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FY2019 Annual Report · adidas
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2019 Annual Report.

VISION.

TO ENRICH
RELATIONSHIPS
AND SIMPLIFY
ADVERTISING.

CONTENTS.

2  Chairman’s Report

6  CEO’S Message

8  Directors’ Report

15  Remuneration Report

26  Auditors Independence Declaration

27  Consolidated Statement of Profit or Loss 

and Other Comprehensive Income

28  Consolidated Statement of Financial Position

29  Consolidated Statement of Changes in Equity

30  Consolidated Statement of Cash Flows

31  Notes to the Financial Statements

83  Directors’ Declaration

84 Independent Audit Report to the Members

88  Corporate Governance Statement

88  Shareholder Information

89  Corporate Directory

 
 
CHAIRMAN’S 
REPORT.

Dear Shareholder,

As most of you know, the Company 

narrowed the strategy of the business 

to focus on three key strategic 

priorities in FY19.

Specif ically, in relation to the f irst 

objective, I am delighted to report 

that following a full year of Licence 

Fees from GroupM India and further 

successful deployments of Symphony 

into Thailand, Indonesia, the 

The f irst was to turn around the 

Philippines and South Africa in FY19, 

Company’s enterprise SaaS business, 

Symphony Licence Fees exceeded 

Symphony, which had actually 

guidance, growing 58% from $3.8M 

declined in FY18, and return it to 

to $6.1M in FY19. Overall (combined) 

strong growth in Licence Fee revenue. 

Licence Fees grew 49% to $6.7M 

This would be achieved by focussing 

on more efficient deployments of 

(exceeding guidance of 43.1% Licence 

Fee growth).

the Symphony platform to GroupM 

In regards to the second objective, I 

agencies around the world.

am also pleased to report that Adslot 

The second objective was to focus 

on the US and UK markets, to 

validate and grow the value of media 

traded on the Adslot Media stand-

alone platform, driving Trading Fee 

revenue.

And the third was to implement a 

cost reduction program to reduce the 

Company’s operating cost base and 

quarterly cash burn.

I am pleased to report that FY19 

saw successful execution on all key 

objectives, and we saw a turnaround 

of the business, with the Company 

delivering strong revenue growth 

and increased business performance 

across all strategic revenue 

Media successfully achieved pilot 

validation with large agencies in the 

US and UK markets, with the value 

of media traded via the stand alone 

Adslot Media platform growing 295% 

from $3.9M in FY18 to $15.4M in FY19. 

It was also a record year for the 

number of transactions booked via 

the Adslot Media platform, which 

grew 396% from 143 to 709 campaign 

bookings. 

As a result, Trading Fees were 

up 104% in FY19 versus the prior 

corresponding period. Adslot Media’s 

ecosystem also strengthened both in 

terms of the number and quality of 

demand and supply participants.

segments, compared to the prior 

Combined with a 10% reduction 

financial year. 

This, in combination with a reduced 

cost base, also saw the Company 

achieve signif icant reductions in 

in operating costs, the Company’s 

EBITDA loss reduced by 59% f rom 

($6.34M) in FY18 to ($2.62M) in FY19, 

with a 40% improvement in NPAT.

EBITDA and NPAT losses, which had 

FY19 also saw a significant increase  

been steadily increasing up until the 

in cash receipts, which grew 110% 

end of FY18.

from $8.3M in FY18 to $17.4M in FY19. 

2

Adslot 2019 Annual Report

Net operating cash outflows reduced 

And the third is to continue our focus 

by 79% from ($5.3M) in FY18 to ($1.1M) 

on cost management due to capital 

in FY19. 

constraints.

The Company held a closing cash 

balance of $8.2M at year end, 

supplemented by two small capital 

raisings supported by key major 

shareholders during the year.

Despite the Company’s turnaround 

and vastly improved financial results 

in FY19, there is still much to do. 

In summary, we adopted new 

business disciplines across the 

organisation in FY19 which allowed us 

to execute efficiently and effectively 

on our strategic objectives.

We successfully turned the business 

around, and set it back on the right 

path. In doing so, we have positioned 

the Company in readiness to realise 

material trading fees f rom Adslot 

Media in FY20 via the execution 

of MSAs with agency holding 

companies, and the subsequent 

activation of demand f rom those 

agencies.

In closing, I’d like to take this 

opportunity to f irst thank all 

our loyal shareholders who have 

continued to support the Company 

through further investment via the 

placements and on-market buying.

I would also like to acknowledge the 

commitment of the board and the 

In FY20, the Company is now focused 

executive team, who are singularly 

on three new key strategic objectives. 

focussed and committed to realising 

With meaningful pilot validation 

achieved in FY19, the first objective is 

to execute Master Service Agreements 

(MSAs) with as many of the six 

global agency holding companies as 

possible, and activate their demand 

on the Adslot Media platform. 

The second objective is to expand 

sources of supply (premium 

strong Trading Fee revenue growth 

in the Adslot Media business in the 

year ahead.

Yours sincerely,

publisher inventory) on the Adslot 

Media platform to meet that growing 

Andrew Barlow 
Executive Chairman, Adslot Ltd 

demand.

09 October 2019

Adslot 2019 Annual Report

3

“

I am pleased to 
report that FY19 
saw successful 
execution on all  
key objectives”

PERFORMANCE.

GROUP.

GROUP REVENUE

$10.3m ↑ 28%

TRADING TECHNOLOGY REVENUES

$8.0m ↑ 56% 

LICENCE FEE REVENUES 

$6.7m ↑ 49%  

TRADING FEES 

$1.4m ↑ 104%  

EBITDA LOSS

$2.6m ↓ 59% 

2019 results including comparison to prior period

4

Adslot 2019 Annual Report

ADSLOT MEDIA.

MEDIA TRADED

$15.4m ↑ 295%

TRADING FEE REVENUE

$1.1m ↑ 153% 

TRANSACTIONS BOOKED 

709 ↑ 396%  

SYMPHONY.

LICENCE FEE REVENUE 

$6.1m ↑ 58%  

  Four new markets - Thailand, Indonesia, Philippines and South Africa 

  Currently deployed to 83 individual agencies 

  Deployed in 17 countries 

  $4.1b campaigns managed on the platform

Adslot 2019 Annual Report

5

CEO’S 
MESSAGE.

2019 was a year of considerable 

This has undeniably provided 

progress for the Company. Our 

benef its for certain use cases, in 

objectives of returning Symphony to 

particular the monetisation of unsold 

revenue growth and focussing on the 

(remnant) inventory by publishers. 

US market for trading fee revenues 

It has however created a number 

has begun to show progress. The 

of fundamental challenges for both 

focus for the Company in the coming 

buyers and sellers, particularly for 

year is to continue this trajectory of 

premium media sold under a forward 

growth with a continuing focus on 

guaranteed model.

the US to drive trading fees. 

•  Many of the key value propositions 

Critical to executing against this 

of media agencies – scale, 

strategy is the Company’s relationship 

buying power, strategic insight 

with the large global agency holding 

– are reduced in a world of 

companies. These six organisations 

anonymous auctions and multiple 

account for a substantial portion of 

intermediaries.

digital advertising spend and are best 

positioned to adopt transformative 

technology solutions such as the 

Adslot Media platform.

•  Publishers’ yield is reduced as a 

significant percentage of the media 

value is absorbed by the various 

intermediaries. In the case of 

Fortunately, the Company is well 

media purchased under a forward 

positioned to take advantage of 

guaranteed model, the value 

a number of dynamics that are 

provided by these intermediaries 

emerging in the digital media 

can be negligible despite the cost. 

landscape globally.

As a result of the above, there is a strong 

•  The maintenance of direct 

desire for agencies and publishers to 

relationships between buyers and 

maintain direct relationships between 

sellers

•  Automation of media trading via 

platforms

•  Commercial transparency in media 

transactions

Direct Relationships

The emergence of programmatic 

and real time bidding (RTB) media 

buying has seen a preponderance 

of intermediaries inserted in to the 

transactional workflow between a 

buyer and seller of media. Rather 

than an agency simply purchasing 

each other; despite an increasingly 

fragmented landscape.

The Adslot Media platform maintains 

the direct relationship between 

buyers and sellers.

Automation via Platforms

In an increasingly competitive 

world, agencies are looking for ways 

of bringing greater eff iciency and 

effectiveness to their operations. 

A key focus of this is the use of 

platforms to manage media buying 

and other internal processes. 

media f rom a publisher, the 

Firstly, the use of platforms offers 

transaction is routed via a series of 

greater efficiency by automating many 

demand side platforms, sell side 

of the manual processes associated 

platforms and exchanges. 

with media buying including the 

6

Adslot 2019 Annual Report

interactions between buyers and 

process. This includes the various 

sellers. This reduction in manual 

costs and fees associated with 

process allows either a reduction in 

agencies, data providers, media 

headcount or a re-focus of resources 

exchanges, demand and sell side 

to activities providing greater value to 

platforms, etc.

clients. In addition, platforms can be 

used to apply greater standardisation 

and process to the agency’s workflow. 

This includes the creation of valuable 

data assets by virtue of the consistent 

manner in which buying activity is 

classified and recorded.

When applied across an 

There has historically been 

considerable transparency in 

media purchased under a forward 

guaranteed model, although this has 

usually come without the benefits of 

addressability and platform buying. 

By contrast, the RTB ecosystem 

provides considerable addressability 

and efficiency benefits,   but with a 

commercial framework that might 

best be described as opaque. 

Advertisers are increasingly 

demanding that the transparency of 

forward guaranteed buying, and the 

addressability and efficiency benefits 

of platforms, need not be mutually 

exclusive. As a result, agencies, in 

particular the large global holding 

companies, are looking for solutions 

that can provide this “best of both 

worlds” outcome for their clients. 

organisation, the collective benefits 

Adslot Media provides a transparent 

of “platforming” the media buying 

method of buying forward 

process can be substantial and 

guaranteed media via a platform.

transformative for agencies.

In summary, we believe that the 

Adslot Media enables agencies 

Adslot Media platform is a solution 

to manage forward guaranteed 

purpose-built to address the issues 

media buying via a purpose built, 

conf ronting buyers and sellers of 

sophisticated and integrated 

premium media today. Our strong 

platform. 

Transparency

At the end of the day, all media 

transactions are funded by the 

ultimate buyer of the media, the 

advertiser or brand. Not surprisingly, 

advertisers are increasingly 

coverage of the tier 1 publisher 

market in the US and our ongoing 

progress with the global agency 

holding companies would suggest 

that they agree. 

We look forward with excitement to 

the year ahead. 

insisting upon greater commercial 

Ben Dixon

transparency in the media buying 

CEO and Executive Director.

Adslot 2019 Annual Report

7

“

2019 was a year 
of considerable 
progress for the 
Company.”

Director’s 
Report

DIRECTORS’ 
REPORT.

Your Directors present 

their report, together with  

Mr Andrew Barlow
Executive Chairman

Mr Ben Dixon
CEO and Executive Director 

Mr Adrian Giles
Non-Executive Director

the financial report of 

Adslot Ltd ACN 001 287 510 

Andrew Barlow is the 

Mr Ben Dixon’s career in 

Adrian Giles is an 

(‘the Company’) and its 

founder and Executive 

the advertising industry 

entrepreneur in the internet 

controlled entities (‘the 

Chairman of Adslot, and an 

goes back over 19 years 

and Information Technology 

Group’) for the financial 

experienced technology 

and includes roles at 

industries. In 1997 Mr Giles 

year ended 30 June 2019 

entrepreneur. Prior to 

several large multinational 

co-founded Sinewave 

and the auditor’s report 

Adslot, Mr Barlow co-

agency groups including 

Interactive which pioneered 

thereon.

founded online competitive 

DDB and Mojo. He has 

the concept of marketing 

intelligence company, 

wide experience across 

a website using search 

Hitwise, with Adrian Giles 

both the media buying 

engines and was the first 

in 1997. Hitwise was ranked 

and account management 

company in Australia to offer 

one of the Top 10 fastest 

fields having held senior 

Search Engine Optimisation 

growing companies by 

positions directing 

(SEO) as a service. 

Deloitte for five years 

accounts for advertisers 

In 1997 Mr Giles co-founded 

running, before being sold 

such as Telstra and Kraft 

Hitwise which grew over 

to Experian Group (LSX.

Foods. In particular 

10 years to become one of 

EXPN) in May 2007. Mr 

he was responsible 

the most recognised global 

Barlow was also Founder 

for the development 

internet measurement 

and CEO of Max Super, an 

and implementation of 

brands in the USA, UK, 

online retail superannuation 

e-commerce and online 

Australia, NZ, Hong Kong, 

fund sold to Orchard Funds 

strategies across a number 

and Singapore. Whilst 

Management in 2007.  Mr 

of advertisers.

positioning the company 

Barlow is also the Founder of 

In late 1999 Ben conceptualised 

for a NASDAQ listing in 

Venturian, a privately-owned 

and then co-founded 

early 2007 Hitwise was sold 

venture capital fund with 

Facilitate Digital Pty Ltd, 

to Experian (LSX: EXPN) 

investments in early-stage 

assuming the role of General 

in one of Australia’s most 

technology companies with 

Manager. In the subsequent 

successful venture capital 

unique IP, highly scalable 
business models and global 

3 years he played an integral 
role in steering the business 

backed trade sales.
Mr Giles is also Chairman 

market potential.   

through an industry collapse 

of ORDER Esports - an 

Mr Barlow is currently a 

to a position of strength. 

Australian esports team 

director of Nitro Software, 

Ben was appointed Chief 

and Chairman of Fortress 

Inc., a leading provider of 

Executive Officer of Facilitate 

Esports - an esports and 

PDF creation, conversion 

when Adslot acquired it in 

video game entertainment 

and editing software and 

December 2013.

company. 

e-signing cloud services.

Mr. Dixon was appointed 

Mr Giles is Chair of the 

as the interim CEO on the 

Remuneration Committee 

27 February 2018. He was 

and a member of the Audit 

made permanent CEO on  

& Risk Committee.

1 January 2019.

8

Adslot 2019 Annual Report

Ms Sarah Morgan
Non-Executive Director

Mr Quentin George
Non-Executive Director

Mr Andrew Dyer
Non-Executive Director

Ms Felicity Conlan
Company Secretary

Sarah has extensive 

Quentin George is one of the 

Andrew Dyer is a Senior 

Ms Conlan brings to the 

experience in the finance 

advertising industry’s most 

Partner and Director of 

Group extensive experience 

industry, primarily as part 

credentialed and respected 

The Boston Consulting 

in the media/advertising 

of independent corporate 

thought leaders.  Based in the 

Group (BCG). Mr Dyer has 

and technology sectors 

advisory firm Grant Samuel. 

United States, Mr George has 

held local, regional and 

where she has held General 

Sarah has been involved in 

previously served as the Chief 

global leadership positions, 

Manager - Finance and 

public and private company 

Digital and Innovation Officer at 

including leading BCG’s 

CFO roles with companies 

mergers and acquisitions, 

IPG Mediabrands, where he was 

People & Organization and 

including M&C Saatchi, 

as well as equity and debt 

responsible for overseeing $2b 

Enablement Practices. He 

Network Ten, Beattie 

capital raisings. Sarah holds 

in digital media spend across 

has also been a member 

McGuinness Bungay 

a degree in Engineering 

global media agency networks, 

of BCG’s global Executive 

(London) and Genero Media. 

and a Master of Business 

as well as specialist digital 

Committee and held various 

Ms Conlan is a member 

Administration from the 

agencies for Fortune 500 brands.

roles on a number of BCG 

of CPA Australia and a 

University of Melbourne and 

Mr George has also previously 

Board Committees and 

member of the Australian 

is a Graduate of Australian 

held the positions of Global 

initiatives.

Institute of Company 

Institute of Company 

Head of Digital Media and 

Mr Dyer has over 25 years' 

Directors.

Directors.  Sarah is also 

Strategic Innovation, and 

consulting experience 

Non-Executive Director 

President, Global at Universal 

supporting senior executives 

of Hansen Technologies 

McCann. In 2008, Mr George 

in leading companies 

Limited, Future Generation 

led the team that architected 

around the world, with 

Global Investment Company 

and built the industry’s first 

a particular focus on 

Limited and Whispir Limited.

ever, standalone programmatic 

financial and other services 

Ms Morgan is Chair of the 

media-buying agency, Cadreon, 

businesses.

Audit and Risk Committee.

which he successfully grew into 

Prior to joining BCG in 

a multi-national organisation 

1994, Mr Dyer worked for 

encompassing North America, 

the Commonwealth Bank 

Europe and Asia-Pacific.
Mr George has also previously 

and the Australian Federal 
Government.

Information on Directors
Mr Andrew Barlow, 

served on the customer 

Andrew Dyer is a member of 

advisory boards of Google, 

the Audit & Risk Committee 

Mr Adrian Giles, 

Mr Ben Dixon, 

Microsoft Advertising, Yahoo! 

and was also appointed 

Mr Quentin George,  

and AOL. He has also served on 

to the Remuneration 

high-profile industry advisory 

Committee on 2 August 

boards including the Internet 

2019.

Advertising Bureau (IAB) and 

the American Association of 

Advertising Agencies (AAAA’s), 

and has held senior leadership 

roles at digital agencies such 

as Razorfish and Organic. Mr 

George is currently a Senior 

Advisor at McKinsey & Company.

Mr. George resigned as a 

Director on 16 July 2019. 

Ms Sarah Morgan and  

Mr Andrew Dyer were 

directors for the whole 

financial year and, with  

the exception of 

Mr Quentin George, up to  

the date of this report. 
Mr Quentin George resigned 

subsequent to year end on 

16 July 2019.

Adslot 2019 Annual Report

9

Directors’ Report 

Operating Results 

Group revenues for FY19 were $10,271,629, an increase of 28% versus FY18 ($8,013,289). 

The Consolidated Group operating loss before interest, income tax, depreciation and amortisation (EBITDA) 
in FY19 was $2,619,402, a 59% reduction in losses versus FY18 ($6,340,479). 

The  Consolidated  Group  operating  loss  of  $7,042,755  is  40%  lower  than  the  loss  for  the  prior  year  of 
$11,653,319. 

Review of Operations 

The financial year ended 30 June 2019 saw strong revenue growth for the Company. Total group revenue of 
$10.3m  represented  a  28%  increase  on  the  prior  financial  year  (FY18:  $8.0m).  Revenue  growth  was 
primarily  driven  by  a  $2.2m  (+58%)  increase  in  Symphony  licence  fee  revenue,  supported  by  a  $0.7m 
(+153%) growth in Adslot trading fee revenue. Revenues generated from Trading Technology (licence fees 
and trading fees combined) grew $2.9m (+56%) compared to the prior financial year.   

The  Company’s  return  to  revenue  growth  and  increased  business  performance  was  due  to  the  continued 
focus on the following key strategies for the business in FY19: 

1.  Continued investment in the Symphony product and a focus on new market deployments; 
2.  Focus on the US market for generating Trading Fees from the Adslot Media platform; and 
3.  Ongoing cost management. 

Trading Technology 

The strategic focus of the business remains Trading Technology revenues. These revenues are comprised 
of: 

•  Licence Fees – derived mostly from Symphony, a market-leading workflow automation tool for Media 

Agencies, and also from customised solutions developed for Publishers; and, 

•  Trading  Fees  –  fees  charged  as  a  percentage  of  media  traded  via  the  stand  alone  Adslot  Media 
platform and also via Symphony. Trading fees generated via the stand alone Adslot Media platform 
attract a higher % fee and represent a significant majority of Trading Fees. 

Licence Fees 

Significant events for the past year for Symphony include: 

•  Successful deployment of Symphony for GroupM into four new markets, including three in the APAC 

region (Thailand, Indonesia and Philippines) and one in the EMEA region (South  Africa); 

•  A  full  year  of  Licence  Fees  from  GroupM  India  (deployed  in  June  2018)  with  further  individual 

agencies activated in the Indian market during the financial year; and, 

•  Renegotiation  of  certain  key  terms  of  the  Company’s  agreement  with  GroupM  that  resulted  in  an 

increase in Licence Fees for some previously deployed markets. 

Total Licence Fee revenues across Symphony and Adslot Media were $6.7m in FY19, representing strong 

Total Licence Fee revenues across Symphony and Adslot Media were $6.7m in FY19, representing strong 

Total Licence Fee revenues across Symphony and Adslot Media were $6.7m in FY19, representing strong 

growth of 49% on the prior financial year (FY18: $4.5m). 

growth of 49% on the prior financial year (FY18: $4.5m). 

growth of 49% on the prior financial year (FY18: $4.5m). 

Total Licence Fees (Normalised)

Total Licence Fees (Normalised)

Total Licence Fees (Normalised)

FY16 -FY19

FY16 -FY19

FY16 -FY19

 8,000,000

 8,000,000

 8,000,000

 7,000,000

 7,000,000

 7,000,000

 6,000,000

 6,000,000

 6,000,000

 5,000,000

 5,000,000

 5,000,000

 4,000,000

 4,000,000

 4,000,000

 3,000,000

 3,000,000

 3,000,000

 2,000,000

 2,000,000

 2,000,000

 1,000,000

 1,000,000

 1,000,000

 -

 -

 -

FY16

FY16

FY16

FY17

FY17

FY17

FY18

FY18

FY18

FY19

FY19

FY19

Note: Symphony Licence Fee revenues for FY17 and FY18 are normalised to allow for the reversal of a one-

Note: Symphony Licence Fee revenues for FY17 and FY18 are normalised to allow for the reversal of a one-

Note: Symphony Licence Fee revenues for FY17 and FY18 are normalised to allow for the reversal of a one-

off payment, as outlined in the 20 July 2018 Symphony Outlook release. 

off payment, as outlined in the 20 July 2018 Symphony Outlook release. 

off payment, as outlined in the 20 July 2018 Symphony Outlook release. 

Trading Fees 

Trading Fees 

Trading Fees 

The  value  of  media  traded  via  the  stand  alone  Adslot  Media  platform  grew  295%  from  $3.9m  in  2018  to 

The  value  of  media  traded  via  the  stand  alone  Adslot  Media  platform  grew  295%  from  $3.9m  in  2018  to 

The  value  of  media  traded  via  the  stand  alone  Adslot  Media  platform  grew  295%  from  $3.9m  in  2018  to 

$15.4m in 2019. This increased trading activity resulted in a 153% increase in Trading Fees derived from the 

$15.4m in 2019. This increased trading activity resulted in a 153% increase in Trading Fees derived from the 

$15.4m in 2019. This increased trading activity resulted in a 153% increase in Trading Fees derived from the 

Adslot Media platform from $0.5m in 2018 to $1.1m in 2019. 

Adslot Media platform from $0.5m in 2018 to $1.1m in 2019. 

Adslot Media platform from $0.5m in 2018 to $1.1m in 2019. 

Adslot Media Stand Alone 

Value of Media Traded & Trading Fees - 

Adslot Media Stand Alone 

Adslot Media Stand Alone 

Value of Media Traded & Trading Fees - 

Value of Media Traded & Trading Fees - 

FY18 vs FY19 

FY18 vs FY19 

FY18 vs FY19 

 18,000,000  

 18,000,000  

 18,000,000  

 16,000,000  

 16,000,000  

 16,000,000  

 14,000,000  

 14,000,000  

 14,000,000  

 12,000,000  

 12,000,000  

 12,000,000  

 10,000,000  

 10,000,000  

 10,000,000  

 8,000,000  

 8,000,000  

 8,000,000  

 6,000,000  

 6,000,000  

 6,000,000  

 4,000,000  

 4,000,000  

 4,000,000  

 2,000,000  

 2,000,000  

 2,000,000  

 -    

 -    

 -    

 1,200,000  

 1,200,000  

 1,200,000  

 1,000,000  

 1,000,000  

 1,000,000  

 800,000  

 800,000  

 800,000  

 600,000  

 600,000  

 600,000  

 400,000  

 400,000  

 400,000  

 200,000  

 200,000  

 200,000  

 -    

 -    

 -    

FY18 

FY18 

FY18 

FY19 

FY19 

FY19 

Adslot Media: $ Traded 

Adslot Media: $ Traded 

Adslot Media: $ Traded 

Adslot Trading Fees 

Adslot Trading Fees 

Adslot Trading Fees 

10

Adslot 2019 Annual Report

1 

2 

2 

2 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Total Licence Fee revenues across Symphony and Adslot Media were $6.7m in FY19, representing strong 
Total Licence Fee revenues across Symphony and Adslot Media were $6.7m in FY19, representing strong 
Total Licence Fee revenues across Symphony and Adslot Media were $6.7m in FY19, representing strong 
growth of 49% on the prior financial year (FY18: $4.5m). 
growth of 49% on the prior financial year (FY18: $4.5m). 
growth of 49% on the prior financial year (FY18: $4.5m). 

Total Licence Fees (Normalised)
Total Licence Fees (Normalised)
Total Licence Fees (Normalised)
Total Licence Fees (Normalised)
FY16 -FY19
FY16 - FY19
FY16 -FY19
FY16 -FY19

FY16
FY16
FY16

FY17
FY17
FY17

FY18
FY18
FY18

FY19
FY19
FY19

 8,000,000
 8,000,000
 8,000,000

 7,000,000
 7,000,000
 7,000,000

 6,000,000
 6,000,000
 6,000,000

 5,000,000
 5,000,000
 5,000,000

 4,000,000
 4,000,000
 4,000,000

 3,000,000
 3,000,000
 3,000,000

 2,000,000
 2,000,000
 2,000,000

 1,000,000
 1,000,000
 1,000,000

 -
 -
 -

Note: Symphony Licence Fee revenues for FY17 and FY18 are normalised to allow for the reversal of a one-
Note: Symphony Licence Fee revenues for FY17 and FY18 are normalised to allow for the reversal of a one-
Note: Symphony Licence Fee revenues for FY17 and FY18 are normalised to allow for the reversal of a one-
off payment, as outlined in the 20 July 2018 Symphony Outlook release. 
off payment, as outlined in the 20 July 2018 Symphony Outlook release. 
off payment, as outlined in the 20 July 2018 Symphony Outlook release. 

Trading Fees 
Trading Fees 
Trading Fees 
The  value  of  media  traded  via  the  stand  alone  Adslot  Media  platform  grew  295%  from  $3.9m  in  2018  to 
The  value  of  media  traded  via  the  stand  alone  Adslot  Media  platform  grew  295%  from  $3.9m  in  2018  to 
The  value  of  media  traded  via  the  stand  alone  Adslot  Media  platform  grew  295%  from  $3.9m  in  2018  to 
$15.4m in 2019. This increased trading activity resulted in a 153% increase in Trading Fees derived from the 
$15.4m in 2019. This increased trading activity resulted in a 153% increase in Trading Fees derived from the 
$15.4m in 2019. This increased trading activity resulted in a 153% increase in Trading Fees derived from the 
Adslot Media platform from $0.5m in 2018 to $1.1m in 2019. 
Adslot Media platform from $0.5m in 2018 to $1.1m in 2019. 
Adslot Media platform from $0.5m in 2018 to $1.1m in 2019. 

Adslot Media Stand Alone 
Adslot Media Stand Alone 
Adslot Media Stand Alone 
Value of Media Traded & Trading Fees - 
Value of Media Traded & Trading Fees - 
Value of Media Traded & Trading Fees - 
FY18 vs FY19 
FY18 vs FY19 
FY18 vs FY19 

 18,000,000  
 18,000,000  
 18,000,000  
 16,000,000  
 16,000,000  
 16,000,000  
 14,000,000  
 14,000,000  
 14,000,000  
 12,000,000  
 12,000,000  
 12,000,000  
 10,000,000  
 10,000,000  
 10,000,000  
 8,000,000  
 8,000,000  
 8,000,000  
 6,000,000  
 6,000,000  
 6,000,000  
 4,000,000  
 4,000,000  
 4,000,000  
 2,000,000  
 2,000,000  
 2,000,000  
 -    
 -    
 -    

 1,200,000  
 1,200,000  
 1,200,000  

 1,000,000  
 1,000,000  
 1,000,000  

 800,000  
 800,000  
 800,000  

 600,000  
 600,000  
 600,000  

 400,000  
 400,000  
 400,000  

 200,000  
 200,000  
 200,000  

 -    
 -    
 -    

FY18 
FY18 
FY18 

FY19 
FY19 
FY19 

Adslot Media: $ Traded 
Adslot Media: $ Traded 
Adslot Media: $ Traded 

Adslot Trading Fees 
Adslot Trading Fees 
Adslot Trading Fees 

Adslot 2019 Annual Report

2 
2 
2 

11

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The total gross value of media transactions (Adslot Media and Symphony combined) from which the Group 
derives Trading Fee revenues was $27.2m, an increase of 50% compared to the prior year (FY18: $18.1m).  

Services 

The trading fees derived from media transactions (Adslot Media and Symphony combined) grew 104% from 
$0.7m in 2018 to $1.4m in FY19. 

Total Value of Media Traded & Total 
Trading Fees 
FY18 vs FY19 

 30,000,000  

 25,000,000  

 20,000,000  

 15,000,000  

 10,000,000  

 5,000,000  

 -    

 1,600,000  

 1,400,000  

 1,200,000  

 1,000,000  

 800,000  

 600,000  

 400,000  

 200,000  

 -    

FY18 

FY19 

Total Value of Media Traded 

Total Trading Fees 

The Group continues to make significant progress in growing adoption and sales pipelines across all active 
regions, including the US, UK, Europe and Australia. 

The Company’s growth strategy has seen a focus on securing Master Services Agreements (MSAs) with the 
six largest global media agency holding companies for the US market. During the year the Group announced 
the  first  of  these  MSAs  with  Cadreon,  the  programmatic  trading  division  of  the  Interpublic  Group  of 
Companies.  The  Group  has  subsequently  announced  that  it  has  secured  verbal  indications  from  two 
additional agency holding companies of their intention to execute an MSA. 

During  the  financial  year  The  Group  continued  to  add  premium  publishers  to  its Adslot  Media  marketplace 
around  the  world.  These  included  Bloomberg,  Business  Insider,  CBS,  Priceline,  Telegraph  (UK),  BBC  and 
Match Media. In addition the Group entered in to agreements with publishers that see Adslot as a preferred 
or mandated channel for certain transactions. These included: 

o  The  Group  executed  an  agreement  with  leading  Australian  property  website  Domain.  This 
relationship  sees  the  Adslot  Media  platform  as  a  preferred  method  for  non-real  estate  direct 
bookings by non-programmatic advertisers. 

o  The Group commenced a similar project with UK publisher the Financial Times (FT) in FY19. The FT 
commenced a project to automate all direct campaigns within a nominated transaction size from both 
direct advertisers and agencies through the Adslot Media platform, creating operational efficiencies. 

Cost Management 

EBITDA 

Cash Management 

Services  revenue  is  derived  predominantly  from  Webfirm,  the  Group’s  Australian-based  digital  marketing 

services  business,  providing  website  design,  hosting,  search  engine  optimisation  (SEO),  search  engine 

marketing (SEM) and social media marketing services (FY19: $1.7m). Services revenue is also derived to a 

lesser extent from custom development work for Symphony and Adslot Media customers. 

Webfirm  underwent  a  strategic  review  in  FY19,  pivoting  the  business  towards  its  higher  margin  search 

marketing services and targeting larger clients. 

FY19 Services revenue at $1.8m was essentially flat year on year (a nominal 2% increase). 

Total operating costs of $12.8m for FY19 represents a $1.4m (-10%) reduction in costs on FY18 ($14.2m). 

This is primarily driven by salary savings that are $1.1m (-13%) down on the prior period. 

Cost reductions were targeted to ensure continued investment in strategic and revenue generating product 

development and no disruption to existing client relationships. 

The growth in revenue combined with tight cost control has seen a 59% reduction ($3.7m) in EBITDA losses 

from $6.3m in FY18 to $2.6m loss for the 2019 financial year. 

Key major shareholders supported the Group in two capital raises in FY19 in August 2018 ($3.5m) and May 

2019 ($4.0m) contributing net cash inflows from financing activities of $7.1m (after transaction costs). 

Net  cash  outflows  from  operating  activities  for  FY19  were  $1.1m,  a  $4.2m  reduction  on  the  prior  period 

(FY18:  $5.3m  net  cash  outflow).  Cash  receipts  for  FY19  were  $17.4m,  a  110%  increase  of  $9.1m  on  the 

prior period (FY18: $8.3m). Cash payments for operating activities at $19.3m were a 33% increase of $4.8m 

on the prior period (FY18: $14.5m). 

Cash as at 30 June 2019 was $8.2m (FY18: $4.8m). 

Matters Subsequent to the End of the Financial Year 

There  has  not  been  any  matter  or  circumstance  occurring  subsequent  to  the  end  of  the  financial  year  that 

has  significantly  affected,  or  may  significantly  affect,  the  operations  of  the  Group,  the  results  of  those 

operations or the state of affairs of the Group in future years.   

Environmental regulations 

The  Group’s  operations  are  not  subject 

to  any  significant  environmental  regulations  under 

the 

Commonwealth, State or any other country in which the entity operates. 

Dividends 

the year. 

The Directors do not recommend the declaration of a dividend. No dividend has been declared or paid during 

12

Adslot 2019 Annual Report

3 

4 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Services 

Services  revenue  is  derived  predominantly  from  Webfirm,  the  Group’s  Australian-based  digital  marketing 
services  business,  providing  website  design,  hosting,  search  engine  optimisation  (SEO),  search  engine 
marketing (SEM) and social media marketing services (FY19: $1.7m). Services revenue is also derived to a 
lesser extent from custom development work for Symphony and Adslot Media customers. 

Webfirm  underwent  a  strategic  review  in  FY19,  pivoting  the  business  towards  its  higher  margin  search 
marketing services and targeting larger clients. 

FY19 Services revenue at $1.8m was essentially flat year on year (a nominal 2% increase). 

Cost Management 

Total operating costs of $12.8m for FY19 represents a $1.4m (-10%) reduction in costs on FY18 ($14.2m). 
This is primarily driven by salary savings that are $1.1m (-13%) down on the prior period. 

Cost reductions were targeted to ensure continued investment in strategic and revenue generating product 
development and no disruption to existing client relationships. 

EBITDA 

The growth in revenue combined with tight cost control has seen a 59% reduction ($3.7m) in EBITDA losses 
from $6.3m in FY18 to $2.6m loss for the 2019 financial year. 

Cash Management 

Key major shareholders supported the Group in two capital raises in FY19 in August 2018 ($3.5m) and May 
2019 ($4.0m) contributing net cash inflows from financing activities of $7.1m (after transaction costs). 

Net  cash  outflows  from  operating  activities  for  FY19  were  $1.1m,  a  $4.2m  reduction  on  the  prior  period 
(FY18:  $5.3m  net  cash  outflow).  Cash  receipts  for  FY19  were  $17.4m,  a  110%  increase  of  $9.1m  on  the 
prior period (FY18: $8.3m). Cash payments for operating activities at $19.3m were a 33% increase of $4.8m 
on the prior period (FY18: $14.5m). 

Cash as at 30 June 2019 was $8.2m (FY18: $4.8m). 

Matters Subsequent to the End of the Financial Year 

There  has  not  been  any  matter  or  circumstance  occurring  subsequent  to  the  end  of  the  financial  year  that 
has  significantly  affected,  or  may  significantly  affect,  the  operations  of  the  Group,  the  results  of  those 
operations or the state of affairs of the Group in future years.   

Environmental regulations 

The  Group’s  operations  are  not  subject 
Commonwealth, State or any other country in which the entity operates. 

to  any  significant  environmental  regulations  under 

the 

Dividends 

The Directors do not recommend the declaration of a dividend. No dividend has been declared or paid during 
the year. 

Adslot 2019 Annual Report

4 

13

 
 
 
 
 
 
Shares under option 

Details of unissued shares or interests under option as at the date of signing this report are. 

Issue Type 

Expiry Date 

Exercise 
Price 
$ 

Balance at 
beginning of 
the year 
(Number) 

Issued during 
the year 
(Number) 

Forfeited 
during the 
year (Number) 

Exercised 
during the 
year 
(Number) 

Balance at end of the 
year 
(Number) 

Ordinary options 

04/10/2021 

 0.073  

 3,000,000  

Ordinary options 

25/11/2021 

 0.060  

 5,800,000  

Ordinary options 

25/02/2022 

 0.035  

 23,500,000  

Ordinary options 

15/05/2022 

 0.034  

 12,700,000  

Ordinary options 

27/05/2022 

 0.036  

 4,000,000  

- 

 -  

 -  

 -  

-  

Ordinary options 

30/01/2023 

0.060 

- 

5,800,000 

- 

(200,000) 

- 

(1,300,000) 

- 

- 

49,000,000 

5,800,000 

(1,500,000) 

- 

- 

- 

- 

- 

- 

- 

 3,000,000  

 5,600,000  

 23,500,000  

 11,400,000  

 4,000,000  

5,800,000 

53,300,000 

Shares subject to rights 

Details of unissued shares or interests subject to rights as at the date of signing this report are: 

Executive Performance Rights 

Issue Type 

Issue or 
Acquisition 
Date 

Performance Rights 

01/09/2016 

Issue 
Price 

$ 

Nil 

Balance at 
beginning of 
the year 
(Number) 

2,125,000 

Issued 
during the 
year 
(Number) 

Transfers 
during the 
year 
(Number) 

Forfeited 
during the 
year 
(Number) 

Balance at end 
of the year 
(Number) 

- 

(1,925,000) 

(200,000) 

- 

Indemnification and Insurance of Officers 

The  Group  has  during  the  financial  year,  in  respect  of  each  person  who  is  or  has  been  an  officer  of  the 
Group or a related body Corporate, made a relevant agreement for indemnifying against a liability incurred 
as an officer, including costs and expenses in successfully defending legal proceedings. 

Since the end of the financial year, the Group has paid premiums to insure all directors and officers of Adslot 
Ltd  and  the  Adslot  Group  of  companies,  against  costs  incurred  in  defending  any  legal  proceedings  arising 
out of their conduct as a director and officer of the Group, other than for conduct involving a wilful breach of 
duty or a contravention of Sections 232(5) or (6) of the Corporations Act 2011, as permitted by section 241A 
(3) of the Corporations Act. Disclosure of the premium amount is prohibited by the insurance contract. 

Proceedings on behalf of the Group 

No  person  has  applied  to  the  Court  under  section  237  of  the  Corporations  Act  2001  for  leave  to  bring 
proceedings on behalf of the Group, or to intervene in any proceedings to which the Group is a party, for the 
purpose of taking responsibility on behalf of the Group for all or part of those proceedings. 

No  proceedings  have  been  brought  or  intervened  in  on  behalf  of  the  Group  with  leave  of  the  Court  under 
section 237 of the Corporations Act 2001.   

Auditor’s Independence Declaration  

The  auditor’s  independence  declaration  for  the  year  ended  30  June  2019  has  been  received  and  can  be 
found  on  page  26  of  the  financial  report.  Details  of  amounts  paid  or  payable  to  the  auditor  for  non-audit 
services provided during the year are outlined in Note 20 to the financial statements. 

The  Directors  are  satisfied  that  the  provision  of  non-audit  services,  during  the  year  by  the  auditor  is 
compatible with the general standard of independence for auditors imposed by the Corporations Act 2001. 

Remuneration Report 

The remuneration report is set out under the following headings: 

Section 1: 

Non-executive directors’ remuneration 

Section 2: 

Executive remuneration 

Section 3: 

Details of remuneration 

Section 4: 

Executive contracts of employment 

Section 5: 

Long Term Incentives (equity-based compensation) 

Section 6: 

Equity holdings and transactions 

Section 7:  

Other transactions with key management personnel 

Section 1: Non-executive directors’ remuneration  

Non-executive  directors’  fees  are  reviewed  annually  and  are  determined  by  the  Board.  In  making  its 

determination it takes into account fees paid to other non-executive directors of comparable companies.  

Non-executive directors’ fees are within the maximum aggregate limit of $350,000 per annum agreed to by 

shareholders at the Annual General Meeting held on 30 November 2009. To preserve the independence and 

integrity of their position, non-executive directors do not receive performance-based bonuses.   

For  the  2019  financial  year,  the  Chairman’s  fees  were  $100,000  per  annum.  Non-executive  directors’  fees 

were  $50,000  per  annum.  Mr  Andrew  Dyer  waived  his  non-executive  director  fees  for  the  2019  year.  In 

addition,  the  Chair  of  the  Audit  &  Risk  Committee  and  the  Remuneration  Committee  received  a  further 

$25,000 in recognition of the additional workload of those positions. 

Section 2: Executive remuneration 

The  Board  of  Directors  are  responsible  for  determining  and  reviewing  compensation  arrangements  for  key 

management personnel and the executive team. The Remuneration Committee makes recommendations on 

remuneration of key management personnel to the Board.  

The Board assesses the appropriateness of the nature and amount of emoluments of these employees on a 

periodic basis by reference to relevant employment market conditions with the overall objective of ensuring 

maximum stakeholder benefit by:  

a)  Attracting the highest quality employees; 

b)  Retaining the best performing employees 

c)  Aligning the employees with shareholder outcomes; 

optimal strategic outcomes for the business; and 

e)  Ensuring it aligns with the latest industry best practice. 

d)  Aligning employee motivation to a cascading set of key performance indicators that drive the most 

Executives’  remuneration  consists  of  a  fixed  cash  component,  short-term  incentives  in  the  form  of  cash 

bonuses,  and  long-term  incentives  in  the  form  of  equity-based  compensation  linked  to  the  long  term 

prospects and future performance of the Group. The inclusion of equity-based compensation in executives’ 

remuneration provides a direct link between their remuneration and shareholder wealth, otherwise there are 

no direct relationships. 

In  providing  the  Group’s  performance  and  benefits  for  shareholder  wealth,  the  Board  have  regard  to  the 

following indices in respect of the current financial year and the previous four financial years: 

Item 

EPS (cents) 

Net loss ($) 

2019 

(0.49) 

2018 

(0.91) 

2017 

(0.70) 

2016 

(0.77) 

2015 

(0.89) 

7,042,755 

11,653,319 

8,630,187 

8,138,485 

9,205,521 

Share price at 30 June ($) 

0.028 

0.026 

0.051 

0.110 

0.090 

14

Adslot 2019 Annual Report

5 

6 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report 

The remuneration report is set out under the following headings: 

Section 1: 

Non-executive directors’ remuneration 

Section 2: 

Executive remuneration 

Section 3: 

Details of remuneration 

Section 4: 

Executive contracts of employment 

Section 5: 

Long Term Incentives (equity-based compensation) 

Section 6: 

Equity holdings and transactions 

Section 7:  

Other transactions with key management personnel 

Section 1: Non-executive directors’ remuneration  

Non-executive  directors’  fees  are  reviewed  annually  and  are  determined  by  the  Board.  In  making  its 
determination it takes into account fees paid to other non-executive directors of comparable companies.  

Non-executive directors’ fees are within the maximum aggregate limit of $350,000 per annum agreed to by 
shareholders at the Annual General Meeting held on 30 November 2009. To preserve the independence and 
integrity of their position, non-executive directors do not receive performance-based bonuses.   

For  the  2019  financial  year,  the  Chairman’s  fees  were  $100,000  per  annum.  Non-executive  directors’  fees 
were  $50,000  per  annum.  Mr  Andrew  Dyer  waived  his  non-executive  director  fees  for  the  2019  year.  In 
addition,  the  Chair  of  the  Audit  &  Risk  Committee  and  the  Remuneration  Committee  received  a  further 
$25,000 in recognition of the additional workload of those positions. 

Section 2: Executive remuneration 

The  Board  of  Directors  are  responsible  for  determining  and  reviewing  compensation  arrangements  for  key 
management personnel and the executive team. The Remuneration Committee makes recommendations on 
remuneration of key management personnel to the Board.  

The Board assesses the appropriateness of the nature and amount of emoluments of these employees on a 
periodic basis by reference to relevant employment market conditions with the overall objective of ensuring 
maximum stakeholder benefit by:  

a)  Attracting the highest quality employees; 
b)  Retaining the best performing employees 
c)  Aligning the employees with shareholder outcomes; 
d)  Aligning employee motivation to a cascading set of key performance indicators that drive the most 

optimal strategic outcomes for the business; and 
e)  Ensuring it aligns with the latest industry best practice. 

Executives’  remuneration  consists  of  a  fixed  cash  component,  short-term  incentives  in  the  form  of  cash 
bonuses,  and  long-term  incentives  in  the  form  of  equity-based  compensation  linked  to  the  long  term 
prospects and future performance of the Group. The inclusion of equity-based compensation in executives’ 
remuneration provides a direct link between their remuneration and shareholder wealth, otherwise there are 
no direct relationships. 

In  providing  the  Group’s  performance  and  benefits  for  shareholder  wealth,  the  Board  have  regard  to  the 
following indices in respect of the current financial year and the previous four financial years: 

Item 

EPS (cents) 

Net loss ($) 

2019 

(0.49) 

2018 

(0.91) 

2017 

(0.70) 

2016 

(0.77) 

2015 

(0.89) 

7,042,755 

11,653,319 

8,630,187 

8,138,485 

9,205,521 

Share price at 30 June ($) 

0.028 

0.026 

0.051 

0.110 

0.090 

Adslot 2019 Annual Report

6 

15

 
 
 
 
 
 
 
 
Remuneration Report (Continued) 

Section 3: Details of remuneration  

Details of the remuneration of the directors and the key management of the Group and its controlled entities 
are set out in the following tables. 

The key management personnel of Adslot Ltd and its controlled entities include the following  directors and 
executive officers: 

Directors 

Position 

Mr Andrew Barlow 

Executive Chairman  

Non-Executive Chairman 

Non-Executive Director  

Date appointed/resigned 

Appointed 27 February 2018 

Appointed 26 November 2013 

Appointed 16 February 2010 

Mr Ben Dixon 

Chief Executive Officer 

Appointed 1 January 2019 

Interim Chief Executive Officer 

27 February to 31 December 2018 

Interim Company Secretary 

15 July to 9 October 2017 

Executive Director 

Appointed 23 December 2013 

Mr Andrew Dyer 

Non-Executive Director 

Mr Quentin George 

Non-Executive Director 

Appointed 28 May 2018 

Appointed 14 June 2014 

Resigned 16 July 2019 

Mr Adrian Giles 

Non-Executive Director 

Appointed 26 November 2013 

Ms Sarah Morgan 

Non-Executive Director 

Appointed 27 January 2015 

Executive Officers 

Ms Felicity Conlan 

Company Secretary 

Chief Financial Officer  

Appointed 9 October 2017 

Appointed 30 August 2017 

Mr Tom Peacock 

Group Commercial Director 

Appointed 23 December 2013 

Group 

2019 

Name 

Short-term benefits 

employment 

Share-based payment 

 Short 

Term 

Incentive  Other 

annuation 

Options 

Super-

Share 

Performance 

Post-

Benefits 

benefits 

Long 

Term 

Long 

Service 

Leave 

Executive directors 

Mr A Barlow (i) 

Mr B Dixon 

Non-executive directors 

Mr A Giles  

Mr Q George 

Ms S Morgan  

Mr A Dyer 

Ms F Conlan 

Mr T Peacock 

Mr I Lowe (ii) 

Salary 

& fees 

$ 

 228,262  

 253,000  

 75,000  

 50,000  

 68,493  

- 

 250,000  

231,500  

67,509  

Other key management personnel 

$ 

- 

- 

- 

- 

- 

- 

- 

- 

$ 

- 

- 

- 

- 

- 

- 

- 

- 

$ 

- 

- 

- 

- 

- 

- 

$ 

 8,676  

- 

- 

- 

6,507 

$ 

- 

- 

- 

- 

18,402 

Rights 

$ 

Total 

$ 

- 

- 

- 

- 

- 

- 

- 

- 

- 

 236,938  

 349,925 

75,000 

50,000 

75,000 

18,402 

320,811  

 309,239  

153,094  

594 

7,522 

  20,531  

 49,686  

    20,531  

 49,686  

 5,133  

20,452  

60,000 

50,000 

16,648 

 20,051  

10,226 

Totals 

1,223,764 

50,000 

60,000 

24,764 

81,429 

148,452 

- 

1,588,409 

(i) 

(ii) 

includes $136,938 consultancy fees incurred since his appointment as an Executive Chairman. 

resigned as CEO and Executive Director on 27 February 2018. Continued to be a key management 

personnel until 27 July 2018. 

Short Term Incentives   

Short Term Incentives (STIs) paid in the year, along with the total STI opportunity in each year, relating to the 

2018 and 2019 financial years, are outlined in the table below: 

Name 

Amount 

Paid 

Total 2018 

STI 

Opportunity 

Amount 

Paid 

Total 2019 

Opportunity 

STI 

Assessment Criteria 

Mr B Dixon 

Ms F Conlan 

Mr T Peacock 

$ 

$ 

$ 

100,000 

50,000 

100,000 

Group performance to budget and executive 

management to achieve KPIs. 

50,000 

N/A (a) 

- 

- 

50,000  Performance related KPI’s 

N/A (a)  Performance related KPI’s 

Mr I Lowe 

N/A 

- 

Bonus for completion of strategic project 

80,000 to 

160,000 

(a) 

Not applicable as total bonus opportunity is based on a percentage of the Group’s performance. 

No STIs were paid in relation to the 2018 financial year. Mr Dixon was the only key management personnel 

entitled to be paid an STI in the 2019 financial year, which was paid during the 2019 financial year. 

$ 

- 

- 

- 

- 

16

Adslot 2019 Annual Report

7 

8 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Long 
Term 
Benefits 

Post-
employment 
benefits 

Share-based payment 

Super-
annuation 
$ 

Share 
Options 
$ 

Performance 
Rights 
$ 

Group 
2019 

Name 

Short-term benefits 

Salary 
& fees 
$ 

 Short 
Term 

Incentive  Other 
$ 
$ 

Executive directors 

Mr A Barlow (i) 

Mr B Dixon 

 228,262  

 253,000  

- 

50,000 

Non-executive directors 

Mr A Giles  

Mr Q George 

Ms S Morgan  

Mr A Dyer 

 75,000  

 50,000  

 68,493  

- 

Other key management personnel 

Ms F Conlan 

Mr T Peacock 

Mr I Lowe (ii) 

 250,000  

231,500  

67,509  

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

60,000 

Long 
Service 
Leave 
$ 

- 

16,648 

- 

- 

- 

- 

 8,676  

- 

 20,051  

10,226 

- 

- 

6,507 

- 

- 

- 

- 

18,402 

594 

7,522 

- 

  20,531  

 49,686  

    20,531  

 49,686  

 5,133  

20,452  

Total 
$ 

 236,938  

 349,925 

75,000 

50,000 

75,000 

18,402 

320,811  

 309,239  

153,094  

- 

- 

- 

- 

- 

- 

- 

- 

- 

Totals 

(i) 
(ii) 

1,223,764 

50,000 

60,000 

24,764 

81,429 

148,452 

- 

1,588,409 

includes $136,938 consultancy fees incurred since his appointment as an Executive Chairman. 
resigned as CEO and Executive Director on 27 February 2018. Continued to be a key management 
personnel until 27 July 2018. 

Short Term Incentives   

Short Term Incentives (STIs) paid in the year, along with the total STI opportunity in each year, relating to the 
2018 and 2019 financial years, are outlined in the table below: 

Name 

Amount 
Paid 

Total 2018 
STI 
Opportunity 

Amount 
Paid 

Total 2019 
STI 
Opportunity 

Assessment Criteria 

Mr B Dixon 

Ms F Conlan 

Mr T Peacock 

Mr I Lowe 

$ 

- 

- 

- 

- 

$ 

$ 

$ 

100,000 

50,000 

100,000 

Group performance to budget and executive 
management to achieve KPIs. 

50,000 

N/A (a) 

- 

- 

50,000  Performance related KPI’s 

N/A (a)  Performance related KPI’s 

N/A 

- 

80,000 to 
160,000 

Bonus for completion of strategic project 

(a) 

Not applicable as total bonus opportunity is based on a percentage of the Group’s performance. 

No STIs were paid in relation to the 2018 financial year. Mr Dixon was the only key management personnel 
entitled to be paid an STI in the 2019 financial year, which was paid during the 2019 financial year. 

Adslot 2019 Annual Report

8 

17

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Section 4: Executive contracts of employment  

Formal contracts of employment for all members of the key management personnel are in place. Contractual 

terms for most executives are similar but do, on occasions, vary to suit different needs. The following table 

summarises the key contractual terms for all key management personnel. 

Length of contract 

Open ended 

Fixed Remuneration 

Remuneration comprises salary and statutory employer superannuation 

contributions. 

executive. 

period. 

executive. 

Incentive Plans 

Eligible to participate.  Incentive criteria and award opportunities vary for each 

Notice Period 

Key Management Personnel, including executive directors, have notice periods 

ranging  from  three  to  four  months.    The  Chief  Executive  Officer  has  a  notice 

period  of  four  months  and  the  Chief  Financial  Officer  and  Chief  Commercial 

Officer  have  notice  periods  of  three  months.  Other  Executives  have  notice 

periods ranging from four weeks to three months. 

Resignation 

Employment  may  be  terminated  by  giving  notice  consistent  with  the  notice 

Retirement 

There  are  no  financial  entitlements  due  from  the  Group  on  retirement  of  an 

Termination by the 

The  Group  may  terminate  the  employment  agreement  by  providing  notice 

consistent with the notice period or payment in lieu of the notice period. 

Group 

Redundancy 

Payments  for  redundancy  are  discretionary  and  are  determined  having  regard 

to the particular circumstances.  There are no contractual commitments to pay 

redundancy over and above any statutory entitlement. 

Termination for 

serious misconduct 

The  Group  may  terminate  the  employment  agreement  at  any  time  without 

notice, and the executive will be entitled to payment of remuneration only up to 

the date of termination. 

Remuneration Report (Continued) 

Section 3: Details of remuneration (Continued) 

Group 
2018 

Name 

Short-term benefits 

Salary 
& fees 
$ 

Short 
Term 

Incentive  Other 
$ 
$ 

Executive directors 

Mr A Barlow (i) 

Mr B Dixon 

Mr I Lowe (ii) 

Non-executive directors 

Mr A Giles  

Mr Q George 

Ms S Morgan  

Mr A Dyer (iii) 

 141,324  

 206,000  

 360,000  

 75,000  

 50,000  

 68,493  

- 

Other key management personnel 

Ms F Conlan (iv) 

Mr T Peacock 

Mr B Maher (v) 

Totals 

 211,956  

 224,000  

 20,538  

1,357,311 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

Long 
Term 
Benefits 
Long 
Service 
Leave 
$ 

- 

3,975 

- 

- 

- 

- 

- 

- 

Post-
employment 
benefits 

Share-based payment 

Super-
annuation 
$ 

Share 
Options 
$ 

Performance 
Rights 
$ 

Total 
$ 

 8,676  

- 

- 

 150,000   

 19,570  

6,817 

53,125 

 289,487 

 20,049  

 13,635  

- 

- 

6,507 

- 

4,095 

- 

- 

32,392 

  17,360  

 35,036  

- 

- 

- 

- 

- 

- 

 393,684  

75,000 

54,095 

75,000 

32,392 

 264,352  

8,108 

- 

    20,049  

 35,036  

83,097 

 370,290  

1,771  

- 

- 

 22,309  

12,083 

93,982 

127,011 

136,222 

1,726,609 

(i) 
(ii) 

(iii) 
(iv) 
(v) 

includes $50,000 consultancy fees incurred since his appointment as an Executive Chairman. 
resigned as CEO and Executive Director on 27 February. Continued to be a key management personnel for 
the rest of the year. Figures represent annual remuneration.  
from 28 May 2018. 
from 30 August 2017. 
to 14 July 2017.  

Short Term Incentives   

No  Short  Term  Incentives  (STIs)  were  paid  in  the  year  ended  30  June  2018  relating  to  the  2017  financial 
year. The total 2018 STI opportunity is outlined in the table below: 

Name 

Amount Paid 

Total 2017 STI 
Opportunity 

Assessment Criteria 

Mr I Lowe 

Mr B Dixon 

Mr B Maher 

Mr T Peacock 

$ 

- 

- 

- 

- 

$ 

150,000  Group  performance  to  budget,  product  development  and  launch,  and  client  & 

partnership signings. 

55,000  Performance related KPI’s. 

45,063  Division performance, governance, reporting and performance related KPI’s. 

N/A (a)  Performance related KPI’s. 

(a) 

Not applicable as total bonus opportunity is based on a percentage of the Group’s performance. 

No STIs were paid in relation to the 2017 financial year.  

18

Adslot 2019 Annual Report

9 

10 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Section 4: Executive contracts of employment  

Formal contracts of employment for all members of the key management personnel are in place. Contractual 
terms for most executives are similar but do, on occasions, vary to suit different needs. The following table 
summarises the key contractual terms for all key management personnel. 

Length of contract 

Open ended 

Fixed Remuneration 

Remuneration comprises salary and statutory employer superannuation 
contributions. 

Incentive Plans 

Notice Period 

Resignation 

Retirement 

Eligible to participate.  Incentive criteria and award opportunities vary for each 
executive. 

Key Management Personnel, including executive directors, have notice periods 
ranging  from  three  to  four  months.    The  Chief  Executive  Officer  has  a  notice 
period  of  four  months  and  the  Chief  Financial  Officer  and  Chief  Commercial 
Officer  have  notice  periods  of  three  months.  Other  Executives  have  notice 
periods ranging from four weeks to three months. 

Employment  may  be  terminated  by  giving  notice  consistent  with  the  notice 
period. 

There  are  no  financial  entitlements  due  from  the  Group  on  retirement  of  an 
executive. 

Termination by the 
Group 

The  Group  may  terminate  the  employment  agreement  by  providing  notice 
consistent with the notice period or payment in lieu of the notice period. 

Redundancy 

Payments  for  redundancy  are  discretionary  and  are  determined  having  regard 
to the particular circumstances.  There are no contractual commitments to pay 
redundancy over and above any statutory entitlement. 

Termination for 
serious misconduct 

The  Group  may  terminate  the  employment  agreement  at  any  time  without 
notice, and the executive will be entitled to payment of remuneration only up to 
the date of termination. 

Adslot 2019 Annual Report

10 

19

 
 
 
 
 
 
 
Remuneration Report (Continued) 

Incentive Option Plan  

Section 5: Long Term Incentives (equity-based compensation) 

Performance Rights over Shares 

Shareholders approved at the November 2014 Annual General Meeting the creation of Performance Rights 
over  Shares  which  enables  the  Board  to  offer  eligible  employees  the  right  to  Performance  Rights  which 
convert  to  shares  subject  to  the  executive’s  performance  against  specific  individual  financial  and  non-
financial performance criteria. No amounts are paid or payable by the recipient on receipt of the right. The 
rights carry no voting rights. All rights are subject to service periods which require the employees remain an 
employee of the Group. 

The Performance Rights over Shares Plan was replaced by the Incentive Option Plan in financial year 2018 
and as such there have been no new Performance Rights granted during the year ending 30 June 2019. The 
Performance Rights over Shares Plan concluded during the 2019 financial year. 

At  the  November  2017  Annual  General  Meeting,  shareholders  approved  the  creation  of  the  Group’s 

Incentive Option Plan which enables the Board to offer eligible employees and directors the right to options 

which convert to fully-paid ordinary shares upon exercise, subject to meeting certain vesting criteria.  

The  objective  of  the  Incentive  Option  Plan  is  to  attract,  motivate  and  retain  key  employees  and  the  Group 

considers that the adoption of the Incentive Option Plan and the future issue of options under the Incentive 

Option  Plan  will  provide  selected  employees  and  directors  with  the  opportunity  to  participate  in  the  future 

growth of the Group. 

Adslot  continually  reviews  its  operations,  performance  and  the  broader  market  conditions  to  ensure  that 

incentives  offered  to  key  executives  are  aligned  with  the  growth  of  the  Group  and  shareholder  outcomes 

whilst  ensuring  it  can  attract  and  retain  experienced  talent  in  a  competitive  industry.  Adslot  continues  to 

operate within a highly competitive employment environment for experienced people in the technology and 

The following table shows grants of share-based compensation to directors and senior management under 
the Performance Rights over Shares Plan during the 2019 financial year: 

No amounts are paid or payable by the recipient on the receipt of the options. The options carry no voting 

rights. All options are subject to service periods which require the employees remain an employee or Director 

Name 

Ben Dixon 

Tom Peacock 

Series 

Sep 16 

Sep 16 

Balance at 
beginning of the 
year  
(Number) 

Granted during 
the year 
(Number) 

Expired during 
the year 
(Number) 

Exercised 
during the year 
(Number) 

Balance at the 
end of the year 
(Number) 

        250,000  

        375,000  

                -    

                -    

- 

- 

(250,000) 

(375,000)  

        625,000  

                -    

-            (625,000)    

- 

- 

-  

The following table shows grants of share-based compensation to directors and senior management under 
the Performance Rights over Shares Plan during the prior year ending 30 June 2018: 

Name 

Ben Dixon 

Brendan Maher 

Tom Peacock 

Series 

Sep 16 

Sep 16 

Sep 16 

Balance at 
beginning of the 
year  
(Number) 

500,000 

750,000 

750,000 

2,000,000 

Granted during 
the year 
(Number) 

Expired during 
the year 
(Number) 

Exercised 
during the year 
(Number) 

Balance at the 
end of the year 
(Number) 

- 

- 

- 

- 

- 

(250,000) 

250,000 

(750,000) 

- 

- 

- 

(375,000) 

375,000 

(750,000) 

(625,000) 

625,000 

No  Performance  rights  to  shares  were  granted  to  KMP  during  the  year  ended  30  June  2019  and  30  June 
2018.  

Rights over Shares under the Group’s previous ESOP 

Upon commencement of his employment on 8 October 2012 Mr Lowe was granted the right to receive up to 
17,000,000 shares after the share price of the Group trades above certain 30-day volume-weighted average 
price  (VWAP)  hurdles.  Each  right  would  convert  into  one  ordinary  share  of  Adslot  Ltd  when  the  VWAP 
criteria was met.  In the event of a Change of Control of the  Group some of the Rights over Shares would 
have vested on a sliding scale between the take-over price and required VWAP of the next eligible series.  

No amounts would have been paid or payable by the recipient on receipt of the right. The rights carried no 
voting rights.  Mr Lowe has signed a Separation and Exit Deed with the Group with a separation date of 27 
August 2018. All of Mr Lowe's Share Rights automatically lapsed on the separation date. 

software field.  

of the Group. 

year: 

2019 

The  following  tables  show  grants  and  movements  of  share-based  compensation  to  directors  and  senior 

management  under  the  Incentive  Option  Plan  during  the  current  financial  year  and  the  previous  financial 

Balance at 

Exercised 

beginning of 

Granted during 

Expired during 

during the 

Balance at the 

the year 

(Number) 

the year 

 (Number) 

the year 

 (Number) 

year 

end of the year 

(Number) 

(Number) 

-  

       -  

-  

       -  

-  

     2,000,000  

       -  

     1,000,000  

       -  

Name 

Series 

Ian Lowe (i) 

Ben Dixon 

OP # 18-1 

     2,000,000  

OP # 18-1 

     1,000,000  

Felicity Conlan 

OP # 18-2 

     1,000,000  

Tom Peacock 

OP # 18-2 

     1,000,000  

Felicity Conlan 

OP # 18-3 

     6,500,000  

Tom Peacock 

OP # 18-3 

     6,500,000  

Andrew Dyer (ii) 

OP # 18-5 

     4,000,000  

       -  

       -  

       -  

     4,000,000  

       3,000,000  

   22,000,000  

   22,000,000  

16,000,000 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

     1,000,000  

     1,000,000  

     6,500,000  

     6,500,000  

- 

- 

- 

- 

- 

Vested and 

exercisable at 

the end of the 

year 

(Number) 

-  

- 

- 

6,500,000 

6,500,000 

(i)  Based on the Separation and Exit Deed signed with the Group, Mr Lowe is entitled to retain the 2,000,000 options 

issued to him. The Board has agreed to exercise its discretion to waive the vesting condition that Mr Lowe remains 

an employee. 

(ii) 

In conjunction with his appointment as Director, Mr Dyer was granted 4 million options. The exercise price of each 

Option is $0.036 and the Options expire on 27 May 2022. 2 million of the options vested immediately. The remaining 

2 million vest in four equal tranches in 6 month intervals from the date of appointment.  Mr Dyer has agreed to waive 

his annual base director fees of $50,000 per annum for the first two years of his directorship. 

There were no new options granted to key management personnel under the Incentive Option Plan during 

the year ended 30 June 2019. 

20

Adslot 2019 Annual Report

11 

12 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Incentive Option Plan  

At  the  November  2017  Annual  General  Meeting,  shareholders  approved  the  creation  of  the  Group’s 
Incentive Option Plan which enables the Board to offer eligible employees and directors the right to options 
which convert to fully-paid ordinary shares upon exercise, subject to meeting certain vesting criteria.  

The  objective  of  the  Incentive  Option  Plan  is  to  attract,  motivate  and  retain  key  employees  and  the  Group 
considers that the adoption of the Incentive Option Plan and the future issue of options under the Incentive 
Option  Plan  will  provide  selected  employees  and  directors  with  the  opportunity  to  participate  in  the  future 
growth of the Group. 

Adslot  continually  reviews  its  operations,  performance  and  the  broader  market  conditions  to  ensure  that 
incentives  offered  to  key  executives  are  aligned  with  the  growth  of  the  Group  and  shareholder  outcomes 
whilst  ensuring  it  can  attract  and  retain  experienced  talent  in  a  competitive  industry.  Adslot  continues  to 
operate within a highly competitive employment environment for experienced people in the technology and 
software field.  

No amounts are paid or payable by the recipient on the receipt of the options. The options carry no voting 
rights. All options are subject to service periods which require the employees remain an employee or Director 
of the Group. 

The  following  tables  show  grants  and  movements  of  share-based  compensation  to  directors  and  senior 
management  under  the  Incentive  Option  Plan  during  the  current  financial  year  and  the  previous  financial 
year: 

2019 

Name 

Series 

Balance at 
beginning of 
the year 
(Number) 

Granted during 
the year 
 (Number) 

Expired during 
the year 
 (Number) 

Exercised 
during the 
year 
(Number) 

Balance at the 
end of the year 
(Number) 

Ian Lowe (i) 

Ben Dixon 

OP # 18-1 

     2,000,000  

OP # 18-1 

     1,000,000  

Felicity Conlan 

OP # 18-2 

     1,000,000  

Tom Peacock 

OP # 18-2 

     1,000,000  

Felicity Conlan 

OP # 18-3 

     6,500,000  

Tom Peacock 

OP # 18-3 

     6,500,000  

-  

       -  

-  

       -  

-  

     2,000,000  

       -  

     1,000,000  

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

     1,000,000  

     1,000,000  

     6,500,000  

     6,500,000  

Vested and 
exercisable at 
the end of the 
year 
(Number) 

-  

       -  

- 

- 

6,500,000 

6,500,000 

Andrew Dyer (ii) 

OP # 18-5 

     4,000,000  

       -  

       -  

       -  

     4,000,000  

       3,000,000  

   22,000,000  

- 

- 

- 

   22,000,000  

16,000,000 

(i)  Based on the Separation and Exit Deed signed with the Group, Mr Lowe is entitled to retain the 2,000,000 options 
issued to him. The Board has agreed to exercise its discretion to waive the vesting condition that Mr Lowe remains 
an employee. 
In conjunction with his appointment as Director, Mr Dyer was granted 4 million options. The exercise price of each 
Option is $0.036 and the Options expire on 27 May 2022. 2 million of the options vested immediately. The remaining 
2 million vest in four equal tranches in 6 month intervals from the date of appointment.  Mr Dyer has agreed to waive 
his annual base director fees of $50,000 per annum for the first two years of his directorship. 

(ii) 

There were no new options granted to key management personnel under the Incentive Option Plan during 
the year ended 30 June 2019. 

Adslot 2019 Annual Report

12 

21

 
 
 
 
 
 
 
 
 
 
 
Remuneration Report (Continued) 

Section 5: Long Term Incentives (Continued)  

2018 

Name 

Ian Lowe (i) 

Ben Dixon 

Felicity Conlan 

Tom Peacock 

Felicity Conlan 

Tom Peacock 

Andrew Dyer (ii) 

Balance at 
beginning of 
the year 

Granted during 
the year 

Expired during 
the year 

Exercised 
during the 
year 

Balance at the 
end of the year 

Series 

 (Number) 

 (Number) 

 (Number) 

 (Number) 

 (Number) 

Vested and 
exercisable at 
the end of the 
year 
(Number) 

OP # 18-1 

OP # 18-1 

OP # 18-2 

OP # 18-2 

OP # 18-3 

OP # 18-3 

OP # 18-5 

-  

     2,000,000  

       -  

     1,000,000  

-  

       -  

-  

     2,000,000  

       -  

     1,000,000  

-  

       -  

- 

- 

- 

- 

     1,000,000  

     1,000,000  

     6,500,000  

     6,500,000  

- 

- 

- 

- 

- 

- 

- 

- 

     1,000,000  

     1,000,000  

     6,500,000  

     6,500,000  

- 

- 

- 

- 

       -  

     4,000,000  

       -  

       -  

     4,000,000  

       2,000,000  

- 

   22,000,000  

- 

- 

   22,000,000  

2,000,000 

(ii) 

(i)  Based on the Separation and Exit Deed signed with the Group, Mr Lowe is entitled to retain the 2,000,000 options 
issued to him. The Board has agreed to exercise its discretion to waive the vesting condition that Mr Lowe remains 
an employee. 
In conjunction with his appointment as Director, Mr Dyer was granted 4 million options. The exercise price of each 
Option is $0.036 and the Options expire on 27 May 2022. 2 million of the options vested immediately. The remaining 
2 million vest in four equal tranches in 6 month intervals from the date of appointment.  Mr Dyer has agreed to waive 
his annual base director fees of $50,000 per annum for the first two years of his directorship. 

The options are valued using the Black-Scholes pricing model. The model inputs for options granted during 
the year ended 30 June 2018 included: 

Model Input 

Grant Date 

Expiry Date 

Exercise Price $ 

5-day VWAP at Grant Date $ 

Expected Volatility 

Risk Free Interest rate 

OP # 18-1 

OP # 18-2 

OP # 18-3 

OP # 18-5 

05/10/17 

04/10/21 

0.073 

0.050 

62.62% 

1.83% 

26/11/17 

25/11/21 

0.060 

0.041 

61.92% 

1.83% 

26/02/18 

25/02/22 

0.035 

0.024 

69.20% 

1.99% 

28/05/18 

27/05/22 

0.036 

0.025 

86.58% 

2.02% 

Details of Share Options, ESOP and other rights to ordinary shares in the Group provided as remuneration of 

directors and the key management personnel of the Group are set out below: 

Name 

2019 (Options) 

2018 (Options) 

2019 (Rights) 

2018 (Rights) 

Number  

$ 

Number 

$ 

Number 

$ 

Number 

$ 

Options Granted During the Year 

Rights Vested During the Year 

Directors  

 Mr A Giles  

 Mr A Barlow  

 Mr B Dixon   

 Mr Q George   

 Ms S Morgan   

 Mr A Dyer  

 Ms F Conlan  

 Mr T Peacock   

 Mr I Lowe  

 Other Key Management Personnel 

-  

  1,000,000  

19,600  

    250,000         31,250  

    250,000         31,250  

- 

- 

- 

- 

- 

- 

- 

- 

 4,000,000  

 55,208  

- 

- 

-  

- 

- 

 -  

-  

-  

 -  

- 

- 

- 

- 

-  

-  

 -  

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

-  

 7,500,000  

 84,722  

-  

- 

 7,500,000  

 84,722  

 375,000  

 46,875  

 375,000  

 46,875  

    -  

 2,000,000  

     39,200  

               -                    -                   -                    -    

The assessed fair value at issue date of the rights, and the assessed fair value at grant date of the options, 

granted to the executive are allocated equally over the period from issue/grant date to vesting date, and the 

amount is included in the remuneration tables above.  

22

Adslot 2019 Annual Report

13 

14 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Details of Share Options, ESOP and other rights to ordinary shares in the Group provided as remuneration of 
directors and the key management personnel of the Group are set out below: 

Name 

2019 (Options) 

2018 (Options) 

2019 (Rights) 

2018 (Rights) 

Number  

$ 

Number 

$ 

Number 

$ 

Number 

$ 

Options Granted During the Year 

Rights Vested During the Year 

Directors  
 Mr A Giles  

 Mr A Barlow  

 Mr B Dixon   

 Mr Q George   

 Ms S Morgan   

 Mr A Dyer  

 Other Key Management Personnel 

 Ms F Conlan  

 Mr T Peacock   

 Mr I Lowe  

- 

- 

-  

- 

- 

 -  

-  

-  

 -  

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

-  

  1,000,000  

19,600  

    250,000         31,250  

    250,000         31,250  

- 

- 

-  

-  

 -  

- 

- 

- 

- 

 4,000,000  

 55,208  

 7,500,000  

 84,722  

 7,500,000  

 84,722  

    -  

 2,000,000  

     39,200  

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

-  

- 

- 

- 

- 

-  

 375,000  
 46,875  
               -                    -                   -                    -    

 375,000  

 46,875  

The assessed fair value at issue date of the rights, and the assessed fair value at grant date of the options, 
granted to the executive are allocated equally over the period from issue/grant date to vesting date, and the 
amount is included in the remuneration tables above.  

Adslot 2019 Annual Report

14 

23

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report (Continued) 

Section 6: Equity holdings and transactions 

The number of shares in the Group held during the financial year by each Director of Adslot Ltd and other 
key management personnel of the Group, including their personally related parties, are set out below: 

Other Director’s Report Disclosures 

Directors 

Andrew Barlow   

Executive Chairman 

Adrian Giles 

Non-Executive Director 

2019 

Name 

Balance at the 
start of the year 

Received during 
the year on 
exercise of an 
option or right 

Net other changes 
during the year 

Balance at the 
end of the year 

(Number) 

(Number) 

(Number) 

(Number) 

Directors 

Mr A Giles  

Mr A Barlow  

Mr B Dixon  

Mr Q George  

Ms S Morgan  

Mr A Dyer 

 7,571,452  

 35,674,668  

 37,353,660  

- 

200,500 

21,659,342 

Other key management personnel 

Ms F Conlan 

Mr T Peacock  

             500,000  

          3,228,807  

- 

- 

250,000 

1,000,000 

- 

- 

- 

2,000,000  

9,571,452  

 12,428,000  

48,102,668  

 -    

 37,603,660  

- 

-  

1,000,000 

200,500 

14,000,000 

35,659,342 

- 

             500,000  

375,000 

 (228,807) 

  3,375,000  

Totals 

106,188,429 

1,625,000 

28,199,193 

136,012,622 

Section 7: Other transactions with Key Management Personnel 

Transactions with Directors and their personally related entities: 

During the years ending 30 June 2019 and 30 June 2018 there were no transactions with Directors and their 
personally related entities.  

Information about the remuneration of directors and senior management is set out in the remuneration report 

This marks the end of the audited remuneration report.  

This report is made in accordance with a resolution of directors. 

Andrew Barlow 

Chairman 

22 August 2019 

24

Adslot 2019 Annual Report

15 

16 

Ben Dixon 

Sarah Morgan 

Andrew Dyer 

CEO & Executive Director 

Non-Executive Director        

Non-Executive Director 

Mr Andrew Barlow, Mr Adrian Giles, Mr Ben Dixon, Mr Quentin George, Ms Sarah Morgan and Mr Andrew 

Dyer were directors for the whole financial year and, with the exception of Mr Quentin George, up to the date 

of this report. Mr Quentin George resigned subsequent to year end on 16 July 2019. 

Directorships of other listed companies 

Other than those disclosed on page 8 to 9 of this Annual Report no director holds a Directorship in any other 

listed companies in the three year period immediately before the end of the financial year. 

The following table sets out each director’s relevant interest in shares or options in shares of the Group as at 

Directors’ shareholdings 

the date of this report. 

Directors 

Mr Andrew Barlow 

Mr Adrian Giles 

Mr Ben Dixon 

Mr Quentin George (i) 

Ms Sarah Morgan 

Mr Andrew Dyer 

Ordinary 

# 

48,102,668 

9,571,452 

37,603,660 

1,000,000 

200,500 

35,659,342 

Shares 

Share Rights 

Share Options 

ESOP Shares  

Performance 

Rights 

# 

- 

- 

- 

- 

- 

- 

# 

- 

- 

- 

- 

1,000,000 

4,000,000 

# 

- 

- 

- 

- 

- 

- 

(i) 

Mr. George resigned as a Director on 16 July 2019. 

Remuneration of directors and senior management 

of this directors’ report. 

Directors’ Meetings 

The following table sets out the number of meetings of the Group’s Directors held during the year ended 30 

June 2019 and the number of meetings attended by each Director. 

Directors 

Held 

Attended 

Held 

Attended 

Held 

Attended 

Board of Directors 

Remuneration Committee 

Audit and Risk 

Committee 

Mr Andrew Barlow 

Mr Adrian Giles 

Mr Ben Dixon 

Mr Quentin George 

Ms Sarah Morgan 

Mr Andrew Dyer 

Principal activities 

8 

8 

8 

8 

8 

8 

7 

8 

8 

7 

8 

8 

4 

4 

- 

4 

- 

- 

4 

4 

- 

4 

- 

- 

- 

5 

- 

- 

5 

3 

Adslot Ltd derives revenue from two principal activities:  

1.    Trading  Technology  -  comprises  Adslot,  a  leading  global  media  trading  technology  platform,  and 

Symphony, market-leading workflow automation technology for media agencies. 

2.  Services - comprises digital marketing services - provided by the Group’s Webfirm division - and project-

based customisation of Trading Technology. 

# 

- 

- 

- 

- 

- 

- 

- 

5 

- 

- 

5 

5 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Other Director’s Report Disclosures 

Directors 

Andrew Barlow   
Executive Chairman 

Adrian Giles 
Non-Executive Director 

Ben Dixon 
CEO & Executive Director 

Sarah Morgan 
Non-Executive Director        

Andrew Dyer 
Non-Executive Director 

Mr Andrew Barlow, Mr Adrian Giles, Mr Ben Dixon, Mr Quentin George, Ms Sarah Morgan and Mr Andrew 
Dyer were directors for the whole financial year and, with the exception of Mr Quentin George, up to the date 
of this report. Mr Quentin George resigned subsequent to year end on 16 July 2019. 

Directorships of other listed companies 

Other than those disclosed on page 8 to 9 of this Annual Report no director holds a Directorship in any other 
listed companies in the three year period immediately before the end of the financial year. 

Directors’ shareholdings 

The following table sets out each director’s relevant interest in shares or options in shares of the Group as at 
the date of this report. 

Directors 

Mr Andrew Barlow 
Mr Adrian Giles 
Mr Ben Dixon 
Mr Quentin George (i) 
Ms Sarah Morgan 
Mr Andrew Dyer 

Ordinary 
Shares 

# 

48,102,668 
9,571,452 
37,603,660 
1,000,000 
200,500 
35,659,342 

Share Rights 

Share Options 

ESOP Shares  

Performance 
Rights 

# 

- 
- 
- 
- 
- 
- 

# 

- 
- 
1,000,000 
- 
- 
4,000,000 

# 

- 
- 
- 
- 
- 
- 

# 

- 
- 
- 
- 
- 
- 

(i) 

Mr. George resigned as a Director on 16 July 2019. 

Remuneration of directors and senior management 

Information about the remuneration of directors and senior management is set out in the remuneration report 
of this directors’ report. 

Directors’ Meetings 

The following table sets out the number of meetings of the Group’s Directors held during the year ended 30 
June 2019 and the number of meetings attended by each Director. 

Directors 

Held 

Attended 

Held 

Attended 

Held 

Attended 

Board of Directors 

Remuneration Committee 

Audit and Risk 
Committee 

Mr Andrew Barlow 
Mr Adrian Giles 
Mr Ben Dixon 
Mr Quentin George 
Ms Sarah Morgan 
Mr Andrew Dyer 

Principal activities 

8 
8 
8 
8 
8 
8 

7 
8 
8 
7 
8 
8 

4 
4 
- 
4 
- 
- 

4 
4 
- 
4 
- 
- 

- 
5 
- 
- 
5 
5 

- 
5 
- 
- 
5 
3 

Adslot Ltd derives revenue from two principal activities:  

1.    Trading  Technology  -  comprises  Adslot,  a  leading  global  media  trading  technology  platform,  and 
Symphony, market-leading workflow automation technology for media agencies. 

2.  Services - comprises digital marketing services - provided by the Group’s Webfirm division - and project-
based customisation of Trading Technology. 

Adslot 2019 Annual Report

16 

25

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Profit or Loss and 

Other Comprehensive Income  

For the year ended 30 June 2019 

Collins Square, Tower 5
727 Collins Street
Melbourne Victoria 3008

Correspondence to:
GPO Box 4736
Melbourne VIC 3001

T +61 3 8320 2222
F +61 3 8320 2200
E info.vic@au.gt.com
W www.grantthornton.com.au

Auditor’s Independence Declaration 

To the Directors of Adslot Limited

In accordance with the requirements of section 307C of the Corporations Act 2001, as lead auditor for the audit of Adslot Ltd
for the year ended 30 June 2019, I declare that, to the best of my knowledge and belief, there have been:

a

b

no contraventions of the auditor independence requirements of the Corporations Act 2001 in relation to the audit; and

no contraventions of any applicable code of professional conduct in relation to the audit.

Grant Thornton Audit Pty Ltd
Chartered Accountants

M J Climpson
Partner – Audit & Assurance

Melbourne, 22 August 2019

Items that may be reclassified subsequently to profit or loss 

Foreign exchange translation 

Total other comprehensive income / (loss) 

Total comprehensive loss attributable to the members 

(6,935,164) 

(11,657,455) 

Grant Thornton Audit Pty Ltd ACN 130 913 594
a subsidiary or related entity of Grant Thornton Australia Ltd ABN 41 127 556 389

www.grantthornton.com.au

‘Grant Thornton’ refers to the brand under which the Grant Thornton member firms provide assurance, tax and advisory services to their clients 
and/or refers to one or more member firms, as the context requires. Grant Thornton Australia Ltd is a member firm of Grant Thornton International 
Ltd (GTIL). GTIL and the member firms are not a worldwide partnership. GTIL and each member firm is a separate legal entity. Services are 
delivered by the member firms. GTIL does not provide services to clients. GTIL and its member firms are not agents of, and do not obligate one 
another and are not liable for one another’s acts or omissions. In the Australian context only, the use of the term ‘Grant Thornton’ may refer to 
Grant Thornton Australia Limited ABN 41 127 556 389 and its Australian subsidiaries and related entities. GTIL is not an Australian related entity to 
Grant Thornton Australia Limited.

Liability limited by a scheme approved under Professional Standards Legislation.

Earnings per share (EPS) from loss from continuing operations 

attributable to the ordinary equity holders of the Group 

Basic earnings per share 

Diluted earnings per share 

The above Consolidated Statement of Profit or Loss and Other Comprehensive Income should be read in conjunction with the 

accompanying notes. 

26

Adslot 2019 Annual Report

Total revenue for services rendered  

Interest revenue 

Other income 

Total revenue from continuing operations 

Total revenue and other income 

Hosting & other related technology costs 

Employee benefits expense 

Directors’ fees 

Recruitment fees 

Advertising expense 

Lease – rental premises 

Impairment of receivables 

Listing & registrar fees 

Legal fees 

Travel expenses 

Consultancy fees 

Audit and accountancy fees 

Other expenses 

Share based payment expense 

Depreciation and amortisation expenses 

Total expenses 

Loss before income tax expense 

Income tax benefit / (expense) 

Loss after income tax expense 

Net loss attributable to members 

Other comprehensive income / (loss) 

Notes 

4,10 

3 

3 

3 

3 

3 

4 

4 

4 

22 

4 

5 

17 

17 

2019 

$ 

 9,839,017  

 55,144  

 9,894,161  

 377,468  

 10,271,629  

 (1,214,754) 

 (7,817,748) 

 (436,938) 

 (106,649) 

 (258,976) 

 (1,024,336) 

  (3,489) 

 (87,620) 

 (65,835) 

(367,553) 

 (218,638) 

 (196,012) 

 (919,212) 

 (118,127) 

107,591 

107,591 

2019 

Cents 

(0.49) 

(0.49) 

2018 

$ 

 6,912,447  

 160,017  

 7,072,464  

 940,825  

  8,013,289 

 (832,936) 

 (8,943,887) 

 (350,000) 

 (99,935) 

 (221,407) 

 (958,707) 

 (4,537) 

 (92,392) 

 (140,071) 

 (420,995) 

 (264,869) 

 (185,744) 

(900,468) 

  (777,804) 

(4,136) 

(4,136) 

2018 

Cents 

(0.91) 

(0.91) 

18 

 (4,367,983) 

 (5,442,959) 

(17,203,870) 

(19,636,711) 

(6,932,241) 

(11,623,422) 

(110,514) 

(29,897) 

(7,042,755) 

(11,653,319) 

(7,042,755) 

(11,653,319) 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Profit or Loss and 
Other Comprehensive Income  

For the year ended 30 June 2019 

Total revenue for services rendered  

Interest revenue 

Total revenue from continuing operations 

Other income 

Total revenue and other income 

Hosting & other related technology costs 

Employee benefits expense 

Directors’ fees 

Recruitment fees 

Advertising expense 

Lease – rental premises 

Impairment of receivables 

Listing & registrar fees 

Legal fees 

Travel expenses 

Consultancy fees 

Audit and accountancy fees 

Other expenses 

Share based payment expense 

Depreciation and amortisation expenses 

Total expenses 

Loss before income tax expense 

Income tax benefit / (expense) 

Loss after income tax expense 

Net loss attributable to members 

Other comprehensive income / (loss) 

Items that may be reclassified subsequently to profit or loss 

Foreign exchange translation 

Total other comprehensive income / (loss) 

Notes 

3 

3 

3 

3 

3 

4,10 

4 

4 

4 

22 

4 

5 

2019 

$ 
 9,839,017  

 55,144  

 9,894,161  

 377,468  

 10,271,629  

 (1,214,754) 

 (7,817,748) 

 (436,938) 

 (106,649) 

 (258,976) 

 (1,024,336) 

  (3,489) 

 (87,620) 

 (65,835) 

(367,553) 

 (218,638) 

 (196,012) 

 (919,212) 

 (118,127) 

2018 
$ 
 6,912,447  

 160,017  

 7,072,464  

 940,825  

  8,013,289 

 (832,936) 

 (8,943,887) 

 (350,000) 

 (99,935) 

 (221,407) 

 (958,707) 

 (4,537) 

 (92,392) 

 (140,071) 

 (420,995) 

 (264,869) 

 (185,744) 

(900,468) 

  (777,804) 

 (4,367,983) 

 (5,442,959) 

(17,203,870) 

(19,636,711) 

(6,932,241) 

(11,623,422) 

(110,514) 

(29,897) 

(7,042,755) 

(11,653,319) 

(7,042,755) 

(11,653,319) 

107,591 

107,591 

(4,136) 

(4,136) 

Total comprehensive loss attributable to the members 

(6,935,164) 

(11,657,455) 

Earnings per share (EPS) from loss from continuing operations 
attributable to the ordinary equity holders of the Group 

Basic earnings per share 

Diluted earnings per share 

17 

17 

2019 
Cents 

(0.49) 

(0.49) 

2018 
Cents 

(0.91) 

(0.91) 

The above Consolidated Statement of Profit or Loss and Other Comprehensive Income should be read in conjunction with the 
accompanying notes. 

Adslot 2019 Annual Report

18 

27

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Financial Position 

Consolidated Statement of Changes in Equity  

As at 30 June 2019 

Current assets 

Cash and cash equivalents 

Trade and other receivables 

Total current assets 

Non- current assets 

Property, plant & equipment 

Deferred tax assets 

Intangible assets 

Total non-current assets 

Total assets 

Current liabilities 

Trade and other payables 

Contract liabilities 

Lease Incentive Liability 

Provisions 

Total current liabilities 

Non- current liabilities 

Lease Incentive Liability 

Provisions 

Deferred tax liabilities 

Total non-current liabilities 

Total liabilities 

Net assets 

Equity 

Issued capital 

Reserves 

Accumulated losses 

Total equity 

Notes 

2019 

$ 

2018 

$ 

7 

8 

9 

5 

10 

11 

12 

13 

14 

13 

14 

5 

15 

16 

 8,165,544  

 6,424,659  

 4,775,331  

  5,471,925 

 14,590,203  

10,247,256 

                    601,239  

                      36,370  

 832,833  

 36,370  

              22,886,434  

 23,202,768  

              23,524,043  

24,071,971 

38,114,246 

34,319,227 

 6,538,788  

 2,925,743  

 374,781  

 146,300  

 658,736  

 445,491  

60,248 

 587,150  

 7,718,605  

4,018,632 

 323,110  

 439,041  

 36,370  

798,521 

 555,463  

 360,763  

 36,370  

 952,596  

8,517,126 

4,971,228 

29,597,120 

29,347,999 

145,838,216 

 138,397,710  

649,149 

712,654 

(116,890,245) 

(109,762,365) 

29,597,120 

29,347,999 

For the year ended 30 June 2019 

2019 

Balance at 1 July 2018 

138,397,710 

712,654 

(109,762,365) 

29,347,999 

Adjustment from adoption of AASB 15 

Adjusted balance at 1 July 2018 

- 

(85,125) 

(85,125) 

138,397,710 

712,654 

(109,847,490) 

29,262,874 

Notes 

1(a) 

Issued 

Capital 

$ 

Reserves 

$ 

Accumulated 

Losses 

$ 

Total 

Equity 

$ 

Movement in foreign exchange translation reserve 

16 

Other comprehensive income 

Loss attributable to members of the Group 

Total comprehensive income/(loss) 

Transactions with equity holders in their capacity 

as equity holders 

Contributions of equity, net of transaction costs 

Reclassification of vested performance rights 

15 

16 

Net movement in treasury shares 

Increase in employees share based payments reserve 

16 

107,591 

107,591 

 -  

- 

107,591 

107,591 

- 

(7,042,755) 

(7,042,755) 

107,591 

(7,042,755) 

(6,935,164) 

7,151,283 

184,223 

105,000 

 -  

7,440,506 

 -  

 (184,223) 

(105,000) 

118,127 

(171,096) 

- 

- 

- 

- 

- 

7,151,283 

- 

 -  

118,127 

7,269,410 

Balance 30 June 2019 

145,838,216 

649,149 

(116,890,245) 

29,597,120 

2018 

Balance at 1 July 2017 

137,949,047 

389,929 

(98,109,046) 

40,229,930 

Issued 

Capital 

$ 

Reserves 

$ 

Accumulated 

Losses 

$ 

Total 

Equity 

$ 

Notes 

Movement in foreign exchange translation reserve 

16 

Other comprehensive income 

Loss attributable to members of the Group 

Total comprehensive income/(loss) 

Transactions with equity holders in their capacity 

as equity holders 

Contributions of equity, net of transaction costs 

Reclassification of vested performance rights 

15 

16 

Net movement in treasury shares 

Increase in employees share based payments reserve 

16 

(4,136)  

(4,136) 

 -  

- 

 (4,136) 

(4,136) 

- 

(11,653,319) 

(11,653,319) 

(4,136) 

(11,653,319) 

(11,657,455) 

 412,119  

 36,544  

448,663 

 -  

 (414,399) 

 (36,544) 

777,804 

326,861 

- 

- 

- 

- 

- 

 (2,280) 

 -  

 -  

777,804 

775,524 

Balance 30 June 2018 

138,397,710 

712,654 

(109,762,365) 

29,347,999 

 -  

- 

- 

- 

- 

 -  

- 

- 

- 

 -  

 -  

The above Consolidated Statement of Financial Position should be read in conjunction with the accompanying notes. 

The above Consolidated Statement of Changes in Equity should be read in conjunction with the accompanying notes. 

28

Adslot 2019 Annual Report

19 

20 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Changes in Equity  

For the year ended 30 June 2019 

2019 

Issued 
Capital 
$ 

Reserves 
$ 

Accumulated 
Losses 
$ 

Total 
Equity 
$ 

Notes 

Balance at 1 July 2018 

138,397,710 

712,654 

(109,762,365) 

29,347,999 

Adjustment from adoption of AASB 15 

1(a) 

- 

- 

(85,125) 

(85,125) 

Adjusted balance at 1 July 2018 

138,397,710 

712,654 

(109,847,490) 

29,262,874 

Movement in foreign exchange translation reserve 

16 

Other comprehensive income 

Loss attributable to members of the Group 

Total comprehensive income/(loss) 

 -  

- 

- 

- 

107,591 

107,591 

 -  

- 

107,591 

107,591 

- 

(7,042,755) 

(7,042,755) 

107,591 

(7,042,755) 

(6,935,164) 

Transactions with equity holders in their capacity 
as equity holders 

Contributions of equity, net of transaction costs 

Reclassification of vested performance rights 

15 

16 

Net movement in treasury shares 

Increase in employees share based payments reserve 

16 

7,151,283 

184,223 

105,000 

 -  

7,440,506 

 -  

 (184,223) 

(105,000) 

118,127 

(171,096) 

- 

- 

- 

- 

- 

7,151,283 

- 

 -  

118,127 

7,269,410 

Balance 30 June 2019 

145,838,216 

649,149 

(116,890,245) 

29,597,120 

2018 

Balance at 1 July 2017 

137,949,047 

389,929 

(98,109,046) 

40,229,930 

Issued 
Capital 
$ 

Reserves 
$ 

Accumulated 
Losses 
$ 

Total 
Equity 
$ 

Notes 

Movement in foreign exchange translation reserve 

16 

Other comprehensive income 

Loss attributable to members of the Group 

Total comprehensive income/(loss) 

Transactions with equity holders in their capacity 
as equity holders 

Contributions of equity, net of transaction costs 

Reclassification of vested performance rights 

15 

16 

Net movement in treasury shares 

Increase in employees share based payments reserve 

16 

 -  

- 

- 

- 

 -  

 412,119  

 36,544  

 -  

448,663 

(4,136)  

(4,136) 

 -  

- 

 (4,136) 

(4,136) 

- 

(11,653,319) 

(11,653,319) 

(4,136) 

(11,653,319) 

(11,657,455) 

 -  

 (414,399) 

 (36,544) 

777,804 

326,861 

- 

- 

- 

- 

- 

 -  

 (2,280) 

 -  

777,804 

775,524 

Balance 30 June 2018 

138,397,710 

712,654 

(109,762,365) 

29,347,999 

The above Consolidated Statement of Changes in Equity should be read in conjunction with the accompanying notes. 

Adslot 2019 Annual Report

20 

29

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Cash Flows  

For the year ended 30 June 2019 

Notes 

2019 

$ 

2018 

$ 

Cash flows from operating activities 

Receipts from trade and other debtors  

Interest received 

Receipt of R&D tax incentive and other Grants 

 17,401,152  

 8,276,865  

 56,077  

 733,145  

 157,478  

 768,439  

Payments to trade creditors, other creditors and employees  

 (19,300,249) 

 (14,476,555) 

Interest paid 

 -  

 (60) 

Net cash outflows from operating activities 

23 

(1,109,875) 

(5,273,833) 

Cash flows from investing activities 

Payments for property, plant and equipment 

Proceeds from sale of fixed assets 

Receipt of R&D tax incentive relating to capitalised assets 

Payments for intangible assets 

 (33,109) 

 (134,740) 

 -  

 2,265,149  

 (5,021,387) 

 330  

 1,921,946  

 (6,068,636) 

Net cash outflows from investing activities 

(2,789,347) 

(4,281,100) 

The adoption of AASB 15 has affected the following areas which are associated with the Webfirm business: 

Cash flows from financing activities 

Proceeds from issue of shares 

Payments of equity raising costs 

Net cash inflows from financing activities 

Net increase / (decrease) in cash held 

Cash at the beginning of the financial year 

Effects of exchange rate changes on cash 

7,500,000 

(392,949) 

7,107,051 

3,207,829 

4,775,331 

  182,384 

- 

- 

- 

(9,554,933) 

 14,320,147  

 10,117  

Cash at the end of the financial year  

7 

8,165,544 

 4,775,331  

The above Consolidated Statement of Cash Flows should be read in conjunction with the accompanying notes. 

30

Adslot 2019 Annual Report

21 

22 

Notes to the Financial Statements 

For the year ended 30 June 2019 

1.

Sum m ary of Significant Accounting Policies 

The  financial  report  covers  Adslot  Ltd  (‘the  Company’)  and  controlled  entities  (‘the  Group’).  Adslot  Ltd  is  a 

listed  public  company,  incorporated  and  domiciled  in  Australia.  The  financial  report  is  for  the  financial  year 

ended 30 June 2019 and is presented in Australian dollars. 

The principal accounting policies adopted in  the preparation of  these consolidated financial statements are 

summarised  below.    These  policies  have  been  consistently  applied  to  all  the  years  presented,  unless 

otherwise stated.  

(a)

 New or amended Accounting Standards and Interpretations adopted 

The group has adopted all of the new, revised or amended Accounting Standards and Interpretations issued 

by  the  Australian  Accounting  Standards  Board  (AASB)  that  are  mandatory  for  the  current  reporting  period. 

The adoption of these Accounting Standards and Interpretations did not have any significant impact on the 

financial performance or position of the group.  

Any new, revised or amended Accounting Standards or Interpretations that are not yet mandatory have not 

been early adopted. 

AASB 15 Revenue from Contracts with Customers 

AASB  15  replaced  AASB  118  which  covered  revenue  arising  from  the  sale  of  goods  and  the  rendering  of 

services and AASB 111 which covered construction contracts. The new standard is based on the principle 

that  revenue  is  recognised  when  control  of  a  good  or  service  transfers  to  a  customer.  The  standard  was 

adopted on 1 July 2018 using the modified retrospective approach. 

Search Engine Optimization (SEO) revenues 

The  Group  has  historically  recognised  30%  of  annual  SEO  contracts  upfront  to  reflect  the  initial  work 

involved.  However,  there  is  no  specific  performance  obligation  nor  is  there  an  identifiable  transaction  price 

for this initial work. As such, and in accordance with AASB 15, revenue arising from this upfront work needs 

to  be  recognised  over  time  as  clients  simultaneously  receive  the  service  and  the  Group  satisfies  its 

performance  obligations.      On  initial  adoption  on  1  July  2018,  the  Group  increased  deferred  revenue  by 

$117,195 and adjusted the retained earnings by the same amount. 

Domain Name Registration (DNR) and SSL Certification revenues 

DNR services is provided by the Group where the client’s domain name is registered for 2 years with a third-

party  registry.  SSL  Certification  services  involves  obtaining  annual  SSL  Certificates  on  behalf  of  the  client 

from  a  third  party  and  installing  in  the  client’s  website.  Historically  these  revenues  have  been  recognised 

over time.   

For both DNR and SSL certification, on initial set up the service has been delivered in full to the customer; 

and the customer is able to realize benefit from service received without further involvement from the Group. 

Furthermore,  the  Group  separately  prices  and  sells  these  products.  There  are  no  further  performance 

obligations for the Group. Therefore, as per AASB 15, the Group needs to recognise revenue at a point of 

time, not over a period of time.  On initial adoption on 1 July 2018 the Group reduced deferred revenue by 

$25,620 for Domain Names Registration and $6,450 for SSL certification and adjusted the retained earnings 

by the same amounts. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements 

For the year ended 30 June 2019 

1.

Sum m ary of Significant Accounting Policies 

The  financial  report  covers  Adslot  Ltd  (‘the  Company’)  and  controlled  entities  (‘the  Group’).  Adslot  Ltd  is  a 
listed  public  company,  incorporated  and  domiciled  in  Australia.  The  financial  report  is  for  the  financial  year 
ended 30 June 2019 and is presented in Australian dollars. 

The  principal  accounting policies adopted in the preparation of  these consolidated financial statements are 
summarised  below.    These  policies  have  been  consistently  applied  to  all  the  years  presented,  unless 
otherwise stated.  

(a)

 N ew or amended Accounting Standards and Interpretations adopted 

The group has adopted all of the new, revised or amended Accounting Standards and Interpretations issued 
by  the  Australian  Accounting  Standards  Board  (AASB)  that  are  mandatory  for  the  current  reporting  period. 
The adoption of these Accounting Standards and Interpretations did not have any significant impact on the 
financial performance or position of the group.  

Any new, revised or amended Accounting Standards or Interpretations that are not yet mandatory have not 
been early adopted. 

AASB 15 Revenue from Contracts with Customers 

AASB  15  replaced  AASB  118  which  covered  revenue  arising  from  the  sale  of  goods  and  the  rendering  of 
services and AASB 111 which covered construction contracts. The new standard is based on the principle 
that  revenue  is  recognised  when  control  of  a  good  or  service  transfers  to  a  customer.  The  standard  was 
adopted on 1 July 2018 using the modified retrospective approach. 

The adoption of AASB 15 has affected the following areas which are associated with the Webfirm business: 

Search Engine Optimization (SEO) revenues 

The  Group  has  historically  recognised  30%  of  annual  SEO  contracts  upfront  to  reflect  the  initial  work 
involved.  However,  there  is  no  specific  performance  obligation  nor  is  there  an  identifiable  transaction  price 
for this initial work. As such, and in accordance with AASB 15, revenue arising from this upfront work needs 
to  be  recognised  over  time  as  clients  simultaneously  receive  the  service  and  the  Group  satisfies  its 
performance  obligations.      On  initial  adoption  on  1  July  2018,  the  Group  increased  deferred  revenue  by 
$117,195 and adjusted the retained earnings by the same amount. 

Domain Name Registration (DNR) and SSL Certification revenues 

DNR services is provided by the Group where the client’s domain name is registered for 2 years with a third-
party  registry.  SSL  Certification  services  involves  obtaining  annual  SSL  Certificates  on  behalf  of  the  client 
from  a  third  party  and  installing  in  the  client’s  website.  Historically  these  revenues  have  been  recognised 
over time.   

For both DNR and SSL certification, on initial set up the service has been delivered in full to the customer; 
and the customer is able to realize benefit from service received without further involvement from the Group. 
Furthermore,  the  Group  separately  prices  and  sells  these  products.  There  are  no  further  performance 
obligations for the Group. Therefore, as per AASB 15, the Group needs to recognise revenue at a point of 
time, not over a period of time.  On initial adoption on 1 July 2018 the Group reduced deferred revenue by 
$25,620 for Domain Names Registration and $6,450 for SSL certification and adjusted the retained earnings 
by the same amounts. 

Adslot 2019 Annual Report

22 

31

 
 
 
 
 
 
 
 
Notes to the Financial Statements 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

 Going concern 

Summary of Significant Accounting Policies (Continued) 

1. 
1.  Summary of Significant Accounting Policies (Continued) 
(a) New or amended Accounting Standards and Interpretations adopted (Continued) 
(c)
On the date of the initial application of AASB15, 1 July 2018, the impact to retained earnings of the Group is 
as follows:  
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
$ 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
- 
operations until such time as sufficient revenue growth is achieved.  

Accumulated Losses 

Search Engine Optimization (SEO)  

Other Equity 

Total Equity 

Impact Area 

(117,195) 

(117,195) 

$ 

$ 

SSL Certification  

Domain Name Registration (DNR) 

- 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
- 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
- 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

(85,125) 

(85,125) 

25,620 

25,620 

Total 

6,450 

6,450 

If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
On  1  July  2018  unearned  income  under  Other  Liabilities  were  reclassified  as  Contract  Liabilities;  as  such 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
other liabilities decreased by $445,491 and contract liabilities increased by $360,366.  
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
The  tables  below  highlight  the  impact  of  AASB  15  on  the  Group’s  statement  of  profit  or  loss  and  other 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
comprehensive  income  and  the  statement  of  financial  position  for  the  period  ending  30  June  2019.  The 
for the following reasons:  
adoption of AASB 15 did not have an impact on the Group’s statement of cash flows. 

Consolidated Statement of Profit or Loss and 
Other Comprehensive Income (Extract) 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

Amounts under 
AASB 118 & 111 
$ 

Total revenue from continuing operations 

• 
• 
• 
• 
• 

9,855,289  

Loss after income tax expense  

(7,081,627) 

Adjustments 

$ 

38,872 

38,872 

Amounts under 
AASB 15 
$ 

 9,894,161 

(7,042,755) 

Total comprehensive income for the year 

(6,935,164) 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

(6,974,036) 

38,872 

Consolidated Statement of Financial 
Position (Extract) 

(d)

 Principles of consolidation 

Amounts under AASB 
118 & 111 
$ 

Adjustments 

$ 

Amounts under 
AASB 15 
$ 

Subsidiaries 

CURRENT LIABILITIES 

Unearned income 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
- 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   
374,781 

Contract liabilities  

(328,528) 

328,528 

374,781 

- 

NET ASSETS 

TOTAL LIABILITIES  

8,517,126 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
29,597,120 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 
(116,890,245) 

Accumulated losses 

(116,843,992) 

29,643,373 

EQUITY 

8,470,873 

(46,253) 

(46,253) 

46,253 

29,597,120 
TOTAL EQUITY 
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

29,643,373 

(46,253) 

32

Adslot 2019 Annual Report

25 
23 

24 

Notes to the Financial Statements 

For the year ended 30 June 2019 

AASB 9 Financial Instruments 

AASB  9  Financial  Instruments  replaces  AASB  139  Financial  Instruments:  Recognition  and  Measurement 

requirements.  It  addresses  the  classification,  measurement  and  derecognition  of  financial  assets  and 

financial  liabilities,  introduces  new  rules  for  hedge  accounting  and  a  new  impairment  model  for  financial 

The group adopted AASB 9 using a modified retrospective approach.  The new standard has no impact on 

the Group’s current classification, measurement and derecognition of financial assets and liabilities. 

The  Group  does  not  have  any  debt  instruments,  available-for  sale  financial  assets  or  any  hedging 

agreements. For trade and other receivables the Group applies the simplified approach permitted by AASB 

9, whereby the loss  allowance is measured at an  amount  equal to lifetime expected credit losses. Lifetime 

expected credit loss is the amount the Group expects to lose due to default events that are possible over the 

life of the financial instrument. There was no impact on the impairment of trade receivables on adoption of 

assets. 

AASB 9. 

This  general  purpose  financial  report  has  been  prepared  in  accordance  with  Australian  Accounting 

Standards,  other  authoritative  pronouncements  of  the  Australian  Accounting  Standards  Board  (AASB)  and 

Australian  Accounting  Standards  include  International  Financial  Reporting  Standards  as  adopted  in 

Australia. Compliance with Australian Accounting Standards ensures that the financial statements and notes 

of Adslot Ltd comply with International Financial Reporting Standards (IFRS) as issued by the International 

Accounting Standards Board (IASB). Adslot Ltd is a for-profit entity for the purpose of preparing the financial 

(b)

 Basis of preparation  

the Corporations Act 2001. 

Compliance with IFRS 

statements. 

Historical cost convention 

These  financial  statements  have  been  prepared  under  the  historical  cost  convention  as  modified  by  the 

revaluation of available-for-sale financial assets. Under the historical cost convention assets are recorded at 

the amount of cash or cash equivalents paid or the fair value of the consideration given to acquire them at 

the time of their acquisition. Liabilities are recorded at the amount of proceeds received in exchange for the 

obligation,  or  in  some  circumstances  at  the  amounts  of  cash  or  cash  equivalents  expected  to  be  paid  to 

satisfy the liability in the normal course of business. 

Critical accounting estimates 

The preparation of financial statements in conformity with Australian Accounting Standards requires the use 

of certain critical accounting estimates. It also requires management to exercise its judgement in the process 

of  applying  the  Group’s  accounting  policies.  The  estimates  and  associated  assumptions  are  based  on 

historical  experience  and  other  factors  that  are  considered  relevant.  Actual  results  may  differ  from  these 

estimates.  The  estimates  and  associated  assumptions  are  reviewed  on  an  ongoing  basis.  Revisions  to 

accounting estimates are recognised in the period in which the estimate is revised if the revision affects only 

that  period  or  in  the  period  of  the  revision  and  future  periods  if  the  revision  affects  both  current  and  future 

periods.  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements 

For the year ended 30 June 2019 

AASB 9 Financial Instruments 

AASB  9  Financial  Instruments  replaces  AASB  139  Financial  Instruments:  Recognition  and  Measurement 
requirements.  It  addresses  the  classification,  measurement  and  derecognition  of  financial  assets  and 
financial  liabilities,  introduces  new  rules  for  hedge  accounting  and  a  new  impairment  model  for  financial 
assets. 

The group adopted AASB 9  using a modified retrospective  approach.  The new standard has no impact on 
the Group’s current classification, measurement and derecognition of financial assets and liabilities. 

The  Group  does  not  have  any  debt  instruments,  available-for  sale  financial  assets  or  any  hedging 
agreements. For trade and other receivables the Group applies the simplified approach permitted by AASB 
9, whereby the loss  allowance is measured at an amount  equal to lifetime expected credit losses. Lifetime 
expected credit loss is the amount the Group expects to lose due to default events that are possible over the 
life of the financial instrument. There was no impact on the impairment of trade receivables on adoption of 
AASB 9. 

(b)

 Basis of preparation  

This  general  purpose  financial  report  has  been  prepared  in  accordance  with  Australian  Accounting 
Standards,  other  authoritative  pronouncements  of  the  Australian  Accounting  Standards  Board  (AASB)  and 
the Corporations Act 2001. 

Compliance with IFRS 

Australian  Accounting  Standards  include  International  Financial  Reporting  Standards  as  adopted  in 
Australia. Compliance with Australian Accounting Standards ensures that the financial statements and notes 
of Adslot Ltd comply with International Financial Reporting Standards (IFRS) as issued by the International 
Accounting Standards Board (IASB). Adslot Ltd is a for-profit entity for the purpose of preparing the financial 
statements. 

Historical cost convention 

These  financial  statements  have  been  prepared  under  the  historical  cost  convention  as  modified  by  the 
revaluation of available-for-sale financial assets. Under the historical cost convention assets are recorded at 
the amount of cash or cash equivalents paid or the fair value of the consideration given to acquire them at 
the time of their acquisition. Liabilities are recorded at the amount of proceeds received in exchange for the 
obligation,  or  in  some  circumstances  at  the  amounts  of  cash  or  cash  equivalents  expected  to  be  paid  to 
satisfy the liability in the normal course of business. 

Critical accounting estimates 

The preparation of financial statements in conformity with Australian Accounting Standards requires the use 
of certain critical accounting estimates. It also requires management to exercise its judgement in the process 
of  applying  the  Group’s  accounting  policies.  The  estimates  and  associated  assumptions  are  based  on 
historical  experience  and  other  factors  that  are  considered  relevant.  Actual  results  may  differ  from  these 
estimates.  The  estimates  and  associated  assumptions  are  reviewed  on  an  ongoing  basis.  Revisions  to 
accounting estimates are recognised in the period in which the estimate is revised if the revision affects only 
that  period  or  in  the  period  of  the  revision  and  future  periods  if  the  revision  affects  both  current  and  future 
periods.  

Adslot 2019 Annual Report

24 

33

 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
1.  Summary of Significant Accounting Policies (Continued) 

Business combinations 

(c)
(c)

 Going concern 
 Going concern 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  
operations until such time as sufficient revenue growth is achieved.  

As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  
for the following reasons:  

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

the Group had a cash position of $8.2 million at 30 June 2019; 
the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  
the ability to raise additional capital.  

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

(d)
(d)

 Principles of consolidation 
 Principles of consolidation 

Subsidiaries 
Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 
in Note 25. 

Acquisition  of  subsidiaries  and  businesses  are  accounted  for  using  the  acquisition  method.  The 

consideration for each acquisition is measured at the aggregate of the fair values (at the date of exchange) 

of assets given, liabilities incurred or assumed and equity instruments issued by the Group in exchange for 

control of the acquiree. Acquisition related costs are recognised in profit or loss as incurred.  

The Group recognises identifiable assets and liabilities assumed in the business combination regardless of 

whether  they  have  been  previously  recognised  in  the  acquiree’s  financial  statements  prior  to  acquisition. 

Assets acquired and liabilities assumed are generally measured at their acquisition date fair values. Goodwill 

is stated after separate recognition of identifiable intangible assets calculated as the excess of the sum of the 

fair value of the consideration transferred over the acquisition date fair value of identifiable net assets. If the 

identifiable net assets exceed the consideration transferred, the excess amount is recognised in profit or loss 

immediately.  

Any deferred settlement of cash consideration is discounted to its present value as at the date of acquisition. 

The  discount  rate  used  is  the  incremental  borrowing  rate  that  the  Group  can  obtain  from  an  independent 

financier under comparable terms and conditions. 

Foreign Currency Exchange 

In  preparing  the  financial  statements  of  the  individual  entities,  transactions  in  currencies  other  than  the 

entity’s functional currency are recorded at the rates of exchange prevailing on the dates of the transactions. 

At  each  reporting  date,  monetary  items  denominated  in  foreign  currencies  are  retranslated  at  the  rates 

prevailing  at  the  reporting  date.    Exchange  differences  are  recognised  in  the  Consolidated  Statement  of 

Profit or Loss and Other Comprehensive Income in the period in which they arise. 

On  consolidation,  the  assets  and  liabilities  of  the  Group’s  foreign  operations  are  translated  into  Australian 

dollars at exchange rates prevailing on the reporting date. Income and expense items are translated at the 

closing  exchange  rates  for  the  period.  Exchange  differences  arising,  if  any,  are  charged/credited  to  other 

comprehensive  income  and  recognised  in  the  Group’s  foreign  currency  translation  reserve  in  equity.  On 

disposal of a foreign operation the cumulative translation difference recognised in equity are reclassified to 

profit or loss and recognised as part of the gain or loss on disposal.     

(e)

 C ash and cash equivalents  

For the purposes of the Consolidated Statement of Cash Flows, cash includes cash on hand and deposits at 

call  which  are  readily  convertible  to  cash  and  are  not  subject  to  significant  risk  of  changes  in  value,  net  of 

bank overdrafts. 

Publisher Account Cash represents share of advertising revenue held before release to Adslot Publishers. 

34

Adslot 2019 Annual Report

25 
25 

26 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

Business combinations 

Acquisition  of  subsidiaries  and  businesses  are  accounted  for  using  the  acquisition  method.  The 
consideration for each acquisition is measured at the aggregate of the fair values (at the date of exchange) 
of assets given, liabilities incurred or assumed and equity instruments issued by the Group in exchange for 
control of the acquiree. Acquisition related costs are recognised in profit or loss as incurred.  

The Group recognises identifiable assets and liabilities assumed in the business combination regardless of 
whether  they  have  been  previously  recognised  in  the  acquiree’s  financial  statements  prior  to  acquisition. 
Assets acquired and liabilities assumed are generally measured at their acquisition date fair values. Goodwill 
is stated after separate recognition of identifiable intangible assets calculated as the excess of the sum of the 
fair value of the consideration transferred over the acquisition date fair value of identifiable net assets. If the 
identifiable net assets exceed the consideration transferred, the excess amount is recognised in profit or loss 
immediately.  

Any deferred settlement of cash consideration is discounted to its present value as at the date of acquisition. 
The  discount  rate  used  is  the  incremental  borrowing  rate  that  the  Group  can  obtain  from  an  independent 
financier under comparable terms and conditions. 

Foreign Currency Exchange 

In  preparing  the  financial  statements  of  the  individual  entities,  transactions  in  currencies  other  than  the 
entity’s functional currency are recorded at the rates of exchange prevailing on the dates of the transactions. 
At  each  reporting  date,  monetary  items  denominated  in  foreign  currencies  are  retranslated  at  the  rates 
prevailing  at  the  reporting  date.    Exchange  differences  are  recognised  in  the  Consolidated  Statement  of 
Profit or Loss and Other Comprehensive Income in the period in which they arise. 

On  consolidation,  the  assets  and  liabilities  of  the  Group’s  foreign  operations  are  translated  into  Australian 
dollars at exchange rates prevailing on the reporting date. Income and expense items are translated at the 
closing  exchange  rates  for  the  period.  Exchange  differences  arising,  if  any,  are  charged/credited  to  other 
comprehensive  income  and  recognised  in  the  Group’s  foreign  currency  translation  reserve  in  equity.  On 
disposal of a foreign operation the cumulative translation difference recognised in equity are reclassified to 
profit or loss and recognised as part of the gain or loss on disposal.     

(e)

 C ash and cash equivalents  

For the purposes of the Consolidated Statement of Cash Flows, cash includes cash on hand and deposits at 
call  which  are  readily  convertible  to  cash  and  are  not  subject  to  significant  risk  of  changes  in  value,  net  of 
bank overdrafts. 

Publisher Account Cash represents share of advertising revenue held before release to Adslot Publishers. 

Adslot 2019 Annual Report

26 

35

 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
1.  Summary of Significant Accounting Policies (Continued) 

(j)

 Finance costs  

(c)
(f)

 Going concern 
 Property, plant and equipment  

Finance  costs  are  recognised  as  expenses  in  the  period  in  which  they  are  incurred  except  where  they  are 

incurred in the construction of a qualifying asset in which case the finance costs are capitalised as part of the 

33– 40% per annum 

20 – 33% per annum 

Property, plant and equipment are stated at cost less accumulated depreciation and any impairment in value. 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
The carrying values of property, plant and equipment are reviewed for impairment when events or changes 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
in  circumstances  indicate  the  carrying  value  may  not  be  recoverable.  Leasehold  improvements  are 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
depreciated using the straight-line method over the remaining period of the underlying lease.  
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
Depreciation  is  calculated  on  a  straight-line  basis  for  all  plant  and  equipment.  The  estimated  useful  lives, 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
residual values and depreciation method are reviewed at the end of each annual reporting period, with the 
operations until such time as sufficient revenue growth is achieved.  
effect of any changes recognised on a prospective basis. 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
The gain or loss arising on disposal or retirement of an item of property, plant and equipment is determined 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
as the difference between the sales proceeds and the carrying amount of asset and is recognised in profit or 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
loss.  The following depreciation rates are used for each class of depreciable asset: 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
Computer Equipment  
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
Plant & Equipment 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

asset. 

(k)

 Income tax 

The income tax expense or revenue for the period is the tax payable on the current period’s taxable income 

based on the national income tax rate for each jurisdiction adjusted by changes in deferred tax assets and 

liabilities  attributable  to  temporary  differences  between  the  tax  bases  of  assets  and  liabilities  and  their 

carrying amounts in the financial statements, and to unused tax losses. 

Deferred tax assets and liabilities are recognised for temporary differences at the tax rates expected to apply 

when  the  assets  are  recovered  or  liabilities  are  settled,  based  on  those  tax  rates  which  are  enacted  or 

substantively enacted for each jurisdiction.  The relevant tax rates are applied to the cumulative amounts of 

deductible and taxable temporary differences to measure the deferred tax asset or liability.  An exception is 

made  for  certain  temporary  differences  arising  from  the  initial  recognition  of  an  asset  or  a  liability.    No 

deferred  tax  asset  or  liability  is  recognised  in  relation  to  these  temporary  differences  if  they  arose  in  a 

transaction,  other  than  a  business  combination,  that  at  the  time  of  the  transaction  did  not  affect  either 

accounting profit or taxable profit or loss. 

Deferred tax assets are recognised for deductible temporary differences and  unused  tax  losses  only if  it  is 

probable  that  future  taxable  amounts  will  be  available  to  utilise  those  temporary  differences  and  losses. 

Deferred tax liabilities are always provided for in full. 

Deferred tax liabilities and assets are not recognised for temporary differences between the carrying amount 

and tax bases of investments in controlled entities where the parent entity is able to control the timing of the 

reversal of the temporary differences and it is probable that the differences will not reverse in the foreseeable 

Current and deferred tax balances attributable to amounts recognised directly in equity are also recognised 

future. 

directly in equity. 

Tax consolidation legislation 

Adslot  Ltd  and  its  wholly-owned  Australian  controlled  entities  have  implemented  the  tax  consolidation 

legislation. The head entity, Adslot Ltd, and the controlled entities in the tax consolidated group account for 

their  own  current  and  deferred  tax  amounts.  These  tax  amounts  are  measured  as  if  each  entity  in  the  tax 

consolidated group continues to be a stand-alone taxpayer in its own right. 

To the extent that it is not probable that taxable profit will be available in the foreseeable future against which 

the  unused  tax  losses  or  unused  tax  credits  can  be  utilised,  the  deferred  tax  assets  of  its  own  and  its 

controlled entities are not recognised by Adslot Ltd. 

Leasehold Improvements 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  

20 – 100% per annum 

 Receivables  

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

• 
(g)
• 
• 
Trade  receivables  are  recognised  initially  at  fair  value  and  thereafter  are  measured  at  amortised  cost,  less 
• 
provision  for  impairment.  They  are  non-derivative  financial  assets  with  fixed  or  determinable  amounts  not 
• 
quoted  in  an  active  market.  Trade  accounts  receivable  are  generally  settled  between  14  and  60  days  and 
carried at amounts recoverable. 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
Collectability of trade receivables is reviewed on an ongoing basis. Debts that are known to be uncollectible 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
are  written  off.  The  Group  makes  use  of  a  simplified  approach  in  accounting  for  trade  receivables  and 
records the loss allowance at the amount equal to the expected lifetime credit losses. In using this practical 
expedient,  the  Group  uses  its  historical  experience,  external  indicators  and  forward-looking  information  to 
calculate the expected credit losses. The amount of the expected credit loss is recognised in profit or loss. 
(d)
Subsequent recoveries of amounts previously written off are credited against the allowance account.  

 Principles of consolidation 

Subsidiaries 

 Trade and other creditors – financial liabilities  

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
(h)
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
Trade accounts payable and other creditors represent liabilities for goods and services provided to the Group 
over the subsidiary.   
prior to the end of the financial year and which are unpaid. The amounts are unsecured and are usually paid 
within 45 days of recognition. 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
Financial liabilities are measured subsequently at amortised cost using the effective interest method. 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
(i)
the financial statements have been consistently applied by entities in the Group. 

 Borrowings   

Borrowings  are  initially  recognised  at  fair  value  (less  transaction  costs)  and  subsequently  measured  at 
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
amortised cost.  Any difference between the proceeds and the redemption amount is recognised in profit or 
in Note 25. 
loss over the period of the borrowing using the effective interest method. 

36

Adslot 2019 Annual Report

25 
27 

28 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

(j)

 Finance costs  

Finance  costs  are  recognised  as  expenses  in  the  period  in  which  they  are  incurred  except  where  they  are 
incurred in the construction of a qualifying asset in which case the finance costs are capitalised as part of the 
asset. 

(k)

 Income tax 

The income tax expense or revenue for the period is the tax payable on the current period’s taxable income 
based on the national income tax rate for each jurisdiction adjusted by changes in deferred tax assets and 
liabilities  attributable  to  temporary  differences  between  the  tax  bases  of  assets  and  liabilities  and  their 
carrying amounts in the financial statements, and to unused tax losses. 

Deferred tax assets and liabilities are recognised for temporary differences at the tax rates expected to apply 
when  the  assets  are  recovered  or  liabilities  are  settled,  based  on  those  tax  rates  which  are  enacted  or 
substantively enacted for each jurisdiction.  The relevant tax rates are applied to the cumulative amounts of 
deductible and taxable temporary differences to measure the deferred tax asset or liability.  An exception is 
made  for  certain  temporary  differences  arising  from  the  initial  recognition  of  an  asset  or  a  liability.    No 
deferred  tax  asset  or  liability  is  recognised  in  relation  to  these  temporary  differences  if  they  arose  in  a 
transaction,  other  than  a  business  combination,  that  at  the  time  of  the  transaction  did  not  affect  either 
accounting profit or taxable profit or loss. 

Deferred  tax  assets are recognised for deductible temporary differences  and unused tax losses only if  it  is 
probable  that  future  taxable  amounts  will  be  available  to  utilise  those  temporary  differences  and  losses. 
Deferred tax liabilities are always provided for in full. 

Deferred tax liabilities and assets are not recognised for temporary differences between the carrying amount 
and tax bases of investments in controlled entities where the parent entity is able to control the timing of the 
reversal of the temporary differences and it is probable that the differences will not reverse in the foreseeable 
future. 

Current and deferred tax balances attributable to amounts recognised directly in equity are also recognised 
directly in equity. 

Tax consolidation legislation 

Adslot  Ltd  and  its  wholly-owned  Australian  controlled  entities  have  implemented  the  tax  consolidation 
legislation. The head entity, Adslot Ltd, and the controlled entities in the tax consolidated group account for 
their  own  current  and  deferred  tax  amounts.  These  tax  amounts  are  measured  as  if  each  entity  in  the  tax 
consolidated group continues to be a stand-alone taxpayer in its own right. 

To the extent that it is not probable that taxable profit will be available in the foreseeable future against which 
the  unused  tax  losses  or  unused  tax  credits  can  be  utilised,  the  deferred  tax  assets  of  its  own  and  its 
controlled entities are not recognised by Adslot Ltd. 

Adslot 2019 Annual Report

28 

37

 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
1.  Summary of Significant Accounting Policies (Continued) 

(c)
(l)

 Going concern 
 Employee benefits 

Wages and salaries, annual leave and sick leave 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
Short-term  employee  benefits  are  current  liabilities  included  in  employee  benefits,  measured  at  the 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
undiscounted amount that the Group expects to pay as a result of the unused entitlement.  Annual leave is 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
included in ‘provisions’.  The Group does not discount the leave liability calculations as the Group expects all 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
annual leave for all employees to be used wholly within 12 months of the end of reporting period.  
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  
Long service leave 

The liability for long service leave expected to be settled within 12 months of the reporting date is recognised 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
in  provisions  for  employee  entitlements  and  is  measured  at  the  amount  expected  to  be  paid  when  the 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
liabilities are settled. The liability for long service leave expected to be settled more than 12 months from the 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
reporting  date,  is  recognised  in  the  non-current  provision  for  employee  benefits  and  is  measured  as  the 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
present value of the estimated future cash outflows to be made by the Group in respect of services provided 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
by employees up to reporting date. 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
Share-based compensation benefits 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
Equity-settled share-based payments with employees and others providing similar services are measured at 
for the following reasons:  
the  fair  value  of  the  equity  instrument  at  the  grant  date.  The  fair  value  at  grant  date  is  determined  using  a 
• 
binomial option pricing model that takes into account the exercise price, the term of the option, the impact of 
• 
dilution,  the  share  price  at  grant  date,  the  expected  price  volatility  of  the  underlying  share,  the  expected 
• 
dividend yield and the risk-free interest rate for the term of the option. 
• 
The fair value determined at the grant date of the equity-settled share-based payments is recognised as an 
• 
expense,  with  a  corresponding  increase  in  equity  (share-based  payments  reserve)  on  a  straight  line  basis 
over the vesting period.  
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
Upon the exercise of options, the balance of the share-based payments reserve relating to those options is 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
transferred to share capital while the proceeds received, net of any directly attributable transaction costs, are 
credited to share capital. 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

(d)

 Principles of consolidation 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

(m)

 Intangible Assets 

Goodwill 

Goodwill  arising  in  a  business  combination  is  recognised  as  an  asset  at  the  date  that  control  is  acquired 

(acquisition  date).  Goodwill  is  measured  as  the  excess  of  the  fair  value  of  consideration  paid  over  the  fair 

value  of  the  identifiable  net  assets  of  the  entity  or  operations  acquired.  Goodwill  acquired  in  business 

combinations  is  not  amortised.    Instead,  goodwill  is  tested  for  impairment  at  least  on  an  annual  basis.  An 

impairment loss for goodwill is recognised immediately in profit or loss and is not reversed in a subsequent 

period. 

Research and development expenditure 

Research costs are expensed as incurred. An intangible asset arising from development expenditure on an 

internal project is recognised only when the Group can demonstrate the technical feasibility of completing the 

intangible asset so that it will be available for use or sale, its intention to complete and its ability to use or sell 

the asset, how the asset will generate future economic benefits, the availability of resources to complete the 

development and the ability to measure reliably the expenditure attributable to the intangible asset during its 

development.    Following  the  initial  recognition  of  the  development  expenditure,  the  cost  model  is  applied 

requiring  the  assets  to  be  carried  at  cost  less  any  accumulated  amortisation  and  accumulated  impairment 

losses.  Any  expenditure  so  capitalised  is  amortised  over  the  period  of  expected  benefits  from  the  related 

The  carrying  value  of  an  intangible  asset  arising  from  development  costs  is  tested  for  impairment  annually 

when the asset is not yet available for use or more frequently when an indicator of impairment arises during 

project. 

the reporting period. 

Intellectual property 

The intellectual property relates to the platform technology, branding and domains acquired as a result of the 

acquisition of Adslot, QDC IP Technology and Facilitate Digital businesses. Where the useful life is assessed 

as  indefinite,  assets  are  not  amortised  and  the  carrying  value  is  tested  for  impairment  annually  or  more 

frequently  if  events  or  changes  in  circumstances  indicate  impairment.  It  is  carried  at  cost  less  impairment 

losses. For those assets assessed as having a finite life, they are amortised on a straight-line basis over the 

estimated useful life of the asset. The expected accounting useful life of intellectual property relating to the 

Adslot, QDC IP Technology and Facilitate Digital business is 4 to 5 years.  

Domain name 

Software 

Acquired domain names are accounted for at cost, useful life is assessed as indefinite and the assets are not 

amortised.  The  carrying  value  is  tested  for  impairment  annually  or  more  frequently  if  events  or  changes  in 

circumstances indicate impairment. They are carried at cost less impairment losses. 

Software represents internally developed software platforms capitalised according to accounting standards. 

Software is assessed as having a finite life and is amortised on a straight-line basis over the estimated useful 

life of the asset. The expected accounting useful life of software is 5 years. 

The carrying value of the software is tested for impairment when an indicator of impairment arises during the 

reporting period. 

38

Adslot 2019 Annual Report

25 
29 

30 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

(m)

 Intangible Assets 

Goodwill 

Goodwill  arising  in  a  business  combination  is  recognised  as  an  asset  at  the  date  that  control  is  acquired 
(acquisition  date).  Goodwill  is  measured  as  the  excess  of  the  fair  value  of  consideration  paid  over  the  fair 
value  of  the  identifiable  net  assets  of  the  entity  or  operations  acquired.  Goodwill  acquired  in  business 
combinations  is  not  amortised.    Instead,  goodwill  is  tested  for  impairment  at  least  on  an  annual  basis.  An 
impairment loss for goodwill is recognised immediately in profit or loss and is not reversed in a subsequent 
period. 

Research and development expenditure 

Research costs are expensed as incurred. An intangible asset arising from development expenditure on an 
internal project is recognised only when the Group can demonstrate the technical feasibility of completing the 
intangible asset so that it will be available for use or sale, its intention to complete and its ability to use or sell 
the asset, how the asset will generate future economic benefits, the availability of resources to complete the 
development and the ability to measure reliably the expenditure attributable to the intangible asset during its 
development.    Following  the  initial  recognition  of  the  development  expenditure,  the  cost  model  is  applied 
requiring  the  assets  to  be  carried  at  cost  less  any  accumulated  amortisation  and  accumulated  impairment 
losses.  Any  expenditure  so  capitalised  is  amortised  over  the  period  of  expected  benefits  from  the  related 
project. 

The  carrying  value  of  an  intangible  asset  arising  from  development  costs  is  tested  for  impairment  annually 
when the asset is not yet available for use or more frequently when an indicator of impairment arises during 
the reporting period. 

Intellectual property 

The intellectual property relates to the platform technology, branding and domains acquired as a result of the 
acquisition of Adslot, QDC IP Technology and Facilitate Digital businesses. Where the useful life is assessed 
as  indefinite,  assets  are  not  amortised  and  the  carrying  value  is  tested  for  impairment  annually  or  more 
frequently  if  events  or  changes  in  circumstances  indicate  impairment.  It  is  carried  at  cost  less  impairment 
losses. For those assets assessed as having a finite life, they are amortised on a straight-line basis over the 
estimated useful life of the asset. The expected accounting useful life of intellectual property relating to the 
Adslot, QDC IP Technology and Facilitate Digital business is 4 to 5 years.  

Domain name 

Acquired domain names are accounted for at cost, useful life is assessed as indefinite and the assets are not 
amortised.  The  carrying  value  is  tested  for  impairment  annually  or  more  frequently  if  events  or  changes  in 
circumstances indicate impairment. They are carried at cost less impairment losses. 

Software 

Software represents internally developed software platforms capitalised according to accounting standards. 
Software is assessed as having a finite life and is amortised on a straight-line basis over the estimated useful 
life of the asset. The expected accounting useful life of software is 5 years. 

The carrying value of the software is tested for impairment when an indicator of impairment arises during the 
reporting period. 

Adslot 2019 Annual Report

30 

39

 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
1.  Summary of Significant Accounting Policies (Continued) 

(p)

 Revenue recognition 

(c)
(n)

 Going concern 
 Leased assets 

Leases  of  assets  under  which  the Group  assumes  substantially  all  the  risks  and  benefits  of  ownership  are 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
classified as finance leases. This is distinct from operating leases under which the lessor effectively retains 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
substantially  all  such  risks  and  benefits.  Property,  plant  and  equipment  acquired  by  finance  leases  are 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
capitalised  at  the  present  value  of  the  minimum  lease  payments  as  a  finance  lease  asset  and  as  a 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
corresponding lease liability from date of inception of the lease. Lease assets are amortised over the period 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
the  entity  is  expected  to  benefit  from  the  use  of  the  assets  or  the  term  of  the  lease,  whichever  is  shorter. 
operations until such time as sufficient revenue growth is achieved.  
Finance  lease  liabilities  are  reduced  by  the  component  of  principal  repaid.  Lease  payments  are  allocated 
between the principal component of the liability and interest expense. 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
Operating lease payments are charged to statement of profit or loss and other comprehensive income on a 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
straight-line basis over the period of  the lease term. Associated costs such as maintenance and insurance 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
are expensed as incurred. 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
(o)
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
Revenue, expenses and assets are recognised net of the amount of goods and services tax (GST), except: 
for the following reasons:  

 Goods and services tax  

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
part of the cost of acquisition of an asset or as part of an item of expense; or 
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

• 
i.  Where  the  amount  of  GST  incurred  is  not  recoverable  from  the  taxation  authority,  it  is  recognised  as 
• 
• 
• 
ii.  For receivables and payables which are recognised inclusive of GST. 
• 
The  net  amount  of  GST  recoverable  from,  or  payable  to,  the  taxation  authority  is  included  as  part  of 
receivables or payables.   
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

(d)

 Principles of consolidation 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

The  Group  derives  revenue  from  trading  technology  and  services.  To  determine  whether  to  recognise 

revenue, the Group follows a 5-step process: 

1. 

2. 

Identifying the contract with a customer 

Identifying the performance obligations  

3.  Determining the transaction price 

4.  Allocating the transaction price to the performance obligations 

5.  Recognising revenue when/as performance obligation(s) are satisfied 

The Group often enters into transactions involving a range of the Group’s products and services. In all cases, 

the total transaction price for a contract is allocated amongst the various performance obligations based on 

their relative stand-alone selling prices. The transaction price for a contract excludes any amounts collected 

on behalf of third parties.  

Revenue is recognised either at a point in time or over time, when (or as) the Group satisfies performance 

obligations by transferring the promised services to its customers.  

The  Group  recognises  contract  liabilities  for  consideration  received  in  respect  of  unsatisfied  performance 

obligations and reports these amounts as contract liabilities in the statement of financial position. Similarly, if 

the  Group  satisfies  a  performance  obligation  before  it  receives  the  consideration,  the  Group  recognises 

either a contract asset or a receivable in its statement of financial position, depending on whether something 

other than the passage of time is required before the consideration is due. 

Revenue is recognised for the major business activities as follows: 

Revenue from Trading Technology - Licence Fees 

Adslot  and  Symphony  licence  fees  are  derived  by  providing  customers  access  to  the  Group’s  technology 

platforms. The fee is based on either annual contracted amounts, the number of users, a tier system based 

on  historical  volumes  traded  on  the  platform,  and/or  resources  allocated.  The  contracts  are  ongoing  but 

cancellable  with  defined  notice  periods.  The  Group  is  expected  to  maintain  its  performance  obligations 

throughout  the  contracted  period  for  the  client  to  achieve  the  benefits  of  the  platforms.  As  per  AASB  15, 

revenue is recognised over time; since the promise to grant a licence as a performance obligation is satisfied 

over  time.  The  client  simultaneously  receives  and  consumes  the  benefit  from  the  Group’s  performance  of 

providing access to the platforms. 

Revenue from Trading Technology – Trading Fees 

Adslot Publisher revenues are recognised over time. Only the portion of the media campaign that is retained 

by  the  Group  for  their  services  is  recorded  as  revenue.  This  is  typically  a  percentage  of  the  total  media 

transacted on the Adslot platform. Where media campaigns are realised over a period a time, the portion that 

extends  beyond  the  reporting  period  is  not  taken  up  as  revenue  as  the  performance  obligations  have  not 

been satisfied. Where the funds for these campaigns are prepaid by advertisers those amounts are treated 

as  contract  liabilities  in  the  Consolidated  Statement  of  Financial  Position.  As  the  fees  are  usage-based 

revenues the revenue is recognised over time when the usage occurs and the performance obligations are 

satisfied.  

Funds collected or collectable from advertisers and due to be repaid to publisher clients are disclosed in the 

accounts  as  publisher  creditors  and  categorised  under  Trade  and  other  payables  in  the  Consolidated 

Statement of Financial Position.  

Symphony trading fees are charged for the use of the Symphony platform as a workflow solution. The fee is 

based  on  a  percentage  fee  calculated  from  the  total  transacted  value  of  campaigns.  As  per  AASB  15, 

revenue is recognised over time when the usage occurs and the performance obligations are satisfied.  

40

Adslot 2019 Annual Report

25 
31 

32 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

(p)

 Revenue recognition 

The  Group  derives  revenue  from  trading  technology  and  services.  To  determine  whether  to  recognise 
revenue, the Group follows a 5-step process: 

Identifying the contract with a customer 
Identifying the performance obligations  

1. 
2. 
3.  Determining the transaction price 
4.  Allocating the transaction price to the performance obligations 
5.  Recognising revenue when/as performance obligation(s) are satisfied 

The Group often enters into transactions involving a range of the Group’s products and services. In all cases, 
the total transaction price for a contract is allocated amongst the various performance obligations based on 
their relative stand-alone selling prices. The transaction price for a contract excludes any amounts collected 
on behalf of third parties.  

Revenue is recognised either at a point in time or over time, when (or as) the Group satisfies performance 
obligations by transferring the promised services to its customers.  

The  Group  recognises  contract  liabilities  for  consideration  received  in  respect  of  unsatisfied  performance 
obligations and reports these amounts as contract liabilities in the statement of financial position. Similarly, if 
the  Group  satisfies  a  performance  obligation  before  it  receives  the  consideration,  the  Group  recognises 
either a contract asset or a receivable in its statement of financial position, depending on whether something 
other than the passage of time is required before the consideration is due. 

Revenue is recognised for the major business activities as follows: 

Revenue from Trading Technology - Licence Fees 

Adslot  and  Symphony  licence  fees  are  derived  by  providing  customers  access  to  the  Group’s  technology 
platforms. The fee is based on either annual contracted amounts, the number of users, a tier system based 
on  historical  volumes  traded  on  the  platform,  and/or  resources  allocated.  The  contracts  are  ongoing  but 
cancellable  with  defined  notice  periods.  The  Group  is  expected  to  maintain  its  performance  obligations 
throughout  the  contracted  period  for  the  client  to  achieve  the  benefits  of  the  platforms.  As  per  AASB  15, 
revenue is recognised over time; since the promise to grant a licence as a performance obligation is satisfied 
over  time.  The  client  simultaneously  receives  and  consumes  the  benefit  from  the  Group’s  performance  of 
providing access to the platforms. 

Revenue from Trading Technology – Trading Fees 

Adslot Publisher revenues are recognised over time. Only the portion of the media campaign that is retained 
by  the  Group  for  their  services  is  recorded  as  revenue.  This  is  typically  a  percentage  of  the  total  media 
transacted on the Adslot platform. Where media campaigns are realised over a period a time, the portion that 
extends  beyond  the  reporting  period  is  not  taken  up  as  revenue  as  the  performance  obligations  have  not 
been satisfied. Where the funds for these campaigns are prepaid by advertisers those amounts are treated 
as  contract  liabilities  in  the  Consolidated  Statement  of  Financial  Position.  As  the  fees  are  usage-based 
revenues the revenue is recognised over time when the usage occurs and the performance obligations are 
satisfied.  

Funds collected or collectable from advertisers and due to be repaid to publisher clients are disclosed in the 
accounts  as  publisher  creditors  and  categorised  under  Trade  and  other  payables  in  the  Consolidated 
Statement of Financial Position.  

Symphony trading fees are charged for the use of the Symphony platform as a workflow solution. The fee is 
based  on  a  percentage  fee  calculated  from  the  total  transacted  value  of  campaigns.  As  per  AASB  15, 
revenue is recognised over time when the usage occurs and the performance obligations are satisfied.  

Adslot 2019 Annual Report

32 

41

 
 
 
 
 
 
  
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
1.  Summary of Significant Accounting Policies (Continued) 

(p) Revenue recognition (Continued)  
 Going concern 
(c)
Rendering of services 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
Service revenue is recognised at a point in time or over time based on when the performance obligations are 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
met, and the customer can realise benefit from service received without further involvement from the Group.  
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Symphony services revenue is derived as a once off Symphony activation fee or custom development work. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
The revenue is recognised at a point in time when the Group has completed its performance obligation and 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
the  customer  has  obtained  the  ability  to  direct  the  use  of,  and  obtain  substantially  all  of  the  remaining 
operations until such time as sufficient revenue growth is achieved.  
benefits from, the work carried out. 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
Website  development  revenue  is  recorded  based  on  project  delivery  revenue  over  time  as  the  project  is 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
completed. All projects are assigned percentages of project completion (based on actual work in progress) 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
and  all  website  development  revenue  applicable  to  percentage  of  incomplete  work  is  recorded  as  contract 
liabilities . As such revenue is recognised over time when the performance obligations are met and when the 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
Group receives a right to payment for performance completed to date. 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
Search Engine Optimisation and Search Engine Advertising attempts to improve search engine rankings of 
the  client’s  website  or  bid  on  certain  keywords  in  order  for  their  clickable  ads  to  appear  in  search  results. 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
These  are  ongoing contracts and can be cancelled with 90  days’  notice. The Group needs to continuously 
for the following reasons:  
manage these campaigns; as such the revenue is recognised over time as the clients simultaneously receive 
• 
the service and the Group satisfies its performance obligations. 
• 
Hosting  revenue  is  derived  for  hosting  the  client’s  websites  in  third  party  cloud  servers  managed  by  the 
• 
Group.  These  contracts  are  ongoing  and  can  be  cancelled  with  90  days’  notice.  Clients  may  pay  upfront 
• 
annually. The Group needs to continually satisfy the performance obligations of hosting the site and provide 
• 
customer support, as and when required. Therefore, revenue is recognised over time.  

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

For  Domain  Names  Registration  and  SSL  Certification  at  the  time  of  initial  activation  the  service  has  been 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
transferred in full to the customer; and the customer is able to realise benefits from services received without 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
further  involvement  from  the  Group.  Furthermore,  the  Group  separately  prices  and  sells  these  products. 
There is no further performance obligation for the Group. As such revenue needs to be recognised at a point 
in time.  

(d)
Interest revenue 

 Principles of consolidation 

Subsidiaries 
Interest revenue is recognised when it is probable that the economic benefits will flow to the Group and the 
amount can be measured reliably, taking into account the effective yield on the financial asset. 
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
Government grants 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
In  accordance  with  AASB  120,  government  grants  are  recognised  at  fair  value  where  there  is  reasonable 
over the subsidiary.   
assurance  that  the  grant  will  be  received  and  all  grant  conditions  will  be  met.  Where  appropriate  grants 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
relating to expense items are recognised as other income in reporting the related expense, over the periods 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
necessary to match the grant to the costs they are compensating. Grants relating to assets are credited to 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
deferred income and are amortised on a straight line basis over the expected lives of the assets.  
Where an entity either began or ceased to be controlled during the year, the results are included only from 
Sale of non-current assets 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 
The net gain from the sale of non-current asset sales is recognised as income at the date control of the asset 
passes to the buyer, usually when the signed contract of sale becomes unconditional. 
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

(q)

 Financial Instruments 

Recognition and derecognition 

Financial assets and financial liabilities are recognised when the Group becomes a party to the contractual 

provisions of the financial instrument and are measured initially at fair value adjusted by transactions costs, 

except for those carried at fair value through the profit or loss statement, and which are measured initially at 

fair value. Subsequent measurement of financial assets and financial liabilities are described below. 

Financial  assets  are  derecognised  when  the  contractual  rights  to  the  cash  flows  from  the  financial  asset 

expire,  or  when  the  financial  asset  and  substantially  all  the  risks  and  rewards  are  transferred.  A  financial 

liability is derecognised when it is extinguished, discharged, cancelled or expires. 

Classification and initial measurement of financial assets  

Except for those trade receivables that do not contain a significant financing component and are measured 

at the transaction price in accordance with AASB 15, all financial assets are initially measured at fair value 

adjusted for transaction costs (where applicable).  

Subsequent measurement of financial assets  

For the purpose of subsequent measurement, financial assets, other than those designated and effective as 

hedging instruments, are classified as financial assets at amortised cost. 

Classifications are determined by both:  

•  The entity’s business model for managing the financial asset; and  

•  The contractual cash flow characteristics of the financial assets.  

All income and expenses relating to financial assets that are recognised in profit or loss are presented within 

finance  costs,  finance  income  or  other  financial  items,  except  for  impairment  of  trade  receivables  which  is 

presented within other expenses.  

Financial assets at amortised cost 

Financial  assets  are  measured  at  amortised  cost  if  the  assets  meet  the  following  conditions  (and  are  not 

designated as financial assets at fair value through profit and loss):  

they are held within a business model whose objective is to hold the financial assets and collect its 

• 

• 

contractual cash flows; and 

the  contractual  terms  of  the  financial  assets  give  rise  to  cash  flows  that  are  solely  payments  of 

principal and interest on the principal amount outstanding.  

After  initial  recognition,  these  are  measured  at  amortised  cost  using  the  effective  interest  method. 

Discounting is omitted where the effect of discounting is immaterial. The Group’s cash and cash equivalents, 

trade and most other receivables fall into this category of financial instruments as well as government bonds. 

Trade and other receivables and contract assets  

The  Group  makes  use  of  a  simplified  approach  in  accounting  for  trade  and  other  receivables  as  well  as 

contract assets and records the loss allowance at the amount equal to the expected lifetime credit losses. In 

using  this  practical  expedient,  the  Group  uses  its  historical  experience,  external  indicators  and  forward-

looking information to calculate the expected credit losses.  

Trade  and  other  receivables  and  contract  assets  are  subject  to  review  at  least  at  each  reporting  date  to 

identify expected credit losses. 

other than trade and other receivables. 

At reporting date and throughout the reporting period the Group did not have any other financial instruments 

42

Adslot 2019 Annual Report

25 
33 

34 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

(q)

 Financial Instruments 

Recognition and derecognition 

Financial assets and financial liabilities are recognised when the Group becomes a party to the contractual 
provisions of the financial instrument and are measured initially at fair value adjusted by transactions costs, 
except for those carried at fair value through the profit or loss statement, and which are measured initially at 
fair value. Subsequent measurement of financial assets and financial liabilities are described below. 

Financial  assets  are  derecognised  when  the  contractual  rights  to  the  cash  flows  from  the  financial  asset 
expire,  or  when  the  financial  asset  and  substantially  all  the  risks  and  rewards  are  transferred.  A  financial 
liability is derecognised when it is extinguished, discharged, cancelled or expires. 

Classification and initial measurement of financial assets  

Except for those trade receivables that do not contain a significant financing component and are measured 
at the transaction price in accordance with AASB 15, all financial assets are initially measured at fair value 
adjusted for transaction costs (where applicable).  

Subsequent measurement of financial assets  

For the purpose of subsequent measurement, financial assets, other than those designated and effective as 
hedging instruments, are classified as financial assets at amortised cost. 

Classifications are determined by both:  

•  The entity’s business model for managing the financial asset; and  
•  The contractual cash flow characteristics of the financial assets.  

All income and expenses relating to financial assets that are recognised in profit or loss are presented within 
finance  costs,  finance  income  or  other  financial  items,  except  for  impairment  of  trade  receivables  which  is 
presented within other expenses.  

Financial assets at amortised cost 

Financial  assets  are  measured  at  amortised  cost  if  the  assets  meet  the  following  conditions  (and  are  not 
designated as financial assets at fair value through profit and loss):  

• 

• 

they are held within a business model whose objective is to hold the financial assets and collect its 
contractual cash flows; and 
the  contractual  terms  of  the  financial  assets  give  rise  to  cash  flows  that  are  solely  payments  of 
principal and interest on the principal amount outstanding.  

After  initial  recognition,  these  are  measured  at  amortised  cost  using  the  effective  interest  method. 
Discounting is omitted where the effect of discounting is immaterial. The Group’s cash and cash equivalents, 
trade and most other receivables fall into this category of financial instruments as well as government bonds. 

Trade and other receivables and contract assets  

The  Group  makes  use  of  a  simplified  approach  in  accounting  for  trade  and  other  receivables  as  well  as 
contract assets and records the loss allowance at the amount equal to the expected lifetime credit losses. In 
using  this  practical  expedient,  the  Group  uses  its  historical  experience,  external  indicators  and  forward-
looking information to calculate the expected credit losses.  

Trade  and  other  receivables  and  contract  assets  are  subject  to  review  at  least  at  each  reporting  date  to 
identify expected credit losses. 

At reporting date and throughout the reporting period the Group did not have any other financial instruments 
other than trade and other receivables. 

Adslot 2019 Annual Report

34 

43

 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
1.  Summary of Significant Accounting Policies (Continued) 

(v)

 Segment reporting 

(c)
(r)

 Going concern 
 Leasehold improvements 

The cost of improvements to leasehold properties is amortised over the unexpired period of the lease or the 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
estimated useful life of the improvement to the Group, whichever is the shorter. 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
(s)
operations until such time as sufficient revenue growth is achieved.  
Basic earnings per share 

 Earnings per share 

As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
Basic earnings per share for continuing operations and total operations attributable to members of the Group 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
are  determined  by  dividing  net  profit  after  income  tax  from  continuing  operations  and  the  net  profit 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
attributable to members of the Group respectively, excluding any costs of servicing equity other than ordinary 
shares,  by  the  weighted  average  number  of  ordinary  shares  outstanding  during  the  financial  period.    The 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
number of shares used in the calculation at any time during the period is based on the physical number of 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
shares issued. 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
Diluted earnings per share 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  
Diluted earnings per share adjusts the figures used in the determination of basic earnings per share to take 
into account the after income tax effect of interest and other financing costs associated with dilutive potential 
• 
the Group had a cash position of $8.2 million at 30 June 2019; 
ordinary  shares  and  the  weighted  average  number  of  shares  assumed  to  have  been  issued  for  no 
• 
strong Symphony licence fees to continue in FY20;  
consideration in relation to dilutive potential ordinary shares. 
• 
the ongoing cost management program; 
• 
the opportunity to implement further cost reductions; and 
• 
the ability to raise additional capital.  
(t)

 Dividends 

Provision is made for the amount of any dividend determined or recommended by the directors on or before 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
the end of the financial year but not distributed at reporting date. 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

 Impairment of assets 
 Principles of consolidation 

(u)
(d)
Goodwill  and  intangible  assets  that  have  an  indefinite  useful  life  are  not  subject  to  amortisation  and  are 
Subsidiaries 
tested  annually  for  impairment  or  more  frequently  if  events  or  changes  in  circumstances  indicate  that  they 
might be impaired. Other assets are reviewed for impairment whenever events or changes in circumstances 
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
indicate that the carrying amount may not be recoverable. An impairment loss is recognised for the amount 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
by which the asset’s carrying amount exceeds its recoverable amount. The recoverable amount is the higher 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
of an asset’s fair value less costs to sell and value in use. For the purposes of assessing impairment, assets 
over the subsidiary.   
are  grouped  at  the  lowest  levels  for  which  there  are  separately  identifiable  cash  inflows  which  are  largely 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
independent of the cash inflows from other assets or groups of assets (cash-generating units). Non-financial 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
assets other than goodwill that suffered impairment are reviewed for possible reversal of the impairment at 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
each reporting date.  
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

Operating  segments  are  reported  in  a  manner  consistent  with  the  internal  reporting  provided  to  the  chief 

operating  decision  maker.  The  chief  operating  decision  maker  has  been  identified  as  the  Chief  Executive 

Officer. 

Each  of  the  operating  segments  is  managed  separately  as  each  of  these  service  lines  requires  different 

technologies, service different clients and sells different products. All inter-segment transactions are carried 

out at arm’s length prices.  

The Group reports its segments based on geographical locations: 

•  APAC – Australia, New Zealand and Asia; 

•  EMEA – Europe, the Middle East and Africa; and 

•  The Americas – North, Central and South America. 

(w)

 Provisions, contingent assets and contingent liabilities 

Provisions for product warranties, legal disputes, onerous contracts or other claims are recognised when the 

Group has a present legal or constructive obligation as a result of a past event, it is probable that an outflow 

of economic resources will be required from the Group and amounts can be estimated reliably. The timing or 

amount of the outflow may still be uncertain. 

Restructuring  provisions  are  recognised  only  if  a  detailed  formal  plan  for  the  restructuring  exists  and 

management has either communicated the plan’s main features to those affected or started implementation. 

Provisions are not recognised for future operating losses. 

Provisions are measured at the estimated expenditure required to settle the present obligation, based on the 

most reliable evidence available at the reporting date, including the risks and uncertainties associated with 

the present obligation. Where there are a number of similar obligations, the likelihood that an outflow will be 

required  in  settlement  is  determined  by  considering  the  class  of  obligations  as  a  whole.  Provisions  are 

discounted to their present values, where the time value of money is material. 

Any  reimbursement  that  the  Group  is  virtually  certain  to  collect  from  a  third  party  with  respect  to  the 

obligation is recognised as a separate asset. However, this asset may not exceed the amount of the related 

provision. 

No  liability  is  recognised  if  an  outflow  of  economic  resources  as  a  result  of  present  obligations  is  not 

probable. Such situations are disclosed as contingent liabilities unless the outflow of resources is remote. 

(x)

 Critical accounting judgements and key sources of estimation uncertainty 

Critical judgements in applying the entity’s accounting policies 

The  following  are  the  critical  judgements  (apart  from  those  involving  estimations,  which  are  dealt  with 

below),  that  management  has  made  in  the  process  of  applying  the  Group’s  accounting  policies  and  that 

have the most significant effect on the amounts recognised in the financial statements: 

Revenue recognition 

In  web  development  and  web  hosting  business  operations,  management  assesses  stage  of  completion  of 

each project and recognises revenue in the period in which development work is undertaken. In making its 

judgement, management considered the standard duration of such contracts, stage of progress in contracts 

and commencement date of such contracts. Accordingly, management has deferred recognising some web 

development and web hosting revenue of an estimated value of services to be rendered in the future. 

44

Adslot 2019 Annual Report

25 
35 

36 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

(v)

 Segment reporting 

Operating  segments  are  reported  in  a  manner  consistent  with  the  internal  reporting  provided  to  the  chief 
operating  decision  maker.  The  chief  operating  decision  maker  has  been  identified  as  the  Chief  Executive 
Officer. 

Each  of  the  operating  segments  is  managed  separately  as  each  of  these  service  lines  requires  different 
technologies, service different clients and sells different products. All inter-segment transactions are carried 
out at arm’s length prices.  

The Group reports its segments based on geographical locations: 

•  APAC – Australia, New Zealand and Asia; 
•  EMEA – Europe, the Middle East and Africa; and 
•  The Americas – North, Central and South America. 

(w)

 Provisions, contingent assets and contingent liabilities 

Provisions for product warranties, legal disputes, onerous contracts or other claims are recognised when the 
Group has a present legal or constructive obligation as a result of a past event, it is probable that an outflow 
of economic resources will be required from the Group and amounts can be estimated reliably. The timing or 
amount of the outflow may still be uncertain. 

Restructuring  provisions  are  recognised  only  if  a  detailed  formal  plan  for  the  restructuring  exists  and 
management has either communicated the plan’s main features to those affected or started implementation. 
Provisions are not recognised for future operating losses. 

Provisions are measured at the estimated expenditure required to settle the present obligation, based on the 
most reliable evidence available at the reporting date, including the risks and uncertainties associated with 
the present obligation. Where there are a number of similar obligations, the likelihood that an outflow will be 
required  in  settlement  is  determined  by  considering  the  class  of  obligations  as  a  whole.  Provisions  are 
discounted to their present values, where the time value of money is material. 

Any  reimbursement  that  the  Group  is  virtually  certain  to  collect  from  a  third  party  with  respect  to  the 
obligation is recognised as a separate asset. However, this asset may not exceed the amount of the related 
provision. 

No  liability  is  recognised  if  an  outflow  of  economic  resources  as  a  result  of  present  obligations  is  not 
probable. Such situations are disclosed as contingent liabilities unless the outflow of resources is remote. 

(x)

 Critical accounting judgements and key sources of estimation uncertainty 

Critical judgements in applying the entity’s accounting policies 

The  following  are  the  critical  judgements  (apart  from  those  involving  estimations,  which  are  dealt  with 
below),  that  management  has  made  in  the  process  of  applying  the  Group’s  accounting  policies  and  that 
have the most significant effect on the amounts recognised in the financial statements: 

Revenue recognition 

In  web  development  and  web  hosting  business  operations,  management  assesses  stage  of  completion  of 
each project and recognises revenue in the period in which development work is undertaken. In making its 
judgement, management considered the standard duration of such contracts, stage of progress in contracts 
and commencement date of such contracts. Accordingly, management has deferred recognising some web 
development and web hosting revenue of an estimated value of services to be rendered in the future. 

Adslot 2019 Annual Report

36 

45

 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
1. 

Summary of Significant Accounting Policies (Continued) 

(y)

 New standards and interpretations issued but not effective 

(x)  Critical  accounting 
(c)
(Continued) 

 Going concern 

judgements  and  key  sources  of  estimation  uncertainty 

The  following  new  or  amendments  to  existing  standards  have  been  published  and  are  mandatory  for 

accounting periods beginning on or after 1 July 2019 or later periods, but have not yet been adopted by the 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
Key sources of estimation uncertainty 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
The  following  are  the  key  assumptions  concerning  the  future  and  other  key  estimation  uncertainty  at  the 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
reporting date, that have a significant risk of causing a material adjustment to the carrying amounts of assets 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
and liabilities within the next financial year. 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  
Impairment of goodwill and intangible assets 

Determining whether goodwill and intangible assets are impaired requires an estimation of the fair value less 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
costs to sell of the cash-generating units to which goodwill and intangible assets have been allocated. Under 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
the market-based approach for fair value less costs to sell calculations, the entity is required to estimate the 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
amount obtainable from the sale of an asset or CGU in an arm’s length transaction between knowledgeable, 
willing parties, less the costs of disposal.  
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
The  Group’s  shares  are  traded  on  the  Australian  Stock  Exchange,  and  in  the  absence  of  a  binding  sale 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
agreement, the year-end share price is used to calculate the asset’s market value.   
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
In the event the share price falls an impairment of the related intangible assets may result. 
for the following reasons:  
The  carrying  amount  of  goodwill  and  intangible  assets  at  the  reporting  date  was  $22,886,434  (2018: 
• 
the Group had a cash position of $8.2 million at 30 June 2019; 
$23,202,768) and there were no impairment losses (2018: nil) recognised during the current financial year. 
• 
strong Symphony licence fees to continue in FY20;  
Refer to Note 10 for further details. 
• 
the ongoing cost management program; 
Capitalisation of internally developed software 
• 
the opportunity to implement further cost reductions; and 
• 
the ability to raise additional capital.  
Distinguishing  the  research  and  development  phases  of  software  projects  and  determining  whether  the 
recognition  requirements  for  the  capitalisation  of  development  costs  are  met,  requires  judgement.  After 
capitalisation, management monitors whether the recognition requirements continue to be met and whether 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
there are any indicators that capitalised costs may be impaired. 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
The capitalisation of internally developed software amount for the year was $3,792,752 (2018: $3,666,409). 
Refer to Note 10 for further details.   

 Principles of consolidation 

Share based payments 
(d)
The  calculation  of  the  fair  value  of  options  issued  requires  significant  estimates  to  be  made  in  regards  to 
Subsidiaries 
several  variables  such  as  volatility  and  the  probability  of  options  reaching  their  vesting  period.  The 
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
estimations made are subject to variability that may alter the overall fair value determined. The share based 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
payment expense for the year was $118,127 (2018: $777,804). 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
Unrecognised deferred tax assets 
over the subsidiary.   
As disclosed in Note 5, the Group recognises deferred tax assets relating to temporary differences, capital 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
losses or operating losses when it is probable that they will be able to be utilised in future reporting periods. 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
Due  to  the  continuing  operating  losses,  the  Directors  have  determined  it  is  not  appropriate  to  recognise 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
deferred  tax  assets  until  a  point  in  time  where  it  is  probable  that  future  taxable  income  is  going  to  be 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
available  to  utilise  the  assets.  The  tax  benefit  of  deferred  tax  assets  not  recognised  is  $9,600,762  (2018: 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
$10,541,711). Refer to Note 5 for further details. 
the financial statements have been consistently applied by entities in the Group. 
Research and development tax concessions 
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 
A  receivable  of  $2,051,661  (2018:  $3,279,573)  has  been  recognised  in  relation  to  a  research  and 
development tax concession for the 2019 financial year. Refer to Note 8 for further details. The actual claim 
is yet to be submitted with the Australian Tax Office and therefore there remains some uncertainty in regards 
to the quantum of the concession to be received. The financial statements reflect the Directors’ estimate of 
the receivable after taking into account the likelihood of each component of the claim being received. 

Group. 

AASB 16 Leases  

balance sheet. 

AASB  16  was  issued  in  February  2016  and  is  applicable  for  reporting  periods  beginning  on  or  after  1 

January  2019.    The  new  standard  replaces  the  current  standard  AASB  117  Leases  and  for  lessees  will 

eliminate the classifications of operating leases and finance leases. The objective of AASB 16 is to improve 

transparency on financial leverage and capital employed by bringing all lease assets and liabilities onto the 

Subject to exceptions, a 'right-of-use' asset and lease liability are recognised at the commencement of the 

lease. The right-of-use asset is recognised at an amount that is equivalent to the initial measurement of the 

lease liability, adjusted for lease prepayments, lease incentives received, initial direct costs incurred, and an 

estimate of any future restoration, removal or dismantling costs.  

The  lease  liability  is  recognised  at  the  present  value  of  future  lease  payments  comprising  fixed  lease 

payments  less  incentives,  variable  lease  payments,  residual  guarantees  payable,  payment  of  purchase 

options where exercise is reasonably certain, and any anticipated termination penalties. The lease payments 

are  discounted  at  the  rate  implicit  in  the  lease,  or  where  not  readily  determinable,  the  entity's  incremental 

borrowing rate.  

The  exceptions  relate  to  short-term  leases  of  12  months  or  less  and  leases  of  low-value  assets  (such  as 

personal  computers  and  small  office  furniture)  where  an  accounting  policy  choice  exists  whereby  either  a 

'right-of-use' asset is recognised or lease payments are expensed to profit or loss as incurred.  

Straight-line operating lease expense recognition will be replaced with a depreciation charge for the leased 

asset  (included  in  operating  costs)  and  an  interest  expense  on  the  recognised  lease  liability  (included  in 

finance costs). In the earlier periods of the lease, the expenses associated with the lease under AASB 16 

will  be  higher  when  compared  to  lease  expenses  under  AASB  117.  However,  EBITDA  (Earnings  Before 

Interest, Tax, Depreciation and Amortisation) results will be improved as the operating expense is replaced 

by interest expense and depreciation in profit or loss under AASB 16. For classification within the statement 

of  cash  flows,  the  lease  payments  will  be  separated  into  both  a  principal  (financing  activities)  and  interest 

(either operating or financing activities) component.  

For lessor accounting, the standard does not substantially change how a lessor accounts for leases. 

The standard will affect primarily the accounting for the Group’s operating leases. As at the reporting date, 

the Group has non-cancellable operating lease commitments of $3,604,816, see note 19.  

A  preliminary  assessment  of  the  transition  to  AASB  16  indicates  that  majority  of  the  Group’s  operating 

leases  at  30  June  2019  will  be  exempted  from  being  classified  as  a  lease  under  AASB16  they  relate  to 

payments  for  short-term  and  low  value  leases  which  will  be  recognised  on  a  straight-line  basis  as  an 

expense in profit or loss.  

The  operating  leases  for  the  office  premises  in  Sydney  and  Melbourne  will  meet  the  definition  of  a  lease 

under AASB 16, and on adoption on 1 July 2019 the Group will recognise the lease liability and the right of 

use of an asset for these leases. 

46

Adslot 2019 Annual Report

25 
37 

38 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

(y)

 New standards and interpretations issued but not effective 

The  following  new  or  amendments  to  existing  standards  have  been  published  and  are  mandatory  for 
accounting periods beginning on or after 1 July 2019 or later periods, but have not yet been adopted by the 
Group. 

AASB 16 Leases  

AASB  16  was  issued  in  February  2016  and  is  applicable  for  reporting  periods  beginning  on  or  after  1 
January  2019.    The  new  standard  replaces  the  current  standard  AASB  117  Leases  and  for  lessees  will 
eliminate the classifications of operating leases and finance leases. The objective of AASB 16 is to improve 
transparency on financial leverage and capital employed by bringing all lease assets and liabilities onto the 
balance sheet. 

Subject to exceptions, a 'right-of-use' asset and lease liability are recognised at the commencement of the 
lease. The right-of-use asset is recognised at an amount that is equivalent to the initial measurement of the 
lease liability, adjusted for lease prepayments, lease incentives received, initial direct costs incurred, and an 
estimate of any future restoration, removal or dismantling costs.  

The  lease  liability  is  recognised  at  the  present  value  of  future  lease  payments  comprising  fixed  lease 
payments  less  incentives,  variable  lease  payments,  residual  guarantees  payable,  payment  of  purchase 
options where exercise is reasonably certain, and any anticipated termination penalties. The lease payments 
are  discounted  at  the  rate  implicit  in  the  lease,  or  where  not  readily  determinable,  the  entity's  incremental 
borrowing rate.  

The  exceptions  relate  to  short-term  leases  of  12  months  or  less  and  leases  of  low-value  assets  (such  as 
personal  computers  and  small  office  furniture)  where  an  accounting  policy  choice  exists  whereby  either  a 
'right-of-use' asset is recognised or lease payments are expensed to profit or loss as incurred.  

Straight-line operating lease expense recognition will be replaced with a depreciation charge for the leased 
asset  (included  in  operating  costs)  and  an  interest  expense  on  the  recognised  lease  liability  (included  in 
finance costs). In the earlier periods of the lease, the expenses associated with the lease under AASB 16 
will  be  higher  when  compared  to  lease  expenses  under  AASB  117.  However,  EBITDA  (Earnings  Before 
Interest, Tax, Depreciation and Amortisation) results will be improved as the operating expense is replaced 
by interest expense and depreciation in profit or loss under AASB 16. For classification within the statement 
of  cash  flows,  the  lease  payments  will  be  separated  into  both  a  principal  (financing  activities)  and  interest 
(either operating or financing activities) component.  

For lessor accounting, the standard does not substantially change how a lessor accounts for leases. 

The standard will affect primarily the accounting for the Group’s operating leases. As at the reporting date, 
the Group has non-cancellable operating lease commitments of $3,604,816, see note 19.  

A  preliminary  assessment  of  the  transition  to  AASB  16  indicates  that  majority  of  the  Group’s  operating 
leases  at  30  June  2019  will  be  exempted  from  being  classified  as  a  lease  under  AASB16  they  relate  to 
payments  for  short-term  and  low  value  leases  which  will  be  recognised  on  a  straight-line  basis  as  an 
expense in profit or loss.  

The  operating  leases  for  the  office  premises  in  Sydney  and  Melbourne  will  meet  the  definition  of  a  lease 
under AASB 16, and on adoption on 1 July 2019 the Group will recognise the lease liability and the right of 
use of an asset for these leases. 

Adslot 2019 Annual Report

38 

47

 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
1. 

Summary of Significant Accounting Policies (Continued) 

• 

• 
• 
• 

 Going concern 

(y) New standards and interpretations issued but not effective (Continued) 
(c)
The Group will adopt the standard from 1 July 2019 and will opt to apply the simplified approach.  
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
As at 1 July 2019, it is anticipated that the impact on the financial statement would be;  
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
Initial recognition; 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
right  of  use  assets  of  $2,792,597  including  the  net  book  value  of  the  leasehold  improvement  of 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
$689,499 capitalised at 30 June 2019 to be recognised, 
operations until such time as sufficient revenue growth is achieved.  
lease liabilities of $2,472,799 to be recognised, 
reversal of existing lease incentive liability of $469,411 (merging with lease liability), 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
creation of a make good provision liability of $165,859 which is the present value of estimated make 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
good cost at end of the leases, 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
reversal of the existing make good provision of $49,591 included in accrued expenses, 
increasing the retained losses by $16,557. 

If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
AASB 16 is available for early adoption but have not been applied in this financial report. 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
There are no other standards that are not yet effective and that are expected to have a material impact on 
for the following reasons:  
the Group in the current or future accounting periods.  
• 
• 
• 
• 
• 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

• 
• 

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

(d)

 Principles of consolidation 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

48

Adslot 2019 Annual Report

25 
39 

40 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

2.

Segm ent Inform ation 

2019 

Operating segments 

APAC 

EMEA  The Americas 

Total 

Revenue for services rendered (i) 

Segment result from continuing operations 

Depreciation included in segment result (Note 9) 

Amortisation included in segment result (Note 10) 

Additions to non-current assets (PP&E) (Note 9) 

 8,711,221  

 (1,971,143) 

251,096  

 4,109,086  

 23,208  

 1,228  

 -  

 3,784  

$ 

$ 

$ 

 477,541  

 (348,518) 

 650,255  

 9,839,017  

 (1,310,843) 

 (3,630,504) 

$ 

 -  

 -  

 6,573  

258,897 

 4,109,086  

 26,992  

Statement of financial position 

Segment assets 

Segment liabilities 

2018 

Operating segments 

Revenue for services rendered (i) 

Segment result from continuing operations 

Depreciation included in segment result (Note 9) 

Amortisation included in segment result (Note 10) 

Additions to non-current assets (PP&E) (Note 9) 

Statement of financial position 

Segment assets 

Segment liabilities 

 39,658,875  

 19,555,388  

 295,844  

 127,145  

 180,112  

 131,484  

 40,134,831  

 19,814,017  

APAC 

EMEA  The Americas 

Total 

$ 

$ 

$ 

$ 

 6,464,519  

 (5,591,454) 

 223,593  

 5,211,462  

 18,208  

 275,999  

 (555,384) 

 171,929  

 6,912,447  

 (1,710,534) 

 (7,857,372) 

 772  

 -  

 -  

 7,132  

 231,498  

 -  

 5,211,462  

 2,316  

 20,524  

 35,834,855  

 15,726,667  

 123,351  

 97,445  

 178,056  

 130,848  

 36,136,262  

 15,954,960  

Segment revenue reconciles to total revenue from continuing operations as follows: 

Revenue 

Total segment revenue 

Head office revenue 

Interest revenue 

9,839,017 

6,912,447 

2019 

$ 

- 

55,144 

2018 

$ 

- 

160,017 

Total revenue from continuing operations 

9,894,161 

7,072,464 

(i)  Refer to Note 3 for a description Revenue. 

 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

2.

Segm ent Inform ation 

2019 

Operating segments 

Revenue for services rendered (i) 
Segment result from continuing operations 

Depreciation included in segment result (Note 9) 
Amortisation included in segment result (Note 10) 

Additions to non-current assets (PP&E) (Note 9) 

Statement of financial position 

Segment assets 
Segment liabilities 

2018 

Operating segments 

Revenue for services rendered (i) 
Segment result from continuing operations 

Depreciation included in segment result (Note 9) 
Amortisation included in segment result (Note 10) 

Additions to non-current assets (PP&E) (Note 9) 

Statement of financial position 

Segment assets 
Segment liabilities 

APAC 

EMEA  The Americas 

Total 

$ 

$ 

$ 

$ 

 8,711,221  
 (1,971,143) 

251,096  
 4,109,086  

 23,208  

 477,541  
 (348,518) 

 650,255  
 (1,310,843) 

 1,228  
 -  

 3,784  

 6,573  
 -  

 -  

 9,839,017  
 (3,630,504) 

258,897 
 4,109,086  

 26,992  

 39,658,875  
 19,555,388  

 295,844  
 127,145  

 180,112  
 131,484  

 40,134,831  
 19,814,017  

APAC 

EMEA  The Americas 

Total 

$ 

$ 

$ 

$ 

 6,464,519  
 (5,591,454) 

 223,593  
 5,211,462  

 18,208  

 275,999  
 (555,384) 

 171,929  
 (1,710,534) 

 772  
 -  

 -  

 7,132  
 -  

 2,316  

 6,912,447  
 (7,857,372) 

 231,498  
 5,211,462  

 20,524  

 35,834,855  
 15,726,667  

 123,351  
 97,445  

 178,056  
 130,848  

 36,136,262  
 15,954,960  

Segment revenue reconciles to total revenue from continuing operations as follows: 

Revenue 

Total segment revenue 

Head office revenue 

Interest revenue 

Total revenue from continuing operations 

(i)  Refer to Note 3 for a description Revenue. 

2019 
$ 

2018 
$ 

9,839,017 

6,912,447 

- 

55,144 

- 

160,017 

9,894,161 

7,072,464 

Adslot 2019 Annual Report

40 

49

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
2019 
$ 

2018 
$ 

Segment Result 

(32,263) 

44,611 

Gain / (Loss) on foreign exchange 

As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

Income tax benefit/(expense) 
Profit/ (Loss) on sale/write off of asset 

(12,755) 
182 

732 
(3,083) 

Total segment result 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  

Interest revenue 

Other revenue 
Share option expenses 

940,825 
(777,804) 

377,468 
(118,127) 

(7,857,372) 

(3,630,504) 

160,017 

55,144 

Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
2. 

Segment Information (Continued) 

A reconciliation from segment result to operating profit before income tax is provided as follows: 
(c)

 Going concern 

based on their physical location. 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

Revenues from external customers in the Group’s domicile, Australia, as well as its major markets the USA, 

have been identified on the basis of the customer’s geographical location.  Non-current assets are allocated 

Notes to and forming part of the segment information 

Business segments 

The Group reports its segments based on geographical locations: 

• APAC – Australia, New Zealand and Asia; 

• EMEA – Europe, the Middle East and Africa; and 

• The Americas – North, Central and South America. 

Accounting policies 

described in Note 1.  

The  accounting  policies  of  the  reportable  segments  are  the  same  as  the  Group’s  accounting  policies 

Segment revenues, expenses, assets and liabilities are those that are directly attributable to a segment and 

the relevant portion that can be allocated to the segment on a reasonable basis. Segment profit represents 

the profit earned by each segment without investment revenue, finance costs and income tax expense. This 

is  the  measure  reported  to  the  chief  operating  decision  maker  for  the  purposes  of  resource  allocation  and 

assessment of segment performance. 

Segment assets include all assets used by a segment and consist primarily of operating cash, receivables, 

capitalised  R&D  and  other  intangible  assets,  net  of  related  provisions  but  do  not  include  non-current  inter-

entity assets and liabilities which are considered quasi-equity in substance. 

Segment  liabilities  consist  primarily  of  trade  and  other  creditors,  employee  benefits  and  sundry  provisions 

Segment  revenue  reported  above  represents  revenue  generated  from  external  customers.  There  were  no 

Inter segment revenue transfers or expenses to be eliminated on consolidation (2018: nil). 

Major customers 

revenue. 

The  Group  provides  services  to  and  derives  revenue  from  a  number  of  customers  across  all  the  divisions. 

The Group had certain customers whose revenue individually represented 10% or more of the Group’s total 

For the year to 30 June 2019, one customer accounted for 10% or more of revenue (2018: one).  

Other head office income/(expenses) not allocated in segment result 

If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
(11,653,319) 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

Loss before income tax from continuing operations 

(7,042,755) 

(3,692,122) 

(4,151,024) 

However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
Reportable segment assets are reconciled to total assets as follows: 
for the following reasons:  

Segment assets 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

Total segment assets 
Head office assets 
Intersegment eliminations 

• 
• 
• 
• 
• 

2019 
$ 
40,134,831 
48,085,810 
(50,106,395) 

2018 
$ 
36,136,262 
 48,289,359  
 (50,106,394) 

Total assets as per the statement of financial position 

   38,114,246 

  34,319,227 

and accruals. Segment assets and liabilities do not include income taxes. 

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
Reportable segment liabilities are reconciled to total liabilities as follows: 

Inter-segment transfers 

Segment liabilities 

(d)

 Principles of consolidation 

Total segment liabilities 
Head office liabilities 

Subsidiaries 

2019 
$ 
19,814,017 
491,016 

2018 
$ 
15,954,960 
            845,451 

Intersegment eliminations 

Total liabilities as per the statement of financial position 

         (11,829,183)  
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   
The  Group’s  Total  Revenue  and  Other  Income  (Note  3)  and  its  non-current  assets  (other  than  financial 
instruments) are divided into the following geographical areas: 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Australia (Domicile) 
USA 

23,511,419 
3,084 

24,052,355 
9,284 

6,657,110 
 171,929  

7,526,723 
650,255 

Non-Current Assets 

Non-Current Assets 

2018 
$ 

2019 
$ 

       4,971,228 

(11,787,907) 

8,517,126 

Revenue 

Revenue 

Other countries 
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

1,184,250 

2,094,651 

10,332 

9,540 

 8,013,289  

24,071,971 

23,524,043 

10,271,629 

Total 

50

Adslot 2019 Annual Report

25 
41 

42 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

Revenues from external customers in the Group’s domicile, Australia, as well as its major markets the USA, 
have been identified on the basis of the customer’s geographical location.  Non-current assets are allocated 
based on their physical location. 

Notes to and forming part of the segment information 

Business segments 

The Group reports its segments based on geographical locations: 
• APAC – Australia, New Zealand and Asia; 
• EMEA – Europe, the Middle East and Africa; and 
• The Americas – North, Central and South America. 

A ccounting policies 

The  accounting  policies  of  the  reportable  segments  are  the  same  as  the  Group’s  accounting  policies 
described in Note 1.  

Segment revenues, expenses, assets and liabilities are those that are directly attributable to a segment and 
the relevant portion that can be allocated to the segment on a reasonable basis. Segment profit represents 
the profit earned by each segment without investment revenue, finance costs and income tax expense. This 
is  the  measure  reported  to  the  chief  operating  decision  maker  for  the  purposes  of  resource  allocation  and 
assessment of segment performance. 

Segment assets include all assets used by a segment and consist primarily of operating cash, receivables, 
capitalised  R&D  and  other  intangible  assets,  net  of  related  provisions  but  do  not  include  non-current  inter-
entity assets and liabilities which are considered quasi-equity in substance. 

Segment  liabilities  consist  primarily  of  trade  and  other  creditors,  employee  benefits  and  sundry  provisions 
and accruals. Segment assets and liabilities do not include income taxes. 

Inter-segment transfers 

Segment  revenue  reported  above  represents  revenue  generated  from  external  customers.  There  were  no 
Inter segment revenue transfers or expenses to be eliminated on consolidation (2018: nil). 

Major customers 

The  Group  provides  services  to  and  derives  revenue  from  a  number  of  customers  across  all  the  divisions. 
The Group had certain customers whose revenue individually represented 10% or more of the Group’s total 
revenue. 

For the year to 30 June 2019, one customer accounted for 10% or more of revenue (2018: one).  

Adslot 2019 Annual Report

42 

51

 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
3.

Revenue and Other Incom e  

(c)

 Going concern 

2019 
$ 

2018 
$ 

4.

Expenses  

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
Revenue 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
Revenue from Trading Technology 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Revenue from Services  
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
Total revenue for services rendered  
operations until such time as sufficient revenue growth is achieved.  
Interest revenue 

8,038,425 

1,800,592 

9,839,017 

1,765,778 

5,146,669 

6,912,447 

160,017 

55,144 

Total revenue from continuing operations 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
Other income 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
Grant income 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
86,967 
Revenue from Adserving  
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
940,825 
Total Other Income 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  
Total revenue and other income 

10,271,629 

8,013,289 

377,468 

853,859 

377,468 

9,894,161 

7,072,464 

- 

• 
• 
• 
• 
• 

Revenue derived from the two product lines are described as follows: 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

Trading Technology 

Comprises  Adslot,  a  leading  global  media  trading  technology,  and  Symphony,  market-leading  workflow 
automation technology, purpose built for digital media agencies. 

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

Services 

Comprising  marketing  services  that  are  provided  by  the  Group’s  Webfirm  division  to  SME  clients  and 
project-based customisation of Trading Technology. 

(d)

 Principles of consolidation 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

52

Adslot 2019 Annual Report

25 
43 

44 

Loss before income tax includes the following specific expenses: 

Depreciation and amortisation 

Amortisation – Software development costs 

Amortisation – Leasehold improvements 

Depreciation – Computer & Equipment 

Depreciation – Plant & equipment 

Total depreciation and amortisation 

Other charges against assets 

Impairment of trade receivables 

Employee benefits expense 

Total capitalised development wages 

Employee benefits included in Share based payment expense 

Total employee benefits 

Capitalised development wages (net of related grants) 

Capitalised development wages included in the R&D grant 

Total capitalised development wages 

Rental expense – operating leases 

Foreign currency (gain) / loss included in Other expenses 

2019 

$ 

2018 

$ 

4,109,086 

163,354 

90,090 

5,453 

5,211,462 

125,802 

102,215 

3,480 

4,367,983 

5,442,959 

3,489 

4,537 

 7,817,748  

 5,288,455  

 99,726  

8,943,887 

6,068,635 

741,317 

 13,205,929  

15,753,839 

3,792,752 

1,495,703 

5,288,455 

3,666,409 

2,402,226 

6,068,635 

1,024,336 

958,707 

32,264 

             (44,611) 

Defined contribution superannuation expense included in Employee 

840,297 

1,026,983 

benefit expense 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

4.

Expenses  

Loss before income tax includes the following specific expenses: 

Depreciation and amortisation 

Amortisation – Software development costs 

Amortisation – Leasehold improvements 

Depreciation – Computer & Equipment 

Depreciation – Plant & equipment 

Total depreciation and amortisation 

Other charges against assets 

Impairment of trade receivables 

Employee benefits expense 

Total capitalised development wages 

Employee benefits included in Share based payment expense 

Total employee benefits 

Defined contribution superannuation expense included in Employee 
benefit expense 

Capitalised development wages (net of related grants) 

Capitalised development wages included in the R&D grant 

Total capitalised development wages 

Rental expense – operating leases 

Foreign currency (gain) / loss included in Other expenses 

2019 
$ 

2018 
$ 

4,109,086 

163,354 

90,090 

5,453 

5,211,462 

125,802 

102,215 

3,480 

4,367,983 

5,442,959 

3,489 

4,537 

 7,817,748  

 5,288,455  

 99,726  

8,943,887 

6,068,635 

741,317 

 13,205,929  

15,753,839 

840,297 

1,026,983 

3,792,752 

1,495,703 

5,288,455 

3,666,409 

2,402,226 

6,068,635 

1,024,336 

958,707 

32,264 

             (44,611) 

Adslot 2019 Annual Report

44 

53

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

c)  Deferred tax assets not brought to account 

In  the  course  of  periodic  reviews,  an  inconsistency  was  identified  in  relation  to  the  treatment  of  R&D 

accounting  expenditure  for  the  tax  returns  for  the  2014,  2015  and  2016  income  years.  Adjustments  have 

been  made  to  correct  the  understatement  of  the  add-back  of  R&D  accounting  expenditure,  reducing  the 

carried forward tax loss balances in each income year. These adjustments impact the deferred tax assets 

not brought to account only and do not impact the financial statements. 

Adjustment 

         1,442,834  

         1,813,806  

         1,740,723  

4,997,363 

2016 

2015 

2014 

Total  

statements. 

In January 2019 Adslot made a voluntary disclosure to AusIndustry in relation to the ineligibility of a small 

sub-set of activities in the 2016 R&D claim. This adjustment increases the carried forward tax loss balances 

by $219,923. A provision for a refund of $164,280 was included in the December 2018 interim financial 

Above adjustments have been included in the Deferred tax assets not brought to account calculations for 

2019. These tax assets will only be realised if the conditions for deductibility set out on Note 1(k) occur. 

Temporary differences 

Tax Losses: 

Operating losses 

Capital losses 

Potential tax benefit (27.5% 2018: 27.5%) 

2019 

$ 

2018 

$ 

(6,121,877) 

(5,344,713) 

40,795,482 

43,439,948 

238,258 

238,258 

34,911,863 

9,600,762 

38,333,493 

10,541,711 

The Group and its wholly-owned Australian resident entities have formed a tax-consolidated group and are 

therefore taxed as a single entity. The head entity within the tax-consolidated group is Adslot Ltd. 

Deferred  tax  liabilities  from  temporary  differences  of  $1,683,516  (2018:  $1,469,769)  have  not  been 

recognised as they have been offset with deferred tax assets of the same value.  

Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
5.
(c)

Incom e Tax Expense 

 Going concern 

2019 
$ 

2018 
$ 

(3,196,441) 

(6,932,241) 

(1,906,366) 

(11,623,422) 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
a) Numerical reconciliation of income tax expense to prima facie tax benefit 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
Loss before income tax 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
Prima facie tax benefit on loss before income tax at 27.5% (2018: 27.5%) 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
Tax effect of: 
operations until such time as sufficient revenue growth is achieved.  
Other non-allowable items 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
Share based expensed during year 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
Research and development tax concession 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
Income tax benefit attributable to entity 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
Deferred tax income relating to utilisation of unused tax losses 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
Deferred tax assets relating to tax losses not recognised  
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
Other – adjustments and net foreign exchange differences 
for the following reasons:  
Income tax benefit/(expense) attributable to entity  
• 
• 
• 
• 
• 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

b) Movement in deferred tax balances 

2,073,293 

1,297,027 

(110,514) 

(114,560) 

(564,088) 

(894,591) 

Balance at 30 June 2019 

(29,897) 

979,254 

433,327 

213,896 

20,247 

12,766 

14,661 

32,485 

- 

- 

Recognised 
Deferred tax 
in Profit & 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
liabilities 
Loss 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
$ 
$ 

Acquired in 
Business 
combination 
$ 

Balance at 
1 July 2018 
$ 

Deferred 
tax assets 
$ 

Net 
$ 

Trade and other receivables 

(125,957) 

 Principles of consolidation 

Property, plant and equipment 
(d)
Intangible assets 
Subsidiaries 
Unused tax losses 

199 

165,435 

(39,677) 

 10,496  

(17)  

(13,786)  

 3,307  

- 

- 

- 

- 

(115,461)  

 182  

 151,649  

- 

- 

- 

(36,370)  

(36,370) 

(115,461) 

182 

151,649 

- 

- 

- 

- 

- 

(36,370) 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
36,370 
Net tax (assets) / liabilities   
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

Balance at 30 June 2018 

Balance at 
1 July 2017 
$ 

Recognised 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
in Profit & 
Deferred tax 
Loss 
liabilities 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
$ 
$ 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
(115,461) 
 10,496  
Trade and other receivables 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
182 
Property, plant and equipment 
the financial statements have been consistently applied by entities in the Group. 
151,649 
(13,786)  
Intangible assets 
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
- 
Unused tax losses 
in Note 25. 
Net tax (assets) / liabilities   

Acquired in 
Business 
combination 
$ 

Deferred 
tax assets 
$ 

(115,461)  

(125,957) 

Net 
$ 

 151,649  

(36,370)  

(36,370) 

(36,370) 

(39,677) 

165,435 

 3,307  

36,370 

 182  

(17)  

199 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

54

Adslot 2019 Annual Report

25 
45 

46 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

c)  Deferred tax assets not brought to account 

In  the  course  of  periodic  reviews,  an  inconsistency  was  identified  in  relation  to  the  treatment  of  R&D 
accounting  expenditure  for  the  tax  returns  for  the  2014,  2015  and  2016  income  years.  Adjustments  have 
been  made  to  correct  the  understatement  of  the  add-back  of  R&D  accounting  expenditure,  reducing  the 
carried forward tax loss balances in each income year. These adjustments impact the deferred tax assets 
not brought to account only and do not impact the financial statements. 

2016 

2015 

2014 

Total  

Adjustment 
         1,442,834  

         1,813,806  

         1,740,723  

4,997,363 

In January 2019 Adslot made a voluntary disclosure to AusIndustry in relation to the ineligibility of a small 
sub-set of activities in the 2016 R&D claim. This adjustment increases the carried forward tax loss balances 
by $219,923. A provision for a refund of $164,280 was included in the December 2018 interim financial 
statements. 

Above adjustments have been included in the Deferred tax assets not brought to account calculations for 
2019. These tax assets will only be realised if the conditions for deductibility set out on Note 1(k) occur. 

Temporary differences 

Tax Losses: 

Operating losses 

Capital losses 

Potential tax benefit (27.5% 2018: 27.5%) 

2019 
$ 

2018 

$ 

(6,121,877) 

(5,344,713) 

40,795,482 

43,439,948 

238,258 

238,258 

34,911,863 

9,600,762 

38,333,493 

10,541,711 

The Group and its wholly-owned Australian resident entities have formed a tax-consolidated group and are 
therefore taxed as a single entity. The head entity within the tax-consolidated group is Adslot Ltd. 

Deferred  tax  liabilities  from  temporary  differences  of  $1,683,516  (2018:  $1,469,769)  have  not  been 
recognised as they have been offset with deferred tax assets of the same value.  

Adslot 2019 Annual Report

46 

55

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
$ 

$ 

2019 

2018 

1,019,587 

4,775,331 

3,755,744 

2,390,417 

8,165,544 

5,775,127 

Cash at bank and on hand 

Cash held on behalf of Publishers 

Cash and Cash Equivalents 

Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
6.

Dividends 

8.

Trade and Other Receivables  

The  Group  did  not  declare  any  dividends  in  the  current  year  or  prior  year.    There  are  no  franking  credits 
(c)
available to shareholders of the Group. 

 Going concern 

As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
Included in the Cash at Bank is $509,605 (2018: $615,289) of funds held on term deposit as guarantee for 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
our corporate credit card facilities and for the benefit of landlords under office lease agreements. 
for the following reasons:  

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
7.
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  

(i)  Based on a finding made by Innovation Australia in relation to the FY16 R&D activities, the Group expects the ATO 

to amend the R&D Tax Incentive Offset for FY16 and seek repayment of $1.5m previously paid to the Group. It is 

expected the FY19 claim will be paid less any outstanding amounts owed to the ATO at time of payment. 

(ii)  2018 balance included $116,821 erroneously received in June 2018 from a trade debtor. This amount was refunded 

in July 2018. 

The average age of the Group’s trade debtors is 40 days (2018: 49 days).     

(a) 

 Ageing of trade debtors not impaired 

Current: 

Trade debtors 

Less: Allowance for impairment 

Trade debtors not impaired 

Research and Development grant receivable (i) 

Other receivables (ii) 

Prepayments 

0 – 30 days 

31 – 60 days 

61 – 90 days 

Over 91 days 

(b) 

 Movement in the provision for impairment 

Balance at beginning of the year 

Impairment recognised during the year 

Amounts written off as uncollectible 

Amounts recovered during the year 

Balance at the end of the year 

2019 

$ 

4,260,637 

(2,782) 

4,257,855 

1,887,381 

56,165 

223,258 

2018 

$ 

2,042,744 

(2,370) 

2,040,374 

3,279,573 

(93,219) 

245,197 

6,424,659 

5,471,925 

3,034,440 

1,436,910 

4,257,855 

2,040,374 

2019 

$ 

81,287 

136,628 

1,005,500 

2019 

$ 

2,370 

2,782 

(2,370) 

- 

2,782 

2018 

$ 

255,626 

228,540 

119,298 

2018 

$ 

2,814 

2,370 

- 

(2,814) 

2,370 

In determining the recoverability of a trade receivable, the Group considers any recent history of payments 

and  the  status  of  the  projects  to  which  the  debt  relates.  No  payment  terms  have  been  renegotiated.  The 

concentration of credit  risk is limited due to  the customer base being  large  and unrelated. Accordingly,  the 

Directors believe that there is no further provision required in excess of the allowance for impairment. 

Fair value of receivables 

impairment.   

Fair  value  of  receivables  at  year  end  is  measured  to  be  the  same  as  receivables  net  of  the  allowance  for 

• 
• 
• 
• 
• 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

(d)

 Principles of consolidation 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

56

Adslot 2019 Annual Report

25 
47 

48 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

8.

Trade and Other Receivables  

Current: 
Trade debtors 

Less: Allowance for impairment 

Trade debtors not impaired 

Research and Development grant receivable (i) 

Other receivables (ii) 

Prepayments 

2019 
$ 
4,260,637 

(2,782) 

4,257,855 

1,887,381 

56,165 

223,258 

2018 
$ 
2,042,744 

(2,370) 

2,040,374 

3,279,573 

(93,219) 

245,197 

6,424,659 

5,471,925 

(i)  Based on a finding made by Innovation Australia in relation to the FY16 R&D activities, the Group expects the ATO 
to amend the R&D Tax Incentive Offset for FY16 and seek repayment of $1.5m previously paid to the Group. It is 
expected the FY19 claim will be paid less any outstanding amounts owed to the ATO at time of payment. 

(ii)  2018 balance included $116,821 erroneously received in June 2018 from a trade debtor. This amount was refunded 

in July 2018. 

The average age of the Group’s trade debtors is 40 days (2018: 49 days).     

(a) 

 Ageing of trade debtors not impaired 

0 – 30 days 

31 – 60 days 

61 – 90 days 

Over 91 days 

(b) 

 Movement in the provision for impairment 

Balance at beginning of the year 

Impairment recognised during the year 

Amounts written off as uncollectible 

Amounts recovered during the year 

Balance at the end of the year 

2019 
$ 

2018 
$ 

3,034,440 

1,436,910 

81,287 

136,628 

1,005,500 

255,626 

228,540 

119,298 

4,257,855 

2,040,374 

2019 
$ 

2,370 

2,782 

(2,370) 

- 

2,782 

2018 
$ 

2,814 

2,370 

- 

(2,814) 

2,370 

In determining the recoverability of a trade receivable, the Group considers any recent history of payments 
and  the  status  of  the  projects  to  which  the  debt  relates.  No  payment  terms  have  been  renegotiated.  The 
concentration of credit risk is limited due to the customer base being large  and unrelated. Accordingly, the 
Directors believe that there is no further provision required in excess of the allowance for impairment. 

Fair value of receivables 

Fair  value  of  receivables  at  year  end  is  measured  to  be  the  same  as  receivables  net  of  the  allowance  for 
impairment.   

Adslot 2019 Annual Report

48 

57

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
9.
(c)

Property, Plant and Equipm ent 

 Going concern 

2019 

2018 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
Leasehold improvements – at cost 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Less: Accumulated amortisation 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  

(289,915) 

(126,466) 

526,146 

816,061 

689,499 

815,965 

$ 

$ 

As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
Plant and equipment – at cost 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
Less: Accumulated depreciation 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

(84,527) 

(79,054) 

93,119 

90,307 

If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
531,109 
Computer equipment – at cost 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
Less: Accumulated depreciation 
for the following reasons:  

(399,028) 

(379,529) 

446,030 

8,592 

11,253 

• 
the Group had a cash position of $8.2 million at 30 June 2019; 
• 
strong Symphony licence fees to continue in FY20;  
Total carrying amount of property, plant and equipment 
• 
the ongoing cost management program; 
• 
the opportunity to implement further cost reductions; and 
• 
the ability to raise additional capital.  
Reconciliations of the carrying amounts of each class of property, plant and equipment at the beginning and 
end of the current financial year are set out below: 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
2019 

832,833 

601,239 

66,501 

132,081 

(d)

 Principles of consolidation 

Carrying amount at 1 July 2018 

Subsidiaries 

Additions  

Leasehold 

Plant and 

Computer 

Improvements 

Equipment 

Equipment 

$ 

$ 

$ 

 689,499  

 11,253  

 132,081  

 -  

 2,757  

 30,257  

Total 

$ 

 832,833  

 33,014  

Disposals/ Write Offs 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

Depreciation / amortisation expense 

Net foreign exchange differences 

 (258,897) 

(163,354) 

 (90,090) 

 (6,059) 

 (5,453) 

 (6,059) 

348  

 36  

312 

 -  

 -  

 -  

Carrying amount at 30 June 2019 

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
2018 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Improvements 

Equipment 

Equipment 

Leasehold 

Computer 

Plant and 

  526,145 

601,239 

66,501 

8,593 

Total 

$ 

$ 

$ 

$ 

Carrying amount at 1 July 2017 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

 196,045  

 243,744  

 24,709  

22,990  

Additions  

 792,311  

 (8,537) 

 33,456  

 817,230  

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

10.

Intangible Assets 

Internally 

Developed 

Software 

$ 

Domain 

Name 

$ 

Intellectual 

Property 

$ 

Goodwill 

$ 

Total 

$ 

Year ended 30 June 2019 

Opening net book amount 

 6,462,835  

 38,267  

 1,539,727  

 15,161,939  

 23,202,768  

Additions 

Amortisation  

3,792,752 

(2,569,359) 

 -    

 -    

 -    

   (1,539,727) 

 -    

 -    

3,792,752 

(4,109,086) 

Carrying amount at 30 June 2019 

7,686,228 

 38,267  

- 

 15,161,939  

22,886,434 

At 30 June 2019 

Cost 

Accumulated amortisation and 

impairment 

 15,400,189  

 38,267  

 29,045,251  

 15,161,939  

 59,645,646  

 (7,713,961) 

 -    

 (29,045,251) 

 -    

 (36,759,212) 

Carrying amount at 30 June 2019 

 7,686,228  

 38,267  

 -    

 15,161,939  

 22,886,434  

Internally 

Developed 

Software 

$ 

Domain 

Name 

$ 

Intellectual 

Property 

$ 

Goodwill 

$ 

Total 

$ 

Year ended 30 June 2018 

Opening net book amount 

 4,721,903  

 38,267  

4,825,712 

 15,161,939  

 24,747,821  

Additions 

Amortisation  

 3,666,409  

 (1,925,477) 

 -    

 -    

 -    

 (3,285,985) 

 -    

 -    

 3,666,409  

 (5,211,462) 

Carrying amount at 30 June 2018 

 6,462,835  

 38,267  

1,539,727 

 15,161,939  

 23,202,768  

At 30 June 2018 

Cost 

impairment 

Accumulated amortisation and 

 (5,144,602) 

 -    

 (27,505,524) 

 -    

 (32,650,126) 

 11,607,437  

 38,267  

 29,045,251  

 15,161,939  

 55,852,894  

Carrying amount at 30 June 2018 

 6,462,835  

 38,267  

 1,539,727  

 15,161,939  

 23,202,768  

Disposals/ Write Offs 

Depreciation / amortisation expense 

Net foreign exchange differences 

 -  

 (125,802) 

 (1,449) 

 (3,480) 

 1,197  

 (252) 

 (102,215) 

 (231,497) 

 -  

 10  

 3,598  

 3,608  

Carrying amount at 30 June 2018 

 689,499  

 11,253  

 132,081  

 832,833  

58

Adslot 2019 Annual Report

25 
49 

50 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

10.

Intangible Assets 

Internally 
Developed 
Software 
$ 

Domain 
Name 
$ 

Intellectual 
Property 
$ 

Goodwill 
$ 

Total 
$ 

Year ended 30 June 2019 

Opening net book amount 

 6,462,835  

 38,267  

 1,539,727  

 15,161,939  

 23,202,768  

Additions 

Amortisation  

3,792,752 

(2,569,359) 

 -    

 -    

 -    

   (1,539,727) 

 -    

 -    

3,792,752 

(4,109,086) 

Carrying amount at 30 June 2019 

7,686,228 

 38,267  

- 

 15,161,939  

22,886,434 

At 30 June 2019 

Cost 

Accumulated amortisation and 
impairment 

 15,400,189  

 38,267  

 29,045,251  

 15,161,939  

 59,645,646  

 (7,713,961) 

 -    

 (29,045,251) 

 -    

 (36,759,212) 

Carrying amount at 30 June 2019 

 7,686,228  

 38,267  

 -    

 15,161,939  

 22,886,434  

Internally 
Developed 
Software 
$ 

Domain 
Name 
$ 

Intellectual 
Property 
$ 

Goodwill 
$ 

Total 
$ 

Year ended 30 June 2018 

Opening net book amount 

 4,721,903  

 38,267  

4,825,712 

 15,161,939  

 24,747,821  

Additions 

Amortisation  

 3,666,409  

 (1,925,477) 

 -    

 -    

 -    

 (3,285,985) 

 -    

 -    

 3,666,409  

 (5,211,462) 

Carrying amount at 30 June 2018 

 6,462,835  

 38,267  

1,539,727 

 15,161,939  

 23,202,768  

At 30 June 2018 

Cost 

Accumulated amortisation and 
impairment 

 11,607,437  

 38,267  

 29,045,251  

 15,161,939  

 55,852,894  

 (5,144,602) 

 -    

 (27,505,524) 

 -    

 (32,650,126) 

Carrying amount at 30 June 2018 

 6,462,835  

 38,267  

 1,539,727  

 15,161,939  

 23,202,768  

Adslot 2019 Annual Report

50 

59

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

10.  Intangible Assets (Continued) 

Intellectual property (Continued) 

The Facilitate for Agencies (“FFA”) platform technology was acquired as part of the Facilitate Digital Holdings 

Limited  acquisition.    The  fair  value  attributable  to  the  FFA  technology  platform  intellectual  property  was 

$455,231 (2018: $455,231).  Accumulated amortisation of this asset at 30 June 2019  was $455,231 (2018: 

$455,231). This asset has been fully amortised. 

The  Directors  have  assessed  the  accounting  useful  life  of  all  of  the  above  technologies  for  accounting 

purposes  to  be  five  years.    This  assessment  has  given  regard  to  the  expected  financial  benefits  of  the 

technologies  to  be  potentially  well  beyond  a  five  year  period,  together  with  the  risk  that  competitors  could 

replicate these technologies and in light of the Group’s ongoing commitment to research and development of 

the Core IP.  

Goodwill 

has not been impaired. 

(a) Cash Generating Units (CGUs) 

The Goodwill balance relating to the acquisition of Facilitate has an attributed fair value of $15,161,939 and 

For the purpose of impairment testing, goodwill has been allocated to the group of CGUs that are expected 

to  benefit  from  the  acquisition,  being  both  the  Adslot  and  Symphony  CGUs.  A  summary  of  the  carrying 

amount of goodwill and intangible assets with indefinite useful lives is detailed below: 

2019 

2018 

Intangible assets 

with indefinite 

useful lives 

Goodwill 

$ 

$ 

- 

Goodwill 

$ 

15,161,939 

Intangible assets 

with indefinite 

useful lives 

$ 

- 

Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
10.  Intangible Assets (Continued) 

Internally Developed Software 
(c)

 Going concern 

Internally developed  software represents a number of software platforms developed within the Group.  The 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
following  table  shows  the  portion  of  platform  development  costs  that  are  capitalised  and  expensed  for  the 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
current financial year, 2019: 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
Platform 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  

R&D grants offsetting 
capitalised wages 

Net Capitalised 
Wages 

Capitalised Wages 

  Adslot Publisher and   

As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
Marketplace 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

 2,778,005  

 3,696,193  

 (918,188) 

  Symphony 

$ 

 1,592,262  

$ 

 (577,515) 

$ 

 1,014,747  

If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
The  following  table  shows  the  portion  of  platform  development  costs  that  are  capitalised  and  expensed  for 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
the prior financial year, 2018: 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
Platform 
for the following reasons:  

Capitalised Wages 

R&D grants offsetting 
capitalised wages 

Net Capitalised 
Wages 

 5,288,455  

 (1,495,703) 

 3,792,752  

• 
• 
Adslot Publisher and  
• 
Marketplace 
• 
Symphony 
• 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

1,432,707 

4,635,928 

$ 

6,068,635 

$ 

(623,227) 

(1,778,999) 

(2,402,226) 

$ 

809,480 

2,856,929 

3,666,409 

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
The Directors have assessed the accounting useful life of these internally developed software systems, for 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
accounting purposes, to be five years. This assessment has given regard to the expected financial benefits 
of the technology.  

CGU 

Adslot and Symphony CGUs 

15,161,939 

 Principles of consolidation 

Domain names 
(d)
Domain names opening carrying value of $38,267 (2018: $38,267) relates to the various domain names held 
by Webfirm and Adslot. The Directors have assessed that this intellectual property has an indefinite useful 
Subsidiaries 
life on the basis that the Directors do not believe that there is a foreseeable limit on the period over which 
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
this asset is expected to generate cash inflows for the entity.  
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
Intellectual property 
over the subsidiary.   
Adslot Technologies Pty Ltd (“Adslot”) holds valuable copyright and patent licences (“Licences”) in respect of 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
Combinatorial Auction Platform Technology (“CAP” or “Core IP”) owned by Enterprise Point Pty Ltd and its 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
controlled entities (“Enterprise”). $5,932,006 (2018: $5,932,006) of the opening balance relates to this “CAP” 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
technology. Accumulated amortisation of this asset as at 30 June 2019 was $5,932,006 (2018: $5,932,006).  
Where an entity either began or ceased to be controlled during the year, the results are included only from 
This asset has been fully amortised. 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 
QDC  IP  Technology  (“QDC”)  is  creative  ad  building  and  video  advertising  technology  with  licences  to  the 
Core IP valued at $6,466,517 (2018: $6,466,517) in the opening balance and attached to the Adslot CGU.  
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
Accumulated amortisation of this asset as at 30 June 2019 was $6,466,517 (2018: $6,466,517). This asset 
in Note 25. 
has been fully amortised. 

The  Symphony  platform  technology  was  acquired  as  part  of  the  Facilitate  Digital  Holdings  Limited 
acquisition.    The  fair  value  attributable  to  the  Symphony  technology  platform  intellectual  property  was 
$16,191,496 (2018: $16,191,496).  Accumulated amortisation of this asset at 30 June 2019 was $16,191,496 
(2018: $14,651,770). This asset was fully amortised during the year. 

60

Adslot 2019 Annual Report

25 
51 

52 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

10.  Intangible Assets (Continued) 

Intellectual property (Continued) 

The Facilitate for Agencies (“FFA”) platform technology was acquired as part of the Facilitate Digital Holdings 
Limited  acquisition.    The  fair  value  attributable  to  the  FFA  technology  platform  intellectual  property  was 
$455,231 (2018: $455,231).  Accumulated amortisation of this asset at 30 June 2019  was $455,231 (2018: 
$455,231). This asset has been fully amortised. 

The  Directors  have  assessed  the  accounting  useful  life  of  all  of  the  above  technologies  for  accounting 
purposes  to  be  five  years.    This  assessment  has  given  regard  to  the  expected  financial  benefits  of  the 
technologies  to  be  potentially  well  beyond  a  five  year  period,  together  with  the  risk  that  competitors  could 
replicate these technologies and in light of the Group’s ongoing commitment to research and development of 
the Core IP.  

Goodwill 

The Goodwill balance relating to the acquisition of Facilitate has an attributed fair value of $15,161,939 and 
has not been impaired. 

(a) Cash Generating Units (CGUs) 

For the purpose of impairment testing, goodwill has been allocated to the group of CGUs that are expected 
to  benefit  from  the  acquisition,  being  both  the  Adslot  and  Symphony  CGUs.  A  summary  of  the  carrying 
amount of goodwill and intangible assets with indefinite useful lives is detailed below: 

CGU 

2019 

2018 

Intangible assets 
with indefinite 
useful lives 
$ 

Goodwill 
$ 

Intangible assets 
with indefinite 
useful lives 
$ 

Goodwill 
$ 

Adslot and Symphony CGUs 

15,161,939 

- 

15,161,939 

- 

52 

Adslot 2019 Annual Report

61

 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
10. 

 Intangible Assets (Continued) 

11.

Trade and Other Payables 

Intellectual property (Continued) 
(c)

 Going concern 

the group of CGUs attributed to goodwill; and 

the Group’s share price (ASX: ADJ as at 30 June 2019 of $0.028); 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
(b) Impairment testing and key assumptions 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
The Group tests whether goodwill and other intangible assets have suffered any impairment in accordance 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
with the Group’s accounting policies. The recoverable amounts of assets and CGUs have been determined 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
using a fair value less costs to sell approach. The directors have assessed the fair value having regard to a 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
market-based approach and have determined the goodwill is not impaired.  
operations until such time as sufficient revenue growth is achieved.  
The directors’ determination of fair value using a market based approach is the market capitalisation of the 
Group,  less  the  value  attributed  to  business  units  that  are  not  part  of  the  group  of  CGUs  attributed  to 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
goodwill, less other net assets. 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
The most significant judgements and key assumptions pertaining to the calculation are: 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
• 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
•  a 4x valuation multiple on EBITDA to estimate the value of the business unit (Webfirm) that is not part of 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

Trade creditors 

Publisher creditors (i) 

Other creditors 

12.

  Other Liabilities  

Current: contract liabilities 

(i)  Refer to Note 1(p) for further information on publisher creditors. 

Contract liabilities relates to website development and hosting invoices that are rendered based on full contract terms at 

the contracts’ inception, however performed over stages which straddle the reporting date, licence fees billed in advance 

and advertising campaigns that have been purchased but whose delivery will occur after the reporting date.  

13.

Lease Incentives Liabilities  

Current: Lease Incentives Liability 

Non-current: Lease Incentives Liability 

14.

Provisions  

Current: Employee benefits 

Non-current: Employee benefits 

The lease agreements for some premises included a free fit-out provided by the lessor as a lease incentive. 

The assets obtained by the Group have been recognised as leasehold improvements at fair value and are 

depreciated  over  the  lease  term  (see  Note  9).  A  corresponding  liability  is  presented  as  part  of  the  lease 

liabilities and is reversed on a straight-line basis over the lease term. 

2019 

$ 

518,498 

2018 

$ 

546,024 

5,154,892 

1,514,495 

865,398 

865,224 

6,538,788 

2,925,743 

2019 

$ 

374,781 

2018 

$ 

445,491 

2019 

$ 

146,300 

323,110 

2018 

$ 

60,248 

555,463 

2019 

$ 

658,736 

439,041 

2018 

$ 

587,150 

360,763 

However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
•  costs  to  sell  including  a  transaction  fee  (3.5%  of  total  value)  plus  estimate  of  legal,  account  and  other 
for the following reasons:  

consultant costs ($200k). 

• 
The Group’s directors appointed an independent expert to review the approach adopted by management in 
• 
assessing the carrying value of the intangible assets of the Group as at 30 June 2018. The review supported 
• 
the  selection  of  methodology  and  the  assessment  of  the  value  of  the  Group  under  the  primary  quoted 
security  price  approach.  The  director’s  determined  the  same  methodology  be  adopted  for  the  tests  at  30 
• 
June 2019. 
• 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

(c) Sensitivity analysis 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
The  Group’s  share  price  forms  the  basis  of  the  market-based  approach.  A  material  adverse  change  in  the 
Group’s share price would likely result in the carrying amount exceeding the recoverable amount.  

 Principles of consolidation 

On  9  May  2019  Adslot  Limited  announced  the  successful  closing  of  a  $4.0  million  share  placement  to 
institutional and sophisticated investors. The placement is a reference point as a binding sale agreement in 
(d)
an arm’s length transaction. 
Subsidiaries 
Sensitivity  Analysis  has  been  performed  using  the  placement  offer  price  of  $0.025,  a  recalculation  of  the 
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
Costs  to  Sell  and  all  other  elements  of  the  30  June  calculation  remaining  equal.    The  result  also  shows  a 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
surplus  fair  value  over  carrying  value  of  the  intangible  assets  at  a  share  price  of  $0.025,  albeit  with  less 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
headroom.  Calculations  show  that  only  when  the  share  price  falls  below  $0.020,  and  all  other  variables 
over the subsidiary.   
remain constant,  does a deficit occur. 
All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
There are no other material sensitivities involved in the directors’ determination of fair value using a market 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
based approach.  
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

62

Adslot 2019 Annual Report

25 
53 

54 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

11.

Trade and Other Payables 

Trade creditors 

Publisher creditors (i) 

Other creditors 

(i)  Refer to Note 1(p) for further information on publisher creditors. 

12.

  Other Liabilities  

Current: contract liabilities 

2019 
$ 

518,498 

2018 
$ 

546,024 

5,154,892 

1,514,495 

865,398 

865,224 

6,538,788 

2,925,743 

2019 
$ 
374,781 

2018 
$ 
445,491 

Contract liabilities relates to website development and hosting invoices that are rendered based on full contract terms at 
the contracts’ inception, however performed over stages which straddle the reporting date, licence fees billed in advance 
and advertising campaigns that have been purchased but whose delivery will occur after the reporting date.  

13.

Lease Incentives Liabilities  

Current: Lease Incentives Liability 

Non-current: Lease Incentives Liability 

2019 
$ 

146,300 

323,110 

2018 
$ 

60,248 

555,463 

The lease agreements for some premises included a free fit-out provided by the lessor as a lease incentive. 
The assets obtained by the Group have been recognised as leasehold improvements at fair value and are 
depreciated  over  the  lease  term  (see  Note  9).  A  corresponding  liability  is  presented  as  part  of  the  lease 
liabilities and is reversed on a straight-line basis over the lease term. 

14.

Provisions  

Current: Employee benefits 

Non-current: Employee benefits 

2019 
$ 

658,736 

439,041 

2018 
$ 

587,150 

360,763 

Adslot 2019 Annual Report

54 

63

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

15.

1.  Summary of Significant Accounting Policies (Continued) 
  Contributed equity  
(c)

 Going concern 

2019 
Number 

2018 
Number 

2019 
$ 

2018 
$ 

Ordinary Shares – Fully Paid  

145,838,216 

1,284,950,994 

1,587,875,994 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
Ordinary shares participate in dividends and the proceeds on winding up of the parent entity in proportion to 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
the numbers of shares. 
operations until such time as sufficient revenue growth is achieved.  
At the shareholders meeting each ordinary share is entitled to one vote when a poll is called, otherwise each 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
shareholder has one vote on a show of hands. 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
Movements in Paid-Up Capital 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
Value 

Capital 
raising 
costs 

Number of 
shares 

Issue  
price 

138,397,710 

Balance (including Treasury shares) 

However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  
01-Jul-17 
• 
11-Oct-17 
• 
30-Jun-18 
• 
• 
• 
30-Jun18 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

Issue of shares – Performance Rights vesting 

Less: Treasury shares 

 1,284,950,994  

 1,288,006,269  

1,284,328,769 

 138,699,400  

 138,397,710  

138,287,281 

 (2,622,047) 

 (2,622,047) 

(2,619,769) 

(3,055,275) 

(301,690)  

3,677,500 

Balance 

Number 

412,119 

(2,278) 

Details 

$0.113 

Date 

-  

$ 

$ 

$ 

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
01-Jul-18 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
2,852,695 
09-Aug-18 

Balance (including Treasury shares) 

Share Placement 

 1,288,006,269  

 138,699,400  

118,000,000 

 (2,622,047) 

(97,305) 

$0.025 

Treasury Shares 

Treasury  shares  are  shares  in  Adslot  Ltd  that  are  held  by  the  Adslot  Employee  Share  Trust,  which 

administers  the  Adslot  Employee  Share  Ownership  Plan  (ESOP).  This  Trust  has  been  consolidated  in 

accordance with Note 1(d).  Shares held by the Trust on behalf of eligible employees are shown as treasury 

shares in the financial statements. Shares issued under this scheme will, subject to the provision of the Trust 

deed, rank equally in all respects and will have the same rights and entitlements as ordinary shares under 

the Constitution of the Group.  

Treasury Shares movements during the financial year are summarised below: 

Issue or 

Acquisition 

Date 

Issue Type 

Employee ESOP 

16/06/14 

Employee ESOP 

01/05/15 

Employee ESOP 

01/09/16 

Issue 

Price 

$ 

0.105 

0.090 

0.125 

Balance at 

year 

(Number) 

1,000,000 

1,942,775 

112,500 

3,055,275 

beginning of the 

Issued during 

Transfers 

Balance at end 

the year 

(Number) 

during the year 

(Number) 

of the year 

(Number) 

- 

- 

- 

- 

(1,000,000) 

(1,812,500) 

(112,500) 

130,275 

- 

- 

(2,925,000) 

130,275 

Rights over shares movements during the financial year are summarised below: 

Issue Type 

Price $ 

year (Number) 

year (Number) 

Required VWAP 

beginning of the 

during the 

the year 

(Number) 

Vested during the 

year (Number) 

of the year 

(Number) 

Balance at 

Granted 

Expired during 

Balance at end 

Rights over shares 

Rights over shares 

Rights over shares 

Rights over shares 

0.200 

0.300 

0.400 

0.500 

3,000,000 

4,000,000 

5,000,000 

5,000,000 

3,000,000 

4,000,000 

5,000,000 

5,000,000 

- 

- 

- 

- 

- 

17,000,000 

17,000,000 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

Balance 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
30-Jun19 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

1,587,875,994 

 145,838,216 

(2,970,764) 

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

64

Adslot 2019 Annual Report

25 
55 

56 

22,000,000 

160,000,000 

1,588,006,269 

(130,275) 

$0.025 

$0.025 

(18,142) 

531,858 

(233,270) 

3,766,730 

(2,970,764) 

145,850,683 

-  

(12,467) 

Share Placement 

 Principles of consolidation 

09-May-19 
(d)
30-Jun-19 
Subsidiaries 

19-Sep-18 

Share Placement 

Less: Treasury shares 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

Treasury Shares 

Treasury  shares  are  shares  in  Adslot  Ltd  that  are  held  by  the  Adslot  Employee  Share  Trust,  which 
administers  the  Adslot  Employee  Share  Ownership  Plan  (ESOP).  This  Trust  has  been  consolidated  in 
accordance with Note 1(d).  Shares held by the Trust on behalf of eligible employees are shown as treasury 
shares in the financial statements. Shares issued under this scheme will, subject to the provision of the Trust 
deed, rank equally in all respects and will have the same rights and entitlements as ordinary shares under 
the Constitution of the Group.  

Treasury Shares movements during the financial year are summarised below: 

Issue or 
Acquisition 
Date 

Issue Type 

Employee ESOP 

16/06/14 

Employee ESOP 

01/05/15 

Employee ESOP 

01/09/16 

Issue 
Price 

$ 

0.105 

0.090 

0.125 

Balance at 
beginning of the 
year 
(Number) 

1,000,000 

1,942,775 

112,500 

3,055,275 

Issued during 
the year 
(Number) 

Transfers 
during the year 
(Number) 

Balance at end 
of the year 
(Number) 

- 

- 

- 

- 

(1,000,000) 

(1,812,500) 

(112,500) 

- 

130,275 

- 

(2,925,000) 

130,275 

Rights over shares movements during the financial year are summarised below: 

Issue Type 

Rights over shares 

Rights over shares 

Rights over shares 

Rights over shares 

Required VWAP 
Price $ 

Balance at 
beginning of the 
year (Number) 

Granted 
during the 
year (Number) 

Expired during 
the year 
(Number) 

Vested during the 
year (Number) 

Balance at end 
of the year 
(Number) 

0.200 

0.300 

0.400 

0.500 

3,000,000 

4,000,000 

5,000,000 

5,000,000 

17,000,000 

- 

- 

- 

- 

- 

3,000,000 

4,000,000 

5,000,000 

5,000,000 

17,000,000 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

Adslot 2019 Annual Report

56 

65

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
15.  Contributed equity (Continued) 

 Going concern 

(c)
Performance rights movements during the financial year are summarised below: 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
Nil 
operations until such time as sufficient revenue growth is achieved.  

Balance at 
beginning of 
the year 
(Number) 

Balance at end 
of the year 
(Number) 

Forfeited 
during the 
year 
(Number) 

Issued 
during the 
year 
(Number) 

Transfers 
during the 
year 
(Number) 

Issue or 
Acquisition 
Date 

Issue Type 

Issue 
Price 

(1,925,000) 

2,125,000 

(200,000) 

01/09/16 

Performance Rights 

$ 

- 

- 

2,125,000 

- 

(1,925,000) 

(200,000) 

- 

As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
Options movements during the financial year are summarised below: 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

Exercise 
Price 

Balance at 
beginning of 
the year 
(Number) 

Issued 
during the 
year 
(Number) 

Forfeited 
during the 
year 
(Number) 

Issue Type 

Expiry Date 

$ 

However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  
Ordinary options 
04/10/21 
• 
Ordinary options 
• 
• 
Ordinary options 
• 
Ordinary options 
• 
Ordinary options 

 0.073  
the Group had a cash position of $8.2 million at 30 June 2019; 
 0.060  
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
15/05/22 
the ability to raise additional capital.  
27/05/22 

 23,500,000  

 12,700,000  

 11,400,000  

 23,500,000  

(1,300,000) 

 3,000,000  

 5,800,000  

 4,000,000  

 3,000,000  

 5,600,000  

 4,000,000  

(200,000) 

25/11/21 

25/02/22 

 0.035  

 0.034  

 0.036  

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

Exercised 
during the year 
(Number) 

Balance at end of 
the year 
(Number) 

Ordinary options 
5,800,000 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
53,300,000 

(1,500,000) 

49,000,000 

5,800,000 

5,800,000 

30/01/23 

0.060 

- 

- 

- 

- 

(d)

 Principles of consolidation 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

66

Adslot 2019 Annual Report

25 
57 

58 

16.

  Reserves  

Reserves 

Share–based payments reserve 

Foreign currency translation reserve 

Share–based payments reserve 

Opening balance 

Reclassification of Treasury Shares 

Reclassification vested Performance Rights 

Share based payment expense 

Closing balance 

Foreign currency translation reserve 

Opening balance 

Movement on currency translation 

Closing balance 

2019 

$ 

434,882 

214,267 

649,149 

2018 

$ 

605,978 

106,676 

712,654 

 605,978  

 (105,000) 

 (184,223) 

 118,127  

 279,117  

 (36,544) 

 (414,399) 

 777,804  

434,882 

605,978 

 106,676  

       110,812  

 107,591  

          (4,136) 

214,267 

106,676 

The Share-based payments reserve is used to record the value of options accounted for in accordance with 

AASB2: Share Based Payments. 

The  foreign  currency  translation  reserve  is  used  to  record  the  value  of  aggregate  movements  in  the 

translation of foreign currency in accordance with AASB 121: The Effects of Changes in Foreign Exchange 

Rates.  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

16.

  Reserves  

Reserves 

Share–based payments reserve 

Foreign currency translation reserve 

Share–based payments reserve 

Opening balance 

Reclassification of Treasury Shares 

Reclassification vested Performance Rights 

Share based payment expense 

Closing balance 

Foreign currency translation reserve 

Opening balance 

Movement on currency translation 

Closing balance 

2019 

$ 

434,882 

214,267 

649,149 

2018 

$ 

605,978 

106,676 

712,654 

 605,978  

 (105,000) 

 (184,223) 

 118,127  

 279,117  

 (36,544) 

 (414,399) 

 777,804  

434,882 

605,978 

 106,676  

       110,812  

 107,591  

          (4,136) 

214,267 

106,676 

The Share-based payments reserve is used to record the value of options accounted for in accordance with 
AASB2: Share Based Payments. 

The  foreign  currency  translation  reserve  is  used  to  record  the  value  of  aggregate  movements  in  the 
translation of foreign currency in accordance with AASB 121: The Effects of Changes in Foreign Exchange 
Rates.  

Adslot 2019 Annual Report

58 

67

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
17.

  Earnings Per Share  

18.

  Contingencies  

(c)

 Going concern 

2019 
Cents 

2018 
Cents 

In April 2019, the Group received a Certificate of Finding from Innovation and Science Australia regarding 

review of the Group’s R&D tax incentive claim for the 2016 financial year (FY16). 

Basic earnings per share 

Loss attributable to the ordinary equity holders of the Group 

(a) 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
(0.91) 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
(b) 
operations until such time as sufficient revenue growth is achieved.  

Diluted earnings per share 

(0.49) 

Loss attributable to the ordinary equity holders of the Group 

(0.91) 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

Reconciliation of earnings used on calculating earnings per share (i) 

2018 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
$ 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
(c) 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
(11,653,319) 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  

Loss from continuing operations attributable to the members of the Group used 
on calculating basic and diluted earnings per share 

2019 
$ 

(7,042,755) 

(0.49) 

• 
• 
• 
• 
• 
(d)  Weighted average number of shares used as the denominator 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

2019 
Number 

2018 
Number 

favour. 

Weighted average number of shares on issue used in the calculation of basic 
EPS  

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

1,283,691,139 

1,432,078,391 

The Certificate of Finding determined certain core and supporting activities claimed by the Group in FY16 

as non-compliant with the terms of the scheme. This opinion relates to a sub-set of activities claimed. 

The  Group  disagrees  with  the  position  provided  by  Innovation  and  Science  Australia  and  believes  the 

activities to be compliant with the terms of the scheme. In order to defend its position, the Group lodged a 

request with the Board of Innovation and Science Australia to reconsider the decision under Division 5 of 

the  IR&D  Act,  for  which  the  Group  may  ultimately  be  required  to  repay  up  to  $1,527,734  plus  potential 

penalties and interest. 

The ultimate outcome of this review is still pending and cannot be predicted with certainty.  

In order to defend its position, the Group may initiate proceedings in the Administrative Appeals Tribunal to 

dispute the finding made by Innovation Australia in relation to the FY16 claim. 

These  amounts  have  not  been  brought  to  account  as  the  potential  repayment  of  the  FY16  R&D  claim  is 

only a possible obligation that is payable contingent upon further review by up to two independent bodies 

that are outside the Group’s control.  

Based  on  the  April  2019  finding  made  by  Innovation  Australia  in  relation  to  the  FY16  R&D  claim,  it  is 

expected the ATO will amended the Research & Development Tax Incentive Offsets for the 2016 income 

year and seek repayment of amounts  previously paid to the Group in respect of the FY16 R&D Claim. The 

ATO  may  claim  interest  and  penalties  should  the  matter  be  found  in  Innovation  and  Science  Australia’s 

19.

  Com m itm ents 

Total operating lease expenditure contracted for at reporting date but not 

capitalised in the financial statements payable: 

Within 1 year 

Between 1 and 5 years 

2019 

$ 

2018 

$ 

963,533  

               917,155  

              1,874,982  

            2,687,661  

              2,838,515  

           3,604,816  

The lease commitments detailed above relate to rental premises and lease rental of printer/copier. 

Capital commitments 

The  Group  has  not  entered  any  capital  expenditure  contracts  at  reporting  date  that  are  not  recognised  as 

liabilities on the Statement of Financial Position. 

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
2018 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
Number 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
17,186,327 
the financial statements have been consistently applied by entities in the Group. 

Weighted average number of rights and options that could potentially dilute 
basic earnings per share in the future, but are not included in the calculation 
of diluted EPS because they are anti-dilutive for the period presented. 

2019 
Number 

50,428,767 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

68

Adslot 2019 Annual Report

25 
59 

60 

Weighted average number of shares on issue used in the calculation of 
diluted EPS  

1,283,691,139 
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
(i)  During 2019 and 2018 there were no discontinued operations or values attributable to minority interests.  
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

1,432,078,391 

 Principles of consolidation 

(d)
(e)  Weighted average number of shares used as the denominator 
Subsidiaries 

2019 
Number 

2018 
Number 

Operating lease commitments 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

18.

  Contingencies  

In April 2019, the Group received a Certificate of Finding from Innovation and Science Australia regarding 
review of the Group’s R&D tax incentive claim for the 2016 financial year (FY16). 

The Certificate of Finding determined certain core and supporting activities claimed by the Group in FY16 
as non-compliant with the terms of the scheme. This opinion relates to a sub-set of activities claimed. 

The  Group  disagrees  with  the  position  provided  by  Innovation  and  Science  Australia  and  believes  the 
activities to be compliant with the terms of the scheme. In order to defend its position, the Group lodged a 
request with the Board of Innovation and Science Australia to reconsider the decision under Division 5 of 
the  IR&D  Act,  for  which  the  Group  may  ultimately  be  required  to  repay  up  to  $1,527,734  plus  potential 
penalties and interest. 

The ultimate outcome of this review is still pending and cannot be predicted with certainty.  

In order to defend its position, the Group may initiate proceedings in the Administrative Appeals Tribunal to 
dispute the finding made by Innovation Australia in relation to the FY16 claim. 

These  amounts  have  not  been  brought  to  account  as  the  potential  repayment  of  the  FY16  R&D  claim  is 
only a possible obligation that is payable contingent upon further review by up to two independent bodies 
that are outside the Group’s control.  

Based  on  the  April  2019  finding  made  by  Innovation  Australia  in  relation  to  the  FY16  R&D  claim,  it  is 
expected the ATO will amended the Research & Development Tax Incentive Offsets for the 2016 income 
year and seek repayment of amounts  previously paid to the Group in respect of the FY16 R&D Claim. The 
ATO  may  claim  interest  and  penalties  should  the  matter  be  found  in  Innovation  and  Science  Australia’s 
favour. 

19.

  Com m itm ents 

Operating lease commitments 

Total operating lease expenditure contracted for at reporting date but not 
capitalised in the financial statements payable: 

Within 1 year 

Between 1 and 5 years 

2019 
$ 

2018 
$ 

963,533  

               917,155  

              1,874,982  

            2,687,661  

              2,838,515  

           3,604,816  

The lease commitments detailed above relate to rental premises and lease rental of printer/copier. 

Capital commitments 

The  Group  has  not  entered  any  capital  expenditure  contracts  at  reporting  date  that  are  not  recognised  as 
liabilities on the Statement of Financial Position. 

Adslot 2019 Annual Report

60 

69

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
$ 

$ 

96,503 

231,070 

211,503 

112,000 

115,000 

119,070 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
During the year the following fees were paid/payable to the auditor of the Group: 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Audit services 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
Audit and review of financial reports 
operations until such time as sufficient revenue growth is achieved.  
During the year the following fees were paid/payable to a related entity of the auditor 
of the Group: 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
Other services 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
Taxation compliance, GroupM compliance audit and Research and Development 
grant advice  
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
20.
(c)

  Rem uneration of auditors 
 Going concern 

2019 

2018 

The following persons were directors of the Group during the financial year: 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

21.

  Key Managem ent Personnel Disclosures 

Directors 

Mr Andrew Barlow (Executive Chairman) 

Mr Adrian Giles (Non-Executive Director) 

Mr Quentin George (Non-Executive Director) 

Ms Sarah Morgan (Non-Executive Director) 

Mr Andrew Dyer (Non-Executive Director) 

Mr Ben Dixon (Executive Director & CEO) (i)  

Other key management personnel 

The  following  persons  also  had  authority  and  responsibility  for  planning,  directing  and  controlling  the 

activities of the Group, directly or indirectly, during the financial year: 

Name 

Ms Felicity Conlan 

Mr Tom Peacock 

Mr Ian Lowe (ii) 

Position 

Chief Financial Officer and Company Secretary  

Group Commercial Director 

Former CEO  

Key management personnel compensation  

Short-term employee benefits 

Post-employment benefits 

Other long-term employee benefits 

Share based payments 

Total compensation (a) 

1,333,764 

1,357,311 

2019 

$ 

81,429 

24,764 

2018 

$ 

93,982 

12,083 

148,452 

263,233 

1,588,409 

1,726,609 

(i)  Mr Dixon was an Executive Director for the entire financial year. He was appointed as the CEO on 1 January 2019 

having performed as the interim CEO since 27 February 2018. 

(ii)  Mr  Lowe’s  resigned  as  CEO  and  Executive  Director  on  27  February  2018.  Continued  to  be  a  key  management 

personnel until 27 July 2018. 

(a) There were 9 key management personnel throughout 2019, some of whom have a part year of service 

(2018: 10). 

Business Acquisitions: 

There were no related party transactions during the year ended 30 June 2019.  

Transactions with Directors and their personally related entities: 

During the year there were no transactions with Directors and their personally related entities (2018: nil). 

However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  

• 
• 
• 
• 
• 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

(d)

 Principles of consolidation 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

70

Adslot 2019 Annual Report

25 
61 

62 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

21.

  Key Managem ent Personnel Disclosures 

Directors 

The following persons were directors of the Group during the financial year: 

Mr Andrew Barlow (Executive Chairman) 
Mr Adrian Giles (Non-Executive Director) 
Mr Quentin George (Non-Executive Director) 
Ms Sarah Morgan (Non-Executive Director) 
Mr Andrew Dyer (Non-Executive Director) 
Mr Ben Dixon (Executive Director & CEO) (i)  

Other key management personnel 

The  following  persons  also  had  authority  and  responsibility  for  planning,  directing  and  controlling  the 
activities of the Group, directly or indirectly, during the financial year: 

Name 
Ms Felicity Conlan 
Mr Tom Peacock 
Mr Ian Lowe (ii) 

Position 
Chief Financial Officer and Company Secretary  
Group Commercial Director 
Former CEO  

Key management personnel compensation  

Short-term employee benefits 

Post-employment benefits 

Other long-term employee benefits 

Share based payments 

Total compensation (a) 

2019 
$ 
1,333,764 

81,429 

24,764 

2018 
$ 
1,357,311 

93,982 

12,083 

148,452 

263,233 

1,588,409 

1,726,609 

(i)  Mr Dixon was an Executive Director for the entire financial year. He was appointed as the CEO on 1 January 2019 

having performed as the interim CEO since 27 February 2018. 

(ii)  Mr  Lowe’s  resigned  as  CEO  and  Executive  Director  on  27  February  2018.  Continued  to  be  a  key  management 

personnel until 27 July 2018. 

(a) There were 9 key management personnel throughout 2019, some of whom have a part year of service 
(2018: 10). 

Business Acquisitions: 

There were no related party transactions during the year ended 30 June 2019.  

Transactions with Directors and their personally related entities: 

During the year there were no transactions with Directors and their personally related entities (2018: nil). 

Adslot 2019 Annual Report

62 

71

 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
22.

  Share Based Paym ents 

Performance Rights over Shares 

 Going concern 

Employee Share Option Plan (ESOP) 
(c)
In  November  2012  the  Group  gained  approval  to  establish  an  employee  incentive  scheme  comprising  the 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
Adslot Limited Share Option Plan and the Adslot Employee Share Trust. 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
Awards  of  rights  to  shares  are  available  to  be  issued  to  eligible  employees  and  are  subject  to  a  two-year 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
service  period  and  if  this  service  period  is  not  met,  the  rights  to  shares  will  be  forfeited  by  the  eligible 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
employee.  Shares held by the Trust under the scheme will have voting and dividend rights, and the right to 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
participate in further issues pro-rata to all ordinary shareholders.  
operations until such time as sufficient revenue growth is achieved.  
ESOP rights to shares are valued at fair value at the date the options were granted.  
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
The  ESOP  was  replaced  by  the  Performance  Rights  over  Shares  Plan  in  financial  year  2015  and  as  such 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
there have been no new ESOP rights granted during the years ending 30 June 2015 to 30 June 2019. The 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
remaining ESOP shares vested at the end of the financial year and have subsequently been transferred to 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
the employees. 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
The following tables shows the movement of share-based compensation to employees under the ESOP for 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
the period. 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
2019 
for the following reasons:  

• 
• 
• 
• 
• 
15/06/14 

Grant 
Date 

the Group had a cash position of $8.2 million at 30 June 2019; 
Balance at 
Granted 
strong Symphony licence fees to continue in FY20;  
start of the 
during 
the ongoing cost management program; 
year 
the year 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

Transferred 
during the 
year 

Valuation 
Price $ 

Escrow 
End Date 

(Number) 

(Number) 

(Number) 

Forfeited 
during the 

year   

(Number)  

Balance at 
end of the 
year 
(Number) 

Vested at 
the end 
of the 
year 

(Number) 

15/06/15 

0.105 

250,000 

- 

(250,000) 

- 

- 

- 

15/06/14 
- 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

2016-2018 

(750,000) 

750,000 

0.105 

- 

- 

- 

1,000,000 

- 

(1,000,000) 

- 

- 

- 

Total 

Weighted average share price  

$0.105 

- 

$0.105 

- 

- 

(d)

 Principles of consolidation 

Weighted average remaining contractual life at 30 June 2019 (days) 

- 

- 

Subsidiaries 
2018 
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

Balance at 
start of the 
year 

Granted 
during 
the year 

Transferred 
during the 
year 

Forfeited 
during the 

Grant 
Date 

Escrow 
End Date 

Valuation 
Price $ 

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
15/06/14 
- 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
15/06/14 
- 
750,000 
- 
the financial statements have been consistently applied by entities in the Group. 
27/08/15 
- 
67,567 
- 
Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
Total 
- 
in Note 25. 

2016-2018 

(Number)  

1,067,567 

1,000,000 

1,000,000 

(Number) 

(Number) 

(Number) 

(Number) 

15/06/15 

07/09/17 

(67,567) 

(67,567) 

250,000 

250,000 

250,000 

750,000 

750,000 

year   

0.080 

0.105 

0.105 

- 

- 

- 

- 

- 

- 

Balance at 
end of the 
year 
(Number) 

Vested at 
the end 
of the 
year 

Weighted average share price  

$0.103 

- 

$0.080 

- 

$0.105 

$0.105 

Weighted average remaining contractual life at 30 June 2018 (days) 

- 

72

Adslot 2019 Annual Report

25 
63 

Shareholders approved at the November 2014 Annual General Meeting the creation of Performance Rights 

over  Shares  which  enables  the  Board  to  offer  eligible  employees  the  right  to  Performance  Rights  which 

convert to shares subject to the employee’s performance against certain performance criteria. No amounts 

are  paid  or  payable  by  the  recipient  on  receipt  of  the  right.  The  rights  carry  no  voting  rights.  All  rights  are 

subject to service periods which require the employees remain an employee of the Group. 

The  following  table  shows  grants  and  movements  of  share-based  compensation  to  employees  under  the 

Performance Rights over Shares Plan during the current financial year: 

2019 

2018 

Grant 

Date 

Assessme

nt period 

Valuation 

Price $ 

Balance at 

start of the 

year 

Granted 

during 

the year 

Transferred 

during the 

year 

Forfeited 

during the 

year   

Balance at 

end of the 

year 

Vested at 

the end of 

the year 

(Number) 

(Number) 

 (Number) 

(Number)  

(Number) 

(Number) 

01/09/16 

2 years 

0.125 

2,125,000 

(1,925,000) 

(200,000) 

Total 

2,125,000 

(1,925,000) 

(200,000)) 

No Performance Rights over Shares were granted during the financial year 2019. 

Balance at 

start of the 

year 

Granted 

during 

the year 

Transferred 

during the 

year 

Forfeited 

during the 

year   

Balance at 

end of the 

year 

Vested at 

the end of 

the year 

(Number) 

(Number) 

 (Number) 

(Number)  

(Number) 

(Number) 

Grant 

Date 

Assessme

nt period 

Valuation 

Price $ 

26/08/15 

27/06/16 

01/09/16 

01/09/16 

Total 

2 years 

2 years 

1 year 

2 years 

0.074 

0.100 

0.125 

0.125 

1,090,000 

400,000 

250,000 

7,500,000 

9,240,000 

(790,000) 

(400,000) 

(250,000) 

(300,000) 

- 

- 

(2,437,500) 

(2,937,500) 

2,125,000 

(3,877,500) 

(3,237,500) 

2,125,000 

No Performance Rights over Shares were granted during the financial year 2018. 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

64 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

Performance Rights over Shares 

Shareholders approved at the November 2014 Annual General Meeting the creation of Performance Rights 
over  Shares  which  enables  the  Board  to  offer  eligible  employees  the  right  to  Performance  Rights  which 
convert to shares subject to the employee’s performance against certain performance criteria. No amounts 
are  paid  or  payable  by  the  recipient  on  receipt  of  the  right.  The  rights  carry  no  voting  rights.  All  rights  are 
subject to service periods which require the employees remain an employee of the Group. 

The  following  table  shows  grants  and  movements  of  share-based  compensation  to  employees  under  the 
Performance Rights over Shares Plan during the current financial year: 

2019 

Grant 
Date 

Assessme
nt period 

Valuation 
Price $ 

Balance at 
start of the 
year 

Granted 
during 
the year 

Transferred 
during the 
year 

Forfeited 
during the 

year   

Balance at 
end of the 
year 

Vested at 
the end of 
the year 

(Number) 

(Number) 

 (Number) 

(Number)  

(Number) 

(Number) 

01/09/16 

2 years 

0.125 

2,125,000 

Total 

2,125,000 

- 

- 

(1,925,000) 

(200,000) 

(1,925,000) 

(200,000)) 

- 

- 

- 

- 

No Performance Rights over Shares were granted during the financial year 2019. 

2018 

Grant 
Date 

Assessme
nt period 

Valuation 
Price $ 

Balance at 
start of the 
year 

Granted 
during 
the year 

Transferred 
during the 
year 

Forfeited 
during the 

year   

Balance at 
end of the 
year 

Vested at 
the end of 
the year 

(Number) 

(Number) 

 (Number) 

(Number)  

(Number) 

(Number) 

26/08/15 

27/06/16 

01/09/16 

01/09/16 

Total 

2 years 

2 years 

1 year 

2 years 

0.074 

0.100 

0.125 

0.125 

1,090,000 

400,000 

250,000 

7,500,000 

9,240,000 

- 

- 

- 

- 

- 

(790,000) 

(400,000) 

(250,000) 

(300,000) 

- 

- 

- 

- 

- 

(2,437,500) 

(2,937,500) 

2,125,000 

(3,877,500) 

(3,237,500) 

2,125,000 

- 

- 

- 

- 

- 

No Performance Rights over Shares were granted during the financial year 2018. 

Adslot 2019 Annual Report

64 

73

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
22.  Share Based Payments (continued) 

Employee Option Plan  

Rights over Shares 
(c)

 Going concern 

Upon  commencement  of  employment  (8  October  2012)  Mr  Lowe  was  granted  the  right  to  receive  the 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
following  shares  after  the  share  price  of  the  Group  trades  above  a  30-day  volume-weighted  average  price 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
(VWAP)  as  per  the  table  below.  Each  right  would  convert  into  one  ordinary  share  of  Adslot  Ltd  when  the 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
VWAP criteria is met. In the event of a Change of Control of the Group some of these Rights would vest on a 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
sliding scale between the take over price and required VWAP of the next eligible series. 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
No  amounts  are  paid  or  payable  by  the  recipient  on  receipt  of  the  right.  The  rights  carry  no  voting  rights.  
operations until such time as sufficient revenue growth is achieved.  
Some  rights  are  subject  to  escrow  per  the  below  table  and  all  rights  are  subject  to  Mr  Lowe  remaining  an 
employee of the Group. 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
No Rights over Shares were issued in 2019 (2018: nil). These shares were forfeited with the departure of Mr 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
Lowe  during  the  year.  The  following  tables  shows  movement  in  the  Rights  over  Shares  for  the  current 
financial year (no change in the last two years): 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
2019 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
Balance at 
end of the 
year 

Balance at 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
start of the 
for the following reasons:  
year 

Granted 
during the 
year 

Forfeited 
during 
the year 

Vested 
during 
the year 

Valuation 

Required 
VWAP 
Price 
$ 

Escrow 
Required 
from 
the Group had a cash position of $8.2 million at 30 June 2019; 
award 
$ 
strong Symphony licence fees to continue in FY20;  
2 years 
64,500 
the ongoing cost management program; 
66,000 
- 
4,000,000 
the opportunity to implement further cost reductions; and 
- 
5,000,000 
the ability to raise additional capital.  

• 
Issue Date 
• 
8-Oct-2012 
• 
• 
• 

(Number) 
3,000,000 

Price              

8-Oct-2012 

8-Oct-2012 

73,000 

0.40 

0.20 

0.30 

8-Oct-2012 

0.50 

- 

63,500 

5,000,000 

(Number) 
- 

(Number) 
- 

(Number) 
3,000,000 

(Number) 
- 

- 

- 

- 

- 

- 

- 

4,000,000 

5,000,000 

5,000,000 

- 

- 

- 

Total 

Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
17,000,000 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

17,000,000 

267,000 

- 

- 

- 

2018 

(d)

 Principles of consolidation 

Subsidiaries 

Required 
VWAP 
Price 
$ 

Escrow 
Required 
from 
award 
2 years 

Valuation 

Price              

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
Issue Date 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
8-Oct-2012 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

(Number) 
3,000,000 

(Number) 
3,000,000 

(Number) 
- 

(Number) 
- 

(Number) 
- 

$ 
64,500 

8-Oct-2012 

4,000,000 

4,000,000 

66,000 

0.30 

0.20 

- 

- 

- 

- 

Balance at 
start of the 
year 

Granted 
during the 
year 

Vested 
during 
the year 

Forfeited 
during 
the year 

Balance at 
end of the 
year 

8-Oct-2012 

0.40 

- 

73,000 

5,000,000 

- 

- 

- 

5,000,000 

0.50 

8-Oct-2012 

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
17,000,000 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

17,000,000 

5,000,000 

5,000,000 

267,000 

63,500 

Total 

- 

- 

- 

- 

- 

- 

- 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

74

Adslot 2019 Annual Report

25 
65 

66 

Shareholders approved at the November 2017 Annual General Meeting the creation of Incentive Option Plan 

which enables the Board to offer eligible employees and directors the right to options which can be exercised 

to shares subject to the certain vesting criteria.  

The objective of the Option Plan is to attract, motivate and retain key employees and it is considered by the 

Group that the adoption of the Option Plan and the future issue of Options under the Option Plan will provide 

selected employees and directors with the opportunity to participate in the future growth of the Group. 

No amounts are paid or payable by the recipient on the receipt of the options. The options carry no voting 

rights. All options are subject to service periods which require the employees remain an employee or Director 

The  following  table  shows  grants  and  movements  of  share-based  compensation  to  employees  under  the 

Employee Option Plan during the current financial year: 

or the Group. 

2019 

Balance at 

Exercise 

start of the 

Price 

year 

Granted 

during 

the year 

Exercised 

during the 

Lapsed 

Forfeited 

during the 

during the 

Balance at 

end of the 

year 

year 

year 

year 

Vested and 

exercisable 

at the end of 

the year 

 $ 

(Number) 

(Number)  

(Number) 

(Number) 

(Number) 

(Number) 

(Number) 

Grant 

Date 

Expiry 

Date 

05/10/17 

04/10/21 

 0.073  

 3,000,000  

26/11/17 

25/11/21 

 0.060  

 5,800,000  

26/02/18 

25/02/22 

 0.035  

23,500,000  

16/05/18 

15/05/22 

 0.034  

12,700,000  

28/05/18 

27/05/22 

 0.036  

 4,000,000  

- 

 -  

-  

-  

-  

31/01/19 

30/01/23 

0.060 

- 

5,800,000 

 3,000,000  

(200,000) 

 5,600,000  

 23,500,000  

 23,500,000  

(1,300,000) 

 11,400,000  

 11,400,000  

 4,000,000  

3,000,000 

5,800,000 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

Total 

49,000,000 

5,800,000 

(1,500,000) 

53,300,000 

37,900,000 

Weighted average exercise 

price 

$0.040 

$0.060 

$0.037 

$0.042 

$0.035 

The options are valued using the Black-Scholes pricing model. The model inputs for options granted during 

the year ended 30 June 2019 included: 

Model Input 

Grant Date 

Expiry Date 

Exercise Price $ 

5-day VWAP at Grant Date $ 

Expected Volatility 

Risk Free Interest rate 

OP # 191 

30/01/19 

30/01/23 

0.060 

0.041 

92.93% 

0.99% 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

Employee Option Plan  

Shareholders approved at the November 2017 Annual General Meeting the creation of Incentive Option Plan 
which enables the Board to offer eligible employees and directors the right to options which can be exercised 
to shares subject to the certain vesting criteria.  

The objective of the Option Plan is to attract, motivate and retain key employees and it is considered by the 
Group that the adoption of the Option Plan and the future issue of Options under the Option Plan will provide 
selected employees and directors with the opportunity to participate in the future growth of the Group. 

No amounts are paid or payable by the recipient on the receipt of the options. The options carry no voting 
rights. All options are subject to service periods which require the employees remain an employee or Director 
or the Group. 

The  following  table  shows  grants  and  movements  of  share-based  compensation  to  employees  under  the 
Employee Option Plan during the current financial year: 

2019 

Exercise 
Price 

Balance at 
start of the 
year 

Granted 
during 
the year 

Exercised 
during the 
year 

Lapsed 
during the 
year 

Forfeited 
during the 
year 

Balance at 
end of the 
year 

Vested and 
exercisable 
at the end of 
the year 

 $ 

(Number) 

(Number)  

(Number) 

(Number) 

(Number) 

(Number) 

(Number) 

Grant 
Date 

Expiry 
Date 

05/10/17 

04/10/21 

 0.073  

 3,000,000  

26/11/17 

25/11/21 

 0.060  

 5,800,000  

26/02/18 

25/02/22 

 0.035  

23,500,000  

16/05/18 

15/05/22 

 0.034  

12,700,000  

28/05/18 

27/05/22 

 0.036  

 4,000,000  

- 

 -  

-  

-  

-  

31/01/19 

30/01/23 

0.060 

- 

5,800,000 

Total 

49,000,000 

5,800,000 

Weighted average exercise 
price 

$0.040 

$0.060 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

 3,000,000  

(200,000) 

 5,600,000  

- 

- 

- 

 23,500,000  

 23,500,000  

(1,300,000) 

 11,400,000  

 11,400,000  

- 

- 

 4,000,000  

3,000,000 

5,800,000 

- 

(1,500,000) 

53,300,000 

37,900,000 

$0.037 

$0.042 

$0.035 

The options are valued using the Black-Scholes pricing model. The model inputs for options granted during 
the year ended 30 June 2019 included: 

Model Input 

Grant Date 

Expiry Date 

Exercise Price $ 

5-day VWAP at Grant Date $ 

Expected Volatility 

Risk Free Interest rate 

OP # 191 

30/01/19 

30/01/23 

0.060 

0.041 

92.93% 

0.99% 

Adslot 2019 Annual Report

66 

75

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
22.  Share Based Payments (continued) 

23.

  Cash Flow reconciliation 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

$ 

Total 

Weighted average exercise 
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
$0.035 
price 
for the following reasons:  

$0.040 

$0.040 

$0.041 

27/05/22 

2,000,000 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
28/05/18 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
3,000,000 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

(3,000,000) 

 4,000,000  

49,000,000 

 4,000,000  

52,000,000 

 0.036  

25/11/21 

- 
26/11/17 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
26/02/18 
- 
- 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
1,000,000 
- 
16/05/18 

 25,750,000  

 12,700,000  

 23,500,000  

 12,700,000  

(2,250,000) 

 5,800,000  

 6,550,000  

(750,000) 

25/02/22 

15/05/22 

 0.060  

 0.035  

 0.034  

 Going concern 

(c)
2018 
Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
Vested and 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
exercisable 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
at the end of 
the year 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
(Number) 
(Number) 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  
05/10/17 
- 

Balance at 
start of the 
year 

Balance at 
end of the 
year 

Exercised 
during the 
year 

Granted 
during the 
year 

Forfeited 
during the 
year 

Lapsed 
during the 
year 

Exercise 
Price  

Expiry 
Date 

Grant 
Date 

 3,000,000  

 3,000,000  

(Number)  

(Number) 

(Number) 

(Number) 

(Number) 

4/10/21 

 0.073  

Reconciliation of Net Cash Flows from Operating Activities to Loss for the 

Adjustment from adoption of AASB 15 (movement in contract liabilities) 

year 

Add/(less) non-cash and other items: 

Loss for the year after income tax 

Depreciation and amortisation 

Cash Based: Depreciated Leasehold Fitout 

Share based payment 

Impairment of receivables 

(Profit)/Loss on asset write off 

Unrealised foreign currency loss / (gain) 

Movements in receivables relating to investing activities 

Changes in assets and liabilities (net of effects of acquisition and disposal of 

entities) 

(Increase)/Decrease in receivables 

(Decrease)/Increase in payables and other provisions 

Net cash outflow from operating activities 

24.

  Financial Risk Managem ent 

2019 

$ 

2018 

$ 

(7,042,755) 

 (11,653,319) 

(85,125) 

4,367,983 

(146,300) 

118,127 

3,489 

3,083 

(31,327) 

(1,036,515) 

- 

 5,442,959  

 (107,260) 

 777,804  

 4,537  

 (182) 

 15,908  

480,280 

(952,734) 

(786,304) 

3,692,199 

551,744 

(1,109,875) 

     (5,273,833) 

The  Group’s  operations  expose  it  to  various  financial  risks  including  market,  credit,  liquidity  and  cash  flow 

risks. Risk management programmes and policies are employed to mitigate the potential adverse effects of 

these exposures on the results of the Group. 

Financial risk management is carried out by the Chief Financial Officer with oversight provided by the Audit & 

Risk Committee and Board.    

(a) Market risks 

cash and cash equivalents.  

(b)  Credit risk 

Market  risks  include  foreign  exchange  risk,  interest  rate  risk  and  other  price  risk.  The  Group’s  activities 

expose it to the financial risks of changes in foreign currency, interest rate risk relating to interest earned on 

Disclosures  relating  to  foreign  currency  risks  are  covered  in  Note  24(d)  and  interest  rate  risk is  covered  in 

Note  24(e).  The  Group  does  not  have  formal  policies  that  address  the  risks  associated  with  changes  in 

interest rates or changes in fair values on available-for-sale financial assets.      

Credit risk represents the loss that would be recognised if counterparties failed to perform as contracted. 

The credit risk on financial assets, other than investments, of the Group which have been recognised in the 

Consolidated Statement of Financial Position is the carrying amount net of any provision for doubtful debts. 

The  Group  has  no  significant  concentrations  of  credit  risk.  As  disclosed  in  Note  8(a),  ‘Impairment  of 

receivables’,  the  Group  has  policies  in  place  to  ensure  that  sales  of  services  are  made  to  customers  with 

appropriate credit history.   Before accepting any new customers, the Group internally reviews the potential 

customer’s credit quality.  A substantial deposit on contract in website development and hosting segment of 

the Group mitigates initial credit risk. 

• 
The options are valued using the Black-Scholes pricing model. The model inputs for options granted during 
• 
the year ended 30 June 2018 included: 
• 
• 
Model Input 
• 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

OP # 18-5 

OP # 18-3 

OP # 18-4 

OP # 18-1 

OP # 18-2 

Grant Date 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
27/05/22 
Expiry Date 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
0.036 
Exercise Price $ 

04/10/21 

25/11/21 

25/02/22 

15/05/22 

05/10/17 

26/11/17 

16/05/18 

26/02/18 

28/05/18 

0.035 

0.034 

0.073 

0.060 

5-day VWAP at Grant Date $ 

Expected Volatility 

Risk Free Interest rate 
(d)

 Principles of consolidation 

0.050 

62.62% 

1.83% 

0.041 

61.92% 

1.83% 

0.024 

69.20% 

1.99% 

0.023 

85.12% 

2.02% 

0.025 

86.58% 

2.02% 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

76

Adslot 2019 Annual Report

25 
67 

68 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

23.

  Cash Flow reconciliation 

Reconciliation of Net Cash Flows from Operating Activities to Loss for the 
year 

Add/(less) non-cash and other items: 

Loss for the year after income tax 

Adjustment from adoption of AASB 15 (movement in contract liabilities) 

Depreciation and amortisation 

Cash Based: Depreciated Leasehold Fitout 

Share based payment 

Impairment of receivables 

(Profit)/Loss on asset write off 

Unrealised foreign currency loss / (gain) 

Movements in receivables relating to investing activities 

Changes in assets and liabilities (net of effects of acquisition and disposal of 
entities) 

(Increase)/Decrease in receivables 

(Decrease)/Increase in payables and other provisions 

Net cash outflow from operating activities 

24.

  Financial Risk Managem ent 

2019 
$ 

2018 
$ 

(7,042,755) 

 (11,653,319) 

(85,125) 

4,367,983 

(146,300) 

118,127 

3,489 

3,083 

(31,327) 

(1,036,515) 

- 

 5,442,959  

 (107,260) 

 777,804  

 4,537  

 (182) 

 15,908  

480,280 

(952,734) 

(786,304) 

3,692,199 

551,744 

(1,109,875) 

     (5,273,833) 

The  Group’s  operations  expose  it  to  various  financial  risks  including  market,  credit,  liquidity  and  cash  flow 
risks. Risk management programmes and policies are employed to mitigate the potential adverse effects of 
these exposures on the results of the Group. 

Financial risk management is carried out by the Chief Financial Officer with oversight provided by the Audit & 
Risk Committee and Board.    

(a) Market risks 

Market  risks  include  foreign  exchange  risk,  interest  rate  risk  and  other  price  risk.  The  Group’s  activities 
expose it to the financial risks of changes in foreign currency, interest rate risk relating to interest earned on 
cash and cash equivalents.  

Disclosures  relating  to  foreign  currency  risks  are  covered  in  Note  24(d)  and  interest  rate  risk is  covered  in 
Note  24(e).  The  Group  does  not  have  formal  policies  that  address  the  risks  associated  with  changes  in 
interest rates or changes in fair values on available-for-sale financial assets.      

(b)  Credit risk 

Credit risk represents the loss that would be recognised if counterparties failed to perform as contracted. 

The credit risk on financial assets, other than investments, of the Group which have been recognised in the 
Consolidated Statement of Financial Position is the carrying amount net of any provision for doubtful debts. 

The  Group  has  no  significant  concentrations  of  credit  risk.  As  disclosed  in  Note  8(a),  ‘Impairment  of 
receivables’,  the  Group  has  policies  in  place  to  ensure  that  sales  of  services  are  made  to  customers  with 
appropriate credit history.   Before accepting any new customers, the Group internally reviews the potential 
customer’s credit quality.  A substantial deposit on contract in website development and hosting segment of 
the Group mitigates initial credit risk. 

Adslot 2019 Annual Report

68 

77

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

24.  Financial Risk Management (Continued) 
1.  Summary of Significant Accounting Policies (Continued) 

24.  Financial Risk Management (Continued) 

The Group held the following financial assets with potential credit risk exposure: 
(c)

 Going concern 

Financial assets  

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  

2019 
$ 
  8,165,544 

2018 
$ 
 4,775,331  

Trade debtors and Other receivables (Note 8) 

Cash and cash equivalents 

  5,471,925 

6,424,659 

As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
(c)  Liquidity risk 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

14,590,203 

10,247,256 

Financial liabilities 

If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

Trade and other payables 

However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  

2019 
$ 
6,538,788 

2018 
$ 
2,925,743 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

• 
Prudent  liquidity  risk  management  implies  maintaining  sufficient  cash  and  marketable  securities,  the 
• 
availability of funding through an adequate amount of committed credit facilities and the ability to close-out 
• 
market  positions.  Due  to  the  dynamic  nature  of  the  underlying  business,  the  Board  aims  at  maintaining 
• 
flexibility in funding by keeping committed credit lines and sufficient cash available.  
• 
All financial liabilities are expected to be settled within 12 months of the reporting date, per the contractual 
terms of the obligations. 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
(d)  Foreign currency risk 

 Principles of consolidation 

Most  of  the  Group’s  transactions  are  carried  out  in  Australian  Dollars  (AUD).    Exposures  to  currency 
exchange rates arise from the Group’s overseas operations which are primarily denominated  in US dollars 
(USD),  Pound  Sterling  (GBP),  Euros  (EUR),  New  Zealand  dollars  (NZD),  Chinese  Yuan  (CNY)  and 
(d)
Malaysian Ringgit (MYR). 
Subsidiaries 
Foreign currency exposure is monitored by the Board on a periodic basis.   
The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
Foreign  currency  denominated  financial  assets  and  liabilities  which  expose  the  Group  to  currency  risk  are 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
disclosed  below.    The  amounts  shown  are  those  reported  to  key  management  translated  into  AUD  at  the 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
closing rate: 
over the subsidiary.   

USD 
A$ 

GBP 
A$ 

EUR 
A$ 

30 June 2019 

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Financial Liabilities  

Financial Assets  

 (4,670,052) 

 7,473,794  

 (365,601) 

 (105,015) 

 310,516  

 159,241  

 (34,406) 

 47,189  

 63,779  

 (6,511) 

 2,746  

 -    

CNY 
A$ 

MYR 
A$ 

NZD 
A$ 

 Total Exposure  

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 
30 June 2018 

 2,803,742  

 (55,085) 

 54,226  

 57,268  

 12,783  

 2,746  

Financial Assets  

    1,716,774  

           78,689  

           91,938  

           40,636  

           31,220  

             3,857  

Financial Liabilities  

(796,334) 

(193,004) 

(44,996) 

(1,452) 

    (29,907) 

                 -    

 Total Exposure  

920,440  

   (114,315) 

           46,942  

           39,184  

             1,313  

             3,857  

78

Adslot 2019 Annual Report

25 
69 

70 

The following table illustrates the sensitivity on profit and equity in relation to the Group’s financial assets and 

liabilities and the USD/AUD exchange rate, GBP/AUD exchange rate, EUR/AUD exchange rate, NZD/AUD 

exchange rate and CNY/AUD exchange rate ‘all other things being equal’.  It assumes a +/- 10% change of 

the following exchange rates for the year ended 30 June 2019 (30 June 2018:10%). 

These percentages have been determined based on the average market volatility in exchange rates in the 

previous 12 months. There is no Equity exposure to foreign currency risk. 

30 June 2019 

USD 

A$ 

GBP 

A$ 

EUR 

A$ 

Impact on Profit 

 (250,745) 

 15,674  

 (6,185) 

 -    

Impact on Reserves 

 (4,141) 

 (10,666) 

 1,255  

 (5,206) 

CNY 

A$ 

 (357) 

 (805) 

MYR 

Total 

A$ 

A$ 

 (250) 

 (241,863) 

 -    

 (19,563) 

Impact on Equity 

 (254,886) 

 5,008  

 (4,930) 

 (5,206) 

 (1,162) 

 (250) 

 (261,426) 

+10% 

NZD 

A$ 

30 June 2018 

Impact on Profit 

  (131,245) 

  (4,318) 

(2,091) 

               -    

(373) 

(351) 

(138,378) 

Impact on Reserves 

47,569  

14,710  

(2,176) 

(3,562) 

254  

               -    

56,795  

Impact on Equity 

 (83,676) 

 10,392  

 (4,267) 

 (3,562) 

 (119) 

 (351) 

 (81,583) 

30 June 2019 

USD 

A$ 

GBP 

A$ 

Impact on Profit 

 306,466  

 (19,157) 

Impact on Reserves 

 5,061  

 13,037  

 (1,535) 

CNY 

MYR 

Total 

A$ 

 437  

 983  

A$ 

 305  

A$ 

 295,611  

 -    

 23,909  

Impact on Equity 

 311,527  

 (6,120) 

 6,025  

 1,420  

 305  

 319,520  

EUR 

A$ 

 7,560  

-10% 

NZD 

A$ 

 -    

 6,363  

 6,363  

30 June 2018 

Impact on Profit 

 160,410  

 5,278  

Impact on Reserves 

 (58,139) 

 (17,980) 

Impact on Equity 

 102,271  

 (12,702) 

 2,556  

 2,660  

 5,216  

 -    

 4,354  

 4,354  

 456  

 (310) 

 146  

 429  

 169,129  

 -    

 (69,415) 

 429  

 99,714  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

24.  Financial Risk Management (Continued) 

The following table illustrates the sensitivity on profit and equity in relation to the Group’s financial assets and 
liabilities and the USD/AUD exchange rate, GBP/AUD exchange rate, EUR/AUD exchange rate, NZD/AUD 
exchange rate and CNY/AUD exchange rate ‘all other things being equal’.  It assumes a +/- 10% change of 
the following exchange rates for the year ended 30 June 2019 (30 June 2018:10%). 

These percentages have been determined based on the average market volatility in exchange rates in the 
previous 12 months. There is no Equity exposure to foreign currency risk. 

30 June 2019 

USD 

A$ 

GBP 

A$ 

EUR 

A$ 

+10% 

NZD 

A$ 

Impact on Profit 

 (250,745) 

 15,674  

 (6,185) 

 -    

Impact on Reserves 

 (4,141) 

 (10,666) 

 1,255  

 (5,206) 

CNY 

A$ 

 (357) 

 (805) 

MYR 

Total 

A$ 

A$ 

 (250) 

 (241,863) 

 -    

 (19,563) 

Impact on Equity 

 (254,886) 

 5,008  

 (4,930) 

 (5,206) 

 (1,162) 

 (250) 

 (261,426) 

30 June 2018 

Impact on Profit 

  (131,245) 

  (4,318) 

(2,091) 

               -    

(373) 

(351) 

(138,378) 

Impact on Reserves 

47,569  

14,710  

(2,176) 

(3,562) 

254  

               -    

56,795  

Impact on Equity 

 (83,676) 

 10,392  

 (4,267) 

 (3,562) 

 (119) 

 (351) 

 (81,583) 

30 June 2019 

USD 

A$ 

GBP 

A$ 

Impact on Profit 

 306,466  

 (19,157) 

EUR 

A$ 

 7,560  

Impact on Reserves 

 5,061  

 13,037  

 (1,535) 

Impact on Equity 

 311,527  

 (6,120) 

 6,025  

-10% 

NZD 

A$ 

 -    

 6,363  

 6,363  

CNY 

MYR 

Total 

A$ 

 437  

 983  

A$ 

 305  

A$ 

 295,611  

 -    

 23,909  

 1,420  

 305  

 319,520  

30 June 2018 

Impact on Profit 

 160,410  

 5,278  

Impact on Reserves 

 (58,139) 

 (17,980) 

Impact on Equity 

 102,271  

 (12,702) 

 2,556  

 2,660  

 5,216  

 -    

 4,354  

 4,354  

 456  

 (310) 

 146  

 429  

 169,129  

 -    

 (69,415) 

 429  

 99,714  

Adslot 2019 Annual Report

70 

79

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
30,800  

-1% 
$ 

+1% 
$ 

However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  
30 June 2019 

(28,163) 

At reporting date, if interest rates had been 100 basis points higher or lower and all other variables were 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
held constant, the Group’s net profit would: 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  

Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

Notes to the Financial Statements (Continued) 

For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 

24.  Financial Risk Management (Continued) 

25.

  Parent Entity Inform ation 

(c)

 Going concern 
(e)  Cash flow and interest rate risk 

Interest rate sensitivity analysis 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
As  the  Group  has  no  significant  interest-bearing  assets  or  liabilities  (except  cash),  the  Group’s  income 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
and operating cash flows are not materially exposed to changes in market interest rates.  
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
operations until such time as sufficient revenue growth is achieved.  
The  sensitivity  analysis  below  has  been  determined  based  on  exposure  to  interest  rates  on  interest 
bearing  bank  balances  throughout  the  reporting  period.  A  100-basis  point  increase  or  decrease  is  used 
when reporting interest rate risk internally to key management personnel and represents management’s 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
assessment  of  the  possible  change  in  interest  rates  (also  comparable  to  movement  in  interest  rates 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
during the reporting year).  
believe its FY16 R&D claim is consistent with the criteria of the scheme. 

The following details of information are related to the parent entity, Adslot Ltd, at 30 June 2019. This 

information has been prepared using consistent accounting policies as presented in Note 1.   

Current assets 

Non-current assets 

Total assets 

Current liabilities 

Non-current liabilities 

Total liabilities 

Contributed equity 

Share-based payments reserve 

Retained losses 

Total equity 

Loss for the year 

Total comprehensive loss for the year 

2019 

$ 

2018 

$ 

3,630,511 

3,667,011 

44,463,013 

 44,919,847  

48,093,524 

48,586,858 

306,357 

323,111 

629,468 

447,356 

 555,463  

1,002,819 

145,850,683 

138,699,400 

434,880 

605,975 

(98,821,507) 

(91,721,336) 

47,464,056 

47,584,039 

(7,118,262) 

(10,014,024) 

(7,118,262) 

(10,014,024) 

The  Commitments  Note  19  includes  commitments  by  the  parent  entity  related  to  leases  of  the  Melbourne 

office  premises  at  425  Collins  Street,  Melbourne  (34  ½  months)  for  an  amount  of  $801,574  (2018: 

$1,063,969) and the Sydney office premises at 10-14 Waterloo Street, Surry Hills (42 months) for an amount 

of $1,844,115 (2018: $2,358,486). 

26.

  Related Party Transactions 

Other than the transactions disclosed in Note 21 relating to key management personnel, there have been no 

related party transactions that have occurred during the current or prior financial year. 

27.

  Events Subsequent to Reporting Date 

There  has  not  been  any  matter  or  circumstance  occurring  subsequent  to  the  end  of  the  financial  year  that 

has  significantly  affected,  or  may  significantly  affect,  the  operations  of  the  Group,  the  results  of  those 

operations or the state of affairs of the Group in future years.   

• 
• 
• 
• 
• 

68,461 

30 June 2018 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
This is mainly attributable to the Group’s exposure to interest rate on its bank balances bearing interest. 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  
(f)  Net fair value of financial assets and liabilities 

(64,993) 

The  net  fair  value  of  cash  and  cash  equivalents  and  other  short-term  financial  assets  and  financial 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
liabilities of the Group approximates their carrying value. 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  
The net fair value of other financial assets and financial liabilities is based upon market prices where a 
market exists or by discounting the expected future cash flows by the current interest rates for assets and 
liabilities with similar risk profiles.  
 Principles of consolidation 

(d)

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

80

Adslot 2019 Annual Report

25 
71 

72 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 

25.

  Parent Entity Inform ation 

The following details of information are related to the parent entity, Adslot Ltd, at 30 June 2019. This 
information has been prepared using consistent accounting policies as presented in Note 1.   

Current assets 

Non-current assets 

Total assets 

Current liabilities 

Non-current liabilities 

Total liabilities 

Contributed equity 

Share-based payments reserve 

Retained losses 

Total equity 

Loss for the year 

Total comprehensive loss for the year 

2019 
$ 
3,630,511 

2018 
$ 
3,667,011 

44,463,013 

 44,919,847  

48,093,524 

48,586,858 

306,357 

323,111 

629,468 

447,356 

 555,463  

1,002,819 

145,850,683 

138,699,400 

434,880 

605,975 

(98,821,507) 

(91,721,336) 

47,464,056 

47,584,039 

(7,118,262) 

(10,014,024) 

(7,118,262) 

(10,014,024) 

The  Commitments  Note  19  includes  commitments  by  the  parent  entity  related  to  leases  of  the  Melbourne 
office  premises  at  425  Collins  Street,  Melbourne  (34  ½  months)  for  an  amount  of  $801,574  (2018: 
$1,063,969) and the Sydney office premises at 10-14 Waterloo Street, Surry Hills (42 months) for an amount 
of $1,844,115 (2018: $2,358,486). 

26.

  Related Party Transactions 

Other than the transactions disclosed in Note 21 relating to key management personnel, there have been no 
related party transactions that have occurred during the current or prior financial year. 

27.

  Events Subsequent to Reporting Date 

There  has  not  been  any  matter  or  circumstance  occurring  subsequent  to  the  end  of  the  financial  year  that 
has  significantly  affected,  or  may  significantly  affect,  the  operations  of  the  Group,  the  results  of  those 
operations or the state of affairs of the Group in future years.   

Adslot 2019 Annual Report

72 

81

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the Financial Statements (Continued) 
Notes to the Financial Statements (Continued) 
For the year ended 30 June 2019 
For the year ended 30 June 2019 

1.  Summary of Significant Accounting Policies (Continued) 
28.

  Consolidated Entities 

(c)
Name 

 Going concern 

Country of 
Incorporation 

Ordinary Share Consolidated 
Equity Interest 

and: 

Australia 

2019 
% 

2018 
% 

Management  continues  to  invest  resources  to  support  growth  in  trading  fees,  primarily  from  holding 
companies in the US market. In August 2018 ($3.5m) and May 2019 ($4.0m) the Group successfully raised 
Parent entity 
$7.5  million  via  share  placements,  resulting  in  $7.1  million  net  cash  inflows  from  financing  activities. 
Adslot Ltd 
Combined  with  the  net  cash  outflows  from  operating  and  investing  activities  of  $3.9million,  the  net  cash 
Controlled entities 
inflow  for  the  year  was  $3.2  million.    Management  anticipate  incurring  further  net  cash  outflows  from 
Adslot Technologies Pty Ltd 
operations until such time as sufficient revenue growth is achieved.  
Ansearch.com.au Pty Ltd 
As previously disclosed, the Group received a notification of finding of ineligible R&D activities in relation to 
Ansearch Group Services Pty Ltd 
the FY16 claim. The Group has requested an internal review of the decision which is ongoing. Management 
Webfirm Pty Ltd 
believe its FY16 R&D claim is consistent with the criteria of the scheme. 
QDC IP Technologies Pty Ltd 
If  a  delay  in  expected  growth  in  revenues  and/or  a  negative  outcome  of  AusIndustry’s  review  of  the  FY16 
Adslot UK Limited 
R&D claim was to occur, this has the potential to create a cash flow risk to the Group which could affect its 
Adslot Inc. 
ability to pay its debts as and when they fall due, and to realise its assets in the normal course of business.  
Symphony International Solutions Limited  
However, the Directors believe the Group will be able to continue to pay its debts as and when they fall due 
for the following reasons:  
Symphony Workflow Pty Ltd  

United Kingdom 

United States 

Australia 

Australia 

Australia 

Australia 

Australia 

Australia 

Australia 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

Symphony Media Pty Ltd 
• 
• 
Facilitate Digital (Shanghai) Software Service Co., Ltd 
• 
Facilitate Digital Limited 
• 
Facilitate Digital Trust 
• 
Facilitate Digital, LLC 

the Group had a cash position of $8.2 million at 30 June 2019; 
strong Symphony licence fees to continue in FY20;  
the ongoing cost management program; 
the opportunity to implement further cost reductions; and 
the ability to raise additional capital.  

New Zealand 

New Zealand 

United States 

Australia 

China 

100 

100 

100 

100 

100 

100 

100 

100 

100 

100 

Directors’ Declaration 

The  directors  declare  that  the  financial  statements,  comprising  the  statement  of  profit  or  loss  and  other 

comprehensive  income,  statement  of  financial  position,  statement  of  changes  in  equity,  statement  of  cash 

flows, accompanying notes, as set out on pages 27 to 82 are in accordance with the Corporations Act 2001 

(a)  comply  with  Australian  Accounting  Standards,  the  Corporations  Regulations  2001  and  other 

mandatory professional reporting requirements in Australia;  

(b)  give  a  true  and  fair  view  of  the  Company’s  financial  position  as  at  30  June  2019  and  of  its 

performance, as represented by the results of its operations and its cash flows, for the financial year 

ended on that date; and 

(c)  the  Company  has  included  in  the  notes  to  the  financial  statements  an  explicit  and  unreserved 

statement of compliance with International Financial Reporting Standards. 

In the directors’ opinion: 

(a)  there are reasonable grounds to believe that the Company will be able to pay its debts as and when 

they become due and payable. 

(b)  the audited remuneration disclosures set out on pages 15 to 24 of the Directors’ Report comply with 

section 300A of the Corporations Act 2001. 

The  directors  have  been  given  the  declaration  by  the  Chief  Executive  Officer  and  Chief  Financial  Officer 

required by section 295A of the Corporations Act 2001. 

This declaration is made in accordance with a resolution of the directors. 

Facilitate Digital UK Limited 
Accordingly, the Directors believe there exists a reasonable expectation that the Group can continue to pay 
Facilitate Digital Deutschland GmbH 
its debts as and when they fall due, and the financial report has been prepared on a going concern basis.  

United Kingdom 

Germany 

100 

100 

100 

100 

Equity interests in all controlled entities are by way of ordinary shares. 

(d)

 Principles of consolidation 

Subsidiaries 

The consolidated financial statements comprise those of the Group, and the entities it controlled at the end 
of,  or  during,  the  financial  year.  The  Group  controls  a  subsidiary  if  it  is  exposed,  or  has  rights,  to  variable 
returns from its involvement with the subsidiary and has the ability to affect those returns through its power 
over the subsidiary.   

All  intra-group  transactions,  balances,  income  and  expenses  between  entities  in  the  Group  included  in  the 
financial  statements  have  been  eliminated  in  full.  Where  unrealised  losses  on  intra-group  asset  sales  are 
reversed  on  consolidation,  the  underlying  asset  is  also  tested  for  impairment  from  a  group  perspective. 
Where an entity either began or ceased to be controlled during the year, the results are included only from 
the date control commenced or up to the date control ceased. The accounting policies adopted in preparing 
the financial statements have been consistently applied by entities in the Group. 

Investments in subsidiaries are accounted for at cost less impairment losses in the parent entity information 
in Note 25. 

Andrew Barlow 

Chairman 

Adslot Ltd 

22 August 2019 

82

Adslot 2019 Annual Report

25 
73 

74 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Directors’ Declaration 

The  directors  declare  that  the  financial  statements,  comprising  the  statement  of  profit  or  loss  and  other 
comprehensive  income,  statement  of  financial  position,  statement  of  changes  in  equity,  statement  of  cash 
flows, accompanying notes, as set out on pages 27 to 82 are in accordance with the Corporations Act 2001 
and: 

(a)  comply  with  Australian  Accounting  Standards,  the  Corporations  Regulations  2001  and  other 

mandatory professional reporting requirements in Australia;  

(b)  give  a  true  and  fair  view  of  the  Company’s  financial  position  as  at  30  June  2019  and  of  its 
performance, as represented by the results of its operations and its cash flows, for the financial year 
ended on that date; and 

(c)  the  Company  has  included  in  the  notes  to  the  financial  statements  an  explicit  and  unreserved 

statement of compliance with International Financial Reporting Standards. 

In the directors’ opinion: 

(a)  there are reasonable grounds to believe that the Company will be able to pay its debts as and when 

they become due and payable. 

(b)  the audited remuneration disclosures set out on pages 15 to 24 of the Directors’ Report comply with 

section 300A of the Corporations Act 2001. 

The  directors  have  been  given  the  declaration  by  the  Chief  Executive  Officer  and  Chief  Financial  Officer 
required by section 295A of the Corporations Act 2001. 

This declaration is made in accordance with a resolution of the directors. 

Andrew Barlow 
Chairman 
Adslot Ltd 

22 August 2019 

Adslot 2019 Annual Report

74 

83

 
 
 
 
 
 
 
 
 
 
 
 
Independent Auditor’s Report

To the Members of Adslot Limited

Report on the audit of the financial report

Opinion

Collins Square, Tower 5
727 Collins Street
Melbourne VIC 3008

Correspondence to:
GPO Box 4736
Melbourne VIC 3001

T +61 3 8320 2222
F +61 3 8320 2200
E info.vic@au.gt.com
W www.grantthornton.com.au

We have audited the financial report of Adslot Limited (the Company) and its subsidiaries (the Group), which comprises 
the consolidated statement of financial position as at 30 June 2019, the consolidated statement of profit or loss and other 
comprehensive income, consolidated statement of changes in equity and consolidated statement of cash flows for the 
year then ended, and notes to the consolidated financial statements, including a summary of significant accounting 
policies, and the Directors’ declaration. 

In our opinion, the accompanying financial report of the Group is in accordance with the Corporations Act 2001, including:

Impairment testing of goodwill and intangible assets requires a

utilised by the model;

a giving a true and fair view of the Group’s financial position as at 30 June 2019 and of its performance for the year 

ended on that date; and 

b complying with Australian Accounting Standards and the Corporations Regulations 2001.

Basis for opinion

We conducted our audit in accordance with Australian Auditing Standards. Our responsibilities under those standards are 
further described in the Auditor’s Responsibilities for the Audit of the Financial Report section of our report. We are 
independent of the Group in accordance with the auditor independence requirements of the Corporations Act 2001 and 
the ethical requirements of the Accounting Professional and Ethical Standards Board’s APES 110 Code of Ethics for 
Professional Accountants (the Code) that are relevant to our audit of the financial report in Australia. We have also fulfilled 
our other ethical responsibilities in accordance with the Code. 

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Material uncertainty related to going concern

We draw attention to Note 1 (c) in the financial statements, which indicates that the Group incurred net loss of $7.04 million for 
the year, and management anticipate incurring further net losses from operations until such time as sufficient revenue growth 
is achieved. As stated in Note 1 (c), these events or conditions, along with other matters as set forth in Note 1 (c), indicate that 
a material uncertainty exists that may cast doubt on the Group’s ability to continue as a going concern. Our opinion is not 
modified in respect of this matter.

Key audit matters 

Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial 
report of the current period. These matters were addressed in the context of our audit of the financial report as a whole, and in 
forming our opinion thereon, and we do not provide a separate opinion on these matters. 

Grant Thornton Audit Pty Ltd ACN 130 913 594
a subsidiary or related entity of Grant Thornton Australia Ltd ABN 41 127 556 389

www.grantthornton.com.au

‘Grant Thornton’ refers to the brand under which the Grant Thornton member firms provide assurance, tax and advisory services to their clients 
and/or refers to one or more member firms, as the context requires. Grant Thornton Australia Ltd is a member firm of Grant Thornton International 
Ltd (GTIL). GTIL and the member firms are not a worldwide partnership. GTIL and each member firm is a separate legal entity. Services are 
delivered by the member firms. GTIL does not provide services to clients. GTIL and its member firms are not agents of, and do not obligate one 
another and are not liable for one another’s acts or omissions. In the Australian context only, the use of the term ‘Grant Thornton’ may refer to 
Grant Thornton Australia Limited ABN 41 127 556 389 and its Australian subsidiaries and related entities. GTIL is not an Australian related entity to 
Grant Thornton Australia Limited.

Liability limited by a scheme approved under Professional Standards Legislation.

84

Adslot 2019 Annual Report

In addition to the matter described in the Material uncertainty related to going concern section, we have determined the 

matters described below to be the key audit matters to be communicated in our report.

Key audit matter

How our audit addressed the key audit matter

Intangible assets and goodwill impairment testing

Note 10

At 30 June 2019, goodwill and other intangibles included within 

Our procedures included, amongst others: 

the Group’s statement of financial position amounted to $22.9m. 

 Reviewing the impairment model for compliance with AASB

The requirement per AASB 136 Impairment of Assets is for an 

entity to assess at the end of each reporting period whether there 

is any indication that an asset may be impaired. Should any 

indication of impairment exist, the entity shall estimate the 

recoverable amount of the asset.

136 ;

 Assessing management's determination of the Group's cash

generating units based on our understanding of the nature of

the Group's business, the economic environment in which

segments operate and the Group's internal reporting structure;

 Testing the completeness and accuracy of the source data

high degree of estimation and judgement by management and 

 Testing the mathematical accuracy and appropriateness of the

there is subjectivity involved relating to assumptions and key 

methodology of the underlying model calculations;

inputs. Due to these reasons, this has been assessed as a key 

audit matter.

 Assessing the  reasonableness of inputs and assumptions

used in the market based model prepared by management;

 Performing a sensitivity analysis of the key assumptions in

 Reviewing relevant disclosures for adequacy in the financial

model; and

statements.

Research and development grants and capitalised wages 

Note 1(x)

The Group has recognised $3.8m relating to capitalised 

Our procedures included, amongst others:

developments costs as intangible assets as at 30 June 2019. The 

Group has also claimed associated research and development 

(R&D) grants from AusIndustry to the value of $2.1m under the 

R&D Tax Incentive Scheme, for estimated and submitted R&D 

claims at year end.

Determining whether the criteria for capitalising R&D costs are 

met requires a high level of judgement and there is a risk that the 

criteria for capitalised development costs in accordance with 

AASB 138 Intangible Assets are not achieved. 

Further to the above, AASB 120 Accounting for Government 

Grants and Disclosure of Government Assistance also requires

grants received relating to costs that are capitalised to be offset 

 Obtaining an understanding of the capitalisation process and

how costs are allocated to the project;

 Reviewing compliance with criteria for capitalisation of costs

under AASB 138;

 Assessing the reasonableness of total development costs

against expectations, having regard to prior year costs and

current year budgeted costs;

 Testing on a sample basis, capitalised development costs

incurred to underlying supporting documentation;

 Ensuring the above sample meets the recognition

requirements of accounting standing AASB 138;

 Tracing the R&D receivable to submitted claims and where

applicable, subsequent cash receipt;

 Testing the mathematical accuracy of R&D grant claims

against the capitalised amount, while grants relating to costs that 

are not capitalised to be recognised as income. R&D grant claims 

accrued for;

 Obtaining an understanding of the current status of discussions

with AusIndustry in relation to R&D claims; and

 Assessing the appropriateness of the disclosures in the

financial statements.

submitted but not yet received relating to costs incurred in the 

previous financial year and for the estimated R&D grant claim 

pertaining to costs incurred during the 2019 financial year, are to 

be recognised as a receivable,. 

Given the subjectivity and management judgement applied in 

assessing whether costs meet the recognition criteria of AASB 

138, this has been assessed as a key audit matter.

In addition to the matter described in the Material uncertainty related to going concern section, we have determined the 
matters described below to be the key audit matters to be communicated in our report.

Key audit matter

How our audit addressed the key audit matter

Intangible assets and goodwill impairment testing
Note 10

At 30 June 2019, goodwill and other intangibles included within 
the Group’s statement of financial position amounted to $22.9m. 

The requirement per AASB 136 Impairment of Assets is for an 
entity to assess at the end of each reporting period whether there 
is any indication that an asset may be impaired. Should any 
indication of impairment exist, the entity shall estimate the 
recoverable amount of the asset.

Impairment testing of goodwill and intangible assets requires a
high degree of estimation and judgement by management and 
there is subjectivity involved relating to assumptions and key 
inputs. Due to these reasons, this has been assessed as a key 
audit matter.

Research and development grants and capitalised wages 
Note 1(x)

The Group has recognised $3.8m relating to capitalised 
developments costs as intangible assets as at 30 June 2019. The 
Group has also claimed associated research and development 
(R&D) grants from AusIndustry to the value of $2.1m under the 
R&D Tax Incentive Scheme, for estimated and submitted R&D 
claims at year end.

Determining whether the criteria for capitalising R&D costs are 
met requires a high level of judgement and there is a risk that the 
criteria for capitalised development costs in accordance with 
AASB 138 Intangible Assets are not achieved. 

Further to the above, AASB 120 Accounting for Government 
Grants and Disclosure of Government Assistance also requires
grants received relating to costs that are capitalised to be offset 
against the capitalised amount, while grants relating to costs that 
are not capitalised to be recognised as income. R&D grant claims 
submitted but not yet received relating to costs incurred in the 
previous financial year and for the estimated R&D grant claim 
pertaining to costs incurred during the 2019 financial year, are to 
be recognised as a receivable,. 

Given the subjectivity and management judgement applied in 
assessing whether costs meet the recognition criteria of AASB 
138, this has been assessed as a key audit matter.

Our procedures included, amongst others: 

 Reviewing the impairment model for compliance with AASB

136 ;

 Assessing management's determination of the Group's cash
generating units based on our understanding of the nature of
the Group's business, the economic environment in which
segments operate and the Group's internal reporting structure;

 Testing the completeness and accuracy of the source data

utilised by the model;

 Testing the mathematical accuracy and appropriateness of the

methodology of the underlying model calculations;

 Assessing the  reasonableness of inputs and assumptions
used in the market based model prepared by management;
 Performing a sensitivity analysis of the key assumptions in

model; and

 Reviewing relevant disclosures for adequacy in the financial

statements.

Our procedures included, amongst others:

 Obtaining an understanding of the capitalisation process and

how costs are allocated to the project;

 Reviewing compliance with criteria for capitalisation of costs

under AASB 138;

 Assessing the reasonableness of total development costs
against expectations, having regard to prior year costs and
current year budgeted costs;

 Testing on a sample basis, capitalised development costs

incurred to underlying supporting documentation;
 Ensuring the above sample meets the recognition
requirements of accounting standing AASB 138;

 Tracing the R&D receivable to submitted claims and where

applicable, subsequent cash receipt;

 Testing the mathematical accuracy of R&D grant claims

accrued for;

 Obtaining an understanding of the current status of discussions

with AusIndustry in relation to R&D claims; and

 Assessing the appropriateness of the disclosures in the

financial statements.

Adslot 2019 Annual Report

85

The Directors of the Company are responsible for the preparation and presentation of the Remuneration Report in accordance 

with section 300A of the Corporations Act 2001. Our responsibility is to express an opinion on the Remuneration Report, 

based on our audit conducted in accordance with Australian Auditing Standards. 

Grant Thornton Audit Pty Ltd

Chartered Accountants

M J Climpson

Partner – Audit & Assurance

Melbourne, 22 August 2019

Information other than the financial report and auditor’s report thereon

Responsibilities

The Directors are responsible for the other information. The other information comprises the information included in the 
Group’s annual report for the year ended 30 June 2019, but does not include the financial report and our auditor’s report 
thereon.

Our opinion on the financial report does not cover the other information and we do not express any form of assurance 
conclusion thereon. 

In connection with our audit of the financial report, our responsibility is to read the other information and, in doing so, consider 
whether the other information is materially inconsistent with the financial report or our knowledge obtained in the audit or 
otherwise appears to be materially misstated.

If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are 
required to report that fact. We have nothing to report in this regard.

Responsibilities of the Directors for the financial report 

The Directors of the Company are responsible for the preparation of the financial report that gives a true and fair view in 
accordance with Australian Accounting Standards and the Corporations Act 2001 and for such internal control as the Directors 
determine is necessary to enable the preparation of the financial report that gives a true and fair view and is free from material 
misstatement, whether due to fraud or error. 

In preparing the financial report, the Directors are responsible for assessing the Group’s ability to continue as a going concern, 
disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the 
Directors either intend to liquidate the Group or to cease operations, or have no realistic alternative but to do so. 

Auditor’s responsibilities for the audit of the financial report 

Our objectives are to obtain reasonable assurance about whether the financial report as a whole is free from material 
misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance 
is a high level of assurance, but is not a guarantee that an audit conducted in accordance with the Australian Auditing 
Standards will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are 
considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions 
of users taken on the basis of this financial report. 

A further description of our responsibilities for the audit of the financial report is located at the Auditing and Assurance 
Standards Board website at: http://www.auasb.gov.au/auditors_responsibilities/ar1.pdf. This description forms part of our 
auditor’s report.

Report on the remuneration report

Opinion on the remuneration report

We have audited the Remuneration Report included in pages 12 to 21 of the Directors’ report for the year ended 30 June 
2019. 

15 to 24

In our opinion, the Remuneration Report of Adslot Limited, for the year ended 30 June 2019 complies with section 300A 
of the Corporations Act 2001.

86

Adslot 2019 Annual Report

Responsibilities

The Directors of the Company are responsible for the preparation and presentation of the Remuneration Report in accordance 
with section 300A of the Corporations Act 2001. Our responsibility is to express an opinion on the Remuneration Report, 
based on our audit conducted in accordance with Australian Auditing Standards. 

Grant Thornton Audit Pty Ltd
Chartered Accountants

M J Climpson
Partner – Audit & Assurance

Melbourne, 22 August 2019

Adslot 2019 Annual Report

87

Corporate Governance Statement 

In  accordance  with  Listing  Rule  4.10.3,  Adslot’s  Corporate  Governance  Statement  can  be  found  at 
http://www.adslot.com/investor-relations/governance/ 

Shareholder Information 

Additional  information  required  by  the  Australian  Securities  Exchange  Limited  and  not  shown  elsewhere  in 
this report is as follows.  The information is current as at 16 August 2019. 

Distribution of equity securities 

The number of shareholders by size of shareholding are: 

Ordinary Shares 
Number of Holders  Number of Shares 

1 – 1,000 
1,001 – 5,000 
5,001 – 10,000 
10,001 – 100,000 
100,001 + 

TOTAL 

The number of shareholders holding less than a marketable parcel of 
shares (17,858 shares): 

Twenty largest shareholders 

The names of the twenty largest holders of quoted shares are: 

NATIONAL NOMINEES LIMITED 
MR PETER JOHN DIAMOND + MRS DIANA ELIZABETH DIAMOND  
J P MORGAN NOMINEES AUSTRALIA PTY LIMITED 
DAWNIE DIXON PTY LTD  
INVIA CUSTODIAN PTY LIMITED  
ANDAMA HOLDINGS PTY LTD  
VENTURIAN PTY LTD  
CAPITAL ACCRETION PTY LTD  
AMBLESIDE VENTURES PTY LTD  
SAPEAME PTY LTD   

1 
2 
3 
4 
5 
6 
7 
8 
9 
10 
11  MR RICHARD ARMSTRONG CALDOW  
12  MDJD PTY LTD  
13 
14 
15 
16  MR VLADIMIR ANTHONY VITEZ & MS CATHERINE MARY DOWLAN  
17 
18 
19  WALLOON SECURITIES PTY LTD 
20 

HILLBOI NOMINEES PTY LTD 
CITICORP NOMINEES PTY LIMITED 
G & D DIXON INVESTMENTS PTY LTD 

CHARMED5 PTY LTD 
DAK DRAFTING SERVICES PTY LTD  

BRISPOT NOMINEES PTY LTD  

Total Top 20 holders of Ordinary Shares 

Remaining holders balance 

205 
322 
491 
1,250 
908 

3,176 

1,347 

22,939 
1,068,211 
3,935,663 
48,899,441 
1,534,080,015 

1,588,006,269 

9,441,734 

Listed Ordinary Shares 

Number of 
Shares 

% of  
Shares 

184,756,486 
140,000,000 
107,721,356 
76,046,522 
52,252,850 
48,940,000 
48,102,668 
40,000,000 
33,091,710 
27,300,000 
16,000,000 
15,000,000 
13,702,951 
12,361,631 
12,302,184 
11,000,000 
10,692,376 
10,000,000 
10,000,000 
9,937,705 

879,149,339 

708,856,930 

11.63 
8.82 
6.78 
4.79 
3.29 
3.08 
3.03 
2.52 
2.08 
1.72 
1.01 
0.94 
0.86 
0.78 
0.77 
0.69 
0.67 
0.63 
0.63 
0.63 

55.36 

44.64 

Corporate Directory 

Directors 

Mr Andrew Barlow – Executive Chairman 

Mr Ben Dixon – Chief Executive Director 

Mr Adrian Giles – Non-Executive Director 

Ms Sarah Morgan – Non-Executive Director 

Mr Andrew Dyer – Non-Executive Director  

Chief Executive Officer  

Mr Ben Dixon 

Company Secretary 

Ms Felicity Conlan 

Auditors 

Grant Thornton Australia 

Collins Square, Tower 5 

727 Collins Street 

Melbourne VIC 3008 Australia 

Bankers 

National Australia Bank Limited 

330 Collins Street, 

Melbourne VIC 3000 Australia 

Share Register 

Computershare Registry Services Pty Ltd 

Yarra Falls 

452 Johnston Street 

Abbotsford, VIC 3001 Australia 

Home Stock Exchange 

Australian Securities Exchange Limited 

Level 45, South Tower 

Rialto, 525 Collins Street 

Melbourne, VIC 3000 Australia 

ASX Code: ADJ 

Website 

www.adslot.com 

Registered Office 

Adslot Ltd 

Level 2, 419 Collins Street, 

Melbourne VIC 3000 Australia 

Phone: + 61 3 8695 9100   

Fax: + 61 3 9696 0700  

Head Office 

Adslot Ltd 

Level 2, 419 Collins Street, 

Melbourne VIC 3000 Australia 

Phone: + 61 3 8695 9100 

Fax: + 61 3 9696 0700  

Asia Pacific Offices 

Level 8, 10-14 Waterloo Street 

Surry Hills NSW 2010 Australia 

1-231, Shanghai 1933 

No 10 Shajing Road 

Shanghai 200080 

China 

301S Botany Road 

Botany Downs, Auckland 

New Zealand 

North America Office 

79 Madison Avenue 

New York, NY 10016 

United States of America  

European Offices 

Three Tuns House 

109 Borough High Street 

London, SE1 1NL 

United Kingdom 

8th Floor 33 

Theatinerstrasse 11 

80333 Munchen Bayern  

Germany 

Classes of Shares - Adslot Ltd has only one class of share on issue, being fully paid ordinary shares. 

Substantial Shareholders 

Peter Diamond 
Private Portfolio Managers Pty Ltd 
Geoff Dixon 

Shares 
155,000,000 
96,091,818 
95,599,666 

% Shares 
9.76 
6.05 
6.02 

Voting Rights - All ordinary shares carry one vote per share without restrictions. 

88

Adslot 2019 Annual Report

78 

79 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Corporate Directory 

Directors 
Mr Andrew Barlow – Executive Chairman 
Mr Ben Dixon – Chief Executive Director 
Mr Adrian Giles – Non-Executive Director 
Ms Sarah Morgan – Non-Executive Director 
Mr Andrew Dyer – Non-Executive Director  

Chief Executive Officer  
Mr Ben Dixon 

Company Secretary 
Ms Felicity Conlan 

Auditors 
Grant Thornton Australia 
Collins Square, Tower 5 
727 Collins Street 
Melbourne VIC 3008 Australia 

Bankers 
National Australia Bank Limited 
330 Collins Street, 
Melbourne VIC 3000 Australia 

Share Register 
Computershare Registry Services Pty Ltd 
Yarra Falls 
452 Johnston Street 
Abbotsford, VIC 3001 Australia 

Home Stock Exchange 
Australian Securities Exchange Limited 
Level 45, South Tower 
Rialto, 525 Collins Street 
Melbourne, VIC 3000 Australia 
ASX Code: ADJ 

Website 
www.adslot.com 

Registered Office 
Adslot Ltd 
Level 2, 419 Collins Street, 
Melbourne VIC 3000 Australia 
Phone: + 61 3 8695 9100   
Fax: + 61 3 9696 0700  

Head Office 
Adslot Ltd 
Level 2, 419 Collins Street, 
Melbourne VIC 3000 Australia 
Phone: + 61 3 8695 9100 
Fax: + 61 3 9696 0700  

Asia Pacific Offices 
Level 8, 10-14 Waterloo Street 
Surry Hills NSW 2010 Australia 

1-231, Shanghai 1933 
No 10 Shajing Road 
Shanghai 200080 
China 

301S Botany Road 
Botany Downs, Auckland 
New Zealand 

North America Office 
79 Madison Avenue 
New York, NY 10016 
United States of America  

European Offices 
Three Tuns House 
109 Borough High Street 
London, SE1 1NL 
United Kingdom 

8th Floor 33 
Theatinerstrasse 11 
80333 Munchen Bayern  
Germany 

Adslot 2019 Annual Report

89

79 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
ADSLOT.COM