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Gfinity Plc

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FY2020 Annual Report · Gfinity Plc
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Gfinity plc
Annual Report &  
Financial Statements
2020

1

GFINITY plc |  Annual Report & Financial Statements 20202

GFINITY plc |  Annual Report & Financial Statements 2020Contents

STRATEGIC REPORT 

Directors, Secretary and Advisers

Period Highlights

Gfinity At A Glance 

Chairman’s Report 

Chief Executive Officer’s Report 

Chief Financial and Operating Officer’s Report

Principal Risks and Uncertainties

GOVERNANCE

Corporate Governance

Board of Directors

Board Composition and Performance

Directors’ Remuneration Report

Directors Report 

Statement of Directors’ Responsibilities

FINANCIAL STATEMENTS 

Independent Auditor’s Report

Group Statement of Profit and Loss 

Group Statement of Comprehensive Income

Group Statement of Financial Position

Company Statement of Financial Position

Group Statement of Changes in Equity

Company Statement of Changes in Equity

Group Statement of Cash Flows

Company Statement of Cash Flows

Notes to the Financial Statements

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GFINITY plc |  Annual Report & Financial Statements 2020 
 
Annual Report & Financial Statements 2020
STRATEGIC REPORT

GFINITY plc |  Annual Report & Financial Statements 2020

STRATEGIC REPORT
Directors, Secretary and Advisers

Legal Advisers
Corporate 
Fladgates 
16 Great Queen Street 
London WC2B 5DG

Commercial 
Onside Law 
642A Kings Road 
Fulham 
London SW6 2DU

Registrars
Link Asset Services 
The Registry 
34 Beckenham Road  
Beckenham 
Kent BR3 4TU

Financial Public Relations
Teneo 
5th Floor, 6 More London Place 
London SE1 2DA

Registered Number

08232509

The Board of Directors
Neville Upton  
(Chairman)

John Clarke  
(Chief Executive Officer)

Jonathan Hall  
(Chief Financial and Operations Officer)

Preeti Mardia  
(Non-Executive Director)

Andy MacLeod  
(Non-Executive Director)

Company Secretary
Jonathan Hall

Registered Office 

35 New Bridge Street 
London EC4V 6BW

Nominated Adviser  
and Broker
Canaccord Genuity Limited 
88 Wood Street 
London, EC2V 7QR

Independent Auditors
Rees Pollock 
Chartered Accountants 
35 New Bridge Street 
London EC4V 6BW

6

GFINITY plc |  Annual Report & Financial Statements 2020STRATEGIC REPORT
Period Highlights

“A year of transition, with a new 
management team and a clear 
targeted operational focus”

Higher 
margin 
revenue 
streams 

Financial highlights
 ■ Focus on higher value and higher margin revenue streams, 

driving 167% improvement in gross profit to £2.8m  
(2019: £1.0m) despite a reduction in revenue to £4.5m 
(2019: £7.9m)

 ■ 36% reduction in adjusted operating loss  to £5.5m 

(2019: £8.6m). (Excluding restructuring costs, the adjusted 
operating loss reduced by 40% to £5.2m)

 ■ Operating cost base reduced by 50% due to major 

restructuring of business in March 2020

 ■ Adjusted administrative expenses  of £8.3m (2019: 9.6m), 
down 13% year on year. (Excluding restructuring costs, 
adjusted administrative expenses down 17%) 

 ■ Cash and cash equivalents at year end of £1.6m (2019: 
£0.6m), plus £2.0m of unexercised warrants.  Following 
the significant cost reduction announced in March 2020, 
this leaves the business well capitalised to deliver against 
the market opportunities in the growing esports sector

Business Highlights
 ■ Strategic review completed in March to sharpen 

operational focus and define clear plan for growth and 
monetisation 

 ■ Significant growth and expansion of newly launched 

digital media group, Gfinity Digital Media - expected to 
generate revenue of over £2m in financial year 2021

 ■ Focus on establishing partnerships to leverage expertise 

and deliver innovative new ideas that capture the 
imagination of gamers around the world  

 –

 –

 –

Five-year agreement with Abu Dhabi Motorsport 
Management (ADMM) to deliver the Global Racing 
Series (GRS)

Partnered with BT Sport to deliver a series of celebrity-
led gaming entertainment shows  

Partnered with Viacom CBS to deliver Street Fighter 
experiential event at Vidcon London 2020

 ■ Selected by world’s biggest brands to provide esports 

solutions, part of its commitment to building communities 
for others  

 – Multi-year agreement with Formula 1 for F1 Esports 

Series.  Production of “Making an esports champion” 
and delivery of F1 Esports Virtual Grand Prix 

 –

Selected to partner with Amazon to design, develop 
and deliver The Twitch Prime Crown Cup

£2.8m

Gross Profit

50% 

reduction in 
operating cost 
base

36%

reduction 
in adjusted 
operating loss

Business  
well 
capitalised 

 – Expanded relationship with Premier League to deliver 

ePL, ePL USA and ePL Invitational Tournament 

 ■ Additional appointments by NBA, HP Omen esports and 

Willow TV

 ■ Gfinity Esports Platform (GEP) developed to include four 
tech IP owned products; Competition, Game Control, 
Community and Virtual Production

Post-Period Highlights
 ■ Gfinity Plus launched for the Company’s online community, 
providing incentives, discounts and chat functionality 

 ■ Season 4 of F1 Esports Series to be delivered virtually by 
Gfinity utilising proprietary virtual production service

 ■ First product of Global Racing Series, the V10 R-League, 
goes live with commercial distribution rights signed with 
BT Sport, STARZPLAY Arabia and ESPN

 ■ Appointed by Cadbury to deliver a new gaming 

tournament in the UK

1

Adjusted Operating Loss is the operating loss before depreciation of property, plant and equipment, amortization and the share-based payment charge.  For consistency with prior years, the figure does 
include depreciation charged on right of use assets that were recognised as operating leases in the year ended 30 June 2019.

2

Adjusted Administrative Expense is administrative expenses, adjusted for the same items as in the Adjusted Operating Loss.

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GFINITY plc |  Annual Report & Financial Statements 2020STRATEGIC REPORT
Gfinity At A Glance

About Gfinity
Gfinity (AIM: GFIN) is a world leading esports business. Created 
by gamers for the world’s 2.7 billion gamers, Gfinity has a unique 
understanding of this fast-growing global community.  It uses 
this expertise both to provide advisory services and to design, 
develop and deliver unparalleled experiences and winning 
strategies for game publishers, sports rights holders, commercial 
partners and media companies.

Gfinity connects its partners with the esports community in 
authentic and innovative ways. This consists of on  and off-
line competitions and industry leading content production. 
Relationships include EA SPORTS, Activision Blizzard, F1 Esports 
Series and the Forza Racing Championship.

Gfinity connects directly with tens of millions of gamers each 
month through its digital media group, Gfinity Digital Media.  
Gfinity Digital Media includes websites such as: Gfinityesports, 
RealSport101 and StealthOptional and their respective social 
channels.

All Gfinity services are underpinned by the Company’s proprietary 
technology platform delivering a level playing field for all 
competitors and supporting scalable multi-format leagues, ladders 
and knockout competitions.

Growth of esports

KEY DEVELOPMENTS IN SECTOR

INVESTMENT SUMMARY
 ■ A market leader in large and fast-growing sector 

 ■ Business model evolved to reflect rapidly developing and 

COVID-19 impacted market

 ■ Clear plan for growth and monestisation - owned; co-owned; 

and fee plus 

 ■ Sharpened strategic focus in 3 areas where we have traction 
and competitive advantage, each with strong revenue levers:

1.  Gfinity Digital Media Group

2.  Partnerships

3.  Building communities for others utilising owned Tech IP

 ■ Underpinned by continued focus on consumer insights 

Young consumers have said no to passive entertainment, traditional television. And a big yes to interactive entertainment, 
which is gaming. Gaming is now fully mainstream and it is massive.  

2.7bn
Global gamers

$159bn
Global gaming 
market

9.3%
YoY growth

518m
Global esports 
audience

$1.3bn
Global esports 
market

22%
YoY growth

 ■ Gaming activity significantly increased during lockdown period 

 ■ Move away from major in person events to online activity and virtually produced content

 ■ Entering into peak period for gaming related spend with new console launches and related release of new titles 

 ■ Significant growth in traffic to gamer centric/hobbyist websites

Source: Newzoo, 2020

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GFINITY plc |  Annual Report & Financial Statements 2020DIGITAL MEDIA GROUP (OWN)     

PARTNERSHIPS (CO-OWN)     

BUILD COMMUNITIES FOR OTHERS 
(SERVICE/ LICENSE BASED)  

 ■ Wholly owned, gamer centric 

websites

 ■

12 million users 641% growth in 
12 months

 ■ Optimised for ad serving. Q3/

Q4 2020 - bumper period for the 
industry due to launch of new 
games consoles

 ■

 ■

Ideas that capture the 
imagination

Partners that value and benefit 
from our expertise 

 – Creative; production; game 
operations; community 
building; commercial

 ■

True partnership -  shared 
investment, paid for services, 
shared risk, shared commercials

DEVELOP

 ■ Continue to grow existing sites

 ■ Abu Dhabi Motorsport 

 ■

Innovate - 3 new language sites 
added

 ■ New gamer hobby sites

 ■ New advertising and video 
services delivery partners

DELIVERY

Management - 5 year partnership

 ■ Global Racing Series - First 
product, V10 R-League 

 ■ New innovative formats, 
designed for broadcast 

 ■

Top racing teams; global 
distribution; commercial 
partnerships

 ■ Commercially viable programmes 

for publishers, sport rights 
holders, brands and media 
organisations 

 ■ Utilise company owned tech IP

 ■ Design esports programmes and 

competitions

 –

 –

virtual and on-line

reason to care content

 ■ Community building - written and 

video content

 ■

 ■

Formula 1 Esports - multi-year 
agreement 

ePremier league - on-line  and 
offline events

 ■

BT Sport - world class production

 ■ Activision Blizzard - UK’s only Call 
of Duty World League events

 ■

Tech IP - Tournament platform; 
Race Control; forums and chat

 ■ CPM - programmatic static and 

video ads 

 ■ CPA - affiliate sales; e-commerce 

 ■

Brand partnerships - site 
takeovers

 ■

 ■

Fee for services

Shared commercial rights, 50-50

 ■ Content rights; sponsorship; 

advertising; Ancillary revenues 
(in-game purchases)

 ■

 ■

 ■

Service fee

License fee

Limited commercial rights - 
sponsorship commission

MONESTISATION

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GFINITY plc |  Annual Report & Financial Statements 2020STRATEGIC REPORT
Chairman’s Report

Neville Upton  
Chairman

28 October 2020

10

“Gfinity is at the heart of the esports 
and competitive gaming ecosystem 
and, as one of the first movers 
in the esports world is trusted by 
gamers and brands alike to design 
and deliver compelling content and 
gameplay across all levels”

I have great pleasure in presenting our 
annual accounts for the financial  
year-ended 30 June 2020. This year has 
been one of transition for Gfinity and 
we come to the end of our financial 
year well positioned for future growth, 
with a sharpened strategic focus, a new 
management team and a sound financial 
footing.  

More broadly, the year has been shaped 
by the COVID-19 pandemic which has 
impacted the lives of everyone around the 
world.  I would like to take the opportunity 
to thank our colleagues for their continued 
hard work and dedication during these 
challenging times. 

The Market
The Board of Gfinity remains highly 
confident in the prospects and position 
of the Company, especially as market 
dynamics are rapidly, and permanently, 
changing in favour of the Group’s offering. 
As gaming has become more mainstream, 
Gfinity has increasingly noticed a number 
of trends: global publishers at all levels are 
seeking to expand the life time value of 
their audiences; brands are looking for new 
and innovative ways to expand into the 
gaming and esports space; sports rights 
holders are increasingly looking to connect 
with the younger and typically hard to 
reach gaming audiences, and; broadcasters 
are in growing need of new competitive 
gaming entertainment content.

The unprecedented changes caused by 
the COVID-19 pandemic have acted as a 

catalyst towards the continued growth and 
popularity of video games, esports and 
competitive gaming.  Around the world, 
there are currently 2.7 billion gamers 
and close to 1 billion fans of esports and 
competitive gaming. These gamers are 
playing and consuming content at a level 
that surpasses anything seen before in 
traditional sport. Today, gaming is an 
integral part of the way young people live 
their lives. Digitisation has changed the 
way they socialise, engage and spend their 
entertainment time. Gfinity is at the heart 
of the esports and competitive gaming 
ecosystem and, as one of the first movers 
in the esports world, is trusted by gamers 
and brands alike to design and deliver 
compelling content and gameplay across 
all levels.

Restructuring
In March we announced a change in 
management team and appointed John 
Clarke as CEO. John has led a review 
of the business which has resulted in 
the cost base being halved and a new 
sharpened strategic operational focus in 
three areas where we have competitive 
strength and momentum.  These are 
products and services that we own (Gfinity 
Digital Media), co-own (partnerships) and 
building communities for others.  We 
have seen positive traction in each of our 
three strategic areas and now have a clear 
pathway to profitability. 

GFINITY plc |  Annual Report & Financial Statements 2020We are also very proud to work with many 
prestigious partners and clients. I would 
like to take this opportunity to thank them 
all for their trust in us and their continuing 
support.

In closing, while the macro-economic 
outlook remains uncertain Gfinity is 
operating in a growth industry segment. 
The leadership team is focused on 
execution and has added new revenue 
levers and is now well positioned.

“Today, gaming is an integral 
part of the way young 
people live their lives”

COVID-19
The COVID-19 pandemic has seen the 
cancellation of most fan-attended events. 
While this initially meant that a number 
of our client events at the Gfinity Arena 
were postponed, we saw a significant 
increase in demand for virtual broadcasts 
from our partners and clients as they 
recognised how crucial esports and 
digital engagement with fans is to their 
future. The changes brought about by 
the pandemic have been a wake-up call. 
We believe that there will continue to be 
significant demand for Gfinity’s experience 
and capability in creating unique solutions 
for its partners and customers, enabling 
brands to build databases of fans and grow 
their relationships both through content 
and game-play.

People
We have always prided ourselves on the 
dedication, can-do spirit and innovative 
thinking of our people.  This has been 
evident throughout the year but in 
particular these qualities have shone 
through since lockdown where they have 
delivered some of the most innovative 
and highly-praised esports programmes.  
They have also worked hard to deliver new 
solutions and develop technical IP that will 
continue to give us a competitive edge in 
the years to come, whilst also building one 
of the fastest growing gamer communities 
on the planet.

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GFINITY plc |  Annual Report & Financial Statements 2020STRATEGIC REPORT
Chief Executive Officer’s Report 

“Gfinity operates in one of the most 
exciting and fast-growing industry 
sectors in the world” 

Gfinity operates in one of the most 
exciting and fast-growing industry sectors 
in the world. The digitalisation mega 
trend means that gaming continues to 
grow in importance to young people, 
with interactive entertainment at the 
core of how they live their lives. This is 
where esports and competitive gaming 
entertainment sits and where Gfinity 
operates.

I assumed the role as CEO earlier this year. 
Since then, the team has been focused on 
writing the next chapter of Gfinity’s story 
with an emphasis on innovation,  driving 
financial growth and bringing the business 
into profitability.  We announced a review 
of our business positioning in March and 
based on this implemented a significant 
cost reduction programme, the adoption 
of a flexible variable cost operating model 
and a sharpened operational focus on 
areas of existing success and competitive 
strength. In addition, we took the decision 
to exit certain areas that had a negative 
impact on cash and declining opportunities 
that were not in line with our strategic 
plan. We took our plan to the market and 
through an oversubscribed placement 
raised £2.25 million in April.

This year the world has been shaken by 
the COVID-19 pandemic. With people 
spending more time at home, we are 
seeing an increase in engagement with 
esports and competitive gaming.  In the 
absence of live sport, broadcasters are 
turning to gaming to fill the programming 
void and we are seeing both young and 
old using gaming to connect with friends 

and make new friends as social interactions 
are restricted. Big consumer brands that 
want to connect with Gen Z consumers are 
also seeing the value and significant reach 
of gaming. Gfinity remains well positioned 
in the gaming ecosystem to provide 
unique solutions for game publishers, 
sports rights holders, brands and media 
organisations around the world.   

Sharpened operational focus
The business is now built around three 
strategic pillars and is based on products 
and services that we own; co own; and 
deliver for others, with each pillar providing 
multiple revenue streams.  

1.  What we own; Gfinity Digital Media 

group (GDM)

In the past twelve months, Gfinity has 
grown its publishing platform from two 
English language websites with roughly 
1 million monthly users, to three English 
language websites; www.gfinityesports.
com; www.realsport101.com; and 
www.stealthoptional.com with www.
realsport101.com available in Spanish, 
Portuguese and Arabic. These sites 
generated more than 12 million users in 
June, with their respective social channels 
generating over 40 million impressions. 

GDM is wholly owned by Gfinity plc, with 
three direct revenue streams: website 
takeovers and programmatic advertising; 
ecommerce; and content creation and 
community build products for partners. Up 
to June 30 2020 GDM generated revenues 
close to £400,000. We expect revenues 

John Clarke 
Chief Executive Officer 

28 October 2020

12

GFINITY plc |  Annual Report & Financial Statements 2020from the group to exceed £2m in FY21. 

The success of GDM is based on a dynamic 
team and strong partnerships with industry 
leading ad delivery, sales and video service 
companies including Venatus Media and 
Connatix. We have also launched Gfinity 
Plus, a reward-based product alongside 
a new e-commerce platform that helps 
to drive increased engagement across 
the sites.  Overall, the future for GDM is 
positive as we continue to grow organically, 
identify acquisition opportunities and strike 
new partnership deals.

2.  What we co-own; Partnerships

More businesses are being drawn to 
esports and gaming and are looking to 
work with companies like Gfinity to help 
them navigate the sector. Our partners 
benefit from our expertise in gaming from 
operations to production and we work 
together to create ideas that capture the 
imagination of young gamers.  In these 
partnerships, we share the investment and 
risk, are paid for our services and share in 
the commercial upside. 

This partnership model is the basis of 
the five-year agreement we entered into 
with Abu Dhabi Motorsport Management 
(ADMM) in May. Together we have built 
the Global Racing Series and launched 
the first product, the V10 R-League which 
is available through linear and digital 
channels around the world.

3.  Building communities for others; 

tech IP and world class production

Using company owned tech IP, we design, 
develop and deliver commercially viable 
programmes for games publishers, 
sports rights holders, brands and media 
organisations. We are a market leader 
at creating virtual competitive gaming 
entertainment programmes.  We have 
worked with some of the world’s leading 
brands and in May, signed a multi-year 
agreement with Formula 1 to deliver the 
F1 Esports Series, a client we have worked 
with since the start of the programme in 
2017. In addition, our relationship with the 
Premier League continues to expand and 
we have been appointed by new partners 
such as NBA and Willow TV to deliver “The 
eCricket Challenge”.

A leadership position in virtual 
motorsport
Throughout the year, Gfinity has continued 
to strengthen its leadership position in 
virtual motorsports. In addition to signing 
the multiyear agreement to deliver the F1 
Esports Series, Gfinity also designed and 
delivered the Virtual Grand Prix series, 

at the height of the pandemic, that was 
watched by over 31 million fans. The 
Gfinity Arena was kept open, technical 
solutions were found to connect F1 drivers, 
sports and media stars and YouTube 
influencers from around the globe, with 
nine live shows broadcast to over  
100 countries.

In May, we announced the Global 
Racing Series and the first product, the 
V10 R-League, was broadcast on BT 
Sport, ESPN and STARZ ARABIA Play in 
September. It was an amazing team effort 
to create the product, sign up teams, build 
a virtual car, deliver commercial broadcast 
deals and record the shows in under four 
months.

In addition, the GDM group announced 
the creation of a new virtual racing website, 
www.racinggames.gg which will go live 
in November. This reflects the growing 
interest and commercial opportunities in 
the space.

Gfinity’s owned tech IP
The team at Gfinity have also developed 
tech IP that is wholly owned.  The tech 
IP is used for our own activities and is 
monetised through services we deliver for 
our clients, with the potential to become 
an additional license-based revenue stream 
in the years to come. 

During the year the Premier League 
utilised our new Competition Platform 
whilst Formula 1 continues to benefit from 
our Race Control software, which enables 
in race adjudication and provides the 
teams with real-time car performance data.   
We also launched Gfinity Plus, a rewards-
based product designed to increase 
engagement on our websites, which 
uses forum and chat functionality that we 
own. The team has also created virtual 
production software that is already being 
used for our client work and will soon be 
available to a larger number of companies 
under license. 

Understanding the gamer
We have continued to deepen our 
understanding of the needs and 
behaviours of gamers. Now that we are 
connecting with tens of millions of gamers 
each month, we are able to take real time 
behavioural data and implement test and 
learn projects to identify the best content 
to serve, at what times, with what games 
and through what channels. This data is 
being built into the programmes that are 
developed for our key clients and we use 
the insights to drive innovation in this area 
of our business.

Our people
At the heart of any successful company 
is its people and we are no exception. 
Our team are passionate about gaming, 
innovative and in these challenging 
times have stood up to be counted. 
During lockdown they kept the Gfinity 
Arena open and produced world class 
broadcast products that kept the world 
entertained. They continue to be creative, 
entrepreneurial and resourceful. 

At the same time, we know that we can 
do more to support young people from 
a variety of different backgrounds find 
ways to enter the esports and competitive 
gaming sector. This is a priority and will 
stay that way in the months and  
years ahead. 

Outlook
The sharpened operational focus, 
combined with the significant reduction 
in our cost base, has given Gfinity the 
opportunity to win and deliver on the 
major opportunity we see ahead of us. We 
are successfully building the momentum 
that will enable us to grow. To accelerate 
our growth trajectory we need to engage 
in even more partnerships. It is also clear 
that Gfinity would benefit from the market 
and brand support of having a strong 
strategic partner to take us to our next 
stage of growth. That is why we have 
announced a ‘formal sales process’ and I 
am excited to see what this delivers.

Gfinity is dependent upon a complex 
and extensive ecosystem, with the timing 
of new programmes reliant upon our 
customers and partners providing their 
value added services. There are risks 
associated with the timing of the overall 
programme execution and therefore it is 
important that we remain agile, flexible 
and entrepreneurial, to continue to add to 
an already strong pipeline of opportunities.

In closing
The strategic focus on what we own, 
what we co own and what we can build 
for others provides a clear roadmap to 
profitable growth. Whilst we are still 
dealing with the implications of COVID-19 
and the uncertainty surrounding a no-
deal Brexit, we are staying focused on 
what we can control, building our own 
community of gamers at pace, partnering 
with organisations that have a shared need 
and working with great brands that value 
our expertise.   This is an exciting chapter 
for the Company, and I would like to thank 
the Gfinity team, our business partners and 
our clients for their continued hard work 
and support.

13

GFINITY plc |  Annual Report & Financial Statements 2020STRATEGIC REPORT
Chief Financial and Operating Officer’s Report

“The year to 30 June 2020 was 
one of transition for Gfinity, during 
which we took a number of key 
decisions and actions to position 
the business for success as we 
move into 2021 and beyond”

Summary
The year to 30 June 2020 was one of 
transition for Gfinity, during which we took 
a number of the key decisions and actions 
to position the business for success as we 
move into 2021 and beyond.

In March 2020, we announced a review 
of our business positioning, sharpening 
its strategic focus and focusing on areas 
in which we are already demonstrating a 
competitive advantage and in which we 
believe we can win profitably in the future.

Aligned to this, we also announced 
a significant step change in the fixed 
cost base of the business; retaining 
key expertise, but reducing the size of 
the permanent teams and supporting 
infrastructure, with additional resource to 
be brought in as required for programme 
delivery.  This move will enable us to 
reduce the operating cost base of the 
business by more than 50% over a 
12-month period.  The majority of this 
reduction has already been achieved, 
with further small amounts to be realised 
through FY21.

The impact of these changes can already 
be seen in the FY20 results. The adjusted 
operating loss3 reduced by 36% to £5.5m.  
Excluding restructuring related costs of 
£0.3m, the operating loss would have 
reduced to £5.2m, a year on year reduction 
of 40%.

We expect to see a further reduction in 
operating loss in FY21, as Gfinity’s owned 
revenue streams continue to grow, the full 

year impact of cost reductions delivered in 
FY20 are reflected and further reductions 
in the cost base are made as existing lease 
commitments come to an end.    

During the year commercial capability on 
a contract basis was added to the team. 
This has led to commercial agreements 
with leading global broadcasters for the 
V10 R-League, which is part of the multi-
year relationship signed with Abu Dhabi 
Motorsport Management in May and new 
opportunities in the MENA region.

The internal technology team has worked 
hard to build the infrastructure on which 
Gfinity Digital Media is built. Not only has 
the team built new sites, it has optimised 
all the sites for serving programmatic 
ads, rich media site takeovers and 
e-commerce. During the year the Gfinity 
Esports Platform (GEP) has been expanded 
to include four owned IP products, all 
of which are licensable: Competition; 
Game Control; Community; and Virtual 
Production.

Revenue and cost of sales
Revenue of £4.5m reflected a reduction of 
43% year on year as we moved towards 
higher value revenue streams. Despite this 
reduction, however, gross profit rose 167% 
year on year to £2.8m.  This improvement 
was driven by a move away from lower 
margin activities, towards higher value 
activities, including:

 ■ Advertising and branded content 

revenues driven through Gfinity’s own 
Digital Media Group 

Jonathan Hall   
Chief Financial and Operations Officer 

28 October 2020

14

GFINITY plc |  Annual Report & Financial Statements 2020Based on the restructured cost base, this 
cash balance together with the further 
warrant exercise leave the business 
sufficiently capitalised to deliver against 
the growing market opportunity within 
esports.

Outlook
As a result of the actions taken in the year, 
Gfinity is well positioned to take advantage 
of the leading position it has created 
within the esports sector.  Its sharpened 
operational focus on areas where the 
company already enjoys a competitive 
advantage will ensure the business grows 
in a financially viable way, despite the 
economic environment which remains 
heavily affected by COVID-19.  

After much reflection on how to best 
exploit the explosive growth in our market 
for our shareholders, on 9 October 2020, 
we announced the appointment of finnCap 
to conduct a formal review of the various 
strategic growth options available to the 
Company.  This could include options for 
making acquisitions, forming partnerships, 
separating activities of the Group or the 
potential sale of the Company.  There is 
no certainty that any offer will be made, or 
transaction concluded and we will make a 
further announcement in due course.

Overall, following a year of transition, we 
believe we are well positioned for success 
as we move into 2021 and beyond.

 ■ Content creation activities for clients 

 ■ Depreciation of owned assets of £0.4m 

including Amazon, BT Sport, Formula 1 
and HP Omen

(2019: £0.4m)

 ■ Design, development and delivery 
of major esports programmes for 
major gaming and traditional sporting 
organisations including Formula 1, 
Premier League and a number of 
leading football clubs

 ■ Strategic consultancy for clients 

including Truxtun Capital

 ■ Deployment of Gfinity’s esports 
technology services, which 
underpinned a number of the above 
programmes along with ongoing work 
for clients including Nvidia 

While the emergence of COVID-19 in the 
second half of the financial year impacted 
the business, the re-focus on our own 
communities, studio produced content and 
deployment of our technology, as opposed 
to live in-person events, significantly 
mitigated this impact.

Administrative Expenses
As a Board, we monitor ourselves against 
adjusted operating expenditure4, as the 
measure which most closely reflects the 
cash costs to the business.

Adjusted operating expenditure for the 
year totalled £8.3m, which represented a 
reduction of 13% year on year. This figure 
included restructuring related costs of 
£0.3m, without which underlying operating 
expenditure would have been £8.0m, a 
reduction of 17%.

This reduction principally reflected the 
impact over the final months of the year 
of the restructuring announced in March 
2020.  Over a 12-month period, this 
restructuring will reduce the underlying 
operating expenditure of the business by 
more than 50% from the previous run rate.  
The majority of this reduction has already 
been delivered, with further savings to 
follow through FY21.

Unadjusted administrative expenses 
include:

 ■ Share option charge of £1.5m, which 
represents an increase of £0.5m on 
the prior year, principally relating to an 
acceleration of the charge in respect of 
former board members  

 ■ Amortisation of intangibles of £0.5m 

(2019: £1.0m)

Operating loss
As a result of the improvement in gross 
profit, coupled with the reduction in 
administrative expenses, the adjusted 
operating loss for the year reduced to 
£5.5m, a reduction of 36% year on year 
(2019: £8.6m).  Excluding the impact of 
£0.3m of restructuring related expenditure, 
this figure would have been £5.2m, a 
reduction of 40%.

Share of loss in associates
Esports Awards Ltd, in which Gfinity 
holds a 33% investment, continues to 
make strong progress as it builds an 
industry leading awards event for the 
esports sector. The November 2019 event 
attracted a global audience of over seven 
million viewers, up from five million in the 
prior year, with more than 3.75 million 
votes cast across the respective award 
categories (prior year 3.3 million votes). 
This provides a strong base from which to 
drive content and sponsorship revenues 
in the medium-term, which we believe will 
create an investment property of real value 
for the group.  Gfinity’s share of loss in 
Esports Awards Ltd in the year was £0.0m 
(2019: £0.0m).

In August 2019 we announced that Gfinity 
Esports Australia would cease trading by 
the end of the 2019 calendar year.  This 
has happened and the venture is in the 
process of being formally wound down.  
Gfinity’s share of loss from this venture in 
the year was £0.3m (2019: £0.9m).  No 
further losses are expected, with the entity 
having sufficient reserves to meet all 
liabilities on closure, other than those to 
the shareholders, which are already fully 
provided against.

Cash and cash equivalents
Year-end cash of £1.6m (2019: £0.6m) 
was in line with expectations following 
completion of an over-subscribed fundraise 
in April 2020 to raise £2.25m gross (£2.1m 
net) and the exercise of a further £0.2m of 
warrants prior to the year end.  At 30 June 
2020, there remained £2.0m of warrants 
still to be exercised, £0.4m of which had 
been exercised prior to this signing of the 
accounts.

3

4

Adjusted operating profit/ (loss) is operating profit/ (loss), prior to share option charge, amortization and impairment of intangible asset and depreciation of fixed assets.  For consistency with prior 
years and to best represent the measure of profitability that matches to cash flow, this figure does not adjust for operating leases capitalized in accordance with IFRS 16. 

Adjusted operating expenditure is administrative expenditure, prior to the inclusion of share option charge, amortization of intangible assets and depreciation of owned fixed assets.

15

GFINITY plc |  Annual Report & Financial Statements 2020STRATEGIC REPORT
Principal Risks and Uncertainties

Introduction
Gfinity’s long-term success will depend 
in large part on its ability to manage the 
key risks affecting the Company. Gfinity 
is an innovative business in a rapidly 
developing sector. In that context, the 
risks facing Gfinity can change quickly and 
the board recognises the importance of 
identifying key risks and ensuring that the 
right mitigation strategies are in place for 
managing them.

“Gfinity is an 
innovative business 
in a rapidly 
developing sector”

Ultimate responsibility for managing risk 
lies with the board. Executive responsibility 
for retaining the register of risks and 
reporting on these to the board lies with 
the Chief Financial and Operations Officer. 
Responsibility for the management of 
risks lies with different members of the 
Executive leadership team depending on 
the nature of the risk.

Gfinity distinguishes between strategic 
risks and operating risks. Strategic risks 
represent macro level matters, which may 
impact on the strategy of the Company. 
Operating risks reflect the ongoing 
challenges that the business may face in 
delivering on that strategy.

On a day to day basis, responsibility for 
managing strategic risks lies with the 
Chief Executive. Mitigation strategies and 
the emergence of new strategic risks are 
considered through the weekly senior 
leadership team meetings, which he chairs.

Operational risks are the responsibility 
of the Chief Financial and Operations 
Officer and are considered both at the 
senior leadership team meetings and 
through weekly one to one meetings with 
the heads of respective operational and 
commercial departments.

In assessing its attitude to risk, directors 
aim to strike a balance between ensuring 
comprehensive processes and monitoring 
frameworks are in place, as would be 
expected of a publicly listed Company, 
while retaining the dynamism and 
innovation required to grow quickly within 
a rapidly developing and changing sector.

The directors believe the principal risks 
currently affecting the business are as 
outlined below:

16

GFINITY plc |  Annual Report & Financial Statements 2020STRATEGIC RISKS

Risk

COVID-19 risk

Economic and political uncertainty

Intellectual property risk

Description

Mitigating Actions

The COVID-19 pandemic has driven an 
unparalleled level of economic uncertainty 
within the global economy.

This has resulted in many organisations 
holding back from making long term 
spending commitments.

It has also seen a movement away from 
spend on live, in-person events.

The financial markets have also been heavily 
impacted and there remains a risk of a 
further downturn to the financial markets as 
the impact of COVID-19 becomes more long 
lasting than many had originally anticipated 
and government sponsored programmes to 
sustain employment during the initial period 
come to an end.

Gfinity acted quickly in the spring of 2020 
to reduce the cost base of the business and 
focus activities on areas where directors 
believe they can both be successful in 
the long term, but also in which they can 
continue to win in the short term. 

This was reflected in the speed with which 
esports programmes for clients including 
Formula 1 and Premier League, with 
participants competing remotely were 
brought to market following the initial 
outbreak of the disease.

Keeping the Gfinity Arena open for business 
by implementing social distancing measures 
is key to driving additional business and 
gives us a competitive advantage.

The growth of Gfinity’s own digital media 
group, also provides a strong, recurring 
owned revenue stream that is not subject to 
live events.

Furthermore, as part of the oversubscribed 
fundraise process completed in April 2020, 
directors opted to take more money than 
originally targeted during the initial raise, 
coupled with further cash inflows that 
resulted from subsequent warrant exercises, 
meaning the business is well capitalised 
to ride out the economic uncertainty as it 
moves into FY21.  

Uncertainty over the United Kingdom’s 
future trading relationship with European 
Union, and other key trading partners 
creates a level of economic and political 
uncertainty, which provides risks at both a 
strategic and operational level for Gfinity. At 
a strategic level, the uncertainty could create 
challenges with regards to capital availability 
and the desire of global publishers, rights 
holders and brands to deliver programmes 
in the UK.

The structural changes to the cost base of 
the company and the additional security 
over funding, resulting from the fundraise 
undertaken in April 2020, ensures that the 
company will have the resources to ride out 
any short term economic uncertainty.

The move towards an increased level of 
digital engagement, with participants 
competing remotely also decreases Gfinity’s 
dependence on live events and cross border 
travel. 

Esports involves the use of intellectual 
property, typically owned by the publishers 
of the respective game titles.

Gfinity must consider the risk of changes 
in strategy of the intellectual property 
owners, resulting in certain games not being 
available for use by Gfinity in its esports 
properties, or fees being required for the 
use of intellectual property, which may 
present a challenge to Gfinity’s business 
model.

Gfinity’s brand and technology platform, 
together with the audience consuming 
Gfinity content, has been developed 
across multiple titles, ensuring there is no 
dependence on any single title.

Gfinity maintains strong relationships 
with multiple game publishers and has 
demonstrated the value it can bring to 
them in building communities and driving 
engagement around their games, which 
in turn drives revenues for the publishers 
through sales of the games themselves and 
in-game content.  As a result, a number of 
the major game publishers have become key 
clients of Gfinity.

17

GFINITY plc |  Annual Report & Financial Statements 2020STRATEGIC RISKS Continued...

Risk

Description

Mitigating Actions

Perception of video gaming

Competition risk

Some people view video gaming negatively, 
as something that promotes an unhealthy 
lifestyle and lack of social interaction.  There 
is a risk that this perception will provide a 
barrier to entry to commercial partners and 
broadcasters, presenting a risk to Gfinity’s 
business model.

There are currently very few companies 
globally that can deliver full end to end 
esports solutions and Gfinity has established 
a first mover advantage. As the market 
develops, however, there is a risk of new 
entrants coming into the market, or game 
publishers looking to bring the capability in 
house.

Speed of revenue growth

Gfinity operates in a pioneering sector.  
Directors believe, supported by market 
research, that the value of that sector is 
significantly below the level it should reach, 
given the size and level of engagement 
of the audience and the attractiveness of 
that demographic to broadcasters and 
commercial partners.  Nonetheless, that 
growth may not be linear and that may 
present a risk to the speed of revenue 
growth.

Gfinity seeks to educate partners and the 
wider industry on the positive impact of 
gaming.  Esports provides a social platform 
for people to play and interact, in a highly 
accessible way.  Even at the top level, 
where teams and players are practicing 
for many hours per day, this will frequently 
be supplemented by fitness and nutrition 
programmes to keep players healthy.

Gfinity’s unique capability comes from a 
combination of its proprietary platform, 
the cumulative knowledge and breadth 
of relationships of its experienced team, 
its deep understanding of the esports 
community, and the investment in its esports 
studio.

Gfinity continues to invest in these 
capabilities to retain a lead in the 
marketplace and to position itself such 
that any major new entrant to the esports 
market, or any major publisher looking to 
expand their esports offering, would be able 
to move more quickly by acquiring Gfinity 
than by trying to replicate these capabilities 
in house.

The directors of Gfinity firmly believe that 
establishing a market leading position in the 
fast-growing esports sector is the best route 
to delivering significant long-term value to 
shareholders.  

Nonetheless, in view of the fact that revenue 
progression may be non-linear, as noted 
in the current year results, the board has 
adopted a strategy of sharpening the 
focus of the business onto areas in which 
the company enjoys a distinct competitive 
advantage and can grow profitably.  The 
reduction of the cost base associated with 
this sharpening of the focus, is also expected 
to allow the company to move into a cash 
flow positive position on a month on month 
basis in a shorter term time horizon.  This 
will help the company more successfully 
negotiate the short term impact of any short 
term revenue reduction.

18

GFINITY plc |  Annual Report & Financial Statements 2020OPERATIONAL RISKS

Risk

COVID-19 risk

Description

Mitigating Actions

Alongside the strategic risks, the COVID-19 
outbreak has presented multiple operational 
risks to the business, including:

 ■ Key staff availability; in the event that 

multiple people needed to be absent at 
a single point in time

Department leaders have been targeted 
with ensuring that there is appropriate 
knowledge sharing within the teams and 
in building a broader network of people 
who understand our processes and ways of 
working, who can come in at short notice to 
support our activities.

 ■ Facility availability; ensuring we remain 

able to generate competitive gaming 
content for our own programmes and for 
clients without breaching government 
regulations

 ■ Maintaining efficient and effective ways 
of working, including ensuring that staff 
are able to do their jobs even if they 
can’t come to the office 

 ■ Maintaining appropriate communication, 

so the company’s activities remain 
focused and aligned. 

Economic and political uncertainty

Alongside the strategic risks that this 
uncertainty creates, it also presents a 
number of risks at an operational level, 
including access to equipment, attendance 
of players and talent at Gfinity events and 
matters of cross border billing and taxation.

Liquidity risk

Gfinity is currently a loss-making company 
and as such, must ensure that it has sufficient 
capital available to deliver on its strategy.

Staff have not been required to come into 
the office since the outbreak first emerged 
and have worked effectively from home 
during this period.

Staff have only come into the Arena as 
required to deliver specific programmes.  
The company engaged a team of specialist 
consultants to reconfigure the Arena and 
develop new ways of working that, as far 
as possible adhered to social distancing 
guidelines.

The company’s investment in technology 
has also allowed it to continue delivering 
high quality content, without the need for 
participants to travel into the Arena.

Bi-weekly all staff meeting, supplemented by 
a range of group and one to one meetings, 
ensure that communication remains strong, 
despite these new ways of working.

While the future trading relationship 
between the United Kingdom and 
the European Union is undetermined, 
each department has undertaken a risk 
assessment, reviewing the potential impact 
of a worst case scenario ‘no deal’ Brexit.  
Should this event occur, the business will 
therefore be in a position to continue 
to deliver its services without a material 
disruption to operations.  

Gfinity maintains a strong core group of 
investors but has also sought over recent 
fundraises to broaden this shareholder base, 
expanding its investment roadshows to new 
geographies and investigating opportunities 
with strategic investors, as well as financial 
institutions and private individuals. 

The granting of warrants in the most recent 
fundraise provides a likely additional 
injection of cash over the next 12 months, 
although the timings of this cannot be 
guaranteed. 

As noted above, we have also undertaken 
an exercise to significantly reduce the cost 
base of the business, in the expectation of 
bringing the business into profitability at an 
adjusted operating profit level on a month 
on month basis within the short term.

19

GFINITY plc |  Annual Report & Financial Statements 2020OPERATIONAL RISKS Continued...

Access to key skills

Data security risk

Esports is a new sector and as such, the 
number of people with deep experience in 
developing and delivering esports solutions 
is limited.  Without access to this expertise, 
Gfinity would not be able to provide the 
depth of solutions to its client base or build 
its own Gfinity “tribe”.

Gfinity places a high importance on 
succession planning within the business, 
ensuring that skills are not vested in a 
single individual.  This is built through 
development of existing staff, recruitment of 
certain key personnel and where appropriate 
through targeted acquisitions. 

Senior individuals are also incentivised 
through an employee option scheme, 
driving loyalty to the business. 

Gfinity has undertaken an in-depth review 
of its data policies and procedures, in 
conjunction with lawyers and data protection 
experts in response to recent data 
protection legislation.  

All user data held is in a secure and 
encrypted manner and is only used in 
compliance with all relevant legislation. 

Gfinity has built a large community 
of esports fans playing, watching and 
socialising through its own platform and 
those of CEVO and RealSport.  

Increasing levels of data protection 
regulation, including GDPR legislation, 
and ongoing cyber security risks, make it 
imperative that any data gathered through 
these platforms is collected, handled and 
protected in accordance with all relevant 
regulations.  Any failure to do so would 
significantly erode trust, both among 
the esports community and prospective 
commercial partners.

This report was approved by the board and signed on its behalf.

Neville Upton    
Chairman

28 October 2020 

20

GFINITY plc |  Annual Report & Financial Statements 2020GFINITY plc |  Annual Report & Financial Statements 2020

2121

GFINITY plc |  Annual Report & Financial Statements 2020Annual Report & Financial Statements 2020
GOVERNANCE

GFINITY plc |  Annual Report & Financial Statements 2020

GOVERNANCE
Corporate Governance Report

The board retains overall responsibility for 
ensuring strong corporate governance and 
is supported by the Audit, Nominations 
and Remuneration Committees.  This 
section provides further detail on the 
composition and conduct of business of 
the board and its respective committees, 
together with information on how they 
discharge their responsibilities.

Board of directors:

The Gfinity plc board is responsible for:

 ■ Setting the strategy across all Gfinity 

group companies;

 ■ Defining the business model and the 
financial framework within which the 
business must operate;

 ■ Setting and ensuring the 

implementation of the culture, to 
deliver success;

 ■ Designing and implementing controls 
and the risk management framework;

 ■ Ensuring communication with 

key stakeholders, including staff, 
shareholders, suppliers and customers; 

 ■ Appointing a senior Executive Team, 
capable of delivering on the defined 
strategy; 

 ■ Monitoring performance against the 
above areas and taking remedial 
actions as appropriate;

 ■ Ensuring availability of capital to deliver 

on the chosen strategy.

Chair’s statement  
on corporate governance

“The Directors recognise the 
fundamental importance of 
good corporate governance 
in providing an efficient, 
effective and dynamic 
management framework to 
ensure that the Company is 
managed in the right way for 
the benefit of all shareholders 
over the medium to long-term. 
In view of this, the board 
of Gfinity plc has chosen to 
apply the QCA Corporate 
Governance Code (the ‘QCA 
Code’) published by Quoted 
Companies Alliance. The 
QCA Code is a pragmatic and 
practical tool, which adopts a 
principles-based approach to 
corporate governance, which 
the directors of Gfinity believe 
is correct for Gfinity in its 
current stage of growth.

This section of the report 
provides further details on 
how Gfinity complies with 
these principles of good 
corporate governance.  
Further information can also 
be found on our investor 
website www.gfinityplc.com.”

Neville Upton  
Chairman

24

GFINITY plc |  Annual Report & Financial Statements 2020GOVERNANCE
Board of Directors

NEVILLE UPTON, CHAIRMAN

Appointed: 15 January 2014

After graduating at the London school of Economics, Neville joined Coopers & Lybrand where he qualified as a Chartered Accountant. 
Neville’s formative years were at Euromoney where he gained experience in Finance, M&A and various commercial projects. After a brief  
spell at The Decisions Group as Finance and Operations Director, in 1998 he established a call centre business, The Listening Company, which 
specialised in multichannel communication applications and high quality customer service solutions. The business was sold in 2011 to Serco 
for a sum in excess of £60 million, at which time it had a turnover of £82 million and employed 4,000 people. Neville co-founded Gfinity  
in 2012.

JOHN CLARKE, CHIEF EXECUTIVE OFFICER

Appointed: 18 September 2018

John Clarke was appointed CEO in March 2020. He is a business professional with more than 30 years of international experience gained 
working in and with leading global companies. John has worked for HEINEKEN N.V. where he held the positions of Head of Global 
Communications and Senior Commercial Director within Lagunitas Brewing Company, a 100% owned subsidiary of HEINEKEN N.V. Previously 
he held senior leadership, corporate affairs and marketing positions within The American Express Company and Burson-Marsteller Public 
Relations. John joined the board as a Non-Executive Director in September 2018 and was appointed Global Brand and Marcomms Officer in 
May 2019.

JONATHAN HALL, CHIEF FINANCIAL AND OPERATIONS OFFICER

Appointed: 1 September 2014

Jon qualified as a Chartered Accountant with Arthur Andersen followed by a period of six years specialising in organisation and business 
process design with PA Consulting, a leading London based management consultancy firm.  He subsequently spent five years as a Finance 
Director of Saracens Ltd and the wider Premier Team Holdings Group, before joining Gfinity in August 2014 where he led the process of the 
Company’s admission to AIM.  As Chief Financial and Operations Officer Jon has responsibility for all aspects of finance and accounting, 
including financial planning, reporting and accessing capital to fund growth.  He also retains responsibility for all company operations 
including event delivery, technology, HR and legal matters.

PREETI MARDIA, INDEPENDENT NON-EXECUTIVE DIRECTOR

Appointed: 23 November 2017

Preeti Mardia has diverse end-to-end operational management and commercial expertise across Electronics, Telecoms, Banking and FMCG 
sectors. Preeti is a Board Director with ThinFilm Electronics ASA, a global leader in printed electronics technology, and a Non-Executive 
Director of Maistro plc until September 2019.  Prior to the position of Senior Vice President Operations held at IDEX ASA, she was Vice 
President Operations for Axxcss Wireless UK and Operations Director at Filtronic Plc. She also has FMCG experience in operations with 
Cadbury Schweppes Plc. Preeti Mardia has a Master’s degree in Management from Ashridge. Preeti joined the Gfinity board in November 
2017.

ANDY MACLEOD, INDEPENDENT NON-EXECUTIVE DIRECTOR

Appointed: 23 November 2017

Andy has extensive communications industry experience from a variety of senior roles with major carriers and technology vendors. Until 
recently he spent eleven years at Vodafone Group, firstly as Group Chief Networks Officer responsible for the operation of Vodafone’s 
telecoms networks world-wide, then as Chief Technology Officer for Verizon Wireless in the USA and finally as the Regional CTO for the 
thirteen Vodafone Operating Companies outside Europe. He has recently retired from corporate life and has a portfolio of NED and 
consulting roles. Andy has served on the boards of Verizon Wireless Inc, Vodafone Italy Spa and Indus Towers Ltd, as Deputy Chair of Idex 
ASA and is currently a Non-Executive Director of IQGeo, an AIM listed geolocation software Company.  He holds a degree in Materials 
Science from Oxford University, an MBA from Warwick Business School and is a Fellow of the Royal Academy of Engineering. Andy joined the 
Gfinity board in November 2017.

25

GFINITY plc |  Annual Report & Financial Statements 2020GOVERNANCE
Board Composition and Performance

The composition of the Gfinity board 
is structured to contain the range of 
skills and personal qualities required to 
effectively discharge its duties. The board 
recognises that as Gfinity develops, within 
a rapidly growing sector the precise 
composition required shall change from 
time to time.  Responsibility for reviewing 
the composition of the board and making 
recommendations for appointment 
and removal of directors rests with the 
Nominations Committee. Further details 
of this are provided below. Any such 
recommendations are subject to formal 
approval of the full board. 

The board recognises the importance 
of diversity of skills and approach in 
effectively conducting its duties, and 
as such, has sought to appoint high 
calibre individuals from a wide range of 
backgrounds and sectors.  

ATTENDANCE RECORD:

Role of Chair: 
The primary responsibility of the Chair is to 
lead the board effectively and to oversee 
the adoption, delivery and communication 
of the Company’s corporate governance 
model. As Chairman, Neville Upton 
also retains responsibility for oversight 
of the development and delivery of the 
Company’s strategy, supported by the 
Executive Directors.

The Chair ensures that the board considers 
the key issues affecting the Group, both 
operationally and financially, and together 
with the Company Secretary ensures the 
correct information flows between the 
board, its respective committees and 
between the Independent Directors and 
senior management.  

Role of Company Secretary: 
The Company Secretary acts as a trusted 
adviser to the Chair and the board and 
plays a vital role in relation to both legal 

and regulatory compliance. The Company 
Secretary supports the work of the 
respective board committees and also acts 
as a confidential sounding board to the 
chairs of those committees.

Board Conduct of Business: 
Full board meetings are held monthly, 
other than in August and December, 
meaning a minimum of ten meetings per 
annum to conduct the regular business of 
the board. Further full board meetings shall 
be held as required to provide approval on 
specific matters.  This includes meetings to 
approve the issue of further shares, both 
as part of the core fundraise process and 
also following warrant exercises.  The issue 
of warrants for the first time in April 2020 
has increased the cadence of such one-off 
meetings.

The quorum for a board meeting to be 
considered valid is two.

Director

Neville Upton

John Clarke

Jonathan Hall

Preeti Mardia

Andy MacLeod

Garry Cook

Graham Wallace

Number of Meetings Attended

Total Meetings in Period in Office

15

15

15

15

15

7

7

15

15

15

15

15

7

7

Board Review and Performance

The board monitors its performance and composition on an 
ongoing basis and recognises that as the Company grows in 
a rapidly developing sector, the mix of skills required to best 
discharge its duties may change from time to time.  It was in that 
context that, during the year, Neville Upton became Chairman 
and the board appointed John Clarke to Chief Executive Officer.

Performance of the board is assessed on an annual basis. This 
process is led by the Chair of the Nominations Committee, 
supported by the Chief Financial and Operations Officer, and 
assesses the board’s performance against its stated terms of 
reference, both in terms of the process by which business is 
conducted and the results achieved.

Audit Committee 
The role of the Audit Committee is to provide confidence to 

26

shareholders on the integrity of the financial results of the 
Company, expressed in this annual report and accounts, and 
other relevant public announcements made by the Company. 
The Audit Committee also has a key role in the oversight of the 
effectiveness of the risk management and internal control systems 
of the Company, and to make recommendations to the board for 
improvements in this regard.

The Audit Committee comprises:

 ■ Preeti Mardia (Chair)

 ■ Andy MacLeod

 ■ Jonathan Hall

Graham Wallace also formed part of the committee prior to his 
resignation from the board.

GFINITY plc |  Annual Report & Financial Statements 2020ATTENDANCE RECORD:

Director

Preeti Mardia

Andy MacLeod 

Jonathan Hall

Graham Wallace

Nominations Committee 
The Nominations Committee ensures there 
is a robust process for the appointment 
of new board directors. The committee 
works closely with the board and the Chair 
to identify the skills, experience, personal 
qualities and capabilities required for the 
next stage in the Company’s development, 
linking the Company’s strategy to 
future changes on the board. Only the 
Nominations Committee is able to formally 
submit a recommendation to the board for 

ATTENDANCE RECORD:

Director

Andy MacLeod

Preeti Mardia

Remuneration Committee 
The Remuneration Committee is 
responsible for outlining the principles of 
remuneration strategy to be applied across 
the Gfinity Group. It also directly approves 
the remuneration of all directors, together 
with the grant of any option over shares in 
Gfinity plc. 

Compensation is based on an expectation 
that the director will spend a minimum of 
30 days a year on work for the Company.  
This will include attendance at a minimum 
of six Board meetings per annum, each 
general meeting, plus other activities as 
agreed with the Executive team from time 
to time, including membership of board 
committees.

ATTENDANCE RECORD:

Director

Andy MacLeod

Preeti Mardia

Number of Meetings Attended

Total Meetings in Period in Office

3

3

1

2

3

3

1

2

the appointment of a new director. All such 
recommendations are still subject to the 
approval of the board.

The Nominations Committee comprises:

 ■ Andy MacLeod (Chair)

 ■ Preeti Mardia

Number of Meetings Attended

Total Meetings in Period in Office

1

1

1

1

Non-Executive Directors may support 
additional projects over and above their 
role as Non-Executive Directors and may 
be remunerated at or below market rate for 
those services. The extent of such services 
must not, however, compromise their 
status as Non-Executives, independent of 
the Executive team.

The Remuneration Committee consists of 
Andy MacLeod and Preeti Mardia.

Number of Meetings Attended

Total Meetings in Period in Office

4

4

4

4

Full disclosure of director remuneration is provided within the Directors Remuneration Report.

27

GFINITY plc |  Annual Report & Financial Statements 2020GOVERNANCE
Directors’ Remuneration Report

As the Company is AIM 
listed, the directors are not 
required, under Section 
420(1) of the Companies Act 
2006, to prepare a directors’ 
remuneration report for each 
financial year of the Company 
and so Gfinity plc makes 
the following disclosures 
voluntarily, which are not 
intended to, and do not, 
comply with the requirements 
of the Companies Act 2006.

The Remuneration 
Committee is responsible 
for recommending the 
remuneration and other 
terms of employment for 
the Executive Directors of 
Gfinity plc. In determining 
remuneration for the 
year, the committee has 
given consideration to the 
requirements of the UK 
Corporate Governance Code.

All directors hold either shares or share 
options in the company. The board of 
Gfinity believes offering Non-Executive 
Directors shares in the Company at a price 
and level that aligns them with the interests 
of the wider shareholder base is in interests 
of all shareholders.  The Board also 
believes it is an essential part of attracting 
high calibre individuals to the Board. 

Service contracts 
All existing directors at the time of the 
Company’s admission to AIM entered 
into new service contracts on 16 
December 2014, immediately prior to that 
admission. All new directors since this 
date have entered into comprehensive 
director service contracts at the time, or 
immediately in advance of commencing 
their roles.

All Executive directors’ appointments are 
subject to six months’ notice on either 
side. 

All directors are subject to pre and post 
termination restrictive covenants with 
the Company, including those relating to 
non-competition and non-solicitation of 
customers and staff. 

No compensation is payable for loss 
of office and all appointments may be 
terminated immediately if, among other 
things, a director is found to be in material 
breach of the terms of the appointment.

Remuneration policy

The remuneration of Executive Directors 
is determined by the committee and the 
remuneration of Non-Executive Directors 
is approved by the full board of directors. 
The remuneration of the Chairman is 
determined by the Independent Non-
Executive Directors, in conjunction with the 
Chief Financial and Operations Officer.

The remuneration packages of Executive 
Directors comprise the following elements:

Basic salary and benefits  
Basic salaries for Executive Directors are 
reviewed annually and take into account 
individual performance, market practice 
and the financial position of the Company. 
In most cases salaries paid to Executive 
Directors are currently towards the low 
end of the market rate for their respective 
roles and relative to the experience of the 
individuals in question. Executive Directors 
are eligible for pension contributions and 
participation in the Company’s health 
insurance and life assurance schemes. 

Annual bonuses 
Bonuses awarded to Executive Directors 
are included in the Directors’ Emoluments 
table on page 27. Bonuses form part of the 
overall remuneration of Executive Directors 
and are aligned to the achievement of 
financial and strategic milestones which are 
designed to promote long-term value for 
all shareholders.

Share options 
The Company believes that share 
ownership by Executive Directors and 
employees strengthens the link between 
their personal interests and those of the 
Company and the shareholders. 

The Company has an executive share 
option scheme, which is designed to 
promote long-term improvement in the 
performance of the Company, sustained 
increase in shareholder value, and clear 
linkage between executive reward and the 
Company’s performance.

28

GFINITY plc |  Annual Report & Financial Statements 2020DIRECTORS’ INTERESTS IN SHARES

The interests of the Directors at 30 June 2020 in the shares of the Company were:

Number of Ordinary Shares

Percentage of issued share capital

14,877,245

722,222

722,222

111,112

78,704

16,511,505

2.05%

0.10%

0.10%

0.02%

0.01%

2.27%

Director

Neville Upton

John Clarke

Jonathan Hall

Preeti Mardia

Andrew MacLeod

SHARE OPTIONS

Directors’ interests in options over the ordinary shares in the company were as follows:

Director

As at 30 June 2019

Options Granted

Options Lapsed

As at 30 June 2020

Garry Cook*

Graham Wallace*

Neville Upton

John Clarke

Jonathan Hall

Andy MacLeod

Preeti Mardia

9,590,446

8,590,446

7,870,670

3,000,000

1,548,571

1,000,000

1,000,000

-

-

5,000,000

8,000,000

5,000,000

-

-

-

-

(7,870,670)

(3,000,000)

(1,548,571)

-

-

n/a

n/a

5,000,000

8,000,000

5,000,000

1,000,000

1,000,000

32,600,133

18,000,000

 (12,419,241)

20,000,000

*Garry Cook and Graham Wallace resigned from the board on 16 March 2020.

29

GFINITY plc |  Annual Report & Financial Statements 2020GOVERNANCE
Audited Information – this section forms part of the 
financial statements by cross-reference. 

DIRECTORS’ EMOLUMENTS

Emoluments of the directors for the year ended 30 June 2020 are shown below.

Director

Salary & Fees

Bonus

Pension

Total 
Remuneration

Total  
Remuneration

Year ended 30 June 2020

Year ended 30 June 2019

Neville Upton

John Clarke

Jonathan Hall

Preeti Mardia

Andrew MacLeod

Garry Cook*

106,250

166,250

161,500

25,000

25,000

60,600 

Graham Wallace*

256,683 

801,283

-

- 

- 

 -

-

-

-

0

*Garry Cook and Graham Wallace resigned from the board on 16 March 2020.

-

2,192

2,192

942

-

-

-

106,250

168,442

163,692

25,942

25,000

60,600

256,683

150,000

 193,848

170,948

25,236

25,000

412,400

 369,875

5,325

806,608

1,347,307

This report was approved by the board and signed on its behalf.

Neville Upton   
Chairman

28 October 2020

30

GFINITY plc |  Annual Report & Financial Statements 2020GOVERNANCE
Directors’ Report

The directors present their 
annual report on the affairs of 
the Company, together with 
the financial statements and 
auditor’s report, for the year 
ended 30 June 2020.

Principal activities

Capital structure

Gfinity is a world leading esports company. 
As a trusted independent esports provider 
it designs, develops and delivers esports 
solutions to publishers, sports rights 
holders, brands and media companies that 
connects them with hundreds of millions 
of young gamers. Gfinity is also becoming 
a standalone media distribution business, 
organically engaging with a rapidly 
growing community of gamers on its 
own digital channels; Gfinityesports.com, 
RealSport101.com and StealthOptional.
com.

An overview of Gfinity’s strategy and 
business model is provided within the 
Gfinity At A Glance section of this  
Strategic report.

Future development

Our development objectives for  
2020–21 and beyond are disclosed in  
the Strategic Report.

The capital structure is intended to 
ensure and maintain strong credit ratings 
and healthy capital ratios, to support 
the Company’s business and maximise 
shareholder value. It includes the 
monitoring of cash balances, available 
bank facilities and cash flows.

No changes were made to these 
objectives, policies or processes during the 
year ended 30 June 2020.

Results and dividends

The consolidated income statement is set 
out on page 42.

The Company’s loss after taxation 
amounted to £7.7m (2019: loss of £12.0m).

The directors do not recommend the 
payment of a dividend for the year ended 
30 June 2020.

31

GFINITY plc |  Annual Report & Financial Statements 2020Events since the balance  
sheet date

On 9 October, Gfinity announced that 
the company was undertaking a strategic 
review, to identify a strategic investment 
partner, that would be capable of helping 
the company fully deliver on the potential 
value that it has created from its leading 
position in the esports market.

Research and development

The Company undertakes development 
activities which involve a planned 
investment in the building and 
enhancement of Gfinity products. 
Development expenditure is capitalised 
as an intangible asset, only if the 
development costs can be measured 
reliably and it is anticipated that the 
product being built will be completed and 
will generate future economic benefits in 
the form of cash flows to the Company. 

Directors

Directors’ indemnities

The following directors held office as 
indicated below for the year ended 30 
June 2020 and up to the date of signing 
the consolidated financial statements 
except where otherwise shown.

The Company has made qualifying third 
party indemnity provisions for the benefit 
of its directors, which were made during 
the year and remain in force at the date of 
this report.

Neville Upton 
Chairman

John Clarke  
Chief Executive Officer

Jonathan Hall   
Chief Finance and Operations Officer

Preeti Mardia   
Non-Executive Director

Andy MacLeod   
Non-Executive Director

Garry Cook   
Executive Chairman  
(resigned 16 March 2020)

Further information on development 
activities are provided in the Strategic 
Report.

Graham Wallace   
Global Chief Operating Officer  
(resigned 16 March 2020)

Risk Management

Information on Gfinity’s approach to 
risk management is provided within the 
Principal Risks and Uncertainties section of 
this report.  

32

GFINITY plc |  Annual Report & Financial Statements 2020GOVERNANCE
Statement of Directors’ responsibilities

The directors are responsible 
for preparing the annual 
report and the financial 
statements in accordance 
with applicable law and 
regulations. Company law 
requires the directors to 
prepare financial statements 
for each financial year. Under 
that law the directors have 
elected to prepare company 
financial statements in 
accordance with International 
Financial Reporting Standards 
(“IFRSs”) as adopted by the 
European Union.

Under company law the directors must not 
approve the financial statements unless 
they are satisfied that they give a true 
and fair view of the state of affairs of the 
Company and of the profit or loss of the 
Company for the period. The directors 
are also required to prepare financial 
statements in accordance with the rules of 
the London Stock Exchange for companies 
trading securities on AIM. In preparing 
these financial statements, the directors are 
required to:

 ■ present fairly the financial position, 

financial performance and cashflows of 
the Company;

 ■ select suitable accounting policies in 
accordance with IAS 8 Accounting 
Policies, Changes in Accounting 
Estimates and Errors and then apply 
them consistently;

 ■ make judgements and estimates that 

are reasonable and prudent;

 ■ state whether applicable IFRSs have 

been followed, subject to any material 
departures disclosed and explained in 
the financial statements; and

 ■ prepare the financial statements on 
the going concern basis unless it is 
inappropriate to presume that the 
Company will continue in business.

The directors are responsible for keeping 
adequate accounting records that 
are sufficient to show and explain the 
Company’s transactions and disclose 
with reasonable accuracy at any time the 
financial position of the Company and 
enable them to ensure that the financial 
statements comply with the Companies 
Act 2006.

They are also responsible for safeguarding 
the assets of the Company and hence for 
taking reasonable steps for the prevention 
and detection of fraud and other 
irregularities.

The directors are responsible for ensuring 
the annual report and the financial 
statements are made available on the 
corporate website. Financial statements 
are published on the Company’s website in 

accordance with legislation in the United 
Kingdom governing the preparation and 
dissemination of financial statements, 
which may vary from legislation in other 
jurisdictions. The directors are responsible 
for the maintenance and integrity of 
the corporate and financial information 
included on the Company’s website.

Auditors

Each of the persons who is a director at 
the date of approval of this annual report 
confirms that:

 ■ so far as the director is aware, there is 
no relevant audit information of which 
the Company’s auditors are unaware; 
and

 ■ the director has taken all the steps 
that he/she ought to have taken as 
a director in order to make himself/
herself aware of any relevant audit 
information and to establish that the 
Company’s auditors are aware of that 
information.

This confirmation is given and should 
be interpreted in accordance with 
the provisions of Section 418 of the 
Companies Act 2006.

The trade and assets of the incumbent 
auditor, Rees Pollock, were acquired by 
Blick Rothenberg LLP on 30 September 
2019 and Rees Pollock ceased to be 
regulated to perform statutory audits from 
that date. The directors appointed Blick 
Rothenberg LLP, trading under the Rees 
Pollock brand, to fill the casual vacancy 
arising and a resolution to reappoint 
them will be proposed at the forthcoming 
Annual General Meeting.

By order of the board:

Neville Upton 
Chairman

28 October 2020

33

GFINITY plc |  Annual Report & Financial Statements 2020Annual Report & Financial Statements 2020
FINANCIAL STATEMENTS

GFINITY plc |  Annual Report & Financial Statements 2020

FINANCIAL STATEMENTS
Independent Auditor’s Report to the members of  
Gfinity PLC for the year ended 30 June 2020

Opinion

We have audited the financial 
statements of Gfinity PLC 
(‘the parent company’) and 
its subsidiaries (the ‘group’) 
for the year ended 30 June 
2020 which comprise the 
group statement of profit or 
loss, the group statement 
of comprehensive income, 
the group and company 
statements of financial 
position, the group and 
company statements of 
changes in equity, the group 
and company statements of 
cash flows and notes to the 
financial statements, including 
a summary of significant 
accounting policies. The 
financial reporting framework 
that has been applied in their 
preparation is applicable law 
and International Financial 
Reporting Standards (IFRSs) 
as adopted by the European 
Union and, as regards the 
parent company financial 
statements, as applied 
in accordance with the 
Companies Act 2006.

In our opinion:
 ■ the financial statements give a true 

and fair view of the state of the group’s 
and parent company’s affairs as at 30 
June 2020, and of the group’s and the 
parent company’s loss for the year then 
ended;

 ■ the group financial statements have 

been properly prepared in accordance 
with IFRSs as adopted by the European 
Union;

 ■ the parent company financial 

statements have been properly 
prepared in accordance with IFRSs 
as adopted by the European Union 
and as applied in accordance with the 
provisions of the Companies Act  
2006; and

 ■ the financial statements have been 
prepared in accordance with the 
requirements of the Companies  
Act 2006.

Basis for opinion
We conducted our audit in accordance 
with International Standards on Auditing 
(UK) (ISAs (UK)) and applicable law. Our 
responsibilities under those standards 
are further described in the Auditor’s 
responsibilities for the audit of the financial 
statements section of our report. We are 
independent of the group and parent 
company in accordance with the ethical 
requirements that are relevant to our audit 
of the financial statements in the UK, 
including the FRC’s Ethical Standard as 
applied to SME listed entities, and we have 
fulfilled our other ethical responsibilities in 
accordance with these requirements. We 
believe that the audit evidence we have 
obtained is sufficient and appropriate to 
provide a basis for our opinion.

Conclusions relating to  
going concern
We have nothing to report in respect of the 
following matters in relation to which the 
ISAs (UK) require us to report to you where:

 ■ the directors’ use of the going concern 
basis of accounting in the preparation 
of the financial statements is not 
appropriate; or

 ■ the directors have not disclosed in 

the financial statements any identified 
material uncertainties that may cast 
significant doubt about the group’s 
or the parent company’s ability to 
continue to adopt the going concern 
basis of accounting for a period of 
at least twelve months from the date 
when the financial statements are 
authorised for issue.

Key audit matters
Key audit matters are those matters 
that, in our professional judgment, were 
of most significance in our audit of the 
financial statements of the current period 
and include the most significant assessed 
risks of material misstatement (whether or 
not due to fraud) we identified, including 
those which had the greatest effect on: 
the overall audit strategy, the allocation of 
resources in the audit; and directing the 
efforts of the engagement team. These 
matters were addressed in the context of 
our audit of the financial statements as a 
whole, and in forming our opinion thereon, 
and we do not provide a separate opinion 
on these matters.

36

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Independent Auditor’s Report to the members of  
Gfinity PLC for the year ended 30 June 2020 (continued)

Key audit matter

How the scope of our audit addressed the risk

Going concern assessment (Group and parent company)

At the balance sheet date the group had net current assets of 
£1.1m, which includes cash and cash equivalents of £1.6m. The 
group’s post-tax loss for the year was £7.7m and it reported net 
cash used in operating activities of £5.3m. Continued losses of 
this magnitude would result in a rapid depletion of cash reserves 
and the corresponding net asset position of the group. If the 
going concern assumption were not appropriate this would 
have a pervasive effect which could impact on the group’s and 
parent company’s ability to realise assets in the normal course of 
business.

The appropriateness of applying the going concern basis has 
been referenced in note 2 of the financial statements.

We evaluated the directors’ assessment of going concern by 
reviewing cash flow forecasts prepared by management and 
considering the impact of events that had taken place subsequent 
to the balance sheet date but prior to the date of approval of the 
accounts, including the impact of the Covid-19 pandemic.

We challenged the significant inputs and assumptions used in the 
forecast model and evaluated the feasibility of options available to 
management in the event that the projected cash flows fall below 
forecast figures. Specifically, we considered the evidence provided 
by management in support of their view that the Group would be 
able to raise further funds through another round of investment 
funding.

The Group’s ability to avoid additional fund raising is particularly 
sensitive to revenue assumptions which are inherently difficult to 
predict. Consequently, it is a reasonably possible outcome that the 
group and parent company will need to seek additional funding, 
meaning management’s assessment of the likelihood of being able 
to raise such funding is critical to their conclusion that there is no 
material uncertainty in relation to the group and parent company’s 
ability to continue as a going concern.

In light of the evidence available at the date of this report, we 
consider the judgements made by management in applying the 
going concern assumption to be reasonable.

Furthermore, we considered the disclosure in note 2 to the financial 
statements to be appropriate having given specific regard to this 
being an area of critical accounting estimate and judgement.

Goodwill impairment assessment (Group)

The group had goodwill of £2.5m (note 14) with an indefinite life 
as at 30 June 2020, which is required to be tested for impairment 
on an annual basis.

Management have performed a full impairment review to 
compare the carrying amount of goodwill to its recoverable 
value, being the higher of value-in-use and fair value less costs 
to dispose. The directors have allocated goodwill to individual 
cash generating units (‘CGUs’) and the determination of the 
recoverable amount of the CGUs requires significant estimation 
and judgement, as disclosed in note 3. Accordingly, the carrying 
value of goodwill has been identified as a key audit risk.

We evaluated Management’s assessment of the carrying value of 
goodwill by reviewing the cash flow and profit forecasts included in 
the directors’ value-in-use calculations for respective CGUs. 

We challenged the significant inputs and assumptions used in the 
calculations and performed sensitivity analysis to the forecasts to 
ascertain the extent to which reasonable adverse changes would, 
either individually or in aggregate, require the impairment of 
goodwill. 

Based on our procedures and the evidence available to the date 
of this report we concur with Management’s conclusion that no 
impairment to the carrying value of goodwill is necessary.

37

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Independent Auditor’s Report to the members of  
Gfinity PLC for the year ended 30 June 2020 (continued)

Key audit matter

How the scope of our audit addressed the risk

For the purposes of this assessment, the value-in-use assessment is 
calculated on the same basis as that applied to the assessment of 
goodwill referred to above, and was therefore subject to the same 
audit procedures.

Based on our procedures and the evidence available to the date 
of this report we concur with Management’s conclusion that no 
impairment to the carrying value of investments is necessary.

Valuation of investments (Parent company)

The company had investments in its subsidiaries of £4.5m 
(note 14) as at 30 June 2020, which is required to be tested for 
impairment on an annual basis.

Management assess the valuation of these investments with 
reference to their recoverable amount, being the higher of 
the assets’ fair value less costs to sell and value-in-use. The 
determination of the recoverable amount of the investments 
requires significant estimation and judgement, as disclosed 
in note 3. Accordingly, the valuation of investments has been 
identified as a key audit risk. 

This is not a complete list of all risks identified by our audit.

38

GFINITY plc |  Annual Report & Financial Statements 2020Our application of materiality
In planning and performing our audit 
we applied the concept of materiality. 
An item is considered material if it could 
reasonably be expected to change the 
economic decisions of a user of the 
financial statements. We used the concept 
of materiality to both focus our testing 
and evaluate the impact of misstatements 
identified. In particular, we looked at where 
the directors made subjective judgements, 
for example in respect of significant 
accounting estimates that involved making 
assumptions and considering future events 
that are inherently uncertain.

Based on our professional judgement, we 
determined overall materiality for both the 
parent company’s and the group’s financial 
statements as a whole to be £400,000 
(2019: £700,000). In determining this, we 
considered a range of benchmarks with 
specific focus on the loss for the year, total 
revenue for the year and total assets as at 
the balance sheet date. This materiality 
level represents 4.8% (2018: 5.8%) of loss 
before tax, 8.9% (2019: 8.9%) of revenue 
and 5.8% (2018: 10.0%) of total assets. 

We report to the Audit Committee all 
identified unadjusted errors in excess 
of £40,000. Errors below that threshold 
would also be reported if, in our opinion 
as auditor, disclosure was required on 
qualitative grounds.

An overview of the scope  
of our audit
We tailored the scope of our audit to 
ensure that we performed enough work to 
be able to give an opinion on the financial 
statements as a whole, taking into account 
the structure of the group and the parent 
company, the accounting processes and 
controls, and the industry in which they 
operate.

The group is comprised of the parent 
company and its two subsidiaries, one of 
which is based in the UK with the other 
operating in the US. The parent company 
was subject to a full scope audit based 
on the materiality set out above and the 
two subsidiaries were subject to specified 
audit procedures where the extent of our 
testing was based on our assessment of 
the risks of material misstatement and of 
the materiality of the group.

All audit work to respond to the risks of 
material misstatement of both the group 
and the parent company was performed 
directly by the audit engagement team.

Other information
The directors are responsible for the 
other information. The other information 
comprises the information included in 
the annual report, other than the financial 
statements and our auditor’s report 
thereon. Our opinion on the financial 
statements does not cover the other 
information and, except to the extent 
otherwise explicitly stated in our report, 
we do not express any form of assurance 
conclusion thereon.

In connection with our audit of the financial 
statements, our responsibility is to read 
the other information and, in doing so, 
consider whether the other information is 
materially inconsistent with the financial 
statements or our knowledge obtained 
in the audit or otherwise appears to be 
materially misstated. If we identify such 
material inconsistencies or apparent 
material misstatements, we are required 
to determine whether there is a material 
misstatement in the financial statements 
or a material misstatement of the other 
information. If, based on the work we 
have performed, we conclude that there 
is a material misstatement of this other 
information, we are required to report that 
fact. We have nothing to report in this 
regard.

39

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Independent Auditor’s Report to the members of  
Gfinity PLC for the year ended 30 June 2020 (continued)

members those matters we are required 
to state to them in an Auditors’ report and 
for no other purpose. To the fullest extent 
permitted by law, we do not accept or 
assume responsibility to anyone other than 
the company and the company’s members 
as a body, for our audit work, for this 
report, or for the opinions we have formed.

Philip Vipond  
Senior Statutory Auditor

for and on behalf of 
Rees Pollock,

Chartered Accountants 
Statutory Auditor

35 New Bridge Street 
London 
EC4V 6BW

28 October 2020

for such internal control as the directors 
determine is necessary to enable the 
preparation of financial statements that are 
free from material misstatement, whether 
due to fraud or error.

In preparing the financial statements, the 
directors are responsible for assessing the 
group’s and the parent company’s ability 
to continue as a going concern, disclosing, 
as applicable, matters related to going 
concern and using the going concern basis 
of accounting unless the directors either 
intend to liquidate the group or the parent 
company or to cease operations, or have 
no realistic alternative but to do so.

Auditor’s responsibilities for the 
audit of the financial statements
Our objectives are to obtain reasonable 
assurance about whether the financial 
statements as a whole are free from 
material misstatement, whether due to 
fraud or error, and to issue an auditor’s 
report that includes our opinion. 
Reasonable assurance is a high level of 
assurance, but is not a guarantee that 
an audit conducted in accordance with 
ISAs (UK) will always detect a material 
misstatement when it exists. Misstatements 
can arise from fraud or error and are 
considered material if, individually or in 
the aggregate, they could reasonably 
be expected to influence the economic 
decisions of users taken on the basis of 
these financial statements.

A further description of our responsibilities 
for the audit of the financial statements 
is located on the Financial Reporting 
Council’s website at: www.frc.org.uk/
auditorsresponsibilities. This description 
forms part of our auditor’s report.

Use of this report
This report is made solely to the company’s 
members, as a body, in accordance with 
Chapter 3 of Part 16 of the Companies Act 
2006. Our audit work has been undertaken 
so that we might state to the company’s 

Opinions on other matters 
prescribed by the Companies  
Act 2006
In our opinion, based on the work 
undertaken in the course of the audit:

 ■ the information given in the strategic 

report and the directors’ report for the 
financial year for which the financial 
statements are prepared is consistent 
with the financial statements; and

 ■ the strategic report and the directors’ 

report have been prepared in 
accordance with applicable legal 
requirements.

Matters on which we are required 
to report by exception
In the light of the knowledge and 
understanding of the group and the parent 
company and their environment obtained 
in the course of the audit, we have not 
identified material misstatements in the 
strategic report or the directors’ report.

We have nothing to report in respect of the 
following matters in relation to which the 
Companies Act 2006 requires us to report 
to you if, in our opinion:

 ■ adequate accounting records have not 

been kept by the parent company, or 
returns adequate for our audit have 
not been received from branches not 
visited by us; or

 ■ the parent company financial 

statements are not in agreement with 
the accounting records and returns; or

 ■ certain disclosures of directors’ 

remuneration specified by law are not 
made; or

 ■ we have not received all the 

information and explanations we 
require for our audit.

Responsibilities of directors
As explained more fully in the directors’ 
responsibilities statement, the directors 
are responsible for the preparation of the 
financial statements and for being satisfied 
that they give a true and fair view, and 

40

GFINITY plc |  Annual Report & Financial Statements 2020GFINITY plc |  Annual Report & Financial Statements 2020

4141

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Group Statement of Profit or Loss

Director

Notes

1 July 2019 to 30 June 2020

1 July 2018 to 30 June 2019

£

£

CONTINUING OPERATIONS

Revenue

Cost of sales

Gross Profit / (Loss)

Other income

Administrative expenses

Operating loss

Finance income

Finance costs

Share of net loss of associates & 
impairment of associates

Loss on ordinary activities before tax

Taxation

Retained loss from continuing 
operations

Profit from discontinued operations

Earnings per share

4

7

6

9

9

10

29

21

4,485,565

(1,714,740)

2,770,825

73,041

(10,681,476)

(7,837,610)

2,622

(39,768)

(308,214)

(8,182,970)

-

457,663

(7,725,307)

-

(7,725,307)

(0.01)

7,870,166

(6,832,652)

1,037,514

0

(12,106,612)

(11,069,098)

6,481

(1,583)

(991,951)

(12,056,151)

-

59,832

(11,996,319)

1,911

(11,994,408)

(0.04)

42

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Group Statement of Comprehensive Income

Director

Notes

1 July 2019 to 30 June 2020

1 July 2018 to 30 June 2019

£

£

GROUP STATEMENT OF COMPREHENSIVE INCOME

Loss for the period

(7,725,307)

(11,994,408)

Other comprehensive income

Items reclassified to profit or loss

Changes in the fair value of derivatives 
recognised at fair value

Items that will  not be reclassified to 
profit or loss

Derivatives settled during the period 
reclassified to profit and loss

Foreign exchange loss on retranslation 
of foreign subsidiaries

Other comprehensive income for  
the period

Total comprehensive income for  
the period

-

-

(6,117)

(6,117)

58,083

(166,504)

2,221

(106,200)

(7,731,424)

(12,100,609)

43

GFINITY plc |  Annual Report & Financial Statements 2020 
 
FINANCIAL STATEMENTS
Group Statement of Financial Position

Director

Notes

30 June 2020

£

30 June 2019

£

NON CURRENT ASSETS

Property, plant and equipment

Right of Use assets

Goodwill

Intangible fixed assets

Investment in Associate

CURRENT ASSETS

Trade and other receivables

Cash and cash equivalents

Current tax assets

TOTAL ASSETS

EQUITY AND LIABILITIES

Equity 

Ordinary shares

Share premium account

Other reserves

Retained earnings

Total equity

Non-current Liabilities

Deferred tax liabilities

Current liabilities

Trade and other payables

Total liabilities

11

12

14

13

16

17

18

28

20

28

19 

213,288

428,305

2,544,526

613,164

-

3,799,283

1,391,332

1,600,597

-

2,991,929

6,791,212

725,868

44,405,085

3,132,220

(43,457,102)

4,806,071

92,059

1,893,081

1,985,141

483,112

-

2,544,526

1,033,993

-

4,061,631

2,322,379

648,454

-

2,970,833

7,032,465

362,897

37,455,838

1,637,763

(35,731,794)

3,724,704

322,718

2,985,042

3,307,760

TOTAL EQUITY AND LIABILITIES

6,791,212

7,032,465

The notes on pages 52 to 85 form an integral part of these financial statements. 
Signed on behalf of the board on 28 October 2020:

Neville Upton 
Chairman

Jonathan Hall  
Chief Financial and Operations Officer 

44

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Company Statement of Financial Position

Director

Notes

30 June 2020

£

30 June 2019

£

NON CURRENT ASSETS

Property, plant and equipment

Right of Use assets

Investment in Subsidiaries

Intangible fixed assets

Investment in Associate

CURRENT ASSETS

Trade and other receivables

Cash and cash equivalents

Current tax assets

TOTAL ASSETS

EQUITY AND LIABILITIES

Total Equity 

Ordinary shares

Current liabilities 

Other reserves

Retained earnings

Total equity

Current Liabilities

Trade and other payables

Derivative financial instruments

Total liabilities

TOTAL EQUITY AND LIABILITIES

11

12

14

13

16

17

18

28

20

19

187,176

428,305

4,466,133

57,724

-

5,139,338

2,843,800

1,531,360

-

4,375,160

9,514,498

725,868

44,405,085

3,137,832

(40,601,156)

7,667,629

1,846,869

-

1,846,869

9,514,498

459,103

-

4,466,133

-

-

4,925,236

3,760,364

603,076

-

4,363,440

9,288,676

362,897

37,455,838

1,637,259

(33,107,935)

6,348,059

2,940,616

-

2,940,616

9,288,676

The notes on pages 52 to 85 form an integral part of these financial statements.
As permitted by Section 408 of the Companies Act 2006, the profit and loss account of the Company is not presented as part of these 
financial statements. The parent Company’s loss for the year amounts to £7,493,221 (2019: loss of £9,970,720).

Signed on behalf of the board on 28 October 2020:

Neville Upton  
Chairman

Jonathan Hall  
Chief Financial and Operations Officer 

45

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Group Statement of Changes in Equity

Director

Ordinary  
shares

£

Share  
premium

Share option 
reserve

£

£

Retained 
earnings

£

Forex

Total equity

£

£

At 30 June 2018

286,348

31,565,735

587,256

(23,628,965)

(1,717)

8,808,657

Loss for the period

Other Comprehensive 
Income

Total comprehensive 
income

Proceeds of Shares 
Issued

Shares as 
Consideration

Share issue costs

Share options 
expensed

Total transactions 
with owners, 
recognised directly 
in equity

-

-

-

-

-

-

75,000

5,925,000

1,549

-

-

157,211

(192,107)

-

-

-

-

-

-

- 

1,050,002

76,549

5,890,104

1,050,002

 (11,994,408)

 -

(11,994,408)

 (108,421)

2,221

 (106,200)

 (12,102,830)

2,221

(12,100,609)

-

-

- 

-

0

-

-

- 

-

6,000,000

158,760

 (192,107)

1,050,002

0

7,016,656

At 30 June 2019

362,897

37,455,839

1,637,258

(35,731,795)

504

3,724,704

46

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
FINANCIAL STATEMENTS
Group Statement of Changes in Equity (Continued)

Director

Ordinary  
shares

£

Share  
premium

Share option 
reserve

£

£

Retained 
earnings

£

At 30 June 2019

362,897

37,455,839

1,637,258

(35,731,795)

Forex

Total equity

£

504

£

3,724,704

Loss for the period

Other Comprehensive 
Income

Total comprehensive 
income

Proceeds of Shares 
Issued

Shares as 
consideration

Share issue costs

Share options 
expensed

Total transactions 
with owners, 
recognised directly 
in equity

-

-

-

-

-

-

362,971

7,372,852

-

(423,605)

-

-

-

-

1,500,573 

362,971

6,949,247

1,500,573

-

-

-

-

-

-

      (7,725,307)

 -

   (7,725,307)

 -

(6,117)

(6,117)

(7,725,307)

(6,117)

(7,731,424)

-

-

-

-

-

-

-

-

- 

-

7,735,823 

- 

(423,605)

1,500,573

8,812,791

At 30 June 2020

725,868

44,405,086

3,137,831

(43,457,102)

(5,613)

4,806,070

47

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
FINANCIAL STATEMENTS
Company Statement of Changes in Equity

Director

Ordinary shares

Share premium

Share option reserve

Retained earnings

Total equity

£

£

£

£

£

At 30 June 2018

286,348

31,565,734

587,256

(23,028,794)

9,410,544

-

-

-

-

-

-

75,000 

5,925,000

-

1,549 

-

(192,107)

157,211 

-

1,050,002

76,549

5,890,104

1,050,002

-

-

-

-

-

- 

(9,970,720)

(9,970,720)

(108,421)

(108,421)

 (10,079,141)

 (10,079,141)

-

-

- 

-

-

6,000,000 

(192,107)

158,760

1,050,002

7,016,655

362,897

37,455,838

1,637,258

(33,107,935)

6,348,058

-

-

-

-

362,971

7,372,852

-

- 

-

(423,605)

-

-

-

-

-

-

-

1,500,573

362,971

6,949,247

1,500,573

(7,493,221)

(7,493,221)

-

-

   (7,493,221)

     (7,493,221)

-

-

-

-

-

7,735,823

(423,605)

-

1,500,573

8,812,791

725,868

44,405,085

3,137,831

(40,601,156)

7,667,628

Loss for the period

Other Comprehensive 
Income

Total comprehensive 
income

Proceeds of Shares 
Issued

Share issue costs

Shares as consideration

Share options 
expensed

Total transactions with 
owners, recognised 
directly in equity

At 30 June 2019

Loss for the period

Other comprehensive 
income

Total comprehensive 
income

Proceeds of Shares 
Issued

Shares as Consideration

Share issue costs

Share options 
expensed

Total transactions with 
owners, recognised 
directly in equity

At 30 June 2020

48

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GFINITY plc |  Annual Report & Financial Statements 2020

4949

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Group Statement of Cash Flows

Director

Note

30-Jun-20

£

30-Jun-19

£

(5,290,351)

(8,470,887)

2,622

(100,765)

(57,724)

(308,214)

-

(464,081)

7,312,218

(597,015)

(2,511)

6,712,692

958,260

(6,117)

648,454

1,600,596

6,481

(123,558) 

- 

(270,661)

17,678

(370,061)

5,807,893

5,807,893

(3,033,055)

2,221

3,679,288

648,454

26

9

11

13

Cash flow used in operating activities

Net cash used in operating activities 

Cash flow from / (used in) investing 
activities

Interest received                                                        

Additions to property, plant and 
equipment 

Additions to intangible Assets

Investment in Associate

Proceeds from sale of discontinued 
operations

Net cash used in investing activities

Cash flow from / (used in) financing 
activities

Issue of equity share capital

Repayment of leases

Bank interest payable

Net cash from financing activities

Net increase in cash and cash equivalents

Effect of Currency translation on cash

Opening cash and cash equivalents

Closing cash and cash equivalents

50

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
 
 
 
 
 
FINANCIAL STATEMENTS
Company Statement of Cash Flows

Director

Note

30-Jun-20

£

30-Jun-19

£

26

9

11

13

Cash flow used in operating activities

Net cash used in operating activities 

Cash flow from/(used in)  
investing activities

Interest received                                                        

Additions to property, plant and 
equipment 

Additions to Intangible Assets

Acquisition/Disposal of subsidiaries, net 
of cash acquired

Investment in Associate

Inter-company loans

Net cash used in investing activities

Cash flow from / (used in)  
financing activities

Issue of equity share capital

Repayment of leases Bank

interest payable

Net cash from financing activities

Net increase in cash and cash equivalents

Opening cash and cash equivalents

Closing cash and cash equivalents

(5,322,647)

(7,579,305)

2,622

(98,444)

(57,724) 

- 

(308,214)

-

(461,760)

7,312,218

(597,014)

(2,511)

6,712,692

928,285

603,076

1,531,360

6,481

(115,256)

- 

45,000 

(270,661)

(854,293)

(1,188,730)

5,807,893

5,807,893

(2,960,142)

3,563,216

603,076

51

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
FINANCIAL STATEMENTS
Notes to the Financial Statements

1. General Information 

Gfinity plc (“the Company”) is a public company limited by shares incorporated in the United 
Kingdom under the Companies Act 2006, registered in England and Wales and is AIM listed. 
The address of the registered office is given on page 6. The registered number of the company 
is 08232509.

The functional and presentational currency is £ sterling because that is the currency of the 
primary economic environment in which the group operates. Foreign operations are included  
in accordance with the policies set out in note 2. Principal activities are discussed in the 
Strategic report.

2. Accounting Policies 

Basis of preparation
The Company has prepared the accounts 
on the basis of all applicable International 
Financial Reporting Standards (IFRS), 
including all International Accounting 
Standards (IAS), Standing Interpretations 
Committee (SIC) and the International 
Financial Reporting Interpretations 
Committee (IFRIC) interpretations issued 
by the International Accounting Standards 
Board (IASB) with effective dates for 
accounting periods beginning on or after 
1 July 2019, together with those parts of 
the Companies Act 2006 applicable to 
companies reporting under IFRS.

The accounts have been prepared on the 
historical cost basis, except for otherwise 
stated below. The principal accounting 
policies, which have been consistently 
applied throughout the period presented, 
are set out below.

The preparation of financial statements 
in conformity with IFRS requires the use 
of certain estimates.  It also requires 
management to exercise its judgement 
in the process of applying the company’s 
accounting policies.  Estimates and 
judgements are continually reviewed 
and are based on historical experience 
and other factors including expectations 
of future events that are believed to be 
reasonable under the circumstances.  

52

Standards, Interpretation and 
amendments to published 
standards effective in the accounts
The Group has applied the following 
new standards and interpretations for the 
first time for the annual reporting period 
commencing 1 July 2019:

Standards, interpretation and 
amendments to published 
standards that are not yet 
effective
New standards and interpretations that 
are in issue but not yet effective are listed 
below:

 ■ IFRS 16 Leases.

 ■ IFRIC 23 Uncertainty over Income Tax 

Treatments. 

 ■ Amendments to IFRS 9 Prepayment 

Features with Negative Compensation.

 ■ Amendments to IAS 28 Long-term 
Interests in Associates and Joint 
Ventures.

 ■ Amendments to IAS 19 Plan 
Amendment, Curtailment or 
Settlement.

 ■ Annual Improvements to IFRS 
Standards 2015-2017 Cycle 
(Amendments to IFRS 3, IFRS 11, IAS 
12 and IAS 23).

The nature and effect of the changes to  
the Group’s accounting policies as a result 
of the adoption of IFRS 16 is set out in 
note 12.

The adoption of the other standards and 
interpretations listed above has not led 
to any changes to the Group’s accounting 
policies or had any other material impact 
on the financial position or performance of 
the Group.

 ■ Amendments to IAS 1 and IAS 8 

Definition of Material.

 ■ Amendments to IFRS 3 Definition of a 

Business.

 ■ Amendments to References to the 
Conceptual Framework in IFRS 
Standards.

 ■ IFRS 17 Insurance Contracts.

 ■ Amendments to IFRS 10 and IAS 28: 

Sale or Contribution of Assets between 
an Investor and its Associate or Joint 
Venture.

The adoption of the above standards and 
interpretations is not expected to lead to 
any changes to the Group’s accounting 
policies or have any other material impact 
on the financial position or performance of 
the Group.

Going concern
At the end of the period the Group had 
cash and cash equivalents amounting 
to £1,600,597 and the Company had 
cash and cash equivalents amounting to 
£1,531,360.  Further to this at the balance 
sheet date, there were 203,695,500 

GFINITY plc |  Annual Report & Financial Statements 2020 
warrants outstanding over ordinary shares in the company at an 
exercise price of 1p, to be exercised on or before 20 October 
2021.  Given the positive variance of the share price at the time of 
their assessment, the directors believe that , that it is reasonable 
to assume that these warrants will be exercised, which will provide 
further cash to the Group of £2,036,955.

As outlined in the Strategic Report, during the year to 30 June 
2020, the Group announced a significant restructure, with a view 
to delivering a reduction in the operating cost base, through 
focusing on three core areas in which the business already enjoys 
a competitive advantage and in which the directors believe it can 
drive profitable growth; 

 ■  Gfinity’s own Digital Media Network monetised through 

advertising, branded partnerships and affiliate referral income. 

 ■ Jointly owned partnerships, such as that which commenced 
shortly following the year end with Abu Dhabi Motorsports 
Management, in which Gfinity retains a share in the 
commercial rights.

 ■ Building digital audience and engagement on a paid for 

service delivery basis for partners including major sports rights 
holders, games publishers, media businesses and corporate 
brands. 

Management have prepared forecasts to 31 December 2021, 
which indicate that if targeted profitability is achieved then current 
cash reserves, supplemented by expected further exercise of 
warrants as outlined above, would provide sufficient funding to 
allow the Group to continue operating for a period of at least 12 
months following the approval of these financial statements.  

As a result, the directors do not believe that further cash is 
required in order to deliver on current plans for the business.  It 
should be noted, however, that in a sector that is still rapidly 
developing and in a period of political and economic uncertainty, 
there are inherent uncertainties within the forecasts.  In this 
regard, in a period in which a high level of revenue growth is 
expected, cash flow forecasts are particularly sensitive to the 
delivery of new client contracts.  While the directors are confident 
that these contracts will be secured, the timing of this cannot 
be certain.  In this context, there remains a material risk that the 
cash flow forecasts are not met, which would result in additional 
funding being required and therefore the directors assessment of 
the likelihood of being able to raise such funding is critical to their 
conclusion that there is no material uncertainty in relation to the 
Group and the Company’s ability to continue as a going concern.

In the event that further cash reserves were required, given the 
continued support of the Group’s major shareholders, strong 
investor support for Gfinity shares over recent months and high 
levels of investment activity in the whole sector, it is the belief 
of the directors that the Group would be able to secure such 
additional investment.  This is evidenced by the fact that Gfinity 
was able to secure an oversubscribed placing in April of this 
year at a time of peak uncertainty in the financial markets and at 
a point at which the size of Gfinity’s forward order book and its 
owned digital community was significantly below its current level. 
On that basis, the directors believe that it is appropriate for the 
accounts to be prepared on a going concern basis. 

Notwithstanding this confidence over the availability of cash 
reserves to meet existing plans, the directors are also conscious 
of the extent to which a drive to break even in the near term may 
mean that certain investment opportunities are not pursued.  This 
could result in the business not fully capitalising on the market 
leading position it has created within the sector.  To that end, on 

9 October 2020, the Group announced the initiation of strategic 
review process, in order to identify a potential strategic investment 
partner, who would not only bring the funding to support further 
growth opportunities, but also help to drive scale and reach to 
deliver on the full potential of the position created.

Basis of consolidation
The Group accounts consolidate those of the Company and all 
of its subsidiary undertakings drawn up to 30 June each year. 
Subsidiary undertakings are those entities over which the Group 
has the ability to govern the financial and operating policies 
through the exercise of voting rights.  The results of subsidiaries 
acquired or sold are consolidated for the periods from or to the 
date on which control passed. Acquisitions are accounted for 
under the acquisition method.

Goodwill arising on acquisition is recognised as an asset and 
initially measured at cost, being the excess of the cost of the 
business combination over the Group’s interest in the net fair 
value of the identifiable assets, liabilities and contingent liabilities 
recognised. If, after reassessment, the Group’s interest in the 
net fair value of the acquiree’s identifiable assets, liabilities 
and contingent liabilities exceeds the cost of the business 
combination, the excess is recognised immediately in profit or 
loss.

All intra group balances, transactions, income and expenses and 
profit and losses on transactions between the Company and its 
subsidiaries and between subsidiaries are eliminated.

Goodwill
Goodwill is initially recognised and measured as set out above.

Goodwill is not amortised but is reviewed for impairment at least 
annually. For the purpose of impairment testing, goodwill is 
allocated to each of the Group’s cash-generating units (‘CGUs’) 
expected to benefit from the synergies of the combination. CGUs 
to which goodwill has been allocated are tested for impairment 
annually, or more frequently when there is an indication that the 
unit may be impaired. If the recoverable amount of the CGU is 
less than the carrying amount of the unit, the impairment loss 
is allocated first to reduce the carrying amount of any goodwill 
allocated to the unit and then to the other assets of the unit pro-
rata on the basis of the carrying amount of each asset in the unit. 
An impairment loss recognised for goodwill is not reversed in a 
subsequent period.

Investment in associates
An associate is an entity over which the Group has significant 
influence and that is neither a subsidiary nor an interest in a joint 
venture. Significant influence is the power to participate in the 
financial and operating policy decisions of the investee but is not 
control or join control over those policies.

The Group’s interests in jointly controlled entities are incorporated 
in the financial information using the equity method of accounting. 
Investments in joint ventures are carried in the balance sheet at 
cost as adjusted by post acquisition changes in the Group’s share 
of the net assets of the associate, less any impairment in the value 
of the individual investments. The Group’s share of the net profit 
or loss of the joint venture is shown as a single line item in the 
Consolidated Statement of Comprehensive Income.

Where the Group transacts with a joint venture any profit or loss 
arising is eliminated to the extent of the Group’s interest in the 
relevant joint venture.

53

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Notes to the Financial Statements (Continued)

The carrying amount of equity-accounted investments is tested for 
impairment at least annually. 

Investment in Subsidiaries 
Investments in subsidiaries are held in the Company balance sheet 
at cost and reviewed annually for impairment.

Revenue
Revenue comprises the fair value of the consideration received 
or receivable for the sale of services in the normal course of the 
Group’s activities.  Revenue is shown net of value added tax. 

To determine whether to recognise revenue, the Group 
follows a 5-step process: 
1.  Identifying the contract with a customer 

2.  Identifying the performance obligations 

3.  Determining the transaction price 

4.  Allocating the transaction price to the performance obligations 

5.  Recognising revenue when/as performance obligation(s) are 

satisfied. 

Revenue is recognised either at a point in time or over time, when 
(or as) the Group satisfies performance obligations by transferring 
the promised goods or services to its customers. The Group bases 
its estimates on historical results, taking into consideration the 
type of customer, the type of transaction and the specifics of each 
arrangement.  

Revenue comprises of:
 ■ Partner programme delivery fees: Revenue recognised in line 

with the date at which work is performed.

 ■  Sponsorship revenues: Revenue is recognised on the date 
the relevant sponsored event takes place.  In the event of 
long-term sponsorship contracts, the revenue is released on 
a straight-line basis across the term of the contract, except in 
instances where a significant proportion of the revenue relates 
to specific activation activities, in which case the revenue is 
released in line with when that work is performed.

 ■ Advertising revenues: Fees are earned each time a user clicks 
on one of the ads that are displayed on the website. Revenue 
is recognised on a pay-per-click, or cost per mille (CPM) basis.

 ■ Broadcaster revenues: Rights fees are received from linear 
broadcasters and online streaming platforms in return for 
rights to access broadcast content. Revenue is recognised 
once the relevant performance obligations are completed 
which is typically at the point the broadcast occurs.

 ■ Consultancy Fees: Revenue is recognised in line with the 

profile of resources dedicated to the programme across the 
assignment duration. 

Leases and right-of-use-assets

The Group recognises a right-of-use asset and a lease liability at 
the lease commencement date. The right-of-use asset is initially 
measured at cost, which comprises the initial amount of the lease 
liability adjusted for any lease payments made at or before the 
commencement date, plus any initial direct costs incurred and an 
estimate of costs to dismantle and remove the underlying asset or 
to restore the underlying asset or the site on which it is located, 
less any lease incentives received.

The right-of-use asset is subsequently depreciated using the 
straight-line method from the commencement date to the end 
of the lease term, unless the lease transfers ownership of the 
underlying asset to the Group by the end of the lease term or 
the cost of the right-of-use asset reflects that the Group will 
exercise a purchase option. In that case the right-of-use asset 
will be depreciated over the useful life of the underlying asset, 
which is determined on the same basis as those of property and 
equipment. In addition, the right-of-use asset is periodically 
reduced by impairment losses, if any, and adjusted for certain 
remeasurements of the lease liability.

The lease liability is measured at amortised cost using the effective 
interest method, and is initially measured at the present value 
of the lease payments that are not paid at the commencement 
date, discounted using the interest rate implicit in the lease or, if 
that rate cannot be readily determined, the Group’s incremental 
borrowing rate.

Short-term leases and leases of low-value assets:

The Group has elected not to recognise right-of-use assets and 
lease liabilities for leases of low-value assets and short-term 
leases. The Group recognises the lease payments associated with 
these leases as an expense on a straight-line basis over the  
lease term.

Foreign currencies
Transactions in foreign currencies are recorded at the rates of 
exchange prevailing on the dates of the transactions.  At each 
balance sheet date, monetary assets and liabilities that are 
denominated in foreign currencies are retranslated at the rates 
prevailing on the balance sheet date.  

Exchange differences arising on the settlement of monetary items, 
and on the retranslation of monetary items, are included in the 
income statement for the year.

For the purpose of presenting consolidated financial statements, 
the assets and liabilities of the Group’s foreign operations are 
translated at exchange rates prevailing on the balance sheet 
date. Income and expense items are translated at the average 
exchange rates for the period, unless exchange rates fluctuate 
significantly during that period. Exchange differences arising from 
the translation of the Group’s foreign operations are recognised in 
other comprehensive income.

54

GFINITY plc |  Annual Report & Financial Statements 2020Taxation
The taxation expense represents the sum of the tax currently 
payable and deferred tax.

The charge for current tax is based on the results for the period 
as adjusted for items that are non-assessable or disallowed. It is 
calculated using tax rates that have been enacted or substantively 
enacted by the balance sheet date.

Deferred tax is the tax expected to be payable or recoverable on 
differences between the carrying amounts of assets and liabilities 
in the financial statements and the corresponding tax bases used 
in the computations of taxable profit and is accounted for using 
the balance sheet liability method. 

Deferred tax liabilities are generally recognised for all taxable 
temporary differences, and deferred tax assets are recognised to 
the extent that it is probable that taxable profits will be available 
against which deductible temporary differences can be utilised. 
Such assets and liabilities are not recognised if the temporary 
difference arises from goodwill (or any discount on acquisition) or 
from the initial recognition (other than in a business combination) 
of other assets and liabilities in a transaction that affects neither 
the tax profit nor the accounting profit.

The carrying amount of deferred tax assets is reviewed at each 
balance sheet date and reduced to the extent that the directors 
do not have a high degree of certainty that sufficient taxable 
profits will be available in the medium-term to allow all or part of 
the asset to be recovered.

Credits in respect of Research and Development activities are 
recognised at the point at which the asset becomes profitable 
and quantifiable.  This is typically at the point at which a claim has 
been prepared and submitted to HMRC.  

Share Based Payments
The Company provides equity-settled share-based payments in 
the form of share options. Equity-settled share-based payments 
are measured at fair value (excluding the effect of non-market-
based vesting conditions) at the date of grant. The fair value 
determined at the date of grant is expensed on a straight line 
basis over the vesting period, based on the Company’s estimate 
of shares which will eventually vest and adjusted for the effect 
of non-market based vesting conditions. The Company uses 
an appropriate valuation model utilising a Black-Scholes model 
in order to arrive at a fair value at the date share options are 
granted.

In instances when shares are used as consideration for goods or 
services the shares are valued at the fair value of the goods or 
services provided. The expense to the company is recognised at 
the point the goods or services are received.

Property, plant and equipment
Property, plant and equipment are stated at historical cost less 
accumulated depreciation and impairment, if any.  Historical 
cost includes expenditure that is directly attributable to the 
acquisition of the items.  Subsequent costs are included in the 
carrying amount of the asset or recognised as a separate asset, 
as appropriate, only when it is probable that future economic 
benefits associated with the item will flow to the company and 
that the cost of the item can be measured reliably.  The carrying 
amount of parts that are replaced is derecognised. The costs of 
the day-to-day servicing of property, plant and equipment are 
recognised in profit or loss as incurred.

Depreciation is calculated using the straight-line method to 
allocate the cost or revalued amounts of tangible fixed assets to 
their residual values over their useful economic lives, as follows:

Office equipment

3 years straight line

Computer equipment

3 years straight line

Production equipment

3 years straight line

Leasehold improvements

Over the period of the lease 
or, where management have 
reasonable grounds to believe 
the property will be occupied 
beyond the terms of the lease,  
3 years straight line

The residual values and useful economic lives of the assets are 
reviewed, and adjusted if appropriate, at each balance sheet date. 
The carrying amount of an asset is written down immediately to 
its recoverable amount if the carrying amount is greater than its 
estimated recoverable value.  Gains and losses on disposals are 
determined by comparing the proceeds with the carrying amount 
and are recognised within other gains or losses in the income 
statement.

55

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Notes to the Financial Statements (Continued)

Intangible fixed assets
Intangible assets other than goodwill are recognised where the purchase or internal development of such assets are expected to directly 
contribute towards the company’s ability to generate revenues over a multiple years.

Intangible fixed assets are stated at historical cost less accumulated amortisation and impairment, if any. The cost of intangible assets 
acquired in a business combination is their fair value as at the date of acquisition. Where the cost is not clearly identifiable discounted 
cash flows are utilised to estimate either the cost to develop the resource or, where there are already profits attributable the asset, to 
estimate future cash inflows. Historical cost includes expenditure that is directly attributable to the acquisition or development of the 
items.  Subsequent costs are included in the carrying amount of the asset or recognised as a separate asset, as appropriate, only when 
it is probable that future economic benefits associated with the item will flow to the company and that the cost of the item can be 
measured reliably. 

Amortisation is charged on a straight-line basis over the estimated useful economic life of the asset as follows:

Software development

3 years straight line

Web traffic acquired in business combination

3 years straight line

Technology Platform

5 years straight line

Customer Relationships 

5 years

56

GFINITY plc |  Annual Report & Financial Statements 2020Research and development costs
Development expenditure is capitalised as an intangible asset, 
only if the development costs can be measured reliably and it is 
anticipated that the product being built will be completed and will 
generate future economic benefits in the form of cash flows to the 
Group.

Research expenditure that does not meet this criteria is 
recognised as an expense as incurred. Development costs 
previously recognised as an expense are not recognised as an 
asset in a subsequent period.

Derivative Financial Instruments 
Derivative financial assets and financial liabilities are recognised 
on the Balance Sheet when the Group becomes a party to the 
contractual provisions of the instrument. Derivatives are initially 
recorded at fair value and are subsequently remeasured to fair 
value based on mid-market prices, estimated future cash flows 
and forward rates as appropriate. The fair value is re-assessed at 
each period end with the movements recognised initially in the 
statement of other comprehensive income before being recycled 
to the income statement.

Warrants 
Warrants are in respect of call options granted to investors by the 
group and are classified as equity only to the extent that they do 
not meet the definition of a financial liability or financial asset.

The fair value of warrants is determined at the date of grant and is 
recognised in equity. When the warrants are exercised, the group 
transfers the appropriate amount of shares to the investor, and the 
proceeds received net of any directly attributable transaction costs 
are credited directly to equity.

The group uses an appropriate valuation model utilising a Black-
Scholes model in order to arrive at a fair value at the date warrants 
are granted.

Government Grants Policy 
Grants that compensate the group for expenses incurred are 
recognised in profit or loss as other income in the periods in 
which the expenses are recognised, unless the conditions for 
receiving the grant are met after the related expenses have been 
recognised. In this case, the grant is recognised when it becomes 
receivable.  

Cash and cash equivalents
Cash and cash equivalents include cash in hand, deposits held 
at call with banks, and other short-term highly liquid investments 
with original maturities of three months or less. These are readily 
convertible to a known amount of cash and are subject to an 
insignificant risk of changes in value.

Financial liabilities and equity
Financial liabilities are obligations to pay cash or other financial 
instruments and are recognised when the company becomes a 
party to the contractual provisions of the instrument. Financial 
liabilities are classified according to the substance of the 
contractual arrangements entered into. All interest-related charges 
are recognised as an expense in the income statement.

Trade and other payables are not interest bearing and are 
recorded initially at fair value net of transactions costs and 
thereafter at amortised cost using the effective interest rate 
method.

An equity instrument is any contract that evidence a residual 
interest in the assets of the Company after deducting all of its 
liabilities. Equity instruments issued by the Company are recorded 
at the proceeds received, net of direct issue costs.

Financial assets
Financial assets are recognised in the balance sheet when the 
Company becomes a party to the contractual provisions of the 
instrument and are recognised in the balance sheet at the lower of 
cost and net realisable value.

Provision is made for diminution in value where appropriate.

Income and expenditure arising on financial instruments is 
recognised on the accruals basis and credited or charged to the 
statement of comprehensive income in the financial period to 
which it relates.

Trade receivables do not carry any interest and are initially 
recognised at fair value, subsequently reduced by appropriate 
allowances for estimated irrecoverable amounts.  

57

GFINITY plc |  Annual Report & Financial Statements 2020FINANCIAL STATEMENTS
Notes to the Financial Statements (Continued)

Goodwill carried in relation to CEVO:
In assessing the goodwill carried in respect 
of the CEVO acquisition, three principal 
sets of cash flows were considered:

 ■ Expected operating cash flows from 
CEVO, Inc entity.  An assumption of 
5% revenue growth p.a. was applied 
to actual revenue in FY20.  Staff costs 
were assumed to rise at 2.5% p.a. on 
a per head basis, with the number 
of development staff rising from 5 
to 8 across the first 4 years of the 
plan, remaining constant thereafter.  
Non-staff costs were also assumed to 
increase at 2.5% p.a.

 ■ Savings on development expenditure 
across the Gfinity Group, through the 
use of CEVO resource rather than 
external freelancers across multiple 
client and internal projects.  Projected 
costs were estimated based on actual 
per head costs for development 
resource in FY20, increasing in line 
with the staff numbers assumed in 
the operating cash flows.  Freelancer 
rates were based on market rates for 
equivalent resource.  The projections 
assumed a consistent split in time 
between internal and external CEVO 
projects as seen in FY20.  Both actual 
and freelancer costs were increased 
at a compound annual growth rate 
(CAGR) of 2.5% p.a. throughout the 
period.  

Intangible assets recognised on  
business combinations:
Intangible assets in business combinations 
are recognised when the asset is 
separately identifiable and based on the 
probable future economic benefit that 
arises owing to the Group’s control of the 
asset. Typically, the Group will utilise a 
discounted cash flow to establish the future 
economic benefits and therefore the fair 
value of the asset.

The Group identified three intangible 
assets in relation to the two acquisitions 
undertaken in the year to 30 June 2018.  
As these assets have a finite economic life, 
in line with IAS 36, they are only subject to 
further testing for impairment when there 
are either internal or external indicators 
of impairment.  Based on a review it was 
decided that there were indicators of 
impairment only in respect of the asset 
attached to CEVO customer relationship, 
where third party revenues had fallen 
below the levels used in the calculations of 
the asset value.  Following further review 
of updated cash flow projections relating 
to the relationship, it was determined that 
no impairment was required.  This further 
testing is discussed in the ‘Impairment 
testing’ section below.

Impairment testing:

The Group tests goodwill for impairment 
annually. The recoverable amounts of cash 
generating units have been determined 
based on value-in-use calculations which 
require the use of estimates. Management 
has prepared discounted cash flows based 
on the latest strategic plan. Discount rate 
has been calculated using the Capital 
Asset Pricing model with reference to the 
value of UK 10 year gilts as a proxy for a 
risk free rate and the volatility of Gfinity’s 
share price relative to that of AIM since 
listing.

3. Critical Accounting  
Judgements and Estimates

The preparation of financial statements 
in conformity with IFRS requires the use 
of certain estimates.  It also requires 
management to exercise its judgement 
in the process of applying the company’s 
accounting policies.  Estimates and 
judgements are continually reviewed 
and are based on historical experience 
and other factors including expectations 
of future events that are believed to be 
reasonable under the circumstances.     

Revenue recognition:
The Group’s revenue recognition policy 
is based on separating contracts into 
discrete performance obligations with 
revenue then recognised based on 
the percentage completion of each 
performance obligation. Where the value 
of each distinct performance obligation 
is not set out in a contract Management 
estimate the value of each performance 
obligation based on the level of resource 
required to complete the performance 
obligation in comparison to the overall 
level of resource required to fulfil the 
contract. For example, if a contract did 
not stipulate the value by region of a 
broadcast agreement management 
would use appropriate weighting (e.g. 
audience size) to estimate the value of 
each region, with each region viewed 
as a separate performance obligation. 
Revenue would then be recognised based 
on the percentage completion of each 
performance obligation. In instances where 
there is no other readily available proxy 
Management will estimate the value of 
each performance obligation based on the 
relative cost to deliver. 

Revenue settled by means other than cash 
(e.g. via equity in a associate) is recognised 
based on the value stipulated in the 
contract for goods or services, which would 
be set at fair value, with the revenue then 
recognised based performance obligations 
in the manner described above.

58

GFINITY plc |  Annual Report & Financial Statements 2020Share based payments:

The Company issues equity-settled share-
based payments to certain employees and 
has issued warrants to investors.  Such 
equity-settled share-based payments are 
measured at fair value at the date of grant.  
This fair value is measured by use of a 
Black-Scholes model.

The key assumptions used as inputs into 
this model are outlined in note 22 on Share 
Based Payments. In addition, the company 
has issued share options as partial 
consideration for services provided. The 
cost of these has been recognised based 
on the timing of the delivery of the service 
and the fair value.

CEVO customer relationships: 
The remaining value of CEVO customer 
relationship was assessed by way of 
an NPV analysis of revenue and costs 
expected from the customer in question 
across the remaining two years of the 
original intangible asset life.  

Both revenue and cost for FY21 as part of 
this analysis were set in line with actuals 
for FY20, prior to a 10% uplift in FY22, as 
further expansion of the CEVO product, 
across the clients global network are 
expected.  Cash flows were discounted 
using a cost of capital of 13%.

The result of the above analysis gave an 
NPV of £0.2m, in line with the carrying 
value of the intangible.   No impairment is 
therefore proposed.

Valuation of investments: 

Investments held in the company 
statement of financial position have 
been tested in line with the goodwill 
impairments described above

Deferred tax:

The Company has not recognised a 
deferred tax asset in respect of its losses 
given that there is no track record of 
taxable profits at this time. Deferred 
tax assets will be recognised when the 
Company has established a track record 
of expected future taxable profit.  Detail 
of the unrecognised asset as at the period 
end are provided in note 10(c).

 ■ Gross profit generated across the 

group through deployment of CEVO 
technology, including the tournament 
platform and community building 
toolset.  Based on actual revenue 
for FY20, growing at a CAGR of 5% 
throughout the period.

All cash flows were considered over 
a 5-year period, with a terminal value 
applied to cash flows beyond that date.  A 
discount factor of 13%, unchanged from 
prior year calculations, was applied in 
order to determine the present value of 
these cash flows.

The calculations indicated an NPV of 
£2.9m, a £2.0m surplus over the carrying 
value of the combined value of the 
goodwill and intangible assets.  

Goodwill carried in relation to  
Real Sport: 
The carrying value of goodwill in relation to 
RealSport was assessed using the bottom 
up financial model created as part of the 
business planning process, which reflects 
the strong growth in both audience and 
monetisation seen through FY20.  

This model assumes a monthly average 
number of unique visitors to the platform 
through FY21 of 7.7m.  By way of 
comparison the monthly average for the 
final quarter of FY20 was 4.0m, which 
represented a 210% uplift on the figure for 
the equivalent period in FY19.  Thereafter 
it is assumed that audience numbers will 
increase at 30% p.a. for the first 2 years, 
before levelling off slightly with a 5% 
increase thereafter.

Revenue has been calculated using a 
blended rate, factoring in both real time 
bidding and direct sale banner advertising, 
video advertising and cost per click affiliate 
revenues, giving an overall rate of 10p per 
annum per monthly average user.

59

GFINITY plc |  Annual Report & Financial Statements 20204. Revenue 

The Group’s policy on revenue recognition is as outlined in note 2. The year ending 30 June 2020 included £0.7m included in the 
contract liability balance at the beginning of the period (2019: £0.9m). 

The Group’s revenue disaggregated by primary geographical markets is as follows:

30 June 2020

30 June 2019

Gfinity

CEVO

Total

Gfinity

CEVO

Total

3,431,492

 -

3,431,492

7,082,948

-

7,082,948

27,206

157,829

185,035

539,210

248,007

787,218

869,039

 -

869,039

 -

-

 -

 4,327,736

157,829

4,485,565

 7,622,159

 248,007

 7,870,166

United 
Kingdom

North 
America

ROW

Total

The Group’s revenue disaggregated by pattern of revenue recognition is as follows:

30 June 2020

30 June 2019

Gfinity

CEVO

Total

Gfinity

CEVO

Total

2,582,447

-

2,582,447

5,251,702

27,778

5,279,480

1,745,289

157,829

1,903,118

2,370,457

220,230

2,590,686

Services 
transferred 
at a point 
in time

Services 
transferred 
over time

Total

4,327,736

157,829

4,485,565

7,622,159

248,007

7,870,166

As at 30 June 2020 the Group had the amounts shown below held on the consolidated statement of financial position in relation to 
contracts either performed in full during the year or ongoing as at the year end. All amounts were either due within one year or, in the 
case of contract liabilities, the work was to be performed within one year of the balance sheet date

June 2020

£608,189

£154,287

£358,246

June 2019

£1,085,158

£418,286

£521,010

Trade Receivables

Contract Assets

Contract Liabilities

60

GFINITY plc |  Annual Report & Financial Statements 2020Trade receivables are non-interest bearing and are generally on 30-day terms. 

Contract assets are initially recognised for revenue earned while the services are delivered over time or when billing is subject to final 
agreement on completion of the milestone. Once the amounts are billed the contract asset is transferred to trade receivables.

Contract liabilities arise when amounts are paid in advance of the delivery of the service. These are then transferred to the statement 
of comprehensive income as either milestones are completed or work is completed overtime. Revenue of £0.5m was recognised in the 
year ending 30 June 2020 that was held as a contract liability as 30 June 2019. All of these amounts were held in Gfinity.

5. Segmental Information

The Group manage the business based on two segments: Gfinity and CEVO. The two reportable segments operate as follows:

Gfinity: This segment is the largest part of the business and encompasses the majority of esports related activities and broadcast and 
production capabilities. 

CEVO: The in-house development capabilities which are key to delivering both Gfinity plc’s strategy and online esports solutions for 
third parties. This segment also includes several US based technology revenue streams

30 June 2020

30 June 2019

Gfinity

CEVO

Group

Gfinity

CEVO

Group

Revenue

4,327,736

157,829

4,485,565

7,622,158

248,007

7,870,166

Loss

 (6,472,673)

 (1,252,633)

(7,725,307)

 (11,481,149)

 (513,259)

 (11,994,408)

Gfinity principally operate in the UK and CEVO principally in the US.

The Group has three single external customers which have revenue equal to or greater than 10% of the group’s revenue. The revenue 
from each of these customers is: £1.9m, £0.9m, and £0.5m. The customers are major sports rights holders, financial services and media 
companies.  These revenues are attributed to the Gfinity segment.

Segmental information for the statement of financial position has not been presented as management do not view this information 
on a segmental basis. Intra-group recharges are not considered when monitoring performance with central charges (such as senior 
management costs) retained in Gfinity plc rather than being apportioned across segments.

61

GFINITY plc |  Annual Report & Financial Statements 20206. Operating Expenses

Operating loss is stated after charging:

Depreciation of property, plant and equipment

Depreciation on Right of Use assets

Amortisation & impairment of intangible fixed assets

Rentals under short-term leases

Expensed development costs

Staff costs (see note 8)

Costs of inventories expensed

Auditors’ remuneration for auditing the accounts  
of the Company

Auditors’ remuneration for other non-audit services:

 ■ Other services supplied pursuant to  

such legislation

 ■ Other services related to taxation

 ■ All other services

Net foreign exchange (gains)/ losses

Year ended 30 June 2020

Year ended 30 June 2019

Group

370,589

571,074

478,553

514,106

185,376

5,781,866

-

45,000

-

2,500

8,975

(3,453)

399,307 

-

1,036,163 

613,861 

190,308

5,648,905 

-  

47,500

-

2,500

8,975 

24,546

7. Other Income
There are no unfulfilled conditions or other contingencies attaching to these grants. Other income reflects government grant income 
received in the year in respect of the furlough scheme.

Group

Year ended 30 June 2020

Year ended 30 June 2019

£

73,041

£

-

Government grant income

8. Particulars Of Employees

Number of employees

The average number of people (including directors) employed by the Company during the financial period was:

Group

Company

Year ended  
30 June 2020

Year ended  
30 June 2019

Year ended  
30 June 2020

Year ended  
30 June 2019

54

62

48

53

62

GFINITY plc |  Annual Report & Financial Statements 2020 
    
 
 
 
The aggregate payroll costs of staff (including directors) were:

Wages and salaries

Social security costs

Pensions

Equity settled  
transactions

Group

Company

Year ended 30 June 
2020

Year ended 30 June 
2019

Year ended 30 June 
2020

Year ended 30 June 
2019

3,762,138

449,154

70,000

1,500,573

4,081,674

474,358

42,871

1,050,002

3,403,736

420,354

68,873

1,500,573

3,723,272

445,557

41,744

1,050,002

5,781,866

5,648,905

5,393,536

5,260,575

Total remuneration for Directors during the year was £806,608 (2019: £1,347,307). 

The board of directors comprise the only persons having authority and responsibility for planning, directing and controlling the activities 
of the Group.

9. Finance Income/Costs

Interest income on bank deposits

Finance lease interest

Other interest cost

Year ended 30 June 2020

Year ended 30 June 2019

Group

£

2,622

(37,257)

-

£

6,481

-

(1,583)

63

GFINITY plc |  Annual Report & Financial Statements 2020  
10. Taxation 

(a) Major components of taxation expense for the period ended 30 June 2020 are: 

Year ended 30 June 2020

Year ended 30 June 2019

Group

£

(227,004)

(227,004)

(230,659)

(457,663)

£

-

-

(59,832)

(59,832)

Income statement

Current tax

Corporation tax charge / (credit)

Total current tax

Deferred tax

Relating to origination and reversal of temporary 
differences

Taxation charge / (credit) reported in the income 
statement

(b) Factors affecting tax charge for the period

A reconciliation of taxation expense applicable to accounting profit before taxation at the statutory tax rate of 19% (2019: 19%), to 
taxation expense at the Company’s effective tax rate for the period is as follows:

Loss on ordinary activities before taxation

Profit / (Loss) multiplied by rate of tax

Effects of:

Expenses not deductible for tax purposes

Movement in unrecognised deferred tax arising  
from tax losses

Movement in unrecognised deferred tax arising from 
other temporary timing differences

Adjustment in respect of R&D tax credits

Taxation charge/ (credit) reported in the income 
statement

Year ended 30 June 2020

Year ended 30 June 2019

Group

£

(8,182,970)

(1,554,764)

-

349,439

1,135,046

(160,379)

(227,004)

(457,663)

£

(12,054,190)

(2,290,296)

-

401,150

1,632,636

196,678

0

(59,832)

(c) Unrecognised deferred tax asset

The Group has an unrecognised deferred tax asset arising from 
trading losses carried forward of £7,310,022 (2019: £6,174,976) 
calculated at the substantively enacted Corporation tax rate at 
the balance sheet date of 19% (2019: 19%).  These trading losses 

will reverse against future taxable trading profits and no asset has 
been recognised due to uncertainties over the timing and nature 
of such gains in accordance with IAS 12.

64

GFINITY plc |  Annual Report & Financial Statements 2020 
 
11. Property Plant and Equipment

Group Property Plant and Equipment

Office  
equipment

Computer & production 
equipment

Leasehold  
Improvement

£

£

£

21,983

40,311

0

62,294

9,530

5,536

0

15,066

47,228

12,453

853,662

50,401

(1,847)

902,216

502,201

238,915

(273)

740,843

161,373

351,461

587,356

34,506

0

621,862

192,410

154,940

0

347,350

274,512

394,946

Cost 

At 1 July 2018

Additions

Disposals

At 30 June 2019

Depreciation 

At 1 July 2018

Charge for the period

Disposals

At 30 June 2019

Net book value 

At 30 June 2019

At 30 June 2018

Group Property, Plant and Equipment Continued 

Office  
equipment

Computer & production 
equipment

Leasehold  
Improvement

£

£

£

Cost 

At 1 July 2019

Additions

Disposals

At 30 June 2020

Depreciation 

At 1 July 2019

Charge for the period

Disposals

At 30 June 2020

Net book value  
At 30 June 2020

At 30 June 2019

62,294

849

0

63,143

15,066

14,776

0

29,842

33,301

47,228

902,216

87,362

0

989,578

740,843

177,229

0

918,074

71,504

161,373

621,862

12,701

0

634,563

347,350

178,731

0

526,081

108,482

274,512

Total

£

1,463,001

125,218

(1,847)

1,586,373

704,141

399,391

(273)

1,103,260

483,113

758,860

Total

£

1,586,372

100,912

0

1,687,284

1,103,259

370,736

0

1,473,995

213,289

483,113

65

GFINITY plc |  Annual Report & Financial Statements 2020Company Property, Plant and Equipment

Office  
equipment

Computer & production 
equipment

Leasehold  
Improvement

£

£

£

Cost 

At 1 July 2018

Additions

Disposals

At 30 June 2019

Depreciation 

At 1 July 2018

Charge for the period

Disposals

At 30 June 2019

Net book value 

At 30 June 2019

At 30 June 2018

13,017

37,877

0

50,894

6,968

5,536

0

12,504

38,390

6,049

Total

£

1,435,870

116,782

(1,797)

835,498

44,399

(1,797)

587,355

34,506

0

878,100

621,861

1,550,855

496,639

235,532

(273)

731,898

192,410

154,940

0

347,350

696,017

396,008

(273)

1,091,752

146,202

274,511

459,103

338,859

394,945

739,853

Company Property, Plant and Equipment continued

Office  
equipment

Computer & production 
equipment

Leasehold  
Improvement

£

£

£

Cost 

At 1 July 2019

Additions

Disposals

At 30 June 2020

Depreciation 

At 1 July 2019

Charge for the period

Disposals

50,894

849

0

51,743

12,504

14,776

0

878,100

84,894

0

962,994

731,898

176,864

0

Total

£

1,550,855

98,444

0

621,861

12,701

0

634,562

1,649,299

347,350

178,731

0

1,091,752

370,371

0

At 30 June 2020

27,280

908,762

526,081

1,462,123

Net book value 

At 30 June 2020

At 30 June 2019

66

24,463

38,390

54,232

146,202

108,481

274,511

187,176

459,103

GFINITY plc |  Annual Report & Financial Statements 202012. Right Of Use Assets 

The carrying value of right-of-use assets by class is:

Cost

At 30 June 2019 

On adoption of IFRS 16

At 30 June 2020

Accumulated depreciation

At 30 June 2019

Charge for the year 

At 30 June 2020

Net carrying amount

At 30 June 2020

At 30 June 2019

Transition and lease accounting under IFRS 16 
Up to 30 June 2019, leases entered into by the company were 
classified as either finance leases or operating leases under IAS 
17. As a result of adopting IFRS 16, from 1 July 2019 leases are 
recognised as a right-of-use asset and a corresponding liability 
at the date at which the leased asset is available for use by the 
company.

Assets and liabilities arising from a lease are initially measured 
on a present value basis. Lease liabilities include the net present 
value of fixed lease payments less any lease incentives receivable. 
Payments to be made under extension options that are reasonably 
certain to be exercised are also included in the measurement of 
the liability. 

Lease payments are discounted using the company’s incremental 
borrowing rate, being the rate that the company would have to 
pay to borrow the funds necessary to obtain an asset of similar 
value to the right-of-use asset in a similar economic environment 
with similar terms, security and conditions. The directors have 
estimated this rate to be 5% per annum. 

Lease payments are allocated between principal and finance 
cost. The finance cost is charged to profit or loss over the lease 
period so as to produce a constant periodic rate of interest on the 
remaining balance of the liability for each period. 

Right-of-use assets are measured at cost comprising: the amount 
of the initial measurement of lease liability; any lease payments 
made at or before the commencement date less any lease 
incentives received; any initial direct costs; and restoration costs. 

Premises  
£

–

999,379

999,379

–

571,074

571,074

428,305

–

Right-of-use assets are depreciated over the shorter of the asset’s 
useful life and the lease term on a straight-line basis.

On transition, the company adopted the modified retrospective 
approach permitted by IFRS 16. For leases classified as operating 
leases under IAS 17 the company recognised right-of-use assets 
at the amount equal to the lease liability, adjusted by the amount 
of any prepaid or accrued lease payments relating to that lease 
recognised in the balance sheet as at 30 June 2019.

As a result, the company has not restated comparative figures for 
the year ended 30 June 2019 and no adjustment to the company’s 
equity was required on transition.

On 1 July 2019, the date of transition to IFRS 16, the company 
recognised a right-of-use asset in respect of its head office of  
£999,379 as shown above. No subsequent additions were made 
during the year. Depreciation of £571,074 was charged in the 
year in respect of the head office. Cash outflows in respect of the 
company’s leasing activities were £597,013.

67

GFINITY plc |  Annual Report & Financial Statements 2020 
 
13. Intangible Fixed Assets 

Group Intangible Fixed Assets

Customer 
Relationship

Real Sport 
Web Platform

£

£

Gaming  
Platform

£

Software 
Development

£

Total

£

Cost 

At 1 July 2018

Additions

1,198,661

 935,518

 281,383

148,750

2,564,312

-

-

-

-

-

At 30 June 2019

1,198,661

935,518

281,383

148,750

2,564,312

Amortisation

At 1 July 2018

Charge for the 
period

Impairment

At 30 June 2019

Net book value 

At 30 June 2019

At 30 June 2018

223,969

239,732

403,496

867,197

331,464

974,692

92,524

312,696

-

52,721

56,431

-

124,942

23,808

494,156

632,667

-

403,496

405,220

109,152

148,750

1,530,319

530,298

842,994

172,231

228,662

-

1,033,993

23,808

2,070,156

Customer 
Relationship

Real Sport 
Web Platform

CEVO 
Gaming Platform

Assets Under 
Construction

Software 
Development

£

£

£

Cost 

At 1 July 2019

1,198,661

 935,518

 281,383

£

-

Additions 

Disposals

 -

-

-

-

-

-

 57,724

-

Total

£

£

148,750

2,564,312

 -

-

 57,724

-

At 30 June 2020

1,198,661

935,518

281,383

57,724

148,750

2,622,036

Amortisation

At 1 July 2019

Charge for the 
period

Impairment

867,197

108,414 

405,220

313,553

109,152

56,586

 -

-

 -

At 30 June 2020

975,611

718,773

165,738

-

- 

-

-

148,750

1,530,319

-

-

478,553

-

148,750

2,008,872

Net book value 

At 30 June 2020

223,050

216,745

115,645

57,724

At 30 June 2019

331,464

530,298

172,231

-

-

-

613,164

1,033,993

68

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
  
 
 
 
Cost 

At 1 July 2018

Additions

At 30 June 2019

Amortisation

At 1 July 2018

Charge for the period

At 30 June 2019

Net book value

At 30 June 2019

At 30 June 2018

Cost 

At 1 July 2019

Additions

At 30 June 2020

Amortisation

At 1 July 2019

At 30 June 2020

1,198,661

935,518

281,383

57,724

148,750

2,622,036

Charge for the period

867,197

108,414 

405,220

313,553

109,152

56,586

148,750

1,530,319

478,553

At 30 June 2020

Net book value

At 30 June 2020

At 30 June 2019

Customer 

Real Sport 

CEVO 

Relationship

Web Platform

Gaming Platform

Assets Under 

Construction

Software 

Development

At 1 July 2019

1,198,661

 935,518

 281,383

148,750

2,564,312

 57,724

 57,724

£

 -

-

 -

£

-

-

-

£

-

-

 -

Cost 

Additions 

Disposals

Amortisation

At 1 July 2019

Charge for the 

period

Impairment

Net book value 

Total

£

-

-

613,164

1,033,993

£

 -

-

-

-

-

-

£

-

- 

-

-

-

-

-

Company Intangible Fixed Assets

Assets Under  
Construction

Software Development

£

£

- 
-

-

-

-

-

-

-

Total

£

148,750

-

148,750

124,942

23,808

148,750

148,750

-

148,750

124,942

23,808

148,750

-

-

23,808

23,808

Assets Under 
Construction 
£

-

57,724

57,724

-

-

-

57,724

-

Software Development

£

148,750

-

148,750

148,750

-

148,750

-

-

Total

£

148,750

57,724

206,474

148,750

-

148,750

57,724

-

At 30 June 2020

975,611

718,773

165,738

148,750

2,008,872

At 30 June 2020

223,050

216,745

115,645

57,724

At 30 June 2019

331,464

530,298

172,231

Software development costs refer to direct costs incurred in development of the Gfinity TV Player media player. The valuation of the 
Real Sport web platform has been based on the cost to Gfinity of acquiring Real Sport’s traffic.

Assets under construction relate to costs incurred in the implementation of a new ERP system for the company.

69

GFINITY plc |  Annual Report & Financial Statements 2020 
  
 
 
 
14. Goodwill

Group 

Cost 

At 1 July 2019

Additions

At 30 June 2020

Impairment

At 1 July 2019

Charge for the period

At 30 June 2020

Net book value 

At 30 June 2020

At 30 June 2019

Goodwill

£

2,544,526

-

2,544,526

-

-

-

2,544,526

2,544,526

The goodwill has arisen on the acquisitions of 100% of the share capital of CEVO Inc. and RealSM Ltd in the year ended 30 June 
2018. The goodwill arising on the business combinations has been tested for impairment based on the methods outlined in note 3 on 
accounting estimates and judgements. In both instances the test indicated there was no impairment of the goodwill.

70

GFINITY plc |  Annual Report & Financial Statements 202015. Investment in subsidiaries

At 1 July

Investment in subsidiary

At 30 June

30 June 2020

£

4,466,133

-

4,466,133

Company

30 June 2019

£

4,466,133

-

4,466,133

The investments in subsidiaries represent the purchase of CEVO 
and Real Sport on 24 July 2017 and 13 March 2018 respectively. 
The fair value of consideration at acquisition for CEVO was 

£2,158,498 for 100% of the share capital and the fair value at 
acquisition of Real Sport was £2,307,634 for 100% of the share 
capital. Both investments are held in Gfinity plc.

Subsidiary undertaking

Country of incorporation

Holding

Proportion of voting 
rights and capital held

Nature of business

CEVO Inc.

USA

Ordinary shares

100%

IT Development and 
Tournament and event 
operator

RealSM Ltd

England

Ordinary Shares

100%

Online media

RealSM Ltd registered offices are The Foundry, 77 Fulham Palace Road, 
London, United Kingdom, W6 8JB. CEVO’s registered address is 128 
Maringo Rd, Ephrata, WA 98823

RealSM is exempt from the requirements of the Act relating to the 
audit of individual accounts in accordance with 479A of the C.A. 2006.

71

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
16. Investment in Associates

Group

Company

30 June 2020

30 June 2019

30 June 2020

30 June 2019

 £

-

308,214

(308,214)

-

-

 £

264,464

727,487

(877,967)

(113,984)

-

 £

-

308,214

(308,214)

-

-

 £

264,464

727,487

(877,967)

(113,984)

-

At 1 July

Investment

Share of Losses

Impairment

At 30 June

The investment in associate relates to the acquisition of 33% of 
the Esports Awards Limited on its incorporation in February 2017 
and 30% of Gfinity Esports Australia on its incorporation in August 
2017. During the period, Gfinity Esports Australia ceased trading. 

As a result the carrying value of all investment into the entity has 
been written off in full. Both investments are held in Gfinity plc

Associate undertaking

Country of  
incorporation

Holding

Proportion of voting 
rights and capital held

Nature of business

Esports Industry  
Awards Ltd

Gfinity Esports Australia 
PTY Limited 

England

Australia

Ordinary shares

Ordinary Shares

33%

30%

Event Operator

Tournament and  
event operator

Esports Awards LTD’s registered offices are Belfry House, Champions Way, Hendon, London, England, NW4 1PX. 
The registered office of Gfinity Esports Australia is Suite 5, Level 1, 100 William Street, Sydney, NSW 2011.

72

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
17. Trade and Other Receivables

Group

Company

30 June 2020

30 June 2019

30 June 2020

30 June 2019

£

£

£

£

Trade receivables

Provision for doubtful debts

831,580

(250,110)

1,085,268

(110)

831,580

(250,110)

1,054,816

(110)

Other receivables

Amounts due from group 
undertakings

Amounts due from related 
undertakings

Prepayments and accrued 
income

Amounts due in less than  
one year

Amounts due from group 
undertakings

Prepayments and accrued 
income

581,470

1,085,158

581,470

1,054,706 

308,495

-

- 

374,058

-

51,214 

308,495

-

- 

374,058

-

51,214 

501,367

710,933

448,095

647,321

1,391,332

2,221,364

1,338,060

2,127,299

- 

-

- 

1,505,740 

1,532,050 

101,015

-

101,015

Total

1,391,332

2,322,379

2,843,800

3,760,364

Amount due from group undertakings of £1,505,740 are considered to be due in more than one year (2019: £1,532,050) while 
prepayments include a rental deposit of £101,015 that is viewed as recoverable at the expiration of the lease in 2021. 

The directors consider that the carrying amount of trade and other receivables approximates to their fair value due to the short-term 
nature of these financial assets.

73

GFINITY plc |  Annual Report & Financial Statements 2020  
 
 
 
 
 
 
 
 
 
 
 
                        
 
 
 
 
 
 
18. Cash and Cash Equivalents

Cash at bank and in hand

Short term deposit

Group

Company

30 June 2020

30 June 2019

30 June 2020

30 June 2019

 £

1,600,597

-

 £

598,324

50,130

 £

1,531,360

-

1,600,597

648,454

1,531,360

 £

552,946

50,130

603,076

Cash at bank and in hand earns interest at floating rates based on daily bank deposit rates.  The fair value of cash and cash equivalents 
does not differ from the carrying value.

19. Trade and Other Payables

Trade payables

Other taxation and social 
security

Accrued expenditure and 
deferred revenue

Amounts owed to group 
undertakings

Lease Liabilities

Group

Company

30 June 2020

30 June 2019

30 June 2020

30 June 2019

 £

 £

450,262

103,930

910,582

- 

428,305

1,448,232

148,589

1,388,221

-

-

 £

416,865

91,117

910,582

-

428,305

 £

1,412,800

139,597

1,388,219

-

-

1,893,081

2,985,042

1,846,869

2,940,616

Trade and other payables principally comprise amounts outstanding for trade purchases and ongoing costs. The directors consider that 
the carrying amount of trade payables approximates to their fair value due to their short-term nature.

74

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
 
20. Issued Capital

The Company has a single class of ordinary share with nominal 
value of £0.001 each. Movements in the issued share capital of the 
Company can be summarised as follows:

Issued and fully paid

As at 30 June 2018

Issued on 17 September 2018 at £0.1038

Issued on 9 November 2018 at £0.08

As at 30 June 2019

Issued on 31 July 2019 at £0.045

Issued on 2 April 2020 at £0.01

Issued on 21 April 2020 at £0.01

Issued between 22 April and 30 June 2020 at £0.01

As at 30 June 2020

Number 

286,348,210

1,548,877

75,000,000

362,897,087

116,666,666

56,839,167

168,160,833

21,304,500

725,868,253

£

286,348

1,549

75,000

362,897

116,667

56,839

168,161

21,305

725,868

75

GFINITY plc |  Annual Report & Financial Statements 202021. Earnings Per Share

Basic earnings per share is calculated by dividing the loss attributable to shareholders by the 
weighted average number of ordinary shares in issue during the period.

IAS 33 requires presentation of diluted EPS when a Company could be called upon to issue shares 
that would decrease earnings per share or increase the loss per share.  For a loss making Company 
with outstanding share options, net loss per share would be decreased by the exercise of options 
and therefore the effect of options has been disregarded in the calculation of diluted EPS.

Group

Company

Year to 30 June 2020

Year to 30 June 2019

Year to 30 June 2020

Year to 30 June 2019

 £

 £

 £

 £

(7,731,424)

(12,098,698)

(7,493,221)

(9,970,720)

-

1,911

Number 
000’s

Number 
000’s

Number 
000’s

Number 
000’s

518,172

335,573

518,172

335,573

£

(0.01) 

0.00

£

(0.04)

0.00

£

(0.01)

£

(0.03)

Loss attributable to 
shareholders from 
continuing operations

Profit attributable to 
shareholders from 
discontinued operations

Weighted average 
number of ordinary 
shares

Loss per ordinary share 
for continuing operations 

Profit per ordinary 
share for discontinued 
operations

76

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
22. Share Based Payments 

Equity-settled share option plans

Options

The Company has a share option scheme for employees of the Group. 

The tables below summarises the exercise terms of the various options over Ordinary shares of £0.001 each 
which had been granted, and were still outstanding, as at 30 June 2020.  A total of 47,075,621 were granted in 
the year. No options were exercised during the year.  A total of 28,344,836 were replaced with new option grants 
in the year and 3,897,553 lapsed due to members of staff leaving. The total number of outstanding options in 
issue at 30 June 2020 is 69,193,027 (2019: 54,359,795).

LTIP options

Shares Options as at 30 June 2018

Shares Options Granted

Share Options Forfeited

LTIP Share Options as at 30 June 2019

LTIP options

Shares Options as at 30 June 2019

Shares Options Granted

Share Options Replaced

Share Options Forfeited

LTIP Share Options as at 30 June 2020

Number

Weighted average exercise price 

£

29,398,437

21,002,651

(3,541,293)

46,859,795

                      0.1549

0.1230 

(0.1864)

0.1382

Number

Weighted average exercise price 

46,859,795

47,075,621

(28,344,836)

(3,879,553)

61,693,027

£

0.1382

                         0.0125 

(0.1267)

(0.1323)

0.0486

7777

GFINITY plc |  Annual Report & Financial Statements 2020Options for non-employee services

Non-market condition shares

Number

Weighted average exercise price 

Shares Options as at 30 June 2019

Shares Options Granted

Share Options Lapsed

Share Options as at 30 June 2020

7,500,000

-

-

7,500,000

£

0.20

-

-

0.20

Options vest over periods defined in the respective option 
agreements and at the discretion of the board of directors. 
28,837,544 options vested during the year (2019: 10,726,129).

Of the options outstanding 20,000,000 (2019: 32,600,133) are 
held by directors. Full details of all options held by directors are 
contained within the Directors’ Remuneration Report.

The principal assumptions input into the Black Scholes model to 
calculate the value of LTIP share options issued for compliance 
with IFRS 2 “Share Based Payments” are included below, where 
applicable.

Weighted average exercise price

Average expected life

Expected volatility of options  
granted in year

Risk free rate

Expected dividend yield

Year ended 30 June 2020

Year ended 30 June 2019

£0.0125

1.0 years 

81.01%

0.00%

0%

£0.1382

1.0 years 

90.02%

1.11%

0%

All options were granted at an exercise price equivalent to the 
market price at the date of grant. The weighted average exercise 
price of LTIP options outstanding at 30 June 2020 was £0.0486 
(2019: £0.1382). The weighted average fair value of options issued 
during the period was £0.0125 (2019: £0.1230).

The average expected life is based on directors’ best estimate 
taking into account the vesting conditions of the options.

Expected volatility has been calculated with reference to the 
actual volatility of the share price since over the year prior to the 
date of grant.

The fair value of the non-employee services options has been 
based on the fair value of the services provided at the date the 
services were provided. This equates to a fair value of options 
issued in the year £nil (2019: £nil).

All options are held in Gfinity plc with no options held over any of 
the subsidiaries

78

GFINITY plc |  Annual Report & Financial Statements 2020 
 
23. Warrants 

The Company has granted warrants over Ordinary Shares as outlined in the table below.

Number

Weighted average exercise price 

Warrants

Warrants as at 30 June 2019

Warrants granted

Warrants exercised

Warrants lapsed/ forfeited

Warrants as at 30 June 2020

-

225,000,000

(21,304,500)

-

203,695,500

£

                    - 

0.01 

0.01

-

0.01

225,000,000 Warrants were granted on completion of the fundraise on 21 April 2020.  This figure represented one warrant per ordinary 
share acquired as part of the fundraise at an exercise price equal to that at which shares were acquired in the fundraise.  All warrants are 
non-transferrable and have an exercise period of 18 months from the date of issue.  

The fair value of warrants was calculated according to the Black Scholes model, however, no adjustment has been recognised in respect 
of the warrants, as directors consider this amount to be immaterial. 

79

GFINITY plc |  Annual Report & Financial Statements 202024. Related Party Transactions 

The Directors Remuneration Report provides details of share options issued to certain directors in the period. Further information on 
share options are provided in Note 21.  In addition to the share options granted in the year, the directors also participated in share 
placings as outlined in the table below.  All shares subscribed for by directors were at the same price and under the same conditions as 
all other participants in the placings: 

July 2019 placing at 4.5p  
per ordinary share

April 2020 placing at 1p  
per ordinary share

Garry Cook

Graham Wallace

John Clarke

Jonathan Hall

Preeti Mardia

333,334

222,222

222,222

222,222

111,112

n/a

n/a

500,000

500,000

-

Transactions with Group subsidiaries in the year:

CEVO: There was a management recharge from Gfinity to CEVO 
of £95,767 (2019: nil) and a recharge from CEVO to Gfinity for 
technology services of £719,953 (2019: nil).  There were also cash 
advances to and expenses paid on behalf of CEVO by Gfinity 
of £440,200 (2019: £476,208).  At the balance sheet date the 
intercompany loan due to Gfinity from CEVO was £528,481 (2019: 
£712,467).  

Real Sport: There were cash advances to and expenses paid on 
behalf of Real Sport by Gfinity of £157,677 (2019: £471,740). At 
the balance sheet date the intercompany loan due to Gfinity from 
Real Sport was £977,260 (2019: £819,583). 

There was no revenue from transactions with associates in the year 
(2019: £98,600 from the Esports Awards Ltd and £379,848 with 
Gfinity Australia). At year end £51,214 remained outstanding from 
the Esports  Awards Ltd. 

25. Leases Commitments (IAS 17)

As of 30 June 2019, the Group and Company had commitments under non-cancellable operating leases (as 
defined by IAS 17 Leases) as follows:

Land and Buildings

Group

Company

Year ended 30 June 2019

Year ended 30 June 2019

£

856,368

447,759

1,304,127

£

856,368

447,759

1,304,127

Within one year

In the second to fifth years 

Total

From 1 July 2019, the company has recognised right-of-use assets for these leases in line with the requirements of IFRS 16 Leases, and 
liabilities relating to leases are included in trade and other payables (note 18).

80

GFINITY plc |  Annual Report & Financial Statements 202026. Notes To The Cash Flow Statement

Share of Associate Losses

308,214

Group

Company

30 June 2020

30 June 2019

30 June 2020

30 June 2019

(7,725,307)

(12,056,151)

(7,720,225)

(9,971,259)

370,589 

399,307

571,074

478,553

(2,622)

39,768

1,500,573

-

-

-

-

-

-

-

1,036,163

(6,481)

-

1,050,002

(166,504)

991,951

(420,232)

-

28,295

-

-

370,371

571,074 

-

(2,622)

39,768

1,500,573

-

308,214

-

-

-

-

-

396,008

- 

23,807

(6,481)

-

1,050,002

(166,504)

991,951

(420,232)

(49,999)

28,295

-

-

1,158,051

(191,435)

1,143,568

(350,307)

(1,531,582)

710,028

     (1,533,368)

736,244

- 

153,539

(457,663) 

- 

-

-

- 

153,539

- 

(5,290,351)

(8,470,887)

(5,322,647)

(7,579,304)

Cash flows from 
operating activities

Loss before taxation

Adjustments for:

Depreciation of property, 
plant and equipment

Depreciation on Right of 
Use assets

Amortisation & impairment 
of intangible fixed assets

Interest Received

Interest Payable

Share based payments

Fair Value Adjustment on 
Deferred Consideration

Revenue Settled Via Equity

Gain on disposal of 
subsidiary

Bad Debt Charge

Gain on disposal of 
discontinued operations

Changes in working 
capital:

Decrease/(Increase) in 
Inventories

(Increase)/ decrease 
in trade and other 
receivables

Increase in trade and 
other payables*

Corporation tax (paid)/ 
R&D credits received

Taxation Charge

Cash used by operating 
activities

Interest paid

- 

-

- 

- 

Net cash used by  
operating activities

(5,290,351)

(8,470,887)

(5,322,647)

(7,579,304)

81

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
          
      
 
 
 
27. Financial Instruments And Risk Management 

Credit risk

The Company uses a limited number of financial instruments, 
comprising cash, short-term deposits, and various items such 
as trade receivables and payables, which arise directly from 
operations. The Company does not trade in financial instruments. 
All of the Company’s financial instruments are measured at 
amortised cost

The Company’s principal financial assets are bank balances and 
cash, trade and other receivables.

Bank balances and cash are held by banks with high credit ratings 
assigned by independent credit rating agencies. Management is 
of the opinion that cash balances do not represent a significant 
credit risk.

The Company’s activities expose it to a variety of financial risks: 
market risk (including currency risk and interest rate risk), credit risk 
and liquidity risk.

As the Group does not hold security against trade and other 
receivables, its credit risk exposure is as follows:

Group

Company

30 June 2020

30 June 2019

30 June 2020

30 June 2019

£

£

£

£

1,146,912

1,243,834

2,599,380

2,745,432

The trade receivables balance represents amounts due from third 
parties. At the balance sheet date, the Group’s trade receivables 
totalled £831,580 less a provision of £250,110 (2019: £1,085,268 
less a provision of £110). The Company’s receivables include 
£1,505,740 of inter-company funding (2019: £1,532,050). The 
Company’s trade receivables totalled £831,580 less a provision for 
doubtful debt of £250,110 (2019: £1,054,816 less a provision for 
doubtful debt of £110).

There are no significant overdue but not impaired trade 
receivables at the balance sheet date. The Company balance 
sheet includes inter-company receivables which are not 
considered to be at risk as the Company retains control over the 
debtor however it is not anticipated that the Group companies will 
repay these amounts in the next 12 months. 

At the balance sheet date an amount of £285,437 was due from 
one customer representing a concentration of credit risk. This 
amount has been recovered in full since the balance sheet date.

Liquidity risk

All trade and other payables are due for settlement within one 
year of the balance sheet date.  The use of instant access deposits 
ensures sufficient working capital is available at all times.

Foreign exchange risk

The Company operates in overseas markets by selling directly 
from the UK, owns an overseas subsidiary and reports in GBP. It is 
therefore subject to currency exposures on transactions while the 
Group is subject to currency exposures on consolidation of the 
overseas subsidiary.

Financial instruments held by the Company and their carrying 
values were as follows

82

GFINITY plc |  Annual Report & Financial Statements 2020Group

June 2020

GBP (£)

USD ($)

990,979

882,474

102,661

1,525,657

(1,861,075)

80,783

316,422

(102,803)

-

- 

June 2019

GBP (£)

441,582

354,674

399,288

(1,367,280) 

-

USD ($)

0

65,890

92,689

(39,588)

-

118,991

758,223

1,176,876

(171,736)

Company

June 2020

USD ($)

GBP (£)

USD ($)

June 2019

GBP (£)

441,582

-

-

31,645

-

-

990,979

843,801

1,505,740

102,661

1,505,775

(1,846,869)

-

1,532,050

265,100

(86,079)

354,674

394,324

(1,345,017)

-

-

-

31,645

2,258,286

1,022,822

1,377,613

Trade and other 
receivables

Accrued income

Cash

Trade and other 
payables

Derivative Financial 
Instruments

Net Current Assets/ 
Liabilities

Trade and other 
receivables

Amounts due from 
Group Undertakings

Accrued income

Cash

Trade and other 
payables

Derivative Financial 
Instruments

Net Current Assets/ 
Liabilities

Financial liabilities included in the balance sheet relate to the IAS 
39 category of other financial liabilities held at amortised cost.

As cash is held at floating interest rates, its carrying value 
approximates to fair value.

Assets relate to loans and receivables with the exception of other 
receivables and prepayments which are classified as non-financial 
assets.

Fair value estimation

The aggregate fair values of all financial assets and liabilities are 
consistent with their carrying values due to the relatively short-
term maturity of these financial instruments.

Capital management

The Company is funded entirely through shareholders’ funds.

If financing is required, the Board will consider whether debt or 
equity financing is more appropriate and proceed accordingly. 
The Company is not subject to any externally imposed capital 
requirements.

83

GFINITY plc |  Annual Report & Financial Statements 2020 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
28. Deferred tax 

Group 

At 1 July

Acquisition of subsidiary

Credited to profit or loss

At 30 June

The provision for deferred taxation is made up as follows:

Temporary timing differences on  
intangible assets

2020

£

(322,718)

-

230,659

(92,059)

2020 

£

92,059

92,059

2019

£

(366,245)

-

43,526

(322,718)

2019

£

322, 719 

322,719

84

GFINITY plc |  Annual Report & Financial Statements 2020 
29. Discontinued operations

Profit on sale of subsidiary

Consideration received or receivable:

Cash

Total disposal consideration

Carrying amount of net assets sold

Gain on sale before income tax

Tax expense on gain

Gain on sale after income tax

Losses of Subsidiary in the year

Revenue

Cost of Sales

Gross Profit / (Loss)

Administrative Expenses

Profit / (Loss)

1 July 2019  
to 30 June 2020

1 July 2018  
to 30 June 2019

-

-

-

-

-

-

45,000

45,000

(37,982)

82,982

(15,767)

67,215

1 July 2019  
to 30 June 2020

1 July 2018  
to 30 June 2019

-

-

-

-

-

-

(17,914)

(17,914)

(47,389)

(65,303)

85

GFINITY plc |  Annual Report & Financial Statements 2020APPENDIX
Image Credits

Photographer

Joe Brady

Photographer

Torrin Holland

Photographer

Susie Fisher

86

Page Credit

Cover Image 1

Cover Image 2

Cover Image 3

Cover Image 4

Page  2

Page 7

Page 11

Page 16

Page 21

Page 31

Page 38

Page Credit

Page 9

Page 24

Page Credit

Page 32

GFINITY plc |  Annual Report & Financial Statements 202087

GFINITY plc |  Annual Report & Financial Statements 202035 New Bridge Street, 

London 

EC4V 6BW

gfinityplc.com

88

GFINITY plc |  Annual Report & Financial Statements 2020