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Kcell JSC

kcel · LSE Technology
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FY2018 Annual Report · Kcell JSC
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MAINTAINING  
A LEADING  
POSITION

Annual Report and Accounts 2018

CONTENTS

FINANCIAL HIGHLIGHTS

Net revenues 
(KZT million)

+1.5%

Service revenues 
(KZT million)

-3.0%

149,701

147,475

147,037

131,373

135,407

137,337

2018

2017

2016

2018

2017

2016

B2B revenues 
(KZT million)

+21.5%

17,172

14,133

11,894

EBITDA excluding non-
recurring items (KZT million)

34.0% margin

50,943

55,560

57,988

2018

2017

2016

2018

2017

2016

Data revenues 
(KZT million)

+0.6%

Handset sales 
(KZT million)

+52.6%

45,800

45,541

41,339

18,432 

12,082

9,713

2018

2017

2016

2018

2017

2016

Strategic report 

Business overview 

Chairman’s statement 

At a glance 

2018 highlights 

CEO’s review 

Business model 

Market review 

Our strategic priorities 

Key performance indicators 

B2B 

B2C 

Financial review 

Sustainability 

Risk management 

Governance 

Board of Directors  

Corporate governance  

Financial statements 

Statement of management’s 
responsibilities 

Independent auditor’s report 

Consolidated statement  
of financial position 

Consolidated statement 
of comprehensive income 

Consolidated statement 
of changes in equity 

Consolidated statement  
of cash flows 

Notes to the consolidated 
financial statements 

2

12

14

16

18

20

22

24

26

28

30

32

34

44

46

48

53

54

57

58

59

60

62

Kcell  Annual Report and Accounts 2018

INTRODUCTION

Kcell is the foremost leader in 
Kazakhstan’s fast-expanding telecoms 
market. Its 4G/LTE network enables 
innovative, value-added digital services 
and high-quality business solutions that 
are underpinned by a focus on customer 
value management.

04 OFFERING UNRIVALLED 

CUSTOMER EXPERIENCE

06 CREATING THE LARGEST 

DIGITAL ECOSYSTEM 
IN KAZAKHSTAN

08 PROVIDING THE BEST 

BUSINESS SOLUTIONS

12 CHAIRMAN’S 

STATEMENT

01

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportTWO DECADES 
OF INNOVATION

Over the last 20 years, Kcell has developed 
its business as a mobile operator to become 
the market-leading telecommunications 
company in Kazakhstan. Here we share 
some of the highlights of the Company’s 
transformation into a 21st century 
digital provider.

SMARTPHONE PENETRATION (%)

DATA TRAFFIC (PETABYTES)

67.4

57.4

49.9

246

184

116

2018

2017

2016

2018

2017

2016

1998

2003

On 1 June 1998, Kcell 
was established as 
GSM Kazakhstan 
OAO Kazakhtelecom 
to operate a cellular 
telecommunications 
network in 
Kazakhstan.

In September 2003, 
Kcell launched 
General Packet Radio 
Service (GPRS) 
and Multimedia 
Messaging Service 
(MMS) technologies.

02

1999

After receiving the 
first GSM licence 
in Kazakhstan, the 
Company officially 
launched its mobile 
communications 
network in February 
1999.

STRATEGIC REPORTKcell Annual Report and Accounts 2018KASE AWARD
In May 2016, the Company received an 
award for its high level of transparency 
and disclosure from the KASE: ‘Striving 
Towards Greater Transparency’.

WINTER UNIVERSIADE
Kcell was the official mobile operator 
of the 28th World Winter Universiade 
held in Almaty from 29 January to 
8 February 2017. Over 2000 athletes 
from 58 countries took part in 
the Universiade.

2003

2010

2014

2016

2018

In September 2003, 
Kcell launched 
General Packet Radio 
Service (GPRS) 
and Multimedia 
Messaging Service 
(MMS) technologies.

In December 
2010, Kcell began 
operating dedicated 
3G networks, 
improving the quality 
of data transfer 
services.

In May 2014, Kcell 
became an official 
distributor of the 
iPhone in Kazakhstan 
and in September 
launched a 
rebranding for Activ.

In January 2016, Kcell 
acquired additional 
spectrum rights within 
700/800 MHz and 1800 
MHz band, boosting 
connectivity for the 
launch of advanced  
4G and LTE services.

In December 2018, 
Telia Company and 
Fintur sold their 75 
percent holding 
in Kcell JSC to 
Kazakhtelecom JSC. 

2005

In September 2005, 
Kcell was the first 
cellular operator 
to introduce 
GPRS roaming in 
Kazakhstan.

2012

On 2 February 2012, 
Kazakhtelecom sold 
its 49 percent to 
Sonera Holding B.V. 
(Telia), a subsidiary of 
TeliaSonera. 

2015

In March 2015, the 
Company opened 
its first branded 
Kcell store in Almaty, 
a new concept 
aimed at improving 
the experience for 
customers.

2017

International ratings 
agency Fitch 
assigned Kcell a 
long-term issuer 
default rating of ‘BB’ 
with the outlook 
‘stable’.

03

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportOFFERING 
UNRIVALLED 
CUSTOMER 
EXPERIENCE

Our customer-centric approach helps 
us retain our position in a highly 
competitive market.

04

STRATEGIC REPORTKcell Annual Report and Accounts 2018BUNDLE OFFERS USAGE
(% OF TOTAL SUBSCRIPTIONS)

47

36

30

2018

2017

2016

FROM VOLUME TO VALUE
The main priority for our B2C business 
is to increase the quality of our active 
customer base, in line with our new 
strategy: ‘From Volume to Value’, moving 
from volume-driven SIM distribution to 
value-driven subscriber acquisition. We 
aim to achieve this by further expanding 
our bundles penetration with competitive 
and attractive offers for both new and 
existing customers. 

05

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportCREATING THE 
LARGEST DIGITAL 
ECOSYSTEM IN  
KAZAKHSTAN

With our high-quality 4G/LTE network
and investment in innovative products and
services, we already have a competitive 
edge and look forward to introducing the 
next generation, 5G.

06

STRATEGIC REPORTKcell Annual Report and Accounts 2018REVENUE SPLIT 2018 %

12

5

31

52

REVENUE SPLIT 2017 %

8

7

31

54

Voice and other

Data

VAS

Handsets

Voice and other

Data

VAS

Handsets

07

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportPROVIDING THE 
BEST BUSINESS 
SOLUTIONS

The development of unique business 
solutions for our corporate clients is 
helping to drive substantial growth and 
increase revenue in the B2B sector.

TOTAL B2B  
REVENUE

+21.5% 

REVENUE FROM BUSINESS 
SOLUTIONS

+57.0% 

08

STRATEGIC REPORTKcell Annual Report and Accounts 2018MEETING DEMANDS
In 2018, we continued to diversify 
within this sector by launching Virtual 
PBX in response to demands from 
the market. This service increases 
efficiency for clients by ensuring that 
no incoming calls from customers are 
missed, as well as enabling them to 
monitor outgoing communications.

09

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportENHANCING OUR 
HIGH-QUALITY 
NETWORK

Kcell’s 4G/LTE coverage now reaches 
62 percent of the population and, at the 
same time, has significantly improved the 
quality of our services. 

10

STRATEGIC REPORTKcell Annual Report and Accounts 2018INVESTMENTS (KZT MILLION)

51,017

19,240

21,648

2018

2017

2016*

* 

In 2016, CAPEX included the acquisition of LTE 
frequencies for KZT 26 billion

INCREASING DATA TRAFFIC
We continue to make progress with the 
rollout of our 4G/LTE network and can 
report that the plan for 2018 has been 
fulfilled. Continuing our work on network 
capacity improvements, we have added 
the third LTE layer in Aktau, Atyrau and 
Almaty, achieving a 34 percent increase 
in total data traffic, while in LTE data 
traffic grew by 114 percent.

11

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportCHAIRMAN’S STATEMENT

Despite service 
revenues being under 
pressure, there were 
signs of market 
stabilisation during 
2018 and Kcell 
finished the year on a 
positive note with an 
increase in net sales 
of 1.5 percent.

I need to bring to your attention 
that, in the process of preparing the 
consolidated financial statements for 
the year ended 31 December 2018, the 
management of the Company identified 
significant irregularities in the accounting 
methodology applied in the previously 
issued financial statements for the 
years ended 31 December 2017 and 
31 December 2016. We have restated 
the relevant numbers accordingly in the 
periods affected. However, I would like 
to reassure you that there are no cash 
implications related to either prior period 
and that the underlying performance 
of the Company remains broadly 
unchanged. The Company has now 
strengthened its internal systems and 
controls, and how they are being applied 
to our accounting methodology.

Dear shareholders
I am proud to be writing to you for the first 
time as the Chairman and Independent 
Non-executive Director of the Kcell Board 
of Directors, following my election at the 
EGM in January of this year. On behalf 
of the Company, I would like pass on our 
appreciation to the outgoing Chairman, 
Jan Rudberg, for all his leadership since 
taking on the role just before Kcell’s 
successful IPO in 2012. We wish him and 
the previous members of the Board well  
in their future endeavours.

Despite service revenues being under 
pressure, there were signs of market 
stabilisation during 2018. There 
were some negative effects from the 
regulations introduced on PAYG charges, 
although there was some sign of the 
situation improving towards the end of 
the year. Additionally, the decrease in 
B2C service revenue was partially offset 
by growth of interconnect revenue and 
revenue from business solutions in the 
enterprise segment. Kcell finished the 
year on a positive note with an increase 
in net sales of 1.5 percent to KZT 149,701 
million (2017: KZT 147,475 million). 

12

STRATEGIC REPORTKcell Annual Report and Accounts 2018ENCOMPASSING THE HIGHEST STANDARDS 
OF CORPORATE GOVERNANCE

As one of the leading businesses in 
Kazakhstan, Kcell strives to encompass 
a responsible approach and the highest 
standards of ethical conduct in our 
interactions with all our stakeholders. We 
believe that our efforts strengthen not only 
our business, but also the communities 
in which we operate, creating long-
term shared value for society and our 
shareholders. Underpinned by an ethics 
and compliance framework, the Company 
focuses its responsible business efforts 
on the following areas: anti-bribery and 
corruption, responsible procurement, 
human rights, customer privacy, freedom 
of expression, environmental responsibility 
and occupational health and safety.

Alexey Buyanov
Chairman, Board of Directors

GOVERNANCE 
PRIORITIES 
FOR 2019

1.   Approval of the strategy 

and annual operating plan, 
including KPIs for top 
management 

2.   Preliminary review and 
recommendations to 
shareholders regarding the 
Company’s new Charter, 
Corporate Governance 
Code, Dividend Policy and 
other Company’s policies 

3.   Business development 

projects

4.   Public affairs

5.   Year-end matters, including 
the external audit report 
and annual report

Find out more about our 
governance priorities  
on pages 48-51.

Changes and new opportunities
In the fourth quarter of 2018, 
Kazakhtelecom JSC became the majority 
shareholder in Kcell, after acquiring 
the 75 percent stake that had been 
held by Telia Company and Fintur B.V. 
since IPO in 2012. We are delighted to 
have Kazakhtelecom back again as 
our shareholder and excited about the 
valuable access to the technological 
resources and infrastructure of our  
new major shareholder.

In January 2019, at the Kcell EGM, a new 
Board of Directors was elected with three 
Directors representing our shareholders 
(Kazakhtelecom JSC and Freedom 
Finance JSC), along with four Independent 
Non-executive Directors. The members of 
the new Board have extensive experience 
in the telecommunications and financial 
sectors, and will be instrumental in 
providing guidance for Kcell as it starts 
this new phase in its development. I am 
also an Independent Director on the 
Kazakhtelecom JSC Board of Directors, 
which I am sure can only help to facilitate  
a harmonious working relationship with 
our majority shareholder.

We will continue to observe the highest 
standards of corporate governance, 
which were put in place at the time of 
our IPO. At the same time, we aim to 
further strengthen the effective corporate 
culture that we have built, based on 
European principles of business ethics 
and compliance, as well as introducing 
the best practices as implemented by 
Kazakhtelecom.

13

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportAT A GLANCE

What we do
Kcell provides mobile voice 
telecommunications services, messaging 
services, value-added services (such as 
multimedia and mobile content services) as 
well as data transmission services including 
internet access. It has two brands: the 
Kcell brand, which is targeted primarily 
at corporate subscribers (including 
government subscribers), and the Activ 
brand, which is targeted primarily at mass 
market subscribers. The Company offers 
its services through its extensive, high 
quality network, which covers substantially 
all of the populated territory of Kazakhstan.

Our journey
In 1998, Kcell became the first company 
to receive a licence to provide cellular 
services on the GSM-900 standard in 
Kazakhstan. Since then, it has built one 
of the most modern, technologically 
advanced and extensive mobile 
telecommunication networks in 
the country. In December 2012, Kcell 
successfully completed its offering of 
GDRs on the London Stock Exchange and 
common shares on KASE. 

Our future plans
Kcell plans to continue investing in the 
deployment of its 3G/4G network to 
expand coverage and to introduce high 
quality services. It aims to provide high 
quality services at competitive prices, 
expand its offering of products and 
services, while maintaining the high 
quality of its network and enhancing its 
brand value. The Company’s strategy is 
to retain a leading position and to grow 
revenue while promoting best practice 
corporate governance. 

On 21 December 2018, Kazakhtelecom 
JSC acquired the 75 percent stake in 
Kcell held by Telia Company and Fintur 
Holdings B.V. and is now the major 
shareholder. Kazakhtelecom is the 
largest telecommunications company 
in Kazakhstan. The clear synergies 
between the two companies will have 
a positive impact on the next stage of 
Kcell’s development.

OUR RANGE OF PRODUCTS AND SERVICES

Data-centric products 
and services 

Brands

Network

Kcell provides the full spectrum of mobile 
telecommunications services to both 
individuals and organisations. This is 
underpinned by a vast range of data-
centric products and services that add 
high-end value for digital customers. 
These already include a range of OTT 
services through the Mobi brand (TV, 
Music, Kino, Press, Bookmate) as well 
as a unique mobile financial services 
ecosystem (Mobi money).

The Company operates through two 
well-established brands in Kazakhstan. 
The Kcell brand is targeted at corporate 
subscribers (B2B), as well as high 
net-worth individuals and government 
departments. Activ is promoted to the 
consumer market (B2C) and aims to 
meet the mobile communication needs 
of individual customers, offering national 
and international tariffs, complemented 
by various bundles and OTT services.

Kcell has licences to operate on 2G, 
3G and 4G/LTE frequencies indefinitely. 
The network is collocated and operates 
on four frequency bands – 700/800 
MHz, 900 MHz, 1700/1800 MHz and 
2100 MHz – providing both data and 
voice communications. Data transfer 
speeds range from up to 300 kbps for 
2G, 37 mbps for 3G, 74 mbps for 4G and 
221 mbps for 4G+.

14

STRATEGIC REPORTKcell Annual Report and Accounts 2018FROM MOBILE OPERATOR
TO DIGITAL SERVICE PROVIDER

Network

B2B 

60% LTE traffic 

of total  
data traffic

61.2% Revenue 

share from 
business 
solutions 

B2C

Coverage

67.4% Smartphone 

penetration 
among Kcell 
customers 

62% of the population 

have access  
to 4G/LTE

OUR OPERATIONS

Petropavlovsk

Ural’sk

Aksay

Aktobe

Alga
Kandyagash

Inderborskiy

Fedorovka

Zatobol’sk

Lisakovsk

Kokshetau

Atbasar

Stepnogorsk

Pavlodar

Ekibastuz

Arkalyk 

Astana

Temirtau
Abay

Shalkar

Zhezkazgan

Dossor

Atyrau

Kul’sary

Ganyushkino

Tengiz

Aral’sk

Fort Shevchenko

Beyneu

Ayteke bi

Aktau

Zhanaozen

Balkhash

Kyzylorda

Semey

Ridder

Bukhtarma

Ayagoz

Zaysan

Urdzhar

Dostyk

Taldykorgan

Zharkent

Zhanakorgan

Shu

Turkestan

Taraz Merke

Korday

Kapchagay
Almaty

Arys’

Saryagash

Zhetysay

2G Kcell Coverage

3G Kcell Coverage

 4G/LTE Kcell Coverage

15

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic report2018 HIGHLIGHTS

JANUARY

APRIL

MAY

JUNE

Kcell placed its KZT 
4.95 billion bonds on 
the Kazakhstan Stock 
Exchange (KASE) at a yield 
of 11.5 percent.

Kcell won the accolade 
of ‘The best practice in 
customers’ self-service’ 
at the Crystal Headset 
awards, which rewards 
innovation and service at 
call centres throughout the 
region. The application of 
artificial intelligence and 
virtual voice robots Zhanna 
and Kamila clinched the 
victory for the Company.

The AGM held on 30 May 
2018, approved the 
proposal of the Kcell Board 
of Directors to distribute 
KZT 11,678 million, 
representing 87 percent 
of the net income for 2017, 
as an annual dividend. 
The total dividend pay-
out amounted to a gross 
figure of KZT 58.39 per 
ordinary share (each GDR 
representing one ordinary 
share) and is in line with the 
dividend policy. 

Kcell became a partner 
of the National Business 
portal’s special project 
‘Is Kazakhstan ready for 
digitalisation?’ The goal 
of the project is to align 
the digital transformation 
of domestic businesses 
with the Kazakh 
government’s ambitions 
for transformation.

Kcell joined forces with 
Kaspersky Lab to make the 
internet safer for children. 
Kcell and Activ subscribers 
can activate the ‘Parental 
control’ service, which 
includes Kaspersky 
security products, making 
children’s internet surfing 
safer and providing parents 
with peace of mind.

16

STRATEGIC REPORTKcell Annual Report and Accounts 2018IN 2018 WE EXPANDED OUR COVERAGE  
AND RANGE OF SERVICES, AND LED THE  
WAY WITH INNOVATIVE SOLUTIONS

JULY

AUGUST

OCTOBER

DECEMBER

Payment from mobiles was 
made available to Kcell 
subscribers through the 
mobimoney.kz service, 
enabling them to pay for 
more than 150 different 
types of service on the go. 
Activ subscribers have had 
this service since 2016.

Kcell won the court case 
about alleged infringement 
of copyrights. Further to 
the announcement on 
12 June 2018, the Appellate 
Judicial Board of Almaty 
city court upheld Kcell’s 
appeal. The previous 
decision for KZT 672 
million of compensation to 
be awarded, made by the 
Court of First Instance, was 
therefore annulled and the 
provisions made for this 
amount were cancelled.

Kcell provided live 
broadcasting through 
4G+ of the Tour of Almaty 
international cycling event 
for two TV channels, 
including Eurosport, 
reaching an audience 
of more than 60 million 
people. Upgrades to 
stations enabled the 
provision of maximum 
coverage of the 350 km, 
two-day event with data 
transmission speeds of up 
to 225 Mbit/sec.

On 12 December 2018, 
Telia Company and Fintur 
Holdings B.V. (Fintur), jointly 
owned by Telia Company 
and Turkcell, agreed to sell 
their 75 percent holding in 
Kcell JSC, to the telecom 
operator Kazakhtelecom 
JSC. On 21 December 
2018, the Company
announced the completion 
of the transaction. 

JANUARY 2019

On 25 January 2019, an 
Extraordinary General 
Meeting of shareholders 
elected the Company’s new 
Board of Directors. 

On 28 January 2019, 
the Board of Directors 
appointed Kaspars Kukelis 
as Chief Executive Officer 
of Kcell JSC, effective from 
29 January 2019.

17

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportCHIEF EXECUTIVE OFFICER’S REVIEW

The digital 
transformation 
of our operations 
is progressing well, 
and will be further 
enhanced as we 
combine our strategic 
and operational 
expertise with that of 
Kazakhtelecom JSC.

Service revenue was down 3.0 percent 
to KZT 131,373 million (2017: KZT 
135,407 million). This is primarily related 
to the regulatory changes introduced 
at the beginning of 2018 related to 
PAYG changes.

One of the important metrics for Kcell is 
how much revenue is coming from our 
bundle subscribers. The share of our 
bundled revenues continues to grow and 
reached 74 percent at the end of 2018, 
(2017: 69 percent). This was largely due to 
the fact that 47 percent of our customer 
base was using bundled offers, compared 
with 36 percent in 2017. The number of 
OTT subscribers grew by 31 percent year-
on-year, whilst the number of subscribers 
using our mobile financial services more 
than doubled. 

Dear shareholders
In 2018, I am pleased to report that Kcell 
delivered further steady growth, with an 
increase of 1.5 percent in net sales to 
KZT 149,701 million (2017: KZT 147,475 
million). This was largely driven by 
stronger B2B revenue from business 
solutions and handset sales.

Revenue from the B2B segment increased 
by 21.5 percent to KZT 17,172 million (2017: 
KZT 14,133 million). To a large extent, 
this can be attributed to our renewed 
customer-centric approach and the 
development and delivery of bespoke 
business solutions. We also continue to 
improve the levels of service we provide 
in order to engender customer loyalty 
and our Net Promoter Score for our B2B 
offering almost doubled in 2018. 

Handset sales increased by 52.6 percent 
to KZT 18,432 million (2017: KZT 12,082 
million). Our handset sales contribute to 
our contract phone business, where we sell 
approximately 90 percent of our phones 
with contract. Smartphone penetration in 
our network reached 67.4 percent and is 
also helping to drive data traffic.

We made a significant change in our 
strategic priority, which is now very 
much focused on customer value 
management. Our approach is to 
concentrate on acquiring quality 
customers while moving away from 
volume-driven subscriber acquisition. 
During the reporting year, our customer 
base decreased to 8,969 thousand (2017: 
10,009 thousand). This was due to the 
higher churn of inactive promo SIM cards 
driven by our revised tactics.

Expanding and improving services
The expansion of our 4G/LTE coverage 
has significantly improved the quality of 
our services. We have continued our work 
on network capacity improvements and, 
in 2018, added the third LTE layer in Aktau, 
Atyrau and Almaty, which helped us 
achieve a growth in LTE traffic of over 114 
percent. We have also seen a huge growth 
spurt in 4G data users where there was 
an increase of 61.5 percent year-on-year. 
This means that Kcell’s 4G/LTE services 
now cover 62 percent of the population.

18

STRATEGIC REPORTKcell Annual Report and Accounts 2018OUR STRATEGIC PRIORITY IS TO DRIVE UP 
REVENUE THROUGH VALUE RATHER THAN VOLUME

I am delighted to have taken on the role of 
CEO as Kcell enters this new phase of its 
development. The digital transformation 
of our operations is progressing well, 
bringing greater efficiencies and further 
improving the level of service we can offer. 
In the year ahead, we will remain focused 
maintaining our leading market position 
and delivering the highest levels of value 
to our shareholders and our customers.

Kaspars Kukelis
Chief Executive Officer

OUR STRATEGIC 
PRIORITIES

1.   Establishing a positive 

trend in service revenue

2.   Strengthening the 
leadership position

3.   Retaining a leading 

position and revenue 
growth in B2B segment

4.   Further development of the 
contract phone business

5.   Optimising clear 

synergies with our 
majority shareholder

Find out more about our 
strategic priorities on page 24.

New opportunities in 2019
As announced at the end of 2018, 
Kazakhtelecom JSC has become Kcell’s 
major shareholder. We are delighted 
to join the Kazakhtelecom Group and 
excited by the potential opportunities 
and economies of scale to be gained 
from this relationship. We look forward to 
combining our strategic and operational 
expertise with the largest Kazakh 
telecommunications operator in order to 
optimise the clear synergies between the 
two businesses. We are also committed 
to working with our newly elected Board 
of Directors to further strengthen the 
effective corporate culture and promote 
best practice corporate governance.

In 2019, we aim to optimise our current 
processes to further improve our bad 
debt level. In addition, we are reviewing 
our product line and expanding our sales 
channels. We also want to consolidate our 
position as the leader in revenue growth in 
B2B segments. Another priority is to build 
the quality of our subscriber base while 
strengthening the Company’s leadership 
in terms of revenue; again focusing on 
value rather than on volume. We are 
already seeing a positive trend in our 
service revenue through our application 
of smart pricing methods and the use of 
well-thought-out promotional activities. 

19

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportBUSINESS MODEL

OUR ASSETS 

OUR DIFFERENTIATION

PEOPLE
We aim to hire, develop and retain talented people and to be 
an employer of choice in Kazakhstan by creating a positive 
and motivating work environment, as well as improving the 
quality of life for employees and their families.

1. NETWORK QUALITY
With our high-quality 4G/LTE network, we continue to 
lead the advancement of mobile telecommunications 
in Kazakhstan and look forward to introducing the next 
generation, 5G. 

NETWORK
We have built one of the most modern, technologically 
advanced and extensive mobile telecommunication 
networks in the country with licences to operate on 2G, 
3G and 4G/LTE frequencies indefinitely. 

2. INNOVATION
We invest in innovative products and services, 
and developing digital content; in 2017 we opened an 
innovation lab, which has started working on ‘internet 
of things’ (IoT) services.

3. EXPERTISE
From the engineers that build our networks to the 
operators in our call centres, we employ a dedicated 
workforce who have the skills to help us deliver a  
first-class service to our customers.

4. CUSTOMER RELATIONSHIPS
Our focus is on customer value management through 
the application of smart pricing methods and the use  
of well-thought-out promotional activities. 

5. BRAND REPUTATION 
As one of Kazakhstan’s leading companies, Kcell takes 
its responsibility to the communities in which it operates 
very seriously, supporting them through its people and 
its business. 

FINANCIAL POSITION
Kcell’s higher share of revenues from data and handset 
sales, together with a consistent focus on optimising costs 
and a new strategic approach to building value-over-
volume subscriptions is helping to establish a positive 
trend in revenue growth.

TECHNOLOGY
Kcell has become the country’s largest digital ecosystem 
with a competitive edge due to such value-added content 
as mobile television, movies, books, music and magazines 
as well as the development of unique business solutions  
for corporate clients.

BRANDS
Our Kcell and Activ brands are well-established in the 
highly competitive B2B and B2C telecommunications 
markets and best known for the quality of the customer 
experience and value that we provide.

NATURAL RESOURCES
We care about the environment in which we operate, 
contributing to local and global sustainability by 
developing, promoting and utilising resource-efficient 
and environmentally friendly services, and by seeking to 
reduce our environmental footprint.

GOVERNANCE
By adhering to the highest standards of ethical conduct 
with all our stakeholders, we seek to contribute to and 
promote an enduring culture of responsible business.

MARKET REVIEW
Kazakhstan’s telecommunications markets continue 
to grow, with the ongoing roll-out of the nationwide 4G 
network and plans for 5G coverage in the future. 

  See Governance on page 48.

  See Market Review on page 22.

20

STRATEGIC REPORTKcell Annual Report and Accounts 2018OUR COMMITMENT TO INNOVATION AND 
VALUE ENABLES US TO DELIVER CUSTOMER-
ORIENTED SOLUTIONS

21ST CENTURY SOLUTIONS

VALUE CREATED FOR 

People

Network

L U E   F OR MON

E

Y

V A

Customer- 
oriented
solutions

Data- 
centric 
products and 
services

Brands

The digital transformation of our operations is progressing 
well. Central to this is our commitment to innovation and 
value to enable us to deliver 21st century solutions to our 
customers. We achieve this through the quality of our 
fast-expanding network, competitive brands in the market 
place and data-centric products and services along with 
the support of our dedicated employees.

CUSTOMERS
Kcell provides the full spectrum of mobile 
telecommunications services to both individuals and 
organisations, underpinned by data-centric products and 
services that add high-end value for digital customers. 

SHAREHOLDERS
Even during difficult macroeconomic conditions, Kcell 
has kept its pledge and paid out significant dividends 
to shareholders.

EMPLOYEES
Kcell has 1,826 employees with remuneration packages, 
which reflect internal equity and external local market 
conditions, plus a comprehensive benefits package. 

COMMUNITY
We are actively involved in dozens of initiatives that aim to 
improve the lives of people, focusing on three key areas – 
education, sport and healthy lifestyle, and society.

SUPPLIERS
As part of our responsible procurement process, our due 
diligence team carries out checks of all suppliers to ensure 
that they conform to the same ethical standards as Kcell.

RISK MANAGEMENT
We have implemented a robust risk management system 
to identify and mitigate risks to our operations and ensure 
that our business functions without disruption.

STRATEGY
The Company’s strategy is to retain a market-leading 
position and to grow revenue while promoting best practice 
corporate governance.

  See Risk Management on page 44.

  See Strategy on page 24.

21

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportMARKET REVIEW

What started as a promising year for the telecommunications 
market actually fizzled out with overall growth of only 2.4 
percent. This was doubly disappointing given that the general 
economic situation for the country produced a much healthier 
growth of 4.1 percent. However, data transmission and 
internet services both provided positive revenue streams  
and it is hoped that the Digital Kazakhstan programme  
will encourage increased use of digital technologies.

2018 SERVICE 
PENETRATION 
LEVELS

Fixed telephone lines
3.35m
Down 8 percent

Mobile subscribers
26m 
Down 2.5 percent

Mobile subscribers with  
access to the internet
14.43m 
Up 2.6 percent

Fixed internet subscribers
2.47m 
Down 6 percent

Overview 
Kazakhstan has one of the most 
advanced telecoms sectors compared 
with other Central Asian countries in the 
region. The number of fixed telephone 
lines in Kazakhstan, is slowly declining 
as the mobile segment continues to 
expand. The country has a flourishing 
mobile broadband market with all major 
mobile operators now offering 4G/LTE 
services and 5G coverage on the horizon. 
International internet bandwidth capacity 
has increased dramatically over the past 
few years.

There are three mobile operators in 
the Kazakhstan market and Kcell is the 
market leader in terms of revenue. There 
is a general shift in market focus away 
from growth in subscribers to increasing 
value-added services. With only moderate 
growth predicted over the next five 
years, faster mobile broadband speeds 
and improving tariffs are likely to be the 
key drivers for operators in this highly 
competitive market.

In 2018, the Kazakh government launched 
the Digital Kazakhstan programme, which 
will run until 2022. It aims to strengthen 
the national digital infrastructure and drive 
economic growth and competitiveness, 
while also improving the standard of living 
of every Kazakh citizen through the use of 
digital technologies.

22

STRATEGIC REPORTKcell Annual Report and Accounts 2018A FLOURISHING MOBILE BROADBAND MARKET 
OFFERS 4G/LTE SERVICES WITH 5G AWAITED

2018 trends
In 2018, the entire telecommunications 
market in Kazakhstan amounted to 
KZT 728.7 billion (US$2.1 billion at a 
weighted average KZT rate of US$ to 
344.7) compared with KZT 711.7 billion 
during 2017, with operators earning an 
additional KZT 17 billion. Overall growth 
year-on-year amounted to only 2.4 
percent. This is disappointing given that 
this had been 6 percent in the first half of 
the year and was looking very promising. 
It is also counter to the general economic 
situation in Kazakhstan, which produced 
a much healthier growth of 4.1 percent.

Looking more closely at the details, 
starting with local telephone services: 
there was a 4.4 percent decrease to 
KZT 39.5 billion. It is no secret that fixed 
telephony has been in a very difficult 
position for several years. This process is 
permanent, structural and the fate of the 
segment is probably predetermined. The 
2018 market share in revenue was around 
5.4 percent.

The situation was very similar for revenues 
from long-distance and international 
telephone services, which amounted to 
KZT 28.8 billion, a reduction of 4.1 percent 
compared with 2017. The segment is in 
absolute negative with the number of fixed 
telephony connections generally falling 
month on month. The 2018 market share 
in revenue was around 4 percent.

The picture was very different for that 
coming from data transmission services 
over telecommunications networks (wired 
and wireless), which recorded an increase 
of 25.7 percent to KZT 37.2 billion and 
market share of 5.1 percent. 

The positive trend continued with a 
10 percent increase in income from both 
the internet at KZT 244.6 billion and from 
services on programme distribution at 
KZT 35.5 billion. The share in market 
revenues was about 33.6 percent and 
4.9 percent respectively.

Revenue from mobile communication 
reduced by 4.4 percent to KZT 214.8 
billion. However, this still accounts for 
29.5 percent of total revenue. At the 
same time, monthly revenue is falling: 
having started the year at around KZT 
18.4 billion per month this had decreased 
by 7.7 percent to KZT 17.1 billion by the 
close of 2018.

Once again, as has been the case since 
January 2017, internet services occupy 
first place with about 33.6 percent of 
market share from revenue of KZT 244.6 
billion. It is worth noting that much of 
this income was realised during the last 
quarter of 2018, when the pace of growth 
exceeded all expectations. 

Revenue from other telecommunication 
services accounts for 17.6 percent of the 
overall telecoms market and remained 
at the same level of KZT 128.3 billion. 
This, together with the revenues from 
mobile communication and internet 
services, totals KZT 587.7 billion, 
80.7 percent of the revenue from the 
entire communications market. 

By the end of 2018, the penetration rate 
of SIM-cards in Kazakhstan amounted 
to 141 percent (a slight decrease from 
141.5 percent year-on-year).

TELECOM MARKET SHARE (BY REVENUE) IN KAZAKHSTAN (%)

4.9

5.1

4.0

5.4

29.5

17.6

33.6

Mobile

Internet

Other

Local

International calls

Transmission

Programmes

23

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportOUR STRATEGIC PRIORITIES

Kcell’s management team 
have prioritised the objectives 
and targets that will help drive 
the strategic direction of the 
business and the Company’s 
relationship with its major 
shareholder, Kazakhtelecom JSC.

03 
Retaining a 
leading position and 
revenue growth in 
B2B segment

02 
Strengthening the 
leadership position

04 
Further development 
of the contract 
phone business

01 
Establish a positive trend 
in service revenue

OUR  
OBJECTIVES

05
Optimising clear 
synergies with 
Kazakhtelecom

24

STRATEGIC REPORTKcell Annual Report and Accounts 2018OUR ULTIMATE STRATEGIC GOAL IS TO 
STRENGTHEN CUSTOMER LOYALTY BY 
CREATING VALUE

TARGETS

01 

02

03 

Establish a positive trend 
in service revenue
•  Increase bundle penetration

Strengthening the 
leadership position
•  Stabilise B2C subscriber base

•  Optimisation of tariff mix 

•  Define and manage a brand strategy

(increase ARPU)

•  Change of charging strategy in 

bundle environments

•  Competitive offering

•  Improvement of international 

interconnect balance following 
changes in MTR rates

•  Correct and manage price perception

•  Increase NPS

• 

• 

 Implementation of the new acquisition 
strategy – ‘From Volume to Value’ – 
and cost optimisation of sales channels

 Further development and execution  
of customer value management  
(CVM) activities

Retaining a leading position and 
revenue growth in B2B segment
•  Diversify product portfolio in business 
solutions and increase revenues from 
new products

•  Stabilise core mobile revenues

•  Focus on retention and development  

of Large and Strategic accounts

•  Acquisition strategy in Small 

Businesses and Government accounts

•  Gain synergies with Kazakhtelecom in 

B2B products and sales

04

05

Further development of the  
contract phone business
•  Finding an optimal balance to minimise 

risk related to bad debt

•  Product portfolio optimisation

•  Sales channels expansion

•  Increase product attractiveness

Optimising clear synergies  
with Kazakhtelecom, our  
majority shareholder
•  Gaining access to technological 
resources and infrastructure

•  Network integration

•  Potential CAPEX and OPEX savings

25

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportKEY PERFORMANCE INDICATORS

We delivered a 
steady growth with a 
1.5 percent increase 
in our net sales, largely 
driven by stronger B2B 
revenue from business 
solutions and higher 
handset sales. We 
continue to improve 
the level of service 
we provide in 
order to promote 
customer loyalty. 

One of the most important highlights 
of 2018 was changing our priorities to 
focus on customer value management. 
As a result, our acquisition strategy is 
now firmly focused on attracting quality 
customers while moving away from 
volume-driven subscriptions. In addition, 
the expansion of our 4G/LTE coverage has 
significantly improved the quality of our 
service. Plus we now cover 62 percent of 
the population of Kazakhstan. 

FINANCIAL INDICATORS

Net sales (KZT million)

Service revenues (KZT million)

149,701

2018

2017

2016

149,701

147,475

147,037

131,373

2018

2017

2016

131,373

135,407

137,337

Net sales were up year-on-year in 
2018, which was mainly supported by 
higher handset sales and positive sales 
dynamics in the B2B segment.

The decrease of 3.0 percent relates 
primarily to regulatory changes in 
PAYG charges. Revenues remained 
under pressure, improving slightly 
from September 2018 due to tariff 
portfolio developments.

B2B revenues (KZT million)

EBITDA excluding non-recurring
items (KZT million)

17,172

2018

2017

2016

17,172

14,133

11,894

50,943

2018

2017

2016

50,943

55,560

57,988

Retaining the lead position in B2B 
revenue growth is key. The share from 
non-core business solutions increased 
to over 60 percent, largely due to growth 
from our principal B2B offerings.

The major negative impacts on the
EBITDA came from lower billed
revenue largely due to the regulatory 
change to PAYG tariffs introduced in 
March 2018.

Data revenues (KZT million)

Handset sales (KZT million)

45,800

2018

2017

2016

45,800

45,541

41,339

18,432

2018

2017

2016

18,432

12,082

9,713

Data revenue increased mainly due 
to the increase in data usage. Growth 
in data traffic was partially offset by 
packages with lower tariffs per MB.

Our handset sales contribute a great 
deal to our contract phone business 
where we sell approximately 90 percent 
of our phones with a contract.

26

STRATEGIC REPORTKcell Annual Report and Accounts 2018FOCUS ON CUSTOMER VALUE MANAGEMENT

OPERATIONAL INDICATORS

Total subscribers (’000)

Prepaid subscribers (’000)

8,969

2018

2017

2016

8,969

10,009

9,986

8,062

2018

2017

2016

8,062

9,100

9,049

In 2018, our key priority was to shift from 
‘volume to value’, focusing on attracting 
quality customers while moving away 
from volume-driven distribution. As a 
result, our registered subscriber base 
declined to 8,969 thousand.

Our acquisition strategy is now focused 
on attracting quality customers while 
moving away from volume-driven 
subscriber acquisition.

Average revenue per user 
(ARPU in KZT)

Minutes of usage (MOU)

1,154

2018

2017

2016

1,154

1,146

1,155

218

2018

2017

2016

218

225 

228

Blended ARPU remains relatively stable.

Minutes of usage remains 
relatively stable.

Churn (%) 

Share of data revenue (%)

55.5

2018

2017

2016

55.5

56.1

49.3

31

2018

2017

2016

31

31

28

The increase in churn rate is explained 
by the double/triple sim-card usage and 
high penetration rate.

4G device penetration continued to grow 
with the same growth trend observed 
in 4G data users. Growth in data traffic 
was partially offset by offering packages 
with lower tariffs per MB, which led to a 
decrease in average revenue per MB.

27

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportB2B

Diversity of product portfolio and sales channels

The share of revenue from non-core 
business solutions increased to 61.2 
percent in 2018 and this was largely 
due to growth from our principal 
B2B offering, which covers Bulk 
SMS, Free Phone, fixed internet and 
other services. Although customer 
communication services (B2B2C), 
such as Bulk SMS and Free Phone, are 
the key drivers for us in this sector, we 
are also gaining momentum through 
advertising and communications 
services like Direct Marketing. 

In 2018, we continued to diversify within 
this sector by launching Virtual PBX in 
response to demands from the market. 
This service increases efficiency for 
clients by ensuring that no incoming 
calls from customers are missed, as well 
as enabling them to monitor outgoing 
communications.

During the year, Kcell started to explore 
different sales channels for its lead 
generation. This resulted in a substantive 
contribution from new SME acquisitions. 
We plan to exploit this channel further and 
increase revenue in 2019.

Our relationship NPS score improved 
significantly in 2018. The rate of 
customer complaints about network 
quality and tariffs has decreased 
year-on-year from 14 percent and 29 
percent to 8 percent and 25 percent 
respectively. We have also had less 
frequent negative feedback about the 
quality of our services.

28

STRATEGIC REPORTKcell Annual Report and Accounts 2018BUSINESS SOLUTIONS
TAKE THE LEAD

New Business Development
In July 2018 Kcell set up a New Business 
Development unit with the remit to promote 
and increase business from big data, 
digital content (Mobi), MFS/Fintech, IoT 
and digital channels (mobile applications, 
web-sites, cabinets, online-shop). The 
unit works both on B2B (mostly B2B2C) 
and B2C. It has already accomplished a 
significant increase in the opt-in base, 
updated self-learning models to attain 
90 percent accuracy, launched audio 
books within the Bookmate service, 
achieved 3.5 times year-on-year growth in 
mobile financial services by adding more 
than 100 new services and piloted several 
IoT-projects. 

Communication solutions 
Since competition for this business 
stream mostly comes from digital 
channels, rather than other industry 
players, Kcell is considering the 
possible opportunities to be gained from 
digitalising the service. The challenge 
we have is how to balance these new 
communication channels with the more-
traditional, highly efficient services based 
on SMS and voice calls.

Operational solutions
Total revenue from operational solutions 
for corporate clients achieved double 
digit year-on-year growth in 2018. While 
this mainly came from the provision of 
business telephony services and fixed 
internet, it also included a decisive 
contribution from Virtual PBX. This was 
only launched in June 2018 and is already 
showing a strong growth trend – both with 
clients and in revenue. 

The revenue that Kcell earned from 
software reselling and providing 
IT-solutions, such as DDOS security 
services and IT security, made a positive 
contribution to overall growth. 

29

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportB2C

In October 2018, Kcell launched new 
MTR 25 KZT/min for international traffic, 
which in turn has driven an increase in 
international interconnect revenue. The 
separation of tariffs on A2P SMS with a 
two-tier pricing (international 20 KZT/
SMS; local 5 KZT/SMS) has also led to an 
increase in the revenue from international 
A2P SMS.

Towards the end of the year, we also 
resumed television advertising for 
the first time in four years with a new 
positioning for the Activ brand. We want 
our subscribers to move away from 
comparisons of status, income level and 
other attributes and instead to focus on 
real lives, real emotions, real situations, 
real ups and downs. With the slogan 
‘Always with you’, we use storytelling to 
convey the key message that you can 
be close to those who mean a lot to you, 
while Activ is always in the background 
supporting you. The first television 
commercial in the new positioning 
campaign features a real family living in 
Aktau. The mother, an engineer-geologist, 
her daughter and her school friends 
became Activ heroes after starring in 
the video.

The main priority for our 
B2C business is to increase 
the quality of our active 
customer base, in line with 
our new strategy: ‘From 
Volume to Value’, moving 
from volume-driven SIM 
distribution to value-driven 
subscriber acquisition. 
We aim to achieve this by 
further expanding our 
bundles penetration, 
creating value for both new 
and existing customers 
through competitive and 
attractive offers. 

As part of this, we have also started the 
process of ‘base cleaning’ as well as 
analysis and optimisation of our sales 
channels and are looking to revise the 
conditions under which we interact with 
partners. The initiative is supported by the 
continuing rise in smartphone penetration 
that reached 67.4 percent in 2018, of 
which 50.9 percent are 4G smartphones. 
These also accounted for 47 percent of 
the total share of subscriber bundles. 
The expansion of our 4G/LTE coverage 
has significantly improved the quality of 
our services. To complement this, we are 
developing and promoting the range of 
OTT services within the Mobi family (TV, 
music, kino, press, bookmate) as well 
financial services MFS (Mobi money), 
all of which allow customers to take full 
advantage of their 4G connectivity. The 
number of our MFS users, for example, 
more than doubled during the year.

There were some negative effects from 
the regulations on PAYG charges, which 
were implemented early in 2018. These 
were introduced to reduce the impact of 
unexpectedly high bills on consumers 
and necessitated blocking PAYG charging 
on packages tariffs where the limits of 
bonus balances had been exceeded 
or in the case of unpaid fees. However, 
there has been some improvement since 
September when we renewed PAYG 
charging on bundles in the case of unpaid 
subscription fees.

In March 2018, we launched a new 
package tariff line for our Activ brand to 
retain our positioning in today’s highly 
competitive market. In June 2018, we also 
added a special free service, which gives 
customers unlimited access to social 
media apps such as YouTube, Instagram 
and WhatsApp. At the same time, we also 
made changes to some conditions in 
legacy bundles.

Aligned to our customer-centric 
approach, we are focusing on customer 
value management (CVM) campaigns 
with the aim of retaining our current base 
and reducing multisimers share. We are 
incorporating both cross- and up-selling 
in our CVM campaign, with attractive 
discount offers.

Our revised pricing model with better 
competitive pricing and a wider range of 
products has increased contract phone 
sales. In addition, we have focused on 
improving the quality of sales and control 
of our bad debt rate.

30

STRATEGIC REPORTKcell Annual Report and Accounts 2018WE ARE FOCUSING ON CUSTOMER VALUE 
MANAGEMENT PROGRAMMES

OTT users (’000)

MFS users (units ’000)

689

2018

2017

2016

689

526

122

109.9

2018

2017

2016

109.9

45.5

1.5

Bundled customers as share 
of total subscribers

Bundle subscribers’ 
share of revenue 

47%

2018

2017

2016

47%

36%

30%

74%

2018

2017

2016

74%

69%

65%

31

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportKZT in millions, except key ratios, 
per share data and changes 

 2018

2017

Chg (%)

Revenue

149,701 

147,475 

of which service revenue

131,373

135,407

EBITDA excl. non-recurring items

50,943 

55,560 

1.5

(3.0)

(8.3)

Margin (%)

Operating income

34.0

37.7

21,055

29,741

(29.2)

Operating income excl. non-
recurring items

Net income attributable to owners 
of the parent company

Earnings per share (KZT)

CAPEX-to-sales (%) 

Free cash flow

24,311

32,414

(25.0)

8,531

11,699

42.7

12.9

58.5

14.7

(27.1)

(27.1)

8,319

10,899

(23.7)

FINANCIAL REVIEW

While net sales increased year-on-
year, service revenue remained 
under pressure, largely due to a 
change in legislation relating to 
PAYG charges and revised 
strategic priorities.

Financial highlights
•  Net sales increased by 1.5 percent to KZT 149,701 
million (2017: KZT 147,475 million). Service revenue 
down 3.0 percent to KZT 131,373 million 
(2017: KZT 135,407 million).

•  EBITDA, excluding non-recurring items,  

decreased by 8.3 percent to KZT 50,943 million  
(2017: KZT 55,560 million) with the EBITDA margin  
of 34.0 percent (2017: 37.7 percent). 

•  Operating income, excluding non-recurring items,  

down 25.0 percent to KZT 24,311 million  
(2017: KZT 32,414 million).

•  Net finance cost decreased by 6.7 percent to 
KZT 8,792 million (2017: KZT 9,419 million). 

•  Net income decreased by 27.1 percent to  

KZT 8,531 million (2017: KZT 11,699 million).
•  Free cash flow decreased to KZT 8,319 million  

(2017: KZT 10,899 million).

•  During the reporting year, the customer base decreased 
to 8,969 thousand (2017: 10,009 thousand). This was 
due to higher churn of inactive promo SIM cards as a 
result of the revised strategic priorities – moving from 
quantity-driven distribution to value-driven acquisition.

32

STRATEGIC REPORTKcell Annual Report and Accounts 2018Breakdown of revenues
KZT in millions, 
except percentages 

2018 % of total

2017 % of total

Voice and other 
services

77,515

51.8

80,050

Data services
Value added services
Handset sales

45,800
7,954
18,432

30.6
5.3
12.3

45,541
9,802
12,082

54.3

30.9
6.6
8.2

Total revenues

149,701

100.0

147,475

100.0

Expenses
Cost of sales
Cost of sales increased by 7.9 percent to KZT 99,431 million 
(92,194 million), primarly due to recognised expenses related  
to interconnection charges and higher handset sales.

Selling and marketing expenses 
Selling and marketing expenses decreased by 5.6 percent to KZT 
9,805 million (10,388 million), reflecting the improved distribution 
process.

Net sales
Net sales increased by 1.5 percent to KZT 149,701 million 
(147,475 million). Service revenue was down 3.0 percent to  
KZT 131,373 million (135,407 million).

Voice and other services 
Revenue from voice and other services decreased by 3.2 percent 
to KZT 77,515 million (80,050 million). Voice traffic decreased 
by 7.7 percent to 20,934 million minutes (22,678 million); ARMU 
remained at KZT 2.1 (2.1).

General and administrative expenses 
General and administrative expenses increased by 23.6 
percent to KZT 19,227 million (15,561 million), primarily due 
to additionally accrued taxes and penalties, as well as higher 
consulting expenses and staff cost.

Earnings, financial position and cash flow
EBITDA, excluding non-recurring items, decreased by 
8.3 percent to KZT 50,943 million (55,560 million), with the 
EBITDA margin of 34.0 percent (37.7 percent).

Interconnect revenue remained stable at KZT 21,593 million 
(21,549 million). 

Net finance cost fell to KZT 8,792 million (9,419 million).

Data services 
Data revenue increased by 0.6 percent to KZT 45,800 million 
(45,541 million). Data traffic increased by 34.0 percent to 
258,198,182 GB (192,691,522 GB). Growth in data traffic was 
partially offset by packages with lower tariffs per MB, which 
resulted in a decrease in average revenue per MB (ARMB) to  
KZT 0.18 (0.23).

Value-added services
Revenue from value-added services decreased by 18.9 percent 
to KZT 7,954 million (9,802 million). 

Handset sales 
Handset sales increased by 52.6 percent to KZT 18,432 million 
(12,082 million).

Income tax expense decreased by 56.7 percent to 
KZT 3,732 million (8,622 million).

Net income attributable to owners of the parent company 
decreased by 27.1 percent to KZT 8,531 million (11,699 million), 
while earnings per share were down to KZT 42.7 (58.5).

CAPEX amounted to KZT 19,240 million (21,648 million) and 
CAPEX-to-sales ratio decreased to 12.9 percent (14.7 percent).

Free cash flow decreased to KZT 8,319 million (10,899 million).

Key financial ratios

Return on equity (%, rolling 12 months)
Return on capital employed 
(%, rolling 12 months)
Equity/assets ratio (%)
Net debt/equity ratio (%)
Net debt/EBITDA rate (rolling 12 months)
Owners’ equity per share (KZT)

31 Dec 
2018

12.5

31 Dec 
2017

16.6

14.3
40.7
89.2
1.27
340.4

22.9
39.4
81.9
1.09
352.7

33

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportSUSTAINABILITY

By taking the long view of our effect on society 
and the environment, we are able to promote 
sustainable behaviour and practices that 
strengthen not only our business but also the 
communities in which we operate. This, in turn, 
creates lasting value for society and our 
shareholders.

Setting an example
As one of Kazakhstan’s leading 
companies, Kcell has a high degree of 
visibility. We understand that this is a 
privileged position and are committed 
to being a role model for responsible 
business. We firmly believe that in 
steadfastly adhering to the highest 
standards of ethical conduct in every 
interaction, we are setting the best 
example for all stakeholders: investors, 
customers, employees, partners, 
suppliers, public organisations and 
society in general. In doing so, we seek 
to contribute to and promote an enduring 
culture of responsible business.

December 2018 marked the completion 
of Telia’s strategic decision to exit from 
Eurasian markets, when Kazakhtelecom 
JSC acquired its shareholding and 
became the major shareholder in Kcell 
JSC. As part of a planned and responsible 
withdrawal, Telia’s Ethics & Compliance 
(E&C) Officer gave a presentation to 
members of the Kcell Board of Directors 
and executive management outlining the 
Telia Ethics and Compliance programme, 
followed by discussions on how this 
and best practices already adopted by 
Kcell could be successfully continued 
throughout the Company.

34

STRATEGIC REPORTKcell Annual Report and Accounts 2018SETTING THE BEST EXAMPLE FOR 
ALL OUR STAKEHOLDERS

Achieving a sustainable business 
For Kcell sustainability encompasses 
every aspect of how we account for 
our long-term effect on society and 
the environment. Our responsibility 
extends throughout the entire value 
chain. We believe that our efforts 
strengthen not only our business, 
but also the communities in which we 
operate, creating long-term shared 
value for society and our shareholders. 
Sustainability is a vital part of our business 
model, strategy and philosophy: through 
it, we mitigate negative impact and create 
a positive effect on society.

Kcell channels its responsible 
business efforts into the following 
focus areas:

Anti-bribery and corruption

Speak-Up line and 
disciplinary action

Responsible procurement

Human rights

Customer privacy

 Freedom of expression

 Environmental responsibility

Occupational health  
and safety

 Employees

These areas are governed by an ethics and 
compliance framework, the purpose of 
which is to ensure that the Company has a 
systematic approach for implementation, 
monitoring and compliance. 

allows us to perform our own due diligence 
checks, for both new vendors and existing 
suppliers. This significant investment in 
the compliance function reaffirms our 
commitment to responsible business. 

In 2018, the Company appointed business 
consultancy Ernst & Young (EY) to advise 
on improving third-party management 
procedures, including the due diligence 
process, escalation of red-flagged 
suppliers and risk-reporting structures. 
An EY consultant, together with the Kcell 
Ethics & Compliance Officer (E&C), 
conducted anti-bribery and corruption 
(ABC) risk assessment interviews with 
various target groups, including sales, 
procurement, government relations and 
technology departments. The resulting 
ABC risk assessment report fed into the 
ABC Action Plan for 2018, which also 
incorporated outstanding points from 
the previous ABC Programme Audit 
Correction Plan. The new ABC Action Plan 
was successfully implemented by the end 
of 2018. 

Kcell is committed to ensuring that the 
E&C unit is staffed with professionals. 
All five of the current E&C staff now have 
TRACE anti-bribery specialist accreditation 
(TASA), a recognised international 
certification programme for compliance 
professionals. The due diligence team 

The compliance framework was further 
strengthened by the introduction and 
revision of internal guidelines. The 
Third-Party Due Care Guidelines were 
adopted by the Company and, alongside 
this, training on how to apply them for 
employees in procurement, sales and 
technology. In addition, training sessions 
were held on the Ethical Compass – 
a matrix document – explaining what 
the incompliances in due diligence 
reports mean, how they are scored 
and recommended mitigation actions. 

In 2018, Kcell held four governance, risk, 
ethics and compliance (GREC) meetings 
with the purpose of both integrating 
risk areas and further embedding risk 
management into the decision-making 
process. Held quarterly and attended 
by executive management, heads of 
departments and other key employees, 
these meetings help to co-ordinate GREC 
efforts across the organisation. In the third 
quarter, a new risk-reporting format was 
introduced that will improve the tracing 
of risks trends and the effectiveness of 
follow-up measures. 

35

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportSUSTAINABILITY CONTINUED

Anti-bribery and 
corruption

Kcell takes a ‘zero-tolerance’ approach 
to corruption: it is committed to 
implementing effective measures 
to prevent, monitor and eliminate 
questionable business practices in any 
form. To this end, our efforts to root out 
corruption from every aspect of our 
activities are ongoing. In 2017, the internal 
audit function, an independent body 
that reports to the Board of Directors, 
conducted an audit of the anti-bribery 
and corruption programme. While it 
found some room for improvement, there 
was only one area that required major 
actions: conducting a check of existing 
dealers. This was carried out in 2018 with 
all existing dealers checked, findings 
analysed and mitigation actions fulfilled. 

In 2018, Kcell placed a major emphasis on 
further developing its face-to-face anti-
bribery and corruption (ABC) and third-
party due care training programmes. 

ABC training is now mandatory for 
all new recruits. During the reporting 
period, 513 new hires attended ABC 
training, conducted on a bi-weekly 
basis to ensure that all new employees 
are familiar with the Company’s ABC 
principles and regulating documents. 
Over 135 employees also underwent 
advanced third-party due care training, 
which explained the risks related to 
interacting with third parties, principles of 
risk identification and classification, and 
mitigation actions recommended by the 
E&C guidelines. For certain target groups 
the training also focused on the work of 
the Ethics and Compliance Committee 
and the escalation process for red- and 
orange-flagged suppliers. 

Kcell E&C team continued to provide 
‘Ethical Compass’ training, aimed at 
employees in sourcing and technology 
departments. This equips them with 
guidance understanding and report 
findings as well as identifying risk and 
implementing mitigation actions.

In 2018, the Kcell E&C team undertook 
face-to-face ABC training sessions with 
41 employees Kcell Solutions LLP (a 
subsidiary of Kcell) and also with 26 top 
managers from high-risk vendors.

Speak-Up line and 
disciplinary action

Alongside anti-bribery and corruption 
training and implementation, Kcell’s 
‘Speak-Up’ line is a major compliance 
feature. This is a secure channel through 
which all stakeholders can report 
potential unethical business practices 
or misconduct. An independent third-
party manages the system to ensure the 
utmost impartiality and confidentiality. 
The portal is available on the intranet for 
employees and on an external website for 
third parties. Through online messaging, 
the platform provides a user-friendly and 
easy-to-understand interface. 

To ensure accessibility and effectiveness, 
the ‘Speak-Up’ service is offered in 
different languages, including Kazakh, 
Russian and English. There is also a direct 
link in the ‘Responsible business’ section 
on Kcell’s external website. A high-visibility 
employee communications campaign in 
our offices helps to promote the ‘Speak-
Up’ line as widely as possible. We also 
have a separate internal reporting line for 
managers wishing to raise concerns  
about conduct.

In 2018, we received a total of 32 
whistleblowing reports via the‘Speak-Up’ 
services, which were either from or about 
Kcell; of these, 53 percent were filed 
anonymously and 47 percent specified the 
whistleblower’s name. The types of issues 
raised in the reports were leadership, 
violation of policy, conflict of interest, fraud 
and improper giving or receiving gifts. 

Kcell places great value on the feedback 
that it receives via whistleblowing reports. 
This is seen as a positive indication 
that employees and managers are 
engaged with and support our ethics and 
compliance approach, and also that they 
have the confidence to speak up without 
fear of reprisals.

36

STRATEGIC REPORTKcell Annual Report and Accounts 2018Responsible procurement

Human rights

Customer privacy

Kcell now has a new internal due diligence 
team in place and was able to fulfil due 
diligence checks locally on all suppliers. 
In 2018, the team reviewed more than 
700 new procurement cases. The 
due diligence process was previously 
conducted on the platform owned by Telia 
but Kcell has now initiated the purchase of 
its own due diligence platform. 

An independent, human rights impact 
assessment, using a methodology based 
on the UN Guiding Principles on Business 
and Human Rights, was carried out for 
Kcell in 2016. The resulting report identified 
a significant number of proactive measures 
already undertaken by the Company 
to respect human rights and a strong 
commitment to international standards 
of business conduct. Recommendations 
were made for improving customer privacy, 
freedom of expression, anti-discrimination 
and vulnerable groups, and labour rights, 
which were developed into an action 
plan. The implementation of this action 
plan is ongoing and reviewed at each 
GREC meeting.

Kcell is committed to respecting and 
safeguarding its customers’ privacy. Our 
aim is to integrate privacy as a natural part 
of our services, processes, infrastructure 
and daily activities. We strive to operate 
highly secure communication networks 
and take action to prevent unauthorised 
access to customers’ personal data. 

The Company’s work in this area is guided 
by the Kcell privacy policy, which sets 
a consistent standard for respecting 
customer privacy. Among other matters, 
the policy defines principles concerning 
the collection, processing and retention 
of personal data, transparency, data 
accuracy, risk assessments, supplier 
requirements, and technical and 
organisational measures to protect 
integrity and confidentiality.

Kcell pursues its customer privacy 
objectives in accordance with a dedicated 
road map.

37

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportSUSTAINABILITY CONTINUED

Freedom of expression

Environmental responsibility

Kcell believes that its services contribute 
to social development by enabling 
information and ideas to be shared 
openly. To this end, we have a dedicated 
policy on freedom of expression in 
telecommunications. Its primary 
purposes are to reduce human rights risks 
relating to government surveillance of 
communications and to give customers 
confidence that we will, wherever 
possible, respect and safeguard their 
freedom of expression.

The policy’s principles apply to 
requests, demands and legislative 
initiatives by governments or national 
authorities relating to the surveillance 
of communications. This includes 
restrictions on access to networks and 
internet websites, and signals intelligence.

Kcell cares about the environment 
in which it exists and operates. 
We contribute to local and global 
environmental sustainability by 
developing, promoting and utilising 
resource-efficient and environmentally 
friendly services, and by seeking to 
reduce our environmental footprint. 
We constantly look for opportunities to 
maximise the use of best practices and 
synergies between our businesses.

Kcell’s environmental policy follows a 
structured approach to managing key 
environmental impacts. 

Occupational 
health and safety

For Kcell, the health and safety of 
employees is of paramount importance. 
We implement all measures in this area 
in accordance with the Labour Code of 
Kazakhstan and other corresponding 
regulations.

The Company has a policy and guidelines 
on occupational health and safety 
(OHS), which define its commitments to 
safeguarding employees in the workplace. 
These include: providing safety training, 
protective clothing and equipment; 
guaranteeing optimal labour conditions; 
standardising sanitary labour conditions; 
making health care services available; and 
monitoring compliance with occupational 
safety and health standards.

Kcell has an international OHSAS 18001 
certification, which is confirmed annually 
through an independent audit conducted 
by the British Standard Institution. In 
addition, based on risk assessments, 
the Company has developed and 
implemented safety guidelines covering 
offices, transport, warehouses and field 
maintenance. Twice a year, Kcell conducts 
a review of OHS risks and implements any 
necessary corrective actions.

38

STRATEGIC REPORTKcell Annual Report and Accounts 2018Employees

As a people-centric organisation, Kcell 
believes that its employees are the 
lifeblood of its business. As such, we 
aim to hire, develop and retain talented 
people and to be an employer of choice in 
Kazakhstan. 

Kcell supports the international 
human rights and dignity of all employees 
as outlined by the UN Declaration and 
core International Labour Organisation’s 
conventions.

All employees have a remuneration 
package that reflects internal equity 
and external local market conditions. 
We work with two different international 
HR consultants to monitor salaries in 
the local market. Based on the results of 
their research, we make suggestions to 
executive management about variable 
pay bands. We also conduct an annual 
review of employees’ fixed pay, based 
on individual overall performance 
and differentiated within acceptable 
salary ranges.

In an effort to create a positive and 
motivating work environment, as well as 
improving the quality of life of employees 
and their families, the Company provides 
numerous benefits over and above those 
required by law in Kazakhstan. 

As of 31 December 2018, Kcell had 1,826 
employees, down 1.5 percent year-on-
year. We support equality and diversity 
in the workforce. At the year-end, the 
Company employed 785 male and 1,041 
female employees representing more 
than 30 nationalities.

39

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportSUSTAINABILITY CONTINUED

Providing support for people and investing in a 
brighter tomorrow are particularly important during 
challenging times. Every business has a symbiotic 
relationship with the society in which it operates: 
their success is interdependent.

Over the last decade, alongside its 
pursuit of market leadership, Kcell has 
demonstrated its commitment to the 
highest principles of corporate social 
responsibility (CSR). In 2007, it was the 
first telecommunications company in 
Kazakhstan to sign up to the United 
Nations Global Compact, which seeks to 
create a sustainable and inclusive global 
economy by encouraging businesses to 
follow key principles in relation to human 
rights, labour, environment and anti-
corruption.

Since the very outset, Kcell has been 
actively involved in dozens of initiatives 
that aim, wherever possible, to improve 
the lives of people. By focusing on three 
key areas – education, sport and healthy 
lifestyle, and society – the Company is 
able to both maximise the benefits and 
ensure that the support is effective.

When evaluating potential projects, Kcell 
seeks to engage with established partners 
committed to making a difference over 
the long term and for as many individuals 
as possible. The Company is particularly 
interested in initiatives that strengthen 
community cohesion, by contributing 
to sustainable development, helping 
those less fortunate and creating equal 
opportunities for self-improvement, as 
well as those that drive progress through 
innovation, integrity and inspiration.

In 2018, Kcell invested in 18 CSR projects 
and has supported some of these 
for a number of years. The Company 
would like to thank all of its partners 
for their collaboration.

Education
In 2018, Kcell received guidance from the 
Board of Directors to maintain the primary 
focus of its CSR efforts on its ‘Education 
for All’ strategy. As education is one of 
the main drivers of personal, social and 
national development, making learning 
accessible to as many people as possible 
is an overriding priority. The Company 
provides ongoing support both to 
individuals dedicated to self-improvement 
through education and to the organisations 
established to help them.

Situational Kazakh
Situational Kazakh is a mobile application 
that enables the user to study the Kazakh 
language. As part of its education-oriented 
strategy, the Company supported the 
development of this application, an 
official electronic version of the first 
volume of the eponymous book written 
by Kanat Tassibekov. In 2018, we added 
a vocabulary section with an easy-to-use 
search function as well as an audio function 
for listening to pronunciations. 

The application supports smartphones 
using both the iOS and Android mobile 
platforms, has a user-friendly interface 
and, most importantly, is always to hand. 
Situational Kazakh provides details of 
the correct situational and contextual 
application of idioms, set expressions and 
word forms in the Kazakh language. The 
application content is also enriched with 
illustrations and audio.

Digital Life
Kcell has been a major supporter of 
the Kazakh government’s Digital Life 
education programme over the last three 
years. The purpose of the programme was 
to raise awareness among the population 
of Kazakhstan about the opportunities and 
advantages that smartphones and mobile 
applications offer for everyday living.
Schoolchildren and their parents, 
students, representatives of small and 
medium businesses, journalists, bloggers 
and even pensioners took part in the 
programme. From 2015-2018, some 8,000 
people from 17 cities across Kazakhstan 
participated in 298 free master-classes. 
Of these, the most popular themes were: 
mobile media, mobile security, mobile 
education, mobile government, mobile 
business, SMM for business, Grannies 
and smartphones. 

Grannies and smartphones
Following an initial announcement, the 
’Grannies and smartphones’ course 
quickly became very popular. Aimed at 
those aged over 50 (the oldest participant 
was actually 83 years old), the course 
set out to help them break the ‘digital 
barrier’. During the three-year project, 500 
pensioners from 14 cities in Kazakhstan 
engaged with ‘Grannies and smartphones’ 
and, for the first time, learned to download 
applications for smartphones and tablets, 
create groups in Messenger and, of 
course, to communicate digitally.

40

STRATEGIC REPORTKcell Annual Report and Accounts 2018CONTRIBUTING TO SUSTAINABLE DEVELOPMENT

Mobile education
Mobile technologies provide unique 
opportunities for learning and self-
development. Hundreds of students, 
schoolchildren and teachers from 16 cities 
in Kazakhstan learned how to find courses 
of specific interest to them through mobile 
applications on smartphones and which 
are the best applications for learning 
foreign languages. 

Mobile security
This mobile security master-class provided 
information about safeguarding children 
from external and virtual threats as well 
as using mobile technologies to help 
yourself in dangerous situations. At the 
master-class, trainers taught parents about 
tracking systems and also how to use Kcell’s 
parental control service and block children’s 
access to inappropriate content online.

SMM for business
The ‘SMM for business’ master-class 
was open to anyone interested in learning 
how to use social networks and the 
internet to advertise and promote their 
goods. Participants received tuition in 
writing commercial texts and market 
analysis using mobile applications. They 
also familiarised themselves with social 
networks and project management 
systems. Trainers explained how to sell 
and buy goods through the internet, how to 
order air tickets quickly, how to plan tasks 
and reserve accommodation and how to 
increase personal effectiveness.

School for Digital Volunteers
Although the three-year project has now 
concluded, Kcell believes that it is important 
to continue to spread knowledge about the 
effective use of smart phones and mobile 
applications. The Company has trained 82 
volunteers, so that they are able to conduct 
courses and master-classes, transferring 
their knowledge to those who want to be a 
part of the digital world. Graduates of the 
School for Digital Volunteers from Astana 
and Pavlodar have already organised mobile 
security, Grannies and smartphone courses 
in their cities.

Annual Open Republic Championship
Kcell was again the main sponsor of the 
Annual Open Republic Championship 
for Robotics and Innovative Technology 
among schoolchildren and students, 
which was held in April 2018 in Almaty. 
Some 315 teams from all over Kazakhstan 
took part in the championship, with 
competitors ranging from the youngest  
at only 6 years old to the eldest of 21. 

As in the previous year, the Championship 
sections included ‘Engineering projects’, 
‘Program projects’, ‘Fighting robots’ 
and also the regional selection stage for 
the World Robot Olympiad in Thailand. A 
robot-hand that can communicate in sign 
language, a smart-yurt, which optimises 
space, and a machine for controlling fire 
extinguishers in hard-to-reach places 
were just a few of the innovative projects 
put forward at the Championships.

The jury selected the best participants 
in each category over the two days of 
competition, awarding certificates and 
prizes donated by sponsors and partners. 
The main prize – the Mayor’s Cup of 
Almaty – was awarded to Nazarbayev 
Intellectual School of Chemical and 
Biological Direction of Almaty for their 
ecological project ‘Green wheel’, a device 
for easily accessing city street maps on 
a smartphone.

Purple Breakthrough
The sixteenth ‘Purple Breakthrough’ 
student PR conference, supported by 
Kcell, was held in Almaty in April 2018 
and attended by students from nine 
universities. Under the overarching theme, 
‘PR 360. Integrated Communications’, 
participants presented their ideas 
under three headings: Country PR, PR 
in Business and Social responsibility in 
PR. The last of these attracted the most 
projects with students demonstrating 
their interest in the issues of supporting 
people with special needs. The University 
of International Business’s team took 
first place for its promotion of the 
Nuralau brand, which produces clothes 
for people with disabilities. The team of 
Al-Farabi KаzNU created Telegram-bot, 
which identifies types of plants from 
photos, giving a full description of origin 
and properties. This project won in the 
Country PR section. 

Kazakhstan students study in UK with Kcell’s support

In September 2018, two students from 
Ust Kamenogorsk and Karaganda 
universities in Kazakhstan took up their 
free places on the Master’s degree 
programme at Kingston University in 
London, UK. This is the result of an 
educational project, ‘Master’s degree 
for the talented’, jointly organised by 
Kcell and Taiburyl Public Association for 
students from families with low income. 
As winners of the competition, Darkhan 
Ashimov and Adilkhan Kussainov 
had all their tuition fees and living 
expenses paid by Kcell. Taiburyl Public 
Association has been implementing a 
support programme for orphans and 
students from low-income families in 
Kazakhstan for many years.

Students from four Kazakhstan 
universities in Kyzylorda, Karaganda, Ust 
Kamenogorsk and Pavlodar cities took 
part in the contest to win a free place on 
the Master’s programme at Kingston 
University, studying disciplines that ranged 
from radio engineering, electronics and 
telecommunications, IT systems, computer 
engineering and software to automation 
and control. All of the applicants for the 
grant needed a good knowledge of oral 
and written English as well as a high 
academic standard in their chosen subject. 
Darkhan and Adilkhan both met these 
criteria, were very involved in social and 
education projects at their respective 
universities and have participated in 
regional and international Olympiads.

41

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportSUSTAINABILITY CONTINUED

Short charity numbers
Kcell also puts its technology to good 
use as part of its charitable fundraising 
and awareness initiatives to promote 
a healthy lifestyle. This can be seen in 
the Company’s use of designated short 
charity numbers as a way to help improve 
the outreach and fundraising for its own 
charitable efforts, as well as those of its 
customers and partners. In 2018, Kcell 
helped to support the following charitable 
campaigns using short numbers:

•  Number 6486 – the ‘We Will Overcome 

Autism’ campaign aims to raise 
the awareness of autism among 
Kazakhstan’s society and to help 
children with this diagnosis.

•  Number 9099 – the ‘Make a Gift of 

Life’ campaign’s purpose is to collect 
money for children’s medical treatment 
that is not provided in Kazakhstan.
•  Number 9962 – the ‘Breathe Life’ 

campaign seeks to provide medical 
equipment for rehabilitation rooms in 
children’s hospitals to decrease fatality 
rates among children.

•  Number 9191 – the ‘Helping Hand’ 

campaign collects money for Shugyla 
Foundation’s social projects, which are 
targeted at low-income families.

•  Number 9777 – the ‘Humanitarian Help’ 
campaign, in co-operation with Red 
Crescent International, is a fundraising 
project for humanitarian aid that 
provides food and basic necessities at 
different emergency sites. 

SOS Children’s Villages 
Kcell also launched a new charity number 
3838 for the collection of SMS donations 
to provide support for orphaned children 
and children left without parental care. 
The cost of one SMS is KZT 280 and 
the money raised is used to help the 
Corporate Fund – SOS Children’s Villages 
of Kazakhstan. 

Girls and boys of different ages live 
together like brothers and sisters in 
one SOS family. These children build 
family bonds with their SOS mother, who 
continues to support them throughout 
their whole life. Children grow up and 
study together, sharing duties as well as 
the troubles and joys of every day. SOS 
families live together, creating a supportive 
atmosphere in which children are able to 
enjoy a happy childhood. Families share 
their experience and help each other. 
In their family, in the village and local 
community, each child learns to participate 
actively in the life of the society. 

The Corporate Fund – SOS Children’s 
Villages of Kazakhstan was established in 
1993. The mission of the fund is ensuring 
the rights of children to live and be raised 
in a caring family environment.The first 
SOS Children’s Village was established 
by Hermann Gmeiner in 1949 in Austria. 
He devoted his life to children in need – 
children who had become homeless or 
lost their sense of security or their parents 
during the Second World War. Since then 
the organisation has expanded worldwide 
into 135 countries.

Sport and healthy lifestyle

Camp Shriver
For the seventh time, Kcell sponsored the 
Camp Shriver children’s camp in 2018. 
The annual Camp Shriver sports and 
health camp is for children with intellectual 
disabilities and the event is held under 
the auspices of the Special Olympics 
Kazakhstan Public Association. 

The main aim of the Camp Shriver is to 
help people with intellectual disabilities 
gain positivity through different sporting 
events. This event was attended by 80 
children – along with their parents, 20 
student volunteers and 10 coaches – who 
all had the chance to acquire basic skills 
in futsal, badminton, basketball, bocce 
and floorball. In addition to a young 
athletes programme, the focus was on 
the importance of physical exercise for 
children with intellectual disabilities and 
engaging with them as early as possible. 
As part of a healthy athlete programme, 
doctors and medical students were also 
on hand to undertake general health 
screenings of the children.

Look how you can hear project
In a ground-breaking project, Kcell joined 
forces with MEGOGO video service to 
enable children with hearing disabilities 
from two remedial boarding schools in 
Almaty city to watch cartoons with sign 
language for the first time at special 
showings at cinemas. 

The project ran from September to 
December 2018. During this time about 
200 pupils in boarding schools for children 
with hearing disabilities were able to watch 
10 full-length cartoons with sign language, 
provided by the MEGOGO Company, at the 
cinema. (More than 100 films and cartoons 
with sign language are available on the 
MobiKino service provided by Kcell in 
partnership with the MEGOGO.)

42

STRATEGIC REPORTKcell Annual Report and Accounts 2018Society
As the leading provider of 
telecommunications in Kazakhstan, 
Kcell is at the heart of daily life and strives 
to use this position to support social 
development wherever possible. Some 
of the key social events that the Company 
supported in 2018 included the PR Days 
in Kazakhstan, the Media Kuryltai Summit 
and TEDx Almaty.

Media Kuryltai
For the past four years, Kcell has 
supported the Media Kuryltai conference, 
a unique forum that furthers the 
development of Kazakhstan’s media 
market by fostering the exchange of 
opinions between representatives of 
the media, government and business. 
In total, some 200 delegates from all 
over Kazakhstan took part in the 2018 
conference. Part of what makes the forum 
unique is that it attempts to represent 
the whole spectrum of Kazakhstan’s 
media, bringing together heads of 
state and private publishing houses, 
national and regional media, and highly 
placed public servants. This year, the 
conference’s main theme was ‘Media 
market: systemic changes and search for 
new meanings’. Attendees discussed the 
media’s influence on the country’s general 
economic and political system, and trends 
in the media market’s development, 
as well as rising media costs, the 
involvement of investors and the role 
of education in the media industry. As 
part of the conference, participants 
were able to attend master classes on 
explanatory journalism, how to make news 
successfully and journalistic standards in 
the ‘fake news’ era.

PR Days in Kazakhstan
From 31 May – 1 June 2018, over 
250 industry specialists from all over 
Kazakhstan and abroad attended the 
annual international PR Forum in Almaty. 
Kcell was once again an official partner 
of this event for leading PR specialists, 
opinion leaders, top managers of 
state and business institutions along 
with chief editors and journalists from 
prominent publications.

This year, the organisers chose ‘NEO 
PR Communication 360°’ as the theme 
and a hot topic with more and more new 
channels of interaction with society and 
customers available to PR professionals, 
including digital tools. Discussions 
on the first day of the forum ranged 
across: The Top-10 PR events of 2017; 
Communications in the Kazakh language; 
Sustainable business development: 
risk management and work with the 
state authorities; CEO and reputation 
management; Socially sensitive 
communications; Communication 360°: 
digital marketing and PR; and How to 
achieve synergy? 

The second day of the forum was 
devoted to exploring different aspects 
of Kazakhstan, the brand. High profile 
speakers included representatives from 
the Kazak Tourism, Tourist Information 
Centre – Visit ALMATY, Astana Convention 
Bureau, Alma Museum as well as 
Mikhael Brodskiy, Israeli Extraordinary 
Ambassador to Kazakhstan and 
Kyrgyzstan.

TEDx Almaty
Kcell has supported the TEDx Almaty 
conference for past eight years. During 
that time more than 3,500 people, who 
are open to new ideas and possibilities 
have taken part in the conference with 
online video presentations watched over 
500,000 times.

The idea of ТEDx Almaty: Fast Forward 
Future was to look to the future together 
with speakers for making this journey. The 
conference tried to find the answers to a 
number of questions. How we feel about 
future? What we think about this? How 
it looks like for us and for our business? 
What’s our ideas for the next ten years, 
and where would we invest them? Over 
the last decade the world has changed 
dramatically. Ten years ago there were 
no cars with autopilot or with parts 
created with 3D printers. The power of 
our imagination can change the course 
of human development. And the skill of 
telling stories is one of the most powerful 
methods to control reality and the future. 

More than 500 people took part in the 
2018 conference. Speakers from across 
a number of different disciplines spoke 
about their visions for technological 
progress, the future of humanity in space, 
future diseases, future art, cyber security 
issues and even immortality.

Social hotlines
Another aspect of Kcell’s charity numbers 
initiative is providing Kcell and Activ 
subscribers with free access to social 
hotlines, including one for the protection of 
children’s rights, a reinforcing our focus on 
human rights protection. The short number 
hotlines introduced in 2018 include:

•  Number 150 – the ‘Psychological 
Helpline for Children and Teens’ is 
a new joint project with Crisis Union 
centres that provide an easy number for 
children, teenagers, parents and friends 
to call for psychological consultations 
on protection from violence.

•  Number 1422 – the ‘Mothers’ House’ 

adoption support hotline.

43

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportRISK MANAGEMENT

From strategic decision-making through 
to day-to-day operational activities, all 
businesses face elements of risk – some 
potential and some actual – and Kcell is 
no different in this respect. However, the 
Company has established a robust risk 
management system to enable early 
identification and reduced exposure 
to risk, safeguarding its business and 
ensuring that it is able to operate without 
service disruption. Kcell is committed to 
accomplishing this by continuously 
improving its risk management methods 
and processes.

Responsibility
Kcell’s Board of Directors has overall responsibility for the 
Company’s risk profile, while the Internal Audit Committee is 
charged with ensuring that appropriate measures are in place. 
Studies have shown that where employees are empowered 
to take responsibility in the work place, risks are more rapidly 
identified and mitigated. Kcell is therefore keen to engender a 
culture of risk awareness, management and accountability at all 
levels within the Company, incorporating bottom-up and top-
down elements to attain this.

As such, risk management is fully integrated into the business 
planning and control processes, with established procedures, 
clear lines of reporting and regular reviews. On a day-to-day 
basis, these are delegated to each business area, departmental 
heads and dedicated risk co-ordinators with responsibility for:

identifying, assessing, managing and mitigating risks;

• 
•  making relevant and reasonable efforts to safeguard business 

continuity;

•  reporting risks in a timely and clear manner;
•  recruiting staff to oversee effective risk evaluation, mitigation 

and reporting processes;

•  maintaining and promoting overall risk awareness within their 

area of responsibility;

•  ensuring that each department’s risk management activities 

are adequately documented.

Framework
Developed in line with the Committee of Sponsoring 
Organisations of the Treadway Commission’s Enterprise Risk 
Management guidance, Kcell’s risk management framework 
takes into account the increasing complexity of the evolving 
business environment and the greater need to identify and 
evaluate potential threats in order to ensure continuity. This also 
takes account of international best practice and recommended 
governance standards.

Process
The main principles of the risk management process are:

•  Integrity – considering risk in its entirety 
•  Openness – making the process easily accessible and 

understandable

•  Structuring – defining a clear structure
•  Awareness – promoting objective, accurate and timely 

information

•  Continuity – instigating an ongoing learning process
•  Cyclicity – creating a constantly recurring cycle.

Principal risks
Using the risk management framework to identify the principal 
risks to the business, Kcell is able to classify the level of 
exposure in any given area. This requires drawing on an in-depth 
knowledge of the Company as well as a thorough understanding 
of the external market and the legal, social, political and cultural 
environment in which it operates. It also involves simultaneously 
reviewing the Company’s strategic and operational objectives, 
including factors critical to its success such as related threats 
and opportunities.

Kcell has identified a number of principal risks and uncertainties 
that are key to its day-to-day operations: strategic, operational, 
financial, legal and natural disaster/catastrophe.

Strategic risk
Strategic risk is categorised as the potential for losses due to 
changes or errors in defining and implementing the business 
strategy and the Company’s development, changes in the 
political or regional environment, and fluctuations in the market 
or customer behaviour. Most of these are considered high-risk, 
requiring the attention of management.

This could include increased price competition caused by 
the activities of other mobile operators or new legislation. 
Kcell seeks to mitigate these risks by protecting its leadership 
in ‘strong’ regions and by launching competitive tariffs and 
products to increase its market share.

44

STRATEGIC REPORTKcell Annual Report and Accounts 2018MANAGING RISK AT A STRATEGIC 
AND OPERATIONAL LEVEL 

Operational risk
Operational risk is defined as the potential for losses due 
to defects or errors in internal processes, the supply chain, 
recruitment, culture and regulations. Most of them have a low-
risk rating and mitigating actions are already in place as part of 
the daily risk management procedures. The exception to this are 
our information systems and technologies, which we categorise 
as high risk. 

Foreign exchange risk
The majority of Kcell’s purchases of property, plant and equipment 
and inventories, as well as certain services such as roaming, are 
denominated in US Dollars. Hence, most of the Company’s foreign 
exchange risk relates to the movement of the Tenge against the 
US Dollar, although profits are less susceptible to this. Given the 
undeveloped market for financial instruments in Kazakhstan, the 
Company does not hedge its foreign exchange risk.

Protecting customer privacy and data management are vital 
parts of the service we offer. Any data breaches could have a 
detrimental impact on the business in both the short and long 
term. Our networks are supported by the latest information 
security systems with measures and processes in place to 
mitigate the threat of cyber attacks.

Interest rate risk
For the most, Kcell’s income and operating cash flow are  
not dependent upon changes in market interest rates. As of  
31 December 2018, the Company had no assets or liabilities  
with floating interest rates.

Legal risk
Legal risk is defined as the potential for uncertainty due to 
legal action or ambiguity in the application or interpretation of 
contracts, laws or regulations. Kcell’s Legal Department ensures 
compliance with current legislation, monitors amendments 
to legislation and participates in relevant draft law debates 
whenever possible.

Natural disaster/catastrophe risk
Natural disasters or catastrophes are defined as natural 
phenomena or processes that provoke catastrophic situations 
and which are characterised by a sudden reduction in the 
population, the destruction of infrastructure and property and/
or death. Kcell has implemented measures to help minimise 
disasters such as fires, accidents and incidents arising from 
human neglect. These include fire drills, fire alarm systems, 
regular vehicle servicing, preventive measures against seasonal 
illnesses, medical insurance, annual medical examinations, 
diesel generators for use during power failures, deliveries of 
reserve water supplies to employees and other preventive work.

Financial risk
Kcell can be subject to financial volatility, originating from 
any number of sources. The risk management framework 
seeks to minimise potential adverse effects on the Company’s 
performance stemming from fluctuations in financial markets as 
well as other macro and microeconomic factors. Kcell does not 
use derivative financial instruments to hedge risk exposure.

Kcell has detailed policies covering specific areas of financial 
risk, including credit, foreign exchange and interest rate risk.

Credit risk
Kcell’s Credit Risk Policy ensures that products and services are 
only sold to customers and distributors with an appropriate credit 
history. Where corporate customers have independent credit 
ratings, these are applied. Otherwise, a risk control assessment 
is undertaken of a potential customer’s credit worthiness based 
on current financial position, credit history and other factors. 
Outstanding trade receivables and overdue balances are 
analysed and followed up by the Company’s management with 
mobile services disconnected if customers fail to settle their 
liabilities.

With a highly diversified customer portfolio, which includes a 
large number of both individuals and companies, Kcell has no 
significant concentration of credit risk. While income could 
be affected by economic factors, the management sees no 
significant risk of loss.

Kcell has established relationships with several banks, which are 
considered to have minimal risk of default. 

Kazakhstan itself is identified as an emerging market, and carries 
certain inherent risks that apply equally to the banks that hold the 
Company’s cash, cash equivalents and term deposits.

45

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportBOARD OF DIRECTORS

Alexey Buyanov 
Chairman

Rashit Makhat 
Chairman of the Personnel 
and Remuneration 
Committee and Chairman 
of the Strategic Planning 
Committee

Dinara Inkarbekova 
Chairperson of the Internal 
Audit Committee

Vladimir Popov 
Chairman of the 
Sustainability Committee

Kuanyshbek 

Yessekeyev 

Representative 

of shareholder 

Kazakhtelecom JSC

Yerulan Kussainov 

Representative 

of shareholder 

Timur Turlov 

Representative 

of shareholder Freedom 

Kazakhtelecom JSC

Finance JSC

Date of appointment

Date of appointment

Date of appointment

Date of appointment

Date of appointment

Date of appointment

Date of appointment

Independent Non-executive 
Director on 25 January 2019.

Independent Non-executive 
Director on 25 January 2019.

Independent Non-executive 
Director on 25 January 2019.

Independent Non-executive 
Director on 25 January 2019.

25 January 2019

25 January 2019

25 January 2019

Citizenship

Russian Federation

Citizenship

Citizenship

Citizenship

Citizenship

Citizenship

Citizenship

Republic of Kazakhstan

Republic of Kazakhstan

Republic of Kazakhstan

Republic of Kazakhstan

Republic of Kazakhstan

Russian Federation

Education

Education

Education

Education

Moscow Institute of Physics and 
Technology (Russian Federation), 
Department of Applied Physics 
and Mathematics; Oxford Fintech 
Programme at Said Business 
School, University of Oxford.

Kokshetau State University 
(Kazakhstan), Economist; Moscow 
State University of International 
Relations under the Ministry 
of Foreign Affairs of Russian 
Federation, Department of 
International Economic Relations.

Turan University (Kazakhstan), 
Bachelor, Jurisprudence; Narxoz 
University (Kazakhstan), Bachelor, 
Finance; Kazakhstan Institute of 
Management, Economics and 
Strategic Research, Master of 
Business Administration.

Kazakh State Law University, 
Kazakhstan, Department of 
Jurisprudence.

Previous experience 

Previous experience 

Previous experience 

Previous experience 

Previous experience 

Previous experience 

Previous experience 

2010 to 2014 General Manager at 
AKSAI – BMC LLP, Georgia; 2015 
to 2016 Senior Advisor at Deloitte 
TCF LLP, Kazakhstan; 2016 to 2017 
Chief Financial Officer at Estate 
Management Company JSC, 
Kazakhstan.

Current external 
appointments

General Manager at Sigma 
Advisors LLP, Kazakhstan. 

AC

2010 to 2016 Chief Legal Officer 
at International private investment 
fund AMUN Capital Advisors KZ 
LLP, Kazakhstan.

Current external 
appointments

Managing Partner at PRO VIDENS 
LLP, Kazakhstan; Independent 
legal advisor on privatisation and 
M&A projects for Kazakhtelecom 
JSC, Kazakhstan (working under 
a service contract).

SC

2002 to 2014 Senior Vice 
President/CFO of Sistema Group 
(equity fund, publicly traded at 
LSE), member of the Management 
Board; 2014 to 2016 Managing 
Director of Redline Capital 
Management SA, Head of 
the Investment Committee.

Current external 
appointments

Director at Bengala Investments SA 
investment company; Independent 
Director in Kazakhtelecom JSC 
Board of Directors.

PR

SC

SP

2013 to 2016 Tartyp JSC 
(Kazakhstan), Member of the 
Board of Directors, Independent 
Director; 2014 to 2015 Kazakhstan 
Engineering JSC (Kazakhstan), 
Member of the Board of Directors, 
Independent Director; 2016 to 
2017 Kazkommertsbank JSC 
(Kazakhstan), Member of the 
Board of Directors, Independent 
Director.

Current external 
appointments

PRIMA Investment Company 
(Kazakhstan), owner; Mining 
and Metallurgical Company 
Kazakhaltyn JSC, Member of the 
Board of Directors, Independent 
Director.

PR

SP

46

Education

Kazakh State University 

named after Al-Farabi 

Education

College of Kazakh 

Education

Russian State Technological 

National Academy, Karaganda, 

University named after 

(Kazakhstan), Department of 

Kazakhstan, specialisation in 

K.E. Tsiolkovsky (Russian 

Applied Mathematics, Degree in 

Banking; Baytursynov University, 

Federation), Degree of Economist-

Mathematical Science; Kazakh 

Zhezkazgan, Kazakhstan, Bachelor 

Manager in Economics and 

State Academy of Management 

of Finance and Banking; Jan Amos 

Management with Business 

(Kazakhstan), specialisation in 

Komenský University Prague, 

Enterprise.

Management; Hult International 

Czech Republic, MBA. 

Business School (UK), 

Executive MBA.

2010 to present Chairman of the 

2011 to 2013 Deputy Chairman, 

2013-2017 Advisor to the Chairman 

Board of Kazakhtelecom JSC, 

Member of the Management Board 

of the Board at «Фридом Финанс» 

Kazakhstan, member of the Board 

at Temirbank JSC, Kazakhstan; 

JSC (Freedom Finance JSC), 

of Directors of Kazakhtelecom JSC.

2014 Deputy General Director 

Kazakhstan.

Current external 

appointments

Chairman of the Board of 

Kazakhtelecom JSC, Kazakhstan, 

member of the Board of Directors 

of Kazakhtelecom JSC; member 

of the Board of Directors of Khan 

Tengri Holding BV; member of 

the Supervisory Board of Mobile 

Telecom – Service LLC.

AC

SP

at Samruk Kazyna Invest LLP, 

Kazakhstan; 2016 Executive 

Director at JSC Kazkommertsbank, 

Almaty; 2016 to 2017 member of the 

Management Board and Managing 

Director at Kazkommertsbank 

JSC, Kazakhstan; 2018 Advisor 

to the Chairman of the Board of 

Kazakhtelecom JSC, Kazakhstan. 

Current external 

appointments

Current external 

appointments

General Director at IC Freedom 

Finance LLC, Russian Federation; 

Advisor to the Chairman of the 

Board at Freedom Finance 

JSC, Kazakhstan; Director at 

FFI Brokerage Service, Belize; 

Independent Director of the Board 

of Directors at FFINEU Investments 

LTD, Cyprus; Chairman of the 

General Director at Educational 

Supervisory Board at FFIN Bank 

Centre Damina LLP, Kazakhstan; 

LLC, Russian Federation; Chairman 

member of the Board of 

of the Board of Directors at 

Directors of Kazakhtelecom JSC, 

Freedom Finance JSC, Kazakhstan; 

Kazakhstan.

PR

SC

Chairman of the Board of Directors 

at Freedom Finance Life JSC, 

Kazakhstan; Chairman of the Board 

of Directors at Freedom Finance 

Insurance JSC, Kazakhstan.

AC

PR

SP

GOVERNANCEKcell Annual Report and Accounts 2018 
 
 
 
 
 
 
 
 
 
 
 
Committee Chair

PR

Personnel and  
Remuneration Committee

SP

Strategic Planning 
Committee

AC Internal Audit Committee

SC Sustainability Committee

Alexey Buyanov 

Chairman

Rashit Makhat 

Dinara Inkarbekova 

Vladimir Popov 

Chairman of the Personnel 

Chairperson of the Internal 

Chairman of the 

and Remuneration 

Audit Committee

Sustainability Committee

Committee and Chairman 

of the Strategic Planning 

Committee

Kuanyshbek 
Yessekeyev 
Representative 
of shareholder 
Kazakhtelecom JSC

Yerulan Kussainov 
Representative 
of shareholder 
Kazakhtelecom JSC

Timur Turlov 
Representative 
of shareholder Freedom 
Finance JSC

Board diversity 

Composition

Date of appointment

Date of appointment

Date of appointment

Date of appointment

Date of appointment

Date of appointment

Date of appointment

Independent Non-executive 

Director on 25 January 2019.

Independent Non-executive 

Director on 25 January 2019.

Independent Non-executive 

Director on 25 January 2019.

Independent Non-executive 

Director on 25 January 2019.

25 January 2019

25 January 2019

25 January 2019

Citizenship

Russian Federation

Citizenship

Citizenship

Citizenship

Citizenship

Citizenship

Citizenship

Republic of Kazakhstan

Republic of Kazakhstan

Republic of Kazakhstan

Republic of Kazakhstan

Republic of Kazakhstan

Russian Federation

Education

Education

Education

Education

Education

Education

Education

Moscow Institute of Physics and 

Kokshetau State University 

Turan University (Kazakhstan), 

Kazakh State Law University, 

Technology (Russian Federation), 

(Kazakhstan), Economist; Moscow 

Bachelor, Jurisprudence; Narxoz 

Kazakhstan, Department of 

Department of Applied Physics 

State University of International 

University (Kazakhstan), Bachelor, 

Jurisprudence.

and Mathematics; Oxford Fintech 

Relations under the Ministry 

Finance; Kazakhstan Institute of 

Programme at Said Business 

School, University of Oxford.

of Foreign Affairs of Russian 

Federation, Department of 

Management, Economics and 

Strategic Research, Master of 

International Economic Relations.

Business Administration.

Kazakh State University 
named after Al-Farabi 
(Kazakhstan), Department of 
Applied Mathematics, Degree in 
Mathematical Science; Kazakh 
State Academy of Management 
(Kazakhstan), specialisation in 
Management; Hult International 
Business School (UK), 
Executive MBA.

College of Kazakh 
National Academy, Karaganda, 
Kazakhstan, specialisation in 
Banking; Baytursynov University, 
Zhezkazgan, Kazakhstan, Bachelor 
of Finance and Banking; Jan Amos 
Komenský University Prague, 
Czech Republic, MBA. 

Russian State Technological 
University named after 
K.E. Tsiolkovsky (Russian 
Federation), Degree of Economist-
Manager in Economics and 
Management with Business 
Enterprise.

Previous experience 

Previous experience 

Previous experience 

Previous experience 

Previous experience 

Previous experience 

Previous experience 

2002 to 2014 Senior Vice 

2013 to 2016 Tartyp JSC 

2010 to 2014 General Manager at 

2010 to 2016 Chief Legal Officer 

President/CFO of Sistema Group 

(Kazakhstan), Member of the 

AKSAI – BMC LLP, Georgia; 2015 

at International private investment 

(equity fund, publicly traded at 

Board of Directors, Independent 

to 2016 Senior Advisor at Deloitte 

fund AMUN Capital Advisors KZ 

LSE), member of the Management 

Director; 2014 to 2015 Kazakhstan 

TCF LLP, Kazakhstan; 2016 to 2017 

LLP, Kazakhstan.

Board; 2014 to 2016 Managing 

Engineering JSC (Kazakhstan), 

Chief Financial Officer at Estate 

Member of the Board of Directors, 

Management Company JSC, 

Independent Director; 2016 to 

Kazakhstan.

Director of Redline Capital 

Management SA, Head of 

the Investment Committee.

Current external 

appointments

Director at Bengala Investments SA 

investment company; Independent 

Director in Kazakhtelecom JSC 

Board of Directors.

PR

SC

SP

2017 Kazkommertsbank JSC 

(Kazakhstan), Member of the 

Board of Directors, Independent 

Director.

Current external 

appointments

PRIMA Investment Company 

(Kazakhstan), owner; Mining 

and Metallurgical Company 

Kazakhaltyn JSC, Member of the 

Board of Directors, Independent 

Director.

PR

SP

Current external 

appointments

General Manager at Sigma 

Advisors LLP, Kazakhstan. 

AC

Current external 

appointments

Managing Partner at PRO VIDENS 

LLP, Kazakhstan; Independent 

legal advisor on privatisation and 

M&A projects for Kazakhtelecom 

JSC, Kazakhstan (working under 

a service contract).

SC

2010 to present Chairman of the 
Board of Kazakhtelecom JSC, 
Kazakhstan, member of the Board 
of Directors of Kazakhtelecom JSC.

Current external 
appointments

Chairman of the Board of 
Kazakhtelecom JSC, Kazakhstan, 
member of the Board of Directors 
of Kazakhtelecom JSC; member 
of the Board of Directors of Khan 
Tengri Holding BV; member of 
the Supervisory Board of Mobile 
Telecom – Service LLC.

AC

SP

2011 to 2013 Deputy Chairman, 
Member of the Management Board 
at Temirbank JSC, Kazakhstan; 
2014 Deputy General Director 
at Samruk Kazyna Invest LLP, 
Kazakhstan; 2016 Executive 
Director at JSC Kazkommertsbank, 
Almaty; 2016 to 2017 member of the 
Management Board and Managing 
Director at Kazkommertsbank 
JSC, Kazakhstan; 2018 Advisor 
to the Chairman of the Board of 
Kazakhtelecom JSC, Kazakhstan. 

Current external 
appointments

General Director at Educational 
Centre Damina LLP, Kazakhstan; 
member of the Board of 
Directors of Kazakhtelecom JSC, 
Kazakhstan.

PR

SC

2013-2017 Advisor to the Chairman 
of the Board at «Фридом Финанс» 
JSC (Freedom Finance JSC), 
Kazakhstan.

Current external 
appointments

General Director at IC Freedom 
Finance LLC, Russian Federation; 
Advisor to the Chairman of the 
Board at Freedom Finance 
JSC, Kazakhstan; Director at 
FFI Brokerage Service, Belize; 
Independent Director of the Board 
of Directors at FFINEU Investments 
LTD, Cyprus; Chairman of the 
Supervisory Board at FFIN Bank 
LLC, Russian Federation; Chairman 
of the Board of Directors at 
Freedom Finance JSC, Kazakhstan; 
Chairman of the Board of Directors 
at Freedom Finance Life JSC, 
Kazakhstan; Chairman of the Board 
of Directors at Freedom Finance 
Insurance JSC, Kazakhstan.

AC

PR

SP

Gender

Female

Male

Age

40–49

30–39

1

6

6

1

Non-executive
Directors

Executive
Directors

47

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic report 
 
 
 
 
 
 
 
 
 
 
 
 
 
CORPORATE GOVERNANCE

Kcell is committed to international best practice in corporate 
governance, as demonstrated by its listing on the London Stock 
Exchange. The Company has established a rigorous corporate 
governance system, underpinned by strong foundations, to ensure 
accountability, transparency and responsibility throughout every 
area of the business.

The Kcell Corporate Governance Code 
has been adopted by the General 
Meeting of Shareholders. It is based on 
the Kazakhstani Model Code and the 
UK Corporate Governance Code, and 
complies with the regulations of the 
Kazakhstan Stock Exchange in relation to 
joint stock companies and securities.
Corporate governance at Kcell 
centres on the principles of fairness, 
honesty, responsibility, transparency, 
professionalism and expertise. The 
Company’s system of corporate 
governance requires respect and 
protection for the rights and interests of all 
stakeholders; increases Kcell’s efficiency 
and market value; and promotes financial 
stability and profitability.

Kazakhstan Model Code
Corporate governance guidelines for 
Kazakhstani companies are set out in 
the Kazakhstani Model Code, which is 
based on international best practice in 
corporate governance. The Model Code 
contains a number of general rules and 
recommendations about corporate 
governance that may be applied on a 
voluntary basis. 

UK Corporate Governance Code
In keeping with Kcell’s GDR listing on the 
London Stock Exchange, the Company 
goal is to comply with the UK Corporate 
Governance Code on a voluntary basis.

Corporate governance principles

Protecting the rights and 
interests of shareholders

The Company guarantees fair and equitable treatment 
of all shareholders, assists shareholders in participating 
effectively in key decisions and provides detailed 
information relevant to their interests.

Effective management of 
the Company by the Board 
of Directors and Chief 
Executive Officer (CEO)

The Board of Directors aims to increase the Company’s 
market value and provide shareholders with a balanced and 
accurate assessment of progress and prospects. The CEO 
manages the Company’s daily operations in accordance with 
the established business plan and development strategy.

Transparency and 
objectivity in disclosure 
of information on the 
Company operations

Legality and ethics

Effective dividend policies

Effective human 
resources policies

Environmental protection

The Company aims to ensure maximum transparency 
through the timely and accurate disclosure of information.

The Company operates in strict accordance with the law, 
its Corporate Governance Code and generally accepted 
standards of business ethics.

The Company pays dividends in accordance with the 
dividend policy, the law, the Charter and the relevant 
resolutions of the General Meeting of Shareholders. Net 
income is distributed in accordance with the decision of the 
General Meeting of Shareholders on payment of dividends, 
taking into account the Company’s development goals and 
net debt to EBITDA ratio.

The Company guarantees its employees’ rights under the 
law and the Kcell Code of Ethics and Conduct. The Company 
develops partnership relations with staff to address social 
issues and the regulation of working conditions.

The Company considers the need for environmental 
preservation in conducting its operations and complies with 
environmental safety standards established by the law and 
its Code of Ethics and Conduct.

Settlement of 
corporate disputes

In the event of a corporate dispute, participants can seek 
resolution through negotiation, in order to effectively protect 
the rights of all shareholders and the Company’s reputation.

48

GOVERNANCEKcell Annual Report and Accounts 2018COMMITTED TO FAIRNESS, HONESTY, 
RESPONSIBILITY, TRANSPARENCY AND 
PROFESSIONALISM

Corporate governance policies
Kcell has adopted a range of policies in support of its 
commitment to establishing a strong corporate governance 
framework. They include the following:

•  Corporate Governance Code
•  CEO’s instructions
•  Procurement Policy
•  Financial Management Policy (2nd version)
•  Insurance Policy
•  Risk Management Policy
•  Communication Policy
•  Recruitment Policy
•  Remuneration Policy
•  Insider Information Policy
•  Insider Trading Policy
•  Security Policy (2nd version)
•  Code of Ethics and Conduct
•  Anti-Corruption Policy
•  Privacy Policy
•  Freedom of Expression in Telecommunications Policy
•  Occupational Health and Safety Policy
•  Supplier Code of Conduct
•  People Policy 
•  Sponsoring and Donations Policy 
•  Environmental Policy
•  Competition Policy
•  Policy on Enterprise Risk Management 
•  Policy on Electromagnetic Fields

Board of Directors
Kcell’s Charter sets out the duties of the Board and the CEO. 
Under the Charter, the Board is responsible for the general 
management of Kcell’s activities. Besides formulating strategies 
and approving plans for the Company’s development, the 
Board is responsible for taking decisions on establishing Kcell 
branches and representative offices; on the Company acquiring 
or disposing of 10 percent or more of third-party shares; on 
concluding major transactions and transactions with related 
parties; on approving annual budgets; and on deciding other 
issues that belong to the exclusive competence of the Board of 
Directors according to the Company’s Charter and the Joint-
Stock Company Law of the Republic of Kazakhstan.

The CEO and executive management of Kcell are a highly 
professional team of experts with experience spanning 
telecommunications, finance, marketing and information 
technology. The Company’s Charter details the CEO’s 
responsibilities in managing daily operations. These include 
all matters not within the exclusive jurisdiction of the Board of 
Directors or the Annual General Meeting (AGM) of Shareholders. 
In addition, the CEO is responsible for executing decisions 
taken by the General Meeting of shareholders (GM) and the 
Board of Directors.

Membership of the Board of Directors in 2018
Members of the Board of Directors are elected at the GM, where 
their terms of office are also decided. The 2018 members of the 
Board of Directors were elected for an undefined term, until a 
decision at the GM re the appointment of new Board members. 
This decision was again adopted on 25 January 2019, when the 
EGM elected the 2019 Board members. 

In 2018 the Board was chaired by Jan Rudberg*. The other 
members of the Board were:

•  William H R Aylward*
•  Vladimir Smirnov*
•  Douglas Lubbe
•  Emil Nilsson
•  Peter Lav
•  Fredrik Nissen

*  The Company Charter and the law require that at least 30 percent of the 

members of the Board be independent directors. UK legal advice has confirmed 
that Mr Rudberg, Mr Aylward and Mr Smirnov are independent in accordance 
with the UK Corporate Governance Code (section B.1.1).

In 2018, no members of the Board of Directors held shares in Kcell.

Membership of the new Board of Directors
On 21 December 2018, Kazakhtelecom JSC completed the 
acquisition of the 75 percent stake in Kcell held by Telia Company 
and Fintur Holdings B.V. Following the change in shareholding, an 
EGM was held on 25 January 2019 and a new Board of Directors 
was elected. Four of the seven members of the new Board are 
Independent Directors. Of the remaining three Directors, two 
are representatives of the shareholder, Kazakhtelecom JSC, and 
one a representative of the shareholder, Freedom Finance JSC. 
The composition of the new Board is presented below:

•  Alexey Buyanov (Independent Director)
•  Rashit Makhat (Independent Director)
•  Dinara Inkarbekova (Independent Director)
•  Vladimir Popov (Independent Director)
•  Kuanyshbek Yessekeyev (representative of shareholder 

Kazakhtelecom JSC)

•  Yerulan Kussainov (representative of shareholder 

Kazakhtelecom JSC)

•  Timur Turlov (representative of shareholder Freedom 

Finance JSC)

The biographies of the new Board of Directors are on pages 46 to 47.

It should also be noted that during the year, the role of CEO was 
held by: Arti Ots until 13 August 2018; Mansurdzhon (Mansur) 
Khamidov from 13 August to 21 December 2018; Damir 
Zhanbakiev from 21 December 2018 to 28 January 2019. 

49

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportCORPORATE GOVERNANCE 
CONTINUED

Corporate structure

SHAREHOLDERS

General Meeting

Board of Directors

Chief  
Executive 
Officer

Internal  
Audit  
Office

Sustainability 
Committee

Internal Audit 
Committee

Strategic 
Planning 
Committee

Personnel  
and
Remuneration 
Committee

Committees of the Board of Directors
In line with the legislation on joint stock companies in 
Kazakhstan, Kcell has established the following committees to 
consider important issues and prepare recommendations for the 
Board of Directors: Strategic Planning Committee, Personnel 
and Remuneration Committee, Internal Audit Committee 
and Sustainability Committee (previously the Social Matters 
Committee, it was renamed in 2014 as part of the Company’s 
increasing focus on sustainability).

The Board may create other committees at its discretion. The 
Chairperson of each committee is an Independent Director. The 
law also requires that committees be drawn from members of the 
Board of Directors who have the necessary expertise to serve on 
the given committee. All committees are advisory bodies of the 
Board of Directors.

Board activities
Kcell uses specialist software that is designed to improve Board 
communications and effectiveness. This provides end-to-end 
security for its governance and workflow management. The 
Board of Directors held a total of nine meetings during 2018: six 
were conducted in person, three via conference calls and more 
than 19 decisions were adopted by voting in absentia.

The Board’s activities during 2018 included:

•  updates on business, commercial, operational and legal 

matters, and approvals arising from these;

•  approval of major contracts, agreements and purchases;

Committee name 

Role

Strategic Planning Committee

Makes recommendations to the Board of Directors on the 
Company’s strategic development. 

One meeting is held each year.

Personnel and Remuneration 
Committee

Makes recommendations to the Company’s Board of Directors on 
qualification requirements for employees, appointment and 
dismissal of certain employees, bonuses and salary for 
management bodies, and internal documents evaluating staff 
fitness, training and motivation of employees.

Three meetings held in 2018.

Chairman and members

William H R Aylward (Chairman)
Jan Rudberg
Vladimir Smirnov
Douglas Lubbe
Peter Lav
Emil Nilsson
Fredrik Nissen

William H R Aylward (Chairman)
Emil Nilsson
Fredrik Nissen

Internal Audit Committee

Makes recommendations to the Company’s Board of Directors on 
financial statements, internal controls and risk management, and 
internal and external audits.

Jan Rudberg (Chairman)
Douglas Lubbe
Fredrik Nissen

Sustainability Committee

50

Five meetings held in 2018.

Makes recommendations to the Company’s Board of Directors 
on internal documents related to social accountability and 
sustainable development; improvement of the sustainability 
strategy; development and implementation of the Company’s 
policies and procedures relating to environmental and social 
sustainability, including but not limited to, respecting human 
rights, environmental safety, social responsibility, compliance with 
business ethics requirements in accordance with the Company’s 
internal documents and applicable legislation. 

Three meetings held in 2018.

Vladimir Smirnov (Chairman)
Jan Rudberg
Peter Lav

GOVERNANCEKcell Annual Report and Accounts 2018•  approval of the appointment and terms of employment of the 
CEO and members of the senior management and executive 
bodies of Kcell subsidiaries;

•  preliminary approval of the 2017 annual financial report and 

Internal Audit Committee
The Internal Audit Committee met five times during 2018. It 
considered significant issues in relation to financial statements 
and the findings of an internal audit.

approval of quarterly financial reports;

•  convocation of the 2018 AGM, including dividend proposals;
•  approval of interested-party transactions;
•  approval of the auditor’s fee for 2018 audit services;
•  approval of revisions to policies, including the updated 
Policy on Enterprise Risk Management and Policy on 
Electromagnetic Fields;

•  approval of changes to the terms and conditions of 

loan agreements;

•  convocation of the EGM on appointment of the new Board 

of Directors.

The Board’s agenda for 2019 is as follows:

There are five Board meetings scheduled for 2019. As well as 
regular items covering financial results, risks reviews and reports 
from the CEO and Board committees, the Board’s schedule 
includes approval of the strategy and annual operating plan, 
including KPIs for the top management; preliminary review and 
recommendations to the shareholders regarding the Company’s 
new Charter, Corporate Governance Code, Dividend Policy 
and other Company’s policies; business development projects; 
public affairs; year-end matters, including the external audit 
report and annual report. In addition, ad hoc meetings or 
conference calls will be held as and when required for approvals 
when there is no scheduled meeting planned.

Accountability and viability
The Board of Directors is responsible for preparing the Annual 
Report and Accounts. They consider that the 2018 Annual 
Report and Accounts, taken as a whole, are fair, balanced 
and understandable, and provide the information necessary 
for shareholders to assess the Company’s position and 
performance, business model and strategy. A description of the 
basis on which Kcell generates value over the longer term: its 
business model, and the strategy for delivering the objectives of 
the Company are explained in the Strategic Report on pages 20 
and 21, and 24 and 25, respectively.

The Board has assessed the Company’s prospects over the 
next year, being the period over which the key risks facing the 
Company can be accurately assessed and mitigated. Based on 
this assessment, the Board has a reasonable expectation that 
the Company will be able to continue to operate and meet its 
liabilities as they fall due over the period of their assessment.

The Board has carried out a robust assessment of the principal 
risks facing the Company, including those that would threaten 
Kcell’s business model, future performance, solvency or 
liquidity. These risks and an explanation of how they are being 
managed or mitigated are described in the Risk Management 
section on pages 44 and 45. The Board monitors the Company’s 
risk management and internal control systems, and has 
reviewed their effectiveness during the year. This review has 
covered all material controls, including financial, operational and 
compliance controls.

An Internal Audit department was established in 2013, and the 
Committee monitors and reviews the effectiveness of its activities.

The Committee also has primary responsibility for making 
recommendations on the appointment, re-appointment and 
removal of the external auditor to the General Meeting of 
Shareholders. Deloitte has been the Company’s auditor since 
2014. To protect its independence, Kcell does not engage 
Deloitte for any non-audit services for Kcell.

Remuneration of the Board of Directors
In accordance with Kcell’s regulations on the amount and 
terms of remuneration and compensation of expenses paid 
to members of the Board of Directors for the fulfilment of their 
duties, remuneration is paid to Independent Directors and 
to Directors who are not employed at Telia. The amount of 
remuneration paid to the Board of Directors consists of two 
parts: a fixed annual remuneration, which depends on Board 
members’ attendance at meetings and an auxiliary annual 
remuneration for participation in Board committees. The 
regulation also provides for the compensation of expenses that 
the Board members incur when fulfilling their duties.

The General Meeting of Shareholders held in 2012 approved the 
following pre-tax annual remuneration for those Independent 
directors and Directors who are not employed at TeliaSonera: 
fixed annual remuneration of US $75,000; auxiliary annual 
remuneration for chairing the Board of Directors of US $25,000; 
US$15,000 for participating in the Internal Audit Committee; and 
US$6,000 for participating in any other Board Committee. These 
payments remained unchanged in 2017 and 2018.

According to the payment terms, 50 percent of the fixed 
annual remuneration fee and annual additional remuneration 
for Committee membership is paid six months after a Director 
takes office; and the remaining 50 percent and additional annual 
remuneration for Committee membership is paid one year after a 
Director takes office.

The total remuneration paid to the Board of Directors in 2018 was 
US$270,900 (after tax).

During the 2019 AGM, the shareholders will be asked to review the 
proposal regarding remuneration for the newly appointed Board.

Relations with shareholders
The Board is in regular dialogue with Kcell’s major shareholders 
through the Board representatives, two from Kazakhtelecom 
JSC and one from Freedom Finance JSC. 

51

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportCONTENTS

Financial statements 

Statement of management’s responsibilities 
for the preparation and approval of the 
consolidated financial statements for the 
year ended 31 December 2018 

Independent auditor’s report 

Consolidated statement of financial position 

Consolidated statement of comprehensive income 

Consolidated statement of changes in equity 

Consolidated statement of cash flows 

Notes to the consolidated financial statements 

53

54

57

58

59

60

62

52

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018STATEMENT OF MANAGEMENT’S RESPONSIBILITIES FOR THE 
PREPARATION AND APPROVAL OF THE CONSOLIDATED FINANCIAL 
STATEMENTS FOR THE YEAR ENDED 31 DECEMBER 2018

Management is responsible for the preparation of the consolidated financial statements that present fairly the financial position 
of Kcell JSC (“the Company”) and its subsidiaries (together referred to as “the Group”) as at 31 December 2018, the results of its 
operations, cash flows and changes in equity for the year then ended, in compliance with International Financial Reporting Standards 
(“IFRS”) as issued by the International Accounting Standards Board (“IASB”).

In preparing the consolidated financial statements, management is responsible for:

•  properly selecting and applying accounting policies;
•  presenting information, including accounting policies, in a manner that provides relevant, reliable, comparable and 

understandable information;

•  providing additional disclosures when compliance with the specific requirements in IFRSs are insufficient to enable users to 
understand the impact of particular transactions, other events and conditions on the Group’s financial position and financial 
performance; and

•  making an assessment of the Group’s ability to continue as a going concern.

Management is also responsible for:

•  designing, implementing and maintaining an effective and sound system of internal controls throughout the Group;
•  maintaining adequate accounting records that are sufficient to show and explain the Group’s transactions and disclose with 

reasonable accuracy at any time financial position of the Group, and which enable them to ensure that the consolidated financial 
statements of the Group comply with IFRS;

•  maintaining statutory accounting records in compliance with the legislation of Kazakhstan and accounting standards;
•  taking such steps as are reasonably available to them to safeguard the assets of the Group; and
•  preventing and detecting fraud and other irregularities.

The consolidated financial statements of the Group for the year ended 31 December 2018 were approved by management on 
28 February 2019.

Approved for issue and signed on behalf of the Management on 28 February 2019.

Kaspars Kukelis
Chief Executive Officer

Andis Locmelis
Chief Financial Officer

53

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportINDEPENDENT AUDITOR’S REPORT
TO THE SHAREHOLDERS AND BOARD OF DIRECTORS OF KCELL JSC

Opinion 
We have audited the consolidated financial statements of Kcell JSC (“the Company”) and its subsidiaries (“the Group”), 
which comprise the consolidated statement of financial position as at 31 December 2018, and the consolidated statement of 
comprehensive income, consolidated of changes in equity and consolidated statement of cash flows for the year then ended, and 
notes to the consolidated financial statements, including a summary of significant accounting policies.

In our opinion, the accompanying consolidated financial statements present fairly, in all material respects, the consolidated financial 
position of the Group as at 31 December 2018, and its consolidated financial performance and its consolidated cash flows for the 
year then ended in accordance with International Financial Reporting Standards (“IFRSs”).

Basis for Opinion 
We conducted our audit in accordance with International Standards on Auditing (“ISAs”). Our responsibilities under those standards 
are further described in the Auditor’s Responsibilities for the Audit of the Consolidated Financial Statements section of our report. 
We are independent of the Group in accordance with the International Ethics Standards Board for Accountants’ Code of Ethics for 
Professional Accountants (the “IESBA Code”) together with the ethical requirements that are relevant to our audit of the consolidated 
financial statements in the Republic of Kazakhstan, and we have fulfilled our other ethical responsibilities in accordance with these 
requirements and the IESBA Code. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a 
basis for our opinion.

Emphasis of Matter 
We draw attention to Note 5 to the consolidated financial statements which describes the restatement of corresponding figures for 
the year ended 31 December 2017. Our opinion is not modified in respect of this matter.

Key Audit Matters
Key audit matters are those matters that, in our professional judgment, were of most significance in our audit of the consolidated 
financial statements of the current period. These matters were addressed in the context of our audit of the consolidated financial 
statements as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on these matters.

Why the matter was determined to be a key audit matter

Capital expenditure (Assets under construction) 
As discussed in Note 10 to the consolidated financial 
statements, as of the reporting date there is a material 
amount of assets in the course of construction and advances 
given pertaining to such assets, which are transferred to other 
groups of property, plant and equipment once such assets 
are completed and put into operations. 

There is a number of areas where management judgements 
impact the carrying value of Assets under construction. 
These include:

• 

identifying whether costs qualify for recognition as an 
asset; and

•  the timeliness of transfer from assets in the course 

How the matter was addressed in the audit and the outcome 
of the procedures

We tested the operating effectiveness of controls in place over 
recognition of capital expenditures (assets under construction), 
evaluated the appropriateness of the Group’s capitalisation 
policies, performed tests of details on costs capitalised during 
the reporting year, and assessed the nature of capitalised costs 
and whether the expenditure met the capitalisation criteria. 

On a sample basis, we tested the transfer of assets under 
construction to the appropriate property class by reviewing 
supporting documentation detailing the type of asset being 
constructed and the related asset class in which it had been 
transferred to on completion, along with the timeliness of 
the transfer. 

of construction to the appropriate classes of property.

No significant issues were noted from our testing.

54

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Revenue recognition 
There is an inherent risk around the accuracy and cut-off 
of revenue recorded given the complexity of systems and 
the impact of multiple-element arrangements on revenue 
recognition (tariff structures, the appropriateness of 
the allocation of the transaction price between multiple 
performance obligations in a bundled transaction, etc.).

Due to the complexity of judgements and estimates related 
to revenues and the risks associated with the adoption of 
IFRS 15 “Revenue from contracts with customers” (“IFRS 15”), 
we identified revenue recognition and related disclosure as a 
key audit matter.

We involved our IT specialists to test the operating effectiveness 
of controls over the customer billing systems. Our tests assessed 
the controls in place to ensure all services supplied to customers 
are input appropriately and processed through the billing systems, 
allowing us to rely on the controls in place within the billing system.

We applied a combination of substantive analytical procedures 
and tests of detail to obtain assurance over the validity and 
completeness of the reported output of these systems. 

We tested the basis of allocation of total transaction value 
between multiple elements in bundled transactions.

We analysed the requirements of IFRS 15 and challenged the 
policies and methods applied by the Group in respect of revenue 
recognition against the new requirements. We ensured that 
the Group appropriately restated its comparatives to account 
for the effects of transition to IFRS 15. We made sure that the 
disclosures included in these consolidated financial statements 
were appropriate under IFRS 15.

We considered the application of the Group’s accounting policies 
to amounts billed and the accounting implications of allocation 
of the total transaction value between multiple performance 
obligations in a bundled transaction to ensure that the Group 
accounting policies were determined appropriately and 
applied consistently. 

Based on our work, we noted no significant issues related to the 
accuracy and cut-off of revenue recorded in the year.

Other Information 
Management is responsible for the other information. The other information comprises the information included in the annual report, 
but does not include the consolidated financial statements and our auditor’s report thereon. The annual report is expected to be 
made available to us after the date of this auditor’s report.

Our opinion on the consolidated financial statements does not cover the other information and we will not express any form of 
assurance conclusion thereon. 

In connection with our audit of the consolidated financial statements, our responsibility is to read the other information identified 
above when it becomes available and, in doing so, consider whether the other information is materially inconsistent with the 
consolidated financial statements or our knowledge obtained in the audit, or otherwise appears to be materially misstated. 

When we read the annual report, if we conclude that there is a material misstatement therein, we are required to communicate the 
matter to those charged with governance.

Responsibilities of Management and Those Charged with Governance for the Consolidated 
Financial Statements 
Management is responsible for the preparation and fair presentation of the consolidated financial statements in accordance with 
IFRSs, and for such internal control as management determines is necessary to enable the preparation of consolidated financial 
statements that are free from material misstatement, whether due to fraud or error.

In preparing the consolidated financial statements, management is responsible for assessing the Group’s ability to continue as a 
going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless 
management either intends to liquidate the Group or to cease operations, or has no realistic alternative but to do so. 

Those charged with governance are responsible for overseeing the Group’s financial reporting process.

55

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportINDEPENDENT AUDITOR’S REPORT
TO THE SHAREHOLDERS AND BOARD OF DIRECTORS OF KCELL JSC 
CONTINUED

Auditor’s Responsibilities for the Audit of the Consolidated Financial Statements 
Our objectives are to obtain reasonable assurance about whether the consolidated financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high 
level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs will always detect a material misstatement 
when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could 
reasonably be expected to influence the economic decisions of users taken on the basis of these consolidated financial statements. 

As part of an audit in accordance with ISAs, we exercise professional judgment and maintain professional skepticism throughout the 
audit. We also:

•  Identify and assess the risks of material misstatement of the consolidated financial statements, whether due to fraud or error, 
design and perform audit procedures responsive to those risks, and obtain audit evidence that is sufficient and appropriate to 
provide a basis for our opinion. The risk of not detecting a material misstatement resulting from fraud is higher than for one resulting 
from error, as fraud may involve collusion, forgery, intentional omissions, misrepresentations, or the override of internal control.

•  Obtain an understanding of internal control relevant to the audit in order to design audit procedures that are appropriate in 
the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the Group’s internal control. 
•  Evaluate the appropriateness of accounting policies used and the reasonableness of accounting estimates and related 

disclosures made by management. 

•  Conclude on the appropriateness of management’s use of the going concern basis of accounting and, based on the audit 

evidence obtained, whether a material uncertainty exists related to events or conditions that may cast significant doubt on the 
Group’s ability to continue as a going concern. If we conclude that a material uncertainty exists, we are required to draw attention 
in our auditor’s report to the related disclosures in the consolidated financial statements or, if such disclosures are inadequate, 
to modify our opinion. Our conclusions are based on the audit evidence obtained up to the date of our auditor’s report. However, 
future events or conditions may cause the Group to cease to continue as a going concern.

•  Evaluate the overall presentation, structure and content of the consolidated financial statements, including the disclosures, 

and whether the consolidated financial statements represent the underlying transactions and events in a manner that achieves fair 
presentation. 

•  Obtain sufficient appropriate audit evidence regarding the financial information of the entities or business activities within the 
Group to express an opinion on the consolidated financial statements. We are responsible for the direction, supervision and 
performance of the group audit. We remain solely responsible for our audit opinion.

We communicate with those charged with governance regarding, among other matters, the planned scope and timing of the audit 
and significant audit findings, including any significant deficiencies in internal control that we identify during our audit. 

We also provide those charged with governance with a statement that we have complied with relevant ethical requirements regarding 
independence, and to communicate with them all relationships and other matters that may reasonably be thought to bear on our 
independence, and where applicable, related safeguards. 

From the matters communicated with those charged with governance, we determine those matters that were of most significance in 
the audit of the consolidated financial statements of the current period, which constitute the key audit matters included herein.

Mark Smith
Engagement Partner 
Chartered Accountant
Institute of Chartered Accountant of Scotland License № M21857 
Glasgow, Scotland

Ivan Mudrichenko
Auditor-performer 
Qualification certificate
№ MF-0000415 
dated 13 January 2017

Nurlan Bekenov
General Director 
Deloitte LLP
State license for audit activities in the Republic of Kazakhstan № 0000015, 
type MFU-2, issued by the Ministry of Finance of the Republic of Kazakhstan 
dated 13 September 2006

28 February 2019 
Almaty, the Republic of Kazakhstan

56

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018CONSOLIDATED STATEMENT 
OF FINANCIAL POSITION 
(IN THOUSANDS OF KAZAKHSTANI TENGE)

ASSETS

Non-current assets

Property, plant and equipment

Intangible assets

Long-term trade receivables

Restricted cash

Cost to obtain contract
Total non-current assets

CURRENT ASSETS

Inventories

Trade and other receivables

Prepaid current income tax

Due from related parties

Cash and cash equivalents
Total current assets

TOTAL ASSETS

EQUITY

Share capital

Retained earnings
TOTAL EQUITY

LIABILITIES

Non-current liabilities

Deferred income tax liability

Other non-current liabilities

Borrowings
Total non-current liabilities

Current liabilities

Borrowings

Trade and other payables

Due to related parties 

Deferred revenue

Income tax payable

Taxes payable
Total current liabilities

TOTAL LIABILITIES

31 December
2018

Note

31 December
2017

(restated)*

1 January
2017

(restated)*

10

11

12

88,675,636

93,680,082

95,321,606

40,605,754

43,060,675

42,842,480

3,009,995

1,617,206

1,162,961

36,533

38,733

86,419

388,802
132,716,720

221,089
138,617,785

103,541
139,517,007

4,728,092

3,424,664

3,587,082

12

22,580,797

20,316,900

18,854,596

–

3,148,134

8,659,979

9

1,018,003

810,492

738,983

6,029,042
34,355,934

12,659,844
40,360,034

8,476,653
40,317,293

167,072,654

178,977,819

179,834,300

13

33,800,000

33,800,000

33,800,000

34,275,289
68,075,289

36,739,391
70,539,391

36,718,134
70,518,134

19

15

15

14

9

16

1,503,915

1,362,042

14,935,969
17,801,926

4,667,305

1,354,594

12,000,000
18,021,899

5,887,620

1,285,482

8,000,000
15,173,102

51,782,817

58,417,722

57,414,639

18,000,475

24,404,683

28,042,710

674,718

7,297,746

1,853,827

1,177,333

6,007,580

–

1,525,559

6,759,535

–

1,585,856
81,195,439

409,211
90,416,529

400,621
94,143,064

98,997,365

108,438,428

109,316,166

TOTAL EQUITY AND LIABILITIES

167,072,654

178,977,819

179,834,300

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

Approved for issue and signed on behalf of the Management on 28 February 2019.

Kaspars Kukelis
Chief Executive Officer

Andis Locmelis
Chief Financial Officer

The accompanying notes on pages 62 to 97 are an integral part of these consolidated financial statements.

57

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportCONSOLIDATED STATEMENT OF 
COMPREHENSIVE INCOME 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)

Revenues

Cost of sales

Gross profit

Selling and marketing expenses

General and administrative expenses

Other operating income

Other operating expenses

Operating profit

Finance income

Finance costs

Profit before income tax

Income tax expense

Note

2018

 (restated)*

2017

16

17

17

17

17

18

18

149,700,750

147,474,558

(99,431,482)

(92,193,763)

50,269,268

55,280,795

(9,805,296)

(10,388,284)

(19,226,774)

(15,561,277)

1,009,590

1,027,660

(1,191,787)

(618,051)

21,055,001

29,740,843

1,102,558

957,314

(9,894,089)

(10,376,680)

12,263,470

20,321,477

19

(3,732,438)

(8,622,220)

Profit and total comprehensive income for the year

8,531,032

11,699,257

Earnings per share (Kazakhstani Tenge), basic and diluted

13

42.66

58.50

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

Profit and total comprehensive income for both periods are fully attributable to the Group’s shareholders. 

Approved for issue and signed on behalf of the Management on 28 February 2019.

Kaspars Kukelis
Chief Executive Officer

Andis Locmelis
Chief Financial Officer

The accompanying notes on pages 62 to 97 are an integral part of these consolidated financial statements.

58

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018CONSOLIDATED STATEMENT  
OF CHANGES IN EQUITY
(IN THOUSANDS OF KAZAKHSTANI TENGE)

Balance at 1 January 2017 (as previously reported)

33,800,000

38,880,286

72,680,286

Share
capital

Retained
earnings

Total
equity

Impact of adopting IFRS 15 (Note 5)

Corrections of errors (Note 5)

Balance at 1 January 2017 (restated)*

Profit and total comprehensive income for the year (restated)*

Dividends declared (Note 13)

Balance at 31 December 2017 (restated)*

Impact of adopting IFRS 9 (Note 6)

Restated opening balance under IFRS 9

Profit and total comprehensive income for the year

Dividends declared (Note 13)

–

–

843,811

843,811

(3,005,963)

(3,005,963)

33,800,000

36,718,134

70,518,134

–

–

11,699,257

11,699,257

(11,678,000)

(11,678,000)

33,800,000

36,739,391

70,539,391

–

682,866

682,866

33,800,000

37,422,257

71,222,257

–

–

8,531,032

8,531,032

(11,678,000)

(11,678,000)

Balance at 31 December 2018

33,800,000

34,275,289

68,075,289

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

Approved for issue and signed on behalf of the Management on 28 February 2019.

Kaspars Kukelis
Chief Executive Officer

Andis Locmelis
Chief Financial Officer

The accompanying notes on pages 62 to 97 are an integral part of these consolidated financial statements.

59

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportCONSOLIDATED STATEMENT OF CASH FLOWS
(IN THOUSANDS OF KAZAKHSTANI TENGE)

Cash flows from operating activities

Profit for the year 

Adjustments for:

Depreciation of property, plant and equipment

Amortisation of intangible assets

Income tax

Net foreign exchange loss

Interest income

Interest expense 

Impairment of trade receivables

Operating cash flows before working capital changes

Change in working capital and other balances:

Trade and other receivables

Long-term trade receivables

Due from related parties

Inventories

Taxes payable

Trade and other payables

Due to related parties

Deferred revenue

Cost to obtain contract

Other 

Cash generated from operations

Interest paid

Interest received

Note

2018

2017

(restated)*

8,531,032

11,699,257

10

11

18,873,906

17,384,246

7,758,259

5,762,324

1,667,855

4,291,530

420,199

108,305

(781,039)

(722,764)

9,720,695

10,104,293

1,981,368

966,405

48,172,275 

49,593,596 

(4,350,433)

(4,331,508)

(1,392,789)

(454,245)

(207,511)

(71,509)

(1,303,428)

162,418

1,176,645

8,590

(6,886,386)

(507,577)

(502,615)

(348,226)

1,290,166

(751,955)

(167,713)

(117,548)

2,197

47,686

35,830,408

43,229,722 

(9,040,881)

(10,469,528)

781,039

722,764

Net cash generated from operating activities

27,570,566

33,482,958 

Cash flows from investing activities

Purchase of property, plant and equipment

Purchase of intangible assets

(12,460,152)

(18,951,198)

(6,791,345)

(3,632,732)

Net cash used in investing activities

(19,251,497)

(22,583,930)

60

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Cash flows from financing activities

Proceeds from bank borrowings

Proceeds from bond issued

Repayment of borrowings

Dividends paid

Note

2018

2017

(restated)*

15

15

15

13

26,840,000

48,000,000

4,950,000

–

(35,210,000)

(43,000,000)

(11,678,000)

(11,678,000)

Net cash used in financing activities

(15,098,000)

(6,678,000)

Net (decrease)/increase in cash and cash equivalents

(6,778,931)

4,221,028

Effects of exchange rate changes on the balance of cash held in foreign currencies

Cash and cash equivalents at the beginning of the year

148,129

(37,837)

12,659,844

8,476,653

Cash and cash equivalents at the end of the year

6,029,042

12,659,844 

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

Approved for issue and signed on behalf of the Management on 28 February 2019.

Kaspars Kukelis
Chief Executive Officer

Andis Locmelis
Chief Financial Officer

The accompanying notes on pages 62 to 97 are an integral part of these consolidated financial statements.

61

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic report 
NOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)

1.  The Group and its operations
These consolidated financial statements have been prepared in accordance with International Financial Reporting Standards as 
issued by the International Accounting Standards Board for the year ended 31 December 2018 for Kcell JSC (“the Company”) and 
its subsidiaries (together referred to as “the Group”).

The Company was established as a limited liability partnership (GSM Kazakhstan ОАО Kazakhtelecom LLP) on 1 June 1998 to 
design, construct and operate a cellular telecommunications network in the Republic of Kazakhstan, using the GSM (Global System 
for Mobile Communications) standard.

The Company began its commercial operations in 1999 through direct sales and a network of distributors. Prior to 2 February 2012, 
the Company was owned 51 percent by Fintur Holdings B.V. (“Fintur”) and 49 percent by Kazakhtelecom JSC (“Kazakhtelecom”). 
Fintur itself is owned jointly by Sonera Holding B.V. (“Sonera”) and Turkcell Iletisim Hizmetleri A.S., with holdings of 58.55 percent 
and 41.45 percent, respectively.

On 2 February 2012, the 49 percent stake in the Company owned by Kazakhtelecom was sold directly to Sonera, a subsidiary 
of Telia Company. 

On 1 July 2012, the General Meeting of the participants of GSM Kazakhstan approved a conversion of the Company from Limited 
Liability Partnership to Joint Stock Company (“the Conversion”), with 200,000,000 common shares to be transferred to Fintur 
and Sonera in proportion to their ownership percentage. The General Meeting also approved the Company’s change of name 
to Kcell JSC.

On 27 August 2012, the Ministry of Justice registered the Company as a Joint Stock Company. Under Kazakhstani law, upon the 
Conversion, retained earnings as of the date of the Conversion became share capital of the Company and ceased to be available 
for distribution to shareholders.

On 13 December 2012, the Company successfully completed its offering of Global Depositary Receipts on the London Stock 
Exchange and common shares on the Kazakhstan Stock Exchange. The offering consisted of a sale by Sonera of 50 million shares, 
which represented 25 percent of the Company’s share capital (Note 13).

On 4 May 2016, the 24 percent stake in the Company owned by Sonera was sold directly to TeliaSonera Kazakhstan Holding B.V. 
(“TeliaSonera Kazakhstan”), a subsidiary of Telia Company. 

On 21 December 2018, the 75 percent stake in the Company owned by Telia Company was sold directly to Kazakhtelecom JSC 
(“Parent”). Kazakhtelecom JSC is controlled by the Government of the Republic of Kazakhstan through Sovereign Wealth Fund 
“Samruk-Kazyna” JSC (“Samruk-Kazyna”) which owns 51% of Kazakhtelecom’s controlling shares.

The Company owns the following subsidiaries:

KazNet Media LLP (Note 3)

KT-Telecom LLP

AR-Telecom LLP

On 27 September 2018, the Company liquidated AR-Telecom LLP.

Operations

Ownership interest

Voting power

2018

2017

2018

2017

100%

100%

–

100%

100%

100%

100%

100%

–

100%

100%

100%

On 25 December 2010, the competent authority signed an addendum to the existing GSM license, which provided the Company with 
a right to operate a 3G network. In December 2010, the Company launched 3G services in Astana and Almaty. As of 1 January 2015, 
the Group provided all locations with a population of over 10,000 people with mobile services using UMTS/WCDMA based on the 
terms of the addendum.

62

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018In January 2016, the Group paid 14 billion Tenge as the first tranche for LTE radio frequencies. In accordance with the decision made by 
Kazakhstan’s Ministry of Investments and Development (“the MID”) in January 2016, the Group had to pay a one-time fee of 4 billion Tenge 
by 1 February 2016 for 10/10 MHz radio frequency within the 1700/1800 MHz band, and the first tranche of 10 billion Tenge by 1 March 
2016 to gain access to 10/10 MHz radio frequency within the 700/800 MHz band. The second tranche for 10/10 MHz radio frequencies 
within the 700/800 MHz band in the amount of 12 billion Tenge is to be paid by 1 December 2016. The Group paid the second tranche on 
30 November 2016. On 1 March 2016, the Group launched LTE in its network on the previously granted frequencies.

The Company’s registered address is 100, Samal-2, Almaty, the Republic of Kazakhstan. 

2.  Basis of preparation and significant accounting policies
Basis of preparation 

These consolidated financial statements have been prepared in accordance with International Financial Reporting Standards 
(“IFRSs”) as issued by the International Accounting Standards Board (“IASB”) on the historical cost basis. 

Historical cost is generally based on the fair value of the consideration given in exchange for goods and services.

Fair value is the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market 
participants at the measurement date, regardless of whether that price is directly observable or estimated using another valuation 
technique. In estimating the fair value of an asset or a liability, the Group takes into account the characteristics of the asset or liability 
if market participants would take those characteristics into account when pricing the asset or liability at the measurement date. 
Fair value for measurement and/or disclosure purposes in the financial statements is determined on such a basis, except for leasing 
transactions that are within the scope of International Accounting Standard (“IAS”) 17, and measurements that have some similarities 
to fair value but are not fair value, such as net realisable value in IAS 2 or value in use in IAS 36. 

In addition, for financial reporting purposes, fair value measurements are categorised into levels based on the degree to which the 
inputs to the fair value measurements are observable and the significance of the inputs to the fair value measurement: 

•  Level 1 inputs are quoted prices (unadjusted) in active markets for identical assets or liabilities that the entity can access at the 

measurement date;

•  Level 2 inputs are inputs, other than quoted prices included within Level 1, that are observable for the asset or liability, either 

directly or indirectly; and

•  Level 3 inputs are unobservable inputs for the asset or liability.

The principal accounting policies applied in the preparation of these consolidated financial statements are set out below. 
These consolidated financial statements have been prepared in accordance with IFRSs and International Financial Reporting 
Interpretations Committee (“IFRIC”) interpretations issued and effective.

The preparation of consolidated financial statements in conformity with IFRSs requires the use of certain critical accounting 
estimates. It also requires management to exercise its judgement in the process of applying the Group’s accounting policies. 
The areas involving a higher degree of judgement or complexity, or areas where assumptions and estimates are significant to the 
consolidated financial statements are disclosed in Note 4. Actual results could differ from those estimates.

Foreign currency translation

i.  Functional and presentation currency
All amounts in these consolidated financial statements are presented in thousands of Kazakhstani Tenge (“Tenge”), unless otherwise 
stated. The functional currency of the Group entities is also Tenge, the currency of the primary economic environment in which 
they operate. 

ii.  Transactions and balances
Foreign currency transactions are accounted for at the exchange rate prevailing at the date of the transaction established by 
the National Bank of the Republic of Kazakhstan. Gains and losses resulting from the settlement of such transactions and from the 
translation of monetary assets and liabilities denominated in foreign currency are recognised in the profit or loss for the year.

As at 31 December 2018, the principal rate of exchange used for translating foreign currency balances was 1 US Dollar (“USD”) = 
384.20 Tenge (31 December 2017: USD 1 = Tenge 332.33). Exchange restrictions and currency controls exist relating to converting 
Tenge into other currencies. At present, the Tenge is not a freely convertible currency in most countries outside of the Republic 
of Kazakhstan.

63

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

2.  Basis of preparation and significant accounting policies continued
Consolidated financial statements

The consolidated financial statements incorporate the financial statements of the Company and entities controlled by the Company 
and its subsidiaries. Control is achieved when the Company:

•  has power over the investee;
• 
•  has the ability to use its power to affect its returns. 

is exposed, or has rights, to variable returns from its involvement with the investee; and 

The Company reassesses whether or not it controls an investee if facts and circumstances indicate that there are changes to one 
or more of the three elements of control listed above. 

Subsidiaries are consolidated from the date on which control is transferred to the Group (acquisition date) and are deconsolidated 
from the date that control ceases. Intercompany transactions, balances and unrealised gains on transactions between group 
companies are eliminated; unrealised losses are also eliminated unless the cost cannot be recovered. The Company and all of its 
subsidiaries use uniform accounting policies consistent with the Group’s policies.

Property, plant and equipment

i.  Recognition and subsequent measurement
Property, plant and equipment are stated at cost, less accumulated depreciation and provision for impairment. Cost comprises 
construction cost or purchase price, including import duties and non-refundable taxes, and any directly attributable costs of bringing 
the asset to working condition for its intended use. Any trade discounts and rebates are deducted in arriving at the construction cost 
or purchase price.

Costs of minor repairs and maintenance are expensed when incurred. Cost of replacing major parts or components of property, 
plant and equipment items are capitalised and the replaced part is retired. Construction in progress is carried at cost. Upon 
completion, assets are transferred to plant and machinery at their carrying amount. Construction in progress is not depreciated 
until the asset is available for use.

Advances for property, plant and equipment are presented within property, plant and equipment financial statement line.

ii.  Depreciation
Land is not depreciated. Depreciation on other items of property, plant and equipment is calculated using the straight-line method 
to allocate their cost to their residual values over their estimated useful lives:

Property

Plant and machinery

Equipment tools and installations

Useful lives in years

10 to 50

3 to 10

2 to 8

The residual value of an asset is the estimated amount that the Group would currently obtain from disposal of the asset, less the 
estimated costs of disposal, if the asset was already of the age and in the condition expected at the end of its useful life. The residual 
value of an asset is nil if the Group expects to use the asset until the end of its physical life. The assets’ residual values and useful lives 
are reviewed, and adjusted if appropriate, at each reporting date. Gains and losses on disposals determined by comparing proceeds 
with carrying amount are recognised in the profit or loss for the year when the asset is retired.

iii.  Impairment
At each reporting date, management assesses whether there is any indication of impairment of property, plant and equipment. 
If any such indication exists, management estimates the recoverable amount of the asset to determine the extent, if any, of the 
impairment loss. The recoverable amount is determined as the higher of an asset’s fair value less costs to sell and its value in use. 
The carrying amount is reduced to the recoverable amount and the impairment loss is recognised in the profit or loss for the year. 
An impairment loss recognised for an asset in prior years is reversed if there has been a change in the estimates used to determine 
the asset’s value in use or fair value less costs to sell.

64

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Intangible assets

The Group’s operating licenses (GSM-900, GSM-1800 and 3G), as disclosed in Notes 1 and 11, are recorded at cost and are amortised 
on a straight-line basis over the estimated economic useful life of the license/right. The economic useful life of the original GSM 
license and 3G license is estimated by management at 15 years based on their terms. The useful life of the initial license term is in 
line with management’s assessment of the development of communication technology. The economic useful life of the right for the 
radiofrequencies (GSM-1800) was estimated by management to expire in line with the GSM-900 license. On 1 March 2016, the Group 
launched LTE in its network on the previously granted frequencies. The economic useful life of the 4G license is also estimated by 
management at 15 years based on its terms. The useful life of the initial license term is in line with management’s assessment of the 
development of communication technology. The economic useful life of the right for the radiofrequencies (GSM-1700/1800) was 
estimated by management to expire in line with the GSM-700/800 license.

Other intangible assets are amortised over their estimated useful lives as follows:

Computer software and software license rights

Other telecom licenses

Other

Useful lives in years

3 to 8

10

8 to 10

If impaired, the carrying amount of intangible assets is written down to the higher of value in use or fair value less costs to sell.

Advances for intangible assets are presented within intangible assets financial statement line.

Operating leases

Where the Group is a lessee in a lease which does not transfer substantially all the risks and rewards incidental to ownership from 
the lessor to the Group, the total lease payments are charged to profit or loss on a straight-line basis over the period of the lease.

The lease term is the non-cancellable period for which the lessee has contracted to lease the asset together with any further terms 
for which the lessee has the option to continue to lease the asset, with or without further payment, when at the inception of the lease 
it is reasonably certain that the lessee will exercise the option.

Inventories

Inventories primarily include handsets and other goods for resale. Inventories are recorded at the lower of cost and net realisable 
value. The cost of inventory is determined on the weighted average basis. Net realisable value is the estimated selling price in the 
ordinary course of business, less the cost of completion and selling expenses.

Trade and other receivables

Trade and other receivables are initially recognised at fair value and subsequently measured at amortised cost using the effective 
interest method, less allowance for impairment.

An allowance for impairment of receivables is established based on an expected credit loss model. The Group accounts expected 
credit losses and changes in those expected credit losses at each reporting date to reflect changes in credit risk since initial 
recognition. The primary factors that the Group considers whether a receivable is impaired is its overdue status, collection history 
and forward looking macro-economic factors.

Prepaid taxes, deferred expenses and advances to suppliers are stated at actual amounts paid less allowance for impairment.

Prepayments

Prepayments are carried at cost less any allowance for impairment. A prepayment is classified as non-current when the goods 
or services relating to the prepayment are expected to be obtained after one year, or when the prepayment relates to an asset 
which will itself be classified as non-current upon initial recognition. Prepayments to acquire assets are transferred to the carrying 
amount of the asset once the Group has obtained control of the asset and it is probable that future economic benefits associated 
with the asset will flow to the Group. Other prepayments are written off to profit or loss when the goods or services relating to the 
prepayments are received. If there is an indication that the assets, goods or services relating to a prepayment will not be received, 
the carrying value of the prepayment is written down accordingly and a corresponding impairment loss is recognised in profit or loss 
for the year.

65

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

2.  Basis of preparation and significant accounting policies continued
Cash and cash equivalents

Cash and cash equivalents include cash on hand and deposits held at call with banks with original maturities of three months or less 
and are subject to insignificant risk of change in value. Balances restricted from being exchanged or used to settle a liability for at 
least twelve months after the reporting date are included in restricted cash.

Share capital 

Ordinary shares are classified as equity. Incremental costs directly attributable to the issue of new shares are expensed to the 
consolidated statement of comprehensive income. Any excess of the fair value of consideration received over the par value of shares 
issued is recorded as share premium in equity.

Dividends

Dividends are recorded as a liability and deducted from equity in the period in which they are declared. Any dividends declared 
after the end of the reporting period and before the consolidated financial statements are authorised for issue are disclosed in the 
subsequent events note.

Value added tax

Value added tax (“VAT”) related to sales is payable to the government when goods are shipped or services are rendered. Input VAT is 
reclaimable against output VAT upon receipt of a tax invoice from a supplier. The tax legislation permits the settlement of VAT on a net 
basis. Accordingly, VAT related to sales and purchases unsettled at the reporting date is stated in the statements of financial position 
on a net basis.

Trade and other payables

Trade and other payables are accrued when the counterparty performed its obligations under the contract. The Group recognises 
trade payables initially at fair value. Subsequently, trade payables are carried at amortised cost using the effective interest method.

Provisions for liabilities and charges

Provisions for liabilities and charges are recognised when the Group has a present legal or constructive obligation as a result of 
past events, and it is probable that an outflow of resources will be required to settle the obligation, and a reliable estimate of the 
amount can be made. Where there are a number of similar obligations, the likelihood that an outflow will be required in settlement is 
determined by considering the class of obligations as a whole. In such circumstances, a provision is recognised even if the likelihood 
of an outflow with respect to any one item included in the same class of obligations may be small.

Revenue recognition

Revenue recognized when the goods or services are transferred to the customer, at the transaction price, being the sales value, 
net of discounts granted and VAT. 

Revenue is categorised as follows: voice services, data services, value added services, and sale of handsets.

Voice service includes call out revenue, interconnect fees, roaming revenues charged to the Group’s subscribers for roaming in 
other wireless operators’ network, and roaming revenues charged to other wireless operators for non-Group subscribers using the 
Group’s network.

Data services include revenues from GPRS, WAP services and other data services. 

Value added services consists of SMS, MMS, info services and providing content of third parties, fax and voice mail services. 

The Group may bundle services and products into one customer offering. Offerings may involve the delivery or performance 
of multiple products, services, or rights to use assets (multiple deliverables). In some cases, the arrangements include initial 
installation, initiation, or activation services and involve consideration in the form of a fixed fee or a fixed fee coupled with a continuing 
payment stream. Telecom equipment is accounted for separately from service where a market for each deliverable exist and if 
title to the equipment passes to the end-customer. Costs associated with the equipment are recognised at the time that revenue is 
recognised. The revenue is allocated to equipment and services on a relative stand-alone selling price basis.

The stand-alone selling prices are determined based on the list prices at which the Group sells the mobile devices and 
telecommunication services. Services invoiced based on usage are not included in the allocation. Customised equipment that can 
be used only in connection with services or products provided by the Group is not accounted for separately and revenue is deferred 
over the total service arrangement period.

66

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018In revenue arrangements where more than one good or service is provided to the customer, customer consideration is allocated 
between the goods and services using relative fair value principles. Determining the fair value of each deliverable can require 
complex estimates. The Group generally determines the fair value of individual elements based on prices at which the deliverable is 
regularly sold on a stand-alone basis after considering volume discounts where appropriate.

As a practical expedient, the Group does not adjust the promised amount of consideration for the effects of a significant financing 
component if the Group expects, at contract inception, that the period between when the Group transfers a promised good or 
service to a customer and when the customer pays for that good or service will be one year or less.

i.  Call out revenue
Call out revenue is recognised based on the actual airtime used by the subscribers. Prepayments received for call out revenue are 
not recognised as revenue until the related service has been provided to the subscriber. Revenue is recognised based on the actual 
traffic time elapsed, at the customer selected calling plan rates. 

ii.  Interconnect revenues and costs
The Group charges interconnect per minute fees and fixed monthly payments to other local wireless and fixed line operators for calls 
originated outside and terminated within the Group’s network. The Group recognises such revenues when the services are provided. 
The Group is charged interconnect fees per minute and fixed monthly payments by other local wireless and fixed line operators for 
calls originated within the Group’s network and terminated outside of the network. The Company recognises such costs when the 
services are provided.

iii.  Data revenue
The data service is recognised when a service is used by a subscriber based on actual data volume traffic or over the contract term, 
as applicable.

iv.  Roaming revenues charged to the Group’s subscribers
Roaming revenue from the Group’s subscribers for roaming in other operators’ network is charged based on information provided 
by other operators to the Group. 

v.  Roaming fees charged to other wireless operators
The Group charges roaming per minute fees to other wireless operators for non-Group subscribers utilising the Group’s network. 
The Group recognises such revenues when the services are provided.

vi.  Value added services
Value added services mainly consists of content provided by third parties, different info services, fax and voice mail. When invoicing 
the end-customer for third party content service, amounts collected on behalf of the principal are excluded from revenue.

vii. Deferred revenue
Prepayments received for communication services are recorded as deferred revenue. The Group recognises revenue when the 
related service has been provided to the subscriber.

Roaming discounts

The Group enters into roaming discount agreements with a number of wireless operators. According to the terms of the agreements 
the Group is obliged to provide and entitled to receive a discount that is generally dependent on the volume of inter operator roaming 
traffic. The Group uses various estimates and assumptions, based on historical data and adjusted for known changes, to determine 
the amount of discount to be received or granted. Such estimates are adjusted monthly to reflect newly-available information.

The Group accounts for discounts received as a reduction of roaming expenses and discounts granted as reduction of roaming 
revenue. The Group considers terms of the various roaming discount agreements in order to determine the appropriate presentation 
of the amounts receivable from and payable to its roaming partners in its consolidated statements of financial position.

Sales commission to dealers 

The Group sells part of payment scratch cards, sim cards, and handsets using dealers. The Group pays a certain commission 
to dealers depending on the number of payment scratch cards, sim cards or handset sold. Sales commissions and equipment 
subsidies granted to dealers for obtaining a specific contract are capitalised and deferred over the period over which the Group 
expects to provide services to the customer. Other commissions to dealers are recognised when the item is sold to the subscriber.

67

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

2.  Basis of preparation and significant accounting policies continued
Payroll expenses and related contributions

Wages, salaries, contributions to pension funds, paid annual leave and sick leave, bonuses, and other benefits are accrued in the 
period in which the associated services are rendered by the employees of the Group.

Pension payments

The Group does not incur any expenses in relation to provision of pensions or other post-employment benefits to its employees. 
In accordance with the legal requirements of the Republic of Kazakhstan, the Group withholds pension contributions from 
employee salaries and transfers them into state or private pension funds on behalf of its employees. Pension contributions are the 
responsibility of employees, and the Group has no current or future obligations to make payments to employees following their 
retirement. Upon retirement of employees, all pension payments are administered by the pension funds directly. 

Income taxes

Income taxes have been provided for in these consolidated financial statements in accordance with Kazakhstani legislation enacted 
or substantively enacted by the end of the reporting period. The income tax charge comprises current tax and deferred tax and is 
recognised in profit or loss for the period.

Current tax is the amount expected to be paid to or recovered in respect of taxable profits or losses for the current and prior periods. 
Taxable income or losses are based on estimates where the consolidated financial statements are authorised prior to the filling of the 
relevant tax return. Taxes, other than on income, are recorded within operating expenses.

Deferred income tax is provided using the balance sheet liability method for temporary differences arising between the tax bases 
of assets and liabilities and their carrying amounts for financial reporting purposes. In accordance with the initial recognition 
exemption, deferred taxes are not recorded for temporary differences on initial recognition of an asset or a liability in a transaction 
other than a business combination if the transaction, when initially recorded, affects neither accounting nor taxable profit. Deferred 
tax balances are measured at tax rates enacted or substantively enacted at the reporting date which are expected to apply to the 
period when the temporary differences will reverse or the tax loss carry forwards will be utilised. Deferred tax assets for deductible 
temporary differences are recorded only to the extent that it is probable that future taxable profit, including deferred tax liabilities, 
will be available against which the deductions can be utilised. Deferred tax assets and liabilities are netted only within the individual 
companies of the Group.

Earnings per share

Earnings per share are determined by dividing the profit or loss attributable to owners of the Group by the weighted average number 
of participating shares outstanding during the reporting year. The Group has no dilutive or potentially dilutive securities outstanding. 

Segment reporting

Segments are reported in a manner consistent with the internal reporting provided to the Group’s chief operating decision maker. 
Segments whose revenue, result or assets are ten percent or more of all the segments are reported separately. The chief operating 
decision-maker has been identified as the Group’s Chief Executive Officer. The Group determined the Group’s operations as a single 
reporting segment. 

Financial instruments

Financial assets 

All financial assets are recognized and derecognized on a trade date where the purchase or sale of a financial asset is under a 
contract whose terms require delivery of the financial asset within the timeframe established by the market concerned, and are 
initially measured at fair value, plus transaction costs, except for those financial assets classified as fair value through profit or 
loss (FVTPL). Transaction costs directly attributable to the acquisition of financial assets classified as at FVTPL are recognized 
immediately in profit or loss.

All recognized financial assets that are within the scope of IFRS 9 are required to be subsequently measured at amortized cost or fair 
value on the basis of the entity’s business model for managing the financial assets and the contractual cash flow characteristics of 
the financial assets.

68

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Specifically:

•  Debt instruments that are held within a business model whose objective is to collect the contractual cash flows, and that 

have contractual cash flows that are solely payments of principal and interest on the principal amount outstanding (SPPI), 
are subsequently measured at amortized cost;

•  Debt instruments that are held within a business model whose objective is both to collect the contractual cash flows and to sell 

the debt instruments, and that have contractual cash flows that are SPPI, are subsequently measured at fair value through other 
comprehensive income (FVTOCI);

All other debt instruments (e.g. debt instruments managed on a fair value basis, or held for sale) and equity investments are 
subsequently measured at FVTPL.

Debt instruments at amortized cost or at FVTOCI 

The Group assesses the classification and measurement of a financial asset based on the contractual cash flow characteristics of the 
asset and the Group’s business model for managing the asset.

For an asset to be classified and measured at amortized cost or at FVTOCI, its contractual terms should give rise to cash flows that 
are solely payments of principal and interest on the principal outstanding (SPPI).

For the purpose of SPPI test, principal is the fair value of the financial asset at initial recognition. That principal amount may change 
over the life of the financial asset (e.g. if there are repayments of principal). Interest consists of consideration for the time value of 
money, for the credit risk associated with the principal amount outstanding during a particular period of time and for other basic 
lending risks and costs, as well as a profit margin. The SPPI assessment is made in the currency in which the financial asset is 
denominated.

Financial assets at FVTPL 

Financial assets at FVTPL are:

•  Assets with contractual cash flows that are not SPPI; or/and
•  Assets that are held in a business model other than held to collect contractual cash flows or held to collect and sell; or
•  Assets designated at FVTPL using the fair value option.

These assets are measured at fair value, with any gains/losses arising on remeasurement recognized in profit or loss.

Financial liabilities 

Financial liabilities are classified as either financial liabilities ‘at FVTPL’ or ‘other financial liabilities’.

Financial liabilities at FVTPL 

Financial liabilities are classified as at FVTPL when the financial liability is (i) held for trading, or (ii) it is designated as at FVTPL.

A financial liability is classified as held for trading if:

•  It has been incurred principally for the purpose of repurchasing it in the near term; or
•  On initial recognition it is part of a portfolio of identified financial instruments that the Group manages together and has a recent 

actual pattern of short-term profit-taking; or

•  It is a derivative that is not designated and effective as a hedging instrument.

A financial liability other than a financial liability held for trading or contingent consideration that may be paid by an acquirer as part of 
a business combination may be designated as at FVTPL upon initial recognition if:

•  Such designation eliminates or significantly reduces a measurement or recognition inconsistency that would otherwise arise; or
•  The financial liability forms part of a group of financial assets or financial liabilities or both, which is managed and its performance 
is evaluated on a fair value basis, in accordance with the Group’s documented risk management or investment strategy, and 
information about the grouping is provided internally on that basis; or

•  It forms part of a contract containing one or more embedded derivatives, and IFRS 9 permits the entire hybrid (combined) 

contract to be designated as at FVTPL.

Financial liabilities at FVTPL are stated at fair value, with any gains/losses arising on remeasurement recognized in profit or loss to 
the extent that they are not part of a designated hedging relationship. The net gain/loss recognized in profit or loss incorporates any 
interest paid on the financial liability and is included in the ‘net income from other financial instruments at FVTPL’ line item in the profit 
or loss account.

69

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

2.  Basis of preparation and significant accounting policies continued
Financial liabilities continued
However, for non-derivative financial liabilities that are designated as at FVTPL, the amount of change in the fair value of the financial 
liability that is attributable to changes in the credit risk of that liability is recognized in OCI, unless the recognition of the effects of 
changes in the liability’s credit risk in OCI would create or enlarge an accounting mismatch in profit or loss. The remaining amount 
of change in the fair value of liability is recognized in profit or loss. Changes in fair value attributable to a financial liability’s credit risk 
that are recognized in OCI are not subsequently reclassified to profit or loss; instead, they are transferred to retained earnings upon 
derecognition of the financial liability.

For issued loan commitments and financial guarantee contracts that are designated as at FVTPL all gains and losses are recognized 
in profit or loss.

In making the determination of whether recognizing changes in the liability’s credit risk in OCI will create or enlarge an accounting 
mismatch in profit or loss, the Group assesses whether it expects that the effects of changes in the liability’s credit risk will be offset 
in profit or loss by a change in the fair value of another financial instrument measured at FVTPL. This determination is made at initial 
recognition. 

Other financial liabilities

Other financial liabilities, including payables and borrowings, are initially measured at fair value, net of transaction costs. 
Other financial liabilities are subsequently measured at amortized cost using the effective interest method.

The effective interest method is a method of calculating the amortized cost of a financial liability and of allocating interest expense 
over the relevant period.

Derecognition of financial liabilities 

The Group derecognizes financial liabilities when, and only when, the Group’s obligations are discharged, cancelled or have expired. 
The difference between the carrying amount of the financial liability derecognized and the consideration paid and payable is 
recognized in profit or loss.

3.  Business combination under common control
On 26 August 2012, Sonera and the Company entered into a memorandum of understanding (“the MoU”), under which the Company 
had the right to require Sonera to sell to it, and Sonera had the right to require the Company to acquire from it: 

•  all participatory interests owned by Sonera in KazNet Media LLP (“KazNet”) together with all rights and obligations of Sonera 

under a framework agreement to buy all the participatory interests in the charter capital of KazNet; and

•  and all the participatory interests owned by Sonera in Rodnik Inc LLP (“Rodnik”) together with all rights and obligations of Sonera 
under the agreements to buy participatory interests in the charter capital of Rodnik (refer to “Investment in Rodnik by Sonera” 
in Note 20). 

On 20 October 2015, the Company and KT-Telecom (100 percent subsidiary of the Company) signed an agreement (“the Agreement”) 
for the purchase of 100 percent of the participatory interest in KazNet where Sonera is the seller. KazNet holds 100 percent of the 
participatory interest in Kcell Solutions (formerly Aksoran LLP) and 100 percent of the participatory interest in Instaphone – companies 
holding frequencies that are capable of being deployed for 4G/LTE. On 31 March 2017, Aksoran LLP was re-registered as Kcell 
Solutions LLP (further – “Kcell Solutions”).

In accordance with the Agreement, the amount of the transaction is divided into two tranches. The first tranche comprises a nominal 
price of 5 million US Dollars; the second tranche is equal to the fair market value of the frequencies. If the parties of the Agreement 
cannot agree on the fair value of the frequencies, then the fair value shall be determined by independent appraiser appointed by the 
parties. The total amount of the transaction shall not exceed 70 million US Dollars.

70

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018In accordance with the Agreement, the second tranche shall be paid by the Company within 60 calendar days from the date at 
which the frequencies are permitted to be used by the Company for 4G/LTE services in Kazakhstan. The Company shall receive the 
relevant authorisation for the use of the frequencies by 31 December 2025. The second tranche shall not be due and payable if the 
Company is not authorised to provide 4G/LTE services in Kazakhstan by 31 December 2025. As at 31 December 2018, the Company 
did not apply for permission to use the frequencies.

In accordance with the Agreement, the completion of the deal is subject to the satisfaction of a list of conditions, including but not 
limited to, signing of waiver-letters and execution of an amendment to the MoU.

On 15 January 2016, all parties of the Agreement signed waiver-letters according to which all parties confirmed no need for execution 
of the amendment to the MoU and corresponding satisfaction of all the conditions precedent set forth in the Agreement. 

On 4 May 2016, the Company and KT-Telecom signed an amendment to the Agreement for the purchase of a 100 percent 
participatory interest in KazNet from Telia Company for 1 US Dollar (the revised first tranche following the amendment). The parties 
agreed that the control over KazNet is transferred to the Group and thereafter the Group would consolidate KazNet, including its 
subsidiaries Kcell Solutions and Instaphone, starting from the month after Kcell Solutions repays the 5 million US Dollars of loan 
principal plus 369 thousand US Dollars of accrued interest on that loan to Sonera. 

On 5 May 2016, KazNet repaid a loan due to Sonera in full, thus the Group obtained control over the activity of KazNet, including 
Kcell Solutions and Instaphone, and consolidated its financial information since June 2016. Since the transfer of ownership in KazNet 
represents a business combination under common control, the assets and liabilities of the transferred subsidiary were recognised 
at their historical carrying values per the predecessor owner’s financial statements. The financial statements of these companies are 
not significant for understanding of the consolidated financial statements; as such, the Group consolidated them from the date of 
control transfer.

4.  Critical accounting estimates and judgements in applying accounting policies
The Group makes estimates and assumptions that affect the reported amounts of assets and liabilities within the next financial 
period. Estimates and judgements are continually evaluated and are based on management’s experience and other factors, 
including expectations of future events that are believed to be reasonable under the circumstances. Management also makes 
certain judgements, apart from those involving estimations, in the process of applying the accounting policies. Judgements that 
have the most significant effect on the amounts recognised in these consolidated financial statements and estimates that can cause 
a significant adjustment to the carrying amount of assets and liabilities within the next financial period include:

Useful lives of property, plant and equipment and intangible assets

Management determines the estimated useful lives and related depreciation and amortisation charges for its property, plant and 
equipment and intangible assets. This estimate is based on projected period over which the Group expects to consume economic 
benefits from the asset. It could change significantly as a result of technical innovations and competitor actions in a high-tech and 
competitive mobile industry. The carrying amount of assets most affected by judgements (switches and transmission devices) 
amounted to 46,433,697 thousand Tenge (Note 10) as at 31 December 2018 (2017: 53,685,373 thousand Tenge). Management will 
increase the depreciation charge where useful lives are less than previously assessed estimated lives, or it will write down technically 
obsolete assets that have been abandoned.

Management assesses the useful life of telecommunication licenses based on technological development and the legal terms of the 
license agreements. The useful life of each of GSM, the 3G license and the 4G license is assessed as estimated by the management 
as 15 years. The useful lives are reviewed at least at each reporting date.

71

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

4.  Critical accounting estimates and judgements in applying accounting policies continued
Provisions and contingencies

For each event management makes separate assessment of probable outcome and its effect on the Group’s operations. Provisions 
are recognised when negative outcome is anticipated to be probable. For those events, with possible negative outcome on the 
Group’s operations related contingency is disclosed. 

Deferred tax assets and liabilities

As at each reporting date, management determines the amount of deferred income tax by comparing the carrying amounts of assets and 
liabilities and the corresponding tax bases. Deferred tax assets and liabilities are measured at the tax rates that are expected to apply to the 
period when the asset is realised or the liability is settled, based on tax rates (and tax laws) that have been enacted or substantially enacted 
at the date of the corresponding consolidated statements of financial position. Management makes certain assumptions in determining 
future taxable income sufficient for compensation of deferred tax assets reflected in the consolidated statement of financial position. 
The carrying amount of net deferred tax liability as at 31 December 2018 amounted to 1,503,915 thousand Tenge (as at 31 December 2017: 
4,667,305 thousand Tenge) (Note 19).

Going concern

These consolidated financial statements have been prepared in accordance with IFRSs on a going concern basis, which assumes 
the realisation of assets and discharge of liabilities in the normal course of business within the foreseeable future.

As at 31 December 2018, the Group’s net current liabilities are 46,839,505 thousand Tenge. On 14 December 2017, the Group 
announced a programme to place bonds in the amount of 30,000,000 thousand Tenge on the Kazakhstan Stock Exchange. In 2018, 
the Group undertook a bond placement on the Kazakhstan Stock Exchange, in which bonds to the value of 4.95 billion Tenge were 
placed. Management has considered the Group’s future plans, and in light of these plans and the current and expected profitability of 
the Group, positive cash flows from operations, available financing, management believes that the Group will continue to operate as a 
going concern for the foreseeable future.

5.  Restatement of prior period financial information due to application  

of IFRS 15 and correction of errors

Impact of application of IFRS 15 Revenue from contracts with customers

The Group applied IFRS 15 in accordance with the full retrospective transitional approach by restating all comparative periods 
presented. The Group’s accounting policies for its revenue streams are disclosed in detail in Note 2 above.

The most significant changes to the Group’s accounting policies and the effect of transition to IFRS 15 for each financial statements 
line affected is illustrated below.

Bundled offerings: prior to transition to IFRS 15 the Group’s accounting for and recognition of revenue for bundled offerings and 
allocation of the consideration between equipment and services did not contradict the principles outlined in IFRS 15, except for 
the basis of allocation of transaction price to performance obligations under the contracts, in particular to mobile devices and 
telecommunication services which previously was proportion of fair value of individual items. Following the adoption of IFRS 15, 
transaction prices were allocated based on standalone selling price basis. A detailed analysis of performance obligations and 
revenue recognition for each type of customer contract was performed and the model used in the previous financial year was revised 
for certain types of customer contracts, the effect was not material.

Incremental costs for obtaining a contract: Sales commissions and equipment subsidies granted to dealers for obtaining a specific 
contract are capitalised and deferred over the period over which the Group expects to provide services to the customer, according 
to IFRS 15 requirements. The Group did not capitalize such costs in the periods prior to IFRS 15 adoption. The main effect of 
transition to IFRS 15 for the Group relates to capitalisation of costs to obtain the contract and their subsequent amortization through 
the statement of comprehensive income.

72

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Correction of errors

In the process of preparing the consolidated financial statements for the year ended 31 December 2018 the management of the Group 
identified certain errors in the previously issued financial statements for the years ended 31 December 2017 and 31 December 2016. 

The management of the Group identified certain errors related to the reconciliation of current income tax expense recognised in the 
consolidated financial statements for the years ended 31 December 2012, 2013, 2014 and 2015 with the Group’s actual income tax 
returns for the years then ended. The Group recognised current income tax expense in the consolidated financial statements based 
on the estimates before tax returns were submitted to the tax authorities. The Group did not account for the differences between the 
current income tax expense previously recognized in the consolidated financial statements and actual amounts in the income tax 
returns. The effect of these corrections is included in the restated retained earnings and prepaid current income tax in the amount 
of 1,915,867 thousand Tenge as at 1 January 2017 (refer to (i) “correction of errors related to reconciliation of current income tax” 
in the table below).

In the previously issued consolidated financial statements for the years ended 31 December 2017 and 31 December 2016 the 
Group did not recognise expenses related to interconnect fees due to certain third party suppliers. The Group restated comparative 
information that resulted in increased interconnect fees and expenses in the amount of 2,086,368 thousand Tenge in the year ended 
31 December 2017 and increased trade payables in the amount of 3,176,465 thousand Tenge and 1,090,096 thousand Tenge as at 
31 December 2017 and 2016 (refer to (ii) “correction of errors related to interconnect fees and expenses” in the table below).

The effects of the corrections of errors and IFRS 15 adoption is presented below.

Effect on the consolidated statement of financial position as at 1 January 2017

In thousands of Tenge

As at 1 January 2017

Cost to obtain contract

Total non-current assets

Trade and other receivables

Prepaid current income tax

Total current assets

TOTAL ASSETS

Retained Earnings

TOTAL EQUITY

Deferred income tax liability

Total non-current liabilities

Trade and other payables

Total current liabilities

TOTAL LIABILITIES

As previously
reported

Impact of 
IFRS 15 

Corrections
of errors 

As 
restated

–

139,413,466

18,238,920

10,575,846

103,541 

103,541

615,676 

–

–

–

103,541

139,517,007

18,854,596

–

(1,915,867) (i) 

8,659,979

41,617,484

615,676

(1,915,867)

40,317,293

181,030,950

719,217

(1,915,867) 179,834,300

38,880,286

843,811

(3,005,963) 
(i), (ii) 

36,718,134

72,680,286

843,811

(3,005,963)

70,518,134

6,012,214

(124,594)

15,297,696

(124,594)

–

–

5,887,620

15,173,102

26,952,614

93,052,968

–

–

1,090,096 (ii)

28,042,710

1,090,096

94,143,064

108,350,664

(124,594)

1,090,096

109,316,166

TOTAL EQUITY AND LIABILITIES

181,030,950

719,217

(1,915,867) 179,834,300

i.  Correction of errors related to reconciliation of current income tax. 

ii.  Correction of errors related to interconnect fees and expenses. 

73

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

5.  Restatement of prior period financial information due to application  

of IFRS 15 and correction of errors continued

Correction of errors continued

Effect on the consolidated statement of comprehensive income for the year ended 31 December 2017

In thousands of Tenge

For the year ended 31 December 2017

Revenue

Cost of sales

Gross profit

As previously
reported

Impact of 
IFRS 15

Corrections
of errors (i)

As restated

147,228,988

245,570 

–

147,474,558

(90,107,393)

–

(2,086,370) 

(92,193,763)

57,121,595

245,570

(2,086,370)

55,280,795

Selling and marketing expenses

General and administrative expenses

(10,505,832)

(15,523,936)

117,548

(37,341)

–

–

(10,388,284)

(15,561,277)

Operating profit

31,501,436

325,777

(2,086,370)

29,740,843

Profit before income tax

22,082,070

325,777

(2,086,370)

20,321,477

Income tax expense

(8,647,824)

25,604

–

(8,622,220)

Profit and total comprehensive income for the period

13,434,246

351,381

(2,086,370)

11,699,257

Earnings per share (Kazakhstani Tenge), basic and diluted

67.17

1.76

(10.43)

58.50

i.  Correction of errors related to interconnect fees and expenses. 

Effect on the consolidated statement of financial position as at 31 December 2017

In thousands of Tenge

As at 31 December 2017

Long-term trade receivables

Cost to obtain contract

Total non-current assets

Trade and other receivables

Prepaid current income tax

Total current assets

TOTAL ASSETS

Retained Earnings

TOTAL EQUITY

Deferred income tax liability

Total non-current liabilities

Trade and other payables

Total current liabilities

TOTAL LIABILITIES

TOTAL EQUITY AND LIABILITIES

i.  Correction of errors related to reconciliation of current income tax. 

ii.  Correction of errors related to interconnect fees and expenses.

74

As previously
reported

Impact of 
IFRS 15

Corrections
 of errors

As restated

1,437,480

–

138,216,970

19,672,722

5,064,001

179,726

221,089 

400,815

644,178

–

–

–

–

1,617,206

221,089

138,617,785

20,316,900

–

(1,915,867) (i)

3,148,134

41,631,723

644,178

(1,915,867)

40,360,034

179,848,693

1,044,993

(1,915,867)

178,977,819

40,636,532

1,195,191

(5,092,332) 
(i), (ii)

36,739,391

74,436,532

1,195,191

(5,092,332)

70,539,391

4,817,503

18,172,097

21,228,218

87,240,064

(150,198)

(150,198)

–

–

4,667,305

18,021,899

–

–

3,176,465 (ii)

24,404,683

3,176,465

90,416,529

105,412,161

(150,198)

3,176,465

108,438,428

179,848,693

1,044,993

(1,915,867)

178,977,819

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Effect on the consolidated statement of cash flows for the year ended 31 December 2017

In thousands of Tenge

For the year ended 31 December 2017

Profit for the period

Income tax

As previously
reported

Impact of 
IFRS 15

Corrections 
of errors (i)

As restated

13,434,246

351,381

(2,086,370)

11,699,257

4,317,134

(25,604)

–

4,291,530

Operating cash flows before working capital changes

51,354,189

325,777

(2,086,370)

49,593,596

Changes in working capital and other balances:

Trade and other receivables

Long-term trade receivables

Trade and other payables

Cost to obtain contract

i.  Correction of errors related to interconnect fees and expenses.

(4,303,005)

(28,503)

(274,519)

(179,726)

–

–

(4,331,508)

(454,245)

(2,593,947)

–

2,086,370

(507,577)

–

(117,548)

–

(117,548)

6.  Amendments to IFRS and the new interpretation that are mandatorily effective for the current year
In the current year, the following new and revised Standards and Interpretations have been adopted in these consolidated 
financial statements:

•  IFRS 15 Revenue from Contracts with Customers;
•  IFRS 9 Financial Instruments;
•  IFRIC 22 Foreign Currency Transactions and Advance Consideration;
•  Amendments to IFRS 2 – Classification and Measurement of Share-based Payment Transactions;
•  Amendments to IAS 40 – Transfers of Investment Property;
•  Amendments to IFRS 4 – Applying IFRS 9 Financial Instruments with IFRS 4 Insurance Contracts;
•  Annual Improvements to IFRSs 2014-2016 Cycle.

The adoption of the above mentioned Standards and Interpretations has not led to any changes in the Group’s accounting policies 
and did not materially affect the consolidated financial statements of the Group, with the exception of IFRS 15 Revenue from 
Contracts with Customers and IFRS 9 Financial Instruments as follows.

In the current year, the Group has applied IFRS 9 Financial Instruments that is mandatorily effective for an accounting period that 
begins on or after 1 January 2018. In relation to the impairment of financial assets, IFRS 9 requires an expected credit loss model, 
as opposed to an incurred credit loss model under IAS 39. The expected credit loss model requires an entity to account for expected 
credit losses and changes in those expected credit losses at each reporting date to reflect changes in credit risk since initial 
recognition. In other words, it is no longer necessary for a credit event to have occurred before credit losses are recognised. In the 
current year, the Group changed incurred credit loss model to expected credit loss model, although the effect was not material. 

In relation to a modification of terms of a financial liability, the Group needs to consider whether that modification is substantial. 
The treatment of non-substantial modification is different under IAS 39 and IFRS 9. Under IAS 39, the Group did not recognize any 
gain or loss at the time of non-substantial modification. At the point of modification the carrying amount of the financial liability is 
revised for directly attributable transaction costs and any consideration paid to or received from the counterparty. The effective 
interest rate is then adjusted to amortise the difference between the revised carrying amount and the expected cash flows over the 
life of the modified instrument. Under IFRS 9, a gain or loss shall be recognized at the point of a non-substantial modification. The 
modification gain or loss is equal to the difference between the present value of the cash flows under the original and modified terms 
discounted at the original effective interest rate. At the point of modification the carrying amount of the financial liability is revised to 
reflect the new cash flows discounted by the original effective interest rate as well as directly attributable transaction costs and any 
cash paid to or received from the counterparty. The effective interest rate is then adjusted to amortise the difference between the 
revised carrying amount and the expected cash flows over the life of the modified instrument.

75

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

6.  Amendments to IFRS and the new interpretation that are mandatorily effective for the current year continued
Corresponding information was not restated for the effect of IFRS 9 adoption, as the modified retrospective approach was applied 
on transition, which allows recognition of differences in the opening retained earnings at the beginning of the period. The adjustment 
to the retained earnings as at 1 January 2018 was caused by the effect of change in accounting for the non-substantial loan 
modification in the amount of 682,866 thousand Tenge, net of income tax. Due to immaterial nature of the resulting adjustment, 
the notes to the consolidated financial statements do not contain separate disclosure of the impacts of IFRS 9 adoption on the 
consolidated statement of financial position, statement of comprehensive income and statement of cash flows.

The Group has applied IFRS 15 Revenue from Contracts with customers that is mandatorily effective for an accounting period that begins on 
or after 1 January 2018. The Group has amended accounting for bundled offerings and incremental costs for obtaining contract (Note 5).

7.  New and revised IFRS in issue but not yet effective
The Group has not applied the following new and revised IFRSs that have been issued but are not yet effective:

IFRS 16 Leases

IFRS 17 Insurance Contracts

IFRIC 23 Uncertainty Over Income Tax Treatments

Amendments to IFRS 10 and IAS 28 – Sale or Contribution of Assets between an Investor and its Associate or Joint Venture

Amendments to IFRS 9 – Prepayment Features With Negative Compensation and modifications of financial liabilities 

Amendments to IAS 28 – Long-Term Interests in Associates and Joint Ventures 

Annual Improvements to IFRSs 2015-2017 Cycle

*With earlier application permitted.

Effective for annual 
periods beginning on 
or after

1 January 2019*

1 January 2021*

1 January 2019*

a date to be 
determined*

1 January 2019*

1 January 2019*

1 January 2019*

IFRS 16 Leases
IFRS 16 introduces a comprehensive model for the identification of lease arrangements and accounting treatments for both lessors 
and lessees. IFRS 16 will supersede the current lease guidance including IAS 17 Leases and the related interpretations when it 
becomes effective. 

IFRS 16 distinguishes leases and service contracts on the basis of whether an identified asset is controlled by a customer. 
Distinctions of operating leases (off balance sheet) and finance leases (on balance sheet) are removed for lessee accounting, 
and is replaced by a model where a right-of-use asset and a corresponding liability have to be recognised for all leases by lessees 
(i.e. all on balance sheet) except for short-term leases and leases of low value assets.

The right-of-use asset is initially measured at cost and subsequently measured at cost (subject to certain exceptions) less accumulated 
depreciation and impairment losses, adjusted for any remeasurement of the lease liability. The lease liability is initially measured at the 
present value of the lease payments that are not paid at that date. Subsequently, the lease liability is adjusted for interest and lease 
payments, as well as the impact of lease modifications, amongst others. Furthermore, the classification of cash flows will also be 
affected as operating lease payments under IAS 17 are presented as operating cash flows; whereas under the IFRS 16 model, the lease 
payments will be split into a principal and an interest portion which will be presented as financing and operating cash flows respectively.

In contrast to lessee accounting, IFRS 16 substantially carries forward the lessor accounting requirements in IAS 17, and continues 
to require a lessor to classify a lease either as an operating lease or a finance lease.

Furthermore, extensive disclosures are required by IFRS 16.

The management of the Group anticipates that the application of this standard may have an impact on the Group’s consolidated 
financial statements. The Group assessed an impact of the new standard on the financial results. The Group reviewed their agreements 
that may contain lease and evaluated the disclosure requirements of the new guidance, and will design and implement any identified 
necessary controls. The preliminary assessment indicates that the Group will recognise the right of use asset of 24,756,315 thousand 
Tenge and the corresponding lease liability of 25,594,676 thousand Tenge. The impact on profit or loss for the year ended 31 December 
2018 is to decrease expenses by 5,834,772 thousand Tenge, to increase depreciation by 2,630,329 thousand Tenge and to increase 
interest expense by 2,320,888 thousand Tenge.

76

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Management anticipates that the adoption of other standards will not have a material impact on the consolidated financial statements 
of the Group in the period of initial application.

8.  Segment information
The Group’s operations are a single reportable segment.

The Group provides mobile communication services in the Republic of Kazakhstan. The Group identifies the segment in accordance 
with the criteria set in IFRS 8, Operating Segments, and based on the way the operations of the Group are regularly reviewed by the 
chief operating decision maker to analyse performance and allocate resources among business units of the Group.

The chief operating decision-maker (“CODM”) has been determined as the Group’s Chief Executive Officer. The CODM reviews the 
Group’s internal reporting in order to assess performance and allocate resources. Management has determined a single operating 
segment being mobile communication services based on these internal reports.

9.  Balances and transactions with related parties
Parties are generally considered to be related if one party has the ability to control the other party, is under common control, or 
can exercise significant influence or joint control over the other party in making financial and operational decisions. In considering 
each possible related party relationship, attention is directed to the substance of the relationship, not merely the legal form. For 
the majority of the year Telia Company was the ultimate parent company of the Group. Telia Company group includes entities 
under common control and associates of Telia Company. On 21 December 2018, the 75 percent stake in the Company owned 
by Telia Company was sold directly to Kazakhtelecom JSC. Kazakhtelecom JSC is controlled by the Government of the Republic 
of Kazakhstan through Sovereign Wealth Fund “Samruk-Kazyna” JSC (“Samruk-Kazyna”) which owns 51% of Kazakhtelecom’s 
controlling shares (Note 1). Governmental entities include entities under common control and associates of the Government of the 
Republic of Kazakhstan.

The Group’s primary transactions with related parties are consulting services, technical assistance and operational support, roaming 
and interconnect. The Group’s transactions with its related parties during the years ended 31 December and related amounts due as 
of the year-end were as follows:

Due from related parties

Entities of Telia Company group

Due to related parties

Entities of Telia Company group

Due to related parties

Fintur Holdings B.V.

Revenue

Expense

Expense

Entities of Telia Company group

Entities of Telia Company group

Fintur Holdings B.V.

Due from related parties

Entities of NWF “Samruk-Kazyna” group

Due from related parties

Entities of Kazakhtelecom JSC group

Due from related parties

Governmental entities

Due to related parties

Entities of NWF “Samruk-Kazyna” group

Due to related parties

Entities of Kazakhtelecom JSC group

Due to related parties

Governmental entities

Revenue

Revenue

Revenue

Expense

Expense

Expense

Entities of NWF “Samruk-Kazyna” group

Entities of Kazakhtelecom JSC group

Governmental entities

Entities of NWF “Samruk-Kazyna” group

Entities of Kazakhtelecom JSC group

Governmental entities

2018

2017

358,090

71,963

810,492

135,926

474,596

1,041,407

538,393

897,529 

1,274,050

3,807,743

474,735

103,977

2018

2017

452,534

199,106

8,273

14,823

112,063

1,273

7,825

62,203

8,115

44,949

12,303

2,982

–

–

–

–

–

–

–

–

–

–

–

–

77

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

9.  Balances and transactions with related parties continued
Amounts due from related parties are neither past due nor impaired. These entities do not have credit ratings assigned but their 
reliability is determined by the Group on the basis of long-term cooperation and which have a good credit history. The Group’s 
management believes that amounts due from related parties will be fully repaid within one year.

Memorandum of Understanding (“MoU”)

On 26 August 2012, Sonera and the Company entered into a memorandum of understanding, details of which are disclosed further in Note 20.

Compensation of key management personnel 

Compensation paid to key management personnel for their services in full time executive management positions and to the members 
of the board of directors consists of a contractual salary, performance bonus dependent on the financial performance of the Group, 
and other compensation in the form of reimbursement of apartment rent expenses from the Group. Total compensation included in 
staff costs in the statement of comprehensive income is equal to 409,349 thousand Tenge for the year ended 31 December 2018  
(2017: 236,408 thousand Tenge). The compensation scheme does not include share-based payments, post-employment or other 
long-term benefits, which were nil for all years presented.

10. Property, plant and equipment

As at 1 January 2017

Cost

Property

Plant and
machinery

Equipment
tools and
installations

Assets under
construction 
and advances 
given

Total

21,216,911

193,752,896

26,553,990

16,711,684

258,235,481

Accumulated depreciation and impairment losses

(5,313,603)

(137,350,205)

(20,250,067)

–

(162,913,875)

Carrying amount as at 1 January 2017

15,903,308

56,402,691

6,303,923

16,711,684

95,321,606

Additions

Transfers

Depreciation charge

As at 31 December 2017

Cost

59,459

–

1,480,694

14,202,569

15,742,722

–

11,887,139

2,062,191

(13,949,330)

–

(579,066)

(14,604,457)

(2,200,723)

–

(17 348 246)

21,276,370

205,640,035

30,096,875

16,964,923

273,978,203

Accumulated depreciation and impairment losses

(5,892,669)

(151,954,662)

(22,450,790)

–

(180,298,121)

Carrying amount as at 31 December 2017

15,383,701

53,685,373

7,646,085

16,964,923

93,680,082

Additions

Transfers

Transfer to Advances given for Intangible assets (Note 11)

123,935

374,922

–

–

1,010,949

13,079,613

14,214,497

8,084,799

180,748

(8,640,469)

–

–

–

(345,037)

(345,037)

Depreciation charge

(646,165)

(15,336,475)

(2,891,266)

–

(18,873,906)

As at 31 December 2018

Cost

21,775,227

213,724,834

31,288,572

21,059,030

287,847,663

Accumulated depreciation and impairment losses

(6,538,834)

(167,291,137)

(25,342,056)

–

(199,172,027)

Carrying amount  
as at 31 December 2018

15,236,393

46,433,697

5,946,516

21,059,030

88,675,636

As at 31 December 2018, the gross carrying value of property, plant and equipment, which had been fully depreciated and were still 
in use, was 125,217,497 thousand Tenge (31 December 2017: 105,879,825 thousand Tenge).

78

FINANCIAL STATEMENTSKcell Annual Report and Accounts 201811.  Intangible assets

As at 1 January 2017

Cost

Accumulated amortisation

Software 
and licenses

Intangible 
assets in 
progress

Advances
given

Total

73,151,906

5,638,363

8,222

78,798,491

(35,956,011)

–

–

(35,956,011)

Carrying amount as at 1 January 2017

37,195,895

5,638,363

8,222

42,842,480

Additions

Transfers

Amortisation charge

As at 31 December 2017

Cost

Accumulated amortisation

4,480,056

456,750

1,043,713

5,980,519

6,133,204

(5,638,363)

(494,841)

–

(5,762,324)

–

–

(5,762,324)

83,765,166

456,750

557,094

84,779,010

(41,718,335)

–

–

(41,718,335)

Carrying amount as at 31 December 2017

42,046,831

456,750

557,094

43,060,675

Additions

4,523,468

184,819

250,014

4,958,301

Transfer of Advances given for Property, plant and equipment (Note 10)

–

–

345,037

345,037

Transfers

Amortisation charge

As at 31 December 2018

Cost

Accumulated amortisation

112,514

548,872

(661,386)

–

(7,758,259)

–

–

(7,758,259)

88,401,148

1,190,441

490,759

90,082,348

(49,476,594)

–

–

(49,476,594)

Carrying amount as at 31 December 2018

38,924,554

1,190,441

490,759

40,605,754

Initially, a new billing system, Amdocs, was classified as intangible assets in progress. As at 31 December 2017, Amdocs was 
transferred to software and licenses.

As at 31 December 2018, the carrying amount of the 3G license was 2,333,333 thousand Tenge (31 December 2017: 2,666,667 
thousand Tenge) and its remaining amortisation period was 7 years. As at 31 December 2018, the carrying amount of the 4G license 
was 20,944,444 thousand Tenge (31 December 2017: 22,677,777 thousand Tenge) and its remaining amortisation period was 
12 years. As at 31 December 2018, the gross carrying value of intangible assets, which had been fully amortised and were still in use  
was 27,630,351 thousand Tenge (31 December 2017: 19,275,605 thousand Tenge). 

79

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

12. Trade and other receivables

Trade receivables from subscribers

Trade and other receivables from dealers and distributors

Trade receivables from roaming operators

Trade receivables for interconnect services

Less: allowance for impairment of trade receivables

Total financial assets

Less: long-term trade receivables from subscribers

31 December
2018

31 December
2017

(restated)*

1 January
2017

(restated)*

20,579,975

16,394,364

13,571,486

629,826

456,470

330,859

326,613

1,280,359

259,550

1,895,114

900,299

452,276

(6,680,113)

(5,642,354)

(2,839,931)

15,317,017

12,238,472

14,359,304

(3,009,995)

(1,617,206)

(1,162,961)

Total current financial assets

12,307,022

10,621,266

13,196,343

VAT recoverable

Prepaid other taxes

Advances to suppliers

Deferred expenses

Other receivables

6,674,090

5,516,033

2,330,281

1,201,942

497,818

454,778

975,529

2,556,276

1,456,953

411,507

1,010,707

446,512

678,995

544,379

871,862

Total trade and other receivables

22,580,797

20,316,900

18,854,596

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

Total financial assets are denominated in currencies as follows:

Tenge

US dollar

31 December
2018

31 December
2017

(restated)*

1 January 
2017

(restated)*

14,860,547

11,978,922

12,464,190

456,470

259,550

1,895,114

Total financial assets

15,317,017

12,238,472

14,359,304

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

80

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018The allowance for impairment of trade receivables relates to trade receivables from subscribers, dealers and distributors. 

The ageing analysis of trade receivables is as follows:

Total neither past due nor impaired

Past due but not impaired

due for 1 month

due for 2 months

due for 3 months

due for 4 to 6 months

due for more than 6 months

Total past due but not impaired

Impaired

30 to 60 days

60 to 90 days

90 to 120 days

120 to 200 days

over 200 days

Total impaired

31 December
2018

31 December
2017

(restated)*

1 January 
2017

(restated)*

10,391,317

9,123,562

12,594,547

998,019

984,739

510,551

811,176

1,621,215

118,310

881,987

577,530

696,213

840,870

77,591

61,162

213,468

941,068

471,468

4,925,700

3,114,910

1,764,757

268,376

11,254

133,627

202,978

72,966

22,752

110,273

171,071

56,860

69,496

82,514

232,627

6,063,878

5,265,292

2,398,434

6,680,113

5,642,354

2,839,931

Allowance for impairment of trade receivables

(6,680,113)

(5,642,354)

(2,839,931)

Total financial assets

15,317,017

12,238,472

14,359,304

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

The main factors, which the Group takes into account when considering whether receivables are impaired, are their past due status, 
historical experience of collectability and forward looking macro-economic factors. 

There are no customers who represent more than 10 percent of the total balance of receivables. The concentration of credit risk is 
limited due to the customer base being large and unrelated.

Neither past due nor impaired receivables represent receivables from companies and subscribers with no credit ratings assigned but 
their reliability is determined by the Group on the basis of long-term cooperation representing those companies which have a good credit 
history. The Group’s management believes that neither past due nor impaired receivables in the amount of 12,704,826 thousand Tenge 
will be fully repaid in 2019.

A reconciliation of movements in the financial assets impairment allowance is as follows:

As at 1 January

Charge for the year

Receivables written off during the year as uncollectible

As at 31 December

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

The Group considers that the carrying amount of receivables is approximately equal to their fair value.

2018

(restated)*

2017

5,642,354

2,839,931

1,981,368

2,864,623

(943,609)

(62,200)

6,680,113

5,642,354

81

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

13. Share capital and earnings per share
Share capital of the Group at 31 December is as follows:

JSC Kazakhstelecom

JSC Raiffeisenbank

JSC Freedom Finance

31 December 2018

31 December 2017

Share

Number
of shares

Share

Number
of shares

75.00 percent

150,000,000

11.14 percent

22,282,367

–

–

–

–

5.68 percent

11,353,659

9.08 percent

18,153,541

Single Accumulative Pension Fund

1.72 percent

3,431,950

1.14 percent

2,270,950

Fintur

TeliaSonera Kazakhstan

JSC Central Securities Depositary

Other

–

–

–

–

51.00 percent

102,000,000

– 24.00 percent

48,000,000

–

13.24 percent

26,472,717

6.46 percent

12,932,024

1.54 percent

3,102,792

The total authorised number of ordinary shares is 200,000,000 shares with a par value of 169 Tenge per share, all of which are issued 
and fully paid. On 21 December 2018, the 75 percent stake in the Company owned by Fintur and TeliaSonera Kazakhstan was sold 
directly to Kazakhtelecom JSC.

The calculation of basic and diluted earnings per share is based on the following data: 

2018

(restated)*

2017

Profit for the period attributable to equity shareholders

8,531,032

11,699,257

Weighted average number of common shares

200,000,000

200,000,000

Earnings per share (Kazakhstani Tenge), basic and diluted 

42.66

58.50

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

The Group has no dilutive or potentially dilutive securities outstanding.

According to the requirements of the Kazakhstan Stock Exchange (“KASE”), the Group has calculated its book value per share, 
which was calculated based on the number of common shares outstanding as at the reporting date. The book value per share as at 
31 December 2018 and 31 December 2017 is presented below.

Net assets, excluding intangible assets

Number of common shares in issue

31 December
2018

31 December
2017

(restated)*

27,469,535

27,478,716

200,000,000

200,000,000

Book value per share (Kazakhstani Tenge)

137.35

137.39

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

82

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Dividends declared and paid during the years ended 31 December were as follows:

Dividends payable as at 1 January

Dividends declared during the year

Dividends paid during the year

Dividends payable as at 31 December

14. Trade and other payables

Trade payables

Total financial liabilities

Accrued salaries and bonuses to employees

Other payables

2018

2017

–

–

11,678,000

11,678,000

(11,678,000)

(11,678,000)

–

–

31 December
2018

31 December 
2017

(restated)*

1 January 
2017

(restated)*

13,372,884

18,275,481

22,696,052

13,372,884

18,275,481

22,696,052

1,716,864

1,334,003

1,276,596

2,910,727

4,795,199

4,070,062

Total trade and other payables

18,000,475

24,404,683

28,042,710

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

Trade payables are denominated in currencies as follows:

Tenge

US dollar

Other

31 December 
2018

31 December
2017

(restated)*

1 January 
2017 
(restated)*

6,287,335

14,174,439

10,602,504

7,085,549

4,099,843

11,624,078

–

1,199

469,470

Total financial liabilities

13,372,884

18,275,481

22,696,052

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

83

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

15. Borrowings

Eurasian Development Bank

Halyk Bank of Kazakhstan JSC

SB Alfabank JSC

Bonds

Total borrowings

Including

Long-term loans – principal amount

Short-term loans – principal amount

Loans discount

Long-term bonds

Loans – accrued interest

Accrued coupon payable on bonds

Short-term borrowings 

Long-term borrowings

Total borrowings

31 December
2018

31 December
2017

29,749,590

26,103,278

21,688,817

34,209,722

10,086,666

10,104,722

5,193,713

–

66,718,786

70,417,722

10,000,000

12,000,000

51,630,000

58,000,000

(366,125)

4,935,969

261,198

257,744

–

–

417,722

–

31 December
2018

31 December
2017

51,782,817

58,417,722

14,935,969

12,000,000

66,718,786

70,417,722

The Group’s borrowings are denominated in Kazakhstani Tenge. The Group has not entered into any hedging arrangements in 
respect of its interest rate exposures.

The carrying amount of the Group’s borrowings approximates their fair value.

The details of the Group’s borrowings as at 31 December 2018 are as follows:

Date of issue Maturity date

Nominal 
interest rate

Principal
amount

Outstanding
balance

10.02.2017

20.12.2019

12.00%

29,630,000

29,749,590

28.11.2016

02.12.2019

23.09.2016

20.09.2019

11.50%

11.50%

8,000,000

7,818,525

4,000,000

3,893,578

19.07.2018

16.07.2021

11.50%

10,000,000

9,976,714

26.06.2018

07.06.2019

12.00%

5,000,000

5,036,666

04.07.2018

07.06.2019

12.00%

5,000,000

5,050,000

61,630,000

61,525,073

Bank name

Eurasian Development Bank

Halyk Bank of Kazakhstan JSC

Halyk Bank of Kazakhstan JSC

Halyk Bank of Kazakhstan JSC

Alfabank JSC

Alfabank JSC

Total

84

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018On 16 January 2018, the Group undertook a bond placement on the Kazakhstan Stock Exchange, in which bonds to the value of 
4.95 billion Tenge were placed with investors at a yield of 11.5 percent. This was the first placement in the programme, which the 
Group had announced on 14 December 2017, aimed at expanding and diversifying the Group’s funding sources, increasing the 
average term of Kcell’s financial liabilities and decreasing its funding costs. 

The programme details are as follows:

Type of bonds:

Amount of bonds:

Unsecured coupon bonds

30,000,000 (thirty million) bonds

Nominal price of a bond:

1,000 (one thousand) Tenge

Total volume  of the bond issue:

30,000,000,000 (thirty billion) Tenge

Maturity Coupon rate, %

31 December
2018

31 December
2017

Unsecured Tenge denominated bonds

16 January 2021

11.50%

4,950,000

Including/(excluding):

Discount on bonds issued, net

Accrued coupon payable

(14,031)

257,744

5,193,713

–

–

–

–

As at 31 December 2018 and 2017, no assets were pledged under borrowing agreements.

As at 31 December 2018 and 2017, the Group was in compliance with its financial covenants.

The table below details changes in the Group’s liabilities arising from financing activities. Liabilities arising from financing activities 
are those for which cash flows were, or future cash flows will be, classified in the Group’s consolidated statement of cash flows as 
cash flows from financing activities.

Borrowings, principal amount

Bonds

1 January
2018

Financing 
cash flows*

31 December
2018

70,000,000

(8,370,000)

61,630,000

–

4,950,000

4,950,000

*The cash flows from borrowings make up the net amount of proceeds from borrowings and repayments of borrowings in the statement of cash flows.

85

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

16. Revenues

Voice and other services

Data service

Sale of handsets

Value added services

Total revenues

At a point in time

Over time

Total revenues

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

A reconciliation of movements in deferred revenue is as follows:

As at 1 January

Payments received from subscribers

Revenue

Utilisation for other services 

As at 31 December

2018

2017

(restated)*

77,515,304

80,050,026

45,799,748

45,540,808

18,432,075

12,081,596

7,953,623

9,802,128

149,700,750

147,474,558

2018

2017

(restated)*

18,432,075

12,081,596

131,268,675

135,392,962

149,700,750

147,474,558

2018

6,007,580

101,653,985

(95,578,274)

(4,785,545)

7,297,746

Revenue in the amount of 6,007,580 thousand tenge was recognised in year ended 31 December 2018 that was included in the 
deferred revenue balance at the beginning of the period.

86

FINANCIAL STATEMENTSKcell Annual Report and Accounts 201817.  Expenses by nature
Operating expenses are presented on the face of the statement of comprehensive income using a classification based on the 
functions “Cost of sales”, “Selling and marketing expenses” and “General and administrative expenses”. Total expenses by function 
are classified by nature as follows:

Depreciation and amortisation

Interconnect fees and expenses

Network maintenance expenses

Cost of SIM card, scratch card, start package sales and handsets

Staff costs

Frequency usage charges and taxes other than on income

Transmission rent

Sales commissions to dealers and advertising expenses

Amortisation expense of cost to obtain the contract

Other

Total expenses

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

Amortisation and depreciation by function were as follows:

Cost of sales

General and administrative expenses

2018

2017

(restated)*

26,632,165

23,146,570

25,255,806

25,889,588

15,986,284

16,126,531

15,026,175

11,004,649

11,421,009

10,949,404

12,835,449

11,388,790

9,647,353

9,803,504

2,949,694

2,481,146

264,519

125,017

8,445,098

7,228,125

128,463,552

118,143,324

2018

2017

23,075,157

20,361,235

3,557,008

2,785,335

Total depreciation of property, plant and equipment and amortisation of intangible assets

26,632,165

23,146,570

Other operating expense for the year ended 31 December comprised the following:

Operational foreign exchange loss

Other

Total other operating expenses

2018

2017

1,025,442

166,345

415,968

202,083

1,191,787

618,051

87

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

18. Finance income and finance costs
Finance income for the year ended 31 December comprised the following:

Interest income

Foreign exchange gains related to financing arrangements

Total finance income

Finance costs for the year ended 31 December comprised the following:

Interest expense

Foreign exchange losses related to financing arrangements

Total finance costs

19. Taxes
Income tax expense comprised the following:

Current income tax

Deferred income tax

Current income tax (benefit)/expense in respect of prior years

Total income tax expense

2018

2017

781,137

321,421

722,764

234,550

1,102,558

957,314

2018

2017

9,720,695

10,104,293

173,394

272,387

9,894,089

10,376,680

2018

2017

(restated)*

6,893,128

7,267,496

(3,334,106)

(1,220,315)

173,416

2,575,039

3,732,438

8,622,220

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

A reconciliation of income tax expense applicable to profit before taxation at the statutory income tax rate to income tax expense 
reported in the consolidated financial statements was as follows:

Profit before income tax

Theoretical tax charge at the statutory rate of 20 percent

Other non-deductible expenses

Adjustments recognised in the current year in relation to the current tax of prior years

Income tax expense

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

88

2018

2017

(restated)*

12,263,470

20,321,477

2,452,694

4,064,295

1,106,328

1,982,886

3,559,022

6,047,181

173,416

2,575,039

3,732,438

8,622,220

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018The Group paid income tax in the amount of 5,099,039 thousand Tenge for the year ended 31 December 2018  
(2017: 5,012,000 thousand Tenge). 

Differences between IFRS and Kazakhstani statutory taxation regulations give rise to temporary differences between the carrying 
amount of assets and liabilities for financial reporting purposes and their tax bases. The tax effect of the movements in these 
temporary differences is detailed below and is recorded at the rates which are expected to be applied to the periods when the 
temporary difference will reverse. 

31 December
2017

(restated)*

Credited to
profit or loss

Impact of 
IFRS 9*

31 December
 2018

Tax effects of deductible temporary differences

Other

2,479,324

(9,924)

(170,716)

2,298,684

Gross deferred tax asset

2,479,324

(9,924)

(170,716)

2,298,684

Tax effect of taxable temporary differences

Property, plant and equipment and Intangible assets

7,146,629

(3,344,030)

–

–

3,802,599

3,802,599

Gross deferred tax liability

Less offsetting with deferred tax assets

7,146,629

(3,344,030)

(2,479,324)

9,924

170,716

(2,298,684)

Recognised deferred tax liability, net

4,667,305

(3,334,106)

170,716

1,503,915

*Impact of IFRS 9 is disclosed in Note 6.

Comparative movements for year ended 31 December 2017 is detailed below:

1 January
2017
(as previously
reported)

Adjustment*

1 January
2017

(restated)*

Debited/
credited to
profit or loss

31 December
2017

Tax effects of deductible temporary differences

Other

1,158,353

124,594

1,282,947

1,196,377

2,479,324

Gross deferred tax asset

1,158,353

124,594

1,282,947

1,196,377

2,479,324

Tax effect of taxable temporary differences

Property, plant and equipment and Intangible assets

7,170,567

Gross deferred tax liability

7,170,567

–

–

7,170,567

(23,938)

7,146,629

7,170,567

(23,938)

7,146,629

Less offsetting with deferred tax assets

(1,158,353)

(124,594)

(1,282,947)

(1,196,377)

(2,479,324)

Recognised deferred tax liability, net

6,012,214

(124,594)

5,887,620

(1,220,315)

4,667,305

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

89

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

20. Contingencies, commitments and operating risks
Political and economic conditions in the Republic of Kazakhstan

Emerging markets such as the Republic of Kazakhstan are subject to different risks than more developed markets, including 
economic, political and social, and legal and legislative risks. Laws and regulations affecting businesses in the Republic of 
Kazakhstan continue to change rapidly, tax and regulatory frameworks are subject to varying interpretations. The future economic 
direction of the Republic of Kazakhstan is heavily influenced by the fiscal and monetary policies adopted by the government, 
together with developments in the legal, regulatory, and political environment.

Because the Republic of Kazakhstan produces and exports large volumes of oil and gas, its economy is particularly sensitive to the 
price of oil and gas on the world market. During 2014-2016, the oil price decreased significantly, which led to a significant decrease in 
the national export revenue. On 20 August 2015, the Government and the National Bank of the Republic of Kazakhstan announced a 
transition to a new monetary policy based on a free floating Tenge exchange rate, and cancelled the currency corridor. In 2015 and in 
the first quarter of 2016, the Tenge depreciated significantly against major foreign currencies.

Management of the Group is monitoring developments in the current environment and taking measures it considered necessary in 
order to support the sustainability and development of the Group’s business in the foreseeable future. However, the impact of further 
economic developments on future operations and financial position of the Group might be significant.

Taxation

Kazakhstani tax legislation and practice is in a state of continuous development and therefore is subject to varying interpretations 
and frequent changes, which may be retroactive. Further, the interpretation of tax legislation by tax authorities as applied to the 
transactions and activities of the Group may not coincide with that of management. As a result, transactions may be challenged by 
tax authorities and the Group may be assessed additional taxes, penalties and interest. Tax periods remain open to retroactive review 
by the tax authorities for five years.

In July 2017, the Kazakhstan tax authority completed its comprehensive tax audit for the period between 2012 and 2015. Following 
the audit, the tax authority made a total claim of 9 billion Tenge, of which 5.8 billion Tenge is for unpaid taxes and 3.2 billion Tenge 
represents fines and penalties for the late payment. In January 2018, the Company disputed the Notification of the tax authority in the 
First Instance Court and the Company’s appeal was dismissed. Whilst the Company further appealed this decision, in June 2018, the 
Court of Appeal reviewed the appeal claim and left the unfavorable ruling of the First Instance Court in force. Although the decision 
is binding, the Company reserves the right to further appeal it in the Supreme Court. In the fourth quarter of 2016 and in the second 
quarter 2017, the Company made tax provisions of 4 billion Tenge and 2.8 billion Tenge, respectively. The Company made another 
tax provision of 1.4 billion Tenge, which was reported in the second quarter of 2018. During the third quarter of 2018, the Company 
has additionally accrued tax provisions in the amount of 0.8 billion Tenge, meaning the full amount at risk of 9 billion Tenge is provided 
for. On 5 November 2018 the Company filed a petition to the cassation instance of the Supreme Court of the Republic of Kazakhstan. 
On 5 December 2018, the petition was dismissed by Resolution of a judge of the Supreme Court of the Republic of Kazakhstan. The 
Company intends to appeal to the Supreme Court of the Republic of Kazakhstan again. The goal of the Company is to cancel the 
decisions of the Almaty City Specialized Inter-district Economic Court and the court of Almaty.

Capital expenditure commitments

As at 31 December 2018, the Group has contractual capital expenditure commitments in respect of property, plant and equipment 
and intangible assets totaling 4,295,229 thousand Tenge (31 December 2017: 6,873,547 thousand Tenge).

Acquisitions and investments

i.  Memorandum of understanding with Sonera
On 26 August 2012, Sonera and the Company entered into a memorandum of understanding (“the Buy and Sell MoU”), under which 
the Company had the right to require Sonera to sell to it, and Sonera had the right to require the Company to acquire from it, all 
participatory interests owned by Sonera in KazNet Media LLP (“KazNet”) together with all rights and obligations of Sonera under a 
framework agreement to buy all the participatory interests in the charter capital of KazNet and all the participatory interests owned 
by Sonera in Rodnik Inc LLP (“Rodnik”) together with all rights and obligations of Sonera under the agreements to buy participatory 
interests in the charter capital of Rodnik (refer to “Investment in Rodnik by Sonera”). 

Subject to satisfaction of the applicable conditions, each of Sonera and the Company was entitled to exercise its option at any time 
starting from nine months after the date of the offering of global depositary receipts and listing on local stock exchange, which took 
place on 13 December 2012. The purchase price that the Company was supposed to pay to Sonera for the acquisition resulting from 
the exercise of the option would be the amount of net cost incurred by Sonera in connection with the corresponding investments and 
acquisition transactions plus interest accrued on such amount.

90

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018The contractual right of Sonera to sell the underlying assets (debt and equity interests and related rights and obligations) to the 
Company is a financial instrument (derivative) within the scope of IFRS 9 Financial Instruments. The derivative instrument should be 
measured at fair value, with the changes in fair value recognised in the statement of comprehensive income. The Group did not have 
an unconditional right to avoid the settlement.

Sonera had the right to terminate the Buy and Sell MoU at any time by serving a written notice to the Company. 

The exercise of these options was conditional upon Fintur having consented to, authorised or voted in favour of the acquisition to 
be made by the Company as a result of the exercise of such right. In addition, completion of the acquisition contemplated by the 
exercise of options is subject to law, regulation and any requisite approvals. Sonera had the option to sell (“the Put Option”) and 
the Company had the option to buy (“the Call Option”) the participatory interest. The strike price of the both options equals the net 
costs incurred by Sonera, annually compounded using the interest rate (interest accruals begins when the costs are incurred or the 
receipts are cashed and ends when the participatory interest are transferred). 

Neither the Put Option nor the Call Option can be exercised without the authorisation of Fintur. In addition there is uncertainty in the 
timing of required changes in 4G/LTE regulation. Accordingly, there is an uncertainty regarding whether the option will be exercised. 
On this basis, the Company measured the derivative at the original cost of zero.

On 4 May 2016, the Company obtained control over the activity of KazNet (Note 3).

ii.  Investment in Rodnik by Sonera 
Sonera negotiated an agreement with a third party to acquire 25 percent of the participatory interests in the charter capital of Rodnik. 
Rodnik owns 79.92 percent of the total share capital of KazTransCom JSC (“KTC”). 

The purchase price for acquisition is 20 million US Dollars, subject to adjustments to be made based on the amount of net debt of 
Rodnik and KTC at the time the acquisition is completed. 

On 13 August 2012, Sonera entered into a call option agreement with a third party, under which Sonera has a call option to acquire 
another 75 percent participatory interest in Rodnik. Pursuant to the terms of that call option agreement, the call option exercise price 
will be calculated based on fair market value of the participatory interest in Rodnik.

The acquisition of 25 percent of the participatory interests in the charter capital of Rodnik was completed on 14 January 2013.

Execution of the KazNet option had no effect on the option related to Rodnik.

The standby letter of credit

The standby letter of credit for 10 million US Dollars, within the framework of the general agreement between the Group and Citibank 
Kazakhstan JSC, was issued on 23 September 2015. As at 31 December 2018, the credit limit has been decreased to 5.5 million US Dollars. 
This instrument has been issued in favour of Apple Distribution International (Ireland) to allow the Group to extend the term of payment for 
goods purchased from the company, and will have a positive impact on the Group’s working capital. As at 31 December 2018, the instrument 
has been used, the outstanding balance is 546 thousand Tenge. 

The “Daytime Unlimited” and failure to disconnect calls on Kcell network

During 2013, an investigation was initiated by the Agency for Competition Protection of the  
Republic of Kazakhstan (“the ACP”), in relation to the “Daytime Unlimited” service under the Activ brand and non-interruption of 
services when a customer’s balance reaches zero under the Kcell brand. On conclusion of the initial investigations, the Antimonopoly 
Inspectorate issued an administrative offence report with a potential fine on the Company of 16 billion Tenge. During the following 
court process the Company was able to reduce the penalty to 325 million Tenge and subsequently made payment in full in May 2014.

The ACP ordered that the Company should comply with the following on or before 21 April 2014: 

1.  to stop collection of the subscription fees under the tariff plan “Daytime Unlimited” in case of insufficiency of funds on 

a subscriber’s account; 

2.  to ensure interruption of connection (voice or Internet access) when a subscriber’s balance reaches zero; and
3.  to ensure a refund to subscribers, any fees received as a result of failure to interrupt the connection when a subscriber’s balance 

reaches zero (“the Order”).

91

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

20. Contingencies, commitments and operating risks continued
The “Daytime Unlimited” and failure to disconnect calls on Kcell network continued

The Company complied with point 1, however, due to technical limitations of the billing system, the Company is currently unable to 
implement point 2. However, the Company is in the process of introducing a new billing system that will enable the interruption of 
the connection.

The Company has challenged the ACP findings and decision through the courts system in the Republic of Kazakhstan, culminating 
in an appeal to the Supreme Court. On 30 June 2015, the Supreme Court of the Republic of Kazakhstan dismissed the Company’s 
supervisory appeal. On 15 June 2015, the ACP filed a claim in court seeking for enforcement of the order. On 9 July 2015, the court 
issued a resolution on satisfying the ACP claim to enforce the order, and as a result the Company must now enforce points 2 and 3 
in the above ACP order. 

As at 31 December 2018, the total amount returned to subscribers is 2,618,045 thousand Tenge. As at 31 December 2018, 
the Company accrued a provision in the amount of 116,640 thousand Tenge (31 December 2017: 116,640 thousand Tenge). 
The Company expects further refunding the subscription of fees until point 2 above is enforced. 

New Technical Regulations

Order No. 91 of the Committee of the National Security dated 20 December 2016 on approval of Technical Regulations “General 
requirements to the telecommunication equipment in ensuring conducting of operative search measures, collection and storage 
of subscribers’ information” was published on 7 February 2017 and came into force on 8 February 2018. According to the new 
regulations, there are additional requirements to the telecommunication equipment that include expansion of technical capabilities 
of equipment to conduct operative search activities, collection and storage of subscribers’ information (hereinafter – ORA). 
Management is currently implementing an action plan in order to comply with the requirements of Technical Regulations.

Amendments and addendums to the “Rules of communication service provision”

Order No. 403 of the Minister of Information and Communications of the Republic of Kazakhstan dated 21 November 2017 
on Amendments and Additions to the Order No. 171 of the Acting Minister for Investment and Development of the Republic of 
Kazakhstan dated 24 February 2015 “On Approval of the Rules for the Provision of Communication Services” was officially published 
on 16 January 2018, and came into force on 26 January 2018. The rules state that mobile operators will be obliged:

i.  to inform subscribers when bonus allowances are fully consumed and charge from the main balance only after receiving 

respective consent from subscriber. In case subscriber did not give the consent, operator should postpone services (item 26); 
and

ii.  potentially it will not be allowed to operators to allow debt of subscribers in roaming (which contradicts to the Rules).

The violations of new rules can be recognized an abuse of dominant position that entails a penalty of 5% of the total income of the 
company or 10% in case if repeated within a year with monopoly revenue confiscation. 

Management is currently assessing the risks associated with the introduction of new rules in order to comply with the amendments 
and additions to the “Rules for the Provision of Communication services”.

Cases related to the abuse of dominant position

On 19 October 2018, the Committee on Regulation of Natural Monopolies, Protection of Competition and Consumer Rights of 
the Ministry of National Economy of the Republic of Kazakhstan (“Committee”) initiated administrative proceedings against the 
Company for an alleged administrative violation related to the abuse of its dominant position in 2017. 

The potential fine, which can be imposed by the court, constitutes approximately 2 billion Tenge. According to the Committee, the 
violation resulted in the establishment of different prices for Kcell’s mobile Internet access service with a data allowance, when the 
data allowance was exceeded or the monthly subscription fee was not paid in a timely manner. 

In addition, the Committee issued an order for the Company to return to Kcell brand subscribers all fees charged in 2017 when the 
monthly data allowance was exceeded and when the monthly subscription fee for mobile Internet access services had not been paid. 
Kcell has filed an appeal against this decision with the court.

The Company appealed the order issued by the Committee referring to noncompliance with the requirements of the law.

The management of the Company believes that the overall claim will be satisfied in favor of the Company, and so no provision has 
been made for this amount.

92

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018Physical verification of fixed assets

Starting from June 2017 Kcell Solutions LLP (“the Subsidiary”) began the process of physical verification of the Company’s fixed 
assets at its work sites and warehouses, visiting, counting and reconciliation procedures over fixed assets of the Company with 
accounting data as a general contractor. The Group is analysing shortages and surpluses identified during the physical verification 
of fixed assets and assessing their potential tax effect.

21. Financial risk management
Financial risk factors

The Group’s activities expose it to a variety of financial risks: market risk (including foreign exchange risk), liquidity risk and credit 
risk. The Group’s overall risk management programme focuses on the unpredictability of financial markets and seeks to minimise 
potential adverse effects on the Group’s financial performance. The Group does not use derivative financial instruments to hedge 
risk exposures.

Credit risk

The Group takes on exposure to credit risk, which is the risk that one party to a financial instrument will cause a financial loss for the 
other party by failing to discharge an obligation. Exposure to credit risk arises as a result of the Group’s sales on credit terms and 
other transactions with counterparties giving rise to financial assets.

The Group’s maximum exposure to credit risk by class of assets is as follows:

Cash and cash equivalents

Trade receivables

Long-term trade receivables

Due from related parties

Restricted cash

31 December
2018

31 December 
2017 (restated)*

Note

12

12

9

6,029,042

12,659,844

12,307,022

10,621,266

3,009,995

1,617,206

1,018,003

36,533

810,492

38,733

Total maximum exposure to credit risk

22,400,595

25,747,541

*The retrospective restatement of the consolidated financial statements is disclosed in Note 5.

Credit risk from balances with cash and cash equivalents is managed by the Group’s treasury department in accordance with the 
Group’s policy. Investments of surplus funds are made only with approved financial institutions and within credit limits assigned to 
each bank or financial institution. Financial institutions’ credit limits are reviewed by the Group’s Treasury Department on a monthly 
basis. The limits are set to minimise the concentration of risks and therefore mitigate financial loss through a financial institution’s 
potential failure to make payments.

The Group has policies in place to ensure that sales of products and services are made to customers and distributors with an 
appropriate credit history. If corporate customers are independently rated, these ratings are used. Otherwise, if there is no 
independent rating, risk control assesses the credit quality of the customer taking into account its financial position, past experience 
and other factors. The Group’s management reviews ageing analysis of outstanding trade receivables and follows up on past 
due balances. Customers that fail to settle their liabilities for mobile services provided are disconnected until the debt is paid. 
Management provides ageing and other information about credit risk (Note 12). The carrying amount of accounts receivable, net 
of provision for impairment of receivables, represents the maximum amount of trade receivables exposed to credit risk. The Group 
has no significant concentrations of credit risk since the customers portfolio is diversified among a large number of customers, both 
individuals and companies. Although collection of receivables could be influenced by economic factors, management believes that 
there is no significant risk of loss to the Group beyond the provisions already recorded.

93

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

21. Financial risk management continued
Foreign exchange risk

The majority of the Group’s purchases of property, plant and equipment and inventories, as well as certain services such as roaming 
are denominated in US Dollars. Hence, the major concentration of foreign exchange risk arises from the movement of the US Dollar 
against the Tenge. Due to the undeveloped market for financial instruments in Kazakhstan, the management does not hedge the 
Group’s foreign exchange risk.

The carrying amounts of the Group’s foreign currency denominated monetary assets and monetary liabilities at the end of the 
reporting period are as follows.

US Dollar

Euro

Others

Liabilities

Assets

31 December
2018

31 December
2017

31 December
2018

31 December
2017

7,085,549

4,099,843

1,203,082

2,472,071

–

–

– 

1,199

21,473

1,482

212,019

4,280

As at 31 December 2018, if the US Dollar had weakened/strengthened by 10 percent against the Tenge with all other variables held constant, 
after-tax profit for year ended 31 December 2018 would have been 468,761 thousand Tenge lower/higher (2017: 113,014 thousand Tenge 
lower/higher), mainly as a result of foreign exchange gains/losses on translation of US Dollar denominated bank balances, receivables 
and payables. Profit is less sensitive to movement in Tenge/US Dollar exchange rates at 31 December 2018 than at 31 December 2017 
because of the increased amount of US Dollar denominated cash and cash equivalents at 31 December 2018 offsets exposure to US Dollar 
denominated accounts payable.

Cash flow and fair value interest rate risk

The Group does not have floating interest bearing assets or liabilities as of 31 December 2018, and as such, management has not 
presented interest rate sensitivity analysis.

Liquidity risk

Prudent liquidity risk management implies maintaining sufficient cash. Due to the dynamic nature of the underlying businesses, the 
Group’s treasury aims to maintain flexibility in funding by keeping sufficient cash available.

The table below shows financial liabilities as at 31 December 2018 by their remaining contractual maturity. The amounts disclosed 
in the maturity table are the contractual undiscounted cash flows. When the amount payable is not fixed, the amount disclosed is 
determined by reference to the conditions existing at the reporting date. Foreign currency payments are translated using the spot 
exchange rate at the reporting date.

The maturity analysis of financial liabilities as at 31 December 2018 is as follows:

Liabilities

Borrowings

Trade payables

Due to related parties

Demand and
less than
3 months

From 3 to
12 months

More than 
12 months

Total

5,693,931

53,098,692

16,926,723

75,719,346

13,372,884

674,718

–

–

–

–

13,372,884

674,718

Total future payments

19,741,533

53,098,692

16,926,723

89,766,948

94

FINANCIAL STATEMENTSKcell Annual Report and Accounts 2018The comparative maturity analysis of financial liabilities as at 31 December 2017 is detailed below:

Liabilities

Borrowings

Trade payables

Due to related parties

Demand and
less than
3 months

From 3 to
12 months

More than
12 months

Total

2,687,722

62,109,417

13,319,444

78,116,583

18,275,481

1,177,333

–

–

–

–

18,275,481

1,177,333

Total future payments

22,140,536

62,109,417

13,319,444

97,569,397

Management believes that the payments of the borrowings and other financial liabilities will be financed by cash flows from operating 
activities and that the Group will be able to meet its obligations as they fall due. The Group can extend borrowings up to an additional 
twelve months, subject to consent of the lenders (Note 15).

Capital management

The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going concern in order to provide 
returns for owners and benefits to other stakeholders and to maintain an optimal capital structure to reduce the cost of capital. In 
order to maintain or adjust the capital structure, the Group may adjust the amount of dividends paid to owners, return capital to 
owners, issue new capital and sell assets to reduce debt.

Offsetting a financial asset and a financial liability

Financial instruments subject to offsetting, enforceable master netting and similar arrangements are as follows as at 
31 December 2018:

ASSETS

Trade receivables from interconnect services

Trade receivables from roaming services

Total assets subject to offsetting, master netting 
and similar arrangement

LIABILITIES

Trade payables for interconnect services

Trade payables for roaming services

Total liabilities subject to offsetting, master netting 
and similar arrangement

Gross amounts before
offsetting in the
statement of
financial position

Gross amounts set
off in the statement
of financial position

Net amount after 
offsetting in the 
statement of financial
 position and net
amount of exposure

(a)

(b)

(c) = (a) – (b)

219,099

884,173

38,772

427,703

180,327

456,470

1,103,272

466,475

636,797

291,577

427,703

38,772

427,703

252,805

–

719,280

466,475

252,805

Financial instruments represented by trade receivables from interconnect services in the amount of 150,532 thousand Tenge 
and corresponding trade payables in the amount of 8,555 thousand Tenge are not eligible for offsetting. Services include testing, 
monitoring, analysing and optimisation of international SMS traffic routes that are provided by various number of counterparties and 
the Group has no intention to process payables and receivables on a net basis.

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Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic reportNOTES TO THE CONSOLIDATED 
FINANCIAL STATEMENTS 
(IN THOUSANDS OF KAZAKHSTANI TENGE, UNLESS OTHERWISE STATED)  
CONTINUED

21. Financial risk management continued
Offsetting a financial asset and a financial liability continued

Financial instruments subject to offsetting, enforceable master netting and similar arrangements are as follows as at 31 December 2017:

ASSETS

Trade receivables from interconnect services

Trade receivables from roaming services

Total assets subject to offsetting, master netting  
and similar arrangement

LIABILITIES

Trade payables for interconnect services

Trade payables for roaming services

Total liabilities subject to offsetting, master netting 
and similar arrangement

Gross amounts before
offsetting in the
statement of
financial position

Gross amounts set
off in the statement
of financial position

Net amount after 
offsetting in the 
statement of financial
 position and net
amount of exposure

(a)

(b)

(c) = (a) – (b)

3,240,121

1,449,632

2,625,399

1,190,082

614,722

259,550

4,689,753

3,815,481

874,272

3,319,596

1,190,082

2,625,399

1,190,082

694,197

–

4,509,678

3,815,481

694,197

Financial instruments represented by trade receivables from interconnect services in the amount of 285,577 thousand Tenge 
and corresponding trade payables in the amount of 4,944 thousand Tenge are not eligible for offsetting. Services include testing, 
monitoring, analysing and optimisation of international SMS traffic routes that are provided by various number of counterparties and 
the Group has no intention to process payables and receivables on a net basis.

The amount set off in the statement of financial position reported in column (b) is the lower of (i) the gross amount before offsetting 
reported in column (a) and (ii) the amount of the related instrument that is eligible for offsetting. 

The Group has master netting arrangements with telecom operators, which are enforceable in case of default. In addition, applicable 
legislation allows an entity to unilaterally set off trade receivables and payables that are due for payment, denominated in the 
same currency and outstanding with the same counterparty. These fall in the scope of the disclosure as they were set off in the 
consolidated statement of financial position. 

96

FINANCIAL STATEMENTSKcell Annual Report and Accounts 201822. Fair value of financial instruments
Fair value is the amount at which a financial instrument could be exchanged in a current transaction between willing parties, 
other than in a forced sale or liquidation, and is best evidenced by an active quoted market price.

The estimated fair values of financial instruments have been determined by the Group using available market information, where it 
exists, and appropriate valuation methodologies. However, judgement is necessarily required to interpret market data to determine 
the estimated fair value. The Republic of Kazakhstan continues to display some characteristics of an emerging market and economic 
conditions continue to limit the volume of activity in the financial markets. Market quotations may be outdated or reflect distress sale 
transactions and therefore not represent fair values of financial instruments. Management has used all available market information 
in estimating the fair value of financial instruments. For the purpose of fair value disclosures the Group determines below described 
instruments’ fair value hierarchy as level 2 (significant observable inputs).

Financial assets carried at amortised cost

The estimated fair value of fixed interest rate instruments is based on estimated future cash flows expected to be received 
discounted at current interest rates for new instruments with similar credit risk and remaining maturity. Discount rates used depend 
on credit risk of the counterparty. Carrying amounts of cash and cash equivalents, trade receivables and due from related parties 
approximate fair values due to their short-term maturities. As at 31 December 2018 and 31 December 2017, the fair value of financial 
assets was not significantly different from their carrying value.

Financial liabilities carried at amortised cost

The estimated fair value of fixed interest rate instruments with stated maturity, for which a quoted market price is not available, 
was estimated based on expected cash flows discounted at current interest rates for new instruments with similar credit risk and 
remaining maturity. Carrying amounts of trade payables, dividends payable and due to related parties approximate fair values due 
to their short term maturities. As at 31 December 2018 and 31 December 2017, the fair value of financial liabilities was not significantly 
different from their carrying value.

23. Subsequent events
In February 2019, the Group fully repaid loans to Alfa-Bank JSC and opened a credit line in the SB JSC VTB Bank Kazakhstan in the 
amount of 5 billion Tenge for a period of one year and annual interest rate of 10.9%

97

Annual Report and Accounts 2018 KcellFinancial statementsGovernanceStrategic report