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Yu Group PLC

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FY2023 Annual Report · Yu Group PLC
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BIGGER, BETTERFASTER, STRONGERYÜ GROUP PLCANNUAL REPORT AND  FINANCIAL STATEMENTS 2023WATCH OUR INTRO VIDEOYÜ GROUP PLC ANNUAL REPORT AND FINANCIAL STATEMENTS 2023STRATEGIC REPORTA FANTASTIC PERFORMANCE FOR THE GROUP, AND SIGNIFICANT GROWTH TO COME.BOBBY KALAR CHIEF EXECUTIVE OFFICERCONTENTSBUSINESS REVIEWFinancial performance  5Revenue of £460.0m, up 65% in year (FY22: £278.6m) following strong sales bookings. 5Adjusted EBITDA at £42.6m (FY22: £7.9m), with strong net customer contribution performance as the Group scales and benefits from its market positioning and investment in digital and smart meters. 5Profit before tax increased to £39.7m (FY22: £5.8m) and fully diluted, adjusted EPS of £1.82 (FY22: £0.30).  5Net Cash plus collateral at 31 December 2023 of £81.9m (FY22: £19.0m), representing £4.89 per share.  5Operational cash inflow of £16.1m (FY22: £14.7m) after £49.8m collateral outflow, now fully returned, as part of energy trading arrangements. 5Final recommended dividend of 37p per share (FY22: 3p), providing total FY23 dividend of 40p per share (FY22: 3 pence) which is covered 4.6x by earnings.  5Capital reduction process commenced to cancel the share premium account and increase distributable reserves by £11.9m to enable further flexibility around capital distributions.Strong operational delivery 5New five year, transformational, trading agreement with Shell Energy Europe Limited (“Shell”), provides efficient access to commodity markets, sized for significant continued growth whilst transforming the Group’s working capital profile by removing the requirement to post cash collateral. Cash previously lodged as collateral has now returned to the Group post period end. 5Continued focus on customer service resulting in 4.1 Trustpilot score (FY22: 4.0). Investment in UK contact centre capability and further shift towards digital-led contact provides strong market positioning for the Group. 5Yü Smart continues to scale providing operational benefits alongside a growing high margin annuity income, with increasing headcount expected to provide growth, efficiency benefits and national coverage.Current trading and outlook  5Strong bookings and margin performance is continuing into 2024, despite lower commodity market environment.  5Expect to deliver organic growth of c. 50% in FY24 despite lower commodity prices: 5£520m contracted revenue at end of 2023 for FY24 delivery (2022: £247m for FY23), plus strong bookings momentum and further non-contracted book. 5Board targets significant market-share growth (from current 1.4%). 5The Board targets over 25,000 smart meters owned by the end of 2024 to provide benefits on customer lifecycle value, together with a recurring, index-linked, annuity income of c.£1m per annum. 5Strong profitability expected as the Group benefits from its well-hedged commodity position; investment in digital; expansion of smart meters; and service-led market positioning. 5Very strong operational cash generation forecasted for FY24, from EBITDA conversion to cash and the working capital benefits of the new trading agreement with Shell. 5Board confirms the intent to progressively increase dividend distribution, in a sustainable manner, as earnings grow whilst maintaining at least 3x cover on EPS in the short to medium term.Alternative Performance Measures (“APMs”) utilised are as set out in the Finance Review from page 30, and in Key Performance Indicators from page 36, including the reconciliation of Operating Profit to Adjusted EBITDA on page 31.Visit our website to find out more about Yü Group PLC01 STRATEGIC REPORT 01 BUSINESS REVIEW02 STRATEGIC APPROACH10 AT A GLANCE12 CHAIRMAN’S STATEMENT14 OUR BUSINESS MODEL17 OUR CUSTOMER PROFILE18 CHIEF EXECUTIVE OFFICER’S STATEMENT20 OUR STORY22 MARKET OPPORTUNITY AND LANDSCAPE25 SMART METER INTEGRATION28 INVESTMENT CASE30 FINANCE REVIEW34  OUR FINANCIAL FRAMEWORK  AND CAPITAL ALLOCATION POLICY36 KEY PERFORMANCE INDICATORS40 DIGITAL BY DEFAULT42  SECTION 172 STATEMENT AND OUR STAKEHOLDERS44 OUR PEOPLE46  KEY CUSTOMER CASE STUDY48 SUSTAINABILITY51 RISK MANAGEMENT52 PRINCIPAL RISKS AND UNCERTAINTIES56 CORPORATE GOVERNANCE58 BOARD OF DIRECTORS60 CORPORATE GOVERNANCE REPORT64 AUDIT COMMITTEE REPORT66 REMUNERATION REPORT69 DIRECTORS’ REPORT71 STATEMENT OF DIRECTORS’ RESPONSIBILITIES72 FINANCIAL STATEMENTS74 INDEPENDENT AUDITOR’S REPORT79   CONSOLIDATED STATEMENT OF PROFIT AND LOSS  AND OTHER COMPREHENSIVE INCOME80 CONSOLIDATED AND COMPANY BALANCE SHEET81  CONSOLIDATED STATEMENT OF CHANGES IN EQUITY82 COMPANY STATEMENT OF CHANGES IN EQUITY83 CONSOLIDATED STATEMENT OF CASH FLOWS84  NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS107 COMPANY INFORMATIONYÜ GROUP PLC Annual report and financial statements 202301STRATEGIC REPORT

STRATEGIC APPROACH

BIG

HIGH GROWTH

As a leading, independent challenger brand, Yü Group PLC was created to shake up the 
business energy market and offer a dependable alternative to the Big Six suppliers. Since 
our conception, we’ve seen high growth, exceeding all expectations. We continue to drive 
this growth in a huge market, utilising multiple avenues to take advantage of the substantial 
opportunity the commercial energy sector presents. 

Through a strong customer proposition, promoting loyalty within our existing customer 
portfolio and strategic acquisition, we will continue to sustainably scale our businesses. Our 
smart metering business, Yü Smart, has unlocked even more avenues this year, allowing us 
to grow our ownership of meters, access higher value sector opportunities and create index-
linked rental income that will contribute to our growth well into the future.

READ MORE

 Our business model: page 14

 Market opportunity and landscape: page 22

02

YÜ GROUP PLC 
Annual report and financial statements 2023

YÜ ENERGY IS THE FASTEST
GROWING SUPPLIER OF GAS 
AND ELECTRICITY METERS.”

OUR ANALYSIS OF CORNWALL INSIGHT MARKET SHARE REPORT, OCT 23

GER

53.4k

METER POINTS
2022: 25.5K, +109%

2.2 TWh

ENERGY SUPPLIED (ENOUGH 
ENERGY FOR 481,058 HOMES1)
2022: 1.7TWh

111%

1 YEAR AHEAD CONTRACTED 
REVENUE GROWTH
2022: £247M, 2023:£520M

40%

YOY MARKET SHARE GROWTH
2022: 1%, 2023: 1.4%

1  Based on average consumption of 2.5MWh electricity and 11.5MWh gas, ofgem.gov.uk.

Annual report and financial statements 2023 03

YÜ GROUP PLC 

STRATEGIC REPORT

STRATEGIC APPROACH continued

BETMORE PROFITABLE

Our aim is not just to grow our business at pace but to ensure that growth is sustainable and 
consistent. The volatile market seen over the past few years has put even more of a focus on 
this, and we have developed our processes and strategy to reflect the ever-changing market.

To protect ourselves against downturns in the commodity market, we have shifted our focus to 
maximising volumes, mitigating the risk to revenue which a fluctuating market could present. 
Supported by processes to increase customer contribution, control expenditure and costs, 
and ensure efficient cash flow management, we are in a strong position to continue driving 
profitable growth.

READ MORE

 Finance Review: page 30

 Key performance indicators: page 36

04

YÜ GROUP PLC 
Annual report and financial statements 2023

TER

£460m

REVENUE
2022: £279M

£42.6m1

ADJUSTED EBITDA
2022: £7.9M

£81.9m

NET CASH AND COLLATERAL
2022: £19.0M

£1.822

EARNINGS PER SHARE
2022: £0.30

1  Adjusted EBITDA is reconciled to Operating Profit on page 31.

2  Adjusted and fully diluted.

Annual report and financial statements 2023 05

YÜ GROUP PLC 

STRATEGIC REPORT

STRATEGIC APPROACH continued

FASLEVERAGING OUR 

TECH PLATFORM

Twice a year, Cornwall Insight, an independent market insight company, compiles market share 
statistics from all major suppliers in the UK. In its survey for the three months to 31 October 
2023, Yü Energy has been promoted from the “Other Suppliers” section into the main section 
of the report because market share exceeds 1% for both electricity and gas. The 137% YOY 
growth in electricity meters and 45% YOY growth in gas meters to 31 October 2023 make us 
the fastest growing supplier of both gas and electricity meters in the non-domestic market.

A big driver for this is our Yütility Simplicity approach, which remains at the core of our 
operations, underpinned by our Digital by Default strategy and smart metering services. 
In order to provide the best experience for our customers and ensure we stay competitive in 
a fast-changing market, we have to make energy simple for time-strapped business owners. 
Smart meters give us remote access to meters, improving insights and allowing us to respond 
quickly to issues, whilst Digital by Default continues to increase acquisitions.

READ MORE

 Smart meter integration: page 25

 Digital by Default: page 40

06

YÜ GROUP PLC 
Annual report and financial statements 2023

THE GROUP HAS A TECHNOLOGY 
PLATFORM THAT IS SCALABLE, 
DIFFERENTIATES OUR CUSTOMER 
SERVICE AND ALLOWS EFFICIENCY IN 
ACQUIRING AND SERVING CUSTOMERS.”

TER

Page 1

FOR BUSINESS ENERGY GOOGLE 
SEARCH TERMS

8.35m

ORGANIC SEARCH IMPRESSIONS
2022: 1.47M

45k

PRICES GENERATED ONLINE  
PER MONTH

8.5k

SMART METERS INSTALLED
2022: 1K

Annual report and financial statements 2023 07

YÜ GROUP PLC 

STRATEGIC REPORT

STRATEGIC APPROACH continued

STRO

ROBUST SYSTEMS AND 
ROBUST SYSTEMS AND 
EXPERIENCED MANAGEMENT 
EXPERIENCED MANAGEMENT 

By developing our unique risk management strategy alongside our smart meter rollout, 
we are able to mitigate many of the risks presented by the market. This is supported by our 
experienced management team, who have a wealth of knowledge in the energy sector and 
beyond and use this knowledge to create innovative new solutions to optimise our performance 
and differentiate our offer. 

We are committed to developing our people through strong stakeholder engagement 
initiatives, supporting employee progression with clear career paths and creating unique roles, 
such as our smart meter technician role. Our employees help us to ensure our customers get 
the best experience possible, maintaining high retention rates, actively managing our portfolio 
and attracting new customers.

Our new commodity trading agreement with Shell allows the continued focus on commodity 
risk management and hedging, without the requirement of posting cash collateral, allowing 
the Group to invest in other areas to drive growth. 

NGER

5 YEARS

TERM OF NEW COMMODITY 
TRADING AGREEMENT

4.1

TRUSTPILOT SCORE
2022: 4.0

57%

INCREASE IN HEADCOUNT 
AT YEAR END
DEC 2022: 243, DEC 2023: 382

TOP 100

THE SUNDAY TIMES BEST 
PLACES TO WORK LIST
MEDIUM SIZED BUSINESS

READ MORE

 New commodity agreement: page 33

 Our People: page 44

08

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 09

YÜ GROUP PLC 

STRATEGIC REPORT

AT A GLANCE

MAKING OUR MARK: 
A YEAR OF STRONG AND 
SUSTAINABLE GROWTH

2023 saw a host of highlights for the Group, as we exceeded all market expectations, continued 
on our strong trajectory and made a significant impact on our market share. We’ve seen growth 
across meter points, revenue, EBITDA, cash and more. Further, our increase in contracted 
revenue, bookings, and focus on smart meter installations and meter ownership provides 
significant forward confidence.

Revenue

£460m

+65%

Average monthly bookings2

£55.5m

+127%

Combination of service, prices and simplicity driving revenue

Upward trajectory shows sustainability of growth

2021

2022

2023

£155m

2021

£13.8m

£279m

2022

2023

£460m

£24.5m

£55.5m

Aggregate contracted revenue2

£826m

+129%

Meter points

53,400

+109%

Revenue vs volume (electricity)

Revenue vs volume (gas)

0.93 TWh

+51% Enough electricity to supply 372,400 homes 

1.25 TWh

+16% Enough gas to supply 108,658 homes 

£315

616

2022

Net cash1

£32.1m

+69%

£360

931

2023

£292

£71

£92

£77

1,474

2024 contracted

1,082

2022

1,250

2023

1,133

2024 contracted

 Volume GWh   £MWh

 Volume GWh   £MWh

Smart meters installed

8,500

+723%

Business model means clear visibility of future growth

High organic growth after portfolio re-focus in 2022

Financial stability opens up opportunities for further growth

Increased installations driven by introduction of Yü Smart

£299m

£361m

2021

2022

2023

2021

2022

2023

£826m

31,900

25,500

53,400

Adjusted EBITDA1

£42.6m

+439%

Profit before tax 

£39.7m

+584%

£19.0m

£32.1m

2021

£7.0m

2022

2023

Average headcount

295

+55%

2021

0

2022

2023

1,033

Trustpilot score

4.1

4.0 in 2022

8,500

Growth reflects improvements in operational efficiency

Strong financial performance in 2023

Reflects growth and in-housing of metering capabilities

Investment in customer success yielding results and driving renewals

£3.4m

£5.8m

2021

2022

2023

£42.6m

£39.7m

2021

2022

2023

145

190

2021

2022

2023

295

4.0

4.0

4.1

YÜ GROUP PLC 
Annual report and financial statements 2023

1  Adjusted EBITDA and net cash are further detailed on pages 30, 31 and note 27 to the financial statements.

2  Average monthly bookings and aggregate contract revenue are as detailed on page 36.

YÜ GROUP PLC 
Annual report and financial statements 2023

11

2021

£1.7m

2022

£7.9m

2023

10

Summary
Yü Group continues to not just weather the storms of the commodity 
markets  and  other  “black-swan”  macro-events  but  is  also  able  to 
succeed by agility, maturity and determination, in turning threats 
into  opportunities.  This  is  thanks  to  its  highly  committed  team 
to  whom  I  am  grateful  for  all  their  “beyond  the  call”  efforts.  We 
intend  to  continue  to  deliver  increasing  and  sustainable  value  to 
our shareholders. 

ROBIN PAYNTER BRYANT
Chairman
19 March 2024

  Read more regarding our approach to corporate governance 
and early adoption of the QCA Code from page 60

Health  and  safety,  customer  service,  risk,  credit,  employee 
engagement  and  compliance 
indicators  have  all  performed 
strongly  and  continue  to  drive  performance  within  an  agile  and 
entrepreneurial  culture.  We  do  not  intend  to  rest  on  our  laurels 
and are highly ambitious for the future.

Our commitment to shareholders and stakeholders
We remain steadfast in our commitment to best-in-class corporate 
governance, details of which are covered more fully in the corporate 
governance section of this annual report.

Ahead  of  requirement,  we  have  adopted  the  2023  Quoted 
Companies Alliance (“QCA”) Code early to assist in the promotion 
of best practice.

The Board, through activities overseen by the Audit Committee and 
delivered through the Executive Committee, has also continued to 
improve  the  Group’s  risk  and  opportunity  framework,  ensuring 
that  it  is  deeply  embedded  throughout  the  organisation.  During 
the course of FY23, this was particularly robust in ensuring an “eyes 
wide  open”  approach  to  assessing  risk  and  the  determination  of 
judiciously balanced levels of risk and opportunity appetite.

Focus  on  our  commodity  hedging  arrangements  remains  a  large 
part  of  our  risk  management  strategy.  Extensive  external  review 
and due diligence conducted in 2023 and early 2024 as part of our 
major new commodity trading agreement with Shell allowed us to 
enter  into  a  mutually  beneficial  trading  and  commodity  hedging 
arrangement.  Our  commodity  hedging  programme  has  been 
stress-tested  over  various  black-swan  events  which  increased 
commodity volatility to 20 year highs and we have demonstrated 
through our results that our hedging remains robust even in highly 
volatile markets. 

We remain focused on delivering for shareholders and continue to 
evolve our engagement activities. This year our first on-site “Capital 
Markets  Day”  was  hosted  by  our  Chief  Executive  Officer  and 
Leadership Team. I was particularly pleased to hear the feedback 
from investors and potential investors alike who were able to see, 
first hand, the “bench strength” throughout our organisation. 

We have made further appointments to support our interactions 
with Ofgem, Ofwat and our other regulators. We continue to deliver 
the BEIS energy support schemes which supported our customers 
through a difficult period in energy markets. As our business and 
market share grow, we will engage proactively with regulators and 
all other stakeholders.

WE INTEND TO CONTINUE TO DELIVER 
INCREASING AND SUSTAINABLE VALUE 
TO OUR SHAREHOLDERS.”

YÜ GROUP PLC 
Annual report and financial statements 2023

13

STRATEGIC REPORTDELIVERING OUR STATEGYCHAIRMAN’S STATEMENTDelivering strong organic growth and sustainable returns within the framework of a strong commitment to best-in-class corporate governance and risk management.Delivering resultsSince 2019 Yü Group has demonstrated continued positive progress in financial results. Revenues increased by 65% in the year to £460.0m (2022: £278.6m); adjusted EBITDA rose to £42.6m (2022: £7.9m), representing a 9.3% EBITDA margin (2022: 2.8%); and earnings per share (on an adjusted, fully diluted basis) grew to £1.82 (2022: £0.30).Our cash position has been robust and will be materially enhanced in H1 24 by our new commodity trading agreement with Shell. This arrangement provides the Group with scalable, “capital light” access to the ability to supply and to manage hedges on wholesale commodities without the previous requirement to post significant amounts of cash collateral. At 31 December 2023, cash and collateral posted equated to £4.89 per share, providing a strong foundation from which to accelerate investment in further growth and increase returns.In addition to the 3p interim dividend, the Board is recommending a final 2023 dividend of 37p per share (2022: 3p). Strong cash generation remains a focus, and we hope to maintain and enhance our progressive dividend policy as Group earnings and cash flow increase whilst retaining ample cover of at least 3x earnings. Recognition in The Sunday Times’ “Best Places to Work 2023” illustrates increasing maturity and the fostering of a “can-do” and agile culture. We have continued to attract industry-leading talent to key positions to assist in driving further growth. Cohesive, highly engaged teams of seasoned, industry-experienced professionals and colleagues are delivering in a volatile market, and we continue to build our teams with our sights firmly set on achieving revenue of £1 billion p.a. and beyond.Dear Shareholders,In the face of a turbulent and volatile year for commodity prices, Yü Group’s financial results have continued to demonstrate rapid and controlled positive momentum. Since January 2020, we have scaled at a 65% compound annual growth sales rate and now have achieved a modest 1.4% share of our £50 billion-plus addressable business-to-business energy supply market. We have become an increasingly well-recognised challenger and disruptor in our chosen markets and this has been recognised across the board from winning the AIM Company of the Year to The Sunday Times People awards.In many ways, this has been an exceptional year and I have confidence in the Group’s ability to continue its high organic growth in volumes sold and to maintain attractive margins. Our platform has been established and proved out and we are now seeking to materially grow our market share in the coming years. We enter FY24 with a forward order book of £826m to deliver in the coming years, of which £520m is contracted revenue for FY24. The team, under the energetic stewardship of Bobby Kalar as Chief Executive Officer, continue to focus on ensuring high customer service levels, introducing innovative customer-centric products and increasing impetus on meter supply and installation whilst maintaining strict controls and processes that underpin our business. The further development of our essential core Digital by Default technological platform is proceeding apace. The Group’s unique market positioning and clearly differentiated customer proposition offer customers simple, quick and easy access to energy and to the efficient management of that supply.ROBIN PAYNTER BRYANTIndependent non‑executive ChairmanYÜ GROUP PLC Annual report and financial statements 202312STRATEGIC REPORTDELIVERING VALUE THROUGH INNOVATIONOUR BUSINESS MODELYÜ ENERGYOur core service, Yü Energy provides gas and electricity to business customers. We are currently expanding our green energy offering in line with customer demand for sustainability.YÜ SMARTWith our in-house metering division, we take control of the meter installation process, ultimately giving our customers better control of their usage. Yü Energy benefits from a reduction in estimated meter reads and better control of customer outcomes.YÜ MAPYü MAP, trading as Kensington Meter Assets, rents meters to Yü Energy and other energy suppliers.The creation of this capability allows the Group to benefit from an index-linked, annuity income stream expected over the 15+ year life of the meters financed.YÜ WATERYü Water was created to offer competitive rates on business water and take advantage of deregulation. This also allowed us to create our unique multi-utility offering.YÜ CHARGEAs the demand for electric vehicles grows, so does the demand for chargepoint installs. Through Yü Charge, we can offer another service to our existing customers and to the domestic market.WHAT WE DOACTIVITY STREAMSYü Group PLC consists of multiple activity offerings that contribute to our profit. Each of the entities works together to create a full service offering that supports our customers’ journeys and drives the sustainable growth of the Group.ONLINEOur website, online portal and online quote tool.INBOUNDOur in-house contact centre, direct sales team and renewals team.OUTBOUNDExternal call centre and internal business development team.TPIS AND WHITE LABELRelationships with popular third-party intermediaries and comparison sites. Working with industry partners to offer white label energy solutions.CHANNELSYÜ GROUP PLC Annual report and financial statements 202314CUSTOMER PROPOSITIONWHO WE SERVEWHY YÜ?OUR PURPOSEMulti‑site, complex I&C companiesThird‑party intermediaries (“TPIs”)Other partnersSmall, medium and micro businesses Customers have seen many suppliers fail over recent years. Our diligent approach to risk management means that our customers can be confident that we are here to stay. See Risk Management: page 51SAFE PAIR OF HANDSBuying utilities doesn’t need to be complicated. We have invested heavily in technology to ensure that our processes are intuitive and that we get things right the first time. We turn around quotes quickly and take the hassle out of choosing a new supplier. We call it Yütility Simplicity! See Digital by Default: page 40SIMPLICITYIn times of energy market volatility we offer our customers certainty that they are getting a great price. We keep a sharp eye on the market, on our competitors, and on our own costs, so that customers can be confident that we give them the best value for money.GREAT PRICESPart of making utilities simple involves ensuring that customers can complete the jobs they need to do with minimum hassle. We work hard to ensure that customers can self-serve if they want to, and also have access to other communication channels whenever, and wherever, they need it.CUSTOMER SERVICE FOCUSWe’ve been growing fast over recent years and that means lots of new colleagues have joined the Yü family. We take pride in making Yü a great place to work, in giving our colleagues training and development opportunities, and we keep them focused on delivering the best possible outcome for our customers. See Our People: page 44EXPERT PEOPLEOUR FOCUS IS ON THE B2B MARKET, WHICH IS NOT IMPACTED BY THE PRICE CAP, HAS HIGHER BARRIERS TO ENTRY THAN THE DOMESTIC SEGMENT, AND PROVIDES THE ABILITY TO SECURE FIXED TERM, LONGER CONTRACTS.”At Yü, we believe that buying utilities doesn’t need to be complicated. Our purpose is to help businesses to realise Yütility Simplicity, freeing up time and resources so that they can focus on making their businesses thrive.YÜ GROUP PLC Annual report and financial statements 202315STRATEGIC REPORT

OUR BUSINESS MODEL continued

HOW WE CREATE VALUE

OUR EXPERTISE
We create value for our shareholders, customers and stakeholders 
using our extensive skills, knowledge and capabilities within the sector. 

Our expertise includes:
Energy supply

The supply of energy is the heart of our business, and our approach 
is creating a new and superior way for time-strapped businesses to 
buy energy. Our hedging process allows us to price competitively, 
adapt to a changing landscape, and offer our customers the best 
value on a range of contracts.

We manage our customer journey to ensure we offer excellent service 
at  every  touch  point  –  from  fast,  online  quoting  to  multi-channel 
customer care and an efficient billing and collections process – all 
underpinned by digital innovation to stay ahead of the game.

Digital by Default

Our Digital by Default strategy showcases our innovative thinking 
and allows us to serve our customers in a fast and efficient manner, 
supporting them throughout their journeys with us. It has allowed 
us to reduce our cost to serve and acquire, improved our accuracy, 
and helped provide insights that lower risk and drive decisions.

 Read about Digital by Default: page 40

OUR CULTURE
We  take  great  pride  in  fostering  a  culture  that  acknowledges 
and  appreciates  our  employees.  Our  ongoing  commitment  is  to 
cultivate  a  dynamic,  engaging  and  inclusive  work  environment 
where  ambition  thrives,  and  our  team  is  motivated  to  create 
meaningful change for our customers, the energy industry and the 
communities we serve.

 Read about market opportunity and landscape: page 22

 Read about our people: page 44

Engineering and asset management

We aim to optimise the lifecycle of our assets with a focus on cost-
effectiveness  and  efficiency.  This  includes  the  maintenance  and 
investment  made  in  owning  our  meters  through  Yü  Smart.  Our 
engineers undergo extensive training, ensuring they are highly skilled 
and perform safely, efficiently and reliably on all appointments. 

 Read about smart meter integration: page 25

RISK MANAGEMENT
The  Board  holds  the  responsibility  for  overseeing  the  Group’s 
risk  management  and  internal  control  systems  in  alignment  with 
the  organisation’s  objectives.  The  Audit  Committee  mentors 
and  provides  oversight  over  the  executive  team  members  to 
assess  and  enhance  risk  mitigation  through  robust  policies  and 
procedures,  a  well-defined  organisational  structure,  and  formal 
hedging policies and governance structures.

Innovation

 Read about risk management: page 51

Innovation  is  at  our  core  and  allows  us  to  challenge  the  Big  Six 
suppliers, cementing our position as a key challenger in the business 
energy  market.  We  commit  to  developing  unique  approaches  to 
customer  pain  points,  allowing  us  to  stay  relevant  and  simplify 
utilities for our customers.

STAKEHOLDER VALUE CREATION

Customers

Shareholders

Colleagues

Simplifying utilities and offering competitive 
pricing  on  new  quotes  and  renewals. 
Providing a service that is fast, effective and 
reliable for both acquisition and retention.

Regular and transparent communication 
through  presentations  and  meetings, 
following 
results 
key  events  and 
announcements.

Ongoing investment in talent development, 
social  and  financial  wellbeing,  diversity, 
equality  and  retention.  Regular  feedback 
and communication sessions.

Communities

Regulators

local 

Supporting 
communities  with 
fundraising  efforts  alongside  nurturing 
career development by engaging with local 
educational institutions to offer placements 
and apprenticeships.

Strong  governance  ensures  we  stay 
compliant  with  AIM 
regulations  and 
this,  engaging 
procedures.  Alongside 
with  Ofgem,  Ofwat  and  Government 
departments helps us stay up to date with 
the latest industry regulations.

 See our stakeholders: page 42

16

YÜ GROUP PLC 
Annual report and financial statements 2023

OUR CUSTOMER PROFILETargeting by sizeOur focus is increasingly on the SME1 sector. This sector presents a huge opportunity to the Group with large numbers of meters and lower risk when hedging. The majority of our business is currently acquired through a number of TPIs and partners, many of which are SME focused. However, development of our online quote tool and the continuation of our Digital by Default strategy is seeing our directly acquired customer base increase.Varied customer baseWe work with customers across all industries and of all sizes. Some of our notable customers include:EXPANDING OUR CUSTOMER PORTFOLIOWith the growth we have seen throughout 2023, our customer portfolio has developed to include a wide variety of industry sectors and business types. By constantly assessing our customer profile, we can ensure we are providing tailored solutions whilst developing our processes to both support existing customers and attract new customers.Key industriesBy analysing our existing customer data, we have identified key industries that generate revenue for the Group, influencing our sales and marketing strategies. Overall, our portfolio is diversified across multiple industry segments, reducing any risks that may arise if certain sectors are hit by factors out of our control. 21%Food services16%Sole traders13%Motor vehicle wholesale and repair2,249,039SME1,042,891*I&CCONTRACTED REVENUE BY INDUSTRYCONTRACTED REVENUE BY SITE SIZE1 (DEC 23)PORTFOLIO SPLIT BY METER TYPE52%16%13%13%5%5%3%3%4%6%7%2%2%21%48%37%37% Smart meters  Eligible for smart meter  Half hourly and large meters Food services  Sole traders  Motor vehicle wholesale and repair  Other  Manufacturing  Real estate activities  Human health and social work  Admin and support services  Education  Arts, entertainment and recreation  Construction  Accommodation  Professional, scientific and technical Micro, small and medium  Industrial and commercial26%* Source: Cornwall Insight Market Share Report, October 2023.1  SME (or micro, small and medium businesses) defined as those who use less than 100,000 kWh electricity or 293,000 kWh gas per annum. Industrial and commercial defined as those who use more than 100,000 kWh electricity or 293,000 kWh gas per annum.UK business energy meters by business sizeYÜ GROUP PLC Annual report and financial statements 202317Revenue evolution

2021

£93m +67% £155m

2022

£157m

+77% £278m

2023

£247m

+86% £460m

2024

£520m

 Exit    Growth from Exit

opportunity,  the  Yü  Smart  team  successfully  installed  over  8,500 
meters.  As  expected,  we  have  encountered  various  hurdles  that 
are typical to a startup business. From combining the two business 
capabilities  in  a  single  customer  offer,  to  scaling  installation 
capability or securing enough metering assets, I’m pleased we’ve 
tackled  these  challenges  well,  and  with  a  new  and  strengthened 
management  team  in  place  I  am  very  confident  we  will  see 
significant asset installation growth in 2024 and beyond. 

The small quota of third-party assets which we inherited and were 
obliged  to  install  have  now  fulfilled  and  I’m  pleased  that  we  now 
only install our own assets allowing the Group to grow our asset 
annuity income. On the whole I’m very excited and looking forward 
to delivering new highs in Yü Smart.

Transformational trading agreement with Shell
In February 2024 the Group entered into a transformational new 
five  year  exclusive  trading  agreement  with  Shell.  The  old  trading 
agreement,  while  not  due  to  expire  for  another  year,  was  no 
longer fit for purpose or fit for the future for two specific reasons. 
Firstly,  the  much  talked  about  black-swan  events  our  industry 
experienced over the past few years caused wholesale commodity 
prices to climb to all-time highs and then come crashing down to 
historic  norms  over  a  three  year  period.  A  mechanism  in  the  old 
trading  agreement  meant  that  if  our  mark  to  market  exposure 
exceeded  our  agreed  credit  line  the  Group  was  required  to  post 
cash  as  collateral  for  the  excess  or  unwind  the  hedge  position. 
The  Group  was  able  to  utilise  its  strong  balance  sheet  coupled 
with  significant  cash  generation  to  post  the  required  cash  as 
we  weathered  the  storm,  but  the  Board  recognised  this  was  an 
inefficient use of capital. Secondly, in a falling commodity market, 
our  growth  ambitions  were  at  risk  due  to  the  limitations  of  the 
previous hedging facility and our balance sheet. 

Following a 14 month process the agreement with Shell removes 
these  obstacles,  sees  all  of  our  cash  returned  to  our  balance 
sheet  and  allows  unhindered  growth  to  significant  levels  with  no 
requirement  to  lodge  cash.  In  terms  of  the  management  team 
getting  comfortable  with  our  ability  to  sustainably  grow,  this  has 
been a game changing move and I’m looking forward to building on 
our already positive relationship with Shell. 

Current trading and outlook
We  have  commenced  2024  continuing  the  strong  momentum 
from 2023. 

Our forward contract book is continuing to grow from the £520m 
at  31  December  2023  (£247m  at  31  December  2022  for  FY23) 
which  is  due  to  deliver  this  year.  I  believe  the  substantial  market 
opportunity,  our  offer,  and  our  small  market  share  enables  this 
significant growth to continue, and we guide to a growth rate for 
FY24 of c.50% at this stage.

We  also  continue  to  invest  in  sales,  marketing,  digital  and  other 
projects  which  will 
increase  the  Group’s  customer  service, 
differentiation,  and  cost  efficiency,  making  use  of  our  strong 
balance sheet and cash position.

Our new agreement with Shell provides significant cash benefits for 
FY24, and in recognition of this I’m pleased to confirm a substantial 
increase in the final dividend payment of 37p (FY22: 3p) which we 
recommend to shareholders. 

We also guide that we will develop our progressive dividend policy 
going  forward  such  that  the  dividend  over  the  short  to  medium 
term will, after accounting for continued earnings growth, reduce 
dividend cover to broadly 3x EPS which should see further material 
progress to distributions.

I  look  forward  to  updating  the  market  on  progress  in  the 
coming months.

BOBBY KALAR
Chief Executive Officer
19 March 2024

  See more on our business model, the market opportunity 
available, our market positioning and the growth in Yϋ Smart 
from page 14

YÜ GROUP PLC 
Annual report and financial statements 2023

19

STRATEGIC REPORTCHIEF EXECUTIVE OFFICER’S STATEMENTCONTINUING TO DELIVER SIGNIFICANT AND SUSTAINABLE GROWTHA fantastic performance for the Group, and significant growth to come.I’m very pleased to report another excellent performance for the Group achieved against the backdrop of softening commodity markets. There is a substantial market growth opportunity in the SME supply space for a challenger brand like ours to focus on, and our growth strategy is delivering. Our market share has grown 40% in a year but still only stands at 1.4% providing ample scope for future growth; and we have the platform in place and the opportunity is there.I’m proud to say that my management team has navigated the Group’s performance such that we’ve exceeded all our financial targets even accounting for three upgrades to market guidance. We have a robust balance sheet, a very strong forward order book and significant momentum in growth and customer service metrics. With this backdrop I’m confident in the continued growth trajectory and ability to outperform against our own ambitious internal targets. I’m also very pleased that growth this year has seen us become the thirteenth largest supplier in the UK Business supply sector.While there are challenges as well as opportunities in every business, the gas and power market has seen unprecedented volatility over the past years which has impacted both suppliers and customers alike. In order to support our customers during the cost of energy crisis we introduced a number of support measures such as agreeing short-term supply contracts to “blending and extending” customers who were in existing contracts. These initiatives worked well and helped our customers overcome difficult periods. Despite these challenging times, the Group’s performance exceeded expectations; and in a falling market has proved it can continue scaling sustainably using our strong balance sheet. Yü EnergyI’m delighted with the performance of our retail energy supply business, with our digital platforms performing well, enabling our growth by using data to drive decisions. Our retail business has consistently exceeded its KPIs, delivering strong cash generation, growth in contracted meter point numbers and commodity volumes. This is especially pleasing given that wholesale commodity prices have been falling. Whilst nobody can predict the future given what the industry has been through over the past few years, I’m pleased we have a very strong forward order book that has contracted revenues in excess of £500m for 2024 and is now filling contracts into 2027.Our market positioning, digital tools and customer service focus are providing a huge opportunity to scale in this significant market. We very much intend to “stick to our knitting” and continue to scale our electricity and gas supply activities materially over the coming months and years, taking market share from established players. Our trajectory in early 2024 has been on-track, with meter points supplied growing from the 53,400 at 31 December 2023, and we intend to work hard to accelerate growth in a sustainable manner.Yü Smart and meter ownershipOur Yü Smart business installs new generation smart meters (known as SMETs2) onto our customers’ premises. These meters provide customers with significant benefits to understand their energy consumption and expected costs. They also provide greater insight into customer usage and payment habits via real time data. Whilst 2023 was a year of learning and understanding how best the Group could take advantage of this new complementary BOBBY KALARChief Executive OfficerYÜ GROUP PLC Annual report and financial statements 202318STRATEGIC REPORTNOV 2021Appointed by  Ofgem as SoLR for AmpowerUKSUPPORTING BUSINESSESFOR OVER 10 YEARS: THE YÜ GROUP STORYFormed in 2013 to address challenges faced by businesses when securing their energy supply, Yü Energy set strong foundations for Yü Group to thrive. Since then, the Group has gone from strength to strength, creating a full-service solution for time-strapped businesses frustrated with the Big Six.Our beginningsOur CEO, Bobby Kalar, identified a gap in the business energy market whilst running a chain of care homes. Faced with limited options, poor customer care and a desire for a competitive solution, Kalar entered the sector as a TPI broker before transitioning to supply in 2012. After selling his care home business in 2013, Yü Energy was created, initially focusing on gas supply and later expanding to include electricity. Yü Energy moved from strength to strength and in March 2016 was floated on the AIM as Yü Group PLC. OUR STORYPast “It was never a deliberate plan to move from healthcare to energy supply. Although it seems a long time ago now, I’ll never forget when the light bulb moment scratched the itch. ‘If I can’t beat them, then I’ll join them’. I was thinking about the Big Six, who had almost perfected the art of poor service to SMEs. For months every fellow care home operator I spoke to had the same frustrations as I was experiencing: ‘poor service to business customers’, ‘lack of transparency’, ‘archaic’. How hard could it be to start a competitor B2B energy business, supplying the entire UK with gas and electricity? What happened over the next two years was the hardest and most difficult period of my business life, not to mention incredibly expensive and restrictive.”AUG 2014Kensington  Power (now Yü Energy) started supplying electricityMAR 2016Flotation on AIM as Yü Group plc (AIM: YU.)MAY 2013KAL Energy started supply of gas. Yü Energy formedAUG 2020Acquisition of B2B customer book of Bristol Energy and local supplierJAN 2018Water supply licence grantedFEB 2022Appointed by Ofgem as SoLR for Whoop Energy and Xcel PowerYÜ GROUP PLC Annual report and financial statements 202320Present “Fast forward 10 years and the Group has transformed into a significant market challenger supplier to tens of thousands of customer supply points across the whole of the UK. Towards the end of 2023, we were broken out into the main survey of the Cornwall Insights Market Share Report, joining the Big Six suppliers for the first time.The journey has not been easy or without risk. We’ve invested in our people, developed and integrated processes, learnt whilst on the job, and overcome significant industry barriers. Today the trophy cupboard holds testament to our abilities to horizontally integrate complementary value adding opportunities, notably the purchase of the Magnum Utilities team in May 2022, which in turn created Yü Smart, Yü MAP and Yü Charge. As the wholesale energy market stabilises after severe turbulence, we are able to reflect on the Group’s incredible strength through periods like ‘the beast from the east’, the pandemic, and the energy crisis following the Ukraine conflict. In each of these difficult periods the Group has fared well, not only surviving but thriving.”Future“As we move from start-up challenger to a large disruptor, the route to growth is clearly imprinted in my mind. We will ‘mind our own business’ and continue to organically grow our market share. We will continue to demonstrate our ability to over deliver on our financial KPIs.We will use our knowledge and agility to vertically integrate our business model. We will maintain a strong balance sheet ready for any opportunity that may arise.Our position as an AIM listed business will do more to help us open up value adding opportunities in terms of growth and integration. Our reputation and brand will become synonymous with quality service. We will continue to create a business to be proud of that is not only rewarding but exciting and visionary. I’m incredibly proud of our achievements but we still have plenty to do.”- Bobby Kalar, CEONOV 2022Received the Digital Transformation award at the Utility Week Awards 2022SEP 2023Awarded AJ Bell AIM Listed Company of The Year awardMAR 2024Early adopted QCA 2023 governance codeQ3 2022July: Yü Smart received Ofgem licence to install smart metersAug: Yü Smart installed first smart meterMAY 2023Recognised in The Sunday Times Best Places to Work List 2023FEB 2024Transformational commodity trading agreement with Shell Energy Europe Limited MAY 2022Acquisition of metering capabilityYÜ GROUP PLC Annual report and financial statements 202321STRATEGIC REPORT

MARKET OPPORTUNITY AND LANDSCAPE

HARNESSING OPPORTUNITIES 
IN A SUBSTANTIAL MARKET

Yü Energy finds significant growth opportunities in the UK B2B energy market. Our proposition 
caters to a diverse range of UK businesses, providing straightforward and competitive pricing 
for smaller customers whilst offering tailored solutions for larger ones. Our exclusive focus on 
B2B customers shields us from the challenges associated with the domestic price cap, allowing 
us to navigate the market more effectively.

Significant market share growth

UK business energy market breakdown 

2023

3.3m

Total UK 
market

2.4m

Big Six 
suppliers

1.4%

Yü Group

3.3m

Total UK 
market

Yü Energy market share

0.9%

2021

1.4%

2023

In 2023, our market share grew to 1.4% of the total UK business 
energy  market.  Surpassing  the  1%  mark,  this  saw  us  broken 
out into the main section of the Cornwall Insight Market Share 
Report  (Oct  23)  for  the  first  time.  We  aim  to  continue  this 
strong growth, making a real impact on the Big Six suppliers, 
and taking further share of a 3.3m meter market.

  SME gas meters

  SME electric meters

  I&C gas meters

  I&C electric meters

% of 
UK market

Number of 
meters

18%

50%

7%

25%

588,000

1,661,039

235,343

807,548

Source: Cornwall Insight Business Market Share Report, October 2023.

Q4 23 SEES YÜ ENERGY MOVED OUT OF THE ‘OTHER SUPPLIERS’ GROUPING AND BROKEN OUT 
IN THE MAIN SURVEY FOR THE FIRST TIME, AFTER SURPASSING A 1% SHARE OF THE MARKET 
BY VOLUME IN Q2 23.”

CORNWALL INSIGHT MARKET SHARE REPORT, OCT 23

OUR DIFFERENTIATORS

How do we attract and retain customers?

Great prices

Simplicity

Safe pair of hands

Customer service focus

Expert people

 Read more about our differentiators on page 15

22

YÜ GROUP PLC 
Annual report and financial statements 2023

COMPETITOR LANDSCAPEAs we continue to grow our market share, there is still huge potential in the market, particularly to win meters from the Big Six.OUR CUSTOMER JOURNEYBy ensuring we have a seamless end-to-end process, that supports customers throughout their journey with Yü Energy, we can continue this market share growth.British GasE.ON (Including npower)Scottish PowerSSEEDF EnergyTotalEnergies Gas & PowerOther Small SuppliersOpus/Drax EnergyPozitive EnergyOctopus EnergySmartestEnergyENGIECorona EnergySEFE Energy (Formerly Gazprom)Crown Gas & PowerYÜ ENERGYBig SixOthersYü EnergySource: Cornwall Insight Market Share Report, Oct 23.Note: Big Six now consists of five suppliers after E.ON acquired npower.BILLING & COLLECTIONSCUSTOMER ONBOARDINGSALESMETERINGINDUSTRYRELATIONSCONTACT CENTRE  lSeamless industry transfer Correct customer set up Support 1st bill checkOnline quote tool Direct sales TPIs and white labelConvert sale to customer Support complex billing Portfolio managementEscalated debt/legal queries Manage industry exceptions Compliance with all regulationsSmart meter installation Complex I&C assets Consumption accuracyMulti-channel customer service  Dedicated complaints team Online customer portal CONTINUOUS IMPROVEMENTTailored customer service Customer opportunity Digital by Default underpinningDay 1: Closing the DealDay 2–29: Customer PreparationDay 30: 1st Bill ReleasedYÜ GROUP PLC Annual report and financial statements 202323STRATEGIC REPORT

MARKET OPPORTUNITY AND LANDSCAPE continued

ADDRESSING CUSTOMER CHALLENGES TO FUEL GROWTH
In order for us to continue on this trajectory, we also have to ensure we are addressing key challenges that businesses face with other 
energy suppliers, differentiating ourselves from the wider market, and offering unparalleled service that promotes customer loyalty. 

Some of the biggest issues faced by business energy customers1 in regards to their supplier are listed below, along with how we address 
these to stay competitive.

39% 

39% 

31% 

of businesses say their supplier is 
“too expensive”

of businesses experienced 
“poor customer service”

of businesses stated “billing issues” 
as a concern

How are we different? 
Whilst  wholesale  costs  have  meant  rates 
have increased across the market, we have 
been  able  to  keep  our  costs  competitive 
through our robust hedging and adaptable 
pricing  process.  Our  online  quote  tool 
reduces  our  cost-to-serve,  a  saving  we 
can  pass  on  to  our  customers  to  ensure 
our  prices  are  competitive.  We  have  also 
introduced  “Blend  and  Extend”  contracts 
for  those  locked  into  higher  rates,  and 
smart meters to reduce estimated billing.

How are we different? 
We have worked hard over 2023 to improve 
our  customer  service  and  will  continue  to 
develop  new  processes  to  better  support 
our  customers.  Our  Trustpilot  score  now 
sits  at  4.1,  and  we  are  able  to  support 
customers  through  a  variety  of  channels 
including  phone,  live  chat  and  email.  We 
have  a  wide  variety  of  “self-help”  articles 
to  assist  customers  with  all  aspects  of 
their journey with us, and our online portal 
allows them to easily manage their account 
on the go.

How are we different? 
Many  billing  issues  arise  from  estimated 
meter readings or user error when inputting 
manual  meter  readings.  By  installing  smart 
meters for all of our eligible business energy 
customers, we can reduce billing issues with 
accurate, automatic meter readings.

Our  online  customer  portal  also  allows 
customers  to  quickly  and  easily  view 
historic billing, make payments and submit 
meter  readings,  making  managing  bills 
even easier.

EVOLUTION OF FORWARD GAS PRICE

MARKET STABILISING AFTER YEARS OF VOLATILITY
The  business  energy  market  landscape 
has  altered  drastically  over  the  past  few 
years, but after a period of unprecedented 
volatility,  we  are  finally  entering  a  period 
of stable wholesale prices, similar to those 
seen  before  the  Covid-19  pandemic.  After 
not only surviving, but thriving throughout 
these  unpredictable  times,  we  are  excited 
to  see  the  growth  we  can  achieve  in  a 
stable market.

600.00

500.00

900.00

800.00

400.00

700.00

h
t
/
p

300.00

Despite  geopolitical  factors  such  as  LNG 
(Liquified  Natural  Gas)  strikes  and  the 
conflict  in  the  Middle-East  contributing  to 
small  price  increases  throughout  the  year, 
2023 generally saw a fall in wholesale prices 
and  a  return  to  those  seen  before  the 
pandemic.  The  stabilisation  of  the  market 
will  offer  a  welcome  relief  to  businesses 
who have struggled with high energy prices 
over  the  past  two  years,  although  it  may 
take  time  for  these  prices  to  filter  down 
to businesses. 

58% 

of businesses are concerned about 
the impact of energy prices on 
their business1

200.00

100.00

0.00

Jan 21

Apr 21

Jul 21

Oct 21

Jul 23

Oct 23

Jan 24

Although  58%  of  businesses  stated  they 
were concerned about the impact of energy 
prices1 in Ofgem’s 2023 interim report, this 
number  has  fallen  from  65%  in  October 
20222,  reflecting  the  drop  in  wholesale 
rates. However, it remains a key concern for 
businesses,  in  particular  those  who  took 
out  long-term  fixed  contracts  when  prices 
were high. 

To  address  this,  we’ve  implemented  our 
“Blend  and  Extend”  contracts  for  eligible 
customers;  blending  their  original  unit 
rate  with  a  new  lower  rate,  spreading 
the  cost  over  the  course  of  an  extended 
contract lifetime.

Furthermore,  our  hedging  and  pricing 
strategy has allowed us to react quickly to 
the decrease in wholesale pricing, keeping 
us  competitive  when  acquiring  new 
customers  and  helping  us  to  win  business 
from other suppliers. 

1  Ofgem Non-Domestic Consumer Research 2023 Interim Report.

2  Ofgem Non-Domestic Consumer Research Report October 2022.

3   data.gov.uk.

24

YÜ GROUP PLC 
Annual report and financial statements 2023

SMART METER INTEGRATIONTHE EXCITING POTENTIAL OF SMART METER INSTALLATIONIn 2022, we created our in-house metering division Yü Smart. The integration of Yü Smart into the Group has been integral to our sustainable strategy, and has the potential to drive huge revenue growth for the Group. The ability to own our own meters, better manage customer debt and create recurring revenue streams will see us continue on our strong trajectory as we continue to capture more of the market.WHY NOW?As the Government’s smart meter rollout continues, now is a critical time to make progress in the smart metering space. The Group is in an opportune position to invest in the growth of Yü Smart, whilst taking advantage of a sector with few major competitors. With pressure on suppliers to meet smart meter targets, we are able to swiftly, safely and efficiently rollout smart meters to our own clients, before exploring the opportunity to offer metering services to other suppliers, expanding our meter ownership. AUG 2020First three-phase smart meter installedJAN 2022Government mandated four year smart meter rollout begins for both domestic and non-domestic metersQ3 2022Yü Smart receive Ofgem licence to install smart meters and install first meterMAY 2022Strong balance sheet allows acquisition of metering capabilityDEC 2023Just 54%3 of smart eligible, non-domestic meters upgraded to smart8,500Meters Installed2022: 1,03350Meter Technicians2022: 142023 YÜ SMART STATS4,100Meters Owned2022: 0YÜ GROUP PLC Annual report and financial statements 202325STRATEGIC REPORT

SMART METER INTEGRATION continued

ANNUITY INCOME FROM SMART METERS WILL ADD ADDITIONAL REVENUE STREAM 
By installing and owning our meters, we unlock huge potential from annuity income, for the lifetime of the meter. This recurring revenue 
will be a game-changer for the Group, supporting us as we continue to grow.

15+ Year

index-linked 
rental income

£0.4m/yr 

£2m cap-ex (10k meters) 
provides c.£0.4m/yr 
income, financed by debt

Revenue

and benefits extend 
beyond energy supply

SMART METER OPPORTUNITY

Traditional 
(45.2%)

2.4m

Total smart 
eligible meters

Smart Meter 
(54.8%)

1.2m (46%)

of non‑domestic market still using traditional meters1

OUR UNIQUE METER TECHNICIAN ROLE 
DEVELOPED FOR MUTUAL BENEFIT: 
 5 Technicians  go  beyond  dual 

fuel  engineering,  offering 
personalised customer support, resolving customer queries to 
ensure appropriate outcomes, and providing insights on meter 
setups,  whilst  maintaining  the  highest  standards  of  safety 
and quality. 

 5 Stable permanent  roles with  competitive  salary, bonuses,  and 
benefits package leading to highly engaged employees, focused 
on delivering quality work. 

 5 Investment  in  in-house  metering  team  for  better  quality  and 
efficiency  in  smart  meter  rollout  reducing  reliance  on  third-
party suppliers. 

 5 Control over scheduling and installation processes since bringing 
metering  in-house  leading  to  shorter  service  timeframes  and 
optimised service delivery. 

1  Department for Energy Security and Net Zero Q3 smart meter report.

26

YÜ GROUP PLC 
Annual report and financial statements 2023

BENEFITS TO CONSUMERSACCURACY With a smart meter, consumers can be confident that they’re only paying for the energy they use. Smart meters provide accurate readings, directly to their supplier, meaning no more estimated billing, missed readings, or confusion over consumption.INSIGHT Now that billing is as accurate as possible, consumers can look back at previous bills for better insights into their usage. This helps businesses budget for the future, and identify key periods to implement energy saving initiatives.TRUSTSmart meters increase consumers’ trust in their supplier, knowing they will not receive any unexpected bills. With remote monitoring, consumers also benefit from an increased level of support, in shorter time.GREATER CONTROL OF THE LIFECYCLEVertical integration allows us to take ownership of multiple key areas of the business energy lifecycle.BENEFITS TO SUPPLIERSPREDICTABILITYSimilar to consumers, suppliers benefit from the increased insights smart meters provide. These insights help suppliers predict a customer’s usage habits, resulting in better hedging, and addressing any issues before they arise.ACCOUNTABILITYSmart meters reduce the risk some consumers may present to the business. Accurate billing means suppliers can now provide evidence of a customer’s usage, holding them accountable in the case of any disputed payments. The ability to switch meters to pre-payment mode, or to remotely disconnect a meter in extreme cases, means less risk of debt.OWNERSHIPFor those with the capability to install meters, the smart meter rollout provides a huge opportunity to increase the number of meters they own. This results in recurring revenue from meter financing, maintenance and repair, even after the consumer switches energy supplier.YÜ GROUP PLC Annual report and financial statements 202327STRATEGIC REPORTDELIVERING STRATEGIC VALUE: OUR COMPELLING INVESTMENT CASE123YÜTILITY SIMPLICITYYü Group prides itself on being the only supplier offering businesses straightforward, comprehensive and cost-effective multi-utility plans for gas, electricity and water. We offer our customers simple, fixed-price utility plans, combined with a focus on customer service, to help save businesses time and money. Our online portal, extensive support articles and multi-channel customer service, provide the best experience for our customers at every interaction.PROVEN STRATEGYOur clear financial framework delivers very strong, profitable growth in every financial KPI, with excellent earnings visibility and clear trajectory for sustainable growth. Everything we do is underpinned by our Bigger, Better, Faster, Stronger approach. BiggerTargeting significant growth delivered organically through a multi-channel approach and through the strategic acquisition of customer books from competitors. BetterContinued development of the Group’s strong financial performance through increased top-line revenue, improving net customer contribution and leveraging overheads. FasterOur Digital by Default strategy drives new opportunities to grow, giving customers easy access to sign up. It also lowers our cost to acquire and serve, supported by data science to enhance business outcomes. StrongerManaging the Group’s ambitious growth plans requires robust governance, customer centricity, and a workforce fully engaged and aligned to the Group’s vision. SIGNIFICANT SUPPLY OPPORTUNITYAs the leading challenger brand, we’re continuing to take market share in a £50bn+ addressable market with significant barriers to entry. Our SME market positioning gives us a competitive advantage with huge opportunity for growth through multiple avenues and routes to market. INVESTMENT CASEYÜ GROUP PLC Annual report and financial statements 2023284567SMART METERS CHANGING THE GAMEThe creation and integration of our metering division, Yü Smart, has opened up significant opportunity for the Group in the form of growth, annuity income and favourable customer outcomes. We are now able to increase our ownership of meters whilst better understanding usage and payment habits to optimise our trading decisions. Smart meters are already unlocking new, higher value sector opportunities and providing 15+ year, index-linked rental income, simultaneously helping to reduce risk and speed up debt resolution. There is further opportunity to explore in installing meters for other suppliers, extending revenue beyond energy supply. STRONG FOUNDATIONSA strong balance sheet, capital light model and excellent cash generation create opportunities to invest for growth, whilst our strong hedge book provides sustainable profitability despite changing energy markets. We have strengthened our position, remaining competitive throughout a volatile market environment and a number of well-publicised supplier failures. As the market stabilises, we are well situated to scale with momentum.Through our efficient and capital light trading agreement with Shell, we can access wholesale commodity markets to forward buy our customers’ demand requirements, which mitigates risks from market volatility and preserves gross margin assumed at the point of sale. DIGITAL INNOVATIONOur Digital by Default strategy is revolutionising how businesses buy their energy, continually improving customer experience, and significantly reducing our cost to serve. Businesses are able to get a quote in seconds through our online quote tool, manage their accounts online, and speak to an adviser instantly via live chat. Our technology stack seamlessly guides customers through the entire lifecycle, from onboarding to renewal, whilst gathering insights that inform future decisions. We constantly review our processes against the customer journey, ensuring we stay ahead of the competition.EXPERT MANAGEMENTOur ambitious, highly experienced leadership team is committed to delivering for all our stakeholders, sharing their wealth of knowledge and industry insight to ensure success in every area. We are proud of our people and believe we have some of the best talent in the industry driving consistent growth and providing an excellent customer experience.YÜ GROUP PLC Annual report and financial statements 202329Very strong organic growth
The  £181.4m  (being  65.1%)  increase  in  revenue  year  on  year 
continues the significant top-line growth, with a 65.4% compound 
annual growth rate (“CAGR”) delivered from January 2020.

The  Group  is  well  positioned  to  deliver  further  strong  revenue 
growth in FY24 through an increased contract book, with £520m 
already secured for delivery in FY24 and a further £306m beyond. 

In addition to this £520m contracted for FY24, a further £29m of 
annualised equivalent revenue4 is being delivered from customers 
who  are  not  in  contract.  There  is  also  an  expectation  of  further 
revenue  from  contracts  which  are  to  be  booked  in  2024.  For 
context,  FY23  achieved  £213m  (86%)  in  additional  revenue  from 
the  £247m  contracted  at  exit  of  2022,  through  in-year  bookings 
and customers not in contract.

Such  revenue  growth  reflects  the  competitive  positioning  and 
sales  efficiency  delivered  through  our  digital  platform  and  the 
scale of the addressable market available.

The forward revenue growth has increased significantly despite it 
being at a substantially lower price per MWh of energy delivered 
than  the  price  at  the  market  peak  in  late  2022.  The  significant 
decrease  in  global  commodity  markets  during  FY23  has  been 
countered  by  the  Group  taking  increased  market  share  and  the 
ability to contract customers for a longer period than was the case 
in that extreme high price environment.

Significant profitability increase

Adjusted EBITDA reconciliation
£m

Adjusted EBITDA

% of revenue

Adjusted items:

Loss on derivative contracts

Depreciation and amortisation

Statutory operating profit

2023

42.6

9.3%

(3.0)

(1.5)

38.1

2022

7.9

2.8%

(0.9)

(1.1)

5.9

The  Board  is  very  pleased  to  report  an  improved  profitability 
performance,  with  £42.6m  adjusted  EBITDA  (2022:  £7.9m)  and 
profit before tax of £39.7m (2022: £5.8m). This has led to EPS on an 
adjusted, fully diluted basis increasing to £1.82 (2022: £0.30).

Net  customer  contribution,  being  gross  margin  less  bad  debt 
as  a  percentage  of  revenue,  has  increased  6.7%  to  14.9%  in  the 
year, which flows broadly to the adjusted EBITDA improvement of 
6.5% to 9.3%. 

improved  significantly 

Gross  margin  has 
following  strong 
performance  on  new  bookings  because  of  the  Group’s  market 
position.  Customer  lifecycle  value  has  also  increased  via  deeper 
customer insight through data analytics and as customers lock in 
blend  and  extend  contracts  to  obtain  the  benefit  from  declining 
global commodity markets.

Gross  margin  also  includes  the  benefit  of  certain  industry  costs 
reduced in the period and a higher contribution from uncontracted 
customers, which the Board forecasts to have a reduced impact in 
FY24 due to the lower commodity price environment.

4 

 Annualised  equivalent  revenue  from  non-contracted  customers 
reflects  the  31  December  2023  annualised  volume  of  energy,  at 
the then relevant prices, as referred to on page 37.

Revenue evolution £m

1
2
Y
F

2
2
Y
F

3
2
Y
F

4
2
Y
F

Contracted, exit 20

93

Growth from exit

Total revenue

Contracted, exit 21

Growth from exit

Total revenue

67%

155

157

77%

278

Contracted, exit 22

247

Growth from exit

Total revenue

Contracted, exit 23

Growth from exit

Total revenue

86%

460

520

TBC

Bad  debt  at  3.1%  of  revenue  maintains  the  Board’s  caution  in 
ensuring appropriate provisions are made for potential bad debt on 
trade receivables and accrued income, with customer collections 
running at 98% of the billed value during FY23.

The Board is confident that gross margin and net customer contribution 
will continue to perform strongly and that the market characteristics 
and  differentiated  customer  proposition  provide  the  opportunity  for 
strong sustainable margins to be available over the coming years.

The  Board  continues  to  set  an  ambition  to  reduce  overheads 
incurred  to  acquire  and  serve  customers  utilising  technology  to 
allow operational investment in core growth supporting overheads. 
General  overheads  have  increased  by  0.4%  to  5.7%  of  revenue, 
with operational efficiency savings offset by further investment in 
marketing and sales, digital costs, the mobilisation of Yü Smart, and 
in charges for equity-settled share based payments. 

Profit before tax includes £1.6m of net finance income (2022: £0.1m net 
expense) from interest received on the increased cash and collateral 
balances held and a £3.0m (2022: £0.9m) loss on derivative accounting 
to reverse the 31 December 2022 asset. There is no derivative asset 
or  liability  at  the  balance  sheet  date  following  assessment  that  all 
forward hedges are for the Group’s own use, and are therefore not 
fair valued.

The  tax  charge  of  £8.8m  (2022:  £1.1m)  includes  £4.2m  of  non-cash 
deferred tax charges as the Group utilises brought forward tax losses.

EBITDA £’m and margin evolution

10.9%

 EBITDA   % EBITDA 

7.0%

3.5%

2.1%

1.4%

0.2%

0.7%

0.1

0.5

1.2

2.7

5.2

13.7

28.9

(1.8)

(4.0%)

H1 20 H2 20 H1 21 H2 21 H1 22 H2 22 H1 23 H2 23

YÜ GROUP PLC 
Annual report and financial statements 2023

31

STRATEGIC REPORTSTRONG REVENUE AND MARGIN GROWTHOur financial framework allows a clear focus as we continue to grow organically, improve margins and maintain financial discipline.FINANCE REVIEWResults summaryThe Board is pleased to report a continued strong trajectory in financial performance, with the year ended 31 December 2023 being the fifth consecutive year of consistent and significant revenue and profitability improvement.Revenue of £460.0m represents a 65.1% increase in year, with gross margin, net customer contribution1, adjusted EBITDA, profit before tax and earnings per share (“EPS”) all materially improved year on PAUL RAWSONChief Financial OfficerIn overview 5Revenue increased 65% to £460m. 5Contracted revenue for FY24 delivery already at £520m (up 111% on prior year). 5Adjusted EBITDA increased to £42.6m (2022: £7.9m) as the Group scales. 5Profit before tax increased to £39.7m (2022: £5.8m). 5Net cash inflow of £13.5m, with closing net cash of £32.1m and further £49.8m collateral posted to support energy hedging prior to new Shell agreement. 5Net cash and collateral equates to £4.89 per share. 5Adjusted, fully diluted EPS of £1.82, up from £0.30.  5Final dividend of 37p per share recommended, with 3p interim paid in year. 5Dividend targeted to be increased over short to medium term to approximately 3x cover from EPS, and capital reduction process commenced to increase flexibility of distributable reserves.year. This performance reflects a clear focus on strong financial and commercial discipline and our unique market position and customer proposition (enabled through digital) despite the volatile market environment.The Group’s cash generation has been very strong during 2023, benefiting from good collections of customer trade receivable balances, though impacted by £49.8m of collateral posted to support our commodity hedging arrangements. As part of our new commodity hedging arrangements with Shell, this collateral has now returned to Group cash reserves, providing a substantial uplift to operational cash flow in H1 24.With adjusted, fully diluted EPS at £1.82 and £4.89 net cash and collateral per share, the Board has considered its capital allocation policy and confirmed the intention to maintain a progressive dividend policy. An increased final dividend of 37p (2022: 3p) is proposed, leading to a total dividend for the year of 40p. The Board also confirms an intent to reduce dividend cover to 3x, allowing for an increased dividend in the short to medium term.Financial metrics£m unless statedChange20232022Revenue+65.1%460.0278.6Gross margin %+2.3%18.1%15.8%Net customer contribution1 %+6.7%14.9%8.2%General overheads2 %(0.4%)(5.7%)(5.3%)Adjusted EBITDA %+6.5%9.3%2.8%Adjusted EBITDA+34.742.67.9Profit before tax+33.939.75.8Net cash flow+1.613.511.9Net cash3+13.132.119.0Net cash, plus cash collateral+62.981.919.0Overdue customer receivables-1 day4 days5 daysEarnings per share (adjusted, fully diluted)+£1.52£1.82£0.30Dividend per share (interim and final)+37p40p3p1 Net Customer Contribution is gross margin less bad debt. 2 General overheads is the overhead expenses, excluding bad debt, charged to adjusted EBITDA.3 Net cash is the cash less borrowings as per note 27 to the financial statements.YÜ GROUP PLC Annual report and financial statements 202330 
 
 
 
STRATEGIC REPORT

FINANCE REVIEW continued

Commodity hedging and cash collateral
Well-publicised commodity market movements have led to a volatile 
market context over recent years. The post-pandemic increases in 
global  commodity  markets  further  increased  in  FY22  due  to  the 
Ukraine and Russia conflict. This was followed by a significant and 
rapid softening in prices during FY23 and early FY24 as gas storage 
filled and UK supply became more secure. The current wholesale 
price is now broadly comparable to pre-pandemic levels, masking 
the large volatility over the past years. 

The  Group’s  commodity  hedging  strategy  has  protected  the 
margins achieved during this volatile period due to strict tolerance 
and  risk  limits.  However,  the  volatility  in  commodity  markets 
(following  a  rapid  decline  in  commodity  markets)  and  the  high 
level of bookings growth achieved did result in the credit limit with 
our  previous  trading  counterparty  being  exceeded,  requiring  the 
posting of cash collateral. The Group had £49.8m of cash collateral 
posted at 31 December 2023 to cover that forward potential credit 
exposure in full, which was an inefficient use of capital.

The new five year strategic trading agreement with Shell, signed in 
February 2024, does not require cash collateral to be posted in the 
normal course and is set to scale with the Group to over £1 billion 
in revenue.

The  agreement  with  Shell  followed  a  detailed  market  testing 
process and a period of due diligence performed on the Group’s 
operational and financial performance and policies. 

The  Board  is  very  pleased  to  be  working  with  a  group  of  Shell’s 
significant  scale  and  standing  and  looks  forward  to  reporting  the 
benefits  through  continued  hedging  activities  with  increased  cash 
flow and cash availability, along with wider benefits, in due course. 

Cash and balance sheet management
Cash  increased  by  £13.5m  in  the  year,  or  by  £63.3m  excluding 
the  posting  of  cash  collateral  related  to  hedging  arrangements 
(since  unwound)  as  referred  to  above.  Net  cash,  which  is  net  of 
borrowings, increased from £19.0m to £32.1m.

Cash flow £m

Adjusted EBITDA
Hedging related cash collateral

Other working capital movement

Operating cash flow

Investing activities

Financing activities

Net cash movement in year

Closing cash balance

Net cash

2023

42.6

(49.8)

23.3

16.1

(1.5)

(1.1)

13.5

32.5

32.1

2022

7.9

—

6.8

14.7

(2.6)

(0.2)

11.9

19.0

19.0

Group receivables increased by £27.8m whilst payables increased by 
£49.6m as set out in the statement of cash flows. These movements 
include  the  impact  of  strong  cash  collection  performance  on 
customer trade receivables, resulting in broadly flat trade receivables 
balances and increased operational investment of prepaid customer 
acquisition and sales costs to £10.7m (2022: £2.0m). 

The Group’s payable for renewable obligation certificates increased 
to £21.8m at 31 December 2023, up from £11.3m at 2022.

Net  current  assets  increased  to  £32.4m  (2022:  £1.3m),  and  net 
assets increased to £46.8m (2022: £14.8m). 

Capital investment of £1.5m (2022: £2.6m) largely consists of £0.4m 
on fixtures and fittings associated with the expansion of our wholly 
owned Leicester office to facilitate growth in our customer contact 
centre and £0.8m investment in smart metering assets. 

32

YÜ GROUP PLC 
Annual report and financial statements 2023

The  financed  smart  meter  assets  relate  to  the  Group’s  strategy 
to  finance  assets  in  return  for  a  15+  year  index-linked  annuity 
revenue stream. The £0.8m investment represents c.4,100 meter 
assets  which  are  expected  to  generate  an  index-linked  £0.16m/
annum in rental income.

To facilitate increased investment and provide a lower overall cost 
of  capital,  a  Group  special  purpose  company  entered  into  a  new 
asset-backed  debt  financing  arrangement  with  Siemens  Finance, 
which  is  non-recourse  to  the  wider  Group  and  provides  funding 
over a 10 year term. The initial facility is £5.2m, to finance c.20,000 
meters. In FY23, £0.5m of the facility was drawn down, pre costs. 

The  Board  target  over  25,000  meters  owned  by  the  end  of  2024 
to  provide  benefits  on  customer  lifecycle  value,  together  with  a 
recurring, index-linked, annuity income of c.£1m per annum. 

Dividend and capital management
The Group will continue to invest in sales, marketing and assets, such 
as  for  the  Digital  by  Default  initiatives  and  meter  assets,  from  the 
cash generated from operations. Surplus cash beyond the amount 
invested (or for the meter assets, raised from efficient use of debt) 
is expected which the Board intends to distribute to shareholders 
to the extent inorganic investment opportunities are not identified.

The Board therefore recommends the payment of a final dividend 
of  37p  per  share,  being  c.£6.2m  payable  on  20  June  2024.  The 
shares will go ex-dividend on 30 May 2024 and the record date is 
31 May 2024.

The  Board  has  considered  capital  allocation  and  confirm  a 
progressive  dividend  policy  with  an  intent  to  increase  dividends 
over the short to medium term to approximately 3x dividend cover 
on EPS. This provides significant forward progression from FY23.

The Board also propose, for consideration as a special resolution 
at  the  annual  general  meeting  (and  subject  to  necessary  court 
approvals)  to  cancel  £11.9m  of  share  premium  which  would  be 
credited to distributable reserves. This provides further flexibility 
to increase distributions in FY24 or beyond.

Summary: controlled progression
In summary, the Board is very pleased to report this substantially 
enhanced financial performance which builds on the work to reset 
the Group’s financial and commercial strategies over recent years.

There  remains  a  clear  line  of  sight  to  revenue  growth  based  on 
the  contracts  already  secured  at  31  December  2023,  which  will 
be  supplemented  by  uncontracted  supply  of  energy  and  new 
bookings secured and to deliver in FY24. Revenue visibility for FY25 
and beyond is already building significantly.

Adjusted EBITDA and profit before tax are expected to continue to 
benefit from our investment in digital and our focus on optimising 
customer  lifecycle  value,  whilst  the  new  hedging  agreement  with 
Shell provides a very material benefit not least in H1 2024 as the 
£49.8m cash collateral at 31 December 2023 returns to Group cash.

Adjusted  (and  reported),  fully  diluted  EPS  has  already  grown 
significantly  and  is  expected  to  continue  to  grow,  as  is  the  £4.89 
per share of net cash (including collateral) held.

Dividends are expected to continue to increase as earnings grow and 
the Group transitions to a dividend cover ratio of c.3x in the short to 
medium term.

The Board is therefore extremely pleased to report these improved 
results for FY23 and assure shareholders of a focus to deliver on 
further ambitious targets over the medium term.

PAUL RAWSON
Chief Financial Officer
19 March 2024

OUR NEW, TRANSFORMATIONAL 
COMMODITY TRADING 
AGREEMENT WITH SHELL

Our new five year commodity trading arrangement with Shell Energy Europe Limited (“SEEL”) 
became effective in February 2024. This new and transformational agreement provides Yü 
Energy with access to gas and electricity commodity markets to hedge forward commodity 
risk exposure without the need for significant cash collateral to be lodged. 

KEY BENEFITS 

Scalable 
The arrangement means SEEL will support Yü Energy for gas and 
electricity  commodity  arrangements  both  now  and  as  we  scale. 
The  facility  provided  can  take  the  Group  to  £1  billion  revenue 
and beyond.

Value enhancing
Our  customers  can  continue  to  benefit  from  fair  prices,  with  Yü 
Energy able to access the market for traded commodity products 
for the coming days, weeks, months and seasons ahead. 

Capital light
SEEL’s  structure  is  “capital  light”  for  Yü  Energy,  allowing  cash 
that  was  previously  held  on  the  balance  sheet  to  be  invested  in 
initiatives which could further accelerate growth or performance. 

Robust
The agreement with a major provider such as SEEL follows a thorough 
assessment  of  options  by  Yü  Energy  and  a  period  of  detailed  due 
diligence and finalisation to land on the appropriate structure.

Sustainable
The agreement allows access to renewable or sustainable sources 
of gas and electricity, allowing Yü Energy customers to benefit from 
low carbon offers backed by significant assets.

£49.8m
Cash  benefit1

  Read more about our hedging policy on page 52 and 53

THE ARRANGEMENT WITH A MAJOR 
COMPANY SUCH AS SHELL FOLLOWS A 
ROBUST SELECTION PROCESS. YÜ ENERGY 
BENEFITS FROM THIS NEW FIVE YEAR 
STRATEGIC PARTNERSHIP, WHICH ALLOWS 
ACCESS TO COMMODITY MARKETS TO 
SECURE A FAIR PRICE FOR OUR CUSTOMERS 
WHILST NEGATING THE NEED TO TIE UP CASH 
AS COLLATERAL.”

BOBBY KALAR, CEO

1 

 Cash Collateral held at 31 December 2023 with our old commodity hedging counterparty, which returns as part of this new arrangement.

Annual report and financial statements 2023 33

YÜ GROUP PLC 

STRATEGIC REPORT

OUR FINANCIAL FRAMEWORK AND CAPITAL ALLOCATION POLICY

Our framework ties to our strategy, ensuring a clear focus on shareholder returns.

GROWTH

BIGGER | Subscription revenue model

Being Bigger in a huge market and benefiting 
from a subscription revenue model
Our focus:
 5 High  organic  growth 

in  gas  and  electricity 

supply activities

 5 Supplementing contracted revenue with customers 
supplied on variable, out-of-contract arrangements

 5 Expanding  our  smart  metering,  EV  charging  and 

other market segments 

 5 Inorganic growth in existing or new areas

Illustration of scale:

The  chart  illustrates  the  potential  (using  indicative 
values)  for  growth  from  monthly  bookings  of  new 
contracts, assuming:

 5 £50m of average monthly bookings;

 5 a  three  month  delay  in  contract  start  date  and  a 

24 month average contract term;

 5 contract renewals at 70%;

 5 a “standing start” (i.e. there is no existing contracted 

revenue assumed); and

 5 contracted  revenue  only,  which  excludes  revenues 
from  variable  (uncontracted)  supply  to  customers 
and any contract terminations.

)

m
£

(

s
e
u
n
e
v
e
r

l

a
t
n
e
m
e
r
c
n

I

3,000

2,500

2,000

1,500

1,000

500

In  this  example,  incremental  revenues  from  £50m/month 
initial bookings would indicatively deliver, in year 3 and from a 
standing start, £1.3 billion of revenue. 

Average  monthly  bookings  (right  axis)  also  increase  to  over 
£110m in year 5 as the Group renews contracts.

120.0

100.0

496

1,015

92

831

543

131

1,188

1,200

1,200

1,450

775

188

0

Year 1

Year 2

Year 3

Year 4

Year 5

Year 6+

 New business   Renewal   Renewal of renewals

 Avg. bookings (right axis)

ADJUSTED EBITDA

BETTER | Net customer contribution

FASTER | Leverage overheads

Generating Better net customer contribution  
(improving gross margin and controlling bad debt)
 5 Ensuring a quality customer book, priced dependent on 

Our Digital by Default approach allows us to leverage 
overheads as we scale
 5 Unlock scale benefits by ensuring our platforms are fit 

credit risk

for growth

 5 Strong hedging and customer lifecycle management

 5 Increase efficiency, via technology, in our sales and operational 

 5 Managing customer credit risk, with continually 

improving processes

teams to reduce cost to acquire and cost to serve

 5 Ensure efficient and managed administrative costs

 5 Increasing our smart metering capability to deliver 

 5 Invest op-ex (e.g. marketing or new business) to enhance 

better outcomes

future value

Our position:

14.9%

net customer contribution, (gross margin less bad debt) up 6.7%

CASH

5.7%

general overheads % of revenue

STRONGER | Close cash and capex management

STRONGER | Targeted capital allocation

Having Stronger controls and governance to support 
working capital and manage risk and capex 
Our focus:
 5 Prompt “bill to cash” conversion of trade receivables

 5 Continued cash investment in marketing and digital to accelerate 

profitable growth

 5 Robust hedging of commodity risk

 5 Reviewing the potential to invest in customer assets (e.g. smart 

meters) and the introduction of debt

 5 Ensuring  appropriate  dividend,  which  progresses  with  the 
Group’s  earnings  whilst  enabling  ambitious  growth  targets 
to be secured

)

m
£

(

i

s
g
n
k
o
o
b
e
g
a
r
e
v
A

80.0

60.0

40.0

20.0

0

Our position:

1.4%

£520m

market share, up 0.4%

of revenue already contracted for FY24

£3 billion

expected year 6 revenue from 
£50m/month bookings 

Our position:

£32.1m 

net cash 

£4.89 

40p

total net cash and collateral per share

per share total dividend for FY23

£55.5m 

of average monthly bookings

+86%

organic incremental growth in year1 

Targeted Capital Allocation:
Our capital allocation plan aims to ensure focus on those areas of opportunity to enhance shareholder value.

1. Working capital requirement
 5 Maintain appropriate working

capital levels

 5 Maintain commodity 

hedging arrangements

3. Digital and enabling investment
 5 Continued evolution in digital offering

 5 Investment in other assets to facilitate

the Group’s growth or efficiency

5. Shareholder returns
 5 Dividend increasing on a sustainable
basis, broadly aligned with earnings 
and to c.3x dividend cover

 5 Share buy-back and/or special dividend 
to the extent surplus cash exists and 
distributable reserves are sufficient

2. Growth investment
 5 Marketing, brand and sales investments 

4. Value accretive acquisition
 5 Customer book or other related M&A

to accelerate growth

 5 Requires appropriate ROCE and cash

 5 Capital  investment  in  smart  metering  assets 

flow returns above WACC2

for index-linked annuity income stream

 Represents the difference between the contracted value at 31 December 2022 with the actual out-turned result, excluding any inorganic growth impacts.

1 

2 

ROCE being return on capital employed and WACC being weighted average cost of capital.

Funded through cash reserves or, where asset specific (e.g. metering assets), debt financing

34

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 35

YÜ GROUP PLC 

 
 
 
 
STRATEGIC REPORT

KEY PERFORMANCE INDICATORS

SIGNIFICANT ORGANIC 
GROWTH AND PERFORMANCE 
IMPROVEMENT

Links to strategy:
1   Bigger (High growth)

2   Better (More profitable)

3   Faster (Digital by Default)

4   Stronger (Well managed)

Link to strategy:  1

2

4

AVERAGE MONTHLY 
NEW BOOKINGS
Average contract term: 21 months 

£55.5m 

Increase of 127%

Definition
Bookings represent the estimated1 annualised revenue (or contract term if less than one year) 
of new business signed for the supply of energy, averaged monthly. Such bookings are secured 
through renewal or cross-sell of additional services with existing customers or the acquisition of 
new customers through various sales channels.

Bookings will result in additional contracted revenue, dependent on contract start dates and 
excluding adjustments (for example for contracts which do not go live as expected or where the 
booking is an early renewal).

m
5

.

5
5
£

Performance
Significant  increased  activity  was  noted  over  the  year,  with  an  increase  of  127%  in  average 
monthly bookings to £55.5m, which is a new Group record.

m
3
8
£

.

m
2

.

4
£

.

m
5
4
2
£

.

m
8
3
1
£

19

20

21

22

23

Performance benefited from continued investment in the Group’s sales and marketing activities, 
including the identification of new sales channels and benefiting from the efficiency and ease 
brought about by the investment in Digital by Default. 

The  declining  energy  price  environment,  from  the  highs  experienced  in  Q4  2022,  has  also 
encouraged existing customers to lock in new extended contracts (known as “Blend and Extend”) 
and has allowed an increased market share as new customers look for new propositions and 
value our innovative and digitally led, good-value offering.

Target
The Board expects to deliver strong bookings performance at least aligned to that achieved in 
FY23 as the Group scales its activities and takes further market share.

Link to strategy:  1

2

3

CONTRACTED REVENUE  
(ONE CALENDAR YEAR FORWARD)

£520m 

Increase of 111%

Definition
The estimated2 revenue value from agreed contracts with customers for the next financial year. 

The KPI excludes revenue contracted beyond a year forward and any out of contract customers 
(being those customers who are supplied energy by the Group but do not have a fixed price and 
fixed term contract).

The level of contracted revenue represents a good basis on which to calculate potential growth 
in revenue for the next year.

m
0
2
5
£

m
0
8
£

m
3
9
£

m
7
4
2
£

m
7
5
1
£

19

20

21

22

23

Performance
Contracted  revenue  at  the  end  of  2023  for  delivery  in  2024  was  £520m,  being  111%  above 
the £247m contracted at the end of 2022 (for delivery in 2023). This significant increase reflects 
the high sales activity achieved despite a reduction in commodity prices.

In addition, total contracted revenue (i.e. revenue to deliver in 2024 to 2027) grew to £826m from 
£360m in the previous year.

This basis provides confidence to management in the ability to continue to achieve high growth 
in revenue in FY24 and beyond.

Target
Management  sets  internal  targets  to  increase  the  contracted  revenue  by  the  end  of  2024, 
for delivery in 2025, to be significantly above the £520m contracted for delivery in 2024 and for 
aggregate contract revenue to also increase proportionally.

1 
2 

3 

 The actual amount of revenue recognised can typically vary by up to 10% due to the inherent estimation involved in this calculation.
 The actual amount of contracted revenue to deliver can typically vary by up to 20% for contracts which do not deliver in line with the agreed contract 
(e.g. for contracts which do not start at the scheduled time or where consumption is lower than that contracted by the customer).
 Based  on  applicable  tariffs  at  31  December  2023  and  assuming  all  uncontracted  volume  remains  on  supply  during  2024.  In  view  of  the  inherent 
uncertainty in such tariffs and volumes, this amount is for illustration purposes only.

36

YÜ GROUP PLC 
Annual report and financial statements 2023

Link to strategy:  1

2

AVERAGE UNCONTRACTED 
VOLUME

127GWh

at year end 31 December 2023

121GWh average

123GWh

121GWh

99GWh

59GWh

20

21

22

23

Link to strategy:  1

2

SUPPLY METER POINTS

53.4k

Increase of 109%

Definition
This KPI represents the monthly average of estimated annualised volume of energy (in gigawatt 
hours  (“GWh”))  where  customer  sites  are  supplied  on  a  deemed  or  out  of  contract  basis.  Such 
customers typically have taken over responsibility of a property which was already supplied by the 
Group (deemed basis) or held a previous contract which has now expired (out of contract basis). 
The measure also includes, where appropriate, customer volume transferring on a deemed basis 
to the Group following appointment as Supplier of Last Resort (“SoLR”).

Uncontracted volume generates revenue based on the Group’s published variable tariffs, which 
are  regularly  reviewed  to  ensure  they  reflect  underlying  commodity  markets.  These  tariffs 
attract  higher  risk  premiums  (and  hence  revenues)  in  view  of  their  uncontracted  and  flexible 
basis and generally have a higher level of bad debt risk.

Performance

Average  uncontracted  volume  was  broadly  flat  in  FY23  with  FY22,  with  an  average  121GWh 
volume  on  supply.  However,  this  does  not  reflect  the  significant  uncontracted  volume  in  early 
FY22  (resulting  in  a  high  FY22  average)  following  the  Group’s  appointment  as  SoLR  for  three 
supplier books. 

At 31 December 2023, uncontracted volume of 127GWh is above the 99GWh exit level in 2022.

The uncontracted volume is expected to generate revenue3, based on tariffs at 31 December 2023, 
of £29m in 2024, which is additional to the contracted revenue reported on the previous page. 
As a result of lower commodity market prices, the revenue attributed is below the £59m estimated 
at 31 December 2022 despite the higher volume under supply. 

Target
With continued growth in business activities, management expects average uncontracted volume 
to  increase  moderately.  This  reflects  customers  churning  to  out  of  contract  rates,  mitigated  by 
management  actively  encouraging  good  customers  to  enter  new  contracts  (which  may  lead  to 
a reduction in uncontracted volume, with an increase in bookings and contracted revenue). 

Definition
The total meter points demonstrate the gas, electricity and water supply points served or under 
contract to be served by the Group at the relevant year end. They represent an approximate 
indicator  of  business  growth,  though  each  meter  will  have  its  own  revenue  characteristics 
depending on the scale of use of the utilities by the end customer.

53.4k

Performance
The number of meter points increased significantly in 2023 as a consequence of gaining market 
share as customers switched their supply to the Group.

31.9k

25.5k

17.4k

8.7k

19

20

21

22

23

Link to strategy:  1

2

METER INSTALLATIONS

8,500

4,100 assets funded by the Group, representing 
c.£0.16m annual, index-linked revenue

8,500

Management is pleased with the underlying performance, which reflects a focus on core market 
segments and the increased level of bookings. 

The level of meter points supplied also provides additional value opportunity for the Group in 
installing new meters or providing service and maintenance to supplied meters.

Target
In  line  with  the  Group’s  growth  strategy,  the  Board  targets  continued  organic  and  inorganic 
growth. Internal management targets note an increase in this metric of over 50% for 2024.

Definition
Through the newly established Yϋ Smart activities, the Group installs smart meters and in some 
cases funds such meters.

Asset installations reflect the number of energy meters installed in the period by the Group.

Performance
Yü Smart commenced activities in late 2022 and is building scale. The Board is pleased with the 
performance achieved.

In addition to the installation of meters, the Group is now financing installations – with 4,100 
total meters financed. These financed meters are expected to generate c.£0.16m annual, index-
linked revenue.

0

20

0

21

1,033

22

23

Target
The  Board  targets  a  significant  increase  of  several  thousand  installations  for  2024  as  this  new 
business becomes more established, with the majority of such installations being funded by the 
Group.  The  potential  to  finance  such  meters  provides  a  potential  significant  recurring  income 
stream for the Group.

Annual report and financial statements 2023 37

YÜ GROUP PLC 

STRATEGIC REPORT

KEY PERFORMANCE INDICATORS continued

Link to strategy:  4

ACCIDENT FREQUENCY RATE
Incidents per 100,000 hours worked

0.32

Our goal is to have zero incidents 

Definition
The accident frequency rate (“AFR”) measures the safety performance of our operations, with particular 
focus on the engineering activities delivered through Yϋ Smart and Yϋ Charge.

It is calculated as the number of accidents resulting in an absence of more than one day per 
100,000 hours worked. This metric is used in conjunction with other key performance indicators, 
such as near misses, minor accidents and RIDDOR incidents, to provide a comprehensive view 
of our safety performance.

0.32

Performance
The Group recorded an AFR of 0.32, which is more favourable than our peers in the sector. However, our 
commitment to the safety and wellbeing of our employees requires a focus on a goal of zero incidents.

0

20

0

21

0

22

23

Target
Our goal is to achieve zero lost time incidents and therefore a zero AFR. We strive to improve our 
AFR performance at all times, building momentum towards this target every year and ensuring 
we operate as one of the safest performers in the industry. 

Link to strategy:  2

4

NET CUSTOMER CONTRIBUTION

14.9% 

Improvement of 6.7% in 2023

Definition
Net  customer  contribution  measures  the  profit  contribution,  as  a  percentage  of  revenues, 
directly  linked  to  customer  contracts.  This  consists  of  the  gross  margin  reported  (adjusted 
for a non-recurring item in FY204) less the bad debt and expected credit loss charged against 
adjusted EBITDA.

14.9%

Net  customer  contribution  can  vary  as  the  Group  flexes  its  commercial  strategic  objectives. 
Such  changes  can  be  a  result  of  differing  point  of  sale  margins  across  sales  channels,  cross- 
sell of multiple products, managing lifecycle initiatives, and mitigating bad debt and expected 
credit loss.

Performance
The Group continues to improve its profitability, utilising digital technologies and data analytics 
to make improved decisions, with contracts sold at improved margins and increased customer 
lifecycle values being achieved through improved commercial strategies. 

8.2%

Bad  debt  expense  has  also  significantly  decreased  based  on  improved  cash  collections 
from customers.

6.7%

6.1%

2.5%

19

20

21

22 

23

Target
Management has become increasingly mature in optimising the Group’s gross margin through 
the adoption of commercial strategies, supplemented by insight through data and delivered via 
the Group’s digital systems.

The Group has also improved its customer collection performance, leading to reduced bad debt, 
by utilising new digital technologies including the adoption of smart meters to allow improved 
customer  outcomes.  Management  targets  net  customer  contribution  to  maintain  low  to  mid 
double-digit margins over the medium term.

4 

 The only non-recurring item incurred was the impact of Covid-19 in H1 2020.

Link to strategy:  2

3

4

GENERAL OVERHEADS

5.7% 

Increase of 0.4% in 2023

6.3%

6.2%

5.6%

5.3%

5.7%

19

20

21

22

23

Link to strategy:  2

4

OVERDUE CUSTOMER 
RECEIVABLES 

4 days 

Improvement of 1 day in 2023

8

7

7

5

4

19

20

21

22

23

Definition
General overheads represent, as a percentage of revenue, the overhead expenses (excluding 
bad  debt)  charged  to  adjusted  EBITDA.  They  comprise  the  operating  costs,  on  a  normalised 
basis,  before  the  impact  of  movements  in  derivatives  charged  to  the  income  statement  and 
exceptional  or  non-recurring  costs.  From  FY22,  the  amount  includes  the  charge  for  share 
based payments.

Such  general  overheads  are  allocated  by  management  between  cost  to  acquire  (incurred  in 
sales, marketing and pricing new business), cost to serve (to operate and deliver core services to 
customers, including credit control), and general administrative (typically relatively fixed costs of 
the Board, functional support such as IT, HR and finance, and property costs). 

Performance
Overheads have increased in the year as a result of the Group’s operational investment in digital 
technologies, marketing to customers, and mobilising the Yϋ Smart business. In addition, the 
charge to share based payments has increased, accounting for a 0.2% increase in year. 

Target
As  a  result  of  the  efficiencies  brought  by  scaling  the  Group,  close  control  over  fixed 
overheads, including further costs related to scaling Yϋ Smart and benefiting from the Group’s  
digital investments, the Group is expected to reduce overheads from the current 5.7% level over 
the medium term.

Definition
Overdue  customer  receivables  (“OCR”)  represent  the  amount  outstanding  and  overdue,  net 
of  provision  and  deferrals,  to  key  customer  receivable  balances  compared  with  the  revenue 
recognised. Such balances are the amounts held in relation to accrued income which is beyond 
the normal one month billing cycle, plus trade receivables (net of VAT and CCL) that are overdue.

Management  utilises  this  metric  as  it  assesses  the  trending  of  working  capital  tied  up  in 
customer receivable balances and demonstrates unprovided risk to the income statement on 
such balances.

Performance
A robust performance has remained in this key measure, with a one day improvement.

The Group has a cautious bad debt and expected credit loss provisioning policy, which is clearly 
evident from the OCR metric.

Target

The  relatively  stable  performance  of  the  Group  over  recent  years  has  shown  clear  focus  by 
management in this area. Based on the wider economic context, the Board targets OCR to be 
below 10 days in 2024.

Other key performance indicators
Adjusted EBITDA is the key profitability measure used by the Group as referenced throughout the Strategic Report.

Links to remuneration
Management bonus incentives are linked to business growth, profitability and other KPIs to deliver appropriate outcomes.

In addition, the Board and Executive Management Team monitor various other financial and non-financial metrics to manage the business 
and drive forward performance. Such metrics include reported dangerous occurrences and near misses, the Group’s Trustpilot score 
and complaint information, total contracted revenue, average term of contract, contract renewal rate, ratio of billing to cash, customer 
engagement via digital channels, employee engagement, and compliance with covenants and internal risk policies.

The  Group  has  previously  awarded  performance  shares  which  are  linked  to  share  price  growth.  More  recent  award  of  LTIPs  under 
performance share awards link vesting requirements to the achievement of certain stretching business performance conditions, with 
such conditions set and to be monitored by the Remuneration Committee.

Links to strategy:
1   Bigger (High growth)

2   Better (More profitable)

3   Faster (Digital by Default)

4   Stronger (Well managed)

38

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 39

YÜ GROUP PLC 

STRATEGIC REPORTDIGITAL BY DEFAULTOUR SCALABLE TECHNOLOGY PLATFORM TO OPTIMISE PROCESSES AND CUSTOMER EXPERIENCEDigital by Default is the way that we think at Yü Energy. Our platform is ahead of the competition and we still have an ambitious programme of change ahead of us.It means that we’re always looking for new ways to use technology to:WHAT DOES DIGITAL BY DEFAULT MEAN?Create a better customer experienceMake processes easier for customers and colleaguesUse data to drive commercial valueReduce risk and ensure consistent and scalable processesDrive down our costsOUR TECH STACKImproving and simplifying customer experienceCloud based – providing instant BI and MI Data science and technology inform better trading decisionsContigo providing hedging risk managementIndustry customer ID and validation with ongoing access to credit recordsCreation of online self-serve sales journeyBest of breed applications linked in through APIsMarket-leading CRM systems allow for better management of customer dataFast quoting (27 seconds) Enhanced online supportAutomated systems drive cost efficiencyCustomer ability to self-serveDynamic pricingRight first time, as our customers deserve Industry consumption dataSmart metering SPEEDSCALABILITYHEDGING AND RISK  MANAGEMENTACCURACYYÜ GROUP PLC Annual report and financial statements 202340CREATING DIGITAL SIMPLICITY FOR OUR CUSTOMERSWe use technology to make the procurement of energy simple for our customers.For example, our online customer acquisition journey takes the complexity and hassle out of the process and saves our new customers valuable time. This digital acquisition journey has a low cost to serve, ensures good quality data is collected, and commercial policies are applied consistently.2022 5The start of our digital journey. 5Implemented new tech stack – CRM / Analytics / Website / APIs / Pricing. 5Creating new and improved customer experiences. 5Driving commercial performance.STAGE 1 Customer identifies their business using postcode.STAGE 2 Customer selects their meter. Data collected allows us to make commercial decisions on credit risk and to choose the right tariff for each customer.STAGE 3 Customer is shown our best prices.STAGE 4Customer selects the tariff that appeals to them.STAGE 5Customer agrees T&Cs and signs contract.ADDRESS VALIDATION  SERVICEINDUSTRY DATAPRICING ENGINENEW  CONTRACT  DATA  SENT TO  ONBOARDING,  HEDGING,  BILLING 2023 5Retiring legacy processes. 5New ERP System. 5New tech for metering services. 5Completed customer migration. 5New case management system for customer care, complaints and Change of Tenancy teams. 5New customer self-service portal.2024 PROGRAMME 5Upgrade to our marketing automation. 5A new telephony solution.  5Closer integration between retail and meter services. 5Evolution of our product offer.OUR JOURNEY SO FARDIGITAL BENEFITS SUMMARYHow does our Digital by Default approach benefit our customers?27 SECONDS TO QUOTEONLY 3 MINUTES FROM START TO CONTRACTCUSTOMER RECEIVES A GREAT  PRICE WITH JUST A FEW CLICKS!See how our online quote tool works in our short explainer videoCompetitive pricesSimple and intuitive  customer experienceTime saving and reduction  of hassleGreat customer serviceFree value-added content  and adviceYÜ GROUP PLC Annual report and financial statements 202341STRATEGIC REPORTFOSTERING TRUST AND TRANSPARENCY ACROSS OUR STAKEHOLDERS SECTION 172 STATEMENT AND OUR STAKEHOLDERSWe aspire to create a regular engagement plan that benefits our stakeholders, including our shareholders, customers, people, regulators and community.Investors seek a clear grasp of the Group’s financial health, future prospects, and strategic initiatives, emphasising transparent reporting on performance, risk and dividends. Shareholders value insight into the Company’s long-term vision, innovation, and ability to tackle challenges. A proactive approach to addressing concerns and consistent communication on progress is vital for building and maintaining trust.How we engage 5Regular meetings and presentations following key events and results announcements in the year  5Engagement with broker (and other investor-facing advisers) to ensure appropriate stakeholder communication  5Online presentations at key times of the year (AGM/Annual Results), alongside conferences and live presentations run by external investor platforms 5Full year and half year trading updates shared via website and social media  5Ensuring appropriate dialogue via the investor relations contact  5Continued investor and financial press engagement to ensure messaging reaches appropriate stakeholders 5Investor days where we invite shareholders into our offices for an update on the Group’s progress and strategic priorities and introduce key team members 5Events with our nominated adviser and broker, LiberumFor customers, the focus is on reliability, simplicity and value. They expect a seamless experience from switching, to smart meter installation, and through to renewal. Regular updates regarding their accounts, energy-saving advice and cost-saving initiatives are essential to keep customers engaged. Additionally, transparent communication and responsive customer support help build and maintain customer loyalty.How we engage 5Simple, digitally led engagement to allow self-service through channels such as online quote tool and customer portal 5Customer surveys to gather feedback on satisfaction levels and shape future products and service offerings 5Customer insights gained through market research to better inform our support and customer experience  5Website pages, FAQ pages and regular communications to support new and existing customers and to promote our range of complementary products and services  5Free smart meter installation to help customers better manage consumption 5Increased range of automated marketing to further support customers on energy efficiency and cost-saving initiatives 5Multiple channels to contact customer services, as well as comprehensive range of support articles, for fast resolution of queries and issuesOur workforce values transparent communication and demonstration of commitment to their wellbeing and professional growth. They seek clarity on the Company’s strategic direction, performance metrics and their role in achieving corporate goals. Recognition, fair compensation and a positive work culture are crucial expectations. How we engage 5Quarterly “Town Hall” meetings led by senior managers to celebrate achievements and keep employees informed 5Annual business-wide event to celebrate individual achievements, including employee/team of the year recognition 5Employee knowledge base to enhance knowledge capture and upskill teams 5Employee feedback sessions, including monthly one-to-one meetings, biannual development reviews and team briefing outcomes 5Company-wide intranet to improve internal communication and employee engagement 5Implemented career pathways to support talent development in response to engagement survey feedback 5Extensive benefits package to support our employees, including Group life scheme and health and wellbeing app  5Full calendar of staff events to promote collaboration and positive cultureSHAREHOLDERSCUSTOMERSCOLLEAGUESYÜ GROUP PLC Annual report and financial statements 202342The local community looks to us for more than just energy services; they expect responsible corporate citizenship. Community stakeholders want to see sustainable practices, involvement in local initiatives and a positive impact on the local area. Building trust through social responsibility strengthens the Group’s bond with the community it serves.How we engage 5Supporting career development in local communities by engaging with local educational institutions to offer student placements and apprenticeships 5Raised nearly £19,600 (including a £9,800 donation by the Group) during the year for our chosen charity, Alzheimer’s Research UK, the UK’s leading dementia research charity, dedicated to causes, diagnosis, prevention, treatment and cure of Alzheimer’s 5Regular donations to local food banks 5Continued community activities alongside fundraisers to help make a difference 5Supporting a low carbon future via the continued expansion of EV charge points and our Pure Green energy plan – offering 100% renewable electricity – plus our Carbon Neutral gas planRegulators seek compliance, reliability and adherence to industry standards. Regulators want assurance that the Company is operating ethically and in the best interests of both the industry and the public. Engaging in open dialogue with regulatory bodies helps foster a co-operative relationship and ensures the Company stays ahead of evolving industry standards.How we engage 5As a responsible supplier, we engage with Ofgem (and Ofwat) as regulators of the industry, the Government and appropriate departments (including BEIS)  5Implementation of various Government backed schemes to support customer bills, including the Energy Bill Discount Scheme  5Responsive approach to Ofgem’s various requests for information 5Strong governance ensuring compliance with AIM and other market listing corporate compliance 5Membership of Quoted Companies Alliance to promote good governanceSECTION 172 In accordance with section 172 of the Companies Act 2006, each of our directors acts in a way they consider, in good faith, would most likely promote the success of the Company for the benefit of its members as a whole. The directors ensure a focus on quality management, ensuring high standards of conduct and sound business ethics, including clear and well communicated Company values and policies. The Group’s governance frameworks, as referenced in the Corporate Governance section of this annual report from page 60, provide further information on how the directors ensure appropriate consideration for such decisions. The Board’s principal considerations and decisions in FY23 are documented on page 62.COMMUNITIESREGULATORSYÜ GROUP PLC Annual report and financial statements 202343OUR VALUES

CUSTOMERS

Our customers are the core of our business, and we strive to exceed 
their expectations on every experience.

INTEGRITY

We are trusted and accountable to uphold the highest standards 
of integrity in all our actions.

TEAMWORK

We  work  together  seamlessly,  across  boundaries,  to  meet  the 
needs of our customers and to help our Company win.

INNOVATION

Our  colleagues  are  full  of  new  ideas,  fuelling  better  products, 
services  and  processes.  We  use  imagination  to  drive  innovation 
through continuous learning.

Health and safety statement
The  Group  has  always  prioritised  health  and  safety  in  all  areas 
of  our  operations  and  this  continues  with  the  introduction  of  Yü 
Smart and the operations undertaken by our field operatives. 

 5 a  health  and  safety  plan  which  outlines  the  steps  to  be  taken 
to  ensure  exemplary  health  and  safety,  including  procedures 
for reporting and addressing incidents and accidents, as well as 
training and communication protocols; 

Field work can pose an increased risk of injury or illness and it is the 
responsibility of the business to ensure that appropriate measures 
are in place to protect the health and safety of its employees and 
the general public. 

The  focus  is  holistic,  considering  all  aspects  of  work  undertaken 
and  the  risks  and  hazards  presented,  as  well  as  the  locations  at 
which the work is performed. This includes: 

 5 ensuring  employees  have  access  to  appropriate  personal 
protective equipment and that they are trained on how to use 
it properly; 

 5 keeping  employees  informed  about  the  health  and  safety 
risks associated with operations and what measures are being 
taken to protect them, through training sessions, meetings and 
written communications; and 

 5 conducting risk assessments to identify and assess the potential 
hazards  and  risks  associated  with  field-based  activities  to 
determine the necessary precautions and controls required to 
protect people and property; 

 5 regular  monitoring  and  review  of  the  effectiveness  of  health 
and  safety  measures  and  introducing  any  necessary  changes: 
learning lessons, improving communication, training, methods, 
processes and procedures.

STRUCTURED FOR SUCCESS*

HEAD OF SALES

MARKETING AND 
TRANSFORMATION DIRECTOR

CUSTOMER  
MANAGEMENT

SALES

DIGITAL BY  
DEFAULT

CUSTOMER 
 OPERATIONS

OUR 
CUSTOMERS

TRADING AND 
HEDGING

METERING  
SERVICES

KEEPING IT  
COMMERCIAL

MANAGING  
FINANCES

HEAD OF 
CUSTOMER CONTACT

HEAD OF OPERATIONS

YÜ SMART 
OPERATIONS DIRECTOR

HEAD OF TRADING
AND PRICING

GROUP FINANCIAL 
CONTROLLER

HEAD OF DEBT 
AND COMMERCIAL

*  Diagram illustrates some of our key senior roles.

Annual report and financial statements 2023 45

YÜ GROUP PLC 

STRATEGIC REPORTWe are dedicated to fostering a vibrant, inclusive work culture that cultivates ambition and inspires our team to drive meaningful change for our customers, the energy industry and the communities we serve. We want to make sure we have the right people in place to advance our growth whilst nurturing and enhancing their expertise and personal development. Our steadfast focus on performance leadership, training and development underscores our support for colleagues. Through our internal talent programme, we offer leadership development, coaching, mentoring and technical training, shaping the leaders of tomorrow.Evolving our cultureWe continue to develop our practices to ensure we create a culture where colleagues feel supported and appreciated and have clear development paths. Our excellent company culture has been officially recognised through our inclusion in The Sunday Times Best Places to Work List 2023. This accolade serves as a testament to the outstanding efforts of our colleagues in establishing an inclusive workplace that empowers employees to reach their fullest potential.We hold quarterly “Town Hall” meetings, conducting sessions in which colleagues are invited to come along to hear from key members of our senior leadership team on business goals. Internal communications through our intranet and newsletter also provide a knowledge library and central hub for news and updates for all employees. We are proud to be an equal opportunities employer, and our Disability Confident Employer accreditation reflects this. Colleague engagementWe conduct regular employee engagement surveys to gather insights and feedback from our employees. The results of these surveys are critical to business growth as they bring new and innovative ideas into Yü Group.During 2023 our employee engagement score continued to rise, reaching 83.7% – a 3.7% increase on 2022. The vast majority of employees told us they were proud to be a member of their team (96%), they have sufficient tools to do their job (72%), and they receive regular, constructive feedback from their line manager (86%).Regular focus groups, with employee representatives from each department, provide an opportunity to gather feedback from teams on matters such as training, career pathways, communication and benefits.Supporting job creation and career development2023 saw us undertake and complete our Leicester Office renovations, essentially doubling our capacity, creating a large number of new roles in the community, and providing our team with a beautiful new space to thrive in. We hired a large number of new team members, increasing our team diversity and our ability to provide excellent customer service. As part of our ongoing people strategy, we have continued to nurture our partnership with local universities in Nottingham and Leicester to offer placements to students, allowing us to develop a future talent pipeline for the business. Our team includes apprentices, placement students and recent graduates, and our approach underlines our commitment to developing our people and building rewarding careers.During 2023, we offered apprenticeships, year-long placements to students in Billing and Commercial (for the fifth year running), and were able to offer 27 internal promotions as part of our talent pipeline.As we progress into 2024, we plan to further enhance our university collaboration as we continue to grow our new teams and roles across Nottingham and Leicester.We are currently increasing our headcount within Yü Smart, expanding our number of smart meter technicians, and will be delivering training sessions from our dedicated development centre in Leicester.Fairly rewarding our peopleAs part of our ongoing commitment to offering our people fair reward for the work they do, all our employees are paid above the Living Wage and are offered a comprehensive package of benefits and support. Key benefits include a Group Life Scheme and health and wellbeing app. Our rigorous approach to performance leadership delivers fairness, affordability and consistency in our people management and reward.INVESTING IN OUR TALENTED PEOPLEOur people are the key to driving the Group’s strong growth. By investing in our people, we create a culture of innovation that continues to take our business to new heights.OUR PEOPLE295Average number of employees during 202338Average age63/37Male/female identifying split %83.7%Employee engagement  rate£19,600Raised for Alzheimer’s Research UKYÜ GROUP PLC Annual report and financial statements 202344Background
Before partnering with Yü Energy, Hays Travel grappled with several 
energy-related  challenges,  primarily  revolving  around  estimated 
billing, meter reads and the complexities associated with change-
of-tenancies when moving in or out of premises.

Addressing key challenges
We swiftly addressed these challenges by dealing with queries promptly 
and  ensuring  billing  was  received  as  required.  The  introduction  of 
smart meters to Hays Travel’s premises, though still a work in progress, 
is  allowing  us  to  further  enhance  accuracy  and  efficiency  in  billing 
processes. Hays Travel described the experience with Yü Energy as a 
“breath of fresh air” compared to their previous energy suppliers and 
praised our teams for knowing “exactly what was required of them”.

Measurable benefits
Since partnering with Yü Energy, Hays Travel has experienced more 
accurate  billing,  reduced  processing  time  and  a  monthly  call  to 
address any billing queries promptly. Our level of customer service 
and support was described as “excellent” by Hays Travel, who also 
highlighted the benefit of “having direct contacts and staff taking 
responsibility for issues and dealing with them in a timely manner”.

Future partnership
Looking  ahead,  Hays  Travel  expressed  a  desire  to  continue 
their  partnership  with  Yü  Energy  and  is  already  thinking  about 
their  renewal,  citing  our  competitive  pricing  and  level  of  direct 
engagement  as  key  benefits.  They  described  their  experience 
with  Yü  Energy  as  “a  refreshing  change  compared  to  some 
other suppliers”.

We  are  thrilled  to  be  on  this  journey  with  Hays  Travel  and  look 
forward  to  continuing  our  successful  partnership  that  not  only 
addresses challenges but also sets the stage for a promising future.

LIKE A BREATH OF FRESH AIR 
COMPARED TO PREVIOUS COMPANIES... 
ALL TEAMS SEEM TO KNOW EXACTLY 
WHAT IS REQUIRED OF THEM.“

TESTIMONIALS

The  Yü  agent  really  gave  the 
impression that he was working 
hard to get me the best service/
deal that I could get and I was 
really grateful for this.

Often  once  contracted  with 
a  supplier  you  can  get  the 
impression that they no longer 
care  about  you  or  the  service 
they  provide  but  for  us  so  far 
that hasn’t been the case with 
Yü Energy.

We  are  a  new  customer  to  Yü 
Energy.  So  far  the  customer 
service  has  been  excellent. 
You can easily get in touch with 
someone  and  any  problems 
are dealt with quickly. 

My  recent  query  was  dealt 
with  very  efficiently  by  Saif, 
who  called  me  afterwards  to 
make sure I was happy with the 
outcome.  I  would  thoroughly 
recommend Yü Energy.

just  renewed  our 
I  have 
Business  Energy  with  Yü 
Energy and they offer the best 
rates possible. 

fantastic 
Yü  has  been  a 
supplier  to  us  for  the  last 
two  years  and  I  did  compare 
the  new  rates  offered  from 
Jan  2024  to  others,  but  they 
could  not  be  beaten.  Thank 
you Bobbie for your help and 
obtaining  the  best  deal  for 
our business.

Annual report and financial statements 2023 47

YÜ GROUP PLC 

STRATEGIC REPORTFUELLINGWANDERLUSTHays Travel Case StudyHays Travel Limited, the UK’s largest independent travel agent with 460 branches across the UK, started their journey with us just over six months ago when they chose Yü Energy as their dedicated energy supplier. We caught up with them to understand the challenges faced by the travel company and find out how Yü Energy provided effective solutions.KEY CUSTOMER CASE STUDYYÜ GROUP PLC Annual report and financial statements 202346STRATEGIC REPORT

SUSTAINABILITY

SUSTAINABILITY: OUR COMMITMENT 
TO PEOPLE AND PLANET

The Board is mindful of the Group’s stakeholder interests and how social and 
environmental responsibilities can impact on delivering our strategic goals. 
We aspire to a low carbon future whilst positively impacting our people, 
customers, communities, investors and wider stakeholders.

Our commitment to a greener future
At  Yü  Group,  we  recognise  the  pivotal 
in  shaping 
role  energy  providers  play 
a  sustainable  future  for  our  planet  and 
the generations to come, and how this can 
impact  on  achieving  our  strategic  goals. 
Our  dedication  to  fostering  meaningful 
relationships with employees, communities, 
customers  and  partners  is  fundamental 
to  realising  our  ambitious  goals.  As  an 
increasing  number  of  our  customers, 
investors  and  other  stakeholders  turn 
more focus to their environmental targets, 
we  are  committed  to  consistently  meeting 
their demands for greener options through 
our range of green products and solutions.

Building  on  the  achievements  of  2022,  we 
continue  to  offer  sustainable  solutions 
that  propel  our  customers 
toward  a 
greener  future.  By  giving  customers  the 
tools  to  understand  and  manage  their 
consumption,  we  can  help  them  make 
their 
significant  changes 
business’ sustainability goals.

that  shape 

and in 2024 we are poised to further expand 
and  enhance  our  sustainable  product 
offerings, underpinning the three pillars of 
our sustainability strategy: product, planet 
and people.

Our approach
We have developed a four-stage process to 
assess the key sustainability challenges and 
develop effective plans to address them.

Committed to responsible 
business management
Our  commitment  to  a  sustainable  future 
extends to the responsible management of 
our  business.  Our  people  are  at  the  heart 
of our success, and we work hard to provide 
rewarding  opportunities  for  them  whilst 
always protecting their human rights. 

We  cultivate  a  culture  of  continuous 
improvement and responsibility towards the 
communities in which we operate. Rigorous 
reviews  of  our  operational  practices  are 
ongoing,  ensuring  a  deep  understanding 
of  the  environmental  and  social  issues 
that  matter  most  to  each  stakeholder, 
from  customers  to  shareholders.  We  also 
consider such factors in our risk framework 
as detailed on page 51. 

STEP

01

ASSESS
Identify, evaluate and 
prioritise key sustainability 
challenges facing the 
Group, our customers 
and our stakeholders.

STEP

02

FRAMEWORK
Establish a robust 
framework focused 
around the Group’s key 
sustainability priorities.

The  impact  of  our  smart  meter  rollout 
cannot  be  overstated,  both  from  our 
strategic  objectives  and  the  way  they  are 
transforming how customers manage their 
energy consumption. 

As  we  step  into  2024,  the  Board  targets 
continued  strong  health  and  safety 
performance,  continued  strong  employee 
engagement  and  smart  meter  installation, 
as noted in the KPI section from page 36.

Armed  with  these  insights,  our  customers 
can  effortlessly  work  towards  achieving 
their  green  targets.  The  progress  made  in 
the past year is already making a difference, 

BOBBY KALAR 
Chief Executive Officer 
19 March 2024

STEP

03

MEASURE
Monitor progress against 
the key measures set 
within the framework 
to provide ongoing, 
evidence-based focus 
on sustainability.

STEP

04

COMMUNICATE
Ensure effective 
communication of 
our strategy and our 
progress against it to 
key stakeholders.

To help focus our ambitions, we have further evolved our sustainability 
strategy, focusing on three areas:

PRODUCT

SUSTAINABLE  
ENERGY  
SOLUTIONS 

Our ambition
To support businesses on their 
journey to net zero, offering a range of 
green energy solutions that are simple 
to switch to, alongside complementary 
products such as EV Charger 
Installation and Data Analytics to 
further reduce carbon footprints.

PLANET

SOCIAL AND 
ENVIRONMENTAL 
IMPROVEMENT 

PEOPLE

POSITIVE  
PEOPLE  
CULTURE 

Our ambition
To reduce our carbon footprint and 
overall impact on the environment 
by operating responsibly and to 
have a positive effect on society, 
supporting charity initiatives and the 
communities in which we operate.

Our ambition
To continue to develop a dynamic, 
engaging and inclusive work culture 
where ambition thrives and our 
employees feel valued and can fulfil 
their potential to deliver excellence 
in business utility supply.

Protecting the planet with 
sustainable solutions
We  are  supporting  the  Glasgow  Climate 
Pact and the UK Government’s aim to reach 
net zero by 2050 with a range of sustainable 
solutions  to  support  businesses  in  their 
move to renewable energy, including:

 5 SMETS2 smart meters; 

 5 100% green electricity via our Pure 

Green energy plan; 

 5 our Carbon Neutral gas plan, 

launched in 2021; 

 5 electric vehicle chargers; and 

 5 energy efficiency reporting.

Since  its  launch  in  2020,  our  Pure  Green 
energy  plan  has  gone 
from  strength 
to strength.

towards 

In  2021,  we  launched  our  Carbon  Neutral 
gas plan, helping businesses to take positive 
steps 
their  carbon 
reducing 
footprint  by  offsetting  carbon  emissions 
from  their  gas  supply.  These  emissions 
are offset and invested in two of the most 
credible  international  schemes  worldwide 
–  Gold  Standard  (“GS”)  or  Verified  Carbon 
Standard (“VCS”). 

Through  our  EV  Chargepoint  Installation 
Service,  we  are  supporting  both  business 
and  domestic  customers  to  move  from 
petrol and diesel vehicles to cleaner, more 
sustainable  electric  vehicles.  And  with  our 
smart  metering  services,  we’re  helping 

customers  reduce  their  consumption  and 
understand their usage.

Our  Green  Electricity  is  backed  by  the 
REGO  scheme  (“The  Renewable  Energy 
Guarantees  of  Origin”  scheme),  which 
provides transparency to consumers about 
the proportion of electricity that suppliers 
source  from  renewable  generation.  Our 
Carbon Neutral Gas plans mean customers’ 
gas consumption will be offset and invested 
in the most credible international schemes.

We also create a wide range of sustainability 
support materials to help customers adopt 
green  practices,  conduct  energy  audits 
and  reduce  their  consumption.  These  are 
published  on  Yü  Energy’s  News  pages  and 
include industry-specific support and advice.

120 GWh

48 GWh

OF PURE GREEN ELECTRICITY SUPPLIED TO CUSTOMERS 
ON OUR 100% GREEN ELECTRICITY PLAN

OF GREEN GAS SUPPLIED TO CUSTOMERS ON CARBON 
NEUTRAL GAS PLAN

48

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 49

YÜ GROUP PLC 

STRATEGIC REPORT

SUSTAINABILITY continued

WE CREATE PATHWAYS FOR 
UK BUSINESSES TO EMBRACE 
THE ENERGY TRANSITION, 
INTEGRATING CUTTING-
EDGE TECHNOLOGIES LIKE 
SMART METERS AND EV 
CHARGING, TO SUPPORT 
THE SHIFT TOWARDS 
A MORE SUSTAINABLE 
ENERGY LANDSCAPE.”

Operating responsibly 
As  part  of  our  commitment  to  operating 
responsibly,  we  continue  to  make  sure 
that we meet the highest ethical standards 
in  areas  including  GDPR,  diversity  and 
inclusion, and the Modern Slavery Act. We 
ensure  rigorous  compliance  with  the  Act, 
regularly  reviewing  our  Modern  Slavery 
Policy,  conducting  risk  assessments  with 
our  supplier  base,  and  running  training 
programmes  with  our  team.  We  are  an 
equal  opportunities  employer  and  have 
training  programme 
a  comprehensive 
inclusion  for  all  our 
on  diversity  and 
colleagues.  We  are  also  a 
“Disability 
Confident” employer, ensuring an inclusive 
recruitment  process 
and 
accessible 
and  supporting 
for 
disabled people. 

job  opportunities 

Charitable support
In  2023,  we  continued  to  support  our 
chosen  charity,  Alzheimer’s  Research  UK. 
During  the  year,  our  team  found  creative 
ways to raise funds and in total, the Group 
raised nearly £19,600.

  Read more about our community 
engagement on page 43

Supporting businesses with 
sustainable solutions
We  continue  to  build  our  sustainable 
product  offering  to  support  businesses  on 
their  journey  towards  net  zero,  combined 
with a commitment to operating responsibly.

environmental 

impact  of  climate  change  and 
The 
wider 
considerations 
are  continually  assessed  by  the  Board 
and  influence  our  business  model  and 
customer  offering.  We  develop  strategies 
to  assist  UK  companies  in  the  energy 
transition,  including  the  provision  of  new 
technologies,  such  as  smart  meters  and 
EV chargers, which aid the move towards a 
lower carbon utilities system. 

Looking  ahead,  the  Board  will  continually 
seek  to  increase  the  proportion  of  fuel 
supplied  from  renewable  or  low  carbon 
sources, including via the promotion of the 
Group’s green power solutions. 

continue 
smart  meter 

Through  the  scaling  of  our  Yü  Smart 
to  provide 
business,  we 
rollout 
an  accelerated 
programme  to  all  eligible  customers  and 
in  2023,  we  installed  over  8,500  smart 
meters.  This  enables  our  customers  to 
actively monitor consumption profiles and 
trends  and  effectively  reduce  their  energy 
use.  We  have  the  technical  capability  to 
install  three-phase  smart  meters  and  are 
rolling them out, offering intelligent energy 
management to even more businesses. 

Our impact on the planet and 
our community 
As  a  responsible  business,  the  Group  is 
acutely aware of the environmental impact 
its  own  operations.  We  continually 
of 
review ways in which we can minimise this 
impact,  including  the  use  of  smart  and 
energy efficient lighting and appliances and 
recycling  waste  from  our  offices.  We  have 
six EV chargepoints at our Leicester offices, 
supporting employees in their transition to 
electric vehicles.

RISK MANAGEMENT

ROBUST RISK 
MANAGEMENT

Ensuring risk and opportunities to our strategic goals are fully considered.

APPROACH TO RISK
The  Board  is  responsible  for  maintaining 
the Group’s risk management and internal 
control  systems  and  for  the  monitoring 
and  mitigation  of  risk  (and  opportunity)  in 
line with the Group’s objectives. The Audit 
Committee  also  reviews  risks  on  behalf  of 
the  Board  and  provides  further  oversight 
and  risk  mitigation  when  working  with 
executive team members.

The key features of the Group’s systems of 
internal control are:

 5 a  risk  and  internal  control  improvement 
register  is  maintained  by  the  Group  Risk 
Manager  and  reviewed  regularly  by  the 
Board  and  Audit  Committee.  The  risks 
are identified and discussed by executive 
team members and operational managers 
or in risk reviews held by Board members;

 5 an  organisational  structure  with  clear 
segregation  of  duties  and  control  and 
documented,  Board-approved,  delegated 
levels of authority;

 5 robust  policies  and  procedures  in  place 
underpinning  good  governance  and  a 
strong internal control framework;

 5 some 

internal  audit  assurance 

is 
provided  by  independent  ad-hoc  third-
party  reviews,  where  appropriate,  and 
also  via  internal  compliance  and  quality 
function roles;

 5 at  least  an  annual  assessment  by  the 
Board  of  any  climate-related  risks  and 
opportunities, comprising a review of the 
potential  impact  on  the  Group  achieving 
its strategic goals or meeting stakeholder 
expectations; and 

 5 formal hedging policies and a risk mandate 
that  govern  the  Group’s  approach  to  the 
forward purchase of commodity contracts.

 5 a  regular  risk  and  internal  control  forum 
takes  place,  chaired  by  the  Group  Risk 
and  Internal  Control  Manager  with  the 
Chairman  of  the  Audit  Committee,  Chief 
Executive  Officer  and  Chief  Financial 
gives 
Officer 
attendance. 
clear  visibility  and  accountability 
for 
risk management; 

This 

in 

BOARD
Ultimately responsible for risk management. Regularly reviews the risk (and opportunity) assurance framework

EXECUTIVE COMMITTEE
Assesses key risks in all areas of the business and promotes the 
necessary action and behaviours to mitigate them

AUDIT COMMITTEE
Reviews risks, mitigation actions, systems and controls. Liaises 
with external auditor and advisers to ensure control environment 
is effective

COMPLIANCE AND 
QUALITY TEAM
Tests key areas of internal 
control and compliance 

OPERATIONAL RISK AND 
IMPROVEMENT REVIEWS
Operational focused 
reviews to monitor risks, 
including hedging

RISK AND INTERNAL 
CONTROL FORUMS
Monitor the risk and internal 
controls of the Group

THIRD‑PARTY REVIEWS
Ad-hoc reviews

POLICIES, PROCEDURES, REPORTING AND REVIEW
Documented controls, delegated levels of authority and management review processes

50

YÜ GROUP PLC 
Annual report and financial statements 2023

YÜ GROUP PLC 
Annual report and financial statements 2023

51

2. TRADING AGREEMENT BREACH OR REMOVAL

Strategy

B D

No change

Description
The new five year trading agreement with the Shell Group, signed 
in February 2024, enables efficient access to commodity markets 
to  implement  the  Group’s  hedging  strategy  and  cater  for  the 
significant growth ambitions of the Group, and eliminates the need 
(in the normal course) to post cash collateral.

The Group has provided certain security (fixed and floating charge 
and  share  security)  and  commitments  to  Shell,  and  is  required  to 
adhere to and report on several covenants. A material breach in the 
agreement  could  have  serious  implications  on  the  Group’s  ability 
to  continue  to  trade  if  corrective  action  is  not  taken,  including, 
ultimately, the enactment of security on the main trading assets of 
the Group.

At expiry of the agreement, there may be a risk that similar trading 
agreements  are  not  available  to  the  Group  either  through  Shell 
or  other  trading  counterparties,  and  therefore  different  funding 
routes may be required which may be significant.

The agreement also results in significant counterparty credit risk to 
Shell where commodity markets increase materially. In such a case, 
an  event  of  default  by  Shell  could  result  in  the  Group  losing  the 
benefit of its forward trades, resulting in a reduced forward gross 
margin position on the Group’s activities.

Mitigation
The Board selected the structure with Shell after significant market 
testing and negotiation to protect the Group’s interest.

The  Group  has  various  processes  (including  Board  reviews  of  the 
position, detailed cash forecasting and scenario modelling for covenant 
compliance)  to  consider  the  position  in  relation  to  the  agreement. 
The  Group’s  underlying  financial  performance  has  also  significantly 
improved over recent years, leading to a stronger balance sheet.

The  Group  has  undertaken  significant  due  diligence  on  Shell, 
and has also been subjected to a detailed level of review, prior to 
entering the new agreement.

Contractual  mechanisms  protect,  to  the  extent  available,  certain 
counterparty  credit  risks,  and  these  risks  have  reduced  based 
on  the  lower  commodity  market  prices  at  the  end  of  2023  and 
reflecting that the Group trades with a group of Shell’s scale.

The  new  trading  agreement  covers  a  five  year  period,  providing 
a  good  level  of  visibility  as  to  forward  commodity  hedging 
arrangements required to operate a robust and controlled business. 

  Read more about our new commodity trading arrangements 
with Shell Energy Europe Limited on page 33

HEDGING OUR COMMODITY MARKET RISK EXPOSURE
ROBUST AND EFFICIENT HEDGING

PROVEN HEDGING POLICY 
DESPITE VOLATILE GLOBAL 
COMMODITY MARKETS
Global  commodity  markets  have  been 
highly  volatile  since  early  2020, 
from 
the  Covid-19  pandemic  and  subsequent 
recovery of global demand for energy, and 
the  Russian  invasion  of  Ukraine  and  the 
resulting  sanctions,  and  now  to  a  “robust 
correction” to prices over recent months.

  See Energy Market Landscape and gas 
price evolution on page 24

Whilst  prices  quoted  to  customers  have 
broadly  aligned  to  2019  levels,  this  hides 
the significant volatility experienced which 
has been unprecedented.

This  volatility  in  commodity  prices  has 
been  managed  well,  with  clear  mitigating 
action  being  taken  where  necessary  and 
a  team  of  highly  experienced  individuals 
ensuring  that  our  policy  of  “back-to-back” 
hedging, within risk limits and to the extent 
practicable, is adhered to.

is 

OUR APPROACH TO HEDGING
Forward  hedging  contracted  commodities 
de-risks 
volatility, 
commodity  market 
and  our  approach 
to  hedge  our 
contracted  position  in  order  to  lock-in 
margins  on  contracts  at  the  point  we 
sign  new  customers.  This  ensures  that  we 
can  continue  to  supply  with  confidence 
regardless of how the market behaves, and 
provides assurances that future contracted 
revenue will deliver profitable contracts.

Market 
reflective 
prices

 5 Regular  price  book  refreshes  to  reflect  forward 

commodity market prices

 5 Inclusion of premia for appropriate risks in trading 

and balancing

Customer 
demand 
forecasting

Purchasing 
forward 
energy

 5 Constant updates to forecasted customer demand

 5 Consider  new  business, 

information 
trends,  weather  and  out  of 

industry 

and  portfolio 
contract business

 5 Trading  of  various  products  (Half  Hourly,  daily, 

monthly and seasonal)

 5 Align  trading  position  with  customer  demand  to 

hedge risks

 5 Trade only for “own use” (not speculatively)

Risk 
management

 5 Board  approved  risk  mandate  (e.g.  volume  and 

financial risk limits)

 5 Appropriate customer terms and conditions

 5 Sensitivities and risk modelling

 5 Liquidity and credit analysis

Annual report and financial statements 2023 53

YÜ GROUP PLC 

STRATEGIC REPORTPRINCIPAL RISKS AND UNCERTAINTIES1  Commodity hedging  and price volatility 2  Trading agreement breach or removal 3  Political and regulatory intervention 4 Revenue recognition5  Customer credit and delayed receivables6 Smart meter activity 7  Disrupting the market8  Relationship with regulatory bodies14LikelihoodImpactLowHighMediumLowHighMedium873562MITIGATING RISK TO PROTECT SHAREHOLDER VALUE Key for strategy:A Bigger B Better C Faster D Stronger1. COMMODITY HEDGING AND PRICE VOLATILITYABDStrategyDecrease DescriptionThe energy commodity market has remained volatile during 2023, with significant decreases in global market prices and large intra-day and week-to-week changes. However, market movements are lower, in £/MWh terms, than at their all-time high seen in 2022.There is a risk that, without operating a robust hedging policy, the Group would be significantly exposed to commodity market prices. In addition, without suitable pricing mechanisms, there is a risk that fixed term and fixed price tariffs are agreed with customers which are below the cost price of energy.Price volatility can also provide further (when assessed at financial value) risk or opportunity in balancing final customer demand with the traded position. For example, the cost of imbalance (being long or short of energy for each delivery period) for the same units (MWh) of energy can result in more volatility on the balanced volume when compared to the price agreed with the customer.MitigationThe Group continues to hedge demand (based on its detailed analysis of forward consumption information) to mitigate the impact from market volatility. Customer demand is spread over multiple customers operating in a variety of sectors allowing a good diversity of risk across the portfolio.The Group’s trading processes are well established and have successfully managed the Group’s position as it has gone through bearish and bullish cycles in global commodity markets.New energy trading software and pricing information have been established during the year, and the improved pricing and onboarding systems established in 2022 are now fully embedded. There has also been significant investment in developing a larger team to manage the hedging and pricing activities of the Group, which provides additional management control.The Group continues to monitor its forward hedging commitment under a detailed and Board approved risk mandate to mitigate its risks, to acceptable levels, to volatile commodity markets. JNet risk assessmentYÜ GROUP PLC Annual report and financial statements 202352STRATEGIC REPORT

PRINCIPAL RISKS AND UNCERTAINTIES continued

3. POLITICAL AND REGULATORY INTERVENTION

Strategy

A B D

J Decrease

6. SMART METER ACTIVITY

Strategy

A B

C

J Decrease

Description
The  energy  supply  industry  has  been  under  scrutiny  due  to  high 
and volatile energy prices affecting the cost of living and the ability 
for  UK  businesses  to  absorb  costs.  Failures  of  various  energy 
suppliers, especially in the domestic sector, have also resulted in 
significant costs for consumers in recent years.

Ofgem  and  BEIS  have  provided  support  schemes  targeted  at 
protecting  business  and  domestic  customers.  These  schemes 
materially  benefited  businesses  from  1  October  2022  until 
31  March  2023.  Similar  schemes  have  been  extended,  at  a  lower 
level, from 1 April 2023.

Ofgem has conducted a review of the domestic and non-domestic 
energy  market  and  consulted  on  proposed  changes  to  certain 
regulatory  conditions.  Whilst  no  such  changes  proposed  or 
announced impact the Group’s operation materially, there remains 
a  risk  that  political  (heightened  in  view  of  wider  political  context) 
and regulatory changes may impact the Group’s core business.

Mitigation
The Group continues to comply with regulations as set out by the 
industry,  and  has  successfully  complied  with  the  various  Ofgem 
and BEIS schemes to support customers in the high market price 
environment experienced over the past 24 months.

Systems  and  processes,  such  as  supporting  customers  with  any 
debt  management  issues,  are  designed  to  ensure  customers  are 
well treated and regulatory guidelines are met at a minimum.

Whilst  the  Board  considers  regulatory  and  political  risk  has 
decreased  in  the  year,  the  position  is  continually  monitored  and 
there  is  growing  engagement  with  HM  Government  and  Ofgem. 
This  engagement  is  both  through  relevant  industry  bodies  and 
direct,  reflecting  the  Group’s  increasing  market  share  and  focus 
on the small and medium-sized business sector which is generally 
unrepresented in the industry.

Description
The Group’s strategy is to deploy smart meters at scale to support 
small  and  medium-sized  businesses  with  appropriate  products, 
and  to  improve  efficiency  and  cost  benefits  for  the  Group.  The 
Group acquired smart metering installation capability, Yϋ Smart, in 
2022 and has already established a national coverage of engineers. 
Management  has  set  ambitious  targets  to  deliver  material  smart 
meter installations in 2024.

There is a risk that meter installation targets are not met, resulting 
in  unproductive  labour  and  lack  of  additional  benefits  expected 
from the deployment. This could lead to customer dissatisfaction, 
reputation issues and additional costs for the Group.

Mitigation
The Group has invested in establishing a senior, experienced and 
driven  management  team  to  drive  this  strategically  important 
capability, which builds on the strong management and operational 
team from Magnum Utilities Ltd.

The  Board  has  implemented  a  business  unit  structure  to  enable 
focus,  whilst  providing  governance  and  common  objectives  on 
appropriate management teams to deliver the Group’s objectives.

The  Group  is  also  focused  on  scaling  activities  so  as  to  provide 
additional efficiencies to the operations of the activities undertaken.

 See page 25 for more information on smart metering

4. REVENUE RECOGNITION

Strategy

A B

No change

7. DISRUPTING THE MARKET

Strategy

A C

No change

Description
Due to the inherent nature of the utilities industry and its reliance 
upon estimated meter readings, revenue includes a best estimate 
of  energy  consumption  for  certain  customers  who  do  not  have 
automatic  or  smart  meters.  When  customers  are  unable  to  be 
billed for technical reasons, such as a failure in communicating to an 
automatic meter, a best estimate of the level of accrued income that 
is to be recognised also needs to be made by management.

Given the process for estimating involves several variables, there is 
a limited risk that the level of accrued income or revenue reported 
is inaccurate and not ultimately recoverable. Estimated meter reads 
may also lead to incorrect levels of industry costs being borne by the 
business, leading to an imbalance of costs and revenues.

Mitigation
Regular review and discussion at a senior level between members 
of  finance  and  operational  staff  ensure  that  revenue  recognition 
positions  are  considered.  This  gives  comfort  that  the  Group’s 
revenue recognition policy is appropriate, and that accrued income 
is at a manageable level.

The level of accrued income held at 31 December 2023 has been 
reviewed against actual bills raised post the balance sheet date, to 
assist in ensuring accrued income is at an appropriate level.

The  Group  continues  to  focus  on  its  meter  reading  performance 
with  increased  levels  of  smart  metering  penetration  leading  to 
reduced levels of estimate.

Description
As the Group continues its evolution as a disruptor in the B2B energy 
space,  there  is  increased  need  for  digitalisation  and  change.  The 
Board believes that business customers need access to 24/7 efficient 
digital tools with easy access to their account, from sign-up to renewal. 
There  is  a  risk  that  the  Group’s  disruptor  position  is  threatened  if 
competitors develop new technology which rival the Group’s.

The  Group’s  Digital  by  Default  strategy  has  committed  capital 
expenditure and resources to deliver key strategic aims: improved 
customer  offering,  cost  efficiencies  and  data  insight.  With  this 
strategic  intent,  there  is  a  risk  that  time,  effort  and  money  are 
wasted, and the programme does not deliver the expected benefits.

Mitigation
The Group appoints significant talent and dedicates management 
time,  focus,  people  and  financial 
in  Digital  by 
Default activities. 

investment 

Selected partners support the Group in achieving its targets, and 
are carefully selected to ensure alignment of values and focus.

Change management is embraced, so as to find new opportunities 
to  deliver  the  Group’s  ambitions.  There  are  also  clear  project 
deliverables  and  milestones  for  the  Group  to  deploy  new 
technology to unlock business benefits, with progress monitored 
by operational management, ExCo and the Board.

5. CUSTOMER CREDIT AND DELAYED RECEIVABLES

Strategy

A B

No change

8. RELATIONSHIP WITH REGULATORY BODIES

Strategy

D

No change

Description
The Group has increased and is increasing its revenue significantly 
and there is a risk that this growth, along with the wider economic 
context,  can  lead  to  significant  increases  to  levels  of  bad  debt  or 
materially delayed payment in the Group’s customer collections cycle.

There is also a risk that new customers may have a more delayed 
payment  history,  or  that  the  Group  provides  extended  payment 
terms to customers to secure new business.

This can lead to a material increase of the working capital required 
by the Group, and/or to financial loss where trade receivables are 
not recoverable from customers.

Mitigation
Management  mitigates  risk  with  robust  credit  checks  prior  to 
and  during  contract  terms,  requiring  upfront  security  deposits 
where  necessary,  enhancement  of  certain  terms  and  conditions, 
agreement of payment plans to support customers, and application 
of  appropriate  credit  control  activities  to  focus  on  recoverability 
of receivables.

The  Group  also  diversifies  risk  by  providing  services  to  multiple 
market segments and ensuring no single customer has a material 
contract for the Group. 

Technical innovation is part of the Group’s Digital by Default strategy. 
This includes the use of smart meters (including prepayment mode) 
which  provide  significant  benefits  to  customers  through  detailed 
knowledge and budgeting of their usage and access to better value 
tariffs, whilst also assisting the Group in managing risk. 

The  Group  has  also  invested  in  Yϋ  Smart  to  enhance  smart  meter 
penetration to customers, and has expanded its internal credit control 
and debt resolution activities to further enhance performance.

Ultimately the Group may require the raising of debt or equity funding in 
the event of prolonged increases in customer receivable amounts due.

Description
The Group is a licensed gas, electricity and water supplier and Meter 
Operator, and has direct relationships with regulatory bodies. 

The  Group  is  regulated  by  Ofgem,  Ofwat  and,  as  a  publicly  listed 
company,  the  Financial  Conduct  Authority  (“FCA”),  and  complies 
with AIM Rules for Companies and other financial regulations.

If the Group fails to maintain an effective relationship, or does not 
comply, with these regulatory or certifying bodies and regulations, 
it could be subject to fines or the removal of its respective licences 
or ability to operate. 

Mitigation
A new senior leader has been appointed to provide a professional 
and  efficient  interaction  with  Ofgem  and  to  ensure  the  Group  is 
prepared, in sufficient time, for any industry or regulatory change.

The  Group  also  has  a  management  team  and  senior  staff  with 
extensive  industry  experience,  including  an  internal  compliance 
function,  focused  on  energy  industry  regulatory  compliance  and 
any ongoing regulatory communication that the Group is involved 
in, as well as legal and risk resources. 

The Board is committed to ensuring compliance with all industry 
and AIM regulations and will actively seek clarification and an open 
dialogue channel if there is any requirement to do so.

The Strategic Report on pages 1 to 55 was approved by the Board and signed on its behalf by:

PAUL RAWSON 
Company Secretary 
19 March 2024

54

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 55

YÜ GROUP PLC 

CORPORATE GOVERNANCEYÜ GROUP PLC Annual report and financial statements 202356CORPORATE GOVERNANCE58Board of directors60Corporate governance report64Audit Committee report666971Remuneration reportDirectors’ reportStatement of directors’ responsibilitiesCORPORATEGOVERNANCEYÜ GROUP PLC Annual report and financial statements 202357ROBIN PAYNTER BRYANTIndependent non‑executive ChairmanSkills and experienceRobin has more than three decades of experience in corporate finance, with a strong background in utilities. After joining City merchant bank Hill Samuel & Co. Ltd. in 1983 to work on asset, liability and treasury risk management for utilities and large companies, he worked at financial institutions including LCF Edmond de Rothschild, Credit Lyonnais Securities, Daiwa Europe and the Industrial Bank of Japan / Mizuho Corporate Bank. With international experience across water, electricity and oil and gas, he has advised companies such as Severn Trent Water Plc, Endesa SA, Italgas SpA and Centrex European Energy & Gas AG. He has previously served as a non-executive director of Ofwat (the water services economic regulatory authority) and Prime International Investments Group Plc, and as a board member of London Merchant Bank Ltd. Robin joined Yü Group in January 2020.ARExternal appointmentsRobin is currently a non-executive director and deputy chairman of Unity Link Financial Services Limited, and a non-executive director of My Community Bank.BOBBY KALARChief Executive OfficerSkills and experienceBobby has a degree in electrical and electronics engineering, and started his career working as electronics engineer at Marconi PLC. In 2000, having moved to London to work for COLT Telecommunications, he headed a team of engineers involved with the bid and installation of the congestion charge scheme on behalf of the Mayor of London’s Transport for London initiative. Following this major project, Bobby invested in the care home sector, eventually owning and running a group of four care homes. In 2013 he sold the care homes so that he could focus on the market opportunity presented by the deregulation of the energy sector. He is the sole founder of the Group.External appointmentsBobby is also a director of CPK Investments Limited.PAUL RAWSONChief Financial OfficerSkills and experiencePaul has a degree in accountancy and is a qualified chartered accountant (ICAEW) with a history in financial and commercial management in high growth businesses. In 2001 he left KPMG to join the energy industry in what is now the Engie Group, where he held various senior financial and general management positions. These ranged from the financial and commercial aspects of a £100m investment project to generate and supply energy across the London Olympic Park to several energy related M&A transactions. Paul was latterly responsible, as divisional CEO, for energy solutions spanning the retail supply of gas and electricity to businesses, and the provision of low carbon generation, energy Software as a Service and smart building technologies. Paul joined Yü Group in September 2018.External appointmentsNone.A STRONG AND FOCUSED BOARDEnsuring our high-growth strategy is delivered with appropriate governance.CORPORATE GOVERNANCEBOARD OF DIRECTORSYÜ GROUP PLC Annual report and financial statements 202358JOHN GLASGOWIndependent non‑executive directorSkills and experienceJohn has over 40 years’ experience in engineering, operations, commodity trading and IT across the energy industry. Senior roles have included head of Powergen technical audit and head of Powergen’s energy management centre, covering energy trading and power plant portfolio optimisation, and general manager of Powergen Energy Solutions. Latterly, he was in board roles including head of strategy for the establishment of the new E.ON Energy Services business, E.ON director of new connections and metering and director of operations and asset management at E.ON Central Networks. During this time John was also a board member of the Energy Networks Association and a member of the DECC Energy Emergencies Executive Committee (“E3C”). Upon leaving E.ON, John became managing director of Sterling Power Utilities Ltd until autumn 2013. Subsequently John has carried out a number of technical consultancy and business advisory assignments across the industry. John joined Yü Group in March 2016.External appointmentsJohn is also a board member of the St Modwen Environmental Trust.ANTHONY (TONY) PERKINSSenior independent  non‑executive directorSkills and experienceTony has a degree in accountancy and is a fellow of the Institute of Chartered Accountants in England and Wales. He left BDO (a top five accounting firm) in 2019 where he was a senior audit partner for many years, having joined the firm in 1980 and becoming a partner from 1990. He has acted for many fully listed and AIM companies in the professional services, natural resources, technology, manufacturing and retail sectors. He has extensive experience in financial, governance and risk management. He has advised on corporate strategy, transactions and expansion of businesses in the UK and internationally. Tony has held senior management positions at BDO as a member of the firm’s leadership team, including head of its London operations and national head of audit. Tony joined Yü Group in January 2020.ARARExternal appointmentsTony is also a director of D. J. Squire and Company Limited.Find out more about our Board of directorsCOMMITTEE KEYBOARD SKILLSStrategyGeneral management High growthMergers and acquisitions Business consulting Digital change Accounting and auditFinancing and capital marketsCommodity trading RegulatoryHealth and safetyRisk managementAudit CommitteeARemuneration CommitteeRCommittee Chairman  Read more about the skills, diversity and contribution of each director from page 60YÜ GROUP PLC Annual report and financial statements 202359CORPORATE GOVERNANCE

CORPORATE GOVERNANCE REPORT

“BEST PRACTICE” 
CORPORATE GOVERNANCE

Statement by the directors on compliance with the Code of best practice.

The Board seeks to follow best practice in 
corporate  governance  appropriate  to  the 
Company’s size and in accordance with the 
regulatory  framework  that  applies  to  AIM 
companies. The Board has decided to apply 
and  adhere  to  the  Quoted  Companies 
Alliance (“QCA”) Code.

for 

is  workable 

The QCA Code takes key elements of good 
governance and applies them in a manner 
which 
listed,  growing 
companies.  The  QCA  Code  is  constructed 
around  10  broad  principles  which 
underscore  a  sustainable  growth  strategy. 
The  Board  has  decided  to  early-adopt  the 
2023  QCA  Code  so  as  to  reflect  the  latest 
good  practice,  and  further  details  on 
application of the QCA Code can be found 
on the Governance section of the Company 
website at www.yugroupplc.com.

Chairman, 

The Board
The Group is controlled through a Board of 
directors which comprises an independent 
non-executive 
non-
executive  directors,  of  which  one  (Tony 
Perkins) is the senior independent director, 
and two executive directors. The Chairman 
is  Robin  Paynter  Bryant  and  the  Chief 
Executive  Officer  continues  to  be  Bobby 
Kalar, the Group’s founder.

two 

All  three  of  the  non-executive  Board 
members, being Robin Paynter Bryant, Tony 
Perkins and John Glasgow, were considered 
to  be  independent  throughout  2023.  They 
provide  appropriate 
time  commitment 
including  at  Board  and  sub-committee 
meetings,  as  well  as  for  ad-hoc  reviews 
as required.

The  two  executive  directors  are  Bobby 
Kalar,  Chief  Executive  Officer,  and  Paul 
Rawson,  Chief  Financial  Officer.  Bobby 
Kalar  is  also  Chairman  of  the  Executive 
Committee  (“ExCo”),  which  is  comprised 
of  experienced  senior 
individuals  who 
drive the day to day implementation of the 
Board-approved strategy. Paul Rawson also 
serves as Company Secretary.

The Board operates both formally, through 
Board  and  Committee  meetings,  and 

informally,  through  regular  contact  among 
directors  and  members  of  the  Executive 
Management Team.

financial 

There  is  a  schedule  of  matters  that  are 
reserved  to  the  Board  for  its  decision, 
including,  inter  alia,  the  approval  of  the 
interim  and  annual 
results, 
setting and monitoring of strategy and the 
examination  of  opportunities  for  business 
expansion.  It  is  a  requirement  that  the 
Board  be  supplied  with  information  in 
a  timely  manner,  in  a  form  and  quality 
appropriate  to  enable  the  discharge  of 
its duties.

The  directors  can,  may  and  do  obtain 
independent 
at 
professional 
the  Group’s  expense  where  required. 
They  keep  their  skills  up  to  date  through 
professional  development 
training  and 
other formal means.

advice 

Board effectiveness

The Board and its Committees’ effectiveness 
is  considered  regularly,  thereby  ensuring 
that  actions  from  previous  reviews  have 
been taken.

The  Group  annually  undertakes  a  formal 
review  of  the  Board  and  its  Committees, 
through a questionnaire and benchmarked 
scoring  system  covering  various  topics. 
Following  recommendations  arising  from 
the effectiveness review in 2022, the Board 
has held a number of “thematic” or “deep-
dive”  Board  meetings  allowing  a  detailed 
review  of  certain  topics,  and  these  will 
continue in 2024. 

high 

considered 

continued 
Topics 

The  most  recent  effectiveness  review, 
conducted  from  January  to  March  2024, 
overall 
highlighted 
effectiveness. 
as 
part  of  ongoing  effectiveness  reviews 
included,  inter  alia:  consideration  of  the 
profile  and  composition  of  the  Board 
(diversity,  competency  and  knowledge); 
the 
Board  dynamics;  methodology  of 
selection  of  appropriate 
for 
topics 
meetings;  effectiveness  and  efficiency 
in  the  monitoring  of  both  strategy  and 
performance; and our approach to risk and 
opportunity  management.  A  key  emphasis 

Board composition

1

2

2

l Independent non-executive Chairman
l Independent non-executive directors
l Executive directors

Tenure

3

l More than five years
l Between three and five years 

Sector experience

3

2

2

l Previous energy sector experience 
l Partial energy and other sector experience 

for  the  Board  for  2024  is  growth  of  the 
Group,  ensuring  ever-closer  engagement, 
mentoring  and  challenge,  between  senior 
including 
leaders  across  the  business, 
via  the  detailed  review  of  key  strategic 
objectives  and  additional  “thematic”  and 
“work-shop” style Board meetings.

Board skills, diversity and contribution

The  biographies  of  directors  are  included 
from  page  58,  which  sets  out  the  skills 
and  capabilities  of  each  director  which 
are  aligned  to  the  needs  of  the  Group  in 
achieving  its  strategic  goals.  Whilst  the 
directors’  range  of  experience,  expertise 
and  skills  are  diverse  and  wide-ranging, 
and the directors are from different social 
backgrounds, there is recognition that this 
relatively small team does not provide any 
gender diversity. To the extent it is possible, 
this  will  be  considered  as  part  of  new 
additions to the Board in the future.

Each director contributes both formally and 
informally  through  various  engagements 
and  collectively  bring  varied  experiences 
to  consider  all  Board  matters  generally. 

60

YÜ GROUP PLC 
Annual report and financial statements 2023

Find out more about our Corporate Governance In addition, specific individual contributions during the year include: 5Robin Paynter Bryant, as Chairman, has utilised his experience from large corporates and Ofwat to ensure governance matters are promoted by the Board, including the early-adoption of the QCA 2023 code, and to ensure the Board operates effectively. Robin has also supported the executive directors on certain shareholder engagement and financing matters based on his skills in this area; 5Tony Perkins, as senior independent director, has supported senior management on further developing the Group’s risk and internal controls framework. Tony has also provided mentoring and support to the Chief Financial Officer and senior accounting team on reporting matters, utilising his experience as an audit partner; 5John Glasgow, as non-executive director, has provided specific mentoring and support on engineering and health & safety matters based on his experience with a major engineering business. John has also supported the Chief Executive Officer and Group HR Director on the selection of certain senior positions;  5Bobby Kalar, as Chief Executive Officer, has established and driven the strategic advancement of the Group to support business growth, whilst further evolving an experienced and empowered executive and senior management team. Bobby has also been key to various initiatives during the period, including growth in smart metering and debt management activities, delivery of the Group’s digital strategy, driving new sales partnerships, improving shareholder engagement, and identification and establishment of new commodity trading arrangements; and 5Paul Rawson, as Chief Financial Officer, has provided support to the Chief Executive Officer in the identification and establishment of new commodity trading arrangements and the exit of legacy arrangements. Paul has also, based on his past experience in the sector, provided commercial support to senior managers to support profitability improvement initiatives and risk management. Succession planning for directors, and wider senior management, is considered as applicable, with any new appointments either to be appointed from internal talent, or through appropriate head-hunting where there are no such candidates or the Group requires specialist skills. Expected succession timescales are reviewed by the Board. Board CommitteesThe Board Committees are the Audit Committee and the Remuneration Committee. Ad-hoc committees may be appointed to deal with nominations or corporate acquisitions or such other matters as are deemed appropriate or necessary by the Board.Audit CommitteeDuring 2023 the Audit Committee comprised three members, all of whom are independent non-executive directors. Tony Perkins, senior independent director, is the Chairman of the Audit Committee. The other members are John Glasgow and Robin Paynter Bryant.The Group’s external auditor, along with the wider Board where appropriate, may attend Audit Committee meetings as requested by the Committee Chairman.The Audit Committee considers the internal control, accounting and reporting of the Group, and monitors and assists in the ongoing development of the risk assurance framework of the Group.Remuneration CommitteeThe Chairman of the Remuneration Committee is John Glasgow, who is an independent non-executive director. Tony Perkins and Robin Paynter Bryant are the other independent non- executive members.The Committee meets periodically as required and is responsible for overseeing policy regarding executive remuneration. The Board as a whole is responsible for approving the remuneration packages for the Group’s Executive Management Team and for the remuneration of all directors. The Remuneration Committee is also responsible for reviewing incentive schemes and for providing guidance on the packages of new appointments to the Executive Management Team. The Committee seeks external professional advice and undertakes benchmarking to external corporate peer-groups.Nominations CommitteeThere is currently no separate standing Nominations Committee. This will be reviewed as the Group and the Board develop over time. The appointment of new directors is considered by ad-hoc committees of the Board, typically led by the non-executive directors, and final decisions rest with and involve the Board as a whole.WE HAVE EARLY ADOPTED THE 2023 QCA CODE TO ENSURE WE USE THE LATEST GOOD PRACTICE.”Other committeesThe Board establishes other ad-hoc committees as required.A Safety, Health, Environmental and Quality (“SHEQ”) Group Strategy Committee was established to ensure appropriate strategic review and Board oversight. This Committee is in addition to monthly operational SHEQ reviews. It is chaired by the managing director of Yϋ Smart and includes appropriate directors and senior leaders drawn from within the Group.In addition to the safety and health of employees and other stakeholders, the Committee also considers climate and other sustainability risks and opportunities, and progress towards targets.Board considerations in the yearAs standing agenda items, the Board considers updates from the Audit Committee and Remuneration Committee in respect of their specific scope. The Board also reviews other information presented by the executive directors, including safety reports, monthly financial information, the M&A pipeline, progress on strategic KPIs and updates on matters raised by the Executive Management Team. Other matters reserved to the Board include investor and stakeholder engagement, the approval of corporate financing issues and the grant or exercise of options under employee share schemes.YÜ GROUP PLC Annual report and financial statements 202361CORPORATE GOVERNANCE

CORPORATE GOVERNANCE REPORT  continued

Board considerations in the year continued

2023 KEY MATTERS

Q1 

 5 Review of Board effectiveness
 5 Assessment of operational progress and 

digital roadmap

 5 Review of regulatory matters
 5 Consideration of management’s short-term 

incentives for 2023

 5 Consideration and recommendation of a final 

dividend and the establishment of a progressive 
dividend policy

 5 Consideration of findings during the annual audit 

with the Audit Committee 

 5 Approval of the 2022 annual report

Q2

 5 Thematic review of the progress and strategic plans for Yü 

Smart, relating to smart metering activities 

 5 Annual general meeting
 5 Strategic planning for the Group
 5 Consideration of the lease for the Group’s main 

trading office

 5 Launch of commodity trading partner competitive 

selection process

 5 Investor engagement planning with Liberum (broker) and 

Teno (financial PR)

 5 Board and ExCo succession planning

Q3

 5 Thematic “deep-dive” review of initiatives and 

Q4

 5 Thematic “deep-dive” review of the Group’s trading and 

operating model in relation to credit management 
with customers

 5 Detailed review of risk assurance framework and of 

internal controls

 5 Consideration and approval of interim dividend
 5 Review and approval of July trading update and HY23 

pricing activities

 5 Review of the Group’s credit lines with trading 
counterparties, and establishment of new lines

 5 Consideration and selection of a potential new commodity 

trading strategic partner

 5 Review and approval of delegated levels of authority and 

interim results announcement

internal Group policies

 5 Review of the Digital by Default strategy and 

 5 Joining of the Quoted Companies Alliance to provide 

delivery thereof

 5 Completion of new debt facility to fund smart 

meter assets

additional support and engagement

 5 Approval of the commodity risk hedging mandate for FY24
 5 Consideration and approval of the FY24 budget and 

strategic KPIs

 5 Detailed update in relation to risk and internal 

control activities

 5 Consideration of the Group’s property strategy

2024 KEY MATTERS

Q1

 5 Review of Board effectiveness 
 5 Review of regulatory matters
 5 Consideration of management’s short-term incentives for FY24, and of potential awards for FY23
 5 Review of “people” matters, including the promotion of internal talent and succession management
 5 Consideration of climate-related risks and opportunities
 5 Completion of a new commodity trading agreement with Shell, and exit of the previous arrangements
 5 Adoption of the new QCA Code (2023)
 5 Consideration of findings during the annual audit with the Audit Committee 
 5 Approval of the 2023 annual report, including the recommendation of a final dividend

Risk management and internal controls 
The  directors  are  responsible  for  the 
Group’s  system  of  internal  control  and  for 
reviewing  its  effectiveness,  while  the  role 
of  management  is  to  implement  Board-
approved policies on risk management and 
control. The Board gains assurance on risk 
and controls being effective through making 
appropriate  enquiries  and 
instigating 
reviews  with  and  via  ExCo  and  other  key 
internal and external stakeholders.

The  Audit  Committee  also  reports  to  and 
considers the risk assurance framework of 
the Group with and on behalf of the Board 
as referred to on page 64.

The  Group’s  system  of  internal  control  is 
designed to manage, rather than eliminate, 

the  risk  of  failure  to  achieve  the  Group’s 
business  objectives  and  can  only  provide 
reasonable,  and  not  absolute,  assurance 
against material misstatement or loss.

The  Group  operates  a  series  of  controls 
to  meet  its  needs.  These  controls  include, 
but  are  not  limited  to,  a  clearly  defined 
organisational  structure,  written  policies, 
a comprehensive annual strategic planning 
and  budgeting  process  and  detailed 
monthly  reporting.  The  annual  budget 
is  approved  by  the  Board  as  part  of  its 
normal  responsibilities.  In  addition,  the 
budget  figures  are  regularly  re-examined 
and  re-forecast  to  facilitate  the  Board’s 
the  Group’s  overall 
understanding  of 
position 
the  year.  These 
forecasts  are  reported  to  the  Board  in 

throughout 

addition  to  the  reporting  of  the  actual 
monthly results during the year.

The Audit Committee receives reports from 
management  and  the  external  auditor 
concerning  the  system  of  internal  control 
and  any  material  weaknesses  of  control. 
Any  significant  risk  issues  are  referred  to 
the Board for consideration.

Shareholder communications 
and value
the 
The  Chief  Executive  Officer  and 
Chief  Financial  Officer  regularly  meet 
with  existing  shareholders  and  potential 
investors to foster a mutual understanding 
of  objectives.  Meetings  with  analysts 

62

YÜ GROUP PLC 
Annual report and financial statements 2023

and  shareholders  are  held  following  the 
announcement  of  results.  Feedback  from 
these  meetings  and  market  updates 
prepared  by  the  Company’s  nominated 
adviser  are  presented  to  the  Board  to 
ensure  that  it  has  an  understanding  of 
shareholders’ views. The Chairman and the 
other non-executive directors are available 
to  shareholders  to  discuss  strategy  and 
governance  issues,  or  the  activities  of  the 
Board’s Committees.

The  directors  encourage  the  participation 
including  private 
of  all  shareholders, 
investors,  at  the  annual  general  meeting. 
The results of the polls and proxy votes on 
each  resolution  are  declared  shortly  after 
the meeting by means of an announcement 
on the London Stock Exchange and via the 
Company’s website. The annual report and 
accounts  are  published  on  the  Company’s 
website,  www.yugroupplc.com,  and  can 
be  accessed  by  shareholders.  Investors’ 
questions  and  answers  and  recorded 
statements are released to supplement the 
annual general meeting.

The  Board  is  pleased  to  note  the  increase 
in  share  price  for  shareholders  over  the 
past four years. This has been substantially 
above  the  AIM  index  (rebased)  as  shown 
in the above chart, and the Board remains 
committed to driving further value over the 
short to medium term.

Our people and culture
The  Group  has  a  fundamental  strategy 
of  continued  investment  in  the  building 
team 
of  an  experienced  and  mature 
capable  of  scaling  the  Group  to  ever-
higher,  but  still  sustainable,  levels.  Such 
investment  involves  ensuring  a  suitable 
mix  of  industry  knowledge  and  “larger 
company”  experience,  whilst  maintaining 
an  appropriate  cultural  fit  to  the  Group’s 
“disruptor-challenger” ethos.

Attendance at meetings

1500

1200

900

600

300

)

p
B
G

(

e
c

i
r
p
e
r
a
h
S

0

Dec 19 

Jun 20

Dec 20

Jun 21

Dec 21

Jun 22

Dec 22

Dec 23

 Yü Group 

 AIM All Share (rebased)

Source: Bloomberg UK.

The  Board  regularly  reviews  its  people 
strategy  in  order  to  maintain  high  ethical 
standards in the workplace and to promote 
core values and standards throughout the 
business.  The  Board,  ExCo,  management 
and  colleagues  are  highly  focused  on 
ensuring  customer-centricity  via  agile 
and  timely  personal  performance  within 
a  working  environment  where  innovative 
thinking 
is  encouraged  to  reflect  the 
Group’s  positioning  and  ethos  as  an 
important “challenger business”.

The  Board  is  pleased  to  report  that  our 
culture,  values  and  people  engagement 
activities  are  aligned  with  the  Group’s 
ambitious strategy.

During  2023  average  staff  numbers 
increased from 190 to 295 people, reflecting 
significant  growth  of  the  business  as  well 
as  our  expansion  into  smart  metering 
installation and other related services.

Review of matters
The  Board  of  directors  has  a  forward 
calendar  of  matters  requiring  specific 
attention 
year  and 
considers ad-hoc elements as required.

throughout 

the 

In  addition  to  specific  matters  during  the 
annual cycle, or such ad-hoc considerations, 

the Board also has a base standing agenda 
incorporating:

 5 Board planning and administration;

 5 safety  reporting,  including  appropriate 
KPIs  and  detailed  reports  on  any 
incidents or matters arising;

 5 update from the Chief Financial Officer, 
including 
inter  alia;  commentary  on 
the  management  accounts,  cash  flow 
and  covenant  maintenance,  reviews 
of  financial  forecasts  and  strategic  key 
performance indicators;

 5 update from the Chief Executive Officer, 
including,  inter  alia;  commentary  on 
the  ExCo  performance  and  matters 
raised by the ExCo, feedback on ongoing 
growth 
strategy 
implementation, 
opportunities 
potential 
mergers  or  acquisition  opportunities), 
regulatory  matters  and  other  key 
business matters; and

(including 

 5 updates  from  the  Audit  Committee 
(also comprising risk assurance) and the 
Remuneration Committee.

The  Group’s  Audit  and  Remuneration 
Committees  provide  good  governance  as 
noted in the following pages.

Name

Role

Joined the Board

Attendance at meeting1

Total number of meetings

Robin Paynter Bryant

Independent 
non-executive Chairman

January 2020

Bobby Kalar

Chief Executive Officer

March 2016

Paul Rawson

Chief Financial Officer

September 2018

John Glasgow

Tony Perkins

Independent 
non-executive director

Independent 
non-executive director

March 2016

January 2020

Board

14
100%

14
100%

14
100%

14
100%

14
100%

Audit  
Committee

Remuneration 
Committee

3
100%

n/a 2

n/a 2

3
100%

3
100%

2
100%

n/a 2

n/a 2

2
100%

2
100%

1  A limited number of Board and sub-committee meetings have been held virtually rather than in person.

2 

 The Audit Committee and Remuneration Committee invite the executive directors and external auditor 
to be present where appropriate. In such cases, the invitee has been present in all cases.

Annual report and financial statements 2023 63

YÜ GROUP PLC 

 
 
 
KEY ACTIVITY – SUPPORTING 
EFFECTIVE RISK MANAGEMENT
The  Audit  Committee  has  supported 
management  in  further  evolving  the 
Group’s  risk  management  activities. 
This included ensuring the assessment 
of the current level of risk is compared 
to  an  agreed  target  risk 
level,  to 
provide  a  framework  for  considering 
any appropriate risk mitigation actions. 

Members  of  the  Audit  Committee 
have  supported  the  Group’s  risk  and 
internal control forum in assessing the 
link, for various Group activities, from 
the potential risks to internal processes 
and  the  internal  controls  in  place,  to 
identify any enhancements required. 

The  Committee  also  conducts  detailed 
reviews  of  assessment  prepared  by 
management of the Group’s ability to continue 
as a going concern in the foreseeable future.

The Committee reports regularly to the Board 
on  the  output  from  reviews  performed, 
including a recommendation of any required 
actions for consideration.

TONY PERKINS
Chairman of the Audit Committee
19 March 2024

A further key activity of the Audit Committee 
for  2023  related  to  the  documentation 
of  risk  target  levels,  and  assessment  of 
where  additional  risk  mitigation  actions 
were appropriate.

The  Committee  Chairman  considered  the 
approach,  following  consultancy  support 
provided  to  the  Executive  Management 
Team by KPMG, of a new Risk and Controls 
Matrix  review  process 
(“RACM”).  Such 
RACM  assesses,  for  each  core  activity  of 
the  Group,  the  internal  processes  in  place 
and links the risks in such activities with the 
relevant  internal  controls,  enabling  focus 
areas to be identified. 

The  Committee  reviewed 
the  Group’s 
principal  risks  and  uncertainties  including 
those summarised from page 52.

The consideration of risks and uncertainties 
again  reflected  volatile  energy  markets 
and  the  Group’s  approach  to  hedging.  In 
particular,  the  Audit  Committee  members 
contributed  to  discussions  on  the  potential 
establishment  and  ultimate  execution  of 
the  new  commodity  trading  arrangement 
with Shell. In addition, Committee members 
considered  the  utilisation  of  available  credit 
lines and any impact on Group liquidity in the 
volatile market conditions.

In  terms  of  the  FY23  financial  statements, 
reviewed  and 
the  Audit  Committee 
challenged 
accounting 
the  Group’s 
judgements  with  respect  to  bad  debt 
provisioning  and  approach  to  derivative 
accounting,  together  with  revenue  and 
accrued income recognition. In consultation 
with the Group’s external auditor, the Audit 
Committee  concluded  that  the  relevant 
judgements  and  estimates  had  been 
appropriately made.

THE AUDIT COMMITTEE HAS 
BEEN ACTIVELY INVOLVED IN 
ENSURING THERE IS CLEAR 
AND DOCUMENTED RISK 
MANAGEMENT IN PLACE.”

Review
The  Audit  Committee  met  three  times 
during  2023 
In 
addition,  the  Chairman  of  the  Committee 
provided an update to each Board meeting 
on  any  audit,  risk  and  other  governance 
matters worthy of consideration.

(2022:  four  meetings). 

The  Committee  Chairman,  along  with 
also 
Committee  members, 
other 
joined  internal  control  and  risk  forums 
organised  by  members  of  the  Group’s 
executive management.

The  Committee  performed  a  review  of 
the  Group  interim  accounts  and  annual 
report and liaised with the Group’s external 
auditor in the period. The external auditor 
provided  no  non-audit  services  during 
2023, and the Audit Committee is satisfied 
that the auditor is suitably independent.

the  Audit 
There  was  engagement  by 
Committee,  and  Board  members, 
in 
meeting  the  new  audit  partner  at  RSM 
UK  Audit  LLP  responsible  for  the  external 
audit  following  the  rotation  (in  line  with 
audit  regulations)  of  the  previous  audit 
partner.  Such  engagement  was  to  assure 
the  Audit  Committee  that  key  focus  areas 
were  appropriately  identified,  in  addition 
to  seeking  new  ideas  to  further  ensure 
an  effective  external  audit  is  conducted. 
It  was  noted  that  the  new  audit  partner 
had  significant  industry  experience  and 
knowledge to enable a robust external audit. 

Annual report and financial statements 2023 65

YÜ GROUP PLC 

REVIEW, CHALLENGE AND SUPPORT TO ENSURE APPROPRIATE RISK MANAGEMENT Effective review of financial reporting, risk management and internal control.Membership and scope of the Audit CommitteeThroughout 2023 the Audit Committee comprised three members (who are all non- executive directors), being Tony Perkins, as Chairman of the Committee, John Glasgow and Robin Paynter Bryant. Tony, who is a fellow of the Institute of Chartered Accountants in England and Wales, worked at BDO LLP from 1980 to 2019 and was an audit partner for 30 years. All Committee members are considered independent. The Group’s external auditor, along with the wider Board where appropriate, may attend Committee meetings as requested by the Committee Chairman.The Committee has responsibility for, among other things, the monitoring of the financial integrity of the financial statements of the Group and the involvement of the Group’s auditor in that process. It particularly focuses on the review of and compliance with accounting policies, together with ensuring that an effective system of audit and financial control is maintained. It also reviews risks and opportunities, ensures appropriate policies and controls to mitigate risks are in place and reviews the key risk matters to support Board decisions.The ultimate responsibility for reviewing and approving the annual report and financial statements and the interim reports remains with the Board.The Committee meets at least twice a year at the appropriate times in the financial reporting and audit cycle, and at such other times as may be deemed necessary.The terms of reference of the Audit Committee cover such issues as membership and the frequency of meetings, together with requirements of any quorum for, and the right to attend, such meetings. The responsibilities of the Committee are covered in the terms of reference, and include external audit engagement and interaction, financial reporting, internal control review and risk management. The terms of reference also set out the authority of the Committee to carry out its responsibilities.Any non-audit services that are to be provided by the external auditor are reviewed to safeguard auditor objectivity and independence. The external auditor has the opportunity during the Audit Committee meetings to meet privately with Committee members in the absence of executive management.The Committee is responsible for reviewing the Company’s procedures for the identification, assessment, management and reporting of risks.The Company has a whistleblowing policy through which staff may notify management or non-executive directors of any concerns regarding suspected wrongdoing or dangers at work.The Audit Committee Chairman also interacts with the Group’s internal risk function, and other senior managers, as required.ALLOCATION OF TIME 30% 30% 25%10%Review of risk registers and reports Consideration of specific business topics including commodity hedging Consideration of Group policies and risk mandates Consideration and development of Committee activities Planning (including with external auditor) and review of FY23 reporting, and finalisation of FY225%ANTHONY (TONY) PERKINSChairman of the Audit CommitteeCOMMITTEE MEMBERS 5Tony Perkins Committee Chairman 5John Glasgow 5Robin Paynter BryantCORPORATE GOVERNANCEAUDIT COMMITTEE REPORTYÜ GROUP PLC Annual report and financial statements 202364In respect of the year ended 31 December 2023, bonuses were payable to the executive directors based on agreed objectives related to 
profitability, growth and the transformation of the Group to a Digital by Default business, whilst ensuring appropriate governance and 
personal performance. A similar scheme also applied to bonuses paid in respect of the year ended 31 December 2022.

The Chief Executive Officer’s service agreement can be terminated by either party giving at least 12 months’ written notice.

The service agreement with the Chief Financial Officer can be terminated by either party giving at least 11 months’ written notice, such 
notice increasing to 12 months from September 2024.

Directors’ interests
Details of the directors’ shareholdings are included in the Directors’ Report on page 69.

Directors’ share options (audited)
Aggregate emoluments disclosed in the directors’ remuneration table do not include any amounts for the value of options to acquire 
ordinary shares in the Company granted to or held by the directors.

Details of options for directors who served during the year and to the date of this report are as follows:

Executive directors

Bobby Kalar

Paul Rawson 

Number of
 options at 
31 Dec 2023

Weighted
 average
exercise price
at 31 Dec 2023

Number of
 options at 
31 Dec 2022

Weighted
 average
exercise price
at 31 Dec 2022

567,062

316,359

£0.92

£0.24

567,062

316,359

£0.92

£0.24

Of the share options outstanding to executive directors at 31 December 2023:

 5 76,612  for  Bobby  Kalar  and  57,463  for  Paul  Rawson  vested  in  April  2023  following  achievement  of  certain  performance  targets. 

Such share options are at an exercise price of par value of the shares, being £0.005.

 5 326,617 for Bobby Kalar and 244,463 for Paul Rawson are conditional on achieving certain performance targets linked to the Group’s 
share price or profitability. Such performance share options vest to the extent such targets are met and are at an exercise price of the 
par value, being £0.005.

 5 7,894 for each of Bobby Kalar and Paul Rawson options are granted under the Group’s 2022 SAYE scheme, at an exercise price of £2.28 

per share.

No non-executive director holds share options in the Company.

During the period, the executive directors did not exercise any share options, and were not granted any new options. 

Directors’ remuneration (audited)

£’000

Salary/fees

Bonus1

Other
 benefits

Employers
pension
contributions

Total 2023

Salary/fees

Bonus

Other
 benefits

Employers
pension
contributions

Total 2022

Executive

Bobby Kalar 
(CEO)

Paul Rawson 
(CFO)

Non-executive

Robin Paynter 
Bryant

Tony Perkins

John Glasgow

330

238

58

45

45

670

405

—

—

—

716

1,075

—

—

—

—

—

—

10

7

—

—

—

17

1,010

650

58

45

45

250

207

45

35

35

250

207

—

—

—

1,808

572

457

—

—

—

—

—

—

10

6

—

—

—

16

510

420

45

35

35

1,045

1 

The bonus amounts for Bobby Kalar and Paul Rawson are payable in March 2024 in relation to the period ended 31 December 2023.

Annual report and financial statements 2023 67

YÜ GROUP PLC 

As an AIM listed company, Yü Group PLC is not required to comply with Schedule 8 of the Large and Medium-sized Companies and Groups (Accounts and Reports) Regulations 2008. The content of this report is unaudited unless stated.Membership of the Remuneration CommitteeJohn Glasgow, independent non-executive director, is Chairman of the Remuneration Committee. He is joined by two further independent non-executive directors, being senior independent director, Tony Perkins, and Chairman of the Board, Robin Paynter Bryant.The Remuneration Committee sets targets for Board executive directors and reviews their performance. It makes recommendations to the Board on matters relating to remuneration, terms of service, granting of share options and other equity incentives. It also approves ranges of packages and changes to the Executive Management Team and recommends to the Board the terms and conditions offered to senior appointments to the Group’s management team. The Committee also engages professional consultants to provide external benchmarking and to keep updated on best practice, and, as appropriate, the Chairman of the Committee interacts with key stakeholders including the Group’s nominated adviser.The Remuneration Committee met twice in 2023 (2022: six meetings). In addition, the Chairman of the Committee regularly updated the Board on any remuneration related matters.Remuneration policyThe objectives of the remuneration policy are to enable the Company to attract, retain and motivate high quality executives across its Board executive directors and senior team, while encouraging the executive and senior managers to operate within the risk parameters set by the Board. In turn it aims to ensure that the overall remuneration is aligned with the short, medium and long-term performance of the Group and preserves an appropriate balance of remuneration and shareholder value. The policy also considers environmental, social and governance (“ESG”) matters, and how they link to the success of the Group’s strategic objectives.The policy for executive director remuneration is based on an external benchmarking exercise against peer companies and, as appropriate, after dialogue with the Group’s nominated adviser and other stakeholders.Non-executive directorsRemuneration of the non-executive directors is determined by the Board as a whole after considering any potential conflicts of interest. Non-executive directors are not entitled to pensions, annual bonuses or employee benefits.The annual fee payable for each non- executive director from 1 January 2024 is as follows: 5Robin Paynter Bryant – £73,000; 5Tony Perkins – £56,000; and 5John Glasgow – £56,000.Their appointment may be terminated with three months’ written notice at any time.Directors’ remuneration (audited)The normal remuneration arrangements for executive directors consist of basic salary, employer contributions to defined contribution pensions, life insurance, annual performance related bonuses and participation in the Long Term Incentive Plan (“LTIP”) and the Group’s Save As You Earn (“SAYE”) scheme. The Group also operates a salary sacrifice scheme for vehicles, although neither executive director currently participates.There was no change to the general remuneration policy adopted in 2023 from the previous year.PROVIDING APPROPRIATE REWARD STRUCTURES TO INCENTIVISE PERFORMANCEThe Remuneration Committee ensures a clear link between creation of shareholder value and benchmarked rewards.COMMITTEE MEMBERS 5John Glasgow Committee Chairman 5Robin Paynter Bryant 5Tony PerkinsJOHN GLASGOWChairman of the Remuneration Committee ALLOCATION OF TIME 25% 5% 20% 20%Review of key management personnel remuneration and comparison to benchmarksConsideration of short-term award schemes Review of the effectiveness of the Remuneration Committee Consideration of LTIP related mattersSetting of remuneration levels for Executive Committee appointments  30%CORPORATE GOVERNANCEREMUNERATION REPORTYÜ GROUP PLC Annual report and financial statements 202366 
 
 
 
 
CORPORATE GOVERNANCE

REMUNERATION REPORT continued

DIRECTORS’ REPORT

Future policy towards directors’ remuneration
The policy adopted for the remuneration of directors for 2024 is expected to remain consistent with 2023. 

The remuneration of executive directors comprises the following elements:

Component

Details

Salary and benefits

The salary of executive directors is reviewed on or around 1 January each year, after considering 
inflation, external benchmarking analysis, and review of the directors’ performance.

Bonus

The  salary  of  executive  directors  (and  other  senior  leaders  and  colleagues)  is  set  to 
attract  and  retain  talent  in  key  areas  of  the  Group’s  activities,  whilst  ensuring  sufficient 
remuneration  potential  is  weighted  towards  achievement  of  short-term  and  long-term 
performance objectives.

Benefits in relation to executive directors are consistent with other employees, comprising 
employer  pension  contributions  and  life  insurance.  The  executive  directors  are  also 
authorised to participate in the SAYE scheme, which is open to all employees.

Bonuses for executive directors, as for all colleagues, are based on performance against key 
performance  indicators  personal  to  them.  For  executive  directors,  these  indicators  relate 
to Group profits, the growth of the Group and key strategic targets. The bonus award also 
considers matters to ensure good health and safety and cash management, whilst promoting 
strong corporate governance, leadership and customer service values.

The bonus is sized such as to incentivise performance to match achievement of the Group’s 
strategic  objectives,  which  is  expected  to  link  through  to  increased  shareholder  value,  by 
enabling a percentage of salary to be achieved based on achieving or exceeding annual targets.

Depending  on  performance,  the  bonus  awarded  to  executive  directors  is  expected  to  out-
turn  in  the  range  of  0%  to  100%  of  salary,  though  this  could  be  exceeded  for  exceptional 
performance. Deferral of bonus above 100% of salary is considered by the Committee based 
on the relevant circumstances of such performance.

Long Term Incentive Plan

Executive directors, alongside a small number of non-Board senior leaders, can participate in 
the Group’s performance related LTIP scheme.

This LTIP provides a link between performance objectives to drive shareholder value over the 
medium term, whilst supporting talent retention. 

It is expected that an LTIP award will be granted in 2024 in line with the usual scheme rules, 
which  include  stretch  targets,  and  malus  and  clawback  provisions.  The  Remuneration 
Committee  will  also  consider  the  achievement,  or  otherwise,  of  performance  conditions 
under  existing  LTIPs  which  are  due  to  vest  in  April  2024,  to  recommend  to  the  Board  the 
amount and structure of such awards as relevant.

The directors present their annual report and the audited consolidated financial statements of the Group for the year ended 31 December 
2023 (“FY23”).

Strategic Report
The Group has chosen, in accordance with section 414C(11) of the Companies Act 2006 (Strategic Report and Directors’ Report) Regulations 
2013, to set out in the Group’s Strategic Report certain information required by Schedule 7 of the Large and Medium- sized Companies and 
Groups (Accounts and Reports) Regulations 2008 to be contained in the Directors’ Report. Such information is included in the review of the 
business on page 1, our business model (from page 14) and strategy (from pages 2 to 9), the review of performance in the Chairman’s Statement, 
Chief Executive Officer’s Statement and Finance Review from pages 12, 18 and 30 respectively, the risks and uncertainties from page 52, and the 
going concern accounting policy on pages 86 and 87.

S172 and stakeholder engagement statement
The s172 and stakeholder engagement statement can be found on pages 42 and 43.

Registered office
The  registered  office  of  Yü  Group  PLC  (registered  in  England  and  Wales  no.  10004236)  is  CPK  House,  2  Horizon  Place,  Nottingham 
Business Park, Mellors Way, Nottingham NG8 6PY.

Dividends
The Board propose the payment of a final dividend of 37p per share in respect of FY23 (2022: 3p per share). An interim dividend for 2023 
of 3p per share was paid (2022: nil).

Directors
The directors of the Group during the year and up to the date of signing the financial statements were:

 5 Robin Paynter Bryant 

5 

John Glasgow 

5  Bobby Kalar 

5  Tony Perkins 

5  Paul Rawson

The Company maintains directors’ and officers’ liability insurance. This insurance cover has been established for all directors to provide appropriate 
cover for their reasonable actions on behalf of the Group. This was in force during the year ended 31 December 2023 and at the date of this report.

Significant shareholders
The Company is informed that, at 31 December 2023 (and the directors are not aware of any material change to the date of this report), 
individual registered shareholdings of more than 3% of the Company’s issued share capital were as follows:

Bobby Kalar

Premier Miton Group

Jamieson Principal Pension Fund

Number of 
ordinary
shares held

8,665,506

1,240,427

1,105,000

% of issued 
ordinary
share capital

51.8%

7.4%

6.6%

JOHN GLASGOW
Chairman of the Remuneration Committee
19 March 2024

Directors’ shareholdings
The beneficial interests of the directors in the share capital of the Company at 31 December 2023 were as follows:

Executive directors

Bobby Kalar

Paul Rawson

Non‑executive directors

John Glasgow

Robin Paynter Bryant

Tony Perkins

Number of 
ordinary
shares held

% of issued
 ordinary
share capital

8,665,506

171,360

18,411

—

19,500

51.8%

1.0%

0.1%

—

0.1%

Post-balance sheet events
The financial statements include, in note 30, details of post-balance sheet events.

Employees
The Group’s executive management regularly delivers briefings on the Group’s strategy and performance. The Group remains committed 
to fair treatment of people with disabilities in relation to job applications, training, promotion and career development. Every effort is 
made to find alternative jobs for those who are unable to continue in their existing job due to disability.

Annual report and financial statements 2023 69

YÜ GROUP PLC 

68

YÜ GROUP PLC 
Annual report and financial statements 2023

 
 
 
 
 
 
CORPORATE GOVERNANCE

DIRECTORS’ REPORT continued

STATEMENT OF DIRECTORS’ RESPONSIBILITIES

Employees continued
The Group takes a positive approach to equality and diversity. The Group promotes equality in the application of reward policies and 
employment and development opportunities, and aims to support employees in balancing work and personal lifestyles.

In respect of the annual report and the financial statements
The  directors  are  responsible  for  preparing  the  Strategic  Report,  Directors’  Report  and  the  financial  statements  in  accordance  with 
applicable law and regulations.

Members  of  the  Board  and  the  Executive  Committee,  together  with  senior  and  line  management  teams,  hold  regular  briefings  and 
engagement activities with employees. Representations from employees are considered in decision making, and the annual employee 
engagement survey is utilised for benchmarking of performance against peers, and to identify areas of focus. The Group’s engagement 
with employees, and how the Group supports employee health and wellbeing, promotion of diversity and encouragement and training of 
key talent and all colleagues, is as further detailed in the Strategic Report from page 44.

Annual general meeting
The annual general meeting of the Company is to be held on 23 May 2024 at 10.30am at the offices of Osborne Clarke LLP, One London Wall, 
London, EC2Y 5EB. The notice of meeting will be issued to shareholders on or around 5 April 2024.

Financial instruments
Details of how the Group manages its risk in relation to use of financial instruments are included in note 22 to the financial statements.

Political and charitable donations
During the year ended 31 December 2023 the Group made political donations of £nil (2022: £nil) and charitable donations of £9,800, which 
formed part of a total of £19,600 raised for charity (2022: £nil).

Supplier payment policy and practice
The Group does not operate a standard code in respect of payments to suppliers. The Group agrees terms of payment with suppliers at 
the start of business and then makes payments in accordance with contractual and other legal obligations. The number of creditor days 
outstanding at 31 December 2023 was six days (2022: seven days).

Carbon and energy reporting
The  Group  recognises  that  its  business  operations  have  an  environmental  impact  and  we  are  committed  to  monitoring  and  where 
possible reducing our emissions each year. The Group also provides green energy as part of its operations, providing low or zero carbon 
electricity and gas to a number of customers.

The directors are also aware of their reporting obligations under the Companies Act 2006, as below:

UK operations

Energy consumption used to calculate emissions (kWh)

Emissions from direct sources (tCO2e) (Scope 1)
Emissions from energy purchased for own use (tCO2e) (Scope 2)
Emissions from indirect sources such as business travel (tCO2e) (Scope 3)
Intensity ratio (tCO2e/employee)

2023 

2022

1,349,326

327,755

—

315

—

1.1

—

76

—

0.4

The above information has been calculated in line with the Climate Disclosure Standard Board’s approved methodology. 

All of our operations are UK based.

Measures taken to increase the energy efficiency of the Group during 2023 include the continued promotion of an employee electric car 
scheme, the launch of incentives for car sharing, and the promotion of EV chargepoints at the Group’s offices, and the promotion of smart 
and energy efficient lighting and appliances throughout our offices.

The Board’s targets reflect a marginal increase in emissions due to increased scope of engineering services and increased fuel usage 
for  Company  vans.  Further  information  on  our  green  products  offered  to  customers  and  our  approach  to  sustainability  is  detailed 
from page 48.

Statement of disclosure of information to auditor
As at the date this report was signed, so far as each of the directors is aware, there is no relevant information of which the auditor is 
unaware and each director has taken all steps that he ought to have taken as a director in order to make himself aware of any relevant 
audit information and to establish that the auditor is aware of that information.

Auditor
In accordance with section 489 of the Companies Act, a resolution for the reappointment of RSM UK Audit LLP as auditor of the Company 
is to be proposed at the forthcoming annual general meeting.

On behalf of the Board

PAUL RAWSON
Company Secretary
19 March 2024

70

YÜ GROUP PLC 
Annual report and financial statements 2023

Company  law  requires  the  directors  to  prepare  Group  and  Company  financial  statements  for  each  financial  year.  The  directors  have 
elected under company law and are required by the AIM Rules of the London Stock Exchange to prepare Group financial statements in 
accordance with UK-adopted International Accounting Standards and have elected under company law to prepare the Company financial 
statements  in  accordance  with  United  Kingdom  Generally  Accepted  Accounting  Practice  (United  Kingdom  Accounting  Standards  and 
applicable law).

The Group financial statements are required by law and UK-adopted International Accounting Standards to present fairly the financial 
position and performance of the Group; the Companies Act 2006 provides in relation to such financial statements that references in the 
relevant part of that Act to financial statements giving a true and fair view are references to their achieving a fair presentation.

Under company law the directors must not approve the financial statements unless they are satisfied that they give a true and fair view 
of the state of affairs of the Group and the Company and of the profit or loss of the Group for that period.

In preparing each of the Group and Company financial statements, the directors are required to:

a. 

 select suitable accounting policies and then apply them consistently;

b. 

 make judgements and accounting estimates that are reasonable and prudent;

c. 

 for the Group financial statements, state whether they have been prepared in accordance with UK-adopted International Accounting 
Standards and for the Company financial statements state whether applicable UK accounting standards have been followed, subject 
to any material departures disclosed and explained in the Company financial statements; and

d. 

 prepare the financial statements on the going concern basis unless it is inappropriate to presume that the Group and the Company 
will continue in business.

The  directors  are  responsible  for  keeping  adequate  accounting  records  that  are  sufficient  to  show  and  explain  the  Group’s  and  the 
Company’s transactions and disclose with reasonable accuracy at any time the financial position of the Group and the Company and enable 
them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets 
of the Group and the Company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

The  directors  are  responsible  for  the  maintenance  and  integrity  of  the  corporate  and  financial  information  included  on  the  Yü 
Group website.

Legislation in the United Kingdom governing the preparation and dissemination of financial statements may differ from legislation in 
other jurisdictions.

YÜ GROUP PLC 
Annual report and financial statements 2023

71

FINANCIAL STATEMENTSYÜ GROUP PLC Annual report and financial statements 20237274Independent auditor’s report79Consolidated statement of profit and loss and other comprehensive income80107Consolidated and Company balance sheet81Consolidated statement of changes in equity828384Company statement of changes in equityConsolidated statement of cash flowsNotes to the consolidated financial statementsFINANCIALSTATEMENTSCompany informationYÜ GROUP PLC Annual report and financial statements 202373FINANCIAL STATEMENTS

INDEPENDENT AUDITOR’S REPORT
To the members of Yü Group PLC

Opinion
We  have  audited  the  financial  statements  of  Yü  Group  Plc  (“the 
parent  company”)  and  its  subsidiaries  (“the  Group”)  for  the  year 
ended  31  December  2023  which  comprise  the  consolidated 
statement  of  profit  and  loss  and  other  comprehensive  income, 
consolidated  and  Company  balance  sheets,  consolidated  and 
Company  statements  of  changes  in  equity  and  consolidated 
statement  of  cash  flows  and  notes  to  the  financial  statements, 
including  significant  accounting  policies.  The  financial  reporting 
framework that has been applied in the preparation of the Group 
financial statements is applicable law and UK-adopted International 
Accounting Standards. The financial reporting framework that has 
been  applied  in  the  preparation  of  the  parent  company  financial 
statements  is  applicable  law  and  United  Kingdom  Accounting 
Standards,  including  Financial  Reporting  Standard  101  “Reduced 
Disclosure  Framework”  (United  Kingdom  Generally  Accepted 
Accounting Practice).

In our opinion: 

 5 the  financial  statements  give  a  true  and  fair  view  of  the  state 
of  the  Group’s  and  of  the  parent  company’s  affairs  as  at 
31  December  2023  and  of  the  Group’s  profit  for  the  year 
then ended;

 5 the  Group 
prepared 
Accounting Standards;

financial  statements  have  been  properly 
International 

in  accordance  with  UK-adopted 

 5 the  parent  company  financial  statements  have  been  properly 
in  accordance  with  United  Kingdom  Generally 

prepared 
Accepted Accounting Practice; and

 5 the  financial  statements  have  been  prepared  in  accordance 

with the requirements of the Companies Act 2006.

in  accordance  with 

Basis for opinion
We  conducted  our  audit 
International 
Standards  on  Auditing  (UK)  (ISAs  (UK))  and  applicable  law.  Our 
responsibilities under those standards are further described in the 
Auditor’s responsibilities for the audit of the financial statements 
section of our report. We are independent of the Group and the 
parent company in accordance with the ethical requirements that 
are  relevant  to  our  audit  of  the  financial  statements  in  the  UK, 
including the FRC’s Ethical Standard as applied to listed entities and 
we  have  fulfilled  our  other  ethical  responsibilities  in  accordance 
with  these  requirements.  We  believe  that  the  audit  evidence  we 
have obtained is sufficient and appropriate to provide a basis for 
our opinion.

Summary of our audit approach

Key audit 
matters

Group
 5 Revenue recognition 

 5 Valuation of trade receivables

Parent company
 5 No parent company key audit matters

Materiality

Group
 5 Overall materiality: £1,950,000 (2022: £975,000)

 5 Performance materiality: £1,460,000 

(2022: £731,000)

Parent company
 5 Overall materiality: £629,000 (2022: £365,000)

 5 Performance materiality: £471,000 

(2022: £273,000)

Scope

Our audit procedures covered 98% of revenue, 97% 
of total assets and 99% of profit before tax.

How the matter was 
addressed in the audit

Key audit matters
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the Group and parent 
company financial statements of the current period and include the most significant assessed risks of material misstatement (whether 
or not due to fraud) we identified, including those which had the greatest effect on the overall audit strategy, the allocation of resources 
in the audit and directing the efforts of the engagement team. These matters were addressed in the context of our audit of the Group 
and parent company financial statements as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on 
these matters. 

Revenue recognition 

Key audit matter 
description

Refer to accounting policy on pages 86 and 87 regarding revenue.

Appropriate and accurate income recognition is required to be applied by the directors to ensure that revenue 
is  accrued  and  recognised  appropriately  in  the  financial  statements.  Revenues  are  based  on  the  volumes 
supplied  to  customers  using  estimates  and  meter  readings.  Where  recent  meter  information  is  limited, 
assumptions  are  made  to  estimate  the  volumes  of  energy  consumed  by  customers.  Actual  and  expected 
usage  information,  together  with  the  contractual  rates  are  used  to  accrue  revenue  which  is  then  billed  to 
customers. There is a risk that revenue and accrued income is recognised inappropriately. 

We performed the following procedures:

 5 evaluated the appropriateness of the recognition policy and associated estimates as disclosed in note 1 

with reference to the requirements of IFRS 15;

 5 selected  a  sample  of  contracts  and  transactions  to  verify  if  the  control  which  establishes  the  accurate 
set-up  of  a  contract  in  the  system  was  operating  effectively  and  therefore  whether  revenue  had  been 
recognised in accordance with the agreed terms and meter data;

 5 reconciled revenue to cash received and movements in trade receivables and accrued income and verified 

any reconciling items;

 5 Performed cut off testing in respect of income accrued at the year end and compared to subsequent billing 

and cash receipts to assess valuation and recoverability; and

 5 assessed the adequacy of the Group’s disclosures in relation to revenue recognition.

Valuation of trade receivables

Key audit matter 
description

Refer  to  accounting  policy  on  page  87  regarding  trade  and  other  receivables  and  note  22  which  considers 
credit risk.

How the matter was 
addressed in the audit

The  Group  has  a  significant  number  of  customers.  The  recoverability  of  trade  receivables  on  customer 
contracts  can  be  impacted  by  the  customer’s  creditworthiness,  the  ageing  of  the  debt  and  whether  the 
contract has been terminated. 

Management’s  assessment  of  the  recoverability  and  expected  credit  loss  for  trade  receivables  with  their 
customers is inherently judgemental. There is a risk that the net trade receivables will be recovered at amounts 
materially different to the value recognised. 

We performed the following procedures: 

 5 assessed  the  appropriateness  of  the  methodology  utilised  by  management  to  calculate  the  expected 

credit loss provision with reference to the requirements of IFRS 9; 

 5 independently profiled the Group’s customers using external data to identify those accounts with a potentially 

elevated credit risk; 

 5 selected a sample of accounts from each of our independent customer profile categories and utilised post 
year end cash receipts data to quantify the potential exposure within trade receivables and compared this 
with management’s expected loss provision; and

 5 assessed the adequacy of the Group’s trade and other receivables accounting policy disclosed in note 1 

and note 22 which refers to credit risk.

74

YÜ GROUP PLC 
Annual report and financial statements 2023

YÜ GROUP PLC 
Annual report and financial statements 2023

75

FINANCIAL STATEMENTS

INDEPENDENT AUDITOR’S REPORT continued
To the members of Yü Group PLC

Our application of materiality
When  establishing  our  overall  audit  strategy,  we  set  certain  thresholds  which  help  us  to  determine  the  nature,  timing  and  extent  of 
our  audit  procedures.  When  evaluating  whether  the  effects  of  misstatements,  both  individually  and  on  the  financial  statements  as  a 
whole, could reasonably influence the economic decisions of the users we take into account the qualitative nature and the size of the 
misstatements. Based on our professional judgement, we determined materiality as follows:

Group

Parent company

Overall materiality

£1,950,000 (2022: £975,000)

£629,000 (2022: £365,000)

Basis for determining 
overall materiality

5% of Profit before tax

2% of Total assets

Rationale for 
benchmark applied

This is considered the focus for larger and established 
listed businesses. 

Total assets was chosen as the entity is a non-trading 
holding company.

Performance 
materiality

Basis for determining 
performance 
materiality

£1,460,000 (2022: £731,000)

£471,000 (2022: £273,000)

75% of overall materiality

75% of overall materiality

Reporting of 
misstatements to the 
Audit Committee

Misstatements in excess of £97,600 and misstatements 
below that threshold that, in our view, warranted 
reporting on qualitative grounds. 

Misstatements in excess of £32,700 and misstatements 
below that threshold that, in our view, warranted 
reporting on qualitative grounds. 

The Group has grown significantly in the current year and therefore we have revised the benchmark selected to determine materiality 
from adjusted EBITDA to profit before tax to be consistent with the benchmark used for more established and mature listed businesses.

An overview of the scope of our audit
The Group consists of 6 components, all of which are based in the UK. The coverage achieved by our audit procedures was:

2%

3%

1%

Revenue

Total assets

Profit 
before tax

98%

97%

99%

 Full scope

 Analytical procedures 

Full scope audits were performed for three components and analytical procedures at Group level for the remaining three components. 

Conclusions relating to going concern
In auditing the financial statements, we have concluded that the directors’ use of the going concern basis of accounting in the preparation 
of the financial statements is appropriate. Our evaluation of the directors’ assessment of the Group’s and parent company’s ability to 
continue to adopt the going concern basis of accounting included:

 5 understanding how the cashflow forecasts for the going concern period had been prepared and the assumptions adopted;

 5 obtaining management’s going concern model, which is for a period of 18 months from the date of this report, and which includes 

details of facilities available, and testing its clerical accuracy;

 5 comparing  management’s  historical  forecasts  to  actual  results  to  determine  whether  forecast  cash  flows  are  reliable  based  on 

past experience;

 5 reviewing the new counterparty trading agreement to confirm the key terms including covenants and the removal of the requirement 

under the previous agreement to post collateral had been appropriately incorporated into the going concern assessment;

 5 performing reverse stress testing on the going concern model by understanding what reduction in trading would be required (after 
taking into account mitigating actions) before covenants are breached and assessing the likelihood of this scenario, given covenants 
would be breached prior to liquidity being exhausted; and

 5 assessing the going concern disclosures in the financial statements to ensure they are in accordance with UK-adopted International 

Accounting Standards.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually 
or collectively, may cast significant doubt on the Group’s or the parent company’s ability to continue as a going concern for a period of at 
least 12 months from when the financial statements are authorised for issue.

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections of this report.

76

YÜ GROUP PLC 
Annual report and financial statements 2023

Other information
The  other  information  comprises  the  information  included  in 
the  annual  report,  other  than  the  financial  statements  and  our 
Auditor’s  Report  thereon.  The  directors  are  responsible  for  the 
other information contained within the annual report. Our opinion 
on the financial statements does not cover the other information 
and, except to the extent otherwise explicitly stated in our report, 
we do not express any form of assurance conclusion thereon. 

Our responsibility is to read the other information and, in doing so, 
consider whether the other information is materially inconsistent 
with  the  financial  statements  or  our  knowledge  obtained  in 
the  course  of  the  audit  or  otherwise  appears  to  be  materially 
misstated. If we identify such material inconsistencies or apparent 
material misstatements, we are required to determine whether this 
gives  rise  to  a  material  misstatement  in  the  financial  statements 
themselves. If, based on the work we have performed, we conclude 
that  there  is  a  material  misstatement  of  this  other  information, 
we are required to report that fact. 

We have nothing to report in this regard.

Opinions on other matters prescribed by the 
Companies Act 2006
In  our  opinion,  based  on  the  work  undertaken  in  the  course 
of the audit:

 5 the information given in the Strategic Report and the Directors’ 
Report for the financial year for which the financial statements 
are prepared is consistent with the financial statements; and

 5 the  Strategic  Report  and  the  Directors’  Report  have  been 
prepared in accordance with applicable legal requirements.

Matters on which we are required to report by exception
In the light of the knowledge and understanding of the Group and 
the parent company and their environment obtained in the course 
of the audit, we have not identified material misstatements in the 
Strategic Report or the Directors’ Report.

We  have  nothing  to  report  in  respect  of  the  following  matters  in 
relation to which the Companies Act 2006 requires us to report to 
you if, in our opinion:

 5 adequate accounting records have not been kept by the parent 
company,  or  returns  adequate  for  our  audit  have  not  been 
received from branches not visited by us; or

 5 the parent company financial statements are not in agreement 

with the accounting records and returns; or

 5 certain disclosures of directors’ remuneration specified by law 

are not made; or

 5 we  have  not  received  all  the  information  and  explanations  we 

require for our audit.

in 

fully 

Responsibilities of directors
As  explained  more 
the  Statement  of  Director’s 
Responsibilities set out on page 71, the directors are responsible for 
the preparation of the financial statements and for being satisfied 
that  they  give  a  true  and  fair  view,  and  for  such  internal  control 
as the directors determine is necessary to enable the preparation 
of financial statements that are free from material misstatement, 
whether due to fraud or error.

In preparing the financial statements, the directors are responsible 
for  assessing  the  Group’s  and  the  parent  company’s  ability  to 
continue  as  a  going  concern,  disclosing,  as  applicable,  matters 
related  to  going  concern  and  using  the  going  concern  basis  of 
accounting  unless  the  directors  either  intend  to  liquidate  the 
Group or the parent company or to cease operations, or have no 
realistic alternative but to do so.

Auditor’s responsibilities for the audit of the financial 
statements
Our objectives are to obtain reasonable assurance about whether 
the  financial  statements  as  a  whole  are  free  from  material 
misstatement,  whether  due  to  fraud  or  error,  and  to  issue  an 
Auditor’s Report that includes our opinion. Reasonable assurance 
is  a  high  level  of  assurance,  but  is  not  a  guarantee  that  an  audit 
conducted  in  accordance  with  ISAs  (UK)  will  always  detect  a 
material  misstatement  when  it  exists.  Misstatements  can  arise 
from fraud or error and are considered material if, individually or 
in the aggregate, they could reasonably be expected to influence 
the  economic  decisions  of  users  taken  on  the  basis  of  these 
financial statements.

The extent to which the audit was considered capable of 
detecting irregularities, including fraud
Irregularities  are  instances  of  non-compliance  with  laws  and 
regulations.  The  objectives  of  our  audit  are  to  obtain  sufficient 
appropriate  audit  evidence  regarding  compliance  with  laws  and 
regulations that have a direct effect on the determination of material 
amounts  and  disclosures  in  the  financial  statements,  to  perform 
audit procedures to help identify instances of non-compliance with 
other laws and regulations that may have a material effect on the 
financial  statements,  and  to  respond  appropriately  to  identified 
or suspected non-compliance with laws and regulations identified 
during the audit. 

In relation to fraud, the objectives of our audit are to identify and 
assess the risk of material misstatement of the financial statements 
due  to  fraud,  to  obtain  sufficient  appropriate  audit  evidence 
regarding the assessed risks of material misstatement due to fraud 
through  designing  and  implementing  appropriate  responses  and 
to  respond  appropriately  to  fraud  or  suspected  fraud  identified 
during the audit. 

However,  it  is  the  primary  responsibility  of  management,  with 
the  oversight  of  those  charged  with  governance,  to  ensure  that 
the  entity’s  operations  are  conducted  in  accordance  with  the 
provisions  of  laws  and  regulations  and  for  the  prevention  and 
detection of fraud.

YÜ GROUP PLC 
Annual report and financial statements 2023

77

FINANCIAL STATEMENTS

INDEPENDENT AUDITOR’S REPORT continued
To the members of Yü Group PLC

CONSOLIDATED STATEMENT OF PROFIT AND LOSS AND OTHER 
COMPREHENSIVE INCOME
For the year ended 31 December 2023

The extent to which the audit was considered capable of 
detecting irregularities, including fraud continued
In  identifying  and  assessing  risks  of  material  misstatement 
in  respect  of  irregularities,  including  fraud,  the  Group  audit 
engagement team: 

 5 obtained  an  understanding  of  the  nature  of  the  industry 
and  sector,  including  the  legal  and  regulatory  frameworks 
that  the  Group  and  parent  company  operate  in  and  how  the 
Group  and  parent  company  are  complying  with  the  legal  and 
regulatory frameworks;

 5 inquired of management, and those charged with governance, 
about  their  own  identification  and  assessment  of  the  risks  of 
irregularities, including any known actual, suspected or alleged 
instances of fraud; and

 5 discussed  matters  about  non-compliance  with 

laws  and 
regulations  and  how  fraud  might  occur  including  assessment 
financial  statements  may  be 
of  how  and  where 
susceptible to fraud.

the 

The  most  significant  laws  and  regulations  were  determined 
as follows:

Legislation/
regulation

Additional audit procedures performed by the audit 
engagement team included: 

UK-adopted 
IAS, 
FRS101 and 
Companies 
Act 2006

Review  of  the  financial  statement  disclosures  and 
testing to supporting documentation.

Completion  of  disclosure  checklists  to  identify 
areas of non-compliance.

Tax 
compliance 
regulations

Review of information submitted to 
HMRC for consistency with other financial 
information reported.

Ofgem 
regulation

Inquiries of management and those charged with 
governance as to any instances of non-compliance.

Revenue

Cost of sales

Gross profit

Operating costs before share based payment charges

Operating costs – share based payment charges

Total operating costs

Net impairment losses on financial and contract assets

Loss on derivatives

Operating profit

Finance income

Finance costs

Profit before tax

Taxation

Profit and total comprehensive income for the year

Earnings per share

Basic

Diluted

31 December 
2023
£’000

31 December
2022
£’000

Notes

460,001

278,587

(376,959)

(234,462)

83,042

44,125

(26,347)

(1,258)

(27,605)

(14,309)

(3,046)

38,082

1,722

(105)

39,699

(8,839)

30,860

(15,565)

(284)

(15,849)

(21,420)

(926)

5,930

1

(91)

5,840

(1,071)

4,769

£1.85

£1.69

£0.29

£0.26

24

17

7

4 

5

5

9

8

8

The  areas  that  we  identified  as  being  susceptible  to  material 
misstatement due to fraud were:

Risk

Audit procedures performed by the audit engagement team:

Revenue 
recognition

Management 
override of 
controls 

See  key  audit  matters  above.  In  addition  we 
identified 
journals  which  exhibited 
higher characteristics of risk for testing using data 
analytics software. 

revenue 

 5 Testing  the  appropriateness  of  journal  entries 

and other adjustments. 

 5 Assessing  whether  the  judgements  made  in 
making accounting estimates are indicative of a 
potential bias.

 5 Evaluating 

the  business  rationale  of  any 
significant  transactions  that  are  unusual  or 
outside the normal course of business.

A  further  description  of  our  responsibilities  for  the  audit  of  the 
financial statements is located on the Financial Reporting Council’s 
website  at:  http://www.frc.org.uk/auditorsresponsibilities.  This 
description forms part of our Auditor’s Report.

Use of our report 
This report is made solely to the Company’s members, as a body, in 
accordance with Chapter 3 of Part 16 of the Companies Act 2006. 
Our audit work has been undertaken so that we might state to the 
Company’s  members  those  matters  we  are  required  to  state  to 
them in an Auditor’s Report and for no other purpose. To the fullest 
extent permitted by law, we do not accept or assume responsibility 
to anyone other than the Company and the Company’s members 
as a body, for our audit work, for this report, or for the opinions we 
have formed.

ANDREW WILLIAMS (SENIOR STATUTORY AUDITOR)
For and on behalf of RSM UK Audit LLP, 
Statutory Auditor 
Chartered Accountants
10th Floor, 103 Colmore Row
Birmingham
West Midlands 
B3 3AG
19 March 2024

78

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 79

YÜ GROUP PLC 

 
FINANCIAL STATEMENTS

CONSOLIDATED AND COMPANY BALANCE SHEET
At 31 December 2023

CONSOLIDATED STATEMENT OF CHANGES IN EQUITY
For the year ended 31 December 2023

Group

Company

31 December 
2023
£’000

31 December 
2022
£’000

31 December 
2023
£’000

31 December 
2022 
£’000

Notes

Balance at 1 January 2023

83

11,785

(50)

2,981

14,799

Share 
capital
£’000

Share 
premium
£’000

Merger 
reserve
£’000

Retained
earnings
£’000

Total
£’000

ASSETS

Non-current assets

Intangible assets

Property, plant and equipment

Right-of-use assets

Deferred tax assets

Trade and other receivables

Financial derivative asset

Current assets

Inventory

Trade and other receivables

Financial derivative asset

Cash and cash equivalents

Total assets

LIABILITIES

Current liabilities

Trade and other payables

Corporation tax payable

Borrowings

Non-current liabilities

Trade and other payables

Borrowings

Total liabilities

Net assets

EQUITY

Share capital

Share premium

Merger reserve

Retained earnings

11

12

13

15

17

18

16 

17

18

19

20

9

21

20

21

23

23

23

23

2,561

4,613

1,676

1,969

5,231

—

3,111

3,641

113

5,300

—

1,562

16,050

13,727

546

127,222

—

32,477

160,245

176,295

345

54,339

1,484

18,970

75,138

88,865

—

3,139

134 

1,470 

3,297

—

8,040

— 

26,479

—

7

26,486

34,526

— 

3,250

—

824

8,119

— 

12,193

—

996

—

13,488

14,484

26,677

(123,845)

(73,860)

(185)

(9,161)

(4,016)

(3)

—

—

—

—

—

—

(127,864)

(73,860)

(185)

(9,161)

(1,281)

(352)

(1,633)

(206)

—

(206)

(129,497)

(74,066)

46,798

14,799

84

11,909

(50)

34,855

46,798

83

11,785

(50)

2,981

14,799

(80)

— 

(80)

(265)

34,261

84

11,909

(50)

22,318

34,261

—

—

—

(9,161)

17,516

83

11,785

(50)

5,698

17,516

The Company is taking advantage of the exemption in section 408 of the Companies Act 2006 not to present its individual statement 
of comprehensive income and related notes. The Company generated a profit of £15,606,000 for the year (2022: £190,000).

The financial statements on pages 79 to 106 were approved by the Board of directors on 19 March 2024 and signed on its behalf by:

BOBBY KALAR 
Chief Executive Officer 

PAUL RAWSON
Chief Financial Officer

Company number 10004236.

80

YÜ GROUP PLC 
Annual report and financial statements 2023

Total comprehensive income for the year

Profit for the year

Other comprehensive income

Transactions with owners of the Company

Contributions and distributions

Equity-settled share based payments

Deferred tax on share based payments

Proceeds from share issues

Equity dividends paid in the year

Total transactions with owners of the Company

Balance at 31 December 2023

Balance at 1 January 2022 

Total comprehensive income for the year

Profit for the year

Other comprehensive income

Transactions with owners of the Company

Contributions and distributions

Equity-settled share based payments

Deferred tax on share based payments

Proceeds from share issues

Equity dividends paid in the year

Total transactions with owners of the Company

Balance at 31 December 2022

— 

— 

—

— 

— 

1 

— 

1 

84

82

—

—

—

—

—

1

—

1

83

—

—

—

—

—

124

—

124

—

— 

—

—

—

—

—

—

30,860

30,860

—

—

30,860

30,860

1,150

866

—

(1,002)

1,014

1,150

866

125

(1,002)

1,139

11,909

11,690

(50)

(50)

34,855

46,798

(2,437)

9,285

—

—

—

— 

—

95

—

95

—

—

—

—

—

—

—

—

4,769

—

4,769

210

439

—

—

649

4,769

— 

4,769

210

439

96

—

745

11,785

(50)

2,981

14,799

Annual report and financial statements 2023 81

YÜ GROUP PLC 

 
 
 
 
 
 
 
FINANCIAL STATEMENTS

COMPANY STATEMENT OF CHANGES IN EQUITY
For the year ended 31 December 2023

CONSOLIDATED STATEMENT OF CASH FLOWS
For the year ended 31 December 2023

Merger
reserve
£’000

Retained
earnings
£’000

Total
£’000

(50)

5,698

17,516

Cash flows from operating activities

Balance at 1 January 2023

Total comprehensive income for the year

Profit for the year

Other comprehensive income

Transactions with owners of the Company

Contributions and distributions

Equity-settled share based payments

Deferred tax on share based payments

Proceeds from share issues

Equity dividends paid in the year

Total transactions with owners of the Company

Balance at 31 December 2023

Balance at 1 January 2022

Total comprehensive income for the year

Profit for the year

Other comprehensive income

Transactions with owners of the Company

Contributions and distributions

Equity-settled share based payments

Deferred tax on share based payments

Proceeds from share issues

Equity dividends paid in the year

Total transactions with owners of the Company

Balance at 31 December 2022

Share
capital
£’000

83

—

—

—

—

— 

1 

—

1

84

82

—

—

—

—

—

1

—

1

83

Share
premium
£’000

11,785

—

—

—

—

—

124

—

124

11,909

11,690

—

—

—

— 

—

95

—

95

—

—

—

—

—

—

—

—

(50)

(50)

—

—

—

—

—

—

—

—

15,606

15,606

—

—

15,606

15,606

1,150

866

—

(1,002)

1,014

22,318

4,859

190

—

190

210

439

—

—

649

1,150

866

125

(1,002)

1,139

34,261

16,581

190

— 

190

210

439

96

—

745

11,785

(50)

5,698

17,516

Profit for the financial year

Adjustments for:

Depreciation of property, plant and equipment 

Depreciation of right-of-use assets

Amortisation of intangible assets

Loss on derivative contracts

Increase in inventory

Increase in trade and other receivables

Increase in cash collateral for commodity trading arrangements

Increase in trade and other payables

National insurance on share options exercised

Finance income

Interest received

Finance costs

Taxation charge

Corporation tax paid

Share based payment charge

Net cash from operating activities

Cash flows from investing activities

Purchase of property, plant and equipment

Payment of software development costs

Payment of consideration on business combination

Net cash used in investing activities

Cash flows from financing activities

New borrowings

Net proceeds from share option exercises

Cash-settled share based payment charge

Interest paid on borrowings

Interest paid on lease obligations

Other interest paid

Repayment of principal element of borrowings

Repayment of principal element of lease obligations

Dividends paid

Net cash used in financing activities

Net increase in cash and cash equivalents

Cash and cash equivalents at the start of the year

Cash and cash equivalents at the end of the year

31 December
2023
£’000

31 December
2022
£’000

30,860

4,769

400

408

680

3,046

(201)

(27,848)

(49,820)

49,584

(108)

(1,722)

1,278

105

8,839

(627)

1,258

325

80

648

926

(345)

(17,000)

—

23,889

—

(1)

—

91

1,071

—

284

16,132

14,737

(1,372)

(130)

— 

(1,502)

356

125

—

(4)

(81)

(20)

(1)

(496)

(1,002)

(1,123)

13,507

18,970

32,477

(215)

(2,210)

(216)

(2,641)

—

96

(74)

—

(13)

(63)

—

(121)

— 

(175)

11,921

7,049

18,970

82

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 83

YÜ GROUP PLC 

 
FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

1. Significant accounting policies
The consolidated financial statements of the Group for the year ended 31 December 2023 were approved and authorised for issue in 
accordance with a resolution of the directors on 19 March 2024. Yü Group PLC (“the Company”) is a public limited company incorporated 
in  the  United  Kingdom,  with  company  number  10004236.  The  Company  is  limited  by  shares  and  the  Company’s  ordinary  shares  are 
traded on AIM. 

Basis of preparation

The consolidated financial statements have been prepared in accordance with UK-adopted International Accounting Standards. The Company 
has elected to prepare its parent company financial statements in accordance with UK accounting standards (UK Generally Accepted Accounting 
Practice), including FRS 101 “Reduced Disclosure Framework”.

The following exemptions from the requirements of IFRS have been applied in the preparation of the parent company financial statements 
and, where relevant, equivalent disclosures have been made in the Group accounts, in accordance with FRS 101:

 5 presentation of a cash flow statement and related notes;

 5 disclosures in respect of transactions with the parent or wholly owned subsidiaries;

 5 IFRS 7 “Financial Instruments: Disclosures”;

 5 disclosures in respect of capital management;

 5 disclosures in respect of key management personnel;

 5 comparative period reconciliations for share capital; and

 5 disclosure of the future impact of new IFRS in issue but not yet effective at the reporting date.

The consolidated financial statements are presented in British pounds sterling (£), which is the presentational currency of the Group. 
All values are rounded to the nearest thousand (£’000), except where otherwise indicated. 

Going concern

The financial statements are prepared on a going concern basis.

At 31 December 2023 the Group had net assets of £46.8m (2022: £14.8m) and cash of £32.5m (2022: £19.0m). The Group also had £49.8m 
of cash collateral posted with the Group’s previous commodity trading counterparty, SmartestEnergy Ltd.

Management  prepares  detailed  budgets  and  forecasts  of  financial  performance  and  cash  flow  (including  capital  commitments)  over 
the coming 18 months. The Board has confidence in achieving such targets and forecasts and has performed comprehensive analysis 
of various risks (including those set out in the Strategic Report) and sensitivities in relation to performance, the energy market and the 
wider economy. 

The Group continues to demonstrate significant progress in its results. This has led to adjusted EBITDA (a close profitability measure to 
cash generated from operations) in 2023 of £42.6m (2022: £7.9m), which continues the very strong momentum in the Group’s results 
occurring since 2018. Management is confident in continuing this improvement in profitability based on its business model. The Board 
has secured the full return of the £49.8m of cash collateral in 2024, providing further confidence. 

Profitability  metrics  have  been  improved  in  2023  due  to  increased  gross  margin  as  the  Group  leverages  its  differentiated  offer  and 
analytics to optimise its commercial position. Bad debt has decreased, and the Group’s investment in Digital by Default is set to enable 
more efficient cost to acquire and cost to serve, as well as further returns over the short to medium term.

Group  cash  liquidity  at  the  operational  level  has  remained  strong,  with  the  key  outflow  related  to  energy  commodity  arrangements  as 
covered below. The Group has introduced a specific debt facility related to certain specific smart metering asset financing arrangements. 
Such debt facility is expected to be repaid from the investment in such smart meters and provides some cost of capital benefit. Despite this 
debt introduction, the Group remains in a significant net cash position.

The Board has assessed risks and sensitivities and potential mitigation steps available to it in detail and continues to monitor risk and 
mitigation strategies in the normal course of business.

1. Significant accounting policies continued
Going concern continued
Customer receivables and bad debt
The  Board  considers  customer  receivable  risks  in  view  of  the  wider  market,  the  energy  price  environment  and  the  Group’s  ability  to 
contract and protect its position in respect of late or non-payment. The performance for 2023 has improved significantly as a result 
of improvements to processes, including new analysis, changes in contracting strategies, increase in teams and the expansion of the 
Group’s smart meter rollout to improve customer outcomes.

The Board performed sensitivities on material changes to customer payment behaviour including the timing of payments or if bad debt 
levels were to increase.

The Group has extensive mitigating actions in place. This includes credit checks at point of sale and throughout the customer lifecycle, the 
requirement for some customers to pay reasonable security deposits at the point of sale, and the offering (ensuring compliance with regulation 
and good industry practice) of pay as you go products which enable certain customers to access more favourable tariffs. The Group also 
supports customers with payment plan arrangements, for those customers who will, when able, provide payment, and will ultimately (for some 
customers, as appropriate based on the circumstances) progress legal and/or disconnection proceedings to mitigate further bad debt.

The Board also notes that the prices now being quoted to customers are back to a more normalised level, broadly equivalent to tariffs 
charged prior to the rapid increase in global commodity markets experienced in 2021 and 2022. 

In view of the reduced market prices, and the Group’s ability to manage debt through various mitigating actions, the Board is confident 
that there will be no material impact relevant to the going concern assumption.

Hedging arrangements and new Trading Agreement
A new five year commodity trading arrangement between Shell Energy Europe Limited (“Shell”) and the main entities of the Group (including 
Yü Group plc, Yü Energy Holding Limited and Yü Energy Retail Limited), signed February 2024, (“the Trading Agreement”) enables the Group 
to purchase electricity and gas on forward commodity markets. The Trading Agreement enables forecasted customer demand to be hedged 
in accordance with an agreed risk mandate (further detailed in the Group’s risks and uncertainties reporting in the Strategic Report). This 
hedging position and the Board defined risk strategy has mitigated, and is expected to continue to mitigate, the impact on the Group from 
underlying movements in global commodity markets.

As  part  of  the  Trading  Agreement,  Shell  provides  exclusive  access  to  commodity  products  and  holds  security  over  the  main  trading 
assets of the Group which could, ultimately and in extreme and limited circumstances, lead to a claim on some or all of the assets of 
the Group. In return, Shell provides market access without the need to post cash collateral in the normal course of operation. The new 
arrangement  with  Shell  provides  significant  advantages  to  the  Group’s  arrangements  in  effect  at  31  December  2023.  The  significant 
benefits of transacting with a major energy company such as Shell includes support to Group cash liquidity through the release of the 
£49.8m of collateral which was prepaid under legacy arrangements. 

The  Board  carefully  modelled  in  detail,  and  continues  to  monitor,  certain  covenants  related  to  profitability,  net  worth  and  liquidity 
associated with the new Trading Agreement to assess the likelihood of any breach of such agreement and the impact any such breach 
would likely have. Such scenarios include reduced gross margin and increased bad debt, and the impact this would have on the ability 
to maintain compliance with covenants.

After a detailed review, the Board has concluded that there are no liquidity issues likely to arise in relation to the hedging arrangements 
and current market context, and the new Trading Agreement should materially improve Group cash liquidity and prospects for the future.

Summary
Following  extensive  review  of  the  Group’s  forward  business  plan  and  associated  risks  and  sensitivities  to  these  base  forecasts  (and 
available  mitigation  strategies),  the  Board  concludes  that  it  is  appropriate  to  prepare  the  financial  statements  on  a  going  concern 
basis. The Board also considers that there is sufficient headroom to ensure the Group meets covenants based on various downside 
scenarios assessed.

Basis of consolidation

The consolidated accounts of the Group include the assets, liabilities and results of the Company and subsidiary undertakings in which Yü 
Group PLC has a controlling interest. Control is achieved when the Group is exposed, or has rights, to variable returns from its involvement 
with the investee and can affect those returns through its power over the investee. Specifically, the Group controls an investee if, and 
only if, the Group has all of the following: power over the investee (i.e. existing rights that give it the current ability to direct the relevant 
activities of the investee); exposure, or rights, to variable returns from its involvement with the investee; and the ability to use its power 
over the investee to affect its returns. When necessary, adjustments are made to the financial statements of subsidiaries to bring their 
accounting policies into line with the Group’s accounting policies. All intra-Group assets and liabilities, equity, income, expenses and cash 
flows relating to transactions between members of the Group are eliminated in full on consolidation.

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YÜ GROUP PLC 

FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

1. Significant accounting policies continued
Use of estimates and judgements

The preparation of the financial statements in conformity with adopted IFRSs requires the use of estimates and judgements. Although 
they are based on management’s best knowledge, actual results ultimately may differ from these estimates. 

Estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised in the period 
in which the estimates are revised and in any future periods affected. The key areas of estimation and judgement are:

 5 the estimated consumption (in lieu of accurate meter readings) of energy by customers;

Revenue includes some sales invoices raised which, where no actual meter read has been available, are based on industry data and 
estimates or other source information. Such invoices can therefore represent estimates which are lower or higher than the actual 
out-turn of energy consumption once accurate meter readings are obtained. The utilisation of smart or automatic meters is significant 
and growing in the Group, which reduces the amount estimated on invoiced sales.

 5 the accrual for certain energy costs; 

Certain  gas  and  electricity  costs  (for  example,  balancing  of  the  Group’s  commodity  purchases  across  industry  participants,  or  the 
allocation to the Group of “unidentified gas” which the industry spreads across market participants) are based on industry or management 
estimates based on knowledge of the market, historic norms and estimates of the expected out-turn position which may be over or 
underestimated.

 5 the recoverability of trade receivables and related expected credit loss provision;

Trade  receivables  recoverability  is  estimated,  with  appropriate  allowance  for  expected  credit  loss  provisions,  based  on  historical 
performance  and  the  directors’  estimate  of  losses  over  the  Group’s  customer  receivable  balances.  Management  also  conducts  a 
detailed review of significant debtor balances at the year end, including exposure after recoverability of VAT and Climate Change Levy 
(“CCL”), and provisions and other accounting adjustments. Sensitivity analysis on estimates is provided in note 22.

 5 the assessment of forward energy commodity contracts as “own use” under IFRS 9;

The Group enters into forward purchase contracts to hedge its position to closely match customers’ expected demand over the term 
of the contract, and does not engage in speculative trading. Factors such as the shape/granularity of traded products available (which 
do  not  perfectly  align  with  customer  demand)  and  variations  in  energy  consumed  by  customers  (as  a  result  of  varying  customer 
behaviour and activity, and (particularly for gas) the weather impact) can influence the demand of customers and the extent to which 
the Group’s forward commodity hedged position matches such customer demand. 

The Board considers the extent to which forward contracts are entered into and continue to be held for the purpose of delivery of 
energy that is matched to customer expected volume. Factors considered in making this judgement include: recent trading experience; 
historic accuracy in demand forecasting; and growth in volumes supplied to customers. Based on an assessment of these factors 
during the year ended 31 December 2023, the Board considers that the forward commodity trades outstanding at the balance sheet 
date are intended to be fully utilised for the Group’s “own use” to meet expected customer demand in the normal course of business, 
which is a change in judgement to that assessed at 31 December 2022. The judgement in relation to forward contracts being for “own 
use” results in such contracts not being assessed at fair value and therefore with no unrealised financial derivative asset or liability 
recognised at the balance sheet date. 

 5 the assumptions input to the IFRS 2 share option charge calculations; and

The share option charge requires certain estimates, including the volatility in share price, risk-free rates and dividend yields, together 
with assessment of the likelihood of achievement of certain vesting performance conditions which are based on the Group’s share 
price at pre-determined dates, or based on EBITDA profitability over a pre-determined period. 

 5 the recoverability of deferred tax assets.

Deferred tax asset recoverability is assessed based on directors’ judgement of the recoverability of the tax losses by the realisation of future 
profits over the short to medium term, which inherently is based on estimates.

Revenue recognition

The Group enters into contracts to supply gas, electricity and water to its customers, and provides availability of smart meter assets. 
Revenue represents the fair value of the consideration received or receivable from the sale of actual and estimated gas, electricity and 
water supplied during the year, net of discounts, climate change levy and value-added tax. Revenue is recognised on consumption, being 
the point at which the transfer of the goods or services to the customer takes place, and based on an assessment of the extent to which 
performance obligations have been achieved.

Due to the nature of the energy supply industry and its reliance with some traditional (non-smart) meter types upon estimated meter 
readings, gas, electricity and water revenue includes the directors’ best estimate of differences between estimated sales and billed sales. 
The Group makes estimates of customer consumption based on available industry data, and also seasonal usage curves that have been 
estimated from industry available historical actual usage data, as appropriate for each site supplied by the Group. 

Revenues  for  the  supply  of  metering  services  or  the  installation  of  metering  assets  are,  where  for  Group  companies,  eliminated 
on consolidation. 

1. Significant accounting policies continued
Revenue recognition continued
Government support to customers
The  Energy  Bills  Relief  Scheme  (“EBRS”),  and  certain  less  material  (for  the  Group)  other  schemes,  implemented  by  HM  Government 
through BEIS, were in place from 1 October 2022 to 31 March 2023 and resulted in customers being provided financial support through 
a contribution to their energy charges. The Energy Bills Discount Scheme (“EBDS”) was in place from 1 April 2023 to the balance sheet 
date, replacing EBRS. 

Under the EBRS and EBDS arrangement, amounts receivable from BEIS do not impact the Group’s contract with customers, and therefore 
the amounts contributed under the schemes are treated as a cash payment towards customer bills. As such, revenue recognised is based 
on the amount chargeable per the contract with customers which is gross of the amount contributed through EBRS and EBDS. 

Financial instruments

Non-derivative financial instruments
Non-derivative financial instruments comprise trade and other receivables, cash and cash equivalents and trade and other payables.

Trade and other receivables
Trade and other receivables are recognised initially at fair value. Subsequent to initial recognition they are measured at amortised cost 
using the effective interest method, less any specific impairments and expected credit losses. 

Impairment
The Group has elected to measure credit loss allowances for trade receivables and accrued income at an amount equal to lifetime expected 
credit losses (“ECLs”). Specific impairments are made when there is a known impairment need against trade receivables and accrued 
income. When estimating ECLs, the Group assesses reasonable, relevant and supportable information, which does not require undue 
cost or effort to produce. This includes quantitative and qualitative information and analysis, incorporating historical experience, informed 
credit assessments and forward looking information. Loss allowances are deducted from the gross carrying amount of the assets.

Trade and other payables 
Trade and other payables are recognised initially at fair value. Subsequent to initial recognition they are measured at amortised cost using 
the effective interest method.

Cash and cash equivalents 
Cash and cash equivalents comprise cash balances and short-term deposits (monies held on deposit are accessible with one month’s 
written notice). Cash and cash equivalents exclude any cash collateral posted with third parties and bank accounts which are secured by 
the Group’s bankers (or others). It also excludes cash held in bank accounts which have, as part of Government schemes such as EBRS or 
EBDS, cash balances which are not yet transferred to the Group’s main operating bank accounts. 

Bank overdrafts that are repayable on demand and form an integral part of the Group’s cash management are included as a component 
of cash and cash equivalents.

Derivative financial instruments 
The Group uses commodity purchase contracts to hedge its exposures to fluctuations in gas and electricity commodity prices. The Group’s 
main commodity trading activities are expected to be delivered entirely to the Group’s customers and therefore the Group classifies them 
as “own use” contracts and outside the scope of IFRS 9 “Financial Instruments”. This is achieved when: 

 5 a physical delivery takes place under all such contracts;

 5 the volumes purchased or sold under the contracts correspond to the Group’s operating requirements; and

 5 no part of the contract is settled net in cash.

This classification as “own use” allows the Group not to recognise the commodity purchase contracts, at fair value, on its balance sheet 
at the year end. 

To the extent that any commodity purchase contracts do not meet the criteria listed above, then such contracts are recognised at fair 
value under IFRS 9. The gain or loss on remeasurement to fair value is recognised immediately in profit or loss.

Classification of financial instruments issued by the Group 
Financial instruments issued by the Group are treated as equity only to the extent that they meet the following two conditions: 

(a)    they include no contractual obligations upon the Group to deliver cash or other financial assets or to exchange financial assets or 

financial liabilities with another party under conditions that are potentially unfavourable to the Group; and 

(b)    where the  instrument  will  or  may be  settled  in  the  Group’s own  equity instruments, it  is either  a non-derivative  that  includes no 
obligation to deliver a variable number of the Company’s own equity instruments or is a derivative that will be settled by the Company 
exchanging a fixed amount of cash or other financial assets for a fixed number of its own equity instruments. 

To the extent that this definition is not met, the proceeds of issue are classified as a financial liability. Where the instrument so classified 
takes the legal form of the Company’s own shares, the amounts presented in these financial statements for called up share capital and 
share premium account exclude amounts in relation to those shares.

Details of the sensitivity analysis performed in relation to the Group’s financial instruments are included in note 22.

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YÜ GROUP PLC 

FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

1. Significant accounting policies continued
Intangible assets

1. Significant accounting policies continued
Leased assets 

Intangible  assets  that  are  acquired  separately  by  the  Group  are  stated  at  cost  less  accumulated  amortisation  and  accumulated 
impairment losses.

Intangible  assets  acquired  in  a  business  combination  are  initially  recognised  at  their  fair  value  at  the  acquisition  date.  After  initial 
recognition, intangible assets acquired in a business combination are reported at their initial fair value less amortisation and accumulated 
impairment losses.

Goodwill arising on business combination is accounted for in line with the business combination disclosure. 

Software and system assets are recognised at cost, including those internal costs attributable to the development and implementation 
of the asset in order to bring it into use. Cost comprises all directly attributable costs, including costs of employee benefits arising directly 
from the development and implementation of software and system assets.

Amortisation is charged to the statement of profit and loss on a straight-line basis over the estimated useful lives of the intangible assets 
from the date they are available for use. The estimated useful lives are as follows:

 5 Licence 

 5 Customer contract books  

 5 Software and systems 

– 

– 

– 

35 years

Over the period of the contracts acquired (typically 2 years)

3 to 5 years

Goodwill is not amortised, as it is subject to impairment review.

Property, plant and equipment

Items of property, plant and equipment are measured at cost less accumulated depreciation and accumulated impairment losses.

Plant and machinery includes the Group’s investment in smart metering assets, which are recognised at cost, including those internal 
employee and other costs attributable to the installation and commissioning of the asset to bring it into use. 

Depreciation is recognised in profit or loss on a straight-line basis over the estimated useful lives of each part of an item of property, plant 
and equipment. The estimated useful lives for the current and comparative periods are as follows: 

 5 Freehold land 

 5 Freehold property 

 5 Plant and machinery 

 5 Computer equipment 

 5 Fixtures and fittings  

Business combinations

– 

– 

– 

– 

– 

Not depreciated 

30 years 

5 to 15 years 

3 years 

3 years

The acquisition method of accounting is used to account for business combinations regardless of whether equity instruments or other 
assets are acquired.

The consideration transferred is the sum of the acquisition-date fair values of the assets transferred, equity instruments issued or liabilities 
incurred by the acquirer to former owners of the acquiree and the amount of any non-controlling interest in the acquiree. 

The Group as a lessee 
For any new contract entered into the Group considers whether a contract is, or contains, a lease. A lease is defined as “a contract, or part 
of a contract, that conveys the right to use an asset (the underlying asset) for a period of time in exchange for consideration”. To apply this 
definition the Group assesses whether the contract meets three key evaluations, which are whether: 

 5 the contract contains an identified asset, which is either explicitly identified in the contract or implicitly specified by being identified at 

the time the asset is made available to the Group; 

 5 the Group has the right to obtain substantially all of the economic benefits from use of the identified asset throughout the period of 

use, considering its rights within the defined scope of the contract; and

 5 the Group has the right to direct the use of the identified asset throughout the period of use. The Group assesses whether it has the 

right to direct “how and for what purpose” the asset is used throughout the period of use. 

Measurement and recognition of leases as a lessee 
At the lease commencement date, the Group recognises a right-of-use asset and a lease liability on the balance sheet. The right-of-use 
asset is measured at cost, which is made up of the initial measurement of the lease liability, any initial direct costs incurred by the Group, 
an estimate of any costs to dismantle and remove the asset at the end of the lease, and any lease payments made in advance of the lease 
commencement date (net of any incentives received). 

The Group depreciates the right-of-use assets on a straight-line basis from the lease commencement date to the earlier of the end of 
the useful life of the right-of-use asset or the end of the lease term. The Group also assesses the right-of-use asset for impairment when 
such indicators exist. 

At  the  commencement  date,  the  Group  measures  the  lease  liability  at  the  present  value  of  the  lease  payments  unpaid  at  that  date, 
discounted using the interest rate implicit in the lease, if that rate is readily available, or the Group’s incremental borrowing rate. 

Lease payments included in the measurement of the lease liability are made up of fixed payments (including in-substance fixed), variable 
payments  based  on  an  index  or  rate,  amounts  expected  to  be  payable  under  a  residual  value  guarantee  and  payments  arising  from 
options reasonably certain to be exercised. 

Subsequent to initial measurement, the liability will be reduced for payments made and increased for interest. It is remeasured to reflect 
any reassessment or modification, or if there are changes in in-substance fixed payments.

When the lease liability is remeasured, the corresponding adjustment is reflected in the right-of-use asset, or profit and loss if the right-
of-use asset is already reduced to zero.

The Group has elected to account for short-term leases and leases of low value assets using the practical expedients. Instead of recognising 
a right-of-use asset and lease liability, the payments in relation to these are recognised as an expense in profit or loss on a straight-line basis 
over the lease term. 

On the statement of financial position, right-of-use assets are separately identified and lease liabilities have been included in trade and 
other payables.

Inventory

Inventory is held at the lower of cost, being all directly attributable costs, and net realisable value.

All acquisition costs are expensed as incurred to profit or loss.

Share based payments

On the acquisition of a business, the consolidated entity assesses the financial assets acquired and liabilities assumed for appropriate 
classification  and  designation  in  accordance  with  the  contractual  terms,  economic  conditions,  the  consolidated  entity’s  operating  or 
accounting policies and other pertinent conditions in existence at the acquisition date.

Contingent consideration to be transferred by the Group is recognised at the acquisition-date fair value. Subsequent changes in the fair 
value of the contingent consideration classified as an asset or liability are recognised in profit or loss. Contingent consideration classified 
as equity is not remeasured and its subsequent settlement is accounted for within equity.

The difference between the acquisition-date fair value of assets acquired and liabilities assumed and the fair value of the consideration 
transferred  is  recognised  as  goodwill.  If  the  consideration  transferred  and  the  pre-existing  fair  values  are  less  than  the  fair  value  of 
the identifiable net assets acquired, being a bargain purchase to the Group, the difference is recognised as a gain directly in profit or 
loss on the acquisition date, but only after a reassessment of the identification and measurement of the net assets acquired and the 
consideration transferred.

Business  combinations  are  initially  accounted  for  on  a  provisional  basis.  The  Group  retrospectively  adjusts  the  provisional  amounts 
recognised and recognises additional assets or liabilities during the measurement period, based on new information obtained about the 
facts and circumstances that existed at the acquisition date. The measurement period ends on the earlier of: (i) 12 months from the date 
of the acquisition; or (ii) when the acquirer receives all the information possible to determine fair value.

In determining whether an acquisition of an acquired set of activities and assets is a business, the “concentration test” methodology as 
outlined in IFRS 3 is utilised. Where substantially all the fair value of the gross assets acquired are attributable to a single identifiable asset 
group, such as a customer list, then a business combination will not occur. 

Share based payment arrangements in which the Group receives goods or services as consideration for its own equity instruments are 
accounted for as equity-settled share based payment transactions, regardless of how the equity instruments are obtained by the Group.

The cost of equity-settled transactions with employees is measured by reference to the fair value on the date they are granted. Where 
there are no market conditions attaching to the exercise of the option, the fair value is determined using a range of inputs into a Black 
Scholes pricing model. Where there are market conditions attaching to the exercise of the options a trinomial option pricing model is used 
to determine fair value based on a range of inputs. The value of equity-settled transactions is charged to the statement of comprehensive 
income  over  the  period  in  which  the  service  conditions  are  fulfilled  with  a  corresponding  credit  to  a  share  based  payments  reserve 
in equity.

Employer’s National Insurance costs arising and settled in cash on exercise of unapproved share options are included in the share based 
payment charge in the profit or loss, with no corresponding credit to reserves in equity. 

Pension and post-retirement benefit

The Group operates a defined contribution scheme which is available to all employees. The assets of the scheme are held separately from 
those of the Group in independently administered funds. Payments are made by the Group to this scheme and contributions are charged 
to the statement of comprehensive income as they become payable.

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FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

1. Significant accounting policies continued
Taxation

2. Segmental analysis
Operating segments

Tax on the profit or loss for the period comprises current and deferred tax. Tax is recognised in the statement of profit and loss except to 
the extent that it relates to items recognised directly in equity, in which case it is recognised in equity. 

Current tax is the expected tax payable or receivable on the taxable income or loss for the period, using tax rates enacted or substantively 
enacted at the balance sheet date, and any adjustment to tax payable in respect of previous periods. 

Deferred tax is provided on temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes 
and the amounts used for taxation purposes. The following temporary differences are not provided for: the initial recognition of goodwill; 
the initial recognition of assets or liabilities that affect neither accounting nor taxable profit other than in a business combination; and 
differences relating to investments in subsidiaries to the extent that they will probably not reverse in the foreseeable future. The amount 
of deferred tax provided is based on the expected manner of realisation or settlement of the carrying amount of assets and liabilities, 
using tax rates enacted or substantively enacted at the balance sheet date. 

A deferred tax asset is recognised only to the extent that it is probable that future taxable profits will be available against which the 
temporary difference can be utilised.

Segmental reporting 

In accordance with IFRS 8 “Operating Segments”, the Group has made the following considerations to arrive at the disclosure made in 
this financial information.

IFRS 8 requires consideration of the Chief Operating Decision Maker (“CODM”) within the Group. In line with the Group’s internal reporting 
framework and management structure, the key strategic and operating decisions are made by the Board of directors, which regularly 
reviews the Group’s performance and balance sheet position and receives financial information for the Group as a whole. Accordingly, 
the Board of directors is deemed to be the CODM.

The  Group’s  revenue  and  profit  were  predominantly  delivered  from  its  principal  activity,  which  is  the  supply  of  utilities  to  business 
customers  in  the  UK.  However,  following  the  development  of  the  Yü  Smart  activity,  after  development  of  the  offering  during  2022 
and  launch  in  2023,  and  the  ambition  to  increase  activities  in  the  financing  of  smart  meters,  the  Group  is  introducing  in  2023  new 
operational segments:

 5 Retail – being the supply of electricity, gas and water to business customers in the UK, and the only operating segment generating 

revenue and gross margin in the prior year;

 5 Smart  –  being  the  provision  of  engineering  and  related  services  to  install  and  maintain  smart  and  other  meters,  and  EV  charging 

solutions as a new optional segment in the year;

 5 Metering assets – being the ownership and rental of smart metering assets as a new operational segment in the year; and 

 5 Group – being a newly introduced operating segment representing centrally managed Group functions, and other items which are not 

directly attributable to the other operating segments. 

Segmental  profit  is  measured  at  two  profit  levels,  being  operating  profit,  as  shown  on  the  face  of  the  statement  of  profit  and  loss, 
and adjusted EBITDA, as utilised by management to provide the underlying cash-like profitability of the segment and as reconciled to 
operating profit in note 7.

Assets,  liabilities  and  cash  flows  related  to  the  various  segments  are  managed  at  the  Group  level  and  are  therefore  not  allocated  or 
disclosed for each segment. The Group does disclose non-current assets and additions of such assets, allocation of goodwill, and trade 
and other receivables by segment in line with its management of the Group’s operations. 

Standards and interpretations

The  Group  has  adopted  all  of  the  new  or  amended  accounting  standards  and  interpretations  that  are  mandatory  for  the  current 
reporting period.

Any new or amended accounting standards or interpretations that are not yet mandatory have not been early adopted. This includes 
amendments to IAS 1 (Non-current liabilities with covenants) which is to be effective for periods beginning on or after 1 January 2024 and 
the potential effects are to be considered. All other amendments or standards are not expected to have a material impact on the entity 
in the current or future reporting periods, or on foreseeable future transactions.

The  directors  consider  there  to  be  three  operating  segments,  being  the  supply  of  utilities  to  businesses  (“Yü  Retail”),  the  installation 
and maintenance of energy meters and other assets (“Yü Smart”), and the financing of new meters (“Metering assets”). In addition, the 
Group eliminates intra-segment trading, where one segment trades with another, and has central income, expenses, assets and liabilities 
(“Group”) which are not directly attributable to the three operating segments.

2023

Revenue

Cost of sales

Gross profit

Retail
£’000

459,797

(377,797)

82,000

Smart
£’000

5,555

(3,053)

2,502

Operating costs, before share based 
payments and depreciation

(22,317)

(2,027)

Share based payments

Depreciation

Net impairment losses on financial and 
contract assets

Loss on derivatives

Operating profit

Adjusted EBITDA

Non-current assets

Additions of property, plant & equipment

Goodwill

Trade and other receivables

(1,258)

(1,028)

(14,309)

(3,046)

40,042

44,116

9,814

695

—

131,822

—

(329)

—

—

146

475

804

872

216

236

Metering
 assets
£’000

Intra-segment
trading
£’000

76

—

76

(68)

—

(21)

—

—

(13)

8

1,018

1,139

—

103

(5,427)

3,891

(1,536)

—

—

—

—

—

(1,536)

(1,536)

(327)

(335)

—

(224)

Group
£’000

—

—

—

(447)

—

(110)

—

—

(557)

(447)

4,741

133

—

516

Total
£’000

460,001

(376,959)

83,042

(24,859)

(1,258)

(1,488)

(14,309)

(3,046)

38,082

42,616

16,050

2,504

216

132,453

In respect of the prior year, the Group’s revenue, operating profit, adjusted EBITDA and assets predominantly related to the retail supply 
of utilities and therefore segmental reporting is not provided.

Geographical segments

100% of Group revenue, for both financial years, is generated from sales to customers in the United Kingdom (2022: 100%).

The Group has no individual customers representing over 10% of revenue (2022: none).

3. Auditor’s remuneration

Audit of these financial statements

Amounts receivable by auditor in respect of:

Audit of financial statements of subsidiaries pursuant to legislation

4. Operating profit

Profit for the year has been arrived at after charging:

Staff costs (see note 6)

Depreciation of property, plant and equipment

Depreciation of right-of-use assets

Amortisation of intangible assets

2023
£’000

105

60

165

2022
£’000

95

55

150

2023
£’000

2022
£’000

15,564

9,045

400

408

680

325

80

648

90

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 91

YÜ GROUP PLC 

FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

5. Net finance income/(expense)

Bank interest receivable

Other interest received

Total finance income

Bank interest and other finance charges payable

Interest on borrowings

Interest on lease liabilities

Total finance costs

Net finance income/(expense)

2023
£’000

783

939

1,722

(20)

(4)

(81)

(105)

1,617

2022
£’000

1

—

1

(77)

—

(14)

(91)

(90)

Other interest received consists of amounts due on collateral posted with the Group’s previous commodity trading counterparty.

6. Staff numbers and costs
The average number of persons employed by the Group (including directors) during the period, analysed by category, was as follows:

Engineering

Sales

Administration

The aggregate payroll costs of these persons were as follows:

Wages and salaries

Social security costs

Pension costs

Share based payments 

Of which:

Amounts charged to operating profit

Amounts related to smart metering installation in property, plant and engineering assets

Amounts related to development and implementation of computer software

2023
Number

2022
Number

32

27

236

295

2023
£’000

13,082

1,487

240

1,258

16,067

15,564

503

— 

7

24

159

190

2022
£’000

8,004

719

144

284

9,151

9,045

—

106

7. Reconciliation to adjusted EBITDA
A key alternative performance measure used by the directors to assess the underlying performance of the business is adjusted EBITDA. 

Adjusted EBITDA reconciliation

Operating profit

Add back:

Loss on derivative contracts

Depreciation of property, plant and equipment

Depreciation of right-of-use assets

Amortisation of intangibles

Adjusted EBITDA

2023
£’000

2022
£’000

38,082

5,930

3,046

400

408

680

926

325

80

648

42,616

7,909

The directors consider adjusted EBITDA to be a more accurate representation of underlying business performance (linked to cash from 
recurring and normalised profitability, and available for shareholders) and therefore utilise it as the primary profit measure in setting 
targets and managing financial performance. 

The loss on derivative contracts of £3,046,000 (2022: loss of £926,000) arises on the reversal of the financial derivative asset recognised 
at 31 December 2022, as referenced in note 18. 

8. Earnings per share
Basic earnings per share

Basic  earnings  per  share  is  based  on  the  profit  attributable  to  ordinary  shareholders  and  the  weighted  average  number  of  ordinary 
shares outstanding.

Profit for the year attributable to ordinary shareholders

Weighted average number of ordinary shares

At the start of the year

Effect of shares issued in the year

Number of ordinary shares for basic earnings per share calculation

Dilutive effect of outstanding share options

Number of ordinary shares for diluted earnings per share calculation

2023
£’000

30,860

2022
£’000

4,769

2023

2022

16,649,618

16,316,215

36,607

180,818

16,686,225

16,497,033

1,533,324

1,722,632

18,219,549

18,219,665

2023
£

1.85

1.69

2022
£

0.29

0.26

There  were  three  persons  employed  directly  by  the  Company  during  the  year  ended  31  December  2023  (2022:  three),  being  the  
non-executive directors. The Company’s two (2022: two) executive directors who served during the year have service contracts with a wholly 
owned subsidiary of the Company. 

Basic earnings per share

Diluted earnings per share

Key management personnel

The  aggregate  compensation  made  to  directors  and  other  members  of  key  management  personnel  (being  members  of  the  Group’s 
Executive Committee comprising the Chief Executive Officer, Chief Financial Officer and other senior leaders) is set out below:

Short-term employee benefits

Social security and pension costs

Share based payments 

2023
£’000

2,581

407

1,068

4,056

2022
£’000

2,445

375

252

3,072

The highest paid director and remuneration of the executive directors are as disclosed in the Remuneration Committee Report on page 67 
and are included in these financial statements by cross reference.

92

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 93

YÜ GROUP PLC 

 
FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

8. Earnings per share continued
Adjusted earnings per share

Adjusted earnings per share is based on the result attributable to ordinary shareholders before non-recurring items after tax, unrealised 
losses or gains on derivative contracts and the weighted average number of ordinary shares outstanding:

2023
£’000

2022
£’000

30,860

4,769

At 31 December 2023

Adjusted earnings per share

Profit for the year attributable to ordinary shareholders

Add back operating profit adjusting items (per note 7):

 Loss on derivative contracts after tax (gross loss, before tax, of £3,046,000)

Adjusted basic profit for the year

Adjusted earnings per share

Diluted adjusted earnings per share

9. Taxation

Current tax charge

Current year

Adjustment in respect of prior years

Deferred tax charge

Current year

Adjustment in respect of prior years

Total tax charge

Tax recognised directly in equity

Current tax recognised directly in equity

Deferred tax recognised directly in equity

Total tax recognised directly in equity

Reconciliation of effective tax rate

Profit before tax

Tax at UK corporate tax rate of 23.5% (2022: 19%)

Expenses not deductible for tax purposes

Tax relief on exercise of share options

Fixed asset differences

Adjustments in respect of prior periods 

Movement in tax rate on deferred tax balances

Tax charge for the year

2,330

33,190

£1.99

£1.82

2023
£’000

4,015

627

4,642

5,648

(1,451)

4,197

8,839

—

(866)

(866)

39,699

9,329

181

(170)

102

(824)

221

750

5,519

£0.33

£0.30

2022
£’000

—

—

—

1,365

(294)

1,071

1,071

—

(439)

(439)

5,840

1,110

50

(135)

130

(243)

159

8,839

1,071

11. Intangible assets

Cost

At 1 January 2023

Additions

Amortisation

At 1 January 2023

Charge for the year

At 31 December 2023

Net book value at 31 December 2023

Cost

At 1 January 2022

Additions

At 31 December 2022

Amortisation

At 1 January 2022

Charge for the year

At 31 December 2022

Net book value at 31 December 2022

Electricity 
licence
£’000

Goodwill
£’000

Customer 
books
£’000

Software and 
systems
£’000

62

— 

62

16

2

18

44

62

—

62

14

2

16

46

216

—

216

—

—

—

216

—

216

216

—

—

—

216

686

—

686

686

—

686

—

686

—

686

473

213

686

—

3,289

130

3,419

440

678

1,118

2,301

1,079

2,210

3,289

7

433

440

2,849

Total
£’000

4,253

130

4,383

1,142

680

1,822

2,561

1,827

2,426

4,253

494

648

1,142

3,111

The useful economic life of the acquired electricity licence is 35 years, which represents the fact that the licence can be revoked by giving 
25 years’ written notice but that this notice cannot be given any sooner than 10 years after the licence came into force in January 2013.

Goodwill arose on the acquisition of the management and certain other assets of Magnum Utilities Limited in May 2022, forming the 
foundations for the Yϋ Smart business unit to deliver the Group’s smart metering installation activities. Goodwill is tested annually for 
signs of impairment. The underlying assets related to the goodwill have been classified in a wider cash generating unit related to smart 
metering activities.

The customer book intangibles relate to acquisitions that took place in 2020. They represent the fair value of the customer contracts 
purchased in those acquisitions. The intangible assets were amortised over a useful economic life of two years, representing the average 
contract length of the customer books acquired.

Software and systems assets relate to investments made in third-party software packages, and directly attributable internal personnel 
costs in implementing those platforms, as part of the Group’s Digital by Default strategy.

The amortisation charge is recognised in operating costs in the income statement.

The above intangible assets are Group assets only. The Company has no intangible assets.

Deferred  taxes  at  31  December  2023  and  31  December  2022  have  been  measured  using  the  enacted  tax  rates  at  that  date  and  are 
reflected in these financial statements on that basis. Following the March 2021 Budget, the tax rate effective from 1 April 2023 increased 
from 19% to 25%.

The corporation tax payable by the Group at 31 December 2023 was £4,016,000 (2022: £nil). There was no corporation tax payable by the 
Company at 31 December 2023 or the prior year.

10. Dividends
The Group paid an interim dividend of 3p per share in 2023 (2022: nil per share). 

The directors propose a final dividend in relation to 2023 of 37p per share (2022: 3p per share).

94

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 95

YÜ GROUP PLC 

 
 
 
 
 
 
FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

12. Property, plant and equipment

13. Right-of-use assets and lease liabilities

Freehold land 
£’000

Freehold 
property
£’000

Fixtures and 
fittings
£’000

Plant and 
machinery
£’000

Computer 
equipment
£’000

Group

Cost

At 1 January 2023

Additions

At 31 December 2023

Depreciation

At 1 January 2023

Charge for the year

At 31 December 2023

150

—

150

—

—

—

3,274

—

3,274

182

109

291

Net book value at 31 December 2023

150

2,983

Cost

At 1 January 2022

Additions

At 31 December 2022

Depreciation

At 1 January 2022

Charge for the year

At 31 December 2022

150

—

150

—

—

—

3,274

—

3,274

73

109

182

Net book value at 31 December 2022

150

3,092

342

396

738

205

150

355

383

337

5

342

103

102

205

137

73

796

869

—

24

24

845

—

73

73

—

—

—

73

490

180

670

301

117

418

252

353

137

490

187

114

301

189

Total
£’000

4,329

1,372

5,701

688

400

1,088

4,613

4,114

215

4,329

363

325

688

3,641

Group

Cost

At 1 January 2023

Additions

Lease modifications

At 31 December 2023

Depreciation

At 1 January 2023

Charge for the year

At 31 December 2023

Net book value at 31 December 2023

Cost

At 1 January 2022

Additions 

At 31 December 2022

Depreciation

At 1 January 2022

Charge for the year

At 31 December 2022

Net book value at 31 December 2022

Buildings
£’000

Motor vehicles
£’000

799

198

969

1,966

686

149

835

1,131

799

—

799

606

80

686

113

—

804

—

804

—

259

259

545

—

—

—

—

—

—

—

Total
£’000

799

1,002

969

2,770

686

408

1,094

1,676

799

—

799

606

80

686

113

Included within the above net book value of property, plant and equipment is £3,139,000 (£3,250,000 at 31 December 2022) of freehold 
land, freehold property and plant and machinery which are owned by the Company. All of the freehold land and property movements 
in cost and depreciation disclosed for the Group are also for the Company. A further £6,000 (31 December 2022: £8,000) of plant and 
machinery is owned by the Company, with £2,000 depreciation charged in the year.

As further disclosed in note 30, post the balance sheet date the freehold land and building owned by the Company was transferred, at market 
value, to another Group controlled entity as part of a corporate reorganisation.

The Company entered into a new property lease in the year with a cost of £134,000 (2022: £nil). There was no depreciation charge for the 
year (2022: £nil). The net book value at 31 December 2023 of £134,000 (2022: £nil) is included within the Group right-of-use asset as above.

The Group has a lease arrangement for its main office facilities in Nottingham which was extended in the year (on an arm’s length basis 
with a related party as disclosed in note 26), and a number of motor vehicle lease arrangements for engineering installation activities. 
Other leases are short term or of low value underlying assets. 

The table below provides details of the Group’s right-of-use asset and lease liabilities recognised on the balance sheet at 31 December 2023:

Right-of-use asset

Premises

Motor vehicles

Remaining term

Borrowing rate

Asset carrying
 amount

Lease liability

0.7 to 9.4 years

1.5 to 3.0 years

6%

6%

£1,131,000

£1,081,000

£545,000

£554,000

Depreciation
 expense

£149,000

£259,000

Interest 
expense

£45,000

£36,000

The total cash outflow for leases in 2023 was £577,000 (2022: £161,000).

Lease payments not recognised as a liability

The Group has elected not to recognise a right-of-use asset or lease liability for short-term leases (leases of expected terms of 12 months 
or less) or leases of low value assets. Payments under such leases are expensed on a straight-line basis. During FY23 the amount expensed 
to profit and loss was £1,000 (2022: £40,000).

96

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 97

YÜ GROUP PLC 

FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

14. Investments in subsidiaries
The Company has the following direct and indirect investments in subsidiaries, all of which are incorporated in the United Kingdom:

16. Inventory
The Group has the following inventory balances in relation to its engineering activities:

Gas shipping services and holding company

Stock of goods for resale

Company name

Holding

Proportion of 
shares held

Nature of business

Yü Energy Holding Limited

Yü Energy Retail Limited1

Yu Water Limited

KAL Portfolio Trading Limited

Yü PropCo Limited2

Yü-Smart Limited

Yü Services Limited

Ordinary shares

Ordinary shares

Ordinary shares

Ordinary shares

Ordinary shares

Ordinary shares

Ordinary shares

Kensington Meter Assets Limited3

Ordinary shares

100%

100%1

100%

100%

100%2

100%

100%

100%3

Supply of energy to businesses

Supply of water to businesses

Dormant/holding company2

Dormant/property ownership2

Smart metering installation and maintenance

Holding company

Ownership of energy meter assets

All of the above entities are included in the consolidated financial statements and are direct holdings of the Company except: 

1.  Yü Energy Retail Limited is a subsidiary of Yü Energy Holding Limited.

2. 

 Yü  PropCo  Limited  was,  after  the  balance  sheet  date,  transferred  to  be  a  direct  subsidiary  of  KAL  Portfolio  Trading  Limited.  Both  entities  were 
previously dormant.

3.  Kensington Meter Assets Limited is a subsidiary of Yü Services Limited. 

All entities have the same registered address as Yü Group PLC. The address is listed as part of the Company information on page 107.

15. Deferred tax assets
Deferred tax assets are attributable to the following:

Property, plant and equipment

Tax value of loss carry-forwards

Share based payments

Movement in deferred tax in the period:

Property, plant and equipment

Tax value of loss carry-forwards

Share based payments

Property, plant and equipment

Tax value of loss carry-forwards

Share based payments

Group

Company

2023
£’000

(293)

792

1,470

1,969

2022
£’000

(21)

4,717

604

5,300

2023
£’000

—

—

1,470

1,470

2022
£’000

— 

220

604

824

At 
1 January 
2023
£’000

(21)

4,717

604

5,300

At 
1 January 
2022
£’000

(45)

5,812

165

5,932

Recognised 
in income
£’000

Recognised 
directly 
in equity
£’000

At 
31 December 
2023
£’000

(272)

(3,925)

—

(4,197)

—

—

866

866

(293)

792

1,470

1,969

Recognised 
in income
£’000

Recognised 
directly 
in equity
£’000

At 
31 December 
2022
£’000

24

(1,095)

—

(1,071)

— 

— 

439

439

(21)

4,717

604

5,300

The deferred tax asset is expected to be utilised by the Group in the coming years and there is no time limit to utilisation of such losses. 
The Board forecasts sufficient taxable income as a result of the growth in the customer base and increased profitability against which it will 
utilise these deferred tax assets.

Deferred tax for the Company includes the Group movements recognised directly in equity, in 2023 and 2022, in share based payments 
equivalent to those disclosed for the Group. For 2023, the Company charge to deferred tax also includes £220,000 in respect of tax losses 
carried forward, which is recognised in income (2022: £195,000). The £792,000 tax value of losses carried forward is expected to be fully 
utilised in the next 12 months.

98

YÜ GROUP PLC 
Annual report and financial statements 2023

There is no inventory held by the Company.

17. Trade and other receivables

Current

Gross trade receivables

Provision for doubtful debts and expected credit loss

Net trade receivables

Accrued income – net of provision

Prepayments

Cash collateral deposited for commodity hedging

Other receivables

Amount due from subsidiary undertakings

Non-current

Prepayments

Amount due from subsidiary undertakings

2023
£’000

546

546

2022
£’000

345

345

Group

2023
£’000

Company

2022
£’000

2023
£’000

2022
£’000

39,435

(27,651)

11,784

52,325

6,244

49,822

7,047

30,977

(19,499)

11,478

31,842

3,065

—

7,954

— 

— 

127,222

54,339

5,231

—

5,231

—

—

—

—

—

—

— 

13

—

500

25,966

26,479

—

3,297

3,297

—

—

—

—

—

—

500

496

996

—

8,119

8,119

Movements in the provision for doubtful debts and expected credit loss in gross trade receivables are as follows:

Opening balance

Provisions recognised less unused amounts reversed

Provision utilised in the year

Closing balance – provision for doubtful debts and expected credit losses

2023
£’000

19,499

14,824

(6,672)

27,651

2022 
£’000

6,007

21,071

(7,579)

19,499

The directors have assessed the level of provision on net trade receivables at 31 December 2023 by reference to the recoverability of 
customer receivable balances post the year end, and believe the provision carried is appropriate. The provision is calculated based on an 
assessment of risk, including factors such as the age of the balance outstanding, whether the customer remains being supplied energy 
by the Group, and the extent and position of the balance in the Group’s credit control process.

A reduced provision of £120,000 (2022: increase of £349,000) for expected credit loss on accrued income was credited (2022: charged) in 
the period, leading to a total provision at 31 December 2023 of £1,710,000 (2022: £1,830,000). Expected credit losses and the recognition, 
where appropriate, of previous customer credit balances are recognised in the income statement as net impairment losses on financial 
and contract assets.

The net impairment losses on financial and contract assets of £14,309,000 (2022: £21,420,000) consist of a £120,000 credit (2022: £349,000 
charge) for expected credit loss on accrued income, £526,000 (2022: £nil) credit for other balances written back, and £14,824,000 (2022: 
£21,071,000) provision for bad debts and expected credit loss on trade receivables.

The directors consider that the carrying amount of trade and other receivables approximates to their fair value due to their maturities 
being short term.

The Group balance of £49,822,000 (2022: £nil) of cash collateral was deposited with the Group’s previous trading commodity partner to 
cover credit exposure of that counterparty on the forward hedges entered into by the Group. This collateral has been fully recovered as 
part of arrangements to secure new trading arrangements with Shell. Group other receivables also includes immaterial amounts due 
from BEIS related energy relief schemes (2022: £2,100,000).

Annual report and financial statements 2023 99

YÜ GROUP PLC 

FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

17. Trade and other receivables continued
The Company other receivables balance of £522,000, which is also included in the Group consolidated balance, relates to a bank cash 
deposit. This cash deposit does not fulfil the criteria of being classified as cash and cash equivalents in view of the balance being secured 
for operational activities of the Group. Group other receivables included, in the prior year only, a further £69,000 of cash held in bank 
accounts owned by the Group which are related to Government led support for customers.

The amount due from subsidiary undertakings in the Company accounts of Yü Group PLC at 31 December 2023 of £29,263,000 (2022: 
current of £496,000 and non-current of £8,119,000) relates to intra-Group accounts (2022: formal loan facility), of which the majority was 
a balance with Yü Energy Retail Ltd and Yü Energy Holding Ltd which was largely repaid prior to approval of these financial statements.

The Board of Yü Group PLC has considered the provisions around impairment of intercompany indebtedness contained within IFRS 9 
“Financial Instruments” and concluded (on the basis of other amounts due to subsidiaries offsetting receivable balances and amounts 
becoming due shortly after the balance sheet date) that there is no requirement for an expected credit loss provision at 31 December 
2023 (2022: no provision), leading to no credit or charge to profit in the year (2022: £300,000 credit which is not included in the Group’s 
consolidated financial statements).

18. Financial derivative asset

Current

Financial derivative asset

Non-current

Financial derivative asset

Group

2023
£’000

—

—

2022
£’000

1,484

1,562

Company

2023
£’000

2022
£’000

—

—

—

—

There  is  no  financial  derivative  asset  or  liability  at  31  December  2023  as  the  forward  commodity  trades  outstanding  are  intended 
to  be  fully  utilised  for  the  Group’s  “own  use”  (under  IFRS  9)  to  meet  expected  customer  demand  in  the  normal  course  of  business. 
At  31  December  2022,  the  £3,046,000  financial  derivative  asset  reflected  the  fair  value  of  a  small  proportion  of  the  Group’s  forward 
commodity trades which were not judged to meet the strict “own use” criteria under IFRS 9.

19. Cash and cash equivalents

Cash at bank and in hand

Group

Company

2023
£’000

32,477

32,477

2022
£’000

18,970

18,970

2023
£’000

7

7

2022
£’000

13,488

13,488

As  disclosed  in  note  17,  the  cash  and  cash  equivalents  amounts  exclude  £522,000  (2022:  £569,000)  of  cash  which  is  included  in 
other receivables. 

100

YÜ GROUP PLC 
Annual report and financial statements 2023

20. Trade and other payables

Current

Trade payables

Accrued expenses

Lease liabilities

Tax and social security

Other payables

Amounts due to subsidiary undertakings

Non-current

Accrued expenses

Lease liabilities

Group

2023
£’000

6,492

88,737

354

15,347

12,915

—

2022
£’000

4,636

55,281

112

5,587

8,244

—

123,845

73,860

— 

1,281

1,281

158

48

206

Company

2023
£’000

2022
£’000

136

25

24

—

—

— 

185

— 

80

80

—

64

—

—

—

9,097

9,161

—

—

—

The contractual maturities (representing undiscounted contractual cash flows) of the lease liabilities are as follows:

Maturity analysis

Expiring in less than one year

Expiring between two to five years

Expiring after more than five years

Group

Company

2023
£’000

450

954

595

1,999

2022
£’000

120

50

—

170

2023
£’000

2022
£’000

30

90

— 

120

—

—

—

—

The remaining trade and other payables have undiscounted contractual cash flows equal to their fair value and are payable within a year.

21. Borrowings

Current

Bank loan

Non-current

Bank loan

Group

Company

2023
£’000

3

352

2022
£’000

—

—

2023
£’000

2022
£’000

—

—

—

—

Borrowings  relate  to  the  Group’s  investment  in  smart  meters  which  return  an  index-linked,  recurring  annuity  over  a  15+  year  term. 
The  amount  outstanding  relates  to  amounts  drawn  on  a  £5.2m  facility,  agreed  during  2023,  with  Siemens  Finance  in  relation  to  the 
finance of such meters. Repayments are over a 10 year period with a bullet repayment, and with an interest rate fixed at the date of 
drawdown. The borrowings are fully secured on the assets of the wholly owned subsidiary entity, Kensington Meter Assets Limited.

The bank loan is shown net of unamortised arrangement fees of £190,000 (2022: £nil) which are being amortised over the life of the loan.

The contractual maturities (representing undiscounted contractual cash flows) of the bank loans are as follows:

Maturity analysis

Expiring in less than one year

Expiring between two to five years

Expiring after more than five years

Group

2023
£’000

67

268

530

865

Company

2022
£’000

2023
£’000

2022
£’000

—

—

—

—

—

—

— 

—

—

—

—

—

Annual report and financial statements 2023 101

YÜ GROUP PLC 

FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

22. Financial instruments and risk management
The Group’s principal financial instruments are cash, trade and other receivables, trade and other payables and derivative financial assets. 

Derivative instruments, related to the Group’s hedging of forward gas and electricity demand, are level 1 financial instruments and are 
measured at fair value through the statement of profit or loss where they are not treated as “own use” under IFRS 9. Such fair value is 
measured by reference to quoted prices in active markets for identical assets or liabilities. 

All derivatives are held at a carrying amount equal to their fair value at the period end. The Group trades entirely in pounds sterling and 
therefore it has no foreign currency risk.

The Group has exposure to the following risks from its use of financial instruments: 

a)  commodity hedging and derivative instruments (related to customer demand, market price volatility and counterparty credit risk); 

b)  customer credit risk; and

c) 

liquidity risk.

(a) Commodity trading and derivative instruments

The Group is exposed to market risk in that changes in the price of electricity and gas may affect the Group’s income or liquidity position. 
The use of derivative financial instruments to hedge customer demand also results in the Group being exposed to risks from significant 
changes in customer demand (beyond that priced into the contracts), and counterparty credit risk with the trading counterparty.

Commodity, energy prices and customer demand
The Group uses commodity purchase contracts to manage its exposures to fluctuations in gas and electricity commodity prices. The 
Group’s objective is to reduce risk in energy price volatility by entering into back-to-back (to the extent practical) energy contracts with 
its suppliers and customers, in accordance with a Board approved risk mandate. Commodity purchase contracts are entered into as part 
of the Group’s normal business activities. 

Commodity purchase contracts are expected to be delivered entirely to the Group’s customers and are therefore classified as “own use” 
contracts. These instruments do not fall into the scope of IFRS 9 and therefore are not recognised in the financial statements. 

If any of the contracts in the Group’s portfolio are expected to be settled net in cash and are not entered into so as to hedge, in the normal 
course of business, the demand of customers, then such trades are measured at fair value. The gain or loss on remeasurement to fair value 
is recognised immediately in profit and loss. All forward trades were considered to meet the criteria for “own use” at 31 December 2023.

As far as practical, in accordance with the risk mandate, the Group attempts to match new sales orders (based on estimated energy 
consumption,  assuming  normal  weather  patterns,  over  the  contract  term)  with  corresponding  commodity  purchase  contracts.  There 
is a risk that at any point in time the Group is over or under-hedged. Holding an over or under-hedged position opens the Group up to 
market risk which may result in either a positive or negative impact on the Group’s margin and cash flow, depending on the movement in 
commodity prices. In view of the Group’s commodity hedging position and available mitigation, any major deviation in customer demand 
is not considered to deliver a material impact on the Group’s financial performance.

Increased volatility of global gas and electricity commodity prices has increased the potential gain or loss for an over or under-hedged 
portfolio, and the Group continues to closely monitor its customer demand forecast to manage volatility. The Group also applies premia 
in its pricing of contracts to cover some market volatility (which has proven to be robust despite the market context), and contracts with 
customers also contain the ability to pass through costs which are incurred as a result of customer demand being materially different to 
the estimated volume contracted.

Liquidity risk from commodity trading
The Group’s trading arrangements can, in the absence of suitable credit lines or other arrangements being in place, result in the need 
to  post  cash  or  other  collateral  to  trading  counterparties  when  commodity  markets  are  below  the  Group’s  average  weighted  price 
contracted forward. A significant reduction in electricity and gas markets could, therefore, lead to a material exposure arising for any 
trading counterparty which, in the absence of a suitable credit arrangement, could result in credit support such as cash being required 
as collateral.

As  part  of  the  Group’s  new  Trading  Agreement  with  Shell,  signed  in  February  2024,  there  is  no  requirement  in  the  normal  course  to 
provide any such credit support and, as such, no impact on liquidity risk in the normal course of business. 

Trading counterparty credit risk
In mirror opposite to the liquidity risk noted above, the Group carries credit risk to trading counterparties where market prices are above 
the average weighted price contracted forward. In view of the lower energy commodity markets experienced at the end of 2023, this 
credit risk is not held at 31 December 2023. However, any such credit exposure would predominantly arise with the Group’s main trading 
counterparty, being Shell from February 2024.

The Board monitors the position in respect of credit exposure with its trading counterparties, and contracts only with major organisations 
which the Board considers to be robust and of appropriate financial standing. 

(b) Customer or other counterparty credit risk

Credit risk is the risk of financial loss to the Group if a customer or counterparty to a financial instrument fails to meet its contractual 
obligations and arises principally from the Group’s receivables from customers (in addition to trading counterparties as noted in section 
(a) above). 

As contracts are expected to be outside of IFRS 9, there is no sensitivity analysis provided on such contracts.

Share capital

22. Financial instruments and risk management continued
(b) Customer or other counterparty credit risk continued
These operational exposures are monitored and managed at Group level. All customers operate in the UK and turnover is made up of 
a large number of customers each owing relatively small amounts. New customers have their credit checked using an external credit 
reference agency prior to being accepted as a customer. The provision of a smart meter is also mandatory for some sales channels.

Credit  risk  is  also  managed  through  the  Group’s  standard  business  terms,  which  require  all  customers  to  make  a  monthly  payment 
predominantly  by  direct  debit,  and  requires  security  deposits  in  advance  where  appropriate.  At  31  December  2023  there  were  no 
significant concentrations of credit risk. The carrying amount of the financial assets (less the element of VAT and CCL included in the 
invoiced balance, which is recoverable in the event of non-payment by the customer) represents the maximum credit exposure at any 
point in time.

The  Board  considers  the  exposure  to  debtors  based  on  the  status  of  customers  in  its  internal  debt  journey,  the  level  of  customer 
engagement in finding an appropriate solution, the customer’s creditworthiness, the provision for doubtful debts and expected credit 
loss held, the level of reclaimable VAT and CCL on the balances, and cash received after the period end.

At 31 December 2023 the Group held a provision against doubtful debts and expected credit loss of £29,361,000 (2022: £21,329,000). 
This  is  a  combined  provision  against  both  trade  receivables  at  £27,651,000  (2022:  £19,499,000)  and  accrued  income  at  £1,710,000 
(2022:  £1,830,000).  The  increase  reflects  the  growth  in  the  Group’s  activities,  which  is  mitigated  by  strong  customer  collections 
recorded in 2023.

In relation to trade receivables, after provision and accounting for VAT and CCL reclaimable, the exposure assessed by directors is less 
than 3% of the gross balance. If this exposure was +/-1% of that assessed, the gain or loss arising recognised in the income statement and 
impacting net assets would be +/-£394,000. 

If the expected customer credit loss rate on accrued income was +/-10%, the gain or loss arising would be +/-£171,000.

(c) Liquidity risk 

Liquidity risk is the risk that  the  Group  will not  be  able  to  meet  its financial obligations as they fall due. The  Board  is responsible  for 
ensuring  that  the  Group  has  sufficient  liquidity  to  meet  its  financial  liabilities  as  they  fall  due  and  does  so  by  monitoring  cash  flow 
forecasts and budgets. 

The Board also monitors the position in respect of the Group’s performance against covenants as part of its trading arrangements, and 
any requirements under its licence to operate including its Ofgem energy supply licence. 

As part of assessing the Group’s liquidity, the Board considers: low profitability; delays in customer receivable payments; major risks and 
uncertainties; and the ability to comply with its Trading Agreements. 

A low cash collection scenario, whereby customers delay or default on payment, would result, per each 10% of cash collections compared 
to management’s base assumptions, in a full year impact on cash of £2,172,000.

Any excess cash balances are held in short-term deposit accounts which are either interest or non-interest accounts. At 31 December 
2023 the Group had £32,477,000 (2022: £18,970,000) of cash and bank balances (as per note 19) in addition to £49,800,000 cash collateral 
posted with our previous trading counterparty which was repaid in Q1 2024.

23. Share capital and reserves

Allotted and fully paid ordinary shares of £0.005 each

16,741,195

84

16,649,618

2023
Number

2023
£’000

2022
Number

2022
£’000

83

The Company has one class of ordinary share with nominal value of £0.005 each, which carries no right to fixed income. The holders of 
ordinary shares are entitled to receive dividends as declared and are entitled to one vote per share at meetings of the Company.

The Group and Company-only movement in reserves is as per the statement of changes in equity as detailed on page 81 and 82.

Share capital represents the value of all called up, allotted and fully paid shares of the Company. The movement in the year relates to the 
exercise of various share options, at exercise prices of between £0.005 and £5.825.

The share premium account represents amounts received on the issue of new shares in excess of their nominal value, net of any direct 
costs of any shares issued. The share premium movement in the year relates to the excess, where appropriate, of the price at which 
options were exercised during the year over the £0.005 nominal value of those shares. As disclosed in note 30, the directors will propose 
a resolution to shareholders at the Company’s annual general meeting so as to, subject to court approval, cancel the Company’s share 
premium account.

The merger reserve was created as part of the 2016 Group reorganisation prior to listing.

Retained earnings comprises the Group’s cumulative annual profits and losses.

102

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 103

YÜ GROUP PLC 

FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

24. Share based payments
The Group operates a number of share option plans for qualifying employees. Options in the plans are settled in equity in the Company. 

The terms and conditions of the outstanding grants made under the Group’s schemes are as follows:

24. Share based payments continued
The fair value of each option grant is estimated on the grant date using an appropriate option pricing model. There were no options 
granted in 2023, and the following fair value assumptions were assumed in the prior year:

Exercisable between 

Expected 
term

Commencement

Lapse

Exercise 
price

Vesting 
schedule

Amount 
outstanding at 
31 December 
2023

Amount 
outstanding at 
31 December 
2022

Date of grant

17 February 2016

22 December 2016

6 April 2017

6 April 2017

28 September 2017

9 April 2018

26 September 2018

25 February 2019

4 October 2020

4 October 2020

13 May 2022

13 May 2022

1 December 2022

3

3

3

6.5

6.5

6.5

6.5

6.5

3

3

1

2

3

17 February 2019

17 February 2026

22 December 2019

22 December 2026

£0.09

£3.25

6 April 2020

6 April 2020

6 April 2027

£0.005

6 April 2027

£2.844

28 September 2020

28 September 2027

£5.825

9 April 2021

9 April 2028

£10.38

26 September 2021

26 September 2028

£8.665

25 February 2022

25 February 2029

£1.09

30 April 2023

4 October 2030

£0.005

30 April 2024

4 October 2030

£0.005

30 April 2023

4 October 2030

£0.005

30 April 2024

4 October 2030

£0.005

1 January 2026

1 July 2026

£2.28

19 December 2022

3.3

31 March 2026

31 March 2033

£0.005

Weighted average remaining contractual life of options outstanding 

The following vesting schedules apply to the options:

1  100% of options vest on the third anniversary of date of grant.

1

1

1

1

1

1

1

1

2

3

2

3

4

5

—

— 

43,950

87,900

27,000

59,084

6,539

20,000

172,388

172,388

—

25,539

156,536

762,000

13,500

13,500

43,950

87,900

40,500

59,084

6,539

20,000

210,696

172,388

12,769

25,539

179,267

837,000

1,533,324

1,722,632

7.1 years

8.0 years 

2 

 100% of options have vested on the achievement of a performance condition related to the Group’s share price at a pre-determined date.

3  The level of vesting is dependent on a performance condition, being the Group’s share price at a pre-determined date.

4  100% of options vest on the third anniversary of the Save As You Earn (“SAYE”) savings contract start date.

5  The level of vesting is dependent on a performance condition, being the Group’s EBITDA performance over a qualifying period.

There were no share options granted during 2023.

The number and weighted average exercise price of share options were as follows:

Balance at the start of the period

Granted

Forfeited

Lapsed

Exercised

Balance at the end of the period

Vested at the end of the period

Exercisable at the end of the period

Weighted average exercise price for:

Options granted in the period

Options forfeited in the period

Options exercised in the period

Exercise price in the range:

From

To

2023
shares

2022
shares

1,722,632

1,099,153

—

1,055,364

(97,731)

(98,482)

— 

—

(91,577)

(333,403)

1,533,324

1,722,632

416,861

284,973

416,861

284,973

—

£0.534

£1.354

£0.005

£10.38

£0.393

£0.256

£0.289

£0.005

£10.38

Dividend yield

Risk-free rate

Share price volatility

Expected life (years)

Weighted average fair value of options granted during the period

2023

— 

—

—

— 

—

2022

0%

2.1%

117%

3 years

£3.87

The share price volatility assumption in 2022 was based on the actual historical share price of the Group since listing in March 2016.

The total expenses recognised for the year arising from share based payments are as follows:

Equity-settled share based payment expense 

National Insurance costs related to exercise of share options

Total share based payment charge

2023
£’000

1,150

108

1,258

2022
£’000

210

74

284

National Insurance costs relate to Employer’s National Insurance payable on the exercise of unapproved (for tax purposes) share options.

25. Commitments
Capital commitments

The Group has entered into contracts to develop its digital platform as part of the Digital by Default strategy. Such contracts may be 
terminated with a limited timescale and as such are not disclosed as a capital commitment.

The Group and Company have no other capital commitments at 31 December 2023 (2022: £nil).

Security

The Group has entered into Trading Agreements with the Shell Group in February 2024 to provide access to commodity markets. As part 
of this arrangement there is a requirement to meet certain covenants, a fixed and floating charge (including mandate over certain banking 
arrangements in the event of default) over the main trading subsidiaries of the Group, being Yü Energy Holding Limited and Yü Energy 
Retail Limited, and a parent company guarantee from the Company.

As part of the Group’s activities in financing smart meters, a Group entity has provided security over such assets in relation to bank debt 
provided by Siemens Finance.

Yü Group PLC provides parent company guarantees on behalf of its wholly owned subsidiaries to a small number of industry counterparties 
as is commonplace for the utilities sector. 

As disclosed in note 17, included in other receivables of the Company and the Group is an amount of £500,000 held in a separate bank 
account over which the Group’s bankers have a fixed and floating charge.

Contingent liabilities

The Group had no contingent liabilities at 31 December 2023 (2022: £nil).

26. Related parties and related party transactions
The Group has transacted with CPK Investments Limited (an entity owned by Bobby Kalar). CPK Investments Limited owns one of the 
properties from which the Group operates via a lease to Yü Energy Retail Limited. During 2023 the Group paid £135,000 in lease rental 
and service charges to CPK Investments Limited (2022: £120,000). There was a balance of £35,000 owing to CPK Investments Limited at 
31 December 2023 (2022: £nil).

The  directors,  after  taking  external  advice  including  from  an  external  independent  valuer,  reviewed  the  terms  of  the  lease  with  CPK 
Investments Limited for the Nottingham head office. The Group entered into an agreement in April 2023 to extend the term of the lease 
and amended certain terms (which remain on an arm’s-length basis). 

All transactions with related parties have been carried out on an arm’s length basis.

104

YÜ GROUP PLC 
Annual report and financial statements 2023

Annual report and financial statements 2023 105

YÜ GROUP PLC 

 
FINANCIAL STATEMENTS

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS continued

27. Net cash/(net debt) reconciliation
The net cash/(net debt) and movement in the year were as follows:

Cash and cash equivalents

Borrowings

Net cash

The movements in net cash/(net debt) and lease liabilities were as follows:

Balance as at 1 January 2022 

Cash flows

Interest 

Balance as at 31 December 2022

Cash flows:

 Movement in cash and cash equivalents

 Drawdown of new borrowings

 Interest

 Repayment

Recognition of leases on acquired right-of-use assets

Modification of lease liabilities

Cash
£’000

Borrowings
£’000

7,049

11,921

—

18,970

13,507

—

—

—

—

—

—

—

—

—

—

(356)

(4)

5

—

—

Sub-total 
net cash
£’000

7,049

11,921

—

18,970

13,507

(356)

(4)

5

—

—

2023
£’000

32,477

(355)

32,122

2022
£’000

18,970

—

18,970

Leases
£’000

(267)

121

(14)

(160)

—

—

(81)

577

(1,002)

(969)

Net cash less
 leases
£’000

6,782

12,042

(14)

18,810

13,507

(356)

(85)

582

(1,002)

(969)

Balance as at 31 December 2023

32,477

(355)

32,122

(1,635)

30,487

28. Business combinations
There were no business combinations or acquisitions in 2023.

During  2022,  the  Group  acquired  (from  administration)  certain  assets  of  Magnum  Utilities  Limited,  including  the  management  team 
of  the  business.  The  acquisition  provided  the  foundation  to  create  Yü  Smart,  being  the  new  Group  capability  to  install,  service  and 
maintain smart meters and EV charging assets. The fair value of the identifiable assets acquired was £224,000, which was settled through 
consideration paid at or closely after completion. 

29. Subsidiary audit exemption
Yu Water Limited (company number 09918643), Yü Services Limited (11440201) and Yü-Smart Limited (12311416) are exempt from the 
requirements of an audit, for the year ended 31 December 2023, under section 479A of the Companies Act 2006.

30. Post-balance sheet events
The  Group  entered  into  the  Trading Agreement  with  Shell  Group  in  February  2024, and  terminated  its legacy  arrangements with  the 
previous trading counterparty.

As disclosed in note 23, the directors will propose, for consideration as a special resolution at the Company’s annual general meeting and 
subject to the necessary court approvals required for such a process, the cancellation of the Company’s share premium account. If successful, 
the share premium account of £11,908,911 would be credited to distributable reserves.

On 19 February 2024, the shares of Yü PropCo Limited were sold (intra-Group) by the Company to KAL Portfolio Trading Limited as part 
of  a  corporate  reorganisation.  The  freehold  land  and  building  held  by  the  Company  was  then  sold  by  the  Company  to  KAL  Portfolio 
Trading Limited at the estimated market value (equivalent to book value) of £3,133,777. These transactions do not impact the Group’s 
consolidated balance sheet position.

There are no other significant post-balance sheet events.

106

YÜ GROUP PLC 
Annual report and financial statements 2023

Company SecretaryPaul Rawson Company website and emailwww.yugroupplc.com ir@yugroupplc.comRegistered office CPK House 2 Horizon Place Nottingham Business Park Mellors Way Nottingham NG8 6PY Nominated adviser Liberum Capital LimitedRopemaker Place 25 Ropemaker Street London EC27 9LYCorporate broker Liberum Capital LimitedRopemaker Place25 Ropemaker StreetLondon EC27 9LYAuditor and reporting accountant RSM UK Audit LLP Suite A, 7th Floor East West Building2 Tollhouse Hill Nottingham NG1 5FS Solicitors to the Company Osborne Clarke LLPOne London WallLondon EC2Y 5EBDLA Piper UK LLP 160 Aldersgate Street Barbican London EC1A 4HTRegistrars Neville Registrars Limited Neville House Steelpark Road Halesowen B62 8HD 0121 585 1131 Financial PR Teneo2nd Floor85 Fleet StreetLondon EC4Y 1AECOMPANY INFORMATIONYÜ GROUP PLC Annual report and financial statements 2023107Yü Group PLC’s commitment to environmental issues is reflected in this Annual Report, which has been printed on Symbol Freelife Satin, an FSC® certified material. This document was printed by L&S using its environmental print technology, which minimises the impact of printing on the environment, with 99% of dry waste diverted from landfill. The printer is a CarbonNeutral® company.Both the printer and the paper mill are registered to ISO 14001.Y

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G R O U P   P LC

CPK House
2 Horizon Place
Nottingham Business Park
Mellors Way
Nottingham NG8 6PY

www.yugroupplc.com