while maintaining its lower cost operations. This enables optimisation of the Group’s existing relationships and the ability to 
attract new buyers and sellers. 
  
The Group anticipates growth in the connected television advertising sector (CTV) as it as redirected all of its effort to CTV 
as at January 2022. The primary focus of the Group is now CTV; the Group anticipates growth in new client volume in this 
area for both publishers and advertisers. The Group is focused on acquiring clients in the North America, EU and APAC at 
this time. 
  
Environmental regulation 
The consolidated entity is not subject to any significant environmental regulation under Australian Commonwealth or State 
law. 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
6 
Information on directors 
Name: 
 Mr Ted Dhanik 
Title: 
 Co-Founder, Executive Chairman and Chief Executive Officer (appointed 14 December 
2017) 
Experience and expertise: 
 Ted Dhanik is one of the co-founders of engage:BDR LLC. He serves as Chief
Executive Officer overseeing corporate development, strategic marketing, sales and 
business development, and product strategy. 
 
From 2003 to 2008, Ted worked with MySpace.com developing strategic marketing 
initiatives. He worked very closely with founders Chris DeWolfe and Tom Anderson and 
was responsible for launching the brand in its early days through a combination of on 
and offline campaigns. Ted also worked in business development at LowerMyBills.com 
until its acquisition by Experian. Ted was also an integral part of the development and 
launch of the consumer lending program at NexTag Corporation.  
 
He has worked for, or been a partner at, several other companies in business 
development, sales, and managerial positions, including Xoriant Corporation, Atesto
Technologies, Brigade Solutions, Beyond.com/Cybersource Corporation and Merrill
Corporation.  
 
Ted also advises a number of technology startups including Fighter, LottoGopher and 
Schizo Pictures and is an active mentor at Los Angeles-based startup accelerator Start
Engine. He is passionate about being a thought leader in the industry and he is regularly 
published in leading publications.  
 
He regularly contributes to discussions about industry standards and achieving positive 
change, sitting on IAB committees including the Anti-fraud Workgroup, Anti-malware
Workgroup, Traffic of Good intent Task Force, Programmatic Counsel, Digital Video 
Committee, Mobile Advertising Committee and Performance Marketing Committee. 
Other current directorships: 
 Nil 
Former directorships (last 3 years):  Nil 
Interests in shares: 
 97,681,498 fully paid ordinary shares  
Interests in options: 
 Nil 
Interests in rights: 
 10,000,000 
  
Name: 
 Mr Kurtis Rintala 
Title: 
 Co-Founder, Executive Director and Chief Operating Officer  
Experience and expertise: 
 Kurtis Rintala was one of the co-founders of engage:BDR LLC. and serves as the Chief 
Operating Officer for the Group overseeing day-to-day operations and leading the
execution of the strategic direction of the Group.  
 
Kurtis is responsible for establishing policies that promote the Group culture and vision. 
He sets comprehensive goals for performance and growth and encourages optimum 
performance and dedication. He evaluates performance by analysing and interpreting 
data and metrics.  
 
Kurtis began his career in the technology industry in 2003 as an early member of the 
successful internet startup, LowerMyBills.com.  
Other current directorships: 
 Nil 
Former directorships (last 3 years):  Nil 
Interests in shares: 
 47,717,391 fully paid ordinary shares  
Interests in options: 
 Nil 
Interests in rights: 
 4,000,000 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
7 
Name: 
 Mr Tom Anderson 
Title: 
 Non-Executive Director 
Experience and expertise: 
 Tom Anderson was appointed to the Board of the Group as a Non-Executive Director 
to provide the Group with the benefit of his wide ranging expertise in social media and 
innovative product design and to assist to steer the Group’s future growth strategy. 
 
Prior to joining the engage:BDR, Tom founded and served as President of MySpace,
simultaneously inventing "social media" while revolutionizing the music industry. After 
its launch in 2003, MySpace became the #1 most visited site on the web quickly, 
surpassing companies such as Google, Yahoo and Amazon. At its peak, Nielsen Net 
Ratings reported that MySpace captured more than 10% of all minutes spent online.
 
By the time Anderson left the company in 2009, he had amassed more than 350 million 
friends on MySpace, making him the first and still ultimately the biggest "influencer" of 
all time. His MySpace profile photo, which he never changed and still uses to this day 
is estimated to have been viewed more times than any single photograph in history. 
 
Before retiring in 2009, TIME Magazine included Tom among its list of the 100 most
influential people in the world, and Barbara Walters named him one of her 10 Most 
Fascinating People. 
 
Since retiring, Tom has become an internationally recognised photographer, traveling
to more than 40 countries in pursuit of his passion. Tom's photos have appeared in
countless magazines, newspapers, and websites. He now also has a keen interest in 
architecture and has designed a number of homes. He splits his time between his 
homes in Las Vegas, Hawaii and Los Angeles. 
 
Prior to his entrepreneurial and creative pursuits, Tom graduated with the Departmental 
Citation in English and Rhetoric at the University of California at Berkeley and later
completed a Masters in Film & Critical Studies at UCLA.  
Other current directorships: 
 Nil 
Former directorships (last 3 years):  Nil 
Interests in shares: 
 1,500,000 fully paid ordinary shares 
Interests in options: 
 5,700,000 
Interests in rights: 
 Nil 
  
Name: 
 Mr Darian Pizem 
Title: 
 Non-Executive Director 
Experience and expertise: 
 Darian has a passion for all things innovation. He is CEO of NeoOne, a herbal,
mushroom supplement company. 
 
He is also a serial entrepreneur in the tech space, a digital marketer and brand 
developer, launching and directing a number of successful ventures in the digital space, 
including fortune 500 companies, tech startups, Blockchain, NFTs,  Web 3.0 project 
scale-up, and digital consultancy.  
 
Darian is also focusing on working with ‘profit for purpose’ businesses and mentorship 
for new  businesses and individuals looking at building vision and goals. 
Other current directorships: 
 Nil 
Former directorships (last 3 years):  Nil 
Interests in shares: 
 Nil 
Interests in options: 
 5,700,000 
Interests in rights: 
 Nil 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
8 
Name: 
 Mr Robert Antulov  
Title: 
 Non-Executive Director 
Experience and expertise: 
 Robert (Rob) Antulov is a Managing Partner at boutique technology corporate advisory 
firm Modus Partners, where he provides advice to clients in the technology and media 
sectors on trade sales, acquisitions and equity growth capital raisings. 
 
Based in Sydney, Rob is a highly accomplished Director with experience in public, 
private and not for profit enterprises, primarily in the tech and media sectors. He has
extensive digital media expertise with strong capabilities in the implementation of 
technology-oriented growth strategies, most recently in digital media, programmatic
advertising and online marketplaces. Rob also brings to engage:BDR specific M&A
skills, having participated in over forty corporate transactions as either principal or 
advisor. 
 
Previous corporate experience includes senior executive roles with Fairfax, Coca-Cola
and Booz & Co (now PwC Strategy&). His entrepreneurial activity includes co-founding
a sports digital media business, co-founding a number of ecommerce and SaaS 
businesses and providing mentoring and Advisory Board guidance to numerous 
entrepreneurs and their ventures. 
 
Rob has a Bachelor of Engineering Degree (Elect) from the University of Western
Australia, an MBA from the Australian Graduate School of Management at UNSW and 
has completed additional postgraduate studies in the USA at the Kellogg School of 
Management, North Western University. 
Other current directorships: 
 Nil 
Former directorships (last 3 years):  Nil 
Interests in shares: 
 2,500,000 fully paid ordinary shares 
Interests in options: 
 5,700,000 
Interests in rights: 
 Nil 
  
'Other current directorships' quoted above are current directorships for listed entities only and excludes directorships of all 
other types of entities, unless otherwise stated. 
  
'Former directorships (last 3 years)' quoted above are directorships held in the last 3 years for listed entities only and excludes 
directorships of all other types of entities, unless otherwise stated. 
  
Company secretary 
Ms. Melanie Leydin 
  
Melanie Leydin holds a Bachelor of Business majoring in Accounting and Corporate Law. She is a member of the Institute 
of Chartered Accountants, Fellow of the Governance Institute of Australia and is a Registered Company Auditor. She 
graduated from Swinburne University in 1997, became a Chartered Accountant in 1999 and from February 2000 to October 
2021 was the principal of Leydin Freyer. In November 2021 Vistra acquired Leydin Freyer and, Melanie is now Vistra 
Australia's Managing Director. Vistra is a prominent provider of specialised consulting and administrative services to clients 
in the Fund, Corporate, Capital Markets, and Private Wealth sectors. 
  
Melanie has over 25 years’ experience in the accounting profession and over 15 years’ experience holding Board positions 
including Company Secretary of ASX listed entities. She has extensive experience in relation to public company 
responsibilities, including ASX and ASIC compliance, control and implementation of corporate governance, statutory financial 
reporting, reorganisation of Companies, initial public offerings, secondary raisings and shareholder relations. 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
9 
Meetings of directors 
The number of meetings of the company's Board of Directors ('the Board') held during the year ended 31 December 2021, 
and the number of meetings attended by each director were: 
  
 
 
Full Board 
 
 
Held 
Attended 
 
 
 
 
Ted Dhanik 
 
7
7
Kurtis Rintala 
 
7
6
Tom Anderson 
 
7
2
Darian Pizem 
 
7
6
Robert Antulov 
 
7
7
  
Held: represents the number of meetings held during the time the director held office. 
  
Remuneration report (audited) 
The remuneration report details the key management personnel remuneration arrangements for the Group, in accordance 
with the requirements of the Corporations Act 2001 and its Regulations. 
  
Key management personnel are those persons having authority and responsibility for planning, directing and controlling the 
activities of the entity, directly or indirectly, including all directors. 
  
The remuneration report is set out under the following main headings: 
● 
Principles used to determine the nature and amount of remuneration 
● 
Details of remuneration 
● 
Service agreements 
● 
Share-based compensation 
● 
Additional information 
● 
Additional disclosures relating to key management personnel 
  
Principles used to determine the nature and amount of remuneration 
The objective of the Group's executive reward framework is to ensure reward for performance is competitive and appropriate 
for the results delivered. The framework aligns executive reward with the achievement of strategic objectives and the creation 
of value for shareholders, and it is considered to conform to the market best practice for the delivery of reward. The Board 
of Directors ('the Board') ensures that executive reward satisfies the following key criteria for good reward governance 
practices: 
● 
competitiveness and reasonableness 
● 
acceptability to shareholders 
● 
performance linkage / alignment of executive compensation 
● 
transparency 
  
The Board is responsible for determining and reviewing remuneration arrangements for its directors and executives. The 
performance of the Group depends on the quality of its directors and executives. The remuneration philosophy is to attract, 
motivate and retain high performance and high quality personnel. 
  
The Board has structured an executive remuneration framework that is market competitive and complementary to the reward 
strategy of the Group. 
  
The reward framework is designed to align executive reward to shareholders' interests. The Board has considered that it 
should seek to enhance shareholders' interests by: 
● 
having net profit as a core component of plan design 
● 
focusing on sustained growth in shareholder wealth, consisting of dividends and growth in share price, and delivering
constant or increasing return on assets as well as focusing the executive on key non-financial drivers of value 
● 
attracting and retaining high calibre executives 
  
Additionally, the reward framework should seek to enhance executives' interests by: 
● 
rewarding capability and experience 
● 
reflecting competitive reward for contribution to growth in shareholder wealth 
● 
providing a clear structure for earning rewards 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
10 
In accordance with best practice corporate governance, the structure of non-executive director and executive director 
remuneration is separate. 
  
Non-executive directors remuneration 
Fees and payments to non-executive directors reflect the demands and responsibilities of their role. Non-executive directors' 
fees and payments are reviewed annually by the Board. The Board may, from time to time, receive advice from independent 
remuneration consultants to ensure non-executive directors' fees and payments are appropriate and in line with the market. 
  
Executive remuneration 
The Group aims to reward executives based on their position and responsibility, with a level and mix of remuneration which 
has both fixed and variable components. 
  
The executive remuneration and reward framework has four components: 
● 
base pay and non-monetary benefits 
● 
short-term performance incentives 
● 
share-based payments 
● 
other remuneration such as superannuation and long service leave 
  
The combination of these comprises the executive's total remuneration. 
  
Fixed remuneration, consisting of base salary and non-monetary benefits, is reviewed annually by the Board based on 
individual and business unit performance, the overall performance of the Group and comparable market remunerations. 
  
Executives may receive their fixed remuneration in the form of cash or other fringe benefits where it does not create any 
additional costs to the consolidated entity and provides additional value to the executive. 
  
The short-term incentives ('STI') program is designed to align the targets of the business units with the performance hurdles 
of executives. STI payments are granted to executives based on specific annual targets and key performance indicators 
('KPI's') being achieved. KPI's include profit contribution, customer satisfaction, leadership contribution and product 
management. 
  
Details of remuneration 
The key management personnel of the Group consisted of the following directors and key management personnel: 
● 
Ted Dhanik (Executive Chairman and Chief Executive Officer) 
● 
Kurtis Rintala (Executive Director and Chief Operating Officer) 
● 
Tom Anderson (Non-Executive Director) 
● 
Darian Pizem (Non-Executive Director)  
● 
Robert Antulov (Non-Executive Director) 
● 
Youqi Li (Chief Technology Officer) 
● 
Andy Dhanik (Chief Revenue Officer) 
● 
Denys Kravchenko (Chief Technology Officer - AdCel) 
● 
Ann Marie Blair (Chief Finance Officer) from 1 May 2021 
  
Amounts of remuneration 
  
Details of the remuneration of key management personnel of the Group are set out in the following tables. 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
11 
 
Short-term benefits 
Post-
employment 
benefits 
 
Share-
based 
payments 
 
 
 
Cash salary 
and fees 
Commissio
n /bonus - 
cash  
Bonus - 
non-cash 
(b) 
Health 
benefits 
Defined-
contribution 
plan 
 
Equity-
settled 
 
Total 
31 December 2021
$ 
$ 
$ 
$ 
$ 
 
$ 
 
$ 
 
 
 
 
 
 
 
 
 
 
Non-Executive Directors: 
 
  
  
Tom Anderson 
59,938 
-
-
-
-  
11,187  
71,125
Robert Antulov  
44,000 
-
-
-
-  
11,187  
55,187
Darian Pizem  
44,844 
-
-
-
-  
11,187  
56,031
 
 
  
  
Executive Directors: 
 
  
  
Ted Dhanik (a) (b) 
399,586 
-
400,000
82,133
-  
-  
881,719
Kurtis Rintala (a) 
313,009 
-
-
3,909
-  
-  
316,918
 
 
  
  
Other Key Management 
Personnel:
 
 
 
 
 
Youqi Li (a) 
233,092 
-
-
4,166
-  
46,618  
283,876
Andy Dhanik 
286,370 
-
-
-
-  
134,137  
420,507
Denys Kravchenko (a) 
239,751 
-
-
-
-  
39,959  
279,710
Ann Marie Blair 
137,635 
-
-
-
-  
-  
137,635
 
1,758,225 
-
400,000
90,208
-  
254,275  2,502,708
  
(a) During the year 2021 payroll expenses were recognised as software capitalisation. These costs were related to the
developmental costs to projects to deliver future economic benefit to the Group. For T. Dhanik and K. Rintala costs of 
US$150,920 (AU$207,993) each were capitalised. For Y.Li US$176,539 (AU$243,301) was capitalised. For 
D.Kravchenko a total of US$63,917 (AU$88,088) was capitalised. 
(b) Bonus award of $400,000 to Mr. Ted Dhanik was made for 2021. This bonus was an offset against part of loan accounts. 
Loan items were special exertions from the board to compensate the Executives for significantly reduced payroll in 2011
and 2013 and applied to outstanding loan balances with no cash paid. 
  
 
Short-term benefits 
Post-
employment 
benefits 
 
Share-
based 
payments 
 
 
 
Cash salary 
and fees 
Commissio
n /bonus - 
cash  
Bonus - 
non-cash 
(a) 
Health 
benefits 
Defined-
contribution 
plan 
 
Equity-
settled 
 
Total 
31 December 2020
$ 
$ 
$ 
$ 
$ 
 
$ 
 
$ 
 
 
 
 
 
 
 
 
 
 
Non-Executive Directors: 
 
  
  
Tom Anderson 
61,998 
-
-
-
-  
32,920  
94,918
Robert Antulov  
40,000 
-
-
-
-  
32,920  
72,920
Darian Pizem  
40,767 
-
-
-
-  
32,920  
73,687
 
 
  
  
Executive Directors: 
 
  
  
Ted Dhanik (a) (c) 
477,188 
-
400,000
93,041
-  
754,000  1,724,229
Kurtis Rintala (c) 
339,815 
-
-
1,070
-  
221,640  
562,525
 
 
  
  
Other Key Management 
Personnel:
 
 
 
 
 
Youqi Li (c) 
253,054 
-
-
535
-  
104,000  
357,589
Andy Dhanik (b) 
274,494 
98,545
-
-
-  
160,000  
533,039
Denys Kravchenko (c) 
260,284 
-
-
-
-  
184,000  
444,284
 
1,747,600 
98,545
400,000
94,646
-  1,522,400  3,863,191
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
12 
(a) Bonus award of $400,000 to Mr. Ted Dhanik was made for 2020. This bonus was an offset against part of loan accounts. 
Loan items were special exertions from the board to compensate the Executives for significantly reduced payroll in 2011 
and 2013 and applied to outstanding loan balances with no cash paid. 
(b) Commissions are earned by Mr. Andy Dhanik based on performance to goal. Generally, these performance goals are
driven by sales targets and gross profit maximization. Sales and gross margin targets are based on forecasts. Actual 
performance to goal is compared to arrive at an “Achieved” percentage which is used to determine which Tier of payout
they will receive. < 50% is given a 0% payout tier, 51-69% is given a 50% payout tier, 70-79% is given a 70% payout 
tier, 80-89% is given a 80% payout tier, 90-99% is given a 90% payout tier, and 100% is given a 100% payout tier. The 
payout tier is then multiplied by the result of dividing the maximum payout amount by the target to arrive at a “Payout
Percentage”. The payout percentage is then multiplied by the actual achieved result to arrive at the dollar amount of the 
payout. During the period, commissions of $98,545 were earned by A. Dhanik. 
(c) During the year 2020 payroll expenses were recognised as software capitalisation. These costs were related to the 
developmental costs to projects to deliver future economic benefit to the Group. For T. Dhanik and K. Rintala costs of
US$172,735 (AU$224,273) each were capitalised. For Y.Li US$147,116 (AU$191,010) was capitalised. For 
D.Kravchenko a total of US$143,814 (AU$186,723) was capitalised. 
  
The proportion of remuneration linked to performance and the fixed proportion are as follows: 
  
 
 
Fixed remuneration 
STI - sales commission/bonus
Share based payments 
Name 
 31 December 
2021 
 31 December 
2020 
 31 December 
2021 
31 December 
2020 
31 December 
2021 
 31 December 
2020 
 
 
 
 
 
 
 
 
 
 
 
Non-Executive Directors: 
 
 
 
 
 
 
 
 
 
 
Tom Anderson 
 
84%  
65%  
- 
- 
16%  
35% 
Robert Antulov 
 
80%  
55%  
- 
- 
20%  
45% 
Darian Pizem 
 
80%  
55%  
- 
- 
20%  
45% 
 
 
 
 
 
 
 
 
 
 
 
Executive Directors: 
 
 
 
 
 
 
 
 
 
 
Ted Dhanik 
 
55%  
33%  
45%  
23%  
- 
 
44% 
Kurtis Rintala 
 
100%  
61%  
- 
- 
- 
 
39% 
 
 
 
 
 
 
 
 
 
 
 
Other Key Management 
Personnel:
 
 
 
 
 
 
 
 
 
 
Youqi Li 
 
84%  
71%  
- 
- 
16%  
29% 
Andy Dhanik 
 
68%  
52%  
- 
18%  
32%  
30% 
Denys Kravchenko 
 
86%  
59%  
- 
- 
14%  
41% 
Ann Marie Blair 
 
91%  
- 
 
- 
- 
9%  
- 
  
Service agreements 
Remuneration and other terms of employment for key management personnel are formalised in service agreements. Details 
of these agreements are as follows: 
  
Name: 
 Ted Dhanik 
Title: 
 Executive Chairman and Chief Executive Officer 
Agreement commenced: 
 14 December 2017 
Term of agreement: 
 On going 
Details: 
 The fee payable to Director is to be USD$300,000 per annum. Such fees to be reviewed 
on each anniversary of the agreement or whenever determined by the Board. 
 
Where for any reason the fees owing to the Director for the services of the Director are 
not paid for any period of the engagement, or where there are any fees or monies
outstanding to Director, the Company will accrue those fees and Director may at its 
sole option agree for those fees to be paid in the form of fully paid ordinary shares in 
the Company, subject at all times to the Company obtaining all necessary regulatory 
and shareholder approvals.  
 
The Director may resign at any time by given written notice to the Company. 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
13 
Name: 
 Kurtis Rintala 
Title: 
 Executive Director and Chief Operating Officer 
Agreement commenced: 
 14 December 2017 
Term of agreement: 
 3 years subject to re-election at any relevant Company Annual General Meeting. 
Details: 
 The fee payable to Director is to be USD$235,000 per annum from the commencement
date. Such fees to be reviewed on each anniversary of the agreement or whenever 
determined by the Board. 
 
Where for any reason the fees owing to the Director for the services of the Director are 
not paid for any period of the engagement, or where there are any fees or monies
outstanding to Director, the Company will accrue those fees and Director may at its 
sole option agree for those fees to be paid in the form of fully paid ordinary shares in 
the Company, subject at all times to the Company obtaining all necessary regulatory 
and shareholder approvals.  
 
The Director may resign at any time by given written notice to the Company. 
  
Name: 
 Darian Pizem 
Title: 
 Non-Executive Director 
Agreement commenced: 
 30 October 2018 
Term of agreement: 
 3 years subject to re-election at any relevant Company Annual General Meeting. 
Details: 
 The fee payable to Director is to be AUD$40,000 per annum including applicable 
statutory superannuation entitlements from the commencement date. Such fees to be 
reviewed on each anniversary of the agreement or whenever determined by the Board.
 
Where for any reason the fees owing to the Director for the services of the Director are
not paid for any period of the engagement, or where there are any fees or monies
outstanding to Director, the Company will accrue those fees and Director may at its 
sole option agree for those fees to be paid in the form of fully paid ordinary shares in
the Company, subject at all times to the Company obtaining all necessary regulatory 
and shareholder approvals. 
 
The Director may resign at any time by given written notice to the Company. 
  
Name: 
 Robert Antulov 
Title: 
 Non-Executive Director 
Agreement commenced: 
 23 November 2018 
Term of agreement: 
 3 years subject to re-election at any relevant Company Annual General Meeting. 
Details: 
 The fee payable to Director is to be AUD$40,000 including applicable statutory 
superannuation entitlements per annum from the commencement date. Such fees to 
be reviewed on each anniversary of the agreement or whenever determined by the
Board. 
 
Where for any reason the fees owing to the Director for the services of the Director are 
not paid for any period of the engagement, or where there are any fees or monies 
outstanding to Director, the Company will accrue those fees and Director may at its 
sole option agree for those fees to be paid in the form of fully paid ordinary shares in 
the Company, subject at all times to the Company obtaining all necessary regulatory 
and shareholder approvals. 
 
The Director may resign at any time by given written notice to the Company.  
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
14 
Name: 
 Tom Anderson 
Title: 
 Non-Executive Director 
Agreement commenced: 
 17 August 2017 
Term of agreement: 
 3 years subject to re-election at any relevant Company Annual General Meeting 
Details: 
 The fee payable to Director is USD$45,000 per annum from the commencement date. 
Such fees to be reviewed on each anniversary of the agreement or whenever 
determined by the Board. 
 
Where for any reason the fees owing to the Director for the services of the Director are 
not paid for any period of the engagement, or where there are any fees or monies
outstanding to Director, the Company will accrue those fees and Director may at its 
sole option agree for those fees to be paid in the form of fully paid ordinary shares in 
the Company, subject at all times to the Company obtaining all necessary regulatory 
and shareholder approvals. 
 
The Director may resign at any time by given written notice to the Company. 
  
Name: 
 Youqi Li 
Title: 
 Chief Technology Officer 
Agreement commenced: 
 27 August 2015 
Term of agreement: 
 Ongoing 
Details: 
 Mr Li receives an remuneration package including salary and pension of AUD$289,275
(USD$217,500) per annum. Payment of a benefit on early termination by the Group 
without cause is equal to 2 months' base salary.  
 
Notice period - 6 months. 
  
Name: 
 Denys Kravchenko 
Title: 
 Chief Technology Officer (AdCel) 
Agreement commenced: 
 27 July 2018 
Term of agreement: 
 Ongoing 
Details: 
 Mr Kravchenko receives an remuneration package including salary and pension of 
AUD$239,400 (USD$180,000) per annum. Payment of a benefit on early termination
by the Group without cause is equal to 2 months' base salary. 
 
Notice period - 6 months 
  
Name: 
 Andy Dhanik 
Title: 
 Chief Revenue Officer 
Agreement commenced: 
 1 March 2014 
Term of agreement: 
 Ongoing 
Details: 
 Mr Dhanik receives an remuneration package including salary and pension of
AUD$285,950 (USD$215,000) per annum. Payment of a benefit on early termination 
by the Group without cause is equal to 2 months' base salary.  
 
Notice period - 6 months 
  
Name: 
 Ann Marie Blair 
Title: 
 Chief Financial Officer 
Agreement commenced: 
 17 May 2019 
Term of agreement: 
 Ongoing 
Details: 
 Mrs. Blair receives an remuneration package including salary and pension of 
AUD$206,150 (USD$155,000) per annum. Payment of a benefit on early termination
by the Group without cause is equal to 2 months' base salary. 
 
Notice period - 6 months 
  
Key management personnel have no entitlement to termination payments in the event of removal for misconduct. 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
15 
Share-based compensation 
 
Issue of shares 
There were no shares issued to directors and other key management personnel as part of compensation during the year 
ended 31 December 2021. 
  
Options 
The terms and conditions of each grant of options over ordinary shares affecting remuneration of directors and other key 
management personnel in this financial year or future reporting years are as follows: 
  
 
Number of   
 
 
 
 
Fair value 
 
options 
  
Vesting date and 
 
 
 
per option 
Name 
granted 
 Grant date 
exercisable date 
Expiry date 
Exercise price at grant date
 
 
  
 
 
 
 
 
Tom Anderson 
1,900,000  18-Mar-20 
18-Mar-20 
01-Apr-23 
$0.0201  
$0.0077 
Tom Anderson 
1,900,000  18-Mar-20 
18-Mar-21 
01-Apr-23 
$0.0217  
$0.0080 
Tom Anderson 
1,900,000  18-Mar-20 
18-Mar-22 
01-Apr-23 
$0.0233  
$0.0084 
Robert Antulov 
1,900,000  18-Mar-20 
18-Mar-20 
01-Apr-23 
$0.0201  
$0.0077 
Robert Antulov 
1,900,000  18-Mar-20 
18-Mar-21 
01-Apr-23 
$0.0217  
$0.0080 
Robert Antulov 
1,900,000  18-Mar-20 
18-Mar-22 
01-Apr-23 
$0.0233  
$0.0084 
Darian Pizem 
1,900,000  18-Mar-20 
18-Mar-20 
01-Apr-23 
$0.0201  
$0.0077 
Darian Pizem 
1,900,000  18-Mar-20 
18-Mar-21 
01-Apr-23 
$0.0217  
$0.0080 
Darian Pizem 
1,900,000  18-Mar-20 
18-Mar-22 
01-Apr-23 
$0.0233  
$0.0084 
  
The options listed above with the vesting as follows: 
- Vesting date of 18 March 2020 vested immediately upon issue; 
- Vesting date of 18 March 2021 vested during the period; and 
- Vesting date of 18 March 2022 remain unvested as at the date of this report and will vest provided that the respective option 
holders meet service conditions.  
  
Options granted carry no dividend or voting rights. 
  
The number of options over ordinary shares granted to and vested by directors and other key management personnel as 
part of compensation during the year ended 31 December 2021 are set out below: 
  
 
 
Number of  
Number of 
Number of  
Number of 
 
 
options 
 
options 
options 
 
options 
 
 
granted 
 
granted 
vested 
 
vested 
 
 
during the  
during the 
during the  
during the 
 
 
year 
 
year 
year 
 
year 
Name 
 31 December 
2021 
 31 December 
2020 
31 December 
2021 
 31 December 
2020 
 
 
 
 
 
 
 
 
Tom Anderson 
 
-  
5,700,000 
1,900,000  
1,900,000
Robert Antulov 
 
-  
5,700,000 
1,900,000  
1,900,000
Darian Pizem 
 
-  
5,700,000 
1,900,000  
1,900,000
  
Performance rights 
There were no performance rights over ordinary shares issued to directors and other key management personnel as part of 
compensation as at 31 December 2021. 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
16 
The vesting milestones were as follows: 
(1) A 30% increase in audited operating revenue stated in an audited consolidated annual financial report of the Group 
(being the Company and its controlled entities) for a period up to and including the 2021 financial year (a “Future
Report”) over the audited revenue stated in the last audited consolidated annual financial report of the Company and 
its controlled entities (being the audited financial report for the year ended 31 December 2018) (“Base Report”). 
(2) A 25% increase in audited gross profit (and/or reduction in gross loss) stated in a Future Report over the audited gross 
profit (loss) stated in the Base Report). 
(3) A 50% increase in audited earnings before interest, tax, depreciation and amortisation (EBITDA) (and/or reduction in a
negative EBITDA) stated in a Future Report over the audited net profit (loss) before tax stated in the Base Report). 
(4) A 50% increase in audited net assets (and/or reduction in the net deficiency of assets if net assets are less than zero)
stated in a Future Report over the audited net assets (deficiency) stated in the Base Report). 
(5) A 50% increase in the market capitalisation (number of ordinary shares on issue multiplied by the 20 day VWAP for 
days on which shares of the Company traded on ASX) up to and including the twentieth (20th) day on which shares of 
the Company traded on ASX after the release of the Future Report for the 2021 financial year, over the market 
capitalisation (calculated using the 20 day VWAP for days on which shares of the Company traded on ASX) on any
prior day. 
(6) A 30% improvement in AdCel revenue 
(7) AdCel DSP annual revenue of at least $2,000,000 
(8) A 15% improvement in gross profit 
  
The number of performance rights over ordinary shares granted to and vested by directors and other key management 
personnel as part of compensation during the year ended 31 December 2021 are set out below: 
  
 
 
Number of  
Number of 
Number of  
Number of 
 
 
rights 
 
rights 
rights 
 
rights 
 
 
granted 
 
granted 
vested 
 
vested 
 
 
during the  
during the 
during the  
during the 
 
 
year 
 
year 
year 
 
year 
Name 
 31 December 
2021 
 31 December 
2020 
31 December 
2021 
 31 December 
2020 
 
 
 
 
 
 
 
 
Ted Dhanik 
 
-  
50,000,000 
-  
40,000,000
Kurtis Rintala 
 
-  
15,000,000 
-  
11,000,000
Youqi Li 
 
-  
6,500,000 
-  
6,500,000
Andy Dhanik 
 
-  
10,000,000 
-  
10,000,000
Denys Kravchenko 
 
-  
11,500,000 
-  
-
  
Additional information 
The earnings of the consolidated entity for the five years to 31 December 2021 are summarised below: 
  
 
 
2021 
 
2020 
 
2019 
2018 
 
2017 
 
 
$ 
 
$ 
 
$ 
$ 
 
$ 
 
 
 
 
 
 
 
 
 
 
Sales revenue 
 
11,406,628  
15,398,413  
17,079,118 
11,443,935  
13,135,970
Operating loss 
 
(3,630,056) 
(1,396,924) 
1,604,732 
(6,286,229) 
(7,098,066)
Loss before income tax expense 
 
(6,179,036) 
(6,881,027) 
(1,343,429) (10,839,127) 
(9,583,419)
Loss after income tax expense 
 
(6,179,036) 
(6,881,027) 
(1,343,429) (10,840,198) (10,566,001)
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
17 
Additional disclosures relating to key management personnel 
Shareholding 
The number of shares in the company held during the financial year by each director and other members of key management 
personnel of the consolidated entity, including their personally related parties, is set out below: 
  
 
 
Balance at  
Received 
 
 
 
 
Balance at 
 
 
the start of  
as part of 
 
 
 
 
the end of  
 
 
the year 
 remuneration  
Additions 
Disposals  
the year 
Ordinary shares 
 
  
  
 
  
Ted Dhanik 
 
97,681,498  
-  
- 
-  
97,681,498
Kurtis Rintala 
 
47,717,391  
-  
- 
-  
47,717,391
Tom Anderson 
 
1,500,000  
-  
- 
-  
1,500,000
Robert Antulov 
 
665,500  
-  
1,834,500 
-  
2,500,000
Youqi Li 
 
10,871,454  
-  
8,949,118 
-  
19,820,572
Andy Dhanik * 
 
11,896,211  
-  
25,749,703 
(16,000,000) 
21,645,914
Denys Kravchenko 
 
1,435,727  
-  
7,670,672 
-  
9,106,399
Ann Marie Blair 
 
-  
-  
3,835,336 
(1,500,000) 
2,335,336
 
 171,767,781  
-  
48,039,329 
(17,500,000) 202,307,110
  
* 
Ordinary shares held by Andy Dhanik at 1 January 2021 restated from 13,196,211 to 11,896,211. 
  
Option holding 
The number of options over ordinary shares in the Group held during the financial year by each director and other members 
of key management personnel of the Group, including their closely related entities, is set out below: 
  
 
 
Balance at  
 
 
 
Expired/   
Balance at 
 
 
the start of  
 
 
 
forfeited/   
the end of  
 
 
the year 
 
Granted 
 
Exercised 
other* 
 
the year 
Options over ordinary shares
 
  
  
 
  
Tom Anderson 
 
5,700,000  
-  
- 
-  
5,700,000
Robert Antulov 
 
5,700,000  
-  
- 
-  
5,700,000
Darian Pizem 
 
5,700,000  
-  
- 
-  
5,700,000
 
 
17,100,000  
-  
- 
-  
17,100,000
  
Performance rights holding 
The number of performance rights over ordinary shares in the company held during the financial year by each director and 
other members of key management personnel of the consolidated entity, including their personally related parties, is set out 
below: 
  
 
 
Balance at  
 
 
 
Expired/   
Balance at 
 
 
the start of  
 
 Vested and 
forfeited/   
the end of  
 
 
the year 
 
Granted 
 
converted 
other 
 
the year 
Performance rights over ordinary shares
 
  
  
 
  
Ted Dhanik 
 
10,000,000  
-  
- 
-  
10,000,000
Kurtis Rintala 
 
4,000,000  
-  
- 
-  
4,000,000
Denys Kravchenko 
 
11,500,000  
-  
- 
-  
11,500,000
 
 
25,500,000  
-  
- 
-  
25,500,000
  
Loans to key management personnel and their related parties 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
18 
As at 31 December 2021 the Group recognised a loan receivable for funds payable by Mr Ted Dhanik (USD$988,811; 
AUD$1,362,749) (2020:USD$1,035,277; AUD$1,344,166)) and Mr Andy Dhanik (USD$79,797; AUD$109,974) 
(2020:USD$65,277; AUD$93,173)).  
 
From 1 July 2019, Loans to directors and key management personnel were charged interest at a simple interest rate of 5% 
per annum, calculated monthly. This interest rate is consistent with local interest rates charged for secured personal debt. 
For the year ended 31 December 2021, loans given to Mr Ted Dhanik and Mr Andy Dhanik accrued an interest of 
AUD$76,387 and AUD$4,498 respectively. The loans made to both directors and key management personnel were 
repayable by 31 august 2021 with an extension to be approved at the upcoming shareholders meeting. These have been 
disclosed as current receivables. $2,202,141 outstanding loans are secured against each individuals' shareholding and will 
be settled in cash. All loans were approved by the Board of Directors of the Group. 
 
The following balances are outstanding at the reporting date in relation to loans with related parties: 
  
 
 Consolidated Consolidated 
 
 
2021
2020
 
 
$ 
$ 
 
 
 
Beginning of the year 
 
1,984,869
2,311,510
Loans advanced 
 
375,765
197,603
Bonus awarded to key management personnel offset against loan balances 
 
(400,000)
(400,000)
interest charged 
 
94,865
101,200
Exchange difference 
 
146,642
(225,444)
 
 
 
 
2,202,141
1,984,869
  
This concludes the remuneration report, which has been audited. 
  
Shares under option 
Unissued ordinary shares of the Company under option at the date of this report are as follows: 
  
 
  
 
Exercise  
Number  
Grant date 
 Expiry date 
 
price 
under option
 
  
 
 
 
25-Sep-19 
 30-Sep-22 
 
$0.0260  
13,750,000
18-Mar-20 
 01-Apr-23 
 
$0.0201  
5,700,000
18-Mar-20 
 01-Apr-23 
 
$0.0217  
5,700,000
18-Mar-20 
 01-Apr-23 
 
$0.0233  
5,700,000
10 -Dec-21 
 5-Dec-23 
 
$0.0100  
54,638,095
 
  
 
 
  
 
85,488,095
  
No person entitled to exercise the options had or has any right by virtue of the option to participate in any share issue of the 
Company or of any other body corporate. 
  
Shares under performance rights 
Unissued ordinary shares of engage:BDR Limited under performance rights at the date of this report are as follows: 
  
 
  
 Conversion 
Number  
Grant date 
 Expiry date 
 
price 
under rights 
 
  
 
 
 
18-Mar-20 
 01-Apr-23 
 
$0.0000
25,500,000
  
No person entitled to exercise the performance rights had or has any right by virtue of the performance right to participate in 
any share issue of the company or of any other body corporate. 
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
19 
Shares issued on the exercise of options 
The following ordinary shares of engage:BDR Limited were issued during the year ended 31 December 2021 and up to the 
date of this report on the exercise of options granted: 
  
 
 
Exercise  
Number of  
Date options granted 
 
price 
shares issued
 
 
 
 
10 December 2021 
 
$0.0100  
54,638,095
  
Shares issued on the exercise of performance rights 
There were no ordinary shares of engage:BDR Limited issued on the exercise of performance rights during the year ended 
31 December 2021 and up to the date of this report. 
  
Indemnity and insurance of officers 
During the financial year, the Group maintained an insurance policy which indemnifies the directors and officers of the Group 
in respect of any liability incurred in connection with the performance of their duties as directors or officers of the Group to 
the extent permitted by the Corporations Act 2001. The Group’s insurers have prohibited disclosure of the amount of the 
premium payable and the level of indemnification under the insurance contract. 
  
The Group has not paid any insurance premiums in respect of any past or present directors or auditors, other than as required 
by law. 
  
Indemnity and insurance of auditor 
The company has not, during or since the end of the financial year, indemnified or agreed to indemnify the auditor of the 
company or any related entity against a liability incurred by the auditor. 
  
During the financial year, the company has not paid a premium in respect of a contract to insure the auditor of the company 
or any related entity.  
  
Proceedings on behalf of the Group 
As at the date of this report, there are no leave applications or proceedings brought on behalf of the Group under section 
237 of the Corporations Act 2001. 
  
Non-audit services 
Details of the amounts paid or payable to the auditor for non-audit services provided during the financial year by the auditor 
are outlined in note 20 to the financial statements. 
  
The directors are satisfied that the provision of non-audit services during the financial year, by the auditor (or by another 
person or firm on the auditor's behalf), is compatible with the general standard of independence for auditors imposed by the 
Corporations Act 2001. 
  
The directors are of the opinion that the services as disclosed in note 20 to the financial statements do not compromise the 
external auditor's independence requirements of the Corporations Act 2001 for the following reasons: 
● 
all non-audit services have been reviewed and approved to ensure that they do not impact the integrity and objectivity 
of the auditor; and 
● 
none of the services undermine the general principles relating to auditor independence as set out in APES 110 Code 
of Ethics for Professional Accountants (including Independence Standards) issued by the Accounting Professional and 
Ethical Standards Board, including reviewing or auditing the auditor's own work, acting in a management or decision-
making capacity for the company, acting as advocate for the company or jointly sharing economic risks and rewards. 
  
Officers of the Company who are former partners of William Buck Audit (Vic) Pty Ltd 
There are no officers of the Company who are former partners of William Buck Audit (Vic) Pty Ltd. 
  
Auditor's independence declaration 
A copy of the auditor's independence declaration as required under section 307C of the Corporations Act 2001 is set out 
immediately after this Directors' report. 
  
Rounding 
All values in the Directors' report have been rounded off to the nearest dollar ($) in accordance with Corporations Instrument 
2016/191, issued by the Australian Securities and Investments Commission.  
  

engage:BDR Limited
Directors' report
31 December 2021
  
  
20 
This report is made in accordance with a resolution of Directors, pursuant to section 298(2)(a) of the Corporations Act 2001. 
  
On behalf of the Directors 
  
  
  
  
___________________________ 
Ted Dhanik 
Co-Founder and Executive Chairman 
  
31 March 2022 
  

 
 
AUDITOR’S INDEPENDENCE DECLARATION UNDER SECTION 307C OF THE 
CORPORATIONS ACT 2001 TO THE DIRECTORS OF ENGAGE:BDR LIMITED  
 
 
I declare that, to the best of my knowledge and belief during the year ended 31 December 
2021 there have been: 
— no contraventions of the auditor independence requirements as set out in the 
Corporations Act 2001 in relation to the audit; and 
— no contraventions of any applicable code of professional conduct in relation to the 
audit. 
 
 
 
 
William Buck Audit (Vic) Pty Ltd 
ABN 59 116 151 136 
 
 
 
 
 
N.S. Benbow 
Director 
 
Melbourne, 31st March 2022 
 

engage:BDR Limited
Statement of profit or loss and other comprehensive income 
For the year ended 31 December 2021
  
 
 
Consolidated 
 
Note 
31 December 
2021
 31 December 
2020
 
 
$ 
 
$ 
 
 
 
 
The above statement of profit or loss and other comprehensive income should be read in conjunction with the 
accompanying notes 
22 
Revenue from contracts with customers 
5 
 
11,406,628  
15,398,413  
Cost of sales 
 
 
(8,012,278)
(9,420,757)
 
 
 
Gross profit 
 
 
3,394,350  
5,977,656  
  
Other income 
5 
 
581,847  
740,865  
  
Expenses
 
 
Employee and contractor costs 
6 
 
(2,534,981)
(2,829,407)
Operations and administration expense 
7 
 
(4,047,285)
(5,147,054)
Advertising and marketing expense 
 
 
(8,528)
(138,984)
 
 
 
EBITDA Operating profit/(loss)
 
 
(2,614,597)
(1,396,924)
 
 
 
Settlement expenses 
8 
 
(962,018)
-  
Share based payments 
6 
 
(422,698)
(1,719,444)
Movement in provision for expected credit loss 
10  
(149,970)
(289,947)
Depreciation and amortisation expense 
 
 
(1,664,192)
(861,467)
Movement in fair value of financial assets at fair value through profit or loss 
 
 
(62,620)
(566,395)
Finance costs 
 
 
(302,941)
(2,046,850)
  
Loss before income tax expense
 
 
(6,179,036)
(6,881,027)
  
Income tax expense 
 
 
-  
-  
  
Loss after income tax expense for the year attributable to the owners of 
engage:BDR Limited
 
 
(6,179,036)
(6,881,027)
  
Other comprehensive income/(loss)
 
 
 
 
 
Items that may be reclassified subsequently to profit or loss
 
 
Exchange differences on translation of foreign operations 
 
 
217,450  
(975,579)
 
 
 
Other comprehensive income/(loss) for the year, net of tax 
 
 
217,450  
(975,579)
 
 
 
Total comprehensive loss for the year attributable to the owners of 
engage:BDR Limited
 
 
(5,961,586)
(7,856,606)
  
 
 
 
Cents
Cents
 
 
 
 
Basic loss per share 
25  
(0.24)
(0.55)
Diluted loss per share 
25  
(0.24)
(0.55)
  

engage:BDR Limited
Statement of financial position 
As at 31 December 2021
  
 
 
Consolidated 
 
Note 
31 December 
2021
 31 December 
2020
 
 
$ 
 
$ 
 
 
 
 
The above statement of financial position should be read in conjunction with the accompanying notes 
23 
Assets 
 
 
 
 
 
Current assets
 
 
Cash and cash equivalents 
9 
 
401,170  
2,986,745  
Trade and other receivables 
10  
935,832  
3,243,521  
Financial assets at fair value through other comprehensive income 
 
 
50,079  
47,179  
Prepaid expenses 
 
 
560,045  
579,982  
Related party receivables 
21  
2,202,141  
1,984,869  
Other financial assets 
11  
257,813  
300,000  
Total current assets 
 
 
4,407,080  
9,142,296  
 
 
 
Non-current assets
 
 
Property, plant and equipment 
 
 
26,773  
157,617  
Right-of-use assets 
 
 
249,742  
305,504  
Capitalised software costs 
12  
4,326,254  
3,920,558  
Goodwill 
13  
1,337,743  
1,340,390  
Security deposits 
 
 
34,454  
32,459  
Total non-current assets 
 
 
5,974,966  
5,756,528  
 
 
 
Total assets
 
 
10,382,046  
14,898,824  
  
Liabilities
 
 
 
 
 
Current liabilities
 
 
Trade and other payables 
14  
4,748,112  
3,650,587  
Borrowings 
15  
329,538  
2,316,896  
Lease liabilities 
 
 
86,867  
157,854  
Contract liabilities 
 
 
20,673  
19,475  
Total current liabilities 
 
 
5,185,190  
6,144,812  
 
 
 
Non-current liabilities
 
 
Lease liabilities 
 
 
7,434  
87,345  
Total non-current liabilities 
 
 
7,434  
87,345  
 
 
 
Total liabilities
 
 
5,192,624  
6,232,157  
  
Net assets
 
 
5,189,422  
8,666,667  
  
Equity
 
 
Issued capital 
16  
50,241,243  
47,790,463  
Share based payment reserve 
 
 
765,815  
732,254  
Equity investment reserve 
 
 
(2,441,343)
(2,441,343)
Foreign currency translation reserve 
 
 
(1,545,436)
(1,762,886)
Accumulated losses 
 
 (41,830,857)
(35,651,821)
 
 
 
Total equity 
 
 
5,189,422  
8,666,667  
  

engage:BDR Limited
Statement of changes in equity 
For the year ended 31 December 2021
  
The above statement of changes in equity should be read in conjunction with the accompanying notes 
24 
 
 
 
 
 
Total equity
 
 
Issued 
capital 
 
Share based 
payment 
reserve 
 
Equity 
investment 
reserve
Foreign 
currency 
translation 
reserve
Accumulated 
losses 
 
Consolidated
 
$
 
$
 
$
$
$ 
 
$ 
 
 
 
 
 
 
Balance at 1 January 2020 
 
35,582,304  
603,739  
(2,441,343)
(787,307)
(29,049,723) 
3,907,670
 
 
  
  
  
Loss after income tax expense 
for the year 
 
- 
 
- 
 
-
-
(6,881,027)
 
(6,881,027)
Other comprehensive loss for 
the year, net of tax 
 
- 
 
- 
 
-
(975,579)
- 
 
(975,579)
 
 
  
  
  
Total comprehensive loss for 
the year 
 
- 
 
- 
 
-
(975,579)
(6,881,027)
 
(7,856,606)
 
 
  
  
  
Transactions with owners in 
their capacity as owners:
 
 
 
 
 
 
 
Contributions of equity, net of 
transaction costs (note 16) 
 
10,896,159 
 
- 
 
-
-
- 
 
10,896,159
Share-based payments (note 
26) 
 
- 
 
1,719,444 
 
-
-
- 
 
1,719,444
Shares issued on exercise of 
performance rights 
 
1,312,000 
 
(1,312,000) 
 
-
-
- 
 
-
Transfers to accumulated 
losses for expired or lapsed 
share-based payments 
 
- 
 
(278,929) 
 
-
-
278,929 
 
-
 
 
  
  
  
Balance at 31 December 2020  
47,790,463  
732,254  
(2,441,343)
(1,762,886)
(35,651,821) 
8,666,667
  

engage:BDR Limited
Statement of changes in equity 
For the year ended 31 December 2021
  
The above statement of changes in equity should be read in conjunction with the accompanying notes 
25 
 
 
 
 
 
Total equity
 
 
Issued 
capital 
 
Share based 
payment 
reserve 
 
Equity 
investment 
reserve
Foreign 
currency 
translation 
reserve
Accumulated 
losses 
 
Consolidated
 
$
 
$
 
$
$
$ 
 
$ 
 
 
 
 
 
 
Balance at 1 January 2021 
 
47,790,463  
732,254  
(2,441,343)
(1,762,886)
(35,651,821) 
8,666,667
 
 
  
  
  
Loss after income tax expense 
for the year 
 
- 
 
- 
 
-
-
(6,179,036)
 
(6,179,036)
Other comprehensive income 
for the year, net of tax 
 
- 
 
- 
 
-
217,450
- 
 
217,450
 
 
  
  
  
Total comprehensive 
income/(loss) for the year 
 
- 
 
- 
 
-
217,450
(6,179,036)
 
(5,961,586)
 
 
  
  
  
Transactions with owners in 
their capacity as owners:
 
 
 
 
 
 
 
Contributions of equity, net of 
transaction costs (note 16) 
 
1,777,663 
 
- 
 
-
-
- 
 
1,777,663
Share-based payments (note 
26) 
 
- 
 
33,561 
 
-
-
- 
 
33,561
Collateral shares exercised - 
ZCS (note 16) 
 
91,679 
 
- 
 
-
-
- 
 
91,679
Shares issued on exercise of 
options (note 16) 
 
163,914 
 
- 
 
-
-
- 
 
163,914
Shares issued as part 
settlement of a legal matter 
(note 8) 
 
400,000 
 
- 
 
-
-
- 
 
400,000
Shares issued as part 
settlement of compensation for 
consulting fees to a consultant 
of the Company (note 16) 
 
17,524 
 
- 
 
-
-
- 
 
17,524
 
 
  
  
  
Balance at 31 December 2021  
50,241,243  
765,815  
(2,441,343)
(1,545,436)
(41,830,857) 
5,189,422
  

engage:BDR Limited
Statement of cash flows
For the year ended 31 December 2021
  
 
 
Consolidated 
 
Note 
31 December 
2021
 31 December 
2020
 
 
$ 
 
$ 
 
 
 
 
The above statement of cash flows should be read in conjunction with the accompanying notes 
26 
Cash flows from operating activities 
 
 
Loss before income tax expense for the year 
 
 
(6,179,036)
(6,881,027)
 
 
 
Adjustments for: 
 
 
Depreciation and amortisation 
 
 
1,664,192  
861,467  
Share-based payments 
 
 
840,220  
1,719,444  
Movement in financial assets at fair value through profit or loss 
 
 
62,620  
566,395  
Accrued finance charges 
 
 
-  
1,453,639  
Movement in provision for expected credit loss 
 
 
149,970  
289,947  
Executive bonuses used to offset related party debt (note 21) 
 
 
400,000  
400,000  
Interest income from related party debt 
 
 
(94,865)
(69,224)
 
 
 
 
 
 
(3,156,899)
(1,659,359)
 
 
 
Change in operating assets and liabilities: 
 
 
Decrease in trade and other receivables 
 
 
2,308,850  
2,543,010  
Decrease/(Increase) in prepayments and other assets 
 
 
53,558  
(187,360)
Increase/(decrease) in trade and other payables 
 
 
933,606  
(1,098,390)
Increase in contract liabilities 
 
 
-  
(62,043)
 
 
 
Net cash from/(used in) operating activities 
 
 
139,115  
(464,142)
  
Cash flows from investing activities
 
 
Capitalised software development 
 
 
(1,655,869)
(1,577,376)
Loans to related parties 
21  
(375,765)
-  
 
 
 
Net cash used in investing activities 
 
 
(2,031,634)
(1,577,376)
  
Cash flows from financing activities 
 
 
Proceeds from capital raises 
16  
1,485,136  
5,705,164  
Cost of capital raise 
 
 
(96,608)
(434,535)
Proceeds from exercise of options 
16  
163,914  
-  
Net repayment of borrowings 
 
 
(2,022,293)
(1,544,827)
Net repayment of lease liabilities 
 
 
(166,001)
(230,371)
 
 
 
Net cash (used in)/from financing activities 
 
 
(635,852)
3,495,431  
  
Net (decrease)/increase in cash and cash equivalents 
 
 
(2,528,371)
1,453,913  
Cash and cash equivalents at the beginning of the financial year 
 
 
2,986,745  
1,831,673  
Effects of exchange rate changes on cash and cash equivalents 
 
 
(57,204)
(298,841)
 
 
 
Cash and cash equivalents at the end of the financial year 
9 
 
401,170  
2,986,745  
  
Non-cash investing and financing activities include issuance of shares (note 16) of $91,679 for settlement of ZCS facility. 
 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
  
27 
Note 1. General information 
  
The financial report is a general purpose financial report which covers engage:BDR Limited, (the ‘parent’ or the ‘Company’) 
and its 100% owned subsidiaries, engage:BDR LLC, Tiveo LLC (‘Tiveo’; a wholly-owned subsidiary of engage:BDR LLC) 
and AdCel LLC collectively referred to as ‘the Group’ or ‘engage:BDR’. The financial report is for the year ended 31 December 
2021 and is presented in Australian Dollars (‘AUD’). All values in the financial report have been rounded off to the nearest 
dollar ($) in accordance with Legislative Instrument 2016/191, issued by the Australian Securities and Investments 
Commission. 
  
engage:BDR Limited is a listed public company limited by shares, incorporated and domiciled in Australia. Its registered 
office and principal place of business are: 
  
Registered office
Principal place of business
 
Scottish House 
8581 Santa Monica Boulevard 
Level 4 
#12 
90 William Street 
West Hollywood 
Melbourne Victoria 3000 
California 90069 
Australia 
USA 
  
A description of the nature of the Group's operations and its principal activities are included in the Directors' report, which is 
not part of the financial report. 
  
The financial statements were authorised for issue, in accordance with a resolution of directors, on 31 March 2022. The 
directors have the power to amend and reissue the financial statements. 
  
Note 2. Significant accounting policies 
  
The principal accounting policies adopted in the preparation of the financial statements are set out either in the respective 
notes or below. These policies have been consistently applied to all the years presented, unless otherwise stated. 
  
Basis of preparation 
These general purpose financial statements have been prepared in accordance with Australian Accounting Standards and 
Interpretations issued by the Australian Accounting Standards Board ('AASB') and the Corporations Act 2001, as appropriate 
for for-profit oriented entities. These financial statements also comply with International Financial Reporting Standards as 
issued by the International Accounting Standards Board ('IASB'). 
  
Historical cost convention 
The financial statements have been prepared under the historical cost convention, except for, where applicable, the 
revaluation of financial assets and derivative financial liabilities at fair value through profit or loss. 
  
Critical accounting estimates 
The preparation of the financial statements requires the use of certain critical accounting estimates. It also requires 
management to exercise its judgement in the process of applying the consolidated entity's accounting policies. The areas 
involving a higher degree of judgement or complexity, or areas where assumptions and estimates are significant to the 
financial statements, are disclosed in note 3. 
  
Parent entity information 
In accordance with the Corporations Act 2001, these financial statements present the results of the consolidated entity only. 
Supplementary information about the parent entity is disclosed in note 22. 
  
Principles of consolidation 
The consolidated financial statements incorporate the assets and liabilities of all subsidiaries of engage:BDR Limited 
('company' or 'parent entity') as at 31 December 2021 and the results of all subsidiaries for the year then ended. engage:BDR 
Limited and its subsidiaries together are referred to in these financial statements as the 'consolidated entity'. 
  
Subsidiaries are all those entities over which the consolidated entity has control. The consolidated entity controls an entity 
when the consolidated entity is exposed to, or has rights to, variable returns from its involvement with the entity and has the 
ability to affect those returns through its power to direct the activities of the entity. Subsidiaries are fully consolidated from 
the date on which control is transferred to the consolidated entity. They are de-consolidated from the date that control ceases. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 2. Significant accounting policies (continued)
  
  
28 
Intercompany transactions, balances and unrealised gains on transactions between entities in the consolidated entity are 
eliminated. Unrealised losses are also eliminated unless the transaction provides evidence of the impairment of the asset 
transferred. Accounting policies of subsidiaries have been changed where necessary to ensure consistency with the policies 
adopted by the consolidated entity. 
  
The acquisition of subsidiaries is accounted for using the acquisition method of accounting. A change in ownership interest, 
without the loss of control, is accounted for as an equity transaction, where the difference between the consideration 
transferred and the book value of the share of the non-controlling interest acquired is recognised directly in equity attributable 
to the parent. 
  
Where the consolidated entity loses control over a subsidiary, it derecognises the assets including goodwill, liabilities and 
non-controlling interest in the subsidiary together with any cumulative translation differences recognised in equity. The 
consolidated entity recognises the fair value of the consideration received and the fair value of any investment retained 
together with any gain or loss in profit or loss. 
  
Going concern 
  
The financial report has been prepared on a going concern basis, which takes into account the loss after income tax of 
$6,179,036 for the year ended 31 December 2021 and a net current liabilities of $785,544 as at 31 December 2021. 
 
These conditions give rise to a material uncertainty that may cast significant doubt about the group’s ability to continue as a 
going concern. 
  
Notwithstanding the above the Directors consider the going concern basis to be appropriate giving consideration to:  
  
● 
Confidence in raising capital as needed; 
● 
Confidence in achieving the group’s forecast revenues and positive operating cash flow in 2022 through continued 
completion of planned integrations onto the group’s programmatic advertising platform; 
● 
Repayment of some or all of secured related party loan receivables; 
● 
The Group’s ability, if required, to seek the support from its founders and major shareholders for the further injection of 
capital; and 
● 
Its ability to exercise control over discretionary operational cash outflows. 
  
Accordingly, the financial statements have been prepared on a going concern basis. 
 
Should the Group be unable to continue as a going concern, it may be required to realise its assets and extinguish its liabilities 
other than in ordinary course of business, and at amounts that differ from those stated in the Financial Statements. The 
financial statements do not include any adjustments related to the recoverability and classification of recorded assets 
amounts or to the amounts and classification of liabilities that might be necessarily incurred should the consolidated entity 
not continue as a going concern. 
  
Foreign currency translation 
The functional currency of each of the entities in the Group is the currency of the primary economic environment in which 
each of the entities operate, which is US Dollars (‘USD’) for engage:BDR LLC and AdCel LLC. The financial report is 
presented in Australian Dollars (‘AUD’) which is the functional currency of the Parent, engage:BDR Limited and presentation 
currency of the Group.  
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 2. Significant accounting policies (continued)
  
  
29 
Foreign currency transactions and balances 
Transactions in foreign currencies are initially recorded by the Group’s entities at their respective functional currency spot 
rates at the date the transaction first qualifies for recognition.  
 
Monetary assets and liabilities denominated in foreign currencies are translated at the functional currency spot rates of 
exchange at the reporting date.  
 
Differences arising on settlement or translation of monetary items are recognised in profit or loss with the exception of 
monetary items that are designated as part of the hedge of the Group’s net investment of a foreign operation. These are 
recognised in OCI until the net investment is disposed of, at which time, the cumulative amount is reclassified to profit or 
loss. Tax charges and credits attributable to exchange differences on those monetary items are also recorded in OCI. 
 
Non-monetary items that are measured in terms of historical cost in a foreign currency are translated using the exchange 
rates at the dates of the initial transaction. Non-monetary items measured at fair value in a foreign currency are translated 
using the exchange rates at the date when the fair value is determined. The gain or loss arising on translation of non-
monetary items measured at fair value is treated in line with the recognition of the gain or loss on the change in fair value of 
the item (i.e. translation differences on items whose fair value gain or loss is recognised in OCI or profit or loss are also 
recognised in OCI or profit or loss, respectively). 
  
Translation 
The assets and liabilities of subsidiaries with a functional currency other than AUD (being the presentation currency of the 
Group) are translated into AUD at the exchange rate at the reporting date and the statement of comprehensive income is 
translated at the average exchange rate for the period. On consolidation, exchange differences arising from the translation 
of these subsidiaries are recognised in other comprehensive income and accumulated in the foreign currency translation 
reserve. On disposal of a foreign operation, the component of other comprehensive income relating to that particular foreign 
operation is recognised in the statement of profit or loss. 
  
New Accounting Standards and Interpretations not yet mandatory or early adopted 
Australian Accounting Standards and Interpretations that have recently been issued or amended but are not yet mandatory, 
have not been early adopted by the Group for the annual reporting period ended 31 December 2021. The Group has not yet 
assessed the impact of these new or amended Accounting Standards and Interpretations. 
  
Note 3. Critical accounting judgements, estimates and assumptions 
  
The preparation of the financial statements requires management to make judgements, estimates and assumptions that 
affect the reported amounts in the financial statements. Management continually evaluates its judgements and estimates in 
relation to assets, liabilities, contingent liabilities, revenue and expenses. Management bases its judgements, estimates and 
assumptions on historical experience and on other various factors, including expectations of future events, management 
believes to be reasonable under the circumstances. The resulting accounting judgements and estimates will seldom equal 
the related actual results. The judgements, estimates and assumptions that have a significant risk of causing a material 
adjustment to the carrying amounts of assets and liabilities (refer to the respective notes) within the next financial year are 
discussed below. 
  
Coronavirus (COVID-19) pandemic 
Judgement has been exercised in considering the impacts that the Coronavirus (COVID-19) pandemic has had, or may have, 
on the consolidated entity based on known information. This consideration extends to the nature of the products and services 
offered, customers, supply chain, staffing and geographic regions in which the consolidated entity operates. Other than as 
addressed in specific notes, there does not currently appear to be either any significant impact upon the financial statements 
or any significant uncertainties with respect to events or conditions which may impact the consolidated entity unfavourably 
as at the reporting date or subsequently as a result of the Coronavirus (COVID-19) pandemic. 
  
Share-based payment transactions 
The Group measures the cost of equity-settled transactions with employees by reference to the fair value of the equity 
instruments at the date at which they are granted. The fair value is determined by using either the Binomial or Black-Scholes 
model taking into account the terms and conditions upon which the instruments were granted. The accounting estimates and 
assumptions relating to equity-settled share-based payments would have no impact on the carrying amounts of assets and 
liabilities within the next annual reporting period but may impact profit or loss and equity. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 3. Critical accounting judgements, estimates and assumptions (continued) 
  
  
30 
Capitalisation of software costs 
Distinguishing the research and development phases of software projects and determining whether the recognition 
requirements for the capitalisation of development costs are met, requires judgement. Expenditure during the research phase 
of a project is recognised as an expense when incurred. Development costs are capitalised only when technical feasibility 
studies identify that the project is expected to deliver future economic benefits and these benefits can be measured reliably. 
Determining the feasibility of the project and the likelihood of the project delivering future economic benefits, which can be 
measured reliably, is a significant management estimate and judgement. 
 
Capitalised development costs have a finite useful life and are amortised on a systematic basis based on the future economic 
benefits over the useful life of the project, typically between 3 and 10 years, and are considered for impairment, based on 
the presence of indicators, at each reporting date. 
 
After capitalisation, the Group assesses, on an annual basis, whether there is an indication that capitalised costs may be 
impaired. If any indication exists, the Group estimates the asset’s recoverable amount, which is the higher of the asset’s or 
cash generating unit (‘CGU’)’s fair value less cost of disposal and its value in use. The Group assesses that each capitalised 
intangible asset, representing each software project, does not generate cash inflows that are largely independent of those 
from other assets so has determined the recoverable amount at CGU level. The CGU to which the intangible assets are 
allocated has been identified as the Group as a whole. 
  
Allowance for expected credit losses 
The allowance for expected credit losses assessment requires a degree of estimation and judgement. It is based on the 
lifetime expected credit loss, grouped based on days overdue, and makes assumptions to allocate an overall expected credit 
loss rate for each group. These assumptions include recent sales experience and historical collection rates. The 
recoverability of related party loans are also assessed. The balances are being paid down in accordance with the terms and 
conditions. The loans are secured against each individuals' shareholding.  
  
Goodwill 
The Group tests annually, or more frequently if events or changes in circumstances indicate impairment, whether goodwill 
has suffered any impairment, in accordance with the accounting policy stated in note 13.  The test will be on a multiple of 
income approach and market cap approach.  The recoverable amounts of cash-generating units have been determined 
based on fair value less costs approach, by comparing of the market capitalisation of the Group to its net assets, adjusted 
for control premium. 
  
Impairment of non-financial assets other than goodwill and other indefinite life intangible assets 
The Group assesses impairment of non-financial assets other than goodwill and other indefinite life intangible assets at each 
reporting date by evaluating conditions specific to the Group and to the particular asset that may lead to impairment. If an 
impairment trigger exists, the recoverable amount of the asset is determined. This involves fair value less costs of disposal 
or value-in-use calculations, which incorporate a number of key estimates and assumptions. 
  
Recovery of deferred tax assets 
Deferred tax assets are recognised for deductible temporary differences and carry forward losses only if the Group considers 
it is probable that future taxable amounts will be available to utilise those temporary differences and carry forward losses. 
The directors have determined that the losses to date do not validate the requirement to book any DTA for carry forward 
losses and will consider the recognition of DTAs in future periods. 
  
Government grant from PPP Loan Forgiveness 
The recognition of PPP Loan Forgiveness from U.S. Small Business Administration (“the SBA”) requires a degree of 
estimation and judgement. It is based on the criteria set out by the SBA, that during a 8 to 24 week period following the loan 
disbursement the consolidated entity: maintains its level of Employee and compensation in the same manner as required for 
the loan; spends at least 60% of the proceeds of the loan on payroll costs; and spends all the proceeds of the loan on payroll 
costs and other eligible expenses. The consideration of eligibility of payroll costs and other expenses involve judgements. 
  
  
Note 4. Operating segments 
  
The Group has assessed that its operations comprise of one reportable segment, being programmatic and collaborative 
marketing trading. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 4. Operating segments (continued) 
  
  
31 
Geographic information 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
United State of America 
 
10,056,152  
13,844,107  
Other* 
 
1,350,476  
1,554,306  
 
 
Total revenue from contract with customers 
 
11,406,628  
15,398,413  
  
* 
No other single country represents greater than 10% of the Group’s total revenue. 
  
Major customers 
Below is a summary of revenues from major customers where the transactions with each individual customer exceed 10% 
or more of the Group’s total revenue.  
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Customer and segment 
 
Customer A - Programmatic [1] 
 
7,019,146  
10,705,921  
  
[1] This party is actually a clearing house/platform which processes the Group’s transactions with thousands of underlying 
end customers of the Group’s services.  
  
Accounting policy for operating segments 
Operating segments are reported in a manner consistent with internal reporting provided to the chief operating decision 
makers, who provide the strategic direction and management oversight of the Group in terms of monitoring results and 
approving strategic planning for the business.   
  
Note 5. Revenue from contracts with customers and Other income 
  
(a) Revenue from contracts with customers 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
 
Revenue from contracts with customers - Rendering of services 
 
11,406,628  
15,398,413  
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 5. Revenue from contracts with customers and Other income (continued)
  
  
32 
Disaggregation of revenue 
The disaggregation of revenue from contracts with customers is as follows: 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Programmatic 
 
11,406,628  
15,307,615  
Collaborative Marketing 
 
-  
90,798  
 
 
 
 
11,406,628  
15,398,413  
 
 
Geographical regions
 
United States of America 
 
10,056,152  
13,844,107  
Other* 
 
1,350,476  
1,554,306  
 
 
 
 
11,406,628  
15,398,413  
 
 
Timing of revenue recognition 
 
Services rendered at a point in time 
 
11,406,628  
15,398,413  
  
*No other single country represents greater than 10% of the Group’s total revenue. 
  
Accounting policy for revenue from contracts with customers 
  
Revenue is measured at the fair value of the consideration received or receivable. Amounts disclosed as revenue are net of 
any allowances, duties and taxes paid.  
  
Rendering of services 
The Group is an internet-based marketplace platform and associated technology solution provider. The Group’s proprietary 
technology is used to facilitate the sale of advertising inventory from digital publishers (websites and apps) to advertisers 
and their agents (brands, agencies and advertising platforms). The Group allows digital publishers to monetise their available 
advertising space by making the inventory available to multiple advertisers, as well as providing various technologies 
designed to help publishers create incremental streams of revenue. An example of this technology would be the Group’s 
OutStream advertising unit, which allows publishers to sell space for video advertising on webpages that do not have video 
content. 
  
Revenue is recognised at an amount that reflects the consideration to which the Group is expected to be entitled in exchange 
for transferring goods or services to a customer. For each contract with a customer, the Group:  
  
● 
Identifies the contract with a customer 
● 
Identifies the performance obligations in the contract 
● 
Determines the transaction price 
● 
Allocates the transaction price to the separate performance obligations 
● 
Recognises revenue when the performance obligation is satisfied in a manner that depicts the transfer to the customer
of the services provided. 
  
All contracts with customers are standardised and satisfy the criteria of transaction approval, identification of each party’s 
rights, payment terms, commercial substance, and probable collection based on the customer’s ability and intention to pay. 
There are no material contracts with customers where there are multiple goods or services promised in which they are distinct 
and separable in both context and considering other readily available resources. The Group does not offer variable pricing, 
no significant financing portion, no non-cash consideration, no return rights, and no material lag between collection of monies 
and delivery of service. The Group does not offer bundled pricing on services provided separately where delivery and 
settlement is not consistent. The Group does not offer customized goods, receive refundable upfront fees, nor have 
arrangements where performance obligations are settled over an extended period of time rather than a point in time 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 5. Revenue from contracts with customers and Other income (continued)
  
  
33 
In recording revenue, the Group evaluates whether they are the principal (i.e., report revenues on a gross basis) or agent 
(i.e., report revenues on a net basis). The Group provides advertisers and their agents to purchase and place advertising 
inventory on publishers’ sites. The Group’s performance obligation is facilitating the sale of advertising space and ensuring 
its placement on the website. The proprietary technology developed and used by the Group counts all bid attempts, tracks 
the winning bids, and ensures the delivery of the advertisement. All of these data points are used to ensure proper satisfaction 
of performance obligations. The Group reports the sales of advertising revenues for advertising inventory on a gross basis, 
that is, the amounts they expect to be entitled to. Amounts paid to suppliers are recorded as cost of sales. Where we are the 
principal, the Group controls the advertising inventory before it is transferred to its customers. Control is evidenced by the 
Group’s sole ability to monetise the advertising inventory before it is transferred to its customers, and is further supported by 
the Group being primarily responsible to its customers and having a level of discretion in establishing pricing. 
  
The Group recognises contract liabilities for consideration received in advance of services provided. Where a customer 
prepays any portion of a contract, the Group records such prepayments as trade and other payables in the statement of 
financial position. Prepayments are paid for approximately one month of contract cost in advance, with specific insertion 
orders allocated to a prepaid amount. These sums will not be recognised as revenue until all obligations pursuant to that 
insertion order contract have been fulfilled by the Group and approved by the counterparty. The amounts received upfront 
are not refundable. Revenue for prepayments is recognised only after all performance obligations related to the contract with 
customers is satisfied. 
  
(b) Other income 
  
Other income comprises the following: 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Government grant income 
 
339,235  
631,182  
Interest income 
 
87,955  
109,683  
Other income 
 
154,657  
-  
 
 
 
 
581,847  
740,865  
  
The Government grant income included in Other income was in respect of a loan forgiven by the government to provide 
support for payroll expenditure during the COVID-19 pandemic. The loan was to be forgiven when certain expenditure levels 
had been reached for payroll and other operating expenditure. There was no additional government grants or assistance 
from which the entity benefitted during the period, and there are no further conditions attached to the grant.  
  
Accounting policy for government grants income 
  
A forgivable loan from government is treated as a government grant when there is reasonable assurance that the entity will 
meet the terms of forgiveness for the loan. The grant is recognised as income on a systematic and rational basis over the 
periods necessary to match them with the related costs. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
  
34 
Note 6. Employee and contractor costs 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Salary costs 
 
2,347,112  
2,480,347  
Defined contribution plan (401(k)) 
 
36,045  
3,037  
Other payroll-related expenses 
 
151,826  
346,023  
Share based payments* 
 
422,696  
1,719,444  
 
 
Total employee and contractor costs 
 
2,957,679  
4,548,851  
  
Accounting policy for employee benefits 
 
Wages and salaries, vested sick leave and short-term employee benefits are current liabilities included in employee benefits, 
measured at the undiscounted amount that the Group expects to pay as a result of the unused entitlement.  
 
Wages, salaries, annual and long service leave  
Provision is made for the Group’s liability for employee benefits arising from services rendered by employees to the end of 
the reporting period. Employee benefits that are expected to be settled within one year have been measured at the amounts 
expected to be paid when the liability is settled. 
 
Changes in the measurement of the liability are recognised in profit or loss in the Statement of Comprehensive Income. 
Employee benefits are presented as current liabilities in the Statement of Financial Position if the Group does not have an 
unconditional right to defer settlement of the liability for at least 12 months after the reporting date.  
  
Defined contribution schemes  
The Group has a defined contribution savings plan as defined in subsection 401(k) of the United States Internal Revenue 
Code. This plan covers substantially all employees who meet minimum age and service requirements and allows participants 
to defer a portion of their annual compensation. Group contributions to the plan may be made at the discretion of the Board 
of Directors. 
  
* During the year ended 31 December 2021, the Company issued shares to employees of $389,135 for settlement of 
employee bonus (note 16) and recognised share based payment of $33,561 from vesting of options (note 26). 
  
Note 7. Operations and administration expense 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Technology infrastructure and software costs 
 
1,511,154  
1,811,486  
Legal and accounting expense 
 
1,324,387  
1,467,910  
Technical and corporate development expense 
 
256,648  
654,434  
Bad debt expense 
 
63,590  
320,735  
Travel expenses 
 
215,713  
238,698  
Office maintenance and associated expenses 
 
197,989  
236,885  
Insurance expense 
 
407,234  
313,441  
Other operations and administration expenses 
 
70,570  
103,465  
 
 
 
 
4,047,285  
5,147,054  
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
  
35 
Note 8. Settlement expenses 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Settlement expense 
 
962,018  
-  
  
In April 2021 a Settlement Agreement was reached between Engage and the Ouazzani Parties. 
 
The settlement was for several separate legal issues including a breach of contract and independent of the original Tiveo 
acquisition agreement. 
 
As a part of this agreement, it was agreed that 100,000,000 fully paid ordinary shares will be issued and USD$125,000 in 
cash will be paid to the Ouazzani Parties. 
 
The 100 million shares were issued on 23 August 2021. 
 
The fair value of the 100 million shares was determined using the market price of the shares at the date of issue being 23 
August 2021 and recognised in equity.  
  
Note 9. Current assets - cash and cash equivalents 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Cash at bank 
 
401,170  
2,986,745  
  
Accounting policy for cash and cash equivalents 
Cash and cash equivalents includes cash on hand, deposits held at call with financial institutions, other short-term, highly 
liquid investments with original maturities of three months or less that are readily convertible to known amounts of cash and 
which are subject to an insignificant risk of changes in value. 
  
Note 10. Current assets - trade and other receivables 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Trade receivables 
 
1,792,265  
3,897,416  
Less: Allowance for expected credit losses 
 
(868,596)
(709,434)
 
 
923,669  
3,187,982  
 
 
Other receivables 
 
12,163  
55,539  
 
 
 
 
935,832  
3,243,521  
  
Transfer of trade receivables 
The Group has retained the credit risk associated with the trade receivables, due to the obligation to repurchase from the 
factoring company any receivables that are deemed uncollectible, and therefore the risks and rewards of the asset reside 
with the Group. The total carrying amount (which is approximate to fair value) of the trade receivables transferred subject to 
factoring arrangement is $179,251 (December 2020: $1,904,104). This arrangement has no expiration date with an interest 
rate of 8% (2020:8.00%). 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 10. Current assets - trade and other receivables (continued)
  
  
36 
Allowance for expected credit losses 
The ageing of the receivables and allowance for expected credit losses provided for above are as follows: 
  
 
 
Expected credit loss rate
Carrying amount
Allowance for expected 
credit losses
 
 31 December 
2021
 31 December 
2020
 31 December 
2021
31 December 
2020
31 December 
2021
 31 December 
2020
Consolidated
 
% 
 
%
 
$
$
$ 
 
$ 
 
 
 
 
 
 
Not overdue 
 
1%  
1%  
693,731
1,918,797
7,299  
19,696
0 to 30 days 
 
5%  
5%  
156,887
955,803
7,844  
48,325
31 to 60 days 
 
15%  
16%  
46,559
138,922
6,984  
22,302
61 to 90 days 
 
30%  
35%  
101,214
39,605
30,364  
14,047
Over 91 days 
 
68%  
72%  
793,874
844,289
816,105  
605,064
 
 
 
 
 
 
  
 
 
 
 
 
 
1,792,265
3,897,416
868,596  
709,434
  
The average age of the Group’s trade receivables is 91 days (2020: 133 days). 
  
In determining the recoverability of a trade receivable, the Group considers any recent history of payments and the status of 
the projects to which the debt relates. No payment terms have been renegotiated. The concentration of credit risk is limited 
due to the customer base being large and unrelated. Accordingly, the Directors believe that there is no further provision 
required in excess of the provision for doubtful debts. 
  
Movements in the allowance for expected credit losses are as follows: 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Opening balance 
 
(709,434)
(459,615)
Impairment recognised during the year 
 
(149,970)
(289,947)
Exchange difference 
 
(9,192)
40,128  
 
 
Closing balance 
 
(868,596)
(709,434)
  
Fair value of receivables 
Fair value of receivables at period end is considered to be the same as receivables net of the allowance for impairment.  
  
Accounting policy for trade and other receivables 
Trade receivables are initially recognised at fair value and subsequently measured at amortised cost using the effective 
interest method, less any allowance for expected credit losses. Trade receivables are generally due for settlement within 30 
days. 
  
The Group has applied the simplified approach to measuring expected credit losses, which uses a lifetime expected loss 
allowance. To measure the expected credit losses, trade receivables have been grouped based on days overdue. 
  
Other receivables are recognised at amortised cost, less any allowance for expected credit losses. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
  
37 
Note 11. Current assets - other financial assets 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Employee loan 
 
20,433  
-  
Financial assets at fair value through profit or loss* 
 
237,380  
300,000  
 
 
 
 
257,813  
300,000  
  
* Financial assets at fair value through profit or loss were shares held in trust refers to fully paid ordinary shares issued to a 
third party which is to be used for settlement of creditor obligations of the Group. The fair value of shares held in trust is 
determined with reference to the number of outstanding shares multiplied by the spot price at each reporting date.  
  
Note 12. Non-current assets - capitalised software costs 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Capitalised software costs 
 
10,720,840  
8,540,044  
Less: Accumulated amortisation 
 
(6,394,586)
(4,619,486)
 
 
 
 
4,326,254  
3,920,558  
  
Reconciliations 
Reconciliations of the written down values at the beginning and end of the current and previous financial year are set out 
below: 
  
 
 Capitalised 
software 
costs 
Total 
Consolidated
 
$ 
$ 
 
 
 
 
Balance at 1 January 2020 
 
3,032,083
3,032,083
Additions 
 
1,577,376
1,577,376
Exchange differences 
 
(264,738)
(264,738)
Amortisation expense 
 
(424,163)
(424,163)
 
 
Balance at 31 December 2020 
 
3,920,558
3,920,558
Additions 
 
1,655,869
1,655,869
Exchange differences 
 
116,416
116,416
Amortisation expense 
 
(1,366,589)
(1,366,589)
 
 
Balance at 31 December 2021 
 
4,326,254
4,326,254
  
Software costs are capitalised only when technical feasibility studies identify that the project is expected to deliver future 
economic benefit and these benefits can be measured reliably. The development costs have finite useful lives typically 
between 3 and 10 years, with a weighted average of 3 years (2020: 3 years). Impairment of capitalised software costs is 
considered at each reporting period.  
The review of the business did not identify any impairment of any intangible assets following consideration of indicators of 
impairment under AASB 136. As at the year ended 31 December 2021, the remaining intangible assets were determined to 
be deriving positive cash flows related to the identifiable intangible assets and will continue to be amortised in accordance 
with the Group accounting policy. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 12. Non-current assets - capitalised software costs (continued) 
  
  
38 
Accounting policy for capitalised software costs 
 
Research costs are expensed as incurred. An intangible asset arising from development expenditure on an internal project 
is recognised only when the Group can demonstrate the technical feasibility of completing the intangible asset so that it will 
be available for use or sale, its intention to complete and its ability to use or sell the asset, how the asset will generate future 
economic benefits, the availability of resources to complete the development and the ability to measure reliably the 
expenditure attributable to the intangible asset during its development. 
 
Capitalised software costs are amortised on a straight-line basis over the period of their expected benefit, being their finite 
life of 3- 10 years. 
  
Note 13. Non-current assets - goodwill 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Goodwill 
 
1,337,743  
1,340,390  
  
In assessing for impairment, the Directors considered goodwill in the context of the Group having one cash-generating unit, 
being Ad media. On that basis, they have assessed impairment applying the fair value less costs of disposal method, using 
a revenue multiples approach, coupled with a market capitalisation approach. In making this assessment, the Directors note 
the following: 
 
On a revenue multiples approach, which is based on publicly-available information (which represents mixture of level 2 and 
3 inputs in the fair value hierarchy) the Directors sought to determine the enterprise value of the Group, utilising revenue 
multiples provided by an independent expert. 
 
A revenue multiple of 1.15x (2020: 2.1x) as determined by the independent expert was applied to the Group’s trading revenue 
to derive an enterprise valuation of $13,117,620 (2020: $37,110,175). This was then compared to the goodwill balance of 
the group of $1,337,743 (2020: $1,340,390). 
 
Using a market capitalisation approach, the following was noted: 
  
● 
Market capitalisation of the group as at 31 December 2021 was $9,376,667 (2020: $14,224,467).  
● 
20% control premium was factored into the analysis, then compared with net assets of  $4,151,538 (2020: $8,666,667). 
  
It was concluded that the fair value less cost of disposal was greater than the net assets in the cash generating unit, thus no 
impairment was recognised for the year ended 31 December 2021.  No reasonable or likely change in any of the assumptions 
applied in examining the recoverable value of the Group as at report date would result in any impairment. 
  
Accounting policy for goodwill 
 
Goodwill arises on the acquisition of a business. Goodwill is not amortised. Instead, goodwill is tested annually for impairment, 
or more frequently if events or changes in circumstances indicate that it might be impaired, and is carried at cost less 
accumulated impairment losses. Impairment losses on goodwill are taken to profit or loss and are not subsequently reversed. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
  
39 
Note 14. Current liabilities - trade and other payables 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Trade payables 
 
3,937,439  
2,969,577  
Credit card liabilities 
 
16,278  
2,906  
Accrued expenses 
 
325,764  
371,532  
Bonus and commissions payable 
 
383,478  
221,468  
Accrued municipal tax 
 
85,153  
85,104  
 
 
 
 
4,748,112  
3,650,587  
  
Refer to note 17 for further information on financial instruments. 
  
Accounting policy for trade and other payables 
Trade accounts payable and other creditors represent liabilities for goods and services provided to the Group prior to the 
end of the financial year and which are unpaid. The amounts are unsecured and are measured subsequently at amortised 
cost using the effective interest rate method. Payment terms vary by creditor but are typically 60 days. 
  
Note 15. Current liabilities - borrowings 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Debtor factoring borrowings 
 
179,251  
1,904,104  
Convertible notes payable 
 
-  
214,050  
Embedded derivative on convertible notes 
 
-  
47,303  
Other borrowings 
 
150,287  
151,439  
 
 
 
 
329,538  
2,316,896  
  
Refer to note 17 for further information on financial instruments. 
  
Accounting policy for borrowings 
Loans and borrowings are initially recognised at the fair value of the consideration received, net of transaction costs. They 
are subsequently measured at amortised cost using the effective interest method. 
  
Accounting policy for convertible notes 
At initial recognition an embedded derivative is recognised on the statement of financial position at fair value and that 
embedded derivative is subsequently recorded at its fair value thereafter, with changes in fair value going through to the 
statement of profit or loss and other comprehensive income. The difference between the consideration received (net of costs) 
and the embedded derivative is reflected in the principal value of the convertible note liability. The underlying debt principal 
is amortised back to its face value at maturity, net of transaction costs, using the effective interest rate method. 
  
Note 16. Equity - issued capital 
  
 
 
Consolidated
 
 31 December 
2021 
31 December 
2020
31 December 
2021
31 December 
2020 
 
 No. of Shares No. ofShares
$
$
 
 
 
Ordinary shares - fully paid 
 3,102,635,952 2,370,744,548
50,241,243  
47,790,463 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 16. Equity - issued capital (continued)
  
  
40 
Movements in ordinary share capital 
  
Details 
No. of Shares
$ 
 
Balance 
1 January 2020 
712,394,973
35,582,304
Shares issued under placement 
 
724,810,163
$0.0062  
4,515,514
Shares issued under Share Purchase Plan 
 
216,299,959
$0.0055  
1,189,650
Shares issued as collateral for loan note 
 
449,151,484
$0.0000
-
Collateral shares exercised - ZCS 
 
-
$0.0000
3,729,174
Shares issued for outstanding creditors 
 
186,087,969
$0.0102  
1,896,356
Shares issued on exercise of performance rights 
 
82,000,000
$0.0160  
1,312,000
Costs of capital 
 
-
$0.0000
(434,535)
 
 
Balance 
31 December 2020 
2,370,744,548
47,790,463
Shares issued as settlement of employee bonuses 
 
77,826,921
$0.0050  
389,135
Collateral shares exercised - ZCS* 
 
-
$0.0000
91,679
Shares issued as part settlement of compensation for 
consulting fees to a consultant of the Company 
 
4,381,046
$0.0040  
17,524
Shares issued as part settlement of a legal matter 
(note 8) 
 
100,000,000
$0.0040  
400,000
Shares placement 
 
495,045,342
$0.0030  
1,485,136
Exercise of options** 
 
54,638,095
$0.0030  
163,914
Capital raising cost 
 
-
$0.0000
(96,608)
 
 
Balance 
31 December 2021 
3,102,635,952
50,241,243
  
* During the year, collateral shares equal to the sum of $91,679 issued under the ZCS facility were exercised. The exercise 
of these collateral shares resulted in ZCS facility being fully exercised and the ZCS facility being settled.   
 
** On 18 October 2021 the Company issued 512,132.494 unlisted options with an exercise price of $0.0030 each and an 
expiry of 3 December 2021 to shareholders with registered addresses in Australia or New Zealand and shares held on 11 
October 2021. Upon exercise, each Loyalty Option^ entitles the holder to one fully paid ordinary share in the Company and 
one free-attaching additional option (Additional Option) (each with an exercise price of $0.01 (1 cent) and expiry date of 5 
December 2023). On 10 December 2021 the Company issued 54,638,095 ordinary shares and 54,638,095 Additional 
Options. The remaining 457,494,399 Bonus Options have expired. 
 
^ Loyalty Options were options issued to all shareholders in Australia and New Zealand as an incentive to invest in the 
Company. 
  
Ordinary shares 
Ordinary shares entitle the holder to participate in dividends and the proceeds on the winding up of the company in proportion 
to the number of and amounts paid on the shares held. The fully paid ordinary shares have no par value and the company 
does not have a limited amount of authorised capital. 
  
On a show of hands every member present at a meeting in person or by proxy shall have one vote and upon a poll each 
share shall have one vote. 
  
Share buy-back 
There is no current on-market share buy-back. 
  
Accounting policy for issued capital 
Ordinary shares are classified as equity. 
  
Incremental costs directly attributable to the issue of new shares or options are shown in equity as a deduction, net of tax, 
from the proceeds. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
  
41 
Note 17. Financial instruments 
  
Financial risk management objectives 
This note explains the Group’s financial risk management and how the exposure to these risks affects the Group’s future 
financial performance. 
  
The Group’s risk management is carried out by the senior management through delegation from the Board of Directors. Risk 
management programmes and practices are employed to mitigate the potential adverse effects of these exposures on the 
results of the Group. 
  
The Group holds the following financial instruments:  
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Financial assets 
 
Cash and cash equivalents 
 
401,170  
2,986,745  
Trade and other receivables 
 
935,832  
3,243,521  
Related party receivables 
 
2,202,141  
1,984,869  
Investments in equity instruments 
 
50,079  
47,179  
Other financial assets 
 
257,813  
300,000  
Total 
 
3,847,035  
8,562,314  
 
 
Financial liabilities 
 
Trade and other payables - current 
 
4,731,834  
3,647,691  
Credit card liabilities 
 
16,278  
2,906  
Lease liability 
 
94,301  
245,199  
Borrowings - due to factor - current 
 
179,251  
1,904,104  
Other borrowings 
 
150,287  
151,439  
Convertible notes payable 
 
-  
214,050  
Embedded derivative on convertible notes 
 
-  
47,303  
Total 
 
5,171,951  
6,212,692  
  
Market risk 
  
Foreign currency risk 
Foreign currency risk is the risk that the fair value or future cash flows of an exposure will fluctuate because of changes in 
foreign exchange rates. The Group’s exposure to changes in foreign exchange rates is due to the functional currency of the 
Group being USD and the presentation currency being AUD.  
 
With the exception of financial assets of $20,001 (2020: A$152,521) and financial liabilities of $307,200 (2020: A$673,224) 
denominated in AUD, all other financial assets and liabilities of the Group were denominated in USD. 
 
There is no material sensitivity to the profit and loss arising from changes in foreign exchange rates, given translation 
differences are accounted for in the foreign currency reserves.  
  
Interest rate risk 
Interest rate risk is the risk that the fair value or future cash flows of a financial instrument will fluctuate because of changes 
in market interest rates. Management has deemed that interest rate risk is not significant for the Group due to the majority 
of the Group’s financial assets and liabilities being fixed rate and due to the short maturities on all of the individual tranches 
comprising the debtor factoring arrangement, which at 31 December 2021 had a fixed interest rate of 8% (2020: 8%), did not 
represent a material interest rate exposure. 
  
Credit risk 
Credit risk is a risk that a counterparty will default on its contractual obligations resulting in a financial loss to the Group. 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 17. Financial instruments (continued) 
  
  
42 
The Group faces primary credit risk from potential default on receivables by payment from customers. The credit risk on 
financial assets of the Group which have been recognised in the Statement of Financial Position is the carrying amount net 
of any provision for doubtful debts. 
  
The maximum exposure to credit risk by class of recognised financial assets at the end of the reporting period is equivalent 
to the carrying amount as presented in the Statement of Financial Position.  
  
The credit risk from related parties is the same as external parties (refer note 21). 
  
Generally, trade receivables are written off where there is no reasonable expectation of recovery. Indicators of this include 
the failure of a debtor to engage in a repayment plan, failure to communicate with the Group, and no meaningful negotiations 
as a result of legal action. 
  
Liquidity risk 
Prudent liquidity risk management implies maintaining sufficient cash and ensuring that all term deposits can be converted 
to funds in accordance with forecast cash usage. Due to the dynamic nature of the underlying business, flexibility in funding 
is maintained by ensuring ready access to the cash reserves of the business.  
  
The ongoing maintenance of the Group’s policy is characterized by ongoing cash flow forecast analysis and detailed 
budgeting processes which, is directed at providing a sound financial positioning for the Group’s operations and financial 
management activities. In addition, the Group monitors both the debt and equity markets for additional funding opportunities. 
  
(i) Financial arrangements 
  
The Group had the following borrowing facilities at the end of the reporting period.  
  
 
 
Drawn 
 
Undrawn 
Total 
2021 
 
$ 
 
$ 
$ 
 
 
 
 
 
 
Fixed rate 
 
  
Debtor factoring borrowings (a) 
 
179,251  
-
179,251
  
 
 
Drawn 
 
Undrawn 
Total 
2020 
 
$ 
 
$ 
$ 
 
 
 
 
 
 
Fixed rate 
 
  
Debtor factoring borrowings (a) 
 
1,904,104  
-
1,904,104
Convertible notes (b) 
 
271,814  
37,173,006
37,444,820
 
 
  
 
 
2,175,918  
37,173,006
39,348,924
  
(a) The Group has an arrangement with a third party to provide an asset backed credit line against trade receivables which 
are up to 180 days old. Under this arrangement, advances are recorded against certain receivables balances which are 
factored under this arrangement, advances are recorded and factored against certain receivable balances. All amounts
invoiced are in US Dollars. This arrangement has no expiration date with an interest rate of 8.00% (2020: 8.00%). 
(b) Convertible notes were issued on 13 March 2020. Face value of drawn portion is US$450,000 (AU$584,264). The face
value of total undrawn is US$28,840,000 (AU$37,444,820). The convertible notes expired and repaid by 31 May 2021.
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 17. Financial instruments (continued) 
  
  
43 
(ii) Maturities of financial liabilities 
The following table summarises the maturity profile of the Group’s financial liabilities based on contractual undiscounted 
payments. 
  
 
 
Less than 6 
months 
 
Between 6 to 
12 months 
 
Between 1 
and 2 years 
Between 2 
and 3 years 
 
Remaining 
contractual 
maturities 
Consolidated - 31 December 2021 
 
$ 
 
$ 
 
$ 
$ 
 
$ 
 
 
 
 
 
 
 
 
 
 
Trade and other payables 
 
4,731,834  
-  
- 
-  
4,731,834
Credit card liabilities 
 
16,278  
-  
- 
-  
16,278
Borrowings - Due to factor* 
 
179,251  
-  
- 
-  
179,251
Other borrowings 
 
150,287  
-  
- 
-  
150,287
Lease liability 
 
42,527  
44,340  
7,434 
-  
94,301
Total non-derivatives 
 
5,120,177  
44,340  
7,434 
-  
5,171,951
  
* 
Borrowings represent the advances recorded against certain receivables balances which are factored under the 
arrangement.  
  
 
 
Less than 6 
months 
 
Between 6 to 
12 months 
 
Between 1 
and 2 years 
Between 2 
and 3 years 
 
Remaining 
contractual 
maturities 
Consolidated - 31 December 2020 
 
$ 
 
$ 
 
$ 
$ 
 
$ 
 
 
 
 
 
 
 
 
 
 
Trade and other payables 
 
3,647,691  
-  
- 
-  
3,647,691
Credit card liabilities 
 
2,906  
-  
- 
-  
2,906
Borrowings - Due to factor* 
 
1,904,104  
-  
- 
-  
1,904,104
Convertible notes payable** 
 
214,050  
-  
- 
-  
214,050
Borrowings (principal) - Promissory notes 
 
15,893  
-  
- 
-  
15,893
Borrowings - Other 
 
135,546  
-  
- 
-  
135,546
Current portion of lease liability 
 
78,927  
78,927  
- 
-  
157,854
Non-current portion of lease liability 
 
-  
-  
87,345 
-  
87,345
Total non-derivatives 
 
5,999,117  
78,927  
87,345 
-  
6,165,389
 
 
  
  
 
  
Derivatives
 
  
  
 
  
Embedded derivative on convertible notes 
 
47,303  
-  
- 
-  
47,303
Total derivatives 
 
47,303  
-  
- 
-  
47,303
  
* 
Borrowings represent the advances recorded against certain receivables balances which are factored under the 
arrangement.  
** 
Convertible notes were issued on 13 March 2020. Face value of drawn portion is US$450,000 (AU$584,264). The face 
value of total undrawn is US$28,840,000 (AU$37,444,820). The convertible notes expire on 31 May 2021. 
  
(iii) Fair value of financial instruments 
Unless otherwise stated, the carrying amounts of financial instruments reflect their fair value. 
  
Capital management strategy 
The Group’s policy is to maintain a capital structure for the business which ensures sufficient liquidity, provides support for 
business operations, maintains shareholder confidence and positions the business for future growth. The Group manages 
its capital structure and makes adjustments in light of changes in economic conditions.  
  
The ongoing maintenance of the Group’s policy is characterised by ongoing cash flow forecast analysis and detailed 
budgeting processes which, combined with continual development of banking relationships, is directed at providing a sound 
financial positioning for the Group’s operations and financial management activities. 
  
The Group has an ASX-imposed restriction of 15% of total share capital per annum on the amount of share capital it can 
issue under a placement, which may be increased by a further 10% under a special resolution put to shareholders at its 
general meetings.  
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
  
44 
Note 18. Fair value measurement 
  
The Group's assets and liabilities, measured or disclosed at fair value, using a three level hierarchy, based on the lowest 
level of input that is significant to the entire fair value measurement, being: 
  
● 
Level 1: Quoted prices (unadjusted) in active markets for identical assets or liabilities that the entity can access at the 
measurement date; 
● 
Level 2: Inputs other than quoted prices included within Level 1 that are observable for the asset or liability, either
directly or indirectly 
● 
Level 3: Unobservable inputs for the asset or liability 
  
With the exception of embedded derivatives which is measured using level 2 inputs (refer note 3), all other major financial 
assets and liabilities are measured using level 1 inputs.  
  
Accounting policy for fair value measurement 
When an asset or liability, financial or non-financial, is measured at fair value for recognition or disclosure purposes, the fair 
value is based on the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction 
between market participants at the measurement date; and assumes that the transaction will take place either: in the principal 
market; or in the absence of a principal market, in the most advantageous market. 
  
Fair value is measured using the assumptions that market participants would use when pricing the asset or liability, assuming 
they act in their economic best interests. For non-financial assets, the fair value measurement is based on its highest and 
best use. Valuation techniques that are appropriate in the circumstances and for which sufficient data are available to 
measure fair value, are used, maximising the use of relevant observable inputs and minimising the use of unobservable 
inputs. 
  
Assets and liabilities measured at fair value are classified into three levels, using a fair value hierarchy that reflects the 
significance of the inputs used in making the measurements. Classifications are reviewed at each reporting date and transfers 
between levels are determined based on a reassessment of the lowest level of input that is significant to the fair value 
measurement. 
  
For recurring and non-recurring fair value measurements, external valuers may be used when internal expertise is either not 
available or when the valuation is deemed to be significant. External valuers are selected based on market knowledge and 
reputation. Where there is a significant change in fair value of an asset or liability from one period to another, an analysis is 
undertaken, which includes a verification of the major inputs applied in the latest valuation and a comparison, where 
applicable, with external sources of data. 
  
Note 19. Key management personnel disclosures 
  
Directors 
The following persons were directors of engage:BDR Limited during the financial year: 
  
Mr Ted Dhanik (Executive Chairman and Chief Executive 
Officer) 
1 January 2021 - 31 December 2021 
Mr Kurtis Rintala (Executive Director and Chief Operating 
Officer) 
1 January 2021 - 31 December 2021 
Mr Tom Anderson (Non-Executive Director) 
1 January 2021 - 31 December 2021 
Mr Darian Pizem (Non-Executive Director) 
1 January 2021 - 31 December 2021 
Mr Robert Antulov (Non-Executive Director) 
1 January 2021 - 31 December 2021 
  
Other key management personnel 
The following persons also had the authority and responsibility for planning, directing and controlling the major activities of 
the consolidated entity, directly or indirectly, during the financial year: 
  
Mr Youqi Li (Chief Technology Officer) 
1 January 2021 - 31 December 2021 
Mr Andy Dhanik (Chief Revenue Officer) 
1 January 2021 - 31 December 2021 
Mr Denys Kravchenko (Chief Technology Officer - AdCel) 
1 January 2021 - 31 December 2021 
Ann Marie Blair (Chief Finance Officer) 
1 May 2021 - 31 December 2021 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 19. Key management personnel disclosures (continued) 
  
  
45 
Compensation 
The aggregate compensation made to directors and other members of key management personnel of the consolidated entity 
is set out below: 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Short-term employee benefits 
 
2,248,433  
2,340,791  
Share-based payments 
 
254,275  
1,522,400  
 
 
 
 
2,502,708  
3,863,191  
  
Note 20. Remuneration of auditors 
  
During the financial year the following fees were paid or payable for services provided by William Buck Audit (Vic) Pty Ltd, 
the auditor of the company: 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Audit services - William Buck Audit (Vic) Pty Ltd
 
Audit or review of the financial statements 
 
82,945  
69,650  
 
 
Other services - William Buck Audit (Vic) Pty Ltd 
 
Preparation of the tax return and other services 
 
9,900  
22,209  
 
 
 
 
92,845  
91,859  
  
Note 21. Related party transactions 
  
Parent entity 
engage:BDR Limited is the parent entity. 
  
Subsidiaries 
Interests in subsidiaries are set out in note 23. 
  
Key management personnel 
Disclosures relating to key management personnel are set out in note 19 and the remuneration report included in the 
directors' report. 
  
Loans to/from related parties 
The following balances are outstanding at the reporting date in relation to loans with related parties: 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 21. Related party transactions (continued)
  
  
46 
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Beginning of the year 
 
1,984,869  
2,311,510  
Loans advanced 
 
375,765  
197,603  
Bonus awarded to key management personnel offset against loan balances 
 
(400,000)
(400,000)
Interest charged 
 
94,865  
101,200  
Exchange difference 
 
146,642  
(225,444)
 
 
 
 
2,202,141  
1,984,869  
  
Terms and conditions 
As at 31 December 2021 the Group recognised a loan receivable for funds payable by Mr Ted Dhanik (USD$988,811; 
AUD$1,362,749) (2020:USD$1,035,277; AUD$1,344,166)) and Mr Andy Dhanik (USD$79,797; AUD$109,974) 
(2020:USD$65,277; AUD$93,173)).  
  
From 1 July 2019, Loans to directors and key management personnel were charged interest at a simple interest rate of 5% 
per annum, calculated monthly. This interest rate is consistent with local interest rates charged for secured personal debt. 
For the year ended 31 December 2021, loans given to Mr Ted Dhanik and Mr Andy Dhanik accrued an interest of 
AUD$76,387 and AUD$4,498 respectively. The loans made to both directors and key management personnel were 
repayable by 31 August 2021 with an extension to be approved at the upcoming shareholders meeting. These have been 
disclosed as current receivables. $2,137,697 outstanding loans are secured against each individuals' shareholding and will 
be settled in cash. All loans were approved by the Board of Directors of the Group. 
  
Note 22. Parent entity information 
  
Set out below is the supplementary information about the parent entity. 
  
Statement of profit or loss and other comprehensive income 
  
 
 
Parent
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Loss after income tax 
 
(832,469)
(3,908,562)
 
 
Total comprehensive loss 
 
(832,469)
(3,908,562)
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 22. Parent entity information (continued) 
  
  
47 
Statement of financial position 
  
 
 
Parent
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Total current assets 
 
1,530,960  
159,573  
 
 
Total assets 
 
1,530,960  
159,573  
 
 
Total current liabilities 
 
382,278  
662,763  
 
 
Total liabilities 
 
382,278  
662,763  
 
 
Equity 
 
Issued capital 
 
50,241,243  
47,790,463  
Share based payment reserve 
 
765,815  
732,254  
Equity investment reserve 
 
(2,441,343)
(2,441,343)
Accumulated losses 
 (47,417,033)
(46,584,564)
 
 
Total equity/(deficiency) 
 
1,148,682  
(503,190)
  
Guarantees entered into by the parent entity in relation to the debts of its subsidiaries 
The parent entity had no guarantees in relation to the debts of its subsidiaries as at 31 December 2021 (2020: None). 
  
Contingent liabilities 
The parent entity had no contingent liabilities as at 31 December 2021 (2020: None). 
  
Capital commitments - Property, plant and equipment 
The parent entity had no capital commitments for property, plant and equipment as at 31 December 2021 (2020: None). 
  
Significant accounting policies 
The accounting policies of the parent entity are consistent with those of the consolidated entity, as disclosed in note 2, except 
for the following: 
● 
Investments in subsidiaries are accounted for at cost, less any impairment, in the parent entity. 
● 
Investments in associates are accounted for at cost, less any impairment, in the parent entity. 
● 
Dividends received from subsidiaries are recognised as other income by the parent entity and its receipt may be an 
indicator of an impairment of the investment. 
  
Note 23. Interests in subsidiaries 
  
The consolidated financial statements incorporate the assets, liabilities and results of the following subsidiaries in accordance 
with the accounting policy described in note 2: 
  
 
 
Ownership interest 
 
Principal place of business /
 31 December 
2021
31 December 
2020
Name
Country of incorporation 
 
%
% 
 
 
 
engage:BDR LLC 
United States of America 
 
100%  
100%  
Tiveo LLC* 
United States of America 
 
100%  
100%  
AdCel LLC 
United States of America 
 
100%  
100%  
  
* 
Tiveo LLC is a wholly owned subsidiary of engage:BDR LLC.  
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
  
48 
Note 24. Events after the reporting period 
  
On 4 February 2022, the Company issued 400,000,000 fully paid ordinary shares for settlement of creditor balances at a 
deemed issue price of $0.002 (0.02 cents) per share. 
 
On 22 February 2022, the Company issued 362,942,509 fully paid ordinary shares for settlement of creditor balances at a 
deemed issue price of $0.001 (0.01 cents) per share. 
 
Subsequent to the year end, the Group signed a binding purchase agreement to acquire intellectual property assets of 
colorTV, a U.S. connected television company based in Orange County, California. The Group has rebranded as colorTV 
and intends to rename the parent company as colorTV LTD, pending shareholder approval at the next EGM on 5 May 2022. 
  
No other matter or circumstance has arisen since 31 December 2021 that has significantly affected, or may significantly 
affect the consolidated entity's operations, the results of those operations, or the consolidated entity's state of affairs in future 
financial years. 
  
Note 25. Earnings per share 
  
 
 
Consolidated 
 
 31 December 
2021
31 December 
2020
 
 
$ 
$ 
 
 
 
Loss after income tax attributable to the owners of engage:BDR Limited 
 
(6,179,036)
(6,881,027)
  
 
Number
 
Number
 
 
 
Weighted average number of ordinary shares used in calculating basic earnings per share
2,602,225,175  1,244,831,077
 
  
Weighted average number of ordinary shares used in calculating diluted earnings per 
share 
2,602,225,175 
 
1,244,831,077
  
 
 
Cents
Cents
 
 
 
Basic loss per share 
 
(0.24)
(0.55)
Diluted loss per share 
 
(0.24)
(0.55)
  
Accounting policy for earnings per share 
  
Basic earnings per share 
Basic earnings per share is calculated by dividing the profit attributable to the owners of engage:BDR Limited, excluding any 
costs of servicing equity other than ordinary shares, by the weighted average number of ordinary shares outstanding during 
the financial year, adjusted for bonus elements in ordinary shares issued during the financial year.  
  
Diluted earnings per share 
Diluted earnings per share adjusts the figures used in the determination of basic earnings per share to take into account the 
after income tax effect of interest and other financing costs associated with dilutive potential ordinary shares and the weighted 
average number of shares assumed to have been issued for no consideration in relation to dilutive potential ordinary shares. 
  
As the Group incurred a loss for the period under review and in the prior year, potential ordinary shares, being options to 
acquire ordinary shares, are considered non-dilutive and therefore not included in the diluted earnings per share calculation. 
  
Note 26. Share-based payments 
  
Options 
  
During the 2020 financial year the Group issued 17,100,000 unlisted options to non-executive directors pursuant to the 
Company's Options and Performance Rights Plan ("Plan"). The options were issued in three tranches with an expiry date of 
1 April 2023: 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 26. Share-based payments (continued) 
  
  
49 
● 
Tranche 1 - 5,700,000 options vesting immediately on issue, exercisable at $0.0201 (2.01 cents) per option; 
● 
Tranche 2 - 5,700,000 options vesting on 18 March 2021, exercisable at $0.0217 (2.17 cents) per option; and 
● 
Tranche 3 - 5,700,000 options vesting on 18 March 2022, exercisable at $0.0233 (2.33 cents) per option.  
  
Set out below are summaries of outstanding options, including options granted under the Plan: 
  
31 December 
2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Balance at   
 
 
Expired/   
Balance at  
 
 
 
Exercise   
the start of   
 
 
forfeited/ 
 
the end of  
Grant date 
Expiry date 
 
price 
 
the year 
 
Granted 
Exercised 
 other 
 
the year 
 
 
 
 
 
 
 
 
 
 
 
 
29/01/2019 
26/01/2022 
 
$0.0260  
8,676,093  
-
-
-  
8,676,093
25/09/2019 
30/09/2022 
 
$0.2010  
13,750,000  
-
-
-  
13,750,000
18/03/2020 
01/04/2023 
 
$0.2170  
5,700,000  
-
-
-  
5,700,000
18/03/2020 
01/04/2023 
 
$0.2330  
5,700,000  
-
-
-  
5,700,000
18/03/2020 
01/04/2023 
 
$0.0100  
5,700,000  
-
-
-  
5,700,000
 
 
 
  
39,526,093  
-
-
-  
39,526,093
  
Weighted average exercise price 
 
$0.0298  
$0.0000  
$0.0000 
$0.0000  
$0.0298 
  
31 December 
2020 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Balance at   
 
 
Expired/   
Balance at  
 
 
 
Exercise   
the start of   
 
 
forfeited/ 
 
the end of  
Grant date 
Expiry date 
 
price 
 
the year 
 
Granted 
Exercised 
 other 
 
the year 
 
 
 
 
 
 
 
 
 
 
 
 
14/12/2017 
14/12/2020 
 
$0.2500  
29,999,993  
-
-
(29,999,993) 
-
29/01/2019 
26/01/2022 
 
$0.0520  
8,676,093  
-
-
-  
8,676,093
08/03/2019 
22/12/2020 
 
$0.2500  
4,000,000  
-
-
(4,000,000) 
-
25/09/2019 
30/09/2022 
 
$0.0260  
13,750,000  
-
-
-  
13,750,000
18/03/2020 
01/04/2023 
 
$0.0201  
-  
5,700,000
-
-  
5,700,000
18/03/2020 
01/04/2023 
 
$0.0217  
-  
5,700,000
-
-  
5,700,000
18/03/2020 
01/04/2023 
 
$0.0233  
-  
5,700,000
-
-  
5,700,000
 
 
 
  
56,426,086  
17,100,000
-
(33,999,993) 
39,526,093
  
Weighted average exercise price 
 
$0.1650  
$0.0220  
$0.0000 
$0.2500  
$0.0298 
  
Set out below are the options exercisable at the end of the financial year: 
  
 
 
 
 31 December 
2021 
31 December 
2020 
Grant date 
 Expiry date 
 
Number 
Number 
 
  
 
 
 
29/01/2019 
 26/01/2022 
 
8,676,093
8,676,093
25/09/2019 
 30/09/2022 
 
13,750,000
13,750,000
18/03/2020 
 01/04/2023 
 
11,400,000
5,700,000
10/12/2021 
 05/12/2023 
 
54,638,095
-
 
  
 
 
  
 
88,464,188
28,126,093
  
Performance rights 
  

engage:BDR Limited
Notes to the financial statements 
31 December 2021
  
Note 26. Share-based payments (continued) 
  
  
50 
During the 2020 financial year, Company issued 107,500,000 performance rights to key management personnel and 
employees pursuant to the Company's Options and Performance Rights Plan. The performance rights were issued in eight 
tranches, each with different vesting milestones, all with an expiry date of 1 April 2023 and will a $Nil exercise/conversion 
price. As at 31 December 2021, only the vesting milestones of tranche one to tranche four were met (2020: tranche one to 
tranche four) and converted into ordinary shares.  
 
Set out below are the unvested performance rights as at 31 December 2021.  
  
 
 
 
 
 
Balance at
 
 
Expired/  Balance at 
Tranche 
 
 
 
Exercise 
the start of
Rights 
Converted 
forfeited/  the end of 
number: 
Grant date 
Expiry date 
 
price 
the year 
granted 
to shares 
other 
 
the year 
 
 
 
 
 
 
 
 
 
 
 
(5) 
18/03/2020 
01/04/2023 
 
$0.00 14,000,000
-
-
-  14,000,000
(6) 
18/03/2020 
01/04/2023 
 
$0.00
5,000,000
-
-
-  5,000,000
(7) 
18/03/2020 
01/04/2023 
 
$0.00
5,500,000
-
-
-  5,500,000
(8) 
18/03/2020 
01/04/2023 
 
$0.00
1,000,000
-
-
-  1,000,000
 
 
 
 
 
 
 
 
 
25,500,000
-
-
-  25,500,000
  
The vesting milestones for each Tranche were as follows: 
  
(5) A 50% increase in the market capitalisation (number of ordinary shares on issue multiplied by the 20 day VWAP for 
days on which shares of the Company traded on ASX) up to and including the twentieth (20th) day on which shares of 
the Company traded on ASX after the release of the Future Report for the 2021 financial year, over the market 
capitalisation (calculated using the 20 day VWAP for days on which shares of the Company traded on ASX) on any 
prior day. 
(6) A 30% improvement in AdCel revenue 
(7) AdCel DSP annual revenue of at least $2,000,000 
(8) A 15% improvement in gross profit 
  
Note 27. Contingent assets and liabilities 
  
The Directors are not aware of any contingent assets or contingent liabilities as at 31 December 2021 (2020: Nil). 
  

engage:BDR Limited
Directors' declaration
31 December 2021
  
  
51 
In the directors' opinion: 
  
● 
the attached financial statements and notes comply with the Corporations Act 2001, the Accounting Standards, the 
Corporations Regulations 2001 and other mandatory professional reporting requirements; 
  
● 
the attached financial statements and notes comply with International Financial Reporting Standards as issued by the 
International Accounting Standards Board as described in note 2 to the financial statements; 
  
● 
the attached financial statements and notes give a true and fair view of the consolidated entity's financial position as at 
31 December 2021 and of its performance for the financial year ended on that date; and 
  
● 
there are reasonable grounds to believe that the company will be able to pay its debts as and when they become due 
and payable. 
  
The directors have been given the declarations required by section 295A of the Corporations Act 2001. 
  
Signed in accordance with a resolution of directors made pursuant to section 295(5)(a) of the Corporations Act 2001. 
  
On behalf of the directors 
  
  
  
  
___________________________ 
Ted Dhanik 
Co-Founder and Executive Chairman 
  
31 March 2022 
  

 
 
 
 
 
 
Report on the Audit of the Financial Report 
Opinion 
 
We have audited the financial report of engage:BDR Limited (the Company) and its 
controlled entities (together, the Group), which comprises the consolidated statement of 
financial position as at 31 December 2021, the consolidated statement of profit or loss and 
other comprehensive income, the consolidated statement of changes in equity and the 
consolidated statement of cash flows for the year then ended, and notes to the financial 
statements, including a summary of significant accounting policies and other explanatory 
information, and the directors’ declaration. 
 
In our opinion, the accompanying financial report of the Group is in accordance with the 
Corporations Act 2001, including:  
(i)  giving a true and fair view of the Group’s financial position as at 31 December 2021 
and of its financial performance for the year ended on that date; and  
(ii)  complying with Australian Accounting Standards and the Corporations Regulations 
2001.  
Basis for Opinion  
We conducted our audit in accordance with Australian Auditing Standards. Our 
responsibilities under those standards are further described in the Auditor’s 
Responsibilities for the Audit of the Financial Report section of our report. We are 
independent of the Group in accordance with the auditor independence requirements of 
the Corporations Act 2001 and the ethical requirements of the Accounting Professional 
and Ethical Standards Board’s APES 110 Code of Ethics for Professional Accountants 
(the Code) that are relevant to our audit of the financial report in Australia. We have also 
fulfilled our other ethical responsibilities in accordance with the Code.  
 
We believe that the audit evidence we have obtained is sufficient and appropriate to 
provide a basis for our opinion. 
Material Uncertainty Related to Going Concern 
We draw attention to Note 2 to the financial report, which describes that for the year ended 
31 December 2021 the Group incurred a net loss of $5,961,586, and net current liabilities 
of $785,544. These conditions, along with any other matters set forth in Note 2, indicate that 
a material uncertainty exists that may cast significant doubt on the Company’s ability to 
continue as a going concern. Our opinion is not modified in respect of this matter.
engage:BDR Limited 
Independent auditor’s report to members  
 

 
 
 
Key Audit Matters  
Key audit matters are those matters that, in our professional judgement, were of most significance in our 
audit of the financial report of the current period. These matters were addressed in the context of our audit 
of the financial report as a whole, and in forming our opinion thereon, and we do not provide a separate 
opinion on these matters. In addition to the matter described in the Material Uncertainty Related to Going 
Concern section, we have determined the matters described below to be the key audit matters to be 
communicated in our report. 
 
LOANS TO RELATED PARTIES, SHAREHOLDERS AND KEY EMPLOYEES 
Refer also to note 21  
How our audit addressed it 
The Group has a long-established practice of making cash 
loans to its related parties, shareholders and key employees. 
Presently, interest is charged on these loans at 5.00% per 
annum, which is consistent with US market interest rates for 
similar loans. The loans were made principally to the Group’s 
related parties and key employees in the 2016 and 2017 
financial years. Since this date however further additional 
amounts have been loaned with surplus cash flows as set out 
in note 21 to the financial statements. Additionally, bonuses 
awarded to executive directors are applied against the loan 
receivable. 
As set out in the Replacement Prospectus upon its IPO, the 
loans were originally expected to mature in June 2018; 
however this has been extended multiple times and the latest 
extension date is August 2021. Since then, it has been held 
at call at the discretion of the Board. A total of $2,202,141 of 
the loans are partially secured by the personal shareholding 
interests in the Company of each loan recipient. 
As the loans are not subject to minimum recourse 
arrangements, they are not considered share-based payment 
arrangements under AASB 2 Share-based Payments. 
The nature and content of these loans have been disclosed 
both in the financial statements and the accompanying 
Remuneration Report set out in the Directors’ Report, 
specifically addressing the following matters:  
⎯ The terms and conditions of the loans, including their 
security, interest rate and maturity features; and  
⎯ Roll-forward analyses of the loans from the 
commencement to the end of the year. 
We considered this to be a key audit matter due to the 
significance of the balance and the nature of the transaction, 
being with related parties. 
 
Our procedures included: 
⎯ Confirming loan balances 
outstanding to 
counterparties and 
substantiating those loans 
to loan documentation;  
⎯ Tracing loan share 
collateral to the Company’s 
share register and to the 
Directors’ Board Meeting 
minutes collateralising the 
loan; and 
⎯ Confirming with 
accountants of the 
significant loan holders 
that they have the financial 
means to repay those 
loans.  
We also ensured that these 
matters were completely and 
accurately disclosed in the 
financial statements, including, 
where relevant, the related party 
disclosures. 

 
 
 
ASSESSMENT OF IMPAIRMENT OF INTANGIBLE ASSETS 
Refer also to notes 12 & 13 
How our audit addressed it 
Included on the statement of financial position are 
intangible asset balances of $4,636,254 for 
capitalised software costs and $1,337,743 for 
goodwill. 
 
In accordance with AASB 136 – Impairment of 
Assets the consolidated entity is required to, at 
least annually, perform an impairment 
assessment of goodwill and intangible assets that 
have an indefinite useful life or are not yet ready 
for use. For capitalised software costs with useful 
lives that are ready for use, the consolidated 
entity is required to review these for impairment 
whenever events or changes in circumstances 
indicate that their carrying amounts may not be 
recoverable, and at least annually, review whether 
there is any change in their expected useful lives. 
For capitalised software cost additions and 
existing costs that are not yet ready for use, the 
projects were individually reviewed to ensure all 
criteria outlined in AASB 138 – Intangible Assets 
have been satisfied to recognise, or continue to 
recognise, the development costs as an asset. 
 
All intangible assets including goodwill have been 
allocated to the consolidated entity’s single cash 
generating unit (“CGU”) being the programmatic 
segment. The recoverable amount of the 
underlying CGU is supported by a revenue 
multiple approach using an independent 
specialist. This was coupled with an assessment 
using market capitalisation, adjusted for net debt, 
an estimated control premium and costs for sale. 
Due to the significance of the carrying value of 
intangible assets and the judgement involved in 
determining the fair value of the Group, we 
consider this to be a key audit matter. 
Our procedures involved: 
⎯ Consulting internally to assess  the 
reasonableness of the determination 
that the business has only a single 
segment and is a single cash-
generating unit; 
⎯ Consulting internally to determine the 
appropriateness of the impairment 
test methodology used, being on a fair 
value less costs to sell approach by 
examining the Group’s enterprise 
value;  
⎯ Corroborating and substantiating the 
Group’s enterprise value calculations, 
compared with net assets of the 
Group; and 
⎯ Appraising the independence and 
competence of the third party 
specialist employed to derive the 
revenue multiples used in the 
impairment assessment. 
We also ensured that these matters were 
completely and accurately disclosed in the 
financial statements. 
 
 
 
 

 
 
 
REVENUE RECOGNITION 
Refer also to note 5 
How our audit addressed it 
We refer you to Note 5 to the financial statements, 
which sets out the Group’s accounting policies for 
recognising revenues, which require the identification 
of discrete performance obligations within a contract 
and recognising revenue when the performance 
obligation is satisfied in a manner that depicts the 
transfer to the customer of the services provided. 
These matters require judgment and estimation in 
order to determine a) what those performance 
obligations are; and b) over what period of time they 
are achieved under a contract. As such, we consider 
this to be a key audit matter. 
Due to the fact that the Group’s invoicing policies do 
not always align with its revenue recognition for all of 
its service product streams, an amount of $20,673 is 
represented in the statement of financial position as a 
contract liability. 
 
 
Our procedures involved: 
⎯ Assessing the Group’s revenue 
accounting policies to ensure that 
they meet the requirements of 
AASB 15 Revenuefrom Contracts 
with Customers; 
⎯ Agreeing revenue recognised in 
the statement of profit or loss and 
other comprehensive income to 
contracts and insertion orders, 
ensuring consistency with the 
Group’s revenue accounting 
policies; and 
⎯ Performing other substantive 
procedures over revenue, 
including substantive analytical 
review procedures. 
We also ensured that these matters were 
completely and accurately disclosed in 
the financial statements. 
 
Other Information  
The directors are responsible for the other information. The other information comprises the information in 
the Group’s annual report for the year ended 31 December 2021, but does not include the financial report 
and the auditor’s report thereon. 
  
Our opinion on the financial report does not cover the other information and we do not express any form of 
assurance conclusion thereon.  
 
In connection with our audit of the financial report, our responsibility is to read the other information and, in 
doing so, consider whether the other information is materially inconsistent with the financial report or our 
knowledge obtained in the audit or otherwise appears to be materially misstated.  
 
If, based on the work we have performed, we conclude that there is a material misstatement of this other 
information, we are required to report that fact. We have nothing to report in this regard. 
Responsibilities of the Directors for the Financial Report 
The directors of the Company are responsible for the preparation of the financial report that gives a true 
and fair view in accordance with Australian Accounting Standards and the Corporations Act 2001 and for 
such internal control as the directors determine is necessary to enable the preparation of the financial 
report that gives a true and fair view and is free from material misstatement, whether due to fraud or error.  
 

 
 
 
In preparing the financial report, the directors are responsible for assessing the ability of the Group to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using the 
going concern basis of accounting unless the directors either intend to liquidate the Group or to cease 
operations, or has no realistic alternative but to do so. 
Auditor’s Responsibilities for the Audit of the Financial Report  
Our objectives are to obtain reasonable assurance about whether the financial report as a whole is free 
from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our 
opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted 
in accordance with the Australian Auditing Standards will always detect a material misstatement when it 
exists. Misstatements can arise from fraud or error and are considered material if, individually or in the 
aggregate, they could reasonably be expected to influence the economic decisions of users taken on the 
basis of this financial report. 
 
A further description of our responsibilities for the audit of these financial statements is located at the 
Auditing and Assurance Standards Board website at: 
 
http://www.auasb.gov.au/auditors_responsibilities/ar1.pdf  
 
This description forms part of our independent auditor’s report. 
Report on the Remuneration Report 
Opinion on the Remuneration Report  
We have audited the Remuneration Report included in the directors’ report for the year ended 31 
December 2021.  
 
In our opinion, the Remuneration Report of engage:BDR Limited, for the year ended 31 December 2021, 
complies with section 300A of the Corporations Act 2001. 
Responsibilities 
The directors of the Company are responsible for the preparation and presentation of the Remuneration 
Report in accordance with section 300A of the Corporations Act 2001. Our responsibility is to express an 
opinion on the Remuneration Report, based on our audit conducted in accordance with Australian Auditing 
Standards. 
 
 
 
  
William Buck Audit (Vic) Pty Ltd 
ABN: 59 116 151 136 
 
 
 
 
N. S. Benbow 
Director 
 
Melbourne, 31st March 2022 

engage:BDR Limited
Shareholder information 
31 December 2021
  
60 
The shareholder information set out below was applicable as at 28 March 2022. 
 
Distribution of equity securities 
Analysis of number of equity security holders by size of holding: 
 
 
Number of 
holders of 
ordinary 
shares
% 
units
Number of 
holders of 
unlisted options 
expiring 30 
September 2022, 
exercisable at 
$0.026
% 
units 
Number of 
holders of 
unlisted 
options 
expiring 1 April 
2023
% 
units 
 
 
 
 
 
 
1 to 1,000 
62
-
-
-
-
-
1,001 to 5,000 
88
0.01
-
-
-
-
5,001 to 10,000 
178
0.04
-
-
-
-
10,001 to 100,000 
908
1.11
-
-
-
-
100,001 and over 
1,633
98.84
1
100.00
3
100.00
 
 
2,869
100.00
1
100.00
3
100.00
 
 
Holding less than a marketable 
parcel 
1,939
-
-
 
 
Number of 
holders of 
unlisted 
options 
expiring 5 
December 
2023
% 
units 
Number of 
holders of 
Performance 
Rights 
% 
units
Number of holders 
of unlisted zero 
coupon 
convertible 
amortising 
securities issued 
at USD$382,500 
and with a current 
face value of 
USD$72,500
% 
units 
 
 
 
 
 
1 to 1,000 
-
-
-
- 
1 
100.00
1,001 to 5,000 
-
-
-
- 
- 
-
5,001 to 10,000 
-
-
-
- 
- 
-
10,001 to 100,000 
-
-
-
- 
- 
-
100,001 and over 
3
100.00
3
100.00 
- 
-
 
 
 
 
3
100.00
3
100.00 
1 
100.00
 
 
 
 
Holding less than a marketable 
parcel 
-
-
- 
 
 

engage:BDR Limited
Shareholder information 
31 December 2021
  
61 
Equity security holders 
  
Twenty largest quoted equity security holders 
The names of the twenty largest security holders of quoted equity securities are listed below: 
 
 
 
Ordinary shares
 
 
 
 
% of total 
 
 
 
 
shares
 
 
Number held  
issued
 
 
 
 
 
VIRIATHUS CAPITAL PTY LTD  
 
201,525,448  
5.21
FIRST ROUND CAPITAL LLC 
 
97,681,498  
2.53
WINS ASSET MANAGEMENT PTY LTD  
 
80,000,000  
2.07
SAMUEL BAILLIEU HORDERN 
 
75,000,000  
1.94
MR ABDULAZIZ SALEH ALRAJHI 
 
72,541,647  
1.88
PRIMARY SECURITIES LTD  
 
60,000,000  
1.55
MR KENNETH KWAN 
 
52,529,242  
1.36
MISS TING LIU 
 
51,666,666  
1.34
NETWEALTH INVESTMENTS LIMITED  
 
50,000,005  
1.29
MR KURTIS RINTALA 
 
47,717,391  
1.23
MRS ELIZABETH ANNE MACRAE 
 
41,831,827  
1.08
MR PETER KARAS 
 
40,000,000  
1.03
CITICORP NOMINEES PTY LIMITED 
 
38,771,726  
1.00
BODO LLC 
 
36,800,000  
0.95
ANTHONY PHILLIP HORDERN 
 
36,000,000  
0.93
KEVEVANS PTY LTD 
 
35,000,000  
0.91
TRUSBON PTY LTD  
 
35,000,000  
0.91
GHJC PTY LIMITED 
 
34,090,156  
0.88
EJ SECURITY HOLDINGS PTY LTD 
 
30,000,000  
0.78
MR MARTIN LUKE SIMICH 
 
30,000,000  
0.78
 
 
  
 
 
1,146,155,606  
29.65
 
 
Unquoted equity securities 
The following persons hold 20% or more of unquoted equity securities: 
  
Name
 Class
Number held
 
  
 
CST Capital Pty Ltd (CST Investments Fund A/C) 
 Unlisted options expiring 30 January 2022, 
exercisable at $0.052 
-
Alto Opportunity Master Fund + SPC (Segregated 
Master Port B A/C) 
 Unlisted options expiring 30 September 2022, 
exercisable at $0.026 
-
Alto Opportunity Master Fund + SPC (Segregated 
Master Port B A/C) 
 Unlisted zero coupon convertible amortising 
securities (Series B) issued at USD$382,500 and 
with a current face value of US$72,500 
-
  
Substantial holders 
 
 
 
Ordinary shares
 
 
 
 
% of total 
 
 
 
 
shares
 
 
Number held  
issued
 
 
 
 
 
VIRIATHUS CAPITAL PTY LTD  
 
201,525,448  
5.21
 
  
Voting rights 
Ordinary shares 
On a show of hands every member present at a meeting in person or by proxy shall have one vote and upon a poll each 
share shall have one vote. 
  

engage:BDR Limited
Shareholder information 
31 December 2021
  
62 
Other securities 
Other classes of securities issued by the Company do not carry voting rights. 
  
Annual General Meeting 
  
Engage:BDR Limited advises that its Annual General Meeting will be held on or about Tuesday, 31 May 2022. The time and 
other details relating to the meeting will be advised in the Notice of Meeting to be sent to all Shareholders and released to 
ASX immediately upon despatch. 
  
The Closing date for receipt of nomination for the position of Director is Thursday, 7 April 2022. Any nominations must be 
received in writing no later than 5.00pm (Melbourne time) on Thursday, 7 April 2022 at the Company’s Registered Office.  
 
The Company notes that the deadline for nominations for the position of Director is separate to voting on Director elections. 
Details of the Directors to be elected will be provided in the Company’s Notice of Annual General Meeting in due course.  
  
Corporate Governance Statement 
  
The Company’s 2021 Corporate Governance Statement has been released to ASX on this day and is available on the 
Company’s website at: https://engagebdr.com/board-management-and-corporate-governance/ 
  
On-market buy-back 
 
There is no current on market buy-back.