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Live Company Group plc
Annual Report 2022

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FY2022 Annual Report · Live Company Group plc
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Live Company Group plc 
 
Registered Number 00630968 
 
Annual Report and Consolidated Financial Statements for the year 
ended 31 December 2022 

Live Company Group plc 
CONTENTS 
 
Page 2 of 110 
 
 
DIRECTORS AND ADVISORS 
3 
STRATEGIC REPORT 
                                                                                                          4 
CORPORATE GOVERNANCE REPORT 
19 
DIRECTORS’ REPORT 
29 
DIRECTORS’ RESPONSIBILITIES STATEMENT 
33 
REPORT OF THE INDEPENDENT AUDITOR 
34 
CONSOLIDATED STATEMENT OF COMPREHENSIVE INCOME 
45 
CONSOLIDATED AND COMPANY STATEMENTS OF FINANCIAL POSITION 
46 
CONSOLIDATED AND COMPANY STATEMENTS OF CHANGES IN EQUITY 
49 
CONSOLIDATED AND COMPANY STATEMENTS OF CASH FLOWS 
52 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS 
53

Live Company Group plc 
DIRECTORS AND ADVISORS 
 
Page 3 of 110 
Directors 
David Ciclitira (Chairman) 
Ranjit Murugason (Senior Non-Executive Director) 
Maria Serena Papi (Non-Executive Director) 
(resigned 27 September 2023) 
Bryan Lawrie (Non-Executive Director) 
Stephen Birrell (Non-Executive Director) 
 
Public Limited Company No. 
00630968 
 
Secretary and Registered Office 
Bryan Lawrie 
3 Park Court  
Pyrford Road  
West Byfleet 
Surrey 
KT14 6SD 
 
Nominated and Financial Adviser 
Beaumont Cornish Limited 
Building 3 
566 Chiswick High Road, 
London  
W4 5YA 
Broker 
CMC Markets UK Plc 
133 Houndsditch 
London  
EC3A 7BX 
 
Auditor 
MHA 
2 London Wall Place 
London 
EC2Y 5AU 
 
 
Solicitor 
Gateley plc 
1 Paternoster Sq. 
London 
EC4M 7DX 
 
Bankers 
National Westminster Bank Plc 
2nd Floor  
65 Piccadilly 
London  
W1A 2PP 
 
HSBC Bank Plc 
Level 6  
71 Queen Victoria Street 
London 
EC4V 4AY 
 
Registrar 
Link Group 
10th Floor, Central Square 
29 Wellington Street 
Leeds 
LS1 4DL 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 4 of 110 
CHAIRMAN’S REPORT 
 
2022 was a mixed year as the global events world continued to struggle somewhat in the first half of 
the year, with cancelled events and postponements from 2021. The Group continued to build on its 
strategy of reducing risk and maximising asset and brand usage across divisions. This is clearly 
evident in the BRICKLIVE division, with the sunshine strategy of maximum usage for the larger tours 
in the USA, and in the new KPOP division where we were able to create a new revenue stream.  
 
However, although revenue across the four divisions increased 79% from the previous year to £4.8m 
the Group continued to be loss making and as set out in note 2.1 there is a material uncertainty as 
to going concern due to the continued trading performance of the Group and the requirement for 
additional financing. The Directors have taken steps, as detailed below, to address these concerns 
and to strengthen the management of the business. 
 
1. Additional management meetings to review strategy and focus on the revenue generating 
divisions. 
2. Continued careful management of creditors and cash position, including the payment of 
certain creditors in Ordinary Shares. 
3. Cutting the fixed cost base by reducing staff and overhead. 
4. De-risking the business model and reducing the funding requirement for events which was 
proving a cash burden on the Company. 
  
KPOP.Flex/KPOP LUX 
  
While K-pop has existed for decades, in the last few years the genre has spread globally amassing 
armies of fans.  In December 2021, after a year of negotiations, I was delighted to finally be able to 
launch KPOP.FLEX / K.Flex in May 2022 at the iconic DB Frankfurt Stadium, Germany.  In February 
of last year, LVCG announced that the tickets for the 14 May 2022 show were completely sold out 
and so we added a second day, as well as additional artists to the roster.  The final artists were 
ENHYPHEN, NCT, DREAM, KAI, (G)I-DLE, IVE, MAMAMOO, AB6IX, MONSTA X and 
DREAMCATCHER.  The concert took place on 14 and 15 May to great acclaim and reported a profit 
of £80,000 to LVCG.  In addition to the profit share, LVCG was also able to recover £137,000 of staff 
costs.  As part of KPOP.FLEX in Frankfurt we partnered with the KTO (Korean Tourism Office) to 
host a Korean culture festival as part of the fan festival. 
  
Revenue for our KPOP division is derived from several sources:  ticket sales, merchandising, 
sponsorship and streaming. 
  
Our new brand called KPOP LUX was established earlier this year and, in February 2023, the new 
brand KPOP LUX signed an agreement with a branding and promotional business Birdman Inc. 
Birdman Inc is listed on the MOTHERS (growth) segment of the Tokyo Stock Exchange. 
  
KPOP LUX is also the brand behind our first successful Madrid concert which took place in July at 
Civitas Metropolitano Stadium with artists including ENHYPHEN, ATEEV, IVE, SHINee, STAYC and 
CAVITY. Close to 40,000 fans attended the show which provided a chance for European fans to see 
several phenomenal K-pop acts on one stage. 
 
Two further concerts planned for 2023, Frankfurt KPOP.Flex and the KPOP LUX Super Concert 
London, were postponed.  The contracts are multi-year and further opportunities have been identified 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 5 of 110 
in Europe, using a low-risk licencing business model which will greatly reduce the funding 
requirements which were proving a burden on the Company. 
 
BRICKLIVE  
                                                                                                                                                                                 
During 2022, 40 Tours (2021: 42 tours) were sold into client events in the UK, Europe, Asia and the 
US, creating amazing experiences for their customers. August saw the first BRICKLIVE event since 
the pandemic.  BRICKLIVE In the Park took place in London over five days and was very popular.  
  
Despite the reduction in tours compared to the previous year, revenue for the division is slightly 
greater than the previous year due to focus on higher value tours and longer rental duration.  The 
Company continues to operate a strategy that ensures that all assets have maximum usage through 
the year as demonstrated with its focus on the US market, especially during the European winter 
months. 
  
Pre-pandemic BRICKLIVE sold 71 Tours and the Group's strategy is to return BRICKLIVE to this 
delivery level. To achieve this BRICKLIVE will look at new markets in the Middle East, not currently 
covered with our existing partners, as well as a renewed focus on tour utilisation with a streamlined 
team. 
  
After the reporting period, the Group was pleased to announce that several new contracts have been 
signed, including for events in the Netherlands with Aqua Zoo Friesland Exploitatie B.V and 
Dierenpark Overloon Exploitatie B.V for BRICKLIVE OCEAN and BRICKLIVE SAFARI, and 
BRICKLIVE ANIMAL WORLD and BRICKLIVE BRICKOSAURS to Wales, as well as tours to the 
USA.  BRICKLIVE models, car ramps and brick pits featured in a successful BRICKLIVE show in 
Toulouse France during October 2023.  Furthermore, following our strategy to optimise the 
BRICKLIVE assets, in 2023 LVCG sold two of its underperforming tours - Mythical Beasts and Outer 
Space - for £350,000 in staged payments during 2023.  Whilst the Company has had success with 
these tours, they have not been as popular in recent times and hence a buyer for the assets was 
sourced.  
 
LCSE  
  
In March 2022 the LCSE Division hosted the annual mass participation Cape Town Cycle Tour - 
after it returned to its usual March slot post Covid. Throughout the year the Division also participated 
in producing several Pick 'n' Pay Wine Festivals in South Africa. However, the bulk of the Division's 
work has been around the preparation for the 2023 Cape Town Formula E race and the Cape Town 
stopover of the Global Ocean Race, which included a week of ocean sustainability events and a haul 
out for the IMOCA class boats. Both the Cape Town Formula E race and the Cape Town stopover 
of the Global Ocean Race took place in the first quarter of 2023 and the Formula E race was voted 
most popular race of the 2023 calendar. In October 2023 LCSE organised the hospitality village, as 
well as other side events, for the World Rallycross event in Cape Town. 
 
During 2022, LCSE has performed in line with expectations regarding the operational delivery and 
the Strategy for 2023 and beyond is to source significant title sponsorships for all managed events. 
 
 
 
 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 6 of 110 
Formula E  
  
In October 2022 E- Movement Ltd attracted an investment of ZAR 16.5m (£0.825m) which valued 
the company at ZAR 63m (£3.15m).  Post this new investment, E-Movement Holdings (100% LVCG 
subsidiary) owned 14.83% of E-Movement Ltd., which in turn implied a ZAR 9.3m (£0.47m) valuation 
for LVCG's stake - a close to 500% increase in investment value. 
 
In October 2022 it was announced that FIA will add Cape Town to the 2023 Formula E world 
championship race calendar.  LVCG was proud to bring the E-prix to Cape Town in March 2023 for 
the sold-out inaugural event. While revenue was generated principally from a staging fee of £200,000 
as there was no title sponsor in this inaugural year, the Company is hopeful that with the success of 
the event a title sponsor can be retained for a return to Cape Town and is already in discussions 
with various parties.  The learnings from the 2023 race form a great base for the future and additional 
revenue streams such a merchandising can be explored. 
 
StART Art Global Limited 
  
In 2022 the Group acquired the remaining shares in StART Art Global, an online and physical art 
business. The Division hosted the 9th instalment of the London show at the Saatchi Gallery and 
reported a profit for this event and its licence fee income from the licensee StART.Art Korea. In 
conjunction with StART.Art Korea, the strategy for 2023 was a renewed focus on marketing and 
sponsorships.  
  
Additionally, the Group launched a successful new show, StArt + at 131 A Gallery in Cape Town 
from 8-12 March 2022, a further Start + show was held to coincide with the Formula E race in Mexico 
City on 14 January 2023.  The licensee, StART.Art Korea, exhibited the inaugural StART Art Fair 
Seoul from 1-6 September 2022 at Galleria Forêt, which is in the affluent and fashionable Sung Dong 
Gu district of Seoul.   
  
Revenue from online art linked merchandised and online art sales have been minimal thus far 
however, the physical art events have continued to grow in 2022. 
 
In late 2023, the Independent Non-Executive Directors agreed to cancel the acquisition of the 
80.06% of Start Art announced on 8 July 2022 (and mentioned above) in return for the cancellation 
of all amounts owing to myself and Ranjit Murugason being up to an aggregate of £500,000 in cash 
and £519,800 in Ordinary Shares, with the Company retaining a 19.94% interest. The StART.Art 
disposal is classified as Related Parties under AIM Rules for Companies (the ‘AIM Rules’).  The 
Company intends to seek approval from shareholders at a General Meeting during the first quarter 
of 2024, details of which will be provided in due course.  The General Meeting circular will provide 
all information with regards to the Related Parties and the opinion of the independent director and 
the Company’s Nominated Adviser, Beaumont Cornish Limited. 
 
General Corporate Update 
  
During 2022 the Group continued to focus on increasing and improving its offerings.  The K-POP 
division added a new event, the StART division added several new events in new territories including 
Korea and South Africa, LCSE confirmed the Formula E race and BRICKLIVE added shows in new 
locations and hosted its first event since 2019. 
  

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 7 of 110 
In July 2022 as part of the StART completion of acquisition a placing of new Ordinary shares at a 
price of 4p per share was undertaken to raise gross proceeds of £0.6 million for the acquisition and 
working capital. 
  
Additionally, to provide shareholders and other investors who did not initially have the opportunity to 
participate in the Placing to do so, the Company also implemented a Broker Option of which 
6,000,000 new shares were subscribed for.  
 
The reversal of the 2022 StART acquisition has been approved by the Independent Non-Executive 
Directors, subject to a Company General Meeting, as outlined above. 
  
Furthermore, the Company announced a new broker CMC Markets Plc UK at the start of May 2023. 
  
Whilst the foundation for successful revenue generation from the Group’s diverse Divisional offering, 
as disclosed in the Group's 2022 Interim Financial Statements, 2022, continued to be challenging as 
the negative impact on live events from Covid were still being felt, despite the attempts to diversify 
and the acquisition of the remaining share capital of StART and the commitment of investment from 
the Republic of Korea, the Group delivered a loss during 2022. 
 
Financial Review 
 
Group revenues increases 79% from £2,674,000 to £4,774,000 reflecting a return to live events 
following the COVID-19 related interruption of business in 2020 and 2021 with both an increase in 
Bricklive and LCSE events from 42 to 47 and the introduction of 1 new KPE and 3 new StART.Art 
events. 
 
The Group believes in the multi-divisional strategy, but revenues will take some time to develop as 
each division moves towards achieving its full potential.  
 
Administrative expenses have increased with the addition of the KPE and StART.Art divisions 
resulting in a total comprehensive loss for the year of £9,664,000.  This includes an impairment 
charge of £4,070,000 relating to goodwill which arose on the acquisition of Parallel Live Group in 
2017 and StART.Art  2022. The total comprehensive loss for the year before the impairment charge 
was £5,594,000. 
 
As a result, a strategic review of the business was undertaken which led to the removal of non-core 
and loss-making activities which led to cost savings across the business. As well as short term 
measures to improve working capital including the payment of some contractors in shares.  The non-
executive Directors have announced their willingness to accept their director fees in shares in 2022. 
 
Going Concern 
 
Post balance sheet the Group, as is standard in operational businesses, went through an exercise 
to review its existing debt structures.  As a result, in March 2023 LVCG raised £200,000 via a new 
equity subscription by a number of long-term existing shareholders. The funds were applied towards 
the repayment of a £200,000 short-term prepayment facility that was entered into in February 2023. 
I would personally like to thank the shareholders who assisted in this subscription. 
 
Additionally, in the last quartile of 2023 the Group undertook a cost reduction and cash preservation 
exercise with staff numbers cut and salaries reduced where appropriate. 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 8 of 110 
 
Further the Group identified two existing underperforming BRICKLIVE tours, Mythical Beasts and 
Outer Space, which were sold for £350,000.  
 
I support and agree with the detailed going concern statement outlined within the directors’ report 
and confirm my support for any interim cash flow shortfalls under the terms of my guarantee. As part 
of this commitment, I have agreed to provide a £1,200,000 two-year convertible loan note to the 
Company, of which £570,000 has already been advanced in order to meet certain liabilities as they 
fall due.  The convertible loan note is classified as a Related Party transaction under AIM Rules for 
Companies (the ‘AIM Rules’).  The terms of the convertible loan note are to be agreed by the 
independent directors and announced separately in due course.  I have also confirmed a letter of 
support of £1,000,000 to support the cash flow of the business from 12 months of date of signing 
these financial statements. 
 
  The Company has also been in negotiations with a cornerstone investor who has indicated an 
interest in investing in LVCG in a two-stage process.  The first being a £1,500,000 loan and the 
second being a potential equity investment in the Company.  Negotiations are ongoing and there 
can be no guarantee that these will conclude. 
A placing for a £500,000 equity placement has been agreed with the Company’s broker, CMC 
Markets.  Final details will be communicated to shareholders on conclusion of this placing.   
 
In addition to the above, LVCG has begun a comprehensive strategy of settling several creditor 
payments via shares in LVCG, further details of which are outlined in note 35. 
 
The Directors are focused on a path to profitability, based on de-risking the business model and 
reducing the funding requirements which were proving a burden on the Company. 
 
I would like to thank the team for all their efforts and for their ongoing support and energy and hard 
work in continuing to develop and diversify the Live Company Group brand. I would also like to thank 
all our stakeholders for their continued belief and support of the Group. 
 
 
 
 
 
David Ciclitira 
Chairman 
2 February 2024 
 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 9 of 110 
Our Aspiration  
 
To become a multi-divisional multi-brand, revenue-producing group that encompasses memorable 
experiences in sports, music and live entertainments, together with opportunistic minority 
investments in complementary businesses. 
  
BUSINESS MODEL  
  
Value Creation Through Global Expansion  
 
Having rapidly established a presence in Europe, Asia, South and North America, the Group plans 
to continue investment in the KPOP LUX, BRICKLIVE and LCSE divisions with the intention of 
increasing recurring revenue via key partnerships, multi-year licence fee agreements for specific 
brands, as well as the introduction of new concepts.  
 
 
 
  
• 
Securing key long-term global partnerships with licensed partners, as well as sports and 
entertainment event owners, enabling popular sports, entertainment (with a key focus on 
KPOP) and edutainment events to be replicated in multiple territories; 
• 
Increasing our assets, introducing new divisions and ensuring our content and our events are 
current and fresh, giving audiences what they want to see and capitalising on global trends; 
• 
Generating sustainable recurring revenue by developing a loyal and repeat customer base 
through the expansion of existing brands;  
• 
Enhancing our global presence by expanding the number of territories in which KPOP LUX, 
BRICKLIVE and LCSE events are held; and 
• 
De-risking our revenue streams with multi-year licence fee arrangements rather than taking 
ticketing and event organisation risk.  
 
 
Securing 
Long Term 
Partnerships
Increasing 
LVCG Assets
Generating 
Sustainable, 
Recurring 
Revenue 
Growing 
Global 
Presence 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 10 of 110 
1. Key Performance Indicators (‘KPIs’) 
The primary objective of the Group in the first half of 2022 was to continue recovery post-COVID 
whilst maintaining the BRICKLIVE and LCSE brands globally and securing the production of content 
for 2022 and beyond. In the second half of the year the focus shifted to diversification of revenue 
with the acquisition of StART.Art and the launch of KPOP.Flex.  The Board considers cost control 
and profitability as core to the business. 
 
The principal internal KPIs revolve around the core objectives: 
  
  
2022 
2021 
Reasons for movement 
Revenue growth  
79% 
44% 
Continued post COVID recovery and 
first K-POP concert 
  
Number of BRICKLIVE Tours 
27 
27 
Assets remained the same 
  
Number of BRICKLIVE (40) and 
LCSE Events (7) 
47 
42 
Continued Post-COVID recovery 
Number of BRICKLIVE IP 
properties 
3 
7 
Several licenses expired in 2022 and 
were not renewed.    
  
Number of StART.Art events 
3 
0 
Events taking place globally under the 
newly acquired StArt Art Fair and StArt 
+ brands.   
Number of KPOP.Flex events 
 
1 
0 
First KPOP concert, which took place in 
Frankfurt Germany 
Revenue (£‘000) 
4,774 
2,674 
Revenue growth due to continued Covid 
recovery and first Frankfurt K-POP 
concert 
Gross (loss)/profit (£‘000) 
(98) 
36 
As above 
PXEBITDA (£‘000) 
(2,343) 
(1,697) 
as 
restated 
Due to increase in revenue and cost 
cutting measures undertaken. 
Loss before tax (£’000) 
(9,605) 
(3,333) 
as 
restated 
As above 
 
2. Future Developments 
As discussed in the Chairman’s Statement, the Group is focused on diversification of revenue 
streams and the expansion of our brands across live sports, entertainment and BRICKLIVE events. 
Particular geographic locations of interest are Asia (with a special focus on Japan and South Korea), 
South Africa, Europe, America and the Middle East. The Directors are investing significant time and 
resources into developing new business in these regions as they have been identified as markets 
which can deliver growth for the Group. 
 
 
 
 
 
 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 11 of 110 
3. Principal Risks and Uncertainties 
 
Managing Our Risk and Opportunities 
Risk management is central to achieving the Group’s strategy and delivering long-term value to 
shareholders. The Board, its Committees and the Executive Team are actively engaged in setting 
the risk appetite as well as managing both risks and opportunities to the Group. 
  
Definition of Risk 
Risk is defined as a potential future event that may influence the achievement of business objectives. 
This includes both ‘upside’ (opportunity) and ‘downside’ (threat) risks. Risks and opportunities can 
come from a variety of sources and can be directly related to the Group’s operational and commercial 
activities and support functions, or they can arise externally: from third parties such as Joint 
Venture partners, suppliers, regulators, competitors; from the economic environment or political 
climate.  
 
Risk Management 
The Group operates to ensure that risks are identified, understood, agreed, communicated and acted 
upon in a timely and consistent manner. It enables informed resource allocation and the delivery of 
expected results by providing a structured way to recognise the unexpected and be prepared for it. 
The main objectives for the Group risk management system are: 
− Support the achievement of business objectives and safeguard Group assets; 
− Integrate consistent risk management methodology into key business processes; 
− Create a risk-aware culture where staff actively identify and respond to risks and opportunities; 
and 
− Ensure compliance with legal, regulatory, and ethical requirements. 
  
Identifying Risk and Ownership 
 
Risk management is actively promoted from both a top-down and bottom-up approach where all 
individuals in the organisation are empowered to highlight risks and opportunities to the business. 
All agreed risks are allocated to an individual risk owner with mitigations and actions followed up 
through quarterly reporting to the Executive Team and biannual reporting to the Audit Committee.  
  
Our Principal Risks 
 
The table below indicates the principal risks the Group faces and has been produced following a 
robust assessment of risk, including consideration of those that would threaten its business model, 
future performance, solvency or liquidity. The list is not exhaustive or in priority order and may 
change over time. 
 
 
 
 
 
 
 
 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 12 of 110 
Risk 
Impact 
Control Measure 
Owner 
1. Severe disruption in 
global economic 
activity (including 
global pandemics) 
 
− 
Severe reduction in 
economic activity 
reducing revenue, 
profitability and cash flow 
in all operating markets 
and territories 
simultaneously 
− Diversified revenue base 
− Ensure sufficient cash to 
navigate complete 
shutdown  
Executive 
Chairman 
2. Insufficient funds to 
operate and sustain 
the business 
− Unable to fund work 
programme or strategic 
objectives 
− Impact to long term 
viability of the business 
− Long term cashflow 
management 
− Finances are controlled 
through annual planning 
process with regular 
forecast updates 
− Active commitment 
management and tracking 
for main contracts 
Executive 
Chairman 
3. Protection of IP 
− Loss of advantage to 
competitors infringing IP 
reducing revenue, 
profitability and cash flow 
− Possible claims regarding 
infringement of 
proprietary rights 
trademarks or patents 
− Build strong relationships 
with partners 
− Actively monitor potential 
IP legislation changes 
 
Head of 
Live 
Operations 
4. Licensee partner 
performance 
− Inability/delay to grow 
revenue and profitability 
form successful events in 
new territories  
− Develop a pipeline of 
potential new business 
and partners  
− Allocate adequate 
resources to ensure a 
steady pipeline year round 
− Continue diversification 
to reduce dependency 
on individual licence 
partner performance 
Head of 
Live 
Operations 
5. Business retention  
− Contract losses 
− Damage to reputation 
− Reduced appetite by 
investors  
− Develop continuous 
dialogue with existing 
clients 
− Engage senior 
management support 
with key relationships  
− Increase focus on 
account management 
team to ensure the sales 
process is as smooth as 
possible for clients  
− Ensure delivery of 
projects meet expected 
standards and 
contractual obligations 
 
Executive 
Chairman 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 13 of 110 
 
 
 
6. Change in regulatory 
or fiscal regime 
− Regulatory and tax 
changes affect profitability 
and viability of projects 
and operations  
− Delay to projects while 
changes are agreed 
− Potential renegotiation 
with licensed and IP 
Partners 
− Regular engagement and 
communication with 
government and in-
country stakeholders  
− Monitor potential 
changes in legislation 
− Seek stabilisation 
provisions in key 
agreements 
Executive 
Chairman 
7. Production 
constraints  
 
 
− Inability to deliver certain 
projects on time  
− Inability to acquire 
sufficient bricks and 
model builders 
− Proactive involvement 
with a variety of suppliers 
of bricks  
− Investigate alternative 
models such as 
franchises to avoid 
potential production 
bottlenecks 
− Continuous training and 
development of builder 
workforce and increase 
employee retention 
Head of 
Live 
Operations 
8. Investment risks  
− Group fails to meet 
forecasts and therefore 
market expectations 
− Emergence of new 
competitors or industry 
disruptors  
− Equity raises may dilute 
the interests of existing 
shareholders 
− Ensure market 
communication is timely 
and accurate  
− Engage in regular market 
reviews  
− Seek a diversified capital 
structure with alternative 
funding solutions  
Executive 
Chairman 
9. Major Health and 
Safety Executive 
(HSE) event 
− Loss of life or injury to 
personnel 
− Environmental impact 
− Reputational damage 
− Exposure to litigation 
− Financial and operational 
losses 
− Highly skilled, competent, 
and qualified personnel 
and subcontractors 
− Training provided as 
required 
− Management and Board 
commitment 
− Robust operational HSE 
processes and procedures 
− HSE Committee reviews 
and regular HSE meetings 
and engagements 
− Insurance cover 
Chief 
Operating 
Officer 
10. Loss of key personnel − Loss of shareholder 
confidence 
− Lack of direction and 
leadership within the 
Group 
− Loss of expertise and 
knowledge 
− Competitive remuneration 
package in place for key 
executives, benchmarked 
regularly relative to the 
market  
− Succession planning 
Executive 
Chairman 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 14 of 110 
OPERATIONAL REVIEW 
  
During 2022 and 2023 the Group has continued to focus on increasing and improving its offerings.  
The K-POP division added one new event in 2023, the StART division added two events in new 
territories including Korea and South Africa, LCSE staged the Cape Town Formula E Race and 
hosted the Cape Town leg of the Global Ocean Race, and BRICKLIVE added shows in new locations 
and hosted its first event since 2019. 
  
BRICKLIVE Tours and Trails 
  
Our zoo programme continued to build on its successful US strategy with new bookings in Stone 
Zoo in Massachusetts, Oklahoma City Zoo and Botanical Gardens, Detroit Zoo and Omaha's 
Botanical Gardens. Additionally, we had new bookings with two zoos in the Netherlands and with 
Knowsley Zoo in the UK.  
 
In 2022 a total of 40 Tours (2021: 42 Tours) were sold for client events in the UK, Europe, Asia and 
the US.  Although the number of Tours was minimally lower in 2022, the revenues from these Tours 
were greater than in 2021.  Pre-pandemic BRICKLIVE sold 71 Tours and the Group's strategy is to 
return BRICKLIVE to this delivery level. To achieve this BRICKLIVE will look at new markets in the 
Middle East, not currently covered with our existing partners, as well as a renewed focus on tour 
utilisation with a streamlined team. 
  
Following our strategy to optimise the BRICKLIVE assets, two underperforming tours - Mythical 
Beasts and Outer Space – were sold in May 2023 for £350,000. Whilst we had success with these 
tours, they have not been as popular in recent times and hence a buyer for the assets was sourced.  
  
BRICKLIVE Shows and Events 
  
The first BRICKLIVE event since the global pandemic took place in Battersea Park in London over 
five days in August 2022. ‘BRICKLIVE in the Park’ was the first live show since 2019.  Two new 
contracts were signed for BRICKLIVE Paddington, with a heritage steam railway company for May 
2022 and with the Paddington Now BID for July 2022. A new contract for Paw Patrol was signed with 
Northampton BID for March 2022, and for BRICKLIVE SAFARI with Toulouse Evenements for 
October 2022.   
  
Live Company Sports and Entertainment 
  
In March 2022 the LSCE Division hosted the annual Cape Town Cycle Tour, which returned to its 
usual March slot post Covid, and post balance sheet the cycle tour was run again in March 2023. 
  
In February 2023 the division staged the very successful Cape Town E-prix and the Cape Town 
stopover of the Ocean Race. 
  
Throughout the year the Division also participated in producing several Pick 'n' Pay Wine Festivals 
in South Africa.  
  
Formula E 
  
In October 2022 it was announced that FIA would add Cape Town to the 2023 Formula E World 
Championship race calendar. The sold-out E-prix took place, post balance sheet, in March 2023. 
Revenue was generated principally from a staging fee of £200,000 as there was no title sponsor in 
this inaugural year. The Company is hopeful that with the success of the event a title sponsor can 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 15 of 110 
be secured for a return to Cape Town and that additional revenue streams such as merchandising 
can be explored. 
 
StART collaborated with Formula E with an exhibition in Cape Town featuring emerging artists’ works 
from the respective cities.   
  
During 2022 E-Movement Pty Ltd attracted an investment of ZAR16.5m (£0.825m) which valued the 
company at ZAR 63m (£3.15m).  Post this new investment, the Group owned 14.83% of E-Movement 
Pty Ltd., which in turn implied a ZAR 9.3m (£0.47m) valuation for LVCG's stake - a close to 500% 
increase in investment.  At 31 December 2022 the Company impaired its investment in E-Movement 
Pty Ltd by £30,000 to reflect the Group share of the losses incurred by the associate. 
  
KPOP DIVISION 
  
In 2022 we saw the launch of the K-POP Division of the Group with the KPOP.FLEX / K.Flex festival 
held at the Deutsche Bank Park Stadium in Frankfurt, Germany in May 2022.  The May 2022 event 
in Frankfurt reported a profit of £80,000 to LVCG and LVCG was also able to recover £137,000 of 
staff costs.  
 
Additionally, we signed a contract with Doors Live AB for the online streaming of the Frankfurt festival 
across multiple time zones. We also entered into a merchandising agreement with Nylon – who paid 
a minimum guarantee of £350,000.  Nylon used the KPOP.FLEX and FLEXEY names and 
associated logos to develop, manufacture, and sell certain goods at the festival, with 75% of net 
profit from sales at the festival, online and off-site payable to LVCG. 
 
The KPOP LUX brand, which was introduced in 2023, had one concert on the schedule for this year 
in Madrid (which took place on 22 July) in partnership with SBS.  Two further concerts planned for 
2023, Frankfurt KPOP.Flex and the KPOP LUX Super Concert London, were postponed.  The 
contracts are multi-year and further future opportunities have been identified in Europe, using a low 
risk licencing business model which will greatly reduce the funding requirements which were proving 
a burden on the Company. 
  
In 2024 and beyond these European events are expected to generate significant revenues. Revenue 
will come from ticket sales, merchandise, streaming and sponsorship. The corresponding contracts 
are for four years, and one-day shows have the option to extend to multi-day festivals. As a result, 
revenues and profits should increase. Negotiations to extend our concert offerings further afield are 
in advanced stages – including Japan. 
  
StART.Art 
  
In July 2022 we agreed to acquire the remaining 80.06% of the issued share capital of StART Art for 
£3,202,243 to bring it into the Group's full ownership and to allow for the streamlining of costs and 
efficiencies. 
 
StART ART FAIR was held in London at the Saatchi Gallery in October 2022 and was very 
successful.  This year’s event – the 10th anniversary edition – is once again at the Saatchi Gallery in 
October, coinciding with Frieze Week. 
 
StART ART FAIR SEOUL held successful flagship store-type exhibitions and art fairs at the Grand 
Intercontinental Hotel and Galleria Foret in Seoul in May and September 2022. Additionally, StArt + 
was held at 131 A Gallery in Cape Town from 8-12 March 2022. 
 
 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 16 of 110 
 
In late 2023, the Independent Non-Executive Directors agreed, subject to a General Meeting, to 
cancel the acquisition of the 80.06% of StART.Art announced on 8 July 2022 (and mentioned above) 
in return for the cancellation of all amounts owing to David Ciclitira and Ranjit Murugason being up 
to an aggregate of £500,000 in cash and £519,800 in Ordinary Shares, with the Company retaining 
a 19.94% interest.  
 
 
2022 
2021 as 
restated 
  
£’000 
£’000 
Revenue 
4,774 
2,674 
Gross profit/(loss) 
(98) 
36 
Gross profit/(loss) % 
(2%) 
1% 
Administrative expenses 
(9,400) 
(3,261) 
Operating loss 
(9,498) 
(3,225) 
Addback: Depreciation, amortisation and impairment 
6,917 
1,147 
Addback: Exceptional items 
238 
381 
Pre-exceptional items EBITDA loss 
(2,243) 
(1,697) 
Exceptional items: 
  
  
Share option and warrant charge 
(195) 
(285) 
Other exceptional costs 
(43) 
(96) 
Total exceptional costs 
(238) 
(381) 
Depreciation and amortisation 
(6,917) 
(1,147) 
Finance costs 
(107) 
(108) 
Taxation 
(57) 
688 
Non-Controlling Interest 
(9) 
- 
Loss after tax attributable to owners of the parent 
(9,671) 
(2,645) 
  
Pre-exceptional Items EBITDA (PXEBITDA)  
The Group uses the alternative performance measures PXEBITDA to allow the users of the 
consolidated financial statements to gain a clearer understanding of the underlying performance of 
the business without the impact of one off non-recurring costs of an exceptional nature. 
Due to accounts being presented in thousands, there may be minor discrepancies arising from 
rounding adjustments. 
 
 
 

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 17 of 110 
SECTION 172(1) STATEMENT 
 
Section 172(1) of the Companies Act 2006 requires the Directors of the Company to act in a way 
that they consider, in good faith, would be most likely to promote the success of the Company for 
the benefit of its members as a whole, and in doing so have regard (amongst other matters) to:  
 
a. The likely consequences of any decision in the long-term;  
b. The interests of the Company’s employees;  
c. The need to foster the Company’s business relationships with suppliers, customers and 
others;  
d. The impact of the Company’s operations on the community and the environment;  
e. The desirability of the Company maintaining a reputation for high standards of business 
conduct; and  
f. The need to act fairly as between members of the Company.  
 
The Board of Directors is collectively responsible for the decisions made towards the long-term 
success of the Company and how the strategic, operational and risk management decisions have 
been implemented throughout the business is detailed in the Strategic Report on pages 4 to 17. 
 
Employees 
 
Our employees are one of the primary assets of our business, and the Board recognises that our 
employees are the key resource that enables delivering the Group’s strategy and goals.  
  
Annual pay and benefit reviews are carried out to determine whether all levels of employees are 
benefited equally and to retain and encourage skills vital for the business. The Remuneration 
Committee oversees and makes recommendations of executive remuneration and option awards.  
  
The Board periodically reviews the health and safety measures implemented in the business 
premises and improvements are recommended for better practices. 
  
A number of staff have worked remotely during the year.  We continue to monitor our staffing 
resources carefully and where appropriate have made certain redundancies. 
  
Suppliers, Customers and Regulatory Authorities 
 
The Board acknowledges that a strong business relationship with suppliers and customers is a vital 
part of the growth. Whilst day-to-day business operations considering suppliers and customers are 
delegated to the executive management, the Board sets directions and evaluates policies with regard 
to new business ventures and investing in research and development. The Board upholds ethical 
business behaviour and encourages management to seek comparable business practices from all 
suppliers and customers doing business with the Company.  
  
We value the feedback we receive from our stakeholders, and we take every opportunity to ensure 
that, where possible, their wishes are duly considered. The Board is aware of its regulatory 
requirements and receives training and advice when required. In 2020 the directors received a 
refresher update on the requirements under the UK Market Abuse regulations and disclosure of 
information to the Market. 
  

Live Company Group plc 
STRATEGIC REPORT for the year ended 31 December 2022 
 
Page 18 of 110 
Maintaining High Standards of Business Conduct 
 
The Company is incorporated in the UK and governed by the Companies Act 2006. The Company 
has adopted the Quoted Companies Alliance Corporate Governance Code 2018 (the “QCA Code”) 
and the Board recognises the importance of maintaining a good level of corporate governance, 
which, together with the requirements to comply with the AIM Rules, ensures that the interests of the 
Company’s stakeholders are safeguarded.  
  
Anti-corruption and anti-bribery training are compulsory for all staff and contractors, and the anti-
bribery statement and policy is contained in the Company’s Employee Manual. The Company’s 
expectation of honest, fair and professional behaviour is reflected by this and there is zero tolerance 
for bribery and unethical behaviour by anyone relating to the Company. 
  
The importance of making all staff feel safe in their environment is maintained and a whistleblowing 
policy is in place to enable staff to confidentially raise any concerns freely and to discuss any issues 
that arise. Strong financial controls are in place and are well documented. The risk framework and 
key business risks reviewed by the Audit Committee which in turn reports to the Board.  
  
Additionally, the Board upholds high standards of care towards the community and environment. 
  
Shareholders 
 
The Board recognises the significance of transparent and effective communications with its investors 
and places equal importance on all shareholders. As an AIM listed company, there is a need to 
provide fair and balanced information in a way that is understandable to all stakeholders and 
particularly our shareholders. The primary communication tool with our shareholders is through the 
Regulatory News Service (“RNS”), on regulatory matters and matters of material substance. The 
Company’s website provides details of the business, investor presentations and details of the Board 
and Committees, changes to major shareholder information, QCA Code disclosure and updates 
under AIM Rule 26. Changes are promptly published on the website to enable the shareholders to 
be kept abreast of Company’s affairs. The Company’s Annual Report and Notice of Annual General 
Meetings (AGM) are available to all shareholders. The Interim Report and other investor 
presentations are also available and can be downloaded from our website. 
  
Typically, the chair of the Audit Committee and the chair of the Remuneration and Nominations 
Committee attend the AGM (either in person or virtually) and are available to answer any questions. 
There are also opportunities throughout the year for shareholders to engage with the Board and 
members of the Executive Team, through general meetings, investor events and the Company’s 
Q&A session. 
 
 
 
David Ciclitira 
Chairman 
2 February 2024

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 19 of 110 
Live Company Group plc Board of Directors 
 
David Ciclitira (Executive Chairman) 
 
During his 40-year career, through his innovative vision, drive and creativity, David Ciclitira has 
played a significant role in shaping today's satellite broadcasting and sponsorship landscape. David 
was one of the four original shareholders of Europe's first satellite television station, Satellite 
Television plc (‘SATV’), which was renamed SKY following the sale in 1983 of 65% of SATV to 
Rupert Murdoch's News Corporation. David remained with Sky as Deputy Managing Director until 
the end of 1986 when he left to found the original Parallel Media Group (‘PMG’). 
  
In 1987 David founded PMG and in 1998, under David’s guidance, PMG entered into a joint venture 
with NBC for the formation of CNBC Sports International Limited, the international sports 
broadcasting arm of NBC which was broadcast on its CNBC Europe and CNBC Asia platforms. PMG 
successfully sold its shareholding in CNBC Sports to NBC in 2004. David has revolutionised the 
sports marketing strategies of some of the world's leading Federations - taking European Tour golf 
out of Europe and into South Africa and then Asia (including introducing the first professional golf 
tournament to China at Mission Hills), re-launching the World Cup of Golf and bringing the event 
under the wing of the Five Tours, representing the World Nordic Ski Championship on behalf of the 
FIS, overseeing the sponsorship and broadcast strategies of the Davis Cup, raising sponsorship for 
the first ever Jordan Formula One team with 7Up, representing the commercial rights of the Ladies 
European Golf Tour, instigating the commercialisation of the English and Italian Rugby Unions, and 
creating the Tour of China cycling race. 
  
David’s reputation as a leading marketer and dynamic entrepreneur in the Asian marketplace led to 
the establishment of a joint venture with Live Nation to form Live Nation Marketing Partnership Asia 
Limited (‘LNMPA’). In only two years since its inception, under David's guidance, LNMPA raised 
many USD millions in funding for a new annual Electronic Daisy Carnival festival in Tokyo. David 
remains at the innovative forefront of music promotion, bringing K-pop to new audiences around the 
world through LVCG KPOP Lux and K.Flex events. 
  
In May 2016, David invested in Brick Live Group and became its Chairman and its majority 
shareholder. In December 2018, David reversed Brick Live Group and its sister company Parallel 
Live Group into Live Company Group Plc (LVCG), which is admitted to trading on the AIM market of 
the London Stock Exchange. David is the current largest shareholder and Executive Chairman of 
LVCG. 
  
In 2022, LVCG became a shareholder in Start Art Global, an umbrella company which encompasses 
the StART.Art ecommerce art platform and internationally renowned StArt Art Fair, both created by 
David and capitalising on over 15 years of acquired experience in creating and promoting art projects 
and events around the world for emerging artists. 
  
This wealth of experience allows David to provide first class leadership skills to LVCG at the same 
time as being able to drive and accelerate new business opportunities. 
 
Ranjit Murugason (Senior Non-Executive Director) 
 
Ranjit joined the Board of PMG in 2010. Ranjit has over 20 years’ experience in strategic advisory, 
corporate finance and investment banking and capital markets in Europe, Asia, the Middle East and 
the USA. He is the founder and Managing Director of Urban Strategic, established in London in 2003 
and currently headquartered in Singapore. Previously Ranjit served as a Managing Director of the 
investment banking division of ABN Amro and was a senior advisor to GMR Group, one of India’s 
largest multinational infrastructure businesses. 
  

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 20 of 110 
Ranjit’s corporate finance experience provides the Board with first class corporate strategy and 
structure advice.  
  
Maria Serena Papi (Non-Executive Director) (resigned 27 September 2023)  
 
Maria Serena (also known as Serenella Ciclitira) has an Honours Degree in Art History from Trinity 
College, Dublin and since 2003 has been an Honorary Fellow at the Royal College of Art, London. 
She has worked extensively with art galleries and artists around the world. Between 1992 and 2000 
Serenella was Group Managing Director of the pan-European satellite broadcaster Super Channel 
(which later became NBC Europe) and from 1998-2016 she was Managing Director of PMG w                   
hich specialised in sport and music, during this period Serenella was also a Director of CNBC Sport. 
In 2017 Serenella joined the Board of LVCG. Serenella is David Ciclitira’s long term partner. 
  
Serenella’s international expertise provided the Group with an effective sounding board when dealing 
with different cultures around the world. Serenella gave the Board a gender balanced view of matters 
being discussed and the Group is grateful for her many years of counsel to the Board on all matters 
relating to its art division. 
 
Bryan Lawrie (Non- Executive Director) 
 
Bryan started his career in the London office of PKF, heading up the Business Support service team. 
This followed with a period of providing CFO services on a portfolio basis and then founding CFO 
Partners in early 2015. Bryan is an experienced interim CFO, working with CEO’s and other Board 
directors advising on both business and financial strategic matters. 
  
Bryan’s previous experience in many CFO roles provides LVCG with a wealth of financial and 
commercial accounting skills required in a fast-moving organisation. His understanding of working 
with dynamic business models provides a robust platform to help grow the business. 
 
Stephen Birrell (Independent Non-Executive Director)  
 
Stephen has been working at board level and in senior executive levels for the past 17 years. He 
has over 35 years of experience in business and technical roles since graduating from Strathclyde 
University in 1985. He has co-founded several niche companies during that time including Granite 
Rock, a sports and competition-based business; a niche technical consultancy; a knowledge 
management and software business and was instrumental in growing and improving a number of 
developing businesses. 
  
He focuses on areas of business performance improvement, assurance, and corporate 
development, working with teams to achieve successful outcomes. 
  
Stephen is based in London and is an executive director of Ossian Energy Limited and an 
independent non-executive director for both Ascent Resources Plc and Coro Energy Plc. 
  
 
 
 
 
 
 
 
 
 
 

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 21 of 110 
 
The Executive Team  
 
 
The Executive Team (formerly named Executive Board) was created early in 2019 and is chaired by 
David Ciclitira, the Group’s Executive Chairman, Nicola Gross, Group Director, Sarah Ullman, COO, 
and Bruce Parker-Forsyth, Managing Director of Live Company Sports and Entertainment. The 
Executive team is responsible for day-to-day operations and the development of strategic plans 
which are considered by the Board. The Executive Team contains additional expertise in production, 
operations, design services as well global event planning events and ordinarily meets each month.  
 
It consists of: 
Name  
Position 
David Ciclitira(1) 
Executive Chairman 
Nicola Gross 
Group Director 
Sarah Ullman 
Chief Operating Officer 
Bruce Parker-Forsyth 
Managing Director, LCSE 
Notes: 
(1) Executive Chairman on the Board of Live Company Group plc 
 
The Group is currently recruiting a new Chief Financial Officer, in the interregnum Bryan Lawrie, a 
Non-Executive director, is taking an active role in supporting the Executive Team in relation to the 
Group’s finances and accounts. 
 
Shareholder Relations  
 
During the year, we engaged with our shareholders through several channels. We actively engage 
using social media, RNS reach and platforms such as Investor meet for live webinars and Q&A 
sessions. We have also returned to live General and Annual General Meetings where shareholders 
are invited to attend in person. 
 

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 22 of 110 
Chairman’s Corporate Governance Statement  
Dear Shareholders 
As Chairman I am committed to ensuring that good corporate governance is adhered to and 
recognise that it underpins the foundations of business. The Board is committed to fit-for-purpose 
corporate governance across the business, from executive level and throughout the business. The 
Company made the decision to adopt the Quoted Companies Alliance Corporate Governance Code 
2018 (‘the QCA code’). The QCA Code and the principles contained within this code are valued by 
the Company and seen as essential building blocks for the underlying development of the business. 
As Chairman it is my duty to ensure that excellent standards of governance are maintained and 
cascaded down throughout the organisation.  
  
The Board is fully committed to investing in the management systems and appropriate controls to 
ensure that the Group's high standard of corporate governance is reflective of the quality of its 
operations and service. 
  
The Directors recognise the importance of sound corporate governance commensurate with the size 
and nature of the Company and the interests of its shareholders. The Corporate Governance Code 
does not apply to companies admitted to trading on AIM and there is no formal alternative for AIM 
companies. 
  
The Quoted Companies Alliance (QCA) has published a corporate governance code for small and 
mid-sized quoted companies, which includes a standard of minimum best practice for AIM 
companies, and recommendations for reporting corporate governance matters (the ‘QCA Code’). 
The Directors comply with the QCA Code to the extent they consider it appropriate and having regard 
to the size and resources of the Company. 
  
Corporate Governance Report 
 
The Directors recognise the importance of good corporate governance and apply the QCA Code. 
The QCA Code was developed by the QCA in consultation with a number of significant institutional 
small company investors, as an alternative corporate governance code applicable to AIM companies. 
The correct application of the QCA Code requires us to apply the principles set out in the QCA Code 
and also to publish certain related disclosures; these may appear in our Annual Report, be included 
on our website or we can adopt a combination of the two approaches. Recommended locations for 
each disclosure are specified in the QCA Code. 
  
The corporate governance framework which the Group operates is based upon practices which the 
Board considers appropriate for the size, risks and operations of the business. 
  
Principle One: Business Model and Strategy 
 
The purpose of the Group is to conceptualise, license, acquire rights, commercialise and deliver 
shows, events and exhibitions.  
  
The Group has licensee partners and venue operators to promote and operate BRICKLIVE shows, 
events and exhibitions globally, providing both content and technical support to partners for a licence 
and content fee. 
  
Additionally, it has licensee partners within its KPOP and StART divisions. 
  
In July 2022 the Group completed the full acquisition of StART which became a division of the Group 
rather than a minority investment.  Since that date, the decision has been taken to reverse the 

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 23 of 110 
acquisition, subject to shareholder approval at a General Meeting to be held in the first quarter of 
2024. 
  
The Group has partners throughout the world including Asia, Europe, North America, Middle East 
and Africa, and is constantly seeking to expand its global network of partners. The key to the Group’s 
success is to establish strong relationships with reliable partners who have a track record of staging 
events, and to supply the best quality content to our partners. 
  
Principle Two: Understanding Shareholder Needs and Expectations 
 
The Board is committed to communicating effectively with its shareholders.  
  
The Board is committed to maintaining good communication and having constructive dialogue with 
its shareholders on a regular basis. Institutional shareholders and analysts have the opportunity to 
discuss issues and provide feedback at meetings with the Group. 
  
In addition, all shareholders are encouraged to attend the Company’s Annual General Meeting and 
any other General Meetings that are held throughout the year. Investors also have access to current 
information on the Company through its website, www.livecompanygroup.com. 
  
Principle Three: Stakeholder Responsibilities 
 
The Board recognises the long-term success of the Group is reliant upon the efforts of the 
employees, contractors, suppliers and licensee partners. The Board has put in place a range of 
processes and systems to ensure the Board has oversight and contact with key management. 
  
Employees: Good communication is essential, and the management team holds weekly calls to 
discuss material matters affecting the operations of the business. 
  
Contractors and suppliers: the Group engages a number of freelancers to support the team of 
permanent staff, enabling the business to scale up or down the level of support required at any time. 
Freelancers are considered an important resource of the business. 
  
Shareholders: The Group communicates regularly with its shareholders, providing information 
updates using regulatory and non-regulatory news releases, the periodic magazine, keeping the 
investor section of the website up to date, and posting regular news updates from shows on the 
Company’s social media channels, including Instagram which was added in 2021. 
  
Principle Four: Risk Management 
 
The Group has an established Audit Committee, chaired by Bryan Lawrie. The Audit Committee has 
responsibility for ensuring the effectiveness of risk management and internal controls on behalf of 
the Board. During the annual audit process, specific risks are identified and evaluated in detail. 
  
A whistle blowing policy is in place to enable employees to report to the Board, in confidence, any 
risks or threats to the operations of the business. 
  
The principal risks of the business are set out on pages 11 to 13. The Audit Committee reviews and 
assesses these risks on an annual basis. 
  
 
 

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 24 of 110 
Principle Five: A Well-Functioning Board of Directors 
 
The time commitment formally required by the Group is an overriding principle that each Director will 
devote as much time as is required to carry out the roles and responsibilities that the Director has 
agreed to take on. 
  
David Ciclitira occupies the dual role of Executive Director and Chairman of the Board. Given the 
stage of the Company’s development, David Ciclitira’s experience in event marketing and promotion, 
and his familiarity with the Company’s projects, the Company believes that it is appropriate for the 
roles to be combined but will be reviewing this as the Company develops with a view to splitting the 
role when the Company can justify the need for, and expenditure in relation to, a separate Chief 
Executive.  The Company is also committed to the appointment of a qualified Finance Director before 
the publication of the next Annual Report. 
  
Biographical details of the Directors are set out within the governance report on pages 19 and 20.  
  
The Executive Chairman and Non-Executive Directors are engaged under service contracts 
requiring between three and twelve months’ notice by either party.  
  
The Board encourages the ownership of shares in the Company by Executive and Non-Executive 
Directors alike and in normal circumstances does not expect Directors to undertake dealings of a 
short-term nature. 
  
The Board considers ownership of Company shares by Non-Executive Directors as a positive 
alignment of their interest with shareholders. The Board will periodically review the shareholdings of 
the Non-Executive Directors and will seek guidance from its advisors if, at any time, it is concerned 
that the shareholding of any Non-Executive Director may, or could appear to, conflict with their duties 
as an independent Non-Executive Director of the Company or their independence itself. Directors’ 
emoluments, including Directors’ interest in share options over the Company’s share capital, are set 
out in the Directors' Report. 
  
The Board has established a Compliance Committee, Audit Committee, Remuneration Committee 
and a Nomination Committee. 
  
Principle Six: Appropriate Skills and Experience of the Directors and a Group Company 
Secretary 
 
The Board currently consists of four Directors following the appointment of Stephen Birrell and 
resignation of Maria Serena Papi  
The Board considers that David Ciclitira, who acts as Executive Chairman, is best placed to lead 
and deliver the Group’s strategy. David founded the Group in its current form in 2017, and has the 
necessary skills, expertise and global network of contacts to lead the Group through its next phase 
of expansion. 
  
The Board of Directors have a diversified skill set, experience and qualities resulting in a well-
balanced Board to deliver the strategy of the Group. The Group will ensure, where necessary, that 
all Directors receive the necessary training to keep their skillset up to date. 
  
All Directors have access to the Company Secretary who is responsible for ensuring that Board 
procedures and applicable rules and regulations are observed. 
 
 
 
 
 

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 25 of 110 
  
Principle Seven: Evaluation of Board Performance 
 
The Board is committed to carrying out regular evaluation of its performance and effectiveness. The 
last Board evaluation was completed in 2022.   
  
Principle Eight: Corporate Culture 
 
The Group recognises its responsibility to be socially responsible and (where possible) contribute to 
social value, community development, local employment, apprenticeships, and training schemes. 
The Group endeavours to follow sustainable and responsible management practices in protecting 
the long-term interests of the business, its employees and community stakeholders. 
  
Ethics and human rights: The Group aims to conduct its business with honesty and integrity, 
respecting human rights and the interests of its employees, partners and third parties. The Group 
advocates high ethical standards in carrying out its business activities and has policies for dealing 
with gifts, bribery, corruption, whistleblowing and inside information. The Group does not make 
political donations, and any charitable donations are made where legal and ethical according to local 
law and practices. 
  
Relationships with suppliers, partners and contractors: The Group expects its suppliers and partners 
to adhere to business principles consistent with its own and to implement appropriate polices and 
codes of conduct. The Group is committed to maintaining positive relationships with its suppliers, 
partners and contractors. 
  
Child safety and health and safety: we are fully aware of our, and our partners’ health and safety and 
child safety responsibilities. All of our partners are obliged to comply with all local health and safety 
legislation to ensure the safety of all children attending BRICKLIVE events. Post COVID-19, we are 
still very focused on the health and safety of our visitors. 
  
Our people: The Group has a dynamic team, which is highly valued. The Group has adopted a share 
incentive scheme for staff to ensure they can participate in the long-term success of the Group. 
  
Local communities: the Group is committed to being a responsible neighbour, with investment in 
local communities and charitable causes where appropriate.  
  
The Company has adopted a share dealing code for the Directors and applicable employees of the 
Group for the purpose of ensuring compliance by such persons with the provisions of the AIM rules 
relating to share dealings in the Company’s securities. This particularly applies to the provisions of 
Rule 21 of the AIM Rules and the Market Abuse Regulation. The Directors consider the share dealing 
code is appropriate for a Company whose shares are admitted to trading on AIM. 
  
Principle Nine: Maintenance of Governance Structures and Processes 
 
The Chairman has overall responsibility for corporate governance and promoting high standards 
throughout the Group. He chairs the Board and leads in the development of strategy and setting 
objectives, oversees communication between the Company and its shareholders. The corporate 
governance framework which the Group operates is based upon practices which the Board considers 
appropriate for the size, risks and operations of the business. The Board meetings occur at least 
four times a year and in 2022 there were 13 Board meetings which were a combination of virtual and 
in person. 
 
 
 

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 26 of 110 
 
The Board is amongst other things, responsible for: 
 
• 
establishing and maintaining the Group’s system of internal controls; 
• 
setting strategic objectives and policies for the Group; 
• 
setting annual budgets and monitoring performance against budget; 
• 
the preparation and approval of the Group's annual report and accounts and interim results; 
• 
ensuring the financing needs of the Group are met; 
• 
approving the key terms of any significant contracts and significant expenditure; 
• 
employee welfare; and 
• 
shareholder communications. 
  
The Non-Executive Directors provide a robust sounding board and challenge management where 
necessary. 
  
It is crucial to ensure the Company is compliant with AIM Rule 31 and that the Company must have 
in place sufficient procedures, resources and controls to enable it to comply with the AIM Rules 
Compliance Committee and the AIM Rules Compliance Policy. The AIM Rules Compliance 
Committee comprises Sarah Ullman, Ranjit Murugason and David Ciclitira (Chair). 
  
The Compliance Committee was formed towards the end of 2019. It is responsible for overseeing 
compliance with AIM Rules and includes weekly meetings with the Nomad. The Committee will 
review the Insider Company List and will ensure this is maintained and kept up to date, where 
appropriate. 
  
The Audit Committee monitors the integrity of financial statements, oversees risk management and 
internal controls, and reviews the independence of the external auditors. The members of the Audit 
Committee are: Bryan Lawrie (Chair), Stephen Birrell, David Ciclitira and Ranjit Murugans; with 
Stephen Birrell and Bryan Lawrie having joined the Audit Committee in 2022, and Bryan Lawrie 
having taken over chairmanship in 2023.  The Audit Committee meetings occur at least twice each 
financial year and in 2022 met two times.  
   
• 
Approved audited and interim financial statements; including key judgements and policies to 
ensure they are fair, balanced and understandable for our shareholders; 
• 
Reviewed and recommended the reappointment of our external Auditor, Moore Kingston 
Smith LLP, at the 2021 AGM.  Post Balance Sheet Moore Kingston Smith has been replaced 
by MHA, a UK independent member of Baker Tilly International.  This appointment and fees 
will be ratified at the AGM in July 2023; and  
• 
Carried out a comprehensive review of the Company’s Financial Position and Prospects 
Procedures manual.  
The Remuneration Committee sets and reviews the remuneration of Executive Directors and is 
responsible for the implementation of any share-based incentive schemes, including the setting of 
targets and performance frameworks relating to any such share-based incentive schemes. The 
members of the Remuneration Committee are: Ranjit Murugason (Chair), Bryan Lawrie and Stephen 
Birrell; with Stephen having joined the Remuneration Committee in 2022 and Bryan Lawrie having 
joined in 2023. The Remuneration Committee meetings occur at least once each financial year and 
in 2022 they met twice.  
 

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 27 of 110 
In 2022, the Remuneration Committee considered the remuneration package for the Executive team. 
They will continue to monitor the pay and benefits of all Executives.  
 
The Nomination Committee is responsible for succession planning and reviewing the Board 
composition to ensure the Board has an effective blend of skills and experience. The members of 
the Nomination Committee are: David Ciclitira (Chair), Ranjit Murugason and Stephen Birrell .  The 
Nomination Committee meetings occur as and when required and in 2022 they met once.   
 
In 2022, the Nomination Committee reviewed the composition of the Board and continually monitored 
the requirement of the QCA Code to which the Company adheres with regards to the balance of the 
Board. After the year end, and in line with best practice, the Board appointed Stephen Birrell, the 
senior independent director, to undertake a full board review.  The implementation of the outcome 
of this review is currently being progressed.   
 
The Executive team retains full control of the Group’s operational management but has delegated 
day to day control to Executive Directors. A full description of the Executive team is found on page 
20.  
  
Principle Ten: Shareholder Communication 
 
The Board is committed to communicating effectively with its shareholders and responds quickly to 
queries received. The Chairman is primarily responsible for communicating with shareholders and 
speaks regularly with the Company’s major shareholders to ensure that their views are 
communicated to the Board. The Board attempts to ensure that, where possible, all Directors are 
present at Company AGMs to meet with and listen to the views of shareholders. To the extent that 
voting decisions are not in line with expectations, the Board will engage with shareholders to 
understand and address any issues. 
  
Sustainability Agenda 
 
We are committed to reviewing our environmental policy with regards to plastic consumption. We 
are proud to produce fantastic models that can be enjoyed by all, the models have a ten-year life 
span although individual bricks can be used for a significantly longer period and be deemed ‘bricks 
for life’. 
  
All ‘loose’ plastic bricks which can no longer be used in our famous brick pits will be recycled in our 
fantastic models to avoid unnecessary disposal.  
  
We are proud to be creating touring assets which can be exhibited in zoos across the world. Some 
of our tours comprise of endangered and/or extinct animals which are not always available to 
discover in zoos.  
  
Through the promotion of e-Fest and the Cape Town e-Prix, the Group’s LCSE division actively 
supports the move to carbon free transport and promotion of electric vehicles.  
                                                                                                                                                                                 
We are a global brand providing content around the world and are therefore conscious of our carbon 
footprint, which is why we will seek to deliver as many tours and models using sea freight, where 
practical and possible. Furthermore, we are establishing touring asset collections which will remain 
in certain geographic regions around the world to ensure transport distances are minimised. 
  
 
 
 

Live Company Group plc 
CORPORATE GOVERNANCE REPORT for the year ended 31 December 2022 
 
Page 28 of 110 
 
 
 
This report was approved by the Board of Directors on 2 February 2024 and signed on its behalf by 
  
 
 
 
David Ciclitira 
Chairman  
 

Live Company Group plc 
DIRECTORS’ REPORT for the year ended 31 December 2022 
 
Page 29 of 110 
In accordance with section 414c (11) of the Companies Act 2006, the Directors have chosen to 
include information about the future developments and principal risks and uncertainties in the 
Strategic Report. 
 
Principal Activities 
 
The principal activity of the Group is to create and provide content for BRICKLIVE shows worldwide 
and to provide access to international sports, art and entertainment events/shows via its K-POP, 
StART.Art and LCSE divisions. 
 
Branches in the EU 
 
The Group has no branches outside of the United Kingdom. 
 
Financial Risk Management 
 
The Group’s financial risk management objectives are detailed in Note 25. 
 
Dividend 
 
No dividend is recommended in respect of the year ended 31 December 2022 (2021 - £Nil). 
 
Directors 
 
The Directors during the year and their periods of office were as follows. 
 
David Ciclitira 
- 
Executive Chairman  
Ranjit Murugason  
- 
Senior Non-Executive Director  
Maria Serena Papi 
- 
Non-Executive Director (resigned 27 September 2023) 
Stephen Birrell 
- 
Non-Executive Director  
Bryan Lawrie 
- 
Non-Executive Director 
 
Directors’ interests in shares 
 
The beneficial interests in the Ordinary share capital of the Company of the Directors in office at 31 
December 2022 were as follows:  
 
Director 
2022 
1p Ordinary 
shares 
2021 
1p Ordinary 
shares 
 
 
David Ciclitira (and owned companies)* 
54,374,910 
36,684,874 
Maria Serena Papi (Serenella Ciclitira)* 
1,562 
1,562 
Ranjit Murugason 
7,972,454 
1,320,317 
Bryan Lawrie 
838,051 
90,384 
Stephen Birrell 
428,572 
- 
* connected persons 
 

Live Company Group plc 
DIRECTORS’ REPORT for the year ended 31 December 2022 
 
Page 30 of 110 
The number of 1p Ordinary shares or beneficial interest in the 1p Ordinary shares held by David 
Ciclitira are as follows:  
 
Holder 
2022 
1p Ordinary 
shares 
2021 
1p Ordinary 
shares 
Beneficial interest 
David Ciclitira  
54,051,944 
36,361,908 Held by D Ciclitira directly 
Zedra Trustees 
(Jersey) Limited 
206,532 
206,532 A discretionary trust, of which D 
Ciclitira is a potential beneficiary 
Luna Trading Limited 
116,434 
116,434 A Company held by a discretionary 
trust, of which D Ciclitira is a potential 
beneficiary 
Maria Serena Papi 
(Serenella Ciclitira) 
1,562 
1,562 Held indirectly by Serenella Ciclitira 
(long term partner of D Ciclitira) 
54,376,472 
36,686,436  
 
 
Substantial shareholdings  
 
The following investors notified the Directors that they currently hold or are beneficially interested 
in 3% or more of the Company’s 259,898,920 1p Ordinary shares in issue as at 31 July 2023. 
 
No. of 1p Ordinary 
shares 
% of issued share 
capital 
David Ciclitira* 
54,376,472 
20.92 
Jason Lee 
20,000,000 
7.69 
Premier Milton Group Plc 
12,529,592 
4.82 
Spreadex*** 
10,282,137 
3.96 
Hyon Seok Kim Concert Party** 
10,165,393 
3.91 
Ranjit Murugason 
7,972,454 
3.07 
 
115,326,048 
44.37 
 
* David Ciclitira’s interest includes Ordinary Shares held directly by him, Ordinary Shares held 
through his connected entities including Zedra Trustees (Jersey) Limited and Luna Trading Limited 
and Ordinary Shares held by Maria Serena Papi. 
 
** The Hyun Seok Kim Concert Party includes Ordinary Shares held by Brick Live Lab Limited and 
CIDEA Limited. 
 
*** CFD/Spread bet financial instruments 
 

Live Company Group plc 
DIRECTORS’ RESPONSIBILITIES STATEMENT 
 
Page 31 of 110 
Current Director Shareholdings 
 
Set out below are the Directors’ interests in the Ordinary share capital of the Company at 31 May 
2023 together with details of options and warrants as set out in Note 31. 
 
No. of 1p 
Ordinary 
shares 
% of 
issued 
share 
capital 
No. of 
warrants  
No. of 
options 
David Ciclitira (and owned companies)* 
54,374,910 
20.92 
- 
2,000,000 
Maria Serena Papi (Serenella Ciclitira)* 
1,562 
0.00 
- 
50,000 
Ranjit Murugason 
7,972,454 
3.07 
- 
50,000 
Bryan Lawrie 
838,051 
0.32 
- 
50,000 
Stephen Birrell 
428,572 
0.16 
- 
50,000 
63,615,549 
24.47 
- 
2,200,000 
* connected persons 
 
Directors’ Liability Insurance 
 
During the year, Directors’ and officers’ liability insurance was maintained for Directors and other 
officers of the Company as permitted by the Companies Act 2006. 
 
Going Concern 
 
Background and Summary 
 
After careful assessment, the Directors have adopted the going concern basis in preparing these 
financial statements as set out in note 2.1. The process and key judgments in coming to this 
conclusion are set out below. The going concern status of the Companies is intrinsically linked to 
that of the Group. 
 
There remains a material uncertainty relating to going concern due to the Groups current and recent 
trading performance and the remaining uncertainty relating to the proposed loan of £1,500,000 from 
the new cornerstone investor and £500,000 placing agreement disclosed within the Chairman’s 
statement on page 8. 
 
The Group’s business activities, together with the factors likely to affect its future development, 
performance and position are set out in the Strategic Review, Chairmen's Statement and Operating 
Review.  
 
Cash Flows, Covenants and Stress Testing 
 
For the purposes of the going concern assessment, the Directors have prepared monthly cash flow 
projections for the period to 31 January 2026 (the assessment period). The Directors consider this 
to be a reasonable period for the going concern assessment as it enables us to consider the potential 
impact of macroeconomic and geopolitical factors over an extended period. The cash flow 
projections show that the Group requires additional external support in the form of an underwritten 
financial guarantee from the majority shareholder and a binding conversion of a loan to equity swap. 
This will enable the business to meet its financial obligations and comply with all covenants in our 
banking facilities.  
 
In addition, mitigating actions available to the Group, should they be required, include reductions in 
discretionary expenditure and ceasing dividend payments. 

Live Company Group plc 
DIRECTORS’ RESPONSIBILITIES STATEMENT 
 
Page 32 of 110 
Going Concern Statement 
 
After considering the monthly cash flow projections, and the facilities available to the Group and 
Company, the Directors have a reasonable expectation that the Group and Company will secure 
the additional £1.5m loan facility and £500k placing agreement, described in the Chairman’s 
statement on page 8, enabling them to meet their existing obligations with the added support of 
the guarantee from the majority shareholder to 31 January 2025. I have also confirmed a 
£1,000,000 financial guarantee to support the cashflow of the business for 12 months from date of 
signing these financial statements.  
 
Accordingly, and having reassessed the principal risks and uncertainties, the Directors considered 
it appropriate to adopt the going concern basis in preparing the Group and Company financial 
statements. It is recognised that cash flow remains a risk. However here remains a material 
uncertainty relating to going concern. 
 
Events After The Year End 
 
Events after the year end have been detailed in the Strategic Report and in Note 35. 
 
Disclosure of Information to Auditor 
 
In the case of each of the Directors who are Directors of the Company at the date when this report 
is approved:  
 
• 
So far as they are individually aware, there is no relevant audit information of which the 
Company’s auditor is unaware; and  
• 
Each of the Directors has taken all the steps that they ought to have taken as a director to 
make themselves aware of any relevant audit information and to establish that the Company’s 
auditor is aware of the information. 
 
Auditor 
 
The Company appointed MHA McIntyre Hudson as auditors for the Company for the financial year 
2022 at the July 2023 Annual General Meeting. Following a rebranding exercise, the trading name 
of the Group’s independent auditor changed from MHA Macintyre Hudson to MHA.  A resolution 
to reappoint MHA will be proposed at the next General Meeting. 
 
On behalf of the Board 
 
 
David Ciclitira 
Chairman 
2 February 2024 
 
 
 
 
 
 
 
 
 

Live Company Group plc 
DIRECTORS’ RESPONSIBILITIES STATEMENT 
 
Page 33 of 110 
The Directors are responsible for preparing the Strategic Report, the Directors’ Report and the 
financial statements in accordance with applicable law and regulations. 
  
Company law requires the Directors to prepare Group and Company financial statements for each 
financial year. As required by the AIM Rules of the London Stock Exchange, the Directors have 
prepared the Group financial statements in accordance with UK adopted International Financial 
Reporting Standards (“UK adopted IFRS”) and have also elected to prepare the parent Company 
financial statements in accordance with those standards. Under Company law the Directors must 
not approve the financial statements unless they are satisfied that they give a true and fair view of 
the state of affairs of the Company and the Group and of the profit or loss of the Group for that 
period.  
 
In preparing these financial statements the Directors are required to: 
 
• 
select suitable accounting policies and then apply them consistently; 
• 
make judgements and accounting estimates that are reasonable and prudent; 
• 
state whether the Group financial statements have been prepared in accordance with UK 
adopted IFRS; and 
• 
prepare the financial statements on the going concern basis unless it is inappropriate to 
presume that the Company and the Group will continue in business. 
 
The Directors are responsible for keeping adequate accounting records that are sufficient to show 
and explain the Group's transactions and disclose with reasonable accuracy at any time the 
financial position of the Company and the Group and enable them to ensure that the financial 
statements comply with the Companies Act 2006. They are also responsible for safeguarding the 
assets of the Company and the Group and hence for taking reasonable steps for the prevention 
and detection of fraud and other irregularities. 
 
The Directors are responsible for the maintenance and integrity of the corporate and financial 
information included on the Company's website. Legislation in the United Kingdom governing the 
preparation and dissemination of the financial statements and other information included in annual 
reports may differ from legislation in other jurisdictions.

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 34 of 110 
For the purpose of this report, the terms “we” and “our” denote MHA in relation to UK legal, 
professional and regulatory responsibilities and reporting obligations to the members of Live 
Company Group Plc. For the purposes of the table on pages 37 to 40 that sets out the key audit 
matters and how our audit addressed the key audit matters, the terms “we” and “our” refer to MHA. 
The Group financial statements, as defined below, consolidate the accounts of Live Company Group 
Plc and its subsidiaries (the “Group”). The “Parent Company” is defined as Live Company Group 
Plc, as an individual entity. The relevant legislation governing the Company is the United Kingdom 
Companies Act 2006 (“Companies Act 2006”). 
 
Qualified opinion  
 
We have audited the financial statements of Live Company Group Plc for the year ended 31 
December 2022.  
 
The financial statements that we have audited comprise: 
 
• 
the Consolidated Statement of Comprehensive Income  
• 
the Consolidated and Company Statements of Financial Position  
• 
the Consolidated and Company Statements of Changes in Equity  
• 
the Consolidated and Company Statements of Cash Flow  
• 
Notes 1 to 36 to the consolidated financial statements, including significant accounting policies 
 
The financial reporting framework that has been applied in the preparation of the group and parent 
company’s financial statements is applicable law and UK adopted IFRS. 
 
In our opinion, except for the possible effects of the matters described in the basis for qualified 
opinion section, the financial statements:  
 
• 
give a true and fair view of the state of the Group’s and of the Parent Company’s affairs as at 
31 December 2022 and of the Group’s loss for the year then ended; 
• 
have been properly prepared in accordance with UK adopted IFRS; and 
• 
have been prepared in accordance with the requirements of the Companies Act 2006. 
 
Basis for qualified opinion 
 
Matter 1: Inventories 
 
We were unable to obtain sufficient audit evidence to confirm whether the valuation of inventory 
(bricks) amounting to £2,480,247 recognised in the Consolidated Statement of Financial Position is 
valued at the lower of cost and net realisable value. A historic ‘fair value’ valuation report has been 
used as in prior years. We have observed that the inventory has not moved significantly in the 12 
months since 31 December 2022, and we are unable to form an opinion over the inventories held at 
the year-end.  
 
We were unable to obtain sufficient appropriate evidence on the existence and valuation for part of 
the Group’s inventories recognised in the Consolidated Statement of Financial Position, amounting 
to £133,031. This amount comprises Lego sets held for sale amounting to £62,689, and merchandise 
held amounting to £70,342. We were unable to validate these inventory valuations as insufficient 
inventory records were maintained by the Group to support stock valuation as at the year end, and 
we have not been able to satisfy ourselves by alternate means. 
 
 
 
 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 35 of 110 
Matter 2: Goodwill and accounting for business acquisition 
We have been unable to obtain sufficient audit evidence over the Group’s assessment of fair 
values of assets and liabilities recorded in the financial statements at £279,000, in respect of the 
acquisition of Start Art Global Limited. We have also been unable to obtain sufficient audit 
evidence over the Group’s calculation of goodwill amounting to £3,924,000 relating to the same 
acquisition. We have not been able to satisfy ourselves by alternate means. As such, the risk 
remains that the goodwill recognised on the acquisition date, and the impairment recognised 
thereon in the year ended 31 December 2022, as presented in Note 18, could be misstated. 
The company has announced that it is has agreed with a related party to cancel the acquisition of 
the 80.06% of Start Art Global Limited which highlights potential concern of the original investment. 
The contingent consideration amounting to £965,343 payable for Start Art Global Limited share 
acquisition remains a liability. 
We therefore have been unable to draw any conclusion whether the accounting for the acquisition, 
its impairment and potential matters arising with the cancellation have been accurately accounted 
for in the financial statements of the group.  
 
Matter 3: Carrying value of investments – Brick Live Group 
 
Brick Live Group is held at £8,841,000 in the company balance sheet as an investment in subsidiary. 
 
Our audit work has identified several concerns on the discounted cash flow projections prepared by 
management and the evidence to substantiate its accuracy. This is an area of high estimation and 
judgement and we remain concerned that the future projections are optimistic and cannot be 
sufficiently substantiated. Furthermore, the workings for the discount rate used by management have 
no support and raises questions on its accuracy. 
 
At this point, we are unable to conclude whether the valuation of the investment requires any 
impairment. 
 
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) 
and applicable law. Our responsibilities under those standards are further described in the Auditor’s 
Responsibilities for the Audit of the Financial Statements section of our report. We are independent 
of the Group in accordance with the ethical requirements that are relevant to our audit of the financial 
statements in the UK, including the FRC’s Ethical Standard as applied to listed entities, and we have 
fulfilled our ethical responsibilities in accordance with those requirements. We believe that the audit 
evidence we have obtained is sufficient and appropriate to provide a basis for our qualified opinion. 
 
Material uncertainty related to going concern. 
 
We draw your attention to note 2.1 in the financial statements which states that the Group incurred 
a net loss of £9,664,000 during the year ended 31 December 2022. The Group and Parent 
Company’s ability to continue operating as a going concern is dependent on it raising further debt or 
equity funding. The impact of this together with other matters set out in the note, indicate that a 
material uncertainty exists that may cast significant doubt on the group’s ability to continue as a 
going concern. Our opinion is not modified in respect of this matter.  
 
In auditing the financial statements, we have concluded that the Directors' use of the going concern 
basis of accounting in the preparation of the financial statements is appropriate. Our evaluation of 
the Directors’ assessment of the Group and Parent Company’s ability to continue to adopt the going 
concern basis of accounting included: 
 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 36 of 110 
• 
The consideration of inherent risks to the Group’s operations and specifically its business model. 
• 
The evaluation of how those risks might impact on the Group’s available financial resources. 
• 
Where additional resources may be required the reasonableness and practicality of the 
assumptions made by the Directors when assessing the probability and likelihood of those 
resources becoming available. 
• 
Liquidity and solvency considerations including examination of cash flow projections, review and 
assessment of the model’s mechanical accuracy and the reasonableness of assumptions 
included within. 
• 
Consideration of availability of funds required to settle outstanding loans due for repayment 
during the going concern review period. Assessing the reasonableness and practicality of the 
mitigation measures identified by management in their conservative case scenario and 
considered by them in arriving at their conclusions about the existence of any uncertainties in 
respect of going concern.  
 
Our responsibilities and the responsibilities of the directors with respect to going concern are 
described in the relevant sections of this report. 
 
Overview of our audit approach 
 
Scope 
Our audit was scoped by obtaining an understanding of the Group, 
including the Parent Company, and its environment, including the 
Group’s system of internal control, and assessing the risks of material 
misstatement in the financial statements.  We also addressed the risk of 
management override of internal controls, including assessing whether 
there was evidence of bias by the directors that may have represented a 
risk of material misstatement. 
 
We, and our component auditors acting on specific group instructions, 
undertook full scope audits on the complete financial information of 7 
components, and analytical procedures were undertaken on the 
remaining components. 
 
 
Materiality 
2022 
2021 
 
Group 
£47,700 
£109,000 
1% of revenue (2021: 0.9% of gross 
assets) 
Parent Company 
£47,699 
£100,000 
0.4% of gross assets (2021: 0.7% of 
gross assets) 
 
Key audit matters 
• 
Group Goodwill and Company Investments 
• 
Valuation of inventories 
 
Key Audit Matters 
 
In addition to the matters described in the Basis for qualified opinion section, we have determined 
the matters described below to the Key Audit Matters to be communicated in our report. Key Audit 
Matters are those matters that, in our professional judgement, were of most significance in our audit 
of the financial statements of the current period and include the most significant assessed risks of 
material misstatement (whether or not due to fraud) that we identified. These matters included those 
matters which had the greatest effect on: the overall audit strategy; the allocation of resources in the 
audit; and directing the efforts of the engagement team. These matters were addressed in the 
context of our audit of the financial statements as a whole, and in forming our opinion thereon, and 
we do not provide a separate opinion on these matters. 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 37 of 110 
Impairment of Group Goodwill and Company Investments 
Key audit 
matter description 
The parent Company holds various investments in subsidiaries 
and has goodwill recognised on the Group balance sheet. Goodwill 
on each cash generating unit and investments held on the 
Company balance sheet are identified and assessed separately. 
There is the risk that such assets are overstated and therefore 
misleading users of the financial statements.  
In respect of the parent company standalone, investments in 
subsidiaries and receivables held may not be recoverable as this 
assessment is typically based on how well the underlying entities 
are performing. 
How the scope of our 
audit responded to the 
key audit matter 
We obtained management’s impairment calculations in respect of 
material goodwill balances recognised on the Group balance 
sheet, and for material investment balances recognised on the 
parent Company balance sheet. 
We have reviewed the discounted cash flow models and reviewed 
the sensitivity calculations presented to us by management. 
As part of this work we have considered post balance sheet 
performance by review of post year end management accounts 
and forecasts. 
Key observations 
communicated to the 
Group’s Audit 
Committee 
We have been unable to obtain sufficient audit evidence over the 
Group’s accounting conclusions for the fair value adjustments on 
acquisition of Start Art Global Limited. We are concerned that such 
adjustment maybe required, and that management have not 
provided sufficient evidence in respect of intangible assets 
acquired to reduce the amount allocated to goodwill which 
currently totals £3,924k, and that the fair value of assets and 
liabilities as at the date of acquisition was not accurately 
determined. It appears to us that management have not 
considered if the deferred consideration is actually likely to be 
payable. 
Accordingly, we were unable to obtain sufficient appropriate 
evidence over whether the assets and liabilities at acquisition date 
are recognised at fair value. We are further concerned that the 
Directors have concluded that this investment is significantly 
impaired as at 31 December 2022.  
The company has announced since the year end that it is has 
agreed with a related party to cancel the acquisition of the 80.06% 
of Start Art Global Limited which highlights potential concern of the 
original investment. We are concerned that are further legal or 
regulatory ramifications which could arise and have not been 
considered by management.  

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 38 of 110 
Therefore, we have been unable to verify whether the valuation of 
the goodwill and impairment adjustment is accurate or not.  
We have been unable to draw any conclusion whether accounting 
for the acquisition, its impairment and potential matters arising with 
the cancellation have been accurately accounted for in the financial 
statements of the group. 
We have qualified our audit opinion in respect of the fair value 
accounting for the acquisition of Start Art Global Ltd as stated in 
the basis of qualified opinion section. 
 
Valuation of inventories  
Key audit 
matter description 
The Group recognises inventory on the balance sheet, previously 
acquired through a business acquisition, and initially recognised at 
fair value. 
Inventories were also slow moving despite the high valuation, and 
so there is a risk that inventories are overstated, or not recognised 
at the lower of net releasable value and cost. 
We have also observed that inventory of bricks has not moved 
significantly in the 12 months since 31 December 2022 which 
raises our concern whether further impairments in inventory would 
be required. 
How the scope of our 
audit responded to the 
key audit matter 
Post year end inventory counts were performed, of which we 
attended 
and 
tested. 
We considered whether the inventories previously acquired 
through a business combination were correctly valued at the lower 
of cost and net realisable value. 
We carried out analytical procedures on inventory movements 
where there were indicators of slow-moving inventory. 
We carried out testing of post year end sales and market research 
on selling prices, to assess whether inventory requires impairment. 
Where accurate year end inventory valuations were not available 
for certain lines of inventory, we considered the impact on our audit 
opinion. 
Key observations 
communicated to the 
Group’s Audit 
Committee 
We found Group’s inventory control systems to be weak and we 
are unable to obtain sufficient audit evidence to confirm the 
valuation of inventory of bricks amounting to £2,480,247 is 
accounted for at the lower of cost or net realisable value. We have 
carried out appropriate testing to verify the physical existence of 
stock. 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 39 of 110 
We are unable to form an opinion over the accuracy of inventory 
valuations amounting to £70,342 as at the year-end, as inventory 
counts were not performed at the year end or at the acquisition 
date (31 July 2022) of Start Art Global Ltd.  
We were unable to obtain sufficient appropriate evidence on the 
existence and valuation of Lego sets held for sale amounting to 
£62,689. We were unable to validate these inventory valuations as 
insufficient inventory records were maintained by the Group to 
support stock valuation as at the year end. 
Our audit work has been unable to verify the accurate carrying 
value of stock at the value of lower of cost and net realisable value.  
Essentially, we are unable to confirm whether inventory valuations 
are accurate and correctly accounted for at the lower of cost and 
net realisable value, as required by UK adopted IFRS. 
 
We have qualified our audit opinion in respect of inventory 
valuations as stated in the basis of qualified opinion section. 
 
Our application of materiality 
 
Our definition of materiality considers the value of error or omission on the financial statements that, 
individually or in aggregate, would change or influence the economic decision of a reasonably 
knowledgeable user of those financial statements.  Misstatements below these levels will not 
necessarily be evaluated as immaterial as we also take account of the nature of identified 
misstatements, and the particular circumstances of their occurrence, when evaluating their effect on 
the financial statements as a whole. Materiality is used in planning the scope of our work, executing 
that work and evaluating the results.  
 
Overall Materiality 
Group: £47,700 (2021: £109,000) 
Parent Company: £47,699 (2021: £100,000) 
 
Basis of determining overall 
materiality 
Materiality in respect of the Group was determined on the basis 
of 1% of the Group’s revenue (2021: 0.9% of the Group’s gross 
assets). Materiality in respect of the Parent Company was 
determined on the basis of 0.4% of the entity’s gross assets 
(2021: 0.7% of gross assets). 
 
Revenue was deemed to be the appropriate benchmark for the 
calculation of materiality in respect of the year ended 31 
December 2022, as this is a key area of the financial statements 
because this is the metric by which the performance and risk 
exposure of the Group is principally assessed. As the parent 
Company does not generate any significant amount of revenue, 
gross assets was considered to be the next most appropriate 
benchmark. 
 
In our opinion this is therefore the benchmark with which the 
users of the financial statements are principally concerned. 
 
 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 40 of 110 
Performance materiality 
Group: £28,620 (2021: £54,500)  
Parent Company: £28,619 (2021: £50,000)  
 
Basis of determining overall 
performance materiality 
Performance materiality for the Group and parent Company was 
set based on 60% (2021: 50%) of overall materiality.  
 
Performance materiality is the application of materiality at the 
individual account or balance level, set at an amount to reduce, 
to an appropriately low level, the probability that the aggregate 
of uncorrected and undetected misstatements exceeds 
materiality for the financial statements as a whole.   
 
The determination of performance materiality reflects our 
assessment of the risk of undetected errors existing, the nature 
of the systems and controls and the level of misstatements 
arising in previous audits.  
 
Error reporting threshold 
We agreed to report any corrected or uncorrected adjustments 
exceeding £2,320 for both the Group and parent Company 
(2021: £5,450 for the Group and £5,000 for the parent 
Company) to the Audit Committee as well as differences below 
this threshold that in our view warranted reporting on qualitative 
grounds.  
 
 
Overview of the scope of the Group and Parent Company audits 
 
Our assessment of audit risk, evaluation of materiality and our determination of performance 
materiality sets our audit scope for each company within the Group. Taken together, this enables us 
to form an opinion on the consolidated financial statements. This assessment takes into account the 
size, risk profile, organisation / distribution and effectiveness of group-wide controls, changes in the 
business environment and other factors such as recent internal audit results when assessing the 
level of work to be performed at each component. 
 
In assessing the risk of material misstatement to the consolidated financial statements, and to ensure 
we had adequate quantitative and qualitative coverage of significant accounts in the consolidated 
financial statements, of the 17 components of the group, we identified 7 trading components in the 
UK, mainland Europe, USA and South Africa, which represent the principal business units within the 
Group.  
 
Full scope audits - Of the 7 trading components, audits of the complete financial information of 7 
components were undertaken, these entities were selected based upon their size or risk 
characteristics. 
 
For 6 of the 7 trading components, we carried out specified audit procedures and group analytical 
review. For 1 of the 7 trading components. the group audit team was involved in the audit work 
performed by a component auditor in South Africa auditor. Our work was combination of group 
planning meetings and calls, provision of group instructions, review of the responses and findings 
from the audit, and challenge of related component reporting and of findings from their working 
papers. Our audit approach included all entities that were in scope under our predetermined 
materiality calculations.  
 
 
 
 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 41 of 110 
The control environment 
 
We evaluated the design and implementation of those internal controls of the Group, including the 
Parent Company, which are relevant to our audit, such as those relating to the financial reporting 
cycle.  
 
We deployed our internal IT audit specialists to obtain an understanding of the general IT 
environment.  
 
Climate-related risks 
 
In planning our audit and gaining an understanding of the Group and Parent Company, we 
considered the potential impact of climate-related risks on the business and its financial statements. 
We held discussions with management to understand their process for identifying and assessing 
those risks and reviewed supporting documentation where available. 
 
We have noted managements’ assessment that climate-related risks are not material to these 
financial statements. We suggested to management that climate risk reporting should be included in 
the 2023 financial statements. 
 
Reporting on other information  
 
The other information comprises the information included in the annual report other than the financial 
statements and our auditor’s report thereon. The directors are responsible for the other information 
contained within the annual report. Our opinion on the financial statements does not cover the other 
information and, except to the extent otherwise explicitly stated in our report, we do not express any 
form of assurance conclusion thereon. Our responsibility is to read the other information and, in 
doing so, consider whether the other information is materially inconsistent with the financial 
statements or our knowledge obtained in the course of the audit, or otherwise appears to be 
materially misstated. If we identify such material inconsistencies or apparent material misstatements, 
we are required to determine whether this gives rise to a material misstatement in the financial 
statements themselves. If, based on the work we have performed, we conclude that there is a 
material misstatement of this other information, we are required to report that fact.   
  
Except for the possible effects of the matters described in the basis for qualified opinion section of 
our report, we have nothing to report in this regard. 
 
Strategic report and directors report 
 
Except for the possible effects of the matters described in the basis for qualified opinion section of 
our report, in our opinion, based on the work undertaken in the course of the audit:   
 
• 
the information given in the strategic report and the directors’ report for the financial year for 
which the financial statements are prepared is consistent with the financial statements; and  
• 
the strategic report and the directors’ report have been prepared in accordance with applicable 
legal requirements.  
  
Except for the matters described in the Basis for qualified opinion section of our report, in the light of 
the knowledge and understanding of the Group and the Parent Company and their environment 
obtained in the course of the audit, we have not identified material misstatements in the strategic 
report or the directors’ report. 
 
 
 
 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 42 of 110 
Matters on which we are required to report by exception 
 
Arising solely from the limitation on the scope of our work relating to the matters described in the 
Basis for qualified opinion section of our report: 
 
• 
we have not obtained all the information and explanations that we considered necessary for the 
purpose of our audit; 
• 
we were unable to determine whether adequate accounting records have been kept by the 
parent company; and 
• 
we were unable to determine whether the parent company financial statements are not in 
agreement with the accounting records and returns. 
 
We have nothing to report in respect of the following matters in relation to which the Companies Act 
2006 requires us to report to you if, in our opinion:  
 
• 
returns adequate for our audit have not been received by branches not visited by us; or  
• 
certain disclosures of directors’ remuneration specified by law are not made. 
 
Responsibilities of directors 
 
As explained more fully in the directors’ responsibilities statement, the directors are responsible for 
the preparation of the financial statements and for being satisfied that they give a true and fair view, 
and for such internal control as the directors determine is necessary to enable the preparation of 
financial statements that are free from material misstatement, whether due to fraud or error.   
  
In preparing the financial statements, the directors are responsible for assessing the Group’s and 
the Parent Company’s ability to continue as a going concern, disclosing, as applicable, matters 
related to going concern and using the going concern basis of accounting unless the directors either 
intend to liquidate the Group or Parent Company or to cease operations, or have no realistic 
alternative but to do so.   
 
Auditor responsibilities for the audit of the financial statements 
 
Our objectives are to obtain reasonable assurance about whether the financial statements as a 
whole are free from material misstatement, whether due to fraud or error, and to issue an auditor’s 
report that includes our opinion. Reasonable assurance is a high level of assurance but is not a 
guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material 
misstatement when it exists.  
 
Misstatements can arise from fraud or error and are considered material if, individually or in 
aggregate, they could reasonably be expected to influence the economic decisions of users taken 
on the basis of these financial statements.  
 
A further description of our responsibilities for the financial statements is located on the FRC’s 
website at: www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s 
report.   
 
Extent to which the audit was considered capable of detecting irregularities, including fraud 
 
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design 
procedures in line with our responsibilities, outlined above, to detect material misstatements in 
respect of irregularities, including fraud. 
 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 43 of 110 
These audit procedures were designed to provide reasonable assurance that the financial 
statements were free from fraud or error. The risk of not detecting a material misstatement due to 
fraud is higher than the risk of not detecting one resulting from error and detecting irregularities that 
result from fraud is inherently more difficult than detecting those that result from error, as fraud may 
involve collusion, deliberate concealment, forgery or intentional misrepresentations. Also, the further 
removed non-compliance with laws and regulations is from events and transactions reflected in the 
financial statements, the less likely we would become aware of it. 
 
Identifying and assessing potential risks arising from irregularities, including fraud 
 
The extent of the procedures undertaken to identify and assess the risks of material misstatement 
in respect of irregularities, including fraud, included the following: 
 
• 
We considered the nature of the industry and sector the control environment, business 
performance including remuneration policies and the Group’s, including the Parent Company’s, 
own risk assessment that irregularities might occur as a result of fraud or error. From our sector 
experience and through discussion with the directors, we obtained an understanding of the legal 
and regulatory frameworks applicable to the Group focusing on laws and regulations that could 
reasonably be expected to have a direct material effect on the financial statements, such as 
provisions of the Companies Act 2006, UK tax legislation or those that had a fundamental effect 
on the operations of the Group.  
• 
We enquired of the directors and management concerning the Group’s and the Parent 
Company’s policies and procedures relating to: 
- 
identifying, evaluating and complying with the laws and regulations and whether they were 
aware of any instances of non-compliance; 
- 
detecting and responding to the risks of fraud and whether they had any knowledge of actual 
or suspected fraud; and 
- 
the internal controls established to mitigate risks related to fraud or non-compliance with 
laws and regulations. 
• 
We assessed the susceptibility of the financial statements to material misstatement, including 
how fraud might occur by evaluating management’s incentives and opportunities for 
manipulation of the financial statements. This included utilising the spectrum of inherent risk and 
an evaluation of the risk of management override of controls.  
• 
We determined that the principal risks were related to posting inappropriate journal entries to 
increase revenue, and management bias in accounting estimates. The group engagement team 
shared this risk assessment with the Component Auditors of Significant Subsidiaries so that they 
could include appropriate audit procedures in response to such risks in their work. 
• 
Discussing among the engagement team regarding how and where fraud might occur in the 
financial statements and any potential indicators of fraud. 
 
Audit response to risks identified 
 
In respect of the above procedures:  
• 
we corroborated the results of our enquiries through our review of the minutes of the Group’s 
and the Parent Company’s board and audit committee meetings, and inspection of legal and 
regulatory correspondence and correspondences from the AIM regulators;  
• 
audit procedures performed by the engagement team in connection with the risks identified 
included: 
- 
reviewing financial statement disclosures and testing to supporting documentation to 
assess compliance with applicable laws and regulations expected to have a direct impact 
on the financial statements. 
- 
testing journal entries, including those processed late for financial statements preparation, 
those posted by infrequent or unexpected users, those posted to unusual account 
combinations; 

Live Company Group plc 
REPORT OF THE INDEPENDENT AUDITOR TO THE MEMBERS OF LIVE COMPANY GROUP PLC 
 
Page 44 of 110 
- 
evaluating the business rationale of significant transactions outside the normal course of 
business, and reviewing accounting estimates for bias; 
- 
enquiry of management around actual and potential litigation and claims. 
- 
challenging the assumptions and judgements made by management in its significant 
accounting estimates; and  
- 
obtaining confirmations from third parties to confirm existence of a sample of balances. 
• 
The Senior Statutory Auditor considered the experience and expertise of the engagement team 
to ensure that the team had the appropriate competence and capabilities; and 
• 
we communicated relevant laws and regulations and potential fraud risks to all engagement 
team members, including experts and the component auditors and remained alert to any 
indications of fraud or non-compliance with laws and regulations throughout the audit. 
 
Use of our report  
 
This report is made solely to the Parent Company’s members, as a body, in accordance with Chapter 
3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state 
to the Parent Company’s members those matters we are required to state to them in an auditor’s 
report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume 
responsibility to anyone other than the Parent Company and the Parent Company’s members as a 
body, for our audit work, for this report, or for the opinions we have formed.  
  
 
 
……………………………….. 
Rajeev Shaunak BSc FCA (Senior Statutory Auditor)  
for and on behalf of MHA, Statutory Auditor  
London, United Kingdom   
2 February 2024 
 
MHA is the trading name of MacIntyre Hudson LLP, a limited liability partnership in England and 
Wales (registered number OC312313) 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Live Company Group plc 
CONSOLIDATED STATEMENT OF COMPREHENSIVE INCOME FOR THE YEAR ENDED 31 
DECEMBER 2022 
 
Page 45 of 110 
 
Year to 31 December 
 
2022 
2021 as 
restated 
Note 
£'000 
£'000 
Continuing operations 
 
 
Revenue 
 
4,774 
2,674 
Cost of sales 
 
(4,872) 
(2,638) 
Gross (loss)/profit 
 
(98) 
36 
 
 
 
Administrative expenses (including exceptional costs of £238k 
(2021 - £381k) – see note 7 
 
(9,215) 
(3,213) 
Impairment allowance on trade receivables 
 
(155) 
(48) 
Share of loss from associates and joint ventures 
17 
(30) 
- 
 
 
 
Operating loss 
6 
(9,498) 
(3,225) 
 
 
 
Finance costs 
11 
(107) 
(108) 
Loss for the year before tax 
 
(9,605) 
(3,333) 
 
 
 
Taxation 
12 
(57) 
688 
 
 
 
Loss for the year 
 
(9,662) 
(2,645) 
 
 
 
Other comprehensive income 
 
 
 
Items that may be reclassified in future periods 
 
 
 
Translation of foreign operation 
 
(2) 
- 
Total other comprehensive loss 
 
(2) 
- 
 
 
 
Total comprehensive loss for the year  
 
(9,664) 
(2,645) 
 
 
 
Loss attributable to: 
 
 
 
Owners of the parent 
 
(9,671) 
(2,645) 
Non-controlling interest 
 
9 
- 
 
(9,662) 
(2,645) 
 
 
 
Total comprehensive loss attributable to: 
 
 
 
Owners of the parent 
 
(9,673) 
(2,645) 
Non-controlling interest 
 
9 
- 
 
(9,664) 
(2,645) 
Loss per share  
 
 
 
 
 
 
-basic and diluted 
13 
(5.0p) 
(2.0p) 
 
 
 

Live Company Group plc 
CONSOLIDATED AND COMPANY STATEMENTS OF FINANCIAL POSITION AS AT 31 DECEMBER 
2022 
 
Page 46 of 110 
Note 
Consolidated 
 
 Company 
 
31.12.2022 
31.12.2021 
(restated) 
1.1.2021 
(restated) 
31.12.2022 
31.12.2021 
( restated) 
1.1.2021 
(restated) 
 
£'000 
£'000 
£’000 
£'000 
£'000 
£’000 
Non-current 
assets 
 
 
 
 
 
 
 
Property, plant, 
and equipment 
14 
2,387 
3,932 
4,144 
- 
- 
 
Intangible 
assets 
16 
1,057 
1,231 
1,516 
917 
1,173 
1,450 
Right of use 
assets 
15 
108 
169 
231 
- 
- 
- 
Amounts owed 
by subsidiaries 
21 
- 
- 
- 
788 
- 
 
Investments 
17 
83 
1,113 
- 
9,661 
10,838 
6,025 
Goodwill 
18 
738 
884 
896 
- 
- 
- 
Total non-
current assets 
 
4,373 
7,329 
6,787 
11,366 
12,011 
7,475 
 
 
 
 
 
 
 
Current 
assets 
 
 
 
 
 
 
 
Inventories 
20 
2,836 
3,805 
4,831 
- 
- 
- 
Trade and 
other 
receivables 
21 
860 
512 
404 
307 
1,330 
1,460 
Cash and cash 
equivalents 
22 
291 
211 
168 
- 
- 
191 
Total current 
assets 
 
3,987 
4,528 
5,403 
307 
1,330 
1,651 
 
 
 
 
, 
 
 
Total assets 
8,360 
11,857 
12,190 
11,673 
13,341 
9,126 
 
 
 
 
 
 
 
Current 
liabilities 
 
 
 
 
 
 
 
Borrowings 
23 
511 
477 
615 
63 
56 
167 
Trade and 
other payables 
24 
5,389 
2,636 
2,364 
3,050 
753 
1,037 
Amounts 
payable to 
subsidiaries 
24 
- 
- 
- 
22 
217 
- 
Lease liabilities 
26 
72 
66 
60 
- 
- 
- 
Accruals and 
deferred 
income 
24 
1,236 
1,415 
1,346 
775 
579 
568 
Total current 
liabilities 
 
7,208 
4,594 
4,385 
3,910 
1,605 
1,772 
 
 
 
 
 
 
 
Net current 
(liabilities)/ass
ets 
 
(3,221) 
(66) 
1,019 
(3,603) 
(275) 
(121) 
 
 
 
 
 
 
 

Live Company Group plc 
CONSOLIDATED AND COMPANY STATEMENTS OF FINANCIAL POSITION AS AT 31 DECEMBER 
2022 
 
Page 47 of 110 
Note 
Consolidated 
 
 Company 
 
31.12.2022 
31.12.2021 
(restated) 
1.1.2021 
(restated) 
31.12.2022 
31.12.2021 
( restated) 
1.1.2021 
(restated) 
 
Non-current 
liabilities 
 
 
 
 
 
 
 
Deferred tax 
27 
- 
12 
644 
- 
- 
288 
Borrowings 
23 
819 
1,201 
1,430 
130 
185 
83 
Amounts 
payable to 
subsidiaries 
24 
- 
- 
- 
579 
- 
- 
Lease liabilities 
26 
50 
122 
188 
- 
-  
- 
Total non-
current 
liabilities 
 
869 
1,335 
2,262 
709 
185 
371 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net assets 
 
283 
5,928 
5,543 
7,054 
11,551 
6,983 
 
 
 
 
 
 
 
Equity 
 
 
 
 
 
 
 
Share capital 
28 
6,509 
5,682 
5,165 
6,509 
5,682 
5,165 
Share premium  29 
28,844 
27,024 
25,004 
28,844 
27,024 
25,004 
Other reserves 
3 
(10,419) 
(11,337) 
(11,377) 
15,943 
15,029 
15,030 
Capital 
redemption 
reserve 
5,034 
5,034 
5,034 
5,034 
5,034 
5,034 
Share option 
and warrant 
reserve 
31 
311 
515 
496 
311 
515 
496 
Accumulated 
losses 
 
(30,005) 
(20,990) 
(18,779) 
(49,587) 
(41,733) 
(43,744) 
Equity 
attributable to 
equity holders 
of the parent 
 
274 
5,928 
5,543 
7,054 
11,551 
6,983 
Non-controlling 
interest 
 
9 
- 
- 
- 
- 
- 
Total Equity 
 
283 
5,928 
5,543 
7,054 
11,551 
6,983 

Live Company Group plc 
CONSOLIDATED AND COMPANY STATEMENTS OF FINANCIAL POSITION AS AT 31 DECEMBER 
2022 
 
Page 48 of 110 
As permitted by section 408 of the Companies Act 2006 the parent company’s profit and loss account 
has not been included in these financial statements. The parent company loss for the year, amounted 
to £8,462,000 (2021: £1,745,000 profit as restated). 
 
The financial statements were approved and authorised for issue by the Board of Directors on 2 
February 2024 and were signed on its behalf by: 
 
 
 
David Ciclitira 
Chairman 
Company Registration No. 00630968 
 
 
 

Live Company Group plc 
CONSOLIDATED AND COMPANY STATEMENTS OF CHANGES IN EQUITY FOR THE YEAR ENDED 31 DECEMBER 2022 
 
 
Page 49 of 110 
 
Ordinary 
Share 
Capital 
Share 
Premium 
Reverse 
acquisition 
reserve 
Forex 
reserve 
Own 
shares 
reserve 
Merger 
reserve 
Capital 
Redemption 
reserve 
Share 
option 
reserve 
Non 
Controlling 
Interest 
Retained 
Earnings 
Total 
 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
Consolidated 
 
 
 
 
 
 
 
 
 
 
 
As at 31 December 2020 as restated 
5,165 
25,004 
(24,268) 
572 
(2,153) 
14,472 
5,034 
496 
- 
(18,779) 
5,543 
Total Comprehensive loss as restated 
- 
- 
- 
(2) 
- 
- 
- 
- 
- 
(2,645) 
(2,647) 
Shares issued for cash 
414 
1,486 
- 
- 
- 
- 
- 
- 
- 
- 
1,900 
Debt to share conversion 
102 
644 
- 
- 
- 
- 
- 
- 
- 
- 
747 
Own share reserves 
- 
- 
- 
- 
41 
- 
- 
- 
- 
- 
41 
Gain on sale of own shares 
- 
- 
- 
- 
- 
- 
- 
- 
- 
168 
168 
Warrant charge 
- 
- 
- 
- 
- 
- 
- 
63 
- 
- 
63 
Options charge 
- 
- 
- 
- 
- 
- 
- 
223 
- 
- 
223 
Lapsed and expired options and warrants 
- 
- 
- 
- 
- 
- 
- 
(266) 
- 
266 
- 
Share issue costs 
- 
(110) 
- 
- 
- 
- 
- 
- 
- 
- 
(110) 
At 31 December 2021 as restated 
5,682 
27,024 
(24,268) 
570 
(2,111) 
14,472 
5,034 
515 
- 
(20,990) 
5,928 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Ordinary 
Share 
Capital 
Share 
Premium 
Reverse 
acquisition 
reserve 
Forex 
reserve 
Own 
shares 
reserve 
Merger 
reserve 
Capital 
Redemption 
reserve 
Share 
option 
reserve 
Non 
Controlling 
Interest 
Retained 
Earnings 
Total 
 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
Company 
 
 
 
 
 
 
 
 
 
 
 
As at 31 December 2020 as restated 
5,165 
25,004  
- 
557 
- 
14,472 
5,034 
496 
- 
(43,744) 
6,983 
Total Comprehensive income as restated 
- 
- 
- 
- 
- 
- 
- 
- 
- 
1,745 
1,745 
Shares issued for cash 
414 
1,486 
- 
- 
- 
- 
- 
- 
- 
- 
1,900 
Debt to share conversion 
102 
644 
- 
- 
- 
- 
- 
- 
- 
- 
747 
Warrant charge 
- 
- 
- 
- 
- 
- 
- 
63 
- 
- 
63 
Options charge 
- 
- 
- 
- 
- 
- 
- 
223 
- 
- 
223 
Lapsed and expired options and warrants 
- 
- 
- 
- 
- 
- 
- 
(266) 
- 
266 
- 
Share issue costs 
- 
(110) 
- 
- 
- 
- 
- 
- 
- 
- 
(110) 
At 31 December 2021 as restated 
5,682 
27,024 
- 
557 
- 
14,472 
5,034 
515 
- 
(41,733) 
11,551 
 
 

Live Company Group plc 
CONSOLIDATED AND COMPANY STATEMENTS OF CHANGES IN EQUITY FOR THE YEAR ENDED 31 DECEMBER 2022 
 
 
Page 50 of 110 
 
 
 
Ordinary 
Share 
Capital 
Share 
Premium 
Reverse 
acquisition 
reserve 
Forex 
reserve 
Own 
shares 
reserve 
Merger 
reserve 
Capital 
Redemption 
reserve 
Share 
option 
reserve 
Non 
Controlling 
Interest 
Retained 
Earnings 
Total 
 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
Consolidated 
 
 
 
 
 
 
 
 
 
 
 
As at 31 December 2021 
5,682 
27,024 
(24,268) 
570 
(2,111) 
14,472 
5,034 
515 
- 
(20,990) 
5,928 
Total Comprehensive loss 
- 
- 
- 
(2) 
- 
- 
- 
- 
9 
(9,671) 
(9,664) 
Shares issued for cash 
539 
1,647 
- 
- 
- 
- 
- 
- 
- 
- 
2,186 
Shares issues as consideration for 
acquisition 
183 
- 
- 
- 
- 
914 
- 
- 
- 
- 
1,097 
Debt to share conversion 
105 
246 
-- 
- 
- 
- 
- 
- 
- 
- 
351 
Own share reserves 
- 
- 
- 
- 
6 
- 
- 
- 
- 
- 
6 
Gain on sale of own shares 
- 
- 
- 
- 
- 
- 
- 
- 
- 
48 
48 
Warrant charge 
- 
- 
- 
- 
- 
- 
- 
77 
- 
- 
77 
Options charge 
- 
- 
- 
- 
- 
- 
- 
327 
- 
- 
327 
Lapsed and expired options and 
warrants 
- 
- 
- 
- 
- 
- 
- 
(608) 
- 
608 
- 
Share issue costs 
- 
(73) 
- 
- 
- 
- 
- 
- 
- 
- 
(73) 
At 31 December 2022 
6,509 
28,844 
(24,268) 
568 
(2,105) 
15,386 
5,034 
311 
9 
(30,005) 
283 
 
 

Live Company Group plc 
CONSOLIDATED AND COMPANY STATEMENTS OF CHANGES IN EQUITY FOR THE YEAR ENDED 31 DECEMBER 2022 
 
 
Page 51 of 110 
 
Ordinary 
Share 
Capital 
Share 
Premium 
Reverse 
acquisitio
n reserve 
Forex 
reserve 
Own 
shares 
reserve 
Merger 
reserve 
Capital 
Redempti
on 
reserve 
Share 
option 
reserve 
Non 
Controlling 
Interest 
Retained 
Earnings 
Total 
 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
Company 
 
 
 
 
 
 
 
 
 
 
 
As at 31 December 2021 
5,682 
27,024 
- 
557 
- 
14,472 
5,034 
515 
- 
(41,733) 
11,551 
Total Comprehensive loss 
- 
- 
- 
- 
- 
- 
- 
- 
- 
(8,462) 
(8,462) 
Shares issued for cash 
539 
1,647 
- 
- 
- 
- 
- 
- 
- 
- 
2,186 
Shares issues as consideration for 
acquisition 
183 
 
- 
- 
- 
914 
- 
- 
- 
- 
1,097 
Debt to share conversion 
105 
246 
- 
- 
- 
- 
- 
- 
- 
- 
351 
Warrant charge 
- 
- 
- 
- 
- 
- 
- 
77 
- 
- 
77 
Options charge 
- 
- 
- 
- 
- 
- 
- 
327 
- 
- 
327  
Lapsed and expired options and 
warrants 
- 
- 
- 
- 
- 
- 
- 
(608) 
- 
608 
- 
Share issue costs 
- 
(73) 
- 
- 
- 
- 
- 
- 
 
- 
(73) 
At 31 December 2022 
6,509 
28,844 
- 
557 
- 
15,386 
5,034 
311 
- 
(49,587) 
7,054 

Live Company Group plc 
CONSOLIDATED AND COMPANY STATEMENTS OF CASHFLOW FOR THE YEAR ENDED 31 
DECEMBER 2022 
 
Page 52 of 110 
Consolidated 
Company 
2022 
2021 as 
restated 
2022 
2021 as 
restated 
£’000 
£’000 
£’000 
£’000 
Cash flows from operating activities 
 
 
 
 
Operating loss 
(9,498) 
(3,225) 
(8,451) 
1,464 
Depreciation of PPE 
851 
801 
- 
- 
Impairment of PPE 
628 
- 
- 
- 
Amortisation of intangible assets  
293 
286 
280 
277 
Impairment of investments 
- 
- 
4,349 
(3,700) 
Share of loss from associates and joint ventures 
30 
- 
30 
- 
Impairment of goodwill 
4,070 
12 
- 
- 
Depreciation of right of use assets 
62 
62 
- 
- 
Option and warrants charge 
404 
286 
404 
286 
Loss on disposal of PPE 
273 
- 
- 
- 
Corporation tax paid 
(69) 
55 
- 
- 
Increase/(decrease) in inventories 
(12) 
1,026 
- 
- 
Write down of inventories 
981 
- 
- 
- 
(Increase)/decrease in receivables 
(348) 
(108) 
235 
130 
Increase in payables 
1,149 
1,087 
1,246 
687 
Cash generated from/(used in) operations 
(1,186) 
282 
(1,907) 
(856) 
 
 
 
 
Cash flow from investing activities 
 
 
 
 
Acquisition of intangible fixed assets 
(119) 
(1) 
(24) 
- 
Acquisition of subsidiaries net of cash acquired 
(108) 
- 
- 
- 
Acquisition of investments 
- 
(1,113) 
(120) 
(1,113) 
Acquisition of property, plant, and equipment 
(209) 
(589) 
- 
- 
Net cash used in investing activities 
(436) 
(1,703) 
(144) 
(1,113) 
 
 
 
 
Cash flow from financing activities 
 
 
 
 
Issue of shares 
2,186 
1,900 
2,186 
1,900 
Repayment of lease liabilities (26.1) 
(66) 
(60) 
- 
- 
Proceeds from sale of own shares 
110 
209 
- 
- 
Proceeds from borrowings (23.1) 
59 
- 
8 
- 
Loans repaid (23.1) 
(407) 
(367) 
(57) 
(9) 
Interest paid 
(107) 
(108) 
(13) 
(3) 
Share issue costs 
(73) 
(110) 
(73) 
(110) 
Net cash generated from financing activities 
1,702 
1,464 
2,051 
1,778 
 
 
 
 
Net cash inflow/(outflow) 
80 
43 
- 
(191) 
 
 
 
 
Cash and cash equivalents at beginning of 
the year 
211 
168 
- 
191 
Net increase/(decrease) in cash and cash 
equivalents 
80 
43 
- 
(191) 
Cash and cash equivalents at end of the year 
291 
211 
- 
- 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 53 of 110 
 
CORPORATE INFORMATION 
 
1. 
Corporate Information  
 
Live Company Group (LVCG) plc is a live events and entertainment group, limited by shares 
registered in England Wales. The company’s registered number and registered office are 
disclosed on the information page of the financial statements. 
 
The company’s active subsidiaries Bright Bricks Limited, Brick Live Group Limited, Brick Live 
International Limited, Live Company Group EBT Limited, Start Art Global Limited, Start Art  
(2013) Limited, KPOP Lux Limited, and Parallel Live Group Limited are exempt from the 
requirements of the Companies Act 2006 relating to the audit of their individual accounts by 
virtue of section 479A of the Companies Act 2006.   
 
2. 
Basis of Preparation 
 
These financial statements have been prepared on the historical cost basis where required 
and in accordance with International Financial Reporting Standards as adopted in the United 
Kingdom (“UK adopted IFRS”), and with those parts of the Companies Act 2006 applicable to 
companies reporting under UK adopted IFRS as at 31 December 2022. 
 
The preparation of financial statements in conformity with UK adopted IFRS requires 
management to make judgements, estimates and assumptions that affect the application of 
policies and reported amounts in the financial statements which are disclosed in Note 3 to 
these consolidated financial statements. 
 
The functional currency of the parent Company is UK Pounds sterling (‘GBP’). These 
consolidated financial statements are presented GBP, rounded to the nearest thousand which 
may lead to some rounding issue discrepancies. 
 
2.1  Going Concern 
 
These financial statements have been prepared on a going concern basis. The Consolidated 
Statement of Comprehensive Income shows a loss of £9,664,000 for the year ended 31 
December 2022 (2021: £2,645,000 loss as restated). The Consolidated Statement of Financial 
Position shows net current liabilities of £3,221,000 (2021: £66,000 as restated).  
 
After considering the monthly cash flow projections, and the facilities available to the Group 
and Company outlined within the directors report, the Directors have a reasonable expectation 
that the Group and Company will secure the additional £1.5m loan facility and £500k placing 
agreement, described in the Chairman’s statement on page 8, enabling them to meet their 
existing obligations with the added support of the guarantee from the majority shareholder to 
31 January 2025. Accordingly, and having reassessed the principal risks and uncertainties, 
the Directors considered it appropriate to adopt the going concern basis in preparing the Group 
and Company financial statements. However there remains a material uncertainty related to 
events or conditions, that may cast significant doubt on the Group’s and Company’s ability to 
continue as a going concern. This is due to the Group’s current and recent trading performance 
and the remaining uncertainty relating to the proposed loan of £1,500,000 from the new 
cornerstone investor and £500,000 placing agreement disclosed within the Chairman’s 
statement on page 8. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 54 of 110 
2.2 
Adoption of standards effective in 2022 
 
The following new and revised Standards and Interpretations have been issued and are 
effective for the current financial period of the Company but had no impact on the results or 
net assets: 
 
• 
COVID-19 Related Rent Concessions (Amendment to IFRS 16). 
 
2.3 
IFRS in issue but not applied in the current financial statements 
 
The following IFRS and IFRIC Interpretations have been issued but have not been applied by 
the Company in preparing these financial statements as they are not as yet effective. The 
Company intends to adopt these Standards and Interpretations when they become effective, 
rather than adopt them early. 
 
The following amendments are effective for the period beginning 1 January 2023: 
• 
Disclosure of Accounting Policies (Amendments to IAS 1 and IFRS Practice Statement 
2); 
• 
Definition of Accounting Estimates (Amendments to IAS 8); and 
• 
Deferred Tax Related to Assets and Liabilities arising from a Single Transaction 
(Amendments to IAS 12). 
• 
Supplier Finance Arrangements - Amendments to IAS7 and IFRS 7 
 
The following amendments are effective for the period beginning 1 January 2024; 
• 
IFRS 16 Leases (Amendment - Liability in a sale and leaseback); 
• 
IAS 1 Presentation of Financial Statements (Amendment - Classification of Liabilities as 
Current or Non-Current); and 
• 
IAS 1 Presentation of Financial Statements (Amendment – Non-Current liabilities and 
covenants). 
 
The directors do not expect that the adoption the Standards listed above will have a material 
impact on the Company in future periods. 
 
A number of IFRS and IFRIC Interpretations are also currently in issue which are not relevant 
for the Company’s activities and which have not therefore been adopted in preparing these 
financial statements. 
 
Other new and amended Standards and Interpretations issued by the IASB that will apply for 
the first time in the next annual financial statements are not expected to impact the Company 
as they are either not relevant to the Company’s activities or require accounting which is 
consistent with the Company’s current accounting policies. 
 
3. 
Significant Accounting Policies 
 
3.1. Basis of Consolidation  
 
An investor controls an investee when it is exposed, or has rights, to variable returns from its 
involvement with the investee and has the ability to affect those returns through its power over 
the investee. In such situations the investee company is a subsidiary undertaking.  
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 55 of 110 
The consolidated financial statements incorporate the financial statements of Live Company 
Group (“LVCG”) the company and entities controlled by the company and its subsidiaries. 
 
• Brick Live Group Limited (‘Brick Live Group’), Parallel Live Group Limited (‘Parallel Live 
Group’), Bright Bricks Limited (‘Bright Bricks Group’), Live Company Sports and 
Entertainment Limited (‘LCSE’), E Movement Holdings Ltd (‘EMHL’), Start Art Global 
Limited (‘StART.Art’), KPop Lux Limited (‘KPL’), Live Company Group EBT Limited (‘EBT’) 
and their subsidiary companies for the year ended 31 December 2022. 
• The Group’s financial statements consolidate those of the parent company and all of its 
subsidiaries at 31 December 2022.  All subsidiaries have a reporting date of 31 December. 
•   All transactions and balances between Group companies are eliminated on consolidation, 
including unrealised gains and losses on transactions between Group companies.  The 
Group attributes total comprehensive income or loss of subsidiaries between the owners of 
the parent and the non-controlling interests based on their respective ownership interests. 
 
Business combinations 
 
The information contained in this note sets out how the Group typically accounts for Business 
Combinations, which is effectively using the acquisition method explained in IFRS 3, ‘Business 
Combinations’. 
The Group applies the acquisition method in accounting for business combinations. The 
consideration transferred by the Group to obtain control of a subsidiary is calculated as the 
sum of the acquisition-date fair values of assets transferred, liabilities incurred and the equity 
interests issued by the Group, which includes the fair value of any asset or liability arising from 
a contingent consideration arrangement. Acquisition costs are expensed as incurred. 
If the Group acquires a controlling interest in a business in which it previously held an equity 
interest, that equity interest is remeasured to fair value at the acquisition date with any resulting 
gain or loss recognised in profit or loss or other comprehensive income, as appropriate. 
Consideration transferred as part of a business combination does not include amounts related 
to the settlement of pre-existing relationships. The gain or loss on the settlement of any pre-
existing relationship is recognised in profit or loss. 
Assets acquired and liabilities assumed are measured at their acquisition-date fair values. 
Management uses various valuation techniques when determining the fair values of certain 
assets and liabilities acquired in a business combination. In particular, the fair value of 
contingent consideration is dependent on the outcome of many variables including the 
acquirees’ future profitability. 
Start Art Global Limited (‘StART.Art’) 
 
Following the acquisition of the remaining 80.06% of StART.Art in July 2022, the results of 
StART.Art have been consolidated in accordance with IFRS3. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 56 of 110 
Goodwill 
 
Goodwill is recorded as an intangible asset and is the surplus of the cost of acquisition over 
the fair value of identifiable net assets acquired.  
 
Goodwill acquired in a business combination is, from the acquisition date, allocated to either 
an acquired or existing cash generating unit (‘CGU’), being the smallest identifiable group of 
assets that generates cash inflows that are largely independent of the cash inflows from other 
assets or groups of assets. Significant judgement is required in identifying a group of assets 
that comprise a CGU and in allocating goodwill acquired in a business combination to the CGU 
expected to benefit from the combination, which may differ from the CGU to which the assets 
and liabilities of the acquiree are allocated. 
 
A cash-generating unit to which goodwill has been allocated is tested for impairment 
annually, and whenever there is an indication that the unit may be impaired, by comparing 
the carrying amount of the unit, including the goodwill, with the recoverable amount of the 
unit. 
Where the carrying amount goodwill allocated to a CGU exceeds its recoverable amount, the 
asset, or CGU, is considered impaired and is written down to its recoverable amount, with the 
impairment charged to the Statement of Profit or Loss and Other Comprehensive Income. A 
goodwill impairment charge is never reversed in future periods. 
The Group bases its impairment calculation on detailed budgets and forecasts, which are 
prepared separately for each of the Group’s CGUs to which the individual assets are allocated. 
These budgets and forecasts generally cover the forecasted life of the CGUs. Sensitivity 
analysis was also used to stress test these budgets and forecasts under certain downside 
scenarios to ensure that sufficient headroom would remain. 
 
Where goodwill forms a part of a cash-generating unit and part of the operation within that unit 
is disposed of, the goodwill associated with the operation disposed of is included in the carrying 
amount of the operation when determining the gain or loss on disposal of the operation. 
Goodwill disposed of in these circumstances is measured based on the relative values of the 
operation disposed of and the portion of the cash-generating unit until retained. 
 
Formal impairment reviews were completed at 31 December 2021 and 31 December 2022 
given the indicators of impairment existing at both dates. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 57 of 110 
3.2. Intangible assets 
 
Externally acquired intangible assets are initially recognised at their cost. Intangible assets 
recognised in a business combination are recognised initially at fair value which becomes their 
subsequent cost for the purposes of amortisation and impairment. 
 
The carrying amount of the Group’s intangible assets is their cost less accumulated 
amortisation and impairment. Amortisation commences when the intangible asset is ready for 
its intended use, and amortisation ceases on the earlier of the intangible asset being classified 
as held for sale, or on its disposal. 
 
Trademarks are registered in each of the geographical territories for the BRICKLIVE brand. 
Trademarks are amortised on a straight-line basis over their estimated useful lives, which is 
on average 10 years. 
 
Contracts acquired and novated to LCSE, as described in note 16, are amortised over the 
period of the rights acquired, being the period over which control over the legal rights exists, 
including any additional periods. where the Group has the unconditional option to extend such 
agreements and it expects to do so. 
 
The value of the online platform acquired as part of the StART.Art Group acquisition, is initially 
measured at its fair value at the acquisition date. The fair value is determined based on 
independent valuations and market considerations, taking into account the specific attributes 
and potential future benefits of the online platform. After initial recognition, the online platform 
is measured at cost less accumulated amortisation and any accumulated impairment losses. 
The online platform is amortised on a systematic basis over its estimated useful life of 10 years. 
 
Impairment testing on intangible assets is performed annually or whenever there is an 
indication that their carrying amounts may not be recoverable.  
 
3.3. Investment in associates and joint ventures 
 
An associate is an entity over which the Group has significant influence and that is neither a 
subsidiary nor an interest in a joint venture. Significant influence is the power to participate in 
the financial and operating policy decisions of the investee but does not have control or joint 
control over those policies. The Group uses the equity method of accounting for its associate. 
 
A joint venture is a joint arrangement whereby the parties that have joint control of the 
arrangement have rights to the net assets of the joint arrangement. Joint control is the 
contractually agreed sharing of control of an arrangement, which exists only when decisions 
about the relevant activities require unanimous consent of the parties sharing control. The 
Group uses the equity method of accounting for its joint ventures. 
Under the equity method the Group's share of post-acquisition profits and losses and other 
comprehensive income is recognised in the consolidated statement of profit and loss and other 
comprehensive income." 
Where the Group's share of losses exceeds the carrying amount of the investment then the 
carrying amount of the investment is zero and the Group ceases to recognise losses unless 
there is a legal or constructive obligation for such losses or the Group has made payments on 
behalf of the associate or joint venture. If the associate or joint venture subsequently reports 
profits, the entity resumes recognising its share of those profits only after its share of the profits 
equals the share of losses not recognised. 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 58 of 110 
 
3.4. Investments  
 
In the parent company's financial statements investments in subsidiaries, associates and joint 
ventures are accounted for at cost less accumulated impairment. 
 
Investments in the equity shares of companies that are not subsidiaries, associates or joint 
ventures are included at fair value through profit or loss under IFRS 9 using a valuation 
technique based on the lowest level input that is significant to the fair value measurement as 
a whole: 
 
• 
Level 1 – Quoted (unadjusted) market prices in active markets for identical assets or 
liabilities; 
• 
Level 2 – Valuation techniques for which the lowest level input that is significant to the 
fair value measurement is directly or indirectly observable; and 
• 
Level 3 – Valuation techniques for which the lowest level input that is significant to the 
fair value measurement is unobservable. 
 
3.5. Property, plant, and equipment 
 
All property, plant and equipment assets are stated at historical cost less accumulated 
depreciation and accumulated impairment losses. Historical cost includes expenditure that is 
directly attributable to the acquisition of the items.   
  
Subsequent costs are included in the asset's carrying amount or recognised as a separate 
asset, as appropriate, only when it is probable that future economic benefits associated with 
the item will flow to the Group and the cost of the item can be measured reliably. The carrying 
amount of the replaced part is derecognised. All other repairs and maintenance are charged 
to the Statement of Comprehensive Income during the financial year in which they are incurred. 
 
Depreciation is charged so as to write off the cost of assets over their useful economic 
lives/using the straight-line method, which is considered to be as follows: 
 
Fixtures, fittings and office equipment – 5 years 
Content assets – 8 years 
Platform – 10 years 
 
The assets' residual values and useful lives are reviewed, and, if appropriate, asset values are 
written down to their estimated recoverable amounts, at each Statement of Financial Position 
date. 
 
Gains and losses on disposals are determined by comparing proceeds with the carrying 
amounts and are included in the Statement of Comprehensive Income. 
 
Transfers of content from inventory to property, plant and equipment are transferred at the 
lower of cost and net realisable value and are subsequently carried at such deemed cost less 
accumulated depreciation and impairment.  
 
Content assets are 'show content assets' and comprise the brick models that are rented out 
for tours and shows. Depreciation is provided on content assets over eight years on a straight-
line basis to reflect their useful life. Residual values, remaining useful lives and depreciation 
methods are reviewed annually and adjusted if appropriate.  

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 59 of 110 
 
Depreciation is provided on other fixtures, fittings and office equipment over five years on a 
straight-line basis. Residual values, remaining useful lives and depreciation methods are 
reviewed annually and adjusted if appropriate. 
 
3.6. Leases 
 
In accordance with IFRS 16, ‘Leases’ a right of use asset, being the present value of the lease 
payments over the remaining life of the lease, has been recognised within non-current assets. 
The right to use assets and corresponding lease liability were calculated using a discount rate 
of 9% which the Directors consider to be appropriate, based on the Group’s current borrowing 
structure. 
At the inception of a contract, the company assesses whether the contract is, or contains, a 
lease. A contract is, or contains, a lease if the contract conveys the right to control the use of 
an identified asset for a period of time in exchange for consideration. The assessment involves 
evaluating if: 
a)  
The contract involves the use of an identified asset, 
b)  
The company has the right to obtain substantially all the economic benefits from the use 
of the asset throughout the period, and 
c)  
The company has the right to direct the use of the asset. 
Upon lease commencement, the company recognizes a right-of-use asset and a 
corresponding lease liability. The right-of-use asset is measured at cost, which includes: 
a)  
The amount of the initial measurement of the lease liability, 
b)  
Any lease payments made at or before the commencement date, less any lease 
incentives received, 
c)  
Any initial direct costs incurred, and 
d)  
Restoration costs for any obligations to restore the leased asset to its original condition. 
Lease liabilities are initially measured at the present value of the future lease payments. These 
future lease payments are discounted using the interest rate implicit in the lease or, if that rate 
cannot be readily determined, the company’s incremental borrowing rate. Lease payments 
typically include: 
a)  
Fixed payments, including in-substance fixed payments, 
b)  
Variable lease payments linked to an index or rate, 
c)  
The exercise price of any purchase options that the company is reasonably certain to 
exercise, 
d)  
Payments for penalties for terminating the lease, if the lease term reflects the company 
exercising such options, and 
e)  
Any residual value guarantees. 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 60 of 110 
After the commencement date, the right-of-use asset is measured using a cost model and 
depreciated on a straight-line basis over the shorter of the asset’s useful life or the lease term. 
The asset is also adjusted for any re-measurements of the lease liability and is reduced by any 
impairment losses. 
The lease liability is measured by increasing the carrying amount to reflect interest on the lease 
liability, reducing the carrying amount to reflect lease payments made, and re-measuring the 
carrying amount to reflect any reassessment or lease modifications or to reflect revised fixed 
lease payments. 
The right-of-use asset is derecognized at the end of the lease term or when the asset is 
transferred, and the company has transferred substantially all the risks and rewards of 
ownership. The lease liability is derecognized when the lease liability is paid or settled. 
Any gains or losses arising from the termination of a lease are recognized in the statement of 
profit or loss at the date of termination. The depreciation of the assets and interest charge are 
recognised in the profit and loss in the year and the buildings maturity analysis of lease 
liabilities at 31 December 2022 is detailed in Note 26. 
 
3.7. Impairment of assets 
 
The carrying amounts of the Group’s assets, other than inventories, are reviewed at each 
reporting date to determine whether there is any indication of impairment. Whenever there is 
an indication of impairment, the company conducts an impairment test; this involves 
determining the recoverable amount of the asset and comparing it to its carrying amount. If the 
recoverable amount is less than the carrying amount, then the asset is considered impaired 
and written down to its recoverable amount.  
 
An impairment loss is recognised whenever the carrying amount of an asset or its cash-
generating unit exceeds its recoverable amount. Impairment losses are recognised in the profit 
or loss. 
 
Where there is an indication that previously recognised impairment losses may no longer exist 
or may have decreased the previously recognised impairment loss is reversed. The reversal 
is limited so that the carrying value of the asset or its cash-generating unit does not exceed 
either its recoverable amount, or the carrying amount that would have been determined, net of 
depreciation/amortisation, had no impairment loss been recognised in prior years. Such a 
reversal is recognised in the Statement of Comprehensive Income.  
 
3.8. Inventories 
 
Inventories are stated at the lower of cost and net realisable value. Cost comprises direct 
materials and, where applicable, direct labour costs that have been incurred in bringing the 
inventories to their present location and condition. Cost is calculated using a weighted average 
cost method. Net realisable value represents the estimated selling price less all estimated 
costs of completion and costs to be incurred in marketing, selling and distribution. The majority 
of inventories are measured at fair value following the acquisition of the Bright Bricks Group in 
October 2018 as detailed in Note 20. 
 
3.9. Financial instruments 
 
Financial assets and financial liabilities are recognised in the Group’s statement of financial 
position when the Group becomes a party to the contractual provisions of the instrument. 
Financial assets and financial liabilities are initially measured at fair value. Transaction costs 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 61 of 110 
that are directly attributable to the acquisition or issue of financial assets and financial liabilities 
(other than financial assets and financial liabilities at fair value through profit or loss) are added 
to or deducted from the fair value of the financial assets or financial liabilities, as appropriate, 
on initial recognition. Transaction costs directly attributable to the acquisition of financial assets 
or financial liabilities at fair value through profit or loss are recognised immediately in profit or 
loss. 
 
Financial assets 
The Group classifies its financial assets as either financial assets measured at amortised cost, 
fair value through profit and loss or fair value through Other Comprehensive Income (OCI). 
 
Financial assets at fair value through OCI consist of equity investments in other companies or 
limited partnerships where the Group does not exercise either control or significant influence. 
 
Financial assets at fair value through OCI are shown at fair value at each reporting date with 
changes in fair value being shown in OCI. In cases where the Group can reliably estimate fair 
value, fair value will be determined in reference to practical completion of each development 
project. 
 
All assets for which fair value is measured or disclosed in the financial statements are 
categorised within the fair value hierarchy, described as follows, based on the lowest level 
input that is significant to the fair value measurement as a whole: 
 
• 
Level 1 – Quoted (unadjusted) market prices in active markets for identical assets or 
liabilities, 
• 
Level 2 – Valuation techniques for which the lowest level input that is significant to the 
fair value measurement is directly or indirectly observable; and 
• 
Level 3 – Valuation techniques for which the lowest level input that is significant to the 
fair value measurement is unobservable. 
Financial instruments are derecognised on the trade date when the Group is no longer a party 
to the contractual provisions of the instrument. 
 
3.10. Share based payments 
 
The Company issues equity settled share-based payment transactions to certain employees 
and service providers. Equity settled share-based payment transactions with employees are 
measured at the fair value at the date of grant. The calculation of fair value at the date of grant 
requires the use of management’s best estimate of volatility, risk free rate and expected time 
to exercise the options. 
 
Equity settled share-based payment transactions with service providers are measured at the 
fair value of the goods or services received, except where the fair value cannot be reliably 
estimated, in which case they are measured at the fair value of the equity instrument granted, 
measured at the date the entity obtains the goods or the counterparty renders the service. 
 
3.11. Trade and other receivables 
 
Trade and other receivables are measured at transaction price which approximates fair value. 
The company makes use of a simplified approach in accounting for expected losses on trade 
and other receivables and records the loss allowance as lifetime expected credit losses. The 
Company makes use of a provision matrix in applying the simplified approach. In calculations, 
the company uses its historical experience, external indicators and forward looking information 
to calculate the expected credit losses.  

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 62 of 110 
 
3.12. Cash and cash equivalents 
 
Cash equivalents comprise short-term, highly liquid investments that are readily convertible 
into known amounts of cash in a period of no greater than three months from inception date 
and which are subject to an insignificant risk of changes in value.  
 
3.13. Trade and other payables 
 
Trade and other payables are considered to be the same as their fair values, due to short term 
nature. 
 
3.14. Interest-bearing borrowings (other than compound financial instruments) 
 
Interest-bearing borrowings are stated at amortised cost using the effective interest method. 
The effective interest method is a method of calculating the amortised cost of a financial liability 
and of allocating interest expense over the relevant period. The effective interest rate is the 
rate that exactly discounts estimated future cash payments through the expected life of the 
financial liability. 
 
3.15. Revenue recognition 
 
Revenue is the value of goods and services provided by the Group to customers, net of VAT 
and discounts. Revenue includes licence fees, revenue from the sale of products, rental fees, 
sale of content (brick-based statues), brick lease fees and ticket sales from self-promoted 
events.  
 
Revenue from contracts is recognised in accordance with IFRS 15 as follows: 
 
i. 
Identify the contract with the customer; 
ii. 
Identify separate performance obligations in the contract; 
iii. 
Determine the transaction price; 
iv. 
Allocate the transaction price to separate performance obligations; and 
v. 
Recognise revenue when the entity satisfies a performance obligation. 
Revenue recognised “over time” versus “point in time” 
 
Revenue recognised over time: 
 
i. 
Annual licence fees – recognised on a straight-line basis over the term of the 
agreement. If it is non-refundable, fees are recognised on the contractual invoice date. 
ii. 
Brick lease fees – on a straight-line basis in accordance with the terms of the 
agreement. 
Point in time: 
 
iii. 
Event licence fees and revenue shares – in accordance with the specific terms of the 
agreement; depending on those terms, it could be when the event takes place or when 
certain milestones are reached. 
iv. 
Content fees – on delivery of the specific content to the client in accordance with the 
terms of the agreement. 
v. 
Tour and show rental fees – recognised based on the terms of the agreement, which 
could be upon the start of the tour, show or another specific event or milestone. 
vi. 
Ticket sales from self-promoted events – on the date of the event; and 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 63 of 110 
vii. 
Sales of products - Revenue is recognised based on the contractual terms, typically 
when control of the products is transferred to the customer, which might be upon 
shipment, delivery, or another specified event. 
 
Entry as Principal vs. Agent 
 
The determination of whether the entity is acting as a principal or an agent depends on if the 
entity controls the specified good or service before transferring it to the customer. 
 
Principal: Recognises revenue in the gross amount. 
 
Agent: Recognises revenue in the amount of any commission or fee earned. 
 
The exact determination for each revenue stream (like event licence fees, tour/show rental 
fees, etc.) would depend on the specific terms of the contract and the actual control exerted 
by the entity over the goods or services. 
 
Contract assets and liabilities  
 
The customer pays the contractual (fixed) amount based on a payment schedule.  
Contracts delivered at a point in time are invoiced in advance and the payments received 
before the Group transfers the related goods or services are recorded in contract liabilities in 
the statement of financial position at the year-end. Contract liabilities are recognised as 
revenue when the Group fulfils its performance obligation under the contract (i.e., transfers 
control of the related goods or services to the customer. 
 
3.16. Taxation 
 
Tax on the profit or loss for the period comprises current and deferred tax. Tax is recognised 
in the Statement of Comprehensive Income except to the extent that it relates to items 
recognised directly in equity in which case it is recognised in equity. 
 
Current tax is the expected tax payable or receivable on the taxable income or loss for the 
period, using tax rates enacted or enacted at the reporting date, and any adjustment to tax 
payable in respect of previous periods. 
 
Deferred tax is provided in full using the balance sheet liability method. Deferred tax is the 
future tax consequences of temporary differences between the carrying amounts and tax 
bases of assets and liabilities shown on the Statement of Financial Position. 
 
The amount of deferred tax provided is based on the expected manner of recovery or 
settlement of the carrying amount of assets and liabilities, using tax rates enacted or 
substantively enacted at the reporting date. 
 
The Group does not recognise deferred tax liabilities, or deferred tax assets, on temporary 
differences associated with investments in subsidiaries, as it is not considered probable that 
the temporary differences will reverse in the foreseeable future.  
 
A deferred tax asset is recognised only to the extent that it is probable that future taxable profits 
will be available against which the asset can be utilised. The carrying amounts of the deferred 
tax assets are reviewed at each statement of financial position date and reduced to the extent 
that it is no longer probable that sufficient taxable profit will be available to allow all or part of 
the assets to be recovered. 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 64 of 110 
 
3.17. Segmental reporting 
 
The Group has four main operating segments, namely: BRICKLIVE, StART.Art, Sports and 
Entertainment, and KPOP. In identifying these operating segments, management generally 
follows the Group’s service lines representing its main products and services (see Note 5). 
 
For management purposes, the Group uses the same measurement policies as those used in 
its consolidated financial statements, except for certain items not included in determining the 
operating profit of the operating segments, such as exceptional costs. 
 
In addition, corporate assets and expenses which are not directly attributable to the business 
activities of any operating segment are not allocated to a segment. This primarily applies to 
the Group’s headquarters. 
 
3.18. Foreign currencies 
 
Transactions in foreign currencies are translated to the respective functional currency of the 
legal entities (subsidiaries) at the foreign exchange rate ruling at the date of the transaction. 
Monetary assets and liabilities denominated in foreign currencies at the balance sheet date 
are retranslated to the functional currency at the foreign exchange rate ruling at that date. 
Foreign exchange differences arising on translation are recognised in the Statement of 
Comprehensive Income. 
 
Non-monetary assets and liabilities that are measured in terms of historical cost in a foreign 
currency are translated using the exchange rate at the date of the transaction. Non-monetary 
assets and liabilities denominated in foreign currencies that are stated at fair value are 
retranslated to the functional currency at foreign exchange rates ruling at the dates the fair 
value was determined which is the Foreign Currency Translation reserve. 
 
3.19. Exceptional items 
 
Exceptional items are those costs incurred by the Group, or related groups of costs incurred 
by the Group, which are considered by the Directors to be material in size and are unusual 
and infrequent in occurrence which require separate disclosure within the financial statements. 
See Note 7 for details of exceptional items in the year. 
 
3.20. Government grants and assistance 
 
Government grants and assistance are recognised in the related expense line in the 
consolidated statement of comprehensive income on a systematic basis over the period in 
which the entity recognises the expense, for which the grant is intended to compensate. In the 
Consolidated Statement of Profit or Loss Income from grants is presented net of the related 
expenditure. 
 
Therefore, grants in recognition of specific expenses are recognised in the related expense 
line in the same period. 
 
In 2021 the Group made use of the Coronavirus Job Retention Scheme receiving a total of 
£185,000 and £nil in 2022. 
 
 
 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 65 of 110 
 
3.21. Reserves 
 
Reverse acquisition reserve 
The reverse acquisition reserve of £24,268,000 (2021: 24,268,000) arose in December 2017 
with the acquisition of 100% of the issued share capital of Brick Live Group, 100% of the issued 
share capital of Parallel Live Group and the remaining 61.1% of Brick Live Far East Limited 
not already owned indirectly by the Group via Brick Live International Limited, The transaction 
was treated as a reverse acquisition on a consolidated bases with Brick Live Group Limited 
considered to be the acquirer for the purposes of the consolidated financial statements with 
the cumulative acquisition adjustment to adjust comparatives to a consistent basis in the 
consolidated financial statements treated as a reverse acquisition reserve. 
 
Foreign Currency Translation reserve 
The forex reserve of £568,000 (2021: 570,000) comprises all foreign currency differences 
arising from translation of the financial position and performance of certain subsidiaries, whose 
functional currency differs to the Group’s presentation currency of GBP. 
 
Own shares reserve 
The own share reserve of £2,105,000 (2021: 2,111,000) arose in August 2020 on the 
termination of the previous Equity Share Arrangement (‘ESA’) with YA II PN Limited (‘YA II’) 
and RiverFort Global Opportunities PCC Limited (‘RiverFort’) and the creation of the Employee 
Benefit Trust (‘EBT’).  
 
On termination of the ESA the Group paid an early termination fee of £143,000 and the EBT 
purchased 5,726,480 shares previously held by YA II and RiverFort (representing 6.51%. of 
the Company's issued share capital at the time) into trust, at a cost of £57,000, representing 
their par value. 
 
These payments together with the Group’s expected £1,953,000 share of the ESA Payment 
at the time of the agreement) which following the termination was no longer receivable were 
considered part of the consideration for the share purchase at a group level and included in 
Own share reserves. Movement on the reserve reflects changes in the number of shares held 
by the EBT during the year. 
 
Merger reserve 
The merger reserve of £15,386,000 (2021: £14,472,000) comprises: 
• 
£4,833,333, being the premium recognised on the issue of 16,666,666 new ordinary 
shares with a nominal value of 1p and a price of 30p in consideration for the entire issued 
share capital of Brick Live Group Limited in December 2017; 
• 
£966,666, being the premium recognised on the issue of 3,333,3334 new ordinary 
shares with a nominal value of 1p and a price of 30p in consideration for the entire issued 
share capital of Parallel Live Group Limited in December 2017; 
• 
£2,851,297, being the premium recognised on the issue of 9,832,060 new ordinary 
shares with a nominal value of 1p and a price of 30p in consideration for the remaining 
61.1% of the issued share capital of Brick Live Far East Limited not already owned 
indirectly by the Company through Brick Live International Limited in December 2017; 
• 
£5,415,385, being the premium recognised on the issue of 8,461,536 new ordinary 
shares with a nominal value of 1p and a price of 65p in partial consideration for the entire 
issued share capital of Bright Bricks Holdings Limited in October 2018; and 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 66 of 110 
• 
£405,000, being the premium recognised on the issue of 941.860 new ordinary shares 
with a nominal value of 1p and a price of 44p in partial consideration for the entire issued 
share capital of Bright Bricks Holdings Limited in November 2019. 
• 
£914,215, being the premium recognised on the issue of 182,850 new ordinary shares 
with a nominal value of 1p and a price of 6p in partial consideration for the acquisition of 
StART.Art 
 
Capital Redemption Reserve 
The capital redemption reserve of £5,034,000 (2021: £5,034,000) comprises the cumulative 
effect of previous reorganisations in the capital of the Group and represents the value of shares 
redeemed from retained earnings. 
 
Share option reserve 
The share option and warrant reserve of £311,000 (2021: £515,000) is attributable to the 
accumulated charge relating to share options and warrants issued by the Group which is 
recognised over the vesting period of the share option or warrant. This is partially offset by the 
accumulated charge relating to lapsed share options and warrants, which is transferred to 
retained earnings. 
 
4. 
Accounting estimates and judgements 
 
The preparation of these consolidated financial statements in accordance with generally 
accepted accounting principles, being UK adopted IFRS, requires the Directors to make 
estimates and judgements that affect the reported amount of assets, liabilities, income and 
expenditure and the disclosures made in these consolidated financial statements. Such 
estimates and judgements are continually evaluated based on historical experience and other 
factors, including expectations of future events. 
 
The significant judgements made by management in applying the Group’s accounting policies 
as set out above, and the key sources of estimation which management consider may have a 
significant risk of causing a material adjustment to the reported amounts in the year, were: 
 
Impairment of investments and goodwill 
 
Goodwill Impairment 
Goodwill arises on the acquisition of subsidiaries, associates, or joint ventures and represents 
the excess of the cost of acquisition over the fair value of the net identifiable assets acquired. 
Goodwill is not amortised but is tested annually for impairment or more frequently if events 
indicate that it may be impaired. 
 
The recoverable amount of a cash-generating unit (CGU) to which goodwill has been allocated 
is determined based on value-in-use calculations. These calculations require the use of 
estimates, such as future cash flows expected to be derived from the asset, discount rates 
reflecting the risks specific to the asset, and growth rates. 
 
Key Assumptions and Sensitivities: 
 
Discount Rate: The rate reflects the current market assessment of the risks specific to the CGU. 
Any change in the discount rate can materially affect the impairment calculations. The Directors 
have considered the increased risk profile of the Group based on its trading performance 
during 2022, current forecasts and wider economic conditions and have assessed the Group’s 
marginal cost of capital has increased to 15% (2021: 9%). 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 67 of 110 
Growth Rate: The expected future cash flows may involve assumptions about economic 
growth rates. A significant reduction in growth rates could indicate potential impairment. 
 
External Market Indicators: Factors like industry trends, market capitalization, economic trends, 
and other external market indicators are considered when assessing impairment. 
 
Sensitivity analysis: The impairment model was assessed for accuracy based on historical 
trading performance and a range of alternative scenarios considered. 
 
Investments Impairment 
Investments are assessed at each reporting date to determine whether there is any indication 
of impairment. An impairment loss is recognized when the carrying amount exceeds the 
recoverable amount. 
 
Determining the recoverable amount involves significant judgement. For equity investments, 
factors such as significant or prolonged decline in fair value below cost, adverse changes in 
the technological, market, economic, or legal environment, and evidence of financial distress 
in the investee may suggest impairment. For debt securities, indicators such as breaches of 
contract, non-payment of interest or principal, or deterioration in creditworthiness of the issuer 
are considered. 
 
Key Assumptions and Sensitivities: 
 
Discount Rate: The rate reflects the current market assessment of the risks specific to the 
asset. Any change in the discount rate can materially affect the impairment calculations. The 
Directors have considered the increased risk profile of the Group based on its trading 
performance during 2022, current forecasts and wider economic conditions and have 
assessed the Group’s marginal cost of capital has increased to 20% (2021: 9%). 
 
Growth Rate: The expected future cash flows may involve assumptions about economic 
growth rates. A significant reduction in growth rates could indicate potential impairment. 
 
External Market Indicators: Factors like industry trends, market capitalization, economic trends, 
and other external market indicators are considered when assessing impairment. 
 
Sensitivity analysis: The impairment model was assessed for accuracy based on historical 
trading performance and a range of alternative scenarios considered. 
 
Management uses all available information to make informed judgements on the potential 
impairment of goodwill and investments. Given the inherent uncertainties in estimating future 
cash flows and changes in market conditions, actual outcomes may vary, possibly leading to 
significant adjustments to the carrying amounts of goodwill and investments in future periods. 
 
The Directors have carried out impairment reviews of the Group’s intangible assets, goodwill, 
investments and the share of net assets of associates as detailed in Notes 16, 17, 18 and 19. 
 
Forecast sales growth rates. 
Forecast sales growth rates are based on past experience adjusted for the strategic direction 
and near-term investment priorities within each CGU. 
 
Key assumptions for the evaluation of impairment include growth / contraction in 'tours' growth 
(the business operations of Brick Live); Events movements (Start Art). For both entities that 
have been considered for impairment, the five-year sales forecasts use the following growth 
rates: 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 68 of 110 
 
 
Brick Live 
'-Growth Rates in sales between 8% and 88% (Median evaluation at 38%) 
'-No adjustment for international markets as all tours forecast in UK 
'-Cost of sales reduction proportionate with Growth Rates 
'-Headcount Reduction static within restructure 2023 
 
Start Art 
'-Growth Rates in sales between baseline 0% to initial revenues at £200k-£640k range 
'-Revenues reflect embryonic business status projection 
'-Cost of sales 70% fixed assuming margin of 30% split 50:50 
 
Operating profits (Brick Live & Start Art) 
 
Operating profits are forecast based on historical experience of operating margins (in the 
example of Brick Live; Start art is embryonic business start up), adjusted for the impact of 
changes to product costs and cost-saving initiatives (in the example of Brick Live), including 
the impact of the implementation of our cost efficiency programme. Cash conversion is the 
ratio of operating cash flow to operating profit. Management forecasts cash conversion rates 
based on historical experience in the instance of Brick Live. Management forecasts for Start 
Art are on the basis of researched forecasts and market intelligence. 
 
Sensitivity analysis - Brick Live 
The Directors performed sensitivity analysis on the estimates of recoverable amounts and 
found that the excess of recoverable amount over the carrying amount of £782,000 of the 
CGUs would be reduced by £190,000 as a result of a reasonably possible change in the key 
assumption of sales growth in the cash flow forecasts. (Projections reduced to 40% growth - 
evidenced in new contracts signed January 2024) 
 
The Directors do not consider that the relevant change in this assumption would have a 
consequential effect on other key assumptions. The excess of the £9,622,000 CGU’s 
recoverable amount over its carrying value is £782,000. The value assigned to the sales growth 
assumption is 34% (average rate) in years 1-3 of the forecast period and 4.5% in years 4-5 
(reflecting stablisation of market). 
 
Sensitivity analysis - Start Art 
The Directors performed sensitivity analysis on the estimates of recoverable amounts and 
found that the recoverable amount which was lower than the carrying amount of the CGU by 
£1,691,000 would be reduced to £964,000 (adjusted within the financial statements) as a result 
of a reasonably possible change in the key assumption of sales growth in the cash flow 
forecasts between 6% and 9% Discount Factor. 
 
The Directors do not consider that the relevant change in this assumption would have a 
consequential effect on other key assumptions. The shortfall of £, recoverable amount over its 
carrying value is £2,960,000. The value assigned to the sales growth assumption is set target 
revenue of £640,000 by the end of the 3rd year in the forecast period and 3% in years 4-5. 
 
For the group of CGUs, whilst the Directors do not consider that any reasonably possible 
changes to the key assumptions would reduce the recoverable amount to the carrying value 
of Brick live, the carrying value of Start Art as adjusted within the financial statements has been 
impaired to its original fair value upon acquisition as an associate. 
 
Range of possible outcomes 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 69 of 110 
 
A change in the market (including pandemics such as COVID-19) could result in further 
impairments (or reversals of the existing impairment charge) of assets in the consumer and 
entertaining segment for either entities. 
 
For the Brick Live the following reasonably possible changes in assumptions upon which the 
recoverable amount was estimated, would lead to the following changes in the net present 
value of the Retail CGU: 
 
Change in assumption                                               Decrease in the value in use of Retail CGU 
Static Sales from 2023 Actual (DCF 20%)                                        (3,064) 
Increase in discount rate by 10% (On assumed model)                    (3,705) 
Decrease in long term growth rate by 2%                                         (357,00) 
 
For the Start Art entity, the assumptions are based upon forecasts from a starting point of a 
new business (with goodwill). Therefore, the DCF analysis has been projected on the 50:50 
shared profit assumption which does not show a greater amount to that which has been 
impaired (DCF Ranges from 6% to 10%) 
 
Depreciation and amortisation 
Depreciation rates have been set to accurately reflect the reduction in value of property, plant 
and equipment assets over their estimated useful lives, less their expected residual value. This 
requires judgement by the Directors, who have set the depreciation rates as detailed in Note 
3.5 to these consolidated financial statements based on their knowledge of the industry and 
typically how long each asset type retains its value. 
 
Amortisation rates have been set to reflect the reduction in value of intangible assets over their 
estimated useful lives, less their expected residual value. This requires judgement by the 
Directors, who have set the amortisation rates as detailed in Note 3.2 to these consolidated 
financial statements based on their knowledge of the industry and typically how long each 
asset type retains its value. 
 
Revenue recognition with customers 
Revenue from contracts with customers is recognised in accordance with IFRS 15. This 
requires judgement as revenue transactions are subject to a variety of contract terms, albeit 
under the general guidelines of the accounting policies for revenue recognition as explained in 
Note 3.15 to these consolidated financial statements. 
 
Share option and warrants 
The Black-Scholes model is used to calculate the appropriate charge of the share options and 
warrants. The use of this model to calculate the charge involves a number of estimates and 
judgements to establish the appropriate inputs to be entered into the model, covering areas 
such as the use of an appropriate interest rate and dividend rate, exercise restrictions and 
behavioural considerations. A significant element of judgement is therefore involved in the 
calculation of the charge. 
 
Share-based payments 
Employees of the Group receive remuneration in the form of share-based payment 
transactions, whereby employees render services as consideration for equity instruments, 
known as equity settled transactions. The Group records compensation expense for all share-
based compensation awards based on the grant date fair value over the requisite service 
period of the award.  The fair value determined on the grant date is expensed on a straight-
line basis over the term of the grant.  A corresponding adjustment is made to equity. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 70 of 110 
When the terms and conditions of equity settled share-based payments at the time they were 
granted are subsequently modified, the fair value of the share-based payment under the 
original terms and conditions and under the modified terms is determined.  Any excess of the 
modified fair value is recognised over the remaining vesting period in addition to the original 
grant date fair value.  The share-based payment is not adjusted if the modified fair value is 
less than the original grant date fair value.  Cancellations or settlements, including those 
resulting from employee redundancies, are treated as an acceleration of vesting and the 
amount that would have been recognised over the remaining vesting period is recognised 
immediately.  The Company estimates the fair value of stock options granted using the Option 
pricing formula. 
 
Warrants 
The Company has issued warrants as part of a financing transactions. The warrants have been 
treated as a separate derivative instrument accounted for under IAS 32/ IFRS 9 and therefore 
they shall be assessed against the ‘fixed for fixed’ criterion for classification as an equity or 
liability instrument. 
 
The number of warrant shares to be issued is dependent on the warrant amount and the 
warrant subscription price. The warrant amount is fixed as the Note Holders can subscribe up 
to a maximum amount. However, the Warrant Subscription Price is variable. As this input is 
variable the number of Warrant Shares to be issued is variable.  Therefore, the Company is 
not exchanging a fixed amount of cash or another financial asset for a fixed number of its own 
equity instruments and therefore the ’fixed for fixed’ test is failed, and the derivative does not 
meet the equity definition and is therefore disclosed as a derivative liability.  The warrants are 
measured at fair value at their inception and subsequently with fair value changes passing 
through the Profit and Loss. 
 
Carrying value of inventory 
The Directors have carried out impairment reviews of the Group’s inventory as detailed in Note 
20. Inventory is not readily replaceable and has a long economic life, a significant element of 
judgement is therefore involved in assessing it for impairment. Inventory consists of loose 
LEGO bricks (62k LEGO sets and balance is loose bricks) which are used to create the content 
pieces. 
 
Carrying value of content assets 
The Directors have carried out impairment reviews of the Group’s content assets as detailed 
in Note 14. Content assets are unique and have a long economic life, a significant element of 
judgement is therefore involved in assessing them for impairment. 
 
Expected credit losses 
The company makes use of a simplified approach in accounting for expected losses on trade 
and other receivables and records the loss allowance as lifetime expected credit losses as 
detailed in Note 22. The Company makes use of a provision matrix in applying the simplified 
approach. A significant element of judgement is therefore involved to calculate the expected 
credit losses based on in calculations, the company’s historical experience, external indicators 
and forward-looking information.  
 
Accounting treatment of investments, and acquisition 
The Company has an interest, both directly and indirectly, in a number of entities over which it 
exerts a varying degree of control or influence. The accounting treatment of business 
combinations in accordance with IFRS 3, and also consolidation of subsidiaries under IFRS 
10 and treatment of associates under IAS 28 requires a significant element of judgement in 
assessing the extent to which the acquired entity represents a business combination or 
acquisition of assets and the extent to which it is controlled or influenced by the Group. 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 71 of 110 
 
E-Movement (PTY) Limited (‘EMPL’) 
In November 2021 the Company purchased 271 ordinary shares, representing 20% of the total 
issued share capital, in E Movement (PTY) Limited ('EMPL') from David Ciclitira for a total 
consideration of £113,460. These shares were originally purchased by David Ciclitira (acting 
in his personal capacity) for the same amount in anticipation of them being transferred to the 
Company. EMPL is the South African based promoter of the Cape Town E Prix which has 
been confirmed for Series 9 of the ABB FIA Formula E World Championship which took place 
in February 2023. In October 2022 issued a further 475 ordinary shares to a new investor 
reducing the Company’s holding to 14.8%. 
 
The Directors reviewed the investment and concluded LVCG continued to exercise significant 
influence over EMPL despite its shareholding falling below 20%, noting that: 
 
• 
David Ciclitira is a Director of both LVCG and EMPL; 
• 
No one other shareholder controls more than 50% of the voting rights of EMPL; and 
• 
LVCG, through its 100% holding in EMHL, which has a contractual relationship with 
EMPL relating to the Cape Town E Prix, has a strategic interest if EMPL beyond an equity 
investment. 
 
5. 
Segment reporting 
 
The Directors have identified the Group’s business segments by reference to the principal 
product and service lines offered and geographical organisation of the business as reported to 
the Executive Chairman, identified by the Directors as the chief operating decision-maker 
(CODM). 
 
Reportable segments  
 
The reportable segment results for the year ended 31 December 2022 are as follows: 
 
 
BRICKLIVE 
Sports 
and 
Entertain
ment 
StART. 
ART 
K-Pop 
Unallocated 
 
Total 
 
 
Models 
and 
Sets 
Tours 
and 
Trails 
£'000 
£'000 
£’000 
£’000 
£’000 
£'000 
£'000 
Revenue 
413 
1,604 
1,123 
657 
977 
- 
4,774 
Cost of sales 
331 
1,259 
707 
475 
648 
- 
3,420 
Administrative expenses 
348 
1,255 
343 
82 
311 
1,358 
3,697 
Amortisation and 
depreciation  
46 
992 
2 
5 
2 
161 
1,208 
Impairment 
981 
1,512 
30 
3,186 
- 
- 
5,709 
Finance costs 
- 
- 
- 
- 
- 
107 
107 
Exceptional items (note 7) 
- 
- 
- 
- 
- 
238 
283 
Taxation  
- 
- 
- 
- 
- 
57 
57 
Non controlling interest 
- 
- 
- 
- 
9 
- 
9 
Segment (loss)/profit for 
the year 
(1,293) 
(3,414) 
41 
(3,091) 
7 
(1,921) 
(9,671) 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 72 of 110 
The reportable segment results for the year ended 31 December 2021 as restated were as 
follows: 
 
 
BRICKLIVE 
Sports and 
Entertainment 
Unallocated 
Total 
Models 
and Sets 
Tours and 
Trails 
£'000 
£'000 
£’000 
£'000 
£'000 
Revenue 
578 
1,247 
849 
- 
2,674 
Cost of sales 
436 
895 
506 
- 
1,837 
Administrative expenses 
469 
1,057 
310 
698 
2,534 
Amortisation depreciation 
84 
936 
1 
126 
1,147 
Finance costs 
- 
- 
- 
108 
108 
Exceptional items (note 7) 
- 
- 
- 
381 
381 
Taxation 
- 
- 
- 
(688) 
(688) 
Segment (loss)/profit for the 
year 
(411) 
(1,641) 
32 
(625) 
(2,645) 
 
Content depreciation is included with amortisation and depreciation in this note 5 but in cost of 
sales in the Consolidated Statement of Comprehensive Income on page 43. 
 
Administrative expenses are apportioned to each trading segment in proportion to the revenue 
earned. 
 
Segment assets consist primarily of property, plant and equipment, intangible assets, 
investments, goodwill, trade and other receivables and cash and cash equivalents. 
 
Unallocated assets comprise deferred taxation and financial assets held at fair value through 
profit or loss. Segment liabilities comprise operating liabilities; liabilities such as deferred 
taxation are not allocated to individual business segments. 
 
Segment assets and liabilities as at 31 December 2022 are as follows: 
 
 
BRICKLIVE 
Sports and 
Entertainment 
StART.Art 
K-Pop 
Unallocated 
Total 
Models 
and 
Sets 
Tours and 
Trails 
 
 
 
£'000 
£'000 
£’000 
£’000 
£’000 
£'000 
£'000 
Assets 
- 
4,506  
751 
1,995 
1 
1,107 
8,360 
Liabilities 
- 
7,181  
674 
206 
16 
- 
8,077 
 
Segment assets and liabilities as at 31 December 2021 as restated were as follows: 
 
 
BRICKLIVE 
Sports and 
Entertainment 
Unallocated 
Total 
Models 
and Sets 
Tours 
and Trails 
£'000 
£'000 
£’000 
£'000 
£'000 
Assets 
- 
10,415 
343 
1,098 
11,857 
Liabilities 
- 
5,323 
313 
293 
5,929 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 73 of 110 
Geographical information 
 
The Group’s business segments operated in five principal geographical areas in the year, 
although they are managed on a worldwide basis from the Group’s head office in the United 
Kingdom. 
 
A geographical analysis of the Group’s continuing revenue and non-current assets is given 
below. Revenue is allocated based on the location of the customer; non-current assets are 
allocated based on the physical location of the asset. 
 
2022 
2021 
£’000 
£’000 
Revenue 
 
 
United Kingdom 
2,015 
999 
Europe 
94 
321 
USA 
- 
314 
Asia 
3 
147 
South Africa 
2,662 
893 
4,774 
2,674 
 
 
 
2022 
2021 
£’000 
£’000 
Non-current assets 
 
 
United Kingdom 
4,370 
5,605 
Europe 
- 
270 
USA 
- 
668 
South America 
- 
- 
Asia 
- 
786 
South Africa 
3 
- 
 
 
4,373 
7,329 
 
Major customers 
 
Included within BRICKLIVE Tours and Trails are revenues of £202,000 (2021: £128,000) which 
arose from sales to the Group’s largest customer. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 74 of 110 
6. 
Operating loss before exceptional items 
2022 
2021 
£’000 
£’000 
This is stated after charging: 
 
 
Content asset depreciation (included within cost of sales) 
853 
755 
Impairment of content assets (included within cost of sales) 
626 
- 
Loss on disposal of content assets (included within cost of 
sales) 
273 
- 
Impairment of goodwill (included within administrative 
expenses) 
4,074 
12 
Write down of inventories (included within administrative 
expenses) 
981 
- 
Other depreciation and amortisation (included within 
administrative expenses) 
293 
274 
Inventories recognised as an expense 
222 
637 
Depreciation on right of use assets 
62 
62 
Net foreign exchange losses 
24 
- 
 
7. 
Exceptional items 
 
The exceptional items consist of the following: 
2022 
2021 as 
restated 
£’000 
£’000 
 Share options and warrants charge 
195 
286 
 Transactional and reorganisational costs 
43 
66 
Provision for VAT 
- 
17 
 Impairment of associate and intangible assets 
- 
12 
238 
381 
 
2022 Exceptional items 
 
Share option and warrant charge 
 
Ongoing charges related to options and warrants issued in connection to previous 
transactional and re-organisational events, the costs of which were treated as exceptional 
items at the time, continue to be classified as exceptional items in the year they are recognised. 
 
The Group uses the Black–Scholes model to value its share option and warrants. Certain 
judgement is required in terms of selecting the risk-free interest rate and standard deviation 
rate used. The charge for the current year is £195,000 which may increase or decrease with 
changes to these rates. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 75 of 110 
Transactional and re-organisational costs 
 
Transactional costs relate to equity raises completed during the year as detailed in Note 28 
and the ongoing guarantee fees relating to the HP Agreement entered into with Close Leasing 
Ltd. in August 2020 as detailed in Note 23. 
 
Provision for VAT 
 
The Group is currently reviewing the way VAT is accounted on certain transactions in the 
period prior to February 2021 which could result in a one-off charge of £243,000, this has 
resulted in an exceptional charge of £nil, (2021: £17,000 as restated) and a restatement of the 
current liabilities as previously reported in the Consolidated Statement of Financial Position at 
31 December 2021 and 2020 as detailed in note 36. 
 
8. 
Auditor’s remuneration 
2022 
2021 
£’000 
£’000 
Fees payable  
268 
81 
Taxation compliance  
- 
8 
268 
89 
 
 
Fees payable to the new auditor, MHA, for the audit of the annual accounts of the Group and 
the Company in 2022 and to Moore Kingston Smith, in 2021. 
 
9. 
Employees 
  
The average number of employees for the Group (including Directors not under employment 
contracts) during the year was: 
2022 
2021 
No. 
No. 
Administration 
9 
5  
Production 
14 
28  
Sales 
2 
2  
25 
35  
 
The aggregate payroll costs for the Group (excluding Directors not under employment 
contracts) were: 
 
2022 
2021 
£’000 
£’000 
Wages, salaries and fees 
711 
1,448 
Social security costs 
52 
77 
Pension costs 
8 
13 
771 
1,538 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 76 of 110 
Wages, salaries and fees are stated in this note 9 gross of amounts received in accordance 
with the Coronavirus Job Retention Scheme £Nil (2021: £185,000) which is netted off in the 
Consolidated Statement of Comprehensive Income on page 43.  Defined pension contribution 
plans -A defined contribution plan is a post-employment benefit plan under which the Company 
pays fixed contributions into a separate entity and will have no legal or constructive obligation 
to pay further amounts. Obligations for contributions to defined contribution pension plans are 
recognised as an expense in the Statement of Comprehensive Income in the periods during 
which services are rendered by employees. 
 
The costs of short-term employee benefits are recognised as a liability and an expense.   
Termination benefits are recognised immediately as an expense when the Group is 
demonstrably committed to terminate the employment of an employee or to provide termination 
benefits. 
 
The Company has no employees other than Directors, whose Employment costs are disclosed 
in note 10. 
 
 
10. 
Remuneration of Directors and key management personnel 
 
In the opinion of the Board, only the Directors of the Company and the other members of the 
Executive Team, as detailed in the Corporate Governance Report, are regarded as key 
management personnel. The remuneration of key management personnel during 2022 was, 
in aggregate, £424,000 (2021: £451,000). 
 
Directors’ remuneration and fees, including Non-Executive Directors, during the year were as 
follows, (no pension contributions were made in either 2022 or 2021): 
 
 
2022 
2021 
£’000 
£’000 
David Ciclitira 
275 
261 
Bryan Lawrie 
33 
17 
Maria Serena Papi 
20 
20 
Ranjit Murugason 
50 
107 
Stephen Birrell (appointed 27 July 2021) 
46 
27 
Trudy Norris-Grey (resigned 14 February 2021) 
- 
15 
Simon Horgan (resigned 17 February 2021) 
- 
2 
Mark Freebairn (resigned 14 February 2021) 
- 
2 
424 
451 
 
 
David Ciclitira 
2022 
2021 
 
£’000 
£’000 
UK Chairman’s fees* 
25 
- 
International consultancy fees 
250 
250 
Additional contracted work during the year 
- 
11 
275 
261 
*In 2021 David Ciclitira voluntarily waived his Chairman’s fees. 
 
Bryan Lawrie 
2022 
2021 
£’000 
£’000 
Consultancy Fees 
9 
- 
Non-Executive fees 
24 
17 
33 
17 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 77 of 110 
Fees for the services of Bryan Lawrie as Chief Financial Officer were paid to CFO Partners 
Limited. 
 
Ranjit Murugason 
2022 
2021 
£’000 
£’000 
Consultancy Fees 
- 
67 
Non-Executive fees 
50 
40 
50 
107 
 
 
Stephen Birrell 
2022 
2021 
£’000 
£’000 
Consultancy fees 
13 
15 
Non-Executive fees 
33 
12 
46 
27 
 
Fees for consultancy services provided by Stephen Birrell were paid to Ossian Energy Limited. 
 
In April 2019 the Group adopted a share option scheme for certain Directors and senior 
management. Options are generally exercisable at a price equal to the market price of the Plc 
shares on the day immediately prior to the date of the grant. Options are forfeited if the 
employee leaves the Group before the options vest. 
 
In April 2022 a total of 4,669,000 new options were granted to certain Directors, employees 
and contractors with an exercise price of 5p per option, all other options were forfeited as a 
condition of grant of the new options. 
 
As at 31 December 2022 the following outstanding share options were held by Directors and 
key management personnel. No options were issued to directors in 2021. 
 
 
2022 
2021 
David Ciclitira 
2,000,000 
1,341,891 
Bryan Lawrie 
50,000 
335,472 
Maria Serena Papi 
50,000 
- 
Ranjit Murugason 
50,000 
- 
Stephen Birrell (appointed 27 July 2021) 
50,000 
- 
2,200,000 
1,677,363 
 
Further information on share options are set out in Note 31. 
 
Further information on related party transactions are set out in Note 33. 
 
11. 
Finance costs 
 
 
2022 
2021 
 
£’000 
£’000 
Loan interest 
79 
65 
Interest expense on lease liabilities 
14 
19 
Other interest 
14 
24 
107 
108 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 78 of 110 
Included in loan interest is £12,000 (2021: £22,000) paid to David Ciclitira in accordance with 
the loan facility described in Note 23, see also Note 33. 
 
12. 
Taxation  
2022 
2021 as 
restated 
Current tax 
£’000 
£’000 
UK Corporation tax in respect of current year: 
- 
- 
Foreign tax: 
69 
- 
Adjustments in respect of prior years 
- 
(56) 
Total tax (credit) charge for the year 
69 
(56) 
 
 
Deferred taxation 
 
 
Original and reversal of temporary differences 
(12) 
(632) 
Total deferred taxation charge 
(12) 
(632) 
 
 
Tax charge on loss on ordinary activities 
57 
(688) 
 
 
 
2022 
2021 as 
restated 
 
£’000 
£’000 
Loss on ordinary activities before tax 
(9,605) 
(3,333) 
Loss on ordinary activities at the standard rate of corporation 
tax of 19% (2021: 19%) 
(1,824) 
 
(633) 
Effect of disallowable expenditure 
988 
234 
Fixed asset differences 
1 
- 
Foreign Tax 
43 
- 
Remeasurement of deferred tax due to change in tax rates 
(264) 
204 
Movement in deferred tax not recognised 
1,113 
(447) 
Adjustment in respect of prior years 
- 
(56) 
Effect of different tax rates applied in overseas jurisdictions 
- 
10 
Total tax charge/(credit) for the year 
57 
(688) 
 
Effective April 2023, the UK taxation rate will increase from 19% to 25%. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 79 of 110 
13. 
Earnings per share  
 
The basic earnings per share is calculated by dividing the (loss)/profit attributable to equity 
shareholders by the weighted average number of shares in issue during the year. In calculating 
the diluted earnings per share, any outstanding share options, warrants and convertible loans 
are taken into account where the impact of these is dilutive. 
 
2022 
2021 as 
restated 
Loss for the year after tax (£’000) 
(9,671) 
(2,645) 
Weighted average number of shares in issue 
193,854,419 131,155,672  
Basic and diluted losses per share 
(5.0p) 
(2.0p) 
 
Because the Group is loss making, diluted losses per share in both 2022 and 2021 are the 
same as basic losses per share, despite share options and warrants in issue during these 
years as detailed in note 31. 
 
14. 
Property, plant and equipment 
 
Group 
Content 
Fixtures, fittings 
and office 
equipment 
Total 
 
2022 
2021 
2022 
2021 
2022 
2021 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
 
 
Cost at start of year 
6,142 
5,556 
178 
175 
6,320 
5,731 
Additions for year 
205 
586 
4 
3 
209 
589 
Disposals 
(686) 
-  
-  
-  
(686) 
-  
Cost at end of year 
5,661 
6,142 
182 
178 
5,843 
6,320 
  
 
 
 
 
 
Depreciation 
 
 
 
 
 
 
Cumulative depreciation at 
start of year 
2,241 
1,487 
147 
100 
2,388 
1,587 
Charge for year 
824  
754 
27 
47 
851 
801 
Impairment charge 
628 
- 
- 
- 
628 
- 
Eliminated on disposal 
(411) 
-  
- 
-  
(411) 
-  
Cumulative depreciation at 
end of year 
3,282 
2,241 
174 
147 
3,456 
2,388 
   
  
  
  
  
  
Net book value at end of 
year 
2,379 
3,901 
8 
31 
2,387 
3,932 
 
  
  
  
  
  
  
Net book value at start of 
year 
3,901 
4,069 
31 
75 
3,932 
4,144 
 
The Company had no property, plant and equipment assets in either 2022 or 2021. 
 
The Directors reviewed the carrying value at 31 December 2022 for indicators of impairment 
for each asset and it was determined that content assets should be impaired by £628,000 
(2021: £nil). The impairment charge is based on the estimated net book value of assets that 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 80 of 110 
have been idle during the year. Management tested the assets for impairment and assessed 
the recoverable amount to be less than carrying amount by the amount of the impairment. 
 
15. 
Right of use Assets 
 
Buildings 
Group 
2022 
2021 
£’000 
£’000 
Cost 
Cost at start of year 
308 
308 
Additions for year 
- 
- 
Cost at end of year 
308 
308 
 
 
 
Depreciation 
 
 
Cumulative depreciation at start of year 
138 
77 
Charge for year 
62 
62 
Cumulative depreciation at end of year 
200 
139 
 
 
 
Net book value at end of year 
108 
169 
Net book value at start of year 
169 
231 
 
The Company had no right of use assets in either 2022 or 2021. 
 
16. 
Intangible assets 
 
Group 
Trademarks 
Novated 
Contracts 
Software 
Platform 
Total 
2022 
2021 
2022 
2021 
2022 
2021 
2022 
2021 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
 
 
 
 
Cost at start of year 
90 
89 
1,450 
1,450 
- 
- 
1,540 
1,539 
Additions for year 
36 
1 
 
 
83 
- 
119 
1 
Cost at end of year 
126 
90 
1,450 
1,450 
83 
- 
1,659 
1,540 
  
 
 
 
 
 
 
 
 
Amortisation 
 
 
 
 
 
 
 
 
Cumulative amortisation at 
start of year 
32 
23 
277 
- 
- 
- 
309 
23 
Charge for year 
8 
9 
280 
277 
5 
- 
293 
286 
Cumulative amortisation 
at end of year 
40 
32 
557 
277 
5 
- 
602 
309 
  
 
 
 
 
 
 
 
Net book value at end of 
year 
86 
58 
893 
1,173 
78 
- 
1,057 
1,231 
Net book value at start of 
year 
58 
66 
1,173 
1,450 
- 
- 
1,231 
1,516 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 81 of 110 
 
Company 
Trademarks 
Novated 
Contracts 
Total 
 
2022 
2021 
2022 
2021 
2022 
2021 
 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
 
 
Cost at start of year 
- 
- 
1,450 
1,450 
1450 
1,450 
Additions for year 
24 
- 
- 
- 
24 
- 
Cost at end of year 
24 
- 
1,450 
1,450 
1,474 
1,450 
  
 
 
 
 
 
 
Amortisation 
 
 
 
 
 
 
Cumulative amortisation at 
start of year 
- 
- 
277 
- 
277 
- 
Charge for year 
- 
- 
280 
277 
280 
277 
Cumulative amortisation 
at end of year 
- 
- 
557 
277 
557 
277 
  
 
 
 
 
 
Net book value at end of 
year 
24 
- 
893 
1,173 
917 
1,173 
Net book value at start of 
year 
- 
- 
1,173 
1,450 
1,173 
1,450 
 
Trademarks 
 
Trademarks are obtained for each show in each jurisdiction around the world. Trademarks are 
amortised over their estimated useful lives, which is on average 10 years. The carrying value 
of trademarks at 31 December 2022 is £86,000 (2021; £58,000). 
 
LCSE novated contracts 
 
In December 2020 the Company formed a new Sports and Entertainment division (‘LCSE’) 
through the acquisition of the entire issued share capital of Live Company Sports and 
Entertainment Limited together with its wholly owned subsidiary Live Company Sports and 
Entertainment (Pty) Limited and 50% interest in K-Pop Europa Limited for £650,000. Prior to 
the acquisition Live Company Sports and Entertainment Limited was 100% owned by David 
Ciclitira. 
 
The Company also purchased certain contracts from World Sport South Africa (Pty) Limited 
for £500,000 and acquired the entire issued share capital of E Movement Holdings Ltd for 
£300,000. Prior to the acquisition E Movement Holdings Ltd was 33.34% owned by David 
Ciclitira. 
 
The substance of these transactions being the acquisition of a series of contracts rather than 
a business combination as defined in IFRS 3 ‘Business Combinations’. The acquired contracts 
are amortised over the period of the rights acquired, where contracts are renewable and are 
likely to be renewed for a further period such further period, but no subsequent periods, is 
considered to be part of the period of the rights acquired. The carrying value of these contracts 
at 31 December 2022 is £893,000 (2021; £1,173,000). 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 82 of 110 
StART.Art 
 
In July 2022 the Company acquired the remaining 80.6% of StART.Art not already owned by 
the Group from David Ciclitiura and Ranjit Murugason. Prior to July 2022 the Company did not 
exercise significant influence over StART.Art and the Company’s interest was included in 
investments in Other Financial Assets in the Consolidated Statement of Financial Position as 
31 December 2021. 
 
On acquisition StART.Art included intangible assets, comprising the capitalised costs of 
developing the online StART.Art software platform, the carrying value of these assets is 
£78,000 (2021: £nil). 
 
The directors have reviewed the value of the online software platform included in Intangible 
Assets and determined that there is no impairment of its value. This conclusion is based on a 
detailed assessment of various factors, including market conditions, technological 
advancements, and the platform's ongoing performance and strategic importance. 
 
17. 
Investments  
 
Group 
Company 
 
2022 
2021 
2022 
2021 
 
£’000 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
Cost at start of the year 
1,113 
- 
21,276 
20,163 
Additions for the year 
- 
1,113 
3,202 
1,113 
Disposals for the year 
(1,000) 
- 
- 
- 
Cost at end of year 
113 
1,113 
24,478 
21,276 
 
 
 
 
 
Impairment 
 
 
 
 
At start of the year 
- 
- 
10,438 
14,138 
Share of loss in associate company 
30 
- 
30 
- 
Impairment/(reversal) in the year 
- 
- 
4,349 
(3,700) 
Cumulative impairment at end of year 
30 
- 
14,817 
10,438 
 
 
 
 
 
Net book value at end of the year 
83 
1,113 
9.661 
10,838 
Net book value at start of year 
1,113 
- 
10,838 
6,025 
 
Investments in subsidiaries and associates in the books of the Company 
 
At start of 
year 
Additions 
Share of 
loss in 
associate 
company 
(Impairment) 
/reversal of 
impairment 
At end of 
year 
 
£’000 
£’000 
 
£’000 
£’000 
Brick Live Group 
(incorporating 
Bright Bricks 
Limited) 
8,841 
- 
 
- 
- 
8,841 
Parallel Live 
Group 
884 
- 
- 
(884) 
- 
StART.Art 
- 
4,202 
- 
(3,465) 
737 
E-Movement 
(PTY) Ltd 
113 
- 
(30) 
- 
83 
 
9,838 
4,202 
(30) 
(4,349) 
9,661 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 83 of 110 
The Directors considered the carrying value at 31 December 2022 for each asset or cash 
generating unit, identified above in accordance with the accounting policy set out in note 4.  
 
Given the inherent uncertainties in estimating future cash flows and changes in market 
conditions, actual outcomes may vary, possibly leading to significant adjustments to the 
carrying amounts. When considering the carrying amounts of each CGU Management use 
sensitivity analysis to test a number of scenarios taking into account the principal risks and 
uncertainties facing the Group and make a judgement based on all available information to 
make informed judgements about the value in use of each CGU. 
 
Brick Live Group - based on a detailed budget and forecast, discounted over five years at the 
Group’s current pre-tax cost of capital, considered by the Directors to be 20% (2021: 9%), and 
it was determined no impairment was required.  
 
Due to the improved outlook for Brick Live Group following the relaxation of COVID-19 related 
restrictions in 2021 the Directors determined a partial reversal of the 2020 impairment in the 
carrying value of the Company’s investment in Brick Live Group was required at 31 December 
2021. The carrying value of the Company’s investment in Brick Live Group at 31 December 
2021 was £8,841,000 and represented the value in use of the CGU. 
 
Parallel Live Group – no income has been recorded for Parallel Live Group in 2022 and no 
income is expected for 2023 or 2024, and whilst discussions are ongoing regarding future 
events Parallel Live Group is expected to be loss making and the carrying value has been 
impairment to £nil.  
 
StART Art – based on a detailed budget and forecast, discounted over five years at 5.5%, 
being the Bank of England base rate at 31 December 2022 plus 2%, the Directors determined 
that an impairment to the carrying value was required to reflect the current expectations and 
that projected new sources of income have not been realised. 
 
The carrying value of StARt.Art prior to the impairment represented the fair value on acquisition 
as determined with reference to a valuation report prepared by an independent firm of 
accountants for the independent directors for the purposes of Rule 13 of the AIM Rules (“Rule 
13”) as the acquisition was a Related Party Transaction. Following the impairment the carrying 
value of the Company’s investment in StARt.Art  is its value in use, being £737,000. 
 
E-Movement (PTY) Ltd – has been impaired to reflect the Group’s share of the losses incurred 
by the associate. 
 
Financial assets 
 
The Directors considered the carrying value at 31 December 2022 for each investment, 
identified below, and it was determined that no further impairment was required. 
 
 
At start 
of year 
(Disposals)
Additions Impairment 
At end 
of year 
 
£’000 
£’000 
£’000 
£’000 
Start Art Global Ltd 
1,000 
(1,000) 
- 
- 
 
1,000 
(1,000) 
- 
- 
 
Prior to July 2022, and the acquisition of the remaining 80.06% of StART.Art, the Company 
did not exercise significant influence over StART.Art and the Company’s interest was included 
in Investments in Other Financial Assets in the Consolidated Statement of Financial Position 
at 31 December 2021. From July 2022 the results of StART.Art have been consolidated and 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 84 of 110 
the investment previously included in Investments in Other Financial Assets treated as a 
disposal. 
18. 
Goodwill 
 
Group 
Company 
 
2022 
2021 
2022 
2021 
 
£’000 
£’000 
£’000 
£’000 
Cost at start and end of year 
8,888 
8,888 
- 
- 
Additions for the year 
3,924 
- 
 
 
Cost at end of year 
12,812 
8,888 
- 
- 
 
 
 
 
 
Impairment 
 
 
 
 
At start of the year 
8,004 
7,992 
- 
- 
Impairment in the year 
4,070 
12 
- 
- 
Cumulative impairment at end of 
year 
12,074 
8,004 
- 
- 
 
 
 
 
 
Net book value at end of year 
738 
884 
- 
- 
Net book value at start of year 
884 
896 
- 
- 
 
Goodwill is allocated to following CGUs: 
 
 
 
 
At start 
of year 
Additions Impairment 
At end 
of year 
 
£’000 
£’000 
£’000 
£’000 
Parallel Live Group 
884 
- 
(884) 
- 
StART.Art 
- 
3,924 
(3,186) 
738 
 
884 
3,924 
(4,070) 
738  
 
Impairment review of goodwill 
 
The Directors considered the carrying value at 31 December 2022 for each asset or cash 
generating unit, identified above in accordance with the accounting policy set out in note 4.  
 
Given the inherent uncertainties in estimating future cash flows and changes in market 
conditions, actual outcomes may vary, possibly leading to significant adjustments to the 
carrying amounts. When considering the carrying amounts of each CGU Management use 
sensitivity analysis to test a number of scenarios taking into account the principal risks and 
uncertainties facing the Group and make a judgement based on all available information to 
make informed judgements about the value in use of each CGU. 
 
Parallel Live Group – no income has been recorded for Parallel Live Group in 2022 and no 
income is expected for 2023 or 2024, and whilst discussions are ongoing regarding future 
events Parallel Live Group is expected to be loss making and the carrying value has been 
impairment to £nil.  
 
StART Art – based on a detailed budget and forecast, discounted over five years at 5.5%, 
being the Bank of England base rate at 31 December 2022 plus 2%, the Directors determined 
that an impairment to the carrying value was required to reflect the current expectations and 
that projected new sources of income have not been realised. 
 
The carrying value of StARt.Art prior to the impairment represented the fair value on acquisition 
as determined with reference to a valuation report prepared by an independent firm of 
accountants for the independent directors for the purposes of Rule 13 of the AIM Rules (“Rule 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 85 of 110 
13”) as the acquisition was a Related Party Transaction. Following the impairment the carrying 
value of the Company’s investment in StARt.Art  is its value in use, being £738,000. 
 
START Art Global (‘StART.Art’) 
 
In May 2021 the Company subscribed to 389 ordinary shares in StART.Art, for a total cash 
consideration of £1,000,000 the amount being supported by a valuation report prepared by an 
independent firm of accountants for the independent directors for the purposes of Rule 13 of 
the AIM Rules (“Rule 13”) as the acquisition was a Related Party Transaction. In November 
2021 StART.Art acquired the entire issued share capital of Start (2013) Limited, the promoter 
of the StART Art Fair, in an all share transaction, resulting in a decrease in the Company’s 
interest in the enlarged group from 18.6% to 14.6% with no diminution of value. In December 
2021 StART.Art issued a further 180 ordinary shares to LVCG for nominal consideration 
increasing LVCG’s holding to 19.94%. In July 2022 the Company acquired the remaining 
80.06% of StART.Art not already owned by the Group from David Ciclitira and Ranjit 
Murugason for total consideration of £3,202,000, again the amount being supported by a 
valuation report prepared by an independent firm of accountants for the independent directors 
for the purposes of Rule 13 of the AIM Rules (“Rule 13”) as the acquisition was a Related Party 
Transaction. 
 
Prior to July 2022 the Company did not exercise significant influence over StART.Art and the 
Company’s interest was included in Investments in Other Financial Assets in the Consolidated 
Statement of Financial Position at 31 December 2021. The results of StART.Art have been 
consolidated from the date of the acquisition of the remaining 80.06% resulting in goodwill of 
£3,924,000 arising. 
 
Projected new sources of income have not been realised and therefore the carrying value has 
been impaired to £738,000 to reflect the current expectations. 
 
KPOP Lux (‘KPL’) 
 
In May 2022 the Company incorporated a new 100% owned subsidiary KPOP Lux Limited. 
KPL further incorporated several dormant entities, being K.Flex Asia Limited, K.Flex Americas 
Limited and K.Flex Enterprises Limited. 
 
19. 
Investments in Associates and Joint Ventures 
 
Brick Live Centre Education Development (Beijing) Company Ltd (‘BLCED’) 
 
In July 2017, BLFE entered into a long-term agreement with Fortune Access, to create a limited 
liability foreign enterprise company in China called Brick Live Centre Education Development 
(Beijing) Company Limited. BLFE agreed to invest 980,000 RMB (approximately £111,000) for 
a 49% shareholding. Based on the performance in the year ended 31 December 2020 the 
investment in the associate was impaired to £nil. In August 2021 the Fortune Access 
contributed a further 516,000 RMB (approximately £61,000), reducing the Group’s interest to 
36%. 
 
The Group accounts for the associate under the equity method of accounting.  
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 86 of 110 
The results of BLCED in the year are: 
2022 
2021 
£’000 
£’000 
Revenue 
10 
473 
Loss before tax 
(600) 
(468) 
Taxation 
- 
-  
Loss after tax 
(600) 
(468) 
 
 
 
Current assets 
225 
380 
Non-current assets 
275 
490 
Current liabilities 
(1,443) 
(1,205) 
Non-current liabilities 
(1) 
(64) 
(944) 
(400) 
 
BLCED losses have been recognised through the Consolidated Statement of Comprehensive 
Income to the extent that they do not exceed the Group’s initial investment in BLCED together 
with the Group’s share of its accumulated profits. The Group’s unrecognised share of BLCED’s 
loss for the year to 31 December 2022 is £216,000 (2021: £168,000). The Group’s 
unrecognised share of BLCED’s cumulative loss is £334,000. The Group has no legal 
obligation to cover the losses. 
 
Parallel Three Six Zero Inc (‘PTSZ’) 
 
In September 2018, Parallel Live Group signed a joint venture agreement with US-based 
company Three Six Zero, forming the new company Parallel Three Six Zero Inc. It has been 
granted exclusive rights by Parallel Live Group to promote BRICKLIVE events in North America 
and Canada with Brick Live International Limited as its content provider. 
 
There were no BRICKLIVE events in North America operated by PTSZ in 2022 or 2021.  
 
The Group accounts for the joint venture under the equity method of accounting. 
 
The results of the PTSZ in the year are: 
2022 
2021 
£’000 
£’000 
Revenue 
- 
- 
Loss before tax 
- 
- 
Taxation 
- 
- 
Loss after tax 
- 
- 
Current assets 
-  
-  
Non-current assets 
-  
-  
Current liabilities 
(27) 
(27) 
Non-current liabilities 
-  
-  
(27) 
(27) 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 87 of 110 
E-Movement (PTY) Ltd (‘EMPL’) 
 
In November 2021 the Company purchased 271 ordinary shares, representing 20% of the total 
issued share capital, in E Movement (PTY) Limited ('EMPL') from David Ciclitira for a total 
consideration of £113,460. These shares were originally purchased by David Ciclitira (acting 
in his personal capacity) for the same amount in anticipation of them being transferred to the 
Company. EMPL is the South African based promoter of the Cape Town E Prix which has 
been confirmed for Series 9 of the ABB FIA Formula E World Championship which took place 
in February 2023. In October 2022 issued a further 475 ordinary shares to a new investor 
reducing the Company’s holding to 14.8% 
 
The results of the EMPL in the year are: 
2022 
2021 
£’000 
£’000 
Revenue 
98 
52 
Loss before tax 
(154) 
(75) 
Taxation 
- 
- 
Loss after tax 
(154) 
(75) 
Current assets 
2,257 
384  
Non-current assets 
3,080 
-  
Current liabilities 
(4,564) 
(283) 
Non-current liabilities 
- 
- 
773 
102 
 
 
 
20. 
Inventories  
Group 
Company 
2022 
2021 
2022 
2021 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Inventories 
2,611 
3,742 
- 
- 
Work in progress 
225 
63 
- 
- 
2,836 
3,805 
- 
- 
 
Included in inventories is £1,875,000 (2021: £3,097,000) of stock acquired on acquisition of 
Bright Bricks Group and included at fair value at that date and is subsequently recognised at 
lower of that initial amount and net realisable value. Inventories is made up of individual LEGO 
bricks and LEGO sets. The Directors considered the carrying value at 31 December 2022 for 
inventories and it was determined that the carrying value should be written-down by £981,000 
(2021: £nil) and is included in administrative expenses in the consolidated statement of 
comprehensive income. 
 
Included in inventories is £1,500,000 (2021: £1,500,000) subject to a sale and HP Agreement 
entered into with Close Leasing Limited, (see Note 23). 
 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 88 of 110 
21. 
Trade and other receivables 
Group 
Company 
2022 
2021 
2022 
2021 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Trade receivables 
369 
231 
- 
2 
Amounts owed by subsidiaries (note 33) 
- 
- 
788 
1,155 
Other receivables 
181 
57 
99 
50 
Prepayments and accrued income 
311 
224 
208 
123 
860 
512 
1,095 
1,330 
 
Amounts owed by subsidiaries are unsecured, interest free and repayable on demand. 
 
The Group’s method for estimating an allowance is based upon a review of accounts deemed 
delinquent (90 days past due), the Company's historical bad debt experience and 
management's judgment. Any uncollected balances are written off after all methods of 
collection have been exhausted. Based on the Group’s estimates on 31 December 2022 an 
expected credit losses of £155,000 (2021: £48,000) has been recorded within Trade 
receivables. 
  
The Group makes use of a simplified approach in accounting for expected losses on trade and 
other receivables and records the loss allowance as lifetime expected credit losses. The Group 
makes use of a provision matrix in applying the simplified approach. In calculations, the 
company uses its historical experience, external indicators and forward-looking information to 
calculate the expected credit losses.  
 
22. 
Cash and cash equivalents 
Group 
Company 
2022 
2021 
2022 
2021 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Cash at bank 
291 
211 
- 
- 
 
23. 
Borrowings 
Group 
Company 
2022 
2021 
2022 
2021 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Loan due within one year 
511 
477 
63 
56 
Loan due after one year 
819 
1,201 
130 
185 
1,330 
1,678 
193 
241 
 
In April 2020 the Company entered into a £250,000 CBILS loan agreement with NatWest Bank 
Plc of which £185,000 remained outstanding at the balance sheet date. The loan is unsecured, 
for a term of six years with an effective interest rate of 4.08%. 
 
In April 2020 the Group entered into a £500,000 loan agreement with David Ciclitira at an 
interest rate of 16.2%, in March 2022 the outstanding balance was repaid in full. 
 
In August 2020 the Group entered into an agreement with Close Leasing Limited whereby 
stock totalling £1,500,000 included under Inventories in the Statement of Financial Position in 
these condensed consolidated financial statements was sold to Close Leasing Limited and 
purchased back under the terms of a £1,500,000 Hire Purchase Facility (HP Agreement) 
provided in conjunction with the CBILS, of which £1,051,000 remained outstanding at the 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 89 of 110 
balance sheet date. The HP Agreement was for a term of five years at an effective interest rate 
of 5.14% secured against the £1,500,000 of stock subject to the agreement and a fixed and 
floating charge over the Group’s other assets. 
 
In August 2020 Start Art (2013) Ltd entered into a £50,000 bounce back loan agreement with 
Coutts of which £35,000 remained outstanding at the balance sheet date. The loan is 
unsecured, for a term of five years with an effective interest rate of 2.52%. 
 
23.1.  Movement of borrowings in the financial period 
 
Group 
Company 
 
2022 
2021 
2022 
2021 
 
£‘000 
£’000 
£’000 
£’000 
 
 
 
 
 
Opening balance 
1,678 
2,045 
241 
250 
Borrowing 
59 
- 
8 
- 
Repayment of loan capital 
(407) 
(367) 
(56) 
(9) 
Closing balance 
1,330 
1,678 
193 
241 
 
 
24. 
Trade and other payables  
Group 
Company 
2022 
2021 
2022 
2021 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Trade payables 
1,683 
1,096 
544 
533 
Amounts owed to subsidiaries 
- 
- 
601 
217 
Other payables 
2,513 
275 
2,491 
188 
Other taxation and social security 
1,193 
1,265 
15 
32 
Accruals and deferred income  
1,236 
1,415 
775 
579 
6,625 
4,051 
4,426 
1,549 
 
Amounts owed to subsidiaries are unsecured, interest free and repayable on demand. 
 
Other payables include £2,091,000 (2021: £160,000) of deferred consideration. 
 
25. 
Financial risks 
 
The Group and Company operations expose them to a number of financial risks. The Directors 
aim to protect the Group and Company against the potential adverse effects of these financial 
risks.  
 
Financial assets 
 
Financial assets include cash and trade and other receivables, excluding prepayments. 
 
These amounts, where appropriate, have been shown separately on the face of the Statement 
of Financial Position. Funds not immediately required for the Group and Company’s operations 
are invested in bank deposits. It is the Directors’ opinion that the carrying values of cash, trade 
receivables and investments approximate to their fair values. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 90 of 110 
Financial liabilities 
 
Financial liabilities include current and non-current borrowings and trade and other payables 
(excluding taxation and social security and deferred income). 
 
All amounts are carried at amortised cost. These amounts have been disclosed in the notes to 
the financial statements. It is the Directors’ opinion that the carrying values of financial liabilities 
approximate to their fair-value. 
 
Liquidity risk 
 
The Group and Company’s surplus liquid resources are maintained on short-term interest-
bearing deposits. The Group and Company plans to continue to meet operating and other loan 
commitments as they fall due. Liquidity risk is managed through cash flow forecasts and 
regular planning.  
 
Set out below are liquidity risk comparative tables as at 31 December 2022 and 31 December 
2021. 
 
Remaining contractual maturities year ended 31 December 2022 
 
Group 
Within  
3 months 
> 3 
months  
< 1 year 
> one 
year  
< 5 years 
Total 
carrying 
amount 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Bank loans and borrowings 
147 
364 
819 
1,330 
Trade and other payables 
4,196 
- 
- 
4,196 
Lease liabilities 
17 
55 
50 
122 
4,360 
419 
869 
5,648 
 
 
 
 
Company 
Within  
3 months 
> 3 
months  
< 1 year 
> one 
year  
< 5 years 
Total 
carrying 
amount 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Bank loans and borrowings 
21 
42 
130 
193 
Trade and other payables 
3,636 
- 
- 
3,636 
3,657 
42 
130 
3,829 
 
 
 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 91 of 110 
Remaining contractual maturities year ended 31 December 2021 
 
Group 
Within  
3 months 
> 3 
months  
< 1 year 
> one 
year  
< 5 years 
Total 
carrying 
amount 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Bank loans and borrowings 
185 
292 
1,201 
1,678 
Trade and other payables 
1,373 
- 
- 
1,373 
Lease liabilities 
16 
50 
122 
188 
1,574 
342 
1,323 
3,239 
 
 
 
 
Company 
Within  
3 months 
> 3 months  
< 1 year 
> one year  
< 5 years 
Total 
carrying 
amount 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Bank loans and borrowings 
14 
42 
185 
241 
Trade and other payables 
938 
- 
- 
938 
952 
42 
185 
1,179 
 
Trade and other payables above exclude taxation and accruals and deferred income. 
 
Credit risk 
 
Financial assets past due but not impaired as at 31 December 2022: 
 
 
Not 
impaired 
and not 
past due 
Not impaired but past due 
by the following amounts 
 
>30 days 
>60 days 
>90 days 
>120 
days 
£’000 
£’000 
£’000 
£’000 
£’000 
Group: Trade and other 
receivables 
685 
57 
36 
5 
77 
Company: Trade and other 
receivables  
1,095 
- 
- 
- 
- 
 
Financial assets past due but not impaired as at 31 December 2021: 
 
 
Not 
impaired 
and not 
past due 
Not impaired but past due 
by the following amounts 
 
>30 days 
>60 days 
>90 days 
>120 
days 
£’000 
£’000 
£’000 
£’000 
£’000 
Group: Trade and other 
receivables 
227 
14 
8 
16 
22 
Company: Trade and other 
receivables  
1,207 
- 
- 
- 
- 
 
Trade and other receivables above exclude prepayments and accrued income. 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 92 of 110 
 
The Group is exposed to credit risk on its cash and cash equivalents, trade and other 
receivables. The maximum exposure to credit risk is represented by the carrying value of each 
financial asset.  
 
Credit risk with respect to cash is reduced through maintaining banking relationships with 
established financial intermediaries with acceptable credit ratings. Bank deposits as at 31 
December 2022 were £291,000 (2021: £211,000), all of which are considered of low credit 
risk. 
 
Credit risk with respect trade and other receivables Is reduced through assessing all material 
new clients for credit risk prior to entering into a contractual relationship. All trade and other 
receivables are assessed regularly for credit risk and those which are past due by 90 days or 
more and where there has been a breakdown of communication with the client such that there 
is no longer confidence that the sum will be collectable are impaired to the extent that they are 
no longer expected to be collectable. 
 
Group trade and other receivables excluding prepayments and accrued income as at 31 
December 2022 were £550,000 (2021: £287,000), all of which are collected and/or collectable 
and are considered of low credit risk.  
 
Market risk 
 
a. Interest rate risk 
The Group had two outstanding interest-bearing loans (one with NatWest Bank PLC and 
one with Coutts) and the HP Agreement with Close Leasing Limited at the year end. The 
interest rates in respect of the HP Agreement and Coutts loan are fixed and in respect of 
the loan from NatWest Bank PLC is calculated in relation to bank Base Rate, there are no 
early redemption penalties associated with the NatWest Bank PLC loan and the risk is 
therefore considered to be insignificant. 
 
b. Foreign currency risk 
Although the Company is based in the United Kingdom, a significant part of the Group’s 
and Company’s operations are overseas, and the operating or functional currency of a 
large part of the global business is in US Dollars, Euros and South African Rand. As a 
result, the Group’s sterling accounts can be affected by movements in the US 
Dollar/Sterling, the Euro/Sterling and the South African Rand/Sterling exchange rates. 
  
The foreign assets and liabilities of the Group and Company are closely matched as at 31 
December 2022. The table below sets out the carrying amounts of assets and liabilities for 
the Group in their presentational currency (i.e. Sterling) and a total impact for each 10% 
fluctuation in exchange rates. Based on the carrying amounts of foreign assets and 
liabilities as at 31 December 2022, for each 10% fluctuation in exchange rates, net assets 
are expected to be impacted by £35,000 (2021: £11,000). 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 93 of 110 
Year ended 31 December 2022 
Carrying amount (sterling equivalent) 
Forex Risk 
£ 
$ 
€ 
R 
Total 
(-10%) 
10% 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
Financial assets 
  
  
  
 
  
  
  
Cash 
20 
1 
- 
270 
291 
27 
(27) 
Trade and other 
receivables 
461 
14 
114 
271 
860 
40 
(40) 
481 
15 
114 
541 
1,151 
67 
(67) 
 
 
 
 
 
 
 
Financial liabilities 
 
 
 
 
 
 
 
Borrowings 
1,330 
- 
- 
- 
1,330 
- 
- 
Trade payables 
1,040 
354 
78 
211 
1,683 
64 
(64) 
Other payables 
2,513 
- 
- 
- 
2,513 
- 
- 
Lease liabilities 
122 
- 
- 
- 
122 
- 
- 
Other taxation and 
social security 
1,188 
- 
- 
5 
1,193 
1 
(1) 
Accruals and 
deferred income 
851 
- 
- 
385 
1,236 
39 
(39) 
 
7,044 
354 
78 
601 
8,077 
104 
(104) 
 
 
 
 
 
 
 
 
Net Impact 
 
 
 
 
 
37 
(37) 
 
 
Year ended 31 December 2021 
Carrying amount (sterling equivalent) 
Forex Risk 
£ 
$ 
€ 
R 
Total 
(-10%) 
10% 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
£'000 
Financial assets 
  
  
  
 
  
  
  
Cash 
(36) 
1 
- 
246 
211 
25 
(25) 
Trade and other 
receivables 
390 
14 
12 
96 
512 
12 
(12) 
354 
15 
12 
342 
723 
37 
(37) 
 
 
 
 
 
 
 
Financial liabilities 
 
 
 
 
 
 
 
Borrowings 
1,678 
- 
- 
- 
1,678 
- 
- 
Trade payables 
836 
88 
101 
73 
1,098 
26 
(26) 
Other payables 
275 
- 
- 
- 
275 
- 
- 
Lease liabilities 
188 
- 
- 
- 
188 
- 
- 
Other taxation and 
social security 
1,265 
- 
- 
- 
1,265 
- 
- 
Accruals and 
deferred income 
1,170 
- 
- 
- 
1,170 
- 
- 
 
5,412 
88 
101 
73 
5,674 
26 
(26) 
 
 
 
 
 
 
 
 
Net Impact 
 
 
 
 
 
(11) 
11 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 94 of 110 
26. 
Lease liabilities 
 
Group 
Company 
2022 
2021 
2022 
2021 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
Current 
72 
66 
- 
- 
Non-current 
50 
122 
- 
- 
122 
188 
- 
- 
 
In 2019, a right of use asset, being the present value of the operating lease payments over the 
remaining life of the lease, was recognised. The right of use assets and corresponding lease 
liability have been calculated using a discount rate of 9%. The depreciation of the assets and 
interest charge are recognised in the Statement of Comprehensive Income in the year and the 
buildings maturity analysis of lease commitments at 31 December 2022 is detailed below. 
 
Lease payments relate to leases of property. The Group does not have an option to purchase 
the leased property at the expiry of the lease period. 
 
Payments recognised as an expense 
2022 
2021 
£’000 
£’000 
Lease payments 
 - 
 - 
Lease depreciation 
62 
62 
Interest 
14 
19 
 
Non-cancellable lease commitments 
2022 
2021 
£’000 
£’000 
Not later than 1 year 
72 
66 
Later than 1 year and not later than 5 years 
50 
122 
Later than 5 years 
-  
-  
122 
188 
 
26.1. Movement in lease liabilities in the financial period 
2022 
2021 
£’000 
£’000 
 
 
Opening balance 
188 
248 
Payments made  
(66) 
(60) 
Closing balance 
122 
188 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 95 of 110 
27. 
Deferred tax  
2022 
2021 as 
restated 
£’000 
£’000 
At start of year 
12 
644 
(Credited)/Charged to profit or loss 
(12) 
(632) 
At end of year 
- 
12 
 
Due to the availability of UK tax losses, subject to agreement with the HMRC, there is an 
estimated deferred tax asset of £2,036,000 relating to UK trading losses of £7,163,000 and 
other deductible temporary timing differences of £981,000 (2021: £837,000 relating to trading 
losses of £3,350,000). This is not recognised due to the uncertainty of the timing of future 
taxable profits against which these losses could be utilised. 
 
Analysis of deferred tax 
 
2022 
2021 as 
restated 
£’000 
£’000 
Accelerated capital allowances 
121 
430 
Tax losses carried forward 
(345) 
(726) 
Othe timing differences 
224 
308 
- 
12 
 
 
 
28. 
Share capital  
 
The issued share capital is set out in the table below: 
 
2022 
2021 
No. of shares 
£’000 
No. of 
shares 
£’000 
Issued and fully paid 
 
 
 
 
Ordinary shares of 1p 
242,569,604 
2,426 
159,802,147 
1,598 
Deferred shares of 51.8p 
2,047,523 
1,061 
2,047,523 
1,061 
Deferred Ordinary shares of 0.5p 
 199,831,545 
999 
 199,831,545 
999 
Deferred B shares of £19.60 
103,260 
2,024 
103,260 
2,024 
Total 
 
6,509 
 
5,682 
 
The changes in the year to 1p Ordinary shares, relating to the various capital transactions 
during the year were as follows: 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 96 of 110 
2022 
Ordinary shares of 1p 
No. of shares 
£’000 
At start of year 
159,802,147  
1,598 
Settlement of supplier and contractor fees (RNS Number: 
2243B 11 February 2022) 
6,223,859  
62 
Share placing (RNS Number 5879E 14 March 2022) 
16,500,000  
165  
Share placing, settlement of supplier and contractor fees 
(RNS Number 7666R 8 July 2022) 
21,330,000  
213 
Shares issued on acquisition of StART.Art (RNS Number 
7666R 8 July 2022) 
18,285,027 
183 
Exercise of warrants (RNS Number 1815I 12 April 2012) 
1,428,571 
14 
Share placing (RNS Number 1651C 7 October 2022) 
5,000,000 
50 
Settlement of acquisition (RNS 6855C 12 October 2022) 
4,000,000 
40 
Share placing (RNS 8390G 18 November 2022) 
10,000,000  
100  
At end of year 
242,569,604 
2,426 
 
 
                   2021 
Ordinary shares of 1p 
No. of shares 
£’000 
At start of year 
108,138,544  
1,081 
Settlement of supplier and contractor fees (RNS Number: 
4882P 17 February 2021) 
1,863,219  
19 
Share placing, settlement of deferred consideration  and 
contractor fees (RNS Number: 3348X 04 May 2021) 
36,000,000  
360 
Loan conversion and settlement of contractor fees (RNS 
Number: 1210F 14 July 2021) 
1,114,668  
11 
Share placing, settlement of deferred consideration and 
contractor fees (RNS Number: 9667V 17 December 2021) 
12,685,716  
127 
 
 
At end of year 
159,802,147  
1,598 
 
The number of additional shares authorised for issue is 35,684,973 (2021:  60,314,284). 
 
 
Deferred shares 
 
The Company has 2,047,523 Deferred shares of 51.8p each and 199,831,545 Deferred 
Ordinary shares of 0.5p each (together the ‘Deferred shares’) in issue. The Company also has 
103,260 Deferred B shares in issue. 
 
The Deferred shares have the following rights and restrictions. They shall: 
 
a. 
Not entitle their holders to receive any dividend or other distribution; 
b. 
Not entitle their holders to receive notice of or to attend, speak or vote at any General 
Meeting of the Company by virtue of or in respect of their holding of such Deferred 
shares; and 
c. 
Entitle their holders on a return of assets on a winding-up of the Company or otherwise 
only to the repayment of the capital paid up on such Deferred shares and only after 
repayment of the capital paid up on each Ordinary share in the capital of the Company 
and the payment of a further £100,000 on each such Ordinary share. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 97 of 110 
The holders of the Deferred shares shall not be entitled to any further participation in the assets 
or profits of the Company. Notwithstanding any other provision of these Articles and unless 
specifically required by the provisions of the Act, the Company shall not be required to issue 
any certificates in respect of the Deferred shares. The Company shall have irrevocable 
authority at any time: 
 
a. 
to appoint a person on behalf of any holder of Deferred shares to enter into an agreement 
to transfer, and to execute a transfer of, the Deferred shares, for no consideration, to such 
person (whether or not an officer of the Company) as the Directors may determine as the 
custodian thereof; 
b. 
to purchase all the Deferred shares then in issue in consideration of an aggregate 
payment of one penny for all of such shares then redeemed and upon giving 28 days’ 
prior notice to the holders of Deferred shares as to be redeemed fixing a time and place 
for redemption; and 
c. 
in the event of any transfer, purchase or redemption to retain any share certificate relating 
to such shares. If any Deferred shares are purchased or redeemed as aforesaid, the 
relevant amount of authorised but unissued share capital arising may be redesignated by 
the Directors as Ordinary share capital. 
 
Neither the passing by the Company of any special resolution for the cancellation of the 
Deferred shares for no consideration by means of a reduction of capital requiring the 
confirmation of the Court nor the obtaining by the Company nor the making by the Court of any 
Order confirming any such 103 reduction of capital nor the becoming effective of any such 
Order shall constitute a variation, modification or abrogation of the rights attaching to the 
Deferred shares and accordingly the Deferred shares may at any time be cancelled for no 
consideration by means of a reduction of capital effected in accordance with the Act without 
sanction or consent on the part of the holders of the Deferred shares. 
 
Ordinary shares 
 
The Company has 242,569,604 ordinary shares which rank pari pasu and they are entitled the 
holders to: 
 
a. 
receive any dividend or other distribution; 
b. 
receive notice of or to attend, speak or vote at any General Meeting of the Company by 
virtue of or in respect of their holding of such shares; and 
c. 
a return of assets on a winding-up of the Company or otherwise only to the repayment of 
the capital paid up. 
 
29. 
Share premium 
 
2022 
2021 
 
£’000 
£’000 
At start of year 
27,024 
25,004 
Premium arising on issue of equity shares 
1,647 
1,486 
Equity settled liabilities 
245 
644 
Share issue costs 
(73) 
(110) 
At end of year 
28,844 
27,024 
 
 
30. 
Acquisitions 
 
In May 2021, the Company subscribed to 389 ordinary shares in StART.Art’, for a total cash 
consideration of £1,000,000. In November 2021 StART.Art acquired the entire issued share 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 98 of 110 
capital of Start (2013) Limited, the promoter of the StART Art Fair, in an all share transaction, 
resulting in a decrease in the Company’s interest in the enlarged group from 18.6% to 14.6% 
with no diminution of value. This was done to consolidate the art business into one company 
and to provide an established and respected art fair structure to support the art website. 
 
In December 2021, StART.Art issued a further 180 ordinary shares to LVCG for nominal 
consideration increasing LVCG’s holding to 19.94%.  
 
On 3 August, the Company acquired the remaining 80.06% of StART.Art not already owned 
by the Group from David Ciclitira and Ranjit Murugason. 
 
Prior to 3 August 2022 the Company did not exercise significant influence over StART.Art and 
the Company’s interest was included in Investments in Other Financial Assets in the 
Consolidated Statement of Financial Position at 31 December 2021. The results of StART.Art 
have been consolidated from the date of the acquisition of the remaining 80.06% resulting in 
goodwill of £3,924,000 arising as detailed in note 18. 
 
 
Book value of 
assets and 
liabilities 
acquired 
Fair value 
adjustments 
Fair value of 
assets and 
liabilities 
acquired 
 
£’000 
£’000 
£’000 
Property, plant and equipment  
2 
- 
2 
Intangible assets 
115 
- 
115 
Inventories 
70 
- 
70 
Trade and other receivables 
692 
- 
692 
Cash and cash equivalents 
12 
- 
12 
Borrowings 
(40) 
- 
(40) 
Trade and other payables 
(572) 
- 
(572) 
Goodwill 
- 
- 
3,923 
 
 
 
4,202 
 
 
 
 
Satisfied by: 
 
 
 
Cash on completion 
 
 
 120 
Shares on completion 
 
 
1,097 
Deferred consideration (cash and 
shares) 
 
 
1,985 
Fair value of previously held interest 
 
 
1,000 
 
 
 
4,202 
 
All trade and other receivables have been settled in the course of 2023. 
 
Consideration comprised: 
 
• 
£120,000 cash 
• 
A total of 18,285,027 new ordinary shares in the Company were issued in at 6p per share, 
with reference to the Closing bid price per AIM market. 
• 
Deferred consideration of £1,985,000, to be settled in cash or the issue of new ordinary 
shares in the Company at the Company’s discretion. 
• 
The fair value of previously held interest approximated to carrying amount of £1m therefore 
no gain or loss was recorded as part of acquisition. 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 99 of 110 
Included in the consolidated statement of comprehensive income in 2023 is revenue of  
£657,000 and pre-tax profit of £99,000; if the  business combinations that occurred during the 
year had been as of the beginning of the annual reporting period; Group revenue for the year 
would have been of £4,929,000 and pre-tax loss attributable to the owners of the parent 
Company would have been £9,392,000 in the consolidated statements. 
 
31. 
Share options and warrants 
 
Share option reserve 
 
2022 
2021 
 
£’000 
£’000 
At start of year 
515 
496 
Share option charge 
327 
223 
Share options forfeited 
(56) 
(267) 
Warrant charge 
77 
63 
Warrant lapsed 
(552) 
- 
At end of year 
311 
515 
 
 
Share options 
 
The Group adopted a share option scheme on 2 April 2019 for certain directors and senior 
management. Options are generally exercisable at a price equal to the market price of the Plc 
shares on the day immediately prior to the date of the grant. Options are forfeited if the 
employee leaves the Group before the options vest. 
 
The Share Option Plan provides for the grant of both tax-approved Enterprise Management 
Incentives (EMI) Options and unapproved options. 
 
In April 2022 a total of 4,669,000 new options were granted to certain Directors, employees 
and contractors with an exercise price of 5p per option, all other options were forfeited as a 
condition of grant of the new options. 
 
The following Options were granted to Directors: 
 
 
Options 
Granted 
April 2022 
No. 
David Ciclitira 
2,000,000 
Bryan Lawrie 
50,000 
Maria Serena Papi 
50,000 
Ranjit Murugason 
50,000 
Stephen Birrell 
50,000 
2,200,000 
 
 
 
 
 
 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 100 of 110 
The inputs into the option pricing model for the options issued in the year are: 
 
Weighted average exercise price 
5p 
Expected volatility 
73% 
Expected life 
1 year 
Risk free interest rate 
1.3% 
Expected dividends 
0.00 
 
No options were issued in 2021. 
 
The option charge for the year ended 31 December 2022 was £264,000 (2021: £223,000). 
 
Details of the share options outstanding during the year are as follows.  
  
2022 
2021 
 
Number 
Weighted 
average 
exercise 
price (p) 
Number 
Weighted 
average 
exercise 
price (p) 
Outstanding at the beginning of 
the year 
1,744,457 
65 
3,086,346 
65 
Granted during the year 
4,669,000 
05 
- 
- 
Forfeited during the year 
(1,744,457) 
65 
(1,341,889) 
65 
Exercised during the year 
- 
- 
- 
- 
Outstanding at the end of the 
year 
4,669,000 
05 
1,744,457 
65 
 
Options become exercisable on the first anniversary of the grant date and lapse on the tenth 
anniversary of the grant date. All options currently outstanding were granted on 26 April 2022. 
 
Advisor and creditor warrants 
 
No Advisor Warrants were issued in the year (2021: 1,500,000 at a weighted average exercise 
price of 5p) 
 
The charge for the year ended 31 December 2022 for the advisor and creditor warrants in 
issue totals £77,000 (2021: £63,000). 
 
A total of 1,500,000 advisor and creditor warrants were outstanding at 31 December 2022 
(2021: 2,213,941). 
 
Investor warrants 
 
10,500,000 (2021: 11,428,572) investor warrants were issued to investors as part of an equity 
raise and are therefore outside the scope of IFRS 2 ‘Share-based payment’ and consequently 
there is no share-based payment charge in respect of these warrants. 
 
During the year 16,810,000 (2021: 3,903,840) investor warrants expired and 1,428,571 (2021: 
nil) were exercised leaving a total of 20,500,001 investor warrants outstanding at 31 December 
2022 (2021: 28,238,572). 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 101 of 110 
 
2022  
  
2021  
  
Warrants  
Number  
Weighted 
average 
exercise price 
(p)  
Number  
Weighted 
average 
exercise price 
(p)  
Outstanding at 
the beginning of 
the year  
30,452,513  
8.44  
21,427,781  
24.66  
Issued during the 
year  
10,500,000  
8.00  
12,928,572  
5.00  
Expired during 
the year  
(17,523,941)  
10.98  
(3,903,840)  
15.00  
Exercised during 
the year  
(1,428,571)  
5.00  
-  
-  
Outstanding at 
the end of the 
year  
22,000,001  
6.43  
30,452,513  
8.44 
 
Details of all warrants outstanding during the year are as follows.  
 
 
31 December 2022 
31 December 2021 
 
Number 
Price 
(p) 
Number 
Price 
(p) 
Investor (exercisable up to 25 February 
2021) 
- 
- 
- 
- 
Adviser (exercisable up to 25 February 
2022)* 
- 
- 
50,000 
15.00 
Investor (exercisable up to 25 June 2022)** 
- 
- 
4,000,000 
10.00 
Adviser (exercisable up to 25 June 2022)** 
- 
- 
75,000 
10.00 
Creditor (exercisable up to 17 October 2022) 
- 
- 
356,923 
38.79 
Investor (exercisable up to 3 December 
2022) 
- 
- 
12,810,000 
10.00 
Creditor (exercisable up to 16 December 
2022) 
- 
- 
232,018 
38.79 
Adviser (exercisable up to 24 May 2023) 
1,500,000 
5.00- 
1,500,000 
5.00 
Investor (exercisable up to 23 December 
2023) 
10,000,001 
5.00- 
11,428,572 
5.00 
Investor (exercisable up to 28 July 2024) 
 
10,500,000 
8.00 
 
 
 
 
 
 
 
 
22,000,001 
6.43 
 30,452,513  
 8.44  
*repriced from 80p to 15p in May 2021. 
**repriced from 15p to 10p in May 2021. 
 
32. 
Capital management 
 
The Group’s objectives when managing capital are to safeguard the Group’s ability to continue 
as a going concern, so that it can continue to provide returns to shareholders and benefits for 
other stakeholders. The Group had net liabilities of £83,000 at 31 December 2022 (2021: 
£5.4m net assets). The Group's capital management strategy is to retain sufficient working 
capital for day-to-day operating requirements and to ensure sufficient funding is available to 
meet commitments as they fall due and to support growth. There are no externally imposed 
capital requirements. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 102 of 110 
 
2022 
2021 
 
£’000 
£’000 
Loan facility 
(1,330) 
(1,678) 
Total debt 
(1,330) 
(1,678) 
Cash  
291 
211 
Net debt 
(1,039) 
(1,467) 
 
In order to maintain or adjust the capital structure the Group may issue new shares or sell 
assets to reduce debt. 
 
33. 
Related party transactions 
 
Details of the Directors’ remuneration and consultancy fees are disclosed in Note 10, including 
£30,000 (2021: £17,000) paid to CFO Partners Ltd., a company under the control of Bryan 
Lawrie and £13,000 (2021: £15,000) paid to Ossian Energy Limited, a company under the 
control of Stephen Birrell for consultancy services. 
 
David Ciclitira 
David Ciclitira injected funds into the Company during the 
year as follows: 
2022 
2021 
£’000 
£’000 
Acquisition of StART.Art settled in shares 
1,061 
- 
Loan converted to equity 
- 
30 
Acquisition of LCSE settled in shares 
- 
200 
Total funds injected 
1,061 
230 
 
 
David Ciclitira received payments during the year as set out 
below: 
2022 
2021 
£’000 
£’000 
Consultancy fees 
250 
 
Salary 
25 
 
Healthcare costs 
14 
14 
Fees and interest at 16.2% in relation to the provision of loan 
facility detailed in Note 23. 
12 
22 
Fees in relation to HP Agreement guarantee 
- 
21 
Consideration for the purchase of StART.Art settled in shares 
1,061 
- 
Consideration for the purchase of share in EMPL 
- 
113 
Consideration for the purchase of share in EMHL 
45 
- 
Consideration for the purchase of LCSE, settled in shares 
- 
200 
1,407 
370 
Loan repaid 
 
 
Loan converted to equity 
- 
30 
Loan repaid 
90 
174 
90 
204 
 
 
Total payments received 
90 
574 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 103 of 110 
Ranjit Murugason 
Ranjit Murugason received payments during the year as set 
out below: 
2022 
2021 
£’000 
£’000 
Acquisition of StART.Art of which £36,000 settled in shares 
156 
- 
Total funds injected 
156 
- 
 
 
Unpaid balances due to related parties at 31 December 
2022 
2021 
 
£’000 
£’000 
David Ciclitira* 
559 
205 
Serenella Ciclitira 
48 
28 
Ranjit Murugason** 
200 
127 
Bryan Lawrie 
35 
24 
Stephen Birrell 
14 
16 
856 
400 
 
*Includes deferred consideration of £355,000 (2021: £100,000) in relation to the acquisition of 
David Ciclitira’s interest in StART.Art and EMHL (2021: EMHL), and the outstanding loan 
balance of £nil (2021: £90,823) as detailed in Note 23. 
 
*Includes deferred consideration of £200,000 (2021: £nil) in relation to the acquisition of Ranjit 
Murugason’s interest in StART.Art 
 
Unpaid balances due from related parties at 31 December 
2022 
2021 
£’000 
£’000 
Parallel Contemporary Art Ltd 
65 
- 
E-Movement (PTY) Ltd 
118 
67 
183 
67 
 
Subsidiary undertakings and associates 
 
During the year the Company provided and received services to other Group companies 
totalling: 
 
Services provided by the Company to: 
2022 
2021 
 
£’000 
£’000 
Brick Live International Limited 
66 
90 
K-Pop Europa Limited 
219 
- 
 
285 
90 
 
 
 
Services received by the Company from: 
 
 
Brick Live International Limited 
166 
102 
Start Art Global Ltd 
120 
- 
 
286 
102 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 104 of 110 
During the year the Live Company Sports and Entertainment (Pty) Limited provide services to 
E-Movement (PTY) Ltd totalling £218,000 (2021: £164,000) 
 
Services provided by the Company to: 
2022 
2021 
 
£’000 
£’000 
Brick Live International Limited 
66 
90 
K-Pop Europa Limited 
219 
- 
 
285 
90 
 
 
 
Services received by the Company from: 
 
 
Brick Live International Limited 
166 
102 
Start Art Global Ltd 
120 
- 
 
286 
102 
 
 
Unpaid balances due to/(from) subsidiary undertakings and 
associates 
2022 
2021 
£’000 
£’000 
Brick Live Group Limited 
65 
65 
Bright Bricks Limited 
(532) 
(521) 
Brick Live International Limited 
(256) 
(593) 
K-Pop Europa Limited 
21 
(41) 
Live Company Group EBT Limited 
206 
152 
Start Art Global Limited 
308 
- 
 
188 
(938) 
 
Investments 
 
In May 2021, the Company subscribed to 389 ordinary shares in Start Art Global Limited. 
(‘StART.Art’), representing a non-controlling stake of 18.6% of the total issued share capital of 
the company, for a total consideration of £1,000,000. Prior to the transaction StART.Art was 
100% owned by David Ciclitira and Ranjit Murugason who are both directors of the Company.  
 
In November 2021 StART.Art acquired the entire issued share capital of Start (2013) Limited, 
the promoter of the StART Art Fair, in an all share transaction, resulting in a decrease in the 
Company’s interest in the enlarged group from 18.6% to 14.6% with no diminution of value. 
Prior to the acquisition Start (2013) Limited was 100% owned by David Ciclitira and Ranjit 
Murugason who are both directors of the Company.  
 
In December 2021, following a reorganisation of the capital structure of StART.Art, StART.Art 
issued a further 180 ordinary shares to LVCG for nominal consideration increasing LVCG’s 
holding to 19.9%. 
 
In July 2022, the remaining 80.1% of StART. Art was acquired by the group for a consideration 
of £3,202,243 from David Ciclitira and Ranjit Murugason consisting of a mixture of cash and 
shares. 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 105 of 110 
 
In November 2021, the Company purchased 271 ordinary shares, representing 20% of the 
total issued share capital, in E-Movement (PTY) Limited ('EMPL') from David Ciclitira for a total 
consideration of £113,460. These shares were originally purchased by David Ciclitira (acting 
in his personal capacity) for the same amount in anticipation of them being transferred to the 
Company.  
 
34. 
Subsidiaries 
 
At 31 December 2022, the Company had the following (direct and indirect) subsidiaries: 
 
Held directly 
Company 
number 
Place of 
incorporation 
% 
owned 
Principal activities 
Brick Live Group Limited 
10151705 
UK 
100% 
Holding Company 
Bright Bricks Ltd 
07227540 
UK 
100% 
Specialist production 
company 
Live Company Group EBT 
Limited 
12792192 
UK 
100% 
Employee Benefit 
Trust Company 
Parallel Live Group Limited 
09932658 
UK 
100% 
Holding Company 
Live Company Sports Ltd 
12328268 
UK 
100% 
Holding Company 
E Movement Holdings 
Limited 
12502990 
UK 
100% 
Holding Company 
Start Art Global Limited 
13113084 
UK 
100% 
StART.Art online 
platform 
  
KPOP Lux Limited 
14132899 
UK 
100% 
Holding Company 
KPOP.Flex Limited 
11671096 
UK 
100% 
Holding Company 
Championship (Singapore) 
Pte Limited 
201427355K 
Singapore 
95% 
Dormant 
 
 
 
 
 
 
Held indirectly 
 
 
 
 
Brick Live Far East Limited 
10308158 
UK 
100% 
Dormant  
Brick Live Far East Limited 
2460460 
Hong Kong 
100% 
Owner of Associate 
investment in China  
Brick Live International 
Limited 
10257756 
UK 
100% 
BRICKLIVE events 
Parallel Live (NY) LLC 
6339763 
USA 
100% 
Dormant 
Live Company Sports and 
Entertainment (Pty) Limited 
2020/765082
/07 
South Africa 
100% 
Sports and 
entertainment 
events 
K-Pop Europa Limited 
12924203 
UK 
50% 
KPOP events 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 106 of 110 
Start (2013) Limited 
Start Global Limited 
Start TV Limited 
Start Art Productions 
Limited 
08564914 
12433013 
13294855 
13461711 
UK 
UK 
UK 
UK 
100% 
100% 
100% 
100% 
StART.Art art fairs 
Dormant 
Dormant 
Dormant 
Start Luxury Group Limited 
14057781 
UK 
100% 
Dormant 
K. Flex Enterprises Limited 
14135025 
UK 
100% 
Dormant 
K. Flex Asia Limited 
14136666 
UK 
100% 
Dormant 
K. Flex Americas Limited 
14134940 
UK 
100% 
Dormant 
E Movement Holdings (Pty) 
Limited 
 
2021/354354
/07 
South Africa 
100% 
Formula E events 
 
 
 
 
 
In December 2020, the Company acquired the entire issued share capital of Live Company 
Sports and Entertainment Limited including its 50% interest in K-Pop Europa Limited (KPE). 
 
At the time of acquisition the Directors concluded, by virtue of David Ciclitira being the sole 
director of KPE and was thus able to direct its activities, that KPE should be consolidated as a 
subsidiary in accordance with IFRS 10. The directors continued to assess signifiers of control 
during the year ended 31 December 2022 and concluded that the criteria for consolidation 
continued throughout the year. 
 
Bright Bricks 2020 Limited was dissolved in March 2023.  
 
The registered office of the subsidiaries incorporated is England and Wales is 3 Park Court 
Pyrford Road, West Byfleet, Surrey, KT14 6SD. 
 
The registered office of the overseas subsidiaries are as follows:- 
 
Championship (Singapore) Pte Limited, 62 Neil Road, Singapore (088833). 
 
Brick Live Far East Limited, RM 1307A 13/F, Two Harbourfront, 22 Tak Fung Street, Hughom, 
Hong Kong. 
 
Parallel Live ((NY) LLC, 800 N King St, Suite 303, Wilmington, DE 19801, USA 
 
E Movement Holdings (Pty) Limited, 9 Viscount Crescent, Baronetcy Estate, Plattekloof, 
Western Cape, 7500, South Africa. 
 
Live Company Sports and Entertainment (Pty) Limited, Noland House, River Park, Mowbray, 
Western Cape, South Africa. 
 
The company's subsidiaries Brick Live Group Limited, Parallel Live Group Limited, Brick Live 
International Limited, and Live Company Group EBT Limited are exempt from the requirements 
of the Companies Act 2006 relating to the audit of their individual accounts by virtue of section 
479A of the Companies Act 2006. 
 
35. 
Events after the Year End 
 
In January 2023 the Group signed an agreement with Seoul Broadcasting System (‘SBS’) to 
create a K-Pop concert in Madrid in July 2023, and a 2-day K-Pop festival in London during 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 107 of 110 
September 2023. Revenue for the Group is derived from several sources: ticket sales, 
merchandising, sponsorship, and streaming. 
   
In February 2023 the Group licenced the StART Art name worldwide for use in an art based 
blockchain product ("Coin"). Under the terms of the agreement an annual licence fee of 
£500,000 is payable to LVCG on 1 August in each year of the term. The fee is split between a 
£300,000 cash element (payable on 1 August 2023) with the option, at the Company's 
discretion, to receive the remaining fee of £200,000 on or before 1 September 2023, in cash 
or Coins.   
   
In February 2023 the Company took out a short-term prepayment facility with Riverfort Global 
Opportunities PCC Limited (“the facility”) for £500,000 of which an initial prepayment of 
£200,000 was received. 
 
In February 2023 LCSE organised the Cape Town Formula E race and the Cape Town 
stopover of the Global Ocean Race, which included a week of sustainability events. 
   
In February 2023 the Group signed a new agreement with a branding and promotional 
business Birdman Inc. to collaborate on the staging and promotion of an annual K-Pop concert 
to take place in Nagoya, Japan Revenue for the Group is derived form a $1,000,000 licence 
fee, merchandising, sponsorship, streaming and profit share. 
   
In March 2023 several long-term existing shareholders subscribed for a total of 9,975,000 new 
ordinary shares of 1p each at a price of 2p per share and certain warrants issued in 2021 and 
2022 were rebased to have an exercise price of 3.5p per ordinary share raising a total of 
£200,000.  
  
In May 2023 the Group sold two existing underperforming BRICKLIVE tours, Mythical Beasts 
and Outer Space, for £350,000 in staged payments between July and October 2023. 
 
In August 2023, the KPOP LUX Super Concert London scheduled for 22-24 September 2023 
was postponed. 
 
In September 2023 Maria Serena Papi resigned as a director of Live Company Group plc. 
 
During the last quartile of 2023, the Company undertook a cost reduction and cash 
preservation exercise with staff numbers cut and salaries reduced where appropriate. 
 
David Ciclitira has agreed to provide a £1,200,000 two-year convertible loan note to the 
Company, of which £570,000 has already been advanced to settle certain liabilities as they fall 
due.   The convertible loan note is classified as a Related Party transaction under AIM Rules 
for Companies (the ‘AIM Rules’).  The terms of the convertible loan note are to be agreed by 
the independent directors and announced separately in due course.   
 
The Non-Executive Directors, including Maria Serena Papi, have agreed to convert their 
outstanding director fees totalling £221,193 into new ordinary shares at 0.03p.  In addition, 
other creditors totalling £860,080 have agreed to convert into new ordinary shares at 0.03p.   
Further discussions with creditors to convert their outstanding balances into new ordinary 
shares at 0.03p are on-going. 
 
The Company has agreed with David Ciclitira and Ranjit Murugason, as original owners of 
Start Art Global Limited ("StartArt"), to cancel the acquisition of the 80.06% of Start Art as 
announced on 8 July 2022 in return for the cancellation of all amounts owing to the being up 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 108 of 110 
to an aggregate of £500,000 in cash and £519,800 in Ordinary Shares, with the Company 
retaining a 19.94% interest.  The StART.Art disposal is classified as Related Parties under AIM 
Rules for Companies (the ‘AIM Rules’).  The Company intends to seek approval from 
shareholders at a General Meeting during the first quarter of 2024, details of which will be 
provided in due course.  The General Meeting circular will provide all information with regards 
to the Related Parties and the opinion of the independent director and the Company’s 
Nominated Adviser, Beaumont Cornish Limited.  Any changes in the goodwill will be reflected 
in the Annual Report and Accounts for the Company ending 31 December 2023.   
 
The Company is also in advanced negotiations with a cornerstone investor who intends to 
invest in LVCG in a two stage process. The first being a £1.5m loan and the second being a 
potential equity investment in the Company. Negotiations while advanced are ongoing and 
there can be no guarantee that these will conclude. 
  
A placing for a £500,000 equity placement has been agreed with the Company’s broker, CMC 
Markets.  Final details will be communicated to shareholders on conclusion of this placing.    
 
36. 
Prior Year Adjustments 
 
Group 
During the year the Directors reviewed the way VAT is accounted on certain transactions in 
the period prior to February 2021 which could result in a one-off charge of £243,000, this 
resulted in an increase in the current liabilities previously reported in the Consolidated 
Statement of Financial Position at 31 December 2020 from £1,120,000 to £1,346,000, and an 
increase in the current liabilities previously reported in the Consolidated Statement of Financial 
Position at 31 December 2021 from £1,172,000 to £1,415,000. 
 
During the year the Directors reviewed the way deferred tax losses were offset against deferred 
tax liability this resulted in a reduction in the deferred tax liability previously reported in the 
Consolidated Statement of Financial Position at 31 December 2021 from £761,000 to £12,000. 
There was no impact on this adjustment on the Consolidated Statement of Financial Position 
at 31 December 2020. 
 
In respect of the Consolidated Statement of Comprehensive Income for the year ended 31 
December 2021 as previously reported the following describes the impact of the above 
adjustments on each affected line item: 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 109 of 110 
 
Previously 
reported 
VAT 
adjustment 
Deferred 
tax 
adjustment 
As 
restated 
 
31 December 
2021 
 
 
31 
December 
2022 
 
£'000 
£'000 
 
£'000 
 
£'000 
 
Administrative expenses 
(3,244) 
(17) 
- 
(3,261) 
Operating loss 
(3,208) 
(17) 
 
- 
(3,225) 
Loss for year before tax 
(3,316) 
(17) 
 
- 
(3,333) 
Taxation 
(61) 
- 
749 
688 
Loss for the year 
(3,377) 
- 
749 
(2,645) 
Total comprehensive 
loss 
(3,377) 
- 
749 
(2,645) 
Loss per share 
(2.6p) 
- 
0.6 
(2.0p) 
 
In respect of the Consolidated Statement of Financial Position at  31 December 2021 as 
previously reported the following describes the impact of the above adjustments on each 
affected line item: 
 
 
 
Previously 
reported 
VAT 
adjustment 
Deferred 
tax 
adjustment 
As 
restated 
 
31 
December 
2021 
 
 
31 
December 
2022 
 
£'000 
£'000 
 
£'000 
 
£'000 
 
Accruals and deferred income 
1,172 
243 
 
1,415 
Total current liabilities 
4,351 
243 
 
4,594 
Net current assets/(liabilities) 
177 
(243) 
 
(66) 
Deferred tax liability 
761 
- 
(749) 
12 
Total non-current liabilities 
2,084 
- 
(749) 
1,335 
Net assets 
5,422 
(243) 
749 
5,928 
Accumulated losses 
(21,496) 
(243) 
749 
(20,990) 
Total equity 
5,422 
(243) 
749 
5,928 
 
 
Company 
During the year the Directors reviewed the way VAT is accounted on certain transactions in 
the period prior to February 2021 which could result in a one-off charge of £243,000, this 
resulted in an increase in the current liabilities previously reported in the Company Statement 
of Financial Position at 31 December 2020 from £1,362,000 to £1,346,000, and an increase in 
the current liabilities previously reported in the Company Statement of Financial Position at 31 
December 2021 from £1,362,000 to £1,605,000. 
 

Live Company Group plc 
NOTES FORMING PART OF THE CONSOLIDATED FINANCIAL STATEMENTS for the year ended 31 
December 2022 
 
Page 110 of 110 
During the year the Directors reviewed the way deferred tax losses were offset against deferred 
tax liability this resulted in a reduction in the deferred tax liability previously reported in the 
Consolidated Statement of Financial Position at 31 December 2021 from £359,000 to £nil. 
There was no impact on this adjustment on the Consolidated Statement of Financial Position 
at 31 December 2020. 
 
In respect of the Company Statement of Financial Position at  31 December 2021 as previously 
reported the following describes the impact of the above adjustment on each affected line item: 
 
 
 
Previously 
reported 
VAT 
adjustment 
Deferred 
tax 
adjustment 
 
As restated 
 
 
31 
December 
2021 
 
 
31 
December 
2022 
 
£'000 
£'000 
 
£'000 
 
 
Accruals and deferred income 
336 
243 
- 
579 
Total current liabilities 
1,362 
243 
- 
1,605 
 
Net current assets/(liabilities) 
(32) 
243 
- 
(275) 
Deferred tax 
359 
- 
(359) 
- 
Net assets 
11,435 
(243) 
359 
11,551 
Accumulated losses 
(41,849) 
(243) 
359 
(41,733) 
 
Total equity 
11,435 
(243) 
359 
11,551 
 
The Company’s result for the year ended 31 December 2021 was previously reported as a 
profit of £1,404,000 and was increased to £1,745,000 by virtue of an increase of £359,000 by 
virtue of the deferred tax adjustment and a reduction of £17,000 due to the VAT adjustment.