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Very Good Food Company

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Employees 501-1000
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FY2023 Annual Report · Very Good Food Company
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UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
Washington, D.C. 20549 

 FORM 10-K 

(Mark One) 
☒  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 

For the fiscal year ended December 31, 2023
OR 

☐  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE 

TRANSITION PERIOD FROM                      TO                     

Commission File Number 001-38945 

VERICITY, INC.

(Exact name of Registrant as specified in its Charter) 

DELAWARE
(State or other jurisdiction of
incorporation or organization)
1350 E Touhy Avenue, Suite 205W, Des Plaines, Illinois

(Address of principal executive offices)

46-2348863
(I.R.S. Employer
Identification No.)

60018
(Zip Code)

Registrant’s telephone number, including area code: (312) 288-0073 

Securities registered pursuant to Section 12(b) of the Act: 

Title of each class
Common Stock, Par Value $0.001 per share

Trading
Symbol(s)
VERY

Name of each exchange on which registered
NASDAQ Capital Market

Indicate by check mark if the Registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. YES ☐ NO ☒

Indicate by check mark if the Registrant is not required to file reports pursuant to Section 13 or 15(d) of the Act.  YES ☐ NO ☒

Indicate by check mark whether the Registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for 
such shorter period that the Registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.  YES ☒ NO ☐

Indicate by check mark whether the Registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) 
during the preceding 12 months (or for such shorter period that the Registrant was required to submit such files).  YES ☒ NO ☐

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, smaller reporting company, or an emerging growth company. See the 
definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer
Non-accelerated filer
Emerging growth company

   Accelerated filer
   Smaller reporting company

  ☐
  ☒
  ☒

  ☐
  ☒

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting 
standards provided pursuant to Section 13(a) of the Exchange Act.  ☐

Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness of its internal control over financial reporting under Section 404(b) of the 
Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that prepared or issued its audit report.  ☐
If securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of the registrant included in the filing reflect the correction of an error to 
previously issued financial statements..  ☐
Indicate by check mark whether any of those error corrections are restatements that required a recovery analysis of incentive-based compensation received by any of the registrant’s executive 
officers during the relevant recovery period pursuant to §240.10D-1(b)..  ☐

Indicate by check mark whether the Registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).  YES ☐ NO ☒

The aggregate market value of the voting and non-voting common equity held by non-affiliates of the Registrant, based on the offering price and number of shares sold in the Registrant’s initial 
public offering on August 7, 2019, was $18,411,600. 

The number of shares of Registrant’s Common Stock outstanding as of December 31, 2023 was 14,875,000. 

DOCUMENTS INCORPORATED BY REFERENCE

 
 
 
 
 
 
 
 
 
           
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PART I
Item 1.
Item 2.
Item 3.
Item 4.

PART II
Item 5.
Item 6.
Item 7.

Item 7A.
Item 8.
Item 9.
Item 9A.
Item 9B.
  Item 9C.

PART III
Item 10.
Item 11.
Item 12.
Item 13.
Item 14.

PART IV
Item 15.
Item 16.

Table of Contents

Business
Properties
Legal Proceedings
Mine Safety Disclosures

Market for Registrant’s Common Equity, Related Shareholder Matters and Issuer Purchases of Equity Securities
Selected Financial Data
Management’s Discussion and Analysis of Financial Condition and Results of Operations

Quantitative and Qualitative Disclosures About Market Risk
Financial Statements and Supplementary Data
Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
Controls and Procedures
Other Information
Disclosure Regarding Foreign Jurisdictions that Prevent Inspections

Directors, Executive Officers and Corporate Governance
Executive Compensation
Security Ownership of Certain Beneficial Owners and Management and Related Shareholder Matters
Certain Relationships and Related Transactions, and Director Independence
Principal Accountant Fees and Services

Exhibits, Financial Statement Schedules
Form 10-K Summary

i

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91

92
95

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Item 1. Business. 

Overview 

PART I

We  conduct  our  business  through  our  two  operating  subsidiaries,  Fidelity  Life  Association,  an  Illinois-domiciled  life  insurance  company 
chartered  in  1896  (“Fidelity  Life”),  and  Efinancial,  LLC,  a  call  center-based  insurance  agency  (“Efinancial”).  Fidelity  Life  distributes  life  insurance 
products through Efinancial and other unaffiliated agents and is licensed in the District of Columbia and every state except New York and Wyoming. A.M. 
Best has assigned our rating is under review with developing implications with a financial strength rating as "A-" (Excellent). Fidelity Life is located in Des 
Plaines, Illinois. 

We  provide  life  insurance  protection  targeted  to  the  middle  American  market.  We  believe  there  is  a  substantial  unmet  need  for  life  insurance, 
particularly among domestic households with annual incomes of between $50,000 and $125,000, a market we refer to as our target Middle Market. We 
strive  to  deliver  to  this  market  affordable,  easy  to  understand  term  and  whole  life  insurance  products  through  a  consumer-friendly  and  efficient  sales 
process. Through innovation in product design and distribution that provides access to the Middle Market, including call center and web-enabled sales and 
underwriting  processes,  quick  issuance  of  policies  and  an  emphasis  on  products  not  medically  underwritten  at  the  time  of  sale,  we  believe  we  are  well 
positioned to make life insurance more affordable and accessible to the Middle Market. 

Efinancial markets life products for Fidelity Life and other unaffiliated insurance companies. Efinancial’s primary operations are conducted through 
employee  agents  from  physical  call  centers  and  remote  locations  which  we  refer  to  as  our  retail  channel,  and  through  independent  agents  and  other 
marketing organizations, which we refer to as our wholesale channel. Efinancial’s principal office is located in Bellevue, Washington. 

We believe our unique products and ability to unconditionally issue policies either during or within 24 to 48 hours of the initial call differentiates us 
from our competitors. Leveraging our patented RAPIDecision® sales and underwriting processes, we can sell a life insurance policy to a consumer before 
medical underwriting is complete. We are able to complete an initial underwriting process for most of our life insurance applicants either during or shortly 
after  the  initial  call,  and  if  not,  within  24  to  48  hours  after  that  initial  call.  For  the  year  ended  December  31,  2023,  approximately  90%  of  our  policy 
applications  processed  through  our  RAPIDecision®  underwriting  process  received  an  underwriting  disposition  on  or  shortly  after  the  initial  sales  call. 
Approximately one-half of the remaining applications received final underwriting decisions within the next 24 to 48 hours. 

Our RAPIDecision®Life product provides coverage at the point of issue that is a blend of all-cause term life insurance for part of the coverage and 
accidental  death  insurance  for  the  remainder  of  the  total  face  amount.  If  a  policyholder  completes  medical  underwriting  after  the  initial  sale  of  the 
RAPIDecision®Life  product,  the  policy  benefits  may  be  improved  based  on  the  underwriting  results  to  increase  the  proportion  of  all-cause  term  life 
insurance  coverage,  typically  with  no  increase  in  premium.  In  some  instances,  based  upon  the  results  of  predictive  analytic  models,  the  consumer  can 
qualify for the full amount of all-cause coverage without medical testing. 

For  the  years  ended  December  31,  2023  and  2022,  we  had  total  consolidated  revenue  of  $177.6  million  and  $163.9  million,  net  life  premium 
revenue of $96.8 million and $100.1 million, and a net loss of $9.5 million and $20.5 million, respectively. As of December 31, 2023, we had total assets of 
$822.8 million and equity of $110.2 million. 

Our Approach 

Our  business  model  is  predicated  upon  gaining  cost  effective  access  to  the  Middle  Market,  engaging  consumers  in  our  sales  process  for  life 
insurance with products that have higher placement rates than traditional fully underwritten term life insurance in a call center environment, and issuing 
those products quickly. We require access to a large quantity of quality sales leads to keep our retail call center agents productive. Currently, we acquire 
about half of our sales leads from third-party vendors. We supplement that lead flow with leads from affinity partner relationships and leads we generate 
ourselves.  More  significantly,  we  are  rapidly  increasing  our  own  lead  generation  capabilities  and  growing  our  affinity  business  with  non-life  insurance 
partners that provide their customers or prospects as leads, and we market and sell life insurance products to those leads. 

We  tend  to  sell  policies  with  lower  face  amounts,  resulting  in  more  affordable  options  for  our  customers.  Although  not  the  lowest  priced,  our 
products are competitive and they represent an attractive consumer value considering the coverage they provide and the relative simplicity of our sales and 
underwriting processes. Our business model allows us to capture end-to-end data beginning with the acquisition of sales leads through the final disposition 
of life insurance policies. With this data, we plan to develop and apply predictive analytics to realize efficiencies at various points in the sales process. 

1

 
 
Business Segments 

We manage our business through three segments: 

•

•

•

Agency. Our Agency Segment operates through Efinancial. Efinancial sells insurance products through its call center distribution platform 
and through its independent agents and other marketing organizations. 

Insurance. Our Insurance Segment operates through Fidelity Life. Fidelity Life engages in the principal business lines of Core Life, Non-
Core Life, Closed Block, annuities and assumed life. In its Core Life and Non-Core Life business lines, Fidelity Life offers primarily term 
life  insurance  products,  and  to  a  lesser  extent  accidental  death  and  final  expense  products.  We  currently  do  not  offer  annuity  contracts, 
separate account variable products or universal life products. 

Corporate & Other. Our Corporate & Other Segment consists primarily of a small amount of capital required to be maintained for regulatory 
purposes, and also includes certain expenses considered to be corporate and not allocated to our Agency or Insurance Segments.

Agency Segment 

Overview 

The Agency Segment consists of the operations of Efinancial. Efinancial is a call center and remote employee based insurance agency that markets 
life insurance for Fidelity Life and unaffiliated insurance companies. Efinancial’s primary operations are conducted through employee agents who may be 
located remotely or within one of our three call center locations, all located within the United States, which we refer to as our retail channel. In addition, 
Efinancial operates as a wholesale agency, assisting independent agents that seek to produce business for the carriers that Efinancial represents, which we 
refer to as our wholesale channel. 

The Agency Segment’s main source of revenue is commissions earned on the sale of insurance policies sold through our retail channel. Efinancial’s 
employee agents utilize insurance sales leads to contact potential customers and then work with the customers to complete the sales process, which can 
occur during the initial contact or within 24 to 48 hours for non-medically underwritten policies. In our wholesale channel, in consideration for using our 
carrier contracts, access to leads and case management services, we receive a portion of the commission earned by the independent agent from the carrier. 
Efinancial also generates insurance lead sales revenue through its eCoverage web presence, and through the resale of leads that are not well suited for our 
call center. 

Agents 

Our agents in the Agency Segment are either employed by Efinancial or are independent agents who sell through our wholesale distribution channel. 

Our Employee Agents 

In each of our retail call center facilities, our employee agents, or call center insurance agents, conduct outbound telephone sales using insurance 
sales  leads  obtained  from  sales  lead  vendors  or  generated  by  our  own  marketing  efforts  or  through  our  affinity  partner  relationships.  To  a  much  lesser 
extent,  the  call  center  insurance  agents  also  handle  inbound  telephone  and  web-based  inquiries  directly  from  consumers.  Our  Applicant  and  Prospect 
System provides a structured environment in which our call center insurance agents are able to efficiently handle both in-bound and out-bound sales traffic. 

Efinancial  is  reliant  on  a  capable  and  well-trained  sales  force  of  insurance  agents  to  effectively  operate  its  call  center  platform.  It  is  therefore 
important  for  Efinancial’s  business  to  attract,  retain  and  develop  its  insurance  agents.  Efinancial  primarily  recruits  individuals  with  little  or  no  prior 
experience in the insurance industry. We seek to develop a career path for our recruits by providing a comprehensive training program designed to assist 
new recruits in becoming licensed agents and achieving success with call center marketing. In a process that typically takes between six to eighteen weeks, 
a new hire will receive training, learn to develop leads and work towards receiving the required insurance sales licenses. Following licensure and promotion 
to retail call center agent, a new agent is placed on the physical or virtual sales floor, where monitoring and coaching continue. As an agent develops sales 
experience, the level of supervision of that agent decreases and the agent is able to handle more sophisticated sales opportunities. 

For the years ended December 31, 2023 and December 31, 2022, Efinancial’s retail call centers generated a total of $58.0 million and $41.0 million, 

respectively, in commission revenues, of which $41.0 million and $28.9 million, respectively, were generated from sales of Fidelity Life products. 

2

 
Our Independent Agents 

Efinancial has developed capabilities that allow us to expand sales operations beyond the call center insurance agents traditionally associated with a
direct  sales  operation.  Efinancial  also  operates  as  a  wholesale  agency  and  recruits  independent  agents  to  market  insurance  products  using  Efinancial’s 
platform.  Through  our  wholesale  channel,  we  subcontract  with  our  independent  agents  to  sell  through  Efinancial’s  contracts  with  its  insurance  carriers. 
Efinancial  offers  services  to  these  independent  agents,  including  access  to  our  ALISS®  technology,  marketing  platform,  case  management  services, 
insurance sales leads and sales education. Efinancial earns a portion of the commission revenue on independent agent sales. For the years ended December 
31, 2023 and December 31, 2022, Efinancial generated $3.2 million and $2.4 million, respectively, in revenue from our affiliation with our independent 
agents. 

Our Partners 

We  partner  with  unaffiliated  insurance  carriers  to  market  their  products  through  our  agency  distribution  platform.  We  also  have  marketing 
relationships with third-party businesses and member organizations, which we call our affinity partners, under which Efinancial provides their customers 
and members with access to the insurance products we market, either under their brand or Efinancial’s brand. 

Other Insurance Carriers 

Our Agency Segment also generates revenue from the sales of insurance products issued by unaffiliated companies, or carriers. We typically enter 
into contractual agency relationships with carriers that are non-exclusive and terminable on short notice by either party for any reason. Efinancial’s retail 
call center agents help consumers select among these carriers based on that consumer’s needs, insurance product features, cost and other factors. The mix 
of  insurance  carrier  sales  will  vary  over  time  based  on  client  preferences,  carrier  strategies,  availability  of  new  product  features,  premium  cost, 
commissions paid, carrier placement rates, and ease of doing business. 

For  the  years  ended  December  31,  2023  and  December  31,  2022,  Efinancial  generated  $19.4  million  and  $14.2  million,  respectively,  in  total 

commission revenue from agency contracts with unaffiliated life insurance carriers. 

The following tables show our total earned commissions for our retail and wholesale channels: 

Retail Channel: 

Wholesale Channel: 

(dollars in thousands)
Carrier

Fidelity Life Association
Affinity partners
All other carriers

Total eSales Earned Commissions

(dollars in thousands)
Carrier

Fidelity Life Association
All other carriers
Total earned commissions
Wholesale commission expense

Net earned wholesale commissions

3

For the Years Ended
December 31,

2023

2022

40,931     $
4,160    
12,910    
58,001     $

28,889  
2,792  
9,298  
40,979  

For the Years Ended
December 31,

2023

2022

6     $

3,816    
3,822    
1,542    
2,280     $

5  
2,713  
2,718  
635  
2,083  

  $

  $

  $

  $

 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
Affinity Partners

In  a  typical  affinity  partner  arrangement,  Efinancial  will  market  our  range  of  insurance  products  to  the  affinity  partner’s  customers  or  prospects 
under Efinancial’s brand or our affinity partner’s brand. Affinity partner relationships offer an attractive source for insurance sales leads and increase our 
revenues. Given the existing relationship between an affinity partner and its prospects or customers, we believe that the sales leads generated by our affinity 
partners are of a high quality relative to sales leads purchased from a third-party. We expect affinity partner relationships to continue to be a valuable source 
of future growth. Currently, nearly all of our affinity business is derived from a single affinity partner. 

Our Technology Platforms 

Applicant and Prospect System

Our Applicant and Prospect System (APS) is a technology ecosystem that uses a combination of proprietary software and Software-As-A-Service (SaaS) 
third party vendors to operate our retail call centers. Our proprietary software application suite manages lead management, call scripting, quoting, insurance 
policy applications, and product information. Our technology ecosystem includes Salesforce Sales Cloud, a best in breed consumer management system 
that supports robust automation engines as well as layered data protection. Additionally, our environment is integrated with a third-party telephony system 
to  prioritize  and  distribute  calls  to  sales  personnel.  This  full  technology  solution  includes  logic  that  makes  allocations  to  specific  call  center  insurance 
agents based on factors such as availability, complexity of sales leads, state licensing requirements, source of the sales lead and other factors, in an effort to 
enhance the productivity and effectiveness of our retail call centers.

ALISS® 

Our independent agents continue to use our patented Automated Life Insurance Sales System, or ALISS®, as a service remotely from their locations. 
ALISS® is made up of several functional models that provide much of the same functionality as the Applicant and Prospect System, including consumer 
relationship  management.  We  believe  that  ALISS®  provides  a  comprehensive  package  of  operational  features  that  help  our  distributors  increase  their 
productivity and grow their businesses.

Consumer Technologies 

Fidelity Life has developed a digital purchase experience – a web portal that enables qualified consumers to calculate how much life insurance they 
need, obtain quotes, apply, and purchase a policy online. Consumers can also start the purchase process online and seamlessly transition to speak with an 
agent  at  any  point  in  the  journey.  Fidelity  Life  also  has  a  robust  website,  FidelityLife.com,  that  enables  consumers  to  obtain  customized  product 
recommendations and quotes depending on their personal situation. Efinancial also has several web portals for consumers to shop for insurance, including 
Efinancial.com, termfinder.com and eCoverage.com. These web portals offer consumers easy-to-use tools, such as online price quoting and information (in 
the form of articles and blogs) designed to help consumers better understand the life insurance market. These websites also provide consumers with the 
ability to initiate the sales process online. 

Marketing 

Efinancial’s business relies heavily on direct-to-consumer insurance lead generation. Leads generated for sales representatives consist of personal 
and  contact  information  for  potential  purchasers  of  life  insurance.  Using  proprietary  methods,  the  sales  leads  are  analyzed  and  scored  based  on  the 
likelihood  that  the  consumers  are  more  likely  than  the  general  population  to  purchase  life  insurance  products  and  that  sales  agents’  outreach  to  the 
consumers will result in a successful contact.

Efinancial uses a combination of marketing methods to obtain insurance sales leads to support operations. These methods include referral leads from 
affinity  partners  whose  customers  and  prospects  are  interested  in  life  insurance.  Additionally,  Efinancial  generates  leads  through  branded  websites  (e.g. 
FidelityLife.com, Efinancial.com, and eCoverage.com) and acquires sales leads from third-party vendors specializing in insurance lead generation.  The 
Efinancial business model requires large scale lead generation, therefore marketing expenses are a significant part of the total cost of doing business.  As an 
ongoing practice, marketing expenses are continuously optimized by evaluating the profitability of each sales lead using the cost to generate the lead and 
resulting sales productivity.

To reduce customer acquisition costs, consumers are offered the ability to click on advertisements from other third-party marketers at various places 
on online lead generation pages and websites. Consumers who click on those advertisements become an Efinancial lead who is contacted and quoted a 
policy  for  purchase  by  Efinancial  sales  representatives.  Consumers  who  click  advertisements  also  generate  click  revenue  for  Efinancial.  In  addition, 
consumers who do not meet acceptance criteria from Efinancial lead generation programs may also be offered to other third-party marketers or insurance 
carriers for sale. For the years ended December 31, 2023 and December 31, 2022 we generated $4.0 million and $4.9 million from insurance lead sales 
revenues, respectively. For a description of the marketing of policies written by Fidelity Life, see “Business—Insurance Segment—Distribution.” 

4

 
 
 
 
 
Competition 

Efinancial competes for access to talented sales representatives and for quality sales prospects or leads. Much of the competition for talent involves 
agent  recruitment.  Efinancial  competitors  include  SelectQuote  and  AIG  Direct,  among  others.  Some  competitors  in  the  direct  distribution  call  center 
industry have made much larger investments or have greater resources to hire insurance agents and develop new technologies. Also, when deciding which 
agency to join, agents base their decision on a number of factors including marketing services and support, technology tools, the insurance company that 
the agency represents, sales commission structure, and the number and quality of sales leads. Efinancial believes that its innovative sales processes and the 
Fidelity Life quick-issue products it sells, combined with the agent’s ability to access a network of third-party products to customize a solution tailored to a 
customer’s budget, positions Efinancial to successfully compete and continue to grow within the Middle Market.  

Insurance Segment 

Overview 

Fidelity  Life  was  chartered  in  1896  and  operated  independently  until  the  1950s,  when  it  became  affiliated  with  several  stock  life  insurance 
companies that managed its operations and controlled its strategies pursuant to a management services agreement. In 2003, the independent members of the 
Board of Directors undertook a review of the longstanding management relationship and future plans for operation of Fidelity Life. During 2005, the prior 
long-term  management  contract  and  all  affiliations  were  terminated  and  a  reconstituted  Board  of  Directors  and  a  new  management  team  were  selected. 
Since then, Fidelity Life has again operated independently. 

As discussed in more detail below, Fidelity Life engages in the following business lines: 

Core Life.  Our  Core  Life  insurance  business  is  the  primary  business  of  the  Insurance  Segment.  Core  Life  represents  a  significant  portion  of  the 
insurance business written by Fidelity Life since it resumed independent operations in 2005. Our Core Life business consists of in-force policies that are 
considered to be of high strategic importance to Fidelity Life. 

Non-Core Life.  Our  Non-Core  Life  business  consists  of:  products  that  are  currently  being  marketed  but  are  not  deemed  to  be  of  high  strategic 
importance  to  the  Company;  in-force  policies  from  product  lines  introduced  since  Fidelity  Life  resumed  independent  operations  in  2005,  but  were
subsequently discontinued; and an older annuity block of business that was not included in the Closed Block. 

Closed  Block.  Our  Closed  Block  represents  all  in-force  participating  insurance  policies  of  Fidelity  Life.  The  Closed  Block  was  established  in 

connection with our 2007 reorganization into a mutual holding company structure. 

Annuities  and  Assumed  Life.  We  have  assumed  reinsurance  commitments  with  respect  to  annuity  contract-holder  deposits  and  a  block  of  life 
insurance  contracts  that  were  ceded  by  former  affiliates  of  Fidelity  Life.  On  March  29,  2019,  the  majority  of  the  assumed  block  of  life  business  was 
recaptured. The annuity deposits were ceded to Fidelity Life through two contracts entered into in the early 1990s. These annuity and assumed life deposits 
are now largely in runoff, with only minor amounts of new deposits each year. There are minimal remaining surrender charges associated with the assumed 
annuity contracts. 

The following table sets forth the net premium revenues by business line for Fidelity Life’s Insurance Segment for the years ended December 31, 

2023 and December 31, 2022: 

(dollars in thousands)
Net Insurance Premium

Core Life
Non-Core Life
Closed Block
Annuities and Assumed Life

Total

Core Life and Non-Core Life 

Our Products 

For the Twelve Months Ended
December 31,

2023

2022

  $

  $

63,864     $
28,892    
3,991    
92    
96,839     $

69,002  
27,934  
3,073  
66  
100,075  

In its Core and Non-Core Life insurance business, Fidelity Life offers an array of traditional and innovative insurance products. The principal life 
insurance  products  offered  by  Fidelity  Life  fall  within  the  RAPIDecision®  product  line.  The  RAPIDecision®  product  line  includes  several  term  life 
insurance products. RAPIDecision® products use our RAPIDecision®  underwriting  process,  which  is  a  process  that  for  many  products  does  not  rely  on 
medical  testing  as  part  of  the  underwriting  process,  thereby  substantially  shortening  the  time  required  for  underwriting  and  policy  issuance.  See 
“Underwriting and Risk Selection” in this form 10-K. 

5

 
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
Core Life: 

RAPIDecision® Life.  Our  RAPIDecision®  Life  product  was  introduced  in  2008  and  is  primarily  marketed  by  Efinancial  and  select  unaffiliated 
distributors.  The  RAPIDecision®  Life  product  was  specifically  designed  to  address  the  problem  of  low  product  placement  in  direct  distribution  for 
medically  underwritten  business,  stemming  in  part  from  the  typical  length  of  the  life  insurance  underwriting  process.  Our  RAPIDecision® Life product 
incorporates the following features: 

•

•

•

•

A  patented  sales  process  featuring  RAPIDecision®  underwriting,  which  allows  for  the  quick  issuance  of  a  policy.  Under  certain 
circumstances, this policy will be issued entirely on an all-cause basis. In other circumstances, the issuance will provide a blend of all-cause 
term life insurance coverage and accidental death benefit coverage; 

If  issued  as  a  blend  of  all-cause  and  accidental  death  benefit  coverage,  there  is  an  option  permitting  policyholders  to  begin  a  traditional 
medical underwriting process within the first six months after policy issuance; 

Depending  on  the  underwriting  results,  policyholders  completing  medical  underwriting  may  have  the  option  to  reduce  or  eliminate  the 
accidental  death  coverage  and  increase  the  proportion  of  the  all-cause  term  life  insurance  coverage  under  the  policy  with  no  increase  in 
premium; and 

Policyholders  not  completing  medical  underwriting  (or  failing  to  meet  medical  underwriting  standards)  may  retain  the  original  coverage 
blend of term life and accidental death benefit coverage at the existing premium rates. 

RAPIDecisionLifeOne®.  This  product  is  a  one-year  term  product  designed  to  be  a  quick  sale,  with  a  focus  on  younger  issue  ages  (20-45). 

Underwriting utilizes the RAPIDecision® underwriting process.

LifeTime  Benefit  Term.  LifeTime  Benefit  Term  is  our  patented  voluntary  worksite  product  offering.  Voluntary  worksite  policies  like  LifeTime 
Benefit Term are provided to employer and other groups for sales to their employees, participants and members. LifeTime Benefit Term insurance is sold 
on a group policy basis by offering future paid up coverage additions after the policy has been in-force for a certain number of years. LifeTime Benefit 
Term coverage can be kept by the individual after they leave employment with the group. We have been issued a patent for one variation of the LifeTime 
Benefit  Term  product.  We  largely  ceased  writing  this  business  directly  in  2014  and  have  entered  into  a  licensing  agreement  and  reinsurance  agreement 
under which we license the product to Combined Insurance Company of America (“Combined Insurance”) and assume 50% of the business written. The 
most  current  licensing  agreement  provides  Combined  Insurance  with  a  non-exclusive  license  to  market  the  LifeTime  Benefit  Term  product.  The 
reinsurance agreement has been terminated as of December 31, 2021 as to new policies or certificates of insurance written on or after January 1, 2022. A 
revised licensing agreement was entered into in early 2022 which provides a fee to Fidelity Life allowing Combined Insurance to use our patented product. 
The fee in 2023 and 2022, reported in Other income was $834 thousand and $373 thousand, respectively. Fidelity Life continues to manage the direct in-
force block of LifeTime Benefit Term policies that are now in run-off. 

RAPIDecision® Final  Expense.  Our  RAPIDecision®  Final  Expense  product  is  targeted  toward  individuals  aged  50-85  and  provides  permanent 
whole life coverage for amounts ranging from $5,000 to $35,000. These policies are designed to help in lessening the burden of covering final expenses, 
such as medical costs, funeral costs, and credit card debt. Like RAPIDecision® Life, RAPIDecision®Final Expense does not require a medical examination, 
but  instead  approval  is  determined  based  upon  answers  to  various  health  questions  and  database  results.  There  is  a  related  graded  death  benefit  Final 
Expense product for poorer underwriting risks. 

Non-Core Life: 

Accidental  Death  Benefit.  Fidelity  Life  offers  accidental  death  benefit  insurance  as  both  a  policy  rider  and  as  stand-alone  policy  coverage.  The 
accidental  death  benefit  product  covers  death  due  to  accidental  causes  as  defined  in  the  policy.  Accidental  death  benefit  is  a  quick-issue  product  with 
limited underwriting. 

RAPIDecision®  Senior  Life  Term  and  Whole  Life.  Fidelity  Life’s  Senior  Life  Term  and  Whole  Life  products  are  designed  for  impaired  risk 
individuals in particular age ranges (50 to 70 for term and 50 to 85 for whole life). Senior Life Term and Whole Life products are underwritten utilizing the 
RAPIDecision® underwriting process and offer graded death benefits over an initial three-year period (the full face amount is paid for all causes of death 
starting in policy year four). 

6

 
Distribution 

 For the years ended December 31, 2023 and 2022, the breakdown of sales of annualized premiums for new in-force policies by distribution channel 

were as follows: 

(dollars in thousands)
External Distribution
AmeriLife
Independent Sales Distributors

Total

For the Years Ended
December 31,

2023

2022

  $

  $

11,389     $
37,850    
23    
49,262     $

8,492  
29,708  
29  
38,229  

More information regarding our relationship with AmeriLife can be found in Item 7 Management’s Discussion and Analysis of Financial Condition

and Results of Operations. 

Underwriting and Risk Selection 

We have developed the RAPIDecision® underwriting process to support the quick issuance of our RAPIDecision® products. The first step in our 
RAPIDecision® underwriting process is for a consumer to complete a coverage application. We verify the medical history and conditions disclosed in the 
application using automated web-based links to reporting and statistical agencies and a data base service with pharmaceutical records. The underwriting 
decision is made based on this information. The RAPIDecision® underwriting process is supported by our proprietary technology platforms that allow us to 
obtain  an  underwriting  decision  during  or  shortly  after  the  initial  call,  and  if  not,  24  to  48  hours  after  that  initial  call.  This  technology  platform  is  our 
Fidelity Life Association Sales Handler, or FLASH, system. 

Consistent with our business strategy and our view of the needs of our customers, we do not perform medical underwriting in the traditional way 
prior to the issuance of a policy. Traditionally, in our industry, the life insurance underwriting process takes place prior to policy issuance and involves a 
paramedical examination, blood and urine testing and other tests designed to assess the underwriting risk and the lowest premium appropriate for the level 
of risk involved. Such traditional underwriting delays policy issuance after an application is submitted by several weeks. This delay makes it difficult to 
achieve  acceptable  placement  ratios  in  call  center  sales,  leading  to  lost  sales  and  unrecovered  costs.  In  contrast,  our  primary  underwriting  process  is 
designed  to  support  the  quick  issuance  of  policies.  We  therefore  do  not  typically  require  an  initial  paramedical  exam.  By  not  requiring  this  exam  or 
postponing it until after policy issuance, we are able to issue coverage far more quickly, although without access to up front medical data that is standard in 
industry underwriting practices. This means that our insurance products generally are issued at lower face amounts and a relatively higher price per dollar 
of coverage as compared to medically underwritten products. If medical underwriting is completed after the initial sale of a RAPIDecision® Life policy, the 
policy benefits may be improved based on the underwriting results to increase the proportion of all-cause term life insurance coverage, typically with no 
increase in premium. 

Fidelity  Life  employs  a  small  staff  of  full-time  employee  underwriters.  Most  of  the  underwriting  of  individual  policies  is  performed  on  an 
outsourced basis, primarily using two contract underwriting firms. Given the quick-issue nature of many of Fidelity Life’s products, it is important to our 
business to be able to access underwriting services on an as-needed basis. Using outsourced contract underwriters gives Fidelity Life the flexibility to meet 
this need. 

In our typical underwriting process, Fidelity Life’s contract underwriters access the information on a potential customer, what we refer to as a case, 
through a web-based interface and approve or decline the individual case based on Fidelity Life’s underwriting rules. If necessary, a member of our contract 
underwriting  team  can  be  joined  to  an  initial  phone  call  with  a  potential  customer.  While  our  in-house  underwriting  team  does  engage  in  certain  case 
underwriting activities, the team’s primary function is to manage and supervise the contract underwriters. Our in-house underwriting team oversees our 
contract underwriters to review their compliance with our underwriting standards. 

Product Pricing 

We regularly review claim results for each of our products, comparing actual experience to the assumptions used to design and price the products. 
The review process is performed by our actuarial and finance teams with assistance from the underwriting and operations team, product development team 
and marketing. Variances in our expectations for particular products are examined for implications on product performance and used to evaluate product 
prices and underwriting assumptions. Product experience is also reviewed by our reinsurance partners. 

7

 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
Key elements of our product pricing include assumptions regarding future mortality (amount and timing of future benefit payments), persistency 
experience  (number  and  timing  of  policyholder  discontinuations  or  coverage  lapses)  and  investment  returns  (interest  we  will  earn  on  investment  of 
available cash and reserves). 

Outsourced Functions 

Fidelity Life contracts with third-party service providers to provide, or assist with, a number of key functions that are traditionally performed in-
house  in  the  life  insurance  industry.  These  functions  include  insurance  policy  administration,  underwriting,  investment  portfolio  management,  internal 
audit, filing of insurance policy forms with state regulatory agencies and income tax return preparation. This model was adopted to reduce the fixed cost 
investment in our Insurance Segment, provide operating flexibility and allow access to specialized skills as needed. In doing so, we believe we can contract 
with  partners  that  possess  a  wide  range  of  experience  and  with  established  capabilities  that  would  be  costly  and  time  consuming  for  us  to  develop 
internally. 

Competition 

Competition in the life insurance industry is based on many factors. These factors include the perceived financial strength of the insurer, premiums 
charged,  policy  terms  and  conditions,  services  provided,  reputation,  financial  ratings  assigned  by  independent  rating  agencies  and  the  experience  of  the 
insurer in the line of insurance to be written. In addition, there are many competitors that participate in the non-medically underwritten segment of the life 
insurance  industry.  As  new  competitors  enter  the  non-medically  underwritten  market  using  predictive  analytics,  they  may  price  aggressively  to  capture 
market share. 

Fidelity Life’s competition includes many companies that are larger, and which have significantly more resources at their disposal. While lacking the 
scale and market presence of many of its principal competitors, Fidelity Life does have certain attributes we believe to provide us competitive advantages 
in a crowded marketplace. These include innovative products, proprietary technology and controlled distribution in Efinancial. These advantages allow us 
to  be  more  flexible  in  adapting  to  product  and  sales  process  opportunities  than  our  more  established  competitors.  We  also  believe  that  our  innovative 
products and processes provide a point of differentiation that appeals to consumers. 

Fidelity Life also competes by placing a majority of its policies through Efinancial. While this distribution channel provides access to our target 
Middle Market, we are aware that some Middle Market consumers prefer to purchase life insurance through alternative methods. We have developed an 
internet-based  direct  sales  platform  that  permits  customers  to  complete  the  purchase  of  a  Fidelity  Life  insurance  policy  completely  over  the  internet. 
Several  of  our  competitors  have  also  begun  to  implement  online  and  digital  distribution  platforms.  We  believe  that  through  the  implementation  of  the 
Fidelity Life internet-based direct sales platform we will be able to extend our reach into our target Middle Market. 

A.M. Best Rating 

Fidelity Life is rated by A.M. Best, an independent rating agency that specializes in ratings for the insurance industry. A.M. Best annually issues a 
financial strength rating for the great majority of insurance companies doing business in the U.S. The financial strength rating is an independent opinion of 
an  insurer’s  financial  strength  and  its  ability  to  meet  its  ongoing  insurance  policy  obligations.  A.M.  Best’s  financial  strength  rating  is  based  on  a 
comprehensive quantitative and qualitative evaluation of an insurer’s balance sheet strength, operating performance and business profile and is subject to a 
regular review by A.M. Best. Currently, A.M. Best has assigned Fidelity Life a financial strength rating of “A-” (Excellent), which is the fourth highest 
rating  category  for  A.M.  Best.  A.M.  Best’s  financial  strength  rating  is  not  a  recommendation  to  purchase,  hold,  or  terminate  any  insurance  policy  or 
contract or any other financial obligation issued by an insurer, nor does it address the suitability of any particular policy or contract for a specific purpose or 
purchaser. In addition, A.M. Best’s financial strength rating does not address the risks or the advisability of any investment in our common stock. 

IT Applications 

Fidelity  Life’s  business,  including  the  marketing,  sales  and  administration  of  its  insurance  products,  relies  on  its  technology  infrastructure.  Our 

technology infrastructure incorporates both proprietary and commercially available elements, including the following: 

•

•

Fidelity Life Association Sales Handler (FLASH). Fidelity Life has developed FLASH, a modular technology platform that interfaces with 
our other key systems including Salesforce, our third-party data and service providers, and our reinsurer’s automated underwriting engine. 
FLASH allows an agent to collect the information necessary to complete an application for insurance and obtain underwriting decision while 
on the telephone with an applicant. In addition, FLASH is the technology platform that powers our direct-to-consumer digital sales efforts. 

New Business Exchange (NBX). Fidelity Life’s business processes are managed through NBX, a proprietary system developed by Fidelity 
Life. The NBX system catalogues all of the data gathered in the sales process and relevant to the insurance application process, and permits 
Fidelity Life employees to electronically access information used for underwriting maintained by third-party database providers. 
8

 
•

Other. Fidelity Life uses several other software applications for administration and operational purposes. Typically, these are obtained from 
third-party  vendors.  For  example,  we  use  commercially  available  software  applications  for  all  of  Fidelity  Life’s  financial  reporting  and 
control functions. 

Reinsurance 

Fidelity Life uses reinsurance arrangements with multiple reinsurance carriers to limit our claims risk under our insurance contracts and to mitigate 
the impact of the insurance policies we issue on our statutory policyholder surplus. Our retention limit is $300,000 on each insured life for all policies. On 
the  products  that  we  currently  issue  where  we  have  reinsurance,  our  reinsurance  is  on  a  first-dollar  quota-share  basis.  Additionally,  our  reinsurance 
arrangements provide Fidelity Life with access to underwriting technology and risk management expertise from our reinsurance partners. 

We evaluate our reinsurance needs, including the appropriate amount and structure of particular reinsurance arrangements, based on a number of 
factors, including the expertise of particular reinsurance carriers (and their technology platforms) required to support our various life insurance products, 
the estimated variability of claims experience, the estimated future impact of new business written on our statutory reserves and the costs of reinsurance. 

Our current reinsurance arrangements open for new business are with Hannover Life Reassurance Company of America (“Hannover Life”), Swiss 
Re Life & Health America Inc. (“Swiss Re”), Reinsurance Group of America ("RGA"), and Scor Global Life Americas Reinsurance Company ("Scor"). 
The following is a brief summary of the reinsurance agreements relating to these arrangements: 

Hannover Life. Under our agreements with Hannover Life, we cede claims liability under certain of our term life policies in the Core Life business 
to Hannover Life on a coinsurance basis. We cede 25% of the claims liability to Hannover Life. Reinsurance premiums per policy are determined 
according to the amount reinsured with Hannover Life. These agreements do not have a fixed term. Either party may terminate the agreements with 
respect to future business with 90 days written notice to the other party.

Swiss Re. Under our agreements with Swiss Re, we cede claims liability under certain of our term life policies in the Core Life business to Swiss Re 
on a coinsurance basis. We cede 65% of the claims liability to Swiss Re. Reinsurance premiums per policy are determined according to the amount 
reinsured with Swiss Re. These agreements do not have a fixed term. Either party may terminate the agreements with respect to future business with 
90 days written notice to the other party. 

Swiss Re.— Accidental Death Benefit. Under our agreement with Swiss Re, we cede to Swiss Re 90% of our claims liability, subject to certain per 
life  limits,  under  our  accidental  death  benefit  policies  and  riders  on  a  coinsurance  basis.  Reinsurance  premiums  are  determined  according  to  the 
amount reinsured with Swiss Re per policy or rider. Swiss Re has the right to modify the reinsurance premium rates upon 90 days written notice to 
us. If we do not accept such modified reinsurance premium rates and we are unable to agree upon a revised rate structure within 60 days of Swiss 
Re’s original notice, then the reinsurance premium rates then in effect continue unchanged. However, Swiss Re may, upon 30 days written notice to 
us, terminate the reinsurance on any policy or rider for which we have not accepted Swiss Re’s modified reinsurance premium rate. This agreement 
does not have a fixed term. Either party may terminate the agreement with respect to future business with 90 days written notice to the other party. 
In the first quarter 2022, Fidelity Life entered into a reinsurance contract with Swiss Re Life & Health America Inc. This new treaty is in addition to 
existing coinsurance agreements on policies issued through and including December 31, 2020. The impact of this transaction to our segment results 
included an initial ceded premium of $2.6 million based on the statutory reserves at January 1, 2022. The impact to pre-tax income at the initial sale 
date was nominal, however various income statement lines are impacted.

Swiss Re.—Final Expense. Under a separate agreement with Swiss Re, we cede to Swiss Re on a coinsurance basis 40% of our claims liability, 
subject to certain per life limits, under our final expense level death benefit and final expense graded benefit policies. This agreement does not have 
a fixed term. Either party may terminate the agreement with respect to future business with 60 days written notice to the other party. In the first 
quarter 2022, Fidelity Life entered into a reinsurance contract with Swiss Re Life & Health America Inc. This new treaty is in addition to existing 
coinsurance  agreements  on  Final  Expense  Level  Death  Benefit  policies  issued  through  and  including  December  31,  2020.  The  impact  of  this 
transaction to our segment results included an initial ceded premium of $3.9 million based on the statutory reserves at January 1, 2022. The impact 
to pre-tax income at the initial sale date was nominal, however various income statement lines are impacted.

Swiss Re.—InstaTerm.  The  Company  cedes  to  Swiss  Re,  on  a  coinsurance  basis  33.3%  of  our  claims  liability,  subject  to  certain  per  life  limits, 
under InstaTerm term life insurance product. Either party may terminate the agreement with respect to future business with 90 days written notice to 
the other party.

Swiss Re.—RapidDecission LifeOne®. The Company cedes to Swiss Re, on a coinsurance basis 80% of our claims liability, subject to certain per 
life limits, under RAPIDecision LifeOne® term life insurance product. Either party may terminate the agreement with respect to future business with 
90 days written notice to the other party. 

RGA Reinsurance Company —Final Expense Under an agreement with RGA Reinsurance Company we cede to RGA on a coinsurance basis 40% 
of our claims liability, subject to certain per life limits, under our final expense level death benefit and 

9

 
final expense graded benefit policies. This agreement does not have a fixed term. Either party may terminate the agreement with respect to future 
business with 60 days written notice to the other party. 

SCOR  Global  Life  USA  Reinsurance  Company  Inc.  (SCOR)—InstaTerm.  The  Company  cedes  to  SCOR  on  a  coinsurance  basis  33.3%  of  our 
claims liability, subject to certain per life limits, under InstaTerm term life insurance product. This agreement does not have a fixed term. Either 
party may terminate the agreement with respect to future business with 90 days written notice to the other party.

In 2013, Fidelity Life entered into a reserve financing reinsurance arrangement with Hannover Life designed to enhance its ability to continue to 
grow Fidelity Life’s Core Life insurance business. This agreement was first amended and restated as of July 1, 2016, and a subsequent amendment was 
filed  with  the  Illinois  Department  of  Insurance  in  November  2019  and  approved  by  the  Illinois  Department  of  Insurance  on  December  23,  2019.  The 
structure of the agreement, which was first effective July 1, 2013, involves a combination of coinsurance with funds withheld and yearly renewable term 
reinsurance covering most of the Company’s non-participating in-force life insurance business with issue dates on or before December 31, 2019. 

Even  though  we  reinsure  certain  of  our  liabilities  to  third-party  reinsurance  carriers,  Fidelity  Life  remains  directly  liable  to  policyholders  for  the 
benefit payments associated with these policies. Our reinsurance carriers have a contractual relationship with Fidelity Life to reimburse us for policy claims 
but are not under any contractual obligation to our policyholders. Because Fidelity Life remains directly liable to policyholders for the full amount of the
death benefits payable under its policies, Fidelity Life bears credit risk relating to its reinsurers under its reinsurance contracts. As a result, Fidelity Life 
will  only  enter  into  a  reinsurance  agreement  with  reinsurers  that  have  stable  operating  performance,  including  a  minimum  A.M.  Best  financial  strength 
rating of “A-” (Excellent). 

We  had  reinsurance  recoverables  of  $238.6  million  and  $214.9  million  as  of  December  31,  2023  and  December  31,  2022,  respectively.  The 
following table sets forth our five largest reinsurers based on reinsurance recoverables as of December 31, 2023 and December 31, 2022, and the A.M. Best 
ratings of those reinsurers as of December 31, 2023: 

As of December 31, 2023

As of December 31, 2022

Ceded

Future

Policy

Benefits

Claims and

Other

Amounts

Total

Reinsurance

Recoverable

Recoverables

2022

A.M.

Best’s
    Rating  

Ceded

Future

Policy

Benefits

Claims and

Other

Amounts

Total

Reinsurance

Recoverable

Recoverables

(dollars in thousands)
Reinsurer
Hannover Life
Swiss Re
Combined Insurance
RGA Reinsurance Company
Canada Life Assurance 
Company
Other (13 Reinsurers)
Total

  $

86,997     $
78,618    
17,315    
8,828    

8,806     $
21,093    
1,768    
2148    

95,803    
99,711    
19,083    
10,976    

A+  
A+  
A+  
A+  

1,894  

394  

2,288  

A+

5,321    
198,973     $

5,416    
39,625     $

10,737    
238,598    

  $

$

$

80,792     $
63,182    
16,064    
5,535    

12,431     $
21,560    
2,189    
788    

2,056  

416  

93,223  
84,742  
18,253  
6,323  

2,472  

6,275    
173,904     $

3,574    
40,958     $

9,849  
214,862  

Core Life. The overall relationship of ceded premium to direct premiums increased in 2022 due to the mix of business and related retention rates. 
For  the  Core  Life  business  line,  the  amount  of  death  benefit  reinsured  by  Fidelity  Life  varies  by  insurance  product,  with  some  products  having  no 
reinsurance  and  others  have  80%  or  90%  of  the  death  benefit  is  reinsured,  all  of  which  is  subject  to  the  $300,000  limit.  For  the  Closed  Block  and  the 
annuities and assumed life business lines, the percent of death benefit reinsured is higher, on average, than the average for the insurance products currently 
being sold in the Core Life line of business. The following table shows the different relationship of reinsurance premiums ceded to total direct and assumed 
premiums for each of these business lines for the years ended December 31, 2023 and December 31, 2022.

As of December 31, 2023

As of December 31, 2022

Core Life

Non-Core 
Life

Closed 
Block

Annuities 
and 
Assumed 
Life

Total

  Core Life

Non-Core 
Life

Closed 
Block

Annuities 
and 
Assumed 
Life

Total

(dollars in thousands)
Ratios:
Direct and Assumed Premium   $
Ceded Premium
  $

Ceded % of Total Direct and 
Assumed Premiums

151,457  

  $

60,683  

  $

4,969  

  $

400  

  $

217,509  

  $

150,030  

  $

61,867  

  $

7,881  

  $

460  

  $

220,238  

87,593  

  $

31,791  

  $

978  

  $

308  

  $

120,670  

  $

81,028  

  $

33,933  

  $

4,808  

  $

394  

  $

120,163  

57.8 % 

52.4 % 

19.7 % 

77.0 % 

55.5 % 

54.0 % 

54.8 % 

61.0 % 

85.7 % 

54.6 %

10

 
 
 
 
 
 
 
 
 
   
   
 
   
 
   
   
 
 
 
 
   
   
   
 
   
   
 
 
 
   
   
   
 
   
   
 
 
 
   
   
   
   
 
 
 
   
 
   
 
   
 
 
 
   
 
   
 
 
 
 
   
 
   
 
   
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
     
     
     
     
     
     
   
   
 
 
 
 
 
 
 
 
 
 
The period-to-period comparison of the ceded to direct and assumed premiums shows the total ceding percentage in our Core Life increasing, as the 

percentage of the total increased due to changes in reinsurance contracts.

Non-Core Life. Non-Core life follows the same reinsurance guidelines and procedures as Core Life, as discussed above. 

Closed Block. In October 2006, Fidelity Life established a Closed Block consisting of all of the outstanding participating policies issued or assumed 
by Fidelity Life. We call this arrangement the Closed Block. We operate the Closed Block in accordance with a Closed Block memorandum that we entered 
into in connection with our 2007 reorganization as a mutual holding company. The purpose of the Closed Block is to provide reasonable assurance to the 
participating policyholders that sufficient assets will be available to provide for the continuation of policy benefits and experience-based dividends for these 
participating  policies.  Most  of  the  participating  policies  in  the  Closed  Block  were  sold  on  the  basis  of  “no  dividends  expected”  and,  accordingly,  such 
policies had never received an experience-based dividend prior to 2022. In 2022, dividends on these “no dividends expected” policies began to be paid, and 
dividends will be paid in future years if experience warrants. The payment of any dividends is not guaranteed based on the results of a specific block or 
group of participating policies. The declaration of any dividend is subject to the discretion of the Board of Directors of Fidelity Life, and dividends are not 
payable until declared. No new dividend-paying or participating policies have been issued by Fidelity Life since our reorganization in 2007. 

The Closed Block was funded on October 1, 2006 with cash flow producing assets that together with anticipated revenues from the Closed Block 
policies were expected to be sufficient to support the Closed Block, including payment of claims, expenses, and taxes and to provide for continuation of 
dividends, to the extent experience allowed, for the life of the policies. Dividend scales were changed in 2022 due to past and expected future experience. It 
is possible that past experience and expectations of future experience may lead to further changes in dividend scales. If the future experience is such that 
the assets of the Closed Block are not sufficient to pay the claims and expenses guaranteed under the policies, then Fidelity Life would be required to make 
such payments from its general funds. See “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in this Form 10-K 
for further discussion regarding the Closed Block.

Annuities and Assumed Life 

Fidelity  Life  reinsures  products  issued  by  other  companies  under  four  reinsurance  arrangements,  three  of  which  are  not  open  to  new  insurance 
policies but still cover the existing in-force business that was assumed prior to 1993. Under two contracts with Zurich American Life Insurance Company, 
Fidelity Life assumed the liability for the contractual benefits under a group of annuity contracts written through 1993. Under a contract with Protective 
Life Insurance Company (“Protective Life”), the successor company of a former affiliate, Fidelity Life assumed a portion of the risk on a group of life 
insurance contracts primarily written in the 1980s and early 1990s. On March 29, 2019, Protective Life recaptured the majority of the assumed block of life 
business. 

Fidelity  has  an  active  reinsurance  agreement  with  Hannover  Life  Reassurance  Company  of  America  (Bermuda)  Ltd.  (Hannover  Bermuda)  under 
which Fidelity Life assumes a portion of risks on certain life contracts originally issued by Fidelity Life and ceded to Hannover Life Reassurance Company 
of  America.  In  addition,  we  license  our  LifeTime  Benefit  Term  product  to  Combined  Insurance  Company  of  America  (Combined  Insurance)  and  for 
certificates issued prior to January 1, 2022 we reinsured 50% of the business written by Combined Insurance on that product. 

The following table sets forth Fidelity Life’s assumed reinsurance liabilities as of December 31, 2023 and December 31, 2022: 

(dollars in thousands)
Reinsurer
Hannover Bermuda
Protective Life Insurance Company
Zurich American Life Insurance 
Company
Combined Insurance Company of 
America

Total

As of December 31, 2023

As of December 31, 2022

Future 
Policy 
Benefits

Contract 
Holder 
Account 
Balances

Other 
Policyholde
r Liabilities

Total Assumed 
Liabilities

Future 
Policy 
Benefits

Contract 
Holder 
Account 
Balances

Other 
Policyholde
r Liabilities

Total Assumed 
Liabilities

$  

(1,268 ) $
1,012  

—   $  
—      

9   $  
3  

(1,259 ) $  
1,015  

(1,441 ) $
1,507  

—   $  
—      

9   $  
4  

(1,432 )
1,511  

—      

62,665  

—      

62,665  

—      

69,070  

—      

69,070  

76,453  
76,197   $  

—      
62,665   $  

1,973  
1,985   $  

$  

78,426  
140,847   $  

60,910  
60,976   $  

—      
69,070   $  

1,776  
1,789   $  

62,686  
131,835  

11

 
 
 
 
 
 
 
 
 
   
   
   
   
   
   
   
 
 
 
 
 
     
     
     
     
     
     
     
   
   
 
   
   
 
   
 
 
 
 
   
 
   
   
 
   
 
Corporate & Other Segment 

The results of this segment consist of net investment income and net gains (losses) on investments earned on invested assets. We also include certain 
corporate  expenses  that  are  not  allocated  to  our  other  segments,  including  public  company  costs  and  other  expenses  of  Vericity,  Inc.,  board  expenses, 
allocation of executive management time spent on corporate matters, and financial reporting and auditing costs related to our consolidation and internal 
controls. Our Corporate & Other Segment recognizes income (loss) to the extent that net investment income and net gains (losses) on investments exceed 
(are less than) corporate expenses. 

Intellectual Property 

The Company and its subsidiaries rely on our proprietary intellectual property to conduct our business. We believe that it is easy for participants in 
the insurance industry to attempt to copy product and process ideas of other participants. We therefore intend to protect to the fullest extent permitted by 
law our intellectual property rights in the unique products and sales processes we have developed. We believe that protecting our intellectual property rights 
and obtaining protection for future innovations will help us to achieve better results over time.

Efinancial currently has trade name protection for certain of its key internet domains, including Efinancial.com, termfinder.com, eCoverage.com, 
and  netcoverage.com.  Efinancial  has  also  been  granted  two  U.S.  patents  for  its  ALISS®  agency  management  system.  The  patents  include  tracking  and 
management  of  leads  from  purchase  through  the  sales  cycle.  Real-time  modeling  is  applied  to  lead  sourcing,  user  identification,  purchase  intent  and 
identification of the product a customer is most likely to purchase.

We  have  been  granted  four  U.S.  patents  related  to  the  RAPIDecision®  Life  product  and  its  supporting  sales  and  underwriting  technology  and 
processes and a separate patent directed to the LifeTime Benefit Term product. We continue to seek additional patent protections for our RAPIDecision® 
Life product. We may be unable to adequately protect our intellectual property rights or avoid infringing the intellectual property rights of third parties, and 
the intellectual property rights we have may not be a meaningful barrier to competition.

Information Technology 

Fidelity Life maintains an in-house information technology staff. Fidelity Life’s in-house personnel are supplemented by independent consultants, as 

needed, for programming, development, and other technology-based efforts. 

Fidelity Life maintains a Disaster Recovery Plan under the Enterprise Disaster Recovery Plan umbrella and has put in place various programs to 

increase our agility in responding to a disaster.

Similar  to  Fidelity  Life,  Efinancial  maintains  an  in-house  information  technology  staff.  The  Efinancial  technology  team  is  responsible  for 
developing  and  maintaining  Efinancial’s  applications  and  assisting  our  internal  and  external  customers.  In  limited  cases,  we  use  outside  contractors  to 
provide additional programming and development expertise. 

The Des Plaines, and Tempe call centers are connected via high-speed connection to TierPoint. The data and files hosted on the two TierPoint data 

centers are automatically backed up and duplicated to the other data center nightly and weekly.

Efinancial maintains a Disaster Recovery Plan under the Enterprise Disaster Recovery Plan umbrella.

Cybersecurity 

Vericity  maintains  a  dedicated  Cybersecurity  Department  with  a  mission  to  safeguard  the  confidentiality,  integrity,  and  availability  of  our 
information systems, identity systems, and data assets to help our company remain a trusted and secure brand by accelerating risk reduction in a way that 
lines up with business goals and constraints on budget and resources.

The cybersecurity framework is in alignment with corporate governance programs and regulatory requirements such as the following: 

•

•

•

Enterprise Risk Management led by the Legal Department

SEC, Sarbanes-Oxley Compliance Program, and IDOI compliance led by Internal Audit

Privacy and GLBA Compliance led by the Privacy and Compliance Teams.

12

 
 
 
 
  
 
 
 
The Cybersecurity Department uses the Center for Internet Security Controls as a base to safeguard our company and the team focuses on Data Protection 
and Compliance.  The Cybersecurity Department establishes, implements and tests multiple policies, principles, standards and guidelines including, but not 
limited  to,  Cybersecurity  Incident  Response  Plan,  Disaster  Recovery  Plan,  Access  Review,  Application  Security,  Cloud  Security,  Data  Loss  Prevention, 
Email  Security,  Endpoint  Security,  Penetration  Testing,  Privilege  Management,  Risk  Assessments,  Risk  Identification,  Security  Awareness  Training  and 
Vulnerability Management.  

We also use various tools to help manage our overall program including third party threat detection, email filtering, security training, penetration testing 
and other tools typically associated with protecting company data.  

With a more than 20 years of experience in the information technology field, the team is led by our Director of Cybersecurity who in turn reports directly to 
Vericity’s  Chief  Information  Officer.  Vericity’s  Board  of  Directors  oversees  cybersecurity  risk  management  and  delegates  oversight  of  our  information 
security program to our executive officers and our Chief Information Officer reports quarterly to our Board of Directors.  Vericity’s partially outsourced 
internal audit team reports in to Vericity’s Audit Committee on Cybersecurity testing and the program itself.  

Like most companies, our systems are exposed to cybersecurity threats on a regular basis and our efforts may be insufficient to prevent or defend against 
incidents or an attack. We, and certain of our third-party vendors, have experienced attacks and incidents in the past, and there can be no assurance that we, 
or any vendor, will be successful in preventing future attacks or incidents or detecting and stopping them once they have begun. Through the date hereof, 
risks  from  cybersecurity  threats,  including  prior  incidents  and  attacks,  have  not  materially  affected,  and  we  do  not  believe  are  reasonably  likely  to 
materially affect, our business strategy, results of operations, or financial condition. However, we cannot guarantee that we will not be materially affected in 
the future. Cybersecurity risks rapidly evolve and are complex, so we must continually adapt and enhance our processes and defenses. As we do this, we 
must  make  judgments  about  where  to  invest  resources  to  most  effectively  protect  ourselves  from  cybersecurity  risks.  These  are  inherently  challenging 
processes, and we can provide no assurance that processes and defenses that we implement will be effective.

Investments

We had total cash and invested assets of $371.5 million as of December 31, 2023. All invested assets are managed pursuant to an investment plan 
developed  by  our  executive  management  team  and  approved  by  and  reviewed  annually  with  the  investment  committee  of  our  Board  of  Directors.  All 
changes to the investment plan are approved by the investment committee. 

We  have  contracted  with  a  third-party  investment  advisory  firm  to  provide  portfolio  management  and  consulting  services  to  assist  our  Chief 
Financial Officer with the oversight of various portfolios and investment managers that manage portions of our investment portfolio. We utilize multiple 
investment managers to leverage specialized expertise in specific asset classes. Each investment manager operates under agreed-upon guidelines that are 
specifically designed for the investment manager’s segment of the overall portfolio. Our investment advisor meets periodically, but not less frequently than 
quarterly, with the investment committee of our Board of Directors to review portfolio results, portfolio managers and discuss portfolio strategies. 

Our  investment  strategy  is  to  diversify  among  asset  classes  and  individual  issuers  to  achieve  appropriate  matching  of  assets  with  insurance 
liabilities,  sufficient  liquidity  and  predictability  of  income.  The  composition  of  our  investment  portfolio  supporting  our  Insurance  Segment  is  primarily 
investment grade fixed maturity securities and is managed with primary emphasis on current earnings. The Closed Block assets are segregated in a separate 
portfolio and are managed in accordance with the Closed Block memorandum. 

Enterprise Risk Management

The review and assessment of enterprise risks is the responsibility of the Vericity, Inc. executive management team with oversight provided by the 
Board of Directors through its audit committee. We have established risk management policies and procedures throughout our organization. To supervise 
the  implementation  of  these  risk  management  policies  and  procedures,  we  have  engaged  outside  consultants  on  this  topic  and  have  established  a  risk 
management committee that consists of members of our senior management team. 

In 2015, we launched a multi-phase risk assessment project focused on formalizing our enterprise risk management process covering Efinancial, 
Fidelity Life, their respective subsidiaries and operations and all corporate activities. Project goals include defining key risks and risk events, establishing 
corporate  risk  tolerances  and  documenting  the  accountability  for  the  risk  management  processes.  We  re-evaluated  our  program  in  2019  and  made 
significant reporting and process improvements and narrowed the focus of our enterprise risk management program. We seek continuous improvement of 
our  program  and  the  program  will  continue  to  evolve  over  time.  We  currently  assess  our  key  risks  on  four  primary  measures:  impact,  likelihood, 
vulnerability and speed of onset.

Employees & Human Capital

As of December 31, 2023, Fidelity Life had 131 employees and Efinancial had 327 employees. None of our employees are covered by a collective 

bargaining agreement. We believe that relations with our employees are good. Our core values of Putting People First, 

13

 
Operating with Excellence, being Passionate Team Players and Making a Positive Difference help our employees maintain a connected culture of working 
together to help middle America get access to affordable life insurance products and solutions. We are also committed to helping build a diverse and well 
rounded employee base where we focus on a stair step approach to maintaining equity, fostering inclusion which ultimately leads to the diversity of people, 
thoughts and ideas we want to hear and see in all of our employees. We view our employees as part of our overall competitive advantage and the key to a 
successful  future.  We  monitor  competitor,  industry  and  overall  economic  trends  in  order  to  ensure  we  maintain  competitive  compensation  and 
comprehensive benefits to attract and retain our talent. We also provide training, education and other development opportunities to ensure our employees 
can grow and achieve their goals. 

 Environmental, Social, and Governance

As a publicly traded holding company for a US domiciled life insurance product manufacturer and insurance agency, our primary Environmental, 
Social and Governance (ESG) focus tends to lean toward the social responsibility aspects of ESG. We comply in all material respects with insurance, SEC, 
NASDAQ and other legal, regulatory or exchange governance requirements. Additionally as we do not manufacture industrial or waste dependent products,
do not have a large industrial or commercial real estate footprint and conduct limited travel overall, the environmental impacts of the Company itself are 
small.  We  do  discuss  ESG  principles  with  our  third-party  investment  advisory  firm  and  we  monitor  the  potential  impacts  of  climate  change  or  other 
environmental  considerations  as  they  relate  to  our  ability  accurately  underwrite  our  insurance  policies.  As  a  provider  of  a  product  that  is  especially 
important to those who would suffer a great deal of financial hardship due to the death of a loved one, our entire business is focused on social responsibility 
and providing assistance to people when they may need it the most. As to our employees, as discussed elsewhere in this document we are committed to 
helping  build  a  diverse  and  well  rounded  employee  base  where  we  focus  on  a  stair  step  approach  where  we  work  toward  maintaining  equity,  foster 
inclusion which in turn ultimately leads to a more diverse group of people, thoughts and ideas. We believe that by serving our Middle Market consumers, 
engaging our diverse and multi-state workforce and ensuring we are offering products and services that help maintain financial security we make a large 
impact from a social responsibility perspective. We closely follow ESG activities, proposed laws, rules and regulations, including recently promulgated 
SEC climate disclosure rules and we do not believe we have impacts that would cause us to change or further enhance our risk factors as it relates to ESG. 

Regulation 

Our businesses are subject to a number of federal and state laws and regulations. These laws and regulations cover Fidelity Life operations as a life 
insurance  company  and  Efinancial’s  insurance  agency  operations.  Our  operations  are  subject  to  extensive  laws  and  governmental  regulations,  including 
administrative  determinations,  court  decisions  and  similar  constraints.  The  purpose  of  the  laws  and  regulations  affecting  our  operations  is  primarily  to 
protect our policyholders and not our shareholders. Many of the laws and regulations to which we are subject are regularly re-examined, and existing or 
future laws and regulations may become more restrictive or otherwise adversely affect our operations. State insurance laws regulate most aspects of our 
insurance  businesses,  and  we  are  regulated  by  the  insurance  departments  of  the  states  in  which  we  sell  insurance  policies.  The  National  Association  of 
Insurance  Commissioners  (“NAIC”)  assists  the  various  state  insurance  regulators  in  the  development,  review  and  implementation  of  a  wide  range  of 
financial and other regulations over the insurance industry. 

Insurance Regulation 

Both Fidelity Life and Efinancial are licensed to transact business in all states and jurisdictions in which they conduct an insurance business. Fidelity 
Life is an Illinois-domiciled life insurance company licensed to transact business in 48 states and the District of Columbia. Fidelity Life is not licensed to 
transact business in New York or Wyoming. Efinancial is an insurance agency domiciled in the State of Washington and is licensed in all 50 states and the 
District  of  Columbia.  State  insurance  laws  regulate  many  aspects  of  our  business.  Such  regulation  is  vested  primarily  in  state  agencies  having  broad
administrative  and  in  some  instances  discretionary  power  dealing  with  many  aspects  of  our  business,  which  may  include,  among  other  things,  required 
reserve liability levels, permitted classes of investments, transactions among affiliates, marketing practices, advertising, privacy, policy forms, reinsurance 
reserve  requirements,  acquisitions,  mergers,  and  capital  adequacy,  and  is  concerned  primarily  with  the  protection  of  policyholders  and  other  consumers 
rather than shareholders. We are subject to financial and market conduct examinations by insurance regulators from our domiciliary states and from other 
states in which we do business and are currently undergoing such a financial examination by the Illinois Department of Insurance. 

State laws and regulations governing the financial condition of insurers apply to Fidelity Life, including standards of solvency, risk-based capital 
requirements, types, quality and concentration of investments, establishment and maintenance of reserves, required methods of accounting, reinsurance and 
minimum capital and surplus requirements, and the business conduct of insurers, including sales and marketing practices, claim procedures and practices, 
and policy form content. In addition, state insurance laws require licensing of insurers and their agents. State insurance regulators have the power to grant, 
suspend and revoke licenses to transact business and to impose substantial fines and other penalties. 

14

 
Agent Licensing 

Efinancial (or its designated representative) is authorized to act as an insurance producer under company licenses or licenses held by its officers in 
all  50  states  and  the  District  of  Columbia.  In  each  jurisdiction  in  which  Efinancial  transacts  business,  it  is  generally  subject  to  regulation  regarding 
licensing, sales and marketing practices, premium collection and safekeeping, and other market conduct practices. Its business depends on the validity of, 
and continued good standing under, the licenses and approvals pursuant to which it operates, as well as compliance with pertinent regulations. We devote 
significant effort toward maintaining licenses for Efinancial and managing its operations and practices consistent with the diverse and complex regulatory 
environment in which we operate. 

Fidelity Life sells its insurance products through Efinancial and independent distributors. Efinancial employs insurance agents working in its call 
centers and also works with independent insurance agents. The states in which insurance agents operate require agents to obtain and maintain licenses to 
sell  insurance  products.  In  order  to  sell  insurance  products,  the  agents  must  be  licensed  by  their  resident  state  and  by  any  other  state  in  which  they  do 
business  and  must  comply  with  regulations  regarding  licensing,  sales  and  marketing  practices,  premium  collection  and  safeguarding,  and  other  market 
conduct practices. In addition, in most states, Fidelity Life must appoint the agents and agencies that sell our insurance products, and Efinancial and the 
agents that they work with must be appointed by all carriers for which they sell. 

Consistent with various federal and state legal requirements, we monitor our agents that sell for Fidelity Life and Efinancial, and we monitor the 
agencies  with  which  the  independent  distributors  and  independent  agents  work  in  order  to  understand  and  evaluate  the  agencies’  training  and  general 
supervision programs relevant to regulatory compliance. For Efinancial’s call center agents using telephone sales, we periodically record and monitor the 
sales calls in order to identify and correct potential regulatory compliance problems. 

Financial Review 

Fidelity Life is required to file detailed annual and quarterly financial reports with the insurance departments in the states in which we do business, 
and its business and accounts are subject to examination by such agencies at any time. These examinations generally are conducted under NAIC guidelines. 
Under  the  rules  of  these  jurisdictions,  insurance  companies  are  examined  periodically  (generally  every  three  to  five  years)  by  one  or  more  of  the 
supervisory agencies on behalf of the states in which they do business. 

Market Conduct Regulation 

The laws and regulations governing our insurance businesses include numerous provisions governing the marketplace activities of insurers, such as 
Fidelity  Life,  and  agencies,  such  as  Efinancial,  including  regulations  governing  the  form  and  content  of  disclosures  to  consumers,  advertising,  product 
replacement,  sales  and  underwriting  practices,  complaint  handling,  and  claims  handling.  State  insurance  regulators  enforce  compliance,  in  part,  through 
periodic market conduct examinations. 

Insurance Holding Company Regulation 

All states in which Fidelity Life conducts insurance business have enacted legislation that requires each insurance company in a holding company 
system to register with the insurance regulatory authority of its state of domicile and to furnish that regulatory authority financial and other information 
concerning the operations of, and the interrelationships and transactions among, companies within its holding company system that may materially affect 
the  operations,  management  or  financial  condition  of  the  insurers  within  the  system.  These  laws  and  regulations  also  regulate  transactions  between 
insurance companies and their parents and affiliates. Generally, these laws and regulations require that all transactions within a holding company system 
between  an  insurer  and  its  affiliates  be  fair  and  reasonable  and  that  the  insurer’s  statutory  surplus  following  any  transaction  with  an  affiliate  be  both 
reasonable  in  relation  to  its  outstanding  liabilities  and  adequate  to  its  financial  needs.  Statutory  surplus  is  the  excess  of  admitted  assets  over  statutory 
liabilities. For certain types of agreements and transactions between an insurer and its affiliates, these laws and regulations require prior notification to, and 
non-disapproval or approval by, the insurance regulatory authority of the insurer’s state of domicile. These laws and regulations also require the holding 
company system to file an annual report identifying certain risks (“enterprise risks”) that, if not remedied, are likely to have a material adverse effect upon 
the financial condition of the insurer or its holding company system as a whole. 

Dividend Limitations 

As a holding company with no significant business operations of its own, Vericity, Inc. depends on intercompany dividends or other distributions 
from its subsidiaries as the principal source of cash to meet its obligations. The ability of Fidelity Life to pay dividends to its corporate parent is limited 
under Illinois law. Such dividends may only be paid out of earned surplus (excluding unrealized capital gains), and no dividend may be paid that would 
reduce Fidelity Life’s statutory surplus to less than the amount required to be maintained by Illinois law for the types of business transacted by Fidelity 
Life.  All  intercompany  dividends  must  be  reported  to  the  Illinois  Department  of  Insurance  prior  to  payment.  In  addition,  Fidelity  Life  may  not  pay  an 
“extraordinary” dividend or distribution until 30 days after the Illinois Director of Insurance (“the Director”) has received sufficient notice of the intended 
payment and has not objected or has approved the payment within the 30-day period. An “extraordinary” dividend or distribution is defined under Illinois 
law as a 

15

 
dividend or distribution that, together with other dividends and distributions made within the preceding 12 months, exceeds the greater of: 

•

•

10% of the insurer’s statutory surplus as of the immediately prior year end; or 

the statutory basis net income of the insurer for the prior year. 

During 2023, Fidelity Life declared and paid $5,000 in dividends. 

Efinancial is not subject to the above dividend restrictions that relate to Fidelity Life. 

Change of Control 

Illinois law requires advance approval by the Director of any direct or indirect change of control of an Illinois-domiciled insurer, such as Fidelity 
Life. In considering an application to acquire control of an insurer, the Director generally will consider such factors as experience, competence, and the 
financial strength of the applicant, the integrity of the applicant’s Board of Directors and officers, the acquirer’s plans for the management and operation of 
the  insurer,  and  any  anti-competitive  effects  that  may  result  from  the  acquisition.  Under  Illinois  law,  there  exists  a  presumption  of  “control”  when  an 
acquiring  party  acquires  10%  or  more  of  the  voting  securities  of  an  insurance  company  or  of  a  company  which  itself  controls  an  insurance  company. 
Therefore,  any  person,  (including  those  named  in  our  merger  announcement  of  October  3,  2023)  acquiring,  directly  or  indirectly,  10%  or  more  of  our 
common stock would need the prior approval of the Director, or a determination from the Director that “control” has not been acquired. Under Section 
59.1(6)(i) of the Illinois Insurance Code, no person or a group of persons acting in concert (other than the Standby Purchaser in the Company’s IPO-Apex 
Holdco  L.P.), may acquire, directly or indirectly, more than 5% of the capital stock of Vericity, Inc. for a period of five years from the effective date of the 
Conversion without the approval of the Director. 

In addition, a person seeking to acquire, directly or indirectly, control of an insurance company is required in some states to make filings prior to 
completing an acquisition if the acquirer and the target insurance company and their affiliates have sufficiently large market shares in particular lines of 
insurance in those states. Approval of an acquisition may not be required in these states, but the state insurance departments could take action to impose 
conditions on an acquisition that could delay or prevent its consummation. 

Policy and Contract Reserve Sufficiency 

Fidelity  Life  is  required  under  Illinois  law  to  conduct  annual  analyses  of  the  sufficiency  of  its  life  insurance  and  annuity  statutory  reserves.  In 
addition, other states in which Fidelity Life is licensed may have certain reserve requirements that differ from those of Illinois. In each case, a qualified 
actuary must submit an opinion each year that states that the aggregate statutory reserves, when considered in light of the assets held with respect to such 
reserves, make good and sufficient provision for the associated contractual obligations and related expenses of the insurer. If such an opinion cannot be 
provided, the affected insurer must set up additional reserves by moving funds from surplus. Fidelity Life submitted these opinions without qualification as 
of December 31, 2023 to applicable insurance regulatory authorities. 

Risk-Based Capital (RBC) Requirements 

The NAIC has established a standard for assessing the solvency of insurance companies using a formula for determining each insurer’s RBC. The 
RBC  model  act  provides  that  life  insurance  companies  must  submit  an  annual  RBC  report  to  state  regulators  reporting  their  RBC  based  upon  four 
categories of risk: asset risk, insurance risk, interest rate risk and business risk. For each category, the capital requirement is determined by applying factors 
to various asset, premium and reserve items, with the factor being higher for those items with greater underlying risk and lower for less risky items. The 
formula is intended to be used by insurance regulators as an early warning tool to identify possible weakly capitalized companies for purposes of initiating 
further regulatory action. Companies that do not maintain total adjusted risk-based capital in excess of 200% of the company’s authorized control level 
RBC may be required to take specific actions at the direction of state insurance regulators. Fidelity Life’s total adjusted capital at December 31, 2023 was 
well in excess of 200% of its authorized control level. See “Management’s Discussion and Analysis of Financial Condition and Results of Operation—
Risk-Based Capital.” 

NAIC Ratios 

The  NAIC  is  a  voluntary  association  of  state  insurance  commissioners  formed  to  discuss  issues  and  formulate  policy  with  respect  to  regulation, 
reporting and accounting of insurance companies. Although the NAIC has no legislative authority and insurance companies are at all times subject to the 
laws of their respective domiciliary states, and to a lesser extent, other states in which they conduct business, the NAIC is influential in determining the 
form in which such laws are enacted. Model insurance laws, regulations 

16

 
and guidelines have been promulgated by the NAIC as minimum standards by which state regulatory systems and regulations are measured. 

The NAIC also has established a set of 12 financial ratios to assess the financial strength of insurance companies. The key financial ratios of the 
NAIC’s Insurance Regulatory Information System, or IRIS, which were developed to assist insurance departments in overseeing the financial condition of 
insurance companies, are reviewed by experienced financial examiners of the NAIC and state insurance departments to select those companies that merit 
highest priority in the allocation of the regulators’ resources. IRIS identifies these key financial ratios and specifies a range of “unusual values” for each 
ratio.  The  NAIC  suggests  that  insurance  companies  that  fall  outside  the  “usual”  range  in  four  or  more  financial  ratios  are  those  most  likely  to  require 
analysis by state regulators. However, according to the NAIC, it may not be unusual for a financially sound company to have several ratios outside the 
“usual” range. For the year ended December 31, 2023, Fidelity Life was within the “usual” range for all ratios. 

Statutory Accounting Principles (SAP) 

SAP is a basis of accounting developed by U.S. insurance regulators to monitor and regulate the solvency of insurance companies. In developing 
SAP, insurance regulators were primarily concerned with evaluating an insurer’s ability to pay all its current and future obligations to policyholders. As a 
result, statutory accounting focuses on conservatively valuing the assets and liabilities of insurers, generally in accordance with standards specified by the 
insurer’s domiciliary jurisdiction. Uniform statutory accounting practices are established by the NAIC and generally adopted by regulators in the various 
U.S. jurisdictions. These accounting principles differ somewhat from GAAP, which are designed to measure a business on a going-concern basis. GAAP 
gives consideration to matching of revenue and expenses and, as a result, certain insurer expenses are capitalized when incurred and then amortized over 
the life of the associated policies. The valuation of assets and liabilities under GAAP is based in part upon best estimate assumptions made by the insurer. 
Shareholders’ equity under GAAP represents both amounts currently available and amounts expected to emerge over the life of the business. As a result, 
the values for assets, liabilities and equity reflected in financial statements prepared in accordance with GAAP may be different from those reflected in 
financial statements prepared under SAP. 

State insurance laws and regulations require Fidelity Life to file with state insurance departments publicly available quarterly and annual financial 
statements, prepared in accordance with statutory guidelines that generally follow NAIC uniform standards. State insurance laws require that the annual 
statutory financial statements be audited by an independent public accountant and that the audited statements be filed with the insurance departments in 
states where the insurer transacts business. 

State Insurance Guaranty Funds Laws 

In most states, there is a requirement that life insurers doing business within the state participate in a guaranty association, which is organized to pay 
contractual  benefits  owed  pursuant  to  insurance  policies  issued  by  impaired,  insolvent  or  failed  insurers.  These  associations  levy  assessments,  up  to 
prescribed limits, on all member insurers in a particular state on the basis of the proportionate share of the written premium in the state by member insurers 
in the lines of business in which the impaired, insolvent or failed insurer is engaged. Some states permit member insurers to recover such paid assessments 
through full or partial premium tax offsets. 

Life insurance company insolvencies or failures may result in additional guaranty association assessments against Fidelity Life in the future. At this 
time, we are not aware of any material liabilities for guaranty fund assessments that apply to Fidelity Life with respect to impaired or insolvent insurers that 
are currently subject to insolvency proceedings. 

Regulation of Investments 

Fidelity Life is subject to state laws and regulations that require diversification of its investment portfolios and limit the amount of investments in 
certain  asset  categories,  such  as  below-investment  grade  fixed-income  securities,  equity  real  estate,  mortgages,  other  equity  investments,  foreign 
investments and derivatives. Failure to comply with these laws and regulations would cause investments exceeding regulatory limitations to be treated as 
non-admitted assets for purposes of measuring statutory surplus, and, in most instances, require divestiture. 

Federal and State Legislative and Regulatory Changes 

From time to time, various regulatory and legislative changes have been proposed for the insurance industry. Among the proposals that have in the 
past  been  or  are  at  present  being  considered  are  the  possible  introduction  of  federal  regulation  in  addition  to,  or  in  lieu  of,  the  current  system  of  state 
regulation of insurers and proposals in various state legislatures (some of which proposals have been enacted) to conform portions of their insurance laws 
and regulations to various model acts adopted by the NAIC. We are unable to predict whether any of these proposed laws and regulations will be adopted, 
the form in which any such laws and regulations would be adopted or the effect, if any, these developments would have on our business, financial condition 
and results of operations. 

17

 
Other Laws and Regulations 

USA Patriot Act and Similar Regulations 

The  USA  Patriot  Act  of  2001,  enacted  in  response  to  the  terrorist  attacks  on  September  11,  2001,  contains  anti-money  laundering  and  financial 
transparency laws and mandates the implementation of various regulations applicable to broker-dealers and other financial services companies, including 
insurance  companies.  The  Patriot  Act  seeks  to  promote  cooperation  among  financial  institutions,  regulators  and  law  enforcement  entities  in  identifying 
parties that may be involved in terrorism or money laundering. The increased obligations of financial institutions to identify their customers, watch for and 
report  suspicious  transactions,  respond  to  requests  for  information  by  regulatory  authorities  and  law  enforcement  agencies,  and  share  information  with 
other financial institutions, require the implementation and maintenance of internal practices, procedures and controls. 

Privacy of Consumer Information 

U.S. federal and state laws and regulations require financial institutions, including insurance companies, to protect the security and confidentiality of 
consumer  financial  information  and  to  notify  consumers  about  their  policies  and  practices  relating  to  their  collection  and  disclosure  of  consumer 
information and their policies relating to protecting the security and confidentiality of that information. Similarly, federal and state laws and regulations 
also  govern  the  disclosure  and  security  of  consumer  health  information.  In  particular,  regulations  promulgated  by  the  U.S.  Department  of  Health  and 
Human Services regulate the disclosure and use of protected health information by health insurers and others (including life insurers), the physical and 
procedural safeguards employed to protect the security of that information and the electronic transmission of such information. 

Telephone and Email Solicitation Sales Regulations 

The United States Congress, the Federal Communications Commission and various states have promulgated and enacted rules and laws that govern 
personal  privacy,  telephone  and  email  solicitations  and  data  privacy.  There  are  numerous  state  statutes  and  regulations  governing  phone  and  email 
solicitation activities that apply or may apply to us. For example, some states place restrictions on the methods and timing of telephone solicitation calls 
and require that certain mandatory disclosures be made during the course of a call. We specifically train our retail call center sales agents to handle calls in 
an approved manner, and such compliance training is costly and time consuming. Federal and state “Do Not Call” regulations must be followed for us to 
engage in telephone sales activities. In addition, the Federal Trade Commission has promulgated rules in response to the CAN-SPAM Act of 2003 that 
regulates the use of electronic mail in commercial contexts. This regulation applies to all electronic mail for which the primary purpose is the commercial 
advertisement or promotion of a commercial product or service. 

Federal Income Taxation 

The U.S. Congress and state and local governments consider from time-to-time legislation that could increase or change the manner of taxing the 
products Fidelity Life sells and of calculating the amount of taxes paid by life insurance companies or other corporations, including Fidelity Life. To the 
extent that any such legislation is enacted in the future, we could be adversely affected. 

Item 1A. Risk Factors.

In addition to the risks delineated throughout Item 1, the outbreak of the novel coronavirus (“COVID-19”) in many countries has adversely impacted 
global commercial activity. The measures governments worldwide have enacted to combat the pandemic have resulted in disruptions in global and local 
supply chains and have led to adverse impacts on economic and market conditions as well as increases in unemployment. The severity of COVID-19 and 
duration of government containment actions have impacted both employees and customers of the Company and presented material uncertainty and risk 
with respect to the Company’s performance, liquidity, results of operations, and financial condition. 

The stress and disruption placed on the global economy and financial markets from the outbreak of COVID-19 or other viral outbreaks may have 
near and long-term negative effects on investment valuations, returns, and credit allowance exposure. The Company will continue to closely monitor the 
potential for impacts from any similar type of outbreak, including potential negative impacts on sales of new policies and mortality; however, due to the 
highly uncertain nature of these conditions, it is not possible to reliably estimate the length and severity of any such similar outbreak or its impact to the 
Company’s operations, but the effect could be material.

Item 1B. Unresolved Staff Comments. 

None

18

 
 
 
Item 2. Properties. 

We operate from three locations that are leased from unaffiliated parties. Vericity, Inc. and Fidelity Life are headquartered in Des Plaines, Illinois at 
1350 E. Touhy Avenue, Suite 205W. Efinancial is headquartered in Bellevue, Washington at 1203 114th Avenue, Southeast. Efinancial has a call center in 
Des Plaines, Bellevue and Tempe, Arizona. In total, the three locations can house in excess of 200 employees. During the COVID pandemic we began 
transitioning  most  employee  roles  to  remote  capable  roles.  Today  we  operate  as  a  remote  first  workforce  and  our  locations  supplement  those  remote 
capabilities to provide hybrid work location alternatives for our employees. 

Item 3. Legal Proceedings. 

We are, from time to time, involved in various legal proceedings in the ordinary course of business. These matters often raise difficult and complicated 
factual and legal issues and are subject to many uncertainties and complexities, including but not limited to the underlying facts of each matter; novel legal 
issues; differences or developments in applicable laws and judicial interpretations; class certification issues; judges reconsidering prior rulings; the length 
of time before many of these matters might be resolved by settlement, through litigation, or otherwise.

The outcome of these matters may be affected by many factors included but not limited to decisions, verdicts, and settlements in other individual and 
class action lawsuits that involve the Company, other insurers, or other entities and/or by other legal, governmental, and regulatory actions that involve the 
Company, other insurers, or other entities. 

While it is not possible to forecast the outcome of such legal proceedings, in light of known facts, current issues under consideration via motions to dismiss 
or  otherwise,  existing  insurance,  reinsurance,  and  established  reserves,  we  believe  that  there  is  no  individual  or  class  action  case  pending  against  the 
Company that is currently likely to have a material adverse effect on our financial condition or results of operations.

Item 4. Mine Safety Disclosures.

Non-Applicable 

19

 
PART II

Item 5. Market for Registrant’s Common Equity, Related Shareholder Matters and Issuer Purchases of Equity Securities. 

Our common stock is listed on the NASDAQ Capital Market under the symbol “VERY.” 

On November 6, 2019, the Company announced that its Board of Directors had declared a special one-time cash distribution of $6.25 per share to 
common shareholders of record on November 21, 2019, that was paid on December 6,   2019. The cash distribution totaled approximately $93 million. The 
cash distribution was declared after the completion of a capital needs assessment undertaken by Vericity, Inc.  management at the direction of the Board of 
Directors, following the closing of the Company’s IPO. 

Since we are a holding company, our ability to pay cash dividends depends in large measure on our subsidiaries' ability to make distributions of cash 
or  property  to  us.  Illinois  insurance  laws  restrict  the  amount  of  distributions  Fidelity  Life  can  pay  to  us  without  the  approval  of  the  Director.  See 
Management's  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations  and  Note  9  to  our  audited  consolidated  financial  statements, 
which are incorporated by reference in this Item 5. In connection with the approval of the Conversion by the Director, we agreed, for a period of  twenty-
four months following the completion of the Conversion, to (i) seek the prior approval of the Illinois Department of Insurance for any declaration of an 
ordinary dividend by Fidelity Life, and (ii) either maintain $20  million of the proceeds of the IPO at Vericity, Inc. or use all or a portion of that $20 million 
to fund our operations.  Fidelity Life declared and paid $5,000 in dividends in 2023. 

As of April 1, 2024, the Company had 804 shareholders of record of common stock. 

Item 6. Selected Financial Data. 

As a smaller reporting company, as defined by Rule 12b-2 of the Securities Exchange Act of 1934, as amended, and Item 10(f)(1) of Regulation S-
K, the Company has elected to comply with certain scaled disclosure reporting obligations, and therefore is not required to provide the information required 
by Item 301 of Regulation S-K.

20

 
 
 
 
 
 
Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations. 

Forward-Looking Statements 

This Form 10-K contains “forward-looking” statements that are intended to enhance the reader’s ability to assess our future financial and business 
performance.  Forward-looking  statements  include,  but  are  not  limited  to,  statements  that  represent  our  beliefs  concerning  future  operations,  strategies, 
financial  results  or  other  developments,  and  contain  words  and  phrases  such  as  “may,”  “expects,”  “should,”  “believes,”  “anticipates,”  “estimates,” 
“intends” or similar expressions. In addition, statements that refer to our future financial performance, anticipated growth and trends in our business and in 
our industry and other characterizations of future events or circumstances are forward-looking statements. Because these forward-looking statements are 
based on estimates and assumptions that are subject to significant business, economic and competitive uncertainties, many of which are beyond our control 
or are subject to change, actual results could be materially different.

Consequently, such forward-looking statements should be regarded solely as our current plans, estimates and beliefs with respect to, among other 
things, future events and financial performance. Except as required under the federal securities laws, we do not intend, and do not undertake, any obligation 
to update any forward-looking statements to reflect future events or circumstances after the date of such statements.

The forward-looking statements include, among other things, those items listed below:

•

•

•

•

•

•

•

•

•

•

•

•

•

future  economic  conditions  in  the  markets  in  which  we  compete  that  could  be  less  favorable  than  expected  and  could  have  impacts  on 
demand for our products and services;

our ability to grow and develop our Agency business through expansion of retail call centers, online sales, wholesale operations and other 
areas of opportunity;

our ability to grow and develop our insurance business and successfully develop and market new products;

our ability to enter new markets successfully and capitalize on growth opportunities either through acquisitions or organically;

financial market conditions, including, but not limited to, changes in interest rates and the level and trends of stock market prices causing a 
reduction of net investment income or investment losses and reduction in the value of our investment portfolios;

increased  competition  in  our  businesses,  including  the  potential  impacts  of  aggressive  price  competition  by  other  insurance  companies, 
payment  of  higher  commissions  to  agents  that  could  affect  demand  for  our  insurance  products  and  impact  the  ability  to  grow  and  retain 
agents  in  our  Agency  Segment  and  the  entry  of  new  competitors  and  the  development  of  new  products  by  new  or  existing  competitors, 
resulting in a reduction in the demand for our products and services;

the effect of legislative, judicial, economic, demographic and regulatory events in the jurisdictions where we do business;

the effect of challenges to our patents and other intellectual property;

costs, availability and collectability of reinsurance;

the potential impact on our reported net income that could result from the adoption of future accounting standards issued by the Financial 
Accounting Standards Board or other standard-setting bodies;

the  inability  to  maintain  or  grow  our  strategic  partnerships  or  our  inability  to  realize  the  expected  benefits  from  our  relationship  with  the 
Standby Purchaser;

the inability to manage future growth and integration of our operations; and

changes in industry trends and financial strength ratings assigned by nationally recognized statistical rating organizations.

The following discussion and analysis of our financial condition and results of operations should be read in conjunction with the financial statements 
and accompanying notes included in Item 8 of this Form 10-K. Some of the information contained in this discussion and analysis and set forth elsewhere in 
this  Form  10-K  constitutes  forward  looking  information  that  involves  risks  and  uncertainties.  You  should  review  “Forward  Looking  Statements”  for  a 
discussion of important factors that could cause actual results to differ materially from the results described, or implied by, the forward-looking statements 
contained herein. 

21

 
Overview 

We  provide  life  insurance  protection  targeted  to  the  middle  American  market.  We  believe  there  is  a  substantial  unmet  need  for  life  insurance, 
particularly among domestic households with annual incomes of between $50,000 and $125,000, a market we refer to as our target Middle Market. We 
differentiate our product and service offerings through innovative product design and sales processes, with an emphasis on rapidly issued products that are 
not medically underwritten at the time of sale. 

We conduct our business through our two operating subsidiaries, Fidelity Life, an Illinois-domiciled life insurance company, and Efinancial, a call 
center-based  insurance  agency.  Efinancial  sells  Fidelity  Life  products  through  its  own  call  center  distribution  platform,  independent  agents  and  other 
marketing organizations. Efinancial, in addition to offering Fidelity Life products, sells insurance products of unaffiliated carriers. We report our operating 
results in three segments: Agency, Insurance and Corporate. 

COVID-19

 The stress and disruption placed on the global economy and financial markets from the outbreak of COVID-19 may continue to have near and long-
term  negative  effects  on  investment  valuations,  returns,  and  credit  allowance  exposure.  The  Company  will  continue  to  closely  monitor  the  situation, 
including  potential  negative  impacts  on  sales  of  new  policies  and  mortality;  however,  due  to  the  highly  uncertain  nature  of  these  conditions,  it  is  not 
possible to reliably estimate the length and severity of COVID-19 or its impact to the Company’s operations, but the effect could be material.

War in Ukraine and Israel

The  Company  believes  the  war  in  Ukraine  and  in  and  around  Israel  do  not  have  a  material  impact  on  the  condensed  consolidated  financial 

statements of the Company at December 31, 2023.

National Service Group of AmeriLife, LLC

In  the  second  quarter  2020,  Fidelity  Life  entered  into  a  General  Agent’s  agreement  with  an  unaffiliated  third  party,  National  Service  Group  of 
AmeriLife, LLC (“AmeriLife”). The President of this entity, Scott Perry also sits on the Company’s Board of Directors. This agreement provides Fidelity 
Life access to AmeriLife distribution channels, its commission systems and assists in streamlining administrative processes related to commissions. This 
agreement  also  allows  Efinancial  to  operate  as  a  sub-agent  to  AmeriLife.  On  May  15,  2020,  the  Company  began  selling  products  using  this  new 
distribution  arrangement.  Due  to  the  large  amount  of  the  Company’s  insurance  policies  now  being  sold  through  AmeriLife,  dissolution  of  this  agency 
arrangement  could  have  a  material  impact  on  the  Company’s  financial  statements.  The  Company  has  additional  arrangements  with  AmeriLife  wherein
Efinancial’s sub- agents may sell third party products through AmeriLife. To date it is not believed that any of these arrangements will exceed the related 
party thresholds described in 17 CFR § 229.404. Should these or other arrangements change or exceed the aforementioned threshold, after review by the 
CFO and General Counsel, the Company’s Chairman will be advised and written sign-off will be required from the Chairman. 

Agency Segment 

This segment primarily consists of the operations of Efinancial. Efinancial is a physical call center and remote employee based insurance agency 
that markets life insurance for Fidelity Life and unaffiliated insurance companies. Efinancial’s primary operations are conducted through employee agents 
from three call center locations, which we refer to as our retail channel. In addition, Efinancial operates as a wholesale agency, assisting independent agents 
that desire to work for the carriers that Efinancial represents, which we refer to as our wholesale channel. Efinancial also generates insurance lead sales 
revenue through its eCoverage web presence. For the years ended December 31, 2023 and December 31, 2022, our Agency Segment revenue earned 90% 
and 86% through the retail channel, 4% and 5% through the wholesale channel, and 6% and 9% through insurance lead sales revenue, respectively. 

The Agency Segment’s main source of revenue is commissions earned on the sale of insurance policies sold through our retail channel. Efinancial’s 
employee agents utilize insurance sales leads to contact or be contacted by potential customers and then work with the customers to complete the sales 
process,  which  can  occur  during  the  initial  contact  or  within  24  to  48  hours  for  non-medically  underwritten  policies.  In  our  wholesale  channel,  we 
subcontract  with  our  independent  agents  who  sell  through  Efinancial’s  contracts  with  its  unaffiliated  insurance  carriers.  In  consideration  for  using  our 
carrier contracts and services, we receive a portion of the commission earned by the independent agent from the carrier. 

22

 
 
 
 
 
Agency Segment expenses consist of marketing costs to acquire potential customers, salary and bonuses paid to our employee agents, salary and 
other costs of employees involved in managing the underwriting process for our insurance applications, sales management, agent licensing, training and 
compliance costs. Other Agency Segment expenses include costs associated with financial and administrative employees, facilities rent, and information 
technology.  After  payroll,  the  most  significant  Agency  Segment  expense  is  the  cost  of  acquiring  leads.  We  are  able  to  partially  offset  our  sales  leads 
expense through advertising revenues from individuals who click on specific advertisements while viewing one of our web pages, and through the resale of 
leads that are not well suited for our call center. For years ended December 31, 2023 and December 31, 2022, these offsetting revenues were $4.0 million 
and  $4.5  million,  respectively,  which  reduced  our  total  agency  expenses  by  approximately  6%  and  8%,  respectively.  Our  Agency  Segment  recognizes 
income (loss) to the extent that commissions and other revenue exceed (are less than) our marketing and overhead costs for the period. 

Insurance Segment 

This  segment  consists  of  the  operations  of  Fidelity  Life.  Fidelity  Life  underwrites  primarily  term  life  insurance  through  Efinancial  and  a  diverse 
group  of  independent  insurance  distributors.  Fidelity  Life  specializes  in  life  insurance  products  that  can  be  issued  immediately  or  within  a  short  period 
following a sales call, using non-medical underwriting at the time of policy issuance. 

Fidelity Life engages in the following business lines:

Core Life - Our Core Life insurance business is the primary business of the Insurance Segment. Core Life represents a significant portion of the 
insurance business written by Fidelity Life since it resumed independent operations in 2005. Our Core Life business consists of in force policies that are
considered to be of high strategic importance to Fidelity Life. 

Non   Core  Life  -  Our  Non Core  Life  business  consists  of:  products  that  are  currently  being  marketed  but  are  not  deemed  to  be  of  high  strategic 
importance  to  the  Company  in force  policies  from  product  lines  introduced  since  Fidelity  Life  resumed  independent  operations  in  2005,  but  were 
subsequently discontinued and an older annuity block of business that was not included in the Closed Block. 

Closed  Block  -  Our  Closed  Block  represents  all  in force  participating  insurance  policies  of  Fidelity  Life.  The  Closed  Block  was  established  in 
connection with our 2007 reorganization into a mutual holding company structure and represents all in-force participating insurance policies of Fidelity 
Life. Annuities and assumed life represent (i) our assumed life business, which consists of policies primarily written in the 1980s and early 1990s; (ii) our 
direct annuity contracts, which consist of approximately 77 structured settlement contracts that remain from a group of contracts entered into in the late 
1980s; and (iii) our assumed annuities, which consist of contract-holder deposits assumed from a former affiliate under two coinsurance treaties entered 
into in 1991 and 1992. The 2019 demutualization of Members Mutual had no impact on how the Closed Block is structured. 

  We  have  not  accepted  new  policies  in  these  legacy  lines  since  2006  or  prior,  and  these  lines  are  considered  to  be  in  “run-off”  with  a  declining 
number of policies in-force each period. We recognize income on the Closed Block, and annuities and assumed life to the extent that premium revenues and 
net investment income exceed the benefit expenses and operating expenses (including paid and accrued policyholder dividends) of these lines of business. 
On the two annuity lines, we recognize income (loss) to the extent that our net investment income earned exceeds (are less than) benefit expenses (direct 
annuities) and amounts credited on policy deposits (assumed annuities) and operating expenses of the two lines. 

Annuities  and  Assumed  Life  -  We  have  assumed  reinsurance  commitments  with  respect  to  annuity  contract-holder  deposits  and  a  block  of  life 
insurance  contracts  that  were  ceded  by  former  affiliates  of  Fidelity  Life.  On  March  29,  2019,  the  majority  of  the  assumed  block  of  life  business  was 
recaptured. The annuity deposits were ceded to Fidelity Life through two contracts entered into in the early 1990s. These annuity and assumed life deposits 
are now largely in runoff, with only minor amounts of new deposits each year. There are minimal remaining surrender charges associated with the assumed 
annuity contracts. 

Our Insurance Segment revenues consist of net insurance premiums, net investment income, and net gains (losses) on investments. Our distributors 
consist of the independent insurance agencies and Efinancial that we contract with to sell our insurance products to the customers (policyholders) who buy 
our insurance policies. We recognize premium revenue from our policyholders. We purchase reinsurance coverage to help manage the risk on our insurance 
policies by paying, or ceding, a portion of the policyholder premiums to the reinsurance companies. Our net insurance premiums reflect amounts collected 
from  policyholders,  plus  premiums  assumed  under  reinsurance  agreements  less  premiums  ceded  to  reinsurance  companies.  Net  investment  income 
represents primarily interest income earned on fixed maturity securities that we purchase with cash flows from our premium revenues. We also realize gains 
and  losses  on  sales  of  investment  securities.  These  investments  support  our  liability  for  policy  reserves  and  provide  the  capital  required  to  operate  our 
insurance  business.  Capital  requirements  are  primarily  established  by  regulatory  authorities.  See  “Note  2—Investments”  and  “Business—Risk-Based 
Capital (RBC) Requirements.” 

23

 
Insurance  Segment  expenses  consist  of  benefits  paid  to  policyholders  or  their  beneficiaries  under  life  insurance  policies.  Benefit  expenses  also 
include additions to the reserve for future policyholder benefits to recognize our estimated future obligations under the policies. Benefit expenses are shown
net  of  amounts  ceded  under  our  reinsurance  contracts.  Our  Insurance  Segment  also  incurs  policy  acquisition  costs  that  consist  of  commissions  paid  to 
agents, policy underwriting and issue costs and variable sales costs. A portion of these policy acquisition costs are deferred and expensed over the life of 
the insurance policies acquired during the period. In addition to policy acquisition costs, we incur expenses that vary based on the number of contracts that 
we have in-force, or variable policy administrative costs. These variable costs consist of expenses paid to third-party administrators based on rates for each 
policy administered. As the number of in-force policies increases, these expenses will increase. Conversely, when the number of in-force policies declines, 
variable policy expenses decline. Our insurance operations also incur overhead costs for functional and administrative staff to support insurance operations, 
financial reporting and information technology. We recognize income (loss) on insurance operations to the extent that premium revenues, net investment 
income and investment gains (losses) exceed (are less than) benefit expenses and general operating expenses for the period. 

Corporate & Other Segment 

The results of this segment consist of net investment income and net gains (losses) on investments earned on invested assets. We also include certain 
corporate expenses that are not allocated to our other segments, including expenses of Vericity, Inc., Board of Director's expenses, allocation of executive 
management time spent on corporate matters, and financial reporting and auditing costs related to our consolidation and internal controls. Our Corporate & 
Other Segment recognizes income (loss) to the extent that net investment income and net gains (losses) on investments exceed (are less than) corporate 
expenses. 

Included in the Corporate & Other Segment is the elimination of intercompany transactions which primarily consists of the sales by our Agency 
Segment of life products of our Insurance Segment. The eliminations represent the amounts required to eliminate the intercompany transactions as recorded 
in our segment results, and in particular, to eliminate any intersegment profits resulting from such transactions. Our segment results follow the accounting 
principles  and  methods  applicable  to  each  segment  as  if  the  intercompany  transactions  were  with  unaffiliated  organizations:.  See  "Corporate  &  Other  " 
segment results included in this Management Discussion & Analysis for further discussion. 

Factors Affecting Our Results 

Strategic Goals and Financial Impact of Sales of Policies Produced by Efinancial 

Using Efinancial as both a direct writing and sub-agent of AmeriLife we have full vertical integration for the sale and issuance of life insurance 
policies and are able to gather end-to-end consumer data, extending from tracking data to analyzing the characteristics of leads that generate successful 
marketing efforts to the associated underwriting and claims experience. Since we acquired Efinancial in 2009, we have made significant investments in the 
development of our controlled distribution strategy for reaching our target market. By converting data we generate through our distribution platform into 
actionable insight using statistical analysis, we will seek to be more efficient in our acquisition and use of leads, improve our call center placement ratios 
and  strive  to  achieve  overall  profitability.  However,  the  investments  made  in  pursuit  of  this  strategy,  among  other  factors,  have  adversely  affected  our 
historical results of operations. Additionally, while unlikely, changes in the relationship between Efinancial and Amerilfe could also negatively impact our 
financial condition and results of operations. 

Accuracy of Our Pricing Assumptions 

In order for our insurance operations to be profitable, we must achieve product experience consistent with our pricing assumptions. We price our 
products using a number of assumptions that are designed to support the desired level of profitability. Our operating results will be affected by variances 
between our pricing assumptions and our actual experience. The key pricing assumptions made are: 

•

•

Investment Returns. We earn income on the investments held to support reserves and capital requirements. The amount of net investment 
income that we recognize will vary depending on the amount of invested assets that we own, the types of investments we own, the interest 
rates  earned  and  amount  of  dividends  received  on  our  investments.  If  the  actual  amount  of  net  investment  income  earned  is  less  than 
projected, our products may not generate the desired level of profitability. 

Persistency  Experience.  Many  of  the  non-medically  underwritten  products  that  we  issue  have  a  limited  amount  of  insurance  industry 
information  to  use  in  developing  policy  lapse  rates.  We  are  developing  our  own  historical  experience  as  to  expected  lapse  rates  for  these 
products  and  reflect  our  emerging  experience  in  our  pricing.  If  actual  policy  lapse  rates  exceed  the  lapse  rates  assumed  in  pricing  our 
products, we may receive lower premium revenues and may not receive enough premium to cover all of our acquisition costs for the policy. 

24

 
•

•

Mortality Experience. We use our historical experience combined with experience projections from our reinsurance partners to develop our 
assumptions for the level, frequency and pattern of future claims experience. In our Insurance Segment, we principally issue non-medically 
underwritten products through underwriting processes that generally have limited recent company and industry experience; therefore, their 
performance may be less reliable and subject to greater variance than products underwritten through processes with more established industry 
experience. 

Operating  Expenses.  Our  level  of  operating  expenses  affects  our  reported  net  income  (loss).  Our  general  operating  expenses  include 
expenses that vary based on the growth in our revenues and expenses that are fixed regardless of revenue growth. As discussed above, we 
have experienced operating losses principally because our operating expenses and corporate overhead exceed our revenues, and our inability 
to defer a majority of our commission expense on policies produced by our affiliated agency, Efinancial. 

Efinancial Commission Financing 

In  instances  where  Efinancial  has  agreed  to  accept  the  receipt  of  levelized  commissions  on  the  successful  placement  of  an  insurance  policy. 
Efinancial has entered into a commission financing arrangement with Hannover Life. Under this arrangement, Efinancial receives an upfront commission 
from Hannover Life and agrees to pay a levelized commission back to Hannover Life. This payment stream is over the level premium period the policy 
stays in-force and premiums are received.  This arrangement covered certain RD Life business issued October 2017 through December 2020 and issued 
January 2022 through December 2023.  This arrangement has been terminated for new business effective December 31, 2023.  

Critical Accounting Policies 

The accounting policies discussed in this section are those that we consider to be the most critical to an understanding of our consolidated financial 
statements, and include valuation of fixed maturity securities, allowance for credit losses on available-for-sale securities, mortgage loans, deferred policy 
acquisition  costs  (DAC),  future  policy  benefit  reserves  and  income  taxes.  Our  significant  policies  are  described  in  Note  1—Basis  of  Presentation  and 
Summary  of  Significant  Accounting  Policies  to  our  consolidated  financial  statements  included  elsewhere  in  this  Form  10-K.  The  preparation  of  the 
consolidated  financial  statements  in  conformity  with  GAAP  requires  management  to  use  judgment  in  making  estimates  and  assumptions  that  affect 
reported amounts of assets, liabilities, revenues, expenses and related disclosures. We regularly evaluate our estimates and judgments based on historical 
experience, market indicators and other relevant factors and circumstances. Actual results may differ from these estimates under different assumptions or 
conditions and may affect our financial position and results of operations. 

Valuation of Fixed Maturity Securities 

Our  fixed  maturity  securities  are  classified  as  “available-for-sale”  securities,  which  are  carried  at  fair  value  on  the  balance  sheet.  Fair  value 
represents the price that would be received to sell an asset in an orderly transaction between market participants on the measurement date. For investments 
that  are  not  actively  traded,  the  determination  of  fair  value  requires  us  to  make  a  significant  number  of  assumptions  and  judgments.  Fair  value 
determinations  include  consideration  of  both  observable  and  unobservable  inputs.  Observable  inputs  reflect  market  data  obtained  from  independent 
sources, while unobservable inputs reflect our view of market assumptions in the absence of observable market information. Security pricing is applied 
using a hierarchy approach. 

Level 1—Unadjusted quoted prices for identical assets in active markets the Company can access. 

Level 2—This level includes fixed maturity securities priced principally by independent pricing services using observable inputs other than Level 1 
prices, such as quoted prices for similar instruments in active markets; quoted prices for identical or similar instruments in inactive markets; and 
model-derived valuations for which all significant inputs are observable market data. Level 2 instruments include most corporate debt securities and 
U.S. government and agency mortgage-backed securities that are valued by models using inputs that are derived principally from or corroborated by 
observable market data. 

Level 3—Fair values are derived from valuation techniques in which one or more significant inputs are unobservable. Level 3 instruments include 
less liquid securities for which significant inputs are unobservable in the market, such as structured securities with complex features that require 
significant management assumptions or estimation in the fair value measurement. Level 3 hierarchy requires the use of observable market data when 
available. 

25

 
At December 31, 2023 the estimated fair value of our fixed maturity securities by fair value hierarchy was as follows: 

Fair Value of Investments at December 31, 2023
(dollars in thousands)

Level 1

Level 2

Level 3

Total Fair
Value

$

2,258    
1 % 

$

281,023    
90 % 

$

30,102    
9 % 

$

313,383  

100 %

Level 1 securities include principally exchange traded funds that are valued based on quoted market prices for identical assets. 

All of the fair values of our fixed maturity within Level 2 are based on prices obtained from independent pricing services. All of our prices for each 
security  are  generally  sourced  from  multiple  pricing  vendors,  and  a  vendor  hierarchy  is  maintained  by  asset  type  and  region  of  the  world,  based  on 
historical  pricing  experience  and  vendor  expertise.  We  ultimately  use  the  price  from  the  pricing  service  highest  in  the  vendor  hierarchy  based  on  the 
respective  asset  type  and  region.  For  fixed  maturity  securities  that  do  not  trade  on  a  daily  basis,  the  pricing  services  prepare  estimates  of  fair  value 
measurements  using  their  pricing  applications  which  incorporate  a  variety  of  inputs  including,  but  not  limited  to,  benchmark  yields,  reported  trades,
broker/dealer  quotes,  issuer  spreads,  and  U.S.  Treasury  curves.  Specifically,  for  asset-backed  securities,  key  inputs  include  prepayment  and  default 
projections  based  on  past  performance  of  the  underlying  collateral  and  current  market  data.  Securities  with  validated  quotes  from  pricing  services  are 
reflected  within  Level  2  of  the  fair  value  hierarchy,  as  they  generally  are  based  on  observable  pricing  for  similar  assets  or  other  market  significant 
observable inputs. 

Level 3 fair value classification consists of investments in structured securities where the fair value of the security is determined by a pricing service 
using internal pricing models where one or more of the significant inputs is unobservable in the marketplace, or there is a single broker/dealer quote. The 
fair value of a broker-quoted asset is based solely on the receipt of an updated quote from a single market maker or a broker-dealer recognized as a market 
participant. The Company does not adjust broker quotes when used as the fair value measurement for an asset. 

If we believe the pricing information received from third-party pricing services is not reflective of market activity or other inputs observable in the 
market, we may challenge the price through a formal process with the pricing service. Historically, we have not challenged or updated the prices provided 
by  third-party  pricing  services.  However,  any  such  updates  by  a  pricing  service  to  be  more  consistent  with  the  presented  market  observations,  or  any 
adjustments made by us to prices provided by third-party pricing services, would be reflected in the balance sheet for the current period. 

When  the  inputs  used  to  measure  fair  value  fall  within  different  levels  of  the  hierarchy,  the  level  within  which  the  fair  value  measurement  is 
categorized is based on the lowest level input that is significant to the fair value measurement in its entirety. Thus, a Level 3 fair value measurement may 
include inputs that are observable (Level 1 or Level 2) and unobservable (Level 3). 

Change in Allowance for Credit Losses 

The Company regularly reviews its fixed income portfolio to identify and evaluate whether a security may require a credit loss allowance.  For each 
fixed income security in an unrealized loss position, the Company assesses whether management with the appropriate authority has made the decision to 
sell or whether it is more likely than not the Company will be required to sell the security before recovery of the amortized cost basis for reasons such as 
liquidity, contractual or regulatory purposes. If a security meets either of these criteria, any existing credit loss allowance would be written-off against the 
amortized cost basis of the asset along with any remaining unrealized losses, with incremental losses recorded in earnings. For all other securities in an
unrealized loss position in which the Company does not expect to recover the entire amortized cost basis, the security is deemed to have a credit loss. 

Significant judgment is required in the determination of whether a credit loss has occurred for a security. The Company has developed a consistent 
methodology and has identified significant inputs for determining whether a credit loss has occurred. Some of the factors considered in evaluating whether 
a decline in fair value is a credit loss are the financial condition and prospects of the issuer, payment status, the probability of collecting scheduled principal 
and interest payments when due, credit ratings of the securities, and the duration and severity of the decline. 

The credit loss component of a fixed maturity security impairment is calculated as the difference between amortized cost and the present value of 
the expected cash flows of the security. The present value is determined using the best estimate of cash flows discounted at the effective rate implicit to the 
security  at  the  date  of  purchase  or  prior  impairment.  The  methodology  and  assumptions  for  estimating  the  cash  flows  vary  depending  on  the  type  of 
security. For mortgage-backed and asset-backed securities, cash flow estimates, including prepayment assumptions, are based on data from widely accepted 
third-party sources or internal estimates. In addition to prepayment assumptions, cash flow estimates vary based on assumptions regarding the underlying 
collateral characteristics, expectations of delinquency and default rates, and structural support, including subordination and guarantees.If the Company does 
not expect to receive cash flows sufficient to recover the entire amortized cost basis of the fixed maturity security, a credit loss allowance is recorded in 

26

 
 
 
 
   
   
   
 
 
 
 
 
 
 
earnings for the shortfall in expected cash flows; however, the amortized cost, net of the credit loss allowance, may not be lower than the fair value of the 
security. If the present value of the modeled expected cash flows equals or exceeds the amortized cost of a security, no credit loss exists. The non-credit 
component, determined as the difference between the adjusted amortized cost basis and fair value, is recognized in other comprehensive (loss) income. If 
the present value of the modeled expected cash flows equals or exceeds the amortized cost of a security, no credit loss exists. 

The  measurement  of  credit  losses  for  available-for-sale  fixed  income  securities  measured  at  fair  value  is  not  affected  except  that  credit  losses 
recognized are limited to the amount by which fair value is below amortized cost and the credit loss adjustment is recognized through an allowance which 
may change over time but once recorded cannot subsequently be reduced to an amount below zero. Previously these credit loss adjustments were recorded 
as OTTI and were not reversed once recorded.

Mortgage Loans

Our  mortgage  loans  are  held  on  commercial  real  estate  and  are  stated  at  the  aggregate  unpaid  principal  balances,  net  of  any  credit  losses  and 
valuation  allowances.  We  identify  loans  for  evaluation  of  credit  loss  primarily  based  on  the  collection  experience  of  each  loan.  Mortgage  loans  are 
considered to have a credit loss when, based on current information and events, it is probable that we will be unable to collect principal or interest amounts 
according to the contractual terms of the loan agreement. Credit losses are measured on a loan-by-loan basis based on the present value of expected future 
cash flows discounted at the loan’s effective interest rate or the fair value of the collateral. Credit losses are included in net gains (losses) on investments in 
the Consolidated Statements of Operations. 

Interest income from mortgage loans is recognized on an accrual basis using the effective yield method. Accrual of income is generally suspended 
for mortgage loans that are in default or when full and timely collection of principal and interest payments is not probable. Mortgage loans are considered 
past due when full principal or interest payments have not been received according to contractual terms. 

At December 31, 2023 and December 31, 2022, there was a valuation allowance of $573 thousand and $83 thousand, respectively. 

Deferred Policy Acquisition Costs (DAC) 

For our Insurance Segment, the costs of acquiring new business are deferred to the extent that they are directly related to the successful acquisition 
of insurance contracts. Deferred acquisition costs include commissions paid in the first policy year that are in excess of the ultimate renewal commissions 
payable on the policy. For any of our policies for which we do not pay renewal commissions, the deferred acquisition costs (at the segment level) include 
all  commissions  paid  in  the  first  year.  For  policies  for  which  we  pay  levelized  commissions  over  the  life  of  the  policy,  we  expense  the  first-year 
commission and therefore do not defer any other commission expense. We also defer costs associated with policy underwriting and issuance related to the 
successful acquisition of insurance contracts. Non-deferred first year acquisition costs that are expensed as incurred include expenses that do not meet the 
definition of a deferrable cost, which includes the acquisition costs incurred on insurance applications that do not result in an in-force policy (unsuccessful 
efforts). 

The  amortization  of  DAC  for  traditional  life  insurance  products  is  determined  as  a  level  proportion  of  premium  based  on  actuarial  methods  and 
assumptions about mortality, morbidity, lapse rates, expenses, and future yield on related investments, established by us at the time the policy is issued. 
GAAP requires that assumptions for these types of products not be modified while the policy is outstanding. Amortization is adjusted each period to reflect 
policy  lapse  or  termination  rates  compared  to  anticipated  experience.  Accordingly,  acceleration  of  DAC  amortization  could  occur  if  policies  terminate 
earlier  than  originally  assumed.  We  establish  the  assumptions  used  to  determine  DAC  amortization  based  on  estimates  using  Company  experience  and 
other relevant information that is used to price the products. We monitor our actual experience and will update the actuarial factors applied to future policy 
issues  if  warranted.  The  selection  of  actuarial  assumptions  requires  considerable  judgment  and  has  inherent  uncertainty.  Should  actual  policy  lapse 
experience be higher than that assumed during a reporting period, we will amortize our DAC balance faster and report lower net income. 

We evaluate the recoverability of our DAC asset as part of our premium deficiency testing. If a premium deficiency exists, we reduce DAC by the 
amount of the deficiency through a charge to current period earnings (loss). If the deficiency is more than the recognized DAC balance, we reduce the DAC 
balance to zero and increase the reserve for future policy benefits by the excess with a corresponding charge to current period earnings (loss). See “Future 
Policy Benefit Reserves” below for more information on premium deficiency testing. 

27

 
Future Policy Benefit Reserves 

We calculate and maintain reserves for estimated future claims payments to policyholders using actuarial assumptions in accordance with industry 
practice and GAAP. Many factors affect these reserves, including mortality trends, policy persistency and investment returns. We establish our reserves 
based on estimates, assumptions and our analysis of historical experience. 

The calculation of future policy reserves requires the use of significant judgment and is inherently uncertain. If our actual experience differs from 
the experience assumed in establishing our reserves, the impact of these differences is reflected in the results of operations in each period. If actual claims 
are higher than assumed claims experience, our reported income (loss) will be reduced (increased) for the periods in which this experience occurs. If actual 
policy lapses are generally higher than that assumed, our future policy benefit reserves will be reduced for the period in which this experience occurs. 

The primary reserve method that is used in calculation of our future policy benefit reserves is the net level premium method. The net level premium 
method requires that the future policy benefit reserves are accrued as a level proportion of the premium paid by the policyholder. In applying this method, 
we use a number of actuarial assumptions that represent management’s best estimate at the time the contract was issued with the addition of a margin for 
adverse  deviation.  Actuarial  assumptions  include  estimates  of  morbidity,  mortality,  policy  persistency,  discount  rates  and  expenses  over  the  life  of  the 
contracts. 

A premium deficiency exists if the discounted present value of future gross premiums is not sufficient to cover anticipated future cash outflows. To 
assess  the  adequacy  of  our  benefit  reserves,  we  annually  perform  premium  deficiency  testing  for  each  of  our  lines  of  business  using  best  estimate 
assumptions as of the date of the test without provision for adverse deviation. If benefit reserves minus the DAC asset are less than the present value of 
future cash flows on the line of business, then first the DAC asset will be reduced. If reducing the DAC asset down to zero is still not sufficient to eliminate 
the premium deficiency, then benefit reserves will be increased. Recognizing a premium deficiency will reduce our reported net income or increase our 
reported loss, for the period.

Under best estimate assumptions as to mortality, lapses, expenses, and investment yields, DAC is still recoverable on the Core Life and Non-Core 
Life  products  (Open  Block),  Closed  Block,  and  assumed  life  line  of  business.  The  annuities  line  has  no  remaining  DAC,  and  under  best  estimate 
assumptions on that line, no benefit reserve increases are needed. 

In connection with our premium deficiency testing, we performed sensitivity analyses on our Open Block, Closed Block, annuities, and assumed life 
business lines to capture the effect that certain key assumptions have on expected future cash flows, and the impact of those assumptions on the adequacy 
of DAC balances and GAAP benefit reserves. The sensitivity tests are performed independently, without consideration for any correlation among the key 
assumptions. 

We performed the following sensitivity tests as of December 31, 2023: 

•

•

•

future lapse assumptions increased by a multiplicative factor of 1.05, 

future mortality increased by a multiplicative factor of 1.05 for all life blocks, 

future investment yield assumptions were lowered by 50 basis points. 

 Under all tests described above, the DAC was still recoverable on the Core Life plus Non-Core Life and assumed life lines of business. For the 
annuities line, there is no remaining DAC due to the age of the contracts. As such, these sensitivity runs tested the adequacy of the benefit reserves for this 
line. For the annuities line, a drop in investment yield of 50 basis points would result in a required reserve increase of $0.3 million, while for the mortality 
scenario and the lapse scenario there would be no impact to benefit reserves.

Income Taxes 

Under applicable Federal income tax guidance, the taxation of life insurance companies is subject to special rules not applicable to other (non-life) 
companies. Accordingly, we have to consider the implications of these different tax rules in accounting for income tax expense, as separately applicable to 
our life and non-life subgroups of companies. 

We  record  federal  income  tax  expense  in  our  Consolidated  Statements  of  Operations  based  on  pre-tax  income  as  determined  using  GAAP 
accounting. The timing of the recognition of certain income and expense items for GAAP accounting can differ from the timing of recognition of the same 
income and expense items in our federal tax returns. The timing of recognition in the federal tax return is based on tax laws and regulations. As a result, the 
annual tax expense reflected in our Consolidated Statements of Operations is different than that reported in the tax returns. 

We  account  for  income  taxes  under  the  asset  and  liability  method,  which  requires  the  recognition  of  deferred  taxes  for  temporary  differences 
between  the  financial  statement  and  tax  return  basis  of  assets  and  liabilities.  Deferred  tax  assets  generally  represent  items  that  can  be  used  as  a  tax 
deduction or credit in future years for which we have already recorded the tax benefit in our income statement. Deferred tax liabilities generally represent 
tax expense recognized in our financial statements for which payment has been deferred or expenditures for which we have already taken a deduction in 
our tax return but have not yet been recognized in our financial statements. Under GAAP, we are required to evaluate the recoverability of our deferred tax 
assets and establish a valuation allowance if necessary, 

28

 
to reduce our deferred tax assets to an amount that is more likely than not to be realized. Significant judgment is required in determining whether valuation 
allowances  should  be  established,  as  well  as  the  amount  of  such  allowances.  To  the  extent  that  we  are  required  to  establish  an  additional  valuation 
allowance against deferred income tax assets, the amount of such valuation allowance would generally be charged against our net income for the period in 
which that valuation allowance is established.

We establish or adjust valuation allowances for deferred tax assets when we estimate that it is more likely than not that future taxable income will be 
insufficient  to  realize  the  value  of  the  deferred  tax  asset.  We  evaluate  all  significant  available  positive  and  negative  evidence  as  part  of  our  analysis. 
Negative  evidence  includes  the  existence  of  losses  in  recent  years.  Positive  evidence  includes  the  forecast  of  future  taxable  income  and  tax-planning 
strategies  that  would  result  in  the  realization  of  deferred  tax  assets.  The  underlying  assumptions  we  use  in  forecasting  future  taxable  income  require 
significant  judgment  and  take  into  account  our  recent  performance.  The  ultimate  realization  of  deferred  tax  assets  depends  on  the  generation  of  future 
taxable  income  during  the  periods  in  which  temporary  differences  are  deductible  or  creditable.  If  actual  experience  differs  from  these  estimates  and 
assumptions, the recognized deferred tax asset value may not be fully realized, resulting in an increase to income tax expense in our results of operations.

As of December 31, 2023, we had a 100% valuation allowance recorded against the deferred tax assets related to the non-life subgroup of our tax 
return. The Company also maintains a valuation allowance against a portion of the unrealized investment losses at December 31, 2022 in the life group. 
Valuation allowances are established because we determined that it is more likely than not that these assets will not be recoverable. The recording of the 
valuation allowance not related to investment losses, increases our federal income tax expense which in turn reduces our reported net income or increases
our net loss as applicable. Our recorded net deferred tax asset is shown in the following table.

(dollars in thousands)
Deferred income tax assets, net
Total deferred tax assets
Total deferred tax liabilities
Net deferred tax asset (liability)
   before valuation allowance
Valuation allowance
Deferred income tax asset, net

Principal Revenue & Expense Items 

Revenues 

Life

December 31, 2023
Non-Life

Total

Life

December 31, 2022
Non-Life

Total

  $

62,331     $
28,805    

31,084     $
5,577    

93,415     $
34,382    

53,747     $
24,244    

37,910     $
14,550    

91,657  
38,794  

33,526    
(1,130 )  
32,396     $

25,507    
(25,507 )  

—     $

59,033    
(26,637 )  
32,396     $

29,503    
(1,066 )  
28,437     $

23,360    
(23,360 )  

—     $

52,863  
(24,426 )
28,437  

  $

Our primary revenue sources are net insurance premiums, commissions, net investment income, net gains (losses) on investments, insurance lead

sales and other income. 

Net Insurance Premiums 

Net  premiums  consist  of  direct  life  insurance  premiums  due  and  collected  from  our  policyholders  on  in-force  insurance  policies  and  premiums 
collected on assumed life reinsurance contracts, less reinsurance premiums paid to reinsurers. Direct premiums are recorded in our Insurance Segment and 
classified  as  first  year  premiums  when  they  relate  to  the  first  calendar  year  coverage  period.  Premiums  for  policies  outside  their  first  calendar  year  are 
called renewal premiums. 

Net Investment Income 

Net investment income consists of income generated from our investment portfolio and is recorded net of related expenses incurred to manage our 
investments. Net investment income primarily consists of interest income earned on fixed maturity security investments and dividends earned on our equity 
holdings,  net  of  related  expenses  incurred  to  manage  our  investments.  Net  investment  income  earned  on  assets  required  to  support  insurance  reserves, 
annuity  deposits  and  related  regulatory  capital  requirements  is  allocated  to  our  Insurance  Segment.  Any  other  net  investment  income  is  recorded  in  the 
Corporate & Other Segment.

Earned Commissions

Earned  commission  revenue  consists  of  amounts  received  and  due  from  insurance  carriers  on  policies  sold  by  Efinancial  and  is  recorded  in  our
Agency Segment. However, the commission revenue from sales of Fidelity Life policies, not included in the AmeriLife agreement, are eliminated in our 
Consolidated Statements of Operations, because Efinancial and Fidelity Life are affiliated. 

29

 
 
 
 
   
 
 
 
   
   
   
   
   
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net Gains (Losses) on Investments

Net gains (losses) on investments result from sales of investment securities and net of allowances for credit losses of fixed maturity securities. 

Insurance Lead Sales 

In our Agency Segment, insurance lead sales revenue consists of (i) click-through revenues we generate when leads click through to our webpages 
to  access  information  about  life  insurance  options  sponsored  by  another  company  and  (ii)  data  revenues  we  generate  through  the  sale  of  information 
regarding leads.

Other Income 

For our Insurance Segment, other income primarily consists of cost of insurance charges on universal life contracts. Included in other income are 
fees received from the licensing of our patented worksite product where the licensee is required under the agreement to pay a licensing fee as premiums are 
earned. The license of intellectual property rights for a licensing transaction in which consideration is tied to the subsequent sale or usage of intellectual 
property,  the  revenue  recognition  standard  provides  an  exception  to  the  recognition  principle  that  is  part  of  step  5  (i.e.,  recognize  revenue  when  or  as 
control of the goods or services is transferred to the customer). Under this sales- or usage-based royalty exception, an entity would not estimate the variable 
consideration  from  sales-  or  usage-based  royalties.  Instead,  the  entity  would  wait  until  the  subsequent  sale  or  usage  occurs  to  determine  the  amount  of 
revenue to recognize. Accordingly, licensing fee income under this arrangement is recognized as the licensee earns premiums. 

Benefits and Expenses 

This  category  consists  of  benefits  to  policyholders,  which  include  policyholder  dividends  and  policyholder  dividend  obligations  (PDO),  interest 

credited to policyholder and contract-holder balances, general operating expenses and amortization of DAC. 

Life, Annuity and Health Claim Benefits 

Benefit expenses are recorded in our Insurance Segment. Benefit expenses include claims paid or payable on in-force insurance policies, as well as 
the  change  in  our  reserves  for  future  policy  benefits  during  the  period.  Benefit  expenses  are  reduced  by  amounts  ceded  to  reinsurance  companies  with 
whom we contract to share policy risks. 

Interest Credited to Policyholder Account Balances 

The interest credited primarily relates to amounts that contract-holders earn on any contract-holder deposits from our assumed annuity contracts and 
other amounts left on deposit with us. Our universal life policies and assumed annuity contracts require Fidelity Life to periodically establish the crediting 
rate to be paid on policyholder and contract-holder deposits. All current assumed annuity contracts are credited with interest at the minimum interest rate 
guaranteed in the contract. Interest credited relates solely to our Insurance Segment. 

Operating Costs and Expenses 

Operating expenses are incurred by all of our segments. The operating expenses of our Insurance Segment include policy acquisition costs in excess 
of amounts that qualify for deferral, ceding commissions received on ceded reinsurance in excess of amounts deferred, variable policy administration costs, 
general  overhead  and  administration  costs,  and  insurance  premium  taxes  and  assessments  paid  to  various  states.  Agency  Segment  expenses  consist  of 
compensation paid to employee sales agents, costs of insurance sales leads (marketing), costs of sales management and support activities, agent licensing 
expenses  and  general  overhead  and  administration  expenses.  The  expenses  of  the  Corporate  &  Other  Segment  include  allocation  of  a  portion  of  the 
compensation  of  senior  executives  related  to  corporate  activities,  Board  of  Director  expenses  related  to  corporate  business,  and  other  operating  costs 
considered  to  be  of  a  corporate  nature  and  not  directly  related  to  either  of  our  other  business  segments.  Overhead  and  administrative  expenses  of  the 
segments  include  employee  costs  (salaries,  bonuses  and  benefits),  office  rent,  information  technology  and  costs  of  third-party  administrators  and  other 
contractors.

 Amortization of Deferred Policy Acquisition Costs 

DAC  amortization  represents  the  actuarially  determined  reduction  in  the  DAC  asset  for  the  period.  The  amount  of  acquisition  cost  amortization 

recognized each period is based on actual factors established when the insurance contracts were written. 

30

 
Results of Operations 

The major components of operating revenues, benefits and expenses and net (loss) income are as follows: 

Vericity, Inc. Consolidated Results of Operations 

(dollars in thousands)
Revenues

Net insurance premiums
Net investment income
Net (losses) gains on investments
Earned commissions
Insurance lead sales
Other income

Total revenues
Benefits and expenses

Life, annuity, and health claim benefits
Interest credited to policyholder account balances
Operating costs and expenses
Amortization of deferred policy acquisition costs

Total benefits and expenses

(Loss) income before income taxes

Income tax (benefit) expense

Net  (loss) income

Year Ended December 31,

2023

2022

96,839     $
16,613    
(2,507 )  
59,937    
4,008    
2,675    
177,565    

67,674    
2,638    
104,151    
13,954    
188,417    
(10,852 )  
(959 )  
(9,893 )   $

100,075  
16,036  
(327 )
42,634  
4,453  
1,041  
163,912  

67,502  
2,780  
97,755  
18,443  
186,480  
(22,568 )
(2,108 )
(20,460 )

  $

  $

Year Ended December 31, 2023 Compared to Year Ended December 31, 2022

Total Revenues 

For the year ended December 31, 2023, total revenues were $177.6 million compared to $163.9 million for the year ended December 31, 2022. This 
increase  of  $13.7  was  primarily  due  to  an  increase  in  earned  commissions  and  net  investment  income,  partially  offset  by  a  decrease  in  net  insurance 
premiums, a higher net loss on investments and a decrease in insurance lead sales.

Benefits and Expenses 

For the year ended December 31, 2023, total benefits and expenses were $188.4 million compared to $186.5 million for the year ended December 
31,  2022.  This  increase  of  $1.9  million  was  primarily  due  to  higher  operating  expenses  partially  offset  by  amortization  of  deferred  policy  acquisition 
expenses.

Loss from Operations Before Income Taxes 

For the year ended December 31, 2023, we had a loss before taxes of $10.9 million compared to a loss before taxes of $22.6 million for the year 
ended December 31, 2022. This decrease in loss of $11.7 million was primarily due to increases in earned commission, net investment income and lower 
deferred  policy  acquisition  costs,  partially  offset  by  higher  operating  costs  and  expenses,  lower  net  insurance  premiums  and  higher  net  losses  on 
investments. 

Income Taxes 

For the year ended December 31, 2023, our income tax benefit was $1.0 million compared to an income tax benefit of $2.1 million for the year 
ended December 31, 2022. The decreased benefit of $1.1 million reflects a smaller loss attributable to the life sub-group. The non-life sub-group has a full 
valuation  allowance,  therefore  no  income  tax  impact.  See  “Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations—
Critical Accounting Policies—Income Taxes.” 

31

 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Analysis of Segment Results 

Reconciliation of Segment Results to Consolidated Results 

The following analysis reconciles the reported segment results to the Vericity, Inc. total consolidated results. 

(Loss) income before income tax by segment

Agency
Insurance
Corporate & Other

(Loss) income from operations before income tax

Income tax (benefit) expense

Net (loss) income

Agency Segment 

The results of our Agency Segment were as follows: 

Revenues

Earned commissions
Insurance lead sales & other

Total revenues

Expenses

Operating costs and expenses

Total expenses
Income (loss) before income taxes

Year Ended December 31,

2023

2022

(dollars in thousands)

  $

  $

1,444     $
(3,502 )  
(8,794 )  
(10,852 )  
(959 )  
(9,893 )   $

(8,695 )
(7,652 )
(6,221 )
(22,568 )
(2,108 )
(20,460 )

Year Ended December 31,

2023

2022

(dollars in thousands)

  $

  $

60,282     $
5,579    
65,861    

64,417    
64,417    
1,444     $

43,063  
4,890  
47,953  

56,648  
56,648  
(8,695 )

Year Ended December 31, 2023 Compared to Year Ended December 31, 2022

Earned Commissions 

For the year ended December 31, 2023, earned commissions were $60.3 million compared to $43.1 million for the year ended December 31, 2022. 

This increase of $17.2 million resulted primarily from increased sales in the retail channel.

Insurance Lead Sales & other 

For the year ended December 31, 2023, insurance lead sales and other were $5.6 million compared to $4.9 million for the year ended December 31, 

2022. This increase of $0.7 million was primarily due to higher click-through revenue. 

Operating Costs and Expenses 

For the year ended December 31, 2023, general operating expenses were $64.4 million compared to $56.7 million for the year ended December 31, 

2022. This increase of $7.7 million was primarily due to an increase in variable costs.

Net (Loss) Income 

For the year ended December 31, 2023, the Agency Segment had a net gain of $1.4 million compared to a net loss of $8.7 million for the year ended 
December 31, 2022. This increase in net income of $10.2 million was the result of higher earned commissions and insurance lead sales, partially offset by 
increased operating costs and expenses. 

32

 
 
 
 
 
 
 
   
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
     
   
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
Insurance Segment 

The results of our Insurance Segment were as follows: 

Revenues

Net insurance premiums
Net investment income
Net (losses) gains on investments
Other income

Total revenues
Benefits and expenses

Life, annuity, and health claim benefits
Interest credited to policyholder account balances
Operating costs and expenses
Amortization of deferred policy acquisition costs

Total benefits and expenses

(Loss) income before income taxes

Year Ended December 31,

2023

2022

(dollars in thousands)

  $

96,839     $
16,305    
(2,143 )  
1,104    
112,105    

67,674    
2,638    
31,341    
13,954    
115,607    

  $

(3,502 )   $

100,075  
15,556  
(590 )
604  
115,645  

67,502  
2,780  
34,572  
18,443  
123,297  
(7,652 )

Year Ended December 31, 2023 Compared to Year Ended December 31, 2022

Net Insurance Premiums 

For the year ended December 31, 2023, net insurance premiums were $96.8 million compared to $100.1 million for the year ended December 31, 
2022. The decrease of $3.3 million was primarily due to a decrease in Core of $5.1 million driven mostly by a decrease in LBT of $8.8 million and RDL of 
$1.0 million, offset by Final Expense increase of $4.8 million and increases in Non-Core of $1.0 million and Closed Block of $1.0 million. The Swiss Re 
deal  (see  discussion  earlier  in  this  Management  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations)  contributed  a  positive  $7.3 
million increase to the net premium from 2022 to 2023. 

Net Investment Income 

For the year ended December 31, 2023, net investment income was $16.3 million compared to $15.6 million for the year ended December 31, 2022. 
This increase was mainly due to higher reinvestment yields in the fixed maturities portfolio. For more information on net  investment income, see “Note 2– 
Investments” in the Notes to the Interim Condensed Consolidated Financial Statements included in this Form 10-K.

Net (Losses) Gains on Investments 

For the year ended December 31, 2023, net loss on investments was $2.1 million compared to a loss of $0.6 million for the year ended December 
31,  2022.  The  $1.5  million  decrease  was  mainly  due  to  valuation  changes  of  other  invested  assets.  For  more  information  on  net  gains  (losses)  on 
investments, see “Note 2– Investments” in the Notes to the Interim Condensed Consolidated Financial Statements included in this Form 10-K.

Life, Annuity and Health Claim Benefits 

For the year ended December 31, 2023, life, annuity and health claim benefits were $67.7 million compared with $67.5 million for the year ended 
December  31,  2022.  The  increase  of  $0.2  million  was  primarily  due  to  a  $3.0  million  increase  in  our  Core  lines  and  a  $0.6  million  increase  in  FKLA, 
partially offset by $3.2 million decrease in Non-Core lines and a decrease in $0.3 million in annuities. The impact of the reinsurance agreement with Swiss 
Re was a decrease in ceded benefits of $7.0 million (see discussion earlier in this Management Discussion and Analysis of Financial Condition and Results 
of Operations).

Interest Credited to Policyholder Account Balances 

For the year ended December 31, 2023, interest credited was $2.6 million compared to $2.8 million for the year ended December 31, 2022. This 

decrease of $0.2 million was due to lower interest credited on assumed fixed annuity contract-holder account balances. 

Operating Costs and Expenses 

For the year ended December 31, 2023, general operating expenses were $31.3 million compared to $34.6 million for the year ended December 31, 

2022. This decrease of $3.3 million was attributable, primarily to higher ceded allowances. 

33

 
 
 
 
 
 
 
   
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
Amortization of Deferred Policy Acquisition Costs 

For the year ended December 31, 2023, amortization of deferred acquisition costs was $13.9 million compared to $18.4 million for the year ended 
December 31, 2022. This decrease of $4.5 million includes a decrease in the Closed Block of $2.5 million and $3.9 million in our Core lines, partially 
offset by an increase of $1.9 million in our Non-Core lines.

Net (Loss) Income 

For the year ended December 31, 2023, net loss was $3.5 million compared to a net loss of $7.7 million for the year ended December 31, 2022. The 
decrease in net loss of $4.2 million resulted from lower operating costs and expenses and amortization of deferred policy acquisition costs, partially offset 
by lower net insurance premiums and lower net gains on investments. 

Closed Block 

The Closed Block was formed as of October 1, 2006 and contains all participating policies issued or assumed by Fidelity Life. The assets and future 
net cash flows of the Closed Block are available only for purposes of paying benefits, expenses and dividends of the Closed Block and are not available to 
the  Company,  except  for  an  amount  of  additional  funding  that  was  established  at  inception.  The  additional  funding  was  designed  to  protect  the  block 
against future adverse experience, and if the funding is not required for that purpose, it is subject to reversion to the Company in the future. Any reversion 
of Closed Block assets to the Company must be approved by the Illinois Department of Insurance.

Included  in  Closed  Block  assets  at  December  31,  2023  and  December  31,  2022  are  $11.1  million  and  $10.8  million,  respectively,  of  additional 

Closed Block funding, plus accrued interest, that is eligible for reversion to the Company if not needed to fund Closed Block experience.

The Closed Block was funded based on a model developed to forecast the future cash flows of the Closed Block which is referred to as the “glide 
path.” The glide path model projected the anticipated future cash flows of the Closed Block as established at the initial funding. We compare the actual 
results  of  the  Closed  Block  to  expected  results  from  the  glide  path  as  part  of  the  annual  assessment  of  the  current  level  of  policyholder  dividends.  The 
assessment of policyholder dividends includes projections of future experience of the Closed Block policies and the investment experience of the Closed 
Block  assets.  The  review  of  Closed  Block  experience  also  includes  consideration  of  whether  a  policy  dividend  obligation  should  be  recorded  to  reflect 
favorable Closed Block experience that has not yet been reflected in the dividend scales. See “Note 5—Closed Block” in the accompanying Notes to the 
Consolidated Financial Statements. 

Corporate & Other Segment 

The results of the Corporate & Other Segment are as follows: 

Revenues

Net investment income
Net (losses) gains on investments
Earned commissions
Total revenues

Expenses

Operating costs and expenses

Total expenses

(Loss) income from operations before income tax

Year Ended December 31, 2023 Compared to Year Ended December 31, 2022

Net Gains (Losses) on Investments

Year Ended December 31,

2023

2022

(dollars in thousands)

  $

  $

308     $
(364 )  
(345 )  
(401 )  

8,393    
8,393    
(8,794 )   $

480  
263  
(429 )
314  

6,535  
6,535  
(6,221 )

For the year ended December 31, 2023, net losses on investments were $0.4 million compared to a gain of $0.3 million for the year ended December 

31, 2022. This change is attributable to net asset valuation changes of other invested assets.

Operating Expenses

For the year ended December 31, 2023, operating expenses were $8.4 million compared to $6.5 million for the year ended December 31, 2022.   
primarily related to $3.4 million of transaction costs related to the recent merger agreement with iA American Holdings, Inc., partially offset with lower 
staff costs.

34

 
 
 
 
 
 
 
   
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
Investments 

Investment Returns 

We invest our available cash and funds that support our regulatory capital, surplus requirements and policy reserves in investment securities that are 
included  in  our  Insurance  and  Corporate  &  Other  Segments.  We  earn  income  on  these  investments  in  the  form  of  interest  on  fixed  maturity  securities 
(bonds and mortgage loans) and dividends (from equity holdings). Net investment income is recorded net of investment related expenses as revenue. The 
amount of net investment income that we recognize will vary depending on the amount of invested assets that we own, the types of investments we own, 
the interest rates earned and amount of dividends received on our investments. 

Gains and losses on sales of investments are classified as net gains (losses) on investments and are recorded as revenue. Capital appreciation and 
depreciation  caused  by  changes  in  the  market  value  of  investments  classified  as  “available-for-sale”  is  recorded  in  accumulated  other  comprehensive 
income. The amount of investment gains and losses that we recognize depends on the amount of and the types of invested assets we own and the market 
conditions related to those investments. Our cash needs can vary from time to time and could require that we sell invested assets to fund cash needs. 

Investment Guidelines 

Our  investment  strategy  and  guidelines  are  developed  by  management  and  approved  by  the  Investment  Committee  of  Fidelity  Life’s  Board  of 
Directors. Our investment strategy related to our Insurance Segment is designed to maintain a well-diversified, high quality fixed maturity portfolio that 
will provide adequate levels of net investment income and liquidity to meet our policyholder obligations under our life insurance policies and our assumed 
annuity deposits. To help maintain liquidity, we establish the duration of invested assets within a tolerance to the policy liability duration. The investments 
of our Insurance Segment are managed with an emphasis on current income within quality and diversification constraints. The focus is on book yield of the 
fixed maturity portfolio as the anticipated portfolio yield is a key element used in pricing our insurance products and establishing policyholder crediting 
rates on our annuity contracts. 

We apply our overall investment strategy and guidelines on a consolidated basis for purposes of monitoring compliance with our overall guidelines. 
Almost  all  of  our  investments  are  owned  by  Fidelity  Life  and  are  maintained  in  compliance  with  insurance  regulations.  Critical  guidelines  of  our 
investment plan include: 

•

•

•

•

Asset concentration guidelines that limit the amount that we hold in any one issuer of securities, 

Asset quality guidelines applied on a portfolio basis and for individual issues that establish a minimum asset quality standard for portfolios 
and establish minimum asset quality standards for investment purchases and investment holdings, 

Liquidity guidelines that limit the amount of illiquid assets that can be held at any time, and 

Diversification guidelines that limit the exposure at any time to the total portfolio by investment sectors. 

Our  investment  portfolios  are  all  managed  by  third-party  investment  managers  that  specialize  in  insurance  company  asset  management  and  in 
particular these managers are selected based upon their expertise in the particular asset classes that we own. We contract with an investment management 
firm to provide overall assistance with oversight of our portfolio managers, evaluation of investment performance and assistance with development and 
implementation of our investment strategy. This investment management firm reports to our Chief Financial Officer and to the Investment Committee of 
Fidelity  Life’s  Board  of  Directors.  On  a  quarterly  basis,  or  more  frequently  if  circumstances  require,  we  review  the  performance  of  all  portfolios  and 
portfolio managers with the Investment Committee. 

35

 
The following table shows the distribution of the fixed maturity securities classified as available-for-sale by quality rating, using the rating assigned 
by Standard & Poor’s (S&P), a nationally recognized statistical rating organization. For securities where the S&P rating is not available (not rated), the 
National Association of Insurance Commissioners (NAIC) rating is used. Over the periods presented, we have maintained a consistent weighted average 
bond quality rating of “A.” The percentage allocation of total investment grade securities has increased to 96.0% at December 31, 2023 from 95.1% at
December 31, 2022 due to the S&P ratings on certain new securities acquired in our portfolio of distressed residential mortgage-backed securities. 

S&P Rating

AAA
AA
A
BBB
Not rated

Total investment grade

BB
B
CCC
Not Rated

Total below investment grade

Total

Estimated Fair Value

December 31, 2023

December 31, 2022

(dollars in thousands)

  $

  $

36,750      
81,513      
70,682      
51,638      
60,263      
300,846      
5,134      
2,844      
407      
4,151      
12,536      
313,382      

11.7 %  $
26.0 % 
22.6 % 
16.5 % 
19.2 % 
96.0 % 
1.6 % 
1.0 % 
0.1 % 
1.3 % 
4.0 % 
100.0 %  $

53,065      
66,283      
64,018      
56,194      
44,163      
283,723      
5,520      
4,778      
492      
3,625      
14,415      
298,138      

17.8 %
22.2 %
21.5 %
18.8 %
14.8 %
95.1 %
1.9 %
1.6 %
0.2 %
1.2 %
4.9 %
100.0 %

The  following  table  sets  forth  the  maturity  profile  of  our  fixed  maturity  securities  at  December  31,  2023  and  December  31,  2022.  Expected 

maturities could differ from contractual maturities because borrowers may have the right to call or prepay obligations, with or without penalty. 

(dollars in thousands)
Due in one year or less
Due after one year through five years
Due after five years through ten years
Due after ten years
Securities not due at a single
   maturity date-primarily mortgage
   and asset-backed securities
Total fixed maturities

Amortized
Cost

  $

  $

7,754  
37,576  
74,512  
144,102  

72,198  
336,142  

December 31, 2023

%

Fair Value

%

2.3 %  $
11.2 % 
22.2 % 
42.9 % 

7,670  
36,830  
71,313  
129,902  

Amortized
Cost

2.4 %  $
11.8 % 
22.8 % 
41.5 % 

6,239  
34,330  
72,312  
136,004  

December 31, 2022

%

Fair Value

%

1.9 %  $
10.3 % 
21.8 % 
41.0 % 

6,207  
32,719  
67,472  
115,545  

21.5 % 
100.1 %  $

67,667  
313,382  

21.6 % 
100.0 %  $

83,061  
331,946  

25.0 % 
100.0 %  $

76,195  
298,138  

2.1 %
11.0 %
22.6 %
38.7 %

25.6 %
100.0 %

Every  quarter,  we  review  all  investments  where  the  market  value  is  less  than  the  carrying  value  to  determine  if  a  credit  loss  has  occurred.  The 
quarterly  review  is  targeted  to  focus  on  securities  with  larger  impairments  and  that  have  been  in  an  impaired  status  for  longer  periods  of  time.  See 
“Management’s Discussion and Analysis of Financial Condition and Results of Operations—Critical Accounting Polices—Change in Allowance for Credit 
Losses”. 

Net Investment Income 

One key measure of our net investment income is the book yield on our holdings of fixed maturity securities classified as available-for-sale, which 
holdings totaled $313.4 million and $298.1 million, and represented 86.2% and 84.3% of our invested assets, as of December 31, 2023 and December 31, 
2022, respectively. Book yield is the effective interest rate, before investment expenses, that we earn on these investments. Book yield is calculated as the 
percent of net investment income to the average amortized cost of the underlying investments for the period. For the years ended December 31, 2023 and 
December 31, 2022, our book yield on fixed maturity securities available-for-sale was 4.5% for the years ended December 31, 2023 and December 31, 
2022.

See “Note 2 – Investments” in the Notes to the Consolidated Financial Statements included in this Form 10-K.

36

 
 
 
 
 
 
 
   
 
 
 
 
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Interest Credited to Policyholder Account Balances 

Included with the future policy benefits is the liability for contract-holder deposits on deferred annuity contracts assumed through two reinsurance 

agreements effective in 1991 and 1992 and certain other policy funds left on deposit with the Company. The aggregate liability for deposits is as follows: 

December 31, 2023

Ending
Balance

Year to Date 
Interest 
Credited

Average 
Credit 
Rate

Ending
Balance

December 31, 2022
Year to Date 
Interest 
Credited

Average 
Credit Rate

(dollars in thousands)
Annuity contract holder deposits—assumed   $
Dividends left on deposit
Other
   Total

  $

62,665     $
6,492    
1,569    
70,726     $

2,438    
165    
35    
2,638    

3.9%   $
2.5%  
2.2%  
3.7%   $

69,070     $
6,731    
1,642    
77,443     $

2,576    
169    
35    
2,780    

3.7%
2.5%
2.1%

3.6%

The liability for deferred annuity deposits represents the contract-holder account balances. We credit interest on all contract-holder deposit liabilities 

at contractual rates that are currently at the minimum rate allowed by the contract or by state regulations. 

Our Insurance Segment realizes operating profit from the excess of our book yield realized on fixed maturity securities that support our contract-
holder deposits over the amount of interest that we credit to the contract-holder. We refer to this operating profit as the “spread” we earn on contract-holder 
deposits.  Our  book  yields  on  fixed  maturity  investments  have  declined  in  recent  periods  due  to  current  market  conditions.  If  book  yields  continue  to 
decline, the amount of spread between the interest earned and credited will be reduced. 

Net Gains (Losses) on Investments 

Net gains (losses) on investments are subject to general economic trends and in particular correlate generally with movements in the major equity 
market indexes. The amounts classified as investment gains and losses in our Consolidated Statements of Operations include amounts realized from sales 
of investments, mark-to-market adjustments on investments classified as equity holdings and investments that use the equity method of accounting (limited 
partnership interests which are included in Other invested assets on the Consolidated Balance Sheet) and individual securities related to credit losses. 

See “Note 2 – Investments” in the Notes to the Consolidated Financial Statements included in this Form 10-K.

Unrealized Holding Gains (Losses) 

We  also  record  capital  appreciation/depreciation  on  our  available-for-sale  fixed  maturity  securities.  We  had  Accumulated  Other  Comprehensive 
income of $9.0 million and a loss of $41.1 million, net of federal income taxes and reserve, for years ended  December 31, 2023 and December 31, 2022, 
respectively. 

At  December  31,  2023  our  fixed  maturity  securities  had  an  unrealized  loss  of  $22.8  million  compared  to  an  unrealized  loss  of  $33.8  million  at 
December 31, 2022. Duration measures the sensitivity of a bond’s price to changes in market yields and convexity measures a bond’s duration sensitivity to 
changes in market yields. The Company’s unrealized gain incurred in 2023 was $11.0 million in our fixed maturities portfolio which has a duration of 7.1, 
convexity of 0.791, and current yield of 5.6%, is accounted for by the fluctuation of the 10-year treasury bill yield in 2023. 

Financial Position 

At December 31, 2023, we had total assets of $822.8 million compared to total assets at December 31, 2022 of $770.1 million, an increase of $52.7 
million.    Reinsurance  recoverables  increased  $23.7  million  as  a  result  of  a  $22.4  million  increase  in  ceded  policy  and  claim  reserves  and  $1.3  million 
related  to  timing  of  settlements  of  reinsured  claims.    Commission  and  agent  balances  increased  $18.7  million  mainly  due  to  increased  commission 
receivables in the Agency segment and increased agent debit balances in the insurance segment. The invested asset base increased $9.6 million, mainly due 
to $11.0 million in net unrealized gains partially offset by net sales of investments. Deferred income tax assets increased $4.0 million due to tax credits of 
$5.9 million as a result of a net loss, partially offset by $1.9 million of unrealized investment market gains. Accrued investment income increased $0.6 
million  due  to  timing  of  receipt  of  investment  income.  The  above  increases  were  partially  offset  by  the  following:  Deferred  policy  acquisition  costs 
decreased $2.1 million, resulting from amortization of $14.0 million being higher than deferrals of new business of $11.8 million and cash decreased $1.7 
million primarily related to cash used from investing, offset by inflows from operating and financing.  

At December 31, 2023, we had total liabilities of $712.6 million compared to total liabilities of $658.7 million at December 31, 2022, an increase of 
$53.9 million. Future policy benefits and claims increased $48.7 million, primarily due to a $49.8 million increase in Core Life and Non-Core Life lines, 
resulting from growth of the underlying blocks of business, partially offset by decreases in 

37

 
 
 
 
 
 
 
   
   
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
   
 
   
 
 
Annuities and assumed life of $1.0 million and Closed Block of $0.1 million. Debt increased $11.8 million due increase in net borrowing of $9.2 million 
and  interest  accrued  of  $2.6  million  under  our  commission  financing  agreement  with  Hannover  Life.  Other  liabilities  increased  $6.0  million,  due  to  an 
increase in operating liabilities.  The above increases were partially offset by decreases in  policyholder account balances of $6.7 million largely due to 
annuity payments and Other policyholder liabilities of $6.0 million due to a decrease in claim liabilities.

At December 31, 2023, total equity decreased to $110.2 million from $111.3 million at December 31, 2022. This decrease in equity of $1.1 million 

primarily consists of a net loss of $9.9 million and a increase of $8.9 million in other comprehensive income.

Liquidity and Capital Resources 

Our principal sources of funds are from premium revenues, commission revenues, net investment income and proceeds from the sale and maturity of 
investments. The Company’s primary uses of funds are for payment of life policy benefits, contract-holder withdrawals on assumed annuity contracts, new 
business  acquisition  costs  for  our  Insurance  segment  (i.e.,  commissions,  underwriting  and  issue  costs),  cost  of  sales  for  Agency  segment  (i.e.,  agent 
compensation, purchased lead and lead generation costs), general operating expenses and purchases of investments. Our investment portfolio is structured 
to provide funds periodically over time, through net investment income and maturities, to provide for the payment of policy benefits and contract-holder 
withdrawals. 

Under our commission financing arrangement, Efinancial receives an upfront commission from Hannover Life on certain insurance products and 
agrees  to  pay  levelized  commissions  back  to  Hannover  Life  over  the  period  the  policy  stays  in-force  and  premiums  are  received.  On  March  31,  2022, 
Efinancial entered into a new commission financing arrangement and is taking new advances on this financing arrangement. As of December 31, 2023 and 
December 31, 2022, we had net advances of $40.4 million and $31.1 million, respectively, under this arrangement.

We are a member of the Federal Home Loan Bank of Chicago (the “FHLBC”). As a member, we are able to borrow on a collateralized basis from 
the  FHLBC.  We  own  FHLBC  common  stock  with  a  book  value  of  $0.3  million,  The  Company's  ability  to  borrow  under  this  facility  is  subject  to  the 
FHLBC's discretion and requires the availability of qualifying assets. Interest on borrowed funds is charged at variable rates established from time to time 
by the FHLBC based on the interest rate option selected at the time of borrowing.  The Company borrowed and repaid $21 million and $4 million in 2023 
and 2022, respectively. 

Fidelity  Life’s  ability  to  pay  dividends  to  Vericity  Holdings,  Inc.  (VHI)  is  limited  by  the  insurance  laws  of  the  State  of  Illinois.  All  shareholder 
dividends are subject to notice filings with the Illinois Director of Insurance. The maximum amount of dividends that can be paid by Illinois life insurance 
companies to shareholders without 30 days prior notice to the Illinois Director of Insurance is the greater of (i) statutory net income for the preceding year
or  (ii)  10%  of  statutory  surplus  as  of  the  preceding  year-end.  Under  Illinois  insurance  statutes,  dividends  may  be  paid  only  from  surplus,  excluding 
unrealized  appreciation  in  value  of  investments,  without  prior  approval.  Dividends  in  excess  of  these  amounts  require  advance  approval  of  the  Illinois 
Director of Insurance. There are no limitations on the amount of dividends that Efinancial can pay. 

Cash inflows from operating activities come primarily from net insurance premiums, earned commissions and net investment income. Cash outflows 

from operations are the result of life, annuity and health claim benefits, operating expenses and income taxes. 

Cash  flows  from  investing  activities  includes  our  fixed  maturity  securities  and  equity  holdings  that  are  classified  as  available-for-sale  securities. 
Period to period, the cash flows associated with the changes in these portfolios will vary between cash sources and cash uses depending on portfolio trading 
due to investment market conditions and other factors. 

Cash flows from financing activities primarily consists of the assumed annuity contract-holder deposits. The annuity liabilities are reducing each 
period due to cash withdrawals by contract-holders on this block of annuities that were primarily written in the late 1980s. Cash deposits to these annuity 
contracts are minimal compared to cash withdrawal activity. Also included in financing cash flows is activity from our commission financing program. 

Cash Flows 

For the for the year ended December 31, 2023, the Company had a net decrease in cash of $1.7 million compared to a net decrease of $12.6 million 

for the year ended December 31, 2022. 

The  increase  in  cash  flows  from  operating  activities  is  primarily  due  to  timing  related  to  reinsurance  recoverables  and  an  increase  in  other 

policyholder liabilities.

Cash flows from investing activities mainly includes our fixed maturities and mortgage loans. Period to period, the cash flows associated with the 
changes in these portfolios will vary between cash sources and cash uses depending on the need for cash or the excess of cash from operating activities, as 
well  as  portfolio  trading  due  to  investment  market  conditions.  In  the  year  ended  December  31,  2023,  $6.7  million  was  used  principally  to  acquire  $5.6 
million of capitalized software and $1.1 million of investment purchases net of sales and maturities.

Cash flows from financing activities was $0.1 million which includes $9.3 million net proceeds from our commission financing program, partially 

offset by $9.2 million, net of deposits by contract holders of annuities that were primarily written in the late 1980s.

38

 
 The following table summarizes our cash flows for the years ended December 31, 2023 and 2022.

Consolidated Summary of Cash Flows
Net cash provided (used) by operating activities
Net cash (used) provided by investing activities
Net cash provided (used) by financing activities
Net (decrease) in cash, cash equivalents and restricted cash

Risk-Based Capital 

Year Ended December 31,

2023

2022

(dollars in thousands)

  $

  $

4,833     $
(6,680 )  
115    
(1,732 )   $

(7,370 )
(8,766 )
3,513  
(12,623 )

Fidelity Life is subject to regulatory guidelines related to the ratio of its capital level compared to its RBC level as determined by formulas adopted 
by state insurance departments and applicable to all life insurance companies. A company’s “authorized control level RBC” is a measure of the amount of 
capital appropriate for an insurance company to support its overall business operations in light of its size, growth and risk profile. RBC standards are used 
by regulators to determine appropriate regulatory actions for insurers that show signs of weak or deteriorating conditions. Companies that do not maintain 
total  adjusted  RBC  in  excess  of  200%  of  the  company’s  authorized  control  level  RBC  may  be  required  to  take  specific  actions  at  the  direction  of  state 
insurance regulators. Fidelity Life’s total adjusted capital at December 31, 2023 and 2022 was well in excess of 200% of its authorized control level. See 
“Business—Regulation—Risk-Based Capital (RBC) Requirements.” 

Due to the continued growth in Fidelity Life’s sales of new insurance policies, Fidelity Life’s statutory surplus has been declining. The accounting 
principles  applicable  to  regulatory  reporting  require  that  insurance  companies  expense  all  policy  acquisition  costs  as  incurred.  Acquisition  expenses 
attributable  to  Fidelity  Life’s  increasing  new  business  growth  have  resulted  in  net  losses  being  reported  for  regulatory  reporting  purposes.  Regulatory 
accounting principles allow limited recognition of the future benefits of deferred tax assets. Accordingly, we recognize no income tax benefit that would 
offset our operating losses for regulatory reporting purposes. 

Fidelity Life is also subject to the model regulation entitled “Valuation of Life Insurance Policies” commonly known as “Regulation XXX.” This 
regulation  requires  life  insurance  companies  that  issue  insurance  policies  with  level  premium  guarantees  to  carry  reserves  that  can  greatly  exceed  the 
amount that the insurance company believes is necessary to reflect its liability for future claim payments. Such reserves are sometimes referred to as “non-
economic  reserves.”  Many  insurance  companies  use  reinsurance,  financing,  formation  of  captive  reinsurers  and  other  reserve  financing  transactions  to 
reduce the regulatory capital needs under Regulation XXX. Generally, these solutions have only been available to carriers with much larger amounts of 
affected liabilities than Fidelity Life. To mitigate the future impact on regulatory capital from Regulation XXX and help stabilize our regulatory capital 
position in light of anticipated sales increases, we entered into a reserve financing agreement with Hannover Life effective July 1, 2013 that covered certain 
products  with  policies  written  on  or  before  September  30,  2012.  This  agreement  was  first  amended  and  restated  as  of  July  1,  2016  and  a  subsequent 
amendment was filed with the Illinois Department of Insurance in November 2019 and approved by the Illinois Department of Insurance on December 23, 
2019. The structure of the agreement, which was first effective July 1, 2013, involves a combination coinsurance with funds withheld and yearly renewable 
term reinsurance covering most of the Company’s non-participating in-force life insurance business with issue dates on or before December 31, 2019. As of 
December 31, 2023 and December 31, 2022, the reserve credit net of funds held of ($67.6 million and $69.2 million for 2023 and 2022), respectively under 
this arrangement was approximately $145.3 million and $136.0 million, respectively. 

Off-Balance Sheet Arrangements 

We have no off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, revenues 

or expenses, results of operations, liquidity or capital expenditures. 

Quantitative and Qualitative Information about Market Risk 

We  own  a  diversified  portfolio  of  investments  including  cash,  bonds,  commercial  mortgages,  and  common  stock.  Each  of  these  investments  is 
subject, in varying degree, to market risk that can affect their return and their fair value. Bonds are the majority of our investments and include debt issues 
of  corporations,  residential  and  commercial  mortgage-backed  securities  or  other  asset-backed  securities,  U.S.  Treasury  securities,  or  obligations  of  U.S. 
Government Sponsored Enterprises and are classified as fixed maturity investments in our financial statements. Our investment portfolios are subject to 
market risks. 

Market risk is the risk that we will incur losses due to adverse changes in market rates and prices on the fair value of the investment securities that 
we own. We have exposure to market risk through our investment activities, including interest rate risk, credit risk, equity risk and foreign currency risk. 
We have not and do not plan to enter into any derivative financial instruments for trading or speculative purposes. 

39

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
Interest Rate Risk 

Interest  rate  risk  arises  from  the  price  sensitivity  of  investments  to  changes  in  interest  rates.  The  changes  in  the  fair  value  of  our  fixed  maturity 
investments are inversely related to changes in market interest rates. As market interest rates fall the fixed income streams of fixed maturity investments 
held become more valuable and market values rise. As market interest rates rise, the opposite effect occurs. Interest rate risk can also arise if market rates 
fall, which can result in lower interest spreads on our assumed annuity deposits, which are our primary interest rate sensitive liability. 

We  review  the  interest  rate  sensitivity  of  our  available-for-sale  fixed  maturity  securities  by  calculating  the  impact  on  the  market  value  of  our 
holdings  that  would  result  from  a  hypothetical  instantaneous  shift  in  market  interest  rates  across  all  maturities,  which  we  consider  to  be  reasonably 
possible. The impact of such a parallel shift upward in the yield curve of 200 basis points would reduce the market value of our fixed maturity securities 
portfolio by $41.3 million (13.2%) and $39.4 million (13.2%) as of December 31, 2023 and December 31, 2022, respectively. The estimated market value 
changes assume all other factors are held constant and do not attempt to estimate any offsetting change in the value of our liabilities. 

With  regard  to  our  assumed  annuity  deposits,  we  are  subject  to  risk  from  contract-holder  behavior  resulting  from  changes  in  interest  rates.  The
assumed annuity contracts have virtually no surrender charges remaining that could be assessed against withdrawals. When market interest rates exceed the 
amount that we are crediting on deposits, we are subject to higher contract-holder withdrawals or an increase in contract loans, both of which could force 
the  Company  to  sell  assets  prematurely  and  could  lead  to  the  realization  of  capital  losses  on  such  sales.  As  of  December  31,  2023,  we  were  crediting 
interest at the minimum contract interest rate, which on a composite basis is approximately 3.9% annually. We manage our exposure to rising interest rates 
through our ability to increase the contract crediting rate. Our ability to increase our crediting rate is constrained by our portfolio yield at the time of the 
decision to increase rates. Increases in the contract crediting rates could reduce our income unless we are able to maintain a constant interest spread on our 
assets. 

Credit Risk 

Credit risk is the risk of loss due to an adverse change in the financial condition of a specific debt issuer or, in the case of a securitized investment, 
adverse change in the assets being securitized. We address credit risk by establishing minimum rating standards for investments that our portfolio managers 
can acquire and, in the case of a downgrade, continue to hold the investment. For our core fixed maturity portfolio, which comprises a significant majority 
of  our  invested  assets,  only  investment  grade  securities  (minimum  credit  rating  for  new  investments  is  BBB-  as  established  by  Standard  &  Poor’s  or  a 
comparable nationally recognized statistical rating organization) can be purchased and such portfolio managers must maintain an overall credit rating for 
the portfolio of at least A-. Through our portfolio managers, we monitor the financial condition of all the issues of securities that we own. As an additional 
step to reduce our exposure to credit risk, we have established diversification guidelines limiting the total amount of holding by issuer and by investment 
sector. 

Recent Accounting Pronouncements 

All  applicable  adopted  accounting  pronouncements  have  been  reflected  in  our  consolidated  financial  statements  as  of  and  for  the  years  ended 

December 31, 2023 and December 31, 2022. 

Item 7A. Quantitative and Qualitative Disclosures About Market Risk. 

As a smaller reporting company, as defined by Rule 12b-2 of the Securities Exchange Act of 1934, as amended, and Item 10(f)(1) of Regulation S-

K, the Company has elected to comply with certain scaled disclosure reporting obligations, and therefore is not required to provide the information required 
by Item 305 of Regulation S-K.

40

 
 
Index to Item 8. Financial Statements and Supplementary Data

Report of Independent Registered Public Accounting Firm (Public Company Accounting Oversight Board ID no. 34)

Consolidated Balance Sheets as of December 31, 2023 and 2022

Consolidated Statements of Operations for the Years ended December 31, 2023 and 2022

Consolidated Statements of Comprehensive Income (Loss) for the Years ended December 31, 2023 and 2022

Consolidated Statements of Changes in Shareholders’ Equity for the Years ended December 31, 2023 and 2022

Consolidated Statements of Cash Flows for the Years ended December 31, 2023 and 2022

Notes to the Consolidated Financial Statements

Schedule I – Summary of Investments Other Than Investments in Related Parties

Schedule II – Condensed Financial Information of Registrant (Parent Company) Statement of Operations

Schedule III – Supplementary Insurance Information 

Schedule IV – Reinsurance

Schedule V – Valuation and Qualifying Accounts

41

42

43

44

45

46

47

48

73

74

78

79

80

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

To the shareholders and Board of Directors of Vericity, Inc.

Opinion on the Financial Statements 

We have audited the accompanying consolidated balance sheets of Vericity, Inc. and subsidiaries (the "Company") as of December 31, 2023 and 2022, the 
related consolidated statements of operations, comprehensive income (loss), changes in shareholders’ equity, and cash flows, for each of the two years in 
the  period  ended  December  31,  2023,  and  the  related  notes  and  schedules  listed  in  the  Index  at  Item  8  (collectively  referred  to  as  the  “financial 
statements”). In our opinion, the financial statements present fairly, in all material respects, the financial position of the Company as of December 31, 2023 
and  2022,  and  the  results  of  its  operations  and  its  cash  flows  for  each  of  the  two  years  in  the  period  ended  December  31,  2023,  in  conformity  with 
accounting principles generally accepted in the United States of America. 

Basis for Opinion

These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on the Company's financial 
statements  based  on  our  audits.  We  are  a  public  accounting  firm  registered  with  the  Public  Company  Accounting  Oversight  Board  (United  States) 
(PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and 
regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable 
assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. The Company is not required to have, nor 
were we engaged to perform, an audit of its internal control over financial reporting. As part of our audits, we are required to obtain an understanding of 
internal  control  over  financial  reporting  but  not  for  the  purpose  of  expressing  an  opinion  on  the  effectiveness  of  the  Company’s  internal  control  over 
financial reporting. Accordingly, we express no such opinion.

Our  audits  included  performing  procedures  to  assess  the  risks  of  material  misstatement  of  the  financial  statements,  whether  due  to  error  or  fraud,  and 
performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in 
the  financial  statements.  Our  audits  also  included  evaluating  the  accounting  principles  used  and  significant  estimates  made  by  management,  as  well  as 
evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis for our opinion.

/s/ DELOITTE & TOUCHE LLP 

Chicago, Illinois
April 1, 2024

We have served as the Company’s auditor since 2005.

42

 
 
 
 
 
 
 
 
 
 
 
 
Vericity, Inc. 
Consolidated Balance Sheets 
(dollars in thousands, except share and par value data) 

December 31,

December 31,

2023

2022

Assets
Investments:

Fixed maturities – available-for-sale – at fair value (net of allowance for credit loss of $28 and $0, and 
amortized cost $336,142 and $331,946)
Mortgage loans (net of allowances for credit losses of $573 and $83)
Policyholder loans
Other invested assets
Total investments

  $

Cash, cash equivalents and restricted cash
Accrued investment income
Reinsurance recoverables (net of allowances for credit losses of $167 and $126)
Deferred policy acquisition costs
Commissions and agent balances (net of allowances for credit losses of $336 and $338)
Intangible assets
Deferred income tax assets, net
Other assets

Total assets

Liabilities and Shareholders' Equity
Liabilities

Future policy benefits and claims
Policyholder account balances
Other policyholder liabilities
Policy dividend obligations
Reinsurance liabilities and payables
Long-term debt
Short-term debt
Other liabilities

Total liabilities

Commitments and Contingencies (Note 10)
Shareholders' Equity

Common stock, $.001 par value, 30,000,000 shares authorized, 14,875,000 shares, issued and 
outstanding
Additional paid-in capital
Retained earnings
Accumulated other comprehensive (loss) income

Total shareholders' equity
Total liabilities and shareholders' equity

See footnotes to the consolidated financial statements.

  $

43

313,382     $
40,534    
7,149    
2,364    
363,429    
8,044    
3,630    
238,598    
88,076    
53,494    
1,635    
32,396    
33,516    
822,818    

502,464    
70,726    
41,450    
9,636    
6,262    
39,761    
9,249    
33,057    
712,605    

15    
39,840    
91,580    
(21,222 )  
110,213    
822,818     $

298,138  
45,270  
6,699  
3,693  
353,800  

9,776  
3,006  
214,862  
90,189  
34,766  
1,635  
28,437  
33,607  
770,078  

453,763  
77,443  
47,486  
9,515  
6,246  
30,213  
6,976  
27,093  
658,735  

15  
39,840  
101,660  
(30,172 )
111,343  
770,078  

 
 
 
 
   
 
 
 
   
 
 
 
 
   
 
 
 
     
   
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Vericity, Inc. 
Consolidated Statements of Operations 
(dollars in thousands, except earnings per share) 

Year Ended December 31,

2023

2022

Revenues

Net insurance premiums
Net investment income
Net (losses) gains on investments
Earned commissions
Insurance lead sales
Other income

Total revenues
Benefits and expenses

Life, annuity, and health claim benefits
Interest credited to policyholder account balances
Operating costs and expenses
Amortization of deferred policy acquisition costs

Total benefits and expenses

 (Loss) Income before income tax

Income tax (benefit) expense
Net (loss) income

Earnings per share for the periods

Weighted average shares outstanding, basic and diluted
Basic (loss) earnings per share
Diluted earnings per share

  $

96,839     $
16,613    
(2,507 )  
59,937    
4,008    
2,675    
177,565    

67,674    
2,638    
104,151    
13,954    
188,417    
(10,852 )  
(959 )  

  $

(9,893 )

  $

100,075  
16,036  
(327 )
42,634  
4,453  
1,041  
163,912  

67,502  
2,780  
97,755  
18,443  
186,480  
(22,568 )
(2,108 )
(20,460 )

Year Ended December 31,

2023

2022

  $
  $

14,875,000    

(0.67 )   $
(0.67 )   $

14,875,000  
(1.38 )
(1.38 )

See footnotes to the consolidated financial statements.

44

 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
     
   
 
 
   
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
     
   
 
Vericity, Inc. 
Consolidated Statements of Comprehensive Income (Loss) 
(dollars in thousands) 

Net (loss) income
Other comprehensive (loss) income, net of tax:
Change in net unrealized gains (losses)
Total other comprehensive income (loss)
Total comprehensive (loss) income

Year Ended December 31,

2023

2022

  $

(9,893 )   $

(20,460 )

8,950    
8,950    
(943 )   $

(41,101 )
(41,101 )
(61,561 )

  $

See footnotes to the consolidated financial statements.

45

 
 
 
 
 
 
 
   
 
 
 
 
 
 
     
   
 
 
 
 
 
 
Vericity, Inc. 
Consolidated Statements of Changes in Shareholders’ Equity 
(dollars in thousands) 

Year Ended December 31,

2023

2022

Common stock

Balance – beginning of period
Balance – end of period

Additional paid-in capital

Balance – beginning of period
Balance – end of period

Retained earnings

Balance – beginning of period
Cumulative effect adjustment from changes in accounting guidance, net of tax
Balance after adjustments - beginning of period
Net (loss) income
Balance – end of period

Accumulated other comprehensive (loss) income

Balance – beginning of period
Other comprehensive (loss) income
Balance – end of period

Total shareholders' equity

  $
  $

  $
  $

  $

  $

  $

  $

  $
  $

15  
15  

  $
  $

39,840  
  $
39,840     $

101,660  

  $

(187 )  

101,473  

  $

(9,893 )  
91,580     $

(30,172 )

  $

8,950    
(21,222 )   $
110,213     $

15  
15  

39,840  
39,840  

122,120  
—  
122,120  
(20,460 )
101,660  

10,929  
(41,101 )
(30,172 )

111,343  

See footnotes to the consolidated financial statements.

46

 
 
 
 
 
 
 
   
 
 
 
 
 
 
     
   
 
 
     
 
 
 
     
 
 
 
 
     
 
 
 
     
   
 
 
 
 
 
 
 
 
 
   
   
 
 
   
   
 
 
 
Vericity, Inc. 
Consolidated Statements of Cash Flows 
(dollars in thousands) 

Cash flows from operating activities
Net (loss) income
Adjustments to reconcile net (loss) income to net cash (used) provided by operating activities:

Year Ended December 31,

2023

2022

  $

(9,893 )   $

(20,460 )

Depreciation and amortization and other non-cash items
Interest credited to policyholder account balances
Deferred income tax
Net investment (losses) gains
Interest expense

Change in:

Accrued investment income
Reinsurance recoverables, net
Deferred policy acquisition costs
Commissions and agent balances
Other assets
Insurance liabilities
Other liabilities

Net cash provided (used) by operating activities

Cash flows from investing activities
Sales, maturities and repayments of:

Fixed maturities
Mortgage loans
Other invested assets

Purchases of:

Fixed maturities
Mortgage loans
Other invested assets

Change in policyholder loans, net
Other, net

Net cash (used) provided by investing activities

Cash flows from financing activities
Debt issued
Debt repaid
Deposits to policyholder account balances
Withdrawals from policyholder account balances

Net cash provided (used) by financing activities
Net (decrease) in cash, cash equivalents and restricted cash
Cash, cash equivalents and restricted cash – beginning of period
Cash, cash equivalents and restricted cash – end of period

Supplemental cash flow information
Non-cash transactions:

5,413  
2,638  
(5,849 )  
2,507  
2,529  

(624 )  
(23,736 )  
2,113  
(18,728 )  
2,566  
42,636  
3,261  
4,833  

44,466  
5,266  
454  

(49,019 )  
(964 )  
(840 )  
(450 )  
(5,593 )  
(6,680 )  

43,983  
(34,691 )  
753  
(9,930 )  
115  
(1,732 )  
9,776  
8,044  

  $

4,105  
2,780  
(6,160 )
327  
1,648  

(416 )
(30,731 )
5,526  
(6,077 )
(402 )
41,783  
707  
(7,370 )

37,534  
6,650  
-  

(42,373 )
(4,527 )
(980 )
(328 )
(4,742 )
(8,766 )

22,169  
(13,006 )
381  
(6,031 )
3,513  
(12,623 )
22,399  
9,776  

—  

  $

—  

  $

  $

See footnotes to the consolidated financial statements.

47

 
 
 
 
 
 
 
   
 
 
 
 
 
 
     
   
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
Vericity, Inc. 
Notes to the Consolidated Financial Statements 
(dollars in thousands) 

Note 1—Summary of Significant Accounting Policies 

Description of Business 

On October 3, 2023, the Company, announced that it entered into an Agreement and Plan of Merger (the “Merger Agreement”), by and among the 
Company, iA American Holdings Inc. (“iA” or “Parent”), Long Grove Acquisition Corp., a wholly owned subsidiary of Parent (“Merger Sub”), and, solely 
for purposes of Section 6.03 and Article IX thereof, iA Financial Corporation, Inc. (“Guarantor”). On the terms and subject to the conditions of the Merger 
Agreement, including receipt of approval from the Illinois Department of Insurance, at the closing, Merger Sub will merge with and into the Company (the 
“Merger”),  with  the  Company  continuing  as  the  surviving  entity,  which  will  become  a  wholly-owned  subsidiary  of  Parent.  The  time  that  the  Merger 
becomes effective is referred to as the “Effective Time.” The Merger was unanimously approved by the Company’s board of directors. As a result of the 
Merger,  each  share  of  Common  Stock  outstanding  immediately  prior  to  the  Effective  Time  (subject  to  certain  exceptions,  including  shares  of  Common 
Stock owned by stockholders of the Company who have not voted in favor of the adoption of the Merger Agreement and have properly exercised appraisal 
rights in accordance with Section 262 of the General Corporation Law of the State of Delaware) will, at the Effective Time, automatically be converted into 
the right to receive $11.43 in cash, without interest and subject to applicable withholding taxes (the “Merger Consideration”). The aggregate equity value of 
the Common Stock acquired by Parent will be approximately $170 million.

If  the  Merger  is  consummated,  the  Company’s  Common  Stock  will  be  de-listed  from  The  Nasdaq  Capital  Market  and  de-registered  under  the 
Securities Exchange Act of 1934, as amended. On October 3, 2023, the Company issued a Form 8-K and press release announcing the execution of the 
Merger  Agreement  and  the  Form  8-K  is  incorporated  into  this  filing  by  reference.  As  of  the  date  of  this  filing,  the  Company  is  awaiting  the  Illinois 
Department of Insurance approval of the transaction. No other regulatory approvals remain outstanding. The Merger is expected to close during the second 
quarter of 2024.

The Company operates as a holding company and currently has no other business operations. Fidelity Life is an Illinois- domiciled life insurance 
company  that  was  founded  in  1896.  Fidelity  Life  markets  life  insurance  products  through  independent  and  affiliated  distributors  and  is  licensed  in  the 
District of Columbia and all states, except New York and Wyoming. Efinancial markets life and other products for non-affiliated insurance companies and 
sells life products for Fidelity Life.

The accompanying consolidated financial statements present the accounts of the Company and subsidiaries at December 31, 2023 and December 31, 

2022, and for the years ended December 31, 2023 and 2022. 

Basis of Presentation

These consolidated financial statements are prepared in accordance with accounting principles generally accepted in the United States of America 

(GAAP). All intercompany accounts and transactions have been eliminated in consolidation. 

Use of Estimates 

The preparation of consolidated financial statements in conformity with GAAP requires management to make estimates and assumptions that affect 
the  reported  amounts  of  assets  and  liabilities  and  disclosure  of  contingent  assets  and  liabilities  at  the  date  of  the  financial  statements  and  the  reported 
amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates. 

Unconsolidated Variable Interest Entities 

In the normal course of investing activities, the Company enters into relationships with variable interest entities (VIEs), as an investor in limited 
partnership interests and asset-backed securities. The Company is not the primary beneficiary of these VIEs, and therefore does not consolidate them. The 
Company determines whether it is the primary beneficiary of a VIE based on a qualitative assessment of the relative power and benefits of the Company 
and the other participants in the VIE. The Company’s maximum exposure to loss with respect to these investments is limited to the investment carrying 
values included in the Company’s Consolidated Balance Sheets and any unfunded commitments. 

Fixed Maturities

Fixed  maturities  classified  as  available-for-sale  are  reported  at  fair  value.  Changes  in  fair  value  are  reported  as  unrealized  gains  or  losses  as 
discussed  below.  Fixed  maturities  include  bonds,  residential  mortgage-backed  securities,  commercial  mortgage-backed  securities  and  asset-backed 
securities.  Unrealized  gains  and  losses  on  available-for-sale  fixed  maturity  securities  are  reported  as  a  component  of  accumulated  other  comprehensive 
income (AOCI), net of applicable deferred income taxes.

48

 
Fair value is based on quoted market prices, when available. When quoted market prices are not available, fair value is estimated by discounting 
fixed maturity securities cash flows to reflect interest rates currently being offered on similar terms to borrowers of similar credit quality, by quoted market 
prices of comparable instruments, and by independent pricing sources. See "Note 11–Assets and Liabilities Measured at Fair Value" for further discussion 
on inputs and assumptions used to estimate fair value. 

Mortgage Loans 

Mortgage loans are held on commercial real estate and are stated at the aggregate unpaid principal balances, net of any write-downs and valuation 
allowances.  The  Company  identifies  loans  for  evaluation  of  impairment  primarily  based  on  the  collection  experience  of  each  loan.  Mortgage  loans  are 
considered impaired when, based on current information and events, it is probable that the Company will be unable to collect principal or interest amounts 
according to the contractual terms of the loan agreement. Impairment is measured on a loan-by-loan basis based on the present value of expected future 
cash flows discounted at the loan’s effective interest rate or the fair value of the collateral. Impairments are included in net gains (losses) on investments in 
the Consolidated Statements of Operations. 

Interest income from mortgage loans is recognized on an accrual basis using the effective yield method. Accrual of income is generally suspended 

for mortgage loans that are in default or when full and timely collection of principal and interest payments is not probable. 

Short-Term Investments

Short-term investments include highly liquid securities and other investments with remaining maturities of one year or less, but greater than three 
months  from  the  date  of  purchase.  Securities  included  within  short-term  investments  are  classified  as  available-for-sale  and  are  reported  at  fair  value. 
Changes in fair value are reported as unrealized gains or losses and are a component of AOCI, net of applicable deferred income taxes. Fair value is based 
on quoted market prices, when available. When quoted market prices are not available, fair value is estimated by discounting fixed maturity securities cash 
flows  to  reflect  interest  rates  currently  being  offered  on  similar  terms  to  borrowers  of  similar  credit  quality,  by  quoted  market  prices  of  comparable 
instruments,  and  by  independent  pricing  sources.  See  “Note  11–Assets  and  Liabilities  Measured  at  Fair  Value”  for  further  discussion  on  inputs  and 
assumptions used to estimate fair value.

Policyholder Loans 

Policyholder loans are carried at the aggregate of the unpaid balance. Interest income on such loans is recorded as earned in net investment income 

using the contractually agreed-upon interest rate. 

Cash, Cash Equivalents and Restricted Cash 

Cash and cash equivalents include cash on hand, amounts due from banks and highly liquid investments that are both readily convertible into known 
amounts of cash and have maturities of three months or less at the time of acquisition such that they present insignificant risk of changes in value due to 
changing interest rates and lack of credit exposure. The carrying value of these securities approximates their fair value. 

Reinsurance 

The Company enters into reinsurance agreements to diversify risk and limit its overall financial exposure. Although these reinsurance agreements 
contractually  obligate  the  reinsurers  to  reimburse  the  Company,  they  do  not  discharge  the  Company  from  its  primary  liability  and  obligation  to 
policyholders. Risk transfer criteria are reviewed for each reinsurance contract to determine if the contract will be accounted for as reinsurance or under the 
deposit method of accounting. 

The Company estimates the amount of allowances for credit losses on reinsurance recoverables based on periodic evaluations of balances due from 
reinsurers, reinsurer solvency, and management’s experience. Changes in the allowances for credit losses are presented as a component of life, annuity, and 
health  claim  benefits  in  the  Consolidated  Statements  of  Operations.  Amounts  owed  by  reinsurers  are  considered  past  due  based  on  the  terms  of  the 
reinsurance  contract.  Reinsurance  recoverables  and  any  related  allowance  are  written  off  after  collection  efforts  have  been  exhausted  or  a  negotiated 
settlement is reached with the reinsurer. 

49

 
Deferred Policy Acquisition Costs (DAC) 

Incremental  direct  costs  of  acquiring  new  business,  principally  commissions  on  sales,  underwriting,  policy  issuance  and  processing,  and  medical 
inspection costs, are deferred for successfully placed contracts. DAC for the life insurance business is amortized over the life of the business; for traditional 
life  products,  the  DAC  is  amortized  as  a  level  percentage  of  gross  premiums.    For  immaterial  blocks,  a  simplified  approach  was  taken.  There  was  no 
remaining DAC on the assumed block or on the deferred annuities. 

Intangible Assets 

Impairment testing may be performed when events or changes in circumstances indicate that the carrying amount of the intangible assets may not be 
recoverable.  Intangible  assets  are  tested  for  impairment  based  on  undiscounted  cash  flows,  which  requires  the  use  of  estimates  and  judgment,  and,  if 
impaired,  are  written  down  to  fair  value  based  on  discounted  cash  flows.  For  years  ended  December  31,  2023  and  December  31,  2022,  we  have  not 
recorded an impairment of intangible assets.

Future Policy Benefits, Policyholder Account Balances, and Other Policyholder Liabilities 

Future  policy  benefits  represent  the  reserve  for  traditional  life  insurance  policies  and  annuities  in  payout  status.  Reserves  for  traditional  life 
insurance  policies  are  computed  using  the  net  level  premium  method  on  the  basis  of  actuarial  assumptions  at  the  issue  date  of  the  contracts,  including 
mortality, policy lapse assumptions, and rates of interest. The reserves for annuities in payout status (structured settlements) represent the present value of 
assumed future payments based on contract terms for the future payouts and can include assumptions for mortality. To the extent that unrealized gains on 
available-for-sale fixed maturity securities would result in a premium deficiency had those gains actually been realized, an adjustment is recorded net of tax 
as a (decrease) increase of unrealized capital gains included in AOCI. For years ended December 31, 2023 and 2022, this adjustment, net of tax, was $125 
and ($4,687), respectively. 

A premium deficiency exists if the discounted present value of future gross premiums is not sufficient to cover anticipated future cash outflows. To 
assess  the  adequacy  of  our  benefit  reserves,  we  annually  perform  premium  deficiency  testing  for  each  of  our  lines  of  business  using  best  estimate 
assumptions as of the date of the test without provision for adverse deviation. If benefit reserves minus the DAC asset are less than the present value of 
future cash flows on the line of business, then first the DAC asset will be reduced. If reducing the DAC asset down to zero is still not sufficient to eliminate 
the premium deficiency, then benefit reserves will be increased. Recognizing a premium deficiency will reduce our reported net income or increase our 
reported loss, for the period.

In connection with our premium deficiency testing on our most significant business lines, we performed sensitivity analyses on our Core Life, Non-
Core  Life,  Closed  Block,  and  annuities  and  assumed  life  business  lines  to  capture  the  effect  that  certain  key  assumptions  have  on  expected  future  cash 
flows,  and  the  impact  of  those  assumptions  on  the  adequacy  of  DAC  balances  and  GAAP  benefit  reserves.  The  sensitivity  tests  are  performed 
independently, without consideration for any correlation among the key assumptions. 

Policyholder  account  balances  include  the  liability  for  assumed  deferred  annuity  and  universal  life  contracts  and  the  liabilities  for  policyholder 
dividends and death benefits on life insurance contracts that have been left on deposit with the Company. These liabilities represent the account value of the 
policyholder  as  there  are  no  other  benefits  due.  This  liability  is  equal  to  the  balance  that  accrues  to  the  benefit  of  the  policyholder,  which  includes  the 
accumulation of deposits, plus interest credited, less withdrawals. 

Other policyholder liabilities include the amounts estimated for claims that have been reported but not settled and estimates for claims incurred but 

not reported. 

Long and Short-Term Debt 

Debt represents upfront commission payments received on certain term life products that are to be repaid as level commissions over the life of the 
underlying  policies  issued.  The  debt  liability  is  accounted  for  under  the  interest  method,  which  requires  the  imputation  of  interest  resulting  in  the 
recognition of a discount as the difference between the cash payments received and the level commissions expected to be repaid based on current policy 
lapse assumptions. Under the interest method, the discount is amortized as interest expense over the period that level commissions are repaid resulting in a 
constant rate of interest when applied to the amount outstanding at the beginning of any given period. The amount to be repaid as level commissions are 
dependent on the level of expected policy lapses assumed for the underlying commissions financed; therefore, the debt liability may be adjusted in periods 
where revisions to policy lapse assumptions are made, which may result in the recognition of a gain or loss. 

50

 
Shareholders' Equity - Common Stock 

Apex  Holdco   L.P.,  an  affiliate  of  J.C.  Flowers  IV  L.P.,  a  private  equity  fund  advised  by  J.C.  Flowers  &  Co.   LLC,  pursuant  to  a  standby  stock 
purchase agreement under which Apex Holdco L.P. agreed to act as the standby purchaser for the IPO (“Standby Purchaser”).   As a result, the Standby 
Purchaser owns approximately 76.5% of the issued and outstanding shares of Vericity, Inc. common stock. 

Income Taxes 

The current receivable for federal income tax is recognized based on the estimated amounts to be reflected on the filed tax returns. Federal income 
tax expense or benefit is recognized based on amounts reported in the consolidated financial statements and using the applicable current federal income tax 
rate.  Income  taxes  are  allocated  to  operations  and  other  comprehensive  (loss)  income  based  on  the  source  of  the  taxable  event.  Deferred  tax  assets  and 
liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and 
liabilities and their respective tax basis. Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the 
years in which those temporary differences are expected to be recovered or settled. The effects of changes in tax rates or laws are recognized in the period 
that includes the enactment date. If necessary, a valuation allowance is established to reduce the carrying amount of deferred tax assets to amounts that are 
more likely than not to be realized. See “Note 4 – Income Taxes” for further details. 

Revenue Recognition 

Life and health insurance contract premiums are recognized as income when due from policyholders. Deposits on deposit-type contracts are entered 

directly as a liability when cash is received. 

Commission revenue from the sale of insurance products by Efinancial is recognized once the insurance policy is issued by the insurance company 
and accepted by the customer (policy placement) and recorded as commission receivable, net of any advances received. Provision is made for commission 
revenue that, based on experience, will ultimately not be earned due to the customer discontinuing the underlying insurance policy. Commission revenue 
that Efinancial earns from the sale of insurance products where Efinancial acts as the general agent and utilizes a sub-agent to sell the policy (wholesale
distribution) is recorded net of related commission expense paid to the writing agency. Efinancial commissions earned for the sale of Fidelity Life products, 
where Efinancial is acting in the capacity as a sub-agent, are not eliminated, primarily related to the agreement with AmeriLife in which services under the 
agency and sub-agency agreements are distinct from one another.

Our  primary  revenue-generating  arrangements  that  are  within  the  scope  of  Accounting  Standards  Codification  (ASC)  606  are  our  brokerage 
arrangements  associated  with  selling  an  insurance  policy  where  Efinancial  is  either  acting  in  the  capacity  of  a  general  agent  and  selling  directly  to  the 
insurance  carrier,  or  acting  as  a  sub-agent  under  general  agency  agreement.  In  these  arrangements,  our  customer  is  the  insurance  carrier  and  we  have  a 
single performance obligation to place a policy for the insurance carrier. Our performance obligation is satisfied at the point in time when the policy is 
placed, which is the point in time when the customer obtains control over the policy and has the right to use and obtain the benefits from the policy. In these 
arrangements, depending on the number of years the policy is in-force, a majority of our consideration is received in the first year. In addition to the first-
year consideration, depending on the specific carrier and product involved, we may also be entitled to renewal commissions over the period of time the 
policy remains in-force. Our consideration is variable based on the amount of time we estimate a policy will remain in-force. We estimate the amount of 
variable  consideration  that  we  expect  to  receive  based  on  our  historical  experience  or  carrier  experience  to  the  extent  available,  industry  data  and  our 
expectations as to future persistency rates. Additionally, we consider application of the constraint and only recognize the amount of variable consideration 
that we believe is probable to be received and will not be subject to a significant revenue reversal. We monitor and update this estimate at each reporting 
date.  Because  we  recognize  revenue  prior  to  being  entitled  to  the  payment  for  these  renewal  commissions,  we  recognize  a  contract  asset.  We  have 
determined that any contract costs (e.g., costs to obtain or costs to fulfill) related to our brokerage arrangements are immaterial.

Insurance lead sales include the sale of potential life insurance customer leads to outside parties including agencies and unaffiliated insurers. Sales

of leads are recorded at the time the lead data is sold to the customer and recorded as a receivable, net of allowance for returns. 

Net Investment Income and Net Gains (Losses) on Investments 

Net investment income consists primarily of interest and dividends. Interest is recognized on an accrual basis and reflects amortization of premiums 
and accretion of discounts on an effective yield basis, based on expected cash flows. Dividends are recorded on the ex-dividend date. Net gains (losses) on 
investments, resulting from sales or calls of investments and representing the difference between the net proceeds and the carrying value of investments 
sold, are determined on a specific identification basis. Net gains (losses) on investments are also recognized when there are write-downs from impairments 
and  changes  in  the  allowance  for  credit  losses.  Changes  in  value  reported  for  investments  accounted  for  using  the  equity  method  of  accounting  are 
classified within net gains (losses) on investments.

51

 
 
 
 
The Company regularly reviews its fixed income portfolio to identify and evaluate whether a security may require a credit loss allowance.  For each 
fixed income security in an unrealized loss position, the Company assesses whether management with the appropriate authority has made the decision to 
sell or whether it is more likely than not the Company will be required to sell the security before recovery of the amortized cost basis for reasons such as 
liquidity, contractual or regulatory purposes. If a security meets either of these criteria, any existing credit loss allowance would be written-off against the 
amortized cost basis of the asset along with any remaining unrealized losses, with incremental losses recorded in earnings. For all other securities in an
unrealized loss position in which the Company does not expect to recover the entire amortized cost basis, the security is deemed to have a credit loss.

Policyholder Dividend Obligations 

Dividends  payable  to  policyholders  are  determined  annually  based  on  the  experience  of  the  Closed  Block  policies  and  are  payable  only  upon 
declaration by the Board of Directors of Fidelity Life. At December 31, 2023 and 2022, a provision has been made for dividends expected to be paid in the 
following calendar year of $1,536 and $1,236, respectively. The provision is recorded in other policyholder liabilities in the Consolidated Balance Sheets. 

The  Company  also  establishes  a  policyholder  dividend  obligation  when  cumulative  actual  earnings  of  the  Closed  Block  are  in  excess  of  the 

cumulative expected earnings that were determined at the inception of the Closed Block. See “Note 8 – Closed Block” for further discussion. 

Recently Issued and Adopted Accounting Pronouncements

Pursuant to the Jumpstart Our Business Startups Act (“JOBS Act”), an emerging growth company is provided the option to adopt new or revised 
accounting  standards  that  may  be  issued  by  the  Financial  Accounting  Standards  Board  (FASB)  or  the  SEC  either  (i)  within  the  same  periods  as  those 
otherwise applicable to non-emerging growth companies or (ii) within the same time periods as private companies. The Company has elected to use the 
extended transition period for complying with any new or revised financial accounting standards. Accordingly, the information contained herein may be 
different than the information you receive from other public companies. We also intend to continue to take advantage of some of the reduced regulatory and 
reporting requirements of emerging growth companies pursuant to the JOBS Act so long as we qualify as an emerging growth company, including, but not 
limited  to,  not  being  required  to  comply  with  the  auditor  attestation  requirements  of  Section  404(b)  of  the  Sarbanes-Oxley  Act,  reduced  disclosure 
obligations regarding executive compensation, and exemptions from the requirements of holding non-binding advisory votes on executive compensation 
and golden parachute payments.

In June 2016, the FASB issued ASU No. 2016-13, Financial Instruments— Credit Losses (Topic 326): Measurement of Credit Losses on Financial 
Instruments.  The  new  guidance  requires  that  Other-Than-Temporary  Impairment  (OTTI)  on  a  debt  security  will  be  recognized  as  an  allowance  going 
forward, such that improvements in expected future cash flows after an impairment will no longer be reflected as a prospective yield adjustment through 
net  investment  income,  but  rather  a  reversal  of  the  previous  impairment  and  recognized  through  net  gains  (losses)  on  investments.  The  guidance  also 
requires  enhanced  disclosures.  In  March  2022,  the  FASB  issued  ASU  2022-02  –  Financial  Instruments—Credit  Losses  (Topic  326):  Troubled  Debt 
Restructuring  and  Vintage  Disclosure.  This  ASU  was  issued  to  eliminate  the  troubled  debt  restructuring  recognition  and  measurement  guidance  for 
creditors  that  have  adopted  the  current  expected  credit  loss  guidance  while  enhancing  disclosure  requirements  for  certain  loan  refinancing  and 
restructurings by creditors when a borrower is experiencing financial difficulty. The Company has assessed the impact of ASU 2016-13 and has established 
an additional alllowance for credit losses on our mortgage portfolio of $237. The tax effected amount of $187 is reflected in the beginning of year equity as 
a  cumulative  effect  adjustment  from  changes  in  accounting  guidance,  net  of  tax.  The  Company  has  also  assessed  fixed  maturities  -  available-for-sale, 
reinsurance  recoverables  and  commissions  and  agent  balances  and  determined  no  additional  allowance  for  credit  losses  is  needed.  We  also  adopted  the 
required disclosures within Note 2 Investments, Note 6 Reinsurance, Note 13 Accumulated Other Comprehensive Income and Note 14 Business Segments. 
Due to the adoption of the measurement of credit losses on financial instruments accounting standard, prior change in valuation allowance is now presented 
as a change in allowance for credit losses. 

In August 2018, the FASB issued ASU No. 2018-12, Targeted Improvements to the Accounting for Long-Duration Insurance Contracts (Topic 944). 
The FASB amends the accounting model under GAAP for certain long-duration insurance contracts and requires insurers to provide additional disclosures 
in annual and interim reporting periods. The amendments are aimed at improving the following four key areas of financial reporting: measurement of the 
liability  for  future  policy  benefits  related  to  non-participating  traditional  and  limited-payment  contracts,  measurement  and  presentation  of  market  risk 
benefits, amortization of deferred acquisition costs (DAC), and presentation and disclosures. The Company expects the impact to be material and is in the 
process  of  quantifying  the  impact  of  this  standard.  In  November  2020,  the  FASB  issued  ASU  2020-11—Financial  Services—Insurance  (Topic  944): 
Effective Date and Early Application. This ASU was issued to provide additional time for implementation of ASU 2018-12 by deferring the effective date 
by one year. For smaller reporting companies, this update is effective for fiscal years beginning after December 15, 2024 and interim periods within fiscal 
years beginning after December 15, 2025. In December 2022, FASB issued ASU 2022-05 —Financial Services—Insurance 

52

 
(Topic 944): Transition for Sold Contracts. This ASU introduced an optional accounting policy election under which the insurer can choose not to apply the 
amendments made by ASU 2018-12 to certain contracts that are derecognized as a result of a sale or disposal before the effective date of ASU 2018-12. 
Insurers that make this policy election would also be subject to additional disclosure requirements.

In November 2023, the FASB issued ASU 2023-07, Segment Reporting:Improvements to Reportable Segment Disclosures (Topic 280).  The primary 
objective  of  ASU  2023-07  is  to  enhance  the  reportable  segment  disclosures  provided  by  entities  in  their  financial  statements.    It  aims  to  improve 
transparency and usefulness of information related to an entity’s reportable operating segments. Entities must disclose significant segment expenses that are 
regularly  provided  to  the  chief  operating  decision  maker  (CODM).  The  disclosures  include:  (i)  General  Information:  Description  of  the  nature  of  the 
segments, products, and services. (ii) Segment Profit or Loss: Revenue, operating profit or loss, and other relevant financial information for each segment. 
(iii) Segment Assets: Total assets for each segment. (iv) Measurement Criteria: Explanation of how segment profit or loss is measured. ASU 2023-07 will 
be effective for fiscal years beginning after December 15, 2023 and interim periods within fiscal years beginning after December 15, 2024. The Company 
is evaluating the impact of the guidance on its annual disclosures. 

Note 2—Investments 

The  Company  continuously  monitors  its  investment  strategies  and  individual  holdings  with  consideration  of  current  and  projected  market 
conditions, the composition of the Company’s liabilities, projected liquidity and capital investment needs, and compliance with investment policies and 
state regulatory guidelines. 

Fixed Maturities

The amortized cost, gross unrealized gains, gross unrealized losses, and fair value net of allowances for credit losses are included in accumulated 

other comprehensive income (AOCI) of fixed maturities available-for-sale are as follows: 

Fixed maturities
U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Foreign government
Residential mortgage-backed
Commercial mortgage-backed
Asset-backed

Total fixed maturities

Fixed maturities
U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Foreign government
Residential mortgage-backed
Commercial mortgage-backed
Asset-backed

Total fixed maturities

Amortized
Cost

December 31, 2023

Unrealized
Gains

Unrealized
Losses

Fair
 Value

  $

  $

10,188     $
7,173    
79,362    
174,263    
130    
7,302    
22,043    
35,681    
336,142     $

365     $
61    
347    
2,733    
5    
96    
23    
86    
3,716     $

(488 )   $
(516 )  
(9,490 )  
(11,700 )  
—    
(523 )  
(1,678 )  
(2,081 )  
(26,476 )   $

10,065    
6,718    
70,219    
165,296    
135    
6,875    
20,388    
33,686    
313,382    

Amortized
Cost

Unrealized
Gains

December 31, 2022
Unrealized
Losses

Fair
 Value

OTTI
Losses 

(1)

  $

  $

9,258     $
9,429    
68,213    
171,283    
130    
4,912    
21,374    
47,347    
331,946     $

349     $
63      
26      
1,473      
1      
140      
2      
5      
2,059     $

(501 )   $
(614 )    
(12,015 )    
(16,275 )    
—      
(622 )    
(1,914 )    
(3,926 )    
(35,867 )   $

9,106     $
8,878      
56,224      
156,481      
131      
4,430      
19,462      
43,426      
298,138     $

—  
—  
—  
—  
—  
(709 )
—  
—  
(709 )

(1) Due to the adoption of the measurement of credit losses on financial instruments accounting standard, realized capital losses previously reported as OTTI write-downs are now presented as 
credit losses; therefore OTTI is not presented in the 2023 table above.

Actual maturities may differ from contractual maturities because borrowers may have the right to call or prepay obligations with or without call or 

prepayment penalties. Maturities of mortgage-backed and asset-backed securities may be substantially shorter than 

53

 
 
 
 
 
 
 
   
 
   
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
their contractual maturity because they may require monthly principal installments and such loans may prepay principal. The amortized cost and fair value 
of fixed maturities by contractual maturity, are presented in the following table: 

Due in one year or less
Due after one year through five years
Due after five years through ten years
Due after ten years
Securities not due at a single maturity date — primarily mortgage and 
asset-backed

Total fixed maturities

December 31, 2023

Amortized
Cost

Fair
 Value

  $

  $

7,754     $
37,576      
74,512      
144,102      

72,198      
336,142     $

7,670  
36,830  
71,313  
129,902  

67,667  
313,382  

Fixed maturities with a carrying value of $2,689 and $2,680  were  on  deposit  with  governmental  authorities,  as  required  by  law  at  December 31, 

2023 and 2022, respectively. 

The Company’s fixed maturities portfolio was primarily composed of investment grade securities, defined as a security having a rating of Aaa, Aa, 
A, or Baa from Moody’s, AAA, AA, A, or BBB from S&P or NAIC rating of NAIC 1 or NAIC 2. Investment grade securities comprised 96.0% and 95.1% 
of the Company’s total fixed maturities portfolio at December 31, 2023 and 2022, respectively.

At December 31, 2023 and December 31, 2022, the Company had unfunded commitments to make investments in fixed maturity securities in the 

amount of $0 and $1,290, respectively. 

Mortgage Loans 

The Company makes investments in commercial mortgage loans. The Company, along with other investors, owns a pro-rata share of each loan. The 
Company  participates  in  35  such  investment  instruments  with  ownership  shares  ranging  from  0.6%  to  30.0%  of  the  trust  at  December  31,  2023.  The 
Company owns a share of 311 mortgage loans with a loan average balance of $132 and a maximum exposure related to any single loan of $600. Mortgage 
loan holdings are diversified by geography and property type as follows: 

Property Type:

Retail
Office
Industrial
Mixed use
Apartments
Medical office
Other

Gross carrying value of mortgage loans
(1)

Credit loss allowance 

Net carrying value of mortgage loans

December 31, 2023

December 31, 2022

Gross Carrying
Value

% of Total

Gross Carrying
Value

% of Total

12,812      
10,635      
7,476      
4,798      
2,077      
2,423      
886      
41,107      
(573 )  
40,534    

31.2 %  $
25.9 % 
18.2 % 
11.7 % 
5.0 % 
5.9 % 
2.1 % 
100.0 % 

      $

13,866      
11,115      
8,138      
5,249      
2,796      
3,053      
1,136      
45,353      
(83 )    
45,270    

30.6 %
24.5 %
17.9 %
11.6 %
6.2 %
6.7 %
2.5 %
100.0 %

  $

  $

54

 
 
 
 
 
 
 
 
   
 
   
   
   
   
 
 
 
 
   
 
 
 
 
   
   
 
   
 
 
     
     
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
   
 
U.S. Region:

West South Central
East North Central
South Atlantic
West North Central
Mountain
Middle Atlantic
East South Central
New England
Pacific

Gross carrying value of mortgage loans
(1)

Credit loss allowance 

Net carrying value of mortgage loans

December 31, 2023

December 31, 2022

Gross Carrying
Value

% of Total

Gross Carrying
Value

% of Total

  $

  $

10,038      
12,184      
8,046      
2,328      
2,560      
1,986      
3,519      
—      
446      
41,107      
(573 )  
40,534    

24.3 %  $
29.6 % 
19.6 % 
5.7 % 
6.2 % 
4.8 % 
8.7 % 
0.0 % 
1.1 % 
100.0 % 

      $

11,608      
12,320      
8,815      
2,871      
2,824      
2,310      
3,661      
34      
910      
45,353      
(83 )    
45,270      

25.6 %
27.2 %
19.4 %
6.3 %
6.2 %
5.1 %
8.1 %
0.1 %
2.0 %
100.0 %

(1) Due to the adoption of the measurement of credit losses on financial instruments accounting standard, the valuation allowance in 2022 is now presented as an allowance for expected credit 
losses in 2023.

During the years ended December 31, 2023 and 2022, $964 and $4,527 of new mortgage loans were purchased, respectively, which did not include 
second lien mortgage loans. All taxes, assessments, or any amounts advanced were not included in the mortgage loan balances at December 31, 2023 and 
2022. At December 31, 2023 and 2022, the Company had zero and 3 mortgage loans with a total carrying value of $0 and $692 that were in a restructured 
status, respectively. There were no impairments for mortgage loans in 2023 and 2022. 

The changes in the allowances for credit losses (includes $237 related to adoption of ASU 2016-13) for commercial mortgage loans were as follows: 

Beginning balance
Net increase in allowances for credit losses related to change in accounting standards (See Note 1)
Net increase (decrease) in allowances for credit losses
Ending balance

  $

  $

83     $
237  
253    
573     $

69  
—  
14  
83  

Year Ended December 
31, 2023

Year Ended December 
31, 2022

At December 31, 2023 and 2022 the Company had no mortgage loans that were on non-accrual status. 

At December 31, 2023 and 2022,  the  Company  had  a  commitment  to  make  investments  in  mortgage  loans  in  the  amount  of  $3,734  and  $2,575, 

respectively. 

Net Investment Income 

The sources of net investment income are as follows: 

Income from:

Fixed maturities
Policyholder loans
Mortgage loans
Cash, cash equivalents and restricted cash

Gross investment income

Investment expenses

Net investment income

55

Year Ended December 31,

2023

2022

  $

  $

15,155     $
365    
2,312    
144    
17,976    
(1,363 )  
16,613     $

14,556  
378  
2,472  
66  
17,472  
(1,436 )
16,036  

 
 
 
 
   
 
 
 
   
   
   
 
 
 
   
 
   
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
 
 
 
   
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Investment  expenses  include  investment  management  fees,  some  of  which  include  incentives  based  on  market  performance,  custodial  fees  and 

internal costs for investment-related activities. 

Net (Losses) Gains on Investments

The sources of net investment gains (losses) are as follows: 

Investment (losses) gains from sales:

Fixed maturities
Mortgage loans
Cash and cash equivalents
Gains and losses from sales
Valuation change of other invested assets - (decline) appreciation:
Change in allowance for credit losses 

(1)

Total net (losses) gains on investments

Year Ended December 31,

2023

2022

$

$

(567 )   $
56    
—    
(511 )  
(1,715 )  
(281 )  
(2,507 )   $

(364 )
(80 )
1  
(443 )
572  
(456 )
(327 )

Change in Allowance for Credit Losses 

The Company regularly reviews its fixed income portfolio to identify and evaluate whether a security may require a credit loss allowance.  For each 
fixed income security in an unrealized loss position, the Company assesses whether management with the appropriate authority has made the decision to 
sell or whether it is more likely than not the Company will be required to sell the security before recovery of the amortized cost basis for reasons such as 
liquidity, contractual or regulatory purposes. If a security meets either of these criteria, any existing credit loss allowance would be written-off against the 
amortized cost basis of the asset along with any remaining unrealized losses, with incremental losses recorded in earnings. For all other securities in an
unrealized loss position in which the Company does not expect to recover the entire amortized cost basis, the security is deemed to have a credit loss. 

Significant judgment is required in the determination of whether a credit loss has occurred for a security. The Company has developed a consistent 
methodology and has identified significant inputs for determining whether a credit loss has occurred. Some of the factors considered in evaluating whether 
a decline in fair value is a credit loss are the financial condition and prospects of the issuer, payment status, the probability of collecting scheduled principal 
and interest payments when due, credit ratings of the securities, and the duration and severity of the decline. 

The credit loss component of a fixed maturity security impairment is calculated as the difference between amortized cost and the present value of 
the expected cash flows of the security. The present value is determined using the best estimate of cash flows discounted at the effective rate implicit to the 
security  at  the  date  of  purchase  or  prior  impairment.  The  methodology  and  assumptions  for  estimating  the  cash  flows  vary  depending  on  the  type  of 
security. For mortgage-backed and asset-backed securities, cash flow estimates, including prepayment assumptions, are based on data from widely accepted 
third-party sources or internal estimates. In addition to prepayment assumptions, cash flow estimates vary based on assumptions regarding the underlying 
collateral characteristics, expectations of delinquency and default rates, and structural support, including subordination and guarantees. If the present value 
of the modeled expected cash flows equals or exceeds the amortized cost of a security, no credit loss exists. The non-credit component, determined as the 
difference between the adjusted amortized cost basis and fair value, is recognized in other comprehensive (loss) income. The credit loss component of a 
fixed maturity security impairment is calculated as the difference between amortized cost and the present value of the expected cash flows of the security. 
The present value is determined using the best estimate of cash flows discounted at the effective rate implicit to the security at the date of purchase or prior 
impairment.  The  methodology  and  assumptions  for  estimating  the  cash  flows  vary  depending  on  the  type  of  security.  For  mortgage-backed  and  asset-
backed securities, cash flow estimates, including prepayment assumptions, are based on data from widely accepted third-party sources or internal estimates. 
In addition to prepayment assumptions, cash flow estimates vary based on assumptions regarding the underlying collateral characteristics, expectations of 
delinquency  and  default  rates,  and  structural  support,  including  subordination  and  guarantees.  If  the  Company  does  not  expect  to  receive  cash  flows 
sufficient  to  recover  the  entire  amortized  cost  basis  of  the  fixed  maturity  security,  a  credit  loss  allowance  is  recorded  in  earnings  for  the  shortfall  in 
expected cash flows; however, the amortized cost, net of the credit loss allowance, may not be lower than the fair value of the security. If the present value 
of the modeled expected cash flows equals or exceeds the amortized cost of a security, no credit loss exists. The non-credit component, determined as the 
difference between the adjusted amortized cost basis and fair value, is recognized in other comprehensive (loss) income.

56

 
 
 
 
 
 
 
 
   
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The  measurement  of  credit  losses  for  available-for-sale  fixed  income  securities  measured  at  fair  value  is  not  affected  except  that  credit  losses 
recognized are limited to the amount by which fair value is below amortized cost and the credit loss adjustment is recognized through an allowance which 
may change over time but once recorded cannot subsequently be reduced to an amount below zero. Previously these credit loss adjustments were recorded 
as OTTI and were not reversed once recorded.

A roll-forward of the cumulative credit losses on fixed maturity securities is as follows: 

Beginning allowance for credit loss balance

Additional credit loss allowance
Reduction of credit losses allowances related to securities sold during period

Ending allowance for credit loss balance

Unrealized Losses for Fixed Maturities 

December 31,
2023

-  
28  
—  
28  

$

$

The Company’s fair value and gross unrealized losses for fixed maturities available-for-sale, aggregated by investment category and length of time 

that individual securities have been in a continuous gross unrealized loss position are as follows: 

December 31, 2023
Fixed maturities
U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Residential mortgage-backed
Commercial mortgage-backed
Asset-backed

Total fixed maturities

December 31, 2022
Fixed maturities
U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Residential mortgage-backed
Commercial mortgage-backed
Asset-backed

Total fixed maturities

12 months or less

Estimated
Fair Value

Gross
Unrealized
Losses

Longer than 12 months
Gross
Unrealized
Losses

Estimated
Fair Value

Total

Estimated
Fair Value

Gross
Unrealized
Losses

  $

  $

  $

  $

499     $
94      
8,151      
22,527      
269      
1,430      
3,551      
36,521     $

(1 )   $
—      
(176 )    
(1,871 )    
(10 )    
(53 )    
(190 )    
(2,301 )   $

2,732     $
4,879      
45,628      
66,482      
3,029      
17,582      
26,644      
166,976     $

3,231     $
(488 )   $
4,973      
(515 )    
53,779      
(9,314 )    
89,009      
(9,829 )    
3,298      
(513 )    
19,012      
(1,625 )    
30,195      
(1,891 )    
(24,175 )   $ 203,497     $

(489 )
(515 )
(9,490 )
(11,700 )
(523 )
(1,678 )
(2,081 )
(26,476 )

12 months or less

Estimated
Fair Value

Gross
Unrealized
Losses

Longer than 12 months
Gross
Unrealized
Losses

Estimated
Fair Value

Total

Estimated
Fair Value

Gross
Unrealized
Losses

2,722     $
5,297      
38,252      
94,461      
3,286      
16,218      
20,465      
180,701     $

(501 )   $
(578 )    
(7,036 )    
(13,479 )    
(554 )    
(1,611 )    
(1,726 )    
(25,485 )   $

—     $
216      
15,057      
8,322      
344      
2,655      
21,069      
47,663     $

2,722     $
—     $
5,513      
(36 )    
53,309      
(4,979 )    
102,783      
(2,796 )    
3,630      
(68 )    
18,873      
(303 )    
(2,200 )    
41,534      
(10,382 )   $ 228,364     $

(501 )
(614 )
(12,015 )
(16,275 )
(622 )
(1,914 )
(3,926 )
(35,867 )

The indicated gross unrealized losses in all fixed maturity categories were $26,476 and $35,867 at December 31, 2023 and 2022, respectively. 

At as of December 31, 2023 and 2022, the Company did not have the intent to sell these investments, and it was not more likely than not that the 
Company would be required to sell these investments before an anticipated recovery of value. The Company evaluated these investments for credit losses 
at December 31, 2023. The Company considers many factors in evaluating whether the unrealized losses were credit related including, but not limited to, 
the extent to which the fair value has been less than amortized cost, conditions related to the security, industry, or geographic area, payment structure of the 
investment and the likelihood of the issuer’s ability to make contractual cashflows, defaults or other collectability concerns related to the issuer, changes in 
the ratings assigned by a rating agency, 

57

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
   
 
 
   
 
   
 
 
   
 
   
 
 
 
 
     
     
     
       
 
   
 
   
   
   
   
   
   
 
 
 
   
   
 
 
 
   
 
 
   
 
   
 
 
   
 
   
 
 
 
 
     
     
     
     
     
   
   
   
   
   
   
   
 
 
and other credit enhancements that affect the investment’s expected performance. The Company determined that the unrealized losses on these securities 
were due to non-credit related factors at the evaluation date.

Information and concentrations related to fixed maturities in an unrealized loss position are included below. The tables below include the number of 
fixed maturities in an unrealized loss position for greater than and less than 12 months and the percentage that were investment grade at December 31, 
2023.

Fixed maturities
U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Residential mortgage-backed
Commercial mortgage-backed
Asset-backed

Gross unrealized losses

Gross Unrealized 
Losses

  $

  $

(1 )   $
—    
(176 )  
(1,871 )  
(10 )  
(53 )  
(190 )  
(2,301 )   $

Impairment is
Less than
10% of
Amortized
Cost

Unrealized Losses 12 months or less
Impairment
is Between
10% and
20% of
Amortized
Cost

Impairment
is Greater
than 20% of
Amortized
Cost

Percent
Investment
Grade

(1 )   $
—    
(176 )  
(621 )  
(10 )  
(53 )  
(114 )  
(975 )   $

—     $
—    
—    
(747 )  
—    
—    
(76 )  
(823 )   $

—      
—      
—      
(502 )    
—      
—      
—      
(502 )  

5    

Total number of fixed maturities

154    

127    

22    

Fixed maturities
U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Residential mortgage-backed
Commercial mortgage-backed
Asset-backed

Gross unrealized losses

Gross Unrealized 
Losses

  $

  $

(488 )   $
(515 )  
(9,314 )  
(9,829 )  
(513 )  
(1,625 )  
(1,891 )  
(24,175 )   $

Impairment is
Less than
10% of
Amortized
Cost

Unrealized Losses greater than 12 months
Impairment
is Between
10% and
20% of
Amortized
Cost

Impairment
is Greater
than 20% of
Amortized
Cost

(62 )   $
(202 )  
(601 )  
(1,454 )  
(47 )  
(746 )  
(871 )  
(3,983 )   $

—     $

(313 )  
(3,391 )  
(4,055 )  
(336 )  
(680 )
(883 )
(9,658 )   $

(426 )    
—      
(5,322 )    
(4,320 )    
(130 )    
(198 )    
(138 )    
(10,534 )  

100 %
0 %
100 %
82 %
17 %
100 %
100 %

100 %
100 %
100 %
86 %
90 %
100 %
97 %

Percent
Investment
Grade

Total number of fixed maturities

584    

221    

224    

139    

Gross unrealized losses by unrealized loss position and credit quality at December 31, 2023 are as follows:

 (1) (2)

Fixed income securities with unrealized loss position less than or equal to 20% of 
amortized cost, net
Fixed income securities with unrealized loss position greater than 20% of amortized cost, 
net 
Total unrealized losses

(3) (4)

Investment Grade    

Below Investment 
Grade

Total

$

$

14,902  

  $

539     $

15,441  

10,618  
25,520  

  $

417    
956     $

11,035  
26,476  

(1) Below investment grade fixed income securities include $103 that have been in an unrealized loss position for less than twelve months. 
(2) Related to securities with an unrealized loss position less than or equal to 20% of amortized cost, net, the degree of which suggests that these securities do not pose a high risk of having credit 
losses. 

58

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
     
     
     
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
     
     
     
     
   
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
     
     
     
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
   
 
 
     
     
     
     
   
 
 
 
 
 
   
 
 
   
 
 
 
   
 
   
 
 
 
   
 
 
 
   
 
   
 
 
(3) Below investment grade fixed income securities include $853 that have been in an unrealized loss position for a period of twelve or more consecutive months. 
(4) Evaluated based on factors such as discounted cash flows and the financial condition and near-term and long-term prospects of the issue or issuer and were determined to have adequate 
resources to fulfill contractual obligations.

Note 3—Deferred Policy Acquisition Costs 

Policy  acquisition  costs  deferred  primarily  consist  of  commissions  on  sales,  policy  underwriting  and  issuance  costs,  and  variable  sales  and 
marketing  costs.  Annually,  the  Company  reviews  the  assumptions  and  experience  underlying  the  expected  gross  margins  for  policies  accounted  for  as 
investment contracts, which may or may not result in the recognition of unlocking adjustments. 

The deferred policy acquisition costs and changes are as follows: 

Beginning balance
Acquisition costs deferred
Amortization
Ending balance

Note 4—Income Taxes 

December 31,

December 31,

2023

2022

  $

  $

90,189     $
11,841    
(13,954 )  
88,076     $

95,715  
12,917  
(18,443 )
90,189  

Provided below are income taxes based on the difference between the expected tax provision, applying the statutory tax rate (21%) to the actual tax 

provision. 

(Loss) income before income taxes
Statutory rate

Income tax (benefit) expense at statutory rate

Effect of:

Return to provision adjustments
Valuation allowance

            Increase (decrease) in the valuation allowance related to return to provision adjustments
            Increase in the valuation allowance - current year

Total increase in the valuation allowance
Other

Income tax (benefit) expense

The components of income tax (benefit) expense are as follows: 

Income tax applicable to:

Current
Deferred (net of increase in allowance: 2023 - $2,559, 2022 - $3,301)

Ending balance

59

Year Ended December 31,

2023

2022

(10,852 )   $
21 % 
(2,279 )  

(22,568 )
21 %
(4,739 )

(1,198 )  

(664 )

290    
2,269    
2,559    
(41 )  
(959 )   $

172  
3,129  
3,301  
(6 )
(2,108 )

  $

  $

Year Ended December 31,

2023

2022

  $

  $

4,890     $
(5,849 )  

(959 )   $

4,052  
(6,160 )
(2,108 )

 
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
     
   
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
     
   
 
 
 
 
The components of the net deferred income tax assets are as follows: 

Deferred tax assets:

Net operating loss carryforward
Reinsurance assets
Net unrealized investment losses
Policyholder dividend obligation
Policyholder dividend
Commission receivable, net
Incentive compensation
Other

Total deferred tax assets

Valuation allowance

Total deferred income tax assets

Deferred tax liabilities:

Life insurance reserves
Deferred policy acquisition cost
Intangible assets
Basis difference – investments
Fixed assets
Other

Total deferred tax liabilities

Deferred income tax assets, net

Year Ended December 31,

2023

2022

24,818     $
50,175    
4,780    
2,023    
323    
6,822    
581    
3,893    
93,415    
(26,637 )  
66,778    

25,753    
4,948    
344    
593    
2,507    
237    
34,382    
32,396     $

23,490  
48,717  
7,100  
1,998  
259  
6,813  
378  
2,902  
91,657  
(24,426 )
67,231  

27,539  
7,096  
344  
464  
2,784  
567  
38,794  
28,437  

  $

  $

As of December 31, 2023, we had a 100% valuation allowance recorded against the deferred tax assets related to the non-life subgroup of our tax 
return. The Company also maintains a valuation allowance of $718 and $1,066 against a portion of the unrealized investment losses at December 31, 2023 
and 2022, respectively in the life group. In 2023, the Company established a full valuation allowance against the realized capital losses portion of the life 
group deferred tax asset in the amount of $412. Valuation allowances are established because we determined that it is more likely than not that these assets 
will not be recoverable. The recording of the valuation allowance not related to investment losses, increases our federal income tax expense which in turn 
reduces our reported net income or increases our net loss as applicable. It is possible that some or all of these DTAs may not be realized unless we are able 
to generate sufficient taxable income from our operations. If we do not generate sufficient taxable income in the future a valuation allowance to reduce our 
DTAs may be required, which could materially increase our expenses in the period the allowance is recognized and materially adversely affect our results 
of operations and statement of financial condition.

On December 22, 2017, the Tax Cut and Jobs Act Bill H.R.1 was enacted, which, among other things, allows Net Operating Losses (NOLs) to be 
carried forward indefinitely; therefore, NOLs generated after December 31, 2017 are reflected in the table below under the caption no expiration. Internal 
Revenue Code Section 382 (“Section 382”) limits how much of a loss carry-forward existing as of the date of an ownership change that can be used to 
offset annual taxable income subsequent to the change of ownership. As a result of the IPO and Section 382, the Company will be restricted in its ability to 
utilize  loss  carry-forwards.  The  annual  limit  is  estimated  to  be  approximately  $3,100  .  In  2023, no  NOLs  expired  and  there  was  a  return  to  provision 
adjustment related to non-life NOLs of ($400). These expiring NOLs have no impact on the Company’s results due to a full valuation allowance on these 
NOLs. The Inflation Reduction Act of 2022 (“Act”), which contains several tax-related provisions, was signed into law in August 2022. The Act creates a 
15% corporate alternative minimum tax (“CAMT”) on certain large corporations and an excise tax of 1%  on  stock  repurchases  by  publicly  traded  U.S. 
corporations, both effective after December 31, 2022. The Company has determined that it is not considered an “applicable corporation” under the rules of 
CAMT.

60

 
 
 
 
 
 
 
   
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The Company’s net operating loss carry-forwards are as follows:

Year net operating loss expires
2025
2026
2027
2028
2029
2030
2031
2032
2033
2034
2035
2036
2037
No expiration

Life Sub-
Group

Non-Life
Sub-Group

Total

  $

  $

—     $
—    
—    
—    
—    
—    
—    
—    
—    
—    
—    
—    
—    
—    

-     $

1,229     $
5,249    
5,057    
3,061    
1,708    
8,121    
5,361    
2,539    
1,099    
13,527    
5,311    
5,267    
4,266    
56,385    
118,180     $

1,229  
5,249  
5,057  
3,061  
1,708  
8,121  
5,361  
2,539  
1,099  
13,527  
5,311  
5,267  
4,266  
56,385  
118,180  

  The  Company  has  no  unrecognized  tax  benefits  for  the  years  ended  December  31,  2023  and  2022  and  the  Company  does  not  expect  the 
unrecognized tax benefits to increase in the next 12 months. The Company records penalties and interest related to unrecognized tax benefits within income 
tax expense. 

Note 5—Policy Liabilities 

Future Policy Benefits and Claims

Future policy benefits and claims represent the reserve for direct and assumed traditional life insurance policies and annuities in payout status. 

The  annuities  in  payout  status  are  certain  structured  settlement  contracts.  The  policy  liability  for  structured  settlement  contracts  of  $12,665  and 
$13,118 at December 31, 2023 and 2022, respectively, is computed as the present value of contractually-specified future benefits. The amount included in 
the policy liability for structured settlements that are life contingent at December 31, 2023 and 2022, is $10,014 and $10,097 respectively. 

To  the  extent  that  unrealized  gains  on  fixed  maturity  securities  would  result  in  a  premium  deficiency  had  those  gains  actually  been  realized,  a 
premium  deficiency  reserve  is  recorded.  A  liability  of  $629  and  $470  is  included  as  part  of  the  liability  for  structured  settlements  with  respect  to  this 
deficiency at December 31, 2023 and 2022, respectively. The offset to this liability is recorded as a reduction of the unrealized capital gains included in 
AOCI. 

Participating  life  insurance  in-force  was  2.3%  and  3.9%  of  the  face  value  of  total  life  insurance  in-force  at  December  31,  2023  and  2022, 

respectively. 

Note 6—Reinsurance 

The  Company  uses  reinsurance  to  mitigate  exposure  to  potential  losses,  provide  additional  capacity  for  growth,  and  provide  greater  diversity  of
business. For ceded reinsurance, the Company remains liable to the extent that reinsuring companies may not be able to meet their obligations under the 
reinsurance agreements. To manage the risk from failure of a reinsurer to meet its obligations, the Company periodically evaluates the financial condition 
of all of its reinsurers. The reinsurance recoverable balances are stated net of allowances for credit losses. We have recorded claim amounts anticipated to 
be uncollectible of $0.2 million in 2023 and $0.1 million in 2022, respectively.

In the first quarter 2022, Fidelity Life entered into a reinsurance contract with Swiss Re Life & Health America Inc. (Swiss Re). This new treaty is 
in addition to existing coinsurance agreements, largely with Swiss Re on certain policies issued through and including December 31, 2020. The impact of 
this transaction to our segment results included an initial ceded premium of $6.5 million based on the statutory reserves at January 1, 2022. The impact to 
pre-tax income at the initial sale date was nominal, however various income statement lines are impacted. See “Item 1 Reinsurance” in this form 10-K. 

61

 
 
 
 
 
   
 
   
 
 
     
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
On  July  18,  2023,  the  Liquidation  Order  of  Scottish  Re  was  approved  by  the  Delaware  Court  specifying  the  effective  date  of  the  liquidation  as 
September  30,  2023.  The  Liquidation  Order  specifies  that  all  reinsurance  agreements  of  Scottish  Re  are  cancelled  effective  September  30,  2023. 
Accordingly, ceded future policy benefits of $657  were  taken  down  as  of  the  effective  date  of  the  order.    Amounts  recoverable  on  paid  claims  of  $1.4 
million and $1.1 million as of December 31, 2023 and 2022, respectively have been evaluated for any further credit losses and all amounts recorded are 
expected to be collectible.  

Reinsurance recoverables are as follows: 

Ceded future policy benefits
Claims and other amounts recoverables

Ending balance

The reconciliation of direct premiums to net premiums is as follows: 

Direct premiums
Assumed premiums
Ceded premiums

Net insurance premiums

  December 31,

    December 31,

2023

2022

  $

  $

198,973     $
39,625      
238,598     $

173,904  
40,958  
214,862  

Year Ended December 31,
2022
2023
174,600  
181,638     $
45,637  
35,871    
(120,162 )
(120,670 )  
100,075  

96,839     $

  $

  $

The reconciliation of direct, assumed and ceded amounts for life, annuity, and health claim benefits is as follows:

Direct
Assumed
Ceded

Life, annuity, and health claim benefits

Year Ended December 31,

2023

2022

126,937     $
19,990    
(79,253 )  
67,674     $

139,083  
20,459  
(92,040 )
67,502  

  $

  $

Net policy charges on universal life products were $178 and $181 for the year ended December 31, 2023 and 2022, respectively, and are included in 

other income. 

At December 31, 2023 and December 31, 2022 reserves related to fixed-rate annuity deposits assumed from a former affiliate company amounted to 

approximately $62,665 and $69,070, respectively, and are included with policyholder account balances in the Consolidated Balance Sheets. 

Note 7—Retirement and Executive Compensation Plans 

The Company sponsors a defined contribution 401(k) plan covering substantially all employees. For the years ended December 31, 2023 and 2022, 
the Company’s expenses were $608 and $712,  respectively.  These  expenses  were  recorded  as  part  of  Operating  costs  and  expenses  in  the  Consolidated 
Statements of Operations. 

Note 8—Closed Block 

The Closed Block was formed at October 1, 2006 and contains all participating policies issued or assumed by Fidelity Life. The assets and future net 
cash flows of the Closed Block are available only for purposes of paying benefits, expenses and dividends of the Closed Block and are not available to the 
Company, except for an amount of additional funding that was established at the inception of the Closed Block. The additional funding was designed to 
protect the block against future experience, and if the funding is not required for that purpose, is subject to reversion to the Company in the future. Any 
reversion of Closed Block assets to the Company must be approved by the Illinois Department of Insurance (IDOI). 

In October 2011, the IDOI approved a reversion of a portion of the initial funding that the Company had determined was not required to fund the 

Closed Block. The carrying value of the assets transferred from the Closed Block on October 31, 2011, the date of transfer, was $4,397. 

62

 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
The  assets  and  liabilities  within  the  Closed  Block  are  included  in  the  Company’s  consolidated  financial  statements  on  the  same  basis  as  other 
accounts of the Company. The maximum future earnings and accumulated other comprehensive income to be recognized from Closed Block assets and 
liabilities represent the estimated future Closed Block profits that will accrue to the Company and is calculated as the excess of Closed Block liabilities 
over Closed Block assets. Included in Closed Block assets are $11,143 and $10,792 at December  31,  2023  and  2022,  respectively,  of  additional  Closed 
Block funding, plus accrued interest, that is eligible for reversion to the Company if not needed to fund Closed Block experience. 

The Closed Block was funded based on a model developed to forecast the future cash flows of the Closed Block, which is referred to as the actuarial 
calculation. The actuarial calculation projected the anticipated future cash flows of the Closed Block as established at the initial funding. We compare the 
actual results of the Closed Block to expected results from the actuarial calculation as part of the annual assessment of the current level of policyholder 
dividends. The assessment of policyholder dividends includes projections of future experience of the Closed Block. The review of Closed Block experience 
also includes consideration of whether policyholder dividend obligations should be recorded to reflect favorable Closed Block experience that has not yet 
been reflected in the dividend scales. At December 31, 2023 and 2022, the Company recognized policyholder dividend obligations of $9,636 and $9,515, 
respectively,  resulting  from  the  excess  of  actual  cumulative  earnings  over  the  expected  cumulative  earnings  and  from  accumulated  net  unrealized 
investment gains that have arisen subsequent to the establishment of the Closed Block. 

Information regarding the Closed Block liabilities (assets) designated to the Closed Block is as follows: 

Closed Block Liabilities
Future policy benefits and claims
Policyholder account balances
Other policyholder liabilities
Policyholder dividend obligations
Other liabilities

Total Closed Block liabilities

Assets Designated to the Closed Block
Investments:
Fixed maturities - available-for-sale (amortized cost $42,506 and
   $40,522, respectively)
Policyholder loans

Total investments

Premiums due and uncollected
Accrued investment income
Reinsurance recoverables
Deferred income tax assets, net

Total assets designated to the Closed Block

Excess of Closed Block assets over liabilities

Amounts included in accumulated other comprehensive income:
Unrealized investment loss (gains), net of income tax

Total amounts included in accumulated other comprehensive income
Maximum future earnings and accumulated other comprehensive income to
   be recognized from Closed Block assets and liabilities (includes excess
   assets of $11,143 and $10,792, respectively)

Information regarding the policyholder dividend obligations is as follows: 

Policyholder Dividend Obligations
Beginning balance
Impact from earnings allocable to policyholder dividend obligations
Change in net unrealized investment gains (losses) allocated to policyholder
   dividend obligations
Ending balance

63

  $

December 31,

2023

December 31,

2022

29,144     $
6,492    
5,207    
9,636    
2,068    
52,547    

39,678    
1,234    
40,912    
81    
484    
14,739    
4,100    
60,316    
7,769    

(2,234 )  
(2,234 )  

29,382  
6,731  
5,298  
9,515  
586  
51,512  

36,625  
1,132  
37,757  
1,852  
457  
13,885  
4,263  
58,214  
6,702  

(3,079 )
(3,079 )

  $

(10,003 )   $

(9,781 )

December 31,

December 31,

2023

2022

  $

  $

9,515     $
121    

—    
9,636     $

12,669  
(165 )

(2,989 )
9,515  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Information regarding the Closed Block revenues and expenses is as follows: 

Revenues

Net insurance premiums
Net investment income
Net Realized Investment Gains (Losses)

Total revenues
Benefits and expenses

Life and annuity benefits - including policyholder dividends
   of $1,855 and $1,483, respectively
Interest credited to policyholder account balances
Operating costs and expenses

Total expenses

Revenues, net of expenses before provision for income tax
   expense (benefit)

Income tax expense (benefit)

Revenues, net of expenses and provision for income tax
   expense (benefit)

Year Ended December 31,

2023

2022

  $

3,991     $
1,788    
9    
5,788    

5,077    
165    
265    
5,507    

281    
59    

  $

222     $

3,073  
1,666  
(1 )
4,738  

4,994  
169  
(484 )
4,679  

58  
12  

46  

The  Company  charges  the  Closed  Block  with  federal  income  taxes  and  state  and  local  premium  taxes,  policy  maintenance  costs  and  investment 

management expenses relating to the Closed Block, as provided in the Closed Block Memorandum. 

The  following  table  presents  the  amortized  cost  and  fair  value  of  the  Closed  Block  fixed  maturity  securities  portfolio  by  contractual  maturity  at 
December 31, 2023. Actual maturities may differ from contractual maturities because borrowers may have the right to call or prepay obligations with or 
without call or prepayment penalties: 

Due in one year or less
Due after one year through five years
Due after five years through ten years
Due after ten years
Securities not due at a single maturity date — primarily mortgage and asset-
   backed

Total fixed maturities

Note 9—Regulatory Matters 

Minimum Capital and Surplus Requirements 

Amortized Cost

Fair Value

4,057     $
3,656    
7,330    
24,186    

3,277    
42,506     $

4,005  
3,675  
7,105  
21,697  

3,196  
39,678  

  $

  $

Fidelity Life is required to comply with the provisions of state insurance statutes in the jurisdictions in which it does business. These statutes include 
minimum statutory capital and surplus requirements. At December 31, 2023,  Fidelity  Life  exceeded  the  minimum  statutory  capital  and  surplus  level  of 
$2,000 required by Illinois, its state of domicile. 

Risk-Based Capital Requirements 

The  NAIC  established  a  standard  for  assessing  the  solvency  of  insurance  companies  using  a  formula  for  determining  each  insurer’s  risk-based 
capital  (RBC).  At  December  31,  2023,  the  RBC  of  the  Company’s  insurance  subsidiary,  Fidelity  Life,  exceeded  the  levels  at  which  certain  regulatory 
corrective actions would be initiated. 

Dividend Limitations 

The maximum amount of dividends that can be paid by Illinois life insurance companies to shareholders without 30 days prior notice to the Director 
of the IDOI is the greater of (i) statutory net income for the preceding year or (ii) 10% of statutory surplus as of the preceding year-end. However, under 
State  of  Illinois  insurance  statutes,  dividends  may  be  paid  only  from  surplus,  excluding  unrealized  appreciation  in  value  of  investments  without  prior 
approval. All dividends paid by Fidelity Life must be reported to the IDOI prior to payment. 

64

 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Fidelity Life declared and paid $5,000 and zero dividends during the twelve months ended December 31, 2023 and 2022, respectively. 

In  connection  with  the  approval  of  the  Conversion  by  the  Director,  the  Company  agreed,  for  a  period  of   twenty-four  months  following  the 
completion of the Conversion, to (i) seek the prior approval of the IDOI for any declaration of an ordinary dividend by Fidelity Life, and (ii) either maintain 
$20,000 of the proceeds of the IPO at Vericity, Inc. or use all or a portion of that $20,000 to fund Company operations. 

Statutory Accounting Practices 

Fidelity Life prepares their statutory-basis financial statements in conformity with accounting practices prescribed or permitted by the IDOI. The 
IDOI requires that insurance companies domiciled in Illinois prepare their statutory-basis financial statements in accordance with the NAIC’s Accounting 
Practices and Procedures Manual, as modified by the IDOI. In addition, the IDOI has the right to permit other specific practices that may deviate from 
prescribed practices. 

Statutory Financial Information 

The statutory capital and surplus and net income for Fidelity Life, as determined in accordance with statutory accounting practices prescribed or 

permitted by the IDOI, at December 31, 2023 and 2022, and for the years ended December 31, 2023 and 2022, are as follows: 

Statutory capital and surplus

Fidelity Life

Statutory net income (loss)

Fidelity Life

Note 10—Commitments and Contingencies 

Leases 

At December 31,

2023

2022

  $

94,349     $

106,260  

Year Ended December 31,

2023

2022

  $

3,925     $

1,282  

Minimum  future  operating  lease  payments,  including  lease  payments  for  real  estate,  vehicles,  computers  and  office  equipment  at  December  31, 

2023, are as follows: 

Year
2024
2025
2026
2027
2028
2029
Total

$

$

588  
281  
240  
247  
254  
116  
1,726  

Lease expense for the years ended December 31, 2023 and 2022 was $1,001 and $1,393, respectively. 

Litigation 

The Company is subject to legal and regulatory actions in the ordinary course of its business. Management does not believe such litigation will have 
a material impact on the Company’s financial statements. The Company establishes accruals for litigation and regulatory matters when it is probable that a 
loss  has  been  incurred  and  the  amount  of  that  loss  can  be  reasonably  estimated.  For  litigation  and  regulatory  matters  where  a  loss  may  be  reasonably 
possible but not probable or, is probable but not reasonably able to be estimated, no accrual is established, but the matter, if material, is disclosed. The 
Company is not aware of any material legal or regulatory matters threatened or pending against the Company. 

65

 
 
 
 
 
 
 
   
 
 
     
   
 
 
 
 
 
 
   
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Note 11—Assets and Liabilities Measured at Fair Value 

Fair  value  is  the  estimated  price  that  would  be  received  to  sell  an  asset  or  paid  to  transfer  a  liability  in  an  orderly  transaction  between  market 
participants at the measurement date. The Company attempts to establish fair value as an exit price consistent with transactions taking place under normal 
market conventions. The Company utilizes market observable information to the extent possible and seeks to obtain quoted market prices for all securities. 
If  quoted  market  prices  in  active  markets  are  not  available,  the  Company  uses  a  number  of  methodologies  to  establish  fair  value  estimates  including 
discounted cash flow models, prices from recently executed transactions of similar securities, or broker/dealer quotes. 

Fair  values  for  the  Company’s  fixed  maturities  are  determined  by  management,  utilizing  prices  obtained  from  third-party  pricing  services. 
Management  reviews  on  an  ongoing  basis  the  reasonableness  of  the  methodologies  used  by  the  pricing  services  to  ensure  prices  received  represent  a 
reasonable  estimate  of  fair  value  and  to  confirm  representations  regarding  whether  inputs  are  observable  or  unobservable.  The  main  procedure  the 
Company employs in fulfillment of this objective includes back-testing transactions, where past fair value estimates are compared to actual transactions 
executed in the market on similar dates. 

The Company’s assets and liabilities have been classified into a three-level hierarchy based on the priority of the inputs to the respective valuation 
technique.  The  hierarchy  gives  the  highest  ranking  to  fair  values  determined  using  unadjusted  quoted  prices  in  active  markets  for  identical  assets  and 
liabilities (Level 1) and the lowest ranking to fair values determined using methodologies and models with unobservable inputs (Level 3). An asset’s or a 
liability’s classification is based on the lowest level input that is significant to its measurement. For example, a Level 3 fair value measurement may include 
inputs that are both observable (Level 1 and Level 2) and unobservable (Level 3). The levels of the fair value hierarchy are as follows: 

Level 1 – Unadjusted quoted prices for identical assets in active markets the Company can access. Level 1 assets include securities that are traded in 

an active exchange market. 

Level 2 – This level includes fixed maturity securities priced principally by independent pricing services using observable inputs other than Level 1 
prices, such as quoted prices for similar instruments in active markets; quoted prices for identical or similar instruments on inactive markets; and model-
derived  valuations  for  which  all  significant  inputs  are  observable  market  data.  Level  2  instruments  include  most  corporate  debt  securities  and  U.S. 
government and agency mortgage-backed securities that are valued by models using inputs that are derived principally from or corroborated by observable 
market data. 

Level 3 – Valuations derived from valuation techniques in which one or more significant inputs are unobservable. Level 3 instruments include less 
liquid  assets  for  which  significant  inputs  are  unobservable  in  the  market,  such  as  structured  securities  with  complex  features  that  require  significant 
management assumptions or estimation in the fair value measurement. 

This hierarchy requires the use of observable market data when available. 

Certain assets and liabilities are not carried at fair value on a recurring basis, including investments such as mortgage loans, intangible assets, future 
policy benefits excluding term life reserves and policyholder account balances. Accordingly, such investments are only included in the fair value hierarchy 
disclosure when the investment is subject to re-measurement at fair value after initial recognition (for example, when there is evidence of impairment) and 
the resulting re-measurement is reflected in the consolidated financial statements at the reporting date. 

66

 
 
Recurring and Non-Recurring Fair Value Measurements 

The Company’s assets and liabilities that are carried at fair value on a recurring and non-recurring basis, by fair value hierarchy level, are as follows: 

December 31, 2023
Recurring fair value measurements
Financial instruments recorded as assets:

Fixed maturities

U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Foreign government
Residential mortgage-backed
Commercial mortgage-backed
Asset-backed
Total fixed maturities

Total recurring assets

December 31, 2022
Recurring fair value measurements
Financial instruments recorded as assets:

Fixed maturities

U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Foreign government
Residential mortgage-backed
Commercial mortgage-backed
Asset-backed
Total fixed maturities

Total recurring assets

Level 1

Level 2

Level 3

Total Fair Value

—     $
—    
—    
2,258    
—    
—    
—    
—    
2,258    
2,258     $

10,065     $
6,718    
69,726    
136,688    
135    
6,875    
20,388    
30,428    
281,023    
281,023     $

—     $
—      
493      
26,351      
—      
—      
—      
3,258      
30,102      
30,102     $

10,065  
6,718  
70,219  
165,297  
135  
6,875  
20,388  
33,686  
313,383  
313,383  

Level 1

Level 2

Level 3

Total Fair Value

—     $
—    
—    
2,847    
—    
—    
—    
—    
2,847    
2,847     $

9,106     $
8,878    
55,782    
126,644    
131    
4,430    
19,462    
40,293    
264,726    
264,726     $

—     $
—      
442      
26,990      
—      
—      
—      
3,133      
30,565      
30,565     $

9,106  
8,878  
56,224  
156,481  
131  
4,430  
19,462  
43,426  
298,138  
298,138  

  $

  $

  $

  $

Summary of Significant Valuation Techniques for Assets and Liabilities on a Recurring Basis 

Level 1 securities include preferred stocks classified as fixed maturities that are valued based on quoted market prices for identical assets. 

All  the  fair  values  of  the  Company’s  fixed  maturities  within  Level  2  are  based  on  prices  obtained  from  independent  pricing  services.  All  of  the 
Company’s prices for each security are generally sourced from multiple pricing vendors, and a vendor hierarchy is maintained by asset type and region of 
the  world,  based  on  historical  pricing  experience  and  vendor  expertise.  The  Company  ultimately  uses  the  price  from  the  pricing  service  highest  in  the 
vendor hierarchy based on the respective asset type and region. For fixed maturities that do not trade on a daily basis, the pricing services prepare estimates 
of fair value measurements using their pricing applications which incorporate a variety of inputs including, but not limited to, benchmark yields, reported 
trades, broker/dealer quotes, issuer spreads, and U.S. Treasury curves. Specifically, for asset-backed securities, key inputs include prepayment and default 
projections  based  on  past  performance  of  the  underlying  collateral  and  current  market  data.  Securities  with  validated  quotes  from  pricing  services  are 
reflected  within  Level  2  of  the  fair  value  hierarchy,  as  they  generally  are  based  on  observable  pricing  for  similar  assets  or  other  market  significant 
observable inputs. 

67

 
 
 
   
   
   
 
 
     
     
     
   
 
     
     
     
   
 
     
     
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
   
     
   
 
 
   
   
   
 
 
     
     
     
   
 
     
     
     
   
 
     
     
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Level 3 fair value classification consists of investments in structured securities and privately placed securities where the fair value of the security is 
determined by a pricing service using internal pricing models where one or more of the significant inputs is unobservable in the marketplace, or there is a 
single  broker/dealer  quote.  The  fair  value  of  a  broker-quoted  asset  is  based  solely  on  the  receipt  of  an  updated  quote  from  a  single  market  maker  or  a 
broker-dealer recognized as a market participant. The fair value of Level 3 liabilities is estimated on the discounted cash flows of contractual payments.

If  the  Company  believes  the  pricing  information  received  from  third-party  pricing  services  is  not  reflective  of  market  activity  or  other  inputs 
observable  in  the  market,  the  Company  may  challenge  the  price  through  a  formal  process  with  the  pricing  service.  Historically,  the  Company  has  not 
challenged or updated the prices provided by third-party pricing services. However, any such updates by a pricing service to be more consistent with the 
presented  market  observations,  or  any  adjustments  made  by  the  Company  to  prices  provided  by  third-party  pricing  services  would  be  reflected  in  the 
balance sheet for the current period. 

When  the  inputs  used  to  measure  fair  value  fall  within  different  levels  of  the  hierarchy,  the  level  within  which  the  fair  value  measurement  is 
categorized is based on the lowest level input that is significant to the fair value measurement in its entirety. Thus, a Level 3 fair value measurement may 
include inputs that are observable (Level 1 or Level 2) and unobservable (Level 3). Net transfers into and/or out of Level 3 are reported as having occurred 
at the beginning of the period and are based on observable inputs received from pricing sources; therefore, all net realized and unrealized gains and losses 
on  these  securities  for  the  period  are  reflected  in  the  table  that  follows.  A  summary  of  changes  in  fair  value  of  Level  3  assets  held  at  fair  value  on  a 
recurring basis is as follows: 

Total gains (losses) included in:

Balance at 

January 1, 2023    

Net Income
(loss)

OCI

Purchases

Sales

Settlements

Net
Transfers

Balance at 
December 31, 
2023

  $

442  

  $

—  

  $

50  

  $

—  

  $

—  

  $

—  

  $

—  

  $

492  

26,991  
3,133  
30,566  

  $

  $

(38 )  
106  
68  

  $

74  
182  
306  

  $

2,982  
658  
3,640  

  $

(4,030 )  
(820 )  
(4,850 )   $

—  
—  
—  

  $

372  
—  
372  

  $

26,351  
3,259  
30,102  

Total gains (losses) included in:

Balance at 

January 1, 2022    

Net Income

OCI

Purchases

Sales

Settlements

Net
Transfers

Balance at 
December 31, 
2022

  $

498  

  $

—  

  $

(56 )   $

—  

  $

—  

  $

—  

  $

—  

  $

442  

24,740  
2,838  
28,076  

  $

  $

2  
(122 )  
(120 )   $

(398 )  
(325 )  
(779 )   $

3,198  
1,907  
5,105  

  $

(2,582 )  
(1,260 )  
(3,842 )   $

1,468  
—  
1,468  

  $

563  
95  
658  

  $

26,991  
3,133  
30,566  

Financial Assets
Fixed maturities

State and political 
subdivision
Corporate and 
miscellaneous
Asset-backed
Total assets

Financial Assets
Fixed maturities

State and political 
subdivisions
Corporate and 
miscellaneous
Asset-backed
Total assets

There were 3 transfers from Level 2 to Level 3 and 1 transfer from Level 3 to Level 2 in 2023. In 2022, there were 2 transfers from Level 3 to Level 

2 and 6 transfers from Level 2 to Level 3. 

68

 
 
 
 
 
   
   
 
 
 
 
   
 
   
 
   
 
 
 
 
   
   
   
   
   
   
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
   
 
   
 
   
 
 
 
 
   
   
   
   
   
   
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Financial Instruments not Measured at Fair Value 

The  carrying  amount  and  estimated  fair  values  of  the  Company’s  financial  instruments  that  are  not  measured  at  fair  value  on  the  Consolidated 

Balance Sheets are as follows: 

December 31, 2023
Financial instruments recorded as assets:

Carrying Value

Level 1

Level 2

Level 3

Total

Estimated Fair Value

Mortgage loans
Policyholder loans

  $
  $

40,534     $
7,149     $

Financial instruments recorded as liabilities:  
Future policy benefits, excluding term life 
reserves
Long/short-term debt
Policyholder account balances

  $
  $
  $

16,307     $
49,010     $
70,726     $

—     $
—     $

—     $
—     $
—     $

—     $
—     $

—     $
—     $
—     $

37,005     $
8,234     $

15,319     $
51,927     $
65,881     $

37,005  
8,234  

15,319  
51,927  
65,881  

December 31, 2022
Financial instruments recorded as assets:

Mortgage loans
Policyholder loans

Financial instruments recorded
   as liabilities:

Future policy benefits, excluding term
   life reserves
Long/short-term debt
Policyholder account balances

  $
  $

  $
  $
  $

Carrying Value

Level 1

Level 2

Level 3

Total

Estimated Fair Value

45,270     $
6,699     $

16,555     $
37,189     $
77,443     $

—     $
—     $

—     $
—     $
—     $

—     $
—     $

41,622     $
7,722     $

41,622  
7,722  

—     $
—     $
—     $

15,192     $
36,763     $
70,157     $

15,192  
36,763  
70,157  

The following methods and assumptions were used to estimate the fair value of these financial assets and liabilities. 

Mortgage Loans—Fair value was based on the discounted value of future cash flows for all first mortgage loans adjusted for specific loan risk. The
discount  rate  was  based  on  the  rate  that  would  be  offered  for  similar  loans  at  the  reporting  date.  Fair  value  excludes  $1,098  and  $1,952 of second and 
mezzanine mortgages carried at cost which fair value is not measurable at December 31, 2023 and 2022, respectively. 

Policyholder Loans—Fair value of policyholder loans are estimated using discounted cash flows using risk-free interest rates with no adjustment 

for borrower credit risk as these loans are fully collateralized by the cash value of the underlying insurance policy. 

Future Policy Benefits and Policyholder Account Balances—For  deposit  liabilities  with  interest  rate  guarantees  greater  than  one  year  or  with 
defined maturities, the fair value was estimated by calculating an average present value of expected cash flows over a broad range of interest rate scenarios 
using the current market risk-free interest rates adjusted for spreads required for publicly traded bonds issued by comparably rated insurers. For deposit 
liabilities with interest rate guarantees of less than one year, the fair value was based on the amount payable on demand at the reporting date. 

Long and Short-Term Debt—Fair value was calculated using the discounted value of future cash flows method. The discount rate was based on 
the rate that is commensurable to the level of risk. The carrying amounts reported on the Consolidated Balance Sheets has been divided into short and long-
term based upon expected maturity dates. 

69

 
 
 
 
 
   
 
 
   
   
   
   
 
 
     
     
     
     
   
     
     
     
     
   
 
 
 
 
   
 
 
   
   
   
   
 
 
     
     
     
     
   
 
     
     
     
     
   
 
Note 12—Long and Short-Term Debt 

Commission Financing 

In 2022, Efinancial entered into a new commission financing arrangement and is taking new advances on this financing arrangement. Efinancial's 
ability to receive advances under this agreement will terminate when the aggregate amount advanced under the arrangement equals or exceeds $46,000. At 
December 31, 2023 and December 31, 2022, we had a net advance of $40,393 and $31,100 respectively, under this arrangement. At December 31, 2023, 
the Company expects to pay back the aggregate amounts as presented in the following table. 

Due in one year or less
Due after one year through two years
Due after two years through three years
Due after three years through four years
Due after four years through five years
Due after five years
Less discount

Total long/short-term debt

Federal Home Loan Bank of Chicago

December 31, 2023

9,249  
6,632  
6,175  
5,721  
5,221  
40,252  
(24,240 )
49,010  

$

$

The Company is a member of the FHLBC. As a member, the Company is able to borrow on a collateralized basis from FHLBC which can be used 
as an alternative source of liquidity. The FHLBC membership requires the Company to own member stock. The Company held $270 and $180 of FHLBC 
common stock at December 31, 2023 and December 31, 2022, respectively. The Company's ability to borrow under this facility is subject to the FHLBC's 
discretion  and  requires  the  availability  of  qualifying  assets.  In  2023  and  2022,  the  Company  borrowed  and  repaid  $21,000  and  $4,000,  respectively.
FHLBC common stock is classified in Other Invested Assets in the Consolidated Balance Sheet. As of December 31, 2023 and December 31, 2022,  the
Company had not pledged any assets and there were no outstanding borrowings.

Note 13—Accumulated Other Comprehensive Income (Loss) 

Changes in Accumulated Other Comprehensive (Loss) Income, net of taxes are as follows: 

Balance at January 1, 2023
Other comprehensive (loss) income
Unrealized holding gains (losses) from changes in the market value of securities
Impact on Policy benefit liabilities of changes in market value of securities
Change in net unrealized investment (losses) gains allocated to policyholder dividend obligations
Income tax (expense) benefit

Other comprehensive (loss) income, net of tax

Balance at December 31, 2023

70

Net Unrealized
Gains (Losses)
on Investments

with Credit Losses    

Net Unrealized
Gains (Losses)
on Other
Investments

Total

  $

362     $

(30,534 )   $

(30,172 )

—      
—      
—      
—      
—      
362     $

11,047      
(159 )    
—      
(1,938 )    
8,950      
(21,584 )   $

11,047  
(159 )
—  
(1,938 )
8,950  
(21,222 )

  $

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
     
     
   
 
 
 
 
 
 
 
 
 
 
 
Balance at January 1, 2022
Other comprehensive (loss) income
Unrealized holding (losses) gains from changes in the market value of securities
Impact on Policy benefit liabilities of changes in market value of securities
Change in net unrealized investment gains (losses) allocated to policyholder dividend obligations
Income tax benefit (expense)

Other comprehensive (loss) income, net of tax

Balance at December 31, 2022

Net Unrealized
Gains (Losses)
on Investments
with OTTI Losses

Net Unrealized
Gains (Losses)
on Other
Investments

Total

  $

362  

  $

10,567     $

10,929  

—  
—  
—  
—  
—  
362  

  $

(59,600 )    
5,934      
2,989      
9,576      
(41,101 )    
(30,534 )   $

(59,600 )
5,934  
2,989  
9,576  
(41,101 )
(30,172 )

  $

(1) Due to the adoption of the measurement of credit losses on financial instruments accounting standard, realized capital losses previously reported as OTTI write-downs are now presented as 
credit losses; therefore OTTI is not presented in the 2023 table above.

Note 14—Business Segments 

Our Chief Operating Decision Maker makes decisions by analyzing our segment information. For internal decision-making purposes and external 
reporting  purposes,  we  do  not  disaggregate  revenue  beyond  our  segment  information  and  believe  that  any  further  disaggregation  is  immaterial.  The 
Company’s current operations were organized into three reportable segments: Insurance, Agency, and Corporate & Other. 

The Insurance Segment is composed of three broad lines consisting of Direct Life, Closed Block, and Assumed Life and Annuities. Direct Life and 
the  Closed  Block  are  distinct  operations;  the  assumed  business  and  the  small  amount  of  structured  settlements  are  all  blocks  in  run-off  from  a  prior 
management arrangement. 

The Agency Segment includes the insurance distribution operations of the Company and includes commission revenue from the sale of Fidelity Life 

products. 

The  Corporate  &  Other  Segment  includes  certain  expenses  that  are  corporate  expenses  or  that  will  benefit  the  overall  organization  and  are  not 

allocated to a segment. 

All intercompany accounts and transactions have been eliminated in consolidation, including any profit or loss from the sale of Insurance Segment 

products through the Agency Segment. 

The segment results are as follows: 

Net insurance premiums
Net investment income
Net realized investment 
gains (losses) 
Earned commissions
Other income

(1)

Total revenues

Life, annuity, and health 
claim benefits
Operating costs and 
expenses
Amortization of deferred 
policy
   acquisition costs

Total benefits and 
expenses

(Loss) income before 
income tax

Year Ended December 31, 2023

Year Ended December 31, 2022

Insurance

Agency

Corporate & 
Other

Total
Consolidated

Insurance

Agency

Corporate & 
Other

Total
Consolidated

  $

96,839  

  $

—  

  $

—  

  $

96,839  

  $

100,075  

  $

—  

  $

—  

  $

16,305  

(2,143 )  

—  

1,104  

112,105  

—  

—  

60,282  

5,579  

65,861  

308  

16,613  

15,556  

(364 )  

(345 )  

—  

(401 )  

(2,507 )  

(590 )  

59,937  

6,683  

177,565  

—  

604  

115,645  

—  

—  

43,063  

4,890  

47,953  

480  

263  

(429 )  

—  

314  

70,312  

—  

—  

70,312  

70,282  

—  

—  

31,341  

64,417  

8,393  

104,151  

34,572  

56,648  

6,535  

100,075  

16,036  

(327 )

42,634  

5,494  

163,912  

70,282  

97,755  

13,954  

—  

—  

13,954  

18,443  

—  

—  

18,443  

115,607  

64,417  

8,393  

188,417  

123,297  

56,648  

6,535  

186,480  

  $

(3,502 )   $

1,444  

  $

(8,794 )   $

(10,852 )   $

(7,652 )   $

(8,695 )   $

(6,221 )   $

(22,568 )

71

 
 
 
 
   
   
 
 
 
   
     
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
 
   
   
   
 
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Investments and cash
Commissions and agent balances
Deferred policy acquisition costs
Intangible assets
Reinsurance recoverables net
Deferred income tax assets, net
Other

Total assets

  $

December 31, 2023

December 31, 2022

Insurance

Agency

Corporate 
& Other

Total
Consolidated

Insurance    

Agency

Corporate 
& Other

Total
Consolidated

  $

367,746  

  $

643  

  $

3,084  

  $

371,473  

  $

358,620  

  $

1,094  

  $

3,862  

  $

363,576  

8,471  

88,076  

—  

238,598  

19,195  

27,623  
749,709  

45,023  

—  

1,635  

—  

—  

9,009  
56,310  

  $

  $

—  

—  

—  

—  

13,201  

514  
16,799  

  $

53,494  

88,076  

1,635  

238,598  

32,396  

37,146  
822,818  

  $

4,751  

90,189  

—  

214,862  

13,489  

26,800  
708,711  

30,015  

—  

1,635  

—  

—  

5,869  
38,613  

  $

  $

—  

—  

—  

—  

14,948  

3,944  
22,754  

  $

34,766  

90,189  

1,635  

214,862  

28,437  

36,613  
770,078  

 All the Company’s significant revenues and long-lived assets are located in the United States, which is the Company’s country of domicile. 

Note 15—Quarterly Financial Information

As a smaller reporting company, as defined by Rule 12b-2 of the Securities Exchange Act of 1934, as amended, and Item 10(f)(1) of Regulation S-
K, the Company has elected to comply with certain scaled disclosure reporting obligations, and therefore is not required to provide the information required 
by Item 503(c) of Regulation S-K.

Note 16—Subsequent Events 

Management has evaluated subsequent events up to and including April 1, 2024, the date these Consolidated Financial Statements were issued and 

determined there were no reportable subsequent events.

72

 
 
 
 
   
 
 
 
   
   
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Vericity, Inc.
Schedule I
Summary of Investments Other Than Investments in Related Parties
As of December 31, 2023
(dollars in thousands)

Type of Investment
Fixed maturities:

Bonds:

U.S. government and agencies
U.S. agency mortgage-backed
State and political subdivisions
Corporate and miscellaneous
Foreign government
Residential mortgage-backed securities
Commercial mortgage-backed securities
Asset backed securities

Total fixed maturity securities

Mortgage loans
Policy loans
Other invested assets
Total investments

Cost / Amortized 
Cost

Fair Value

Balance Sheet

  $

  $

10,188     $
7,173    
79,362    
174,263    
130    
7,302    
22,043    
35,681    
336,142    
40,534    
7,149    
2,966    
386,791     $

10,065     $
6,718    
70,219    
165,296    
135    
6,875    
20,388    
33,686    
313,382    
37,005    
8,234    
2,364    
360,985     $

10,065  
6,718  
70,219  
165,296  
135  
6,875  
20,388  
33,686  
313,382  
40,534  
7,149  
2,364  
363,429  

73

 
 
 
   
   
 
 
     
     
   
 
     
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Vericity, Inc.
Schedule II
Condensed Financial Information of Registrant (Parent Company) Statement of Operations
As of and for the Years Ended December 31, 2023 and 2022 
(dollars in thousands) 

For the Years Ended December 31,
Revenues
Net investment income and (losses) gains
   Total revenues
Expenses
Operating costs and expenses
   Total expenses
          (Loss) Income before income taxes
Income tax (benefit) expense
Net (loss) income before equity in net loss of subsidiary
Equity in net (loss) of subsidiary
Net (loss) income
   Equity in other comprehensive income of subsidiary
Total comprehensive (loss) income

2023

2022

(56 )   $
(56 )  

7,853    
7,853    
(7,909 )  
(607 )  
(7,302 )  
(2,591 )  
(9,893 )  
8,950    
(943 )   $

786  
786  

5,650  
5,650  
(4,864 )
(298 )
(4,566 )
(15,894 )
(20,460 )
(41,101 )
(61,561 )

  $

  $

See footnotes to the condensed financial statements.

74

 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Vericity, Inc.
Schedule II (Continued)
Condensed Financial Information of Registrant (Parent Company) Statement of Financial Position
(dollars in thousands) 

For the Years Ended December 31,
Assets
Investment in subsidiaries
Fixed maturities - available-for-sales - at fair value (amortized cost; $2,871 and $2,563)
Other invested assets
Cash, cash equivalents and restricted cash
Inter-company receivables
Current income tax receivable
Other assets
   Total assets

Liabilities and Shareholders' Equity
Liabilities:
Other liabilities
   Total liabilities
Shareholders' Equity
Common stock, $.001 par value, 30,000,000 shares authorized, 14,875,000 shares, issued and outstanding
Additional paid-in capital
Retained earnings
Accumulated other comprehensive (loss) income
   Total shareholders' equity
      Total liabilities and shareholders' equity

See footnotes to the condensed financial statements.

2023

2022

104,889     $
2,871    
-    
153    
301    
2,085    
514    
110,813    

600    
600    

15    
39,840    
91,580    
(21,222 )  
110,213    
110,813     $

98,168  
2,563  
818  
419  
8,433  
1,477  
635  
112,513  

1,170  
1,170  

15  
39,840  
101,660  
(30,172 )
111,343  
112,513  

  $

  $

75

 
 
 
 
   
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
     
   
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Vericity, Inc.
Schedule II (Continued)
Condensed Financial Information of Registrant (Parent Company) Statement of Cash Flows
(dollars in thousands) 

For the Years Ended December 31,
Cash flows from operating activities
Net (loss) income
     Adjustments to reconcile net income to net cash provided (used) by operations:

2023

2022

  $

(9,893 )   $

(20,460 )

Equity in earnings of subsidiaries
Net investment (gains) losses
Accretion of bond discount
Change in:

Due to subsidiaries
Accrued investment income
Other liabilities
Other assets
Income tax

               Net cash used by operating activities
Cash flows from investing activities
Purchases of fixed maturities
Sales of other invested assets
Sales of fixed maturities
              Net cash provided (used) by investing activities
Cash flows from financing activities
              Net cash flows provided by financing
Net (decrease) increase in cash and cash equivalents
Cash, cash equivalents and restricted cash - beginning of period
Cash, cash equivalents and restricted cash - end of period

2,591    
364    
(308 )  

7,582    
—    
(570 )  
121    
(607 )  
(720 )  

—    
454    
—    
454    

—    
(266 )  
419    
153     $

  $

15,894  
(263 )
(462 )

(1,338 )
—  
(874 )
120  
136  
(7,247 )

(228 )
—  
4,010  
3,782  

—  
(3,465 )
3,884  
419  

See footnotes to the condensed financial statements.

76

 
 
 
   
 
 
     
   
 
     
   
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
 
 
 
 
 
 
 
 
 
Vericity, Inc.
Schedule II (Continued)
Notes to Condensed Financial Information of Registrant

Note 1—General

Pursuant to rules and regulations of the SEC, the unconsolidated condensed financial statements of the Parent Company do not reflect all of the 
information and notes normally included with financial statements prepared in accordance with GAAP. Therefore, these condensed financial statements of 
the Registrant should be read in conjunction with the consolidated financial statements and notes thereto included in Item 8. 

77

 
 
 
Vericity, Inc.
Schedule III
Supplementary Insurance Information
As of and for the Years Ended December 31, 2023 and 2022
(dollars in thousands) 

Segment
2023
Insurance
Agency
Corporate & other

Total

2022
Insurance
Agency
Corporate & other

Total

  $

  $

  $

  $

Deferred
Policy
Acquisition
Costs

Future
Policy
Benefits
Losses and
Expenses

Other
Policy
Claims and
Benefits
Payable

Net Insurance 
Premiums

Net
Investment
Income

Benefits,
Claims,
Losses and
Settlement
Expenses

Amortization
of DAC

Other
Operating
Expenses

  $

88,076  
—  
—      
88,076     $

  $

502,464  
—  
—      
502,464     $

  $

121,812  
—  
—      
121,812     $

  $

96,839  
—  
—      
96,839     $

90,189  

  $
—      
—      
90,189     $

453,763  

  $
—      
—      
453,763     $

134,444  

  $
—      
—      
134,444     $

100,075  

  $
—      
—      
100,075     $

  $

16,305  
—  
308      
16,613     $

15,556  

  $
—      
480      
16,036     $

  $

70,312  
—  
—      
70,312     $

70,282  

  $
—      
—      
70,282     $

  $

13,954  
—  
—      
13,954     $

18,443  

  $
—      
—      
18,443     $

31,341  
64,417  
8,393  
104,151  

34,572  
56,648  
6,535  
97,755  

78

 
 
 
   
   
   
   
   
   
   
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
   
   
   
   
   
   
   
   
   
 
     
     
     
     
     
     
     
   
   
   
 
 
Vericity, Inc.
Schedule IV
Reinsurance
As of and for the Years Ended December 31, 2023 and 2022
(dollars in thousands) 

2023

Life insurance face amount in-force (millions)

      Premiums

      Life insurance
     Accident and health
Total premiums

2022

Life insurance face amount in-force (millions)

      Premiums

      Life insurance
     Accident and health
Total premiums

Gross
Amount

Ceded to
Other
Companies

Assumed
From Other
Companies

Net
 Amount

Percentage
of Amount
Assumed
to Net

  $

  $

  $

  $

  $

  $

40,967     $

36,415     $

2,564     $

7,116      

36.0 %

181,035     $
603      
181,638     $

120,537     $
133      
120,670     $

35,871     $
—      
35,871     $

96,369      
470      
96,839      

37.2 %
0.0 %
37.0 %

35,139     $

33,815     $

3,188     $

4,512      

70.7 %

173,944     $
656      
174,600     $

120,015     $
147      
120,162     $

45,637     $
—      
45,637     $

99,566      
509      
100,075      

45.8 %
0.0 %
45.6 %

79

 
 
 
 
   
   
   
   
 
 
     
     
     
     
   
 
     
     
     
     
   
   
 
     
     
     
     
   
 
     
     
     
     
   
   
 
 
2023

Allowance for losses on commercial mortgage
Allowance for uncollectible receivables
Valuation allowance on deferred tax asset

2022

Allowance for losses on commercial mortgage
Allowance for uncollectible receivables
Valuation allowance on deferred tax asset

Vericity, Inc.
Schedule V
Valuation and Qualifying Accounts
For the Years Ended December 31, 2023 and 2022
(dollars in thousands) 

Additions

Balance at
Beginning
of Period

Charged to
Costs and
Expenses

Other

Deductions

Balance at
End of
Period

253     $
39      
2,559      
2,851     $

14     $
—      
3,301      
3,315     $

237     $
—      
(348 )    
(111 )   $

—     $
—      
1,066      
1,066     $

—     $
—      
—      
—     $

—     $
117      
—      
117     $

573  
503  
26,637  
27,713  

83  
464  
24,426  
24,973  

  $

  $

  $

  $

83     $
464      
24,426      
24,973     $

69     $
581      
20,059      
20,709     $

80

 
 
 
 
 
   
   
 
   
 
 
 
 
   
   
   
   
 
 
     
     
     
     
   
   
   
 
 
     
     
     
     
   
   
   
 
 
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure.

None. 

Item 9A. Controls and Procedures. 

Evaluation of Disclosure Controls and Procedures.

We maintain disclosure controls and procedures as defined in Rule 13a-15(e) under the Securities Exchange Act of 1934. Under the supervision and 
with  the  participation  of  our  management,  including  our  principal  executive  officer  and  principal  financial  officer,  we  conducted  an  evaluation  of  the 
effectiveness  of  our  disclosure  controls  and  procedures  as  of  the  end  of  the  period  covered  by  this  report.  Based  upon  this  evaluation,  the  principal 
executive officer and the principal financial officer concluded that our disclosure controls and procedures are effective in providing reasonable assurance 
that  material  information  required  to  be  disclosed  in  our  reports  filed  with  or  submitted  to  the  SEC  under  the  Securities  Exchange  Act  is  recorded,
processed,  summarized  and  reported  within  the  time  periods  specified  by  the  Securities  Exchange  Act  and  made  known  to  management,  including  the 
principal executive officer and the principal financial officer, as appropriate to allow timely decisions regarding required disclosure. 

Management's Report on Internal Control over Financial Reporting

Management is responsible for establishing and maintaining adequate internal control over financial reporting as defined in Rule 13a-15(f) under the 

Securities Exchange Act of 1934. 

Under the supervision and with the participation of our management, including our principal executive officer and principal financial officer, we 
conducted an evaluation of the effectiveness of our internal control over financial reporting as of December 31, 2023 based on the criteria related to internal 
control over financial reporting described in "Internal Control - Integrated Framework (2013)" issued by the Committee of Sponsoring Organizations of the 
Treadway Commission. Based on our evaluation, management concluded that our internal control over financial reporting was effective as of December 31, 
2023.

Changes in Internal Control Over Financial Reporting

There were no changes in our internal control over financial reporting (as such term is defined in Rules 13a-15(d) or 15d-15(d) of the Exchange Act) 

during 2023 that materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

Item 9B. Other Information. 

Not applicable

Item 9C. Disclosure Regarding Foreign Jurisdictions that Prevent Inspections. 

Not applicable

81

 
 
 
Item 10. Directors, Executive Officers and Corporate Governance. 

The table below provides information of our directors and executive officers as of March 30, 2024.

Age
55
56
36
77
61
65
68
41
53
41
65
52

Position

  Director and Chairman
  Director
  Director
  Director
  Director
  Director
  Chief Executive Officer, President and Director
  Executive Vice President, Chief Marketing Officer
  Executive Vice President, General Counsel and Corporate Secretary
  Executive Vice President, Chief Data Officer & Chief Technology Officer
  Executive Vice President of Vericity, President and Chief Operating Officer of Fidelity Life
  Executive Vice President, Chief Financial Officer and Treasurer

Name

Eric Rahe
Neil Ashe
Calvin Dong
Richard A. Hemmings
Scott Perry
Laura R. Zimmerman
James E. Hohmann
Melissa Balsan
John Buchanan
David R. Drollette
James C. Harkensee
Chris S. Kim

Directors

Our directors were initially chosen based upon their individual skills, experiences and qualifications which collectively provide a balanced level of 
expertise to the Company. Additionally, we believe that each of our directors possess high professional and personal ethics and values, which are attributes 
that are important characteristics to the Company.

Eric Rahe has served as Vericity’s Chairman since August 7, 2019. Mr. Rahe has served as a Managing Director of J.C. Flowers & Co. LLC since 
2014, a leading private investment firm dedicated to investing globally in the financial services industry and serves as a member of the firm’s Management 
Committee. From 2008 to 2014, Mr. Rahe was a Managing Director at Clayton, Dubilier & Rice where he established and led the firm’s financial services 
practice. Previously, he was a senior investment professional at the hedge fund SAB Capital, and before that a Partner at Capital Z Partners, the financial 
services focused private equity firm. Mr. Rahe began his career at Donaldson, Lufkin & Jenrette. Mr. Rahe serves on the Boards of Directors of ELMC
Group, LLC.

He received an A.B. in Economics from Harvard College, where he graduated magna cum laude, and an M.B.A. from Harvard Business School.

Mr. Rahe was selected to serve on our Board of Directors because of his experience in the insurance and financial services industries. Mr. Rahe has 

been investing in the insurance industry for over 25 years and has served on the board of directors of a number of insurance companies.

Richard A. Hemmings has served as a director of Vericity since 2013 and served as the Chairman of the Board of Directors of Members Mutual 
from its formation in 2007 until its conversion in 2019. From 2007 until 2014, Mr. Hemmings also served as the President and Chief Executive Officer of 
Members  Mutual.  Mr.  Hemmings  also  served  as  the  Chairman  of  the  Board  of  Directors  and  Chief  Executive  Officer  (and  prior  to  2012,  President)  of 
Fidelity Life, positions held by him from 2005 to 2014. Mr. Hemmings became a director of Fidelity Life in 2002. Prior to joining Fidelity Life in 2005, 
Mr. Hemmings was a partner in the Chicago law firm of Lord, Bissell & Brook LLP and was associated with the firm for 25 years.

Mr. Hemmings was selected to serve on our Board of Directors because of his experience in the life insurance industry; his knowledge of the legal 

and regulatory matters affecting our operations; and his executive experience with Members Mutual and Fidelity Life.

James E. Hohmann has served as a director, Chief Executive Officer and President of Vericity since September 2014 and served as a director and 
Chief Executive Officer of Vericity from September 2014 until its conversion in 2019. For approximately two years prior thereto, Mr. Hohmann worked as 
a  private  consultant  in  the  life  insurance  industry,  including  providing  consulting  services  for  Members  Mutual.  From  April  2009  until  June  2012,  Mr. 
Hohmann served as a director, President, and Chief Executive Officer of FBL Financial Group, an individual life insurance and annuity products company. 
From  January  2007  until  January  2009,  Mr.  Hohmann  was  an  executive  officer  of  Allstate  Corporation  with  accountabilities  as  President  and  Chief 
Executive Officer of Allstate Financial. From December 2004 until December 2006, Mr. Hohmann was President and Chief Operating Officer of Conseco, 
Inc. Earlier, he served as President and Chief Executive Officer of a newly formed XL Life and Annuity business at XL Capital, was Chief Actuary and
then 

82

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
President  of  the  Financial  Institutions  business  of  Zurich  (Kemper),  and  worked  for  nearly  13  years  as  a  management  consultant,  first  for  KPMG  Peat
Marwick, followed by Tillinghast/Towers Perrin (now Willis Towers Watson) where he was Managing Principal of the Chicago Life Practice. Effective 
March 22, 2022, Mr. Hohmann reassumed the President and Chief Operating Officer role at eFinancial, a role he previously had prior to Mr. Campbell’s 
arrival in 2017.

Mr. Hohmann is a member of the board of directors of Bankers Trust (non-public) and is Chairman of MIB Group Inc., a life insurance industry 
membership organization. He also serves on the ACLI Forum 500 board of directors.  He has previously served as a director of the Board of Governors for 
the  Property  Casualty  Insurance  Association  of  America  and  is  a  former  member  of  the  board  of  directors  of  American  Council  of  Life  Insurers.  Mr. 
Hohmann is a Fellow of the Society of Actuaries and a Member of the American Academy of Actuaries.

Mr.  Hohmann  was  selected  to  serve  on  our  Board  of  Directors  because  of  his  executive  leadership  experience,  his  expertise  in  insurance  and 

financial services, and his actuarial background.

Calvin Dong has  served  as  a  director  of  Vericity  since  August  7,  2019.  He  is  a  Vice  President  at  J.C.  Flowers  &  Co.  LLC,  where  he  has  been 
employed since 2013. Prior to joining J.C. Flowers & Co. LLC, Mr. Dong was a member of the Financial Institutions Group at Barclays Investment Bank 
in New York for three years, focusing on mergers and acquisitions and capital raising transactions in the insurance sector.

Mr. Dong received a B.S. (Honors) in Finance and Accounting with High Distinction from the Kelley School of Business, Indiana University.

Mr. Dong was selected to serve on our Board of Directors because of his experience in the insurance and financial services industries. Mr. Dong has 

over 11 years of experience as an investor and banker to the life insurance industry.

Scott Perry has served as a director of Vericity since August 7, 2019. He joined AmeriLife Group Holdings as Chief Executive Officer in December 
2016. AmeriLife is a distributor of annuity, life, and health insurance products and is a portfolio company of a fund advised by Thomas H. Lee Partners, 
L.P. He was previously the Chief Business Officer of CNO Financial Group, Inc., (formerly, Conseco, Inc.), where he oversaw the operations of Bankers 
Life, Colonial Penn and Washington National, from 2009 until 2016. Prior to that, Mr. Perry served as the President of Bankers Life from 2002 until 2009. 
Before joining Bankers Life, Mr. Perry worked for 12 years in sales, marketing, and management roles at Golden Rule, Anthem Blue Cross Blue Shield 
and Premera Blue Cross. Earlier in his career, he advised healthcare payers and providers on strategies to improve operational and financial performance
with the Deloitte & Touche Integrated Health Care Group.

Mr. Perry has served on the boards of LL Global (LIMRA) and the American College. He also served as a board member and Chair of the Greater 

Illinois chapter of the Alzheimer’s Association.

Mr.  Perry  was  selected  to  serve  on  our  Board  of  Directors  because  of  his  experience  in  the  insurance  industry.  Mr.  Perry  has  over  30  years  of 
experience in the life insurance industry. As Chief Executive Officer of AmeriLife and former President of Bankers Life, Chief Business Officer of CNO, 
he brings particular expertise in the distribution of a wide variety of life and health products across various distribution channels.

Neil Ashe has served as a director of Vericity since August 7, 2019. He is the Chief Executive officer of Acuity Brands which is a global technology 
manufacturer, driving an innovative and comprehensive portfolio of lighting products, controls, software, and services. Mr. Ashe also serves as the Chief 
Executive officer of Faster Horses LLC, which invests in, operates and advises companies that are embracing the power of digital to grow and change their 
businesses.  Mr.  Ashe  has  served  in  this  position  since  2017.  From  2012  to  2017,  Mr.  Ashe  was  the  President  and  Chief  Executive  Officer  of  Global 
eCommerce and Technology for Wal-Mart Stores, Inc. Mr. Ashe was with CNET Networks (NASDAQ: CNET) from 2002 to 2008, having been appointed 
as Chief Executive Officer in 2006, and, subsequently, the President of CBS Interactive from 2008 until 2011, following the sale of CNET to CBS. He has 
served  on  the  boards  of  directors  of  numerous  companies,  including  CNET  and  AMC  Networks  (NASDAQ:  AMCX),  and  was  a  member  of  the 
Georgetown University Board of Regents.

Mr. Ashe has an M.B.A. from the Harvard Business School and a B.S. in Business Administration from Georgetown University.

Mr.  Ashe  was  selected  to  serve  on  our  Board  of  Directors  because  of  his  experience  helping  companies  use  and  adopt  technology  to  grow  their 
businesses.  Through  his  experience  running  several  leading  internet  businesses,  Mr.  Ashe  brings  a  breadth  of  experience  that  will  be  germane  to  the 
Company’s internet agency, Efinancial.

83

 
 
 
Laura  R.  Zimmerman  served  as  Executive  Vice  President  and  Chief  Marketing  Officer  of  Vericity  from  February  2016  to  January  2023.  Ms. 
Zimmerman served as Executive Vice President and Chief Marketing Officer of Members Mutual from February 2016 until its conversion in 2019. Prior 
thereto, Ms. Zimmerman served as Vice President, Chief Marketing Officer, Group Worksite, at The Guardian Life Insurance Company of America from 
July 2014 to February 2016, where she led marketing and enrollment services for the employee benefits division. Prior thereto, Ms. Zimmerman served as 
the Managing Director at Bridgestar Solutions, LLC from July 2013 to June 2014. Prior thereto, Ms. Zimmerman served as Senior Vice President for Aon 
Hewitt  from  November  2011  to  June  2012,  where  she  led  marketing  and  advertising  strategy.  Before  joining  Aon  Hewitt,  Ms.  Zimmerman  served  as 
Managing  Director,  Head  of  Marketing  and  Product  at  Legg  Mason  Global  Asset  Management  from  June  2010  to  June  2011.  Prior  thereto,  Ms. 
Zimmerman served in various positions during a thirteen-year career at Allstate Insurance Company. Among other positions at Allstate, Ms. Zimmerman 
served as Chief Strategy Officer for Allstate’s financial services division. Ms. Zimmerman earned her bachelor's degree from Dartmouth College and her 
MBA from the Kellogg School of Management at Northwestern University.

Ms. Zimmerman was selected to serve on our Board of Directors due to her extensive marketing and leadership experience, her insurance industry 

knowledge and her familiarity with the operations of the Company.  

Executive Officers

Set forth below is biographical information for our executive officers (except for Mr. Hohmann, whose biographical information is set forth above):

James C. Harkensee has served as Executive Vice President of Vericity since its conversion in 2019 and as President and Chief Operating Officer of 
Fidelity Life since November 2012. From July 1, 2013 to August 4, 2014, Mr. Harkensee served as Interim Chief Financial Officer of Members Mutual. 
Prior to that, Mr. Harkensee served in various capacities at Fidelity Life, including most recently as Vice President of Product and Corporate Development 
and prior to that as President of America Direct Insurance Agency, Inc., a subsidiary of Fidelity Life, which he joined in 2005. He was formerly President 
of Zurich Direct, a direct marketing insurance agency. Mr. Harkensee began his career at Bankers Life & Casualty in 1980, later joining Zurich Life, where 
he was promoted to Chief Actuary. Mr. Harkensee also serves as Executive Vice President of Vericity. He is a Fellow of the Society of Actuaries.

Chris S. Kim has served as Chief Financial Officer of Vericity since August 2014 and served as Chief Financial Officer of Members Mutual from 
August 2014 until its conversion in 2019. He has served as Executive Vice President of Vericity since its conversion in 2019. Prior thereto, Mr. Kim served 
as Chief Accounting Officer of Members Mutual since June 2013. Mr. Kim has over 20 years of experience in public accounting and controllership with a 
focus on property and casualty and life insurers. He has extensive experience in advising public companies on accounting and financial reporting matters 
related to capital raising activities and advising clients on complex accounting matters. Mr. Kim also serves as Executive Vice President of Vericity. Prior to 
joining  Members  Mutual,  he  was  employed  by  PricewaterhouseCoopers  LLC  for  a  total  of  seventeen  years  within  the  audit  and  transaction  services 
practice in Kansas City, Chicago, and New York, from 1995-2002 and again from 2004-2013. From 2002-2004, Mr. Kim held the position of Assistant 
Controller with Employers Reinsurance Corporation, a subsidiary of GE Capital.

John Buchanan has served as Executive Vice President, General Counsel and Corporate Secretary of Vericity since February, 2016. Mr. Buchanan 
served as Executive Vice President, General Counsel and Corporate Secretary of Members Mutual from February 2016 until its conversion in 2019. Prior 
thereto, from 1995 to February 2016, Mr. Buchanan served in various legal roles during a twenty-year career at Allstate Insurance Company most recently 
as Chief Counsel supporting Allstate’s agency operations from July 2014 to February 2016, and prior to that as Corporate Counsel supporting direct sales 
from  July  2009  until  July  2014.  Among  other  positions  at  Allstate,  Mr.  Buchanan  led  several  legal  teams  within  Allstate’s  P&C  and  life  insurance 
operations, including acting as lead counsel for Allstate Life of New York. He also served as lead counsel to Allstate’s Chief Marketing Officer and Lead 
Counsel to Allstate’s Eastern Region President. Mr. Buchanan served as Secretary on NJ Life and Health Guaranty Fund boards. Mr. Buchanan began his
career as a trial attorney with dozens of jury and bench trials on insurance matters.

David  R.  Drollette  has  served  as  Executive  Vice  President  and  Chief  Data  Officer  &  Chief  Technology  Officer  since  September  1,  2020.  Prior 
thereto, Mr. Drollette served as Vice President Product Analytics at athenahealth, Inc. from September 2018 through August 2020, where he led the product 
analytics  team  and  set  the  research  &  development  strategy  for  the  data  and  artificial  intelligence  engineering  teams  across  multiple  geographies.  Prior 
thereto,  Mr.  Drollette  served  in  various  leadership  roles  at  Wayfair,  Inc.  from  January  2006  through  August  2018,  where  he  led  a  180+  person  team  of 
analysts,  data  scientists,  and  software  engineers.  He  holds  a  bachelor’s  degree  in  Mathematics/Physics  from  Ithaca  College  in  New  York  where  he 
graduated Cum Laude.

Melissa Balsan has served as Executive Vice President and Chief Marketing Officer since January 2023. With more than 20 years of experience in 
direct-to-consumer  marketing  and  branding,  Melissa  has  built  deep  knowledge  of  customer  acquisition  and  led  digital  transformation  within  insurance, 
education,  and  e-commerce  businesses.  She  served  as  Chief  Marketing  Officer  for  GoHealth,  a  Medicare  insurance  broker,  as  well  as  Chief  Marketing 
Officer  for  Endurance  Warranty,  a  leader  in  auto  protection  services.  At  Perdoceo  Education  Corporation,  Melissa  held  marketing  leadership  positions 
responsible  for  new  student  enrollment  and  retention;  and  as  a  digital  native,  helped  establish  search  engine  and  social  media  marketing  at 
CareerBuilder.com. She began her career in advertising 

84

 
guiding  established  brands  like  Ford  Motor  Company  and  La-Z-Boy  through  digital  transformation.  Melissa  graduated  from  Adrian  College  in  Adrian, 
Michigan with a BBA in Marketing where she also completed Public Relations studies. 

Corporate Governance

Overview of Our Board Structure

As part of the conversion of Members Mutual in connection with our IPO, Apex Holdco purchased approximately 76.5% of the shares sold in the 
IPO  pursuant  to  a  standby  stock  purchase  agreement  under  which  Apex  Holdco  acted  as  the  standby  purchaser  for  the  IPO.  As  such,  we  qualify  as  a 
“controlled company” within the meaning of the corporate governance rules of Nasdaq. “Controlled companies” under those rules are companies of which 
more than 50% of the voting power is held by an individual, a group or another company.

As we are a “controlled company” we have availed ourselves of the “controlled company” exception under the Nasdaq rules and will not be subject 
to  the  Nasdaq  listing  requirements  that  would  otherwise  require  us  to  have  a  board  of  directors  comprised  of  a  majority  of  independent  directors,  a 
compensation committee composed solely of independent directors or a nominating committee composed solely of independent directors.

The standby purchase agreement and/or our bylaws contain provisions regarding our corporate governance and board structure and chief executive officer, 
including: 

•

•

•

•

•

•

the  board  of  directors  shall  consist  of  designees  appointed  by  the  standby  purchaser  (the  “standby  purchaser  designees”)  and  designees 
appointed by Vericity (the “company designees”). The number of company designees shall not exceed six or at any time be less than two, and 
the number of standby purchaser designees at any given time shall be one more than the number of company designees, but in no event less 
than three, provided that the standby purchaser may designate the minimum additional number of designees as necessary to comply with SEC 
and Nasdaq Stock Market rules relating to the number of independent directors serving on the board of directors or any committee of the 
board. Messrs. Rahe, Dong, Perry and Ashe serve as the standby purchaser designees, and Messrs. Hemmings, Hohmann and Schacht serve 
as the company designees; 

the compensation payable to the company designees may not be decreased without the consent of a majority of the company designees, and 
may not be increased without the consent of a majority of the standby purchaser designees; 

in the event of any vacancy in the office of any standby purchaser designee or company designee, a majority of the remaining designees, as 
applicable, will have the right to nominate a replacement to fill the vacancy, provided that in the case of a vacancy of a company designee, 
the standby purchaser may elect to reduce the size of the board of directors by two so long as one of the standby purchaser designees resigns, 
and provided further that in the event that there are no remaining company designees to nominate a replacement, the Advisory Board shall 
have the right to designate a replacement company designee; 

at any election of directors of Vericity, a majority of the standby purchaser designees will have the right to nominate the successors of the 
standby  purchaser  designees,  and  a  majority  of  the  company  designees  will  have  the  right  to  nominate  the  successors  of  the  company 
designees, provided that in the event that there are no remaining company designees to nominate successors, the Advisory Board shall have 
the right to designate successor company designees;

any transaction between the standby purchaser or any of its affiliates, on the one hand, and Vericity or any of its subsidiaries, on the other 
hand, shall be subject to approval by the company designees, other than ordinary course transactions on arm’s length terms; and 

Mr. Hohmann shall serve as Chief Executive Officer of the Company for no less than three years after the closing of the offering, subject to 
his earlier death, retirement, resignation or removal for cause as defined in the standby purchase agreement. 

Director Independence

We  have  undertaken  a  review  of  the  composition  of  our  Board  of  Directors  and  considered  whether  any  director  has  a  relationship  that  could 
compromise that director independent judgment in carrying out his responsibilities and all other facts and circumstances that the Board of Directors deemed 
relevant in determining their independence. We have affirmatively determined that each of our directors, with the exception of Mr. Hohmann, Mr. Rahe and 
Ms. Zimmerman, is an independent director under the Nasdaq Marketplace Rules.

Committees of the Board of Directors

We have the following committees of our Board of Directors in place: the audit committee; the compensation committee; and the nominating and 
governance  committee.  Each  of  these  committees  operates  under  a  committee  charter  to  be  approved  by  our  Board  of  Directors  and  available  on  our 
website at www.vericity.com. The composition, duties and responsibilities of our committees are as set forth below:

85

 
 
 
 
 
 
 
 
Audit Committee

The audit committee is responsible for the oversight of the integrity of our consolidated financial statements, our systems of internal control over 
financial  reporting,  our  risk  management,  the  qualifications,  independence  and  performance  of  our  independent  registered  public  accounting  firm,  the 
performance of our internal auditor and our compliance with applicable legal and regulatory requirements. The audit committee has the sole authority and 
responsibility to select, determine the compensation for, evaluate and, when appropriate, replace our independent registered public accounting firm. All 
audit and non-audit services, other than de minimis non-audit services, to be provided to us by our independent registered public accounting firm must be 
approved in advance by our audit committee. The audit committee also approves related-party transactions.

Our  audit  committee  is  composed  of  Mr.  Perry  (chair),  Mr.  Hemmings,  and  Mr.  Dong.  Our  Board  of  Directors  has  determined  that  each  of  the 
members of the audit committee meets the definition of “independent director” for purposes of serving on the audit committee under Exchange Act Rule 
10A-3 and the Nasdaq Marketplace Rules. In addition, the Board of Directors has determined that Scott R. Perry qualifies as an “audit committee financial 
expert” as such term is defined in Item 407(d)(5) under Regulation S-K.

Compensation Committee

The compensation committee is responsible for annually reviewing and approving the corporate goals and objectives relevant to the compensation 
of  our  Chief  Executive  Officer  and  evaluating  our  Chief  Executive  Officer’s  performance  in  light  of  these  goals;  reviewing  and  approving  the
compensation of our executive officers and other appropriate officers; reviewing and reporting to the Board of Directors on compensation of directors and 
board committee members; and administering our incentive and equity-based compensation plans.

Our compensation committee is composed of Mr. Rahe (chair), Mr. Hemmings, Mr. Ashe, Mr. Dong and Mr. Hohmann.

Nominating and Governance Committee

Our nominating and corporate governance committee is composed of Mr. Dong (chair), Mr. Rahe, and Mr. Ashe and Mr. Hohmann. The nominating 
and governance committee is responsible for identifying and recommending candidates for election to our Board of Directors and each committee of our 
Board of Directors, developing and recommending corporate governance guidelines to the Board of directors and overseeing performance reviews of the 
Board of Directors, its committees and the individual members of the Board. 

Code of Ethics

We have adopted a code of business conduct and ethics applicable to all of our directors and employees, including our principal executive, financial 
and accounting officers and all persons performing similar functions. A copy of that code is available on our website at www.vericity.com. We intend to 
disclose future amendments to certain provisions of our code of business conduct and ethics, or waivers of such provisions, on our website to the extent 
required by applicable rules and exchange requirements. 

Advisory Board

Upon completion of the offerings, we established an Advisory Board to provide general policy advice to the Board of Directors. Only individuals 
who served as directors of Members Mutual as of the date of the standby stock purchase agreement are eligible to serve on our Advisory Board. Advisory 
board members are entitled to attend meetings of the Board of Directors but shall not vote. Members of the Advisory Board shall have the right to nominate 
individuals to be company designees in the event that there are no then-serving company designees. Members of the Advisory Board will receive the same 
compensation provided to company designees serving on the Board of Directors of Vericity. Advisory Board members will serve until the earlier of the sale 
of  Vericity  to  a  third  party,  the  fifth  anniversary  of  the  closing  of  our  2019  offering  or  a  member’s  death,  resignation  or  removal  for  cause.  The  initial 
Advisory Board consists of Ms. Bynoe, Mr. Fibiger and Mr. Groot. Mr. Schacht was added to the Advisory Board in August of 2022 as he attained the age 
of  80  in  2022  and  was  no  longer  eligible  to  serve  on  the  Vericity  Board.  Amount  shown  in  Director  Compensation  represents  total  payments  for  2023 
which include compensation for participation on the Advisory Board. 

Set forth below is biographical information for the members of the Advisory Board:

Linda Walker Bynoe is the President and Chief Executive Officer of Telemat Ltd., a project management and consulting firm based in Chicago, 
Illinois. Ms. Bynoe has served in that position since 1995. From 1989 to 1995, Ms. Bynoe was the Chief Operating Officer of Telemat Ltd. From 1978 to 
1989, Ms. Bynoe worked in executive capacities with the capital markets division of Morgan Stanley, serving as Vice President since 1985. Ms. Bynoe 
serves  on  the  board  of  directors  of  Anixter  International  Inc.,  Prudential  Retail  Mutual  Funds  and  the  Northern  Trust  Corporation,  and  as  a  Trustee  of 
Equity Residential. Ms. Bynoe became a director of Fidelity Life from 2002, and a director of Members Mutual from 2007 through the completion of the 
conversion in 2019.

86

 
 
John  A.  Fibiger  served  in  various  positions,  including  President,  Chief  Financial  Officer  and  Chairman  of  the  board  of  directors,  of  the 
Transamerica Life Companies. Prior to his association with the Transamerica Life Companies, Mr. Fibiger served in various positions with New England 
Mutual Life Insurance Company, including as its President from 1982 to 1989. He recently served as an independent trustee with the following mutual fund 
complexes  associated  with  Genworth  Financial,  Inc.:  GPS  Funds  II  (10  portfolios);  since  2004,  Genworth  Financial  Asset  Management  Funds  (10 
portfolios);  and  from  2008  to  2011,  Genworth  Variable  Insurance  Trust  (20  portfolios).  He  served  as  a  trustee  of  the  Menninger  Foundation,  and  was 
Chairman of the Menninger Fund.

Mr. Fibiger has been a member since 1956 and a Fellow since 1959 of the Society of Actuaries. He has been a Member since 1963 of the American 
Academy  of  Actuaries  and  served  as  its  President  from  1987  to  1988.  He  is  also  a  trustee  of  the  Austin  Symphony  Orchestra  and  a  life  trustee  of  the 
Museum  of  Science,  Boston,  Massachusetts.  Mr.  Fibiger  became  a  director  of  Fidelity  Life  from  2004,  and  a  director  of  Members  Mutual  from  2007, 
through the completion of the conversion in 2019.

Steven L. Groot held a series of actuarial and executive management positions during a thirty-plus year career with Allstate Insurance Company. 
Among other positions at Allstate, Mr. Groot served as President of Allstate Insurance Companies of Canada, President of Allstate Indemnity, President of 
Allstate International and President of Allstate’s direct distribution and e-commerce business. He was a member of the Allstate Insurance Company board 
of directors from 1994 to 2002 and served on the investment and executive committees of the Allstate Insurance Company board of directors.

Mr. Groot is a Fellow of the Casualty Actuarial Society and a Member of the American Academy of Actuaries and also a member of the California 
State  Bar  Association.  He  currently  serves  as  a  member  of  the  board  of  directors  of  CEM  Insurance  Company,  a  privately  held  property  and  casualty 
insurer, and was a life trustee of Lawrence Hall Youth Services in Chicago, Illinois. Since 2006, Mr. Groot has served on the board of directors of American
Safety Insurance Holdings, Ltd., a specialty commercial insurer that was sold in 2013. Mr. Groot served as a director of Fidelity Life from 2006, and a 
director of Members Mutual from 2007, through the completion of the conversion in 2019.

James W. Schacht has  served  as  a  director  of  Vericity  since  2013  and  as  the  President  of  The  Schacht  Group,  Inc.,  which  advises  national  and 
international  clients  with  respect  to  insurance  and  regulatory  matters,  since  its  founding  in  2008.  Prior  thereto,  Mr.  Schacht  was  for  thirteen  years  a 
Managing Director at two international consulting firms. Mr. Schacht has over 45 years of broad-based experience in the insurance industry and all areas of 
insurance regulation. Mr. Schacht has served as an expert consultant and witness on a variety of insurance, reinsurance, and regulatory issues in litigation, 
and advises clients on new insurance products, organizing insurance companies, financial and reporting requirements, and securing regulatory approval for 
a variety of transactions. Mr. Schacht served as the Director of the Illinois Department of Insurance on three occasions. Mr. Schacht serves on the board of 
directors of Spinnaker Insurance Company, a property and casualty insurer. Mr. Schacht has served on the Board of Directors of Members Mutual from 
2007 through its conversion in 2019.

Mr. Schacht was selected to serve on our original board and now our Advisory Board because of his experience in the insurance industry and his 

knowledge of legal and regulatory matters affecting our operations.

Item 11. Executive Compensation. 

The following table shows the compensation information for our President and Chief Executive Officer, our Executive Vice President and President 
and  Chief  Operating  Officer  of  Fidelity  Life  and  our  Executive  Vice  President  and  President  and  Chief  Operating  Officer  of  Efinancial  based  on 
compensation earned for the years ended December 31, 2023 and December 31, 2022 (our “named executive officers”).

Name and Principal Position

James Hohmann
President and Chief Executive Officer of Vericity
James Harkensee
Executive Vice President of Vericity, President and Chief 
Operating Officer of Fidelity Life
Melissa Balsan
Executive Vice President, Chief Marketing Officer

  Year
  2023  
  2022  
    2023  

    2022  

  2023  
  2022  

Non-Equity 
Incentive Plan 
Compensation
($)(1)

All Other 
Compensation  

(2)(3)

Total ($)

Salary ($)

767,350          
767,350          
450,000    

814,820    
411,491    
311,118    

450,000    

177,086    

505,000          
—          

431,581    
—    

37,859    
41,181    
36,034    

31,312    

515,567    
—    

1,620,029  
1,220,022  
797,152  

658,398  

1,452,148  
—  

(1)

(2)

(3)

See  “Executive  Compensation—Short-Term  Incentive  Program”  below  for  additional  information.  Note  that  compensation  earned  for  annual 
performance is paid in March of the following year.
All  other  compensation  consists  of  the  following:  (i)  company  portion  of  health,  dental,  life,  disability  and  vision  insurance  premiums  and  (ii) 
401(k) company matching contributions.  For Ms. Balsan, this amount also includes a sign-on bonus and a second bonus payment to compensate for 
long term compensation that was lost in accepting her role with the Company.  
Following  the  closing  of  the  IPO,  the  named  executive  officers  also  received  grants  under  an  equity  incentive  plan  adopted,  maintained  and 
administered by the standby purchaser. See “—Apex Holdco Equity Incentive Plan” below for additional information.

87

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
     
     
     
     
     
     
     
     
     
     
     
 
     
     
     
 
     
     
     
 
Short-Term Incentive Program

2023 Short-Term Incentive Program

Under the annual bonus program, the compensation committee established 2023 bonus opportunities. Mr. Hohmann’s annual bonus opportunity was 
0% to 140% of his base salary, with his target bonus opportunity equal to 80% of base salary. The bonus opportunity for Mr. Harkensee was 0% to 96.25% 
of his base salary, with the target bonus opportunity equal to 55% of his base salary. The bonus opportunity for Ms. Balsan was 0% to 105% of her base 
salary, with the target bonus opportunity equal to 60% of her base salary. The amount of bonus paid depended on achievement of performance measures 
recommended by management and approved by the compensation committee.

The performance award for each of our named executive officers was based on the following performance categories:

•

•

•

Corporate (Fidelity Life pre-tax GAAP earnings and Efinancial EBITDA combined; Capital Management, Infrastructure Modernization and 
Call Center Operational Improvements;

Fidelity Life (pre-tax statutory operating income; pre-tax GAAP income; 3rd party business growth

Efinancial (EBITDA; Opex as a % of Revenue and eSales net revenue.

Mr. Hohmann’s bonus opportunity was weighted 50% Corporate, 25% Fidelity Life, and 25% Efinancial. Mr. Harkensee’s bonus opportunity was 
weighted 30% Corporate, 40% Fidelity Life, and 30% Efinancial. Ms. Balsan's bonus opportunity was weighted 40% Corporate, 30% Fidelity Life, and 
30% Efinancial.

In  2023,  we  achieved  139%  of  target  for  Corporate,  81%  for  Fidelity  Life,  and  172%  for  Efinancial.  Based  on  this  performance,  2023  annual 

bonuses for our named executive officers are reflected in the table above.

2022 Short-Term Incentive Program

Under the annual bonus program, the compensation committee established 2022 bonus opportunities. Mr. Hohmann’s annual bonus opportunity was 
0% to 140% of his base salary, with his target bonus opportunity equal to 80% of base salary. The bonus opportunity for each of Messrs. Harkensee was 0% 
to 96.25% of his base salary, with the target bonus opportunity equal to 55% of his base salary. Ms. Balsan started her role in January of 2023 and did not 
participate  in  any  2022  incentive  compensation.    The  amount  of  bonus  paid  depended  on  achievement  of  performance  measures  recommended  by 
management and approved by the compensation committee.

The performance award for each of our named executive officers was based on the following performance categories:

•

•

•

Corporate (Fidelity Life pre-tax GAAP earnings and Efinancial EBITDA combined; Cash Management at Holding Company level, research 
& technology initiatives;

Fidelity Life (pre-tax statutory operating income; pre-tax GAAP income; 3rd party business growth

Efinancial (EBITDA; net revenue; and gross contribution margin).

Mr. Hohmann’s bonus opportunity was weighted 50% Corporate, 25% Fidelity Life, and 25% Efinancial. Mr. Harkensee’s bonus opportunity was 

weighted 30% Corporate, 40% Fidelity Life, and 30% Efinancial. 

In 2022, we achieved 66% of target for Corporate, 109% for Fidelity Life, and 27% for Efinancial. Based on this performance, 2022 annual bonuses 

for our named executive officers are reflected in the table above.

In November of 2023, the Company adopted clawback requirements related to executive incentive compensation. A copy of this policy is attached 

to this filing as Exhibit 97.

Deferred Compensation Plan 

We  offer  a  non-qualified  deferred  compensation  plan  to  our  named  executive  officers,  directors  and  certain  other  executive  officers.  Deferred 
compensation plan participants can elect to defer a portion of their annual compensation into the deferred compensation plan, with the deferrals generally 
not subject to current income tax. Deferred compensation plan balances are credited with interest, computed monthly, using the yield rate that we earn on 
our invested assets. Net gains (losses) on investments are not considered in determining earnings on deferred compensation accounts. There are currently 
no participants in this plan.

Apex Holdco Equity Incentive Plan

88

 
 
 
 
 
 
 
Following the closing of the IPO, the standby purchaser established the Apex Holdco L.P. 2019 Equity Incentive Plan (the “EI Plan”)  under the 
terms of the amended and restated limited partnership agreement of the standby purchaser.  Under the EI Plan, Class B units representing 20.6% of the fully 
diluted  units  of  the  standby  purchaser  at  the  closing  of   the  IPO   were  reserved  for  issuance  to  employees,  directors,  advisory  board  members  and  other 
service providers of the Company. Following the closing, awards under the EI Plan were made to the executive officers, certain directors, certain other 
employees, and advisory board members of the Company in an aggregate amount of approximately 85.4% of the available pool of Class B units under the 
EI Plan. Class B units are non-voting profits interests in the standby purchaser that entitle the holders thereof to participate in the appreciation in the value 
of the standby purchaser, as represented by its ownership of the Company’s common stock, above a per share threshold representing the amount of the 
standby purchaser’s investment in the Company’s common stock, subject to certain customary adjustments, and are immediatley vested and payable in the 
event  of  a  future  sale  of  the  Company.  The  grants  of  Class  B  Units  made  to  the  named  executive  officers,  directors  and  advisory  board  members 
represented the following percentages of the fully diluted units of the standby purchaser at the closing of the IPO: Mr. Hohmann, 5.00%; Mr. Harkensee, 
1.75%; Ms. Balsan 1.0%; Mr. Ashe, 1.00%; Mr. Hemmings, 0.80%; Mr. Perry, 0.25%; Mr. Schacht, 0.80%, Ms. Bynoe, 0.80%; Mr. Fibiger, 0.80%; and 
Mr. Groot, 0.80%. 

Under the EI Plan, for all of our directors and our executive officers other than Mr. Hohmann, the grants of Class B units vest ratably over five 
years, subject to forfeiture under certain conditions. Mr. Hohmann’s grant was fully vested upon grant, subject to recoupment ratably over five years and 
forfeiture under certain conditions. The grants to the directors of Vericity are not subject to forfeiture. The EI Plan is adopted, maintained and administered 
by the standby purchaser, not the Company.

Employment Agreements

We have entered into employment agreements with Messrs. Hohmann, Harkensee, Kim and Buchanan. The employment agreements provide for a 
base salary, subject to increase as determined by the Company. Pursuant to the employment agreements, these executives are eligible to participate in all 
employee profit sharing and welfare benefit plans for executives as well as our annual short term incentive program, and Change in Control Severance 
Benefits Plan (the “CIC Plan”). The employment agreements require the Company to indemnify any executive who is made a party or is threatened to be 
made a party to any action, suit or proceeding because he or she is or was a director or officer of the Company, subject to certain conditions. In such case, 
the Company will provide for the advancement of certain expenses.

Under  the  employment  agreements,  the  agreement  and  an  executive’s  employment  thereunder  may  be  terminated  due  to  (i)  death;  (ii)  total 
disability; (iii) by the Company for Cause; (iv) by the Company at any time without Cause; (v) or by an executive on at least thirty days’ notice. In the 
event an executive is terminated by the Company without Cause and there has not been a Change in Control under the Company’s CIC Plan, the executive 
will be entitled to the following (x) an amount equal to eighteen months of executive’s then current base salary; (y) an amount equal to the executive’s 
target bonus percentage for the current year multiplied by the amount payable pursuant to (x); and (z) COBRA coverage for eighteen months provided the 
executive makes the appropriate election and continues to pay the relevant premiums at the same level as when employed. The amounts payable pursuant to 
(x)  and  (y)  shall  be  paid  in  monthly  installments.  Pursuant  to  the  employment  agreements,  the  executives  are  subject  to  certain  restrictions  regarding 
confidential information and trade secrets. In addition, for a period of up to eighteen months, the executives are prohibited from soliciting the Company’s 
customers and employees and from engaging in certain activities which compete with the Company.

Change in Control Severance Benefits Plan

Our named executive officers, among others, participate in the Vericity Holdings Change in Control Severance Benefits Plan (the “CIC plan”). The 
CIC plan provides for the payment of severance benefits to certain eligible employees whose employment is terminated without Cause or who voluntarily 
terminates for Good Reason following a Change in Control as those terms are defined in the CIC plan. 

Pursuant  to  the  CIC  Plan,  if  our  named  executive  officers  are  terminated  without  Cause  or  voluntarily  terminate  their  employment  due  to 
Constructive Termination within 12 months of a Change in Control, they would be entitled to receive 24 months of base salary. Also, our named executive 
officers  would  receive  payment  of  a  bonus  computed  as  the  average  of  their  short-term  annual  bonus  as  a  percentage  of  base  salary  for  the  past  three 
complete years in which a bonus plan was in effect. The annual bonus payout would be multiplied to be consistent with the period covered by the base 
salary award (2 times for 24 months). Base salary payments would continue to be paid on the same frequency as before the termination, while the bonus 
payment would be made in a lump sum. Following the termination of employment, we would pay the employee’s share of any health insurance premiums 
as  were  paid  before  the  termination  if  the  employee  elects  to  continue  coverage  under  the  Consolidated  Omnibus  Budget  Reconciliation  Act  of  1985 
(“COBRA”) for the continuation period under COBRA. The Company would also reimburse the named executive officer the cost of obtaining comparable 
life and long-term disability insurance coverage that the employee was provided before the termination for 24 months. In addition, our named executive 
officers would be entitled to receive the immediate payment of all outstanding (vested and un-vested) awards under the Company’s incentive and bonus 
plans, including the annual bonus program.

In  the  event  that  any  payments  made  under  the  CIC  plan  would  cause  our  named  executive  officers  to  be  considered  the  recipient  of  an  excess 
parachute payment within the meaning of Section 280G(b) of the Code, the amount of such payments would be reduced to an amount necessary to avoid 
application of Section 280G(b) of the Code.

89

 
 
Director Compensation

In 2023, each non-employee director and advisory director of Vericity, Inc. received an annual retainer of $100,000 which was paid on a quarterly 
basis. Messrs. Rahe, Dong and Perry and Ms. Zimmerman do not receive cash compensation from the Company for service as a director of  Vericity, Inc.  
Following the closing of the IPO, each director other than Messrs. Rahe and Dong also received a grant of Class B  Units under the EI Plan. See “—Apex 
Holdco Equity Incentive Plan” above for additional information. 

The table below summarizes the total compensation earned from the Company and its subsidiaries by our non-employee directors for service as a 

director for the fiscal year ended December 31, 2023.

Non-Equity

Incentive Plan

Compensation

$

Linda Walker Bynoe
John A. Fibiger
Richard A. Hemmings
Steven L. Groot
James W. Schacht 
Neil Ashe
Eric Rahe
Calvin Dong
Scott Perry
Laura Zimmerman

(1)

Fees Earned or

Paid in Cash

$

100,000  
100,000  
100,000  
100,000  
100,000  
100,000  
—  
—  
—  
—  

Total

$

—  
—  
—  
—  
—  
—
—
—
—
—

100,000  
100,000  
100,000  
100,000  
100,000  
100,000  
—  
—  
—  
—  

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Shareholder Matters. 

The tables below provide information regarding the beneficial ownership of the Company's common stock for:

•

•

•

•

each beneficial owner known by us to be the beneficial owner of more than five percent of the Company's common stock;

each of our directors;

each of our named executive officers; and

all directors and executive officers as a group.

We have based our calculations of the percentage of beneficial ownership on 14,875,000 shares of common stock outstanding on  March 31, 2024.

Five Percent Shareholders

The following table sets forth information regarding all persons known by the Company to be the beneficial owner of more than 5% of the 

Company's common stock as of March 31, 2024.

Apex Holdco, L.P. (1) 767 Fifth Avenue New York, NY 10153

11,373,352  

Five Percent (5%) Shareholders

Number of Shares and Nature of Beneficial Ownership

Percentage of Class (%)
76.5%

Directors and Executive Officers

The Company has adopted insider trading policies and procedures governing the purchase, sale, and/or other dispositions of the issuer’s securities by 

directors, officers and employees.  A copy of this policy is attached as Exhibit 19.   To date no director or officer has adopted a Rule 10b5-1 trading plan.   

90

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table sets forth information regarding our common stock beneficially owned as of March 31, 2024 by (i) each director, (ii) each of the 

named executive officers, and (iii) all current directors and executive officers as a group.

Directors & Executive Officers

Neil Ashe
Calvin Dong
Richard A. Hemmings
James E. Hohmann
Scott Perry
Eric Rahe
James C. Harkensee
Laura Zimmerman
All current directors and executive officers as a group (12 persons)

Ownership percentage is less than 1.0%.

Number of Shares and Nature of 
Beneficial Ownership
-

-
-

453  
193,500  
625,532  

327,782  
120,104  
1,553,296  

  Percentage of Class (%)

0
*(1)
1.3
4.2
0
0
2
*(1)
10.4

Item 13. Certain Relationships and Related Transactions, and Director Independence. 

The Company has no related party transactions.

Item 14. Principal Accountant Fees and Services.

The  following  table  provides  information  regarding  the  fees  incurred  to  Deloitte  &  Touche  LLP  during  the  years  ended  December  31,  2023  and 

2022. All fees described below were approved by the audit committee.

(dollars in thousands)
Audit Fees (1)
Audit Related Fees (2)
Tax Fees (3)
All Other Fees (4)
Total

$

$

2023

2022

1,225    
—    
—    
—    
1,225    

$

$

1,200    
—    
—    
—    
1,200    

(1)
Audit Fees of Deloitte & Touche LLP for 2023 and 2022 were for professional services associated with the annual audit of our consolidated financial statements, the 
reviews of our quarterly condensed consolidated financial statements and the issuance of consents and comfort letters in connection with registration statement filings with 
the SEC.

Audit-related fees consist of fees billed for assurance and related services that are reasonably related to the performance of the audit or review of our consolidated 

(2)
financial statements and are not reported under “Audit Fees.” No such services were incurred in 2023 and 2022.

(3)

(4)

Tax Fees consist of fees for tax compliance, tax advice and tax planning. No such services were incurred in 2023 and 2022. 

All Other Fees include any fees billed that are not audit, audit-related or tax fees. No such services were incurred in 2023 and 7 in  2022.

Before an independent registered public accounting firm is engaged by the Company to render audit or non-audit services, our audit committee must 
review the terms of the proposed engagement and pre-approve the engagement. The audit committee may delegate authority to one or more of the members 
of the audit committee to provide these pre-approvals for audit or non-audit services, provided that the person or persons to whom authority is delegated 
must report the pre-approvals to the full audit committee at its next scheduled meeting. Audit committee pre-approval of non-audit services (other than 
review and attest services) are not required if those services fall within available exceptions established by the SEC. The audit committee pre-approved all 
audit, audit-related, tax and other services provided by Deloitte & Touche LLP for the fiscal years 2023 and 2022 and the estimated costs of those services. 
Actual amounts billed, to the extent in excess of the estimated amounts, were periodically reviewed and approved by the audit committee.

91

 
 
 
 
 
   
 
 
   
 
 
   
 
 
   
 
   
 
 
   
 
   
 
 
   
 
   
 
 
 
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Item 15. Exhibits and Financial Statement Schedules. 

(a) We have filed the following documents as part of this Form 10-K: 

PART IV 

(1)

Consolidated Financial Statements

See Item 8, Index to Financial Statements 

(2)

Financial Statement Schedules

NOTE: Certain financial statement schedules have been omitted as they are deemed inapplicable or not required by Regulation S-X.

(b)

Exhibits: The following are exhibits to this report, and if incorporated by reference, we have indicated the document previously filed with the 
SEC in which the exhibit was included: 

92

 
 
 
 
 
 
Exhibit
Number

Exhibit Index

Description

 3.1

 3.2

 4.1

 4.2*

10.1

10.2

10.3

10.4

10.5

10.6

10.7

10.8

10.9

10.10

Amended and Restated Certificate of Incorporation of Vericity, Inc., as amended (incorporated by reference to Exhibit 3.1 to the 
Company’s Quarterly Report on Form 10-Q filed on August 14, 2019)

Amended and Restated Bylaws of Vericity, Inc.  (incorporated by reference to Exhibit 3.2 to the Company’s Quarterly Report on
Form 10-Q filed on August 14, 2019)  

Form of Stock Certificate of Vericity, Inc.    (incorporated by reference to Exhibit 4.1 to the Company’s Registration Statement on 
Form S-1 (No. 333-231952) filed on June 4, 2019) 

  Description of Capital Stock

Fidelity Life Association Deferred Compensation Plan  (incorporated by reference to Exhibit 10.1 to the Company’s Registration 
Statement on Form S-1 (No.   333-231952) filed on June 4, 2019) 

Form of Executive Employment Agreement  (incorporated by reference to Exhibit 10.2 to the Company’s Registration Statement 
on Form S-1 (No.   333-231952) filed on June 4, 2019) 

Vericity Holdings, Inc. Change in Control Severance Benefits Plan  (incorporated by reference to Exhibit 10.3 to the Company’s 
Registration Statement on Form S-1 (No.   333-231952) filed on June 4, 2019) 

Form of Indemnification Agreement for Directors and Certain Officers of Vericity, Inc.  (incorporated by reference to Exhibit 10.4 
to the Company’s Registration Statement on Form S-1 (No.   333-231952) filed on June 4, 2019) 

Automatic Coinsurance Agreement dated as of January 1, 2012 between Fidelity Life Association and Hannover Life Reassurance 
Company  of  America  (as  amended  by  Amendment  I  effective  January  20,  2014  and  Amendment  II  effective  January  1,  2015) 
 (incorporated by reference to Exhibit 10.5 to the Company’s Registration Statement on Form S-1 (No.   333-231952) filed on June 
4, 2019) 

Indemnity  Reinsurance  Agreement  (Combined  Block)  effective  as  of  October  1,  2012  by  and  between  Combined  Insurance 
Company  of  America  and  Fidelity  Life  Association   (incorporated  by  reference  to  Exhibit  10.6  to  the  Company’s  Registration 
Statement on Form S-1 (No.   333-231952) filed on June 4, 2019) 

Indemnity  Reinsurance  Agreement  (Transition  Block)  effective  as  of  October  1,  2012  by  and  between  Combined  Insurance 
Company  of  America  and  Fidelity  Life  Association  (as  amended  by  Amendment  Number  One  dated  August  27,  2013  and 
Amendment Number Two effective January 1, 2014.)  (incorporated by reference to Exhibit 10.7 to the Company’s Registration 
Statement on Form S-1 (No.   333-231952) filed on June 4, 2019) 

License Agreement dated October 1, 2012 by and between Fidelity Life Association, James Harkensee and Combined Insurance 
Company of America  (incorporated by reference to Exhibit 10.8 to the Company’s Registration Statement on Form S-1 (No.   333-
231952) filed on June 4, 2019) 

Amended  and  Restated  Reinsurance  Agreement  effective  July  1,  2016  between  Fidelity  Life  Association  and  Hannover  Life 
Reassurance Company of America  (incorporated by reference to Exhibit 10.9 to the Company’s Registration Statement on Form S-
1 (No.   333-231952) filed on June 4, 2019) 

Automatic Self-Administered Accidental Death Benefit Rider Policy Coinsurance Reinsurance Agreement between Fidelity Life 
Association  and  Swiss  Re  Life  and  Health  America  Inc.  effective  June  1,  2013  (including  Amendment  1  dated  September  22, 
2014,  Amendment  2  dated  December  23,  2014,  Amendment  3  dated  March  31,  2015,  Amendment  4  dated  April  7,  2015, 
Amendment  5  January  29,  2016,  Amendment  6  dated  March  23,  2016,  and  Amendment  7  dated  March  May  16,  2016) 
 (incorporated by reference to Exhibit 10.10 to the Company’s Registration Statement on Form S-1 (No.   333-231952) filed on June 
4, 2019) 

93

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
10.11

10.12

10.13

10.14

10.15

10.16

10.17

10.18

10.19

19.0*

21.1

31.1*

31.2*

32.1*

32.2*

Automatic Self-Administered Coinsurance Reinsurance Agreement effective February 21, 2014 between Fidelity Life Association 
and Swiss Re Life & Health America Inc.  (incorporated by reference to Exhibit 10.11 to the Company’s Registration Statement on 
Form S-1 (No.   333-231952) filed on June 4, 2019) 

Amended  and  Restated  Purchase  and  Sale  Agreement  dated  as  of  April  20,  2018  by  and  between  Hannover  Life  Reassurance 
Company of America (Bermuda) LTD., Fidelity Life Association, and Efinancial, LLC  (incorporated by reference to Exhibit 10.12 
to the Company’s Registration Statement on Form S-1 (No.   333-231952) filed on June 4, 2019) 

Amended and Restated Standby Stock Purchase Agreement dated as of March 26, 2019 by and among Apex Holdco L.P., Vericity, 
Inc.,  Members  Mutual  Holding  Company,  and  Fidelity  Life  Association   (incorporated  by  reference  to  Exhibit  10.13  to  the 
Company’s Registration Statement on Form S-1 (No.   333-231952) filed on June 4, 2019) 

Amended and Restated Guaranty dated March 26, 2019 by J.C. Flowers IV L.P. in favor of Members Mutual Holding Company 
and  Vericity,  Inc.   (incorporated  by  reference  to  Exhibit  10.14  to  the  Company’s  Registration  Statement  on  Form  S-1  (No.    333-
231952) filed on June 4, 2019) 

Amendment No. 1 dated as of December 17, 2018 to the Amended and Restated Purchase and Sale Agreement  dated as of April 
20,  2018  by  and  between  Hannover  Life  Reassurance  Company  of  America  (Bermuda)  LTD.,  Fidelity  Life  Association,  and 
Efinancial,  LLC  (incorporated  by  reference  to  Exhibit  10.17  to  the   Company’s  Registration  Statement  on  Form  S-1  (No.     333-
231952) filed on June 4, 2019) 

Apex Holdco L.P. 2019 Equity Incentive Plan  (incorporated by reference to Exhibit 10.18 to the Company’s Quarterly Report on 
Form 10-Q filed on November 14, 2019) 

Form of Employee-Consultant Award Agreement  (incorporated by reference to Exhibit 10.19 to the Company’s Quarterly Report 
on Form 10-Q filed on November 14, 2019) 

Form of Director Award Agreement  (incorporated by reference to Exhibit 10.20 to the Company’s Quarterly Report on Form 10-Q 
filed on November 14, 2019) 

Form of CEO Award Agreement  (incorporated by reference to Exhibit 10.21 to the Company’s Quarterly Report on Form 10-Q 
filed on   November 14, 2019) 

Insider Trading Policy

Subsidiaries of Vericity, Inc.  (incorporated by reference to Exhibit 10.21 to the  Company’s Registration Statement on Form S-1 
(No.     333-231952) filed on June 4, 2019) 

Certification  of  Chief  Executive  Officer,  pursuant  to  Rule  13a-14(a)  and  Rule  15d-14(a)  of  the  Securities  Exchange  Act,  as 
amended

Certification  of  Chief  Financial  Officer,  pursuant  to  Rule  13a-14(a)  and  Rule  15d-14(a)  of  the  Securities  Exchange  Act,  as 
amended

Certification of Chief Executive Officer, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-
Oxley Act of 2002

Certification of Chief Financial Officer, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-
Oxley Act of 2002

97.0*

  Clawback Policy

101.INS*

Inline XBRL Instance Document

101.SCH*

Inline XBRL Taxonomy Extension Schema with Embedded Linkbase Documents

94

 
  
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
  
 
 
 
  
 
  
 
 
 
  
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
101.CAL*

Inline XBRL Taxonomy Extension Calculation

101.DEF*

Inline XBRL Taxonomy Extension Definition

101.LAB*

Inline Taxonomy Extension Label

101.PRE*

Inline XBRL Taxonomy Extension Presentation

104

  Cover Page Interactive Data File (embedded within the Inline XBRL document)

* 

Filed herewith.

Item 16. Form 10-K Summary

None.

95

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, as amended, the Registrant has duly caused this Report 

to be signed on its behalf by the undersigned, thereunto duly authorized.

SIGNATURES

Date: April 1, 2024

Vericity, Inc.

By:

/s/ Chris S. Kim
Chris S. Kim
Executive Vice President, Chief Financial Officer and Treasurer

KNOW ALL PERSONS BY THESE PRESENTS, that each person whose signature appears below constitutes and appoints James E. Hohmann and John 
Buchanan, and each of them, his or her true and lawful attorney-in-fact and agent, with full power of substitution and resubstitution, for him or her and in 
his or her name, place and stead, in any and all capacities, to sign any and all amendments to this report, and to file the same, with all exhibits thereto, and 
other documents in connection therewith, with the Securities and Exchange Commission, granting unto said attorneys-in-fact and agents, and each of them, 
full power and authority to do and perform each and every act and thing requisite and necessary to be done in connection therewith, as fully to all intents 
and purposes as he or she might or could do in person, hereby ratifying and confirming all that said attorneys-in-fact and agents, or any of them, or their or
his or her substitutes or substitute, may lawfully do or cause to be done by virtue hereof.

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, this Report has been signed below by the following persons on 

behalf of the Registrant in the capacities and on the dates indicated.

  Director, Chief Executive Officer, and President

Title

Date

April 1, 2024

  Executive Vice President, Chief Financial Officer and Treasurer

April 1, 2024

Name

/s/ James E. Hohmann
James E. Hohmann

/s/ Chris S. Kim
Chris S. Kim

/s/ Eric Rahe
Eric Rahe

/s/ Neil Ashe
Neil Ashe

/s/ Calvin Dong
Calvin Dong

/s/ Richard A. Hemmings
Richard A. Hemmings

/s/ Scott Perry
Scott Perry

   Director and Chairman

   Director

   Director

   Director

   Director

/s/ Laura R. Zimmerman

   Director

Laura R. Zimmerman

96

April 1, 2024

April 1, 2024

April 1, 2024

April 1, 2024

April 1, 2024

April 1, 2024

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
   
 
DESCRIPTION OF CAPITAL STOCK

Exhibit 4.2

Authorized Capital Stock.  Our authorized capital stock consists of 30,000,000 shares of common stock, par value $0.001 per share.

Voting Rights. Holders of our common stock are entitled to one vote per share on all matters submitted to a vote of stockholders, including the election of 
directors.  Holders  of  our  common  stock  are  not  entitled  to  cumulative  voting  in  the  election  of  directors.  Directors  of  the  Company  are  elected  by  a 
plurality of the shares of our common stock present in person or by proxy and entitled to vote thereon. Other than for the election of directors, matters to be 
voted on by stockholders must generally be approved by the affirmative vote of the majority of the shares of our common stock present in person or by 
proxy and entitled to vote thereon.

Dividends. Holders of our common stock are entitled to receive ratably, on a per share basis, the dividends, if any, as may be declared from time to time by 
our board of directors out of funds legally available therefor.

Transfer Restrictions. The shares of common stock purchased by our directors and officers pursuant to subscription rights granted to them in connection 
with our conversion from mutual to stock form and related initial public offering completed in August 2019 (“IPO”) will be restricted for a period of one 
year  from  the  effective  date  of  the  conversion  pursuant  to  the  plan  of  conversion  and  Section  59.1(7)(a)(iii)  of  the  Illinois  Insurance  Code.  The  shares 
purchased by the standby purchaser in our IPO will be restricted securities and subject to trading limitations under applicable law and our agreement with 
the standby purchaser.

Liquidation. If there is a liquidation, dissolution or winding up of Vericity, holders of our common stock would be entitled to share in our assets remaining 
after the payment of liabilities, ratably on a per share basis.

Other Characteristics. Holders of our common stock have no preemptive or conversion rights or other subscription rights, and no redemption or sinking 
fund provisions apply to our common stock.

Advance Notice Requirements for Stockholder Proposals and Director Nominations.  Our  bylaws  provide  that  stockholders  seeking  to  bring  business 
before a meeting of stockholders, or to nominate candidates for election as directors at a meeting of shareholders, must provide timely notice of their intent 
in writing. Our bylaws also specify certain requirements as to the form and content of a stockholder’s notice. Our bylaws also require that such stockholder 
provide information concerning each item of business proposed by the stockholder and individuals nominated for election as a director, as applicable. 

These  provisions  may  preclude  our  stockholders  from  bringing  matters  before  our  annual  meeting  of  stockholders  or  from  making  nominations  for 
directors  at  our  annual  meeting  of  stockholders.  These  provisions  could  also  have  an  anti-takeover  effect  and  make  the  following  transactions  more 
difficult: acquisition of us by means of a tender offer; acquisition of us by means of a proxy contest or otherwise; or removal of our incumbent officers and 
directors. 

Stockholder Action by Written Consent.  Our charter and bylaws do not prohibit action by written consent of our stockholders, and therefore any action 
required  or  permitted  to  be  taken  by  our  stockholders  may  be  taken  by  written  consent.    Our  standby  purchaser  acquired  a  majority  of  our  shares  of 
common stock in the IPO, and as a result will be able to approve most corporate actions requiring stockholder approval by written consent without a duly-
noticed and duly-held meeting of stockholders.

Corporate Governance and Board Structure.  Our bylaws and/or our agreement with the standby purchaser contain provisions regarding our corporate 
governance and board structure, including that the board of directors shall consist of designees appointed by the standby purchaser (the “standby purchaser 
designees”) and designees appointed by Vericity (the “company designees”). The number of company designees shall not exceed six or at any time be less 
than two, and the number of standby purchaser designees at any given time shall be one more than the number of company designees, but in no event less 
than three, provided that the standby purchaser may designate the minimum additional number of designees as necessary to comply with SEC and Nasdaq 
Stock Market rules relating to the number of independent directors serving on the board of directors or any committee of the board.

 
 
VERICITY, INC.
INSIDER TRADING POLICY

EXHIBIT 19

Purpose

This Insider Trading Policy provides guidelines with respect to transactions in the securities of Vericity, Inc. (together with its subsidiaries, “Vericity”) and 
the handling of confidential information about Vericity and the companies with which Vericity does business.

Persons Subject to the Policy

All directors, officers, employees and advisory board members of Vericity, and any family members living in such a person’s household, other members of 
such a person’s household and any entity controlled by such a person (each a “Covered Person”) are subject to, and must comply with, this Policy.  The 
Office of the General Counsel shall maintain a list of all Vericity employees identified as a “Designated Employee” for purposes of this Policy.

Transactions Subject to the Policy

This Policy applies to transactions in Vericity’s securities, including Vericity’s common stock, options for common stock, restricted stock units and any 
other securities Vericity may issue from time to time, as well as derivative securities not issued by Vericity, such as exchange-traded put or call options or 
swaps relating to Vericity’s securities (collectively referred to in this Policy as “Vericity Securities”).

Statement of Policy

No Covered Person who is aware of Material Nonpublic Information (defined below) relating to Vericity may, directly, or indirectly through family 
members or other persons or entities:

(1)

(2)

Engage in transactions in Vericity Securities, except as otherwise specifically permitted by this Policy or Vericity;

Recommend the purchase or sale of any Vericity Securities;

(3) Disclose Material Nonpublic Information to persons within Vericity whose jobs do not require them to have that information, or to persons 

outside of Vericity, unless any such disclosure is required in fulfillment of their job responsibilities and subject to appropriate confidentiality 
restrictions; or

(4) Assist anyone engaged in the above activities.

In addition, a Covered Person who, in the course of working for Vericity, learns of Material Nonpublic Information about a company with which Vericity 
has a relationship or does business, including a customer or supplier of Vericity, may not:

•

•

trade in that company’s securities until the information becomes public or is no longer material, or

disclose such information to anyone other than a co-worker within Vericity with a business need to know.

Anyone with any questions regarding trading in Vericity Securities, including questions regarding restrictions on a specific transaction, should contact 
Vericity’s Office of the General Counsel.

Definition of Material Nonpublic Information

Material Nonpublic Information is positive or negative information that is not generally known to the public and, if publicly known, would be considered 
by a reasonable investor to be important in making a decision to buy, hold or sell securities or might reasonably be expected to affect the market for or price 
of Vericity Securities (or the securities of a company with which Vericity has a relationship or does business).  While it is not possible to define 

 
 
all categories of Material Nonpublic Information, there are various categories of information that are particularly sensitive and, as a general rule, should be 
considered material.  Examples of such information include:

•

•

•

•

•

•

•

•

•

•

Financial results

Projections of future earnings or losses, or other earnings guidance

A pending or proposed acquisition or disposition of a significant asset

A pending or proposed merger, acquisition or tender offer

A change in dividend policy, the declaration of a dividend or a stock split, or an offering of additional securities

Bank borrowings or other financing transactions out of the ordinary course

The establishment of a repurchase program for Vericity Securities

A change in management or key personnel

Pending or threatened significant litigation, or the resolution of such litigation

The gain or loss of a significant customer or business partner

Directors, Officers, Advisory Board and Designated Employees: Special and Prohibited Transactions

Vericity has determined that there is a heightened legal risk and/or the appearance of improper or inappropriate conduct if Vericity’s directors, officers, 
advisory board members or Designated Employees engage in certain types of transactions.  It therefore is Vericity’s policy that directors, officers, advisory 
board members and Designated Employees may not engage in any of the following transactions:

•

•

•

•

•

Short sales of Vericity Securities

Transactions in publicly-traded options, including put options, call options or other derivative securities, on an exchange or in any other 
organized market

Hedging or monetization transactions, including through the use of financial instruments such as prepaid variable forwards, equity swaps, 
collars and exchange funds

Holding Vericity Securities in a margin account or otherwise pledging Vericity Securities as collateral for a loan (other than Vericity 
Securities acquired prior to August 8, 2019, the first day Vericity common stock was available for trading on the Nasdaq Capital Market).

Any other hedging or derivative transactions designed to hedge or offset the effect of a change in the market price of Vericity Securities

Directors, Executive Officers, Advisory Board and Designated Employees: Additional Procedures

Vericity has established the following additional procedures applicable to directors, executive officers, advisory board members and Designated 
Employees:

•

Pre-Clearance Procedures.  No one subject to these procedures may engage in any transaction in Vericity Securities without first obtaining 
pre-clearance of the transaction from Vericity.  A request for pre-clearance should be submitted to Vericity’s Office of the General Counsel at 
least three business days in advance of the proposed transaction, or such shorter period as may be acceptable to such Office.

Any pre-clearance received from the Office of the General Counsel to engage in a proposed transaction is effective for the first to occur of (1) 
five (5) business days from the preclearance date, (2) the beginning of a Blackout Period, or (3) the time at which such person comes into 
possession of Material Nonpublic Information, after which preapproval must be requested again.  If anyone subject to these procedures 
comes into possession of Material Nonpublic Information after obtaining pre-clearance, he or she should immediately stop any transactions 
in Vericity Securities.

2

 
•

•

•

Quarterly Trading Restrictions.  No one subject to this restriction may conduct any transactions involving Vericity Securities (other than as 
specified by this Policy), during a “Blackout Period” beginning 21 trading days prior to the end of each fiscal quarter and ending on the third 
business day following the date of the public release of Vericity’s earnings results for that quarter.  Following the receipt of pre-clearance as 
described above, those persons subject to this restriction generally may conduct transactions in Vericity Securities during the “Window 
Period” beginning on the third business day following the public release of Vericity’s quarterly earnings and ending 21 trading days prior to 
the close of the next fiscal quarter.

Event-Specific Trading Restriction Periods.  From time to time, an event may occur that is material to Vericity and is known by only a few 
directors, officers and/or employees.  So long as the event remains material and nonpublic, the persons designated by the Office of the 
General Counsel or may not trade Vericity Securities.  In that situation, the Office of the General Counsel may notify these persons that they 
should not trade in Vericity Securities.

Exceptions.  The requirement for pre-clearance, the quarterly trading restrictions and event-driven trading restrictions do not apply to 
transactions conducted pursuant to approved Rule 10b5-1 Plans.

Rule 10b5-1 Plans

If an individual enters into a plan that meets the requirements of Rule 10b5-1 (a “Rule 10b5-1 Plan”), Vericity Securities may be purchased or sold pursuant 
to such Rule 10b5-1 Plan by that person without regard to certain insider trading restrictions.  To comply with the Policy, a Rule 10b5-1 Plan must be 
approved by Vericity and meet the requirements of Rule 10b5-1.  In general, a Rule 10b5-1 Plan must be entered into at a time when the person entering 
into the plan is not aware of Material Nonpublic Information.  Once the Rule 10b5-1 Plan is adopted, the person must not exercise any influence over the 
amount of securities to be traded, the price at which they are to be traded or the date of the trade.  The plan must either specify the amount, pricing and 
timing of transactions in advance or delegate discretion on these matters to an independent third party.  No further pre-approval of transactions conducted 
pursuant to a Vericity-approved Rule 10b5-1 Plan will be required.

Post-Termination Transactions

This Policy continues to apply to transactions in Vericity Securities even after termination of service to Vericity.  If an individual is in possession of 
Material Nonpublic Information when his or her service terminates, that individual may not trade in Vericity Securities until that information has become 
public or is no longer material.

Transactions Not Involving a Purchase or Sale

Bona fide gifts of securities are not transactions subject to this Policy.

Consequences of Violations

The purchase or sale of securities while aware of Material Nonpublic Information, or the disclosure of Material Nonpublic Information to others who then 
trade in Vericity Securities, is prohibited by federal and state laws (as well as the laws of foreign jurisdictions).  Insider trading violations are pursued 
vigorously by the U.S. Securities and Exchange Commission, U.S. Attorneys and state enforcement authorities.  Punishment for insider trading violations 
is severe, and could include significant fines and imprisonment.  In addition, an individual’s failure to comply with this Policy may subject the individual to 
Vericity-imposed sanctions, including dismissal for cause, whether or not the employee’s failure to comply results in a violation of law.

Company Assistance

Any person who has a question about this Policy or its application to any proposed transaction may obtain additional guidance from the Office of the 
General Counsel. 

3

 
Exhibit 31.1

I, James Hohmann, certify that:

1.

2.

3.

4.

I have reviewed this report on Form 10-K of Vericity Inc.;

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, 
in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

Based  on  my  knowledge,  the  financial  statements,  and  other  financial  information  included  in  this  report,  fairly  present  in  all  material  respects  the  financial 
condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act 
Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

a)

b)

c)

d)

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that 
material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during 
the period in which this report is being prepared;

Designed  such  internal  control  over  financial  reporting,  or  caused  such  internal  control  over  financial  reporting  to  be  designed  under  our  supervision,  to 
provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance 
with generally accepted accounting principles;

Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the 
disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter 
(the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s 
internal control over financial reporting; and

5.

The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s 
auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

a)

b)

All  significant  deficiencies  and  material  weaknesses  in  the  design  or  operation  of  internal  control  over  financial  reporting  which  are  reasonably  likely  to 
adversely affect the registrant’s ability to record, process, summarize and report financial information; and

Any  fraud,  whether  or  not  material,  that  involves  management  or  other  employees  who  have  a  significant  role  in  the  registrant’s  internal  control  over 
financial reporting.

Date: March 31, 2024

/s/ James E. Hohmann

James E. Hohmann

Chief Executive Officer and President, Vericity, Inc.

 
 
 
 
 
 
 
 
Exhibit 31.2

I, Chris Kim, certify that:

1.

2.

3.

4.

I have reviewed this report on Form 10-K of Vericity Inc.;

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, 
in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

Based  on  my  knowledge,  the  financial  statements,  and  other  financial  information  included  in  this  report,  fairly  present  in  all  material  respects  the  financial 
condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act 
Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

a)

b)

c)

d)

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that 
material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during 
the period in which this report is being prepared;

Designed  such  internal  control  over  financial  reporting,  or  caused  such  internal  control  over  financial  reporting  to  be  designed  under  our  supervision,  to 
provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance 
with generally accepted accounting principles;

Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the 
disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter 
(the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s 
internal control over financial reporting; and

5.

The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s 
auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

a)

b)

All  significant  deficiencies  and  material  weaknesses  in  the  design  or  operation  of  internal  control  over  financial  reporting  which  are  reasonably  likely  to 
adversely affect the registrant’s ability to record, process, summarize and report financial information; and

Any  fraud,  whether  or  not  material,  that  involves  management  or  other  employees  who  have  a  significant  role  in  the  registrant’s  internal  control  over 
financial reporting.

Date: March 31, 2024

/s/ Chris S. Kim

Chris S. Kim

Executive Vice President, Chief Financial Officer and Treasurer, Vericity, Inc.

 
 
 
 
 
 
 
 
Vericity, Inc.

Certification of Periodic Financial Report 
Pursuant to 18 U.S.C. Section 1350 
as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 

Exhibit 32.1 

The undersigned officer of Vericity, Inc. (“Vericity”) certifies, to his knowledge and solely for the purposes of 18 U.S.C. Section 1350, as adopted pursuant 
to Section 906 of the Sarbanes-Oxley Act of 2002, that the report on Form 10-K of Vericity for the period ended December 31, 2023 fully complies with 
the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934 and that information contained in the Form 10-K fairly presents, in all 
material respects, the financial condition and results of operations of Vericity. 

Dated: March 31, 2024

  By:

/s/ James E. Hohmann
James E. Hohmann
Chief Executive Officer and President, Vericity, Inc.

 
 
 
 
   
 
   
 
 
Vericity, Inc.

Certification of Periodic Financial Report 
Pursuant to 18 U.S.C. Section 1350 
as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 

Exhibit 32.2

The undersigned officer of Vericity, Inc. (“Vericity”) certifies, to his knowledge and solely for the purposes of 18 U.S.C. Section 1350, as adopted pursuant 
to Section 906 of the Sarbanes-Oxley Act of 2002, that the report on Form 10-K of Vericity for the period ended December 31, 2023 fully complies with 
the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934 and that information contained in the Form 10-K fairly presents, in all 
material respects, the financial condition and results of operations of Vericity. 

Dated: March 31, 2024

  By:

/s/ Chris S. Kim
Chris S. Kim
Executive Vice President, Chief Financial Officer and Treasurer, 
Vericity, Inc.

 
 
 
   
 
   
 
 
VERICITY, INC.
CLAWBACK POLICY

Exhibit 97

  (As adopted on November 9, 2023)

 1. 

Introducon and Purpose

a.

b.

Introducon. This document sets forth the Vericity, Inc. Clawback Policy (the “Policy”), as adopted on the date listed above.

Purpose. Vericity, Inc. (the “Company”) has established this Policy to appropriately align the interests of the execuves of 
the Company, who have been designated as Covered Execuves , with those of the Company and to provide for the recovery 
of (i) Erroneously Awarded Compensaon from Covered Execuves , and (ii) Recoverable Amounts from Covered Execuves. 
This Policy is designed to comply with Nasdaq Rule 5608 (“Rule 5608”) and with Secon 10D and Rule 10D-1 of the 
Exchange Act (“Rule 10D-1”). All capitalized terms not defined herein shall have the meanings set forth in Secon 4 of this 
Policy.

  2.  Mandatory Recovery as Required by the SEC and Nasdaq

a.

Recovery of Erroneously Awarded Compensaon due to an Accounng Restatement.

I. In the event of an Accounng Restatement, the Company will reasonably promptly recover the Erroneously Awarded 
Compensaon in accordance with Rule 5608 and Rule 10D-1 as follows:

Upon the occurrence of an Accounng Restatement, the Compensaon Commiee (the “Commiee”),  shall determine the 
amount of any Erroneously Awarded Compensaon and shall promptly deliver a wrien noce to each Covered Execuve 
containing the amount of any Erroneously Awarded Compensaon and a demand for repayment or return of such 
compensaon, as applicable. For the avoidance of doubt, recovery of Erroneously Awarded Compensaon is on a “no fault” 
basis, meaning that it will occur regardless of whether the Covered Execuve engaged in misconduct or was otherwise 
directly or indirectly responsible, in whole or in part, for the Accounng Restatement. To determine the amount of any 
Erroneously Awarded Compensaon for Incenve-based Compensaon that is based on a Financial Reporng Measure aer 
an Accounng Restatement:

The Company shall recalculate the applicable Financial Reporng Measure and the amount of Incenve-based 
Compensaon that would have been Received based on such Financial Reporng Measure; and

The Company shall determine whether the Covered Execuve Received a greater amount of Incenve-based Compensaon 
than would have been Received applying the recalculated Financial Reporng Measure, based on: (i) the originally 
calculated Financial Reporng Measure, and (ii) taking into consideraon any discreon that the Commiee applied to 
reduce the amount originally received.

To determine the amount of any Erroneously Awarded Compensaon for Incenve-based Compensaon that is based on 
stock price or TSR, where the amount of Erroneously Awarded Compensaon is not subject to mathemacal recalculaon 
directly from the informaon in the applicable Accounng Restatement:

The amount to be repaid or returned shall be determined by the Commiee based on a reasonable esmate of the effect of 
the Accounng Restatement on the Company’s stock price or TSR upon which the Incenve-based Compensaon was 
Received; and

The Company shall maintain documentaon of the determinaon of such reasonable esmate and provide the relevant 
documentaon as required to Nasdaq.

•

•

•

•

 
 
  
 
 
 
(ii) The Commiee shall have discreon to determine the appropriate means of recouping Erroneously Awarded 
Compensaon hereunder based on the parcular facts and circumstances which may include, without limitaon:

•

•

•

•

•

requiring reimbursement of cash Incenve-based Compensaon previously paid;

seeking recovery of any gain realized on the vesng, exercise, selement, sale, transfer, or other disposion of any 
equity-based awards;

offseng the recouped amount from any compensaon otherwise owed by the Company to the Covered Execuve;

canceling outstanding vested or unvested equity awards; and/or

taking any other remedial and recovery acon permied by law, as determined by the Commiee , in its sole 
discreon.

(iii) Notwithstanding the foregoing, except as set forth in Secon 2.a.II. below, in no event may the Company accept an 
amount that is less than the amount of Erroneously Awarded Compensaon in sasfacon of a Covered Execuve ’s 
obligaons hereunder.

(iv) To the extent that a Covered Execuve fails to repay all Erroneously Awarded Compensaon to the Company when due, 
the Company shall take all acons reasonable and appropriate to recover such Erroneously Awarded Compensaon from 
the applicable Covered Execuve . The applicable Covered Execuve shall be required to reimburse the Company for any 
and all expenses reasonably incurred (including legal fees) by the Company in recovering such Erroneously Awarded 
Compensaon in accordance with the immediately preceding sentence.

II. Notwithstanding anything herein to the contrary, the Company shall not be required to take the acons contemplated by 
Secon 2.a.I. above if the Commiee determines that recovery would be impraccable and any of the following two 
condions are met:

(i) The Commiee has determined that the direct expenses, such as reasonable legal expenses and consulng fees, 
paid to a third party to assist in enforcing the Policy would exceed the amount to be recovered. In order for the 
Commiee to make this determinaon, the Company must make a reasonable aempt to recover the Erroneously 
Awarded Compensaon, document such aempt(s) to recover, and provide such documentaon to Nasdaq; or

(ii) Recovery would likely cause an otherwise tax-qualified rerement plan, under which benefits are broadly available 
to employees of the Company, to fail to meet the requirements of Secon 401(a)(13) or Secon 411(a) of the Code.

(iii) Company is not longer listed on the Nasdaq exchange or the company becomes a direct or indirect subsidiary of a 
publicly traded company listed on any naonal securies exchange.  

  b.  Mandatory Disclosure. The Company shall file this Policy with its next 10k and, in the event of an Accounng Restatement, 

will disclose informaon related to such Accounng Restatement in accordance with applicable law, including, for the 
avoidance of doubt, Rule 10-D1 and Rule 5608.

  c.  Prohibion of Indemnificaon. The Company shall not be permied to insure or indemnify any Covered Execuve against (i) 
the loss of any Erroneously Awarded Compensaon that is repaid, returned, or recovered pursuant to the terms of this 
Policy, or (ii) any claims relang to the Company’s enforcement of its rights under this Policy. While Covered Execuve 
subject to this Policy may purchase their own personal insurance to cover their potenal recovery obligaons, the Company 
shall not be permied to pay or reimburse the 

 
 
  
 
 
 
 
Covered Execuve for premiums for such an insurance policy. Further, the Company shall not enter into any agreement that 
exempts any Incenve-based Compensaon that is granted, paid, or awarded to a Covered Execuve from the applicaon of 
this Policy or that waives the Company’s right to recovery of any Erroneously Awarded Compensaon, and this Policy shall 
supersede any such agreement (whether entered into before, on, or aer the Effecve Date of this Policy), including, for the 
avoidance of doubt, the Company’s Indemnificaon Agreement.

   d.  Other Recoupment Rights. This Policy shall be binding and enforceable against all Covered Execuves and, to the extent 
required by applicable law or guidance from the SEC or Nasdaq , their beneficiaries, heirs, executors, administrators, or 
other legal representaves. The Administrator intends that this Policy will be applied to the fullest extent required by 
applicable law. Any employment agreement, equity award agreement, compensatory plan, or any other agreement or 
arrangement with a Covered Execuve shall be deemed to include, as a condion to the grant of any benefit thereunder, an 
agreement by the Covered Execuve to abide by the terms of this Policy. Any right of recovery under this Policy is in addion 
to, and not in lieu of, any other remedies or rights of recovery that may be available to the Company under applicable law, 
regulaon, or rule pursuant to the terms of any policy of the Company or any provision in any employment agreement, 
equity award agreement, compensatory plan, agreement, or other arrangement.

  3.  Miscellaneous and Definions

   a.  Administraon and Interpretaon. This Policy shall be administered by the Commiee or by the Board acng as the 

Commiee (either of these, as applicable, the “Administrator”), which shall have authority to (i) exercise all of the powers 
granted to it under the Policy, (ii) construe, interpret, and implement this Policy, (iii) make all determinaons necessary or 
advisable in administering this Policy and for the Company’s compliance with Rule 5608, Secon 10D and Rule 10D-1, and 
any other applicable law, regulaon, rule, or interpretaon of the SEC or Nasdaq rules promulgated or issued in connecon 
therewith, and (iv) amend this Policy, including to reflect changes in applicable law or stock exchange regulaon. Any 
determinaons made by the Administrator shall be final and binding on all affected individuals.

   b.  Applicaon and Method of Recovery. Nothing in this Policy will limit in any respect (i) the Company’s right to take or not to 

take any acon with respect to any Covered Execuve ’s or any other person’s employment or (ii) the obligaon of the Chief 
Execuve Officer or the Chief Financial Officer to reimburse the Company in accordance with Secon 304 of the Sarbanes-
Oxley Act of 2002, as amended. Any determinaon made pursuant to Secon 3 of this Policy and any applicaon and 
implementaon thereof need not be uniform with respect to each Covered Execuve , or payment recovered or forfeited 
under this Policy. To the extent permied by applicable law, the Board may seek to recoup Recoverable Amounts by all legal 
means available, including but not limited to, by requiring any affected Covered Execuve to repay such amount to the 
Company, by set-off, by reducing future compensaon of the affected Covered Execuve, or by such other means or 
combinaon of means as the Board , in its sole discreon, determines to be appropriate.

   c.  Disclosure of Clawback Events. If the Board determines that a Clawback Event has occurred that is subsequently disclosed by 
the Company in a public filing required under the Exchange Act (a “Disclosed Event”), the Company will disclose in the proxy 
statement relang to the year in which such determinaon is made (i) if any amount was clawed back from a Covered 
Execuve and the aggregate amount clawed back or (ii) if no amount was clawed back from the Covered Execuve as a 
result of the Disclosed Event, the fact that no amount was clawed back.

   d.  Amendment; Terminaon. The Administrator may amend this Policy from me to me in its discreon and shall amend this 

Policy as it deems necessary. Notwithstanding anything in this Secon to the contrary, no amendment or terminaon of this 
Policy shall be effecve if such amendment or terminaon would (aer taking into account any acons taken by the 
Company contemporaneously with such amendment or terminaon) cause the Company to violate any federal securies 
laws, Rule 10D-1, or any Nasdaq rules.  This policy shall automacally terminate on the date that the Company is no longer 
listed on the Nasdaq exchange or the company becomes a direct or indirect subsidiary of a publicly traded company listed 
on any naonal securies exchange.

 
 
   e.  Definions. For purposes of this Policy, the following terms shall have the following meanings:

(a)

(b)

(c)

(d)

(e)

(f)

(g)

(h)

(i)

(j)

(k)

 “Accounng Restatement” means an accounng restatement due to the material noncompliance of the Company 
with any financial reporng requirement under the securies laws, including any required accounng restatement to 
correct an error in previously issued financial statements that is material to the previously issued financial statements 
(a “Big R” restatement), or that corrects an error that is not material to previously issued financial statements but 
would result in a material misstatement if the error were corrected in the current period or le uncorrected in the 
current period (a “lile R” restatement).  

“Board” means the Board of Directors of the Company.

“Clawback Eligible Incenve Compensaon” means all Incenve-based Compensaon Received by a Covered 
Execuve (i) on or aer the Effecve Date, (ii) aer beginning service as a Covered Execuve , (iii) who served as a 
Covered Execuve at any me during the applicable performance period relang to any Incenve-based 
Compensaon (whether or not such Covered Execuve is serving at the me any Erroneously Awarded Compensaon 
is required to be repaid to the Company), (iv) while the Company has a class of securies listed on a naonal 
securies exchange or a naonal securies associaon, and (v) during the applicable Clawback Period.

“Clawback Period” means, with respect to any Accounng Restatement, the three completed fiscal years of the 
Company immediately preceding the Restatement Date and if the Company changes its fiscal year, any transion 
period of less than nine months within or immediately following those three completed fiscal years.

“Code” means the Internal Revenue Code of 1986, as amended, and the regulaons thereunder.

“Commiee” means the Compensaon Commiee of the Board of Directors of the Company, which is required to be 
composed enrely of independent directors.

“Covered Execuve” means each “officer,” as defined in Rule 16a-1 under the Exchange Act , and any other senior 
execuve as designated by the Commiee or the Board.

“Effecve Date” means November 28, 2023.

“Erroneously Awarded Compensaon” means, with respect to each Covered Execuve in connecon with an 
Accounng Restatement, the amount of Clawback Eligible Incenve Compensaon that exceeds the amount of 
Incenve-based Compensaon that would have been Received had it been determined based on the restated 
amounts in the Accounng Restatement, computed without regard to any taxes paid.

“Exchange Act” means the Securies Exchange Act of 1934, as amended.

“Financial Reporng Measures” means measures that are determined and presented in accordance with the 
accounng principles used in preparing the Company’s financial statements, and all other measures that are derived 
wholly or in part from such measures. Stock price and TSR (and any measures that are derived wholly or in part from 
stock price or TSR) shall, for purposes of this Policy, be considered Financial Reporng Measures . For the avoidance 
of doubt, a Financial Reporng Measure need not be presented in the Company’s financial statements or included in 
a filing with the SEC.

(l)

“Incenve-based Compensaon” means any compensaon that is granted, earned, or vested based wholly or in part 
upon the aainment of a Financial Reporng Measure.

(m)

“Nasdaq” means the Nasdaq Stock Market.

(n)

“Recoverable Amounts” means (i) any equity compensaon (including stock opons, restricted stock, me-based 
restricted stock units, performance-based restricted stock units, and any other equity awards) or (ii) cash incenve-
based compensaon (other than base salary), in each case received aer the Effecve Date.

 
(o)

(p)

(q)

(r)

(s)

“Received” means, with respect to any Incenve-based Compensaon , actual or deemed receipt, and Incenve-
based Compensaon shall be deemed received in the Company’s fiscal period during which the Financial Reporng 
Measure specified in the Incenve-based Compensaon award is aained even if the payment or grant of the 
Incenve-based Compensaon to the Covered Execuve occurs aer the end of that period. For the avoidance of 
doubt, Incenve-based Compensaon shall only be treated as Received during one (and only one) fiscal year, even if 
such Incenve-based Compensaon is deemed received in one fiscal year and actually received in a later fiscal year. 
For example, if an amount is deemed received in 2024, but actually received in 2025, such amount shall be treated as 
Received under this definion only in 2024.

“Restatement Date” means the earlier to occur of (i) the date the Board , a commiee of the Board , or officers of the 
Company authorized to take acon if Board acon is not required, concludes, or reasonably should have concluded, 
that the Company is required to prepare an Accounng Restatement, or (ii) the date a court, regulator, or other 
legally authorized body directs the Company to prepare an Accounng Restatement.

“SEC” means the U.S. Securies and Exchange Commission.

“Securies Act” means the U.S. Securies Act of 1933, as amended.

“TSR” means total shareholder return.