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Vertu Motors

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FY2023 Annual Report · Vertu Motors
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ANNUAL REPORT & FINANCIAL STATEMENTS
For the year ended 28 February 2023 

 
1 
 
Vertu Motors plc (Company Number: 05984855) 
Table of Contents 
Page 
Strategic Report  
 
Performance Highlights 
2 
At a Glance 
3 
Group Stakeholders 
4 
Chairman’s Statement 
8 
Group Strategy 
9 
Key Performance Indicators 
18 
Financial Review 
19 
Sustainability 
29 
Health and Safety 
34 
Colleagues 
35 
Risk Management 
40 
Viability and Going Concern 
44 
Corporate Governance Report 
 
Chairman’s Corporate Governance Statement 
46 
Board Leadership 
48 
Division of Responsibilities  
52 
Nominations, Composition and Succession 
54 
Audit, Risk and Internal Control 
55 
Remuneration Committee Report 
59 
Directors’ Remuneration Report 
66 
Directors Report 
72 
Statement of Directors Responsibilities 
75 
Financial Statements 
 
Independent Auditors’ Report  
76 
Consolidated Income Statement 
84 
Consolidated Statement of Comprehensive Income 
85 
Consolidated Balance Sheet 
86 
Consolidated Cash Flow Statement 
87 
Consolidated Statement of Changes in Equity 
88 
Notes to the Consolidated Financial Statements 
90 
Company Balance Sheet 
132 
Company Statement of Changes in Equity 
133 
Notes to the Company Financial Statements 
135 
Alternative Performance Measures 
147 
Company Information 
150 
Financial Diary  
 
Annual General Meeting 
28 June 2023 
Interim Results 2023/24 
October 2023 
Final Results 2023/24 
May 2024 

Performance Highlights 
2 
 
Vertu Motors plc (Company Number: 05984855) 
Operational Highlights 
• 
Adjusted1 profit before tax of £39.3m (FY22: £80.7m), on record revenues of £4.0bn.  
Profit slightly ahead of market expectations.  
• 
Acquisitions successfully integrated onto Group systems and processes and on track 
to deliver expected synergies and earnings enhancement. 
• 
Group portfolio grown by 31 sales outlets during the Year, including 27 from Helston 
and 2 from BMW Motorrad acquisitions, contributing to scale benefit opportunities.  
• 
Free Cash Flow of £54.3m in the Year (FY22: £44.4m) reflecting excellent working 
capital management.   
• 
Net debt2 of £75.3m as at 28 February 2023, significantly ahead of market 
expectations (FY22: Net cash: £16.2m). 
• 
Expanded debt facilities agreed in December 2022, including a new £74.8m 20-year 
mortgage, an upsized revolving credit facility of £93m with a third bank added to 
syndicate, and an increased used vehicle stocking facility to £70m (from £35m). 
• 
Net tangible assets per share of 65.3p reflecting strong asset base. 
• 
Final Dividend of 1.45p per share recommended, bringing full year dividend to 2.15p 
per share (FY22: 1.70p) an increase of 26.5%.   
• 
£5.9m returned to shareholders via repurchase of 10.5m shares during the Year. 
Outlook Highlights 
• 
Trading performance in excess of last year delivered in key months of March and 
April aided by the contribution from acquisitions.  
• 
Improvement in new vehicle supply evident with continued high Group order bank of 
high margin new vehicle orders in place.   
• 
Used vehicle demand remains strong and continued used supply constraints 
underpin residual values.  Vertu Insights rollout underway to help optimise used car 
gross margin. 
• 
Aftersales revenues and profits remain highly resilient aided by retention products 
such as service plans and ageing of the vehicle parc. 
• 
Cost pressures, reflecting continued high inflation remain evident with strategies in 
place to mitigate where possible.  
• 
Active portfolio management strategy expected to deliver a further c.£9.5m of assets 
disposals in next 12 months, £3m above book value. 
• 
Net debt expected to reduce through ongoing strong Free Cash Flow generation. 
1 Adjusted to remove share-based payments charge, amortisation of intangible assets, impairment charges and exceptional 
acquisition costs. 
2 Excludes lease liabilities, includes used vehicle stocking loans  
 
Financial Summary 
Years ended 28 February 
2023 
2022 
2021 
Revenue 
£4,014.5m 
£3,615.1m 
£2,547.7m 
Adjusted1 profit before tax 
£39.3m 
£80.7m 
£24.6m 
Basic Adjusted1 EPS 
9.16p 
17.92p 
5.27p 
Dividends per share 
 
2.15p 
1.70p 
- 
Free Cash Flow 
£54.3m 
£44.4m 
 
£48.4m 
Net (Debt)2/ Cash 
 
(£75.3m) 
£16.2m 
(£4.5m) 
1 Adjusted to remove share-based payments charge, amortisation of intangible assets and impairment charges 
2 Excludes lease liabilities, includes used vehicle stocking loans  

At a Glance 
3 
 
Vertu Motors plc (Company Number: 05984855) 
 
189 sales outlets 
32 car, bike and commercial franchise partners 
 
149 locations across the UK 
7,300 colleagues 
 
 
195,578 
vehicles sold 
£4.0bn revenue 
 
86.3% Used Car Customer Experience 
(Net Promoter Score) 
83% of Colleagues consider Group as a great 
place to work 
 
 
 
 
Car 
 
 
 
 
 
 
Commercial  
 
Bikes
 
 
 
 
 
 
 
 

Group Stakeholders 
4 
 
Vertu Motors plc (Company Number: 05984855) 
Engaging with Stakeholders - section 172 statement 
Positive relationships with the Group’s stakeholders are key to the long-term 
success of the Group. 
The Group engages with them to understand what matters to them and take this into account 
when setting strategy and also in our day-to-day business operations.  Our key stakeholder 
groups are identified below. We have set out on these pages how the business engages with 
these stakeholders, the key interests raised and the outcomes of that engagement. 
 
 
 
 
 
Colleagues 
How we engage: 
Engagement with our 
colleagues takes place 
through face-to-face 
meetings including 
colleague forums, 
regular appraisals, 
team meetings, full 
team briefings and 
through a number of 
channels including our 
intranet, and regular 
blogs from the CEO. A 
comprehensive annual 
colleague satisfaction 
survey is undertaken to 
gain feedback, 
alongside a quarterly 
pulse survey. 
Outstanding 
performance is 
recognised through 
personal letters from 
the CEO and annual 
colleague awards. 
Key interests raised: 
 
• Pay and benefits  
• Communication 
• Wellbeing 
• Training and 
development 
• Colleague recognition 
• Business 
performance  
• Community 
involvement and 
fundraising 
 
Outcomes of 
engagement: 
• Ensuring the safety 
and wellbeing of all 
colleagues  
• Pay and reward 
review enhanced 
benefits and flexible 
working patterns 
delivered.  
• Regular video 
communication to all 
colleagues 
• Regular Dealership 
colleague 
engagement 
meetings. 
• Colleague meetings 
with the director for 
colleague 
engagement (P Best) 
• Local and divisional 
colleague satisfaction 
action plans 
 
 
 
 
 
Customers 
How we engage: 
Customer satisfaction 
surveys are regularly 
undertaken through 
both the Group’s 
Manufacturer partners 
and via Judge service 
reviews.  The Group 
has a dedicated 
customer services 
team.  We also 
communicate via social 
media and regular 
blogs.  The Group 
engaged Mediacom to 
provide feedback from 
customers in FY22. 
Key interests raised: 
 
• 
Service delivery  
• 
Ability to self-serve 
online  
• 
Product knowledge 
including electric 
vehicles and 
alternative fuels 
• 
Access to local 
service 
• 
Value for money 
• 
Community 
involvement 
Outcomes of 
engagement: 
• Website and email 
communications to 
customers on the 
Group’s database. 
• Improved sales 
process giving 
customers more 
control over their 
chosen sales journey. 
• 14-day money back 
guarantee. 
• Consistency of part 
exchange and sell 
your car valuation.  
 
 

Group Stakeholders (continued) 
5 
 
Vertu Motors plc (Company Number: 05984855) 
Engaging with Stakeholders - section 172 statement (continued) 
 
 
 
Investors 
How we engage: 
The Executive Directors 
meet regularly (in 
person or via 
conference call) with 
existing and potential 
investors. We also 
provide webcasts and 
events throughout the 
year. 
Key interests raised: 
 
• 
Financial 
performance 
• 
Capital allocation 
• 
Execution of 
strategy 
• 
Competition 
• 
Sustainability & 
ESG 
Outcomes of 
engagement: 
• Meetings held 
throughout the year 
• Dividend increased for 
FY23 and share buy-
back programme 
continued in the 
financial year.  
• Results webcast for 
retail investors. 
• Shareholder 
communication 
regarding Helston 
acquisition. 
 
 
 
 
 
Manufacturer 
Partners 
How we engage: 
Group management is 
organised along 
franchise lines to 
ensure sufficient 
knowledge and aid 
communication.  
Regular meetings occur 
with Manufacturer 
management. The 
Group is represented 
on the dealer franchise 
boards. 
Key interests raised: 
• 
Customer 
satisfaction 
• 
Financial 
performance 
• 
Volume of vehicles 
sold 
• 
Quality of premises 
and compliance with 
standards 
• 
Portfolio 
management and 
representation  
Outcomes of 
engagement: 
• Execution of franchise 
developments 
including multi-
franchising 
• Expansion of the 
Group 
• Delivery of the move 
to an agency 
distribution model 
Mercedes-Benz. 
• Agreement of volume 
targets 
• Investment in 
premises 
 
 
 
 
Suppliers 
How we engage: 
We look to secure 
excellent value for 
money, whilst 
minimising risk in our 
supply chain.  Our 
purchasing team hosts 
events and ensures a 
positive two-way 
communication process 
with Group suppliers.  
Key suppliers sponsor 
and attend the Group’s 
annual colleague 
awards ceremony. 
Key interests raised: 
• 
Group strategy 
• 
Collaborative 
working 
• 
Integration of 
systems 
Outcomes of 
engagement: 
• Cost reductions 
through contract 
revisions 
• Expansion of Group 
arrangements to 
Helston acquisition.  

Group Stakeholders (continued) 
6 
 
Vertu Motors plc (Company Number: 05984855) 
Engaging with Stakeholders - section 172 statement (continued) 
 
 
 
Finance Providers 
How we engage: 
Access to finance is 
essential for the Group 
to execute its strategy 
as well as providing 
customers with the 
ability to finance vehicle 
purchases.  We work 
together with our 
financial partners to 
ensure our customers 
have access to finance 
to purchase their 
vehicles. 
Key interests raised: 
• 
Customer 
satisfaction 
• 
Acquisition 
financing 
• 
Financial 
performance 
• 
Compliance with 
regulations 
• 
Behaviour of the 
credit book 
• 
Finance penetration 
achieved 
Outcomes of 
engagement: 
• Renewal of annual 
facilities 
• Re-finance of bank 
facilities secured 
December 2022.  
• Secured 20-year 
mortgage to help fund 
expansion of the 
Group. 
• Continued review of 
retail finance 
arrangements in 
response to changes 
in base rates 
 
 
 
 
 
Communities 
How we engage: 
We are proud to give 
something back to the 
communities local to 
our dealerships.  We 
provide regular 
community updates via 
social media, 
participate in 
volunteering and 
fundraising initiatives, 
sponsor local sports 
teams and participate in 
a scheme to connect 
schools with inspiring 
and influential people. 
Key interests raised: 
• 
Funding of local 
projects 
• 
Local sponsorship 
• 
Local operational 
issues 
• 
Education and 
employment 
Outcomes of 
engagement: 
• Engagement with 
schools 
• Investment in 
apprenticeship 
programme to provide 
youth employment 
opportunities 
• Ongoing and new 
sponsorship 
programmes 
benefiting 
communities local to 
the Group’s 
operations. 
•  ‘Driving 
Sustainability’ 
programme 
 

Group Stakeholders (continued) 
7 
 
Vertu Motors plc (Company Number: 05984855) 
Engaging with Stakeholders - section 172 statement (continued) 
 
 
 
Government and 
Regulators 
How we engage: 
The Group maintains 
regular contact with 
Government and 
regulatory stakeholders 
and is a member of 
expert working groups, 
such as the National 
Franchised Dealers 
Association (‘NFDA’)  
Key interests raised: 
• 
Marketing and 
Communication 
• 
Health and Safety 
• 
MOT compliance 
• 
Compliance with 
laws and 
regulations 
• 
Fair treatment of 
customers 
Outcomes of 
engagement: 
• Donations to other 
community initiatives 
• Input to and member 
of industry working 
groups 
• Respond to FCA on 
their sector review on 
commission 
disclosure. 
• Well advanced on 
implementing any 
adjustments to comply 
with the new FCA 
Consumer Duty, 
which comes into 
effect on 31 July 
2023.    
 
During the year, the Directors have acted to promote the success of the Company for the benefit of 
shareholders while having regard to the following matters: 
• 
Likely long-term consequences 
• 
Interests of the Group’s colleagues 
• 
Business relationships with suppliers and customers 
• 
Impact on the community and environment 
• 
Reputation for high standards of business conduct 
• 
Acting fairly between stakeholders 

Chairman’s Statement 
8 
 
Vertu Motors plc (Company Number: 05984855) 
The Group again executed well during the year ended 28 February 2023, delivering an 
Adjusted1 profit before tax of £39.3m, slightly ahead of analysts’ expectations which had 
previously been raised on several occasions.  There were noteworthy highlights in the Year: 
• Successful and meaningful scale growth delivered, with an increase of 31 sales outlets in 
the financial year and the planned integration progressing well.  The Group’s strategic 
objective to grow as a major scaled franchise automotive retail group is born from the 
belief that scale benefits can be maximised in a larger group, which we are 
demonstrating.  Manufacturer relationships are key to the delivery of these benefits, 
and I am proud that the Group has such good relationships with its chosen 
manufacturer partners. This is due to operational delivery and a strong, mutual 
respect.  
• The delivery of operational excellence and digitalisation has seen further development of 
the Group’s in-house analytics systems.  A new ‘Vertu Insights’ used vehicle stock 
management tool to ensure profit opportunities are maximised is being rolled out.  In 
addition, investment in self-service check-in technology has been made to enhance 
customer choice, reduce friction in the customer journey and aid the productivity of 
our colleagues.  The Group’s scale justifies investment in the in-house development 
of systems delivering both for customers and enhanced cost efficiency.   These 
scalable platforms have been quickly rolled into the acquired dealerships and further 
work is now underway to maximise Group-wide efficiency benefits using technology.  
• There has been continued application of stringent capital allocation disciplines: 
o 
Acquisitions targeting returns above cost of capital, have been delivered.  The 
Group has continued to apply a multi-franchising strategy to maximise the profit 
opportunity in certain physical locations and to align with Manufacturer 
representation plans.  It is clear that consolidation will continue within the 
automotive retail sector.  The Group is in an excellent position to take advantage of 
this.  Our Manufacturer partners are keen for us to grow with them, the board has 
the ambition to do so, and the Group has the financial firepower to expand with 
appropriate opportunities.   
o 
The annual dividend, a vital element of shareholder return has been increased by 
26.5% reflecting the continued strong free cash generation.  Additionally, the Group 
has also returned £5.9m to shareholders through the repurchase of over 10.0m 
shares in the Year.  A buyback authority for a further £3m of buybacks is in place.  
The Group has continued to progress towards increasing its sustainability and to reduce its 
environmental impact.  £1.2m has been invested in green technologies such as solar panels 
and LED lighting in the Year, with a remaining £3.2m planned for such installations in FY24.  
The investment in solar panels has been made in connection with the Group’s energy 
strategy which seeks to self-generate 10% of the Group’s energy needs via onsite solar 
energy. 
I am very proud to see how every colleague has contributed to the success of the Group and I 
would like to thank them for this.  The commitment that they have continued to show over the 
past year has been exemplary. 
As we enter the new financial year, the Group’s excellent financial position, continued 
investment in its colleagues and systems and its established track record of execution gives 
confidence that we will continue to deliver on our strategic objectives and deliver scale 
benefits in the enlarged Group. 
Andy Goss, Chairman 
1 Adjusted to remove share-based payments charge, amortisation of intangible assets, impairment charges and exceptional 
acquisitions costs. 

Group Strategy 
9 
Vertu Motors plc (Company Number: 05984855)  
Mission & Values 
The aim for every dealership to 
be the best retailer in their 
respective town or city 
To deliver an outstanding 
customer motoring 
experience through 
honesty and trust 
Vertu Motors to be the most 
admired and respected dealer 
group in the automotive 
industry   
PASSION  RESPECT  PROFESSIONALISM  INTEGRITY  RECOGNITION 
OPPORTUNITY  COMMITMENT 
Strategic Goals 
 
Growth 
To grow as a major scaled franchised dealership group 
and to develop our portfolio of Manufacturer partners, 
whilst being mindful of industry development trends, 
to maximise returns 
 
Digitalisation 
Digitalisation - cohesive “bricks and clicks” strategy 
• Omni-channel development  
• Digitalise aftersales process 
• Reduce cost base and deliver efficiency through use 
of systems 
• Utilise data driven decision making to deliver 
enhanced returns 
 
Colleague & Customer focus 
To develop and motivate the Group’s colleagues to 
ensure consistency of operational excellence and delivery 
to customers across the business 
 
Ancillary businesses 
To develop ancillary businesses to add revenue and 
returns which complement the core business 
Sustainability Goals 
 
 
 
Work with our Manufacturer 
partners to provide 
increasingly sustainable 
choices for customers 
Reduce the environmental 
Impact of our business 
Care for our colleagues and 
support our communities 

Group Strategy (continued) 
10 
Vertu Motors plc (Company Number: 05984855)  
Strategy Summary 
The Group’s key long-term strategic goal remains: To deliver growing, sustainable cashflows 
from operational excellence in the franchise automotive retail sector.  The strategic objectives 
of the Group are summarised below: 
• 
To grow as a major scaled franchised dealership group and to develop our portfolio of 
Manufacturer partners, while being mindful of industry development trends, to maximise 
long-run returns. 
• 
To be at the forefront of digitalisation in the sector, delivering a cohesive ‘bricks and 
clicks’ strategy and cost optimisation and efficiency: 
o 
Optimise our omnichannel retail offering and promote our brands to drive enquiry 
levels.   
o 
Digitalise aftersales processes to improve customer service.  
o 
Reduce the cost base of the Group by delivering efficiency using technology. 
o 
Utilise data driven decision making to generate enhanced returns. 
• 
To develop and motivate the Group’s colleagues to ensure operational excellence is 
delivered constantly across the business.  
• 
To develop ancillary businesses to add revenue and returns that complement the 
automotive retail dealership business. 
An update on progress in executing these strategies is set out later in this report. 
 
Key Sector Trends 
 
The franchised automotive retail sector continues to evolve in the areas of electrification and 
agency distribution.  Responding appropriately to these trends is top of mind for the Board. 
1. Electrification 
The UK Government has recently re-asserted its plan to ban the sale of new petrol 
and diesel cars in the UK from 2030 despite the European Union introducing delays 
to implementation of their ban and flexibility around synthetic fuel ICE vehicles. 
Despite overall supply constraints in new vehicles throughout 2022, electric and 
hybrid vehicle registrations in the UK saw growth of over 20% in calendar 2022 
compared to 2021, representing a 7% market share increase.  Nevertheless, there 
has been a cooling of demand for electric vehicles (BEV) from consumers in the last 6 
months and this is reflected in ordertake, if not in registration data due to continued 
long lead times.  The rising cost of electricity increasing running costs and inadequate 
UK public charging infrastructure have all had an impact on demand and public 
perception.  
The Group has ensured that all colleagues are appropriately trained on electric 
vehicles, to respond to customer enquiries and provide repair services.  Training in 
this regard is provided by both the Group’s own sales and aftersales training, and 
colleagues attending Manufacturer training.  The Group is investing in accreditation to 
the national EV accreditation scheme promoting standards in electric vehicle retailing 
and servicing.  Moreover, electric vehicle mystery shops have taken place monthly 
across the business where mystery shoppers visit dealerships to assess 
effectiveness in retailing electric vehicles.  
Increased electrification of the vehicle parc requires ongoing investment in terms of 
EV infrastructure such as in aftersales capabilities and charging facilities.  The Group 
invested £0.4m in charging infrastructure in the Year with a further £1.6m planned in 
the next 12 months. 
 
 
 
 

Group Strategy (continued) 
11 
Vertu Motors plc (Company Number: 05984855)  
Key Sector Trends (continued) 
2. Agency Distribution 
A number of Manufacturers in the UK have indicated they will move to an agency 
sales distribution model over varying timescales.  Under this model, in respect of new 
vehicle sales, the Manufacturer transacts with the customer while the retailer remains 
the physical touchpoint with the customer and undertakes the sales process and 
customer contact as an agent.  The retailer-turned-agent receives a commission on 
each new vehicle sale but will own no inventory and will no longer set prices or 
discounts.  There are varying iterations of the agency model proposed and the picture 
is evolving both legally and in detailed implementation.   
The Group has long operated on an agency basis for a significant proportion of fleet 
and parts sales.  The first of the Group’s significant manufacturer partners to operate 
the agency model for new retail sales was Mercedes-Benz passenger cars which 
moved to a genuine agency model on 1 January 2023. The implementation has been 
successful from a systems perspective and the Board will monitor how the change 
impacts volume and profit levels, albeit remaining cognisant that the change to 
agency is, of course, only one of a number of factors which impacts volume and 
profit.  The Volkswagen Group brands and Volvo are likely to be the next in line for 
agency implementation.   
 
Update on execution of Group Strategy 
 
Developing the Scale of the Group 
The Group has an excellent platform allowing it to capitalise on growth opportunities and 
deliver scale benefits: 
• 
Financial capacity 
The Group’s balance sheet strength is underpinned by an extensive freehold and long 
leasehold property portfolio and a largely unencumbered inventory of used vehicles.  
This strong asset base, together with a comparatively low level of debt including used 
vehicle stocking loans, means there remains significant firepower available to 
facilitate the Group’s further growth ambitions. The Group will continue to apply its 
very disciplined approach to acquisitive growth to ensure that only the right 
opportunities to drive long term success and shareholder value are executed. 
 
• 
Management capacity 
The Group has a stable and experienced senior management team, with an 
established track record of execution and performance delivery.  The Group has 
always invested in training programmes to ensure its talent pipeline is developed, and 
many of the Group’s colleagues have benefitted from this training and have been 
promoted into management roles as a result.  A ‘Next Generation’ two-year talent 
programme, to develop the next generation of the Group’s senior management, has 
recently been launched to augment the Group’s existing training initiatives.  
• 
Operational Systems Platform 
The Group’s in-house developed systems provide uniform processes and control, as 
well as live management information and data to allow speedy and appropriate 
decision making.  Acquired businesses are quickly migrated onto this scalable 
technology and process platform to ensure control is quickly established and 
performance improvement opportunities highlighted.  The scale of the Group allows it 
to continue to increase investment in the development of systems and operations to 
further augment the Group’s customer offering and enhance profitability through 
maximising margins and increasing productivity to reduce costs.  The Group’s 54 
colleague strong development team ensures continued improvement and scalability 
of platforms. 
 
 
 

Group Strategy (continued) 
12 
Vertu Motors plc (Company Number: 05984855)  
Update on execution of Group Strategy (continued) 
 
Developing the Scale of the Group (continued) 
 
• 
Brand Strength 
The Group operates three major customer facing brands in the UK: Bristol Street 
Motors, Macklin Motors and Vertu Motors.  Bristol Street Motors represents the 
franchise sectors leading brand in England and Wales in terms of prompted brand 
awareness (54%: Source: YouGov).  In Scotland, the Group operates under the 
Macklin Motors brand, which has a strong 49% prompted brand awareness.  Vertu 
Motors is the Group’s premium focused brand, with a growing prompted awareness of 
approx. 8%, in England.  This is likely to be much boosted by the significant 
expansion of the brand in the South West in 2023.   Each of these brands is 
supported by TV campaigns, sports sponsorships and partnerships and digital 
marketing initiatives.  Tangible scale benefits arise from this strategy. 
Growth  
The Group has the brand strength and financial, operational, and management capabilities to 
continue to add additional franchised outlets to the business.  The Board remain ambitious to 
do so.  The Group also continues to evaluate and execute multi-franchising actions in its 
locations to maximise the long-term profitability of each location. 
The Year saw the Group execute on this strategy, increasing its number of sales outlets by a 
net 31 over the Year, as set out below: 
• 
Acquisitions 
On 17 December 2022 the Group completed the acquisition of Helston Garages Group 
Limited (‘Helston’) adding 28 predominantly premium franchised sales outlets in the 
South West.  This acquisition radically enhanced the Group’s scale and reach into the 
South West of England.  The integration of these acquired dealerships onto the 
Group’s systems and processes is now complete, with the acquired Ferrari business 
and a standalone accident repair centre operation, being the final businesses to have 
transitioned in April 2023. 
At the time of the Helston acquisition, the Group announced expected synergies of at 
least £3.2m to be delivered for FY25.  The Board believe that the Group is well on 
track to deliver this outcome.  
On 31 October 2022 the Group acquired the business and assets of two BMW 
Motorrad outlets in Shipley, near Bradford, and Rotherham from Saltaire Motor 
Company Limited subsequent to the acquisition, on 1 March 2023, the freehold 
interest in the Rotherham dealership was purchased for £0.5m.  These businesses 
have been rebranded to trade under the Vertu brand and have been fully integrated 
into the Group. The Group is now the largest UK partner of BMW Motorrad as it 
continues to grow its motorcycle operations. 
• 
Multi-franchising and new outlets 
On 1 April 2022 the Group opened Macklin Motors Toyota in Darnley, South Glasgow.  
This dealership represented the first of several dealerships to be opened, following the 
Group being awarded the Toyota franchise in the West of Scotland territory.  The 
second dealership, located in the Group’s former Ford premises in Hamilton, opened 
on 21 October 2022 following a full refurbishment alongside the Mazda franchise.  
These two outlets are expected to make a positive profit contribution to the Group in 
FY24.  A third representation point for Toyota in Scotland, which will be in Ayr, will be 
developed as a new build dealership over the next financial year.  It is currently 
anticipated that the development will cost approximately £4.5m including the purchase 
of land for the development. The development is currently subject to a planning 
application.  
On 1 May 2022, the Group opened a further Bristol Street Motor Nation used car outlet 
in newly acquired leasehold premises at Stockton, Teesside.   
 
 

Group Strategy (continued) 
13 
Vertu Motors plc (Company Number: 05984855)  
Update on execution of Group Strategy (continued) 
Growth (continued) 
Work was finalised on the introduction of sales outlets for Vauxhall and Citroen 
alongside the Group’s Peugeot operation in Harlow.  The outlets opened in November 
2022 following the move of the aftersales operation off site to a new larger dedicated 
aftersales operation.  
The LEVC franchise commenced covering Scotland and the North East of England as 
part of the Group’s Taxi Centre operation.  
Subsequent to the year end, on the 24 April 2023, the Group agreed a sub-lease of a 
former Cazoo outlet in Tamworth, Staffordshire.  The outlet will be operated as a 
Bristol Street Motor Nation used car outlet and is anticipated to open in July 2023. 
• 
Active portfolio management and changes  
The Board continues to actively manage the Group’s portfolio of properties and 
dealerships and assess further growth opportunities, utilising strict investment return 
metrics to ensure discipline in capital allocation.   
During the course of the year, the Group took pruning actions to ensure business 
fitness, appropriate capital allocation and creation of value.  Since FY18, the Group 
has received cash proceeds of £6.2m from the sale of surplus properties, £1.2m more 
than book value. 
Additional surplus properties are held by the Group and are expected to be disposed in 
the next 12 months.  Cash proceeds at £9.5m are anticipated in due course, circa £3m 
in excess of book value.  
The Group’s single Jeep sales outlet in Beaconsfield ceased operation and the Ford 
outlet in Hamilton closed to allow for the redevelopment of the site for the Toyota 
franchise alongside Mazda.  In addition, the Group closed its accident repair centre in 
Chesterfield in the Year to facilitate further multi-franchising including the addition of 
the MG franchise expected to open in August 2023. 
In January 2023, the Group disposed of a small Peugeot outlet in Honiton, acquired as 
part of the Helston acquisition the month earlier.  This business was sold to the Snows 
Group, including responsibility for the property lease.  This optimises the Group’s 
Peugeot representation in the area, as Peugeot is also represented in nearby Exeter 
and the franchise will not continue in Honiton.  
The pruning process continued post the year end when on 31 March 2023, the Group 
closed operations at its BMW/MINI outlet in Malton, Yorkshire.  The Malton property 
lease ceases shortly.  This action will reduce operating expenses and limit future 
capital expenditure as the Group seeks to retain sales and service customers in its 
nearby York BMW and MINI dealerships. 
On 30 April 2023, the Group sold the trade and assets of its standalone accident repair 
operation in Newburn, Newcastle upon Tyne at above net book value. The business 
did not make a sufficient financial return on invested capital. The sale included the 
leasing of the long-leasehold property to the buyer.  The Group has now agreed to sell 
the long-leasehold interest for £1.4m to a property investor with completion expected 
shortly.  Cash proceeds are above net book value and are included in the £9.5m 
referred to above.    
Jaguar Land Rover have announced their Re-imagine strategy, which creates a House 
of Brands: Range Rover, Defender, Discovery and Jaguar.  Jaguar will be a luxury 
electric vehicle brand with reduced points of sale reflecting its repositioning.  The 
Group currently operates six Jaguar outlets, alongside the Land Rover brand.  From 
November 2024, only the Group’s outlet in Leeds will continue to represent both 
Jaguar and Land Rover brands.  Intangible assets relating to the terminated Jaguar 
operations of £1.5m have been written off as a non-underlying, non-cash impairment 
charge in the Year. 
 
 

Group Strategy (continued) 
14 
Vertu Motors plc (Company Number: 05984855)  
Update on execution of Group Strategy (continued) 
Digitalisation Developments 
Omni-channel Retail Sales 
 
We have seen no major increase in the propensity for customers to transact a vehicle 
purchase purely on-line. This appears to be evidenced by the retrenchment of on-line 
operators who had hoped to be sector disrupters.  
 
Consumers continue to value a blended retail experience with a desire to complete tasks 
digitally as well as visiting a dealership to touch, feel and test drive their new vehicle (‘’omni-
channel retailing’’).  In FY23, we focused on increasing the number of on-line vehicle sales 
reservations rather than driving pure on-line sales, as reservations convert to a sale at more 
than twice the rate of a traditional vehicle sales enquiries. The Group took over 14,800 on-line 
vehicle reservations in FY23, up 100% on the previous year.   
 
We continue to reap the benefits of placing much of our customer facing technology 
infrastructure into the cloud provided by Amazon Web Services.  This has increased up-time 
and resilience, as well as enabling further synergies between our outlets and digital 
environments. We now offer consistent, automated vehicle valuations across all our outlets 
and these are mirrored on both our “Sell My Car” and “Click 2 Drive” on-line customer 
journeys. This provides transparency and promotes trust. During the Year we developed new 
dealership sales experience/process software built on the same platform that underpins our 
eCommerce journeys.  The Group also developed a digital customer referral system and 
process which has now been rolled out.  
 
In FY24 we will roll out a further enhanced vehicle sales process which provides an updated 
“Click2Drive” platform.  This upgrade to our web platforms and dealerships will allow for on-
line customers to have an enhanced selection of additional products and risk based 
personalised finance rates as well as a “Total Cost of Ownership” calculator.  These 
enhancements further align the on-line and in dealership sales processes so removing friction 
and customer frustration.  In addition, this will aid consumers in calculating the “true cost” of 
changing their vehicle in a market with multiple and often complex drivetrain options, 
enhancing customer experience particularly given customer concerns over the cost of living at 
present.  
 
Data Model and Customer Data Platform 
 
During FY23 the Group continued to scale our data capability, augmenting our existing team 
with an experienced Head of Data and Analytics. This new role, alongside other investments 
in the data and business intelligence teams, now numbering seven colleagues, will enable the 
launch of a comprehensive data warehouse in Q1 FY24.  Utilising existing infrastructure, this 
will provide a bedrock of data for the Group and the opportunity to drive further efficiencies 
across our finance, dealership and marketing functions. 
 
Initial use cases built upon the data warehouse include: 
 
• 
Feeding consistent and accurate data to our newly developed Customer Data 
Platform, further increasing the personalisation, targeting and ROI of our 
marketing spend. 
• 
Powering the “single version of truth” for our enhanced used car analytics 
platform ‘’Vertu Insights’’ which is scheduled for first release in June. This will 
build on the success of the Vertu Analytics tool launched in 2019, and further 
enable us to maximise margin and speed of sale in used vehicles. 
• 
Improving sales conversion by providing real-time Customer Relationship 
Marketing and vehicle information to colleagues interacting with customers 
through the recently deployed Cloud Telephony platform. 
 
 
 

Group Strategy (continued) 
15 
Vertu Motors plc (Company Number: 05984855)  
Update on execution of Group Strategy (continued) 
Digitalisation Developments (continued) 
 
Data Model and Customer Data Platform (continued) 
 
The business operates in an increasingly complex technology environment and the above 
developments can only be undertaken by a business with scale. As with important cyber risk 
investments, once the platform is developed, scale benefits accrue as more outlets are added 
to the platform.   
 
Digitalisation in Aftersales 
 
The Year saw significant investment through the introduction of a third-party digital self-
service check-in system for customers to use in the Group’s service departments. Customers 
can check in from home or use the instore kiosks where they can safely deposit their vehicle 
keys. This provides increased choice and convenience for Customers and helps to reduce the 
need to further resource our aftersales departments at busy “pinch point” periods at the start 
and end of the day.  Initial customer feedback has been excellent, and the Group has seen 
increased penetration of add-on sales in service from customers using this facility. 
 
The Group has historically used a third party to provide service customers with deferred 
payment term of 3 months following a service visit where additional repair work is purchased.  
We have started the roll out of an in-house developed deferred payment option for service 
customers, which will substantially reduce the cost to the business of offering this service.  
Working capital is expected to increase by c. £3m following the rollout, with a reduction in cost 
evident and no material credit issues anticipated.  The offering has a powerful impact on 
converting work from Visual Health Check activity and drives higher average invoice values. 
This functionality can be used instore or remotely by customers and is executed by the same 
SMS signature technology already in use in the sales process. The roll out of this across all 
Group sales outlets will be complete in the first half of FY24. 
 
Digitalisation to improve efficiency and reduce cost 
As the Group integrated the Helston acquired dealerships, some highly efficient finance 
processes were identified that could improve the Group’s existing processes.  Inspired by this, 
a new project has commenced investing substantial development resource to improve the 
productivity of the Group’s financial processing.  This will mirror some of the approaches 
taken in a project in the Group’s vehicle administration function three years ago, where 
substantial efficiencies and cost savings of £2.5m were delivered.   
Recruiting, Retaining and Developing Colleagues 
 
It is a priority of the Group to develop and motivate the Group’s colleagues to ensure the 
delivery of operational excellence and outstanding customer experiences.  Workforce 
recruitment and retention remains a challenge for UK business, with the number of UK job 
vacancies remaining above 1.0 million (source: ONS), throughout 2022.  The inevitable 
consequence of these resource constraints, especially when coupled with cost-of-living 
pressures, has been wage inflation.  The Group has been successful in reducing vacancy 
levels from the highs of 500+ vacancies in FY22.  Current vacancy levels are approximately 
300 colleagues in the core Group, a level much closer to historic run rate of 5%.     
 
A survey conducted in February 2023 saw 83% of colleagues ranking the Group as a great 
place to work and this reflects well both on the Group’s culture and the strategies that have 
been pursued.  The Group targets an improvement in the score to 85% and will work through 
dealership colleague forums, a formalised way in which colleagues of all levels can provide 
their feedback locally, to drive an improvement in this score.   
 
The Group has long been committed to extensive investment in the development of all 
colleagues to provide opportunity to those who are talented and driven to succeed.  
Programmes include a degree apprentice scheme, technician apprentice schemes and 
development programmes to facilitate progression to management roles in all areas. 
 

Group Strategy (continued) 
16 
Vertu Motors plc (Company Number: 05984855)  
Update on execution of Group Strategy (continued) 
Ancillary Businesses 
The Group’s ancillary business division has a dedicated divisional team to drive the success 
of the businesses, which include Vertu Vehicle Accident Repair, Vertu Cosmetic Repair, 
Vansdirect, AceParts and Taxi Centre.  The Group has a strategy to develop such businesses 
to add revenue and returns that complement the core dealership businesses.   
Vansdirect had a strong year, underpinning the Group’s significant market share gain in the 
Commercial vehicle market.  Financial performance has been robust.  
During this Year, the Group augmented its on-line parts sales business, Aceparts, with the 
purchase of Wiper Blades Limited.  This business was acquired for a net cash consideration 
of £2.4m.  Aceparts sells parts to customers via Marketplaces, with over a million listings on 
eBay and makes on average 3000 despatches per day.  Wiperblades.com augmented this 
business with a direct sales platform with established reach and good rankings. 
The Vertu Cosmetic Repair business delivered further growth in the Year.  The majority of its 
business remains servicing the Group dealership network, but some external work is 
undertaken.  Over 65,000 vehicles had bodywork repair and 56,000 wheels were repaired by 
our fleet of 106 vans and a number of dedicated fixed sites.  This business will continue to 
grow in scale during the current year.   
The Group added the LEVC franchise to its taxi sales business, the Taxi Centre.  Aided by 
this additional franchise the business, which has been in operation for over 20 years, 
delivered over 800 taxis in the Year. 
Strategic Summary 
Our experienced management team, strong brands, digital prowess, and financial strength 
ensure the Group is well positioned to take advantage of the opportunities arising and the 
team is ambitious to do so.  The Group will continue to innovate and execute to ensure that it 
excels in meeting customer needs and responds to the changing external environment in 
which we operate.  Capital is allocated to those activities, locations and franchises that are 
best placed to meet the competitive challenges arising, provide the best growth opportunities 
and maximise long-term return on invested capital.  The Group will leverage on its proven 
strengths and execute on cost saving initiatives, continued development of colleagues, 
accelerating brand growth and pursuing new business opportunities. 
 

Group Strategy (continued) 
17 
Vertu Motors plc (Company Number: 05984855)  
Current trading and outlook 
• 
March & April 2023 Trading 
The Group delivered a trading profit above prior year levels in March and April 2023 (“the post 
year end period”) despite the impact of significant cost headwinds driven by inflation, with 
Core Group gross profit generated up by £4m compared to prior year.  The overall 
improvement in profitability was driven by the contribution from the Helston acquisition 
completed in December 2022.   
Like-for-Like revenue growth was delivered in the post year end period, predominantly due to 
continued strong growth in Motability new vehicle sales volumes. 
The UK new vehicle market saw a growth in total registrations in March and April in the fleet 
and commercial and Motability channels.  This improvement, driven from an easing of supply 
chain challenges, has led the SMMT to upgrade its outlook for 2023 to 1.83m registrations 
(previously 1.79m).  New retail volumes have been stable.  
Like-for-like total new vehicle volume growth of 5.1% was delivered on the back of continued 
year-on-year strength in the Motability channel, with the Group’s Motability like-for-like 
volumes up 64.6% in the post year end period.  In a continuation of the trends seen 
throughout FY23 outlined above, new vehicle margins remained robust.  Overall, the Core 
Group delivered increased gross profit from the sale of new vehicles in the post year end 
period.  New vehicle order banks remain at high levels with nearly 39,000 outstanding orders 
to be delivered, compared to 35,000 at 28 February 2022. 
The UK used vehicle market has remained resilient, whilst continued stability of used vehicle 
prices is exhibited.  Like-for-like volumes of used cars sold by the Group declined 8.4% with 
gross profits per unit up.  Volumes were down year-on-year due to timing of heavily marketed 
Group used car events in the prior year period which drove volumes.  The Group continues to 
have a tight control of used vehicle inventory. 
Like-for-like the Group delivered improved gross profit from all aftersales channels in the post 
year end period compared to last year.  Service revenues in the Core Group grew by 4.6% 
with margins reduced as expected due to the impact of higher technician salary costs. 
As anticipated, the Core Group saw an increase in operating expenses in the post year end 
period, with energy costs, recent salary actions and the Group’s investment in IT 
infrastructure all contributing to this rise in costs.  Overall, Group operating expenses as a 
percentage of revenue were at slightly higher levels than in FY23. 
• 
Outlook 
The Board is very optimistic for the future, with confidence in the Group’s ability to deliver on 
targeted acquisition synergies, a robust order bank, and encouraging trading results in the 
first two months of FY24.  There are signs of improving new vehicle supply whilst constraints 
in used vehicle supply in the UK are likely to continue helping to underpin vehicle values and 
margins.  Against this backdrop, the Board remains mindful of the impact of inflationary 
pressures and higher interest rates.  Management is focused on operational excellence 
around cost, conversion and customer experience and the delivery of the Group’s strategic 
objectives through enhanced performance coming from scale.  The Board anticipates that full 
year results for FY24 will be in line with current market expectations.  
The Board believes that the Group is strategically very well placed to capitalise on the 
challenges and opportunities in the UK automotive retail sector and remains confident in the 
prospects for the Group.  Its strong balance sheet, scale, management and technological 
capability underpin this confidence. The Group’s excellent relationships with its chosen 
Manufacturer partners support further growth opportunities, which are likely to continue to 
present themselves. 
 
 
Robert Forrester, CEO 
  
 

Key Performance Indicators 
18 
Vertu Motors plc (Company Number: 05984855)  
The Group has a number of Key Performance Indicators (“KPI’s”) by which it monitors its 
business.  These include analysis of results by channel; as set out on page 19-28, together 
with the below: 
Financial KPIs 
KPI 
Definition 
Performance 
Risk Factor Link 
Underlying EPS 
Underlying profit after tax divided by 
weighted average number of shares 
(note 13) 
FY23 – Underlying EPS of 9.16p 
FY22 – Underlying EPS of 17.92p 
 
❶❷❸❹❺ 
❻❼❽❾❿ 
⓫⓬⓭⓮ 
Underlying 
PBT 
Profit before tax and non-underlying 
items 
FY23 – Underlying PBT £39.3m 
FY22 – Underlying PBT £80.7m 
 
❶❷❸❹❺ 
❻❼❽❾❿ 
⓫⓬⓭⓮ 
Gross 
Margin by channel 
Gross profit divided by revenue by 
channel 
See page 19 
❷❸❹❺❻ 
❾⓮ 
 
 
Strategic / Operational KPIs 
Like-for-Like Used 
Volume growth 
Number of used vehicles sold in 
dealerships with comparable trading 
periods in two consecutive years 
FY23 – decline of (10.1%) 
FY22 – growth of 28.6% 
❷❸❺❻❾ 
⓬⓭ 
Like-for-Like New 
Retail volume 
compared to UK 
private registrations 
Number of new retail vehicles sold in 
dealerships with comparable trading 
periods in two consecutive years 
compared to the movement in UK 
private registrations 
Group 
FY23 – decline of 3.6% 
FY22 – growth of 21.4% 
UK private registrations 
FY23 – decline of 1.9% 
FY22 – growth of 17.2% 
 
❷❸❺❾⓬⓮ 
 
Like-for-Like Service 
Revenue growth 
Labour sales activity for the servicing, 
repair and preparation of motor 
vehicles in dealerships with 
comparable trading periods in two 
consecutive years 
FY23 – growth of 5.9% 
FY22 – growth of 17.1% 
 
❷❻❽❾ 
Online 
Growth 
Website visits to all Group trading 
websites (expected decrease due to 
implementation of consent 
management platform) 
FY23 – 20.5m visitors 
FY22 – 22.9m visitors 
 
❷❸❼❾❿ 
⓫ 
Customer 
Service 
Customer service is measured via 
email survey responses from 
customers gathered by our 
manufacturer partners for new 
vehicles or on net promoter score for 
used vehicles 
86.3% Net promoter score  
(FY22 – 86.5%) 
❹❼❽❾ 

Financial Review 
19 
Vertu Motors plc (Company Number: 05984855)  
The Group’s income statement for the Year is summarised below:  
 
FY23 
FY22 
Variance 
 
£'m 
£'m 
% 
 
 
 
 
Revenue 
4,014.5 
3,615.1 
11.0% 
 
 
 
 
Gross profit 
448.4 
435.4 
3.0% 
Operating expenses excluding Government support 
(399.6) 
(354.3) 
 
Government support5 
- 
6.6 
 
Operating expenses reported 
(399.6) 
(347.7) 
(14.9%) 
Adjusted Operating profit 
48.8 
87.7 
(44.4%) 
Net Finance Charges 
(9.5) 
(7.0) 
(35.7%) 
Adjusted Profit Before Tax 
39.3 
80.7 
(51.3%) 
Non-Underlying items6 
(6.8) 
(1.9) 
(257.9%) 
Profit Before Tax 
32.5 
78.8 
(58.8%) 
Taxation 
(6.9) 
(18.8) 
63.3% 
Profit After Tax 
25.6 
60.0 
(57.3%) 
5 represents business rates relief 
6 Non-underlying items represent acquisition costs, share-based payments charge, amortisation of intangible assets, impairment 
charges and exceptional acquisition costs.  
The Group generated an adjusted profit before tax of £39.3m (FY22 £80.7m). 
Revenue grew to £4.0bn, a growth of £399.4m (11.0%) compared to the prior year.   
Acquisitions completed after 1 March 2021 contributed additional revenues of £183.2m and 
have contributed a loss before tax of £0.9m as new start-up operation and the seasonality of 
losses in acquisitions undertaken post September led to losses as anticipated.  Rising vehicle 
prices were largely responsible for the underlying £233.8m (6.5%) increase in Core Group 
revenues.   
 
Revenue and Gross Profit by Department 
An analysis of total revenue and gross profit by department is set out below: 
FY23 
FY22 
Variance 
£'m 
£'m 
 
Revenue 
 
New 
1,121.9 
969.9 
152.0 
Fleet & Commercial 
897.6 
772.0 
125.6 
Used 
1,658.2 
1,584.4 
73.8 
Aftersales 
336.8 
288.8 
48.0 
Total Group Revenue 
4,014.5 
3,615.1 
399.4 
 
 
 
Gross Profit 
 
 
 
New 
98.4 
80.6 
17.8 
Fleet & Commercial 
42.3 
35.5 
6.8 
Used 
125.2 
154.4 
(29.2) 
Aftersales 
182.5 
164.9 
17.6 
Total Gross Profit 
448.4 
435.4 
13.0 
 
 
 
Gross Margin 
 
 
 
New 
8.8% 
8.3% 
0.5% 
Fleet & Commercial 
4.7% 
4.6% 
0.1% 
Used 
7.5% 
9.7% 
(2.2%) 
Aftersales7 
44.5% 
47.1% 
(2.6%) 
Total Gross Margin 
11.2% 
12.0% 
(0.8%) 
7 Aftersales margin expressed on internal and external revenues 

Financial Review (continued) 
20 
Vertu Motors plc (Company Number: 05984855)  
Revenue and Gross Profit by Department (continued) 
The total and like-for-like volumes of vehicles sold by the Group and trends against market 
data are set out below: 
Total Units Sold 
% 
Like-for-Like Units 
Sold 
% 
FY23 
FY22 
Variance  
FY23 
FY22 
Variance 
 
 
 
 
Used retail vehicles 
82,561 
88,772 
(7.0%) 
78,208 
86,949 
(10.1%) 
New retail cars 
33,727 
33,366 
1.1% 
31,484 
32,644 
(3.6%) 
Motability cars 
11,029 
8,404 
31.2% 
10,507 
8,184 
28.4% 
Direct fleet cars 
18,259 
16,015 
14.0% 
18,024 
15,898 
13.4% 
Agency fleet cars 
5,236 
5,172 
1.2% 
4,349 
5,095 
(14.6%) 
Total fleet cars 
23,495 
21,187 
10.9% 
22,373 
20,993 
6.6% 
Commercial vehicles 
17,710 
17,528 
1.0% 
17,523 
17,512 
-% 
Total New vehicles 
85,961 
80,485 
6.8% 
81,887 
79,333 
3.2% 
Total vehicles 
168,522 
169,257 
(0.4%) 160,095 
166,282 
(3.7%) 
 
 
 
 
 
 
 
 
 
 
 
 
UK Market year-
on-year change9 
Group year-on-
year change v 
UK market8 
 
New Retail Car 
(1.9%) 
(1.7%)  
 
Motability Car 
8.1% 
20.3% 
 
 
Fleet Car 
(3.6%) 
10.2% 
 
 
Commercial 
(17.2%) 
17.2% 
 
 
8 Represents the year-on-year variance of like-for-like Group volumes compared to the UK trends reported by SMMT 
9 Source SMMT 
Used retail vehicles 
Three consecutive years of muted new vehicle registrations in the UK has led to a 
constrained supply of used vehicles.  Based on current registration predictions for 2023, the 
number of sub 5 year old cars on the road in the UK is expected to fall further by 4% in 2023; 
and be 27% below 2019 levels.  Overall, over 2.0 million new car sales have been lost in the 
last three years with an inevitable flow through into reduced used car supply.  These supply 
trends, suggest that in a stable demand environment, UK used car pricing dynamics are 
unlikely to change in 2023, even though average prices remain high.  Residual values have 
seen an increase of 19% over 2022, and currently remain some £1,90010 ahead of ‘normal’.  
An exception to this overall benign picture, however, is electric vehicles.  Used EV supply is 
growing rapidly, albeit from a very low base, and it is anticipated that, one in seven 1–3 year-
old cars in the UK parc will be electric by the end of 2023.  Consequently, used EV supply is 
now outstripping demand (which is impacted by the same dynamics discussed in the previous 
section regarding new vehicles).  As a result, used EV prices in the UK have now fallen for 
seven consecutive months, and by approximately 30%, compared to a 1.4% fall in petrol 
vehicle averages11.  These falls are now likely to bottom out and a new, more affordable base 
price established for used electric vehicles.  EV sales in used cars represent c. 4% of Group 
volumes.  
 
The Group monitors the pricing and supply environment and has continued to develop its 
used vehicle pricing and analytical tools to optimise gross profit generation and optimise stock 
turn and control inventory.  An enhanced version of this tool, Vertu Insights, is currently being 
rolled out to assist the Group’s dealerships in inventory pricing and management disciplines. 
 
Overall, the number of used retail vehicles in stock at 28 February 2023 compared to 28 
February 2022 fell by 2.3% in the Core Group, whilst the overall value of Core used retail 
inventory was £6.8m lower. The Group has been running stocks tighter with a view to 
maximising margin, return on investment and to reduce exposure to any consumer downturn 
impacts.  The Group’s like-for-like used vehicle volumes were 10.1% lower in the Year 
reflecting both the prevailing supply and demand dynamics in the market, and the exceptional 
conditions of last year.  Margin per unit did decline year on year from the exceptional levels of 
last year but the Group is still achieving gross profits per unit significantly better than the pre-
pandemic norm.  

Financial Review (continued) 
21 
Vertu Motors plc (Company Number: 05984855)  
Used retail vehicles (continued) 
Core Group gross profit from the sale of used vehicles totalled £120.2m for the Year.  
Excluding the exceptional result delivered in FY22 of £153.1m, this represents the highest 
level of Core Group annual used vehicle gross profit delivered.  The following like-for-like 
variances compared to last year arose: 
 
• 
£32.9m decrease in gross profit generated from used vehicle sales compared to the 
exceptional level of profit achieved last year.  
• 
10.1% decrease in the number of used retail units sold, reflecting the reduced supply 
in the market and rebalancing of volume and margin. 
• 
Gross profit per unit of £1,530, down from the exceptional £1,748 achieved in FY22.  
This remains above historical norms for the Group.  
• 
Average selling price of £19,987 per unit, a 11.9% increase. 
• 
Gross margin of 7.7% (FY22: 9.8%) reflective of higher sales prices and more 
normalised gross profit per unit.  
The Group measures customer experience on used cars via the JudgeService third party 
platform. The Net Promoter Scores throughout the period have been very strong at c.85%, 
which is sector leading amongst major market players.  Great service goes hand-in-hand with 
profitability and future retention, which is so vital in creating a sustainable business.  
10 Source: Autotrader 
11 Source: CAPHPI :April 2023 Car market overview 
New retail cars and Motability sales 
UK retail car registrations declined 1.9% in the year to 28 February 2023, marking a third 
consecutive year of muted registrations, linked to well documented production and logistics 
challenges for global vehicle Manufacturers.  Against this backdrop, the Group’s like-for-like 
new retail vehicle volumes declined by 3.6% when compared to the prior year, slightly behind 
the market.  This was driven in part by strong comparatives in FY22 where the Group strongly 
outperformed the market trends coming out of lockdowns.  Overall, the Group marginally 
increased UK retail market share to 4.1% (FY22: 4.0%) aided by acquisitions.  The Group’s 
order bank levels for new retail vehicles remain high but have reduced over the Year as would 
be expected as production issues slowly unwind.  New retail vehicles ordered but remaining 
undelivered as at 28 February 2023 totalled approximately 12,900 units (28 February 2022: 
16,000). 
 
UK Motability registrations benefitted from pent up demand, as already extended contracts 
came to an end and supply came through from Manufacturers, rising 8.1%, compared to 
FY22.  The Group’s Motability volumes significantly outperformed the market, growing 28.4% 
on a like-for-like basis and representing an increasing UK market share of 5.9% (FY22: 
4.8%).  The Group is Motability’s largest partner in the UK with over 34,500 vehicles on the 
fleet.  These vehicles require an annual service funded by Motability in the Group’s service 
departments.  
 
The continued supply constraints and consequently reduced pressure to achieve volume 
targets, led to improved gross profit retention, aided by the application of effective pricing 
disciplines.  It was this improved gross margin that drove a year-on-year improvement in core 
retained gross profit in new vehicle sales.  The following trends were apparent on a like-for-
like basis for the New Retail and Motability sales channel: 
 
• A £13.7m increase in gross profit generated, aided by stronger margins. 
• Gross profit per unit of £2,182, a rise of 13.2% from £1,928 representing a record for 
the Group despite the higher mix of lower margin Motability volumes. 
• An average selling price of £24,128 per unit, a 9.8% increase. 
• Gross margin rising to 8.8% from 8.3%. 
In new vehicles, sales customer experience is measured by the Group’s Manufacturer 
partners.  Approximately 70% of the Group’s Core sales outlets delivered experience levels 
above national average levels. 

Financial Review (continued) 
22 
Vertu Motors plc (Company Number: 05984855)  
Fleet & Commercial vehicle sales  
The UK car fleet market saw reduced activity compared to historic levels for much of the Year 
as Manufacturers prioritised constrained supply to higher margin retail channels.  However, in 
latter months, fleet supply has significantly improved and has been growing faster than retail 
registrations.   Registration volumes in the UK car fleet market declined 3.6% in the Year as a 
whole.  In contrast to a market decline, the Group delivered 22,373 fleet cars on a like-for-like 
basis, in the Year, representing a growth of 6.6% compared to FY22.  As with new cars, fleet 
and commercial margins strengthened due to the ongoing supply constraints, pricing mix 
changes and the Group adopting strong pricing disciplines.  Overall, the Group has a 3.0% 
share of the UK fleet car market.  
 
UK van registrations fell 17.2% in the year to 28 February 2023, as production and supply 
issues also impacted this channel and the prior year had been strong, aided by strong pent-
up demand for home delivery and construction coming out of lockdowns.  In stark contrast to 
these national, negative trends, the Group maintained its like-for-like volumes of new 
commercial vehicles sold.  This considerable market outperformance by the Group reflected 
the strong market position of the Group and the investment in teams to sell into different 
market channels. Reflecting this, the Group sold 6.1% of UK new light commercial vehicles in 
the Year (FY22: 5.0%). 
 
• 
When compared the year ended 28 February 2022, the following fleet and 
commercial trends were seen on a like-for-like basis: 
• 
A £5.0m increase in gross profit.  
• 
Record gross profit per unit of £1,027, a rise of 12.0% from £917. 
• 
Gross margin rising to a record 4.7% from 4.6%. 
Aftersales 
The Group’s aftersales operations are a vital contributor to Group profitability, generating over 
40% of total gross profit.  The Group pleasingly saw growth in revenues and gross profit 
generation in all channels of aftersales on a like-for-like basis as set out below.  
 
Service 
 
 
Parts 
Accident & 
Smart 
Repair 
 
Fuel 
Forecourt 
Total 
£’m 
£’m 
£’m 
£’m 
£’m 
Revenue7 
159.5 
189.2 
20.1 
13.9 
382.7 
Revenue7 change 
8.9 
17.3 
3.8 
6.0 
36.0 
Revenue7 change (%) 
5.9% 
10.0% 
24.1% 
 
75.7% 
10.4% 
Gross profit 
117.8 
42.3 
10.7 
0.9 
171.7 
Gross profit change 
3.0 
3.9 
1.8 
0.3 
9.0 
Gross margin8 FY23 (%) 
73.8% 
22.4% 
53.3% 
 
6.4% 
44.9% 
Gross margin8 FY22 (%) 
76.2% 
22.3% 
55.3% 
7.5% 
46.9% 
Margin change (%) 
(2.4%) 
0.1% 
(2.0%) 
(1.1%) 
(2.0%) 
7 includes internal and external revenues 
8 Aftersales margin expressed on internal and external revenues 
 
• 
Service 
The UK has a vehicle parc of approximately 32.0 million cars plus commercial vehicles 
requiring access to maintenance and repair services and this is now ageing due to lack of 
recent new vehicle activity.   
 
Vehicle service and repair is a key and resilient profit source for the Group.  Through strong 
execution of retention and aftersales processes and the active targeting of conquest 
business, the Group has grown like-for-like service revenues by 5.9% over the Year. Each 
retail invoice raised by the Group’s service operations averages £281 (FY22: £259), and over 
half the invoices raised in FY23 were in respect of over 3 year old vehicles.  The average age 
of a retail vehicle seen by the Group is 4.7 years with the Group’s average invoice value for 
vehicles in the 4-5 year old category at £306, the highest average value of each age category.  
The Group therefore gains a revenue benefit as the parc ages.  

Financial Review (continued) 
23 
Vertu Motors plc (Company Number: 05984855)  
Aftersales (continued) 
• 
Service (continued) 
The Group’s customer retention strategies focus on ensuring Vehicle sales customers return 
to the Group for their service, whether they have purchased a new or used vehicle.  Service 
plans, through which customers pay monthly or upfront for their annual service are a vital part 
of the retention strategy.  The Group has over 167,000 live service plans, including 
manufacturer service plans, which creates significant resilience.  Excellence of customer 
service is vital to retention with over 62% of service departments over national average on the 
Manufacturer customer experience measurements.   
 
Gross margin percentages on vehicle servicing declined to 73.8% (FY22: 76.2%) in the Core 
Group reflecting increased remuneration to address technician resource constraints, 
particularly in early FY23, which increased cost of sales in the service department.  This pay 
action aided the stability levels amongst technicians and reduced the level of vacancies, 
aiding service department performance.  Higher technician numbers drove the increased 
revenues, up 5.9%, and gross profit generation achieved, with like-for-like gross profit in 
service up £3m.  There remains considerable competition for skilled technicians in the UK.   
• 
Parts 
The Group’s substantial parts operations include traditional wholesale operations, agency 
distribution and on-line parts retailing.  These operations supply parts to the Group’s service 
and accident repair operations as well as to other businesses and retail customers in the UK 
and across the world.  Parts revenues in the Core Group grew £17.3m compared to last year, 
as price rises, increased vehicle service and repair activity and an increase in sales in 
wholesale parts operations all contributed to growth.  
 
• 
Accident and Smart Repair 
The Group continues to expand its substantial Smart Repair operations through adding 
additional vans to the core cosmetic business as well as introducing new streams including 
vans specialising in wheel repairs and glass replacement.  In addition, enhanced smart repair 
fixed facilities are being created, such as in Exeter to serve the substantial dealership 
operations there.  The Group now has a fleet of 106 (2022: 88) vans with plans for further 
expansion to maximise the opportunity.  This fleet largely serves the Group’s dealerships, but 
also does carry out some limited sales to external customers across the UK.  There is 
considerable scope for continued expansion of this business.  
During FY22, the Group moved responsibility for all of the Group’s accident repair centres out 
of the dealership divisional operations, into a new standalone division, concentrating solely on 
the management of accident repair operations.  This management dedication has driven the 
increase in gross profit, with specific KPI improvement targets and focus on a consolidation of 
work providers, all driving enhanced profit generation.    
Collectively, accident and smart repair services saw revenue growth of 24.1% in the core 
group with £1.8m more gross profit generated. Margins of 53.3% (FY22 55.3%), reflected 
increased pay levels put in place in the Year.   
• 
Fuel Forecourt 
The Group’s fuel forecourt at Widnes saw increased activity as pricing strategies led to a 
considerable increase in market share. Revenues rose 75.7% to over £13m.  A second 
forecourt has been acquired in Yeovil as part of the Helston Group, which will be redeveloped 
in the coming months to enhance the retail offering.    
 

Financial Review (continued) 
24 
Vertu Motors plc (Company Number: 05984855)  
Operating Expenses 
A summary of Core Group operating expenses is set out below: 
FY23 
FY22 
FY23 Var to FY22 
£'m 
£'m 
£’m 
% 
Salary costs 
214.0 
199.9 
14.1 
7.1% 
Vehicle and valeting costs 
38.6 
35.3 
3.3 
9.3% 
Marketing costs 
36.2 
36.0 
0.2 
0.6% 
Property costs and rates 
39.3 
40.7 
(1.4) 
(3.4%) 
IT expenditure 
11.6 
9.1 
2.5 
27.5% 
Energy costs 
7.9 
4.6 
3.3 
71.7% 
Other 
28.7 
23.7 
5.0 
21.1% 
Core Group operating expenses 
before Government support 
376.3 
 
349.3 
 
27.0 
 
7.7% 
Acquisitions  
23.2 
2.7 
20.5 
759.3% 
Disposals 
0.1 
2.3 
(2.2) 
(95.7%) 
 
399.6 
354.3 
45.3 
12.8% 
Government support (CVJRS receipts 
and rates relief) 
- 
(6.6) 
6.6 
 
- 
Group Net Underlying Operating 
Expenses 
399.6 
347.7 
51.9 
 
14.9% 
 
Reported operating expenses of £399.6m, increased by £51.9m compared to the year ended 
28 February 2022.  This increase includes the impact of Government support of £6.6m 
(largely business rates relief) in the prior year. Dealerships acquired or sold in the period 
since 1 March 2020 generated a net £18.3m increase.  Underlying Core Group operating 
expenses therefore grew, by 7.7%, (£27.0m) compared to last year. 
 
The largest operating cost of the Group is salaries, which have increased by £14.1m in the 
Core Group, compared to last year.  The Group reported high vacancy levels throughout the 
second half of FY22 and adjusted salaries to aid the recruitment and retention of colleagues.  
This action has delivered a reduction in vacancy levels, which, together with investment in 
central functions, such as in digital development, Concierge and customer retention 
accounted for £9.1m of the uplift in salary costs in the Core Group.  Pay awards, including the 
impact of the rise in National Minimum Wage, generated a further £9.3m increase.  This 
increase in salaries also includes the Group’s changes to its sales roles.  Sales advisors have 
been introduced to the dealerships sales teams and these new roles have higher basics but 
lower commissions than traditional sales executives.  This change, along with the reduced 
level of Group profitability generated a £4.3m reduction in commissions and bonus earnings. 
 
The Group has continued to respond to high inflation levels, increased National Minimum 
Wage awards and tight labour markets by ensuring pay levels are competitive and 
motivational. A further pay rise largely to colleagues earning less than £35,000 per annum 
was made on 1 March 2023 following a review. This will aid retention of colleagues.  
 
Vehicle costs increased because of rising vehicle prices, which drove up lease costs and 
depreciation charges on the higher values.  An improving supply position also meant a return 
to full demonstrator requirements by many Manufacturers, which was not the case during and 
following the lockdown periods.  Rising fuel prices have also had an impact on vehicle running 
costs.   
 
The Group maintained its core marketing costs at broadly FY22 levels while further enhancing 
the awareness of the Group’s brands.  Return on investment is a priority for all marketing 
spend with a focus on increasing its effectiveness, especially in the digital space, maximising 
conversion, and a renewed focus on retention rather than just conquest activity.  This helped 
keep spend stable despite inflationary pressures.  
 
IT expenditure rose by £2.5m compared to the prior year.  This cost increase represents the 
further investment in digitalisation, the roll out of self-check-in capability, together with 
investments in the Group’s IT and telephony network, data and cyber security.  The increase 
also includes costs of integration of the Helston businesses onto Group networks and  
 

Financial Review (continued) 
25 
Vertu Motors plc (Company Number: 05984855)  
Operating Expenses (continued) 
systems.  The incremental element of which has been included in the synergy target as a 
negative synergy. 
The Group benefitted from a below market rate fixed contract on electricity up to September 
2022.  The contract expiry has led to a £3.3m increase in energy cost in the Year, despite the 
Group delivering a reduction in energy use.  The Group reduced gas consumption by 25.7% 
and electricity consumption by 5.8% on a like-for-like basis compared to FY22.  Most of this 
saving was achieved by the Group’s colleagues having a refreshed and disciplined focus on 
energy consumption. Weekly league tables are distributed, and dealerships given on-site 
support in the form of energy management reviews. 
 
In FY23 the Board approved an investment into LED Lighting and solar panel installation with 
costs totalling £4.4m to be incurred across FY23 and FY24 in the core business.  LED lighting 
has replaced older lighting technology across the majority of the Group’s workshops and nine 
roof solar installations were complete and producing onsite electricity by the end of the Year.  
A further 25 roof solar installations are underway for completion in FY24 in the Core Group.  
When these projects are complete at least 10% of the Group’s total electricity requirements 
will be generated by this onsite clean solar energy.  A review has recently been undertaken of 
the former Helston businesses to identify opportunities for further beneficial investment in 
solar panels and LED lighting to impact future energy costs.  The Board have approved an 
additional £1m of capital expenditure in solar panels for these Group locations over the 
remainder of FY24.   
 
Other costs have also seen an increase of £5.0m.  This includes an increase in respect of 
colleague training, as Manufacturers returned to full training schedules after restrictions 
curtailed activity.  Other costs in the category also increased due to inflationary pressures.    
 
Non-underlying operating expenses  
FY23 
FY22 
FY23 Var 
to FY22 
£'m 
£'m 
£’m 
Impairment charges 
1.5 
0.1 
1.4 
Share based payments charge 
2.1 
1.4 
0.7 
Amortisation 
0.5 
0.4 
0.1 
Acquisition fees 
2.7 
- 
2.7 
 
6.8 
1.9 
4.9 
 
Impairment charges of £1.5m relate to the write-off of intangible assets attributable to certain 
of the Group’s Jaguar franchise outlets, which will cease operations in FY25. 
 
The Group’s Partnership share option (PSO) scheme was introduced in FY21.  Under the 
scheme, colleagues receive nil cost options in the Company, pro-rata to their On Target 
Earnings.  Vesting is determined by the proportion of the colleagues’ annual bonus earned, 
compared to their on-target bonus, up to a maximum of 100%.  Vested options are capable of 
exercise at the end of a three-year holding period.  FY23 was the third year that such awards 
were made to colleagues, with the increase in the share-based payment charge reflective of 
this third grant and an increase in the scale of the Group.  Under the PSO scheme, charges in 
respect of the grants are spread over the 4-year period from award to the end of the holding 
period.  As such, FY24 should represent the final year of increased charges with the 
expectation that annual costs will level off after this. 
 
Acquisition fees represent legal and other due diligence professional fees in respect of the 
substantial Helston acquisition, completed in December 2022.  
 

Financial Review (continued) 
26 
Vertu Motors plc (Company Number: 05984855)  
Net Finance Charges 
Net finance charges are analysed below: 
 
FY23 
FY22 
FY23 Var 
to FY22 
£’m 
£’m 
£’m 
New vehicle Manufacturer stocking interest 
3.4 
1.7 
1.7 
Interest on bank borrowings 
3.1 
1.7 
1.4 
Used vehicle stock funding interest 
0.8 
0.1 
0.7 
Interest on lease liabilities 
3.5 
3.6 
(0.1) 
Interest income 
(1.3) 
(0.1) 
(1.2) 
Net Finance Charges 
9.5 
7.0 
2.5 
The Group saw an increase in interest charged by Manufacturers on funded new vehicle 
inventory.  This increase was due to increased interest rates being charged as successive 
base rate rises took effect, the increased average price of new vehicles in the pipeline and an 
easing of supply of new vehicles in some franchises so extending the pipeline consigned.  
Total Group new vehicle stock as at 28 February 2023 was £427m (2022: £275m), up 55.3%. 
Interest on bank borrowings increased due to the additional facilities drawn for the acquisition 
of Helston Garages in December 2022. 
To minimise the interest rate risk to the Group, derivative contracts have been entered into.  
The Group has secured an interest rate cap contract over £50m of mortgage borrowing 
capping the underlying rate to a maximum of 4.50%.  In addition, in respect of the RCF, an 
interest rate swap over £30m of borrowing has been entered into, fixing the underlying SONIA 
rate charged at 4.42% until March 2025.  This replaced an existing Swap agreement over 
£22m of borrowings, which expired 27 February 2023.  
Pension Costs 
The Group has a closed defined benefit scheme which remains fully funded and requires no 
ongoing cash contribution from the Company. 
The Scheme invests in an LDI portfolio which aims to fully hedge the Scheme’s interest rate 
and inflation risk to maintain this fully funded position. 
 
On the accounting valuation basis the scheme is in surplus.  Different valuation assumptions 
apply to the accounting and actuarial valuations such as the use of corporate bond yields 
rather than gilt yields to discount liabilities. The impact of the Scheme’s hedge being related 
to the actuarial position rather than accounting value generated a reduction in the accounting 
surplus of approximately £4m over the Year.  A further reduction in surplus arose relating to 
movements in the applicable inflation assumptions.  Overall, a net actuarial loss of £6.0m was 
recognised in the Statement of Comprehensive Income for the Year.  The accounting surplus 
on the scheme decreased to £3.2m as at 28 February 2023 (2022: £9.1m). 
 
Tax Payments 
The Group’s underlying effective rate of tax for the Period was 19.5% (FY22: 19.9%).  The 
overall effective tax rate, decreased to 21.3% (FY22: 23.8%) as a result of FY22 being 
impacted by the revaluation of deferred tax obligations. The total tax charge for the Year fell 
to £6.9m from £18.8m.  The Group continues to be classified as “low risk” by HMRC and 
takes a pro-active approach to minimising tax liabilities whilst ensuring it pays the appropriate 
level of tax to the UK Government. 
Cash Flows 
Free cash flow of £54.3m (FY22: £44.4m) was generated in the Year.  The Year saw a 
£23.7m reduction in working capital. 
 
A reduction in the Group’s used vehicle inventory, led to an £11.9m cash inflow.  Improving 
new vehicle supply saw a significant increase in the level of both new vehicle consignment 
inventory and the associated Manufacturer funding.  These movements did have a cash 
impact in so far as they led to a net cash inflow because of the VAT cash flow advantage on 
such funded vehicles of £21.0m. 
 
 

Financial Review (continued) 
27 
Vertu Motors plc (Company Number: 05984855)  
Cash Flows (continued) 
Improved new vehicle supply resulted in an £20.8m cash outflow from an increase in the level 
of fully paid new vehicle inventory held by the Group.  The Group continues to have a strong 
forward order bank and the increase in fleet activity year on year has led to a £12.4m 
increase in the value of vehicle deposits and advance payments held against outstanding 
orders, a cash inflow in the Year.  
Financing and Capital Structure 
The Group has a balance sheet with shareholders’ funds of £341.4m (2022: £331.9m) 
underpinned by a freehold and long leasehold portfolio of £306.6m (2022: £236.4m) and net 
debt (excluding lease liabilities) of £75.3m as at 28 February 2023.  The Group’s conservative 
financing and capital structure resulted in a strong tangible net assets position of £224.1m as 
at 28 February 2023, representing 65.3p per share.   
The Group has a committed acquisition debt facility of £93m.  This facility was re-financed 
during the year with the Group’s two existing lending banks plus a third lending bank added at 
re-financing.  This refinanced facility matures in December 2025, with the potential to extend 
for a further two years to December 2027.  £44m of this committed facility was drawn as at 28 
February 2023.  The Group operated comfortably within all covenants during the Year.   
 
The Group also has long term debt funding in the form of a 20-year mortgages totalling 
£85.5m provided by BMW Financial Services (‘BMW FS’).   
 
The Group makes use of used vehicle stocking loans provided by third party banks, subject to 
interest and secured on the related used vehicle inventories.  At 28 February 2023, amounts 
utilised on such facilities totalled £25.4m.  These balances are included as debt in the 
calculation of Net Debt/Cash.  The Group has a £70m facility under these arrangements and 
held £173m of used vehicle inventory at 28 February 2023 resulting in used vehicle stock 
being largely unencumbered. 
Capital Allocation 
Consideration of capital allocation is central to the Board’s decision making.  The Board 
believes that the Group’s funding structure should remain conservative and that the 
application of the Group’s debt facilities to fund activities or acquisitions which meet the 
Group’s hurdle rates for investment, will enhance return on equity and increase cash profits in 
the future. 
 
The Group spent £122.1m on acquisitions during the year, in line with its strategy to drive 
consolidation where acquisitions meet hurdle rates.  The Group continues to monitor post- 
acquisition returns and remains confident hurdle rates are being achieved.   
 
The Helston acquisition on 17 December 2022 utilised £115.2m of cash and debt.  This net 
consideration paid reflected the net asset position at 31 August 2022 of the acquired 
businesses.  Cash of £6.9m from profits of the business acquired generated after this date to 
completion accrued to the Group.  This offset the headline goodwill number paid of £28.6m.  
Finalised goodwill and other intangibles relating to this transaction, after other adjustments, 
totalled £23.4m.   
 
Cash returns to shareholders in the form of dividends are an important part of the Company’s 
capital allocation decision making process and remain a priority for the Board.  The Group 
applies a dividend policy of dividends being covered three to four times by adjusted diluted 
earnings per share.  An interim dividend of 0.70p per share was paid in January 2023.  The 
Board recommends a final dividend in respect of the year ended 28 February 2023 of 1.45p 
per share to be approved at the Annual General Meeting on 28 June 2023.  This dividend will 
be paid, subject to shareholder approval, on 28 July 2023.  The ex-dividend date will be 29 
June 2023 and the associated record date 30 June 2023.  This final dividend brings the total 
dividend in respect of FY23 to 2.15p per share (FY22: 1.70p), an increase of 26.5%.  Against 
adjusted, fully diluted EPS of 8.69p this dividend is covered 4.0 times in line with the Group’s 
stated policy.  
 
 
 

Financial Review (continued) 
28 
Vertu Motors plc (Company Number: 05984855)  
Capital Allocation (continued) 
During the Year, the Group purchased 10,477,450 shares for cancellation, representing 2.9% 
of opening total issued share capital, for £5.9m.  The Board believes that this is an 
appropriate use of capital and will continue a programme of Buybacks as a relevant element 
of returns to shareholders, alongside dividend payments.  Authority is held for a further £3m 
buyback programme to be appropriately deployed.  A further £2m was spent in the Year on 
the acquisition of shares into the Group’s Employee Benefit Trust (“EBT”) to be used for the 
satisfaction of colleague share incentive programmes.  £6.0m was spent on dividends paid 
representing the final dividend in respect of the year ended 28 February 2022 and interim 
dividend in respect of the Year.  
 
The Group also deploys capital on its extensive franchised dealership network, with fixed 
asset additions totalling £23.8m in FY23.  This included £12.0m on freehold purchases or 
projects which increased the Group’s brand representation or augmented productive capacity 
(‘’Expansion capex’’).  The balance of £11.8m is considered replacement capital expenditure.  
For FY24, replacement capital expenditure is anticipated to be approximately £16.0m, which 
includes large scale redevelopment projects to meet revised Manufacturer standards which 
do not necessarily increase Group capacity.  In addition, £5.0m of investments in FY24 of 
green technology such as solar, EV charging points and LED lighting will be undertaken.  A 
further £17.0m of expenditure is anticipated in respect of Expansion capex.  This high level of 
activity includes the land purchase and build cost of the Ayr Toyota dealership, the 
redevelopment and expansion of Exeter BMW/Mini, the expansion of the Group’s Toyota 
dealership in Chesterfield as well as the continued investment in multi-franchising by the 
Group.  The Group has surplus property assets which are expected to be disposed over the 
next 12 months for anticipated proceeds of c.£9.5m.  
 
 
 
 
Karen Anderson, CFO 

Sustainability  
29 
Vertu Motors plc (Company Number: 05984855)  
The Group has long recognised that, whilst the primary objective for the business is to 
generate long-term sustainable profit and cash flows, this will only be achieved by serving a 
need society has and to meet this by adding value to the communities it serves.  The Mission 
of the Group is ‘to provide an outstanding customer motoring experience through honesty and 
trust’.  The Group’s values, which are at the heart of its culture, show that the Group always 
aims to do the right thing by our colleagues, and wider stakeholders.  The Group recognises 
the importance of local communities, the value of collaboration and the power of working 
together.  All of these will be vital in our collective ability to tackle some of the complex 
national, social, environmental and economic problems that we face.  The Group will play its 
part to secure its future and the future of the society it serves. 
The Group has a track record of making a positive contribution to its colleagues and to the 
communities we operate in, as well as a commitment to minimise cost and maximise 
efficiency to ensure resources are not wasted.  The Group launched its ‘Driving Sustainability’ 
strategy in April 2021, based around three strategic sustainability goals: 
1. Work with our Manufacturer partners to provide increasingly sustainable choices for 
customers 
2. Reduce the environmental impact of our business 
3. Care for our colleagues and support our communities 
These sustainability goals have been mapped to the United Nations (‘UN’) Sustainable 
Development Goals (‘SDG’) to show how we are contributing.  We have ambitions to improve 
and therefore targets to achieve this are also shown against each of our sustainability goals. 
Sustainability Goals 
 
Work with our Manufacturer 
partners to provide 
increasingly sustainable 
choices for all customers 
Goals 
Increase the share of the 
Group’s sales of alternatively 
fuelled vehicles by a minimum 
30% each year to 2030 
Maintain our position as the 
UK’s largest supplier of vehicles 
to the Motability fleet  
Link to SDG 
 
 
 
Reduce the environmental 
footprint of our business 
Goals 
Deliver an annual 10% like-for-
like reduction in the energy the 
Group draws from the national 
grid  
70% of all dry waste to be 
recycled by 2025 
25% of the corporate fleet to be 
alternatively powered by 2025 
Link to SDG 
 
 
 
Care for our colleagues and 
support our communities 
Goals 
At least 90% of Colleagues to 
agree that the Group is a great 
place to work 
Continue to support causes 
local to our dealership network 
applying a central support 
budget of £150,000 per annum 
Link to SDG 
 
 

Sustainability (continued) 
30 
Vertu Motors plc (Company Number: 05984855)  
Progress toward Sustainability Goals 
Work with our Manufacturer partners to provide increasingly sustainable choices for all 
customers 
 
Like-for-like the Group grew its sales of new retail battery electric (BEV) and 
hybrid vehicles by 5.6% in FY23.  BEV and hybrid vehicle sales represented 
27.7% of the Group’s total new retail vehicle sales in FY23 compared to 
24.3% in FY22. 
The Group continues to operate the largest Motability fleet in the UK. 
Reduce the environmental footprint of our business 
 
The Group has a strong focus on the reduction of energy used in its 
operations.   
In FY23 the Group took several steps to reduce its carbon footprint and also 
made progress towards relying less on the National Grid for the supply of its 
energy. Firstly, gas consumption was reduced by 25.7% and electricity 
consumption by 5.8% on a like-for-like basis compared to FY22. The majority 
of this saving was achieved by the Group’s colleagues having a refreshed and 
disciplined focus on energy consumption. Weekly league tables were 
distributed and the dealerships towards the bottom of the tables were given 
on-site support in the form of energy management reviews, which were 
followed up until the key opportunities for reduction had been achieved. 
In FY23 the Board approved a significant investment into LED Lighting and 
Roof Solar Panel Project totalling £3.9M with the spend to be spread across 
FY23 and FY24. LED lighting has replaced older lighting technology across 
the majority of the Group’s workshops and nine roof solar installations were 
complete and producing onsite electricity by the end of the financial year. A 
further 25 Roof solar installations are planned in FY24 with the aim of 
producing at least 10% of the Group’s total electricity requirements via onsite 
clean solar energy.  
The Group recycled 80% of its dry waste in FY23, delivering against its target 
of 70% by 2025, early.  
Care for our colleagues and support our communities 
 
In a recent pulse survey of all Group colleagues, 82% of respondents agreed 
that the Group is a great place to work.  The Group’s colleague engagement 
strategy continues to provide opportunities for further improvement in this 
score. 
The Group centrally supported communities by over £300,000 in FY23 with 
some of those benefitting from this support highlighted below.  
Responsible Sourcing 
All of the Group’s business locations are situated within the UK and operate in strict 
compliance with all applicable labour relations laws.  We have no presence, either directly or 
via sub-contractors, in any areas which present a material risk of the exploitation of men, 
women or children in the workplace.  We work with vehicle manufacturers and other suppliers 
who manage their supply chains in a responsible way.  The Group’s modern slavery 
statement is published on the Group’s website, at https://investors.vertumotors.com/.  

Sustainability (continued) 
31 
Vertu Motors plc (Company Number: 05984855)  
Environmental Management 
The Group’s strategy on environmental matters is to ensure legal and regulatory compliance 
as well as seeking to manage costs and usage through effective resource allocation.  Half 
Hourly energy usage data and purchasing monthly usage data is monitored to highlight areas 
of potential wastage for attention, as well as providing a firm benchmark for energy and usage 
reduction activities.  Energy audits have been carried out in a sample of the Group’s 
dealerships identifying potential savings.  
Energy and Emissions Reporting 
This section includes mandatory reporting of energy and greenhouse gas emissions for the 
period 1 March 2022 to 28 February 2023, pursuant to the Companies (Directors’ Report) and 
Limited Liability Partnerships (Energy and Carbon Report) Regulations 2018, implementing 
the Government’s Streamlined Energy and Carbon Reporting (SECR) policy. 
Government Emissions Factor Database 2022 version 1 has been used in the FY23 
calculation below, utilising the published kWh gross calorific value (CV) and kgCO2e 
emissions factors. 
Reporting uses using a financial control approach to define the Group’s organisational 
boundary. All material emission sources required by the regulations for which the Group 
deems itself to be responsible have been reported and records of all source data and 
calculations have been maintained.  
During the reporting period, £404k has been invested in EV charging points and associated 
electrical upgrades. The Group continues to monitor and regularly review gas and electricity 
consumption across the Group, with the majority of sites receiving targeted consumption 
reports on a daily basis.  
The table below includes total energy consumption (reported as kWh) and greenhouse gas 
emissions for the sources required by the regulations, along with the Group’s intensity ratio.  
UK & Offshore 
01/03/2022 – 
28/02/2023 
01/03/2021 – 
28/02/2022 
Total Energy Consumption – Used for Emissions Calculation (kWh) 
96,215,406 
72,001,577 
 
 
 
Oil & Gas Combustion Emissions, Scope 1 (tCO2e) 
5,303 
5,283 
Purchased Electricity Emissions, Scope 2 (tCO2e) 
5,614 
5,525 
Vehicle Fuel Combustion Emissions, Scope 1 (tCO2e) 
8,897 
4,169 
Vehicle Fuel Combustion Emissions, Scope 3 (tCO2e) 
- 
- 
Purchased Heat, Steam & Cooling Emissions, Scope 2 (tCO2e) 
- 
- 
Refrigerant Emissions, Scope 1 (tCO2e) 
- 
- 
 
 
 
Total Gross Reported Emissions (tCO2e) 
19,814 
14,977 
 
 
 
Turnover (£m) 
4,015 
3,615 
 
 
 
Intensity Ratio: Turnover (tCO2e / £m) 
4.9 
4.1 
There is no additional global energy or emissions. 

Sustainability (continued) 
32 
Vertu Motors plc (Company Number: 05984855)  
Community 
As the Group has expanded, so has the scope of its involvement in the community as part of 
our wider corporate and social responsibility strategy and newly launched Group sustainability 
goals. 
The projects chosen for support reflect the diversity and depth within the business, and also 
the desire of colleagues to be an active part of the communities served by their 
dealership. During the year to 28 February 2023, the Group’s community activities have 
included: 
Great Christmas Raffle: 
The Group supported the Great Christmas Raffle, which raised funds for over 72 different 
charities across the UK. The many worthy causes included in the raffle had seen fundraising 
depleted as a consequence of the pandemic, in addition to them now combatting inflation and 
the rising cost of living. The Group donated a 72-Reg Volkswagen Polo, raising over £93,000 
in the space of two months. 
St. Oswald’s Hospice: 
Another charity that the Group supported through the donation of a car was St Oswald’s 
Hospice, who provide outstanding, specialist and expert care to adults and children with life-
limiting conditions. This year, the donation of a 72-Reg Hyundai i10 helped to raise over 
£40,000. 
Vertu Motors Arena naming rights: 
Vertu Motors is proud to continue its support of the Newcastle Eagles Foundation, a charity 
very much at the heart of their local community. Vertu Motors’ naming rights sponsorship of 
the Eagles Arena, in Newcastle upon Tyne, helps the Foundation to continue delivering vital 
services to the local community with the venue acting as both a sports arena and community 
centre. 
Yorkshire Cricket Foundation: 
The Group has supported the Yorkshire Cricket Foundation, which delivers a number of 
community projects across the County with monetary support and provision of a 17-seater 
minibus. The Group’s support this year also enabled the expansion of the Club’s college 
facilities, with the installation of an on-site gym for students. Vertu Motors helps the 
foundation deliver its vital work in the areas of education, health and wellbeing, participation 
and heritage. 
Back to Eden Project: 
The Group has long been a supporter of the Back to Eden Community Project, founded by 
the organisation ‘Churches 4 Positive Change’, based in the Wolverhampton area. The 
Project includes more than ten allotments that serve to combat health inequalities and support 
mental wellbeing, particularly for members of the local African Caribbean community. The 
Group has supported the initiative since it started and continues to work closely with the 
leaders of the project. The allotments are frequently used by a local primary school. 
Additionally, anyone from the local community can visit the Project to meet people, learn 
about growing fruit and vegetables and take produce home.  
Junction 42: 
The Group contributed £140,000 to Junction 42, based at Brunswick Methodist Church, in 
Newcastle, which supports the welfare of prisoners while they are serving their sentences, as 
well as helping them reintegrate back into society on their release. Junction 42 is dedicated to 
transforming the lives of offenders, their families, and their communities. A large portion of the 
Group’s donation facilitated the charity’s Stories of Hope packs scheme, which aims to reach 
out to prisoners in their cells, to keep them spiritually sustained, engaged, and to help 
minimise frustration, anxiety, and depression. 
 
 
 
 

Sustainability (continued) 
33 
Vertu Motors plc (Company Number: 05984855)  
Burnley FC in the Community: 
The Group supports Whitehough Outdoor Centre, which is operated by charity Burnley FC in 
the Community. The Centre offers outdoor education opportunities for young people from 
local disadvantaged communities and young people with special educational needs, as well 
groups like the Burnley Veterans. With energy bills rising steeply in recent months, the 
running costs of the Centre have almost doubled. The Group supports operational costs of 
the Centre and the general maintenance of the facility so it may continue to benefit its visitors. 
Sunderland AFC Mental Health Hub: 
Vertu Motors supports Sunderland AFC’s Mental Health Hub, the first of its kind in the UK, 
provided by Sunderland’s Branch Liaison Council and Washington Mind. The Mental Health 
Hub offers a free, informal and confidential drop-in service for home and away supporters on 
SAFC home matchday. Based at the club’s Beacon of Light, the service is hosted by 
trained counsellors to support fans in a relaxed and welcoming environment. 
Other: 
The Group’s Dealerships have also been busy supporting their local communities, including 
sponsorship of grassroots sport, donations and fundraising for food banks and community 
groups. 
Examples include Bristol Street Motors Worcester Ford and Worcester Citroen providing 
chocolate selection boxes, each Christmas, for children part of Worcestershire Acute Hospital 
charity. Vertu Slough Mercedes-Benz donated a Mercedes eVito van to help keep the charity 
NishkamSWAT, serving up to 5,000 meals a week across 22 locations in and around London 
and the South of England, in addition to the team donating their time deliver food around their 
local community. Bristol Street Motors West Bromwich Ford supports New Park Village 
Football Development, which combines football and learning programmes catering for boys 
and girls aged four to 16. These are just a few examples of the work by our dealerships in 
providing support to their communities. 
 
 
  

Health and Safety 
34 
Vertu Motors plc (Company Number: 05984855)  
A consistent Group-wide approach is taken with regards to Health and Safety and 
environmental matters.  A Health and Safety Committee meets monthly to consider all 
aspects of our Health and Safety performance, including reviewing any incidents, and 
considering how to spread best practice across the Group.  All line managers receive 
comprehensive, externally provided training to ensure they understand relevant legislation 
and the scope of their responsibility in this critical area.  There are clear lines of responsibility 
which are communicated to all colleagues.  The General Manager is the main responsible 
individual at each dealership for all Health and Safety matters, supported by a dealership 
Health and Safety Co-ordinator.  A Group Health and Safety Manager is responsible for 
monitoring compliance with Health and Safety systems and providing support and advice to 
the General Managers, as well as continually assessing the quality of our systems, outputs 
and recommending improvements.  The Health and Safety Committee also reports monthly to 
the Board, and key findings are communicated regularly to Senior and General Managers to 
retain a focus on Health and Safety matters. 
Our Health and Safety Dashboard, which focuses on key risk areas within the Dealerships, is 
a cornerstone of our processes with consistent reporting on any shortfalls being provided to 
the Board. This has allowed us to quickly identify any locations where the required level of 
concentration on this critical area is falling short and allows us to generate corrective actions. 
In order to manage the Health and Safety risk involved in driving, telematics devices are fitted 
into the cars of the Group’s younger drivers, as they are our largest risk population, and this 
system gives us real time reporting on driver behaviour.  
Group locations receive an independent external audit carried out without prior warning, to 
assess adherence to our Health and Safety Operating System.  The results of these audits 
have been encouraging with most Dealerships scoring very highly, and only a small number 
of failed audits which resulted in immediate corrective action.  The audit output also provides 
a list of improvements to be addressed at each dealership and attending to these will again 
raise the bar on delivering a safe environment for Customers and Colleagues.  
 
 
 

Colleagues  
35 
Vertu Motors plc (Company Number: 05984855)  
Engaging our Colleagues 
The development and engagement of our colleagues is one of the Group’s core strategic 
objectives and a significant amount of focus is placed on this subject across the business at 
all levels, including at both operational and PLC Board level.  The Group seeks to create a 
culture and environment within which colleagues are able to fulfil their potential and provides 
structured development pathways to allow them to do so. Talent development programmes 
feed into the growth strategy of the Group and have prominence in our people agenda. 
Colleague engagement and feedback programmes are in-place and working well ensuring 
that colleague have a voice and this it is heard at the most senior level. 
The Board seeks to create an environment in which every colleague understands the impact 
they can have on the business, feels valued and knows that they will be rewarded and 
recognised for their contributions.  The enthusiasm and dedication of our colleagues is a vital 
factor in the Group’s success. 
Colleague Communications 
The Group is committed to providing colleagues with information on matters of interest to 
them on a regular basis.  Individual achievement is recognised publicly and privately to 
reinforce behaviours in line with the Group’s Values and Mission Statement.  ‘Working 
together’ is vital when developing a successful team and at the very heart of this is good 
communication.   
The Group utilises many formal and informal channels to achieve this.  For example, the CEO 
produces regular vlogs and blogs and regular updates are emailed to colleagues relating to 
Group initiatives, benefits and news. These are posted onto the Group wide intranet site 
and/or included in monthly Team Briefs which are held in each of our businesses.  Each 
General Manager undertakes this monthly Team Brief, updating colleagues in groups on 
relevant issues impacting the Group, their operating division and the dealership.  These 
meetings seek to reinforce the Group’s values and contribute to the creation of a Group 
culture. This is supported by additional video updates on key colleague related matters by 
other senior directors.    
Colleague Satisfaction Surveys 
Another key strand of our workforce engagement strategy includes an annual comprehensive 
Colleague Satisfaction Survey which takes place in October each year and provides 
colleagues with the ability to provide feedback on a wide range of subjects. This annual 
survey is followed-up with a shorter pulse survey which takes place each quarter. In October 
2022 the Group adjusted its approach to the promotion of the survey to limit management 
involvement in the surveys promotion. This was to ensure that colleagues were able to 
choose freely whether or not to participate in the survey and ensure that they felt able to 
provide feedback anonymously.  73% of colleagues participated in the October 2022 survey 
with 86.2% stating that they would recommend the Group to someone they know as a great 
place to work (up from 84.9% in 2021). Colleagues answer a comprehensive list of questions 
that allow us to identify areas of strength and areas for development across every aspect of 
the business from their understanding of the Group Vision and objectives, to how they feel 
about their pay and reward level to how well we and train and develop the and whether or not 
management live the Values. Colleagues can also provide free text feedback which is 
exceptionally valuable in helping us improve their experience.  
Colleague Engagement Meetings 
A non-executive member of the Board (Pauline Best) undertakes the role of Workforce 
Engagement Director. Working closely with the Group HR Director, Pauline guides our 
workforce engagement strategy to ensure that the views and concerns of colleagues are 
adequately represented and considered by the PLC Board and the senior executive 
management team, particularly when they are making decisions that could affect the 
workforce and also that suitable and effective feedback is provided to the workforce on what 
steps have been taken to implement ideas of address and concerns.  
A key strand of the workforce engagement strategy involves quarterly colleague engagement 
meetings which are held in every business across the Group.  

Colleagues (continued)  
36 
Vertu Motors plc (Company Number: 05984855)  
Engaging our Colleagues (continued) 
Colleague Engagement Meetings (continued) 
These meetings are attended by elected colleague representatives and focus on how the 
group can deliver colleagues a great place to work.  
The Groups workforce engagement strategy links closely to the 'Driving Sustainability' ESG 
strategy to ensure that colleagues are engaged with, and able to have an impact on, the wider 
Group strategy in these areas. The ESG agenda is also covered in colleague engagement 
meetings.  
Colleague feedback is collected, considered and progressed to the operational board and 
Board where specific time is allocated to consider it.  The Workforce Engagement Director 
also attends in-person meetings with colleague representatives to discuss the consolidated 
Colleague feedback.   
Colleague Recognition Programmes 
The Group operates several recognition programmes covering all colleagues across the 
Group.  These schemes are intended to recognise and reward talented and committed 
individuals who deliver results and support the Values and culture of the business.   
One of the cornerstones of this strategy is our a non-management recognition programme, 
‘The Masters Awards, through which colleagues throughout the Group can nominate their 
non-management co-workers for awards linked to performance, demonstration of the Group’s 
Values or for any other notable reason.  These awards reinforce the Group’s culture through 
the recognition of those behaviours which exemplify the Values and the colleagues who go 
above and beyond to deliver an outstanding level of personal performance.   
The Masters Awards are designed to identify and recognise colleagues for their exceptional 
personal contribution and are our way of hand-picking colleagues from across the Group and 
celebrating their success. Our Divisional Colleague of the Year category identifies one 
winning colleague from each of our operating divisions based on nominations from 
colleagues. This approach generates a dealership of year winner and one of these colleagues 
wins the divisional award. This generates a bottom-up nomination process that engages 
colleagues throughout the business.  The Masters Awards also have a number of award 
categories that cover individual performance based on achievement of specific performance 
targets which facilitates engagement through competition, as the associated league tables of 
performance are communicated throughout the Group.  The recipients range from sales 
executives, service advisors and technicians to drivers, cleaners, valeters and receptionists. 
Another scheme is the CEO Management Awards, which are announced each December and 
recognise a number of managers for their outstanding performance.  These are top down and 
involve the Operational Board identifying who has excelled against the measures in the 
Group’s annual vision.   
The Group also recognises colleagues with long service, with specific recognition for those 
reaching key milestones such as 10, 15, 20 and even 60 years within the Group.  This 
recognition programme includes celebratory social events, which bring together long-serving 
colleagues and the Group’s senior management team as a thank you for their commitment.  
These colleague award programmes are designed to reward and reinforce behaviours 
underpinning both Group financial performance and other strategic objectives including the 
delivery of an outstanding customer experience.   
In order to develop a culture that is positive and contributes to the Group performance, seven 
core values are used extensively in the business to signpost desired behaviours.  These are 
as follows: 
Values 
• Passion 
We are proud of our Company and dedicated to its purpose.  We are enthusiastic, enjoy 
challenges and are eager for success. 
• Respect 
We are friendly and courteous in all our relationships with colleagues, customers, and 
suppliers. 
 

Colleagues (continued)  
37 
Vertu Motors plc (Company Number: 05984855)  
Values (Continued) 
• Professionalism 
We are reliable and consistent, and we excel in the standards and presentation of our 
people, products and premises. 
• Integrity 
We are trustworthy and honest in all that we say and do and take responsibility for our 
own actions. 
• Recognition 
We appreciate the endeavours of our colleagues.  We praise their achievements and 
enjoy celebrating their success. 
Opportunity 
We have a vision of what can be achieved and provide colleagues with personal 
development, supportive training and exciting career progression.   
• Commitment 
We are all determined to achieve total customer satisfaction by providing a service built 
on trust. 
Promoting Diversity and Inclusion 
The Group has always focused on the recruitment and promotion of colleagues who embody 
the five unteachable attributes, namely, Character, Attitude, Energy, Drive and Talent.  All 
appointments are made solely based on a person's suitability for a particular post and without 
reference to gender, sexual orientation, age, ethnic origin, religion or disability (except when 
there is a genuine occupational requirement).  The principle of equality also applies to career 
development opportunities and training.  The motor retail sector in which the Group operates 
has traditionally attracted higher proportions of male applicants.  The Group’s colleagues are 
comprised of 25% female and 75% male currently and therefore there is more to do in 
achieving a greater balance in this area.   
The Group is a member of the Automotive 30% Club, which is focused on achieving a better 
gender balance within the automotive industry, and with the aim of filling at least 30% of key 
leadership positions in the member organisations with women by 2030 through a “30 by 30” 
strategy. 
The Group's aim is to attract and retain the best people in the automotive retail sector while 
observing best practice in employment policies and procedures through a commitment to:  
• 
Offering equal opportunities in recruitment and promotion;  
• 
The continuous development of all colleagues; 
• 
Encouraging internal promotion;  
• 
Using progressive, consistent and fair selection methods;  
• 
Offering family friendly policies and ensuring colleagues are treated with respect and 
dignity in an environment where no form of intimidation or harassment is tolerated. 
Employment career progression and development of disabled people is considered on merit 
with regard only to the ability of the applicant to carry out the function required.  Arrangements 
to enable disabled people to carry out the function required will be made if it is reasonable to 
do so.  A colleague becoming disabled would, where appropriate, be offered retraining and 
support to continue in their role where possible. 
Number of Group colleagues by gender: 
 
At 28 February 2023 
At 28 February 2022 
 
Female 
Male 
Total 
Female 
Male 
Total 
Directors 
2 
4 
6 
2 
4 
6 
Group Senior Managers 
8 
65 
73 
6 
58 
64 
All Colleagues 
1,813 
5,510 
7,323 
1,540 
4,647 
6,187 
 

Colleagues (continued)  
38 
Vertu Motors plc (Company Number: 05984855)  
Learning and Development 
The Group invests in the personal development of every colleague.  This includes the 
provision of a comprehensive online personal development programme for all colleague 
which is operated in partnership with Dale Carnegie training. 
The Group’s ‘Active Training’ team provide programmes ranging from sales and aftersales 
process training to management and leadership development as well as compliance and 
technical training.  All colleagues also have access to an e-learning platform containing a 
wide range of relevant modules.  Certain e-learning modules are set as required learning 
whilst others can be accessed to widen a colleague’s understanding beyond what would be 
expected for their role.  In response to the increasing prevalence of mental health issues in 
society the Group has also invested in training for all managers to identify and support 
colleagues in this area.   
A significant number of leadership development programmes are operated by the Group 
including several in partnership with Dale Carnegie training.  Over 80 managers will progress 
through structured management development programmes over the next 12 months. Over 
10% of the Group’s management will progress through these programmes during FY24. 
Selection for development through the Group’s leadership programmes is made through the 
application, of a talent strategy model, which links both current performance and an individual 
colleague’s potential.   
The Group also operates a substantial apprenticeship programme in partnership with the 
Group’s Manufacturer partners, with over 350 apprentices currently engaged in training.  
Additionally, a Degree Apprenticeship programme in partnership with Northumbria University 
is used to attract talented individuals who may otherwise go to university outside the sector to 
join the Group.  The Group also launched a 120 strong Customer Service Apprentice 
programme in FY23 aimed at attracting out of sector talent. This has been very successful 
and is providing a pipeline of talented individuals into entry level roles with a very balanced 
gender mix.  
The Group also offers access to an ‘Evolution’ programme which provides a development 
path for promising colleagues in the areas of sales, aftersales and finance to line 
management roles.  This programme has been operating for over 6-year and has developed 
a pedigree of delivering management level appointees to support the Group’s growth 
strategy. Over 100 non-management colleagues will progress through this programme in 
FY24. 
Finally, a new programme has been developed for the most senior colleagues the ‘Net 
Generation’ project will further develop senior managers to the potential of operational or 
divisional Director level.  

Colleagues (continued)  
39 
Vertu Motors plc (Company Number: 05984855)  
Whistleblowing 
The Group has a long-established whistleblowing policy and process, where all colleagues 
may, in confidence, report any concerns where the interests of the Group or others are at risk.  
Colleagues are encouraged in this first instance to talk to their line manager, member of the 
HR team or a higher level of management.  Where the circumstances mean this is not 
possible, or is inappropriate, colleagues can access an independent, external whistleblowing 
helpline. 
All reports received via this helpline are treated in the strictest confidence and are typically 
investigated by the Group’s employee relations team.  The output of these investigations is 
reviewed by the Group HR Director, General Counsel and other senior management 
colleagues as appropriate, dependent upon the nature of the complaint. 
Anti-fraud, Bribery and Corruption 
The Group has an anti-corruption and bribery policy which sets out the standards that are 
expected of colleagues and the procedures in place to minimise the opportunity for corrupt 
behaviours.  The policy applies to all colleagues and includes guidance on the giving, 
receiving, and recording of business gifts and hospitality. 
A fraud register is maintained by the Group and any items recorded on this register are 
investigated by the Group Head of Risk and reported to the Audit Committee. 
Preventing Modern Slavery 
Modern slavery is a crime and a violation of fundamental human rights. It takes various forms, 
such as slavery, servitude, forced and compulsory labour and human trafficking, all of which 
have in common the deprivation of a person's liberty by another in order to exploit them for 
personal or commercial gain.  The Group applies a zero-tolerance approach to modern 
slavery and is committed to acting ethically and with integrity in all our business dealings and 
relationships and to implement and enforce effective systems and controls to ensure modern 
slavery is not taking place anywhere in our own business or in any of our supply chains. 
 

Risk Management  
40 
Vertu Motors plc (Company Number: 05984855)  
Process 
 
 
 
 
 
 
 
 
 
 
 
 
 
Financial and Business Reporting 
The Board is responsible for presenting a fair, balanced and understandable assessment of 
the Group’s position and prospects.  A statement of the Directors’ responsibilities for 
preparing the Annual Report and financial statements is set out on page 75.  The statement 
by the auditors about their reporting responsibilities is given on pages 81 and 83. 
Risk Management and Internal Controls 
The Board is responsible for establishing and maintaining adequate internal controls over 
regular financial reporting for the Group, including the consolidation process.  There is a 
comprehensive system of internal controls in place, including the Annual Business Plan 
(“Plan”) which is reviewed and approved by the Board.  Monthly actual results are reviewed 
by management against both the Plan and prior year results.  All data to be consolidated in 
the Group’s financial statements is reviewed thoroughly by management to ensure that it 
complies with relevant accounting policies and the financial reporting presents a true and fair 
reflection of the financial performance and position of the Group. 
The Board has overall responsibility for risk management and is advised of key risks facing 
the Group on a regular basis with a formal review of the most significant risks annually, or 
more frequently if required.  The Board takes a proactive approach to the management of all 
forms of risk, and views risk management as a vital constituent of its commitment to provide 
value protection and growth for its various stakeholders.  The internal controls system is 
designed to manage, rather than eliminate, the risk of failure to achieve the Group's 
objectives and can, therefore, only provide reasonable, rather than absolute, assurance 
against material misstatement or loss.  The Board regularly reviews the risks to which the 
Group is exposed, as well as the operation and effectiveness of the system of internal 
controls.   
The day-to-day responsibility for compliance and certain regulatory activities has been 
delegated to the Compliance Committee, chaired by the COO and made up of members of 
senior management including the CFO and Company Secretary.  This includes the Group’s 
compliance with regulation under the requirements of the Financial Conduct Authority (FCA), 
the Advertising Standards Authority, the Trading Standards Institute, the Data Protection Act 
and all other applicable regulations. 
Oversight of health and safety and environmental regulatory risk is delegated to the Health 
and Safety Committee, made up of members of senior management. 
 
CHIEF EXECUTIVE’S (CEO) COMMITTEE 
Key day to day risk oversight is managed through the CEO Committee which is chaired by 
the Group Chief Executive Officer 
 
INTERNAL AUDIT 
Responsibility for reviewing financial and operational controls, monitoring risk capture and mitigating actions, 
reporting to the Audit Committee 
HEALTH AND SAFETY 
COMMITTEE 
Delegated responsibilities for 
compliance with Health & Safety 
and Environmental law and 
regulations 
COMPLIANCE COMMITTEE 
Delegated responsibility from the 
Board for Compliance and 
Whistleblowing 
 
AUDIT COMMITTEE 
Delegated responsibility from 
the Board for risk management 
and Internal Controls 
THE BOARD 
Responsibility for identifying significant risks, determining the Group’s risk appetite and oversight of the principal 
risks to the Group’s strategic objectives 

Risk Management (continued) 
41 
Vertu Motors plc (Company Number: 05984855)  
Risk Management and Internal Controls (continued) 
The Board's approach involves identification of material risks that may restrict the Group's 
ability to meet its objectives, the assessment of these risks in terms of impact, likelihood and 
control effectiveness, and the establishment of risk management strategies.  For some key 
risks, where it is considered necessary, specialist advice is sought from external agencies 
and professional advisers. 
Principal Risks and Uncertainties 
There are certain risk factors which could result in the actual results of the Group differing 
materially from expected results.  These factors, as set out below, are not an exhaustive list of 
all the potential risks and uncertainties that could adversely impact the Group’s results: 
STRATEGIC 
Description of risk 
Impact 
Mitigation 
❶ Failure to deliver on 
the strategic goal of the 
Group to acquire and 
consolidate UK motor 
retail businesses 
Stalled growth of the 
Group and associated 
shareholder returns 
Reputation risk 
• 
Maintain strong relationships with manufacturer 
partners to ensure that the Group remains a valued 
and relevant candidate for any potential franchised 
network development opportunities 
• 
Thorough reviews of acquisition opportunities to 
ensure Group investment hurdles are met  
• 
Established process for swift integration of acquired 
businesses into the Group 
❷ Failure to meet 
competitive challenges 
to our business model 
or sector 
Loss of customers to 
competitors 
Reduced profitability 
• 
The Group’s scale, technological capability and 
diversification creates the ability to capitalise on 
market opportunities 
• 
Omni-channel development / digital prowess 
• 
Customer experience focus of the Group attracts 
customer loyalty 
• 
Ongoing monitoring to identify emerging competitive 
threats and act on these quickly 
❸ Advances in vehicle 
technology provide 
customers with mobility 
solutions which bypass 
the dealer network 
Business model 
becomes obsolete 
• 
Maintain strong relationships with manufacturer 
partners to work closely with them as the future shape 
of the sector evolves 
• 
Establish sufficient scale with manufacturer partners 
to ensure the Group is a key part of their route to 
market 
• 
Provide manufacturer partners with excellent retail 
facilities and customers with excellent services, to 
ensure Group is successful in the event of significant 
industry consolidation 
• 
Building on the Group’s established on-line sales 
capability 
BRAND PARTNERS AND REPUTATION 
Description of risk 
Impact 
Mitigation 
❹ Inability to maintain 
current high quality 
relationships with 
manufacturer partners 
Impact on our ability to 
retain existing contracts 
and to take on new 
opportunities for growth 
• 
Group Vision and Values set the tone from the top to 
deliver strong service to our Group stakeholders 
• 
Constant focus on improvement in performance and 
effective communication with our manufacturer 
partners to ensure that our objectives are closely 
matched to theirs  
 

Risk Management (continued) 
42 
Vertu Motors plc (Company Number: 05984855)  
Principal Risks and Uncertainties (continued) 
ECONOMIC, POLITICAL AND ENVIRONMENTAL 
Description of risk 
Impact 
Mitigation 
❺ 
Economic conditions, 
including geopolitical 
impacts. 
Volume and margin are 
affected particularly in 
vehicle sales 
Amendments to 
franchise contracts, 
embracing new 
legislation 
• 
Close monitoring of UK economic conditions 
• 
Maintain close relationships with manufacturer partners 
• 
Focus on retention initiatives particularly in aftersales 
• 
Focus on cost control 
❻ 
Market and 
environmental 
considerations impact 
on vehicle supply and 
values 
Vehicle supply 
constraints as a result of 
vehicle component 
shortages, government 
regulation and new 
entrants in the used 
vehicle market  
• 
Daily monitoring of used vehicle market to detect pricing 
movements 
• 
Real time inventory management and control to enable 
the Group to react quickly to pricing changes 
LEGAL AND REGULATORY 
Description of risk 
Impact 
Mitigation 
❼ 
Litigation and 
regulatory risk in an 
environment of ever 
increasing regulatory 
scrutiny 
Litigation or breaching 
regulations could have a 
financial impact and/or 
reputational impact 
• 
Standard Group-wide policies and procedures are in 
place to ensure compliance with relevant regulations, 
adherence to which is overseen by the Compliance 
Committee 
• 
In-house developed sales system to ensure regulatory 
compliance and ease of customer journey, with key 
checks in place  
• 
Risk management programme in place aimed at 
preventing issues in the first instance but also providing 
appropriate response to any issues that do arise 
• 
Continuation of Group focus on customer experience 
and a partnership approach with its manufacturer 
partners, to minimise impact of regulatory changes, and 
ensure continued customer relationship 
❽ 
Failure to comply with 
Health and Safety 
(H&S) Policy 
Injury to customers or 
colleagues 
• 
Group has a dedicated H&S Manager 
• 
Group H&S Committee monitors compliance and 
recommends any corrective or preventative actions 
• 
Training for all colleagues 
• 
Specific H&S dashboard developed, monitoring KPIs 
• 
Independent external H&S audits carried out 
COLLEAGUES 
Description of risk 
Impact 
Mitigation 
❾ 
Failure to attract, 
develop and retain 
talent 
Unable to deliver on 
business plans 
Potential for wage 
inflation  
Colleagues who lack 
motivation and 
engagement 
• 
Colleague engagement forums, driving actions 
• 
Annual colleague satisfaction survey and action 
planning based upon the results 
• 
Significant investment in on-line and formalised training 
and development programmes delivered by in-house 
training department and external trainers as appropriate 
• 
Talent review and succession plans in place 

Risk Management (continued) 
43 
Vertu Motors plc (Company Number: 05984855)  
Principal Risks and Uncertainties (continued) 
SYSTEMS AND TECHNOLOGY 
Description of risk 
Impact 
Mitigation 
❿ 
Failure of Group 
information or 
telecommunication 
systems 
Business is interrupted • 
Robust business continuity process has been 
developed  
• 
Operation of this process is regularly tested, reviewed 
and updated as necessary 
⓫ 
Group or key system 
provider is targeted for 
malicious cyber attack 
Business is interrupted 
Data is compromised 
• 
Robust business continuity process has been 
developed 
• 
Upgraded all devices and users with endpoint and web 
security. 
• 
Managed Detect and Response service initiated with 
NCC Group provides 24/7 monitoring 365 days a year. 
• 
‘Be Aware’ cyber risk training completed by all 
colleagues.  
• 
Penetration and vulnerability testing reviewed regularly 
to assess new threats 
FINANCE AND TREASURY 
Description of risk 
Impact 
Mitigation 
⓬ Availability of credit 
and vehicle financing 
Inability to secure 
funding impacting on 
distribution sales or 
expansion opportunities 
• 
Detailed working capital cash flow monitoring in place 
• 
Maintain relationships with key banks 
• 
Leverage Group relationship with OEM finance 
companies and retail finance providers 
⓭ Use of estimates 
Variance in accounting 
judgement impacts 
profitability 
• 
Key accounting judgements are reviewed on a regular 
basis to ensure these remain appropriate 
• 
Regular review of changes in accounting standards 
framework to assess any likely impact on the Group 
⓮ Currency risk 
Fluctuation in exchange 
rates impact the 
profitability of our 
manufacturer partners 
which may change their 
prices or support 
packages to the dealer 
network 
• 
Portfolio of manufacturer partners spreads potential 
risk 
• 
No material foreign exchange transactions are 
undertaken directly by the Group 
 
. 

Viability and Going Concern 
44 
Vertu Motors plc (Company Number: 05984855)  
Viability Statement 
Assessment of Prospects 
The Group’s business model and strategy are central to an understanding of its prospects.  
The Group’s strategy is to grow a scaled automotive retail group in both volume and premium 
motor retail franchises, by acquisition or organic growth through enhanced performance. 
Further details of the Group’s strategy can be found in the Strategic Report.  The nature of the 
Group’s activities is long-term, and the business model is open-ended.   
The Assessment Process and Key Assumptions 
The Group’s prospects are assessed primarily through its strategic planning process.  This 
process includes a detailed annual business plan review, led by the CEO through the Chief 
Executive’s Committee. 
The Board participates fully in the annual process through both the review and approval of the 
annual business plan and through annual strategic reviews.  Part of the Board’s role is to 
consider whether the plan continues to take appropriate account of the external environment 
including macroeconomic, political, social and technological changes.  The output of the 
annual review process is an analysis of the risks that could prevent the plan from being 
delivered and financial forecasts highlighting the impact of the strategic plan.  The latest 
updates to the strategic plan were finalised in February 2023 following this year’s review. 
This considered the Group’s current position and the development of the business as a 
whole, and the Board assessed the viability of the Company over the three-year period to 28 
February 2026. 
The Directors believe that a three-year period is appropriate as the Group’s financial 
forecasting encompasses this period. 
Financial forecasts were prepared for the three-year period to 28 February 2026, so that two 
years nine months remains at the time of approval of this year’s annual report.  The first year 
of the financial forecasts comprised of the Group’s detailed business plan. Years two and 
three of the forecasts are extrapolated from the first year, based on the overall content of the 
strategic plan. 
The key assumptions in the financial forecasts, include: 
• 
The core group with no acquisitive growth beyond a known pipeline, reflecting the 
Strategic and Brand Partners principal risks set out on page 41 of the Strategic 
Report. 
• 
Prudent growth assumptions in both volume and margin, reflecting the risks set out 
on pages 41 to 43 of the Strategic Report. 
The Group’s banking facilities were renewed in FY23, and now expire in December 2025, with 
an option to extend out to December 2027. 
The Board carried out a robust assessment of the principal risks facing the Group and the 
purpose of the principal risks on pages 40 to 42 is primarily to summarise those matters that 
could prevent the Group from implementing its strategy.  A number of other aspects of the 
principal risks, because of their nature or potential impact, could also threaten the Group’s 
ability to continue in business in its current form if they were to occur.  This was considered as 
part of the assessment of the Group’s viability, as explained below. 
Assessment of Viability 
Although the strategic plan reflects the Directors’ estimate of the future prospects of the 
business, the Board has also considered the potential impact on the Group of a number of 
scenarios over and above those included in the plan, that would represent serious threats to 
its liquidity.  The principal risks and mitigation steps that the Board considered as part of this 
viability assessment are set out in pages 41 to 43 of the Strategic Report.  The Group also 
mitigates the principal risks it faces through the diverse revenue generation from all parts of 
the vehicle cycle, range of franchise representation and investment in complementary 
business streams together with regular monitoring to identify change quickly.  The Board 
believes that the Group is well placed to manage its business risk successfully. 
 

Viability and Going Concern (continued) 
45 
Vertu Motors plc (Company Number: 05984855)  
Viability Statement (continued) 
Assessment of Viability (continued) 
Based on their assessment of prospects and viability as set out above, the Directors confirm 
that they have a reasonable expectation that the Group will be able to continue in operation 
and meet its liabilities as they fall due over the three-year period ending 28 February 2026. 
Going Concern 
By their very nature forecasts and projections are inherently uncertain.  Based on what is 
known at this time and based upon the forecast information available, the Directors believe it 
appropriate to prepare accounts under the going concern basis.  Therefore, the financial 
statements do not include the adjustments that would result if the Group and Company were 
unable to continue as going concerns. 
 
 
 
On behalf of the Board 
 
 
 
 
 
 
Robert Forrester 
Karen Anderson 
Chief Executive Officer 
Chief Financial Officer 
10 May 2023 
10 May 2023 
 
 

Corporate Governance Report 
46 
Vertu Motors plc (Company Number: 05984855)  
Chairman’s Corporate Governance Statement 
I am pleased to present the Group’s Corporate Governance Report for this year.  As 
Chairman, my role is to lead the Board, ensuring it operates effectively, and I take overall 
responsibility for the governance framework of the Company.   
We continue to report under the QCA Corporate Governance Code (“QCA Code”) and this 
report sets out how we comply with, and have applied, the principles and Code during the 
year.   
As previously stated, the Group had a successful year, continuing to deliver on its strategy 
and delivering record financial results.   The Board continues to work and interact well 
together through both its regular formal meetings and other ad-hoc contacts.  
The Group published its second Sustainability Strategy ‘Driving Sustainability’ in this year’s 
annual report. The strategy builds on the Group’s long track record of making a positive 
contribution to Colleagues and the communities it operates in, and outlines the Company’s 
ambition to drive the sustainability agenda in the years ahead.  The strategy includes updates 
on the targets and goals aligned to the strategic objectives of the Group. 
The Group has had a consistent set of Values since its inception.  These values are at the 
heart of Group culture and are embedded throughout the Group as described in the Group 
Strategy and Colleagues sections.  All decisions by the Board reflect these Values to ensure 
that the culture is maintained and all Group premises display and actively refer to the Values 
regularly.  The colleague feedback survey indicated that this culture continues to be very 
strong and has improved throughout the last year despite the challenges faced by colleagues.  
The Board reviews this in detail each year as well as the results of the quarterly snapshot of 
colleague sentiment about the Group.   
Changes During the Year 
There have been no changes to Board composition during the year.   
The Board undertook an annual board evaluation in March-April 2023 through an anonymous 
survey by the Board.  Results have been reviewed and actions for the coming year agreed.  
As a result, particular focus will continue to be given to the work of the Nominations 
Committee and the future structure of the Board.  Annual appraisals of the Executive 
Directors, with the CEO appraised by the Chairman, have also been carried out.   
This year’s Annual General Meeting (“AGM”) will be held on 28 June 2023. 
 
 
Andrew Goss 
Non-executive Chairman 
10 May 2023 

Corporate Governance Report (continued) 
47 
Vertu Motors plc (Company Number: 05984855)  
 
QCA Code Principle 
Where to find out more (page) 
1. Establish a Strategy and business model which promotes long-
term value for shareholders. 
Group Strategy - pages 9-17 
2. Seek to understand and meet shareholder needs and 
expectations. 
investors.vertumotors.com 
3. Take into account wider stakeholder and social responsibilities 
and their implications for long-term success. 
s172 statement - pages 4-7  
4. Embed effective risk management, considering both opportunities 
and threats, throughout the organisation. 
Risk Management - pages 40-43 
5. Maintain the Board as a well-functioning balanced team led by the 
Chair. 
Board Leadership - pages 48-51 
6. Ensure that, between them, the Directors have the necessary up-
to-date experience, skills and capabilities. 
Board Leadership - pages 48-51 
7. Evaluate Board performance based on clear and relevant 
objectives seeking continuous improvement. 
Chairman’s Corporate Governance Statement  
page 46 
8. Promote a corporate culture that is based on ethical values and 
behaviours. 
Group Strategy - pages 9-17 
Colleagues - pages 35-39 
9. Maintain governance structures and processes that are fit for 
purpose and support good decision-making by the Board. 
Roles and Responsibilities – page 53 
Division of Responsibilities – page 52 
investors.vertumotors.com 
 
10. Communicate how the Company is governed and is performing by 
maintaining a dialogue with shareholders and other stakeholders. 
Division of Responsibilities – page 52 
Audit Report - pages 76-83 
 
Remuneration Committee Report - pages 59-65 
investors.vertumotors.com 
 
 

Board Leadership 
48 
Vertu Motors plc (Company Number: 05984855)  
Board of Directors 
The Board has three Non-executive Directors including the Chairman, together with three 
Executive Directors.  The Chairman was considered independent on appointment and the 
other Non-executive Directors are considered to be independent. 
Andrew Goss 
Non-Executive Chairman 
Appointed 
3 September 2018 as director 
 
24 July 2019 as Chairman 
Committee Membership 
Audit Committee, Remuneration Committee, and 
Chair of the Nominations Committee 
Relevant Experience 
Andrew (65) brings to the Group over 40 years of experience in the automotive sector, 
having held senior roles in Citroen UK, Nissan Europe, Lexus (GB), Toyota (GB), Porsche 
and most recently Jaguar Land Rover. Between 2010 and 2013 Andrew headed Jaguar 
Land Rover’s business in North America as its President and CEO, and between 2013 and 
2018 he sat on the Jaguar Land Rover Board as Global Sales Operations Director.  During 
this period, he also represented Jaguar Land Rover in its joint venture interests in China and 
in its Spark 44 advertising agency. 
 
Ken Lever 
Senior Independent Director 
Appointed 
1 June 2015 
Committee Membership 
Remuneration Committee, Nominations 
Committee and Chair of the Audit Committee 
Relevant Experience 
Ken (69) is a former partner of Arthur Andersen and has held senior executive director roles 
in many listed companies including RPS Group plc, Alfred McAlpine plc, Albright & Wilson 
plc and Tomkins plc.  Ken was CFO of Numonyx in Switzerland from April 2008 to 
September 2010 and was CEO of Xchanging plc from June 2011 until December 2015.  
From 2007 to 2013, Ken was a Member of the Accounting Council of the Financial Reporting 
Council (formerly the UK Accounting Standards Board). 
Ken is highly experienced in public company boardrooms as well as PLC transactions and 
also brings technical financial experience to the Board and his role as Chair of the Audit 
Committee. 
External Appointments 
Ken is Non-executive Chairman of WANdisco plc and a Non-executive Director of Rockwood 
Strategic Plc. 
 
Pauline Best 
Non-Executive Director 
Appointed 
31 May 2016 
Committee Membership 
Audit Committee, Nominations Committee and 
Chair of the Remuneration Committee  
Relevant Experience 
Pauline (59) is an experienced Human Resources professional who is Chief People Officer of 
Specsavers and whose previous roles include Global Leadership and People Capability 
Director for Vodafone and Human Resources Director of Talkland.   
Pauline’s human resources and people experience is invaluable as Chair of the 
Remuneration Committee and she also brings that perspective to the Board.  Pauline is also 
the designated non-executive director for workforce engagement.   

Board Leadership (continued) 
49 
Vertu Motors plc (Company Number: 05984855)  
Board of Directors (continued) 
Robert Forrester 
Chief Executive Officer 
Appointed 
6 November 2006 
 
Relevant Experience 
Robert (53) was a Director of Reg Vardy plc between 2001 and 2006 where he held the roles 
of Finance Director and Managing Director.  Robert qualified as a chartered accountant with 
Arthur Andersen.  He was also a member of the Economic Growth Board of the 
Confederation of British Industry.  Robert founded the Company in 2006. 
 
 
David Crane 
Chief Operating Officer 
Appointed 
26 July 2018 
 
Relevant Experience 
David (55) was appointed as Commercial Director of the Group in February 2007 having been 
previously at Reg Vardy PLC since 1999.  He was Commercial Director of Reg Vardy PLC 
between 2004 and 2006, until the sale of Reg Vardy PLC to Pendragon PLC in February 
2006, at which point he was appointed Group Services Director of Pendragon PLC. Prior to 
his employment with Reg Vardy PLC he was Aftersales Operations Manager at Renault UK 
between 1991 and 1999.  He was appointed to the position of COO in March 2016.  
 
Karen Anderson 
Chief Financial Officer 
Appointed 
1 March 2019 
 
Relevant Experience 
Karen (51) was the Finance Director of the Group from 2006 to 2010 through its initial 
flotation and growth period, and stepped back into the Chief Financial Officer role from her 
role as Deputy CFO and Company Secretary. 
From 2001 to 2006 she was employed by Reg Vardy PLC, where she ultimately held the 
position of Group Financial Controller. Karen qualified as a chartered accountant with Arthur 
Andersen. She was also a Trustee Director of the Group’s defined benefit pension scheme, 
the Bristol Street Pension Scheme from 2007 to 2019. 
Karen has a wealth of motor industry finance experience together with detailed knowledge of 
the operations of the Group, having helped to found the Company in 2006. 
 
Board Meetings and Attendance 
Board meetings are structured to allow the Board sufficient time to discuss and review 
financial performance, achievement of objectives, development of the Group’s strategy, 
operational performance and risk and internal controls.  Standing agenda items are discussed 
at each Board meeting, which include: 
• Executive’s Directors Reports – update on performance, strategic opportunities, 
industry and property matters compliance update and colleague matters 
• Health and Safety Report – Summary of training undertaken throughout the Group, 
risk management plus commentary on any reported incidents 
• Investor Relations (‘IR’) Report – update on market trends, share register movements 
and summary of IR activity 

Board Leadership (continued) 
50 
Vertu Motors plc (Company Number: 05984855)  
Board Meetings and Attendance (continued) 
During the financial year the Board has met formally 5 times in person and 11 times on other 
occasions via Teams video call.  The number of meetings attended by each Director was as 
follows: 
 
BOARD 
MEETINGS 
AUDIT COMMITTEE 
MEETINGS 
NOMINATION 
COMMITTEE 
MEETINGS 
REMUNERATION 
COMMITTEE 
MEETINGS 
 SCHEDULED 
ATTENDED SCHEDULED ATTENDED SCHEDULED ATTENDED SCHEDULED ATTENDED 
A P Goss  
16 
16 
3 
3 
2 
1 
3 
3 
R T Forrester 
16 
16 
- 
- 
- 
- 
- 
- 
D P Crane  
16 
16 
- 
- 
- 
- 
- 
- 
K Anderson 
16 
16 
- 
- 
- 
- 
- 
- 
K Lever  
16 
16 
3 
3 
2 
1 
3 
3 
P Best  
16 
15 
3 
3 
2 
1 
3 
3 
 
 
Conflicts 
Any potential conflicts of interest with individual Directors are reviewed annually to ensure that 
there is no impact on a director’s judgement.  The Board’s committees have non-executive 
membership or leadership, where appropriate. 
Time Commitment 
All Non-Executive Directors are required to devote sufficient time to meet their Board 
responsibilities and demonstrate commitment to their role, including understanding the 
Group’s business. The time commitment varies for each individual Director but as a minimum 
two days per month is expected.  All Executive Directors are full-time and are ordinarily 
expected to devote their full time and attention to the Group. 
Additional Appointments 
All Directors are required to consult with the Chairman and obtain Board approval before 
taking on any additional appointments.  Executive Directors are not permitted to take on any 
other substantial appointment.  As part of the selection process for any new Board 
candidates, any significant external time commitments are considered before an appointment 
is agreed. 
Access to Advice 
Should any Director judge it necessary to seek independent legal advice about the 
performance of their duties with the Company, they are entitled to do so at the Company’s 
expense. All Directors have access to the advice and services of the Company Secretary for 
advice on their responsibilities or relevant regulation for advice on their responsibilities or 
relevant regulation.  The Senior Independent Director also acts as a sounding board for 
Directors to ensure they benefit from his experience. 

Board Leadership (continued) 
51 
Vertu Motors plc (Company Number: 05984855)  
Key Areas of Board Focus During the Year 
STRATEGY 
FINANCIAL 
PERFORMANCE 
GOVERNANCE 
SHAREHOLDER 
ENGAGEMENT 
RISK 
Group strategy 
review 
Business 
development 
Reviewing M&A 
opportunities 
Approval of annual 
business plan and 
capital budget 
Review of colleague 
engagement survey 
and colleague 
engagement meeting 
feedback 
Approval of the re-
financed loan 
facilities of the Group 
Approval of the 
FY2023 full year 
results and FY2023 
interim results 
Monthly 
management 
accounts and 
comparison against 
annual business plan 
Long range forecast 
and funding 
requirement planning  
Re-appointment of 
auditors 
Monitoring 
Compliance and 
Health and Safety 
Committees 
Monitoring Senior 
Managers and 
Certification Regime 
by the FCA regulated 
entities in the Group 
Monitoring the 
culture and Values 
including colleague 
survey feedback 
 
Annual General 
Meeting 
Meetings with key 
shareholders on 
results roadshows 
Communication 
around the 
substantial 
acquisition of Helston 
completed in FY23  
Annual review of key 
Group risks and 
mitigating controls 
Approval of the 
Groups energy 
purchase policy  
Approval of the 
Groups hedging 
strategy 
 
 

Division of Responsibilities 
52 
Vertu Motors plc (Company Number: 05984855)  
The table below shows the key committees and their responsibilities. 
 
AUDIT COMMITTEE 
REMUNERATION 
COMMITTEE 
NOMINATION 
COMMITTEE 
CEO COMMITTEE 
COMPLIANCE 
COMMITTEE 
HEALTH AND 
SAFETY 
COMMITTEE 
Members 
PLC BOARD COMMITTEES 
 
• R T Forrester 
(Chair) 
• D P Crane 
• K Anderson 
• N Loose 
• 12 Senior 
Managers 
 
• D P Crane (Chair)  
• K Anderson 
• N Loose 
• 4 Senior Managers 
 
• 4 Senior 
Managers 
• H & S Manager 
• K Lever (Chair) 
• A P Goss 
• P Best 
 
• P Best (Chair) 
• K Lever 
• A P Goss 
• A P Goss (Chair) 
• K Lever 
• P Best 
 
Delegated 
authorities 
• Financial reporting 
• Financial risk 
management 
• Internal control 
• Remuneration 
policy 
• Incentive plans 
• Performance 
targets 
• Balance of the 
Board 
• Leadership of the 
Group 
• Director 
succession 
planning 
 
• Review, 
communication, 
delivery and 
management of 
Group strategy 
and day to day 
operations 
 
• Compliance with 
laws and 
regulations 
(excluding Health & 
Safety and 
environmental) 
• Whistleblowing 
procedures 
• Communication 
with regulators 
where required 
• Compliance with 
Health & Safety 
and 
environmental 
law and 
regulations 
• Developing 
Group best 
practices 
Reviews 
• Full year and half 
year results 
• Accounting policies 
• Terms of 
engagement of 
auditors 
• Internal audit 
• Achievement of 
performance 
targets for short 
and long term 
incentives 
• Senior 
management pay 
structure 
• Composition of 
the Board 
• Skills, knowledge 
& experience on 
the Board 
• Diversity 
• Group HR and IT 
strategy 
• Allocation of 
resources 
(financial and 
colleague) 
• Group 
performance 
• Adequacy and 
effectiveness of 
Group policies in 
response to current 
law and regulation 
• Licences and 
consents required 
• Internal regulatory 
audit 
• Health & Safety 
policies and 
procedures 
• Health & Safety 
audits 
• Accident 
statistics and 
causes 
Recommends 
• Re-appointment of 
auditors 
• Audit tender 
• Auditors’ 
remuneration 
• Level and 
structure of 
Executive 
remuneration 
• Remuneration 
policy 
• Appointments to 
the Board 
• Annual business 
plan to the Board 
• Group Vision 
• Training 
• Policy change 
• Remedial or pre-
emptive action 
• Training 
• Policy change 
• Remedial or pre-
emptive action 
Monitors 
• Integrity of financial 
statements 
• Effectiveness of 
internal controls 
and risk 
management 
• Internal audit 
function 
• Legal & regulatory 
requirements 
• External audit  
• Appropriateness 
of Remuneration 
policy 
• Independence of 
Non-Executive 
Directors 
• Succession 
planning 
• Performance 
against key 
performance 
indicators, plans 
and prior year 
• Compliance with 
Group risk 
management 
strategy, policy 
and procedures 
• Appropriate retail 
finance metrics 
• Indicators of non-
compliance with 
policy 
• Any relevant 
complaints 
• Legal and 
regulatory 
developments 
• Accidents and 
near misses 
• Changes to law 
and regulations 
• New sites to the 
Group and 
redevelopments 
• Other changes in 
working practice 
Approves 
• Statements in 
Annual Report 
concerning internal 
controls and risk 
management 
 
• Remuneration 
policy 
• Remuneration 
packages for 
Executive 
Directors  
• Design of share 
incentive plans 
• Appointments for 
Executive 
Directors 
• Skills profile for 
Non-Executive 
Directors 
• Appointments to 
dealership 
management 
positions 
• Performance 
related 
remuneration of 
dealership 
colleagues 
• Operational 
process and 
changes 
• Reports to the 
Board  
• Submissions to 
relevant authorities 
• Changes to 
relevant policies 
and processes 
• Training 
programmes 
• Whistleblowing 
procedures 
• Reports to the 
Board 
• Changes to 
relevant policies 
• Training 
programmes 
 

Division of Responsibilities (continued)  
53 
Vertu Motors plc (Company Number: 05984855)  
Roles and Responsibilities 
Chairman –  
Andrew Goss 
The Chairman leads the Board and is responsible for its overall 
effectiveness in directing the Company. He promotes a culture of 
openness and debate facilitating constructive Board relations and 
the effective contribution of all Non-Executive Directors, and 
ensures that the Board receive accurate, timely and clear 
information. 
Senior Independent Director –  
Ken Lever 
The Senior Independent Director (SID) is an independent Non-
Executive Director, who provides a sounding board for the Chairman 
and serves as an intermediary for the other Directors and 
shareholders where necessary. The SID also leads the annual 
appraisal and review of the Chairman’s performance. 
Non-executive Director –  
Pauline Best 
As Non-Executive Director, Pauline is responsible for bringing an 
external perspective, sound judgement and objectivity to the Board’s 
deliberations and decision making, and to support and constructively 
challenge the Executive Directors using her broad range of 
experience and expertise. She also acts as the nominated non-
executive director for workforce engagement. 
Chief Executive Officer –  
Robert Forrester 
The Chief Executive Officer is responsible for the day-to-day running 
of the Group’s businesses and the development and implementation 
of strategy, decisions made by the Board and operational 
management of the Group, supported by the Group Executive and 
Senior Management Teams. 
Chief Operating Officer –  
David Crane 
The Chief Operating Officer supports the Executive Management 
Team in developing and implementing strategy and is responsible 
for the oversight of the day-to-day administrative and operational 
functions of the Group.  
Chief Financial Officer –  
Karen Anderson 
The Chief Financial Officer, oversees the day-to-day financial 
activities of the Group, including ensuring that Group financial and 
operating policies and practices are adopted at all levels of the 
Group. 
 

Nominations, Composition and Succession 
54 
Vertu Motors plc (Company Number: 05984855)  
The Nominations Committee continually reviews board composition to ensure that the Board 
provides the Group with the strategic oversight, vision and governance that it needs.  
Ordinarily, Non-executive Directors serve for a maximum of six years but the terms of Pauline 
Best and Kenneth Lever have been extended up to nine years. 
The Nominations Committee has carried out an assessment of the skills and experience of 
the Directors to identify any areas of weakness that can be addressed through training or 
future recruitment to the Board.  The Board is currently satisfied that its current composition 
includes an appropriate balance of experience and skills including experience in the motor 
retail sector, experience with motor manufacturers and other relevant areas.  The Board has 
received briefings during the year on relevant areas of regulatory change and the impact on 
the Group, and attended external training. 
Appointment and Powers of the Company’s Directors 
All Directors appointed by the Board must retire and seek election at the first Annual General 
Meeting following their appointment.  One third of the other Directors are then required to 
retire and submit themselves for re-election each year so that all Directors are required to 
retire and submit themselves for re-election at least once in every three years.  The Board is 
satisfied that plans are in place for orderly succession for appointments to the Board and 
senior management, so as to maintain an appropriate balance of skills and experience within 
the Company and on the Board. 
Appointment and removal of Directors is governed by the Company’s articles of association 
(the Articles), the Companies Acts and related legislation.  A Director may be appointed by an 
ordinary resolution of the Company’s shareholders following recommendation of the 
Nominations Committee as approved by the Board, or following retirement by rotation if the 
Director chooses to seek re-election.  Alternatively, the Directors may appoint a Director to fill 
a vacancy or as an additional Director provided that the individual retires at the next Annual 
General Meeting (and offers themselves for election if appropriate).   
Subject to the Articles (which shareholders may amend by special resolution), relevant 
legislation and any directions given by special resolution, the Company and its Group is 
managed by its board of Directors.  By resolutions passed at Company general meetings, the 
shareholders have authorised the Directors: (i) to allot and issue ordinary shares; and (ii) to 
make market purchases of the Company’s ordinary shares (in practice exercised only if the 
Directors expect it to result in an increase in earnings per share).  The authorities conferred 
on the Directors at the 2022 Annual General Meeting will expire on the date of the 2023 
General Meeting.  Details of movements in the Company’s share capital are given in note 31 
to the consolidated financial statements. 
Succession 
The Nominations Committee has responsibility for succession planning for the Board.  Where 
appropriate the Committee uses external advisers to assist with candidate identification and 
benchmarking.   
Succession planning for other senior management roles is conducted by the HR Director and 
CEO with input from other members of management as appropriate and overview by the 
Remuneration Committee. 
 
 
 
Andrew Goss 
Non-Executive Chairman 
 

Audit, Risk and Internal Control 
55 
Vertu Motors plc (Company Number: 05984855)  
Audit Committee Report 
Audit Committee Membership and Meetings 
During the year the Audit Committee was comprised of Committee Chairman, K Lever and 
two other Non-Executive Directors of the Group, namely, A P Goss and P Best.  The 
Committee met three times during the financial year and attendance is shown in the table on 
page 50. 
Only members of the Committee are required to attend Committee meetings, however, other 
individuals (such as the Chief Executive, Chief Financial Officer, Chief Operations Officer or 
Company Secretary and independent auditors) are able to attend by invitation. 
The key responsibilities of the Committee are set out in the table on page 52. 
Activities during the year 
During the year the Committee focused on the following matters: 
• 
Review of the interim and year-end financial statements for the Group 
• 
Review of the consistency and appropriateness of the accounting policies 
• 
Review of the methods used to account for significant transactions, completeness of 
disclosures and material areas in which significant judgements had been applied 
• 
Review of the effectiveness of internal controls, risk assessment process, the assurance 
process and changes to significant risks 
• 
Approval of the terms of engagement, strategy, scope and effectiveness of independent 
auditors 
Significant Issues 
As part of the reporting and review process, the Committee has discussed the significant 
issues considered in relation to the financial statements and how those issues were 
addressed. 
During the year the Committee considered the following key risks, accounting issues and 
judgements: 
Significant issue 
Action taken 
Recognition 
and 
measurement 
of assets and 
liabilities in a 
business 
combination 
The Group completed the acquisition of Helston Garages Group Limited on 17 
December 2022 for total consideration of £181,914,000, representing the largest 
acquisition in the Group’s history.  
Management undertook an exercise to identify and value the assets and liabilities that 
had been acquired as part of this business combination, including identification and 
measurement of any intangible assets arising as a result of the acquisition. 
Valuations from external experts were obtained where necessary, to aid determination 
of the fair value of assets and liabilities acquired. 
The Committee reviewed the assumptions applied in this assessment and concluded 
that the fair values disclosed in note 17 of the consolidated financial statements were 
appropriate. 
Carrying value 
of goodwill, 
other 
intangibles and 
tangible assets 
Management performed a detailed impairment review on the goodwill, other 
intangibles and tangible assets, in the consolidated financial statements of the Group, 
based on forecast future cash flows.  The Committee challenged the methodology, 
assumptions, and sensitivity analysis used by management.  The Committee also 
considered the independent review by the independent auditors. 
The Committee concluded that the February 2023 carrying amounts shown in notes 
15, 16 and 18 of the consolidated financial statements were appropriate and approved 
the disclosures. 
Valuation of 
inventory 
The Group’s assessment of the valuation of used vehicle inventory at 28 February 
2023 involves an element of estimate to determine the expected net realisable value 
post year end.  Key assumptions used in the valuation of used vehicle inventory at 28 
February 2023 include sales which took place post year end, latest industry guidance 
and historical trends. 
The committee reviewed and challenged the assumptions applied in determining the 
valuation of inventory at 28 February 2023 as shown in note 21 and concluded that 
these were appropriate. 

Audit, Risk and Internal Control (continued) 
56 
Vertu Motors plc (Company Number: 05984855)  
Audit Committee Report (continued) 
Significant Issues (continued) 
Significant issue 
Action taken 
Viability and 
Going Concern 
 
Management have prepared detailed financial projections for a period of 12 months from 
the date of signing the financial statements (‘Review Period’).  These projections are 
based on the Group’s detailed annual business plan. 
Management have reviewed the output of these detailed projections alongside the 
Group’s funding facilities and banking covenants, further details of which are provided in 
note 26 of the consolidated financial statements.  
Sensitivity analysis has been performed to model the impact of more adverse trends 
compared to those included in the financial projections to model the impact of severe but 
plausible downside risks.   
By their very nature forecasts and projections are inherently uncertain.  Circumstances 
could arise under which extreme downside scenarios may occur that would render the 
preparation of accounts based on the assumption of a going concern inappropriate.  
Based on what is known at this time and based upon the forecast information available, 
the Directors believe it appropriate to prepare accounts under the going concern basis. 
The Committee challenged the assumptions used and also considered the review 
conducted by the independent auditors.  The Committee concluded that the Board is able 
to make the Viability and Going Concern statements on pages 44 and 45. 
Pension 
benefits 
Assets and obligations under the “Bristol Street Pension Scheme”, which is a defined 
benefit scheme in which accrual ceased on 31 May 2003, are recognised in the balance 
sheet.  
The valuation of the scheme assets and the present value of the obligations are 
calculated by external advisors.  
The Committee reviewed the assumptions applied in calculating the scheme assets and 
obligation (set out in note 30) at 28 February 2023 and confirmed that these were 
appropriate. 
Manufacturer 
bonus income 
Income is received from manufacturer partners in the form of rebates and volume related 
bonuses.  A Group wide income recognition policy is in place in respect of this income.  
Management allocate responsibility to Divisional Finance Directors, as nominated 
‘franchise experts’ to ensure bonus programmes are fully understood and communicated 
to Dealership teams.  The Group’s internal audit function reviews the treatment of 
manufacturer bonus income recognition on a dealership-by-dealership basis.  The 
Committee also considered the review performed by the independent auditors. 
The Committee concluded that it was satisfied with the income recognition policy, and 
with the appropriateness of the controls currently in operation, over manufacturer bonus 
income recognition. 
Revenue 
recognition 
The Group’s main product/service lines are the sale of motor vehicles, parts and 
aftersales services. The Group operates an income recognition policy that ensures that 
revenue is recognised in line with satisfaction of the performance obligation, as set out in 
note 1 of the consolidated financial statements. 
Given the complexity of the initial sale of a vehicle for which it is not unusual to have a 
discount applied in a sales transaction which may or may not include multiple other 
products, judgement is involved in determining the appropriate allocation of such a 
discount between the products involved in the sale, particularly where there is a difference 
between the products, in when the relevant performance obligations are satisfied. 
The committee reviewed the assumptions set out in the revenue recognition policy and 
confirmed that the assumptions applied are appropriate. 
 

Audit, Risk and Internal Control (continued) 
57 
Vertu Motors plc (Company Number: 05984855)  
Audit Committee Report (continued) 
Financial and Business Reporting 
The Committee is responsible for monitoring the integrity of the financial statements including 
the Group’s annual and half-yearly results and ensuring they are fair, balanced and 
understandable. 
The independent auditors also provide an auditors’ report to the members providing an 
independent opinion on the truth and fairness of the Group’s financial statements.  This report 
can be found on pages 76 to 83.  
Risk Management and Internal Controls 
The Group has well established risk management and internal control processes.  These are 
regularly subject to audit and the results are reported to the Audit Committee and the Board 
for their review. 
Day to day management of risk is delegated to the Chief Executive’s Committee, which 
consists of the Chief Executive, the Chief Financial Officer, the Company Secretary, the Chief 
Operations Officer, the Chief Marketing Officer, the HR Director, the Sales Director, the Chief 
Technology Officer, the Group Strategy Director and the seven Divisional Operations 
Directors of the Group. 
The Audit Committee confirms that the effectiveness of the system of internal control, 
covering all material controls including financial, operational and compliance controls and risk 
management systems, has been reviewed during the year under review and up to the date of 
approval of the Annual Report. 
Internal Audit 
The Group Risk team report regularly on the audits carried out in each dealership which, for 
the financial year ended 28 February 2023, covered both balance sheet and sales process 
audits as well as audits of key financial control processes.  The Group Risk team met with the 
Committee without the presence of management.  
External Audit 
The Audit Committee has recommended to the Board that a resolution be put to shareholders 
at the Annual General Meeting to reappoint PwC as auditors of the Company for a further 
year.  PwC have been appointed as auditors to the Company for the previous fifteen financial 
years.  In accordance with ethical standards requirements the audit partner responsible for 
the engagement was subject to rotation after each five-year period and since February 2019 
has been Jonathan Greenaway.  No tender has been conducted.  The Committee reviewed 
the effectiveness, independence and objectivity of the independent auditors and no matters of 
concern were raised during the financial year to 28 February 2023.  It will continue to monitor 
this. 
The independent auditors attend some of the Committee meetings and the Committee meets 
with the independent auditors without management present. 

Audit, Risk and Internal Control (continued) 
58 
Vertu Motors plc (Company Number: 05984855)  
Audit Committee Report (continued) 
Independence of the Independent Auditors 
Both the Audit Committee and the Independent Auditors have in place safeguards to avoid 
the Independent Auditors' objectivity and independence being compromised.  The Group's 
policy with regard to services provided by the Independent Auditors, PricewaterhouseCoopers 
LLP, is as follows: 
• 
Statutory audit services 
The Independent Auditors, who are appointed annually by the shareholders, undertake 
this work.  The Independent Auditors also provide regulatory services and formalities 
relating to shareholder and other circulars.  The Committee reviews the Independent 
Auditors' performance on an ongoing basis. 
• 
Further assurance services (this includes work relating to acquisitions and disposals) 
The Group's policy is to appoint advisors to undertake such work where their knowledge 
and experience is appropriate for the assignment.  Where PricewaterhouseCoopers LLP 
are used the Board reviews their independence and expertise on every assignment.  
Other professional services firms are employed in certain cases on acquisition and 
disposal related assignments. 
• 
Other non-audit services 
The Independent Auditors are not permitted to provide internal audit, risk management, 
litigation support or remuneration advice.  The provision of other non-audit services, is 
assessed on a case by case basis, depending on which professional services firm is best 
suited to perform the work.  These safeguards, which are monitored by the Committee, 
are regularly reviewed and updated to ensure they remain appropriate.  The appointment 
of PricewaterhouseCoopers LLP to provide non-audit services requires Board approval 
for any assignment with fees above a set financial limit.  The Independent Auditors report 
to the Committee on the actions they take to comply with the professional and regulatory 
requirements and best practice designed to ensure their independence, including the 
rotation of key members of the audit team.  PricewaterhouseCoopers LLP have formally 
confirmed this to the Board.  The disclosure of non-audit fees paid to 
PricewaterhouseCoopers LLP during the year is included in note 7 to the consolidated 
financial statements. 
 
 
 
K Lever 
Chairman of Audit Committee 
10 May 2023 
 

Remuneration Committee Report  
59 
Vertu Motors plc (Company Number: 05984855)  
Annual Statement from the Chair of the Remuneration Committee 
Introduction 
On behalf of the Board, I am pleased to present our Directors’ Remuneration Report for the 
year ended 28 February 2023.  This Directors’ Remuneration Report has been prepared on 
behalf of the Board by the Remuneration Committee (“the Committee”) in accordance with the 
Companies Act 2006, as well as with the spirit, principles and, as far as is reasonably 
practical, the requirements of the Quoted Companies Alliance Remuneration Guidance, the 
Investment Association’s Principles of Remuneration and the Large and Medium-sized 
Companies and Groups (Accounts and Reports) Regulations 2008, notwithstanding that, as 
the Company is listed on AiM, these regulations do not all strictly apply.  This report is split 
into two sections: 
• 
the Directors’ remuneration policy sets out the Company’s intended policy on 
Directors’ remuneration from 1 March 2023 and is provided for information to 
shareholders; and 
• 
the annual report on remuneration sets out payments and awards made to the 
Directors and details the link between Company performance and remuneration for 
the year to 28 February 2023 and is subject to an advisory shareholder vote at this 
year’s AGM. 
The information in the Directors’ Remuneration Report set out on pages 66 to 71, and 
highlighted as being subject to audit, has been audited by the Group’s auditors. 
Key remuneration decisions for the year to 28 February 2023 
In October 2022 the Group undertook a comprehensive review of its remuneration strategy in 
light of the general economic backdrop, cost of living pressures and high vacancy levels in the 
UK.  This review included consideration of the impact of the 2023 National Minimum Wage 
rates on the Group's colleague pay spectrum.  Given this backdrop, the Group's pay review 
strategy for 2023 (effective 1st March 2023) focused spend where it would yield the most 
positive impact. Generally, the Group delivered a basic salary increase of between 3% and 
6% for its lowest paid colleagues earning less than £35,000. The decision to maintain the 
Executive directors existing remuneration levels into FY24 is consistent with this wider Group 
approach. The Groups strategy was agreed by its Executive directors and its operational 
board as the correct approach to support colleagues in line with the Group Values whilst also 
being mindful of controlling its cost base over the longer term.   
The Executive Director annual bonus structure remains unchanged from the scheme 
operated in the year commencing 1 March 2022. It continues to include measures on financial 
performance, customer satisfaction and colleague satisfaction with 70% of bonus relating to 
profit targets with the remaining 30% split equally between customer outcome and colleague 
outcome measures. The maximum profit bonus earnings level of 135% of on-target earnings 
equates to delivery of 135% of the business plan.  The Executive Directors will receive profit 
bonus paid at the rate of 109% for the year commencing 1 March 2022 reflecting the above 
target performance.    
A Partnership Share Scheme was introduced for senior management colleagues in the Group 
for the year commencing 1 March 2020 and then applied to Executive Directors for the first 
time for the year beginning 1 March 2021.  This Scheme continued in the year ended 28 
February 2023 and will also apply in the year commencing 1 March 2023.  Under this 
Scheme, an award is made in the form of a nil-cost option at the beginning of each financial 
year over a maximum value of shares (to be determined annually by the Remuneration 
Committee based on a fixed percentage of on-target earnings).  At the end of each financial 
year, vesting is directly linked to the level of pay-out of each participant's annual bonus for 
that year.  For example, if the annual bonus pay-out is at 95% of the amount that would be 
earned at the on-target level, 95% of the nil-cost option will be awarded.  Performance is 
capped at the 100% level and the employee must remain in employment for three further 
complete financial years before the nil-cost options are awarded to them.  This scheme 
continues to be very well received by the beneficiaries. 
The performance of the Group is such that the Partnership Share award made in the year 
ended 28 February 2023 will vest in full for the majority of beneficiaries, including the 
Executive Directors.  Beneficiaries will receive the vested shares three years from the end of 
the financial year to which they relate if they remain employed by the Group. 

Remuneration Committee Report (continued) 
60 
Vertu Motors plc (Company Number: 05984855)  
Annual Statement from the Chair of the Remuneration Committee (continued) 
Key remuneration decisions for the year to 28 February 2023 (continued) 
A Partnership Share Scheme annual award to the executive directors has been made for the 
year commencing 1 March 2023.  This award was made at at 40% of on-target earnings 
consistent with the level made in the year commencing 1 March 2022.   
Conclusion 
The Directors’ remuneration policy which follows this annual statement sets out the 
Committee’s principles on remuneration for the future and the annual report on remuneration 
provides details of remuneration for the year ended 28 February 2023.  The Committee will 
continue to be mindful of shareholder views and interests, and we believe that our Directors’ 
remuneration policy continues to be aligned with the achievement of the Company’s business 
objectives.  We hope that we can rely on your votes in favour of the annual report on 
remuneration. 
By Order of the Board: 
 
 
 
P Best 
Chairman of Remuneration Committee 
10 May 2023 

Remuneration Committee Report (continued) 
61 
Vertu Motors plc (Company Number: 05984855)  
Remuneration Policy 
The policy of the Committee is to ensure that the Executive Directors are fairly rewarded for 
their individual contributions to the Group’s overall performance and to provide a competitive 
remuneration package to Executive Directors, including long-term incentive plans, to attract, 
retain and motivate individuals of the calibre required to ensure that the Group is managed 
successfully in the interests of shareholders.  In addition, the Committee’s policy is that a 
substantial proportion of the remuneration of the Executive Directors should ordinarily be 
performance related, consistent with the balance of remuneration paid to Directors and Senior 
Management in the automotive retail sector.  
Future Policy Table 
The main elements of the remuneration package of Executive Directors are set out below: 
Purpose and link to 
strategy 
Operation 
Maximum potential value 
Performance metrics 
BASIC SALARY 
Attract and retain high 
calibre Executive 
Directors to deliver 
strategy. 
Paid in 12 equal monthly 
instalments during the year. 
Reviewed periodically to 
reflect experience, role, 
responsibility and 
performance of the 
individual and the Group, 
and to take into account 
rates of pay for comparable 
roles in similar companies.  
When selecting 
comparators, the 
Committee has regard to, 
inter alia, the Group’s 
revenue, profitability, 
market worth and business 
sector.  There is no 
prescribed maximum 
increase.  Annual rates are 
set out in the annual report 
on remuneration for the 
current year and the 
following year. 
None 
BENEFITS 
 
 
 
Provide benefits 
consistent with role. 
Currently these consist of 
the option of two company 
cars, or access to an 
employee car ownership 
scheme, health insurance, 
critical illness cover and life 
assurance and the 
opportunity to join the 
Company’s share incentive 
plan (“SIP”).  The 
Committee reviews the level 
of benefit provision from 
time to time and has the 
flexibility to add or remove 
benefits to reflect changes 
in market practices or the 
operational needs of the 
Group. 
The cost of providing 
benefits is borne by the 
Company and varies from 
time to time. 
None 

Remuneration Committee Report (continued) 
62 
Vertu Motors plc (Company Number: 05984855)  
Remuneration Policy (continued) 
Future Policy Table (continued) 
Purpose and link to 
strategy 
Operation 
Maximum potential value 
Performance metrics 
ANNUAL BONUS 
 
 
 
Incentivises 
achievement of 
business objectives by 
providing rewards for 
performance against 
annual profit targets, 
customer outcome 
targets including 
manufacturer new car 
and service customer 
satisfaction (“CSI”) 
scores as well as used 
car Judge Service 
results, and colleague 
satisfaction with exact 
measures reviewed 
annually.  
Paid in cash after the end of 
the financial year to which it 
relates.   
 
 
It is the normal policy of the 
Committee to cap maximum 
annual bonuses.  The levels 
of such caps are reviewed 
annually.   
Targets are based on adjusted profit 
before tax of the Group and customer 
outcome and colleague satisfaction 
measures. 
The Committee sets performance 
measures, threshold and maximum 
targets on an annual basis. 
A sliding scale operates between 
threshold and maximum performance.  No 
company performance bonus is payable 
where performance is below the threshold 
of 85%.  No colleague satisfaction bonus 
is payable where performance is below an 
annual target.  No customer satisfaction 
bonus is payable if minimum targets are 
not met.   
Payment of any bonus earned is subject to 
overriding discretion of the Committee in 
the event of gross misconduct. 
LONG-TERM INCENTIVES 
Alignment of interests 
with shareholders by 
providing long-term 
incentives delivered in 
the form of shares 
through the Partnership 
Share Scheme (part of 
the Long Term Incentive 
Plan (LTIP).  
Grant of £Nil cost options 
under the Partnership 
Share Scheme.  Options 
vest in proportion to the 
amount of annual bonus 
earned in the year of 
issue. Options may then 
be exercised after 3 years 
starting at the end of the 
financial year to which the 
bonus relates. 
Annual award of options to 
Executive Directors is 40% 
of on-target earnings for 
FY24.  The Remuneration 
Committee will determine at 
the beginning of future 
financial years, the 
maximum value of shares 
over which an award can be 
granted.   
Vesting is pro rata to achievement of the 
participant’s bonus measures for the year.  
PENSION 
 
 
 
Attract and retain 
Executive Directors for 
the long-term by 
providing funding for 
retirement. 
All Executive Directors are 
entitled to participate in 
money purchase 
arrangements, or to 
receive a cash allowance 
in lieu of pension 
contributions. 
The Group currently makes 
payments of up to 16.5% of 
basic salary into any 
pension scheme or similar 
arrangement as the 
Executive Director may 
reasonably request. 
Such payments are not 
counted for the purposes of 
determining bonus or 
formulating the award value 
of the partnership share 
scheme. 
Any new Directors would 
receive a pension 
contribution in line with the 
majority of the workforce.  
None 
 

Remuneration Committee Report (continued) 
63 
Vertu Motors plc (Company Number: 05984855)  
Remuneration Policy (continued) 
Notes to the Policy Table 
Differences from remuneration policy for all employees 
All employees of the Company are entitled to base salary or hourly rate and various other 
colleague benefits.  The opportunity to earn a bonus is made available to all management 
colleagues in the Group.  The maximum opportunity available is based on the seniority and 
responsibility of the role. 
Share options are only granted under the Partnership Share Scheme to senior management 
in the Group and selected key employees who are crucial to the long-term success of the 
Company. 
Statement of consideration of employment conditions of employees elsewhere in the Group 
The Committee receives reports on an annual basis on the level of any pay rises awarded 
across the Group and takes these into account when determining salary increases for 
Executive Directors.  In addition, the Committee receives regular reports on the structure of 
remuneration for senior management in the tier below the Executive Directors and uses this 
information to ensure a consistency of approach for the most senior managers in the Group.   
The Committee also approves the award of any long-term incentives and other share 
schemes. 
The Committee does not specifically invite colleagues to comment on the Directors’ 
remuneration policy, but it does take note of any comments made by colleagues. 
Statement of consideration of shareholder views 
The Chairman of the Committee consults with major shareholders from time to time or where 
any significant remuneration changes are proposed, in order to understand their expectations 
with regard to Executive Directors remuneration and reports back to the Committee.  The 
Committee also takes into account emerging best practice and guidance from major 
institutional shareholders and advisors.   
Approach to recruitment remuneration 
The Committee’s approach to recruitment remuneration is to offer a market competitive 
remuneration package sufficient to attract high calibre candidates who are appropriate to the 
role but without paying any more than is necessary. 
Any new Executive Director’s regular remuneration package would include the same 
elements and be in line with the policy table set out earlier in this Directors’ remuneration 
policy (subject to the statement regarding pension contributions and any specific personal 
targets or development), including the same limits on performance related remuneration. 
Where an internal candidate is promoted to the Board the original grant terms and conditions 
of any bonus or share award made before that promotion will continue to apply, as will 
membership of any of the Group’s pension arrangements. 
Reasonable relocation and other similar expenses may be paid if appropriate. 

Remuneration Committee Report (continued) 
64 
Vertu Motors plc (Company Number: 05984855)  
Directors’ Service Contracts, Notice Periods and Termination Payments 
Provision 
Policy 
Details 
Notice periods in 
Executive 
Directors’ service 
contracts 
12 months by Company or Executive Director 
Executive 
Directors may 
be 
required to work during the 
notice period. 
Compensation for 
loss of office 
No more than 12 months’ basic salary and benefits (including 
company pension contributions). 
 
Treatment of 
annual bonus on 
termination 
Bonuses which have already been declared are payable in full.  In 
the event of termination by the Company (except for cause) pro-
rated bonus to the end of the notice period is payable at the 
discretion of the Remuneration Committee. 
 
Treatment of LTIP 
and CSOP awards 
and Partnership 
Share Awards  
Partnership Share Awards for the current financial year (and other 
unvested LTIP awards), will normally lapse on cessation of 
employment.  However, for Good Leavers, the Committee shall 
determine whether the award is released on the normal release 
date or on some other date. 
For the Partnership Share Scheme, the extent of vesting will be 
determined by the Committee taking into account the amount of 
time that the employee has worked in the financial year.  Following 
release, Good Leavers may exercise their options at any time after 
cessation of employment.   
For other LTIP awards, the extent of vesting will be determined by 
the Committee taking into account the extent to which the 
performance condition is satisfied and, unless the Committee 
determines otherwise, the period of time elapsed from the date of 
grant to the date of cessation relative to the performance period. 
Good Leavers may exercise their options within 12 months (or 
such a period as the Committee determines).  Good Leaver LTIP 
awards that have vested but not been released (i.e. during the 
holding period) will ordinarily continue to the normal release date 
when they will be released to the extent vested.  The Committee 
retains the discretion to release awards earlier.   
Unvested CSOP Awards will normally lapse on cessation of 
employment but, for Good Leavers, may vest in full or part as 
determined by the Remuneration Committee.  Vested CSOP 
options can be executed for up to 6 months (or 12 months in the 
case of death) except following summary dismissal, when they 
lapse. 
 
Good 
leaver 
circumstances 
comprise death, illness, injury, 
disability, retirement, transfer of 
employing 
business 
outside 
Group 
or 
exceptional 
circumstances at the discretion 
of the Committee.  
 
Exercise of 
discretion  
 
Intended only to be relied upon to provide flexibility in exceptional 
or inequitable circumstances. 
The Committee’s determination 
will 
take 
into 
account 
the 
particular circumstances of the 
Executive Director’s departure 
and the recent performance of 
the 
Company 
and 
will 
be 
detailed in the next published 
Remuneration 
Committee 
Report. 
Outside 
appointments 
Subject to approval 
Board approval must be sought.  
Non-Executive 
Directors 
Re-election 
All Non-Executives are subject 
to re-election every three years.  
No compensation payable if 
required to stand down. 
 
 
 
 
 
 
 
 
 
 

Remuneration Committee Report (continued) 
65 
Vertu Motors plc (Company Number: 05984855)  
Directors’ Service Contracts, Notice Periods and Termination Payments (continued) 
In the event of the negotiation of a settlement agreement between the Company and a 
departing Director, the Committee may make payments it considers reasonable in settlement 
of potential legal claims.  Such payments may also include reasonable reimbursement of 
professional fees in connection with such agreements. 
The Committee may also include the reimbursement of fees for professional or outplacement 
advice in the termination package, if it considers it reasonable to do so.  It may also allow the 
continuation of benefits for a limited period. 
Non-Executive Directors’ Fee Policy 
The policy for the remuneration of the Non-Executive Directors is as set out below.  Non-
Executive Directors are not entitled to a bonus, they cannot participate in the Company’s 
share option scheme and they are not eligible for pension arrangements.  
Purpose and link to strategy 
Operation 
Maximum potential value 
Performance 
metrics 
NON-EXECUTIVE DIRECTOR (‘NED’) FEES  
To attract NEDs who have a 
broad range of experience 
and skills to oversee the 
implementation 
of 
our 
strategy. 
NED fees are determined by the 
Board within the limits set out in the 
Articles of Association and are paid 
in 12 equal monthly instalments 
during the year. 
Non-Executive Directors may be 
eligible for benefits such as the use 
of secretarial support or other 
benefits that may be appropriate. 
They also receive a company car 
with insurance, using a scheme and 
type of the Company’s choosing. 
Annual rate set out in the annual 
report on remuneration for the 
current year and the following 
year. No prescribed maximum 
annual increase. 
The cost of providing benefits is 
borne by the Company and varies 
from time to time. 
None 

Directors’ Remuneration Report  
66 
Vertu Motors plc (Company Number: 05984855)  
Total 2023/24 Remuneration Opportunity  
The chart below illustrates the remuneration that would be paid to each of the Executive 
Directors in the 2023/24 financial year under three different performance scenarios: (i) 
Minimum; (ii) On-target; and (iii) Maximum.   
The elements of remuneration have been categorised into three components: (i) Fixed; (ii) 
Annual variable (annual bonus awards); and (iii) Multiple year (LTIP awards) which are set out 
in the future policy table above.  The element included for multiple year (LTIP Awards) relates 
to Partnership Share Scheme options which are capable of vesting in the financial year to 29 
February 2024 and is based on the closing share price on 1 March 2023.  
 
 
 
 
 
 
 
 
 
 

Directors’ Remuneration Report (continued) 
67 
Vertu Motors plc (Company Number: 05984855)  
Total 2023/24 Remuneration Opportunity (continued) 
Each element of remuneration is defined in the table below: 
Element 
Description 
Fixed 
Base salary for the 2023/2024 financial year plus pension and benefits.  
Annual Bonus 
Annual bonus awards based on adjusted profit before tax, customer 
outcome measures and colleague satisfaction targets. 
Multiple Year (FY23 
Partnership Share Award) 
Value of Partnership Share Scheme Awards which vest in the year ended 
29 February 2024 but are subject to a three-year holding period thereafter.  
Value is based on the number of shares awarded at the closing share price 
on 1 March 2023. 
The on-target scenario assumes that for the annual bonus, adjusted profit is in line with 
financial targets. 
Annual report on remuneration  
The annual basic salaries and fees to be paid to Directors in the year ending 29 February 
2024 are set out in the table below, together with any increase expressed as a percentage. 
 
28 February 
28 February  
 
 
2024 
£’000 
2023 
£’000 
Increase 
% 
R T Forrester 
415 
415 
- 
K Anderson 
263 
263 
- 
D P Crane  
263 
263 
- 
K Lever 
62 
62 
- 
P Best 
52 
52 
- 
A P Goss 
130 
130 
- 
 

Directors’ Remuneration Report (continued) 
68 
Vertu Motors plc (Company Number: 05984855)  
Information subject to audit 
Single Total Figure of Remuneration 
The remuneration of the Directors who served during the period from 1 March 2022 to 28 
February 2023 is as follows: 
 
 
Salary or fees 
Taxable 
Benefits2 
Pension 
Bonus 
Long Term 
Incentive 
Plan 
Single total 
figure 
 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
 
20231 
2022 
2023 
2022 
2023 
2022 
2023 
2022 
20234 
20223 
2023 
2022 
Executive Directors 
R T Forrester 
415 
395 
3 
3 
68 
65 
355 
525 
247 
- 
1,088 
988 
K Anderson 
263 
250 
3 
3 
43 
41 
174 
272 
139 
40 
622 
606 
D P Crane 
263 
250 
3 
3 
43 
41 
174 
272 
139 
40 
622 
606 
Non-Executive Directors 
A P Goss 
130 
130 
1 
1 
- 
- 
- 
- 
- 
- 
131 
131 
K Lever 
62 
62 
1 
1 
- 
- 
- 
- 
- 
- 
63 
63 
P Best 
52 
52 
1 
1 
- 
- 
- 
- 
- 
- 
53 
53 
 
1 Following a review of Executive Director packages carried out in late 2021 alongside ongoing sector benchmarking, the basic 
salaries for the Executive Directors (R Forrester, D Crane and K Anderson) were increased by 5% with effect from 1 March 2022 
2 Taxable benefits include vehicle insurance, together with medical and life assurance premiums. 
3 Represents CSOP options granted in July and November 2018 which vested during the financial year ended 28 February 2022, 
the value has been calculated by reference to the average share price of the Company over the financial year and the exercise 
price applicable to each of the grants.  
4 Represents PSO nil cost awards granted in March 2021 which vested in March 2022. The value has been calculated by reference 
to the closing share price of the Company on 1 March 2022. These vested awards are subject to a 3 year holding period. 
 
Annual Bonuses  
The Executive Directors have been awarded Company profit performance bonus at a level 
commensurate with 109% performance against the profit target, customer outcome bonus at 
the level of 62% and colleague satisfaction bonus at the level of 50% - having achieved a 
colleague great place to work result in the full annual survey above 85% (the 50% target) but 
below 90% (the 100% target), to be paid in May 2023.   
Pensions 
The Group operates a group personal pension plan for eligible colleagues.  R T Forrester, K 
Anderson and D P Crane have elected to cease active membership of the plan and receive a 
payment of 16.5% of current basic salary rather than Company pension contributions. 
Directors' Share Options 
The movement in share options held by the Directors during the year ended 28 February 2023 
is as follows: 
 
Number at 1 
March 2022 
Exercised in 
Year 
Lapsed in 
 Year 
 
Granted in 
Year1 
Number at 28 
February 2023 
R T Forrester 
443,451 
- 
- 
518,438 
961,889 
K Anderson 
779,480 
(30,000) 
- 
291,667 
1,041,147 
D P Crane 
833,063 
(83,583) 
- 
291,667 
1,041,147 
1 These Partnership Share Scheme awards vested in March 2023 and are subject to a holding period of three years prior to being 
exercised. 
Partnership Share Award vesting criteria: 
Vesting is directly linked to the individual beneficiary’s percentage achievement of bonus 
earnings for each financial year with this capped at 100% of total award.  For example, if an 
individual earns 95% of bonus 95% of the award vests. 

Directors’ Remuneration Report (continued) 
69 
Vertu Motors plc (Company Number: 05984855)  
Statement of Directors’ Shareholding 
The Directors who held office on 28 February 2023 and their connected persons had interests 
in the issued share capital of the Company as at 28 February 2023 as follows: 
 
 
Number of shares held 
(including by connected 
persons) 
Vested unexercised share 
options 
Vested share options 
subject to 3 year holding 
period 
Unvested share options 
subject to performance 
conditions 
 
28 February 
28 February 
28 February 
28 February 28 February 
28 February  
28 February
28 February 
 
2023 
2022 
2023 
2022 
2023 
2022 
2023 1
2022 
R T Forrester 
7,486,575 
7,444,181 
- 
- 
443,451 
- 
518,438 
443,451 
K Anderson 
1,163,694 
1,130,597 
500,000 
530,000 
249,480 
- 
291,667 
249,480 
D P Crane 
465,479 
404,036 
500,000 
583,583 
249,480 
- 
291,667 
249,480 
K Lever 
100,800 
100,800 
- 
- 
- 
- 
- 
- 
P Best 
- 
- 
- 
- 
- 
- 
- 
- 
A P Goss 
62,083 
62,083 
- 
- 
- 
- 
- 
- 
1 These options vested post year end and are now subject to a 3 year holding period. 
 

Directors’ Remuneration Report (continued) 
70 
Vertu Motors plc (Company Number: 05984855)  
Information not subject to audit 
Performance Graph 
The chart below shows the Company’s eight-year annual Total Shareholder Return (“TSR”) 
performance against the FTSE small cap index (excluding investment trusts), which is 
considered to be an appropriate comparison to other public companies of a similar size.  
 
The middle market price of the shares as at 28 February 2023 was 61.0p (28 February 2022: 
60.0p) and the range during the financial year was 38.9p to 68.6p (2022: 36.0p to 75.8p). 
Changes in remuneration of Chief Executive Officer 
The following table sets out the change in the Chief Executive’s salary, benefits and bonus 
between the years ended 28 February 2022 and 28 February 2023 compared with the 
average percentage change in each of those components for the employees of the Group.  
  
 
Increase in base 
salary 
Change in 
benefits 
Change in 
bonus 
CEO  
 
5.0% 
0% 
(32.4%) 
Employees 
4.3% 
0% 
(5.1%)  
 
 

Directors’ Remuneration Report (continued) 
71 
Vertu Motors plc (Company Number: 05984855)  
Date of Service Contracts/Letters of Appointment 
 
DIRECTOR 
 
Date of service contract/ 
letter of appointment 
R T Forrester 
20 December 2006 
K Anderson  
1 March 2019 
D P Crane  
25 July 2018 
A P Goss  
19 July 2019 
K Lever  
25 February 2021 
P Best 
5 May 2022 
Copies of Directors’ service contracts and letters of appointment are available for inspection 
at the Company’s registered office. 
Relative Importance of Spend on Pay 
The table below sets out the total spend on remuneration in the Group in the years ended 28 
February 2022 and 28 February 2023 compared with other disbursements from profit (i.e. the 
distributions to shareholders). 
 
 
Spend in the 
year ended 28   
 February 2023 
£’000 
Spend in the 
year ended 28 
February 2022 
£’000 
% change 
Spend on remuneration (including Directors) 
266,423 
233,818 
13.9% 
Profit distributed by way of dividend 
6,003 
2,327 
258.0%1 
1 Dividends paid in the year ended 28 February 2022 represent an interim dividend only. There was no final dividend paid in respect of 
the year ended 28 February 2021.  
Shareholders’ Vote on Remuneration at the 2022 AGM 
2022 Directors’ Remuneration Report  
Number 
Proportion of  
votes cast (%) 
Votes cast in favour 
151,328,925 
93.80 
Votes cast against 
10,000,414 
6.20 
Total votes cast in favour or against 
161,329,339 
100.00 
Votes withheld 
3,953 
 
 
The Committee 
The Committee is responsible for reviewing and recommending the framework and policy for 
remuneration of the Executive Directors.  The Committee’s terms of reference are available 
on the Company’s website.  The members of the Committee during the financial year were P 
Best (Chairman), K Lever and A P Goss and details of meetings held are shown on page 52. 
 
 

Directors Report 
72 
Vertu Motors plc (Company Number: 05984855)  
The Directors report sets out the information required to be disclosed by the Company in 
compliance with the Companies Act 2006 and the Financial Conduct Authority’s Disclosure 
and Transparency Rules (DTR).  It forms part of the management report as required under 
the DTR, along with the Strategic Report (pages 2-45) and other sections of this Annual 
Report and audited consolidated financial statements.  The below requirements are covered 
by reference as set out below: 
Information 
Reported within 
Pages 
Acquisitions and disposals 
Strategic Report 
2-45 
Business model 
Strategic Report 
2-45 
Corporate Governance Framework 
Corporate Governance Report 
46-75 
Community and charitable giving 
Strategic Report 
2-45 
Details of Directors 
Corporate Governance Report 
46-75 
Directors’ share interests and remuneration 
Directors Remuneration Report 
66-71 
Diversity, equality and inclusion 
Strategic Report 
2-45 
Employee engagement 
Strategic Report 
2-45 
Financial Instruments 
Financial Statements (Note 27) 
 
Future developments and strategic priorities 
Strategic Report 
2-45 
Going concern statement 
Strategic Report 
2-45 
Principal risks and risk management 
Strategic Report 
2-45 
Modern Slavery Statement 
Strategic Report 
2-45 
Results 
Consolidated Income Statement 
84 
Section 172 Statement 
Strategic Report 
2-45 
Stakeholder engagement 
Strategic Report 
2-45 
Statement of Directors Responsibilities 
Corporate Governance Report 
46-75 
Viability Statement 
Strategic Report 
2-45 
 
Annual General Meeting (“AGM”) 
At the AGM, a separate shareholders’ resolution is proposed for each substantive matter.  We 
will publish to shareholders the Company’s annual report and financial statements together 
with the notice of AGM, giving not less than the requisite period of notice.  The notice will set 
out the resolutions the Directors are proposing and explanatory notes for each.  At the AGM, 
Directors’ terms of appointment are available for inspection.  On the day of the AGM, the 
Board takes the opportunity to update shareholders on the Company’s trading position via an 
RNS announcement.  Normally, the Chairman and each committee chairman are available at 
the AGM to answer questions put by shareholders present.   
Branches 
The Group does not have any branches outside of the UK. 
Change of control 
The Company and members of its Group are party to agreements relating to banking, 
properties, employee share plans and motor vehicle franchises which alter or terminate if the 
Company or Group Company concerned undergoes a change of control.  None is considered 
significant in terms of its likely impact on the business of the Group as a whole other than the 
motor vehicle franchises. 
Charitable Donations 
Charitable donations of £318,000 were made by the Group during the year ended 28 
February 2023 (2022: £357,000). 
Contracts 
None of the other Directors had an interest in any contract with the Group (other than their 
service agreement or appointment terms and routine purchases of vehicles for their (or their 
family’s) own use) at any time during the financial year to 28 February 2023.   

Directors Report (continued) 
73 
Vertu Motors plc (Company Number: 05984855)  
Directors Indemnities and Insurance 
In line with market practice and the Company’s Articles, each Director has the benefit of an 
ongoing deed of indemnity from the Company, which includes provisions in relation to duties 
as a Director of the Company or an associated company, qualifying third party indemnity 
provisions and protection against derivative actions.  Copies of these are available for 
shareholders’ inspection at the AGM.  Directors’ and Officers’ insurance has also been 
established for all Directors and Officers to provide cover for their reasonable actions on 
behalf of the Group. 
Dividend 
The dividend paid in the year to 28 February 2023 was £6,003,000 (1.75p per share) (2022: 
£2,327,000 (0.65p per share)).  A final dividend in respect of the year ended 28 February 
2023 of 1.45p per share, is to be proposed at the annual general meeting on 28 June 2023.  
The ex dividend date will be 29 June 2023 and the associated record date 30 June 2023.  
The dividend will be paid on 28 July 2023, and the financial statements do not reflect this final 
dividend payable.  
Independent Auditors 
In the case of each person who was a Director of the Group at the date when this report was 
approved: 
• 
so far as each of the Directors is aware, there is no relevant audit information of which 
the Group and Company’s auditors are unaware, and; 
• 
each of the Directors has taken all the steps that they ought to have taken as a Director, 
as far as is reasonably practical, in order to make themselves aware of any relevant audit 
information and to establish that the Group and Company’s auditors are aware of that 
information. 
The independent auditors, PricewaterhouseCoopers LLP, have indicated their willingness to 
continue in office, and a resolution concerning their reappointment will be proposed at the 
Annual General Meeting. 
Political Donations 
The Group made no political donations and incurred no political expenditure during the year 
(2022: Nil). 
Post Balance Sheet Events 
Details of events after 28 February 2023 are disclosed in note 39 of the Financial Statements. 
Powers for the issuance or repurchase of Shares 
At 1 March 2022, 4,141,272 shares were held by Ocorian Limited (“Trustee”), the trustee of 
the Company’s employee benefit trust. The shares are held for the purpose of the trust and 
may be used to transfer shares to individuals exercising share options in the Company. 
During the year ended 28 February 2023, 2,436,251 shares held by the trust were transferred 
to individuals pursuant to exercises of options (or sold to satisfy the exercise price or resulting 
tax). The Trustee waives its right to dividends on any Company shares held in the trust and 
such holdings are disclosed within ‘Treasury Shares’ in the Financial Statements. 5,665,352 
ordinary shares in the Company were held by the Trustee at 28 February 2023. 
The rights and obligations attaching to the Company’s ordinary shares are set out in the 
Articles. The Company is currently authorised to issue up to two-thirds of its current issued 
share capital pursuant to a resolution passed at its 2022 AGM. 

Directors Report (continued) 
74 
Vertu Motors plc (Company Number: 05984855)  
Share Capital 
As at 28 February 2023, the Company’s issued share capital comprised a single class: 
ordinary shares of 10 pence each of which 348,945,522 were in issue.  The Articles permit 
the creation of more than one class of share, but there is currently none other than ordinary 
shares.  Details of the Company’s share capital are set out in note 31 to the consolidated 
financial statement.  All issued shares are fully paid.   
Shareholders (other than any who, under the Articles or the terms of the shares they hold, are 
not entitled to receive such notices) have the right to receive notice of, and to attend and to 
vote at, all general and (if any) applicable class meetings of the Company.  A resolution put to 
the vote at any general or class meeting is decided on a show of hands unless (before or on 
the declaration of the result of the show of hands or on the withdrawal of any other demand 
for a poll) a poll is properly demanded.  At a general meeting, every member present in 
person has, upon a show of hands, one vote, and on a poll, every member has one vote for 
every 10 pence nominal amount of share capital of which they are the holder.  In the case of 
joint holders of a share, the vote of the member whose name stands first in the register of 
members is accepted to the exclusion of any vote tendered by any other joint holder.  Unless 
the Board decides otherwise, a shareholder may not vote at any general or class meeting or 
exercise any rights in relation to meetings whilst any amount of money relating to his shares 
remains outstanding.  A member is entitled to appoint a proxy to exercise all or any of their 
rights to attend, speak and vote on their behalf at a general meeting.  Further details 
regarding voting can be found in the notes to the notice of the AGM.  To be effective, 
electronic and paper proxy appointments and voting instructions must be received by the 
Company’s registrars not later than 48 hours before a general meeting.  The Articles may be 
obtained from Companies House in the UK or upon application to the Company Secretary.  
Other than those prescribed by applicable law and the Company’s procedures for ensuring 
compliance with it, there are no specific restrictions on the size of a holding nor on the 
transfer of shares, which are governed by the Articles and prevailing legislation.  The 
Directors are not aware of any agreement between holders of the Company’s shares that may 
result in restrictions on the transfer of securities or the exercise of voting rights.  No person 
has any special rights of control over the Company’s share capital. 
 
 
By order of the Board 
 
 
 
Nicola Loose 
Company Secretary 
10 May 2023 
 

Statement of Directors Responsibilities 
75 
Vertu Motors plc (Company Number: 05984855)  
The Directors are responsible for preparing the Annual Report and the financial statements in 
accordance with applicable law and regulation. 
Company law requires the Directors to prepare financial statements for each financial year. 
Under that law the Directors have prepared the Group financial statements in accordance with 
UK-adopted international accounting standards and the Company financial statements in 
accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom 
Accounting Standards, comprising FRS 102 “The Financial Reporting Standard applicable in 
the UK and Republic of Ireland”, and applicable law). 
Under company law, Directors must not approve the financial statements unless they are 
satisfied that they give a true and fair view of the state of affairs of the Group and Company 
and of the profit or loss of the Group for that period. In preparing the financial statements, the 
Directors are required to: 
• 
select suitable accounting policies and then apply them consistently; 
• 
state whether applicable UK-adopted international accounting standards have been 
followed for the group financial statements and United Kingdom Accounting 
Standards, comprising FRS 102 have been followed for the company financial 
statements, subject to any material departures disclosed and explained in the 
financial statements; 
• 
make judgements and accounting estimates that are reasonable and prudent; and 
• 
prepare the financial statements on the going concern basis unless it is inappropriate 
to presume that the Group and Company will continue in business. 
The Directors are responsible for safeguarding the assets of the Group and Company and 
hence for taking reasonable steps for the prevention and detection of fraud and other 
irregularities. 
The Directors are also responsible for keeping adequate accounting records that are sufficient 
to show and explain the Group’s and Company’s transactions and disclose with reasonable 
accuracy at any time the financial position of the Group and Company and enable them to 
ensure that the financial statements comply with the Companies Act 2006. 
The Directors are responsible for the maintenance and integrity of the Company’s website. 
Legislation in the United Kingdom governing the preparation and dissemination of financial 
statements may differ from legislation in other jurisdictions. 
 
On behalf of the Board 
 
 
 
Karen Anderson 
Chief Financial Officer 
10 May 2023 
 

Independent Auditors’ Report to the members of Vertu 
Motors plc 
76 
Vertu Motors plc (Company Number: 05984855)  
Report on the audit of the financial statements  
Opinion 
In our opinion: 
• Vertu Motors plc’s Group financial statements and Company financial statements (the 
“financial statements”) give a true and fair view of the state of the Group’s and of the 
Company’s affairs as at 28 February 2023 and of the Group’s profit and the Group’s cash 
flows for the year then ended; 
• the Group financial statements have been properly prepared in accordance with UK-
adopted international accounting standards as applied in accordance with the provisions of 
the Companies Act 2006; 
• the company financial statements have been properly prepared in accordance with United 
Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards, 
including FRS 102 “The Financial Reporting Standard applicable in the UK and Republic of 
Ireland”, and applicable law); and 
• the financial statements have been prepared in accordance with the requirements of the 
Companies Act 2006. 
We have audited the financial statements, included within the Annual Report and Financial 
Statements (the “Annual Report”), which comprise: Vertu Motors plc as at 28 February 2023; 
Consolidated income statement, Consolidated statement of comprehensive income, 
Consolidated balance sheet, Consolidated cash flow statement and Consolidated Statement 
of changes in equity for the year then ended; and the notes to the financial statements, which 
include a description of the significant accounting policies. 
Basis for opinion 
We conducted our audit in accordance with International Standards on Auditing (UK) (“ISAs 
(UK)”) and applicable law. Our responsibilities under ISAs (UK) are further described in the 
Auditors’ responsibilities for the audit of the financial statements section of our report. We 
believe that the audit evidence we have obtained is sufficient and appropriate to provide a 
basis for our opinion. 
Independence 
We remained independent of the Group in accordance with the ethical requirements that are 
relevant to our audit of the financial statements in the UK, which includes the FRC’s Ethical 
Standard, as applicable to other listed entities of public interest, and we have fulfilled our 
other ethical responsibilities in accordance with these requirements. 
To the best of our knowledge and belief, we declare that non-audit services prohibited by the 
FRC’s Ethical Standard were not provided. 
We have provided no non-audit services to the Company in the period under audit. 
Our audit approach 
Overview 
Audit scope 
• Three full scope audit components have been identified, alongside the company. 
• This approach provides coverage of 71% of the Group's revenue. 
Key audit matters 
• Carrying value of intangible assets including goodwill (Group) 
• Valuation of pension scheme liabilities (Group) 
• Carrying value of investments in subsidiaries (Company) 
• Completeness and valuation of assets and liabilities in the business combination (Group) 
 
 

Independent Auditors’ Report to the members of Vertu 
Motors plc (continued) 
 
77 
Vertu Motors plc (Company Number: 05984855)  
Our audit approach (continued) 
Overview (continued) 
Materiality 
• Overall Group materiality: £3,600,000 (2022: £3,200,000) based on 0.09% of revenue. 
• Overall Company materiality: £3,000,000 (2022: £2,750,000) based on 1% of total assets 
(capped for Group materiality). 
• Performance materiality: £2,700,000 (2022: £2,400,000) (Group) and £2,250,000 (2022: 
£2,062,500) (Company). 
The scope of our audit 
As part of designing our audit, we determined materiality and assessed the risks of material 
misstatement in the financial statements. 
Key audit matters 
Key audit matters are those matters that, in the auditors’ professional judgement, were of 
most significance in the audit of the financial statements of the current period and include the 
most significant assessed risks of material misstatement (whether or not due to fraud) 
identified by the auditors, including those which had the greatest effect on: the overall audit 
strategy; the allocation of resources in the audit; and directing the efforts of the engagement 
team. These matters, and any comments we make on the results of our procedures thereon, 
were addressed in the context of our audit of the financial statements as a whole, and in 
forming our opinion thereon, and we do not provide a separate opinion on these matters. 
This is not a complete list of all risks identified by our audit. 
Completeness and valuation of assets and liabilities in the business combination is a new key 
audit matter this year. Otherwise, the key audit matters below are consistent with last year. 
Key audit matter 
How our audit addressed the key audit matter 
Carrying value of intangible assets including 
goodwill (Group) 
  
The Group has significant goodwill and other 
intangible balances in respect of acquisitions 
made across various CGUs. The recoverable 
amount of the CGU is impacted by various 
factors, a number of which are outside of Vertu's 
control, which could affect whether results are in 
line with expectations. Where this is the case and 
a CGU has been subject to poor historical 
performance, 
there 
is 
a 
risk 
around 
the 
recoverability of goodwill and other intangible 
assets. Management have prepared a value in 
use assessment to consider the carrying value of 
the CGUs. There is inherent uncertainty and 
judgement in forecasting future cash flows and 
therefore this is a judgemental area of the audit. 
Further details found in note 15. 
To address this risk, we have performed the 
following: Assessed the Group’s budgeting 
procedures as a basis for value in use 
calculations;  
Assessed the mathematical accuracy of the 
model; Compared current year performance to 
historical forecasts to assess accuracy in the 
budget process;  
Assessed the appropriateness of CGUs used for 
Goodwill and other intangible assets; 
Key inputs are assessed and challenged, for 
example discount rates, inflation and forecast 
revenues and costs; We engaged with PwC 
Valuations experts to assess the discount rate;  
We performed sensitivity analysis on the 
forecasts, including downside scenarios to 
assess headroom; and We reviewed the 
disclosures included in the financial statements 
for consistency.  
We are satisfied with management’s conclusion 
on the carrying value of goodwill and other 
intangibles. 
 

Independent Auditors’ Report to the members of Vertu 
Motors plc (continued) 
 
78 
Vertu Motors plc (Company Number: 05984855)  
Our audit approach (continued) 
Key audit matter (continued) 
How our audit addressed the key audit matter 
(continued) 
Valuation of pension scheme liabilities (Group) 
  
There is inherent judgement in valuing the 
Group’s post-retirement benefit liabilities within 
the pension scheme. The nature of the calculation 
means that small movements in key assumptions 
could have a significant effect on the pension 
obligations. In addition, factors impacting the 
pension liability can be outside of management’s 
control. Further details found in note 30. 
To address this risk in respect of valuation of 
pension scheme liabilities, we have: 
Used our actuarial specialists to review the 
appropriateness of the assumptions used; 
Compared key inputs, such as mortality/life 
expectancy, discount rate and inflation rate to 
market data; and Considered the adequacy of the 
Group’s disclosure in respect of the sensitivity of 
the scheme liabilities to changes in key inputs.  
We concluded that the key inputs used in 
calculating the pension liability were within an 
acceptable range when compared with market 
data. 
Carrying value of investments in subsidiaries 
(Company) 
 
The Company has significant investments in 
respect of acquisitions made across various 
subsidiaries. The recoverable amount of the 
subsidiary is impacted by various factors, a 
number of which are outside of Vertu's control, 
which could affect whether results are in line with 
expectations. Where a subsidiary has been 
subject to poor historical performance, there is a 
risk around the recoverability of this investment. 
There is inherent uncertainty and judgement in 
forecasting future cash flows which are above 
more recent results, and therefore this is a 
particularly judgmental area of the audit. Further 
details found in note 7 of the Company financial 
statements. 
To address this risk, we have performed the 
following: 
Assessed the Group’s budgeting 
procedures as a basis for value in use 
calculations;  
Compared current year performance to historical 
forecasts to assess accuracy in the budget 
process;  
Key inputs are assessed, for example discount 
rates, inflation and forecast revenues and costs;  
We engaged with PwC Valuations experts to 
assess the discount rate;  
We 
performed 
sensitivity 
analysis 
on 
the 
forecasts, 
including 
downside 
scenarios 
to 
assess headroom; and We have assessed the 
disclosures made by management.  
We are satisfied with management’s conclusion 
on the carrying value of investments. 
Completeness and valuation of assets and 
liabilities in the business combination (Group) 
 
On 17 December 2022, the Group acquired the 
entire share capital of Helston Garages Group 
Limited ("Helston"), an automotive retail group 
based in the South West of England, for 
consideration of £181,914,000. This met the 
definition of a business combination under IFRS 3 
Business 
combinations 
which 
required 
management 
to 
undertake 
an 
acquisition 
accounting 
exercise. 
Management 
obtained 
support from external experts in determining the 
fair value of the tangible assets acquired. 
Management 
performed 
a 
calculation 
to 
determine the valuation of the intangible asset - 
franchise 
relationships, 
recognised 
at 
£15,008,000. We identified this as a key audit 
matter due to the risk that not all assets and 
liabilities acquired are identified and due to the 
judgement involved in determining fair values for  
We addressed the risk that not all assets and 
liabilities acquired had been identified through:  
Considering what assets and liabilities were 
identified 
by 
management 
against 
the 
requirements of IFRS 3 Business combinations 
and IAS 38 Intangible assets; and considering the 
results of our audit work over the Helston 
dealerships brought into the group to determine 
whether or not any assets or liabilities existed 
that had not been recognised by management as 
part of the acquisition accounting exercise.  
To address the risk that the fair values 
determined for the intangible and tangible assets 
were not reasonable we have: 
Engaged our internal valuation experts to 
challenge the methodology and assumptions 
used by management in determining their fair 
values; 

Independent Auditors’ Report to the members of Vertu 
Motors plc (continued) 
 
79 
Vertu Motors plc (Company Number: 05984855)  
Our audit approach (continued) 
Key audit matter (continued) 
How our audit addressed the key audit matter 
(continued) 
Completeness and valuation of assets and 
liabilities in the business combination (Group) 
(continued) 
 
the intangible and tangible assets acquired. 
Further details found in note 17. 
Tested key inputs into the valuation models 
including future cash flow forecasts that support 
the franchise relationship intangible and the 
existence of land, buildings and equipment 
acquired; and  
Reviewed the related disclosures to ensure these 
are consistent with our audit work.  
In performing these procedures, we did not 
identify any issues. 
How we tailored the audit scope 
We tailored the scope of our audit to ensure that we performed enough work to be able to 
give an opinion on the financial statements as a whole, taking into account the structure of the 
group and the company, the accounting processes and controls, and the industry in which 
they operate. 
The Vertu Motors Group has grown organically and through acquisition, and as a result has a 
number of subsidiary entities which contain geographically dispersed dealership locations. 
Much of the day to day accounting function is performed at these individual dealerships, with 
the support of a central Group accounting function. As a result of this structure there are three 
components which required a full scope audit of their financial information, due to their size 
and contribution to the financial results of the Group. These are Bristol Street First 
Investments Limited, Bristol Street Fourth Investments Limited and Vertu Motors Continental 
Limited. Vertu Motors Plc is also subject to full scope audit of its financial information, due to 
the separate presentation of these financial statements within this report. The audit work over 
these components is performed principally from the central Group accounting function, 
however site visits to in scope components are carried out as part of our audit procedures, in 
order to verify the existence of stock. 
The impact of climate risk on our audit 
As part of our audit we made enquiries of management to understand the extent of the 
potential impact of climate risk on the Group’s and Company’s financial statements, and we 
remained alert when performing our audit procedures for any indicators of the impact of 
climate risk. Our procedures did not identify any material impact as a result of climate risk on 
the Group’s and Company’s financial statements. 
Materiality 
The scope of our audit was influenced by our application of materiality. We set certain 
quantitative thresholds for materiality. These, together with qualitative considerations, helped 
us to determine the scope of our audit and the nature, timing and extent of our audit 
procedures on the individual financial statement line items and disclosures and in evaluating 
the effect of misstatements, both individually and in aggregate on the financial statements as 
a whole. 
Based on our professional judgement, we determined materiality for the financial statements 
as a whole as follows: 
 
 
 
 

Independent Auditors’ Report to the members of Vertu 
Motors plc (continued) 
 
80 
Vertu Motors plc (Company Number: 05984855)  
Our audit approach (continued) 
Materiality (continued) 
 
Financial statements - Group 
Financial statements - Company 
Overall 
materiality 
£3,600,000 (2022: £3,200,000). 
£3,000,000 (2022: £2,750,000). 
How we 
determined 
it 
0.09% of revenue 
1% of total assets (capped for group 
materiality) 
Rationale 
for 
benchmark 
applied 
We applied our professional judgement to 
determine an amount that was relevant to both 
revenue and profit before tax, which are 
measures used to assess the performance 
and growth objectives of the Group, as well as 
the scale of the Group’s operations. 
We believe that total assets is the 
primary 
measure 
used 
by 
the 
shareholders 
in 
assessing 
the 
performance of the entity, and is a 
generally 
accepted 
auditing 
benchmark. 
For each component in the scope of our Group audit, we allocated a materiality that is less 
than our overall group materiality. The range of materiality allocated across components was 
£3,100,000 and £2,900,000. Certain components were audited to a local statutory audit 
materiality that was also less than our overall group materiality. 
We use performance materiality to reduce to an appropriately low level the probability that the 
aggregate of uncorrected and undetected misstatements exceeds overall materiality. 
Specifically, we use performance materiality in determining the scope of our audit and the 
nature and extent of our testing of account balances, classes of transactions and disclosures, 
for example in determining sample sizes. Our performance materiality was 75% (2022: 75%) 
of overall materiality, amounting to £2,700,000 (2022: £2,400,000) for the Group financial 
statements and £2,250,000 (2022: £2,062,500) for the Company financial statements. 
In determining the performance materiality, we considered a number of factors - the history of 
misstatements, risk assessment and aggregation risk and the effectiveness of controls - and 
concluded that an amount at the upper end of our normal range was appropriate. 
We agreed with those charged with governance that we would report to them misstatements 
identified during our audit above £180,000 (Group audit) (2022: £160,000) and £150,000 
(Company audit) (2022: £137,000) as well as misstatements below those amounts that, in our 
view, warranted reporting for qualitative reasons. 
Conclusions relating to going concern 
Our evaluation of the directors’ assessment of the Group's and the Company’s ability to 
continue to adopt the going concern basis of accounting included: 
• Performing a risk assessment to identify factors that could impact the going concern basis 
of accounting; 
• Challenging management on the key assumptions included in the base case model, along 
with challenging the scenarios modelled by management; 
• Reviewing the sensitivities performed by management and understood the impact this has 
on the level of headroom on facilities; 
• Comparing historical performance to historical forecasts to assess accuracy in the budget 
process, as well as assessing the year to date performance against budget for the 2024 
financial year; 
• Obtaining and reviewing the Group's financing arrangements, including an audit of bank 
covenant compliance and the classification of debt between current and non-current; and 
• Reviewing and evaluating the adequacy of the disclosures made in the financial 
statements in relation to going concern. 

Independent Auditors’ Report to the members of Vertu 
Motors plc (continued) 
 
81 
Vertu Motors plc (Company Number: 05984855)  
Conclusions relating to going concern (continued) 
Based on the work we have performed, we have not identified any material uncertainties 
relating to events or conditions that, individually or collectively, may cast significant doubt on 
the Group's and the Company’s ability to continue as a going concern for a period of at least 
twelve months from when the financial statements are authorised for issue. 
In auditing the financial statements, we have concluded that the directors’ use of the going 
concern basis of accounting in the preparation of the financial statements is appropriate. 
However, because not all future events or conditions can be predicted, this conclusion is not a 
guarantee as to the Group's and the Company's ability to continue as a going concern. 
Our responsibilities and the responsibilities of the directors with respect to going concern are 
described in the relevant sections of this report. 
Reporting on other information 
The other information comprises all of the information in the Annual Report other than the 
financial statements and our auditors’ report thereon. The directors are responsible for the 
other information, which includes reporting based on the Task Force on Climate-related 
Financial Disclosures (TCFD) recommendations. Our opinion on the financial statements 
does not cover the other information and, accordingly, we do not express an audit opinion or, 
except to the extent otherwise explicitly stated in this report, any form of assurance thereon. 
In connection with our audit of the financial statements, our responsibility is to read the other 
information and, in doing so, consider whether the other information is materially inconsistent 
with the financial statements or our knowledge obtained in the audit, or otherwise appears to 
be materially misstated. If we identify an apparent material inconsistency or material 
misstatement, we are required to perform procedures to conclude whether there is a material 
misstatement of the financial statements or a material misstatement of the other information. 
If, based on the work we have performed, we conclude that there is a material misstatement 
of this other information, we are required to report that fact. We have nothing to report based 
on these responsibilities. 
With respect to the Strategic report and Directors Report, we also considered whether the 
disclosures required by the UK Companies Act 2006 have been included. 
Based on our work undertaken in the course of the audit, the Companies Act 2006 requires 
us also to report certain opinions and matters as described below. 
Strategic report and Directors’ Report 
In our opinion, based on the work undertaken in the course of the audit, the information given 
in the Strategic report and Directors Report for the year ended 28 February 2023 is consistent 
with the financial statements and has been prepared in accordance with applicable legal 
requirements. 
In light of the knowledge and understanding of the group and company and their environment 
obtained in the course of the audit, we did not identify any material misstatements in the 
Strategic report and Directors Report. 
Responsibilities for the financial statements and the audit 
Responsibilities of the directors for the financial statements 
As explained more fully in the Statement of Directors Responsibilities, the directors are 
responsible for the preparation of the financial statements in accordance with the applicable 
framework and for being satisfied that they give a true and fair view. The directors are also 
responsible for such internal control as they determine is necessary to enable the preparation 
of financial statements that are free from material misstatement, whether due to fraud or error. 

Independent Auditors’ Report to the members of Vertu 
Motors plc (continued) 
 
82 
Vertu Motors plc (Company Number: 05984855)  
Responsibilities for the financial statements and the audit (continued) 
In preparing the financial statements, the directors are responsible for assessing the Group’s 
and the Company’s ability to continue as a going concern, disclosing, as applicable, matters 
related to going concern and using the going concern basis of accounting unless the directors  
either intend to liquidate the Group or the Company or to cease operations, or have no 
realistic alternative but to do so. 
Auditors’ responsibilities for the audit of the financial statements 
Our objectives are to obtain reasonable assurance about whether the financial statements as 
a whole are free from material misstatement, whether due to fraud or error, and to issue an 
auditors’ report that includes our opinion. Reasonable assurance is a high level of assurance, 
but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always 
detect a material misstatement when it exists. Misstatements can arise from fraud or error 
and are considered material if, individually or in the aggregate, they could reasonably be 
expected to influence the economic decisions of users taken on the basis of these financial 
statements. 
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We 
design procedures in line with our responsibilities, outlined above, to detect material 
misstatements in respect of irregularities, including fraud. The extent to which our procedures 
are capable of detecting irregularities, including fraud, is detailed below. 
Based on our understanding of the group and industry, we identified that the principal risks of 
non-compliance with laws and regulations related to health and safety regulations, and we 
considered the extent to which non-compliance might have a material effect on the financial 
statements. We also considered those laws and regulations that have a direct impact on the 
financial statements such as AIM Rules, Companies Act 2006 and UK tax legislation. We 
evaluated management’s incentives and opportunities for fraudulent manipulation of the 
financial statements (including the risk of override of controls), and determined that the 
principal risks were related to posting inappropriate journal entries to increase revenue, or 
through management bias in manipulation of accounting estimates. Audit procedures 
performed by the engagement team included: 
• Discussions with management and the Audit Committee, including consideration of known 
or suspected instances of non-compliance with laws and regulation and fraud; 
• Review of Board minutes; 
• Review of legal expenditure in the year to identify potential non-compliance with laws and 
regulation; 
• Challenging assumptions and judgements made by management in their significant 
accounting estimates, in particular in relation to impairment of assets and the impairment 
of the investment in the company (see key audit matters above); and 
• Identifying and testing journal entries, in particular any journal entries posted with unusual 
account combinations and reviewing any high margin revenue transactions. 
There are inherent limitations in the audit procedures described above. We are less likely to 
become aware of instances of non-compliance with laws and regulations that are not closely 
related to events and transactions reflected in the financial statements. Also, the risk of not 
detecting a material misstatement due to fraud is higher than the risk of not detecting one 
resulting from error, as fraud may involve deliberate concealment by, for example, forgery or 
intentional misrepresentations, or through collusion. 
Our audit testing might include testing complete populations of certain transactions and 
balances, possibly using data auditing techniques. However, it typically involves selecting a 
limited number of items for testing, rather than testing complete populations. We will often 
seek to target particular items for testing based on their size or risk characteristics. In other 
cases, we will use audit sampling to enable us to draw a conclusion about the population from 
which the sample is selected. 
 
 

Independent Auditors’ Report to the members of Vertu 
Motors plc (continued) 
 
83 
Vertu Motors plc (Company Number: 05984855)  
Responsibilities for the financial statements and the audit (continued) 
A further description of our responsibilities for the audit of the financial statements is located 
on the FRC’s website at: www.frc.org.uk/auditorsresponsibilities. This description forms part 
of our auditors’ report. 
Use of this report 
This report, including the opinions, has been prepared for and only for the company’s 
members as a body in accordance with Chapter 3 of Part 16 of the Companies Act 2006 and 
for no other purpose. We do not, in giving these opinions, accept or assume responsibility for 
any other purpose or to any other person to whom this report is shown or into whose hands it 
may come save where expressly agreed by our prior consent in writing. 
Other required reporting 
Companies Act 2006 exception reporting 
Under the Companies Act 2006 we are required to report to you if, in our opinion: 
• we have not obtained all the information and explanations we require for our audit; or 
• adequate accounting records have not been kept by the company, or returns adequate for 
our audit have not been received from branches not visited by us; or 
• certain disclosures of directors’ remuneration specified by law are not made; or 
• the company financial statements are not in agreement with the accounting records and 
returns. 
We have no exceptions to report arising from this responsibility. 
Other voluntary reporting 
Directors’ remuneration 
The company voluntarily prepares a Directors' Remuneration report in accordance with the 
provisions of the Companies Act 2006. The directors requested that we audit the part of the 
Directors' Remuneration report specified by the Companies Act 2006 to be audited as if the 
company were a quoted company. 
In our opinion, the part of the Directors' Remuneration report to be audited has been properly 
prepared in accordance with the Companies Act 2006. 
  
 
Jonathan Greenaway (Senior Statutory Auditor) 
for and on behalf of PricewaterhouseCoopers LLP 
Chartered Accountants and Statutory Auditors 
Newcastle upon Tyne 
10 May 2023 
 

Consolidated Income Statement 
For the year ended 28 February 2023 
84 
Vertu Motors plc (Company Number: 05984855)  
 
 
 
 
 
 
Underlying 
items 2023 
Non-
underlying 
items 2023 
(Note 8) 
Total 2023 
Underlying 
items 2022 
Non-
underlying 
items 2022 
(Note 8) 
Total 2022 
 
Note 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
 
 
 
 
Revenue 
5 
4,014,544 
- 
4,014,544 
3,615,052 
- 
3,615,052 
Cost of sales 
 
(3,566,134) 
- 
(3,566,134) 
(3,179,632) 
- 
(3,179,632) 
Gross profit  
5 
448,410 
- 
448,410 
435,420 
- 
435,420 
Operating expenses  
6 
(399,590) 
(6,828) 
(406,418) 
(347,753) 
(1,934) 
(349,687) 
Operating profit / (loss) 
48,820 
(6,828) 
41,992 
87,667 
(1,934) 
85,733 
Finance income  
11 
1,300 
- 
1,300 
163 
- 
163 
Finance costs 
11 
(10,842) 
- 
(10,842) 
(7,126) 
- 
(7,126) 
Profit / (loss) before 
tax  
 
39,278 
(6,828) 
32,450 
80,704 
(1,934) 
78,770 
Taxation 
12 
(7,663) 
746 
(6,917) 
(16,062) 
(2,708) 
(18,770) 
Profit / (loss) for the 
year attributable to 
equity holders 
 
31,615 
(6,082) 
25,533 
64,642 
(4,642) 
60,000 
 
 
 
 
 
Basic earnings per 
share (p)  
13 
 
7.40 
16.64 
Diluted earnings per 
share (p) 
13 
 
7.02 
15.96 

Consolidated Statement of Comprehensive Income 
For the year ended 28 February 2023 
 
85 
Vertu Motors plc (Company Number: 05984855)  
 
 
2023 
2022 
 
Note 
£’000 
£’000 
 
 
 
 
Profit for the year 
 
25,533 
60,000 
 
 
 
 
Other comprehensive (expenses) / income 
 
 
 
Items that will not be reclassified to profit or loss: 
 
 
 
Actuarial (losses) / gains on retirement benefit 
obligations 
30 
(5,973) 
2,801 
Deferred tax relating to actuarial losses / (gains) on 
retirement benefit obligations 
30 
1,493 
(700) 
Items that may be reclassified subsequently to profit or 
loss: 
 
 
 
Cash flow hedges 
32 
172 
503 
Deferred tax relating to cash flow hedges 
32 
(43) 
(96) 
Other comprehensive (expense) / income for the 
year, net of tax 
 
(4,351) 
2,508 
 
 
 
 
Total comprehensive income for the year  
 
 
 
attributable to equity holders 
 
21,182 
62,508 
 
 
 

Consolidated Balance Sheet 
As at 28 February 2023 
86 
Vertu Motors plc (Company Number: 05984855)  
 
 
2023 
2022 
 
Note 
£’000 
£’000 
Non-current assets 
 
 
 
Goodwill and other indefinite life assets 
15 
127,590 
103,470 
Other intangible assets 
16 
2,286 
1,797 
Retirement benefit asset 
30 
3,188 
9,055 
Property, plant and equipment 
18 
328,405 
254,133 
Right-of-use assets 
19 
73,078 
78,278 
Derivative financial instruments 
27 
507 
- 
Total non-current assets 
 
535,054 
446,733 
 
 
 
 
Current assets 
 
 
 
Inventories 
21 
674,380 
475,027 
Trade and other receivables 
23 
86,317 
51,839 
Current tax assets 
 
1,654 
- 
Cash and cash equivalents 
24 
78,984 
83,793 
 
 
841,335 
610,659 
Property assets held for sale 
22 
6,077 
- 
Total current assets 
 
847,412 
610,659 
 
 
 
 
Total assets 
 
1,382,466 
1,057,392 
 
 
 
 
Current liabilities 
 
 
 
Trade and other payables 
25 
(758,594) 
(529,086) 
Current tax liabilities 
 
- 
(3,734) 
Derivative financial instruments 
27 
- 
(13) 
Contract liabilities 
29 
(13,477) 
(11,752) 
Borrowings 
26 
(29,821) 
(12,283) 
Lease liabilities 
19 
(14,498) 
(14,132) 
Total current liabilities 
 
(816,390) 
(571,000) 
 
 
 
 
Non-current liabilities 
 
 
 
Borrowings 
26 
(124,519) 
(55,343) 
Lease liabilities 
19 
(68,959) 
(74,698) 
Deferred income tax liabilities 
28 
(19,117) 
(13,023) 
Contract liabilities 
29 
(12,104) 
(11,447) 
Total non-current liabilities 
 
(224,699) 
(154,511) 
 
 
 
 
Total liabilities 
 
(1,041,089) 
(725,511) 
 
 
 
 
Net assets 
 
341,377 
331,881 
 
 
 
 
Capital and reserves attributable to equity 
holders of the Group 
 
 
 
Ordinary share capital 
31 
34,894 
35,942 
Share premium 
31 
124,939 
124,939 
Other reserve 
31 
10,645 
10,645 
Hedging reserve 
32 
133 
4 
Treasury share reserve 
31 
(2,653) 
(1,586) 
Capital redemption reserve 
31 
4,833 
3,785 
Retained earnings 
 
168,586 
158,152 
 
 
 
 
Total equity 
 
341,377 
331,881 
These consolidated financial statements on pages 84 to 131 have been approved for issue by 
the Board of Directors on 10 May 2023 and signed on its behalf by: 
 
Robert Forrester 
 
 
Karen Anderson 
Chief Executive 
 
 
Chief Financial Officer 

Consolidated Cash Flow Statement  
For the year ended 28 February 2023 
87 
Vertu Motors plc 
 
 
2023 
2022 
 
Note 
£’000 
£’000 
Cash flows from operating activities 
 
 
 
Operating profit 
 
41,992 
85,733 
Loss/(profit) on sale of property, plant and equipment 
6 
102 
(9) 
Profit on lease modification 
19 
(449) 
(269) 
Amortisation of other intangible assets 
16 
509 
407 
Depreciation of property, plant and equipment 
18 
14,510 
14,365 
Depreciation of right of use asset 
19 
16,225 
16,658 
Impairment charges 
15 
1,500 
131 
Movement in working capital 
34 
23,737 
(27,973) 
Share based payments charge  
 
1,651 
1,061 
Cash inflow from operations 
 
99,777 
90,104 
Tax received 
 
100 
135 
Tax paid 
 
(9,118) 
(14,479) 
Finance income received 
 
1,053 
39 
Finance costs paid 
 
(10,983) 
(6,798) 
Net cash inflow from operating activities 
 
80,829 
69,001 
 
 
 
Cash flows from investing activities 
 
 
Acquisition of businesses, net of cash, overdrafts and 
borrowings acquired 
17 
(122,066) 
(9,508) 
Acquisition of freehold and long leasehold land and 
buildings 
 
(7,468) 
- 
Purchases of intangible assets 
 
(186) 
(44) 
Purchases of other property, plant and equipment 
 
(13,785) 
(16,571) 
Proceeds from disposal of property, plant and 
equipment 
 
179 
1,605 
Net cash outflow from investing activities 
 
(143,326) 
(24,518) 
 
 
 
 
Cash flows from financing activities 
 
 
 
Proceeds from borrowings 
33 
110,570 
5,699 
Repayment of borrowings 
33 
(23,358) 
(10,638) 
Principal elements of lease repayments 
19 
(16,187) 
(15,786) 
Purchase of treasury shares 
 
(2,000) 
- 
Sale of treasury shares 
 
744 
951 
Cash settled share options 
 
(180) 
(403) 
Repurchase of own shares 
 
(5,898) 
(6,014) 
Dividends paid to equity holders 
 
(6,003) 
(2,327) 
Net cash inflow/(outflow) from financing activities 
 
57,688 
(28,518) 
 
 
 
 
 
Net (decrease)/increase in cash and cash 
equivalents 
33 
(4,809) 
15,965 
Cash and cash equivalents at beginning of year 
 
83,793 
67,828 
Cash and cash equivalents at end of year 
24 
78,984 
83,793 

Consolidated Statement of Changes in Equity 
For the year ended 28 February 2023 
88 
Vertu Motors plc 
 
 
The other reserve is a merger reserve, arising from shares issued as consideration to the 
former shareholders of acquired companies.  
The treasury share reserve relates to shares acquired by Ocorian Limited, the Trustee of 
Vertu Motors plc’s Employee Benefit Trust (“EBT”). The shares were purchased by the 
Trustee to be held for the purposes of the EBT and may be used to transfer shares to 
individuals when options are exercised. This could include the Company’s Long Term 
Incentive Plan (“LTIP”), the Company Share Option Plan (“CSOP”) or Partnership Share 
Options (“PSO”), under which each of the executive directors of the Company, the Company’s 
other PDMRs and certain other senior managers are potential participants and is therefore 
regarded as having a notional interest in these shares. During the year, a further 3,960,331 
shares were purchased for £2,000,000. 
During the year, 2,436,251 shares were transferred from the EBT on exercise of vested 
CSOP, LTIP and PSO awards. 5,665,352 shares remain in the EBT at 28 February 2023.   
 
 
Ordinary 
share 
capital 
Share 
premium 
Other 
reserve 
Hedging 
reserve 
Treasury 
share 
reserve 
Capital 
redemption 
reserve 
Retained 
earnings 
Total 
equity 
 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
 
 
 
 
 
As at 1 March 2022 
35,942 
124,939 
10,645 
4 
(1,586) 
3,785 
158,152 
331,881 
Profit for the year 
- 
- 
- 
- 
- 
- 
25,533 
25,533 
Actuarial losses on 
retirement benefit 
obligations  
- 
- 
- 
- 
- 
- 
(5,973) 
(5,973) 
Tax on items taken 
directly to equity  
- 
- 
- 
(43) 
- 
- 
1,493 
1,450 
Fair value gains 
- 
- 
- 
172 
- 
- 
- 
172 
Total comprehensive 
income for the year 
- 
- 
- 
129 
- 
- 
21,053 
21,182 
Purchase of treasury 
shares 
- 
- 
- 
- 
(2,000) 
- 
- 
(2,000) 
Sale of treasury shares 
- 
- 
- 
- 
933 
- 
(189) 
744 
Repurchase of own 
shares 
- 
- 
- 
- 
- 
- 
(5,898) 
(5,898) 
Cancellation of 
repurchased shares 
(1,048) 
- 
- 
- 
- 
1,048 
- 
- 
Dividends paid 
- 
- 
- 
- 
- 
- 
(6,003) 
(6,003) 
Share based payments 
charge 
- 
- 
- 
- 
- 
- 
1,471 
1,471 
As at 28 February 2023 
34,894 
124,939 
10,645 
133 
(2,653) 
4,833 
168,586 
341,377 

Consolidated Statement of Changes in Equity (continued) 
For the year ended 28 February 2022 
89 
Vertu Motors plc 
  
 
 
Ordinary 
share 
capital 
Share 
premium 
Other 
reserve 
Hedging 
reserve 
Treasury 
share 
reserve 
Capital 
redemption 
reserve 
Retained 
earnings 
Total 
Equity 
 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
 
 
 
 
 
As at 1 March 2021 
36,917 
124,939 
10,645 
(403) 
(2,791) 
2,810 
103,823 
275,940 
Profit for the year 
- 
- 
- 
- 
- 
- 
60,000 
60,000 
Actuarial gains on 
retirement benefit 
obligations  
- 
- 
- 
- 
- 
- 
2,801 
2,801 
Tax on items taken 
directly to equity  
- 
- 
- 
(96) 
- 
- 
(700) 
(796) 
Fair value gains 
- 
- 
- 
503 
- 
- 
- 
503 
Total comprehensive 
income for the year 
- 
- 
- 
407 
- 
- 
62,101 
62,508 
Sale of treasury shares 
- 
- 
- 
- 
1,025 
- 
(74) 
951 
Issuance of treasury 
shares 
- 
- 
- 
- 
180 
- 
(15) 
165 
Repurchase of own 
shares 
- 
- 
- 
- 
- 
- 
(6,014) 
(6,014) 
Cancellation of 
repurchased shares 
(975) 
- 
- 
- 
- 
975 
- 
- 
Dividends paid 
- 
- 
- 
- 
- 
- 
(2,327) 
(2,327) 
Share based payments 
charge 
- 
- 
- 
- 
- 
- 
658 
658 
As at 28 February 2022 
35,942 
124,939 
10,645 
4 
(1,586) 
3,785 
158,152 
331,881 

Notes to the Consolidated Financial Statements  
90 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies 
Basis of preparation 
Vertu Motors plc is a Public Limited Company which is listed on the Alternative Investment 
Market (AiM) and is incorporated and domiciled in England.  The address of the registered 
office is Vertu House, Fifth Avenue Business Park, Team Valley, Gateshead, Tyne and Wear, 
NE11 0XA. The registered number of the Company is 05984855. 
The consolidated financial statements of Vertu Motors plc have been prepared in accordance 
with UK-adopted International Accounting Standards and with the requirements of the 
Companies Act 2006 as applicable to companies reporting under those standards. 
The consolidated financial statements have been prepared on the going concern basis under 
the historical cost convention, as modified by the revaluation of financial assets and liabilities 
(including derivative financial instruments) at fair value. 
In order to prepare the financial statements on the going concern basis, the Directors have 
considered detailed financial projections for a period of 12 months from the date of signing the 
financial statements (‘Review Period’).  These projections are based on the Group’s detailed 
annual business plan for the year ending 29 February 2024 as well as the known financial 
performance of the Group in the period subsequent to 28 February 2023, projected forward to 
cover the Review Period (“Base Case”).  The Directors have considered these financial 
projections in conjunction with the Group’s available facilities, which are outlined in detail in 
note 26. 
The Directors have also considered sensitivity analysis performed in respect of these 
forecasts to model the impact of various severe but plausible downside scenarios including 
continued restricted supply of new and used cars or reduced demand from consumers as well 
as further cost increases. This analysis did not indicate any issues with the Group’s ability to 
operate within its banking facilities during the Review Period.  
Based on the forecast information available and the sensitivity analysis performed as set out 
above, the Directors believe it is appropriate to prepare these financial statements on the 
going concern basis. 
The consolidated financial statements include the results of all subsidiaries owned by Vertu 
Motors plc listed on pages 140 to 142 of the annual report. Certain of these subsidiaries, 
which are listed below, have taken the exemption from an audit for the year ended 28 
February 2023 by virtue of s479A of Companies Act 2006. Certain other subsidiaries, which 
are also listed below, have taken the exemption from preparing individual accounts for the 
year ended 28 February 2023 by virtue of s394A of Companies Act 2006. In order to allow 
these subsidiaries to take the audit exemption or exemption from the preparation of individual 
accounts (as appropriate), the parent company Vertu Motors plc has given a statutory 
guarantee of all the outstanding liabilities as at 28 February 2023 of the subsidiaries listed 
below, further details of which are provided in note 36.  
 
 
 
 
 
 
 
 

Notes to the Consolidated Financial Statements (continued) 
91 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies (continued) 
Basis of preparation (continued) 
The subsidiaries which have taken an exemption from an audit for the year ended 28 
February 2023 by virtue of s479A Companies Act 2006 are: 
Albert Farnell Limited 
South Hereford Garages Trade Parts LLP 
All Car Parts Limited 
Tyne Tees Finance Limited  
Bristol Street First Investments Limited 
Vans Direct Limited  
Bristol Street Fourth Investments Limited 
Vertu Accident Repair Limited 
Farmer & Carlisle Holdings Limited 
Vertu Motors (Chingford) Limited 
Farmer & Carlisle Limited 
Vertu Motors (Continental) Limited 
Farmer & Carlisle Leicester Limited 
Vertu Motors (Property) Limited 
F.C. Business Operations Limited 
Vertu Motors (Property 2) Limited 
Grantham Motor Company Limited 
Vertu Motors (VMC) Limited 
Group SMB Limited 
Vertu Motors Third Limited 
South Hereford Garages Limited 
Westcountry Enterprises Limited 
Jactamial Properties Limited 
Wiper Blades Limited 
Macklin Property Limited 
 
The subsidiaries which have taken an exemption from the preparation of individual accounts 
in respect of the year ended 28 February 2023 by virtue of s394A of Companies Act 2006 are: 
Aceparts Limited 
Motor Nation Cars Limited (formerly Vertu 
Best4Vans Limited 
Motors (Retail) Limited) 
Blacks Autos Limited 
National Allparts Limited 
Blake Holdings Limited 
Newbolds Garage (Mansfield) Limited 
Boydslaw 103 Limited 
Nottingham TPS LLP 
Bristol Street (No.1) Limited 
Peter Blake (Chatsworth) Limited 
Bristol Street (No.2) Limited 
Peter Blake Limited 
Bristol Street Commercials (Italia) Limited 
Power Bulbs Ltd 
Bristol Street Fifth Investments Limited 
Power Bulbs Online Limited 
Bristol Street Fleet Services Limited 
SHG Holdings Limited  
Bristol Street Group Limited 
Sigma Holdings Limited 
Bristol Street Limited 
The Taxi Centre Limited 
Brookside (1998) Limited 
Typocar Limited 
BSH Pension Trustee Limited 
VanMan Limited 
Carsandvansdirect Limited 
Vertu Fleet Limited 
Dobies (Carlisle) Limited 
Vertu Motors (AMC) Limited 
Dunfermline Autocentre Limited 
Vertu Motors Car Limited (formerly Motor 
Easy Vehicle Finance Limited 
Nation Car Hypermarkets Limited) 
Gordon Lamb Group Limited 
Vertu Motors (Durham) Limited 
Gordon Lamb Limited 
Vertu Motors (Finance) Limited 
Gordon Lamb Holdings Limited 
Vertu Motors (Knaresborough) Limited 
Hillendale Group Limited 
Vertu Motors (Pity Me) Limited 
Hillendale LR Limited 
Vertu Motors Property 2 Holdings Limited 
Hughes Group Holdings Limited 
Vertu Ventures Limited  
Hughes of Beaconsfield Limited 
Westcountry Ventures Limited 
International Concessionaires Limited 
Widnes Car Centre Limited 
Merifield Properties Limited 
Widnes Car Centre (1994) Limited 
 
 
The preparation of financial statements in conformity with UK IFRS requires the use of certain 
critical accounting estimates.  It also requires management to exercise its judgement in the 
process of applying the Group’s accounting policies.  The estimates and assumptions that 
have a significant risk of causing a material adjustment to the carrying amounts of assets and 
liabilities are set out in note 4.  
The Directors consider that the accounting policies set out below are the most appropriate 
and have been consistently applied. 
 
 

Notes to the Consolidated Financial Statements (continued) 
92 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies (continued) 
Basis of preparation (continued) 
Standards and interpretations adopted by the Group in the year ended 28 February 
2023 
The Group has applied the following standards and amendments for the first time for their 
annual reporting period commencing 1 March 2022:  
• 
Amendments to IFRS 3, ‘Business Combinations’ 
• 
Amendments to IAS 16, ‘Property, Plant and Equipment’; and 
• 
Amendments to IAS 37, ‘Provisions, Contingent Liabilities and Contingent Assets’. 
The amendments listed above did not have any impact on the amounts recognised in prior 
periods and are not expected to significantly affect the current or future periods. 
New standards and interpretations issued but not yet effective and not early adopted  
Certain new accounting standards and interpretations have been published that are not 
mandatory for 28 February 2023 reporting periods and have not been early adopted by the 
Group. These standards are not expected to have a material impact on the entity in the 
current or future reporting periods and on foreseeable future transactions.  
Leases  
The Group leases various dealership premises, compounds and vehicles. Rental contracts 
are typically made for fixed periods of a minimum of 12 months to a maximum of 150 years 
and may have extension options as described below. 
Contracts may contain both lease and non-lease components. The Group allocates the 
consideration in the contract to the lease and non-lease components based on their relative 
stand-alone prices. However, for leases of real estate for which the Group is a lessee, it has 
elected not to separate lease and non-lease components and instead accounts for these as a 
single lease component. 
Lease terms are negotiated on an individual basis and contain a wide range of different terms 
and conditions. The lease agreements do not impose any covenants other than the security 
interests in the leased assets that are held by the lessor.  
Leases are recognised as a right-of-use asset and a corresponding lease liability at the date 
at which the leased asset is available for use by the Group. The finance cost is charged to 
profit or loss over the lease period so as to produce a constant periodic rate of interest on the 
remaining balance of the liability for each period.  
Assets and liabilities arising from a lease are initially measured on a present value basis. 
Lease liabilities include the net present value of the following lease payments: 
- 
Fixed payments, less any incentives receivable, 
- 
Variable lease payments that are based on an index or a rate, 
- 
Amounts expected to be payable by the lessee under residual value guarantees,  
- 
The exercise price of a purchase option if the lessee is reasonably certain to exercise 
that option; and 
- 
Payment of penalties for terminating the lease, if the lease term reflects the lessee 
exercising that option. 
Lease payments to be made under reasonably certain extension options are also included in 
the measurement of the liability. 
 

Notes to the Consolidated Financial Statements (continued) 
93 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies (continued) 
Leases (continued) 
The lease payments are discounted using the interest rate implicit in the lease. If that rate 
cannot be determined, the lessee’s incremental borrowing rate is used, being the rate that the 
lessee would have to pay to borrow the funds necessary to obtain an asset of similar value in 
a similar economic environment with similar terms and conditions.  
To determine the incremental borrowing rate, the Group: 
• 
where possible, uses recent third-party financing received by the individual lessee as 
a starting point, adjusted to reflect changes in financing conditions since third party 
financing was received, or 
• 
uses a build-up approach that starts with a risk-free interest rate adjusted for credit 
risk for leases held by Vertu Motors plc, which does not have recent third party 
financing, and 
• 
makes adjustments specific to the lease, e.g., term, country, currency and security.  
The Group is exposed to potential future increases in variable lease payments based on an 
index or rate, which are not included in the lease liability until they take effect. When 
adjustments to lease payments based on an index or rate take effect, the lease liability is 
reassessed and adjusted against the right-of-use asset. 
Right-of-use assets are measured at cost comprising the following: 
- 
The amount of the initial measurement of the lease liability, 
- 
Any lease payments made at or before the commencement date, less any lease 
incentives received, 
- 
Any initial direct costs; and 
- 
Restoration costs. 
Payments associated with short-term leases of low-value assets are recognised on a straight-
line basis as an expense in profit or loss. Short-term leases are leases with a lease term of 
less than 12 months.  
Right-of-use assets are generally depreciated over the shorter of the asset's useful life and 
the lease term on a straight-line basis. If the Group is reasonably certain to exercise a 
purchase option, the right-of-use asset is depreciated over the underlying asset’s useful life.  
Extension and termination options 
Extension and termination options are included in a number of property leases across the 
Group and are used to maximise flexibility to respond to the changing retail environment in 
the years ahead. Approximately one fifth of the Group’s property leases have the benefit of a 
tenant break clause.  
Basis of consolidation  
The consolidated financial statements comprise the financial statements of Vertu Motors plc 
and its subsidiary undertakings. Subsidiaries are all entities (including structured entities) over 
which the Group has control. The Group controls an entity when the Group is exposed to, or 
has rights to, variable returns from its involvement with the entity and has the ability to affect 
those returns through its power to direct the activities of the entity.  Subsidiaries are 
consolidated from the date at which control is transferred to the Group and they are excluded 
from the consolidated financial statements from the date that control ceases. 
Inter-company transactions, balances and unrealised gains on transactions between Group 
companies are eliminated.  Unrealised losses are also eliminated.  Accounting policies of 
subsidiaries have been changed where necessary to ensure consistency with the accounting 
policies adopted by the Group. 

Notes to the Consolidated Financial Statements (continued) 
94 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies (continued) 
Business combinations and goodwill 
Business combinations are accounted for using the purchase method of accounting.  This 
involves recognising identifiable assets (including intangible assets not previously recognised 
by the acquiree) and liabilities (including contingent liabilities) of acquired businesses at fair 
value.  Goodwill acquired in a business combination is initially measured at cost being the 
excess of the cost of the consideration over the Group’s interest in the net fair value of the 
acquiree’s identifiable assets, liabilities and contingent liabilities.  Where the net fair value of 
the acquired identifiable assets, liabilities and contingent liabilities exceeds the consideration, 
the excess or “negative goodwill” is recognised immediately in the Consolidated Income 
Statement.  Following initial recognition, goodwill is measured at cost less any accumulated 
impairment losses.  For the purpose of annual impairment testing, goodwill acquired in a 
business combination is, from the acquisition date, allocated to each of the Group’s cash 
generating units. 
Each cash generating unit (“CGU”) or group of cash generating units to which the goodwill is 
allocated represents the lowest level within the Group at which the goodwill is monitored for 
internal management purposes.  Gains and losses on the disposal of a business component 
are calculated on a basis which incorporates the carrying amount of goodwill relating to the 
business sold. Acquisition related costs are expensed to the Consolidated Income Statement 
as incurred.  
Other intangible assets 
Intangible assets, when acquired separately from a business combination, comprise computer 
software and are carried at cost less accumulated amortisation and any impairment losses.  
Amortisation is provided on a straight-line basis to allocate the cost of the asset over its 
estimated useful life, which in the case of computer software is between four and six years. 
Intangible assets, for example, franchise relationships, brands and customer relationships 
acquired as part of a business combination, are capitalised separately from goodwill if the 
asset is separable and where the asset arises from contractual or other legal rights.  Such 
assets are stated at fair value less accumulated amortisation. Amortisation is provided on a 
straight-line basis over their expected useful lives. Intangible assets with an indefinite useful 
life, such as franchise relationships, are tested annually for impairment. Franchise 
relationships are considered to have an indefinite useful life as, whilst franchise contracts do 
have expiration dates, they are anticipated to be renewed at each expiration in line with past 
experience. Non-renewal would constitute a trigger for impairment. Other intangible assets 
arising as part of a business combination are typically allocated a useful life of between 10 
and 20 years. 
Property, plant and equipment 
Property, plant and equipment are stated at cost less accumulated depreciation and any 
impairment in value.  Cost includes expenditure that is directly attributable to the acquisition of 
the asset.  Assets’ residual values, useful lives and methods of depreciation are reviewed, 
and adjusted if appropriate, at each financial year end.  Freehold land is not depreciated.  
Depreciation is provided at rates calculated to write off the cost of property, plant and 
equipment less their estimated residual values, on a straight-line basis over their estimated 
useful lives, as follows: 
Freehold buildings 
2% 
Long leasehold buildings 
Shorter of lease term and 50 years 
Short leasehold buildings 
Lease term (under 25 years) 
Franchise standards property improvements 
20% 
Vehicles and machinery 
 
        10% - 20% 
Furniture, fittings and equipment 
        20% - 50% 

Notes to the Consolidated Financial Statements (continued) 
95 
Vertu Motors plc (Company Number: 05984855)  
1. Accounting Policies (continued) 
Property, plant and equipment (continued) 
An asset’s carrying amount is written down immediately to its recoverable amount if the 
asset’s carrying amount is greater than its estimated recoverable amount.  Gains and losses 
on disposals are determined by comparing the proceeds with the carrying amount and are 
recognised within ‘operating expenses’ in the consolidated income statement, except where 
amounts are material and are disclosed separately in ‘non-underlying items’. 
Inventories  
Inventories are stated at the lower of cost and net realisable value. Cost for parts is 
determined using the first-in, first-out (FIFO) method.  Costs incurred in bringing each product 
to its present location and condition are included and cost is based on price including delivery 
costs less specific trade discounts.  Net realisable value is based on estimated selling price 
less further costs to be incurred on disposal.  Provision is made for obsolete, slow-moving or 
defective items where appropriate.  
The timing of recognition of new vehicle inventory as an asset of the Group is dependent on 
the terms of the purchase which vary between each of the Group’s Manufacturer Partners 
(“OEM”). Each OEM has its own arrangements for the supply, invoicing and funding of new 
vehicle inventory to the Group, however, these arrangements can be summarised largely into 
three different types: 
1. ‘Invoiced’ arrangements  
2. ‘Consignment’ arrangements  
3. ‘Interest bearing’ arrangements which can relate to vehicles in either category 1 or 2 
above, but where the funding of the vehicle attracts an interest cost from the 
Manufacturer. 
‘Invoiced’ arrangements 
These are where the Group receives an invoice for a vehicle which the OEM has agreed to 
supply, regardless of where the vehicle is physically located within the supply chain, not 
necessarily on Group premises. The earliest point at which we have control of the asset under 
this scenario is when the OEM has a right to payment for the asset, which the Group consider 
to be the point at which the vehicle is invoiced. Therefore, the Group recognises such 
invoiced vehicles in inventory and trade payables. 
‘Consignment’ arrangements 
These are where the Group would be allocated a vehicle by the OEM but for which no invoice 
is received, and no funding costs are applied.  Such vehicles may be physically present in the 
Group’s dealerships or elsewhere within the supply chain at the point of consignment.  Such 
vehicles are not recorded as an asset while on consignment due to the Group not having 
control of the asset at this point, as title is retained by the OEM until the vehicle is invoiced to 
the Group. This would typically coincide with either the vehicle being sold by the Group to a 
third party or after a pre-determined period of time has elapsed (varies by OEM but may be 
up to 365 days) at which point full payment for the vehicle is required.  
‘Interest bearing’ arrangements 
Under both ‘invoiced’ and ‘consignment’ arrangements, if the vehicle remains unsold after a 
certain amount of time, it may start to accrue interest, resulting in an interest charge from the 
manufacturer. At this point, for ‘consignment’ arrangements, even though legal title has not 
passed, the vehicle is recognised in inventory at the consigned price. This is because the 
Group has significant risks and rewards of ownership at the point interest starts to accrue as a 
result of not having sold the vehicle, and therefore control is deemed to have passed. 
Other vehicle inventory is recognised upon title passing to the Group, typically on physical 
receipt.  

Notes to the Consolidated Financial Statements (continued) 
96 
Vertu Motors plc (Company Number: 05984855)  
1. Accounting Policies (continued) 
Inventories (continued) 
As part of its normal trading activities the Group has contracted to repurchase, at 
predetermined values and dates, certain vehicles it has previously supplied.  The Group 
recognises its residual interest in these vehicles through the inclusion of such vehicles within 
inventory, at the lower of the repurchase price or estimated recoverable value, with a liability 
equal to the repurchase price within trade payables. 
Trade receivables 
Trade receivables are recognised initially at fair value and subsequently measured at 
amortised cost using the effective interest method, less provision for impairment.  A provision 
for impairment of trade receivables is established when there is objective evidence that the 
Group will not be able to collect all amounts due according to the original terms of the 
receivables.  Significant financial difficulties of the debtor, probability that the debtor will enter 
bankruptcy or financial reorganisation, and default or delinquency in payments (more than 30 
days overdue) are considered indicators that the trade receivable is impaired.  The amount of 
the provision is the difference between the asset’s carrying amount and the present value of 
estimated future cash flows, discounted at the original effective interest rate.  The carrying 
amount of the asset is reduced through the use of an allowance account, and the amount of 
the loss is recognised in the Consolidated Income Statement within operating expenses.   
When a trade receivable is uncollectible, it is written off against the allowance account for 
trade receivables.  Subsequent recoveries of amounts previously written off are credited 
against operating expenses in the income statement. 
Trade payables 
Trade payables are recognised at fair value initially and subsequently measured at amortised 
cost using the effective interest method. 
Impairment of financial and non-financial assets 
The Group assesses at each balance sheet date whether a financial asset or group of 
financial assets are impaired. 
If there is objective evidence that an impairment loss on loans and receivables at amortised 
cost has been incurred, the amount of the loss is measured as the difference between the 
asset’s carrying amount and the present value of estimated future cash flows discounted at 
the financial asset’s original effective interest rates.  The amount of the loss is recognised in 
the Consolidated Income Statement. 
At each reporting date, the Group assesses whether there is an indication that a non-financial 
asset may be impaired.  If any such indication exists, or when annual impairment testing for 
an asset is required, the Group makes an estimate of the asset’s recoverable amount.  An 
asset’s recoverable amount is the higher of an asset’s fair value less costs to sell and its 
value in use.  Where fair value cannot be determined then the recoverable amount will be 
determined by reference to value in use.  Value in use is determined for an individual asset, 
unless the asset does not generate cash flows that are largely independent of those from 
other assets or groups of assets.  Where the carrying amount of an asset exceeds its 
recoverable amount, the asset is considered impaired and is written down to its recoverable 
amount. 
In assessing value in use, the estimated future cash flows of separately identifiable CGUs are 
discounted to their present value using a post-tax discount rate that reflects current market 
assessments of the time value of money and the risks specific to the CGU.  In determining fair 
value less costs to sell, an appropriate valuation model is used. 
Impairment losses are recognised in the Consolidated Income Statement in the expense 
category consistent with the function of the impaired asset. 

Notes to the Consolidated Financial Statements (continued) 
97 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies (continued) 
Impairment of financial and non-financial assets (continued) 
For assets excluding goodwill, an assessment is made at each reporting date as to whether 
there is any indication that previously recognised impairment losses may no longer exist or 
may have decreased.  If such indication exists, the Group makes an estimate of any amount 
recoverable.  A previously recognised impairment loss is only reversed if there has been a 
change in the estimates used to determine the asset’s recoverable amount since the 
impairment loss was recognised.   
Derivative financial instruments 
The Group manages its interest rate risk through hedging instruments. The Group recognises 
hedging instruments at fair value with any gain or loss on measurement recognised in the 
Consolidated Income Statement. The Group does not hold or issue derivative financial 
instruments for speculative purposes. 
The Group documents at the inception of the transaction the relationship between hedging 
instruments and hedged items, as well as its risk management objectives and strategy for 
undertaking various hedging transactions.  The Group also documents its assessment, both 
at hedge inception and on an ongoing basis, of whether the derivatives that are used in 
hedging transactions are highly effective in offsetting changes in fair values or cash flows of 
hedged items. 
The only derivative financial instruments held by the Group throughout the year were cash 
flow hedges swapping floating for fixed interest rates or capping a floating rate. The effective 
portion of changes in the fair value of derivatives that are designated and qualify as cash flow 
hedges is recognised in equity in the hedging reserve.  Any gain or loss relating to the 
ineffective portion is recognised immediately in the Consolidated Income Statement within 
finance income or costs.  
Amounts accumulated in equity are recycled in the Consolidated Income Statement in the 
years when the hedged item affects profit and loss.  The gain or loss relating to the effective 
portion of interest rate swaps hedging variable rate borrowings is recognised in the 
Consolidated Income Statement within ‘finance costs’. The fair values of derivative financial 
instruments used for hedging purposes are disclosed in note 27.   
When a hedging instrument expires or is sold, or when a hedge no longer meets the criteria 
for hedge accounting, any cumulative gain or loss existing in equity at that time remains in 
equity and is recognised when the forecast transaction is ultimately recognised in the 
Consolidated Income Statement.  When a forecast transaction is no longer expected to occur, 
the cumulative gain or loss that was reported within equity is immediately transferred to the 
Consolidated Income Statement within finance income or costs. 
Taxation 
Current tax 
Current income tax assets and liabilities are measured at amounts expected to be paid (or 
recovered) using the tax rates and laws that have been enacted or substantively enacted at 
the balance sheet date. 
Deferred tax  
Deferred tax is provided using the liability method on temporary differences at the balance 
sheet date between the tax bases of assets and liabilities and their carrying amounts at the 
balance sheet date for financial reporting purposes.  Deferred tax liabilities are recognised for 
all temporary differences, except: 
 
 

Notes to the Consolidated Financial Statements (continued) 
98 
Vertu Motors plc (Company Number: 05984855)  
1. Accounting Policies (continued) 
Taxation (continued) 
a. 
where the deferred tax liability arises from the initial recognition of goodwill or of an asset 
or liability in a transaction that is not a business combination and, at the time of the 
transaction, affects neither the accounting profit nor taxable profit or loss; and 
b. 
in respect of taxable temporary differences associated with investments in subsidiaries, 
where the timing of the reversal of the temporary difference can be controlled and it is 
probable that the temporary difference will not reverse in the foreseeable future. 
Deferred tax assets are recognised for all temporary differences, carry forward of unused tax 
credits and unused tax losses, to the extent that it is probable that taxable profit will be 
available against which the temporary differences, and the carry forward of unused tax credits 
and unused tax losses can be utilised except: 
a. 
where the deferred tax asset relating to the deductible temporary differences arises from 
the initial recognition of an asset or liability in a transaction that is not a business 
combination and, at the time of the transaction, affects neither the accounting profit nor 
taxable profit or loss; and 
b. 
in respect of deductible temporary differences associated with investments in 
subsidiaries, deferred tax assets are only recognised to the extent that it is probable that 
the temporary difference will reverse in the foreseeable future and taxable profits will be 
available against which the temporary differences can be utilised. 
Deferred tax is calculated using the enacted or substantively enacted rates that are expected 
to apply when the asset or liability is settled.  Deferred tax is charged or credited to the 
Consolidated Income Statement, except when it relates to items credited or charged direct to 
equity in which case the deferred tax is also credited or charged to equity.  
Revenue 
Revenue for the sale of goods and services is measured at the fair value of consideration 
receivable, net of value added tax and any discounts.  It excludes sales related taxes and 
intra group transactions.  Revenue is recognised to the extent that it is probable that the 
economic benefits will flow to the Group and the revenue can be reliably measured.  
Sale of motor vehicles, parts and aftersales services 
Sales of vehicles and parts are recognised when the customer has control of the goods.  In 
practice this means that revenue is recognised when vehicles or parts are invoiced and 
physically despatched or when a service has been undertaken.  Manufacturer incentives (e.g. 
free service when purchasing a vehicle) do not impact the Group as the legal obligation lies 
with the manufacturer.  
Sale of warranty products 
Revenue is recognised in line with the performance obligation, i.e. the period in which the 
customer can exercise their rights under the warranty, and therefore recognised over the life 
of the warranty. 
Finance commissions  
Finance commissions are received for the arrangement of vehicle financing and related 
insurance products where the Group acts as agent on behalf of a principal. Commissions are 
based on agreed rates and income is recognised when the finance and/or insurance package 
that the customer has entered into commences.  Typically, this is on delivery of the vehicle. 
Where the commission received relates to a specific vehicle sale, it is recognised within 
revenue. Where the commission received relates to a central rebate, it is recognised within 
cost of sales.  

Notes to the Consolidated Financial Statements (continued) 
99 
Vertu Motors plc (Company Number: 05984855)  
1. Accounting Policies (continued) 
Revenue (continued) 
Manufacturer rebates 
Vehicle specific rebates from Manufacturers are recognised when it is probable that the 
economic benefit will flow to the Group and the value can be reliably measured. In practice, 
this means that vehicle specific Manufacturer rebates are recognised when the vehicle to 
which the rebate relates, has been invoiced and physically despatched. In the case of non-
vehicle specific related rebates from suppliers, these are recognised in the Consolidated 
Income Statement upon achievement of the specific agreed supplier criteria. Manufacturer 
rebates are recognised within cost of sales. 
Disaggregation of revenue: 
The table below shows revenue disaggregated by the Group’s main product/service lines: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Aftersales 
 
336,886 
288,819 
Used cars 
 
1,658,202 
1,584,378 
New car retail & Motability 
 
1,121,896 
969,846 
New fleet & commercial 
 
897,560 
772,009 
Total 
 
4,014,544 
3,615,052 
 
 
 
 
Timing of revenue recognition: 
 
 
 
Recognised at a point in time 
 
4,001,280 
3,607,039 
Recognised over time 
 
13,264 
8,013 
Total 
 
4,014,544 
3,615,052 
All of the Group’s revenue was generated in the United Kingdom. 
Contract liabilities 
Where the Group receives consideration for a sale in advance of the performance obligation 
being satisfied, the amount received is held on the balance sheet within contract liabilities and 
released to the income statement in line with the relevant revenue recognition policy. 
Pension costs 
The Group operates a trust based defined benefit pension scheme, “Bristol Street Pension 
Scheme”, which has three defined benefit sections which were closed to new entrants and 
future accrual on 31 May 2003, with another section closed to new entrants in July 2003 and 
future accrual in October 2013. 
Typically, defined benefit schemes define an amount of pension benefit that an employee will 
receive on retirement, usually dependent on one or more factors such as age, years of 
service and compensation. 
The assets of the defined benefit scheme are held separately from the assets of the Group.  
The asset or liability recognised in the balance sheet in respect of the defined benefit pension 
scheme is the fair value of plan assets less the present value of the defined benefit 
obligations at the balance sheet date.  Defined benefit obligations are calculated annually by 
independent actuaries using the projected unit credit method.  The present value of defined 
benefit obligations is determined by discounting the estimated future cash outflows using 
interest rates of high-quality corporate bonds that are denominated in the currency in which 
the benefits will be paid, and that have terms to maturity approximating to the terms of the 
related pension liability. 
 

Notes to the Consolidated Financial Statements (continued) 
100 
Vertu Motors plc (Company Number: 05984855)  
1.   Accounting Policies (continued) 
Pension costs (continued) 
Differences between the actual and expected return on assets, changes in retirement benefit 
obligations due to experience and changes in actuarial assumptions are included in the 
Statement of Comprehensive Income in full for the year in which they arise. 
A Group personal pension arrangement under which the Group pays fixed contributions into 
an individual’s funds, is also in place.  The Group has no legal or constructive obligations to 
pay further contributions if the fund does not hold sufficient assets to pay employees the 
benefits relating to employee service in the current and prior years. Contributions into this 
scheme are charged to the Consolidated Income Statement in the year in which they are 
payable. 
Share based payments 
The Group allows employees to acquire shares of the Company through share option 
schemes.  The fair value of share options granted is recognised as an employee expense 
with a corresponding increase in equity.  The Group operates a number of equity-settled, 
share-based compensation plans.  The total amount to be expensed over the vesting period 
is determined by reference to the fair value of the options granted, excluding the impact of 
any non-market vesting conditions (for example, profitability and sales growth targets).  Non-
market vesting conditions are included in assumptions about the number of options that are 
expected to vest.  At each balance sheet date, the entity revises its estimates of the number 
of options that are expected to vest.  It recognises the impact of the revision to original 
estimates, if any, in the Consolidated Income Statement, with a corresponding adjustment to 
equity. 
The proceeds received net of any directly attributable transaction costs are credited to share 
capital (nominal value) and share premium when the options are exercised.  
Non-underlying items 
Non-underlying items are presented separately in the Consolidated Income Statement to 
enhance comparability of trading performance between periods. Details of the items included 
as non-underlying are provided in note 8. 
Cash and cash equivalents 
Cash and cash equivalents in the balance sheet comprise cash in hand, deposits held at call 
with banks and other short-term highly liquid investments with original maturities of three 
months or less. 
Segmental reporting 
Operating segments are reported in a manner consistent with the internal reporting provided 
to the Chief Operating Decision Maker (“CODM”), Robert Forrester, Chief Executive Officer, 
who is responsible for allocating resources and assessing performance of the operating 
segment. 
Share capital 
Ordinary shares are classed as equity.  Incremental costs directly attributable to the issue of 
new shares are shown in equity as a deduction, net of tax, from the proceeds. 
Dividend distribution 
Final dividends to the Company’s shareholders are recognised as a liability in the Group’s 
financial statements in the period in which the dividends are approved by the Company’s 
shareholders. Interim dividends are recognised when they are paid. 

Notes to the Consolidated Financial Statements (continued) 
101 
Vertu Motors plc (Company Number: 05984855)  
2. 
Financial risk management  
The Group’s activities expose it to a variety of financial risks, including the effects of changes 
in debt market prices and interest rates.  The Group’s treasury management programme 
focuses on the unpredictability of financial markets and seeks to minimise potential adverse 
effects on the financial performance of the Group.  The Group used derivative financial 
instruments to reduce exposure to interest rate movements on drawn debt. The outstanding 
derivative instruments held by the Group at the balance sheet date are set out in note 27. 
The use of financial derivatives is governed by the Group’s policies approved by the Board of 
Directors, which provide principles on interest rate risk, credit risk, the use of financial 
derivatives and non-derivative financial instruments and the investment of excess liquidity. 
The Board adopts an ongoing process for identifying, evaluating and managing the significant 
risks faced by the Group.   
Market Risk – Cash Flow Interest Rate Risk 
The Group’s interest rate risk arises from long-term borrowings, which are issued at variable 
rates that expose the Group to cash flow interest rate risk.  The Group’s borrowings are 
denominated in sterling. 
The interest rate exposure of the Group is managed within the constraints of the Group’s 
business plan and the financial covenants under its facilities.  The Group has performed 
calculations to analyse its interest rate exposure taking into account refinancing, renewal of 
existing positions, alternative financing and hedging. Based on these scenarios, the Group 
calculates the impact on profit and loss of a defined interest rate shift.  The scenarios are run 
only for liabilities that represent major interest-bearing positions.  
Credit Risk 
Credit risk arises from cash and deposits with banks as well as credit exposures to 
customers.  Individual customer risk limits are set based on external credit reference agency 
ratings and the utilisation of these credit limits is regularly monitored.  Further disclosure on 
credit exposure is given in note 23. 
Liquidity Risk 
Ultimate responsibility for liquidity risk rests with the Board of Directors, which has built an 
appropriate liquidity risk management framework for the management of the Group’s short, 
medium and long-term funding and liquidity management requirements.  The Group manages 
liquidity risk by maintaining adequate reserves, banking facilities and reserve borrowing 
facilities by continuously monitoring forecast and actual cash flows and matching the maturity 
profiles of financial assets and liabilities.   
Disclosed within note 26 are the undrawn banking facilities that the Group has at its disposal. 

Notes to the Consolidated Financial Statements (continued) 
102 
Vertu Motors plc (Company Number: 05984855)  
2. 
Financial risk management (continued) 
The table below analyses the Group’s financial liabilities and derivative financial instruments 
into relevant maturity groupings based on the remaining period at the balance sheet date to 
contractual maturity date.  The amounts disclosed in the table are the contractual 
undiscounted cash flows.  All borrowings are denominated in sterling.  
 
Other borrowings represent amounts repayable under used car stocking facilities. 
3. 
Capital risk management 
The Group’s primary objective when managing capital is to safeguard the Group’s ability to 
continue as a going concern in order to provide returns for shareholders and benefits for other 
stakeholders. 
The Group must ensure that sufficient capital resources are available for working capital 
requirements and meeting principal and interest payment obligations as they fall due. 
Consistent with others in this industry, the Group monitors capital on the basis of the gearing 
ratio, which is calculated as net debt divided by total capital.  Net debt is calculated as total 
borrowings (including current and non-current borrowings as shown in the Consolidated 
Balance Sheet) less cash and cash equivalents.  Total capital is calculated as total 
shareholders’ equity. 
The Group had net debt of £158,813,000 (including £83,457,000 lease liabilities) at 28 
February 2023 as disclosed in note 33 to the consolidated financial statements (2022: net 
debt of £72,663,000 including £88,830,000 lease liabilities). 
 
 
Less than 
one year 
 
Between one 
and two years 
 
Between two 
and five years 
 
Between five 
and ten years 
Over ten 
years 
Total 
 
£’000 
£’000 
£’000 
£’000 
£’000  
£’000  
Bank borrowings 
2,566 
48,486 
- 
- 
- 
51,052 
Mortgage 
9,612 
9,325 
26,973 
39,480 
54,731 
140,121 
Other borrowings 
25,460 
- 
- 
- 
- 
25,460 
Lease liabilities 
19,420 
16,827 
33,524 
24,066 
8,485 
102,322 
Contract liabilities 
13,477 
8,169 
3,912 
23 
- 
25,581 
Trade and other payables 
(excluding social security 
and other taxes) 
 
 
744,945 
- 
- 
- 
- 
 
 
744,945 
At 28 February 2023 
815,480 
82,807 
64,409 
63,569 
63,216 
1,089,481 
 
 
Less than 
one year 
 
Between one 
and two years 
 
Between two 
and five years 
 
Between five 
and ten years 
Over ten 
years 
Total 
 
£’000 
£’000 
£’000 
£’000 
£’000  
£’000  
Bank borrowings 
904 
45,007 
- 
- 
- 
45,911 
Mortgage 
978 
960 
2,751 
4,190 
6,329 
15,208 
Other borrowings 
11,647 
- 
- 
- 
- 
11,647 
Lease liabilities 
18,046 
15,795 
35,531 
27,783 
10,384 
107,539 
Contract liabilities 
11,752 
7,220 
4,201 
26 
- 
23,199 
Trade and other payables 
(excluding social security 
and other taxes) 
 
 
511,422 
- 
- 
- 
- 
 
 
511,422 
At 28 February 2022 
554,749 
68,982 
42,483 
31,999 
16,713 
714,926 

Notes to the Consolidated Financial Statements (continued) 
103 
Vertu Motors plc (Company Number: 05984855)  
3.  Capital risk management (continued) 
Fair value estimation 
The carrying value less impairment provision of trade receivables and payables are 
considered to approximate their fair values.  The fair value of long-term borrowings 
approximates to the carrying value reported in the balance sheet, as the majority are variable 
rate borrowings. 
4. 
Critical accounting estimates and judgements 
The Group makes estimates and assumptions concerning the future.  The resulting 
accounting estimates, will, by definition, seldom equal the related actual results.  The 
estimates and assumptions that have a significant risk of causing a material adjustment to the 
carrying amounts of assets and liabilities are discussed below: 
Critical accounting estimates 
Valuation of goodwill 
The valuation of goodwill acquired is performed in accordance with IFRS 3 and is therefore 
based on provisional values ascribed within the measurement period subsequent to 
acquisition. Estimates are used in determining the existence and value of separately 
identifiable assets acquired as part of a business combination, further details are given in 
Note 17. 
Valuation of other intangible assets 
When a business combination takes place, the Group is required to assess whether there are 
any additional intangible assets arising separately from goodwill. Management use estimates, 
such as royalty rates, weighted average cost of capital, growth rates and customer retention 
rates to determine whether an intangible asset can be separately identified, what fair value 
should be ascribed to the asset and its attributable useful life.  Other intangible assets are set 
out in Notes 15 and 16. 
Impairment of goodwill and other indefinite life assets 
The Group tests annually, or whenever events or changes in circumstances occur, to 
determine whether goodwill or other indefinite life assets have suffered any impairment, in 
accordance with the accounting policy stated above and in note 15.  The recoverable 
amounts of cash-generating units have been determined based on value-in-use calculations.  
These calculations require the use of estimates. Details of the key assumptions used for the 
impairment testing for the year ended 28 February 2023, as well as the results of sensitivity 
analysis performed, are provided in note 15. 
Estimated useful life of intangibles, property, plant and equipment and impairment testing 
The Group estimates the useful life and residual values of intangible assets, property, plant 
and equipment and reviews these estimates at each financial year end.  The Group also tests 
for impairment when a trigger event occurs, or annually, as appropriate. The depreciation and 
amortisation rates applied are set out in Note 1. 
Pension benefits 
During the year ended 28 February 2023, the Group operated one defined benefit pension 
scheme, the “Bristol Street Pension Scheme”. The obligations under this defined benefit 
scheme are recognised in the Consolidated Balance Sheet and represent the present value of 
the obligations calculated by independent actuaries, with input from management.  These 
actuarial valuations include assumptions such as discount rates, annual rates of return and 
mortality rates.  These assumptions vary from time to time according to prevailing economic 
conditions.  Details of the assumptions used for the scheme in the year ended 28 February 
2023 are provided in note 30. 

Notes to the Consolidated Financial Statements (continued) 
104 
Vertu Motors plc (Company Number: 05984855)  
4. Critical accounting estimates and judgements (continued) 
Critical accounting judgements 
Revenue recognition 
The Group’s main product/service lines are the sale of motor vehicles, parts and aftersales 
services. The Group operates an income recognition policy that ensures that revenue is 
recognised in line with satisfaction of the performance obligation, as set out in note 1. 
A transaction price allocation for a sale, which may include more than one product, is 
straightforward as it is based on distinct items, each with a separate sales value, which are 
separately identifiable. It is not unusual, however, for a discount to be applied to a vehicle 
sale, in a sale transaction which may or may not include multiple other products. Therefore, 
there is judgement involved in determining the appropriate allocation of such a discount 
between the products involved in the sale, particularly where there is a difference in when the 
relevant performance obligations are satisfied, between the relevant products. 
Valuation of inventory 
Judgement is applied in the assessment of used vehicle inventory carrying values at 28 
February 2023. Assessment of market conditions, latest industry guidance and the length of 
time vehicles have been held in inventory are all considered in the application of this 
judgement. 
5. 
Segmental information 
The Group adopts IFRS 8 “Operating Segments”, which determines and presents operating 
segments based on information provided to the Group’s Chief Operating Decision Maker 
(“CODM”), Robert Forrester, Chief Executive Officer.  The CODM receives information about 
the Group overall and therefore there is one operating segment. 
The CODM assesses the performance of the operating segment based on a measure of both 
revenue and gross margin.  However, to increase transparency, the Group has included 
below an additional voluntary disclosure analysing revenue and gross margin within the 
reportable segment. 
Year ended 28 February 2023 
 
 
Revenue 
 
Revenue 
Mix 
 
Gross 
Profit 
Gross 
Profit 
Mix 
 
Gross 
Margin1 
 
    £’m 
    % 
£’m 
% 
   % 
Aftersales 
336.8 
8.4 
182.5 
40.7 
44.5 
Used cars 
1,658.2 
41.3 
125.2 
27.9 
7.5 
New car retail and Motability 
1,121.9 
27.9 
98.4 
22.0 
8.8 
New fleet and commercial 
897.6 
22.4 
42.3 
9.4 
4.7 
 
4,014.5 
100.0 
448.4 
100.0 
11.2 
 
 
 
 
 
 
Year ended 28 February 2022 
 
 
Revenue 
 
Revenue 
Mix 
 
Gross 
Profit 
Gross 
Profit 
Mix 
 
Gross 
Margin1 
 
    £’m 
    % 
£’m 
% 
   % 
Aftersales 
288.8 
8.0 
164.9 
37.9 
47.1 
Used cars 
1,584.4 
43.8 
154.4 
35.5 
9.7 
New car retail and Motability 
969.9 
26.8 
80.6 
18.5 
8.3 
New fleet and commercial 
772.0 
21.4 
35.5 
8.1 
4.6 
 
3,615.1 
100.0 
435.4 
100.0 
12.0 
 
 
 
 
 
 
1 Margin in aftersales expressed on internal and external revenue. A significant part of the role of the service department is to support 
the vehicle sales department and therefore this is considered to be an important measure for the purpose of monitoring departmental 
performance 

Notes to the Consolidated Financial Statements (continued) 
105 
Vertu Motors plc (Company Number: 05984855)  
6. 
Operating expenses  
 
 
2023 
2022 
 
 
£’000 
£’000 
Wages and salaries excluding share based payments  
charge (note 9) 
226,441 
199,855 
Depreciation on property, plant and equipment (note 18) 
14,510 
14,365 
Depreciation on right-of-use assets (note 19) 
 
16,225 
16,658 
Loss/(profit) on disposal of property, plant and 
equipment 
 
102   
(9) 
Profit on lease modification (note 19) 
 
(449) 
(269) 
Auditors’ remuneration (note 7) 
 
375 
263 
Rental income 
 
(686) 
(291) 
Share based payments charge (note 31) 
 
2,066 
1,396 
Amortisation (note 16) 
 
509 
407 
Impairment charges (note 15) 
 
1,500 
131 
Non-underlying acquisition costs (note 8) 
 
2,753 
- 
Other expenses 
 
143,072 
117,181 
 
 
406,418 
349,687 
7. 
Auditors’ remuneration 
 
 
2023 
2022 
 
 
£’000 
£’000 
Fees payable to the Company’s auditors for the 
audit of the parent company and consolidated 
financial statements 
 
375 
258 
Fees payable to the Company’s auditors and its 
associates for other services: 
 
 
 
 - audit of Group’s subsidiaries 
 
- 
5 
 
 
375 
263 
8. 
Non-underlying items 
 
 
2023 
2022 
 
 
£’000 
£’000 
Acquisition costs 
 
(2,753) 
- 
Share based payments charge (note 31) 
 
(2,066) 
(1,396) 
Amortisation (note 16) 
 
(509) 
(407) 
Impairment charges (notes 15) 
 
(1,500) 
(131) 
Non-underlying loss before tax 
 
(6,828) 
(1,934) 
Acquisition costs relating to the acquisition of Helston Garages Group Limited (note 17 (c)) have 
been included in non-underlying items in the year ended 28 February 2023 due to the one-off 
nature and material value of the individual acquisition. 
Non-underlying items are presented separately in the Consolidated Income Statement to enhance 
comparability of trading performance between periods. 
Details of current and deferred tax arising in respect of non-underlying items is shown in note 12. 
9. 
Employee benefit expense  
 
 
2023 
2022 
 
 
£’000 
£’000 
Wages and salaries 
 
234,182 
205,774 
Social security costs 
 
25,752 
22,362 
Pension costs – defined contribution plans 
 
6,489 
5,682 
 
 
266,423 
233,818 
Share based payments charge (note 31) 
 
2,066 
1,396 
 
 
268,489 
235,214 
 
 
 

Notes to the Consolidated Financial Statements (continued) 
106 
Vertu Motors plc (Company Number: 05984855)  
9.  Employee benefit expense (continued) 
Employee benefit expense included in: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Operating expenses 
 
226,441 
199,855 
Cost of sales 
 
39,982 
33,963 
Share based payments charge (note 31) 
 
2,066 
1,396 
 
 
268,489 
235,214 
Details of the remuneration of the Directors who served during the year from 1 March 2022 to 28 
February 2023 and the year from 1 March 2021 to 28 February 2022 are given in the Directors’ 
Remuneration Report on pages 66 to 71. 
10. Average monthly number of people employed (including Directors) 
 
 
2023 
2022 
 
 
Number 
Number 
Sales and distribution 
 
2,195 
1,979 
Service, parts and accident repair centres 
 
3,083 
2,718 
Administration 
 
1,441 
1,173 
 
 
6,719 
5,870 
To demonstrate the impact of acquisitions on the above figures, the actual year-end number of 
people employed was as follows: 
 
 
2023 
2022 
 
 
Number 
Number 
Sales and distribution 
 
2,355 
2,071 
Service, parts and accident repair centres 
 
3,423 
2,836 
Administration 
 
1,545 
1,280 
 
 
7,323 
6,187 
11. Finance income and costs 
 
 
2023 
2022 
 
 
£’000 
£’000 
Interest on short-term bank deposits 
 
1,053 
39 
Net finance income relating to defined benefit 
pension scheme (note 30) 
 
247 
124 
Finance income 
 
1,300 
163 
 
 
 
 
Bank loans and overdrafts 
 
(3,112) 
(1,701) 
Vehicle stocking interest 
 
(4,242) 
(1,844) 
Lease liability interest (note 19) 
 
(3,488) 
(3,581) 
Finance costs 
 
(10,842) 
(7,126) 
12. Taxation 
 
 
2023 
2022 
 
 
£’000 
£’000 
Current tax 
 
 
 
Current tax charge 
 
6,444 
16,350 
Adjustment in respect of prior years 
 
(1,836) 
14 
Total current tax 
 
4,608 
16,364 
Deferred tax  
 
 
 
Origination and reversal of temporary differences 
 
409 
(245) 
Adjustment in respect of prior years 
 
1,684 
(147) 
Rate differences 
 
216 
2,798 
Total deferred tax (note 28) 
 
2,309 
2,406 
Income tax expense  
 
6,917 
18,770 
 
 

Notes to the Consolidated Financial Statements (continued) 
107 
Vertu Motors plc (Company Number: 05984855)  
12. Taxation (continued) 
 
 
2023 
2022 
 
 
£’000 
£’000 
Profit before taxation 
 
32,450 
78,770 
 
 
 
 
Profit before taxation multiplied by the rate of 
corporation tax in the UK of 19% (2022: 19%) 
 
6,166 
14,966 
 
 
 
 
Non-qualifying depreciation 
 
658 
638 
Non-deductible expenses 
 
658 
432 
Effect on deferred tax balances due to rate change 
 
216 
2,798 
IFRS 16  
 
(65) 
77 
Property adjustment  
 
10 
41 
Permanent benefits 
 
(574) 
(49) 
Adjustments in respect of prior years 
 
(152) 
(133) 
Total tax expense included in the income statement 
6,917 
18,770 
A summary of the Group’s tax expense in respect of underlying and non-underlying items is as 
follows: 
 
 
Underlying 
items 2023 
Non-
underlying 
items 2023 
 
Total 
2023 
 
Underlying 
items 2022 
Non-
underlying 
items 2022 
 
Total 
2022 
 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
Profit / (loss) before tax 
39,278 
(6,828) 
32,450 
80,704 
(1,934) 
78,770 
Taxation 
(7,663) 
746 
(6,917) 
(16,062) 
(2,708) 
(18,770) 
Profit / (loss) after tax 
31,615 
(6,082) 
25,533 
64,642 
(4,642) 
60,000 
Effective tax rate 
19.51% 
 
21.32% 
19.90% 
 
23.83% 
The Group’s underlying effective rate of tax is 19.51% (2022: 19.90%) which is higher than the 
standard rate of corporation tax in the UK as a result of the impact of non-qualifying depreciation 
and non-deductible expenses in the year ended 28 February 2023.  
In the June 2021 Finance Act it was enacted that the rate of corporation tax in the UK would rise 
from 19% to 25% on 1 April 2023. As a result the Group’s deferred tax obligations at 28 February 
2023 and 28 February 2022 have been measured at 25%.  
The overall effective tax rate of 21.32% includes tax on non-underlying items (2022: 23.83%). 
13. Earnings per share 
Basic and diluted earnings per share are calculated by dividing the earnings attributable to equity 
shareholders by the weighted average number of ordinary shares during the year or the diluted 
weighted average number of ordinary shares in issue in the year.   
For the purposes of calculating the weighted average shares in issue, shares held by the Group’s 
employee benefit trust are excluded as rights to dividends on such shares have been waived.  
Details of the shares held in the Group’s employee benefit trust are provided on page 73. 
The Group only has one category of potentially dilutive ordinary shares, which are share options.  
A calculation has been undertaken to determine the number of shares that could have been 
acquired at fair value (determined at the average annual market price of the Group’s shares) 
based on the monetary value of the subscription rights attached to the outstanding share options. 
The number of shares calculated, as set out above, is compared with the number of shares that 
would have been issued assuming the exercise of the share options. 
Underlying earnings per share is calculated by dividing underlying earnings attributable to equity 
shareholders by the weighted average number of ordinary shares in issue during the year.  
 
 

Notes to the Consolidated Financial Statements (continued) 
108 
Vertu Motors plc (Company Number: 05984855)  
13. Earnings per share (continued) 
 
 
2023 
2022 
 
 
£’000 
£’000 
Profit attributable to equity shareholders 
 
25,533 
60,000 
Non-underlying loss after tax (note 12) 
 
6,082 
4,642 
Underlying earnings attributable to equity 
shareholders 
 
31,615 
64,642 
 
 
 
 
Weighted average number of shares in issue (‘000s) 
 
345,239 
360,651 
Potentially dilutive shares (‘000s) 
 
18,703 
15,222 
Diluted weighted average number of shares in 
issue (‘000s) 
 
363,942 
375,873 
 
 
 
 
Basic earnings per share 
 
7.40p 
16.64p 
Diluted earnings per share 
 
7.02p 
15.96p 
Basic underlying earnings per share 
 
9.16p 
17.92p 
Diluted underlying earnings per share 
 
8.69p 
17.20p 
14. Dividends per share 
Dividends of £6,003,000 were paid in the year ended 28 February 2023 (2022: £2,327,000), 
1.75p per share (2022: 0.65p). 
A final dividend of 1.45p per share is to be proposed at the Annual General Meeting on 28 
June 2023. The ex-dividend date will be 29 June 2023 and the associated record date 30 
June 2023. The dividend will be paid, subject to shareholder approval, on 28 July 2023 and 
these financial statements do not reflect this final dividend payable. 
15. Goodwill and other indefinite life assets 
 
2023 
 
Goodwill 
Franchise 
relationships 
Total 
 
 
£’000 
£’000 
£’000 
Cost  
 
 
 
 
At 1 March 2022 
 
91,026 
28,895 
119,921 
Acquisitions (note 17) 
 
10,612 
15,008 
25,620 
At 28 February 2023 
 
101,638 
43,903 
145,541 
 
 
 
 
 
Accumulated impairment charges 
 
 
 
 
At 1 March 2022  
16,451 
- 
16,451 
Impairment charges 
 
1,500 
- 
1,500 
At 28 February 2023 
 
17,951 
- 
17,951 
 
 
 
 
 
Net Book Value 
 
 
 
 
At 28 February 2023 
 
83,687 
43,903 
127,590 
At 28 February 2022 
 
74,575 
28,895 
103,470 
Impairment charges in the year ended 28 February 2023 relates to two of the Group’s 
previously acquired Jaguar sales outlets for which goodwill arose on acquisition. The 
franchise will cease at these locations on 30 October 2024. 
 
 
 
 
 
 
 
 

Notes to the Consolidated Financial Statements (continued) 
109 
Vertu Motors plc (Company Number: 05984855)  
15. Goodwill and other indefinite life assets (continued) 
 
2022 
 
Goodwill 
Franchise 
relationships 
Total 
 
 
£’000 
£’000 
£’000 
Cost  
 
 
 
 
At 1 March 2021 
 
87,930 
27,582 
115,512 
Acquisitions  
 
3,096 
1,313 
4,409 
At 28 February 2022 
 
91,026 
28,895 
119,921 
 
 
 
 
 
Accumulated impairment charges 
 
 
 
 
At 1 March 2021 
 
16,320 
- 
16,320 
Impairment charge 
 
131 
- 
131 
At 28 February 2022 
 
16,451 
- 
16,451 
 
 
 
 
 
Net Book Value 
 
 
 
 
At 28 February 2022 
 
74,575 
28,895 
103,470 
At 28 February 2021 
 
71,610 
27,582 
99,192 
Impairment  
In accordance with IAS 36, ‘Impairment of Assets’, the Group tests the following assets for 
impairment annually: 
• Goodwill and other indefinite life assets 
• Other assets where there is any indication that the relevant asset may be impaired 
In the years ended 28 February 2023 and 28 February 2022, the acquired goodwill and other 
indefinite life assets were tested for impairment.  
For the purposes of impairment testing of goodwill and other indefinite life assets, the 
Directors recognise the Group’s Cash Generating Units (“CGU”s) to be connected groupings 
of dealerships acquired together. 
A summary of the goodwill purchased is presented below: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Bristol Street Group Limited 
 
13,860 
13,860 
Albert Farnell Limited 
 
12,529 
13,279 
Helston Garages Group Limited 
 
8,422 
- 
SHG Holdings Limited 
 
7,842 
7,842 
Hillendale Group Limited 
 
4,409 
5,159 
Sigma Holdings Limited and Hughes Group Holdings Limited 
5,874 
5,874 
Gordon Lamb Group Limited 
 
5,754 
5,754 
Vans Direct Limited 
 
4,475 
4,475 
Bolton Land Rover 
 
4,415 
4,415 
Farmer & Carlisle Holdings Limited 
 
2,769 
2,769 
Wiper Blades Limited 
 
1,607 
- 
Leeds, Huddersfield, Harrogate and Skipton Volkswagen  
1,114 
1,114 
Other acquisitions 
 
10,617 
10,034 
 
 
83,687 
74,575 
A summary of franchise relationships acquired is presented below: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Helston Garages Group Limited 
 
15,008 
- 
Sigma Holdings Limited and Hughes Group Holdings Limited 
9,989 
9,989 
Albert Farnell Limited 
 
7,373 
7,373 
Gordon Lamb Group Limited 
 
3,207 
3,207 
Bolton Land Rover 
 
2,595 
2,595 
Hillendale Group Limited 
 
1,749 
1,749 
SHG Holdings Limited 
 
1,497 
1,497 
Farmer & Carlisle Holdings Limited 
 
1,313 
1,313 
Leeds, Huddersfield, Harrogate and Skipton Volkswagen  
677 
677 
Sunderland, Durham, Teesside, Malton and York BMW MINI 
495 
495 
 
 
43,903 
28,895 

Notes to the Consolidated Financial Statements (continued) 
110 
Vertu Motors plc (Company Number: 05984855)  
15.  Goodwill and other indefinite life assets (continued) 
The recoverable amount of a CGU is determined based on value-in-use calculations.  These 
calculations use post-tax cash flow projections to perpetuity. 
The key assumptions for the value in use calculations are those regarding the discount rates, 
growth rates and expected changes to gross profits and direct costs during the year: 
• Management estimates discount rates using post-tax rates that reflect current market 
assessments and the time value of money and the risks specific to the CGUs. 
• Growth rates are based upon industry forecasts and the past performance of the CGU. 
• Changes in gross profits and direct costs are based on past practices and expectations of 
future changes in the market. 
Annual growth rates typically between 0% and 3% are assumed for years three to five 
depending on the CGU, after which a growth rate of 0% is assumed to perpetuity. Cash flows 
into perpetuity have been used to reflect the long-term and open-ended nature of the Group’s 
business model. A risk adjusted post-tax discount rate reflecting the Group’s Weighted 
Average Cost of Capital (“WACC”) of 9% (2022: 8%) is applied. 
Sensitivity analysis has been performed on the value in use calculations based on three 
potential scenarios with the following results: 
• 
If restricted vehicle sales or reduced demand for service work as a consequence of a 
reduced vehicle parc significantly reduces the Group’s earnings in the year ending 
29 February 2024, with a return to normalised trading in the year ending 28 February 
2025, it is not expected to create an additional impairment charge. 
• 
If the growth rate in years three to five is reduced to -5%, an additional impairment 
charge in respect of goodwill and other indefinite life assets of £4.3m would arise. 
• 
If the post-tax WACC was increased to 12%, an additional impairment charge in 
respect of goodwill and other indefinite life assets of £8.4m would arise. 
16. Other intangible assets 
2023 
Software 
costs 
 
Brand 
Customer 
relationships 
Total 
 
£’000 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
At 1 March 2022 
2,631 
795 
1,985 
5,411 
Acquisitions (note 17) 
- 
812 
- 
812 
Additions 
186 
- 
- 
186 
Disposals 
(1,616) 
- 
- 
(1,616) 
At 28 February 2023 
1,201 
1,607 
1,985 
4,793 
 
 
 
 
 
Accumulated amortisation 
 
 
 
 
At 1 March 2022 
2,351 
200 
1,063 
3,614 
Charge for the year 
156 
213 
140 
509 
Disposals 
(1,616) 
- 
- 
(1,616) 
At 28 February 2023 
891 
413 
1,203 
2,507 
 
 
 
 
 
Net book value at 28 February 2023 
310 
1,194 
782 
2,286 
Net book value at 28 February 2022 
280 
595 
922 
1,797 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Notes to the Consolidated Financial Statements (continued) 
111 
Vertu Motors plc (Company Number: 05984855)  
16. Other intangible assets (continued) 
2022 
Software 
costs 
 
Brand 
Customer 
relationships 
Total 
 
£’000 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
At 1 March 2021 
2,648 
541 
1,985 
5,174 
Additions 
45 
254 
- 
299 
Disposals 
(62) 
- 
- 
(62) 
At 28 February 2022 
2,631 
795 
1,985 
5,411 
 
 
 
 
 
Accumulated amortisation 
 
 
 
 
At 1 March 2021 
2,195 
108 
923 
3,226 
Charge for the year 
175 
92 
140 
407 
Disposals 
(19) 
- 
- 
(19) 
At 28 February 2022 
2,351 
200 
1,063 
3,614 
 
 
 
 
 
Net book value at 28 February 2022 
280 
595 
922 
1,797 
Net book value at 29 February 2021 
453 
433 
1,062 
1,948 
17. Business combinations 
a)  Acquisition of Wiper Blades Limited 
On 1 July 2022, the Group acquired the entire issued share capital of Wiper Blades Limited 
which operates as an e-commerce specialist. Total consideration of £3,513,000 was settled 
from the Group’s existing cash resources.  
Detail of the fair value of the net assets acquired and goodwill arising are as follows: 
 
 
Fair 
 
 
Value 
 
 
£’000 
Intangible assets 
 
812 
Property, plant and equipment 
 
4 
Right of use assets 
 
31 
Inventories 
 
123 
Trade and other receivables 
 
20 
Cash and cash equivalents 
 
1,137 
Trade and other payables 
 
(121) 
Lease liabilities 
 
(31) 
Corporation tax 
 
(69) 
Net assets acquired 
 
1,906 
Goodwill 
 
1,607 
Consideration  
 
3,513 
Acquisition related costs (included in underlying operating expenses in the consolidated 
income statement for the year ended 28 February 2023) totalled £67,000 in respect of this 
acquisition. 
The goodwill arising on acquisition is attributable to the anticipated profitability of the 
distribution of parts through the acquired business. 
If the acquisition of Wiper Blades Limited had occurred on 1 March 2022, Group revenues 
would have been £696,000 higher and Group profit before tax would have been £72,000 
higher. 
 
 
 

Notes to the Consolidated Financial Statements (continued) 
112 
Vertu Motors plc (Company Number: 05984855)  
17. Business combinations (continued) 
b) Shipley and Rotherham Motorrad 
On 31 October 2022, the Group acquired the business and assets of two BMW Motorrad 
outlets in Shipley and Rotherham, Yorkshire. Total consideration of £4,150,000 was settled 
from the Group’s existing cash resources.   
 
 
Fair 
 
 
Value 
 
 
£’000 
Property, plant and equipment 
 
1,963 
Inventories 
 
2,867 
Trade and other receivables 
 
7 
Trade and other payables 
 
(1,187) 
Deferred tax 
 
(83) 
Net assets acquired 
 
3,567 
Goodwill 
 
583 
Consideration  
 
4,150 
Acquisition related costs (included in underlying operating expenses in the consolidated 
income statement for the year ended 28 February 2023) totalled £103,000 in respect of this 
acquisition. 
The goodwill arising on acquisition is attributable to the anticipated profitability of the 
distribution of vehicles and parts through the acquired dealerships. 
c) Helston Garages Group Limited 
On 17 December 2022, the Group acquired the entire issued share capital of Helston 
Garages Group Limited (“Helston”). Helston is a predominantly premium manufacturer 
automotive retail group in the South West of England representing 28 franchised outlets.  
Total consideration of £181,914,000 was met from a combination of a new £74,757,000 
mortgage facility secured against a portfolio of 22 freehold and long leasehold properties 
including a combination of acquired properties and existing Group properties, renegotiated 
banking facilities and existing cash resources. £22,000,000 of the renegotiated banking 
facility was drawn down for the initial acquisition payment, however, was subsequently 
repaid in February 2023.  
Details of the estimated fair value of net assets acquired and goodwill arising are as follows: 
 
 
Fair 
 
 
Value 
 
 
£’000 
Other indefinite life assets 
 
15,008 
Property, plant and equipment 
 
69,414 
Right of use assets 
 
962 
Inventories 
 
59,740 
Trade and other receivables 
 
19,518 
Corporation tax receivable 
 
1,062 
Cash and cash equivalents 
 
66,692 
Trade and other payables 
 
(52,790) 
Lease liabilities 
 
(962) 
Deferred tax 
 
(5,152) 
 
 
173,492 
Goodwill 
 
8,422 
 
 
181,914 
 

Notes to the Consolidated Financial Statements (continued) 
113 
Vertu Motors plc (Company Number: 05984855)  
17. Business combinations (continued) 
Acquisition related costs (included in non-underlying operating expenses in the consolidated 
income statement for the year ended 28 February 2023) in respect of this acquisition totalled 
£2,753,000. 
The goodwill arising on acquisition is attributable to the anticipated profitability of the 
distribution of vehicles and parts through the acquired business. 
If the acquisition of Helston Garages Group Limited had occurred on 1 March 2022, Group 
revenues would have been £387,343,000 higher and Group profit before tax would have been 
£18,568,000 higher. 
d) Summary of acquisitions’ cash consideration 
 
 
Cash 
consideration 
(Cash)/ 
Borrowings 
acquired 
Total 
 
£’000 
£’000 
£’000  
Wiper Blades Limited 
3,513 
(1,137) 
2,376 
Shipley & Rotherham Motorrad 
4,150 
- 
4,150 
Helston Garages Group Limited 
181,914 
(66,692) 
115,222 
 
189,577 
(67,829) 
121,748 
Previous year acquisitions 
318 
- 
318 
Cash consideration for acquisitions 
189,895 
(67,829) 
122,066 
 
e) Summary of the fair value of net assets acquired 
 
Wiper 
Blades 
Limited  
Shipley & 
Rotherham 
Motorrad  
Helston 
Garages 
Group Limited 
 
Total 
 
£’000 
£’000 
£’000 
£’000 
Other indefinite life assets 
- 
- 
15,008 
15,008 
Intangible assets 
812 
- 
- 
812 
Property, plant and equipment 
4 
1,963 
69,414 
71,381 
Right-of-use asset 
31 
- 
962 
993 
Inventories 
123 
2,867 
59,740 
62,730 
Trade and other receivables 
20 
7 
19,518 
19,545 
Cash and cash equivalents 
1,137 
- 
66,692 
67,829 
Trade and other payables 
(121) 
(1,187) 
(52,790) 
(54,098) 
Lease liabilities 
(31) 
- 
(962) 
(993) 
Corporation tax 
(69) 
- 
1,062 
993 
Deferred tax 
- 
(83) 
(5,152) 
(5,235) 
Net assets acquired 
1,906 
3,567 
173,492 
178,965 
 
 
 
 
 
 
 
 
 
 

Notes to the Consolidated Financial Statements (continued) 
114 
Vertu Motors plc (Company Number: 05984855)  
18. Property, plant and equipment 
2023 
Freehold 
and long 
leasehold 
 land and 
buildings1 
 
Short 
leasehold 
land and 
buildings1 
 
 
Vehicles  
and 
machinery 
Furniture, 
fittings  
and 
equipment 
 
 
 
 
Total 
 
£’000 
£’000 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
 
At 1 March 2022 
277,754 
5,937 
15,569 
24,530 
323,790 
Acquisitions (note 17) 
68,230 
43 
2,004 
1,104 
71,381 
Transfer to assets held for resale (note 22) 
(6,421) 
- 
- 
- 
(6,421) 
Additions 
14,659 
591 
3,826 
4,683 
23,759 
Reclassifications 
(3) 
3 
(9) 
9 
- 
Disposals 
(3,917) 
(1,505) 
(1,043) 
(6,071) 
(12,536) 
At 28 February 2023 
350,302 
5,069 
20,347 
24,255 
399,973 
 
 
 
 
 
 
Accumulated depreciation and impairment 
 
 
 
 
 
At 1 March 2022 
41,352 
3,317 
9,027 
15,961 
69,657 
Depreciation charge 
6,519 
775 
2,998 
4,218 
14,510 
Transfer to assets held for resale (note 22) 
(344) 
- 
- 
- 
(344) 
Reclassifications 
- 
- 
4 
(4) 
- 
Disposals 
(3,831) 
(1,505) 
(943) 
(5,976) 
(12,255) 
At 28 February 2023 
43,696 
2,587 
11,086 
14,199 
71,568 
 
 
 
 
 
 
Net Book Value 
 
 
 
 
 
At 28 February 2023 
306,606 
2,482 
9,261 
10,056 
328,405 
 
 
 
 
 
 
At 28 February 2022 
236,402 
2,620 
6,542 
8,569 
254,133 
1 Includes leasehold improvements and franchise standards property improvements. 
Depreciation expense of £14,510,000 has been charged in operating expenses (note 6).  
In addition to the floating security provided for the Group’s bank borrowings, specific fixed 
charges over freehold land and buildings with a cost of £10,900,000 (2022: £10,900,000) have 
been granted to manufacturer partners as security against consignment stocking lines. A further 
specific fixed charge is held over certain freehold and long leasehold properties in respect of 
mortgage funding of £85,515,000 (2022: £15,950,000). 
2022 
Freehold 
and long 
leasehold 
 land and 
buildings1 
 
Short 
leasehold 
land and 
buildings1 
 
 
Vehicles  
and 
machinery 
Furniture, 
fittings  
and 
equipment 
 
 
 
 
Total 
 
£’000 
£’000 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
 
At 1 March 2021 
264,751 
5,954 
13,756 
22,163 
306,624 
Acquisitions  
5,005 
- 
24 
134 
5,163 
Additions 
8,699 
373 
3,112 
4,666 
16,850 
Reclassifications 
338 
(307) 
185 
(216) 
- 
Disposals 
(1,039) 
(83) 
(1,508) 
(2,217) 
(4,847) 
At 28 February 2022 
277,754 
5,937 
15,569 
24,530 
323,790 
 
 
 
 
 
 
Accumulated depreciation and impairment 
 
 
 
 
 
At 1 March 2021 
35,583 
2,889 
7,887 
13,601 
59,960 
Depreciation charge 
6,592 
726 
2,466 
4,581 
14,365 
Reclassifications 
215 
(215) 
74 
(74) 
- 
Disposals 
(1,038) 
(83) 
(1,400) 
(2,147) 
(4,668) 
At 28 February 2022 
41,352 
3,317 
9,027 
15,961 
69,657 
 
 
 
 
 
 
Net Book Value 
 
 
 
 
 
At 28 February 2022 
236,402 
2,620 
6,542 
8,569 
254,133 
 
 
 
 
 
 
At 28 February 2021 
229,168 
3,065 
5,869 
8,562 
246,664 
1 Includes leasehold improvements and franchise standards property improvements. 

Notes to the Consolidated Financial Statements (continued) 
115 
Vertu Motors plc (Company Number: 05984855)  
19. Leases 
Amounts recognised in the balance sheet 
The balance sheet shows the following amounts relating to leases: 
 
 
2023 
2022 
Right-of-use assets 
 
£’000 
£’000 
Property 
 
66,767 
73,019 
Vehicles 
 
6,311 
5,259 
 
 
73,078 
78,278 
 
 
 
 
Lease liabilities 
 
 
 
Current 
 
(14,498) 
(14,132) 
Non-current 
 
(68,959) 
(74,698) 
 
 
(83,457) 
(88,830) 
 
Additions to the right-of-use assets and lease liabilities during the year ended 28 February 
2023 were £13,307,000 (2022: £14,132,000). 
During the year ended 28 February 2023, right-of-use assets with a net book value of 
£2,044,000 (2022: £348,000) were disposed of as a result of assignment, settlement or 
modification of various leases. The corresponding lease liability disposed of was £2,493,000 
(2022: £617,000) generating a £449,000 profit recognised in the Consolidated Income 
Statement (2022: £269,000). 
Amounts recognised in the Income Statement 
The Income Statement shows the following amounts relating to leases: 
 
2023 
2022 
 
£’000 
£’000 
Included in operating expenses 
 
 
Depreciation charge in respect of right-of-use assets: 
 
 
Property 
10,970 
10,984 
Vehicles 
5,255 
5,674 
 
16,225 
16,658 
 
 
 
Profit on lease modification 
(449) 
(269) 
 
 
 
Included in finance costs 
 
 
Interest expense 
3,488 
3,581 
The total cash outflow in respect of lease payments in the year ended 28 February 2023 was 
£19,675,000, of which £3,488,000 related to interest on lease liabilities (2022: £19,367,000 
including £3,581,000 interest on lease liabilities). 
20. Subsidiary undertakings 
A list of subsidiary undertakings (ordinary shares 100% owned and incorporated within the 
United Kingdom), as at 28 February 2023 and 28 February 2022 is given in note 7 of the 
Vertu Motors plc company only financial statements (pages 140 to 142). 
 
 
 
 
 

Notes to the Consolidated Financial Statements (continued) 
116 
Vertu Motors plc (Company Number: 05984855)  
21. Inventories 
 
2023 
2022 
 
£’000 
£’000 
New vehicle stock 
427,126 
274,873 
Used vehicle stock  
172,920 
155,000 
Demonstrator and courtesy vehicles 
52,286 
30,938 
Parts and sundry stocks 
22,048 
14,216 
 
674,380 
475,027 
The total value of new vehicle stock is comprised of the following: 
 
2023 
2022 
 
£’000 
£’000 
Interest bearing consignment stock 
30,778 
23,387 
Stock invoiced not yet paid held by Manufacturers to the 
order of the Group 
 
322,559 
 
217,617 
Other new vehicle stock 
73,789 
33,869 
 
427,126 
274,873 
A corresponding liability is held in trade payables in respect of stock invoiced not yet paid held 
by Manufacturers to the order of the Group and interest bearing consignment stock. The cost 
of inventories recognised as expense and included within ‘cost of sales’ amounted to 
£3,651,240,000 (2022: £3,273,963,000). 
22. Property assets held for resale 
 
2023 
2022 
 
£’000 
£’000 
At beginning of year 
- 
1,369 
Transfers in from freehold property  
6,077 
- 
Property sold during the year 
- 
(1,369) 
At end of year 
6,077 
- 
During the year ended 28 February 2023, the Group transferred the following properties from 
tangible fixed assets to property assets held for resale: 
Freehold land in Glasgow adjacent to one of the Group’s Nissan dealerships in Glasgow. 
Long-leasehold property in Newburn, Newcastle upon Tyne from which the Group operated 
an accident repair operation until the trade and assets of this business were sold on 30 April 
2023 (note 39). 
Two empty properties in Taunton acquired with the acquisition of Helston Garages Group 
Limited.  
All properties are expected to be disposed of in the next 12 months recovering cash proceeds 
in excess of their book value.  
23. Trade and other receivables 
 
2023 
2022 
 
£’000 
£’000 
Trade receivables 
70,785 
42,262 
Less provision for impairment of trade receivables 
(3,680) 
(2,062) 
Trade receivables (net) 
67,105 
40,200 
Other receivables 
941 
428 
Prepayments and accrued income 
18,271 
11,211 
 
86,317 
51,839 
The Group measures the loss allowance for trade receivables at an amount equal to the 
lifetime expected credit losses (“ECL”). The ECL on trade receivables are measured using a 
provision matrix by reference to past default experience, current financial position of the 
debtors and any known specific factors.  
There has been no change in significant assumptions or the method of estimation of ECL 
during the current financial year. 

Notes to the Consolidated Financial Statements (continued) 
117 
Vertu Motors plc (Company Number: 05984855)  
23. Trade and other receivables (continued) 
The following table shows the profile of the Group’s trade receivables.  
As at 28 February 2023, trade receivables of £3,134,000 (2022: £886,000) were past due but 
not impaired.  The ageing of these receivables are all within 3 months overdue. 
Movements in the Group’s provision for impairment of trade receivables are as follows: 
 
2023 
2022 
 
£’000 
£’000 
At beginning of year 
2,062 
1,967 
Net remeasurement of loss allowance 
3,073 
980 
Receivables written off during the year as uncollectible 
(1,455) 
(885) 
At end of year 
3,680 
2,062 
 
The net remeasurement of the loss allowance has been included in ‘other expenses’ within 
‘operating expenses’ in the income statement (note 6).  Amounts charged to the loss 
allowance account are generally written off when there is no expectation of recovering 
additional cash. 
The Group considers there to be no material difference between the fair value of trade and 
other receivables and their carrying amount in the balance sheet. 
The other asset classes within trade and other receivables do not contain impaired assets. 
Credit Risk Management 
It is the Group’s policy to invest cash and assets safely and profitably.  Credit risk associated 
with the Group’s sales is limited to certain revenue streams as the majority of vehicle sales 
are either cash sales to retail customers (whereby the vehicle would not be delivered to the 
customer, and therefore recognised in revenue, without cleared funds) or a sale on finance 
invoiced to the Group’s retail finance partners (whereby the vehicle would not be delivered 
unless the Group was in receipt of a confirmation of payout with cleared funds typically 
received within three days of such confirmation). Business to business sales may be offered 
credit terms, subject to credit application and review of limits against published credit rating 
information. Credit terms average 7-14 days for vehicle sales and 30-45 days for aftersales.   
To control credit risk, counterparty credit limits are set by reference to published credit 
ratings.  The Group considers the risk of material loss in the event of non-performance by a 
financial counterparty to be low.  The maximum exposure to credit risk at the reporting date 
is the carrying value of each class of receivable mentioned above.   
24. Cash and cash equivalents 
 
 
2023 
2022 
 
 
£’000 
£’000 
Cash in bank and in hand 
 
78,984 
83,793 
25. Trade and other payables 
 
 
2023 
2022 
 
 
£’000 
£’000 
Current 
 
 
 
Trade payables 
 
630,451 
415,011 
Social security and other taxes  
 
13,649 
17,664 
Accruals  
 
88,494 
70,411 
Other payables 
 
26,000 
26,000 
 
 
758,594 
529,086 
 
 
 
Current 
 
31-60 
days 
 
61-90 
days 
 
>90 
days 
 
Trade 
Receivables 
 
Loss 
Allowance 
Trade 
Receivables 
(net) 
 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
2023 
60,045  
7,811 
953 
1,976 
70,785 
(3,680) 
67,105 
2022 
37,240 
3,454 
531 
1,037 
42,262 
(2,062) 
40,200 

Notes to the Consolidated Financial Statements (continued) 
118 
Vertu Motors plc (Company Number: 05984855)  
25. Trade and other payables (continued) 
Other payables comprise non-interest bearing advance payments from the Group’s finance 
company partners. 
Trade and other payables, excluding social security and other taxes and deferred income, are 
designated as financial liabilities carried at amortised cost.  Their fair value is considered to 
be equal to their carrying value. 
Accruals includes £13,150,000 (2022: £11,894,000) in respect of outstanding service plans. 
26. Borrowings 
 
 
2023 
2022 
 
 
£’000 
£’000 
Current 
 
 
 
Other borrowings 
 
25,460 
11,647 
Mortgage  
 
4,361 
636 
 
 
29,821 
12,283 
Non-current 
 
 
 
Mortgage 
 
81,153 
11,337 
Bank borrowings 
 
43,366 
44,006 
 
 
124,519 
55,343 
 
 
154,340 
67,626 
Borrowings are repayable as follows: 
 
 
2023 
2022 
 
 
£’000 
£’000 
6 months or less 
 
27,602 
11,962 
6-12 months 
 
2,219 
321 
1-5 years 
 
57,213 
46,549 
Over 5 years 
 
67,306 
8,794 
 
 
154,340 
67,626 
The fair value of borrowings equals their carrying amount, as the impact of discounting is not 
significant.  Borrowings are designated as financial liabilities carried at amortised cost.  
a) 
Bank borrowings 
At 1 March 2022 the Group had a committed Revolving Credit Facility (‘’RCF’’) available of 
£62,000,000. Interest was charged on this facility at a rate of between 1.3% and 2.1% above 
the Sterling Overnight Index Average (“SONIA”) depending on the value of the Group’s net 
debt to EBITDA ratio.  £44,100,000 of the RCF was drawn at 1 March 2022. 
On 7 December 2022, the Group completed the refinancing of its long-term bank facilities. As 
a result of this, a new three year facility was entered into with a limit of £93,000,000, replacing 
the Group’s previous RCF, which was due to expire in February 2024. A third lending bank 
joined the Group’s existing lenders in the new facility which is in place until November 2025 
with an option to further extend to 2027. This facility bears an interest rate of between 1.8% 
and 2.6% above SONIA depending on the value of the Group’s net debit to EBITDA rate. 
£22,000,000 of this facility was drawn down in respect of the Helston Garages Group limited 
acquisition in December 2022, however, was subsequently repaid in February 2023. 
£44,000,000 of the facility remained drawn at 28 February 2023. 
During the year ended 28 February 2023, the Group had two interest rate swaps in place in 
respect of funds drawn on the RCF facility. One covered £15,000,000 swapping the SONIA 
variable element of the interest charge for a fixed rate of 1.214% and a further £7,000,000 of 
the drawn balance was covered by a swap replacing the variable rate for a fixed rate of 
1.424%. Both swaps expired on 27 February 2023. The Group entered into a new interest 
rate swap arrangement, effective from 8 March 2023, covering £30,000,000 of the drawn 
balance swapping the variable element of the interest charge for a fixed rate of 4.42%. 
 

Notes to the Consolidated Financial Statements (continued) 
119 
Vertu Motors plc (Company Number: 05984855)  
26. Borrowings (continued) 
a) 
Bank borrowings (continued) 
A rate of 1.45% above base rate has been applied in relation to overdrafts during the year 
ended 28 February 2023. The interest rate that applied to the Group’s Committed Money 
Market Loan (“CMML”) facility was between 1.35% and 2.00% above SONIA depending on 
the Group’s net debt to EBITDA ratio.  
The overdraft and CMML facilities were renewed on 17 April 2023 until 31 May 2024 with the 
same limits as were in place at 28 February 2023. 
The Group had the following undrawn borrowing and overdraft facilities at 28 February: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Floating rate 
 
 
 - Overdraft (uncommitted) expiring in one year 
5,000 
5,000 
 - CMML (committed) facility expiring in one year 
48,000 
48,000 
 - RCF facility expiring in greater than one year 1 
49,000 
17,900 
 - Other borrowings 
44,540 
23,353 
 
 
146,540 
94,253 
1Excludes the uncommitted “accordion” facility referred to above. 
b) 
Mortgage funding 
The Group had two mortgage facilities in place at 28 February 2023. The first drawn down in 
December 2020 was the Group’s existing 20 year mortgage drawn down in a previous 
financial year to partially fund the BMW MINI acquisition in the North East and Yorkshire.  
This mortgage is secured against the freehold and long leasehold properties in Sunderland, 
Durham and Teesside which were acquired as part of the acquisition.  This mortgage is 
repayable in equal monthly instalments over the 20 year term and interest is charged on this 
facility at a fixed rate of 2.9% per annum for the first 5 years.  
During the year ended 28 February 2023 the Group entered into a new 20 year mortgage 
facility for £74,757,000 to partially fund the acquisition of Helston Garages Group limited.  
This mortgage is secured against a portfolio of 22 freehold and long leasehold properties 
including a combination of properties acquired with the acquisition as well as existing 
properties owned by the Group.  This mortgage is repayable in equal instalments over the 20 
year term and interest is charged on this facility rate of 2.8% above BMW Base Rate. During 
the year ended 28 February 2023, the Group also entered into interest rate cap arrangements 
in respect of £50,000,000 of this facility to limit the variable element of the applicable interest 
rate to a maximum of 4.5%. 
c) 
Other borrowings 
Other borrowings represent amounts repayable under used vehicle stocking facilities. These 
loans are subject to interest at 1.5% above base rate and are secured against the related 
vehicles.  As a result of the acquisition of Helston Garages Group Limited during this year 
ended 28 February 2023, the limit on this facility was increased to £70,000,000. 
At 28 February 2023 the total used vehicle stocking facility available to the Group was 
£70,000,000 (2022: £35,000,000).  
d) 
Financial assets 
The Group’s financial assets on which floating interest is receivable comprise cash deposits 
and cash in hand of £78,984,000 (2022: £83,793,000).  The cash deposits comprise deposits 
placed on money market at call, seven day and cash deposited with counterparty banks at 
commercially negotiated interest rates. 
The IFRS 9 classification for trade and other receivables and cash and cash equivalents is 
amortised cost.  Their fair value is deemed to be equal to their carrying value. 

Notes to the Consolidated Financial Statements (continued) 
120 
Vertu Motors plc (Company Number: 05984855)  
27. Derivative financial instruments 
Interest rate swap and cap contracts 
The fair values of derivative financial instruments used for hedging purposes are disclosed 
below: 
 
2023 
2022 
 
£’000 
£’000 
£50m Interest rate cap – cash flow hedges 
507 
- 
£7m Interest rate swap – cash flow hedges 
- 
(13) 
£15m Interest rate swap – cash flow hedges 
- 
18 
Total derivates designated as hedging instruments 
507 
5 
 
 
2023 
2022 
 
£’000 
£’000 
Non-current borrowings subject to hedging instruments 
50,000 
22,000 
Total derivative financial liabilities 
 
50,000 
22,000 
The Group manages its cash-flow interest rate risk by using a combination of interest rate 
swap and cap contracts. Normally the Group raises long-term borrowings at floating rates and 
manages the exposure to interest rate variability by swapping floating rates for fixed rates or 
capping floating rates at a fixed amount.  
At 28 February 2022, the Group had two interest rates swaps in place in respect of 
£22,000,000 of the Group’s bank borrowings. Both of these swaps expired on 27 February 
2023.  
During the year ended 28 February 2023, the Group entered into interest rate cap contracts in 
respect of £50,000,000 of the Group’s outstanding mortgage funding which was drawn in 
respect of the acquisition of Helston Garages Group Limited, capping the applicable 
underlying floating rate at 4.5%. The floating rate in respect of this borrowing is BMW Base 
Rate.  
The notional principal amounts of outstanding floating to fixed interest rate swap and interest 
rate cap contracts designated as hedging instruments in cash flow interest rate hedges of 
variable rate debt at 28 February 2023 totalled £50,000,000 (2022: £22,000,000). The fair 
value of these instruments at 28 February 2023 was an asset of £507,000 (2022: £5,000).  At 
28 February 2022 the £18,000 asset in respect of the £15m interest rate swap was included 
within prepayments in note 23. 
An interest rate swap has been entered into in respect of £30,000,000 of borrowing under the 
RCF. This swap fixes the underlying rate at 4.42% per annum. The swap is effective from 8 
March 2023 to 8 March 2025. 
Gains and losses recognised in the cash flow hedging reserve in equity on interest rate swap 
contracts as at 28 February 2023 will be released to the consolidated statement of 
comprehensive income as the related interest expense is recognised. 

Notes to the Consolidated Financial Statements (continued) 
121 
Vertu Motors plc (Company Number: 05984855)  
28. Deferred income tax liabilities  
Deferred income tax assets and liabilities are offset when there is a legally enforceable right 
to offset current tax assets against current tax liabilities and when the deferred income taxes 
relate to the same fiscal authority.  The amounts offset are as follows: 
 
2023 
2022 
 
£’000 
£’000 
Deferred tax asset to be recovered after more than 12 months 
(4,090) 
(4,825) 
Deferred tax liabilities to be recovered after more than 12 months 
23,207 
17,848 
Deferred tax liabilities (net) 
19,117 
13,023 
The gross movement on the Group’s deferred income tax account is as follows: 
2023 
Deferred tax 
liabilities 
Deferred tax 
assets 
Net 
 
£’000 
£’000 
£’000 
At 1 March 2022 
17,848 
(4,825) 
13,023 
Charged / (credited) to income statement 
(note 12) 
1,617 
692 
2,309 
(Credited) / charged directly to equity 
(1,493) 
43 
(1,450) 
Acquisitions (note 17) 
5,235 
- 
5,235 
At 28 February 2023 
23,207 
(4,090) 
19,117 
 
2022 
Deferred tax 
liabilities 
Deferred tax 
assets 
Net 
 
£’000 
£’000 
£’000 
At 1 March 2021 
12,245 
(3,065) 
9,180 
Charged / (credited) to income statement  
4,262 
(1,856) 
2,406 
Charged directly to equity 
700 
96 
796 
Acquisitions  
641 
- 
641 
At 28 February 2022 
17,848 
(4,825) 
13,023 
 
 
Deferred tax balances as at 28 February 2023 have been measured at a rate of 25%. 
 
 
 
2023 
Accelerated 
tax  
depreciation 
Share 
based 
payments 
 
 
Pensions 
 
Other timing 
differences 
Total 
 
£’000 
£’000 
£’000 
£’000 
£’000 
At 1 March 2022 
4,462 
(1,379) 
2,264 
7,676 
13,023 
Charged / (credited) to 
income statement (note 12) 
3,633 
(273) 
26 
(1,077) 
2,309 
Acquisitions (note 17) 
3,534 
- 
- 
1,701 
5,235 
Charged directly to equity 
- 
- 
(1,493) 
43 
(1,450) 
At 28 February 2023 
11,629 
(1,652) 
797 
8,343 
19,117 
2022 
Accelerated 
tax  
depreciation 
Share 
based 
payments 
 
 
Pensions 
 
Other timing 
differences 
Total 
 
£’000 
£’000 
£’000 
£’000 
£’000 
At 1 March 2021 
3,341 
(978) 
1,186 
5,631 
9,180 
Charged / (credited) to 
income statement  
808 
(401) 
378 
1,621 
2,406 
Acquisitions  
313 
- 
- 
328 
641 
Charged directly to equity 
- 
- 
700 
96 
796 
At 28 February 2022 
4,462 
(1,379) 
2,264 
7,676 
13,023 

Notes to the Consolidated Financial Statements (continued) 
122 
Vertu Motors plc (Company Number: 05984855)  
29. Contract liabilities 
 
Warranty 
policies 
Free 
servicing 
 
Total 
 
£’000 
£’000 
£’000 
At 1 March 2022 
21,286 
1,913 
23,199 
Created in the year 
14,344 
2,052 
16,396 
Recognised as income during the year 
(13,264) 
(750) 
(14,014) 
At 28 February 2023 
22,366 
3,215 
25,581 
 
 
 
 
Current 
11,157 
2,320 
13,477 
Non-current 
11,209 
895 
12,104 
 
22,366 
3,215 
25,581 
Warranty policies 
The Group sells used vehicle warranty policies which are in-house products that can be taken 
out over 12, 24 or 36 months with income received on inception of the policy. The policy 
covers replacement of mechanical and electrical parts which have suffered a mechanical 
breakdown, the cost of labour to fit failed parts and breakdown assistance for the period of the 
warranty. 
When the income is received it is recognised initially as a contract liability at the fair value 
allocated to the warranty product at the point of sale and is released to the income statement 
on a straight-line basis over the life of each warranty policy. 
Free servicing 
The Group recognises a contract liability in respect of a “free servicing” arrangement whereby 
the first or subsequent service of a vehicle post sale is provided free of charge to a customer, 
as part of the initial consideration for the vehicle sale. An element of the initial consideration 
which is estimated to relate to the service is recognised as a contract liability and is released 
to the income statement when the service has been undertaken. 
30. Retirement benefit asset 
The Group operates a trust based defined benefit pension scheme, “Bristol Street Pension 
Scheme”, which has three defined benefit sections which were closed to new entrants and 
future accrual on 31 May 2003, with another section closed to new entrants in July 2003 and 
future accrual in October 2013. The assets of the scheme are held separately from those of 
the Group, being held in separate funds by the Trustee of the Bristol Street Pension Scheme. 
The Group has applied IAS 19 (Revised) to the scheme and the following disclosures relate to 
this standard.  The Group recognises any actuarial gains and losses in each year in the 
Statement of Comprehensive Income. 
Regular employer contributions to the scheme (including contributions paid in respect of 
scheme expenses) for the year commencing 1 March 2023 are estimated to be £Nil. 
The IAS 19 (Revised) figures and disclosures have been based on the triennial valuation as at 
5 April 2021. Changes in the present value of the defined benefit obligation resulting from plan 
amendments or curtailments are recognised immediately in profit or loss as past service costs. 

Notes to the Consolidated Financial Statements (continued) 
123 
Vertu Motors plc (Company Number: 05984855)  
30.  Retirement benefit asset (continued) 
The fair value of the assets of the scheme are: 
 
Market Value 
Market Value 
 
28 February 
28 February 
 
2023 
2022 
 
£’000 
£’000 
Liability driven Investment Funds  
26,137 
38,782 
Diversified growth funds 
3,964 
10,091 
Secured finance 
5,464 
5,453 
Other 
390 
1,131 
 
35,955 
55,457 
 
None of the assets listed above have a quoted market price in an active market as they are 
pooled investment funds specifically designed for occupational pension schemes.  A value is 
placed on the Scheme’s unit holdings in the funds by the funds’ investment managers / 
custodians. 
The Liability Driven Investments (“LDI”) Funds that the Scheme is invested in is an investment 
tool used to reduce the investment risk and therefore volatility in the Scheme’s funding 
position. Changes in interest rates and inflation rates will result in these assets moving in the 
same way as the liabilities. The LDI portfolio is primarily formed of derivatives, such as swaps, 
which are leveraged meaning that less LDI assets have to be held to match the same 
movement in the Scheme’s liabilities. 
The expected return on the assets as at 28 February 2022 was 2.75%. This is equal to the 
discount rate used in the calculation of the net interest income for the year ended 28 February 
2023. 
The overall net surplus between the assets of the Bristol Street Group defined benefit scheme 
and the actuarial liabilities of the scheme which have been recognised on the balance sheet is 
as follows: 
 
2023 
2022 
 
£’000 
£’000 
Fair value of scheme assets 
35,955 
55,457 
Present value of funded obligations 
(32,767) 
(46,402) 
Asset on the balance sheet 
3,188 
9,055 
A surplus may be recognised if the economic benefits are available in the form of a refund or 
reduction in future contributions. Clause 5.6.2 of the Scheme Rules enables the Scheme to 
refund surplus assets to the employer. Surpluses are therefore recognised in full. 
The movements in the fair value of scheme assets in the year are as follows: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Opening fair value of scheme assets 
 
55,457 
56,171 
Interest income  
 
1,497 
1,100 
Actuarial (losses) / gains 
 
(18,952) 
541 
Benefits paid 
 
(1,906) 
(2,239) 
Expenses recognised in the income statement 
 
(141) 
(116) 
Closing fair value of scheme assets 
 
35,955 
55,457 
 

Notes to the Consolidated Financial Statements (continued) 
124 
Vertu Motors plc (Company Number: 05984855)  
30. Retirement benefit asset (continued) 
The movement in the present value of the defined benefit obligations of the scheme in the year 
are as follows: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Opening fair value of scheme liabilities 
 
46,402 
49,925 
Interest cost 
 
1,250 
976 
Actuarial gains 
 
(12,979) 
(2,260) 
Benefits paid 
 
(1,906) 
(2,239) 
Closing fair value of scheme liabilities 
 
32,767 
46,402 
The amounts recognised in the income statement in the year are as follows: 
 
2023 
2022 
 
£’000 
£’000 
Expenses  
141 
116 
Net interest income (note 11) 
(247) 
(124) 
Total income included in income statement  
(106) 
(8) 
The actual returns on Scheme assets in the year are as follows: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Expected return on scheme assets 
 
1,497 
1,100 
Actuarial (losses) / gains 
 
(18,952) 
541 
 
 
(17,455) 
1,641 
The principal assumptions used by the independent qualified actuaries to calculate the 
liabilities under IAS 19 are set out below: 
 
2023 
2022 
Discount rate  
4.95% 
2.75% 
Limited Price Indexation (“LPI”) pension increases  
3.00% 
3.60% 
Inflation rate  
2.45% 
3.10% 
Assumptions regarding future mortality experience are set based on mortality tables which 
allow for future mortality improvements. 
The average life expectancy in years of a pensioner retiring at age 65 at the balance sheet 
date is as follows: 
 
 
2023 
2022 
Male 
 
22 
22 
Female 
 
24 
24 
 
The average life expectancy in years of a pensioner retiring at age 65, 20 years after the 
balance sheet date is as follows: 
 
 
2023 
2022 
Male 
 
23 
23 
Female 
 
26 
26 
Amounts recognised in the Consolidated Statement of Comprehensive Income in the year are 
as follows: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Actuarial (losses) / gains 
 
(5,973) 
2,801 
Related deferred tax credit / (charge) (note 28) 
 
1,493 
(700) 
Total, included within retained earnings 
 
(4,480) 
2,101 
 
 
 
 
Cumulative actuarial (losses)/gains 
 
(3,960) 
520 
 
 

Notes to the Consolidated Financial Statements (continued) 
125 
Vertu Motors plc (Company Number: 05984855)  
30.  Retirement benefit asset (continued) 
Sensitivity analysis 
The table below gives an indication of the impact on the IAS 19 valuation as a result of 
changes to the principal assumptions: 
Change in assumption: 
Approximate impact on 
current surplus: 
£’000 
0.25% increase in discount rate 
925 
0.25% decrease in discount rate 
(970) 
0.25% increase in price inflation (and associated assumptions) 
(737) 
0.25% decrease in price inflation (and associated assumptions) 
621 
1 year increase in life expectancy at age 65 
(1,003) 
1 year decrease in life expectancy at age 65 
1,002 
31. Ordinary share capital, share premium, other reserves, treasury share reserve and 
capital redemption reserve 
2023 
 
Ordinary 
shares of 
10p each 
 
 
Ordinary 
 
 
 
Treasury 
 
 
Capital 
 
Number of 
shares  
share 
capital 
Share 
premium 
Other 
 reserve 
share 
reserve 
redemption 
reserve 
 
Total 
(‘000) 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
 
 
 
At 1 March 2022 
355,281 
35,942 
124,939 
10,645 
(1,586) 
3,785 
173,725 
Purchase of treasury shares 
(3,960) 
- 
- 
- 
(2,000) 
- 
(2,000) 
Issuance and sale of 
treasury shares  
2,436 
- 
- 
- 
933 
- 
933 
Repurchase of own shares 
(10,477) 
- 
- 
- 
- 
- 
- 
Cancellation of repurchased 
shares 
- 
(1,048) 
- 
- 
- 
1,048 
- 
At 28 February 2023 
343,280 
34,894 
124,939 
10,645 
(2,653) 
4,833 
172,658 
The other reserve is a merger reserve, arising from shares issued for shares, as 
consideration to the former shareholders of acquired businesses. 
2022 
 
Ordinary 
shares of 
10p each 
 
 
Ordinary 
 
 
 
 
Treasury 
 
 
Capital 
 
Number of 
shares  
share 
capital 
Share 
premium 
Other 
 reserve 
share 
reserve 
redemption 
reserve 
 
Total 
(‘000) 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
 
 
 
At 1 March 2021 
361,886 
36,917 
124,939 
10,645 
(2,791) 
2,810 
172,520 
Issuance and sale of 
treasury shares  
3,146 
- 
- 
- 
1,205 
- 
1,205 
Repurchase of own shares 
(9,751) 
- 
- 
- 
- 
- 
- 
Cancellation of repurchased 
shares 
- 
(975) 
- 
- 
- 
975 
- 
At 28 February 2022 
355,281 
35,942 
124,939 
10,645 
(1,586) 
3,785 
173,725 
Share Option Schemes 
Under the Group’s equity-settled share option schemes, share options are granted to 
Executive Directors and to selected employees.  The exercise price of the granted CSOP 
options is equal to the market price of the shares on the date of the grant and is £Nil in the 
case of options issued under the long term incentive plan (“LTIP”) Scheme.  Options are 
conditional on the employee completing three years’ service (the vesting period).  The options 
are exercisable starting three years from grant date, subject to the performance criteria set 
out below.  The Group has no legal or constructive obligation to repurchase or settle the 
options in cash. 

Notes to the Consolidated Financial Statements (continued) 
126 
Vertu Motors plc (Company Number: 05984855)  
31. Ordinary share capital, share premium, other reserves, treasury share reserve and 
capital redemption reserve (continued) 
Share Option Schemes (continued) 
As disclosed in note 8, a share based payments charge of £2,066,000 (2022: £1,396,000) 
has been recognised during the year, in relation to the schemes as described below. 
Movements in the number of share options in issue during the year are as follows: 
 
 
 
Award Date  
 
 
 
Type 
Granted / 
Outstanding at 28 
February 2023 
No of shares 
Granted / 
Outstanding at 28 
February 2022 
No of shares 
 
 
Exercise 
price 
 
Date from 
which 
exercisable 
 
 
 
Expiry date 
12 Jun 20121 
CSOP 
- 
800,000 
27.50p 
30 Aug 2015 
12 Jun 2022 
24 Oct 20121 
20 Aug 20131 
CSOP 
LTIP 
- 
- 
1,130,000 
53,583 
39.25p 
0.00p 
30 Aug 2015 
20 Aug 2016 
24 Oct 2022 
20 Aug 2023 
5 Sep 20161 
LTIP 
40,337 
40,337 
0.00p 
5 Sep 2019 
5 Sep 2026 
2 Jul 20181 
CSOP 
2,400,000 
3,000,000 
49.60p 
2 Jul 2021 
2 Jul 2028 
8 Nov 20181 
CSOP 
3,062,533 
3,747,500 
38.25p 
8 Nov 2021 
8 Nov 2028 
1 Mar 20201 
PSO 
4,454,437 
5,074,569 
0.00p 
1 Mar 2024 
1 Mar 2030 
1 Mar 20211 
PSO 
6,250,352 
7,223,847 
0.00p 
1 Mar 2025 
1 Mar 2031 
24 Jun 2021 
PSO 
942,411 
942,411 
0.00p 
1 Mar 2025 
1 Mar 2031 
1 Mar 2022 
PSO 
6,015,573 
- 
0.00p 
1 Mar 2026 
1 Mar 2032 
 
 
23,165,643 
22,012,247 
 
 
 
1 Vested.  
 
Movements in the number of share options outstanding are as follows: 
 
2023 
2022 
 
No of share 
options 
No of share 
options 
At beginning of year 
22,012,247 
21,762,732 
Granted 
6,453,290 
8,500,899 
Forfeited 
(1,709,436) 
(716,024) 
Exercised 
(3,138,287) 
(4,511,242) 
Lapsed 
(452,171) 
(3,024,118) 
At end of year 
23,165,643 
22,012,247 
 
The weighted average share price during the year was 52.8p (2022: 52.3p). The weighted 
average fair value of PSO options granted during the year, determined using the Black-
Scholes model was 56.3p per option.   
Movements in the number of share options outstanding and their related exercise prices are 
as follows: 
 
CSOP 
LTIP 
PSO 
Total 
 
 
Options 
No of 
shares  
Weighted 
average 
exercise 
price 
 
Options 
No of 
shares  
Weighted 
average 
exercise 
price 
 
Options 
No of 
shares  
Weighted 
average 
exercise 
price 
Options 
No of 
shares 
At 1 March 2021 
15,779,229 
40.16p 
593,123 
0.00p 
5,390,380 
0.00p 
21,762,732 
Granted 
- 
- 
- 
- 
8,500,899  
0.00p 
8,500,899 
Forfeited 
(199,998) 
40.68p 
- 
- 
(516,026) 
0.00p 
(716,024) 
Exercised 
(4,436,731) 
35.55p 
(40,337) 
0.00p 
(34,174) 
0.00p 
(4,511,242) 
Lapsed 
(2,465,000) 
45.00p 
(458,866) 
0.00p 
(100,252) 
0.00p 
(3,024,118) 
At 28 February 2022 
8,677,500 
41.31p 
93,920 
0.00p 
13,240,827 
0.00p 
22,012,247 
Granted 
- 
- 
- 
- 
6,453,290 
0.00p 
6,453,290 
Forfeited 
(554,966) 
45.44p 
- 
- 
(1,154,470) 
0.00p 
(1,709,436) 
Exercised 
(2,650,001) 
36.71p 
(53,583) 
0.00p 
(434,703) 
0.00p 
(3,138,287) 
Lapsed 
(10,000) 
39.25p 
- 
- 
(442,171) 
0.00p 
(452,171) 
At 28 February 2023 
5,462,533 
43.24p 
40,337 
0.00p 
17,662,773 
0.00p 
23,165,643 

Notes to the Consolidated Financial Statements (continued) 
127 
Vertu Motors plc (Company Number: 05984855)  
31. Ordinary share capital, share premium, other reserves, treasury share reserve and 
capital redemption reserve (continued) 
Share Option Schemes (continued) 
Significant inputs into the Black-Scholes model for the PSO option awards above are set out 
below: 
Vesting period 
 
 
 
4 years 
Expected volatility 
 
 
 
37% 
Option life 
 
 
 
 
10 years 
Expected life  
 
 
 
7 years 
Annual risk-free interest rate  
 
 
0.9% 
Dividend yield  
 
 
 
3% 
 
Expected volatility is based on statistical analysis of daily share prices since the admission of 
Vertu Motors plc to AiM.  This is then adjusted for events not considered to be reflective of the 
volatility of the share price going forward. 
 
The performance conditions attaching to any share options issued to Executive Directors, 
Senior Management or colleagues of the Company are considered and set by the 
Remuneration Committee.  The following share incentive schemes are operated by the 
Company: 
a) 
Share Incentive Plan (“SIP”) 
The SIP was introduced in accordance with appropriate legislation and it allows colleagues to 
invest in partnership shares out of gross salary.  A participant may withdraw from the SIP at 
any time but if he or she does so before the partnership shares have been held in trust for five 
years (except in certain specified circumstances such as redundancy or disability) he or she 
will incur an income tax liability.  The Company currently does not supplement or match the 
partnership shares acquired by colleagues. 
b) 
Company Share Option Plan (“CSOP”) Approved and Unapproved Share Option 
Schemes 
CSOP options issued on 2 July 2018 and 8 November 2018 vested in full in the year ended 
28 February 2022.  
The number of vested CSOP options which remained outstanding at 28 February 2023 are 
shown in the table on page 126. 
There were no CSOP share options issued during the financial year to 28 February 2023. 
c) 
Long Term Incentive Plan (“LTIP”) 
Outstanding LTIP awards relate to remaining awards which vested in previous financial years 
and are within their exercisable period. No LTIP awards were issued during the year.  
 

Notes to the Consolidated Financial Statements (continued) 
128 
Vertu Motors plc (Company Number: 05984855)  
31. Ordinary share capital, share premium, other reserves, treasury share reserve and 
capital redemption reserve (continued) 
Share Option Schemes (continued) 
d) 
Partnership Share Options (“PSO”) 
A share incentive (Partnership Share Options) for certain of the Group’s senior management 
colleagues was introduced in the financial year commencing 1 March 2020.  Under this 
scheme colleagues received nil cost share options in the Company pro-rata to their basic 
salary. 
Vesting of PSO awards are then determined by the proportion of each colleague’s annual on-
target bonuses earned for the financial year in which they are awarded, up to a maximum of 
100% of the awards granted. Any vested options will then be capable of exercise at the end of 
a three-year holding period. 
On 1 March 2022, 6,453,290 PSO awards were made to the Executive Directors and certain 
senior managers. 412,932 of these awards were forfeited as a result of leavers during the 
year, with the remaining awards vesting in proportion to achievement of on-target bonus 
earnings by the relevant colleagues in the year ended 28 February 2023. 
The number of vested PSO awards which remained outstanding at 28 February 2023 are 
shown in the table on page 126. 
On 1 March 2023, 7,025,400 PSO awards have been made in respect of the financial year 
commencing on that date. 
32. Hedging reserve 
The hedging reserve arises as a result of cash flow hedges in relation to interest rate swap 
derivatives.  The movements on the hedging reserve are as follows: 
 
 
2023 
2022 
 
 
£’000 
£’000 
At beginning of year 
 
4 
(403) 
Fair value gains on derivative financial instruments 
during the year 
 
172 
503 
Deferred taxation on fair value gains during year (note 28) 
(43) 
(96) 
At end of year 
 
133 
4 
 

Notes to the Consolidated Financial Statements (continued) 
129 
Vertu Motors plc (Company Number: 05984855)  
33. Reconciliation of net cash flow to movement in net debt 
 
2023 
2022 
 
£’000 
£’000 
 
 
 
Net (decrease)/increase in cash and cash equivalents  
(4,809) 
15,965 
Cash inflow from proceeds of borrowings 
(110,570) 
(5,699) 
Cash outflow from repayment of borrowings 
23,358 
10,638 
Cash movement in net debt 
(92,021) 
20,904 
 
 
 
Capitalisation of loan arrangement fees  
1,037 
- 
Amortisation of loan arrangement fees 
(131) 
(206) 
Increase in accrued loan interest 
(408) 
- 
Non-cash movement in net debt 
498 
(206) 
 
 
 
Movement in net debt (excluding lease liabilities) 
(91,523) 
20,698 
Opening net cash / (debt) (excluding lease liabilities) 
16,167 
(4,531) 
Closing net (debt) / cash (excluding lease liabilities) 
(75,356) 
16,167 
 
 
 
Lease liabilities at 1 March  
(88,830) 
(91,101) 
Capitalisation of new leases (Note 19) 
(13,307) 
(14,132) 
Disposal of lease liabilities (Note 19) 
2,493 
617 
Interest element of lease repayments (Note 11) 
(3,488) 
(3,581) 
Cash outflow from lease repayments (Note 19) 
19,675 
19,367 
Lease liabilities at 28 February (Note 19) 
(83,457) 
(88,830) 
 
 
 
Closing net debt (including lease liabilities) 
(158,813) 
(72,663) 
34. Cash flow from movement in working capital  
The following table reconciles the movement in balance sheet headings to the movement in 
working capital as presented in the consolidated cash flow statement. 
2023 
 
 
Inventories 
(Note 21)  
£’000  
Current trade 
and other 
receivables  
(Note 23) 
£’000 
 
Trade and 
other 
payables 
£’000 
 
Total working 
capital 
movement 
£’000 
Trade and other payables (Note 25) 
 
 
(758,594) 
 
Contract liabilities (Note 29) 
 
 
(25,581) 
 
At 28 February 2023 
674,380 
86,317 
(784,175) 
 
At 28 February 2022 
475,027 
51,839 
(552,285) 
 
Balance sheet movement 
(199,353) 
(34,478) 
231,890 
 
Acquisitions (Note 17) 
62,730 
19,545 
(54,098) 
 
Previous year acquisitions 
- 
- 
333 
 
Movement excluding business 
combinations 
(136,623) 
(14,933) 
178,125 
26,569 
Pension related balances  
 
 
 
141 
Increase in capital creditor 
 
 
 
(2,268) 
Increase in interest accrual 
 
 
 
(705) 
Movement as shown in Consolidated Cash Flow Statement 
 
23,737 
 

Notes to the Consolidated Financial Statements (continued) 
130 
Vertu Motors plc (Company Number: 05984855)  
34. Cash flow from movement in working capital (continued) 
 
2022 
 
 
Inventories 
£’000  
Current trade 
and other 
receivables  
£’000 
Trade and 
other 
payables 
£’000 
Total working 
capital 
movement 
£’000 
Trade and other payables  
 
 
(529,086) 
 
Contract liabilities  
 
 
(23,199) 
 
At 28 February 2022 
475,027 
51,839 
(552,285) 
 
At 28 February 2021 
597,391 
59,375 
(710,515) 
 
Balance sheet movement 
122,364 
7,536 
(158,230) 
 
Acquisitions  
5,175 
1,469 
(6,181) 
 
Movement excluding business 
combinations 
127,539 
9,005 
(164,411) 
(27,867) 
Pension related balances  
 
 
 
116 
Increase in capital creditor 
 
 
 
(286) 
Increase in interest accrual 
 
 
 
(100) 
Bonus accrual settled in shares 
 
 
 
164 
Movement as shown in Consolidated Cash Flow Statement 
 
(27,973) 
 
35. Reconciliation of movement in liabilities to cash arising from financing activities 
 
Borrowings 
 
 
Lease 
liabilities 
 
Treasury 
share 
reserve 
 
 
Retained 
earnings 
 
 
 
Total 
 
£’000 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
 
As at 1 March 2022 
67,626 
88,830 
(1,586) 
158,152 
313,022 
Cash flows from financing activities: 
 
 
 
 
 
Purchase of treasury shares 
- 
- 
(2,000) 
- 
(2,000) 
Issue of treasury shares 
- 
- 
933 
(189) 
744 
Repurchase of own shares 
- 
- 
- 
(5,898) 
(5,898) 
Proceeds from borrowings 
110,570 
- 
- 
- 
110,570 
Repayment of borrowings 
(23,358) 
- 
- 
- 
(23,358) 
Lease repayments 
- 
(16,187) 
- 
- 
(16,187) 
Dividends paid 
- 
- 
- 
(6,003) 
(6,003) 
Cash settled share options 
- 
- 
- 
(180) 
(180) 
Net cash outflow from financing activities 
87,212 
(16,187) 
(1,067) 
(12,270) 
57,688 
Other changes: 
 
 
 
 
 
Liability related: capitalisation and amortisation 
of loan fees and expenses 
(906) 
- 
- 
- 
(906) 
Liability related: capitalisation of lease liabilities  
- 
13,307 
- 
- 
13,307 
Liability related: disposal of lease liabilities 
- 
(2,493) 
- 
- 
(2,493) 
Liability related: increase in accrued loan 
interest 
408 
- 
- 
- 
408 
Equity related: other movements 
- 
- 
- 
22,704 
22,704 
As at 28 February 2023 
154,340 
83,457 
(2,653) 
168,586 
403,730 
36. Contingencies 
Contingent liabilities 
Under sections 394A and 479A of the Companies Act 2006, the parent company Vertu 
Motors plc has guaranteed all outstanding liabilities to which the subsidiaries listed on page 
91 were subject to at the end of 28 February 2023 until they are satisfied in full.  These 
liabilities total £1,146,788,000 (2022: £823,915,000), including intercompany loans of 
£349,460,000 (2022: £329,074,000).  Such guarantees are enforceable against Vertu Motors 
plc by any person to whom any such liability is due. 

Notes to the Consolidated Financial Statements (continued) 
131 
Vertu Motors plc (Company Number: 05984855)  
37. Capital commitments  
Capital commitments in respect of property, plant and equipment amounting to £1,712,000 
were outstanding as at 28 February 2023 (2022: £415,000). 
38. Related party transactions 
Key management personnel are defined as the Directors of the Company.  The remuneration 
of the Directors who served during the year ended 28 February 2023 is set out in the 
Directors’ Remuneration Report on pages 66 to 71. 
Ken Lever, a Director of the Company, sat on the board of Biffa Limited prior to his 
resignation from the board of Biffa Limited in January 2023.  A subsidiary company of Biffa plc 
provides waste disposal services to the Group on normal commercial terms.  In the year 
ended 28 February 2023, the value of such services provided was £592,913 (2022: 
£584,757).  £120,865 was unpaid at 28 February 2023 in respect of these services (2022: 
£62,379). In the year ended 28 February 2023, sales of £13,647 (2022: £14,071) were made 
to Biffa plc, of which £3,267 was outstanding at the year end (2022: £Nil).  
During the year to 28 February 2023, Robert Forrester, David Crane, Karen Anderson, 
Andrew Goss, Pauline Best and Ken Lever bought and sold vehicles from and to the Group. 
The value of these transactions for the year ended 28 February 2023 and the year ended 28 
February 2022 is presented below.  No profit or loss was made in respect of these 
transactions in the year ended 28 February 2023 or the year ended 28 February 2022.  All of 
these transactions were pursuant to an employee vehicle ownership plan available to 
Executive Directors and certain Senior Managers. No outstanding balances were due to or 
from the Group in respect of these transactions at 28 February 2023 (2022: £Nil).  
2023 
 
 
 
Bought from the Group 
Sold to the Group 
 
 
 
 
 
 
Number of
vehicles
Purchase 
price 
Number of 
vehicles 
Sale price 
 
 
£’000 
 
£’000 
Robert Forrester 
3 
285 
3 
299 
David Crane  
3 
297 
3 
274 
Karen Anderson 
4 
357 
4 
318 
Andrew Goss 
2 
115 
2 
114 
Pauline Best 
2 
126 
2 
123 
Ken Lever 
2 
133 
2 
125 
 
 
 
 
 
2022 
 
 
 
Bought from the Group 
Sold to the Group 
 
 
 
 
 
 
Number of
vehicles
Purchase 
price 
Number of 
vehicles 
Sale price 
 
 
£’000 
 
£’000 
Robert Forrester 
4 
367 
4 
350 
David Crane  
4 
234 
5 
281 
Karen Anderson 
4 
262 
4 
247 
Andrew Goss 
2 
121 
2 
119 
Pauline Best 
2 
124 
2 
118 
Ken Lever 
2 
122 
1 
58 
39. Post balance sheet events  
On 30 April 2023, the Group sold the trade and assets of its standalone accident repair 
operation in Newburn, Newcastle upon Tyne at above net book value. The sale included the 
leasing of the long-leasehold property to the buyer.  

Company Balance Sheet 
As at 28 February 2023 
132 
Vertu Motors plc (Company Number: 05984855)  
 
 
 
2023 
2022 
 
Note 
£’000 
£’000 
Fixed assets 
 
 
 
Intangible assets 
5 
302 
274 
Tangible assets 
6 
3,151 
2,953 
Investments  
7 
348,636 
166,722 
 
 
352,089 
169,949 
Current assets 
 
 
 
Debtors 
8 
119,402 
185,504 
Cash at bank and in hand 
 
- 
83,633 
Total current assets 
 
119,402 
269,137 
 
 
 
 
Creditors: amounts falling due within 
one year 
10 
(120,437) 
(95,301) 
 
 
 
 
Net current (liabilities)/assets 
 
(1,035) 
173,836 
 
 
 
 
Total assets less current liabilities 
 
351,054 
343,785 
 
 
 
 
Creditors:  amounts falling due after 
more than one year 
11 
(55,470) 
(55,453) 
 
 
 
 
Net assets 
 
295,584 
288,332 
 
 
 
 
Capital and reserves 
 
 
 
Called up share capital 
13 
34,894 
35,942 
Share premium account 
13 
124,939 
124,939 
Other reserve 
13 
10,645 
10,645 
Hedging reserve 
14 
133 
4 
Treasury share reserve 
13 
(2,653) 
(1,586) 
Capital redemption reserve 
13 
4,833 
3,785 
Profit and loss account: 
 
 
 
At start of year 
 
114,603 
75,388 
Profit for the year 
 
18,809 
46,987 
Other changes in retained earnings 
 
(10,619) 
(7,772) 
 
15 
122,793 
114,603 
 
 
 
 
Total shareholders’ funds 
 
295,584 
288,332 
 
These financial statements, on pages 132 to 146, have been approved for issue by the Board 
of Directors on 10 May 2023 and signed by: 
 
 
 
 
Robert Forrester 
 
 
Karen Anderson 
Chief Executive 
 
 
Chief Financial Officer 
 
 

Company Statement of Changes in Equity 
For the year ended 28 February 2023 
133 
Vertu Motors plc (Company Number: 05984855)  
 
The other reserve is a merger reserve, arising from shares issued for shares as consideration, 
to the former shareholders of acquired companies.  
 
 
 
 
 
Ordinary 
share 
capital 
 
 
Share 
premium 
 
 
Other 
reserve 
 
 
Hedging 
reserve 
 
Treasury 
share 
reserve 
 
Capital 
redemption 
reserve 
 
 
Profit and 
loss account 
Total 
Equity 
 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
 
 
 
 
 
As at 1 March 2022 
35,942 
124,939 
10,645 
4 
(1,586) 
3,785 
114,603 
288,332 
Profit for the year 
- 
- 
- 
- 
- 
- 
18,809 
18,809 
Tax on items taken 
directly to equity  
- 
- 
- 
(43) 
- 
- 
- 
(43) 
Fair value gains 
- 
- 
- 
172 
- 
- 
- 
172 
Total comprehensive 
income for the year 
- 
- 
- 
129 
- 
- 
18,809 
18,938 
Purchase of treasury 
shares 
- 
- 
- 
- 
(2,000) 
- 
- 
(2,000) 
Sale of treasury shares 
- 
- 
- 
- 
933 
- 
(189) 
744 
Repurchase of own 
shares 
- 
- 
- 
- 
- 
- 
(5,898) 
(5,898) 
Cancellation of 
repurchased shares 
(1,048) 
- 
- 
- 
- 
1,048 
- 
- 
Dividends paid 
- 
- 
- 
- 
- 
- 
(6,003) 
(6,003) 
Share based payments 
charge 
- 
- 
- 
- 
- 
- 
1,471 
1,471 
 
As at 28 February 2023 
34,894 
124,939 
10,645 
133 
(2,653) 
4,833 
122,793 
295,584 

Company Statement of Changes in Equity (continued) 
134 
Vertu Motors plc (Company Number: 05984855)  
For the year ended 28 February 2022 
 
 
 
 
 
Ordinary 
share 
capital 
 
 
Share 
premium 
 
 
Other 
reserve 
 
 
Hedging 
reserve 
 
Treasury 
share 
reserve 
 
Capital 
redemption 
reserve 
 
 
Profit and 
loss account 
Total 
Equity 
 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
£’000 
 
 
 
 
 
 
 
 
 
As at 1 March 2021 
36,917 
124,939 
10,645 
(403) 
(2,791) 
2,810 
75,388 
247,505 
Profit for the year 
- 
- 
- 
- 
- 
- 
46,987 
46,987 
Tax on items taken 
directly to equity  
- 
- 
- 
(96) 
- 
- 
- 
(96) 
Fair value gains 
- 
- 
- 
503 
- 
- 
- 
503 
Total comprehensive 
income for the year 
- 
- 
- 
407 
- 
- 
46,987 
47,394 
Sale of treasury shares 
- 
- 
- 
- 
1,025 
- 
(74) 
951 
Issuance of treasury 
shares 
 
 
 
 
180 
 
(15) 
165 
Repurchase of own 
shares 
- 
- 
- 
- 
- 
- 
(6,014) 
(6,014) 
Cancellation of 
repurchased shares 
(975) 
- 
- 
- 
- 
975 
- 
- 
Dividends paid 
- 
- 
- 
- 
- 
- 
(2,327) 
(2,327) 
Share based payments 
charge 
- 
- 
- 
- 
- 
- 
658 
658 
 
As at 28 February 2022 
35,942 
124,939 
10,645 
4 
(1,586) 
3,785 
114,603 
288,332 

Notes to the Company Financial Statements  
135 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies 
Statement of compliance 
The separate financial statements of Vertu Motors plc (“the Company”), the parent 
undertaking, have been prepared in compliance with United Kingdom Accounting Standards, 
including Financial Reporting Standard 102, “The Financial Reporting Standard applicable in 
the United Kingdom and the Republic of Ireland” (“FRS 102”) and the Companies Act 2006. 
Exemptions for qualifying entities under FRS 102 
FRS 102 allows a qualifying entity certain disclosure exemptions, subject to certain conditions, 
which have been complied with. 
The Company has taken advantage of the following exemptions in paragraph 1.12 of FRS 102: 
- 
from preparing a statement of cash flows and related notes, on the basis that it is a 
qualifying entity and the consolidated statement of cash flows of Vertu Motors plc 
includes the Company’s cash flows, 
- 
certain disclosures in relation to financial instruments, 
- 
certain disclosures in relation to share based payments; and 
- 
from disclosing the Company key management personnel compensation. 
Basis of preparation 
Vertu Motors plc is a Public Limited Company which is listed on the Alternative Investment 
Market (AiM) and is incorporated and domiciled in England.  The registered office address of 
the Company is Vertu House, Fifth Avenue Business Park, Team Valley, Gateshead, Tyne & 
Wear, NE11 0XA. 
The financial statements have been prepared on the going concern basis under the historical 
cost convention as modified by the revaluation of derivative financial instruments to fair value. 
Note 1 of the consolidated financial statements provides further details on the Directors’ 
conclusions regarding the going concern basis of preparation. 
The principal accounting policies, which have been consistently applied throughout the year, 
are set out below. 
No profit and loss account is presented by the Company, as permitted under section 408 of the 
Companies Act 2006.  The profit of the Company for the year ended 28 February 2023 was 
£18,809,000 (2022: £46,987,000). 
The consolidated financial statements include the results of all subsidiaries owned by Vertu 
Motors plc listed on pages 140 to 142 of these financial statements. Certain of these 
subsidiaries, which are listed below, have taken the exemption from an audit for the year 
ended 28 February 2023 by virtue of s479A of Companies Act 2006. Certain other 
subsidiaries, which are also listed below, have taken the exemption from preparing individual 
accounts for the year ended 28 February 2023 by virtue of s394A of Companies Act 2006. In 
order to allow these subsidiaries to take the audit exemption or exemption from the preparation 
of individual accounts (as appropriate), the Company has given a statutory guarantee of all the 
outstanding liabilities as at 28 February 2023 of the subsidiaries listed below, further detail of 
which is provided in note 36 to the consolidated financial statements on page 130. 
 
 

Notes to the Company Financial Statements (continued) 
136 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies (continued) 
Basis of preparation (continued) 
The subsidiaries which have taken an exemption from an audit for the year ended 28 February 
2023 by virtue of s479A Companies Act 2006 are: 
Albert Farnell Limited 
South Hereford Garages Trade Parts LLP  
All Car Parts Limited 
Tyne Tees Finance Limited  
Bristol Street First Investments Limited 
Vans Direct Limited  
Bristol Street Fourth Investments Limited 
Vertu Accident Repair Limited 
Farmer & Carlisle Holdings Limited 
Vertu Motors (Chingford) Limited 
Farmer & Carlisle Limited 
Vertu Motors (Continental) Limited 
Farmer & Carlisle Leicester Limited 
Vertu Motors (Property) Limited 
F.C. Business Operations Limited 
Vertu Motors (Property 2) Limited 
Grantham Motor Company Limited 
Vertu Motors (VMC) Limited 
Group SMB Limited 
Vertu Motors Third Limited 
Jactamial Properties Limited 
Westcountry Enterprises Limited 
Macklin Property Limited  
Wiper Blades Limited 
South Hereford Garages Limited 
 
The subsidiaries which have taken an exemption from the preparation of individual accounts in 
respect of the year ended 28 February 2023 by virtue of s394A of Companies Act 2006 are: 
Aceparts Limited 
Motor Nation Cars Limited (formerly Vertu 
Best4Vans Limited 
Motors (Retail) Limited) 
Blacks Autos Limited 
National Allparts Limited 
Blake Holdings Limited 
Newbolds Garage (Mansfield) Limited 
Boydslaw 103 Limited 
Nottingham TPS LLP 
Bristol Street (No.1) Limited 
Peter Blake (Chatsworth) Limited 
Bristol Street (No.2) Limited 
Peter Blake Limited 
Bristol Street Commercials (Italia) Limited 
Power Bulbs Ltd 
Bristol Street Fifth Investments Limited 
Power Bulbs Online Limited 
Bristol Street Fleet Services Limited 
SHG Holdings Limited  
Bristol Street Group Limited 
Sigma Holdings Limited 
Bristol Street Limited 
The Taxi Centre Limited 
Brookside (1998) Limited 
Typocar Limited 
BSH Pension Trustee Limited 
VanMan Limited 
Carsandvansdirect Limited 
Vertu Fleet Limited 
Dobies (Carlisle) Limited 
Vertu Motors (AMC) Limited 
Dunfermline Autocentre Limited 
Vertu Motors Car Limited (formerly Motor 
Easy Vehicle Finance Limited 
Nation Car Hypermarkets Limited) 
Gordon Lamb Group Limited 
Vertu Motors (Durham) Limited 
Gordon Lamb Limited 
Vertu Motors (Finance) Limited 
Gordon Lamb Holdings Limited 
Vertu Motors (Knaresborough) Limited 
Hillendale Group Limited 
Vertu Motors (Pity Me) Limited 
Hillendale LR Limited 
Vertu Motors Property 2 Holdings Limited 
Hughes Group Holdings Limited 
Vertu Ventures Limited  
Hughes of Beaconsfield Limited 
Westcountry Ventures Limited 
International Concessionaires Limited 
Widnes Car Centre Limited 
Merifield Properties Limited 
Widnes Car Centre (1994) Limited 
The auditors’ remuneration for audit and other services was £25,000 (2022: £25,000). 
Intangible assets 
Intangible assets comprise computer software and are carried at cost less accumulated 
amortisation and any impairment losses.  Amortisation is provided on a straight-line basis to 
allocate the cost of the asset over its estimated useful life, which in the case of computer 
software is between four and six years. 
 
 

Notes to the Company Financial Statements (continued) 
137 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies (continued) 
Tangible fixed assets 
Tangible fixed assets are stated at cost less accumulated depreciation and any impairment in 
value.  Cost includes expenditure that is directly attributable to the acquisition of the asset.  
Depreciation is provided at rates calculated to write off the cost of tangible fixed assets less 
their estimated residual values, on a straight-line basis over their estimated useful lives as 
follows: 
Computer equipment 
16.6% - 50%  
Office equipment 
25% 
 
 
Investments 
Investments in subsidiary undertakings are stated at cost, less provision for impairment. 
Deferred taxation 
Deferred tax is recognised in respect of all timing differences that have originated but not 
reversed at the balance sheet date where transactions or events that result in an obligation to 
pay more tax in the future or a right to pay less tax in the future have occurred at the balance 
sheet date.  Timing differences are differences between the Company’s taxable profits and its 
results as stated in the financial statements that arise from the inclusion of gains and losses in 
tax assessments in years different from those in which they are recognised in the financial 
statements. 
A deferred tax asset is regarded as recoverable and therefore recognised only to the extent 
that, on the basis of all available evidence, it can be regarded as more likely than not that there 
will be sufficient taxable profits from which the future reversal of the underlying timing 
differences can be deducted. 
Deferred tax is measured at the tax rates that are expected to apply in the years in which the 
timing differences are expected to reverse based on tax rates and laws that have been 
enacted or substantively enacted by the balance sheet date.    
Deferred income 
Deferred income is in relation to vehicle warranty product income. The Group sells used 
vehicle warranty policies which are in house products that can be taken out over 12, 24 or 36 
months with income received on inception of the policy. The policy covers replacement of 
mechanical and electrical parts which have suffered a mechanical breakdown, the cost of 
labour to fit failed parts and breakdown assistance for the period of the warranty. 
When the income is received it is recognised initially as deferred income and is released to the 
income statement on a straight-line basis over the life of each warranty policy. 
Revenue 
Revenue is recognised to the extent that it is probable that the economic benefits will flow to 
the Company and the revenue can be reliably measured.  In practice this means that revenue 
is recognised when a service has been undertaken. 
 
 
 
 
 
 

Notes to the Company Financial Statements (continued) 
138 
Vertu Motors plc (Company Number: 05984855)  
1. 
Accounting Policies (continued) 
Share based payments 
The Company allows employees to acquire shares of the Company through share option 
schemes.  The fair value of share options granted is recognised as an employee expense with 
a corresponding increase in equity.  The Company operates a number of equity-settled, share-
based compensation plans.  The total amount to be expensed over the vesting period is 
determined by reference to the fair value of the options granted, excluding the impact of any 
non-market vesting conditions (for example, profitability and sales growth targets).   
Non-market vesting conditions are included in assumptions about the number of options that 
are expected to vest.  At each balance sheet date, the entity revises its estimates of the 
number of options that are expected to vest.  It recognises the impact of the revision to original 
estimates, if any, in the profit and loss account, with a corresponding adjustment to equity. 
The proceeds received net of any directly attributable transaction costs are credited to share 
capital (nominal value) and share premium when the options are exercised. 
Leases 
Leases in which a significant portion of the risks and rewards of ownership are retained by the 
lessor are classified as operating leases.  Payments made under operating leases (net of any 
incentives received from the lessor) are charged to the profit and loss account on a straight-
line basis over the period of the lease. 
2. 
Critical accounting estimates  
The Company makes estimates and assumptions concerning the future.  The resulting 
accounting estimates, will, by definition, seldom equal the related actual results.  The estimates 
and assumptions that have a significant risk of causing a material adjustment to the carrying 
amounts of assets and liabilities are discussed below: 
Impairment of fixed asset investments 
The Company tests annually, or whenever events or changes in circumstances occur, to 
determine whether the fixed asset investments held have suffered any impairment. The 
recoverable amounts of cash-generating units have been determined based on value-in-use 
calculations.  These calculations require the use of estimates. Details of the key assumptions 
used for the impairment testing for the year ended 28 February 2023, as well as the results of 
sensitivity analysis performed, are provided in note 7. 
Share based payments 
Share options issued to certain employees are measured at fair value at the grant date using a 
fair value model, and are expensed on a straight-line basis over the vesting period based on 
an estimate of the number of options which will vest. The key assumptions of this model are 
disclosed in note 31 of the Vertu Motors plc consolidated financial statements. 
3. 
Employee benefit expense 
 
 
2023 
2022 
 
 
£’000 
£’000 
Wages and salaries 
 
19,250 
18,005 
Social security costs 
 
6,719 
6,061 
Pension costs – defined contribution plans 
 
2,639 
2,360 
 
 
28,608 
26,426 
Share based payments charge (note 17) 
 
2,066 
1,396 
 
 
30,674 
27,822 
Details of the emoluments of the Directors who served during the years ended 28 February 
2023 and 28 February 2022, which are included in the table above, are provided in the 
Directors’ Remuneration Report on page 66 to 71 of the consolidated financial statements. 

Notes to the Company Financial Statements (continued) 
139 
Vertu Motors plc (Company Number: 05984855)  
4. 
Average monthly number of people employed (including Directors) 
 
 
2023 
2022 
 
 
Number 
Number 
Sales 
 
149 
144 
Service 
 
24 
22 
Administration 
 
581 
485 
 
 
754 
651 
5. 
Intangible assets 
 
 
Computer  
Software 
Cost 
 
£’000 
At 1 March 2022 
 
2,629 
Additions 
 
186 
Disposals 
 
(1,453) 
At 28 February 2023 
 
1,362 
 
 
 
Accumulated Amortisation 
 
 
At 1 March 2022 
 
2,355 
Amortisation charge 
 
156 
Disposals 
 
(1,451) 
At 28 February 2023 
 
1,060 
 
 
 
Net Book Value 
 
 
At 28 February 2023 
 
302 
At 28 February 2022 
 
274 
6. 
Tangible assets 
 
 
Computer 
equipment 
Office 
equipment 
 
Total 
 
 
£’000 
£’000 
£’000 
Cost 
 
 
 
 
At 1 March 2022 
 
11,135 
742 
11,877 
Additions 
 
1,989 
83 
2,072 
Disposals 
 
(4,983) 
(538) 
(5,521) 
At 28 February 2023 
 
8,141 
287 
8,428 
 
 
 
 
 
Accumulated Depreciation 
 
 
 
 
At 1 March 2022 
 
8,344 
580 
8,924 
Depreciation charge 
 
1,794 
61 
1,855 
Disposals 
 
(4,964) 
(538) 
(5,502) 
At 28 February 2023 
 
5,174 
103 
5,277 
 
 
 
 
 
Net Book Value 
 
 
 
 
At 28 February 2023 
 
2,967 
184 
3,151 
At 28 February 2022 
 
2,791 
162 
2,953 
 

Notes to the Company Financial Statements (continued) 
140 
Vertu Motors plc (Company Number: 05984855)  
7. Investments  
 
 
£’000 
Cost  
 
 
At 1 March 2022  
 
179,993 
Additions 
 
181,914 
At 28 February 2023 
 
361,907 
 
 
 
Accumulated impairment charges 
 
 
At 1 March 2022 and 28 February 2023 
 
13,271 
 
 
 
Net Book Value 
 
 
At 28 February 2023 
 
348,636 
At 28 February 2022  
 
166,722 
Vertu Motors plc, the Company, as at 28 February 2023 and 28 February 2022, invested in 
100% of the ordinary share capital of the following subsidiary undertakings, incorporated in the 
United Kingdom: 
Company 
Principal activity 
The registered office address of the following companies is Vertu House, Fifth Avenue 
Business Park, Team Valley, Gateshead, Tyne & Wear, NE11 0XA: 
Bristol Street First Investments Limited 
Motor retailer 
Bristol Street Fourth Investments Limited 
Motor retailer 
Vertu Motors (VMC) Limited 
Motor retailer 
Grantham Motor Company Limited 
Motor retailer 
Vertu Motors (Chingford) Limited  
Motor retailer 
Albert Farnell Limited 
Motor retailer 
Tyne Tees Finance Limited 1 
Motor retailer 
Vertu Motors (Continental) Limited 1 
Motor retailer 
Vertu Accident Repair Limited 
Maintenance and repair of motor vehicles 
South Hereford Garages Trade Parts LLP 1 
Parts retailer 
Vans Direct Limited 1 
Online van retailer 
Vertu Motors Third Limited 
Online advertising 
All Car Parts Limited 1 
Online parts retailer 
Macklin Property Limited 
Property company 
Vertu Motors (Property) Limited 
Property company 
Vertu Motors (Property 2) Limited 1 
Property company 
BSH Pension Trustee Limited 1 
Pension scheme trustee 
Vertu Motors (Durham) Limited 1 
Holding company (dormant subsidiaries) 
Bristol Street Fifth Investments Limited 1 
Holding company (dormant subsidiaries) 
Blake Holdings Limited 1 
Holding company (dormant subsidiaries) 
Widnes Car Centre (1994) Limited 1 
Holding company (dormant subsidiaries) 
Brookside (1998) Limited 1 
Holding company (dormant subsidiaries) 
Hillendale Group Limited 
Holding company (dormant subsidiaries) 
Gordon Lamb Group Limited 
Holding company (dormant subsidiaries) 
Gordon Lamb Holdings Limited 1  
Holding company (dormant subsidiaries) 
Hughes Group Holdings Limited 
Holding company (dormant subsidiaries) 
Bristol Street Group Limited 1 
Holding company 
Vertu Motors Property 2 Holdings Limited 
Holding company 
Sigma Holdings Limited 
Holding company 
Vertu Ventures Limited 
Holding company 
Aceparts Limited  
Holding company 
SHG Holdings Limited 
Holding company 
South Hereford Garages Limited 1 
Dormant company 
Hughes of Beaconsfield Limited 1 
Dormant company 
Vertu Motors (Knaresborough) Limited 
Dormant company 
International Concessionaires Limited 1 
Dormant company 
Vertu Motors (AMC) Limited 
Dormant company 
Vertu Motors Car Limited (formerly Motor Nation 
Car Hypermarkets Limited)   
Dormant company 
Bristol Street Limited 1 
Dormant company 
Bristol Street (No. 1) Limited 1 
Dormant company 
Bristol Street (No. 2) Limited 1 
Dormant company 

Notes to the Company Financial Statements (continued) 
141 
Vertu Motors plc (Company Number: 05984855)  
7. 
Investments (continued) 
Company 
 
Principal activity 
National Allparts Limited 1 
Dormant company 
Merifield Properties Limited 1 
Dormant company 
Peter Blake Limited 1 
Dormant company 
Peter Blake (Chatsworth) Limited 1 
Dormant company 
Typocar Limited 
Dormant company 
Widnes Car Centre Limited 1 
Dormant company 
Dobies (Carlisle) Limited 1 
Dormant company 
Newbolds Garages (Mansfield) Limited 1 
Dormant company 
Hillendale LR Limited 1 
Dormant company 
Blacks Autos Limited 1 
Dormant company 
Gordon Lamb Limited 1  
Dormant company 
Vertu Motors (Finance) Limited 
Dormant company 
Vertu Motors (Pity Me) Limited 1 
Dormant company 
Bristol Street Commercials (Italia) Limited 
Dormant company 
Vertu Fleet Limited 
Dormant company 
Motor Nation Cars Limited (formerly Vertu Motors 
(Retail) Limited)   
Dormant company 
Bristol Street Fleet Services Limited 1 
Dormant company 
VanMan Limited 1 
Dormant company 
Best4Vans Limited 1 
Dormant company 
Carsandvansdirect Limited 1 
Dormant company 
Power Bulbs Online Limited 1 
Dormant company 
Power Bulbs Ltd 1 
Dormant company 
Farmer & Carlisle Holdings Limited 1 
Dormant company 
Farmer & Carlisle Limited 1 
Dormant company 
Farmer & Carlisle Leicester Limited 1 
Dormant company 
F.C. Business Operations Limited 1 
Dormant company 
Nottingham TPS LLP 1 
Dormant LLP 
 
 
The registered address of the following companies is Dunfermline Autocentre, Halbeath Road, 
Dunfermline, Fife, KY12 7RD 
 
Boydslaw 103 Limited 1 
Holding company (dormant subsidiaries) 
Dunfermline Autocentre Limited 1 
Dormant company 
 
 
The registered address of the following company is Peugeot Paisley, Saturn Avenue, Phoenix 
Retail Park, Paisley, PA1 2BH 
 
Easy Vehicle Finance Limited  
Dormant company 
 
The registered address of the following company is 900 Kennishead Road, Darnley, Glasgow, 
G53 7RA 
 
The Taxi Centre Limited  
Dormant company 
 
 
1 Held indirectly by the Company. 
 
The following subsidiaries which the Company was invested in as at 28 February 2022 were 
dissolved during the year ended 28 February 2023, with no impact on the carrying value of the 
Company’s investments: 
Company 
 
Principal activity 
Why Pay More For Cars Limited 
Dormant company 
Peter Blake (Clumber) Limited 
Dormant company 
KC Mobility Solutions Limited 
Dormant company 
Compare Click Call Limited 
Dormant company 
Horseshoe Vehicle Contracts Limited 
Dormant company 
The registered address of the above subsidiary companies was Vertu House, Fifth Avenue 
Business Park, Team Valley, Gateshead, Tyne & Wear, NE11 0XA. 

Notes to the Company Financial Statements (continued) 
142 
Vertu Motors plc (Company Number: 05984855)  
7. 
Investments (continued) 
The following subsidiary undertaking (ordinary shares 100% owned and incorporated within the 
United Kingdom) were acquired by the Company during the year ended 28 February 2023: 
Company 
Principal activity 
Helston Garages Group Limited 
Holding company 
Helston Garages Group (Management) 
Limited 2 
Payroll administration company 
Helston Garages Limited 2 
Motor retailer 
Westcountry Enterprises Limited 2 
Property company 
Jactamial Properties Limited 2 
Dormant company 
Westcountry Ventures Limited 2 
Dormant company 
Group SMB Limited 2 
Dormant company 
2 Held indirectly by the Company 
The following subsidiary undertaking (ordinary shares 100% owned and incorporated within the 
United Kingdom) were acquired by subsidiaries of the Company, and are therefore held 
indirectly by the Company, during the year ended 28 February 2023: 
Company 
Principal activity 
Wiper Blades Limited 3, 4 
Online retailer 
3 Held indirectly by the Company 
4  On 1 July 2022, this company was acquired by All Car Parts Limited, a subsidiary of the Group.  
The Directors believe that the carrying value of the investments is supported by their 
underlying net assets. 
The Company tests annually, or whenever events or changes in circumstances occur, to 
determine whether the fixed asset investments held have suffered any impairment. The 
recoverable amounts of cash-generating units (“CGUs”) have been determined based on 
value-in-use calculations.   
The key assumptions for the value in use calculations are those regarding the discount rates, 
growth rates and expected changes to gross profits and direct costs during the year in respect 
of the Company’s trading subsidiaries: 
• Management estimates discount rates using post-tax rates that reflect current market 
assessments and the time value of money and the risks specific to the CGUs. 
• Growth rates are based upon industry forecasts and the past performance of the CGU. 
• Changes in gross profits and direct costs are based on past practices and expectations of 
future changes in the market. 
Annual growth rates typically between 0% and 3% are assumed for years three to five 
depending on the CGU, after which a growth rate of 0% is assumed to perpetuity. Cash flows 
into perpetuity have been used to reflect the long-term and open-ended nature of the Group’s 
business model. A risk adjusted post-tax discount rate reflecting the Group’s Weighted 
Average Cost of Capital (“WACC”) of 9% (2022: 8%) is applied. 
Sensitivity analysis has been performed on the impairment test based on three potential 
scenarios with the following results: 
If restricted vehicle sales or reduced demand for service work as a consequence of a reduced 
vehicle parc significantly reduces the Group’s earnings in the year ending 29 February 2024, 
with a return to normalised trading in the year ending 28 February 2025, it is not expected to 
create an additional impairment charge. 
If the growth rate in years three to five is reduced to -5%, an additional impairment charge of 
£28.6m would arise in respect of the Company’s investments. 
If the post-tax WACC was increased to 12%, an additional impairment charge of £33.5m would 
arise in respect of the Company’s investments. 

Notes to the Company Financial Statements (continued) 
143 
Vertu Motors plc (Company Number: 05984855)  
8. 
Debtors 
 
2023 
2022 
 
£’000 
£’000 
Trade debtors 
2,165 
2,189 
Amounts owed by Group undertakings 
87,717 
163,006 
Deferred tax asset (note 9) 
3,780 
3,535 
Corporation tax  
1,937 
- 
Value Added Tax 
14,296 
8,693 
Prepayments and accrued income  
9,507 
8,081 
 
119,402 
185,504 
Amounts owed by Group undertakings are unsecured, bear no interest and have no fixed 
repayment date.  
9. 
Deferred tax asset 
 
 
2023 
2022 
 
 
£’000 
£’000 
At beginning of year 
 
3,535 
2,416 
Credited to the profit and loss account  
 
288 
1,215 
Charged directly to equity 
 
(43)
(96)
At end of year 
 
3,780 
3,535 
The amounts recognised for deferred tax assets, calculated under the liability method at 25% 
(2022: 25%) are set out below: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Depreciation in excess of capital allowances 
 
248 
1,116 
Other short-term timing differences 
 
3,532 
2,419 
Total 
 
3,780 
3,535 
During the year ending 29 February 2024, the reversal of deferred tax assets is expected to 
decrease the corporation tax charge for the year by £478,000.  This is primarily due to timing 
differences in relation to depreciation in excess of capital allowances. 
10. Creditors:  amounts falling due within one year 
 
 
2023 
2022 
 
 
£’000 
£’000 
Bank overdraft 
 
19,193 
- 
Trade creditors 
 
9,529 
10,633 
Other creditors 
 
26,000 
26,000 
Corporation tax 
 
- 
2,589 
Other taxation and social security 
 
7,807 
6,180 
Accruals  
 
44,431 
38,147 
Deferred income 
 
13,477 
11,752 
 
 
120,437 
95,301 
Other creditors comprise non-interest bearing advance payments from the Group’s finance 
company partners. 
Accruals includes £13,150,000 (2022: £11,894,000) in respect of outstanding service plans. 
 
 
 
 
 

Notes to the Company Financial Statements (continued) 
144 
Vertu Motors plc (Company Number: 05984855)  
11. Creditors:  amounts falling due after more than one year 
 
2023
2022
 
£’000
£’000
Bank borrowings 
43,366
44,006
Deferred income (note 12) 
12,104
11,447
 
55,470
55,453
 
 
 
 
2023
2022
Borrowings are repayable as follows: 
£’000
£’000
1-2 years 
-
44,006
2-5 years 
43,366
-
 
43,366
44,006
The bank borrowings are secured on the assets of the Company and the subsidiaries.  The 
table below analyses the Company’s financial liabilities into relevant maturity groupings based 
on the remaining period at the balance sheet date to contractual maturity date.  The amounts 
disclosed in the table are the contractual undiscounted cash flows.  Balances due within 12 
months equal their carrying amounts as the impact of discounting is not significant.   
 
Within one 
year 
Within two 
to five years 
Total 
 
£’000 
£’000 
£’000  
Bank borrowings 
- 
43,366 
43,366 
Trade and other creditors 
120,437 
12,104 
132,541 
At 28 February 2023 
120,437 
55,470 
175,907 
 
 
Within one 
year 
Within two 
to five years 
Total 
 
£’000 
£’000 
£’000  
Bank borrowings 
- 
44,006 
44,006 
Trade and other creditors 
95,301 
11,447 
106,748 
At 28 February 2022 
95,301 
55,453 
150,754 
12. Deferred income 
Deferred income due in greater than one year comprises: 
 
 
2023 
2022 
 
 
£’000 
£’000 
Warranty policies 
 
11,209 
10,987 
Free servicing 
 
895 
460 
 
 
12,104 
11,447 
Warranty policies 
The Group sells used vehicle warranty policies which are in-house products that can be taken 
out over 21, 24 or 36 months with income received on inception of the policy and released on a 
straight-line basis over the life of the policies. There is an additional £11,157,000 included in 
‘Deferred income’ in creditors: amounts falling due within one year, in respect of such 
warranties recognising the amount to be released over the next 12 months (2022: 
£10,299,000). 
 
 
 
 

Notes to the Company Financial Statements (continued) 
145 
Vertu Motors plc (Company Number: 05984855)  
12. Deferred income (continued) 
Free servicing 
The Group recognises deferred income in respect of a “free servicing” arrangement whereby 
the first or subsequent service of a vehicle post sale is provided free of charge to a customer, 
as part of the initial consideration for the vehicle sale. An element of the initial consideration 
which is estimated to relate to the service is recognised as deferred income and is released to 
the income statement when the service has been undertaken. There is an additional 
£2,320,000 included in ‘Deferred income’ in creditors: amounts falling due within one year, in 
respect of such service work to be completed in the next 12 months (2022: £1,453,000). 
13. Called up share capital, share premium, other reserve, treasury share reserve and 
capital redemption reserve  
2023 
Ordinary 
shares of 
10p each 
 
 
Called up 
 
 
Share 
 
 
 
Treasury 
 
 
Capital 
 
 
Number of 
Share 
premium 
Other 
share 
redemption 
 
 
shares 
(‘000) 
capital 
£’000 
account 
£’000 
reserve 
£’000 
reserve 
£’000 
reserve 
£’000 
Total 
£’000 
 
 
 
 
 
 
 
 
At 1 March 2022 
355,281 
35,942 
124,939 
10,645 
(1,586) 
3,785 
173,725 
Purchase of treasury 
shares 
(3,960) 
- 
- 
- 
(2,000) 
- 
(2,000) 
Sale of treasury 
shares  
2,436 
- 
- 
- 
933 
- 
933 
Repurchase of own 
shares 
(10,477) 
- 
- 
- 
 
- 
- 
Cancellation of 
repurchased shares 
- 
(1,048) 
- 
- 
 
1,048 
- 
At 28 February 2023 
343,280 
34,894 
124,939 
10,645 
(2,653) 
4,833 
172,658 
All issued shares are fully paid-up.  
The other reserve is a merger reserve, arising from shares issued for shares as consideration 
to the former shareholders of acquired businesses.  
2022 
Ordinary 
shares of 
10p each 
 
 
Called up 
 
 
Share 
 
 
 
Treasury 
 
 
Capital 
 
 
Number of 
Share 
premium 
Other 
share 
redemption 
 
 
shares 
(‘000) 
capital 
£’000 
account 
£’000 
reserve 
£’000 
reserve 
£’000 
reserve 
£’000 
Total 
£’000 
 
 
 
 
 
 
 
 
At 1 March 2021 
361,886 
36,917 
124,939 
10,645 
(2,791) 
2,810 
172,520 
Issuance and sale of 
treasury shares  
3,146 
- 
- 
- 
1,205 
- 
1,205 
Repurchase of own 
shares 
(9,751) 
- 
- 
- 
- 
- 
- 
Cancellation of 
repurchased shares 
- 
(975) 
- 
- 
- 
975 
- 
At 28 February 2022 
355,281 
35,942 
124,939 
10,645 
(1,586) 
3,785 
173,725 
14. Hedging reserve 
 
 
2023 
2022 
 
 
£’000 
£’000 
Cash flow hedges: 
 
 
 
At beginning of year 
 
4 
(403) 
Fair value gains on derivative financial instruments 
during the year 
 
172 
503 
Deferred taxation on fair value gains during year 
(43) 
(96) 
At end of year 
 
133 
4 

Notes to the Company Financial Statements (continued) 
146 
Vertu Motors plc (Company Number: 05984855)  
15. Profit and loss account 
 
 
2023 
2022 
 
 
£’000 
£’000 
As at beginning of year 
 
114,603 
75,388 
Profit for the financial year 
 
18,809 
46,987 
Dividend paid  
 
(6,003) 
(2,327) 
Share based payments charge 
 
1,471 
658 
Repurchase of own shares 
 
(5,898) 
(6,014) 
Treasury shares issued 
 
(189) 
(89) 
As at end of year 
 
122,793 
114,603 
16. Dividends per share 
Dividends of £6,003,000 were paid in the year ended 28 February 2023 (2022: £2,327,000), 
1.75p per share (2022: 0.65p). 
A final dividend of 1.45p per share is to be proposed at the Annual General Meeting on 28 
June 2023. The ex-dividend date will be 29 June 2023 and the associated record date 30 June   
2023. The dividend will be paid, subject to shareholder approval, on 28 July 2023 and these 
financial statements do not reflect this final dividend payable. 
17. Share based payments 
For details of share based payment awards and fair values, see note 31 to the consolidated 
financial statements. The Company financial statements include a share based payments 
charge for the year of £2,066,000 (2022: £1,396,000).  
18. Contingencies 
See note 36 to the consolidated financial statements for details of contingent liabilities as at the 
balance sheet date. 
19. Directors’ remuneration 
The remuneration of the Directors who served during the year from 1 March 2022 to 28 
February 2023 is set out within the Directors’ Remuneration Report on pages 66 to 71. 
20. Commitments 
The Company leases vehicles under non-cancellable operating lease agreements. 
The future aggregate minimum lease payments under non-cancellable operating leases is set 
out below: 
Commitments under non-cancellable operating leases 
payable: 
 
2023 
£’000 
2022 
£’000 
No later than 1 year 
 
614 
557 
Later than 1 year and no later than 5 years 
 
523 
283 
Later than 5 years 
 
- 
- 
 
 
1,137 
840 
21. Related party transactions 
The Company has related party relationships with its subsidiaries and with key management 
personnel. 
Transactions with the Directors of the Company are disclosed in note 38 of the consolidated 
financial statements.   

Alternative Performance Measures 
147 
Vertu Motors plc (Company Number: 05984855)  
Set out below are the definitions and sources of various alternative performance measures 
which are referred to throughout the Annual Report.  All financial information provided is in 
respect of the Vertu Motors plc Group. 
Definitions 
 
Like-for-like  
Dealerships that have comparable trading periods in two 
consecutive financial years. 
FY23 
The twelve month period ended 28 February 2023. 
FY22  
The twelve month period ended 28 February 2022. 
Adjusted 
Adjusted for share based payments charge, amortisation of 
intangible assets, impairment charges and exceptional acquisition 
costs, as these are unconnected with the ordinary business of the 
Group. 
Aftersales gross margin 
Aftersales gross margin compares the gross profit earned from 
aftersales activities to the total aftersales revenues, including 
internal revenue relating to service and vehicle preparation work 
performed on the Group’s own vehicles.  This is to properly reflect 
the real activity of the Group’s aftersales department. 
Alternative Performance Measures 
Adjusted Operating Profit  
 
 
2023 
2022 
 
 
£’000 
£’000 
Operating profit 
 
41,992 
85,733 
Non-underlying items (note 8): 
 
 
 
Acquisition costs 
 
2,753 
- 
Share based payment charge (note 31) 
 
2,066 
1,396 
Amortisation (note 16) 
 
509 
407 
Impairment charges (note 15) 
 
1,500 
131 
Adjusted operating profit  
 
48,820 
87,667 
Free Cash Flow 
 
 
2023 
2022 
 
 
£’000 
£’000 
Net cash inflow from operating activities 
 
80,829 
69,001 
Purchase of other property, plant and equipment 
 
(13,785) 
(16,571) 
Enhancement capital expenditure included in above 
3,459 
6,180 
Purchase of intangible assets 
 
(185) 
(44) 
Proceeds from disposal of property, plant and equipment 
179 
1,605 
Principal elements of lease repayments 
 
(16,187) 
(15,786) 
Free cash flow 
 
54,310 
44,385 

Alternative Performance Measures (continued) 
148 
Vertu Motors plc (Company Number: 05984855)  
Adjusted Profit Before Tax (PBT)  
 
 
2023 
2022 
 
 
£’000 
£’000 
Profit before tax 
 
32,450 
78,770 
Non-underlying items (note 8): 
 
 
 
Acquisition costs 
 
2,753 
 
Share based payment charge (note 31) 
 
2,066 
1,396 
Amortisation (note 16) 
 
509 
407 
Impairment charges (note 15) 
 
1,500 
131 
Adjusted PBT 
 
39,278 
80,704 
Tangible net assets per share  
 
 
2023 
2022 
 
 
£’000 
£’000 
Net assets 
 
341,377 
331,881 
Less: 
 
 
 
Goodwill and other indefinite life assets 
 
(127,590) 
(103,470) 
Other intangible assets 
 
(2,286) 
(1,797) 
Add: 
 
 
 
Deferred tax on above adjustments 
 
12,621 
10,856 
Tangible net assets 
 
224,122 
237,470 
Tangible net assets per share 
 
65.3p 
66.8p 
At 28 February 2022, there were 348,945,522 shares in issue (2022: 359,422,972) of which, 
5,665,352 were held by the Group’s employee benefit trust (2022: 4,141,272).  Rights to 
dividends on shares held in the Group’s employee benefit trust have been waived and 
therefore such shares are not included in the tangible net asset per share calculation. 
Like-for-like reconciliations: 
Revenues by department 
 
 
 
 
 
 
 
2023 
FY23 
Group 
revenue 
FY23 
Acquisition 
revenue 
FY23  
Disposals 
revenue 
FY23  
Like-for-like 
revenue 
 
£’m 
£’m 
£’m 
£’m 
New car retail and Motability 
1,121.9
(54.0) 
- 
1,067.9 
New fleet and commercial 
897.6
(31.1) 
- 
866.5 
Used cars  
1,658.2
(89.0) 
- 
1,569.2 
Aftersales 
336.8
(24.7) 
- 
312.1 
Total revenue 
4,014.5
(198.8) 
- 
3,815.7 
2022 
FY22 
Group 
revenue 
FY22 
Acquisition 
revenue 
FY22  
Disposals 
revenue 
FY22  
Like-for-like 
revenue 
 
£’m 
£’m 
£’m 
£’m 
New car retail and Motability 
969.9
(3.8) 
(2.5) 
963.6 
New fleet and commercial 
772.0
(2.6) 
- 
769.4 
Used cars  
1,584.4
(6.9) 
(13.6) 
1,563.9 
Aftersales 
288.8
(2.3) 
(1.5) 
285.0 
Total revenue 
3,615.1
(15.6) 
(17.6) 
3,581.9 

Alternative Performance Measures (continued) 
149 
Vertu Motors plc (Company Number: 05984855)  
Like-for-like reconciliations (continued): 
Gross profit (“GP”) by department  
 
 
 
2023 
FY23 
Group 
GP 
FY23 
Acquisition 
GP 
FY23  
Disposals 
GP 
FY23  
Like-for-like 
GP 
 
£’m 
£’m 
£’m 
£’m 
New car retail and Motability 
98.4
(4.5) 
- 
93.9 
New fleet and commercial 
42.3
(2.0) 
- 
40.3 
Used cars  
125.2
(5.0) 
- 
120.2 
Aftersales 
182.5
(10.8) 
- 
171.7 
Total GP 
448.4
(22.3) 
- 
426.1 
2022 
FY22 
Group 
GP 
FY22 
Acquisition 
GP 
FY22  
Disposals 
GP 
FY22  
Like-for-like 
GP 
 
£’m 
£’m 
£’m 
£’m 
New car retail and Motability 
80.7
(0.3) 
(0.2) 
80.2 
New fleet and commercial 
35.5
(0.1) 
- 
35.4 
Used cars  
154.4
(0.6) 
(0.7) 
153.1 
Aftersales 
164.6
(1.0) 
(0.9) 
162.7 
Total GP 
435.2
(2.0) 
(1.8) 
431.4 

Company Information 
150 
Vertu Motors plc (Company Number: 05984855)  
Nominated Advisor and Broker           
Zeus Capital Limited 
82 King Street 
Manchester 
M2 4WQ  
Solicitors 
Muckle LLP   
 
Ashurst LLP 
32 Gallowgate 
 
London Fruit & Wool Exchange 
Newcastle upon Tyne  
 
1 Duval Square 
NE1 4BF 
 
 
London E1 6PW 
Independent Auditors 
PricewaterhouseCoopers LLP 
Chartered Accountants and Statutory Auditors 
Level 5 and 6 
Central Square South 
Orchard Street 
Newcastle upon Tyne 
NE1 3AZ 
Tax Advisors 
Deloitte LLP 
One Trinity Gardens 
Broad Chare 
Newcastle upon Tyne 
NE1 2HF 
Registrars 
Link Group 
10th Floor 
Central Square 
29 Wellington Street 
Leeds 
LS1 4DL  
Financial PR Advisors 
Camarco 
107 Cheapside 
London 
EC2V 6DN 
Company Secretary  
Nicola Loose  
cosec@vertumotors.com 
Registered office 
Vertu Motors plc 
Vertu House 
Fifth Avenue Business Park 
Team Valley 
Gateshead 
Tyne & Wear 
NE11 0XA 
 
 

Registered Office:
Vertu House,
Fifth Avenue Business Park,
Team Valley, Gateshead,
Tyne and Wear, NE11 0XA
Company Number: 05984855
www.vertumotors.com