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888 · LSE Communication Services
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Ticker 888
Exchange LSE
Sector Communication Services
Industry Gambling, Resorts & Casinos
Employees 1001-5000
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FY2022 Annual Report · 888
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ANNUAL
REPORT
AND
ACCOUNTS
2022

Strategic Report

888 HOLDINGS IS ONE OF THE WORLD’S LEADING BETTING 
AND GAMING COMPANIES AND OWNS AND OPERATES A 
RANGE OF INTERNATIONALLY RENOWNED BRANDS INCLUDING 
WILLIAM HILL, 888, MR GREEN AND SI SPORTSBOOK.

OUR 
PURPOSE

TO ENTERTAIN AND EXCITE CUSTOMERS WITH THE BEST 
GAMBLING EXPERIENCE IN THE WORLD.

 Read more on page 4

OUR 
MISSION

TO LEAD THE GAMBLING WORLD IN CREATING THE BEST BETTING 
AND GAMING EXPERIENCES, BRINGING UNRIVALLED MOMENTS OF 
EXCITEMENT TO PEOPLE’S DAY-TO-DAY LIVES. WE ACHIEVE THIS BY 
DEVELOPING STATE-OF-THE-ART TECHNOLOGY AND CONTENT-RICH 
PRODUCTS THAT PROVIDE FUN, FAIR AND SAFE BETTING AND 
GAMING ENTERTAINMENT TO CUSTOMERS WORLDWIDE.

 Read more on page 4

CONTENTS

STRATEGIC REPORT
01  Highlights 2022

02  At a Glance 

04  Strategic Roadmap

05 

Investment Case

06  Chair’s Statement 

12  Business Model 

14  Strategic Overview

24  Key Enablers

24   Product and content 

leadership 

26  World class brands

27  Customer excellence 

28  KPIs

32  Stakeholder Engagement 

34  Sustainability

36  Players

40  People

44  Planet

46  TCFD Overview

48  CFO’s Report

56  Risk Management

67  Viability Statement

68  Task Force on Climate-related 
Financial Disclosures 
(TCFD) Report

GOVERNANCE
90  Board of Directors

92  Corporate Governance 

Report 

98  Nominations Committee

100  ESG Committee

102  Audit Committee

108  Remuneration Committee

111  Directors’ Remuneration 

Report

126  Directors’ Report

FINANCIAL STATEMENTS
134  Independent Auditor’s 

Report

145  Consolidated Income 

Statement

146  Consolidated Statement 

of Comprehensive Income 

147 

 Consolidated Statement 
of Financial Position

148  Consolidated Statement 
of Changes in Equity

149  Consolidated Statement of 

Cash Flows

150  Notes to the Consolidated 
Financial Statements

200  Company Balance Sheet

201  Company Statement 
of Changes in Equity

202   Company Statement 

of Cash Flows 

203  Notes to the Company 

Financial Statements 

205  Shareholder Information 

205  Company Information

 
 
 
 
 
 
Highlights* 2022

Reported Revenue £m

Pro forma Revenue £m

£1,239m +74%

£1,850m -3%

2021: £712m

2022

2021

EBITDA £m

£116m +29%

2021: £90m

2022

2021

2021: £1,907m

1,239

2022

712

2021

Pro forma Adjusted EBITDA £m

£311m +15%

2021: £270m

116

90

2022

2021

1,850

1,907

311

270

Average monthly players (millions)

1.6m +1%

2021: 1.6m

2022

2021

1.6

1.6

*   EBITDA is defined as earnings before interest, tax, depreciation and amortisation. 

 Adjusted EBITDA is defined as EBITDA excluding share based payment 
charges, foreign exchange losses and exceptional items and other defined 
adjustments. Further detail on exceptional items and adjusted measures is 
provided in note 3 to the financial statements.

 Pro forma metrics, which are unaudited, reflect the results as if 888 had 
owned William Hill for each of the periods and excludes the results of the 
888 Bingo business for all periods.

 To see full details of our KPIs please go to page 28

888 Holdings PLC Annual Report & Accounts 2022

01

STRATEGIC REPORT 
 
STRATEGIC REPORT

AT A GLANCE
AT A GLANCE

A global leader with  
world class brands

888 HOLDINGS IS ONE OF THE WORLD’S LEADING BETTING  
AND GAMING COMPANIES. 

In 2022, the Group acquired the international (non-US) business of William Hill to create one of the 
world’s leading global betting and gaming operators. Incorporated in Gibraltar and headquartered 
in the UK, the Group operates from offices worldwide and employs over 11,000 people globally.

The Group owns and operates internationally renowned brands, including William Hill, 888casino, 
888poker, 888sport, and Mr Green. In addition, the Group operates the SI Sportsbook and SI Casino 
brands in the US in partnership with Authentic Brands Group.

The Group’s operations are split into Retail, UK Online and International Online, all of which house world-
class brands, and offer leading products to excite and engage our customers.

A RANGE OF LEADING BRANDS

 Read more on page 26

DIVERSIFIED REVENUE BY PRODUCT (PRO FORMA)1

Retail

Gaming

52%

 Read more on page 5052+

20%

28%

888 Holdings PLC Annual Report & Accounts 2022

Betting

02

1.   Pro forma numbers, which are unaudited, reflect the results as 
if 888 had owned William Hill for the entire period, and exclude 
the bingo business.

28
+
20
OUR LOCALLY LICENSED OPERATIONS AND OFFICES

11

13

8

5

11

9

13

1

3

6

4

12

7

24

6

12

1

8

10

9

7

15

22

20

18

17

21

19

14

16

14

3

5

10

 Locally licenced markets:

1.  UK
2.  Gibraltar
3.  Ireland
4.  Jersey
5.  Germany
6.  Romania
7.  Spain
8.  Italy

9.  Denmark
10. Malta
11.  Sweden
12.  Portugal
13.  Latvia
14.  Colombia
15.  Canada (Ontario)

US:  
16.  Nevada
17.  Delaware
18. New Jersey
19.  Colorado
20. Pennsylvania
21.  Virginia
22. Michigan

 Offices:

1.  Bulgaria
2.  Ceuta
3.  Colombia
4.  Gibraltar
5.  India
6.  Ireland
7.  Israel

8.  Latvia
9.  Malta
10. Philippines
11.  Poland
12.  Romania
13.  UK
14.  US

OUR OPERATING DIVISIONS

UK&I

ONLINE

RETAIL

International

ONLINE

Our sports betting and gaming brands 
are some of the most popular in the 
UK&I market. William Hill and 888casino 
are our flagship brands here, offering 
market leading products to millions of 
customers every month. 

Our William Hill retail estate has been 
a permanent fixture on the UK high 
street for over 50 years. We now have 
a portfolio of 1,386 shops offering 
exciting betting and gaming products 
to millions of customers all across the 
UK, complementing our online offering.

We serve customers in over 100 
countries worldwide using our range 
of world-class brands, with a primary 
focus on our other core markets of 
Italy and Spain, together with exciting 
growth markets such as Canada, 
Denmark and Germany.

Revenue / Pro forma1 revenue

Revenue / Pro forma1 revenue

Revenue / Pro forma1 revenue

£456m / £717m

£256m / £519m

£508m / £614m

Pro forma average  
monthly actives

Number of Licensed
Betting Offices at Dec-22

Pro forma average  
monthly actives

1.1m

1,386

0.5m

1.   Pro forma numbers, which are unaudited, reflect the results as if 888 had owned William Hill for the entire period, and exclude the bingo business.

888 Holdings PLC Annual Report & Accounts 2022

03

STRATEGIC REPORTSTRATEGIC ROADMAP

Realising our potential

LEVERAGING OUR FUNDAMENTAL STRENGTHS AND ADDRESSING 
OUR CHALLENGES HEAD ON WITH SWIFT ACTIONS AND A CLEAR PLAN, 
AS WE SET THE PLATFORM FOR FUTURE SUCCESS

GOAL

Grow EPS & Deleverage

STRATEGIC 
PRIORITIES

Integration

Market focus

KEY 
ENABLERS

Product 
and content 
leadership

World 
class brands

Customer 
excellence

Disciplined capital allocation and  
more streamlined and profitable 
business to generate strong returns

 Read more on page 14

A clear plan to create a more 
efficient and effective business 
to realise our potential

 Read more on pages 16 to 20

Achieving our aims by 
leveraging our sources of 
competitive advantage

 Read more on page 24

CRITICAL 
FOUNDATIONS

Players

People

Planet

Building a sustainable business  
for the future

 Read more on page 34

Governance

Our updated strategic roadmap is based around three phases: 

•  Position (2022): A newly combined business with world-class brands and 
market-leading positions across some of the most attractive betting and 
gaming markets globally. However, we operate across multiple platforms 
and teams, with brands that are often competing against each other, 
leading to profit margins lower than industry peers. Additionally, financial 
leverage is significantly above our mid-term target of 3x. 

•  Plan (2023-2025): With clear strategic priorities of integration and 

market focus, we will create a more scalable and efficient business model, 
operating at higher profit margins and focused on select markets where 
our combination of high-quality products, exceptional brands, and proven 
operating capabilities provide strong potential for success. A highly 
disciplined capital allocation plan will target net debt / EBITDA of less than 
3.5x by end of 2025. 

•  Potential (2025+): With a powerful platform for future growth, scaled 
business operations, and a robust and defensible suite of competitive 
advantages, we will be well positioned to deliver strong, long-term, and 
sustainable growth. 

04

888 Holdings PLC Annual Report & Accounts 2022

Across the leadership team 
we have completely clear 
focus on what we must deliver 
in terms of our integration, 
deleveraging, and ensuring we 
are relentless in our pursuit of 
unlocking the huge potential 
from this combination.

Lord Mendelsohn
Executive Chair

STRATEGIC REPORTINVESTMENT CASE

Potential

OUR POSITION – PLAN – POTENTIAL STRATEGIC ROADMAP WILL 
CREATE THE PLATFORM FOR THE NEXT DECADE OF GROWTH, 
DELIVERING HIGH RETURN ON EQUITY

POSITION
Newly combined business
High leverage
Low EBITDA margins

PLAN
Grow EPS and deleverage through 
clear strategic priorities

POTENTIAL
A global-leader with high growth 
potential and attractive upside 
potential for equity holders

Integrate

Businesses and 
realise synergies

Focus

On select markets 
and key growth 
opportunities

Invest

In our sources 
of sustainable 
competitive 
advantage

Support

Sustainable growth 
through Players 
People Planet 
foundation

Prioritise

Debt reduction 
through ruthless 
focus on capital 
efficiency

2025 FINANCIAL TARGETS

Pro forma revenue

Adjusted EBITDA Margin

Leverage

>£2bn

>23%

<3.5X

Adjusted EPS

>35p

CLEAR DRIVERS OF POTENTIAL EPS GROWTH

Revenue growth 

+1p

per 1ppt

Focus on a smaller 
number of the most 
attractive markets 
globally in order to 
deliver our revenue 
growth plans

Adjusted  
EBITDA Margin

+3p

per 1ppt

Clear levers to drive 
higher margins, 
including synergies, 
optimisation of 
operations and brand 
strategy, and increased 
focus on key markets

Debt reduction 

+2p

per £100m repaid

Capital allocation 
model will prioritise 
debt reduction with 
a clear plan to reach 
3x leverage

Debt 
optimisation

+3p

per 100 bps

Some flexibility in the 
debt structure enabling 
the Group to capture 
the future benefits of 
deleveraging

888 Holdings PLC Annual Report & Accounts 2022

05

STRATEGIC REPORTCHAIR’S STATEMENT

2022 was a 
transformational year 

WE ARE FOCUSED ON BUILDING ON OUR FUNDAMENTAL STRENGTHS 
AND REALISING THE STRONG POTENTIAL FROM THE WILLIAM HILL 
ACQUISITION AS WE LOOK TO BECOME A GLOBAL LEADER

INTRODUCTION 
2022 was a landmark year for the 
Group. The transformational acquisition 
of William Hill, which completed in 
July for a revised total consideration 
of £1.95bn, was a bold step that 
sets the Group on a clear course 
to becoming a global leader in our 
industry. The enlarged Group will benefit 
from significantly increased scale, 
greater revenue diversification, and an 
increased proportion of regulated and 
taxed revenues underpinned by stronger 
positions across our core markets of the 
UK, Italy, and Spain. 

For more than 25 years, 888 has grown 
and developed as a technology-led 
gaming business. It has built a world-
class and scalable global technology 
platform alongside outstanding digital 
marketing and data capabilities. 
Additionally, 888 is one of the leading 
online casino brands in the world. 
On the other hand, William Hill is a 
bookmaker by DNA, with an iconic 
brand that is instantly recognised across 
the UK, supported by a top-class retail 
estate. The highly complementary 
nature of these two businesses was 
reinforced by the materially increased 
synergy target of £150m we disclosed 
towards the end of the year. Throughout 
this Annual Report we outline in detail 
the significant benefits and value 
creation opportunities that will be 
delivered through the combination 
of these two highly complementary 
businesses, as well as update on the 
positive early progress made in the 
integration process. 

technical complexity to the Group, so 
the strategic disposal came at the 
right time for us to renew our focus 
on our core B2C betting and gaming 
products, and direct investment toward 
our goal of a building a scalable single 
global platform. We thank our valued 
bingo colleagues for their contributions 
to the 888 business over several years, 
and wish them well for the future. 

Whilst 2022 was a year of significant 
strategic progress, the trading 
backdrop undoubtedly presented 
several challenges for the Group and 
indeed our wider industry. Global 
macroeconomic conditions – in 
particular following Russia’s invasion 
of Ukraine in February 2022 – shifted 
considerably. As a result, both the 
Group and its customers faced high 
rates of inflation and higher interest 
rates. As an entertainment business, 
we are mindful of the potential impact 
of these cost-of-living pressures on 
our players. 

Notably, since the acquisition of William 
Hill, the Group is now more exposed 
to the effect of higher interest rates 
due to its current high levels of debt. 
The ultimate structure of the William 
Hill acquisition resulted in the Group’s 
net debt being higher than had been 
anticipated when the acquisition 
was initially announced in 2021. As a 
result, the Group was more exposed 
to material changes in interest rates 
in the year, which in turn impacted 
its ability to reinvest excess cash 
flow into accelerating growth in the 
short term. 

As well as completing the acquisition of 
William Hill, we also completed the sale 
of our bingo business in July 2022. The 
bingo business operated on a separate 
platform and added operational and 

Meanwhile, overall market growth 
rates across the Group’s key online 
markets moderated during the year. 
At the outset of the global COVID-19 
pandemic in 2020, consumers around 

As a newly combined business 
we have significant scope for 
improving our operating model 
and delivering efficiencies. 
Over the next two years 
we plan to fully integrate 
our business – creating a 
bigger, stronger and better 
organisation with higher profit 
margins. We are focused 
on building a customer-led 
business with a portfolio of 
world class brands that provide 
complementary offerings, 
supporting our ambitions to 
drive market share growth in 
some of the most attractive 
betting and gaming markets in 
the world. This will be enabled 
by a scalable, unified proprietary 
technology stack that will 
underpin our product and 
content leadership focus.

Lord Jon Mendelsohn
Executive Chair

06

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORT£150m

Expected synergies from the 
William Hill acquisition

~£20bn

Total addressable market of 
our core and growth markets

>35p

2025 Adjusted Earnings 
Per Share target

the world pivoted quickly towards 
e-commerce and digital forms of 
entertainment. This in turn drove 
significantly higher growth rates for 
the Group over the course of 2020 
and 2021 compared to what had been 
previously achieved. As pandemic-
related social restrictions have eased, 
growth rates in our online business 
have moderated, albeit with customer 
activity remaining higher than pre-
pandemic levels. 

Against this dynamic and testing 
backdrop, I would like to thank 
everyone across the enlarged business 
for their continued commitment 
during the year. The Group has made 
very positive early progress with the 
integration process, including raising 
its synergy targets materially and 
setting out a clear strategic roadmap 
towards ambitious financial targets 
for 2025. The Group has a clear 
plan to maximise the value creation 
opportunity from combining these 
two world-class businesses and the 
Board remains highly confident that 
this will underpin sustained growth 
and shareholder value creation over 
the medium and long term.

BOARD FOCUS AREAS
As a Board, our role is to represent 
our shareholders and broader 
stakeholders, and to ensure that we 
are holding management to account 

to deliver long-term, sustainable, 
shareholder value creation. To this 
end, the Board has three key priorities. 
The first is to ensure that the Group 
executes a successful integration, and 
the Board is confident that the Group 
is taking the right actions to create a 
more streamlined, more profitable, and 
more nimble business going forward. 

The Board’s second key focus is on 
building and reinforcing the teams 
across the Group. We significantly 
strengthened the operational 
management team during the year 
with a broad and diverse range of 
talent from the William Hill team, as 
well as several important external hires. 

The Board’s third focus is to ensure 
that management is always thinking 
about the long-term direction of the 
business. As part of this, the Board 
builds ESG and sustainability into 
all its planning, whether that is by 
ensuring that the Group does the right 
thing by its players by maintaining 
strong safer gambling standards, or 
by providing a great workplace for its 
people, or by doing its bit to support 
the environment and fight the climate 
emergency. Led by the Board’s ESG 
Committee, the Board has full oversight 
of the Group’s ESG strategy, targets, 
and progress. Further information on 
the Group’s ESG activities during the 
year can be found on pages 34-45. 

888 Holdings PLC Annual Report & Accounts 2022

07

STRATEGIC REPORTCHAIR’S STATEMENT CONTINUED

BOARD CHANGES
Following the completion of the 
acquisition of William Hill, in July 2022 we 
were pleased to strengthen the Board 
of Directors with the appointments of 
Andrea Gisle Joosen and Andria Vidler 
as Independent Non-Executive Directors, 
and Ori Shaked as a Non-Executive 
Director. Each new Board member has 
brought extensive and highly relevant 
skills and experience to the business that 
I know will continue to be of significant 
benefit to the Group as it delivers its 
long-term strategic objectives.

Following the year end the Group 
announced further directorate changes 
with regard to executive directors, 
which are discussed in more detail in 
the post year end developments later 
in this statement. 

CLEAR STRATEGIC ROADMAP: 
POSITION-PLAN-POTENTIAL
The Group’s strategic roadmap over 
the coming years is firmly focused on 
unlocking the significant potential from 
the combination of 888 and William 
Hill. However, to do this we must first 
acknowledge and address the key 
challenges that come with our current 
position as a newly combined Group. 

Firstly, we recognise that our debt levels 
are high, and furthermore the cost of our 
debt is higher than we had anticipated 
due to material changes in interest 
rates and debt market conditions 
since the initial announcement of the 
deal in 2021. As a result, we are currently 
restricted when it comes to reinvesting 
excess cash flow into accelerating near 
term growth. Accordingly, we know 
that deleveraging must be a key priority 
for the Group, and we have set ourselves 
a clear target of reducing our net debt 
to EBITDA ratio from 5.6x at the end of 
the Period to below 3.5x by the 
end of 2025. 

We also have a combination of three 
main platforms across 888, William Hill 
and Mr Green and in some markets, 
our brands are directly competing 
against each other. This fragmented 
approach and duplicate operating 
and technology structure means our 
margins are lower than peers and 
that’s something that we must change.

We have a clear plan to address 
these challenges and to achieve our 
potential as a more profitable business 
that is sustainably positioned for 
the next decade of growth. Central 
to this plan is our refined strategic 
framework with two clear strategic 
priorities: integration and market focus. 

These priorities are underpinned by 
our focus on continually developing our 
three key strategic enablers: product 
and content leadership, world class 
brands, and customer excellence. 

Strategic priority 1: Integration 

The first of our strategic priorities is 
to deliver a successful integration 
programme. 

During the second half of the year, 
following completion of the acquisition, 
we immediately began working hard on 
our technology migration programme. 
We analysed every aspect of the 
enlarged Group’s different product 
platforms and took the swift decision 
to use 888’s technology as the 
Group’s core platform going forward. 
We also identified certain market-
leading components from William Hill’s 
technology that we will incorporate 
into the core platform. These include 
William Hill’s global trading and retail 
technology platforms.

I am pleased to report that we are 
making good progress with our 
technology integration, with Mr Green 
launched in Germany on our core 
platform. The next stage is migrating 
Mr Green in Sweden on to the 888 
platform in the coming months, which 
will be the first major milestone for the 
technology integration program as we 
aim to deliver our platform of the future 
over the next few years. 

Not only will our platform of the future 
deliver a significant cost advantage 
to the Group, but we also believe 
there is an important revenue upside 
opportunity as we bring together our 
best-in-class product and content 
from across betting and gaming. 
One example of this is within our sports 
offering, where William Hill currently 
provides over 50,000 more in-play 
football markets each year than 
888sport. We are confident that by 
expanding the range of betting options 
at 888sport and SI Sportsbook we will 
drive higher customer engagement 
and revenue. Similarly, 888 has a 
world-class games development 
studio, Section8, which creates some of 
the most successful 888casino content. 
We are on track to be able to offer 
this content to both William Hill and 
Mr Green customers across various 
markets in 2023.

Strategic priority 2: Market focus 

The second of our strategic priorities 
is ensuring that we have a very clear 
focus on the key market opportunities 
for the Group that will deliver superior 
returns on investment. 

This process categorises each of 
the Group’s geographic markets 
into one of four market archetypes. 
Firstly, our core markets of the UK, 
Italy, and Spain. Cumulatively these 
countries represented around 70% 
of the Group’s online revenue in 2022 
and offer a total addressable market 
of more than £10 billion. These are all 
markets with tightening regulations 
and rising barriers to entry, and where 
we believe the Group can further build 
market share by strengthening our 
key competitive advantages. During 
the year the Group made significant 
investments in proactive safer 
gambling measures in the UK, which 
we believe positions us well ahead of 
the anticipated white paper on UK 
gambling regulation. Coupled with 
the tough comparative period that 
was aided by COVID related digital 
migration, these factors led to a 20% 
year-over-year decline in UK online 
revenues across the Group. We look 
forward to the white paper and 
subsequent level playing field that it 
should bring to the UK market, and are 
confident that our leading brands and 
sustainable recreational customer base 
will see us succeed in this market. 

Our second market archetype is 
our growth markets, which includes 
Denmark, Germany, Ireland, Ontario 
in Canada, and the USA. These are 
regulated but less mature markets for 
the Group where we believe we can 
grow significantly through disrupting 
and building on the strong initial 
positions we have developed, or 
by taking advantage of our unique 
customer propositions. Across this 
group of markets our focus is on rapid 
growth, which will be achieved by 
reinvesting all underlying profitability 
generated across this cohort of 
markets back into the most attractive 
growth opportunities. Over time, as 
we grow our share in these markets, 
our intention is that some of these will 
become additional core markets for 
the Group where we will then aim to 
consolidate market leading positions 
and drive profitability. During the year 
we launched the SI Sportsbook brand 
in Virginia and Michigan in the US and 
launched 888 under a local licence in 
Ontario, Canada, further successfully 
bolstering the Group’s growth market 
portfolio. Early in 2023 we launched 
newly licensed offerings with SI casino in 
Michigan and Mr Green in Germany as 
we further support our growth markets.

Thirdly, we have our optimise markets. 
The Group currently offers its products 
across a huge range of global markets 

08

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTand, as we have a global and scalable 
platform, we can do this profitably 
and successfully in both regulated 
and offshore markets. Our optimise 
markets are ones where either the 
market opportunity is not compelling, 
or where we do not currently see an 
opportunity to be one of the dominant 
players in that market. As a result, our 
focus is on providing our products to 
customers in the most cost-efficient, 
profitable manner. 

Finally, we have our pipeline markets. 
These are regions or countries 
where there is an attractive growth 
opportunity, but where we need a 
different model to unlock the potential 
opportunity. A great example of this 
is in Africa, where during the year we 
launched a joint venture, 888AFRICA, to 
operate 888 brands in online betting 
and gaming markets across selected 
regulated markets in Africa. We were 
pleased to report that Tanzania, 
Zambia, Mozambique and Kenya 
all successfully launched during the 
second half of the year, in time for 
the FIFA World Cup, and we have seen 
some very positive early momentum. 
The Group has a minority stake in 

888AFRICA, with the option to increase 
this to take control and ultimately own 
up to 100% of the venture in the future.

KEY STRATEGIC ENABLERS
The Group’s market share gains will 
be underpinned by our sources of 
sustainable competitive advantage, 
which act as strategic enablers. 
These are product and content 
leadership, world-class brands 
and customer excellence.

Product and content leadership

888’s proprietary technology across 
all products provides a clear strategic 
advantage against our competitors 
and enables complete flexibility over 
the user experience. Our focus on clear 
product development principles allows 
us to offer best-in-class products, 
differentiated content and AI-powered 
personalisation. Read more about our 
progress this year on page 24.

World-class brands

The Group owns and operates some 
of the most recognised betting and 
gaming brands in our core and growth 
markets, including William Hill, 888, and 

Mr Green. We harness the power of 
our world-renowned brands, together 
with our highly effective, automated, 
and flexible data-driven marketing 
machine, to acquire, retain and 
engage customers in a unique way. 
Read more about our progress this 
year on page 26.

Customer excellence

Understanding customer needs and 
building our product, marketing, and 
offers to create the best experiences 
possible is critical to our growth plans. 
A key part of our relentless focus on 
customer experience is delivering 
quick and effective customer service. 
We are investing in this area all the 
time and through integration will be 
able to improve customer experience 
even more. Read more about our 
progress this year on page 27.

CRITICAL STRATEGIC 
FOUNDATIONS
We know that without getting the 
following three critical strategic 
foundations right, we will not be able 
to succeed in executing on our vision 
for the combined Group. 

888 Holdings PLC Annual Report & Accounts 2022

09

STRATEGIC REPORTCHAIR’S STATEMENT CONTINUED

CRITICAL STRATEGIC 
FOUNDATIONS CONTINUED

People and culture

Nurturing the right corporate culture 
and building the right team will be 
central to our future success. This 
starts with our strong executive team, 
which comprises the best leadership 
talent from across 888 and William Hill 
as well as some important new hires 
who joined the business during the 
Period. These include Harinder Gill, 
the Group’s new Chief Risk Officer, and 
Anna Barsby, our new Chief Product 
and Technology Officer. 

As we progress further through the 
integration process, we are focused 
on building a strong team culture that 
brings together the best attributes 
of both businesses and ensures 
that the sum of these great, historic 
businesses creates a combination that 
is stronger together. A powerful, agile, 
engaged, and unified team culture is 
critical to this. 

Player safety

The second of our critical strategic 
foundations is player safety. We strive 
to build seamless customer journeys 
that enable players to easily track and 
limit their spending, while also enabling 
us as the operator to intervene when 
there is a risk of harm. By doing this, 
we will create an even more trusted 
relationship with our players, who in 
turn know that they can enjoy their 
betting and gaming with us in a safe 
and sustainable manner.

Over recent years, we have made 
important progress in the critical area 
of safer gambling. This includes making 
significant investments in our team and 
technology, which are central to our 
plans to continue to reduce the risks 
related to player safety. The Group’s 
risk and compliance team, led by 
Harinder Gill, has more than doubled 
in size in the last three years to almost 
400 employees and is now one of our 
largest departments.

One of our key goals is to make 
safer gambling a normal part of 
the customer experience. This 
is why we are pleased to report 
an 8.5 percentage point year on 
year increase in the number of the 
Group’s players with safer gambling 
limits in place, with over 45% of 
our global customers now utilising 
limits to help ensure both a safer 
and more entertaining betting and 
gaming environment.

When it comes to safer gambling, we 
know that we are on a journey of 
continual improvement, and we 
acknowledge that the Group has not 
always got this right. We know that we 
must strive to do better and, in the year 
ahead, we are focused on enhancing 
the Group’s overall approach to risk 
management, improving core processes, 
integrating teams, and aligning the 
slightly different safer gambling 
approaches that exist across our 
different platforms.

10

888 Holdings PLC Annual Report & Accounts 2022

Planet

The Group acknowledges that the 
urgency and importance of the climate 
crisis requires everyone to play their 
part, and we continue to build on the 
progress we have made in this area. 
2022 has been a year of transition 
for the group, as we work to combine 
the 888 and William Hill businesses. 
Our carbon footprint has expanded 
following the William Hill acquisition, 
but we have continued to evolve both 
in understanding our climate impact 
and working to address our carbon 
footprint. We have continued to make 
progress in delivering on our climate 
goals and have been rewarded with 
improved ratings from various key ESG 
ratings bodies. In 2022 we retained 
membership of the FTSE4Good Index 
as well as achieved much improved 
scores in the CDP rating, achieving a 
B- rating up from a previous rating of F. 
In early 2023 we achieved a CSA rating 
of 34, up from our prior year score of 
26, an above average score for our 
sector. I am pleased with progress 
in this area but there is more to do 
in order for us to continue to ensure 
we are supporting the global fight 
against climate change You can read 
more about our progress this year 
on page 44. 

POST YEAR-END 
DEVELOPMENTS 

Directorate Changes 

After the year-end the Group 
announced that Itai Pazner, Chief 
Executive Officer and Executive 
Director, was leaving office as CEO and 
as a Director with immediate effect on 
30th January 2023. On behalf of the 
Board, I would like to thank Itai for his 
significant contributions to the business 
over more than 20 years, including the 
last four as CEO. Itai has played a very 
important role in building a business 
with powerful proprietary technology 
and has overseen successful early 
stages to the William Hill integration 
process. We wish him well in his 
future endeavours.

Since that date, I have assumed the 
role of Interim Executive Chairman 
while the Board searches for a 
permanent CEO. In this role I have 
assumed the responsibilities of the 
CEO and am fully focused on actively 
driving the business forward and 
leading our team to deliver our clear 
strategic plans. Across the leadership 
team we have completely clear focus 
on what we must deliver in terms of 
our integration, deleveraging, and 

STRATEGIC REPORTensuring we are relentless in our pursuit 
of driving market share gains in our 
key markets.

Also in January 2023 we announced 
that Yariv Dafna, the Group’s CFO 
would leave the business at the end of 
2023. On behalf of the Board, I would 
like to thank Yariv for his significant 
input to 888’s progress in recent years 
and we look forward to his continued 
contributions to the Board during the 
remainder of the year. 

We have a very strong operational 
management team in place, and 
a Board priority right now is the 
appointment of a permanent CEO. 
We have been pleased with the depth 
and calibre of the candidates that 
we are engaging with and are making 
good progress with our search. 

We are absolutely committed to 
appointing a CEO that will lead the 
team to deliver the potential of this 
business. The focus of the board is 
therefore on making the right selection, 
rather than just making a quick selection. 

Compliance and safer gambling

We have invested significantly in our 
compliance team, with the drive for 
higher standards headed by our new 
Chief Risk Officer, Harinder Gill, who 
joined the Group last summer. The 
compliance team has new personnel, 
procedures and policies and are 
charged with the mission to drive 
higher standards across all areas of 
risk and safer gambling and, as a 
Board and leadership team, we are all 
fully committed to this.

In late January, our internal team 
identified failures where our 
safer gambling policies were not 
being effectively applied. Further 
investigations identified similar 
accounts which were later confirmed 
to be a broader issue within a specific 
cohort of players, namely our VIPs in 
the Middle East. The Board once fully 
briefed took the prudent decision to 
suspend all of these accounts while 
the compliance team investigated the 
situation further. 

Whilst this was a very disappointing 
development, I am pleased with how 
the business responded and that we 
have been able to quickly remedy 
the failings. Furthermore, I am highly 
confident that our policies and 
procedures are robust, and this failure 
was isolated to a very specific cohort 
of players. We have found no further 
issues and do not anticipate any 
further actions here. I am also pleased 

to say that we have successfully 
started reopening accounts and 
revenues in the region are beginning 
to recover.

On the 28th March 2023 the GB 
Gambling Commission (“GBGC”) 
announced a £19m regulatory 
settlement in lieu of a financial penalty 
had been reached with William Hill 
in relation to historic player safety 
failings. 

The failings occurred before we owned 
William Hill, so we could have had 
no bearing on the areas that were 
investigated. However, the team had 
already taken significant remedial 
action, and we have further reinforced 
this following the acquisition. As a 
result, the business is now in a far 
stronger position from a compliance 
perspective, and with the improvement 
actions having already been taken, the 
announcement of the settlement has 
no further impact on our operations or 
revenue expectations in the UK. 

These historic failings are not 
acceptable to me or the Board, and 
the entire Group shares the GBGC’s 
commitment to improve compliance 
standards across the industry. We will 
continue to work collaboratively with 
the regulator and other stakeholders 
to achieve this.

UK Gambling Act Review

We continue to await the outcome of a 
review of the Gambling Act, which could 
potentially lead to major changes in UK 
regulation, albeit the extent and timing 
of any potential changes remains 
unclear. We have continued to take 
proactive steps during 2022 to increase 
the level of safer gambling interventions, 
including lowering thresholds for 
intervention and stepping up affordability 
checks, as well as lowering the max 
stake limits on our slots. We believe all 
of this positions the business well for 
any future changes through the 
white paper and any associated 
consultations that will likely follow.

OUTLOOK
Whilst – as outlined above – the Group 
faces some near-term challenges with 
our debt position and cost of debt, 
I am confident in our clear strategic 
plan to create shareholder value and 
achieve our exciting potential. Over 
the coming years the Group’s absolute 
focus will be on delivering our synergy 
targets, deleveraging, and delivering 
a successful integration process that 
creates a highly efficient, unified 
business model. 

At our Capital Markets Day towards the 
end of 2022, the Group outlined four key 
financial targets for FY25 which the 
Board is confident will underpin strong 
shareholder returns. These are as follows:

•  Revenue of more than £2bn 

reflecting our refined strategic focus 
on a smaller number of key markets;

•  Adjusted EBITDA margin of more 

than 23%, up from 17% in the Period, 
which will be driven by a successful 
integration programme;

•  Leverage of less than 3.5x, 

down from 5.6x at the end of the 
Period, which will be driven by an 
extremely disciplined approach to 
capital allocation, with a focus on 
deleveraging; and

•  Adjusted earnings per share of more 
than 35p, reflecting the strength and 
benefits of the combined Group.

The management team continues to 
make very good progress with the 
integration and synergy programme. 
Whilst there is still much work to be 
done, we are pleased with what has 
been achieved so far, from critical 
early decisions taken around the 
technology platform and migration 
plan, to defining our market focus and 
bringing the teams together to execute 
on this. Our new operating model 
has been rolled out and the Board is 
pleased with how all our colleagues 
are now working together to achieve 
our common goals. The Board is 
confident that this progress will support 
a superior EBITDA margin for the Group 
in 2023 compared to 2022. 

Whilst there remain several well-
known macroeconomic and industry 
challenges as outlined above, 
the Board is confident that the 
combination with William Hill will unlock 
significant potential for the enlarged 
Group and all its stakeholders. 
This will be underpinned by its superior 
technology, talent, brands, scale, 
and more diversified revenue streams. 
Your Board and executive leadership 
team will continue to ensure that the 
Group remains resolutely focused on 
enhancing long-term value creation 
for shareholders and we look forward 
making further progress in the 
year ahead.

Lord Mendelsohn
Executive Chair
14 April 2023

888 Holdings PLC Annual Report & Accounts 2022

11

STRATEGIC REPORTSTRATEGIC REPORT

BUSINESS MODEL

A model for growth

HOW WE GENERATE REVENUE

BETTING
Traditional bookmaking where we make a margin from 
bets placed by customers on the outcome of events. 
Given the variance and unpredictability in sporting 
results, this can be volatile in the short term. 

GAMING
Games of chance such as online casino, slots, and 
machine gaming terminals involving customers playing 
against the house, where we generate a margin. 
In poker, players play against each other and we 
charge a commission from each hand or entry fees 
for tournaments. 

Winnings 
withdrawn

New funds 
/deposits

WINNINGS 
RECYCLED

GROSS GAMING REVENUE

Less: free bets and promotions

RETURN TO 
PLAYER

CUSTOMER 
DEPOSITS

CUSTOMER 
PLAYS

REVENUE

Less: cost of sales

GROSS PROFIT

Less: marketing costs

CONTRIBUTION

Less: other operating costs

GROSS GAMING REVENUE

EBITDA

12

888 Holdings PLC Annual Report & Accounts 2022

HOW WE ENABLE GROWTH

THE VALUE WE CREATE*

PRODUCT 
AND CONTENT 
LEADERSHIP

 Read more on 

page 24

PEOPLE, 
PLAYERS, 
PLANET

 Read more on 

page 34

WORLD-CLASS 
BRANDS

 Read more on 

page 26

CUSTOMER 
EXCELLENCE

 Read more on 

page 27

Taxes

£588m

Betting and gaming duties, 
VAT, corporate tax and 
employee taxes

Sport contributions

£114m

Levies, sponsorship 
and picture payments

Industry

£6.4m

Voluntary contributions 
to research, education 
and treatment of gambling 
related harm

Employees

+8

Employee net promoter score 
across all our colleagues

*   All of the metrics above are given on a 

pro forma basis as if 888 had owned William 
Hill for the full year

888 Holdings PLC Annual Report & Accounts 2022

13

STRATEGIC REPORTSTRATEGIC OVERVIEW

Clear strategic 
priorities

OUR UPDATED STRATEGIC 
ROADMAP SEEKS TO BUILD ON 
OUR FUNDAMENTAL STRENGTHS 
WITH A CLEAR PLAN, ENABLING 
THE GROUP TO REALISE ITS 
STRONG POTENTIAL...

POSITION
Fragmented business operations

Multiple tech platforms

Duplicate functions

PLAN
Streamlined and efficient 
operating model

Single unified tech stack

Player + people focus

POTENTIAL
Improved profitability

Market leading customer experience

Platform for future growth

14

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORT...WITH CLEAR STRATEGIC PRIORITIES AS WE BUILD A GLOBAL LEADER

INTEGRATE
businesses and 
realise synergies

SCALE
core markets, 
improving 
market share
& margins

I N TEGRATION

CREATE
a streamlined 
operating model 
and unified, global 
tech stack

DELIVER  
&
DELEVER

INVEST
to build leading 
positions in 
growth markets

MARKET FOC U S

CULTIVATE
unified team, 
collaborative 
work culture

OPTIMISE
cash flow from global 
markets leveraging 
scale

888 Holdings PLC Annual Report & Accounts 2022

15

STRATEGIC REPORTSTRATEGIC OVERVIEW CONTINUED

Integration

WE ARE FOCUSED ON DELIVERING VALUE THROUGH SYNERGIES

Through the successful integration 
of William Hill and 888, we will create 
a global industry leader with world 
class brands, scalable technology, 
and premier betting and gaming 
content for our customers. Soon after 
bringing the two businesses together, 
we identified further opportunities for 
synergies, and materially increased 
our cost synergy target from the 
original £100m to approximately 
£150m. As well as increasing the 
target, we also accelerated the 
timeline for delivery and now expect 
to achieve approximately £87 million 
of EBITDA synergies in 2023 (previous 
expectations of £54m). 

The increased synergy opportunity 
reinforces the highly attractive 
strategic rationale for bringing the two 
complementary 888 and William Hill 
businesses together. The integration 
process will create a much larger 
business that leverages a single, 
unified technology stack and a wide 
range of global functions, including 
customer services, payments, and 
digital marketing. The Board believes 
the streamlined operating model will 
create an even stronger, higher margin 
business with scalability and significant 
further growth potential.

The management team’s clear focus 
is on delivering a smooth integration 
process and creating an enlarged 
Group that is bigger, better, and 
stronger together. 

WE WILL LEVERAGE 888’S 
WORLD-CLASS TECHNOLOGY 
At 888, we have a long and 
established history of developing 
our own technology and have spent 
years building one of the strongest 
proprietary platforms in the sector that 
has successfully scaled across almost 
20 regulated markets. 

As a result, we made an early decision 
to use 888’s technology as the Group’s 
single technology platform moving 
forward. We will benefit from the 
platform’s proven capabilities and will 
continue to evolve it by incorporating 
market leading components from 
William Hill’s technology, particularly 
in relation to trading capabilities 
and retail. 

As we migrate all our brands on to 
our future platform over the coming 
years, we will deliver two clear benefits. 
Firstly, there will be a significant cost 
advantage, as we will no longer run 
parallel platforms. Secondly, we believe 
there will be an important revenue 
opportunity as we combine best-in-
class product and content across both 
betting and gaming.

To support in the execution of our 
technology migration, we were 
delighted to recruit Anna Barsby as 
the Group’s new Chief Product and 
Technology Officer towards the end 
of the year. Anna has significant 
experience with complex technology 
integrations and migration projects 
and is closely overseeing the first major 
technology migration of Mr. Green in 
Sweden on to the core platform, which 
we expect to complete during 2023. 

OUR INTEGRATION 
PROGRAMME IS CENTRED 
AROUND FIVE CLEAR 
GUIDING PRINCIPLES: 

1. 

2. 

3. 
4. 

 We have established our 
executive leadership team early, 
providing clear targets and 
accountability for delivery

 We will not compromise on 
our compliance and regulatory 
requirements throughout the 
integration process

 We will deliver cost synergies 
as soon as possible

 We are clearly prioritising 
integration projects, while 
seeking to minimise disruption 
to business as usual growth

5. 

 We are focused on identifying 
and retaining the best talent 
across the enlarged business

As we got into the details of 
the integration, we uncovered 
further opportunities for 
savings, and increased our 
cost synergy target, from 
the original £100 million to 
approximately £150 million.

Elena Chambers
Chief Operations Officer

16

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTQ&A

Integration: creating opportunities

provides actionable insight so we can 
make changes in real time to really 
make our employees voices heard. We 
immediately set about rolling this out 
across the 888 business as well, and 
the executive teams are also holding 
listening sessions and acting on the 
regular feedback our colleagues 
are providing. 

Employee engagement is critical for us, 
and our employee net promoter score is 
one of our group OKRs. There is always 
more to do on employee engagement, 
but it remains a key focus as we deliver 
on our plans.

Q/  What stage of the integration program 
are we at from a people perspective? 

A/  Any integration process naturally 
creates uncertainty for people, so 
providing early clarity was critical. 
Following completion in July we 
quickly rolled out the first stage of the 
organisational design, with the executive 
and operational management teams in 
place from day one. By November we 
had confirmed all the direct reports to 
the executive team. 

Following further changes to our wider 
macro and market environment in 
the second half of 2022 we took the 
decision to accelerate the synergy 
delivery program, including making 
the decision to use 888’s proprietary 
technology as the future platform for 
the group. This led to certain changes 
from a people perspective, and meant 
we had to make tough decisions and 
say goodbye to a number of valued 
colleagues. 

In early 2023 we rolled out the second 
phase of the organisational design, with 
clearer reporting lines around country 
focused functions, rather than the legacy 
product and brand approach of 888. 
Along with the rollout of a combined 
Group-wide reward and performance 
structure for 2023 this means we are 
now in a strong position from a people 
perspective, and while change is never 
easy, we now have clarity around how 
each of our colleagues will be driving 
our strategy forward.

Q/  What are the key focus areas 
for the people team as you go 
through integration?

A/  People are critical to everything we 
do and putting our thousands of 
colleagues at the heart of the decision-
making process is key to ensuring a 
successful integration. Our work has 
centred around four key areas, being 
change management, engagement, 
organisational culture, and building out 
our future people strategy. 

Listening to and acting on feedback 
from our colleagues is vital as we 
progress through integration, and we 
are using our listening sessions and 
regular colleague surveys to ensure we 
are addressing any concerns.

Find out more about what we have  
been doing in the people section on 
pages 40-43.

Q/  What is your approach to culture 

and values within the newly 
combined business?

A/  Prior to the combination both 888 and 
William Hill had strong and distinctive 
employment cultures, and it’s important 
we don’t lose sight of what made each 
business successful in its own right. 
We also have a really diverse range 
of cultures across our office locations 
around the world and it’s equally 
important not to lose this local sense 
of belonging.

Our priority for shaping the culture 
of the new business is to draw on 
the strengths of both organisations, 
maintaining and nurturing the values 
and behaviours which made them great 
places to work, while at the same time 
ensuring we are guided by a core set 
of values or principles that form the 
foundations of our overall culture as a 
new business.

  We have conducted comprehensive 
culture reviews and held various 
workshops and group sessions across 
the business. Through 2023 our objective 
is to roll out a common set of values 
to bring together the best of both 
organisations, and then really focus 
on ensuring the business is living these 
values. 

Q/  What are your longer term 

people ambitions?

A/  Our people are critical to our future – 
building a diverse and inclusive team, 
with great growth potential and high 
engagement underpins our plans to 
execute at pace, and build a bigger, 
stronger and better business. 

  We have set an ambitious 2025 people 
strategy centred on being the best 
place to work in the industry, where 
people want to join and love to stay, 
with a strong identity that sets the 
standard for what great looks like. 

To do this we will be focused on defining 
our culture and empowering colleagues, 
adding skills and capabilities to the 
team so we can achieve our goals, and 
ensuring we celebrate our differences 
with a diverse and inclusive environment. 

You can read more about our plans on 
pages 40-43.

888 Holdings PLC Annual Report & Accounts 2022

17

Mark Skinner
Chief People Officer

One of the key drivers of our 
future is building the right 
corporate culture and creating 
an environment that motivates 
and engages our colleagues 
with a diverse and inclusive 
team. This is particularly 
important as we embark on 
an integration journey, that 
can often lead to nervousness 
and uncertainty among our 
people, but also creates 
exciting opportunities.

Mark Skinner
Chief People Officer

Q/  How do you keep employees engaged 
through the integration process?

A/  One of the key aims right from day one 
was to be as proactive as possible with 
communication around the integration, 
sharing key messages, introducing 
teams to each other, and being as 
transparent as we can around the 
future plans. An example of what we’ve 
done here is a global ‘all offices’ virtual 
gathering on day one with all of the 
executives in our offices hosting a round 
the world get together. 

Understanding employee sentiment 
and measuring engagement is also 
critical at a time like this, particularly 
in a hybrid work environment where 
it’s sometimes harder to get a feel for 
the office buzz. We used a Workday 
tool called Peakon in William Hill for 
the last few years which is a monthly 
survey of all colleagues where we 
can tailor questions and get a real 
understanding of what is going well 
and where there are any concerns. This 

STRATEGIC REPORT 
 
 
 
 
 
 
 
 
STRATEGIC REPORT

STRATEGIC OVERVIEW CONTINUED

Market focus

WE ARE WELL POSITIONED TO TAKE 
ADVANTAGE OF INDUSTRY TRENDS

An effective strategy relies on reacting to, and positioning 
our business to benefit from, changing external 
circumstances. We face into a wide range of major 
drivers in our industry, but we believe the four most 
important ones are:

In the context of our business, where 
we have huge global capabilities and 
can deliver our products and brands 
almost anywhere, strategy is all about 
helping our business leaders drive focus 
so we can maximise our long-term 
value creation.

Vaughan Lewis
Chief Strategy Officer 

1. REGULATORY CHANGE

2. M&A

Compared to 10 and 20 years ago, regulation within 
our industry is almost unrecognisable. Regulatory 
tightening is raising standards, and also raising 
the barriers to entry, making it more and more 
challenging to compete. This can benefit operators 
like us with established market leading positions 
and brands. 

The industry is consolidating rapidly, but it is still 
highly fragmented relative to more mature industries. 
We have seen the significant benefits of M&A 
across the sector over the years, and we have a 
clear plan in place to deliver the benefits of our 
transformational M&A. 

3. CHANNEL SHIFTS AND 
INCREASING MATURITY

4. ENVIRONMENTAL, SOCIAL, 
AND GOVERNANCE

In our biggest market the UK, nearly 60% of gambling 
is online already, so the market is maturing and 
growth will be slower. In the less developed markets, 
there is still huge growth potential and positioning our 
business to take advantage of both trends is critical.

Customers, regulators and broader society are more 
engaged with safer gambling than ever before. 
Our people need clear growth and development 
plans and a diverse and inclusive workplace. We 
are a global business and want to contribute to the 
communities we are part of. It is also crucial that we 
play our part in addressing the climate crisis and 
ensure we are minimising our impact on the planet. 

18

888 Holdings PLC Annual Report & Accounts 2022

WE OPERATE IN A LARGE AND GROWING MARKET

Global gambling market size £bn

£78bn

estimated online gambling market 
size in 2022 

£78.2bn

29.8

£70.6bn

27.0

£56.2bn

£45.3bn

22.4

£40.2bn

15.8

24.3

17.7

27.6

43.6

48.4

33.8

£123.1bn

51.1

£112.9bn

47.3

72.1

65.6

£99.3bn

39.4

£86.8bn

33.0

59.9

53.8

2018

2019

2020

2021

2022

2023

2024

2025

2026

 Betting 

 Gaming

Source: H2 Gambling Capital

A global growth opportunity 

H2 Gambling Capital estimates that 
the total addressable market for 
online betting and gaming (excluding 
lotteries) was £78 billion in gross 
gaming revenue in 2022, having grown 
at a CAGR of 18% from 2018-2022. 
The industry benefits from powerful 
structural growth drivers, including 
digital migration from land-based 
gambling, ongoing improvements in 
technology, increasing internet and 
mobile penetration, and the regulation 
of online betting and gaming, such 
that H2 estimates the addressable 
market will grow at a CAGR of 12% from 
2022-2026. 

In 2022 H2 estimates that circa 28% of 
all gambling was done online, reflecting 
a significant acceleration in digital 
migration driven by government policy 
responses to the COVID-19 pandemic, 
in particular lockdowns around the 
globe. While most countries reverted 
back to normal operating conditions in 
2022, including the reopening of retail 
gambling venues, this step change in 
digital adoption has largely remained, 
with customer activity online remaining 
elevated, and the COVID-19 unwind 
effect on revenue largely relating 

to reductions in spend per head as 
customers spread their leisure spend 
across a wider range of activities.  

Despite the recent acceleration in 
digital adoption, there remains a long 
runway of growth ahead, and our 
business is well positioned within the 
most attractive end markets to take 
advantage of these trends.

888 Holdings PLC Annual Report & Accounts 2022

19

STRATEGIC REPORTSTRATEGIC OVERVIEW CONTINUED

GGR market size of top 10 regulated markets or regulating markets

£6,577m

£4,962m

£3,856m

 888/WH present

United States

United Kingdom

Australia

Italy

France

Germany

Canada

Sweden

Netherlands

£2,592m

£2,428m

£2,299m

£1,406m

£1,368m

Spain

£1,052m

Source: H2 Gambling Capital

Online as % 
total gambling 

£12,486m

12%

58%

28%

28%

41%

27%

30%

82%

51%

19%

We are present in seven of the top 10 regulated or regulating markets, the majority of which have a long runway of potential growth from further online migration.

Market focus means that we 
are spending our time, our 
team’s time and our resources 
on the opportunities where we 
have the greatest chance of 
success, and where we can 
deliver the strongest long-
term returns.

Vaughan Lewis
Chief Strategy Officer

A focus on locally 
regulated markets 

Our strategic focus is on regulated 
markets, as these represent the best 
opportunity for sustainable growth. 
We support the development of 
local regulatory regimes across our 
markets, as regulation typically drives 
better outcomes for customers, for the 
business, and for wider stakeholders.  

Locally regulated or taxed markets 
represented 87% of online revenue 
in 2022, and 90% of total group 
including retail.  

Overleaf we discuss our market focus 
framework, but with all of our core and 
growth markets being locally regulated 
markets, together with the continued 
adoption of local regulatory regimes 
in some of our dotcom markets, we 
expect the percentage of revenue 
coming from locally regulated markets 
should continue to increase. Post the 
year end we suspended activities of 
the VIP segment of customers in our 
Middle East markets following the 
discovery that best practices were 
not being followed with regard to our 
internal policies and processes for KYC 
and AML documentation. Following 
these changes, only approximately 8% 
of revenue now comes from markets 
served by our multi-jurisdictional point 
of supply licences, with no individual 
offshore market greater than 2% of 
revenue. We believe this increases 
the sustainability of the business, 
while at the same time enabling us to 

benefit from the scale advantages of 
our platform to provide our services 
globally and drive incremental 
cashflow. 

Regulatory update 

Across our key markets there were 
several regulatory developments during 
2022, including: 

UK: In June 2022 the Gambling 
Commission updated its consumer 
protection guidance for online 
operators to cover additional 
information on a range of areas 
including the identification  
of vulnerable customers and 
indicators of harm. 

In October 2022 new rules on 
advertising came into effect that 
prohibit the use of celebrities who are 
likely to appeal to under 18s.  

We continue to await the outcome 
of a review of the Gambling Act, 
which could potentially lead to major 
changes in UK regulation, albeit the 
extent and timing of any potential 
changes remains unclear. We have 
continued to take proactive steps 
during 2022 to increase the level of 
safer gambling interventions, including 
lowering thresholds for intervention and 
stepping up affordability checks, as 
well as lowering the max stake limits on 
our slots. We believe all of this positions 
the business well for any future 
changes through the white paper and 
any associated consultations that will 
likely follow.

20

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTItaly: In October 2022 a range of new 
sports betting regulations that apply 
to sports outside of horse racing 
were enacted including a reduction 
in the minimum stake from €2 to €1, 
an increase in maximum winnings 
from €10k to €50k, permitting cash-
out and draw no bet options for 
bettors, and permitting odds to three 
decimal places. 

Spain: While no major changes took 
place during 2022, the market could be 
subject to significant changes in 2023 
following the potential introduction of 
the new Royal decree on Responsible 
Gambling, which will amend the 
Gambling Law of 2011, and is expected 
to be approved in H1 2023. New 
requirements are set to be introduced 
for operators to implement robust 
policies and processes for detecting 
problem gambling and ensure timely 
prevention of gambling related harm. 

Ireland: In December 2022 the 
government published the Gambling 
Regulation Bill. The key focus of the 
new legislation will be the creation 
of a new regulator and enhanced 
player protection, through the 
introduction of restrictions on stakes, 
payment methods, self-imposed 
limits, advertising, sponsorships and 
promotions. 

Germany: A new German gambling 
regulator, Glücksspielbehörde (GGL), 
gained enforcement powers from 1 
July 2022 and assumed full regulatory 
authority from 1 January 2023. In early 
2023 the Group received its gaming 
(poker + slots) licence from the GGL 
and launched the Mr Green brand 
under this licence in March 2023.  

Canada: The Group obtained a licence 
in the newly regulated Canadian 
province of Ontario in March 2022, 
launching its services on the day 
licensed operations were permitted 
(4 April 2022). It is still uncertain if 
additional online licensing will be 
introduced locally by other Canadian 
provinces. 

The US: We obtained local licences 
and launched SI Sportsbook in 
Virginia and Michigan during 2022 
and launched SI Casino in Michigan 
in early 2023. The US business is also 
in the process of bidding to extend 
its operation as the sole technology 
provider to the Delaware lottery.

888 Holdings PLC Annual Report & Accounts 2022

21

STRATEGIC REPORTSTRATEGIC OVERVIEW CONTINUED

WE HAVE A CLEAR MARKET FOCUS FRAMEWORK

Our clear market focus framework is 
a critical component of our corporate 
strategy. It helps us to identify the 
markets where we have the greatest 
chance of success, and where we 
believe we can deliver the strongest 
long-term returns. Across all of our 

target markets, we plan to increase 
share by leveraging the Group’s 
investments in its key competitive 
advantages, namely product and 
content leadership, world class brands 
and customer excellence.

We have a really disciplined data-led 
approach to ensure we spend our time 
and our money in the right markets. 
We call it our market consideration 
framework, and we use it to group all 
our countries into four archetypes. 

CORE

GROWTH

OPTIMISE

PIPELINE

% OF FY22 ONLINE REVENUE

~70%

~10%

~20%

N/A

TOTAL MARKET SIZE (2022)*

£10.4bn

£9.2bn

£59.8bn

MARKET GROWTH CAGR (22-26)*

3.5%

11.5%

13.7%

TARGET MARKET SHARE

10-15%+

5-10%+

<5%

N/A

GROWTH FOCUS

PROFIT FOCUS

*  Source: H2 Gambling Capital (GGR)

Core markets

The UK, Italy and Spain – these make 
up around 70% of our online revenues. 
The market size across these three 
markets is £10 billion, and we already 
have over 10% market share. Here we 
are focused on building our market 
share by delivering and strengthening 
our competitive advantages. These are 
all markets with tightening regulations 
and rising barriers to entry, and 
where our position and plan deliver 
us sustainable market leading positions 
in highly attractive markets. 

Growth markets 

Ontario, Denmark, Germany, Ireland 
and the US – these make up about 
10% of our online revenues. These are 
all regulated markets, but are less 
mature than our core markets, and we 
have the opportunity to grow rapidly 
and build on our strong initial positions. 
Our focus is on growth here, so we will 

reinvest all our underlying profits into 
growth, and operate this group at 
around breakeven at a contribution 
level, targeting 5-10% market share. 

Optimise markets

As we have a global and scalable 
platform, we can offer our products in 
a huge range of markets profitably in 
both regulated and offshore markets. 
But these are markets where either 
the opportunity is not compelling, or 
our assets don’t currently give us the 
chance to be a top-3 player. Our main 
focus in these markets is to provide our 
products in a cost efficient manner, 
and reap the benefits of our scalable 
business. 

Pipeline markets 

There is a long pipeline of exciting future 
growth markets. These are markets or 
regions where there is an attractive 
growth opportunity, but where we 
need a different model to unlock this 

opportunity. The best example of 
this is 888AFRICA, which is covered 
on page 23.

All of our core, growth and pipeline 
markets are locally regulated 
markets, and this drives our 
long-term sustainable plans. 

Our growth markets will become our 
core markets of the future, with high 
and sustainable profits.

And in our optimise group, all the 
countries are essentially competing to 
become a growth market and receive 
increased focus and investment from 
the group.

22

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTCASE STUDY PIPELINE MARKETS: 888AFRICA

Delivering a lower capital-
intensive route to potentially 
large value creation

888AFRICA JOINT VENTURE
Africa is a region that has very attractive growth potential, 
but one where we didn’t have the assets and capabilities to 
maximise our chance of success.

To address this, and to take advantage of this strong market 
opportunity, we created a new entity in 888AFRICA where 
we partnered with a highly experienced and entrepreneurial 
team, which is focused on driving growth in this region.

Currently we own just under 20% of the business with an 
option to eventually own 100%.

RAPID PROGRESS AND STRONG EARLY 
PERFORMANCE
Having set up the business in March 2022, we went live in 
four regulated countries (Tanzania, Zambia, Mozambique, 
and Kenya) by September 2022, and we are delighted with 
the early signs of progress in the first few months, seeing 
exponential growth in both actives and stakes. 

The key to this is our focus on localisation; delivering 
product, promotions and offers that truly resonate 
with betting audiences, and doing it in an authentic 
way, delivered by local teams in Tanzania, Kenya and 
Mozambique. 

For instance, the Dabo Dabo promotion gives players the 
opportunity to win things like motorbikes and TVs – there are 
prize draws for this on local TV, and this builds our brand 
awareness and trust. 

Another example is our World Cup campaigns, which used 
insights and competitive data from each of our markets to 
build our brand awareness through low-cost, high reach 
local channels. 

It is still early days, but we have entertained over 500,000 
players already, and we are really confident that we will 
build leading positions in our target countries, which will 
deliver strong shareholder value.

>£1bn

20%

estimated total addressable market 
from our initial 4 markets1

four current markets set to grow 
~20% CAGR through to 20261

1.  Regulus Partners

888 Holdings PLC Annual Report & Accounts 2022

23

STRATEGIC REPORTSTRATEGIC REPORT

KEY ENABLERS

Product and 
content leadership

THE BEST OF BOTH BUSINESSES

THE BEST OF BOTH 
BUSINESSES
888 is a gaming business by DNA 
and is widely recognised as one of, if 
not the, premier online casino brand 
in the world. William Hill on the other 
hand is a bookmaker by DNA, with a 
world class sports betting offering and 
trading capabilities. A key benefit from 
the combination of 888 and William Hill 
is that we will bring together the best 
of both businesses. By moving to a 
unified technology platform, we will be 
able to offer customers the very best 
of sports and gaming content across 
all of our brands. 

CONTINUED PRODUCT 
INNOVATION
Our product development isn’t solely 
focused on the integration though, with 
both 888 and William Hill launching 
several exciting new products in 2022, 
as we look to deliver a best-in-class 
product experience and drive customer 
engagement. We look forward to being 
able to offer these features across the 
brands following the integration – as 
we unlock the huge potential from the 
combination. 

The betslip is one of the key areas of 
any betting app, and during the year 
we upgraded the William Hill interface 
to improve the customer journey. 
Customers can even boost or insure 

their odds pre-match, all within the 
betslip, increasing value perception 
and improving customer engagement. 

On 888sport we redesigned our 
football pages to enable quicker acca 
building and further integrate in-play 
markets, leading to a 20% increase in 
the number of players including in-play 
markets within their accumulators. 

On the William Hill gaming side we 
have developed a proprietary real time 
promotions framework which enables 
targeted interactions with our gaming 
players across all game providers – 
this drives engagement for customers 
and enhances their entertainment 
experience. We’ve also made the whole 
gaming experience more personal 
and relevant for our customers with 
targeted games content in the lobby, 
which has improved our customer 
experience, value perception and 
player retention. 

Within 888 gaming, we have upgraded 
our core platform and significantly 
increased speed, introduced our in-
house AI recommendation engine and 
enabled higher levels of customisation 
to further improve the customer 
experience. We also launched an AI-
driven bonus distribution mechanism 
supported by real-time data to award 
players with surprise bonuses and 
increase retention. 

24

888 Holdings PLC Annual Report & Accounts 2022

Product and content leadership 
is a critical competitive 
advantage. The combination 
of 888 and William Hill will 
enable us to offer best-in-breed 
betting and gaming products 
across all our brands.

Anna Barsby
Chief Product and Technology Officer

We have also invested heavily in 
ensuring we have the best content 
available on the platform, including 
launching over 600 games during 
2022, bringing the total games 
available to around 2,800. It’s 
particularly pleasing that nearly 40% 
of our top 20 slots are in-house games 
developed by our Section 8 studio, and 
we look forward to introducing that 
top class content onto the William Hill 
platform in 2023.

Both William Hill and 888 have 
continued to improve automated 
chatbot facilities with a strong focus 
on increasing speed and ease of use 
in customer support, driving scalable 
cost efficiency. William Hill’s chatbot 
now handles the equivalent volumes of 
40 full time employees. 

#BUILDYOURODDS

SAFER GAMBLING TOOLS

DAILY WISH WHEEL

One of our key product 
improvements this year was the 
enhancements to William 
Hill’s bet builder product 
#BuildYourOdds.

Bet builder is one of the most 
popular products and we made 
key improvements including the 
addition of leg tracking and real 
time views of bet status. Enabling 
customers to track their bets is 
a really important part of the 
customer experience, and our 
players can now see the status 
of each individual leg, in real-
time, and whether it is winning 
or losing.

As well as being a great way 
to follow the action, it allows 
our customers to take informed 
actions – such as 
cashing out.

During 2022 we continued 
to invest heavily in tools and 
features to improve player safety. 
These improvements include 
a smart profit and loss tool, 
improved player risk algorithms, 
our unique control centre product 
and a best-in-class player 
help centre.

We will continue to innovate, 
learn and improve in this area. 
Right now, we are working 
through all of these tools and 
customer insights to understand 
how we can best utilise and 
improve our existing tools, as well 
as how we can better develop 
new technology. 

We continue to strive to use 
technology as a force for good, 
leveraging our 
data and AI 
capabilities 
to personalise 
player safety.

2022 saw the launch of an 
exciting new free to play game 
on 888casino across our key 
markets – the daily wish wheel.

Each day, a player gets a free 
spin on the wheel, and can win 
free spins, cash or other prizes. 
This supports our recreational 
play strategy and offers our 
customers another layer of 
engagement and excitement.

We have a range of wheels 
available including a Millionaire 
Genie wheel – hosted by one 
of our most popular Section8 
characters, Millionaire Genie, 
which is a smash hit series of 
slots and games that can only be 
played at 888.

Our Millionaire Genie wheel gives 
players a reason 
to come back to 
us every day, and 
is also a reminder 
of our unique, high 
quality games.

888 Holdings PLC Annual Report & Accounts 2022

25

STRATEGIC REPORTSTRATEGIC REPORT

KEY ENABLERS CONTINUED

World class brands

888 HOLDINGS OWNS AND OPERATES SEVERAL GLOBALLY RENOWNED SPORTS 
BETTING AND GAMING BRANDS, INCLUDING WILLIAM HILL, 888CASINO, 888SPORT, 
888POKER AND MR GREEN. WE ALSO OPERATE THE SI SPORTSBOOK AND SI CASINO 
BRANDS IN THE US IN PARTNERSHIP WITH AUTHENTIC BRANDS GROUP.

Founded in the UK in 1934, William 
Hill is an iconic sports betting 
and gaming brand operating 
internationally, and one of the 
leading brands in the UK. It has 
a strong retail heritage, with over 
1,350 instantly recognisable high 
street shops.

Founded in 1997 as one of the 
first online casinos, 888casino 
has since grown to be one of the 
largest, multiple award-winning, 
online casino brands globally. We 
offer almost 3,000 games, from a 
combination of top providers and 
our own exclusive games developed 
in house by our Section8 studio, as 
well as one of the largest selections 
of live casino tables in the world.

888sport was established in 
2008 and in a category that 
is largely dominated by a few 
well-established legacy brands 
in each market, we continue to 
position 888sport as a challenger 
brand by connecting with our 
players through an innovative, 
cutting-edge sports experience.

888poker was launched in 2002 
and has become one of the world’s 
most popular poker sites offering 
an award-winning online poker 
environment that enables players 
of all abilities to enjoy a wide variety 
of games on mobile or desktop.

Mr Green, launched in 2008, is one 
of the category’s most distinctive 
and premium online gaming 
brands. Instantly recognisable, and 
multiple award-winning, we offer 
a wide range of casino and slot 
games with a particularly strong 
Nordic presence.

SI Sportsbook and SI Casino are 
the group’s US brands and the 
newest brands in our portfolio. 
Established in 2021 through a joint 
venture with Authentic Brands 
Group (who own the Sports 
Illustrated brand), our goal is 
to leverage the iconic Sports 
Illustrated brand and bring unique 
experiences to players in the highly 
competitive US sports betting and 
gaming market.

26

888 Holdings PLC Annual Report & Accounts 2022

Customer excellence

Customer excellence underpins 
our whole philosophy. 
Understanding our customers 
and what they want, as well 
as how we can engage them 
and create great experiences 
for everyone, is critical to 
our success.

Phil Walker
UK & Ireland MD

BRILLIANT BASICS: A 
RELENTLESS FOCUS ON THE 
CUSTOMER EXPERIENCE
To us, customer excellence means 
delivering the best possible customer 
experience. Whether that’s by ensuring 
we have the best products and 
content on the market or delivering 
the best possible service, we know 
that by continually building customer 
excellence, we will increase player 
loyalty and improve engagement.

Digital entertainment businesses in all 
areas of consumers’ lives, from media 
and entertainment to travel and banking, 
are consistently raising the standards 
for superior customer experiences. 
As a result, our customers’ expectations 
of their experiences with our brands 
are also increasing. Consequently, we 
continue to focus on enhancing multiple 
areas of our products including 
interfaces, improving loading times, 
developing responsible gaming tools, 
and delivering quality customer support 
to ensure that our customers enjoy the 
best possible experiences with our 
brands. We benchmark ourselves against 
leading brands across entertainment, 
banking, and all other digital services, 
not just gaming operators.

One of the key focus areas at William Hill 
over recent periods has been on 
improving customer journeys by focusing 
on optimising the basic things that 
players do the most. This could be 
resetting a password, depositing and 
betting, tracking bets, or changing 
player safety limits. We focus on 
understanding the flow of these 
customer journeys and constantly 
testing different options with our 
customers to make their experience 
as seamless as possible. 

We call this concept “brilliant basics” 
and have made significant improvements 
across both William Hill and 888 during 
2022 and this is a key focus area 
going forward as well. We know that by 
getting the basics right and improving 
our customer service we can drive 
higher retention and player value. 

A FIRST-CLASS RETAIL 
EXPERIENCE
Our customer excellence philosophy 
is critical to the success of our William 
Hill shops. Our more than 6,500 
shop colleagues are custodians 
of the William Hill brand, and are 
responsible for providing high quality, 
retail experiences for our customers. 
This is supported by our continuous 
investment in in-store technology and 
training, particularly in safer gambling 
which is an intrinsic part of the retail 
customer experience. 

888 Holdings PLC Annual Report & Accounts 2022

27

STRATEGIC REPORTSTRATEGIC REPORT

KPIs

Measuring our progress

WE TRACK THE FOLLOWING KEY 
FINANCIAL AND NON-FINANCIAL 
PERFORMANCE INDICATORS (“KPIS”). 

These KPIs allow us to assess our progress against the 
Group’s strategy and help inform decision making. These 
KPIs are also some of the most commonly used KPIs for 
external stakeholders, particularly our shareholders, 
when assessing the performance of the Group.

Pro forma metrics reflect the performance of the Group as 
if it had owned William Hill for all periods, and exclude the 
results of the 888 bingo business for all periods. 

FINANCIAL KPIS

Pro forma Revenue £m

Definition:

£1,850m -3%

Revenue represents the total amount staked or wagered by 
customers, less amounts paid out to customers, free bets 
and promotional credits, and VAT. B2B revenue reflects fees 
receivable for the provision of gaming services.

22

21

1,850.1

1,907.0

Why we measure it:

This measures the Group’s ability to generate return on its 
marketing investment and grow market share across its key 
geographies and products, in line with the market focus 
pillar of our strategy.

Performance:

Reported revenue increased by 74% in 2022, driven by the 
acquisition of William Hill, which completed on 1 July 2022. 

Pro forma revenue decreased by 3% in 2022, with a 54% 
increase in retail revenue following the reopening of shops 
post lockdown, more than offset by a 15% decline in online 
revenue, primarily driven by proactive safer gambling 
measures in the UK and the closure of the Netherlands.

Definition:

EBITDA represents total earnings before interest, tax, 
depreciation, and amortisation generated from our 
operations. Adjusted EBITDA also excludes any exceptional 
items which are typically non-recurring in nature.

Why we measure it:

This measures the underlying profitability of our business 
driven by our investment choices and our ability to 
effectively manage costs and leverage our growing scale.

Performance:

Reported EBITDA increased by 29% in 2022, driven by the 
acquisition of William Hill.

Pro forma Adjusted EBITDA increased by 15% in 2022, driven 
by the benefit of retail reopening post lockdowns, and the 
early delivery of some synergy benefits.

Reported Revenue £m

£1,239m +74%

22

21

Pro forma Adjusted EBITDA £m

£311m +15%

22

21

Reported EBITDA £m

£116m +29%

22

21

1,238.8

712.3

310.6

269.9

115.5

89.6

28

888 Holdings PLC Annual Report & Accounts 2022

Adjusted EBITDA Margin (%)

Definition:

17% 

22

21

16.8%

14.2%

Adjusted EBITDA Margin reflects pro forma Adjusted EBITDA 
divided by pro forma Revenue.

Why we measure it:

Adjusted EBITDA Margin is a measure of the profitability of 
our business, and measures how much of our revenue we 
convert into underlying profitability. Improving Adjusted 
EBITDA Margin is a key strategic priority for the business. 

Performance:

Adjusted EBITDA Margin of 16.8% was an increase of 
2.6ppts compared to 2021, driven by retail reopening post 
lockdowns, and the early delivery of some synergy benefits.

Adjusted Basic Earnings Per Share (pence)

Definition:

15.1p -32%

22

21

Reported Basic Earnings Per Share (pence)

(28.3)p 

22

21

15.1p

22.2p

(28.3)

13.4

EPS represents net earnings divided by the weighted 
average number of shares. Adjusted basic EPS 
represents earnings excluding exceptional items, share 
benefit charges and share of post-tax loss of equity 
accounted associate.

Why we measure it:

This measures the effectiveness with which the Group 
achieves long-term value for our shareholders in line with 
the Group strategy.

Performance:

Basic earnings per share decreased to a loss of 28.3p 
(2021: profit of 13.4p) due to the exceptional items 
resulting from the William Hill acquisition. Adjusted EPS 
of 15.1p decreased by 32% in 2022 with the increase 
in Adjusted EBITDA being more than offset at a net 
profit level by additional interest charges following the 
acquisition of William Hill. 

Leverage ratio (net debt / Adjusted EBITDA)

Definition:

5.6x 

22

21

5.6

N/A

Leverage ratio is calculated as net debt divided by trailing 
12-month pro forma Adjusted EBITDA. Net debt comprises 
the principal outstanding balance of borrowings, accrued 
interest on those borrowings and derivatives held for 
hedging debt instruments less cash and cash equivalents 
(excluding customer balances).

Why we measure it:

Deleveraging is a key strategic priority for the Group and 
the leverage ratio is a measure of our capital allocation and 
ability to achieve our potential. We have set a 2025 target 
for leverage ratio to be below 3.5x.

Performance:

Leverage increased significantly in 2022 following the largely 
debt-funded acquisition of William Hill. 

888 Holdings PLC Annual Report & Accounts 2022

29

STRATEGIC REPORTKPIs continued

NON-FINANCIAL KPIS

Average monthly players (millions)

Definition:

1.6m +1%

22

21

Customer net promoter score 

19% +2ppts

22

21

1.6

1.6

19

17

Average monthly players (AMPs) represents the total number 
of players who have placed and/or wagered a stake and/
or contributed to rake or tournament fees during the month. 
The figure reflects the average of the monthly figures for the 
relevant reporting period.

Why we measure it:

Customer engagement is a key driver of long-term growth, 
and is useful in assessing performance against strategic 
objectives, which are centred around customer experience.

Performance:

AMPs are stated on a pro forma basis and increased by 1% 
in 2022 reflecting continued expansion of our recreational 
customer base across core markets despite the tough 
comparative period.

Definition:

Customer NPS asks customers if they would recommend us 
and is measured as the percentage of detractors (scoring 0 
to 6) subtracted from the percentage of promoters (scoring 
9 or 10) to give the net promoter score.

Why we measure it:

Customer NPS measures whether we are delivering good 
experiences for our customers, which is core to our strategy. 

Performance:

Customer NPS here reflects William Hill only while we are in 
the process of rolling out tracking group wide. NPS increased 
by 2ppts in 2022 reflecting product improvements and a 
continued focus on improving customer service. 

Employee net promoter score 

Definition:

+8

22

21

+8

N/A

Employee engagement is measured by eNPS, which looks 
at how likely colleagues are to recommend 888 William Hill 
as a place to work on a scale of 0-10. The percentage 
of detractors (scoring 0 to 6) is subtracted from the 
percentage of promoters (scoring 9 or 10) to give the net 
promoter score.

Why we measure it:

We believe eNPS is a true reflection of our People initiatives. 
It encapsulates the employee experience and, particularly 
through a period of change, allows us to understand whether 
we are supporting colleagues in the right way. 

Performance:

eNPS of +8 for the Group as a whole is a positive outcome 
considering the Group is going through a period of change 
following the acquisition. Read more about our People 
initiatives on pages 40-43.

30

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORT888 Holdings PLC Annual Report & Accounts 2022

31

STRATEGIC REPORTStrategic Report

STRATEGIC REPORT

STAKEHOLDER ENGAGEMENT

Who are our stakeholders?

WHY?

HOW?

CUSTOMERS

COLLEAGUES

REGULATORS

Our business and livelihood depend 
upon our customers. Building strong 
relationships with them, using the 
expertise of our teams, ensures we 
gain a deep understanding of their 
needs, allowing us to identify areas 
of support.

Our competitive customer offering is 
achieved by protecting customers, 
improved product personalisation 
and innovation and best-in-class 
customer support.

By understanding what our 
customers think about our brand, 
products and services, we can focus 
on continuous improvements that 
align with their priorities.

The priority for our customers is 
a superior betting and gaming 
experience. This means playing 
great products, enjoying quality 
customer service and having 
confidence that they are playing in 
a safe and secure environment.

We regularly measure the quality of 
our service performance through 
customer satisfaction, Net Promoter 
Scores, surveys and web analytics. 

Our customer services teams and 
retail colleagues are in contact with 
our customers daily. We operate 
multiple communications channels 
to generate feedback, to gain 
insight and to understand their 
preferences and needs.

We use data analytics and 
AI together with our customer 
communications channels to 
promote safer gambling.

  More information about Safer 
Gambling can be found in our 
Sustainability Report on page 34

The talent, commitment and skill 
of our colleagues around the world 
underpins our ability to deliver our 
strategic priorities. 

Regulators across various territories 
give the Group a licence to operate 
and set the terms for providing 
services in their markets. 

We are proud of our colleagues 
and want to provide them with a 
workplace where they can flourish. 

Empowerment, career development, 
health and well-being and social 
responsibility are all areas our 
colleagues have told us they 
consider important in the workplace.

We have an inclusive informal 
culture, rooted in respect, care and 
commitment.

We need absolute clarity on their 
regulations to ensure we align with 
their priorities. Regulators have an 
important role in promoting a safer 
gaming environment, which benefits 
all operators such as 888 that are 
committed to responsible models 
of operation. As such, it is valuable 
for the business to maintain regular 
dialogue with regulators.

Regulators must be reassured that 
operators are using the full scope of 
their resources to comply with local 
market regulations and deliver a 
safe gaming environment.

Our workplaces are informal, open 
and collaborative underpinned by 
high professional standards.

We engage in regular and 
transparent dialogue with regulators 
across our global markets. 

We participate in industry events 
and forums to better understand 
the requirements of the regulators 
wherever we operate.

 Read more on page 59

Regular “Town Halls” are held to 
update on business developments 
and allow questions and feedback. 
All colleagues have the opportunity 
to provide feedback through 
employee engagement surveys, 
forums and apps such as Slido. 
eNPS is measured group wide 
following the acquisition of William 
Hill, with a current score of +8. 

We are committed to proactive, 
timely and transparent internal 
communications with our team on 
an ongoing basis. 

We continue to monitor and develop 
our approach to performance 
management, to promote a culture 
of continuous improvement.

 Read more on page 40

32

888 Holdings PLC Annual Report & Accounts 2022

The Company views stakeholder engagement as an important part of its ongoing 
governance arrangements. As a Gibraltar company the UK Companies Act 2006 does not 
apply, however we continue to comply with the requirements of section 172. In accordance 
with the UK Corporate Governance Code 2018, the Company’s key stakeholders are 
considered in Board discussions and decision-making with all board papers including an 
explanation of how the impact to stakeholders has been considered.

WHY?

HOW?

SHAREHOLDERS

COMMUNITIES

PARTNERS

As investors in the business we 
want to ensure we understand 
the views of our shareholders and 
debtholders. 

 The relationship between the 
Board and its investors is based on 
trust, transparency and the timely 
disclosure of information. 

The Board recognises the 
importance of demonstrating a high 
level of openness and engagement 
to maintain confidence in our ability 
to create value. 

Investors seek clear evidence 
that the company has a strategy 
for value-creation across the 
short, medium and long-term. 
They demand transparency as 
the foundation of a trust-based 
relationship and expect clarity on 
the Board’s approach to maximising 
opportunities and managing risks. 

We recognise that the local 
communities where we operate can 
be a business’s greatest advocates, 
particularly when it comes to 
recruitment. 

To maintain a positive relationship, 
we need to listen to local issues 
and understand how we can have a 
positive impact. 

The communities around our global 
offices look for the company to 
demonstrate its commitment to the 
local area by being a responsible 
corporate citizen.

Our retail estate depends on the 
support of our local communities. 
We aim to build lasting relationships 
within the communities in which we 
operate and our retail colleagues 
know and understand their 
customers.

We work with partners in various 
areas of our business. 

It is imperative we maintain an open 
dialogue with our partners in order 
to operate effectively together and 
ensure that our interests are aligned.

Our partnerships rely on our track 
record for effective management, 
value creation and responsible 
business operations. 

Our partners want to know that this 
reputation is secure for the long-
term and that they can trust our 
team to deliver a mutually beneficial 
partnership.

We have an open dialogue and 
regularly meet with our major 
shareholders and debtholders to 
get their views and feedback. 

We provide regular investor updates 
through the publication of trading 
updates, half and full year results. 

Market views and shareholder 
analysis is included as a standing 
Board item. 

We ensure an ongoing conversation 
with investors through our financial 
reporting as well as events such as 
our Annual General Meeting and 
Capital Markets Events. 

 Read more on page 96

We have a well-established 
community involvement programme. 
We encourage colleagues 
to be involved in community 
events and participate in local 
charities. Colleagues dedicate 
time sponsored by the company 
to these causes.

William Hill provides financial 
support for colleagues facing 
financial hardship, with 11 grants 
given in 2022. 

As a Group our economic 
contribution is significant, including 
a pro forma total tax contribution of 
£588m in 2022. 

 Read more on page 43

We have an open, constructive 
and effective relationship with all 
partners through regular meetings 
which provide both parties the 
ability to feedback on successes, 
challenges and the future roadmap 
The Group’s whistleblowing hotline is 
available to suppliers to allow them 
to raise any concerns anonymously 
and all issues are tracked and 
monitored.

888 Holdings PLC Annual Report & Accounts 2022

33

STRATEGIC REPORTSTRATEGIC REPORT

SUSTAINABILITY

ESG framework – 
Players, People, Planet

OUR APPROACH TO ESG AND SUSTAINABILITY IS FUNDAMENTAL TO THE 
GROUP’S LONG-TERM GROWTH AMBITIONS, AS WE CONTINUE TO BUILD 
THE BUSINESS INTO A GLOBAL ONLINE BETTING AND GAMING LEADER.

Both the 888 and William Hill 
businesses have made significant 
progress in these areas in recent 
years and as a combined Group 
things are no different – we take 
our responsibilities seriously and 
this is a critical foundation to all our 
strategic plans. 

As we work through the integration of 
the two businesses, we have reviewed 
our respective approaches to ESG 
matters and have begun work on 
creating a bigger and bolder holistic 
framework that encapsulates the 
global nature of our business, along 
with ensuring we do the right thing for 
the millions of players we entertain 
each year and the thousands of staff 
we employ throughout the world. 

Our ESG framework, called Players, 
People, Planet is now the bedrock for 
our broader corporate strategy moving 
forwards. We realise that if we do not 
invest in this area, we will not reach 
our overall business goals. We also 
strive to run our business the right way, 
caring for our players, our colleagues, 
the communities we are part of, and 
the planet we live on. We strive to 
have long-term and mutually fruitful 
relationships with our players, ensure 
our colleagues can thrive at work and 
ensure we are protecting the planet 
we live on. 

We continue to increase investment in 
this area building on the great work 
done by both businesses in recent 
years. The ESG Committee of the 

board meets regularly, and during 
the year was led by the Chair of the 
Board, Lord Mendelsohn. In January 
2023, Andria Vidler took over as Chair 
of the ESG Committee following Lord 
Mendelsohn’s move to an Executive 
position on an interim basis. 

Part of the evolution of our ESG 
framework, and our bigger and 
bolder ambitions, will involve the 
establishment of a range of goals 
related to different areas, against 
which the board will receive regular 
updates about progress. Our wider 
executive team are intimately involved 
in our ESG plans and will have relevant 
targets related to our goals in this 
area included as part of their annual 
bonus plan.

We also strive to run our 
business the right way, caring 
for our players, our colleagues, 
the communities we are part of 
and the planet we live on.

Phil Walker
UK & Ireland MD

34

888 Holdings PLC Annual Report & Accounts 2022

THE EVOLVED FRAMEWORK FOR OUR ENLARGED BUSINESS 
COVERS THE FOLLOWING AREAS:

Players

PREVENTING HARM THROUGH SAFER GAMBLING, 
AND ENGAGING PLAYERS WITH POSITIVE EXPERIENCES

Players: Work continues across all brands as we aim to make player safety an 
integral part of customers using our products. During the year we launched an 
intuitive Profit & Loss product feature to the William Hill app and enhanced the 
control centre product on 888 apps giving users further control over their play. We 
continue to invest in new tools, processes and technology to ensure that we build 
safe and sustainable gambling experiences.

People

AN ENGAGING AND INCLUSIVE ENVIRONMENT 
WHERE COLLEAGUES CAN THRIVE

People: 2022 has been a year of significant change for colleagues across the Group 
as we brought the two businesses together. During the first half of the year it was all 
about supporting colleagues in advance of completion, and following completion 
is has been about transparent communications and regular updates on integration 
progress. We also rolled out employee engagement tracking to all 888 colleagues so 
we now have a group wide view of how our colleagues are feeling. This is crucial as we 
enter a period of significant change with the rollout of our new operating model, and 
as we look to build a winning culture for the future. 

Planet

PROTECTING OUR ENVIRONMENT, 
INCLUDING NET ZERO CARBON

Planet: Work continues to reduce our carbon emissions in line with our net 
zero goals. Key highlights include 888 achieving a B- CDP rating, and retaining 
membership of the FTSE4GOOD index, which shows us to be making coordinated 
action on ESG issues. William Hill also made significant progress in this area prior 
to the completion of the acquisition including becoming certified as carbon neutral 
this year across its Scope 1 and Scope 2 emissions – a fantastic achievement 
considering the size of our large retail estate.

In 2023, we will continue to strive to deliver against our ESG goals. We are aiming 
to increase our impact in all areas to ensure we are running a truly socially 
responsible business.

888 Holdings PLC Annual Report & Accounts 2022

35

STRATEGIC REPORTSUSTAINABILITY CONTINUED

As we work to integrate the two 
businesses, player safety will remain 
critical to everything we do. We strive 
to maintain long term relationships with 
our players, which we know must be 
built on ensuring customers gamble in 
a safe and sustainable way. 

As part of the ‘Players’ pillar of 
our ESG framework, teams across 
the business are working on a new, 
holistic approach to player safety 
that can be consistently applied 
across all of our brands, platforms 
and geographies, subject of course to 
ensuring compliance with specific local 
requirements where relevant. Safer 
gambling is an area both businesses 
have not always got right in the past, 
but under new leadership we are re-
doubling our efforts to ensure player 
safety is embedded at the heart of 
everything we do and enhancing our 
approach in this area is a key part 
of the plan.

During 2022, and partly in anticipation 
of the gambling white paper being 
published by the government in the 
United Kingdom, we continued to 
enhance our player protection strategy 
across our brands in the UK. The wider 
group has taken on William Hill’s prior 
top tier membership of the trade 
association, the Betting and Gaming 
Council (BGC) in the United Kingdom. 
The BGC has worked hard to drive 
standards in the UK in recent years 
delivering cross industry collaboration 
on such projects as:

•  Whistle to whistle ban – restricted 
gambling adverts during sporting 
events before 9pm;

•  Ad-tech – using the latest online 
advertising technology to reduce 
exposure to gambling content in the 
young and ensure that targeted ads 
are seen by players aged over 25;

•  Research, Education and Treatment 
(RET) spend – increasing voluntary 
funding year on year up to 1% 
of GGY in 2024 from the biggest 
brands, including William Hill; and

•  Ongoing work around piloting new 
cross industry initiatives such as a 
single customer view.

Account creation
•  All accounts fully age verified

•  GAMSTOP database screening

•  Global spend limits mandated

•  Know Your Customer checks

•  Education on safer gambling

UK example: Always on player 
monitoring system 

Control environment invisible to the 
average recreational customer who 
can play freely

High spend

Behavioural change

•  Spending alerts

•  Financial vulnerability 
checks via Transunion

•  Strict limits for those at risk 

of financial harms

•  Enhanced due 

diligence checks

•  Source of funds checks

•  Behavioural analysis 

checks daily

•  Alerts based on different 

behavioural triggers

•  Account reviews undertaken 

by highly trained team

Interactions

•  Automated ‘nudges’ based 

•  Phone interactions for higher 

on behaviour

risk customers

Options range from:

•  Account closure

•  Temporary cool-off

Interventions

•  Enforced limit

•  Industry data sharing

36

888 Holdings PLC Annual Report & Accounts 2022

PlayersSTRATEGIC REPORTOn the 28th March 2023 the GBGC 
announced that a £19m regulatory 
settlement in lieu of a penalty had 
been reached with William Hill in 
relation to historic player safety 
failings. 

The failings occurred before we owned 
William Hill, so we could have had 
no bearing on the areas that were 
investigated. However, the team had 
already taken significant remedial 
action, and we have further reinforced 
this following the acquisition. As a 
result, the business is now in a far 
stronger position from a compliance 
perspective.

KEY TRENDS
The usage of deposit limits by 
customers continued to rise across 
all our brands. Deposit limits are an 
important safer gambling tool, and 
adoption increased from 36.6% in 2021 
to 45.1% in 2022 as we continued to 
encourage customers to set their own 
limits, while also proactively imposing 
limits on some customers where we felt 
prudent to do so. 

We increased our interactions with 
customers through different contact 
methods. Interactions with customers 
helps us to identify and prevent 
harmful play before it occurs, and 
in 2022 we recorded over 2.7 million 
customer interactions across our 
brands, which represented an 18.6% 
increase year on year.

In retail we pride ourselves on our safer 
gambling focus and the relationships 
our highly trained colleagues can build 
with customers. In 2022 we conducted 
88,308 safer gambling interactions, 
up from 37,704 in 2021, albeit the retail 
estate was closed for much of 2021.

The global roll out of 888’s proprietary 
Control Centre safer gambling product, 
which empowers players to make 
more informed decisions about their 
gambling through intuitively presented, 
real time data, continued at pace, with 
72% of 888 brand players worldwide 
now having access to the product, up 
from 39% this time last year.

We also continued to deliver safer 
gambling training to all colleagues 
across the business, regardless of 
role, to strengthen our culture of 
player protection. 

Financial vulnerability checks using 
third party service providers were 
rolled out in the United Kingdom for 
all customers at low levels of spend 
across all of the Group’s brands – with 
over 500,000 of these checks taking 
place in 2022. 

KEY ACHIEVEMENTS IN 2022
Work continued throughout the year 
to advance the Group’s approach to 
player safety across all brands and 
channels. 

Reflecting on our progress we have 
delivered several key initiatives across 
the three focus areas of our player 
safety framework:

Prevent: Instil safer gambling principles 
across the player base and with 
colleagues to help prevent gambling 
related harm before it occurs.

Identify: Use best in-class proprietary 
and third party technology to identify 
risky players quickly.

Act: Interact with players at different 
risk levels at the right time using the 
right contact method.

Progress against each of these 
focus areas is listed below. Alongside 
this we have continued to invest in 
strengthening our Compliance and 
Safer Gambling teams, which now 
comprise more than 400 professionals. 
We also continue to invest in the 
technology and product required to 
ensure we are offering our players 
a safe and sustainable gambling 
experience and ensuring safer 
gambling is an intrinsic part of playing 
with our brands.

Prev

e

n

t

t
c
A

Human: e.g. 
personal 
interaction; further 
monitoring

Automated: 
e.g. marketing 
suppression 
targeted comms

Education 
and 
awareness

Player 
safety

Personalised 
risk profiling

Safer 
gambling 
tools

Monitoring 
of markers 
of harm

n tif y

e

I d

888 Holdings PLC Annual Report & Accounts 2022

37

PlayersSTRATEGIC REPORT 
 
SUSTAINABILITY CONTINUED

PREVENT
We believe that a core principle 
of safer gambling is the upfront 
prevention of harm. We do this through:

Education and awareness: Ensure 
players know the risks of gambling 
and normalise discussions about safer 
gambling. We also strive to ensure 
colleagues are informed about the 
potential risks a small proportion of 
our players can face from using our 
products, so they are better positioned 
to identify vulnerable players and 
prevent the risk of harm. 

Safer gambling tools: Drive mass 
adoption of safer gambling tools 
that help players control spend and 
provide alerts regarding their betting 
behaviour.

In 2022 we saw good progress in this 
area with the adoption of deposit limits 
by our players increasing by 36% to 
45% of our total player base. Processes 
have also been adopted to add in 
mandatory limits for players early in 
their account life and to ensure the 
limits available are appropriate. 

William Hill has continued to improve its 
profit and loss tool by making it more 
intuitive, with simple and clear visuals of 
a player's activity. The tool is also now 
more prominent across its products, 
making it much more visible to players 
throughout the customer journey. 
Along with the Control Centre product 
on 888 brands these features give 

us great data and insight into what 
customers interact with, what works 
and what doesn’t. We will continue to 
innovate, learn and improve.

In retail, a new system of alerts have 
been built into machines to flag to 
retail colleagues if a customer may be 
exhibiting concerning behaviours.

We continued to normalise the use 
of safer gambling tools by including 
messaging in above the line TV 
adverts and direct player marketing 
campaigns across all our brands. 
Finally, training of colleagues across 
the business has continued at pace 
with all colleagues now participating in 
safer gambling training each year. 

IDENTIFY
We believe technology is a key driver 
of a successful safer gambling strategy 
and we have continued to invest in 
building up our capabilities in this area. 
Our focus here is twofold:

Monitoring of markers of harm: 
Timely analysis of player behaviour to 
highlight potential risk factors.

Personalised risk profiling: We want 
to ensure players get an individualised 
gambling experience that relates to 
them directly.

Across William Hill’s retail estate, we 
continued to advance our technology, 
with new player safety warnings now live 
to colleagues via the EPOS till system. 
The Group’s retail presence is a huge 
strength of our business, particularly 
for safer gambling interactions. Our 
trained retail colleagues can interact 
face to face with any customers who 
might exhibiting signs of harmful 
gambling and can do so in a one 
to one, effective manner. Our shop 
colleagues carried out over 80,000 
safer gambling interactions in 2022. 

With the number of brands in our 
portfolio we now have a complex 
ecosystem across multiple different 
platforms. Key work has been 
undertaken to start to align our 
platforms, including sharing self-
exclusion information and account 
closures around our brands, ensuring 
players are better protected across 
the Group.

In the United Kingdom the issue of 
affordability continues to be a critical 

point of discussion across stakeholders 
including operators, the regulator and 
politicians. We made significant strides 
in introducing automated checks within 
our ecosystem in partnership with third 
party service providers. These checks 
use technology alongside financial 
markers of harm, such as bankruptcy 
and county court judgement data to 
help us identify players who may be at 
elevated risk of financial harm.

ACT
We believe that multiple different forms 
of interactions with customers must 
take place to ensure we create a truly 
safe gambling eco system. We believe 
that we must build a system that utilises 
automated nudge interactions as well 
as harnessing the power of our highly-
trained colleagues to talk to customers 
on a one-to-one basis. We use an 
increasing number of automated 
interactions at the lower end of the 
player risk spectrum, but where the risk 
is higher, we use a mix of human and 
automated interactions to ensure we are 
doing everything in our power to support 
the player. A great strength of the retail 
model is the ability to have a human 
interaction with almost every customer 
that walks through the door and 
indeed our retail teams build up strong 
relationships with regular customers. 

Our work across the act pillar focuses 
across two key interaction types:

Human: We carry out thousands 
of one-to-one interactions with our 
players on a daily basis. We want our 
colleagues to have the best training 
available to ensure they are in the 
best position to deliver meaningful and 
impactful interactions.

Automated: We are a business of 
scale that has millions of players 
around the world. In order to effectively 
communicate with such a large 
player base, we must have a scalable 
technology solution to be able to 
interact with our players at multiple 
points in their gambling journey. 

In 2022 we continued to evolve our 
interaction abilities in both areas. We 
invested in enhanced training, reduced 
thresholds which trigger interactions, 
and introduced mandatory safer 
gambling interactions in retail. Online 
we continued to grow our team across 

38

888 Holdings PLC Annual Report & Accounts 2022

Players continuedSTRATEGIC REPORTCompliance and Player Safety to 
ensure we have the appropriately sized 
team to deal with our growth plans. 
We also modernised how we review a 
player’s account and have deployed a 
new bespoke player case management 
system to improve our record keeping 
and accuracy when reviewing a player’s 
account. For 888 brands, the Observer, 
our proprietary player monitoring 
system, continued to drive effective 
automated interactions with players, 
supporting a 4 % increase in automated 
interactions at 888’s brands in 2022.

RET FUNDING SUMMARY
888 Holdings is a Category A member of 
the Betting and Gaming Council (BGC), 
the industry trade body for the United 
Kingdom. As part of their commitment 
to safer gambling, the core BGC 
members have committed to increased 
funding for organisations supporting 
research, education, and treatment of 
problem gambling. This commitment 
has seen spending at William Hill grow 
from 0.1% of GGY in 2018/19 to an 
enhanced level of spending of 0.75% 
in 2022/23 to reach a target of 1% in 
2023/24. The primary beneficiaries of 
our RET spend in 2022 were: 

Gambleaware: An independent charity 
which commissions treatment and 
prevention programmes across the 

United Kingdom, including funding the 
National Gambling Treatment Service. 
Funding continues to be provided 
as part of the Betting and Gaming 
Council’s long-term commitment to 
guarantee funding for the charity. 

EPIC Risk Management: A training, 
education, and advisory company that 
specialises in using lived experience of 
gambling harm to deliver programmes 
around how to prevent gambling-
related harm. We partnered with EPIC 
to deliver a game changing gambling 
harm minimisation programme for the 
horse racing industry. The focus on 
this educational programme will be on 
how professional and amateur jockeys, 
and individuals working in multiple 
roles across the horse racing industry, 
interact with gambling and gambling 
related messages.

Anonymind: Anonymind is a provider of 
both online and residential treatment 
and therapy for individuals suffering 
from gambling harm. We supported its 
treatment programmes, ensuring those 
that need support can get it quickly.

Gamcare/YGAM: We support 
the funding of the national Young 
People’s Gambling Harm Prevention 
Programme, a joint national education 
programme for young people around 
the United Kingdom. This is a four year 

programme that runs from April 2020 
until April 2024 across the country.

Gordon Moody Association: Gordon 
Moody is a charity providing support 
and treatment for gambling addiction. 
We supported Gordon Moody’s female 
residential treatment programme. The 
programme, which is a world first, was 
launched at the end of 2021.

Betknowmore: Betknowmore is a 
charity that provides gambling support 
and training services. William Hill has 
supported their Gambling Outreach and 
Living Support programme. This is a 
community outreach programme initially 
launched in two London boroughs. 

NEXT STEPS IN 2023
As we move into 2023 our focus turns 
to evolving and enhancing our safer 
gambling plans to ensure they support 
our bigger and bolder ambitions as 
a new, enlarged business. We aim to 
bring together the best of all of our 
brands to evolve our offer and develop 
a best-in-class player protection 
framework for our brands across the 
world. Compliance with the regulations 
around the world is a minimum 
requirement, we aim to go above and 
beyond to ensure our revenues are 
sustainable and we retain our player 
base for years to come.

888 Holdings PLC Annual Report & Accounts 2022

39

Players continuedSTRATEGIC REPORTSUSTAINABILITY CONTINUED

2022 has been a year of significant 
change for colleagues across the 
Group. With the acquisition of William 
Hill non-US business completing on 
1 July the year has been divided into 
two distinct periods. The first saw 
both legacy organisations supporting 
their colleagues in preparation for the 
acquisition and the expected impact 
on teams. The second has been a 
period of change with the impact of 
the acquisition beginning to be felt 
across the Group as we work to bring 
both businesses together.

Bringing together over 11,000 
colleagues in our new combined 
business has challenged the leaders 
in our business and the People team 
who support them, with a focus on 
four key areas.

•  Integration and change: The 
need to quickly establish the 
operating model and structures 
of our combined business to 
enable the business to achieve 
ambitious synergy targets meant 
rapid and significant change for 
our colleagues.

•  Engagement: Maintaining 

engagement levels through periods 
of change is a key challenge for 
the business, making clear and 
regular communications meaningful, 
supportive and transparent. 

•  Organisational culture: Both legacy 
organisations have their own unique 
cultures, our priority looking forward 
is to build our new winning culture 
where people want to join and 
love to stay.

•  Future People strategy: There are 

consistent themes within the people 
strategies of William Hill and 888, 
the focus now is to create a new 
strong identity and set out our 
ambition for the future.

INTEGRATION AND CHANGE
The first priority for the Group following 
the acquisition of William Hill was to 
establish the strong leadership team 
who would guide the business through 
change. On 1 July we announced our 
new Executive Team, combining the 
previous William Hill and 888 teams to 
create a new management team with 
vast experience and a track record of 
success in the industry. 

Following these appointments the 
Executive Team began their work to 
design and build their new operating 
models to understand the structure 
of their new leadership teams. In 
November we were able to announce 
our new senior leadership team, 
putting in place the individuals who 
would support the Executive Team in 
delivering their strategies. In doing 
this we were able to draw on the large 
and experienced combined talent 
pool of the Group, ensuring a balance 
between both legacy organisations 
and diversity across our locations. 

In early 2023 we announced the 
immediate departure of our CEO, with 
Lord Mendelsohn stepping in on an 
interim basis as Executive Chair, and 
the intended future departure of our 
CFO. Given the plans that had already 
been put in place, and the stability 
within the wider executive and senior 
management team, we are confident 
our people can navigate through this 
additional element of change. 

With accelerated plans to deliver 
synergies across the business in late 
2022 through into 2023 the business 
then began plans for change. Several 
key initiatives were delivered through 
the second half of the year with 
highlights including:

•  Business operations and customer 

service model 
Although we are only in the early 
stages of bringing the customer 
operation teams of the two legacy 
organisations together, we have 
already started to look at how the 
different processes, systems and 
teams can be aligned to support all 
customers. Our People team across 
several of our locations including 
the UK, Gibraltar, Romania, Bulgaria 
and the Philippines have been an 
integral part of this work.

•  Bolder in Retail  

This initiative aimed to restructure 
the William Hill UK Retail business to 
change the way we work ensuring 
the sustainability and profitability of 
retail into the future. We appointed 
a revised retail leadership team with 
a refreshed regional model and 
introduced new roles to our shop 
teams with changed responsibilities. 
This meant over 1,000 colleagues 

stepping into the new role of Team 
Leader, with extensive support from 
our retail People team to help them 
transition into this new role. 

•  Product and technology 

Our Product and Technology team 
continues to play a vital role in 
the business. The appointment of 
Anna Barsby as Chief Product and 
Technology Officer, an experienced 
transformation leader with a strong 
track record of delivering large 
scale change, was a key first step 
in the integration of our platforms 
and products. Anna moved quickly 
to determine the future of the 
Group’s technology and product 
infrastructure, with decisions relating 
to future platforms and structures 
made soon after her appointment. 
These decisions had a significant 
impact on teams within her business 
area, and the People team were 
vital in supporting individuals in 
many of our locations.

ENGAGEMENT
Management recognise that 
maintaining colleague engagement 
through a period of significant change 
will be a key challenge for the business. 
Prior to the acquisition both 888 and 
William Hill had been through several 
years of change and uncertainty and 
there was unanimous agreement that 
the second half of 2022 into 2023 and 
beyond would be no different. 

The first priority for the Group was 
to ensure we were able to measure 
and track engagement in a way that 
was consistent across both legacy 
organisations as we worked to bring 
them together. Very soon after 
acquisition we were able to launch 
Workday Peakon, the platform through 
which William Hill had previously 
delivered its engagement surveys, to 
colleagues across the whole Group. 
This established a regular cadence of 
surveys to understand how colleagues 
were experiencing the change across 
the business. These surveys allow 
colleagues to answer a series of 
questions about the business as well 
as leaving comments and feedback 
for leaders to acknowledge and 
respond to, creating a consistent 
two-way communication channel. 
Our engagement surveys are issued 

40

888 Holdings PLC Annual Report & Accounts 2022

PeopleSTRATEGIC REPORTWHAT IS ENPS?
eNPS is measured by asking 
colleagues to score the question 
“How likely is it you would 
recommend 888 William Hill as 
a place to work?” on a scale 
of 0-10. The percentage of 
detractors (scoring 0 to 6) is 
subtracted from the percentage 
of promoters (scoring 9 or 10) to 
give the net promoter score.

We believe that a positive eNPS 
is a true demonstration of the 
success of our People initiatives. 
It encapsulates the employee 
experience and, particularly 
through a period of change, 
allows us to understand whether 
we are supporting colleagues 
in the right way. We are proud 
to have finished 2022 with an 
eNPS of +8 across the combined 
Group, with a score of +28 and 
+29 in the non-retail businesses of 
William Hill and 888 respectively. 

Recognising the importance of 
this measure, eNPS has been 
included in the remuneration 
targets for the Directors, 
Executive Committee and other 
senior leaders to promote a 
collaborative approach to 
engaging colleagues across 
the Group. We anticipate 
many significant challenges to 
engagement in 2023 – large 
scale people change as we 
deliver the new organisational 
design, continued external 
economic pressures on customers 
and colleagues, and ongoing 
regulatory challenges in our 
key markets. We aim to at least 
maintain our current engagement 
levels with plans in place to build 
on this strong foundation.

For 2023 our key objective is to define 
and embed a common set of values 
to bring together the best of both 
organisations. To be authentic these 
values must be embedded into the 
day to day experience, owned and 
role modelled by leaders, celebrated, 
and used as a means to hold ourselves 
and each other to account. We are 
now developing a plan to create 
these values with a consultative and 
collaborative process with the business, 
led by our centres of expertise in HR. 

FUTURE STRATEGY
There are consistent, shared themes 
across the legacy People strategies of 
888 and William Hill. Our focus since 
acquisition and into 2023 has been on 
creating the new, and we have started 
with our 2025 People Ambition.

Across both organisations we believe 
it is clear that there are three priority 
areas of focus to build the foundations 
of everything we do:

•  Defining the working culture of 

our organisation, tied to the new 
values of the Group, empowering 
colleagues to work in the way that 
suits them best and supporting 
them in every aspect of their 
lives. This includes our approach 
to flexible working, the health 
and wellbeing support we extend 
to colleagues, and developing 
empathetic and supportive leaders;

to 100% of our colleagues via the 
Workday Peakon platform, with an 80% 
response rate.

The key measure of success identified 
as the main focus for the Group is our 
employee net promoter score, or eNPS.

ORGANISATIONAL CULTURE
Prior to the acquisition both 888 and 
William Hill had strong and distinctive 
employment cultures. Our priority 
for shaping the culture of the new 
business was to draw on the strengths 
of both organisations, maintaining and 
nurturing the values and behaviours 
which made them such successful 
businesses in their own right. 

The first step on this journey was to 
undertake a comprehensive review 
of the culture of both organisations, 
to enable the development of a 
well-informed plan for change 
and engagement. To do this we 
engaged third party consultants 
to independently assess each 
organisation, exploring the two 
heritages with the aim of providing a 
shared understanding of their culture 
in relation to values, leadership and 
People team.

The outcome of this review gave us 
key insights into our shared values. 
The core principles of collaboration, 
respect, transparency, authenticity 
and caring underpinned those 
values and the behaviours each 
organisation expected of its leaders. It 
is these principles which will form the 
foundations of our new culture and 
our plan to continue to integrate the 
two businesses.

888 Holdings PLC Annual Report & Accounts 2022

41

PeopleSTRATEGIC REPORTSUSTAINABILITY CONTINUED

FUTURE STRATEGY CONTINUED 
•  Adding the skills and capabilities 
that the Group will need as we 
move forward to achieve our 
ambitions, investing in nurturing 
and developing our talent to set 
the standard across the industry. 
This gives colleagues access to 
the industry’s best development 
programmes and makes sure we 
support the career ambitions of all 
of our colleagues; and

•  Ensuring that we celebrate our 
differences and have a culture 
where all colleagues, no matter their 
background and experiences, feel 
represented and respected. Here 
we focus on inclusion and belonging 
with the natural consequence of 
diversifying our business across 
every level of the organisation.

MEASURING OUR PROGRESS
Alongside the focus on integration and 
our people plans around this, both 
legacy organisations continued with a 
range of people initiatives throughout 
the year, alongside tracking a range 
of people related metrics, the data 
for which is set out below. Given the 
transaction completed on 1 July 2022, 
the data presented below (unless 
otherwise specified) is taken as 
the combined position as if we had 
been one company for the whole of 
2022. We will use the 2022 numbers 
presented here as a baseline and 
during 2023 as we create a combined 
people strategy, we will look to define 

specific objectives and targets related 
to certain of these metrics. 

DIVERSITY AND INCLUSION
Both legacy organisations have 
strong commitments to developing 
inclusive cultures rooted in respect. 
We know that an integral part of our 
success is diversity of background, 
experience and perspective and we 
actively promote inclusivity, including 
ensuring there is no less favourable 
treatment on the grounds of sex, sexual 
orientation, gender re-assignment, 
marital or civil partnership status, 
race (including colour, nationality, 
ethnic or national origin), disability, 
religion or belief, age, or pregnancy 
and maternity. We strive to ensure 
reasonable adjustments are provided 
for people with disabilities who are 
applying to or already working with us.

Key highlights of 2022

•  William Hill added an Inclusive 
Leadership module to the 
Leadership Essentials programme, 
requiring all new people leaders to 
develop their understanding of why 
diversity and inclusion is integral 
to organisational success and how 
they can be an inclusive leader.

•  In October 2022, many of our 
locations around the world 
introduced a global menopause 
policy, with other locations set to 
introduce it in 2023.

•  In November 2022, we continued the 
evolution of our family leave policies, 

launching our new Neonatal policy 
in the UK, providing full pay for the 
duration of a neonatal admission.

•  Our Product & Tech department 
also employed several women 
through the company Code First 
Girls, who provide free coding 
courses to women across the UK.

•  We continue to celebrate and 
mark key dates in the Diversity 
and Inclusion calendar with global 
events and internal communication 
campaigns including International 
Women’s Day, Men’s Health 
Awareness, Pride, Mental Health 
Awareness and Black History Month, 
among others.

As we continue to build on the 
strengths of our two businesses, our 
priority remains building an inclusive 
organisation where individuals are 
respected and valued for who they 
are. Our focus for 2023 will be driving 
progress through our new DE&I 
governance structure which will provide 
a framework for all DE&I activity across 
the new, combined organisation. 
The new structure will include the 
introduction of a group wide steering 
committee, providing strategic 
direction and guidance for all DE&I 
activity; the launch of an employee 
led Inclusion Council to provide 
employee voice and input to shape our 
DE&I approach; and the creation of 
multiple employee networks, bringing 
colleagues with shared experiences 
and interests across all areas of the 
organisation together. 

Diversity at 888 William Hill

Employees worldwide
Female employees
% of female employees
Part time employees
% part-time employees
Number of contractors
% of women on the Board of Directors
% of women in senior management positions
% of women in junior management positions
% of women in STEM positions
% of women in management positions in revenue-generating functions

2022

11,861
5,622
47%
4,097
35%
141
44%
32%
33%
22%
39%

Workforce by age

14+

11,861

 25-34 35%

 18-24 14%

42

888 Holdings PLC Annual Report & Accounts 2022

 35-44 25%

 45-54 14%

 55-64 10%

 65+ 2%

People continuedSTRATEGIC REPORT35
+
25
+
14
+
10
+
2
+
M
Our 2025 ambition is to be 
the best place to work in the 
industry, with a strong identity 
that sets the standard for 
what great looks like. We 
celebrate individuality, care 
for each other and invest in 
developing talent

*   How have senior management, junior 

management, STEM and management positions 
in revenue-generating functions been defined?

 Senior management: 
Executive team and their direct reports.

 Junior management: 
Women in non-senior management roles.

 STEM: 
Women in Technology roles, excluding Trading.

 Management in revenue generating functions: 
Colleagues that work directly for our P&L 
functions (UK&I Market (including Retail & Online), 
International Market).

COMMITTED TO COLLEAGUE 
DEVELOPMENT
Learning support is available to every 
colleague via a suite of blended 
learning solutions that is tailored to 
either role, function, or level within 
the organisation e.g., individual 
contributor/people leader/senior 
leader, as well as a variety of other 
content to support personal and 
competency development. Every new 
colleague receives a tailored induction 
which includes access to learning 
content that is location specific. Every 
colleague has access to a Learning 
Management System, which hosts all 
company required learning, optional 
personal and skills development 
content, and the ability to book onto 
live webinars or courses that are 
delivered by our internal experts. 
In 2022 every level of leadership in 
the WH business had access to a 
structured leadership development 
programme, which will be broadened 
to the wider 888 WH audience in 
2023. During 2022, 888 used external 
suppliers to support development 
progress for colleagues and leaders. 
In our Product & Technology function, 
colleagues have access to O’Reilly, 
a global and best in class online 
learning platform that offers a range 
of learning paths, conferences, 
online live events, and sandboxes for 
colleagues to learn about the most 
up to date developments and in the 
global industry.

Talent at 888 William Hill

Total number of new hires
Total number of new hires 
from internal candidates
Total employee 
turnover rate
Voluntary employee 
turnover rate

2022

4,395

1,235

35%

29%

ECONOMIC AND COMMUNITY 
CONTRIBUTIONS
The Group employs a significant 
number of people across over 1,350 
retail outlets and offices in more than 
14 territories. As such, our economic 
footprint is significant and in 2022, we 
contributed £588m in taxes and duties 
across our countries of operation.

During the year the William Hill 
hardship fund awarded 11 grants for 
employee hardship, with an average 
value of over £2,000, ensuring our 
colleagues are cared for when they 
need it most. 

We are part of communities all over 
the world and we want to play a key 
role in giving back in those areas. 
As part of that colleagues from all 
our brands have volunteered across 
numerous projects worldwide. In the 
United Kingdom, William Hill have 
built a partnership with Neighbourly, 
a platform that provides volunteering 
opportunities for colleagues across the 
country. As part of the first year of this 
programme 92 colleagues participated 
in 18 projects across the country 
focusing on supporting work covering 
the themes of wellbeing, sport and the 
environment. Across our 888 brands 
colleagues volunteered supporting 
such causes as typhoon relief, animal 
shelters and other charities chosen 
by colleagues that were relevant to 
their location.

Pro forma contributions at 
888 William Hill

Total tax contribution
Sports sponsorship, levies 
and picture payments
Employee hardship 
fund grants

2022

£588m

£114m

£22,390

888 Holdings PLC Annual Report & Accounts 2022

43

People continuedSTRATEGIC REPORT 
 
 
 
SUSTAINABILITY CONTINUED

2022 was a year of transition for the 
Group as we began work to combine 
the 888 and William Hill businesses. 
The Group’s carbon footprint 
expanded significantly with the 
William Hill acquisition due to its large 
retail estate, and we have continued 
to evolve both in understanding 
our climate impact and working to 
address our carbon footprint. Focus 
on addressing environmental impact 
has been increasing across both 
businesses in recent years and we 
intend to build on this as a combined 
Group moving forwards. 

We will be reviewing our environmental 
goals and targets reflecting our 
priorities and operations as a 
combined Group. We recognise that 
climate change is one of the greatest 
challenges of our time and we want 
to ensure we are playing our part by 
minimising our impact on the planet 
and setting strong, challenging, 
emission reduction goals.

We are proud of our progress so far 
which has been recognised across 
various ESG Ratings bodies though we 
recognise there is more work to do to 
reduce our impact on the environment.

KEY ACHIEVEMENTS IN 2022
•  Net zero by 2030: achieve 80% 
reduction in Scope 1 & 2 (2019 
baseline) – 888 (excluding William 
Hill) – 44% reduction in Scope 1 and 
2 (market-based) emissions from 
2019 baseline. 

•  Net zero target across value chain 
by 2035 – 888 (excluding William 
Hill) – 10% reduction in Scope 3 
emissions from 2021. 

•  ESG ratings – improvements in our 
CSA and CDP ratings alongside 
maintaining our strong MISC and 
FTSE4GOOD ratings.

•  William Hill became one of the first 
operators in the sector to become 
certified as carbon neutral (Scope 1 
and 2 emissions).

•  First qualitative climate-related 

scenario analysis performed and 
climate is recognised in the Group 
Risk Register for the first time.

TCFD SUMMARY
We again publish our Task Force on 
Climate-related Financial Disclosures 
(TCFD) report, building on our work last 
year, with a summary provided in this 
section and more detailed information 
about the climate related governance, 
strategy, risk management (including 
scenario analysis) and metrics and 
targets available in the dedicated 
TCFD Report found on page 68.

Governance

Our climate governance begins with 
the Board’s approval of the strategy 
and targets set out in the Zero Carbon 
Report 2022 (available on our website). 
The Group has an established system 
of ESG governance which is embedded 
throughout the organisation, with the 
Board being ultimately accountable 
for the implementation and delivery of 
the transition plan. The ESG Committee 
of the Board has oversight of all ESG 
matters across the three pillars of our 
framework (including Planet) and the 
Group’s ESG governance structure is 
outlined on page 69.

Our ESG governance structure evolved 
to include a Risk and Sustainability 
Committee, a monthly executive 
management committee which 
provides oversight to support the ESG 
Committee of the Board in managing 
risks to 888’s long-term strategic 
objectives. In March 2023, an ESG and 
Sustainability Director was appointed 
who has executive responsibility for 
the Group’s overall ESG framework. The 
ESG and Sustainability Director leads 
the ESG Forum, a cross-functional 
forum through which ESG issues can 
be managed and escalated to the 
Risk and Sustainability Committee 
as appropriate.

In 2023, climate-based targets will 
be linked to executive remuneration 
for the first time, with Initial targets 
included covering the three pillars of 
the ESG framework: Players, People, 
Planet. As the ESG Committee of the 
Board reviews the implementation of 
the ESG strategy, it will consider the 
appropriateness of these targets and 
whether additional ESG metrics and 
targets should be incorporated into 
executive remuneration.

Strategy 

Climate change is a key focus area 
of our ESG framework. In 2021, we 
set an ambitious climate goal to 
reach net zero greenhouse gas 
(GHG) emissions by 2035. For us, 
‘net zero’ means ensuring that the 
GHG emissions associated with our 
business are reduced towards zero as 
far as possible, with residual emissions 
balanced by quality carbon removal 
initiatives, thereby achieving a ‘net 
zero’ position. Our data centres, retail 
estate, offices, and business travel are 
the main sources of our GHG emissions. 

Our net zero strategy was first 
published in the ‘Zero Carbon Report 
2021’1. This year’s progress against 
the 2021 net zero strategy and 
development of 888’s transition plan is 
published in the Zero Carbon Report 
2022 found on our website. 

Risk management

Climate-related scenario analysis was 
conducted for the first time this year 
to inform our climate-related strategy 
and risk management. The climate-
related scenario analysis considers the 
risks from transitioning to a low-carbon 
economy or transition risks (which may 
entail policy and legal, technology, 
market, and reputational risks) and the 
physical risks resulting from climate 
change. Physical risks can be event 
driven, such as extreme weather events, 
or longer-term shifts in climate patterns. 

The climate-related scenario analysis 
demonstrates that the material risks 
and opportunities the Group faces 
from climate change include both 
physical and transition risks in the 
global markets in which we operate. 
To respond to these risks, we will 
take enterprise-wide action and 
build resilience by managing the 
physical (sites, supply chain) and 
transition (market, policy & legal, and 
reputational) risks and opportunities in 
the value chain, through mitigation and 
adaptation and business continuity 
planning. We believe we already have 
strong business continuity planning in 
place after the impact of COVID-19, 
and these foundations can be built on 
as the climate challenge evolves. 

44

888 Holdings PLC Annual Report & Accounts 2022

PlanetSTRATEGIC REPORTBased on the scenario analysis results, 
climate was included in the Group’s 
Risk Register for the first time this 
year and the material climate-related 
risks have been mapped against 
other business risks according to 
the materiality, nature, and size of 
their impact. 

ACQUISITION AND 
DIVESTMENT ACTIVITY
In comparison with other sectors, 
our overall environmental impact is 
relatively low as our products are 
largely virtual. Our carbon footprint 
changed during 2022 as a result of our 
acquisition of William Hill and the sale 
of 888’s bingo business. 

Welcoming William Hill into the Group 
means our overall carbon footprint 
has increased due to the brand’s large 
UK retail estate and ten global offices 
(William Hill has approximately 10,000 
employees and over 1,350 shops). 
The sale of 888’s bingo business had 
an immaterial impact on the Group’s 
carbon footprint as it involved the 
transfer of only a small number of 
employees at two existing sites.

Historically William Hill’s carbon footprint 
has been carefully managed and 
it has already started the journey 
towards reaching net zero. In May 
2022, William Hill achieved its goal 
to become a certified carbon-
neutral business across Scope 1 and 
2 emissions2. In 2022, smart meters 
for electricity were fully installed 
across the UK retail estate to enable 
monitoring of energy usage and to 
drive down energy consumption. 
The impact on the Group’s GHG 
emissions from acquiring William Hill’s 
carbon footprint has therefore been 
reduced for Scope 1 and 2 emissions. 
The focus area for the transition plan is 
therefore reducing William Hill’s Scope 
3 emissions, with further detail included 
in our Zero Carbon Report 2022. 

Metrics and targets (set in 2021, 
excluding William Hill)

•  Net zero by 2030: 80% reduction in 

Scope 1 & 2 (2019 baseline). 

•  Net zero target across 888’s value 

chain by 2035.

Against the net zero targets, 888 
(excluding William Hill) achieved a 
44% reduction in total Scope 1 and 2 
(market-based) emissions from a 2019 
baseline and a 29% reduction on prior 
year. The material drivers for reducing 
Scope 1 and 2 emissions on prior year 
are the re-classification of emissions 
to Scope 3 for subletting part of the 
Israel office, reduction in energy use 
in Gibraltar, cessation of the UK data 
centre, and a reduction in energy 
supplied to European data centres. 

Across our wider value chain, 888 
(excluding William Hill) achieved a 10% 
reduction in Scope 3 emissions from 
prior year mainly due to a reduction 
in spend with high emitting suppliers 
(spend-based assessment used) 
and lower emission factors used in 
the GHG accounting calculations. 
Due to COVID-19 restrictions in place 
during 2021, there is a significant 
year on year increase in emissions 
this year for business travel and 
employee commuting, which have 
been calculated for all offices this 
year whereas last year only Israel was 
included. Focusing on engaging with 
suppliers to reduce Scope 3 emissions 
will be a cornerstone of our transition 
plan next year. 

In 2023, William Hill’s emissions data 
will be fully integrated, and we will 
re-calculate the baseline values for 
our net zero targets. Once we have 
recalculated the baseline, we will 
seek third-party validation over our 
commitments and may consider third 
party assurance of our emissions data.

We have made significant progress in 
this area and we have been recognised 
as such by the various ESG Ratings.

The business achieved an improved 
rating of 34 in the CSA, up from 26 the 
previous year and above the sector 
average of 21.

Our CDP rating was B-, again improved 
year on year and well ahead of 
industry averages.

We also retained membership of the 
FTSE4GOOD Series Index, achieving a 
rating of 3.9/5. This is a high score for 
a business in the Travel and Leisure 
subsector, with high ratings achieved 

across the social and governance 
elements of the scoring.

Our AA rating was also maintained in 
the MCSI ESG rating.

ALIGNMENT WITH THE TCFD 
REPORTING FRAMEWORK
Overleaf we summarise the 2022 
alignment with the TCFD reporting 
framework, with further detail 
included in the TCFD Report on 
page 68. We are aligned with the 
TCFD’s recommendations, subject 
to the following areas, which need 
further work due to the timing of the 
acquisition of William Hill, and the 
scenario analysis (completed Nov-22):

•  Strategy, parts b) & c); and

•  Metrics and Targets, parts a) & c).

Where our disclosure is not consistent 
with TCFD recommendations, the 
reasons for this are outlined in the full 
TCFD Report and a plan is in place 
to improve the maturity of the TCFD 
reporting in future reporting periods.

NEXT STEPS IN 2023
As we move forwards as a 
wider business our focus on our 
environmental impact is clear. After 
good progress in 2022, particularly 
across our Scope 1 and Scope 2 
emissions, we must re-examine our 
climate targets, ensuring we are doing 
the most we can to minimise our 
carbon production. Scope 3 emission 
reduction will become a focus and we 
will work with our suppliers to ensure 
that they have proactive plans in place 
to reduce their emissions.

We must also work to ensure we 
effectively merge our climate data 
groupwide to allow us to re-baseline 
our targets for the new, larger business. 
Once that has been achieved, we 
will seek third party validation of 
our climate commitments and may 
consider third party assurance of our 
emissions data.

We will also continue to work with 
external ratings agencies to sense 
check our progress across both 
industry peers and other comparable 
businesses as we work towards 
reducing our environmental impact.

888 Holdings PLC Annual Report & Accounts 2022

45

PlanetSTRATEGIC REPORTTCFD OVERVIEW

888’S ALIGNMENT WITH THE TCFD FRAMEWORK 

Disclosure Level: 

 Full 

 Partial 

 Omitted

TCFD Recommendation 

Reference/Further work

Governance

a) Describe the Board’s oversight of climate-
related risks and opportunities.

•  TCFD Report, page 68

•  Governance, page 90

•  Zero Carbon Report 2022, page 20

b) Describe management’s role in assessing and 
managing climate related risks and opportunities.

Strategy

a) Describe the climate-related risks and 
opportunities the organisation has identified over 
the short, medium, and long term. 

•  TCFD Report, page 68 

•  Planet Pillar, ESG Report, page 44 

•  Zero Carbon Report 2022, page 14

b) Describe the impact of climate-related 
risks and opportunities on the organisation’s 
businesses, strategy, and financial planning.

c) Describe the resilience of the organisation’s 
strategy, taking into consideration different 
climate-related scenarios, including a 2°C or 
lower scenario.

•  Further work is required to integrate the 
outputs of the scenario analysis into the 
business strategy and financial planning 
cycles moving forward including developing 
metrics to monitor climate-related risks and 
potential financial impacts as required.

•  TCFD Report, page 68

•  Further work is required on the consideration 
of the potential impact of climate-related 
issues on financial performance and position 
across different climate scenarios, together 
with sensitivity analysis.

Risk 
Management

a) Describe the organisation’s processes for 
identifying and assessing climate-related risks. 

•  TCFD Report, page 68

•  Risk Management section, page 56

•  Zero Carbon Report 2022, page 18 

b) Describe the organisation’s processes for 
managing climate-related risks.

c) Describe how processes for identifying, 
assessing, and managing climate-related risks 
are integrated into the organisation’s overall 
risk management. 

Metrics 
and Targets

a) Disclose the metrics used by the 
organisation to assess climate-related risks and 
opportunities in line with its strategy and risk 
management process. 

b) Disclose Scope 1, Scope 2, and, if appropriate, 
Scope 3 greenhouse gas (GHG) emissions, and 
the related risks. 

c) Describe the targets used by the organisation 
to manage climate-related risks and opportunities 
and performance against targets.

•  TCFD Report, page 68

•  Zero Carbon Report 2022, page 25 

The Group has started to qualify the 
financial impact of climate-related risks, but 
quantified scenario analysis needs to be 
conducted.

•  Zero Carbon Report 2022, page 25 

•  ESG Supplementary Information, page 82 

• 

In 2023, the Group will integrate William 
Hill’s data, exclude 888’s bingo business 
data, and re-calculate the baseline values 
for its net zero targets. The Group may 
also consider applying William Hill’s wider 
environmental metrics to 888.

46

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORT888 Holdings PLC Annual Report & Accounts 2022

47

STRATEGIC REPORTCFO’S REPORT

Setting the platform for 
future growth

WE ARE VERY FOCUSED ON DELIVERING A LEANER, HIGHER MARGIN, MORE 
EFFICIENT BUSINESS, THAT WILL DRIVE RAPID DE-LEVERAGING AND UNLOCK 
THE STRONG POTENTIAL OF OUR BUSINESS

SUMMARY
Reported revenue for the year was 
£1,239m (+74%) with the main driver 
being the completion of the acquisition 
of William Hill on 1 July 2022. On a pro 
forma basis revenue of £1,850m and 
Adjusted EBITDA of £311m were both 
in line with the guidance given at our 
capital markets day in November 2022. 

Alongside the transformation in our 
revenue and earnings, our balance 
sheet has significantly changed 
following the acquisition, with the 
predominantly debt-funded deal 
leading to a highly leveraged balance 
sheet with debt of £1.7bn and a net 
debt to Adjusted EBITDA ratio of 
5.6x at 31 December 2022. Given 
the deterioration in debt capital 
market conditions between signing 
and completing the acquisition, the 
ultimate structure of the William 
Hill acquisition left the Group more 
exposed to changes in interest rates, 
which continued to increase through 
the second half of 2022 following 
completion. We were pleased to 
successfully issue £347m equivalent of 
new debt in December 2022 to repay 
some of the initial deal financing, and 
increase the level of hedging we have 
in place such that approximately 70% 
of interest is fixed for at least the next 
three years. 

Increased interest costs, the current 
macroeconomic climate and the 
impact of high inflation on the cost 
base, is putting pressure on the profit 
margins and cash generation of 
the Group. This restricts our ability 
to reinvest excess cash flow to 
accelerate near term growth and 
means our focus in the short term 
is on improving profitability through 

synergies and other cost savings 
generated from the transformation and 
integration programme. This will allow 
us to enhance cash generation and 
deleverage which is the key priority of 
the Group.

The integration and transformation 
programmes encompass both the 
programme to integrate the William Hill 
business into the 888 Group, unlocking 
approximately £150m cash synergies 
per annum, and wider transformation 
initiatives across the combined Group 
to drive efficiencies in operations. 
The programme is expected to 
continue until 2025, albeit many of the 
initiatives are expected to complete 
in 2023. There is an expected £100m 
of cash costs to achieve synergies 
expected to be incurred across the 
integration programme; with the 
expense expected to be greater than 
this due to non-cash items, such as 
impairments of software assets not 
required as the technology stack of 
the two businesses are integrated, 
and costs associated with the wider 
transformation programme. 

As the Group executes these plans 
to improve profitability margins and 
deleverage, this will enable further 
investment in the growth opportunities 
available to the Group, in order to 
achieve the key financial targets for 
FY 2025 as outlined within the Capital 
Markets Day in November 2022 and 
which the Board remain confident in 
achieving: 

•  Revenue of more than £2bn 

•  Adjusted EBITDA margin above 23%

•  Leverage of less than 3.5x 

•  Adjusted earnings per share of 

more than 35p 

Our plan is improve 
profitability and ensure 
we are really disciplined 
with our capital 
allocation, prioritising 
debt reduction. This has 
the potential to deliver 
superior shareholder 
returns with a target of 
at least 35p of adjusted 
EPS by 2025.

Yariv Dafna
Chief Financial Officer

48

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTReconciliation of Statutory EBITDA to Adjusted EBITDA, Adjusted profit before tax and Adjusted net profit 

Revenue 
Cost of sales

Gross profit
Marketing expenses

Operating expenses
Share of post-tax profit of equity 
accounted associate 

EBITDA*
Depreciation and amortisation

(Loss)/Profit before interest and tax
Finance income and expenses

(Loss)/Profit before tax
Taxation

(Loss)/Profit after tax

Basic earnings per share

Adjusted results

Exceptional items 
and adjustments

Statutory results

2022
£'m

1,238.8
(440.4)

798.4
(257.8)

(323.0)

0.3

217.9
(63.6)

154.3
(73.8)

80.5
(16.3)

64.2

15.1

2021
£'m

712.3
(242.3)

470.0
(222.6)

(127.7)

0.0

119.7
(26.4)

93.3
(4.2)

89.1
(6.5)

82.6

22.2

2022
£'m

0.0 
(0.1)

(0.1)
 0.0

(102.3)

 0.0

(102.4)
(56.7)

(159.1)
(37.1)

(196.2)
11.4

(184.8)

2021
£'m

0.0 
(10.9)

(10.9)
 0.0

(19.2)

0.0 

(30.1)
0.0

(30.1)
0.0

(30.1)
(2.5)

(32.6)

2022
£'m

1,238.8
(440.5)

798.3
(257.8)

(425.3)

0.3

115.5
(120.3)

(4.8)
(110.9)

(115.7)
(4.9)

(120.6)

(28.3)

2021
£'m

712.3
(253.2)

459.1
(222.6)

(146.9)

0.0

89.6
(26.4)

63.2
(4.2)

59.0
(9.0)

50.0

13.4

*  EBITDA is defined as earnings before interest, tax, depreciation and amortisation.

Adjusted EBITDA is defined as EBITDA excluding share based payment charges, foreign exchange losses and exceptional items and other defined adjustments. 
Foreign exchange losses and share benefit charges were excluded to allow for further understanding of the underlying financial performance of the Group. 
Further detail on exceptional items and adjusted measures is provided in note 3 to financial statements.

In the reporting of financial information, the Directors use various APMs. These APMs should be considered in addition to, and are not intended to be a substitute 
for, IFRS measurements. As they are not defined by International Financial Reporting Standards, they may not be directly comparable with other companies’ APMs. 
The Directors believe these APMs provide additional useful information for understanding performance of the Group. They are used to enhance the comparability 
of information between reporting periods and are used by management for performance analysis and planning. An explanation of our adjusted results, including 
a reconciliation to the statutory results is provided in note 3 to the financial statements.

Revenue 
Adjusted Cost of sales

Gross profit
Marketing expenses

Adjusted operating expenses
Share of post-tax profit of equity accounted associate

Adjusted EBITDA

Pro forma

2021
£'m

1,907.0
(646.4)

1,260.6
(433.0)

(558.5)
0.8

269.9

2022
£'m

1,850.1
(599.2)

1,250.9
(331.8)

(608.7)
0.2

310.6

Change

(3.0%)

(0.8%)

15.1%

*   Pro forma information presented in the financial summary (including the associated narrative) is not part of the audit of financial information performed by the 

Independent Auditor. These are defined on page 50.

In FY23 specifically, we currently 
expect revenue to decline by low to 
mid single digits but EBITDA margin, 
on an adjusted basis, to improve to 
greater than 20%. This is a significant 
increase compared to the pro forma 
adjusted EBITDA margin of 16.8% in 
FY 2022, reflecting the realisation of a 
large proportion of the synergies from 
the acquisition.

In the UK market, we look forward to 
the Gambling Act white paper and 
subsequent level playing field that it 
should bring, and are confident that 
our leading brands and sustainable 
recreational customer base will see us 
succeed in this market. The acquisition 
of William Hill has also meant the 
Group is more diversified with a Retail 
business and an improved position 
internationally, in particular in our 
core markets of Italy and Spain. This 
creates a more sustainable business in 
a changing regulatory environment. 

Revenue for the first quarter of 2023 
was £446m, representing an increase 
of 168% on a reported basis and 
decrease of 5% on a pro forma basis. 
The reduction on a pro forma basis 
reflects strong growth in retail of 
+8%, more than offset by UK&I Online 
being down 9% with the continued 
impact of safer gambling changes, 
and International Online being down 
11% as a result of our refined market 
focus and compliance changes in the 
Middle East.

888 Holdings PLC Annual Report & Accounts 2022

49

STRATEGIC REPORT 
 
 
 
 
CFO'S REPORT CONTINUED

SUMMARY CONTINUED

Pro-forma results

The results of the Bingo business that 
was sold during the year are presented 
within ‘Other’. 

Given the significance of the 
acquisition of William Hill midway 
through the year, the statutory results 
do not provide a clear comparison of 
performance to the previous period as 
they consolidate results of the William 
Hill business for the second half of 
the year in FY 2022. As such, in the 
analysis below, focus is given to the 
pro forma results showing a clearer 
performance of the Group in FY 2022 
compared to FY 2021. 

Within these pro forma unaudited 
results which do not form part of the 
audited financial statements, the FY 
2021 financials cover the 52 week 
period from 30 December 2020 to 28 
December 2021 for William Hill. Since 
the acquisition, the William Hill business 
has aligned to the monthly financial 
calendar of the Group and, therefore, 
the FY 2022 financials cover the 
period from 29 December 2021 to 31 
December 2022. 

Change in presentation currency

The Group has changed the currency 
in which it presents its financial results 
from US Dollar to UK pound sterling 
(GBP) with effect from 1 January 2022, 
in consideration of the William Hill 
acquisition and current business mix 
which has now significantly higher 
GBP exposure and with 888 US Dollar 
denominated earnings a relatively 
lower proportion of overall earnings.

The opening balance sheet and 
comparatives have all been translated 
and re-presented to GBP following this 
change in presentational currency.

Segmental change

The Group has changed its operating 
segments within the year to reflect 
geographic divisions as opposed to 
segments by product as disclosed in 
previous years. This reflects the way 
in which results are monitored and 
reported in the enlarged Group.

Following the acquisition of 
William Hill, the business has been 
restructured to be managed as a 
UK business, comprising UK Retail 
and UK&I Online segments, and an 
International business with both 
supported by a Corporate centre. The 
US business is disclosed within the 
International segment and the Irish 
business is managed within the UK&I 
Online segment.

The comparatives have been 
re-presented to display the results 
in these new reportable segments.

CONSOLIDATED INCOME 
STATEMENT

Revenue

Revenue for the Group was £1,238.8m 
for FY 2022 on a statutory basis; an 
increase of 74% to FY 2021 of £712.3m 
with the consolidation of William Hill 
revenues across H2 2022.

On a pro forma basis, revenue was 
£1,850.1m; a decrease of 3% compared 
to £1,907.0m in FY 2021.

The decline in revenue primarily 
reflects the additional player safety 
checks implemented in the UK&I Online 
business across both brands over 
the previous two years with a 20% 
reduction in UK&I Online revenue in FY 
2022 compared to FY 2021.

The International business declined by 
9%, mainly due to regulatory changes 
across a range of markets, most 
notably the impact of the Netherlands 
business closing at the end of Q3 2021.

This is partly offset by a 54% increase 
in Retail revenues driven by a full 
year with a full Retail estate trading 
compared to lockdowns and other 
restrictions particularly across H1 2021.

Online sports betting revenue of 
£363.1m reflected a decline of 24%, 
and online gaming revenue of £968.0m 
reflected a decline of 11%. Performance 
across both products was principally 
driven by the same factors as above, 
with the decline larger in sports due to 
country mix, with more of the sports 
business being in the UK. Alongside this 
FY 2022 had a tough comparator from 
a sporting fixture perspective, with 
2021 containing additional fixtures as 
major football leagues caught up post 
COVID-19 disruption.

Cost of sales

Cost of sales mainly comprise gaming 
taxes and levies, commissions and 
royalties payable to third parties, 
chargebacks, payment service 
provider ("PSP") commissions and 
costs related to operational risk 
management and customer due 
diligence services. Cost of sales 
has increased on a statutory basis 
to £440.5m from £253.2m due to 
the acquisition of William Hill. On 

50

888 Holdings PLC Annual Report & Accounts 2022

a pro forma basis, cost of sales 
has decreased by 7.3% to £599.2m 
reflecting the reduction in revenue, with 
cost of sales representing 32.4% of 
revenues (FY 2021: 33.9%). 

Gross profit

On a statutory basis, gross profit has 
increased to £798.3m from £459.1m 
with the consolidation of the results 
of William Hill for the second half 
of FY 2022. 

On a pro forma basis, gross profit has 
decreased by 0.8% from £1,260.6m to 
£1,250.9m but with an increase in the 
gross margin from 66.1% to 67.6%.

Marketing expenses

Marketing is a significant investment 
for our Group to drive growth through 
investing in our leading brands, as 
well as customer acquisition and 
retention activities. On a statutory 
basis marketing increased to £257.8m 
compared to £222.6m in FY 2021 with 
a marketing ratio of 20.8%, which 
decreased from 31.3%, driven by the 
inclusion of the retail business, which 
has significantly lower marketing ratio.

On a pro forma basis, marketing 
decreased by 23.4% from £433.0m 
to £331.8m. Certain marketing is 
demand driven and flexible so part 
of the reduction is as a result of the 
reduced revenue noted above, with 
further marketing savings being 
achieved following the acquisition with 
a refined brand marketing strategy to 
focus marketing on specific brands 
in specific countries. The marketing 
to revenue ratio has decreased 
from 22.7% in FY 2021 to 17.9% in FY 
2022. This partly reflects the mix of 
revenue with more generated from the 
Retail business where the marketing 
investment is lower. Excluding the 
Retail segment, the marketing ratio 
decreased from 27.1% to 24.4% 
reflecting the refined brand marketing 
strategy. 

Operating expenses

Operating expenses mainly comprise 
employment costs, property costs, 
technology services and maintenance 
and legal and professional fees. On 
a statutory level, operating expenses 
increased to £448.5m from £160.2m 
in FY 2021. This increase is due to the 
acquisition of William Hill with the 
Retail business having a much higher 
proportion of operating expenses to 
revenue given the employment and 
property costs required to operate. 

STRATEGIC REPORTOn a pro forma basis, operating 
expenses excluding depreciation 
and amortisation have increased 
by 9.0% from £558.5m in FY 2021 to 
£608.7m in FY 2022. The main reason 
for this increase is due to inflationary 
pressures, in particular the impact 
of utility cost inflation in the Retail 
business. 

Adjusted EBITDA

Reported EBITDA increased by 28.9% 
from £89.6m to £115.5m. On an adjusted 
basis, the increase was 82.0% to 
£217.9m from £119.7m, with an increased 
margin of 17.6% compared to 16.8% 
in FY 2021.

On a pro forma basis, adjusted EBITDA 
increased by 15.1% to £310.6m in FY 

2022 compared to £269.9m in FY 2021. 
The adjusted EBITDA margin increased 
from 14.2% in FY 2021 to 16.8% in FY 
2022 driven by the focus on cost 
efficiency alongside the early benefits 
of synergy delivery, particularly 
marketing savings from the optimised 
brand marketing strategy across 
different markets. 

Income statement by segment

The below table shows the Group’s performance by segment:

Revenue

Adjusted EBITDA

As reported

Retail
UK&I Online
Total UK
International
Other
Corporate

2022
£'m

 255.5 
 455.5 
 711.0 
 508.3 
 19.5 
 — 

Total

 1,238.8 

Retail
UK&I Online
Total UK
International
Other
Corporate

Total

2022
£'m

519.0
717.4
1,236.3
613.7
—
—

1,850.1

% of 
reported 
Revenue 
(2022) 

20.6%
36.8%
57.4%
41.0%
1.6%
—

% of 
reported 
Revenue 
(2022) 

28.1%
38.8%
66.8%
33.2%

Change from
 previous 
year 

2021
£'m

 — 
 255.2 
 255.2 
 410.4 
 46.7 
—

 712.3 

78.5%
178.6%
23.9%
(58.2%)
—

Change from 
previous 
year 

2021
£'m

54.1%
(20.2)%
0.1%
(8.6)%

336.8
898.9
1,235.6
671.4
—
—

1,907.0

(3.0)%

100.0%

2022
£'m

 41.2 
 61.6 
 102.8 
 118.3 
 1.7 
(4.9)

 217.9 

Change from 
previous 
year 

700.0%
>1,000%
3.7%
(76.7%)
(47.9%)

% of 
Adjusted 
EBITDA 
(2022) 

18.9%
28.3%
47.2%
54.3%
0.8%
(2.2)%

82.0%

100.0%

2021
£'m

 — 
 7.7 
 7.7 
 114.1 
 7.3 
(9.4)

 119.7 

2022
£'m

90.7
111.9
202.6
136.0
—
(28.1)

310.6

Change from 
previous 
year 

>1,000%
(32.2)%
22.5%
(7.8)%

% of 
Adjusted 
EBITDA 
(2022) 

29.2%
36.0%
65.2%
43.8%

(34.7)%

15.1%

(9.0)%

100.0%

2021
£'m

0.3
165.2
165.4
147.5
—
(43.0)

269.9

73.9%

100.0%

Pro forma

Revenue

Adjusted EBITDA

For the commentary on divisional performance below, the focus is given to the pro forma financials in order to give a clearer 
comparative of performance compared to the previous period. Furthermore, it reflects adjusted results, since that is the basis 
on which these are reported internally and in our segmental analysis. An explanation of our adjusted results, including a 
reconciliation to the statutory results, is provided in note 3 to the financial statements.

888 Holdings PLC Annual Report & Accounts 2022

51

STRATEGIC REPORT 
 
 
 
 
 
CFO'S REPORT CONTINUED

UK

UK&I Online

On a statutory basis, revenue 
increased by 78.5% to £455.5m and 
Adjusted EBITDA increased by £53.9m 
compared to the previous period.

On a pro forma basis, revenue declined 
by 20.2% to £717.4m mainly due to 
the additional player safety measures 
implemented across 888 and William Hill 
brands across the previous two years. 
In addition to this there was a positive 
substitution impact from Retail in the UK&I  
Online business in the first months of 2021 
during the lockdown in the UK. Pro forma 
adjusted EBITDA has declined by £53.3m 
or 32.2% with the Adjusted EBITDA margin 
declining as a result of a high fixed cost 
base, which is being addressed through 
the integration programme.

Retail

On a statutory basis, Retail generated 
revenue of £255.5m and Adjusted 
EBITDA of £41.2m as the Retail business 
continued to deliver robust financial 
performance and strong cash 
generation following its re-opening.

On a pro forma basis, revenue 
increased by 54.1% to £519.0m as 2022 
was a return to a full year of trading 

Exceptional items and Adjustments

with a lockdown until April 2021 in the 
prior year. Pro forma adjusted EBITDA 
increased by £90.4m to £90.7m in FY 
2022, again reflecting the increased 
profitability from a full year of an open 
trading Retail estate. At the same time 
the Retail estate had a particularly 
large impact from the inflationary 
pressures and specifically rising utilities 
costs in FY 2022.

There were 1,386 shops open at the end 
of FY 2022 compared to 1,407 at the 
end of FY 2021. The small reduction to 
the already well optimised estate largely 
reflects the impact of inflationary cost 
increases making certain shops no 
longer commercially viable.

INTERNATIONAL
On a statutory basis, the International 
business revenue increased by 23.9% 
to £508.3m and Adjusted EBITDA 
increased by £4.2m compared to the 
previous period.

On a pro forma basis revenue declined 
by 8.6% to £613.7m, in part due to the 
closure of the Netherlands market in 
September 2021, as well as additional 
regulatory impacts and other smaller 
market closures. The two core markets 
within the International business, Italy 
and Spain, were both flat compared 

to 2021. Pro forma adjusted EBITDA 
declined by £11.5m to £136.0m with 
the Adjusted EBITDA margin declining 
as a result of a high fixed cost base, 
which is being addressed through the 
integration programme.

Within the International business, the 
US business revenue was £20.4m, an 
increase of 27% compared to the 
previous period. Adjusted EBITDA was a 
loss of £12.3m in the period compared 
to a loss of £12.1m in the previous 
period with the continued investment in 
marketing and other costs to grow the 
business. 

CORPORATE COSTS
On a statutory basis, corporate costs 
were £4.9m in FY 2022 compared to 
£9.4m expense in FY 2021. This is due 
to the timing of the release of staff 
incentive accruals across the Group 
including those accrued prior to 
acquisition within William Hill.

On a pro forma basis, there was 
a reduction in corporate costs of 
£14.9m to £28.1m due to the removal 
of staff incentive accruals for FY 2022 
compared to FY 2021 and certain 
synergies being generated through the 
integration programme.

Exceptional items
Retroactive duties and associated charges
Acquisition related costs
Transformation costs
Disposal of 888 Bingo
Impairment of US Goodwill and other assets
Revaluation of deferred consideration

Total exceptional items before interest and tax

Bond early redemption fees
Gain on settlement of bonds

Total exceptional items before tax

Tax on exceptional items

Total exceptional items

Adjustments

Amortisation of finance fees

Amortisation of acquired intangibles

Foreign exchange

Share benefit charge

Total adjustments before tax

Tax on adjustments

Total adjustments

Total exceptional items and adjustments

52

888 Holdings PLC Annual Report & Accounts 2022

2022
£'m

(3.9)
24.5
14.4
11.7
55.7
(9.2)

93.2

14.1
(7.1)

100.2

2.8

103.0

7.4

56.7

26.7

5.2

96.0

(14.2)

81.8

184.8

2021
£'m

4.2
10.9
2.2
—
—
—

17.3

—
—

17.3

2.5

19.8

—

—

6.7

6.1

12.8

—

12.8

32.6

STRATEGIC REPORT 
 
 
Total exceptional items in the year 
were £103.0m in FY 2022 compared to 
£19.8m in FY 2021.

Exceptional items are defined as those 
items which are considered to be one-
off or material in nature to be brought 
to attention to better understand the 
Group’s financial performance. Refer to 
note 3 to the financial statements for 
further detail.

There were £24.5m of costs incurred to 
complete the acquisition of the William 
Hill business, predominantly comprising 
adviser fees. 

Furthermore, £14.4m of costs were 
incurred relating to the on-going 
transformation and integration of the 
William Hill business. This includes 
£12.5m of cash costs incurred to 
achieve synergies, which is still 
expected to total £100m across the 
integration. There were also £1.9m 
of additional transformation costs 
relating to a restructure of the Retail 
operating model to drive further 
efficiencies, albeit these efficiencies 
are not classified as synergies.

The transformation and integration 
programme is expected to take three 
years until 2025 and is currently 
expected to generate synergies of 
approximately £150m, an increase of 
£50m over our initial target.

During the year, as part of the 
annual impairment review, the Group 
has impaired the goodwill of its US 
business. As such, the goodwill of the 
US business has been impaired in full, 
totalling £25.7m. In addition to this 
there were non-cash impairment costs 
of £30.0m relating predominantly 
to the write off of software acquired 
with the William Hill business that is 
not planned to be used by the Group 
following the decision to use the 
existing 888 platform as the Group’s 
platform going forward.

We completed the sale of the Bingo 
business to Saphalata Holdings 
Ltd., a member of the Broadway 
Gaming Group, for a total cash 
consideration of £37.4m with the loss 
on disposal of £11.7m recognised as an 
exceptional item.

As a part of the transaction agreement 
with Caesars for the purchase of 
William Hill, an amount of up to £100m 
consideration was deferred subject 
to the enlarged group hitting specific 
EBITDA metrics. This was fair valued 
on acquisition at £9.6m and revalued 
at the year-end date to £0.4m, 
leading to a release in this contingent 
consideration of £9.2m.

The final operating exceptional item 
was a credit of £3.9m relating to 
the reversal of previous regulatory 
provisions after a settlement of a 
specific liability relating to Spain; 
with the credit recognised as 
an exceptional item to ensure a 
consistent accounting treatment to the 
recognition of the original provision. 

There were also £7.0m of non-
operating exceptional items within 
finance costs. This reflects £14.1m 
of costs associated with the early 
settlement of the William Hill Senior 
Unsecured Notes representing 
early redemption fees and the the 
accelerated write off of unamortised 
finance fees, offset by a credit of £7.1m 
representing the reduction in value on 
settlement of the William Hill Senior 
Unsecured Notes compared to the fair 
value recognised on acquisition. 

Adjustments were those items that 
are recurring items that are excluded 
from internal measures of underlying 
performance in order to provide clear 
visibility of the underlying performance 
across the Group. They are items 
that are therefore excluded from 
Adjusted EBITDA, Adjusted PAT and 
Adjusted EPS.

The amortisation of the specific 
intangibles assets recognised on 
acquisitions has been presented as an 
adjusted item, totalling £56.7m relating 
to the William Hill acquisition. This 
amortisation is a recurring item that 
will be recognised over its useful life.

The other items that have been 
presented as adjusted items are 
foreign exchange losses of £26.7m 
(£6.7m in FY 2021), share based 
payment charges of £5.2m (£6.1m in FY 
2021) and amortisation of finance fees 
of £7.4m (£nil in FY 2021).

FINANCE INCOME AND 
EXPENSES
Net finance expenses of £110.9m 
(2021: £4.2m) related predominantly 
on the interest expense from the 
debt on acquisition of William Hill 
(£75.0m). There were also exceptional 
net finance charges of £7.0m related 
to the bond early redemption fee 
and gain on settlement of bonds as 
explained within Exceptional items 
and Adjustments section above. 
The finance expense resulting from 
operating leases was £3.0m (2021: 
£0.9m) with the increase due to the 
acquired Retail business within William 
Hill and the finance expense from 
hedging activities was £3.3m.

PROFIT BEFORE TAX
The net loss before tax for 2022 was 
£115.7m (2021: net profit before tax of 
£59.0m). On an adjusted basis, profits 
decreased by 10% to £80.5m (2021: 
net profit before tax of £89.1m) with 
the increased financing costs from 
the debt on acquisition of William Hill 
offsetting the increased earnings from 
the enlarged Group.

TAXATION
On a statutory basis, the Group 
recognised a tax charge of £4.9m on 
a loss before tax of £115.7m, giving 
an effective tax rate of 4.2% (2021: 
tax charge of £9.0m and an effective 
tax rate of 15%). The tax charge and 
therefore the tax rate is higher than the 
expected tax credit arising on the loss 
of 19% primarily due to the lack of tax 
relief on exceptional costs associated 
with the acquisition of William Hill and 
which is offset by prior year credits 
in respect of additional tax relief 
obtained on interest costs. 

On an adjusted basis, the Group 
recognised a tax charge of £16.3m on 
a profit before tax of £80.5m, giving 
an effective tax rate of 20.2%. (2021: 
tax charge of £6.5m and an effective 
tax rate of 7%). The tax charge and 
therefore the tax rate is broadly in line 
with the expected tax rate of 19%.  

The Group’s adjusted effective tax rate 
for 2023 is now expected to be c8%.

888 Holdings PLC Annual Report & Accounts 2022

53

STRATEGIC REPORTCFO'S REPORT CONTINUED

NET (LOSS)/PROFIT AND 
ADJUSTED NET PROFIT 
The net loss for 2022 was £120.6m 
(2021: net profit of £50.0m). On an 
adjusted basis, profits decreased to 
£64.2m from £82.6m in 2021.

EARNINGS PER SHARE

Basic earnings per share decreased 
to a loss of 28.3p (2021: profit of 13.4p) 
as a result of the reduction in net 
profits in 2022 predominantly due to 
the exceptional items surrounding 
transaction and transformation 
related costs. 

On an adjusted basis, basic earnings 
per share decreased by 32% to 15.1p 
(2021: 22.2p). Further information on 
the reconciliation of earnings per share 
is given in note 10 to 2022 financial 
statements.

DIVIDEND
The Board of Directors is not 
recommending a dividend to be 
paid in respect of the year ended 
31 December 2022 (2021: 3.2p per 
share), in light of the Board’s decision 
to suspend payments of dividends until 
leverage is at or below 3x, as previously 
announced following the acquisition. 

ACCOUNTING FOR THE 
ACQUISITION OF THE WILLIAM 
HILL BUSINESS
As part of the accounting for the 
£1.95bn acquisition of the William Hill 
business, it is necessary to allocate the 
acquisition value between acquired 
assets and liabilities. As such the 
Group have valued the acquired assets 
and liabilities of William Hill to fair value 
as at the 1 July 2022 acquisition date.

This has led to the recognition 
of certain separately identifiable 
intangible assets on the consolidated 
statement of financial position of the 
Group in addition to other fair value 
adjustments on other recognised 
assets and liabilities. 

The separately identifiable intangible 
assets include the value of the William 
Hill brand of £574.4m, the value of 
customer relationships of £595.1m 
and £8.5m in respect of licences. 
These assets are amortised, with 
the amortisation recognised as an 
Adjusting item within Exceptional 
items and Adjustments to aid further 
understanding of the underlying 
financial performance of the Group.

The remaining value of the transaction 
after recognising the fair value of all 
identifiable assets and liabilities has 
been allocated to goodwill, with the 
value of £785.6m recognised. This 
goodwill value represents a number of 
factors such as the future growth of 
the William Hill business, potential to 
achieve buyer specific synergies and 
the value of the workforce.

CONSOLIDATED STATEMENT 
OF FINANCIAL POSITION 
The consolidated statement of 
financial position consolidated the 
acquired William Hill business from 
1 July 2022 and as such there are 
significant differences in the 31 
December 2022 position compared to 
the 31 December 2021. Note 16 to the 
financial statements shows the assets 
and liabilities acquired which explain a 
majority of the differences.

Non-current assets increased by 
£2,297.2m to £2,457.1m compared to 
£159.9m at FY 2021, predominantly due 
to assets recognised on the acquisition 
of the William Hill business of £2,614.8m 
including goodwill (£785.6m); brand 
(£574.4m); customer relationships 
(£595.1m); licences (£8.5m); software 
and technology (£226.2m); property, 
plant and equipment (£109.5m); right 
of use lease assets (£72.3m) and 
investments and associates (£40.0m).

Within the period there were material 
impairments relating to the US B2C 
business of £25.7m, due to changing 
market and economic conditions 
leading to a revised strategy in the US 
business and an increased discount 
rate driving an impairment. In addition 
to this there were non-cash impairment 
costs of £30.0m relating predominantly 
to the write off of software acquired 
with the William Hill business that is 
not planned to be used by the Group 
following the decision to use the 
existing 888 platform as the Group’s 
platform going forward. Within this 
£28.1m specifically related to the 
impairment of the Unity platform that 
had been under development within 
William Hill.

Current assets are £494.4m, an 
increase of £254.2m compared to 
£240.2m at FY 2021. Within this cash 
and cash equivalents has increased 
to £317.6m from £189.4m, although this 
includes £141.3m of client funds held 
compared to £60.1m at FY 2021 due 
to the additional client liabilities in the 
William Hill business. Excluding client 
funds, cash and cash equivalents have 
increased by £47.0m from £129.3m in 
FY 2021 to £176.3m in FY 2022. 

Total current liabilities have increased 
by £451.5m from £251.9m at FY 2021 to 
£703.4m at FY 2022. This includes the 
increase of client funds held and the 
trade and other payables acquired on 
acquisition of the William Hill business 
of £382.3m. Provisions have increased 
to £111.5m from £19.0m. This includes 
the current portion of the provision for 
customer claims, as well as a provision 
of £19.2m for the regulatory settlement 
agreed between William Hill and the 
GB Gambling Commission. There are 
then additional provisions of £61.7m 
for gaming tax in Austria; £2.0m of 
provisions relating to shop closure 
costs and £3.7m of restructuring costs. 

Non-current liabilities are £2,088.9m, an 
increase of £2,065.2m to the balance 
of £23.7m in FY 2021. This increase 
is predominantly due to funding the 
acquisition of William Hill of £1,697.5m. 
In addition, the deferred tax liability 
has increased by £218.5m mainly 
driven from the acquisition accounting 
and the lease liabilities have increased 
by £46.9m with the acquisition of 
the Retail estate in William Hill. This 
includes the non-current portion of 
the provision for customer claims 
of £86.2m, predominantly in Austria 
and predominantly recognised on 
acquisition of William Hill as part 
of acquisition accounting where 
previously held contingent liabilities 
were recognised on the statement 
of financial position in line with the 
business combinations accounting 
standards. 

Net assets of £159.2m is an increase 
of £34.7m compared to £124.5m at 
FY 2021. The equity includes the net 
proceeds of £158.5m from the share 
issue in April 2022 to partly fund the 
acquisition of the William Hill business.  

54

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTCash flows 

Cash generated from operating activities before working capital
Working capital movements

Net cash (used in)/generated from operating activities
Acquisitions
Disposals
Capital expenditure
Net movement in borrowings incl loan transaction fees
Proceeds from equity placing
Interest paid
Dividends paid
Other movements in cash incl FX
Net cash inflow 

Cash balance at 31 December

Gross Debt

Net Debt

2022
£'m

139.6

(169.8)

(30.2)

(386.8)

33.0

(76.8)

527.6

158.5

(75.6)

—

(21.5)

128.2

317.6

(1,815.0)

(1,727.7)

2021
£'m

98.0

(1.4)

96.6

—

—

(23.0)

—

—

(0.5)

(43.8)

(2.9)

26.4

189.4

0.0

106.4

Overall the Group had a cash inflow 
of £128.2m in the year, compared to 
an inflow of £26.4m in FY 2021. This 
resulted in a cash balance of £317.6m 
as at 31 December 2022 (£189.4m 
at 31 December 2021) although this 
included client funds and other 
restricted cash of £141.3m such that 
unrestricted cash available to the 
Group was £176.3m compared to 
£129.3m in FY 2021.

The cash inflow in the year 
predominantly reflected the financing 
for and acquisition of the William Hill 
business. The inflows from the net 
borrowings after payment of loan 
transaction fees and the refinancing 

of the debt within the William Hill 
business was £527.6m coupled with 
the proceeds from the equity issue 
in April 2022 of £163m, before fees 
with net proceeds of £158.5m. The 
acquisition of William Hill was for a 
cash equity value of £386.8m, net of 
cash acquired, which nets to an inflow 
of £299.3m. Cash interest payments on 
the borrowings were £75.6m.

The disposal of the Bingo business to 
Saphalata Holdings Ltd., a member 
of the Broadway Gaming Group, 
generated cash of £37.4m with 
£0.5m generated from the sale of 
property, plant and equipment in the 
Retail business.

Cash flow from operations was a 
£30.2m outflow compared to an inflow 
of £96.6m in FY 2021. This reduction 
was partly due to significant working 
capital outflows in the period coming 
from the acquired balance sheet from 
William Hill and the exceptional items 
in the year causing a statutory loss 
before tax as well as a reduction of 
staff incentive accruals and reduced 
marketing spend driven from the brand 
marketing synergies.

DEBT

Borrowings
Loan transaction fees

Gross Borrowings
Lease liability
Cash (excluding customer balances)

Net Debt

EBITDA 

Leverage

2022

(1,702.3)

(112.7)

(1,815.0)

(89.0)

176.3

(1,727.7)

310.6

5.6x

The gross borrowings balance as at 
31 December 2022 was £1,815.0m. The 
earliest maturity of this debt is in 2026, 
which is £11m, with the vast majority 
of the debt maturing across 2027 and 
2028. In addition to this, the Group has 
access to a £150m Revolving Credit 
Facility maturing in January 2028, 
which is currently undrawn.

The debt is across GBP sterling; Euro 
and US Dollar with 50% of the debt 
in Euro; 43% in GBP and 7% in USD. 
The Group have undertaken hedging 
activities such that 70% of the interest 
costs is at fixed costs and 30% 
at floating rates with the hedging 
relationships in place for three years.

The net debt balance at 31 December 
2022 was £1,727.7m with a net debt to 
EBITDA ratio of 5.6x. The Group has the 
target to bring this down to less than 
3.5x by FY 2025.

Yariv Dafna
Chief Financial Officer 
14 April 2023

888 Holdings PLC Annual Report & Accounts 2022

55

STRATEGIC REPORT 
 
RISK MANAGEMENT

Improving  
sustainability

OUR TOP PRIORITY IS TO ENSURE THE LONG-TERM STABILITY AND SUCCESS OF 
THE BUSINESS, AND EFFECTIVE RISK MANAGEMENT PLAYS A CRITICAL ROLE IN 
ACHIEVING THIS GOAL

The effective 
understanding, 
measurement, 
acceptance, and 
mitigation of risk is 
fundamental to the 
Group achieving its 
strategic priorities.

Harinder Gill
Chief Risk Officer

INTRODUCTION
Following the acquisition of William 
Hill, the Board took an important 
strategic decision to create the new 
role of Chief Risk Officer. This helps 
put the culture of risk management 
and compliance truly at the heart of 
its activities and drives continuous 
improvement in risk management best 
practice across the business. 

Our top priority is to ensure the 
long-term stability and success 
of the business, and effective risk 
management plays a critical role in 
achieving this goal. We continue to 
operate in a dynamic and challenging 
environment with macroeconomic, 
political and social uncertainties, 
increasingly demanding regulatory 
obligations and, a competitive 
landscape needing innovation within 
product and content leadership.

While the business continues to take its 
regulatory and compliance obligations 
very seriously, aiming for minimal risk 
exposure, we are prepared to take 
risks in other areas, where we can 
create value through selective risk 
taking in accordance with our risk 
appetite. A condition is that we have 
the necessary tools and capability to 
effectively manage the exposure.

A critical part of my role will be 
to ensure we continue to invest in 
resources to build a sustainable 
business and adapt to the changing 
regulatory and competitive landscape, 
while ensuring we continuously strive to 
improve risk management processes 
and policies, fostering a culture of 
transparency and accountability.

During 2022 the risk profile of the 
Group was impacted by both the 
acquisition of William Hill and the 

sale of the B2B and B2C bingo 
operations. The sale of the bingo 
business reduced the Group’s 
dependency on B2B relationships, 
and thereby its partnership risk, 
as well as reducing regulatory and 
technological complexity.

The acquisition of William Hill gave rise 
to certain risks to which the Group had 
not previously been exposed, such as 
risks around the acquisition financing, 
integration, and operating an estate 
of LBOs in the UK. Alongside this there 
were areas of risk to which the Group’s 
exposure materially increased, such as 
regulatory risks and increased sports 
betting exposure. 

The Group issued a prospectus dated 
29 April 2022, which is available on 
our website, and which sets out in 
detail the assessment of the risks to 
which the Group is exposed following 
completion of the acquisition.

Early in 2023 we saw the benefits of our 
enhanced compliance culture and 
processes when it was self-identified 
by the compliance team that certain 
best practices had not been followed 
regarding KYC and AML for certain 
888 VIP customers in the Middle East. 
The ensuing actions we have taken 
reflect the proper functioning of the 
Group’s enhanced compliance culture 
and serve as a good example of 
what a proactive approach to risk 
management looks like. The process 
of reopening accounts is based on 
an assessment of customer accounts, 
policies, procedures and controls 
against the company’s developed 
compliance standards and alignment 
with industry best practice, rather than 
limiting ourselves just to compliance 
with the legal and regulatory 
requirements applicable in Gibraltar. 

56

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTKEY SUCCESSES IN 2022
•  Addressing player protection and safer gambling: 
A culture of player safety and sustainability is being 
established while maintaining competitive advantage 
and achieving operational excellence.

•  Strengthened AML framework: Enhancements have 
been made to strengthen the AML risk assessment 
framework as the business seeks to develop a 
unified approach across the merged entities and the 
jurisdictions within which it operates.

•  Management governance and oversight: The 

Group has improved governance oversight with the 
introduction of an Executive Risk & Sustainability 
Committee, which is chaired by the Chief Risk Officer 
and enhances second-line of defence oversight.

KEY PRIORITIES FOR 2023
•  Continuing compliance with regulations and industry 
standards: The growing complexity of the Group’s 
regulatory footprint means a robust understanding 
of the legal and regulatory position in key locations 
worldwide is crucial to mitigating this risk, combined 
with strong relationships with regulators. The Group 
continues to engage routinely with independent legal 
advisers and specialist third parties to review our 
internal risk and control framework and related operations.

•  Strengthening the Group’s risk management 

processes: The Group continues to focus on the 
development and embedding of an enterprise risk 
management framework, including investing in a 
Governance, Risk and Compliance ('GRC') system and 
a broader and more extensive compliance monitoring, 
testing and evaluation programme.

•  Managing and mitigating emerging risks: As the 
business and economic environment continues to 
evolve, the business must stay attuned to new and 
emerging risks that may impact the organisation. 
This includes risks related to the regulatory landscape, 
technology and cyber security, geopolitical 
instability, and more.

•  Solidifying a strong risk culture: Ensuring risk 

management is understood and prioritised by every 
employee as the business continues to promote 
accountability and ownership and encourage risk 
reporting and transparency.

In the following risk report, we detail our approach to risk management and seek to explain the principal risks and uncertainties 
in our business and how these risks are managed, with the aim of ensuring the Group maintains an appropriate risk profile.

888 Holdings PLC Annual Report & Accounts 2022

57

STRATEGIC REPORTRISK MANAGEMENT CONTINUED

RISK MANAGEMENT STRATEGY
The effective understanding, 
measurement, acceptance and 
mitigation of risk is fundamental to 
the Group achieving its strategic 
priorities. The Group’s approach to its 
risk management strategy is strongly 
focused on improving its ability to 
identify, evaluate, monitor and manage 
its principal risks as well as responding 
to the challenges presented by new 
and emerging risks.

The risk management strategy is 
underpinned by a robust governance 
structure and a culture of transparency 
and accountability. It involves:

•  Having a comprehensive risk 

management plan in place to 
identify and assess potential risks, 
including emerging risks, as well 
as the implementation of controls 
to mitigate, manage or avoid 
adverse impacts;

•  The continuous monitoring, 

assessment, and review of risks 
to ensure they are kept at an 
acceptable level, including financial 
risks to ensure the company can 
withstand market fluctuations 
and unexpected events, such as 
economic downturns; 

•  The implementation of strict 
compliance and regulatory 
measures to ensure the company 
is compliant with relevant laws 
and regulations;

•  Having a crisis management plan 
in place to respond to unexpected 
events, such as natural disasters 
or security breaches, to minimise 
damage and quickly return to 
normal operations;

•  Effective communication and 

training provided to all employees 
to ensure they understand their 
role in identifying and managing 
risks; and

•  Staying abreast of industry trends, 
competitor activities and market 
conditions to make informed 
decisions and adapt to changes 
within the operating environment.

The Group is committed to maintaining 
a culture of risk awareness and 
continuous improvement in its risk 
management practices.

RISK APPETITE
The organisation is committed to 
achieving its strategic objectives, 
maintaining a strong focus on risk 
management. The business recognises 
that taking on certain levels of risk is 
necessary to achieve its goals, but it 
also understands the importance of 
managing these risks effectively. 

The Group’s risk appetite is to take 
on calculated and manageable risks 
that are aligned with the strategic 
objectives and that the business 
has the capabilities to mitigate. The 
company will not take on risks that 
could have a material impact on the 
Group’s ability to achieve its objectives 
or that could threaten its viability. 

The risk appetite encapsulates both 
financial, such as credit, market and 
operational risk, and non-financial 
risks such as regulatory, reputational, 
and environmental and social risks. It 
is formally articulated through the Risk 
Appetite Statement (RAS) and consists 
of both qualitative statements and 
quantitative metrics. 

The following principles guide 
the Group’s overarching appetite 
for risk and determine how these 
are managed:

STRATEGIC
•  The Group’s strategic goal is to 
grow earnings per share and 
deleverage, underpinned by the 
strategic priorities of integrating 
William Hill and a disciplined market 
focus. Whilst the business has a low 
appetite to risks that jeopardise its 
brand and reputation, where it has 
discretion, the business is willing to 
assume more risk to remain agile 
in meeting the challenges of an 
evolving business, and a changing 
external and regulatory landscape.

•  The company is dedicated to 

building a sustainable business 
for the future and the Group has 
a low tolerance to risks that could 
disrupt the critical foundations 
of its strategy encompassing its 
people, players, planet and the core 
governance that underpins these.

FINANCIAL POSITION
•  The Group aims to deliver on its 
growth plans by focusing on a 
small number of the most attractive 
global markets and by driving 
higher margins through synergies 
and optimisation of its business and 
operating model.

•  The business aims to maintain 
a strong capital, liquidity and 
funding position by ruthless focus 
on capital efficiency, with our 
capital allocation plans centred 
on prioritising debt reduction 
and deleveraging. 

OPERATIONAL ACTIVITIES
•  The business aims for a more 

cost-efficient operating model by 
generating returns in line with its risk 
appetite and focusing on delivering 
synergies through evaluating cost 
of sales, marketing and other 
operating costs.

•  The Group expects its people to 
uphold the highest ethical and 
legal standards, encouraging 
employees to act with integrity 
and to act in accordance with the 
law. The Group therefore has zero 
tolerance for deliberate attempts to 
defraud, misappropriate property 
or circumvent regulations, law or 
company policies or procedures.

•  As an online B2C and B2B business, 
the availability and integrity of 888 
Holdings IT infrastructure is crucial 
to the supply of its offerings and 
compliance with its regulatory 
obligations and to the maintenance 
of customer loyalty. The business 
therefore has a low appetite for 
technology failure or disruption 
due to outage, degradation and/
or inaccurate data being consumed 
by the Company, which could 
cause significant impact to core 
business activities.

•  Understanding customer needs 

and building product, marketing, 
and offers to create the best 
experiences possible is critical to 
business growth plans. A key part 
of the Group’s relentless focus on 
customer experience is delivering 
quick and effective customer 
service and creating the safest 
possible gambling experience.

58

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTEMERGING RISKS
Emerging risks are new and developing 
risks that are often difficult to quantify 
but may materially affect the 
operations of the business. These are 
usually uncertain risks external to the 
business or which relate to changes 
in the markets in which the Company 
operates. The Group takes a proactive 
approach to managing them, with the 
objective of mitigating their impact on 
the delivery of its strategy. Examples of 
emerging risks include global economic 
changes, the ongoing war in Ukraine, 
technological advancement, and 
climate change.

REGULATORY COMPLIANCE
•  The Group’s markets operate in an 
increasingly complex regulatory 
environment. The business continues 
to invest in its Risk and Compliance 
function to ensure compliance with 
applicable laws and regulations.

•  The business takes its AML and 

CTF responsibilities very seriously 
and has a rigorous risk assessment 
framework with direct oversight by 
the Board. It is important to us to 
unify the risk assessment processes 
across the entities and jurisdictions 
that we operate in.

•  Player safety is at the heart of 

what the business does, and we 
strive to embed this in products 
and customer experience, using 
data and analytical insights to drive 
continuous improvement.

888 Holdings PLC Annual Report & Accounts 2022

59

STRATEGIC REPORTRISK MANAGEMENT CONTINUED

GOVERNANCE
The risk management governance 
framework to oversee and manage all 
business activities includes specific 
roles, responsibilities, and decision-
making processes. It ensures that the 
company’s risk management strategy 
is being implemented effectively and 
efficiently and that the risk strategy is 
aligned with overall company goals and 
objectives. Our three lines of defence 
model consists of three distinct lines 
of responsibility and provides a clear 
and transparent risk management and 
reporting framework to support the 
board in its oversight responsibilities.

An overview of the Group's risk 
management governance structure 
along with key responsibilities is 
outlined right.

BOARD OF DIRECTORS

BOARD AUDIT COMMITTEE

BOARD ESG COMMITTEE

EXECUTIVE RISK AND SUSTAINABILITY COMMITTEE

DIVISIONAL COMMITTEES AND FORUMS

BOARD OF DIRECTORS
The Board of Directors is responsible for 
approving and aligning the company’s 
strategic objectives with its risk appetite 
and overseeing the effectiveness of 
the risk management framework. This 
includes reviewing and approving 
the Company’s risk management 
and internal controls system, policies 
and practices as well as reviewing 
management reports on the company’s 
risk profile and mitigating factors.

BOARD AUDIT COMMITTEE
The Board Audit Committee has overall 
responsibility for ensuring that the Group 
maintains a sound system of internal 
control. It develops and maintains an 
approach to assess the adequacy of 
risk management that incorporates risk 
appetite and tolerance, the framework 
within which risk is managed and the 
responsibility and procedures pertaining 
to the application of the policy.

BOARD ESG COMMITTEE
The Board ESG Committee will provide 
Board-level oversight of 888’s ESG 
strategy, targets and progress against 
key performance indicators.

EXECUTIVE RISK AND 
SUSTAINABILITY COMMITTEE
The Executive Risk Committee was 
introduced in 2022 to oversee the 
implementation and effectiveness of 
the risk management framework, and 
expanded its role to include additional 
Sustainability duties. The Committee 
provides appropriate executive 
management oversight to support 
the Board in managing principal and 
emerging risks to its long-term strategic 
objectives, including its impact on 
environment, social and governance 
issues as part of its sustainability 
strategy. The Committee will monitor the 
Company performance against Board 
risk appetite, review the effectiveness 
of the Company’s risk management 
framework and ensure risk management 
decisions are aligned to long term goals.

DIVISIONAL COMMITTEES 
AND FORUMS
Committees and Forums are either 
already in / being put in place with 
delegated authority from the Executive 
Risk and Sustainability Committee 
to support the Group Chief Risk 
Officer in exercising specific risk 
management responsibilities. Dedicated 
Committees include, a Financial Crime 
Committee, Compliance Committees, 
Data Governance forum and other 
forums related to delivering specific 
change initiatives following internal or 
external reviews.

60

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTPRINCIPAL RISKS AND UNCERTAINTIES
The principal risks and uncertainties that are considered to have a potentially material impact on the Group’s future 
performance, sustainability and strategic objectives are set out on the following pages, along with more detailed 
commentary and a summary on how the Group mitigates these risks. This list is not exhaustive but encompasses 
management’s assessment of those risks which require considered response at this time.

Links to strategic objectives

1. 

2. 

 Integrate Businesses and 
realise synergies

3. 

 Invest in our sources of sustainable 
competitive advantage

5.   Prioritise debt reduction through 

ruthless focus on capital efficiency

 Focus on select markets and key 
growth opportunities

4.   Support sustainable growth through 
Players People Planet framework

Risk link 

S  Strategic risks 

F  Financial risks  O  Operational risks  R  Regulatory & compliance risks

Risk level
  Low 

  Moderate 

  High

  Increase 

  Decrease 

  Stable

Trend

Risk Category

Risk

Summary

Links to 
strategy

Potential 
Impact

Trend from
 prior year

Strategic 
risks

Reputational

Risk that the business’s brand and image 
is adversely impacted by compliance or 
operational weaknesses

2, 3, 4

ESG

Risk that the business does not meet 
its environmental, sustainability or 
governance objectives

Financial 
risks

Market Risk

Risk of poor liquidity, debt management 
or FX fluctuations that lead to issues with 
suppliers and lenders, increased costs and 
reduced profitability

Taxation

Risk that taxes and duties increase the 
Group’s cost base impacting profitability

4

3, 5

3, 5

Operational  
risks

People

Risk that the business fails to retain key 
colleagues or recruit sufficient experienced 
employees to achieve its targets and objectives

All

Integration

Cyber &  
Technology

Partnership

Risk that the integration of William Hill 
will not deliver all or substantially all the 
expected benefits and against the expected 
delivery timelines

Risk of cyber-attacks or technology failures 
leading to reduction in availability of services 
and/or disruption to core operations and 
customer access to our products and services

Risk that contractual obligations are 
not met to/from strategic partnerships or 
suppliers impacting the long-term viability 
of our operations 

Regulatory  
and 
compliance  
risks

Regulatory and 
Compliance 
Developments

Risk of changes in regulations and laws that 
can impact the organisation's operations 
and financial performance or risk of failure 
to meet our compliance obligations

Data Protection 
and e-privacy

Risk that personal data processes are 
determined to be in contravention of data 
protection regulations or risk of unauthorised 
access to or loss of customer, employee, or 
other stakeholder data

1,2,3,5

N/A

All

All

All

All

888 Holdings PLC Annual Report & Accounts 2022

61

STRATEGIC REPORTRISK MANAGEMENT CONTINUED

PRINCIPAL RISKS AND UNCERTAINTIES CONTINUED

Risk link 

S  Strategic risks 

F  Financial risks  O  Operational risks  R  Regulatory & compliance risks

Risk level
  Low 

  Moderate 

  High

  Increase 

  Decrease 

  Stable

Trend

REPUTATIONAL

ESG

Risk link  S

Trend 

Risk link  S

Trend 

Impact 

Owner: Chief Strategy Officer

Impact 

Owner: Chief Strategy Officer

The Group relies on its world class brands across its key 
markets, with brand reputation being a key driver 
of customer choice. As such, maintaining a strong 
reputation is critical to the ongoing success of the Group. 

There continues to be a trend in a number of jurisdictions 
where the business operates to strengthen regulations 
over safer gambling and customer protection, particularly 
in regard to those underage and players who are vulnerable 
or at an increased risk of harm. There is also an emphasis 
on enhancing controls over anti money laundering and 
anti-terrorist funding activities across the industry. 

Media reporting on the industry as a whole has seen 
continuing and indeed increased criticism of how individual 
customers have been treated. This has led to further 
calls for additional regulation, particularly around 
responsible gambling, affordability and advertising, Any 
failure to ensure the business is fully compliant would 
result in significant reputational damage, in addition to 
any sanctions imposed by its regulators.

How we manage and mitigate the risk 

The business has strengthened its governance policies, 
procedures and processes in place to ensure it meets its 
regulatory obligations and to protect customers when 
they use its services. 

The Group continually reviews governance and oversight 
arrangements and the control environment to prevent 
any non-compliance and to identify and manage 
any potential areas needing improvement. All staff 
are trained to provide a safer gaming experience to 
customers and to recognise and take appropriate 
actions if they identify potentially harmful or underage 
activity across online and retail operations. 

The Group offers a range of tools and support to 
potentially vulnerable customers and it provides 
customers with other information regarding responsible 
gaming. The Group works with gambling protection 
experts and regulators as well as its own internal teams 
to ensure that it adopts, embeds and monitors social 
responsibility guidelines and that it undertakes proactive 
responsible gaming communications and measures for 
all customers.

The business continually strives to protect the hard-won 
reputation of all its brands and the corporate affairs 
team, marketing, compliance and legal teams all work 
closely with operational and front-line management to 
ensure that all employees are well trained and engaged 
to ensure that the business acts in a responsible way 
with all its internal and external stakeholders. 

62

888 Holdings PLC Annual Report & Accounts 2022

The Group is committed to the policies, procedures and 
controls over the delivery of its Environmental, Social 
and Governance (ESG) objectives.

ESG issues include risks such as climate change, player 
protection, diversity & inclusion, cybersecurity concerns 
and social responsibility not just to employees and 
customers but also to the communities where the 
business bases its operations and retail outlets. Unlike 
most other risk types, certain aspects of ESG risks are 
often emerging with unique characteristics. Climate-
related risks for example tend to have little relevant 
historical data associated with them and tend to be 
non-linear in nature.

Nevertheless, The Group has identified several ESG 
objectives and has developed sustainability metrics 
and targets to monitor progress against these. The ESG 
framework is called ‘Players, People, Planet,’ and the 
Group’s progress and targets are detailed on pages 34–45 
in this Annual Report. The Group’s strategic focus is on 
protecting our players from gambling related harm, 
creating an engaging and inclusive environment where 
colleagues can thrive and protecting the environment 
by achieving net zero carbon emissions by 2030.

How we manage and mitigate the risk

Key ESG policies, procedures and controls to support 
the ESG framework are reviewed and updated on an 
ongoing basis, with overall oversight provided by an ESG 
committee of the Board.

The business maintains oversight of the Group’s 
performance against its sustainability strategy (as 
defined in the Company’s ESG Framework and as 
amended from time to time), including the monitoring 
of any material risks which could threaten the financial 
and operational performance of the Company and 
its strategic objectives, including its commitment to 
corporate social responsibility.

The Group has developed sustainability metrics and 
measures to monitor progress on performance against 
management initiatives and any sustainability related 
commitments communicated externally in support of 
the Company’s objectives.

Management constantly review global developments 
and consider the Company’s position on emerging 
sustainability issues as well as reviewing any other 
matters relevant to sustainability or ESG issues raised.

STRATEGIC REPORTRisk link 

S  Strategic risks 

F  Financial risks  O  Operational risks  R  Regulatory & compliance risks

Risk level
  Low 

  Moderate 

  High

  Increase 

  Decrease 

  Stable

Trend

MARKET RISK

TAXATION

Risk link  S

Trend 

Risk link  S

Trend 

Impact 

Owner: Chief Financial Officer

Impact 

Owner: Chief Financial Officer

The acquisition of William Hill was financed using a 
combination of sources, including significant debt 
facilities. The Group has entered into a range of 
hedging arrangements such that approximately 70% 
of interest costs are fixed for the next three years, 
and the currency profile of the debt was more closely 
aligned to the currency profile of the Group. However, 
the Group is still exposed to risks related to interest 
rate changes and currency fluctuations, which could 
increase the cost of the Group’s borrowings, and 
this could divert resources from investing in growth, 
marketing and delivery of new products and projects. 

The Group is also exposed to foreign exchange rate 
fluctuations and risks in its financial reporting. A 
substantial part of the Group’s deposits and revenues 
are generated in GBP, EUR and other currencies, whilst 
the Group’s operating expenses are largely incurred 
in local currencies, primarily GBP, EUR, ILS, and USD, 
with incremental operating cost exposure across our 
offices in Philippines, Romania, Bulgaria and Poland. 
The Group also has debt servicing costs which are 
denominated in USD and EUR, partially hedged in GBP. 

How we manage and mitigate the risk

Actions have been taken to reduce risks related to 
floating interest rates with 70% of the Group’s loans 
now hedged against interest changes. Additionally, the 
treasury team continues to seek more optimisation of 
the debt based on market opportunities. The business 
continues to focus on the group’s operational cashflow 
forecasting capabilities and management of cash in 
the business, report on unrestricted and available cash 
balances, and ensure we remain within our banking 
covenants. Management also evaluates the current 
liquidity buffer and monitor and report on liquidity 
headroom on a regular basis, modelling liquidity 
downside sensitivities and scenarios.

The Group has mitigated this risk by adopting policies 
to hedge certain costs to GBP, including negotiating 
with suppliers to change invoicing to GBP. The Group 
has entered into FX or cross currency swaps in order 
to hedge part of its ongoing USD and EUR exposure 
arising due to the acquisition financing and its ongoing 
EUR exposure under outstanding notes. Forward deals 
are also in place to hedge ILS against revenue in 
Canadian Dollars and GBP.

The Group is subject to a range of taxes, duties 
and levies in many of the countries where we have 
operations or in which our customers are located. 
These taxes have changed over time and continue to 
be subject to change. In addition to tax rate changes, the 
Group’s international footprint brings added complexity 
to its tax and duty positions, which requires careful 
management to ensure the business fulfils its obligations. 

The nature of tax affairs can be complicated with 
differing legal interpretation regarding the scope 
and scale of taxation, which alongside potential rate 
changes mean the levels of taxation to which the 
Group is exposed may change in the future, creating 
a risk of additional costs. There is also a risk of 
audits of the Group’s tax filings and/or challenges 
to the filing/non-filing positions the Group is taking 
in certain locations. Any adjustments made by tax 
authorities to the Group’s filed positions may also lead 
to opportunities for governments to apply financial 
penalties and interest – this action may impact the 
company’s reputation with customers, the capital 
markets and key stakeholders such as compliance 
and regulatory bodies who issue and monitor its 
operating licences.

How we manage and mitigate the risk

The business has dedicated tax experts within the 
business, supported by its legal team and external 
specialists where appropriate to carefully monitor 
proposed changes to its taxation base and rates 
and to communicate early any implications to 
senior management.

To mitigate the risk of a transfer pricing challenge 
by authorities, the Group seeks to ensure that all 
transactions between related parties are appropriately 
documented and priced on an arm’s length basis, 
which where necessary, is supported by third 
party evidence. 

Management aim to ensure that each legal entity 
within the Group is tax resident of a jurisdiction 
in accordance with the local applicable tax laws 
and that there is no taxable presence in any other 
jurisdiction. Regular reviews are undertaken to 
assure management that appropriate governance 
supports business decision making being taken in the 
relevant location.

888 Holdings PLC Annual Report & Accounts 2022

63

STRATEGIC REPORT 
 
RISK MANAGEMENT CONTINUED

PRINCIPAL RISKS AND UNCERTAINTIES CONTINUED

Risk link 

S  Strategic risks 

F  Financial risks  O  Operational risks  R  Regulatory & compliance risks

Risk level
  Low 

PEOPLE

  Moderate 

  High

  Increase 

  Decrease 

  Stable

Trend

INTEGRATION

Risk link  S

Trend 

Risk link  S

Trend 

Impact 

Owner: Chief People Officer

Impact 

Owner: Chief People Officer

Our colleagues across all of our business functions 
are vital to ensuring our day to day operations are 
undertaken efficiently and effectively and also to the 
successful delivery of our strategic business objectives.

Competition for highly qualified personnel is intense 
in many of the locations in which the Group is based. 
Ensuring our colleagues are well remunerated, 
managed and supported is fundamental to the 
success of the business. 

The integration activities following the acquisition of 
William Hill have introduced some uncertainty for our 
colleagues across the business, which does carry a 
risk with regard to staff retention in particular, but also 
recruitment in the short term.

How we manage and mitigate the risk

The Group continually benchmarks remuneration and 
benefits packages against similar businesses to ensure 
we remain competitive, and which helps to ensure we 
retain key employees, and continue to attract new 
quality recruits to support the delivery of our strategy.

Management ensure that regular communication is 
held with all our colleagues so that they are aware 
of any organisational changes resulting from our 
integration activities as soon as possible, particularly 
for those affected either directly or indirectly.

Our HR functions have a number of strategies in place 
to ensure that we do our utmost to protect both the 
physical and mental wellbeing of all our colleagues.

The Board has an active Nominations Committee, 
which is responsible for succession planning at the 
Board and senior management levels and is supported 
as necessary by external executive recruitment 
agencies. Succession planning is also undertaken for 
our other management positions and for key personnel 
across all business functions.

64

888 Holdings PLC Annual Report & Accounts 2022

The Group is in the process of integrating the William Hill 
business into its corporate structure, with the strategy 
to integrate operations and technology and deliver 
cost synergies whilst retaining its customer base and 
experienced and qualified personnel. 

The integration is supported by strong governance, 
oversight and dedicated management teams. However, 
risks inherently remain to the delivery and timing of all or 
substantially all the expected benefits and to the timely 
delivery of these benefits. The delivery of these synergies 
involves complexity, and associated costs to revising 
current systems and organisational structures. As such there 
is a risk that these costs could exceed our current cost 
estimates, impacting on anticipated integration benefits. 

Consolidating multiple technology systems can be 
complex and challenging, and may lead to potential 
disruptions in our operations and require us to take on 
higher levels of risk in the short term. 

Integration risks also include the unexpected loss of key 
personnel, the erosion of our existing customer base and 
issues in integrating financial and operational policies, 
processes, procedures and controls. There are challenges 
in managing the increased scope, geographic diversity 
and complexity of the Group’s operations. Third-party 
partners and suppliers may look to terminate or alter 
their existing contracts with the Group. 

There are also risks associated with the management 
of conflicting interests within the Group and failure 
to mitigate contingent or assumed liabilities, as well 
as diversion of management and resources from the 
Group’s core business activity due to personnel being 
required to assist in the integration process.

How we manage and mitigate the risk

The integration plans have strong governance 
arrangements in place with oversight by specific 
integration program managers, particularly with 
regard to technology, as well as both the Executive 
management team and the Group Board. 

Dedicated management teams are in place across all 
the business divisions and Group functions supported by 
experienced integration programme managers.

Detailed integration plans are in place and are being 
delivered across the Group, with regular reporting, 
supported by Finance, on the progress of the delivery of 
these plans together with associated synergies and costs, 
which are tracked and monitored against forecasts. This 
allows any variances to expected benefits and costs to 
be quickly identified and mitigated.

STRATEGIC REPORT 
 
Risk link 

S  Strategic risks 

F  Financial risks  O  Operational risks  R  Regulatory & compliance risks

Risk level
  Low 

  Moderate 

  High

  Increase 

  Decrease 

  Stable

Trend

CYBER AND TECHNOLOGY

PARTNERSHIP

Risk link  S

Trend 

Risk link  S

Trend 

Impact 

Owner: Chief Product & Technology Officer

Impact 

Owner: Chief Financial Officer

There is a continual risk that our technology systems and 
as a result our operations may be impacted by cyber-
attacks such as Distributed Denial of Service (DDoS) by 
malicious third parties, the theft or misuse of customer and 
business data by internal or external agents or natural or 
manmade disasters affecting our offices and operational 
locations or those of our key suppliers. 

Cyber-attacks leading to data theft could expose the 
Group to “ransom” demands or regulatory sanctions 
including fines and reputational damage, which could lead 
to loss of customer confidence in the business.

The loss of availability of our technology and 
communication systems, or those in our key suppliers’ 
infrastructure could cause significant disruption and cost 
to the business, and lead to revenue loss both during the 
incident and in the aftermath if customers move their 
business to our competitors. Lengthy down-time could also 
cause us to breach regulatory obligations.

How we manage and mitigate the risk

Measures to mitigate the risks to our business and 
technology infrastructure include the procurement and use 
of anti-DDoS services and anti-virus protection from leading 
suppliers. Physical and logical network segmentation 
is also used to isolate and protect our networks and to 
restrict malicious activities. To ensure systems are protected 
properly and effectively, external security scans and 
assessments (e.g. PCI DSS) are carried out on a regular 
basis. To minimise dependence on telecommunication 
service providers, the Group invests in network infrastructure 
redundancies whilst regularly reviewing its service providers. 

888.com has a disaster recovery site to ensure full recovery 
in the event of a major incident. In the event of loss of 
functionality of 888’s critical services, the business can 
be fully recovered through the resources available at the 
disaster recovery site. As part of integration plans, the 
Group is planning to migrate William Hill and Mr Green 
systems to the existing 888 platform which will strengthen 
the Business Continuity and Disaster Recovery options 
currently available to these parts of the Group.

Systems are in place which are designed to identify and 
alert management to problems related to systems, key 
business indicators and issues around customer service. 
Changes, incidents and service level agreement key 
performance indicators are tracked to ensure a consistent 
and well managed customer experience. Capacity 
headroom and system-wide availability is measured and 
monitored so that actions can be proactively taken to 
manage any risks to service availability. Network-related 
performance issues are addressed by rerouting traffic 
using different routes or providers. 

To effectively deliver our products and services 
to customers the Group has reliance upon certain 
critical suppliers of technology, payment services, 
marketing, gaming products, sports content and 
media. The effective management of critical third party 
relationships and performance is key to delivering 
our strategic objectives. Any failure of our suppliers to 
provide services to us may have a significant adverse 
impact our own operations.

The Group also has certain strategic partnerships 
where we supply third party operators with business 
to business (B2B) gambling services in the United 
States which have strategic importance for the longer 
term growth in our US business. Any risks to our B2B 
partnerships or meeting our contractual obligations 
with them have to be managed to ensure the long-term 
viability of our operations linked to these relationships, 
and to ensure we are able to meet our strategic 
growth targets. 

How we manage and mitigate the risk

The risk related to B2B operations was significantly 
reduced during 2022 following the sales of our B2B and 
B2C bingo operations, enabling the Group to increase its 
focus on its core betting and gaming operations. 

The business ensures that we manage and maintain 
all our B2B partnerships commercially, including the 
functionality and technology of the B2B platforms 
offered, competitive pricing, maintaining an ongoing 
relationship with B2B partners, and ensuring that 888 
has good relationships with all our strategic partners so 
that we have a clear understanding of the requirements 
and expectations of our B2B partners and their 
stakeholders.

Key suppliers are managed through relationship 
management with procurement and operational 
managers and through regular reviews of performance 
against SLAs, with mitigating action taken where 
variances are identified.

888 Holdings PLC Annual Report & Accounts 2022

65

STRATEGIC REPORT 
 
RISK MANAGEMENT CONTINUED

PRINCIPAL RISKS AND UNCERTAINTIES CONTINUED

Risk link 

S  Strategic risks 

F  Financial risks  O  Operational risks  R  Regulatory & compliance risks

Risk level
  Low 

  Moderate 

  High

  Increase 

  Decrease 

  Stable

Trend

REGULATORY AND COMPLIANCE

DATA PROTECTION AND E-PRIVACY

Risk link  S

Impact 

Trend 

Owner: Chief Risk Officer

Risk link  S

Impact 

Trend 

Owner: Chief Risk Officer

The integrity of the Group’s data protection framework 
including the holding, processing and protection of 
customer’s, third party and sensitive business data 
is crucial to the supply of its services to customers 
and the Group’s compliance with regulatory and 
legal obligations. 

The Group is exposed to the risk that data breaches 
could result in financial loss, reputational damage, 
and potential regulatory enforcement including financial 
penalties. 

The betting and gaming sector is under increased 
scrutiny from data protection regulators globally and 
particularly in the UK where the ICO specifically called 
out the betting and gaming industry’s use of adtech, 
social media and general use of personal data as an 
area of focus for the next three-years in the ICO25 
strategy document.

How we manage and mitigate the risk

The Company has appointed a Group Data Protection 
Officer to manage the Company’s compliance with 
associated privacy and data protection regulations. 
The Data Protection function is tasked with advising 
on and monitoring compliance with key regulations, 
recommending and implementing key controls such 
as policy and training where required. 

The Company recognises that the Data Protection 
function is a supporting advisory function and 
accountability for determining the nature, scope, 
context and purpose of processing in a compliant 
manner remains with the Company at large. It does this 
with the consultancy support of the Data Protection 
function and the policy, process and training resources 
that have been implemented. As such, measures have 
been deployed to ensure that: Customer personal 
data is protected; People are informed about how the 
Company uses their data; People’s data rights are 
complied with; and, Third parties process personal 
data compliantly.

Compliance with regulatory requirements is critical 
to maintaining the Group’s licences, protecting our 
customers and driving growth. With most of our 
revenue generated from licensed jurisdictions and more 
countries looking to regulate, the importance of such 
licenses to the business is constantly increasing. 

Regulatory requirements in key markets are subject to 
change, sometimes at short notice, which could benefit 
or have an adverse impact on the Group and additional 
costs may be incurred in order to comply with any new 
laws or regulations. During the year the Group was 
subject to additional regulatory requirements across 
a number of its markets, including newly regulated 
markets in which it launched its products for the first 
time such as Ontario in Canada and certain US states. 
Regulatory changes during 2022 are explained in more 
detail in the market focus section on page 18. 

How we manage and mitigate the risk

The Group Compliance, Legal and other operational 
teams regularly consult with regulators and external 
legal advisers in markets where the business operates 
and in particular in jurisdictions where it generates 
significant revenue. The Group ensures that frequent 
and routine updates on legal and regulatory changes in 
these jurisdictions are obtained, and in any others that 
may offer growth opportunities. 

The Group continually adapts its services and its 
compliance activities to ensure that it remains 
compliant with the latest legal and regulatory 
requirements. As part of the integration of 888 and 
William Hill the Group has implemented governance, 
organisational and procedural changes to deliver 
compliance with obligations and requirements which 
apply to the newly combined Group. The business has 
already begun to implement best practices across 
Compliance teams in order to strengthen management 
oversight and improve co-operation across the business 
to ensure that regulatory requirements take priority over 
commercial interests. 

The Group continues to invest in technology and 
product developments to automate processes and 
controls across compliance related activities. It aims to 
improve management information and oversight and 
reduce the reliance on manual controls. This will improve 
customer protection and mitigate associated risks.

66

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORT 
 
VIABILITY STATEMENT

In accordance with provision 31 of the 
2018 UK Corporate Governance Code 
(the 2018 Code), the Group has assessed 
their prospects over a longer period than 
the 12 months required by the Going 
Concern assessment. 

The Directors confirm that they have a 
reasonable expectation that the Group 
will continue to operate and meet its 
liabilities as they fall due, over a three-
year period to December 2025. In making 
this statement, the Board has assessed 
the Company’s current position, its 
prospects and its strategy, as well as 
performed a robust assessment of the 
principal risks facing the Company both 
individually and in aggregate, including 
those risks that could potentially threaten 
the Group’s business model, future 
performance, solvency or liquidity.

The nature of the risks and opportunities 
faced by the Group (in particular, the 
actual or possible impact of future fiscal 
and regulatory changes, regulatory 
actions and the pace of technological 
change) limits the Directors’ ability to 
make reliable longer-term predictions. 
Accordingly, the Board has agreed to 
maintain a three-year horizon to allow 
for a greater degree of certainty in its 
assumptions.

The Directors’ assessment includes a 
financial review, which is derived from the 
Group’s detailed bottom-up budget for 
2023 and from the medium-term Group’s 
top-down five-year forecast for 2024 
and 2025, being the most recent Board-
approved forecasts. It identifies the 
expected cash flows, net debt headroom 
and funding covenant compliance 
throughout the three years under review.

•  Delivery and timing of the integrated 

Group synergies that results in 
costs that exceed our current cost 
estimates; and

•  The impact of increasing interest 
rates on the Group’s floating 
rate debt. 

Sensitivity analysis on these risks has 
been undertaken to stress test the 
resilience of the Group. The sensitivity 
analysis considers all of the Group’s 
principal risks and models the impact of 
those considered relevant to the Group's 
viability. This modelling tests a number 
of the main assumptions underlying the 
forecasts, as well as effective mitigation 
that could occur to avoid or reduce 
the impact or occurrence of the risk. 
The mitigations identified by the Group 
include but are not limited to drawing 
down on the revolving credit facility 
(£150m maturing January 2028, which 
currently remains undrawn), stopping 
or decreasing non-essential capital 
investment and variable costs including 
marketing spend. 

Through this analysis, the Directors 
have a reasonable expectation that no 
single event or plausible combination of 
events would be sufficient to impact its 
viability, and even under the most severe 
but plausible combination of events 
the Group will be able to continue in 
operation and meet its liabilities as they 
fall due over the three-year period of 
assessment. 

With respect to the period assessed, the 
Directors have considered:

•  The Group’s resilience to threats 

to its viability in a broad range of 
severe but plausible scenarios; and 

•  Both qualitative and quantitative 
analyses, including the combined 
impact of the crystallisation of 
multiple risks simultaneously, which 
the Directors consider sufficiently 
robust to make a sound statement.

The principal risks facing the Group, 
and how the Group addresses such risks, 
are described in this Strategic Report, 
and the key risks are summarised in the 
section ‘Principal risks and uncertainties’ 
which can be found on pages 56–66. 
The most relevant of these risks to the 
viability of the Group were 
considered to be: 

•  Changing regulation in Online, 
and specifically: the impact 
of a potential introduction of 
affordability measures in the UK; 
a maximum stake on online slot 
machines in the UK; the impact 
of potential new regulations in 
the European countries in which 
we operate; the impact of any 
breach of licence conditions or that 
underlying contracts in question 
are null and void given local 
licencing regimes; 

•  Reputational impact and fines from 

regulators if we have a breach in our 
compliance procedures that results 
in a failure to meet the expectations 
of regulators, our shareholders and 
broader stakeholders; 

•  A major cyber-attack and/or data 
protection violation, resulting in 
the loss of availability of our online 
offering, reputational damage 
and fines for breach of GDPR 
regulations;

888 Holdings PLC Annual Report & Accounts 2022

67

STRATEGIC REPORTTASK FORCE ON CLIMATE-RELATED FINANCIAL DISCLOSURES (TCFD) REPORT

THIS REPORT PROVIDES 888’S CLIMATE-RELATED DISCLOSURES 
IN LINE WITH THE TCFD’S GUIDANCE AND RECOMMENDATIONS. 
A SUMMARY OF THE CLIMATE-RELATED FINANCIAL DISCLOSURES 
HAS BEEN INTEGRATED INTO THE SUSTAINABILITY SECTION OF 
THE ANNUAL REPORT ON PAGE 34. 

In addition to this TCFD report, 
further detail on the greenhouse gas 
emissions can be found in the Zero 
Carbon Report 2022 and the ESG 
Supplementary Information section 
on page 82. Throughout this report 
we refer to the Zero Carbon Report 
2022, which is available on our 
corporate website, and other areas of 
this annual report, including the ESG 
supplementary information.

The information contained within the 
Planet and TCFD sections of the report 
(pages 44–45 and 68–88) has not been 
assured or independently verified. 

All information included has been 
compiled by the business and taken 
from sources that we deem to accurate 
and reliable. All reasonable care has 
been taken to ensure the data is 
accurate but no independent 
verification of the data has taken 
place to assure its accuracy or 
completeness.

As recommended by the TCFD, 
scenario analysis has been used this 
year as a tool through which to better 
understand the potential impact of 
climate change on the business.

GOVERNANCE 
The Group has an established system 
of ESG governance agreed to by the 
Board, which is embedded throughout 
the business proportionate to the 
nature, scale, and complexity of 
888’s operations. 

Board oversight of climate-
related risks and opportunities

The Board provides oversight of 888’s 
climate-related risks and opportunities 
supported by the Group’s executive 
committees and management (see 
Figure 1).

Figure 1: the Board’s oversight of climate-related risks and opportunities.

ESG governance

Board of 
Directors

ESG 
Committee 
of the Board

The Board is accountable for all climate-related risks and opportunities impacting the Group 
and for the net zero targets set. In July 2022, Andria Vidler was appointed to the Board, bringing 
her extensive ESG experience. In 2022, the Board considered climate-related matters when 
acquiring William Hill, reviewing the ESG strategy and the Group’s Risk Register. A non-executive 
director was also present during this year’s climate-related scenario analysis workshops. In 
2022 the Board received updates on climate issues from the ESG Committee of the Board via 
the Chairman, who was both the Chair of the Board and the Chair of the ESG Committee of the 
Board. In January 2023, Andria Vidler took over the role of Chair of the ESG Committee. ESG 
updates are now also a standing agenda item at board meetings.

In 2021, 888 established an ESG Committee of the Board, comprising Senior Independent 
Director, Anne de Kerckhove, Non-Executive Director, Mark Summerfield, and the Chairman, 
Lord Mendelsohn. The ESG Committee of the Board has oversight of all ESG matters (inclusive of 
climate) including strategy; targets and key performance indicators; budgets; capex and setting 
performance objectives. Materiality is the threshold at which ESG issues become sufficiently 
important to 888’s investors and other stakeholders that they should be publicly reported 
and includes anything that is materially different from expectations and requires a significant 
change in strategy or creates a material change in financial results or position. The threshold 
of materiality for ESG issues is continually assessed by the ESG Committee of the Board as 
stakeholders’ needs evolve over time. 

The Chief Risk Officer, who leads the Risk and Sustainability Committee, and the Chief Strategy 
Officer provide updates to the ESG Committee of the Board at every Board meeting. In 2022, 
the ESG Committee of the Board met at least three times to discuss the Zero Carbon Report 
and how the Group’s progress towards net zero should be tracked. The scenario analysis results 
were presented to the ESG Committee of the Board in November 2022. Climate-related issues 
were also considered during the acquisition of the William Hill business, and they continue to be 
discussed as this new business is integrated into the Group. The Group plan to consider climate-
related issues during any future acquisitions or divestments, and to consider carbon emissions 
when making any new investments, such as siting new facilities.

68

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTManagement’s ownership of climate-related risks and opportunities

The executive team is responsible for managing climate-related risks and opportunities on a day-to-day basis. Figure 2 
outlines 888’s overall ESG governance structure.

Figure 2: 888’s ESG governance organogram 

Board of Directors

ESG Committee of the Board

Risk and Sustainability Committee

ESG Forum (ESG Director)

Chief 
Procurement 
Officer

Chief Strategy 
Officer

Chief 
People 
Officer

Corporate 
affairs

Head of 
Product 
Compliance

External ESG Consultants

Business functions

Chief Risk  
Officer

Company  
Secretary

External Risk 
Consultants

Key
  Advise, escalate, report

  Delegates

  Oversight & challenge

  Information sharing

  Board and oversight

  Group Governance

  ESG Governance

  Business functions

  External Advisers

Assessment and monitoring of climate-related risks and opportunities is embedded in the Group’s 
executive committees and business functions. In 2022, the Group’s ESG governance structure evolved to 
include a Risk and Sustainability Committee. In March 2023, an ESG and Sustainability Director was also 
appointed, who has executive responsibility for the Group’s ESG strategy.

888 Holdings PLC Annual Report & Accounts 2022

69

STRATEGIC REPORTTASK FORCE ON CLIMATE-RELATED FINANCIAL DISCLOSURES (TCFD) REPORT CONTINUED

GOVERNANCE CONTINUED

Management’s ownership of climate-related risks and opportunities continued

Figure 3: Management’s ownership of climate-related risks and opportunities

ESG governance

Risk and 
Sustainability 
Committee

ESG Forum

The Risk and Sustainability Committee is a monthly executive management committee, which 
provides oversight to support the ESG Committee of the Board in managing risks to 888’s long-
term strategic objectives. The committee will monitor the Group’s performance against the 
Board’s risk appetite, review the effectiveness of the risk management framework and ensure 
risk management decisions are aligned to long-term goals (see the terms of reference available 
on 888’s corporate website). The Risk and Sustainability Committee is chaired by the Chief Risk 
Officer, who owns the Group Risk Register. The Chief Risk Officer reports to the ESG Committee of 
the Board at regular intervals.

In March 2023, the Group appointed an ESG and Sustainability Director, who has executive 
responsibility for the Group’s ESG strategy. The ESG and Sustainability Director leads the ESG 
Forum, a cross-functional forum which implements the Group’s ESG and climate strategy, 
including representatives from Procurement, Strategy, People, Corporate Affairs and Product 
Compliance. The ESG Forum serves as a medium through which ESG issues (including climate) 
can be managed and escalated to the Risk and Sustainability Committee by the ESG and 
Sustainability Director.

In 2023, the ESG Forum will meet at least quarterly to discuss ESG issues, progress against 
targets and updates on current and planned initiatives. The environmental data is tracked 
internally by 888 using a dashboard (Carbon Footprint Dashboard) to assess progress against 
climate goals. The Carbon Footprint Dashboard is presented periodically by facilities to the ESG 
Forum. William Hill also has an internal MI tracker to monitor progress against environmental 
targets. In 2023, the ESG Forum will review the how the environmental data, processes and 
procedures will be integrated for the Group.

The Group’s 
functions

Procurement, led by the Chief Procurement Officer, has ownership of all environmental issues, 
including climate. Specifically, Procurement owns Scope 1, 2 and 3 GHG emissions and develops 
the strategies for driving-down absolute GHG emissions across the business. Procurement will be 
leading a strategy from 2023 onwards encompassing best practice in monitoring and ultimately 
driving down emissions both in the Group and the supply chain. The Facilities Manager and 
Vice President for Finance also discuss any climate-related issues and Facilities monitor and 
report on environmental targets, metrics and KPIs. External consultants also assist management 
as required.

Future priorities

Strategy 

888’s transition plan 

In 2023, the Group will continue 
to integrate the climate-related 
governance processes of 888 and 
William Hill, and may consider 
focusing on:

•  the ESG Committee of the Board 

receiving more regular updates from 
management on climate;

•  evolving how the Board and 

management monitor and oversee 
progress against goals and targets 
for addressing environmental 
matters and climate-related 
issues; and

•  updating the Group’s internal 

policies and procedures to embed 
the transition plan to net zero 
throughout the organisation.

Climate change is a key focus area 
under the Planet pillar of the ESG 
Strategy. The Group is committed to 
transitioning its business model to one 
that aligns with a 1.5°C world and a 
net zero carbon economy and it has 
developed a transition plan (Zero 
Carbon Report 2022). The Group’s 
strategic response focuses on the 
associated transition and physical 
climate-related risks and opportunities 
which are material to 888.

The Group is committed to contributing 
to the global economy’s transition 
to a low carbon reality. In the Zero 
Carbon Report 2021, 888 set the 
ambitious targets of being net zero 
by 2030 (Scope 1 and 2 emissions) 
and across its value chain by 2035 
(Scope 3 emissions). These targets 
are integrated into the strategy, 
with four priority actions covering 
888’s operations and the wider value 
chain. The Group believes that early 
action to drive aggressive reductions 
in emissions will lead to a more 
competitive business overall. 

70

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTTo avoid potential regulatory shocks 
and proactively manage the climate-
related risks, the Group has committed 
to meeting net zero by 2035, which is 15 
years earlier than the UK government’s 
mandate to be net zero by 2050. 

as monitoring energy efficiency. 

Priority 1: urgently cut Scope 1 and 
2 emissions by 80% by 2030 (2019 
baseline), principally using renewable 
energy and also targeting absolute 
emissions reductions.

The Zero Carbon Report 2022 (second 
release) is an update with our progress 
along the pathway to reach net 
zero emissions. It also outlines the 
development of 888’s transition plan 
to align our business model with a 
world in which the global average 
temperature is allowed to rise by no 
more than 1.5°C above pre-industrial 
levels. 888 acknowledges that in 2022 
the UK Transition Plan Taskforce (‘TPT’) 
developed a sector neutral framework 
for transition plan disclosures. The 
Group may consider aligning its 
disclosures with the TPT’s guidance for 
transition plans in future iterations of 
its plan. 

888 strives to incorporate its net 
zero commitments into all parts of 
its operations. To deliver these net 
zero targets, 888 will apply several 
business levers across four priorities 
(outlined below) and business as usual 
activities will also be employed, such 

Priority 2: by 2025, both large and 
smaller vendors representing 60% of 
the Group’s third-party supplier spend 
should have carbon reduction plans 
in place to target an 80% fall in their 
emissions by 2035 (the ‘80 by 60’ 
strategy).

Priority 3: encourage the use of 
greener transport for employees 
commuting and travelling for business, 
targeting a reduction of 80% in 
emissions by 2035 (2021 baseline). 

Priority 4: invest in high quality carbon 
removal offsets for the remaining 20% 
of Scope 1 and 2 emissions (by 2030) 
and remaining indirect emissions 
(by 2035). 

For details of progress undertaken 
in 2022 against these targets and 
future actions, please refer to the 
Zero Carbon Report 2022. The risks 
of meeting the net zero targets 

and challenges of the transition 
plan are also discussed in the Zero 
Carbon Report 2022. In 2023, the 
Group will re-calculate the baseline 
values for its net zero targets based 
on the acquisition and divestment 
activity in 2022. 

Climate-related scenario analysis

This year, the Group conducted 
qualitative scenario analysis to 
inform its climate strategy and risk 
management, and climate has been 
included in the Group Risk Register 
for the first time for monitoring by 
the Board.

Climate-related risks and 
opportunities identified over the 
short-, medium- and long-term

Due to the inherent uncertainty 
and pervasive nature of the risks 
associated with climate change, the 
Group modelled multiple time horizons 
and performed scenario analysis under 
three climate scenarios to assess its 
exposure to physical and transition 
risks up to 2100. 

The following expected timescales for 
impact were selected:

Short-, medium- & long-term time horizons disclosed by 888

2022

2025 2026

2037

2100

SHORT-TERM

MEDIUM-TERM

LONG-TERM

These time horizons were chosen with the understanding that climate-related issues tend to manifest over the long-term 
but medium- and short-term implications may also be seen. The scenario analysis assumptions and methodology are 
found in the ESG Supplementary Information section of the Annual Report. 

888 Holdings PLC Annual Report & Accounts 2022

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Climate scenarios

Following the advice of external advisers, management chose to model three climate scenarios (including a 2°C or lower 
scenario as recommended by the TCFD) to ensure that a range of different climate transition pathways were represented 
(see Figure 4).

Figure 4: Climate-related scenarios used in the scenario analysis and sources

h
g
H

i

s
k
s
i
r

l

a
n
o
i
t
i
s
n
a
r
T

w
o
L

Early action

(1.5-2.0°C)

Limited action 

(2.0-3.0°C)

No action 

(3.0-4.0°C)

Low

Physical risks

High

Early action

(1.5-2.0°C)

Physical aspects

Limited action 

(2.0-3.0°C)

Physical aspects

No action 

(3.0-4.0°C)

Physical aspects

• 

Increase in the intensity and frequency 
of extreme weather events

•  Manageable changes across 

most regions

•  Shifts in agriculture practices may 

be observed 

Transitional aspects

• 

Implement policy changes to limit 
warming to below 1.5°C

•  Rapid decarbonisation of infrastructure 
and technology is implemented in high 
emitting sectors

•  Common use of fossil fuels is ruled out 
with extremely limited use by 2040

•  Further increased intensity and 

•  Prolonged, extreme weather conditions

frequency of extreme weather events

• 

In some global regions conditions are 
unmanageable under extreme physical 
conditions 

•  Considerable ecological 

impacts expected

•  Shifts in agriculture practices observed

•  Low lying regions become vulnerable to 

sea-level rise

Transitional aspects

•  Some new climate policies expected to 

be implemented

•  Limited decarbonisation in high 

emitting sectors

•  Governmental policies not consistently 
aligned to mitigating climate change 

•  Areas uninhabitable

•  Large ecological destruction

•  Climate feedback effects enforce 

rapid physical changes and produce 
high uncertainty around magnitude of 
impacts from feedback 

Transitional aspects

•  Very few climate policies are introduced

•  Emissions are reduced gradually 

through efficiencies only

•  Reasonable reliance globally on 

fossil fuels

Below is a high level overview of the key features of each warming scenario

Early action

(1.5-2.0°C)

SSP1-2.6

Limited action 

(2.0-3.0°C)

SSP2-4.5

No action 

(3.0-4.0°C)

SSP3-7.0

•  Net-zero emissions expected from 

2050 onwards.

•  Emissions expected to peak by 2050 
but do not reach net zero by 2100. 

•  Emissions continue to rise and are 

expected to double by 2100. 

•  Warming stays well below 2°C by 2100, 
with the aim of staying within the 1.5°C 
threshold.

Other published scenarios:

IEA WEO Net Zero (~1.5°C) and Sustainable 
Development (<2 °C)

Scenarios. IPCC RCP 1.9 (1.5°c) and 
2.6 (<2°C)

•  Warming is estimated to be around 

•  Warming is estimated to be around 

2.7°C by 2100. 

3.6°C by 2100.

Aligns with the more ambitious pledges 
made under the Paris Agreement.

Other published scenarios:

IPCC RCP 6 (3-4°C)

Other published scenarios:

IEA WEO Announced Pledges (~2.1°C) and 
Stated Policies (~2.6°C) scenarios. IPCC 
RCP 3.4 (2-2.4°C) and 4.5 (2-3°C)

72

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORT 
Climate-related risks and opportunities identified and risk management

A comprehensive list of potential climate-related risks and opportunities was developed and refined during the scenario 
analysis to focus on those that could materially impact the Group (see Figure 5). The risks and opportunities the Group 
faces from climate change include not only the physical aspects but also legal, policy and commercial changes in the 
global markets in which 888 operates. To respond to these risks, the Group will need to take enterprise-wide action and build 
resilience through mitigation, adaptation, and business continuity planning. The Group already has strong business continuity 
planning in place after the impact of COVID-19, and these foundations can be built on as the climate challenge evolves.

Figure 5: 888’s material climate-related risks identified during the scenario analysis

TRANSITION RISKS

PHYSICAL RISKS

Market

•  Temporary increases to the cost of 

living during the transition to low carbon 
technologies

Policy and legal

•  Legislation introduced to ban fossil fuel 
use for fuel and energy generation and 
to favour renewable energy generation

Reputation

•  Market/stakeholder pressure to switch 

all sites onto renewable energy to meet 
pledged carbon reduction and net 
zero targets

Acute Physical

•  Increase in extreme acute weather 

events locally and flash flooding events 
from increased/prolonged participation

•  Increased frequency and intensity of 

acute weather events globally

Chronic Physical 

•  Coastal flooding driven by sea level rises

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Climate-related risks and opportunities identified and risk management continued

Figure 6: material physical climate-related risks and opportunities identified during the scenario analysis

Risk

Impact/Opportunity

Coastal flooding 
driven by sea  
level rise

Safety risk to employees from travel and infrastructure 
flood damage to offices, LBOs and employee homes 
located in coastal regions. Increase in costs for building 
repairs and reinforcement to mitigate against future 
events e.g., flood defences and insurance costs or refused 
reinsurance in vulnerable areas.

Increase in extreme 
acute weather events 
locally e.g., hurricane 
intensity, frequency 
and geographical 
disparity, flash 
flooding events 
as a result of 
increased/prolonged 
precipitation.

Potential disruption to business services due to energy 
supply and communication services disruption e.g., 
telecoms and phone lines due to damage. Health 
and Safety risk to employees located in offices, LBOs 
and homes due to damage and potential increase in 
employee absence or requirement to work from home. 
Increased overhead costs for building repairs. 

Opportunity: reduce emissions from commuting 
and mitigate of employee absence due to improved 
capacity for remote working, established during global 
COVID-19 restrictions.

Loss of revenue as a result of the cancellation or 
rescheduling of sporting events.

Increased 
frequency and 
intensity of extreme 
acute weather 
events globally.

Climate 
scenario (°C)

3-4

Materiality

Likelihood

Likely

(60%)

Expected 

timescale  

for impact

Level of action 

required to 

manage risk

Management approach and adaptive capacity

L

Action 

Assess sites in coastal regions through mapping across retail estate. 

required in the 

Where necessary consideration will be given to changing site locations 

medium term

for sites in flood plains to mitigate this risk.

3-4

2-3

3-4

2-3

Very Likely 

(80%)

S   M   L

Maintain current 

Ensure Business Continuity Plans are updated and tested accordingly 

processes to 

for each office location to ensure risk is mitigated. Ensure key staff have 

manage risk

ability to work remotely and from home to naturally reduce this risk.

Virtually certain

(99-100%)

M   L

No action 

required to 

manage risk

The business model needs to pivot accordingly to any change in 

sporting timetable. The organisation’s ability to adapt to sporting 

disruption has been demonstrated under other circumstances such as 

COVID-19 and 888 is well equipped to continue this, based on lessons 

already learned from previous challenges.

Materiality

  Low 

  Medium 

  High 

  Very High

Timeline
  S   <5 years 

M   5-15 years 

L   15 years+

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GOVERNANCE CONTINUED

Climate-related risks and opportunities identified and risk management continued

Figure 6: material physical climate-related risks and opportunities identified during the scenario analysis

Risk

Impact/Opportunity

Climate 

scenario (°C)

Materiality

Coastal flooding 

driven by sea  

level rise

Safety risk to employees from travel and infrastructure 

3-4

flood damage to offices, LBOs and employee homes 

located in coastal regions. Increase in costs for building 

repairs and reinforcement to mitigate against future 

events e.g., flood defences and insurance costs or refused 

reinsurance in vulnerable areas.

Increase in extreme 

acute weather events 

locally e.g., hurricane 

intensity, frequency 

and geographical 

disparity, flash 

flooding events 

as a result of 

increased/prolonged 

precipitation.

Potential disruption to business services due to energy 

supply and communication services disruption e.g., 

telecoms and phone lines due to damage. Health 

and Safety risk to employees located in offices, LBOs 

and homes due to damage and potential increase in 

employee absence or requirement to work from home. 

Increased overhead costs for building repairs. 

Opportunity: reduce emissions from commuting 

and mitigate of employee absence due to improved 

capacity for remote working, established during global 

COVID-19 restrictions.

Loss of revenue as a result of the cancellation or 

rescheduling of sporting events.

Increased 

frequency and 

intensity of extreme 

acute weather 

events globally.

3-4

2-3

3-4

2-3

Likelihood

Likely

(60%)

Expected 
timescale  
for impact

Level of action 
required to 
manage risk

Management approach and adaptive capacity

L

Action 
required in the 
medium term

Assess sites in coastal regions through mapping across retail estate. 
Where necessary consideration will be given to changing site locations 
for sites in flood plains to mitigate this risk.

Very Likely 

(80%)

S   M   L

Maintain current 
processes to 
manage risk

Ensure Business Continuity Plans are updated and tested accordingly 
for each office location to ensure risk is mitigated. Ensure key staff have 
ability to work remotely and from home to naturally reduce this risk.

Virtually certain

(99-100%)

M   L

No action 
required to 
manage risk

The business model needs to pivot accordingly to any change in 
sporting timetable. The organisation’s ability to adapt to sporting 
disruption has been demonstrated under other circumstances such as 
COVID-19 and 888 is well equipped to continue this, based on lessons 
already learned from previous challenges.

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Climate-related risks and opportunities identified and risk management continued

Figure 7: material transition climate-related risks and opportunities identified during the scenario analysis

Risk

Impact/Opportunity

Climate 
scenario (°C)

Materiality

Temporary increases 
to the cost of living 
during the transition 
to low-carbon 
technologies.

Economic constraints mean clients may have less 
disposable income to spend on leisure and gambling 
activities, resulting in a loss of revenue for the business. 
Increased risk of vulnerability to harmful gambling for 
clients in high-risk groups.

Demand from employees, especially those on national 
living wages, for increase to wages due to wide-scale 
increase in cost of living.

Legislation 
introduced to place 
a ban on fossil fuel 
use for fuel and 
energy generation 
and introduction of 
legislation to favour 
renewable energy 
generation.

Loss of profit, driven by an increase in overhead energy 
costs (commercial and domestic) and concerns around 
energy security issues (e.g. restricted periods of energy 
use/blackouts) affecting service delivery, and client 
access to services, especially at LBOs. 

Opportunity: Long term energy security within localised 
energy grids from renewable energy generation, 
with the potential to stabilise market energy prices. 
Opportunity to identify peak times for energy 
consumption and aim to reduce this, saving costs and 
lowering the carbon footprint of these sites.

1.5-2

2-3

1.5-2

2-3

1.5-2

Likelihood

Very Likely

(80%)

Likely

(60%) 

Very Likely 

(80%)

S   M

S   M

S   M   L

S   M   L

S   M  

manage risk

No action 

required to 

manage risk

processes to 

manage risk

Expected 

timescale  

for impact

Level of action 

required to 

manage risk

Management approach and adaptive capacity

Maintain current 

On-going review of economic conditions in main markets to analyse 

processes to 

effects on customer disposable income. 

Thresholds for spend and affordability checks to be reviewed periodically.

Maintain current 

Review of retail colleague pay in line with changing economic conditions.

Maintain current 

Use previous situations e.g., COVID-19 as a proxy for modelling potential 

processes to 

impact. Other options to be reviewed as part of the Planet pillar of the 

manage risk

ESG strategy.

Transition to green energy for global sites can be difficult 
due to limited infrastructure in place, and often comes 
at a higher overhead cost.

2-3

Very Likely 

(80%)

S   M

processes to 

in all locations.

manage risk

Maintain current 

Procurement to assess and aim to source renewable energy 

Longer term strategy to be reviewed as part of the Planet pillar 

of the ESG Framework.

Requirement to 
switch all sites under 
888’s control onto 
renewable energy 
due to market/
stakeholder pressure 
and to meet pledged 
carbon reduction and 
Net Zero targets.

Materiality

  Low 

  Medium 

  High 

  Very High

Timeline
  S   <5 years 

M   5-15 years 

L   15 years+

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GOVERNANCE CONTINUED

Climate-related risks and opportunities identified and risk management continued

Figure 7: material transition climate-related risks and opportunities identified during the scenario analysis

Risk

Impact/Opportunity

Climate 

scenario (°C)

Materiality

Temporary increases 

to the cost of living 

during the transition 

to low-carbon 

technologies.

Economic constraints mean clients may have less 

disposable income to spend on leisure and gambling 

activities, resulting in a loss of revenue for the business. 

Increased risk of vulnerability to harmful gambling for 

clients in high-risk groups.

Demand from employees, especially those on national 

living wages, for increase to wages due to wide-scale 

increase in cost of living.

Legislation 

introduced to place 

a ban on fossil fuel 

use for fuel and 

energy generation 

and introduction of 

legislation to favour 

renewable energy 

generation.

Loss of profit, driven by an increase in overhead energy 

costs (commercial and domestic) and concerns around 

energy security issues (e.g. restricted periods of energy 

use/blackouts) affecting service delivery, and client 

access to services, especially at LBOs. 

Opportunity: Long term energy security within localised 

energy grids from renewable energy generation, 

with the potential to stabilise market energy prices. 

Opportunity to identify peak times for energy 

consumption and aim to reduce this, saving costs and 

lowering the carbon footprint of these sites.

1.5-2

2-3

1.5-2

2-3

1.5-2

Requirement to 

switch all sites under 

888’s control onto 

renewable energy 

due to market/

stakeholder pressure 

and to meet pledged 

carbon reduction and 

Net Zero targets.

Likelihood

Very Likely

(80%)

Likely

(60%) 

Very Likely 

(80%)

Expected 
timescale  
for impact

Level of action 
required to 
manage risk

Management approach and adaptive capacity

S   M

S   M

S   M   L

S   M   L

S   M  

Maintain current 
processes to 
manage risk

No action 
required to 
manage risk

Maintain current 
processes to 
manage risk

On-going review of economic conditions in main markets to analyse 
effects on customer disposable income. 

Thresholds for spend and affordability checks to be reviewed periodically.

Review of retail colleague pay in line with changing economic conditions.

Maintain current 
processes to 
manage risk

Use previous situations e.g., COVID-19 as a proxy for modelling potential 
impact. Other options to be reviewed as part of the Planet pillar of the 
ESG strategy.

Transition to green energy for global sites can be difficult 

2-3

due to limited infrastructure in place, and often comes 

at a higher overhead cost.

Very Likely 

(80%)

S   M

Maintain current 
processes to 
manage risk

Procurement to assess and aim to source renewable energy 
in all locations.

Longer term strategy to be reviewed as part of the Planet pillar 
of the ESG Framework.

888 Holdings PLC Annual Report & Accounts 2022

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THE IMPACT OF IDENTIFIED CLIMATE-RELATED RISKS AND OPPORTUNITIES ON 888’S BUSINESSES, 
STRATEGY, AND FINANCIAL PLANNING 
Through wider strategy measures to drive energy efficiency and its transition plan, the Group has already started to reduce 
its exposure to some of the material transition risks. 

Overall, the priorities for the Group in transitioning to a low-carbon economy are to focus on addressing the identified 
transitional risks across operations, reducing the global carbon footprint, assessing the efficiency of resources, and improving 
the efficiency with which energy is used. These priorities are discussed further in the Group’s Zero Carbon Report 2022. 
A high-level view of the impact of climate-related issues across the Group’s strategy and businesses is provided in Figure 
8 below. Management will review the opportunities for mitigating the impacts of the risks identified in the climate-related 
scenario analysis, particularly those deemed to be of significant risk. 

Figure 8 – summary of the impact of climate-related issues on the Group’s strategy and businesses

Category

Impact on strategy and businesses

Products and 
services

Supply 
chain and 
value chain

Operations

Acquisitions 
or divestments 
and access to 
capital

Betting, especially online gambling, uses a service business model with little to no physical 
products. As a result, the Group’s core digital product offering has a low environmental impact. 
Although the Group will continue to strive to reduce GHG emissions from its offices, retail units 
and data centres, changes to the core product offering as the Group transitions to a low-carbon 
economy are not being considered. Likewise, investment in research and development for the 
development of low-carbon products/services, is not currently being considered. The potential 
impact on 888’s services is outlined in the scenario results (Figures 6 and 7), together with 
management’s mitigation approach.

The transition risks identified by the scenario analysis in a low-carbon economy will also be 
faced by the Group’s supply chain and wider value chain, which may lead to increases in prices 
(due to inflationary pressures) and further cost increases for the Group. The importance of the 
Group’s supplier engagement activities and engaging with others in the value chain is key during 
the transition and discussed in the transition plan.

To manage 888’s exposure in the 3-4°C scenario where physical risk dominates, the priority for 
the organisation is to focus on actions to preserve the continuity of the business should any of 
the material physical risks materialise. The impact on operations and location of facilities will 
need to be reviewed in response to the coastal flooding risk identified, and a mapping exercise 
undertaken to assess this risk and consideration given to changing site locations if required.

The climate-related risks and opportunities identified by the scenario analysis will be considered 
during any future acquisitions, divestments, or access to capital decisions made as part of the 
ESG Committee of the Board’s overall decision-making process.

The Group needs to undertake further work to fully integrate the outputs of the scenario analysis into the strategy and 
financial planning cycles moving forward and develop metrics to monitor climate-related risks and potential financial 
impacts as required (to meet the TCFD Recommendation for Strategy, part b). The Group may look to disclose quantitative 
climate-related scenario analysis outputs in future reporting periods. 

78

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STRATEGIC REPORTTHE RESILIENCE OF 888’S 
STRATEGY TO CLIMATE 
CHANGE CONSIDERING 
DIFFERENT CLIMATE-RELATED 
SCENARIOS
The Group’s ESG strategy is validated 
annually by the Board and periodically 
by the ESG Committee of the Board 
to ensure it remains relevant and 
resilient. Due to the dynamic nature 
of the economy and climate change, 
scenario analysis will be reperformed 
every three years or after any material 
business changes, in line with guidance 
from the Department for Business, 
Energy and Industrial Strategy. Elements 
of the strategy may be refreshed 
earlier if there are significant changes 
in the external or internal environment. 

The Group believes its net zero plan, 
and the actions it is developing to 
mitigate climate risks will support the 
resilience of the business to the varying 
climate change scenarios considered. 
However, consideration of the potential 
impact of climate-related issues on 
financial performance and position, 
across different climate scenarios, 
needs to be considered and sensitivity 
analysis performed (to meet the TCFD 
Recommendation for Strategy, part c). 

RISK MANAGEMENT 
Climate change has been integrated 
into the Group’s risk management 
framework and the Group’s processes 
for identifying, assessing, and 
managing climate-related risks is 
described below. 

As part of the Group’s risk 
management procedures, the Board 
takes account of the significance 
of environmental matters (including 
climate) to the business. The Board 
factors into the risk assessment impact, 
likelihood, and appetite considerations, 
and risk is managed across the Group 
in the context of the Board’s overall risk 
appetite. Business risks are identified, 
assessed, managed, monitored, and 
reported in accordance with the Risk 
Management Policy (see the Risk 

Management Strategy section of the 
Annual Report). As part of this process, 
management are advised by external 
advisers on emerging regulatory 
risks. Business Functions also identify 
climate-related risks and opportunities, 
and these issues are cascaded 
upwards by the Heads of Functions 
for discussion at the ESG Forum for 
consideration and assessment by the 
ESG and Sustainability Director.

This year, climate-related scenario 
analysis has been performed for the 
first time. The risks and opportunities of 
transitioning to a low-carbon economy 
have been discussed and analysed 
by management during the scenario 
analysis, and a non-executive director 
was also present during the scenario 
analysis workshops. The climate-
related scenario analysis results were 
presented to the ESG Committee of 
the Board, and this has influenced the 
climate strategy for the Zero Carbon 
Report 2022, which is approved by 
the Board. In 2022, climate risk has 
been added to the Group Risk Register 
for the first time for monitoring by 
the Board, and the material climate-
related risks have been mapped 
against other business risks according 
to the materiality, nature, and size of 
their impact. 

FUTURE PRIORITIES 
In 2023, the Group may complete the 
following work on its climate strategy 
to further enhance and increase the 
quality of its TCFD disclosures:

•  The scenario analysis output will 
inform strategic and financial 
planning cycles moving forward 
and metrics to monitor climate-
related risks and potential financial 
impacts developed as required (to 
meet the TCFD Recommendation for 
Strategy, part b). 

•  Climate change risk mitigation 

and adaptation strategies will be 
developed, whilst also considering 
policies that take advantage of any 
opportunities identified.

•  The appropriateness of a granular 
review of climate change risks and 
opportunities to look at the different 
geographies and business models 
utilised throughout the Group, using 
a divisional, brand and Group lens 
will be considered.

In the longer-term, a more detailed 
quantitative scenario analysis approach 
will be developed to enhance future 
TCFD reporting disclosures.

Throughout 2023, the Group will 
continue to develop the climate risk 
management processes and may 
consider the following actions:

•  The Group may develop a 

different risk register for different 
geographical regions (such as the 
US) where the regulatory landscape 
is different. 

•  The ESG and Sustainability Director 
will oversee the dissemination of 
responsibilities for the material 
climate-related risks and 
opportunities identified during the 
scenario analysis. 

•  The climate-related risks will be 
reviewed on a regular basis to 
ensure they are up to date with the 
most recent scientific understanding 
and legislative requirements.

METRICS AND TARGETS
The data for the Group’s climate-
related metrics and targets and 
its streamlined energy and carbon 
reporting requirements are found in 
the ESG Supplementary Information 
section. Decarbonisation metrics and 
the risks involved in reducing the GHG 
emissions are also discussed in the 
Zero Carbon Report 2022. 

888 Holdings PLC Annual Report & Accounts 2022

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MONITORING 888’S PROGRESS – TCFD CROSS-INDUSTRY CLIMATE-RELATED METRICS AND TARGETS
The Group continually reviews its climate metrics and targets to ensure the underlying data is accurate and complete, and 
to ensure the metrics are providing the information the business and stakeholders need to monitor performance and review 
888’s progress. Following the completion of this year’s climate scenario analysis, the Group is considering its position in 
respect of developing further TCFD cross-industry climate-related metrics and targets. Figure 9 below outlines the Group’s 
approach and progress with the TCFD cross-industry metrics.

Figure 9: 888’s approach and progress with the TCFD cross-industry metrics

TCFD cross-industry 
metric category

888’s approach

2022 progress and future priorities

GHG emissions 

Metrics

The Group’s absolute GHG emissions 
and emissions intensity ratios are 
found in the ESG Supplementary 
Information section. Decarbonisation 
metrics and the risks involved in 
reducing the GHG emissions are 
discussed in the Zero Carbon 
Report 2022. The methodology for 
calculating the GHG emissions is 
contained within Appendix 2 of the 
Zero Carbon Report 2022. 

888’s targets set in 2021 (excluding 
William Hill):

Net zero target (Scope 1 and 
2) by 2030 – by achieving an 
80% reduction in Scope 1 and 2 
emissions and using 20% carbon 
removal offsets.

Net zero target (Scope 3) by 2035 – 
by achieving the ‘80 by 60 strategy’ 
and using high-quality carbon 
removals. Both targets outlined in the 
Zero Carbon Report 2022. 

Scenario analysis was completed in 
2022, which identified three material 
transition risks, including: 

•  Regulations being introduced to 
place a ban on fossil fuels and/
or the introduction of legislation 
to favour renewable energy 
generation; and 

•  Economic constraints in a low-
carbon economy may result in 
customers having less disposable 
income to spend on leisure and 
gambling activities.

Transition risks

888’s progress with meeting the net zero targets is 
outlined in the Zero Carbon Report 2022. In 2023, 
the Group needs to integrate William Hill’s data, 
exclude 888’s bingo business data, and re-baseline 
all targets (TCFD Recommendation for Metrics 
and Targets, parts a, and c). The GHG accounting 
methodology should also be updated for William 
Hill. Once the Group has recalculated the baseline 
for the emissions targets, it intends to seek third-
party validation over its commitments and may 
consider third party assurance over emissions data. 
The Group may also consider the need to develop a 
robust climate reporting controls framework to align 
with financial reporting.

Environmental metrics and targets

888’s wider environmental initiatives are monitored 
and tracked internally but have not been reported 
to date. In 2019, William Hill set environmental 
targets and progress to date is shown in the ESG 
Supplementary Information section. In 2023, the 
Group may also consider including metrics and 
targets associated with water, waste management 
etc. (where relevant and applicable) across the 
enlarged Group. 

Priority 1 of the transition plan will reduce 888’s 
exposure to regulatory transition risks (see Zero 
Carbon Report 2022 for further detail). A renewable 
energy metric is disclosed to track the 888’s progress 
against the switch to renewable energy. 

Following the scenario analysis, and as the 
transition plan develops, the Group will review 
the appropriateness of developing future metrics 
surrounding the amount and extent of the business 
activities vulnerable to transition risks. For example, 
the Group may also consider the use of modelling 
around average customer disposable income, by 
country or region, to understand the impact of low-
carbon economic constraints on future revenues.

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888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTTCFD cross-industry 
metric category

Physical risks

Climate-
related 
opportunities

Capital 
deployment

Internal 
carbon prices

Executive 
remuneration

888’s approach

2022 progress and future priorities

Scenario analysis was completed in 
2022, which identified three material 
physical risks. 

One of the physical risks related 
to coastal flooding driven by sea 
level rise.

Following the scenario analysis and as the 
transition plan develops, the Group will review 
the appropriateness of developing future metrics 
surrounding the amount and extent of the business 
activities vulnerable to physical risks. For example, 
the Group will consider mapping which sites will be 
impacted directly by flooding and develop a metric 
for tracking vulnerable sites.

Scenario analysis was completed 
in 2022, which identified material 
climate-related opportunities, including:

•  reducing emissions from employee 

commuting; and

•  energy efficiency and long- term 
energy security from renewable 
energy generation.

Priority 3 of the Zero Carbon Report 2022 tracks 
progress against the Greener Travel priority 
(including employee commuting). Priority 1 of the 
Zero Carbon Report 2022, tracks progress against 
the switch to renewable energy. Smart meters have 
been installed across the UK retail estate to track 
energy efficiency and investment in renewable 
energy generation is being considered. The 
Group will review whether any further metrics for 
climate-related opportunities are required in future 
reporting periods.

The ESG Committee of the Board will 
review and approve the expected 
cost of delivering on the Group’s 
decarbonisation ambitions over 
time, which is likely to be the biggest 
climate-related requirement for 
capital deployment.

The Group is considering the financial plans for its 
decarbonisation ambitions and whether to develop 
a long-term green energy strategy and budget, to 
ensure investment in renewable energy is maintained. 
The Group will consider whether any further metrics 
and targets for capital deployment are required in 
future reporting periods.

An internal carbon price has not 
been adopted by the Group to 
date as the focus has been on 
integrating the William Hill business 
and implementing the three priority 
initiatives to reduce GHG emissions. 

In 2023, the Group will continue to review and 
evaluate whether the use of internal carbon prices 
would be appropriate to assist to incentivise 
decarbonisation across its operations given the 
scale of the consolidated GHG emissions for 888 
and William Hill.

The ESG Committee of the Board 
reviews the implementation of the 
ESG strategy and considers the 
extent to which additional ESG 
metrics and targets (including 
climate) should be incorporated into 
executive remuneration. 

2022’s executive bonus structure includes some ESG 
components across the 3 pillars of the strategy. 
In 2023, climate-based targets will be included 
in the executive bonus remuneration, alongside 
a safer gambling metric. Should any additional 
climate metrics and targets be incorporated into 
executive remuneration, this will be disclosed in future 
reporting periods.

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Climate reporting – GHG emissions (TCFD reporting)

Data presentation 

The data shown for the GHG absolute emissions is measured in tonnes of CO2e (‘tCO2e’). The acquisition of William Hill 
completed on 1 July 2022, and as such, William Hill’s GHG emissions are only consolidated for the period of the Group’s 
ownership, for the six months from 1 July 2022 to 31 December 2022. The Group also sold 888’s bingo business on 7 July 
2022 and its historical emissions include those for 888’s bingo business. The Group is choosing to report the emissions data 
for FY22 separately for 888 and William Hill to make the emissions comparable to 2021 reporting and to highlight progress 
against 888’s targets. The targets will be re-baselined next year to reflect the acquisition of William Hill and the divestment of 
888 bingo. 

All figures are reported under the Greenhouse Gas Protocol Corporate Accounting and Reporting Standard (GHG Protocol) 
and Scope 3 emissions were calculated using the GHG Protocol Corporate Value Chain. The calculation methodology for 
GHG emissions is outlined in full in Appendix 2 to the Zero Carbon Report 2022.

Figure 10: 888’s net zero targets (excluding William Hill) and absolute GHG emissions

Scope

Targets

888 (excluding William Hill) A

2019
Baseline
(tCO2e)

FY22 J
Global
 emissions
 (tCO2e)

FY21 
Global
 emissions
 (tCO2e)

FY21/22
% change

Scope 1 D

Scope 2 
(market based) E

Total Scope 1-2 
(market-based)

Scope 2 
(location-based) E

Net zero by 2030: achieve 80% 
reduction in Total Scope 1 & 2 from 2019 
baseline (market-based) G

745

30

1

2900%

3,152

2,171

3,088

(30%)

3,897

2,201 

3,089

(29%)

44% reduction 
from 2019)

3,152

2,300

3,088

(26%)

Scope 3 F

Net Zero by 2035: using the ‘80 by 60’ 
strategy H

N/a

23,419

26,020

(10%)

82

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTScope

Targets

2019
Baseline
(tCO2e)

FY22 J
Global
 emissions
 (tCO2e)

FY21 
Global
 emissions
 (tCO2e)

FY21/22
% change

William Hill B 

Scope 1 D

Scope 2 
(market-based) E

Scope 2 
(location-based) E

Scope 3 
(market-based) F

Scope 3 
(location-based) F

Targets for the enlarged 888 Group 
to be re-baselined in FY23 I

N/a

William Hill was outside 
of 888’s operational 
control in FY21

473

397

5,572

35,416

37,501

888 Group (including William Hill) C

Scope 1) D

Targets for the enlarged 888 Group 
to be re-baselined in FY23 I

N/a

503

William Hill was outside 
of 888’s operational 
control in FY21

Scope 2 
(market-based) E

Scope 2 
(location-based) E

Scope 3 
(market-based) F

Scope 3 
(location-based) F

2,568

7,872

58,835

60,920

a-c   All figures reported under the GHG Protocol and the GHG Protocol Corporate Value Chain. The Group is choosing to report the emissions data separately for 

888 (excluding William Hill), William Hill and the consolidated Group position, to make the emissions comparable to 2021 reporting and to highlight progress 
against targets set by 888 in 2021. The targets will be re-baselined next year to reflect the acquisition of William Hill and the divestment of 888 Bingo. The 888 
Group positionc is calculated by adding the emissions of 888 (excluding William Hill)a to William Hill’s emissions for the period of six months from 1 July 2022 to 
31 December 2022b. It is acknowledged that the pro-rata method ignores the seasonality of the underlying data. 

d 

e 

f 

g 

h 

i 

 Total direct (Scope 1) GHG emissions from assets and activities under operational control. The Scope 1 calculation methodology for FY22 is detailed in 
Appendix 2 of the Zero Carbon Report 2022. The 2900% increase in Scope 1 emissions from FY21 is due to the introduction of gas in the Romania office in 2022.

  Total indirect GHG emissions (Scope 2) from consumption of purchased electricity, heat or steam energy using both the location-based and market-based 
approach as applicable. Scope 2 location-based emissions are 2,300 tCO2e. 888’s Romania office is powered by renewable energy so on a market-based 
approach it has zero emissions, and the Scope 2 emissions are only 2,171 tCO2e. William Hill’s UK retail estate is powered by renewable energy so on a market-
based approach, it has zero emissions and the residual Scope 2 emissions of 397 tCO2e are for the international sites. Scope 2 emissions on a location-based 
approach are 5,572 tCO2e for the UK retail and international sites. The Scope 2 calculation methodology for FY22 is detailed in Appendix 2 of the Zero Carbon 
Report 2022.

  Total other indirect GHG emissions (Scope 3) not covered in Scope 2 that occur in the value chain, including both upstream and downstream emissions. First 
comprehensive study of 888’s Scope 3 footprint conducted in 2021. The Scope 3 calculation methodology for FY22 is detailed in Appendix 2 of the Zero Carbon 
Report 2022. Scope 3, Category 3 shown using the market-based and location-based methods and Figure 11 contains the Scope 3 emissions per category.

 The 2019 baseline for total Scope 1 and 2 GHG emissions for 888 (excluding William Hill) was 3,897 tonnes of CO2e. The Group plans to use carbon removal offsets 
for the remaining 20% of emissions to achieve net zero by 2030.

 The ’80 by 60’ strategy – by 2025 both large and smaller vendors representing 60% of 888’s third-party supplier spend should have carbon reduction plans 
in place and that these plans will be targeting an 80% fall in their emissions by 2035. The Group will invest in carbon removal offsets for the remaining indirect 
emissions to reach net zero by 2035.

  The Group will re-baseline its targets in FY23 after William Hill’s data has been fully integrated into the Group and 888 Bingo’s data has been excluded. Note that 
future acquisition and divestments could have a material impact on meeting the targets.

j 

 Estimates for the full 2022 reporting year were still being finalised at the time of reporting and may be revised in subsequent reporting. 

888 Holdings PLC Annual Report & Accounts 2022

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Climate reporting – GHG emissions (TCFD reporting) continued

Data presentation continued

Figure 11 – 888’s Scope 3 emissions per category 

888 Group (including William Hill) A-C
Purchased Goods & Services
Business Travel
Investments
Capital Goods
Upstream Transportation & Distribution
Employee Commuting
Fuel & Energy-related Activities
Waste Generated in Operations
Downstream Leased Assets

Total Scope 3 (market-based) A

FY22 
Global
emissions
(tCO2e)

% of
Total
Scope 3
 emissions

48,181
2,066
1,943
1,846
1,834
1,681
1,018
159
107

82%
4%
3%
3%
3%
3%
2%
0%
0%

58,835

100%

a    Scope 3 emissions were calculated using the GHG Protocol Corporate Value Chain. The Scope 3 calculation methodology for FY22 is detailed in Appendix 2 of 
the Zero Carbon Report 2022. The emissions shown are for the consolidated 888 Group. The 888 Group positionc is calculated by adding the emissions of 888 
(excluding William Hill)a to William Hill’s emissions for the period of six months from 1 July 2022 to 31 December 2022b.

Streamlined energy carbon reporting requirements (SECR)

The Group’s streamlined energy and carbon reporting requirements (SECR) are shown in Figure 12. The methodology used is 
the GHG Protocol. The energy and carbon reports are aligned with the boundaries of the financial statements (i.e., reporting 
only includes William Hill’s energy and carbon data for the six-month period of ownership by the Group). Energy efficiency 
actions taken are detailed in the Zero Carbon Report 2022 and include smart electricity meters being rolled out across 
William Hill’s UK retail estate and better monitoring of energy consumption. 

Intensity ratio

For SECR reporting purposes, 888 (excluding William Hill) has historically reported its:

•  GHG emissions per headcount (tCO2e/employee);

•  emissions per turnover in USD (tCO2 e/US $m); and 

•  emissions per square metre area of offices (tCO2e/m2).

William Hill has historically reported its emissions intensity ratio in relation to turnover (tCO2 e/£1 million of group turnover). 
Due to data constraints following the integration of William Hill, this year the Group is reporting only one emissions intensity 
ratio – the emissions intensity per turnover (tCO2e/£ million). 

The Group’s emissions intensity measurement increased significantly this year due to the acquisition of William Hill and its 
large UK retail estate, which has increased the Group’s GHG emissions. The Group’s energy consumption also increased due 
to this acquisition. 

888’s historical emissions intensity ratios are outlined in Figure 13 for year-on-year comparison purposes only. Excluding the 
impact of the acquisition of William Hill, 888’s emissions intensity per turnover ratio reduced to 2.53 this year from 4.20 in the 
prior year due to a 25% reduction in total Scope 1 and 2 emissions (location-based) and a reduction in 888’s turnover.

84

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTFigure 12 – 888’s energy and GHG emissions intensity ratio

888 Group A-C
Energy consumption (kWh) D
Scope 1 emissions (tCO2e)
Scope 2 emissions (tCO2e) 
Total Scope 1 and 2 emissions (tCO2e)
Emissions per turnover tCO2e/£m F

2022

2021

Global

UK &
 offshore H

Global 
(excluding 
UK & 
offshore)

Global

UK &
 offshore H

36,258,669
503
7,872
8,375
6.76
(£1,239 m)

28,191,674
344
5,179
5,523
12.68
(£435 m)

8,066,995
159
2,693
2,852
3.55
(£804 m)

8,246,662
1
3,088
3,089
4.20
(£736 m)

606,540 
—
128 E
128 E
0.44
(£287 m)

Global 
(excluding 
UK & 
offshore)

7,640,122 
1
2,960
2,961
6.60
(£449 m)

a-c   All figures reported under the GHG Protocol. Scope 2 emissions calculated using the location-based method. The calculation methodology for FY22 is detailed in 
Appendix 2 of the Zero Carbon Report 2022. The 888 Group position c is calculated by adding the data of 888 (excluding William Hill) a to William Hill’s data for the 
period of six months from July to December 2022 b.

d 

e 

f 

g 

h 

 FY22 UK energy consumption data shown for William Hill only. 888’s UK data centre closed in September 2021 and the UK office consumption is immaterial 
because 888’s UK office closed in July 2022.

  FY21 energy consumption for UK office restated from 14 tCO2e to 128 tCO2e (UK data centre of 114 tCO2e is now included).

 Turnover for the Group re-stated for FY21 in GBP (previously reported in USD – Global revenue $996m, UK revenue $389m) using an exchange rate of 1: 0.739, USD: 
GBP from 31 December 2021.

 Estimates for the full 2022 reporting year were still being finalised at the time of reporting and may be revised in subsequent reporting.

 ‘UK & offshore area’ includes UK data (excluding the British Overseas Territory, Gibraltar).

Figure 13 – 888’s global energy and GHG emissions intensity ratios (excluding William Hill)

888 (excluding William Hill) A
Global energy consumption (kWh)
Scope 1 emissions (tCO2e)
Scope 2 emissions (tCO2e)
Total Scope 1 and 2 emissions (tCO2e)
Emissions per turnover tCO2e/£m C
Emissions per headcount tCO2e/employee
Emission per square metre area of offices tCO2e/m2 office area

2022

2021

Ratio

Parameter
amount

Ratio

Parameter
amount

7,001,279
30
2,300
2,330
£624.5 m
1,808 emp
18,793 sqm

2.53
1.29
0.12

8,246,662
1
3,088
3,089
£736 m
1,900 emp
21,150 sqm

4.20
1.60
0.15

a   All figures reported under the GHG Protocol. Location-based method used for Scope 2 emissions. Total Scope 1 and 2 emissions are 2,201 tCO2e on a market-

based approach. Data shown is for 888 (excluding William Hill) for comparison purposes only. The calculation methodology for FY22 is detailed in Appendix 2 
of the Zero Carbon Report 2022. Energy consumption reduced based on prior year due to the closure of the UK data centre and a reduction in activity at the 
European data centre.

b    Estimates for the full 2022 reporting year were still being finalised at the time of reporting and may be revised in subsequent reporting.

c   Turnover for the Group re-stated for FY21 in GBP (previously stated in USD – Global revenue $996m) using an exchange rate of 1: 0.739, USD: GBP from 

31 December 2021.

Environmental initiatives 

The Group is focused on reducing waste, water usage and plastic across its operations. In 2023, the Group will review the 
appropriateness of disclosing wider environmental metrics and targets to track performance after the integration of William 
Hill’s environmental data.

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888’s key wider environmental initiatives in 2022:

•  Paper: progress has been made by employing ‘DocuSign’ for employee contracts to reduce paper consumption. 

•  Waste: there has been a review of waste segregation in the Israel office.

•  Water: in the Romania office, motion sensors were introduced to reduce water loss. 

•  Plastic: 888 partnered with ECOSEC, the provider of tamper evident security solutions, to use its biodegradable poker chip 
bags at live events, starting with 888poker LIVE in Barcelona. This was the first time that the Group, or any major operator 
in the sector, had incorporated biodegradable chip bags at a live event. The initial purchase will remove approximately 
130 kilograms of plastic from circulation.

William Hill’s environmental initiatives (set prior to acquisition by 888) 

In 2019 and prior to the acquisition by 888, William Hill set five-year environmental targets for 2024 (2019 baseline) and 
this year’s progress against these targets is shown in Figure 14. Energy efficiency actions taken by William Hill and key 
environmental initiatives in 2022 are shown below:

•  Energy – a full retail rollout of smart electricity metering across the UK retail estate, which will allow better monitoring of 

energy consumption to lower energy usage and overall carbon. An Energy Focus week ran in Retail to make sure staff are 
promoting good energy control and using best practice of its energy saving initiatives. This year there has been a 2% 
increase in global energy consumption compared to FY21 because William Hill was closed for three months in 2021 (due 
to COVID-19 restrictions). William Hill also achieved its goal and became certified as carbon neutral in 2022 (see GHG 
emissions discussion below).

•  Waste – significant progress has been made on the target to reduce William Hill’s waste to landfill by 30% and to make 
sure that 95% of waste never goes to landfill. In 2022, William Hill achieved a 73% improvement compared to the 2019 
baseline for waste to landfill, and landfill diversion currently sits at 92%, compared to the target of 95%. The total waste 
tonnes increased slightly by 28% on prior year because of the impact of COVID-19 rules (William Hill was closed for three 
months of the year in 2021). 

•  Vehicles – real progress has been made on the target to make the transport fleet 30% electric/hybrid. In 2022, 24% of the 
fleet is electric/hybrid compared to only 19% in 2021, due to policy and employee choice initiatives. In 2022, the company 
vehicle fleet reduced from 180 to 139 vehicles, which was due to policy changes and further scrutiny on employee vehicle 
requirements. 

•  Water – reducing William Hill’s water consumption is a focus area and water consumption fell by 21% in 2022. This is partly 

related to the impact of COVID-19 in 2021 (when William Hill was closed for three months), water saving initiatives and 
subsequent re-billing from suppliers. 

•  Video Conferencing – to reduce business travel, William Hill set a pre-COVID-19 target in 2018 to increase its utilisation of 
video conferencing by 400%. In 2022, there has been an estimated 445% increase in the use of video conferencing since 
2018 as hybrid working business practices have evolved. 

•  Paper – William Hill launched a new innovative and digital-focused shop, which is paperless, as a pilot in Leeds to reduce 

paper consumption. The success of this pilot will be reviewed in 2023.

86

888 Holdings PLC Annual Report & Accounts 2022

STRATEGIC REPORTFigure 14: William Hill’s environmental targets and FY22 progress

Corporate metric A

2024 Target

Annual global energy use 
(kW/h)
Waste to landfill (tonnes)

Landfill diversion (tonnes)
Landfill %
Fleet target to be electric/ 
plug-in hybrid/ 
electric vehicle
Water (m3) B

Annual global energy use 
(kW/h)
30% improvement from 
2019 baseline
See below
95% landfill diversion
30% of fleet to be electric/ 
plug-in hybrid

Water baselined to assess 
water saving initiatives

Video Conferencing  
(no. of monthly meetings) C

Increase of 400% 
from 2018 

587
(2019)
N/a
81%
N/a

270,000
(1,414
shop 
estate)
76,043
(2018)

Base
line 

FY22
Absolute
 amount

FY21
Absolute
amount

FY20
Absolute
amount

FY21/22
Movement

N/a

54,862,751

53,670,742 45,008,806

158
(73%) 
1,769
92%
24%

137

1,382
91%
19%

257

2,520
83%
13%

2%

15%

28%
1%
26%

332, 581

222,915

(21%)

365,000

336,149

13%

262,095
(1,407
shop
estate)
414,138
(445%
increase
from 2018) 

a    Historical data shown for FY20-21 for William Hill Limited (formerly William Hill PLC) for the full twelve months in the reporting period. William Hill was acquired by 

888 Holdings PLC on 1 July 2022 and the data shown is William Hill’s operational data for the full twelve months in 2022. 

b   Comparator for FY21 re-stated to a more accurate value of 332,581 m3 from 339,649 m3 which was based on an estimate for December 2021 figures. William Hill now 

owns 1,407 shops in the retail estate.

c   William Hill changed third party providers for video conferencing facilities during the year. This total represents the data for the old provider plus an estimate for 
the full year for the new provider (as data is only stored for 6 months – 83,569 meetings in that period). Comparator for FY21 re-stated to 365,000 from 367,791 
meetings, which was based on an estimate for December 2021 figures.

William Hill’s GHG emissions 

William Hill achieved its goal and became certified as carbon neutral in 2022 (Scope 1 and 2) through investing in carbon 
offsetting projects. William Hill’s total Scope 1 and 2 emissions (location-based) decreased by 9% from prior year (see Table 
Figure 13). The larger decrease in Scope 1 and 2 (location based) emissions compared to the 2% increase in global energy 
use, is explained by electricity grids becoming greener. This leads to an average reduction in emission factors in countries 
where William Hill operates (for example, in the UK there has been a 9% decrease in the emissions factor for FY22/21 due to a 
decrease in coal use in electricity generation and an increase in renewable generation). 

Figure 15: William Hill’s absolute GHG emissions

GHG emissions A

Scope 1 (tCO2e) B
Scope 2 (tCO2e) B (market-based) 
Scope 2 (tCO2e) B (location-based) 
Total Scope 1 &2 B (market-based) (tCO2e) 
Total Scope 1 &2 (location-based) (tCO2e) B
Scope 3 (market-based) (tCO2e) 
Scope 3 (location-based) (tCO2e) 

FY22
Absolute
 amount

945
795
11,144
1,740
12,089
70,831
75,002

FY21
Absolute
amount

FY20
Absolute
amount

FY21/22
Movement

1,025
1,390
12,218
2,416
13,243
69,216
73,246

1,263
N/a
11,237
N/a
12,499
N/a
N/a

(8%)
(43%)
(9%)
(28%)
(9%)
2%
2%

a    All figures reported under the GHG Protocol and the GHG Protocol Corporate Value Chain. Historical data shown for FY20-21 for William Hill Limited (formerly 

William Hill PLC) for the full twelve months in the reporting period. William Hill was acquired by 888 Holdings PLC on 1 July 2022 and the data shown is William Hill’s 
operational data for the full twelve months in 2022. Scope 2 emissions shown on both a location-based and market-based approach, and the difference is due to 
the UK retail estate which has zero emissions on the market-based approach as it is supplied by renewable energy. 

b   FY21 Scope 1 and 2 emissions include the US emissions which are excluded from the FY22 calculations (William Hill vacated the US in 2022). The FY21/22 movement 
in Scope 1 emissions on a like-for-like basis (excluding the US) relates to an increase in the use of company vehicles and air conditioning in the UK. The FY21/22 
movement in the Scope 2 (market-based) emissions on a like-for-like basis (excluding the US) is mainly due to a fall in electricity use in Gibraltar. On a location-
based method, the FY21/22 Scope 2 movement is mainly due to a fall in electricity use in the UK. 

William Hill calculated its Scope 3 emissions (which include indirect emissions across its value chain) for the first time this 
year and the baseline year is 2021. William Hill’s Scope 3 emissions (market-based) increased by 2% on the prior year and 
the most significant emission category is Purchased Goods and Services (including Capital Goods) (see Figure 16). The most 
significant increase in Scope 3 emissions since the previous year is associated with Upstream Transportation and Distribution 
(mainly for courier services for the retail estate), Employee Commuting and Business Travel (particularly air travel and hotel 
stays) as restrictions from COVID-19 were relaxed this year. 

888 Holdings PLC Annual Report & Accounts 2022

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William Hill’s GHG emissions continued

Figure 16: William Hill’s Scope 3 emissions per category 

Scope 3 Category A

Purchased Goods & Services (including Capital Goods)
Upstream Transportation and Distribution
Employee Commuting
Business Travel B
Fuel & Energy-related Activities 
Investments
Waste Generated in Operations

Total Scope 3 (market-based) 

FY22
Absolute
 amount

% of Total
Scope 3
emissions

62,357
3,668
2,354
1,889
252
194
117

70,831

88%
5%
3%
3%
0%
0%
0%

100%

a     Scope 3 emissions were calculated using the GHG Protocol Corporate Value Chain. The Scope 3 calculation methodology for FY22 is detailed in Appendix 2 of 

the Zero Carbon Report 2022. William Hill was acquired by 888 Holdings PLC on 1 July 2022 and the data shown is William Hill’s operational data for the full twelve 
months in 2022.

b  Business Travel is the sum of the emissions for flights, hotels, rail travel, taxi travel and employees’ grey fleet. 

Climate scenario analysis methodology (TCFD reporting)

The Group has performed climate-related scenario analysis for the first time this year under the guidance of external 
advisers and the methodology used is outlined below.

The scenario analysis was completed in line with recommendations published by the TCFD and aligns closely with ISO 14091 
(2021) and other reference publicly available resources. A qualitative approach was used and the level of action required 
to respond to the risk was identified. This approach was used to ensure that a clear narrative around the scenarios and the 
associated risks was developed first before attempting extensive quantification, which without the former may have been 
arbitrary. The key features of the climate scenarios are detailed in Figure 4 and the results of the scenario analysis are shown 
in the TCFD Report Figures 6 and 7. 

Limitations of the scenario analysis process

The following limitations were identified by external advisers during the scenario analysis process:

•  The definition of likelihood is assigned based on qualitative (opinions using scientific understanding of climate change 
and timescales) rather than quantitative aspects. This may allow for inconsistencies in determining likelihood, which is 
subsequently used to rank risks by materiality. When revisiting scenario analysis in the future other variables in place of 
‘likelihood’ could be used to assign materiality such as ‘impact on company objectives vs level of action required’.

•  The scenarios are built around published climate models, reports, and other resources. There are limitations within the 

climate models themselves and the narrative these generate due to the high levels of scientific uncertainties embedded 
into climate change.

•  The scenario analysis considers three time horizons, one of which (short) is only up to 5 years. Company strategy is often 
built around short time horizons (financial forecasts and company objectives etc.) rather than long time horizons (e.g. up 
to 2050) timescales due to increased uncertainty. Considering long time horizons is often unfamiliar and uncomfortable for 
organisations but is a requirement when considering impacts of climate change. This should be an area for improvement 
when reviewing climate scenario analysis in the future and 888 should begin to consider a wider range of time horizons.

The following climate-related risk terminology has been used in the scenario analysis:

•  Materiality: A simple materiality matrix based on likelihood and level of action required was developed using orders 

of magnitude. An uplift based on the warming scenario being considered was applied to account for a higher level of 
physical risk under more extreme warming conditions, and higher transitional risk under lower warming scenarios.

•  Transitional risk: Policy and legislation changes and advances in infrastructure and technology that are driven by 

climate-change. 

•  Mitigation: Avoiding and reducing emissions of GHG emissions into the atmosphere to prevent the planet from warming 

to more extreme temperatures.

•  Physical risk (acute): Short-term events that have the potential for significant physical impact to the local environment 

e.g., hurricane, storm surge, wildfire.

•  Physical risk (chronic): Long-term physical processes that have the potential for significant physical impact on either 

a wider geographical scale and/or for prolonged periods of time.

•  Adaptation: Adaptation relates to actions that reduce the negative impact of climate change, while taking advantage 

of potential new opportunities.

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STRATEGIC REPORT888 Holdings PLC Annual Report & Accounts 2022

89

STRATEGIC REPORTGovernance

BOARD OF DIRECTORS

An experienced Board

2022 WAS YEAR OF EXCEPTIONAL CHANGE FOR 
THE GROUP. DURING THE FIRST HALF OF THE 
YEAR THE FOCUS OF THE BOARD WAS ON THE 
TRANSFORMATIONAL ACQUISITION OF WILLIAM HILL. 

Following completion of the acquisition, the appointment of three additional 
board members has not only brought extensive and highly relevant skills and 
experience to the Board, but it has also further strengthened the Group’s 
corporate governance structure. This has been of significant benefit to the Group 
during the second half of 2022 as it laid out a competitive plan at its Capital 
Markets Day, to delivers its long-term strategic objectives as an enlarged business 
following the acquisition of William Hill.

1 / 

4 / 

A

E

N

G

R

7 / 

E

2 / 

A

E

N

R

5 / 

A

R

8 / 

3 / 

G

6 / 

A Audit Committee

E

ESG Committee

N Nominations Committee

G

Gaming Compliance  
Committee

R Remuneration Committee

C Chair

Board gender 
diversity

Independence

 Male 4

 Female 4

 iNEDs 5

 NEDs 1

 Executive Directors 2 

90

888 Holdings PLC Annual Report & Accounts 2022

1 / Lord Mendelsohn 
Executive Chair

Lord Mendelsohn was appointed as 
Non-Executive Chair of the Board in 
March 2021. He is a highly experienced 
gambling sector professional with more 
than 20 years’ industry experience that 
includes co-founding Oakvale Capital 
LLP, a leading M&A and strategic 
advisory boutique focusing on the 
gaming, gambling and sports sectors. 
He also serves as Senior Adviser to Value 
Retail Plc and RG Advisors. 

He cofounded LLM Communications, a 
corporate and public affairs consultancy 
which was acquired by Financial 
Dynamics and served as a Managing 
Director and later as Chair of the Global 
Issues Division, including after it was 
acquired by FTI Consulting. He is an 
investor in early stage and start-up 
companies in various sectors including 
technology, leisure and energy.

Lord Mendelsohn is a Working Life 
Peer who has been a member of the 
House of Lords since October 2013. 
He has served as a Shadow Minister 
for Business, International Trade and 
Innovation and Skills.

Lord Mendelsohn was a member of the 
Audit and Remuneration Committees 
until his appointment as Chair of the 
Board in March 2021. He was Chair of the 
ESG Committee until his appointment as 
Executive Chair in January 2023.

Age 56.

2/ Anne de Kerckhove 
Independent Non-Executive Director, 
Senior Independent Director 

Anne was appointed Senior Independent 
Director on 17 March 2021, and is 
Chair of the Company’s Nominations 
and Remuneration Committees and a 
member of the Company’s Audit and ESG 
Committees. Anne was also appointed as 
the Workforce Engagement Designated 
Non-Executive in July 2022. 

Anne was until recently the CEO of 
Freespee, a fast growing company in 
the conversational commerce space. 
Previously, she was the CEO of Iron Capital 
and the Managing Director EMEA for 
Videology, Global Director of Reed 
Elsevier, and COO and International 
Managing Director at Inspired Gaming 
Group. Anne is an angel investor and 
mentor for early-stage start-ups and 
entrepreneurial funds including CRE 
and Daphni. She holds a Bachelor of 
Commerce from McGill University and 
an MBA from INSEAD. 

Age 50.

GOVERNANCENON-EXECUTIVE SKILLS AND EXPERIENCE

Lord 
Mendelsohn

Anne De 
Kerckhove

Mark 
Summerfield

Limor 
Ganot

Andrea 
Gisle 
Joosen

Andria 
Vidler

Ori 
Shaked

Finance, audit and risk management
Remuneration
Technology
M&A and capital markets
Gambling/gaming
Marketing/Branding
International business
Consumer services

3/ Yariv Dafna
Chief Financial Officer

5/ Limor Ganot
Independent Non-Executive Director 

7/ Andria Vidler
Independent Non-executive

Limor was appointed as a Non-executive 
Director of the Company in August 2020 
and in April 2021, was appointed to the 
Company’s Audit and Remuneration 
Committee. She is managing partner 
of Gefen Capital, a US-Israeli venture 
capital fund that invests in disruptive 
technologies, a board member of Diners 
Club Israel, and former co-CEO of Alon 
Blue Square Israel. She is a certified 
public accountant who started her 
professional journey in the corporate 
finance division at KPMG, and received 
her Bachelors of Science in Accounting 
and Economics from Tel Aviv University.

Age 50.

6/ Andrea Gisle Joosen 
Independent Non-Executive Director 

Andrea was appointed as a non-
executive director of the Company in 
July 2022. She is a highly experienced 
non-executive director, having held 
leadership positions across multiple 
international technology and consumer 
industries companies. She currently 
serves as a Non-executive Director for 
Currys plc and Billerud AB. She previously 
chaired Sweden-headquartered Acast 
AB and was a Non-executive Director at 
ICA Gruppen, James Hardie Industries 
plc and Mr Green & Co, the online 
gaming business which was acquired 
by William Hill plc in 2018. During her 
executive career, Andrea has held 
numerous leadership roles in the media 
and technology sectors including as CEO 
of Boxer TV Sweden and as Managing 
Director of Nordics for Panasonic, 
Chantelle Group and Twentieth 
Century Fox. 

Andrea has a BSc in Business 
Administration and MSc in International 
Marketing from Copenhagen Business 
School. She has also completed 
Executive Education at Harvard Business 
School in both Effective Negotiations 
and Audit Committees in a New Era 
of Governance.

Age 59.

Andria was appointed as non-executive 
director in July 2022 and Chair of the 
ESG Committee in January 2023. She has 
30 years’ experience in marketing and 
technology, focusing on re-energising 
brands through consumer engagement 
and digital innovation. Since 2020 
she has been the CEO of Tag EMEA, 
the independent end-to-end creative 
production partner for brands and 
agencies. Andria leads the global ESG 
strategy for Tag. Andria was previously 
CEO of Centaur Media PLC. Prior to 
Centaur, Andria spent four years as 
CEO for EMI Music UK & Ireland and has 
held senior roles at Bauer Media and 
the BBC. She was a Non-executive for 
Gamesys PLC where she chaired the ESG 
committee. She has previously served 
as a Trustee for the Media Trust and the 
Roundhouse Trust and as Chair of the 
Marketing Group of Great Britain. 

Andria has a BA (Hons) in History 
from Anglia Ruskin University and an 
MBA from the University of Bradford. 
In 2021 she also undertook the Oxford 
University Leading Sustainable 
Corporations Programme.

Age 56.

8/ Ori Shaked
Non-Executive Director

Ori was appointed to the board in 
September 2022. He is a gaming 
entrepreneur and experienced game 
producer. He was previously employed 
by the Group until 2017 as a game 
producer, online marketer and business 
development manager. Ori acts as an 
early-stage investor in gaming and 
blockchain start-up companies. He holds 
a BA in Business Management from 
Tel Aviv University. Ori is not considered 
independent following his appointment 
by the Group’s largest shareholder, Salix 
Trust Company (BVI) Limited, in bare trust 
on behalf of Dalia Shaked, in line with its 
right to appoint a non-executive director.

Age 39.

Yariv was appointed as CFO of the 
Company and joined the Board on 
1 November 2020. Yariv was appointed 
as a member of the Gaming Compliance 
Committee in May 2021.

Yariv held a number of positions with Telit 
Communications plc since 2003, taking 
an active role in its IPO in 2005 and 
subsequent fundraisings. His positions 
at Telit included Group CFO from 2007 
to 2012, Chief Corporate Development 
Officer with responsibility for all M&A 
activity, and subsequently also COO, 
with responsibility for all operation and 
purchasing activities. In November 
2017, he was appointed to Telit’s Board 
as Finance Director with responsibility 
for finance, legal, IT and corporate 
development activities.

Yariv started his career in 1999 at 
Deloitte Israel and holds a BA in Business 
Administration and Accounting from 
the College of Management Academic 
Studies, an MBA from Tel Aviv University, 
and is a Certified Public Accountant. 

Yariv will step down from his role at the 
end of 2023.

Age 49.

4/ Mark Summerfield
Independent Non-Executive Director 

Mark worked as a Chartered Accountant 
for KPMG in the UK and US for 29 years, 
18 as a partner. His roles included Global 
Head of Gaming, UK Head of Audit 
for Technology, Media and Telecoms 
(“TMT”) and UK Head of Assurance. He 
has extensive knowledge and experience 
in auditing, financial reporting and 
governance, as well as mergers and 
acquisitions and capital market transactions.

Mark spent most of his career working 
for companies in the TMT and leisure 
sectors and built KPMG’s gaming practice, 
working with a number of online gaming 
operators. He was also William Hill’s 
interim CFO for 15 months, helping set 
the Group’s strategic direction and 
assisting with its transformation and 
technology programmes.

Mark was appointed as Non-Executive 
Director and Chair of the Audit 
Committee in September 2019. He is 
also a member of the Company’s ESG, 
Remuneration, Nominations and Gaming 
Compliance Committees. 

Age 56.

888 Holdings PLC Annual Report & Accounts 2022

91

GOVERNANCECORPORATE GOVERNANCE REPORT

Leading the way

Our commitment to corporate 
governance is fundamental to 
ensuring we operate in a responsible 
and transparent manner, delivering 
long-term value to our stakeholders, 
including our shareholders, employees, 
customers, and the communities in 
which we operate. With the joining of 
888 and William Hill, our governance 
framework plays a key role to ensure 
that our combined business is 
managed effectively, that the Board 
has appropriate oversight of strategic 
matters and to facilitate an effective 
decision-making process. 

Although the Company is incorporated 
in Gibraltar, the UK Corporate 
Governance Code 2018 (the “Code” 
or “UK Corporate Governance Code”) 
applies pursuant to the UK Listing Rules 
as the Company’s Ordinary Shares are 
admitted to the premium segment of 
the UK Official List and to trading on 
the London Stock Exchange’s main 
market for listed securities.

This statement also includes items 
required by the UK Listing Rules 
and the Disclosure Guidance and 
Transparency Rules, including how the 

“Main Principles” of the UK Corporate 
Governance Code have been applied. 

For the year ended 31 December 
2022, the Company fully complied 
with the provisions set out in the Code. 
However, following the departure of 
Itai Pazner as CEO in January 2023, 
Lord Mendelsohn was appointed as 
Executive Chair on an interim basis 
while a permanent CEO is recruited. 
The Board acknowledges that this 
does not comply with the provision 
of the Code requiring that the roles 
of Chair and CEO be exercised 
separately. However, it has considered 
that this interim measure is in the 
best interests of the Company and 
its stakeholders to ensure robust 
leadership during this transition period. 

BOARD LEADERSHIP 
The Board of Directors is responsible 
for overseeing the management of 
the Company and setting its strategic 
direction. As at 31 December 2022, 
our Board comprised 7 non-executive 
directors and 2 executive directors, 
all of whom have a range of relevant 
skills and experience to bring to 
the Company.

The non-executive directors bring 
independent judgement to bear on 
issues of strategy, performance, and 
risk, and provide constructive challenge 
to the executive directors. The 
executive directors are responsible for 
implementing the Company’s strategy 
and delivering its performance.

Meetings and attendance 

There are six regularly scheduled 
board meetings planned per year. 
However, when urgent decision-
making is required between meetings 
on matters reserved for the Board, 
there is a process in place to facilitate 
discussion and decision making. The 
Directors regularly communicate and 
exchange information irrespective of 
the timing of meetings. 

Set out below are details of the 
Directors’ attendance record at Board 
and Committee meetings in 2022. All 
meetings in 2022 were held in person 
in London apart from the July Board 
meeting which was held at 888’s office 
in Bucharest in order for the Board 
to see local operations and meet 
with employees.  

Total held in year

Lord Mendelsohn

Itai Pazner

Yariv Dafna

Anne de Kerckhove

Mark Summerfield

Limor Ganot

Andrea Gisle Joosen2

Andria Vidler2

Ori Shaked3

Randy Freer4

Director meeting attendance for year ended 31 December 2022

Board

Audit 
Committee

Remuneration 
Committee

Nominations 
Committee

ESG 
Committee

Gaming 
Compliance 
Committee1

6

6

6

6

6

6

6

2

3

2

—

5

—

—

—

4

5

5

—

—

—

—

4

—

—

—

4

4

4

—

—

—

—

2

—

—

—

2

2

—

—

—

—

—

3

3

—

—

3

3

—

—

—

—

—

4

—

—

4

—

4

—

—

—

—

—

1.   Mr. Michael Alonso is Chair of the Gaming Compliance Committee but is not a Board member.

2.   Andrea Gisle Joosen and Andria Vidler were appointed to the Board on 5 July 2022.

3.   Ori Shaked was appointed to the Board on 13 September 2022.  

4.   Randy Freer was appointed to the Board on 5 July 2022 and stepped down on 31 August 2022 and did not attend any board meetings. 

92

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEThe Board delegates certain matters 
to its principal committees who provide 
reports and make recommendations to 
the Board. The terms of reference for 
each committee are available on the 
Company’s website. 

Board activities 2022

During 2022, the Board has overseen 
the strategic development of the 
Company including the acquisition 
of William Hill. It has reviewed and 
monitored the operational, trading 
and financial performance of the 
Company, including how it creates 
value over the long term. 

The Chair has responsibility for 
ensuring that agendas for Board 
meetings are set in advance. Board 
papers are issued to Directors 
sufficiently in advance of meetings to 
facilitate both informed debate and 
timely decisions. If a Director is unable 
to attend a meeting, he or she is given 
the opportunity to raise any issues 
and give any comments to the Chair 
in advance.

None of the Directors have raised 
any concerns about the running of 
the Company or a proposed action 
which needed to be recorded in the 
Board minutes of the Company or in a 
statement to the Chair for circulation 
to the Board.

Meetings with Non-Executive 
Directors 

At each Board meeting, the Chair 
designates time for the Non-Executive 
Directors to meet without the Executive 
Directors being present.

The Non-Executive Directors also 
meet once per year without the 
Chair present in order to appraise 
the performance of the Chair and 
take into account the views of the 
Executive Directors. This process is led 
by the Senior Independent Director 
in accordance with the UK Corporate 
Governance Code. This took place in 
March 2022.

Board responsibilities and 
procedures

The Directors consider it essential 
that the Company should be both 
led and controlled by an effective 
Board. The Board focuses upon the 
Company’s long-term objectives, 
strategic and policy issues. It formally 
and transparently considers the 
management of key risks facing the 
Group, as well as determining the 
nature and extent of significant risks 
it will take in achieving its strategic 
objectives. It maintains and reviews 
annually the effectiveness of the 
Company’s risk management and 
internal control systems. The Board 
is responsible for acquisitions and 
divestments, major capital expenditure 
projects and considering the 
Company’s budgets and dividend 
policy. The Board also determines key 
appointments. The Board receives 
regular updates on shareholders’ views. 

The Board has an established 
calendar of business which covers the 
financial calendar, strategic planning, 
annual budgets and performance self-
assessments, as well as the conduct 
of standing business. The calendar 
forms the basis for effective integration 
of business activities as between the 
Board and its principal committees, 
which individually consider their own 
operating frameworks against the 
Board’s business programme.

Audit 
Committee

ESG 
Committee

Remuneration 
Committee

Nominations 
Committee

Gaming Compliance 
Committee

Assists the Board 
in discharging its 
responsibilities 
for the integrity 
of the Company’s 
financial statements, 
risk management, 
assessment of the 
effectiveness of the 
system of internal 
control and the 
effectiveness of Internal 
and External Auditors.

Assist the Board in 
defining and reviewing 
the Company’s strategy 
relating to ESG matters, 
setting relevant KPIs, 
developing ESG policies 
and compliance 
with legal and 
regulatory requirements.

Determines the 
Company’s policy on 
the remuneration of 
Executive Directors, 
other members of the 
Executive Committee 
and the Chair of the 
Board.

The Committee also 
reviews workforce 
policies and practices.

Assists the Board by 
keeping the Board 
composition under 
review and makes 
recommendations 
in relation to Board 
appointments. The 
Committee also assists 
the Board on issues 
of Executive Director 
succession planning, 
conflicts of interest and 
independence.

In accordance with 
Nevada Gaming Control 
Board requirements 
the committee is 
entrusted with making 
sure that the Group’s 
licensed gaming activity 
is carried out with 
honesty and integrity, 
in accordance with 
high moral, legal and 
ethical standards, and 
free from criminal and 
corruptive elements.

  Read more on 
pages 102 to 107

  Read more on 
pages 100 to 101

  Read more on 
pages 108 to 110

  Read more on 
pages 98 to 99

  Read more on 
page 97

888 Holdings PLC Annual Report & Accounts 2022

93

GOVERNANCECORPORATE GOVERNANCE REPORT CONTINUED

BOARD LEADERSHIP 
CONTINUED

Board activities 2022 continued
At every meeting the Board receives 
and discusses updates from 
the CEO, CFO, CSO and CRO on 
progress against strategy, financial 
performance, operational matters and 
compliance and regulation. In 2022 
the Board spent a significant amount 
of time considering the acquisition 

of William Hill and the integration 
of the two businesses following the 
acquisition. 

Also, at each meeting the Board 
undertook the following: 

•  scrutinised the operational 
performance of the Group; 

•  reviewed the Company’s risk 

management and compliance 
processes;

•  received updates on our People 

and culture;

•  monitored the Company’s safer 

gambling activities;

•  received updates on shareholder 

views; and

•  monitored regulatory developments.

In addition to the above, the Board 
also considered the following key 
activities. 

January

•  Deep dive review and approval of the Company’s updated “Made to Play” branding proposition 

•  Reviewed, considered and approved the equity raise for the acquisition of William Hill 

•  Received updates on UK Gambling Act Review and other regulatory developments

•  Reviewed and considered further strategic development opportunities

March

•  Approved the Prospectus issued in relation to the funding of the acquisition of William Hill

•  Received the findings from the external board evaluation

•  Reviewed, considered and approved the 888Africa joint venture

•  Approved the FY21 annual report and financial statements

May

•  Deep-dive review of the Section8 in-house games studio

•  Received an update on the US strategic partnership with ABG/Sports Illustrated

•  Update on the completion of the William Hill acquisition

•  Reviewed plans for the integration of William Hill and 888

•  Deep-dive review of Spectate – the 888 Sportsbook

•  EGM to obtain shareholder approval of the William Hill acquisition

July

•  Appointed of Andria Vidler, Andrea Gisle Joosen and Randy Freer as directors

•  Visit to Romania office including site tour and overview of operations

•  Review of the Compliance function including introduction to new Chief Risk Officer

•  Appointed Anne de Kerckhove as the workforce designated non-executive

•  Approval of sale of bingo business

•  Reviewed integration and transformation plans for the combined business

September

•  Appointed Ori Shaked as director

•  Deep-dive review of consumer insight 

•  Updated on synergies, William Hill integration and organisational design

November

•  Review of marketing strategy and approach

•  Deep-dive review of the retail estate

•  Reviewed and approved strategic projects and synergy optimisation

•  Approved debt refinancing and hedging

•  Reviewed and approved the FY23 budget

•  Reviewed and approved plans and presentations for the Capital Markets Day

94

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEDIVISION OF 
RESPONSIBILITIES

Chair, Chief Executive Officer and 
Senior Independent Director

Notwithstanding the current position 
described below, there is a clear 
division of responsibilities between 
the Chair and the CEO, which the 
Board considers an important part 
of its corporate governance. This is 
documented and available on the 
Group’s website and also include 
the responsibilities of the Senior 
Independent Director. 

The role of the Senior Independent 
Director is to provide a sounding board 
for the Chair, to evaluate the Chair’s 
performance and lead the Board’s 
succession planning, and to serve as 
an intermediary for the other Directors 
where necessary.

Following Itai Pazner’s departure as 
CEO in January 2023, Lord Mendelsohn 
was appointed Executive Chair on an 
interim basis whilst a replacement is 
recruited. Whilst in this position, Lord 
Mendelsohn will take on both roles 
and will be supported by the Executive 
Committee, Senior Independent 
Director and the Board. 

Reserved powers and delegation

A schedule of matters reserved to 
the Board has been adopted and is 
reviewed and updated regularly to 
align it with operational needs and the 
Board’s preference to monitor and, 
where appropriate, approve matters 
of substance to the Group as a whole. 
The most recent review and update 
was May 2021 and is available on the 
Group’s website. 

2022 evaluation recommendations Progress

Independent Directors 

Board succession 

More than half of the Board, excluding 
the Chair, are Non-Executive Directors 
determined by the Board to be 
independent for the purposes of the 
UK Corporate Governance Code. 
The Board is confident that Mark 
Summerfield, Limor Ganot, Anne 
de Kerckhove, Andrea Gisle Joosen 
and Andria Vidler are and remain 
independent in character and 
judgement and that there are no 
relationships or circumstances which 
are likely to affect, or could appear to 
affect, their judgement. 

COMPOSITION, SUCCESSION 
AND EVALUATION

Board composition

During 2022, the composition of 
the Board was enhanced with the 
appointment of four additional non-
executive directors. It comprised the 
following Non-Executive Directors: 
Lord Mendelsohn (Chair), Anne de 
Kerckhove (Senior Independent 
Director), Mark Summerfield, Limor 
Ganot, Andrea Gisle Joosen (from 5 
July 2022), Andria Vidler (from 5 July 
2022), Randy Freer (from 5 July 2022 
to 31 August 2022) and Ori Shaked 
(from 13 September 2022), as well as 
Executive Directors Itai Pazner (to 
29 January 2023) as Chief Executive 
Officer, and Yariv Dafna as Chief 
Financial Officer.

The biographical details of all of the 
Directors, setting out their relevant skills 
and experience and their professional 
commitments, are given on pages 90 
and 91.

Succession planning is delegated 
to the Nominations Committee and 
more information can be found on 
page 98. Matters within the remit 
of the Nominations Committee are 
also on occasion considered by the 
Board. Non-Executive Directors are 
currently appointed to the Board for 
an initial three-year term, extendable 
by a further two additional three-
year terms. The terms and conditions 
of appointment of Non-Executive 
Directors and the service contracts 
of Executive Directors are available 
to shareholders for inspection at the 
Company’s registered office during 
normal business hours and at the AGM.

Board evaluation

The Board has established a formal 
process for the annual evaluation of 
its performance, and the performance 
of its committees and individual 
Directors. The evaluation process 
covers a range of issues such as 
Board processes, composition, roles 
and responsibilities, agendas and 
committee processes, as well as Board 
dynamic and communication.

In accordance with the Code and the 
FRC Guidance on Board Effectiveness, 
we annually evaluate the performance 
of the Board and its Committees to 
assess their effectiveness. Led by the 
Chair, the performance evaluation 
considers the balance of skills, 
experience and independence of 
the Board. The annual performance 
evaluation is externally facilitated 
every three years. The January 2022 
performance evaluation was externally 
facilitated by Fidelio Partners and an 
update on progress of the actions 
arising from this review is set out below. 

Establish a clear understanding 
of the work of the Board with 
the business

Guidance provided to executive team on role of the board and reporting requirements. 
Updated roles and responsibilities document produced. Terms of reference reviewed 
annually. 

Ensure Board Reporting 
requirements are well 
understood

Build out employee 
engagement plan

Increase the size of the Board 
paying close attention to 
dynamic and effectiveness

Deep dive topics for year and key themes build into board calendar. Template for board 
reporting and guidelines prepared and rolled out. Board and committee calendars agreed 
for 2023 and 2024. 

Workforce designated NED appointed and is scoping the engagement programme. 
Employee engagement questionnaires provided to the Board. 

Additional non-executive directors appointed with appropriate skills and experience in 
gaming, remuneration and ESG. Induction programme developed and rolled out. 

Develop Committee 
effectiveness

Review of Committee make-up underway. Additional executive capability in place to support 
the Remuneration Committee. 

Keep under review stakeholder 
engagement and D&I

Stakeholder map updated following acquisition. Regulatory and safer gambling framework 
updated. 

888 Holdings PLC Annual Report & Accounts 2022

95

GOVERNANCECORPORATE GOVERNANCE REPORT CONTINUED

COMPOSITION, SUCCESSION 
AND EVALUATION CONTINUED

Board evaluation continued
In 2023 the Board undertook an 
internal evaluation facilitated by the 
Company Secretary. Following the 
evaluation, the Board was satisfied 
that each of the Non-Executive 
Directors continues to be effective and 
to demonstrate commitment to their 
respective roles, and proposes them 
for re-election or election at the 2023 
Annual General Meeting. 

Shareholder Engagement

The Company maintains an active 
and regular dialogue with principal 
and institutional shareholders and 
sell-side analysts through a planned 
programme of investor relations 
and financial PR activity. The Board 
keeps up to date with the views of 
major shareholders through meetings 
and discussions with shareholder 
representatives and receives regular 
feedback directly from investor 
relations reports and broker updates at 
each board meeting. The programme 
of engagement includes formal 
presentations of full year and interim 

results, analysts’ conference calls and 
periodic roadshows and discussion 
of the Company’s strategy and 
governance. The Company Secretary 
engages with proxy advisers in 
advance of any shareholder meetings. 
In addition, throughout the year, the 
Chair of the Remuneration Committee 
has consulted with major shareholders 
on proposed Executive Director 
remuneration. Details of engagement 
with shareholders during 2022 are set 
out on page 96.

The Non-Executive Directors are 
available to talk to shareholders if they 
have any issues or concerns or if there 
are any matters where contact with 
the Chair, Chief Executive Officer and 
Chief Financial Officer is inappropriate 
or where such contact has failed to 
resolve the issue.

Key Stakeholders

The Company’s key stakeholders are 
its shareholders and debtholders, 
customers, regulators, colleagues and 
partners as well as the communities 
in which it does business. The 
Board takes care to engage with its 
stakeholders, as detailed on pages 

32 and 33 and within the ESG Report 
on page 34 and the Remuneration 
Report on page 108. All papers 
presented at board meetings include 
details of how the interests of the 
Company’s key stakeholders are 
considered in Board discussions and 
decision-making as required by the 
UK Corporate Governance Code and, 
whilst as a Gibraltar company, the UK 
Companies Act 2006 does not apply 
to the Company, the matters set out in 
section 172 are taken into account by 
the Board in its decision-making to the 
extent permitted under Gibraltar law.

EGM May 2022

In May 2022 an Extraordinary General 
Meeting of the Company took place 
at which the sole resolution proposed 
was to approve the acquisition of 
William Hill. In advance of this meeting 
there was extensive engagement 
with shareholders, particularly 
regarding the means of funding this 
transformational acquisition.

The acquisition was overwhelmingly 
supported by the Company’s 
shareholders with over 99% of total 
votes cast in favour. 

1.   References in this Annual Report to Company Secretary refer to Elizabeth Bisby and for Gibraltar corporate purposes Straits Secretaries (Gibraltar) Limited.

96

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEAGM 2022

Information and support 

Gaming Compliance Committee

All resolutions proposed at the AGM 
in June 2022 were overwhelmingly 
supported with at least 91% of total 
votes cast in favour. The next AGM 
will be held in May 2023 and the 
majority of Board members will 
attend the meeting and be available 
to answer questions.

Directors’ insurance cover

The Company has arranged and 
maintains, at its expense, a directors’ 
and officers’ liability insurance policy 
in respect of legal actions against its 
Directors, as recommended by the 
UK Corporate Governance Code. To 
the extent permitted by Gibraltar law, 
the Company may also indemnify the 
Directors. Neither the insurance nor 
the indemnity provides cover where 
a Director has acted fraudulently or 
dishonestly.

Development and advice 

The Chair regularly agrees and 
reviews each Director’s training and 
development needs. Members of the 
Board committees receive specific 
updates on matters that are relevant 
to their role. Members of the Executive 
Committee with responsibility for 
the Group’s business make periodic 
presentations at Board meetings about 
their functions, performance, markets 
and strategy.

All Directors have access to the 
advice and services of the Company 
Secretary1 and the Company’s 
nominated advisers, who are 
responsible for ensuring that Board 
procedures are followed. Directors are 
able to seek independent professional 
advice, if required, at the Company’s 
expense provided that they have first 
notified the Company of their intention 
to do so.

Under the direction of the Chair, the 
Company Secretary’s responsibilities 
include ensuring information flows 
within and between the Board, its 
Committees and the executive team, 
as well as facilitating induction, 
evaluation and professional 
development activities, and advising 
the Board on corporate governance, 
legal and procedural matters. 

Conflicts of interest

Conflicts of interest of the Directors 
are dealt with in accordance with 
the procedures set out in the Articles 
and are monitored by the Chair. 
Specifically, a Director does not vote 
on Board or Committee resolutions 
in which they or persons connected 
with them have an interest (other than 
by virtue of a shareholding in the 
Company) which is to their knowledge 
material, except in specific limited 
circumstances. The Board is confident 
that the appropriate checks and 
balances are in place to identify and 
minimise potential conflicts of interest.

In accordance with Nevada Gaming 
Control Board requirements, the Board 
has appointed a Gaming Compliance 
Committee. Its current members are 
Mark Summerfield and Yariv Dafna, in 
addition to an external leading Nevada 
lawyer, Michael Alonso, who chairs 
the Committee. 

The Gaming Compliance Committee 
is entrusted with making sure that the 
Group’s licensed gaming activity is 
carried out with honesty and integrity, 
in accordance with high moral, legal 
and ethical standards, and free from 
criminal and corruptive elements. As 
such, the Committee is responsible 
and has the power to identify and 
evaluate situations arising in the course 
of the Company’s and its affiliates’ 
business that may adversely affect the 
objectives of gaming control.

The Committee is not intended to 
displace the Board or the Company’s 
executive officers with decision-making 
authority, but is intended to serve as 
an advisory body to better ensure 
achievement of the Company’s goals 
of avoiding unsuitable situations and in 
entering into relationships exclusively 
with suitable persons. 

The Committee’s work is being done 
independently and impartially. To this 
end, its members are appointed by 
and report directly to the Board of 
Directors.

Other Disclosures

The following matters can be found in this report on the following pages:

Applicable sub-paragraph within LR 9.8.4

(1) Interest capitalised by the Group

(2) Publication of unaudited financial information

(3)  Details of long-term incentive schemes only involving a Director 

(4)  Waiver of emoluments by a Director

(5) Waiver of future emoluments by a Director

(6) Non pro-rata allotments for cash (issuer)

(7)  Non pro-rata allotments for cash by major subsidiaries

(8)  Parent participation in a placing by a listed subsidiary

(9) Contracts of significance

(10) Provision of services by a controlling shareholder

(11) Shareholder waivers of dividends

(12) Shareholder waivers of future dividends

(13) Agreements with controlling shareholders

On behalf of the Board:

Lord Mendelsohn
Executive Chair
14 April 2023

Disclosure 
provided

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

888 Holdings PLC Annual Report & Accounts 2022

97

GOVERNANCENOMINATIONS COMMITTEE

Nominations Committee

Anne de Kerckhove
Chair of the Nominations Committee

KEY ACTIVITIES 2022
•  Reviewing the composition of the 
Board including assessing any 
gaps in the balance of skills and 
experience. 

•  Selection of additional non-executive 

directors taking account of the 
above composition review. 

•  Development of tailored induction 

plan for new non-executive directors. 

•  Monitoring the board evaluation 

process which is described 
on page 95. 

•  Implementing the Board’s diversity 
policy which is described on page 
99 (including considering the 
gender balance of senior executives 
and their direct reports).

•  Supporting the development of a 
diverse pipeline of candidates for 
senior management.

Membership in 2022

Anne de Kerckhove 
(Chair)

Mark Summerfield

Meeting
attendance

2/2

2/2

Following the announcement in 
January 2023 that Itai Pazner 
was leaving the business, he was 
immediately succeeded by Lord 
Mendelsohn as Executive Chair to 
ensure continuity of leadership. The 
Nominations Committee has taken the 
lead in the search for a new CEO with 
a focus on the skills and experience 
required to lead the combined group. 

The Committee is also managing the 
recruitment of a new CFO to replace 
Yariv Dafna when he steps down at the 
end of 2023. 

Appointment of new 
non-executive directors

Following a review by the Committee 
in 2021, it was agreed to search for 
two additional directors based on 
an agreed skills matrix. The Board 
appointed the search firms Russell 
Reynolds Associates and Odgers 
Berndtson to assist the Nominations 
Committee’s work. Both firms are 
independent and have no connection 
with the Company.

Due to the exceptional candidates, 
Randy Freer, Andrea Gisle Joosen 
and Andria Vidler were appointed on 
5 July 2022. Due to other commitments, 
Randy Freer stepped down on 
31 August 2022. In addition, Ori Shaked 
was appointed on 13 September 2022 
Group’s largest shareholder exercising 
its right to appoint a non-executive 
director. All the new non-executive 
directors completed a tailored 
induction process facilitated by the 
Company Secretary with oversight 
from the Chair. 

DEAR SHAREHOLDER
On behalf of the Board, I am pleased 
to present the Nominations Committee 
Report for the year to 31 December 
2022. The Committee has been busy 
this year with the selection and 
onboarding of 3 new Non-Executive 
Directors who bring additional skills 
and experience to enhance the 
Board’s strategic approach and 
decision-making. The Committee has 
also reviewed the changes to the 
Executive Committee following the 
acquisition of William Hill and their 
direct reports. 

The Nominations Committee, as 
a sub-committee of the Board of 
Directors, is responsible for monitoring 
the composition and diversity of the 
Board, overseeing the process of 
selecting and nominating directors, 
ensuring they receive an appropriate 
induction and determining succession 
plans for the Chair, CEO and other key 
roles. The Nominations Committee’s 
terms of reference are available on the 
Company’s website.

In 2022 the Nominations Committee 
was comprised of Independent Non-
Executive Directors Anne de Kerckhove 
(Chair) and Mark Summerfield. 

Succession Planning 

The Committee regularly reviews 
succession plans for the Board, 
including the structure, composition 
and skills required to support the 
Group’s strategy. The Committee also 
considers succession planning for 
the Executive Committee and other 
key roles within the senior leadership 
team, as well as initiatives underway 
to develop talent internally.

At both Board and Executive level, 
2022 was a year of significant change 
with the strengthening of the Board 
through the appointment of 3 additional 
non-executives and the establishment 
of a group Executive Committee made 
up of senior leaders from both 888 and 
William Hill, together with new recruits. 
The establishment of the Executive 
Committee was a key part of the 
integration process as outlined in the 
People Section of our Sustainability 
Report on page 40 and provides strong 
leadership across the business. 

98

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCENew director induction programme:

Board diversity policy

•  each new non-exec was assigned 
with a mentor from the current 
Board as a point of contact and 
sounding board;

•  introduction to the Executive Team 
with deep dive sessions on their 
key areas including operations, 
retail estate, strategic overview, 
corporate culture;

•  briefing session on the financial 
structure of the organisation, 
key financial metrics, principal 
risks and the Company’s internal 
control framework;

•  training provided on corporate 
governance including PLC 
requirements, directors’ duties, share 
dealing, inside information, Listing 
Rules and Market Abuse Regulations;

•  product test accounts 

were provided; 

•  briefing provided on regulatory 

compliance and licencing in various 
jurisdictions including licencing 
obligations of directors;

•  introductions to the Company’s 

external advisers;

•  briefing notes on investor 

relations, market perceptions and 
key stakeholder engagement 
was provided;

•  provided with key corporate 

documents including the Articles 
of Association, previous board 
papers and minutes, the Schedule 
of Matters Reserved for the 
Board and details of where other 
resources could be attained as 
necessary; and

•  provided with details of the Directors 

and Officers Insurance.

The Nominations Committee is also 
responsible for pursuing diversity within 
the scope of its mandate, including 
setting measurable objectives and 
monitoring progress on achieving such 
objectives. The Group has adopted 
a Board Diversity Policy which takes 
account of the requirements of the 
Code, the Parker Review on ethnicity 
and the Hampton Alexander Review 
on gender diversity and is available 
on our website. We aim to have a 
Board that is well balanced and has 
the appropriate skills, knowledge, 
experience and diversity for the needs 
of the business without compromising 
on the quality or merit of candidates 
including their aptitude and ability. In 
considering new Board appointments, 
the Committee considers diversity in 
the broadest sense including diversity 
of thought, age, gender, nationality, 
independence, educational and 
professional background, social and 
ethnic background, business and 
geographic experience in order to 
create an appropriate balance.

The Board is pleased to confirm 
that it has exceeded the Hampton-
Alexander Review target of 33% female 
representation on the Board. Details of 
the Company’s diversity position and 
involvement of women in management 
of the Group are set out in the 
Sustainability section of the Strategic 
Report on pages 34 to 45.

The geographic diversity of the Board 
is representative of the operational 
centres of the Group and includes 
directors with British, Israeli and 
European backgrounds. However, the 
Board is also cognisant of the Parker 
Review recommendations regarding 
ethnic diversity and has at least 
one director from an ethnic minority 

background on the Board. It will also 
take these considerations into account 
in our future appointment as it wants to 
continue to improve diversity on both 
the Board and in the senior leadership 
of the Group. Further information on 
the Group’s diversity objectives are 
contained in the Sustainability section 
on page 42.

Commitment 

The terms of appointment for each 
Non-Executive Director, including 
expected time commitment are 
available for inspection at the 
Company’s registered office during 
normal business hours and at the AGM. 
Non-Executive Directors are required to 
allocate sufficient time to perform all 
applicable roles and to both disclose 
any external appointments and consult 
with the Company prior to accepting 
any new major external appointments. 
It is the Committee’s view that all 
Directors have allocated sufficient 
time to fulfil their commitment and 
to meet their Board obligations 
and responsibilities.

Re-election and appointment 
of Directors

The effectiveness and commitment of 
each of the Non-Executive Directors is 
reviewed by the Committee annually. 
The Committee has satisfied itself 
as to the individual skills, relevant 
experience, contributions and time 
commitment of all the Non-Executive 
Directors, taking into account their 
other offices and interests held. The 
Board is recommending the election or 
re-election to office of all Directors at 
the 2023 AGM.

Anne de Kerckhove
Chair of the Nominations Committee
14 April 2023

888 Holdings PLC Annual Report & Accounts 2022

99

GOVERNANCEESG COMMITTEE

ESG Committee

Safer Gambling 

Safer gambling continues to be a 
key focus for the Committee and 
Player Safety is a core pillar of our 
ESG framework. The Committee 
received regular updates on safer 
gambling and related matters and the 
significant changes and improvements 
implemented throughout 2022 to 
encourage safer gambling with new 
tools and technology. 

Workforce Engagement

In 2022 the Committee reviewed 
methods of engagement and Anne 
de Kerckhove was appointed as the 
Non-Executive Director designated 
as the workforce engagement 
representative. The acquisition of 
William Hill has significantly altered 
the location, demographic and 
number of colleagues in the Group 
from last year. With the combination 
of two corporate cultures, it has never 
been more important to ensure that 
the Board listen to and understand 
the views, interests and concerns 
of the workforce and take these 
into consideration prior to making 
decisions. There has been increased 
communication with colleagues to 
keep them updated on business 
changes and regular anonymous NPS 
surveys to allow ongoing feedback 
and temperature checks on employee 
sentiment. The results of which are 
shared with the Committee and Board. 
Further details are set out on pages 40 
and 41.

DEAR SHAREHOLDER
On behalf of the Board, I am pleased 
to present the ESG Committee Report 
for the year to 31 December 2022. 
During this period the Committee was 
chaired by Lord Mendelsohn, who 
stepped down upon his appointment 
as Executive Chair in January 2023. I 
would like to thank him for his service 
and for guiding the huge amount of 
work done by the 888 and William 
Hill teams to align our ESG strategies 
and processes and to ensure that 
the combined group has the right 
frameworks in place to support 
sustainable growth.

Membership

The ESG Committee is composed of 
three independent non-executives, 
with other board members including 
the Executive Chair and CFO are 
invited to attend the Committee 
meetings. The Chief Strategy Officer 
and Chief Risk Officer also attend the 
meetings and provide operational 
updates to the Committee. The Group 
has also recently appointed an ESG 
and Sustainability Director who has 
executive responsibility for the Group’s 
ESG strategy. 

The Committee’s terms of reference are 
available on the Group’s website. 

The Committee is responsible for 
reviewing the Group’s ESG strategy 
and setting relevant KPIs, developing 
and reviewing relevant policies and 
practices and providing oversight of 
the implementation of these plans. 
In 2022, the CEO was the executive 
responsible for monitoring ESG activity 
and progress within the Group, with 
the Executive Chair now taking over 
this responsibility. 

Following the acquisition of William 
Hill an updated ESG framework was 
developed for the Group. Further 
details of which are contained in the 
Sustainability on pages 34 to 45. 

Andria Vidler
Chair of the ESG Committee

KEY ACTIVITIES IN 2022
•  Review and approval of “Made for 

the Future” ESG framework. 

•  Reviewed plans for implementation 

of the carbon reduction plan. 

•  Received updates on the progress 

on KPIs including on safer gambling, 
people and the environment.

•  Reviewed scores by rating agencies 

and plans for improvements.

•  Reviewed and approved evolved 
ESG framework for the combined 
group – “Players, People, Planet” see 
page 35 for more details.

•  Approved new ESG governance 

structure and terms of reference for 
the ESG & Sustainability Committee.

•  Reviewed and considered the 

climate related scenario analysis 
report see page 68 for the 
TCFD Report.

Membership in 2022

Lord Mendelsohn (Chair)

Anne de Kerckhove

Mark Summerfield

Meeting
attendance

3/3

3/3

3/3

100

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEClimate change and 
the environment

The Committee recognises the 
importance of minimising the 
business’ environmental footprint. In 
comparison to other sectors the 888 
group’s impact on the environment 
is relatively low as our product is 
largely digital. 888 achieved a B- CDP 
rating, and retaining membership of 
the FTSE4GOOD index. William Hill 
also made significant progress in 
this area prior to the completion of 
the acquisition including becoming 
certified as carbon neutral this year 
across its Scope 1 and Scope 2 
emissions – a fantastic achievement 
considering the size of our large retail 
estate. Our carbon reduction plan has 
been updated for the combined group 
and scenario analysis conducted by 
a cross functional team together with 
Board representation was completed 
in 2022. While we still have work to 
do, good progress has been made to 
develop additional risk planning and 
incorporate these into group strategy 
and long-term plans. Further details 
are included in the Sustainability report 
on pages 34 to 45. 

Andria Vidler
Chair of the ESG Committee
14 April 2023

Q&A

ESG: At the heart 
of decision making

Q/ Having recently taken over as Chair of the ESG 

Committee, what will your focus be over the next 12 months?

A/ Following the acquisition of William Hill in 2022 we have 

evolved our ESG framework taking account of the new 
combined business. That framework is called Player, 
People & Planet and through it we have bigger, bolder 
ambitions and my focus will be on ensuring that we have 
the strategy and structure in place to achieve those 
objectives whilst challenging the executive team to 
deliver on their plans. The focus for the next 12 months 
will be developing ESG KPIs for the combined group and 
implementing the strategies required to deliver on them. 
Player protection needs to be at the forefront of our 
thinking and we need to ensure we are doing out utmost 
to protect the small but important number of vulnerable 
customers who are at risk of harm from gambling.

Q/How does ESG factor into the Board’s decision making?

A/We have developed an ESG governance process to 
ensure that key decisions are brought to the ESG 
Committee who have oversight our three framework 
pillars. The Board has ultimate accountability and 
understands that to build a sustainable business and 
achieve our goals we must build long term, mutually 
beneficial relationships with players, ensure our 
colleagues thrive and ensure we protect the planet. The 
impact of the Board’s decisions on these and our other 
key stakeholders are considered in every item brought 
to the Board. Safer gambling is a key pillar of our ESG 
framework. We believe gambling to be entertainment, 
a fun, leisure activity. All decisions made by the Board 
are underpinned by our safer gambling approach. It is 
integrated into our day to day operations through formal 
controls such as risk assessments and also through 
embedding a safer gambling focused culture in our 
colleagues. We are establishing a range of goals related 
to different areas against which the Board will receive 
regular updates about progress. The executive team will 
also have ESG targets included as part of their annual 
bonus.

Q/ What have you been most impressed with in relation to 

ESG since you have joined the Board?

A/ In this challenging year with the combination of two 

businesses, I have been impressed with how colleagues 
across the group have worked together to understand 
each other’s operations and develop our new ESG 
framework. From a people perspective, the engagement 
of colleagues in our integration and plans for the future 
has been positive to see. In relation to player safety, I’ve 
been struck by the passion with which colleagues care 
about customer protection. From a product perspective 
we have some good features to build on; we launched an 
intuitive Profit & Loss product feature to the William Hill 
app and enhanced the control centre product on 888. 
Finally, I joined colleagues from across the business for 
two climate related scenario analysis workshops and I 
was impressed by the outputs which will build into our 
future risk management strategy.

888 Holdings PLC Annual Report & Accounts 2022

101

GOVERNANCEAUDIT COMMITTEE

Audit Committee

DEAR SHAREHOLDERS
On behalf of the Board, I am pleased to 
present the Audit Committee report for 
the financial year-ended 31 December 
2022. This has been a transformational 
year for the Group, with the acquisition 
of the William Hill business and the 
changing shape of the Group’s financial 
statements. The Committee’s primary 
functions were unchanged this year 
and included assessing the integrity 
of the Company’s financial statements, 
maintaining an appropriate relationship 
with and reviewing the independence 
and effectiveness of the Company’s 
external auditor, and reviewing the 
Company’s system of internal controls 
and risk management. I would once 
again like to thank my colleagues, Anne 
de Kerckhove and Limor Ganot for their 
support during another busy year!

In this letter I explain to shareholders 
the responsibilities of the Committee, 
highlighting those of particular importance 
this year. The pages following contain 
more detail on the matters considered. 

During the year, the Audit Committee has 
continued to carry out a key role within 
the Group’s governance framework, 
supporting the Board in monitoring 
and reviewing the systems for risk 
management, internal control and 
financial reporting. 

At the request of the Board, the 
Committee reviewed this Annual Report 
and advised it considers sufficient 
information has been provided to 
give shareholders a fair, balanced 
and understandable account of the 
business and allow them to assess its 
position and performance, business 
model and strategy. It also assessed 
the Group’s viability, in line with the 
Code requirements, prior to reporting 
to the Board for approval. Further, 
the Committee ensured that the 
financial performance aspects of all 
communications with shareholders 
were carefully considered.

While risk management remains a 
Board responsibility, the Committee 
has worked with the Board and 
Group management to ensure that 
significant risks are considered on an 
ongoing basis and that appropriate 
responsibilities and accountabilities for 
the related controls have been set. An 
associated Committee responsibility 
is to review the scope, nature and 
effectiveness of the work of the 

internal audit team, as well as ensuring 
that the business responds to the 
recommendations made. 

Internal audit work was conducted 
by Deloitte across the 888 business 
and by the William Hill internal audit 
team, supported by Grant Thornton, 
for the William Hill business. The scope 
of their plans were agreed with both 
management and the Committee to 
ensure they help the Board consider 
the effectiveness of controls over 
certain of the significant risks disclosed 
in these accounts. Going forward the 
internal audit work and plan will be 
managed by the Group’s Internal Audit 
team, which will agree the plan with the 
committee. The plan will be delivered 
with the support of the Deloitte internal 
audit team.

The Committee monitors and reviews 
the effectiveness and key aspects of 
the external audit process, including the 
annual audit plan and audit findings, 
as well as the auditors’ independence 
and objectivity. It also recommends 
the audit fee to the Board and sets 
the Company’s policy on the provision 
of non-audit services by the external 
auditor. EY UK is the auditor for the 
purposes of the Company preparing 
financial statements as required 
pursuant to the UK Listing Rules and 
the Disclosure and Transparency Rules. 
EY Gibraltar is the Company’s statutory 
auditor including for the purposes of 
issuing an audit report pursuant to the 
Gibraltar Companies Act 2014. 

Further information on the Committee’s 
responsibilities and the way they were 
discharged are available on 888’s 
corporate website: corporate.888.com. 
In light of the migration of tax 
residence of 888 Holdings plc to the UK 
in January 2022, the Committee’s terms 
of reference were amended to allow for 
meetings of the Committee also to be 
held in the UK.

We seek to respond to shareholders’ 
expectations in our reporting and 
would welcome feedback. I am 
available to speak with shareholders 
at any time and shall also be available 
at the Annual General Meeting in May 
2023 to answer any questions. 

Sincerely,

Mark Summerfield
Chair of the Audit Committee
14 April 2023

Mark Summerfield
Chair of the Audit Committee

KEY ACTIVITIES 2022
•  The Audit Committee has continued 
to carry out a key role within the 
Group’s governance framework, 
supporting the Board in monitoring 
and reviewing the systems for risk 
management, internal control and 
financial reporting.

•  Reviewed the updated risk register 

and framework following the 
acquisition of William Hill. 

•  Approved the internal audit plan for 
the year and received the internal 
audit reports.

•  Reviewed and recommended to 

the Board for approval the FY2021 
annual report and accounts and 
FY2022 half year results. 

•  Received reports from the external 
auditors on key audit findings. 

•  Reviewed and approved updates to 
policies including the Whistleblowing 
Policy, Anti-Bribery & Corruption 
Policy and Business Continuity Plan.

•  Oversaw the response to the UK 

Gambling Commission compliance 
assessments and remedial actions. 

Member of Committee

Mark Summerfield

Limor Ganot

Anne de Kerckhove

Meetings 
attended

5

5

4

102

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEHIGHLIGHTS OF THE COMMITTEE’S WORK DURING YEAR WERE CONSIDERATIONS OF:

Topic

Challenges Raised

The impact of changes to the 
complex legal and regulatory 
environment in which the Group 
operates on its business, sector 
and market, together with the 
Group’s ongoing engagement with 
regulatory bodies.

The assessment of the risks facing 
the business.

Integration and exceptional items

The viability statement and 
going concern statement prepared 
by management.

The Group’s exposure to corporation 
tax, gaming duties, VAT and similar 
taxes

Valuation of assets and liabilities 
acquired within William Hill business

The carrying value (including 
goodwill) of the US business

The Committee examined management’s assessment of legal and regulatory risks 
in key markets, focusing on any changes in the environment and communication 
with regulators, together with the appropriateness of the Group’s response. During 
the year there has been considerable engagement with the regulators in the UK 
and Gibraltar. While the committee has worked closely with the Group’s new Chief 
Risk Officer on the approach to the matters raised, the Group’s response to the 
regulators has been primarily handled at Board level. 

The Committee reviewed the risk register and risk appetite statement, updated to 
reflect the enlarged Group after the acquisition of William Hill to ensure that it is 
an accurate and relevant reflection of the Board’s approach to risk management. 
Moving forward, the committee is working with the Chief Risk Officer to embed 
enhanced risk management within the group. It is anticipated that once the new 
framework is complete, the Committee will become the Audit and Risk Committee.

The Committee reviewed the integration plans; ensuring the structure and 
governance of the programme was appropriate and that controls continue to be 
maintained throughout the integration programme.

The Committee reviewed the treatment of exceptional items, in particular those 
associated with the integration programme and agreed with management’s 
presentation of costs as exceptional.

The Committee reviewed management’s analysis of the Company’s going concern 
and viability statement, including updated forecasts, downside scenarios including 
an assessment of mitigations available to the Group and a reverse stress test and 
advised the Board accordingly. The Board has concluded that the Company has 
adequate resources to continue in operational existence for the foreseeable future.

The acquisition of William Hill and the planned integration of the two businesses 
allowed the opportunity for the Committee to review the tax arrangements in 
place within both business and approve an appropriate tax structure for the Group 
presented by management. A new UK Tax Strategy has been agreed and published 
on our website and the integration has been planned with tax considerations a 
key element. 

The Committee reviewed the analysis of the valuation of the assets and liabilities 
acquired within the William Hill business and the corresponding goodwill generated 
from the acquisition. This included the split of goodwill between segments and 
the valuation of specifically identified intangible assets on acquisition such as 
brand and customer relationships. It concurred with management’s view on the 
valuations and the corresponding goodwill value of £786m generated from the 
acquisition representing a number of factors such as the future growth of the 
William Hill business, potential to achieve buyer specific synergies and the value of 
the workforce. The Committee also reviewed the impairment testing of the goodwill 
acquired on the William Hill acquisition and concurred with management’s view 
that there were no impairments of this goodwill.

The Committee carefully considered the prospects of the US business given market 
developments and the changing economic environment. The latter has led to a 
significant increase in discount rates compared to the prior period. As such, and 
despite the opportunities provided by the regulation of certain US states, the 
Committee concurred with management’s view that an impairment of the US B2C 
business was required.

The Group’s anti-bribery,  
anti-money laundering and  
whistleblowing obligations.

The Committee reviewed the Company’s policies to ensure they remain relevant 
to the Company’s business and the regulatory environment in which it operates. A 
new whistleblowing policy, incorporating best practice across both businesses, has 
been agreed and announced.

888 Holdings PLC Annual Report & Accounts 2022

103

GOVERNANCEAUDIT COMMITTEE CONTINUED

HIGHLIGHTS OF THE 
COMMITTEE’S WORK DURING 
YEAR WERE CONSIDERATIONS 
OF: CONTINUED
The Group’s corporate governance 
arrangements, including the risk 
register, going concern and viability 
statements and corporate policies have 
been reviewed and updated in 2022 as 
a result of the acquisition of William Hill 
and the accompanying financing.

COMMITTEE COMPOSITION
During 2022, the Committee comprised 
three independent non-executive 
directors, being Mark Summerfield, 
Limor Ganot and Anne de Kerckhove.

Two members constitute a quorum. The 
Committee requires the inclusion of at 
least one financially qualified member 
with recent and relevant financial 
experience. The Committee Chair 
fulfilled that requirement. The Committee 
has competence relevant to the online 
gaming sector and all members of the 
Committee have an understanding of 
financial reporting, the Group’s internal 
control environment, relevant corporate 
legislation, the functions of internal and 
external audit and the regulatory and 
compliance framework of the business. 
Specifically, Mr. Summerfield was both 
an auditor and worked within the sector, 
Ms. de Kerckhove has extensive strategy, 
entrepreneurial and sector experience, 
and Ms. Ganot is both a qualified CPA 
and has extensive experience as a 
venture capital fund manager.

In addition to scheduled meetings, the 
Committee Chair met with the Chief 
Financial Officer and the internal 
and external auditors on several 
occasions. Although not members of 
the Committee, the Chair of the Board, 
Chief Executive Officer and Chief 
Financial Officer attend meetings, 
together with representatives from the 
internal and external auditors.

OUR WORK IN 2022
In planning its work, the Committee has 
reference to the significant risks that 
may have an impact on the financial 
statements. During the year there were 
no matters where there was significant 
disagreement between management, 
the external auditor and the 
Committee, or unresolved issues that 
required referring to the Board. The key 
matters discussed by the Committee 
during the year were as follows:

Legal and regulatory environment 

The Group operates within an 
increasingly regulated marketplace 
and is challenged by regulatory 

requirements across all areas of its 
business. This creates risk for the 
Group as non-compliance can lead 
to financial penalties, reputational 
damage and the loss of licences to 
operate. As part of this process, the 
Board and Audit Committee received 
updates from management and 
discussed follow-up actions in response 
to regulatory matters relating to 
customer activity in prior periods. The 
Group manages its regulatory risk with 
input from its legal advisers in order 
to operate its business in compliance 
with relevant regulatory requirements. 
The Group works with its lawyers and 
Chief Risk Officer to produce regular 
updates so that the Board and 
Audit Committee understand what is 
happening in the regulatory landscape.

During 2022, the Board and Audit 
Committee received regulatory 
briefings from the Company’s 
lawyers and reviewed updates on 
the management of regulatory risk 
from the Chief Risk Officer, as well as 
reviewing the status of litigation and 
regulatory reviews involving the Group 
and the related accounting for the 
Group’s obligations in the financial 
statements. The Committee considered 
the evolving risk environment and 
approved the proposed alignment 
of approaches between 888 and 
William Hill as regards Austrian 
player litigation. It has also approved 
changes to compliance and quality 
assurance controls in other markets 
where the regulatory regime has 
evolved. Please refer to note 22 of the 
financial statements for further detail 
on Austria player litigation specifically.

The Audit Committee also had a key 
role during 2022 working with the 
Board in overseeing the Company’s 
response to the UK Gambling 
Commission compliance assessments 
and ensuring all remediation actions 
were executed by management 
in response to the Gambling 
Commission’s findings. The Committee 
was also involved in the engagement 
with the UKGC regarding the license 
review of William Hill, despite the fact 
that it was related to activity before 
the acquisition date.

Acquisition accounting

As set out on note 16, the acquired 
assets and liabilities of William Hill 
have been valued on acquisition with 
the remaining value recognised as 
goodwill. The Committee reviewed 
the analysis of the valuation of the 
assets and liabilities acquired within 
the William Hill business and the 

corresponding goodwill generated 
from the acquisition. This included the 
split of goodwill between segments and 
the valuation of specifically identified 
intangible assets on acquisition such 
as brand and customer relationships. It 
concurred with management’s view on 
the valuations and the corresponding 
goodwill value of £786m generated 
from the acquisition representing a 
number of factors such as the future 
growth of the William Hill business, 
potential to achieve buyer specific 
synergies and the value of the 
workforce.

Taxation 

The Board oversees and sets the 
Group’s tax strategy and evaluates 
tax risk. In undertaking this task, the 
Group’s internal tax team is supported 
by external legal and tax advisers. 
During the year, the Group’s Head of 
Tax has kept the Board and Audit 
Committee apprised of both existing 
and emerging tax risks as well as an 
assessment of the tax risks across the 
enlarged Group, in particular as the 
organisational design of the Group has 
evolved. 

In 2022, the Board and Audit Committee 
discussed the Group’s tax related 
matters including the Group’s tax and 
intellectual property holding structure. 
and the tax impact of organisational 
and operational change across 
the new combined business. The 
Committee also received detailed 
updates on the tax implications of 
migrating the tax residency of 888 
Holdings plc to the UK which was 
effected in January 2022 and a report 
from advisers on the indirect tax 
issues relating to the Group’s Spanish 
operations. The Committee noted 
that the Group registered for taxes in 
relevant jurisdictions in order to ensure 
timely reporting and payment on 
the correct basis, while reserving its 
position concerning contesting possible 
existence of a liability in appropriate 
cases. For further information, see notes 
9 and 26 to the financial statements.

Goodwill and impairment reviews

As set out in note 12 to the consolidated 
financial statements, the Group 
has significant goodwill and other 
intangible assets identified on 
acquisition relating to the acquisitions 
of William Hill and the US B2C 
businesses. 

The Committee reviewed the cash 
flow forecasts supporting the carrying 
value of goodwill and other intangible 
assets including the key assumptions 

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888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEand estimates as well as the impact 
of the recent and potential regulatory 
developments and the impact of 
the external economic environment 
on discount rates. This led to an 
impairment required in relation to the 
carrying value of the US B2C business 
driven by the market developments 
and developing strategy of the US 
business as well as increasing discount 
rates. There were no impairments 
noted relating to the goodwill 
recognised on acquisition of William Hill.

The Committee reviewed whether there 
were other triggers for impairment 
across the remainder of the Group 
with an impairment noted surrounding 
specific items of software acquired 
with William Hill that is not required by 
the Group going forward.

Revenue Recognition and 
Development Costs Capitalisation

Revenue recognition and the 
capitalisation of development costs 
are areas of material risk in relation 
to the preparation of the financial 
statements. The Committee has 
considered the Group’s accounting 
policies in these areas, including 
the respective policies of 888 and 
William Hill and the alignment of these 
policies and has concluded that the 
Group’s recognition of income and 
capitalisation of development costs is 
appropriate.

IT systems

888’s IT systems are complex and 
predominantly developed in-house 
and the current framework is more 
complex as the integration of IT 
systems between 888 and William Hill 
is still in progress. The success of the 
business relies on the development 
of IT platforms that are innovative 
and appealing to customers. In 
addition, the integrity and security 
of the IT systems are vital from a 
commercial standpoint as well as to 
ensuring a robust control environment. 
The 888 and William Hill businesses 
currently operate on different ERP 
finance systems. The Committee has 
considered this within the context 
of the preparation of the financial 
statements and notes the transition 
onto one ERP finance system as part of 
the integration programme.

The Audit Committee oversaw internal 
audit’s continuing review of the Group’s 
cyber incident response capability and 
as an outcome of this process the 
Company obtained the ISO14001 in 2022.

Internal controls and risk 
management

The Board has overall responsibility for 
ensuring that the Group maintains a 
sound system of internal control. There 
are inherent limitations in any system 
of internal control and no system can 
provide absolute assurance against 
material misstatements, loss or failure. 
Equally, no system can guarantee 
elimination of the risk of failure to meet 
the objectives of the business. Against 
this background, the Committee has 
together with the Board developed 
and maintained an approach to risk 
management that incorporates risk 
appetite and tolerance, the framework 
within which risk is managed and 
the responsibility and procedures 
pertaining to application of the policy.

The Group is proactive in ensuring that 
corporate and operational risks are 
identified, assessed and managed 
by identifying suitable controls. A 
corporate risk register is maintained 
which details

1. 

 The risks and impact they may have;

2.  Actions to mitigate risks;

3. 

 Risk scores to highlight the 
likelihood and implications 
of occurrence;

4.  The owners of risks; and

5.  Target dates for actions to mitigate.

A description of the principal risks is 
set out on pages 61 to 66.

The Board, supported by the Audit 
Committee, has confirmed that it has 
carried out a robust assessment of 
the principal risks facing the Group, 
including those which threaten its 
business model, future performance, 
solvency or liquidity. 

In addition to the matters described 
above, the work of the Committee 
during the year included:

•  Reviewing the draft interim and 
annual reports and considering:

1. 

 The accounting principles, 
policies and practices adopted 
and the adequacy of related 
disclosures in the reports;

2.  Application of IAS 36 and 38;

3. 

 The significant accounting 
issues, estimates and 
judgements of management in 
relation to financial reporting;

4.   Whether any significant 

adjustments were required 
arising from the audit; 

5.   Compliance with statutory tax 

obligations and the Company’s 
tax policy;

6.   Whether the information set 

out in the Strategic Report was 
balanced, comprehensive, clear 
and concise and covered both 
positive and negative aspects 
of performance; and

7. 

 Whether the use of “alternative 
performance measures” 
obscured IFRS measures.

•  Meeting with internal and external 
auditors, both with and in the 
absence of the executive directors.

•  Reporting to the Board on how it 
has discharged its responsibilities.

•  Making recommendations to the 
Board in respect of its findings in 
respect of all of the above matters.

•  Review and approval of the external 

audit fee.

The Board considers that the processes 
undertaken by the Audit Committee 
continue to be appropriately robust 
and effective and in compliance with 
the guidance issued by the FRC. 

The Committee believes that 
appropriate internal controls are 
in place through the Group. As 888 
and William Hill are integrated, the 
organisational structure is being 
brought together to ensure that 
there are clear lines of responsibility 
and bringing together the most 
effective control processes across 
both businesses. The Committee 
also believes that the Company 
complies with the FRC Guidance 
on Risk Management, Internal 
Control and Related Financial and 
Business Reporting.

GOING CONCERN AND 
FINANCIAL VIABILITY
During 2022, the Committee reviewed 
the appropriateness of adopting the 
going concern basis of accounting 
in preparing the full year financial 
statements, and assessed whether the 
business was viable in accordance with 
the Code. As part of the assessment, 
the Committee closely scrutinised the 
Group’s major risks, both individually 
and how they might occur in 
combination, their financial impact, 
how they are managed, the availability 
of finance and the appropriate 
period for assessment. This included 
detailed modelling of the Company’s 
assumptions underlying its forecast. 

888 Holdings PLC Annual Report & Accounts 2022

105

GOVERNANCE 
 
 
 
 
 
 
AUDIT COMMITTEE CONTINUED

GOING CONCERN AND 
FINANCIAL VIABILITY 
CONTINUED
In its going concern assessment, the 
Directors have considered a range of 
plausible downside scenarios as well 
as considering separate reverse stress 
tests. It has also considered the further 
actions available to the Group to 
conserve cash to mitigate the impact 
of any severe but plausible downside 
scenarios occurring. 

The Committee challenged the 
identification of these scenarios linked 
to significant risks and the assumptions 
comprising the viability analysis carried 
out by management, and deemed 
appropriate the going concern basis 
of accounting and disclosure around 
both going concern and the viability 
statement. The Group’s viability 
statement is on page 67. 

FAIR, BALANCED 
AND UNDERSTANDABLE
The Committee considered whether the 
2022 Annual Report is fair, balanced 
and understandable, and whether it 
provides the necessary information 
to shareholders to assess the Group’s 
performance, business model and 
strategy. The Committee considered 
management’s assessment of items 
included in the financial statements 
and the prominence given to them 
and ensured it followed a framework 
which supports the inclusion of key 
messaging, market and segment 
reviews, performance overviews, 
principal risks and other governance 
disclosures. The Committee also 
ensured that sufficient forward-looking 
information is also provided and a 
balance is sought between describing 
potential challenges and opportunities.

The Committee and subsequently 
the Board were satisfied that, taken 
as a whole, the 2022 Annual Report 
and Accounts are fair, balanced 
and understandable. The Committee 
ensured the steps undertaken by 
management were performed 
such that the Annual Report and 
Accounts remains fair, balanced and 
understandable including the following 
processes:

•  The Group’s Finance Department, 
Director of Investor Relations, 
Company Secretary and legal 
advisers initiate the process in 
coordination with the Group’s 
public relations advisers, focusing 
on main themes and financial 
trends which primarily inform 
the Executive Chair’s Statement, 
Strategic Report and Business 

& Financial Review. The draft 
statements are then reviewed and 
comments provided by Group 
senior management. Input was 
also provided by the Company’s 
Risk team, Reward team and 
Remuneration and ESG consultants.

•  The Group’s Company Secretary 
leads the process of compiling 
the relevant legal and corporate 
governance sections, and obtains 
input from Group legal advisers, 
senior management and Board 
members as required.

•  The Group’s Risk team draft the 
regulatory review and risk report 
supported by legal advice received 
by the Group and developments in 
relevant risks and risk discussions 
held by the Board.

•  The Group’s remuneration consultant 
drafts the Directors Remuneration 
Report (including the Remuneration 
Policy) which is then reviewed by 
the Group’s Reward team and the 
Remuneration Committee.

•  The Group’s Finance Department 
prepares the accounts. These 
are audited by the Company’s 
auditors, who check amongst 
other matters that the Group 
has given appropriate attention 
to any relevant changes in 
accounting policies.

•  The Group’s CFO, Group Financial 
Controller and Director of Investor 
Relations review the entire Annual 
Report & Accounts and lead an 
iterative process pursuant to 
which the relevant internal and 
external stakeholders review and 
provide comments.

•  The draft Annual Report & Accounts 

is presented to the Committee, 
which is also in possession 
of a detailed report from the 
external auditor, where a detailed 
discussion is held regarding key 
disclosures and the Committee’s 
recommendations are provided to 
the Board. 

•  The Annual Report & Accounts is 
finally reviewed by the full Board 
for approval.

•  Adequate time is given to each of 

the above steps to allow for full and 
meaningful review.

PERFORMANCE OF 
AUDIT COMMITTEE
The Audit Committee’s performance 
was evaluated as part of the external 
Board evaluation in 2022 as detailed 
on page 106. The overall conclusion 

106

888 Holdings PLC Annual Report & Accounts 2022

of the review was that the Committee 
remains effective in discharging its 
functions and reporting to the Board.

INTERNAL AUDITORS
The Internal Audit team provides 
independent assurance over the 
Group’s risk management and internal 
control processes. The 888 internal 
audit function has historically been 
outsourced to Deloitte Israel, including 
in the period prior to the acquisition 
of William Hill and therefore Deloitte 
Israel were responsible for providing 
the Internal Audit plan. The Audit 
Committee reviewed and monitored 
the internal audit plan in accordance 
with the principal risks to 888’s business 
as set out in the Risk Register. 

Since the acquisition of William Hill, the 
incumbent William Hill Head of Internal 
Audit took responsibility as Head of 
Internal Audit across the 888 Group 
and has worked with Deloitte Israel 
across the remainder of the year.

The Committee has reviewed reports 
from both the in-house Internal 
Audit team and Deloitte Israel in 
relation to all internal audit work 
carried out during the year and 
monitored responses and follow ups 
by management to internal audit 
findings. In 2022, the Committee have 
received reports on Customer Due 
Diligence procedures, GAMSTOP – 
General IT Controls, Whistleblowing 
Policy, Accounts Payable processes; 
Payroll processes; Anti-bribery and 
corruption; procurement; integration; 
third party management and software 
management as well as presenting 
the 2023 internal audit plan. The 
Committee also received reports 
from FTI consulting, a UK compliance 
specialist, who were engaged to review 
888 UK compliance controls and the 
Committee monitored responses and 
follow ups by management to their 
findings.

Certain matters were identified which 
required modifications to procedures 
and improved controls, which either 
have been or are being implemented 
by management. 

EXTERNAL AUDITORS
EY has been the Company’s external 
auditor since their appointment in 
2014. The partners responsible for the 
external audit are Angelique Linares, 
a partner in EY’s Gibraltar office, and 
Marcus Butler, a partner in EY’s London 
office. Angelique and Marcus have 
been responsible for 888’s audit since 
2018 and 2021 respectively. 

GOVERNANCEThe Committee has reviewed the 
performance of EY in relation to the 
888 audit, a process which involved all 
Board members and senior members 
of 888’s finance function. Specific 
consideration was given to:

•  Ensuring that safeguards put 

in place by the auditor against 
independence threats are sufficient 
and comprehensive;

•  Ensuring that the quality and 

transparency of communications 
from the external auditors are 
timely, clear, concise and relevant 
and that any suggestions for 
improvements or changes are 
constructive; 

•  Determining whether they had 

exercised professional scepticism, 
with regards to the reliability 
of evidence provided, the 
appropriateness and accuracy 
of management responses to 
questions, considering potential 
fraud and the need for additional 
procedures and the willingness 
of the auditor to challenge 
management assumptions;

•  Considering if the quality of the 

audit engagement team is sufficient 
and appropriate – including the 
continuity of appropriate industry, 
sector and technical expertise.

Feedback is provided to the external 
auditor by the Audit Committee 
through one-to-one discussions 
between the Chair of the Audit Committee 
and the audit firm partner. Each year, 
the results of the review of the EY audit 
practice by the regulator is discussed 
with the audit team to determine the 
relevance to the 888 audit and how the 
team needs to respond. 

The conclusions reached by the 
Committee were that EY had 
performed the external audit in 
a professional manner, and it 
was therefore the Committee’s 
recommendation that the 
reappointment of EY be proposed to 
shareholders at the Annual General 
Meeting to be held in May 2023. 

The Committee reviewed the 
reports prepared by the external 
auditors on key audit findings and 
any significant deficiencies in the 
financial control environment, as 
well as the recommendations made 
by EY to improve processes and 
controls together with management’s 
responses to those recommendations. 
EY highlighted a small number of 
specific internal control weaknesses 
and management has committed 

to making appropriate changes to 
controls in areas highlighted by EY.

AUDIT TENDER 
The Company is proposing to 
undertake an audit tender exercise, the 
result of which will not be known until 
after the 2023 AGM has been held. In 
the interim period, EY has indicated its 
willingness to continue to act as the 
Company’s auditor until the outcome 
of the tender has been concluded. An 
update on the outcome of the tender 
exercise will be communicated once it 
has been completed.

The audit contract was last tendered 
for the year ended 31 December 
2014 and no contractual obligations 
existed that acted to restrict the 
Audit Committee’s choice of external 
auditors. Under the EU Audit 
Regulation and the Competition 
and Markets Authority “The Statutory 
Audit Services for Large Companies 
Market Investigation (Mandatory Use 
of Competitive Tender Processes and 
Audit Committee Responsibilities)” 
Order 2014, the Company is required 
to run a competitive tender process 
in respect of auditor appointment no 
later than 31 December 2023 year 
end. The Board is planning to perform 
an audit tender process starting in 
Q2 2023 and concluding in Q3 2023. 
The Committee notes and confirms 
compliance with the other provisions 
of the Competition & Markets Authority 
Order 2014 in respect of statutory audit 
services for large companies.

AUDIT AND NON-AUDIT WORK
The Audit Committee remains mindful 
of the attitude investors have to the 
auditors performing non-audit services. 
The Committee has clear policies 
relating to the auditors undertaking 
non-audit work and monitors the 
appointment of the auditors for any 
non-audit work involving fees above 
£25k, with a view to ensuring that 
non-audit work does not compromise 
the auditors’ objectiveness and 
independence. The Committee is 
committed to ensuring that fees for 
non-audit services performed by 
the auditors will not exceed 70% of 
aggregate audit fees measured over a 
three year period.

Fees payable to the auditor for audit 
and non-audit services are set out in 
note 5 to the Financial Statements on 
page 165..

This year, in undertaking the circular 
and prospectus for the proposed 
acquisition of William Hill and associated 
capital raise and debt issuances in 
2022, the Company required the work 

of a reporting accountant, including 
an independent report on the working 
capital statement. 

While the Audit Committee believed 
that EY, as our auditor, was best 
placed to perform this service, 
it was conscious of not wanting 
to compromise EY’s auditor 
independence and therefore engaged 
with both EY and the FRC on this 
matter. Having obtained the FRC’s 
clearance for EY to perform this work, 
the Audit Committee approved EY 
being appointed. Given the timing of 
the work, clearance was obtained to 
exceed the 70% non-audit fee cap for 
both the year ending 31 December 
2021 and the year ending 31 December 
2022.

As a result of EY’s work on the circular 
and prospectus for the acquisition of 
William Hill and associated capital 
raise and debt issuances, total fees for 
non-audit services represented 34% 
(2021: 296%) of the total audit fees.

Factors considered by the Audit 
Committee in being satisfied as to 
EY’s continued auditor independence 
in relation to undertaking this work 
included:

•  The nature of the work and the 
relevant independence threats 
and safeguards put in place by 
EY. For example, the working 
capital exercise was carried out 
by a separate team and led by a 
separate engagement partner. In 
addition, there was no self-review 
threat as EY did not prepare any 
information used for financial 
reporting;

•  The reporting accountants work 

provided is permissible under the 
FRC Ethical Standard; and

•  EY have not performed perform 
any other significant non-audit 
services for the year ending 31 
December 2021 or the year ending 
31 December 2022.

 In conclusion, the Committee remains:

•  Satisfied with the effectiveness 
of the external audit and the 
interaction between the auditors 
and the Committee;

•  Satisfied as to the auditor’s 
qualifications, expertise and 
resources; and

•  Confident that EY’s objectivity and 
independence are not in any way 
impaired by the provision of non-
audit services.

888 Holdings PLC Annual Report & Accounts 2022

107

GOVERNANCEREMUNERATION COMMITTEE

Remuneration Committee

In my Annual Statement last year I said 
that the Committee would review the 
Executive Director’s Remuneration 
Policy and operation of policy to 
ensure it continued to be appropriate 
in light of our business combination. 
The Committee carried out the review 
during the year, noting that the Policy 
is subject to its triennial vote at our 
2024 AGM, and concluded that no 
changes are required for 2023. 

The only Policy matter that the Committee 
committed to consider as part of the 
Policy review is annual bonus deferral. 
The Executive Directors are currently 
required to defer bonus over 100% 
of salary into shares that will vest in 
three equal tranches over 1, 2 and 3 
years and the Committee has noted 
investor preference for a portion of any 
bonus paid to be deferred. As such, the 
Committee has determined that when 
the Policy is renewed at the 2024 AGM 
it will provide that at least one-third of 
any bonus paid is deferred into shares 
and will ensure that any bonus paid to 
new Executive Directors for 2023 prior 
to our Policy renewal will be voluntarily 
deferred on the same basis. 

The Committee will consider again 
during the course of 2023 whether any 
other changes to Policy are required 
in advance of the 2024 triennial AGM 
policy vote. 

BOARD CHANGES
We announced on 30 January 2023 
that our Chief Executive Officer, 
Mr Pazner, stepped down from his role 
with immediate effect and he left the 
business on 3 March 2023. All unvested 
deferred share bonus awards and 
long-term incentive awards lapsed on 
cessation. Salary and normal benefits 
will be paid for the duration of the 
notice period. Certain relocation 
payments will also continue. There will 
be a duty to mitigate all payments.

DEAR SHAREHOLDER,
I am pleased to present the Directors’ 
Remuneration Report for the year ended 
31 December 2022. This report sets out:

•  my statement on the activities and 
decisions of the Remuneration 
Committee during the year; 

•  the annual report on remuneration, 
which explains how the current 
directors’ remuneration policy was 
implemented in 2022 and how 
the policy will be implemented 
in 2023; and

•  the directors’ remuneration policy 
which was approved in May 2021.

As a company incorporated in 
Gibraltar, 888 Holdings plc is not 
bound by UK law or regulation in the 
area of Directors’ remuneration to 
the same extent that it applies to UK 
incorporated companies. However, by 
virtue of 888’s Premium Listing on the 
London Stock Exchange and reflecting 
the Committee’s approach to good 
governance and investor expectation, 
we have prepared this report in line 
with the requirements of the Directors’ 
Remuneration Reporting regulations. 

OVERVIEW OF 2022 
AND REVIEW OF POLICY
2022 has been a transformational year 
for 888 with the acquisition of the non-
US business of William Hill in July. The 
acquisition has resulted in a significant 
increase in the business’ scale and 
complexity, diversifying our offering 
and providing a powerful platform for 
sustained growth over the medium and 
long-term. 2022 has also been a difficult 
year with our operating environment 
becoming more challenging and 
moderation in market growth rates. 
Furthermore, in early 2023 we also 
announced the departure of our CEO 
and CFO with our CFO remaining with 
the business until the end of the 2023. 
Looking forward, 2023 will be another 
year of change for the business as 
we continue to progress with the 
integration of the two businesses to 
create an improved operating model 
delivering efficiencies, higher profit 
margins and shareholder return.

Anne de Kerckhove
Chair of the Remuneration 
Committee

KEY ACTIVITIES 2022
•  Review of the Executive Directors’ 
Remuneration Policy in light of the 
acquisition of William Hill

•  Review of performance targets for 
in-flight LTIP awards in light of the 
William Hill acquisition 

•  Review of long-term incentive 

plan rules

•  Determination of 2022 
remuneration outcomes

•  Review of application of 

policy for 2023

•  Investor consultation on Executive 

remuneration matters for 
2022 and 2023

•  Determination of leaving 

arrangements for the former CEO

•  Determination of remuneration 
arrangements for the CFO 

Member of Committee

Anne de Kerckhove

Mark Summerfield

Limor Ganot

Meetings 
attended

4/4

4/4

4/4

108

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEFollowing the CEO’s departure, our 
non-executive Chair Lord Mendelsohn 
assumed the role of Executive Chair 
on a full-time interim basis until a new 
CEO is appointed. As Executive Chair, 
Lord Mendelsohn will receive a fee 
of £670,000 p.a. He will not receive 
pension, annual bonus or long-term 
incentives. His fee will revert to 
£320,000 p.a. when his role transitions 
back to non-executive Chair. 

As announced on 13 January 2023, the 
Board and Mr Dafna, Chief Financial 
Officer, mutually agreed that he will 
step down from the Board and as Chief 
Financial Officer. Mr Dafna will continue 
as Chief Financial Officer during 
his notice period until a new CFO is 
appointed. His remuneration for FY23 is 
set out below in the section explaining 
the operation of policy for FY23. He will 
be treated as a good leaver in respect 
of his unvested deferred bonus share 
awards and LTIP awards. Unvested 
deferred bonus shares will be retained 
in full and vest on the usual vesting 
date and LTIP awards will be subject to 
time-prorating and performance, also 
vesting at the usual time with the post-
vesting holding period still applicable. 

The Board was pleased to announce 
in 2022 the appointment of Andrea 
Gisle Joosen and Andria Vidler in 
July 2022 as Non-Executive Directors. 
Randy Freer was also appointed as 
a Non-Executive director but stood 
down on 31 August 2022 as a result 
of increased time commitments. In 
addition, following the Group’s largest 
shareholder, Sinitus Nominees Limited 
in trust on behalf of Dalia Shaked, 
exercising its right to appoint a  
Non-Executive director, Ori Shaked 
was appointed as a Non-Executive 
Director in September 2022. The  
Non-Executive Directors receive fees 
which are in line with the fees for other 
Non-Executive Directors. 

REVIEW OF INCENTIVE 
TARGETS IN LIGHT OF 
WILLIAM HILL ACQUISITION
The Committee has reviewed the 
performance targets for 2021 and 
2022 in-flight LTIP awards following the 
business combination and considered 
if any adjustments are appropriate 
to take into account the expected 
performance of the larger business. 
No adjustments are required for the 
TSR elements of in-flight awards, and 
therefore the performance target 
range will remain as median to median 
+10% p.a.

For the 2021 award, the 2020 EPS 
is rebased to 21.27 pence to reflect 
the performance of the combined 
business with the Committee agreeing 
that no changes should be made 
to the 3% to 9% CAGR target range. 
For the EPS element of these awards 
to vest an adjusted EPS of 23.24 pence 
for threshold and 27.54 pence for 
maximum vesting is required in FY23. 
For the 2022 award, the 2021 EPS is 
rebased to 19.85 pence to reflect the 
performance of the combined business 
with both threshold and maximum 
targets increased to 26.25 pence to 
29.13 pence being a range of 9.8% 
CAGR at threshold to 13.6% CAGR at 
maximum reflecting strong EPS growth 
expectations for FY24 and taking into 
account our commitment to deliver EPS 
of at least 35 pence by 2025. 

REMUNERATION OUTCOMES 
FOR 2022
The annual bonus for 2022 was 
based on 888 (excluding William Hill) 
performance with 50% based on 
adjusted EBITDA, 20% on revenue 
excluding the US business and 30% 
on the achievement of strategic 
objectives. Adjusted EBITDA and 
revenue were below threshold. 
Performance against the strategic 
objectives accounting for 30% of 
the bonus was determined at 47.5% 
of maximum and 14.25% of the total 
bonus. However, given there is no 
payment under either of the financial 
elements, the underlying performance 
of the business and the shareholder 
experience, the Committee determined 
that no bonus should be payable. 

Full details of the targets and actual 
performance are set out on page 119.

The LTIP awards granted in 2020 
were based 50% on relative TSR 
performance and 50% on adjusted 
EPS performance measured over 
three financial years to 31 December 
2022. 888’s TSR was -37.4% over the 
performance period resulting in no 
vesting of that element. Given the 
timing of the business combination 
with only 6 months before the end of 
the 3 year performance period (ending 
31 December 2022), the Committee 
determined that there should be no 
changes to the targets for the 2020 
LTIP with performance against targets 
assessed on the 888 business alone. 

Adjusted EPS growth over the 
performance period, based on 888 
only, was 15.3% CAGR which is above 
the maximum target of 9% CAGR, 
and therefore this element will vest in 
full. The Committee has considered 
carefully whether the level of vesting 
is appropriate. The CEO’s 2020 LTIP 
award has lapsed on his cessation of 
employment. The CFO’s 2020 award 
was pro-rated on grant to reflect his 
appointment in October 2020 with 
a delayed grant date in March 2021 
at a grant share price of £3.49. The 
Committee is comfortable that the 
level of vesting is appropriate for the 
CFO, taking into account performance 
against the targets and adjusted EPS 
achieved for the 888 business. The 
Committee also noted the lapsing 
of the TSR element of the award 
reflecting the shareholder experience 
and the overall vesting value of the 
award of £16,318 as well as wider 
remuneration decisions and outcomes, 
including no bonus payment for 2022 
and a scaled back LTIP award for 
2023. The Committee is satisfied there 
is no windfall gain to be considered 
noting both the current share price, 
the number of shares subject to the 
award as a result of the pro-rating 
and the share price of £3.49 on grant. 
The CFO’s award will not vest until 
March 2024 because of the delayed 
grant providing ongoing alignment to 
shareholder interests.

888 Holdings PLC Annual Report & Accounts 2022

109

GOVERNANCEfor all share awards. This will enable 
us to manage our share dilution while 
providing LTIP awards beyond our 
most senior colleagues as well as our 
all employee share plan. The maximum 
performance share plan award limit 
in the LTIP is 300% of salary providing 
flexibility to grant market competitive 
incentives in all our markets including 
those where packages may have 
a significantly greater weighting to 
long-term incentives. Our AGM notice 
provides further details about this 
plan which aligns to standard market 
practice. 

CONCLUSION
The Committee is comfortable that the 
remuneration policy has operated as 
intended for 2022.

Looking to 2023, the Board has 
commenced searches to identify 
successors for both Executive 
Directors and the remuneration for 
the individuals to be appointed will 
be in line with the current shareholder 
approved policy. As the integration 
of 888 and William Hill progresses 
ahead of our next policy vote at the 
2024 AGM, the Committee will review 
the Policy to ensure it provides the 
structure and necessary flexibility to 
enable us to incentivise and reward 
management for the successful 
integration and growth of our business. 
The policy review will be led by Andrea 
Joosen, who will become Committee 
Chair in my stead at the 2023 AGM. 

I look forward to shareholders’ support 
for the shareholder resolution for my 
Annual Statement and our Annual 
Report on Remuneration, and for the 
renewal of our long-term incentive plan 
at our Annual General Meeting to be 
held on 23 May 2023.

Anne de Kerckhove
Chair of the Remuneration Committee
14 April 2023

REMUNERATION COMMITTEE CONTINUED

APPLICATION OF POLICY 
FOR 2023
The salaries of our former CEO and 
CFO were not increased for 2023. With 
the departure of our CEO and our CFO 
working his notice period, he will be 
eligible for a bonus in 2023, based on 
his normal annual bonus opportunity 
of 150% of salary. The annual bonus 
will be determined as to 60% on Group 
operational targets equally weighted 
between revenue, EBITDA, EBITDA 
margin, regulatory compliance and 
ESG scorecard (weighted 50% safer 
gambling, 25% environmental impact, 
25% employee engagement) and 40% 
by specific integration objectives with 
40% weighted to operational cashflow 
and the remainder to critical business 
integration priorities.

The measures for 2023 ensure a 
continued focus on top and bottom 
line noting the importance of cashflow, 
servicing and reducing debt as well as 
other continuing integration priorities. 
The bonus measures also acknowledge 
the importance and significant focus 
required on compliance, regulation and 
safer gambling as well as broader ESG 
sustainability and employee engagement.

Investors will understand how critical 
2023 is for the business to establish the 
basis for future earnings growth and 
to achieve our commitment to deliver 
EPS of at least 35 pence by 2025. For 
this reason the Committee has agreed 
exceptionally to award a 2023 LTIP 
to the CFO, which comprises 180,812 
shares. The number of shares has 
been calculated based on a pro-rated 
award of 50% of salary, discounted 
by 30% to reflect the significant fall in 
share price since the awards granted 
in 2022, and based on the share price 
on 14 February of 67p. This results in 
an LTIP award of 35% of salary. The 
LTIP award will be subject 50% to 
adjusted earnings per share growth 
targets of 33.4 pence to 36.6 pence 
which are aligned to our 2025 EPS 
commitment and 50% on relative TSR. 
The award will vest at the normal time 
and be subject to a two-year post-
vesting holding period. The Committee 
understands that it is unusual to grant 
an LTIP award to an executive director 
during their notice period. However, 
noting the period of time it is expected 
the CFO will be working with the business, 
the criticality of performance for 2023 
as the basis for growth to 2025 as 
well as the departure of our CEO, the 

Committee has determined that this is 
appropriate in all the circumstances. 
The Committee retains the discretion to 
scale back the formulaic outcome of all 
incentive awards taking into account 
matters such as underlying business 
performance and the shareholder 
experience. 

WIDER WORKFORCE 
REMUNERATION
Our approach to the workforce salary 
review for 2023 took into account the 
considerable uncertainty in the global 
economy with high inflation and cost 
of living pressures affecting colleagues 
in all of our locations as well as overall 
cost pressures within the business. 
The salary budget for 2023 is focused 
on our less senior colleagues, with 
increases taking into account both 
seniority and location. In addition, 
for our UK retail colleagues, we were 
pleased to increase the hourly rate to 
a minimum of £10.90 which reflects the 
Real Living Wage in the UK in 2023. 

Our all employee Save As You Earn 
share option scheme was approved by 
shareholders at our 2022 AGM and it is 
expected participation will be offered 
to colleagues later in 2023. 

RENEWAL OF LTIP
Our current long-term incentive plan 
expires in 2025 and the Committee 
is taking the opportunity to renew 
the plan at the 2023 AGM to ensure 
we have the necessary flexibility for 
the grant of LTIP awards to our below 
board colleagues. The long-term 
incentives for our Executive Directors 
will continue to be covered by our 
shareholder approved remuneration 
policy. The new plan is substantially 
in the same format as the current 
LTIP but provides flexibility to make 
deferred bonus share awards and 
enables us to adapt both vesting 
and performance periods for below 
board LTIP participants to support our 
remuneration strategy and ensure we 
are providing incentives that are both 
market competitive in all the markets 
in which we operate and effective 
in incentivising the performance of 
the business and shareholder return. 
We use our LTIP as a mechanism for 
incentivisation and retention and 
make awards to colleagues within 
the business and not just at our most 
senior management tiers. For this 
reason our new plan removes the 5% 
dilution limit but retains the 10% limit 

110

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GOVERNANCEDIRECTORS’ REMUNERATION REPORT

REMUNERATION POLICY TABLE
The table below sets out the remuneration policy which was approved by shareholders at the Annual General Meeting held 
on 20 May 2021. The policy is intended to apply for the three-year period from the 2021 AGM. 

APPROACH AND CONSIDERATIONS IN REVIEWING THE DIRECTORS’ REMUNERATION POLICY 
The review of the Policy is carried out by the Remuneration Committee, in the absence of the Executive Directors 
where necessary to manage potential conflicts of interest, and with the advice of our remuneration consultant Korn Ferry. 
The Committee’s review process includes consideration of how the current policy aligns to and supports the business 
strategy. The Committee considers market, regulation and governance developments as well as wider pay context, such 
as pay ratios and group reward arrangements. The Committee also considers the guidelines of shareholder representative 
bodies and proxy agencies and investor expectations. As part of this process the Committee will also consult with its largest 
shareholder and consider feedback received. 

FACTORS CONSIDERED IN REVIEWING THE POLICY AND CONSIDERING ITS OPERATION
The Committee considered as part of its most recent review, and is comfortable that, the Remuneration Policy and its 
implementation are fully consistent with the factors set out in Provision 40 of the UK Corporate Governance Code (set 
out below): 

•  Clarity: The Policy and the way it is implemented is clearly disclosed in this policy section of the Remuneration Report 

and the Annual Statement and supporting reports.

•  Simplicity: The Policy is simple and straightforward, based on a mix of fixed and variable pay. The annual bonus and LTIP 

include performance conditions which are aligned with key strategic objectives of the business.

•  Risk: Performance targets for the incentive schemes provide appropriate rewards for stretching levels of performance 
without driving behaviour which is inconsistent with the Company’s risk profile. Reputational risk from a perception of 
“excessive” pay-outs is limited by the maximum award levels set out in the Policy and the Committee’s discretion to adjust 
formulaic remuneration outcomes. To avoid conflicts of interest, no Executive Director or other member of management is 
present when their own remuneration is under discussion.

•  Predictability: The Policy includes full details of the individual limits in place for the incentive schemes as well as 

“scenario charts” which set out potential pay-outs in the event of different levels of performance, based on a number 
of reasonable assumptions. 

•  Proportionality: There is a clear link between individual awards, delivery of strategy and our long-term performance. 
In addition, the significant role played by incentive/’at-risk’ pay and the presence of malus and clawback provisions 
ensures that poor performance is not rewarded.

•  Alignment to culture: The approach to Directors’ remuneration is consistent with the Group’s culture and values.  

Base Salary

Purpose and Link 
to Strategy

To recruit, motivate and retain high-calibre Executive Directors by offering salaries at market 
competitive levels. Reflects individual experience and role.

Operation 

Reviewed annually with any changes normally effective from 1 January. Positioning and annual 
increases are influenced by:

•  our sector, where the market for executive talent is intense; 

•  the experience and performance of the individual;

•  changes in responsibility or position;

•  changes in broader workforce salary; and

•  the performance of 888 as a whole.

Opportunity

Benchmarking is carried out on a total remuneration basis and takes into account pay levels for 
comparable roles at a range of organisations of similar size and sector – including pay practices in 
other UK listed companies and in the international gaming industry.

Any increase to directors’ salaries will generally be no higher than the average increase for other 
employees. However, a higher increase may be proposed in the event of a role change or promotion, 
or in other exceptional circumstances.

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111

GOVERNANCEDIRECTORS’ REMUNERATION REPORT CONTINUED

FACTORS CONSIDERED IN REVIEWING THE POLICY AND CONSIDERING ITS OPERATION CONTINUED
Benefits

Purpose and Link 
to Strategy

Operation 

Market competitive structure to support recruitment and retention. 

Medical cover aims to ensure minimal business interruption as a result of illness.

Executive Directors may receive various benefits in kind as part of their employment terms. These 
may include an accommodation allowance (where 888 has required the executive to relocate), use 
of a company car (or car allowance), health insurance (or a contribution towards a health insurance 
scheme), “study fund” (a common savings benefit in Israel), disability and life assurance, relocation 
expenses, directors’ indemnities and directors’ and officers’ insurances to the extent permitted by law 
and other ad hoc benefits at the discretion of the Committee.

Opportunity

The value of benefits is based on the cost to 888 and there is no pre-determined maximum limit. 

The range and value of the benefits offered is reviewed periodically.

Pension

Purpose and Link 
to Strategy

Operation 

Opportunity

Annual Bonus

Purpose and Link 
to Strategy

Contribution towards the funding of post-retirement life.

888 offers a defined contribution pension scheme (via outsourced pension providers) or cash in lieu 
of pension.

Up to 15% of base salary. The Committee will align pension to the workforce average taking into 
account market practice and legal requirements in the country of the executive and the wider 
workforce pension. 

Rewards the achievement of annual financial and non-financial strategic targets.

Operation

Bonus targets (percentage of salary) are based on objective and disclosable calculations where possible.

The precise weightings between metrics may differ each year, although there will always be a greater 
focus on financial as opposed to non-financial performance.

Any bonus payment in excess of 100% of salary is deferred into shares which vest in equal tranches 
after one, two and three years. The deferral period continues on cessation of employment. 

The Committee may adjust the formula-driven outturn of the annual bonus calculation in the event 
that the Committee considers that it does not reflect underlying performance, overall shareholder 
experience or employee reward outcome. Any such use of discretion would be detailed in the Chair’s 
annual statement and Annual Report on Remuneration. 

A dividend equivalent provision operates enabling dividends to be accrued (in shares) on unvested 
deferred bonus shares or options and only in truly exceptional circumstances cash.

The bonus is subject to recovery and withholding provisions which may be applied if the financial 
statements of 888 were materially misstated, an error occurred in assessing the performance conditions 
of a bonus, if the Executive ceased to be a Director or employee due to gross misconduct, or in an 
event of corporate failure, failure of risk management or reputational damage.

Opportunity

The maximum opportunity is 200% of base salary.

Performance  
Metrics

The level of pay-out for the achievement of target performance, as set by the Committee is 50% of the 
maximum amount. The threshold level of payment may be up to 25% of the maximum.

Financial Performance

The financial component is based on 888’s key financial measures of performance. 

A sliding scale of targets applies for financial performance targets which are measured annually.

The degree of stretch in targets may vary each year depending on the business aims and the broader 
economic or industry environment at the start of the relevant year. 

Non-financial Performance

Non-financial performance conditions will be based on KPIs in line with the business plan which the 
Committee considers will enhance future financial performance, the long-term sustainability of the 
business and shareholder value.

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888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCELong Term Incentives (LTIP)

Purpose and Link 
to Strategy

Rewards Executive Directors for achieving superior returns and sustainable growth for 
shareholders over a longer-term timeframe.

Operation

Enables Executive Directors to build a meaningful shareholding over time and align goals 
with shareholders.

LTIP awards are made annually in the form of nil cost options or conditional awards with vesting 
dependent on the achievement of performance conditions over at least three financial years, 
commencing with the year of grant.

A post-vesting holding period applies to awards granted in or after 2019, which requires vested 
shares (or shares acquired on the exercise of vested options) to be retained for two years post-
vesting (except for any earlier sale of shares to meet any tax liabilities triggered on vesting). 
This holding period continues on cessation of employment. 

The Committee may adjust the formula-driven outturn of an LTIP award in the event that the 
Committee considers that it does not reflect underlying performance, overall shareholder 
experience or employee reward outcome. Any such use of discretion would be detailed in the 
Chair’s Annual Statement and Annual Report on Remuneration. 

Awards are subject to recovery and withholding provisions which may be applied if there is a 
material misstatement in 888’s financial statements, an error in the calculation of any performance 
conditions, if the Executive Director ceases to be a Director or employee due to gross misconduct 
or in an event of a failure of risk management, corporate failure or reputational damage.

A dividend equivalent provision operates enabling dividends to be accrued (in shares) on LTIP 
awards to the extent they vest and only in truly exceptional circumstances cash.

Opportunity

Award levels are determined primarily by seniority. A maximum individual grant limit of 200% of 
salary applies, based on the face value of shares at the date of grant. 

Performance Metrics 

Awards vest at the end of a three-year performance period based on performance measures 
reflecting the outputs of the long-term strategy of the business at the time of grant. 

Awards will vest based on a range of challenging financial, total shareholder return (TSR), or 
strategic measures. Strategic measures, if used, will represent a minority of the award.

The Committee will review the weightings between measures and the target ranges prior to 
each LTIP grant to ensure that the overall balance and level of stretch remains appropriate.

A sliding scale of targets applies for financial or TSR metrics with no more than 25% of the 
award vesting at threshold performance.

Share Ownership Guidelines

Executive Directors are expected to build and maintain an interest equivalent in value to no less than two times salary. 
Beneficially owned shares, fully vested unexercised nil-cost options (valued on a net of tax basis) and unvested awards 
subject to a service requirement for vesting only (valued on a net of tax basis) will be included when determining the extent 
to which the guideline holding is achieved. Until such time as the guideline threshold is achieved. Executive Directors are 
required to retain 50% of the net of tax value of awards that vest under the LTIP or deferred annual bonus.

Post cessation of employment, Executive Directors will be required to retain shares from FY21 and future incentive awards 
equal to 100% of salary for one year post cessation and 50% of salary for the second year post cessation, subject to the 
Committee amending this requirement in exceptional circumstances.

Chair and Non-Executive Directors’ (NEDs) fees

Purpose and Link to Strategy To recruit, motivate and retain a Chair and Non-Executive Directors of a high calibre by offering 

Operation

a market competitive fee level and which takes account of the specific circumstances of 888.

The Chair and the Executive Directors determine the fees paid to the Non-Executive Directors. 
The Chair’s fees are determined by the Remuneration Committee with reference to prevailing 
fee rates amongst other gaming companies. Fees paid to the Non-Executive Directors are 
set by reference to an assessment of the time commitment and responsibility associated with 
each role, and prevailing fee rates amongst other gaming companies. Levels take account of 
additional demands placed upon individual Non-Executive Directors by virtue of their holding 
particular offices, such as Committee Chair and/or Senior Independent Director, and travel time 
to Board meetings (which are held outside the UK). Additional fees may be paid as appropriate 
to reflect increased time commitments of the role. 

The Chair and the Non-Executive Directors are not eligible to participate in any bonus plan, 
pension plan, share plan, or long-term incentive plan of 888. The Chair and Non-Executive 
Directors are entitled to be reimbursed for any reasonable travel and accommodation and 
other expenses incurred in the performance of their duties (including any tax incurred thereon) 
including any expense deemed a taxable benefit in kind and the tax payable thereon.

Opportunity

No maximum.

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113

GOVERNANCEDIRECTORS’ REMUNERATION REPORT CONTINUED

DISCRETIONS RETAINED BY THE COMMITTEE IN OPERATING ITS INCENTIVE PLANS
The Committee will operate the annual bonus plan, deferred share bonus plan and LTIP according to their respective rules. 
The Committee retains discretion in a number of regards to the operation and administration of these plans. These include, 
but are not limited to, the following: 

•  the determination of vesting and the extent to which performance targets have been met;

•  the determination of the treatment of leavers;

•  determination of the extent of vesting in the event of a change of control; and

•  adjustments required in certain circumstances (e.g. rights issues, corporate restructuring events and special dividends).

APPROACH TO SETTING REMUNERATION FOR A NEW RECRUIT
The remuneration package for a new Executive Director would take into account the skills and experience of the individual, 
the market rate for a candidate of that experience and the importance of securing the relevant individual. Salary would be 
provided at such a level as is required to attract the most appropriate candidate while paying no more than is necessary. 
The annual bonus and LTIP award would be in line with the Policy with a maximum of 200% of salary annual bonus 
opportunity and a maximum 200% of salary LTIP award level. In addition, the Committee may offer additional cash and/or 
share based elements to replace benefits, deferred or incentive pay forfeited by an executive leaving a previous employer. 
It would ensure that these awards would be consistent with awards forfeited in terms of delivery mechanism (cash or shares), 
vesting periods, expected value and performance conditions. For an internal Executive Director appointment, any variable 
pay element awarded in respect of the prior role may be allowed to pay out according to its terms or adjusted as relevant 
to take into account the appointment. In addition, any other ongoing remuneration obligations existing prior to appointment 
may continue. The Committee may agree that 888 will meet relocation expenses or match other benefits received by the 
Executive Director in his previous employment, as appropriate.

REMUNERATION AWARDED PRIOR TO THE EFFECTIVE DATE
For the avoidance of doubt, authority is given to the Company to honour any commitments entered into with current or 
former Directors under a previous shareholder approved policy that have been disclosed to shareholders in previous 
remuneration reports. 

SERVICE CONTRACTS AND LOSS OF OFFICE PAYMENT POLICY FOR EXECUTIVE DIRECTORS
Executive Directors have service contracts with up to 12-month notice periods. In the event of termination, the Executive 
Directors’ contracts provide for compensation up to a maximum of base salary plus the value of any benefits (including 
pension). 888 seeks to apply the principle of mitigation in the payment of compensation on the termination of the service 
contract of any Executive Director. There are no special provisions in the service contracts for payments to Executive 
Directors on a change of control of 888. In the event of an exit of an Executive Director, the overriding principle will be to 
honour contractual remuneration entitlements and determine on an equitable basis the appropriate treatment of deferred 
and performance linked elements of the package, taking account of the circumstances. Failure will not be rewarded. 
If an Executive Director resigns or is summarily dismissed, salary, pension and benefits will cease on the last day of 
employment and there will be no further payments. There are no other obligations to pay remuneration, or which could 
impact remuneration, contained in any service contract other than the terms of the Executive Directors’ service agreements 
described herein. Directors’ service agreements are available for inspection at 888’s registered office and at each annual 
general meeting.

REMUNERATION FOR LEAVERS

Fixed pay

Salary, pension and benefits will be paid up to the length of the agreed notice period or agreed period of gardening leave. 

Variable pay

Where a Director leaves for certain specified reasons such as retirement, as a result of injury, illness or disability or otherwise 
with the agreement of the Committee (sometimes referred to as “good leaver” reasons) the following will apply: 

Annual bonus and annual bonus deferred shares

Subject to performance, a bonus may be payable at the discretion of the Committee pro-rata for the portion of the 
financial year worked. Unvested deferred bonus shares will ordinarily vest in full at the end of the normal vesting period. 
The Committee has discretion to permit in exceptional circumstances such unvested awards to vest early rather than 
continue on the normal vesting timetable, taking into account the Company’s policy for bonuses from 2019, and for 
Executive Directors to retain an interest in shares in the Company for two years post-employment. 

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888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCELTIPs

Unvested awards under the 888 Long Term Incentive Plan 2015 would normally vest on the normal vesting date unless the 
Committee determines that such awards shall instead exceptionally vest at the time of cessation, taking into account the 
Company’s policy for awards granted from 2019 for Executive Directors to retain an interest in shares in the Company for two 
years post-employment. Unvested awards will only vest to the extent that the performance conditions have been satisfied 
(over the full or curtailed period as relevant). A pro-rata reduction in the size of awards would normally apply, based upon the 
period of time after the grant date and ending on the date of cessation of employment relative to the normal vesting period. 

Where a Director leaves for any other reason, all annual bonus, annual bonus deferred shares and LTIP awards will lapse 
immediately on cessation. 

Depending upon circumstances, the Committee may consider other payments to settle statutory entitlements, legal claims or 
potential legal claims, in respect of an unfair dismissal award, outplacement support and assistance with legal fees, including 
the statutory obligation in Israel to make a severance payment on cessation for any reason equal to one month’s gross 
salary for every year of service. 

TERMS OF APPOINTMENT FOR NON-EXECUTIVE DIRECTORS 
The Non-Executive Directors serve subject to letters of appointment and are appointed subject to re-election at each annual 
general meeting. The Non-Executive Directors are typically expected to serve for three years, although the Board may invite 
a Non-Executive Director to serve for an additional period. Their letters of appointment are available for inspection at 888’s 
registered office and at each annual general meeting. 

DIRECTORS’ SERVICE CONTRACTS
The unexpired term of the directors’ service contracts or appointment letters are as follows:

Name

Position

Unexpired Term of Service Contract

Lord Mendelsohn

Chair

Until 22 September 2023. No remuneration is payable in respect of any 
unexpired portion of the term of the Chair’s appointment, including if the 
Chair is asked to step down from the Board.

Yariv Dafna

Chief Financial Officer 

Service contract terminates and notice period ends on 12 January 2024.

Anne de Kerckhove

Non-executive Director

Mark Summerfield

Non-executive Director

Limor Ganot

Non-Executive Director

Andria Vidler

Non-Executive Director

Andrea Gisle Joosen

Non-Executive Director

Ori Shaked

Non-Executive Director

Until 27 November 2023. No remuneration is payable in respect of any 
unexpired portion of the term of the Director’s appointment, including 
if the Director is asked to step down from the Board.

Until 5 September 2025. No remuneration is payable in respect of any 
unexpired portion of the term of the Director’s appointment, including 
if the Director is asked to step down from the Board.

Until 1 August 2023. No remuneration is payable in respect of any 
unexpired portion of the term of the Director’s appointment, including 
if the Director is asked to step down from the Board.

Until 4 July 2025. No remuneration is payable in respect of any unexpired 
portion of the term of the Director’s appointment, including if the Director 
is asked to step down from the Board.

Until 4 July 2025. No remuneration is payable in respect of any unexpired 
portion of the term of the Director’s appointment, including if the Director 
is asked to step down from the Board.

Until 12 September 2025. No remuneration is payable in respect of any 
unexpired portion of the term of the Director’s appointment, including 
if the Director is asked to step down from the Board.

Until 11 January 2022, each of Lord Mendelsohn’s and Limor Ganot’s director’s fees were paid to their respective personal 
service companies and their respective personal service companies had accordingly entered into service agreements with 
the Company. Such agreements were terminated with effect from 11 January 2022 and accordingly, since 11 January 2022, 
Lord Mendelsohn and Limor Ganot have been directly engaged by the Company.

888 Holdings PLC Annual Report & Accounts 2022

115

GOVERNANCEDIRECTORS’ REMUNERATION REPORT CONTINUED

HOW THE VIEWS OF SHAREHOLDERS ARE TAKEN INTO ACCOUNT WHEN DETERMINING 
DIRECTORS’ PAY
888 engages with investors regarding remuneration issues and in respect of any proposed changes to the Directors’ 
Remuneration Policy and significant changes to operation of that policy and intends to continue doing so. Views of 
shareholders and their representative bodies expressed at the annual general meeting and feedback received at other times 
will be considered by the Committee. The Annual Report on Remuneration sets out specific engagement for any one year. 

HOW THE VIEWS OF EMPLOYEES ARE TAKEN INTO ACCOUNT WHEN DETERMINING DIRECTORS’ PAY
888 has not consulted with employees regarding the current Directors’ Remuneration Policy. The Annual Report on 
Remuneration sets out engagement activities with stakeholders during the year of report. 

In determining the remuneration policy for Executive Directors, the Committee takes account of the policy for employees 
across the workforce. In particular, when setting base salaries for executives, the Committee takes into account the salary 
increases being offered to the workforce as a whole. The overall structure of the remuneration policy for Executive Directors 
is broadly consistent with that for other senior employees, but reflects the additional risks and responsibilities borne by the 
Executive Directors as well as market practice in competitor businesses and the locations within which it operates. Executive 
remuneration and remuneration of senior employees has a significant focus on performance-related pay. 888’s Executive 
Committee all participate in the same annual bonus and LTIP arrangements as the Executive Directors and 888’s Business 
Leadership Forum also participate in a long-term equity plan.

ILLUSTRATION OF APPLICATION OF CURRENT REMUNERATION POLICY
The following charts illustrate the operation of the Directors’ Remuneration Policy for the Executive Chair and the CFO, under 
three different performance scenarios: ‘Fixed pay’, ‘Target’, and ‘Maximum’. 

Executive Chair – Lord Mendelsohn

Maximum

Target

Minimum

100% £670

100%

£670

100%

£670

£’000

£0

£100

£200

£300

£400

£500

£600

£700

CFO – Yariv Dafna

£1,090

Maximum

41%

48% 11%

£1,151

Target

58%

34% 8%

£766

Minimum

100%

£443

£’000

£0

£200

£300

£600

£800 £1,000 £1,200 £1,400

Fixed

Short-term incentive

Long-term incentive

LTIP value with 50% share price growth

Assumptions:

•  Fixed: Shows fixed remuneration only, base salary or fee for 2023, taxable benefits (as disclosed for the previous financial 

year and excluding any benefits related to relocation for the CFO) and pension for the CFO.

•  Target: Shows fixed remuneration plus for the CFO 50% of the maximum annual bonus and 50% of maximum Long-term 

incentive opportunity. 

•  Maximum: Shows fixed remuneration plus for the CFO 150% of salary maximum annual bonus and 35% of salary Long-term 

incentive award.

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888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCE 
ANNUAL REPORT ON REMUNERATION
This Annual Report on Remuneration together with the Chair’s Annual Statement, will be subject to an advisory vote at the 
Annual General Meeting to be held on 23 May 2023. The information on page 118 with respect to Directors’ Emoluments and 
onwards through page 125 has been audited. 

OPERATION OF REMUNERATION POLICY FOR 2023

Base salaries

The Executive Chair’s fee is £670,000 p.a. effective from 30 January 2023 (£320,000 for the period 1 January to 29 January) 
reflecting his full-time role until a new CEO is appointed and he returns to his Non-Executive Chair role. 

No salary increases were awarded to our former CEO and CFO for 2023. 

Director

2023

2022

Increase

Executive Chair
CFO

£670,000
£350,000

Non-Executive Chair fee £320,000 p.a. to 29 January 2023
£350,000

0%

ANNUAL BONUS
The CFO’s maximum bonus opportunity is 150% of salary. The Executive Chair will not participate in the annual bonus plan.

The annual bonus for our CFO will be determined as to 60% on Group operational targets equally weighted between Revenue, 
EBITDA, EBITDA margin, regulatory compliance and ESG scorecard (weighted 50% safer gambling, 25% environmental 
impact, 25% employee engagement) and 40% by specific integration objectives with 40% weighted to operational cashflow 
and the remainder to critical business integration priorities.

The annual bonus targets are considered by the Committee to be commercially sensitive at this time. Full retrospective 
disclosure of targets and performance against them will be disclosed in next year’s report. 

The Committee will review and set appropriate annual bonus metrics for our new CEO and CFO on their appointment taking 
into account progress, at the time of their joining, against the business strategy for the year and the key critical areas of 
focus for the remainder of the year.

LONG-TERM INCENTIVE PLAN
The Executive Chair will not participate in the LTIP. 

As explained in the Committee Chair’s Annual Statement, our CFO will be granted an LTIP for 2023 to provide effective 
incentivisation on those critical areas of 2023 performance that are needed to deliver the longer term growth on which the 
vesting of the 2023 LTIP will depend. The LTIP award will be based on a prorated 50% of salary award reflecting the CFO’s 
employment with the business for one year of the three year performance period. The number of shares subject to the award 
will be 180,812 which is a 30% discount to the number he would have received based on the share price on 14 February of 67 
pence and reflecting the significant fall in share price since awards were granted in 2022. This equates to an award of 35% 
of salary. The Committee understands that it is unusual to grant an LTIP award to an executive director during their notice 
period. However, noting the period of time the CFO will be working with the business, the criticality of performance for 2023 as 
the basis for growth to 2025 as well as the departure of our CEO, the Committee has determined that this is appropriate in all 
the circumstances. The Committee retains the discretion to scale back the formulaic outcome of incentive awards taking into 
account matters such as underlying business performance and the shareholder experience. 

The performance conditions will continue to be based 50% on adjusted earnings per share growth targets and 50% on 
relative TSR. An additional TSR peer group has been added for the 2023 award such that the TSR performance condition will 
be tested 50% against the sector peer group and 50% against the FTSE 250 excluding investment trusts.

The performance targets for the 2023 award are set out below. Straight line vesting will occur between target points. 

Measure

Weighting 
(% of max award)

Threshold
(25% of max vesting)

Maximum
(100% of max vesting)

Relative TSR versus sector 
peers*

25%

Relative TSR versus FTSE 250 
excluding Investment Trusts

25%

Median

Median

Median + 10% p.a. compounded

Upper quartile

Adjusted EPS

50%

20.3% CAGR 33.4p

24.0% CAGR 36.6p

*    The TSR sector peer group for 2023 comprises Bally’s Corporation., Betsson AB, Flutter Entertainment plc, Entain plc, Kambi Group plc, Kindred Group plc, Playtech plc 

and Rank Group plc. 

PENSION AND BENEFITS
The Executive Chair will be entitled to receive travel related benefits in relation to carrying out his role.

The CFO’s pension and benefits remain as described in last year’s report. 

888 Holdings PLC Annual Report & Accounts 2022

117

GOVERNANCEDIRECTORS’ REMUNERATION REPORT CONTINUED

NON-EXECUTIVE DIRECTORS FEES
The Non-Executive Director fees remain unchanged from 2022.

•  Non-executive Chair fee (once Chair resumes non-executive role): £320,000

•  Non-executive Director fee: £90,000 

•  Senior Independent Director fee: £20,000

•  Chair of a Board committee (inclusive of membership fee): £15,000 and

•  Membership of Audit, Remuneration or ESG committee: £5,000

REMUNERATION PAID TO EXECUTIVE DIRECTORS FOR SERVICES IN 2022
The following table presents the Executive Directors’ emoluments in respect of the year ended 31 December 2022 
(all amounts are in £‘000).

Executive 
Directors 

Itai Pazner,  
CEO

Yariv Dafna, 
CFO 

Salary (2)
£’000

Taxable
 Benefits (3)
£’000

Annual
Bonus (4)
£’000

Long-Term
 Incentives (5)

£’000

Pension (6)
£’000

2022

2021

2022

2021

687

643 

350 

320 

747 

88 

273 

308 

 — 

—

 1,040 

 1,103 

 — 

 422 

16 

 — 

42

 96 

53

 48 

Total
£’000

1,476 

 2,970 

692 

 1,098 

Total 
Fixed Pay
£’000

Total
 Variable Pay
£’000

1,476

 827 

676

 676 

—

 2,143 

16 

 422 

1.   For 2022 the Directors’ remuneration where applicable is converted from New Israeli Shekels into GBP at the average rate of exchange for the relevant month it 

was paid. For 2021 the average GBP/USD FX rate in 2021 has been applied to the figures disclosed in the 2021 remuneration report or the actual GBP amount has 
been used as applicable.

2.   Mr Pazner’s salary for 2022 was paid in New Israeli Shekels ILS 1,938,916 for the period to 31 August and from 1 September £225,333. 

3.   Benefits for Mr Pazner include relocation related payments including housing and schooling, taxation and immigration support and one-off costs in association 
with his move from Israel to the UK (£405,282). An amount of £210,076 is also included in benefits which represents a contractual payment that was triggered 
under Israeli law when he moved from an Israeli contract to a UK contract on relocation to the UK. This payment would otherwise have been required to be made 
under Israeli law on his actual cessation from the business. Other benefits payable include convalescence and health insurance for Mr Pazner and his family 
and disability and life insurance, specific Israeli “study fund” contributions up to the Israeli tax-free ceiling, car allowance and meals allowance;

 Benefits for Mr Dafna include relocation related payments including housing and schooling (total £232,750), as well as car allowance and health, disability and 
life insurance.

4.  No bonus is payable for 2022.

5.   Performance-based long-term incentives are disclosed in the financial year in which the performance period ends. The CFO’s LTIP for the single total figure in 2022 
is the value of the 2020 LTIP award, for which the performance period ended on 31 December 2022, and will vest in 2024 due to the prorated award in respect of 
his year of appointment in 2020 being granted at the same time as the 2021 LTIP award. The value is based on the average share price for the last three months 
of FY22 of £0.95. This price compares to a share price on the date of grant of £3.485.

  The 2019 LTIP value has been restated to reflect the actual share price on vesting of £1.95.

6.   888 offers a defined contribution pension scheme (via outsourced pension providers) or cash in lieu of pension. In accordance with standard practice in Israel, 
Mr Pazner received personal pension scheme contributions in an amount of 6.57% of base salary, which reduced to 5% of salary on his relocation to the UK.

  Mr Dafna receives a cash payment in lieu of pension in the amount of 15% of base salary.

NON-EXECUTIVE DIRECTORS’ AND CHAIR’S FEES 

Non-Executive Directors

Anne De Kerckhove1

Mark Summerfield1

Limor Ganot2

Lord Mendelsohn3

Randy Freer4

Andria Vidler5

Andrea Gisle Joosen6

Ori Shaked7

Fee
£’000

Other
£’000

Total Fee
£’000

2022

2021

2022

2021

2022

2021

2022

2021

2022

2021

2022

2021

2022

2021

2022

2021

180

140

145

114

100

97

335

276

14

— 

44

— 

44

— 

29

— 

—

—

—

—

1

—

—

—

—

—

—

—

—

—

—

—

180

140

145

114

101

97

335

276

14

— 

44

— 

44

— 

29

— 

1.   Both Mark Summerfield and Anne de Kerckhove received an additional non-executive director fee of £30,000 for 2022 for the additional time they spent during 

the year on integration matters.

2.  Limor Ganot received reimbursed grossed up expenses of £1,232.

3.  Lord Mendelsohn received an additional fee of £15,000 for Chairing the ESG Committee.

4.   Randy Freer was appointed as a non-executive director on 5 July 2022 but stood down on 31 August 2022 as a result of increased time commitments. Randy Freer 

waived his fee for 2022.

5.  Andria Vidler was appointed as a non-executive director on 5 July 2022.

118

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCE 
6.  Andrea Gisle Joosen was appointed as a non-executive director on 5 July 2022.

7.   Ori Shaked was appointed as a non-executive director on 13 September 2022 following the Group’s largest shareholder, Sinitus Nominees Limited in trust on behalf 

of Dalia Shaked, exercising its right to appoint a non-executive director.

ANNUAL BONUS PAYMENTS IN RESPECT OF 2022 PERFORMANCE
•  The annual bonus opportunity was 200% of salary for the CEO and 150% of salary for the CFO. The financial metrics were 
based on 888 performance excluding the William Hill business with 50% based on adjusted EBITDA targets, 20% revenue 
excluding the US business and 30% strategic objectives. 

•  The adjusted EBITDA and revenue targets were not met. The scoring of the strategic element of the bonus resulted in a 
formulaic outcome of 14.25% of the total bonus being payable. However, the Committee determined, given underlying 
business performance and wider stakeholder experience that no bonus will actually be paid for 2022. 

FINANCIAL PERFORMANCE
•  The 2022 adjusted EBITDA and revenue performance targets and performance against them is as follows: 

Performance Measures

Weighting

Threshold
(25% pay-out)

Target
(50% pay-out)

Max
(100%
 pay-out)

Actual 
performance

Adjusted EBITDA 

50%

£123m

 £129m

£135m

 £98m

Revenue excluding the US business

20%

£713m

£773m

£790m

£605m

Note: The targets were set in US$ and have been converted to pounds sterling using a rate of 1:0.806452.

STRATEGIC PERFORMANCE
Set out below are the strategic objectives set for the Executive Directors and performance against them.

Objective 

Weight

Objectives set

Performance

US expansion  25%

a)  Launch 3 or more new states under 

the B2C business 

b)  Achieve at least 90% of the US revenue 
according to the 2022 budget plan 
in December 2022

a)  Virginia & MI launched. Indiana 
ready to launch however launch 
impacted by external factors 
outside of managements control.

b) US revenue targets not achieved. 

25% 

a)  Management of multiple accounts’ 

a) Progress made. 

Regulatory 
compliance 

Bonus
awarded for 
that element

0% of
 maximum

0% of
 maximum

Score

12.5% out 
of 25%

0% out 
of 25%

risk in the UK

b)  Completion of all objectives, actions 

and priority items of arising from 2021 
Regulatory review. 

b) Actions completed.

Regulatory Compliance continues to be 
a focus for 888 and whilst all actions and 
priority items from the 2021 regulatory 
review were completed, there is still 
more work to do to ensure an effective 
execution of proactive commitments 
made to improve compliance standards. 

Safer  
gambling

20% 

a)  Complete Control Centre rollout in 

a)  Achieved.

regulated markets for at least 90% of 888’s 
non-US regulated revenues 

b) Not achieved. 

5% out 
of 20%

b)  Board approval and commencement 

of Safer Gambling strategic and 
operational plan

William Hill 
integration

30%

a)  Agreed actions to realise targeted 

a)  Synergy plan approved 

synergies for 2022-2023 

and communicated in CMD.

30% out 
of 30%

b)  Approval and commencement 

of overhead savings plan 

b)  Plan agreed as part of restructuring 
plan with ongoing implementation

c)  Approval and commencement 

c)  Operating model agreed 

implementation of operational model 
for combined business

with ongoing implementation. 

Overall

100%

47.5%

888 Holdings PLC Annual Report & Accounts 2022

119

GOVERNANCEDIRECTORS’ REMUNERATION REPORT CONTINUED

TOTAL BONUS PAYABLE FOR 2022
The Committee exercised discretion to reduce the formulaic bonus outcome to zero in light of business performance and 
wider stakeholder experience.

Adjusted EBITDA
(% payout of 
50%)

0%
0%

Revenue
 excluding US
 business
(% payout of 
20%)

0%
0%

Strategic
objectives
(% payout of 
30%)

14.25%
14.25%

Formulaic
payout
(% of maximum)

14.25%
14.25%

Payout after
 Committee 
exercise of
 discretion

0%
0%

Total payout 
£’000

£0
£0

Director

Itai Pazner
Yariv Dafna

LONG-TERM INCENTIVE AWARDS WITH PERFORMANCE PERIOD ENDING IN THE YEAR ENDED 
31 DECEMBER 2022 
The 2020 LTIP awards have a performance period that ended on 31 December 2022. The awards are based 50% on TSR 
performance and 50% on adjusted EPS targets. 

The table below sets out the achievement against the TSR and adjusted EPS performance condition, resulting in total vesting 
of 50% of maximum. 

Performance level

Below threshold

Threshold

Stretch or above

Actual achieved

TSR 1

Adjusted EPS2,3

Performance required

% vesting

Performance required

% vesting

Below median

Median = 41.6%

33% above median = 
88.5%.

-37.4%

0%

25%

100%

0%

Less than 3% CAGR

3% CAGR

9% CAGR

15.3% CAGR

0%

25%

100%

100%

1.  TSR peer group comprises Entain, Sportech, Playtech, Flutter Entertainment, Betsson AB, Kindred Group and Rank Group.

2.   The adjusted EPS performance condition was based on 888 adjusted EPS not including the William Hill business on the basis the William Hill business was acquired 

only 6 months prior to the 3 year performance period ending.

3.  The adjusted EPS for the 888 (excluding William Hill) business was 16.7 pence per share, which results in maximum vesting.

Details of the level of vesting and the actual number of shares and estimated value in respect of the awards granted 
under the 2020 LTIP, based on the above, is shown in the table below. Mr Pazner’s award lapsed following his cessation of 
employment on 3 March 2023.

Executive

Itai Pazner3
Yariv Dafna4

Number of shares
at grant

Number of shares
to lapse

Number of shares
to vest

Dividend accrual on
vested share value 1
£ 

Value of shares
 excluding
Dividend Accrual 2
£

898,332
34,433

898,332
17,217

0
17,216

0
0

0
16,318

1.  Dividends accrue on awards at the date of a dividend payment to the date of vesting and upon exercise the value of the accrued dividends is paid to the  
  employee on the number of vested awards. 

2.   The value of the vested shares is based on the share price of £0.95 being the average share price for the last three months of 2022.

3.  The CEO’s LTIP award which had a value of £425,745 has lapsed on his cessation of employment on 3 March 2023. 

4.  The CFO received a pro-rated LTIP award for 2020 reflecting his date of joining in 2020, the award was however granted in 2021 and will vest in March 2024. 

120

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCESCHEME INTERESTS AWARDED DURING THE YEAR
The table below sets out the grants under the 888 Holdings plc Long Term Incentive Plan in 2022, and the Deferred Share 
Bonus Plan awards made in relation to the 2021 bonus. The awards to Mr Pazner subsequently lapsed on his cessation of 
employment on 3 March 2023. 

Executive

Award Type

Itai Pazner

LTIP2

Deferred share bonus3

Yariv Dafna

LTIP2

Deferred share bonus3

Number of 
awards granted 

Face value of 
awards granted  1

Face value of 
awards as % 
salary

% vesting at 
threshold 
performance

728,529 

 £1,378,377 

196,141

277,484

54,123

£371,099

£525,000

£102,401 

200%

N/A

150%

N/A

25%

NA

25%

NA

Grant Date

10-Mar-22

10-Mar-22

10-Mar-22

10-Mar-22

1.    The share price used to determine the number of shares granted was the share price on the day prior to grant (£1.892 on 9 March 2022). The awards to Mr Pazner 

were conditional awards of Ordinary Shares and to Mr Dafna share options.

2.   This award is due to vest subject to performance conditions being met at the end of the performance period ending 31 December 2024. 

  The performance conditions for the 2022 LTIP are split equally between earnings per share (‘EPS’) targets and relative total shareholder return (‘TSR’) targets.

 Vesting begins for achievement of the threshold target for which 25% of the award vests and increases on a straight line basis to the maximum target for which 
100% of the award vests for achievement of the target or above. No vesting occurs below the threshold target. Performance is measured over three years 
beginning 1 January 2022.

 The EPS targets set at grant were: Threshold – 3% CAGR and Maximum – 9% CAGR. These targets were amended by the Committee following the acquisition of the 
William Hill business to Threshold 26.25 pence and Maximum 29.13 pence or 9.77% CAGR to 13.64% CAGR from a restated 2021 base of 19.85 pence. 

 The TSR targets are: Threshold – Median (888’s TSR performance in line with the median TSR of the peer group) and Maximum – Median + 10% p.a. compounded 
(888’s TSR performance in line with the median TSR of the peer group + 10% p.a. compounded)

 The TSR peer group comprises the following companies: Bally’s Corporation, Betsson AB, Flutter Entertainment plc, Entain plc, Kambi Group plc, Kindred Group plc, 
LeoVegas AB, Playtech plc & Rank Group plc

3.   Granted on 10 March 2022 by way of deferral of the excess portion of the 2021 annual bonus into shares in accordance with the Company’s Remuneration Policy 

and pursuant to the Company’s Deferred Bonus Share Plan, and vesting in equal tranches over one, two and three years. No further performance conditions apply 
to the vesting of the awards.

LOSS OF OFFICE PAYMENTS AND PAYMENTS TO PAST DIRECTORS
Mr Pazner, Chief Executive Officer, stepped down from his role on 30 January 2023 and left the business on 3 March 2023. 
All unvested deferred share bonus awards and long-term incentive awards lapsed on cessation. Mr Pazner will be paid his 
normal salary of £676,000, pension of £33,800, and benefits of £100,074 for his 12 month notice period in total £809,874 with 
insurance benefits continuing for the notice period. He will also continue to receive accommodation and schooling support 
totalling £735,000. There will be a duty to mitigate all payments.

Mr Dafna, Chief Financial Officer, will step down from the Board once a new Chief Financial has been appointed. His notice 
period ends on 12 January 2024. His remuneration for FY23 is set out in the previous pages of this report. Mr Dafna will retain 
his unvested incentive awards with deferred bonus awards vesting at the usual time and for LTIP awards, performance 
tested, time pro-rating and vesting at the usual time. Once he ceases to be a Director, full details of his remuneration will be 
disclosed on the Company’s website and included in the 2023 Remuneration Report. 

888 Holdings PLC Annual Report & Accounts 2022

121

GOVERNANCE 
 
 
 
DIRECTORS’ REMUNERATION REPORT CONTINUED

DIRECTORS’ SHAREHOLDINGS AND SHARE INTERESTS
The Executive Directors are required to build and maintain a shareholding in 888 worth two times their annual salary as set 
out in the Remuneration Policy. 

Details of the Directors’ interests (and of their connected persons) in shares as at 31 December 2022 are shown in the table 
below. There were no changes in the Directors’ interests in shares between 31 December 2022 and the date of this Report and 
3 February 2023 for Mr Pazner. 

Number of Ordinary Shares At 31 December 2022

Unvested 
shares with 
performance 
conditions

Unvested 
shares 
without 
performance 
conditions

Unvested 
options 1 
with 
performance 
conditions

Unvested 
options 1 
without 
performance 
conditions

Legally 
owned

Vested 
unexercised 
options 1

Total for 
shareholding 
guideline 2

Total

% 
achievement 
against 
shareholding 
guideline 2

1,259,291
20,000

1,985,671
—

32,412

—

100,000
—
—

—

—
—

—

—

—
—
—

—

—
—

—
—

—

—

—
—
—

—

—
—

—
449,650

245,813
58,076

35,607
1,977

3,526,382
529,703

1,408,444
51,828

—

—

—
—
—

—

—
—

—

—

—
—
—

—

—
—

—

—

—
—
—

—

—
—

32,412

—

100,000
—
—

—

—
—

—

—

—
—
—

—

—
—

181%
13%

N/A

N/A

N/A
N/A
N/A

N/A

N/A
N/A

Director 

Itai Pazner
Yariv Dafna
Mark 
Summerfield 
Anne De 
Kerckhove
Lord 
Mendelsohn
Limor Ganot
Randy Freer
Andria 
Vidler
Andrea 
Joosen
Ori Shaked

1.   Nil Cost Options.

2.   The Executive Directors are required to build and maintain a shareholding equivalent to 200% of base salary. Shares counting towards this guideline include 

legally owned shares, unvested options without performance conditions (valued on a net of tax basis), and fully vested but unexercised nil-cost options (valued 
on a net of tax basis). Achievement against the guideline holding is calculated using the share price at 31 December 2022. Following Mr Pazner’s cessation of 
employment on 3 March 2023, all his unvested awards lapsed. 

3.  Share price at 31.12.2022 was £0.87 

No Director was materially interested during the year in any contract which was significant in relation to the business of 888. 

PERFORMANCE GRAPH 
The following graph shows 888’s performance*, measured by TSR, compared with the performance of the FTSE 250 Index. 
The directors consider that the FTSE 250 Index is the most appropriate comparator benchmark as it has been a member 
of this index for a significant period of the time covered by the chart.

450

400

350

300

250

200

150

100

50

0

31 Dec

2012

31 Dec

2013

31 Dec

2014

31 Dec

2015

31 Dec

2016

31 Dec

2017

31 Dec

2018

31 Dec

2019

31 Dec

2020

31 Dec

2021

31 Dec

2022

888 Holdings

FTSE 250

*   888 Holdings plc Ordinary Shares of GBP 0.005 each, being the shares of the Company’s equity share capital whose listing or admission to dealing has resulted in 

the Company falling within the definition of “quoted company”.

122

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCE 
 
TOTAL REMUNERATION HISTORY FOR CEO
The table below sets out the total single figure remuneration for the CEO over the last ten years with the annual bonus paid 
as a percentage of the maximum and the percentage of long-term share awards where the performance period determining 
vesting ended in the year. 

2013

2014

2015  1 

2016 2

2017

2018

2019 2
Itai 
Frieberger

2019 3
Itai 
Pazner

2020

2021

2022 4

Total remuneration 
(£000s)

815

808

3,544

1,369

8,358

1,886

364

1,354

2,000

2,970

1,476

Annual bonus (%)

100%

100%

100%

LTIP vesting (%)

0%

0%

59%

100%

100%

100% 29.2%

74.6%

74.6% 92.5% 78.0%

100% 73.8%

30.6% 30.6% 89.9% 88.5%

0.0%

0.0% 

1.   Brian Mattingley’s total remuneration in 2015 included a phantom award granted to him on 27 March 2012 and which vested on 27 March 2015. Reflects Brian 

Mattingley’s tenure as CEO until 13 May 2015.

2.   Mr Frieberger was appointed as CEO on 2 March 2016 and stepped down as CEO on 23 January 2019. Remuneration is salary, benefits, pension and annual bonus 

for the period as CEO and the total LTIP value for 2019. 

3.   Mr Pazner was appointed as CEO on 24 January 2019. Remuneration is salary, benefits, pension and annual bonus for the period as CEO and the total LTIP value for 2019.

4.   Mr Pazner’s 2020 LTIP award lapsed on his cessation of employment and is not therefore included in his Total Remuneration for 2022. The LTIP vesting level was 

50% of maximum.

PERCENTAGE CHANGE IN DIRECTOR REMUNERATION COMPARED TO THE AVERAGE FOR 
OTHER EMPLOYEES
The following table sets out the percentage change in salary, taxable benefits and annual bonus from financial year 2019 
to financial year 2022, for Directors and employees of the Group, taken as a whole. 

Change 2022 vs 2021

Change 2021 vs 2020

Change 2020 vs 2019

Base 
salary/fee

Benefits

Bonus

Base 
salary/fee

Benefits

Bonus

Base 
salary/fee

Benefits

Bonus

Itai Pazner
Yariv Dafna
Mark Summerfield 
Anne De Kerckhove
Lord Mendelsohn
Limor Ganot
Randy Freer
Andria Vidler
Andrea Joosen
Ori Shaked
Employees

4%
9%
28%
28%
22%
3%
N/A
N/A
N/A
N/A
8%

749%
-11%
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
7%

-100%
-100%
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
-100%

9%
N/A
4%
26%
N/A
N/A
N/A
N/A
N/A
N/A
-2%

10%
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
-1%

23%
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
-14%

4%
N/A
N/A
12%
N/A
N/A
N/A
N/A
N/A
N/A
0%

-2%
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
-7%

29%
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
N/A
88%

1.  The CEO’s benefits have increased because of the relocation benefits he has received on his relocation to the UK.

2.   Mark Summerfield’s fee has increased because he received an additional fee for 2022 of £30,000 for the additional time spent during the year on integration matters.

3.   Anne De Kerckhove’s fee has increased because she received an additional fee for 2022 of £30,000 for the additional time spent during the year on integration matters.

4.  Lord Mendelsohn’s fee increase reflects his appointment as Chair of the Board on 31 March 2021. 

5.  Randy Freer was appointed as a non-executive director on 5 July 2022 but stood down on 31 August 2022 as a result of increased time commitments.

6.  Andria Vidler was appointed as a non-executive director on 5 July 2022.

7.  Andrea Gisle Joosen was appointed as a non-executive director on 5 July 2022.

8.   Ori Shaked was appointed as a non-executive director on 13 September 2022 following the Group’s largest shareholder, Sinitus Nominees Limited in trust on behalf 

of Dalia Shaked, exercising its right to appoint a non-executive director.

9.   Employee numbers were calculated on a per average head count basis.

  The salary figure includes base salary together with other payments made to the employees (e.g. sick pay, vacation pay), but excluding discretionary bonuses.

  The benefits figure includes benefits granted to employees which are not part of salary (e.g. medical insurance, meals, further education funds).

  Pension amounts are not included in benefits.

 The short term incentives figure solely includes bonuses, which are based on an estimation by the company based on the bonus accrual, since bonuses are 
generally paid to Group employees in April in respect of the previous financial year.

888 Holdings PLC Annual Report & Accounts 2022

123

GOVERNANCE 
 
 
DIRECTORS’ REMUNERATION REPORT CONTINUED

CEO PAY RATIO

2022
2021
2020
2019

Method

25th percentile

50th percentile

75th percentile

A
A
A
A

1:22
1:62
1:33
1:25

1:18
1:48
1:26
1:19

1:13
1:35
1:19
1:15

CEO

25th percentile

50th percentile

75th percentile

Salary
Total pay and benefits

£687,000
£1,476,000

£51,000
£66,000

£67,000
£84,000

£91,000
£113,000

The table above sets out the CEO pay ratio for 2019 to 2022. The ratios have been calculated as far as practicable following 
the methodology in Option A, as this is the most accurate method of calculation. The CEO pay is compared to the pay of our 
Israeli employees at the 25th, 50th and 75th percentile. The CEO relocated from Israel to the UK in September 2022 and the 
pay ratio for 2022 continues to be based on the Israeli workforce. For 2023 the comparison will move to the UK workforce. 

The decrease in the ratio for 2022 is as a result of no bonus for 2022 and the CEO’s 2020 LTIP award lapsing on cessation 
of his employment. The overall structure of the remuneration policy for Executive Directors is broadly consistent with that 
for other senior employees, i.e. with a significant focus on performance related pay, but reflects the additional risks and 
responsibilities borne by the Executive Directors. 

The reward policies and practices for our employees are aligned to those set for the Executive Directors, including the CEO 
and on this basis the Committee is satisfied that the median pay ratio is consistent with the pay, reward and progression 
policies across the 888 Group employees. 

RELATIVE IMPORTANCE OF SPEND ON PAY 2022 VS 2021

$m

250

200

150

100

50

0

119

+121%

103

109

+6%

FY21

FY22

Employee pay and benefits

888

William Hill

44

FY21

0

FY22

Dividends

-100%

The graph above sets out the actual expenditure by 888 in financial years 2021 and 2022 on dividend and remuneration to 
Group employees. 

No other comparables were chosen for the disclosure in this 2022 Remuneration Report because of the difficulty of providing 
comparable data from 2021 to 2022 given the William Hill acquisition.

The calculation of the comparables is as set out in the 2022 Consolidated Income Statement and Notes to the Financial 
Statements. For FY21 we have shown the 888 business only and for FY22 we have shown two comparisons, one for 888 only 
and one for 888 and William Hill combined (representing the acquisition of William Hill in July 2022).

COMMITTEE MEMBERS, ATTENDEES AND ADVICE
The Remuneration Committee consists solely of Non-Executive Directors. Ms Anne de Kerckhove chairs the Committee and 
Committee members during the year were Mr Mark Summerfield and Ms Limor Ganot. Details of attendances at Committee 
meetings are contained in the statement on Corporate Governance on page 92. The Chair of the Board attends meetings 
by invitation. Members of the management team attend meetings by invitation, and where appropriate, but no individual is 
present when their own specific remuneration arrangements are determined. 

The Remuneration Committee’s remit is set out in its Terms of Reference which are available at https://corporate.888.com/
who-we-are/governance/board-committees. 

124

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCE 
REMUNERATION COMMITTEE ADVISER
Korn Ferry was appointed Remuneration Committee adviser to 888 on 30 November 2018 following a tender process. 

The primary role of the adviser to the Committee is to provide independent and objective advice and support to the 
Committee’s Chair and members. Korn Ferry has discussions with the Committee Chair on a regular basis to discuss executive 
and wider group remuneration matters, reporting, regulation, investor views and process. Korn Ferry has provided other 
human capital services to the Group during the year through separate parts of the business. The Committee is comfortable 
that the controls in place at Korn Ferry do not result in the potential for any conflicts of interest to arise. The Committee 
undertakes due diligence periodically to ensure that its advisers remain independent and is satisfied that the advice that 
it receives from Korn Ferry is objective and independent. Korn Ferry also is a signatory to the Remuneration Consultants 
Group Code of Conduct which sets out guidelines for managing conflicts of interest and has confirmed to the Committee its 
compliance with the Remuneration Consultants Group Code. 

The total fees paid to Korn Ferry in respect of its services to the Committee for the year ending 31 December 2022 were 
£120,000 (2021: £80,000). Fees are charged on a ‘time spent’ basis. 

ENGAGEMENT WITH STAKEHOLDERS
The Committee includes as part of its annual agenda consideration and review of workforce policies and practices 
and invites members of the management team to attend Committee meetings to provide input into the Committee’s 
considerations. A key part of the Chief People Officer’s role, supported by the CEO and the non-executive director for 
engagement, is to engage with the wider workforce, with views and feedback on remuneration provided to the Committee 
and wider Board. The approach to workforce engagement has been reviewed for 2023 and an engagement plan will be led 
by the designated director for workforce engagement, Ms Anne de Kerckhove, with the Chief People Officer and supported 
by the Chair of the Board. 

The Committee is committed to having a transparent and constructive dialogue with our investors and consults with its 
investors to seek feedback on any proposed policy changes and significant operation of policy changes. In early 2023, 
the Remuneration Committee Chair carried out engagement with investors to discuss the businesses’ overall approach to 
remuneration and the operation of policy for 2023. This engagement was curtailed by changes to the Board but will continue 
again as the Committee reviews the Directors’ Remuneration Policy in advance of the triennial vote at the 2024 AGM. 

STATEMENT OF SHAREHOLDER VOTING AT AGM
Details of votes cast for and against the resolutions to approve the Annual Report on Remuneration at the 2022 AGM and the 
Remuneration Policy at the 2021 AGM are shown below.

Advisory Vote to approve Annual Report on 
Remuneration (at 2022 Annual General Meeting)

Advisory Vote to approve Remuneration Policy
(at 2021 Annual General Meeting)

Total number of votes

% of votes cast

Total number of votes

% of votes cast

For 
Against
Vote Withheld

317,227,305
8,337,888
0

97.44%
2.56%

215,388,197
69,066,028
2,757,202

75.72%
24.28%

Approved by the Board of Directors and signed on behalf of the Board:

Anne de Kerckhove
Chair of the Remuneration Committee 
14 April 2023

888 Holdings PLC Annual Report & Accounts 2022

125

GOVERNANCEGovernance

DIRECTORS’ REPORT

THE DIRECTORS’ REPORT FOR THE YEAR ENDED 31 DECEMBER 2022 
COMPRISES PAGES 126 TO 133 OF THIS REPORT, TOGETHER WITH THE 
SECTIONS OF THE ANNUAL REPORT INCORPORATED BY REFERENCE. THE 
CORPORATE GOVERNANCE REPORT SET OUT ON PAGES 92 TO 97 IS 
INCORPORATED BY REFERENCE INTO THIS REPORT AND, ACCORDINGLY, 
SHOULD BE READ AS PART OF THIS REPORT.

As permitted by legislation, some of the 
matters required to be included in the 
Directors’ Report have instead been 
included in the Strategic Report on 
pages 2 to 88, as the Board considers 
them to be of strategic importance.

Specifically, these are:

•  the Strategic framework on pages 
2 to 33, which provides detailed 
information relating to the Group, 
its business model and strategy, 
operation of its businesses, future 
developments and the results and 
financial position for the year ended 
31 December 2022;

•  future business developments 

(throughout the Strategic Report);

•  details of the Group’s policy on 

addressing the Principal Risks and 
uncertainties facing the Group, 
which are set out in the Strategic 
Report on pages 56 to 66;

•  information on the Group’s GHG 
emissions for the year ended 
31 December 2022, contained within 
our TCFD section on pages 68 to 88;

•  how we have engaged with our 

stakeholders on pages 32 to 33; and

•  the Section 172 Statement 

on page 96.

Furthermore, as a company 
incorporated in Gibraltar, 888 Holdings 
plc is not required by UK law or 
regulation to prepare the Directors’ 
Remuneration or Strategic reports 
under regulation that applies to UK 
incorporated companies. However, by 
virtue of 888’s Premium Listing on the 
London Stock Exchange and reflecting 
the Director’s approach to good 
governance and investor expectation, 
we have prepared these reports in line 
with the requirements under the UK 
Companies act 2006.

The Directors’ Remuneration Report, 
set out on pages 111 to 125, has been 
voluntarily prepared in accordance 
with sections 420 to 422 UK Companies 
act 2006. 

The information given in the Strategic 
Report, set out on pages 2 to 88, 
has been voluntarily prepared in 
accordance with section 414 UK 
Companies act 2006.

•  Limor Ganot (first appointed 

1 August 2020).

•  Andria Vidler (appointed 

5 July 2022)

•  Andrea Gisle Joosen (appointed 

5 July 2022)

•  Randy Freer (appointed 5 July 2022, 

stepped down 31 August 2022)

•  Ori Shaked (appointed 
13 September 2022)

The beneficial and non-beneficial 
interests of the Directors and their 
closely associated persons (pursuant 
to Article 19 of the European Market 
Abuse Regulation) in shares of the 
Company are set out in the Directors’ 
Remuneration Report on pages 111 to 
125. There has been no change in the 
interests of Directors in shares of the 
Company between 31 December 2022 
and 31 March 2023 which is the last 
practicable date prior to the release 
of this Report. Except as noted above, 
none of the Directors had any interests 
in the shares of the Company or in any 
material contract or arrangement with 
the Company or any of its subsidiaries.

RESULTS 
The Group’s loss after tax is £120.6m 
(2021: profit of £50.0m) is reported in 
the consolidated income statement on 
page 145. The Board of Directors is not 
recommending a final dividend to be 
paid, in light of the Group’s leverage 
position following the acquisition of 
William Hill and consistent with its 
previous announcements. 

DIRECTORS AND THEIR 
INTERESTS
Biographical details of the current 
Board of Directors, setting out their 
relevant skills and experience and their 
professional commitments, are shown 
on pages 90 and 91.

The Directors who served during the 
year are shown below. In line with 
the UK Corporate Governance Code 
and as required by the Company’s 
Memorandum & Articles of Association 
(“Articles”), all Directors retire at each 
Annual General Meeting and those 
who wish to continue to serve offer 
themselves for re-election.

•  Lord Mendelsohn (first appointed 

23 September 2020 as Chair 
Designate, appointed as Chair 
on 31 March 2021 and appointed 
as Executive Chair on 29 
January 2023).

•  Itai Pazner (first appointed 

8 March 2019, stepped down 
29 January 2023).

•  Yariv Dafna (first appointed 

1 November 2020, will step down 
at the end of 2023).

•  Mark Summerfield (first appointed 

on 5 September 2019).

•  Anne de Kerckhove (first appointed 

28 November 2017).

126

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCE•  and shall expire upon the earlier of: 
(i) the conclusion of the next Annual 
General Meeting of the Company 
after passing the resolution, save 
that the Company may before such 
expiry make an offer or agreement 
which would or might require equity 
securities to be allotted after such 
expiry and the Board may allot 
equity securities in pursuance of 
such an offer or agreement as if the 
power conferred thereby had not 
expired; and (ii) 30 June 2023. 

In paragraph (c) “specified capital 
investment” means one or more 
specific capital investments in 
respect of which sufficient information 
regarding the effect of the transaction 
on the Company, the assets the 
subject of the transaction and (where 
appropriate) the profits attributable 
to those assets is made available to 
shareholders to enable them to reach 
an assessment of the potential return.

SHARE CAPITAL
Changes in share capital of the 
Company during the financial year are 
given in the Consolidated Statement of 
Changes in Equity. As at 31 December 
2022, the issued share capital of the 
Company comprised 446,331,656 
ordinary shares of GBP £0.005 each 
(“Ordinary Shares”).

On 7 April 2022, the Company 
undertook a non-pre-emptive placing 
of 70.8 million new ordinary shares 
of £0.005 each in the capital of the 
Company, representing approximately 
19% of the issued ordinary share 
capital and raising £162.9m to partly 
fund the acquisition of William Hill. 

At the Annual General Meeting held in 
June 2022, the Board was empowered 
to allot securities of a value up to 
66.66% of the Company’s ordinary 
share capital in issue as at 30 April 
2022, provided that, in accordance 
with institutional guidelines issued by 
the Investment Association, this would 
permit up to a maximum nominal value 
of £1,487,401.50 (66.66%) to be allotted 
pursuant to a rights issue. Furthermore, 
the Board was empowered to allot 
equity securities of the Company for 
cash without application of pre-emptive 
rights under the Articles, provided that 
such power is limited: 

•  to the allotment of equity securities 
in connection with an offer or issue 
of equity securities to or in favour 
of: (i) Ordinary Shareholders where 
the equity securities respectively 
attributable to the interests of 
all Ordinary Shareholders are 
proportionate (as nearly as may 
be) to the respective numbers of 
Ordinary Shares held by them; and 
(ii) holders of other equity securities 
if this is required by the rights of 
those securities, or if the Directors 
consider it necessary, as permitted 
by the rights of those securities; so 
that the Directors may make such 
exclusions or other arrangements as 
they consider expedient in relation 
to treasury shares, fractional 
entitlements, record dates, shares 
represented by depositary receipts, 
legal or practical problems under 
the laws in any territory or the 
requirements of any relevant 
regulatory body or stock exchange 
or any other matter;

•  to the allotment (otherwise than 
pursuant to sub-paragraphs (a) 
above and (c) below) of equity 
securities up to an aggregate 
nominal value of £111,566.27; and

•  to the allotment (otherwise than 
pursuant to sub-paragraphs (a) 
and (b) above) of equity securities 
in connection with an acquisition 
or specified capital investment up 
to an aggregate nominal value 
of £111,566.27; 

888 Holdings PLC Annual Report & Accounts 2022

127

GOVERNANCEDIRECTORS’ REPORT CONTINUED

SHARE BUY BACK AUTHORITY
At the Annual General Meeting held in 
June 2022, the Board was authorised 
to make market purchases of up to 
44,626,508 of its ordinary shares at a 
minimum price per share (exclusive of 
expenses) of £0.005 and a maximum 
price per share (exclusive of expenses) 
of the highest of 105% of the average 
of the middle market quotations of 
an ordinary share in the Company 
as derived from the London Stock 
Exchange Daily Official List for the five 
business days immediately preceding 
the day on which the ordinary share is 
contracted to be purchased, the price 
of the last independent trade of an 
ordinary share, and the highest current 
independent bid for an ordinary 
share in the Company as derived 
from the London Stock Exchange 
Trading System.

The authority expires upon the earlier 
of: (i) the conclusion of the next annual 
general meeting of the Company; and 
(ii) 30 June 2023, unless previously 
renewed, varied or revoked by the 
Company at a general meeting; and 
a contract to purchase shares under 
the authority may be made prior 
to the expiry of the authority, and 
concluded in whole or in part after 
the expiry of the authority, and the 
Company may purchase its ordinary 
shares in pursuance of any such 
contract. In 2022, the Company did 
not seek exercise any of the foregoing 
powers and authorities.

RIGHTS ATTACHING TO 
ORDINARY SHARES IN THE 
COMPANY 
The rights and obligations attaching 
to ordinary shares are set out in 
the Articles. 

Holders of Ordinary Shares are entitled 
to attend and speak at general 
meetings, to appoint one or more 
proxies and to exercise voting rights. 
Holders of Ordinary Shares may 
receive a dividend and on liquidation 
may share in the Company’s assets. 
Holders of Ordinary Shares are entitled 
to receive the Annual Report. Subject 
to meeting certain thresholds, holders 
of Ordinary Shares may requisition a 
general meeting or the proposal of 
resolutions at general meetings.

MEMORANDUM & ARTICLES 
OF ASSOCIATION
The Articles can only be amended 
by a special resolution at a general 
meeting of shareholders. A special 
resolution to amend the Articles will be 
proposed at the 2023 AGM in order 
to change the Company’s UK address 
stated within them.

RESTRICTIONS ON TRANSFER 
OF SHARES AND LIMITATIONS 
ON HOLDINGS
There are no restrictions on transfer or 
limitations on the holding of Ordinary 
Shares other than under restrictions 
imposed by law or regulation (for 
example, insider trading laws) or 
pursuant to the Company’s share 
dealing code.

REQUIREMENTS OF GAMING 
REGULATIONS
Many jurisdictions where the Group 
currently holds, or in the future may 
secure a licence, require any person 
who acquires beneficial ownership 
of more than a certain percentage 
(typically 5%, and in some cases a 
smaller percentage) of the Company’s 
securities, to report the acquisition to 
the gaming authorities and apply for 
a finding of suitability. Many gaming 
authorities allow an “institutional 
investor” to apply for a waiver that 
allows such institutional investor to 
acquire up to a certain percentage 
of securities without applying for a 
finding of suitability, subject to the 
fulfilment of certain conditions. In some 
jurisdictions, suitability investigations 
may require extensive personal and 
financial disclosure. The failure of any 
such individuals or entities to submit 
to such background checks and 
provide the required disclosure could 
jeopardise the Group’s eligibility for a 
required licence or approval. 

The criteria used by relevant regulatory 
authorities to make determinations 
as to suitability of an applicant for 
licensure varies from jurisdiction to 
jurisdiction, but generally require 
the submission of detailed personal 
and financial information followed 
by a thorough investigation. Gaming 
authorities have very broad discretion 
in determining whether an applicant 
(corporate or individual) qualifies for 
licensing or should be found suitable. 

Any person who is found unsuitable by 
a relevant gaming authority may be 
prohibited by applicable gaming laws 
or regulations from holding, directly or 
indirectly, the beneficial ownership of 
any of the Company’s securities.

The Articles include provisions to 
ensure that the Company has the 
required powers to continue to comply 
with applicable gaming regulations. 

These provisions include providing 
the Company, in the event of a 
Shareholder Regulatory Event (as 
defined in the Articles), with the 
right to:

(a)   suspend certain rights of its 

members who do not comply 
with the provisions of the gaming 
regulations (the Affected Members);

(b)  require such Affected Members 
to dispose of their Ordinary 
Shares; and

(c)   subject to (b) above, dispose 

of the Ordinary Shares of such 
Affected Members.

The Company considers that these 
rights are required in order to mitigate 
the risk that an interest in Ordinary 
Shares held by a particular person 
could lead to action being taken by 
a relevant Regulatory Authority (as 
defined in the Articles) which in turn 
could lead to the withdrawal of existing 
licences held by the Group or the 
exclusion of being awarded further 
licences in other jurisdictions that the 
Group seeks to pursue. This potential 
Regulatory Authority action could 
therefore cause substantial damage 
to the Group’s business or prospects.

ENTITIES HOLDING COMPANY 
SHARES ON BEHALF OF 
GROUP EMPLOYEES
At 31 December 2022, Virtual Share 
Services Limited (a wholly owned 
subsidiary of the Company) held 
744,410 Ordinary Shares in its 
administrative capacity in connection 
with the 888 Holdings plc Long Term 
Incentive Plan 2015 and Deferred Share 
Bonus Plan. Full details are set out on 
page 189. 

128

888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCESUBSTANTIAL SHAREHOLDINGS
The Company has been notified of the following interests in 5% or more of its share capital under Disclosure Guidance and 
Transparency Rules (DTR) Rule 5 of the UK Financial Conduct Authority:

Principal Shareholders

As at 31 December 2022
Salix Trust Company (BVI) Limited in trust on behalf of Dalia Shaked
Parvus Asset Management LLP
Helikon Investments 
Bank Leumi Le Israel BM

Following 31 December 2022 and 31 March 2023 which is the latest practicable 
date prior to publication of this Annual Report
Salix Trust Company (BVI) Limited in trust on behalf of Dalia Shaked
Parvus Asset Management LLP

Other than as stated above, between 
31 December 2022 and 31 March 
2023 which is the last practicable 
date prior to the publication of this 
Annual Report, no further notifications 
were received regarding holdings 
comprising 5.0% of the Company’s 
issued share capital. Information 
provided to the Company pursuant 
to the DTRs is publicly available via 
the regulatory information services 
and the Company’s corporate website 
corporate.888.com.

SHAREHOLDER AGREEMENTS 
AND CONSENT REQUIREMENTS 
There are no known arrangements 
under which financial rights are held 
by a person other than the holder of 
the shares. 

Relationship Agreement 

The Company is a party to a 
relationship agreement with, among 
others, Salix Trust Company (BVI) 
Limited as trustee for Dalia Shaked 
(“DS Trust”) dated 14 September 
2005 which was amended on 16 July 
2015 (the “Amended Relationship 
Agreement”). The O Shaked Shares 
Trust and the Ben Yitzhak Family 
Shares Trust (together with Dalia 
Shaked Bare Trust, the “Principal 
Shareholder Trusts”) are also party to 
the Amended Relationship Agreement 
but are no longer bound by certain 
material provisions since they 
are no longer shareholders of the 
Company. Salix Trust Company (BVI) 
Limited replaced Sinitus Nominees 
Ltd as trustee for the DS Trust on 
31 August 2022. 

The Amended Relationship Agreement 
includes the following provisions in 
respect of the independence of the 

Company (in accordance with the 
UK Listing Rules) which provide that 
DS Trust shall, and shall procure 
as far as it is legally able, that its 
respective associates: 

•  conduct all transactions and 

relationships with 888 Holdings plc 
and any member of the Group on 
an arm’s length basis and on a 
normal commercial basis; 

•  not take any action which precludes 
or inhibits 888 Holdings plc, or any 
member of the Group, from carrying 
on its business independently of it; 

•  not take any action that would 

have the effect of preventing the 
Company, or any member of the 
Group, from complying with its 
obligations under the UK Listing 
Rules; and 

•  not propose or procure the proposal 

of any shareholder resolution 
which is intended, or appears to be 
intended, to circumvent any proper 
application of the UK Listing Rules. 

It further provides that the DS Trust will 
not solicit Group employees without 
consent, that only independent 
directors can vote on proposals 
to further amend the Amended 
Relationship Agreement, that the 
DS Trust will consult the Company 
prior to disposing of a significant 
number of shares in order to maintain 
an orderly market and shall not 
disclose confidential information unless 
required to do so by law or relevant 
regulation or having first received the 
Company’s consent. 

The Amended Relationship Agreement 
also includes restrictions on the DS 
Trust’s power to appoint Directors and 
includes obligations on the DS Trust to 

Number 
of shares/
applicable 
financial 
instruments

86,283,534
41,448,548
25,356,787
22,729,179

% issued 
share 
capital

Nature 
of Holding

19.33%
9.29%
5.68%
5.09%

Indirect
Indirect
Indirect
Indirect

86,283,534
44,061,986

19.33%
9.85%

Indirect
Indirect

exercise its voting rights to ensure that 
the majority of the Board, excluding 
the Chair, is independent. 

The DS Trust can nominate a non-
executive director for appointment to 
the Board. In the event that this right 
is exercised and it results in fewer than 
half the Board (excluding the Chair 
of the Board) being Independent 
Directors, such appointment shall 
only become effective upon the 
appointment to the Board of an 
additional Independent Director 
acceptable to the Nominations 
Committee. The DS Trust exercised this 
right in July 2022 and Ori Shaked was 
appointed as a non-executive director 
on 13 September 2022. 

Such restrictions and obligations apply 
in respect of the DS Trust whilst it holds 
not less than 7.5% of the issued share 
capital of the Company. 

The obligations of the parties to the 
Amended Relationship Agreement 
are at all times subject to all relevant 
legal and regulatory requirements and 
obligations of the parties thereto in the 
United Kingdom, Gibraltar or elsewhere. 

Confirmation of independence 

The Board confirms that as of the date 
of this Annual Report, and during the 
entirety of 2022, the Company had 
no controlling shareholder. Therefore, 
no confirmation of independence 
is required pursuant to UK Listing 
Rule 9.8.4 R (14). 

Shareholders’ Agreements

There are no known Shareholders’ 
Agreements in force between 
shareholders of the Company. 

888 Holdings PLC Annual Report & Accounts 2022

129

GOVERNANCE2017 (or subsequently, with respect to 
subsequently appointed directors) and 
remain in force. 

GOING CONCERN AND 
VIABILITY STATEMENTS
The going concern and viability 
statements required to be included in 
the annual report pursuant to the UK 
Corporate Governance Code are on 
pages 151 and 67 respectively, and are 
incorporated in this Directors’ Report 
by reference. 

PRINCIPAL SUBSIDIARY 
UNDERTAKINGS
The principal subsidiary undertakings 
are listed on note 33

RESEARCH AND 
DEVELOPMENT ACTIVITIES
Product and content leadership is 
a key pillar of the Group’s growth 
strategy, and as such, investment 
in research and development is a 
critical area of focus for the Group. 
Our mission is to lead the industry 
in creating the best betting and 
gaming experiences, and the Group 
places significant emphasis on the 
development of best-in-class products. 
Further details of the outputs of our 
research and development activities 
this year are set out on pages 24 and 
25. 

POST-PERIOD EVENTS

In January 2023 it was announced that 
the Group’s CEO, Itai Pazner would 
step down with immediate effect. Lord 
Mendelsohn assumed the interim role 
of Executive Chair whilst a new CEO 
is recruited. 

It was also announced that the Group’s 
CFO, Yariv Dafna, would step down at 
the end of 2023. 

In March 2023 it was announced 
that following a periodic compliance 
assessment of William Hill, undertaken 
by the UK Gambling Commission 
(“UKGC”) in July and August 2021, prior 
to the company’s acquisition, William 
Hill had agreed to pay a regulatory 
settlement of £19.2m in relation to 
historic player safety failings.

DIRECTORS’ REPORT CONTINUED

CHANGE OF CONTROL
A change of control in the Company 
may, in the event of failure to fulfil 
any applicable consent requirement, 
give rise to certain revocation or 
termination rights under the Group’s 
gaming licences or certain contracts to 
which Group companies are a party.

POLITICAL DONATIONS
In accordance with its Political 
Involvement Policy which is available 
on the corporate website, the Group 
did not make any donations to any 
political party (including any non-
EU political party) or organisation or 
independent election candidate or 
incur any political expenditure during 
the year.

POLITICAL INVOLVEMENT AND 
ANTI-CORRUPTION ACTIVITIES
The Group has a zero-tolerance 
approach to bribery and corruption 
and complies strictly with all relevant 
laws. The Group has adopted an 
Anti-Bribery Policy which applies to 
all employees and is overseen by the 
Board. The policy includes the Group’s 
rules with regard to the giving and 
receiving of gifts, business hospitality 
and other payments, with particular 
focus on transactions with government-
related entities and intermediaries. The 
policy can be read in full on the group’s 
corporate website. The Group carries 
out a comprehensive due diligence 
process of potential high-risk business 
associates, which includes certain 
government related transactions and 
certain intermediaries. The Group also 
clearly communicates its policy to its 
suppliers and employees and carries 
out staff training on the topic.

During 2022, no instances of 
noncompliance with the policy 
arose, and no fines, penalties or 
settlements were received or entered 
into in connection with bribery and 
corruption matters. We have also 
adopted a political involvement 
policy, which is publicly available on 
the corporate website. Under this 
policy, we do not generally engage 
in political matters other than lawful 
lobbying in connection with our 
business. The Group was not involved 
in political matters and did not make 
fiscal contributions.

Respecting local tax regimes and 
paying our fair share is a fundamental 
responsibility of the Company to the 
communities on which we rely. Further 
information on our wider contributions 
to communities is included in our 
ESG and Sustainability Report. As 
a Group our economic contribution 
is significant, including a total tax 
contribution of £588m in 2022 
(2021: US$196.4 million).

FINANCIAL INSTRUMENTS
The Board considers the Group’s 
exposure to financial risks as part 
of its risk management strategy. 
Further details can be found in the 
Risk Management section of this 
report on page 56. In order to finance 
the acquisition of William Hill, the 
Company took on significant debt. 
Hedging arrangements were put in 
place in order to fix around 70% of 
interest costs for the next three years. 
The Group is also exposed to foreign 
exchange as the Group’s deposits 
and revenues are generated in GBP, 
EUR and other currencies, whilst the 
Group’s operating expenses are largely 
incurred in local currencies.

The Group has mitigated foreign 
exchange risk by adopting policies to 
hedge certain costs in GBP. The Group 
has also entered into FX or cross 
currency swaps in order to hedge part 
of its ongoing USD and EUR exposure 
arising due to the acquisition financing 
and its ongoing EUR exposure under 
outstanding notes. Forward deals are 
also in place to hedge ILS against 
revenue in Canadian Dollars and GBP.

The Board reviews these risks on an 
ongoing basis with a view to taking 
such action as required from time 
to time. Further information on the 
Group’s use of financial instruments 
is set out in note 25 to the annual 
accounts on page 185 to 187.

DIRECTORS’ INDEMNITIES
The Articles permit the Company 
to indemnify its Directors in certain 
circumstances, as well as to provide 
insurance for the benefit of its 
Directors. The Company has entered 
into qualifying third-party indemnity 
arrangements for the benefit of all 
of its Directors in a form and scope 
which comply with the requirements 
of the UK Companies Act 2006 and 
the Gibraltar Companies Act 2014 
which were in force from 1 November 

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888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEAUDIT COMMITTEE 
The Board has established an Audit 
Committee. Details of the Audit 
Committee’s functions, together with 
its specific activities in 2022, are set 
out in the Audit Committee Report 
on page 102. 

During the year the Company’s 
Audit Committee comprised Mark 
Summerfield (Chair), Independent  
Non-Executive Directors Anne de 
Kerckhove and Limor Ganot. 

Prior to the acquisition of William Hill, 
Deloitte carried out the Company’s 
internal audit function, reporting to the 
Audit Committee. However following 
the acquisition, the William Hill internal 
audit team led the internal auditing 
with the assistance of Deloitte. During 
2022, the internal auditor provided 
twelve reports to the Audit Committee 
and discussed the internal audit 
working plan for 2023. 

Details of the Company’s risk 
management strategy and the Board’s 
assessment of the Group’s viability in 
light of its risks are set out on pages 58 
and 67 respectively.

AUDITORS
A resolution for the reappointment of 
Ernst and Young LLP and EY Limited, 
Gibraltar, (together, EY), as auditors of 
the Company will be proposed at the 
2023 Annual General Meeting.

During the year ended 31 December 2022, 
Ernst and Young LLP was reappointed 
as auditor for the purposes of 
the Company preparing financial 
statements as required pursuant to 
the UK Listing Rules and the DTRs. EY 
Limited, Gibraltar, which is approved 
as a registered auditor under the 
Gibraltar Financial Services Act 2019, is 
the statutory auditor of the Company 
including for the purposes of issuing an 
audit report pursuant to the Gibraltar 
Companies Act 2014.

Details of audit and non-audit fees 
charged by EY to the Company are 
set out on page 107 of the Audit 
Committee Report.

The Company’s audit was last 
tendered for the year ended 
31 December 2014. In accordance 
with the EU Audit Regulation and the 
Competition and Markets Authority 
rules, the Company is required to 
run a competitive tender process in 
respect of auditor appointment no 
later than 31 December 2023 year end. 
As such, the intention is to run an audit 
tender process in Q2 2023 for the FY 
2024 audit.

RISK MANAGEMENT AND 
INTERNAL CONTROL
The Board acknowledges that they are 
responsible for the Company’s system 
of internal control, for setting policy on 
internal control and risk management, 
and for reviewing the effectiveness of 
internal control and risk management. 

The Board monitors the Group’s 
systems of internal control and risk 
management on an ongoing basis, 
including identifying, evaluating and 
managing the significant risks faced 
by the Group. The Board believes 
that its risk management process 
accords with the FRC Guidance on 
Risk Management, Internal Control 
and Related Financial and Business 
Reporting and carries out an annual 
review of its effectiveness covering all 
material controls, including financial, 
operational and compliance controls.

The annual review considers individual 
risk control responsibilities, reporting 
lines and qualitative assessments 
of residual risks. Such a review was 
carried out in respect of the processes 
that were in place throughout 2022 up 
until the date of approval of the Annual 
Report and Accounts. No significant 
failings or weaknesses were identified 
in the review. 

It is management’s role to implement 
Board policies on risk and control, 
including reporting. The system of 
internal control is designed to manage 
rather than eliminate the risk of failure 
to achieve business objectives and 
can only provide reasonable, and not 
absolute, assurance against material 
misstatement or loss.

The Audit Committee also reviews the 
appropriateness and adequacy of 
systems of internal control and risk 
management in relation to the financial 
reporting process on an ongoing basis 
and makes recommendations to the 
Board based on its findings.

The Group’s internal control and risk 
management systems in relation to 
the process of preparing consolidated 
accounts include the following:

•  Identification of significant risk and 
control areas of relevance to Group-
wide accounting processes;

•  Controls to monitor the consolidated 
accounting process and its results 
at the level of the Board and 
at the level of the companies 
included in the consolidated 
financial statements;

•  Preventative control measures in the 
finance and accounting systems of 
the Company and of the companies 
included in the consolidated 
financial statements and in the 
operative, performance-oriented 
processes that generate significant 
information for the preparation 
of the consolidated financial 
statements including the Strategic 
Report, including a separation of 
functions and pre-defined approval 
processes in relevant areas;

•  Measures that safeguard proper 

IT-based processing of matters and 
data relevant to accounting; and

•  Reporting information of companies 
around the Group which enable the 
Company to prepare consolidated 
financial statements including 
management accounts.

The reporting structure relating to 
all the companies included in the 
consolidated financial statements 
requires that significant risks are to be 
reported immediately to the Board on 
identification.

888 Holdings PLC Annual Report & Accounts 2022

131

GOVERNANCEDIRECTORS’ REPORT CONTINUED

WHISTLEBLOWING POLICY
The Group’s whistle-blowing policy 
sets out the overall responsibility 
of the Board (through its Audit 
Committee) for implementation of the 
policy, but notes that the Board has 
delegated day-to-day responsibility 
for overseeing and implementing it 
to the Group Internal Audit function 
with additional oversight from Group 
Legal and Compliance functions. 
The policy was harmonised following 
the acquisition of William Hill and 
approved in January 2023. 

The policy provides that where an 
employee is not comfortable making 
an identified disclosure in the standard 
manner (i.e. to his/her respective direct 
line manager, another manager in his/
her subsidiary, the human resources 
department or the compliance 
manager), disclosure can be made 
anonymously through a third party, 
Navex, and reporters can either 
raise their case via online forms or 
dedicated phone numbers. 

Whilst employees are permitted 
to make disclosures anonymously, 
disclosing employees are encouraged 
to reveal their identity to the 
compliance officer in order to allow a 
full and proper investigation to take 
place. Where a disclosing employee’s 
identity is revealed, the Group will 
make its best effort, considering the 
circumstances and applicable law, 
to preserve confidentiality of such 
disclosure. The Board commits to 
investigating all disclosures fully, fairly, 
quickly and, where circumstances 
permit, confidentially. Undertakings 
are made to employees who raise 
genuinely held concerns in good faith 
under the procedure that they will 
not be dismissed or subject to any 
discrimination or victimisation as a 
result of his/her action. Employees of 
the Group are regularly sent reminders 
regarding the whistle-blowing policy 
as part of general refreshers of various 
Group policies.

REMUNERATION COMMITTEE 
The Board has overall responsibility 
for determining the framework of 
executive remuneration and its 
cost. It is required to take account 
of any recommendation made by 
the Remuneration Committee in 
determining the remuneration, benefits 
and employment packages of the 
Executive Directors and Executive 
Committee and the fees of the Chair.

During the year the Company’s 
Remuneration Committee comprised 
Independent Non-Executive Directors 
Anne de Kerckhove (Chair), Mark 
Summerfield, and Limor Ganot.

The Remuneration Committee 
determines the Chair’s and Executive 
Directors’ fees, whilst the Chair and 
the Executive Directors determine 
the fees paid to the Non-Executive 
Directors. Further details are provided 
on page 92.

The Remuneration Committee was 
advised during 2022 by Korn Ferry. 
The remuneration consultant has no 
other connection with 888 or any of the 
Directors. Further details are provided 
on page 118. 

All new long-term incentive schemes 
and significant changes to existing 
long-term incentive schemes are put 
to the shareholders of the Company 
for approval before they are adopted 
(save for certain circumstances as set 
out in the Listing Rules).

The Directors’ Remuneration Report, 
which outlines the Remuneration 
Committee’s work and details 
of Directors’ remuneration, is on 
pages 111 to 125. The Remuneration 
Committee’s terms of reference 
are available on the Company’s 
website, corporate.888.com.

COMPLIANCE WITH 
STATUTORY PROVISIONS
As the Company is registered in 
Gibraltar, it is subject to compliance 
with Gibraltar statutory requirements. 
The main corporate legislation relevant 
to the Company in Gibraltar is the 
Gibraltar Companies Act 2014. The 
Company is in full compliance with the 
Gibraltar Companies Act.

DIVIDEND POLICY
The Company’s policy, as stated in its 
IPO Prospectus, is to distribute 50% 
of its adjusted profit after tax each 
year. On 7 April 2022 it was announced 
that the Board intends to suspend 
dividends until such time that net 
leverage is at or below 3x.

DIRECTORS’ STATEMENT 
OF RESPONSIBILITIES
The directors are responsible for 
preparing the annual report and the 
financial statements in accordance 
with applicable Gibraltar law 
and regulations. 

Company law requires the directors 
to prepare financial statements for 
each financial year. Under that law, 
the directors have elected to prepare 
the group and parent company 
financial statements in accordance 
with UK adopted international 
accounting standards in conformity 
with the requirements of the Gibraltar 
Companies Act 2014. Under company 
law, the directors must not approve the 
financial statements unless they are 
satisfied that they give a true and fair 
view of the state of affairs of the group 
and the company and of the profit or 
loss of the group and the company for 
that period. 

Under the Financial Conduct 
Authority’s Disclosure Guidance 
and Transparency Rules, group 
financial statements are required to 
be prepared in accordance with UK 
adopted international accounting 
standards. 

In preparing these financial statements 
the directors are required to:

•  select suitable accounting 

policies in accordance with IAS 8 
Accounting Policies, Changes in 
Accounting Estimates and Errors 
and then apply them consistently;

•  make judgements and accounting 
estimates that are reasonable 
and prudent;

•  present information, including 

accounting policies, in a 
manner that provides relevant, 
reliable, comparable and 
understandable information;

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888 Holdings PLC Annual Report & Accounts 2022

GOVERNANCEDIRECTORS’ RESPONSIBILITY 
STATEMENT (DTR 4.1)
The directors confirm, to the best of 
their knowledge:

•  that the consolidated financial 

statements, prepared in 
accordance with UK adopted 
international accounting standards 
in conformity with the requirements 
of the Gibraltar Companies Act 
2014 and UK adopted international 
accounting standards give a true 
and fair view of the assets, liabilities, 
financial position and profit of the 
parent company and undertakings 
included in the consolidation taken 
as a whole; 

•  that the annual report, including 
the strategic report, includes a 
fair review of the development 
and performance of the business 
and the position of the Company 
and undertakings included in the 
consolidation taken as a whole, 
together with a description of the 
principal risks and uncertainties that 
they face; and

•  that they consider the annual 

report, taken as a whole, is fair, 
balanced and understandable and 
provides the information necessary 
for shareholders to assess the 
company’s position, performance, 
business model and strategy.

All of the current Directors have 
taken all the steps that they ought 
to have taken as Directors to make 
themselves aware of any information 
needed by the Company’s auditors 
for the purposes of their audit, and to 
establish that the auditors are aware 
of that information. The Directors 
are not aware of any relevant audit 
information of which the auditors 
are unaware.

On behalf of the Board: 

Lord Mendelsohn
Executive Chair
14 April 2023

•  provide additional disclosures 

when compliance with the specific 
requirements in IFRSs is insufficient 
to enable users to understand the 
impact of particular transactions, 
other events and conditions on 
the group and company financial 
position and financial performance; 

•  in respect of the group financial 

statements, state whether 
international accounting standards 
in conformity with the requirements 
of the Gibraltar Companies Act 
2014 and UK adopted international 
accounting standards have been 
followed, subject to any material 
departures disclosed and explained 
in the financial statements;

•  in respect of the parent company 

financial statements, state 
whether UK adopted international 
accounting standards in conformity 
with the requirements of the 
Gibraltar Companies Act 2014, 
have been followed, subject to 
any material departures disclosed 
and explained in the financial 
statements; and

•  prepare the financial statements 

on the going concern basis unless it 
is appropriate to presume that the 
company and/ or the group will not 
continue in business.

The directors are responsible for 
keeping adequate accounting 
records that are sufficient to show 
and explain the Company’s and 
Group’s transactions and disclose with 
reasonable accuracy at any time the 
financial position of the Company and 
the Group and enable them to ensure 
that the company and the group 
financial statements comply with the 
Gibraltar Companies Act 2014. They 
are also responsible for safeguarding 
the assets of the Group and parent 
company and for taking reasonable 
steps for the prevention and detection 
of fraud and other irregularities.

Under applicable law and regulations, 
the directors are also responsible for 
preparing a strategic report, directors’ 
report, directors’ remuneration 
report and corporate governance 
statement that comply with that law 
and those regulations. The directors 
are responsible for the maintenance 
and integrity of the corporate and 
financial information included on the 
Company’s website. 

888 Holdings PLC Annual Report & Accounts 2022

133

GOVERNANCEFinancial Statements

INDEPENDENT AUDITOR’S REPORT
To the members of 888 Holdings PLC

OPINION
In our opinion:

•  888 Holdings plc’s Group Financial Statements and Parent Company Financial Statements (the “Financial Statements”) 
give a true and fair view of the state of the Group’s and of the Parent Company’s affairs as at 31 December 2022 and of 
the Group’s loss for the year then ended;

•  the Group and Parent Company Financial Statements have been properly prepared in accordance with UK adopted 

International Accounting Standards; and

•  the Financial Statements have been prepared in accordance with the requirements of the Gibraltar Companies Act 2014 

as applied in accordance with the provisions of the Gibraltar Act 2014.

We have audited the Financial Statements of 888 Holdings plc (the ‘Parent Company’) and its subsidiaries (the ‘Group’) for 
the year ended 31 December 2022 which comprise:

Group

Consolidated income statement for the year ended  
31 December 2022
Consolidated statement of comprehensive income for  
the year then ended
Consolidated balance sheet as at 31 December 2022
Consolidated statement of changes in equity for the year 
then ended
Consolidated statement of cash flows for the year 
then ended
Related notes 1 to 33 to the financial statements, including  
a summary of significant accounting policies

Parent company

Balance sheet as at 31 December 2022

Statement of changes in equity for the year then ended 

Statement of cash flows for the year then ended 
Related notes 1 to 10 to the financial statements including  
a summary of significant accounting policies

The financial reporting framework that has been applied in their preparation is applicable law and UK adopted international 
accounting standards and, as regards the Group and parent company financial statements, as applied in accordance with 
the provisions of the Gibraltar Companies Act 2014.

BASIS FOR OPINION 
We conducted our audit in accordance with International Standards on Auditing (ISAs) and applicable law. Our 
responsibilities under those standards are further described in the Auditor’s responsibilities for the audit of the financial 
statements section of our report. We believe that the audit evidence we have obtained is sufficient and appropriate to 
provide a basis for our opinion.

INDEPENDENCE
We are independent of the Group and parent in accordance with the ethical requirements that are relevant to our audit of 
the financial statements in the UK, including the FRC’s Ethical Standard as applied to listed public interest entities, and we 
have fulfilled our other ethical responsibilities in accordance with these requirements.

The non-audit services prohibited by the FRC’s Ethical Standard were not provided to the Group or the parent company 
and we remain independent of the Group and the parent company in conducting the audit. We confirm that there are 
appropriate safeguards in place and that we remain independent.

CONCLUSIONS RELATING TO GOING CONCERN 
In accordance with the terms of our engagement letter with the Company, in auditing the financial statements, we have 
concluded that the directors’ use of the going concern basis of accounting in the preparation of the financial statements is 
appropriate. Our evaluation of the directors’ assessment of the Group and parent company’s ability to continue to adopt the 
going concern basis of accounting included:

•  We confirmed our understanding of 888’s going concern assessment process, including how principal and emerging risks 
are considered. We understand the review controls in place for the going concern model, forecasting and management’s 
Board memoranda. 

•  We tested the mathematical integrity of management’s going concern model, including ensuring arithmetic accuracy 
and agreeing the prospective financial information to that used in other areas of the business, such as impairment 
assessments. We also evaluated the potential impact of any contingencies, including the likelihood of their occurrence. 

•  We performed procedures to test the reasonableness of cash flow forecasts, through reconciliation to the budget 

approved by the Board, comparison with recent performance and external benchmarking, as well as their consistency 
with other areas of the audit including impairment assessments. We independently assessed other key assumptions, 
namely the potential impact of interest rate and macroeconomic risks, the timing of settlement of provisions and accruals 
and achievability of integration synergies.

134

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTS 
 
CONCLUSIONS RELATING TO GOING CONCERN CONTINUED
•  We read the Group’s facility and syndication agreements executed during the period and re-calculated the financial 

covenant relating to the Group’s revolving credit facility to ensure it remained available to the Group throughout the going 
concern period.

•  We searched for sources of contradictory evidence in our assessment of management’s forecasting, including assessing 

recent budgeting accuracy, current trading, industry trends and the broader macroeconomic outlook.

•  We considered the mitigating factors included in the cash flow forecasts. This included understanding the Group’s variable 
and discretionary costs and evaluating the Group’s ability to control these outflows as mitigating actions if required. We 
considered the achievability of planned synergies and any incremental costs of executing the integration.

•  We performed our own assessment of plausible downside scenario focused on the timing of cash outflows not solely at 

the Groups discretion. We also performed a reverse stress test in order to assess the flexibility of the business model and 
identify what factors would lead to the Group utilising all liquidity during the going concern period and the probability of 
such events of occurring.

•  We assessed the appropriateness of the duration of the going concern assessment period and consider the existence of 

any significant events or conditions beyond this period.

•  We assessed the appropriateness of disclosures in the Annual Report and Accounts by comparing the disclosures against 

the requirements under International Financial Reporting Standards and the UK Corporate Governance Code.

Our key observations:
•  The directors’ assessment forecasts that the Group will maintain sufficient liquidity throughout the going concern 

assessment period. This included the utilisation of the Group revolving credit facility, undrawn as at 31 December 2022. 

•  The Group is exposed to certain legal and regulatory risks, some of which will result in cash outflows during the going 
concern assessment period or increase the uncertainty associated with cash inflows. However, even under adverse 
scenarios described above, the directors’ assessment forecasts the Group to maintain liquidity headroom throughout the 
going concern period.

•  Controllable mitigating actions are available to management to increase liquidity over the going concern assessment 
although, some of these actions may impact the Group’s profitability and cash generation over a longer time horizon. 

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, 
individually or collectively, may cast significant doubt on the Group and parent company’s ability to continue as a going 
concern for the period to 30 June 2024. 

In relation to the Group and parent company’s reporting on how they have applied the UK Corporate Governance Code, we 
have nothing material to add or draw attention to in relation to the directors’ statement in the financial statements about 
whether the directors considered it appropriate to adopt the going concern basis of accounting.

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant 
sections of this report. However, because not all future events or conditions can be predicted, this statement is not a 
guarantee as to the Group’s ability to continue as a going concern.

OVERVIEW OF OUR AUDIT APPROACH

Audit scope

Key audit matters

•  We performed an audit of the complete financial information of eight components, 

and audit procedures on specific balances for a further one component.

•  The components where we performed full audit procedures accounted for 96% of 

Adjusted EBITDA, 99% of Revenue and 94% of Total assets.

•  Regulatory and legal risks

•  Revenue recognition

•  Acquisition accounting

•  Impairment of goodwill and other assets

Materiality

•  Overall Group materiality of £4.3m, which represents 2% of Adjusted EBITDA

888 Holdings PLC Annual Report & Accounts 2022

135

FINANCIAL STATEMENTSINDEPENDENT AUDITOR’S REPORT CONTINUED
To the members of 888 Holdings PLC

AN OVERVIEW OF THE SCOPE OF THE PARENT COMPANY AND GROUP AUDITS 
Tailoring the scope
Our assessment of audit risk, our evaluation of materiality and our allocation of performance materiality determine our 
audit scope for each entity within the Group. Taken together, this enables us to form an opinion on the consolidated financial 
statements. We take into account size, risk profile, the organisation of the Group and effectiveness of Group-wide controls, 
changes in the business environment and other factors when assessing the level of work to be performed at each component.

In assessing the risk of material misstatement to the Group financial statements, and to ensure we had adequate quantitative 
coverage of significant accounts in the financial statements, of the reporting components of the Group, we selected nine 
components covering entities within the UK, Gibraltar, Malta and Israel, which represent the principal business units within 
the Group.

Of the nine components selected, we performed an audit of the complete financial information of eight components 
(“full scope components”) which were selected based on their size or risk characteristics. For the remaining component 
(“specific scope component”), we performed audit procedures on specific accounts within that component that we 
considered had the potential for the greatest impact on the significant accounts in the financial statements because 
of the size.

The reporting components where we performed audit procedures accounted for 96% (2021: 100%) of the Group’s Adjusted 
EBITDA, 99% (2021: 100%) of the Group’s Revenue and 96% (2021: 100%) of the Group’s Total assets. For the current year, 
the full scope components contributed 125% (2021: 52%) of the Group’s Adjusted EBITDA, 99% (2021: 100%) of the Group’s 
Revenue and 94% (2021: 100%) of the Group’s Total assets. The specific scope component contributed EBITDA of -29% 
(2021: -52%) on the basis it is a cost centre. The audit scope of this component may not have included testing of all 
significant accounts of the component but will have contributed to the coverage of significant accounts tested for the Group.

Of the remaining components that together represent 4% of the Group’s Adjusted EBITDA, none are individually greater 
than 2% of the Group’s Adjusted EBITDA. For these components, we performed other procedures, including analytical review, 
testing of consolidation journals and intercompany eliminations and foreign currency translation recalculations to respond 
to any potential risks of material misstatement to the Group financial statements.

The charts below illustrate the coverage obtained from the work performed by our audit teams.

Adjusted 
EBITDA

964

  96% Full & Specific 
scope component

M 991

  99% Full & Specific 
scope component

Revenue

M 946

  94% Full & Specific 
scope component

Total assets

 4% Other procedures

 1% Other procedures

 6% Other procedures

Changes from the prior year 
There was significant change in Group structure during the period resulting from the Group’s acquisition of William Hill 
International on 1 July 2022. As a result of this acquisition, we selected additional full scope components from the William Hill 
International Group, including in its Retail, UK Online and International Online businesses.

136

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTSM
Involvement with component teams 
In establishing our overall approach to the Group audit, we determined the type of work that needed to be undertaken 
at each of the components by us, as the Group audit engagement team, or by component auditors from other EY global 
network firms operating under our instruction. Of the eight full scope components, audit procedures were performed on one 
of these directly by the primary audit team. For the other seven full scope components and the specific scope component, 
where the work was performed by a component auditor, we determined the appropriate level of involvement to enable us to 
determine that sufficient audit evidence had been obtained as a basis for our opinion on the Group as a whole.

The non-statutory audit partner has experience serving clients in a variety of public UK-listed companies, including those 
with the majority of their operations overseas. He reviewed the experience and expertise of the engagement team to ensure 
that the team had the appropriate competence and capabilities, which included the use of a specialist where appropriate. 
The statutory audit partner also has experience in the gaming industry and has worked on the 888 engagement for a 
number of years. The team had discussions during planning and throughout the audit in respect of the evolving gaming 
regulatory environment.    

The Group audit team followed a programme of planned visits to the UK, Gibraltar, Malta and Israel that has been designed 
to ensure that the Non-Statutory Auditor, the Statutory Auditor, and other Group partners, visited all full scope and specific 
scope locations. During the current year’s audit cycle, visits were undertaken by the primary audit team to the component 
teams in Gibraltar, Malta and Israel. These visits involved discussing the audit approach with the component team and any 
issues arising from their work, meeting with local management and reviewing relevant audit working papers on risk areas. The 
primary team interacted regularly with the component teams where appropriate during each stage of the audit, reviewed 
relevant working papers and were responsible for the scope and direction of the audit process. 

At critical periods of the audit, we increased the use of online collaboration tools to facilitate team meetings, information 
sharing and the evaluation, review, oversight and participation in the component audit team’s planning, including its 
discussion of fraud and error and was responsible for the scope and direction of the audit process. We requested more 
detailed deliverables from component teams, and we utilised fully the interactive capability of EY Canvas, our global audit 
workflow tool, to review remotely the relevant underlying work performed. Given the nature of our engagement, some of 
these measures have been implemented in previous years, providing an appropriate base from which to expand these 
forms of interactions and facilitate our oversight of the component audit team. This, together with the additional procedures 
performed at Group level, gave us appropriate evidence for our opinion on the Group financial statements.

CLIMATE CHANGE
Stakeholders are increasingly interested in how climate change will impact 888 Holdings PLC. The Group has determined 
that the most significant future impacts from climate change on their operations will be from energy prices as the Group 
and global economy transition to greener sources. These are explained on pages 68 to 88 in the Task Force for Climate 
related Financial Disclosures and on pages 61 to 66 in the principal risks and uncertainties. They have also explained their 
climate commitments on pages 44 to 45. All of these disclosures form part of the “Other information,” rather than the audited 
financial statements. Our procedures on these unaudited disclosures therefore consisted solely of considering whether they 
are materially inconsistent with the financial statements or our knowledge obtained in the course of the audit or otherwise 
appear to be materially misstated, in line with our responsibilities on “Other information”. 

In planning and performing our audit we assessed the potential impacts of climate change on the Group’s business and any 
consequential material impact on its financial statements. 

The Group has explained in the basis of preparation on page 150 their articulation of how climate change has been reflected 
in the financial statements and how they have reflected the impact of climate change in their financial statements including 
how this aligns with their commitment to achieve net zero emissions by 2035. Consideration of significant judgements and 
estimates relating to climate change are included in note 1.

Our audit effort in considering the impact of climate change on the financial statements was focused on evaluating 
management’s assessment of the impact of climate risk, physical and transition, their climate commitments, the effects 
of material climate risks disclosed on page 79 and 152 and the significant judgements and estimates disclosed in note 1 and 
whether these have been appropriately reflected in asset values and associated disclosures where values are determined 
through modelling future cash flows, being the impairment tests of the Retail, UK online, International online and US B2C cash 
generating units. 

We also challenged the Directors’ considerations of climate change in their assessment of going concern and viability and 
associated disclosures. Based on our work we have not identified the impact of climate change on the financial statements 
to be a key audit matter or to impact a key audit matter.

KEY AUDIT MATTERS 
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial 
statements of the current period and include the most significant assessed risks of material misstatement (whether or not 
due to fraud) that we identified. These matters included those which had the greatest effect on: the overall audit strategy, 
the allocation of resources in the audit; and directing the efforts of the engagement team. These matters were addressed in 
the context of our audit of the financial statements as a whole, and in our opinion thereon, and we do not provide a separate 
opinion on these matters.

888 Holdings PLC Annual Report & Accounts 2022

137

FINANCIAL STATEMENTSINDEPENDENT AUDITOR’S REPORT CONTINUED
To the members of 888 Holdings PLC

RISK: REGULATORY AND LEGAL RISKS

At 31 December 2022, the Group has provided £127.5 million (2021: US$£19.0 million) in respect of ongoing legal and 
regulatory matters principally in Austria, the UK and Gibraltar and a further £78.7 related to indirect taxes.

Refer to the significant accounting policies (Note 1 on page 154); and Notes 22 and 31 to the consolidated financial 
statements (pages 177 and 194).

Given the industry and jurisdictions in which the Group operates there is a risk that the Group operates without the 
appropriate licences, has existing licences adversely affected through the imposition of licence conditions or threat of 
licence revocation, or is subject to regulatory sanctions resulting from breaches of licence conditions. There is also a risk that 
the Group does not pay or accrue for gaming taxes on an appropriate basis.

Judgement is also applied in estimating amounts payable to regulatory authorities, or customers, in certain jurisdictions. 
This gives rise to a risk over the accuracy of accruals, provisions and disclosure of contingent liabilities and the related 
income statement effect. There is also a risk that management may influence these significant estimates and judgements 
in order to meet market expectations or bonus targets.

The legal and regulatory risk increased during 2022 following the acquisition of William Hill. Refer to the Risk management 
strategy (on page 58).

Our response to the risk
•  We assessed the processes and controls over legal and regulatory risk from the management of legal and regulatory risks 

to the evaluation of matters and the quantification and recording of a provision or disclosure of a contingent liability. 

•  Enquired of management and the Group’s external legal advisers, where appropriate, about any known instances of 

material breaches in regulatory or licence compliance and the potential consequences of any such breach to inform 
our assessment of the Group’s disclosures and our evaluation of provisions to be recorded. 

•  Inspected the Group’s correspondence with regulators and tax authorities to identify any legal or regulatory concerns, to 

assess the completeness of matters evaluated by the Group and to inform the likelihood of any actual or potential licence 
restrictions.

•  For certain matters, we engaged EY forensic accounting specialists to evaluate whether breaches identified were 
indicative of pervasive process deficiencies and control failings or specific to certain markets or other factors.

•  In respect of the regulatory provisions, we obtained an understanding of any updates to fact patterns through discussions 

with management and the Group’s external legal advisers, read their legal confirmations and performed our own 
searches for contradictory evidence. We agreed provisions to third party support, for example post year end settlement 
agreements and/or confirmation from the Group’s external legal advisers that they consider the quantum of the provisions 
for regulatory matters to be reasonable.

•  Evaluated management’s interpretation and application of relevant laws and regulations and assessed the risks in respect 

of the Group’s operations outside of regulated markets. 

•  Circularised confirmations to management’s relevant external legal experts to test the completeness of outstanding legal 

or regulatory issues as at 31 December 2022. 

•  Tested the completeness of the Group’s legal expenses, in coordination with the discussions with Group’s legal advisers, to 

ensure the completeness of circularised confirmations.

•  Engaged EY gaming tax specialists to assist us in understanding the risks in respect of gaming duties and fines in 

jurisdictions where the appropriate tax treatment is uncertain.

•  Assessed appropriateness of disclosures in note 22 and 31 of the consolidated financial statements by comparing the 

disclosures against the requirements under UK adopted international accounting standards.

Key observations communicated to the Audit Committee
Based on our audit procedures on the Group’s accounting conclusions in each of its major jurisdictions, we concluded that 
the provision and accruals in respect of probable amounts payable to regulatory authorities, and related income statement 
accounts, are appropriate and that the disclosures of probable and possible outflows in the financial statements meet the 
requirements of IAS 37.

RISK: REVENUE RECOGNITION

The Group recognised revenue of 1,238.8 million in 2022 (2021: £712.3 million). 

The Group’s revenue recognition process for all revenue streams is highly dependent on the Group’s complex gaming systems 
and gaming servers, which process a high volume of transactions. Systematic errors in calculations in aggregate could result 
in incorrect reporting of revenue. 

There is a risk that management may override operational controls in respect of revenue recognition leading to revenue 
being materially different to cash receipts or overstated in order to meet market expectations.

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888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTSRISK: REVENUE RECOGNITION CONTINUED
The acquisition of William Hill increases revenue recognition risk as the Group operates new and unintegrated gaming 
systems and for the first time Licenced Betting Offices.

Refer to the significant accounting policies (Note 1 on pages 154 and 155); and Note 2 to the Consolidated Financial 
Statements (page 162).

Our response to the risk
•  Enquired about the Group’s processes and related controls in respect of revenue recognition and obtained support to 

confirm our understanding. We understood the IT general control environment and based on that understanding tested 
the design and operating effectiveness of certain applications that we considered to be supportive of a control reliance 
approach. We also tested certain manual controls over data from the Group’s principal gaming systems.

•  We performed a correlation analysis between revenue and cash receipts and revenue to confirm that in aggregate, the 

revenues recognised were equivalent to the cash receipts adjusted for known timing differences. 

•  We applied IT-based auditing techniques to re-perform manual reconciliations between the Group’s gaming revenue and 

cash and for online revenues the customer accounts.

•  We performed transaction testing for each revenue stream to test the interface between gaming servers, production 

systems and cash processing system with the Datawarehouse. 

•  We performed detailed substantive testing on a sample of revenue transactions, including validation of bets/wins, 

deposits/withdrawals and aggregated cash receipts from PSPs and shops. 

•  We performed computer assisted audit techniques to search for other material manual adjustments to revenue and 

audited the fair value of bet positions. 

•  We assessed the appropriateness of the disclosures in note 1 and 2 of the consolidated financial statements by comparing 

the disclosures against the requirements under UK adopted international accounting standards.

Key observations communicated to the Audit Committee
Based on our audit work we conclude that the revenue recognised is appropriate and in accordance with IFRS 9 and IFRS 15.

RISK: ACQUISITION ACCOUNTING

The Group recorded net liabilities on the William Hill acquisition of £225.9 million, resulting in goodwill of £780.2 million.

The valuation of intangible assets involves significant judgement as it requires management’s use of assumptions including 
revenue growth, theoretical royalty rates used to value trade names, customer churn rates and the application of a discount 
rate that is reflective of the risks of the business.

Other fair value adjustments, including those for provisions and contingent consideration, involve a high degree of judgement.

Refer to the significant accounting policies (Note 1 on page 153); and Note 16 to the Consolidated Financial Statements 
(page 174).

Our response to the risk
•  We enquired about the Group’s processes and related controls to confirm our understanding of how the Group ensures the 

completeness and accuracy of data and assumptions used to develop the fair value estimates.

•  For specialists engaged by management , we evaluated their competence, capabilities and objectivity. With assistance 
from our valuation specialists, we read their valuation report and identified corroborating or contradictory evidence to 
challenge the fair value estimates. 

•  We obtained management’s specialist’s valuation report and underlying models. We challenged the assumptions used by 
management, with input from our valuation specialists, by comparing to board approved budgets, historically observed 
inputs and third party sources, particularly in respect of forecast growth rates and searched for internal and external 
information that may be contrary to management’s assessment.

•  With assistance from our valuation specialists, for each individual asset identified, we evaluated the appropriateness of 

the valuation methodology applied.

•  We performed sensitivity analysis, including on key inputs such as short-term and long-term growth rates and the 

discount rate. In doing so, we developed our own independent valuation range using our valuation specialist-determined 
discount rates.

•  We continued to search for contradictory information identified in the post-acquisition period, remaining alert to events, 

transactions and the results of our enquiries of management which may contradict the key assumptions / judgements and 
the value of assets recorded.

•  We assessed the appropriateness of the disclosures in note 1 and 16 of the consolidated financial statements by 

comparing the disclosures against the requirements under UK adopted international accounting standards.

888 Holdings PLC Annual Report & Accounts 2022

139

FINANCIAL STATEMENTSINDEPENDENT AUDITOR’S REPORT CONTINUED
To the members of 888 Holdings PLC

RISK: ACQUISITION ACCOUNTING CONTINUED
Key observations communicated to the Audit Committee
Based on our audit procedures in relation to the purchase price allocation, including our own independently developed 
range, we concluded that assets, including tangible and intangible assets and the resulting goodwill, have been appropriately 
identified, valued and recorded. The disclosures in the financial statements are in accordance with IFRS 3.

RISK: IMPAIRMENT OF GOODWILL AND OTHER LIFE-LONG ASSETS

The Group had goodwill of £780.2 million relating to US B2C and the acquisition of William Hill £25.7 million; long-life assets 
acquired as part of the William Hill acquisition include customer relationships, brand names and gaming licences. 

The recoverable amount and headroom/impairment on the Group’s CGUs and groups of CGUs tested for impairment are 
disclosed in note 12. 

There is a risk that these assets are not supported by either the future cash flows they are expected to generate or their fair 
value less costs of disposal, resulting in an impairment charge that has not been recognised by management. In respect of 
US B2C there is a risk that the forecast growth rates are not achievable. 

Judgement is also required in determining the cash generating units to which the goodwill is allocated.

Refer to the significant accounting policies (Note 1 on page 153); and Note 12 to the Consolidated Financial Statements 
(pages 170 to 172).

Our response to the risk
•  We enquired about the Group’s processes and related controls to confirm our understanding of how the Group ensures the 

completeness and accuracy of data and assumptions used in the impairment assessments.

•  We reviewed management’s assessments of indicators of impairment. Where identified, this informed our audit of 

management’s impairment tests, by comparing indicators identified with other information obtained during our audit and 
enquired further in cases where the performance of certain products was below management’s and external expectations. 

•  We evaluated whether CGU identification and allocation of goodwill is appropriate based on our understanding of the 

business and the requirements of applicable accounting standards. 

•  We compared model inputs to current trading conditions, board approved forecasts, consistency with the key assumptions 
applied in the valuation of acquired intangible asset as part of the purchase price allocation exercise for the William Hill 
acquisition and searched for external information that may be contrary to management’s assessment.

•  We involved valuation specialists to assess the discount rates used in each value-in-use calculation by performing an 

independent calculation of a range of acceptable discount rates and comparing this with the rate utilised by the Group. 

•  We evaluated the assumptions used by management by comparing to board approved budgets, external data sources 

and/or historically observed inputs, particularly in respect of forecast growth rates. 

•  We performed sensitivity analysis including on key inputs such as short-term and long-term growth rates and the discount 

rate and in doing so developed our own independent valuation range using EY specialist determined discount rates.

•  We assessed the appropriateness of the disclosures in note 1 and 12 of the consolidated financial statements by 

comparing the disclosures against the requirements under UK adopted international accounting standards.

Key observations communicated to the Audit Committee
Based on our audit work, including our own independently developed range and the sensitivities applied, we are satisfied 
that that no impairment is required in respect of the Retail, UK online or international online Groups of CGUs as at 
31 December 2022. 

An impairment charge of £25.7 million was appropriately recorded on the US B2C CGU following an increase in market rates 
and a change in Group strategy. 

An impairment charge of £2.6 million was appropriately recorded over the assets of specific retail shops and a further 
£28.0m in relation to tech assets made obsolete by the integration of 888 and William Hill.

An impairment charge of £25.7 million was appropriately recorded on the US B2C CGU following an increase in market rates 
and a change in Group strategy. 

An impairment charge of £11.2 million also resulted from the sale of Bingo assets be-low their carrying value, in line with the 
dis-closure in the prior year annual report and accounts.

The disclosures in the financial statements are in accordance with IAS 36.

In the current year, we have identified one new key audit matter. Acquisition accounting was identified as a key audit matter 
due to the scale of the acquisition of the William Hill business during 2022 and the associated judgements and estimates.

140

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTSOUR APPLICATION OF MATERIALITY 
We apply the concept of materiality in planning and performing the audit, in evaluating the effect of identified misstatements 
on the audit and in forming our audit opinion. 

Materiality
The magnitude of an omission or misstatement that, individually or in the aggregate, could reasonably be expected to 
influence the economic decisions of the users of the financial statements. Materiality provides a basis for determining the 
nature and extent of our audit procedures.

We determined materiality for the Group to be £4.3 million (2021: £4.2 million), which is 2% of Adjusted EBITDA (2021: 5% of 
adjusted profit before tax). We believe that Adjusted EBITDA provides us with the most relevant performance measure to 
the stakeholders of the Group. This reflects a change from the previous year audit where we used adjusted profit before 
tax. The reason for the change in the materiality basis used is that the Group was lossmaking in the reporting period post 
the acquisition of William Hill greatly and therefore the use of adjusted profit before tax as the materiality basis was no 
longer appropriate. We determined that another earnings-based measure would be appropriate and following a review of 
the Group’s KPIs, we identified that Adjusted EBITDA was the most relevant performance measure to the stakeholders of 
the Group.

We determined materiality for the Parent Company to be £5.2 million (2021: £1.78 million), which is 2% (2021: 2%) of Equity.

During the course of our audit, we reassessed our initial materiality of £4.4m. We revised materiality downwards ahead of our 
year end fieldwork to reflect the actual reported performance during the year.

•  Adjusted EBITDA of £217.9 million

Starting 
basis

•  Share benefit charges of £5.2 million

Adjustments

•  Foreign exchange losses of £4.0 million

•  Totals £208.7 million (Adjusted EBITDA)

Materiality

•  Materiality of £4.3 million (2021: £4.2 million), representing 2% 

of Adjusted EBITDA

Performance materiality
The application of materiality at the individual account or balance level. It is set at an amount to reduce to an appropriately 
low level the probability that the aggregate of uncorrected and undetected misstatements exceeds materiality.

On the basis of our risk assessments, together with our assessment of the Group’s overall control environment, our judgement 
was that performance materiality was 50% (2021: 75%) of our planning materiality, namely £2.1 million (2021: £3.1 million). 
We have set performance materiality at this lower percentage due to the acquisition of William Hill resulting in a significant 
change to the scale of the business, associated changes in management and our lack of previous experience with the 
William Hill components, which we audited for the first time in 2022, meaning that we could not form an expectation that 
there would be a low level of misstatements at the Group level.

Audit work at component locations for the purpose of obtaining audit coverage over significant financial statement 
accounts is undertaken based on a percentage of total performance materiality. The performance materiality set for each 
component is based on the relative scale and risk of the component to the Group as a whole and our assessment of the risk 
of misstatement at that component. In the current year, the range of performance materiality allocated to components was 
£0.4m to £1.4m (2021: £1.4m).

Reporting threshold
An amount below which identified misstatements are considered as being clearly trivial.

We agreed with the Audit Committee that we would report to them all uncorrected audit differences in excess of £213,000 
(2021: £208,000), which is set at 5% of planning materiality, as well as differences below that threshold that, in our view, 
warranted reporting on qualitative grounds.

We evaluate any uncorrected misstatements against both the quantitative measures of materiality discussed above and in 
light of other relevant qualitative considerations in forming our opinion.

888 Holdings PLC Annual Report & Accounts 2022

141

FINANCIAL STATEMENTSINDEPENDENT AUDITOR’S REPORT CONTINUED
To the members of 888 Holdings PLC

OTHER INFORMATION 
The other information comprises the information included in the annual report set out on pages 1 to 133, including Strategic 
Report, the Directors’ Report and the Corporate Governance Report set out on pages 92 to 97, other than the financial 
statements and our auditor’s report thereon. The directors are responsible for the other information contained within the 
annual report.

Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly 
stated in this report, we do not express any form of assurance conclusion thereon. 

Our responsibility is to read the other information and, in doing so, consider whether the other information is materially 
inconsistent with the financial statements or our knowledge obtained in the course of the audit or otherwise appears to be 
materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to 
determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work 
we have performed, we conclude that there is a material misstatement of the other information, we are required to report 
that fact.

We have nothing to report in this regard.

OPINION ON OTHER MATTER PRESCRIBED BY THE GIBRALTAR COMPANIES ACT 2014
In our opinion the information given in the Directors’ Report for the financial year for which the financial statements are 
prepared is consistent with the financial statements and has been properly prepared in accordance with the Act.

OPINIONS ON OTHER MATTERS IN ACCORDANCE WITH THE TERMS OF OUR ENGAGEMENT LETTER 
WITH THE COMPANY 
In our opinion, based on the work undertaken in the course of the audit:

•  the part of the directors’ remuneration report to be audited has been properly prepared in accordance with the basis 

of preparation.

•  the information given in the strategic report for the financial year for which the financial statements are prepared 
is consistent with the financial statements and those reports have been prepared in accordance with the basis 
of preparation;

MATTERS ON WHICH WE ARE REQUIRED TO REPORT BY EXCEPTION AS PRESCRIBED BY THE 
GIBRALTAR COMPANIES ACT 2014
In the light of the knowledge and understanding of the Group and the Parent Company and its environment obtained in the 
course of the audit, to report by exception whether we have identified material misstatements in the Directors’ Report

We have nothing to report in respect of the following matters where the Gibraltar Companies Act 2014 requires us to report to 
you if, in our opinion we have not received all the information and explanations we require for our audit.

MATTERS ON WHICH WE ARE REQUIRED TO REPORT BY EXCEPTION IN ACCORDANCE WITH THE 
TERMS OF OUR ENGAGEMENT LETTER WITH THE COMPANY
In the light of the knowledge and understanding of the Group and the parent company and its environment obtained in the 
course of the audit, we have not identified material misstatements in strategic report.:

We have nothing to report in respect of the following matters if, in our opinion:

•  adequate accounting records have not been kept by the parent company, or returns adequate for our audit have not 

been received from branches not visited by us; or

•  the parent company financial statements and the part of the Directors’ Remuneration Report to be audited are not in 

agreement with the accounting records and returns; or

•  certain disclosures of directors’ remuneration specified by law are not made.

142

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTSCORPORATE GOVERNANCE STATEMENT
The Listing Rules require us to review the directors’ statement in relation to going concern, longer-term viability and that 
part of the Corporate Governance Statement relating to the Group and company’s compliance with the provisions of the UK 
Corporate Governance Code specified for our review by the Listing Rules.

Based on the work undertaken as part of our audit, we have concluded that each of the following elements of the Corporate 
Governance Statement is materially consistent with the financial statements or our knowledge obtained during the audit:

•  Directors’ statement with regards to the appropriateness of adopting the going concern basis of accounting and any 

material uncertainties identified set out on page 130;

•  Directors’ explanation as to its assessment of the company’s prospects, the period this assessment covers and why the 

period is appropriate set out on page 67;

•  Director’s statement on whether it has a reasonable expectation that the Group will be able to continue in operation and 

meets its liabilities set out on pages 67 and 130;

•  Directors’ statement on fair, balanced and understandable set out on page 133;

•  Board’s confirmation that it has carried out a robust assessment of the emerging and principal risks set out on page 131;

•  The section of the annual report that describes the review of effectiveness of risk management and internal control 

systems set out on page 105; and;

•  The section describing the work of the audit committee set out on page 102

RESPONSIBILITIES OF DIRECTORS
As explained more fully in the directors’ responsibilities statement set out on page 132, the directors are responsible for the 
preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal 
control as the directors determine is necessary to enable the preparation of financial statements that are free from material 
misstatement, whether due to fraud or error. 

In preparing the financial statements, the directors are responsible for assessing the Group and parent company’s ability to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis 
of accounting unless the directors either intend to liquidate the Group or the parent company or to cease operations, or have 
no realistic alternative but to do so.

AUDITOR’S RESPONSIBILITIES FOR THE AUDIT OF THE FINANCIAL STATEMENTS 
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance 
is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs will always detect a 
material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually 
or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of 
these financial statements. 

Explanation as to what extent the audit was considered capable of detecting irregularities, including fraud 
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with 
our responsibilities, outlined above, to detect irregularities, including fraud. The risk of not detecting a material misstatement 
due to fraud is higher than the risk of not detecting one resulting from error, as fraud may involve deliberate concealment by, 
for example, forgery or intentional misrepresentations, or through collusion. The extent to which our procedures are capable 
of detecting irregularities, including fraud is detailed below.

However, the primary responsibility for the prevention and detection of fraud rests with both those charged with governance 
of the company and management. 

•  We obtained an understanding of the legal and regulatory frameworks that are applicable to the Group and determined 
that the most significant are those related to gambling regulations and related gaming and indirect taxes in different 
countries where the Group is operating, including the UK, Spain, Gibraltar, Malta, Austria and other countries, those related 
to relevant tax compliance regulations in the UK, Gibraltar, Malta, Spain and Israel and related to the financial reporting 
framework (UK adopted international accounting standards, UK Corporate Governance Code, Gibraltar Companies Act 
2014 the Listing Rules of the London Stock Exchange and the Bribery Act 2010). 

•  We understood how 888 Holdings plc is complying with those frameworks by making enquiries of management and the 

company’s external legal and tax advisers. We corroborated our enquiries through our review of board minutes, discussion 
with the Audit Committee and any correspondence with regulatory bodies and tax authorities, and our audit procedures in 
respect of “Regulatory and legal risk” (as described above).

888 Holdings PLC Annual Report & Accounts 2022

143

FINANCIAL STATEMENTSINDEPENDENT AUDITOR’S REPORT CONTINUED
To the members of 888 Holdings PLC

AUDITOR’S RESPONSIBILITIES FOR THE AUDIT OF THE FINANCIAL STATEMENTS CONTINUED
Explanation as to what extent the audit was considered capable of detecting irregularities, including 
fraud continued
•  We assessed the susceptibility of the Group’s financial statements to material misstatement, including how fraud might 
occur by meeting with management to understand where they considered there was susceptibility to fraud, including 
in respect of revenue recognition. We also considered performance targets and their influence on efforts made by 
management to manage earnings or influence the perceptions of analysts. Where this risk was considered to be higher, 
we performed audit procedures to address each identified fraud risk. These procedures included testing journal entries. 

•  Based on this understanding we designed our audit procedures to identify non-compliance with such laws and regulations, 
including anti-money laundering. The Group operates in the gaming industry which is a highly regulated environment and 
our procedures involved audit procedures in respect of “Regulatory and legal risk” (as described above), as well as review 
of board minutes to identify non-compliance with such laws and regulations, review of reporting to the Audit Committee on 
compliance with regulations and enquiries of management and the Group’s local legal counsel and tax advisers. 

•  In respect to the UK, Gibraltar, Malta and Israel component teams, any instances of non-compliance with laws and 
regulations were communicated to the Primary team as they arose and were followed up with management by the 
Primary team. 

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting 
Council’s website at https://www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.

OTHER MATTERS WE ARE REQUIRED TO ADDRESS 
•  We were appointed by the company on 30 June 2014 to audit the financial statements for the year ending 31 December 
2014 and subsequent financial periods. The period of total uninterrupted engagement including previous renewals and 
reappointments is 9 years, covering the years ending 31 December 2014 to 31 December 2022. Our audit engagement 
letter was refreshed on 12 April 2023. The non-audit services prohibited by the FRC’s Ethical Standard were not provided 
to the Group or the parent company and we remain independent of the Group and the parent company in conducting 
the audit. 

•  The audit opinion is consistent with the additional report to the Audit Committee. 

USE OF OUR REPORT
This report, including the opinion, has been prepared for and only for the Company’s members as a body in accordance with 
Section 257 of the Gibraltar Companies Act 2014 and our engagement letter dated 12 April 2023 and for no other purpose. 
We do not, in giving these opinions, accept or assume responsibility for any other purpose or to any other person to whom 
this report is shown or into whose hands it may come save where expressly agreed by our prior consent in writing.

Marcus Butler (Non-Statutory Auditor) 
For and on behalf of Ernst & Young LLP, London 
14 April 2023 

Angelique Linares (Statutory Auditor)
For and on behalf of EY Limited, Registered Auditors, Gibraltar
14 April 2023

144

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTS 
 
 
 
 
 
CONSOLIDATED INCOME STATEMENT
For the year ended 31 December 2022

Revenue 

Gaming duties
Other cost of sales
Exceptional items – cost of sales

Cost of sales

Gross profit
Marketing expenses
Operating expenses 
Share of post-tax profit of equity accounted associate
Exceptional items – operating expenses

Operating (loss)/profit

Adjusted EBITDA1
Exceptional items – cost of sales and operating expenses
Foreign exchange
Share benefit charge
Depreciation and amortisation

Operating (loss)/profit

Finance income
Finance expenses
(Loss)/profit before tax
Taxation

(Loss)/profit after tax

Adjusted profit after tax1
Exceptional items – cost of sales and operating expenses
Exceptional items – finance expenses 
Amortisation of finance fees
Amortisation of acquired intangibles
Tax on exceptional items
Foreign exchange
Share benefit charge

(Loss)/profit after tax

Attributable to equity holders of the parent

Attributable to non-controlling interests

(Loss)/earnings per share
Basic (pence)
Diluted (pence)

Note

2

3

4,14
3

5

3

28
12,13

5

7
8

9

3
3,8

28

10
10

2022
£ million

1,238.8

(256.3)
(188.1)
3.9

(440.5)

798.3
(257.8)
(448.5)
0.3
(97.1)

(4.8)

217.9
(93.2)
(4.0)
(5.2)
(120.3)

(4.8)

0.8
(111.7)
(115.7)
(4.9)

(120.6)

64.2
(93.2)
(7.0)
(7.4)
(56.7)
11.4
(26.7)
(5.2)

(120.6)

(120.5)

(0.1)

(28.3)
(28.3)

2021
£ million

712.3

(133.7)
(115.3)
(4.2)

(253.2)

459.1
(222.6)
(160.2)
—
(13.1)

63.2

119.7
(17.3)
(6.7)
(6.1)
(26.4)

63.2

—
(4.2)
59.0
(9.0)

50.0

82.6
(17.3)
—
—
—
(2.5)
(6.7)
(6.1)

50.0

49.9

0.1

13.4
13.2

1.   Adjusted EBITDA and adjusted profit after tax are Alternative Performance Measures (“APMs”) which do not have an IFRS standardised meaning. The Group 

presents these two measures since they are the main measures the analyst community uses to evaluate the Group and compare it to its peers. The Group presents 
adjusted measures because it allows for a further understanding of the underlying financial performance of the Group.

888 Holdings PLC Annual Report & Accounts 2022

145

FINANCIAL STATEMENTSNote

2022
£ million

(120.6)

2021
£ million

50.0

6
29

25
25
15

2.5

1.7
(0.8)
0.6
(14.4)
1.0
(1.0)

(10.4)

(130.9)

(0.1)

1.3

2.2
—
—
—
—
—

3.5

53.4

0.1

CONSOLIDATED STATEMENT OF COMPREHENSIVE INCOME
For the year ended 31 December 2022

(Loss)/profit for the year
Items that may be reclassified subsequently to profit or loss

Exchange differences on translation of foreign operations 

Items that will not be reclassified to profit or loss
Remeasurement of severance pay liability
Actuarial remeasurement in defined benefit pension scheme
Tax on severance pay liability
Movement in cash flow hedging position
Movement in cost of hedging reserve
Movement in equity investment designated at fair value through OCI

Total other comprehensive (loss)/income for the year

Total comprehensive (loss)/income for the year attributable to equity holders of the parent

Total comprehensive (loss)/income for the year attributable to non-controlling interests

The notes on pages 150 to 199 form part of these consolidated financial statements.

146

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTSCONSOLIDATED STATEMENT OF FINANCIAL POSITION 
At 31 December 2022

Assets
Non-current assets
Goodwill and other intangible assets
Right-of-use assets
Property, plant and equipment
Investment in sublease
Investment in associates
Non-current prepayments
Derivative financial instruments
Deferred tax assets

Current assets
Cash and cash equivalents1
Trade and other receivables
Income tax receivable
Derivative financial instruments
Assets held for sale

Total assets

Equity and liabilities
Equity attributable to equity holders of the parent
Share capital
Share premium
Treasury shares
Foreign currency translation reserve
Hedging reserves
Retained earnings

Total equity attributable to equity holders of the parent
Non-controlling interests

Total equity

Liabilities
Non-current liabilities
Borrowings
Severance pay liability
Retirement benefit liability
Provisions
Deferred tax liability
Derivative financial instruments
Lease liabilities

Current liabilities
Borrowings
Trade and other payables
Provisions
Derivative financial instruments
Income tax payable
Lease liabilities 
Customer deposits 

Total equity and liabilities

Note

2022
£ million

2021
£ million

12
13
13

14, 15
19
25
26

20
19

25
17

27
27

25

23
6
29
22
26
25
18

23
21
22
25
9
18
21

2,197.0
81.9
110.4
1.4
38.4
6.2
16.6
5.2

2,457.1

317.6
132.7
35.2
2.0
6.9

494.4

2,951.5

2.2
160.7
(0.9)
24.6
(13.4)
(14.0)

159.2
—

159.2

1,697.5
1.2
1.2
86.2
220.4
17.4
65.0

2,088.9

4.8
368.0
111.5
20.8
33.0
24.0
141.3

703.4

2,951.5

123.9
18.7
9.3
—
—
5.8
—
2.2

159.9

189.4
50.8
—
—
—

240.2

400.1

1.9
2.5
(0.9)
22.1
—
98.8

124.4
0.1

124.5

—
3.7
—
—
1.9
—
18.1

23.7

—
145.3
19.0
—
22.7
4.8
60.1

251.9

400.1

1.   Cash and cash equivalents includes customer funds which represent bank deposits matched by customer liabilities of an equal value. Cash and cash equivalents 

excludes restricted short-term deposits of £21.6 million which are presented in Trade and other receivables (31 December 2021: £7.0 million). 

The consolidated financial statements on pages 145 to 149 were approved and authorised for issue by the Board of Directors 
on 14 April 2023 and were signed on its behalf by:

Yariv Dafna
Chief Financial Officer
The notes on pages 150 to 199 form part of these consolidated financial statements.

Lord Mendelsohn
Executive Chair

888 Holdings PLC Annual Report & Accounts 2022

147

FINANCIAL STATEMENTSCONSOLIDATED STATEMENT OF CHANGES IN EQUITY
For the year ended 31 December 2022

Share 
capital
 £ million

Share 
premium
£ million

Treasury 
shares
£ million

Foreign 
currency 
translation 
reserve
£ million

Hedging
 reserve
£ million

Cost of 
hedging 
reserve
£ million

Retained 
earnings
£ million

Non-
controlling 
interests
£ million

Balance at 1 January 2021

Profit after tax for the year
Other comprehensive expense 
for the year

Total comprehensive income 
Dividend paid (note 11)
Equity settled share benefit 
charges (note 28)
Acquisition of treasury shares
Exercise of deferred share 
bonus plan

Balance at 31 December 2021

Loss after tax for the year
Other comprehensive income/
(expense) for the year

Total comprehensive income/
(expense) 
Issue of shares (equity placing)
Equity settled share benefit 
charges (note 28)
Acquisition of treasury shares
Exercise of deferred share 
bonus plan

1.9

—

—

—
—

—
—

—

1.9

—

—

—
0.3

—
—

—

2.5

—

—

—
—

—
—

—

2.5

—

—

—
158.2

—
—

—

Balance at 31 December 2022

2.2

160.7

(0.4)

—

—

—
—

—
(0.7)

0.2

(0.9)

—

—

—
—

—
(0.7)

0.7

(0.9)

20.8

—

1.3

1.3
—

—
—

—

22.1

—

—

—

—

—
—

—
—

—

—

—

2.5

(14.4)

2.5
—

—
—

—

(14.4)
—

—
—

—

24.6

(14.4)

—

—

—

—
—

—
—

—

—

—

1.0

1.0
—

—
—

—

1.0

85.5

49.9

2.2

52.1
(43.8)

5.2
—

(0.2)

98.8

—

0.1

—

0.1
—

—
—

—

0.1

Total
£ million

110.3

50.0

3.5

53.5
(43.8)

5.2
(0.7)

—

124.5

(120.5)

(0.1)

(120.6)

0.5

—

(10.4)

(120.0)
—

(0.1)
—

(131.0)
158.5

7.9
—

(0.7)

(14.0)

—
—

—

—

7.9
(0.7)

—

159.2

The following describes the nature and purpose of each reserve within equity. 

Share capital – represents the nominal value of shares allotted, called-up and fully paid. 

Share premium – represents the amount subscribed for share capital in excess of nominal value. 

Treasury shares – represent reacquired own equity instruments. Treasury shares are recognised at cost and deducted 
from equity.

Foreign currency translation reserve – represents exchange differences arising from the translation of all Group entities that 
have functional currency different from £.

Hedging reserves – represents changes in the fair value of derivative financial instruments designed in a hedging relationship.

Retained earnings – represents the cumulative net gains and losses recognised in the consolidated statement of 
comprehensive income and other transactions with equity holders. 

The notes on pages 150 to 199 form part of these consolidated financial statements. 

148

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTSCONSOLIDATED STATEMENT OF CASH FLOWS
For the year ended 31 December 2022

Cash flows from operating activities
(Loss)/profit before income tax
Adjustments for: 
Depreciation of property plant and equipment and right-of-use assets
Amortisation 
Interest income
Interest expenses
Income tax paid
Share of post-tax loss of equity accounted associate
Non-cash exceptional items
Movement on Ante-post and other financial derivatives
Loss on disposal of property, plant and equipment
Share benefit charges

Cash generated from operating activities before working capital movement

Increase in receivables
(Decrease)/increase in customer deposits
(Decrease)/increase in trade and other payables
(Decrease)/increase in provisions

Net cash (used in)/generated from operating activities

Cash flows from investing activities
Acquisition of property, plant and equipment
Acquisition of William Hill (net of cash acquired)
Proceeds from sale of investment in Bingo
Proceeds from sale of property, plant and equipment
Interest received
Acquisition of intangible assets
Internally generated intangible assets
Dividend received from associate

Net cash used in investing activities

Cash flows from financing activities
Issue of shares – equity placing
Payment of lease liabilities
Interest paid
Proceeds from loans
Loan transaction fees
Repayment of loans
Acquisition of treasury shares
Dividends paid

Net cash generated from/(used in) financing activities

Net Increase in cash and cash equivalents
Net foreign exchange difference 
Cash and cash equivalents at the beginning of the year

Cash and cash equivalents at the end of the year

The notes on pages 150 to 199 form part of these consolidated financial statements.

Note

2022
£ million

2021
£ million

(115.7)

30.8
89.5
(0.8)
111.7
(35.1)
(0.3)
52.3
2.3
(0.3)
5.2

139.6

(50.3)
(9.2)
(100.3)
(10.0)

(30.2)

(8.9)
(386.8)
32.5
0.5
0.8
(2.4)
(65.5)
0.9

(428.9)

158.5
(21.5)
(75.6)
2,163.1
(132.3)
(1,503.2)
(0.7)
—

588.3

129.2
(1.0)
189.4

317.6

13
12
7
8

28

13
16
16

7

14

27
18

23
23
23

11

20

20

59.0

10.3
16.1
—
4.2
(5.1)
—
7.4
—
—
6.1

98.0

(16.9)
4.7
6.1
4.7

96.6

(4.2)
—
—
—
—
(1.7)
(17.1)
—

(23.0)

—
(5.2)
(0.5)
—
—
—
(0.8)
(43.8)

(50.3)

23.3
3.1
163.0

189.4

888 Holdings PLC Annual Report & Accounts 2022

149

FINANCIAL STATEMENTSNOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

GENERAL INFORMATION 
Company description 
888 Holdings PLC (the “Company”) and its subsidiaries (together the “Group”) was founded in 1997 in the British Virgin Islands 
and since 17 December 2003 has been domiciled in Gibraltar (Company number 90099). On 4 October 2005, the Company 
listed on the London Stock Exchange. 

DEFINITIONS 
In these financial statements: 

The Company 

888 Holdings PLC

The Group 

888 Holdings PLC and its subsidiaries.

Subsidiaries 

 Companies over which the Company has control (as defined in IFRS 10 – Consolidated Financial 
Statements) and whose accounts are consolidated with those of the Company.

Related parties  As defined in IAS 24 ‘Related Party Disclosures’

Associates 

As defined in IAS 28 ‘Investments in Associates and Joint Ventures’

1 ACCOUNTING POLICIES
The significant accounting policies applied in the preparation of the consolidated financial statements are as follows: 

Basis of preparation 
The consolidated financial statements of the Group have been prepared in accordance with UK adopted international 
accounting standards in accordance with the requirements of the Gibraltar Companies Act 2014. The consolidated financial 
statements have been prepared on a historical cost basis, except where certain assets or liabilities are held at amortised 
cost or at fair value as described in the Group’s accounting policies.

All values are rounded to the closest hundred thousand, except when otherwise indicated.

The significant accounting policies applied in the consolidated financial statements in the prior year have been applied 
consistently in these consolidated financial statements, except for the amendments to accounting standards effective for 
the annual periods beginning on 1 January 2022 and representation of expenses analysis in the income statement. These 
are described in more detail below. 

As a company incorporated in Gibraltar, 888 Holdings plc is not required by UK law or regulation to prepare the Directors’ 
Remuneration or Strategic reports under regulation that applies to UK incorporated companies. However, by virtue of 888’s 
Premium Listing on the London Stock Exchange and reflecting the Director’s approach to good governance and investor 
expectation, we have prepared these reports in line with the requirements under the UK Companies act 2006.

The Directors’ Remuneration Report, set out on pages 111 to 125, has been voluntarily prepared in accordance with sections 420 
to 422 UK Companies act 2006. 

The information given in the Strategic Report, set out on pages 2 to 88, has been voluntarily prepared in accordance with 
section 414 UK Companies act 2006.

Change in presentation currency of the Group

The Group has changed the currency in which it presents its financial results from US Dollar to Pound sterling (GBP) 
with effect from 1 January 2022, in consideration of the William Hill acquisition and current business mix which now has 
significantly higher GBP exposure. 888 US dollar denominated earnings, are a relatively lower proportion of overall earnings. 

Given the current composition of the Group’s activities, this change is expected to reduce the impact of currency movements on 
reported results. Accordingly, to satisfy the requirements of IAS 21 ‘The Effects of Changes in Foreign Exchange Rates’, the reported 
results for the year ended 31 December 2022 have been translated from US Dollar to GBP using the following procedures: 

•  Assets and liabilities denominated in non-GBP currencies were translated into GBP at the relevant closing rates 

of exchange; 

•  The trading results of subsidiaries whose functional currency was other than GBP were translated into GBP at the relevant 

average rates of exchange; 

•  Movements in other reserves were translated into GBP at the relevant average rates of exchange; 

•  Share capital, share premium, treasury shares/own shares and dividends were translated at the historic rates prevailing on 

the date of each transaction; and 

•  The cumulative translation reserve was set to nil at 1 January 2004, being the earliest practicable date and the date of 

transition to IFRS, and has been restated on the basis that the Group had reported in GBP since that date. 

The opening balance sheet and all comparatives have been re-presented in GBP following the change in presentation currency.

150

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTS1 ACCOUNTING POLICIES CONTINUED
Going concern 
Background
The financial statements have been prepared using the going concern basis of accounting. As at the year end the Group 
had net assets of £159.2m (31 December 2021: £124.5m) and incurred a statutory loss before tax of £115.7m during the year 
(31 December 2021: £59.0m profit). The Group also had net current liabilities of £209.0m (31 December 2021: £11.7m). 

A full description of the Group’s business activities, financial position, cash flows, liquidity position, committed facilities 
and borrowing position, together with the factors likely to affect its future development and performance, is set out in the 
Strategic Report on pages 2 to 88, and in notes 23 to 25 to these financial statements.

Business planning and performance management
Following the acquisition of William Hill, the Group has developed its forecasting and monitoring processes to reflect the 
combined group and the new reporting structure. These consists of weekly monitoring and careful management of liquidity, 
an annual budget and a long-term plan, which generates income statement and cash flow projections for assessment by 
management and the Board. Forecasts are regularly compared with prior forecasts and current trading to identify variances 
and understand their future impact so management can take action where appropriate. Analysis is undertaken to review and 
sense check the key assumptions, including the integration and transformation programmes, underpinning the forecasts.

Whilst there are risks to the Group’s trading performance (as summarised in the Risks section of the Strategic Report on 
pages 56 to 66), the Group has established risk management processes to identify and mitigate risks, and such risks have 
been considered when undertaking the going concern evaluation for the period to 30 June 2024.

The Group’s future prospects
As highlighted in note 24 to the financial statements, the Group meets its day-to-day working capital requirements from 
the positive cash flows generated by its trading activities and its available cash resources. The Group holds cash and cash 
equivalents excluding customer balances and restricted cash of £176.3m as at 31 December 2022 (31 December 2021: £129.3m). 
In addition to this the Group has access, until 31 December 2027, to a £150m Revolving Credit Facility which is currently undrawn.

The Group entered into significant debt arrangements within the year to fund the acquisition of the William Hill business (also 
described in note 24). Other than an annual £4.8m repayment on the TLB facility, no borrowings are due within the period of 
the going concern evaluation or in the period soon after it. The next due date on the Group’s debt is in 2026 and the majority is 
repayable in 2027-28. The Group’s Revolving Credit Facility contains a Net Leverage covenant which is not restrictive in the base 
case, downside or reverse stress test scenarios. The remainder of the Group’s debt does not contain any financial covenants. 

The Group’s forecasts, for the going concern evaluation period to 30 June 2024, based on reasonable assumptions including, 
in the base case, a 3% decline in 2023 revenue on a pro forma basis and lower than expected EBITDA synergies in 2023, 
indicate that the Group will be able to operate within the level of its currently available and expected future facilities for 
this period to 30 June 2024. Under the base case forecast, the Group has sufficient cash reserves and available facilities to 
enable it to meet its obligations as they fall due, for this going concern evaluation period to 30 June 2024.

The Group has also assessed a range of downside scenarios to evaluate whether any material uncertainty exists relating to 
the Group’s ability to continue as a going concern. The forecasts and scenarios consider severe but plausible downsides that 
could impact the Group, which are linked to the business risks identified by the Group. These scenarios, both individually and 
in combination, have enabled the Directors to conclude that the Group has adequate resources to continue to operate for 
the foreseeable future. 

Specifically, the Directors have given careful consideration to the regulatory and legal environment in which the Group 
operates. Downside sensitivities have been run, individually and in aggregate to assess the impact of the following scenarios:

•  The adverse impact of suspension of 888 VIP customers in the Middle East region;

•  Reductions in profitability for the whole Group of 10% to reflect potential regulatory, macroeconomic or competitive pressures; 

•  An increase in interest expense as a result of higher interest rates on the Group’s remaining floating rate debt; 

•  The phasing of cash outflows relating to regulatory and other provisions and accrual settlements; and

•  The adverse impact of potential measures that may be imposed following the UK Gambling Act review.

Management has performed a separate reverse stress test to identify the conditions that would be required to compromise 
the Group’s liquidity. Having done so, management has identified further actions to conserve or generate cash to mitigate 
any impact of such a scenario occurring. Management has calculated mitigating cost savings that can be implemented by 
reducing variable operating expenditure to offset a reduction in cash generation resulting from lower profitability. Following 
these actions, the Group could withstand a decrease in forecast EBITDA of 31%. The Board considers the likelihood of a 
decline of this magnitude to be remote. Other initiatives, not directly in the Group’s control at the date of approval of these 
financial statements, could be considered including the disposal of non-core assets and investments. 

Should a more extreme downside scenario occur, or mitigations and initiatives not be achieved, further mitigating actions 
that can be executed in the necessary timeframe could be taken, such as a temporary reduction of marketing expenditures. 

Conclusion
Based on the above considerations, the Directors continue to adopt the going concern basis in preparing these financial statements.

888 Holdings PLC Annual Report & Accounts 2022

151

FINANCIAL STATEMENTS1 ACCOUNTING POLICIES CONTINUED
1.1  Basis of preparation continued
New standards, interpretations and amendments adopted by the Group
In preparing the Group financial statements for the current period, the Group has adopted the following new IFRSs, 
amendments to IFRSs and IFRS Interpretations Committee (IFRIC) interpretations. All standards do not have a significant 
impact on the results or net assets of the Group. Changes are detailed below:

IAS 16 (amended)
IAS 37 (amended)
IAS 39 (amended)
IFRS 1 (amended)
IFRS 3 (amended)
IFRS 7 (amended)
IFRS 9 (amended)

IFRS 16 (amended)

Property, plant and equipment: proceeds before intended use
Onerous contracts: cost of fulfilling a contract
Interest rate benchmark reform – Phase 2
Annual improvements to IFRS Standards 2018-2020
Reference to the conceptual framework 
Interest rate benchmark reform – Phase 2
Derecognition of financial liabilities
Annual improvements to IFRS standards 2018-2020
Annual improvements to IFRS standards 2018-2020
Interest rate benchmark reform – Phase 2

Standards in issue but not effective
At the date of authorisation of the Group financial statements, the following Standards, amendments and Interpretations, 
which have not been applied in these Group financial statements, were in issue but not yet effective:

New Standards

IFRS 17

Amendments and interpretations

Insurance Contracts (effective 1 January 2023)

IAS 1 (amended)

IAS 8 (amended)
IAS 12 (amended)

IFRS 16 (amended)

Disclosure of accounting policies (effective 1 January 2023)
Classification of liabilities as current or non-current (effective 1 January 2024)
Definition of accounting estimates (effective 1 January 2023)
Deferred tax related to assets and liabilities arising from a single transaction 
(effective 1 January 2023)
Lease liabilities in a sale and leaseback (effective 1 January 2024)

The Group does not currently believe that the adoption of these new standards or amendments would have a material effect 
on the results or financial position of the Group.

Impact of climate change
The business continues to consider the impact of climate change in the consolidated and company financial statements 
and recognise that the most impactful risks are around the cancellation of sporting events due to extreme weather and the 
longer-term cost of energy. These costs have been factored into future forecasts and the carrying value of assets in these 
financial statements. The Directors do not believe these risks represent a material risk to managements forecasts this year.

Further the group has assessed the impact of climate change in the work on going concern, viability statement and 
impairment reviews and considers that the above risk of longer-term cost of energy has been factored into these future 
forecasts. The Group constantly monitors the latest government legislation in relation to climate related matters. At the 
current time, no legislation has been passed that will impact the Group. The Group will adjust key assumptions in value in use 
calculations and sensitise these calculations should a change been required. 

Critical accounting judgements and key sources of estimation uncertainty
In the application of the Group’s accounting policies, which are described below, the Directors are required to make 
judgements, estimates and assumptions about the carrying amounts of assets and liabilities that are not readily apparent 
from other sources. The estimates and associated assumptions are based on historical experience and other factors that are 
considered to be relevant. Actual results may differ from these estimates.

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are 
recognised in the period in which the estimate is revised where it affects only that period or in the period and future periods 
if it affects both current and future periods.

152

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS1 ACCOUNTING POLICIES CONTINUED
Critical accounting judgements 
Internally generated intangible assets
Costs relating to internally generated intangible assets are capitalised if the criteria for recognition as assets are met. 
The initial capitalisation of costs is based on management’s judgement that technological and economic feasibility criteria 
are met. In making this judgement, management considers the progress made in each development project and its latest 
forecasts for each project. Other expenditure is charged to the consolidated income statement in the year in which the 
expenditure is incurred. Following initial recognition, intangible assets are carried at cost less any accumulated amortisation 
and any accumulated impairment losses. For further information see note 12. 

IFRS 16
Management addresses the key judgements, including the assessment of the lease term at the point where the lessee can be 
reasonably certain of its right to use the underlying asset. 

Given the continued uncertainty surrounding the Retail estate, management determined the lease term under IFRS 16 across 
the Retail estate as the next available break date, as this means the Group is not ‘reasonably certain’ that any lease break 
will not be exercised. The Group has recognised a lease liability of £89.0m at 31 December 2022. 

Exceptional and adjusted items
The Group classifies and presents certain items of income and expense as exceptional items. The Group presents adjusted 
performance measures which differ from statutory measures due to exclusion of exceptional items and certain non-cash 
items as the Group considers that it allows a further understanding of the underlying financial performance of the Group. 
These measures are described as “adjusted” and are used by management to measure and monitor the Group’s underlying 
financial performance. Non-cash items that are excluded from adjusted performance measures of underlying financial 
performance include amortisation of acquired intangibles, amortisation of finance fees, share benefit charges and foreign 
exchange differences.

The Group considers any items of income and expense for classification as exceptional if they are one off in nature and 
by virtue of their size. The items classified as exceptional (and are excluded from the adjusted measures) are described in 
further detail in note 3.

Key accounting estimates
Identification and valuation of William Hill intangible assets
The Group acquired the International (non-US) business of William Hill on 1 July 2022 for an enterprise value of £1.73bn. 
As part of the purchase price allocation the Group recognised separately identifiable acquired intangibles comprising 
brands (£574.4m); customer relationships (£595.1m) and gambling licences (£8.5m). Goodwill of £785.6m was recognised 
on acquisition. The estimate of the value of each class of asset described above is based on recognised valuation 
methodologies such as the “relief from royalty” method for brands, recognised industry comparative data and the Group’s 
industry experience and specialist knowledge, and is therefore a key accounting estimate. A 5% increase/decrease in 
estimated customer churn rates would (decrease)/increase the fair value of customer relationships by £(123.0)m/£176.0m 
respectively. Note that consideration of provisions and contingent liabilities identification and valuation on acquisition are 
considered in the provision, contingent liabilities and regulatory matters section below.

This has been an area where the Group has made significant accounting estimates during the year. However, the Group 
recognises that it is not an accounting estimate where there are major sources of estimation uncertainty at 31 December 
2022 that have a significant risk of resulting in a material adjustment to the carrying amounts of assets and liabilities within 
the next financial year.

Further, the Group exercised judgement in determining the intangible assets acquired and their fair value on the William Hill 
business combination, with the support of external experts to support the valuation process, where appropriate. See Note 16 
for additional information.

Impairment of goodwill and other long-life intangible assets
For the purposes of impairment testing under IAS 36 Impairment of Assets, CGUs are grouped to reflect the level at which goodwill 
is monitored by management. The key judgement is the level at which the impairment tests are performed. Management have 
allocated Goodwill to Retail on a group of CGUs basis, International on a group of CGUs basis and UK Online as its own CGU 
as this is the lowest level at which it is practical to monitor goodwill. These are the levels at which goodwill is assessed for 
impairment. Determining whether goodwill is impaired requires an estimation of the value in use of the cash-generating units 
to which the goodwill has been allocated. The value in use calculation requires the entity to estimate the future cash flows 
expected to arise from the cash-generating unit and a suitable discount rate in order to calculate present value. Cash flows 
are typically forecast for periods up to five years. For some cash-generating units it is appropriate to use forecasts extending 
beyond five years where future investment in the business is expected to result in a long-term growth being achieved outside 
of five years. For further information see note 12. 

888 Holdings PLC Annual Report & Accounts 2022

153

FINANCIAL STATEMENTS1 ACCOUNTING POLICIES CONTINUED
Taxation
The Group holds a number of provisions for uncertain tax positions on the basis of amounts expected to be paid to the 
tax authorities. If for example, the tax authorities in the relevant jurisdictions do not regard the arrangements between 
any of the group companies as being made at arm’s length or insofar as changes occur in transfer pricing regulations 
or in the interpretation of existing transfer pricing regulations, including through changes to the OECD’s guidelines and/
or recommendations, the amount of tax payable by the Group may increase. The Group’s current tax liabilities reflect 
management’s best estimate of the future amounts of corporation tax that would be settled. However, the actual outcome 
could be different to the estimate made, as the ultimate tax liability cannot be known until a resolution has been reached 
with the relevant tax authority, or the issue becomes time barred.

Provisions, contingent liabilities and regulatory matters 
The Group makes a number of estimates in respect of the accounting for, and disclosure of, expenses and contingent 
liabilities for customer claims. Provisions are described in further detail in note 22 and contingent liabilities in note 31.

In common with other businesses in the gambling sector the Group receives claims from customers relating to the provision 
of gambling services. Claims have been received from customers in a number of (principally European) jurisdictions and 
allege either failure to follow responsible gambling procedures, breach of licence conditions or that underlying contracts in 
question are null and void given local licencing regimes. The Group expenses customer claims as they are resolved or finally 
determined in customers’ favour and provides for such claims where an outcome in favour of the customers in question 
is probable. 

Specifically, the Group has recognised a provision and contingent liability for customer claims in Austria where the Business 
has been subject to a particular acceleration of claims since 2020 following marketing campaigns by litigation funders in 
that jurisdiction. Claims have continued to be received throughout 2021 and 2022 at a broadly consistent rate with a slight 
acceleration across 2021 and 2022. Customers who have obtained judgement against the Business’ entities in the Austrian 
courts have sought to enforce those judgements in Malta and Gibraltar. These are being defended on the basis of a public 
policy argument. The provisions held for the Group relating to these claims is £86.2m, mostly related to the Mr Green brand.

The value of the provision and contingent liability are both estimates based on the number and individual size of claims 
received to date and assumptions based on such observations as can be derived from those claims and include an estimate 
of claims the Group assess it probable, for the provision, and possible, for the contingent liability, that it will receive in the 
future. If these rate of receipt of claims were to increase by 25% compared to our expectation the value across the provision 
recognised and contingent liability disclosed would increase by £7.0m before consideration of potential gaming tax reclaim. 

Basis of consolidation
The consolidated financial statements include the accounts of the Company and its subsidiaries. The subsidiaries are 
companies controlled by 888 Holdings PLC. Control exists where the Company has power over an entity; exposure, or rights, 
to variable returns from its involvement with an entity; and the ability to use its power over an entity to affect the amount of 
its returns. Subsidiaries are consolidated from the date the Parent gained control until such time as control ceases. 

The financial statements of subsidiaries are included in the consolidated financial statements using the purchase method of 
accounting. On the date of the acquisition, the assets and liabilities of a subsidiary are measured at their fair values and any 
excess of the fair value of the consideration over the fair values of the identifiable net assets acquired is recognised as goodwill. 

Intercompany transactions and balances are eliminated on consolidation. 

The financial statements of subsidiaries are prepared for the same reporting period as the Parent Company, using consistent 
accounting policies.

Revenue
Revenue is measured at the fair value of the consideration received or receivable from customers and represents amounts 
receivable for goods and services that the Group is in business to provide, net of discounts, marketing inducements and VAT, 
as set out below. 

In the case of licensed betting offices (“LBO”) (including gaming machines), online sportsbook and telebetting and online 
casino (including games on the Online arcade and other numbers bets) revenue represents gains and losses from gambling 
activity in the period. This revenue is treated as a derivative under IFRS 9 ‘Financial Instruments’ and is therefore out of scope 
of IFRS 15 ‘Revenue from Contracts with Customers’. Open positions are carried at fair value, and gains and losses arising on 
this valuation are recognised in revenue, as well as gains and losses realised on positions that have closed.

Revenue from the Online poker business is within the scope of IFRS 15 ‘Revenue from Contracts with Customers’ and reflects 
the net income (rake) earned when a poker game is completed, which is when the performance obligation is deemed to 
be satisfied.

Revenue from B2B is mainly comprised of services provided to business partners. B2B also includes fees from the provision 
of certain gaming related services to partners. Customer advances received are treated as deferred income within current 
liabilities and released as they are earned.

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NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS1 ACCOUNTING POLICIES CONTINUED
Revenue continued
For services provided to business partners through its B2B unit, the Group examines whether the nature of its promise is a 
performance obligation to provide the defined goods or services itself, which means the Group is a principal and therefore 
recognises revenue as the gross amount of the revenue generated from use of the Group’s platform in online gaming activities 
with the partners’ share of the revenue charged to marketing expenses; or to arrange that another party provide the goods or 
services which means the Group is an agent and therefore recognises revenue as the amount of the net commission from use 
of the Group’s platform.

The Group is a principal when it controls the promised goods or services before their transfer to the customer. Indicators 
that the Group controls the goods or services before their transfer to the customer include, inter alia, as follows: The Group 
is the primary obligor for fulfilling the promises in the contract; the Group has inventory risk before the goods or services are 
transferred to the customer; and the Group has discretion in setting the prices of the goods or services.

Cost of Sales 
Cost of sales consists primarily of gaming duties, payment service providers’ commissions, chargebacks, commission and 
royalties payable to third parties, all of which are recognised on an accruals basis.

Operating expenses
Operating expenses consist primarily of marketing, staff costs and corporate professional expenses, both of which are 
recognised on an accruals basis.

Retirement benefit costs
Payments to defined contribution retirement benefit schemes are charged as an expense as they fall due.

For defined benefit retirement schemes, the cost of providing benefits is determined using the Projected Unit Credit Method, 
with actuarial valuations being carried out at each period end date. Actuarial remeasurements are recognised in full in the 
period in which they occur. They are recognised outside profit or loss and presented in the Consolidated Statement of Other 
Comprehensive Income.

The net retirement benefit asset or obligation recognised in the Consolidated Statement of Financial Position represents the 
present value of the defined benefit obligation as adjusted for unrecognised past service costs and as reduced by the fair 
value of scheme assets. Any asset resulting from this calculation is limited to past service costs plus the present value of 
available refunds and reductions in future contributions to the plan.

Foreign currency 
Monetary assets and liabilities denominated in currencies other than the functional currency of the relevant company are 
translated into that functional currency using year-end spot foreign exchange rates. Non-monetary assets and liabilities are 
translated using exchange rates prevailing at the dates of the transactions. Exchange rate differences on foreign currency 
transactions are included in financial income or financial expenses in the Consolidated Income Statement, as appropriate. 

The results and financial position of all Group entities that have a functional currency different from pound sterling are 
translated into the presentation currency at foreign exchange rates as set out below. Exchange differences arising, if any, are 
recorded in the Consolidated Statement of Comprehensive Income as a component of other comprehensive income. 

(i)   assets and liabilities for each balance sheet presented are translated at the closing rate at the date of that balance 

sheet; and

(ii)   income and expenses for each income statement are translated at an average exchange rate (unless this average is 

not a reasonable approximation of the cumulative effect of the rates prevailing on the transaction dates, in which case 
income and expenses are translated at the dates of the transactions).

Finance income
Finance income relates to interest income and is accrued on a time basis, by reference to the principal outstanding and the 
effective interest rate applicable.

Finance costs
Finance costs arising on interest-bearing financial instruments carried at amortised cost are recognised in the Consolidated 
Income Statement using the effective interest rate method. Finance costs include the amortisation of fees that are an 
integral part of the effective finance cost of a financial instrument, including issue costs, and the amortisation of any other 
differences between the amount initially recognised and the redemption price.

888 Holdings PLC Annual Report & Accounts 2022

155

FINANCIAL STATEMENTS1 ACCOUNTING POLICIES CONTINUED
Taxation 
The tax expense represents the sum of the tax currently payable and deferred tax.

The tax currently payable is based on taxable profit for the period. Taxable profit differs from net profit as reported in the 
Consolidated Income Statement because it excludes items of income or expense that are taxable or deductible in other 
periods, and it further excludes items that are never taxable or deductible. The Group’s liability for current tax is calculated 
using tax rates that have been enacted or substantively enacted by the period end date.

Deferred tax is the tax expected to be payable or recoverable on differences between the carrying amounts of assets 
and liabilities in the financial statements and the corresponding tax bases used in the computation of taxable profit and is 
accounted for using the liability method. Deferred tax liabilities are generally recognised for all taxable temporary differences 
and deferred tax assets are recognised to the extent that it is probable that taxable profits will be available against which 
deductible temporary differences can be utilised. Such assets and liabilities are not recognised if the temporary difference 
arises from goodwill or from the initial recognition (other than in a business combination) of other assets and liabilities in a 
transaction that affects neither the taxable profit nor the accounting profit.

Deferred tax liabilities are recognised for taxable temporary differences arising on investments in subsidiaries and associates, 
except where the Group is able to control the reversal of the temporary difference and it is probable that the temporary 
difference will not reverse in the foreseeable future.

The carrying amount of deferred tax assets is reviewed at each period end date and reduced to the extent that it is no 
longer probable that sufficient taxable profits will be available to allow all or part of the asset to be recovered.

Deferred tax is calculated at the tax rates that are expected to apply in the period when the liability is settled or the asset is 
realised based on tax laws and rates that have been enacted at the period end date. Deferred tax is charged or credited in 
the Consolidated Income Statement, except when it relates to items charged or credited directly to equity, in which case the 
deferred tax is also dealt with in equity.

Goodwill 
Goodwill represents the excess of the fair value of the consideration in a business combination over the Group’s interest in the 
fair value of the identifiable assets, liabilities and contingent liabilities acquired. Consideration comprises the fair value of any 
assets transferred, liabilities assumed and equity instruments issued.

Goodwill is capitalised as an intangible asset with any impairment in carrying value being charged to the Consolidated 
Income Statement and not subsequently reversed. Where the fair values of identifiable assets, liabilities and contingent 
liabilities exceed the fair value of consideration paid, the excess is credited in full to the Consolidated Income Statement 
on the acquisition. Changes in the fair value of the contingent consideration and direct costs of acquisition are charged or 
credited immediately to the Consolidated Income Statement.

Intangible assets 
Acquired intangible assets 
Intangible assets arising on acquisitions are recorded at their fair value.

Amortisation is provided at rates calculated to write off the valuation, less estimated residual value, of each asset on a 
straight-line basis over its expected useful life, as follows:

Acquired brands    

Assessed separately for each asset, with lives ranging up to 20 years.

Customer relationships 

Between 18 months and 13 years.

Bookmaking and mobile technology  

Between three and five years.

Licences  

10 to 20 years.

Amortisation of assets arising on acquisition is recognised as an adjusted item, please see note 3 for further information.

Internally generated intangible assets 
An internally generated intangible asset arising from the Group’s development of computer systems is recognised only if all of 
the following conditions are met:

•  an asset is created that can be identified (such as software and new processes);

•  it is probable that the asset created will generate future economic benefits; and

•  the development cost of the asset can be measured reliably.

Expenditure incurred on development activities of gaming platforms is capitalised only when the expenditure will lead to new 
or substantially improved products or processes, the products or processes are technically and commercially feasible and 
the Group has sufficient resources to complete development. All other development expenditure is expensed. Subsequent 
expenditure on intangible assets is capitalised only where it clearly increases the economic benefits to be derived from the 
asset to which it relates. The Group estimates the useful life of these assets as between three and five years.

156

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NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS 
 
 
 
 
 
 
1 ACCOUNTING POLICIES CONTINUED
Property, plant and equipment 
Property, plant and equipment is stated at historical cost less accumulated depreciation. Assets are assessed at each 
balance sheet date for indicators of impairment. 

Depreciation is calculated using the straight-line method, at annual rates estimated to write off the cost of the assets less 
their estimated residual values over their expected useful lives. The annual depreciation rates are as follows: 

Freehold buildings  

Long leasehold properties   

Short leasehold properties  

50 years

50 years

Over the unexpired period of the lease

Short leasehold improvements 

The shorter of ten years or the unexpired period of the lease

Fixtures, fittings and equipment and motor vehicles 

At variable rates between three and ten years

Right-of-use asset  

Reasonably certain lease term

Impairment of non-financial assets 
An intangible asset with an indefinite useful life is tested for impairment annually and whenever there is an indication that the 
asset may be impaired. At each period end date, the Group reviews the carrying amounts of its goodwill, property plant and 
equipment and intangible assets to determine whether there is any indication that those assets have suffered an impairment 
loss. If any such indication exists, the recoverable amount of the asset is estimated in order to determine the extent of the 
impairment loss (if any). Where the asset does not generate cash flows that are independent from other assets, the Group 
estimates the recoverable amount of the cash-generating unit to which the asset belongs. 

The recoverable amount is the higher of fair value less costs to sell and value in use. In assessing value in use, the estimated 
future pre-tax cash flows are discounted to their present value using a pre-tax discount rate that reflects current market 
assessments of the time value of money and the risks specific to the asset for which the estimates of future cash flows have 
not been adjusted. This process is described in more detail in note 12 to the financial statements.

If the recoverable amount of an asset (or cash-generating unit) is estimated to be less than its carrying amount, the carrying 
amount of the asset (or cash-generating unit) is reduced to its recoverable amount. An impairment loss is recognised as an 
expense immediately.

Other than for goodwill, where an impairment loss subsequently reverses, the carrying amount of the asset (or cash-generating 
unit) is increased to the revised estimate of its recoverable amount, but only to the point that the increased carrying amount 
does not exceed the carrying amount that would have been determined had no impairment loss been recognised for the 
asset (or cash-generating unit) in prior periods. A reversal of an impairment loss is recognised as income immediately.

Fair value measurement
The Group measures certain financial instruments at fair value at each balance sheet date. The fair value related disclosures 
are included in notes 24 and 25. Fair value is the price that would be received or paid in an orderly transaction between 
market participants at a particular date, either in the principal market for the asset or liability or, in the absence of a 
principal market, in the most advantageous market for that asset or liability accessible to the Group.

The Group uses valuation techniques that are appropriate in the circumstances and for which sufficient data is available to 
measure fair value, maximising the use of relevant observable inputs and minimising the use of unobservable inputs. 

IFRS 13 ‘Fair Value Measurement’ emphasises that fair value is a market-based measurement, not an entity-specific measurement. 
Therefore, fair value measurements under IFRS 13 should be determined based on the assumptions that market participants 
would use in pricing the asset or liability. As a basis for considering market participant assumptions in fair value 
measurements, IFRS 13 establishes a fair value hierarchy that distinguishes between market participant assumptions based 
on market data obtained from sources independent of the reporting entity (observable inputs that are classified within Levels 1 
and 2 of the hierarchy) and the reporting entity’s own assumptions about market participant assumptions (unobservable inputs 
classified within Level 3 of the hierarchy).

•  Level 1 inputs utilise quoted prices (unadjusted) in active markets for identical assets or liabilities that the Company has 

the ability to access.

•  Level 2 inputs are inputs other than quoted prices included in Level 1 that are observable for the asset or liability, either 
directly or indirectly. Level 2 inputs may include quoted prices for similar assets and liabilities in active markets, as well 
as inputs that are observable for the asset or liability (other than quoted prices), such as interest rates, foreign exchange 
rates, and yield curves that are observable at commonly quoted intervals.

•  Level 3 inputs are unobservable inputs for the asset or liability, which are typically based on an entity’s own assumptions, 
as there is little, if any, related market activity. In instances where the determination of the fair value measurement is 
based on inputs from different levels of the fair value hierarchy, the level in the fair value hierarchy within which the entire 
fair value measurement falls is based on the lowest level input that is significant to the fair value measurement in its 
entirety. The Company’s assessment of the significance of a particular input to the fair value measurement in its entirety 
requires judgement and considers factors specific to the asset or liability. 

888 Holdings PLC Annual Report & Accounts 2022

157

FINANCIAL STATEMENTS 
 
 
 
 
 
 
 
 
 
 
 
1 ACCOUNTING POLICIES CONTINUED
Assets held for sale
Assets categorised as held for sale are held on the Consolidated Statement of Financial Position at the lower of the book 
value and fair value less costs to sell. This assessment is carried out when assets are transferred to held for sale. The impact 
of any adjustment as a part of this assessment is booked through the Consolidated Income Statement. 

Cash and cash equivalents 
Cash comprises cash in hand and balances with banks and on-demand deposits. Cash equivalents are short-term, highly 
liquid investments that are readily convertible to known amounts of cash. They include short-term deposits originally 
purchased with maturities of three months or less.

Trade receivables 
Trade receivables are initially recognised at fair value and subsequently measured at amortised cost and principally 
comprise amounts due from credit card companies and from e-payment companies. The Group has applied IFRS 9’s 
simplified approach and has calculated the expected credit losses (‘ECLs’) based on lifetime of expected credit losses. Bad 
debts are written off when there is objective evidence that the full amount may not be collected. 

Equity 
Equity issued by the Company is recorded as the proceeds received from the issue of shares, net of direct issue costs.

Treasury shares
Own equity instruments that are reacquired (treasury shares) are recognised at cost and deducted from equity.

No gain or loss is recognised in profit or loss on the purchase, sale, issue or cancellation of the Group’s own equity 
instruments. Any difference between the carrying amount and the consideration, if reissued, is recognised in the share 
premium account.

Dividends 
Dividends are recognised when they become legally payable. In the case of interim dividends to equity shareholders, this is 
when declared by the Board of Directors and paid. In the case of final dividends, this is when approved by the shareholders 
at the Annual General Meeting.

Equity-settled Share benefit charges 
Where the Company grants its employees or contractors shares or options, the cost of those awards, recognised in the 
Consolidated Income Statement over the vesting period with a corresponding increase in equity, is measured with reference 
to the fair value at the date of grant. Market performance conditions are taken into account in determining the fair value at 
the date of grant. Non-market performance conditions, including service conditions, are taken into account by adjusting the 
number of instruments expected to vest at each balance sheet date so that, ultimately, the cumulative amount recognised 
over the vesting period is based on the number of instruments that eventually vest. 

Cash-settled transactions 
A liability is recognised for the fair value of cash-settled transactions. The fair value is measured initially and at each 
reporting date up to and including the settlement date, with changes in fair value recognised within employee benefits 
expenses. The fair value is expensed over the period until the vesting date with recognition of a corresponding liability. 
Further details of which are given in note 28. The approach used to account for vesting conditions when measuring equity-
settled transactions also applies to cash-settled transactions.

Severance pay schemes
The Group operates two severance pay schemes: 

Defined benefit severance pay scheme
The Group operates a defined benefit severance pay scheme pursuant to the Severance Pay Law in Israel. Under this 
scheme Group employees are entitled to severance pay upon redundancy or retirement. The liability for termination of 
employment is measured using the projected unit credit method.

Severance pay scheme surpluses and deficits are measured as:

•  the fair value of plan assets at the reporting date; less

•  plan liabilities calculated using the projected unit credit method, discounted to its present value using yields available for 

the appropriate government bonds that have maturity dates appropriate to the terms of the liabilities.

Remeasurements of the net severance pay scheme assets and liabilities, including actuarial gains and losses on the scheme 
liabilities due to changes in assumptions or experience within the scheme and any differences between the interest income 
and the actual return on assets, are recognised in the Consolidated Statement of Comprehensive Income in the period in 
which they arise.

158

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS1 ACCOUNTING POLICIES CONTINUED
Defined contribution severance pay scheme
In 2017 the Group introduced a defined contribution plan pursuant to section 14 to the Severance Pay Law. Under this 
scheme the Group pays fixed monthly contributions. Payments to defined contribution plans are charged as an expense as 
they fall due.

Borrowings
The Group records bank and other borrowings initially at fair value, which equals the proceeds received, or acquired in a 
business transaction, net of direct issue costs, and subsequently at amortised cost. The Group accounts for finance charges, 
including premiums payable on settlement or redemption and direct issue costs, using the effective interest rate method.

Derivatives and hedging activities
The Company enters into a variety of derivative financial instruments to manage its exposure to interest rate, foreign 
exchange rate and inflation risks.

Derivatives are initially recognised at fair value at the date the derivative contracts are entered into and are subsequently 
remeasured to their fair value at the end of each reporting period. The accounting for subsequent changes in fair value 
depends on whether or not the derivative is designated for hedge accounting.

Hedge accounting
The Company designates certain derivatives as hedging instruments as either:

•  hedges of a particular risk associated with the cash flows of recognised assets and liabilities and highly probable forecast 

transactions (cash flow hedges); or

•  hedges of the fair value of recognised assets or liabilities or a firm commitment (fair value hedges); or

•  hedges of a net investment in a foreign operation (net investment hedges).

At the inception of the hedge relationship, the Company documents the relationship between the hedging instrument and 
the hedged item along with its risk management objectives and its strategy for undertaking various hedge transactions. 
Furthermore, at the inception of the hedge, and on an ongoing basis, the Company documents whether a hedging 
relationship meets the hedge effectiveness requirements under IFRS 9 and whether there continues to be an economic 
relationship between the hedged item and the hedging instrument.

Cash flow hedges
The effective portion of changes in the fair value of derivatives that are designated and qualify as cash flow hedges is 
recognised in other comprehensive income and accumulated under the heading of cash flow hedge reserve. The gain or loss 
relating to the ineffective portion is recognised immediately within profit and loss.

Amounts previously recognised in other comprehensive income are reclassified to earnings in the periods when the hedged 
item is recognised in profit and loss. These earnings are included within the same line of the Consolidated Income Statement 
as the recognised hedged item. However, when the hedged forecast transaction results in the recognition of a non-financial 
asset or a non-financial liability, the gains and losses previously recognised in other comprehensive income and accumulated 
in equity are transferred from equity and included in the initial measurement of the cost of the non-financial asset or 
non-financial liability.

Hedge accounting is discontinued when the hedging instrument expires or is sold, terminated, or exercised, or when it no 
longer meets the criteria for hedge accounting. Any gain or loss recognised in the cash flow hedge reserve remains in equity 
and is recognised in profit or loss when the forecast transaction is ultimately recognised in profit or loss. When a forecast 
transaction is no longer expected to occur, the gain or loss accumulated in equity is recognised immediately in profit or loss.

Derivatives that do not qualify for hedge accounting

Certain derivative instruments do not qualify for hedge accounting. Changes in the fair value of any derivative instrument 
that does not qualify for hedge are recognised immediately in profit or loss and are included in “finance income/expense”.

888 Holdings PLC Annual Report & Accounts 2022

159

FINANCIAL STATEMENTS1 ACCOUNTING POLICIES CONTINUED
Leasing 
At inception of a contract, the Group considers whether the contract is, or contains, a lease. A contract is, or contains, a 
lease if the contract conveys the right to control the use of an identified asset for a period of time in exchange for consideration.

The Group recognises a right-of-use asset and a lease liability at the lease commencement date. The lease liability is initially 
measured at the present value of the lease payments that have not been paid at the commencement date, discounted using 
an appropriate discount rate. The discount rate used to calculate the lease liability is the rate implicit in the lease, if it can 
be readily determined, or the lessee’s incremental borrowing rate if not. The Group uses an incremental borrowing rate for 
its leases, which is determined based on the margin requirements of the Group’s revolving credit facilities as well as country 
specific adjustments. A right-of-use asset is also recognised equal to the lease liability and depreciated over the period from 
the commencement date to the earlier of, the end of the useful life of the right-of-use asset or the lease term. The Group 
has assessed the lease term of properties within its retail estate to be up to the first available contractual break within the 
lease. The Group has deemed that it cannot be reasonably certain that it will continue beyond this time given the continued 
uncertainty surrounding the Group’s retail business. 

The Group has also applied the below practical expedients:

•  exclude leases from measurement and recognition where the lease term ends within 12 months from the date of initial 

application and account for these leases as short-term leases;

•  exclude low value leases for lease values less than £5,000;

•  apply a single discount rate to a portfolio of leases with similar characteristics;

•  use hindsight to determine the lease term if the contract contains options to extend or terminate; and

•  exclude initial direct lease costs in the measurement of the right-of-use asset.

The Group has a small number of sublet properties. In these instances, leases are classified as finance leases whenever the 
terms of the lease transfer substantially all the risks and rewards of ownership to the lessee. All other leases are classified 
as operating leases. Where the Group is an intermediate lessor, the sublease classification is assessed with reference to the 
head lease right-of-use asset. Amounts due from lessees under finance leases are recorded as receivables at the amount 
of the Group’s net investment in the lease. Finance lease income is allocated to accounting periods to reflect a constant 
periodic rate of return on the Group’s net investment in the lease. Rental income from operating leases is recognised on a 
straight-line basis over the term of the lease. IFRS 16 requires lessees to recognise right-of-use assets and lease liabilities for 
most leases. 

Trade and other payables 

Trade and other payables are initially recognised at fair value and subsequently measured at amortised cost. 

Provisions 
Provisions are recognised when the Group has a present or constructive obligation as a result of a past event from which it is 
probable that it will result in an outflow of economic benefits that can be reasonably estimated. 

Liabilities to customers 
Liabilities to customers comprise the amounts that are credited to customers’ bankroll (the Group’s electronic “wallet”), 
including provision for bonuses granted by the Group, less fees and charges applied to customer accounts, along with full 
progressive provision for jackpots. These amounts are repayable in accordance with the applicable terms and conditions.

160

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTSFinancial Statements

2  SEGMENT INFORMATION
The Board has reviewed and confirmed the Group’s reportable segments in line with the guidance provided by IFRS 8 
‘Operating Segments’. The segments disclosed below are aligned with the reports that the Group’s Chief Executive Officer 
and Chief Financial Officer as Chief Operating Decision Makers review to make strategic decisions.

During the year ended 31 December 2022, subsequent to the acquisition of William Hill, the Group changed its segments to 
be Retail, UK Online and International. As such, the comparative information below has been re-presented from the prior year 
to display results under the new reported segments.

The Retail segment comprises all activity undertaken in LBOs including gaming machines. The UK Online segment comprises 
all online activity, including sports betting, casino, poker and other gaming products along with telephone betting services 
that are incurred within the UK and Ireland. The International segment comprises all online activity, including sports betting, 
casino, poker and other gaming products along with telephone betting services that are incurred within all territories 
excluding the UK. There are no inter-segmental sales within the Group.

Segment performance is shown on an adjusted EBITDA basis, with a reconciliation from adjusted EBITDA to statutory results 
for clarity. Information for the year ended 31 December 2022 is as follows:

2022

Revenue1
Gaming duties and other cost of sales

Adjusted Gross Profit
Marketing

Contribution
Operating expenses
Associate income

Adjusted EBITDA
Depreciation
Amortisation (excluding acquired 
intangibles)
Amortisation of acquired intangibles
Exceptional items – cost of sales and 
operating expenses
Share benefit charges
Foreign exchange
Finance expenses
Finance income

Loss before tax

Retail
 £ million

UK Online
£ million

International
£ million

Other 2
£ million

Corporate
£ million

Total
£ million

255.5
(55.0)

200.5
(3.3)

197.2
(156.0)
—

41.2

455.5
(163.7)

291.8
(148.1)

143.7
(82.1)
—

61.6

508.3
(184.7)

323.6
(105.2)

218.4
(100.1)
—

118.3

19.5
(10.5)

9.0
(2.5)

6.5
(4.8)
—

1.7

—
—

—
—

—
(5.2)
0.3

(4.9)

1,238.8
(413.9)

824.9
(259.1)

565.8
(348.2)
0.3

217.9
(30.8)

(32.8)
(56.7)

(93.2)
(5.2)
(4.0)
(111.7)
0.8

(115.7)

1.    Revenue recognised under IFRS 9 is £255.5m in Retail, £455.5m in UK Online, £502.7m in International and £10,9m in Other. Revenue recognised under IFRS 15 is £nil 

in Retail, £nil in UK Online, £5.6m in International and £8.6m in Other.

2.  ‘Other’ represents the Bingo business that was disposed of during the year. See note 16 for further information.

Total segment assets
Total segment liabilities

Included within total assets:
  Goodwill

Interests in associates

  Capital additions

Retail
 £ million

UK Online
£ million

International
£ million

Other
£ million

Corporate
£ million

542.6
176.3

99.4
—
13.4

1,395.5
341.6

360.4
—
24.6

961.3
562.3

326.2
—
68.3

—
—

—
—
—

11.7
1,458.7

—
38.4
1.1

Total
£ million

2,911.1
2,538.9

786.0
38.4
107.4

888 Holdings PLC Annual Report & Accounts 2022

161

FINANCIAL STATEMENTS 
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUED

2  SEGMENT INFORMATION CONTINUED

2021

Revenue1
Gaming duties and other cost of sales

Adjusted Gross Profit
Marketing

Contribution
Operating expenses
Associate income

Adjusted EBITDA
Depreciation
Amortisation (excluding acquired 
intangibles)
Exceptional items – cost of sales and 
operating expenses
Share benefit charges
Foreign exchange
Finance income
Finance expenses

Profit before tax

Retail
 £ million

UK Online
£ million

International
£ million

Other 2
£ million

Corporate
£ million

Total
£ million

—
—

—
—

—
—
—

—

255.2
(88.7)

166.5
(118.9)

47.6
(39.9)
—

7.7

410.4
(129.2)

281.2
(97.4)

183.8
(69.7)
—

114.1

46.7
(24.4)

22.3
(6.2)

16.1
(8.8)
—

7.3

—
—

—
—

—
(9.4)
—

(9.4)

712.3
(242.3)

470.0
(222.5)

247.5
(127.8)
—

119.7
(10.3)

(16.1)

(17.3)
(6.1)
(6.7)
—
(4.2)

59.0

1.   Revenue recognised under IFRS 9 is £nil in Retail, £255.2m in UK Online, £410.4m in International and £28.6m in Other. Revenue recognised under IFRS 15 is £nil in 

Retail, £nil in UK Online, £nil in International and £18.1m in Other.

2.  ‘Other’ represents the Bingo business that was disposed of during 2022. See note 16 for further information.

Total segment assets
Total segment liabilities

Included within total assets:
  Goodwill

Interests in associates

  Capital additions

Retail
 £ million

UK Online
£ million

International
£ million

Other
£ million

Corporate
£ million

—
—

—
—
—

79.4
132.2

36.9
—
0.6

304.6
100.7

23.2
—
22.1

—
—

—
—
—

13.9
18.1

—
—
—

Total
£ million

397.9
251.0

60.1
—
22.7

Geographical information
The Group’s performance can also be reviewed by considering the geographical markets and geographical locations within 
which the Group operates. This information is outlined below: 

Revenue by geographical market (based on location of customer)

United Kingdom
Rest of World
Italy
Spain

Non-current assets by geographical location

United Kingdom
Gibraltar
Rest of World

2022
£ million

2021
£ million

711.9
343.1
116.4
67.4

1,238.8

2022
£ million

536.0
1,194.9
721.0

2,451.9

300.6
276.6
86.0
49.1

712.3

2021
£ million

45.8
58.8
53.1

157.7

3 EXCEPTIONAL ITEMS AND ADJUSTMENTS
In determining the classification and presentation of exceptional items we have applied consistently the guidelines issued by 
the Financial Reporting Council (‘FRC’) that primarily addressed the following:

•  Consistency and even-handedness in classification and presentation;

•  Guidance on whether and when recurring items should be considered as part of underlying results; and

•  Clarity in presentation, explanation and disclosure of exceptional items and their relevance.

162

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTS 
3 EXCEPTIONAL ITEMS AND ADJUSTMENTS CONTINUED
In preparing the ARA, we also note the European Securities and Markets Authority (‘ESMA’) guidance on Alternative 
Performance Measures (APM), including:

•  Clarity of presentation and explanation of the APM;

•  Reconciliation of each APM to the most directly reconcilable financial statement caption;

•  APMs should not be displayed with more prominence than statutory financials;

•  APMs should be accompanied by comparatives; and

•  The definition and calculation of APMs should be consistent over time.

We are satisfied that our policies and practice conform to the above guidelines. 

Adjusted results
The Group reports adjusted results, both internally and externally, that differ from statutory results prepared in accordance 
with IFRS. These adjusted results, which include our key metrics of adjusted EBITDA and adjusted EPS, are considered to be a 
useful reflection of the underlying performance of the Group and its businesses, since they exclude transactions which impair 
visibility of the underlying activity in each segment. More specifically, visibility can be impaired in one or both of the following 
instances:

•  a transaction is of such a material or infrequent nature that it would obscure an understanding of underlying outcomes 
and trends in revenues, costs or other components of performance (for example, a significant impairment charge); or

•  a transaction that results from a corporate activity that has neither a close relationship to the Group’s operations nor any 

associated operational cash flows (for example, the amortisation of intangibles recognised on acquisitions).

Adjusted results are used as the primary measures of business performance within the Group and align with the results shown 
in management accounts, with the key uses being:

•  management and Board reviews of performance against expectations and over time, including assessments of segmental 

performance (see note 2 and the Strategic Report);

•  in support of business decisions by the Board and by management, encompassing both strategic and operational levels 

of decision-making.

The Group’s policies on adjusted measures are consistently applied over time, but they are not defined by IFRS and, 
therefore, may differ from adjusted measures as used by other companies.

The Consolidated Income Statement presents adjusted results alongside statutory measures, with the reconciling items being 
itemised and described below. We discriminate between two types of reconciling items: exceptional items and adjusted items.

Exceptional items 
Exceptional items are those items the Directors consider to be one-off or material in nature that should be brought to the 
reader’s attention in understanding the Group’s financial performance.

Exceptional items are as follows:

Cost of sales
Retroactive duties and associated (credit)/charges

Exceptional items – cost of sales 

Operating expenses
Acquisition related costs
Integration and transformation costs
Disposal of 888 Bingo
Impairment of US Goodwill and other assets
Revaluation of contingent consideration

Exceptional items – operating expenses

Finance expenses
Senior Unsecured Notes early redemption fees
Gain on settlement of Senior Unsecured Notes

Exceptional items – finance expenses

Total exceptional items before tax
Tax on exceptional items

Total exceptional items

2022
£ million

2021
£ million

(3.9)

(3.9)

24.5
14.4
11.7
55.7
(9.2)

97.1

14.1
(7.1)

7.0

100.2
2.8

103.0

4.2

4.2

10.9
2.2
—
—
—

13.1

—
—

—

17.3
2.5

19.8

Total tax on exceptional items and adjustments is a credit of £11.4m, £14.2m of which relates to adjustments.

888 Holdings PLC Annual Report & Accounts 2022

163

FINANCIAL STATEMENTS3 EXCEPTIONAL ITEMS AND ADJUSTMENTS CONTINUED
Retroactive gaming duties and associated charges
The industry in which the Group operates is subject to continuing scrutiny by regulators and other governmental authorities, 
which may, in certain circumstances, lead to enforcement actions, sanctions, fines and penalties or the assertion of private 
litigations, claims and damages. In 2021, a provision was recognised in 888 relating to a liability in Spain of £4.2m. In the year 
£0.3m was settled, leading to a release of £3.9m.

Acquisition related costs
The Group has incurred legal and M&A costs associated with the acquisition of William Hill of £24.5m (2021: £10.9m).

Integration and transformation costs 
Following the acquisition of the William Hill International (non-US) business, the integration and transformation program 
began and is expected to take three years until 2025. The cash costs to achieve the targeted integration synergies are 
expected to cost approximately £100.0m over the lifetime of the programme. In 2022, there were a total of £8.8m of costs 
relating to the integration programme, namely redundancy costs of £5.8m and legal and consultancy fees of £3.0m and a 
further £3.7m of platform separation and other integration costs.

Alongside this, the transformation of the Retail operating model has led to a £1.9m charge, albeit the savings from this are 
not classified as synergies. In the prior year, the Group incurred £2.0m of redundancy costs related to the decision to close 
the Antigua office, as well as £0.2m relating to the disposal of property, plant and equipment.

Disposal of 888 Bingo
On 7 July 2022, the Group announced that it had completed the sale of its entire Bingo business to Saphalata Holdings Ltd., 
a member of the Broadway Gaming group, for a total cash consideration of £37.4 million (US$45.25 million), out of which 
£35.7 million was paid on completion and a further £1.7 million will unconditionally be paid in one year. As a result, the Group 
reclassified Bingo assets and liabilities as ‘Held for sale’ and recognised an impairment loss of £11.2 million. An additional 
£0.5m loss was recorded on the disposal of the business. Refer to note 16.

Impairment of US Goodwill and other assets
During the year, as a part of the annual impairment review, management performed a value in use calculation to assess 
the recoverable amount of the Group’s US business, using that business’s underlying cash flow forecasts. The recoverable 
amount was lower than the book value of its assets and, as such, the Group impaired the goodwill on the US business in full, 
totalling £25.7m. 

Additionally as part of the integration, the business intends to use the existing 888 technology platform as the basis for the 
future platform of the Group, leading to a write off of the Unity platform, a proprietary technology system William Hill was 
building that is no longer needed, at a cost of £28.1m. A further £1.4m of smaller technology assets were written off. £0.5m 
of freehold assets were written off when reclassified to held for sale at the year end, due to the assets being tested for 
impairment as a result of the transfer.

Revaluation of contingent consideration 
As a part of the transaction agreement with Caesars for the purchase of William Hill, an amount of up to £100.0m consideration 
was contingent subject to the enlarged group hitting specific EBITDA metrics. This was fair valued on acquisition at £9.6m and 
revalued at the year-end date to £0.4m, leading to a release in this contingent consideration of £9.2m.

Senior Unsecured Notes early redemption fees
As part of the William Hill acquisition, the Group acquired certain Senior Unsecured Notes, £350.0m 4.875% due May 2023 
and £350.0m 4.75% due May 2026. Subsequent to the acquisition, the £350.0m Note due May 2023 was fully redeemed as 
well as a partial redemption amounting to £339.5m of the Note due May 2026. 

The total cost to the Group of settling the Notes consisted of £12.2m in early redemption fees together with a combined £1.9m 
of unamortised finance fees, which were written off to profit and loss immediately on redemption of each note. All of the 
costs were considered as exceptional due to their one-off nature.

Gain on settlement of Senior Unsecured Notes
The Senior Unsecured Notes acquired in the acquisition of William Hill were accounted for at fair value. Subsequently these 
Notes have been settled and as such the gain on settlement of these Notes of £7.1m has been recognised.

Adjusted items
Adjusted items are recurring items that are excluded from internal measures of underlying performance and which are not 
considered by the Directors to be exceptional. This relates to the amortisation of specific intangible assets recognised in 
acquisitions, foreign exchange and share benefit charges. These items are defined as adjusted items as it is believed it 
would impair the visibility of the underlying activities across each segment as it is not closely related to the businesses’ or 
any associated operational cash flows. Each of these items are recurring and occur in each reporting period and will be 
consistently adjusted in future periods. Note that the adjusted items are all shown on the face of the consolidated income 
statement in the reconciliations of both adjusted EBITDA and adjusted profit after tax.

164

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS4 SHARE OF RESULTS OF ASSOCIATES

Share of post-tax profit of equity accounted associate

2022
£ million

0.3

2021
£ million

—

The above represents the Group’s share of the results of Sports Information Services (Holdings) Limited (see note 14) for the 
period in which the Group owned the associate.

5 OPERATING PROFIT

Operating profit is stated after charging:
Gaming duties
Marketing expenses
Staff costs (including Executive Directors) 
Exceptional items – cost of sales
Exceptional items – operating expenses
Depreciation (within operating expenses)
Amortisation (within operating expenses)

Auditor remuneration

Audit of Company
Audit of Group

Total fees for audit services

Audit related assurance services – half year review
Other assurance services

Total assurance services

Other non-audit services

Total fees for non-audit services

Total fees

Notes

2022
£ million

2021
£ million

256.3
257.8
227.4
(3.9)
97.1
30.8
89.5

133.7
222.6
112.9
4.2
13.1
10.3
16.1

6
3
3
13
12

2022
£ million

2021 1
£ million

1.0
2.0

3.0

0.1
0.1

0.2

0.8

1.0

4.0

0.6
0.1

0.7

—
0.2

0.2

2.0

2.2

2.9

1.   Non-Audit fees for the year ended 31 December 2021 have increased by £0.3 million compared to the amount previously reported due to fees agreed during the 

year ended 31 December 2022 but which related to the year ended 31 December 2021.

The auditor acted as reporting accountants in connection with the Company’s circular and prospectus for the acquisition 
of William Hill International and Capital Raise that will be published during Q2 2022. Total non-audit fees payable to Ernst & 
Young for permissible non-audit services relating to the transaction are £0.9m. Total fees for non-audit services represented 
34% (2021: 296%) of the total fees for audit services. Further considerations in respect of the audit and non-audit fees for the 
year are set out in the Audit Committee Report. 

6 STAFF COSTS
Staff costs, including Executive Directors’ remuneration, comprises the following elements:

Wages and salaries
Social security
Employee benefits and severance pay scheme costs

2022
£ million

2021
£ million

196.8
17.4
13.2

227.4 

101.0
5.5
6.4

112.9

In the consolidated income statement, total staff costs, including share benefit charges of £5.2m (2021: £6.1m), are included 
within the Operating expenses.

The average number of employees during the year was 12,0191 (2021: 1,759).

1.  The current year includes an average of 10,213 William Hill staff from 1 July 2022.

888 Holdings PLC Annual Report & Accounts 2022

165

FINANCIAL STATEMENTS6 STAFF COSTS CONTINUED
Severance pay scheme – Israel
The Group has a defined contribution plan pursuant to section 14 to the Severance Pay Law under which the Group pays 
fixed contributions and will have no legal or constructive obligation to pay further contributions if the fund does not hold 
sufficient amounts to pay all employee benefits relating to employee service at the date of their departure. The Group 
recognised an expense in respect of contribution to the defined contribution plan during the year of £1.9m (2021: £1.6m).

The Group’s employees in Israel, who are not subject to section 14 to the Severance Pay Law, are eligible to receive certain 
benefits from the Group in specific circumstances on leaving the Group. As such the Group operates a defined benefit 
severance pay plan which requires contributions to be made to separately administered funds. The funds are held by an 
independent third-party company.

The current service cost and the present value of the defined benefit obligation are measured using the projected unit 
credit method. Under this schedule, the Company contributes on a monthly basis at the rate of 8.3% of the aggregate of 
members’ salaries.

The disclosures set out below are based on calculations carried out as at 31 December 2022 by a qualified 
independent actuary.

The following table summarises the employee benefits figures as included in the consolidated financial statements: 

Included in the balance sheet:
Severance pay liability 
Included in the income statement:
Current service costs (within Operating expenses)
Included in the statement of comprehensive income:
Gain on remeasurement of severance pay scheme liability

Movement in severance pay scheme asset and liability:

Severance pay scheme assets

At beginning of year
Interest income
Contributions by the Group
Benefits paid
Return on assets less interest income already recorded
Exchange differences

At end of year

Severance pay plan liabilities

At beginning of year
Interest expense
Current service costs
Benefits paid
Actuarial (gain)/loss on past experience

Actuarial gain on changes in financial assumptions
Exchange differences

At end of year

2022
£ million

2021
£ million

1.2

1.9

3.7

2.6

(2.3)

(2.5)

2022
£ million

2021
£ million

19.2
0.6
1.9
(4.2)
(1.0)
(0.3)

16.2

18.0
0.5
2.0
(4.4)
2.3
0.8

19.2

2022
£ million

2021
£ million

23.0
0.7
1.8
(4.4)
(0.2)

(3.1)
(0.4)

17.4

24.5
0.7
2.5
(4.5)
0.9

(1.2)
0.1

23.0

As at 31 December 2022 the net accounting deficit of the defined benefit severance pay plan was £1.2m (2021: £3.7m). The 
Scheme is backed by substantial assets amounting to £16.2m at 31 December 2022 (2021: £19.3m). The net accounting deficit 
of defined benefit severance plan is a result of:

•  Potential liability to pay further contributions to employees who will be made redundant, if the fund does not hold 

sufficient assets to pay all benefits relating to employee service at the date of their departure.

•  Volatility of Israeli government bond rates may have substantial impact in absolute terms on the net liability. An increase 

in the discount rate from 3.45% in 2021 to 5.54% in 2022 resulted in a £3.1m decrease of the plan liabilities.

A further increase in the discount rate by 0.25% per annum (i.e. 5.54% to 5.79%) would decrease the plan liabilities by £0.1m 
(2021: £0.4m).

166

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS6 STAFF COSTS CONTINUED
Severance pay scheme – Israel continued
The impact of the severance deficit on the level of distributable reserves is monitored on an on-going basis. Monitoring 
enables planning for any potential adverse volatility and helps the Group to assess the likely impact on distributable reserves.

Employees can determine individually into which type of investment their share of the plan assets are invested, therefore the 
Group is unable to accurately disclose the proportions of the plan assets invested in each class of asset.

The expected contribution for 2023 is £1.9m.

The main actuarial assumptions used in determining the fair value of the Group’s severance pay plan are shown below:

Discount rate (nominal)
Estimated increase in employee benefits costs
Voluntary termination rate
Inflation rates based on Israeli bonds

2022
%

5.54
5.05
75
2.68

2021
%

3.45
5.14
75
2.54

Sensitivity of balance sheet at 31 December 2022
IAS 19 calculations could result in volatility in the Consolidated Statement of Financial Position principally because the market 
value of assets (with significant exposure to equities) is being compared with a liability assessment derived from corporate 
bond yields.

The table below shows the sensitivity of the IAS 19 balance sheet position to changes in some of the assumptions. Where one 
assumption has been changed all the other assumptions are kept as disclosed above.

Discount rate less 0.25%
Estimated increase in employee benefits costs plus 1%
Voluntary termination rate decrease 5%
Inflation rates up 0.25% 

7 FINANCE INCOME

Total finance income

8 FINANCE EXPENSES

Interest expenses related to lease liabilities
Bank loans and bonds
Amortisation of finance fees
Hedging activities
Interest expenses related to settlement of tax liability 
Interest expenses related to severance pay liability, net
Foreign exchange on financing activities
Other finance charges and fees

Finance expenses – underlying

Senior Unsecured Notes early redemption fees
Gain on settlement of Senior Unsecured Notes

Finance expenses – exceptional

Total finance expenses

Resulted
 (surplus)/
deficit
£ million

Change 
from 
disclosed 
£ million

(1.5)
(2.3)
(1.3)
(1.1)

(0.3)
(1.1)
(0.1)
(0.1)

2022
£ million

0.8

2021
£ million

—

Note

2022
£ million

2021
£ million

3.0
74.9
0.1
3.3
—
—
22.7
0.7

104.7

14.1
(7.1)

7.0

111.7

3
3

3

0.9
—
—
—
2.8
0.1
—
0.4

4.2

—
—

—

4.2

888 Holdings PLC Annual Report & Accounts 2022

167

FINANCIAL STATEMENTS9 TAXATION 
Corporate taxes

Current taxation
UK corporation tax at 19%
Other jurisdictions taxation
Adjustments in respect of prior years

Deferred taxation
Origination and reversal of temporary differences
Adjustments in respect of prior years

Taxation expense

Deferred taxation related to items recognised in OCI
Remeasurement of severance pay liability

Current taxation
Gibraltar corporation tax at 12.5%
Other jurisdictions taxation
Adjustments in respect of prior years

Deferred taxation
Origination and reversal of temporary differences
Adjustments in respect of prior years

Taxation expense

Deferred taxation related to items recognised in OCI
Remeasurement of severance pay liability

2022
£ million

6.5
17.8
1.3

25.6

(3.0)
(17.7)

(20.7)

4.9

0.6

2021
£ million

0.7
8.6
(0.1)

9.2

(0.2)
—

(0.2)

9.0

0.2

The Group previously reported its current tax with Gibraltar taxation as the headline tax and the Gibraltar tax rate as the 
rate to which the actual tax charge was reconciled. In 2022, 888 Holdings PLC became tax resident in the UK by virtue of its 
central management and control being situated in the UK and as a result the Group has changed its disclosures to refer to 
the UK tax as the headline tax and the UK tax rate for the reconciliations.

The effective tax rate in respect of ordinary activities before adjusting and exceptional items for the year ended 31 December 
2022 is 20.0%. The effective tax rate in respect of ordinary activities after exceptional items is -4.2% (31 December 2021: 15%).

The Group monitors developments in respect of the global design, consultation and implementation of Pillar Two, which is 
the OECD term for a global minimum tax rate. Pillar Two is expected to lead to further corporation tax being payable by the 
Group in the future giving its online operating model. The Group expects that the UK will substantively enact Pillar Two in the 
first half of 2023 and that Pillar Two will impact the Group’s current tax starting in 2024.

The Group’s effective tax rate for 2023 is expected to be 7.7%.

168

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS9 TAXATION CONTINUED
Corporate taxes continued
The difference between the total tax charge shown above and the amount calculated by applying the standard rate of UK 
corporation tax to the (loss)/profit before tax is as follows:

(Loss)/profit before taxation
Standard tax rate in UK (19.0%)
Difference in effective tax rate in other jurisdictions
Expenses not allowed for taxation
Accrual of liabilities for uncertain tax positions
Tax on share of result of associate
Deferred tax not recognised
Difference in current and deferred tax rate

Non-taxable income
Adjustments to prior years’ tax charges

Total tax charge for the year

(Loss)/profit before taxation
Standard tax rate in Gibraltar (12.5%)
Difference in effective tax rate in other jurisdictions
Expenses not allowed for taxation
Deferred tax not recognised
Losses utilised previously not recognised for deferred tax
Non-taxable income
Adjustments to prior years’ tax charges

Total tax charge for the year

2022
£ million

(115.7)
(22.0)
2.5 
32.9
5.2
0.1
0.4
5.1

(2.9)
(16.4)

4.9

2021
£ million

59.0
8.1
4.1
0.7
(1.5)
(0.2)
(2.1)
(0.1)

9.0

The expenses not allowed for tax purposes mainly relate to the acquisition of William Hill for which no tax relief is available. The 
difference in effective tax rates in other jurisdictions primarily reflect the lower effective tax rate in Gibraltar. The adjustments in 
respect of prior periods mainly relate to a higher than expected restriction on interest deductions in the UK in earlier periods.

10 EARNINGS PER SHARE
Basic earnings per share 
Basic earnings per share (EPS) has been calculated by dividing the profit attributable to ordinary shareholders by the 
weighted average number of shares in issue and outstanding during the year. 

Diluted earnings per share
The weighted average number of shares for diluted earnings per share takes into account all potentially dilutive equity 
instruments granted, which are not included in the number of shares for basic earnings per share. Potential ordinary shares 
are excluded from the weighted average diluted number of shares when calculating IFRS diluted loss per share because they 
are not dilutive. The number of equity instruments included in the diluted EPS calculation consist of 6,235,340 Ordinary Shares 
(2021: 6,315,271) and no market-value options (2021: nil).

The number of equity instruments excluded from the diluted EPS calculation is 1,986,155 (2021: 577,979).

Profit for the period attributable to equity holders of the parent (£ million)
Weighted average number of Ordinary Shares in issue and outstanding
Effect of dilutive Ordinary Shares and Share options
Weighted average number of dilutive Ordinary Shares

Basic earnings per share (pence)
Diluted earnings per share (pence)

2022

2021 

(120.5)
426,536,392
6,235,340

49.9
371,383,109
6,315,271
432,771,732 377,698,380

(28.3)
(28.3)

13.4
13.2

The diluted loss per share in the current year is the same as the basic loss per share as the potentially dilutive share options 
are considered antidilutive as they would reduce the loss per share and therefore, they are disregarded in the calculation. 

888 Holdings PLC Annual Report & Accounts 2022

169

FINANCIAL STATEMENTS10 EARNINGS PER SHARE CONTINUED
Adjusted earnings per share
The Directors believe that EPS excluding exceptional and adjusted items and tax on exceptional and adjusted items 
(“Adjusted EPS”) allows for a further understanding of the underlying performance of the business and assists in providing 
a clearer view of the performance of the Group.

Adjusted profit after tax (£ million)

Weighted average number of Ordinary Shares in issue
Weighted average number of dilutive Ordinary Shares

Adjusted basic earnings per share (pence)
Adjusted diluted earnings per share (pence)

11 DIVIDENDS

Dividends paid

2022

64.2

2021

82.6

371,383,109
426,536,392
432,771,732 377,698,380

15.1
14.8

22.2
21.9

2022
£ million

—

2021
£ million

43.8

The Board of Directors does not recommend a final dividend to be paid in respect of the year ended 31 December 2022. 
No final dividend was recommended as at 31 December 2021. 

The 2020 final dividend of 10.4¢ (7.4p) per share plus an additional one-off 1.6¢ (1.1p) per share was paid on 24 May 2021 
totalling US$44.5 million (£31.8m) and the 2021 interim regular dividend of 4.5¢ (3.2p) per share in accordance with 888’s 
dividend policy was paid on 13 October 2021 of US$16.8 million (£12.0m).

12 GOODWILL AND OTHER INTANGIBLES

Cost or valuation
At 31 December 2021
Additions via business combinations
Additions
Disposals
Effect of foreign exchange rates

At 31 December 2022

Amortisation and impairments:
At 31 December 2021
Amortisation charge for the year 
Impairment charge for the year
Disposals
Effect of foreign exchange rates

At 31 December 2022

Carrying amounts
At 31 December 2022

At 31 December 2021

Brands,
 customer 
relationships 
and licences
£ million

Goodwill
£ million

Software
£ million

Total
£ million

134.3
785.6
—
(124.2)
16.0

811.7

74.2
—
36.9
(94.5)
9.1

25.7

61.0
1,178.0
2.3
(17.4)
6.9

107.4
226.2
65.1
(6.4)
11.0

302.7
2,189.8
67.4
(148.0)
33.9

1,230.8

403.3

2,445.8

34.0
45.9
—
(10.4)
4.0

73.5

70.6
43.6
29.5
(5.5)
11.4

149.6

178.8
89.5
66.4
(110.4)
24.5

248.8

786.0

60.1

1,157.3

27.0

253.7

36.8

2,197.0

123.9

170

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS12 GOODWILL AND OTHER INTANGIBLES CONTINUED
Goodwill
Goodwill recognised on the acquisition of William Hill was £785.6m as outlined in note 16. Based on the estimated synergies 
from the combination management has allocated this goodwill between Retail (£99.4m), UK Online (£360.4m) and 
International (£325.8m). This represents the lowest level at which goodwill is monitored for internal management purposes. 

The Group previously had £25.7m goodwill related to its US B2C CGU which has been impaired at year end. See impairment 
reviews below for more detail. As part of the disposal of the Group’s Bingo business, an £11.2m impairment charge was 
recognised at the half year against the goodwill in the Bingo business, representing the difference between the agreed sales 
price and the carrying value of the Bingo businesses net assets. Upon completion of the sale in the second half of the year, 
the remaining £29.7m of goodwill was disposed.

Brands, customer relationships and licences
This category of assets includes brands, customer relationships and licences primarily recognised in business combinations. 
As outlined in note 16, in 2022 the Group acquired William Hill and recognised brands of £574.4m, customer relationships 
of £595.1m and licences of £8.5m. These assets are being amortised over 20-30 years for brands, 7-13 years for customer 
relationships and 20 years for licences. 

Software
This category relates to the cost of both acquired software, through purchase or acquisition, as well as the capitalisation of 
internally developed software. On the acquisition of William Hill, the Group acquired software with a fair value of £226.2m. The 
software acquired primarily consisted of proprietary software platforms owned by William Hill. Subsequent to the acquisition, 
the decision was made to migrate a number of William Hill platforms onto the existing 888 platforms, resulting in an asset 
impairment of £29.5m.

Impairment reviews
The Group performs an annual impairment review for goodwill, by comparing the carrying amount of these assets with 
their recoverable amount. This is an area where the directors exercise judgement and estimation, as noted on pages 152 to 
154. Testing is carried out by allocating the carrying value of these assets to CGUs or group of CGUs and determining the 
recoverable amount of those CGUs through value in use calculations. Where the recoverable amount exceeds the carrying 
value of the assets, the assets are considered as not impaired. 

For the purposes of impairment testing under IAS 36, CGUs are grouped in order to reflect the level at which goodwill is 
monitored by management. In the previous period, the Group defined its groups of CGUs as Bingo B2C and US B2C. In the 
year, the Group completed the acquisition of William Hill and disposed of the Group’s Bingo business which changed the 
groups of CGUs to which goodwill is allocated and monitored. The goodwill generated from the acquisition of William Hill is 
monitored in line with the Group’s segments, being Retail, UK Online and International. Prior to the impairment of the CGU, 
the pre-existing goodwill relating to the US B2C CGU continued to be monitored at the US B2C CGU level consistent with the 
previous period. 

Value in use calculations are based upon estimates of future cash flows derived from the Group’s profit forecasts by 
segments. Profit forecasts are derived from the Group’s annual strategic planning or similarly scoped exercise. 

The principal assumptions underlying our cash flow forecasts are as follows:

•  management assume that the underlying business model will continue to operate on a comparable basis, as adjusted for 

known regulatory or tax changes and planned business initiatives;

•  management’s forecasts anticipate the continuation of recent growth or decline trends in staking, gaming net revenues 

and expenses, as adjusted for changes in the Group’s business model or expected changes in the wider industry 
or economy;

•  management’s forecasts include assumptions on synergy cost savings as a result of the William Hill acquisition, which have 

been removed to the extent they were not committed at 31 December 2022;

•  management assume that the Group will achieve its target sports betting gross win margins as set for each territory, which 
management base upon its experience of the outturn of sports results over the long term, given the tendency for sports 
results to vary in the short term but revert to a norm over a longer term; and

•  in management’s annual forecasting process, expenses incorporate a bottom-up estimation of the Group’s cost base. For 
employee remuneration, this takes into account staffing numbers and models by segment, while other costs are assessed 
separately by category, with principal assumptions including an extrapolation of recent cost inflation trends and the 
expectation that the Group will incur costs in line with agreed contractual rates.

The Board approved the 2023 budget for each segment in November 2022, as well as a further four-year strategic forecast 
covering years 2024 to 2027. These five years form the basis of our value in use calculation. Cash flows beyond that five-year 
period were extrapolated using long-term growth rates as estimated for each group of CGUs separately.

888 Holdings PLC Annual Report & Accounts 2022

171

FINANCIAL STATEMENTS12 GOODWILL AND OTHER INTANGIBLES CONTINUED
Impairment reviews continued
The other significant assumptions incorporated into our impairment reviews are those relating to discount rates and 
long-term growth assumptions, as noted below separately for each CGU or group of CGUs:

CGUs

Retail
UK Online
International
US B2C

2022 
Discount 
rate
%

2022 
Long-term
 growth rate
%

13.3
12.1
13.8
18.0

0.0
2.5
5.0
2.0

Discount rates are applied to each CGU or group of CGU’s cash flows that reflect both the time value of money and the risks 
that apply to the cash flows of that CGU or group of CGUs. Discount rates are calculated using the weighted average cost of 
capital formula based on the CGU’s or group of CGU’s leveraged beta. The leveraged beta is determined by management as 
the mean unleveraged beta of listed gaming and betting companies, with samples chosen where applicable from comparable 
markets or territories as the CGU or group of CGUs, leveraged to the Group’s capital structure. Further risk premia and discounts 
are applied, if appropriate, to this rate to reflect the risk profile of the specific CGU or group of CGUs relative to the market in 
which it operates. Our discount rates are calculated on a post-tax basis and converted to a pre-tax basis using the tax rate 
applicable to each CGU or group of CGUs. Discount rates disclosed below are pre-tax discount rates. 

The long-term growth rates included in the impairment review do not exceed the observed long-term growth rate for each 
respective CGU or group of CGUs.

Results of impairment reviews
The recoverable amount and headroom above carrying amount or impairment below carrying amount based on the 
impairment review performed at 31 December 2022 for each CGU or group of CGUs are as follows:

CGUs

Retail
UK Online
International
US B2C

2022

Recoverable 
amount
£ million

Headroom/
(impairment) 
£ million

668.6
1,534.5
1,725.2
19.4

165.5
359.3
996.2
(25.7)

As a result of a revision in the growth projections for the US B2C CGU, the entire goodwill balance of £25.7m has been 
impaired, as the projected cash flows no longer support the carrying value of the CGU.

Sensitivity of impairment reviews
For the Retail and UK Online group of CGUs, the following reasonably possible changes in assumptions upon which 
the recoverable amount was estimated, would lead to the following changes in the recoverable amount of the CGU 
or group of CGUs:

Retail
UK Online

20% fall in cash flows

1% increase in discount rate

Reduction in 
recoverable 
amount
£ million

Remaining 
headroom
£ million

Reduction in 
recoverable 
amount
£ million

Remaining 
headroom
£ million

(133.7)
(306.9)

31.8
52.4

(45.2)
(142.9)

120.3
210.1

For the International group of CGUs, no impairment would occur under any reasonable possible changes in assumptions 
upon which the recoverable amount was estimated.

A 1% increase in the long-term growth rate in the US B2C CGU would have resulted in a reduction to the impairment of £4.0m. 
A 1% reduction in the discount rate used would have resulted in a reduction to the impairment of £7.0m.

172

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS13 PROPERTY, PLANT AND EQUIPMENT 

Cost
At 31 December 2021
Additions via business combinations
Additions
Disposals
Transferred to assets held for sale
Effect of foreign exchange rates

At 31 December 2022

Accumulated depreciation
At 31 December 2021
Charge for the period
Disposals
Transferred to assets held for sale
Effect of foreign exchange rates

At 31 December 2022

Carrying amounts

At 31 December 2022

At 31 December 2021

Land and 
buildings
£ million

Fixtures,
fittings and
 equipment
£ million

Right-of-use 
asset
£ million

Total
£ million

13.5
28.3
1.2
(0.6)
(7.5)
1.7

36.6

11.2
3.2
(0.5)
(0.1)
1.4

15.2

21.4

2.3

35.9
81.2
10.0
(0.9)
—
4.2

31.1
72.3
9.3
(3.2)
—
3.9

80.5
181.8
20.5
(4.7)
(7.5)
9.8

130.4

113.4

280.4

28.9
9.2
(0.7)
—
4.0

41.4

89.0

7.0

12.4
18.4
(1.1)
—
1.8

31.5

81.9

18.7

52.5
30.8
(2.3)
(0.1)
7.2

88.1

192.3

28.0

In addition to the amounts above, the Group holds £6.9m of land and buildings that were classified as assets held for sale 
(see note 17). 

The net book value of land and buildings comprises:

Freehold
Long leasehold improvements
Short leasehold improvements

2022
£ million

2021
£ million

3.7
5.9
11.8

21.4

—
2.3
—

2.3

14 INTERESTS IN ASSOCIATES
The Group holds an associate interest in Sports Information Services (Holdings) Limited (SIS), at a value of £38.4m. 

The Group uses the equity method of accounting for associates. The following table shows the aggregate movement in the 
Group’s interests in its associate:

Acquired on acquisition at 1 July 2022
Share of results before interest and taxation
Share of interest
Share of taxation
Dividend received

At 31 December 2022

£ million

39.0
0.3
0.1
(0.1)
(0.9)

38.4

888 Holdings PLC Annual Report & Accounts 2022

173

FINANCIAL STATEMENTS14 INTERESTS IN ASSOCIATES CONTINUED
SIS
At 31 December 2022, William Hill Organization Limited, a principal subsidiary of the Company, held an investment of 19.5% 
of the ordinary share capital of SIS, a company incorporated in Great Britain. The Group is able to exert significant influence 
over SIS by way of its 19.5% holding and its seat on the Board of Directors.

The SIS group of companies provides real time, pre-event information and results, as well as live coverage of horseracing, greyhound 
racing and other sporting activities and events via satellite. The statutory financial statements of SIS are prepared to the year 
ending 31 March. The results recognised are based on statutory accounts to March 2022 and management accounts thereafter.

The following financial information relates to SIS as at 31 December 2022 and for the period owned by the Group:

Total assets
Total liabilities
Total revenue
Total profit after tax

£ million

124.1
(65.6)
116.6
1.1

15 INVESTMENTS
Good Luck Have Fun Group AB (‘GLHF Group’) shares
On 1 July 2022, as a part of the acquisition of William Hill, the Group obtained an investment in Good Luck Have Fun Group 
AB. The Group has a 4.3% holding in the equity in GLHF Group and it is held as a financial asset and designated as fair value 
through other comprehensive income, in line with the previous William Hill designation. Subsequent to the acquisition, and as 
a result of updates in the strategy by the GLHF Group management team, the Group has considered the recoverability of 
the investment. As a part of this assessment of recoverability, the Group has written off the investment of £1.0m in its entirety 
through other comprehensive income. The Group therefore holds £nil value in this investment at the balance sheet date.

16 ACQUISITIONS & DISPOSALS
Acquisitions
On 1 July 2022, the Group acquired all of the equity interests in William Hill. Total consideration for the transaction was 
£554.3m, consisting of £544.7m cash consideration and up to £100.0m of contingent consideration, fair valued on acquisition 
date at £9.6m. The contingent consideration is based on the enlarged Group hitting specific EBITDA metrics and is fair 
valued using a probability weighting analysis. Based on the performance of the combined Group since the acquisition, the 
fair value of this contingent consideration at 31 December 2022 is £0.4m, with £9.2m being released to the Income Statement, 
see note 3 for further detail.

Identifiable assets acquired and liabilities assumed

Intangible assets
Property, plant and equipment
Right-of-use assets
Investment in sublease
Investments and investments in associates
Cash and cash equivalents
Trade and other receivables
Income tax asset
Assets held for sale
Trade and other payables
Provisions and contingent liabilities 
Derivative financial instruments
Lease liabilities
Retirement benefit liability
Deferred tax liabilities
Long term debt

Total net identifiable liabilities

Goodwill
Consideration transferred

Provisional 
Fair Value 1

1,404.2 
109.5 
72.3 
1.4
40.0 
157.9 
32.9
10.8
0.2 
(399.3)
(178.8)
(3.5)
(76.6)
(0.4)
(236.2)
(1,165.7)

(231.3)

785.6
554.3 

1.   The Group has invested significant resources during the year in performing the purchase price allocation for the William Hill acquisition, including involving experts 
where appropriate. However, the Group acknowledges that, given the size and scale of the acquisition, the fair values of assets acquired and liabilities assumed 
remain provisional and may change within the measurement period. 

In the period from 1 July 2022 to 31 December 2022, the acquired business contributed revenue of £614.3m and a loss after 
tax of £45.7m. If the acquisition had occurred on 1 January 2022, the contributed revenue and loss before tax would have 
been £1,225.1m and £56.7m respectively. 

174

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS16 ACQUISITION & DISPOSALS CONTINUED
Intangible assets
Acquired identifiable intangible assets include £574.4m in respect of brands, £595.1m in respect of customer relationships 
and £8.5m in respect of licences. Software and technology of £226.2m, inclusive of a fair value uplift of £70.6m has also been 
recognised on acquisition. Management considers the residual goodwill of £785.6m to represent a number of factors including 
the future growth of the William Hill business and the potential to achieve buyer specific synergies and workforce. 

The fair value of the brand assets was assessed by considering the benefit to the Group’s future revenue of the acquired brand 
and assessing the royalty costs that would be incurred in deriving the same benefit. The key assumptions in the assessments are 
the forecast revenue growth and royalty cost applied. A royalty cost of 5.0% of revenue was applied. The fair value of the customer 
relationships was assessed using the multi-period excess earnings methodology. The key assumption in the assessments is customer 
retention rates. The fair value of the licences has been derived by calculation a replacement cost for each individual 
licence. A 5% increase/decrease in estimated customer churn rates would (decrease)/increase the fair value of customer 
relationships by £(123.0)m/£176.0m respectively.

Provisions and contingent liabilities
A contingent liability with a fair value of £80.6m has been recognised on acquisition to reflect the possible future economic 
outflow resulting from customer claims in Austria. The contingent liability has been fair valued in line with IFRS 3 based on the 
expected cash outflow of settled claims and recognised on the basis that it is a possible future liability. Additional provisions 
of £115.2m have been recognised based on pre-existing provisions within William Hill. The carrying amount at acquisition was 
assessed to be the fair value. Refer to note 22 for further details on these acquired provisions. 

Other fair value adjustments 
A fair value uplift of £1.1m has been recognised on property, plant and equipment, representing the depreciated replacement 
cost of the assets in comparison to their pre-acquisition net book value.

A fair value uplift of £0.8m has been recognised on the acquired right-of-use assets, representing favourable market positions 
on William Hill’s portfolio of leases. This has been offset by a £6.8m reduction to the right-of-use asset and £6.4m reduction 
to the lease liability that reflects matching the right-of-use asset to the new fair value of the lease liability, based on a new 
discount rate for the liability at the acquisition date.

The fair value of the Group’s investment in SIS (refer to note 14) was increased by £27.4m to a fair value of £39.0m, reflecting 
the Group’s holding and the estimated market value of the entity at the acquisition date.

The fair value of the Group’s outstanding listed debt was increased by £7.1m, reflecting the current market price of the debt 
at acquisition date.

Deferred tax liabilities of £216.9m have been recognised on the resultant fair value uplifts to assets.

The fair value of all other assets and liabilities acquired are considered to be equal to their net book value as at the acquisition date.

Disposals
On 7 July 2022, the Group disposed of its entire Bingo business to Saphalata Holdings Ltd., a member of the Broadway Gaming 
group, for a total cash consideration of £37.4m (US$45.25m), out of which £35.7m was paid on completion and a further £1.7m 
will unconditionally be paid in one year. As at 30 June 2022, the Group reclassified the Bingo business assets and liabilities as 
‘Held for sale’, at which time an impairment loss of £11.2m was recognised on the Bingo goodwill, representing the difference 
between the carrying value of the businesses net assets and the fair value at the date of reclassification to held for sale.

Consideration received
Deferred consideration
Less:
Cash disposed of

Net proceeds on disposal

Less:
Net assets disposed of (excluding cash):
Intangible assets
Trade and other receivables
Trade and other payables

Net assets disposed of (excluding cash)

Loss on disposal

2022
£ million

35.7
1.7

(3.2)

34.2

(37.6)
(0.5)
3.3

(34.7)

(0.5)

888 Holdings PLC Annual Report & Accounts 2022

175

FINANCIAL STATEMENTS17 ASSETS HELD FOR SALE
In the year, the Group began the process of auctioning 75 freehold properties in a sale and leaseback transaction. At the year 
end, all properties were underwritten with a reserve price and were awaiting auction dates in the first quarter of 2023. As a result 
of the proposed sales, the properties have been reclassified as assets held for sale. The carrying value of the properties prior to 
reclassification was £7.4m. Upon classification as assets held for sale, the fair value of the properties was assessed against the 
carrying value, resulting in a £0.5m impairment of the overall property value, which has been classified within exceptional items 
in the consolidated income statement. The properties classified as held for sale are part of the Retail segment.

18 LEASES 
The Group recognises a right-of-use asset and a lease liability at the lease commencement date.

The lease liability is initially measured at the present value of the lease payments that have not been paid at the 
commencement date, discounted using an appropriate discount rate. The discount rate used to calculate the lease liability is 
the rate implicit in the lease, if it can be readily determined, or the lessee’s incremental borrowing rate if not. The Group uses 
an incremental borrowing rate for its leases, which is determined based on a series of inputs including a risk-free rate based 
on our debt portfolio as well as country-specific adjustments.

A right-of-use asset is also recognised equal to the lease liability and depreciated over the period from the commencement 
date to the earlier of, the end of the useful life of the right-of-use asset or the lease term.

The Group has assessed the lease term of properties within its Retail estate to be up to the first available contractual break 
within the lease. The Group has deemed that it cannot be reasonably certain that it will continue beyond this time given the 
continued uncertainty surrounding the Retail business.

The Group note that leases not included due to either being low value or having a term of less than 12 months are 
deemed immaterial.

The Group has a small number of sublet properties which have been assessed in accordance with IFRS 16 and have been 
deemed immaterial. The accounting policy applied to these small number of sublet properties can be seen on page 160. 

The Group will continue to monitor both the above scenarios and disclose these if they are deemed material to users of the 
Annual Report and Accounts.

Right-of-use asset depreciation
Finance costs

A maturity analysis of the contractual undiscounted cash flows is as follows:

Due within one year
Due between one and two years
Due between two and three years
Due between three and four years
Due between four and five years
Due beyond five years

19 TRADE AND OTHER RECEIVABLES

Trade receivables
Other receivables 
Loans receivable
Prepayments
Restricted short-term deposits

Current trade and other receivables
Non-current prepayments

2022
£ million

2021
£ million

18.4
3.0

5.3
0.9

2022
£ million

2021
£ million

29.4
23.0
17.3
13.4
7.5
8.7

5.0
4.3
4.1
4.1
4.1
3.9

2022
£ million

2021
£ million

56.7
18.4
3.9
32.1
21.6

132.7
6.2

138.9

19.2
11.3
—
13.3
7.0

50.8
5.8

56.6

Restricted short-term deposits represent amounts held by banks primarily to support guarantees in respect of regulated 
markets licence requirements and office leases.

Non-current prepayments refer to prepayment to partners in relation to costs and certain fees to be recognised over a 
period longer than 12 months.

The carrying value of trade receivables and other receivables approximates to their fair value as the credit risk has been 
addressed as part of impairment provisioning and, due to the short-term nature of the receivables they are not subject to 
ongoing fluctuations in market rates. Note 24 provides credit risk disclosures on trade and other receivables.

176

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS20 CASH AND CASH EQUIVALENTS

Cash and cash equivalents
Less:
Customer deposits

Cash (excluding customer balances)

2022
£ million

2021
£ million

317.6

141.3

176.3

189.4

60.1

129.3

Customer deposits represent bank deposits matched by liabilities to customers of an equal value (see note 21).

21 TRADE AND OTHER PAYABLES

Trade payables
Accrued expenses
Other payables

Total trade and other payables

2022
£ million

2021
£ million

61.1
208.0
98.9

368.0

26.8
87.6
30.9

145.3

The carrying value of trade and other payables approximates to their fair value given the short maturity date of these balances. 

Customer deposits of £141.3m (31 December 2021: £60.1m) represents deposits received from customers, customer winnings 
and progressive prize pools. This is offset by an equivalent or greater amount of cash held, which is included in cash and 
cash equivalents (see note 20).

22 PROVISIONS

At 31 December 2021
Acquired on acquisition 1 July 2022
Charged/(credited) to profit or loss
  Additional provisions recognised
  Provisions released to profit and loss
Utilised during the year
Foreign exchange differences

At 31 December 2022

Indirect tax 
provision
£ million

Legal and 
regulatory
£ million

Shop closure 
provision
£ million

Other
 restructuring
costs
£ million

—
57.0

12.7
(3.2)
(6.0)
1.2

61.7

19.0
111.5

12.3
(5.1)
(9.9)
(0.3)

127.5

—
5.8

0.8
—
(1.8)
—

4.8

—
4.5

—
—
(0.8)
—

3.7

Total
£ million

19.0
178.8

25.8
(8.3)
(18.5)
0.9

197.7

Customer claims provisions of £86.2m within legal and regulatory are classified as non-current. The remaining provisions are 
all classified as current.

Indirect tax provision
As part of the acquisition of William Hill, the Group acquired a provision relating to a gaming tax liability in Austria, where 
the Austrian tax authority believes that foreign gaming companies should be liable to pay gaming taxes in Austria. Post-
acquisition, the Group has continued to provide for the gaming taxes including interest, as management considers that an 
outflow is probable. The Group is in constructive discussions with the Austrian tax authority over the timing of settlement. 

Legal and regulatory provisions
The Group has recorded a provision in respect of legal and regulatory matters, including customer claims, and updated it 
to reflect the Group’s revised assessment of these risks in light of developments arising during 2022 such that this represents 
management’s best estimate of probable cash outflows related to these matters. 

The industry in which the Group operates is subject to continuing scrutiny by regulators and other governmental authorities, 
which may, in certain circumstances, lead to enforcement actions, sanctions, fines and penalties or the assertion of private 
litigations, claims and damages. Within this provision, there is a provision acquired relating to a periodic compliance 
assessment undertaken by the UK Gambling Commission (“UKGC”) in July and August 2021 of the William Hill business. William 
Hill has been subject to an ongoing licence review and has addressed certain action points raised by the UKGC in relation 
to William Hill’s social responsibility and anti-money laundering obligations. The Group has agreed a regulatory settlement 
of £19.2m, including divestments of £0.7m. This provision was acquired at 1 July 2022 and is expected to be settled in 2023.

888 Holdings PLC Annual Report & Accounts 2022

177

FINANCIAL STATEMENTS22 PROVISIONS CONTINUED
Legal and regulatory provisions continued
In common with other businesses in the gambling sector, the Group receives claims from consumers relating to the provision 
of gambling services. Claims have been received from consumers in a number of (principally European) jurisdictions and 
allege either failure to follow responsible gambling procedures, breach of licence conditions or that underlying contracts in 
question are null and void given local licencing regimes. The Group expenses consumer claims as they are resolved or finally 
determined in consumers’ favour and provides for such claims where an outcome in favour of the consumers in question is 
probable. 

Within this provision, there is a provision for customer claims in Austria where the Business has been subject to a particular 
acceleration of claims since 2020 following marketing campaigns by litigation funders in that jurisdiction. Claims have 
continued to be received throughout 2021 and 2022 at a broadly consistent rate with a slight acceleration across 2021 and 
2022. Consumers who have obtained judgement against the Business’s entities in the Austrian courts have sought to enforce 
those judgements in Malta and Gibraltar. These are being defended on the basis of a public policy argument. The provisions 
held for the Group relating to these claims is £86.2m, which includes a provision of £80.6m relating to the William Hill and Mr 
Green brands and £5.6m relating to 888.

The £80.6m relating to the William Hill and Mr Green brands was recognised on acquisition representing the fair value of the 
contingent liability at that point in time, recognised on the basis that it was a possible future liability and in line with IFRS 3. 
Please refer to note 16 for further detail.

Since acquisition, there has been an alignment in strategy and accounting treatment with William Hill and Mr Green aligning 
to the 888 strategy. William Hill and Mr Green have therefore recognised a provision for probable legal claims they expect 
to receive and a contingent liability for possible legal claims they may receive. As at 31 December 2022, the provision is 
estimated at £67.0m and the contingent liability is estimated at £13.5m (note 31). Note that the provision is less than the 
liability recognised on acquisition but the liability recognised on acquisition is not released to the income statement until 
the final outcome of the customer claims is resolved and as such the liability of £80.6m remains the balance provided.

The calculation of the customer claims liability includes provision for both legal fees and interest but is gross of gaming tax. 
Management have assessed that it is probable as opposed to virtually certain that the tax will be reclaimed and therefore a 
contingent asset of up to £24.3m has been disclosed for the tax reclaims, please refer to note 31 for further detail.

The timing and amount of the outflows is ultimately determined by the settlement reached with the relevant authority. 

There has also been a similar uptick in claims in Germany, but to a much lesser extent.

Shop closure provisions
As a result of the acquisition of William Hill, the Group holds provisions relating to the associated costs of closure of 713 shops 
in 2019, 119 shops in 2020, and certain shops that ceased to trade as part of normal trading activities. 

Other restructuring costs
The Group has recognised certain provisions for staff severance as a result of restructuring due to the acquisition of 
William Hill. 

23 BORROWINGS 

Borrowings at amortised cost
Bank facilities
€473.5m term loan facility 
$575.0m term loan facility 

£150.0m Equivalent Multi-Currency Revolving Credit Facility
Loan Notes
€582.0m Senior Secured Fixed Rate Notes
€450.0m Senior Secured Floating Rate Notes
£350.0m Senior Unsecured Notes

Total Borrowings
Less: Borrowings as due for settlement in 12 months

Total Borrowings as due for settlement after 12 months

Interest 
rate
%

31 December
2022
£ million

Maturity

EURIBOR + 5.5%
CME term SOFR + 5.35%

—

7.56
EURIBOR + 5.5%
4.75

2028
2028

2028

2027
2028
2026

392.6
420.7

—

498.6
379.9
10.5

1,702.3 
4.8 

1,697.5 

 The Group had no borrowings in 2021 and as such no comparative is presented in the above table.

178

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS23 BORROWINGS CONTINUED 
Bank facilities 
Term loan facilities
In July 2022, the Group entered into a Senior Facilities Agreement in connection with the William Hill Group acquisition, under 
which the following term loan facilities were made available:

•  a 6-year euro-denominated bullet term facility of €473.5 million, of which €6.4m was repaid in September 2022.

•  a 6-year sterling-denominated delayed-draw bullet term facility of £351.8 million which was partially drawn in September 
2022 (“GBP Term Loan”) and used to partially prepay the William Hill Group’s £350m 4.75% Senior Unsecured Notes due 
2026 and partially prepay the Group’s euro-denominated bullet term facility.

•  a 6-year US Dollar-denominated term facility of $500.0 million.

In December 2022, the GBP Term Loan was prepaid and partially replaced with a $75.0m increase under the Group’s 6-year 
US Dollar-denominated term facility, with the remaining amount replaced with senior secured note issuances. 

At 31 December 2022, the following amounts were outstanding under the term facilities made available to the Group under 
the Senior Facilities Agreement:

•  €467.1 million under the Group’s 6-year euro-denominated term facility.

•  $573.7 million under the Group’s 6-year US Dollar-denominated term facility

Loan notes
Senior Secured Notes
(i) €582m 7.558% Senior Secured Fixed Rate Notes due July 2027
In July 2022, as part of the William Hill Group acquisition funding, the Group issued €400m of guaranteed senior secured 
fixed rate notes and used the net proceeds to finance the William Hill Group acquisition. The notes, which are guaranteed by 
certain members of the Group and certain of the Group’s operating subsidiaries, mature in July 2027.

In December 2022, a further €182m in principal amount was issued under the same terms as the initial €400m issuance and 
used to partially refinance the GBP Term Loan.

(ii) €450m Senior Secured Floating Rate Notes due July 2028
In July 2022, the Group issued €300m of guaranteed senior secured floating rate notes and used the net proceeds to 
partially finance the William Hill Group acquisition. The notes, which are guaranteed by certain members of the Group and 
certain of the Group’s operating subsidiaries, mature in July 2028.

In December 2022, a further €150m in principal amount was issued under the same terms as the initial €300m issuance to 
partially refinance the GBP Term Loan.

Senior Unsecured Notes
£350m 4.875% Senior Unsecured Fixed Rate Notes due 2023 & £350m 4.75% Senior Unsecured Fixed Rate 
Notes due 2026
The Group acquired two separate listed Senior Unsecured notes, due 2023 and 2026 respectively as at 1 July 2022. The 
acquisition triggered a change in control and the exercise of a put option by a number of Noteholders (refer below). The 
£350m 4.875% Senior Unsecured Notes due 2023 were settled in full and, on 22 September 2022, Noteholders of £339.5m out 
of £350.0m 4.75% Senior Unsecured Notes due 2026 took the option to exercise. As a result, this reduced the £350.0m 4.75% 
Senior Unsecured Notes due 2023 to £10.5m at 31 December 2022. The cash purchase price of both notes was equal to 
101 per cent of the principal amount together with the interest accrued.

Finance fees and associated costs incurred on the issue of both notes were held in the William Hill Statement of Financial 
Position at acquisition, which were subsequently fair valued which led to an increase of £7.1m, reflecting the current market 
price of the debt at acquisition date. This is being amortised over the life of the respective notes using the effective interest 
rate method. On redemption of the Notes, any unamortised fees were written off to profit and loss as exceptional costs 
(see note 3).

Change of control
Following the occurrence of a change of control, either (i) each lender under the Senior Facilities Agreement shall be entitled 
to require prepayment of outstanding amounts and cancellation of its commitments within a prescribed time period or (ii) 
the Group may elect that all outstanding undrawn commitments of each lender shall be cancelled and outstanding drawn 
commitments shall become due and payable. 

In addition, the Group will be required to make an offer to purchase all of the Fixed Rate Notes, the Floating Rate Notes and 
the 4.75% senior unsecured notes due 2026 as a result of such change of control at a price in cash equal to 101% of the 
aggregate principal amount thereof plus accrued and unpaid interest.

888 Holdings PLC Annual Report & Accounts 2022

179

FINANCIAL STATEMENTS23 BORROWINGS CONTINUED 
Undrawn credit facilities
At 31 December 2022, the Group had the following undrawn credit facilities:

£150m Equivalent Multi-Currency Revolving Credit Facility
In July 2022, as part of the William Hill Group acquisition, the Group entered into a new Senior Facilities Agreement under 
which its £50m revolving credit facility was replaced with a multi-currency revolving credit facility. The replacement facility 
has an aggregate principal amount of £150m with a five and a half year maturity (maturing 31 December 2027). The drawn 
balance on this facility at 31 December 2022 was £nil.

Financial Covenant 
The Revolving Credit Facilities are subject to a Senior Facilities Agreement whereby any applicable revolving Incremental 
Senior Facilities (together the “Financial Covenant Facilities”) are tested at the Financial year end to ensure that they do 
not exceed a pre-agreed threshold to be agreed with the Mandated Lead Arrangers prior to the entry into the Senior 
Facilities Agreement.

The directors are satisfied that, at the year-end, the net leverage ratio has not exceeded the pre-agreed threshold and, 
as a consequence, the Financial Covenants have not been breached. 

Overdraft facility
In July 2022, as part of the William Hill Group acquisition, the Group acquired an overdraft facility with National Westminster 
Bank plc of £5.0m. The balance on this facility at 31 December 2022 was £nil.

Weighted average interest rates
 The weighted average interest rates paid, including commitment fees, were as follows:

€473.5m term loan facility 
$575.0m term loan facility 
€582.0m Senior Secured Fixed Rate Notes
€450.0m Senior Secured Floating Rate Notes
£350.0m Senior Unsecured Fixed rate Notes

The Group had no borrowings in 2021 and as such no comparative is presented in the above table. 

Net debt reconciliation 

Debt

2023 Senior Unsecured Notes
2026 Senior Unsecured Notes 
£351.8m term loan facility
£461.5m asset bridge loan 
€473.5m term loan facility 
$575.0m term loan facility 
€582.0m Senior Secured 
Fixed Rate Notes
€450.0m Senior Secured 
Floating Rate Notes

Opening
 £m

Inflows
 £m

Acquired
 £m

Outflows
 £m

Fees on 
debt
 £m

Non-cash
 £m

FV
 adjustment 
 £m

— 
—
—
—
—
—

—

—

—

—
—
347.0
—
420.4
479.1

517.0

399.6

2,163.1

352.3 
351.9
—
461.5
—
—

—

—

(349.0) 
(339.0)
(347.0)
(461.5)
(5.7)
(1.0)

—

—

1,165.7

(1,503.2)

—
—
—
—
(23.5)
(57.4)

(18.9)

(20.3)

(120.1)

—
—
—
—
1.7
3.5

0.9

0.9

7.0

(3.3) 
(2.4)
—
—
— 
— 

— 

— 

(5.7)

31 December
2022
%

7.25%
11.47%
8.47%
7.58%
4.75%

FX
 £m

— 
—
—
—
(0.3)
(3.6)

Total
 £m

— 
10.5
—
—
392.6
420.6

(0.3)

498.7

(0.3)

(4.5)

379.9

1,702.3

180

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS 
24 FINANCIAL RISK MANAGEMENT 
The Group’s activities expose it to a variety of financial risks. Financial risk management is primarily carried out by the 
Group’s Treasurer with reference to risk management policies approved by the Board and supervised by the Chief Financial 
Officer. The Board approves written principles for risk management. The principal financial risks faced by the Group 
comprise liquidity risk, financing risk, credit risk, interest rate risk, currency risk and pensions risk. These risks are managed 
as described below.

The main financial instruments used by the Group, on which financial risk arises, are as follows: 

•  Cash and cash equivalents;

•  Trade and other receivables;

•  Investment in associates

•  Trade and other payables;

•  Customer deposits;

•  Lease liabilities;

•  Borrowings;

•  Derivative financial instruments;

Detailed analysis of these financial instruments is as follows:

Assets at amortised cost
Investment in associates (note 14)
Cash and cash equivalents (note 20)
Trade and other receivables (note 19)
Designated cash flow hedging relationships
Derivative assets designated and effective as cash flow hedging instruments: (note 25)
– Cross-currency swaps
– Interest rate swaps

Total financial assets

Non-financial assets

Total assets

Fair value through the Income Statement
Ante post bets (note 25)
Liabilities at amortised cost
Borrowings (note 23)
Trade and other payables (note 21)
Customer deposits (note 21)
Lease liabilities (note 18)
Designated cash flow hedging relationships
Derivative assets designated and effective as cash flow hedging instruments: (note 25)
– Cross-currency swaps
– Interest rate swaps

Total financial liabilities

Non-financial liabilities

Total liabilities

Net assets

2022
£ million

2021
£ million

38.4 
317.6 
100.6

17.7
 0.9

475.2

2,476.3

2,951.5

7.8 

1,702.3 
160.0 
141.3
89.0 

30.4 
— 

2,130.8

661.5

2,792.3

159.2

— 
189.4 
50.8 

— 
— 

240.2

 159.9

400.1

— 

— 
145.3 
60.1
22.9 

— 
— 

228.3

47.3

275.6

124.5

888 Holdings PLC Annual Report & Accounts 2022

181

FINANCIAL STATEMENTS 
 
 
 
 
 
 
 
 
 
 
 
 
24 FINANCIAL RISK MANAGEMENT CONTINUED
Capital management and financing risk
The Group seeks to maintain an appropriate capital structure which enables it to continue as a going concern, supports its 
business strategy and takes into account the wider economic environment. The Group’s capital comprises equity and debt 
finance, and these elements are managed to balance the requirements of the Business and the interests of debt providers. 
The Group manages its capital structure through cash flows from operations, the raising or repayment of debt and the 
raising of equity capital from investors.

Financing risk is the risk that the Group is unable to access sufficient finance to refinance its debt obligations as they fall due. 
The Group manages this risk by maintaining a balance between different funding sources including equity and debt. It seeks 
to mitigate its debt financing risk by diversifying its sources of debt capital. The Board also seeks to mitigate the Group’s 
refinancing risk by having an appropriately balanced debt maturity profile. 

Credit risk
The Group is exposed to credit risk from counterparties defaulting on their obligations, resulting in financial loss to the Group. 
It arises in relation to transactions with commercial counterparties and financial institutions. It also arises from customers who 
have been granted access to credit facilities.

The Group manages its counterparty risk by closely monitoring and, where appropriate, limiting the amount that can 
be deposited or accumulated with any one counterparty. The Group will only deposit funds with pre-approved financial 
institutions with specified minimum credit ratings or strong balance sheet. The Group’s policy is to mitigate its credit risk with 
respect to derivative transactions by using a number of different counterparties for material transactions.

Trade receivables
The Group’s credit risk is primarily attributable to trade receivables, most of which are due from the Group’s payment service 
providers (PSP). These are third party companies that facilitate deposits and withdrawals of funds to and from customers’ 
virtual wallets with the Group. These are mainly intermediaries that transact on behalf of credit card companies. 

The risk is that a PSP would fail to discharge its obligation with regard to the balance owed to the Group. The Group reduces 
this credit risk by: 

•  Monitoring balances with PSPs on a regular basis;

•  Arranging for the shortest possible cash settlement intervals;

•  Replacing rolling reserve requirements, where they exist, with a Letter of Credit by a reputable financial institution;

•  Ensuring a new PSP is only contracted following various due diligence and “Know Your Customer” procedures; and 

•  Ensuring policies are in place to reduce dependency on any specific PSP and as a limit any concentration of risk.

The Group considers that based on the factors above and on extensive past experience, the PSP receivables are of good 
credit quality and there is a low level of potential bad debt as at the year-end amounting to £0.4m arising from a PSP failing 
to discharge its obligation (2021: £0.4m). This has been charged to the consolidated income statement.

An additional credit risk the Group faces relates to customers disputing charges made to their credit cards (“chargebacks”) 
or any other funding method they have used in respect of the services provided by the Group. Customers may fail to fulfil 
their obligation to pay, which will result in funds not being collected. These chargebacks and uncollected deposits, when 
occurring, will be deducted at source by the PSPs from any amount due to the Group. As such the Group provides for these 
eventualities by way of an impairment provision based on analysis of past transactions. This provision is set off against trade 
receivables and at 31 December 2022 was £1.0m (2021: £1.1m). 

The Group’s in-house Fraud and Risk Management department carefully monitors deposits and withdrawals by following 
prevention and verification procedures using internally-developed bespoke systems integrated with commercially-available 
third party measures. 

Cash and cash equivalents 
The Group controls its cash position from its Gibraltar headquarters. Subsidiaries in its other main locations maintain minimal 
cash balances as required for their operations. Cash settlement proceeds from PSPs, as described above, are paid into bank 
accounts controlled by the Treasury function in Gibraltar. 

The Group holds the majority of its funds with highly reputable financial institutions and will not hold funds with financial 
institutions with a low credit rating save for limited balances for specific operational needs. The Group maintains its cash 
reserves in highly liquid deposits and regularly monitors interest rates in order to maximise yield.

Client funds
Client funds are matched by customer liabilities and progressive prize pools of an equal value. 

182

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS24 FINANCIAL RISK MANAGEMENT CONTINUED
Credit risk continued
Restricted short-term deposits
Restricted short-term deposits are short-term deposits held by banks primarily to support guarantees in respect of regulated 
markets licence requirements and office leases.

The Group’s maximum exposure to credit risk is the amount of financial assets presented above, totalling £479.7m 
(2021: £240.2m).

Liquidity risk 
Liquidity risk is the risk that the Group has insufficient funds available to settle its liabilities as they fall due. The Group 
generates strong operating cash flows and aims to maintain sufficient cash balances to meet its anticipated working 
capital requirements based on regularly updated cash flow forecasts. Liquidity requirements that cannot be met from 
operational cash flow or existing cash resources would be satisfied by drawings under the Group’s revolving credit facility and 
overdraft facility.

The following table details the contractual maturity analysis of the Group’s financial liabilities (undiscounted payments):

Trade and other payables
Customer deposits
Borrowings
Derivatives and embedded derivatives
Lease liabilities – IFRS 16

Trade and other payables
Customer deposits
Lease liabilities – IFRS 16

On 
demand
£ million

Less than 
1 year
£ million

 —
141.3
—
7.8
—

149.1

160.0 
—
129.9
14.2
29.4

333.5

On 
demand
£ million

Less than 
1 year
£ million

—
60.1
—

60.1

145.3
—
5.0

150.3

2022

1 to 5 
years
£ million

— 
—
1,062.7
273.3
61.0

1,397.0

2021

1 to 5 
years
£ million

—
—
16.6

16.6

More 
than 
5 years
£ million

— 
—
1,319.5
—
8.7

Total
£ million

160.0
141.3
2,512.1
295.3
99.1

1,328.2

3,207.8

More 
than 
5 years
£ million

—
—
3.9

3.9

Total
£ million

145.3
60.1
25.5

230.9

Market risk
Currency risk 
A substantial part of the Group’s deposits and revenues are generated in Pounds Sterling (‘GBP’), Euro (‘EUR’) and other 
currencies, and its operating expenses are largely incurred in local currencies, primarily EUR, Israeli New Shekel (‘ILS’), 
US Dollar (‘USD’), Canadian Dollar (‘CAD’) and Romanian leu (‘RON’), with incremental exposure to operating expenses in 
Swedish krona and Polish Złoty (‘PLN’). The Group has debt servicing costs, which are denominated in USD and EUR. As a 
result of this, the Group is exposed to the impact of foreign currency fluctuations. The Group mitigates its exposure to the 
impact of foreign exchange fluctuations on its cost base by adopting policies to hedge certain costs. During 2022, the Group 
entered into FX or cross currency swaps in order to hedge its ongoing USD and EUR exposure under the Senior Facilities 
Agreement and its ongoing EUR exposure under the Existing Notes and Additional Notes. However, there can be no assurance 
that such hedging will eliminate the potentially material adverse effect of such fluctuations.

The Group’s financial risk arising from exchange rate fluctuations is mainly attributed to: 

•  Mismatches between customer deposits, which are predominantly denominated in GBP, and the net receipts from 

customers, which are settled in the currency of the customer’s choice.

•  Mismatches between reported revenue, which is mainly generated in GBP (the Group’s reporting currency and the 

functional currency of the majority of its subsidiaries), and a significant portion of deposits settled in local currencies. 

•  Expenses that are denominated in foreign currencies.

The Group continually monitors the foreign currency risk and takes steps, where practical, to ensure that the net exposure 
is kept to an acceptable level. This includes the potential use of foreign exchange forward contracts designed to fix the 
economic impact of known liabilities when considered appropriate.

888 Holdings PLC Annual Report & Accounts 2022

183

FINANCIAL STATEMENTS24 FINANCIAL RISK MANAGEMENT CONTINUED
Market risk continued
Currency risk continued
The tables below detail the monetary assets and liabilities by currency:

Cash and cash equivalents
Trade and other receivables
Derivatives and embedded derivatives

Monetary assets

Trade and other payables
Customer deposits
Borrowings
Derivatives and embedded derivatives
Lease liabilities – IFRS 16

Monetary liabilities

Net financial position

Cash and cash equivalents
Trade and other receivables

Monetary assets

Trade and other payables
Customer deposits
Lease liabilities – IFRS 16

Monetary liabilities

Net financial position

2022

EUR
£ million

USD
£ million

Other
£ million

Total
£ million

119.2 
47.7
15.4 

182.3

(70.2)
(43.0)
(1,271.1)
(10.5) 
(7.5)

(1,402.3)

(1,220.0)

55.1 
12.3
3.2 

70.6

(43.1)
(50.5)
(420.7)
(21.0) 
(0.5)

(535.8)

(465.2)

2021

143.3 
40.6
— 

183.9

(46.7)
(47.8)
(10.5)
(6.7) 
(81.0)

317.6
100.6
18.6

436.8

(160.0)
(141.3)
(1,702.3)
(38.2) 
(89.0)

(192.7)

(2,130.8)

(8.8)

(1,694.0)

EUR
£ million

USD
£ million

Other
£ million

Total
£ million

48.4 
17.2

65.6

(23.2) 
(15.0)
 (8.3)

 (46.5)

19.1

70.9
3.7

74.6

(39.3) 
(28.5)
(0.1) 

 (67.9)

6.7

70.1 
29.9

100.0

(82.8) 
(16.6)
(14.5)

 (113.9)

(13.9)

189.4
50.8

240.2

(145.3)
(60.1)
(22.9)

(228.3)

11.9

Sensitivity analysis 
The table below details the effect on profit before tax of a 10% strengthening (and weakening) in the GBP exchange rate 
at the balance sheet date for balance sheet items denominated in Euros:

10% strengthening
10% weakening

EUR
£ million

28.9
(28.9)

There is no comparative shown as the Group’s balance sheet was translated from USD in that year. 

Interest rate risk
The Group’s exposure to interest rate risk is limited to the interest-bearing deposits in which the Group invests surplus funds. 

The Group’s policy is to invest surplus funds in low-risk money market funds and in interest bearing bank accounts. The Group 
arranges for excess funds to be placed in these interest-bearing accounts with its principal bankers in order to maximise 
availability of funds for investments. 

The following table demonstrates the sensitivity to a reasonably possible change in interest rates on that portion of loans and 
borrowings affected. With all other variables held constant, the Group’s profit before tax is affected through the impact on 
floating rate borrowings, as follows:

Increase/(decrease) in profit
Increase/(decrease) in equity reserves

The Group had no borrowings in 2021 and therefore had no exposure to interest rate risk.

184

888 Holdings PLC Annual Report & Accounts 2022

2022

Increase of
 100 basis
 points
£ million

Decrease of
 100 basis
 points
£ million

3.4 
3.4 

3.4
3.4 

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS24 FINANCIAL RISK MANAGEMENT CONTINUED
Cross Currency Swaps and Interest Rate Swaps
The Group has executed a series of USD to GBP cross-currency swaps and EUR to GBP cross-currency swaps in order to 
hedge certain of its USD and floating rate exposure under Euro and USD debt.

As at 31 December 2022, the Group had entered into cross currency swaps in total of US$ 407m and €482m to hedge both 
the currency risk and interest rate risk. In addition, the Group entered into an Interest swap of €150m to hedge the interest 
rate risk.

25 FINANCIAL INSTRUMENTS
On acquisition, under IFRS 3 ‘Business Combinations’, the assets and liabilities of William Hill were recorded at fair value. Refer 
to note 16 for details of values and valuation methods used.

The hierarchy (as defined in IFRS 13 ‘Fair Value Measurement’) of the Group’s financial instruments carried at fair value as at 
31 December 2022 was as follows:

Financial assets
Cross-currency swaps
Interest rate swaps

Financial liabilities
Cross-currency swaps
Interest rate swaps
Ante post bet liabilities
Contingent consideration (note 16)

Contractual 
/notional 
amount
£ million

397.1 
132.2 

529.3

 365.3
 —
—
100.0

465.3

2022

Level 1
£ million

Level 2
£ million

Level 3
£ million

 —
 —

—

 —
 —
—
—

—

17.7
0.9 

18.6

30.4 
— 
—
—

30.4

— 
— 

—

— 
— 
 7.8
0.4

8.2

The Group did not have any financial instruments carried at fair value during the year ended 31 December 2021.

Ante post bets
Ante post bets are a liability arising from an open position at the period end date in accordance with the Group’s 
accounting policy for derivative financial instruments. Ante post bets at the period end totalled £7.8m and are classified 
as current liabilities.

Ante post bet liabilities are valued using methods and inputs that are not based upon observable market data and all fair 
value movements are recognised in revenue in the Income Statement. Although the final value will be determined by future 
betting outcomes, there are no reasonably possible changes to assumptions or inputs that would lead to material changes 
in the fair value determined. The principal assumptions relate to the Group’s historical gross win margins by betting markets 
and segments. Although these margins vary across markets and segments, they are expected to stay broadly consistent 
over time, only varying in the short term. The gross win margins are reviewed annually at period end. As at 31 December 2022, 
the gross win margins ranged from 2%-25%.

A reconciliation of movements in the ante post bets liability in the year is provided below.

At 31 December 2021
Acquired via business combination

To profit or loss

At 31 December 2022

Ante post 
bet 
liabilities
£ million

— 
3.5 

4.3 

7.8

Total
£ million

—
3.5

4.3

7.8

888 Holdings PLC Annual Report & Accounts 2022

185

FINANCIAL STATEMENTS 
 
 
 
25 FINANCIAL INSTRUMENTS CONTINUED
Hedging activities
The table below illustrates the effects of hedge accounting on the consolidated statement of financial position and 
consolidated income statement by disclosing separately by risk category each type of hedge and the details of the 
associated hedging instrument and hedge item. These are for items designated as in a cash flow hedging relationship.

Change in
fair value
in period for
calculating
ineffectiveness
(hedging
instrument)
£ million

Cash
settlements
and accruals
in the period
(hedging
instrument)
£ million

Change in 
fair value
in period for
calculating 
ineffectiveness
 (hedged item)
£ million

Cash
settlements
 and accruals
in the period
(hedged
item)
£ million

Hedge
ineffectiveness
in the period
£ million

1.0

1.0

5.1
(17.8)

 (12.7)

— 

—

(1.4)
(2.3)

(3.7)

0.9 

0.9

4.7
(18.7)

 (14.0)

— 

—

(1.4)
(2.3)

(3.7)

(0.1) 

(0.1)

(0.4)
(0.9)

 (1.3)

Carrying
amount
£ million

1.0

1.0

5.1
(17.8)

 (12.7)

Interest rate swaps
EUR trades

Total

Cross-currency swaps
EUR trades
USD trades

Total

The Group did not have any hedge accounting during the year ended 31 December 2021.

Cash flow hedging reserve
The following table identifies the movements in the cash flow hedging reserve during the year for items designated as in 
a cash flow hedging relationship:

Reclassification in the period

Opening
balance
£ million

Change in 
fair value
recorded
in OCI
£ million

Fixed
assets
£ million

Interest
 expense
£ million

FX 
remeasurement
£ million

Missed
forecast
£ million

Closing
balance
£ million

—

—

—
—

 —

(0.8)

(0.8)

(3.3)
22.2

 18.9

—

—

—
—

—

—

—

(1.4)
(3.4)

(4.8)

—

—

12.7
(11.7)

1.0

—

—

—
—

—

(0.8)

(0.8)

8.0
7.2

15.2

Interest rate swaps
EUR trades

Total

Cross-currency swaps
EUR trades
USD trades

Total

Cost of hedging reserve
The following table identifies the movements in the cash flow hedging reserve during the year for items designated as in a 
cash flow hedging relationship:

Opening balance

Time
 value
 £m

Currency
 basis
 £m

Change in fair value 
recorded in OCI

Reclassifications 
during the period

Time
 value
 £m

Currency
 basis
 £m

Time
 value
 £m

Currency
 basis
 £m

Closing balance

Time
 value
 £m

Currency
 basis
 £m

Designated cash 
flow hedging 
relationships

Cross-currency 
swaps

EUR trades

USD trades

Total

—

 —

 —

—

 —

 —

—

 —

 —

(0.1)

(1.2)

(1.3)

—

—

—

—

0.3

0.3

—

—

—

(0.1)

(0.9)

(1.0)

186

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS 
 
 
 
 
 
 
 
 
 
 
25 FINANCIAL INSTRUMENTS CONTINUED
Contractual maturity analysis
The tables below analyse the Group’s financial liabilities into relevant maturity groupings based on their contractual 
maturities for net and gross settled derivative financial instruments.

The amounts disclosed in the table are the contractual undiscounted cash flows:

Interest rate swaps
Cross currency swaps
EUR trades
USD trades

Total

On 
demand
£ million

Less than 
1 year
£ million

 —

—
—

 —

—

(6.2)
(8.0)

(14.2)

2022

1 to 5 
years
£ million

— 

316.9
(43.6)

273.3

More 
than 
5 years
£ million

— 

 —
—

 —

Total
£ million

—

310.7
(51.6)

259.1

26 DEFERRED TAX 
Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts of assets and 
liabilities for financial reporting purposes and the amounts used for income tax purposes. The Group’s deferred tax assets 
and liabilities resulting from temporary differences, some of which are expected to be settled on a net basis, are as follows: 

As at 
1 January
2022
£ million

Acquisition of
William Hill
£ million

Prior year
adjustments
£ million

Exchange
differences
£ million

Credit/
(charge)
to income
£ million

Exceptional
credit
to income
£ million

Exceptional
charge
to OCI
£ million

As at 
31 December
2022
£ million

Fixed asset 
temporary 
differences
Intangible 
assets
Other 
temporary 
differences
Restricted 
interest
Tax credits
Tax losses

Total

1.6

0.6

(2.7)

(252.0)

1.4

—
—
—

0.3

3.5

11.6
—
0.1

(236.2)

As at 
1 January
2021
£ million

1.1
(2.6)
1.8
—
—
—

0.3

3.0

1.9

(0.8)

13.1
0.4
—

17.6

0.3

0.7

(0.1)

—
(0.2)
—

0.7

(6.6)

12.7

(4.9)

(10.3)
(0.2)
3.9

(5.4)

—

8.4

—

—
—
—

8.4

—

—

(1.1)

(231.0)

(0.6)

(1.5)

—
—
—

14.4
—
4.0

(0.6)

(215.2)

Prior year
adjustments
£ million

Exchange
differences
£ million

Credit/
(charge)
to income
£ million

Exceptional
credit
to income
£ million

Exceptional
charge
to OCI
£ million

As at 
31 December
2021
£ million

Fixed asset temporary 
differences
Intangible assets
Other temporary differences
Restricted interest
Tax credits
Tax losses

Total

—
—
—
—
—
—

—

—
—
—
—
—
—

—

0.5
(0.1)
(0.2)
—
—
—

0.2

—
—
—
—
—
—

—

Reflected in the statement of financial position as follows:
Deferred tax assets
Deferred tax liabilities

—
—
(0.2)
—
—
—

(0.2)

1.6
(2.7)
1.4
—
—
—

0.3

2022
£ million

2021
£ million

5.2
(220.4)

2.2
(1.9)

888 Holdings PLC Annual Report & Accounts 2022

187

FINANCIAL STATEMENTS26 DEFERRED TAX CONTINUED
Tax rates
The enacted future rate of UK corporation tax of 25.0% (31 December 2021: 19%), the Gibraltar statutory income tax rate of 
12.5% (31 December 2021: 12.5%), the Maltese effective tax rate of 35.0% (31 December 2021: 5%) and the Irish effective tax 
rate of 12.5% (31 December 2021: 12.5%) have been used to calculate the amount of deferred tax.

Tax losses
The Group has recognised £5.2m (31 December 2021: £2.8m) of deferred tax assets, including £4.0m (31 December 2021: £nil) 
in respect of unutilised tax losses which are available in companies which are anticipated to make future profits. 

The losses in Gibraltar arising in 2022 of £4.0m are due to a temporary tax incentive for capital expenditure in Gibraltar and 
the Group’s operations in Gibraltar remain profitable in the absence of this adjustment and show forecast accounting and 
taxable profits for 2023 and future periods. 2022 is the last year in which the temporary tax incentive is expected to apply.

All losses and tax credits, recognised and unrecognised, may be carried forward indefinitely. 

Management have based their assessment of the recognition of deferred tax assets on unused tax losses of £63.8m 
(31 December 2021: £32.0m) at the period end on the forecast also used for the impairment review.

Restricted interest
Restricted interest represents a deferred tax asset of £14.4m (31 December 2021: £nil) in relation to interest restrictions 
for which an asset has been recognised to the extent that sufficient taxable temporary differences exist at the balance 
sheet date.

Other temporary differences
Certain deferred tax assets and liabilities have been offset in the above analysis. The deferred tax liability for other 
temporary differences of £1.5m includes deferred tax assets of £0.8m offset by deferred tax liabilities in other 
jurisdictions of £2.3m.

Included within other temporary differences is a liability of £1.8m (31 December 2021: nil) which has been recognised in 
respect of taxes that will be due on a repatriation of funds from the Groups overseas operations.

Unrecognised deferred tax attributes
Deferred tax is not recognised in respect of the value of the Group’s investments in subsidiaries and interests in joint ventures 
where we are able to control the timing of the reversal of the temporary differences and it is probable that such differences 
will not reverse in the future. The amount of the temporary differences for which deferred tax has not been recognised was 
£17.2m (and tax thereon £1.5m) (31 December 2021: nil).

The Group has unutilised tax losses of £63.8m (31 December 2021: £32.0m) in entities which are not anticipated to make 
profits in the foreseeable future and for which no deferred tax has been recognised.

27 SHARE CAPITAL
Share capital comprises the following:

Ordinary Shares of £0.005 each

1,026,387,500 1

1,026,387,500

5.1

5.1

1.  Including 447,020 treasury shares held by the Group as at 31 December 2022 (2021: 307,422).

Authorised

31 December
2022
Number

31 December
2021
Number

31 December
2022
£ million

31 December
2021
£ million

Ordinary Shares of £0.005 each at beginning of year
Issue of Ordinary Shares of £0.005 each

31 December
2022
Number

372,759,202
73,572,454

Ordinary Shares of £0.005 each at end of year

446,331,656

372,759,202 

Allotted, called up and fully paid

31 December
2021
Number

31 December
2022
£ million

31 December
2021
£ million

369,017,422
3,741,780

1.9
0.3

2.2

1.9
—

1.9

The narrative below includes details on issue of Ordinary Shares of £0.005 each as part of the Group’s employee share 
option plan during 2022 and 2021:

On 7 April 2022 the Company issued 70.8 million new ordinary shares to partly fund the acquisition of the international (non-US) 
business of William Hill, representing approximately 19% of its issued capital, at £2.30 per share. After issue costs of £4.3 million, 
the net proceeds were £158.5 million. Issue costs directly attributable to the transaction have been accounted for as a 
deduction from share premium. 

188

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS28 SHARE BASED PAYMENTS
Equity-settled share benefit charges
As at 31 December 2022 the Group has equity-settled employee shares and share options granted under two equity-settled 
employee share incentive plans – the 888 All-Employee Share Plan (“AEP”), which expired according to its terms in August 2015, and 
the 888 Long-Term Incentive Plan 2015 (“LTIP”) which was adopted at the Extraordinary General Meeting on 29 September 2015. 
The 888 Long-Term Incentive Plan 2015 is open to employees (including Executive Directors) and full-time consultants of the 
Group, at the discretion of the Remuneration Committee. Awards under this scheme will vest in instalments over a fixed period 
of at least three years subject to the relevant individuals remaining in service. Certain of these awards are subject to additional 
performance conditions imposed by the Remuneration Committee at the dates of grant, further details of which are given in 
the Directors’ Remuneration Report.

In addition, on 8 May 2017, the Board adopted a Deferred Share Bonus Plan (“DSBP”) in order to allow the Company to 
comply with the requirement contained in its Remuneration Policy pursuant to which any annual bonus payment made to 
an Executive Director in excess of 100% of such Executive Director’s annual salary is deferred into equity awards of the 
Company in the form of nil cost options or share awards. 

After the acquisition of William Hill, certain equity-settled employee share incentives were granted to members of William 
Hill’s senior management. Awards under this scheme will vest in instalments over a three-year period, subject to the relevant 
individuals remaining in service. These incentives are included as a part of the LTIP scheme referenced above. 

The Company grants equity awards under which shares of the Company are issued to employees at nil consideration. 
The nominal value of such shares is covered internally. 

Details of equity settled shares as part of the AEP, the LTIP and the DSBP are set out below: 

Ordinary Shares granted (without performance conditions)

Outstanding future vesting equity awards at the beginning of the year
Future vesting equity awards granted during the year
Future vesting equity awards lapsed during the year
Shares issued upon vesting during the year

Outstanding future vesting equity awards at the end of the year
Averaged remaining life until vesting

Deferred Share Bonus Plan

Outstanding future vesting equity awards at the beginning of the year
Future vesting equity awards granted during the year
Shares exercised during the year

Outstanding future vesting equity awards at the end of the year
Averaged remaining life until vesting

2022
Number

2021
Number

5,446,420
3,269,343
(821,961)
(1,340,207)

6,553,595
1.27 years

5,541,569
2,801,667
(286,830)
(2,609,986)

5,446,420
1.68 years

2022
Number

307,422
220,225
(217,379)

2021
Number

196,488
220,225
(109,291)

310,268
0.81 years

307,422
0.62 years

The aforementioned grants under the DSBP were approved by the Board as part of the annual bonus award to the Executive 
Directors and Operational Management for 2016–2021, pursuant to which an amount equal to 100% of salary was granted in 
cash, with any addition exceeding 100% of salary deferred into shares of the Company. The outstanding future vesting equity 
awards at the end of the year are set out below:

(i)  10 March 2022 to the CEO (196,141 Shares), the CFO (54,123 Shares) and Operational Management (106,713 Shares),

(ii)   18 March 2021 to the CEO (42,490 Shares) and the CFO (3,953 Shares),

(iii)  16 April 2020 to the CEO (7,182 Shares), the then former CEO and CFO (36,418 Shares).

Ordinary Shares granted for future vesting are valued at the share price at grant date, which the Group considers 
approximates to the fair value. The Group recognised the following as treasury shares as of 31 December 2023:

(i)  11 March 2022, the Group purchased 356,977 shares on the open market at an average price of 193.0¢ per share,

(ii)  22 March 2021, the Group purchased 220,225 shares on the open market at an average price of 362.0¢ per share, 

(iii)  29 April 2020, the Group purchased 130,796 shares on the open market at an average price of 143.7¢ per share, of which 

43,599 shares were exercised during the year.

888 Holdings PLC Annual Report & Accounts 2022

189

FINANCIAL STATEMENTS28 SHARE BASED PAYMENTS CONTINUED
Ordinary shares granted (subject to performance conditions)

Outstanding at the beginning of the year
Shares granted during the year
Lapsed future vesting shares
Shares issued during the year

Outstanding at the end of the year
Averaged remaining life until vesting

2022
Number

2021
Number

3,208,384
1,006,013
(353,333)
(1,425,743)

3,936,354
530,976
(127,152)
(1,131,794)

2,435,321
1.28 years

3,208,384
0.84 years

Shares granted during the year were 1,006,013 (2021: 530,976). The share price at the grant date was 187.2¢. Shares 
outstanding at the end of the year consist of 2,435,321 shares subject to 50% EPS growth target, and 50% total shareholder 
return (TSR) compared to a peer group of companies.

Further details of performance conditions that have to be satisfied on these awards are set out in the directors’ remuneration 
report. The EPS growth target is taken into account when determining the number of shares expected to vest at each 
reporting date, and the TSR target is taken into account when calculating the fair value of the share grant.

Valuation information – shares granted under TSR condition:
Shares granted during the year:

Share pricing model used
Determined fair value
Number of shares granted
Average risk-free interest rate
Average standard deviation 
Average standard deviation of peer group

Valuation information – shares granted

Weighted average share price at grant date
Weighted average share price at issue of shares

2022

2021

Monte Carlo Monte Carlo
£2.45
265,488
0.1%
46%
48%

£1.15
503,007
0.1%
46%
53%

2022

2021

Without 
performance 
conditions

With
 performance
 conditions

Without
 performance
 conditions

With
 performance
 conditions

£1.55
£2.08

£1.87
£1.95

£3.67
£3.69

£3.49
£3.53

Ordinary shares granted for future vesting with EPS growth performance conditions are valued at the share price at grant 
date, which the Group considers approximates to the fair value. The restrictions on the shares during the vesting period, 
primarily relating to non-receipt of dividends, are considered to have an immaterial effect on the share option charge.

In accordance with IFRS 2 a charge to the consolidated income statement in respect of any shares or options granted under 
the above schemes is recognised and spread over the vesting period of the shares or options based on the fair value of the 
shares or options at the grant date, adjusted for changes in vesting conditions at each balance sheet date. These charges 
have no cash impact. 

Share benefit charges

Equity-settled charge for the year
Cash-settled charge for the year

Total share benefit charges

2022
£ million

2021
£ million

7.9
(2.7)

5.2

5.2
0.9

6.1

190

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS29 RETIREMENT BENEFIT SCHEMES
William Hill pension schemes 
On acquisition, the Group acquired a number of defined contribution and defined benefit pension schemes, operated by 
William Hill. The UK schemes are operated under a single trust and the assets of all the schemes are held separately from 
those of the Group in funds under the control of trustees.

The respective costs of these schemes are as follows:

Defined contribution schemes (charged to operating(loss)/profit)
Defined benefit scheme (charged to operating(loss)/profit) 

2022
£ million

4.3
1.3

Defined contribution schemes
The defined contribution schemes, to which both the Group and employees contribute to fund the benefits, are available for 
all eligible employees. The only obligation of the Group with respect to these schemes is to make the specified contributions. 

The total cost charged to income in respect of these schemes represents contributions payable to the schemes by the Group 
at rates specified in the rules of the respective schemes. At 31 December 2022, contributions of £nil due in respect of the 
current reporting period were outstanding to be paid over to the schemes.

Defined benefit scheme
The Group also operates a defined benefit scheme in the UK for eligible employees which closed to new members in 2002. 
Under the scheme, employees are entitled to retirement benefits varying between 1.67% and 3.33% of final pensionable pay 
for each year of service on attainment of a retirement age of 63. With effect from 1 April 2011, the defined benefit scheme 
was closed to future accrual but maintains the link for benefits accrued up to 31 March 2011 with future salary increases (up 
to a maximum of 5% per annum). Employed members of this scheme were automatically transferred into one of the defined 
contribution schemes. The costs of administering the scheme are borne by the Group.

For the purposes of preparing the information disclosed in these accounts, a full actuarial valuation of the scheme was 
carried out at 30 September 2019 and updated to 31 December 2022 by a qualified independent actuary. The present values 
of the defined benefit obligation and the related current service cost were measured using the projected unit credit method 
and by rolling forward the results of the 30 September 2019 technical provisions using actuarial techniques, allowing for 
cash flows and interest over the period, differences between the assumptions used to set the technical provisions and those 
selected for accounting under IAS 19, experience from making an allowance for actual deferred revaluation and pension 
increases in payment over the period and the PIE exercise carried out in 2019.

Pension buy-in
During 2021, prior to the acquisition by the Group of William Hill, William Hill agreed a buy-in of the scheme’s liabilities. On 
28 June 2021, a transaction was completed which insured the liabilities of the scheme with Rothesay Life. As a result of the 
transaction, the scheme holds annuities with Rothesay Life which are qualifying insurance policies as defined in IAS 19.8 
‘Employee benefits’. The income from these policies exactly matches the amount and timing of all benefits to those members 
covered under the policies. As with other bulk annuity purchases the Scheme has carried out, the change was treated as a 
change in investment strategy. 

At the year-end date, the estimated Defined Benefit Obligation (‘DBO’) for all insured members was £255.4m. The value of 
the buy-in policies was determined to be £254.2m, as the effects of GMP equalisation was not included in the contract value 
of the buy-in insurance policy. As a result, £1.2m is recognised in the Statement of Financial Position as a non-current liability.

Funding valuation
The general principles adopted by the Trustees for the purposes of this funding valuation are that the assumptions used, 
taken as a whole, will be sufficiently prudent for pensions already in payment to continue to be paid and to reflect the 
commitments which will arise from members’ accrued pension rights. The William Hill group agreed to pay £1.9m per annum 
in respect of the costs of insured death benefits, expenses and levies until September 2025.

The William Hill group has the right to a refund of any surplus on wind up of the scheme.

In April 2018, the Trustees of the William Hill pension scheme signed a buy-in bulk annuity policy. The policy was taken out to 
insure a proportion of the defined benefit pension scheme obligation against the risk of rising costs in the future. As a result 
of the buy-in transaction in the period, the entire scheme obligations are now insured.

888 Holdings PLC Annual Report & Accounts 2022

191

FINANCIAL STATEMENTS 
29 RETIREMENT BENEFIT SCHEMES CONTINUED
William Hill pension schemes continued
Disclosure of principal assumptions
The financial assumptions used by the actuary in determining the present value of the defined benefit scheme’s 
liabilities were:

Rate of increase of salaries
Rate of increase of pensions (non-pensioner)
Rate of increase of pensions (pensioner)
Discount rate
Rate of RPI inflation (non-pensioner)
Rate of RPI inflation (pensioner)
Rate of CPI inflation

2022
%

n/a
3.0
3.3
4.7
3.1
3.4
2.5

In accordance with the relevant accounting standard, the discount rate has been determined by reference to market yields 
at the period end date on high-quality fixed income investments at a term consistent with the expected duration of the 
liabilities. Price inflation is determined by the difference between the yields on fixed and index-linked Government bonds with 
an adjustment to allow for differences in the demand for these bonds, which can distort this figure. The expected rate of 
salary growth and pension increases are set with reference to the expected rate of inflation. No change has been made to 
the basis of inflation applied to pension increases in the scheme.

The mortality assumption is kept under review and has been updated. The current life expectancies for a member underlying 
the value of the accrued liabilities are: 

Life expectancy at age 65

Male retiring now
Male retiring in 25 years’ time
Female retiring now
Female retiring in 25 years’ time

The assets in the scheme are set out in the table below.

Total market value of assets
Present value of scheme liabilities

Deficit in scheme at end of year

Analysis of the amount charged/(credited) to adjusted profit before interest and tax:

Current service cost
Administration expenses

Total operating charge

Analysis of the amounts recognised in the Consolidated Statement of Comprehensive Income:

Actual return less expected return on pension scheme assets
Actuarial gain on demographic assumptions
Actuarial loss on experience adjustment
Actuarial loss arising from changes in financial assumptions 

Actuarial loss remeasurements

2022
years

21.9
23.6
23.9
25.8

2022
£ million

254.2
255.4

1.2

2022
£ million

0.4
0.9

1.3

2022
£ million

36.2
(0.8)
3.0
(38.1)

0.3

192

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS29 RETIREMENT BENEFIT SCHEMES CONTINUED
William Hill pension schemes continued
Disclosure of principal assumptions continued
Movements in the present value of defined benefit obligations in the period were as follows:

At acquisition 1 July 2022
Movement in period:
Service cost
Interest cost
Remeasurements – changes in financial assumptions
Remeasurements – changes in demographic assumptions
Remeasurements – experience adjustments
Benefits paid
Insurance premium for risk benefits

At end of year

Movements in the present value of fair value of scheme assets in the period were as follows:

At acquisition 1 July 2022
Movement in period:
Interest income on plan assets 
Remeasurements – return on plan assets (excluding interest income)
Contributions from sponsoring companies
Administration expenses charged to operating (loss)/profit
Benefits paid
Insurance premium for risk benefits

At end of year

2022
£ million

293.1

0.4
5.3
(38.1)
(0.8)
3.0
(7.1)
(0.4)

255.4

2022
£ million

292.7

5.3
(36.2)
0.8
(0.9)
(7.1)
(0.4)

254.2

Sensitivity analysis of the principal assumptions used to measure scheme liabilities
The sensitivity of the present value of the scheme’s liabilities to changes in the principal assumptions used to measure these 
liabilities is illustrated in the table that follows. The illustrations consider the single change shown, with the other assumptions 
assumed to be unchanged. In practice, changes in one assumption may be accompanied by offsetting changes in another 
assumption (although this is not always the case). The change to the inflation sensitivity allows for changes to pension 
increases in deferment and in payment. Although the analysis does not take account of the full distribution of cash flows 
expected, it does provide an approximation of the sensitivity of the assumptions shown.

In addition, as the scheme is now fully bought-in, any changes in the value of the scheme’s liabilities due to changes in the 
underlying assumptions will be matched by changes in the value of the scheme’s assets (which are measured in line with the 
obligations). There would therefore be a nil net balance sheet impact from these sensitivities.

Assumption

Changes in assumption

Impact on defined benefit obligation

Discount rate
Discount rate
Rate of increase in inflation
Rate of increase in inflation
Life expectancy

Decrease by 0.25% p.a.
Increase by 0.25% p.a.
Increase by 0.25% p.a.
Decrease by 0.25% p.a.
Members assumed to live one year longer

Increase by £9.0m
Decrease by £9.0m
Increase by £6.0m
Decrease by £7.0m
Increase by £10.0m

The sensitivity to price inflation includes the corresponding impact on CPI, revaluation in deferment and pension increases 
in payment. It does not include any adjustments to future salary increases.

Nature and extent of the risks arising from financial instruments held by the defined benefit scheme
Through the scheme, following the buy-in, the main risk that the Group has is counterparty risk, with the Insurance company 
backing the majority of the policies with the exception GMP equalisation which is not included in the contract value of the 
buy-in insurance policy. 

At the year-end date, the estimated Defined Benefit Obligation (‘DBO’) for all insured members was £255.4m. The value of the 
buy-in policies was determined to be £254.2m.

888 Holdings PLC Annual Report & Accounts 2022

193

FINANCIAL STATEMENTS29 RETIREMENT BENEFIT SCHEMES CONTINUED
William Hill pension schemes continued
Funding
Alongside the risk assessment above, on 30 September 2020, the Group agreed an ongoing funding requirement with the 
Trustees which expires on 30 September 2025.

The weighted average duration of the scheme’s defined benefit obligation as at 31 December 2022 is 15 years. 

The undiscounted maturity profile of the defined benefit obligation between one and ten years is shown below:

Less than one year
Between one and two years 
Between two and five years
Between five and ten years

2022
£ million

12.7
13.4
45.7
71.7

No allowance is made for commutation lump sums or individual transfers out due to the fluctuating nature of these payments.

30 RELATED PARTY TRANSACTIONS
Transactions between the Company and its subsidiaries, which are related parties, have been eliminated on consolidation 
and are not disclosed in this note. Transactions between the Group and its associate are disclosed below.

Trading transactions
Associates
As part of the William Hill acquisition, the Group acquired Sports Information Services (Holdings) Limited, an associate of 
the William Hill Group. From 1 July to the balance sheet date, the Group made purchases of £15.8m from Sports Information 
Services Limited, a subsidiary of Sports Information Services (Holdings) Limited. At 31 December 2022, the amount payable 
to Sports Information Services Limited by the Group was £nil.

Remuneration of Key Management Personnel
The aggregate amounts payable to key management personnel, considered to be the Directors of the Company, as well 
as their share benefit charges, are set out below:

Short-term benefits
Post-employment benefits
Share benefit charges – equity-settled

2022
£ million

2021
£ million

2.9
0.1
2.4

7.4

3.6
0.1
1.0

4.7

Further details on Directors’ remuneration are given in the Directors’ Remuneration Report.

31 CONTINGENT LIABILITIES
Legal claims
In common with other businesses in the gambling sector the Group receives claims from consumers relating to the provision 
of gambling services. Claims have been received from consumers in a number of (principally European) jurisdictions and 
allege either failure to follow responsible gambling procedures, breach of licence conditions or that underlying contracts in 
question are null and void given local licencing regimes. The Group expenses consumer claims as they are resolved or finally 
determined in consumers’ favour and provides for such claims where an outcome in favour of the consumers in question 
is probable. 

The Business has been subject to a particular acceleration of claims in Austria since 2020 following marketing campaigns by 
litigation funders in that jurisdiction. Claims have continued to be received throughout 2021 and 2022 at a broadly consistent 
rate with a slight acceleration across 2021 and 2022. Consumers who have obtained judgement against the Business’ entities 
in the Austrian courts have sought to enforce those judgements in Malta and Gibraltar. These are being defended on the 
basis of a public policy argument. The provisions held for the Group relating to these claims is £86.2m, which includes a 
liability measured at fair value on acquisition of £80.6m relating to the William Hill and Mr Green brands and provision of 
£5.6m relating to 888. Please refer to note 22 for further detail.

The £80.6m relating to the William Hill and Mr Green brands was recognised on acquisition representing the fair value of the 
contingent liability at that point in time, recognised on the basis that it was a possible future liability and in line with IFRS 3. 
Please refer to note 16 for further detail.

Since acquisition, there has been an alignment in strategy and accounting treatment with William Hill and Mr Green aligning 
to the 888 methodology. William Hill and Mr Green have therefore recognised a provision for probable legal claims and 
a contingent liability for possible legal claims it expects to receive. As at 31 December 2022, the provision is estimated at 
£67.0m and the contingent liability is estimated at £13.5m. The contingent liability for the 888 business is estimated at £5.2m. 

194

888 Holdings PLC Annual Report & Accounts 2022

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS31 CONTINGENT LIABILITIES CONTINUED
Legal claims continued
The calculation of the customer claims liability includes provision for interest but is gross of gaming tax. Management have 
assessed that it is probable as opposed to virtually certain that the tax will be reclaimed and therefore a contingent asset 
has been disclosed for the tax reclaims. The contingent asset relating to the tax reclaim on the total liability (both provided 
for and disclosed as a contingent liability) is a range in value of up to £24.5m.

Regulatory compliance
Given the nature of the legal and regulatory landscape of the industry, from time to time the Group has self-reported or 
received notices, communications and legal actions from regulatory authorities and other parties in respect of its activities. 
The Group is furthermore subject to regular compliance assessments of its licensed activities, from time to time. The Group’s 
policy is to engage in dialogue with regulators and address any concerns raised in such assessments, to work cooperatively 
with the regulator and to take action to address any concerns raised as part of the assessment as soon as possible. The 
Group takes legal advice as to the manner in which it should respond and the likelihood of success of such actions. Based on 
this advice and the nature of the actions, for the majority of these matters the Board is unable to quantify reliably the outflow 
of funds that may result, if any. 

For matters where an outflow of funds is probable and can be measured reliably, amounts have been recognised in the 
financial statements within Provisions. Except for the regulatory matters described in note 22, these amounts are not material 
at 31 December 2022.

32 EVENTS AFTER THE REPORTING DATE
In January 2023, an internal compliance team self-identified failures where the Group’s safer gambling policies were not being 
effectively applied. Further investigations identified similar accounts which were later confirmed to be a broader issue within 
a specific cohort of players, namely 888 VIPs in the Middle East. The Board, once fully briefed, took the prudent decision to 
suspend all of these accounts while the compliance team investigated the situation further. The investigation has concluded 
and the Group has remedied the failings and is confident that its policies and procedures are robust, and this failure was 
isolated to a very specific cohort of players. It has successfully started reopening accounts and currently expects to recover 
40-50% of this revenue. 

888 Holdings PLC Annual Report & Accounts 2022

195

FINANCIAL STATEMENTS33 INVESTMENTS IN SIGNIFICANT SUBSIDIARIES 
The consolidated financial statements include the following principal subsidiaries of 888 Holdings plc:

Country

Malta 
Gibraltar
Delaware
Gibraltar 
Cayman Islands
Gibraltar 
Malta 
Malta 
Malta 
Malta 

Percentage 
of equity 
interest

100%
100%
100%
100%
100%
100%
100%
100%
100%
100%

Nature of business

Holds Irish online betting licence
Acquisition vehicle for the William Hill purchase
Dormant Company
Holds New Jersey CSIE licence
Holding Company
Dormant Company
Holds Danish online gaming licence
Dormant Company
Holds German online gaming licences
Holds Italian online gaming licence

Name

888 (Ireland) Limited
888 Acquisitions Limited
888 Acquisitions LLC
888 Atlantic Limited
888 Cayman Finance Limited
888 CZ Limited 
888 Denmark Limited
888 France Limited
888 Germany Limited
888 Italia Ltd

888 Liberty Ltd
888 Netherlands Limited
888 Online Games España, S.A. 
888 Portugal Ltd
888 Romania Limited
888 Sweden Limited
888 UK Limited
888 US Holdings Inc.
888 US Inc.
888 US Ltd
888 US Services Inc. 

Gibraltar 
Malta 
Ceuta
Malta 
Malta 
Malta 
Gibraltar
Delaware
Delaware
Gibraltar 
Delaware

888 VHL UK Holdings Limited
A.J.Schofield Limited (in liquidation)
AAPN Holdings LLC
AAPN New Jersey LLC 
Ad-Gency Limited (in liquidation)
Admar Services (Gibraltar) Limited
Admar Services (Malta) Limited

Alfabet S.A.S
Arena Racing Limited
B.B.O'Connor (Lottery) Limited
B.J.O'Connor Holdings Limited
B.J.O'Connor Limited

United Kingdom
United Kingdom
Delaware
New Jersey
Israel
Gibraltar
Malta

Colombia
United Kingdom
Jersey
Jersey
Jersey

United Kingdom
United Kingdom
Gibraltar
United Kingdom
United Kingdom
United Kingdom

Baseflame Limited (in liquidation)
Bradlow Limited
Brigend Limited
Brooke Bookmakers Limited
Camec (Scotland) Limited
Camec (Southern) Limited 
(in liquidation)
Camec Limited
Cassava Enterprises (Gibraltar) Ltd
Cassava Holdings Limited
Cellpoint Investments Limited
City Tote Limited (in liquidation)
Concession Bookmakers Limited 
(in liquidation)
Dansk Underholdning Limited
Deluxe Online Limited (in liquidation) United Kingdom
United Kingdom
Deviceguide Limited
Antigua & Barbuda
Dixie Operations Limited 
Malta
Entertainment Ventures Europe 
2019 Limited
Evenmedia Limited (In liquidation)

United Kingdom
Gibraltar 
Antigua & Barbuda
Cyprus
United Kingdom
United Kingdom

United Kingdom

Malta

196

888 Holdings PLC Annual Report & Accounts 2022

100%

100%
100%

100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%

Holds Delaware CSIE licence
Holds Netherlands online gaming licence
Holds Spanish online gaming licence
Holds Portuguese online gaming licence
Holds Romanian online gaming licence
Holds Swedish online gaming licence
Holds UK online gaming licence
Holding company
Holding company
Holds Nevada IGSP licence
Employs NJ-based personnel and hold servers/IT 
equipment in the US.
Holding Company
In liquidation
Holding company
Holds New Jersey CSIE licence
In liquidation
100%
Obtaining affiliate marketing payments
100% Provides the provision of marketing services to other 
companies within William Hill Group
Columbian operations
Dormant Company
Dormant Company
Property investment and management
The operation of Licensed Betting Offices (LBOs) 
& is also licensed 
In liquidation
Dormant Company
100%
100% Bingo business operator pursuant to Gibraltar licence
Dormant Company
100%
Dormant Company
100%
In liquidation

90%
100%
100%
100%
100%

100%
100%
100%
100%

100%

100%
100%
100%

Dormant Company
Dormant Company
Held lease of Antigua offices 
Group service company
In liquidation
In liquidation

Dormant Company
In liquidation
Dormant Company
Operated a call centre in Antigua 
Maltese licence holder

In liquidation

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS33 INVESTMENTS IN SIGNIFICANT SUBSIDIARIES CONTINUED 

Name

Evoke Gaming Ltd

Fordart Limited

Country

Malta

Gibraltar

Fred Parkinson Management Limited United Kingdom
Gaming Ventures Europe 2019 Limited Malta
Gisland Limited
Goodfigure Limited (in liquidation)
Grand Parade Limited
Grand Parade Sp. z o.o.

Gibraltar
United Kingdom
United Kingdom
Poland

Green Gaming Group PLC
GUS Carter (Cash) Limited
GUS Carter Limited
Ivy Lodge Limited
James Lane (Bookmaker) Limited
James Lane (Turf Accountants)  
Limited
James Lane Group Limited
Laystall Limited
Live 5 Holdings Limited
Live 5 Limited

Matsbest Limited
Matsgood Limited
Mr Green & CO AB
Mr Green & Co Optionsbarare AB
Mr Green Consultancy Services Ltd.
Mr Green Consulting AB
Mr Green Limited

Malta
United Kingdom
United Kingdom
Guernsey
United Kingdom
United Kingdom

United Kingdom
United Kingdom
United Kingdom
United Kingdom

United Kingdom
United Kingdom
Sweden
Sweden
United Kingdom
Sweden
Malta

MRG IP Limited

Malta

MRG Spain PLC
New Wave Virtual Ventures
Nimverge Tech India Private Limited
Online Entertainment Limited
Phonethread Limited
Random Logic Limited

Random Logic Ventures Limited
Regency Bookmakers 
(Midlands) Limited
Selwyn Demmy (Racing) Limited
SIA Mr Green Latvia

Sparkware Technologies SRL
Spectate Limited
St James Place Limited
T H Jennings (Harlow Pools) Limited
Trackcycle Limited
VDSL (International) Limited

Malta
Gibraltar
India
Gibraltar
United Kingdom
Israel

Israel
United Kingdom

United Kingdom
Latvia

Romania
Ireland
Guernsey
United Kingdom
United Kingdom
Gibraltar

VHL America, LLC
VHL Colorado, LLC
VHL Financing (Malta) Limited

Delaware
Colorado
Malta 

Percentage 
of equity 
interest

Nature of business

100%

100%

100%
100%
100%

Operates a remote gaming licence- Licences: ROI, 
Malta, Sweden & ROW Customers.
Enters into B2B contracts pursuant to Gibraltar 
licence and general commercial business activities
Dormant Company
Maltese licence holder
Payment transmission services
In liquidation
Contract Software Development
Software Writing and Maintenance + 
Project Management
100% Holding company for most legal entities located in Malta
Dormant Company
100%
100%
Dormant Company
Property Holding company
100%
Dormant Company
100%
Dormant Company
100%

100%
100%

Dormant Company
100%
Dormant Company
100%
100%
Holding company
100% Games studio. Licensed and regulated entity by the 
UK Gambling Commission.
Dormant Company
100%
Dormant Company
100%
Dormant Company
100%
Dormant Company
100%
Dormant Company
100%
Dormant Company
100%
100% Operates a remote gaming licence & holds the MGA 
licence for the Mr Green Brand
Holds intellectual property developed for the 
Mr Green Brands. 
Holds a licence in Spain.
Holds mobile gaming applications
Providing Tech Services to the group.
Held domains, presently dormant
Dormant Company
Research, development and marketing 
service company
Holding company
Dormant Company

100%
100%
100%
100%
100%
100%

100%
100%

100%

100%
100%

100%
100%
100%
100%
100%
100%

95.01%
100%
100%

Dormant Company
Gaming entity regulated by the Latvian regulator 
and servicing the Latvian (Mr Green) market
Software development
Research & development centre in Ireland
Property Holding Company.
Dormant Company
Dormant Company
Operator of the gaming sites pursuant to Virtual 
Global Digital Services Limited's Gibraltar licence for 
Canadian customers
Holding company for US B2C 
Holds Colorado online gaming licence
Dormant company

888 Holdings PLC Annual Report & Accounts 2022

197

FINANCIAL STATEMENTS33 INVESTMENTS IN SIGNIFICANT SUBSIDIARIES CONTINUED 

Name

VHL Financing Limited
VHL Indiana, LLC
VHL Iowa, LLC
VHL Louisiana, LLC
VHL Maryland, LLC
VHL Massachusetts LLC
VHL Michigan, LLC
VHL Missouri, LLC
VHL New Jersey
VHL Ohio, LLC
VHL Ontario Limited 
VHL Virginia, LLC
Vickers Bookmakers Limited 
(in liquidation)
Virtual Digital Services Limited

Country

Gibraltar 
Indianapolis
Iowa
Louisiana
Maryland
Massachusetts
Michigan
Missouri
New Jersey
Ohio
Gibraltar
Virginia
United Kingdom

Malta 

Virtual Emerging Entertainment Limited Gibraltar
Virtual Global Digital Services Limited Gibraltar

Virtual Internet Services Latam S.L.U. Ceuta 
Virtual Internet Services Limited

Gibraltar 

Antigua & Barbuda
Gibraltar

Virtual IP Assets Limited
Virtual Marketing Services 
(Gibraltar) Limited
Virtual Marketing Services 
(Ireland) Limited
Virtual Marketing Services (UK) Limited England & Wales
Virtual Share Services Limited
Vynplex Limited (In liquidation)
WHG (International) Limited

Gibraltar
United Kingdom
Gibraltar

Ireland

WHG (Malta) Limited

Malta

WHG Customer Services 
Philippines, INC
WHG IP Licensing Limited

Philippines

Gibraltar

WHG ITALIA SrL

Italy

WHG Online Marketing Spain S.A.

Spain

WHG Services (Bulgaria) Limited EOOD Bulgaria
Gibraltar
WHG Services (Philippines) Limited

WHG Services Limited

United Kingdom

100%

WHG Spain PLC
WHG Trading Limited
Will Hill Limited
William Hill (Alba) Limited
William Hill (Caledonian) Limited
William Hill (Course) Limited 
(in liquidation)
William Hill (Edgeware Road) Limited United Kingdom

Malta
Gibraltar
United Kingdom
United Kingdom
United Kingdom
United Kingdom

100%
100%
100%
100%
100%

100%

198

888 Holdings PLC Annual Report & Accounts 2022

Percentage 
of equity 
interest

100%
100%
100%
100%
90.02%
100%
100%
100%
100%
100%
100%
90.02%

100%

100%
100%

100%
100%

100%
100%

100%

Nature of business

Holding company
Dormant Company
Dormant Company
Dormant Company
Dormant Company
Dormant Company
Holds Michigan online gaming licence
Dormant Company
Dormant Company
Dormant Company
Holds Ontario online gaming licence
Holds Virginia online gaming licence
In liquidation

Operator of the gaming sites pursuant to Malta 
licence – certain European markets
Licensing of brands for Asian market
Operator of the gaming sites pursuant to Gibraltar 
licence
Dormant Company
Procurement of internet and bandwidth services for 
the group, holds Gibraltar office lease and employs 
Gibraltar personnel
IP company
Group marketing acquisition company

Marketing and other services company

100%

Marketing and other services company
100%
100% Holding of shares to satisfy vesting of equity awards
In liquidation
Trading and licensed entity for all brands and 
territories except Spain
Dormant and Non trading company. Denmark 
Licence applicant
100% Operating entity of Philippines shared service centre

100%

100%

100%

100%

100%
100%

In partnership with WHG (International) Limited, 
holds WH Online IP
Payroll related expenses of employees in Italy. 
Trading entity that receives income via 
Intercompany recharge 
Payroll related expenses of employees in Spain. 
Trading entity and income is intercompany recharge
The provision of consulting and technical support 
Holding company and invoicing conduit for WHG 
Customer Services Philippines, Inc
Providing services related mainly to the technical 
development of William Hill Limited's online business.
Operates a Spanish remote gaming license. 
Dormant Company
Holding Company
Dormant Company
Dormant Company
In liquidation

Dormant Company

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS CONTINUEDFINANCIAL STATEMENTS33 INVESTMENTS IN SIGNIFICANT SUBSIDIARIES CONTINUED 

Name

Country

Percentage 
of equity 
interest

100%
100%
100%
100%
100%
100%
100%
100%
100%
100%

100%
100%
100%

100%
100%
100%

100%
100%
100%
100%

United Kingdom

United Kingdom
United Kingdom
United Kingdom
United Kingdom
Isle of Man
United Kingdom
Malta
United Kingdom
United Kingdom
United Kingdom
United Kingdom

William Hill (Effects) Limited
William Hill (Essex) Limited
William Hill (Football) Limited
William Hill (Goods) Limited
William Hill (IOM) No. 3 Limited
William Hill (London) Limited
William Hill (Malta) Limited
William Hill (Midlands) Limited
William Hill (North Eastern) Limited
William Hill (North Western) Limited
William Hill (Northern) Limited 
(in liquidation)
William Hill (Products) Limited 
(in liquidation)
William Hill (Resources) Limited
William Hill (Scotland) Limited
William Hill (Southern) Limited
William Hill (Strathclyde) Limited 
(in liquidation)
William Hill (Supplies) Limited 
(in liquidation)
William Hill (Wares) Limited
William Hill (Western) Limited
William Hill Bookmakers (Ireland) 
Limited
William Hill Call Centre Limited
William Hill Cayman Holdings Limited Cayman Islands
United Kingdom
William Hill Credit Limited
United Kingdom
William Hill Employee Shares 
Trustee Limited
William Hill Finance Limited
William Hill Gametek AB

United Kingdom
United Kingdom
United Kingdom
United Kingdom

United Kingdom
United Kingdom
Ireland

United Kingdom
Sweden

United Kingdom

Ireland

William Hill Global PLC

Malta

William Hill Holdings Limited
William Hill Investments Limited
William Hill Latvia SIA
William Hill Limited
William Hill Malta PLC
William Hill Offshore Limited
William Hill Organization Limited

United Kingdom
United Kingdom
Latvia
United Kingdom
Malta
Ireland
United Kingdom

William Hill Steeplechase Limited
William Hill Trustee Limited
Willstan Properties Limited

Gibraltar
United Kingdom
United Kingdom

Ireland
Willstan Racing (Ireland) Limited
United Kingdom
Willstan Racing Holdings Limited
Willstan Racing Limited
United Kingdom
Windsors (Sporting Investments) Limited United Kingdom
Wise Entertainment DK ApS

Denmark

Wizard's Hat Limited

Malta

Nature of business

Dormant Company
Dormant Company
Dormant Company
Dormant Company
Dormant Company
Dormant Company
Dormant Company
Dormant Company
Dormant Company
Dormant Company
In liquidation

In liquidation

Dormant Company
Dormant Company
Dormant Company
In liquidation

In liquidation

Dormant Company
Dormant Company
Dormant Company

Dormant Company
Holding Company
Dormant Company
Dormant Company

100%

100%
100%

100%
100%
90%
100%
100%
100%
100%

Holding Company
Limited operations, provides technical and support 
services in relation to the platforms/games
Holds the MGA license for the WH Brand & is the 
main operating company in Malta 
Holding Company
Holding Company
Main license holder in Latvia.
Previously listed WH Group operating company
Malta Gaming entity regulated by the MGA
Dormant Company
Operation of Licensed Betting Offices (LBOs) and, 
through its subsidiary companies, the provision 
of online and telephone betting services in the 
United Kingdom. UK operating entity
100%
Special purpose vehicle for financing purposes
100% Acting as Trustee to the William Hill Pension Scheme
Property Investment and Management in 
100%
Northern Ireland
Dormant Company
Dormant Company
Dormant Company
Dormant Company
Consulting assistance and entry into sales/
marketing agreements for content providers
Dormant Company

100%
100%
100%
100%
100%

100%

888 Holdings PLC Annual Report & Accounts 2022

199

FINANCIAL STATEMENTSCOMPANY BALANCE SHEET
At 31 December 2022

Assets
Non-current assets
Investments in subsidiaries
Loan to subsidiaries
Amounts due from related parties
Deferred tax assets

Current assets
Trade and other receivables
Cash and cash equivalents

Total assets

Equity and liabilities
Equity
Share capital
Share premium
Treasury shares
Retained earnings1

Total equity 

Liabilities
Current liabilities
Trade and other payables
Income tax payable
Amounts due to related parties
Loan payable to subsidiaries

Non-current liabilities
Loan payable to subsidiaries
Deferred tax liabilities

Total liabilities

Total equity and liabilities

Note

2022
£ million

2021
£ million

2

10

3

4
4
4

5

9

48.8
163.9
112.9
—

325.6

18.0
—

18.0

343.6

2.2
160.7
(0.9)
90.6

252.6

2.3
0.5
67.8
—

70.6

20.4
—

20.4

91.0

343.6

40.8
—
—
—

40.8

78.7
—

78.7

119.5

1.9
2.5
(0.9)
85.3

88.8

5.0
1.3
—
6.6

12.9

17.5
0.3

17.8

30.7

119.5

1.  Includes net profit of the Company for the year ended 31 December 2022 of £2.7m (31 December 2021: £49.1m).

The financial statements on pages 200 to 202 were approved and authorised for issue by the Board of Directors on 
14 April 2023 and were signed on its behalf by:

Lord Mendelsohn 
Executive Chair 

Yariv Dafna
Chief Financial Officer

The notes on pages 203 and 204 form part of these financial statements.

200

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTS 
 
 
COMPANY STATEMENT OF CHANGES IN EQUITY
For the year ended 31 December 2022

Balance at 1 January 2021

Profit and total comprehensive income for the year
Dividend paid (note 9)
Acquisition of treasury shares
Exercise of deferred share bonus plan
Equity settled share benefit charges (note 8)

Balance at 31 December 2021

Loss for the year
Issue of shares
Acquisition of treasury shares
Exercise of deferred share bonus plan
Equity settled share benefit charges (note 8)

Balance at 31 December 2022

Share 
capital
£ million

Share 
premium
£ million

Treasury 
shares
£ million

Retained 
earnings
£ million

Total
£ million

1.9

—
—
—
—
—

1.9

—
0.3
—
—
—

2.2

2.5

—
—
—
—
—

2.5

—
158.2
—
—
—

160.7

(0.4)

—
—
(0.7)
0.2
—

(0.9)

—
—
(0.7)
0.7
—

(0.9)

76.9

47.4 
(43.8)
—
(0.2)
5.1

85.4

(0.9)
—
—
(0.7)
6.8

80.9

47.4
(43.8)
(0.7)
—
5.1

88.9

(0.9)
158.5
(0.7)
—
6.8

90.6

252.6

The following describes the nature and purpose of each reserve within equity. 

Share capital – represents the nominal value of shares allotted, called-up and fully paid for.

Share premium – represents the amount subscribed for share capital in excess of nominal value. 

Treasury shares – represent reacquired own equity instruments. Treasury shares are recognised at cost and deducted 
from equity.

Retained earnings – represents the cumulative net gains and losses recognised in the parent company statement of 
comprehensive income and other transactions with equity holders

The notes on pages 203 and 204 form part of these financial statements

888 Holdings PLC Annual Report & Accounts 2022

201

FINANCIAL STATEMENTSCOMPANY STATEMENT OF CASH FLOWS
For the year ended 31 December 2022

Cash flows from operating activities:
(Loss)/profit before tax
Adjustments for:
Interest on loans to subsidiaries
Share benefit charges
Dividend receivable 
Income tax paid

Cash used in operating activities before working capital movement

Movements in working capital
(Increase)/decrease in amounts owed by subsidiaries
Increase/(decrease) in amounts owed to subsidiaries
Increase in other receivables
Decrease in trade and other payables

Net cash generated from/(used in) operating activities

Cash flows from investing activities
Loan to subsidiaries
Dividends received

Net cash (used in)/generated from investing activities
Cash flows from financing activities:
Issue of shares
Acquisition of treasury shares
Repayment of loans payable to subsidiaries
Dividends paid

Net cash generated from/(used in) financing activities

Net increase/(decrease) in cash and cash equivalents
Cash and cash equivalents at the beginning of the year

Cash and cash equivalents at the end of the year

The notes on pages 203 and 204 form part of these financial statements.

Note

2022
£ million

2021
£ million

(2.0)

36.9

8

3
5

9

4
4

9

(5.4)
—
—
—

(7.4)

(34.5)
67.8
(10.5)
(2.7)

20.1

(163.9)
—

(163.9)

158.5
(0.7)
(6.6)
—

151.2

—
—

—

—
0.1
(37.8)
(0.8)

(1.6)

17.0
(9.9)
(6.6)
(2.4)

(3.5)

—
55.2

55.2

—
(0.8)
(7.1)
(43.8)

(51.7)

—
—

—

202

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTSNOTES TO THE COMPANY FINANCIAL STATEMENTS

1 GENERAL INFORMATION AND ACCOUNTING POLICIES 
A description of the Company, its activities and definitions are included in note 1 to the consolidated financial statements. 

The Company’s financial statements have been prepared in accordance with UK adopted international accounting 
standards in accordance with the requirements of the Gibraltar Companies Act 2014. The financial statements have been 
prepared on a historical cost basis, except where certain assets or liabilities are held at amortised cost or at fair value as 
described in the Company’s accounting policies.

All values are rounded to the closest hundred thousand, except when otherwise indicated.

The significant accounting policies applied in the financial statements in the prior year have been applied consistently in 
these financial statements, except for the amendments to accounting standards effective for the annual periods beginning 
on 1 January 2022 and representation of expenses analysis in the income statement. These are described in more detail in 
note 1 to the consolidated financial statements. 

As a company incorporated in Gibraltar, 888 Holdings plc is not required by UK law or regulation to prepare the Directors’ 
Remuneration or Strategic reports under regulation that applies to UK incorporated companies. However, by virtue of 888’s 
Premium Listing on the London Stock Exchange and reflecting the Director’s approach to good governance and investor 
expectation, we have prepared these reports in line with the requirements under the UK Companies act 2006.

Change in presentation currency of the Company
The Company has changed the currency in which it presents its financial results from US Dollar to Pound sterling (GBP) 
with effect from 1 January 2022, in consideration of the William Hill acquisition and current business mix which now has 
significantly higher GBP exposure. 

Given the current composition of the Company’s activities, this change is expected to reduce the impact of currency 
movements on reported results. Accordingly, to satisfy the requirements of IAS 21 ‘The Effects of Changes in Foreign 
Exchange Rates’, the reported results for the year ended 31 December 2022 have been translated from US Dollar to GBP 
using the following procedures:

•  Assets and liabilities denominated in non-GBP currencies were translated into GBP at the relevant closing rates of exchange; 

•  Movements in other reserves were translated into GBP at the relevant average rates of exchange; 

•  Share capital, share premium, treasury shares/own shares and dividends were translated at the historic rates prevailing on 

the date of each transaction; and 

•  The cumulative translation reserve was set to nil at 1 January 2004, being the earliest practicable date and the date of 

transition to IFRS, and has been restated on the basis that the Group had reported in GBP since that date. 

The opening balance sheet and all comparatives have been re-presented in GBP following the change in 
presentation currency.

Investment in subsidiaries
The Company’s investments in subsidiaries are carried at cost less provisions resulting from impairment. 

Share-based payments
The financial effect of awards by the Company of options over its equity shares to employees of subsidiary undertakings 
is recognised by the Company in its individual financial statements as an adjustment to its investment in subsidiaries with 
an opposite adjustment to equity. The subsidiary, in turn, will recognise the IFRS 2 adjustment in its income statement with 
a credit (debit) to equity to reflect the deemed capital contribution from (dividend to) the Company.

Critical accounting estimates and judgements – impairment testing of investments in and amounts due 
from subsidiaries
The Company’s investments in and amounts due from subsidiaries have been tested for impairment by comparison against 
the underlying value of the subsidiaries’ assets.

2  INVESTMENTS IN SUBSIDIARIES
The Company’s principal subsidiaries are listed in note 33 to the consolidated financial statements. In the Company’s 
financial statements, investments in subsidiaries are held at cost less provision for any impairment. The Group applies IFRS 2 
– Share-based Payment. Consequently, the Company recognises as a cost of investment the value of its own shares that it 
makes available for the purpose of granting share options to employees or contractors of its subsidiaries. The net movement 
in investment in subsidiaries during the year was £8.1m (2021: £5.6m) included within this were share-based payment charges 
of £3.3m in 2021 (2021: £5.0m), which is net of £nil intragroup recharges related to share based payment schemes (2021: £6.8m). 
The Company made no capital contributions during the year (2021: £7.3m ) in respect of incorporation of new subsidiaries.

888 Holdings PLC Annual Report & Accounts 2022

203

FINANCIAL STATEMENTSNOTES TO THE COMPANY FINANCIAL STATEMENTS CONTINUED

3 TRADE AND OTHER RECEIVABLES

Other receivables and prepayments
Restricted short-term deposits

2022
£ million

2021
£ million

1.9
16.1

18.0

1.1
6.4

7.5

The carrying value of trade and other receivables approximates to their fair value. An expected credit loss assessment for 
material balances had been performed. None of the balances included within trade and other receivables are past due and 
no material expected credit loss provision is required. Amounts due from subsidiaries are payable on demand.

4 SHARE CAPITAL
The disclosures in note 27 to the consolidated financial statements are consistent with those for the Company, including 
capital management in note 24 to the consolidated financial statements. 

5 TRADE AND OTHER PAYABLES

Trade payables
Amounts due to subsidiaries
Other payables and accrued expenses

2022
£ million

2021
£ million

0.1
—
2.2

2.3

0.1
—
4.9

5.0

The carrying value of trade and other payables approximates to their fair value. All balances included within trade and other 
payables are repayable on demand. 

6 FINANCIAL RISK MANAGEMENT
To the extent relevant to Company’s financial assets and liabilities (see notes 3 and 5), the Company’s financial risk management 
objectives and policies are consistent with those of the Group as disclosed in note 24 to the consolidated financial statements. 

Interest-bearing loans and borrowings are disclosed in note 23 to the consolidated financial statements.

Loan payable to subsidiaries are made on terms equivalent to those that prevail in arm’s length transactions.

7 CONTINGENT LIABILITIES
The disclosures in note 31 to the consolidated financial statements are consistent with those for the Company. 

8 SHARE BENEFIT CHARGES 
The disclosures in note 28 to the consolidated financial statements are consistent with those for the Company except that 
the charge for the year is partly taken to investment in subsidiaries, as set out in note 2.

9 RELATED PARTY TRANSACTIONS 
The aggregate amounts payable to key management personnel, considered to be the Directors of the Company, as well as 
their share benefit charges is detailed in note 23 to the consolidated financial statements.

During the year, the Company did not pay dividends to its shareholders (2021: £43.8m) (see note 11 to the consolidated 
financial statements). During the year, the Company did not receive any dividends from its subsidiaries (2021: £37.8 million).

During the year, share benefit charges in respect of options and shares of the Company awarded to employees of subsidiaries 
totalled £6.8m (2021: £5.1m). During the year, the Company did not charge its subsidiary for cost of awards (2021: £6.8m).

During the year, the Company repaid £6.2m to its subsidiaries (2021: £7.1m) and recorded £0.8m (2021: £1.0m) interest 
expenses in respect of the loan which were recharged to other Group entities. 

At 31 December 2022, the net amounts owed by subsidiaries to the Company were £276.8m (2021: £72.9m). 

The Company has a loan receivable with a subsidiary, Gisland Limited. The balance of this loan at 31 December 2022 is £163.9m 
(31 December 2021: £nil). This loan accrues interest at a rate of 4.4% for which the Company recognises as interest income. This 
loan is not repayable on demand and has no fixed date of settlement, it is therefore classified as a non-current asset.

The Company has a loan payable to a subsidiary, Random Logic Limited. The balance of this loan at 31 December 2022 is £20.4m 
(31 December 2021: £17.5m). This loan accrues interest at a rate of 4.4% for which the Company recognises as interest expense. 
This loan is not repayable on demand and has no fixed date of settlement, it is therefore classified as a non-current liability.

10 DEFERRED TAXES 
Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts of assets and 
liabilities for financial reporting purposes and the amounts used for income tax purposes. Following a change in the company’s 
tax residence to the United Kingdom, deferred tax is recognised at the UK tax rate. As at 31 December 2022, the Company has 
a deferred tax liabilities of £nil (2021: £1.3 million) partially offset by deferred tax asset of £nil (2021: £1.0 million).

204

888 Holdings PLC Annual Report & Accounts 2022

FINANCIAL STATEMENTSSHAREHOLDER INFORMATION 

Shareholder services
All enquiries relating to Ordinary 
Shares, Depository Interests, dividends 
and changes of address should be 
directed to the Group’s Transfer Agent:

Link Asset Services 
The Registry 
34 Beckenham Road  
Beckenham 
Kent  
BR3 4TU  
UK

Tel: 0871 664 0300 
www.signalshares.com

Principal bankers
Barclays Bank Plc 
1 Churchill Place  
London 
E14 5HP 
UK

Legal advisers
Latham & Watkins 
99 Bishopsgate  
London 
EC2M 3XF 
UK

Hassans
7/63 Line Wall Road  
Gibraltar

Herzog Fox Neeman 
Asia House 
4 Weizman Street  
Tel Aviv 
Israel 64239

Company secretary
The company secretary 
is Elizabeth Bisby.

Email: 
corporate.secretary@888holdings.com

Strait Secretaries Limited 
57/63 Line Wall Road Gibraltar 

External auditors
Ernst & Young LLP
1 More London Place  
London 
SE1 2AF 
United Kingdom

EY Limited 
PO Box 191 Regal House  
Queensway  
Gibraltar

Corporate brokers
Jefferies International Limited 

J.P. Morgan 

COMPANY INFORMATION 

Registered office
888 Holdings Plc
Suite 601/701 Europort  
Europort Road Gibraltar

Tel: +35020049800

888 Holdings Plc
1 Bedford Avenue 
London 
WC1B 3AU

Further information
Further information about the Group 
can be found on our corporate website 
corporate.888.com

To contact the Investor Relations team 
email ir@888holdings.com

To contact the company 
secretary email 
corporate.secretary@888holdings.com

888 Holdings’ commitment to environmental issues is reflected in 
this Annual Report, which has been printed on Magno Satin, an FSC® 
certified material.

This document was printed by Park Communications using its 
environmental print technology, which minimises the impact of printing 
on the environment, with 99% of dry waste diverted from landfill. Both 
the printer and the paper mill are registered to ISO 14001.

888 HOLDINGS PLC
Suite 601/701 Europort 
Europort Road 
Gibraltar

corporate.888.com