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First Busey Corporation

buse · NASDAQ Financial Services
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Ticker buse
Exchange NASDAQ
Sector Financial Services
Industry Banks - Regional
Employees 1001-5000
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FY2024 Annual Report · First Busey Corporation
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2024
ANNUAL REPORT

Building Business. Growing Wealth. Since 1868.  •  2
1  •  ANNUAL REPORT | 2024
DEAR FELLOW SHAREHOLDERS,
Busey’s recent operational strategy and organizational direction 
has been focused on maintaining our fortress balance sheet—a 
hallmark of our company that features exceptional credit quality, 
ample liquidity and a robust capital position. Complementing 
this overarching directive were sustained organic growth within 
diversified revenue streams—led by our wealth management  
and payments businesses—disciplined credit practices and 
expense management.
This strategic approach was partially a response to an operating 
environment that presented us with prolonged higher interest 
rates, increased regulatory oversight and other competitive 
industry pressures. However, there was more to our approach 
than simply reacting to the operational climate. We had a 
vision—a plan to ensure Busey was well-positioned to capitalize 
on a financially and strategically compelling transaction 
opportunity that could transform the future of our organization.
In 2024 we seized that opportunity, announcing a merger 
with CrossFirst Bankshares, Inc. (CrossFirst) in August. This 
transformational partnership—the largest in the 157-year history 
of Busey—advances our financial institution and will ultimately 
benefit each of our organizational Pillars—associates, customers, 
shareholders and communities. Busey will be a premier, full-
service commercial bank serving clients from 77 locations across 
10 states in the Midwest and Southwestern U.S., with combined 
total assets of approximately $20 billion, $17 billion in total 
deposits, $14 billion in total loans and $14 billion in wealth assets 
under care.
In the following pages, we will further discuss our partnership 
with CrossFirst and how we are working to successfully integrate 
our two organizations. We will also review Busey’s full-year 2024 
earnings and recap our successful integration of Merchants and 
Manufacturers Bank (M&M Bank) and their Life Equity Loan® 
(LEL) program—while exploring how our long-term conservative 
operating approach, regional operating model with diversified 
revenue streams, and our associates’ focus on strategic priorities 
and commitment to our vision of service excellence has Busey 
poised for success and growth now and in the future.
As we look back on 2024 and ahead to the remainder of 
2025 and beyond, I am proud to share our perspectives, 
accomplishments and future outlooks with you, our valued 
shareholders, as you continue placing your trust and confidence 
in our organization. It is with sincere appreciation that I thank you 
for your continued support.
Since we opened our doors in 1868, Busey has built  
a foundation of broad financial capabilities,  
deep knowledge and close relationships that  
span generations—all with your peace of mind as our priority.
We understand you have a vision for your future— 
and we are committed to helping you achieve your dreams.
Guided by experience that has withstood the test of time,  
our experts will help you build your best future with  
powerful insights and proven strategies.
Building Business.
Growing Wealth.
Connecting Communities.
Since 1868.

3  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.  •  4
MERGERS & ACQUISITIONS
Continuing a trend of successful, strategic M&A 
partnerships, Busey completed the integration of M&M 
Bank in June 2024, bringing M&M’s LEL line of business 
into Busey’s existing suite of services and further 
expanding our presence in the Chicago Metropolitan 
Statistical Area. The merger agreement was initially 
announced on November 27, 2023, with required 
approvals received in February and March of 2024 
and the holding company close completed on April 1, 
2024. We were able to achieve this quick announce-to-
close timeline of 127 days because of the well-aligned 
strategic fit, our strong regulatory relationships and 
a Busey team that has extensive M&A experience. 
Subsequent to the April 1, 2024 financial close, we 
merged M&M Bank into Busey Bank within the same 
quarter, in late June 2024.
While M&M's assets only represented approximately 
4% of Busey’s total assets at the time of the announced 
acquisition, the LEL vertical—with its attractive risk-
adjusted returns—and the supplemental presence 
in the commercially important Oak Brook market of 
Chicago made it a great strategic fit for us. The LEL 
vertical is comprised of loans secured by cash value of 
life insurance and related credit products—a portfolio 
in which M&M had no historical loss experience. With 
the product, clients can access the cash value of their 
policies as a liquidity source, utilizing the convenience 
of a life equity loan similar to the features of a HELOC.
Led by a team of specialists focused exclusively on its 
growth, and backed by investments in technology and 
Busey’s strong balance sheet position, we are already 
realizing LEL program success that is exceeding our 
expectations. Focused on ensuring team unity and 
operational continuity, the LEL division successfully 
navigated the transition into Busey, integrating policies, 
procedures and systems into Busey’s commercial 
operations while maintaining strong client relationships. 
As a result, since financial close the LEL portfolio has 
experienced substantial on-balance-sheet growth while 
retaining top advisors and referral sources. With a solid 
operational foundation, cohesive team and expanding 
market presence, the LEL team's successful transition 
has it poised for continued growth.
With M&M Bank fully integrated into Busey by late June 
2024, less than two months later we announced our 
partnership with CrossFirst. Shareholder approvals of 
both companies were obtained in December 2024, 
and all required regulatory approvals were secured 
by January 2025. CrossFirst then merged with and 
into First Busey Corporation (First Busey) on March 
1, 2025, to complete the financial transaction. Again, 
the announce-to-close timeline was a short 186 days 
relative to other deals of similar size, speaking to the 
expertise and trust Busey has built with its strong 
history of M&A activity.
Effective as of financial close, the company and 
its banking subsidiaries are led by a combined 
management team from both organizations well versed 
in successful mergers, and governed by a board of 
directors comprised of eight legacy directors from First 
Busey or Busey Bank and five legacy directors from 
CrossFirst. Since financial close, Busey has operated 
CrossFirst Bank as a separate subsidiary while teams 
across both organizations have continued to work 
diligently to fully and effectively integrate CrossFirst 
Bank into Busey Bank. It is anticipated that all CrossFirst 
locations will open as Busey banking centers on June 
23—with access to our entire branch and ATM network, 
along with our innovative digital banking technologies 
and our extensive consumer, commercial, wealth 
management and payments processing capabilities. 
Busey’s Oakbrook Terrace, IL, location – formerly M&M Bank.
BUSEY MERGERS & ACQUISITIONS OVER THE LAST DECADE

5  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.  •  6
that experience during the CrossFirst integration 
process. As we continue to work towards combining 
the banks, all critical technology and operating 
decisions have been made, with an eye towards what 
best positions Busey for future growth. Our attention 
is focused on customer retention, combining best-
in-class products and services, and developing a 
pipeline of referrals from CrossFirst to Busey Wealth 
Management and FirsTech.
With the holding company transaction complete, 
Busey’s shareholders own approximately 63.5% of the 
combined company and CrossFirst’s shareholders own 
approximately 36.5%, on a fully diluted basis. With a 
diversified client, loan and deposit base, the combined 
bank is expected to significantly enhance key 
performance metrics with meaningful improvements 
in net interest margin and efficiency, driving increased 
The overarching rationale of this partnership is 
simple: there is strength in unity of two dynamic 
organizations that prioritize people and service. 
Both Busey and CrossFirst have similar strategic 
commitments—competing through enhanced deposit 
and lending models built upon capital strength, solid 
credit practices, long-tenured and relationship-driven 
associates, and extraordinary service to our valued 
clients. Busey and CrossFirst have exceptional, like-
minded cultures that prioritize investing in our teams 
and positioning the combined company for strength 
and success.
With a collective, focused expertise in well-capitalized
banking, our combined franchise pairs Busey’s
regional operating model, robust wealth management
business and payments technology solutions
subsidiary, FirsTech, Inc. (FirsTech) with CrossFirst’s 
regionally oriented model and strong commercial  
banking track record. Importantly, the partnership  
expands Busey’s operating model in large, growing metro 
markets like Kansas City, Dallas/Forth Worth, Denver  
and Phoenix, while propelling the combined franchises 
well past the $10 billion regulatory asset threshold,  
helping spread the impact of added operational costs  
and interchange fee reductions through increased  
market reach for all business segments.
CrossFirst reported record earnings in 2024, even
with the competing priorities that come with putting
a transaction of this size together. Busey has
successfully completed challenging prior integrations
that included more retail customers, locations and
wealth operations—as compared to CrossFirst‘s
branch-lite footprint and commercially-focused 
customer base—and the team continues to leverage  
profitability and returns to you, our shareholders. 
Put simply, the partnership between our high-
quality franchises is a great fit from a strategic, 
financial and cultural perspective. By leveraging 
CrossFirst’s established presence in attractive 
markets with compelling growth potential, we expect 
the partnership to serve as a catalyst for additional 
quality loan growth while opening new opportunities 
to grow our existing wealth management and 
payments businesses. 
We are excited for our associates, customers, 
shareholders and communities to experience 
Busey’s transformational next chapter.
CrossFirst Bank Corporate Headquarters located on Tomahawk Creek Parkway in Leawood, Kansas -  
right outside Kansas City, Kansas
CrossFirst Bank's location on the historic 
Country Club Plaza in Kansas City, MO
CrossFirst Bank's Camelback Road 
location in Phoenix, Arizona
CrossFirst Bank's location  
in Denver, Colorado
Dallas Preston Center CrossFirst 
Bank location in Dallas, Texas

7  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.  •  8
CORPORATE UPDATE & STRATEGY
Since 2014, Busey has grown from $3.7 billion to 
approximately $20 billion in assets in 2025 by executing 
on a clearly articulated set of customer- and associate-
centric goals designed to deliver steady and disciplined 
growth while maintaining strong risk management 
outcomes. Although 2024 continued to be influenced by 
an uncertain economic environment, prolonged higher 
interest rates and increasing regulatory and competitive 
pressures on the financial industry, Busey was 
positioned well and once again realized solid growth.
While the integration of CrossFirst Bank will continue to 
be a top priority throughout the coming months, organic 
growth through our One Busey approach remains a 
critically important focus now and in the future. This 
strategic method brings together associates from 
different organizational backgrounds and with
differing expertise—lending, wealth management, 
payment technologies, personal banking and more—
to bring the full weight of Busey to every relationship 
for the betterment of our customers. We apply this 
holistic view of customer relationships to go-to-
market within our decentralized regional operating 
model—a region-based sales structure that brings 
a tailored experience to each community we serve. 
This strategic business model produces diversified 
revenue streams that provide a distinguishing 
balance to spread-based revenue from traditional 
banking activities, and are a hallmark of our 
institution. This approach continued to produce  
in 2024, resulting in strong noninterest income  
from areas including Busey Wealth Management 
and FirsTech.
Our scalable wealth-led services continue to be 
a key part of our model and story, with wealth 
assets under care continuing to grow substantially 
to end 2024 at $13.8 billion, a 14% increase from 
year-end 2023. The consistent go-to-market 
strategy of combining business banking and 
wealth services facilitates holistic customer 
relationships, as well-capitalized individuals can 
maintain relationships and services throughout 
their companies’ life cycle—utilizing lending and 
treasury management services for the operating 
years and our comprehensive wealth services 
to efficiently manage profits, taxes and liquidity 
events. This unique combination of business 
segments and the strong performance of Busey 
Wealth Management’s fully internalized investment 
office and recently enhanced Family Office services 
helped us keep current client assets in house  
while adding significant new client assets 
throughout 2024.
Additionally, FirsTech produced year-over-year 
revenue growth for the fourth consecutive year. 
Through its three payments segments—integrated 
receivables, electronic payments and merchant 
services—FirsTech ended 2024 with $23.1 million 
in revenue, processing 44 million transactions 
throughout the year totaling $12 billion of payments 
processed. In 2024, FirsTech demonstrated success 
in growth plans for integrated receivables—signing 
their two largest deals in company history during 
the year—and merchant processing through high 
referral rates and successful partnerships with 
existing Busey commercial customers.
A challenging operating environment—with 
sluggish customer pipelines and lower line 
utilization due to the hesitancy of customers 
to invest—as well as a tighter view on credit 
contributed to muted loan growth in 2024. While 
we expect improvement in loan growth through 
our partnership with CrossFirst, we anticipate 
continuing to grant loans within a conservative 
credit box, seeking quality growth where both the 
pricing and underwriting are in equilibrium.
Another critical value driver of our institution is 
the quality of our core deposit franchise, which 
combines with our strong asset quality, robust 
capital foundation and diversified revenue streams to 
construct Busey’s fortress balance sheet, and allows 
us to continually deliver organic growth, pursue 
strategic acquisitions and provide strong returns. At 
year-end 2024, core deposits(1) represented 96.5% of 
our deposits, with a retail deposit base comprised of 
more than 251,000 accounts with an average balance 
of $22,000 and an average tenure of nearly 17 years. 
Our commercial deposit base is comprised of more 
than 32,000 accounts with an average balance of 
$98,000 and an average tenure of nearly 13 years. 
This account granularity and the high level of service 
we provide to our depositors contributed to our 
ability to contain deposit costs during the Fed Funds 
tightening cycle that extended from first quarter 2022 
through September 2024. Busey demonstrated a total 
deposit beta of 34 percent for the tightening cycle, 
better than most of our peer group, and we anticipate 
a similar response within the current easing cycle.
Leveraging our fortress balance sheet, regional 
operating model and unsurpassed dedication 
to service excellence, Busey has attracted new 
customers and deepened existing customer 
relationships, as reflected in near across-the-board 
increases in Net Promoter Score (NPS®) results in 
2024. A customer experience metric, and the global 
standard used across industries and organizations to 
gauge customer satisfaction and loyalty, NPS® allows 
companies to measure whether customers would 
recommend their organization to others. 
In 2024, Busey once again significantly improved its 
corporate score to 62.4, a 5.9-point improvement 
from the previous year and another new record-
high for our organization, while Busey Wealth 
Management posted an impressive 82.3 from over 
1,500 surveys submitted. Busey’s corporate and 
wealth management scores continue to outperform 
some of the largest banks and investment firms 
in the country, based on Forrester’s 2024 U.S. 
Net Promoter Rankings report. Through strategic 
process improvements and investments in integrated 
technology platforms, we are serving customers more 
efficiently and effectively today than ever before and 
are positioned to continue to do so for years to come.
Van A. Dukeman, Chairman and CEO (left) and 
Robert Ballsrud, EVP, Executive Managing Director, 
Wealth Management 
(1)A non-GAAP financial measure: For a reconciliation, see 
Busey's Annual Report on Form 10-K for the year ended 
December 31, 2024 under the heading "Non-GAAP  
Financial Information."

9  •  ANNUAL REPORT | 2024
EARNINGS, GROWTH AND	
CAPITAL STRENGTH
As of December 31, 2024, our organization remained 
well-capitalized, exceeding regulatory standards with 
a Common Equity Tier 1 Capital Ratio of 14.10 percent 
and Total Capital Ratio of 18.53 percent. Additionally, 
the Tangible Common Equity ratio(1) was 8.76 percent 
at December 31, 2024, compared to 7.75 percent at 
December 31, 2023. Our tangible book value per 
common share(1) was $17.88 at December 31, 2024, 
compared to $16.62 at December 31, 2023, an 
increase of 7.6 percent year-over-year.
Busey’s net income was $113.7 million for the year-
ended December 31, 2024, or $1.98 per diluted 
common share, compared to $122.6 million for 
the year-ended December 31, 2023, or $2.18 per 
diluted common share. Adjusted net income(1), 
taking into account acquisition-related expenses 
and restructuring charges, was $119.8 million for 
the year-ended December 31, 2024, or $2.08 per 
diluted common share, compared to $126.0 million 
for the year-ended December 31, 2023, or $2.24 per 
diluted common share. Full year 2024 net income 
and adjusted net income(1) include $6.1 million of net 
securities losses and a $7.7 million gain on the sale of 
mortgage servicing rights, related to a balance sheet 
repositioning executed in the first quarter of 2024. 
Net income and adjusted net income(1) for 2024 were 
further impacted by a one-time deferred tax valuation 
adjustment of $1.4 million resulting from a change 
to our Illinois apportionment rate due to regulations 
enacted during the second quarter of 2024.
Busey’s net interest margin(1) increased to 2.95 
percent for the year-ended December 31, 2024, 
compared to 2.89 percent for the year-ended 
December 31, 2023. After raising federal funds rates 
by a total of 525 basis points between March 2022 
and July 2023, beginning in September 2024 the 
Federal Open Market Committee (“FOMC”) lowered 
rates by 100 basis points through year-end 2024. In 
anticipation of the FOMC pivot to an easing cycle, we 
limited our exposure to term funding structures and 
intentionally priced savings specials to encourage 
maturing certificate of deposit balances to migrate 
to managed rate non-maturity products. Our balance 
sheet is well-positioned for rate neutrality, and we 
continue to evaluate and execute off-balance sheet 
hedging and balance sheet restructuring strategies. 
As noted earlier, Busey’s fee-based businesses 
continue to add distinctive revenue diversification. 
Busey’s adjusted noninterest income(1) represented 
30.0 percent of operating revenue(1) in 2024, once 
again placing Busey in the upper quartile of our 
peer groups. Wealth management fees and wealth 
management referral income included in other 
noninterest income contributed $65.0 million and 
payment technology solutions contributed $22.0 
million to our consolidated noninterest income 
for 2024, representing 63.0 percent of adjusted 
noninterest income(1) on a combined basis.
The efficiency ratio(1) for year-end December 31, 2024 
was 61.76 percent compared to 61.65 percent for 2023. 
Efficiency ratios are impacted by acquisition expenses 
and other restructuring costs, provisions for unfunded 
commitments and in 2023, amortization of new 
market tax credits. This resulted in an adjusted core 
efficiency ratio(1) of 61.27 percent and 58.56 percent, 
for the years ended December 31, 2024 and 2023, 
respectively. The year-over-year change in efficiency 
can be partially attributed to increased adjusted core 
expenses primarily related to the acquisition of  
M&M Bank, along with general inflationary pressures 
on compensation and benefits. We exited the fourth 
quarter of 2024 with an 86 percent realization run-rate 
of $6.6 million of annualized cost saves from the  
M&M transaction, and anticipate full run-rate 
realization in the first quarter of 2025. 
Our strong capital levels, coupled with our earnings, 
have allowed us to provide a steady return to 
shareholders through dividends. With an uninterrupted 
history of paying dividends to common shareholders 
since the bank holding company was organized in 
1980, Busey announced an increase to the quarterly 
dividend to $0.25 per common share beginning in 
2025 from $0.24 in 2024. 
(1)A non-GAAP financial measure: For a reconciliation, see 
Busey's Annual Report on Form 10-K for the year ended 
December 31, 2024 under the heading "Non-GAAP  
Financial Information."
Building Business. Growing Wealth. Since 1868.  •  10

11  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.  •  12
Martin O'Donnell, Executive Vice President, Regional President, Central 
speaks to clients and associates at the 2024 Illinois Smith Center Event. 
At Busey, we focus on our proven, 
sustainable conservative banking 
approach built through more than 
a century and a half of disciplined 
growth and prudent expense, 
credit and risk management.  
Van A. Dukeman, CFA
Chairman & CEO  
First Busey Corporation 
 
By remaining true to our beliefs, we can 
pursue our business objectives, capitalize on 
new opportunities and support our vision as 
a premier regional provider of differentiated 
and comprehensive banking and wealth 
management solutions, delivering attractive 
profitability to shareholders while preserving 
the core tenets of a fortress balance sheet and 
strong corporate culture.
FUTURE OUTLOOK
Some financial institutions choose to take 
more risk, and at times get rewarded for it in 
the short term. Historically, however, high-
risk financial institutions rarely stand the test 
of time. At Busey, we focus on our proven, 
sustainable conservative banking approach 
built through more than a century and a half 
of disciplined growth and prudent expense, 
credit and risk management. We respond to the 
current operating environment in a thoughtful, 
measured manner while positioning ourselves 
to be profitable through any economic climate. 
This deep-rooted, time-tested approach helped 
us forge a partnership with CrossFirst that  
altered the footprint of Busey and can 
significantly improve future earnings results. 
Remaining true to this approach, the core 
tenets of our philosophy will not change 
now or in the future. Deepening Busey’s 
customer base, improving business operations, 
leveraging innovative and transformative 
technology, and developing and retaining 
the best and brightest directors, leaders 
and associates will continue to guide our 
vision and strategic initiatives. The following 
priorities provide the blueprint for our work 
the remainder of 2025 and beyond, while 
supporting earnings expansion, profitability  
and organic and acquisitive growth:
	ƒ
Integrate CrossFirst Bank to realize  
the full transformational, strategic  
and financial value of the acquisition;
	ƒ
Continue profitability and growth  
through the integration process; and
	ƒ
Continue relevant capability building 
through strengthening of the regional 
operating model, building out cross-sell  
of profitable products and services and 
other select initiatives to implement in  
the go-forward company.
SUMMARY
With 2024 complete, we look ahead to the 
remainder of 2025 with pride in the path we’ve 
charted and optimism for the promise of what 
lies ahead. While we are cognizant of evolving 
economic and geopolitical conditions, as well as 
regulatory scrutiny and competitive pressures, 
we remain acutely focused on our new 
partnership, preserving balance sheet strength 
and sustaining profitability and growth. We are 
grateful for the opportunity to earn the business 
of our exceptional customers every day, which 
can only be achieved through the contributions 
of our talented associates and the continued 
support of our loyal shareholders. 
It is with sincere appreciation that I thank you, 
valued shareholders, for your sustained support.

13  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.  •  14
THE BUSEY PROMISE TO OUR 4 PILLARS
All relationships begin with the Busey Promise. We 
embrace and consistently fulfill the Busey Promise to 
our 4 Pillars—associates, customers, communities 
and shareholders. Using this as our guide, we 
embrace a strategy that stands the test of time and 
supports Busey’s continued success. 
2024 PROGRESS 
FOR OUR PILLARS
ASSOCIATES
Through our determined, thoughtful, 
resilient and humble associates, we 
create a positive environment in  
which customer-centricity and 
collaboration flourish.
CUSTOMERS
Customers are the core of everything 
Busey. While we operate multiple 
business lines, we serve our customers 
as One Busey—allowing us to 
anticipate and exceed their needs.
COMMUNITIES 
Being a community financial services 
organization means being a good 
corporate neighbor—partnering 
for purpose and progress. Working 
together to bridge needs within our 
communities, we provide capital in 
multiple forms, including monetary 
contributions, financial guidance and 
energetic and committed volunteers.
SHAREHOLDERS
With the belief that long-term value is 
rooted in lower-risk financial practice, 
Busey promises our shareholders 
the highest level of organizational 
stewardship with sustained financial 
results and profitability they expect. 
To achieve a vision of service excellence, Busey  
works tirelessly to fulfill promises made to the Pillars  
of your organization. 
ASSOCIATES
$9 million
in Associate Training &  
Development since 2014
INVESTED
300
Recognized in 2024
INTERNAL PROMOTIONS
PILLARS
450
Busey's internal eNewsletter 
distributed since 2015
ISSUES OF
BETWEEN
THE LINES
With an average tenure  
of over 7 years
1,500+
ASSOCIATES
Since 2018 by St. Louis 
Business Journal  
and Illinois' Healthiest 
Employer finalist since  
2017 by Cigna and  
Crain's Content Studio 
HEALTHIEST 
EMPLOYER
FINALIST 
THOUGHTFUL, HONEST FEEDBACK EARNED BUSEY TITLES OF:
$7
 million
Contributed  
Since 2015  
Through B Well
IN ASSOCIATE 
CASH & HSA
INCENTIVES
59%
Are Actively Participating  
in Programming Designed  
To Further Develop Their 
Capabilities
ASSOCIATES
In the B Well  
Health & Wellness 
Program in 2024
85%
ENGAGEMENT
2,100
By associates to express  
gratitude for their colleagues
MISSION
MOMENTS
SHARED
77,000+
PERSONAL & PROFESSIONAL 
DEVELOPMENT  
TRAINING HOURS
Including all program  
participation, leadership  
development and required  
and voluntary e-learning 
SINCE 2016
SINCE 2017
SINCE 2024
SINCE 2017
SINCE 2016
SINCE 2018
2024
*These are Busey-only figures as of December 31, 2024,  
and do not include CrossFirst Bank numbers since the  
merger was not completed until March 1, 2025.

15  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.  •  16
CUSTOMERS
250,000+
INDIVIDUALS SERVED
60+
37,000+
80,000+
BUSEY - MOBILE APP USERS
SURCHARGE-FREE 
MONEYPASS® ATM 
NPS
In 2024, Busey earned a corporate 
Net Promoter Score (NPS) of  62.4, 
significantly above the banking industry 
benchmark of 18.0. This was a record-
high annual NPS score for Busey.
82.3  NPS score for Busey Wealth 
Management, a record for the division 
and well above the industry average  
of 23.7.
Busey’s Corporate and Wealth 
Management NPS results outperformed 
some of the largest banks and 
investment firms in the country,  
per Forrester’s 2024 Net Promoter  
Rankings report.
BANKING CENTERS IN ILLINOIS,  
MISSOURI, FLORIDA AND INDIANA
$12 billion
OF PAYMENTS PROCESSED 
ANNUALLY BY FIRSTECH
DONATED ANNUALLY 
To charitable organizations
$1.9 million
$350,000
GIFTED DURING  
THE UNITED WAY 
Corporate campaign in 2024
21,000+
VOLUNTEER HOURS
Completed by associates for 
hundreds of community  
organizations in 2024
170
ASSOCIATES
Actively commit to board
service in their communities
$365,000+
IN SCHOLARSHIPS 
and scholastic contributions
COMMUNITIES
Launched in 2020, Busey Drives Generosity 
is a quarterly campaign encouraging 
associates to give generously through 
donation drives at each location. 
In 2024 our associates and customers 
generously donated: 
•	 1,650+ pairs of socks
•	 2,000+ school supplies
•	 1,200+ non-perishables 
to the communities we call home.
For the first time, Busey was 
named among the World’s 
Best Banks for 2024 by 
Forbes while also named 
among America’s Best 
Banks by  Forbes  the third 
consecutive year.
$560K+
RAISED SINCE 2015
Through the Pay It Forward  
Fridays initiative since its  
inception in 2015 & over  
$110,500 in 2024 alone
Three issues of  
The Pillar magazine 
published annually
Countless educational 
articles in our blog, 
Money Matters,  
on busey.com
The Community Banking Team offers 
over 150 proactive, focused events, 
including homeowner education 
workshops, financial literacy 
seminars, credit education classes 
and first-time homeowner events.
In 2024 one new rotation of  
Busey's 1868 The Exhibition  
galleries was launched. For each 
exhibit, Busey partners with a  
local nonprofit to showcase talent  
and creativity. 
*These are Busey-only figures as of December 31, 2024,  
and do not include CrossFirst Bank numbers since the merger  
was not completed until March 1, 2025.

17  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.  •  18
CORPORATE LEADERSHIP
FIRST BUSEY CORPORATION 
BOARD OF DIRECTORS
First Busey Corporation’s Board of Directors is charged  
with business oversight and monitoring the performance  
of the management team in executing business strategies  
and risk oversight.  
The Boards—First Busey Corporation, Busey Bank and FirsTech—
include industry leaders from diverse backgrounds and areas of 
expertise. This structure provides strong leadership to all lines  
of business.
Busey’s approach to governance enables both the Executive 
Team and the Boards of Directors to succeed in building strong, 
sustainable financial performance—benefiting associates, 
customers, communities and shareholders.
Samuel P. Banks
DIRECTOR SINCE 2020
George Barr
DIRECTOR SINCE 2017
Stanley J. Bradshaw 
DIRECTOR SINCE 2016
Michael D. Cassens
DIRECTOR SINCE 2019
Van A. Dukeman
Chairman & CEO of First 
Busey Corporation and 
Chairman of Busey Bank
DIRECTOR SINCE 2007
Karen M. Jensen
DIRECTOR SINCE 2019
Frederic L. Kenney
DIRECTOR SINCE 2018
Stephen V. King
DIRECTOR SINCE 2013
Gregory B. Lykins
Vice Chairman of  
First Busey Corporation
DIRECTOR SINCE 2007
Cassandra R. Sanford
DIRECTOR SINCE 2022
FIRST BUSEY CORPORATION BOARD OF DIRECTORS
Van A. Dukeman
Chairman & CEO of First 
Busey Corporation and 
Chairman of Busey Bank
DIRECTOR SINCE 2007
EXECUTIVE MANAGEMENT TEAM
Van A. Dukeman
Chairman & CEO of First 
Busey Corporation and 
Chairman of Busey Bank
Monica L. Bowe
Executive Vice President, 
Chief Risk Officer  
of First Busey Corporation
John J. Powers
Executive Vice President, 
General Counsel  
of First Busey Corporation
Amy L. Randolph
Executive Vice President, 
Chief Operating Officer  
of First Busey Corporation 
 
Robert L. Plummer 
DIRECTOR SINCE 2019
Eric J. Minor 
DIRECTOR SINCE 2021
Patrick T. Fitzgerald 
DIRECTOR SINCE 2004
Gregory B. Lykins 
DIRECTOR SINCE 2007
David W. Tyrolt 
DIRECTOR SINCE 2018
Mark S. Shashek 
DIRECTOR SINCE 2019
Scott A. Wehrli 
DIRECTOR SINCE 2017
Tiffany B. White 
DIRECTOR SINCE 2021
BUSEY BANK BOARD 
OF DIRECTORS
Scott A. Phillips
Executive Vice President, 
Interim Chief Financial Officer 
and Chief Accounting Officer 
of First Busey Corporation
As of the March 1, 2025 merger of  
CrossFirst Bankshares, Inc. with and into  
First Busey Corporation, CrossFirst's  
Michael J. Maddox and Amy Fauss, and 
Busey's Chip Jorstad, have joined the  
Busey Executive Management Team. 
For more information, visit our Investor  
Relations website at ir.busey.com.
As of the March 1, 2025 merger of CrossFirst Bankshares, Inc. with  
and into First Busey Corporation, a new Busey board structure was 
established with eight legacy directors from the First Busey and Busey 
Bank boards and five legacy directors from CrossFirst. The composition 
of the First Busey board and Busey Bank board is now identical.
 
For more information on the new Busey Board of Directors,  
visit our Investor Relations website at ir.busey.com.
FIRSTECH BOARD OF DIRECTORS
Amy L. Randolph, Chairperson 
Humair Ghauri  
W. Christopher “Chris” Behnke 
Michael D. Cassens 
Van A. Dukeman 
Joshua D. Hale 
Mark S. Shashek 
David W. Tyrolt 
Following the March 1, 2025  
merger of CrossFirst Bankshares, 
Inc. with and into First Busey  
Corporation, CrossFirst's  
Michael J. Maddox was  
appointed to the FirsTech Board  
of Directors as its chairman.

19  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.  •  20
 
As of March 1, 2025, First Busey Corporation 
(NASDAQ: BUSE) was an approximately  
$20 billion financial holding company 
headquartered in Leawood, Kansas.  
Busey Bank, a wholly-owned bank subsidiary 
of First Busey Corporation, had total assets of 
$12.01 billion as of December 31, 2024, and is 
headquartered in Champaign, Illinois. Busey 
Bank currently has 62 banking centers, with  
21 in Central Illinois markets, 17 in suburban 
Chicago markets, 20 in the St. Louis 
Metropolitan Statistical Area, three in  
Southwest Florida, and one in Indianapolis. 
More information about Busey Bank can be 
found at busey.com. 
CrossFirst Bank—also a wholly-owned bank 
subsidiary of First Busey Corporation as of 
March 1, 2025—had total assets of $7.7 billion 
as of December 31, 2024, and is a full-service 
financial institution with locations in Kansas, 
Missouri, Oklahoma, Texas, Arizona, Colorado 
and New Mexico. 
More information about CrossFirst Bank can  
be found at crossfirstbank.com. 
Through its Wealth Management division, 
the Company provides a full range of asset 
management, investment, brokerage, fiduciary, 
philanthropic advisory, tax preparation, and farm 
management services to individuals, businesses,  
and foundations. Assets under care totaled 
$13.83 billion as of December 31, 2024. 
More information about Busey’s Wealth  
Management services can be found at  
busey.com/wealthmanagement. 
Busey Bank’s wholly-owned subsidiary, 
FirsTech, specializes in the evolving financial 
technology needs of small and medium-
sized businesses, highly regulated enterprise 
industries, and financial institutions. FirsTech 
provides comprehensive and innovative payment 
technology solutions, including online, mobile, 
and voice-recognition bill payments; money and 
data movement; merchant services; direct debit 
services; lockbox remittance processing for 
payments made by mail; and walk-in payments 
at retail agents. Additionally, FirsTech simplifies 
client workflows through integrations enabling 
support with billing, reconciliation, bill reminders, 
CORPORATE PROFILE
and treasury services.  More information about FirsTech 
can be found at firstechpayments.com. 
For the first time, Busey was named among the 
World’s Best Banks for 2024 by Forbes, earning a 
spot on the list among 68 U.S. banks and 403 banks 
worldwide. Additionally, Busey Bank was honored to 
be named among America’s Best Banks by Forbes 
magazine for the third consecutive year. Ranked 40th 
overall in 2024, Busey was the second-ranked bank 
headquartered in Illinois of the six banks that made this 
year’s list and the highest-ranked bank of those with 
more than $10 billion in assets. Busey is humbled to be 
named among the 2024 Best Banks to Work For by 
American Banker, the 2024 Best Places to Work in 
Money Management by Pensions and Investments, the 
2024 Best Places to Work in Illinois by Daily Herald 
Business Ledger, the 2024 Best Places to Work in 
Indiana by the Indiana Chamber of Commerce, and 
the 2024 Best Companies to Work For in Florida 
by Florida Trend magazine. We are honored to be 
consistently recognized nationally and locally for 
our engaged culture of integrity and commitment to 
community development. 
For more information about us, visit busey.com.
SHAREHOLDER  
INFORMATION
CORPORATE HEADQUARTERS
First Busey Corporation
11440 Tomahawk Creek Parkway,  
Leawood, KS, 66211 
217.365.4500  |  busey.com 
ANNUAL MEETING
The 2025 Annual Meeting of Shareholders of 
First Busey Corporation will be held virtually 
on Thursday, May 29, 2025, at 10:30 a.m. 
CDT and may be attended at  www.virtual 
shareholdermeeting.com/BUSE2025.  
 
Proxy materials can be accessed at  
www.proxyvote.com using your Control Number.  
FIRST BUSEY CORPORATION  
COMMON STOCK
First Busey Corporation common stock is listed 
on the NASDAQ Global Select Market under 
the symbol BUSE.
ANNUAL REPORT ON FORM 10-K
A copy of the Annual Report on Form 10-K filed
with the Securities and Exchange Commission 
can be found at busey.com.
STOCK TRANSFER AGENT
Computershare, P.O. Box 30170, College Sta-
tion, TX 77842-3170. The transfer agent can be 
accessed at computershare.com/investor.

21  •  ANNUAL REPORT | 2024
Building Business. Growing Wealth. Since 1868.
This document may contain “forward-looking statements” within the meaning of the Private Securities 
Litigation Reform Act of 1995 with respect to Busey’s financial condition, results of operations, plans, 
objectives, future performance, and business. Forward-looking statements, which may be based 
upon beliefs, expectations and assumptions of Busey’s management and on information currently 
available to management, are generally identifiable by the use of words such as “believe,” “expect,” 
“anticipate,” “plan,” “intend,” “estimate,” “may,” “will,” “would,” “could,” “should,” “position,” or 
other similar expressions. Additionally, all statements in this document, including forward-looking 
statements, speak only as of the date they are made, and Busey undertakes no obligation to update 
any statement in light of new information or future events.
A number of factors, many of which are beyond Busey’s ability to control or predict, could cause 
actual results to differ materially from those in any forward-looking statements. These factors include, 
among others, the following: (1) the strength of the local, state, national, and international economies 
and financial markets (including effects of inflationary pressures and supply chain constraints); (2) 
effects on the U.S. economy resulting from the implementation of policies proposed by the new 
presidential administration, including tariffs, mass deportations, and tax regulations; (3) the economic 
impact of any future terrorist threats or attacks, widespread disease or pandemics, or other adverse 
external events that could cause economic deterioration or instability in credit markets (including 
Russia’s invasion of Ukraine and the conflict in the Middle East); (4) changes in state and federal laws, 
regulations, and governmental policies concerning Busey's general business (including changes 
in response to the failures of other banks or as a result changes in policies implemented by the 
new presidential administration); (5) changes in accounting policies and practices; (6) changes in 
interest rates and prepayment rates of Busey’s assets (including the impact of sustained elevated 
interest rates); (7) increased competition in the financial services sector (including from non-bank 
competitors such as credit unions and fintech companies) and the inability to attract new customers; 
(8) unexpected results of acquisitions, including the acquisition of CrossFirst Bankshares, Inc.; (9) 
changes in technology and the ability to develop and maintain secure and reliable electronic systems; 
(10) the loss of key executives or associates; (11) changes in consumer spending; (12) unexpected 
outcomes of existing or new litigation, investigations, or inquiries involving Busey (including with 
respect to Busey’s Illinois franchise taxes); (13) fluctuations in the value of securities held in Busey’s 
securities portfolio; (14) concentrations within Busey’s loan portfolio (including commercial real estate 
loans), large loans to certain borrowers, and large deposits from certain clients; (15) the concentration 
of large deposits from certain clients who have balances above current FDIC insurance limits and 
may withdraw deposits to diversify their exposure; (16) the level of nonperforming assets on Busey’s 
balance sheets; (17) interruptions involving information technology and communications systems or 
third-party servicers; (18) breaches or failures of information security controls or cybersecurity-related 
incidents; and (19) the economic impact of exceptional weather occurrences such as tornadoes, 
hurricanes, floods, blizzards, and droughts. These risks and uncertainties should be considered in 
evaluating forward-looking statements and undue reliance should not be placed on such statements.
Additional information concerning Busey and its business, including additional factors that could 
materially affect Busey’s financial results, is included in Busey’s filings with the Securities and 
Exchange Commission.
SPECIAL NOTE CONCERNING 
FORWARD-LOOKING STATEMENTS 

FIRST BUSEY CORPORATION 
11440 Tomahawk Creek Parkway, Leawood, KS, 66211
NASDAQ: BUSE
Busey 2025 | All Rights Reserved
Member FDIC
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